WALT DISNEY CO/
10-Q, 1996-08-02
MISCELLANEOUS AMUSEMENT & RECREATION
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549



                                    FORM 10-Q


               QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF
                       THE SECURITIES EXCHANGE ACT OF 1934

For the Quarter Ended June 30, 1996            Commission File Number 1-11605

                            The Walt Disney Company*

Incorporated in Delaware                       I.R.S. Employer Identification
                                                        No. 95-4545390



             500 South Buena Vista Street, Burbank, California 91521

                                 (818) 560-1000



     Indicate  by check mark  whether the  registrant  (1) has filed all reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days.
      YES          NO   X    **

  There were 680,670,488 shares of common stock outstanding as of July 15, 1996.

*    The Walt Disney  Company  ("New  Disney") was formerly  known as DC Holdco,
     Inc. New Disney is the parent corporation of Disney Enterprises, Inc. ("Old
     Disney")(Commission  File No. 1-4083;  I.R.S.  Employer  Identification No.
     95-0684440), which was known as "The Walt Disney Company" until February 9,
     1996,  when  it  became  a  wholly  owned  subsidiary  of New  Disney  as a
     consequence  of the  acquisition by New Disney of the  outstanding  capital
     stock  of  Capital  Cities/ABC,  Inc.,  as  more  fully  described  herein.
     References herein to the "Company" refer to Old Disney prior to February 9,
     1996 and New Disney thereafter.

**   New Disney became subject to the reporting  requirements  of the Securities
     Exchange  Act of 1934 on February 9, 1996,  upon the  effectiveness  of its
     Registration  Statement on Form 8-B, and has filed all reports  required to
     be filed since that date.


<PAGE>



                          PART I. FINANCIAL INFORMATION
                             THE WALT DISNEY COMPANY
                  CONDENSED CONSOLIDATED STATEMENT OF INCOME
                In millions, except per share data (unaudited)


<TABLE>

<CAPTION>
                                   Three Months Ended     Nine Months Ended
                                         June 30               June 30
                                     1996       1995       1996       1995
                                  ---------- ---------- ---------- ----------
<S>                              <C>        <C>        <C>        <C>

REVENUES                            $5,087     $2,773     $13,467    $9,027

COSTS AND EXPENSES                  (4,131)    (2,199)    (10,992)   (7,057)

ACCOUNTING CHANGE                      -          -          (300)      -
                                  ========== ==========  =========  =========


OPERATING INCOME                       956        574       2,175     1,970

CORPORATE ACTIVITIES AND OTHER         (66)       (65)       (248)     (157)

NET INTEREST EXPENSE                  (171)       (21)       (267)     (101)

ACQUISITION-RELATED COSTS              -          -          (225)       -
                                  ========== ========== ========== ==========

INCOME BEFORE INCOME TAXES             719        488       1,435     1,712

INCOME TAXES                           313        170         557       596
                                  ========== ========== ========== ==========

NET INCOME                          $  406     $  318     $   878    $1,116
                                  ========== ========== ========== ==========
                                  ========== ========== ========== ==========

EARNINGS PER SHARE                 $  0.59    $  0.60    $  1.47    $  2.11
                                   ========== ========== ========== ==========
                                   ========== ========== ========== ==========


Average number of common
and common equivalent
shares outstanding                    691        532         597       530
                                   ========== ========== ========== ==========
                                   ========== ========== ========== ==========


</TABLE>




<PAGE>


                             THE WALT DISNEY COMPANY
                      CONDENSED CONSOLIDATED BALANCE SHEET
                                   In millions

<TABLE>

<CAPTION>

                                              June 30,       September 30,
                                                1996             1995
                                            ==============  ===============
                                             (unaudited)
<S>                                         <C>            <C>

ASSETS
   Cash and cash equivalents                 $     357       $   1,077
   Investments                                     511             866
   Receivables                                   3,029           1,793
   Merchandise inventories                         854             824
   Film and television costs                     3,566           2,099
   Theme parks, resorts and other
     property, net of accumulated
     depreciation of $4,356 and $3,039           7,618           6,190
   Intangible assets, net                       18,092               -
   Other assets                                  2,551           1,757
                                               ========        =========
                                             $  36,578       $  14,606
                                               ========        =========
                                               ========        =========

