PRIDE AUTOMOTIVE GROUP INC
SB-2/A, 1998-06-18
AUTO RENTAL & LEASING (NO DRIVERS)
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As filed with the Securities and Exchange Commission on June ^18, 1998
                                                      Registration No. 333-44131
    

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

   
                           AMENDMENT NUMBER ^2 TO THE
                                    FORM SB-2
    

                             REGISTRATION STATEMENT
                                    UNDER THE
                             SECURITIES ACT OF 1933

                          PRIDE AUTOMOTIVE GROUP, INC.
               (Exact name of Registrant as specified in Charter)
<TABLE>
<CAPTION>

<S>                                             <C>                                    <C>       
          Delaware                              7510                                   98-0157860
         (State of                  (Primary standard industrial                       I.R.S. employer
         Incorporation)             classification code)                               Identification No.
</TABLE>

                 Pride House, Watford Metro Centre, Tolpits Lane
                     Watford Hertfordshire, WD1 8SB England
                                 (800) 698-6590
          (Address and Telephone Number of Principal Executive Offices)

                            Alan Lubinsky, President
                 Pride House, Watford Metro Centre, Tolpits Lane
                     Watford Hertfordshire, WD1 8SB England
                                 (800) 698-6590
            (Name, Address and Telephone Number of Agent for Service)

                                   Copies To:

<TABLE>
<CAPTION>

                  <S>                                                  <C>
                  Mitchell Lampert, Esq.                               Jay M. Kaplowitz, Esq.
                  Lampert & Lampert                                    Gersten Savage Kaplowitz
                  10 East 40th Street                                  & Fredericks, LLP
                  New York, New York 10016                             101 East 52nd Street, 9th Fl.
                  (212) 889-7300                                       New York, New York  10168
                                                                       (212) 752-9700
</TABLE>

     Approximate date of commencement of proposed sale to the public: As soon as
practicable after this Registration Statement becomes effective.

     If this Form is filed to  register  additional  securities  for an offering
pursuant to Rule 462(b) under the Securities Act, please check the following box
and list  the  Securities  Act  registration  number  of the  earlier  effective
registration statement for the same offering. [ ]

     If any of the  securities  being  registered  on this  Form  SB-2 are to be
offered on a continuous  basis  pursuant to Rule 415 under the Securities Act of
1933, please check the following box. [x]

     If this Form is a  post-effective  amendment  filed pursuant to Rule 462(c)
under the Securities Act, please check the following box and list the Securities
Act registration number of the earlier effective  registration statement for the
same offering. [ ]

     If delivery of a  prospectus  is expected to be made  pursuant to Rule 434,
please check the following box. [ ]

     The Registrant  hereby amends this  Registration  Statement on such date or
dates as may be necessary to delay its effective date until the Registrant shall
file a further  amendment  which  specifically  states  that  this  Registration
Statement shall  thereafter  become effective in accordance with Section 8(a) of
the  Securities  Act of 1933 or until the  Registration  Statement  shall become
effective on such date as the Commission,  acting pursuant to said Section 8(a),
may determine.



<PAGE>
                         CALCULATION OF REGISTRATION FEE
<TABLE>
<CAPTION>

===================================================================================================================================
                                                        Maximum                   Maximum                  Amount of
  Title of Each Class           Amount Being         Offering Price              Aggregate               Registration
    of Securities                Registered           Per Security (1)         Offering Price (1)              Fee
   Being Registered
- -----------------------------------------------------------------------------------------------------------------------------------
Common Stock, Par Value
<S>                           <C>                              <C>                    <C>                       <C>      
$.001(2)...............       1,437,500                        $(3)                   $5,750,000                $1,982.60
- -----------------------------------------------------------------------------------------------------------------------------------
Common Stock, Par Value
$.001 (4)......                 95,000                          7.50                     712,500                   245.67
- -----------------------------------------------------------------------------------------------------------------------------------
Warrants (4).........          200,000                          0.15                      30,000                    10.34
- -----------------------------------------------------------------------------------------------------------------------------------
Common Stock, Par Value
$.001 (4)......                200,000                          5.75                   1,150,000                   396.52
- -----------------------------------------------------------------------------------------------------------------------------------
Underwriters Warrants to
Purchase Shares of
Common Stock
(5)............                125,000                          10.00                    nil                        nil(6)
- -----------------------------------------------------------------------------------------------------------------------------------
Common Stock, Par Value
   
$.001..........                125,000                         (7)                       825,000                   284.46
    
- -----------------------------------------------------------------------------------------------------------------------------------
   
Totals                                                                               $8,467,500                $2,919.59(8)
    
===================================================================================================================================
</TABLE>


     (1) Estimated  solely for the purpose of determining the  registration  fee
pursuant to Rule 457.

     (2)  Includes  (i)  170,000  shares of Common  Stock  being sold by certain
Selling  Shareholders (the "Selling  Shareholders"),  and (ii) 187,500 shares of
Common Stock, subject to sale upon exercise of the Over-allotment Option granted
to the Underwriter by the Company.

     (3) For the purposes of calculating the  registration  fee, the Company has
assumed an offering price of $4.00 per Share.

     (4)  Represents  the shares of Common Stock and Warrants  being sold by the
Selling Securityholder, not through the Underwriter in this Offering.

     (5) The  Company  has  agreed  to sell to the  Underwriter,  for  aggregate
consideration  of $10,  125,000  shares  of  Common  Stock  (the  "Underwriter's
Warrants").

     (6) Pursuant to Rule 457(g), no fee is payable thereon.

     (7) For the purposes of calculating the  registration  fee, the Company has
assumed an  offering  price of $4.00 per share of Common  Stock and an  exercise
price of $6.60 per share of Common Stock for the Underwriter's Warrants.

   
     (8) A total fee of $2,842.01 was paid,  therefore an additional  $77.58 fee
is required, with respect to the changes in the securities being registered.
    









                                       ii


<PAGE>
                 Cross Reference Sheet Pursuant to Rule 404 (a)
                      Showing the Location In Prospectus of
                   Information Required by Items of Form SB-2
<TABLE>
<CAPTION>


<S>                                                                    <C>  
         Item in Form SB-2                                             Prospectus Caption

 1.      Forepart of the Registration                                  Cover Page and Cover Page of Registration
         Statement and Outside Front                                   Statement
         Cover Page of Prospectus

 2.      Inside Front and Outside                                      Continued Cover Page, Table of Contents
         Back Cover Pages of
         Prospectus

 3.      Summary Information and                                       Prospectus, Summary, Risk Factors,
         Risk Factors                                                  Summary Financial Information


 4.      Use of Proceeds                                               Use of Proceeds

 5.      Determination of Offering                                     Cover Page, Underwriting, Risk Factors
         Price

 6.      Dilution                                                      Risk Factors, Dilution

 7.      Selling Securityholders                                       Principal and Selling Stockholders

 8.      Plan of Distribution                                          Cover Page, Underwriting

 9.      Legal Proceedings                                             Business

10.      Directors, Executive Officers                                 Management
         Promoters and Certain Control
         Persons

   
11.      Security Ownership of                                         Principal and Selling ^Shareholders
         Certain Beneficial Owners
         and Management
    



                                       iii


<PAGE>
12.      Description of Securities                                     Description of Securities

13.      Interest of Named Experts                                     Legal Opinions, Experts
         and Counsel



14.      Disclosure of Commission Position                             Management and Item 24. Indemnification
         on Securities Act Liabilities                                 Officers and Directors

15.      Organization Within Five Years                                Prospectus Summary, Business, Principal and
                                                                       Selling Stockholders, Certain Relationships
                                                                       and Related Transactions, Risk Factors

16.      Description of Business                                       Business

17.      Management's Discussion                                       Management's Discussion and Analysis of
         and Analysis or Plan of Operation                             Financial Condition and Results of Operations


18.      Description of Property                                       Business

19.      Certain Relationships and Related                             Certain Relationships and Related
         Transactions                                                  Transactions

20.      Market for Common Equity                                      Not Applicable
         and Related Stockholder
         Matters

21.      Executive Compensation                                        Management

22.      Financial Statements                                          Financial Statements

23.      Changes in and Disagreements                                  Not Applicable
         with Accountants and Financial
         Disclosure
</TABLE>






                                       iv



<PAGE>



                 Preliminary prospectus subject to completion, dated June , 1998

PROSPECTUS
                          PRIDE AUTOMOTIVE GROUP, INC.
                        1,250,000 Shares of Common Stock
                           Offering Price: $ per Share

         This  Prospectus  relates to an offering of 1,250,000  Shares of Common
Stock,  par value $.001 per share (the "Common  Stock" or the "Shares") of Pride
Automotive  Group,  Inc. (the  "Company").  All of the 1,250,000  Shares will be
offered  and  sold  through  Mason  Hill  &  Co.,  Inc.   ("Mason   Hill"),   as
representative  of the  several  underwriters  (collectively  referred to as the
"Underwriters").  Of the  1,250,000  Shares being offered  hereunder,  1,080,000
Shares will be sold by the Company, with the balance of the 170,000 Shares being
sold  by  certain  Selling  Shareholders  (the  "Selling  Shareholders").   This
Registration  Statement  also  relates to the offer and sale of an  aggregate of
95,000  shares of Common  Stock and 200,000  Common Stock  Purchase  Warrants by
certain  Selling  Securityholders  (collectively  the "Selling  Securityholders'
Securities"),  which  securities are issuable upon exercise of an  underwriter's
warrant which the Selling  Securityholders  received as partial compensation for
acting  as  underwriters  for  the  Company  in  its  1996  public  offering  of
Securities.  The Selling Securityholder Securities may be sold from time to time
by the Selling  Securityholders.  The Company will not receive any proceeds from
the sale of any securities sold by the Selling Securityholders or by the Selling
Shareholders.  The  shares of  Common  Stock are  sometimes  referred  to as the
"Securities."  See  "Description  of  Securities"  and  "Principal  and  Selling
Securityholders."

                  THE SECURITIES OFFERED HEREBY INVOLVE A HIGH
                    DEGREE OF RISK AND IMMEDIATE SUBSTANTIAL
                             DILUTION TO INVESTORS.
                       SEE "RISK FACTORS" AND "DILUTION."

   
          THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE
           SECURITIES AND EXCHANGE COMMISSION OR ANY STATES SECURITIES
         COMMISSIONS, NOR HAS THE COMMISSION PASSED UPON THE ACCURACY OR
      ADEQUACY OF THIS PROSPECTUS. ANY REPRESENTATION TO THE CONTRARY IS A
    
                                CRIMINAL OFFENSE.
<TABLE>
<CAPTION>
==========================================================================================================================
                          Price to              Discounts and          Proceeds to the               Proceeds to
                           Public              Commission (1)            Company (2)               the Company (2)
- --------------------------------------------------------------------------------------------------------------------------
<S>                         <C>                       <C>                     <C>                         <C>
Per                         (3)$                      $                       $                           $
Share..........
- --------------------------------------------------------------------------------------------------------------------------
Total                         $                       $                       $                           $
(4)...........
==========================================================================================================================
                                                                                     (footnotes on following page)
</TABLE>

                             MASON HILL & CO., INC.
                                 110 Wall Street
                               New York, NY 10005
                         The date of this Prospectus is
                             _______________, 1998.



<PAGE>
   
(1)   Does  not  include   additional   compensation   to  be  received  by  the
      Underwriters,  including (i) a non-accountable  expense allowance equal to
      3% of the gross  proceeds of the  Offering;  (ii)  warrants  entitling the
      Underwriters  to purchase from the Company 125,000 shares of the Company's
      Common Stock (the "Underwriters' Warrants") at 165% of the public offering
      price, exercisable for a period of four years commencing one year from the
      date of the  Prospectus;  and (iii) a three year consulting fee of $36,000
      per year,  to be paid in advance  at the  closing  of this  Offering.  The
      Company and the Selling  Shareholders  have also agreed to  indemnify  the
      Underwriters against certain liabilities,  including liabilities under the
      Securities  Act  of  1933,  as  amended  (the   "Securities   Act").   See
      "Underwriting."
    

(2)   Before deduction of expenses of the Offering,  all or which are payable by
      the  Company,  estimated  at $400,000,  which  includes the  Underwriters'
      non-accountable  expenses allowance,  the financial consulting fee as well
      as filing, legal, accounting, printing and other costs and expenses.

(3)   It is  currently  anticipated  that the  offering  price will be $4.00 per
      share.  It is currently  anticipated  that the proceeds to the Company and
      the Selling Shareholders will be $3,888,000 and $612,000, respectively.

(4)   The Company has granted the  Underwriters  an option,  exercisable  within
      forty-five  days from the date of this  Prospectus,  to  purchase up to an
      additional  187,500 Shares, on the same terms set forth above,  solely for
      the purpose of covering over-allotments.  If such options are exercised in
      full,  the  total  Price  to  the  Public,   Underwriting   Discounts  and
      Commission,  Proceeds to Company and Proceeds to the Selling  Shareholders
      will be $5,750,000,  $575,000,  $4,563,000, and $612,000 respectively. See
      "Underwriting".

         Prior to this Offering,  there has been a limited public market for the
Company's Common Stock and Warrants. The Company's Common Stock and Warrants are
currently  listed on the  Nasdaq  SmallCap  Stock  Market  ("Nasdaq")  under the
symbols  "LEAS" and "LEASW" and on the Boston Stock  Exchange  ("BSE") under the
symbols  "LES" and  "LESW".  Quotation  on  Nasdaq or BSE does not imply  that a
meaningful,  sustained  market for the Company's  Securities  will develop or if
developed  that it will be  sustained  for any period of time.  In the event the
Company's  Securities  do not  continue  to be listed on Nasdaq or the BSE,  the
Company's  Securities will be available for trading only in the over-the-counter
market on the OTC Electronic  Bulletin  Board.  The offering price of the Shares
has been determined in negotiations  between the Company and the Underwriters on
an arbitrary basis and bears no direct  relationship to the assets,  earnings or
any other recognized  criteria of value.  Factors considered in determining such
prices, in addition to prevailing market conditions, included the history of and
the business  prospects  for the Company and an  assessment of the net worth and
financial condition of the Company, as well as such other factors as were deemed
relevant,  including  an  evaluation  of  management  and the  general  economic
climate. The prices should in no event, however, be regarded as an indication of
any future market price of the Common Stock. See "Risk Factors."

         The Securities are being sold by the Company  through Mason Hill & Co.,
Inc. as representative of the several underwriters  (collectively referred to as
the  "Underwriters"),  on a "firm commitment" basis subject to prior sale, when,
as and if accepted by the  Underwriters and subject to approval of certain legal
matters by counsel  for the  Underwriters  and  certain  other  conditions.  The
Underwriters  reserve  the right to  withdraw,  cancel or modify  such offer and
reject  any  order  in  whole  or in  part.  It is  expected  that  delivery  of
certificates  representing the Securities being sold hereby will be made against
payment therefor at the offices of Mason Hill & Co., Inc., 110 Wall Street,  New
York, New York on or about ____________, 1998.


                                        2

<PAGE>
         IN CONNECTION WITH THIS OFFERING,  THE  UNDERWRITERS  MAY OVER-ALLOT OR
EFFECT  TRANSACTIONS  WHICH  STABILIZE  OR  MAINTAIN  THE  MARKET  PRICE  OF THE
COMPANY'S  SECURITIES AT A LEVEL ABOVE THAT WHICH MIGHT OTHERWISE PREVAIL IN THE
OPEN MARKET. SUCH STABILIZING, IF COMMENCED, MAY DISCONTINUE AT ANY TIME.

                              AVAILABLE INFORMATION

         The Company has filed with the Securities and Exchange  Commission (the
"Commission")  a Registration  Statement on Form SB-2 under the Securities  Act,
with respect to the shares of Common Stock to which this Prospectus  relates. As
permitted by the rules and regulations of the  Commission,  this Prospectus does
not contain all of the information set forth in the Registration Statement.  For
further  information  with  respect to the  Company and the  Securities  offered
hereby, reference is made to the Registration Statement,  including the exhibits
thereto,  which may be copied and inspected at the Public  Reference  Section of
the Commission at its principal  office at 450 Fifth Street,  N.W.,  Washington,
D.C.,  20549 or at its regional  office at 7 World Trade Center,  New York,  New
York or at its website, http://www.sec.gov/.

         The Company's fiscal year end is November 30. The Company is subject to
the informational reporting requirements of the Securities Exchange Act of 1934,
as amended (the "Exchange  Act"),  and in accordance  therewith,  files periodic
reports, proxy statements and other information with the Commission. At present,
the Company is current in its filings  under the Exchange  Act. In the event the
Company's  obligation to file such periodic reports,  proxy statements and other
information  is suspended,  the Company will  voluntarily  continue to file such
information with the Commission.  The Company  distributes to its  stockholders,
annual reports containing audited financial statements, together with an opinion
by its auditing  accountants.  In addition,  the Company may, in its discretion,
furnish  quarterly  reports  to  stockholders   containing  unaudited  financial
information for the first three quarters of each year.



                                        3

<PAGE>
                                     SUMMARY

     The following  summary is intended to set forth certain pertinent facts and
highlights from material  contained in the body of this Prospectus.  The summary
is  qualified  in  its  entirety  by  the  detailed  information  and  financial
statements appearing elsewhere in this Prospectus.

     This Prospectus  contains forward looking  statements that involve risks an
uncertainties.  The Company's actual results may differ  significantly  from the
results discussed in these forward-looking statements.  Factors that might cause
such  differences  include,  but are not limited to,  those  discussed  in "Risk
Factors."

                                   THE COMPANY

      Pride Automotive Group,  Inc., a Delaware  corporation (the "Company") was
formed by Pride, Inc. ("Pride"),  in March 1995 for the purpose of acquiring all
of the outstanding shares of common stock of Pride Management Services, Plc., an
English  corporation  ("PMS"),  in a  transaction  which was  accounted for as a
reorganization (the  "Reorganization").  Prior to the Reorganization,  PMS was a
wholly owned subsidiary of Pride.

      These companies  jointly engage in the business of leasing new automobiles
to businesses,  servicing such automobiles during the lease term and remarketing
the  automobiles  upon the  expiration of the lease term,  which  arrangement is
described as a "contract hire." The Company's sales policy emphasizes leasing to
financially  sound clients and requires certain  financial  disclosures prior to
executing any lease agreements.  Customer accounts are targeted from profitable,
growing,  medium-sized  corporate companies.  The Company purchases each vehicle
pursuant to its client's specifications,  finances its purchase and pays for all
the maintenance on the vehicle during the lease term. Typically, the term of the
loan corresponds with the term of the lease, whereby, upon the completion of the
lease term the automobiles are fully paid and owned by the Company.

     The following is a list of the PMS  subsidiaries,  their dates of formation
and their business operations:
<TABLE>
<CAPTION>

                                    Date of
      Name                          Formation        Business Operations

<S>                                 <C>              <C>
      Pride Vehicle Contracts
       Limited                      12/23/86         Conducts all administrative  functions for the Company,
                                                     including  paying salaries and all  operational  expenses of
                                                     the Company.

      Baker Vehicle Contracts 
       Limited                      02/22/89         Vehicle leasing,  primarily the business
                                                     operations  of  Baker  Hire  Contracts  Limited,  
                                                     acquired  in May  1990,  which operations are primarily 
                                                     in Wales and the south west region of England.

      Pride Vehicle Contracts       09/28/88         Vehicle leasing, acquired County Contract
                                                     Hire  Limited  and  Master  (UK)  Limited  Vehicle  
                                                     Contracts  Limited in February 1992 and March 1994, respectively.

      Pride Leasing Limited         02/22/89         Vehicle leasing.  Owned property and a building in Croydon, England, 
                                                     which was sold in November 1997.

      Pride Vehicle Management      02/14/90         Operates the Company's fleet management services.
       Limited

      Pride  Vehicle  Deliveries    06/14/90         Provides  vehicle  distribution and collection services 
                                                     for all the Limited Company's leasing operations.
</TABLE>


                                        4

<PAGE>
     The Company has servicing  agreements with  automobile  dealers and service
centers,  which specify pricing  schedules for maintenance and repair work to be
performed,  all of which require the prior  consent of the Company.  The lessees
monthly  lease  payment is  determined  by a computer  program  which takes into
account  estimated  service costs,  new vehicle pricing,  manufacturer  bonuses,
rebates  and  options,  potential  residual  value at lease end as well as other
variable information  including interest rates and other current and anticipated
future economic variables.  The monthly lease payments are usually sufficient to
pay the  financing  costs and servicing  costs on the vehicles  during the lease
term,  with  the  bulk of the  profits,  if any,  coming  on the  resale  of the
automobile.  Upon  the  expiration  of the  lease,  the  Company  remarkets  the
automobiles through various distribution channels including, but not limited to,
used car  wholesalers  or used car  retailers.  The  lessee is  responsible  for
maintaining full comprehensive  insurance on each vehicle,  of which the Company
is a beneficiary and payee in the event the vehicle is damaged.

     The Company  also engages in fleet  management  services for certain of its
clients who choose to own the vehicle(s)  directly.  Customarily,  these clients
purchase the  automobiles  through the Company in order to take advantage of the
Company's bulk purchase discounts.  The Company maintains these vehicles on such
clients behalf pursuant to a monthly  management fee, usually $15 per automobile
and disposes of the vehicles  thereafter on behalf of the client.  These clients
pay all  costs  associated  with the  purchase,  maintenance  and  resale of the
automobiles.

     In April  1996,  the  Company  sold  950,000  shares  of its  common  stock
(inclusive of 440,000 shares sold by certain Selling Stockholders) to the public
at a price of $5.00 per share and  2,000,000  redeemable  common stock  purchase
warrants at a price of $.10 per warrant in a public offering underwritten by the
Underwriter. The warrants are exercisable at a price of $5.75 per share, subject
to  adjustment,   beginning   April  24,  1997  and  expiring  April  23,  2001.
Additionally,  the Company sold 142,500 shares of its common stock (inclusive of
60,000  shares sold by certain  Selling  Stockholders)  and  300,000  redeemable
common stock  purchase  warrants  pursuant to the exercise of an  Over-allotment
Option  granted  to  the   Underwriter  by  the  Company  and  certain   Selling
Stockholders.  The  Company's  securities  are  currently  traded on the  Nasdaq
SmallCap Stock Market and the Boston Stock Exchange, Inc.

     In  November  1996,  the  Company's  then  majority  owned  subsidiary,  AC
Automotive  Group,  Inc.,  ("Automotive"),   a  Delaware  Company,  through  its
wholly-owned  subsidiary,  AC Car Group Limited ("AC"),  a company  incorporated
under the laws of  England  and  Wales,  acquired  all of the  assets of AC Cars
Limited ("AC Cars") and Autokraft Limited  ("Autokraft") (the "Asset Purchase"),
two companies incorporated under the laws of England and Wales, respectively. AC
Cars and  Autokraft  are  specialty  automobile  manufacturers  that had been in
administrative  receivership  since March 1996. AC Cars is the oldest automobile
company in  continuous  existence  in England  and  currently  manufactures  two
automobiles,  the Superblower  (which is a continuation of the AC Cobra) and the
Ace, a newly developed automobile of which less than 50 prototype cars have been
sold to  date.  The  Superblower  has a  current  list  price  of  (pound)69,000
($115,575) and the Ace has a current list price of (pound)75,000 ($125,625).

     In order to finance the costs of such acquisition, the Company engaged in a
private  placement,  whereby it issued an aggregate of  $1,700,000 of promissory
notes and 170,000 shares of Common Stock. Mason Hill acted as placement agent in
such private placement.  Additionally, Mason Hill loaned the Company $100,000 of
which $29,000 has been repaid. In connection with such private offering, AC sold
an aggregate of 1,028,700 shares to Beth-Anne Kinsley, Victor


                                        5

<PAGE>
     and Marion  Durchhalter  and  Bridget  Staff,  each of whom are  associated
persons of Mason Hill, for aggregate consideration of $1,030, which at such time
represented 30% of the issued and outstanding  common stock of Automotive.  Such
persons  currently own  approximately  5% of the issued and  outstanding  common
stock of  Automotive.  See "Use of  Proceeds"  and  "Certain  Relationships  and
Related Transactions".

      On February 12, 1998, the Board of Directors of Automotive  authorized the
issuance of  6,130,000  shares of its common stock to Erwood  Holdings,  Inc., a
company  affiliated with Alan Lubinsky,  the President,  Chief Executive Officer
and a Director of the Company and  Automotive,  for aggregate  consideration  of
$6,130. In addition, on such date Automotive authorized the issuance of 176,520,
176,520 and 88,260 shares of its common stock to Beth-Anne  Kinsley,  Victor and
Marion Durchhalter and Bridget Staff,  respectively,  for consideration of $177,
$177 and $89, respectively.  After the foregoing issuances, there was a total of
10,000,000 shares of Automotive  authorized,  issued and outstanding.  See "Risk
Factors" and "Certain Relationships and Related Transactions."

     On March 24, 1998,  the Board of Directors of  Automotive  authorized a one
for four reverse split of its common stock and issued (1) 525,000  shares of its
common stock to Durnover  Ltd., an entity  affiliated  with Alan  Lubinsky,  for
aggregate  consideration of $526; (ii) 651,000 shares of its common stock to the
Company for aggregate  consideration of $2,248,460 which  consideration was paid
by the  capitalization  of debt of $2,248,460 owed by Automotive to the Company.
On March 31, 1998, the Board of Directors of Automotive authorized the following
issuances  of its  common  stock (i)  2,352,000  shares of its  common  stock to
Michael Hall for $2,352,  (ii)  514,500  shares of its common stock to Kingsbury
Company,  Ltd.  for  $514.50,  (iii)  367,500  shares of its common stock to ACL
(1996) Ltd. and a further  367,500 shares of its common stock to Autokraft for a
total  consideration  of  $1,675,000,   which  consideration  was  paid  by  the
capitalization of debt of $1,675,000 owed by Automotive to ACL and Autokraft. In
connection with such share issuances,  Michael Hall and Kingsbury Company,  Ltd.
loaned the sum of (pound)1,000,000  and (pound)500,000 to AC,  respectively.  In
October 1997, Alan Lubinsky loaned AC the sum of  (pound)100,000,  which note is
payable on demand.  During March and April 1998, Mr. Lubinsky  further loaned AC
(pound)21,750  of which  (pound)9,400  was  repaid  in May  1998.  See  "Certain
Relationships and Related Transactions".

     The  foregoing  issuance of shares  reduced the  ownership of AC Automotive
Group,  Inc.  by  the  Company  to  under  50%.  Accordingly,  future  financial
statements of the Company will be issued on an unconsolidated basis.

         The  Company's  executive  offices are located at Pride House,  Watford
Metro Centre, Tolpits Lane Watford, Hertfordshire, WD1 8SB England, phone number
(800) 698-6590.











                                        6

<PAGE>

                                 THE OFFERING(1)

<TABLE>
<CAPTION>

Securities Offered (2):

<S>                                                  <C>                              
                                                     1,250,000 Shares of Common Stock

Price Per Share:                                     $(4)

Securities Outstanding Prior to the Offering:

  Common Stock                                       2,822,500 Shares
  Warrants (5)                                       2,300,000 Warrants


Securities Outstanding After the Offering:


  Common Stock                                       3,902,500 Shares
  Warrants (5)                                       2,300,000 Warrants


  Use Of Proceeds                                    The net proceeds of this Offering, estimated at
                                                     $3,488,000, will be used as follows: (i) $1,857,250
                                                     to repay the notes issued in the December 1996 Private
                                                     Placement and (ii) $71,000 to repay the loan to the
                                                     Underwriter and (iii) $1,559,750 to repay lines of
                                                     credit to the bank. See "Use of Proceeds."

  Risk Factors                                       An investment in the Securities offered hereby involves
                                                     a high degree of risk and immediate substantial dilution
                                                     to investors. Potential purchasers should not invest in
                                                     these securities unless they can afford the risk of losing
                                                     their entire investment. See "Risk Factor" and
                                                     "Dilution."
 
</TABLE>














                                        7

<PAGE>
<TABLE>
<CAPTION>
  Symbols (4)

<S>                                                  <C>
     Nasdaq                                          Common Stock .........LEAS
                                                     Warrants .................LEASW

     BSE                                             Common Stock..........LES
                                                     Warrants..................LESW



</TABLE>




     (1) Unless  otherwise  indicated,  no effect is given in this Prospectus to
the exercise of (i) the Underwriters' Over-allotment Option to purchase up to an
additional 187,500 Shares;  (ii) the Underwriters'  Warrants to purchase 125,000
Shares; (iii) options exercisable on the issuance of restricted shares under the
Company's Senior  Management  Incentive Plan in the aggregate of 300,000 shares,
of which options to purchase 199,665 shares of Common Stock have been granted or
(iv) up to 1,250,000 shares which may be issued to Pride pursuant to the Special
Warrant. See "Description of Securities.

     (2) The 95,000 shares of Common Stock and 200,000 Warrants being registered
hereunder  are not being  underwritten  and may be sold from time to time by the
Selling Securityholders pursuant to a separate prospectus.

     (3) It is currently  anticipated  that the offering price will be $4.00 per
Share.

     (4) The Company's  Common Stock and Warrants are currently listed on Nasdaq
and the BSE and the Company has  applied  for  additional  listing of the Shares
being  offered  hereby,  on both Nasdaq and BSE.  Quotation on Nasdaq and/or BSE
does not imply that a meaningful,  sustained market for the Company's Securities
will develop or if developed  that it will be sustained  for any period of time.
In addition,  continued inclusion on Nasdaq and/or the BSE is subject to certain
maintenance  criteria.  The  failure  to meet these  criteria  in the future may
result in the discontinuance of the listing of the Company's Securities which in
turn  may  have a  material  adverse  effect  on the  market  for the  Company's
Securities. See "Risk Factors".

     (5) Represents Warrants exercisable at $5.75 per share which were issued in
the Company's 1996 initial  public  offering.  The warrants  expire on April 23,
2001.














                                        8

<PAGE>
                          SUMMARY FINANCIAL INFORMATION

         Set forth below is the historical  summary  financial  information with
respect to the Company and its  subsidiaries  for the years ended  November  30,
1997 and 1996 and the unaudited  three month periods ended February 28, 1998 and
February 28, 1997.  The  historical  financial data for the years ended November
30, 1996 and 1997 is derived from the audited consolidated  financial statements
of the Company and its  subsidiaries  which have been  reported upon by Civvals,
Chartered  Accountants.  The summary  historical  financial data presented below
should be read in  conjunction  with the  audited  financial  statements  of the
Company and its  subsidiaries  and related notes thereto  included  elsewhere in
this Prospectus.

Statement of Operations Data:
<TABLE>
<CAPTION>

=================================================================================================================
                                         For the Year                           For the Three Months
                                            Ended                                       Ended
- -----------------------------------------------------------------------------------------------------------------
                            November 30,           November 30,           February 28,        February 28,
                                1996                  1997                  1997                 1998

- -----------------------------------------------------------------------------------------------------------------
<S>                         <C>                    <C>                     <C>                <C>       
Revenues                    $12,884,018            $17,459,275             $3,735,283         $3,580,971
- -----------------------------------------------------------------------------------------------------------------
Net Income (Loss)           $ (600,622)            $(4,455,400)            $(569,345)         $(194,647)
- -----------------------------------------------------------------------------------------------------------------
Earnings (loss) per
Common Share                $(.25)                 $(1.59)                 $(.21)             $(.07)
- -----------------------------------------------------------------------------------------------------------------
Weighted Average
Shares Outstanding          2,405,760              2,801,075               2,759,167          2,822,500

=================================================================================================================
</TABLE>

Balance Sheet Data:
<TABLE>
<CAPTION>

- -------------------------------------------------------------------------------------------------------------
                        November 30, 1997           February 28, 1998         February 28, 1998
- -------------------------------------------------------------------------------------------------------------
                             Actual                  Actual                   As Adjusted (1)
- -------------------------------------------------------------------------------------------------------------

<S>                     <C>                         <C>                       <C>        
Tangible Assets         $31,210,429                 $31,807,181               $31,807,181
- -------------------------------------------------------------------------------------------------------------
Intangible Assets       $9,090,156                  $8,917,186                $8,971,186
- -------------------------------------------------------------------------------------------------------------
Total Assets            $40,300,585                 $40,724,367               $40,724,367
- -------------------------------------------------------------------------------------------------------------
Total Liabilities       $32,890,207                 $28,808,663               $25,320,663
- -------------------------------------------------------------------------------------------------------------
Stockholders'           $7,410,378                  $11,915,704               $15,403,704
Equity
=============================================================================================================
</TABLE>

(1)      Gives effect to the sale by the Company of  1,080,000  shares of Common
         Stock in this Offering,  and the application of net proceeds therefrom.
         Does not give effect to the exercise of the  Over-allotment  Option the
         Underwriters'  Warrants or the Special  Warrant.  See "Use of Proceeds"
         and "Description of Securities".

                                        9

<PAGE>
                                  RISK FACTORS

         The securities offered hereby are speculative and involve a high degree
of risk. In addition to the other information contained in this Prospectus,  the
following   factors  should  be  carefully   considered  before  purchasing  the
securities  offered by this Prospectus.  The purchase of these Securities should
not be  considered  by anyone who  cannot  afford the risk of loss of his entire
investment.

         Except for the historical  information  contained herein, the following
discussion   contains   forward-looking   statements   that  involve  risks  and
uncertainties.  The Company's actual results could differ  materially from those
projected in the forward-looking statements discussed herein. Factors that could
cause or contribute to such differences  include,  but are not limited to, those
discussed  in this  section,  as  well  as in the  sections  entitled  "Plan  of
Operation" and "Business."

