BLUE FISH CLOTHING INC
DEF 14A, 1997-06-30
WOMEN'S, MISSES', CHILDREN'S & INFANTS' UNDERGARMENTS
Previous: ARBOR SOFTWARE CORP, 10-K/A, 1997-06-30
Next: CLASSIC BANCSHARES INC, 10-K, 1997-06-30





                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                            SCHEDULE 14A INFORMATION

Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934
                                (Amendment No. )

Filed by the Registrant /X/
Filed by a Party other than the Registrant / /

Check the appropriate box:

/_/ Preliminary Proxy Statement
/X/ Definitive Proxy Statement
/_/ Definitive Additional Materials
/_/ Soliciting Material Pursuant to Rule 14a-11(c) or Rule 14a-12


                            BLUE FISH CLOTHING, INC.
________________________________________________________________________________
                (Name of Registrant as Specified In Its Charter)

________________________________________________________________________________
                   (Name of Person(s) Filing Proxy Statement)

Payment of Filing Fee (Check the appropriate box):

/_/ $125 per Exchange Act Rule 0-11(c)(1)(ii), 14a-6(i)(1) or 14a-6(j)(2).
/_/ $500 per each party to the controversy pursuant to
    Exchange Act Rule 14a-6(i)(3).
/_/ Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

1) Title of each class of securities to which transaction applies:

   _____________________________________________________________________________

2) Aggregate number of securities to which transaction applies:

   _____________________________________________________________________________

3) Per unit price or other underlying value of transaction computed
   pursuant to Exchange Act Rule 0-11:*

   _____________________________________________________________________________

4) Proposed maximum aggregate value of transaction:

   _____________________________________________________________________________

/_/ Check box if any part of the fee is offset as provided by
    Exchange Act Rule 0-11(a)(2) and identify the filing for which
    the offsetting fee was paid previously.  Identify the previous
    filing by registration statement number, or the form or schedule
    and the date of its filing.

    1) Amount previously paid: _________________________________________________

    2) Form, Schedule or Registration No. ______________________________________

    3) Filing party: ___________________________________________________________

    4) Date filed: _____________________________________________________________

___________
*Set forth the amount on which the filing fee is calculated and state how it was
 determined.


                            BLUE FISH CLOTHING, INC.
                               NO. 3 SIXTH STREET
                          FRENCHTOWN, NEW JERSEY 08825
                                 (908) 996-3844

                                 --------------


                                                              June 30, 1997


Dear Fellow Blue Fish Stockholder:

         We  cordially   invite  you  to  attend  the  1997  Annual  Meeting  of
Stockholders of Blue Fish Clothing, Inc. (the "Company") to be held on Thursday,
July 31,  1997 at 2:00 p.m. at Tinicum  Park,  Route 32,  River  Road,  Erwinna,
Pennsylvania 18920.

         At the meeting, you are being asked to elect 4 directors to serve until
the next Annual Meeting of Stockholders and to approve the appointment of Arthur
Andersen LLP as the Company's independent public accountants for the 1997 fiscal
year.  The Notice of Annual  Meeting of  Stockholders  and Proxy  Statement that
accompany  this letter  describe in detail the matters that will be presented at
the meeting.

         Your vote is important  regardless  of the number of shares you own. We
urge you to complete,  sign, date and return the enclosed proxy card promptly in
the prepaid envelope provided,  whether or not you plan to attend the meeting in
person.  This will ensure  your proper  representation  at the  meeting.  If you
decide to attend the  meeting in person,  your proxy will be returned to you and
you may vote your shares in person.

         We plan to have Blue Fish items available for sale before and after the
meeting, so we hope you can attend.

         Thank you for giving these materials your careful  consideration and we
hope to see you on July 31st.

                                           Sincerely,

                                           /s/ Jennifer Barclay
                                           ----------------------------
                                           Jennifer Barclay, Chairman

                                           /s/ Marc K. Wallach
                                           -----------------------------
                                           Marc K. Wallach, President & CEO







                            BLUE FISH CLOTHING, INC.
                               NO. 3 SIXTH STREET
                          FRENCHTOWN, NEW JERSEY 08825
                                 (908) 996-3844

                                 --------------

                            NOTICE OF ANNUAL MEETING
                                 OF STOCKHOLDERS

                           TO BE HELD ON JULY 31, 1997


         Notice is hereby given that the 1997 Annual Meeting of  Stockholders of
Blue Fish Clothing,  Inc. a Pennsylvania  corporation (the  "Company"),  will be
held on Thursday,  July 31, 1997 at 2:00 p.m. at Tinicum  Park,  Route 32, River
Road, Erwinna, Pennsylvania 18920 for the following purposes:

         1. To elect four  directors  to serve until the next Annual  Meeting of
            Stockholders and until their successors are elected and qualified.

         2. To approve the  appointment of Arthur  Andersen LLP as the Company's
            independent  public  accountants  for the fical year ending December
            31, 1997.

         3. To consider and act upon such other  business as may  properly  come
            before the meeting.

         Reference is hereby made to the  accompanying  Proxy Statement for more
complete information concerning the matters to be acted upon at the meeting.

         Only  stockholders of record of the Company's Common Stock at the close
of business  on May 30, 1997 will be entitled to vote at the Annual  Meeting and
any adjournments thereof.

         STOCKHOLDERS  ARE  REQUESTED  TO  COMPLETE,  SIGN,  DATE AND RETURN THE
ENCLOSED PROXY CARD IN THE ENCLOSED ENVELOPE.