LIABILITIES AND STOCKHOLDERS' EQUITY
   Accounts and taxes payable and
      accrued liabilities                    $   6,503       $   3,043
   Borrowings                                   11,705           2,984
   Deferred income taxes                           987           1,067
   Unearned royalty and other advances           1,149             861
   Stockholders' equity
     Preferred stock, $.01 par value;
     $.10 at September 30, 1995
      Authorized - 100 million shares
      Issued - none
     Common stock, $.01 par value;
     $.025 at September 30, 1995
      Authorized - 1.2 billion shares
      Issued - 681 million shares
       and 575 million shares                    8,514           1,226
     Retained earnings                           7,671           6,990
     Cumulative translation and
      other adjustments                             49              38
                                               ========        =========
                                                16,234           8,254

     Less treasury shares, at cost -
     51 million shares at September 30, 1995         -           1,603
                                               ========        =========
                                                16,234           6,651
                                               ========        =========
                                             $  36,578       $  14,606
                                               ========        =========
                                               ========        =========


</TABLE>


<PAGE>


                             THE WALT DISNEY COMPANY
                 CONDENSED CONSOLIDATED STATEMENT OF CASH FLOWS
                             In millions (unaudited)

<TABLE>

<CAPTION>
                                                      Nine Months Ended
                                                           June 30
                                                ===============================
                                                   1996               1995
                                                ============       ============
<S>                                            <C>                <C>

 NET INCOME                                     $     878          $   1,116
                                                  =========          =========

CHARGES TO INCOME NOT REQUIRING CASH OUTLAYS
   Amortization of film and television costs        2,086                994
   Depreciation                                       509                346
   Amortization of intangibles                        187                  -
   Accounting change                                  300                  -
   Other                                               49                 78

CHANGES IN
   Investments in trading securities                   85                (78)
   Receivables                                       (111)               221
   Merchandise inventories                              2                (60)
   Other assets                                      (359)              (182)
   Accounts and taxes payable and accrued
    liabilities                                      (239)               442
   Deferred income taxes                              167               (119)
   Unearned royalty and other advances                244                (12)
                                                   =========          =========
                                                    2,920              1,630
                                                   =========          =========

CASH PROVIDED BY OPERATIONS                         3,798              2,746
                                                   =========          =========

INVESTING ACTIVITIES
   Acquisition of Capital Cities/ABC,
    Inc., net of cash acquired                     (8,432)                 -

   Film and television costs                       (3,131)            (1,373)
   Investments in theme parks, resorts
    and other property                             (1,194)              (695)

   Purchases of investments                           (18)              (893)
   Proceeds from sale of investments                  350                831
   Other                                                -                 79
                                                  =========          =========
                                                  (12,425)            (2,051)
                                                  =========          =========

FINANCING ACTIVITIES
   Borrowings                                       9,692              1,186
   Reduction of borrowings                         (1,630)              (760)
   Repurchases of common stock                         -                (349)
   Dividends                                         (197)              (133)
   Exercise of stock options and other                 42                131
                                                  =========         =========
                                                    7,907                75
                                                  =========         =========

Increase (Decrease) in Cash and Cash Equivalents     (720)              770
Cash and Cash Equivalents, Beginning of Period      1,077               187
                                                  =========         =========

Cash and Cash Equivalents, End of Period        $     357          $    957
                                                  =========         =========
                                                  =========         =========
</TABLE>


<PAGE>


                             THE WALT DISNEY COMPANY
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


1.   These condensed consolidated financial statements have been prepared in
     accordance with generally accepted accounting principles for interim
     financial information and with the instructions to Rule 10-01 of
     Regulation S-X. Accordingly, they do not include all of the information
     and footnotes required by generally accepted accounting principles for
     complete financial statements. In the opinion of management, all
     adjustments considered necessary for a fair presentation have been
     included. Operating results for the quarter are not necessarily
     indicative of the results that may be expected for the year ending
     September 30, 1996.  Certain reclassifications have been made in the
     1995 financial statements to conform to the 1996 presentation. For
     further information, refer to the consolidated financial statements and
     footnotes thereto included in the Company's Annual Report on Form 10-K
     for the year ended September 30, 1995.

2.   On  February 9, 1996,  the Company  completed  its  acquisition  of Capital
     Cities/ABC,  Inc. ("Capital Cities") pursuant to a reorganization agreement
     executed in July 1995. Pursuant to the acquisition, aggregate consideration
     paid to Capital  Cities  shareholders  consisted of $10 billion in cash and
     154.6 million  shares of Company  common stock valued at $8.9 billion based
     on the stock price as of the date the  transaction  was announced.  Payment
     was effected on March 14, 1996.

