HEARTSTREAM INC/DE
DEF 14A, 1996-05-13
ELECTROMEDICAL & ELECTROTHERAPEUTIC APPARATUS
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<PAGE>
                            SCHEDULE 14A INFORMATION
 
                  Proxy Statement Pursuant to Section 14(a) of
            the Securities Exchange Act of 1934 (Amendment No.    )
 
    Filed by the Registrant /X/
    Filed by a Party other than the Registrant / /
 
    Check the appropriate box:
    / /  Preliminary Proxy Statement
    / /  Confidential, for Use of the Commission Only (as permitted by Rule
         14a-6(e)(2))
    /X/  Definitive Proxy Statement
    / /  Definitive Additional Materials
    / /  Soliciting  Material  Pursuant  to  Section  240.14a-11(c)  or  Section
         240.14a-12
                            Heartstream, Inc.
- - --------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)
                            Heartstream, Inc.
- - --------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if other than the Registrant)
 
Payment of Filing Fee (Check the appropriate box):
 
/X/  $125 per  Exchange Act  Rules 0-11(c)(1)(ii),  14a-6(i)(1), 14a-6(i)(2)  or
     Item 22(a)(2) of Schedule 14A.
/ /  $500  per  each party  to  the controversy  pursuant  to Exchange  Act Rule
     14a-6(i)(3).
/ /  Fee  computed  on   table  below   per  Exchange   Act  Rules   14a-6(i)(4)
     and 0-11.
     1) Title of each class of securities to which transaction applies:
        ------------------------------------------------------------------------
     2) Aggregate number of securities to which transaction applies:
        ------------------------------------------------------------------------
     3) Per unit price or other underlying value of transaction computed
        pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the
        filing fee is calculated and state how it was determined):
        ------------------------------------------------------------------------
     4) Proposed maximum aggregate value of transaction:
        ------------------------------------------------------------------------
     5) Total fee paid:
        ------------------------------------------------------------------------
/ /  Fee paid previously with preliminary materials.
/ /  Check box if any part of the fee is offset as provided by Exchange Act Rule
     0-11(a)(2)  and identify the  filing for which the  offsetting fee was paid
     previously. Identify the previous filing by registration statement  number,
     or the Form or Schedule and the date of its filing.
     1) Amount Previously Paid:
        ------------------------------------------------------------------------
     2) Form, Schedule or Registration Statement No.:
        ------------------------------------------------------------------------
     3) Filing Party:
        ------------------------------------------------------------------------
     4) Date Filed:
        ------------------------------------------------------------------------
<PAGE>
                               HEARTSTREAM, INC.
                               ------------------
 
                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                          TO BE HELD ON JUNE 14, 1996
                             ---------------------
 
TO THE STOCKHOLDERS:
 
    NOTICE   IS  HEREBY  GIVEN  that  the  Annual  Meeting  of  Stockholders  of
Heartstream, Inc. (the "Company") will be held on Friday, June 14, 1996 at  9:00
a.m.,  local time, at  the offices of  the Company, 2401  4th Avenue, Suite 300,
Seattle, Washington 98121, for the following purposes:
 
    1.  To elect two Class I directors to serve a three-year term expiring  upon
       the  1999 Annual Meeting  of Stockholders, or  until their successors are
       duly elected and qualified.
 
    2.  To ratify the appointment of  Ernst & Young LLP as independent  auditors
       of the Company for the fiscal year ending December 31, 1996.
 
    3.   To transact such other business as may properly come before the meeting
       or any adjournment thereof.
 
    The foregoing  items of  business  are more  fully  described in  the  Proxy
Statement accompanying this Notice.
 
    Only  stockholders of record at the close  of business on April 19, 1996 are
entitled to notice of and to vote at the annual meeting.
 
    All stockholders  are cordially  invited to  attend the  meeting in  person.
However,  to ensure your representation  at the meeting, you  are urged to mark,
sign, date and return  the enclosed proxy  card as promptly  as possible in  the
enclosed  self-addressed stamped envelope. Any stockholder attending the meeting
may vote in person even if he or she returned a proxy.
 
                                          FOR THE BOARD OF DIRECTORS
 
                                          JAMES R. SHAY
                                          CHIEF LEGAL COUNSEL AND SECRETARY
 
Seattle, Washington
May 13, 1996
<PAGE>
                               HEARTSTREAM, INC.
                               ------------------
 
                                PROXY STATEMENT
 
    The  enclosed Proxy is solicited on  behalf of Heartstream, Inc., a Delaware
corporation (the "Company"), for use at the Annual Meeting of Stockholders to be
held Friday, June  14, 1996, at  9:00 a.m., local  time, at the  offices of  the
Company,  2401  4th Avenue,  Suite  300, Seattle,  Washington  98121, or  at any
adjournment thereof, for the purposes set  forth herein and in the  accompanying
Notice of Annual Meeting of Stockholders. The principal executive offices of the
Company  are located at  2401 4th Avenue, Suite  300, Seattle, Washington 98121.
The Company's telephone number at that location is (206) 443-7630.
 
    These proxy solicitation materials were mailed  on or about May 13, 1996  to
all shareholders entitled to vote at the meeting.
 
                 INFORMATION CONCERNING SOLICITATION AND VOTING
 
RECORD DATE AND SHARE OWNERSHIP
 
    Only  stockholders of record at the close of business on April 19, 1996 (the
"Record Date") are entitled to notice of  and to vote at the annual meeting.  At
the Record Date, 11,405,638 shares of the Company's Common Stock were issued and
outstanding.
 
REVOCABILITY OF PROXIES
 
    Any  proxy given pursuant to this solicitation  may be revoked by the person
giving it at any time  before its use by  delivering to the Company  (Attention:
James R. Shay, Chief Legal Counsel and Secretary) a written notice of revocation
or  a duly executed proxy  bearing a later date or  by attending the meeting and
voting in person.
 
