YOGEN FRUZ WORLD WIDE INC
6-K, 1998-07-23
ICE CREAM & FROZEN DESSERTS
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                                    FORM 6-K
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                        Report of Foreign Private Issuer
                      Pursuant to Rule 13a-16 or 15d-16 of
                       the Securities Exchange Act of 1934

                        For the period ended May 31, 1998

                       Yogen Fruz World-Wide Incorporated
                 (Translation of registrant's name into English)

              8300 Woodbine Avenue, Markham, Ontario Canada L3R 9Y7
                    (Address of principal executive offices)


     Indicate by check mark whether the registrant files or will file annual
                  reports under cover Form 20-F or Form 40-F.

                        Form 20-F __x__   Form 40-F_______


     Indicate by check mark whether the registrant by furnishing the information
contained in this Form is also thereby furnishing the information to the
Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934.

                         Yes_______        No __x___


     If "Yes" is marked, indicate below the file number assigned to the
registrant in connection with Rule 12g3-2(b):82-_________


<PAGE>




     Materials relating to Registrant and filed pursuant to this Form 6-K
include:

     (a)  Press Release with respect to earnings for the quarter ended May 31,
          1998.



                                   SIGNATURES


     Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized.


                                      YOGEN FRUZ WORLD-WIDE INCORPORATED



Date  July 22, 1998                   By  /s/ AARON SERRUYA
                                          -----------------------------
                                          Name:  Aaron Serruya
                                          Title: Executive Vice President






FOR IMMEDIATE RELEASE


                   YOGEN FRUZ WORLD-WIDE INCORPORATED REPORTS
               RECORD NET EARNINGS, REVENUES FOR FIRST NINE MONTHS

Toronto,  Canada - July 6, 1998 - Yogen Fruz World-Wide Incorporated (TSE: YF.A)
is pleased to report  record  earnings  for the three months ended May 31, 1998.
Net earnings were $6,621,409  ($0.15 per share fully diluted) versus  $2,860,156
($0.09 per share fully  diluted) in the same period last year.  Record  revenues
jumped to $31,531,258 versus $10,360,759,  an increase of $21,170,499 or 204 per
cent.  These  improved  results  were  primarily  due to the recent  merger with
Integrated Brands Inc.

For the nine months ended May 31, 1998,  record net earnings advanced by 100 per
cent to $10,432,968 ($0.26 per share fully diluted) versus $5,311,282 ($0.17 per
share fully  diluted) in the same period last year. The increase in earnings per
share  occurred even though  8,716,721  more weighted  fully diluted shares were
outstanding in the first nine months of fiscal 1998. Revenues jumped to a record
$53,622,804  versus  $25,118,013  in the same period  last year,  an increase of
$28,504,791 or 113 per cent. The Company has cash holdings of $29,718,448.

For the three months ended May 31, 1998,  product sales  advanced to $24,116,318
versus $6,648,140 due to the contribution from Integrated Brands and the overall
growth of the system in the quarter.  Franchising income and fees also increased
to $3,057,249  versus  $2,297,837,  once again due to the merger with Integrated
Brands  offset by fewer  Master  Franchise  Agreements  signed  in the  quarter.
Corporate  store sales were  $3,243,424  compared to  $480,516.  The increase in
store sales was  primarily a result of the Golden Swirl  stores  acquired on May
31, 1997.  "All of our Brands  continued to contribute  towards our record sales
and net earnings,  as exemplified in this quarter," said Michael Serruya,  Yogen
Fruz Co-President and Co-CEO. "Continued growth in net earnings reflect progress
made on several fronts including  acquisitions,  consolidation and international
expansion," said Michael Serruya.