                                          By Order of the Board of Directors


                                          /s/ Lana Schempp
                                          -------------------------------------
                                          Lana Schempp, Secretary

June 30, 1997









                            BLUE FISH CLOTHING, INC.
                               NO. 3 SIXTH STREET
                          FRENCHTOWN, NEW JERSEY 08825
                                 (908) 996-3844

                                 --------------


                                 PROXY STATEMENT

                     FOR 1997 ANNUAL MEETING OF STOCKHOLDERS

                            TO BE HELD JULY 31, 1997


         This Proxy Statement,  with the enclosed proxy card, is being furnished
to  stockholders of Blue Fish Clothing,  Inc. ("Blue Fish" or the "Company"),  a
Pennsylvania  corporation,  in connection with the solicitation by the Company's
Board of Directors  (the "Board") of proxies to be voted at the  Company's  1997
Annual  Meeting of  Stockholders  to be held on Thursday,  July 31, 1997 at 2:00
p.m. at Tinicum Park, Route 32, River Road, Erwinna,  Pennsylvania 18920, and at
any adjournments thereof (the "Meeting").

         This Proxy Statement and the enclosed proxy card are first being mailed
or otherwise furnished to stockholders of the Company on or about June 30, 1997.
The Annual Report to  Stockholders  on Form 10-KSB,  as amended,  for the fiscal
year ended December 31, 1996 is being mailed to the stockholders with this Proxy
Statement, but does not constitute a part hereof.

         Proxies may be solicited by  directors,  officers and  employees of the
Company by mail,  by  telephone,  in person or  otherwise.  No such  person will
receive additional compensation for such solicitation.  In addition, the Company
will request banks,  brokers and other  custodians,  nominees and fiduciaries to
forward  proxy  materials  to the  beneficial  owners of Common Stock and obtain
voting  instructions  from such  beneficial  owners.  The Company will reimburse
those firms for their  reasonable  expenses in  forwarding  proxy  materials and
obtaining voting instructions.

         When the proxy card of a stockholder is duly executed and returned, the
shares  represented  thereby  will  be  voted  in  accordance  with  the  voting
instructions  given  on  the  proxy  by  the  stockholder.  If  no  such  voting
instructions  are given on a proxy card with  respect to one or more  proposals,
the shares  represented  by that proxy card will be voted,  in the  election  of
directors,  for the nominees named herein,  and with respect to other proposals,
if any, in accordance with the  recommendations  of the Board.  Stockholders may
revoke  their  proxies at any time  prior to any vote at the  Meeting by written
notice to the  Secretary of the Company at or before the Meeting,  by submission
of a duly  executed  proxy card bearing a later date,  or by voting in person by
ballot at the Meeting.






                                VOTING SECURITIES

         Holders  of Common  Stock of record on the books of the  Company at the
close of business on May 30, 1997 (the "Record  Date") are entitled to notice of
and  to  vote  at the  Meeting.  At the  Record  Date,  there  were  issued  and
outstanding  4,599,200 shares of Common Stock, each of which entitles the holder
to one vote on each matter submitted to a vote of the stockholders,  except that
pursuant to  Pennsylvania  law,  stockholders  may  cumulate  their votes in the
election of directors.  The Bylaws of the Company  provide that in each election
of directors every stockholder entitled to vote shall have the right to multiply
the number of votes to which the  stockholder is entitled by the total number of
directors  to be elected  in the same  election  by the  holders of the class or
classes  of shares of which his or her shares are a part.  The  stockholder  may
cast the whole number of votes for one candidate,  or may distribute  them among
two or more candidates.

         The proxy card provides space for a stockholder to withhold  voting for
any or all nominees for the Board of Directors or to abstain from voting for any
proposal if the  stockholder  chooses to do so. The holders of a majority of all
shares of Common  Stock  issued  and  outstanding  and  entitled  to vote at the
Meeting shall  constitute a quorum for the transaction of business.  A plurality
of the votes cast in person or by proxy is required for  election of  directors.
The  affirmative  vote of a majority  of the votes cast in person or by proxy at
the Meeting is required for all other matters.  Abstentions and broker non-votes
are not counted in determining  the number of votes cast in connection  with any
voting matter.


                                   PROPOSAL 1
                              ELECTION OF DIRECTORS

         The Bylaws of the Company provide for a Board consisting of such number
of directors,  not less than four nor more than eight, as may be fixed from time
to time by the Board.  The Board has fixed the number of directors to constitute
the full Board for the  ensuing  year at four,  all of whom are to be elected at
the  Meeting to serve until the next Annual  Meeting of  Stockholders  and until
their respective successors are elected and qualified.

         As noted above,  stockholders may cumulate their votes for the election
of directors.  By way of example,  if a stockholder  owns 100 shares,  he or she
will be entitled to 400 votes in this  election  because there are four nominees
for election as directors.  The  stockholder may cast all 400 votes for a single
candidate or may distribute them among two or more candidates.

                              NOMINEES FOR DIRECTOR

         Jennifer Barclay, Marc K. Wallach, Ben Cohen and Gary Hirshberg, all of
whom are currently serving as directors, have been nominated for election to the
Board at the  Meeting.  Shares  represented  by  proxies  will be voted  for the
election as directors of those nominees unless otherwise specified in the proxy.
If any of the nominees for election to the Board should,  for any reason not now
anticipated,  be  unavailable  to serve as such,  proxies will be voted for such
other  candidate as may be  designated by the Board unless the Board reduces the
number of directors. The Board has no reason to believe that any of the nominees
will be unable to serve if elected.



                                      -2-




     Set forth below is information with respect to each nominee for election to
the Board of Directors at the Meeting.

     JENNIFER  BARCLAY,  age 30,  founded  Blue  Fish in 1985,  and has been its
President   and  Chairman  of  the  Board  of  Directors   since  the  Company's
incorporation  in March 1987. She also served as the Company's  Chief  Executive
Officer from March 1987 until  September  1994, and as its Treasurer from August
1993 through August 1995. In September 1996, Ms. Barclay  relinquished the title
of President but remains Chairman of the Board.