VOTING AND SOLICITATION
 
    Each share of Common Stock outstanding on the Record Date is entitled to one
vote. Stockholders do not have  the right to cumulate  votes in the election  of
directors.  The required  quorum for the  transaction of business  at the annual
meeting is a majority of the votes eligible  to be cast by holders of shares  of
Common  Stock  issued  and  outstanding  on the  Record  Date.  For  purposes of
determining the presence of a quorum,  abstentions and broker non-votes will  be
counted  by the  Company as  present at  the meeting.  Abstentions will  also be
counted by  the Company  in determining  the  total number  of votes  cast  with
respect  to a proposal (other than  the election of directors). Broker non-votes
will not be counted in  determining the number of votes  cast with respect to  a
proposal.
 
    The  cost of soliciting Proxies will be borne by the Company. Proxies may be
solicited by certain of the Company's directors, officers and regular employees,
without additional  compensation, in  person or  by telephone  or facsimile.  In
addition,  the Company intends  to retain the  services of one  or more firms to
assist in  the solicitation  of proxies  for  an estimated  fee of  $2,000  plus
reimbursement  of  expenses. In  addition, the  Company may  reimburse brokerage
firms and  other persons  representing  beneficial owners  of shares  for  their
expenses in forwarding solicitation materials to such beneficial owners.
 
SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
 
    The  following table  sets forth  certain information  known to  the Company
regarding beneficial ownership of  the Company's Common Stock  as of the  Record
Date by (i) each person known by the
<PAGE>
Company  to beneficially own  more than 5%  of the Company's  Common Stock, (ii)
each of  the Company's  directors, (iii)  each executive  officer named  in  the
Summary  Compensation  Table  appearing  herein,  and  (iv)  all  directors  and
executive officers of the Company as a group:
 
<TABLE>
<CAPTION>
                                                                       NUMBER OF    PERCENTAGE OF
NAME OF BENEFICIAL OWNER                                               SHARES (1)    CLASS OWNED
- - --------------------------------------------------------------------  ------------  -------------
<S>                                                                   <C>           <C>
Entities affiliated with Mayfield Fund (2) .........................    2,310,714         20.3%
 2800 Sand Hill Road
 Menlo Park, CA 94025
Entities affiliated with Oak Investment Partners (3) ...............      714,286          6.3%
 One Gorham Island
 Westport, CT 06880
Entities affiliated with Weiss, Peck & Greer (4) ...................      642,857          5.6%
 555 California Street, #4760
 San Francisco, CA 94104
Alan J. Levy (5)....................................................      204,011          1.8%
Keith M. Serzen (6).................................................       42,000         *
James R. Shay.......................................................       --             *
Michael J. Levinthal (7)............................................    2,314,325         20.3%
Ellen M. Feeney (8).................................................      643,968          5.6%
Frank M. Fischer (9)................................................        5,173         *
Wende S. Hutton (10)................................................    2,333,025         20.4%
Mark B. Knudson (11)................................................      518,968          4.5%
Kurt C. Wheeler (12)................................................       17,778         *
All directors and executive officers as a group (10 persons)(13)....    3,952,958         33.2%
</TABLE>
 
- - ------------------------
 * Less than 1%
 
 (1) Except as otherwise indicated in  the footnotes to this table and  pursuant
    to  applicable community property laws, the  persons named in the table have
    sole voting and investment power with respect to all shares of Common Stock.
 
 (2) Includes 2,203,428 shares held by  Mayfield VII and 107,286 shares held  by
    Mayfield  Associates  Fund  II.  Excludes shares  and  shares  issuable upon
    exercise of stock options exercisable within 60 days of the Record Date held
    by Michael J. Levinthal and Wende S. Hutton. See Note 7 and Note 10.
 
 (3) Includes  698,000 shares  held by  Oak Investment  Partners VI,  a  Limited
    Partnership,  and  16,286 shares  held by  Oak  VI Affiliates  Fund, Limited
    Partnership.
 
 (4) Includes 246,985 shares held by Weiss, Peck & Greer Venture Associates  II,
    L.P.,  54,129  shares held  by  Weiss, Peck  &  Greer Venture  Associates II
    (Overseas), L.P.  and  341,743 shares  held  by WPG  Enterprise  Fund,  L.P.
    Excludes  shares issuable upon exercise of stock options exercisable with 60
    days of the Record Date held by Ellen M. Feeney. See Note 8.
 
 (5) Includes 119,011 shares issuable upon exercise of stock options exercisable
    within 60 days of the Record Date.
 
 (6) Includes 42,000 shares issuable upon exercise of stock options  exercisable
    within 60 days of the Record Date.
 
                                       2
<PAGE>
 (7)  Includes 2,203,428 shares held by Mayfield  VII and 107,286 shares held by
    Mayfield Associates Fund  II. Mr.  Levinthal is  a general  partner of  both
    Mayfield  VII  and  Mayfield  Associates Fund  II  and  disclaims beneficial
    ownership of the shares held  by such entities except  to the extent of  his
    proportionate  partnership  interests  therein. Also  includes  1,111 shares
    issuable upon exercise of  stock options exercisable within  60 days of  the
    Record Date.
 
 (8)  Includes 246,985 shares held by Weiss, Peck & Greer Venture Associates II,
    L.P., 54,129  shares held  by  Weiss, Peck  &  Greer Venture  Associates  II
    (Overseas),  L.P. and 341,743  shares held by WPG  Enterprise Fund, L.P. Ms.
    Feeney is a general partner  of the general partner  of Weiss, Peck &  Greer
    Venture  Associates II, L.P.,  WPG Enterprise Fund, L.P.,  and Weiss, Peck &
    Greer Venture  Associates  II  (Overseas), L.P.,  and  disclaims  beneficial
    ownership  of the shares held  by such entities except  to the extent of her
    proportionate partnership  interest  therein.  Also  includes  1,111  shares
    issuable  upon exercise of  stock options exercisable within  60 days of the
    Record Date.
 
 (9) Includes 5,173 shares issuable  upon exercise of stock options  exercisable
    within 60 days of the Record Date.
 
