TSI INC /MN/
DEFA14A, 1999-07-14
INDUSTRIAL INSTRUMENTS FOR MEASUREMENT, DISPLAY, AND CONTROL
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Tuesday                           Business                    D SECTION
JULY 13, 1999                                       www.startribune.com/business

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                                  Star Tribune
================================================================================

                      Top TSI investor sides with company
                               in takeover battle

                              --------------------
                                Neal St. Anthony
                                ================
                                   On business

     A money  manager who is the  single-largest  shareholder  in TSI Inc.  said
Monday that he backs  management in resisting the sweetened  $14-per-share  cash
offer from Minneapolis  businessman John Fauth which values the  Shoreview-based
maker of sensors and instruments at about $161 million.

     George  Mairs,  the senior  stock picker at St.  Paul-based  Mairs & Power,
which  owns 10.6  percent  of TSI  stock,  said TSI  management  is  taking  the
necessary steps to better focus research spending and reward shareholders.

     "Here's a company that has grown their  earnings 19 percent  annually since
they've been publicly  held," said Mairs,  who has held TSI in his Mairs & Power
Growth Fund for more than a decade.  "They have a fine long-term  record but the
progress has not always been smooth.

     "The  company is spending  about 13 percent of  revenues  on R&D,  which is
twice what 3M Co.  does.  [Chief  Executive]  Jim Doubles and his team have said
they would be more selective  about how they spend on R&D. And the market is not
valuing  small-caps  fairly right now. We've been around long enough to know the
market eventually will value them fairly. We like the company."

     TSI's board said Monday  that it's  reviewing  Fauth's  latest  offer.  The
company has asked  stockholders  to vote their proxies with the board in advance
of the pivotal July 22 shareholders meeting.

     Mair's  comments  add a new twist to the battle  between  Doubles,  58, who
succeeded the founder and longtime chairman of TSI two years ago, and Fauth, 54,
a former  Citicorp  lender  who has  been  chief  executive  of  privately  held
Churchill Companies since he founded it in 1982.

     TSI's stock closed at $13.25 per share Monday on brisk volume. The stock of
the firm had risen from a split-adjusted $4 in early 1995 to a peak of $11.50 in
1997.  It slipped to around $8 per share last year.  Fauth  initiated  the proxy
fight after the TSI board rejected his $12.50-per-share offer in June, which has
driven the price lately.

                                    [PHOTO]
George Mairs:  "We've been around long enough to know the market eventually will
value [TSI] fairly.

     Fauth  argues that  because of TSI's  historically  low trading  volume and
scant analyst coverage,  it's too small to achieve higher valuations as a public
company.

     Mairs and TSI agents  have  speculated  that Fauth  would gut the  research
budget to pay  acquisition  debt he would incur  through  his "JFJ  Acquisition"
vehicle, JFJ filed a hostile tender offer late Monday.

     "There's a hell of a lot of  conditions  attached to this thing," said Dick
Flint, a longtime attorney for TSI.

     Shareholders  are being asked by Fauth to put him and two associates on the
board,  displacing  three of eight  current  directors  and  dropping  Minnesota
anti-takeover  provisions  and other bylaws that now preclude Fauth from getting
control of the firm without approval of the directors.

     Fauth,  who has purchased about 9 percent of TSI, said in an interview that
he is a business  builder who would retain Doubles - although  Doubles no longer
would be chairman of the board.

     "We think  highly of him," Fauth said.  "My history is to build  businesses
around core competencies.  I would accelerate their competencies in terms of the
number of products and the breadth in which they serve the  markets.  To say our
intent  is  to  slash  budgets  is  incorrect.   We  are  not  a  slash-and-burn
organization.

     "We  think  this  company  has  been  very  well-run  and  their  financial
performance  has been  good.  However,  there's  been very  little  creation  of
shareholder value."

     TSI, which earned $7.8 million,  or 68 cents per share, on revenue of $85.3
million in fiscal 1999,  makes  precision  measurement  instruments.  It employs
about 700 people.

     Fauth, also a director of Kinard  Investments,  heads Churchill  Companies,
which  includes 29 companies  that Fauth has acquired or started since 1986, and
Churchill Capital, a money management firm of $700 million-plus.

     The Churchill Companies include Sterner Lighting,  Worthington Aviation and
Hoffer's Inc., a Wisconsin-based glass company.

     "We're doing more than $100 million [in business at Hoffer's],"  Fauth said
as an example of his business-building  prowess. "We've tripled their locations,
grown in revenues  and  profits,  and we employ three times as many people as in
1986," when Churchill acquired the company.

     Clint  Morrison,  an analyst at John G.  Kinnard & Co.,  called TSI "a good
company"  and a "stellar  performer  over the long  haul.  It's had a tough last
couple of years and been in a market not friendly to small companies."

     "The shareholders say, 'What have you done for me lately?'"  Morrison said.
"The company has had some  investments that have not paid off as quickly as they
thought."

     The TSI board paid Doubles, a 14-year veteran, a relatively modest $248,921
last  year,  less  than top dogs at  several  smaller,  less  profitable  firms,
according to the Star Tribune's 1999 survey of executive compensation.

     Directors and officers of TSI own 1.44 million shares, or 13 percent of the
company's stock.

     Doubles owns 135,849 shares.


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      Reprinted with permission of the Star-Tribune, Minneapolis-St. Paul.
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