     The  acquisition  has been accounted for as a purchase and the  acquisition
     cost of $18.9  billion  has  been  allocated  to the  assets  acquired  and
     liabilities  assumed  based on estimates of their  respective  fair values.
     Assets  acquired  totaled $4.6 billion (of which $1.5 billion was cash) and
     liabilities   assumed  were  $4.2  billion.   A  total  of  $18.3  billion,
     representing  the excess of acquisition cost over the fair value of Capital
     Cities' net tangible assets, has been allocated to intangible assets and is
     being amortized over 40 years.

     In  connection  with the  acquisition,  all  common  shares  of Old  Disney
     outstanding immediately prior to the effective date of the acquisition were
     canceled  and  replaced  with common  shares of New Disney and all treasury
     shares were canceled and retired.



<PAGE>


        Notes to Condensed Consolidated Financial Statements (continued)

     The Company's  consolidated results of operations have incorporated Capital
     Cities activity from the effective date of the  acquisition.  The unaudited
     pro forma  information  below presents combined results of operations as if
     the  acquisition  had occurred at the beginning of the  respective  periods
     presented.   The  unaudited  pro  forma   information  is  not  necessarily
     indicative  of the results of  operations  of the combined  company had the
     acquisition  occurred at the beginning of the periods presented,  nor is it
     necessarily indicative of future results.

<TABLE>
<CAPTION>
                             (in millions, except per share data)
                         Quarter Ended June 30,    Nine Months Ended June 30,
                        =======================   ===========================
                           1996          1995         1996           1995
                        ==========    =========   ===========    ============
   <S>                 <C>           <C>         <C>            <C>

    Revenues                $5,087        $4,423       $15,966      $14,258
    Net income  (1)         $  406        $  326       $ 1,008       $1,109
    Earnings per share(1)  $  0.59       $  0.47       $  1.46      $  1.62
</TABLE>

       (1) The 1996  nine-month  period  includes  the impact of a $300  million
           non-cash  charge related to the initial  adoption of a new accounting
           standard (see Note 4). The charge reduced earnings per share by $0.27
           for the period.

3.   During June 1996, the Company issued Yen 100 billion (approximately $920
     million) of Japanese yen bonds through a public offering in Japan.  The
     bonds are senior, unsecured debt obligations of the Company which mature
     in June 1999.  Interest on the bonds is payable semi-annually at a fixed
     rate of 5% per year through maturity.  The bonds provide for principal
     payments in dollars and interest payments in Japanese yen.  The Company
     simultaneously entered into a cross-currency swap agreement which
     effectively converted the interest obligation to dollars at a
     LIBOR-based variable interest rate.  Also during June 1996, the Company
     established a European Medium-Term Note Program (the "Program").
     Pursuant to the Program, the Company issued lira 300 billion
     (approximately $190 million) of Italian lira bonds through an offering
     in Europe.  The bonds are senior, unsecured debt obligations of the
     Company which mature in June 2000.  Interest on the bonds is payable
     annually at a fixed rate of 8.63% per year.  The Company simultaneously
     entered into a cross-currency swap agreement which effectively converted
     the bonds into dollar denominated LIBOR-based variable rate instruments.

     The proceeds from both offerings were used to partially  retire  commercial
     paper borrowings  related to the acquisition of Capital Cities.  Commercial
     paper  outstanding as of June 30, 1996 totaled $4.7 billion with maturities
     of up to one year,  and an average  interest  rate of 5.4%.  The  remaining
     commercial  paper  borrowings are supported by bank facilities  totaling $7
     billion,  which expire in one to five years and which allow for  borrowings
     at various interest rates.


<PAGE>


        Notes to Condensed Consolidated Financial Statements (continued)

4.   During the second quarter of the current year, the Company recorded two
     non-recurring charges.  The Company implemented Statement of Financial
     Accounting Standards No. 121, "Accounting for the Impairment of
     Long-Lived Assets and for Long-Lived Assets to be Disposed Of" (SFAS
     121).  This new accounting standard changes the method that companies
     use to evaluate the carrying value of such assets by, among other
     things, requiring companies to evaluate assets at the lowest level at
     which identifiable cash flows can be determined. The implementation of
     SFAS 121 resulted in the Company recognizing a $300 million non-cash
     charge related principally to certain assets included in the Theme Parks
     and Resorts segment.  In addition, the Company recognized a $225 million
     charge for costs related to the acquisition of Capital Cities.
     Acquisition-related costs consist principally of interest costs related
     primarily to imputed interest for the period from the effective date of
     the acquisition until March 14, 1996, the date that cash and stock
     consideration was issued to Capital Cities shareholders.