(10)  Includes 2,203,428 shares held by Mayfield  VII and 107,286 shares held by
    Mayfield Associates Fund II. Ms. Hutton is a venture partner of Mayfield VII
    and a  limited  partner  of  Mayfield  Associates  Fund  II,  and  disclaims
    beneficial  ownership  of the  shares held  by such  entities except  to the
    extent of  her proportionate  partnership  interest therein.  Also  includes
    21,111  shares issuable upon exercise of stock options exercisable within 60
    days of the Record Date.
 
(11) Includes  517,857 shares  held  by Medical  Innovation  Fund II,  L.P.  Mr.
    Knudson  is a general  partner of the general  partner of Medical Innovation
    Fund II, L.P.,  and disclaims  beneficial ownership  of the  shares held  by
    Medical  Innovation Fund II, L.P. except  to the extent of his proportionate
    partnership interest  therein.  Also  includes 1,111  shares  issuable  upon
    exercise of stock options exercisable within 60 days of Record Date
 
(12)  Includes 4,445 shares issuable upon  exercise of stock options exercisable
    within 60 days of the Record Date.
 
(13) Includes 195,073 shares issuable upon exercise of stock options exercisable
    within 60 days of the Record Date.
 
                                PROPOSAL NO. 1:
                             ELECTION OF DIRECTORS
 
NOMINEES
 
    The Company currently has seven directors divided among three classes: Class
I, whose term will expire  at the annual meeting  of stockholders to which  this
proxy  statement relates; Class II, whose term will expire at the annual meeting
of stockholders to be held in 1997; and Class III, whose term will expire at the
annual meeting of stockholders  to be held  in 1998. The  Class I directors  are
Michael  J. Levinthal and Mark  B. Knudson, the Class  II directors are Ellen M.
Feeney and Kurt C. Wheeler, and the Class III directors are Alan J. Levy,  Frank
M. Fischer and Wende S. Hutton.
 
    Two  Class  I  directors are  to  be elected  at  the annual  meeting  for a
three-year term ending at the annual meeting of stockholders to be held in 1999.
The Board of Directors  has nominated Michael J.  Levinthal and Mark B.  Knudson
for  election as a Class I director, each of whom is currently a director of the
Company. Unless otherwise instructed,  the proxy holders  will vote the  proxies
received  by  them for  Mr. Levinthal  and Mr.  Knudson. In  the event  that Mr.
Levinthal or Mr. Knudson  is unable or  declines to serve as  a director at  the
time  of the annual meeting, the proxies will be voted for any nominee who shall
be designated by the present Board of Directors to fill the vacancy. The Company
is not aware of any  reason why Mr. Levinthal or  Mr. Knudson will be unable  or
will decline to serve as a director.
 
                                       3
<PAGE>
    Certain  information regarding the nominees and the incumbent members of the
Board of Directors is set forth below:
 
<TABLE>
<CAPTION>
                                                                                    DIRECTOR
   NAME OF DIRECTOR OR NOMINEE         AGE            PRINCIPAL OCCUPATION            SINCE
- - ---------------------------------      ---      ---------------------------------  -----------
<S>                                <C>          <C>                                <C>
Alan J. Levy                               58   President and Chief Executive            1993
                                                 Officer of the Company
Michael J. Levinthal                       41   General Partner of Mayfield Fund         1993
Ellen M. Feeney                            36   General Partner of Weiss, Peck &         1994
                                                 Greer Venture Partners
Frank M. Fischer                           54   President and Chief Executive            1995
                                                 Officer of Ventritex, Inc.
Wende S. Hutton                            36   General Partner of Mayfield Fund         1993
Mark B. Knudson                            47   General Partner of Medical               1994
                                                 Innovation Fund II
Kurt C. Wheeler                            42   President and Chief Executive            1993
                                                 Officer of InControl, Inc.
</TABLE>
 
    DR. LEVY joined the Company in  November 1993 as President, Chief  Executive
Officer and a director. From 1989 to 1993, he was President of Heart Technology,
Inc.,  a company that  develops, manufacturers and  markets devices for removing
plaque from coronary  arteries. Before  joining Heart Technology,  Dr. Levy  was
Vice  President of  Research and  New Technology  and a  member of  the Board of
Directors of Johnson  & Johnson's  Ethicon division, a  manufacturer of  medical
devices. Dr. Levy is a director of Gynecare, Inc.
 
    MR. LEVINTHAL has been a general partner of Mayfield Fund, a venture capital
investment  firm, since 1984. Mr. Levinthal serves  on the Board of Directors of
InControl, Inc. and several privately held companies.
 
    MS. FEENEY  has  been a  general  partner of  Weiss,  Peck &  Greer  Venture
Partners,  L.L.C., a venture  capital investment firm,  since October 1989. From
July 1986 to October 1989, she was an associate partner of the Hambrecht & Quist
Life Sciences  Fund, also  a venture  capital investment  firm. Ms.  Feeney  has
served  as a founder of and currently  serves as a director of several privately
held companies.
 
    MR. FISCHER has been the President,  Chief Executive Officer and a  director
of  Ventritex, Inc., a manufacturer of implantable cardiac defibrillators, since
July 1987.  From May  1977 until  joining Ventritex,  Mr. Fischer  held  various
positions  with Cordis Corporation, a manufacturer of medical products including
cardiac pacemakers,  serving  most  recently as  President  of  the  Implantable
Products Division. Mr. Fischer is a director of Heartport.
 
    MS. HUTTON served as the Company's Vice President of Marketing from February
1993  until November  1993. From July  1993 until  March 1995, Ms.  Hutton was a
venture partner, and  since March 1995  has been a  general partner of  Mayfield
Fund. From March 1991 to January 1993, she was General Manager of the Transgenic
Laboratory  Products division  of GenPharm International,  Inc., a biotechnology
company. From August  1986 to March  1991, Ms. Hutton  was employed by  Nellcor,
Inc.,  where she  held various senior  positions in  international marketing and
business development.
 