         1.  Negative  Cash Flow^ The proceeds  raised in this  Offering will be
used primarily to repay existing  indebtedness to private lenders and commercial
banks. The Company's operations have historically been depicted by negative cash
flow.  In entering  into a new lease  agreement,  the Company (i)  purchases the
automobile,  which usually requires a 10% down payment,  (ii) pays down the note
on the purchase including principal and interest during the lease term and (iii)
pays all  maintenance  costs during the term of the lease,  all of which require
the outlay of operating capital.  The lease payments received from the customer,
over  the term of the  lease,  typically  are  sufficient  to pay the  Company's
monthly obligations on the vehicle. However, due to the timing of the payment of
expenses  versus the receipt of lease  payments,  the  Company has  continuously
experienced  negative cash flow problems.  This problem increases as the Company
expands  operations.  Historically,  the Company has financed its negative  cash
flow by borrowing from a secured line of credit  through its bank,  Midland Bank
Plc.^

   
         2. Loss from  Operations In February 1998,  the Company  entered into a
new agreement  with the bank.  This new line of credit of  $5,862,500,  of which
$5,297,687 had been drawn down as of February 28, 1998, is payable on demand and
is secured by all assets of the  Company  other than the  building  and  revenue
producing  vehicles  which  are  already  pledged  (See  Notes  6b  and 7 to the
Financial Statements).  Interest is payable at rates between 2% and 4% in excess
of the bank's base rate (7 1/2% as of November 30,  1997).  The agreement is due
for renewal  November  1998.  There can be no assurance  that the line of credit
will be renewed. See "Risk Factors".  There can be no assurance that the Company
will be able to secure  the  necessary  financing  if one of the  aforementioned
events comes to pass. The Company  realizes most of its profit on the lease of a
vehicle,  if any,  from the  proceeds of the resale of the vehicle at the end of
the lease term. Prior to November 1992, the Company's financing  arrangements in
the purchase of its vehicles required monthly payments of interest and a balloon
payment  of the  principal  amount  borrowed  being made at the end of the lease
term.  This financing  strategy  enabled the Company to have more cash available
for operations  during the term of the lease,  but the higher financing fees and
interest  expense  limited the profit  margin  over the lease term.  In November
1995, the Company began to receive back the vehicles it first financed using its
current  financing  method.  In the event that the Company has continuous losses
from operations, cannot meet its current capital needs, is unable to finance the
purchase  of new  vehicles  for its clients or defaults in the payment of any of
its financing  arrangements,  all or any of the above could materially adversely
affect the  operations  of the Company.  In the event the Company is required to
seek  additional  financing,  there can be no  assurance  that  such  additional
financing  will be available to the Company in the future,  or if available,  at
such times,  or upon such terms and  conditions  acceptable to the Company.  See
"Use of Proceeds,"  "Management's Discussion and Analysis of Financial Condition
and Results of Operations" and "Business - Financing and Collections."
    

                                       10

<PAGE>
   
         3.  Accumulated  Deficit;  Need for  Capital.  Due to the nature of the
Company's  business,  namely contract  leasing of motor vehicles which are fixed
long-term  assets,   the  Company's  balance  sheet  has  been  prepared  on  an
unclassified basis.  Accordingly,  there is no classification of current assets,
current  liabilities  or working  capital.  As vehicles are returned each month,
they are sold by the Company and the cash received increases cash flow. However,
in trying to increase  the number of leases  each month,  the cash flow from the
resale of returned  vehicles  has not been  sufficient  to enable the Company to
purchase the number of additional  vehicles needed.  The Company incurred losses
of  $4,455,400  (of  which  $3,625,344  is  related  to AC Car  Group  Ltd.) and
$194,647, after goodwill amortization,  for the year ended November 30, 1997 and
the three months ended February 28, 1998, respectively. In addition, the Company
had an accumulated  deficit of $5,857,987 (of which  $3,762,790 is related to AC
Car Group Ltd.) and  $2,289,844  as of November  30, 1997 and  February 28, 1998
respectively.^

         4.   Default  on  Payment  of   Promissory   Notes  Issued  to  Selling
Securityholders.  Between  December 1996 and March 1997,  the Company  issued an
aggregate of $1,615,000 of promissory notes to the Selling  Securityholders.  As
of the date  hereof,  $1,520,000  of such  notes  were due and  owing,  with the
balance of $95,000 due in July 1998.  Although the Company intends to repay such
Promissory  Notes and accrued  interest with the proceeds of this Offering,  the
notes are currently in default.  As a result,  holders of the Notes may commence
litigation  if they  choose to  recover  such  sums.  Moreover,  the  Company is
dependent  on the  proceeds  of this  Offering to satisfy  such  notes.  If this
Offering  is not  completed  or if any  or  all of the  Selling  Securityholders
commence  litigation  prior to the completion of this Offering,  the Company may
not be able to repay such noteholders. The failure to repay the Promissory Notes
could  adversely  affect the  Company.  See "Certain  Relationships  and Related
Transactions", "Use of Proceeds" and "Financial Statements."

         5.  Competition.  The Company's  business is highly  competitive,  with
relatively insignificant barriers to entry and with numerous firms competing for
the same customers.  The Company is in direct  competition  with local (includes
the  county of  Hertfordshire  and the  surrounding  areas  including  Watford),
regional  (includes  London and  surrounding  areas) and national  (includes the
entire  United  Kingdom  inclusive  of England,  Wales,  Scotland  and  Northern
Ireland) automotive leasing companies,  many of which have greater resources and
more extensive  distribution  and marketing  than the Company.  The Company also
competes in the automobile  financing  industry with providers of other forms of
financing.  The  Company  primarily  competes  on the basis of both  pricing and
service.  Many of its  competitors  have  significantly  greater  financial  and
marketing resources than the Company.
    

         The  wholesale  of used  automobiles  is highly  competitive,  with the
Company's   competition  coming  from  individuals,   other  leasing  companies,
independent   used  automobile   wholesalers  and  dealerships  and  rental  car
companies.  In the event of a decrease in the demand for or market value of used
automobiles or the models leased and resold by the Company,  the Company may not
be able to resell such vehicles at prices it had anticipated  when entering into
the lease  agreements.  Such conditions  would have a material adverse affect on
the  business of the Company and its  profitability.  There can be no  assurance
that the Company will be able to compete  successfully in this market. See "Risk
Factor - Decrease in Automotive Resale Market;  Decrease in  Profitability"  and
"Business - Competition."

   
         6. Dependence on Suppliers and Service Centers.  The Company  purchases
all  of  the  automobiles   that  it  leases  to  its  clients  from  automotive
dealerships,  usually  several at any one time.  For the year ended November 30,
1997 and the three months ended February 28, 1998, General Motors and
    

                                       11

<PAGE>
   
Ford were the manufacturers of approximately  15% and 16%,  respectively and 15%
and 16%,  respectively,  of the vehicles  which it leased.  The Company does not
depend on any one dealership  for its purchase of automobiles  and does not have
any written  agreements or arrangements with any of the dealerships it purchases
vehicles from. ^ A portion of the Company's  profit margin is based on discounts
received on the  purchase of vehicles  from the  dealerships  as well as rebates
received directly from the manufacturers. ^The Company has no assurances that it
will be able to acquire  automobiles at favorable prices or receive such rebates
in the future.  No  assurance  can be given that an  uninterrupted  and adequate
supply of automobiles or service centers will be available to the Company in the
future,  although,  the Company  believes that there are a sufficient  number of
automobile  dealerships and independent service centers so that in the event any
individual or group of dealerships or service  centers can no longer service the
Company's needs, the Company will be able to find other  dealerships and service
centers  at  competitive   prices.  In  the  event  the  Company  cannot  obtain
automobiles  or  maintenance  of such  vehicles on similar terms as is presently
available to it or the  production  of  automobiles  ceases or is  significantly
reduced,  the Company would be materially  adversely  affected.  See "Business -
Suppliers."

         7.  Concentration  of  Lease  Agreements;   Lease  Defaults;   Economic
Conditions  in  England.  For the year ended  November  30,  1996 and 1997,  the
Company  had two  unaffiliated  customers,  Westbury  Homes  Plc.  and  Campbell
Distillers Limited, which companies accounted for in the aggregate approximately
29% and 24%, respectively, of the Company's total revenues. For the three months
ended  February 28, 1997 and February 28, 1998,  revenues  from these  customers
accounted for  approximately  27% and 20%,  respectively of total revenues.  The
Company is dependent on client loyalty and the continued  increase in the number
of its leases. The Company's  profitability is dependent on the number of leases
entered  into  each  year  due to the  small  profit  margin  realized  on  each
individual  lease. The  discontinuance or default by the above clients or of any
group of leases or a continued  or general  economic  downturn in England  would
have a material  adverse  affect on the  Company's  results of  operations.  See
"Business - Leasing, Maintenance and Resale."

         8. Decrease in Automotive Resale Market; Decrease in Profitability. The
automotive  resale  market  is  highly  competitive,  with  model,  mileage  and
condition being the basis for a vehicle's resale value. Recently, the market for
used  automobiles  has  increased  due to the  increase  in the  prices  for new
vehicles.  The Company is dependent on its ability to resell the vehicles  which
are returned to it at the end of the lease term quickly and profitably. Pursuant
to the Company's current financing arrangements,  at the end of a lease term the
Company owns the  automobile.  The Company does not  currently do repairs on the
returned  vehicles and  attempts to sell such  vehicles  immediately  upon their
return.  In the event the market for used automobiles  decreases,  the models or
conditions of the vehicles  returned to the Company  decrease their resale value
or vehicles  are  returned  pursuant to defaults in the lease  agreements,  such
events may  adversely  affect the  Company's  business  and  profitability.  See
"Business - Leasing, Maintenance and Resale."

         9. Foreign  Currency and Foreign Exchange  Regulation.  Fluctuations in
exchange rates of the English Pound against foreign  currencies  could adversely
affect the Company's  results of operations.  The Company intends to convert the
net proceeds of this  Offering  (exclusive of funds being repaid to private U.S.
investors)  into pounds  immediately  upon  consummation  of the  Offering.  The
Company will  experience the risk of currency  fluctuations  with respect to the
conversion  of dollars into  pounds.  In the event that the  conversion  rate of
dollars into pounds decreases, the Company will receive less proceeds
    

                                       12

<PAGE>
than expected. Similarly, in the event that the Company issues cash dividends in
the  future,  the  proceeds  of such  dividend  will be  subject  to the risk of
currency fluctuations.

   
         10. Government Regulation.  The Company is subject to regulation by the
United Kingdom Department of Trade and Industry (the "Department of Trade"). The
Department of Trade  establishes  general rules and regulations  with respect to
the operation of a business in the United  Kingdom.  The Department of Trade has
not  established  any   regulations  or  licensing   requirements   specifically
regulating the leasing of automobiles to companies. There is no license required
for a company to lease automobiles to a company. There can be no assurances that
such  will be the case in the  future  or that if  licensing  or other  forms of
regulation is required in order to engage in the Company's business that it will
be successful in obtaining such licenses or in meeting the  requirements of such
regulations. In addition, the Company must comply with a wide range of national,
regional and local rules and regulations  applicable to its business,  including
regulations covering labor relations,  safety standards,  affirmative action and
the  protection  of  the  environment.   Continued  compliance  with  the  broad
regulatory network of the United Kingdom is essential and costly and the failure
to comply  with such  regulations  may have an adverse  effect on the  Company's
operations. See "Business - Government Regulations."

         11.  Control  by  Management  and Alan  Lubinsky.  Upon the sale of the
Securities   offered   hereby,   Mr.   Lubinsky  will  have  voting  control  of
approximately  36.8% of the outstanding  shares of Common Stock by virtue of his
family's  trust  ownership  of  approximately  65% of Pride,  which prior to the
Offering owned 53.1% of the Company. The trustee is Elfin Trust Company Limited,
located  on the Island of  Guernsey,  Channel  Islands.  Although  Mr.  Lubinsky
disclaims  beneficial  ownership  of the  shares  of Pride  owned  by New  World
Finance,  Limited,  which  company  is  wholly  owned by New  World  Trust,  the
beneficiaries of which are members of Mr. Lubinsky's  family, it may be expected
that such entity will vote its respective shares in favor of proposals  espoused
by Mr.  Lubinsky.  Accordingly,  Mr.  Lubinsky  through his family,  will in all
likelihood  be able to elect the entire board of directors of the Company and to
direct the affairs of the Company.  In April 1998, a Special  Warrant was issued
to Pride under which Pride may acquire up to 1,250,000  shares of the  Company's
Common Stock at a purchase price of $4.40 per share. If fully  exercised,  Pride
would own  approximately  51% of the  Company's  issued and  outstanding  Common
Stock. See "Management" and "Principal and Selling Securityholders."

         12.  Conflicts of Interest.  Mr. Lubinsky is an officer and director of
the Company,  Pride,  AC,  Automotive,  PMS and each of PMS's  subsidiaries.  In
addition,  Mr. Lubinsky has been involved in  transactions  with the Company and
its subsidiaries. Neither Mr. Lubinsky nor the Board of Directors sought outside
advice as to the value or the fairness of such  transactions and there can be no
assurance that the Company and/or Mr. Lubinsky  resolved the inherent  conflicts
of interest which exist under such circumstances.  In addition,  there may arise
conflicts  of interest  with  respect to matters  concerning  the  Company,  its
subsidiaries and affiliates.  Although no specific measures to resolve conflicts
of interest have been formulated, the officers and directors of the Company have
a fiduciary  obligation  to deal fairly and in good faith with the Company.  The
directors  are required to exercise  reasonable  judgment and take such steps as
they deem  necessary  under all of the  circumstances  in resolving any specific
conflict of interest which may occur. There can be no assurance that the Company
will employ any of such measures or that  conflicts of interest will be resolved
in the best interest of the  stockholders of the Company.  See  "Management" and
"Certain Relationships and Related Transactions."
    


                                       13

<PAGE>
   
         13.  Dependence  on  Management.  The  Company  is  dependent  upon the
personal  efforts and abilities of Alan Lubinsky,  the President,  Secretary and
Chairman of the Board of Directors of the Company,  Pride,  AC,  Automotive  and
PMS. Pursuant to the terms of his employment agreement, Mr. Lubinsky will devote
all of his business time to the affairs of the Company and its subsidiaries. The
loss of the services of Mr. Lubinsky would adversely  affect the business of the
Company.  Although PMS has a key-man insurance policy of $750,000 on the life of
Mr. Lubinsky, neither the Company nor AC currently have any such policy and have
no current intent to obtain any such insurance. See "Management."

         14.  Non-U.S.  Resident  Management May Result in Special  Risks.  Alan
Lubinsky,  Allan Edgar, Ian Satill and Ivan Averbuch, the officers and directors
of the Company,  are residents of England,  Switzerland,  Australia and England,
respectively,  and are not  residents  of the United  States.  Accordingly,  the
enforcement of civil liabilities against Mr. Lubinsky,  Mr. Edgar, Mr. Satill or
Mr.  Averbuch  by  investors  may be  adversely  affected.  Investors  may  have
difficulty  effecting  service of process within the United States and judgments
against Mr.  Lubinsky,  Mr. Edgar or Mr. Averbuch in United States courts may be
difficult or impossible to enforce. In addition,  there can be no assurance that
foreign courts would enforce such  judgments,  either  predicated upon the civil
liability provisions of the federal securities laws or otherwise.

         15. Immediate  Substantial  Dilution.  The purchasers of the Securities
offered  hereby will incur  immediate  substantial  dilution from their purchase
price  in the net  tangible  book  value  of  each  share  of  Common  Stock  of
approximately $2.34 per share or 58.5% of their initial investment.  The present
stockholders  of the  Company  will own  approximately  72.3%  of the  Company's
outstanding  shares of Common Stock upon  completion  of this  Offering and will
realize an immediate  increase in the net tangible book value of their shares of
approximately $.60 per share. Accordingly, Pride will be the primary beneficiary
of this  Offering.  If the Company's  future  operations are  unsuccessful,  the
persons who purchased the  Securities  offered hereby will sustain the principal
losses. See "Use of Proceeds," "Certain Relationships and Related Transactions,"
"Dilution" and Note 11 of Notes to the Financial Statements.

         16. Possible Future Dilution.  The Company has authorized capital stock
of 10,000,000  shares of Common  Stock,  par value $.001 per share and 2,000,000
shares of  Preferred  Stock,  none of which have been issued.  In addition,  the
Company has issued Pride a Special  Warrant  pursuant to which it may acquire up
to 1,250,000  shares at a price of $4.40 per share.  If fully  exercised,  Pride
would own  approximately  51% of the  Company's  issued and  outstanding  Common
Stock.  Inasmuch  as the  Company  may use  authorized  but  unissued  shares of
Preferred Stock or issue shares of Preferred  Stock which are  convertible  into
shares of Common  Stock,  without  stockholder  approval,  there may be  further
dilution of the stockholders' interests. See "Description of Securities."

     17. No Dividends and None  Anticipated.  To date,  the Company has not paid
any cash dividends on its Common Stock and does not expect to declare or pay any
cash or other dividends in the foreseeable  future. The Company anticipates that
any profits from  operations  will be reinvested  in the Company.  See "Dividend
Policy."

         18.  Authorization  of Preferred  Stock.  The Company's  certificate of
incorporation  authorizes the issuance of 2,000,000  shares of preferred  stock,
$.01 par value, which shares may be issued in
    

                                       14

<PAGE>
classes and series,  pursuant to the rights,  designations  and  preferences  as
determined  by the board of  directors.  Accordingly,  the board of directors is
empowered, without obtaining stockholder approval, to issue preferred stock with
dividend,  liquidation,  conversion, voting or other rights that could adversely
affect the voting power or other rights of the holders of the Common  Stock.  In
the event of issuance,  the  preferred  stock could be utilized,  under  certain
circumstances, as a method of discouraging,  delaying, or preventing a change in
the control of the Company. See "Description of Securities - Common Stock."

   
         19.  Arbitrary  Determination  of Offering Price. The offering price of
the Shares has been  determined  by  negotiations  between  the  Company and the
Underwriter  on an  arbitrary  basis  and bears no  direct  relationship  to the
assets,  earnings or any other recognized criteria of value.  Factors considered
in determining such prices,  in addition to prevailing market conditions and the
current  price of the Company's  Common  Stock,  included the history of and the
business prospects for the Company, an assessment of the net worth and financial
condition of the Company,  an evaluation of management and the general  economic
climate  of the  United  Kingdom.  The prices  should in no event,  however,  be
regarded as an indication of any future market price of the Common Stock.  Prior
to this  Offering,  there has been only a limited  public  market for the Common
Stock. See "Dilution" and "Underwriting."

         20.  Limited  Public  Market for the  Securities.  At  present,  only a
limited public market exists for the Company's Common Stock and Warrants.  There
is no  assurance  that a regular  trading  market will develop for the Shares or
Warrants at the  conclusion of this  Offering,  or if one does develop,  that it
will be sustained. Therefore, purchasers of the Securities offered herein may be
unable to resell said Securities at or near their original  offering price or at
any price.  Furthermore,  it is unlikely that a lending  institution will accept
the  Company's  securities  as  pledged  collateral  for loans even if a regular
trading market develops.

         21.  Restrictions  on  Exercise of  Warrants;  Necessity  for  Updating
Registration  Statement.  So long as the Warrants or Underwriter's  Warrants are
exercisable,  or in the event that the  Company  reduces the  exercise  price or
exercise  period of any of such warrants,  the Company would be required to file
one or more  Post-Effective  Amendments to its Registration  Statement to update
the  general and  financial  information  contained  in this  Prospectus.  These
obligations  could result in  substantial  expense to the Company and could be a
hindrance to any future financing.  Warrants may not be exercised at any time in
which the Company's Registration Statement is not current.  Although the Company
has not updated its  Registration  Statement,  it intends to do so shortly after
the completion of this Offering. Although the Company has undertaken and intends
to keep its  Registration  Statement  current,  there is no  assurance  that the
Company will keep its Registration  Statement current,  and if for any reason it
does not do so,  the  Warrants  will not be  exercisable.  See  "Description  of
Securities-Warrants."

         22.  Shares  Available  for  Resale.  Of the  2,822,500  shares  of the
Company's Common Stock outstanding,  1,560,000 shares were issued in March 1995.
All of such shares were issued as "restricted securities" which may be sold upon
compliance  with  Rule 144  adopted  under  the  Securities  Act,  or any  other
exemption from the  registration  requirements  of the Securities  Act.  500,000
shares  of Common  Stock  were  issued in the  Company's  Private  Placement  in
December  1995, all of which were  registered and sold in the Company's  initial
public offering in April 1996. 170,000 shares of the Company's Common Stock were
issued in the Company's  Private  Placement of December 1996. All 170,000 shares
issued in the December  Private  Placement are being registered and underwritten
in this Offering. In
    

                                       15

<PAGE>
addition,  95,000 shares of common stock and 200,000 Initial  Warrants are being
registered herein on behalf of the Selling  Securityholders and may be sold from
time to time by such Securityholders.

         Rule  144  provides,  in  essence,  that a person  holding  "restricted
securities"  for a period of two years may sell every three  months in brokerage
transactions an amount equal to the greater of: (a) one percent of the Company's
outstanding  shares of Common Stock;  (b) the average weekly  reported volume of
trading  for  the  securities  on all  national  exchanges  and/or  through  the
automated  quotation system of a registered  securities  association  during the
four calendar week period preceding each transaction;  or (c) the average weekly
trading volume in the securities  reported through the consolidated  transaction
reporting  system during the four  calendar week period.  Rule 144 also requires
that current  information about the securities must be available to stockholders
and brokers.

         Therefore,  after  taking  into  account  the shares to be sold in this
Offering  (and without  giving effect to any shares of Common Stock which may be
issued upon  exercise of the  Warrants) in each  three-month  period  commencing
January 1998, at least 39,025 (40,900 shares if the Underwriters' Over-allotment
option is exercised in full) shares may be publicly  sold under Rule 144 by each
holder of  "restricted  securities"  who has held such  shares  for at least one
year.

         Persons  who are  not  "affiliates"  of the  Company,  as that  term is
defined under the Securities Act, who have been  non-affiliates  for the 90 days
immediately  preceding the sale, and who have owned their shares for a period of
at least two  years,  may sell  such  shares  without  limitation.  See  "Shares
Eligible for Future Sales."

         All  officers,  directors  and  owners  of 5% or more of the  Company's
Common Stock, except the Selling  Securityholders,  have agreed to "lock-up" and
not sell, publicly, privately or otherwise dispose of any shares of Common Stock
for a  period  of two  years  from the date of this  Prospectus,  whereby  these
stockholders  cannot sell,  publicly,  privately or otherwise  dispose of any of
their shares without the prior written consent of the Underwriter.

   
         23. Possible  Delisting of Securities from Nasdaq System;  Risks of Low
Priced  Stocks.  The  Commission  has approved  rules  imposing  more  stringent
criteria  for listing of the  Securities  on the Nasdaq  SmallCap  Stock  Market
("Nasdaq"). In order to continue to be listed on the Nasdaq the Company would be
required to maintain (i) net tangible assets of at least  $2,000,000,  or market
capitalization  of  $35,000,000  or  $500,000  in net income for two of the last
three years (ii) total stockholders'  equity of $1,000,000,  (iii) a minimum bid
price of $1.00,  (iv) two market  makers,  (v) 300  stockholders,  (vi) at least
500,000 shares in the public float,  (vii) a minimum market value for the public
float  of  $1,000,000  and  (viii)  compliance  with  the  Corporate  Governance
Standards.  In the event the Company's  Securities are delisted from the Nasdaq,
and not traded on the Boston Stock Exchange ("BSE") or other exchange,  trading,
if any, in  Securities  would  thereafter  be conducted in the  over-the-counter
market on the OTC  Bulletin  Board.  Consequently,  an investor may find it more
difficult to dispose of, or to obtain accurate quotations as to the price of the
Company's Securities.  The Company has applied for the additional listing of its
Securities  on Nasdaq and the BSE.  Quotation on Nasdaq  and/or the BSE does not
imply that a  meaningful,  sustained  market for the Company's  Securities  will
develop or if developed that it will be sustained for any period of time.
    


                                       16

<PAGE>
         In December  1997,  the  Company was  notified by Nasdaq that it was in
danger  of  falling  out  of   compliance   with  Nasdaq's   continued   listing
requirements. Specifically, the Company was advised that its net tangible assets
were below the minimum  prescribed  amount and that the Company needed to add an
additional  independent  director.  The Company  was  advised  that it had until
February 24, 1998 to correct these  deficiencies,  which  deficiencies have been
addressed  and  corrected.  Additionally,  the Company  has added an  additional
independent  director  and it is  now  in  compliance  with  Nasdaq's  corporate
governance requirements.  There can be no assurance that the Company will remain
in  compliance  with  Nasdaq  requirements  or that  Nasdaq  will not change its
listing and/or maintenance requirements in the future.

         If the Company's  securities become subject to the existing or proposed
regulations on penny stocks,  the market liquidity for the Company's  Securities
could  be  severely   and   adversely   affected  by  limiting  the  ability  of
broker/dealers to sell the Company's Securities and the ability of purchasers in
this Offering to sell their  securities in the  secondary  market.  See "Certain
Transactions".

   
         24. Penny Stock Regulation.  Broker/dealer practices in connection with
transactions  in "penny  stocks"  are  regulated  by certain  penny  stock rules
adopted by the Securities and Exchange  Commission.  Penny stocks  generally are
equity  securities  with a price  of less  than  $5.00  (other  than  securities
registered  on certain  national  securities  exchanges  or quoted on the Nasdaq
system,  provided  that  current  price and volume  information  with respect to
transactions  in such  securities  is provided by the  exchange or system).  The
penny stock rules require a  broker/dealer,  prior to a  transaction  in a penny
stock not  otherwise  exempt  from the  rules,  to deliver a  standardized  risk
disclosure  document that provides  information about penny stocks and the risks
in the penny stock market. The broker/dealer also must provide the customer with
current bid and offer  quotations for the penny stock,  the  compensation of the
broker/dealer  and its  salesperson  in the  transaction,  and  monthly  account
statements  showing the market value of each penny stock held in the  customer's
account.  In addition,  the penny stock rules generally  require that prior to a
transaction  in a penny  stock the  broker/dealer  must  make a special  written
determination  that the penny stock is a suitable  investment  for the purchaser
and  receive  the  purchaser's  written  agreement  to  the  transaction.  These
disclosure  requirements  may have the effect of  reducing  the level of trading
activity in the secondary  market for a stock that becomes  subject to the penny
stock  rules.  If the  Company's  Securities  become  subject to the penny stock
rules,  investors  in this  Offering  may find it more  difficult  to sell their
Securities.

         25. Underwriters'  Warrants. The Underwriters will acquire, for nominal
consideration, the Underwriters' Warrants to purchase 125,000 Shares at price of
$6.60 per Share during the four year period commencing one year from the date of
this  Prospectus.  The Securities  issuable upon exercise by the Underwriters of
the Underwriters' Warrants are identical to the Securities being offered hereby.
The Company has agreed to register the Underwriters' Warrants and the underlying
securities at its expense,  one time only, upon request of holders of a majority
of the Underwriters' Warrants or underlying securities. In addition, the Company
has agreed,  for a period of seven years following the date of this  Prospectus,
to  give  advance  notice  to the  holders  of  the  Underwriters'  Warrants  or
underlying securities of its intention to file a registration statement,  and in
such case the holders of the  Underwriters'  Warrants and underlying  securities
shall  have the right to  require  the  Company  to  include  the  Underwriters'
Warrants  and  underlying  securities  in  such  registration  statement  at the
Company's  expense.  These  obligations  could  be a  hindrance  to  any  future
financing of the Company.  Furthermore,  in the event the Underwriters  exercise
their  registration   rights  to  effect  the  distribution  of  the  Securities
underlying the
    

                                       17

<PAGE>
Underwriters'  Warrants, the Underwriters and any holder of such Warrants who is
a market maker in the Company's Securities, prior to such distribution,  will be
unable to make a market  in the  Company's  Securities  for up to a period up to
five  days  prior  to the  commencement  of such  distribution  and  until  such
distribution  is  completed.  If the  Underwriters  cease to make a market,  the
market and market prices for the Securities may be adversely  affected,  and the
holders thereof may be unable to sell such Securities. See "Underwriting."

   
         26. Underwriters'  Possible Ability to Dominate or Influence the Market
for the  Securities.  A  significant  number of the  Securities  offered  in the
Offering  may  be  sold  to  customers  of  the  Underwriters.   Such  customers
subsequently  may  engage  in  transactions  for  the  sale or  purchase  of the
Securities through or with the Underwriters. Although they have no obligation to
do so, all or any individual Underwriter may exert a dominating influence on the
market, if one develops, for the Company's Securities.  The price, liquidity and
price volatility of the Company's  Securities may be  significantly  affected by
the degree,  if any,  of an  Underwriter's  participation  in such  market.  See
"Underwriting."

         27.  Limited  Experience of  Underwriters.  Mason Hill & Co., Inc., has
previously  managed  and  completed  three  public  offerings  inclusive  of the
Company's  initial public  offering.  The Underwriter is a relatively small firm
and there can be no assurance  that it will be able to make a meaningful  market
in the Company's Securities or that another broker/dealer will make a meaningful
market in the Company's Securities. See "Underwriting."

         28.  Indemnification  of Officers and  Directors.  The  Certificate  of
Incorporation  of the Company  provides  indemnification  to the fullest  extent
permitted  by  Delaware  law for any  person  whom  the  Company  may  indemnify
thereunder,  including directors, officers, employees and agents of the Company.
In addition,  the Certificate of Incorporation,  as permitted under the Delaware
General  Corporation Law,  eliminates the personal liability of the directors to
the  Company  or any of its  stockholders  for  damages  for  breaches  of their
fiduciary  duty as directors.  As a result of the  inclusion of such  provision,
stockholders  may be unable to recover  damages  against  directors  for actions
taken by them which  constitute  negligence  or gross  negligence or that are in
violation of their  fiduciary  duties.  The  inclusion of this  provision in the
Company's  Certificate of Incorporation  may reduce the likelihood of derivative
litigation  against  directors and other types of stockholder  litigation,  even
though such action,  if successful,  might otherwise benefit the Company and its
stockholders. See "Management."

         29.  Potential  Adverse Effect of Exercise of Special  Warrant owned by
Pride.  Pride owns a special  warrant under which it may acquire up to 1,250,000
common  shares  of the  Company  at a  price  of  $4.40  per  share  during  the
twenty-four month period commencing on the date of this Prospectus (the "Special
Warrant").  The Special Warrant allows Pride to purchase only such number of the
Company's  common  shares to increase  its percent  ownership  of the  Company's
common shares to no more than 51%.
    

         If the Special  Warrant was to be exercised in full by Pride,  it would
result in Pride  owning in excess of 50% of the  issued and  outstanding  common
stock of the Company and would enable Pride to control the Company. The exercise
by Pride of the Special  Warrant may result in dilution to the  shareholders  of
the Company


                                       18

<PAGE>
         It may be expected that Pride will exercise the Special Warrant at such
time, if any, as it deems the common stock to be worth in excess of $4.40.  Such
exercise  would  in  all   likelihood   result  in  dilution  to  the  Company's
shareholders  and  result in a  diminution  in the value of the  Shares  and the
Warrants. See "Description of Securities" and "Certain Relationships and Related
Transactions."


         Risks  related to the  business of AC Car Group  Limited - Although the
Company's  ownership of Automotive  (and indirectly AC) has been reduced to 16%,
the following risks have been described to give investors  information  relative
to the risks associated with the Company's ownership of Automotive.

   
         30. Losses from  Operations.  When AC completed its  acquisition  of AC
Cars and  Autokraft in November  1997, AC Cars had been  experiencing  operating
losses  for  several  years  and in  fact  had  been  placed  in  administrative
receivership  in March 1996.  If AC continues  to incur  operating  losses,  the
business of AC could be materially adversely affected. There can be no assurance
that AC will ever be able to operate at a profit. See "Business - Acquisition of
AC Car Group Ltd."

         31. Lack of Experience of Current Management in Operation of Automobile
Manufacturing. Management of the Company and AC do not have any prior experience
in the  manufacturing of automobiles.  Management will be dependent on employees
and  consultants  to render  advise on modifying,  improving  and  manufacturing
automobiles  for AC. The lack of experience in  manufacturing  automobile  could
adversely affect AC and the Company.

         32.  Dependence on Retention of AC Employees.  Since its acquisition of
AC Cars, AC has  attempted to retain most if not all of the former  employees of
AC Cars,  however,  there can be no assurance  that any or all of such employees
will continue to work for AC. If some or all of the former  employees of AC Cars
refuse to work for AC, there can be no assurance  that it will be able to locate
or attract  personnel with the requisite  talent and skills  necessary to build,
manage,  engineer  and/or  market AC  automobiles.  In addition,  if the Company
decides to move the  current  manufacturing  facilities  of AC,  there can be no
assurance  that  any  employees  of  AC  will  relocate.  See  "Properties"  and
"Business."

         33. Limited Market for AC Automobiles; Low Production Manufacturer. The
market  for AC  automobiles  is  limited  to a select  group of  purchasers.  AC
automobiles  are  typically  purchased by successful  business and  professional
individuals.  Accordingly, the Company is dependent on a small, affluent segment
of the  population  to purchase its products.  If this segment  should alter its
interests  or  spending  habits,  if the economy or tax laws are such that these
persons or entities are negatively  impacted,  either  financially or otherwise,
the Company may be unable to sell a sufficient number of automobiles, if any, to
continue in operation. See "Business."

         34. Product Liability Claims; Insurance. As a result of the purchase of
AC, the  Company  will face the  inherent  business  risk of exposure to product
liability claims as a manufacturer of new automobiles.  At present, AC maintains
product liability insurance through Lloyds of London. The limit of the indemnity
is  (pound)2,000,000  ($3,350,000)  for each instance.  Although the Company has
procured this insurance  policy,  there can be no assurance that it will be able
to maintain  such  insurance,  that such  insurance  will be sufficient to cover
claims,  if any,  or that  such  insurance  will  continue  to be  available  at
commercially  reasonable  terms.  If the Company is unable to maintain  products
liability insurance for
    

                                       19

<PAGE>
     the  automobiles  that it  manufactures,  it  would  adversely  affect  the
business  of  the  Company  and  could   potentially  cause  it  to  discontinue
operations. See "Business."

   
         35.  Regulation.  As a manufacturer  of  automobiles,  AC is subject to
regulation  by the  Vehicle  Certification  Agency  (VCA).  The  VCA  prescribes
standards  for the safe  manufacturing  of  automobiles  for sale in the  United
Kingdom.  The costs of compliance with these  requirements are  significant.  AC
will be  subject to  inspections  by the VCA and may be  subjected  to fines and
other penalties  (including orders to cease  production) for noncompliance  with
VCA regulations.  The failure of AC to adhere to the standards prescribed by the
VCA could  have a  material  adverse  affect on AC's  ability  to  continue  its
operations. See "Business - Governmental Regulation."