5.   Dividends per share for the quarters ended June 30, 1996 and 1995 were
     $0.11 and $0.09, respectively.



<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
                Financial Condition and Results of Operations

Seasonality

      The  Company's  businesses  are  subject to the  effects  of  seasonality.
Consequently, the operating results for the quarter ended June 30, 1996 for each
line of business, and for the Company as a whole, are not necessarily indicative
of results for the full year.  The reader is  encouraged  to read the  Company's
1995 Annual Report on Form 10-K in conjunction with this interim report.

      Creative  Content  operating  results  fluctuate  based upon the timing of
theatrical and home video releases and seasonal  consumer  purchasing  behavior.
Release dates are determined by several  factors,  including  timing of vacation
and holiday periods and competition in the market.

      Broadcasting operating results are influenced by advertiser demand and the
seasonal nature of programming, and generally peak in the spring and fall.

      Theme Parks and Resorts operating results experience fluctuations in theme
park  attendance  and resort  occupancy  resulting  from the nature of  vacation
travel.  Peak attendance and resort occupancy  generally occur during the summer
months when school  vacations occur and during  early-winter  and spring holiday
periods.





<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
            Financial Condition and Results of Operations (continued)


RESULTS OF OPERATIONS
For the Quarter and Nine Months Ended June 30, 1996

      On  February  9, 1996,  the  Company  acquired  Capital  Cities/ABC,  Inc.
("Capital  Cities").  The  Company's  results of  operations  have  incorporated
Capital Cities  activity  commencing  upon such date. To enhance  comparability,
certain  information  presented below is on a "pro forma" basis and reflects the
acquisition  of Capital Cities as though it had occurred at the beginning of the
respective  periods  presented.  The  pro  forma  results  are  not  necessarily
indicative of the combined  results that would have occurred had the acquisition
actually occurred at the beginning of those periods.

      Pro forma and as reported  results  reflect the impact of the  acquisition
including  the use of purchase  accounting as well as  significant  increases in
amortization of intangible  assets,  interest expense,  the effective income tax
rate and shares outstanding.

Consolidated Results - Quarter
<TABLE>
<CAPTION>
                             (unaudited; in millions, except per share data)
                                   Pro forma                  As reported
                            ========================   =======================
                            1996    1995   % Change    1996    1995   % Change
<S>                        <C>     <C>    <C>         <C>     <C>    <C>

Revenues                    $5,087  $4,423    15%      $5,087  $2,773    83%
Costs and Expenses          (4,131) (3,593)   15%      (4,131) (2,199)   88%
                            ------  ------             ------  ------

Operating Income               956     830    15%         956     574    67%
Corporate Activities and
Other                          (66)    (50)   32%         (66)    (65)    2%
Net Interest Expense          (171)   (193)  (11)%       (171)    (21)   n/m
Income Before Income Taxes     719     587    22%         719     488    47%
Income Taxes                   313     261    20%         313     170    84%
Net Income                  $  406   $ 326    25%      $  406   $ 318    28%
Earnings Per Share          $ 0.59  $ 0.47    26%      $ 0.59  $ 0.60    (2)%
Amortization of Intangible
Assets Included in Operating
 Income                     $  113   $ 113     -       $  113   $   -    n/m

</TABLE>

      Net income  for the  quarter  increased  25% and 28% on a pro forma and as
reported  basis,  respectively,  to $406  million.  These results were driven by
increased operating income on both an as reported and pro forma basis. Pro forma
operating  income  reflects  increases  in all  business  segments.  As reported
operating  income  reflects the  operations of Capital Cities from the effective
date of the acquisition.

      Excluding  amortization  of  acquisition-related   intangible  assets,  as
reported earnings per share increased 25% to $0.75 over the prior-year quarter.


<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
            Financial Condition and Results of Operations (continued)


Consolidated Results - Quarter (continued)

      As reported net interest expense  increased to $171 million  primarily due
to  acquisition-related  borrowings  during the second  quarter.  The  effective
income  tax rate  increased  from  34.8%  to  43.6%  reflecting  the  impact  of
non-deductible  amortization  of intangible  assets,  and higher state taxes all
arising from the acquisition.