                                       4
<PAGE>
    DR. KNUDSON  was  a  founder  of Arden  Medical  Systems,  Inc.,  a  medical
diagnostics company, and served as President and Chairman of the Board until its
acquisition  by Johnson & Johnson, Inc. He then served as President of Johnson &
Johnson Professional Diagnostics through 1989. Since 1989, Dr. Knudson has  been
a  special  limited  partner  of  Medical  Innovation  Fund,  a  venture capital
investment partnership, and, since 1993, a general partner of Medical Innovation
Fund II. Dr. Knudson  is a director of  InControl, Inc. and Diametrics  Medical,
Inc.
 
    MR.  WHEELER has served as President, Chief Executive Officer and a director
of InControl,  Inc. since  December 1990.  From 1989  to April  1992, he  was  a
principal  with Mayfield Fund. Mr. Wheeler has  been involved in the start-up of
four life sciences technology companies and previously was employed by Eli Lilly
& Company.
 
BOARD MEETINGS AND COMMITTEES
 
    The Board of Directors  of the Company held  seven meetings during the  year
ended  December 31, 1995 and acted twice by unanimous written consent. The Board
of Directors has an  Audit Committee and a  Compensation Committee. It does  not
have  a  nominating  committee or  a  committee  performing the  functions  of a
nominating committee. From time  to time, the Board  has created various ad  hoc
committees for special purposes. No such committee is currently functioning.
 
    The  Audit Committee currently consists of  directors Ellen M. Feeney, Wende
S. Hutton and Mark B. Knudson. The  Audit Committee was formed in November  1995
and  did not hold any meetings during  the last fiscal year. The Audit Committee
reviews the internal accounting procedures of the Company and consults with  and
reviews the services provided by the Company's independent auditors.
 
    The  Compensation  Committee  currently  consists  of  directors  Michael J.
Levinthal, Frank M. Fischer and Kurt C. Wheeler. The Compensation Committee  was
formed  in November 1995  and did not  hold any meetings  during the last fiscal
year. The  Compensation  Committee  reviews  and recommends  to  the  Board  the
compensation  and benefits  of all officers  of the Company  and establishes and
reviews general policies relating to  compensation and benefits of employees  of
the Company.
 
    No director serving in the year ended December 31, 1995, attended fewer than
75%  of the aggregate number of meetings  of the Board of Directors and meetings
of the committees of the Board on which he or she serves.
 
DIRECTOR COMPENSATION
 
    Directors do not currently  receive any cash  compensation from the  Company
for  their  service as  members of  the  Board of  Directors, although  they are
reimbursed for  certain expenses  in  connection with  attendance at  Board  and
Committee meetings. Under the Company's 1995 Director Option Plan (the "Director
Plan"),  each director who is not an  employee of the Company receives an option
to purchase 10,000 shares  of Common Stock upon  joining the Board of  Directors
and,  beginning on the first business day of  1997, an annual grant of an option
to purchase 3,000 shares of Common Stock. The exercise price of these options is
equal to the fair market  value of the Common Stock  on the date of grant.  Each
initial option grant under the Director Plan vests monthly over three years, and
each  subsequent  annual  option  grant is  fully  vested  and  exercisable when
granted. No  options were  granted under  the Director  Plan in  1995.  Employee
directors do not receive any compensation, expense reimbursement or stock option
grants for serving as directors or for attending Board or Committee meetings.
 
COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION
 
    The  Board of Directors  established its Compensation  Committee in November
1995. Prior to establishing the  Compensation Committee, the Board of  Directors
as a whole performed the functions delegated to the Compensation Committee.
 
                                       5
<PAGE>
VOTE REQUIRED
 
    The  two nominees receiving  the highest number of  affirmative votes of the
shares of the Company's Common Stock present and entitled to vote at the  annual
meeting  shall be  elected as  the Class  I directors.  Votes withheld  from any
nominee will be counted for purposes of determining the presence or absence of a
quorum but are not counted as affirmative votes.
 
    THE BOARD OF DIRECTORS RECOMMENDS THAT THE STOCKHOLDERS VOTE "FOR"  ELECTION
OF EACH OF MICHAEL J. LEVINTHAL AND MARK B. KNUDSON.
 
                                PROPOSAL NO. 2:
             RATIFICATION OF APPOINTMENT OF INDEPENDENT ACCOUNTANTS
 
    The Board of Directors has selected Ernst & Young LLP, independent auditors,
to  audit the financial statements  of the Company for  the year ending December
31, 1996, and  recommends that the  stockholders vote for  ratification of  such
appointment.  In  the event  of a  negative  vote, the  Board of  Directors will
reconsider its selection. Ernst & Young LLP has audited the Company's  financial
statements since inception. Representatives of Ernst & Young LLP are expected to
be  present at the meeting and will have  the opportunity to make a statement if
they desire to do so, and are expected to be available to respond to appropriate
questions.
 
    THE BOARD  OF DIRECTORS  RECOMMENDS  THAT THE  STOCKHOLDERS VOTE  "FOR"  THE
RATIFICATION  OF  THE  APPOINTMENT  OF  ERNST  &  YOUNG  LLP  AS  THE  COMPANY'S
INDEPENDENT AUDITORS FOR THE FISCAL YEAR ENDING DECEMBER 31, 1996.
 
                                   MANAGEMENT
 
EXECUTIVE OFFICERS
 
    The following  table sets  forth  certain information  with respect  to  the
executive officers of the Company as of March 31, 1996:
 
<TABLE>
<CAPTION>
                       NAME                         AGE                      POSITION
- - --------------------------------------------------  --- --------------------------------------------------
<S>                                                 <C> <C>
Alan J. Levy                                        58  President and Chief Executive Officer
Carlton B. Morgan                                   48  Vice President of Research and Development
Keith M. Serzen                                     43  Vice President of Sales and Marketing
James R. Shay                                       37  Chief Legal Counsel and Secretary
</TABLE>
 
    DR.  LEVY joined Heartstream in November  1993 as President, Chief Executive
Officer and a director. From 1989 to 1993, he was President of Heart Technology,
Inc., a company that  develops, manufacturers and  markets devices for  removing
plaque  from coronary  arteries. Before joining  Heart Technology,  Dr. Levy was
Vice President of  Research and  New Technology  and a  member of  the Board  of
Directors  of Johnson  & Johnson's Ethicon  division, a  manufacturer of medical
devices.
 
