PEOPLES FINANCIAL CORP \OH\
SC 13D, 2000-01-24
SAVINGS INSTITUTION, FEDERALLY CHARTERED
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


                                  SCHEDULE 13D


                    Under the Securities Exchange Act of 1934
                                (Amendment No. 3)


                          Peoples Financial Corporation
                                (Name of Issuer)

                                  Common Shares
                         (Title of Class of Securities)

                                   71103A 10 4
                                 (CUSIP Number)


                               Cynthia A. Shafer,
                        Vorys, Sater, Seymour and Pease,
                             Suite 2100, Atrium Two,
                             221 East Fourth Street
                             Cincinnati, Ohio 45202
                                 (513) 723-4009
                  (Name, Address and Telephone Number of Person
                Authorized to Receive Notices and Communications)


                                January 19, 2000
              ----------------------------------------------------
             (Date of Event which Requires Filing of this Statement)




If the filing person has previously  filed a statement on Schedule 13G to report
the  acquisition  that is the subject of this  Schedule  13D, and is filing this
schedule because of ss.ss. 240.13d-1(e), 240.13d-1(f) or 240.13d-1(g), check the
following box.












<PAGE>


                                  SCHEDULE 13D

CUSIP NO.  71103A 10 4

1.       NAME OF REPORTING PERSON
         SS OR IRS IDENTIFICATION NO. OF REPORTING PERSON:

                  Paul von Gunten


2.       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP

         (a)
         (b)


3.       SEC USE ONLY:


4.       SOURCE OF FUNDS:

                  SC, PF


5.       CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED
         PURSUANT TO ITEMS 2(d) or 2(e):


6.       CITIZENSHIP OR PLACE OF ORGANIZATION:

                  United States

NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH:

7.       SOLE VOTING POWER:                           118,721
8.       SHARED VOTING POWER:                           3,000
9.       SOLE DISPOSITIVE POWER:                      107,638
10.      SHARED DISPOSITIVE POWER:                      3,000


11.      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON:

                  121,728


12.      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11)
         EXCLUDES CERTAIN SHARES:


13.      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11):
                  9.56%


14.      TYPE OF REPORTING PERSON:

                  IN


<PAGE>




Item 1.           Security and Issuer.
- ------

                  Common shares, no par value
                  Peoples Financial Corporation
                  211 Lincoln Way East
                  Massillon, Ohio 44646

Item 2.           Identity and Background.
- ------

                  (a)      Paul von Gunten

                  (b)      211 Lincoln Way East
                           Massillon, Ohio 44646

                  (c)      President  and  Chief Executive  Officer  of  Peoples
                           Financial Corporation and Peoples Federal Savings and
                           Loan  Association of Massillon, 211 Lincoln Way East,
                           Massillon, Ohio 44646

                  (d)      During the  last  five years,  Mr. von Gunten has not
                           been convicted in a criminal proceeding.

                  (e)      During  the last five  years,  Mr. von Gunten has not
                           been a party to a civil  proceeding  of a judicial or
                           administrative  body of competent  jurisdiction which
                           resulted  in  a  judgment,   decree  or  final  order
                           enjoining  future  violations  of, or  prohibiting or
                           mandating  activities  subject  to,  federal or state
                           securities laws or finding any violation with respect
                           to such laws.

                  (f)      Mr. von Gunten is  a citizen  of the United States of
                           America.

Item 3.           Source and Amount of Funds and Other Consideration.
- ------

                  Mr. von Gunten  purchased  17,200 shares on November 21, 1997,
                  with personal  funds.  He and his wife also  purchased  shares
                  with  personal  funds in  connection  with the initial  public
                  offering by the issuer in  September  1996.  In 1996 and 1997,
                  Mr. von Gunten inherited shares from the estates of his father
                  and mother.  Mr. von Gunten has also acquired  shares  through
                  his  401(k)  plan  account,  31,090 of which  remained  in his
                  401(k) account at January 19, 2000,  11,083 shares pursuant to
                  the Peoples  Financial  Corporation  Employee Stock  Ownership
                  Plan  (the  "ESOP"),  9,540  shares  pursuant  to the  Peoples
                  Financial Corporation Recognition and Retention Plan and Trust
                  Agreement  (the "RRP"),  and 5,761 shares using personal funds
                  to exercise  part of a stock  option  awarded  pursuant to the
                  Peoples Financial  Corporation 1997 Stock Option and Incentive
                  Plan (the "Stock Option  Plan").  He also has the right within
                  the next 60 days to  exercise  an  option  to  purchase  8,240
                  shares pursuant to the Stock Option Plan.