      Pro forma net interest expense  decreased 11% from the prior-year  quarter
to $171 million due primarily to lower interest rates.

Consolidated Results  - Nine Months
<TABLE>
<CAPTION>
                            (unaudited; in millions, except per share data)
                                 Pro forma                  As reported
                           ========================   =========================
                           1996    1995    % Change   1996    1995   % Change
<S>                       <C>     <C>     <C>        <C>     <C>    <C>

Revenues                   $15,966 $14,258   12%      $13,467 $9,027    49%
Costs and Expenses         (13,157)(11,503)  14%      (10,992)(7,057)   56%
Accounting Change             (300)     -    n/m         (300)    -     n/m
                              ----     ---               ----    ---
Operating Income             2,509   2,755   (9)%       2,175  1,970    10%
Corporate Activities and
 Other                        (188)   (153)  23%         (248)  (157)   58%
Net Interest Expense          (510)   (602) (15)%        (267)  (101)   n/m
Acquisition-Related Costs       -       -                (225)    -     n/m
Income Before Income Taxes   1,811   2,000   (9)%       1,435  1,712   (16)%
Income Taxes                   803     891  (10)%         557    596    (7)%
Net Income                 $ 1,008  $1,109   (9)%       $  878 $1,116   (21)%
Net Income Excluding
  Non-recurring Charges    $ 1,191  $1,109    7%       $1,180 $1,116     6%
                           =======  ======             ====== ======
Earnings  Per Share        $ 1.46   $ 1.62  (10)%      $ 1.47 $ 2.11   (30)%
Earnings Per Share
Excluding Non-recurring
Charges                    $ 1.73   $ 1.62     7%      $ 1.98 $ 2.11    (6)%

Amortization of Intangible
Assets Included in
Operating Income           $  339    $ 339      -      $  187 $  -      n/m
                           ======    =====             ====== =====
</TABLE>

      Net income for the nine months, excluding the non-recurring charges
discussed below, increased  7% and 6% on a pro forma and as reported  
basis,  respectively,  to $1.2  billion.  These results were driven by
increased operating income on both an as reported and pro forma basis. Pro forma
operating income reflects  increased  operating income in Broadcasting and Theme
Parks and Resorts,  partially  offset by decreased  Creative  Content  operating
income.  As reported  operating  income reflects the operation of Capital Cities
from the effective date of the acquisition.



<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
            Financial Condition and Results of Operations (continued)


      During the second  quarter of the current year,  the Company  recorded two
non-recurring charges. The Company implemented Statement of Financial Accounting
Standards No. 121,  "Accounting for the Impairment of Long-Lived  Assets and for
Long-Lived Assets to be Disposed Of," which resulted in the Company  recognizing
a $300  million  non-cash  charge.  In addition,  the Company  recognized a $225
million charge for costs related to the acquisition of Capital Cities.

      Excluding    these    non-recurring    charges   and    amortization    of
acquisition-related  intangible assets, as reported earnings per share increased
9% over the prior-year period to $2.29.

      As reported  corporate  activities and other increased 58% principally due
to a $55 million gain in the prior-year  first quarter  related to the sale of a
portion of the Company's investment in Euro Disney, and higher corporate general
and administrative  expenses. Net interest expense increased to $267 million due
to the  impact of new  borrowings  associated  with the  acquisition  of Capital
Cities, partially offset by lower interest rates.

      Pro forma net interest  expense  decreased 15% to $510 million  reflecting
lower interest rates.

Business Segment Results

      The  Company's  results of operations  have  incorporated  Capital  Cities
activity from the effective date of the acquisition. The following discussion of
pro forma and as  reported  operating  results  excludes  the  impact of the two
non-recurring charges, described previously,  which were recorded by the Company
during the second quarter.