    MR. MORGAN, a  co-founder of the  Company, has served  as Vice President  of
Research  and Development since  the Company's inception  in December 1992. From
1981 until  co-founding  the  Company,  Mr. Morgan  held  various  positions  at
Physio-Control  Corporation, a manufacturer  of emergency cardiac defibrillators
and devices, serving most recently as Research Director.
 
    MR. SERZEN joined the  Company in February 1995  as Vice President of  Sales
and  Marketing. From  1984 until  joining the  Company, Mr.  Serzen held various
positions at  Nellcor,  Inc.,  a  manufacturer  of  high-performance  electronic
patient  monitoring systems,  serving most  recently as  Vice President/ General
Manager of the Sensor and Accessory Division. Before joining Nellcor, Mr. Serzen
held positions with several health  care industry companies, including  American
Hospital Supply Corporation, a diversified medical supplies manufacturer.
 
    MR.  SHAY joined  the Company  in November 1995  as Chief  Legal Counsel and
Secretary. From 1992 until joining the Company, Mr. Shay practiced  intellectual
property  law  with  the law  firm  of  Morrison &  Foerster  in  San Francisco,
California, first  in  an  Of Counsel  position  and  then more  recently  as  a
 
                                       6
<PAGE>
partner.  From 1990 to 1992, Mr. Shay  served as patent counsel at Nellcor, Inc.
Prior to joining Nellcor, Mr. Shay worked at the intellectual property law  firm
of Townsend and Townsend in San Francisco, California.
 
    Each  officer  is elected  and  serves at  the  discretion of  the  Board of
Directors. Each of the Company's officers devotes substantially full time to the
affairs of  the Company.  There are  no family  relationships among  any of  the
Company's directors or officers.
 
SUMMARY COMPENSATION TABLE
 
    The  following  table  sets forth  certain  information for  the  year ended
December 31, 1995, regarding the  compensation of the Company's Chief  Executive
Officer  and each of the other most highly compensated executive officers of the
Company whose annual salary  and bonus for  such fiscal year  were in excess  of
$100,000 (the "Named Executive Officers"):
 
<TABLE>
<CAPTION>
                                                                                                  LONG-TERM
                                                                                             COMPENSATION AWARDS
                                                                    ANNUAL COMPENSATION      --------------------
                                                                 --------------------------       SECURITIES
                                                                              OTHER ANNUAL        UNDERLYING
NAME AND PRINCIPAL POSITION                                        SALARY     COMPENSATION       OPTIONS (#)
- - ---------------------------------------------------------------  -----------  -------------  --------------------
<S>                                                              <C>          <C>            <C>
Alan J. Levy ..................................................  $   180,848   $  10,369(1)           45,261
 President and Chief Executive Officer
Keith M. Serzen (2) ...........................................      126,817      83,353(3)          142,000
 Vice President of Sales and Marketing
James R. Shay (4) .............................................       11,808       --                100,000
 Chief Legal Counsel and Secretary
</TABLE>
 
- - ------------------------
(1) Consists of a $10,369 automobile allowance.
 
(2)  Keith M. Serzen joined the Company as Vice President of Sales and Marketing
    in February 1995. Had he  been employed for all  of the year ended  December
    31, 1995, his annual salary would have been $140,000.
 
(3) Consists of $83,353 in moving expense reimbursements.
 
(4)  James R. Shay joined  the Company as Chief  Legal Counsel in November 1995.
    Had he been employed for all of the year ended December 31, 1995, his annual
    salary would have been $130,000.
 
OPTION GRANTS IN LAST FISCAL YEAR
 
    The following table sets forth certain information concerning stock  options
granted during the year ended December 31, 1995 to the Named Executive Officers.
In  accordance with  the rules  of the  Securities and  Exchange Commission, the
following table also sets forth the potential realizable value over the term  of
the  options (the period  from the grant  date to the  expiration date) based on
assumed
 
                                       7
<PAGE>
rates of stock appreciation of 5% and 10%, compounded annually. These amounts do
not represent the Company's  estimate of future  stock price. Actual  realizable
values,  if any, of stock  options will depend on  the future performance of the
Common Stock.
 
<TABLE>
<CAPTION>
                                                    INDIVIDUAL GRANTS
                                 --------------------------------------------------------  POTENTIAL REALIZABLE VALUE
                                   NUMBER OF                                               AT ASSUMED ANNUAL RATES OF
                                   SECURITIES      PERCENT OF                               STOCK PRICE APPRECIATION
                                   UNDERLYING     TOTAL OPTIONS    EXERCISE                   FOR OPTION TERM (4)
                                    OPTIONS        GRANTED IN      PRICE PER   EXPIRATION  --------------------------
NAME                             GRANTED (#)(1)  FISCAL 1995 (2)   SHARE (3)      DATE         5%            10%
- - -------------------------------  --------------  ---------------  -----------  ----------  -----------  -------------
<S>                              <C>             <C>              <C>          <C>         <C>          <C>
Alan J. Levy...................         2,475            0.3%      $    0.40     02/24/05  $       623  $       1,578
                                        2,786            0.4            0.70     10/05/05        1,226          3,108
                                       40,000            5.2            9.60     11/30/05      241,496        611,997
Keith M. Serzen................       120,000           15.5            0.40     02/24/05       30,187         76,500
                                        2,000            0.3            0.70     10/05/05          880          2,231
                                       20,000            2.6            9.60     11/30/05      120,748        305,999
James R. Shay..................       100,000           12.9            9.60     11/30/05      603,739      1,529,993
</TABLE>
 
- - ------------------------
(1) Options were granted under the Company's 1993 Employee and Consultant  Stock
    Plan  and generally vest  over four years  from the date  of commencement of
    employment.
 
(2) Based on an aggregate of 772,234 options granted by the Company in the  year
    ended December 31, 1995 to employees and directors of and consultants to the
    Company, including the Named Executive Officers.
 
