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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(D) OF THE
SECURITIES EXCHANGE ACT OF 1934
JULY 27, 1998
Date of Report (Date of earliest event reported)
PLANET HOLLYWOOD INTERNATIONAL, INC.
(Exact name of registrant as specified in its charter)
DELAWARE 00028230 59-3283783
(State or other jurisdiction of (Commission File (I.R.S. Employer
incorporation or organization) Number) Identification Number)
8669 COMMODITY CIRCLE
ORLANDO, FLORIDA 32819
(Address of principal executive office, including zip code)
(407) 363-7827
(Registrant's telephone number, including area code)
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ITEM 5. OTHER EVENTS
On July 27, 1998, Planet Hollywood International, Inc. (the "Company")
announced the appointment of William H. Baumhauer to the position of President
and Chief Operating Officer of the Company. Mr. Baumhauer will be responsible
for all company-wide operations, including ongoing operation of the Company's
Planet Hollywood and Official All Star Cafe restaurant concepts as well as the
introduction and growth of its emerging concepts. Robert Earl will continue as
the Company's Chief Executive Officer. A copy of the Company's press release
relating to Mr. Baumhauer's appointment is attached hereto as Exhibit 99.1, and
is incorporated by reference.
ITEM 7. EXHIBITS.
99.1 Press Release by Planet Hollywood International Inc., dated July
27, 1998.
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.
Date: July 30, 1998 PLANET HOLLYWOOD
INTERNATIONAL, INC.
/s/ Thomas Avallone
-----------------------------------
Name: Thomas Avallone
Title: Executive Vice President and
Chief Financial Officer
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EXHIBIT 99.1
NEWS RELEASE
Contact: For Investor Relations:
Robert Weiner
Director of Investor Relations
(407) 363-7827
FOR IMMEDIATE RELEASE
PLANET HOLLYWOOD ANNOUNCES APPOINTMENT
OF PRESIDENT AND CHIEF OPERATING OFFICER
ORLANDO, FL - July 27, 1998 - Planet Hollywood International, Inc. (NYSE: PHL)
today announced the appointment of William H. Baumhauer to the position of
President and Chief Operating Officer. Following an extensive search by the
Company's Board of Directors, Mr. Baumhauer was selected for his strong
experience in operating and improving performance of full-service restaurants in
the casual-dining sector. Beginning today, Mr. Baumhauer, age 50, will assume
the duties of President and Chief Operating Officer, a newly-created position.
Robert Earl will continue as the Company's Chief Executive Officer.
Mr. Baumhauer will be responsible for all company-wide operations, including
ongoing operation of the Company's Planet Hollywood and Official All Star Cafe
restaurant concepts as well as the introduction and growth of its emerging
concepts. In addition, he will oversee and manage the development of strategic
joint ventures, extensions of the company's brands and new business
opportunities. Mr. Baumhauer's first objective will be an evaluation of
company-wide activities to determine opportunities for cost savings and
increased operating efficiencies.
Mr. Baumhauer most recently was Chairman, President and Chief Executive Officer
of Unique Casual Restaurants, Inc., an owner, franchisor and operator of 27
Champps Americana and over 200 Fuddruckers casual-dining restaurants. Unique
Casual Restaurants was formerly part of DAKA International, Inc., a company
principally in the contract food service business with over 700 locations.
Through fifteen years of service, Mr. Baumhauer was instrumental in guiding the
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PLANET HOLLYWOOD ANNOUNCES APPOINTMENT OF PRESIDENT AND COO
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development and growth of the Fuddruckers chain as well as, more recently, the
Champps Americana concept. He was responsible for doubling the size of the
Fuddruckers chain, while simultaneously improving its operating performance. In
addition, he directed the acquisition and subsequent growth of the Champps
Americana chain, which is among the top sports-themed casual-dining concepts in
the sector.
Prior to his fifteen years in the casual-dining and food service sectors, Mr.
Baumhauer was a partner at the public accountant practice of Laventhol &
Horwath, where he advised companies in the lodging, quick-service restaurant and
gaming industries for over eleven years. He holds the degree of Bachelor of
Business Administration in Accounting from Florida Atlantic University, and is a
Certified Public Accountant.
A recipient of the 1996 Multi-Unit Food Service Organization's coveted Golden
Chain Award for outstanding achievement and leadership in the food service
industry, Mr. Baumhauer managed Unique Casual Restaurants and its predecessor
organization Daka International through fifteen years of changing dynamics in
the casual-dining industry. He successfully guided each of the company's
concepts through their development and expansion, as well as the ongoing
evaluation of operating strategies through both difficult and good operating
environments within the casual-dining industry.
Keith Barish, Chairman, commented, "We are very pleased to have Bill Baumhauer
join the company in this vital role, and look forward to benefitting from his
vast experience and expertise in the restaurant sector".
"The addition of Bill Baumhauer in the role of President and Chief Operating
Officer significantly strengthens our focus on improving the guest experience
offered to patrons of our restaurants. I am confident that he brings the right
set of skills to improve the overall performance of our operations. I am also
committed to empowering Bill with the tools necessary to achieve our desired
results and return Planet Hollywood to its strategy of profitable growth. I will
now be able to focus on growing our top-line through marketing and potential new
alliances.", said Robert Earl, Chief Executive Officer.
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PLANET HOLLYWOOD ANNOUNCES APPOINTMENT OF PRESIDENT AND COO
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Planet Hollywood is a creator and worldwide developer of consumer brands that
capitalize on the universal appeal of movies, sports, music and other
leisure-time activities. The Company's worldwide operations offer products and
services in the retail, leisure, entertainment, lodging and gaming sectors.
Planet Hollywood's Class A common stock is listed under the symbol "PHL" on the
New York Stock Exchange.
Certain statements contained herein are forward-looking statements that are made
pursuant to the safe harbor provisions of the Private Securities Litigation
Reform Act of 1995. Such forward-looking statements are within the meaning of
that term in Section 27A of the Securities Act of 1933, as amended, and Section
21E of the Securities Act of 1934, as amended. Forward-looking statements
involve known and unknown risks and uncertainties which may cause the Company's
actual results in future periods to differ materially from what is currently
anticipated. Those risks include, among others, risks associated with the timing
of and costs associated with new business development; general competitive
factors; business conditions and growth in each of the company's businesses and
industries and in the general economy; loss of vendors and/or customers; risks
inherent with predicting revenue and earning outcomes; a change in retailer or
consumer acceptance of the Company's and its partner's products and services;
and, the risk factors listed from time to time in reports filed with the
Securities and Exchange Commission as well as assumptions regarding the
foregoing. The words "believe", "estimate", "expect", "intent", "anticipate" and
similar expressions and variations thereof identify certain of such forward-
looking statements, which speak only as of the dates on which they were made.
Planet Hollywood International, Inc. undertakes no obligation to publicly update
or revise any forward-looking statements, whether as a result of new
information, future events, or otherwise. Readers are cautioned that any such
forward-looking statements are not guarantees of future performance and involve
risks and uncertainties, and, therefore, readers should not place undue reliance
on these forward-looking statements.
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