<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
            Financial Condition and Results of Operations (continued)


Business Segment Results - Quarter
<TABLE>
<CAPTION>
                                     (Unaudited; in millions)
                              Pro forma                    As reported
                     ===========================  =============================
                      1996      1995    %Change     1996     1995     %Change
<S>                  <C>       <C>     <C>         <C>      <C>      <C>
Revenues:
   Creative Content   $2,284   $1,835     24%       $2,284   $1,525     50%
   Broadcasting        1,554    1,446      7%        1,554      106     n/m
   Theme Parks &
    Resorts            1,249    1,142      9%        1,249    1,142      9%
   Total              $5,087   $4,423     15%       $5,087   $2,773     83%

Operating Income: (1)
   Creative Content   $  297   $  264     13%       $  297   $  240     24%
   Broadcasting          309      260     19%          309       28     n/m
   Theme Parks &
    Resorts              350      306     14%          350      306     14%
   Total              $  956   $  830     15%       $  956   $  574     67%

(1) Includes depreciation and amortization
(excluding film cost) of:
   Creative Content   $   55   $   38              $   55    $   23
   Broadcasting          131      128                 131         2
   Theme Parks &
    Resorts              105       94                 105        94
                      $  291   $  260              $  291    $  119

</TABLE>

Creative Content - Quarter

      Revenues  increased 24% or $449 million to $2.3 billion,  driven by growth
of $142 million in home video,  $105 million in  television,  $42 million in the
Disney Stores, $41 million in character merchandise licensing and $34 million in
theatrical.  Home video revenues  reflect the domestic release of Aristocats and
The Many Adventures of Winnie the Pooh. Television revenues increased due to the
success of titles in worldwide pay television and syndication. The growth in the
Disney  Stores  primarily  reflects  the  impact of new stores as well as higher
comparable  store sales.  Merchandise  licensing  revenues reflect the continued
strength of  standard  characters  worldwide  and  increased  levels of targeted
marketing.  Increased theatrical revenues reflect the box office performances of
The  Rock  and  The  Hunchback  of  Notre  Dame   domestically   and  Toy  Story
internationally.


<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
            Financial Condition and Results of Operations (continued)


Creative Content - Quarter (continued)

      Operating income increased 13% or $33 million to $297 million,  reflecting
increases in home video, television and merchandise licensing,  partially offset
by lower theatrical  results.  Costs and expenses,  which consist principally of
production cost  amortization,  distribution and selling  expenses,  merchandise
cost,  labor and  occupancy,  increased  26% or $416  million.  The  increase is
primarily due to higher theatrical  distribution and amortization  costs, higher
home video selling costs and expansion of the Disney Stores.

Broadcasting - Quarter

      Revenues  increased  7% or $108 million to $1.6  billion,  driven by a $58
million  increase in revenues at ESPN and The Disney  Channel,  due primarily to
higher  advertising  revenues and affiliate fees resulting from continued growth
at ESPN, and an increase of $23 million at the television stations due primarily
to the addition of two stations in September 1995.

      Operating income increased 19% or $49 million to $309 million,  reflecting
significant  decreases  in program  amortization,  primarily  at the  television
network,  and  revenue  increases  at ESPN and The  Disney  Channel.  Costs  and
expenses,   which  consist  primarily  of  programming,   selling,  general  and
administrative  costs increased 5% or $59 million,  reflecting increased program
rights  and  production  costs,  driven by growth at ESPN,  partially  offset by
decreased program amortization at the television network, primarily attributable
to the acquisition.

Theme Parks and Resorts - Quarter

      Revenues  increased 9% or $107 million to $1.2 billion,  reflecting growth
of $90 million due to higher  domestic and  international  theme park attendance
and  increased  guest  spending  in Florida and  California,  and an increase in
occupied  rooms at Florida and  California  resorts,  primarily due to increased
occupancy.


<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
            Financial Condition and Results of Operations (continued)


Theme Parks and Resorts - Quarter (continued)

      Operating income  increased 14% or $44 million to $350 million,  driven by
higher theme park attendance and guest spending, and increased occupied rooms at
Florida and California resorts. Costs and expenses, which consist principally of
labor, costs of merchandise, food and beverages sold, depreciation,  repairs and
maintenance,  entertainment,  and marketing and sales expenses,  increased 8% or
$63 million.  The increase was primarily due to higher operating costs resulting
from increased attendance.