(3)  The exercise price  per share of each  option was equal  to the fair market
    value of the Common Stock on the date of grant as determined by the Board of
    Directors.
 
(4) The potential realizable value is calculated based on the term of the option
    at its time of grant  (ten years). It is  calculated assuming that the  fair
    market  value of the Company's Common Stock on the date of grant appreciates
    at the indicated annual rate compounded annually for the entire term of  the
    option and that the option is exercised and sold on the last day of its term
    for the appreciated stock price.
 
AGGREGATED OPTION EXERCISES IN LAST FISCAL YEAR AND FISCAL YEAR-END OPTION
VALUES
 
    The  following  table  sets  forth information  with  respect  to  the Named
Executive Officers concerning option exercises  for the year ended December  31,
1995 and exercisable and unexercisable options held as of December 31, 1995.
 
<TABLE>
<CAPTION>
                                                              NUMBER OF SHARES
                                                           UNDERLYING UNEXERCISED        VALUE OF UNEXERCISED
                                                                 OPTIONS AT              IN-THE-MONEY OPTIONS
                                 SHARES                      DECEMBER 31, 1995         AT DECEMBER 31, 1995 (2)
                               ACQUIRED ON     VALUE     --------------------------  ----------------------------
NAME                           EXERCISE (#) REALIZED (1) EXERCISABLE  UNEXERCISABLE   EXERCISABLE   UNEXERCISABLE
- - -----------------------------  -----------  -----------  -----------  -------------  -------------  -------------
<S>                            <C>          <C>          <C>          <C>            <C>            <C>
Alan J. Levy,................      85,000    $ 807,500       82,552        187,709   $   1,054,593  $   2,049,360
Keith M. Serzen..............      --           --            2,417        139,583          26,018      1,578,582
James R. Shay................      --           --           --            100,000        --              340,000
</TABLE>
 
- - ------------------------
(1)  Based on a value of  $9.60 per share, the fair  market value on the date of
    exercise as  determined by  the  Board of  Directors,  minus the  per  share
    exercise  price, multiplied by the number  of shares issued upon exercise of
    the option.
 
(2) Based on a value of $13.00 per share, the initial price per share of  Common
    Stock issued in the Company's initial public offering consummated in January
    1996, minus the per share exercise price, multiplied by the number of shares
    underlying the option.
 
                                       8
<PAGE>
EMPLOYMENT AGREEMENT
 
    The  Company has an employment agreement dated November 8, 1993 with Alan J.
Levy, its President and Chief  Executive Officer. The agreement establishes  Dr.
Levy's  starting base salary, provides for an  initial stock option grant to Dr.
Levy under the Company's  1993 Employee and Consultant  Stock Plan and  provides
Dr.  Levy with an automobile at  Company expense. The agreement further provides
that if  Dr. Levy's  employment is  terminated  without cause,  or if  Dr.  Levy
becomes  permanently disabled, he  will be entitled to  receive severance pay at
his then-current salary and medical  benefits until he secures other  employment
or  for a maximum  of six months. If  the severance provision  was invoked as of
December 31, 1995, the Company would be obligated to pay Dr. Levy up to  $97,500
in  severance pay.  The agreement  does not  provide for  any specified  term of
employment.
 
              BOARD OF DIRECTORS REPORT ON EXECUTIVE COMPENSATION
 
    THE FOLLOWING  REPORT IS  PROVIDED TO  STOCKHOLDERS BY  THE MEMBERS  OF  THE
COMPANY'S  BOARD OF DIRECTORS. THE  BOARD ESTABLISHED ITS COMPENSATION COMMITTEE
IN NOVEMBER 1995. PRIOR TO ESTABLISHING THE COMPENSATION COMMITTEE, THE BOARD OF
DIRECTORS AS  A WHOLE  PERFORMED  THE FUNCTIONS  DELEGATED TO  THE  COMPENSATION
COMMITTEE.  ALAN J.  LEVY, THE COMPANY'S  PRESIDENT AND  CHIEF EXECUTIVE OFFICER
("CEO"),  PARTICIPATED  IN  ALL  MEETINGS   AND  DISCUSSIONS  WITH  RESPECT   TO
COMPENSATION  FOR EXECUTIVE AND  OTHER OFFICERS, BUT DID  NOT PARTICIPATE IN THE
DELIBERATIONS CONCERNING HIS COMPENSATION AND AWARDS.
 
    COMPENSATION POLICIES.  The Company  is committed to attracting, hiring  and
retaining   an  experienced  management  team  that  can  successfully  complete
development of the Company's products, obtain required regulatory approvals, and
commercialize such products.  With these goals  in mind, the  Board has  closely
aligned its compensation plan for executive management to the milestones planned
and achieved through the product development cycle, the role each individual has
played  during  product  development,  and  the  potential  influence  that each
executive may have as the Company grows and matures. The Company's  compensation
program  has three  primary components:  base salary,  short-term incentives and
long-term incentives. The Board believes  that executive compensation should  be
tied to the long-term success and value of the Company, and therefore has placed
particular emphasis on the long-term portion of its compensation program.
 
    CASH  COMPENSATION.   The  Board believes  that  executive salaries  must be
sufficiently  competitive  to  attract  and  retain  key  individuals.  In  this
connection,  executive cash  compensation is  based on  experience level  and is
targeted to the median salary paid to comparable executives in similar positions
at similar entities. In June 1995, the Board retained a consultant to perform  a
compensation  survey  for  the Company  to  determine how  competitive  its base
compensation program was. The compensation consultant surveyed the  compensation
practices  of a  number of  comparable companies,  and determined  that the base
salaries of several key individuals within  the Company were below the range  of
comparable  companies  identified  in the  survey.  As  a result,  the  Board of
Directors approved base salary increases  for several employees in the  Company,
including  certain officers who  report directly to  the CEO. The  Board has not
historically granted cash bonuses to executives or employees.
 
