LAMAUR CORP
S-8, 1997-05-09
PERFUMES, COSMETICS & OTHER TOILET PREPARATIONS
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            As filed with the Securities and Exchange Commission on May 9, 1997
                                                         Registration No. 333-


                UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM S-8
             REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933


                             THE LAMAUR CORPORATION
             (Exact name of registrant as specified in its charter)

- -------------------------------------------------------------------------------

            Delaware                                      68-0301547
 (State or other jurisdiction of        (I.R.S. Employer Identification Number)
 incorporation or organization)
- ------------------------------------------------------------------------------

                    One Lovell Avenue, Mill Valley, CA 94941
               (Address of principal executive offices) (Zip Code)

                       1996 NONSTATUTORY STOCK OPTION PLAN
                        1997 EMPLOYEE STOCK PURCHASE PLAN
                                 1997 STOCK PLAN
                            (Full title of the plan)

                                   Don G. Hoff
                Chairman of the Board and Chief Executive Officer
                             THE LAMAUR CORPORATION
                                One Lovell Avenue
                              Mill Valley, CA 94941
                     (Name and address of agent for service)

                                    Copy to:
                                 Mark E. Bonham
                     WILSON SONSINI GOODRICH & ROSATI, P.C.
                               650 Page Mill Road
                               Palo Alto, CA 94306
<TABLE>

<CAPTION>
                         Calculation of Registration Fee
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------

                Title of Securities                       Amount to be          Proposed            Proposed          Amount of
                  to be Registered                         Registered           Maximum             Maximum          Registration
                                                                             Offering Price        Aggregate             Fee
                                                                               Per Share         Offering Price
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------

<S>                                                   <C>                  <C>               <C>                    <C>    
Common Stock, no par value
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------

1996 Nonstatutory Stock Option Plan                          55,775 shares          $4.08(1)        $227,552.25(1)             $69
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------

1997 Employee Stock Purchase Plan                           400,000 shares       $2.23125(2)        $892,500.00(2)            $271
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------

1997 Stock Plan                                           1,450,500 shares         $2.625(3)      $3,807,562.50(3)          $1,154
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------

         TOTAL                                            1,906,275 shares                           $4,927,614.75          $1,494
- ----------------------------------------------------- --------------------- ----------------- --------------------- ---------------
</TABLE>

(1)  Estimated  pursuant  to Rule 457 solely for  purposes  of  calculating  the
     registration fee based on the weighted average exercise price of the 55,775
     shares subject to options currently outstanding under the 1996 Nonstatutory
     Stock Option Plan.
(2)  Estimated  pursuant  to Rule 457 solely for  purposes  of  calculating  the
     registration  fee on the basis of 85% of the  closing  price of $2.625  per
     share  reported in the Nasdaq  National  Market on May 7, 1997 (the "Market
     Price").
(3)  Estimated  pursuant  to Rule 457 solely for  purposes  of  calculating  the
     registration fee on the basis of the Market Price.

<PAGE>






PART II

                 INFORMATION REQUIRED IN THE REGISTRATION STATEMENT

Item 3.  Incorporation of Documents by Reference.

The following documents and information previously filed with the Securities and
Exchange  Commission  by The  Lamaur  Corporation  (the  "Company")  are  hereby
incorporated by reference in this Registration Statement:

(a)  The Company's  Annual  Report on Form 10-K for the year ended  December 31,
     1996 filed pursuant to Section 13 of the  Securities  Exchange Act of 1934,
     as amended (the "Exchange Act").
(b)  The  description of the Company's  Common Stock  contained in the Company's
     Registration  Statement on Form 8-A dated April 5, 1996,  filed pursuant to
     Section 12(g) of the Exchange Act,  including any amendment or report filed
     for the purpose of updating such description.

All  documents  subsequently  filed by the Company  pursuant to Sections  13(a),
13(c), 14 and 15(d) of the Exchange Act, prior to the filing of a post-effective
amendment which indicates that all securities registered have been sold or which
deregisters  all  securities  then  remaining  unsold,  shall  be  deemed  to be
incorporated by reference in this  Registration  Statement and to be part hereof
from the date of filing of such documents.

Item 4.  Description of Securities.

Not applicable.

Item 5.  Interests of Named Experts and Counsel.

Not applicable.

Item 6.  Indemnification of Directors and Officers.

As permitted by the Delaware General Corporation Law ("DGCL"),  the Registrant's
Certificate of Incorporation (the "Certificate") provides that no director shall
be personally  liable to the Company or any stockholder for monetary damages for
breach of fiduciary  duty as a director,  except for  liability (i) arising from
payment of dividends or approval of a stock purchase in violation of Section 174
of the DGCL;  (ii) for any breach of the duty of  loyalty to the  Company or its
stockholders;  (iii) for acts or  omissions  not in good faith or which  involve
intentional  misconduct  or a knowing  violation  of law; or (iv) for any action
from  which  the  director  derived  an  improper  personal  benefit.  While the
Certificate provides protection from awards for monetary damages for breaches of
the  duty  of  care,  it  does  not  eliminate  the  director's  duty  of  care.
Accordingly,  the  Certificate  will not affect the  availability  of  equitable
remedies,  such as an  injunction,  based on a director's  breach of the duty of
care. The provisions of the Certificate described above apply to officers of the
Company  only if they are  directors  of the  Company  and are  acting  in their
capacity as directors, and does not apply to officers of the Company who are not
directors.

In addition,  the Company's  Bylaws provide that the Company shall indemnify its
officers and directors, and any employee who serves as an officer or director of
any corporation at the Company's request,  to the fullest extent permitted under
and in accordance with the DGCL. Under the DGCL,  directors and officers as well
as employees and  individuals  may be indemnified  against  expenses  (including
attorneys' fees), judgments,  fines and amounts paid in settlement in connection
with  specified  actions,   suits  or  proceedings,   whether  civil,  criminal,
administrative or investigative  (other than an action by or in the right of the
corporation as a derivative  action) if they acted in good faith and in a manner
they  reasonably  believed to be in or not opposed to the best  interests of the
corporation,  and with  respect to any  criminal  action or  proceeding,  had no
reasonable cause to believe their conduct was unlawful.

Reference  is made to  Section 7 of the  Underwriting  Agreement  dated May 1996
which  provides for  indemnification  of the Company's  officers,  directors and
controlling persons by the Underwriters of the Company's initial public offering
against certain civil  liabilities,  including  liabilities under the Securities
Act of 1933, as amended.

The Company has  obtained a director  and officer  liability  insurance  policy,
under  which each  director  and  certain  officers  of the  Company are insured
against certain liabilities.
Item 7.  Exemption from Registration Claimed.

Not applicable.


Item 8.  Exhibits.

4.1  1996 Nonstatutory Stock Option Plan
4.2  1997 Employee Stock Purchase Plan.

4.3  1997 Stock Plan.
5.1  Opinion  of Wilson  Sonsini  Goodrich  & Rosati,  P.C.  as to  legality  of
     securities being registered.  
23.1 Consent of counsel (contained in Exhibit
     5.1).
23.2 Consent of Deloitte & Touche LLP.
24.1 Powers of Attorney  (included in the signature  pages to this  Registration
     Statement).

Item 9. Undertakings.

(a)  The undersigned registrant hereby undertakes:

     (1) To file,  during any period in which  offers or sales are being made, a
post-effective  amendment to this Registration Statement to include any material
information with respect to the plan of distribution not previously disclosed in
the  Registration  Statement or any material  change to such  information in the
Registration Statement.
     (2) That, for the purpose of determining any liability under the Securities
Act, each such post-effective amendment shall be deemed to be a new Registration
Statement relating to the securities  offered therein,  and the offering of such
securities  at that time shall be deemed to be the  initial  bona fide  offering
thereof.
     (3) To remove from registration by means of a post-effective  amendment any
of the securities being registered which remain unsold at the termination of the
offering.
(b)  The  undersigned   registrant  hereby  undertakes  that,  for  purposes  of
     determining  any  liability  under the  Securities  Act, each filing of the
     registrant's  annual  report  pursuant to Section 13(a) or Section 15(d) of
     the Exchange  Act that is  incorporated  by  reference in the  registration
     statement shall be deemed to be a new  registration  statement  relating to
     the securities offered therein, and the offering of such securities at that
     time shall be deemed to be the initial bona fide offering thereof.

(c)  Insofar as indemnification for liabilities arising under the Securities Act
     may be permitted to  directors,  officers  and  controlling  persons of the
     registrant  pursuant  to  the  foregoing  provisions,   or  otherwise,  the
     registrant  has been  advised  that in the  opinion of the  Securities  and
     Exchange  Commission,  such  indemnification  is against  public  policy as
     expressed in the Securities Act and is,  therefore,  unenforceable.  In the
     event that a claim for indemnification against such liabilities (other than
     the payment by the  registrant of expenses  incurred or paid by a director,
     officer or controlling  person of the registrant in the successful  defense
     of any action, suit or proceeding) is asserted by such director, officer or
     controlling person in connection with the securities being registered,  the
     registrant  will,  unless in the opinion of its counsel the matter has been
     settled  by  controlling  precedent,  submit  to  a  court  of  appropriate
     jurisdiction  the question  whether such  indemnification  by it is against
     public  policy as  expressed  in the Act and will be  governed by the final
     adjudication of such issue.


<PAGE>



                                                       SIGNATURES

                  Pursuant  to the  requirements  of  the  Securities  Act,  the
registrant certifies that it has reasonable grounds to believe that it meets all
of the requirements for filing on Form S-8 and has duly caused this registration
statement  to be  signed  on its  behalf  by  the  undersigned,  thereunto  duly
authorized,  in the City of Mill Valley, State of California, on this 9th day of
May, 1997.


                            THE LAMAUR CORPORATION


                            /s/
                            By
                            Don G. Hoff
                            Chairman of the Board and Chief Executive Officer



                  POWER OF ATTORNEY


                  KNOW ALL PERSONS BY THESE  PRESENTS,  that each  person  whose
signature appears below hereby  constitutes and appoints Don G. Hoff and John D.
Hellmann,  and each of them acting individually,  as his attorney-in-fact,  each
with full power of substitution,  for him in any and all capacities, to sign any
and all amendments to this  Registration  Statement on Form S-8, and to file the
same, with exhibits  thereto and other documents in connection  therewith,  with
the Securities and Exchange Commission, hereby ratifying and confirming all that
said attorney-in-fact,  or his substitutes, may do or cause to be done by virtue
hereof.