^ 36. Competition. AC is a low volume, specialty manufacturer which manufactures
a limited  number of hand made,  relatively  expensive,  sports  cars.  AC is in
direct competition with other well financed manufacturers such as Mercedes Benz,
BMW, Aston Martin, as well as others.  All aspects of AC's business are and will
continue to be highly competitive. AC will compete in a mature marketplace which
is well established and heavily capitalized.  Most of the entities with which AC
will compete have substantially greater sales, personnel and financial resources
than that of AC.  Moreover,  there can be no assurance that other companies will
not enter the  marketplace  or that other  companies  will not produce  products
superior to AC's. See "Competition."
    



                                       20

<PAGE>
   
                                 USE OF PROCEEDS

         The net proceeds to the Company from the sale of the Securities offered
hereby after  deducting  underwriting  discounts and  estimated  expenses of the
Offering payable by the Company, which have been estimated at $400,000 ($422,500
if the Underwriters'  Over-allotment  Option is exercised in full) is $3,488,000
($4,140,500 if the  Underwriters'  Over-allotment  Option is exercised in full).
The net proceeds of this Offering are intended to be used as follows:
<TABLE>
<CAPTION>

                                                                                                 Percent of
Use of Proceeds                                      Amount of Proceeds                 Net Proceeds

<S>                <C>                                        <C>                           <C>  
Repayment of Notes (1)                                        $1,857,250                    53.2%

Repayment of Lines of Credit to Bank (1)(2)                   $1,559,750                    44.7%

Repayment of Loan to Underwriter (1)                          $71,000                        2.1%
                                                              ----------                     ----

Total                                                         $3,488,000                    100.0%
                                                              ==========                    ======
</TABLE>

(1)      See "Business - Financing and Collections."

(2)      The  Company  intends to use  whatever  proceeds  are  remaining  after
         repayment of the Notes to pay down existing  credit lines,  which as of
         January 9, 1998 aggregated (pound)3,250,000  ($5,200,000) to the banks.
         Given  this,  the Company may need to draw upon its lines of credit for
         working capital in the future.


         The  Company  believes  that  the  proceeds  of this  Offering  will be
sufficient  to  meet  its  anticipated  cash  requirements  for  the  12  months
subsequent  to the  closing of this  Offering.  It is not  anticipated  that the
Company will be required to raise any additional  capital within the next twelve
months.  If for any reason such estimates prove  inaccurate,  the Company may be
forced  to seek  additional  financing.  There  can be no  assurances  that such
financing  will be  available,  and if  available,  that  it  will  be on  terms
acceptable to the Company. None of the proceeds of this Offering will be paid to
members of the National Association of Securities Dealers,  Inc. (the "NASD") or
associates  or  affiliates  thereof,  except for the proceeds  being paid to the
Underwriters as described in this Prospectus and the repayment of a $71,000 loan
to Mason  Hill.  See  "Underwriting"  and  "Certain  Relationships  and  Related
Transactions".

         Any  additional  proceeds  received  from the  purchase  of  additional
securities by the  Underwriters to cover  over-allotments,  will be added to the
Company's  working  capital.   In  the  event  the  Underwriters   exercise  the
Underwriters'  Over-allotment  Option in full,  the net  proceeds to the Company
would be approximately  $4,140,500.  No proceeds from this Offering will be paid
to any officer or director of the  Company,  or  affiliates  or  associates  for
expenses  of the  Offering  or for any  type of fee or  remuneration  except.  A
portion of the proceeds  may be used to pay salaries in the event the  Company's
income from operations does not meet its cash requirements. The Company will not
make  any  loans to any  officer,  director,  affiliate  or  associate  with the
proceeds of the Offering.
    


                                       21

<PAGE>
                                 DIVIDEND POLICY

         The Company has not paid cash dividends on its Common Stock and intends
to retain earnings, if any, for use in its activities. Payment of cash dividends
in the future will be wholly  dependent upon the Company's  earnings,  financial
condition,  capital  requirements and other factors deemed relevant by the board
of directors.  It is not likely that cash  dividends or other  dividends will be
paid in the foreseeable future.

                                    DILUTION

         As of May 25,  1998,  there were  outstanding  2,822,500  shares of the
Company's Common Stock. The Company's Common Stock as of February 28, 1998 had a
net tangible book value per share of approximately  $1.06, based upon a total of
2,822,500  shares  issued and  outstanding.  Net  tangible  book value per share
represents the amount by which the Company's  total  tangible  assets exceed its
total  liabilities,  divided  by  the  number  of  shares  of its  Common  Stock
outstanding.

         After giving effect to the sale of the 1,080,000 Shares of Common Stock
by the Company offered hereby and the application of the net proceeds  therefrom
(after  deducting  estimated  underwriting  discounts and  commissions and other
expenses of the Offering) there would be outstanding a total of 3,902,500 shares
of the  Company's  Common  Stock  with a net  tangible  book  value per share of
approximately  $1.66. This would represent an immediate increase in net tangible
book value of $0.60 per share to existing stockholders and an immediate dilution
of $2.34 or 58.5% of the offering price per share to new investors.  Dilution is
determined by  subtracting  net tangible book value per share after the Offering
from the amount paid by new investors per share of Common Stock.

         The following table illustrates the per share dilution:
<TABLE>
<CAPTION>

<S>                                                                    <C>                       <C>     
Public offering price per share (1)                                                              $4.00(1)

         Net tangible book value per share prior to this offering      $1.06

         Increase attributable to new investors(2)                     $0.60

Net tangible book value per share after this Offering                                            $1.66

Dilution per share to new investors                                                              $2.34
                                                                                                 =====
</TABLE>



(1)      Assumes the offering price is $4.00 per share.

(2)      Does not  include  funds  which may be  received  upon  exercise of the
         Underwriters'  Warrants,  the Underwriters'  Over-allotment Option, the
         Warrants or the Special Warrant.



                                       22

<PAGE>
         The following  table sets forth at May 25, 1998 the difference  between
the existing  stockholders  and the new investors  with respect to the number of
shares of Common Stock purchased from the Company,  the total consideration paid
to the Company and the price per share paid.

<TABLE>
<CAPTION>

                           Shares                     Total              Average
                         Purchased               Consideration Paid      Consideration Paid
                  Number            Percent      Amount        Percent   Per Share
Existing

<S>               <C>               <C>          <C>            <C>      <C>  
Stockholders      2,822,500 (1)(2)  72.3%        $14,124,986    76.6%    $5.00

New
Investors         1,080,000 (2)     27.7%         $4,320,000    23.4%    $4.00 (3)
                  ---------                       ----------    -----              

                  3,902,500         100%          $18,444,988   100.0%
                  =========         ====          ===========   =======
</TABLE>

(1)      Includes   1,500,000   shares   owned   by   Pride   pursuant   to  the
         Reorganization,  60,000 shares of Common Stock issued in March 1995 and
         500,000  shares of Common  Stock  issued in the  December  1995 Private
         Placement  and  170,000  shares  issued in the  December  1996  Private
         Placement.  See "Capitalization" and "Certain Relationships and Related
         Transactions."

(2)      No effect is given to the  possible  exercise of (i) the  Underwriters'
         Warrants   to  purchase   125,000   Shares,   (ii)  the   Underwriters'
         Over-allotment  Option, to purchase from the Company 187,500 Shares, or
         (iii) up to 1,250,000 shares of Common Stock issuable upon the exercise
         by Pride of its Special Warrant.



                                       23

<PAGE>
                                ^ CAPITALIZATION

         The following table sets forth (i) the capitalization of the Company at
February 28, 1998 and (ii) such  capitalization  as adjusted to reflect the sale
of 1,250,000  Shares in this  Offering and the  application  of the net proceeds
thereof.

                                 CAPITALIZATION

     The  following  table sets forth (i) the  capitalization  of the Company at
February 28, 1998 and (ii) such  capitalization  as adjusted to reflect the sale
of 1,250,000  Shares in this  Offering and the  application  of the net proceeds
thereof.

                                                               As
                                             Actual            Adjusted(1)



Bank Debt and Other Liabilities(2)           $2,363,900        $584,900    

Bank Line of Credit (2)                       5,489,924         3,780,924

Stockholders' Equity:

  Preferred Stock, $.01 par value,
  2,000,000 shares authorized, none
  issued or outstanding                           --                --

Common  Stock,  $.001  par  value,  
  10,000,000  shares  authorized;  
  issued  and outstanding, 2,822,500  
  shares at  February  28,  1998,  
  3,902,500  shares as adjusted                 2,823             3,093

Additional Paid-In Capital                    14,122,165        17,609,085

Deferred Financing Costs                        (123,750)         (123,750)

Retained Earnings (deficit)                    (2,289,844)       (2,289,844)

Foreign Currency Translation                      204,310           204,310

Total Stockholders' Equity                     11,915,704        15,403,704

Total Capitalization                          $19,769,528       $19,769,528


     (1) Does not include (i) up to 1,250,000  shares issuable upon the exercise
of the Special  Warrant,  (ii) 187,500  shares of Common Stock issuable upon the
exercise of the  Underwriters'  Over-allotment  Option,  (iii) 125,000 shares of
Common  Stock  reserved  for  issuance  upon the  exercise of the  Underwriters'
Warrants and (iv) 300,000 shares of Common Stock reserved for issuance under the
Company's  Senior  Management  Incentive  Plan,  of which an option to  purchase
199,665 shares have been granted by the Company.

     (2) Does not include additional  liabilities reflected on the balance sheet
of  approximately  $22,849,778  which  consists of accounts  payable,  equipment
financing,   loans   payable-directors,   bank   overdrafts  and   miscellaneous
liabilities.



                                       24

<PAGE>
                            MARKET FOR COMMON EQUITY

         The Company's  Common Stock is currently  quoted on the Nasdaq SmallCap
Stock  Market and the Boston  Stock  Exchange.  The  following  table sets forth
representative  high and low  closing  bid  quotes  as  reported  by the  Nasdaq
SmallCap  Stock Market during the periods stated below.  Bid quotations  reflect
prices between  dealers,  do not include resale mark-ups,  mark-downs,  or other
fees or commissions, and do not necessarily represent transactions.
<TABLE>
<CAPTION>


                                             Common Stock              Warrants
Calendar Period                              Low     High             Low       High

1996

<S>                                          <C>     <C>              <C>       <C>                        
4/24/96 to 5/31/96                           7 1/2   8 1/4            3         4 1/8
6/1/96  to 8/31/96                           8       8 1/8            2 7/8     4
9/1/95  to 11/30/96                          5       6 7/8            1 1/8     1 1/2
12/1/96  to 2/29/96                          1 3/4   4 11/16            5/16    1 1/2

1997

03/01/97 - 05/31/97                          2       2 1/2              5/16     5/8
06/01/97 - 08/31/97                          1 1/4   2 5/16             5/16     3/8
09/01/97 - 11/30/97                          2 1/4   3 1/2             13/32    13/32
12/01/97 - 02/28/98                          27/8    3 1/2              5/32     3/4

1998

03/01/98 - 5/15/98                           3 7/16  4 1/2              5/16     3/4
</TABLE>



     (1) The Company effected an initial public offering of its Common Stock and
Warrants on April 24, 1996.


         As of May 15,  1998,  there were 32 holders of record of the  Company's
Common Stock,  although the Company believes that there are approximately  1,000
additional  beneficial  owners of shares of Common Stock held in street name. As
of May 15, 1998, the number of outstanding  shares of the Company's Common Stock
was 2,822,500.

         As of May 15,  1998,  there were 9 holders of the  Company's  Warrants,
although  the  Company  believes  that there are  approximately  400  additional
beneficial  owners of the Company's  Warrants held in street name. As of May 15,
1998, the number of outstanding Warrants was 2,300,000.


                                       25

<PAGE>
           MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
                            AND RESULTS OF OPERATIONS

         The following is  management's  discussion  and analysis of significant
factors  which have  affected the Company's  financial  position and  operations
during the years ended November 30, 1997 and 1996.

         Pride  Automotive  Group,  Inc. (the "Company") was incorporated in the
State of  Delaware  in March 1995.  Pursuant  to the terms and  conditions  of a
reorganization  agreement  entered  into  in  March  1995,  the  Company  issued
1,500,000 shares of its Common Stock to Pride,  Inc. (an entity  incorporated in
the State of Delaware), in exchange for all the issued and outstanding shares of
PMS,  thereby making the Company a majority owned  subsidiary of Pride and PMS a
wholly-owned  subsidiary  of the  Company.  PMS is the  holding  company for six
wholly-owned subsidiaries, operating as one unit, located in the United Kingdom.
PMS and its  wholly-owned  subsidiaries  are  located in the United  Kingdom and
follow  generally  accepted  accounting  principles in the United  Kingdom.  For
purposes of the consolidated financial statements of the Company, the statements
have been  converted to the  generally  accepted  accounting  principles  in the
United States.

         Pride, the Company's  parent, is an entity reporting under the Exchange
Act,  and its reports  may be obtained  and  reviewed by either  contacting  the
Company or the Securities and Exchange  Commission.  Pride, Inc., on its own has
virtually no operations.  As such, its financial viability is represented by the
financial  statements of the Company.  Pride was incorporated as L.H.M. Corp. in
the  State of  Delaware  on May 10,  1988 as a "blank  check"  company,  for the
purpose of seeking potential business ventures through acquisition or merger. In
April 1990,  L.H.M.  Corp.  entered into an Agreement and Plan of Reorganization
with International  Sportsfest,  Inc. ("ISI"), a company formed to engage in and
establish  sports  expositions  in  sports  merchandise  such  as  clothing  and
equipment.  ISI never engaged in any business  operations.  In January 1994, ISI
entered  into an  Agreement  and Plan of  Reorganization  with PMS,  whereby PMS
became a wholly-owned  subsidiary of ISI and ISI changed its name to Pride, Inc.
Pride  also owns  100% of the  capital  stock of  Watford  Investments,  a South
African company with minimal operations. This Company was formed in March 1995.

         The six  wholly-owned  subsidiaries of PMS are Pride Vehicle  Contracts
Limited,  Baker Vehicle Contracts Limited, Pride Vehicle Contracts (UK) Limited,
Pride  Leasing  Limited,  Pride  Vehicle  Management  Limited and Pride  Vehicle
Deliveries  Limited,  which  comprise  the  majority  of the  operations  of the
Company.  Unless the context otherwise requires, all references to the "Company"
include its wholly-owned subsidiary,  PMS, and PMS's wholly-owned  subsidiaries.
These  companies  jointly  engage in the business of leasing new  automobiles to
businesses, servicing such automobiles during the lease term and remarketing the
automobiles  upon  the  expiration  of the  lease  term,  which  arrangement  is
described as a "contract  hire." The Company  purchases each vehicle pursuant to
its  clients'  specifications,  finances  its  purchase  and  pays  for  all the
maintenance on the vehicle during the lease term.

         The  Company  has  servicing  agreements  with  automobile  dealers and
service centers, which specify pricing schedules for maintenance and repair work
to be  performed,  all of  which  require  the  prior  consent  of the  Company.
Typically, the term of the loan corresponds with the term of the lease, whereby,
upon the completion of the lease term, the  automobiles are fully paid and owned
by the Company.  Upon the  expiration  of the lease,  the Company  remarkets the
automobiles through various distribution channels including, but not limited to,
used car wholesalers or used car retailers.  Each client's monthly lease payment
is determined by a computer program which takes into account  estimated  service
costs, new

                                       26

<PAGE>
vehicle pricing,  manufacturer bonuses, rebates and options,  potential residual
value at lease end, as well as other  variable  information  including  interest
rates and other current and anticipated future economic  variables.  The monthly
lease payments are usually  sufficient to pay the financing and servicing on the
vehicles during the lease term, with the bulk of the profits,  if any, coming on
the resale of the automobile.

         The Company's principal  operations are conducted by PMS which reflects
its  financial  statements  in  British  pounds.  As a result,  most  assets and
liabilities of the foreign  operations are  translated  into U.S.  dollars using
current  exchange  rates in effect at the balance  sheet date.  Fixed assets and
intangible  assets are  translated at  historical  exchange  rates.  Revenue and
expense accounts are translated using an average exchange rate during the period
except for those expenses related to assets and liabilities which are translated
at  historical   exchange  rates.   These  expenses  include   depreciation  and
amortization  which are  translated at the rates  existing at the time the asset
was acquired. Any resulting gains or losses due to the translation are reflected
as a separate item of stockholders' equity.

         In December 1995, the Company  consummated a private placement offering
of common stock of 500,000 shares,  which reduced Pride's ownership  interest to
72.8%.  In April  1996,  the Company  completed  an initial  public  offering of
592,500  shares of common  stock at $5.00  per  share and  2,000,000  redeemable
common stock warrants at a price of $.10 each. The effort of the offering was to
reduce Pride's ownership interest to 56.55%.

         On November 29, 1996,  the Company,  through its newly formed  majority
owned subsidiary,  AC Automotive Group, Inc. and its wholly-owned  subsidiary AC
Car Group Limited  (registered in the United  Kingdom),  acquired certain of the
assets of AC Cars  Limited  and  Autokraft  Limited.  These two  companies  were
engaged in the manufacture and sale of specialty automobiles. The purchase price
of  approximately  $6,000,000  was  financed by the sale of common  stock and by
loans. The acquisition  involved the purchase of plant and equipment,  the brand
name,  inventories and an aircraft and was recorded using the purchase method of
accounting (see also Note 1 - notes to financial statements).

         On February 12, 1998,  the Board of Directors of AC  Automotive  Group,
Inc.  authorized the issuance of 6,130,000  shares of its common stock to Erwood
Holdings, Inc., a company affiliated with Alan Lubinsky, the President and Chief
Executive Officer and director of the Company and AC Automotive Group, Inc., for
aggregate  consideration of $6,130.  In addition,  441,300 shares were issued to
other unrelated parties for aggregate  consideration of $443.  Following further
restructure and the foregoing issuance of shares, the ownership of AC Automotive
Group, Inc. by the Company has been reduced to 16%.

Results of Operations - Years Ended November 30, 1997 and November 30, 1996:

Contract Hire/Fleet Management

         Revenues,  including  those from other  group  companies,  for the year
ended November 30, 1997 were approximately $17,294,000 compared to approximately
$12,884,000  for the year ended  November 30, 1996, an increase of $4,410,000 or
34%. The primary reason for this 34% increase was due to an increase in revenues
from  contract  hire,  sale of  vehicles  at lease  maturity  and the selling of
vehicles at low margins to take advantage of dealer bonuses.

                                       27

<PAGE>
         For the year ended November 30, 1997, 550 new vehicles were acquired as
against 385 in the year ended November 30, 1996.  The average  monthly rental of
new  contracts  written  was $541 per  vehicle as against an average of $569 per
vehicle for the previous  year.  The average  monthly rental is dependent on the
type of vehicle being rented and the terms of the contract.

         For the year ended  November 30, 1997, 153 vehicles were disposed of on
termination  of  contracts at an average  profit of $1,529 per vehicle.  For the
year ended  November 30, 1996,  157 vehicles were disposed of on  termination of
contracts  at an average  profit of $2,233 per vehicle.  The average  profit per
disposal is dependent  on the type of vehicle  sold and current  market value of
vehicles.

         As of November 30, 1997, 1,740 vehicles were under lease and management
compared to 1,409 vehicles as at November 30, 1996.

         Cost of sales increased in actual dollars but decreased as a percent of
sales,  when comparing the years ended  November 30, 1997 and 1996.  These costs
increased by approximately $3,193,000 or 31%, which is less than the increase in
revenues.  As a percent of sales,  cost of sales for 1997 was 77.7% versus 79.5%
for 1996.

         General and administrative  expenses increased from $1,802,000 for 1996
to  $1,858,000  for 1997,  an  increase  of $56,000 or 3%. As a percent of sales
these expenses  represented  11% of sales for 1997 and 14% for 1996.  Management
believes that they can continue to increase  revenues while keeping  general and
administration costs under control.

         Interest expense increased from $860,000 in 1996 to $1,747,000 in 1997.
Management  attributes  this  increase  to the large  increase  in new  business
written and the associated increase in funding of vehicles,  providing financial
support to AC Cars (see  below)  and the costs  associated  with the  raising of
finances to fund the acquisition of AC Cars.

         The loss on sale of fixed assets  resulted  from the sale of a property
to the tenant who  exercised  their  option to  purchase.  The loss  amounted to
approximately $455,000.

         Income  (loss)  before taxes for the years ended  November 30, 1997 and
1996,  prior to amortization of goodwill for the period  ($632,000 and $635,000,
respectively) aggregated $256,000 and ($20,000), respectively.

AC Cars

         The Company,  on November 29, 1996,  through its newly formed 70% owned
subsidiary,  AC Automotive  Group,  Inc. and its wholly-owned  subsidiary AC Car
Group  Limited,  completed the  acquisition of certain assets of AC Cars Limited
and Autokraft  Limited.  These two companies are engaged in the  manufacture and
sale of sports  cars  among  which the famous AC Cobra  sells for  approximately
$100,000 each.

         The Company  acquired the business out of  administrative  receivership
and for most of the year  has  devoted  most of its  resources  to  resurrecting
operations.  This has involved  upgrading of  production  facilities,  improving
efficiency,  appointing  new  dealerships,  installing  systems and controls and
appointing

                                       28

<PAGE>
new  management  where  necessary.  New  dealerships  have been appointed in the
United Kingdom and a distributor has been appointed in Australia.

         Revenues,  including  those from other  group  companies,  for the year
ended November 30, 1997, were approximately $1,633,000. Other income of $701,000
resulted mainly from the sale of the option to purchase the property occupied by
the operation.

         Cost  of  sales  amounted  to  approximately  $1,573,000  on the  above
revenues.

         General  and   administration   expenses   amounted  to   approximately
$2,589,000.  Rent and property taxes of  approximately  $865,000 and salaries of
$282,000 accounted for 44% of the above costs.

         Depreciation  of plant,  machinery,  tooling,  equipment  and  fixtures
amounted to approximately $400,000.

         Interest amounted to approximately  $462,000 for the year. Interest was
incurred  on a bank line of credit of  $195,000,  on bank debt of $80,000 and on
acquisition debt of $187,000.

         The  Hurricane  aircraft  which was  acquired  as part of the assets at
acquisition, was disposed of at a loss of approximately $299,000.

         AC Cars is in a developmental  stage and certain specific expenses have
been  classified  as research  and  development  costs.  These  costs  relate to
research and development  incurred on the manufacture and distribution of the AC
Cobra and AC Ace and are separately  disclosed.  Management  believes it is more
prudent  to write  off these  costs  immediately  as they  occur.  Research  and
development costs amounted to approximately $983,000 for the current year.

         (Loss)  before  tax for the  year  ended  November  30,  1997 on the AC
business aggregated $4,111,000.

         In February 1998, subsequent to the end of the Company's current fiscal
year, AC  Automotive  issued  additional  shares to certain  individuals  and an
entity  affiliated  with the Company's  President for aggregate  cash of $6,573,
thereby  diluting the Company's  ownership in this subsidiary to 16%. See Note 1
of Notes to the Financial Statements for additional information.

Consolidated

         For the year ended November 30, 1997,  the Company  reported a net loss
of  $4,455,400  or $1.59 per share.  For the year ended  November 30, 1996,  the
Company reported a net loss of $600,622 or $.25 per share.

     Results of  Operations - Contract  Hire - Three  Months Ended  February 28,
1998 and 1997

         Contract hire and fleet management  income increased by $1,004,955 when
comparing the quarter ended  February 28, 1998 to the quarter ended February 28,
1997.  This 57%  increase is due to the net growth in the fleet of 379  vehicles
over the past year.

                                       29

<PAGE>
         Vehicle sales decreased by $914,704 when comparing the two quarters due
to less contracts terminating and less sales of vehicles.

         During the quarter,  96 new contracts were written at an average rental
of $695 per vehicle compared with 117 new contracts in the corresponding  period
in 1997 at an average rental of $525 per vehicle.  The average monthly rental is
dependent on the type of vehicle being rented and the terms of the contract.

         During the  quarter,  37  vehicles  were  disposed  on  termination  of
contracts  at an average  profit of $734 per vehicle.  During the  corresponding
quarter in 1997, 40 vehicles were disposed of at an average profit of $2,363 per
vehicle.  The average profit per vehicle on disposal is dependent on the type of
vehicle sold and current market value of vehicles.

         As of February 28, 1998, 1,757 vehicles were under lease and management
compared to 1,492 vehicles as at February 28, 1997.

         Costs of sales relating to sales of vehicles  decreased from $1,614,633
to $789,954 when  comparing the quarter ended February 28, 1998 with the quarter
ended February 28, 1997. This decrease is due to less contracts  terminating and
a decrease in the sales of vehicles.

         Cost of sales,  including  depreciation,  relating to contract hire and
fleet  management  income  increased  from  $1,228,579 to $1,762,589 or 43% when
comparing the two quarters ended February 28, 1997 to 1998,  respectively.  This
increase is in line with the 57% increase in contract hire and fleet  management
income. Cost of sales, including depreciation,  as a percentage of contract hire
and fleet management  income  decreased from 69.8% to 63.8%,  when comparing the
two quarters.  This resulting  increase in gross margin of  approximately 6% has
enabled the Company to absorb the increases in other  overheads  when  comparing
the results of the two quarters ended February 28, 1998 and 1997, respectively.

         General  and   administrative   expenses  increased  by  $113,559  when
comparing  the quarters  ended  February 28, 1998 and 1997,  respectively.  This
increase of 30% is in line with the growth in  contract  hire income of 57% over
the past year,  and  represents  13.67% of  revenue  as  against  10.47% for the
corresponding period.

         Interest expense  increased by $296,498 when comparing the two quarters
ending February 28, 1998 and 1997, respectively. The reason for this increase is
due to the significant  growth in new business which requires increased funding,
the cost of the increase in the bank overdraft  line of credit  utilized to fund
the AC Car operations and additional  working  capital  requirements to fund the
growth.

         For the three  months  ended  February  28, 1998 and 1997,  the Company
reported,  prior to amortization of goodwill  ($157,680 for both periods) losses
from  operations  of $36,967 and $7,829,  respectively,  for the  contract  hire
operations.



                                       30

<PAGE>
Liquidity and Capital Resources

      Due to the nature of the Company's  business,  namely contract  leasing of
motor  vehicles  which are fixed  long-term  assets,  the balance sheet has been
prepared on an unclassified  basis.  Accordingly,  there is no classification of
current  assets and current  liabilities.  At November 30, 1997 and February 28,
1998,  the  Company's  balance  sheet  reflected  cash of $77,000  and  $14,000,
respectively,  accounts  receivable of $2,002,000 and $4,243,000,  respectively,
and total assets of $40,301,000  and  $40,724,000,  respectively.  The principal
reason for the increase in total assets is an increase in contract hire vehicles
available for lease.

      In December  1995,  the Company  completed  a private  placement  offering
selling 20 units,  each unit  consisting of 25,000  shares of Common  Stock,  at
$6,000 per unit for aggregate gross proceeds of $120,000 ($.24 per share).

      In April  1996,  the  Company  successfully  completed  an initial  public
offering  of its common  stock,  which  yielded  net  proceeds to the Company of
approximately $2,166,000.

      The  Company's  total  assets as of  November  30,  1997 and 1996  include
intangible  assets of  approximately  $9,090,000 and  $9,722,000,  respectively.
These intangible assets consist of the unamortized portion of the costs over net
assets acquired in acquisitions,  which are being amortized over periods ranging
from 10 to 20 years. When adjusted for these intangible assets, the net tangible
book value of the Company at November  30, 1997 and 1996 would be  approximately
($1,680,000) and $2,235,000, respectively.

      During the years ended November 30, 1997 and 1996,  the Company  generated
cash flows from operating activities  aggregating  approximately  $1,572,000 and
$489,000, respectively.  Investing activities reflect uses of cash for the years
ended November 30, 1997 and 1996 of $11,911,000  and  $8,759,000,  respectively.
These uses of cash are the result of the  purchases of fixed  assets  (primarily
revenue  producing  vehicles)  net of the  proceeds  received  from  the sale of
vehicles at lease expiration dates and the acquisition described above.

      In order to replenish its fleet of revenue producing  vehicles,  annually,
the Company is required to purchase  from 300 to 400 new  vehicles at an average
cost of  approximately  $25,000  each.  At the  time of  purchase,  the  Company
typically  makes a cash deposit of  approximately  10% and finances the balance.
The Company has  funding  lines with  several  financing  institutions  for this
purpose  which  aggregate  approximately  $23,677,500  at November 30, 1997.  At
November 30, 1997, there was approximately  $18,342,000  outstanding under these
lines.  These lines are typically open for between 24 and 60 months depending on
the terms,  the most  important  term being the interest  rate.  Therefore,  the
principal amount of the Company's  current credit lines is constantly  changing.
Since the  Company's  funding  lines are asset based  (secured  by the  vehicles
purchased),  there is generally no difficulty obtaining funding lines,  however,
the Company is continuously seeking to find the best terms and rates.  Typically
financing  institutions authorize credit lines with a fixed interest rate, which
line is to be open for a certain  period of time.  During  the term of the line,
the  Company  may draw down on such line in order to  finance  the  purchase  of
vehicles  to lease.  When the time for  drawing  down on the line  expires,  the
Company  can no longer  draw down on such line to finance  additional  vehicles,
however, the amount drawn is repaid pursuant to the terms of such line.

                                       31

<PAGE>
      For the year ended  November  30,  1997,  the Company  provided  cash from
financing activities  ($10,208,000)  primarily due to financing provided by bank
lines of credit  ($4,012,000)  plus the  increases  in financing of new vehicles
($19,492,000)  net of the  amounts  needed  to  reduce  hire  purchase  contract
financing  ($12,185,000).  For  fiscal  1996,  the  Company  provided  cash from
financing activities of approximately $9,240,000 primarily as a result of an IPO
($2,200,000) and the financing needed to acquire new vehicles  ($11,500,000) net
of the amounts utilized to pay hire purchase contract financing ($6,100,000).

      Other  than the  annual  acquisitions  of revenue  producing  vehicles  as
mentioned  above,  there are no material  planned  capital  expenditures  at the
present time.

      The Company believes that its cash flow from operations, and its available
funding  lines  for  the  acquisition  of  revenue  producing  vehicles  will be
sufficient for at least the ensuing 12 month period.

      This report contains  forward-looking  statements and information  that is
based on management's beliefs and assumptions,  as well as information currently
available to  management.  When used in this  document,  the words  "anticipate,
"estimate," "expect," "intend," and similar expressions are intended to identify
forward- looking statements. Although the Company believes that the expectations
reflected in such  forward-looking  statements  are  reasonable,  it can give no
assurance that such expectations  will prove to be correct.  Such statements are
subject to certain risks,  uncertainties and assumptions.  Should one or more of
these risks or uncertainties  materialize,  or should the underlying assumptions
prove  incorrect,  actual results may vary  materially  from those  anticipated,
estimated or expected.



                                       32

<PAGE>
                                    BUSINESS

History

     Pride Automotive  Group,  Inc., a Delaware  corporation (the "Company") was
formed by Pride, Inc. ("Pride"),  in March 1995 for the purpose of acquiring all
of the outstanding shares of common stock of Pride Management Services, Plc., an
English corporation ("PMS"), which has been accounted for as a "Reorganization."
Prior to the Reorganization, PMS was a wholly owned subsidiary of Pride.

     Pride was incorporated as L.H.M.  Corp. in the State of Delaware on May 10,
1988, as a "blank check" company for the purpose of seeking  potential  business
ventures through acquisition or merger. In April 1990, L.H.M. Corp. entered into
an Agreement and Plan of  Reorganization  with  International  Sportsfest,  Inc.
("ISI"),  a company  formed to engage in and  establish  sports  expositions  in
sports  products  such as clothing and sports  related  equipment.  At such time
L.H.M.  Corp.  changed  its  name to ISI.  ISI  never  engaged  in any  business
operations.  In November 1992, the Company effected a 1 for 200 reverse split of
its issued and outstanding  shares of Common Stock. In January 1994, ISI entered
into an Agreement and Plan of  Reorganization  with Pride  Management  Services,
Plc.  ("PMS"),  an  English  corporation,  whereby  PMS  became a  wholly  owned
subsidiary of ISI and ISI changed its name to Pride, Inc.

     Pursuant to the terms and conditions of the  Reorganization  in March 1995,
between the Company,  PMS and Pride,  the Company issued 1,500,000 shares of its
Common Stock to Pride in exchange for all of the issued and  outstanding  shares
of PMS. In connection with the Reorganization and formation of the Company,  PMS
became a wholly owned  subsidiary of the Company  which,  prior to the Company's
initial  public  offering,  was  approximately  72.8%  owned by Pride.  PMS is a
holding  company  which has six wholly  owned  subsidiaries  which engage in the
Company's operations.  PMS's wholly-owned  subsidiaries  include;  Pride Vehicle
Contracts Limited, Baker Vehicle Contracts Limited, Pride Vehicle Contracts (UK)
Limited,  Pride  Leasing  Limited,  Pride Vehicle  Management  Limited and Pride
Vehicle Deliveries  Limited.  These companies operate as one unit, with the same
management and facilities. Unless the context otherwise requires, all references
to the  "Company" are to its wholly owned  subsidiary,  PMS and PMS's six wholly
owned subsidiaries. See "--Subsidiaries."

Public Offering of Pride Automotive Group, Inc.

     In April  1996,  the  Company  completed  an  underwritten  initial  public
offering of its  securities.  The securities were registered with the Securities
and Exchange  Commission  ("SEC")  pursuant to a registration  statement on Form
SB-2. The initial public offering was declared effective by the SEC on April 24,
1996.  In the offering,  the Company sold 592,500  shares of its common stock to
the public at a price of $5.00 per share and 2,300,000  redeemable  common stock
purchase  warrants at a price of $.10 per warrant.  The warrants are exercisable
at a price of $5.75 per share,  subject to adjustment,  beginning April 24, 1997
and expiring April 23, 2001. In connection  therewith,  the Company also granted
to the  underwriters  of the offering,  Mason Hill & Co.,  Inc.,  the Thornwater
Group, Inc., and J.W. Barclay warrants to purchase an aggregate of 95,000 shares
of the  Company's  common  stock  at a  purchase  price  of  $7.50  and  200,000
redeemable common stock purchase warrants at a price of $0.15 per warrant,  each
warrant exercisable to purchase one share of common stock at a purchase price of
$7.50 per share. Other than with respect to the exercise price, the terms of the
warrants  granted to the underwriter are identical to those described above. The
securities underlying such warrants are being registered hereunder. The

                                       33

<PAGE>
Company's  securities are currently  traded on the Nasdaq  SmallCap Stock Market
and the Boston Stock Exchange, Inc. See "Principal and Selling Securityholders".