     MARC  WALLACH,  age 59, joined the Company as Chief  Operating  Officer and
General  Manager in  September  1993 and became the  Company's  Chief  Executive
Officer in  September  1994.  Mr.  Wallach  was  appointed  as a Director of the
Company in June 1995. In September  1996,  Mr.  Wallach  assumed the  additional
title of President. From 1990-1993, Mr. Wallach was an independent consultant to
the apparel industry.  In 1987, Mr. Wallach founded U.S. One, a manufacturer and
marketer of children's apparel,  and served as its President until 1989. For the
15 years  preceding  1987, Mr. Wallach served in various  executive  capacities,
including Senior Vice President of the Youthwear  Division,  for Cluett Peabody,
Inc., an apparel conglomerate. Mr. Wallach holds a Bachelor of Science degree in
Textile Management from Philadelphia College of Textiles and Science.

     BEN COHEN,  age 46, has served as a member of the Board of Directors  since
June 1995.  Mr.  Cohen is the  Co-Founder  and  Chairman of the Board of Ben and
Jerry's  Homemade,  Inc., a public  company,  and served as its Chief  Executive
Officer until  February  1995.  He presently  serves as a member of the Board of
Directors of The Social  Venture  Network.  Mr. Cohen also serves as a member of
the  Board  of  Directors  of  Community   Products,   Inc.,  a  privately  held
buttercrunch candy  manufacturer,  which filed a petition for federal bankruptcy
protection in April 1997.

     GARY  HIRSHBERG,  age 42, has served as a member of the Board of  Directors
since  June  1995.  Mr.  Hirshberg  has  been the  Chief  Executive  Officer  of
Stonyfield  Farm,  Inc., a privately  held yogurt and ice cream  company,  since
September  1983 and its  President  since June 1989.  He is the  Chairman of The
Social  Venture  Network and a Trustee of  Leadership  New  Hampshire,  Inc. Mr.
Hirshberg has extensive experience as an environmental activist, including terms
as the founding President of the Cape and Island Self Reliance  Corporation,  as
founding  President of the Cape Cod Environmental  Alliance and as a Director of
the New Hampshire  Audubon Society and the  Association for the  Preservation of
Cape Cod. Mr. Hirshberg holds a Bachelor of Arts degree from Hampshire  College,
an honorary Doctor of Science degree from New Hampshire  College and an honorary
Doctor of Laws degree from Notre Dame College (Manchester, New Hampshire).

MEETINGS AND COMMITTEES OF THE BOARD OF DIRECTORS

         During the fiscal  year ended  December  31,  1996,  the Board held six
meetings.  Each of the directors attended all of the Board meetings and meetings
of committees of the Board of which he or she was a member.


                                      -3-





         The Audit  Committee,  composed  of  Messrs.  Cohen and  Hirshberg,  is
responsible  to meet  periodically  with the Company's  independent  auditors to
review the scope of the  annual  audit,  to discuss  the  adequacy  of  internal
accounting controls and procedures and to perform general oversight with respect
to the accounting  principles applied in the financial reporting of the Company.
The Audit Committee did not meet during fiscal 1996.

         The Compensation  Committee,  composed of Messrs.  Cohen and Hirshberg,
administers the Company's stock option and compensation  plans and recommends to
the full Board the amount,  character and method of payment of  compensation  of
all executive  officers and certain other key employees and  consultants  of the
Company.  The  Compensation  Committee  did not meet  apart  from the full Board
during fiscal 1996, but took action by written consent in lieu of meeting on one
occasion.

         The Executive  Committee,  composed of Ms. Barclay and Mr. Wallach,  is
authorized to take any action upon which the Board of Directors is authorized to
act, except as reserved by law or the Company's Bylaws. The Executive  Committee
also administers the Company's 1995  Non-Employee  Directors' Stock Option plan.
The Executive Committee did not meet apart from the full Board during 1996.

BOARD RECOMMENDATION

         THE BOARD OF DIRECTORS  RECOMMENDS THAT THE  STOCKHOLDERS  VOTE FOR THE
ELECTION OF THE  NOMINEES TO THE BOARD OF  DIRECTORS.  A PLURALITY  OF THE VOTES
CAST IN PERSON OR BY PROXY AT THE MEETING IS  REQUIRED TO ELECT EACH  NOMINEE AS
DIRECTOR.


                    SECURITY OWNERSHIP OF CERTAIN BENEFICIAL
                              OWNERS AND MANAGEMENT

     The  following  table sets forth certain  information  known to the Company
regarding the beneficial  ownership of the Company's Common Stock as of June 23,
1997 for (i) each  director  and  executive  officer of the  Company;  (ii) each
stockholder  known  by  the  Company  to  own  beneficially  5% or  more  of the
outstanding  shares of its Common Stock; and (iii) all directors and officers as
a group for each class of capital  stock of the  Company.  The Company  believes
that  the  beneficial  owners  of  the  Common  Stock  listed  below,  based  on
information furnished by such owners, have sole investment and voting power with
respect to such shares, subject to community property laws where applicable.

<TABLE>
<CAPTION>

                DIRECTORS,                     SHARES
            EXECUTIVE OFFICERS              BENEFICIALLY
           AND 5% STOCKHOLDERS:              OWNED (1)              PERCENTAGE OF COMMON SHARES OUTSTANDING (1):
           ----------------------------------------------         ---------------------------------------------

<S>                                        <C>                    <C>  
     Jennifer Barclay.................      3,486,000              75.8%
     c/o Blue Fish Clothing, Inc.
         No. 3 Sixth Street
         Frenchtown, NJ  08825

     Marc Wallach.....................        349,600  (2)          7.5%

     Richard Swarttz .................          2,860  (3)          *

     Jolie Cross Doyle................          4,400  (4)          *

     Megan Doyle......................          1,000  (5)          *


                                      -4-







                DIRECTORS,                     SHARES
            EXECUTIVE OFFICERS              BENEFICIALLY
           AND 5% STOCKHOLDERS:              OWNED (1)             PERCENTAGE OF COMMON SHARES OUTSTANDING (1):
           ----------------------------------------------        ---------------------------------------------
     Dianne Ige.......................          2,000  (6)          *