Business Segment Results - Nine Months
<TABLE>
<CAPTION>
                                      (Unaudited; in millions)
                              Pro forma                    As reported
                      ===========================  ============================
                       1996      1995    %Change    1996      1995     %Change
<S>                  <C>       <C>      <C>       <C>       <C>       <C>
Revenues:
   Creative Content   $7,838    $6,723     17%     $7,428    $5,802      28%
   Broadcasting        4,830     4,619      5%      2,741       308     n/m
   Theme Parks &
    Resorts            3,298     2,916     13%      3,298     2,917      13%
   Total             $15,966   $14,258     12%    $13,467    $9,027      49%

Operating Income: (1)
   Creative Content   $1,226    $1,323    (7)%     $1,209    $1,264      (4)%
   Broadcasting          836       782     7%         519        55     n/m
   Theme Parks &
    Resorts              747       650    15%         747       651      15%
   Total               2,809     2,755     2%       2,475     1,970      26%

   Accounting Change
    for SFAS 121        (300)       -     n/m        (300)       -      n/m
   Total              $2,509    $2,755    (9)%     $2,175    $1,970      10%

(1) Includes depreciation and amortization
(excluding film cost) of:
   Creative Content   $  151    $  120             $  139    $   75
   Broadcasting          391       386                249         6
   Theme Parks &
     Resorts             279       254                279       254
                      $  821    $  760             $  667    $  335

</TABLE>



<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
            Financial Condition and Results of Operations (continued)

Creative Content - Nine Months

      Revenues  increased 17% or $1.1 billion to $7.8 billion,  driven by growth
of $235  million in home video,  $210  million in  television,  $168  million in
theatrical,  $123 million in character merchandise licensing and $144 million in
the  Disney  Stores.  Home  video  revenues  reflect   Pocahontas,   Cinderella,
Aristocats  and The  Santa  Clause  domestically,  and  The  Lion  King  and 101
Dalmatians internationally.  Television revenues increased due to the success of
titles in worldwide pay television and syndication.  Theatrical revenues reflect
the box office  performance of Toy Story worldwide,  Pocahontas  internationally
and The Rock domestically.  Merchandise  licensing revenues increased due to the
strength of  standard  characters  worldwide  and  increased  levels of targeted
marketing.  Revenue  growth at the  Disney  Stores  reflects  the  impact of new
stores.

      Operating  income  decreased 7% or $97 million to $1.2 billion,  primarily
due to  lower  theatrical  results  partially  offset  by  improved  results  in
television,  worldwide  merchandise licensing and home video. Costs and expenses
increased  22% or  $1.2  billion.  The  increase  is  primarily  due  to  higher
theatrical  distribution  and home video selling costs, the write-off of certain
theatrical  development  projects,   higher  production  cost  amortization  and
expansion of the Disney Stores.

Broadcasting - Nine Months

      Revenues  increased 5% or $211 million to $4.8 billion,  reflecting a $200
million  increase  in revenues at ESPN and The Disney  Channel,  resulting  from
higher  advertising  revenues and  affiliate  fees due  primarily to  expansion,
partially  offset  by a $46  million  decrease  at the  television  network  and
stations due to the impact of continuing  ratings  deterioration and the absence
of the Super Bowl in the current period.

      Operating income  increased 7% or $54 million to $836 million,  reflecting
significant  decreases  in program  amortization,  primarily  at the  television
network, and revenue increases at ESPN and The Disney Channel. Decreased program
amortization  more than offset the revenue  decreases at the television  network
and  stations.  Costs and  expenses  increased  4% or $157  million,  reflecting
increased  program  rights  and  production  costs  driven  by  growth  at ESPN,
partially offset by decreased  program  amortization at the television  network,
primarily attributable to the acquisition.


<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
            Financial Condition and Results of Operations (continued)


Theme Parks and Resorts - Nine Months

      Revenues increased 13% or $382 million to $3.3 billion,  reflecting growth
of $213 million due to higher domestic and  international  theme park attendance
and increased guest spending in Florida and California,  and $61 million from an
increase  in  occupied  rooms  at  Florida  and  California  resorts,  primarily
attributable to the successful  phased opening of Disney's All-Star Music Resort
during the prior year and increased occupancy.

      Operating income  increased 15% or $97 million to $747 million,  driven by
higher theme park attendance and guest spending and increased  occupied rooms at
Florida resorts.  Costs and expenses increased 13% or $285 million. The increase
was primarily due to higher operating costs resulting from higher attendance and
expansion of theme park attractions and Florida resorts.