Item 4.           Purpose of  Transaction.
- ------

                  All shares  held by Mr.  von  Gunten are held for  investment.
                  Other  than  as  a  member  of  the  Board  of  Directors  and
                  management  of the  issuer,  which  regularly  considers  such
                  matters,  Mr. von Gunten has no plans or proposals relating to
                  or which would result in any of the following:

                  (a) The acquisition by any person of additional  securities of
                  the issuer,  or the  disposition  of securities of the issuer,
                  other than additional  shares that may be acquired pursuant to
                  the issuer's stock benefit plans;
<PAGE>
                  (b) An extraordinary corporate transaction,  such as a merger,
                  reorganization or liquidation,  involving the issuer or any of
                  its subsidiaries;

                  (c)  A sale or transfer of a material amount of assets of the
                  issuer or any of its subsidiaries;

                  (d) Any change in the present board of directors or management
                  of the issuer,  including any plans or proposals to change the
                  number or term of directors or to fill any existing  vacancies
                  on the board;

                  (e)  Any  material  change in the  present  capitalization  or
                  dividend policy of the issuer;

                  (f)  Any  other  material  change in  the issuer's business or
                  corporate structure;

                  (g) Changes in the issuer's  Articles of Incorporation or Code
                  of   Regulations   or  other  actions  which  may  impede  the
                  acquisition of control of the issuer by any person;

                  (h) Causing a class of securities of the issuer to be delisted
                  from  a  national  securities  exchange  or  to  cease  to  be
                  authorized to be quoted in an inter-dealer quotation system of
                  a registered national securities association;

                  (i) A  class  of  equity  securities  of  the  issuer becoming
                  eligible for  termination of  registration pursuant to Section
                  12(g)(4) of the Act; or

                  (j)  Any action similar to any of those enumerated above.

Item 5.           Interest in Securities of the Issuer.
- ------

                  (a)      Mr.  von  Gunten  beneficially owns 121,728 shares,
                           which is 9.56% of the total issued and outstanding
                           common shares of the issuer.

                  (b)      Mr. von Gunten has sole  voting and dispositive power
                           with  respect to 107,6380 shares, sole voting but not
                           dispositive power with respect to 11,083 shares,  and
                           shared  voting and dispositive  power with respect to
                           3,000 shares held by Mr. von Gunten's spouse.

                   Mr. von Gunten's wife is Dorothy von Gunten.  Ms. von Gunten
                   is a citizen of the United States of America, and during the
                   past five years,  Ms. von Gunten has neither been  convicted
                   in a  criminal  proceeding  nor  been  a  party  to a  civil
                   proceeding  of a judicial  administrative  body of competent
                   jurisdiction  which resulted in a judgment,  decree or final
                   order  enjoining  future  violations  of, or  prohibiting or
                   mandating activities subject to, federal or state securities
                   laws or finding any violation with respect to such laws. Ms.
                   von Gunten  has the same  address as Mr. von Gunten and is a
                   homemaker.

                  (c)      During the last sixty days,  Mr. von Gunten  acquired
                           shares under the ESOP (allocated to his account as of
                           September  30,  1999,)  for  no   consideration.   In
                           addition,  on March 19, 2000,  Mr. von Gunten will be
                           entitled to a distribution  of 2,385 shares under the
                           RRP pursuant to an award made on March 19, 1997, also
                           for  no  consideration,   and  will  be  entitled  to
                           exercise an option for 8,240 shares  awarded on March
                           19, 1997, pursuant to the Stock Option Plan.

                  (d)      Inapplicable.

                  (e)      Inapplicable.

Item 6.           Contracts, Arrangements, Understandings or Relationships With
- ------            Respect to Securities of the Issuer.