     Ben Cohen .......................          5,200  (7)          *

     Gary Hirshberg ..................          5,200  (7)          *

     All directors and executive .....      3,856,260  (8)          82.7%
       officers as a group (eight persons)

</TABLE>
- ---------------------------------
     *Less than 1%
     (1)   Pursuant  to the rules of the  Securities  and  Exchange  Commission,
           shares of Common  Stock which an  individual  or group has a right to
           acquire  within  60 days  pursuant  to the  exercise  of  options  or
           warrants  are deemed to be  outstanding  for the purpose of computing
           the  percentage  ownership of such  individual or group,  but are not
           deemed to be outstanding  for the purpose of computing the percentage
           ownership of any other person shown in the table.
     (2)   Consists of 304,000 shares of Common stock owned  beneficially by Mr.
           Wallach and 45,600  shares of Common Stock  issuable upon exercise of
           currently  exercisable  incentive stock options  assuming a five-year
           vesting  schedule but excludes 68,400 shares of Common Stock issuable
           upon  exercise of incentive  stock  options  granted under the Option
           Plan that are not currently exercisable.
     (3)   Consists of 2,860 shares of Common Stock  issuable  upon  exercise of
           currently  exercisable  incentive  stock options but excludes  11,440
           shares of Common Stock  issuable  upon  exercise of  incentive  stock
           options  granted  under  the  Option  Plan  that  are  not  currently
           exercisable.
     (4)   Consists  of 400 shares of Common  stock  owned  beneficially  by Ms.
           Cross Doyle and 4,000 shares of Common Stock  issuable  upon exercise
           of currently  exercisable  incentive stock options but excludes 6,000
           shares of Common Stock  issuable  upon  exercise of  incentive  stock
           options  granted  under  the  Option  Plan  that  are  not  currently
           exercisable.
     (5)   Consists of 1,000 shares of Common Stock  issuable  upon  exercise of
           currently  exercisable  incentive  stock  options but excludes  3,000
           shares of Common Stock  issuable  upon  exercise of  incentive  stock
           options  granted  under  the  Option  Plan  that  are  not  currently
           exercisable.
     (6)   Consists of 2,000 shares of Common Stock  issuable  upon  exercise of
           currently  exerciseable  incentive  stock options but excludes  8,000
           shares of Common Stock  issuable  upon  exercise of  incentive  stock
           options  granted  under  the  Option  Plan  that  are  not  currently
           exercisable.
     (7)   Consists of 2,500 shares of Common Stock  issuable  upon  exercise of
           nonqualified options issued under the Directors' Plan
     (8)   Includes an aggregate of 63,860  shares of the Common Stock  issuable
           upon  exercise  of  currently  exercisable  incentive  stock  options
           granted  under  the  Option  Plan and  Directors'  Plan to  executive
           officers and  directors,  but excludes  88,840 shares of Common Stock
           issuable upon exercise of incentive  stock options  granted under the
           Option Plan that are not yet exercisable.

SECTION 16(A) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE

     Section  16(a) of the  Securities  and  Exchange  Act of 1934  requires the
Company's directors and executive officers, and persons who own more than 10% of
the Company's Common Stock ("10% Stockholders"), to file with the Securities and
Exchange  Commission  (the "SEC") initial  reports of ownership of the Company's
Common  Stock and other  equity  securities  on Form 3 and reports of changes in
such  ownership on a Form 4 and Form 5.  Executive  officers,  directors and 10%
Stockholders  are required by SEC regulations to furnish the Company with copies
of all Section 16(a) forms they file.

     To the  Company's  knowledge,  based solely on review of the copies of such
reports  furnished to the Company  during,  and with respect to, its most recent
fiscal year and written  representation



                                      -5-





that no other  reports were  required,  all Section  16(a)  filing  requirements
applicable to its officers,  directors and 10% Stockholders  were complied with,
except as follows:

     On October 1, 1996, the Company  appointed Jolie Cross Doyle Vice President
of Sales and  Marketing  and Megan  Doyle Vice  President  of  Production.  Both
individuals  failed to file Form 3s reporting their beneficial  ownership of the
Company's  securities (or lack thereof)  within ten days of their  appointments.
Form 3s for each individual were filed with the Commission on April 17, 1997.

                             EXECUTIVE COMPENSATION

SUMMARY COMPENSATION TABLE

     The following table sets forth for the years ended December 31, 1994, 1995,
and 1996 the annual  compensation,  including salary,  bonuses and certain other
compensation, paid by the Company to its President, Chief Executive Officer, and
any executive officers whose annual  compensation  exceeded $100,000 (the "Named
Executive Officers").

<TABLE>
<CAPTION>

- -------------------------------- ---------- --------------------------------------- ------------------------------ ------------
                                                                                       LONG TERM COMPENSATION
                                                                                    ------------------- ----------
                                                     ANNUAL COMPENSATION                  AWARDS        PAYOUTS
- -------------------------------- ---------- --------------------------------------- ------------------- ---------- ------------
(A)                                 (B)        (C)         (D)           (E)           (F)       (G)       (H)
                                                                        OTHER
                                                                        ANNUAL      RESTRICTED                         ALL
                                                                       COMPEN-        STOCK               LTIP        OTHER
NAME AND                          FISCAL                                SATION      AWARDS(S)  OPTIONS/  PAYOUTS   COMPENSATION
PRINCIPAL POSITION                 YEAR     SALARY ($)   BONUS ($)        ($)           ($)     SARS(#)     ($)          ($)
- -------------------------------- ---------- ---------- ------------ --------------- ---------- -------- ---------- ------------

<S>                              <C>      <C>          <C>          <C>            <C>         <C>      <C>          <C>
JENNIFER BARCLAY                 12/31/96  $  100,000   $   -0-       $  2,178 (4)   $   ---        ---   $   ---     $   --- 
   CHAIRMAN (1)                                                       $  4,905 (5)                                            
                                                                      $  1,985 (6)                                            
                                                                                                                              