Business of Pride Management Services, Plc.

      The  Company  engages  in the  business  of  leasing  new  automobiles  to
businesses, servicing such automobiles during the lease term and remarketing the
automobiles upon the expiration of the lease. The Company's business strategy is
to (i) provide  personal  and  attentive  service to its  clientele,  (ii) lease
primarily  to  high-quality  credit  applicants  in order to continue to build a
lease portfolio with low  delinquency  and credit loss rates,  (iii) finance its
lease portfolio with competitive  credit terms and (iv) manage its residual risk
relating to the  Company's  resale of  automobiles  after the  expiration of the
lease term. The leasing, financing and servicing of the vehicles is described as
a "contract hire."

      The Company  purchases each automobile  pursuant to the  specifications of
its clients,  finances the purchase and pays for all the maintenance and repairs
on the vehicle  during the term of lease.  Typically,  the Company  pays off the
purchase price of the vehicles during the term of the lease and then resells the
automobile at the end of the lease term.

Acquisitions

      The Company has expanded its  operations in the past several years through
acquisition.  In May 1990,  the Company formed Baker Vehicle  Contracts  Limited
("Baker")  to  acquire  certain  assets,  including  the  right  to the name and
contracts  of  Baker  Hire  Limited,  an  English  company.  At the  time of its
acquisition, Baker was a division of W.H. Baker Limited, which company had filed
for bankruptcy protection. Baker's vehicle leasing is primarily in Wales and the
southwest  region of England.  In December  1990,  PMS was contracted to run the
business  of  County  Contract  Hire  Limited  ("County"),  which  at that  time
comprised  approximately  3,500 leased  vehicles.  In February 1992, the Company
purchased County from Berisford  International  Plc., an English public company,
pursuant  to a  stock  purchase  agreement,  whereby  PMS  acquired  all  of the
outstanding  shares  of  County  and  changed  County's  name to  Pride  Vehicle
Contracts (UK) Limited.  In October 1994, the Company acquired certain assets of
Master Vehicle Contracts Limited ("Master"), an English company, pursuant to the
terms of an asset purchase  agreement.  The assets purchased  included vehicles,
vehicle lease agreements and customer lists. At the time of the sale, Master was
in  receivership,  whereby  the  sale  was  entered  into by PMS  and the  court
appointed receivers.  In connection with this purchase, the Company acquired the
rights to use the name Master Vehicle Contracts Limited.

Industry Overview

      Companies  have a variety of financing  alternatives  available to them in
acquiring the use of a new  automobile,  either through the purchase or lease of
such  vehicle.  In financing  the  purchase of a vehicle  there are various loan
alternatives  including,  fully amortizing,  balloon payment, no money down, low
down payment and business equity loans. In terms of leasing vehicles,  there are
various options including,  payment schedules,  term, maintenance and repurchase
rights. The primary benefit of leasing over purchasing is that leasing typically
provides a consumer with the  opportunity to acquire the use of a new automobile
at a lower monthly payment than financing the purchase of such vehicle,  usually
without a  significant  initial  cash  outlay,  and  enables  the  return of the
automobile without any further liability at the

                                       34

<PAGE>
end of the  lease  term.  Companies  which  provide  employees  with  automobile
transportation typically lease such vehicles and expense the costs.

The increase in new vehicle  prices in relation to annual  median  family income
has been a contributing  factor in the growth in the leasing and used automobile
markets.  This has provided the Company with a further  opportunity  for revenue
growth  through the resale of its vehicles after the term of the lease or in the
event there are defaults of the leases.

Business Objectives

      The Company's  primary goal is to expand its leasing and fleet  management
operations,  increase and obtain  better terms with respect to the  financing of
the  vehicles  it  leases  and to  increase  the  profitability  of its  vehicle
remarketing  program.  The  Company's  strategy for  continued  growth is to (i)
increase lease origination by (a) increased name recognition, (b) acquisition of
similar companies or their assets, (c) the development,  expansion and retention
of existing  clients,  and (d) the expansion into new geographic  markets,  (ii)
further  develop and market its fleet  management  services,  (iii) increase and
improve  the terms of its  financing  arrangements,  (iv)  further  develop  and
increase the profitability of its used automobile  remarketing  operations,  and
(v) lease  primarily to high quality  credit  applicants in order to continue to
build a lease portfolio with low delinquency and credit loss rates.

Subsidiaries

      The following  table lists all the wholly owned  subsidiaries  of PMS, the
date of their formation and business operations.  These companies operate as one
unit in conducting the business affairs of the Company.
<TABLE>
<CAPTION>

                                    Date of
      Name                          Formation        Business Operations

<S>                                 <C>              <C>
      Pride Vehicle Contracts
       Limited                      12/23/86         Conducts all administrative  functions for the Company,
                                                     including  paying salaries and all  operational  expenses of
                                                     the Company.

      Baker Vehicle Contracts 
       Limited                      02/22/89         Vehicle leasing,  primarily the business
                                                     operations  of  Baker  Hire  Contracts  Limited,  
                                                     acquired  in May  1990,  which operations are primarily 
                                                     in Wales and the south west region of England.

      Pride Vehicle Contracts       09/28/88         Vehicle leasing, acquired County Contract
                                                     Hire  Limited  and  Master  (UK)  Limited  Vehicle  
                                                     Contracts  Limited in February 1992 and March 1994, respectively.

      Pride Leasing Limited         02/22/89         Vehicle leasing.  Owned property and a building in Croydon, England, 
                                                     which was sold in November 1997.

      Pride Vehicle Management      02/14/90         Operates the Company's fleet management services.
       Limited

      Pride  Vehicle  Deliveries    06/14/90         Provides  vehicle  distribution and collection services 
                                                     for all the Limited Company's leasing operations.
</TABLE>

                                       35

<PAGE>
Leasing, Maintenance and Resale

      The   Company   purchases   each   vehicle   pursuant   to  its   client's
specifications;  finances its purchase and pays for all the  maintenance  on the
vehicle during the term of the lease.  The Company usually finances the purchase
of each  vehicle to  correspond  with the term of the lease,  such that upon the
completion  of the lease term the  automobiles  are fully paid. As of January 1,
1998, the Company had approximately 1,477 vehicles under lease.

      The term of the leases average  generally  between 24 and 48 months,  with
the average lease being 36 months.  In addition to setting forth the lease term,
the amount of the rental payments and the mileage allowance, each lease requires
the lessee to pay all fees, taxes,  fines and other costs relating to the use of
the  vehicle.  Generally,  the lessee  pays the first and last two months  lease
payment  in advance  of the lease  term.  The  lessee is  required  to  maintain
liability and casualty insurance on each vehicle at specified limits and to name
the  Company as an  additional  insured and loss  payee.  The Company  will only
approve policies which have a maximum deductible of $500.

      The Company's sales policy emphasizes leasing to financially sound clients
and  requires  certain  financial  disclosures  prior  to  executing  any  lease
agreement. Customer accounts are targeted from profitable, growing, medium-sized
corporate companies. For the years ended November 30, 1996 and 1997, the Company
had two  unaffiliated  customers,  Westbury  Homes Plc. and Campbell  Distillers
Limited,  which companies  accounted for in the aggregate  approximately 29% and
24%,  respectively,  of the Company's total revenues. For the three month period
ended  February  28,  1997 and  February  28,  1998,  revenues  from  these  two
unaffiliated customers aggregated 27% and 20%, respectively,  of total revenues.
The Company also leases  vehicles to the following  local  government  agencies;
Swansea Council in Wales,  Brent Council in London and Mid Glarmorgan Council in
Wales.

      Each lease  applicant  must  provide  information  regarding,  among other
things, corporate history, length of time in business, ability to pay based both
on income level and certain debt to income  ratios  developed by the Company and
credit history,  including comparable borrowing experience.  Review of financial
statements, audited where obtainable, allows for the independent verification of
the  Company's  financial  position and past history.  The foregoing  procedures
provide the general basis for the Company's credit  decisions,  but the ultimate
determination   is  in  the  discretion  of  the  Company's   credit   analysts.
Accordingly, certain of the leases entered into by the Company may not meet each
of the Company's credit guidelines.

      The  Company  has  servicing   agreements   with  over  1,400   automotive
dealerships  and independent  service centers in its areas of operations.  Since
all of the leased vehicles are new, there are warranties  typically ranging from
12 to 36 months or 20,000 to 60,000  miles,  which  ever comes  first,  with the
average being 24 months or 40,000 miles.  Each lease has mileage  limitation and
additional fees for overages.  Therefore, the Company does not incur significant
expenses  for repairs.  Maintenance  is  regularly  performed  on all  vehicles,
pursuant to negotiated pricing  schedules.  No work is permitted to be performed
on any vehicle,  unless  performed by one of the  Company's  contracted  service
centers with the prior consent of the Company.

      The  monthly  lease  payment  which the  Company  charges  its  clients is
determined  by a computer  program  which takes into account  estimated  service
costs, new vehicle pricing, manufacturer bonuses,

                                       36

<PAGE>
rebates  and  options,  potential  residual  value at lease end as well as other
variable  information  including  interest  rates and other current  anticipated
future  economic  variables.  The client is responsible  for maintaining its own
insurance, of which the Company is the beneficiary,  in the event the vehicle is
damaged.

      The Company typically  attempts to match the financing term with the lease
term, whereby at the end of the lease term the Company owns the automobile.  The
Company  does not  currently  perform  repairs or  refurbishing  on the returned
vehicles,  rather, the Company attempts to resell such vehicles immediately upon
their  return in the same  condition  as they are  returned in. This enables the
Company to increase its cash flow,  though the Company  believes it could obtain
higher prices for the used  vehicles in the event minor  repairs were  performed
prior to resale.  The  Company  manages  its  residual  risk by  focusing on the
leasing of vehicle models which it believes will have a broad appeal in the used
automobile  market  at the  end of the  lease  term  and by  utilizing  multiple
remarketing channels including, but not limited to used car wholesalers and used
car retailers.  The Company upon pricing the lease of a new vehicle  reviews the
listed  wholesale price as listed in several pricing guides,  predominantly  the
Current Auction Prices ("CAP") book, which gives the current  wholesale price of
the model being leased.  The Company  currently  attempts to get at least 85% of
the CAP  listed  wholesale  price upon the resale of the  vehicle.  The  Company
believes that with increased working capital and cash flow from operations,  the
Company can make minor repairs and  refurbishings  on the automobiles  performed
and seek  higher  prices  on  resales  of up to 110% of the  wholesale  price on
popular  models.  The Company  sells its used vehicles  through used  automobile
wholesalers  and  retailers,   automobile  auctions,  unaffiliated  dealers  and
pursuant to sales to related parties of the lessees. In the event the market for
used automobiles  decreases the models or conditions of the vehicles returned to
the Company  decrease  their resale  value or vehicles are returned  pursuant to
defaults in the lease agreements, such events may adversely affect the Company's
cash  flow,  profitability  and  business  operations.  See  "--  Financing  and
Collections" and "-- Competition."

Fleet Management Services

      In 1994, the Company opened its fleet management division,  which division
manages the automobiles  for certain of its corporate  clients who choose to own
the vehicle(s)  directly.  Customarily,  these clients  purchase the automobiles
through the Company in order to take  advantage of the  Company's  bulk purchase
discounts.  The  Company  maintains  these  vehicles  on behalf of such  clients
pursuant to a monthly management fee, usually $15 per automobile and disposes of
the  vehicles  thereafter  on behalf of the  client.  The client  pays all costs
associated  with the purchase,  maintenance and resale of the  automobiles.  The
Company  estimates that for the year ended November 30, 1997 less than 5% of the
Company's revenues were from fleet management services.

Suppliers

      The Company purchases all of the automobiles that it leases to its clients
from  automotive  dealerships,  usually  several at a time.  For the years ended
November  30,  1996 and  November  30,  1997,  General  Motors and Ford were the
manufacturers  of  approximately  17% and  16%,  respectively  and 15% and  16%,
respectively,  of the vehicles  which it leased.  The Company does not depend on
any individual dealership for the purchase of any vehicle brand. The Company has
no written  agreements with any dealership it purchases vehicles from, though it
does receive yearly rebates from manufacturers  based on quantity of automobiles
purchased. Management believes that the price it pays and the terms it receives

                                       37

<PAGE>
for the  automobiles it purchases are more favorable than it would receive if it
was purchasing  automobiles on an individual basis. The Company believes that it
will continue to be able to purchase automobiles at competitive prices and terms
into the future.

      A portion of the  Company's  profit  margin is based on  rebates  received
directly  from the  automobile  manufacturers  on a yearly  basis.  The  Company
receives  a  rebate  on most  vehicles  purchased  based  upon the  quantity  of
automobiles  purchased from said  manufacturer each year. This rebate is usually
between $100 and $400 per vehicle.  However,  the Company has no assurances that
it will be able to  acquire  automobiles  at  favorable  prices in the future or
receive  such  rebates  in the  future.  No  assurance  can  be  given  that  an
uninterrupted  and  adequate  supply of  automobiles  will be  available  to the
Company in the future, although the Company believes that there are a sufficient
number of automobile  dealerships,  so that in the event any individual or group
of dealerships  can no longer service the Company's  needs,  the Company will be
able to find other  dealerships at competitive  prices. In the event the Company
cannot obtain the  automobiles  of any specific  manufacturer  or automobiles in
general or is not able to  purchase  such  automobiles  on  similar  terms as is
presently available to it, the Company may be materially adversely affected.

Financing and Collections

      The Company  provides  new  automobiles  to its  clients  pursuant to each
individual  client's  specifications,  with  personal and  attentive  service to
include all of its clients  needs.  The  Company's  sales  representatives  have
experience in the automobile  finance and leasing industry and work closely with
the clients to meet their driving and financial needs.

      Since November 1992, when entering into new lease agreements,  the Company
purchases the  automobile,  which  usually  requires a 10% down payment and pays
down the note on the purchase, including principal and interest, during the term
of the lease.  Prior to November 1992, the Company would finance the purchase of
automobiles  through  promissory  notes which  required  the payment of interest
during  the term of the loan and the  repayment  of the  principal  in a balloon
payment at loan  maturity,  which is coincident  with the end of the lease term.
This financing strategy enabled the Company to increase its cash flow during the
term of the lease,  but the higher  financing fees and interest  expense reduced
the Company's profit on the resale of the vehicles.

      The Company has asset funding lines to acquire revenue producing  vehicles
with several  institutions in England in the aggregate  amount of $23,667,500 of
which the Company has  borrowed  approximately  $18,341,778  as of November  30,
1997.  The  Company's  asset  funding  line has  increased as a result of equity
raised in the Company's initial public offering in April 1996. See "Management's
Discussion  and  Analysis of  Financial  Condition  and Results of  Operations -
Liquidity  and  Capital  Resources."  Under the lease  agreements,  the  lessees
generally  have no right to  terminate  their  leases  prior to the end of their
scheduled term. In the event that any lease  terminates  prior to the end of its
scheduled  term  (whether by way of  default,  the  destruction  or theft of the
vehicle),  the  lessee  is  liable to the  Company  for the  amount by which the
lessee's  default  termination  liability under the lease agreement  exceeds the
realized  value of such vehicle,  which may be obtained  through the proceeds of
the  sale  of the  vehicle  (including  a sale  following  repossession)  or the
proceeds of any  applicable  insurance  on the  vehicle.  Under the terms of the
lease, the term "default termination  liability" includes;  (i) all payments due
under the lease  agreement up to the  termination  date,  inclusive of interest,
(ii) future rental payments due from

                                       38

<PAGE>
termination date until the contracted lease  termination  date, less maintenance
and a 5% discount and (iii) the difference  between the amount received pursuant
to the sale of the vehicle and the estimated  residual value, if such sale price
is less than the estimated residual value. Under its agreements with the lessee,
the Company pays the sale or  insurance  proceeds to its lender up to the amount
of the then remaining  balance of the note payable  related to the vehicle.  Any
shortfall  is a  credit  loss  and is borne by the  lessee,  and any  excess  is
retained by the Company.

      On August 31, 1997, the Company's line of credit with its bank under which
it finances its general working capital requirements, expired. In February 1998,
the Company  entered into a new agreement with the bank. This new line of credit
of $5,862,500,  is payable on demand and is secured by all assets of the Company
other than building and  revenue-producing  vehicles  which are already  pledged
(see  Notes 6b and 7 to the  Notes to the  Financial  Statements).  Interest  is
payable at rates  between 2% and 4% in excess of the bank's base rate (7 1/2% as
of November 30, 1997). The agreement is due for renewal November 1998. There can
be no assurance that the line of credit will be renewed. See "Risk Factors".

      The Company  attempts to enhance the performance of its leases and thereby
minimize  its  financial  risks by  maintaining  timely,  consistent  and direct
customer contact.  When a default does occur,  collections and repossessions are
handled by the Company's collection department. Upon a lease payment default and
after the  passage of three  days,  the  Company  mails a written  notice to the
defaulting customer and attempts to contact the customer directly by phone. Once
contact is  established,  the collection  department will work with the customer
until the  default  is  cured.  If  contact  is not made or the  default  is not
satisfactorily  cured,  the Company will proceed to repossess  the vehicle.  The
Company will repossess the vehicle upon a determination  that there is a risk of
not recovering the vehicle. In the event repossession is required,  it typically
will take place  within 20 days after the initial  default.  Pursuant to English
law, a company can  repossess a vehicle for non payment in the event  payment is
not  received  within two days of the due date,  however,  the  Company's  lease
agreements  provide for a seven day grace  period.  No notice is required and no
demand for  payment  need be made prior to  repossession.  The  Company,  as the
vehicles owner,  has all key numbers with respect to the vehicles it leases.  In
the event the  Company  deems  repossession  necessary  it sends an  employee to
physically  drive the vehicle  away from the lessee.  Repossessed  vehicles  are
offered by the Company at public sale,  after the giving of notice,  and sold by
the Company in a commercially  reasonable manner. There were no repossessions of
vehicles in fiscal 1996. In 1997, there were eight repossessions, however six of
those repossessions were re-leased. There have been none to date in 1998.

Competition

      The   Company's   business   is  highly   competitive,   with   relatively
insignificant  barriers to entry and with numerous firms  competing for the same
customers.  The Company is in direct competition with local (includes the county
of Hertfordshire and the surrounding  areas),  regional (includes London and the
surrounding areas) and national  (includes all of the United Kingdom,  inclusive
of England,  Wales, Scotland and Northern Ireland) automotive leasing companies,
many of which  have  greater  resources  and  more  extensive  distribution  and
marketing than the Company.  The largest leasing companies in direct competition
with the Company are Arriva and Lex Vehicle Leasing Limited, each of which claim
to have presently on lease approximately 65,000 vehicles. As of January 1, 1998,
the Company had 1,477  vehicles  under lease.  The Company also  competes in the
automobile financing industry with providers of other forms of financing.  Other
competitors include finance companies affiliated with automobile

                                       39

<PAGE>
manufacturers,  a variety of local,  regional  and national  finance  companies,
commercial  banks,  savings  and  loans,  and  other  consumer  lenders  such as
industrial  thrifts and credit unions. The automobile leasing business is highly
competitive  and the Company  competes for business on the basis of both pricing
and service.  The Company  believes that the main concern of the lessee or buyer
of a new  automobile  is the  amount  of the  monthly  payment  and of any  down
payment. Many of the Company's competitors have significantly greater financial,
technical and marketing resources and market share than the Company.  Automobile
finance companies  affiliated with automobile  manufacturers,  from time to time
offer  aggressive  leasing and  financing  programs at below  market  pricing to
promote  the  sale of  certain  vehicle  models.  Many of the  national  leasing
companies have extensive advertising campaigns which develop and reinforce brand
recognition.  In  addition,  many of such  manufacturers  have  agreements  with
vehicle  leasing  entities to jointly  advertise  and market their  products and
services.

      The used automobile  sales business is highly  fragmented and competitive,
with   competition   coming  from   individuals,   independent  used  automobile
wholesalers  and dealerships and used automobile lots operated by new automobile
dealers and rental car companies.

Marketing and Sales

      The sales  policies of the  Company  have  emphasized  quality of business
rather than  volume,  both in its own new  business  contracts  and its acquired
contracts.  This  controlled  and  conservative  approach  to growth  allows the
Company to write  what it  considers  to be good  quality,  profitable  contract
hires.  Customer service and satisfaction is then emphasized as a high priority,
to ensure that the group's premium pricing policies can be maintained for repeat
business.

      Customer  accounts are targeted  from  profitable,  growing,  medium-sized
corporate companies together with public sector referrals.  The Company attempts
to take a  balanced,  portfolio  approach to risk  management  with a variety of
company sizes to balance credit risk against profit margin.

      The Company  executes a finance company  standard hire purchase  agreement
for each lease and the  finance  company  takes a  registered  charge  (security
interest)  over the underlying  agreement  between the Company and its customer.
The security of the lender is further increased by the Company's down payment on
the vehicles and the monthly  payments of principal and interest during the term
of the  lease.  The  Company  has all  required  liens  and  security  interests
appropriately filed and recorded.

      As  part of its  obligations,  the  Company  performs  all  administrative
functions in the  acquisition,  registration  and leasing of the  automobile and
controls  and pays for all  required  servicing  of its  vehicles.  The  Company
obtains  appropriate  vehicle  registrations  and titles for all lease vehicles,
tracks compliance with insurance requirements, negotiates and handles all claims
with  insurance  companies  and  remits  all  appropriate  sales  taxes on lease
payments to the taxing authority.

Government Regulations

      The Company is subject to regulation by the United  Kingdom  Department of
Trade  and  Industry  (the  "Department  of  Trade").  The  Department  of trade
establishes  general  rules and  regulations  with respect to the operation of a
business in the United Kingdom.  The Department of Trade has not established any
regulations  or licensing  requirements  specifically  regulating the leasing of
automobiles to companies.

                                       40

<PAGE>
There can be no  assurances  that such will be the case in the future or that if
licensing  or other form of  regulation  is  required  in order to engage in the
Company's  business  that the  Company  will be  successful  in  obtaining  such
licenses or in meeting the requirements of such  regulations.  The Department of
Trade, in accordance with the credit  agreement act,  requires the issuance of a
license in order to lease vehicles to individuals, which license the Company has
obtained.  However,  the Company never has nor does it presently intend to lease
vehicles to individuals.  In addition,  the Company must also comply with a wide
range of other state and local rules and regulations applicable to its business,
including  regulations covering labor relations,  safety standards,  affirmative
action and the  protection of the  environment.  Continued  compliance  with the
broad  regulatory  network of the United Kingdom is essential and costly and the
failure  to  comply  with such  regulations  may have an  adverse  effect on the
Company's operations.

      In August  1995,  the British  Government  passed a law  allowing  leasing
companies to be reimbursed by the Government for the value added tax "VAT" which
is added to all consumer goods including  automobiles.  The VAT tax is currently
at 17.5%.  Reimbursement  of the VAT tax will allow the Company to charge  lower
lease rates.

Employees

      As of May 25,  1998,  the Company  employed 19 full-time  persons,  six of
which are in management (three of which are officers), nine administrative,  two
sales representative and two drivers. None of the employees are represented by a
union, and the Company considers employee relations to be good.

Properties

      The Company  maintains  6,000 square feet of  executive  office space in a
modern,  free standing  building at Pride House,  Watford Metro Centre,  Tolpits
Lane Watford  Hertfordshire,  WD1 8SB England. The building was purchased by PMS
in  December  1992 at a cost  of  approximately  $895,000.  The  annual  cost of
servicing  the  building's  mortgage  and  taxes is  approximately  $80,000  and
$18,000,  respectively.  Pride  Leasing  Limited  owned a building  in  Croydon,
England,  which it purchased in 1991 at a cost of  approximately  $825,000.  The
Company sold this property in November 1997 for $400,000.

Pending Litigation

      The Company is not a party to any material  pending  litigation  which, if
decided  adversely to the Company,  would have a significant  negative impact on
the business, income, assets or operation of the Company, and the Company is not
aware of any material threatened  litigation which might involve the Company. In
England,  the owner of the automobile is not  considered  liable for the acts of
the driver where there is a lease arrangement.

      AC is not a  party  to  any  material  litigation.  Although  the  Company
acquired the assets of AC Cars and  Autokraft  and does not believe that it will
have any  exposure  to  liability  claims for  automobiles  built by AC Cars and
Autokraft, there can be no assurance that the Company is correct in such belief.
Any such claim relating to new automobiles  built by AC or to automobiles  built
by AC Cars and Autokraft could have an adverse effect on the Company.



                                       41

<PAGE>
Acquisition of AC Car Group Limited

      In November  1996,  the Company,  through its  subsidiary,  AC  Automotive
Group, Inc.  ("Automotive")  and its England  subsidiary,  AC Car Group Limited,
acquired all of the assets of AC Cars Limited ("AC Cars") and Autokraft  Limited
("Autokraft"),  two companies  incorporated under the laws of England and Wales,
respectively.  AC Cars and Autokraft are specialty automobile manufacturers that
had been in administrative receivership since March 1996.

      In March 1998,  Automotive issued additional shares of its common stock to
various parties, thereby reducing the Company's ownership to a minority interest
(approximately 16% of the issued and outstanding common stock).  Notwithstanding
the  foregoing  and despite the fact that  Automotive  is not expected to have a
material  impact on the  affairs  or  financial  statements  of the  Company,  a
discussion has been included herein  regarding the business of AC (the operating
entity owned by Automotive) to give  investors an  understanding  of such entity
and the Company's investment therein.

Business of AC Car Group Limited

      AC Car Group  Limited  was  incorporated  in England and Wales on June 28,
1996, as  Paradehaven  Limited.  The name was changed to AC Car Group Limited on
August 30,  1996.  Automotive  was  incorporated  under the laws of the state of
Delaware  in  January  1997 to act as a holding  company  for AC and to effect a
private  offering to raise  capital to complete the  acquisition  of AC Cars and
Autokraft. See "Certain Relationships and Related Transactions."

      AC Cars  was  formed  in  1901 as  Autocarriers  Limited  and has  been in
continuous  operations  ever  since.  AC Cars is  Britain's  oldest  independent
manufacturer.  Today,  Autokraft and AC Cars  manufacture  two  automobiles on a
limited basis,  namely, the Superblower (a continuation of the AC Cobra) and the
AC Ace.

      The AC Cobra is a  high-powered,  hand built  sports car with an  aluminum
body.  The automobile is  manufactured  today using the same  traditional  coach
building  methods and  original  Cobra  tooling  which were used on the original
manufactured  Cobras in the 1960s.  Historically,  in 1963 the AC Cobra caused a
sensation  by racing  along the MI motorway  (England's  first  motorway) at 196
miles per hour, and by 1964, the 427 AC Cobra was listed in the Guinness Book of
Records as the fastest  production car in the world.  The Superblower  sells for
about (pound)69,000 ($113,643).

      In 1994,  the AC Ace  prototype  was first  displayed  at the London Motor
show. In 1995, the AC Ace was shown to the North American  public at the Detroit
Motorshow. When the AC Ace comes into production, it will sell for approximately
(pound)75,000  ($123,525).  As of January 1, 1998, AC has produced approximately
fifty  pre-production  AC Aces. AC management  expects the Ace to enter into its
final production stage in the second quarter of 1998.

      In 1987, Ford Motor Company became a partner of Autokraft and AC Cars. The
AC Cobra is equipped with a Ford V8 engine.  Currently,  Ford Motor Company owns
the  trademark to the name Cobra.  However,  Autokraft and AC Cars used the name
"Cobra" under a license arrangement with Ford Motor Company.  When Autokraft and
AC Cars were placed in administrative receivership, the license arrangement with
Ford Motor Company was voided. After the Asset Acquisition, AC negotiated a new

                                       42

<PAGE>
licensing  agreement  with Ford Motor  Company  whereby it procured a three year
license, commencing December 7, 1996, to continue to use the name "Cobra" on its
AC Cobra model.  Notwithstanding  the  foregoing,  the "Cobra" has been recently
updated and has been renamed the AC "Superblower."

Administrative Receivership

      AC Cars has  incurred  losses  in recent  years as a result of design  and
development costs incurred in bringing the AC Ace into production. Although most
of the  development  work is now complete and  approximately  fifty AC Aces have
been  produced  to date as  pre-production  vehicles,  the  expenses AC Cars and
Autokraft  incurred  in  connection  with  the  development  of the  Ace  forced
Autokraft and AC Cars to seek  additional  capital  investments  so as to enable
them to both meet  current  production  needs  and  increase  future  production
levels.  Once  it  became  clear  to  Autokraft  and AC  Cars'  management  that
additional funds were unlikely to be forthcoming in time to allow the businesses
to meet their financial obligations, coupled with their bankers indications that
they no longer had  confidence  in the current  ownership,  the Directors of the
businesses   resolved  to  request  their  bankers  to  appoint   Administrative
Receivers. Administrative receivers were appointed on March 7, 1996.

Development Projects and Enhancements

      It is expected that AC will continue to evaluate and develop the Cobra and
the Ace's chassis to be compatible with other engines.

Marketing and Sales; License Arrangement

      AC Cars has used very  little,  if any,  print or other media  advertising
with  respect to the AC Ace.  However,  both the Cobra and the Ace have been the
subject of numerous magazine articles in automotive publications,  and, as such,
have received extensive exposure.

      As discussed  above, AC Cars and Autokraft were using the name Cobra under
a license  arrangement with Ford Motor Company.  Although the arrangement became
void when the two companies were placed in  receivership,  AC has entered into a
new licensing  arrangement with the Ford Motor Company whereby it has procured a
three year license to use the name "Cobra," terminating in December 1999.

      Whereas  AC is  pleased  that it has  been  able to  procure  a  licensing
arrangement  to  continue  to  use  the  name  "Cobra",  it  anticipates  that a
significantly larger portion of its future marketing efforts will concentrate on
the venerable history and prestige  associated with the name "AC", which name AC
acquired outright as part of the Asset Acquisition.

      AC believes that the principal  markets for sales of its  automobiles  are
the United States, Australia, Germany and the United Kingdom.

      The AC Cobra  (which  is now known as the AC  Superblower)  and the AC Ace
both have received low volume Type approval in the United Kingdom.



                                       43

<PAGE>
Trademarks

      Acquired as part of the Asset  Acquisitions  was the rights to utilize the
"Ace" mark on sales of the Ace. The right to use the Cobra name was subject to a
license arrangement which was in place with Ford Motor Company, the owner of the
trademark just prior to the appointment of Receivers. As discussed above, AC has
entered  into a new license  agreement  with Ford Motor  Company  whereby it has
procured  a three year  license to use the name  "Cobra",  which  terminates  on
November 30, 1999.  Former  management  of Autokraft  and AC Cars has advised AC
that it is not aware of any actions  attempting  to  invalidate or challenge its
use of such  trademarks  and that it has not  received  any  notice or claims of
infringement regarding its trademarks.

Products Liability Insurance

      At present,  AC maintains  product  liability  insurance through Lloyds of
London.  The limit of the indemnity is  (pound)2,000,000  ($3,350,000)  for each
instance.  Although  AC has  procured  this  insurance  policy,  there can be no
assurance that it will be able to maintain such  insurance,  that such insurance
will be sufficient to cover claims, if any, or that such insurance will continue
to be available on  commercially  reasonable  terms. If AC is unable to maintain
products liability insurance for the automobiles that it manufactures,  it would
adversely  affect  the  business  of  AC  and  could  potentially  cause  it  to
discontinue  operations.  However, there can be no assurance that such insurance
will be maintained,  that such insurance will be sufficient to cover claims,  if
any, or that such  insurance  will  continue  to be  available  at  commercially
reasonable  terms. If AC is required to pay uninsured claims, it would adversely
affect AC and could cause a discontinuation of its operations. AC does not carry
business interruption or key man insurance. See "Risk Factors."

Legal Proceedings

      AC is not a party to any material  litigation.  Autokraft  and AC Cars are
involved in legal proceedings, all of which are related to their being placed in
administrative receivership.

Properties

      AC  formerly  occupied  premises  on a four  acre  site at the  Brooklands
Industrial Park in Surrey, England. The property comprises a factory,  workshop,
showroom and office space. In all, the facility  provides  approximately  90,000
square feet of  manufacturing  area and 20,000  square feet of executive  office
area. AC exercised its option to purchase the premises for the purchase price of
(pound)5,200,000  ($8,715,200)  in July  1997.  AC then  sold the  property  for
$9,385,600  and  entered  into a 15 year  lease for  39,000  square  feet of the
property at the rate of $30,200 per month.

Employees

      At the time of their acquisition,  Autokraft and AC Cars together employed
a total of 83  persons.  AC retained  approximately  31 of such  employees  upon
completion of the Asset  Acquisition  and has hired 12  additional  employees to
oversee the manufacturing and marketing of the automobiles.

                                       44

<PAGE>
                                   MANAGEMENT

      The names,  ages and  positions of the  Company's  executive  officers and
directors are as follows:
<TABLE>
<CAPTION>

<S>                             <C>                       <C>
      Name                      Age                       Position with the Company

      Alan Lubinsky             40                        President, Secretary, and Chairman of the
                                                          Board of Directors

      Ivan Averbuch             42                        Chief Financial Officer

      Allan Edgar               51                        Director

      Ian Satill                39                        Director

</TABLE>


     Alan  Lubinsky.  Mr.  Lubinsky has been the President and a director of the
Company since its  inception in March 1995. Mr Lubinsky has been the  President,
Secretary and director of Pride,  Inc since January 14, 1994.  Mr.  Lubinsky has
been the  Chairman  and  Managing  Director of Pride  Management  Services,  Plc
("PMS")  since its  inception  in 1988.  Mr.  Lubinsky has been the Chairman and
Managing Director of AC Car Group Limited since July 1996. Mr. Lubinsky has been
the  President,  Chairman and director of AC Automotive  Group,  Inc.  since its
inception in 1996.  Mr.  Lubinsky has 19 years  experience  in the motor vehicle
industry in positions of executive management.