<PAGE>




                  Pursuant to the  requirements  of the  Securities Act of 1933,
this  Registration  Statement  has been signed by the  following  persons in the
capacities on May 9, 1997:


           Signature              Title

                                  Chairman   of  the   Board  and
  -------/s/---------------       Chief Executive
  (Don G. Hoff)                   Officer  (Principal Executive Officer)



                                  Vice President, Chief
  -----/s/----------------        Financing Officer,
  (John D. Hellmann)              (Principal Financial Officer and Principal
                                  Accounting Officer)


                                  President and CEO-Lamaur
 -----/s/----------------         Division
 (Dominic J. LaRosa)              and Director


  ----/s/----------------         Director
  (Harold M. Copperman)

  ---/s/----------------          Director
  (Gerald A. Eppner)

  ---/s/---------------           Director
  (Paul E. Dean)

  ---/s/---------------           Director
  (Perry D. Hoff)

  ---/s/----------------          Director
  (Joseph F. Stiley, III)



<PAGE>



                             THE LAMAUR CORPORATION

                       REGISTRATION STATEMENT ON FORM S-8

                                INDEX TO EXHIBITS

<TABLE>
<CAPTION>


          Exhibit                                     Description                                      Sequentially
           Number                                                                                        Numbered
                                                                                                           Page



           <S>               <C>                                                                          <C>
                                                                                    
            4.1               1996 Nonstatutory Stock Option Plan                                             7

            4.2               1997 Employee Stock Purchase Plan                                             15

            4.3               1997 Stock Plan                                                               40


            5.1               Opinion of Wilson Sonsini Goodrich & Rosati as to legality
                               of securities being registered                                               59

            23.1              Consent of Counsel (contained in Exhibit 5.1)                                 60

            23.2              Consent of Deolitte & Touche LLP                                              61

            24.1              Powers of Attorney (included in the signature pages to this                   62
                              Registration Statement).

</TABLE>

<PAGE>




                                                 THE LAMAUR CORPORATION
                                           1996 NONSTATUTORY STOCK OPTION PLAN


1.   Purposes of the Plan. The purposes of this Plan are:
                       to attract and retain the best  available  personnel  for
                       positions  of  substantial  responsibility,   to  provide
                       additional   incentive  to   Employees,   Directors   and
                       Consultants,  and to promote the success of the Company's
                       business.

        Nonqualified Stock Options may be granted under the Plan.

2.   Definitions. As used herein, the following definitions shall apply: 

(a)  "Administrator"  means  the  Board  or any of its  Committees  as  shall be
     administering the Plan, in accordance with Section 4 of the Plan.
(b)  "Applicable   Laws"   means  the  legal   requirements   relating   to  the
     administration  of stock  option  plans  and  issuance  of stock  and stock
     options under U. S. state corporate laws, U.S. federal and state securities
     laws,  the  Code  and  the  applicable  laws  of  any  foreign  country  or
     jurisdiction where Options will be or are being granted under the Plan.

(c)  "Board" means the Board of Directors of the Company.
(d)  "Code" means the Internal Revenue Code of 1986, as amended.
(e)  "Committee"  means a Committee  appointed by the Board in  accordance  with
     Section 4 of the Plan. 
(f)  "Common Stock" means the Common Stock of the Company.
(g)  "Company" means The Lamaur Corporation, a Delaware corporation.
(h)  "Consultant" means any person, including an advisor, engaged by the Company
     to render services.  The term "Consultant" shall not include any person who
     is also an Officer or Director of the Company.
(i)  "Director" means a member of the Board.


<PAGE>



(j)  "Disability"  means total and  permanent  disability  as defined in Section
     22(e)(3) of the Code.
(k)  "Employee" means any person, except for Officers and Directors, employed by
     the Company.
(l)  "Fair Market Value"  means,  the closing sales price for such stock (or the
     closing  bid,  if no sales were  reported)  as quoted on such  exchange  or
     system for the market trading day on the date of determination, as reported
     in The Wall Street Journal or such other source as the Administrator  deems
     reliable.

(m)  "Notice of Grant" means a written or electronic notice  evidencing  certain
     terms and conditions of an individual  Option grant. The Notice of Grant is
     part of the Option Agreement.
(n)  "Officer"  means a person  who is an  officer  of the  Company  within  the
     meaning of Section 16 of the  Securities  Exchange Act of 1934, as amended,
     and the rules and regulations promulgated thereunder.
(o)  "Option" means a stock option granted pursuant to the Plan. Options granted
     under the Plan are nonstatutory stock options.
(p)  "Option  Agreement"  means a written  agreement  between the Company and an
     Optionee evidencing the terms and conditions of an individual Option grant.
     The Option Agreement is subject to the terms and conditions of the Plan.

(q)  "Optioned Stock" means the Common Stock subject to an Option.
(r)  "Optionee"  means  an  Employee,   Director  or  Consultant  who  holds  an
     outstanding Option.

(s)  "Plan" means this 1996 Nonstatutory Stock Option Plan.

(t)  "Share" means a share of the Common Stock,  as adjusted in accordance  with
     Section 12 of the ----- Plan.

        3. Stock Subject to the Plan. Subject to the provisions of Section 12 of
the Plan, the maximum  aggregate number of Shares which may be optioned and sold
under the Plan is 250,000  Shares;  provided that no more than 20,000 Shares may
be optioned and sold to Directors.  The Shares may be authorized,  but unissued,
or reacquired Common Stock.

               If an Option expires or becomes unexercisable without having been
exercised in full,  the  unpurchased  Shares which were  subject  thereto  shall
become  available  for future  grant or sale under the Plan (unless the Plan has
terminated or the Shares have been allocated to another plan of the Company).

        4.     Administration of the Plan.

(a)  Administration. The Plan shall be administered by

     (i) the Board; or (ii) a Committee designated by the Board, which Committee
shall be constituted to satisfy Applicable Laws. Once appointed,  such Committee
shall serve in its designated  capacity until  otherwise  directed by the Board.
The Board may increase the size of the Committee and appoint additional members,
remove  members  (with or  without  cause)  and  substitute  new  members,  fill
vacancies  (however  caused),  and  remove  all  members  of the  Committee  and
thereafter  directly  administer  the  Plan,  all to  the  extent  permitted  by
Applicable Laws.

(b)  Powers of the Administrator. Subject to the provisions of the
Plan, and in the case of a Committee,  subject to the specific duties  delegated
by the Board to such Committee,  the Administrator shall have the authority,  in
its discretion:

     (i) to determine the Fair Market Value of the Common  Stock,  in accordance
with Section 2(l) of the Plan;  (ii) to select the  Consultants,  Directors  and
Employees to whom Options may be granted  hereunder;  (iii) to determine whether
and to what extent Options are granted  hereunder;  (iv) to determine the number
of shares of Common Stock to be covered by each Option granted hereunder; (v) to
approve forms of agreement  for use under the Plan;  (vi) to determine the terms
and  conditions,  not  inconsistent  with the  terms of the  Plan,  of any award
granted hereunder.  Such terms and conditions  include,  but are not limited to,
the exercise price,  the time or times when Options may be exercised  (which may
be based on  performance  criteria),  any  vesting  acceleration  or  waiver  of
forfeiture restrictions,  and any restriction or limitation regarding any Option
or the  shares  of Common  Stock  relating  thereto,  based in each case on such
factors as the Administrator,  in its sole discretion, shall determine; (vii) to
construe and interpret the terms of the Plan and awards granted  pursuant to the
Plan; (viii) to prescribe,  amend and rescind rules and regulations  relating to
the Plan, including rules and regulations relating to sub-plans  established for
the purpose of qualifying  for  preferred tax treatment  under foreign tax laws;
(ix) to modify or amend each  Option  (subject  to  Section  14(b) of the Plan),
including   the   discretionary   authority   to  extend  the   post-termination
exercisability  period of Options  longer than is otherwise  provided for in the
Plan;  (x) to  authorize  any  person to execute  on behalf of the  Company  any
instrument  required to effect the grant of an Option previously  granted by the
Administrator;  (xi) to  determine  the terms  and  restrictions  applicable  to
Options;  (xii) to allow  Optionees to satisfy  withholding  tax  obligations by
electing to have the Company withhold from the Shares to be issued upon exercise
of an Option  that  number of Shares  having a Fair  Market  Value  equal to the
amount  required  to be  withheld;  and (xiii) to make all other  determinations
deemed necessary or advisable for administering the Plan.

(c)  Effect  of  Administrator's   Decision.   The  Administrator's   decisions,
     determinations  and  interpretations  shall be  final  and  binding  on all
     Optionees and any other holders of Options.

        5.     Eligibility.  Stock Options may be granted to Employees, 
Directors and Consultants.

        6.  Limitations.  Neither the Plan nor any Option  shall  confer upon an
Optionee any right with  respect to  continuing  the  Optionee's  employment  or
consulting  relationship  or as a  Director  with the  Company,  nor shall  they
interfere  in any way  with  the  Optionee's  right  or the  Company's  right to
terminate such  employment or consulting or director  relationship  at any time,
with or without cause.

        7.     Term of Plan.  The Plan shall become effective upon its adoption
 by the Board.  It shall continue in effect until terminated under Section 14
 of the Plan.

        8.     Term of Option.  The term of each Option shall be stated in the 
Notice of Grant.

        9.     Option Exercise Price and Consideration.

(a)  Exercise  Price.  The per share  exercise price for the Shares to be issued
     pursuant to exercise of an Option shall be determined by the Administrator.

(b)  Waiting Period and Exercise  Dates.  At the time an Option is granted,  the
     Administrator shall fix the period within which the Option may be exercised
     and shall  determine  any  conditions  which must be  satisfied  before the
     Option may be exercised. In so doing, the Administrator may specify that an
     Option may not be exercised until either the completion of a service period
     or the  achievement of performance  criteria with respect to the Company or
     the Optionee.

(c)  Form of  Consideration.  The  Administrator  shall determine the acceptable
     form of  consideration  for  exercising an Option,  including the method of
     payment. Such consideration may consist entirely of:

          (i) cash; (ii) check;  (iii)  promissory note; (iv) other Shares which
     (A) in the case of Shares  acquired upon  exercise of an option,  have been
     owned by the  Optionee  for more than six months on the date of  surrender,
     and (B) have a Fair  Market  Value on the  date of  surrender  equal to the
     aggregate  exercise  price of the Shares as to which said  Option  shall be
     exercised;  (v) delivery of a properly  executed  exercise  notice together
     with such other  documentation  as the  Administrator  and the  broker,  if
     applicable,  shall require to effect an exercise of the Option and delivery
     to the Company of the sale or loan  proceeds  required to pay the  exercise
     price;  (vi) a  reduction  in the amount of any  Company  liability  to the
     Optionee,   including  any  liability   attributable   to  the   Optionee's
     participation in any  Company-sponsored  deferred  compensation  program or
     arrangement;  (vii) any combination of the foregoing methods of payment; or
     (viii) such other  consideration  and method of payment for the issuance of
     Shares to the extent permitted by Applicable Laws.
        10.    Exercise of Option.