FINANCIAL CONDITION

      During the second  quarter,  the  Company  completed  its  acquisition  of
Capital Cities  pursuant to a  reorganization  agreement  executed in July 1995.
Aggregate  consideration  paid to  Capital  Cities  shareholders  in March  1996
consisted  of $10  billion in cash and 154.6  million  shares of Company  common
stock.  The Company  initially  funded the cash portion  through the issuance of
approximately  $8.8 billion of commercial paper and the use of existing cash and
investments.  Also during the second quarter, the Company issued $2.6 billion of
five-year  and ten-year  senior  notes.  During the current  quarter the Company
issued  approximately  $920 million of Japanese yen bonds and approximately $190
million  of  Italian   lira  bonds,   which  mature  in  three  and  four  years
respectively. The proceeds from these issuances were used to partially repay the
commercial  paper.  Bank facilities  totaling $7 billion are in place to support
the remaining commercial paper outstanding.  The Company intends to replace some
of the remaining commercial paper with longer-term financing,  including debt to
be issued under a shelf registration statement filed in November 1995 permitting
the issuance from time to time of up to an  additional  $2.2 billion of debt and
preferred equity securities.

      For the nine months  ended June 30,  1996,  cash  provided  by  operations
increased 38% or $1.1 billion to $3.8 billion.


<PAGE>


                             The Walt Disney Company
                     Management's Discussion and Analysis of
            Financial Condition and Results of Operations (continued)


      Net borrowings (the Company's borrowings less cash and liquid investments)
increased  $9.8 billion to $11.2  billion,  due primarily to new  borrowings and
liquidation of certain investments in connection with the acquisition of Capital
Cities.

      During the nine months,  the Company  invested $3.1 billion to produce and
acquire film and television  properties and $1.2 billion primarily to design and
develop new theme park attractions and resort properties.

      The Company  expects the ABC  Television  Network,  ESPN and the Company's
television and radio stations to continue to enter into programming  commitments
to purchase the  broadcast  rights for various  feature  film,  sports and other
programming.  Total commitments to purchase broadcast  programming  approximated
$3.8 billion at June 30,  1996.  This amount is  substantially  payable over the
next five years.

      The Company  believes that its financial  condition is strong and that its
cash,  other  liquid  assets,  operating  cash flows,  access to equity  capital
markets and borrowing  capacity,  taken together,  provide adequate resources to
fund ongoing operating  requirements and future capital  expenditures related to
the expansion of existing businesses and development of new projects.


<PAGE>


                           PART II. OTHER INFORMATION
                             THE WALT DISNEY COMPANY


Item 4. Submission of Matters to a Vote of Security Holders

      None

Item 6. Exhibits and Reports on Form 8-K

(a)   Exhibits

      None

(b)   Reports on Form 8-K

      None



<PAGE>


                             THE WALT DISNEY COMPANY





                                    SIGNATURE



Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.











                                    THE WALT DISNEY COMPANY
                                  (Registrant)





                                    By /s/ Richard D. Nanula

                                       Richard D. Nanula
                                       Senior Executive Vice President and
                                       Chief Financial Officer


August 2, 1996
Burbank, California






<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
The schedule contains summary financial information extracted from the
condensed consolidated balance sheet and condensed consolidated statement
of income found on the Company's Form 10-Q for the nine months ended
June 30, 1996 and is qualified in its entirety by reference to such
financial statements.
</LEGEND>
<MULTIPLIER> 1,000,000
<CURRENCY> U.S. DOLLARS
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          SEP-30-1995
<PERIOD-START>                             OCT-01-1995
<PERIOD-END>                               JUN-30-1996
<EXCHANGE-RATE>                                      1
<CASH>                                             357
<SECURITIES>                                       511
<RECEIVABLES>                                    3,029
<ALLOWANCES>                                         0
<INVENTORY>                                        854
<CURRENT-ASSETS>                                     0
<PP&E>                                          11,974
<DEPRECIATION>                                   4,356
<TOTAL-ASSETS>                                  36,578
<CURRENT-LIABILITIES>                                0
<BONDS>                                         11,705
                                0
                                          0
<COMMON>                                         8,514
<OTHER-SE>                                       7,720
<TOTAL-LIABILITY-AND-EQUITY>                    36,578
<SALES>                                         13,467
<TOTAL-REVENUES>                                13,467
<CGS>                                                0
<TOTAL-COSTS>                                   11,292
<OTHER-EXPENSES>                                   473
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                 314
<INCOME-PRETAX>                                  1,435
<INCOME-TAX>                                       557
<INCOME-CONTINUING>                                878
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                       878
<EPS-PRIMARY>                                    (1.47) 
<EPS-DILUTED>                                    (1.47)
        


</TABLE>


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