    SHORT-TERM INCENTIVES.    The  Board believes  that  executive  compensation
should  be based in part on the  achievement of milestones that are important to
the short-term success of the Company. Accordingly, the Board periodically  sets
short-term  milestones and  then compares  the Company's  progress against these
targets. If some  or all of  them are met,  the executive team,  along with  all
Company employees, are granted stock options to purchase shares of the Company's
Common  Stock using a formula that is  based on annual salary. The stock options
are granted at fair market value on the date of grant and are fully exercisable.
During 1995, the milestones set by  the Board of Directors included assembly  of
certain  production prototypes of  the Company's product,  completion of certain
regulatory assessments and filing of a  510(k) application with the U.S. Food  &
Drug Administration. The Board determined that all milestones were substantially
met  and granted options to purchase a total of 38,222 shares of Common Stock to
all employees who were employed as of September 15, 1995.
 
                                       9
<PAGE>
    LONG-TERM  INCENTIVES.    The  Board  believes  that  long-term  stockholder
interests  and executive  compensation should  be closely  aligned. In  order to
align the  long-term interests  of executives  with those  of stockholders,  the
Company  grants all employees, and  particularly executives, options to purchase
stock. Options are granted  at the fair  market value on the  date of grant  and
will  provide value only when the price  of the Common Stock increases above the
exercise price. The number of shares granted to each employee is based upon  the
job  responsibilities, experience  and contributions of  the individual. Options
are subject to  vesting provisions  designed to encourage  executives to  remain
employed  by the Company. Additional options are granted from time to time based
on individual performance and the prior level of grants.
 
    COMPENSATION OF  CEO.    During  1995, the  compensation  of  Dr.  Levy  was
determined   by  applying  the   same  criteria  discussed   above.  Dr.  Levy's
compensation for 1995 is set forth  in the Summary Compensation Table  appearing
on page 7. In light of the compensation survey performed in mid 1995, Dr. Levy's
annual base salary was increased during 1995 from $165,000 per annum to $195,000
per  annum,  bringing  his  base  compensation  more  in  line  with  comparable
executives at similar  companies. Of the  options to purchase  45,261 shares  of
Common  Stock granted to Dr. Levy in 1995, options to purchase 5,261 shares were
granted as  short-term incentives  upon  achievement of  certain  corporate-wide
milestones, and options to purchase 40,000 shares were granted in recognition of
Dr. Levy's individual contributions and performance as President and CEO.
 
    COMPENSATION  LIMITATIONS.   Under  Section 162(m)  of the  Internal Revenue
Code, adopted in August 1993, and regulations adopted thereunder by the Internal
Revenue Service, publicly-held companies may be precluded from deducting certain
compensation paid to an executive officer in  excess of $1.0 million in a  year.
The regulations exclude from this limit performance-based compensation and stock
options  provided  certain  requirements,  such  as  stockholder  approval,  are
satisfied. The Company  believes that  its stock  option plans  qualify for  the
exclusions.
 
<TABLE>
<S>                                  <C>                         <C>
Submitted by the Board of            Ellen M. Feeney             Michael J. Levinthal
Directors:                           Frank M. Fischer            Alan J. Levy
                                     Wende S. Hutton             Kurt C. Wheeler
                                     Mark B. Knudson
</TABLE>
 
                                       10
<PAGE>
                               PERFORMANCE GRAPH
 
    The  following  graph shows  a  comparison of  cumulative  total stockholder
returns for the Company's Common Stock,  the Nasdaq Stock Market index for  U.S.
companies,  and the Hambrecht & Quist Health Care Excluding Biotechnology Index.
The graph assumes the investment  of $100 on January 31,  1996, the date of  the
Company's  initial public  offering. The data  regarding the  Company assumes an
investment at  the initial  public offering  price of  $13.00 per  share of  the
Company's  Common Stock. The performance shown  is not necessarily indicative of
future performance.
 
                COMPARISON OF TWO-MONTH CUMULATIVE TOTAL RETURN
         AMONG HEARTSTREAM, INC., NASDAQ STOCK MARKET (U.S.) INDEX, AND
          HAMBRECHT & QUIST HEALTH CARE EXCLUDING BIOTECHNOLOGY INDEX
 
EDGAR REPRESENTATION OF DATA POINTS USED IN PRINTED GRAPHIC
 
<TABLE>
<CAPTION>
                                                               H&Q
                HEARTSTREAM, INC.        NASDAQ U.S.    HEALTHCARE INDEX
             (BASED ON $13 OFFERING
                     PRICE)               COMPANIES      (EXCL BIOTECH)
<S>        <C>                          <C>             <C>
01/31/96                        100.00          100.00             100.00
02/29/96                        113.46          103.84             100.00
03/31/96                        119.23          104.13             100.01
</TABLE>
 
                                       11
<PAGE>
                              CERTAIN TRANSACTIONS
 
    In March 1995,  the Company  issued and sold  shares of  Series C  Preferred
Stock  (which shares  were subsequently converted  into an  equivalent number of
shares of Common Stock in connection with the Company's initial public offering)
at $7.00 per share  to the following entities  affiliated with directors and  5%
stockholders:
 
<TABLE>
<CAPTION>
                                                                                     NUMBER OF
NAME                                                                                  SHARES
- - ----------------------------------------------------------------------------------  -----------
<S>                                                                                 <C>
ENTITIES AFFILIATED WITH DIRECTORS
Entities affiliated with Mayfield Fund............................................     285,714
Entities affiliated with Weiss, Peck & Greer......................................     142,857
 
OTHER 5% STOCKHOLDERS
Oak Investment Partners IV, Limited Partnership...................................     714,286
</TABLE>
 
    In April 1995, the Company granted an option to Frank M. Fischer, a director
of  the Company, to purchase  15,000 shares of Common  Stock at $0.70 per share.
This option vests at the rate of 1/4  of the shares one year following the  date
of grant and 1/48 of the shares per month thereafter, although all shares become
fully  vested and exercisable  in the event of  a merger of  the Company with or
into another corporation, or the sale of all or substantially all of the  assets
of  the Company, in which the stockholders of the Company before the transaction
own less than 50% of the voting  securities of the surviving corporation or  its
parent following the transaction.
 