(a)  Procedure  for  Exercise;  Rights  as a  Shareholder.  Any  Option  granted
     hereunder  shall be  exercisable  according to the terms of the Plan and at
     such times and under such conditions as determined by the Administrator and
     set forth in the Option  Agreement.  An Option may not be  exercised  for a
     fraction of a Share.  An Option shall be deemed  exercised when the Company
     receives:  
          (i) written or electronic  notice of exercise (in accordance  with the
     Option  Agreement)  from the person  entitled to exercise  the Option,  and
     (ii)full  payment  for the  Shares  with  respect  to which  the  Option is
     exercised.  Full  payment  may consist of any  consideration  and method of
     payment  authorized  by the  Administrator  and  permitted  by  the  Option
     Agreement  and the Plan.  Shares issued upon exercise of an Option shall be
     issued in the name of the Optionee or, if requested by the Optionee, in the
     name of the Optionee and his or her spouse. Until the Shares are issued (as
     evidenced by the appropriate entry on the books of the Company or of a duly
     authorized  transfer  agent of the  Company),  no right to vote or  receive
     dividends or any other rights as a shareholder  shall exist with respect to
     the Optioned Stock, notwithstanding the exercise of the Option. The Company
     shall issue (or cause to be issued) such Shares  promptly  after the Option
     is exercised.  No adjustment will be made for a dividend or other right for
     which the record date is prior to the date the Shares are issued, except as
     provided  in  Section  12 of the Plan.  Exercising  an Option in any manner
     shall decrease the number of Shares thereafter available, both for purposes
     of the Plan and for sale  under the  Option,  by the number of Shares as to
     which the Option is exercised.

(b)  Termination  of Employment or Consulting or Director  Relationship.  In the
     event an Optionee ceases to be an Employee or Consultant or Director, other
     than upon the Optionee's death or Disability, the Optionee may exercise his
     or her Option  within such period of time as is  specified in the Notice of
     Grant to the extent  that he or she is  entitled to exercise it on the date
     of  termination  (but in no event later than the  expiration of the term of
     such  Option as set forth in the  Notice of  Grant).  In the  absence  of a
     specified time in the Notice of Grant, the Option shall remain  exercisable
     for three months following the Optionee's  termination.  If, on the date of
     termination,  the  Optionee is not  entitled to exercise  his or her entire
     Option, the Shares covered by the unexercisable portion of the Option shall
     revert to the Plan. If, after  termination,  the Optionee does not exercise
     his or her  Option  within the time  specified  by the  Administrator,  the
     Option shall terminate,  and the Shares covered by such Option shall revert
     to the Plan.

               Notwithstanding  the above, in the event of an Optionee's  change
in status as a Employee,  Consultant or Director,  the  Optionee's  status as an
Employee,  Consultant or Director shall not automatically  terminate solely as a
result of such change in status.

(c)  Disability of Optionee.  In the event an Optionee  ceases to be an Employee
     or Consultant  or Director as a result of the  Optionee's  Disability,  the
     Optionee  may  exercise  his or her Option at any time  within  twelve (12)
     months (or such other period of time as is determined by the Administrator)
     from the date of  termination,  but only to the extent that the Optionee is
     entitled to exercise it on the date of  termination  (and in no event later
     than the expiration of the term of the Option as set forth in the Notice of
     Grant).  If, on the date of  termination,  the  Optionee is not entitled to
     exercise his or her entire Option,  the Shares covered by the unexercisable
     portion of the Option shall revert to the Plan. If, after termination,  the
     Optionee  does not  exercise  his or her Option  within the time  specified
     herein,  the Option shall terminate,  and the Shares covered by such Option
     shall revert to the Plan.

(d)  Death of  Optionee.  In the event of the death of an  Optionee,  the Option
     shall become fully  exercisable,  including as to Shares for which it would
     not otherwise be exercisable and may be exercised at any time within twelve
     (12)  months  (or  such  other  period  of  time  as is  determined  by the
     Administrator)  following the date of death (but in no event later than the
     expiration of the term of such Option as set forth in the Notice of Grant),
     by the Optionee's  estate or by a person who acquired the right to exercise
     the Option by bequest or  inheritance.  If,  after  death,  the  Optionee's
     estate or a person who acquired the right to exercise the Option by bequest
     or  inheritance  does not  exercise  the Option  within the time  specified
     herein,  the Option shall terminate,  and the Shares covered by such Option
     shall revert to the Plan.

        11.  Non-Transferability  of Options.  Unless otherwise specified by the
Administrator  in the  Option  Agreement,  an Option  may not be sold,  pledged,
assigned, hypothecated,  transferred, or disposed of in any manner other than by
will or by the laws of descent or distribution and may be exercised,  during the
lifetime of the Optionee, only by the Optionee.

        12.    Adjustments Upon Changes in Capitalization, Dissolution, Merger
or Asset Sale.

(a)  Changes  in   Capitalization.   Subject  to  any  required  action  by  the
     stockholders  of  the  Company,  the  number  of  Shares  covered  by  each
     outstanding  Option and the number of Shares which have been authorized for
     issuance under the Plan but as to which no Options have yet been granted or
     which have been returned to the Plan upon  cancellation or expiration of an
     Option,  as well as the price per Share  covered  by each such  outstanding
     Option,  shall be proportionately  adjusted for any increase or decrease in
     the number of issued  Shares  resulting  from a stock split,  reverse stock
     split, stock dividend, combination or reclassification of the Common Stock,
     or any other  increase or decrease in the number of issued Shares  effected
     without receipt of consideration by the Company;  provided,  however,  that
     conversion of any convertible securities of the Company shall not be deemed
     to have been "effected without receipt of  consideration."  Such adjustment
     shall be made by the Board,  whose  determination  in that respect shall be
     final,  binding and conclusive.  Except as expressly  provided  herein,  no
     issuance  by the  Company  of Shares of stock of any class,  or  securities
     convertible  into  Shares  of  stock of any  class,  shall  affect,  and no
     adjustment  by reason  thereof shall be made with respect to, the number or
     price of Shares subject to an Option.

(b)  Dissolution  or  Liquidation.  In the event of the proposed  dissolution or
     liquidation of the Company, the Administrator shall notify each Optionee as
     soon  as  practicable   prior  to  the  effective  date  of  such  proposed
     transaction.  The  Administrator  in its  discretion  may  provide  for all
     Options to vest and for an Optionee  to have the right to  exercise  his or
     her Option until ten (10) days prior to such  transaction  as to all of the
     Optioned  Stock covered  thereby,  including  Shares as to which the Option
     would not  otherwise  be vested and  exercisable.  To the extent it has not
     been previously  exercised,  an Option will terminate  immediately prior to
     the consummation of such proposed action.

(c)  Merger or Asset Sale.  In the event of a merger of the Company with or into
     another corporation,  or the sale of substantially all of the assets of the
     Company,  each outstanding  Option shall be assumed or an equivalent option
     or right substituted by the successor corporation or a Parent or Subsidiary
     of  the  successor  corporation,   or  in  the  event  that  the  successor
     corporation  refuses to assume or  substitute  for the  Option,  the Option
     shall  fully vest and the  Optionee  shall have the right to  exercise  the
     Option as to all of the  Optioned  Stock,  including  Shares as to which it
     would not otherwise be vested and exercisable.  If an Option is exercisable
     in lieu of assumption or  substitution  in the event of a merger or sale of
     assets,  the  Administrator   shall  notify  the  Optionee  in  writing  or
     electronically  that the Option shall be fully vested and exercisable for a
     period of fifteen  (15) days from the date of such  notice,  and the Option
     shall  terminate  upon the  expiration of such period.  For the purposes of
     this paragraph,  the Option shall be considered  assumed if,  following the
     merger or sale of assets, the option or right confers the right to purchase
     or  receive,  for each  Share  of  Optioned  Stock  subject  to the  Option
     immediately  prior  to the  merger  or sale of  assets,  the  consideration
     (whether  stock,  cash, or other  securities  or property)  received in the
     merger or sale of assets by holders of Common  Stock for each Share held on
     the effective date of the transaction (and if holders were offered a choice
     of  consideration,  the type of  consideration  chosen by the  holders of a
     majority  of the  outstanding  Shares);  provided,  however,  that  if such
     consideration  received  in the  merger  or sale of assets  was not  solely
     common stock of the successor  corporation or its Parent, the Administrator
     may,  with  the  consent  of the  successor  corporation,  provide  for the
     consideration  to be received  upon the  exercise  of the Option,  for each
     Share of Optioned Stock subject to the Option, to be solely common stock of
     the successor  corporation  or its Parent equal in fair market value to the
     per share  consideration  received by holders of Common Stock in the merger
     or sale of assets.

        13.  Date of  Grant.  The date of grant of an Option  shall be,  for all
purposes,  the date on which the Administrator makes the determination  granting
such Option,  or such other later date as is  determined  by the  Administrator.
Notice  of the  determination  shall  be  provided  to each  Optionee  within  a
reasonable time after the date of such grant.

        14.    Amendment and Termination of the Plan.

               (a) Amendment and  Termination.  The Board may at any time amend,
alter, suspend or terminate the Plan. The Plan shall terminate upon the approval
by  stockholders  of a new plan  which  provides  that  Shares  under this Plan,
including  unissued  Shares and Shares  which  become  available  as a result of
termination of Options, shall be reserved under the new plan.

               (b) Effect of Amendment or Termination. No amendment, alteration,
suspension or  termination  of the Plan shall impair the rights of any Optionee,
unless mutually  agreed  otherwise  between the Optionee and the  Administrator,
which agreement must be in writing and signed by the Optionee and the Company.

        15.    Conditions Upon Issuance of Shares.

               (a) Legal Compliance.  Shares shall not be issued pursuant to the
exercise of an Option  unless the  exercise of such Option and the  issuance and
delivery  of  such  Shares  shall  comply  with  all  Applicable  Laws,  and the
requirements of any stock exchange or quotation system upon which the Shares may
then be listed or  quoted,  and shall be  further  subject  to the  approval  of
counsel for the Company with respect to such compliance.

               (b) Investment Representations. As a condition to the exercise of
an Option,  the  Company  may  require  the  person  exercising  such  Option to
represent and warrant at the time of any such exercise that the Shares are being
purchased  only for  investment  and without any  present  intention  to sell or
distribute  such Shares if, in the opinion of counsel  for the  Company,  such a
representation is required.

        16.  Liability  of  Company.  The  inability  of the  Company  to obtain
authority  from any  regulatory  body having  jurisdiction,  which  authority is
deemed by the Company's  counsel to be necessary to the lawful issuance and sale
of any Shares  hereunder,  shall relieve the Company of any liability in respect
of the failure to issue or sell such Shares as to which such requisite authority
shall not have been obtained.

     17. Reservation of Shares. The Company,  during the term of this Plan, will
at all  times  reserve  and keep  available  such  number  of Shares as shall be
sufficient to satisfy the requirements of the Plan.

<PAGE>






                      THE LAMAUR CORPORATION

                 1997 EMPLOYEE STOCK PURCHASE PLAN


         The following  constitute  the  provisions  of the 1997 Employee  Stock
Purchase Plan of The Lamaur Corporation:

         1.  Purpose.  The  purpose of the Plan is to provide  employees  of the
Company and its Designated  Subsidiaries  with an opportunity to purchase Common
Stock of the Company through accumulated payroll deductions. It is the intention
of the Company to have the Plan qualify as an  "Employee  Stock  Purchase  Plan"
under  Section  423 of the  Internal  Revenue  Code of  1986,  as  amended.  The
provisions  of the Plan,  accordingly,  shall be  construed  so as to extend and
limit participation in a manner consistent with the requirements of that section
of the Code.

         2.       Definitions.

(a)  "Board" shall mean the Board of Directors of the Company.

(b)  "Code" shall mean the Internal Revenue Code of 1986, as amended.

(c)  "Common Stock" shall mean the Common Stock of the Company.