     Ivan Averbuch.  Mr. Averbuch was a director and the Chief Financial Officer
of the Company since December 1995. Mr.  Averbuch  resigned as a Director of the
Company in March 1998.  Mr.  Averbuch  has been the Chief  Financial  Officer of
Pride, Inc. since December 1995. Mr. Averbuch has been the Financial Director of
AC Car Group Limited since July 1996. Mr.  Averbuch has been the Chief Financial
Officer and Director of AC Automotive  Group,  Inc. since its inception in 1996.
From  September  1987 to November  1995,  Mr.  Averbuch  was  employed at Kessel
Feinstein, a member firm of Grant Thorton International,  an accounting firm. In
January  1989,  Mr.  Averbuch was promoted to audit  manager and  appointed as a
partner in October 1992.

     Allan Edgar.  Mr. Edgar has been a director of the Company  since May 1997.
Mr. Edgar has been a director of AC Automotive  Group,  Inc. since its inception
in 1996. Mr. Edgar has been the Marketing Director of Hyatt Hotels & Resorts for
Europe,  Africa  and the  Middle  East  since  1990.  Mr.  Edgar  has  extensive
experience in the automobile industry,  including positions at Hertz Rent-a-Car,
Volkswagen Interent, and Leyland Motor Corporation.

     Ian Satill.  Ian Satill has been a director of the Company  since  February
1998.  From June 1994 until  present,  Mr.  Satill  has been the Group  Managing
Director of Rustlers Food Group Pty.  Ltd. From 1990 to present,  Mr. Satill has
been the sole shareholder,  officer and director of Associated Planners Ltd., an
independent financial services brokerage located in Sydney, Australia.


                                       45

<PAGE>
      The directors of the Company are elected  annually by the stockholders and
hold  office  until the next  annual  meeting of  stockholders,  or until  their
successors  are  elected  and  qualified.  The  executive  officers  are elected
annually  by the board of  directors,  serve at the  discretion  of the board of
directors  and hold office  until their  successors  are elected and  qualified.
Vacancies on the board of directors may be filled by the remaining directors.

      As permitted under Delaware Corporation Law, the Company's  Certificate of
Incorporation  eliminates the personal liability of the directors to the Company
or any of its  stockholders  for damages for breaches of their fiduciary duty as
directors.  As a result of the inclusion of such provision,  stockholders may be
unable to recover  damages  against  directors  for actions  taken by them which
constitute  negligence  or gross  negligence  or that are in  violation of their
fiduciary duties.  The inclusion of this provision in the Company's  Certificate
of  Incorporation  may reduce the  likelihood of derivative  litigation  against
directors and other types of stockholder litigation.

      Insofar as  indemnification  for liabilities  arising under the Securities
Act may be  permitted to  directors,  officers  and  controlling  persons of the
Company pursuant to the foregoing provisions, or otherwise, the Company has been
advised that in the opinion of the Commission  such  indemnification  is against
public   policy  as  expressed  in  the   Securities   Act  and  is   therefore,
unenforceable.  In the  event  that a claim  for  indemnification  against  such
liabilities  (other than the payment by the Company of expenses incurred or paid
by a director,  officer or  controlling  person of the Company in the successful
defense of any action, suit or proceeding) is asserted by such director, officer
or controlling  person in connection with the securities being  registered,  the
Company,  will, unless in the opinion of its counsel the matter has been settled
by  controlling  precedent,  submit to a court of appropriate  jurisdiction  the
question  of whether  such  indemnification  by it is against  public  policy as
expressed in the Securities  Act and will be governed by the final  adjudication
of such issue.


                             EXECUTIVE COMPENSATION

Summary of Cash and Certain Other Compensation

      The  following  provides  certain  information  concerning  all  Plan  and
Non-Plan  compensation  awarded to,  earned by the named  executive  officer (as
designated  in Item  402  (a)(2)  of  Regulation  S-B),  paid by  Pride  Vehicle
Contracts  Limited during the years ended November 30, 1997,  1996 and 1995. The
Company did not incur any compensation expense during such periods.



                                       46

<PAGE>
                           Summary Compensation Table

                               Annual Compensation
<TABLE>
<CAPTION>

      (a)                       (b)                 (c)             (d)                  (e)

Name and Principal                                                                        Other Annual
   Position  (1)                Year              Salary($)         Bonus($)              Compensation($)(2)
- -----------------------         ----              ---------         --------              ------------------

<S>                             <C>                <C>                <C>                 <C>   
Alan Lubinsky                   1997               $176,000           -                   $30,000 (3)(4)
  President, Secretary          1996               $160,000           -                   $30,000
  and Chairman of the Board     1995               $137,750           -                   $30,000
</TABLE>


     (1) All of the Company's administrative functions, including the payment of
salaries,  are performed by Pride Vehicle Contracts Limited, since the Company's
operations  run  basically as one  operation.  The Company  believes  that it is
easier and cost  effective  to  operate in this  manner.  The  Company  plans on
continuing this practice in the future.

     (2) Includes contributions to the Company's pension plan of $18,000 in each
of 1997, 1996 and 1995, respectively, and the cost of an automobile and expenses
of $12,000 annually.

     (3) Alan Lubinsky  entered into an employment  agreement with PAG in August
1995.  The  agreement  is for a term of three  years,  and pays Mr.  Lubinsky an
annual  salary of  $160,000  per annum with 10% yearly  escalations,  subject to
adjustment by PAG's board of directors.  Pursuant to the agreement, Mr. Lubinsky
received stock options under PAG's Senior Management  Incentive Plan to purchase
100,000 shares at $5.50 per share. These options vest at the rate of 33 1/3% per
annum commencing August 1996.

     (4) In May 1997,  Mr.  Lubinsky  received  stock options under PAG's Senior
Management  Incentive Plan to purchase  43,234 shares at $2.54 per share.  These
options vest at the rate of 33 1/3% per annum commencing May 1998.


Employment Agreements

      Alan  Lubinsky  entered into an employment  agreement  with the Company in
August 1995. The agreement is for a term of three years,  and pays Mr.  Lubinsky
an annual salary of $160,000 per annum with 10% yearly  escalations,  subject to
adjustment  by the Company's  board of  directors.  Pursuant to the terms of his
employment agreement, Mr. Lubinsky has agreed to devote all of his business time
to the affairs of Pride and the Company. Pursuant to the agreement, Mr. Lubinsky
received stock options under the Company's Senior  Management  Incentive Plan to
purchase 100,000 shares at $5.50 per share. These options vest at the rate of 33
1/3% per annum commencing August 1996. The agreement restricts Mr. Lubinsky from
competing with the Company for a period of one year after the termination of his
employment.

      Ivan  Averbuch  entered into an employment  agreement  with the Company in
September  1995,  for a term of 24 months,  commencing  December  1,  1995.  The
agreement  was  automatically  extended for an  additional 24 months in December
1997.  The  agreement  is subject to  cancellation  by either the Company or Mr.
Averbuch on 90 days written notice. Pursuant to the terms of the agreement,  Mr.
Averbuch is

                                       47

<PAGE>
to receive an annual  salary of $55,000  per  annum,  with a 10%  escalation  in
December 1996, subject to review by the board of directors.

Senior Management Incentive Plan

      In September  1995, the board of directors  adopted the Senior  Management
Incentive Plan (the "Management Plan"), which was adopted by written stockholder
consent.  The Management  Plan provides for the issuance of up to 300,000 shares
of the Company's  Common Stock in connection  with the issuance of stock options
and other  stock  purchase  rights to  executive  officers,  key  employees  and
consultants.

      The adoption of the Management  Plan was prompted by its desire to provide
the  board  with  sufficient   flexibility  regarding  the  forms  of  incentive
compensation which the Company will have at its disposal in rewarding  executive
officers,  key employees and consultants who render significant  services to the
Company  and its  subsidiaries.  The  board of  directors  intends  to offer key
personnel equity ownership in the Company through the grant of stock options and
other rights  pursuant to the  Management  Plan to enable the Company to attract
and retain qualified  personnel  without  unnecessarily  depleting the Company's
cash reserves. The Management Plan is designed to augment the Company's existing
compensation  programs  and is intended to enable the Company to offer to its as
well as its  subsidiaries  executives,  key employees and consultants a personal
interest in the Company's  growth and success through awards of either shares of
Common Stock or rights to acquire shares of Common Stock.

      The Management Plan is intended to attract and retain executive  officers,
key  employees  and  consultants   whose  performance  is  expected  to  have  a
substantial  impact on the Company's and its  subsidiaries  long-term profit and
growth potential by encouraging and assisting those persons to acquire equity in
the Company.  It is contemplated that only those who perform services of special
importance to the Company will be eligible to  participate  under the Management
Plan.  A total of 300,000  shares of Common  Stock will be reserved for issuance
under  the  Management  Plan.  It is  anticipated  that  awards  made  under the
Management  Plan will be subject to  three-year  vesting  periods,  although the
vesting periods are subject to the discretion of the Administrator.

      Unless otherwise  indicated,  the Management Plan is to be administered by
the board of directors or a committee of the board, if one is appointed for this
purpose (the board or such  committee,  as the case may be, shall be referred to
in the following  description as the  "Administrator").  Subject to the specific
provisions of the Management Plan, the Administrator will have the discretion to
determine the recipients of the awards,  the nature of the awards to be granted,
the dates such awards will be granted,  the terms and  conditions  of awards and
the  interpretation of the Management Plan, except that any award granted to any
employee of the  Company  who is also a director  of the  Company  shall also be
subject,  in the event the persons  serving as members of the  Administrator  of
such plan at the time such award is  proposed  to be granted do not  satisfy the
requirements regarding the participation of "disinterested persons" set forth in
Rule 16b-3 ("Rule 16b-3") promulgated under the Exchange Act, to the approval of
an  auxiliary  committee  consisting  of not less than two  individuals  who are
considered  "disinterested  persons" as defined under Rule 16b-3. As of the date
hereof,  the Company  has not yet  determined  who will serve on such  auxiliary
committee,  if one is required.  The Management  Plan  generally  provides that,
unless the  Administrator  determines  otherwise,  each option or right  granted
under a plan shall become  exercisable in full upon certain  "change of control"
events as described in the Management Plan. If any

                                       48

<PAGE>
change is made in the stock  subject to the  Management  Plan, or subject to any
right  or  option   granted  under  the   Management   Plan   (through   merger,
consolidation,  reorganization,  recapitalization,  stock dividend,  dividend in
property  other than cash,  stock split,  liquidating  dividend,  combination of
shares,  exchange of shares,  change in corporate  structure or otherwise),  the
Administrator  will make appropriate  adjustments to such plans and the classes,
number of shares and price per share of stock subject to  outstanding  rights or
options. Generally, the Management Plan may be amended by action of the board of
directors,  except that any amendment  which would  increase the total number of
shares  subject  to such  plan,  extend the  duration  of such plan,  materially
increase the benefits accruing to participants  under such plan, or would change
the  category of persons who can be eligible  for awards under such plan must be
approved by affirmative vote of a majority of stockholders entitled to vote. The
Management Plan permits awards to be made thereunder until September 2005.

      Directors  who are not  otherwise  employed  by the  Company  will  not be
eligible for  participation in the Management Plan. The Management Plan provides
for  four  types  of  awards:  stock  options,  incentive  stock  rights,  stock
appreciation rights (including limited stock appreciation rights) and restricted
stock purchase agreements, as described below.

Stock Options.

      Options  granted under the Management  Plan may be either  incentive stock
options ("ISOs") or options which do not qualify as ISOs ("non-ISOs").  ISOs may
be granted at an option  price of not less than 100% of the fair market value of
the Common Stock on the date of grant,  except that an ISO granted to any person
who owns capital stock  representing  more than 10% of the total combined voting
power of all classes of Common Stock of the Company ("10%  stockholder") must be
granted at an exercise  price of at least 110% of the fair  market  value of the
Common Stock on the date of the grant.  The  exercise  price of the non-ISOs may
not be less than 85% of the fair market value of the Common Stock on the date of
grant. Unless the Administrator  determines otherwise,  no ISO or non-ISO may be
exercisable  earlier  than one year  from  the  date of  grant.  ISOs may not be
granted to persons who are not employees of the Company. ISOs granted to persons
other than 10%  stockholders  may be exercisable for a period of up to ten years
from the date of grant;  ISOs granted to 10% stockholders may be exercisable for
a period  of up to five  years  from the date of  grant.  No  individual  may be
granted  ISOs that become  exercisable  in any  calendar  year for Common  Stock
having a fair market value at the time of grant in excess of $100,000.  Non-ISOs
may be  exercisable  for a period of up to 13 years  from the date of grant.  In
connection  with the Company's  entering into an employment  agreement  with its
president,  Alan  Lubinsky,  Mr.  Lubinsky  received  100,000  stock  options to
purchase shares of Common Stock. See "Management - Employment Agreement."

     In May 1997, Mr.  Lubinsky,  Mr. Averbuch and Mr. Edgar were issued 43,234,
8,647 and 8,647 options to purchase shares of the Company's  Common Stock at the
exercise price of $2.54,  $2.31 and $2.31 per share,  respectively,  pursuant to
the Company's Senior Management Incentive Plan.

     In January  1998,  Mr.  Lubinsky,  Mr.  Averbuch  and Mr. Edgar were issued
29,137,  5,000  and  5,000  options,  respectively,  to  purchase  shares of the
Company's  Common Stock at the  exercise  price of $3.43,  $3.13,  and $3.13 per
share, respectively, pursuant to the Company's Senior Management Incentive Plan.


                                       49

<PAGE>
      Payment for shares of Common Stock  purchased  pursuant to the exercise of
stock  options  shall be paid in full in cash,  by  certified  check  or, at the
discretion of the Administrator, (i) by promissory note combined with cash, (ii)
by shares of Common Stock having a fair market value equal to the total exercise
price or (iii)  by a  combination  of (i) and (ii)  above.  The  provision  that
permits  the  delivery  of  already  owned  shares of stock as  payment  for the
exercise of an option may permit "pyramiding".  In general, pyramiding enables a
holder to start with as little as one share of common  stock  and,  by using the
shares of common stock  acquired in  successive,  simultaneous  exercises of the
option,  to  exercise  the  entire  option,  regardless  of the number of shares
covered  thereby,  with no additional cash or investment other than the original
share of Common Stock used to exercise the option.

      Upon termination of employment or consulting services, an optionee will be
entitled to exercise the vested portion of an option for a period of up to three
months after the date of termination,  except that if the reason for termination
was a discharge  for cause,  the option  shall  expire  immediately,  and if the
reason for  termination  was for death or permanent  disability of the optionee,
the vested portion of the option shall remain exercisable for a period of twelve
months thereafter.

      Incentive Stock Rights.  Incentive stock rights consist of incentive stock
units  equivalent  to one share of Common  Stock in  consideration  for services
performed for the Company.  Each  incentive  stock unit shall entitle the holder
thereof to receive,  without  payment of cash or property  to the  Company,  one
share of Common Stock in consideration for services performed for the Company or
any subsidiary by the employee,  subject to the lapse of the incentive  periods,
whereby the Company  shall  issue such number of shares upon the  completion  of
each specified  period.  If the employment or consulting  services of the holder
with the Company  terminate prior to the end of the incentive period relating to
the units awarded,  the rights shall thereupon be null and void,  except that if
termination  is caused by death or permanent  disability,  the holder or his/her
heirs,  as the case may be,  shall be entitled to receive a pro rata  portion of
the shares  represented  by the units,  based upon that portion of the incentive
period which shall have elapsed prior to the death or disability.

      Stock  Appreciation  Rights  (SARs).  SARs may be granted to recipients of
options under the Management Plan. SARs may be granted  simultaneously  with, or
subsequent  to, the grant of a related option and may be exercised to the extent
that  the  related  option  is  exercisable,  except  that  no  general  SAR (as
hereinafter  defined) may be exercised within a period of six months of the date
of grant of such SAR and no SAR granted  with respect to an ISO may be exercised
unless the fair market value of the Common Stock on the date of exercise exceeds
the exercise  price of the ISO. A holder may be granted  general SARs  ("general
SARs") or limited SARs ("limited SARs"), or both. General SARs permit the holder
thereof to receive an amount (in cash,  shares of Common Stock or a  combination
of both) equal to the number of SARs  exercised  multiplied by the excess of the
fair market  value of the Common  Stock on the  exercise  date over the exercise
price of the related  option.  Limited SARs are similar to general SARs,  except
that, unless the Administrator determines otherwise,  they may be exercised only
during  a  prescribed  period  following  the  occurrence  of one or more of the
following  "Change of Control"  transactions:  (i) the  approval of the Board of
Directors of a consolidation or merger in which the Company is not the surviving
corporation,  the sale of all or substantially all the assets of the Company, or
the liquidation or dissolution of the Company; (ii) the commencement of a tender
or exchange offer for the Company's Common Stock (or securities convertible into
Common Stock) without the prior consent of the Board;  (iii) the  acquisition of
beneficial  ownership by any person or other  entity  (other than the Company or
any employee benefit plan sponsored by the Company) of securities of the Company

                                       50

<PAGE>
representing  25% or more  of the  voting  power  of the  Company's  outstanding
securities;  or (iv) if during any period of two years or less,  individuals who
at the beginning of such period  constitute the entire Board cease to constitute
a majority of the Board, unless the election, or the nomination for election, of
each new director is approved by at least a majority of the directors then still
in office.

      The  exercise of any  portion of either the  related  option or the tandem
SARs will cause a  corresponding  reduction  in the  number of shares  remaining
subject to the option or the tandem SARs,  thus  maintaining  a balance  between
outstanding options and SARs.

      Restricted Stock Purchase Agreements. Restricted stock purchase agreements
provide  for the sale by the  Company of shares of Common  Stock at prices to be
determined  by the Board,  which  shares  shall be subject  to  restrictions  on
disposition  for a stated  period  during  which  the  purchaser  must  continue
employment  with the Company in order to retain the shares.  Payment can be made
in  cash,  a  promissory  note or a  combination  of  both.  If  termination  of
employment  occurs for any reason  within six months after the date of purchase,
or for any  reason  other than death or by  retirement  with the  consent of the
Company after the six-month  period but prior to the time that the  restrictions
on disposition  lapse, the Company shall have the option to reacquire the shares
at the original purchase price.

      Restricted  shares awarded under the Management  Plan will be subject to a
period of time designated by the Administrator (the "restricted  period") during
which the recipient  must continue to render  services to the Company before the
restricted  shares will become vested.  The  Administrator may also impose other
restrictions,  terms and conditions that must be fulfilled before the restricted
shares may vest.

      Upon the grant of restricted shares, stock certificates  registered in the
name of the recipient will be issued and such shares will constitute  issued and
outstanding shares of Common Stock for all corporate  purposes.  The holder will
have the right to vote the  restricted  shares and to receive all  regular  cash
dividends (and such other distributions as the Administrator may designate),  if
any, which are paid or distributed  on the restricted  shares,  and generally to
exercise all other rights as a holder of Common  Stock,  except that,  until the
end of the  restricted  period:  (i) the  holder  will not be  entitled  to take
possession of the stock certificates representing the restricted shares and (ii)
the holder will not be entitled to sell,  transfer or  otherwise  dispose of the
restricted shares. A breach of any restrictions, terms or conditions established
by the  Administrator  with  respect  to any  restricted  shares  will  cause  a
forfeiture of such restricted shares.

      Upon expiration of the applicable  restricted  period and the satisfaction
of any other applicable conditions, all or part of the restricted shares and any
dividends or other  distributions  not  distributed to the holder (the "retained
distributions")  thereon  will  become  vested.  Any  restricted  shares and any
retained  distributions  thereon  which do not so vest will be  forfeited to the
Company.  If prior  to the  expiration  of the  restricted  period  a holder  is
terminated  without  cause or  because  of a total  disability  (in each case as
defined in the Management Plan), or dies, then,  unless otherwise  determined by
the  Administrator at the time of the grant, the restricted period applicable to
each award of restricted shares will thereupon be deemed to have expired. Unless
the Administrator  determines  otherwise,  if a holder's  employment  terminates
prior to the expiration of the applicable restricted period for any reason other
than as set forth above,  all restricted  shares and any retained  distributions
thereon will be forfeited.


                                       51

<PAGE>
      Accelerating  of the vesting of the restricted  shares shall occur,  under
the provisions of the Management Plan, on the first day following the occurrence
of any of the following:  (a) the approval by the stockholders of the Company of
an "Approved Transaction"; (b) a "Control Purchase"; or (c) a "Board Change".

      An "Approved Transaction" is defined as (A) any consolidation or merger of
the Company in which the Company is not the continuing or surviving  corporation
or  pursuant  to which  shares of Common  Stock  would be  converted  into cash,
securities  or other  property  other than a merger of the  Company in which the
holders  of  Common  Stock  immediately  prior  to  the  merger  have  the  same
proportionate ownership of common stock of the surviving corporation immediately
after the merger,  or (B) any sale, lease,  exchange,  or other transfer (in one
transaction or a series of related  transactions) of all, or substantially  all,
of the assets of the  Company,  or (C) the  adoption of any plan or proposal for
the liquidation or dissolution of the Company.

      A "Control  Purchase" is defined as  circumstances in which any person (as
such term is defined in Sections  13(d)(3) and  14(d)(2) of the  Exchange  Act),
corporation or other entity (other than the Company or any employee benefit plan
sponsored by the Company) (A) shall purchase any Common Stock of the Company (or
securities  convertible into the Company's Common Stock) for cash, securities or
any other  consideration  pursuant to a tender offer or exchange offer,  without
the prior consent of the Board of Directors, or (B) shall become the "beneficial
owner" (as such term is defined in Rule 13d-3 under the Exchange Act),  directly
or indirectly,  of securities of the Company  representing  twenty-five  percent
(25%) or more of the combined voting power of the then outstanding securities of
the  Company   ordinarily   (and  apart  from  rights   accruing  under  special
circumstances) having the right to vote in the election of directors (calculated
as provided in paragraph (d) of such Rule 13d-3 in the case of rights to acquire
the Company's securities).

      A "Board Change" is defined as circumstances  in which,  during any period
of two  consecutive  years or less,  individuals  who at the  beginning  of such
period  constitute  the entire Board shall cease for any reason to  constitute a
majority  thereof  unless the election,  or the  nomination  for election by the
Company's stockholders,  of each new director was approved by a vote of at least
a majority of the directors then still in office.



                                       52

<PAGE>
                      PRINCIPAL AND SELLING SECURITYHOLDERS

      The following table sets forth certain information at May 25, 1998, and as
adjusted to reflect the sale of 1,250,000  Shares by the Company and the Selling
Shareholders,  with respect to the  beneficial  ownership of Common Stock by (i)
each  person  known  by  the  Company  to be  the  owner  of 5% or  more  of the
outstanding  Common Stock;  (ii) by each officer and director;  and (iii) by all
officers and directors as a group.  Except as otherwise  indicated  below,  each
named  beneficial owner has sole voting and investment power with respect to the
shares of Common Stock listed.
<TABLE>
<CAPTION>


                                    Shares of                Percent of                  Shares of               Percent of
                                    Common Stock             Common Stock                Common Stock            Common Stock
                                    Owned Prior to           Owned Prior to              Owned After             Owned After
Name                                Offering                 Offering                    Offering                Offering

<S>         <C>                     <C>                     <C>                         <C>                      <C>  
Pride, Inc. (1)                     1,500,000               53.2%                       1,500,000                39.3%
Pride House
Watford Metro Centre
Tolpits Lane
Watford Hertfordshire
WD1 8SB England

Alan Lubinsky (1)(2)                1,500,000               53.2%                       1,500,000                39.3%
Pride House
Watford Metro Centre
Tolpits Lane
Watford Hertfordshire
WD1 8SB England

Allan Edgar                         (3)                      *                                 (3)                *
Pride House
Watford Metro Centre
Tolpits Lane
Watford Hertfordshire
WD1 8SB England

Ivan Averbuch                       (4)                      *                                 (4)                *
Pride House
Watford Metro Centre
Tolpits Lane
Watford Hertfordshire
WD1 8SB England

Arthur Kamian &
Jane Kamian
The Family Trust                   20,000                   *                                  0                 0

Don R. Howard &
Grace Howard                        5,000                   *                                  0                 0

Sierra Holdings Trust
Rachmat Martin, Trustee             15,000                  *                                  0                 0


                                       53

<PAGE>



Jeffrey E. Levine                  10,000                   *                                  0                 0

Joseph Giovinazzo                   5,000                    *                                  0                 0

Robert Tormey                       5,000                    *                                  0                 0

Timothy M. Schlameuss               5,000                    *                                  0                 0

Seymour M. Wasserstrum              5,000                    *                                  0                 0

Mann O War Inc.                    20,000                   *                                  0                 0

Wayne Wiseman                      10,000                   *                                  0                 0

James Bastek                       20,000                   *                                  0                 0

Dan Easley                         15,000                   *                                  0                 0

Joe DiMauro                        10,000                   *                                  0                 0

Robert W. Bonnewell Trust           5,000                    *                                  0                 0

Edward Wilkins                      5,000                    *                                  0                 0

Charles Wilkins                     5,000                    *                                  0                 0

LeRoy Dukes                         5,000                    *                                  0                 0

Richard & Dorine Sasso              5,000                    *                                  0                 0

All officers and                    1,500,000               53.1                        1,500,000                39.3%

Directors of Pride as a Group
(3 persons) (2)

</TABLE>

* less than 1%

(1)      Does not include  shares of Common Stock issuable upon (i) the exercise
         of the Underwriters'  Warrants,  (ii) the exercise of the Underwriters'
         Over-allotment  Option,  (iii) the  exercise of options or the grant of
         restricted shares under the Company's Senior Management Incentive Plan,
         or (iv)  the  exercise  of the  Special  Warrant  granted  to  Pride to
         purchase up to 1,250,000  shares of the  Company's  Common  Stock.  See
         "Description of Securities".

(2)      New World Finance,  Limited,  which is wholly owned by a trust of which
         family   members  of  Mr.   Lubinsky   are  the   beneficiaries,   owns
         approximately  65% of the outstanding  shares of Pride, Inc. and may be
         considered the  beneficial  owner of the shares of the Company owned by
         Pride, Inc. The trustee is Elfin Trust Company Limited,  located on the
         Island of Guernsey,  Channel Islands.  Although Mr. Lubinsky  disclaims
         beneficial ownership of the shares owned by New World Finance, Limited,
         it may be expected that such entity will vote its respective  shares in
         favor of proposals  espoused by Mr. Lubinsky.  Does not include 100,000
         shares of Common Stock issuable upon the exercise of options granted to
         Mr.  Lubinsky in August 1995.  Does not include 43,234 shares of Common
         Stock issuable upon the exercise of options  granted to Mr. Lubinsky in
         May 1997.  Does not include 29,137 shares of Common Stock issuable upon
         the exercise of option  granted to Mr.  Lubinsky in January  1998.  See
         "Executive Compensation - Employment Agreement."




                                       54

<PAGE>
(Notes continued from previous page)

     (3) Does not  include  8,647  shares  of  Common  Stock  issuable  upon the
exercise of options  granted to Mr.  Edgar in May 1997.  Does not include  5,000
shares of Common  Stock  issuable  upon the  exercise of options  granted to Mr.
Edgar in January 1998.

     (4) Does not  include  8,647  shares  of  Common  Stock  issuable  upon the
exercise of options  granted to Mr. Averbuch in May 1997. Does not include 5,000
shares of Common  Stock  issuable  upon the  exercise of options  granted to Mr.
Averbuch in January 1998.


                 CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

         Pursuant to the terms of the acquisition of County in 1992, the Company
paid  $1  and  assumed  approximately  $11,500,000  of  net  liabilities.  These
liabilities  were  purchased by New World Finance  Limited within thirty days of
the  acquisition.  New World Finance Limited ("New World") is a company which is
wholly owned by New World Trust,  the  beneficiaries of which are members of Mr.
Lubinsky's family. This debt accrued interest at 6% and was repayable five years
from  the date of  issuance.  This  debt was  converted  in  March  1992  into a
convertible  note,  which was convertible  into shares of common stock of PMS at
$1.50 per share. In March 1992, New World converted approximately $5,250,0000 of
the note  into  3,500,000  shares of PMS.  In March  1993,  New World  converted
approximately  $3,750,000 of the note into  2,500,000  shares of PMS. In January
1994,  pursuant to the  reorganization  of Pride and PMS, Pride acquired all the
shares of PMS from New World,  and issued  shares of common  stock of Pride,  in
return. In September 1994, the right to convert the note into shares of PMS, was
converted into the right to purchase shares of common stock of Pride, at a price
to be determined by the board of directors of Pride, as of each conversion date.
In  addition,  New World  guaranteed  to PMS that the sale  proceeds of vehicles
acquired from County would be at least equal to the residual  value shown on the
books of County as of the date of the acquisition.  Mr. Lubinsky did not vote on
the conversion price of any of the following conversions. In September 1994, New
World converted $1,125,000 into 281,250 shares of common stock of Pride, Inc. In
October 1994, New World  converted  $400,000 into 114,285 shares of common stock
of Pride, Inc. In January 1995, New World converted $155,000 into 155,000 shares
of common stock of Pride, Inc.

         In August  1995,  the Company  determined,  with the  agreement  of New
World,  that the estimated  ultimate sales values of the vehicles were less than
expected and it was agreed that the note  ($562,292) be written off and canceled
against the New World guarantee.

         In March 1995,  Pride  formed the Company in the State of Delaware  and
reorganized  its corporate  structure by exchanging all of its shares of PMS for
1,500,000  shares of the  Company's  Common  Stock,  making  PMS a wholly  owned
subsidiary of the Company.

         In March 1995,  the Company issued 60,000 shares of its Common Stock to
Lampert & Lampert, counsel to the Company for fees and expenses of $500.

         In July 1995,  PMS entered  into a loan  agreement  with the  Company's
president,  whereby PMS borrowed approximately  $232,500. The loan is payable on
demand and accrues interest at the rate of

                                       55

<PAGE>
2.5% over the Midland  Bank base rate.  The  principal  balance of such loan was
$117,034, which was paid in April 1996.

         In December 1995, the Company consummated a private placement offering,
whereby the Company sold 20 units,  each unit comprised  25,000 shares of Common
Stock at a purchase price of $6,000 per unit.

         In April 1996,  the Company  consummated  an initial  public  offering,
whereby the Company sold 950,000  shares of its common stock at a purchase price
of $5.00 per share and 2,000,000  redeemable common stock purchase warrants at a
price of $0.10 per warrant. The warrants are exercisable at a price of $5.75 per
share,  subject to adjustment,  beginning  April 24, 1997 and expiring April 23,
2001. In connection  therewith,  the Company also granted to the  underwriter of
the offering a warrant to purchase  95,000 shares of the Company's  common stock
at a  purchase  price of $7.50 and  200,000  redeemable  common  stock  purchase
warrants at a purchase price of $0.15 per warrant,  each warrant  exercisable to
purchase one share of common stock at a purchase price of $7.50 per share. Other
than with respect to the exercise  price,  the terms of the warrants  granted to
the underwriter are identical to those described above. The Company's securities
are  currently  traded on the  Nasdaq  SmallCap  Stock  Exchange  and the Boston
Exchange.

         In November  1996,  the Company,  through its  subsidiary AC Automotive
Group, Inc., purchased all the assets of AC Cars Limited and Autokraft Limited.

   
         Between  ^December  1996 and March  1997,  the  Company  consummated  a
private  placement  offering,  whereby  the  Company  sold 17  units,  each unit
comprised  of a 10%  promissory  note in the  amount of 10,000  shares of Common
Stock at a  purchase  price of  $100,000  per  unit.  In  connection  with  such
offering,  AC sold an aggregate of 1,028,700  shares to three  affiliates of the
Underwriter for aggregate consideration of $1,030. Such persons currently own an
aggregate  of  approximately  5% of the capital  stock of AC. In  addition,  the
Underwriter  loaned the Company the sum of  $100,000,  $71,000 of which  remains
outstanding.
    

         On  February  17,  1998  the  Company  received  a letter  from  NASDAQ
informing  the  Company  that it did not comply  with  recently  amended  NASDAQ
continued  listing  criteria  which  required  the  Company to have  minimum net
tangible assets of at least $2,000,000,  two independent  directors and an audit
committee,  a majority  of which are  independent  directors.  The  Company  was
granted until February 23, 1998 to comply with such requirements.

         On February 12, 1998,  the Board of Directors of Automotive  authorized
the issuance of 6,130,000 shares of its common stock to Erwood Holdings, Inc., a
company  affiliated with Alan Lubinsky,  the President,  Chief Executive Officer
and a Director of the Company and  Automotive,  for aggregate  consideration  of
$6,130.  Such shares have been  subsequently  transferred  from Erwood Holdings,
Inc. to Durnover,  Ltd.,  another company with which Mr. Lubinsky is affiliated.
In addition, on such date Automotive authorized the issuance of 176,520, 176,520
and 88,260  shares of its common stock to Beth-Anne  Kinsley,  Victor and Marion
Durchhalter and Bridget Staff, respectively, for consideration of $177, $177 and
$89,  respectively.  After  the  foregoing  issuances,  there  was  a  total  of
10,000,000 shares of Automotive  authorized,  issued and outstanding.  See "Risk
Factors" and "Certain Relationships and Related Transactions."

                                       56

<PAGE>
         On March 1998,  the Board of Directors of  Automotive  authorized a one
for four reverse split of its common stock and issued (1) 525,000  shares of its
common stock to Durnover  Ltd., an entity  affiliated  with Alan  Lubinsky,  for
aggregate  consideration of $526; (ii) 651,000 shares of its common stock to the
Company for aggregate  consideration of $2,248,460 which  consideration was paid
by the  capitalization  of debt of $2,248,460 owed by Automotive to the Company.
On March 31, 1998, the Board of Directors of Automotive authorized the following
issuance of its common stock (i) 2,352,000 shares of its common stock to Michael
Hall for $2,352,  (ii) 514,500 shares of its common stock to Kingsbury  Company,
Ltd. for $514.50,  (iii)  367,500  shares of its common stock to ACL (1996) Ltd.
and a  further  367,500  shares of its  common  stock to  Autokraft  for a total
consideration of $1,675,000,  which consideration was paid by the capitalization
of debt of $1,675,000  owed by Automotive  to ACL and  Autokraft.  In connection
with such share issuances, Michael Hall and Kingsbury Company, Ltd.
loaned the sum of (pound)1,000,000 and (pound)500,000 to AC respectively.