On March 18, 1998, Yogen Fruz completed its merger with Integrated  Brands Inc.,
which markets, sells and distributes  Tropicana(R) frozen desserts, as well as a
variety of other branded frozen dessert  products,  under the Betty  Crocker(R),
Yoplait(R),  Colombo(R),  Trix(R),  Lucky  Charms(R) and Yoo Hoo(R) brand names,
pursuant to long-term  exclusive  license  agreements.  Integrated  Brands Inc.,
directly  and through  subsidiaries,  also  operates,  franchises  and  licenses
Swensen's(R) Ice Cream, Steve's(R) Ice Cream and triple trademark frozen dessert
stores  throughout  the  United  States  and  certain  foreign  countries.  "The
acquisition of Integrated has significantly increased our U.S. distribution base
and assisted us in establishing  clear brand  leadership," said Michael Serruya.
"The Tropicana frozen dessert and Yogen Fruz's yogurt and ice cream products are
natural  companions," said Richard E. Smith, Yogen Fruz Co-President and Co-CEO.
"Initial response in Canada has exceeded our expectations



<PAGE>



and  has  assisted  Yogen  Fruz  in  making  the  transition  from a  successful
entrepreneurial  company to a major and rapidly growing global enterprise in the
consumer products sector."

As well during this quarter,  Yogen Fruz announced a partnership  with Pizza Hut
Canada, a division of Tricon Global  Restaurants  (Canada) Inc., where corporate
and  franchised  Pizza Hut  restaurants in Canada will carry the I Can't Believe
It's Yogurt (ICBIY)  product.  The ICBIY brand will be the  centerpiece of Pizza
Hut's  re-launch  of their famous  dessert bar.  "Pizza Hut and Yogen Fruz are a
terrific  combination because together they combine Canada's favourite choice in
pizza with one of the  country's top choices for dessert and  refreshment.  This
alliance is unprecedented in our industry," said Michael Serruya.

During this quarter, Yogen Fruz World-Wide Incorporated added 726 outlets to its
global system.  In the U.S., 221 outlets were opened,  94 of which were added to
our system by our  Swensen's  Ice Cream  brand.  In  Canada,  364  outlets  were
launched, 200 of which were due to the partnership signed with Pizza Hut Canada,
to carry the ICBIY brand.  Internationally,  we added 141 outlets,  130 of which
fall under our Swensen's brand.

As of May 31, 1998, the Company had 4,762 locations in 82 countries,  and is the
world's  largest  franchisor  of frozen  yogurt  outlets,  operating a Family of
Brands,  including Yogen Fruz, Bresler's Ice Cream, I Can't Believe It's Yogurt,
Golden Swirl,  Paradise, Ice Cream Churn, Swensen's Ice Cream, Steve's Ice Cream
and Java Coast Fine Coffees.

Summary Financial Data:

<TABLE>
<CAPTION>
                                              Nine Months Ended May 31                  Three Months Ended May 31
                                        -----------------------------------         ----------------------------------
                                            1998                  1997                  1998                 1997
                                        ------------          -------------         -------------        -------------
<S>                                     <C>                   <C>                   <C>                  <C>          
Revenues                                $ 53,622,804          $   25,118,013        $   31,531,258       $  10,360,759

Earnings Before Amortization
   And Income Taxes                     $ 14,586,771          $    6,956,478        $    9,257,475       $   3,602,962

Amortization                            $  1,973,023          $    1,208,936        $      834,136       $     392,846

Earnings Before Income Taxes            $ 12,613,748          $    5,747,542        $    8,423,339       $   3,210,116

Income Taxes                            $  2,180,780          $      436,260        $    1,801,930       $     349,960

Net Earnings                            $ 10,432,968          $    5,311,282        $    6,621,409       $   2,860,156

Earnings Per Shares
   Basic                                $0.28                 $0.19                 $0.16                $0.10
   Fully Diluted                        $0.26                 $0.17                 $0.15                $0.09

Cash on hand                            $ 29,718,448          $   27,609,539
</TABLE>




For further information contact:

Michael Serruya/Richard E. Smith
Co-President, Co-CEO
Yogen Fruz World-Wide Incorporated
Tel: 905-479-8762/Tel: 516-737-9700
Fax: 905-479-5235/Fax: 516-737-9792



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