(d)  "Company" shall mean The Lamaur  Corporation and any Designated  Subsidiary
     of the Company.

(e)  "Compensation"  shall  mean all base  straight  time  gross  earnings,  but
     exclusive of payments for commissions,  overtime, shift premium,  incentive
     compensation, incentive payments, bonuses and other compensation.

(f)  "Designated Subsidiary" shall mean any Subsidiary which has been designated
     by the  Board  from  time to time in its sole  discretion  as  eligible  to
     participate in the Plan.

(g)  "Employee"  shall mean any individual who is an Employee of the Company for
     tax purposes whose customary employment with the Company is at least twenty
     (20) hours per week and more than five (5) months in any calendar year. For
     purposes  of the Plan,  the  employment  relationship  shall be  treated as
     continuing  intact while the  individual is on sick leave or other leave of
     absence approved by the Company.  Where the period of leave exceeds 90 days
     and the  individual's  right to  reemployment  is not guaranteed  either by
     statute or by contract, the employment relationship shall be deemed to have
     terminated on the 91st day of such leave.


<PAGE>



(h)  "Enrollment Date" shall mean the first day of each Offering Period.

(i)  "Exercise Date" shall mean the last day of each Purchase Period.

(j)  "Fair Market Value" shall mean,  as of any date,  the value of Common Stock
     determined as follows:

(1)  If the  Common  Stock is  listed on any  established  stock  exchange  or a
     national market system,  including  without  limitation the Nasdaq National
     Market or The Nasdaq SmallCap  Market of The Nasdaq Stock Market,  its Fair
     Market  Value  shall be the  closing  sales  price  for such  stock (or the
     closing  bid,  if no sales were  reported)  as quoted on such  exchange  or
     system for the last market trading day prior to the time of  determination,
     as  reported  in The  Wall  Street  Journal  or such  other  source  as the
     Administrator deems reliable, or;

(2)  If the Common Stock is regularly quoted by a recognized  securities  dealer
     but selling  prices are not  reported,  its Fair Market  Value shall be the
     mean of the closing bid and asked  prices for the Common  Stock on the date
     of such determination, as reported in The Wall Street Journal or such other
     source as the Board deems reliable, or;

(3)  In the  absence of an  established  market for the Common  Stock,  the Fair
     Market Value thereof shall be determined in good faith by the Board.

(k)  "Offering Periods" shall mean the periods of approximately twenty-four (24)
     months  during  which  an  option  granted  pursuant  to  the  Plan  may be
     exercised,  commencing  on the first  Trading Day on or after May 1 of each
     year  and  terminating  on  the  last  Trading  Day in  the  period  ending
     twenty-four  months later.  The duration and timing of Offering Periods may
     be changed pursuant to Section 4 of this Plan.

(l)  "Plan" shall mean this 1997 Employee Stock Purchase Plan.

(m)  "Purchase Price" shall mean an amount equal to 85% of the Fair Market Value
     of a share of Common Stock on the Enrollment  Date or on the Exercise Date,
     whichever is lower.

(n)  "Purchase  Period" shall mean the approximately six month period commencing
     after one Exercise Date and ending with the next Exercise Date, except that
     the first  Purchase  Period of any Offering  Period  shall  commence on the
     Enrollment  Date and end with the next Exercise  Date. The Board shall have
     the power to change  the  duration  and  number of  Purchase  Periods in an
     Offering Period without shareholder approval if such change is announced at
     least five (5) days prior to the scheduled beginning of the Purchase Period
     to be affected.

(o)  "Reserves"  shall mean the number of shares of Common Stock covered by each
     option under the Plan which have not yet been  exercised  and the number of
     shares of Common Stock which have been  authorized  for issuance  under the
     Plan but not yet placed under option.

(p)  "Subsidiary"  shall mean a corporation,  domestic or foreign,  of which not
     less than 50% of the voting shares are held by the Company or a Subsidiary,
     whether or not such  corporation  now exists or is  hereafter  organized or
     acquired by the Company or a Subsidiary.

(q)  "Trading Day" shall mean a day on which  national  stock  exchanges and the
     Nasdaq System are open for trading.

         3.       Eligibility.

(a)  Any  Employee  who shall be employed  by the Company on a given  Enrollment
     Date shall be eligible to participate in the Plan.

(b)  Any  provisions  of the Plan to the contrary  notwithstanding,  no Employee
     shall  be  granted  an  option  under  the  Plan  (i) to the  extent  that,
     immediately after the grant, such Employee (or any other person whose stock
     would be  attributed  to such  Employee  pursuant to Section  424(d) of the
     Code)  would own  capital  stock of the  Company  and/or  hold  outstanding
     options to purchase such stock  possessing five percent (5%) or more of the
     total combined voting power or value of all classes of the capital stock of
     the  Company or of any  Subsidiary,  or (ii) to the extent  that his or her
     rights to purchase  stock under all employee  stock  purchase  plans of the
     Company and its subsidiaries  accrues at a rate which exceeds $25,000 worth
     of stock  (determined  at the fair  market  value of the shares at the time
     such  option is  granted)  for each  calendar  year in which such option is
     outstanding at any time.

         4. Offering  Periods.  The Plan shall be  implemented  by  consecutive,
overlapping  Offering Periods with a new Offering Period commencing on the first
Trading  Day on or after May 1 of each year,  or on such other date as the Board
shall  determine.  The Plan shall continue until  terminated in accordance  with
Section 20 hereof.  The Board  shall  have the power to change the  duration  of
Offering  Periods  (including  the  commencement  dates thereof) with respect to
future  offerings  without  shareholder  approval if such change is announced at
least  five (5) days  prior to the  scheduled  beginning  of the first  Offering
Period to be affected thereafter.

         5.       Participation.

(a)  An eligible  Employee may become a participant  in the Plan by completing a
     subscription  agreement  authorizing  payroll  deductions  in the  form  of
     Exhibit A to this  Plan and  filing it with the  Company's  payroll  office
     prior to the applicable Enrollment Date.

(b)  Payroll  deductions  for a participant  shall commence on the first payroll
     following  the  Enrollment  Date and shall end on the last  payroll  in the
     Offering Period to which such  authorization  is applicable,  unless sooner
     terminated by the participant as provided in Section 10 hereof.

         6.       Payroll Deductions.

(a)  At the time a participant  files his or her subscription  agreement,  he or
     she shall elect to have payroll  deductions  made for each  payroll  period
     ending in the Offering  Period in an amount not  exceeding  twenty  percent
     (20%) of the  Compensation  which he or she receives on each pay day during
     the Offering Period.

(b)  All payroll  deductions made for a participant  shall be credited to his or
     her account under the Plan and shall be withheld in whole percentages only.
     A participant may not make any additional payments into such account.

(c)  A  participant  may  discontinue  his or her  participation  in the Plan as
     provided in Section 10 hereof,  or may increase or decrease the rate of his
     or her payroll  deductions  during the  Offering  Period by  completing  or
     filing with the Company a new subscription  agreement  authorizing a change
     in payroll  deduction  rate.  The Board may, in its  discretion,  limit the
     number of participation rate changes during any Offering Period. The change
     in rate shall be  effective  with the first full payroll  period  following
     five (5) business days after the Company's  receipt of the new subscription
     agreement   unless  the  Company  elects  to  process  a  given  change  in
     participation  more quickly. A participant's  subscription  agreement shall
     remain in effect for  successive  Offering  Periods  unless  terminated  as
     provided in Section 10 hereof.

(d)  Notwithstanding  the  foregoing,  to the extent  necessary  to comply  with
     Section  423(b)(8)  of the Code and Section 3(b)  hereof,  a  participant's
     payroll deductions may be decreased to zero percent (0%) at any time during
     a Purchase Period. Payroll deductions shall recommence at the rate provided
     in such participant's  subscription agreement at the beginning of the first
     Purchase  Period which is scheduled to end in the following  calendar year,
     unless terminated by the participant as provided in Section 10 hereof.

(e)  At the time the option is  exercised,  in whole or in part,  or at the time
     some or all of the Company's Common Stock issued under the Plan is disposed
     of, the participant must make adequate provision for the Company's federal,
     state, or other tax withholding  obligations,  if any, which arise upon the
     exercise of the option or the disposition of the Common Stock. At any time,
     the  Company  may,  but  shall  not be  obligated  to,  withhold  from  the
     participant's  compensation  the amount  necessary  for the Company to meet
     applicable withholding  obligations,  including any withholding required to
     make available to the Company any tax  deductions or benefits  attributable
     to sale or early disposition of Common Stock by the Employee.

         7. Grant of Option.  On the  Enrollment  Date of each Offering  Period,
each eligible Employee participating in such Offering Period shall be granted an
option to purchase on each  Exercise  Date during such  Offering  Period (at the
applicable  Purchase  Price) up to a number of  shares of the  Company's  Common
Stock  determined by dividing such  Employee's  payroll  deductions  accumulated
prior to such Exercise Date and retained in the Participant's  account as of the
Exercise Date by the applicable Purchase Price;  provided that in no event shall
an Employee be permitted to purchase during each Purchase Period more than 7,500
shares of the  Company's  Common Stock  (subject to any  adjustment  pursuant to
Section 19) on the  Enrollment  Date,  and provided  further that such  purchase
shall be subject to the  limitations  set forth in Sections  3(b) and 12 hereof.
Exercise of the option  shall occur as provided in Section 8 hereof,  unless the
participant has withdrawn pursuant to Section 10 hereof. The option shall expire
on the last day of the Offering Period.

         8. Exercise of Option.  Unless a participant withdraws from the Plan as
provided  in  Section 10 hereof,  his or her option for the  purchase  of shares
shall be exercised automatically on the Exercise Date, and the maximum number of
full shares  subject to option shall be purchased  for such  participant  at the
applicable  Purchase Price with the accumulated payroll deductions in his or her
account.  No  fractional  shares  shall be  purchased;  any  payroll  deductions
accumulated  in a  participant's  account which are not sufficient to purchase a
full share  shall be retained in the  participant's  account for the  subsequent
Purchase  Period or  Offering  Period,  subject  to  earlier  withdrawal  by the
participant  as provided in Section 10 hereof.  Any other  monies left over in a
participant's  account  after  the  Exercise  Date  shall  be  returned  to  the
participant. During a participant's lifetime, a participant's option to purchase
shares hereunder is exercisable only by him or her.

     9. Delivery. As promptly as practicable after each Exercise Date on which a
purchase of shares  occurs,  the  Company  shall  arrange  the  delivery to each
participant,  as appropriate, of a certificate representing the shares purchased
upon exercise of his or her option.

         10.      Withdrawal.

(a)  A participant may withdraw all but not less than all the payroll deductions
     credited  to his or her  account  and not yet used to  exercise  his or her
     option under the Plan at any time by giving  written  notice to the Company
     in the form of Exhibit B to this  Plan.  All of the  participant's  payroll
     deductions credited to his or her account shall be paid to such participant
     promptly  after  receipt  of notice of  withdrawal  and such  participant's
     option for the Offering Period shall be  automatically  terminated,  and no
     further  payroll  deductions  for the  purchase of shares shall be made for
     such Offering Period.  If a participant  withdraws from an Offering Period,
     payroll  deductions  shall not resume at the  beginning  of the  succeeding
     Offering  Period  unless  the  participant  delivers  to the  Company a new
     subscription agreement.