         In October  1997,  Alan Lubinsky  loaned AC the sum of  (pound)100,000,
which note is payable on demand and accrues  interest at the rate of 2% over the
base lending rate in England.  During March and April 1998, Mr. Lubinsky further
loaned AC (pound)21,750,  interest-free, of which (pound)9,400 was repaid in May
1998.

     The  foregoing  issuance of shares  reduced the  ownership of AC Automotive
Group,  Inc.  by  the  Company  to  under  50%.  Accordingly,  future  financial
statements of the Company will be issued on an unconsolidated  basis. Footnote 1
to the Company's  Financial  Statements  has been prepared to show the effect of
the share issuance described herein. See "Financial Statements."

         On  February  25,  1998 Ivan  Averbuch  resigned  as a Director  of the
Company and on the same date the board of directors  elected Ian Satill, to fill
such vacancy.

         On February 25, 1998, the Board of Directors  resolved to form an audit
committee  in  order  to  comply  with  current  Nasdaq   corporate   governance
requirements.  The Audit  Committee is  comprised of the three  directors of the
Company,  two of whom (Ian Satill and Allan  Edgar) are believed by the Board of
Directors to be independent.

         On April 1, 1998, the Company  issued to Pride a Special  Warrant which
will entitle Pride to purchase up to 1,250,000  shares of the  Company's  common
stock at an exercise  price of $4.40 each during the  twenty-four  month  period
commencing  with the date of this  Prospectus.  If the Special Warrant was to be
exercised in full by Pride,  it would result in Pride owning in excess of 50% of
the issued and outstanding common stock of the Company and would enable Pride to
control the Company. See "Risk Factors" and "Description of Securities".

     For a description of the Company's  employment  agreements,  see "Executive
Compensation - Employment Agreements."

         Transactions  referenced herein between Management,  the Company and/or
its subsidiaries  present conflicts of interest for Management.  There can be no
assurance  that  Management  resolved such  conflicts of interest in the past or
that it will be able to avoid or resolve  conflicts  of  interest in the future.
There can further be no assurance that prior  transactions  between the Company,
its  subsidiaries  and Management  were on terms no less favorable than could be
obtained from independent third parties,

                                       57

<PAGE>
     although  Management  represents  herein  that it will  attempt  to resolve
future conflicts of interest,  if any in a manner such that future  transactions
between the Company and any officer, director or 5% stockholder will be on terms
no less favorable than could be obtained from independent third parties and will
be approved  by a majority of the  independent  disinterested  directors  of the
Company. See "Risk Factors."


                            DESCRIPTION OF SECURITIES

         The Company's authorized  capitalization  consists of 10,000,000 shares
of Common  Stock,  par value $.001 per share and  2,000,000  shares of Preferred
Stock,  par value $.01 per share,  which may be issued in one or more  series at
the  discretion  of the  board of  directors.  As of May 25,  1998,  there  were
2,822,500 shares of Common Stock  outstanding,  all of which were fully paid and
non-assessable.  The following summary description of the Common Stock, Warrants
and  Preferred  Stock is qualified in its entirety by reference to the Company's
Articles of Incorporation and all amendments thereto.

Common Stock

         Each share of Common Stock  entitles  its holder to one  non-cumulative
vote  per  share  and,  subject  to the  preferential  rights  of the  preferred
stockholders,  the holders of more than fifty percent (50%) of the shares voting
for the election of directors  can elect all the  directors if they choose to do
so, and in such event the  holders of the  remaining  shares will not be able to
elect a single  director.  Holders  of shares of Common  Stock are  entitled  to
receive such dividends as the board of directors may, from time to time, declare
out of Company  funds legally  available for the payment of dividends.  Upon any
liquidation,  dissolution  or  winding up of the  Company,  holders of shares of
Common  Stock are  entitled to receive pro rata all of the assets of the Company
available  for  distribution  to  stockholders  after  the  satisfaction  of the
liquidation preference of the preferred stockholders.

         Stockholders  do not have any  pre-emptive  rights to subscribe  for or
purchase any stock,  warrants or other  securities  of the  Company.  The Common
Stock is not  convertible  or redeemable.  Neither the Company's  Certificate of
Incorporation nor its By-Laws provide for pre-emptive rights.

Preferred Stock

         The  preferred  stock  may  be  issued  in one or  more  series,  to be
determined  and to bear such title or  designation as may be fixed by resolution
of the board of  directors  prior to the  issuance of any shares  thereof.  Each
series of the  preferred  stock  will have such  voting  powers  (including,  if
determined by the board of directors, no voting rights),  preferences, and other
rights as  determined  by the  board of  directors,  with  such  qualifications,
limitations or  restrictions as may be stated in the resolutions of the board of
directors  adopted  prior  to the  issuance  of any  shares  of such  series  of
preferred stock.

         Purchasers of the  Securities  offered  hereby should be aware that the
holders  of any  series of  preferred  stock,  which may be issued in the future
could have voting rights,  rights to receive dividends or rights to distribution
in  liquidation,  superior  to those of  holders of the  Common  Stock,  thereby
diluting or negating the voting rights, dividend rights or liquidation rights of
the holders of the Common Stock.


                                       58

<PAGE>
         Because the terms of each series of preferred stock may be fixed by the
Company's board of directors  without  stockholder  action,  the preferred stock
could be issued  with  terms  calculated  to defeat a proposed  takeover  of the
Company,  or to make the removal of the  Company's  management  more  difficult.
Under certain circumstances, this could have the effect of decreasing the market
price of the Common  Stock.  Management  of the Company is not aware of any such
threatened transaction to obtain control of the Company.

Warrants

         Each  warrant  gives the holder the right to purchase  one share of the
Company's  Common Stock,  subject to adjustment in certain  events at an initial
price of $5.75 per share.  The Warrants  will be  exercisable  one year from the
date of this  Prospectus  for a period of four years,  until April 23, 2001. The
Warrants are redeemable by the Company at any time  commencing one year from the
date of this  Prospectus  upon 30 days notice at a redemption  price of $.05 per
Warrant,  provided  that the closing bid  quotation  of the Common  Stock for at
least 20 trading consecutive days ending not more than 15 days prior to the date
on which the Company  gives notice has been at least 120% of the then  effective
exercise price of the Warrants.  The Company may elect to redeem the Warrants at
such time as the Company requires additional capital. Redemption of the Warrants
could force the holders to exercise the Warrants and pay the exercise price at a
time  when it may be  disadvantageous  for the  holders  to do so,  to sell  the
Warrants at the then current market price when they might otherwise wish to hold
the  Warrants,  or to  accept  the  redemption  price,  which  is  likely  to be
substantially  less  than  the  market  value  of the  Warrants  at the  time of
redemption.  The Company  will not redeem the  Warrants at any time in which its
registration  statement  is not  current,  so  that  investors  will  be able to
exercise  their  Warrants  during  the 30 day  notice  period  in the event of a
warrant redemption by the Company.

         The exercise price and the number of shares of Common Stock purchasable
upon the exercise of each Warrant are subject to adjustment  in certain  events,
including  the  issuance of a stock  dividend to holders of Common  Stock,  or a
combination,  subdivision  or  reclassification  of Common Stock.  No fractional
shares will be issued upon  exercise of  Warrants,  but the Company will pay the
cash value of the fractional shares otherwise issuable.

         Notwithstanding  the foregoing,  in case of any consolidation,  merger,
sale  or   conveyance  of  the  property  of  the  Company  as  an  entirety  or
substantially  as an  entirety,  the holder of each  outstanding  Warrant  shall
continue  to have the right to  exercise  the Warrant for the kind and amount of
shares and other securities and property (including cash) receivable by a holder
of the number of shares of Common Stock for which such Warrants were exercisable
immediately prior thereto.

         Holders of Warrants are not entitled,  by virtue of being such holders,
to receive  dividends  or to consent or to  receive  notice as  stockholders  in
respect of any meeting of  stockholders  for the  election of  directors  of the
Company or any other mater,  or to vote at any such meeting,  or to exercise any
rights whatsoever as stockholders of the Company.

     Although  the  Company  intends to seek to  qualify  for sale the shares of
Common Stock underlying the Warrants in those states in which the Securities are
to  be  offered,  i.e.,  Colorado,  Connecticut,   Delaware,  Florida,  Georgia,
Illinois, Louisiana Maryland, Nevada, New Hampshire, New Jersey, New York, Rhode
Island,  Utah and Virginia,  no assurance  can be given that such  qualification
will occur. The

                                       59

<PAGE>
Warrants  may be  deprived of any value and the market for the  Warrants  may be
limited if a current prospectus covering the Common Stock issuable upon exercise
of the Warrants is not kept  effective or if such Common Stock is not  qualified
or exempt from  qualification  in the  jurisdictions in which the holders of the
Warrants then reside.

         The  Warrants  may not  exercised  unless  the  Company  has a  current
Prospectus.  Prior to the  exercise of any  Warrants,  the  Company  must file a
post-effective amendment to this Registration Statement of which this Prospectus
forms a part, and such  post-effective  amendment must be declared  effective by
the  Commission.  The Company  will notify all  Warrantholders  and its transfer
agent that the Warrants may not be exercised in the event that a  post-effective
amendment has not been declared effective on or before the one-year  anniversary
of this  Prospectus,  as to prevent the  Warrants  from being  exercised  in the
absence of a current, effective Registration Statement.

         In the event the  Company  reduces  the  exercise  price or extends the
exercise  period of the Warrants,  the Company will  undertake the  notification
filing   provisions   herein   referred  to  with  respect  to  notification  of
Warrantholders and the filing of a post-effective amendment. No such changes are
currently contemplated by the Company.

Special Warrant

         The Special  Warrant is a Warrant which the Company  issued to Pride in
connection with this Offering. The Special Warrant was issued to Pride to enable
it to gain up to a majority  interest  in the Company  provided  that it pay the
Company the exercise price for the Special  Warrant.  The Special Warrant is not
transferrable  by the Company and neither the Special Warrant nor the underlying
shares of common stock will be in registered form. The following  statements are
summaries of certain  provisions  of the Special  Warrant  Agreement,  copies of
which may be examined at the  principal  corporate  offices of the Company and a
form of which is filed as an exhibit to the registration Statement of which this
Prospectus forms a part.

         The Special  Warrant  will  entitle  Pride to purchase up to  1,250,000
shares of the Company's  common stock at an exercise  price of $4.40 each during
the twenty-four month period commencing with the date of this Prospectus. If the
Special  Warrant was to be exercised in full by Pride,  it would result in Pride
owning  in excess  of 50% of the  issued  and  outstanding  common  stock of the
Company and would enable Pride to control the Company. See "Risk Factors."

     It may be expected  that Pride will  exercise  the Special  Warrant at such
time, if any, as it deems the common stock to be worth in excess of $4.40.  Such
exercise  would  in  all   likelihood   result  in  dilution  to  the  Company's
shareholders  and  result in a  diminution  in the value of the  Shares  and the
Warrants. See "Risk Factors."

Private Placements

         The Company  consummated a private placement  offering in December 1995
(the "Private Placement"),  whereby the Company sold 20 units, each comprised of
25,000  shares of Common Stock at a purchase  price of $6,000 per unit.  440,000
shares of Common  Stock  were sold by  certain  selling  securityholders  in the
Company's initial public offering through the Underwriters on a firm commitment

                                       60

<PAGE>
basis,  with an  additional  60,000  shares sold pursuant to the exercise of the
Underwriters'  Over-allotment Option granted by certain selling  securityholders
to the  Underwriters.  The  proceeds of the Private  Placement  were used by the
Company as working capital to finance its operations.

         In December  1996,  the Company  completed  a private  placement  of 17
units,  each unit  consisting of a 10% promissory  note in the amount of $95,000
and  10,000  shares of the  Company's  common  stock for an  aggregate  price of
$100,000  per unit.  The notes are  payable on the earlier of 18 months from the
date of  issuance  or the  closing of an  underwritten  public  offering  of the
Company'  securities.  The gross proceeds of the Private  Placement were used by
the  Company's  majority  owned  subsidiary to complete the  acquisition  of the
assets of AC Cars Limited ("AC Cars") and Autokraft Limited  ("Autokraft"),  two
companies incorporated under the laws of England and Wales, respectively.

Transfer Agent and Warrant Agent.

         The Company's  Transfer  Agent and Warrant Agent is  Continental  Stock
Transfer and Trust Company,  which Agent is  responsible  for all record keeping
and administrative functions in connection with the Common Stock and Warrants.


                             REPORTS TO STOCKHOLDERS

         The Company has adopted November 30 as its fiscal year end. The Company
will  distribute  annual  reports  to  its  stockholders,   including  financial
statements  examined  and  reported  on  by  an  independent   certified  public
accountant, and will provide such other reports as management may deem necessary
or appropriate to keep stockholders informed of the Company's operations.


                         SHARES ELIGIBLE FOR FUTURE SALE

         Of the  2,822,500  shares of the  Company's  Common Stock  outstanding,
1,560,000  shares were  issued in March 1995.  All of such shares were issued as
"restricted  securities" which may be sold upon compliance with Rule 144 adopted
under  the  Securities  Act,  or  any  other  exemption  from  the  registration
requirements of the Securities  Act.  500,000 shares of Common Stock were issued
in  the  Company's  Private  Placement  in  December  1995,  all of  which  were
registered  and sold in the  Company's  initial  public  offering in April 1996.
170,000  shares of the  Company's  Common  Stock  were  issued in the  Company's
Private  Placement of December  1996.  All 170,000 shares issued in the December
Private  Placement are being  registered and  underwritten in this offering.  In
addition,  the Company has registered  95,000 shares of common stock and 200,000
Warrants  on  behalf  of  certain  Selling  Securityholders,  inclusive  of  the
Representative,   which   securities  are  issuable  upon  the  exercise  of  an
Underwriters'  Warrant which was issued to the Selling  Securityholders in April
1996. All of the Selling Shareholder securities may be sold from time to time by
the Selling Securityholders.

         Rule  144  provides,  in  essence,  that a person  holding  "restricted
securities"  for a period of two years may sell every three  months in brokerage
transactions an amount equal to the greater of: (a) one

                                       61

<PAGE>
percent of the Company's  outstanding  shares of Common  Stock;  (b) the average
weekly reported  volume of trading for the securities on all national  exchanges
and/or  through  the  automated  quotation  system  of a  registered  securities
association during the four calendar week period preceding each transaction;  or
(c) the average weekly trading  volume in the  securities  reported  through the
consolidated  transaction reporting system during the four calendar week period.
Rule 144 also requires that current  information  about the  securities  must be
available to stockholders and brokers.

         Therefore,  after  taking  into  account  the shares to be sold in this
Offering  (and without  giving effect to any shares of Common Stock which may be
issued upon  exercise of the  Warrants) in each  three-month  period  commencing
January 1998, at least 39,025 (40,900 shares if the Underwriters' Over-allotment
option is exercised in full) shares may be publicly  sold under Rule 144 by each
holder of  "restricted  securities"  who has held such  shares  for at least one
year.

         Persons  who are  not  "affiliates"  of the  Company,  as that  term is
defined under the Securities Act, who have been  non-affiliates  for the 90 days
immediately  preceding the sale, and who have owned their shares for a period of
at least two years,  may sell such shares without  limitation.  Giving effect to
the sale of 1,080,000  shares of Common  Stock by the Company,  the Company will
have  issued and  outstanding  3,902,500  shares of its Common  Stock,  of which
1,500,000  shares will be "restricted  securities." All 1,500,000 of said shares
of Common  Stock  became  eligible  for  resale  under  Rule 144 in March  1997.
Investors should be aware that the possibility of such sales under Rule 144 will
in all probability have a depressive effect on the price of the Company's Common
Stock in any market which may develop. See "Shares Eligible for Future Sales."

         All  officers,  directors  and  owners  of 5% or more of the  Company's
Common Stock, except the Selling  Securityholders,  have agreed to "lock-up" and
not sell, publicly, privately or otherwise dispose of any shares of Common Stock
for a  period  of two  years  from the date of this  Prospectus,  whereby  these
stockholders  cannot sell,  publicly,  privately or otherwise  dispose of any of
their shares without the prior written consent of the Underwriter.


                                  UNDERWRITING

   
         The  Company  has  entered   into  an   Underwriting   Agreement   (the
"Agreement")  with the  Underwriters.  Mason  Hill & Co.,  Inc.  has  previously
completed two public offerings.  Mason Hill is a relatively small firm and plans
on  making  a market  in the  Company's  securities,  however,  there  can be no
assurances  that it will be able to make a  meaningful  market in the  Company's
Securities or that another  broker/dealer  will make a meaningful  market in the
Company's  Securities.  The  Agreement  has  been  filed  as an  exhibit  to the
Registration  Statement  filed with the  Securities  and Exchange  Commission of
which this Prospectus forms a part. The Underwriters  will not make sales of the
Company's  Common  Stock to  accounts  over  which they  exercise  discretionary
authority.  The Underwriters severally and not jointly, have agreed to purchase,
1,080,000  shares of Common Stock from the Company and 170,000  shares of Common
Stock from the Selling Shareholders, as follows:
    



                                       62

<PAGE>
         Underwriter                                            Shares

         Mason Hill & Co., Inc.


         Total                                                1,250,000


Summary of Underwriting Agreement.

          The  obligations  of  the  several  Underwriters  are  subject  to the
satisfaction of certain  conditions  precedent.  Pursuant to the Agreement,  the
Underwriters  are committed to purchase and pay for all of the Securities,  on a
"firm commitment" basis, if any Securities are purchased.  The Underwriters have
advised the Company that they propose to offer the  Securities  to the public at
the  public  offering  prices  set forth on the cover  page of this  Prospectus.
Investors  will not be required to purchase  shares of Common Stock and Warrants
together  or in any  particular  ratio.  The  Underwriters  may allow to certain
dealers who are members of the National Association of Securities Dealers,  Inc.
("NASD")  concessions,  not in excess of $.___ and $.____ per share and  Warrant
respectively.

         The Company has granted to the Underwriters an option,  exercisable for
45 days  from the  date of this  Prospectus,  to  purchase  up to an  additional
187,500  shares of Common Stock at the public  offering  prices set forth on the
cover page of this Prospectus,  less the underwriting discounts and commissions.
The  Underwriters  may exercise  this option in whole or, from time to time,  in
part,  solely  for the  purpose of  covering  over-allotments,  if any,  made in
connection with the sale of the Securities  offered  hereby.  To the extent that
the  Underwriters  exercise  this  option,  each  Underwriter  will  have a firm
commitment,  subject to certain conditions,  to purchase  approximately the same
percentage of such Securities  which the number of Securities to be purchased by
it  shown in the  foregoing  table  bears  to the  total  number  of  Securities
initially offered hereby.

         The  Company  has  agreed  to pay to the  Underwriters  3% of the gross
proceeds,  or a total of $ , ($ , if the  Over-allotment  Option is exercised in
full), for the Underwriters  expenses on a non-accountable  basis, of which none
has been paid by the Company to date. The Company is required to pay the cost of
qualifying and registering  the Securities  being sold under federal and certain
state  securities  laws,  together  with any other  legal and  accounting  fees,
printing and other costs in connection with the Offering.

   
         In connection with this Offering, the Company has agreed to sell to the
Underwriters,  for $10, warrants (the "Underwriters' Warrants") to purchase from
the Company an aggregate of 125,000 shares of Common Stock at an exercise prices
of 120% of the  public  offering  prices of the  Securities  or $6.60 per share,
subject to adjustment.  The Underwriters'  Warrants are exercisable for a period
of four  years  commencing  one  year  from  the  date of this  Prospectus.  The
Underwriters'  Warrants may not be sold,  transferred,  assigned or hypothecated
for a period of one year,  except to the  officers of each of the  Underwriters.
The Underwriters'  Warrants will contain anti-dilution  provisions providing for
appropriate  adjustment  under  certain   circumstances.   The  holders  of  the
Underwriters' Warrants have no voting,
    

                                       63

<PAGE>
dividend or other rights as  stockholders  of the Company with respect to Shares
underlying the Underwriters' Warrants until the Underwriters' Warrants have been
exercised.

         The Company has agreed,  for a period of five years  following the date
of this Prospectus,  to give advance notice to the holders of the  Underwriters'
Warrants or underlying shares of its intention to file a registration statement,
and in such case the holders of the Underwriters' Warrants and underlying shares
shall  have the right to  require  the  Company  to  include  the  Underwriters'
Warrants and underlying shares in such  registration  statement at the Company's
expense.  In  addition,  at any time during the four year period  following  the
first  anniversary  of  the  date  of  this  Prospectus,  holders  of 50% of the
Underwriters'  Warrants or the underlying  shares will have the right to require
the Company to prepare and file,  at the  Company's  expense,  one  registration
statement so as to permit the public offering of the Underwriters'  Warrants and
the shares underlying such Warrants.

         In  addition,  the  Company  has  agreed  to  enter  into a  consulting
agreement with Mason Hill & Co., Inc. to provide financial  consulting  services
to the Company for a period of three years at an aggregate monthly fee of $3,000
payable in full at the  closing of the  Offering.  Pursuant  to the terms of the
consulting  agreement,  the  Company  has  agreed,  for a period  of five  years
following the date of this  Prospectus,  to pay to Mason Hill & Co., Inc. a cash
finder's fee of (i) five percent (5%) of the first $1,000,000; (ii) four percent
(4%) of the second $1,000,000; (iii) three percent (3%) of the third $1,000,000;
(iv) two percent (2%) of the fourth $1,000,000;  and (v) one percent (1%) of any
consideration  over  $5,000,000  upon the completion of any transaction in which
Mason Hill & Co., Inc. is  responsible  for  introducing a merger or acquisition
candidate to the Company.

         All  officers,  directors  and  owners  of 5% or more of the  Company's
Common Stock, except the Selling  Securityholders,  have agreed to "lock-up" and
not sell, publicly, privately or otherwise dispose of any shares of Common Stock
for a  period  of two  years  from the date of this  Prospectus,  whereby  these
stockholders  cannot sell,  publicly,  privately or otherwise  dispose of any of
their shares without the prior written  consent of the  Underwriters.  1,500,000
shares of Common  Stock will not be  eligible  for  resale  under Rule 144 until
January 2000.

         For a period of five years from the date hereof, the Company has agreed
to  nominate  a  designee  of the  Underwriters,  to stand for  election  to the
Company's  board of  directors.  At present the  Underwriters  have  advised the
Company that they have no intention to select such  individual  in the immediate
future.  In the event such  designee is not  elected,  or in lieu  thereof,  the
Underwriters may designate an observer to be notified and attend all meetings of
the  board.  No  designee  or  observer  shall be an  associated  person  of any
Underwriter.

         The  Company  has  agreed  to  indemnify   the   Underwriters   against
liabilities incurred by the Underwriters by reason of misstatements or omissions
to  state  material  facts  in  connection  with  the  statements  made  in this
Prospectus  and the  Registration  Statement  of  which  it  forms  a part.  The
Underwriters,  in turn, has agreed to indemnify the Company against  liabilities
incurred  by the  Company  by  reason of  misstatements  or  omissions  to state
material facts in connection with statements made in the Registration  Statement
and Prospectus based on information furnished by the Underwriters.


                                       64

<PAGE>
         The foregoing does not purport to be a complete  statement of the terms
and conditions of the Agreement, copies of which are filed at the offices of the
Company and  Underwriters  and may be examined  there  during  regular  business
hours.


                                 LEGAL OPINIONS

         Legal  matters  relating to the shares of Common Stock  offered  hereby
will be passed on for the Company by its counsel, Lampert & Lampert. Counsel for
the Underwriter is Gersten Savage Kaplowitz & Fredericks, LLP. Lampert & Lampert
has acted as counsel  to the  Underwriter  on other  matters  unrelated  to this
Offering and may do so in the future.


                                     EXPERTS

         The financial  statements of the Company as of the year ended  November
30, 1997 and for the years ended 1997 and 1996 included in the Prospectus and in
the Registration  Statement have been audited by Civvals,  Chartered Accountants
to the extent and for the period set forth in their report  appearing  elsewhere
herein and in the  Registration  Statement and is included in reliance upon such
report  given  upon the  authority  of said firm as experts  in  accounting  and
auditing.


                                       65

<PAGE>
INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

<TABLE>
<CAPTION>

                                                                                                                    Page Nos

<S>                                                                                                                   <C>
Independent Auditors' Report                                                                                      F - 2

Financial Statements:

    Consolidated Balance Sheets as of November 30, 1997 and February 28, 1998 (Unaudited)                         F - 3
    Consolidated Statements of Operations for the Years Ended November 30, 1997 and 1996
    and the Three Months Ended February 28, 1998 and 1997 (Unaudited)                                             F - 4

    Consolidated Statement of Changes in Shareholders' Equity for the Two Years in the Period
    Ended November 30, 1997 and the Three Months Ended February 28, 1998 (Unaudited)                              F - 5

    Consolidated Statements of Cash Flows for the Years Ended November 30, 1997 and 1996
    and the Three Months Ended February 28, 1998 and 1997 (Unaudited)                                             F - 6


Notes to Consolidated Financial Statements                                                                        F - 7
</TABLE>

                                      F - 1


<PAGE>
                          INDEPENDENT AUDITORS' REPORT


We have audited the accompanying consolidated balance sheets of Pride Automotive
Group,   Inc.  and  subsidiaries  as  of  November  30,  1997  and  the  related
consolidated statements of operations,  changes in shareholders' equity and cash
flows for each of the two years in the period ended  November  30,  1997.  These
consolidated  financial  statements are the  responsibility of the Corporation's
management.  Our  responsibility is to express an opinion on these  consolidated
financial statements based on our audits.

We conducted our audits in accordance with auditing standards generally accepted
in the United Kingdom which are  substantially the same as those followed in the
United States.  Those  standards  require that we plan and perform the audits to
obtain reasonable  assurance about whether the financial  statements are free of
material  misstatements.  An audit includes examining on a test basis,  evidence
supporting  the amounts and  disclosures in the financial  statements.  An audit
also includes assessing the accounting principles used and significant estimates
made by  management,  as well as  evaluating  the  overall  financial  statement
presentation.  We believe  that our audits  provide a  reasonable  basis for our
opinion.

In our opinion,  the above mentioned  consolidated  financial statements present
fairly, in all material  respects,  the consolidated  financial  position of the
Corporation as of November 30, 1997 and the results of their  operations for the
two years in the period ended  November 30, 1997 in conformity  with  accounting
principles generally accepted in the United States of America.

Our audits also include the  translation  of British  pounds into United  States
dollars for amounts included in the consolidated  financial  statements.  In our
opinion,  such  translation has been made in conformity with the basis stated in
Note 2(h) of the notes to the consolidated financial statements.












<TABLE>
<CAPTION>
<S>                                            <C>                                      <C>                                        
MARBLE ARCH HOUSE
66-68 SEYMOUR STREET
LONDON W1H 5AH                                                                          CIVVALS
UNITED KINGDOM                                 FEBRUARY 20, 1998                        CHARTERED ACCOUNTANTS
</TABLE>






                                      F - 2


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                           CONSOLIDATED BALANCE SHEETS

                              - ASSETS (Note 6a) -
<TABLE>
<CAPTION>

                                                                                               November 30,        February 28,
                                                                                                1997               1998
                                                                                                                     (Unaudited)
ASSETS:
<S>                                                                                          <C>                 <C>           
  Cash and cash equivalents                                                                  $       77,354      $       13,689
  Accounts receivable - net (Notes 2c and 3)                                                      2,002,365           4,243,377
  Inventories (Note 2d)                                                                           1,248,360             179,268
  Property, revenue producing vehicles and equipment - net
    (Notes 2e, 4, 6b and 7)                                                                      27,882,350          25,570,847
  Intangible assets - net (Note 2f)                                                              9,090,156            8,917,186
  Investment in affiliate (Note 1)                                                                  -                 1,800,000
                                                                                       --------------------      --------------
TOTAL ASSETS                                                                                    $40,300,585         $40,724,367
                                                                                                ===========         ===========

                                             - LIABILITIES AND SHAREHOLDERS' EQUITY -

LIABILITIES:
  Bank line of credit (Note 6a)                                                                $  6,976,699        $  5,489,924
  Accounts payable                                                                                1,758,764           1,567,040
  Accrued liabilities and expenses (Note 5)                                                         865,977             724,116
  Bank debt (Note 6b)                                                                               695,782             677,900
  Obligations under hire purchase contracts (Note 7)                                             18,341,778          18,441,373
  Other liabilities (Note 8)                                                                         52,707             222,310
  Acquisition debt payable (Note 9)                                                               4,198,500           1,686,000
                                                                                              -------------      --------------
TOTAL LIABILITIES                                                                                32,890,207          28,808,663
                                                                                               ------------        ------------

MINORITY INTEREST IN SUBSIDIARY (Note 16)                                                           -                   -
                                                                                       ----------------------------------

COMMITMENTS AND CONTINGENCIES (Notes 13 and 15)

SHAREHOLDERS' EQUITY (Notes 10 and 11):
  Preferred stock, $.01 par value, 2,000,000 shares authorized, none issued
    or outstanding                                                                                   -                  -
  Common stock, $.001 par value, 10,000,000 shares authorized 2,822,500
    shares issued and outstanding                                                                     2,823               2,823
    Additional paid-in capital                                                                   13,582,795          14,122,165
  Deferred financing costs (Note 10)                                                               (141,500)           (123,750)
  Retained earnings (deficit)                                                                    (5,857,987)         (2,289,844)
  Foreign currency translation (Note 2h)                                                           (175,753)            204,310
                                                                                             --------------      --------------
TOTAL SHAREHOLDERS' EQUITY                                                                        7,410,378          11,915,704
                                                                                              -------------       -------------

TOTAL LIABILITIES AND SHAREHOLDERS' EQUITY                                                      $40,300,585         $40,724,367
                                                                                                ===========         ===========


</TABLE>

                 See notes to consolidated financial statements.

                                      F - 3


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF OPERATIONS

<TABLE>
<CAPTION>
                                                                 For the Year Ended            For the Three Months Ended
                                                                     November 30,                       February 28,
                                                               1997            1996              1998                1997
                                                        ---------------- ----------------   ----------------    ---------
                                                                                                  (Unaudited)       (Unaudited)
REVENUE (Note 2i):
<S>                                                         <C>              <C>                  <C>               <C>       
  Contract hire income (Note 13)                            $  8,410,366     $  6,286,677         $2,441,865        $1,652,484
  Sale of contract hire vehicles                               6,762,323        5,839,080            817,112         1,731,816
  Sale of vehicles - AC Cars (Note 1)                            327,704          -                  -                 202,563
  Fleet management and other income - contract hire            1,076,650          758,261            321,994           106,420
  Service and spare parts revenue                                180,990          -                  -                  42,000
  Other income - AC Cars                                         701,242             -                 -                 -
                                                          ----------------------------------------------------------------
                                                              17,459,275       12,884,018          3,580,971         3,735,283
                                                            ------------     ------------        -----------       -----------

EXPENSES:
  Cost of sales - contract hire                                9,887,640        7,946,686          1,480,587         2,026,157
  Cost of sales - AC Cars                                        448,720          -                   -                172,178
  Depreciation - contract hire                                 3,546,807        2,295,164          1,071,956           817,054
  Depreciation - AC Cars                                         399,828          -                   -                109,269
  General and administrative expenses - contract hire          1,857,263        1,620,859            489,586           376,027
  General and administrative expenses - AC Cars                1,682,866          181,252             -                379,115
  Amortization of intangible assets - contract hire              630,718          634,813            157,680           157,680
  Amortization of intangible assets - AC Cars                      1,489          -                   -                    616
  Interest expense and other - contract hire                   1,747,114          860,242            575,809           279,311
  Interest expense and other - AC Cars                           462,036          -                   -                 78,382
  Research and development - AC Cars                             982,581          -                   -                 81,912
  Loss on sale of fixed assets - contract hire                   454,851          -                   -                -
  Loss on sale of fixed assets - AC Cars                         299,082            -                  -               -
                                                          --------------------------------------------------------------
                                                              22,400,995       13,539,016          3,775,618         4,477,701
                                                            ------------      -----------        -----------        ----------

LOSS BEFORE MINORITY INTERESTS                                (4,941,720)        (654,998)          (194,647)         (742,418)

  Minority interests in net loss of consolidated
    subsidiary (Note 1)                                          486,320           54,376             -                173,073
                                                          --------------   -------------- ------------------       -----------

LOSS BEFORE PROVISION FOR INCOME
  TAXES                                                       (4,455,400)        (600,622)          (194,647)         (569,345)

  Provision (credit) for income taxes (Notes 2g and 12)             -                  -                 -                 -
                                                       ---------------------------------------------------------------------

NET LOSS                                                    $ (4,455,400)    $   (600,622)       $  (194,647)      $  (569,345)
                                                            ============     ============        ===========       ===========

LOSS PER COMMON SHARE (Note 2j):
  Net loss before minority interest                               $(1.76)           $(.27)             $(.07)           $ (.27)
  Minority interest in net loss of subsidiary                        .17              .02               -                  .06
                                                                --------           ------           --------           -------
                                                                  $(1.59)           $(.25)             $(.07)            $(.21)
                                                                  ======            =====              ======            =====

WEIGHTED AVERAGE NUMBER OF COMMON
  SHARES OUTSTANDING (Note 2j)                                 2,801,075        2,405,760          2,822,500         2,759,167
                                                               =========        =========          =========         =========
</TABLE>


                 See notes to consolidated financial statements.