                                 12/31/95  $  100,000   $  1,923      $  1,968 (4)   $   ---        ---   $   ---     $   --- 
                                                                      $  5,420 (5)                                            
                                                                      $  2,038 (6)                                            
                                                                                                                              
                                 12/31/94  $  108,903   $207,328(3)   $  1,968 (4)   $   ---        ---   $   ---     $   --- 
                                                                      $  5,420 (5)                                            
                                                                                                                              
MARC WALLACH                     12/31/96  $  105,000   $   -0-       $  4,581 (4)   $   ---        ---   $   ---     $   --- 
   PRESIDENT & CHIEF                                                  $    900 (5)                                                
   EXECUTIVE OFFICER (2)                                              $  2,355 (6)                                    
                                                                      
                                                                       
                                 12/31/95  $  105,000   $ 21,576      $  5,163 (4)   $ 480,320   114,000  $   ---     $   ---
                                                                      $    900 (5)
                                                                      $  2,532 (6)
                                                                      $392,989 (7)
                                                                       
                                 12/31/94  $  101,524   $   -0-       $  5,163 (4)
                                                                        
- -------------------------------- ---------- ---------- ------------ --------------- ---------- -------- ---------- ------------
</TABLE>

(1)  Ms. Barclay served as Chairman and President until September 1996, when she
     relinquished the title of President.
(2)  Mr. Wallach served as Chief Executive Officer until September 1996, when he
     assumed the additional title of President.
(3)  S Corporation distribution (4) Company contribution for healthcare premiums
(5)  Allowance for automobile lease (6) 401(k) Company match accrued at December
     31
(7)  Deferred grossed up bonus to pay taxes due on the restricted stock grant



                                      -6-







         The following  table sets forth the  aggregated  option / SAR exercises
and fiscal year end option / SAR values by the Company to each executive officer
of the Company who earned $100,000 or more for the year ended December 31, 1996.

<TABLE>
<CAPTION>

- ------------------------------------------- ---------------------- --------------- ---------------------- ----------------------

                                                                                         Number of
                                                                                        Unexercised             Value of
                                                                                        Securities             Unexercised
                                                   Shares                               Underlying            In-The-Money
                                                  Acquired                             Options/SARs           Options/SARs
                                                     On                                At FY-End (#)          At FY-End ($)
                                                  Exercise             Value           Exercisable/           Exercisable/
Name                                                 (#)              Realized         Unexercisable          Unexercisable
(a)                                                  (b)                (c)                 (d)                    (e)
- ------------------------------------------- ---------------------- --------------- ---------------------- ----------------------
<S>                                                <C>             <C>                <C>                <C>      
Marc Wallach                                         -0-             $  -0-            45,600/68,400       $  28,500/ $  42,750
    President & Chief Executive Officer
- ------------------------------------------- ---------------------- --------------- ---------------------- ----------------------
</TABLE>

EMPLOYMENT AND NON-DISCLOSURE AGREEMENTS
     The Company entered into an Employment Agreement with Marc Wallach to serve
as the Company's General Manager and Chief Operating Officer,  effective January
1, 1994, for a period of three years,  subject to termination by the Company for
cause or, by either  party,  at any time upon  ninety  (90) days  prior  written
notice. On September 7, 1994, Mr. Wallach was appointed Chief Executive Officer.
Although Mr.  Wallach's  Employment  Agreement  expired on December 31, 1996, he
continues  to work for the Company on the same  terms.  The  Company's  Board of
Directors intends to consider an extension of the current  Employment  Agreement
or the execution of a new one at its next meeting. The Employment Agreement,  as
amended,  provides that Mr. Wallach's annual base  compensation will be $105,000
effective  September 1, 1994,  and that he will receive an annual bonus of 3% of
the Company's net after-tax profits for each year that the Employment  Agreement
remains in effect.  Mr.  Wallach will also receive an additional  bonus of 1% of
the  Company's  net  after-tax  profits  for each of the five  years  commencing
January 1, 1994 and ending  December 31, 1998 provided that Mr. Wallach  remains
continuously  employed  by  the  Company  during  this  five-year  period.  This
additional  bonus will be paid by the Company in five equal annual  installments
commencing on January 1, 1999.  Mr.  Wallach is also entitled to  participate in
the Company's  employee  benefit  plans.  Mr. Wallach is also subject to certain
non-disclosure  covenants and has agreed not to compete with the Company  during
the term of the Employment Agreement and for two years thereafter.  On September
15, 1995, the Company  granted to Mr. Wallach  304,000 shares of Common Stock in
consideration  of services  rendered.  In connection with this stock grant,  Ms.
Barclay  contributed  304,000  shares of her Common  Stock to the capital of the
Company and Ms.  Barclay,  Mr. Wallach and the Company entered into a Restricted
Stock Agreement. Pursuant to this Agreement, all of Mr. Wallach's 304,000 shares
are subject to purchase by the Company for a total consideration of $1.00 in the
event that Mr.  Wallach  voluntarily  terminates his employment or is terminated
for cause by the Company  prior to  September  16,  1997.  In 1995,  the Company
recognized  a  compensation  expense of $873,309,  representing  the fair market
value of the  Common  Stock  plus a bonus  to  cover  income  taxes  payable  in
connection  with the stock grant.  Mr.  Wallach also waived his right to receive
any portion or all of his undistributed S corporation earnings other than to pay
taxes on S corporation earnings.


                                      -7-






     The  Company  has  also  executed   stock  option   agreements   containing
non-competition  and  non-disclosure  provisions  with  each  of  the  Company's
officers  and key  employees  who have  been  granted  stock  options  under the
Company's 1995 Stock Option Plan.