(b)  A  participant's  withdrawal  from an  Offering  Period  shall not have any
     effect upon his or her eligibility to participate in any similar plan which
     may hereafter be adopted by the Company or in succeeding  Offering  Periods
     which commence after the  termination of the Offering Period from which the
     participant withdraws.

         11.      Termination of Employment.

                  Upon  a  participant's  ceasing  to be an  Employee,  for  any
reason,  he or she shall be deemed to have elected to withdraw from the Plan and
the  payroll  deductions  credited  to such  participant's  account  during  the
Offering  Period but not yet used to  exercise  the option  shall be returned to
such  participant  or, in the case of his or her death, to the person or persons
entitled thereto under Section 15 hereof, and such participant's option shall be
automatically terminated. The preceding sentence notwithstanding,  a participant
who receives  payment in lieu of notice of  termination  of employment  shall be
treated as continuing to be an Employee for the  participant's  customary number
of hours per week of employment  during the period in which the  participant  is
subject to such payment in lieu of notice.

12.  Interest.  No  interest  shall  accrue  on  the  payroll  deductions  of  a
participant in the Plan.

         13.      Stock.

(a)  The maximum  number of shares of the Company's  Common Stock which shall be
     made available for sale under the Plan shall be 400,000 shares,  subject to
     adjustment  upon  changes in  capitalization  of the Company as provided in
     Section 19 hereof.  If, on a given Exercise Date, the number of shares with
     respect to which  options are to be exercised  exceeds the number of shares
     then available under the Plan, the Company shall make a pro rata allocation
     of the shares  remaining  available  for purchase in as uniform a manner as
     shall be practicable and as it shall determine to be equitable.

(b)  The participant shall have no interest or voting right in shares covered by
     his option until such option has been exercised.

(c)  Shares to be delivered to a participant  under the Plan shall be registered
     in the name of the participant or in the name of the participant and his or
     her spouse.

         14.  Administration.  The Plan shall be  administered by the Board or a
committee  of members  of the Board  appointed  by the  Board.  The Board or its
committee  shall have full and  exclusive  discretionary  authority to construe,
interpret  and  apply the terms of the Plan,  to  determine  eligibility  and to
adjudicate all disputed claims filed under the Plan. Every finding, decision and
determination  made by the  Board or its  committee  shall,  to the full  extent
permitted by law, be final and binding upon all parties.

         15.      Designation of Beneficiary.

(a)  A participant  may file a written  designation  of a beneficiary  who is to
     receive any shares and cash, if any, from the  participant's  account under
     the Plan in the event of such participant's death subsequent to an Exercise
     Date on which  the  option  is  exercised  but  prior to  delivery  to such
     participant of such shares and cash. In addition,  a participant may file a
     written  designation  of a beneficiary  who is to receive any cash from the
     participant's  account  under the Plan in the  event of such  participant's
     death prior to exercise of the option.  If a participant is married and the
     designated beneficiary is not the spouse, spousal consent shall be required
     for such designation to be effective.

(b)  Such  designation of beneficiary  may be changed by the  participant at any
     time by written  notice.  In the event of the death of a participant and in
     the  absence  of a  beneficiary  validly  designated  under the Plan who is
     living at the time of such  participant's  death, the Company shall deliver
     such shares and/or cash to the executor or  administrator  of the estate of
     the participant, or if no such executor or administrator has been appointed
     (to the  knowledge of the Company),  the Company,  in its  discretion,  may
     deliver  such  shares  and/or  cash  to the  spouse  or to any  one or more
     dependents or relatives of the participant,  or if no spouse,  dependent or
     relative is known to the Company,  then to such other person as the Company
     may designate.

         16.  Non-Transferability.  Neither  payroll  deductions  credited  to a
participant's account nor any rights with regard to the exercise of an option or
to  receive  shares  under the Plan may be  assigned,  transferred,  pledged  or
otherwise  disposed of in any way (other  than by will,  the laws of descent and
distribution or as provided in Section 15 hereof) by the  participant.  Any such
attempt at assignment,  transfer,  pledge or other  disposition shall be without
effect,  except  that the  Company may treat such act as an election to withdraw
funds from an Offering Period in accordance with Section 10 hereof.

     17. Use of Funds.  All payroll  deductions  received or held by the Company
under the Plan may be used by the Company  for any  corporate  purpose,  and the
Company shall not be obligated to segregate such payroll deductions.

     18. Reports.  Individual  accounts shall be maintained for each participant
in the Plan. Statements of account shall be given to participating  Employees at
least  annually,  which  statements  shall  set  forth the  amounts  of  payroll
deductions, the Purchase Price, the number of shares purchased and the remaining
cash balance, if any.

     19. Adjustments Upon Changes in Capitalization,  Dissolution,  Liquidation,
Merger or Asset Sale.

(a)  Changes  in   Capitalization.   Subject  to  any  required  action  by  the
     shareholders  of the Company,  the Reserves,  the maximum  number of shares
     each participant may purchase each Purchase Period (pursuant to Section 7),
     as well as the price per  share  and the  number of shares of Common  Stock
     covered  by each  option  under the Plan  which has not yet been  exercised
     shall be  proportionately  adjusted  for any  increase  or  decrease in the
     number of  issued  shares of Common  Stock  resulting  from a stock  split,
     reverse stock split, stock dividend, combination or reclassification of the
     Common Stock,  or any other increase or decrease in the number of shares of
     Common Stock  effected  without  receipt of  consideration  by the Company;
     provided,  however,  that conversion of any  convertible  securities of the
     Company  shall  not be deemed to have been  "effected  without  receipt  of
     consideration".   Such  adjustment  shall  be  made  by  the  Board,  whose
     determination  in that  respect  shall be final,  binding  and  conclusive.
     Except as expressly  provided herein,  no issuance by the Company of shares
     of stock of any class,  or securities  convertible  into shares of stock of
     any class,  shall affect, and no adjustment by reason thereof shall be made
     with respect to, the number or price of shares of Common  Stock  subject to
     an option.

(b)  Dissolution  or  Liquidation.  In the event of the proposed  dissolution or
     liquidation  of  the  Company,   the  Offering   Periods  shall   terminate
     immediately  prior to the  consummation  of such  proposed  action,  unless
     otherwise provided by the Board.

(c)  Merger  or  Asset  Sale.  In  the  event  of a  proposed  sale  of  all  or
     substantially  all of the  assets  of the  Company,  or the  merger  of the
     Company with or into  another  corporation,  any  Purchase  Periods then in
     progress  shall be  shortened  by  setting  a new  Exercise  Date (the "New
     Exercise Date") and any Offering  Periods then in progress shall end on the
     New Exercise  Date.  The New Exercise  Date shall be before the date of the
     Company's  proposed sale or merger. The Board shall notify each participant
     in writing, at least ten (10) business days prior to the New Exercise Date,
     that the Exercise Date for the participant's option has been changed to the
     New  Exercise  Date and that the  participant's  option  shall be exercised
     automatically  on the New  Exercise  Date,  unless  prior to such  date the
     participant  has withdrawn from the Offering  Period as provided in Section
     10 hereof.

         20.      Amendment or Termination.

(a)  The Board of  Directors  of the  Company may at any time and for any reason
     terminate  or amend the Plan.  Except as provided in Section 19 hereof,  no
     such termination can affect options  previously  granted,  provided that an
     Offering Period may be terminated by the Board of Directors on any Exercise
     Date if the Board  determines  that the  termination  of the Plan is in the
     best interests of the Company and its  shareholders.  Except as provided in
     Section  19  hereof,  no  amendment  may  make  any  change  in any  option
     theretofore  granted which adversely affects the rights of any participant.
     To the extent  necessary  to comply  with  Section  423 of the Code (or any
     successor  rule or provision or any other  applicable  law,  regulation  or
     stock exchange rule), the Company shall obtain shareholder approval in such
     a manner and to such a degree as required.

(b)  Without  shareholder  consent and without regard to whether any participant
     rights may be considered to have been  "adversely  affected," the Board (or
     its committee) shall be entitled to change the Offering Periods,  limit the
     frequency  and/or  number  of  changes  in the  amount  withheld  during an
     Offering  Period,  establish  the  exchange  ratio  applicable  to  amounts
     withheld in a currency other than U.S. dollars,  permit payroll withholding
     in excess of the amount  designated by a participant in order to adjust for
     delays or  mistakes  in the  Company's  processing  of  properly  completed
     withholding elections,  establish reasonable waiting and adjustment periods
     and/or  accounting and crediting  procedures to ensure that amounts applied
     toward  the  purchase  of  Common  Stock  for  each  participant   properly
     correspond with amounts withheld from the participant's  Compensation,  and
     establish  such  other  limitations  or  procedures  as the  Board  (or its
     committee) determines in its sole discretion advisable which are consistent
     with the Plan.

     21. Notices.  All notices or other  communications  by a participant to the
Company under or in  connection  with the Plan shall be deemed to have been duly
given when received in the form specified by the Company at the location,  or by
the person, designated by the Company for the receipt thereof.

     22.  Conditions  Upon  Issuance of Shares.  Shares shall not be issued with
respect to an option  unless the  exercise of such option and the  issuance  and
delivery of such  shares  pursuant  thereto  shall  comply  with all  applicable
provisions  of law,  domestic or foreign,  including,  without  limitation,  the
Securities  Act of 1933,  as amended,  the  Securities  Exchange Act of 1934, as
amended, the rules and regulations promulgated thereunder,  and the requirements
of any stock  exchange  upon which the  shares may then be listed,  and shall be
further  subject to the approval of counsel for the Company with respect to such
compliance.

     As a condition  to the  exercise of an option,  the Company may require the
person  exercising  such option to represent and warrant at the time of any such
exercise that the shares are being purchased only for investment and without any
present  intention  to sell or  distribute  such  shares  if, in the  opinion of
counsel  for  the  Company,  such a  representation  is  required  by any of the
aforementioned applicable provisions of law.

     23. Term of Plan. The Plan shall become  effective upon the adoption by the
Board of  Directors.  It shall  continue  in effect for a term of ten (10) years
unless sooner terminated under Section 20 hereof.

     24.  Automatic  Transfer  to Low  Price  Offering  Period.  To  the  extent
permitted by any applicable  laws,  regulations,  or stock exchange rules if the
Fair Market Value of the Common Stock on any Exercise Date in an Offering Period
is lower than the Fair Market Value of the Common Stock on the  Enrollment  Date
of such Offering Period,  then all participants in such Offering Period shall be
automatically withdrawn from such Offering Period immediately after the exercise
of their  option on such  Exercise  Date and  automatically  re-enrolled  in the
immediately following Offering Period as of the first day thereof.
<PAGE>




                                                THE LAMAUR CORPORATION

                                                    1997 STOCK PLAN



1.   Purposes  of the Plan.  The  purposes  of this Plan are: o to  attract  and
     retain the best available  personnel for positions of responsibility,  o to
     provide additional incentive to Employees, Directors and Consultants, and o
     to promote the success of the Company's business.