                                      F - 4


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
            CONSOLIDATED STATEMENT OF CHANGES IN SHAREHOLDERS' EQUITY

<TABLE>
<CAPTION>

                                                         Additional     Deferred      Retained       Foreign        Total
                                            Common       Paid-in       Financing      Earnings      Currency      Shareholders'
                              Shares      Stock          Capital        Costs         (Deficit)    Translation       Equity
                           ----------- ------------ -------------------------------------------    ------------------------

<S>                 <C>      <C>             <C>        <C>         <C>           <C>              <C>              <C>        
Balance at December 1, 1995  1,560,000       $1,560     $11,741,922 $    -        $   (801,965)    $   609,349      $11,550,866

Private offering of common
stock (Note 10)                500,000          500         119,500      -             -               -                120,000

Shares and warrants sold in
initial public offering (Note 10) 592,500       593       2,165,336      -             -               -              2,165,929

Adjustment for minority interest
 (Note 16)                    -                -          (539,370)      -             -               -               (539,370)

Foreign currency translation
adjustment                     -            -                  -         -             -             (739,592)         (739,592)

Net loss for the year ended
November 30, 1996              -            -                  -         -           (600,622)         -               (600,622)
                      ----------------  ----------------------------------------------------------- ------------------------------

Balance at November 30, 1996 2,652,500        2,653      13,487,388     -           (1,402,587)       (130,243)      11,957,211

Private offering of common
stock (Note 10)                170,000          170          95,407     -              -               -                 95,577

Deferred financing costs
(Note 10)                     -             -                  -      (141,500)        -               -                (141,500)

Foreign currency translation
adjustment                     -             -             -              -             -              (45,510)         (45,510)

Net loss for year ended
November 30, 1997              -              -                -                -      (4,455,400)         -         (4,455,400)
                      ----------------  --------------------------------------------------------- ---------------- ------------

Balance at November 30, 1997 2,822,500        2,823      13,582,795     (141,500)   (5,857,987)       (175,753)       7,410,378

Deferred financing costs       -            -               -             17,750        -               -                17,750

Adjustment - AC Car
Group Ltd.                      -           -               539,370       -          3,762,790           -            4,302,160

Foreign currency translation
adjustment                       -          -               -             -             -              380,063          380,063

Net loss for the three months
ended February 28, 1998
(unaudited)                      -          -               -             -          (194,647)           -             (194,647)
                      ----------------  ----------------------------------------------------------- ----------------------------

BALANCE AT
FEBRUARY 28, 1998
(UNAUDITED)                  2,822,500       $2,823     $14,122,165    $(123,750)  $(2,289,844)       $204,310      $11,915,704
                             =========       ======     ===========    =========   ===========        ========      ===========
</TABLE>

                 See notes to consolidated financial statements.

                                      F - 5


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF CASH FLOWS

<TABLE>
<CAPTION>
                                                                      November 30,                        February 28,
                                                                   1997             1996              1998             1997
                                                            ----------------  ----------------   --------------    ---------
                                                                                                     (Unaudited)       (Unaudited)
CASH FLOWS FROM OPERATING ACTIVITIES:
<S>                                                            <C>               <C>               <C>               <C>          
    Net (loss)                                                 $  (4,455,400)    $    (600,622)    $   (194,647)     $   (569,345)
    Adjustments to reconcile net (loss) to net cash provided
      by operating activities:
        Minority interest in net loss of subsidiary                 (486,320)          (54,376)         -                (173,073)
        Depreciation and amortization                              3,946,635         2,295,164        1,071,956           946,597
        Amortization of goodwill                                     632,207           634,813          157,680           148,683
        Deferred financing costs                                    (141,500)          -                 17,750           -
        Loss (gain) on disposal of fixed assets                      753,933          (119,030)          41,354           (28,470)
        Provision for maintenance costs                              -                 (18,524)          -                -
    Changes in assets and liabilities:
      Decrease (increase) in accounts receivable                      19,646          (599,753)         (43,342)          125,654
      (Increase) in inventories                                     (225,705)          (93,794)         (46,899)         (276,261)
      Increase (decrease) in accounts payable, accrued
        expenses and bank overdraft                                1,528,020          (955,172)         438,706           352,781
                                                             ---------------     -------------   --------------    --------------
      Net cash provided from operating activities                  1,571,516           488,706        1,442,558           526,566
                                                             ---------------    --------------    -------------    --------------

CASH FLOWS FROM INVESTING ACTIVITIES:
    Purchase of revenue producing assets                         (16,494,724)       (9,858,724)      (3,104,557)       (2,918,307)
    Acquisition of assets in new subsidiary                          -                (969,279)         -                 -
    Proceeds from sale of fixed assets                             4,583,660         2,068,601          909,207           517,139
                                                              --------------     -------------   --------------    --------------
    Net cash (utilized) by investing activities                  (11,911,064)       (8,759,402)      (2,195,350)       (2,401,168)
                                                               -------------     -------------     ------------      ------------

CASH FLOWS FROM FINANCING ACTIVITIES:
    Bank lines of credit                                           4,012,234         1,870,785          192,237         1,501,618
    Net proceeds from sale of stock                                   95,577         2,285,929          -                  78,862
    Loans repaid to officers                                         -                (304,759)         -                 -
    Payment of acquisition debt                                     (899,970)          -                -                (810,800)
    Principal payments of long term debt                            (306,789)          (67,921)         (17,882)           (6,679)
    Proceeds from hire purchase contract funding                  19,491,763        11,530,175        3,154,590         3,701,474
    Principal repayments of hire purchase contract funding       (12,184,936)       (6,073,790)      (2,748,385)       (3,090,658)
                                                                ------------     -------------     ------------      ------------
    Net cash provided from financing activities                   10,207,879         9,240,419          580,560         1,373,817
                                                               -------------     -------------   --------------      ------------

EFFECT OF EXCHANGE RATE CHANGES ON CASH                              (41,676)         (722,401)         108,567           276,330
                                                             ---------------    --------------   --------------     -------------

NET (DECREASE) INCREASE IN CASH AND CASH
    EQUIVALENTS                                                     (173,345)          247,322          (63,665)         (224,455)

    Cash and cash equivalents, beginning of year                     250,699             3,377           77,354           250,699
                                                              --------------  ----------------  ---------------    --------------

CASH AND CASH EQUIVALENTS, END OF YEAR                        $       77,354     $     250,699   $       13,689    $       26,244
                                                              ==============     =============   ==============    ==============
</TABLE>

SUPPLEMENTAL INFORMATION:

    (i)   In November  1996,  the Company  acquired  certain of the assets of AC
          Cars Limited  aggregating  $6,067,749  and incurred  debt  obligations
          aggregating $5,098,470.

    (ii)  The loss on the  disposal of fixed  assets  resulted  from the sale of
          certain  non-revenue  producing  assets whereby the proceeds were less
          than the carrying value.

                 See notes to consolidated financial statements.

                                      F - 6


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)



NOTE   1   -      DESCRIPTION OF COMPANY:

                 Pride Automotive  Group,  Inc. (the "Company") was incorporated
                 in the State of Delaware  in March 1995.  Pursuant to the terms
                 and conditions of a  reorganization  in March 1995, the Company
                 issued 1,500,000 shares of its common stock to Pride,  Inc. (an
                 entity  incorporated in the State of Delaware),  thereby making
                 the  Company a majority  owned  subsidiary  of Pride  Inc.,  in
                 exchange for all of the issued and  outstanding  shares held by
                 Pride,  Inc.,  of  Pride  Management   Services  Plc  (PMS),  a
                 consolidated group of operating companies located in the United
                 Kingdom  which are  engaged in the  leasing  of motor  vehicles
                 primarily on contract  hire to local  authorities  and selected
                 corporate  customers   throughout  the  United  Kingdom.   This
                 exchange  of stock  resulted  in PMS  becoming  a wholly  owned
                 subsidiary of the Company.  The Company, its subsidiary PMS and
                 PMS's  subsidiaries are referred to as the "Company" unless the
                 context otherwise requires.

                 On November  29,  1996,  the  Company,  through a newly  formed
                 majority  owned  subsidiary,  AC Automotive  Group Inc. and its
                 wholly owned subsidiary AC Car Group Limited (registered in the
                 United Kingdom), completed the acquisition of certain assets of
                 AC Cars Limited and Autokraft Limited. These two companies were
                 engaged in the manufacture  and sale of specialty  automobiles.
                 The purchase  price of  approximately  $6,067,000  was financed
                 with the proceeds of a private offering of the Company's common
                 stock,  and by loans.  The  acquisition  was recorded using the
                 purchase method of accounting.

                 On February 12, 1998,  the Board of Directors of AC  Automotive
                 Group, Inc.  authorized the issuance of 6,130,000 shares of its
                 common stock to Erwood  Holdings,  Inc.,  a company  affiliated
                 with Alan Lubinsky,  the President and Chief Executive  Officer
                 and director of the Company and AC Automotive Group,  Inc., for
                 aggregate consideration of $6,130. In addition,  441,300 shares
                 were  issued  to  other   unrelated   parties   for   aggregate
                 consideration of $443.  Following  further  restructure and the
                 foregoing  issuance of shares,  the  ownership of AC Automotive
                 Group,  Inc. by the Company has been reduced to 16%. Due to the
                 change in  ownership  percentage,  the Company does not believe
                 that it still has the ability to exercise significant influence
                 over AC Automotive  Group, Inc.  Accordingly,  consolidation is
                 not  considered  appropriate.  The  Company's  investment in AC
                 Automotive  Group,  Inc., is therefore being reported under the
                 cost method of accounting (See also Note 16).

                                      F - 7


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)



NOTE   1   -      DESCRIPTION OF COMPANY (Continued):


                 The following  condensed  pro-forma  balance sheet assumes this
                 reduction in ownership occurred as of November 30, 1997:
<TABLE>
<CAPTION>


                       Assets:
<S>                                                                             <C>           
                            Cash                                                $       76,516
                            Accounts receivable - net                                4,200,035
                            Inventory                                                  132,369
                            Fixed assets - net                                      24,489,646
                            Intangible assets - net                                  9,074,865
                            Investment in affiliate                                  1,800,000
                                                                                 -------------

                                                                                   $39,773,431




                       Liabilities and Shareholder's Equity:
                            Bank line of credit                                   $  5,297,687
                            Accounts payable and accrued expenses                    2,022,057
                            Bank debt                                                  695,782
                            Obligations under hire purchase contracts               18,341,778
                            Loans payable                                            1,738,703
                            Shareholders' equity                                    11,677,424
                                                                                  ------------

                                                                                   $39,773,431

                 The  following pro forma  statement of  operations  assumes the
                 reduction  in ownership  occurred at the  beginning of the year
                 ended November 30, 1997:

                            Revenue                                                $16,249,338
                            Expenses                                                17,079,394
                            Net loss                                                  (830,056)
                            Loss per share                                                (.30)
</TABLE>

                 The  pro-forma   financial   information  is  not   necessarily
                 indicative  of the results  that would have  occurred  had this
                 reduction in ownership occurred as of the dates indicated above
                 nor  are  they  necessarily   indicative  of  future  operating
                 results.

                                      F - 8


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   2   -     SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES:

                 PMS, the operating group of companies,  which is located in the
                 United   Kingdom,   follows   generally   accepted   accounting
                 principles  in  the  United  Kingdom.  For  purposes  of  these
                 consolidated financial statements, the Company has converted to
                 the  generally  accepted  accounting  principles  of the United
                 States.

        (a)      Basis of Consolidation and Presentation:

                 The consolidated  financial  statements include the accounts of
                 the Company (Pride Automotive  Group,  Inc.), its' wholly owned
                 subsidiary Pride Management  Services Plc and its' wholly owned
                 subsidiaries.    All   material   intercompany   balances   and
                 transactions have been eliminated.

                 Due to the nature of the  majority of the  Company's  business,
                 contract leasing of motor vehicles  (revenue  producing assets)
                 which are  treated as  non-current  fixed  assets,  the balance
                 sheet  is  reflected  on an  unclassified  basis.  Accordingly,
                 current  assets  and  current  liabilities  are  not  reflected
                 separately on the face of the balance sheet.

        (b)      Use of Estimates:

                 In preparing financial  statements in accordance with generally
                 accepted  accounting   principles,   management  makes  certain
                 estimates and assumptions,  where  applicable,  that affect the
                 reported  amounts of assets and  liabilities and disclosures of
                 contingent  assets and liabilities at the date of the financial
                 statements,  as well as the  reported  amounts of revenues  and
                 expenses  during the  reporting  period.  While actual  results
                 could differ from those  estimates,  management does not expect
                 such  variances,  if any,  to  have a  material  effect  on the
                 financial statements.

        (c)      Concentration of Credit Risk/Fair Value:

                 Financial  instruments that potentially  subject the Company to
                 concentrations  of credit risk in  accordance  with SFAS No 105
                 consist  principally  of  accounts   receivable.   The  Company
                 believes   however,   that  risks   associated   with  accounts
                 receivable  are limited due to its large  customer base and the
                 fact that it leases vehicles to companies in many industries.

                 The  carrying  amounts  of cash  and  cash  equivalents,  trade
                 receivables,   other   assets,   accounts   payable   and  debt
                 obligations approximate fair value.

        (d)      Inventories:

                 Inventories  include  vehicles which are no longer being leased
                 to customers and which are temporarily being held for resale at
                 cost less  accumulated  depreciation,  which  approximates  net
                 realizable  value. The inventories of AC Automotive Group, Inc.
                 and its subsidiary  consist of finished goods, work in progress
                 and spare parts of specialty  automobiles and are stated at the
                 lower of cost,  (first-in,  first-out method) or market. Market
                 is considered as net realizable value.



                                      F - 9


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   2   -     SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued):

        (d)      Inventories (continued):

                 Inventories consisted of the following:
<TABLE>
<CAPTION>

                                                                                  November 30,     February 28,
                                                                                  1997              1998
                                                                                                     (Unaudited)

<S>                                                                                <C>                 <C>     
                       Cars held for resale                                        $   132,369         $179,268
                       Finished goods                                                   90,784          -
                       Work-in-progress                                                502,500          -
                       Spare parts                                                     522,707          -
                                                                                  ------------   --------
                                                                                    $1,248,360         $179,268
</TABLE>

        (e)      Fixed Assets and Depreciation:

                 Fixed assets are stated at cost less depreciation. Depreciation
                 is provided on all assets at rates  calculated to write off the
                 cost of each asset over its estimated useful life, as follows:

Building and improvements                  50 years straight-line basis
Revenue producing vehicles                 3-6 years straight-line basis
Furniture and fixtures                     4 years double declining basis
Machinery and equipment                    4 years double declining basis
Aircraft                                   4 years double declining basis

                 Maintenance  and repairs are  charged to  operations  and major
                 improvements  are capitalized.  Upon retirement,  sale of other
                 disposal,  the associated cost and accumulated  depreciation of
                 the asset are  eliminated  from the accounts and any  resulting
                 gain or loss is included in operations.

        (f)      Intangible Assets:

                 Intangible  assets consist primarily of goodwill which arose in
                 connection with the acquisition of certain subsidiaries of PMS.
                 Goodwill is being  amortized  over a period of 10-20 years on a
                 straight-line  basis.  Accumulated  amortization as of November
                 30, 1997 aggregated $3,622,833.  Accumulated amortization as of
                 February 28, 1998 aggregated $3,780,512.

                 The Company periodically reviews the valuation and amortization
                 of  goodwill  and  other  intangibles  to  determine   possible
                 impairment by evaluating  events and  circumstances  that might
                 indicate an  inability  to recover the  carrying  amount.  Such
                 evaluation  is  based  on  analysis,  including  profitability,
                 projections  and cash  flows  that  incorporate  the  impact on
                 existing Company business.


                                     F - 10


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   2   -     SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued):

        (g)      Income Taxes:

                 The Company  conducts all of its  operating  activities  in the
                 United  Kingdom (UK). As such,  they are subject to taxation in
                 the UK  based  upon  that  country's  tax  statutes.  Under  UK
                 taxation  rules,  provision is made for taxation  deferred as a
                 result of material timing differences  between the incidence of
                 income and expenditures  for taxation and accounting  purposes,
                 using the  liability  method,  only to the extent that there is
                 reasonable   probability   that  a  liability   or  asset  will
                 crystallize in the near future. See also Note 12 regarding SFAS
                 No 109 - Accounting for Income Taxes.

        (h)      Foreign Currency Translation:

                 The Company's  principal  operations are conducted by PMS which
                 reflects  its  financial  statements  in British  pounds.  As a
                 result,  most assets and liabilities of the foreign  operations
                 are translated into US dollars using current  exchange rates in
                 effect at the balance sheet date.  Fixed assets and  intangible
                 assets are translated at historical exchange rates. Revenue and
                 expense  accounts are translated using an average exchange rate
                 during the period except for those  expenses  related to assets
                 and  liabilities  which are  translated at historical  exchange
                 rates.  These include  depreciation and amortization  which are
                 translated  at the  rates  existing  at the time the  asset was
                 acquired. Any resulting gains or losses due to the translations
                 are reflected as a separate item of shareholders' equity.

        (i)      Income Recognition:

                 Contract  hire  income  of leased  vehicles  is  recognized  as
                 operating  leases over the period of the contract in accordance
                 with  SFAS  No 13 -  Accounting  for  Leases  and  the  related
                 amendments  and  interpretations.   Income  from  the  sale  of
                 previously  leased vehicles is reflected at the time of sale of
                 the vehicle. Fleet management revenues and miscellaneous income
                 are  reflected  on the  accrual  basis  over the term  that the
                 services are provided.

                 The Company leases vehicles with terms  generally  ranging from
                 two to four years. The following table shows the future minimum
                 lease  payments  of  existing  leases  to be  received,  net of
                 related costs as of November 30, 1997 (see also Note 7):
<TABLE>
<CAPTION>

<S>                                      <C> <C>                                                <C>        
                                November 30, 1998                                               $ 7,504,475
                                November 30, 1999                                                 5,072,831
                                November 30, 2000                                                 2,152,957
                                November 30, 2001                                                   418,979
                                                                                              --------------
                 Total minimum lease payments receivable net of executory costs                 $15,149,242
                                                                                                ===========
</TABLE>



                                     F - 11


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   2   -     SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued):

        (j)      Earnings (Loss) Per Share:

                 Earnings per share are computed based upon the weighted average
                 shares and common  equivalent  shares  outstanding.  The shares
                 sold  during  the year  ended  November  30,  1996 in a private
                 offering  (see Note 10), have been treated as  outstanding  for
                 all periods presented, in accordance with the guidelines of the
                 Securities and Exchange  Commission.  Common stock  equivalents
                 have been excluded from the computation since the results would
                 be anti-dilutive.

                 In February  1997,  the Financial  Accounting  Standards  Board
                 issued  Statement  No. 128 - Earnings Per Share  ("SFAS  128"),
                 which  changes the method for  calculating  earnings per share.
                 SFAS 128 requires  the  presentation  of "basic" and  "diluted"
                 earnings  per share on the face of the income  statement.  SFAS
                 128 is effective for financial  statements  for periods  ending
                 after  December 15,  1997.  The Company will adopt SFAS 128 for
                 the year ending  November 30,  1998,  and  accordingly  restate
                 prior periods, as early adoption is not permitted.  SFAS 128 is
                 not expected to materially differ from primary or fully diluted
                 earnings per share as previously reported.

        (k)      Cash and Cash Equivalents:

                 For  purposes  of the  statements  of cash  flows,  the Company
                 considers  all  highly  liquid  investments  with  an  original
                 maturity of three months or less to be cash equivalents.

        (l)      Stock Based Compensation:

                 SFAS  No.  123  "Accounting  for  Stock  Based   Compensation",
                 effective December 1996,  requires the Company to either record
                 compensation expense or to provide additional  disclosures with
                 respect to stock  awards  and stock  option  grants  made after
                 December  31,  1994.  The  accompanying  Notes to  Consolidated
                 Financial  Statements include the disclosures  required by SFAS
                 No. 123. No compensation  expense is recognized pursuant to the
                 Company's  stock  option  plans  under  SFAS No.  123  which is
                 consistent with prior treatment under APB No. 25.

        (m)      New Accounting Pronouncements:

                 SFAS 130  "Reporting  Comprehensive  Income" is  effective  for
                 years  beginning  after December 15, 1997 and early adoption is
                 permitted.  This statement  prescribes  standards for reporting
                 comprehensive income and its components. The Company will adopt
                 these  standards  effective  for the year ending  November  30,
                 1998.

                 See also Earnings (Loss) Per Share.


                                     F - 12


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   2   -     SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued):

        (n)      Impact of the Year 2000 Issue:

                 The year 2000 issue is the result of  computer  programs  being
                 written  using two digits  rather  than four to  designate  the
                 applicable  year.  Accordingly,  any of the Company's  computer
                 programs that utilize date  sensitive  software may recognize a
                 date  using  "00" as the year 1900  rather  than the year 2000.
                 This  could   potentially   result  in  a  system   failure  or
                 miscalculations  causing  disruptions of operations,  including
                 among  other   things,   a  temporary   inability   to  process
                 transactions,  send invoices, or engage in other similar normal
                 business activities.

                 The Company  had  already  planned on  upgrading  its  computer
                 software to increase  operational  efficiencies and information
                 analysis.  In conjunction  with this upgrade,  the Company will
                 ensure  that the new  systems  properly  utilize  dates that go
                 beyond December 31, 1999. The cost of this upgrade project,  as
                 it relates to the Year 2000  issue,  is not  expected to have a
                 material  effect on the  operations  of the Company and will be
                 funded through operating cash flows.


NOTE   3   -     ACCOUNTS RECEIVABLE:
<TABLE>
<CAPTION>

                 Accounts receivable consist of the following:
                                                                                  November 30,     February 28,
                                                                                   1997              1998
                                                                                                     (Unaudited)
<S>                                                                                    <C>              <C>                     
Trade receivables -  net of allowance for doubtful
                     accounts of $80,486 for 1997 and 1998                         $   639,109     $    667,954
                 Lease maintenance receivables                                         943,261          968,284
                 Value added tax                                                       138,555           23,751
                 Due from related companies                                             83,219           90,263
                 Other debtors                                                         198,221        2,493,125
                                                                                  ------------      -----------
                                                                                    $2,002,365       $4,243,377

</TABLE>
                 Included in other  debtors at February 28, 1998 is an amount of
                 $2,248,460  owing by AC Automotive  Group,  Inc.  Subsequent to
                 February 28, 1998, AC Automotive  Group,  Inc. was restructured
                 and the Company was issued 651,000 shares in consideration  for
                 the amount owing.

                                     F - 13


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   4   -     FIXED ASSETS AND DEPRECIATION:

                 Fixed assets consist of the following:
<TABLE>
<CAPTION>

                                                                                  November 30,     February 28,
                                                                                   1997              1998
                                                                                                     (Unaudited)

<S>                                                                              <C>             <C>           
                 Buildings and improvements                                      $     820,160   $      784,599
                 Revenue producing vehicles                                         27,612,291       29,551,013
                 Furniture, fixtures, plant and equipment                            4,670,067          544,112
                                                                                 -------------   --------------
                                                                                    33,102,518       30,879,724
                 Less: accumulated depreciation (including
                       $4,263,115 and $4,764,963 of accumulated
                       depreciation on revenue producing vehicles,
                       for 1997 and 1998, respectively)                              5,220,168        5,308,877
                                                                                 -------------    -------------
                                                                                   $27,882,350      $25,570,847
</TABLE>

                 Depreciation  expense for the years ended November 30, 1997 and
                 1996  aggregated   $3,946,635  and  $2,295,164,   respectively.
                 Depreciation  expense for the three months  ended  February 28,
                 1998 and 1997 aggregated $1,071,956 and $926,323, respectively.

                 One of the buildings owned by Pride Management was being leased
                 to an  unrelated  party  at an  annual  rent  of  approximately
                 $80,000 per annum.  In November 1997,  the tenant  exercised an
                 option to purchase the building for approximately $400,000.


NOTE   5   -     ACCRUED LIABILITIES AND EXPENSES:

                 Accrued liabilities and expenses consist of the following:
<TABLE>
<CAPTION>

                                                                                  November 30,     February 28,
                                                                                    1997             1998
                                                                                                     (Unaudited)

<S>                                                                                   <C>              <C>     
                 Taxes other than income taxes                                        $438,289         $344,903
                 Miscellaneous accrued expenses                                        427,688          379,213
                                                                                     ---------        ---------
                                                                                      $865,977         $724,116
</TABLE>


                                     F - 14


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   6   -     BANK LOANS/LINE OF CREDIT:

(a)              As of August 31, 1997,  the  Company's  line of credit with its
                 bank expired. In February 1998, subsequent to the balance sheet
                 date,  the Company  entered into a new agreement with the bank.
                 This new line of credit of  $5,862,500,  after  deconsolidating
                 the AC Car  Group,  is  payable on demand and is secured by all
                 assets of the Company other than building and revenue-producing
                 vehicles  which  are  already  pledged  (see  Notes  6b and 7).
                 Interest  is  payable  at 7 1/2% in excess of the  bank's  base
                 rate. The agreement is due for review in November 1998.

        (b)      At November  30, 1997,  other bank loans  consisted of $695,782
                 ($677,900  at  February  28,  1998)  payable at a rate of 3% in
                 excess of the  bank's  base  rate.  This loan is  secured  by a
                 freehold property  (building) owned by Pride Management and its
                 subsidiaries, and matures in 2017.

                 The  scheduled  principal  payments  of  this  bank  debt as of
November 30, 1997 are as follows:

                 For the Year Ended November 30,

                       1998                               $  84,058
                       1999                                  84,058
                       2000                                  84,058
                       2001                                  84,058
                       2002                                  84,058
                       Thereafter                           275,492
                                                           --------
                                                           $695,782

NOTE   7   -     HIRE PURCHASE CONTRACTS/EQUIPMENT FINANCING:

                 The   Company  has  funding   lines  with   several   financing
                 institutions  in the United Kingdom in the aggregate  amount of
                 approximately  $23,667,500  as  of  November  30,  1997.  These
                 funding  lines  are  utilized  to  acquire  revenue   producing
                 vehicles,   which  vehicles   collateralize   the   outstanding
                 obligations.

                 Assets  (revenue   producing   vehicles)  obtained  under  hire
                 purchase   contracts  are   capitalized  as  fixed  assets  and
                 depreciated over their useful lives. The obligations under such
                 agreements,  which  mature at various  dates  within five years
                 from inception,  are reflected  separately on the balance sheet
                 net of finance  charges  which are  charged  to the  periods to
                 which they apply. At November 30, 1997,  obligations under hire
                 purchase contracts are as follows:

                 For the Year Ended November 30,

                       1998                             $ 8,860,849
                       1999                               7,060,375
                       2000                               2,372,636
                       2001                                  47,918
                                                     --------------
                                                        $18,341,778

                                     F - 15


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   7   -     HIRE PURCHASE CONTRACTS/EQUIPMENT FINANCING (Continued):

                 The annual interest rates on these obligations range from 9% to
                 11%.

                 As of February 28, 1998,  the aggregate  funding lines had been
                 decreased to $23,097,000  and  obligations  under hire purchase
                 funding aggregated $18,441,373.


NOTE   8   -     OTHER LIABILITIES:

                 At November 30, 1997 and  February  28, 1998 other  liabilities
                 consisted of $52,707 and $222,310,  respectively,  due to other
                 creditors at interest  rates  approximating  the current market
                 rates and are repayable on a demand basis.


NOTE   9   -     ACQUISITION DEBT PAYABLE:

               Acquisition debt payable (see Note 1) consists of the following:
<TABLE>
<CAPTION>

                                                                                  November 30,     February 28,
                                                                                  1997              1998
                                                                                                     (Unaudited)

<S>                                                                                <C>               <C>                     
                 Unsecured notes payable on demand after May 31, 1998;  interest
                 payable quarterly at 2% above the
                 base rate (i)                                                     $   837,500$         -

                 Unsecured notes payable on demand after May 31,
                 1998; interest payable at 10% per annum (see Note 10)               1,615,000        1,615,000

                 Unsecured notes payable on demand after October 31,
                 1999; interest payable quarterly at 8% per annum (i)                1,675,000          -

                 Other short-term notes payable                                         71,000           71,000
                                                                                 -------------    -------------
                                                                                    $4,198,500       $1,686,000
</TABLE>


                 (i) These notes were issued by AC Automotive  Group,  Inc., and
                     are no longer owed by the Company.


NOTE  10  -      COMMON STOCK/RECAPITALIZATION:

                 In December  1995,  the Company  completed a private  placement
                 offering  selling  20  units,  each unit  consisting  of 25,000
                 shares of common stock,  at $6,000 per unit for aggregate gross
                 proceeds of $120,000.


                                     F - 16


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   10 -      COMMON STOCK/RECAPITALIZATION (Continued):

                 In April 1996,  the Company  successfully  completed an initial
                 public  offering  ("IPO") of its common  stock  whereby it sold
                 592,500  shares of  common  stock at a price of $5.00 per share
                 and 2,300,000 common stock purchase warrants at a price of $.10
                 per   warrant.   This   offering   yielded   net   proceeds  of
                 approximately $2,166,000.

                 The  warrants  are  exercisable  at a price of $5.75 per share,
                 subject to adjustment,  one year from the date of the offering,
                 for a period of four years.  The warrants are redeemable by the
                 Company  at any time  commencing  one year from the date of its
                 prospectus,  upon 30 days notice, at a redemption price of $.05
                 per warrant.

                 In addition,  the Company  entered into a consulting  agreement
                 with one of the  Underwriters  as a financial  consultant for a
                 period of two years at a monthly fee of $2,500  payable in full
                 at the closing of the offering. The Underwriters have also been
                 granted  warrants to acquire  95,000 shares of Common Stock and
                 200,000 warrants at 150% of the public offering prices or $7.50
                 per share and $.15 per Warrant, respectively.

                 In 1997, the Company completed a private placement of 17 units,
                 each unit  consisting of a 10% promissory note in the amount of
                 $95,000 and 10,000 shares of the Company's  common stock for an
                 aggregate  price of $100,000 per unit. The notes are payable on
                 the earlier of 18 months from the date of issuance or a closing
                 of an underwritten  public offering of the Company's (or any of
                 its  subsidiaries)  securities  (see Note 18a).  The promissory
                 notes are classified as acquisition debt (see also Note 9).

                 The Company has reflected  deferred  financing costs based upon
                 the difference  between the deemed fair value of the shares and
                 the market value at the time of  issuance.  These costs will be
                 recognized as additional  interest expense over the term of the
                 notes.


NOTE  11  -      STOCK OPTION PLANS:

                 In  September  1995,  the board of  directors  adopted the 1995
                 Senior Management  Incentive Plan (the "Management Plan") which
                 was adopted by shareholder  consent.  The Plan provides for the
                 issuance of up to 300,000 shares of the Company's  common stock
                 in  connection  with the  issuance  of stock  options and other
                 stock  purchase  rights  to  executive  officers  and other key
                 employees.

                 During the year ended  November 30, 1996,  the Company  granted
                 options  to  purchase  100,000  shares  of  common  stock at an
                 exercise  price of $5.50 per share (fair value of $2.60),  none
                 of  which  has  been  exercised  to  date.  These  options  are
                 exercisable  over a five-year  period  pursuant to a three-year
                 vesting schedule (331/3% per annum) beginning in August 1996.



                                     F - 17


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE  11  -      STOCK OPTION PLANS (Continued):

                 In May 1997, the Company granted an aggregate of 60,528 options
                 to three  employees  exercisable  at  $2.54  per  share.  These
                 options  vest at the rate of 331/3%  per annum  commencing  May
                 1998.

                 The  Company  applies  APB 25 and  related  Interpretations  in
                 accounting   for   the   Management   Plan.   Accordingly,   no
                 compensation  cost has been recognized for the Management Plan.
                 Had  compensation  cost of the Management  Plan been determined
                 using the fair value-based  method, as defined in SFAS 123 (see
                 Note 2l), the Company's net earnings (loss) and earnings (loss)
                 per share  would have been  adjusted  to the pro forma  amounts
                 indicated below:
<TABLE>
<CAPTION>

                                                                                      1997             1996
                                                                               ---------------     --------
<S>                                                                                <C>                <C>                        
                       Net earnings (loss):
                          As reported                                              $(4,455,400)       $(600,622)
                          Pro forma                                                 (4,745,000)        (906,622)
                       Earnings (loss) per share:
                          As reported                                                    (1.59)            (.25)
                          Pro forma                                                      (1.69)            (.38)
</TABLE>

                 The fair value of each option  grant was  estimated on the date
                 of the grant using the Black-Scholes  option-pricing model with
                 the following  weighted average  assumptions for 1997 and 1996;
                 respectively;   expected   volatility   of   1.2%   and   1.1%,
                 respectively;  risk-free  interest  rate of 6.5%;  and expected
                 lives of 3 to 5 years.

                 The  effects  of  applying  SFAS  123 in the  above  pro  forma
                 disclosures are not  necessarily  indicative of future amounts.
                 Additionally,  future  amounts are likely to be affected by the
                 number of grants awarded since additional  awards are generally
                 expected to be made at varying amounts.


NOTE   12  -     INCOME TAXES:

                 The Company has available  operating losses  carryforwards  for
                 tax  purposes  aggregating   approximately   $5,028,000  as  of
                 November  30,  1997,  which may result in a deferred tax asset.
                 The  Company  has  recognized  this  asset but has  provided  a
                 valuation  allowance  for the  full  amount  since  there is no
                 assurance that such losses will be utilized in the near future.

                    The  components of the deferred tax asset,  pursuant to SFAS
               No. 109, are as follows:
<TABLE>
<CAPTION>

                                                                                  November 30,     February 28,
                                                                                   1997             1998
                                                                                                     (Unaudited)

<S>                                                                                 <C>                <C>     
                     Operating loss carryforward                                    $1,709,000         $688,000
                     Valuation allowance                                            (1,709,000)        (688,000)
                                                                                   -----------         ---------
                                                                             $         -         $     -
                                                                             =================   =======

</TABLE>

                                     F - 18


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE   13  -     ECONOMIC DEPENDENCY:

                 For the years ended November 30, 1997 and 1996, the Company had
                 two unaffiliated customers, which accounted for an aggregate of
                 approximately   17%   (1996  -  17%)   and  7%   (1996  -  12%)
                 respectively, of the Company's total revenues.

                 The Company  purchases all of the automobiles that it leases to
                 its clients from automotive  dealerships,  usually several at a
                 time. The Company does not depend on any one dealership for its
                 purchase  of   automobiles   and  does  not  have  any  written
                 agreements  with any of the  dealerships it purchases  vehicles
                 from. The Company  believes that it will continue to be able to
                 purchase  automobiles at competitive  prices and terms into the
                 future.


NOTE   14  -     PENSION PLAN:

                 PMS  and  its'   subsidiaries  have  a  fully  insured  defined
                 contribution   plan   for  all  of  its   eligible   employees.
                 Contributions  to the plan,  which are  discretionary,  for the
                 years ended  November 30, 1997 and 1996 amounted to $65,726 and
                 $33,264, respectively.  Contributions to the plan for the three
                 month  periods  ended  February  28, 1998 and 1997  amounted to
                 $22,690 and $11,874, respectively.