401(K) PLAN
     In March 1995, the Company adopted an employee  savings and retirement plan
(the "401(k)  Plan")  covering all of the Company's  employees who have attained
the age of 21 and who  normally  work 20 hours  per  week.  The  401(k)  Plan is
intended to be a tax-qualified plan under Section 401(a) of the Internal Revenue
Code. The 401(k) Plan enables employees to reduce their taxable  compensation by
electing  to  defer  current  compensation  into  the  401(k)  Plan,  up to  the
statutorily prescribed annual limit ($9,500 in 1996). The trustees of the 401(k)
Plan, at the direction of each participant, invest the assets of the 401(k) Plan
in the  various  investment  alternatives  offered  under the 401(k)  Plan.  The
Company may, but is not required to, make matching  contributions  to the 401(k)
Plan based on the amounts participants  contribute to the 401(k) Plan, but in no
event may the  Company's  contribution  exceed  10% of the  participant's  gross
compensation.  The Company presently makes monthly matching  contributions of up
to 2% of a participant's gross compensation.  The 401(k) Plan is administered by
Merrill Lynch.

1995 STOCK OPTION PLAN
     The 1995 Stock Option Plan (the "Option  Plan") was adopted by the Board of
Directors and approved by the stockholders in September 1995. The Option Plan is
intended to motivate and reward  employees and selected  consultants by granting
them stock options to acquire shares of Common Stock.

     Grants of stock  options under the Option Plan may be made to the Company's
employees,  officers (including officers who are directors),  and consultants. A
total of 570,000 shares of Common Stock has been reserved for issuance under the
Option Plan. The Option Plan is  administered by the  Compensation  Committee of
the Board of Directors.

     Both stock options intended to qualify as incentive stock options under the
Code and  nonqualified  stock  options may be granted  under the Option Plan. No
employee may receive  options in any given  calendar  year to purchase more than
200,000 shares.  The exercise price of incentive stock options granted under the
Option Plan will be at least equal to the fair market  value of the Common Stock
of the  Company on the date of the grant.  The  exercise  price of  nonqualified
stock options  granted  under the Option Plan will be not less than  eighty-five
percent (85%) of the fair market value of the Common Stock of the Company on the
date of the grant.  In addition,  any option  granted under the Option Plan will
have an exercise  price of one hundred and ten percent (110%) of the fair market
value  on the  date of the  grant  in the  case of any  person  who  owns  stock
possessing  more than 10% of the total combined  voting power.  Options  granted
under  the  Option  Plan  will  vest  at  such  times  as are  specified  by the
Compensation   Committee.  If  an  individual  with  outstanding  stock  options
terminates employment on account of death,  disability or retirement approved by
the Company,  all of the  individual's  stock  options  will become  immediately
exercisable.  Once  exercisable,  stock  options  granted  under the Option Plan
remain exercisable for nine years from the date of grant,  unless the individual
terminates his or her relationship  with the Company other than described above.
However,  if an option  holder  wishes to preserve the status of an option as an
incentive stock option,  the holder must exercise



                                      -8-





the option within three months of his or her termination of employment or within
one year from a termination of employment on account of disability.

     Prior to October 23, 1995,  the Option Plan provided  that all  outstanding
stock options granted under the Option Plan, whether or not vested, would become
immediately exercisable upon a "change of control of the Company" (as defined in
the Option Plan). In certain circumstances, if an individual who has received an
option grant under the Option Plan terminates  employment  within 18 months of a
"change of control  of the  Company,"  the  Company is  required  to make a cash
payment to the individual in an amount equal to the difference  between the fair
market  value of the  shares of  Common  Stock  subject  to the  option  and the
option's exercise price, unless the individual elects otherwise. In addition, if
the Company is not the surviving  corporation in a transaction such as a merger,
or sale of  substantially  all the assets of the  corporation,  at least 10 days
before  the  effective  date  of the  transaction,  each  individual  who has an
outstanding and currently  exercisable stock option will be entitled to exercise
the option or to receive a cash payment equal to the difference between the fair
market  value of the  shares of  Common  Stock  subject  to the  option  and the
option's  exercise  price if a cash payment of the stock option would not affect
the  accounting  treatment  of  any  such  transaction  in the  judgment  of the
Compensation  Committee.  The Option  Plan was amended  such that the  provision
relating to individuals who terminate employment within 18 months of a change of
control was deleted,  and for options granted on or after October 23, 1995, only
vested  options are subject to immediate  exercise or cash payment upon a change
of control.

     On September 11, 1995 the  Compensation  Committee  authorized the grant of
nine-year  incentive  stock options with an effective date of September 15, 1995
to purchase an aggregate of 60,000 shares of the  Company's  Common Stock to its
officers and key employees  pursuant to the Option Plan.  Options to purchase an
aggregate  of only 55,000  shares were  actually  granted.  Twenty  percent were
immediately  exercisable on September 15, 1995 and an additional 20% will become
exercisable  on each of the first  four  anniversaries  of the grant  date.  The
Compensation Committee also granted a nine-year incentive stock option under the
Option Plan with an effective date of September 15, 1995 to the Company's  Chief
Executive  Officer,  Marc Wallach,  to purchase  114,000 shares of the Company's
Common Stock. Mr. Wallach's option becomes  exercisable  according to a schedule
that provides for the most rapid  exercise of the option  without  disqualifying
the option as an incentive  stock option under the Code. All of the options were
granted with an exercise  price of $4.00 per share.  On December  15, 1995,  the
Compensation  Committee  authorized an additional  grant of nine-year  incentive
stock  options to  purchase  45,000  shares to its  officers  and key  employees
pursuant to the Option Plan under the same  conditions as the September 15, 1995
grant,  with an  exercise  price of $5.00 per share.  Options to  purchase  only
40,000 shares were actually  granted.  During 1996, the  Compensation  Committee
granted a nine-year  incentive  stock option to purchase 14,300 shares of Common
Stock to an officer,  with the same vesting  schedule as the 1995 grants  (other
than  to Mr.  Wallach),  and at an  exercise  price  of  $7.00  per  share.  The
Compensation  Committee also granted  non-qualified  five-year  stock options to
purchase an  aggregate  of 12,000  shares to three  consultants,  at an exercise
price of $7.25 per share.  One-half of the options became exercisable on January
1, 1997 and the balance become exercisable on January 1, 1998. On April 4, 1997,
the Compensation Committee granted an incentive option to purchase 10,000 shares
of the Company's Common Stock to an officer of the Company with the same vesting
schedule as the 1995 grants  with an exercise  price of $4.75 per share.  On May
27, 1997, the Compensation 



                                      -9-





Committee  granted  incentive  stock  options to purchase an aggregate of 20,000
shares of the  Company's  Common  Stock to two  managers of the Company with the
same  vesting  schedule as the 1995  grants with an exercise  price of $4.50 per
share.