<PAGE>
                  There  are  no  contracts,  arrangements,   understandings  or
                  relationships between Mr. von Gunten and any other person with
                  respect  to any  securities  of the  issuer,  except for award
                  agreements pursuant to the RRP and the Stock Option Plan.

Item 7.           Material to be Filed as Exhibits.
- ------

                  1. Stock Option Award Agreement (Incorporated  by reference to
                  Schedule 13D Amendment No. 1 filed by Mr. von Gunten)

                  2.  Recognition and  Retention  Plan and Trust Award Agreement
                  (Incorporated  by  reference to  Schedule  13D Amendment No. 1
                  filed by Mr. von Gunten)

                  3. Amendment to  Award Agreement (Incorporated by reference to
                  Schedule 13D Amendment No. 2 filed by Mr. von Gunten)

                  4.  Second Amendment to Award Agreement

Signature
- ---------
                  After  reasonable  inquiry and to the best of my knowledge and
                  belief,  I  certify  that the  information  set  forth in this
                  statement is true, complete and correct.


/s/ Paul von Gunten
Signature

Paul von Gunten
Name

1.18.00
Date


<PAGE>


                                    EXHIBIT 4


                       SECOND AMENDMENT TO AWARD AGREEMENT
                  PURSUANT TO THE PEOPLES FINANCIAL CORPORATION
                      1997 STOCK OPTION AND INCENTIVE PLAN


         THIS  AMENDMENT is made to be effective as of December 15, 1999, by and
between Peoples  Financial  Corporation (the "COMPANY") and Paul von Gunten (the
"OPTIONEE").

                                   WITNESSETH:

         WHEREAS,  the Board of  Directors  of the  COMPANY  adopted the Peoples
Financial  Corporation  1997 Stock  Option and  Incentive  Plan (the  "PLAN") on
January 22, 1997;

         WHEREAS, the shareholders of the COMPANY approved the PLAN on March 19,
1997;

         WHEREAS,  pursuant  to the  provisions  of the PLAN,  the Stock  Option
Committee of the Board of Directors of the COMPANY (the "COMMITTEE")  awarded an
option to  acquire  common  shares of the  COMPANY,  no par value per share (the
"COMMON SHARES"),  to the OPTIONEE upon the terms and conditions set forth in an
agreement dated March 19, 1997 (the "AGREEMENT");

         WHEREAS,  the Board of Directors of the COMPANY and the COMMITTEE  made
adjustments to the terms of such option in accordance with Section 9 of the PLAN
as a result of a return of capital  paid to the  shareholders  of the COMPANY in
September  1997,  as set forth in an  Amendment to Award  Agreement  Pursuant to
Peoples  Financial  Corporation 1997 Stock Option and Incentive Plan (the "FIRST
AMENDMENT");

         WHEREAS, the OPTIONEE has agreed to a reduction in the number of shares
subject to the option to reduce his share ownership to be within the limitations
of Article Seventh of the Articles of Incorporation of the COMPANY; and

         WHEREAS, the COMPANY and  the OPTIONEE desire to express agreement upon
the terms of the option as so adjusted;


         NOW, THEREFORE, in consideration of the above premises and intending to
be legally bound by this AGREEMENT, the parties hereto agree to the following:

         1.       The number of common shares of PFC subject to the option shall
be adjusted to 14,001 common shares;

         2. Subject to the  provisions  of the PLAN and the other  provisions of
the  AGREEMENT,  as  amended  by  the  First  Amendment,  the  option  shall  be
exercisable in accordance with the following schedule:

                                               Number of Shares
              Date                             First Exercisable

              March 19, 1998                         5,761
              March 19, 1999                         5,761
              March 19, 2000                         2,479


         3. All other terms and  conditions  of the option,  as set forth in the
PLAN and the  AGREEMENT,  as amended by the FIRST  AMENDMENT,  shall continue in
full force and effect.

         IN WITNESS WHEREOF,  the undersigned have hereunto set their hands this
15th day of December, 1999.



                                                PEOPLES FINANCIAL CORPORATION


                                                 By: /s/Vince E. Stephan
                                                     Vince E. Stephan
                                                     Its:  CHAIRMAN


                                                 OPTIONEE



                                                 /s/Paul von Gunten
                                                 Paul von Gunten









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