NOTE   15  -     COMMITMENTS:

        (a)      Leases:

                 In November  1996,  the Company  entered into a one-year  lease
                 agreement for the manufacturing facility being utilized for its
                 new  subsidiary at a cost of  approximately  $54,000 per month,
                 with  an  option  to  purchase  this  facility  at  a  cost  of
                 $8,700,000,  through  August 1997. In August 1997,  the Company
                 sold this option to purchase for $673,750 and  negotiated a new
                 lease for a smaller  portion of this facility at an approximate
                 cost of $31,000 per month.

        (b)      Employment Agreements:

                 In  August  1995,  the  Company   entered  into  an  employment
                 agreement   with  its   President/Chairman   of  the  Board  of
                 Directors.  This  three-year  agreement  provides for an annual
                 salary of  $160,000  with  annual  escalations  of 10% and also
                 contains certain  non-compete  restrictions.  This employee was
                 also granted 100,000 stock options (see Note 11).

                 In  September  1995,  the Company  entered  into an  employment
                 agreement with an officer/director  for a period of twenty-four
                 months   commencing   December  1,  1995.   This  agreement  is
                 automatically extendable for a further twenty four-month period
                 subject to review by the Board of Directors. For the year ended
                 November 30, 1997, the annual salary amounted to $71,000



                                     F - 19


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)



NOTE   15  -     COMMITMENTS (Continued):

        (c)      Rental Income:

                 The  Company   leased  one  of  its  owned   facilities  to  an
                 unaffiliated  company  for an annual  rental  of  approximately
                 $80,000 per annum.  The annual cost of  servicing  the mortgage
                 and  real  estate  taxes  on this  building  was  approximately
                 $70,000.  In November 1997, this property was sold for $400,000
                 (see Note 4).



NOTE   16   -    MINORITY INTEREST IN SUBSIDIARIES:

                 As of November 30, 1997, the Company owned 70% of AC Automotive
                 Group, Inc. ("AC Group") - see Note 1. As of November 30, 1996,
                 the  Company  reflected  a charge  of  $539,370  to  additional
                 paid-in  capital  in order to  properly  reflect  the  minority
                 interest liability at $482,486. For the year ended November 30,
                 1997,  losses applicable to the minority  shareholder  exceeded
                 its interest, accordingly, such losses were charged against the
                 operations  of the Company.  See Note 1 - re carrying  value of
                 this investment.



NOTE  17  -      BUSINESS SEGMENT INFORMATION:

                 The Company's operations have been classified into two business
                 segments; Contract Hire and Leasing and Automobile Manufacture.
                 The  Contract  Hire  and  Leasing  is  the  business  of  Pride
                 Management  Services Plc and its  subsidiaries and utilizes the
                 resale  of  automobiles  at  the  end  of  the  contracts.  The
                 Automobile  manufacturer  is  the  business  of  AC  Car  Group
                 Limited. This segment began operations in December 1996.



                                     F - 20


<PAGE>
                  PRIDE AUTOMOTIVE GROUP, INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                           NOVEMBER 30, 1997 AND 1996
                  (Information as of and for the Periods Ended
                    February 28, 1998 and 1997 is Unaudited)

NOTE  17  -      BUSINESS SEGMENT INFORMATION (Continued):

                 Summarized  financial  information by business  segment for the
                 years ended November 30, 1997 and 1996 is as follows:
<TABLE>
<CAPTION>

                                                                                     1997              1996
                                                                              ----------------  -----------

                       Revenue:
<S>                                                                                <C>              <C>        
                          Pride Management Services Plc                            $16,249,338      $12,884,018
                          AC Car Group Limited                                       1,209,937            -
                                                                                 --------------------------
                                                                                   $17,459,275      $12,884,018
                       Income (Loss) Before Minority Interests:
                          Pride Management Services Plc                          $    (830,056)   $    (654,998)
                          AC Car Group Limited                                      (4,111,664)            -
                                                                                 ------------- -------------
                                                                                  $ (4,941,720)   $    (654,998)
                                                                                  ============    =============
                       Total Assets:
                          Pride Management Services Plc                            $35,686,989      $27,680,689
                          AC Car Group Limited                                       4,613,596        6,008,893
                                                                                 -------------   --------------
                                                                                   $40,300,585      $33,689,582
                       Depreciation and Amortization:
                          Pride Management Services Plc                           $  4,155,846     $  2,929,977
                          AC Car Group Limited                                         422,996             -
                                                                                ----------------------------
                                                                                  $  4,578,842      $ 2,929,977
                                                                                  ============      ===========
                       Capital Expenditures:
                          Pride Management Services Plc                            $15,298,608      $ 8,002,360
                          AC Car Group Limited                                       1,196,116        1,856,364
                                                                                 -------------    -------------
                                                                                   $16,494,724     $  9,858,724
                                                                                   ===========     ============
</TABLE>

                 Segment  information  is not  reflected  for the  period  ended
                 February 28, 1998 due to the  ownership  change as described in
                 Note 1.


NOTE  18  -      SUBSEQUENT EVENTS:

                 The  Company  has  filed a Form SB-2  with the  Securities  and
                 Exchange  Commission,  registering  for the  sale of  1,250,000
                 shares of common stock,  which  includes  170,000  shares being
                 sold  by  certain  selling  shareholders.   The  estimated  net
                 proceeds from this offering,  to the Company, is expected to be
                 $3,488,000.  The Company intends to use these proceeds to repay
                 existing debt.


                                     F - 21

NO  DEALER,  SALESMAN  OR ANY  OTHER  PERSON  HAS  BEEN  AUTHORIZED  TO GIVE ANY
INFORMATION OR TO MAKE ANY  REPRESENTATIONS  OTHER THAN THOSE  CONTAINED IN THIS
PROSPECTUS IN CONNECTION  WITH THE OFFERING  CONTAINED  HEREIN,  AND IF GIVEN OR
MADE,  SUCH  INFORMATION  OR  REPRESENTATIONS  MUST  NOT BE  RELIED  UPON.  THIS
PROSPECTUS DOES NOT CONSTITUTE AN OFFER TO SELL OR A SOLICITATION OF AN OFFER TO
BUY ANY OF THE  SECURITIES  OFFERED HEREBY IN ANY STATE TO ANY PERSON TO WHOM IT
IS UNLAWFUL TO MAKE SUCH AN OFFER.  THE DELIVERY OF THIS  PROSPECTUS AT ANY TIME
DOES NOT IMPLY THAT THE INFORMATION  STATED IS CORRECT AS OF ANY TIME SUBSEQUENT
TO THE DATE HEREOF.

                                                     --------------------

                                TABLE OF CONTENTS
<TABLE>
<CAPTION>

<S>                                                                                                           <C>
ADDITIONAL INFORMATION...................................................................                     PRIDE AUTOMOTIVE
                                                                                                                  GROUP, INC.
PROSPECTUS SUMMARY.......................................................................

RISK FACTORS.............................................................................

DIVIDEND POLICY..........................................................................

DILUTION.................................................................................

USE OF PROCEEDS..........................................................................

CAPITALIZATION...........................................................................

BUSINESS.................................................................................

MANAGEMENT...............................................................................

PRINCIPAL STOCKHOLDERS...................................................................

DESCRIPTION OF
SECURITIES...............................................................................
   
                                                              ^                                  1,250,000 Shares of Common Stock
    
SHARES ELIGIBLE FOR
FUTURE SALE..............................................................................

CERTAIN RELATIONSHIPS
AND RELATED TRANSACTIONS.................................................................

UNDERWRITING.............................................................................

LEGAL OPINIONS...........................................................................       -----------------------
         
                                                                                                      PROSPECTUS
                                                                                                -----------------------
EXPERTS..................................................................................

INDEX TO FINANCIAL STATEMENTS............................................................F-1

UNTIL , 1998 (25 DAYS AFTER THE DATE OF THIS  PROSPECTUS) ALL DEALERS  EFFECTING
TRANSACTIONS IN THE REGISTERED SECURITIES,  WHETHER OR NOT PARTICIPATING IN THIS                        MASON HILL & CO., INC.
DISTRIBUTION,  MAY BE REQUIRED TO DELIVER A  PROSPECTUS.  THIS IS IN ADDITION TO
THE  OBLIGATION OF DEALERS TO DELIVER A PROSPECTUS  WHEN ACTING AS  UNDERWRITERS
   
                                                  ^                                                            JUNE __, 1998
    
AND WITH RESPECT TO THEIR UNSOLD ALLOTMENTS OR SUBSCRIPTIONS.












</TABLE>


<PAGE>

         Preliminary prospectus subject to completion, dated June , 1998
PROSPECTUS
                          PRIDE AUTOMOTIVE GROUP, INC.

                         95,000 Shares of Common Stock,
                       200,000 Warrants and 200,000 shares
                     of Common Stock underlying the Warrants
                       which may be sold from time to time
                         by the Selling Securityholders


     This Prospectus relates to 95,000 shares of Common Stock,  200,000 Warrants
and  200,000  shares of Common  Stock  underlying  the  Warrants  (the  "Selling
Securityholders'  Securities"), of Pride Automotive Group, Inc. (the "Company"),
which  are  being  offered  for sale by  certain  selling  securityholders  (the
"Selling   Securityholders").   See   "Selling   Securityholders   and  Plan  of
Distribution."

     The  Company  will not receive  any of the  proceeds  from the sales of the
Selling Securityholders' Securities by the Selling Securityholders.  The Selling
Securityholders'  Securities  may be  offered  from time to time by the  Selling
Securityholders,  their  transferees,  pledgees  and/or  their  donees,  through
ordinary brokerage  transactions in the  over-the-counter  market, in negotiated
transactions or otherwise, at market prices prevailing at the time of sale or at
negotiated prices.

     The Selling  Securityholders,  their pledgees  and/or their donees,  may be
deemed to be "underwriters" as defined in the Securities Act of 1933, as amended
(the  "Securities   Act").  If  any  broker-dealers  are  used  by  the  Selling
Securityholders,  their pledgees  and/or their donees,  any  commission  paid to
broker-dealers  and, if  broker-dealers  purchase  any Selling  Securityholders'
Securities as principals,  any profits  received by such  broker-dealers  on the
resale  of  the  Selling  Securityholders'  Securities,  may  be  deemed  to  be
underwriting discounts or commissions under the Securities Act. In addition, any
profits  realized by the Selling  Securityholders,  their pledgees  and/or their
donees, may be deemed to be underwriting  commissions.  All costs,  expenses and
fees  in  connection  with  the  registration  of the  Selling  Securityholders'
Securities  will be borne  by the  Company  except  for any  commission  paid to
broker-dealers.

     The Selling  Securityholders'  Securities offered by this Prospectus may be
sold from time to time by the Selling  Securityholders,  their  pledgees  and/or
their donees. No underwriting arrangements have been entered into by the Selling
Securityholders.  The distribution of the Selling Securityholders' Securities by
the Selling Securityholders, their pledgees and/or their donees, may be effected
in one or more transactions that may take place on the over-the-counter  market,
including ordinary broker's transactions,  privately-negotiated  transactions or
through sales to one or more dealers for resale of such shares as principals, at
market  prices  prevailing  at the  time of  sale,  at  prices  related  to such
prevailing  market  prices  or  negotiated   prices.   Usual  and  customary  or
specifically negotiated brokerage fees or commissions may be paid by the Selling
Securityholders, their pledgees and/or their donees, in connection with sales of
the Selling Securityholders' Securities.

     On the  date  of  this  Prospectus,  a  registration  statement  under  the
Securities   Act  with  respect  to  an   underwritten   public   offering  (the
"Underwritten  Offering") of 1,250,000  shares of Common Stock  (without  giving
effect to the Underwriters' Over-allotment Option granted to the Underwriters to
purchase up to an  additional  187,500  shares of Common  Stock),  was  declared
effective by the  Securities  and Exchange  Commission.  In connection  with the
Underwritten  Offering,  the  Company  granted the  Representative  a warrant to
purchase 125,000 shares of Common Stock (the "Underwriter's Warrants").

II-1

<PAGE>
     THE SECURITIES OFFERED HEREBY INVOLVE A HIGH DEGREE OF RISK. SEE "RISK
                          FACTORS" BEGINNING ON PAGE 7.

          THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE
      SECURITIES AND EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION
              NOR HAS THE SECURITIES AND EXCHANGE COMMISSION OR ANY
                  STATE SECURITIES COMMISSIONS PASSED UPON THE
                    ACCURACY OR ADEQUACY OF THIS PROSPECTUS.
            ANY REPRESENTATION TO THE CONTRARY IS A CRIMINAL OFFENSE.

                                  The Offering
<TABLE>
<CAPTION>

<S>                                  <C>                           
Securities Registered               95,000 shares of Common Stock, 200,000 Warrants and 200,000 shares of Common Stock
                                    underlying the Warrants. See "Description of Securities", "Risk Factors" and "Selling
                                    Securityholders and Plan of Distribution."


Risk Factors                        This offering involves a high degree of risk and immediate substantial dilution. See "Risk
                                    Factors" and "Dilution."

</TABLE>


                SELLING SECURITYHOLDERS AND PLAN OF DISTRIBUTION

         The Company has issued a warrant to certain NASD  broker/dealers  which
acted as Underwriters in the Company's 1996 public offering (the  "Underwriters'
Warrant") which enables such parties to acquire from the Company an aggregate of
95,000  shares of  Common  Stock and  200,000  Warrants  at a price of $7.50 per
share,  $.15 per Warrant  and $5.75 per share of Common  Stock for the shares of
Common Stock underlying the Warrants,  respectively. See "Certain Transactions".
The Selling  Securityholders  have advised the Company that sales of the Selling
Securityholders'  Securities  may be effected  from time to time by  themselves,
their pledgees  and/or their donees,  in  transactions  (which may include block
transactions)  in  the  over-the-counter  market,  in  negotiated  transactions,
through the writing of options on the Selling Securityholders'  Securities, or a
combination  of such methods of sale,  at fixed  prices that may be changed,  at
market  prices  prevailing at the time of sale,  or at  negotiated  prices.  The
Selling  Securityholders,  their pledgees  and/or their donees,  may effect such
transactions  by selling the  Selling  Securityholders'  Securities  directly to
purchasers or through broker-dealers that may act as agents or principals.  Such
broker-dealers may receive compensation in the form of discounts, concessions or
commissions  from the Selling  Securityholders  and/or the purchasers of Selling
Securityholders' Securities for whom such broker-dealers may act as agents or to
whom they sell as  principals,  or both (which  compensation  as to a particular
broker-dealer might be in excess of customary commissions).

         The Selling  Securityholders,  their pledgees and/or their donees,  and
any  broker-dealers  that  act in  connection  with  the  sale  of  the  Selling
Securityholders'  Securities  as principals  may be deemed to be  "underwriters"
within the meaning of Section 2(11) of the  Securities  Act and any  commissions
received  by them and any profit on the resale of the  Selling  Securityholders'
Securities  as  principals  might be deemed  to be  underwriting  discounts  and
commissions  under the Securities Act. The Selling  Securityholders'  Securities
being  registered  on  behalf  of the  Selling  Securityholders  are  restricted
securities  while  held by the  Selling  Securityholders  and the resale of such
securities by the Selling

                                      II-2

<PAGE>
Securityholders is subject to the prospectus  delivery and other requirements of
the Act. The Selling  Securityholders,  their pledgees and/or their donees,  may
agree to indemnify  any agent,  dealer or  broker-dealer  that  participates  in
transactions involving sales of the Selling Securityholders'  Securities against
certain liabilities, including liabilities arising under the Securities Act. The
Company   will  not  receive  any   proceeds   from  the  sale  of  the  Selling
Securityholders' Securities by the Selling Securityholders. Sales of the Selling
Securityholders'  Securities  by  the  Selling  Securityholders,   or  even  the
potential of such sales, would likely have an adverse effect on the market price
of the Company's securities.

         At the  time a  particular  offer  of any  securities  is made by or on
behalf of the Selling  Securityholders,  to the extent  required,  a  prospectus
supplement  will be  distributed  which will set forth the number of  securities
being offered and the terms of the offering, including the names or names of any
underwriters,  dealers or agents, the purchase price paid by any underwriter for
shares purchased from the Selling Securityholders and any discounts, commissions
or concessions allowed or reallowed or paid to dealers, and the proposed selling
price to the public.

         Under the  Securities  Exchange Act of 1934, as amended (the  "Exchange
Act"),  and the  regulations  thereto,  any person  engaged in  distribution  of
Company securities  offered by this Prospectus may not simultaneously  engage in
market-making   activities  with  respect  to  Company   securities  during  the
applicable  "cooling off" period prior to the commencement of such distribution.
In addition,  and without  limiting the foregoing,  the Selling  Securityholders
will be subject to  applicable  provisions of the Exchange Act and the rules and
regulations  thereunder,  including  without  limitation,  Regulation M and Rule
10b-7, in connection with  transactions in the securities,  which provisions may
limit the timing of  purchases  and sales of Company  securities  by the Selling
Securityholders.

         The  following  table sets forth  certain  information  with respect to
persons  for  whom the  Company  is  registering  the  Selling  Securityholders'
Securities  for resale to the public.  The  Company  will not receive any of the
proceeds from the sale of the Selling  Securityholders'  Securities.  Beneficial
ownership   of  the  Selling   Securityholders'   Securities   by  such  Selling
Securityholders  after  the  Offering  will  depend  on the  number  of  Selling
Securityholders' Securities sold by each Selling Securityholder.  The securities
held by the Selling Securityholders are restricted securities while held by such
Selling  Securityholders  and the  resale  of  such  securities  by the  Selling
Securityholders is subject to prospectus  delivery and other requirements of the
Act.   The   Selling   Securityholders'   Securities   offered  by  the  Selling
Securityholders are not being underwritten by the Underwriter.


                                      II-3

<PAGE>
           [Alternative Page for Selling Securityholders' Prospectus]
<TABLE>
<CAPTION>

                                    Beneficial                                                   Beneficial
                                    Ownership        Percentage                                  Ownership
                                    Prior            of                Amount of                 After Selling
                                    to Selling       Common            Shares/                   Securityholders
                                    Securityholders  Stock/Warrants    Warrants                  Offering if All
                                    Offering         Owned Before      Being                     Shares/Warrants
Selling Securityholder              Shares/Warrants  Offering          Registered                are Sold

<S>                                 <C>              <C>               <C>                       <C>
   
Mason Hill & Co., Inc.              42,750 / 90,000  45% / 45%         All                       0%
    

The Thornwater
   
 Company, L.P.                      28,500 / 60,000  30% / 30%         All                       0%

J.W. Barclay & Co., Inc.            23,750 / 50,000  25% / 25%         All                       0%
    

</TABLE>


                                      II-4

<PAGE>
<TABLE>
<CAPTION>
<S>                                                                                                 <C>
NO  DEALER,  SALESMAN  OR ANY  OTHER  PERSON  HAS  BEEN  AUTHORIZED  TO GIVE ANY
INFORMATION OR TO MAKE ANY  REPRESENTATIONS  OTHER THAN THOSE  CONTAINED IN THIS
PROSPECTUS IN CONNECTION  WITH THE OFFERING  CONTAINED  HEREIN,  AND IF GIVEN OR
MADE,  SUCH  INFORMATION  OR  REPRESENTATIONS  MUST  NOT BE  RELIED  UPON.  THIS                    PRIDE AUTOMOTIVE
PROSPECTUS DOES NOT CONSTITUTE AN OFFER TO SELL OR A SOLICITATION OF AN OFFER TO                      GROUP, INC.
BUY ANY OF THE  SECURITIES  OFFERED HEREBY IN ANY STATE TO ANY PERSON TO WHOM IT
IS UNLAWFUL TO MAKE SUCH AN OFFER.  THE DELIVERY OF THIS  PROSPECTUS AT ANY TIME           95,000 Shares of Common Stock, 200,000
DOES NOT IMPLY THAT THE INFORMATION  STATED IS CORRECT AS OF ANY TIME SUBSEQUENT           Warrants and 200,000 shares of Common
TO THE DATE HEREOF.                                                                        Stock underlying the Warrants which
                                                                                           may be sold from time to time by the
                                                                                               Selling Securityholders
                              --------------------
                                TABLE OF CONTENTS

ADDITIONAL INFORMATION...................................................................

PROSPECTUS SUMMARY.......................................................................

RISK FACTORS.............................................................................

DIVIDEND POLICY..........................................................................

DILUTION.................................................................................

USE OF PROCEEDS..........................................................................

CAPITALIZATION...........................................................................

BUSINESS.................................................................................            -----------------------
                                                                                                                PROSPECTUS
                                                                                                     -----------------------
MANAGEMENT...............................................................................

PRINCIPAL STOCKHOLDERS...................................................................

DESCRIPTION OF
SECURITIES...............................................................................

SHARES ELIGIBLE FOR
FUTURE SALE..............................................................................

CERTAIN RELATIONSHIPS
AND RELATED TRANSACTIONS.................................................................

UNDERWRITING.............................................................................                MASON HILL & CO., INC.

LEGAL OPINIONS...........................................................................

EXPERTS..................................................................................


INDEX TO FINANCIAL STATEMENTS............................................................F-1                  JUNE  , 1998

UNTIL , 1998 (25 DAYS AFTER THE DATE OF THIS  PROSPECTUS) ALL DEALERS  EFFECTING
TRANSACTIONS IN THE REGISTERED SECURITIES,  WHETHER OR NOT PARTICIPATING IN THIS
DISTRIBUTION,  MAY BE REQUIRED TO DELIVER A  PROSPECTUS.  THIS IS IN ADDITION TO
THE  OBLIGATION OF DEALERS TO DELIVER A PROSPECTUS  WHEN ACTING AS  UNDERWRITERS
AND WITH RESPECT TO THEIR UNSOLD ALLOTMENTS OR SUBSCRIPTIONS.
</TABLE>








                                      II-5

<PAGE>
                                     PART II
                     INFORMATION NOT REQUIRED IN PROSPECTUS

Item 24.  Indemnification of Directors and Officers.

         As  permitted  under  the  Delaware   Corporation  Law,  the  Company's
Certificate  of  Incorporation  and  By-laws  provide for  indemnification  of a
director or officer under certain  circumstances  against  reasonable  expenses,
including attorneys fees,  actually and necessarily  incurred in connection with
the defense of an action  brought  against him by reason of his being a director
or  officer.  In  addition,  the  Company's  charter  documents  provide for the
elimination  of  directors'  liability  to the Company or its  stockholders  for
monetary  damages  except  in  certain  instances  of  bad  faith,   intentional
misconduct, a knowing violation of law or illegal personal gain.

         Insofar as indemnification for liabilities arising under the Securities
Act of 1933, as amended (the  "Securities  Act"), may be permitted to directors,
officers  and  controlling  persons  of the  Company  pursuant  to any  charter,
provision, by-law, contract, arrangement,  statute or otherwise, the Company has
been advised that in the opinion of the Securities and Exchange Commission, such
indemnification  is against public policy as expressed in the Securities Act and
is,  therefore,  unenforceable.  In the event  that a claim for  indemnification
against  such  liabilities  (other  than the  payment by the Company of expenses
incurred or paid by a director, officer, or controlling person of the Company in
the  successful  defense of any such action,  suit or proceeding) is asserted by
such director,  officer or controlling  person of the Company in connection with
the Securities being registered  pursuant to this  Registration  Statement,  the
Company  will,  unless in the opinion of its counsel the matter has been settled
by  controlling  precedent,  submit to a court of appropriate  jurisdiction  the
question  whether  such  indemnification  by  it is  against  public  policy  as
expressed in the Securities  Act and will be governed by the final  adjudication
by such court of such issue.

Item 25.  Other Expenses of Issuance and Distribution.

<TABLE>
<CAPTION>
<S>                                                                    <C>         
   
         SEC Registration Fee                                          $2,919.59
    
         NASD Filing Fee                                                1,360.15
         Nasdaq Filing Fee                                              7,500.00
         Boston Stock Exchange Fee                                      5,000.00
         Printing and Engraving                                        35,000.00(1)
         Legal Fees                                                    80,000.00(1)
         Accounting                                                    35,000.00(1)
         Transfer Agent and Warrant Agent Fees                          2,500.00(1)
         Blue Sky Fee Expenses                                         25,000.00(1)
         Underwriters non-accountable
           expense allowance                                          150,000.00(1)
         Consulting Fee                                               108,000.00
         Miscellaneous                                                          (1)

         Total                                                       $400,000.00
- ------------------------
</TABLE>

(1) Estimated.

                                      II-6

<PAGE>
Item 26.  Recent Sales of Unregistered Securities.

         The  following  issuance  of shares of Common  Stock were  exempt  from
registration  under the Securities Act, in reliance upon the exemption  afforded
by Section 4(2) of the  Securities Act for  transactions  not involving a public
offering. All certificates evidencing such sales bear an appropriate restrictive
legend.

         In March 1995, Pride caused the Company to be incorporated in the State
of Delaware and  reorganized  its corporate  structure by exchanging  all of its
shares of Pride Management  Services,  Plc., an English corporation ("PMS") with
the Company in exchange  for  1,500,000  newly  issued  shares of the  Company's
common stock, making PMS a wholly owned subsidiary of the Company.

         In March 1995,  the Company issued 60,000 shares of its Common Stock to
Lampert & Lampert, counsel to the Company for fees and expenses.

         The Company  consummated a private placement offering in December 1995.
The Company  sold 20 units in the Private  Placement.  The units each  comprised
25,000 shares of Common Stock at a purchase price of $6,000 per unit.

   
         The Company  consummated a private placement offering ^between December
1996 and March 1997.  The Company sold 17 units in the Private  Placement to the
Selling  Shareholders.  The units each comprised of a 10% promissory note in the
amount of  $95,000  and  10,000  shares  of the  Company's  common  stock for an
aggregate price of $100,000 per unit. The notes are payable on the earlier of 18
months from the date of issuance or a closing of an underwritten public offering
of the Company's  securities.  In connection  with acting as the Placement Agent
for this transaction, the Underwriter received $240,500 as commission.
    

Item 27.  Exhibits.

         The  following  exhibits  marked with an asterisk  are being filed with
this  Registration  Statement  on  Form  SB-2.  All  other  Exhibits  have  been
previously filed.
<TABLE>
<CAPTION>

<S>                        <C> 
  1.1             -        Form of Underwriting Agreement.
  3.1             -        Certificate of Incorporation of the Company. (Incorporated by reference from the
                           Registration Statement filed on January 12, 1996 SEC file number 333-296-NY)
  3.2             -        By-Laws of the Company. (Incorporated by reference from the Registration
                           Statement filed on January 12, 1996 SEC file number 333-296-NY)
  4.1             -        Specimen Common Stock Certificate. (Incorporated by reference from the
                           Registration Statement filed on January 12, 1996 SEC file number 333-296-NY)
  4.2             -        Specimen Warrant Certificate. (Incorporated by reference from the Registration
                           Statement filed on January 12, 1996 SEC file number 333-296-NY)
  4.3             -        Form of Warrant Agreement between the Company and the Underwriters.
  4.4             -        Form of Warrant Agreement between the Company and Continental Stock Transfer
                           & Trust Company. (Incorporated by reference from the Registration Statement filed
                           on January 12, 1996 SEC file number 333-296-NY)
  4.5             -        Form of Lock-up Agreement.

                                      II-7

<PAGE>
  4.6             -        Form of Special Warrant.
  5.0             -        Opinion of Lampert & Lampert.
 10.1             -        The Company's Senior Management Incentive Plan. (Incorporated by reference
                           from the Registration Statement filed on January 12, 1996 SEC file number 333-
                           296-NY)
 10.2             -        Employment Agreement with Alan Lubinsky. (Incorporated by reference from the
                           Registration Statement filed on January 12, 1996 SEC file number 333-296-NY)
 10.3             -        Employment Agreement with Ivan Averbuch. (Incorporated by reference from the
                           Registration Statement filed on January 12, 1996 SEC file number 333-296-NY)
 10.4             -        Consulting Agreement.
 10.5             -        Loan Agreement between PMS and Alan Lubinsky. (Incorporated by reference
                           from the Registration Statement filed on January 12, 1996 SEC file number 333-
                           296-NY)
 10.6             -        Form of Service Agreement. (Incorporated by reference from the Registration
                           Statement filed on January 12, 1996 SEC file number 333-296-NY)
 10.7             -        Asset purchase agreement between Pride Vehicle Contracts (UK) Limited and
                           Master Vehicle Contracts Limited. (Incorporated by reference from the Registration
                           Statement filed on January 12, 1996 SEC file number 333-296-NY)
 10.8             -        Form of Hire Purchase Agreement. (Incorporated by reference from the
                           Registration Statement filed on January 12, 1996 SEC file number 333-296-NY)
 10.9             -        Mortgage on Pride House, Watford Metro Center. (Incorporated by reference from
                           the Registration Statement filed on January 12, 1996 SEC file number 333-296-NY)
 10.10            -        Mortgage  on Croydon,  England  property.  (Incorporated  by
                           reference from the Registration Statement filed on January 12,
                           1996 SEC file number 333-296-NY)
 10.11            -        Lease agreement with respect to the Croydon England property. (Incorporated by
                           reference from the Registration Statement filed on January 12, 1996 SEC file
                           number 333-296-NY)
 10.12            -        Lease agreement with respect to Land at Unit 1, Vickers Drive North, Brooklands
                           Industrial Park, Elmbridge, Surrey.
 10.13            -        Financing Agreement with Midland Bank dated January 22, 1998
 23.1*            -        Consent of Civvals Chartered Accountants.
 23.2             -        Consent of Lampert & Lampert, Esqs., is contained in their opinion filed as exhibit
                           5.0 to this Registration Statement.
</TABLE>

Item 28.  Undertakings.

The undersigned Registrant hereby undertakes:

         (1) To file, during any period in which offers or sales are being made,
a Post-Effective Amendment to this Registration Statement;

          (i) to include  any  prospectus  required  by Section  10(a)(3) of the
     Securities Act;

          (ii) to reflect in the  prospectus  any facts or events  arising after
     the  effective  date of the  Registration  Statement  (or the  most  recent
     Post-Effective Amendment thereof) which,  individually or in the aggregate,
     represent  a  fundamental  change  in  the  information  set  forth  in the
     Registration Statement;

                                      II-8

<PAGE>
          (iii) to include any material  information with respect to the plan of
     distribution not previously disclosed in the Registration  Statement or any
     material  change  to  such  information  in  the  Registration   Statement,
     including  but not  limited  to any  addition  or  deletion  of a  managing
     Underwriter.

         (2) That,  for the  purpose  of  determining  any  liability  under the
Securities Act, each such  Post-Effective  Amendment shall be deemed to be a new
Registration  Statement  relating to the  securities  offered  therein,  and the
offering of such  securities  at the time shall be deemed to be the initial bona
fide offering thereof.

         (3) To remove from  registration by means of  Post-Effective  Amendment
any of the securities being registered which remain unsold at the termination of
the offering.

         (4) That,  for the  purpose  of  determining  any  liability  under the
Securities Act, each post-effective amendment that contains a form of prospectus
shall be deemed to be a new  Registration  Statement  relating to the securities
offered  therein,  and the  offering  of such  securities  at that time shall be
deemed to be the initial bona fide offering thereof.

         The  undersigned   Registrant  hereby  undertakes  to  provide  to  the
Underwriters   at  the  Closing   specified  in  the   Underwriting   Agreement,
certificates in such  denominations  and registered in such names as required by
the Underwriters to permit prompt delivery to each purchaser.

         Insofar as indemnification for liabilities arising under the Securities
Act may be  permitted to  directors,  officers  and  controlling  persons of the
Company,  pursuant to the foregoing  provisions,  or otherwise,  the Company has
been advised that in the opinion of the Securities and Exchange  Commission such
indemnification  is against public policy as expressed in the Securities Act and
is,  therefore,  unenforceable.  In the event  that a claim for  indemnification
against  such  liabilities  (other  than the  payment by the Company of expenses
incurred or paid by a director,  officer or controlling person of the Company in
the  successful  defense of any action,  suit or proceeding) is asserted by such
director,  officer or controlling person in connection with the securities being
registered,  the Company  will,  unless in the opinion of its counsel the matter
has been  settled by  controlling  precedent,  submit to a court of  appropriate
jurisdiction the question whether such  indemnification  by it is against public
policy as  expressed  in the  Securities  Act and will be  governed by the final
adjudication of such issue. See Item 24.

                                      II-9

<PAGE>
                                   SIGNATURES

   
         Pursuant  to the  requirements  of the  Securities  Act  of  1933,  the
Registrant certifies that it has reasonable grounds to believe that it meets all
the requirements  for filing on Form SB-2 and has duly caused this  Registration
Statement  to be  signed  on its  behalf  by  the  undersigned,  thereunto  duly
authorized in New York, New York on the 18th day of June, 1998.
    

                                                    PRIDE AUTOMOTIVE GROUP, INC.



                                                    By:        /s/ Alan Lubinsky
                                                        ALAN LUBINSKY, President


         Pursuant  to the  requirements  of the  Securities  Act of  1933,  this
Registration  Statement  has been signed below by the  following  persons in the
capacities and on the dates indicated.


<TABLE>
<CAPTION>


<S>                                                  <C>                                         <C>
/s/ Alan Lubinsky                                    President and Director
   
Alan Lubinsky                                        (Principal Executive                        06/18/98
                                                     Officer)                                    Date
    


/s/ Ivan Averbuch
Ivan Averbuch                                        Chief Financial Officer, Vice President,
   
                                                     Treasurer                                   06/18/98
    
                                                                                                 Date


   
/s/ Allan Edgar                                      Director                                    06/18/98
    
Allan Edgar                                                                                      Date


   
/s/ Ian Satill                                       Director                                    06/18/98
    
Ian Satill                                                                                       Date


</TABLE>


               CONSENT OF INDEPENDENT CERTIFIED PUBLIC ACCOUNTANT



We  hereby  consent  to the  use in this  amendment  No.  2 to the  Registration
Statement  on Form SB-2 of our report dated  February  20, 1998  relating to the
consolidated   financial   statements  of  Pride  Automotive   Group,  Inc.  and
Subsidiaries,  and to the  reference to our Firm under the caption  "Experts" in
the  Prospectus.  We also  consent to the  reference  to our firm in the Summary
Financial Data section of the Registration Statement.





                                                                         CIVVALS



London, United Kingdom
June 18, 1998



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