        Options  granted  under  the  Plan may be  Incentive  Stock  Options  or
Nonstatutory  Stock Options,  as determined by the  Administrator at the time of
grant.

2.   Definitions. As used herein, the following definitions shall apply:

(a)  "Administrator"  means  the  Board  or any of its  Committees  as  shall be
     administering the Plan, in accordance with Section 4 of the Plan.

(b)  "Applicable Laws" means the requirements  relating to the administration of
     stock option plans under U. S. state corporate laws, U.S. federal and state
     securities  laws, the Code, any stock exchange or quotation system on which
     the Common Stock is listed or quoted and the applicable laws of any foreign
     country or  jurisdiction  where Options are, or will be,  granted under the
     Plan.

(c)  "Board" means the Board of Directors of the Company.

(d)  "Change of Control" means the occurrence of any of the following events:

          (i) Any "person"  (as such term is used in Section  13(d) and 14(d) of
     the  Securities  Exchange  Act of  1934,  as  amended)  is or  becomes  the
     "beneficial  owner" (as defined in Rule 13d-3 under said Act),  directly or
     indirectly,  of securities of the Company  representing  25% or more of the
     total voting power  represented  by the Company's then  outstanding  voting
     securities  (other  than any person who owns in excess of 25% of such total
     voting power as of the date this Plan is adopted by the Board or other than
     any person who  acquires  25% or more of such total  voting  power with the
     approval of the Board); or



<PAGE>




          (ii) A change  in the  composition  of the Board of  Directors  of the
     Company as a result of which  fewer than a majority  of the  directors  are
     "Incumbent  Directors."  "Incumbent  Directors"  shall mean  directors  who
     either (A) are  directors  of the Company as of this Plan is adopted by the
     Board,  or (B) are elected,  or  nominated  for  election,  to the Board of
     Directors  with the  affirmative  votes  (either by a  specific  vote or by
     approval  of the proxy  statement  of the  Company in which such  person is
     named as a nominee for  election as a director  without  objection  to such
     nominations) of at least  three-quarters of the Incumbent  Directors at the
     time of such  election or  nomination  (but shall not include an individual
     whose election or nomination is in connection  with an actual or threatened
     proxy contest relating to the election of directors of the Company).

(e)  "Code" means the Internal Revenue Code of 1986, as amended.

(f)  "Committee"  means a  committee  of  Directors  appointed  by the  Board in
     accordance with Section 4 --------- of the Plan.

(g)  "Common Stock" means the common stock of the Company.

(h)  "Company" means The Lamaur Corporation, a Delaware corporation.

(i)  "Consultant" means any person, including an advisor, engaged by the Company
     or a Parent or Subsidiary to render services to such entity.

(j)  "Director" means a member of the Board.

(k)  "Disability"  means total and  permanent  disability  as defined in Section
     22(e)(3) of the Code.

(l)  "Employee" means any person, including Officers and Directors,  employed by
     the Company or any Parent or Subsidiary of the Company.  A Service Provider
     shall not cease to be an  Employee  in the case of (i) any leave of absence
     approved by the Company or (ii) transfers  between locations of the Company
     or between the Company, its Parent, any Subsidiary,  or any successor.  For
     purposes of Incentive Stock Options,  no such leave may exceed ninety days,
     unless  reemployment upon expiration of such leave is guaranteed by statute
     or contract. If reemployment upon expiration of a leave of absence approved
     by the  Company  is not so  guaranteed,  on the 181st day of such leave any
     Incentive Stock Option held by the Optionee shall cease to be treated as an
     Incentive  Stock  Option  and  shall  be  treated  for  tax  purposes  as a
     Nonstatutory  Stock Option.  Neither service as a Director nor payment of a
     director's   fee  by  the  Company   shall  be   sufficient  to  constitute
     "employment" by the Company.

(m)  "Exchange Act" means the Securities Exchange Act of 1934, as amended.

(n)  "Fair  Market  Value"  means,  as of any date,  the  value of Common  Stock
     determined as follows:

          (i) If the Common Stock is listed on any established stock exchange or
     a national market system,  including without limitation the Nasdaq National
     Market or The Nasdaq SmallCap  Market of The Nasdaq Stock Market,  its Fair
     Market  Value  shall be the  closing  sales  price  for such  stock (or the
     closing  bid,  if no sales were  reported)  as quoted on such  exchange  or
     system for the last market trading day prior to the time of  determination,
     as  reported  in The  Wall  Street  Journal  or such  other  source  as the
     Administrator deems reliable;

          (ii)  If  the  Common  Stock  is  regularly  quoted  by  a  recognized
     securities  dealer but  selling  prices are not  reported,  the Fair Market
     Value of a Share of Common Stock shall be the mean between the high bid and
     low asked prices for the Common Stock on the last market  trading day prior
     to the day of determination, as reported in The Wall Street Journal or such
     other source as the Administrator deems reliable; or

          (iii) In the absence of an  established  market for the Common  Stock,
     the  Fair  Market  Value  shall  be   determined   in  good  faith  by  the
     Administrator.

(o)  "Incentive  Stock  Option"  means  an  Option  intended  to  qualify  as an
     incentive  stock  option  within the meaning of Section 422 of the Code and
     the regulations promulgated thereunder.

(p)  "Nonstatutory  Stock  Option" means an Option not intended to qualify as an
     Incentive Stock Option.

(q)  "Notice of Grant" means a written or electronic notice  evidencing  certain
     terms and conditions of an individual  Option.  The Notice of Grant is part
     of the Option Agreement.

(r)  "Officer"  means a person  who is an  officer  of the  Company  within  the
     meaning  of Section 16 of the  Exchange  Act and the rules and  regulations
     promulgated thereunder.

(s)  "Option" means a stock option granted pursuant to the Plan.

(t)  "Option  Agreement" means an agreement  between the Company and an Optionee
     evidencing  the terms and  conditions  of an individual  Option grant.  The
     Option Agreement is subject to the terms and conditions of the Plan.

(u)  "Option Exchange Program" means a program whereby  outstanding  Options are
     surrendered in exchange for Options with a lower exercise price.

(v)  "Optioned Stock" means the Common Stock subject to an Option.

(w)  "Optionee"  means the holder of an  outstanding  Option  granted  under the
     Plan.

(x)  "Parent" means a "parent  corporation,"  whether now or hereafter existing,
     as defined in Section ------ 424(e) of the Code.

(y)  "Plan" means this 1997 Stock Plan.

(z)  "Rule 16b-3" means Rule 16b-3 of the Exchange Act or any  successor to Rule
     16b-3,  as in effect when discretion is being exercised with respect to the
     Plan.

(aa) "Section 16(b)" means Section 16(b) of the Exchange Act.

(bb) "Service Provider" means an Employee, Director or Consultant.

(cc) "Share" means a share of the Common Stock,  as adjusted in accordance  with
     Section 12 of the Plan.

(dd) "Subsidiary"  means a  "subsidiary  corporation",  whether now or hereafter
     existing, as defined in Section 424(f) of the Code.

     3. Stock  Subject to the Plan.  Subject to the  provisions of Section 12 of
the Plan, the maximum  aggregate number of Shares which may be optioned and sold
under the Plan is a number  of Shares  equal to the  following:  (i) any  Shares
which have been reserved but are not issued or subject to an outstanding  option
under either the Company's 1996 Stock Incentive Plan  ("Incentive  Plan") or the
1996  Nonstatutory  Stock Option Plan ("NSO Plan") as of the date of stockholder
approval of this Plan and (ii) any Shares returned to the Incentive Plan and the
NSO Plan as a result of  termination of options under the Incentive Plan and the
NSO Plan.  The Shares may be  authorized,  but unissued,  or  reacquired  Common
Stock.

               If an Option expires or becomes unexercisable without having been
exercised in full, or is surrendered pursuant to an Option Exchange Program, the
unpurchased  Shares which were subject thereto shall become available for future
grant or sale  under  the Plan  (unless  the  Plan  has  terminated);  provided,
however, that Shares that have actually been issued under the Plan upon exercise
of an Option  shall not be returned  to the Plan and shall not become  available
for future distribution under the Plan.

        4.     Administration of the Plan.

(a)  Procedure.

          (i) Multiple  Administrative  Bodies.  The Plan may be administered by
     different Committees with respect to different groups of Service Providers.

          (ii) Section 162(m). To the extent that the  Administrator  determines
     it  to   be   desirable   to   qualify   Options   granted   hereunder   as
     "performance-based  compensation"  within the meaning of Section  162(m) of
     the Code,  the Plan shall be  administered  by a  Committee  of two or more
     "outside directors" within the meaning of Section 162(m) of the Code.

          (iii) Rule  16b-3.  To the extent  desirable  to qualify  transactions
     hereunder  as  exempt  under  Rule  16b-3,  the  transactions  contemplated
     hereunder  shall be  structured to satisfy the  requirements  for exemption
     under Rule 16b-3.

          (iv) Other  Administration.  Other than as  provided  above,  the Plan
     shall be administered by (A) the Board or (B) a Committee,  which committee
     shall be constituted to satisfy Applicable Laws.

(b)  Powers of the Administrator.  Subject to the provisions of the Plan, and in
     the case of a Committee,  subject to the specific  duties  delegated by the
     Board to such Committee, the Administrator shall have the authority, in its
     discretion:

          (i) to determine the Fair Market Value;

          (ii) to select the Service  Providers  to whom  Options may be granted
     hereunder;

          (iii) to determine  the number of shares of Common Stock to be covered
     by each Option granted hereunder;

          (iv) to approve forms of agreement for use under the Plan;

          (v) to determine the terms and conditions,  not inconsistent  with the
     terms  of the  Plan,  of any  Option  granted  hereunder.  Such  terms  and
     conditions include, but are not limited to, the exercise price, the time or
     times when  Options  may be  exercised  (which may be based on  performance
     criteria),  any vesting acceleration or waiver of forfeiture  restrictions,
     and any  restriction  or  limitation  regarding any Option of the shares of
     Common Stock  relating  thereto,  based in each case on such factors as the
     Administrator, in its sole discretion, shall determine;

          (vi) to reduce the  exercise  price of any Option to the then  current
     Fair Market Value if the Fair Market  Value of the Common Stock  covered by
     such Option shall have declined since the date the Option was granted;

          (vii) to institute an Option Exchange Program;

          (viii) to  construe  and  interpret  the terms of the Plan and  awards
     granted pursuant to the Plan;

          (ix) to prescribe, amend and rescind rules and regulations relating to
     the Plan,  including rules and regulations relating to subplans established
     for the purpose of qualifying for preferred tax treatment under foreign tax
     laws;

          (x) to modify or amend each Option  (subject  to Section  15(c) of the
     Plan), including the discretionary authority to extend the post-termination
     exercisability  period of Options longer than is otherwise  provided for in
     the Plan;

          (xi) to allow  Optionees to satisfy  withholding  tax  obligations  by
     electing  to have the  Company  withhold  from the Shares to be issued upon
     exercise  of an Option that  number of Shares  having a Fair  Market  Value
     equal to the amount  required to be withheld.  The Fair Market Value of the
     Shares to be withheld  shall be  determined  on the date that the amount of
     tax to be withheld is to be  determined.  All  elections  by an Optionee to
     have Shares  withheld for this purpose shall be made in such form and under
     such conditions as the Administrator may deem necessary or advisable;

          (xii) to authorize  any person to execute on behalf of the Company any
     instrument  required to effect the grant of an Option previously granted by
     the Administrator;

          (xiii) to make all other determinations  deemed necessary or advisable
     for administering the Plan.