     Options to purchase 4,000 shares were exercised by three  employees  during
1996. The employment of four optionees  holding options to purchase an aggregate
of 60,000 shares  terminated  during 1996.  Of these options to purchase  60,000
shares, options to purchase 42,000 shares terminated unexercised during 1996 and
options to purchase an additional 10,000 shares terminated  unexercised on March
2, 1997.  Options  to  purchase  the  remaining  8,000  shares  were  exercised.
Accordingly,  as of the date of this  Report,  options  to  purchase  a total of
181,300  shares of Common  Stock  granted  pursuant  to the Option  Plan  remain
outstanding.

PERFORMANCE STOCK ESCROW AND LOCK-IN AGREEMENTS
     All  executive  officers  and  directors  of the  Company  are subject to a
"lock-in"  agreement,  under  which they have  agreed  not to sell or  otherwise
transfer any shares of the  Company's  Common Stock which are held or come to be
held by them for less than the Company's $5.00 initial public offering price. In
addition,  Jennifer Barclay, the founder,  Chairman of the Board of the Company,
has deposited  into escrow  3,495,224 of the  3,486,000  shares of the Company's
Common Stock owned by her. Under the terms of the Escrow  Agreement,  25% of her
shares  shall  become  transferable  on the  sixth,  seventh,  eighth  and ninth
anniversary  dates of November 13, 1995. No transfer of those shares may be made
until  November  13,  2001,  except as follows:  (A) Ms.  Barclay may transfer a
number of her  shares  that,  within any  three-month  period,  would  equal one
percent of the shares of the Company's Common Stock then outstanding; or (B) all
of  the  shares  may  earlier  become  transferable  upon  certification  by the
Company's Chief  Financial  Officer that any of the following has been achieved:
(i) for two  consecutive  fiscal years after  November 13, 1995, the Company has
minimum  annual  earnings  equal to $0.25 per share;  (ii) for five  consecutive
fiscal years after November 13, 1995, the Company has an average  minimum annual
earnings  of $0.25 per share;  (iii) after at least one year from  November  13,
1995,  the Company's  Shares have traded on a United States stock  exchange at a
price of at least of $8.75 per share (adjusted for stock splits, stock dividends
and  recapitalizations)  for at least 90  consecutive  trading days; or (iv) the
Company's  initial  public  offering is  terminated,  and none of the  Company's
registered Common Stock is sold.

1995 NON-EMPLOYEE DIRECTORS' STOCK OPTION PLAN
     In  September  1995,  the Board of Directors  adopted and the  stockholders
approved  the  Company's   Non-Employee   Directors'   Stock  Option  Plan  (the
"Directors' Plan"). The Directors' Plan provides for an annual  nondiscretionary
grant of stock  options to each  director  who is not an employee of the Company
(collectively,  the "Non-Employee Directors"). The annual grant is in lieu of an
annual retainer for service as a member of the Board of Directors.

     A total of 75,000  shares of Common  Stock has been  reserved  for issuance
under the Directors' Plan. On January 1 of each year, each Non-Employee Director
will receive a  nondiscretionary  grant of options to purchase a total amount of
shares of Common Stock equal in value to $7,500,  plus an additional  $2,500 for
each Board of Directors'  committee on which the  Non-Employee  Director serves,
based on the fair  market  value of the Common  Stock on the date of grant.  The
exercise price of options granted under the Directors' Plan will be equal to the
fair  market  value of the Common  Stock on the date of grant,  except  that the
exercise  price shall be 



                                      -10-






one hundred and ten percent  (110%) of the fair market  value in the case of any
person  who owns stock  possessing  more than 10% of the total  combined  voting
power. Options will remain exercisable for nine years from the date of grant.

     Pursuant to the terms of the Directors'  Plan, each of the two Non-Employee
Directors received grants of nonqualified stock options to purchase 2,500 shares
of Common Stock, at an exercise price of $5.00 per share on January 1, 1996, and
2,700 shares of Common Stock, at an exercise price of $4.63 per share on January
1, 1997.  As of the date of this  Report,  options to purchase a total of 10,400
shares of Common Stock have been granted under the Directors' Plan.

                                   PROPOSAL 2
                   APPROVAL OF INDEPENDENT PUBLIC ACCOUNTANTS

         The  Board  of  Directors  has  appointed  Arthur  Andersen  LLP as the
Company's independent public accountants for the fiscal year ending December 31,
1997.  Arthur Andersen LLP has served as the Company's  independent  accountants
since  1995.  Representatives  of Arthur  Andersen  LLP will be  present  at the
Meeting to  respond to  questions  and will be given the  opportunity  to make a
statement should they desire to do so.

BOARD RECOMMENDATION

         THE  BOARD  OF  DIRECTORS  RECOMMENDS  THAT THE  STOCKHOLDERS  VOTE FOR
APPROVAL OF THE APPOINTMENT OF ARTHUR ANDERSEN LLP AS THE COMPANY'S  INDEPENDENT
PUBLIC  ACCOUNTANTS  FOR THE FISCAL YEAR ENDING DECEMBER 31, 1997. A MAJORITY OF
THE  VOTES  CAST IN  PERSON  OR BY PROXY AT THE  MEETING  IS  REQUIRED  FOR SUCH
APPROVAL.  IF THE  APPOINTMENT  IS NOT SO APPROVED,  THE BOARD WILL SELECT OTHER
INDEPENDENT ACCOUNTANTS.