    The  Company has agreed to indemnify certain employees, including Carlton B.
Morgan, the Company's Vice President of Research and Development, to the maximum
extent permitted by Delaware law in connection with its on-going litigation with
Physio-Control Corporation.
 
               COMPLIANCE WITH SECTION 16(a) OF THE EXCHANGE ACT
 
    Section 16(a) of the Securities Exchange Act of 1934 requires the  Company's
officers  and directors, and persons who own more than 10% of a registered class
of the Company's equity securities, to file certain reports regarding  ownership
of,  and  transactions  in, the  Company's  securities with  the  Securities and
Exchange Commission (the "SEC"). Such  officers, directors and 10%  stockholders
are  also required by  the SEC rules to  furnish the Company  with copies of all
Section 16(a) forms that they file. Based solely on its review of the copies  of
such  forms received  by it, or  written representations  from certain reporting
persons, the Company  believes that  through March  31, 1996  all Section  16(a)
filing  requirements applicable to its  officers, directors and 10% stockholders
were complied with without exception.
 
                             CHANGE IN ACCOUNTANTS
 
    At a meeting on April 12, 1995, the Company's Board of Directors decided  to
retain  Ernst  &  Young LLP  as  the  independent accountants  for  the Company.
Following this  meeting, the  Company dismissed  Coopers &  Lybrand L.L.P.,  its
former  independent  accountants. There  were no  disagreements with  the former
accountants regarding accounting  principles or  practices, financial  statement
disclosure,  or auditing scope or procedure. The former accountants' reports for
all periods since  incorporation of the  Company through June  30, 1994 did  not
contain an adverse opinion or a disclaimer of an opinion or qualifications as to
uncertainty,  audit scope or  accounting principles. Coopers  & Lybrand L.L.P.'s
report dated August  12, 1993  on the  period from  inception to  June 30,  1993
contained  a qualification as  to the Company's  ability to continue  as a going
concern  unless   additional   resources   were   obtained   through   financing
transactions. In March 1994, the Company raised $7.5 million in a private equity
financing,  and the going concern qualification was removed in Coopers & Lybrand
L.L.P.'s subsequent  report dated  August 19,  1994 on  the Company's  financial
statements  from inception to June 30, 1993 and 1994. Prior to retaining Ernst &
Young LLP, the
 
                                       12
<PAGE>
Company had not consulted  with Ernst & Young  LLP regarding the application  of
accounting  principles, the type of audit opinion  that might be rendered on the
Company's financial statements, or any event that was either a reportable  event
or the subject of a disagreement.
 
                 DEADLINE FOR RECEIPT OF STOCKHOLDER PROPOSALS
 
    Proposals  of stockholders of the Company which are intended to be presented
by such stockholders at the Company's  1997 Annual Meeting of Stockholders  must
be received by the Company no later than January 13, 1997 in order that they may
be  considered for possible inclusion  in the proxy statement  and form of proxy
relating to that meeting.
 
                                 OTHER MATTERS
 
    The Company knows of no other matters to be submitted to the meeting. If any
other matters  properly come  before the  meeting, it  is the  intention of  the
persons named in the enclosed form of Proxy to vote the shares they represent as
the Board of Directors may recommend.
 
                                          THE BOARD OF DIRECTORS
 
Dated:  May 13, 1996
 
                                       13
<PAGE>
                               HEARTSTREAM, INC.
              PROXY SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS
                  FOR THE 1996 ANNUAL MEETING OF STOCKHOLDERS
                          TO BE HELD ON JUNE 14, 1996
 
    The  undersigned hereby appoints Alan J. Levy and James R. Shay, and each of
them, proxies with full power of substitution, and authorizes them to  represent
and  to vote on behalf of the undersigned all shares which the undersigned would
be entitled  to  vote  if personally  present  at  the 1996  Annual  Meeting  of
Stockholders  of  HEARTSTREAM,  INC.  to  be  held  on  June  14,  1996  and any
adjournments thereof, with respect to the following:
 
1.  Proposal to Elect Class I Directors
 
<TABLE>
<S>                                                 <C>
        / / FOR all nominees listed                 / / WITHHOLD AUTHORITY
          (except as marked to the contrary)          to vote for all nominees listed
</TABLE>
 
    (INSTRUCTION: To  withhold authority  to vote  for any  individual  nominee,
    strike a line through the nominee's name below.)
 
                     Michael J. Levinthal, Mark B. Knudson
 
2.  Proposal  to ratify selection  of Ernst & Young  LLP as independent auditors
    for 1996.
 
                FOR / /            AGAINST / /            ABSTAIN / /
 
    Either or both of  the proxies (or substitutes)  present at the meeting  may
exercise all powers granted hereby.
 
                       (CONTINUED, AND TO BE DATED AND SIGNED ON THE OTHER SIDE)
<PAGE>
    THIS  PROXY, WHEN  PROPERLY EXECUTED, WILL  BE VOTED IN  THE MANNER DIRECTED
HEREIN BY THE
UNDERSIGNED. IF NO DIRECTION IS MADE, THIS PROXY WILL BE VOTED FOR THE  NOMINEES
FOR  DIRECTORS AND FOR APPROVAL OF PROPOSAL 2. IN ADDITION, THE PROXIES MAY VOTE
IN THEIR  DISCRETION ON  SUCH OTHER  MATTERS  AS MAY  PROPERLY COME  BEFORE  THE
MEETING.
 
                                                    ____________________________
                                                            Signature(s)
 
                                                    ____________________________
                                                            Signature(s)
 
                                                    ____________________________
                                                                Date
 
                                                    NOTE:  Please date  and sign
                                                    above exactly  as your  name
                                                    or  names appear  hereon. If
                                                    more than  one name  appears
                                                    above,   all   should  sign.
                                                    Joint  owners  should   each
                                                    sign  personally.  Corporate
                                                    proxies should be signed  in
                                                    full  corporate  name  by an
                                                    authorized officer and
                                                    attested. Persons signing in
                                                    a fiduciary capacity  should
                                                    indicate  their  full  title
                                                    and authority.


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