(c)  Effect  of  Administrator's   Decision.   The  Administrator's   decisions,
     determinations  and  interpretations  shall be  final  and  binding  on all
     Optionees and any other holders of Options.

     5.  Eligibility.  Nonstatutory  Stock  Options  may be  granted  to Service
Providers. Incentive Stock Options may be granted only to Employees.

     6. Limitations.

(a)  Each  Option  shall be  designated  in the  Option  Agreement  as either an
     Incentive   Stock  Option  or  a   Nonstatutory   Stock  Option.   However,
     notwithstanding  such  designation,  to the extent that the aggregate  Fair
     Market Value of the Shares with respect to which  Incentive  Stock  Options
     are exercisable for the first time by the Optionee during any calendar year
     (under  all plans of the  Company  and any  Parent or  Subsidiary)  exceeds
     $100,000,  such Options shall be treated as Nonstatutory Stock Options. For
     purposes of this Section 6(a),  Incentive Stock Options shall be taken into
     account in the order in which they were  granted.  The Fair Market Value of
     the Shares  shall be  determined  as of the time the Option with respect to
     such Shares is granted.

(b)  Neither the Plan nor any Option  shall  confer  upon an Optionee  any right
     with  respect  to  continuing  the  Optionee's  relationship  as a  Service
     Provider  with the  Company,  nor shall they  interfere in any way with the
     Optionee's  right or the Company's right to terminate such  relationship at
     any time, with or without cause.

(c)  The following limitations shall apply to grants of Options:

          (i) No Service  Provider  shall be granted,  in any fiscal year of the
     Company, Options to purchase more than 500,000 Shares.

          (ii) In connection with his or her initial service, a Service Provider
     may be granted Options to purchase up to an additional 500,000 Shares which
     shall not count against the limit set forth in subsection (i) above.

          (iii) The foregoing  limitations shall be adjusted  proportionately in
     connection with any change in the Company's  capitalization as described in
     Section 12.

          (iv) If an Option is  cancelled in the same fiscal year of the Company
     in  which it was  granted  (other  than in  connection  with a  transaction
     described in Section 12), the cancelled  Option will be counted against the
     limits set forth in subsections  (i) and (ii) above.  For this purpose,  if
     the exercise price of an Option is reduced, the transaction will be treated
     as a cancellation of the Option and the grant of a new Option.

     7. Term of Plan.  Subject to Section 19 of the Plan,  the Plan shall become
effective upon its adoption by the Board. It shall continue in effect for a term
of ten (10) years unless terminated earlier under Section 15 of the Plan.

     8. Term of Option.  The term of each  Option  shall be stated in the Option
Agreement.  In the case of an Incentive Stock Option, the term shall be ten (10)
years  from the date of grant or such  shorter  term as may be  provided  in the
Option Agreement.  Moreover, in the case of an Incentive Stock Option granted to
an Optionee who, at the time the Incentive  Stock Option is granted,  owns stock
representing  more than ten percent (10%) of the total combined  voting power of
all classes of stock of the Company or any Parent or Subsidiary, the term of the
Incentive  Stock  Option  shall be five (5) years from the date of grant or such
shorter term as may be provided in the Option Agreement.

     9. Option Exercise Price and Consideration.

(a)  Exercise  Price.  The per share  exercise price for the Shares to be issued
     pursuant to exercise of an Option shall be determined by the Administrator,
     subject to the following:

          (i) In the  case  of an  Incentive  Stock  Option  (A)  granted  to an
     Employee who, at the time the Incentive Stock Option is granted, owns stock
     representing more than ten percent (10%) of the voting power of all classes
     of stock of the Company or any Parent or Subsidiary, the per Share exercise
     price shall be no less than 110% of the Fair Market  Value per Share on the
     date of grant.

          (B)  granted to any  Employee  other  than an  Employee  described  in
     paragraph (A) immediately  above,  the per Share exercise price shall be no
     less than 100% of the Fair Market Value per Share on the date of grant.

          (ii) In the  case  of a  Nonstatutory  Stock  Option,  the  per  Share
     exercise price shall be determined by the  Administrator.  In the case of a
     Nonstatutory  Stock  Option  intended  to  qualify  as   "performance-based
     compensation"  within the  meaning of Section  162(m) of the Code,  the per
     Share  exercise  price shall be no less than 100% of the Fair Market  Value
     per Share on the date of grant.

          (iii) Notwithstanding the foregoing, Options may be granted with a per
     Share  exercise  price of less than 100% of the Fair Market Value per Share
     on the date of grant pursuant to a merger or other corporate transaction.

(b)  Waiting Period and Exercise  Dates.  At the time an Option is granted,  the
     Administrator shall fix the period within which the Option may be exercised
     and shall  determine  any  conditions  which must be  satisfied  before the
     Option may be exercised.

(c)  Form of  Consideration.  The  Administrator  shall determine the acceptable
     form of  consideration  for  exercising an Option,  including the method of
     payment.  In the case of an Incentive Stock Option, the Administrator shall
     determine the acceptable form of consideration  at the time of grant.  Such
     consideration may consist entirely of:

          (i) cash;

          (ii) check;

          (iii) promissory note;

          (iv)  other  Shares  which  (A) in the case of  Shares  acquired  upon
     exercise of an option,  have been owned by the  Optionee  for more than six
     months on the date of  surrender,  and (B) have a Fair Market  Value on the
     date of surrender equal to the aggregate exercise price of the Shares as to
     which said Option shall be exercised;

          (v)  consideration  received by the Company under a cashless  exercise
     program implemented by the Company in connection with the Plan;

          (vi)  a  reduction  in the  amount  of any  Company  liability  to the
     Optionee,   including  any  liability   attributable   to  the   Optionee's
     participation in any  Company-sponsored  deferred  compensation  program or
     arrangement;

          (vii) any combination of the foregoing methods of payment; or

          (viii) such other consideration and method of payment for the issuance
     of Shares to the extent permitted by Applicable Laws.

     10. Exercise of Option.

(a)  Procedure  for  Exercise;  Rights  as a  Shareholder.  Any  Option  granted
     hereunder  shall be  exercisable  according to the terms of the Plan and at
     such times and under such conditions as determined by the Administrator and
     set  forth in the  Option  Agreement.  Unless  the  Administrator  provides
     otherwise,  vesting of Options granted hereunder shall be tolled during any
     unpaid leave of absence. An Option may not be exercised for a fraction of a
     Share.

     An Option shall be deemed exercised when the Company receives:  (i) written
or electronic  notice of exercise (in accordance with the Option Agreement) from
the person entitled to exercise the Option, and (ii) full payment for the Shares
with respect to which the Option is  exercised.  Full payment may consist of any
consideration  and  method  of  payment  authorized  by  the  Administrator  and
permitted by the Option  Agreement and the Plan.  Shares issued upon exercise of
an Option  shall be issued in the name of the  Optionee  or, if requested by the
Optionee,  in the name of the Optionee  and his or her spouse.  Until the Shares
are issued (as evidenced by the appropriate entry on the books of the Company or
of a duly authorized transfer agent of the Company), no right to vote or receive
dividends or any other rights as a  shareholder  shall exist with respect to the
Optioned Stock,  notwithstanding  the exercise of the Option.  The Company shall
issue  (or  cause to be  issued)  such  Shares  promptly  after  the  Option  is
exercised.  No  adjustment  will be made for a dividend or other right for which
the record date is prior to the date the Shares are  issued,  except as provided
in Section 12 of the Plan.

     Exercising  an Option in any  manner  shall  decrease  the number of Shares
thereafter  available,  both for  purposes  of the Plan and for sale  under  the
Option, by the number of Shares as to which the Option is exercised.

(b)  Termination of Relationship as a Service Provider. If an Optionee ceases to
     be a Service Provider,  other than upon the Optionee's death or Disability,
     the Optionee  may exercise his or her Option  within such period of time as
     is  specified  in the Option  Agreement  to the  extent  that the Option is
     vested  on the  date  of  termination  (but  in no  event  later  than  the
     expiration  of the  term  of  such  Option  as  set  forth  in  the  Option
     Agreement). In the absence of a specified time in the Option Agreement, the
     Option  shall  remain  exercisable  for  three  (3)  months  following  the
     Optionee's termination. If, on the date of termination, the Optionee is not
     vested as to his or her entire  Option,  the Shares covered by the unvested
     portion of the Option shall revert to the Plan. If, after termination,  the
     Optionee does not exercise his or her Option  within the time  specified by
     the  Administrator,  the Option shall terminate,  and the Shares covered by
     such Option shall revert to the Plan.

(c)  Disability of Optionee. If an Optionee ceases to be a Service Provider as a
     result of the Optionee's  Disability,  the Optionee may exercise his or her
     Option  within such period of time as is specified in the Option  Agreement
     to the extent the  Option is vested on the date of  termination  (but in no
     event later than the  expiration of the term of such Option as set forth in
     the Option  Agreement).  In the absence of a  specified  time in the Option
     Agreement,  the Option  shall  remain  exercisable  for twelve  (12) months
     following the Optionee's termination.  If, on the date of termination,  the
     Optionee is not vested as to his or her entire  Option,  the Shares covered
     by the unvested  portion of the Option shall revert to the Plan.  If, after
     termination,  the Optionee  does not exercise his or her Option  within the
     time specified herein,  the Option shall terminate,  and the Shares covered
     by such Option shall revert to the Plan.

(d)  Death of Optionee. If an Optionee dies while a Service Provider, the Option
     may be  exercised  within such period of time as is specified in the Option
     Agreement  (but in no event later than the  expiration  of the term of such
     Option as set forth in the Notice of Grant), by the Optionee's estate or by
     a person  who  acquires  the right to  exercise  the  Option by  bequest or
     inheritance,  but only to the extent  that the Option is vested on the date
     of death. In the absence of a specified time in the Option  Agreement,  the
     Option  shall  remain  exercisable  for twelve  (12) months  following  the
     Optionee's  termination.  If, at the time of  death,  the  Optionee  is not
     vested as to his or her entire  Option,  the Shares covered by the unvested
     portion of the Option shall immediately  revert to the Plan. The Option may
     be exercised by the executor or administrator of the Optionee's  estate or,
     if none,  by the  person(s)  entitled  to  exercise  the  Option  under the
     Optionee's  will or the laws of descent or  distribution.  If the Option is
     not so  exercised  within  the time  specified  herein,  the  Option  shall
     terminate, and the Shares covered by such Option shall revert to the Plan.

(e)  Buyout Provisions. The Administrator may at any time offer to buy out for a
     payment in cash or Shares an Option previously  granted based on such terms
     and conditions as the Administrator  shall establish and communicate to the
     Optionee at the time that such offer is made.

     11.  Non-Transferability  of Options.  Unless  determined  otherwise by the
Administrator  to the contrary,  an Option may not be sold,  pledged,  assigned,
hypothecated, transferred, or disposed of in any manner other than by will or by
the laws of descent or distribution and may be exercised, during the lifetime of
the  Optionee,  only by the  Optionee.  The  Administrator  may,  in the  manner
established by the Administrator,  provide for the transfer,  without payment of
consideration,  of an Option by the  Optionee  to any  member of the  Optionee's
immediate family or to a trust or partnership whose beneficiaries are members of
the Optionee's  immediate  family. In such case, the Option shall be exercisable
only by such  transferee.  Following  such  transfer,  any  such  Options  shall
continue  to be  subject  to the same terms and  conditions  as were  applicable
immediately prior to the transfer.  For purposes of this Section,  an Optionee's
"immediate family" shall mean the Optionee's spouse, children and grandchildren.

     12. Adjustments Upon Changes in Capitalization,  Dissolution,  or Change of
Control.

(a)  Changes  in   Capitalization.   Subject  to  any  required  action  by  the
     shareholders  of the Company,  the number of shares of Common Stock covered
     by each outstanding  Option, and the number of shares of Common Stock which
     have been authorized for issuance under the Plan but as to which no Options
     have  yet been  granted  or  which  have  been  returned  to the Plan  upon
     cancellation or expiration of an Option,  as well as the price per share of
     Common  Stock   covered  by  each  such   outstanding   Option,   shall  be
     proportionately  adjusted  for any  increase  or  decrease in the number of
     issued shares of Common Stock  resulting from a stock split,  reverse stock
     split, stock dividend, combination or reclassification of the Common Stock,
     or any other  increase or decrease in the number of issued shares of Common
     Stock effected without receipt of  consideration by the Company;  provided,
     however, that conversion of any convertible securities of the Company shall
     not be deemed to have been  "effected  without  receipt of  consideration."
     Such adjustment  shall be made by the Board,  whose  determination  in that
     respect  shall be  final,  binding  and  conclusive.  Except  as  expressly
     provided  herein,  no  issuance  by the  Company  of shares of stock of any
     class, or securities  convertible into shares of stock of any class,  shall
     affect,  and no adjustment by reason thereof shall be made with respect to,
     the number or price of shares of Common Stock subject to an Option.

(b)  Dissolution  or  Liquidation.  In the event of the proposed  dissolution or
     liquidation of the Company, the Administrator shall notify each Optionee as
     soon  as  practicable   prior  to  the  effective  date  of  such  proposed
     transaction.  The  Administrator  in  its  discretion  may  provide  for an
     Optionee  to have the right to  exercise  his or her Option  until ten (10)
     days prior to such  transaction  as to all of the  Optioned  Stock  covered
     thereby,  including  Shares as to which the Option  would not  otherwise be
     exercisable.  In addition,  the  Administrator may provide that any Company
     repurchase  option  applicable to any Shares  purchased upon exercise of an
     Option shall lapse as to all such Shares, provided the proposed dissolution
     or liquidation takes place at the time and in the manner  contemplated.  To
     the extent it has not been previously  exercised,  an Option will terminate
     immediately prior to the consummation of such proposed action.

(c)  Change  of  Control.  In  the  event  of a  Change  of  Control,  (i)  each
     outstanding  Option  shall fully vest and be  exercisable  as to all of the
     Optioned Stock, including Shares as to which the Option would not otherwise
     be vested or  exercisable,  and (ii) any Shares issued under the Plan shall
     vest.   The   Administrator   shall  notify  the  Optionee  in  writing  or
     electronically that the Option shall be fully vested and exercisable within
     fifteen (15) days of the Change of Control.

(d)  Merger or Asset Sale.  In the event of a merger of the Company with or into
     another corporation,  or the sale of substantially all of the assets of the
     Company,  each outstanding  Option shall be assumed or an equivalent option
     substituted  by the successor  corporation or a Parent or Subsidiary of the
     successor corporation.  In the event that the successor corporation refuses
     to assume or substitute  for the Option,  the Optionee  shall fully vest in
     and have the right to exercise the Option as to all of the Optioned  Stock,
     including  Shares  as  to  which  it  would  not  otherwise  be  vested  or
     exercisable  and any Shares  issued under the Plan shall vest. If an Option
     becomes fully vested and  exercisable in lieu of assumption or substitution
     in the event of a merger or sale of assets, the Administrator  shall notify
     the  Optionee in writing or  electronically  that the Option shall be fully
     vested and  exercisable  for a period of fifteen days from the date of such
     notice,  and the Option shall terminate upon the expiration of such period.
     For the purposes of this paragraph,  the Option shall be considered assumed
     if, following the merger or sale of assets, the option confers the right to
     purchase or receive, for each Share of Optioned Stock subject to the Option
     immediately  prior  to the  merger  or sale of  assets,  the  consideration
     (whether  stock,  cash, or other  securities  or property)  received in the
     merger or sale of assets by holders of Common  Stock for each Share held on
     the effective date of the transaction (and if holders were offered a choice
     of  consideration,  the type of  consideration  chosen by the  holders of a
     majority  of the  outstanding  Shares);  provided,  however,  that  if such
     consideration received in the merger or sale of assets is not solely common
     stock of the successor  corporation or its Parent,  the Administrator  may,
     with  the   consent  of  the   successor   corporation,   provide  for  the
     consideration  to be received  upon the  exercise  of the Option,  for each
     Share of Optioned Stock subject to the Option, to be solely common stock of
     the successor  corporation  or its Parent equal in fair market value to the
     per share  consideration  received by holders of Common Stock in the merger
     or sale of assets.

     13. Other Common Stock  Programs.  From time to time during the duration of
the  Plan,  the  Administrator  may,  in it sole  discretion,  adopt one or more
incentive compensation arrangements for Service Providers pursuant to which such
Service  Providers  may acquire  shares of Common  Stock,  whether by  purchase,
outright  grant or  otherwise.  Any such  arrangements  shall be  subject to the
general provisions of the Plan and all shares of Common Stock issued pursuant to
such  arrangements  shall  be  issued  under  the Plan if so  designated  by the
Committee.

     14.  Date of  Grant.  The date of  grant of an  Option  shall  be,  for all
purposes,  the date on which the Administrator makes the determination  granting
such Option,  or such other later date as is  determined  by the  Administrator.
Notice  of the  determination  shall  be  provided  to each  Optionee  within  a
reasonable time after the date of such grant.

     15. Amendment and Termination of the Plan.

(a)  Amendment and Termination.  The Board may at any time amend, alter, suspend
     or terminate the Plan.

(b)  Shareholder Approval.  The Company shall obtain shareholder approval of any
     Plan  amendment  to the  extent  necessary  and  desirable  to comply  with
     Applicable Laws.

(c)  Effect of Amendment or Termination. No amendment, alteration, suspension or
     termination  of the Plan shall  impair the rights of any  Optionee,  unless
     mutually agreed otherwise between the Optionee and the Administrator, which
     agreement  must be in writing and signed by the  Optionee  and the Company.
     Termination  of the Plan shall not affect  the  Administrator's  ability to
     exercise the powers granted to it hereunder with respect to Options granted
     under the Plan prior to the date of such termination.

     16. Conditions Upon Issuance of Shares.

(a)  Legal Compliance. Shares shall not be issued pursuant to the exercise of an
     Option  unless the exercise of such Option and the issuance and delivery of
     such Shares shall comply with  Applicable Laws and shall be further subject
     to the approval of counsel for the Company with respect to such compliance.

(b)  Investment  Representations.  As a condition  to the exercise of an Option,
     the Company may require the person  exercising such Option to represent and
     warrant  at the  time of any  such  exercise  that  the  Shares  are  being
     purchased only for investment and without any present  intention to sell or
     distribute such Shares if, in the opinion of counsel for the Company,  such
     a representation is required.

     17. Inability to Obtain  Authority.  The inability of the Company to obtain
authority  from any  regulatory  body having  jurisdiction,  which  authority is
deemed by the Company's  counsel to be necessary to the lawful issuance and sale
of any Shares  hereunder,  shall relieve the Company of any liability in respect
of the failure to issue or sell such Shares as to which such requisite authority
shall not have been obtained.

     18. Reservation of Shares. The Company,  during the term of this Plan, will
at all  times  reserve  and keep  available  such  number  of Shares as shall be
sufficient to satisfy the requirements of the Plan.

     19.  Shareholder  Approval.  The Plan shall be subject to  approval  by the
stockholders of the Company within twelve (12) months after the date the Plan is
adopted.  Such  stockholder  approval shall be obtained in the manner and to the
degree required under Applicable Laws.

<PAGE>




May 9, 1997


The Lamaur Corporation
One Lovell Avenue
Mill Valley, CA 94941


Re:      Registration Statement on Form S-8

Ladies and Gentlemen:

         We have examined the Registration  Statement on Form S-8 to be filed by
you with the  Securities  and Exchange  Commission  on or about May 9, 1997 (the
"Registration   Statement")  in  connection  with  the  registration  under  the
Securities  Act of 1933,  as amended,  of 1,906,275  shares of your Common Stock
(the  "Shares"),  1,450,500 of which are to be issued pursuant to the 1997 Stock
Plan,  400,000 of which are to be issued  pursuant  to the 1997  Employee  Stock
Purchase Plan and 55,775 of which are to be issued pursuant to the  Nonstatutory
Stock  Option Plan  (together,  the  "Plans").  As your legal  counsel,  we have
examined the  proceedings  proposed to be taken in connection  with the issuance
and sale of the Shares to be issued under the Plans.

         It is our opinion  that the Shares,  when issued and sold in the manner
referred to in the Plans and  pursuant to the  agreements  which  accompany  the
Plans, will be legally and validly issued, fully paid and nonassessable.

         We consent to the use of this opinion as an exhibit to the Registration
Statement and further  consent to the use of our name wherever  appearing in the
Registration  Statement,  including any Prospectus  constituting a part thereof,
and any amendments thereto.

Very truly yours,

WILSON SONSINI GOODRICH & ROSATI
Professional Corporation

/s/Wilson Sonsini Goodrich & Rosati
<PAGE>



     Exhibit 23.1

     CONSENT OF COUNSEL

     Contained in Exhibit 5.1
<PAGE>


     INDEPENDENT AUDITORS' CONSENT


We consent to the incorporation by reference in this  Registration  Statement on
Form S-8 of The Lamaur  Corporation for the 1996 Nonstatutory Stock Option Plan,
the 1997  Employee  Stock  Purchase  Plan and the 1997 Stock Plan, of our report
dated  January 24, 1996 on the  financial  statements  of PCD, the Personal Care
Division of DowBrands L.P.  (which report  expresses an  unqualified  opinion on
such financial  statements and includes an  explanatory  paragraph  referring to
PCD's  basis of  presentation),  and of our report  dated  March 26, 1997 on the
financial  statements of The Lamaur  Corporation,  both  appearing in the Annual
Report on Form 10-K of The Lamaur  Corporation  for the year ended  December 31,
1996.


DELOITTE & TOUCHE LLP

San Francisco, California
May 7, 1997
<PAGE>


     Exhibit 24.1

     POWER OF ATTORNEY


     (See Signature page)


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