                STOCKHOLDER PROPOSALS FOR THE 1998 ANNUAL MEETING

         In order to be considered for inclusion in the Proxy  Statement for the
Company's 1998 Annual  Meeting of  Stockholders,  stockholder  proposals must be
received by the Company no later than  February  27, 1998.  Proposals  should be
sent to the attention of the  Secretary at the Company's  offices at Post Office
Box 36, No. 3 Sixth Street, Frenchtown, New Jersey 08825.


                                  OTHER MATTERS

         The Meeting is called for the  purposes  set forth in the  notice.  The
Board of Directors does not know of any matter for action by the stockholders at
the  Meeting  other than the  matters  described  in the  notice.  However,  the
enclosed proxy confers discretionary authority on the persons named therein with
respect to matters  which are not known to the directors at the date of printing
hereof and which may properly  come before the Meeting.  It is the  intention of
the persons named in the proxy to vote in accordance with their best judgment on
any such matter.

                                          By order of the Board of Directors



                                          /s/ Lana Schempp
                                          --------------------------------
                                          Lana Schempp, Secretary
June 30, 1997


                                      -11-








- --------------------------------------------------------------------------------
                            BLUE FISH CLOTHING, INC.

           THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS

             ANNUAL MEETING OF STOCKHOLDERS TO BE HELD JULY 31, 1997
                                       
Revoking  all  prior  proxies,  the  undersigned,  a  stockholder  of BLUE  FISH
CLOTHING,  INC. (the  "Company"),  hereby appoints  Jennifer Barclay and Marc K.
Wallach,  and each of them,  attorneys and agents of the undersigned,  with full
power of  substitution,  to vote all shares of the Company's  Common Stock,  par
value $.001 per share ("Common  Stock"),  owned by the undersigned at the Annual
Meeting of  Stockholders  of the Company to be held at Tinicum  Park,  Route 32,
River Road,  Erwinna,  Pennsylvania  18920 on July 31, 1997 at 2:00 p.m.,  local
time,  and  at  any  adjournment  thereof,  as  fully  and  effectively  as  the
undersigned  could  do if  personally  present  and  voting,  hereby  approving,
ratifying and confirming all that said attorneys and agents or their substitutes
may lawfully do in place of the undersigned as indicated on the reverse.
    
                  IMPORTANT: SIGNATURE REQUIRED ON REVERSE SIDE
- --------------------------------------------------------------------------------









                         PLEASE DATE, SIGN AND MAIL YOUR
                      PROXY CARD BACK AS SOON AS POSSIBLE!
    
                         ANNUAL MEETING OF STOCKHOLDERS
                            BLUE FISH CLOTHING, INC.
    
                                  JULY 31, 1997
    





                 Please Detach and Mail in the Envelope Provided
- --------------------------------------------------------------------------------
    
    Please mark your
[X] vote as in this 
    example.
    
                      FOR ALL             WITHHOLD     
                      NOMINEES          AUTHORITY FOR
                    LISTED BELOW        ALL NOMINEES 
                              
1.  Election of        [  ]                [  ]
    Directors  
                  
To vote for the election of Jennifer Barclay, Marc K. 
Wallach, Ben Cohen and Gary Hirshberg as directors.
    
FOR, except votes withheld from the following nominee(s):
    
- --------------------------------------------------------    
    
CUMULATIVE VOTES FOR ONE OR MORE NOMINEES AS FOLLOWS (SEE PROXY STATEMENT):

NOMINEES:  Jennifer Barclay
                           ------------ 
           Marc K. Wallach 
                           ------------
           Ben Cohen 
                           ------------
           Gary Hirshberg 
                           ------------
           (Total must not exceed 4x 
           number of shares held)
        
                                                       FOR   AGAINST   ABSTAIN
2.  Proposal to approve the  appointment of Arthur
    Andersen  LLP  as  the  Company's  independent     [ ]     [ ]       [ ]
    public  accountants for the fiscal year ending
    December 31, 1997.
    
    IN THEIR  DISCRETION  THE  PROXIES  ARE  AUTHORIZED  TO VOTE UPON SUCH OTHER
    MATTERS  WHICH MAY  PROPERLY  COME  BEFORE THE  MEETING  OR ANY  ADJOURNMENT
    THEREOF.
    
    THIS  PROXY  WHEN  PROPERLY  EXECUTED,  WILL BE  VOTED  AS  DIRECTED.  IF NO
    DIRECTION  IS MADE,  THE PROXY SHALL BE VOTED FOR THE ELECTION OF THE LISTED
    NOMINEES AS DIRECTORS  AND FOR PROPOSAL 2 AND, IN THE CASE OF OTHER  MATTERS
    THAT  LEGALLY  COME  BEFORE  THE  MEETING,  AS  SAID  ATTORNEY(S)  MAY  DEEM
    ADVISABLE.
    
    PLEASE  CHECK  HERE IF YOU PLAN TO ATTEND  THE  ANNUAL  MEETING OF
    STOCKHOLDERS  ON  THURSDAY,  JULY 31, 1997 AT 2:00 P.M. AT TINICUM   [  ]
    PARK, ROUTE 32, RIVER ROAD, ERWINNA, PENNSYLVANIA 18920.
    


Signature:_______________________________________  Date:___________ 

Signature:_______________________________________  Date:___________
          ADDITIONAL SIGNATURE(S) IF HELD JOINTLY

    
NOTE: Please sign exactly as name appears hereon. Joint owners should each sign.
      If signing as  attorney,  executor,  administrator,  trustee,  guardian or
      other fiduciary, please indicate title or capacity in which signed.
    
- --------------------------------------------------------------------------------





© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission