FBL FINANCIAL GROUP INC
S-1/A, 1996-06-19
LIFE INSURANCE
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<PAGE>
   
     AS FILED WITH THE SECURITIES AND EXCHANGE COMMISSION ON JUNE 19, 1996.
    
 
   
                                                       REGISTRATION NO. 333-4332
    
- --------------------------------------------------------------------------------
- --------------------------------------------------------------------------------
 
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                                 --------------
   
                                AMENDMENT NO. 1
                                       TO
                                    FORM S-1
                             REGISTRATION STATEMENT
                                     UNDER
                           THE SECURITIES ACT OF 1933
    
                                 --------------
 
                           FBL FINANCIAL GROUP, INC.
             (Exact name of registrant as specified in its charter)
 
<TABLE>
<S>                          <C>                        <C>
           IOWA                        6719                  42-1411715
      (State or other            (Primary Standard        (I.R.S. Employer
      jurisdiction of               Industrial             Identification
     incorporation or          Classification Code)           Number)
       organization)
</TABLE>
 
               5400 UNIVERSITY AVENUE, WEST DES MOINES, IA 50266
                         515-225-5410; FAX 515-225-4686
         (Address, including zip code, and telephone number, including
            area code, of Registrant's principal executive offices)
 
                               STEPHEN M. MORAIN
                   SENIOR VICE PRESIDENT AND GENERAL COUNSEL
                             5400 UNIVERSITY AVENUE
                           WEST DES MOINES, IA 50266
                         515-225-5410; FAX 515-225-4686
      (Name, address, including zip code, and telephone number, including
                        area code, of agent for service)
                                 --------------
 
                                   COPIES TO:
 
<TABLE>
<S>                                 <C>
      Donald J. Brown, Esq.                Steven Ostner, Esq.
   Davis, Brown, Koehn, Shors &            Debevoise & Plimpton
          Roberts, P.C.                      875 Third Avenue
      2500 Financial Center                 New York, NY 10022
       Des Moines, IA 50309           212-909-6619; FAX 212-909-6836
  515-288-2500; FAX 515-243-0654
</TABLE>
 
                                 --------------
 
        APPROXIMATE DATE OF COMMENCEMENT OF PROPOSED SALE TO THE PUBLIC:
  AS SOON AS PRACTICABLE AFTER THIS REGISTRATION STATEMENT BECOMES EFFECTIVE.
 
   
    If  any of the securities being registered on this Form are to be offered on
a delayed or continuous basis pursuant to  Rule 415 under the Securities Act  of
1993, check the following box. / /
    
                                 --------------
 
    THE  REGISTRANT HEREBY  AMENDS THIS REGISTRATION  STATEMENT ON  SUCH DATE OR
DATES AS MAY BE NECESSARY TO DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANT SHALL
FILE A  FURTHER  AMENDMENT  WHICH SPECIFICALLY  STATES  THAT  THIS  REGISTRATION
STATEMENT  SHALL THEREAFTER BECOME EFFECTIVE IN  ACCORDANCE WITH SECTION 8(A) OF
THE SECURITIES ACT  OF 1933  OR UNTIL  THE REGISTRATION  STATEMENT SHALL  BECOME
EFFECTIVE  ON SUCH DATE AS THE COMMISSION, ACTING PURSUANT TO SAID SECTION 8(A),
MAY DETERMINE.
 
- --------------------------------------------------------------------------------
- --------------------------------------------------------------------------------
<PAGE>
                             CROSS REFERENCE SHEET
                   PURSUANT TO ITEM 501(B) OF REGULATION S-K
 
<TABLE>
<CAPTION>
                             FORM S-1 ITEM                                     PROSPECTUS HEADING
           --------------------------------------------------  --------------------------------------------------
<S>        <C>                                                 <C>
1.         Forepart of the Registration Statement and Outside
            Front Cover Page of Prospectus...................  Registration  Statement Cover  Page; Outside Front
                                                                Cover of Prospectus
2.         Inside Front  and  Outside  Back  Cover  Pages  of
            Prospectus.......................................  Inside  Front  Cover Page  and Outside  Back Cover
                                                                Page of Prospectus
3.         Summary Information,  Risk  Factors and  Ratio  of
            Earnings to Fixed Charges........................  Outside  Front  Cover  Page  of  Prospectus;  Pro-
                                                                spectus Summary; The Company; Risk Factors
4.         Use of Proceeds...................................  Use of Proceeds
5.         Determination of Offering Price...................  Underwriting
6.         Dilution..........................................  *
7.         Selling Security Holders..........................  Principal and Selling Stockholders
8.         Plan of Distribution..............................  Underwriting
9.         Description of Securities to be Registered........  Description of Capital Stock
10.        Interests of Named Experts and Counsel............  Validity of Common Stock; Experts
11.        Information with Respect to the Registrant........  Available Information;  Prospectus  Summary;  Risk
                                                                Factors;    The    Company;    Dividend   Policy;
                                                                Capitalization; Selected  Consolidated  Financial
                                                                Data;  Management's  Discussion  and  Analysis of
                                                                Financial Condition  and Results  of  Operations;
                                                                Business;  Management;  Management  Compensation;
                                                                Certain Transactions and Relationships; Principal
                                                                and Selling Stockholders; Description of  Capital
                                                                Stock;  Shares Eligible for Future Sale; Glossary
                                                                of Selected  Insurance Terms;  Index to  Consoli-
                                                                dated Financial Statements
12.        Disclosure   of  Commission   Position  on  Indem-
            nification for Securities Act Liabilities........  Part  II--Indemnification  of  Directors  and  Of-
                                                                ficers
</TABLE>
<PAGE>
INFORMATION   CONTAINED  HEREIN  IS  SUBJECT   TO  COMPLETION  OR  AMENDMENT.  A
REGISTRATION STATEMENT  RELATING TO  THESE SECURITIES  HAS BEEN  FILED WITH  THE
SECURITIES  AND EXCHANGE  COMMISSION. THESE SECURITIES  MAY NOT BE  SOLD NOR MAY
OFFERS TO BUY BE ACCEPTED PRIOR  TO THE TIME THE REGISTRATION STATEMENT  BECOMES
EFFECTIVE.  THIS  PROSPECTUS  SHALL  NOT  CONSTITUTE AN  OFFER  TO  SELL  OR THE
SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE  SECURITIES
IN  ANY STATE IN WHICH SUCH OFFER,  SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR
TO REGISTRATION OR QUALIFICATION  UNDER THE SECURITIES LAWS  OF ANY SUCH  STATE.
<PAGE>
   
                                                           SUBJECT TO COMPLETION
                                                                   JUNE 19, 1996
    
 
                                4,000,000 SHARES
 
   [LOGO]
                           FBL FINANCIAL GROUP, INC.
                              CLASS A COMMON STOCK
                                  -----------
 
   
    All  of the 4,000,000 shares of Class A Common Stock of FBL Financial Group,
Inc.  (the  Company)  offered  hereby   (Shares)  are  being  sold  by   certain
stockholders (the Selling Stockholders). The Company will not receive any of the
proceeds  from the sale  of the Shares.  Prior to this  offering (the Offering),
there has been no public market for  the Shares. It is currently estimated  that
the  initial public offering price per Share  will be between $17.50 and $19.50.
See "Underwriting"  for  a  discussion  of  the  factors  to  be  considered  in
determining  the initial public offering price.  The Shares have been authorized
for listing on  the New York  Stock Exchange  under the symbol  FFG, subject  to
official  notice of  issuance. The Company  has requested  that the Underwriters
reserve 200,000 Shares  for purchase  by certain persons  having a  relationship
with the Company. See "Underwriting."
    
 
    The  Company has three classes of stock  consisting of Class A Common Stock,
which is being offered  hereby, Series A Preferred  Stock which votes  generally
with  the Class  A Common  Stock as a  single voting  group, and  Class B Common
Stock. The ownership  of Class  B Common  Stock is  restricted to  organizations
associated  with the American Farm Bureau Federation. The holders of the Class A
Common Stock and  Series A Preferred  Stock voting together  as a single  voting
group  (Class A Voting Rights) elect three  Class A directors and the holders of
the Class  B Common  Stock  elect 18  Class  B Directors,  15  of whom  are  the
Presidents  of  the 15  state Farm  Bureau Federations  in the  Company's market
territory. After the  Offering, the  Iowa Farm Bureau  Federation together  with
other  state Farm Bureau organizations located in the Company's market territory
will own 100% of  the Class B  voting rights, as  well as 82.4%  of the Class  A
Voting  Rights, and, accordingly, will be able  to elect all of the Directors of
the Company.
                                 --------------
 
               SEE "RISK FACTORS" BEGINNING ON PAGE 9 FOR INFORMATION
                    RELEVANT TO AN INVESTMENT IN THE SHARES.
                                 -------------
 
THESE SECURITIES HAVE  NOT BEEN APPROVED  OR DISAPPROVED BY  THE SECURITIES  AND
 EXCHANGE   COMMISSION  OR  ANY   STATE  SECURITIES  COMMISSION   NOR  HAS  THE
  SECURITIES AND  EXCHANGE  COMMISSION  OR ANY  STATE  SECURITIES  COMMISSION
   PASSED   UPON  THE   ACCURACY  OR   ADEQUACY  OF   THIS  PROSPECTUS.  ANY
    REPRESENTATION   TO    THE    CONTRARY   IS    A    CRIMINAL    OFFENSE.
 
<TABLE>
<CAPTION>
                                                PRICE        UNDERWRITING      PROCEEDS TO
                                                 TO          DISCOUNTS AND     THE SELLING
                                               PUBLIC       COMMISSIONS (1)  STOCKHOLDERS (2)
<S>                                        <C>              <C>              <C>
Per Share................................         $                $                $
Total (3)................................         $                $                $
</TABLE>
 
(1)  The  Company and  the  Selling Stockholders  have  agreed to  indemnify the
    Underwriters against certain  liabilities, including  liabilities under  the
    Securities Act of 1933. See "Underwriting."
   
(2)  Before deducting expenses payable by  the Selling Stockholders estimated at
    $40,400,  and  excluding  expenses  payable  by  the  Company  estimated  at
    $709,600.
    
(3)  Certain of the Selling Stockholders  have granted the Underwriters a 30-day
    option  to  purchase  up  to  600,000  additional  Shares  solely  to  cover
    over-allotments,  if  any.  To  the  extent  the  option  is  exercised, the
    Underwriters will offer the additional Shares  at the Price to Public  shown
    above.  If  the option  is exercised  in  full, the  total Price  to Public,
    Underwriting  Discounts  and  Commissions,  and  Proceeds  to  the   Selling
    Stockholders  will be  $        , $        and  $        , respectively. See
    "Principal and Selling Stockholders" and "Underwriting."
                                 --------------
 
    The Shares are offered by the  several Underwriters, subject to prior  sale,
when,  as and if delivered to and accepted  by them, and subject to the right of
the Underwriters to reject any  order in whole or in  part. It is expected  that
delivery  of  the Shares  will be  made at  the  offices of  Alex. Brown  & Sons
Incorporated, Baltimore, Maryland, on or about            , 1996.
 
ALEX. BROWN & SONS
     INCORPORATED
                               SMITH BARNEY INC.
                                                         EVEREN SECURITIES, INC.
 
              THE DATE OF THIS PROSPECTUS IS              , 1996.
<PAGE>
    The Company intends to furnish its stockholders with annual reports for each
calendar year containing  audited financial  statements and  an opinion  thereon
expressed by independent certified public accountants and with quarterly reports
for  each of the first three quarters of each calendar year containing unaudited
summary financial information.
                                 --------------
 
    FOR NORTH CAROLINA  RESIDENTS: THESE  SECURITIES HAVE NOT  BEEN APPROVED  OR
DISAPPROVED  BY THE COMMISSIONER  OF INSURANCE FOR THE  STATE OF NORTH CAROLINA,
NOR HAS THE  COMMISSIONER OF INSURANCE  RULED UPON THE  ACCURACY OR ADEQUACY  OF
THIS PROSPECTUS.
                                 --------------
 
    IN  CONNECTION WITH THIS OFFERING, THE UNDERWRITERS MAY OVER-ALLOT OR EFFECT
TRANSACTIONS WHICH STABILIZE OR MAINTAIN THE MARKET PRICE OF THE SHARES  OFFERED
HEREBY  AT A LEVEL ABOVE THAT WHICH  MIGHT OTHERWISE PREVAIL IN THE OPEN MARKET.
SUCH TRANSACTIONS MAY BE EFFECTED ON  THE NEW YORK STOCK EXCHANGE OR  OTHERWISE.
SUCH STABILIZING, IF COMMENCED, MAY BE DISCONTINUED AT ANY TIME.
                                 --------------
 
   
    The  following schematically displays the  structure of FBL Financial Group,
Inc. and  the respective  total  economic ownership  interest in  FBL  Financial
Group,  Inc.  represented by  the Class  A and  Class B  Common Stock  after the
Offering, and assuming no exercise of the Underwriters' over-allotment option:
    
                                 --------------
 
   
                            [GRAPH]
                     [Graph provides following information:
    
 
   
<TABLE>
<CAPTION>
STOCKHOLDER                                                                                               ECONOMIC OWNERSHIP
- -----------------------------------------------------------------------------------------------------  -------------------------
<S>                                                                                                    <C>
Public Stockholders                                                                                                21.2%
Iowa Farm Bureau Federation                                                                                        54.3%
25 Other Farm Bureau Organizations                                                                                 16.4%
Farm Bureau Mutual Insurance Company                                                                                8.1%
</TABLE>
    
 
   
ENTITIES OWNED:
    
   
FBL Financial Group, Inc.
    
   
    Farm Bureau Life Insurance Company
    
   
    FBL Financial Services, Inc.
    
   
    Western Farm Bureau Life Insurance Company
    
   
    Utah Farm Bureau Insurance Company (1)
    
- ------------------------
 
   
(1) participates with Farm Bureau Mutual Insurance Company and South Dakota Farm
    Bureau  Mutual  Insurance   Company,  commonly   managed  mutual   insurance
    companies, in the Farm Bureau Mutual pool.]
    
 
                                       2
<PAGE>
                               PROSPECTUS SUMMARY
 
    THE  FOLLOWING SUMMARY  IS QUALIFIED  IN ITS  ENTIRETY BY  THE MORE DETAILED
INFORMATION AND FINANCIAL STATEMENTS APPEARING ELSEWHERE IN THIS PROSPECTUS. SEE
"GLOSSARY OF  SELECTED INSURANCE  TERMS" FOR  DEFINITIONS OF  CERTAIN  INSURANCE
TERMS  USED HEREIN.  UNLESS OTHERWISE  INDICATED, THE  FINANCIAL INFORMATION SET
FORTH HEREIN HAS BEEN PREPARED IN ACCORDANCE WITH GENERALLY ACCEPTED  ACCOUNTING
PRINCIPLES  (GAAP), AND ALL OF THE  INFORMATION INCLUDED HEREIN ASSUMES THAT THE
UNDERWRITERS'  OVER-ALLOTMENT  OPTION   IS  NOT  EXERCISED   AND  REFLECTS   THE
2,000-FOR-1  STOCK  SPLIT  EFFECTIVE  MARCH  19,  1996,  EXCEPT  WHERE OTHERWISE
INDICATED. UNLESS  THE  CONTEXT  REQUIRES  OTHERWISE,  ALL  REFERENCES  IN  THIS
PROSPECTUS  TO THE COMPANY INCLUDE ALL  OF ITS DIRECT AND INDIRECT SUBSIDIARIES,
INCLUDING ITS  PRIMARY LIFE  INSURANCE COMPANY  SUBSIDIARIES, FARM  BUREAU  LIFE
INSURANCE  COMPANY (FARM  BUREAU LIFE)  AND WESTERN  FARM BUREAU  LIFE INSURANCE
COMPANY (WESTERN LIFE) (TOGETHER THE  LIFE COMPANIES) AND ITS  PROPERTY-CASUALTY
SUBSIDIARY, UTAH FARM BUREAU INSURANCE COMPANY (UTAH INSURANCE).
 
                                  THE COMPANY
 
    The  Company through  its subsidiaries underwrites,  markets and distributes
life insurance,  annuities,  property-casualty  insurance and  mutual  funds  to
individuals  and  small  businesses in  15  midwestern and  western  states. The
Company  has  exclusive  marketing  arrangements  with  the  state  Farm  Bureau
Federations  in its  territory and targets  sales to  approximately 700,000 Farm
Bureau member  families  and other  rural,  small town  and  suburban  residents
through  an exclusive agency force. Through  acquisitions of Rural Security Life
Insurance Company (Rural Security  Life) in 1993 and  Western Life in 1994,  the
Company  expanded  its  operations to  15  states, including  Wisconsin  and the
eight-state Western  Life area  (the Western  Life states).  Prior to  1993  the
Company  operated only in Iowa, Nebraska,  Minnesota, South Dakota and Utah, and
in Kansas sold mutual funds only.
 
   
    All of the state Farm Bureau Federations in the Company's marketing area are
associated with  the American  Farm Bureau  Federation. With  approximately  4.6
million member families in all 50 states, the American Farm Bureau Federation is
the  largest grass roots farm  and ranch organization in  the United States. The
primary goal  of the  American Farm  Bureau Federation  is to  improve net  farm
income  and the quality of  life of farmers, ranchers  and other rural residents
through education  and  representation with  respect  to public  policy  issues.
Management  believes that the Company's relationship  with the state Farm Bureau
Federations places it in a unique position to serve the insurance and  financial
needs   of  farmers,  ranchers,  rural   and  suburban  residents,  and  related
individuals  and  businesses.  Farm   Bureau  organizations  in  the   Company's
territories  tend to be well known and long established, have active memberships
and provide a number of benefits other than financial services. See "The Company
- -- Company  History  and  Farm  Bureau  Affiliation."  Management  believes  the
strength  of these organizations provides  enhanced prestige and brand awareness
for the Company's products and increased access to Farm Bureau members. Many  of
the  Company's customers are  self-employed individuals who  are responsible for
providing for their own insurance and retirement needs. Management believes that
Farm Bureau insurance customers tend to be financially conservative and  stable,
which management believes has led to persistency greater than industry averages.
The  Company's life insurance products are  currently available for sale both to
Farm Bureau members and to non-members. Most of the Company's  property-casualty
insurance products are available for sale only to Farm Bureau members.
    
 
   
    The  Company  sells  its  insurance  and  mutual  fund  products  through an
exclusive Farm  Bureau  distribution  system comprised  of  approximately  1,795
agents.  All of the  Company's agents are independent  contractors who sell only
Farm Bureau  sponsored or  authorized products.  See "Business  -- Marketing  --
Exclusive  Agency Force." Approximately  635 agents located  in Iowa, Minnesota,
South  Dakota   and  Utah   (the   multi-line  states)   sell  both   life   and
property-casualty products offered only through the Company. Approximately 1,160
agents  located  in  the  eight  Western  Life  states  and  three  other states
(collectively, the life-only  states) sell  only the  Company's life  insurance,
annuity  and  mutual  fund  products  (in  Kansas  only  the  Company's variable
products) and offer property-casualty products of Farm Bureau  property-casualty
insurance  companies not managed by the Company. Approximately 76% of all agents
are licensed  to sell  variable life  insurance, variable  annuities and  mutual
funds.
    
 
                                       3
<PAGE>
   
    The  Company  offers  a  full range  of  life  insurance  products including
universal life, variable universal  life, whole life,  term life and  disability
income  insurance, together with variable  and traditional annuity products. The
Company is establishing  variable universal  life as  its lead  product. In  the
three  month period ended March  31, 1996 and the  year ended December 31, 1995,
variable universal life accounted  for 36.4% and  37.0%, respectively, of  first
year  direct life insurance premiums collected. Since its acquisition of Western
Life in 1994,  the Company  has pursued an  aggressive program  of training  and
licensing  the agents in  the Western Life  states to enable  them to market the
Company's variable  universal  life  insurance, variable  annuities  and  mutual
funds.  The Company has recently ceased  offering medical insurance products but
makes those products  available to  its agents through  affiliations with  other
carriers.  The  Company also  provides  a portfolio  of  mutual funds  and asset
management services to third parties.
    
 
   
    The  Company's  property-casualty  insurance  products  include  automobile,
homeowners,  farm and ranch owners and crop insurance and workers' compensation.
Property-casualty business written in Utah through Utah Insurance is pooled with
the business written in Iowa, Minnesota and South Dakota through two Farm Bureau
related mutual insurance companies, Farm  Bureau Mutual Insurance Company  (Farm
Bureau  Mutual) and  South Dakota  Farm Bureau  Mutual Insurance  Company (South
Dakota Mutual) (the Farm Bureau Mutual pool). All of the companies participating
in the  Farm  Bureau  Mutual  pool  are managed  by  the  Company.  The  current
participation  of Utah Insurance in  the Farm Bureau Mutual  pool, which had net
premiums written of $57.2 million in the three month period ended March 31, 1996
and $235.6  million in  the year  ended  December 31,  1995, is  8%.  Management
anticipates  that during the second quarter of  1996 the share of Utah Insurance
in the Farm Bureau Mutual pool will  be increased to 20% retroactive to  January
1,  1996. Effective  January 1, 1996,  the Farm Bureau  Mutual pool participates
through a loss pooling agreement in  business written in Arizona and New  Mexico
by  Farm Bureau affiliated  companies managed by  the Company, thereby providing
further geographic diversification of risk.
    
 
   
    During the three month  period ended March 31,  1996, the Company had  total
premiums  and product charges of $37.4 million, total revenues of $93.3 million,
adjusted operating income of $10.8 million and net income of $10.9 million  and,
during  the year  ended December  31, 1995, the  Company had  total premiums and
product charges of $148.0  million, total revenues  of $406.0 million,  adjusted
operating  income of $41.6 million and net income of $59.6 million. At March 31,
1996, the investment portfolio of the Company had an aggregate carrying value of
$2.7 billion, and the Company's total assets and stockholders' equity were  $3.1
billion  and  $556.0  million,  respectively. For  information  relating  to the
Company's adjusted operating income,  see "Management's Discussion and  Analysis
of  Financial Condition  and Results of  Operations -- Results  of Operations --
Adjusted Operating Income."
    
 
   
    Farm Bureau  Life  is  rated  "A+ (Superior)",  Western  Life  is  rated  "A
(Excellent)",  and the Farm Bureau Mutual pool is rated "Ap (Excellent)" by A.M.
Best Company, Inc.  (A.M. Best). A.M.  Best ratings consider  the claims  paying
ability  of the rated Company and are  not a rating of the investment worthiness
of the rated  Company. See "Glossary  of Selected Insurance  Terms -- A.M.  Best
rating."
    
 
                               BUSINESS STRATEGY
 
   
    The  Company's  current  management team  which  was appointed  in  1991 has
initiated a strategy focused on enhancing profitability and expanding its market
territory. The Company's  strategy is  designed to capitalize  on the  Company's
exclusive  association  with  state  Farm Bureau  federations  in  its operating
territory. Key components of the Company's strategy include:
    
 
    ENHANCING PRODUCT PROFITABILITY.  The  Company is focusing on improving  its
margins   by   analyzing   its  product   portfolio   for   competitiveness  and
profitability. In 1994,  the Company exited  the unprofitable medical  insurance
business.  Currently,  the Company  is reviewing  its  allocation of  capital by
product line,  policyholder  dividend  and  interest  rate  crediting  policies,
modifying its systems to accommodate alternative product designs and considering
possible changes in product structure.
 
    INCREASING  SALES.  The Company has  significant opportunity to increase its
sales through cross selling life insurance  products to Farm Bureau members  who
already  own property-casualty  policies offered  by the  Company or  other Farm
Bureau  affiliated   property-casualty   companies.   For   example,   in   Iowa
approximately
 
                                       4
<PAGE>
   
29%  of Farm Bureau members own at least one of the Company's life products, 53%
own at least one of the Company's property-casualty products, and  approximately
20%  own both,  providing significant  opportunity for  cross selling.  Prior to
1996, agents selling the Company's life  insurance products in the Western  Life
states  were not able to sell the Company's variable life insurance and variable
annuity products. In March 1996, the  Company introduced a uniform portfolio  of
life  insurance  and  annuity  products throughout  its  market  territory. This
portfolio improves  the  products  available  to many  agents  and  expands  the
offering  of  variable  products into  all  states in  the  Company's territory.
Additionally,  the  Company  seeks  to  enhance  agent  productivity  through  a
restructured  incentive compensation  program and  more effective  and increased
training.
    
 
    GROWING THROUGH ACQUISITIONS AND  JOINT VENTURES.   Since 1993, the  Company
has consolidated operations with two Farm Bureau affiliated insurance companies,
resulting  in a  significant expansion of  marketing area and  revenue base. The
Company will continue  to pursue growth  opportunities through acquisitions  and
mergers  with Farm Bureau  related and other  companies. Management believes the
Company's position as a publicly traded Farm Bureau affiliated insurance company
will increase its attractiveness as a merger partner. Additionally, the  Company
seeks  to leverage its  position as the  only Farm Bureau  company with variable
product  expertise  by  entering  into   joint  ventures  and  other   marketing
arrangements with Farm Bureau and other organizations.
 
    REDUCING  OPERATING EXPENSES.  The Company has focused on reducing operating
expenses through  reengineering projects  and  consolidation of  operations  and
systems.  These  efforts have  resulted in  significant cost  savings and  a 25%
reduction in job positions over the last three years. Management intends to seek
further expense improvements from continuing reengineering efforts.
 
                             THE SERIES A EXCHANGE
 
   
    The Company has offered,  subject to completion  of the Offering,  5,000,000
shares  of Series A Preferred Stock in  exchange for 5,000,000 shares of Class A
Common Stock (the Series A Exchange). The Series A Exchange was offered on a pro
rata  basis  to  its  existing  shareholders,  all  of  whom  are  Farm   Bureau
organizations.  The Iowa Farm Bureau Federation has agreed to exchange shares of
Class A Common Stock for all of the shares of Series A Preferred Stock, none  of
which was taken up by other existing shareholders in the Series A Exchange. Each
share of Series A Preferred Stock is entitled to one vote, so long as it is held
by  a Farm Bureau organization,  and will vote together  with the Class A Common
Stock as one voting group. The Series A Preferred Stock is cumulative, will  pay
an annual dividend of $1.00 per share and has a liquidation preference of $20.00
per share.
    
 
                                       5
<PAGE>
                                  THE OFFERING
 
<TABLE>
<S>                                            <C>
Class A Common Stock offered hereby..........  4,000,000 shares
Common Stock to be outstanding after the
 Offering (1):
    Class A..................................  17,666,810 shares
    Class B..................................  1,192,990 shares
                                               ---------
      Total..................................  18,859,800 shares
                                               ---------
                                               ---------
</TABLE>
 
   
<TABLE>
<S>                                            <C>
Relative rights of holders of Class A Common
 Stock and Class B Common Stock..............  The holders of Class A Common Stock vote as a
                                               group  with the holders of Series A Preferred
                                               Stock to elect three Class A Directors and on
                                               all other  matters. The  holders of  Class  B
                                               Common  Stock elect 18 Class B Directors. All
                                               of the Class B Common  Stock is held by  Farm
                                               Bureau    organizations   and   automatically
                                               converts  to  Class   A  Common  Stock   upon
                                               transfer  to any  person which is  not a Farm
                                               Bureau organization.
Use of proceeds..............................  The Company  will  not  receive  any  of  the
                                               proceeds  from  the  sale  of  Shares  in the
                                               Offering.
Dividend policy..............................  Subject to  the Company's  financial  results
                                               and  declaration  by the  Company's  Board of
                                               Directors, the Company  currently intends  to
                                               pay  a quarterly cash  dividend on its Common
                                               Stock of $0.07 per share commencing the first
                                               full fiscal quarter following the Offering.
NYSE symbol..................................  FFG
</TABLE>
    
 
- ------------------------
   
(1) Based on shares outstanding as  of April 30, 1996, assuming consummation  of
    the  Series A Exchange,  and not including an  estimated 1,750,000 shares of
    Class A Common Stock reserved for issuance under the Company's Stock  Option
    Plan  or 1,192,990 shares of Class A Common Stock reserved for issuance upon
    conversion of Class  B Common  Stock. See "Management  Compensation --  1996
    Class A Common Stock Compensation Plan" and "Description of Capital Stock."
    
 
                                  RISK FACTORS
 
    Potential investors should carefully consider the factors described in "Risk
Factors" as well as other information contained in this Prospectus, in making an
investment decision regarding the Shares.
 
                                       6
<PAGE>
                      SUMMARY CONSOLIDATED FINANCIAL DATA
 
   
    The  following table sets forth selected financial and statutory data of the
Company  for  the  periods  indicated.  This  information  should  be  read   in
conjunction with the consolidated financial statements and related notes thereto
and  "Management's Discussion and Analysis of Financial Condition and Results of
Operations" included  elsewhere herein.  The selected  data as  of December  31,
1995,  1994, 1993 and 1992, and  for each of the four  years in the period ended
December 31, 1995, with the exception of pro forma net income per common  share,
pro  forma book value per  common share and the  information presented under the
caption "Other  Data", are  derived from  the Company's  consolidated  financial
statements  which have been audited by  Ernst & Young LLP, independent auditors.
The selected data as of March 31, 1996 and 1995, and for the three month periods
then ended and as of  December 31, 1991, and for  the year then ended, with  the
exception  of  the information  presented under  the  caption "Other  Data", are
derived from  the Company's  unaudited  consolidated financial  statements.  The
unaudited  consolidated financial statements reflect all adjustments, consisting
of normal recurring accruals, which the  Company considers necessary for a  fair
presentation  of  the  consolidated  financial  statements  as  of  or  for  the
appropriate periods in conformity with generally accepted accounting principles.
    
   
<TABLE>
<CAPTION>
                                                    AS OF OR FOR THE THREE
                                                   MONTH PERIOD ENDED MARCH
                                                             31,                 AS OF OR FOR THE YEAR ENDED DECEMBER 31,
                                                   ------------------------  ------------------------------------------------
                                                      1996         1995         1995         1994         1993        1992
                                                   -----------  -----------  -----------  -----------  ----------  ----------
                                                                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                                <C>          <C>          <C>          <C>          <C>         <C>
CONSOLIDATED STATEMENT OF INCOME DATA (1):
Premiums and product charges:
  Universal life and annuity product charges.....  $    11,317  $    10,632  $    43,722  $    42,734  $   26,500  $   18,967
  Traditional life insurance premiums............       19,131       18,227       75,450       72,222      46,050      44,831
  Accident and health premiums (2)...............        2,652        2,383       10,161       (1,956)     46,437      23,138
  Property-casualty premiums.....................        4,298        4,323       18,709       17,778      16,937      14,570
                                                   -----------  -----------  -----------  -----------  ----------  ----------
Total premiums and product charges...............       37,398       35,565      148,042      130,778     135,924     101,506
Net investment income............................       52,428       48,037      223,108      178,834     138,320     126,500
Realized gains (losses) on investments...........       (2,098)       1,850        5,883        9,448       3,967      12,162
Other income.....................................        5,592        7,138       28,952       30,825      25,251      21,183
                                                   -----------  -----------  -----------  -----------  ----------  ----------
Total revenues...................................  $    93,320  $    92,590  $   405,985  $   349,885  $  303,462  $  261,351
                                                   -----------  -----------  -----------  -----------  ----------  ----------
                                                   -----------  -----------  -----------  -----------  ----------  ----------
Income from continuing operations before income
 taxes, minority interest in earnings of
 subsidiaries and equity income..................  $    15,957  $    13,934  $    90,447  $    59,873  $   38,931  $   41,232
Income from continuing operations................       10,889        9,043       59,628       35,587      22,705      26,367
Income from continuing operations per common
 share...........................................  $      0.46  $      0.39  $      2.53  $      1.52  $     1.26  $     1.56
Net income (3)...................................  $    10,889  $     9,043  $    59,628  $    42,066  $   19,803  $   21,435
Net income per common share (3)..................  $      0.46  $      0.39  $      2.53  $      1.80  $     1.10  $     1.27
Pro forma net income per common share (4)........         0.50                      2.92
 
CONSOLIDATED BALANCE SHEET DATA (1):
Total investments................................  $ 2,668,001  $ 2,415,565  $ 2,646,123  $ 2,337,154  $1,757,277  $1,385,669
Total assets.....................................    3,120,166    2,869,806    3,090,851    2,792,535   2,142,849   1,728,963
Long-term debt...................................       11,776       17,445       12,604       18,519      30,638         881
Total liabilities................................    2,559,643    2,406,898    2,522,050    2,357,214   1,814,206   1,452,566
Total stockholders' equity.......................      556,020      458,323      564,298      430,743     312,277     262,582
Book value per common share......................  $     23.30  $     19.54  $     23.65  $     18.37  $    17.07  $    15.51
Pro forma book value per common share (4)........        24.18
 
STATEMENT OF INCOME SEGMENT DATA (1):
Income (loss) from continuing operations before
 income taxes, minority interest in earnings of
 subsidiaries and equity income by segment
  Life insurance.................................  $    15,745  $    13,261  $    88,500  $    58,573  $   38,898  $   40,952
  Property-casualty insurance....................          346          676        2,083        1,288          33         280
  Corporate......................................         (134)          (3)        (136)          12          --          --
                                                   -----------  -----------  -----------  -----------  ----------  ----------
                                                        15,957       13,934       90,447       59,873      38,931      41,232
 
<CAPTION>
 
                                                      1991
                                                   ----------
 
<S>                                                <C>
CONSOLIDATED STATEMENT OF INCOME DATA (1):
Premiums and product charges:
  Universal life and annuity product charges.....  $   18,722
  Traditional life insurance premiums............      42,460
  Accident and health premiums (2)...............      20,869
  Property-casualty premiums.....................      13,593
                                                   ----------
Total premiums and product charges...............      95,644
Net investment income............................     117,339
Realized gains (losses) on investments...........       5,816
Other income.....................................      18,854
                                                   ----------
Total revenues...................................  $  237,653
                                                   ----------
                                                   ----------
Income from continuing operations before income
 taxes, minority interest in earnings of
 subsidiaries and equity income..................  $   26,208
Income from continuing operations................      17,198
Income from continuing operations per common
 share...........................................  $     1.02
Net income (3)...................................  $    9,254
Net income per common share (3)..................  $     0.55
Pro forma net income per common share (4)........
CONSOLIDATED BALANCE SHEET DATA (1):
Total investments................................  $1,291,986
Total assets.....................................   1,592,612
Long-term debt...................................         835
Total liabilities................................   1,336,967
Total stockholders' equity.......................     243,994
Book value per common share......................  $    14.41
Pro forma book value per common share (4)........
STATEMENT OF INCOME SEGMENT DATA (1):
Income (loss) from continuing operations before
 income taxes, minority interest in earnings of
 subsidiaries and equity income by segment
  Life insurance.................................  $   25,709
  Property-casualty insurance....................         499
  Corporate......................................          --
                                                   ----------
                                                       26,208
</TABLE>
    
 
                                       7
<PAGE>
   
<TABLE>
<CAPTION>
                                                    AS OF OR FOR THE THREE
                                                   MONTH PERIOD ENDED MARCH
                                                             31,                 AS OF OR FOR THE YEAR ENDED DECEMBER 31,
                                                   ------------------------  ------------------------------------------------
                                                      1996         1995         1995         1994         1993        1992
                                                   -----------  -----------  -----------  -----------  ----------  ----------
                                                                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                                <C>          <C>          <C>          <C>          <C>         <C>
 
<CAPTION>
                                                      1991
                                                   ----------
<S>                                                <C>
OTHER DATA (1):
Adjusted operating income (5)....................  $    10,804  $     8,304  $    41,648  $    29,780  $   19,024  $   17,067
Adjusted operating income per common share (5)...  $      0.45  $      0.35  $      1.77  $      1.27  $     1.06  $     1.01
Pro forma adjusted operating income per common
 share (4).......................................         0.50                      1.96
Life insurance statutory capital and surplus
 (6)(7)..........................................  $   296,289  $   253,086  $   288,302  $   250,709  $  177,130  $  164,600
Net statutory premiums collected by the Life
 Companies (6)(8)................................       70,859       59,930      233,538      230,336     218,976     168,064
Life insurance in force..........................   15,356,041   14,475,141   15,254,669   14,296,709   9,525,136   7,098,231
Statutory property-casualty ratios (6):
  Loss & loss adjustment expense (9).............         74.7%        68.8%        72.8%        75.6%       82.4%       86.2%
  Expense (10)...................................         27.4         25.5         25.1         25.9        26.2        25.4
  Combined (11)..................................        102.1         94.3         97.9        101.5       108.6       111.6
 
<CAPTION>
OTHER DATA (1):
Adjusted operating income (5)....................  $   13,292
Adjusted operating income per common share (5)...  $      .79
Pro forma adjusted operating income per common
 share (4).......................................
Life insurance statutory capital and surplus
 (6)(7)..........................................  $  154,075
Net statutory premiums collected by the Life
 Companies (6)(8)................................     157,487
Life insurance in force..........................   6,579,420
Statutory property-casualty ratios (6):
  Loss & loss adjustment expense (9).............        83.0%
  Expense (10)...................................        25.7
  Combined (11)..................................       108.7
</TABLE>
    
 
- ------------------------------
 (1) As discussed  in more detail  in "Management's Discussion  and Analysis  of
    Financial  Condition  and  Results  of  Operations,"  the  comparability  of
    selected data from  year to  year is impacted  by the  acquisition of  Rural
    Security  Life in  March 1993  and the acquisition  of Western  Life and the
    minority interests  in FBL  Insurance  Company and  Rural Security  Life  in
    January 1994.
 
 (2)  During 1994,  the Company ceased  writing medical  insurance business. The
    Company continues to sell individual disability income insurance.
 
 (3) The Company recognized net income (loss) related to its discontinued  cable
    television  operations of $6.5 million, or  $0.28 per share, $(2.9) million,
    or $(0.16)  per share,  $(4.9)  million, or  $(0.29)  per share  and  $(7.9)
    million,  or $(0.47) per share for the  years ended December 31, 1994, 1993,
    1992 and 1991, respectively.
 
   
 (4) Pro forma  net income  per common share  and pro  forma adjusted  operating
    income per common share are presented as if the increase in Utah Insurance's
    participation  in the Farm Bureau Mutual pool  and the Series A Exchange had
    occurred as of January  1, 1995. Pro  forma book value  per common share  is
    presented  as if the increase in  Utah Insurance's participation in the Farm
    Bureau Mutual pool and the  Series A Exchange had  occurred as of March  31,
    1996.  See "Pro Forma  Consolidated Financial Statements"  and related notes
    thereto included elsewhere herein.
    
 
   
 (5) Adjusted operating income equals  net income adjusted to eliminate  certain
    items  which  management believes  are  not indicative  of  operating trends
    because they are unusual and/or  nonrecurring in nature, including  realized
    gains (losses) on investments (less that portion of amortization of deferred
    policy acquisition costs and value of insurance in force acquired and income
    taxes attributable to such gains), discontinued operations and net income or
    loss   from  a  venture  capital  investment  company  subsidiary.  Adjusted
    operating income and adjusted operating  income per common share should  not
    be  considered  as  necessarily  being better  indicators  of  the Company's
    overall operating  performance than  net  income or  net income  per  common
    share,  nor are they better indicators  of the Company's liquidity than cash
    flows. See "Management's Discussion and Analysis of Financial Condition  and
    Results of Operations -- Adjusted Operating Income."
    
 
 (6) Statutory data has been derived from the annual statements of the Company's
    insurance  subsidiaries, as filed with  insurance regulatory authorities and
    prepared in accordance with statutory accounting practices.
 
 (7) Statutory capital and surplus reflects amounts related to Farm Bureau  Life
    and  Western Life (after 1993) only and does not include the Asset Valuation
    Reserve, Interest  Maintenance  Reserve or  Mandatory  Securities  Valuation
    Reserve for the appropriate periods.
 
 (8)  Net  statutory  premiums  as presented  for  statutory  reporting purposes
    include premiums collected from annuities and universal life-type  products.
    For  GAAP  reporting, such  premiums received  are  not reported  as premium
    revenues.
 
 (9) Loss and loss adjustment expense ratio equals the sum of statutory incurred
    losses and loss adjustment expenses divided by statutory earned premiums.
 
(10)  Expense  ratio  equals  all  statutory  expenses,  including  policyholder
    dividends  and  excluding  loss  and loss  adjustment  expenses,  divided by
    statutory net written premiums.
 
(11) Combined ratio equals the sum of  the loss and loss adjustment expense  and
    expense ratios.
 
                                       8
<PAGE>
                                  RISK FACTORS
 
    IN  ADDITION  TO THE  OTHER INFORMATION  CONTAINED  IN THIS  PROSPECTUS, THE
FOLLOWING FACTORS SHOULD BE CONSIDERED CAREFULLY IN EVALUATING AN INVESTMENT  IN
THE  SHARES OFFERED  BY THIS PROSPECTUS.  CERTAIN STATEMENTS  IN THIS PROSPECTUS
WHICH ARE NOT  HISTORICAL FACTS  ARE FORWARD LOOKING  STATEMENTS. THESE  FORWARD
LOOKING  STATEMENTS  INVOLVE  RISKS  AND UNCERTAINTIES  THAT  COULD  RENDER THEM
MATERIALLY DIFFERENT,  INCLUDING,  BUT NOT  LIMITED  TO, THE  EFFECT  OF  GLOBAL
ECONOMIC  CONDITIONS,  INTEREST  RATE FLUCTUATIONS,  THE  IMPACT  OF COMPETITIVE
PRODUCTS AND PRICING,  PRODUCT DEVELOPMENT  AND COMMERCIALIZATION,  THE RATE  OF
TECHNOLOGY  CHANGE, DEMAND FOR INSURANCE  PRODUCTS, MARKET ACCEPTANCE RISKS, THE
EFFECT OF THE COMPANY'S ACCOUNTING POLICIES, THE EFFECT OF REGULATORY AND  LEGAL
DEVELOPMENTS, AND OTHER RISKS INCLUDING THOSE DETAILED BELOW.
 
   
    RELATIONSHIP WITH FARM BUREAU ORGANIZATIONS; CONTROL BY THE IOWA FARM BUREAU
FEDERATION;  ANTI-TAKEOVER EFFECTS.   The business  of the  Company is dependent
upon the maintenance of its right to use the "Farm Bureau" and "FB" trade  names
and  related trademarks and  service marks which are  controlled by the American
Farm Bureau Federation. The American Farm Bureau Federation has granted to  each
state  Farm  Bureau federation  the  right to  use  these designations  in their
respective states and to allow  their subsidiaries and affiliates, upon  receipt
of  written permission from the  American Farm Bureau Federation,  to do so. The
American Farm Bureau Federation  requires the state  Farm Bureau federations  to
ensure,  through stock ownership, positions on  the Board or license provisions,
that the subsidiary or affiliate permitted to use such designations conducts its
operations in a manner consistent with the policies of the American Farm  Bureau
Federation  and the state Farm Bureau  federations. Policies of the American and
state  Farm  Bureau  federations   are  responsive  to   the  purposes  of   the
organizations,  which include  to promote,  protect and  represent the business,
economic, social and educational interests of the farmers of the nation, and  to
develop  agriculture. Under the  agreements governing the  Company's use of such
designations and marks, the American Farm Bureau Federation and each state  Farm
Bureau  federation  have  the  right  to  terminate  the  Company's  rights. The
Company's right to  use the designations  and marks could  be terminated by  the
American  Farm Bureau Federation as to all states (i) in the event of a material
breach of the trademark license  not cured by the  Company within 60 days,  (ii)
immediately,  in the event of termination by the American Farm Bureau Federation
of the Iowa  Farm Bureau  Federation's membership  in the  American Farm  Bureau
Federation  or (iii) in the  event of a material breach  of the Iowa Farm Bureau
Federation's membership  agreement with  the  American Farm  Bureau  Federation,
including  by reason of the failure of  the Iowa Farm Bureau Federation to cause
the Company to adhere to the  aforementioned policies. In addition, the  royalty
agreements  with the  state Farm  Bureau Federations  can be  terminated without
cause on 60  days' notice. While  management believes any  such event is  highly
unlikely  to occur so  long as the  Company remains subject  to the influence of
Farm Bureau organizations, the loss of the right to use these designations in  a
key state or states could have a material adverse effect upon the conduct of its
business.  Accordingly, the Company has adopted policies concerning ownership of
its stock and the composition  of its Board of  Directors that will ensure  that
the Company remains within the control of Farm Bureau organizations.
    
 
   
    In order to preserve control of the Company in the Farm Bureau organizations
following  this Offering,  the Farm  Bureau organizations,  which prior  to this
Offering owned  all of  the stock  of the  Company, recapitalized  the  existing
common  stock of  the Company  into three separate  classes: the  Class A Common
Stock, including the Shares to  be offered hereby, which  will vote as a  single
voting  group with the  Series A Preferred  Stock to elect  three Directors; the
Series A Preferred Stock which votes as  a single voting group with the Class  A
Common  Stock on all matters;  and the Class B Common  Stock, which may be owned
only by Farm Bureau  organizations and which  will vote as a  class to elect  18
Directors.  The  Farm  Bureau  organizations  then  entered  into  an  agreement
(Stockholders' Agreement) providing that the Farm Bureau organizations will vote
their shares of  Class B  Common Stock at  each stockholders'  meeting at  which
Class  B Directors are  elected to elect the  President of each  of the 15 state
Farm Bureau federations in the Company's territory, the Chief Executive  Officer
of  the Company and two other officers  of the Company nominated by the Chairman
of the Board as Class B Directors of the Company. The President of the Iowa Farm
Bureau Federation is  to serve  as Chairman  of the  Board of  the Company.  See
"Certain  Transactions  and Relationships  -- Stockholders'  Agreement Regarding
Management and Transfer of Shares of  Class B Common Stock" and "Description  of
Capital Stock."
    
 
                                       9
<PAGE>
   
    Following  the completion of  the Offering, the  Iowa Farm Bureau Federation
will own 53.6% of the Class A Common Stock, 100% of the Series A Preferred Stock
and 63.9% of the  Class B Common  Stock of the  Company. Consequently, the  Iowa
Farm  Bureau Federation will have the power to control the election of the Class
A Directors and four of  the Class B Directors, as  well as the Chairman of  the
Board,  the  Chief Executive  Officer, the  Secretary and  the Treasurer  of the
Company. The approval  of any action  requiring stockholder approval,  including
adopting  amendments to the Company's Articles of Incorporation and approving or
disapproving mergers or sales of all or  substantially all of the assets of  the
Company,  generally requires approval  of a majority  of (i) the  Class A Common
stockholders and the Series A Preferred stockholders voting together as a single
voting group and  (ii) the  Class B Common  stockholders, voting  as a  separate
voting  group. Under no foreseeable circumstances  will third parties be able to
obtain control  of  the  Company  through purchases  of  common  stock.  In  the
unanticipated  event  that  control of  the  Company  were lost  by  Farm Bureau
organizations, the Company could not retain the  use of the trade names "FB"  or
"Farm  Bureau" or the related trademarks and  service marks in any state without
the consent of the American Farm  Bureau Federation, or in any particular  state
without the consent of its state Farm Bureau Federation.
    
 
    In  addition, FBL Financial Group, Inc. is an insurance holding company, and
as such is subject to statutes governing insurance holding companies in  various
jurisdictions.  Under  the terms  of applicable  state  statutes, any  person or
entity desiring to acquire  more than a specified  percentage (commonly 10%)  of
the Company's outstanding voting securities is first required to obtain approval
of  applicable  state insurance  regulators.  These and  certain  other factors,
including absence of  cumulative voting, may  have the effect  of preventing  or
delaying  a change  of control of  the Company  and render it  unlikely that the
purchasers of the Shares  could obtain a "control  premium" with respect to  the
sale  of the Shares. See "Business  -- Regulation" and "Certain Transactions and
Relationships."
 
    CONFLICTS OF INTEREST; RELATIONSHIPS WITH THE FARM BUREAU.  The business and
operations of the Company,  the Iowa Farm Bureau  Federation, affiliates of  the
Iowa  Farm  Bureau Federation,  and Farm  Bureau  Mutual, are  interrelated. The
substantial overlap of  the business,  executive officers and  Directors of  the
Company, the Iowa Farm Bureau Federation and Farm Bureau Mutual may give rise to
conflicts  of interest  among such  companies. Such  conflicts could  arise, for
example, with respect to  business dealings among such  companies, the use of  a
common  agency force,  the sharing  of employees,  space and  other services and
facilities  under  intercompany  agreements,  and  the  allocation  of  business
opportunities  among the companies. Additional conflicts of interest could arise
due to the fact that  the Presidents of the  state Farm Bureau Federations,  who
will  serve  as  Directors  elected  by Class  B  stockholders  pursuant  to the
Stockholders Agreement,  are elected  as Presidents  by members  of Farm  Bureau
organizations,  many of whom are also  purchasers of the Company's products. See
"Certain Transactions and Relationships --  Services Agreement with Farm  Bureau
Management Corporation."
 
    It  is  expected that  potential conflicts  involving  the Company  and Farm
Bureau Mutual will  be resolved by  a coordinating committee  consisting of  two
Directors  of the Company  who are not  directors of Farm  Bureau Mutual and two
directors of Farm Bureau Mutual who are not Directors of the Company. The  Audit
Committee  of the Company  is required by  the Bylaws of  the Company to consist
solely of Class A Directors who are independent of management and free from  any
relationships  that would interfere with the  exercise by such Class A Directors
of  independent   judgment  as   committee   members.  The   Audit   Committee's
responsibility  includes review with the auditors and management of any material
transaction or series of  similar transactions to which  the Company is a  party
involving,  among  others,  any five  percent  stockholder of  the  Company, and
reporting to the Board of Directors any such transaction determined by the Audit
Committee to be unfair  to the Company. Conflicts  of interest could also  arise
between  the  Company  and the  various  state  Farm Bureau  Federations  in the
life-only states, whose presidents serve as Directors of the Company, and  which
control their state affiliated property-casualty insurance company, with respect
to  the use of  the common agency force.  The Company has  adopted a conflict of
interest policy which requires a Director to disclose to the Board of  Directors
and  any appropriate committee of the Board, the existence of any transaction or
proposed transaction in which  the Director has a  direct or indirect  interest,
and the material facts relating thereto.
 
                                       10
<PAGE>
   
    RESTRICTIONS  ON ABILITY TO PAY  DIVIDENDS.  FBL Financial  Group, Inc. is a
holding company without independent operations  other than the provision of  the
services  of its employees to affiliated companies on a cost basis plus one-half
of one  percent  thereof.  See "Certain  Transactions  and  Relationships."  The
primary  source of cash of FBL Financial Group, Inc. is expected to be dividends
on the stock  of its  insurance subsidiaries. The  payment of  dividends to  FBL
Financial  Group, Inc. by  its insurance subsidiaries  is subject to limitations
imposed by applicable insurance laws. "Extraordinary" dividends may not be  paid
without permission of the Insurance Commissioner of the state of domicile of the
respective  insurance  subsidiary. An  "extraordinary"  dividend is  defined, in
general, as any dividend  or distribution of cash  or other property whose  fair
market value, together with that of other dividends or distributions made within
the preceding 12 months, exceeds the greater of, with respect to the calculation
for  the Life Companies, and the lesser  of, with respect to the calculation for
Utah Insurance, (i) 10% of policyholders' surplus (total statutory capital stock
and surplus) as of December 31 of  the preceding year or (ii) the statutory  net
gain  from operations (excluding  realized gains on  investments) of the insurer
for the 12-month period ending the December 31 of the preceding year. For  1996,
the  maximum  amount available  for  payment of  dividends  by Farm  Bureau Life
without the  approval  of the  Iowa  Insurance Commissioner  is  $48.6  million,
without giving effect to the contemplated dividend of the stock of FBL Financial
Services,  Inc., with a statutory carrying  value of approximately $21.1 million
at March 31,  1996. The  maximum amount available  for payment  of dividends  by
Western Life in 1996 without the approval by the Colorado Insurance Commissioner
is  $5.7 million. The maximum amount available  for payment of dividends by Utah
Insurance in 1996  without the approval  of the Utah  Insurance Commissioner  is
$924,000.  Annual cumulative  dividends on  the outstanding  shares of  Series A
Preferred Stock are  expected to  be $5.0 million.  The Company  has never  paid
dividends on its common stock.
    
 
    REGULATION.   The Company's insurance subsidiaries are subject to government
regulation in each of the states in which they conduct business. Such regulatory
authority is vested in state agencies having broad administrative power  dealing
with  all aspects of  the insurance business, including  rates, policy forms and
capital  adequacy,  and   is  concerned   primarily  with   the  protection   of
policyholders   rather  than  stockholders.  The  Company's  variable  insurance
products, mutual funds, investment advisor and NASD licensed broker-dealers  and
agents are also subject to regulation by the Securities and Exchange Commission,
the NASD, and state agencies.
 
    During  the past several years, increased  scrutiny has been placed upon the
insurance regulatory framework, and  certain state legislatures have  considered
or  enacted laws  that alter,  and in  many cases  increase, state  authority to
regulate insurance companies and insurance holding company systems. In light  of
recent   legislative  developments,   the  National   Association  of  Insurance
Commissioners (NAIC)  and state  insurance regulators  are reexamining  existing
laws and regulations, specifically focusing on insurance company investments and
solvency  issues, risk-adjusted capital  guidelines, interpretations of existing
laws, the development of new laws, the implementation of nonstatutory guidelines
and the circumstances under which dividends  may be paid. The NAIC has  approved
risk-based capital (RBC) standards and is considering a model investment law. It
is  anticipated that the NAIC  RBC standards will apply  to all of the Company's
insurance subsidiaries in 1996. Management believes that, based on the Company's
financial statements  and its  interpretation of  the RBC  formula, the  capital
levels  of its subsidiaries are sufficient to support the level of risk inherent
in their  operations and  such capital  levels  are in  excess of  the  probable
minimums required. Management does not believe the adoption in any of its states
of  operation of  either of  the current NAIC  initiatives will  have a material
adverse impact on the Company; however,  the Company cannot predict the form  of
any future proposals or regulation. See "Business -- Regulation."
 
   
    Individual  state guaranty  associations assess  insurance companies  to pay
benefits to  policyholders  of  insolvent or  failed  insurance  companies.  The
Company's  insurance  subsidiaries were  assessed  $436,000 in  the  three month
period ended March  31, 1996, $1.4  million in  1995, $1.6 million  in 1994  and
$708,000  in 1993.  The impact  of such assessments  may be  partially offset by
credits against  future state  premium  taxes. The  Company cannot  predict  the
amount of any future assessments, nor has it attempted to estimate the amount of
assessments to be made for known insolvencies.
    
 
                                       11
<PAGE>
    POTENTIAL  TAX  LEGISLATION.   Congress  has  from time  to  time considered
possible legislation  that  would eliminate  the  deferral of  taxation  on  the
accretion  of value  within certain annuities  and life  insurance products. The
United States Supreme Court  recently held in NATIONSBANK  OF NORTH CAROLINA  V.
VARIABLE  ANNUITY LIFE  INSURANCE COMPANY that  annuities are  not insurance for
purposes of the National Bank Act. This  factor or others may cause Congress  to
consider  legislation  that  would eliminate  such  tax deferral,  at  least for
certain annuities. Other possible legislation, including a simplified "flat tax"
income tax  structure with  an exemption  from taxation  for investment  income,
could  also  adversely affect  the sale  of life  insurance compared  with other
financial products  if such  legislation were  to be  enacted. There  can be  no
assurance as to whether such legislation will be enacted or, if enacted, whether
such  legislation would contain provisions with  possible adverse effects on the
Company's annuity and life insurance products.
 
   
    COMPETITION.  The  Company operates  in a highly  competitive industry.  The
operating  results of companies in the insurance industry have been historically
subject to  significant fluctuations  due to  competition, economic  conditions,
interest  rates, investment  performance, maintenance  of its  insurance ratings
from rating agencies such  as A.M. Best and  other factors. Management  believes
the  Company's ability  to compete with  other insurance  companies is dependent
upon, among other things, its ability to attract and retain agents to market its
insurance products, particularly to Farm Bureau members, its ability to  develop
competitive  and profitable  products and its  maintenance of  high ratings from
A.M. Best. A.M.  Best ratings consider  the claims paying  ability of the  rated
Company  and are not a rating of the investment worthiness of the rated Company.
See "Glossary of Selected  Insurance Terms -- A.M.  Best rating." In  connection
with   the  development  and  sale  of  its  products,  the  Company  encounters
significant competition  from  other  insurance companies,  many  of  whom  have
financial  resources substantially greater than those of the Company, as well as
from other investment alternatives available to its customers.
    
 
    In addition, several proposals to repeal or modify the Glass-Steagall Act of
1933, as amended, and  the Bank Holding  Company Act of  1956, as amended,  have
been  made by members of Congress and the Clinton administration. Generally, the
Bank Holding Company Act  restricts banks from  being affiliated with  insurance
companies.  Certain of the  proposals would repeal  or modify these restrictions
and permit banks to  become affiliated with insurance  companies. None of  these
proposals has yet been enacted, and it is not possible to predict whether any of
these  proposals will be enacted  or, if enacted, their  potential effect on the
Company.
 
    INTEREST  RATE  FLUCTUATIONS;  RISK  OF  IMPACT  OF  FORCED  LIQUIDATION  OF
INVESTMENT  PORTFOLIO.  Interest rate  fluctuations  could impair  the Company's
ability to pay policyholder benefits  with operating and investment cash  flows,
cash  on  hand and  other cash  sources.  In the  unanticipated event  that such
sources would  prove  inadequate, management  believes  the Company  could  meet
shortfalls  with  funds  available  to  Farm Bureau  Life  as  a  result  of its
membership in  the Federal  Home  Loan Bank  of Des  Moines,  as well  as  other
borrowing  sources.  See  "Management's  Discussion  and  Analysis  of Financial
Condition and Results of Operations -- Liquidity and Capital Resources."
 
    Interest rate fluctuations may also have an impact on policyholder behavior.
To the extent that interest  rates credited by the  Company are less than  those
generally  available in  the marketplace,  increased policyholder  lapses may be
experienced. This would be mitigated in  the current period by income  generated
by  surrender  charges  from  universal  life  insurance  policies  and  annuity
contracts, but would reduce the Company's future income. Surrender charges  also
serve  to discourage  early policyholder  surrenders. Although  historically the
Company's actual lapse experience has been better than the industry average,  no
assurance can be given that this will always be true in the future.
 
   
    The  Company's  policy  is to  test  the  impact of  forced  liquidations of
investments due to interest rate  fluctuations. These tests include  assumptions
for  increases  in lapses  if  the Company's  credited  rate lags  those  of its
competitors. Some  of the  Company's corporate  bonds have  call features  which
could  cause the Company  to reinvest these proceeds  when market conditions are
not favorable. As of March 31,  1996, approximately $342.8 million, or 30.4%  of
the  bond portfolio excluding mortgage and other asset-backed securities of $1.1
billion, was subject to call. The Company's collateralized mortgage  obligations
(CMOs)  and  other asset-backed  securities are  purchased based  on assumptions
regarding rates  of  prepayments. To  the  extent that  actual  prepayments  are
earlier  or later  than anticipated  at the  time of  purchase, the  Company may
    
 
                                       12
<PAGE>
not receive cash  flows when needed.  These prepayment rates  are influenced  by
interest  rates  available  for  new  mortgages  as  well  as  general  economic
conditions. The Company's policy is not  to purchase the more volatile  tranches
of  CMOs including, but not limited  to, interest only, principal only, floater,
inverse floater, PAC II, Z or support tranches.
 
    FUTURE POLICY BENEFITS.  The liability established by the Company for future
life insurance policy  benefits is  based upon  a number  of factors,  including
certain  assumptions.  If  the Company  underestimates  future  policy benefits,
additional expenses would  be incurred by  the Company at  the time the  Company
becomes aware of the inadequacy. Management believes that liabilities for future
policy  benefits are adequate based on its  analysis of industry studies and the
mortality, morbidity, persistency  and benefit  payment experience  of the  Life
Companies.
 
    PRODUCT  ASSUMPTIONS.  The Company makes  certain assumptions as to expected
mortality, lapse rates  and other factors  in developing the  pricing and  other
terms  of  its  life insurance  products.  These  assumptions are  based  on the
Company's experience with its  own products as well  as on industry  experience.
The  Company  reviews and  revises its  assumptions regularly  so as  to reflect
actual experience on a current basis.  Variation of actual experience from  that
assumed  by  the Company  in  developing such  terms  may affect  such product's
profitability.
 
    CATASTROPHE LOSSES IN THE  PROPERTY-CASUALTY INSURANCE INDUSTRY;  GEOGRAPHIC
CONCENTRATION.   Property-casualty insurers are subject to claims arising out of
catastrophes, which may have a significant impact on their results of operations
and financial  condition. The  Company, through  its participation  in the  Farm
Bureau  Mutual pool, may experience catastrophe losses in the future which could
have a material  adverse effect on  the Company. Catastrophes  can be caused  by
various  events including hurricanes, earthquakes, tornadoes, wind, hail, fires,
severe winter weather, explosions and floods, and the frequency and severity  of
catastrophes   are  inherently  unpredictable.  The  extent  of  losses  from  a
catastrophe is a function of  the total amount of  insured exposure in the  area
affected by the event and the severity of the event.
 
   
    The  Farm  Bureau Mutual  pool attempts  to mitigate  the effects  of claims
arising out of catastrophes by reinsuring a portion of those claims. Reinsurance
does not relieve the  Company of any liability  under its policies, but  permits
the  Company to obtain  reimbursement from its  reinsurers to the  extent of the
claims reinsured, provided its reinsurers remain solvent. The Company  believes,
based  upon  its  review  of the  pool's  reinsurers'  financial  statements and
reputations in the reinsurance marketplace, that the financial condition of such
reinsurers is sound. However, there can be no assurance that reinsurance will be
adequate to protect  the Company against  such losses or  that such  reinsurance
will  continue to be  available in the future  at commercially reasonable rates.
See "Business -- Property-Casualty Segment -- Farm Bureau Mutual Pool."
    
 
   
    The officers and employees of the Company manage the operations of four Farm
Bureau related property-casualty insurance companies: Farm Bureau Mutual  (which
writes  business in Iowa and Minnesota);  South Dakota Farm Bureau Mutual (which
writes  business  in  South  Dakota),  Western  Agricultural  Insurance  Company
(Western  Ag) (which writes business in  Arizona) and Western Farm Bureau Mutual
Insurance Company (Western  Farm Bureau  Mutual) (which writes  business in  New
Mexico).   Although  the  management  of  the  Company  manages  the  day-to-day
operations of such  companies, each  of such companies  is governed  by its  own
independent  board of directors. The  property-casualty business written by Utah
Insurance (which writes business in  Utah) is pooled with the  property-casualty
insurance  written  by  the four  companies  in Iowa,  Minnesota,  South Dakota,
Arizona  and  New  Mexico  in  order  to  diversify  the  risks  of   geographic
concentration.  See "Business -- Property-Casualty Segment -- Farm Bureau Mutual
Pool" and "Certain Transactions and  Relationships -- Farm Bureau Mutual  Pool."
For the three month period ended March 31, 1996 and the years ended December 31,
1995,  1994 and  1993, 61%,  58%, 56%  and 59%,  respectively, of  the statutory
direct premiums written net of  reinsurance cessions were derived from  policies
issued   in   Iowa.   The   revenues   and   profitability   of   the  Company's
property-casualty  business  are  therefore  subject  to  prevailing   economic,
regulatory, demographic and other conditions, including adverse weather, in Iowa
and the other five states.
    
 
                                       13
<PAGE>
    To diversify geographic exposures and utilize its capital resources the Farm
Bureau  Mutual pool also assumes risks under property-casualty insurance written
on risks  throughout  the United  States,  including coastal  areas  subject  to
hurricanes  and other areas  subject to earthquakes.  Farm Bureau Mutual assumes
exposures from other insurers through various reinsurance contracts. The primary
assumed catastrophic  exposures are  from direct  property catastrophe  treaties
providing  coverage to insurance companies for  large loss events. The estimated
maximum loss to  the Company through  such contracts would  be approximately  $4
million  per occurrence through Utah Insurance when its share of the Farm Bureau
Mutual pool is increased to 20%.
 
    CYCLICALITY IN THE PROPERTY-CASUALTY INSURANCE INDUSTRY.  Historically,  the
property-casualty   insurance   industry   has   been   highly   cyclical.   The
property-casualty industry's  profitability  can be  affected  significantly  by
price  competition,  volatile  and unpredictable  developments  such  as extreme
weather conditions and natural  disasters, legal developments affecting  insurer
liability  and the size of jury awards, fluctuations in interest rates and other
factors that affect investment returns and other general economic conditions and
trends that may affect the adequacy of reserves. Competition for premiums in the
property-casualty insurance markets may have an adverse impact on the  Company's
rates and profitability.
 
   
    UNCERTAINTY  REGARDING ADEQUACY  OF PROPERTY-CASUALTY  LOSS RESERVES.   Utah
Insurance, through the Farm Bureau Mutual pool, maintains reserves to cover  its
estimated  ultimate  liability  for  losses and  loss  adjustment  expenses with
respect to  reported  and unreported  claims  incurred as  of  the end  of  each
accounting period. These reserves are estimates, involving actuarial projections
at  a  given  time, of  what  the  property-casualty pool  expects  the ultimate
settlement  and  administration  of  claims   will  cost  based  on  facts   and
circumstances  then  known, predictions  of future  events, estimates  of future
trends in  claims  severity  and judicial  theories  of  liability,  legislative
activity  and other factors.  The inherent uncertainties  of estimating reserves
are greater for certain types of property-casualty insurance lines, particularly
workers' compensation,  where  a longer  period  of  time may  elapse  before  a
definitive  determination of ultimate  liability may be  made, and environmental
liability, where the technological, judicial and political climate changes  over
time. See "Business -- Property-Casualty Segment -- Farm Bureau Mutual Pool" and
"-- Loss and Loss Adjustment Expense."
    
 
   
    The  Company regularly reviews reserving techniques, reinsurance and overall
reserve  adequacy.  Based  upon  (i)  review  of  historical  data,  legislative
enactments,  judicial decisions,  legal developments  in imposition  of damages,
changes in political attitudes and  trends in general economic conditions,  (ii)
review  of  per  claim  information, (iii)  historical  loss  experience  of the
property-casualty operations  of  the Company  and  the industry  and  (iv)  the
relatively   short-term  nature  of  most  of  its  property-casualty  insurance
policies,  management  believes  that  adequate  provision  has  been  made  for
reserves.  However,  establishment  of  appropriate  reserves  is  an inherently
uncertain process  involving estimates  of future  losses and  there can  be  no
certainty  that currently established  reserves will prove  adequate in light of
subsequent actual  experience.  The  Farm  Bureau  Mutual  pool's  reserves  are
annually  certified  by Company  actuaries as  required by  insurance regulatory
authorities. See "Business -- Property - Casualty Segment -- Farm Bureau  Mutual
Pool" and "-- Loss and Loss Adjustment Expense."
    
 
   
    ABSENCE  OF PUBLIC MARKET AND DETERMINATION OF OFFERING PRICE.  Prior to the
Offering, there has been no  public market for the Shares,  and there can be  no
assurance  that an active public market for  the Shares will develop or that the
Shares can be resold  at the initial public  offering price. The initial  public
offering price will be determined by negotiations among the Company, the Selling
Stockholders,  and the Representatives (as  defined below in "Underwriting"). No
assurance can be  given as to  the trading volume  of the Shares  in the  public
market  or the market  price of the  Shares after the  Offering. The Shares have
been authorized for listing on the New York Stock Exchange under the symbol FFG,
subject to official notice of issuance.
    
 
    SHARES ELIGIBLE  FOR FUTURE  SALE.   No prediction  can be  made as  to  the
effect,  if any, that future sales of  Shares, or the availability of Shares for
future sale, will have on the market price of the Shares prevailing from time to
time. Sales of substantial numbers of  Shares (including shares issued upon  the
exercise  of stock options  or upon conversion  of Class B  Common Stock) or the
perception that such sales could occur, might
 
                                       14
<PAGE>
   
adversely affect prevailing market prices for  the Shares. The Iowa Farm  Bureau
Federation,  the Selling Stockholders, all of the other existing stockholders of
the Company and purchasers of the  Shares reserved by the Underwriters for  sale
to   certain  Directors,  officers,   employees  and  other   persons  having  a
relationship with the Farm Bureau organizations  will agree not to offer,  sell,
contract  to sell,  or otherwise dispose  of any  shares of common  stock or any
securities convertible into or exchangeable or exercisable for common stock  for
a period of 180 days after the date of this Prospectus without the prior written
consent of Alex. Brown & Sons Incorporated. After completion of the Offering and
expiration of the 180 day period described above, in addition to the Shares sold
in  the Offering, substantially all  of the 13,666,810 Shares  of Class A Common
Stock held by the existing  stockholders (as well as  656,748 shares of Class  A
Common  Stock issuable upon exercise of outstanding options and 1,192,990 shares
of Class A  Common Stock  subject to  issuance upon  conversion of  the Class  B
Common Stock) will be eligible for sale on the open market under Rule 144 of the
Securities  Act, subject to the  volume and timing requirements  of Rule 144. An
increase in the number of shares of Class A Common Stock that becomes  available
for sale in the public market as a result of sales made pursuant to Rule 144 may
adversely  affect the trading price of the Shares in the public market and could
impair the Company's ability to raise additional capital through the sale of its
equity  securities.  See  "Shares  Eligible   for  Future  Sale"  and   "Certain
Transactions  and Relationships." There is no established market for the Class B
Common Stock.
    
 
                                       15
<PAGE>
                                  THE COMPANY
 
GENERAL
 
    The Company through  its subsidiaries underwrites,  markets and  distributes
life  insurance,  annuities,  property-casualty insurance  and  mutual  funds to
individuals and  small  businesses in  15  midwestern and  western  states.  The
Company  has  exclusive  marketing  arrangements  with  the  state  Farm  Bureau
Federations in its  territory and  targets sales to  approximately 700,000  Farm
Bureau  member  families  and other  rural,  small town  and  suburban residents
through an exclusive agency force.  Through acquisitions of Rural Security  Life
in  1993 and  Western Life in  1994, the  Company expanded its  operations to 15
states, including Wisconsin and the eight Western Life states. Prior to 1993 the
Company operated only in Iowa, Nebraska,  Minnesota, South Dakota and Utah,  and
in Kansas sold mutual funds only.
 
COMPANY HISTORY AND FARM BUREAU AFFILIATION
 
    Throughout  the  1920s and  1930s, the  Iowa  Farm Bureau  Federation allied
itself with  unaffiliated  insurance  companies to  provide  members  with  hail
insurance,  life insurance, automobile and fire insurance and similar coverages.
Because of dissatisfaction with these alliances,  in January 1939 the Iowa  Farm
Bureau  Federation organized Farm Bureau Mutual as a property-casualty insurance
company. In 1945 the Iowa Farm Bureau Federation organized Farm Bureau Life.  At
the  request of the  respective state Farm Bureau  Federations, Farm Bureau Life
expanded from Iowa into Nebraska in 1951  and to Minnesota in 1954. In 1971  the
Company  initiated the sale of its mutual  funds. Utah Insurance was acquired by
Farm Bureau Life in 1984 and Utah Farm Bureau Life Insurance Company's  business
was  managed by Farm  Bureau Life until it  was merged with  Farm Bureau Life in
1988. Utah Insurance  operated under  a quota share  reinsurance agreement  from
1984  to 1990  at which  time it  entered into  a pooling  arrangement with Farm
Bureau Mutual and  South Dakota Mutual.  In 1987 the  Company's life  operations
were  expanded to South  Dakota. Variable insurance  products were introduced in
1990. In 1993,  Farm Bureau  Life became the  majority owner  of Rural  Security
Life, the life insurance affiliate of the Wisconsin Farm Bureau Federation.
 
    Effective  January 1, 1994 the  Company acquired all of  the common stock of
Western Life in exchange for stock of the Company. Western Life was organized as
a Colorado life insurance company in 1952 by Farm Bureau leaders in six  western
states.  Other state Farm Bureau  organizations subsequently became stockholders
of Western Life. Western  Life currently writes  business in Arizona,  Colorado,
Idaho,  Montana, New Mexico, Oklahoma, North Dakota and Wyoming, and Farm Bureau
Life has also qualified, or is in the process of qualifying, to write  insurance
in those states.
 
   
    State   Farm  Bureau  Federations  are  generally  organized  as  non-profit
corporations. Each state Farm  Bureau Federation is  governed by an  independent
board  of  directors  elected  by  voting  delegates  selected  by  vote  of the
individual members of  the county  Farm Bureau organizations  within the  state.
State  Farm Bureau Federations generally sponsor publications and legislation of
interest to members and often organize and own other entities, such as insurance
companies, for the purpose  of providing services to  the individual members  of
the county Farm Bureau organizations in the particular state.
    
 
EXECUTIVE OFFICES
 
    FBL  Financial Group, Inc.  was incorporated in Iowa  in 1993. The Company's
principal executive  offices are  located at  5400 University  Avenue, West  Des
Moines, Iowa 50266, and its telephone number is (515) 225-5400.
 
                                       16
<PAGE>
                                USE OF PROCEEDS
 
    All  of  the  Shares  offered  hereby  are  being  offered  by  the  Selling
Stockholders. The Company will not receive any proceeds from the sale of  Shares
in the Offering.
 
                                DIVIDEND POLICY
 
   
    It is anticipated that the Board of Directors will declare a $0.07 quarterly
cash  dividend  on the  common stock,  payable initially  for the  first quarter
commencing subsequent to  the date of  this Prospectus. The  Company intends  to
declare  regular quarterly cash dividends in the future. However, the payment of
dividends in  the future  will be  subject to  the discretion  of the  Board  of
Directors  and will depend upon  general business conditions, legal restrictions
on the payment of dividends and other factors that the Board of Directors  deems
relevant.
    
 
   
    As  a holding company,  FBL Financial Group, Inc.  is largely dependent upon
dividends  from  its  life  insurance  subsidiaries  to  pay  dividends  to  its
stockholders.  The Company's  insurance subsidiaries  are subject  to state laws
that restrict their ability  to distribute dividends.  During 1996, the  maximum
amounts  legally available for distribution by  Farm Bureau Life (without giving
effect to the contemplated dividend of the stock of FBL Financial Services, Inc.
with a statutory  carrying value  of approximately  $21.1 million  at March  31,
1996) and Western Life are $48.6 million and $5.7 million, respectively, and the
maximum amount legally available for distribution by Utah Insurance is $924,000.
Annual  cumulative  dividends  payable on  the  outstanding shares  of  Series A
Preferred  Stock  are  expected  to  be  $5.0  million.  See  "Risk  Factors  --
Restrictions on Ability to Pay Dividends," "Management's Discussion and Analysis
of  Financial  Condition  and Results  of  Operations --  Liquidity  and Capital
Resources," "Business  -- Regulation,"  and  Note 10  of Notes  to  Consolidated
Financial Statements.
    
 
   
    The  total amount  of dividends to  be paid on  all classes of  stock of the
Company for 1996, on an annualized basis, would be approximately $10.3  million.
The total amount available for payment of dividends to FBL Financial Group, Inc.
by  its  principal insurance  subsidiaries in  1996 without  regulatory approval
(after giving effect to the dividend  of stock of FBL Financial Services,  Inc.)
is approximately $34.1 million.
    
 
                                 CAPITALIZATION
 
    The following table sets forth the capitalization of the Company as of March
31,  1996 and  the pro  forma capitalization  of the  Company assuming  that the
Series A Exchange and the increase in Utah Insurance's participation in the Farm
Bureau Mutual pool had been  consummated as of that  date. This table should  be
read  in conjunction  with the  Company's Consolidated  Financial Statements and
notes thereto  and  "Pro  Forma Consolidated  Financial  Statements"  and  notes
thereto included elsewhere herein.
 
   
<TABLE>
<CAPTION>
                                                                                       HISTORICAL     PRO FORMA
                                                                                       ----------  ---------------
                                                                                         (DOLLARS IN THOUSANDS)
<S>                                                                                    <C>         <C>
Long-term debt.......................................................................  $   11,776    $    26,776
Stockholders' equity (1):
  Preferred Stock, without par value -- authorized 10,000,000 shares, issued and
   outstanding 5,000,000 Series A Preferred..........................................          --        100,000
  Class A Common Stock, without par value -- authorized 88,500,000 shares, issued and
   outstanding 22,666,810 shares historical and 17,666,810 shares pro forma..........     143,773         43,773
  Class B Common Stock, without par value -- authorized 1,500,000 shares, issued and
   outstanding 1,192,990 shares......................................................       7,567          7,567
  Net unrealized investment gains....................................................      13,781         13,781
  Retained earnings..................................................................     390,899        390,899
                                                                                       ----------  ---------------
    Total stockholders' equity.......................................................     556,020        556,020
                                                                                       ----------  ---------------
      Total capitalization...........................................................  $  567,796    $   582,796
                                                                                       ----------  ---------------
                                                                                       ----------  ---------------
</TABLE>
    
 
- ------------------------
(1) Does  not include  2,942,990 shares  reserved for  issuance under  the Stock
    Option Plan and upon conversion of Class B Common Stock.
 
                                       17
<PAGE>
                      SELECTED CONSOLIDATED FINANCIAL DATA
 
   
    The following table sets forth selected financial and statutory data of  the
Company   for  the  periods  indicated.  This  information  should  be  read  in
conjunction with the consolidated financial statements and related notes thereto
and "Management's Discussion and Analysis of Financial Condition and Results  of
Operations"  included elsewhere  herein. The  selected data  as of  December 31,
1995, 1994, 1993 and 1992,  and for each of the  four years in the period  ended
December  31, 1995, with the exception of pro forma net income per common share,
pro forma book value  per common share and  the information presented under  the
caption  "Other  Data", are  derived from  the Company's  consolidated financial
statements which have been audited by  Ernst & Young LLP, independent  auditors.
The  selected data as of March 31, 1996  and 1995, and for the three months then
ended and  as of  December 31,  1991,  and for  the year  then ended,  with  the
exception  of  the information  presented under  the  caption "Other  Data", are
derived from  the Company's  unaudited  consolidated financial  statements.  The
unaudited  consolidated financial statements reflect all adjustments, consisting
of normal recurring accruals, which the  Company considers necessary for a  fair
presentation  of  the  consolidated  financial  statements  as  of  or  for  the
appropriate periods in conformity with generally accepted accounting principles.
    
 
   
<TABLE>
<CAPTION>
                                        AS OF OR FOR THE THREE
                                       MONTH PERIOD ENDED MARCH
                                                 31,                       AS OF OR FOR THE YEAR ENDED DECEMBER 31,
                                       ------------------------  ------------------------------------------------------------
                                          1996         1995         1995         1994         1993        1992        1991
                                       -----------  -----------  -----------  -----------  ----------  ----------  ----------
                                                           (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                    <C>          <C>          <C>          <C>          <C>         <C>         <C>
CONSOLIDATED STATEMENT OF INCOME DATA (1):
Premiums and product charges:
  Universal life and annuity product
   charges...........................  $    11,317  $    10,632  $    43,722  $    42,734  $   26,500  $   18,967  $   18,722
  Traditional life insurance
   premiums..........................       19,131       18,227       75,450       72,222      46,050      44,831      42,460
  Accident and health premiums (2)...        2,652        2,383       10,161       (1,956)     46,437      23,138      20,869
  Property-casualty premiums.........        4,298        4,323       18,709       17,778      16,937      14,570      13,593
                                       -----------  -----------  -----------  -----------  ----------  ----------  ----------
Total premiums and product charges...       37,398       35,565      148,042      130,778     135,924     101,506      95,644
Net investment income................       52,428       48,037      223,108      178,834     138,320     126,500     117,339
Realized gains (losses) on
 investments.........................       (2,098)       1,850        5,883        9,448       3,967      12,162       5,816
Other income.........................        5,592        7,138       28,952       30,825      25,251      21,183      18,854
                                       -----------  -----------  -----------  -----------  ----------  ----------  ----------
Total revenues.......................  $    93,320  $    92,590  $   405,985  $   349,885  $  303,462  $  261,351  $  237,653
                                       -----------  -----------  -----------  -----------  ----------  ----------  ----------
                                       -----------  -----------  -----------  -----------  ----------  ----------  ----------
Income from continuing operations
 before income taxes, minority
 interest in earnings of subsidiaries
 and equity income...................  $    15,957  $    13,934  $    90,447  $    59,873  $   38,931  $   41,232  $   26,208
Income from continuing operations....       10,889        9,043       59,628       35,587      22,705      26,367      17,198
Income from continuing operations per
 common share........................  $      0.46  $      0.39  $      2.53  $      1.52  $     1.26  $     1.56  $     1.02
Net income (3).......................  $    10,889  $     9,043  $    59,628  $    42,066  $   19,803  $   21,435  $    9,254
Net income per common share (3)......  $      0.46  $      0.39  $      2.53  $      1.80  $     1.10  $     1.27  $     0.55
Pro forma net income per common share
 (4).................................         0.50                      2.92
 
CONSOLIDATED BALANCE SHEET DATA (1):
Total investments....................  $ 2,668,001  $ 2,415,565  $ 2,646,123  $ 2,337,154  $1,757,277  $1,385,669  $1,291,986
Total assets.........................    3,120,166    2,869,806    3,090,851    2,792,535   2,142,849   1,728,963   1,592,612
Long-term debt.......................       11,776       17,445       12,604       18,519      30,638         881         835
Total liabilities....................    2,559,643    2,406,898    2,522,050    2,357,214   1,814,206   1,452,566   1,336,967
Total stockholders' equity...........      556,020      458,323      564,298      430,743     312,277     262,582     243,994
Book value per common share..........  $     23.30  $     19.54  $     23.65  $     18.37  $    17.07  $    15.51  $    14.41
Pro forma book value per common share
 (4).................................        24.18
 
STATEMENT OF INCOME SEGMENT DATA (1):
Income (loss) from continuing
 operations before income taxes,
 minority interest in earnings of
 subsidiaries and equity income by
 segment
  Life insurance.....................  $    15,745  $    13,261  $    88,500  $    58,573  $   38,898  $   40,952  $   25,709
  Property-casualty insurance........          346          676        2,083        1,288          33         280         499
  Corporate..........................         (134)          (3)        (136)          12          --          --          --
                                       -----------  -----------  -----------  -----------  ----------  ----------  ----------
                                            15,957       13,934       90,447       59,873      38,931      41,232      26,208
</TABLE>
    
 
                                       18
<PAGE>
 
   
<TABLE>
<CAPTION>
                                        AS OF OR FOR THE THREE
                                       MONTH PERIOD ENDED MARCH
                                                 31,                       AS OF OR FOR THE YEAR ENDED DECEMBER 31,
                                       ------------------------  ------------------------------------------------------------
                                          1996         1995         1995         1994         1993        1992        1991
                                       -----------  -----------  -----------  -----------  ----------  ----------  ----------
                                                           (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                    <C>          <C>          <C>          <C>          <C>         <C>         <C>
OTHER DATA (1):
Adjusted operating income (5)........  $    10,804  $     8,304  $    41,648  $    29,780  $   19,024  $   17,067  $   13,292
Adjusted operating income per common
 share (5)...........................  $      0.45  $      0.35  $      1.77  $      1.27  $     1.06  $     1.01  $      .79
Pro forma adjusted operating income
 per common share (4)................         0.50                      1.96
Life insurance statutory capital and
 surplus (6)(7)......................  $   296,289  $   253,086  $   288,302  $   250,709  $  177,130  $  164,600  $  154,075
Net statutory premiums collected by
 the Life Companies (6)(8)...........       70,859       59,930      233,538      230,336     218,976     168,064     157,487
Life insurance in force..............   15,356,041   14,475,141   15,254,669   14,296,709   9,525,136   7,098,231   6,579,420
Statutory property-casualty ratios
 (6):
  Loss & loss adjustment expense
   (9)...............................         74.7%        68.8%        72.8%        75.6%       82.4%       86.2%       83.0%
  Expense (10).......................         27.4         25.5         25.1         25.9        26.2        25.4        25.7
  Combined (11)......................        102.1         94.3         97.9        101.5       108.6       111.6       108.7
</TABLE>
    
 
- ------------------------------
 (1) As discussed  in more detail  in "Management's Discussion  and Analysis  of
    Financial  Condition  and  Results  of  Operations",  the  comparability  of
    selected data from  year to  year is impacted  by the  acquisition of  Rural
    Security  Life in  March 1993  and the acquisition  of Western  Life and the
    minority interests  in FBL  Insurance  Company and  Rural Security  Life  in
    January 1994.
 
 (2)  During 1994,  the Company ceased  writing medical  insurance business. The
    Company continues to sell individual disability income insurance.
 
 (3) The Company recognized net income (loss) related to its discontinued  cable
    television  operations of $6.5 million, or  $0.28 per share, $(2.9) million,
    or $(0.16)  per share,  $(4.9)  million, or  $(0.29)  per share  and  $(7.9)
    million,  or $(0.47) per share for the  years ended December 31, 1994, 1993,
    1992 and 1991, respectively.
 
   
 (4) Pro forma  net income  per common share  and pro  forma adjusted  operating
    income per common share are presented as if the increase in Utah Insurance's
    participation  in the Farm Bureau Mutual pool  and the Series A Exchange had
    occurred as of January  1, 1995. Pro  forma book value  per common share  is
    presented  as if the increase in  Utah Insurance's participation in the Farm
    Bureau Mutual pool and the  Series A Exchange had  occurred as of March  31,
    1996.  See "Pro Forma  Consolidated Financial Statements"  and related notes
    thereto included elsewhere herein.
    
 
   
 (5) Adjusted operating income equals  net income adjusted to eliminate  certain
    items  which  management believes  are  not indicative  of  operating trends
    because they are unusual and/or  nonrecurring in nature, including  realized
    gains (losses) on investments (less that portion of amortization of deferred
    policy acquisition costs and value of insurance in force acquired and income
    taxes   attributable  to  such  gains),   discontinued  operations  and  net
    income/loss from a venture  capital investment company subsidiary.  Adjusted
    operating  income and adjusted operating income  per common share should not
    be considered  as  necessarily  being better  indicators  of  the  Company's
    overall  operating  performance than  net income  or  net income  per common
    share, nor are they better indicators  of the Company's liquidity than  cash
    flows.  See "Management's Discussion and Analysis of Financial Condition and
    Results of Operations -- Adjusted Operating Income."
    
 
 (6) Statutory data has been derived from the annual statements of the Company's
    insurance subsidiaries, as filed  with insurance regulatory authorities  and
    prepared in accordance with statutory accounting practices.
 
 (7)  Statutory capital and surplus reflects amounts related to Farm Bureau Life
    and Western Life (after 1993) only and does not include the Asset  Valuation
    Reserve,  Interest  Maintenance  Reserve or  Mandatory  Securities Valuation
    Reserve for the appropriate periods.
 
 (8) Net  statutory  premiums  as presented  for  statutory  reporting  purposes
    include  premiums collected from annuities and universal life-type products.
    For GAAP  reporting, such  premiums  received are  not reported  as  premium
    revenues.
 
 (9) Loss and loss adjustment expense ratio equals the sum of statutory incurred
    losses and loss adjustment expenses divided by statutory earned premiums.
 
(10)  Expense  ratio  equals  all  statutory  expenses,  including  policyholder
    dividends and  excluding  loss  and loss  adjustment  expenses,  divided  by
    statutory net written premiums.
 
(11)  Combined ratio equals the sum of  the loss and loss adjustment expense and
    expense ratios.
 
                                       19
<PAGE>
                  PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
 
   
    The  following  unaudited pro  forma consolidated  statements of  income are
presented as  if the  increase in  Utah Insurance's  participation in  the  Farm
Bureau Mutual pool and the Series A Exchange had occurred as of January 1, 1995.
The  unaudited  pro forma  consolidated  balance sheet  is  presented as  if the
increase in Utah Insurance's  participation in the Farm  Bureau Mutual pool  and
the Series A Exchange had occurred as of March 31, 1996.
    
 
   
    The  unaudited pro forma consolidated financial  statements are based on the
historical consolidated financial statements  of the Company as  of and for  the
three  month period  ended March 31,  1996 and  for the year  ended December 31,
1995, and  should  be  read  in  conjunction  with  the  consolidated  financial
statements  of the Company and notes  thereto included elsewhere herein. The pro
forma data  are not  necessarily  indicative of  the  results of  operations  or
financial  position  that  would have  been  reported  if the  increase  in Utah
Insurance's participation  in the  Farm  Bureau Mutual  pool  and the  Series  A
Exchange  had occurred at the foregoing  assumed dates, nor are they necessarily
indicative of future results of operations or financial position of the Company.
    
 
   
                   PRO FORMA CONSOLIDATED STATEMENT OF INCOME
                   FOR THE THREE MONTHS ENDED MARCH 31, 1996
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
    
 
   
<TABLE>
<CAPTION>
                                                                              PRO FORMA
                                                              HISTORICAL     ADJUSTMENTS       AS ADJUSTED
                                                              -----------  ---------------   ---------------
<S>                                                           <C>          <C>               <C>
Revenues:
  Universal life and annuity product charges................  $    11,317  $        --       $    11,317
  Traditional life insurance premiums.......................       19,131           --            19,131
  Accident and health premiums..............................        2,652           --             2,652
  Property-casualty premiums................................        4,298        6,447(1)         10,745
  Net investment income.....................................       52,428          336(2)         52,764
  Realized losses on investments............................       (2,098)          --            (2,098)
  Other income..............................................        5,592           53(1)          5,645
                                                              -----------  ---------------   ---------------
    Total revenues..........................................       93,320        6,836           100,156
Benefits and expenses:
  Universal life and annuity benefits.......................       30,353           --            30,353
  Traditional life insurance and accident and health
   benefits.................................................       12,096           --            12,096
  Increase in traditional and accident and health future
   policy benefits..........................................        5,294           --             5,294
  Distributions to participating policyholders..............        6,475           43(1)          6,518
  Losses and loss adjustment expenses incurred on
   property-casualty policies...............................        3,211        4,936(1)          8,147
  Underwriting, acquisition and insurance expenses..........       15,780        1,724(1)         17,504
  Interest expense..........................................          227          345(3)            572
  Other expenses............................................        3,927           --             3,927
                                                              -----------  ---------------   ---------------
    Total benefits and expenses.............................       77,363        7,048            84,411
                                                              -----------  ---------------   ---------------
                                                                   15,957         (212)           15,745
Income taxes................................................       (5,689)          74(4)         (5,615)
Minority interest in earnings of subsidiaries...............         (268)          --              (268)
Equity income, net of related income taxes..................          889           --               889
                                                              -----------  ---------------   ---------------
Net income..................................................       10,889         (138)           10,751
Preferred dividends.........................................           --       (1,250)(5)        (1,250)
                                                              -----------  ---------------   ---------------
Net income applicable to common stock.......................  $    10,889  $    (1,388)      $     9,501
                                                              -----------  ---------------   ---------------
                                                              -----------  ---------------   ---------------
Net income per common share.................................  $      0.46                    $      0.50(6)
                                                              -----------                    ---------------
                                                              -----------                    ---------------
Adjusted operating income applicable to common stock........  $    10,804  $    (1,388)      $     9,416(6)
                                                              -----------  ---------------   ---------------
                                                              -----------  ---------------   ---------------
Adjusted operating income per common share..................  $      0.45                    $      0.50(6)
                                                              -----------                    ---------------
                                                              -----------                    ---------------
Weighted average number of common shares outstanding........   23,859,800                     18,859,800(6)
                                                              -----------                    ---------------
                                                              -----------                    ---------------
</TABLE>
    
 
   
   See accompanying notes to the pro forma consolidated financial statements.
    
 
                                       20
<PAGE>
                   PRO FORMA CONSOLIDATED STATEMENT OF INCOME
                      FOR THE YEAR ENDED DECEMBER 31, 1995
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
   
<TABLE>
<CAPTION>
                                                                                PRO FORMA
                                                                  HISTORICAL   ADJUSTMENTS     AS ADJUSTED
                                                                  -----------  -----------   ---------------
<S>                                                               <C>          <C>           <C>
Revenues:
  Universal life and annuity product charges....................  $    43,722  $    --       $    43,722
  Traditional life insurance premiums...........................       75,450       --            75,450
  Accident and health premiums..................................       10,161       --            10,161
  Property-casualty premiums....................................       18,709   28,063(1)         46,772
  Net investment income.........................................      223,108    1,587(2)        224,695
  Realized gains on investments.................................        5,883       --             5,883
  Other income..................................................       28,952      260(1)         29,212
                                                                  -----------  -----------   ---------------
    Total revenues..............................................      405,985   29,910           435,895
Benefits and expenses:
  Universal life and annuity benefits...........................      112,125       --           112,125
  Traditional life insurance and accident and health benefits...       49,316       --            49,316
  Increase in traditional and accident and health future policy
   benefits.....................................................       22,976       --            22,976
  Distributions to participating policyholders..................       25,747      119(1)         25,866
  Losses and loss adjustment expenses incurred on
   property-casualty policies...................................       13,621   21,795(1)         35,416
  Underwriting, acquisition and insurance expenses..............       73,431    7,056(1)         80,487
  Interest expense..............................................        1,007    1,379(3)          2,386
  Other expenses................................................       17,315       --            17,315
                                                                  -----------  -----------   ---------------
    Total benefits and expenses.................................      315,538   30,349           345,887
                                                                  -----------  -----------   ---------------
                                                                       90,447     (439)           90,008
Income taxes....................................................      (32,070)     154(4)        (31,916)
Minority interest in earnings of subsidiaries...................         (351)      --              (351)
Equity income, net of related income taxes......................        1,602       --             1,602
                                                                  -----------  -----------   ---------------
Net income......................................................       59,628     (285)           59,343
Preferred dividends.............................................           --   (5,000)(5)        (5,000)
                                                                  -----------  -----------   ---------------
Net income applicable to common stock...........................  $    59,628  $(5,285)      $    54,343
                                                                  -----------  -----------   ---------------
                                                                  -----------  -----------   ---------------
Net income per common share.....................................  $      2.53                $      2.92(6)
                                                                  -----------                ---------------
                                                                  -----------                ---------------
Adjusted operating income applicable to common stock............  $    41,648  $(5,285)      $    36,363(6)
                                                                  -----------  -----------   ---------------
                                                                  -----------  -----------   ---------------
Adjusted operating income per common share......................  $      1.77                $      1.96(6)
                                                                  -----------                ---------------
                                                                  -----------                ---------------
Weighted average number of common shares outstanding............   23,591,100                 18,591,100(6)
                                                                  -----------                ---------------
                                                                  -----------                ---------------
</TABLE>
    
 
   See accompanying notes to the pro forma consolidated financial statements.
 
                                       21
<PAGE>
   
                      PRO FORMA CONSOLIDATED BALANCE SHEET
                                 MARCH 31, 1996
                             (DOLLARS IN THOUSANDS)
    
 
   
<TABLE>
<CAPTION>
                                                                                         PRO FORMA
                                                                          HISTORICAL    ADJUSTMENTS   AS ADJUSTED
                                                                         ------------  -------------  ------------
<S>                                                                      <C>           <C>            <C>
ASSETS
Investments:
  Fixed maturities:
    Held for investment................................................  $    721,083  $      --      $    721,083
    Available for sale.................................................     1,372,742     15,000 (3)     1,395,126
                                                                                           7,384 (7)
  Equity securities....................................................        90,856         --            90,856
  Held in inventory....................................................        21,327         --            21,327
  Mortgage loans on real estate........................................       267,534         --           267,534
  Investment real estate, less allowances for depreciation.............        28,997         --            28,997
  Policy loans.........................................................       116,633         --           116,633
  Other long-term investments..........................................        12,044         --            12,044
  Short-term investments...............................................        36,785         --            36,785
                                                                         ------------  -------------  ------------
    Total investments..................................................     2,668,001     22,384         2,690,385
Securities and indebtedness of related parties.........................        61,790         --            61,790
Accrued investment income..............................................        32,370         --            32,370
Accounts and notes receivable..........................................         1,804         --             1,804
Amounts receivable from affiliates.....................................         4,194         --             4,194
Reinsurance recoverable................................................        33,030         --            33,030
Deferred policy acquisition costs......................................       146,573      2,690 (7)       149,263
Value of insurance in force acquired...................................        19,190         --            19,190
Property and equipment, less allowances for depreciation...............        61,388         --            61,388
Current income taxes recoverable.......................................         8,807         --             8,807
Goodwill, less accumulated amortization................................        10,191         --            10,191
Other assets...........................................................        22,113         --            22,113
Assets held in separate accounts.......................................        50,715         --            50,715
                                                                         ------------  -------------  ------------
    Total assets.......................................................  $  3,120,166  $  25,074      $  3,145,240
                                                                         ------------  -------------  ------------
                                                                         ------------  -------------  ------------
</TABLE>
    
 
   See accompanying notes to the pro forma consolidated financial statements.
 
                                       22
<PAGE>
   
                      PRO FORMA CONSOLIDATED BALANCE SHEET
                                 MARCH 31, 1996
                             (DOLLARS IN THOUSANDS)
    
 
   
<TABLE>
<CAPTION>
                                                                                       PRO FORMA
                                                                       HISTORICAL     ADJUSTMENTS    AS ADJUSTED
                                                                      ------------  ---------------  ------------
<S>                                                                   <C>           <C>              <C>
LIABILITIES AND STOCKHOLDERS' EQUITY
Liabilities:
  Policy liabilities and accruals:
    Future policy benefits:
      Universal life and annuity products...........................  $  1,421,972  $        --      $  1,421,972
      Traditional life insurance and accident and health products...       657,085           --           657,085
      Unearned revenue reserve......................................        18,138           --            18,138
    Other policy claims and benefits................................         7,776           --             7,776
    Reserve and unearned premiums on property-casualty policies.....        47,480       10,074 (7)        57,554
                                                                      ------------  ---------------  ------------
                                                                         2,152,451       10,074         2,162,525
  Other policyholders' funds:
    Supplementary contracts without life contingencies..............       119,378           --           119,378
    Advance premiums and other deposits.............................        87,025           --            87,025
    Accrued dividends...............................................        14,065           --            14,065
                                                                      ------------  ---------------  ------------
                                                                           220,468           --           220,468
  Long-term debt....................................................        11,776       15,000 (4)        26,776
  Amounts payable to affiliates.....................................        13,346           --            13,346
  Deferred income taxes.............................................        30,470           --            30,470
  Other liabilities.................................................        80,417           --            80,417
  Liabilities related to separate accounts..........................        50,715           --            50,715
                                                                      ------------  ---------------  ------------
    Total liabilities...............................................     2,559,643       25,074         2,584,717
Minority interest in subsidiary.....................................         4,503           --             4,503
Stockholders' equity:
  Preferred Stock, without par value, at liquidation value --
   authorized 10,000,000 shares, issued and outstanding 5,000,000
   Series A shares..................................................            --      100,000 (8)       100,000
  Class A Common Stock, without par value -- authorized 88,500,000
   shares, issued and outstanding 22,666,810 shares historical,
   17,666,810 shares as adjusted....................................       143,773      (100,000)(8)       43,773
  Class B Common Stock, without par value -- authorized 1,500,000
   shares, issued and outstanding 1,192,990 shares..................         7,567                          7,567
  Net unrealized investment gains...................................        13,781            --           13,781
  Retained earnings.................................................       390,899            --          390,899
                                                                      ------------  ---------------  ------------
    Total stockholders' equity......................................       556,020            --          556,020
                                                                      ------------  ---------------  ------------
    Total liabilities and stockholders' equity......................  $  3,120,166  $     25,074     $  3,145,240
                                                                      ------------  ---------------  ------------
                                                                      ------------  ---------------  ------------
</TABLE>
    
 
   
   See accompanying notes to the pro forma consolidated financial statements.
    
 
                                       23
<PAGE>
              NOTES TO PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS
 
   
    The unaudited pro forma consolidated  statements of income are presented  as
if the increase in Utah Insurance's participation in the Farm Bureau Mutual pool
and  the Series A Exchange had occurred as of January 1, 1995. The unaudited pro
forma consolidated  balance  sheet is  presented  as  if the  increase  in  Utah
Insurance's  participation  in the  Farm  Bureau Mutual  pool  and the  Series A
Exchange had occurred as of March 31, 1996.
    
 
   
    (1) Property-casualty premiums, other income, distributions to participating
       policyholders,  losses   and  loss   adjustment  expenses   incurred   on
       property-casualty  policies and  underwriting, acquisition  and insurance
       expenses have been increased to reflect the increase in Utah  Insurance's
       participation in the Farm Bureau Mutual pool from 8% to 20%. With respect
       to   property-casualty   premiums,   other   income,   distributions   to
       participating policyholders and  underwriting, acquisition and  insurance
       expenses,  the pro forma adjustment equals  12% of the Farm Bureau Mutual
       pool results.  With  respect  to  losses  and  loss  adjustment  expenses
       incurred  on property-casualty policies, the  pro forma adjustment equals
       12% of the Farm Bureau Mutual pool results applicable to losses  incurred
       during  the  period, excluding  development of  loss and  loss adjustment
       expense reserves as of December 31, 1994.
    
 
   
    (2) Net investment  income has been  adjusted to include  the effect of  the
       following:
    
 
   
<TABLE>
<CAPTION>
                                                                   INCREASE (DECREASE) TO NET
                                                                       INVESTMENT INCOME
                                                              ------------------------------------
                                                                 THREE MONTHS        YEAR ENDED
                                                                ENDED MARCH 31,     DECEMBER 31,
                                                                     1996               1995
                                                              -------------------  ---------------
                                                                     (DOLLARS IN THOUSANDS)
<S>                                                           <C>                  <C>
Assumed $15.0 million capital contribution on January 1,
 1995 to Utah Insurance in connection with the increase in
 its pooling percentage.....................................       $     289          $   1,182
 
$7.0 million received from Farm Bureau Mutual (see note 7
 below).....................................................             148                553
 
Foregone investment income on dividends to preferred
 stockholders...............................................            (101)              (148)
                                                                       -----             ------
  Total.....................................................       $     336          $   1,587
                                                                       -----             ------
                                                                       -----             ------
</TABLE>
    
 
   
       It  is assumed the  capital contribution and the  cash received from Farm
       Bureau Mutual (see note 7 below) would have been invested and would  have
       earned 7.81% and 7.88% during the three month period ended March 31, 1996
       and  the year ended  December 31, 1995,  respectively, the average annual
       return on the Company's investment  portfolio during those periods.  With
       respect  to the payment  of preferred dividends, it  has been assumed the
       dividends, totaling $1.3 million for  the three month period ended  March
       31,  1996 and  $5.0 million  for the year  ended December  31, 1995, were
       declared and  paid  quarterly  as  provided for  in  the  Certificate  of
       Designations  of Series A Cumulative Voting Preferred Stock and that such
       amounts would  have also  earned 7.81%  and 7.88%  during the  respective
       periods.
    
 
   
       The  net cash received from Farm Bureau  Mutual as of January 1, 1995 was
       calculated using actual unearned premiums as  of January 1, 1995 and  the
       actual ceding commission rate in effect at that time.
    
 
   
    (3) The $15.0 million capital contribution to Utah Insurance would have been
       funded  through an acquisition of long-term  debt by one of the Company's
       non-insurance subsidiaries. Interest on such debt is assumed, based on an
       external borrowing rate quoted to the Company, to be 9.2% throughout  the
       periods.
    
 
   
    (4)  All pro forma adjustments to operations have been tax affected at a 35%
       tax rate.
    
 
                                       24
<PAGE>
   
    (5) The Series A  Preferred Stock pays cumulative  annual cash dividends  of
       $1.00 per share, payable quarterly in cash.
    
 
   
    (6)  Net income applicable  to common stock  used in the  calculation of pro
       forma  net  income  per  common  share  and  adjusted  operating   income
       applicable  to common stock used in the calculation of pro forma adjusted
       operating income per common share have been reduced by the effect of  the
       pro  forma  adjustments  to net  income  and the  dividends  to preferred
       stockholders totaling $1.3 million for the three month period ended March
       31, 1996  and $5.0  million for  the year  ended December  31, 1995.  The
       weighted  average number of shares outstanding used in the calculation of
       pro forma net income and adjusted  operating income per common share  was
       reduced  by the 5,000,000  common shares exchanged  for preferred shares.
       See "Management's  Discussion and  Analysis  of Financial  Condition  and
       Results of Operations -- Adjusted Operating Income."
    
 
   
    (7)  Unearned  premiums on  property-casualty  policies will  increase  as a
       result of  the  increase  in  the  pooling  percentage.  Deferred  policy
       acquisition  costs will increase as a result of ceding commissions on the
       unearned premiums. A net  cash payment of $7.4  million will be  received
       and invested by Utah Insurance from Farm Bureau Mutual for the difference
       between  the additional unearned premiums  assumed and the related ceding
       commissions.
    
 
   
    (8) Series A  Preferred Stock  has been increased  to reflect  the Series  A
       Exchange of 5,000,000 shares of Class A Common Stock for 5,000,000 shares
       of  Series  A Preferred  Stock.  The Series  A  Preferred Stock  has been
       recorded at its liquidation value of $20.00 per share.
    
 
                                       25
<PAGE>
                    MANAGEMENT'S DISCUSSION AND ANALYSIS OF
                 FINANCIAL CONDITION AND RESULTS OF OPERATIONS
 
    THE  FOLLOWING  ANALYSIS  OF  THE  CONSOLIDATED  RESULTS  OF  OPERATIONS AND
FINANCIAL CONDITION  OF THE  COMPANY  SHOULD BE  READ  IN CONJUNCTION  WITH  THE
SELECTED  CONSOLIDATED FINANCIAL DATA AND  CONSOLIDATED FINANCIAL STATEMENTS AND
RELATED NOTES INCLUDED ELSEWHERE HEREIN.
 
OVERVIEW
 
    The Company is an  insurance holding company formed  by the stockholders  of
Farm Bureau Life, FBL Insurance Company, Rural Security Life and Western Life in
January 1994. The Consolidated Financial Statements include the accounts of Farm
Bureau  Life, Western Life (from January  1, 1994), FBL Insurance Company, Rural
Security Life (from  April 1,  1993), Utah Insurance  and various  non-insurance
affiliates  that provide  functional support  to the  Company and  its insurance
subsidiaries. Western Life and  Rural Security Life are  reported on a  purchase
GAAP basis from their respective dates of acquisition. Therefore, prior to 1994,
the  accounts of Western  Life are not included  in the consolidated statements,
and prior  to  April 1,  1993,  the accounts  of  Rural Security  Life  are  not
included.  The Company's primary  life insurance subsidiaries,  Farm Bureau Life
and Western Life, account for all of its current life insurance operations.  The
assets  and liabilities  of Rural Security  Life and FBL  Insurance Company were
consolidated into Farm Bureau Life on December 31, 1994, and Rural Security Life
and FBL Insurance Company were liquidated in 1995.
 
    Rural  Security  Life  was  a   stock  life  insurance  company  which   was
incorporated  in the State of Wisconsin in 1949 and engaged in the sale of life,
health, accident  and disability  insurance in  Wisconsin. In  April 1993,  Farm
Bureau  Life  acquired, through  a stock  exchange  with Rural  Mutual Insurance
Company, 99.5%  of  the outstanding  voting  stock  of Rural  Security  Life  in
exchange  for approximately 7.5% of the  outstanding voting stock of Farm Bureau
Life.
 
    Effective January 1, 1994, all common stock of Farm Bureau Life and  Western
Life  was  exchanged for  common  stock of  the  Company. In  addition,  a 25.0%
minority interest in  FBL Insurance Company  and the 0.5%  minority interest  in
Rural  Security Life were exchanged  for common stock of  the Company. The prior
stockholders of Farm Bureau Life, Rural Security Life and FBL Insurance  Company
received   approximately  83%  of  the  stock  of  the  Company  and  the  prior
stockholders of Western  Life received  approximately 17%  of the  stock of  the
Company.
 
    LIFE   INSURANCE  OPERATIONS.    The  Life  Companies  sell  universal  life
insurance, traditional whole  life and  term life  insurance, disability  income
insurance  and  annuity  products.  Farm Bureau  Life's  product  portfolio also
includes variable  universal  life  and variable  annuities.  See  "Business  --
Products" for a more thorough discussion of the Life Companies' products.
 
    In  accordance  with GAAP,  universal life  insurance premiums  and ordinary
annuity considerations received  are reflected as  increases in liabilities  for
policyholder  account  balances  and  not  as  revenues.  Revenues  reported for
universal life and ordinary annuity products  consist of policy charges for  the
cost  of insurance,  administration charges,  amortization of  policy initiation
fees and  surrender  charges  assessed against  policyholder  account  balances.
Surrender  benefits  paid  relating  to universal  life  insurance  and ordinary
annuity policies  are reflected  as decreases  in liabilities  for  policyholder
account balances and not as expenses. Amounts for interest credited to universal
life  and ordinary annuity  policyholder account balances  and benefit claims in
excess of  policyholder  account  balances  are  reported  as  expenses  in  the
financial  statements. The Life Companies  receive investment income earned from
the funds  deposited  into  account  balances  by  universal  life  and  annuity
policyholders,  a portion of  which is passed through  to these policyholders in
the form of interest credited.
 
    Premium  revenues  reported  for  traditional  life  and  disability  income
insurance  products are recognized as revenues  when due. Future policy benefits
and policy acquisition  costs are recognized  as expenses over  the life of  the
policy  by means of the provision for future policy benefits and amortization of
deferred policy acquisition costs.
 
                                       26
<PAGE>
    For variable universal  life and variable  annuities, premiums received  are
not  reported as  revenues. Similar  to universal  life and  ordinary annuities,
revenues reported consist of fee income  and product charges collected from  the
policyholders.  Expenses related to these  products include interest credited to
policyholder  account  balances  and  benefit  claims  incurred  in  excess   of
policyholder account balances.
 
    The  costs related  to acquiring  new business,  including certain  costs of
issuing policies  and  certain  other  variable  selling  expenses  (principally
commissions),  defined as deferred policy acquisition costs, are capitalized and
amortized into  expense  in proportion  to  expected profits  or  margins.  This
amortization  is  adjusted  when the  Life  Companies revise  their  estimate of
current or  future  gross  profits  or margins.  For  example,  deferred  policy
acquisition  costs are amortized  earlier than originally  estimated when policy
terminations are higher than originally  estimated or when investments are  sold
at  a gain  prior to  their anticipated  maturity. Death  and other policyholder
benefits reflect exposure to mortality risk and fluctuate from period to  period
based  on the  level of  claims incurred  under insurance  retention limits. The
profitability of the  Life Companies  is primarily affected  by expense  levels,
investment   results  and  fluctuations  in  mortality  and  other  policyholder
benefits. The Company  has the  ability to mitigate  adverse experience  through
adjustments  to  credited  interest  rates, policyholder  dividends  or  cost of
insurance charges.
 
   
    PROPERTY-CASUALTY OPERATIONS.  The Company's property-casualty product lines
and the percentage of property-casualty premiums associated with such lines  for
the  three month period ended March 31, 1996 was as follows: automobile (52.7%),
homeowners (7.4%), farm and ranch owners (12.9%), workers' compensation  (6.0%),
crop   (0.9%),  reinsurance   (15.0%)  and   other  (5.1%).   See  "Business  --
Property-Casualty Segment".
    
 
   
    Property-casualty business written in Utah through Utah Insurance is  pooled
with  business written in Iowa, Minnesota and South Dakota by Farm Bureau Mutual
and South Dakota Mutual  in the Farm  Bureau Mutual pool.  All of the  companies
participating  in the Farm  Bureau Mutual pool  are managed by  the Company. The
current participation of Utah  Insurance in the Farm  Bureau Mutual pool,  which
had  net premiums written of $57.2 million in the three month period ended March
31, 1996  and  $235.6 million  in  the year  ended  December 31,  1995,  is  8%.
Management  anticipates that during the second quarter of 1996 the share of Utah
Insurance in the Farm Bureau Mutual  pool will be increased to 20%,  retroactive
to  January 1, 1996. As a result  of the increase in the Company's participation
in the  Farm  Bureau  Mutual  pool, the  Company's  share  of  property-casualty
premiums,  net  investment  income  (as  a result  of  the  related  increase in
capitalization and  increased premium  income), other  income, distributions  to
participating   policyholders,   losses   and  loss   adjustment   expenses  and
underwriting, acquisition and  insurance expenses will  increase in 1996.  Also,
the   Company's  exposure  to  property-casualty  catastrophic  losses  will  be
increased.
    
 
   
    In addition, effective January  1, 1996, Farm Bureau  Mutual entered into  a
loss  pooling agreement with  Western Ag, which, in  turn, quota share reinsures
business of  Western Farm  Bureau Mutual.  Western Ag  and Western  Farm  Bureau
Mutual  are  Farm  Bureau  affiliated  companies  in  Arizona  and  New  Mexico,
respectively, that  are also  managed by  the Company.  Under the  loss  pooling
agreement  all direct and assumed premiums, losses and allocated loss adjustment
expenses (but not acquisition and  other general underwriting expenses) of  Farm
Bureau  Mutual, Utah Insurance and South Dakota Mutual will be pooled with these
same items  for  Western  Ag  and Western  Farm  Bureau  Mutual.  Thus,  further
geographic  and  business diversification  of risk  for  Utah Insurance  will be
achieved without significant change in the  size of the Farm Bureau Mutual  pool
or  its total premium volume. It is  anticipated that the loss pooling agreement
with Western Ag will  not have a significant  effect on the Company's  financial
position or results of operations.
    
 
   
    During  the second quarter of  1996 through June 10,  there were a number of
storms in the Company's market area. Management estimates the after-tax loss  to
the  Company from  such storms  will be  in the  range of  $500,000 to $750,000.
Management expects approximately one-half of such  loss to be recognized in  the
second quarter of 1996, with the balance being amortized over the next 12 months
in  accordance  with retrospective  accounting related  to  the increase  in the
Company's participation in the Farm Bureau Mutual pool.
    
 
                                       27
<PAGE>
    SEGMENT  INFORMATION.    For  information  concerning  amounts  of  revenue,
operating  profit and loss  and identifiable assets attributable  to each of the
Company's segments, see Note 13 of Notes to Consolidated Financial Statements.
 
RESULTS OF OPERATIONS
 
   
THREE MONTHS ENDED MARCH 31, 1996 COMPARED TO THREE MONTHS ENDED MARCH 31, 1995
    
 
   
    A summary of the Company's premiums and product charges is as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                                               THREE MONTHS
                                                                                             ENDED MARCH 31,
                                                                                           --------------------
                                                                                             1996       1995
                                                                                           ---------  ---------
                                                                                               (DOLLARS IN
                                                                                                THOUSANDS)
<S>                                                                                        <C>        <C>
Premiums and product charges:
  Universal life and annuity product charges.............................................  $  11,317  $  10,632
  Traditional life insurance premiums....................................................     19,131     18,227
  Accident and health premiums...........................................................      2,652      2,383
  Property-casualty premiums.............................................................      4,298      4,323
                                                                                           ---------  ---------
    Total................................................................................  $  37,398  $  35,565
                                                                                           ---------  ---------
                                                                                           ---------  ---------
</TABLE>
    
 
   
    Premiums and  product charges  increased  $1.8 million,  or 5.2%,  to  $37.4
million  for the 1996 period compared to $35.6 million for the 1995 period. This
increase consisted primarily of a $1.6 million, or 5.5%, increase in traditional
life insurance premiums and  universal life and  annuity product charges  which,
management  believes, is principally  attributable to the  introduction of a new
incentive agent  compensation program  effective  January 1,  1996 and  to  more
effective  and increased  training of its  agency force.  In addition, mortality
charges on universal  life products  increased $447,000 during  the 1996  period
compared  to the 1995  period as a result  of an increase  of business in force.
Accident and health  premiums increased  $269,000, or  11.3%, due  to new  sales
coupled   with  favorable  persistency.   Property-casualty  premiums  decreased
$25,000, or  0.6%, due  to the  nonrenewal of  certain unaffiliated  reinsurance
assumed contracts and premium rate decreases on workers' compensation insurance.
Although  the life  and property-casualty insurance  industries are competitive,
the Company has not  experienced any unusual pricing  pressures in its lines  of
business or states of operation.
    
 
   
    Net  investment income increased $4.4 million, or 9.1%, to $52.4 million for
the 1996 period  compared to  $48.0 million for  the 1995  period. The  increase
resulted  principally  from  an  11.2%  increase  in  average  invested  assets,
excluding invested assets of FBL Ventures of South Dakota Inc. (FBL Ventures), a
venture capital subsidiary, to $2.7 billion in the 1996 period from $2.4 billion
in the  1995  period, partially  offset  by a  46  basis point  decline  in  the
annualized yield earned on average invested assets (excluding yield attributable
to  FBL Ventures) to 7.81% in the 1996 period from 8.27% in the 1995 period. The
increase in average invested assets is  attributable to net positive cash  flows
from  operating activities totaling $101.7 million  during the period from March
31, 1995  to  March 31,  1996  and to  net  positive cash  flows  from  interest
sensitive products totaling $54.0 million during the same period. The decline in
yield  on average invested assets is the result of investing a majority of these
positive cash  flows  and  cash  from investing  activities  in  lower  yielding
securities  due to the general decline in  interest rates during the period from
March 31, 1995 to December  31, 1995. Also contributing  to the increase in  net
investment  income  was a  $1.9 million  increase in  the net  investment income
(loss) of FBL Ventures to $1.8 million in the 1996 period from $(105,000) in the
1995 period resulting  primarily from  gains recognized on  five private  equity
investments. See "-- Adjusted Operating Income."
    
 
   
    Realized gains (losses) on investments decreased $4.0 million, or 213.4%, to
a  loss of $2.1 million for  the 1996 period compared to  a gain of $1.9 million
for the 1995 period. The decrease resulted primarily from the timing of the sale
of certain fixed maturity securities and a real estate investment. The level  of
realized  gains is subject to fluctuation from period to period depending on the
prevailing interest rate and economic environment and the timing of the sale  of
investments.
    
 
                                       28
<PAGE>
   
    Other  income decreased $1.5 million, or 21.7%, to $5.6 million for the 1996
period compared to  $7.1 million for  the 1995  period due primarily  to a  $1.2
million  decrease in commission  income from the  sale of unaffiliated insurers'
medical products. Effective January  1, 1996, a majority  of these products  are
marketed through Farm Bureau Mutual.
    
 
   
    A summary of the Company's policy benefits is as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                                               THREE MONTHS
                                                                                             ENDED MARCH 31,
                                                                                           --------------------
                                                                                             1996       1995
                                                                                           ---------  ---------
                                                                                               (DOLLARS IN
                                                                                                THOUSANDS)
<S>                                                                                        <C>        <C>
Policy benefits:
  Universal life and annuity benefits....................................................  $  30,353  $  27,071
  Traditional life insurance and accident and health benefits............................     12,096     12,715
  Increase in benefit reserves...........................................................      5,294      4,462
  Distributions to participating policyholders...........................................      6,475      6,605
  Property-casualty losses and loss adjustment expenses..................................      3,211      2,974
                                                                                           ---------  ---------
    Total................................................................................  $  57,429  $  53,827
                                                                                           ---------  ---------
                                                                                           ---------  ---------
</TABLE>
    
 
   
    Policy  benefits increased $3.6  million, or 6.7%, to  $57.4 million for the
1996 period compared  to $53.8  million for the  1995 period.  Included in  this
increase  was a  $3.3 million  increase in  universal life  and annuity benefits
consisting of a $3.8  million increase in interest  credited to these  contracts
and  a  $553,000 decrease  in  universal life  death  benefits. The  increase in
interest credited  is attributable  to  a larger  volume  of business  in  force
coupled with an increase in the interest crediting rates. During the 1996 period
the  weighted  average  crediting  rate for  the  Company's  annuity liabilities
increased to 6.78% for the 1996 period  from 6.51% for the 1995 period, and  the
weighted  average crediting  rate for  the Company's  universal life liabilities
increased to 6.77% from 6.59% for the respective periods. The interest crediting
rates increased despite  a 46 basis  point decrease in  the annualized yield  on
average invested assets due primarily to the timing of the Company's adjustments
of  its  interest  crediting  rates  for  fluctuations  in  portfolio  yield. In
addition, there was  a $213,000 increase  in traditional life  and accident  and
health  policy benefits consisting of an $832,000  increase in the change in the
reserves on those  products, a  $679,000 decrease  in surrender  benefits and  a
$60,000 net increase in other benefits. Distributions to policyholders decreased
to  $6.5 million from  $6.6 million due  to a reduction  in the average dividend
rate credited to  these policies to  6.35% from  6.49%, offset, in  part, by  an
increase in the amount of business in force. Losses and loss adjustment expenses
incurred  on property-casualty policies  increased to $3.2  million, or 8.0%, in
the 1996  period  from $3.0  million  in the  1995  period. The  loss  and  loss
adjustment expense ratio increased in the 1996 period to 74.7% from 68.8% in the
1995  period  primarily due  to less  favorable weather  conditions in  the 1996
period.
    
 
   
    A summary of the Company's underwriting, acquisition and insurance  expenses
is as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                                              THREE MONTHS
                                                                                            ENDED MARCH 31,
                                                                                          --------------------
                                                                                            1996       1995
                                                                                          ---------  ---------
                                                                                              (DOLLARS IN
                                                                                               THOUSANDS)
<S>                                                                                       <C>        <C>
Underwriting, acquisition and insurance expenses:
    Commission expense, net of deferrals................................................  $   2,443  $   1,889
    Amortization of deferred policy acquisition costs...................................      2,689      2,642
    Other underwriting, acquisition and insurance expenses, net of deferrals............     10,648     15,942
                                                                                          ---------  ---------
        Total...........................................................................  $  15,780  $  20,473
                                                                                          ---------  ---------
                                                                                          ---------  ---------
</TABLE>
    
 
   
    Commission  expense increased  $554,000, or 29.3%,  to $2.4  million for the
1996 period  compared to  $1.9 million  for the  1995 period.  This increase  is
primarily attributable to a change in the Company's incentive agent compensation
program  effective  January  1,  1996,  under  which  agency  managers  are paid
overwrite
    
 
                                       29
<PAGE>
   
commissions on first year and renewal  premiums rather than a base salary.  Also
contributing  to the increase in commission expense is a 4.4% increase in direct
life and accident  and health insurance  premiums collected in  the 1996  period
compared to the 1995 period.
    
 
   
    Amortization  of  deferred policy  acquisition  costs increased  $47,000, or
1.8%, to $2.7 million for the 1996 period compared to $2.6 million for the  1995
period  principally  due to  a greater  volume of  business in  force, partially
offset by a $531,000 reduction in amortization due to realized gains (losses) on
investments.
    
 
   
    Other  underwriting,  acquisition  and  insurance  expenses  decreased  $5.3
million,  or  33.2%, to  $10.6 million  for  the 1996  period compared  to $15.9
million for the  1995 period.  This decrease  is primarily  attributable to  new
marketing  agreements  with  Farm Bureau  property-casualty  insurance companies
doing   business   in   the   Company's   marketing   territory   whereby    the
property-casualty  insurance companies  develop and manage  the Company's agency
force for  a  fee  based on  first  year  life insurance  premiums  and  annuity
deposits. As a result of the agreements, various fixed marketing costs that were
charged to expense in the 1995 period have been replaced by lower fees ($741,000
for  the 1996 period)  which vary based  on premium volume  and are deferred and
amortized with other policy acquisition  costs. In addition, expense  reductions
were  realized as a  result of discontinuing the  sale of unaffiliated insurers'
medical  products  (see   discussion  regarding  other   income  above).   Also,
approximately $1.5 million of the decrease is attributable to the elimination of
an  agent bonus program in 1996,  one-time severance benefit payments to certain
employees in the  1995 period  and a decrease  in defined  benefit plan  expense
allocated  to the  Company. Furthermore, amortization  of value  of insurance in
force acquired decreased $569,000 in the 1996 period compared to the 1995 period
due to the impact of realized gains and losses on investments.
    
 
   
    Interest expense  decreased $129,000,  or 36.2%,  to $227,000  for the  1996
period  compared to $356,000 for the 1995 period due principally to a decline in
the average long-term debt balance outstanding to $12.2 million during the  1996
period from $18.0 million during the 1995 period.
    
 
   
    Other  expenses decreased  $73,000, or  1.8%, to  $3.9 million  for the 1996
period compared to $4.0 million for  the 1995 period. Expenses of the  Company's
non-insurance  support operations were relatively  consistent during the periods
generally due to a consistent level of operating activity.
    
 
   
    Pretax income  before  minority interest  in  earnings of  subsidiaries  and
equity  income increased $2.1 million,  or 14.5%, to $16.0  million for the 1996
period compared  to  $13.9  million  for the  1995  period.  This  increase  was
primarily  the result of improved profitability of the life insurance operations
and the $1.9 million increase in net investment income of FBL Ventures,  offset,
in part, by the impact of realized gains and losses on investments.
    
 
   
    Income  taxes increased  $841,000, or  17.3%, to  $5.7 million  for the 1996
period compared to $4.8 million for the 1995 period. The effective tax rate  for
the  1996 period was 35.7% compared to  34.8% for the 1995 period. The effective
tax rate during the 1996  period was higher than  the federal statutory rate  of
35%  primarily due to state income taxes and an increase in a deferred tax asset
valuation allowance offset, in part, by tax exempt interest and dividend income.
    
 
   
    Net income increased $1.9 million, or  20.4%, to $10.9 million for the  1996
period  compared to $9.0 million in the 1995 period. The increase was the result
of the increases  in pretax income  discussed above and  a $656,000 increase  in
equity  income, offset, in part, by the aforementioned increase in the Company's
effective tax rate.
    
 
                                       30
<PAGE>
1995 COMPARED TO 1994
 
    A summary of the Company's premiums and product charges is as follows:
 
<TABLE>
<CAPTION>
                                                                                                  YEAR ENDED
                                                                                                 DECEMBER 31,
                                                                                            ----------------------
                                                                                               1995        1994
                                                                                            ----------  ----------
                                                                                            (DOLLARS IN THOUSANDS)
<S>                                                                                         <C>         <C>
Premiums and product charges:
  Universal life and annuity product charges..............................................  $   43,722  $   42,734
  Traditional life insurance premiums.....................................................      75,450      72,222
  Accident and health premiums............................................................      10,161      (1,956)
  Property-casualty premiums..............................................................      18,709      17,778
                                                                                            ----------  ----------
    Total.................................................................................  $  148,042  $  130,778
                                                                                            ----------  ----------
                                                                                            ----------  ----------
</TABLE>
 
   
    Premiums and product charges  increased $17.2 million,  or 13.2%, to  $148.0
million  for  1995  compared to  $130.8  million for  1994.  Approximately $12.1
million of this increase was attributable to an increase in accident and  health
premiums due primarily to the Company's exit from the medical insurance business
in  1994. In 1994 the Company recorded net negative accident and health premiums
of $2.0 million, consisting of $11.9  million in disability income premiums  net
of $13.9 million in negative premiums from ceding the medical insurance business
to  other carriers, whereas in 1995,  accident and health premiums totaled $10.2
million, consisting  primarily of  disability  income business.  Life  insurance
premiums  and universal life and annuity product charges increased $4.2 million,
or  3.7%,  as  a  result  of  new  sales  coupled  with  favorable  persistency.
Property-casualty  premiums increased 5.2%  to $18.7 million  in 1995 from $17.8
million in 1994, due to premium rate increases and a modest growth in the number
of  policies  in  force.  Although  the  life  and  property-casualty  insurance
industries  are competitive, the Company has not experienced any unusual pricing
pressures in its lines of business or states of operation.
    
 
   
    Net investment income increased $44.3  million, or 24.8%, to $223.1  million
for 1995 compared to $178.8 million for 1994. The increase was predominantly the
result  of  gains  recognized on  two  private  equity investments  held  by FBL
Ventures. During 1995, this subsidiary recognized net investment income of $25.4
million compared to  a loss  of $185,000 for  1994. See  "-- Adjusted  Operating
Income."  In addition, the Company's average invested assets (excluding invested
assets of FBL Ventures) increased 7.8% to $2.5 billion in 1995 from $2.3 billion
in 1994 and the yield on  average invested assets (excluding yield  attributable
to  FBL Ventures) increased  to 7.88% in 1995  from 7.69% in  1994. The yield on
average invested assets increased  in 1995 despite a  general decline in  market
interest  rates during  the period  primarily because  fixed maturity securities
purchased in 1995  tended to have  longer maturities than  that of the  existing
fixed  maturity  portfolio  and  the  Company  increased  its  concentration  of
investments in investment grade mortgage-backed securities with higher yields.
    
 
    Realized gains  on investments  decreased $3.5  million, or  37.7%, to  $5.9
million  for  1995 compared  to $9.4  million for  1994. This  decrease resulted
primarily from the timing of the sale of certain private equity investments. The
level of  realized  gains  is  subject to  fluctuation  from  period  to  period
depending  on  the prevailing  interest rate  and  economic environment  and the
timing of the sale of investments.
 
    A summary of the Company's policy benefits is as follows:
 
<TABLE>
<CAPTION>
                                                                                                  YEAR ENDED
                                                                                                 DECEMBER 31,
                                                                                            ----------------------
                                                                                               1995        1994
                                                                                            ----------  ----------
                                                                                            (DOLLARS IN THOUSANDS)
<S>                                                                                         <C>         <C>
Policy benefits:
  Universal life and annuity benefits.....................................................  $  112,125  $   97,736
  Traditional life insurance and accident and health benefits.............................      49,316      48,345
  Increase in benefit reserves............................................................      22,976      12,084
  Distributions to participating policyholders............................................      25,747      24,402
  Property-casualty losses and loss adjustment expenses...................................      13,621      13,441
                                                                                            ----------  ----------
    Total.................................................................................  $  223,785  $  196,008
                                                                                            ----------  ----------
                                                                                            ----------  ----------
</TABLE>
 
                                       31
<PAGE>
   
    Policy benefits increased  $27.8 million,  or 14.2%, to  $223.8 million  for
1995  compared to $196.0 million  for 1994. Of this  increase, $14.4 million was
attributable to  an increase  in  universal life  and annuity  benefits  largely
resulting from an increase in interest credited amounts and growth in the amount
of  business in force. During  1995 the weighted average  crediting rate for the
Company's annuity liabilities  increased to 6.49%  from 6.16% in  1994, and  the
weighted  average crediting  rate for  the Company's  universal life liabilities
decreased to 6.68% from  6.71% for the respective  periods. It is the  Company's
policy  to change rates credited to  policy accounts as the Company's investment
portfolio yield  changes.  The  crediting  rate  for  universal  life  insurance
products  decreased despite an increase in  the yield on average invested assets
due primarily to a  decrease in the  rate credited to  a universal life  product
sold  by Western  Life that  previously had  an above-market  crediting rate. In
addition, there was an $11.9 million  increase in traditional life and  accident
and  health  policy benefits  as a  result of  general growth  in the  amount of
business in force. This increase included a $10.9 million increase in the change
in reserves on those products, a $1.5 million increase in surrender benefits and
an $923,000  increase in  death benefits,  offset, in  part, by  a $1.4  million
decrease  in  accident  and  health  benefits.  Distributions  to  participating
policyholders increased to $25.7 million from $24.4 million due to increases  in
the  face amount of  policies in force  and an increase  in the average dividend
rate credited to these  policies to 6.49% from  6.31%. Losses and loss  expenses
incurred  on property-casualty policies increased to  $13.6 million, or 1.3%, in
1995 from $13.4  million in  1994. The loss  and loss  adjustment expense  ratio
improved  in 1995 to  72.8% from 75.6%  in 1994 primarily  due to more favorable
loss experience  resulting  from  premium  rate  increases  and  re-underwriting
activities.
    
 
    A  summary of the Company's underwriting, acquisition and insurance expenses
is as follows:
 
<TABLE>
<CAPTION>
                                                                                          YEAR ENDED DECEMBER
                                                                                                  31,
                                                                                          --------------------
                                                                                            1995       1994
                                                                                          ---------  ---------
                                                                                              (DOLLARS IN
                                                                                               THOUSANDS)
<S>                                                                                       <C>        <C>
Underwriting, acquisition and insurance expenses:
    Commission expense, net of deferrals................................................  $   8,043  $  10,340
    Amortization of deferred policy acquisition costs...................................     10,727     10,066
    Other underwriting, acquisition and insurance expenses, net of deferrals............     54,661     54,246
                                                                                          ---------  ---------
        Total...........................................................................  $  73,431  $  74,652
                                                                                          ---------  ---------
                                                                                          ---------  ---------
</TABLE>
 
   
    Commission expense decreased $2.3 million, or 22.2%, to $8.0 million in 1995
from $10.3 million  in 1994. This  decrease includes a  $2.2 million decline  in
nondeferrable   first  year  commissions  and   a  $66,000  decline  in  renewal
commissions. Nondeferrable first year commissions  decreased due primarily to  a
$18.7  million decline in first year premiums received in 1995 compared to 1994.
Renewal commissions decreased in 1995 compared  to 1994 despite a $13.1  million
increase  in renewal premiums received  due primarily to multi-tiered commission
structures on certain life insurance  products whereby renewal commission  rates
decline over the life of the underlying policies.
    
 
    Amortization  of deferred  policy acquisition  costs increased  $661,000, or
6.6%, to $10.7 million in 1995 from $10.1 million in 1994 principally due to  an
increase in amortization resulting from realized gains on investments.
 
    Other  underwriting, acquisition and  insurance expenses increased $415,000,
or 0.8%, to  $54.7 million in  1995 from  $54.2 million in  1994. Expenses  were
controlled  by economies of scale gained  from the consolidation of Western Life
and Rural Security  Life operations with  Farm Bureau Life  and a  reengineering
effort  designed  to  increase  efficiency of  operations  and  improve customer
service. As  a  result  of  these  initiatives,  over  160  job  positions  were
eliminated during the past two years, the benefit of which was realized in 1995.
 
    Interest  expense decreased $1.1 million, or  52.2%, to $1.0 million in 1995
from $2.1 million in 1994  due principally to the  decline in long-term debt  to
$12.6  million at December 31, 1995 from  $18.5 million at December 31, 1994 and
$30.6 million at January 1, 1994.
 
    Other expenses increased  $71,000, or 0.4%,  to $17.3 million  in 1995  from
$17.2  million  in  1994  due  primarily  to  general  growth  in  the Company's
non-insurance support operations.
 
                                       32
<PAGE>
    Pretax income before minority interest  in earnings of subsidiaries,  equity
income  (loss) and discontinued operations increased $30.5 million, or 51.1%, to
$90.4 million compared to $59.9 million  for 1994. This increase was the  result
of  growth  in investment  income  from the  private  equity investments  of FBL
Ventures to $25.4 million compared to a loss of $185,000 for 1994, coupled  with
improved profitability in the life insurance lines from lower expense ratios and
increased  spreads.  These increases  were partially  offset  by a  reduction in
realized capital gains.
 
    Income taxes increased  $9.6 million, or  42.8%, to $32.1  million for  1995
compared  to $22.5 million  for 1994. The  effective tax rate  in 1995 was 35.5%
compared to 37.5% in 1994.  The effective tax rate in  1994 was higher than  the
statutory  rate  of  35%  primarily  as  a  result  of  provisions  for possible
adjustments from  routine  IRS  examinations,  offset  partially  by  tax-exempt
interest  and dividend income. The Company's effective tax rate should not, over
the long term, be materially different from the effective statutory rate.
 
    Net income increased  $17.5 million,  or 41.7%,  to $59.6  million for  1995
compared  to $42.1 million for 1994. The increase was the result of increases in
the pretax income discussed above, partially  offset by a $6.5 million  decrease
in  income from discontinued operations sold in 1994. In addition, equity income
(loss) increased by $3.0 million to $1.6  million in 1995 compared to a loss  of
$1.4 million in 1994.
 
1994 COMPARED TO 1993
 
    A summary of the Company's premiums and product charges is as follows:
 
<TABLE>
<CAPTION>
                                                                                                  YEAR ENDED
                                                                                                 DECEMBER 31,
                                                                                            ----------------------
                                                                                               1994        1993
                                                                                            ----------  ----------
                                                                                            (DOLLARS IN THOUSANDS)
<S>                                                                                         <C>         <C>
Premiums and product charges:
  Universal life and annuity product charges..............................................  $   42,734  $   26,500
  Traditional life insurance premiums.....................................................      72,222      46,050
  Accident and health premiums............................................................      (1,956)     46,437
  Property-casualty premiums..............................................................      17,778      16,937
                                                                                            ----------  ----------
    Total.................................................................................  $  130,778  $  135,924
                                                                                            ----------  ----------
                                                                                            ----------  ----------
</TABLE>
 
   
    Premiums  and product  charges decreased  $5.1 million,  or 3.8%,  to $130.8
million for  1994 compared  to $135.9  million for  1993. The  decrease was  the
result  of the  Company's strategy  to exit from  the medical  insurance line of
business during  1994,  which was  the  primary  reason for  the  $48.4  million
reduction  in accident and health premiums.  This reduction was partially offset
by growth from the acquisition of Western Life resulting in an increase of $33.4
million and other increases of $9.9 million resulting partly from inclusion of a
full year's premiums  from Rural  Security Life in  1994 versus  nine months  in
1993,  and  partly from  growth  of premiums  from  preconsolidation operations.
Growth in premium and life insurance in force occurred as a result of  increased
first year premiums, while the Company maintained favorable, although decreased,
persistency.  For 1994, the life  insurance lapse rate of  the Company was 7.2%,
compared to 5.9% for 1993. The increase in the Company's lapse rate from 1993 to
1994  was  due  to  the  addition  of  the  Western  Life  block  of   business.
Property-casualty  premiums  increased to  $17.8  million, or  5.0%,  from $16.9
million from  a  combination  of  general growth  and  premium  rate  increases.
Although  the life  and property-casualty insurance  industries are competitive,
the Company has not  experienced any unusual pricing  pressures in its lines  of
business or states of operation.
    
 
    Net  investment income increased $40.5 million,  or 29.3%, to $178.8 million
for 1994 compared to $138.3 million for 1993. The increase resulted from a 45.6%
growth in average invested assets (excluding invested assets of FBL Ventures) to
$2.3 billion in 1994 from $1.6 billion  in 1993, partially offset by a  decrease
in  yield  on  average  invested assets  (excluding  yield  attributable  to FBL
Ventures) to 7.69% in 1994 compared to 8.67% in 1993. Approximately $517 million
of the increase in average invested assets in 1994 from 1993 was attributable to
the acquisition of Western Life in January 1994.
 
                                       33
<PAGE>
    Realized gains increased $5.4 million, or  138.2%, to $9.4 million for  1994
compared  to $4.0  million for 1993.  This increase resulted  primarily from the
timing of the sale of certain private equity investments. The level of  realized
gains  is  subject  to  fluctuation  from  period  to  period  depending  on the
prevailing interest rate and economic environment and the timing of the sale  of
investments.
 
    A summary of the Company's policy benefits is as follows:
 
<TABLE>
<CAPTION>
                                                                                                  YEAR ENDED
                                                                                                 DECEMBER 31,
                                                                                            ----------------------
                                                                                               1994        1993
                                                                                            ----------  ----------
                                                                                            (DOLLARS IN THOUSANDS)
<S>                                                                                         <C>         <C>
Policy benefits:
  Universal life and annuity benefits.....................................................  $   97,736  $   73,305
  Traditional life insurance and accident and health benefits.............................      48,345      66,028
  Increase in benefit reserves............................................................      12,084      14,428
  Distributions to participating policyholders............................................      24,402      22,967
  Property-casualty losses and loss adjustment expenses...................................      13,441      13,948
                                                                                            ----------  ----------
    Total.................................................................................  $  196,008  $  190,676
                                                                                            ----------  ----------
                                                                                            ----------  ----------
</TABLE>
 
   
    Policy  benefits increased $5.3 million, or 2.8%, to $196.0 million for 1994
compared to  $190.7  million for  1993.  The  acquisition of  Western  Life  was
responsible  for an increase  of $39.7 million, offset  by reductions related to
exiting the medical insurance business. In addition, further increases  resulted
from  growth in liabilities  caused by new  sales and increases  in the level of
interest and policyholder dividends credited to existing policies. Distributions
to participating policyholders  increased to $24.4  million from $23.0  million,
due  to  distributions to  Western Life  policyholders,  which amounted  to $1.6
million in 1994, and increases in policies in force, which were partially offset
by a reduction  in the rate  credited to these  policies to 6.31%  in 1994  from
6.79% in 1993. During 1994 the weighted average crediting rate for the Company's
annuity  liabilities declined to 6.16% from  6.97% during 1993, and the weighted
average crediting rate for the Company's universal life liabilities declined  to
6.71%  from 7.52% during the respective periods. The policy crediting rates were
reduced as a result  of lower yields on  the investment portfolio as  previously
discussed.  Losses and  loss adjustment  expenses incurred  on property-casualty
policies decreased to $13.4  million, or 3.6%, from  $13.9 million in 1993.  The
loss  and loss adjustment expense ratio improved  in 1994 to 75.6% from 82.4% in
1993 primarily due to improved weather  conditions from the prior year,  premium
rate increases and re-underwriting activities.
    
 
    A  summary of the Company's underwriting, acquisition and insurance expenses
is as follows:
 
<TABLE>
<CAPTION>
                                                                                          YEAR ENDED DECEMBER
                                                                                                  31,
                                                                                          --------------------
                                                                                            1994       1993
                                                                                          ---------  ---------
                                                                                              (DOLLARS IN
                                                                                               THOUSANDS)
<S>                                                                                       <C>        <C>
Underwriting, acquisition and insurance expenses:
    Commission expense, net of deferrals................................................  $  10,340  $   7,886
    Amortization of deferred policy acquisition costs...................................     10,066      6,023
    Other underwriting, acquisition and insurance expenses, net of deferrals............     54,246     42,723
                                                                                          ---------  ---------
        Total...........................................................................  $  74,652  $  56,632
                                                                                          ---------  ---------
                                                                                          ---------  ---------
</TABLE>
 
    Commission expense increased  $2.4 million,  or 31.1%, to  $10.3 million  in
1994  from $7.9 million in  1993. The increase includes  a $4.2 million increase
attributable to  the acquisition  of Western  Life offset,  in part,  by a  $3.3
million  decrease resulting from exiting the group medical insurance business in
1994. In addition, commission expense increased $1.5 million due principally  to
an increase in premium volume.
 
    Amortization of deferred policy acquisition costs increased $4.1 million, or
67.1%,  to $10.1 million in 1994 from $6.0  million in 1993 due principally to a
$2.9  million  increase  in  amortization  resulting  from  realized  gains   on
investments  and  a  $562,000  increase  attributable  to  a  greater  volume of
property-casualty business  in force  and an  increase in  commission rates  and
other underwriting expenses. In addition,
 
                                       34
<PAGE>
amortization for life business increased approximately $600,000 primarily due to
a  larger volume of life insurance business in force coupled with an increase in
gross profits earned on this larger volume of business in force.
 
    Other underwriting,  acquisition  and  insurance  expenses  increased  $11.5
million,  or 27.0%, to $54.2  million in 1994 from  $42.7 million in 1993. Other
underwriting, acquisition and insurance expenses increased due, in part, to  the
addition  of Western Life expenses. Offsetting the increases relating to Western
Life were reductions resulting from  exiting the medical insurance business  and
from  economies of scale  gained from the Rural  Security Life acquisition which
occurred in  1993. Furthermore,  during  1994 the  Company undertook,  with  the
assistance  of  an outside  consultant,  a significant  reengineering  effort to
improve customer  service and  streamline  operations resulting  in  substantial
staff  reductions in several major  operating areas. These reengineering efforts
increased expenses in 1994 because of severance payments and consulting fees.
 
    Interest expense decreased $195,000, or 8.5%,  to $2.1 million in 1994  from
$2.3  million in 1993 due primarily to a reduction in the outstanding balance of
debt during the periods.
 
    Other expenses increased $2.3  million, or 15.6%, to  $17.2 million in  1994
from $14.9 million in 1993 due primarily to an increase in the level of services
provided  to  affiliates  and others  by  the Company's  leasing  and investment
advisory subsidiaries.
 
    Pretax income before minority interest  in earnings of subsidiaries,  equity
income  (loss) and discontinued operations increased $21.0 million, or 53.8%, to
$59.9 million for 1994 compared to $38.9 million for 1993. The increase resulted
from the  following:  (1) the  change  in  investment income  and  net  realized
investment   gains  more  than  offset  the   change  in  interest  credited  to
policyholders and other benefits and expenses incurred, (2) the addition of  the
profitable  Western Life operations, which added  $11.3 million to pretax income
in 1994, and  (3) pretax  income from property-casualty  operations improved  to
$1.3 million in 1994 compared to $33,000 in 1993.
 
    Income  taxes increased  $8.1 million, or  55.6%, to $22.5  million for 1994
compared to $14.4 million  for 1993. The  effective tax rate  in 1994 was  37.5%
compared  to 37.1% in 1993. The effective tax rates in 1994 and 1993 were higher
than the statutory rate of 35% primarily as a result of provisions for  possible
adjustments  from  routine  IRS  examinations,  partially  offset  by tax-exempt
interest and dividend income. The Company's effective tax rate should not,  over
the long term, be materially different from the effective statutory rate.
 
    Net  income increased  $22.3 million, or  112.4%, to $42.1  million for 1994
compared to $19.8  million for 1993.  In addition to  the items mentioned  above
which  impacted pretax income, the Company experienced the following items which
impacted net income. First, the reduction in net income due to minority interest
in earnings of subsidiaries decreased to $376,000 from $2.4 million primarily as
a result of the acquisition of  the minority interests of FBL Insurance  Company
and  Rural Security  Life. Second, the  Company experienced a  $6.5 million gain
from discontinued operations, compared to a $2.9 million loss from  discontinued
operations   in  the  prior  year   (see  separate  discussion  of  discontinued
operations). Offsetting these improvements, equity income (loss) net of  related
income taxes decreased to $(1.4) million in 1994 from $630,000 in 1993 resulting
from the writedown of one investment caused by a deterioration of the underlying
asset.
 
                                       35
<PAGE>
ADJUSTED OPERATING INCOME
 
    The  following table reflects net income adjusted to eliminate certain items
which management  believes  are  not indicative  of  overall  operating  trends,
including  net realized gains on investments  (less that portion of amortization
of deferred policy acquisition  costs and value of  insurance in force  acquired
and  income taxes attributable to such gains), net income from a venture capital
investment company subsidiary and discontinued operations.
 
   
<TABLE>
<CAPTION>
                                         THREE MONTHS ENDED
                                             MARCH 31,                       YEAR ENDED DECEMBER 31,
                                        --------------------  -----------------------------------------------------
                                          1996       1995       1995       1994       1993       1992       1991
                                        ---------  ---------  ---------  ---------  ---------  ---------  ---------
                                                       (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                     <C>        <C>        <C>        <C>        <C>        <C>        <C>
Net income............................  $  10,889  $   9,043  $  59,628  $  42,066  $  19,803  $  21,435  $   9,254
Adjustments:
  Net realized (gains) losses on
   investments (1)....................      1,000       (806)    (2,761)    (5,734)    (3,842)    (7,071)    (2,504)
  Net (income) loss from FBL
   Ventures...........................     (1,085)        67    (15,219)       (73)       161     (2,229)    (1,402)
  (Gain) losses on discontinued
   operations.........................         --         --         --     (6,479)     2,902      4,932      7,944
                                        ---------  ---------  ---------  ---------  ---------  ---------  ---------
Adjusted operating income.............  $  10,804  $   8,304  $  41,648  $  29,780  $  19,024  $  17,067  $  13,292
                                        ---------  ---------  ---------  ---------  ---------  ---------  ---------
                                        ---------  ---------  ---------  ---------  ---------  ---------  ---------
Adjusted operating income per share...  $    0.45  $    0.35  $    1.77  $    1.27  $    1.06  $    1.01  $    0.79
                                        ---------  ---------  ---------  ---------  ---------  ---------  ---------
                                        ---------  ---------  ---------  ---------  ---------  ---------  ---------
</TABLE>
    
 
- ------------------------
   
(1) Represents  realized  gains/losses  on  investments  less  that  portion  of
    amortization  of deferred policy acquisition costs and value of insurance in
    force acquired and income taxes attributable to such gains/ losses.
    
 
   
    FBL Ventures is a wholly owned investment company subsidiary of Farm  Bureau
Life  which invests in start-up and  mezzanine level venture capital investments
in various  sectors.  Operating  results  of  FBL  Ventures  are  recognized  in
accordance  with accounting  principles for  investment companies  and, as such,
unrealized and realized  gains and  losses on  investments are  included in  net
investment  income.  Because of  the venture  capital  nature of  the underlying
investments, the results of  FBL Ventures tend  to fluctuate significantly  from
year  to  year and  need to  be evaluated  over  a much  longer period  of time.
Therefore, the net  income/loss is  not included in  adjusted operating  income.
During  1995, FBL  Ventures experienced net  investment income  of $25.4 million
resulting predominantly from unrealized gains on two venture capital investments
which completed initial  public offerings during  the year. The  results of  FBL
Ventures   during  the  five  years  ended  December  31,  1995,  have  provided
significant returns to the Company. Since March 1990, when the Company began its
current venture capital program, the underlying investments in FBL Ventures have
generated an average annual internal  rate of return of  41.3%. As of March  31,
1996,  FBL Ventures had  investments of $19.4 million,  consisting of 29 private
equity securities. It is anticipated that  during 1996 all or substantially  all
of  the investments of FBL Ventures will be sold to a venture capital subsidiary
of Farm  Bureau  Mutual  at  their carrying  value,  which  management  believes
approximates  fair  value. Accordingly,  the sale  will  not have  a significant
effect on  the Company's  operating  results. The  proceeds  from the  sale  are
expected  to  be  invested  in fixed  maturity  securities  and  mortgage loans.
Management believes  the sale  of  FBL Venture's  investments will  provide  the
Company  with  more  consistent  and  predictable  investment  returns  and will
facilitate the Company's asset/liability management process.
    
 
DISCONTINUED OPERATIONS
 
    During 1990,  the Company  invested in  a cable  television operation  which
provided  cable  service to  rural communities  in  the midwest.  The investment
consisted of  a  direct  investment  in a  partnership  interest,  notes  and  a
guarantee  of bank  debt. As  a result  of market  and other  factors, the cable
operation suffered substantial operating losses  during each year it was  owned.
In  December 1993, a decision was made to  sell the cable operation, and at that
time the operations  were classified  as discontinued  operations for  financial
reporting purposes. On December 23, 1994, the cable operation was sold.
 
                                       36
<PAGE>
LIQUIDITY AND CAPITAL RESOURCES
 
FBL FINANCIAL GROUP, INC.
 
    FBL  Financial  Group,  Inc.'s cash  flow  from operations  will  consist of
dividends from subsidiaries, if declared and paid, and fees which it will charge
the various  operating  subsidiaries  and affiliates  for  management  of  their
operations,  offset by  the expenses  incurred for  salaries and  other expenses
related to providing such services.
 
   
    No dividends were paid in 1995 or  1994 by FBL Financial Group, Inc. to  its
stockholders.  In the future,  FBL Financial Group, Inc.  will rely primarily on
dividends from  the  Life  Companies  to  make  any  dividend  payments  to  its
stockholders.  The  ability  of  the  Life Companies  to  pay  dividends  to FBL
Financial Group, Inc. is limited by law to earned profits (statutory  unassigned
surplus)  as of the date the dividend  is paid, as determined in accordance with
accounting practices prescribed or permitted by insurance regulatory authorities
of the State  of Iowa for  Farm Bureau Life  and Colorado for  Western Life.  In
addition,  under the Iowa and Colorado  Insurance Holding Company Acts, the Life
Companies may not pay  an "extraordinary" dividend without  prior notice to  and
approval  by the respective insurance  commissioner. An "extraordinary" dividend
is defined under  the Iowa and  Colorado Insurance Holding  Company Acts as  any
dividend  or distribution  of cash  or other  property whose  fair market value,
together with that of other dividends or distributions made within the preceding
12 months,  exceeds the  greater of  (i) 10%  of policyholders'  surplus  (total
statutory  capital  stock  and  statutory  surplus) as  of  December  31  of the
preceding year, or (ii)  the statutory net gain  from operations of the  insurer
for  the 12 month  period ending the  December 31 of  the preceding year. During
1996, the maximum  amount legally  available for distribution  to FBL  Financial
Group,  Inc. without further regulatory  approval is approximately $48.6 million
from Farm Bureau  Life before giving  effect to a  contemplated dividend of  the
stock  of  FBL  Financial Services,  Inc.  with  a statutory  carrying  value of
approximately $21.1 million  at March 31,  1996, and $5.7  million from  Western
Life.  Similar restrictions exist  with respect to the  payments of dividends by
Utah Insurance. Such restrictions  are not considered  to bear significantly  on
the ability of the Company to meet its obligations.
    
 
INSURANCE OPERATIONS
 
    The  Life  Companies'  cash  inflows consist  primarily  of  premium income,
deposits to  policyholder  account  balances, income  from  investments,  sales,
maturities  and calls of investments and repayments of investment principal. The
Life  Companies'  cash  outflows  are   primarily  related  to  withdrawals   of
policyholder   account  balances,   investment  purchases,   payment  of  policy
acquisition costs,  the  payment  of policyholder  benefits,  income  taxes  and
current  operating  expenses.  Life  insurance  companies  generally  produce  a
positive cash flow which may be measured by the degree to which cash inflows are
adequate to  meet  benefit obligations  to  policyholders and  normal  operating
expenses  as they  are incurred.  The remaining cash  flow is  generally used to
increase the asset  base to provide  funds to  meet the need  for future  policy
benefit  payments and  for writing new  business. The  Life Companies' liquidity
positions continued to be  favorable in fiscal year  1995, with cash inflows  at
levels sufficient to provide the funds necessary to meet their obligations.
 
   
    For  property-casualty  operations  the  major sources  of  cash  inflow are
premiums and investment  income. Major sources  of cash outflow  are losses  and
loss  adjustment expenses paid and other underwriting expenses. As with the Life
Companies, the liquidity position of Utah Insurance continued to be favorable in
1995, with cash inflows at levels  sufficient to provide the funds necessary  to
meet its obligations.
    
 
   
    For  all insurance operations, cash  outflow requirements for operations are
typically met from the year's normal premium and deposit cash inflows. This  has
been  the case for  all reported periods as  the insurance companies' continuing
operations provided funds amounting to $39.7  million in the three month  period
ended  March 31, 1996, $106.5 million in  1995, $94.0 million in 1994, and $86.1
million in 1993. Cash  inflows from financing activities  are the result of  the
significant  growth in  net deposits to  policyholder account  balances for both
universal life insurance and annuities during 1995, 1994, and 1993. These funds,
along with the  excess operating inflows,  were primarily used  to increase  the
insurance companies' fixed maturity investment portfolios.
    
 
                                       37
<PAGE>
    Matching the investment portfolio maturities to the cash flow demands of the
type  of insurance being provided is an important consideration for each type of
life insurance.  The  Life  Companies  continually  monitor  benefit  and  claim
statistics  to provide projections of future  cash requirements. As part of this
monitoring process, the Life Companies perform cash flow testing of their assets
and liabilities under various scenarios to evaluate the adequacy of reserves. In
developing their investment strategy,  the Life Companies  establish a level  of
cash  and  securities  which,  combined  with  expected  net  cash  inflows from
operations, maturities of fixed maturity  investments and principal payments  on
mortgage-backed securities, are believed adequate to meet anticipated short-term
and long-term benefit and expense payment obligations.
 
   
    Through  its membership in  the Federal Home  Loan Bank of  Des Moines, Farm
Bureau Life is eligible to  borrow on a line of  credit available to provide  it
additional  liquidity. The line  of credit available  is based on  the amount of
capital stock of the Federal Home Loan  Bank of Des Moines owned by Farm  Bureau
Life,  which supported  a borrowing  capacity of $48.2  million as  of March 31,
1996. Interest is payable at a current rate upon issuance. As of March 31, 1996,
no line of credit agreement was open and there were no borrowings outstanding.
    
 
   
    Management anticipates  that  funds to  meet  its short-term  and  long-term
capital  expenditures, cash dividends  to stockholders and  operating cash needs
will come  from  existing capital  and  internally generated  funds.  Management
believes  that the current  level of cash  and available-for-sale and short-term
securities, combined with expected net cash inflows from operations,  maturities
of  fixed maturity investments, principal payments on mortgage-backed securities
and its  insurance products,  are  adequate to  meet the  Company's  anticipated
short-term  cash obligations. The Company may from time to time review potential
acquisition opportunities. The  Company anticipates  that funding  for any  such
acquisition  may  be  provided from  available  cash resources,  debt  or equity
financing. As of  March 31, 1996,  the Company had  no material commitments  for
capital expenditures.
    
 
   
    The Company's investment portfolio as of March 31, 1996 had a carrying value
of  $2.7 billion.  As of  March 31,  1996, fixed  maturity securities  were $2.1
billion, or 78.5%, of invested assets,  with public, private placement and  144A
private placement fixed maturity securities constituting $1.6 billion, or 76.5%;
$332.7  million, or 15.9%, and  $159.2 million, or 7.6%  of total fixed maturity
securities, respectively. Of the Company's  fixed maturity securities, based  on
carrying  value, 64.4%  were assigned NAIC  designation 1 (equivalent  to an S&P
rating of A- or higher) and  27.4% were assigned NAIC designation 2  (equivalent
to  an S&P rating of BBB- to BBB+) as of March 31, 1996. Net unrealized gains on
the Company's fixed maturity  securities held as available  for sale were  $22.0
million  as of  March 31,  1996. The  Company's mortgage  and other asset-backed
securities were $930.3  million, or 44.4%,  of fixed maturity  securities as  of
March 31, 1996. As of March 31, 1996, $267.5 million, or 10.0%, of the Company's
invested assets were invested in mortgage loans.
    
 
EFFECTS OF INFLATION AND INTEREST RATE CHANGES
 
    The Company does not believe that inflation has had a material effect on its
consolidated  results of operations. The Company attempts to invest new funds in
securities  with  expected  durations   that  match  the  related   policyholder
obligations  to reduce its  exposure to interest  rate fluctuations. In general,
the market  value  of  the  Company's  fixed  maturity  portfolio  increases  or
decreases  in inverse relationship with fluctuations  in interest rates, and the
yield realized  by the  Company on  new investments  increases or  decreases  in
direct relationship with interest rate changes.
 
    Also,  interest  rate changes  may have  temporary effects  on the  sale and
profitability of the annuity and universal life products offered by the Company.
For example, if interest rates rise, competing investments (such as annuities or
life insurance offered  by the Company's  competitors, certificates of  deposit,
mutual  funds, and similar instruments) may  become more attractive to potential
purchasers of the Company's  products until the  Company increases the  interest
rate  credited  to  holders  of  its annuity  and  universal  life  products. In
contrast, as interest rates  fall, the Company attempts  to adjust its  credited
rates  to compensate  for the  corresponding decline  in investment  income. The
Company monitors interest rates and sells annuities and universal life contracts
that permit flexible responses to interest rate changes as part of the Company's
management of interest spreads.
 
                                       38
<PAGE>
EMERGING ACCOUNTING AND REGULATORY MATTERS
 
SFAS NO. 121.
 
    In March 1995, the Financial Accounting Standards Board issued SFAS No. 121,
"Accounting for the Impairment of Long Lived Assets and Long Lived Assets to  be
Disposed  of."  This standard  establishes criteria  for the  identification and
recognition of  the impairment  of certain  assets to  be held  and used  in  an
entity's  business.  The  statement  does not  apply  to  financial instruments,
deferred income tax assets  or intangibles such  as deferred policy  acquisition
costs  and value  of insurance  in force  acquired. It  does, however,  apply to
assets such as  property and  equipment and related  goodwill. SFAS  No. 121  is
effective  for the Company's financial statements after December 31, 1995. While
certain of the Company's assets are subject  to the provisions of SFAS No.  121,
management  believes  the  standard will  have  little impact  on  the Company's
consolidated financial statements.
 
STATUTORY ACCOUNTING CODIFICATION.
 
    The National Association of Insurance  Commissioners (NAIC) currently is  in
the  process of codifying statutory accounting practices, the result of which is
expected to  constitute the  only source  of "prescribed"  statutory  accounting
practices.  Accordingly, that  project, which  is not  expected to  be completed
before 1997,  will likely  change certain  statutory accounting  practices.  The
codification  may result  in changes to  the permitted  or prescribed accounting
practices that  the  Company's  insurance  subsidiaries  use  to  prepare  their
statutory-basis financial statements.
 
REGULATORY MATTERS
 
    From  time to time various proposals have been advanced for tax law changes,
including the possible adoption of a so-called "flat tax" and the elimination of
the deferral of income taxation on  increases in the contract values of  annuity
products  during accumulation. The  effect of these proposals,  or of others, if
adopted, on the Company's competitive position  with respect to the sale of  its
products,  is uncertain, but  could be material. See  "Risk Factors -- Potential
Tax Legislation."
 
    In recent years state regulation  of insurance activities has increased  and
this  increase is anticipated  to continue. The Company  has not experienced any
material adverse results from such regulation,  and does not anticipate that  it
will,  but the scope  and effect of  potential future regulation,  either at the
state or national level, and the effects of such regulation, are uncertain.  See
"Risk Factors -- Regulation."
 
    The  entry of banks into the  insurance business is anticipated to increase.
The consequences to  the Company  of such  competition is  uncertain. See  "Risk
Factors -- Competition."
 
                                       39
<PAGE>
                                    BUSINESS
 
GENERAL
 
    FBL  Financial Group,  Inc. was  incorporated in  Iowa in  October 1993, and
through its subsidiaries  underwrites, markets and  distributes life  insurance,
annuities, property-casualty insurance and mutual funds to individuals and small
businesses  in  15  midwestern and  western  states. The  Company  has exclusive
marketing arrangements with the state  Farm Bureau Federations in its  territory
and targets sales to approximately 700,000 Farm Bureau member families and other
rural,  small town  and suburban  residents through  an exclusive  agency force.
Through acquisitions of Rural  Security Life in 1993  and Western Life in  1994,
the  Company expanded its  operations to 15 states,  including Wisconsin and the
eight-state Western  Life area  (the Western  Life states).  Prior to  1993  the
Company  operated only in Iowa, Nebraska,  Minnesota, South Dakota and Utah, and
in Kansas sold mutual funds only.
 
    All of the state Farm Bureau Federations in the Company's marketing area are
associated with  the American  Farm Bureau  Federation. With  approximately  4.6
million member families in all 50 states, the American Farm Bureau Federation is
the  largest grass roots farm  and ranch organization in  the United States. The
primary goal  of the  American Farm  Bureau Federation  is to  improve net  farm
income  and the quality of  life of farmers, ranchers  and other rural residents
through education  and  representation with  respect  to public  policy  issues.
Management  believes that the Company's relationship  with the state Farm Bureau
Federations places it in a unique position to serve the insurance and  financial
needs   of  farmers,  ranchers,  rural   and  suburban  residents,  and  related
individuals  and  businesses.  Farm   Bureau  organizations  in  the   Company's
territories  tend to be well known and long established, have active memberships
and provide  a number  of  benefits other  than financial  services.  Management
believes  the  strength of  these organizations  provides enhanced  prestige and
brand awareness for the Company's products  and increased access to Farm  Bureau
members.  Many of the Company's customers  are self-employed individuals who are
responsible  for  providing  for  their  own  insurance  and  retirement  needs.
Management  believes that Farm Bureau insurance customers tend to be financially
conservative and  stable, which,  management believes,  has led  to  persistency
greater  than  industry  averages.  The Company's  life  insurance  products are
currently available for  sale both to  Farm Bureau members  and to  non-members.
Most  of the  Company's property-casualty  insurance products  are available for
sale only to Farm Bureau members.
 
   
    The Company  sells  its  insurance  and  mutual  fund  products  through  an
exclusive  Farm  Bureau  distribution system  comprised  of  approximately 1,795
agents. Approximately 635 agents  located in Iowa,  Minnesota, South Dakota  and
Utah  (the  multi-line states)  sell  both life  and  property-casualty products
offered only  through the  Company. Approximately  1,160 agents  located in  the
eight  Western Life states  and three other  states (collectively, the life-only
states) sell only the Company's life insurance, annuity and mutual fund products
(in Kansas only  the Company's  variable products)  and offer  property-casualty
products of Farm Bureau property-casualty insurance companies not managed by the
Company.  Approximately 76%  of all  agents are  licensed to  sell variable life
insurance, variable annuities and mutual funds.
    
 
   
    The Company  offers  a  full  range of  life  insurance  products  including
universal  life, variable universal  life, whole life,  term life and disability
income insurance, together with variable  and traditional annuity products.  The
Company  is establishing  variable universal  life as  its lead  product. In the
three month period ended March  31, 1996 and the  year ended December 31,  1995,
variable  universal life accounted  for 36.4% and  37.0%, respectively, of first
year direct life insurance premiums collected. Since its acquisition of  Western
Life  in 1994,  the Company  has pursued an  aggressive program  of training and
licensing the agents in  the Western Life  states to enable  them to market  the
Company's  variable  universal  life insurance,  variable  annuities  and mutual
funds. The Company has recently  ceased offering medical insurance products  but
makes  those products  available to its  agents through  affiliations with other
carriers. The  Company also  provides  a portfolio  of  mutual funds  and  asset
management services to third parties.
    
 
    The  Company's  property-casualty  insurance  products  include  automobile,
homeowners, farm and ranch owners and crop insurance and workers'  compensation.
Property-casualty business written in Utah through Utah Insurance is pooled with
the business written in Iowa, Minnesota and South Dakota through two Farm Bureau
related  mutual insurance companies, Farm Bureau  Mutual and South Dakota Mutual
(the Farm
 
                                       40
<PAGE>
   
Bureau Mutual  pool). All  of the  companies participating  in the  Farm  Bureau
Mutual  pool  are managed  by  the Company.  The  current participation  of Utah
Insurance in the  Farm Bureau  Mutual pool, which  had net  premiums written  of
$57.2  million in the three month period ended March 31, 1996 and $235.6 million
in the year ended December 31,  1995, is 8%. Management anticipates that  during
the second quarter of 1996 the share of Utah Insurance in the Farm Bureau Mutual
pool  will be increased to 20% retroactive to January 1, 1996. Effective January
1, 1996,  the  Farm Bureau  Mutual  pool  participates through  a  loss  pooling
agreement  in  business  written  in  Arizona  and  New  Mexico  by  Farm Bureau
affiliated  companies  managed  by   the  Company,  thereby  providing   further
geographic diversification of risk.
    
 
   
    During  the three month period  ended March 31, 1996,  the Company had total
premiums and product charges of $37.4 million, total revenues of $93.3  million,
adjusted  operating income of $10.8 million and net income of $10.9 million and,
during the year  ended December  31, 1995, the  Company had  total premiums  and
product  charges of $148.0  million, total revenues  of $406.0 million, adjusted
operating income of $41.6 million and net income of $59.6 million. At March  31,
1996, the investment portfolio of the Company had an aggregate carrying value of
$2.7  billion, and the Company's total assets and stockholders' equity were $3.1
billion and  $556.0  million,  respectively. For  information  relating  to  the
Company's  adjusted operating income, see  "Management's Discussion and Analysis
of Financial Condition  and Results of  Operations -- Results  of Operations  --
Adjusted Operating Income."
    
 
   
    Farm  Bureau  Life  is  rated  "A+ (Superior)",  Western  Life  is  rated "A
(Excellent)", and the Farm Bureau Mutual pool is rated "Ap (Excellent)" by  A.M.
Best.  A.M. Best ratings consider the claims paying ability of the rated Company
and are not  a rating of  the investment  worthiness of the  rated Company.  See
"Glossary of Selected Insurance Terms -- A.M. Best rating."
    
 
BUSINESS STRATEGY
 
   
    The  Company's  current  management team  which  was appointed  in  1991 has
initiated a strategy focused on enhancing profitability and expanding its market
territory. The Company's  strategy is  designed to capitalize  on the  Company's
exclusive  association  with  state  Farm Bureau  Federations  in  its operating
territory. Key components of the Company's strategy include:
    
 
    ENHANCING PRODUCT PROFITABILITY.  The  Company is focusing on improving  its
margins   by   analyzing   its  product   portfolio   for   competitiveness  and
profitability. In 1994,  the Company exited  the unprofitable medical  insurance
business.  Currently,  the Company  is reviewing  its  allocation of  capital by
product line,  policyholder  dividend  and  interest  rate  crediting  policies,
modifying its systems to accommodate alternative product designs and considering
possible changes in product structure.
 
   
    INCREASING  SALES.  The Company has  significant opportunity to increase its
sales through cross selling life insurance  products to Farm Bureau members  who
already  own property-casualty  policies offered  by the  Company or  other Farm
Bureau  affiliated   property-casualty   companies.   For   example,   in   Iowa
approximately  29% of Farm Bureau members own at least one of the Company's life
products, 53% own at least one of the Company's property-casualty products,  and
approximately 20% own both, providing significant opportunity for cross selling.
Prior  to  1996, agents  selling the  Company's life  insurance products  in the
Western Life states were not able to sell the Company's variable life  insurance
and  variable annuity products. In March  1996, the Company introduced a uniform
portfolio  of  life  insurance  and  annuity  products  throughout  its   market
territory.  This portfolio  improves the products  available to  many agents and
expands the  offering of  variable products  into all  states in  the  Company's
territory. Additionally, the Company seeks to enhance agent productivity through
a  restructured incentive compensation program  and more effective and increased
training.
    
 
    GROWING THROUGH ACQUISITIONS AND  JOINT VENTURES.   Since 1993, the  Company
has consolidated operations with two Farm Bureau affiliated insurance companies,
resulting  in a  significant expansion of  marketing area and  revenue base. The
Company will continue  to pursue growth  opportunities through acquisitions  and
mergers  with Farm Bureau  related and other  companies. Management believes the
Company's position as a publicly traded Farm Bureau affiliated insurance company
will increase its attractiveness as a merger partner. Additionally, the  Company
seeks  to leverage its  position as the  only Farm Bureau  company with variable
product  expertise  by  entering  into   joint  ventures  and  other   marketing
arrangements with Farm Bureau and other organizations.
 
                                       41
<PAGE>
    REDUCING  OPERATING EXPENSES.  The Company has focused on reducing operating
expenses through  reengineering projects  and  consolidation of  operations  and
systems.  These  efforts have  resulted in  significant cost  savings and  a 25%
reduction in job positions over the last three years. Management intends to seek
further expense improvements from continuing reengineering efforts.
 
MARKETING
 
MARKET AREA
 
    The following map  shows the states  in which the  Company's operations  are
conducted:
 
   
                [Map showing multi-line states, life only states
                       and variable products only state]
    
 
    The  Company's target market consists  primarily of farmers, ranchers, rural
and suburban  residents  and  related  individuals  and  businesses.  Management
believes   that  this   target  market   represents  a   relatively  financially
conservative and stable market which is generally familiar with Farm Bureau  and
the benefits of Farm Bureau membership. Many of the Company's customers are self
employed  individuals who are responsible for  providing for their own insurance
needs. Their  financial  planning  needs  tend to  focus  on  security,  primary
insurance needs and retirement savings.
 
AFFILIATION WITH FARM BUREAU
 
    Many  of the  Company's customers are  members of  Farm Bureau organizations
affiliated with the American Farm Bureau Federation, the nation's largest  grass
roots  farm and ranch organization with 4.6 million member families. In order to
market insurance products  in a  given state using  the "Farm  Bureau" and  "FB"
designations  and  related trademarks  and service  marks,  a company  must have
permission  from  the  state's  Farm  Bureau  Federation.  Historically,   these
marketing  rights  have  only been  granted  to  companies owned  by  or closely
affiliated with  Farm Bureau  Federations. For  each  of the  15 states  in  the
Company's market territory, the Company has the exclusive right to use the "Farm
Bureau" name and "FB" logo for marketing the products it sells in that state.
 
   
    The American Farm Bureau Federation has the right to terminate the Company's
right to use the "Farm Bureau" and "FB" designations as to all states (i) in the
event  of a material  breach of the  trademark license not  cured by the Company
within 60 days,  (ii) immediately in  the event of  termination by the  American
Farm  Bureau of the Iowa Farm Bureau's membership in the American Farm Bureau or
(iii) in the event  of a material  breach of the  Iowa Farm Bureau  Federation's
membership  agreement  with the  American Farm  Bureau Federation,  including by
reason of the failure of the Iowa Farm Bureau Federation to cause the Company to
adhere to the American Farm Bureau Federation's policies. Each state Farm Bureau
federation in the  Company's trade territory  could terminate the  right of  the
Company  to use  the Farm Bureau  designations in that  particular state without
cause on 60 days'  notice. Management believes that  the occurrence of any  such
termination is highly unlikely.
    
 
    Management  believes its relationship with Farm  Bureau provides a number of
advantages. Farm Bureau organizations  in the Company's  territories tend to  be
well known and long established, have active memberships and provide a number of
benefits  other  than financial  services. Management  believes the  strength of
these organizations  provides  enhanced prestige  and  brand awareness  for  the
Company's  products and increased  access to Farm  Bureau members. Additionally,
Farm Bureau members provide a financially conservative and stable target  market
which  has  resulted  in persistency  for  the Company's  products  that exceeds
industry averages.
 
   
    The Company's life insurance  products are currently  available for sale  to
both  members and non-members. Most  of the Company's property-casualty products
are available  only  for  sale  to  Farm  Bureau  members.  Annual  Farm  Bureau
memberships  generally cost  $30 to  $140 and  are available  to individuals and
families who are farmers and ranchers, and to the general public as well.
    
 
   
    To facilitate  the Company's  working relationship  with state  Farm  Bureau
organizations,  the President of each of the 15 state Farm Bureau federations in
the Company's  market territory  serves  on the  Company's Board  of  Directors.
Pursuant  to  a  royalty agreement  with  the  Company, each  state  Farm Bureau
federation or
    
 
                                       42
<PAGE>
   
its assignee benefits from its relationship with the Company through receipt  of
royalties on the sale of the Company's products in the state. In the three month
period  ended  March  31, 1996  and  the  year ended  December  31,  1995, total
royalties paid  to Farm  Bureau organizations  were approximately  $244,000  and
$974,000, respectively.
    
 
   
    Beginning  in 1996, the Company entered into new marketing arrangements with
all of the Farm Bureau property-casualty  companies in its marketing area,  both
affiliated and non-affiliated, pursuant to which the property-casualty companies
develop  and manage  their common  agency force for  a fee  in the  nature of an
overwrite commission based  on first  year life insurance  premiums and  annuity
deposits.  The over-write  commissions are generally  equal to  one-third of the
first year commissions paid to the agent by the Company. It is anticipated  that
the   overwrite  commissions  paid  by  Farm   Bureau  Life  for  1996  will  be
approximately $3.1 million and for Western Life approximately $2.0 million.
    
 
    The Company  is assisted  in its  relationships with  the  property-casualty
organizations  by an  Advisory Committee, consisting  of the  general manager of
each Farm Bureau  property-casualty insurance  company in  the Company's  market
territory. The Advisory Committee meets on a regular basis to coordinate efforts
and  concerns relating to the agency force and other related matters. Management
views the  Advisory  Committee as  an  important contributor  to  the  Company's
success in marketing its products through the Farm Bureau system.
 
   
    All of the state Farm Bureau federations in the Company's marketing area are
associated  with the  American Farm Bureau  Federation. The primary  goal of the
American Farm Bureau Federation is to improve net farm income and the quality of
life of  farmers,  ranchers and  other  rural residents  through  education  and
representation  with respect to  public policy issues.  There are currently Farm
Bureau federations in  all 50 states  and Puerto Rico.  Within each state,  Farm
Bureau  is  generally  organized  at  the  county  level.  Farm  Bureau programs
generally include policy  development, state and  national lobbying  activities,
leadership  development,  speaker  corps,  media  relations,  crime  prevention,
marketing clubs,  women's activities,  young farmers  activities, promotion  and
education  and commodity promotion activities.  Member services provided by Farm
Bureau vary state by state but generally include newspapers and magazines, theft
and arson rewards,  eye care  programs, vehicle purchase  and leasing  programs,
accidental  death insurance, credit card  programs, computerized farm accounting
services, electronic information networks,  feeder cattle procurement  services,
health care insurance and financial planning services.
    
 
EXCLUSIVE AGENCY FORCE
 
   
    The Company's life insurance, disability income insurance, property-casualty
insurance  and mutual funds  are marketed throughout its  market territory by an
exclusive Farm Bureau force of  approximately 1,795 agents. Sales activities  of
the Company's agents focus on personal contact and on cross selling the multiple
lines  of products available  through Farm Bureau  affiliated companies. Agents'
offices are generally located in  or serve as the  Farm Bureau office for  their
community.  Management believes that Farm Bureau  name recognition and access to
Farm Bureau  membership  leads to  additional  customers and  cross  selling  of
additional insurance products.
    
 
   
    The  Company's agents are independent contractors. In the multi-line states,
the Company's agents are  supervised by agency  managers and assistant  managers
employed by Farm Bureau Mutual and under the direction of the Company. There are
approximately  385 agents and  managers in Iowa,  130 in Minnesota,  45 in South
Dakota and 75 in  Utah, all of whom  market a full range  of the Company's  life
insurance  and property-casualty  products and most  of whom  market the Company
sponsored mutual funds.
    
 
    In the  life-only states,  the  Company's life  insurance products  and  its
sponsored  mutual  funds are  marketed through  agents of  the property-casualty
company affiliated with the Farm Bureau  Federation in each state. These  agents
market the Company's life and mutual fund products (in Kansas, variable products
only)  on an exclusive  basis and market the  property-casualty products of such
affiliated property-casualty companies. The agents  are under the management  of
such  Farm  Bureau affiliated  property-casualty  companies. Agents  as  well as
agency managers  in the  life-only  states are  independent contractors  of  the
Company.  Average  life  production  per  agent  in  the  life-only  states  has
historically been less than average life production
 
                                       43
<PAGE>
per agent in the multi-line states. Management believes that the introduction of
variable products  and  more  competitive products  combined  with  an  enhanced
compensation  structure will provide significant  opportunities to increase life
production per agent in the life-only states.
 
    In 1995 the Company began to market variable life insurance and annuities in
Kansas in addition to Company sponsored mutual funds previously offered in  that
state, through agents of the Kansas Farm Bureau insurance companies.
 
   
    Over  98% of the agents  in the multi-line states  are NASD licensed to sell
the Company's variable  life and  annuity products and  sponsored mutual  funds.
Over  96%  of Nebraska  agents  and 72%  of agents  in  Wisconsin are  also NASD
licensed. The Company has initiated a training program for NASD licensing of the
agents in the Western  Life states. Currently 46%  of Western Life's agents  are
NASD  licensed and the Company expects a substantial additional number to become
NASD licensed during 1996.
    
 
    The Company is responsible for product  and sales training for all lines  of
business  in the multi-line  states, and for  training the agency  force in life
insurance products and sales methods in the life-only states.
 
    Effective January 1, 1996, the Company initiated a new compensation  program
for  agents and  managers. The  new plan  focuses on  increased agent production
through the reduction of the fixed portions of agent compensation and  increased
incentives for writing profitable property-casualty business. The new program is
consistent  for life  insurance compensation  in all  14 states,  and provides a
competitive basis on which to price its products.
 
    The Company  structures its  agents' life  products compensation  system  to
encourage  production and persistency.  Agents receive commissions  for new life
insurance and annuity sales and service  fees on premium payments in  subsequent
years.  Production bonuses  are paid  based on the  volume of  new life business
written in the prior 12 months and on premium payments in the first three  years
subsequent  to when new business is  written. Production bonuses allow agents to
increase their compensation  significantly. Persistency is  a common measure  of
the  quality of life business and is included in calculating the bonus to either
increase or decrease (or even eliminate) the production bonuses earned,  because
the  Company is willing to  pay added incentives for  higher volumes of business
only as long as the  business is profitable. In  1995, in the multi-line  states
approximately  48% of agent compensation  was derived from the  sale of life and
annuity products.
 
                                       44
<PAGE>
    For  property-casualty  business  written  in  the  multi-line  states,  the
Company's  compensation  system   is  designed  to   encourage  production   and
profitability.  Agents receive commissions and  service fees which are increased
or reduced according  to production level  and profitability to  the Company  as
measured  by loss ratio. An agent  can earn higher property-casualty commissions
for achievement of  production standards in  life insurance, property  insurance
and  casualty  insurance,  tying  compensation to  production  of  all  lines of
business. In the  life-only states,  most of the  Farm Bureau  property-casualty
companies  also adjust property-casualty commissions according to life insurance
production levels.
 
    The focus of agency managers is to recruit and train agents to achieve  high
levels  of production of profitable  business. Agency managers receive overwrite
commissions on each agent's life  insurance commissions which vary according  to
that  agent's productivity level and profitability of business. During the first
three years of  an agent's relationship  with the Company,  the agent's  manager
receives additional overwrite commissions to encourage early agent development.
 
    The  Life Companies have  a variety of incentives  and recognitions to focus
agents on production of quality  life insurance business. Some recognitions  are
jointly conducted with the property-casualty companies. Management believes that
these  programs provide significant  incentives for the  most productive agents.
Approximately 12%  to  15%  of  the agents  qualify  for  the  Company's  annual
incentive  trip.  In 1995,  agents qualifying  for  the incentive  trip produced
approximately 28% of the Company's first year life premium.
 
   
    Agent recruiting, training and financing programs are designed to develop  a
productive  agent for the long term. The three-month agency force retention rate
for the quarter ended  March 31, 1996 and  one-year agency force retention  rate
for  1995 in the multi-line states were approximately 93% and 84%, respectively.
Management believes retention of agents is enhanced because of their ability  to
sell  both  life and  property-casualty insurance  products,  as well  as mutual
funds.
    
 
RATINGS
 
   
    Ratings are an important factor in establishing the competitive position  of
insurance companies. Farm Bureau Life is rated "A+(Superior)" by A.M. Best, A.M.
Best's  second  highest  rating  of 13  ratings  assigned  to  solvent insurance
companies, which currently range  from "A++(Superior)" to "D(Very  Vulnerable)."
Farm  Bureau Life has  maintained its existing  "A+(Superior)" rating since A.M.
Best first  began  using this  rating  methodology.  Western Life  is  rated  "A
(Excellent)" and the pool which includes Utah Insurance is rated "Ap(Excellent)"
by  A.M. Best. A.M. Best ratings consider the claims paying ability of the rated
Company and are not a rating of the investment worthiness of the rated  Company.
See "Glossary of Selected Insurance Terms -- A.M. Best rating."
    
 
LIFE INSURANCE SEGMENT
 
PRODUCTS
 
    The  Life Companies are principally engaged in selling a varied portfolio of
insurance products  including traditional  permanent life  insurance,  universal
life,  term life,  annuities and  disability income  insurance to  middle income
individuals in the rural  and suburban areas of  its market territory. The  Farm
Bureau  Life portfolio  offered in the  multi-line states has  for several years
included and  emphasized  variable  universal  life  and  since  1994,  variable
annuities. As a result of the consolidation of Farm Bureau Life and Western Life
in  1994, the Company's variable products are  now being introduced in the eight
Western Life states. They are also being sold, beginning in June 1995, in Kansas
through arrangements with  the Kansas  Farm Bureau  insurance organizations.  In
March  1996,  the  Company  introduced  a uniform  portfolio  for  all  new life
insurance  sales,  which  includes  the  plans  and  products  described  below,
throughout  the territory.  Management believes  the new  uniform portfolio will
produce  increased  sales,  as  well  as  result  in  increased   administrative
efficiencies.
 
    VARIABLE  UNIVERSAL LIFE  INSURANCE.   The Company  is establishing variable
universal life insurance  as its lead  life insurance product.  This product  is
offered  by very  few multi-line companies.  The variable  universal life policy
provides permanent life insurance protection  with a flexible premium  structure
which  allows the  customer to  pre-fund future  insurance costs  and accumulate
savings on a tax-deferred basis. Premiums received, less policy assessments  for
administration   expenses   and   mortality   costs,   are   credited   to   the
 
                                       45
<PAGE>
   
policyholder's account balance. The policyholder has the ability to direct  cash
value  of the policy to  an assortment of variable  sub-accounts, all managed by
the Company for an additional fee, and assume the investment risk passed through
by those funds. Variable universal life policyholders can also elect a  declared
interest  option  under which  the  cash values  are  credited with  interest as
declared by the Company. For the three month period ended March 31, 1996 and the
year ended December 31, 1995, variable universal life represented 9.1% and 7.8%,
respectively, of  first year  direct life  insurance premiums  collected in  the
life-only  states, 58.9%  and 62.0%, respectively,  of the  Company's first year
direct life premiums  collected in the  multi-line states and  36.4% and  37.0%,
respectively,  of the Company's total first  year direct life insurance premiums
collected. All the variable sub-accounts are managed by the Company and offer as
investment options  the  Company's  sponsored mutual  funds.  See  "--  Variable
Sub-Accounts and Mutual Funds."
    
 
    UNIVERSAL  LIFE INSURANCE.  The Company offers a universal life policy which
is similar in  design to  the variable universal  life policy,  but without  the
additional  investment options for  the cash value. Interest  is credited to the
cash value at rates  periodically set by  the Company. Agents  need not be  NASD
registered  to offer this product. The Company markets a last survivor universal
life policy designed especially for the estate planning market.
 
   
    TRADITIONAL LIFE INSURANCE.   The Company  offers traditional  participating
whole  life  insurance  products. Participating  whole  life  insurance provides
benefits for the life  of the insured.  It provides level  premiums and a  level
death  benefit and  requires payments  in excess  of mortality  charges in early
years to offset increasing  mortality costs in later  years. Under the terms  of
these  policies, policyholders have a right to participate in the surplus of the
Company to the extent  determined by the board  of directors, generally  through
annual participating policy dividends. In the three month period ended March 31,
1996  and  the  year  ended  December  31,  1995,  participating  life  policies
represented  33.5%  and  35.6%,  respectively,  of  first  year  life  insurance
collected premiums. The Company has a substantial book of in-force participating
policies with persistency which has historically exceeded industry averages.
    
 
   
    The Company currently markets non-participating term insurance policies that
provide  life insurance  protection for  a specified  period. Term  insurance is
mortality based and generally has no accumulation values. The Company may change
the premium  scales at  any time  but may  not increase  rates above  guaranteed
rates.  Historically,  agents  in  the  life-only  states  have  sold  more term
insurance. In the three  month period ended  March 31, 1996  and the year  ended
December  31,  1995,  sales  of  term  insurance  represented  21.9%  and 22.5%,
respectively, of  first year  direct life  premiums collected  in the  life-only
states.  With the introduction  of variable products in  the Western Life states
the Company expects the relative amount of term insurance sold will decline.  In
the  past, the Company  sold participating term  insurance, but has discontinued
such sales.
    
 
   
    ANNUITIES.  The  Company offers  annuities which are  generally marketed  to
individuals  in  anticipation of  retirement.  The Company  offers  variable and
traditional annuities in the form  of flexible premium deferred annuities  which
allow  policyholders  to  make  contributions  over  a  number  of  periods. For
traditional  annuity  products,  policyholder  account  balances  are   credited
interest   at  rates  determined   by  the  Company.   For  variable  annuities,
policyholders have the  right to direct  the cash  value of the  policy into  an
assortment  of  sub-accounts  managed  by  the  Company,  thereby  assuming  the
investment risk passed through by  those sub-accounts. Approximately 63% of  the
Company's existing individual annuity business based on account balances is held
in  qualified retirement  plans. To  further encourage  persistency, a surrender
charge  against  the  policyholders'  account  balance  is  imposed  for   early
termination  of  the  annuity  contract  within  a  specified  period  after its
effective date. See "-- Variable Sub-Accounts and Mutual Funds."
    
 
    DISABILITY INCOME  INSURANCE.   The Company  writes a  number of  individual
disability policies. This type of policy provides for payment of benefits in the
event  of a  disabling accident  or illness.  Disability benefits  reimburse the
policyholder for a specified dollar amount  payable over a specific time  period
or  for the duration  of the disability.  Disability is defined  as inability to
pursue  the  policyholder's  own  occupation  for  the  first  two  years  after
disability, and inability to pursue any occupation thereafter. The risks insured
are similar to those insured in a medical expense policy but the claim costs are
much more predictable. Since the
 
                                       46
<PAGE>
policies  are guaranteed renewable  rather than noncancellable,  the Company may
change the premium scale at any time  based on claim costs incurred, subject  to
regulatory  approval.  Some  disability  income  products  offer  flexibility in
coverage amounts as financial needs change.
 
    The following table sets forth the first year and renewal premiums collected
for the Company's life, annuity and accident and health products for the periods
indicated:
 
                         COLLECTED PREMIUMS BY PRODUCT
 
   
<TABLE>
<CAPTION>
                                                    FOR THE THREE MONTH
                                                     PERIOD ENDED MARCH
                                                            31,                      FOR THE YEAR ENDED DECEMBER 31,
                                                    --------------------  -----------------------------------------------------
                                                      1996       1995       1995       1994       1993       1992       1991
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
                                                                              (DOLLARS IN THOUSANDS)
<S>                                                 <C>        <C>        <C>        <C>        <C>        <C>        <C>
Direct life premiums collected:
  Universal life
    First year....................................  $     707  $     595  $   2,452  $   2,321  $   4,758  $   2,399  $   4,040
    Renewal.......................................     11,944     12,338     47,901     49,171     24,712     20,554     20,371
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
      Total.......................................     12,651     12,933     50,353     51,492     29,470     22,953     24,411
  Variable universal life
    First year....................................      1,804      1,794      7,689     11,603      9,708      8,939      7,972
    Renewal.......................................      3,983      3,120     13,625     10,054      6,914      3,303        521
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
      Total.......................................      5,787      4,914     21,314     21,657     16,622     12,242      8,493
  Participating whole life
    First year....................................      1,658      1,727      7,390      9,245      1,500        744        562
    Renewal.......................................     14,390     13,527     54,743     51,058     44,362     42,823     44,866
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
      Total.......................................     16,048     15,254     62,133     60,303     45,862     43,567     45,428
  Other
    First year....................................        784        731      3,242      3,137        876        781        743
    Renewal.......................................      3,135      2,988     13,891     13,622      7,136      4,318      3,760
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
      Total.......................................      3,919      3,719     17,133     16,759      8,012      5,099      4,503
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
        Total direct life.........................     38,405     36,820    150,933    150,211     99,966     83,861     82,835
Reinsurance ceded.................................       (838)      (786)    (4,190)    (3,891)    (1,513)    (1,271)    (1,228)
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
Total life, net of reinsurance....................     37,567     36,034    146,743    146,320     98,453     82,590     81,607
Direct annuity premiums collected:
  Traditional annuities...........................     27,778     20,396     70,810     75,154     73,973     61,362     55,718
  Variable annuities..............................      2,869        785      5,962     13,392         --         --         --
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
      Total annuities.............................     30,647     21,181     76,772     88,546     73,973     61,362     55,718
Reinsurance ceded.................................         --         --         --         --         --         --         --
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
Total annuities, net of reinsurance...............     30,647     21,181     76,772     88,546     73,973     61,362     55,718
Direct accident and health premiums collected:
  Medical and disability -- individual............      2,682      2,495     19,551     19,832      8,583      5,625      5,205
  Medical and disability -- group.................        287        311      1,384     (4,370)    42,581     20,574     18,099
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
      Total accident and health...................      2,969      2,806     20,935     15,462     51,164     26,199     23,304
Reinsurance assumed...............................         --         --         --        (52)        --      1,562         --
Reinsurance ceded.................................       (324)       (91)   (10,912)   (19,940)    (4,614)    (3,649)    (3,142)
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
Total accident and health, net of reinsurance.....      2,645      2,715     10,023     (4,530)    46,550     24,112     20,162
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
Total collected premiums, net of reinsurance......  $  70,859  $  59,930  $ 233,538  $ 230,336  $ 218,976  $ 168,064  $ 157,487
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
                                                    ---------  ---------  ---------  ---------  ---------  ---------  ---------
</TABLE>
    
 
    Total life insurance  collected premiums, net  of reinsurance, increased  to
$146.7  million in 1995 from  $81.6 million in 1991. This  growth was due to the
acquisitions of Rural Security Life in 1993 and of Western Life in 1994 combined
with increased production and strong persistency. Rural Security Life added life
collected premium of $13.1 million in 1993 and Western Life added life collected
premium of $45.4 million in 1994.
 
                                       47
<PAGE>
    Total direct collected  premiums for  the Company's  lead product,  variable
universal  life, increased to $21.7  million in 1994 from  $8.5 million in 1991.
This growth was due to the Company's continued emphasis on this product combined
with a high level  of consumer demand  for variable products  in 1993 and  1994.
Total   collected  premiums  for  variable  life  insurance,  however,  declined
$343,100, or  1.6%,  to  $21.3 million  in  1995  from $21.7  million  in  1994.
Management believes sales of variable universal life were hampered by the rising
interest  rate  environment  and poor  overall  equity market  returns  in 1994.
Industry sales of  variable universal  life declined  an estimated  13% in  1995
compared to 1994 according to surveys performed by LIMRA International.
 
   
    Total  direct collected  premiums on  participating whole  life increased to
$62.1 million in 1995 from $45.4 million in 1991. First year collected premiums,
however, declined $1.9  million, or  20.1%, to $7.4  million in  1995 from  $9.2
million  in 1994. Management believes this decrease was caused by disruptions to
marketing efforts  caused  by the  consolidation  of the  insurance  operations,
reengineering activities and changes in the agents' compensation structure which
occurred during 1995.
    
 
   
    Total  direct annuity collected premiums increased  to $76.7 million in 1995
from $55.7 million in 1991. The Company introduced variable annuities in January
1994 and collected  premiums thereon of  $13.4 million in  that year.  Collected
premiums  for variable annuities declined $7.4 milion, or 55.5%, to $6.0 million
in 1995 due to similar reasons cited above for variable universal life.
    
 
   
    The Western Life acquisition also resulted in additional traditional annuity
premium collections in 1994 of $23.8 million. However, this increase was  offset
by a $28.1 million decline in traditional annuities sold by Farm Bureau Life and
FBL  Insurance Company due  to a change  in the Company's  marketing strategy in
1994 to emphasize the sale of its variable annuity products.
    
 
    Total direct accident  and health  collected premiums,  net of  reinsurance,
decreased  $10.1 million, to $10.0  million in 1995 from  $20.2 million in 1991.
This decline was due  primarily to the Company's  exiting its medical  insurance
business in 1994 offset by growth in disability income collected premiums.
 
   
    Total  collected premiums, net  of reinsurance, increased  $10.9 million, or
18.2%, to $70.9 million  for the three  month period ended  March 31, 1996  from
$60.0 million for the three month period ended March 31, 1995 primarily due to a
$7.5  million group annuity deposit collected from the Western Life pension plan
during the three month period ended March 31, 1996.
    
 
                                       48
<PAGE>
    LIFE INSURANCE AND ANNUITIES IN FORCE
 
    The following  table sets  forth information  regarding life  insurance  and
annuities in force at the end of each period presented:
 
                     LIFE INSURANCE AND ANNUITIES IN FORCE
 
   
<TABLE>
<CAPTION>
                                      AS OF OR FOR THE
                                         THREE MONTH
                                           PERIOD                 AS OF OR FOR THE YEAR ENDED DECEMBER 31,
                                       ENDED MARCH 31,   ----------------------------------------------------------
                                            1996            1995        1994        1993        1992        1991
                                      -----------------  ----------  ----------  ----------  ----------  ----------
                                                 (DOLLARS IN THOUSANDS, EXCEPT FACE AMOUNTS IN MILLIONS)
<S>                                   <C>                <C>         <C>         <C>         <C>         <C>
Life insurance
  Universal
    Number of policies..............         105,386        105,256     103,623      72,224      54,302      50,452
    Direct statutory premiums.......     $    18,584     $   72,115  $   74,852  $   51,140  $   37,805  $   36,975
    Policyholder account balances...         511,573        503,877     467,773     300,989     185,419     158,587
    Direct face amounts.............           8,134          8,096       7,841       5,907       4,112       3,700
  Traditional
    Number of policies..............         266,712        267,452     267,590     207,674     186,560     192,344
    Direct statutory premiums.......     $    19,813     $   80,467  $   76,973  $   48,973  $   46,123  $   45,757
    Future policy benefits..........         622,337        617,376     597,961     488,533     423,947     411,888
    Direct face amounts.............           8,190          8,113       7,380       4,056       3,258       3,128
  Total life
    Number of policies..............         372,098        372,708     371,213     279,898     240,862     242,796
    Direct statutory premiums.......     $    38,397     $  152,582  $  151,825  $  100,113  $   83,928  $   82,732
    Face amounts....................          16,324         16,209      15,221       9,963       7,370       6,828
Annuities
    Number of policies..............          50,031         49,575      48,409      33,194      30,153      27,917
    Direct statutory premiums.......     $    35,735     $   87,655  $   99,381  $   86,418  $   75,455  $   70,337
    Policyholder account balances...         798,329        779,827     731,254     508,447     454,221     406,825
    Future policy benefits..........         112,070        110,412     108,115      87,244      66,080      59,958
</TABLE>
    
 
    The  Company has experienced low lapse  rates compared to the life insurance
industry, as indicated in the following table:
 
   
<TABLE>
<CAPTION>
                                                  LAPSE RATE FOR THE        LAPSE RATES FOR THE YEAR ENDED DECEMBER 31,
                                                  THREE MONTH PERIOD
                                                    ENDED MARCH 31,     ----------------------------------------------------
                                                         1996               1995           1994          1993        1992
                                                 ---------------------  ------------  --------------  ----------  ----------
<S>                                              <C>                    <C>           <C>             <C>         <C>
Company life insurance lapse rates.............            2.0%               7.9%          7.2%(1)         5.9%        6.0%
Industry life insurance lapse rates............           (2)               (2)              8.9            9.7        10.5
</TABLE>
    
 
- ------------------------
(1) The increase  in the  Company's lapse  rate from  1993 to  1994 was  largely
    because of the acquisition of the business of Western Life in 1994.
 
   
(2) The industry lapse rates for the three month period ended March 31, 1996 and
    the  year ended December 31,  1995 are not available as  of the date of this
    prospectus.
    
 
EXIT FROM MEDICAL EXPENSE INSURANCE
 
    Prior to  1994,  the Company  sold  indemnity medical  insurance.  Effective
January  1, 1994, the Company transferred all  of its group medical insurance to
other carriers and entered into a 100% coinsurance agreement with a third  party
carrier for its individual medical insurance. Although there was some run-off of
 
                                       49
<PAGE>
the  group medical line during 1994, the Company effectively removed itself from
the medical insurance  business as  of January 1,  1994. The  Company helps  its
customers meet their medical insurance needs through marketing arrangements with
various non-affiliated companies.
 
UNDERWRITING
 
    The Company has adopted and follows detailed, uniform underwriting standards
and  procedures designed  to properly assess  and quantify  life insurance risks
before issuing  policies  to individuals.  To  implement these  procedures,  the
Company  employs a  professional underwriting  staff of  eleven underwriters who
have an  average  of 22  years  of experience  in  the insurance  industry.  The
Company's  underwriters review  each applicant's  written application,  which is
prepared under the supervision of the Company's agents, and any required medical
records. The  Company employs  blood  and urine  testing to  provide  additional
information  on applications of over $100,000  face amount. Based on the results
of these tests, the Company may adjust the mortality charge or decline  coverage
completely.  Any nicotine use by a life insurance applicant within the preceding
one year results in a substantially higher mortality charge. In accordance  with
industry practice, material misrepresentation on a policy application can result
in the cancellation by the Company of the policy upon the return of any premiums
paid.
 
    The  increasing incidence of Acquired  Immune Deficiency Syndrome (AIDS) has
not adversely affected the Company's mortality experience. The Company considers
AIDS information and testing results in its underwriting and pricing  decisions.
For all individual life insurance applications of over $100,000 face amount, the
applicant  must submit to a blood test  which includes HIV antibody testing. The
Company has incurred negligible death benefits due to known AIDS-related deaths.
 
OPERATIONS
 
    The  Company's  life   insurance  and  annuity   operations  have   realized
significant   cost   efficiencies  as   a  result   of  reengineering   and  the
consolidations with Rural Security Life and Western Life.
 
    Budgetary controls, service quality  and business processing standards  have
been  established and  are closely  monitored as  a result  of reengineering the
Company's  life  operations.  Detailed  internal  financial  and   transactional
reporting  allows  analysis of  all elements  of  the Company's  life operations
identifying cost savings and service improvement opportunities.
 
    The consolidation of  Rural Security  Life's and  Western Life's  operations
with  the Company has  resulted in the centralization  of most support functions
such as  product development,  marketing,  accounting and  financial  reporting,
regulatory  compliance, information technology and  investment management in the
home office in  West Des  Moines, Iowa.  In addition,  the underwriting,  policy
issue and policy service functions of Rural Security Life were moved to West Des
Moines  allowing a cessation of life  operations in Madison, Wisconsin. In order
to provide  continuity  of service  with  the  agency force  in  Western  Life's
marketing  area, the Company  maintains a service center  in Denver, Colorado to
provide underwriting, policy issue and policy service.
 
    These consolidations,  along  with  the  Company's  exit  from  the  medical
insurance  business, have resulted  in the elimination  of approximately 200 job
positions -- over 40% of the combined life insurance workforces.
 
REINSURANCE
 
    In keeping with industry  practices, the Company  reinsures portions of  its
life  insurance  and  disability  income  exposure  with  unaffiliated insurance
companies under  traditional  indemnity reinsurance  agreements.  New  insurance
sales  are reinsured above prescribed limits  and do not require the reinsurer's
prior approval  within  certain  guidelines. These  treaties  are  automatically
renewed and nonterminable for the first 10 years with regard to cessions already
made  and are terminable after 90 days  with regard to future cessions. After 10
years the Company has the right  to terminate and can generally discontinue  the
reinsurance  on  a block  of business.  This  is normally  done to  increase the
Company's retention on older business to the same level as current cessions.
 
    Generally, the  Company enters  into indemnity  reinsurance arrangements  to
assist  in diversifying its  risks and to  limit its maximum  loss on risks that
exceed  the   Company's   policy   retention  limits.   The   retention   limits
 
                                       50
<PAGE>
   
for  Farm Bureau Life are  $500,000 and for Western  Life are $250,000 per life.
Indemnity reinsurance does not fully  discharge the Company's obligation to  pay
claims  on the  reinsured business.  The Company  as the  ceding insurer remains
responsible for policy  claims to  the extent the  reinsurer fails  to pay  such
claims.  No reinsurer  of business ceded  by the  Company has failed  to pay any
material policy claims (either individually or in the aggregate) with respect to
such ceded  business. There  is currently  no life  reinsurance with  affiliated
insurance  companies, and all reinsurance entered into is in the ordinary course
of business.  The Company  continually monitors  the financial  strength of  its
reinsurers.  If  for any  reason  such reinsurance  coverages  would need  to be
replaced, the  Company  believes  that replacement  coverages  from  financially
responsible  reinsurers would be  available. A summary  of the Company's primary
reinsurers as of December 31, 1995 is as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                               A.M. BEST
REINSURER                                                                       RATING
- ---------------------------------------------------------------------------  -------------     AMOUNT OF
                                                                                            IN FORCE CEDED
                                                                                            ---------------
                                                                                              (DOLLARS IN
                                                                                               MILLIONS)
<S>                                                                          <C>            <C>
Lincoln National Life Insurance Company....................................           A+       $   394.4
Business Men's Assurance Company...........................................            A           189.7
Frankona America Life Reassurance Company..................................            A           150.8
All other..................................................................                        218.9
                                                                                                  ------
  Total....................................................................                    $   953.8
                                                                                                  ------
                                                                                                  ------
</TABLE>
    
 
POLICY RESERVES
 
    The policy liabilities  reflected in the  consolidated financial  statements
are  calculated  in accordance  with GAAP.  Liabilities  for universal  life and
annuity policies  consist  of  the premiums  and  considerations  received  plus
accumulated  credited  interest, less  accumulated policyholder  assessments and
benefits. For traditional policies (all of which are participating), liabilities
for future policy  benefits have been  provided based on  the net level  premium
method,  including assumptions as  to interest, mortality  and other assumptions
underlying  the  guaranteed  policy  cash  values.  See  Note  1  of  Notes   to
Consolidated  Financial Statements  for additional  information regarding policy
liability assumptions under GAAP.
 
INTEREST CREDITING AND PARTICIPATING DIVIDEND POLICY
 
    The Company's  dividend/interest  rate  committee  meets  monthly,  or  more
frequently  if required, to  review and establish  current period interest rates
based upon existing  and anticipated investment  opportunities. This applies  to
new sales and to universal life insurance and annuity products after any initial
guaranteed  period. Earnings on assets are examined by portfolio. Interest rates
are then  established  based on  each  product's required  interest  spread  and
competitive market conditions at the time.
 
    Farm  Bureau  Life  and  Western Life  pay  dividends,  credit  interest and
determine other nonguaranteed  elements on their  individual insurance  policies
depending  on  the  type  of  product. Some  elements,  such  as  dividends, are
generally declared for a year at a time. Interest rates and other  nonguaranteed
elements  are determined based  on experience as  it emerges and  with regard to
competitive factors.
 
    Policyholder dividends are currently being paid and will continue to be paid
as  declared  on  traditional  participating  whole  life  business,  some  term
business,  and the participating annuity  policies. Policyholder dividend scales
are generally established annually  and are based on  the performance of  assets
supporting these policies, the mortality experience of the policies, and expense
levels. Other factors, such as changes in tax law, may be considered as well.
 
   
    Average credited rates on the Company's universal life contracts were 6.77%,
6.68%,  6.71% and  7.52%, and average  credited rates on  annuity contracts were
6.78%, 6.49%, 6.16% and 6.97%  for the three month  period ended March 31,  1996
and the years ended December 31, 1995, 1994 and 1993, respectively.
    
 
VARIABLE SUB-ACCOUNTS AND MUTUAL FUNDS
 
    The  Company sponsors the  FBL Series Fund,  Inc. (the Series  Fund) and FBL
Variable Insurance Series Fund (the  Insurance Series Fund) which are  open-end,
diversified series management investment companies. The Series Fund is available
to   the  general  public.   The  Insurance  Series   Fund  offers  its  shares,
 
                                       51
<PAGE>
   
without a sales charge, only to the separate accounts of participating insurance
companies as the investment  medium for variable  annuity contracts or  variable
life  insurance  policies  issued  by  the  participating  insurance  companies.
Currently, the  Company is  the  only participating  company with  its  variable
annuity and variable universal life separate accounts investing in the Insurance
Series Fund. The Company uses only the Insurance Series Fund to provide variable
annuity  and variable  universal life  insurance sub-accounts  to its customers.
These Funds each currently issue shares in six investment series (a Portfolio or
collectively the Portfolios) with distinct investment objectives: (1)  long-term
capital appreciation with current income as a secondary objective; (2) as high a
level  of current income as is consistent with investment in a portfolio of debt
securities deemed to be of high quality;  (3) as high a level of current  income
as is consistent with investment in a portfolio of fixed-income securities rated
in  the  lower  categories of  established  rating  services; (4)  a  high total
investment return  of income  and capital  appreciation by  investing in  common
stocks,  high  quality debt  securities and  preferred  stocks and  high quality
short-term money market instruments; (5)  a high current income consistent  with
liquidity  and stability  of principal, and  (6) an unmanaged  index fund, which
seeks growth of capital  and income by investing  primarily in common stocks  of
designated  well-capitalized,  established  companies.  The  net  assets  of the
equity, the managed and the money market portfolios at March 31, 1996 aggregated
$170.6 million and the net assets of the bond portfolios on that date were $23.7
million.
    
 
    FBL Investment Advisory Services,  Inc. (the Advisor),  a subsidiary of  the
Company,  receives an annual fee  based on the average  daily net assets of each
Portfolio that ranges from 0.25% to 0.60% for the Series Fund and from 0.20%  to
0.55%  for the Insurance Series Fund. The Advisor also serves as distributor and
principal underwriter for the Funds. The Advisor receives from the Series Fund a
0.50% annual distribution services fee,  a 0.25% annual administration  services
fee  and a 0.05%  accounting fee, and receives  directly any contingent deferred
sales charge paid  on the early  redemption of shares.  FBL Marketing  Services,
Inc.,  another subsidiary  of the  Company, serves  as the  principal dealer for
Funds and receives commissions and service fees.
 
   
    The Company also sponsors a money  market fund, FBL Money Market Fund,  Inc.
(Money   Market  Fund)  which  is  a  no-load  open-end  diversified  management
investment company  with  an  investment objective  of  maximum  current  income
consistent  with liquidity and  stability of principal. The  Advisor acts as the
investment advisor, manager and principal  underwriter of the Money Market  Fund
and  receives an annual management fee, accrued  daily and payable monthly, on a
graduated basis commencing at  0.5% of the first  $200 million of average  daily
assets,  and certain other  fees. The net  assets of the  Money Market Fund were
$21.8 million at March 31, 1996.
    
 
PROPERTY-CASUALTY SEGMENT
 
PRODUCTS
 
    The Company  underwrites  the  following major  lines  of  property-casualty
insurance: automobile, homeowners, farm and ranch owners, workers' compensation,
crop, and other.
 
    PERSONAL   AND  COMMERCIAL  AUTOMOBILE   coverage  insures  individuals  and
businesses, respectively, against losses  incurred from personal bodily  injury,
bodily  injury to  third parties, property  damage to an  insured's vehicle, and
property damage to other vehicles and other property.
 
    HOMEOWNERS INSURANCE insures individuals for losses to their residences  and
personal property, such as those caused by fire, wind, hail, water damage, theft
and vandalism, and against third-party liability claims.
 
    FARM  AND RANCH OWNERS insurance expands the personal liability and property
protection of a homeowners policy to include farm and ranch liabilities, as well
as farm and ranch property protection.
 
    WORKERS' COMPENSATION coverage  insures employers  against employee  medical
and   indemnity  claims  resulting  from  injuries  related  to  work.  Workers'
compensation policies are  often written  in conjunction  with other  commercial
policies.
 
                                       52
<PAGE>
    CROP  INSURANCE includes crop hail and multi-peril crop insurance. Crop hail
provides protection from financial  loss to an  insured's crop investments  from
hail.  Multi-peril crop insurance protects from perils including drought, frost,
flood and insect damage.
 
    The Company  also offers  a  variety of  other  products, such  as  umbrella
policies,   personal  inland  marine   endorsements,  business  owner/commercial
package, garage liability, general liability and home venture coverages.
 
   
    The  Company  also  participates   in  reinsurance  arrangements.  See   "--
Reinsurance Arrangements."
    
 
FARM BUREAU MUTUAL POOL
 
    Utah  Insurance participates in the Farm Bureau Mutual pool with Farm Bureau
Mutual and South  Dakota Mutual, with  all three companies  operating under  the
common  management  of  the Company.  All  retained insurance  business  of Utah
Insurance and South Dakota Mutual is assumed by Farm Bureau Mutual. The combined
business is then assumed by the three property-casualty companies, in  specified
proportions,  not in excess of an amount that would create a net written premium
to surplus ratio that  exceeds acceptable industry  standards. This allows  each
property-casualty  company, which may write premiums directly in only one or two
states, to obtain better  geographic and business  diversification of risk,  and
therefore tends to create greater stability in the underwriting results.
 
    In the pool, all premiums, losses, loss adjustment expenses, acquisition and
other  underwriting  and administrative  expenses  are combined  and distributed
proportionately to  each property-casualty  company,  thus providing  the  three
companies   with  substantially  the  same  underwriting  results.  The  overall
operating results  of  the three  companies  differ based  on  their  respective
investment income and other miscellaneous items.
 
   
    In  addition, effective January  1, 1996, Farm Bureau  Mutual entered into a
loss pooling agreement  with Western Ag,  which, in turn  quota share  reinsures
business  of  Western Farm  Bureau Mutual.  Western Ag  and Western  Farm Bureau
Mutual  are  Farm  Bureau  affiliated  companies  in  Arizona  and  New  Mexico,
respectively,  that  are also  managed by  the Company.  Under the  loss pooling
agreement all direct and assumed premiums, losses and allocated loss  adjustment
expenses  (but not acquisition and other  general underwriting expenses) of Farm
Bureau Mutual, Utah Insurance and South Dakota Mutual will be pooled with  these
same  items  for  Western  Ag  and Western  Farm  Bureau  Mutual.  Thus, further
geographic and  business diversification  of  risk for  Utah Insurance  will  be
achieved  without significant change in the size  of the Farm Bureau Mutual pool
or its total premium volume.
    
 
    The following table sets forth net premiums earned by the Farm Bureau Mutual
pool by product line for the periods indicated:
 
   
<TABLE>
<CAPTION>
                                     FOR THE THREE
                                     MONTH PERIOD                  FOR THE YEAR ENDED DECEMBER 31,
                                    ENDED MARCH 31,   ----------------------------------------------------------
                                         1996            1995        1994        1993        1992        1991
                                   -----------------  ----------  ----------  ----------  ----------  ----------
                                                              (DOLLARS IN THOUSANDS)
<S>                                <C>                <C>         <C>         <C>         <C>         <C>
Net premiums earned
  Automobile.....................      $  28,333      $  114,468  $  111,954  $  104,739  $   99,022  $   91,899
  Homeowners.....................          3,956          14,954      13,476      11,658      10,270       9,439
  Farm and ranch owners..........          6,937          26,033      24,577      23,189      21,796      20,597
  Workers' compensation..........          3,261          15,153      14,261      11,363       9,343       7,671
  Crop...........................            468          16,457      10,063      12,785       8,130      12,368
  Reinsurance....................          8,037          35,325      37,564      38,675      24,266      20,478
  Other..........................          2,732          11,466      10,328       9,303       9,305       7,456
                                         -------      ----------  ----------  ----------  ----------  ----------
  Total net premiums earned......      $  53,724      $  233,856  $  222,223  $  211,712  $  182,132  $  169,908
                                         -------      ----------  ----------  ----------  ----------  ----------
                                         -------      ----------  ----------  ----------  ----------  ----------
</TABLE>
    
 
   
    Utah Insurance was an 8% participant in the Farm Bureau Mutual pool  through
March  31, 1996. It is anticipated that  the Company's participation in the Farm
Bureau Mutual pool will be increased to  20% during the second quarter of  1996,
retroactive to January 1, 1996.
    
 
                                       53
<PAGE>
    The  following table sets forth  the 8% share of  Utah Insurance in the Farm
Bureau Mutual pool for the periods indicated:
 
   
<TABLE>
<CAPTION>
                                          FOR THE THREE                 FOR THE YEAR ENDED DECEMBER 31,
                                       MONTH PERIOD ENDED    -----------------------------------------------------
                                         MARCH 31, 1996        1995       1994       1993       1992       1991
                                      ---------------------  ---------  ---------  ---------  ---------  ---------
                                                                 (DOLLARS IN THOUSANDS)
<S>                                   <C>                    <C>        <C>        <C>        <C>        <C>
Net premiums earned
  Automobile........................        $   2,267        $   9,158  $   8,957  $   8,379  $   7,921  $   7,352
  Homeowners........................              316            1,196      1,078        933        822        755
  Farm and ranch owners.............              555            2,083      1,966      1,855      1,744      1,648
  Workers' compensation.............              261            1,212      1,141        909        747        614
  Crop..............................               37            1,317        805      1,023        651        989
  Reinsurance.......................              643            2,826      3,005      3,094      1,941      1,638
  Other.............................              219              917        826        744        744        597
                                               ------        ---------  ---------  ---------  ---------  ---------
  Total net premiums earned.........        $   4,298        $  18,709  $  17,778  $  16,937  $  14,570  $  13,593
                                               ------        ---------  ---------  ---------  ---------  ---------
                                               ------        ---------  ---------  ---------  ---------  ---------
</TABLE>
    
 
    The following table sets forth net premiums earned by the Farm Bureau Mutual
pool by state for the periods indicated:
 
   
<TABLE>
<CAPTION>
                                  FOR THE THREE                   FOR THE YEAR ENDED DECEMBER 31,
                                MONTH PERIOD ENDED   ----------------------------------------------------------
                                  MARCH 31, 1996        1995        1994        1993        1992        1991
                               --------------------  ----------  ----------  ----------  ----------  ----------
                                                            (DOLLARS IN THOUSANDS)
 
<S>                            <C>                   <C>         <C>         <C>         <C>         <C>
Iowa.........................       $   25,821       $  116,069  $  105,890  $  102,670  $   94,711  $   92,956
Minnesota....................           10,824           46,035      43,512      39,595      36,185      32,707
South Dakota.................            2,593           10,951      10,710       9,373       8,235       7,304
Utah.........................            6,449           25,476      24,547      21,399      18,735      16,463
Other (assumed)..............            8,037           35,325      37,564      38,675      24,266      20,478
                                       -------       ----------  ----------  ----------  ----------  ----------
                                    $   53,724       $  233,856  $  222,223  $  211,712  $  182,132  $  169,908
                                       -------       ----------  ----------  ----------  ----------  ----------
                                       -------       ----------  ----------  ----------  ----------  ----------
</TABLE>
    
 
    The following table sets forth the  loss and loss adjustment expense  (LAE),
expense  and combined  ratios of  the Farm  Bureau Mutual  pool for  the periods
indicated:
 
   
<TABLE>
<CAPTION>
                                               FOR THE THREE                    FOR THE YEAR ENDED DECEMBER 31,
                                            MONTH PERIOD ENDED     ----------------------------------------------------------
                                              MARCH 31, 1996          1995        1994        1993        1992        1991
                                          -----------------------  ----------  ----------  ----------  ----------  ----------
<S>                                       <C>                      <C>         <C>         <C>         <C>         <C>
Loss and LAE ratios:
  Automobile............................             80.6%              76.7%       80.0%       84.9%       82.1%       83.4%
  Homeowners............................             60.4               76.0        89.4        85.0        82.8        78.5
  Farm and ranch owners.................             77.7               75.5        84.4        83.5        71.7        84.9
  Workers' compensation.................             53.4               56.5        59.1        56.5        70.4       113.7
  Crop..................................             22.4               81.2        88.3       116.3        88.3        71.7
  Reinsurance...........................             72.9               62.3        62.1        71.3       130.7        76.1
  Other.................................             66.8               65.5        48.8        78.2        65.5        83.1
  Total Loss and LAE ratio..............             74.7               72.8        75.6        82.4        86.2        83.0
 
Expense ratio...........................             27.4               25.1        25.9        26.2        25.4        25.7
 
Combined ratio..........................            102.1               97.9       101.5       108.6       111.6       108.7
</TABLE>
    
 
                                       54
<PAGE>
UNDERWRITING AND PRICING
 
    Rating and classification plans  for non-commercial lines are  independently
developed  and maintained  by experienced  casualty actuaries.  Commercial lines
rates are  developed from  Insurance  Services Office  and National  Council  of
Compensation  Insurers industry data. Rates are reviewed regularly for adequacy.
Auto rates are reviewed at least annually.
 
    Underwriting of new  automobile business utilizes  Claims Loss  Underwriting
Exchange, Motor Vehicle Record, and Credit Bureau Report data. Most of this data
is  available  to agents  in  the field.  Renewal  business is  monitored  on an
exception basis for  claim frequency and  severity characteristics that  trigger
reunderwriting  activities. Because the Company  stresses "total" accounts, most
individual lines of business have loss-sensitive premium structures that provide
multiple levels  of  rates by  means  of surcharges  or  discounts in  order  to
accommodate  and retain various  levels of risks. Risks  that cannot be directly
accommodated are placed with non-affiliated sub-standard auto markets and  other
niche writers through a brokerage subsidiary of the Company.
 
    The Company's multi-line exclusive agents are being increasingly involved in
the  underwriting process with  the availability of  underwriting information in
the field and  the Company's growing  emphasis upon agent  entry and  electronic
submission  of policy applications and changes (currently available for personal
auto insurance only). Profitability is tracked by individual agent loss  ratios.
An  agent's loss ratio can affect commission levels  by up to plus or minus 20%.
Agent profitability  and  compliance  with underwriting  rules  also  impact  an
agent's binding authority.
 
OPERATIONS AND CLAIMS
 
    The  management of insurance operations from  the West Des Moines, Iowa home
office facilitates uniform  procedures and  introduction of  new technology  and
allows  for reduced supervisory and managerial  personnel. The Company is in the
process of converting its multiple administration and processing systems to  one
common system which will substantially reduce information technology maintenance
costs while improving service and turnaround times.
 
    The Company has recently reengineered the business processes associated with
most  of its major lines. By  streamlining business flows the Company eliminated
approximately 70 job positions while improving service and turnaround times.  As
further  technological  improvements are  realized,  business processes  will be
again reviewed with a view to improving accuracy and eliminating non-value added
steps.
 
    Field claim activities are decentralized to ensure prompt handling of  local
claims.   However,  some  claim  functions  are  being  centralized  to  realize
processing efficiencies and expense savings. For example, first notices of  loss
are  being directed to a centralized home  office "800" phone service unit which
electronically distributes  loss assignments  to the  appropriate staff  in  the
field.
 
    Information  technology is a key component  in enhancing the Company's claim
service and in controlling claims costs. The Company was among the first in  the
United  States to implement an expert system  that evaluates the value of bodily
injury claims. The Company also uses computerized building replacement cost  and
automobile  physical damage cost  estimators and auto  glass networks. Among the
innovative claim  practices  utilized by  the  Company are  alternative  dispute
resolution  to  reduce  litigation costs,  preferred  provider  organizations to
control  auto  and   workers'  compensation  medical   costs,  and   specialized
subrogation and property loss units.
 
REINSURANCE ARRANGEMENTS
 
   
    Utah Insurance participates with Farm Bureau Mutual and South Dakota Mutual,
each  of  which  are  under  common  management  with  the  Company,  in several
reinsurance agreements with  American Agricultural  Insurance Company  (American
Ag).  American  Ag  is  a  reinsurance company  which  is  owned  by,  and which
reinsures,  many  of  the  Farm  Bureau  property-casualty  insurance  companies
throughout   the  United  States.  Under   these  reinsurance  agreements,  Utah
Insurance, Farm  Bureau  Mutual  and  South Dakota  Mutual  retain  $250,000  of
exposure  for property risks, with the excess  being ceded to American Ag (up to
$19.8 million  of exposure).  The property-casualty  companies have  a  property
catastrophe  occurrence cover for  $28.0 million excess of  a $3.9 million loss.
They retain  $400,000 for  casualty exposures  with the  excess being  ceded  to
    
 
                                       55
<PAGE>
   
American  Ag up  to $11.5 million.  The property-casualty  companies maintain an
excess treaty for workers' compensation to a total limit of $15.0 million.  Crop
hail  proportional treaties exist  that cede approximately  40% of the Company's
crop hail premium.
    
 
   
    Utah Insurance is  exposed to  certain reinsurance  assumptions through  the
Farm Bureau Mutual pool. Through quota share arrangements with other Farm Bureau
property-casualty  companies  and miscellaneous  contracts and  assumptions from
American Ag  and various  reinsurance brokers,  the pool  had estimated  assumed
reinsurance  premiums for the  three month period  ended March 31,  1996 and the
year ended December 31, 1995 of $9 million and $38 million, respectively.
    
 
LOSS AND LOSS ADJUSTMENT EXPENSE
 
    The reserves for losses and LAE on property-casualty business are determined
using case basis evaluations and statistical analyses and represent estimates of
the ultimate net cost of all reported and unreported losses and loss  adjustment
expenses  that are unpaid. These reserves  include estimates of future trends in
claim severity, frequency and  other factors that could  vary as the losses  are
ultimately  settled.  Although  considerable  uncertainty  is  inherent  in such
estimates, management believes that the  reserve for losses and loss  adjustment
expenses is adequate. The estimates are continually reviewed and, as adjustments
to  these reserves become  necessary, such adjustments  are reflected in current
operations.
 
   
    The following table  reflects for  the companies participating  in the  Farm
Bureau  Mutual pool  the development  of their combined  losses and  LAE for the
periods indicated at the end  of that year and  each subsequent year. The  first
line  shows reserves, net of  reinsurance, as originally reported  at the end of
the stated year. The  section under the caption  "Cumulative amount paid as  of"
shows  the  cumulative amounts  paid,  net of  reinsurance,  in respect  of that
reserve as of the  end of each  subsequent year. The  section under the  caption
"Reserves  reestimated as of" shows the original recorded reserve as adjusted as
of the end of each  subsequent year to reflect  the cumulative amounts paid  and
all  other facts and  circumstances discovered during each  such year. The line,
"Net cumulative  redundancy (deficiency)"  reflects the  difference between  the
latest   reestimated  reserve  amount  and  the  reserve  amount  as  originally
established. The  line "Gross  cumulative  redundancy" reflects  the  difference
between  the  latest  reestimated  reserve  amount  and  the  reserve  amount as
originally established,  before  the  effect of  reinsurance  ceded.  The  table
represents  development  by  incurred  year.  Conditions  and  trends  that have
affected the development of these reserves in
    
 
                                       56
<PAGE>
the past will not necessarily recur in the future. It may not be appropriate  to
use  this  cumulative  history in  the  projection of  future  performance. Utah
Insurance has an 8% share in the  Farm Bureau Mutual pool, which is expected  to
be increased to 20% during the second quarter of 1996, retroactive to January 1,
1996.
   
<TABLE>
<CAPTION>
                                                                   INCURRED YEAR ENDED DECEMBER 31,
                                   -------------------------------------------------------------------------------------------------
                                     1995       1994       1993       1992       1991       1990       1989       1988       1987
                                   ---------  ---------  ---------  ---------  ---------  ---------  ---------  ---------  ---------
                                                                        (DOLLARS IN THOUSANDS)
<S>                                <C>        <C>        <C>        <C>        <C>        <C>        <C>        <C>        <C>
Reserves for losses and LAE......  $ 159,672  $ 152,277  $ 145,934  $ 125,424  $ 113,108  $ 104,355  $  90,890  $  74,979  $  66,652
Cumulative amount paid as of
  One year later.................                66,910     62,684     63,319     52,452     51,193     46,000     38,794     31,031
  Two years later................                           92,152     87,443     77,745     72,934     67,557     55,723     47,715
  Three years later..............                                     100,939     87,643     85,547     78,390     65,782     54,973
  Four years later...............                                                 93,656     90,527     85,278     70,958     56,229
  Five years later...............                                                            93,742     87,129     74,092     57,756
  Six years later................                                                                       88,382     75,074     59,705
  Seven years later..............                                                                                  75,757     59,382
  Eight years later..............                                                                                             60,413
  Nine years later...............
Reserves reestimated as of
  One year later.................               140,943    134,321    129,890    106,794    105,780     94,857     78,989     68,268
  Two years later................                          129,791    124,502    109,354     99,967     95,964     78,885     69,718
  Three years later..............                                     120,672    104,988    100,975     91,938     78,564     66,379
  Four years later...............                                                102,790     99,302     92,757     77,513     62,599
  Five years later...............                                                            98,837     92,078     78,729     61,337
  Six years later................                                                                       91,821     78,167     62,651
  Seven years later..............                                                                                  78,069     61,604
  Eight years later..............                                                                                             62,149
  Nine years later...............
Net cumulative redundancy
 (deficiency)....................                11,334     16,143      4,752     10,318      5,518       (931)    (3,090)     4,503
Net reserve......................  $ 159,672  $ 152,277  $ 145,934
Reinsurance recoverable..........     16,078     15,975     20,898
                                   ---------  ---------  ---------
Gross reserve....................  $ 175,749  $ 168,252  $ 166,832
                                   ---------  ---------  ---------
                                   ---------  ---------  ---------
Net reestimated reserve..........             $ 140,942  $ 129,791
Reestimated reinsurance
 recoverable.....................                13,066     22,046
                                              ---------  ---------
Gross reestimated reserve........             $ 154,008  $ 151,837
                                              ---------  ---------
                                              ---------  ---------
Gross cumulative redundancy......             $  14,244  $  14,995
                                              ---------  ---------
                                              ---------  ---------
 
<CAPTION>
                                     1986
                                   ---------
<S>                                <C>
Reserves for losses and LAE......  $  64,358
Cumulative amount paid as of
  One year later.................     31,953
  Two years later................     45,769
  Three years later..............     51,875
  Four years later...............     56,155
  Five years later...............     58,186
  Six years later................     58,902
  Seven years later..............     59,924
  Eight years later..............     60,337
  Nine years later...............     60,653
Reserves reestimated as of
  One year later.................     62,226
  Two years later................     63,979
  Three years later..............     62,909
  Four years later...............     62,158
  Five years later...............     61,833
  Six years later................     61,304
  Seven years later..............     62,074
  Eight years later..............     61,901
  Nine years later...............     61,826
Net cumulative redundancy
 (deficiency)....................      2,532
Net reserve......................
Reinsurance recoverable..........
Gross reserve....................
Net reestimated reserve..........
Reestimated reinsurance
 recoverable.....................
Gross reestimated reserve........
Gross cumulative redundancy......
</TABLE>
    
 
   
    Utah  Insurance has been  an 8% participant  in the Farm  Bureau Mutual pool
since January  1,  1990,  the date  the  Farm  Bureau Mutual  pool  was  formed.
Accordingly,  the Company has, since January  1, 1990, recorded approximately 8%
of the  above-stated reserves  for  losses and  LAE, amounts  paid,  reinsurance
recoverables  and resulting cumulative redundancies during the respective years.
The Company's share of  such amounts relating to  claims incurred subsequent  to
the  date of  the pooling change  will increase  to 20%. The  Company's share of
development on claims incurred prior to the effective date of the pooling change
will remain at 8%.
    
 
   
    The net cumulative deficiencies  of $931,000 and $3.1  million for 1989  and
1988,  respectively, were  the result of  general adverse  claim development not
anticipated when initially establishing the reserves. Since the inception of the
Farm Bureau Mutual pool in  1990, management has implemented more  sophisticated
and  frequent methodologies for establishing reserves as is evidenced by the net
cumulative redundancies during 1990 through 1994.
    
 
   
    Although the Farm Bureau Mutual pool  was not formed until January 1,  1990,
all  three companies participating in the pool  have been managed by the Company
during the entire  period presented in  the above table,  with the exception  of
South  Dakota Mutual  which first entered  into a management  agreement with the
Company in 1987.
    
 
                                       57
<PAGE>
INVESTMENTS
 
    The Company's investment  portfolio is  managed by  its internal  investment
professionals.   The  investment  strategy  is   designed  to  achieve  superior
risk-adjusted returns consistent with its investment philosophy of maintaining a
largely investment grade portfolio and providing adequate liquidity for expected
liability durations and other requirements.
 
    The Company's investment portfolio is summarized in the table below:
   
<TABLE>
<CAPTION>
                                                                                            AS OF DECEMBER 31,
                                                                      --------------------------------------------------------------
                                              AS OF MARCH 31, 1996              1995                      1994               1993
                                            ------------------------  ------------------------  ------------------------  ----------
                                             CARRYING                  CARRYING                  CARRYING                  CARRYING
                                              VALUE       PERCENT       VALUE       PERCENT       VALUE       PERCENT       VALUE
                                            ----------  ------------  ----------  ------------  ----------  ------------  ----------
                                                                             (DOLLARS IN THOUSANDS)
<S>                                         <C>         <C>           <C>         <C>           <C>         <C>           <C>
Fixed maturities:
    Public................................  $1,601,997        60.0%   $1,597,236        60.4%   $1,293,590        55.3%   $  855,202
    Private placement.....................     332,676        12.5       335,905        12.7       314,593        13.4       327,250
    144A private placement................     159,152         6.0       143,068         5.4       124,428         5.3        97,338
                                            ----------       -----    ----------       -----    ----------       -----    ----------
  Total fixed maturities..................   2,093,825        78.5     2,076,209        78.5     1,732,611        74.0     1,279,790
Equity securities.........................      90,856         3.4        83,714         3.1        46,701         2.0        51,579
Held in inventory (1).....................      21,327         0.8        21,913         0.8        18,169         0.8        17,386
Mortgage loans on real estate.............     267,534        10.0       266,623        10.1       272,537        11.7       230,897
Investment real estate
  Acquired for debt.......................       2,214         0.1         2,220         0.1         4,444         0.2         1,255
  Investment..............................      26,783         1.0        26,384         1.0        22,507         1.0        19,506
Policy loans..............................     116,633         4.4       116,107         4.4       113,848         4.9        87,008
Other long-term investments...............      12,044         0.4         2,892         0.1         6,654         0.3        26,952
Short-term investments....................      36,785         1.4        50,061         1.9       119,683         5.1        42,904
                                            ----------       -----    ----------       -----    ----------       -----    ----------
    Total investments.....................  $2,668,001       100.0%   $2,646,123       100.0%   $2,337,154       100.0%   $1,757,277
                                            ----------       -----    ----------       -----    ----------       -----    ----------
                                            ----------       -----    ----------       -----    ----------       -----    ----------
 
<CAPTION>
 
                                              PERCENT
                                            ------------
 
<S>                                         <C>
Fixed maturities:
    Public................................        48.7%
    Private placement.....................        18.6
    144A private placement................         5.5
                                                 -----
  Total fixed maturities..................        72.8
Equity securities.........................         2.9
Held in inventory (1).....................         1.0
Mortgage loans on real estate.............        13.1
Investment real estate
  Acquired for debt.......................         0.1
  Investment..............................         1.1
Policy loans..............................         5.0
Other long-term investments...............         1.5
Short-term investments....................         2.5
                                                 -----
    Total investments.....................       100.0%
                                                 -----
                                                 -----
</TABLE>
    
 
- ------------------------
   
(1) Held in inventory includes equity securities owned by FBL Ventures  totaling
    $19.4,  $20.1 million, $15.9 million and $15.4 million at March 31, 1996 and
    December 31, 1995, 1994 and 1993, respectively.
    
 
   
    As of March 31, 1996, 91.8% (based on carrying value) of the fixed  maturity
securities  were investment grade debt securities, being in the highest two NAIC
designations. Non-investment  grade  debt securities  generally  provide  higher
yields  and involve greater risks than  investment grade debt securities because
their issuers typically are more highly leveraged and more vulnerable to adverse
economic conditions  than investment  grade issuers.  In addition,  the  trading
market  for these securities  is usually more limited  than for investment grade
debt securities.  Private  placement  securities  are  generally  rated  by  the
Securities  Valuation  Office of  the NAIC.  The  Company regularly  reviews the
percentage of  its portfolio  which  is invested  in non-investment  grade  debt
securities (NAIC 3 through 6). As of March 31, 1996, the Company's investment in
non-investment grade debt was 8.2% of fixed maturity securities. At that time no
single non-investment grade holding exceeded 0.6% of total investments.
    
 
                                       58
<PAGE>
    The following table sets forth the credit quality, by NAIC designation and S
& P rating equivalents, of fixed maturity securities:
 
                 FIXED MATURITY SECURITIES BY NAIC DESIGNATION
   
<TABLE>
<CAPTION>
                                                                                             AS OF DECEMBER 31,
                                                                             ---------------------------------------------------
                                                            AS OF
                                                        MARCH 31, 1996                 1995                      1994
                                                   ------------------------  ------------------------  -------------------------
       NAIC                   EQUIVALENT            CARRYING                  CARRYING                  CARRYING
    DESIGNATION           S & P RATINGS (1)          VALUE       PERCENT       VALUE       PERCENT        VALUE       PERCENT
- -------------------  ----------------------------  ----------  ------------  ----------  ------------  -----------  ------------
                                                                              (DOLLARS IN THOUSANDS)
<C>                  <S>                           <C>         <C>           <C>         <C>           <C>          <C>
             1       (AAA, AA, A)................  $1,347,416        64.4%   $1,311,216        63.1%    $1,039,787        60.0%
             2       (BBB).......................     574,105        27.4       582,678        28.1       541,272         31.3
                                                   ----------       -----    ----------       -----    -----------       -----
                     Total investment grade......   1,921,521        91.8     1,893,894        91.2     1,581,059         91.3
             3       (BB)........................     100,264         4.8       100,622         4.8        82,402          4.8
             4       (B).........................      69,075         3.3        79,987         3.9        65,083          3.7
             5       (CCC, CC, C)................       1,626         0.1            56          --         1,255           --
             6       In or near default..........       1,339          --         1,650         0.1         2,812           .2
                                                   ----------       -----    ----------       -----    -----------       -----
                     Total below investment
                      grade......................     172,304         8.2       182,315         8.8       151,552          8.7
                                                   ----------       -----    ----------       -----    -----------       -----
                     Total fixed maturities......  $2,093,825       100.0%   $2,076,209       100.0%    $1,732,611       100.0%
                                                                    -----                     -----    -----------       -----
                                                   ----------       -----    ----------       -----    -----------       -----
                                                   ----------                ----------
 
<CAPTION>
                               1993
                     -------------------------
       NAIC           CARRYING
    DESIGNATION         VALUE       PERCENT
- -------------------  -----------  ------------
<C>                  <C>          <C>
             1        $ 639,202         49.9%
             2          482,428         37.7
                     -----------       -----
                      1,121,630         87.6
             3           79,991          6.3
             4           51,454          4.0
             5           12,594          1.0
             6           14,121          1.1
                     -----------       -----
                        158,160         12.4
                     -----------       -----
                      $1,279,790       100.0%
                     -----------       -----
                     -----------       -----
</TABLE>
    
 
- ------------------------
(1) Comparisons between NAIC designations and S & P ratings are published by the
    NAIC.  S &  P has  not rated some  of the  fixed maturity  securities in the
    Company's portfolio.
 
   
    The carrying value of the  Company's portfolio of fixed maturity  securities
by contractual maturity are shown below:
    
 
                REMAINING MATURITY OF FIXED MATURITY SECURITIES
   
<TABLE>
<CAPTION>
                                                                                            AS OF DECEMBER 31,
                                                                      --------------------------------------------------------------
                                                     AS OF
                                                 MARCH 31, 1996                 1995                      1994               1993
                                            ------------------------  ------------------------  ------------------------  ----------
                                             CARRYING                  CARRYING                  CARRYING                  CARRYING
MATURITY OF FIXED MATURITY SECURITIES         VALUE       PERCENT       VALUE       PERCENT       VALUE       PERCENT       VALUE
- ------------------------------------------  ----------  ------------  ----------  ------------  ----------  ------------  ----------
                                                                             (DOLLARS IN THOUSANDS)
<S>                                         <C>         <C>           <C>         <C>           <C>         <C>           <C>
Due in one year or less...................  $   50,345         2.4%   $   66,886         3.2%   $   37,359         2.1%   $   32,917
Due after one year through five years.....     178,289         8.5       181,647         8.7       159,128         9.2       146,886
Due after five years through ten years....     277,066        13.2       287,838        13.9       296,011        17.1       255,932
Due after ten years.......................     622,913        29.8       641,527        30.9       533,268        30.8       360,301
                                            ----------       -----    ----------       -----    ----------       -----    ----------
                                             1,128,613        53.9     1,177,898        56.7     1,025,766        59.2       796,036
Mortgage and asset-backed securities......     930,272        44.4       862,245        41.5       666,026        38.4       420,169
Redeemable preferred stocks...............      34,940         1.7        36,066         1.8        40,819         2.4        63,585
                                            ----------       -----    ----------       -----    ----------       -----    ----------
    Total.................................  $2,093,825       100.0%   $2,076,209       100.0%   $1,732,611       100.0%   $1,279,790
                                            ----------       -----    ----------       -----    ----------       -----    ----------
                                            ----------       -----    ----------       -----    ----------       -----    ----------
 
<CAPTION>
 
MATURITY OF FIXED MATURITY SECURITIES         PERCENT
- ------------------------------------------  ------------
 
<S>                                         <C>
Due in one year or less...................         2.6%
Due after one year through five years.....        11.5
Due after five years through ten years....        20.0
Due after ten years.......................        28.1
                                                 -----
                                                  62.2
Mortgage and asset-backed securities......        32.8
Redeemable preferred stocks...............         5.0
                                                 -----
    Total.................................       100.0%
                                                 -----
                                                 -----
</TABLE>
    
 
   
    Mortgage-backed securities constitute a significant portion of the Company's
portfolio  of securities. These mortgage-backed securities are diversified as to
collateral types, cash flow  characteristics, and maturity.  At March 31,  1996,
the  Company held  $532.7 million  (20.0% of  total investments)  in residential
mortgage-backed securities and  $301.8 million (11.3%  of total investments)  in
commercial mortgage-backed securities.
    
 
   
    At  March  31, 1996,  the Company  held residential  collateralized mortgage
obligation (CMO) investments with  a market value of  $482.1 million as part  of
its  mortgage-backed  securities holdings.  CMOs consist  of pools  of mortgages
divided into sections or "tranches"  which provide sequential retirement of  the
bonds.  To provide  call protection and  more stable average  lives, the Company
invests in planned amortization classes  (PACs), which provide more  predictable
cash  flows  within  a  range  of prepayment  speeds  (the  rate  of individuals
refinancing their  home mortgages  at lower  rates) by  shifting the  prepayment
risks  to support  tranches. The  Company also  invests in  sequential tranches,
which provide stability in that repayments of
    
 
                                       59
<PAGE>
   
principal do not occur until the previous tranches are paid off. As of March 31,
1996, 74.7%  of the  Company's CMO  investments are  in PAC  and sequential  pay
securities.  The  Company  does  not purchase  certain  types  of collateralized
mortgage obligations.  These include,  but are  not limited  to, interest  only,
principal only, floater, inverse floater, PAC II, Z or support tranches.
    
 
   
    At  March 31,  1996, the  Company held $267.5  million or  10.0% of invested
assets in mortgage loans.  These mortgage loans are  diversified as to  property
type,  location and loan size, and are collateralized by the related properties.
At March 31, 1996, mortgages more than 60 days delinquent accounted for 1.5%  of
the  carrying value  of the mortgage  portfolio. The  Company's mortgage lending
policies establish limits on the amount that  can be loaned to one borrower  and
require diversification by geographic location and collateral type. Regions with
the  largest concentration of the Company's mortgage loan portfolio at March 31,
1996 include Mountain (25%) which includes Arizona, Colorado, Idaho, New Mexico,
Nevada, Utah and Wyoming;  Pacific (23%) which  includes California and  Oregon;
and  West South Central (18%) which  includes Texas and Oklahoma. Mortgage loans
on real  estate  have  also  been  analyzed  by  collateral  types  with  retail
facilities (34%) and office buildings (40%) representing the largest holdings at
March 31, 1996.
    
 
   
    The  Company's investment portfolio  at March 31,  1996, also included $36.8
million of short-term investments, plus $211.6 million in carrying value of U.S.
Government and U.S. Government  agency backed securities  that could be  readily
converted to cash at or near carrying value.
    
 
   
    The  Company's asset-liability management program includes (i) designing and
developing products which  encourage persistency  and, as a  result, creating  a
stable  liability structure; and (ii)  structuring the investment portfolio with
duration and cash  flow characteristics  consistent with the  duration and  cash
flow  characteristics of the Company's insurance liabilities. At March 31, 1996,
the weighted  average life  of the  fixed maturity  portfolio, based  on  market
values excluding convertible bonds, was approximately 8.1 years.
    
 
   
    FBL  Ventures is a wholly owned investment company subsidiary of Farm Bureau
Life which invests in start-up  and mezzanine level venture capital  investments
in  various  sectors.  Operating  results  of  FBL  Ventures  are  recognized in
accordance with accounting  principles for  investment companies  and, as  such,
unrealized  and realized  gains and  losses on  investments are  included in net
investment income.  Because of  the  venture capital  nature of  the  underlying
investments,  the results of  FBL Ventures tend  to fluctuate significantly from
year to year and need to be evaluated over a much longer period of time.  During
1995,  FBL Ventures experienced net investment income of $25.4 million resulting
predominantly from unrealized  gains on  two venture  capital investments  which
completed  initial public offerings  during the year.  Therefore, the net income
(loss) is not included in adjusted operating income. The results of FBL Ventures
during the five years ended December 31, 1995, have provided significant returns
to the Company.  Since March 1990,  when the Company  began its current  venture
capital  program, the underlying  investments in FBL  Ventures have generated an
average annual internal  rate of  return of  41.3%. As  of March  31, 1996,  FBL
Ventures  had  investments of  $19.4 million,  consisting  of 29  private equity
securities. It is anticipated that during  1996 all or substantially all of  the
investments of FBL Ventures will be sold to a venture capital subsidiary of Farm
Bureau  Mutual at their  carrying value, which  management believes approximates
fair market value. Accordingly, the sale  will not have a significant effect  on
the  Company's operating results. The proceeds from  the sale are expected to be
invested in fixed  maturity securities and  mortgage loans. Management  believes
the  sale  of  FBL Venture's  investments  will  provide the  Company  with more
consistent and predictable investment returns and will facilitate the  Company's
asset/liability management process.
    
 
COMPETITION
 
   
    The Company operates in a highly competitive industry. The operating results
of  companies  in  the  insurance industry  have  been  historically  subject to
significant fluctuations  due  to  competition,  economic  conditions,  interest
rates,  investment  performance, maintenance  of  insurance ratings  from rating
agencies such as A.M. Best, and other factors. Management believes the Company's
ability to compete with other insurance companies is dependent upon, among other
things, its  ability  to attract  and  retain  agents to  market  its  insurance
products,   particularly  to  Farm  Bureau   members,  its  ability  to  develop
competitive and profitable products, and its maintenance of high ratings of  its
claims paying ability from A.M. Best. In connection with
    
 
                                       60
<PAGE>
the  development and  sale of its  products, the  Company encounters significant
competition  from  other  insurance  companies,  many  of  whom  have  financial
resources substantially greater than those of the Company, as well as from other
investment alternatives available to its customers.
 
REGULATION
 
    The   Company's  insurance  subsidiaries  are   subject  to  regulation  and
supervision by the states in which they transact business. State insurance  laws
generally   establish  supervisory   agencies  with   broad  administrative  and
supervisory powers  related  to  granting  and  revoking  licenses,  transacting
business,  establishing guaranty fund  associations, licensing agents, approving
policy forms, regulating premium rates for some lines of business,  establishing
reserve  requirements, prescribing  the form  and content  of required financial
statements and reports, determining the reasonableness and adequacy of statutory
capital  and  surplus,  and  regulating  the  type  and  amount  of  investments
permitted.
 
   
    Every  state in which the Life Companies are licensed administers a guaranty
fund, which provides for assessments of licensed insurers for the protection  of
policyholders  of insolvent insurance  companies. There has  been an increase in
the number of insurance companies that are under supervision which has  resulted
in  an increase in the amount of assessments to cover losses to policyholders of
such companies. Assessments can  be partially recovered  through a reduction  in
future  premium  taxes in  some  states. In  these  situations, the  amounts are
capitalized  and  amortized   against  future  reductions   in  premium   taxes.
Assessments  paid by the Company amounted to  $436,000 in the three month period
ended March 31, 1996, $1.4 million in 1995, $1.6 million in 1994 and $708,000 in
1993. Management cannot reasonably predict the amount of future assessments,  if
any.
    
 
    Recently, the insurance regulatory framework has been placed under increased
scrutiny  by various states, the federal government and the NAIC. Various states
have considered  or  enacted  legislation  which  changes,  and  in  many  cases
increases,  the  state's  authority to  regulate  insurance  companies. Although
legislation has been under consideration for several years in Congress which, if
enacted, would  result in  the  federal government  assuming  some role  in  the
regulation  of  insurance  companies,  management does  not  expect  the current
Congress to enact federal  insurance regulation. The  NAIC, in conjunction  with
state  regulators, has been  reviewing existing insurance  laws and regulations.
The NAIC  recently approved  and  recommended to  the  states for  adoption  and
implementation  several regulatory  initiatives designed  to reduce  the risk of
insurance company insolvencies.  Through the NAIC  accreditation program,  these
recommendations  for state legislation have  taken on an increased significance.
Two such  initiatives are  risk-based capital  standards (RBC)  which have  been
adopted  by  the NAIC,  and  a model  investment  law which  is  currently under
consideration.
 
    The RBC  standards were  adopted by  the  NAIC in  1992 for  life  insurance
companies  and  in 1993  for property-casualty  insurance companies  and require
insurance companies  to  calculate  and report  for  statutory  basis  financial
statements  information  under  a  risk-based capital  formula.  The  formula is
embodied in the NAIC Model Act, which has been adopted by many states and it  is
anticipated  that the  NAIC RBC  standards will  apply to  all of  the Company's
insurance subsidiaries in 1996. RBC requirements are intended to allow insurance
regulators to  identify at  an early  stage inadequately  capitalized  insurance
companies  based upon the types and mixtures  of risks inherent in the company's
operations. The  formula includes  components for  asset risk,  liability  risk,
interest rate exposure, and other factors.
 
    The  RBC requirements are intended to be  used by insurance regulators as an
early warning tool to identify deteriorating or weakly capitalized companies for
the purpose of initiating regulatory actions. They are not designed as a ranking
mechanism for adequately capitalized companies. In addition, the formula defines
a new minimum capital standard which supplements the low, fixed minimum  capital
and surplus requirements previously implemented on a state-by-state basis.
 
    The  RBC  requirements  provide  for four  levels  of  regulatory attention,
depending on the ratio of the  company's total adjusted capital (defined as  the
total  of its  statutory capital, surplus,  asset valuation  reserve and certain
other adjustments) to  its RBC. If  a company's total  adjusted capital is  less
than  100 percent but greater  than or equal to  75 percent of its  RBC, or if a
negative trend has occurred (as defined by the
 
                                       61
<PAGE>
regulations) and total adjusted capital is less than 125 percent of its RBC (the
"Company Action Level"),  the company must  submit a comprehensive  plan to  the
regulatory  authority which discusses proposed corrective actions to improve its
capital position. If a company's total adjusted capital is less than 75  percent
but  greater than  or equal  to 50  percent of  its RBC  (the "Regulatory Action
Level"), the  regulatory authority  will perform  a special  examination of  the
company  and issue an order specifying corrective actions that must be followed.
If a company's total adjusted capital is  less than 50 percent but greater  than
or  equal  to  35 percent  of  its  RBC (the  "Authorized  Control  Level"), the
regulatory authority may take any  action it deems necessary, including  placing
the  company under regulatory control. If  a company's total adjusted capital is
less than 35 percent of its RBC (the "Mandatory Control Level"), the  regulatory
authority is mandated to place the company under its control. The total adjusted
capital  of Farm Bureau Life and Western Life  was 2.7 and 4.8 times the Company
Action Level, respectively, at December 31, 1995.
 
    The Life/Health Task Force of the NAIC recently adopted Actuarial  Guideline
GGG(Guideline)  which  defines  minimum reserves  for  certain  annuity products
(including certain  of  the  Company's annuity  products)  which  have  multiple
benefit  streams. The  requirements of the  Guideline affect  the accounting for
applicable contracts issued on or after January 1, 1981 in financial  statements
prepared  for state regulatory authorities for years ending on or after December
31, 1995. The Guideline will have no material impact on the Company.
 
    Approximately once  every three  to  five years  as  part of  their  routine
regulatory   oversight   process,   insurance   departments   conduct   detailed
examinations of the books, records and accounts of insurance companies domiciled
in their states. Such examinations  are generally conducted in cooperation  with
the  departments of two  or three other states,  under guidelines promulgated by
the NAIC. The Life Companies have been examined for all years through 1992.
 
    A committee of the NAIC is developing model legislation to govern  insurance
company  investments. Several discussion drafts have been released over the past
two to three years. Implementation of  any investment model law is not  expected
until  1996 or later.  Management believes that if  the current discussion draft
were adopted without  modification it would  not have a  material impact on  the
Company.
 
    The  Company, certain  of its subsidiaries  and certain  funds, policies and
contracts offered by them are subject to various levels of regulation under  the
federal  securities laws administered by  the Securities and Exchange Commission
and certain state securities laws. FBL Investment Advisory Services, Inc. is  an
investment  advisor registered under  the Investment Advisors  Act. In addition,
the Company  sponsors  certain  mutual  funds which  are  registered  under  the
Investment  Company Act of 1940,  as amended. FBL Marketing  Services, Inc. is a
subsidiary of the Company which serves as the principal dealer for the sponsored
funds, as  well as  certain  of its  variable  insurance and  annuity  products.
Certain  annuity contracts and  insurance policies issued  by the Life Companies
are registered under  the Securities Act,  and FBL Marketing  Services, Inc.  is
registered as a broker-dealer under the Exchange Act.
 
    These  laws and regulations  are primarily intended  to benefit investors in
the  securities  markets   and  generally  grant   supervisory  agencies   broad
administrative  powers, including the power to limit or restrict the carrying on
of business for failure  to comply with such  laws and regulations. The  Company
and  its subsidiaries may also be subject to similar laws and regulations in the
states in which they  provide investment advisory  services, offer the  products
described above or conduct other securities-related activities.
 
FEDERAL INCOME TAX CONSIDERATIONS
 
    Certain  of the life  and annuity products  marketed and issued  by the Life
Companies enjoy income tax advantages as compared to other savings  investments,
such  as certificates of deposit and  taxable bonds. One important tax advantage
is the  deferral of  income taxation  on any  increases in  the contract  values
during the accumulation phase of the annuity products in contrast to the current
taxation  of all earnings on many other  savings and investment products. In the
event that the federal income tax laws are changed so that accumulated  earnings
on  these annuities do  not enjoy the  tax deferral described  above, or so that
additional savings and investment products achieve similar tax deferral  status,
or so that tax rates were significantly lower so that the annuitant's ability to
defer  income  tax  on  annuity  earnings was  no  longer  a  significant factor
 
                                       62
<PAGE>
for the policyholder, consumer  demand for the  affected products could  decline
materially  or  be  eliminated.  From  time  to  time,  Congress  has considered
proposals to revise or  eliminate this tax deferral.  There is no such  proposal
currently  pending in Congress, nor has the current administration announced any
consideration of such proposals. Legislation  that would treat all interest  and
dividend  income as tax-free to  the recipient has been  proposed in Congress as
part of  the comprehensive  tax  reform proposals  (i.e.,  the "flat  tax").  If
legislation  were enacted  to eliminate the  tax advantages of  life and annuity
products, such a  change could  have an  adverse effect  on the  ability of  the
Company to sell those products.
 
PROPERTIES
 
    The  principal operations of the Company  and its subsidiaries are conducted
from owned property consisting of approximately 430,000 square feet of space  on
a  45 acre site located at 5400  University Avenue, West Des Moines, Iowa 50266.
Approximately 59,000 square feet of this property are leased to an  unaffiliated
company  under a lease expiring in 1998 and approximately 76,000 square feet are
leased to the Iowa Farm Bureau Federation and affiliated companies under a lease
which is expected to  be continued from year  to year indefinitely. The  Company
also  leases office space of 29,000 square  feet for a service center in Denver,
Colorado. This lease, with the state of Colorado, is for a portion of the former
home office building of Western Life. The Company is locating replacement  space
to  move into at the  termination of the lease  on December 31, 1996. Management
considers the current facilities to be adequate for the foreseeable needs of the
Company.
 
EMPLOYEES
 
    At May 1, 1996 the Company had approximately 1,000 employees. Many employees
and the executive officers of the  Company also provide services to Farm  Bureau
Mutual and other affiliates of the Company. None of the employees are members of
a  collective  bargaining  unit.  Management believes  that  relations  with its
employees are good.
 
LEGAL PROCEEDINGS
 
    The Company is a party to lawsuits arising in the normal course of business.
The Company believes the resolution of  these lawsuits will not have a  material
adverse effect on its financial condition or results of operations.
 
                                       63
<PAGE>
                                   MANAGEMENT
 
DIRECTORS
 
    The  current Directors and persons chosen to become Directors of the Company
upon completion of this Offering are as follows:
 
<TABLE>
<CAPTION>
          NAME                 AGE               POSITION AND DATE ELECTED AS A DIRECTOR
- -------------------------      ---      ----------------------------------------------------------
<S>                        <C>          <C>
Edward M. Wiederstein              47   Chairman of the Board and Director (1995)
Thomas R. Gibson                   51   Executive Vice President, General Manager, Chief Executive
                                         Officer and Director (1996)
Eugene R. Maahs                    64   Senior Vice President, Secretary, Treasurer and Director
                                         (1996)
Stephen M. Morain                  50   Senior Vice President, General Counsel and Director (1996)
V. Thomas Geary                    67   First Vice Chair and Director (1994)
Roger Bill Mitchell                51   Second Vice Chair and Director (1994)
Kenneth R. Ashby                   55   Director (1994)
Jerry L. Chicoine                  53   Director (1996) (1)
Al Christopherson                  54   Director (1994)
John W. Creer                      56   Director (1996) (1)
Kenny J. Evans                     50   Director (1995)
Gary Hall                          45   Director (1995)
Karen J. Henry                     49   Director (1995)
Richard Kjerstad                   52   Director (1995)
David L. McClure                   56   Director (1994)
H. Eldon Merklin                   63   Director (1994)
Bryce P. Neidig                    64   Director (1994)
Howard D. Poulson                  59   Director (1994)
Howard G. Schmid                   59   Director (1994)
John J. Van Sweden                 48   Director (1994)
John E. Walker                     58   Director (1996) (1)
</TABLE>
 
- ------------------------
 
(1) Messrs. Chicoine, Creer and Walker  will become Class A Directors  effective
    upon the completion of this Offering.
 
   
    Set  forth  below is  a description  of  the business  experience, principal
occupation and employment  during the last  five years of  the Directors of  the
Company:
    
 
    Edward M. Wiederstein is the Chairman of the Board and a Class B Director of
the  Company. He has  been a director  of the Iowa  Farm Bureau Federation since
1986 and in 1995 was elected President of the Iowa Farm Bureau Federation. He is
also a director and president  of Farm Bureau Mutual  and a director of  Western
Ag. Mr. Wiederstein owns and operates a 1,200 acre farm near Audubon, Iowa where
he  has been engaged in the business of cattle and hog feeding and grain farming
since 1973.
 
    Thomas R. Gibson, FSA, CLU, FLMI,  is the Executive Vice President,  General
Manager  and Chief Executive Officer  of the Company and  of its major operating
subsidiaries and a Class B Director of the Company. Mr. Gibson was the  Chairman
of  the Board  of the Greater  Des Moines  Chamber of Commerce  during 1995. Mr.
Gibson has been employed by the Company and its affiliates since 1966.
 
                                       64
<PAGE>
    Eugene  R. Maahs  is Senior Vice  President, Secretary and  Treasurer of the
Company and  its major  operating subsidiaries  and a  Class B  Director of  the
Company.  He is  Executive Director,  Secretary and  Treasurer of  the Iowa Farm
Bureau Federation; Senior Vice President  and Assistant Secretary and  Treasurer
of  South  Dakota  Mutual,  and  Vice President  and  Treasurer  of  Farm Bureau
Management Corporation (Management Corp.), a subsidiary of the Iowa Farm  Bureau
Federation.  Mr. Maahs is a  co-owner of Country Gardens,  a fruit and vegetable
farm and market. Mr. Maahs has been  employed by the Company and its  affiliates
since 1990, and by the Iowa Farm Bureau Federation since 1958.
 
    Stephen  M.  Morain is  Senior  Vice President  and  General Counsel  of the
Company and a Class B Director. He also serves as General Counsel and  Assistant
Secretary  of the  Iowa Farm Bureau  Federation; General  Counsel, Secretary and
director of Management Corp.; and Senior  Vice President and General Counsel  of
the  Company's major  operating subsidiaries. Mr.  Morain is also  a director of
Computer Aided Design Software,  Inc., a director  of Iowa Business  Development
Finance  Corporation, and chairman and a director of Edge Technologies, Inc. Mr.
Morain has been employed by the Company and its affiliates since 1977.
 
   
    V. Thomas  Geary is  the First  Vice Chair  and a  Class B  Director of  the
Company.  He has been  the President of  the Idaho Farm  Bureau Federation since
1983, and President of Western Life since 1986. Mr. Geary has owned and operated
Morningstar Farms near Burley, Idaho since 1954, which includes a cow-calf ranch
and a mink  ranch. He  is also  President and a  director of  Idaho Farm  Bureau
Mutual  Insurance Company,  Farm Bureau Insurance  Service Company  of Idaho and
Farm Bureau Finance Company  (Idaho) and a director  of Western Ag, Farm  Bureau
Life and the American Farm Bureau Federation.
    
 
    Roger  Bill Mitchell is a Class B Director  and the Second Vice Chair of the
Company. He has been President of the Colorado Farm Bureau since November  1988.
Mr.  Mitchell is also a  director of Western Ag  and Colorado Farm Bureau Mutual
Insurance Company and a member of the Colorado Water Quality Control Commission.
 
    Kenneth R. Ashby  is a  Class B  Director of the  Company and  has been  the
President  of the Utah Farm Bureau Federation since November 1986. He has been a
Vice President of Utah Insurance and a  director of Farm Bureau Life. Mr.  Ashby
has  been  President and  General  Manager of  Ashby's  Valley View  Farms since
September 1966.
 
    Jerry L. Chicoine is a  Class A Director of the  Company. He is Senior  Vice
President  and Chief  Financial Officer  of Pioneer  Hi-Bred International, Inc.
(seed corn business), a position he has held since 1988. Mr. Chicoine was Senior
General Counsel of Pioneer Hi-Bred International, Inc. from 1986 to 1988.  Prior
thereto  he was a partner in the accounting firm of McGladrey & Pullen from 1969
to 1986. Mr. Chicoine is a lawyer and a certified public accountant. He is  also
a member of the board of directors of AmerUs Bank and Edge Technologies, Inc.
 
   
    Al  Christopherson  is  a Class  B  Director  of the  Company.  He  has been
President of the  Minnesota Farm Bureau  Federation since December  1988 and  is
also  a director of  Farm Bureau Mutual  and American Ag.  Mr. Christopherson is
also a director of the American Farm Bureau Federation and serves on a number of
agricultural  boards  including  the   Agricultural  Utilization  and   Research
Institute.  Mr. Christopherson is a diversified  grain and livestock farmer from
Pennock, Minnesota, where  he operates nearly  1,800 acres on  the family  farm,
raising hogs, corn, soybeans, and wheat.
    
 
   
    John  W. Creer is a Class A Director of the Company. Since 1980, he has been
President and  Chief  Executive Officer  of  the Farm  Management  Company,  the
agricultural  real estate  holding and  management company  wholly owned  by the
Church of Jesus Christ of Latter-day Saints (Mormon). As such he is  responsible
for management of a substantial multi-national resource. He is also Secretary of
the  worldwide church's Investment  Policy Committee. Mr. Creer  is a lawyer and
received a doctorate of laws degree from the University of Munich.
    
 
    Kenny J. Evans is a Class B Director  of the Company. He is President and  a
director  of the Arizona Farm Bureau  Federation. Mr. Evans, a farmer, corporate
executive and business owner, is also Chairman of the
 
                                       65
<PAGE>
   
National Agricultural  Labor Advisory  Committee and  a former  Chairman of  the
Arizona  Commission of  Agriculture and Horticulture.  He is a  director of Farm
Bureau Insurance  Service Company  of  Arizona, Western  Life, Western  Ag,  and
Western Farm Bureau Mutual.
    
 
    Gary Hall is a Class B Director of the Company. He has been the President of
the  Kansas Farm  Bureau Federation  and affiliated  companies, including Kansas
Farm Bureau  Life Insurance  Company  and Kansas  Farm Bureau  Mutual  Insurance
Company,  since 1994. Mr. Hall is  also a director of Western  Ag. He has been a
self-employed farmer and stockman since 1974, and he served as Kansas  Secretary
of Agriculture in 1990 and 1991.
 
    Karen  J. Henry  is a Class  B Director of  the Company. She  was elected as
President of the Wyoming Farm Bureau Federation in 1995, after having served  as
a  director since 1992. Ms.  Henry is a director  and President of Mountain West
Farm Bureau  Mutual Insurance  Company and  a director  of Western  Life and  of
Western Ag. She is involved in a family ranch and cattle operation.
 
    Richard  Kjerstad is a  Class B Director  of the Company.  He and his family
have extensive farming and cattle  ranching operations in Western South  Dakota.
Mr. Kjerstad was elected President of the South Dakota Farm Bureau Federation in
1995.  He is also President and a director of South Dakota Mutual and a director
of Farm Bureau Life.
 
   
    David  L.  McClure  is  a  Class  B  Director  of  the  Company.  He  is   a
farmer-rancher  raising wheat, barley, hay, and cattle in the Lewistown, Montana
area. Mr. McClure has been President of the Montana Farm Bureau Federation since
1987 and is  also a director  and Vice  President of Mountain  West Farm  Bureau
Mutual  Insurance  Company, a  director  of American  Ag  and Western  Ag  and a
director and Vice President of Western Life.  He has been a member of the  board
of  directors of the American Farm Bureau Federation since 1993, and a member of
its Audit Committee since 1994.
    
 
   
    H. Eldon Merklin is a Class B Director of the Company. He has been President
of the Oklahoma Farm Bureau Federation,  and of the Oklahoma Farm Bureau  Mutual
Insurance  Company since  November 1993 and  served on the  Oklahoma Farm Bureau
board of directors since 1975. Mr. Merklin  was elected to a two-year term as  a
member of the board of directors of the American Farm Bureau Federation in 1995.
He is a director of American Ag and Western Ag. In 1986, United States Secretary
of  Agriculture Richard Lyng  appointed Mr. Merklin  to the national Cattlemen's
Beef Promotion and Research Board, where he served for seven years. Mr.  Merklin
resides  near Mutual, Oklahoma,  where he raises wheat  and alfalfa, and stocker
cattle and an Angus cow-calf herd.
    
 
   
    Bryce P. Neidig is a Class B Director. He has been President of the Nebraska
Farm Bureau Federation and  of Farm Bureau Insurance  Company of Nebraska  since
1981. He is also a director of Farm Bureau Life, American Ag and Western Ag. Mr.
Neidig is also a director of the American Farm Bureau Federation and Chairman of
its Trade Advisory Committee, and a director of Nebraska Blue Cross Blue Shield.
He  raises irrigated and  dry land corn as  well as soybeans  and alfalfa on his
Madison County farm.
    
 
    Howard D.  (Dan)  Poulson, a  Class  B Director  of  the Company,  has  been
President  and  Administrator  of  the  Wisconsin  Farm  Bureau  Federation  and
affiliated companies,  including Rural  Mutual Insurance  Company, since  August
1991.  He has served  on the board  of directors of  Wisconsin Farm Bureau since
1969. He was appointed to the State of Wisconsin Department of Natural Resources
Board in October 1995. Mr.  Poulson is also a director  of Farm Bureau Life.  He
and  his wife operate  a 250 acre hog  and grain farm  near Palmyra in Jefferson
County, Wisconsin.
 
    Howard G.  Schmid is  a Class  B  Director of  the Company.  He has  been  a
director  of the  North Dakota  Farm Bureau  and Nodak  Mutual Insurance Company
since 1988 and was elected President  of both organizations in 1990. Mr.  Schmid
is  a director of  Western Life and Western  Ag. He and his  wife have owned and
operated a farm at Oberon, which is  in north central North Dakota, since  1958,
raising Durham wheat, hard red spring wheat, barley, sunflowers, and canola.
 
   
    John  J. Van Sweden is a Class B  Director of the Company. Mr. Van Sweden is
President and a director of the New Mexico Farm and Livestock Bureau,  President
and a director of Western Farm Bureau Mutual,
    
 
                                       66
<PAGE>
   
Chairman  of Western Farm Bureau Management Corp. and a director of Western Life
and Western Ag. He is  also President of V7 Ranch  Co., Inc., which has been  in
his  family for five  generations since 1868.  This is a  cow/ calf/yearling and
ranch operation, producing approximately 650 tons  of hay per year, in the  area
of Raton, New Mexico.
    
 
    John  E. Walker  is a Class  A Director  of the Company.  Mr. Walker retired
January 1,  1996 from  Business Men's  Assurance (BMA),  Kansas City,  Missouri,
where he had been the Managing Director of Reinsurance Operations since 1979. He
had  been a  member of the  board of  directors of BMA  for 11  years before his
retirement, and  a member  of its  executive  committee. Mr.  Walker is  also  a
director  of Lab One,  Inc., Lenexa, Kansas,  a publicly traded  blood and urine
testing business.
 
ELECTION OF DIRECTORS
 
   
    The Articles of Incorporation provide for  a Board of Directors composed  of
three  to  five  Class  A  Directors,  to  be  elected  by  the  Class  A Common
stockholders and the Series A Preferred stockholders voting together as a single
voting group, and ten to twenty Class B  Directors to be elected by the Class  B
Common stockholders. All Directors are elected for a one-year term. A person who
is an employee, officer or director of a Class B Common stockholder or any other
Farm  Bureau organization is not  eligible to be elected  as a Class A Director.
Class B Directors  are affiliated with  Farm Bureau organizations.  The Class  B
Common  Stockholder Agreement obligates the Class B Common stockholders to elect
the Presidents of the 15  state Farm Bureau federations  in the states in  which
the  Company's operations are conducted as Class B Directors. The Class B Common
Stockholder Agreement also obligates  the Class B  Common stockholders to  elect
the President of the Iowa Farm Bureau Federation as Chairman of the Board and to
elect  the Chief Executive Officer of the  Company and two other officers of the
Company nominated  by  the Chairman  of  the Board  as  Class B  Directors.  See
"Certain  Transactions  and Relationships  -- Stockholders'  Agreement Regarding
Management and Transfer of Shares of Class B Common Stock."
    
 
ADVANCE NOTICE REQUIREMENTS
 
    The Bylaws  establish  advance notice  procedures  with regard  to  (i)  the
nomination,  other  than  by or  at  the  direction of  the  Company's  Board of
Directors, of candidates for election to  the Company's Board of Directors  (the
Nomination  Provision) and (ii) certain business  to be brought before an annual
meeting of stockholders of the Company (the Business Provision).
 
    The Nomination  Provision, by  requiring advance  notice of  nominations  by
stockholders,  affords the Company's Board of Directors a meaningful opportunity
to consider  the qualifications  of the  proposed nominees  and, to  the  extent
deemed  necessary or  desirable by the  Company's Board of  Directors, to inform
stockholders about such qualifications.
 
    The Business Provision, by requiring advance notice of business proposed  to
be  brought  before an  annual meeting,  provides a  more orderly  procedure for
conducting annual meetings of stockholders  and provides the Company's Board  of
Directors  with  a  meaningful  opportunity  prior  to  the  meeting  to  inform
stockholders, to the extent deemed necessary or desirable by the Company's Board
of Directors, of any business proposed to be conducted at such meeting, together
with any recommendation of the Board  of Directors. The Business Provision  does
not affect the right of stockholders to make stockholder proposals for inclusion
in  proxy statements for the Company's  annual meetings of stockholders pursuant
to the rules of the Securities and Exchange Commission. In addition, neither the
Nomination Provision nor the Business Provision will prevent any stockholder  or
stockholders holding at least 10% of the shares entitled to vote on a particular
matter  from  requesting  a  special  meeting with  respect  to  such  matter in
accordance with the Iowa Business Corporation Act.
 
    Although these Bylaw provisions do not give the Company's Board of Directors
any power to approve or disapprove  of stockholder nominations for the  election
of  Class A  Directors or of  any other  business desired by  stockholders to be
conducted at an  annual meeting  of stockholders  if the  proper procedures  are
followed,  these Bylaw provisions may have the effect of precluding a nomination
of a Class A Director or precluding  the conducting of business at a  particular
annual  meeting,  and may  make  it difficult  for a  third  party to  conduct a
solicitation of proxies to elect its own slate of Class A Directors or otherwise
attempt to obtain control of the Company, even if such a solicitation or attempt
might be beneficial to the Company and its stockholders.
 
                                       67
<PAGE>
   
COMMITTEES OF THE BOARD OF DIRECTORS
    
 
   
    Committees of the  Board include  an Executive  Committee, Audit  Committee,
Class  A  Director Nominating  Committee, Compensation  Committee, and  a Budget
Committee.
    
 
   
    The Company  has  established an  Executive  Committee composed  of  Messrs.
Wiederstein  (Chairman), Gibson, Maahs  and Morain. The  Executive Committee may
exercise all powers of the Board of Directors during intervals between  meetings
of  the Board,  except for matters  reserved to  the Board by  the Iowa Business
Corporation Act, and except for removal or replacement of the Chairman or  Chief
Executive Officer.
    
 
    The Company has established an Audit Committee composed of Class A Directors
Messrs.  Chicoine, Creer and Walker, with  Mr. Chicoine serving as Chairman. The
Audit Committee  must include  only Class  A Directors  who are  independent  of
management  and  free  from  any relationships  that  would  interfere  with the
exercise of independent judgment. The  Audit Committee reviews the  professional
services   to  be  provided  by  the  Company's  independent  auditors  and  the
independence of  such  auditors  from  management  of  the  Company.  The  Audit
Committee  also  reviews the  scope of  the audit  by the  Company's independent
auditors, the annual financial statements  of the Company, the Company's  system
of  internal  accounting controls  and such  other matters  with respect  to the
accounting, auditing and  financial reporting  practices and  procedures of  the
Company  as it may find  appropriate or as may be  brought to its attention, and
meets from time to time  with member of the  Company's internal audit staff.  In
addition  to the usual and customary functions of an Audit Committee governed by
the requirements of the New York Stock Exchange, the Audit Committee is required
to review with the auditors and management any material transaction or series of
similar transactions  to which  the Company  was, within  the past  year, or  is
currently  expected  to be,  a  party, and  with  respect to  which  a director,
executive officer, or holder of more than five percent of any class of stock  of
the  Company is a party. If the  Audit Committee determines that any transaction
or proposed transaction between the Company and Farm Bureau Mutual is unfair  to
the  Company, the  Company is  required to submit  the matter  to a coordinating
committee for resolution.
 
    The Company has established a  Class A Directors Nominating Committee  which
nominates  candidates  for  election  to  the  Board  of  Directors  as  Class A
Directors. The Committee members are nominated by the Chairman of the Board, and
include Messrs.  Merklin, Ashby,  McClure, Walker  and Creer,  with Mr.  Merklin
serving  as  Chairman of  the  Committee. The  Committee  must include  at least
two-thirds of the Class A Directors and may consist of up to five members of the
Board nominated  by  the Chairman  of  the Board.  Any  action of  the  Class  A
Directors  Nominating Committee requires the concurrence  of at least 50% of the
Class A Directors who are members of the Committee.
 
   
    The Company  has  established  a  Compensation Committee  of  the  Board  of
Directors  which  has  oversight  responsibility  with  respect  to compensation
matters involving executive officers of the Company. The Compensation  Committee
is  composed of Messrs. Wiederstein, Evans, Neidig, Chicoine and Creer, with Mr.
Wiederstein serving as the Chairman of the Committee.
    
 
    The Company has established a Budget Committee designated by the Chairman of
the Board and composed  of Messrs. Poulson, Mitchell,  Van Sweden, Chicoine  and
Walker,  with Mr. Poulson as Chairman.  The Budget Committee reviews all budgets
proposed by  management  and  makes  recommendations thereon  to  the  Board  of
Directors.
 
    The  Company  has  also  established  an  Investment  Committee,  a  Class B
Directors Nominating  Committee and  an Advisory  Committee, and  may  establish
other  committees in its  discretion. The Advisory Committee  is composed of the
general managers  of  the  Farm Bureau  affiliated  property-casualty  insurance
companies in the Company's market territory.
 
   
DIRECTOR COMPENSATION
    
 
    After  the  Offering,  all  non-employee Directors  will  receive  an annual
retainer of $2,000, a fee of $1,000 for each board meeting attended and a fee of
$500 for each committee  meeting attended. In addition,  Class A Directors  will
receive  an annual  retainer of  $13,333. All  Directors will  be reimbursed for
travel  expenses  incurred  in  attending  board  or  committee  meetings.  Upon
completion of the Offering, all non-employee Directors will receive an option to
purchase  2,000 shares of Class A Common  Stock of the Company. Thereafter, each
new non-employee Director  will receive an  option to purchase  2,000 shares  of
Class  A  Common Stock  of the  Company upon  initial election  to the  Board of
Directors of the Company.  See "Management Compensation --  1996 Class A  Common
Stock Compensation Plan."
 
                                       68
<PAGE>
EXECUTIVE OFFICERS
 
   
    Commencing  January 1, 1996, most of the executive and other officers of the
Company devote  all  of their  time  to the  affairs  of the  Company.  Services
performed  for affiliates of the  Company are charged to  such affiliates on the
basis of a  time allocation  and the affiliates  are required  to reimburse  the
Company  for  the cost  of  such services,  plus  one-half of  one  percent. Two
officers, Mr. Maahs  and Mr.  Morain, do  not devote all  of their  time to  the
affairs  of the Company as they are  also employed by Management Corp., a wholly
owned subsidiary of the Iowa Farm Bureau Federation, and they are compensated by
the Company  for their  services to  the Company  and by  the Iowa  Farm  Bureau
Federation  for their services to it based on the portion of their time expected
to be expended on behalf of each entity.
    
 
   
    The current executive officers of the Company are as follows:
    
 
<TABLE>
<CAPTION>
          NAME                 AGE                           POSITION
- -------------------------      ---      --------------------------------------------------
<S>                        <C>          <C>
Edward M. Wiederstein              47   Chairman of the Board and Director
Thomas R. Gibson                   51   Executive Vice President, General Manager, Chief
                                         Executive Officer and Director
Eugene R. Maahs                    64   Senior Vice President, Secretary and Treasurer and
                                         Director
Stephen M. Morain                  50   Senior Vice President and General Counsel and
                                         Director
William J. Oddy                    52   Vice President, Assistant General Manager and
                                         Chief Operating Officer
Timothy J. Hoffman                 45   Vice President, Chief Marketing Officer
Richard D. Warming                 62   Vice President, Chief Investment Officer and
                                         Assistant Treasurer
James W. Noyce                     40   Vice President, Chief Financial Officer
Thomas E. Burlingame               51   Vice President, Associate General Counsel
W. Kent Fairchild                  54   Vice President, Product Development and Marketing
                                         Services
Ronald C. Price                    44   Vice President, Agency
Monte R. Roumpf                    56   Vice President, Information Technology
JoAnn W. Rumelhart                 43   Vice President, Life Operations
Robert L. Tatge                    49   Vice President, Property-Casualty Operations
F. Walter Tomenga                  49   Vice President, Corporate Affairs
Lynn E. Wilson                     46   Vice President, Multi-State Sales
</TABLE>
 
    Set forth  below is  a  description of  the business  experience,  principal
occupation  and employment during the last  five years of the executive officers
of the Company:
 
    Biographical information for Messrs.  Wiederstein, Gibson, Maahs and  Morain
is set forth above under "-- Directors."
 
    William  J. Oddy, FSA, MAAA, is  Vice President, Chief Operating Officer and
Assistant  General  Manager  of   the  Company  and   of  its  major   operating
subsidiaries. Mr. Oddy has been employed by the Company and its affiliates since
1968.
 
    Timothy  J. Hoffman,  FSA, CLU, ChFC,  FLMI, LLIF, MAAA,  is Vice President,
Chief Marketing Officer of the Company and its major operating subsidiaries. Mr.
Hoffman has been employed by the Company and its affiliates since 1971.
 
                                       69
<PAGE>
    Richard D. Warming is Vice President, Chief Investment Officer and Assistant
Treasurer of the Company and of the major operating subsidiaries. He is chairman
of the  Investment Committee  of each  of the  companies. Mr.  Warming has  been
employed by the Company and its affiliates since 1959.
 
    James  W. Noyce, CPA, FCAS, ASA, FLMI, MAAA, was named Vice President, Chief
Financial Officer  of  the  Company  and its  major  operating  subsidiaries  in
December 1995, having served as Vice President -- Controller since January 1991.
He  is the  Chairman of  the Benefits Administration  Committee for  each of the
companies. Mr. Noyce has been employed  by the Company and its affiliates  since
1985.
 
    Thomas  E. Burlingame  is Vice President,  Associate General  Counsel of the
Company and its major operating  subsidiaries. Mr. Burlingame has been  employed
by the Company and its affiliates since 1980.
 
    W.  Kent  Fairchild  was  named  Vice  President,  Product  Development  and
Marketing Services in April  1994, after serving as  Senior Vice President  Life
Operations of Western Life from 1987 to 1994.
 
    Ronald C. Price, CLU, LUTCF, LLIF, is Vice President, Agency for the Company
and  its major operating subsidiaries. He has been employed by the Company since
1975 as  a career  agent, agency  manager,  and a  state sales  director  before
assuming his present position in 1988.
 
   
    Monte R. Roumpf, CPCU, FLMI, has been employed by the Company since 1968 and
has been its Vice President, Information Technology since 1991.
    
 
    JoAnn  W. Rumelhart, FSA, MAAA, became  Vice President -- Life Operations of
the Company and  its major  operating subsidiaries in  July of  1994. She  began
working for the Company in 1978, and served as Vice President -- Client Services
from January 1991.
 
    Robert L. Tatge, FCAS, MAAA, CLU, became Vice President -- Property-Casualty
Operations for the Company and its major operating subsidiaries in July 1994. He
has  been  employed by  the Company  since  1968 and  previously served  as Vice
President -- Underwriting and Claims from 1991.
 
    F. Walter  Tomenga is  the Company's  Vice President,  Corporate Affairs,  a
position  he has held since June 1994. He has been employed by the Company since
1989, previously serving as  Member Health Services Vice  President and as  Vice
President -- Research and Development.
 
    Lynn  E. Wilson, CLU, CHFC, MSFS, has been Vice President, Multi-State Sales
since July  1994.  From 1989  to  July 1994  he  was Senior  Vice  President  of
Marketing  for Western Farm Bureau Life. He  was an agent, and an agency manager
for the Company from 1973 to 1985.
 
                            MANAGEMENT COMPENSATION
 
   
EXECUTIVE OFFICER COMPENSATION
    
 
    As described herein, the  Company has adopted a  Stock Option Plan and  made
awards thereunder to become effective on the date of this Offering.
 
    The  following table  summarizes the  compensation paid  by the  Company and
certain affiliates to the Chief Executive Officer and to the Company's four most
highly compensated executive officers, other  than the Chief Executive  Officer,
who  were serving on December 31, 1995, for services rendered to the Company and
these affiliates in  all capacities during  the fiscal year  ended December  31,
1995.  No  "long-term compensation"  was paid  to any  executive officer  of the
Company in 1995.
 
                                       70
<PAGE>
                           SUMMARY COMPENSATION TABLE
 
<TABLE>
<CAPTION>
                                                                                        ANNUAL COMPENSATION
                                                                               -------------------------------------
                                                                                                        ALL OTHER
NAME AND PRINCIPAL POSITION (1)                                       YEAR       SALARY      BONUS     COMPENSATION
- ------------------------------------------------------------------  ---------  ----------  ---------  --------------
<S>                                                                 <C>        <C>         <C>        <C>
Thomas R. Gibson .................................................       1995  $  275,000  $  73,123   $  24,662(2)
 Executive Vice President, General Manager and Chief Executive
 Officer
Stephen M. Morain ................................................       1995     235,000     25,216      14,683(3)
 Senior Vice President and General Counsel
William J. Oddy ..................................................       1995     227,000     60,360      22,581(4)
 Vice President, Assistant General Manager and Chief Operating
 Officer
Timothy J. Hoffman ...............................................       1995     171,000     32,478      15,879(5)
 Vice President and Chief Marketing Officer
Richard D. Warming ...............................................       1995     163,000     30,959      30,360(6)
 Vice President, Chief Investment Officer and Assistant Treasurer
</TABLE>
 
- ------------------------
(1) In 1995, each person named was employed by Management Corp., a subsidiary of
    the Iowa Farm Bureau Federation, and,  in addition to providing services  to
    the  Company, also  provided services to  affiliates of the  Company such as
    Farm  Bureau  Mutual,  South  Dakota  Mutual,  and  the  Iowa  Farm   Bureau
    Federation, the financial results of which are not included in the Company's
    consolidated  financial  statements.  The  compensation  expenses  for these
    executives were allocated among  the Company and each  of the affiliates  to
    which  services  were provided  based primarily  on the  amount of  time the
    executive devoted to each entity's affairs. For 1995, for each of the  named
    persons, the portion of such executive's total compensation allocated to the
    Company  was as follows: Gibson, 70.8%; Morain, 51.7%; Oddy, 63.6%; Hoffman,
    77.0%; and Warming, 98.2%. In 1996, these executives became employees of the
    Company and, accordingly, receive their total compensation from the  Company
    (except   for  Mr.  Morain  who  is  an  employee  of  the  Company  (as  to
    approximately 60% of his compensation) and of Management Corp.). The Company
    will charge a management  fee for services provided  by these executives  to
    the  Company's affiliates.  See "Certain  Transactions and  Relationships --
    Service Agreement with Farm Bureau Management Corporation."
 
(2) Mr.  Gibson's "all  other  compensation" provided  by  the Company  in  1995
    included  70.8% of (i) $16,173 for the cost of life insurance coverage; (ii)
    $6,286 for the  value of  personal use of  a Company  fleet automobile,  and
    (iii) $2,203 under a Company flex cash (cafeteria plan) account.
 
(3)  Mr.  Morain's "all  other  compensation" provided  by  the Company  in 1995
    included 51.7% of (i) $8,447 for  the cost of life insurance coverage,  (ii)
    $4,976  for the  value of  personal use of  a Company  fleet automobile, and
    (iii) $1,260 under a Company flex cash (cafeteria plan) account.
 
(4) Mr. Oddy's "all other compensation" provided by the Company in 1995 included
    63.6% of (i) $12,952 for the  costs of life insurance coverage, (ii)  $7,772
    for  the value  of personal  use of  a Company  fleet automobile,  and (iii)
    $1,857 under a Company flex cash (cafeteria plan) account.
 
(5) Mr.  Hoffman's "all  other compensation"  provided by  the Company  in  1995
    included  77.0% of (i) $7,256 for the  cost of life insurance coverage, (ii)
    $8,398 for the value of personal use of a Company fleet automobile and (iii)
    $225 for an educational bonus.
 
(6) Mr.  Warming's "all  other compensation"  provided by  the Company  in  1995
    included  98.2% of (i) $21,459 for the cost of life insurance coverage, (ii)
    $6,859 for the  value of  personal use of  a Company  fleet automobile,  and
    (iii) $2,042 under a Company flex cash (cafeteria plan) account.
 
                                       71
<PAGE>
STOCK OPTIONS
 
    No  stock options,  freestanding stock  appreciation rights  (SARs) or other
equity-based awards were granted  to any executive officer  or other persons  by
the Company prior to 1996.
 
AWARD TABLE
 
    Set  forth below is  a table of  the option grants  approved under the Stock
Option Plan for each of the named executive officers, the non-employee Directors
of the Company as a group, the non-employee directors of first tier subsidiaries
of the Company as a group, all executive officers as a group, all employees as a
group and the  members of  the Advisory Committee.  Each of  these options  will
become effective on the date on which the Shares are first offered to the public
pursuant  to this Offering (the Effective Date), have  a term of up to 10 years,
become exercisable in five  approximately equal annual  installments on each  of
the  first, second, third, fourth  and fifth anniversaries of  the date of grant
(except that the options  granted to non-employee directors  of the Company  and
its  subsidiaries become fully  exercisable six months after  the date of grant)
and have an exercise price per share equal to the initial public offering price.
Except as to options for 2,000  shares granted to each non-employee Director  of
the  Company and its first tier subsidiaries  and to the members of the Advisory
Committee, all  of which  are  nonqualified stock  options (NQSOs),  the  actual
number  of  option shares  to be  granted  will depend  upon the  initial public
offering price  of the  Shares.  The option  grants  to executive  officers  and
employees  will generally qualify  as incentive stock  options (ISOs), except to
the extent that the aggregate exercise  price with regard to options that  first
become exercisable in one year exceeds $100,000; any such excess options will be
treated as NQSOs.
 
<TABLE>
<CAPTION>
                                                                                       ASSUMED NUMBER OF
NAME                                                                                   OPTION SHARES (1)
- -------------------------------------------------------------------------------------  -----------------
<S>                                                                                    <C>
Thomas R. Gibson.....................................................................         63,568
Stephen M. Morain....................................................................         40,736
William J. Oddy......................................................................         52,108
Timothy J. Hoffman...................................................................         29,352
Richard D. Warming...................................................................         28,056
All non-employee Directors as a group (17 persons)...................................         34,000
All non-employee directors of first tier subsidiaries as a group (25 persons)........         50,000
All executive officers as a group (16 persons).......................................        432,136
All other employees as a group (33 persons)..........................................        206,612
The members of the Advisory Committee, as a group (9 persons)........................         18,000
</TABLE>
 
- ------------------------
 
   
(1) Based on an assumed offering price of $18.50.
    
 
1996 CLASS A COMMON STOCK COMPENSATION PLAN
 
   
    In  March 1996 the Company's Board of Directors adopted and the shareholders
of the Company approved the 1996  Class A Common Stock Compensation Plan  (Stock
Option  Plan  or the  Plan). Awards  under  the Stock  Option Plan  (Awards) are
designated as ISOs, NQSOs, bonus stock, restricted stock or SARs. Awards may  be
granted  to consultants, advisors,  Directors of the Company  and its first tier
subsidiaries (whether or not they are  employees of the Company), employees  and
officers  of the Company. No awards will  be granted after the expiration of ten
years from  the effective  date  of the  registration  statement of  which  this
Prospectus is a part.
    
 
   
    The  Plan is administered by the Board. The Board, within the limitations of
the Plan, determines the persons to whom  Awards will be granted, the number  of
shares  to be covered by each Award,  whether the Awards granted are intended to
be ISOs, the duration and  rate of exercise of  each Award, the option  purchase
price per share and the manner of exercise, the time, manner and form of payment
upon  exercise of an Award and whether restrictions such as repurchase rights of
the Company are to be imposed on shares subject to Awards. All stock options and
SARs granted  under  the  Plan  will  have an  exercise  price  or  base  price,
respectively,  no less than 85%  of the fair market value  of the Class A Common
Stock on the date of grant. The  Board also has authority to interpret the  Plan
and  any instrument or agreement entered into  under the Plan, to establish such
rules and regulations  relating to the  administration of the  Plan as it  deems
appropriate and
    
 
                                       72
<PAGE>
   
to  make all other  determinations which may  be necessary or  advisable for the
administration of  the Plan.  The Board  of Directors  may terminate,  amend  or
modify the Plan in a manner consistent with the Plan's provisions, provided such
changes do not violate the federal or state securities laws.
    
 
   
    The  plan  provides  that  1,750,000  shares of  Class  A  Common  Stock are
available for grant under the Plan.  If any Award terminates, expires or  lapses
without  the issuance  of any  Class A Common  Stock the  underlying stock shall
again become available  for grant. In  the event  of a change  in the  Company's
corporate   structure  that   affects  the   shares  (for   example,  a  merger,
recapitalization, or stock dividend),  the Board shall  make adjustments to  the
number  of  shares available  to the  Plan and  to  the number  and or  price of
outstanding Awards to prevent dilution or enlargement of rights.
    
 
   
    The Plan provides that the terms of  Awards of restricted stock or SARs  may
be established by the Board, in its discretion, at the time of grant.
    
 
   
    The  Plan provides for the automatic grant of nonqualified stock options for
2,000 Shares to each person who is a non-employee Director of the Company and/or
of its first  tier subsidiaries  on the Effective  Date, at  the initial  public
offering  price set forth  on the cover  page of this  Prospectus. Recipients of
nonqualified stock options include the 17 non-employee Directors of the  Company
and  25 non-employee  Directors of the  Company's first  tier subsidiaries, with
respect to a total of 84,000 shares. Subsequent to the date of this  Prospectus,
automatic  grants of nonqualified stock options for 2,000 shares will be awarded
to new non-employee Directors of the Company and of its first tier subsidiaries,
at the time of initial  election or appointment, at  an exercise price equal  to
100%  of the fair market value of the  shares on the date of grant. Non-employee
Director options  vest in  full six  months after  the date  of grant,  and  are
exercisable  for a term of 10 years from the date of grant or, if earlier, three
years from the date  such non-employee Director ceases  to serve as a  Director.
The  Board of Directors will have no discretion regarding the grants or terms of
non-employee Director options. Nonqualified stock options for 2,000 shares  each
have been granted to the nine members of the Advisory Committee.
    
 
   
    The  purchase price of Shares purchased pursuant to exercise of an Option by
an employee must be  paid in full upon  exercise, in cash, by  check, or in  the
discretion  of the Board and  upon such terms and  conditions as the Board shall
approve, by  transferring Shares  to the  Company, or  by a  combination of  the
foregoing  methods.  The Board  is also  empowered to  authorize the  Company to
withhold shares for the payment of income taxes on the exercise of options.  The
Company  may also  make loans  to Plan  participants to  allow them  to exercise
options subject to specified terms, and secured by a pledge of the shares.
    
 
    The Plan  provides that  the right  to  purchase all  shares subject  to  an
employee  option will vest in five equal  installments on each of the first five
anniversaries of the date  of grant or, if  earlier, upon the death,  disability
or,  if at  least six  months have  expired from  the date  of the  grant of the
option, upon retirement  after age 55  with a  combination of age  and years  of
service  with the Company and other Farm  Bureau organizations of at least 85 (a
Qualifying Retirement). Upon termination of employment for any reason other than
death, disability or  Qualifying Retirement,  options must  be exercised  within
thirty days or they will expire. If a participant's termination of employment is
due to death, disability or Qualifying Retirement, the option is exercisable for
a  period  of three  years after  termination.  The Plan  also provides  for the
immediate vesting of all outstanding Awards  upon the occurrence of a Change  in
Control as defined in the Plan. Awards under the Plan, therefore, may affect the
extent  to which and the means by which  a potential acquiror of the Company may
be able to acquire control of the Company and may discourage potential acquirors
from making proposals  which certain  of the Company's  stockholders might  find
attractive  due  to the  increased  percentage of  ownership  of the  Company by
executive officers and directors.
 
   
    It is anticipated that prior to completion of the Offering, options for  the
purchase  of a  total of  740,748 shares  of Class  A Common  Stock (assuming an
initial public offering price of $18.50),  each with a per share exercise  price
equal  to the initial public offering price set  forth on the cover page of this
Prospectus, will be granted, leaving, approximately 1,009,252 shares of Class  A
Common  Stock available for grant as additional  Awards under the Plan. To date,
no grants of SARs or stock bonuses have been made under the Plan.
    
 
                                       73
<PAGE>
    FEDERAL INCOME TAX ASPECTS.  The following is a brief summary of the federal
income tax consequences of  awards made under the  Stock Option Plan based  upon
the  federal income tax laws  in effect on the date  hereof. This summary is not
intended to be exhaustive and does not describe state or local tax consequences.
 
    INCENTIVE STOCK OPTIONS.  No taxable income is realized by the grantee  upon
the  grant or exercise of an ISO. If  a grantee does not sell the stock received
upon the exercise of an ISO (ISO Shares) for at least two years from the date of
grant and within one  year from the  date of exercise, when  the ISO Shares  are
sold  any gain  or loss realized  will be  treated as long-term  capital gain or
loss. In such  circumstances, no deduction  will be allowed  to the Company  for
federal income tax purposes.
 
    If ISO Shares are disposed of prior to the expiration of the holding periods
described above, the grantee generally will realize ordinary income at that time
equal  to the lesser  of the excess  of the fair  market value of  the shares at
exercise over the  price paid  for such  ISO Shares or  the actual  gain on  the
disposition.  The  Company  will  generally  be  entitled  to  deduct  any  such
recognized amount. Any  further gain  or loss realized  by the  grantee will  be
taxed  as short-term  capital gain  or loss.  Subject to  certain exceptions for
disability or death, if an ISO is exercised more than three months following the
termination of the grantee's  employment, the ISO will  generally be taxed as  a
nonqualified stock option.
 
    NONQUALIFIED  STOCK OPTIONS.   No income is  realized by the  grantee at the
time a  nonqualified stock  option  is granted.  Generally  upon exercise  of  a
nonqualified stock option, the grantee will realize ordinary income in an amount
equal  to the  difference between  the price  paid for  the shares  and the fair
market value of the shares on the  date of exercise. The Company will  generally
be  entitled to a tax deduction  in the same amount and  at the same time as the
grantee recognizes ordinary income. Any  appreciation or depreciation after  the
date  of exercise will be treated as either short-term or long-term capital gain
or loss, depending upon the length of time that the grantee has held the shares.
 
    OTHER AWARDS.  The Stock Option Plan authorizes the issuance of awards other
than ISOs and nonqualified stock  options, including stock appreciation  rights,
restricted  stock and stock bonuses. No  awards other than ISOs and nonqualified
stock options have been granted under the Plan.
 
    SECTION 162(M).  Awards paid to certain executive officers may be subject to
the limitations under Section 162(m) of the Internal Revenue Code that  prohibit
the  deduction  of certain  compensation  paid in  excess  of $1,000,000  in any
taxable year. The application of such section to awards made under plans adopted
and approved  prior to  the time  at which  a company's  stock becomes  publicly
traded  is not clear. The Company believes that compensation payable pursuant to
options granted  under  the  Stock Option  Plan  should  not be  limited  as  to
deductibility  by  reason of  Section 162(m)  and  that compensation  payable in
respect to  other  awards may  fail  to be  deductible  for federal  income  tax
purposes  unless such  awards qualify for  certain exemptive relief  that may be
available for grants  made prior  to the first  meeting of  stockholders of  the
Company at which Directors are elected in 1999.
 
BENEFITS
 
    Employees  are generally covered  under the Iowa  Farm Bureau Federation and
Affiliated Companies Retirement Plan, the  Supplemental Retirement Plan and  the
Iowa  Farm Bureau  Federation Affiliates  Supplemental Retirement  Plan (Pension
Plans). The three plans operate  as a single plan  to provide total benefits  to
all  participants. The former  two are qualified plans  under Section 401(a) and
the latter plan is a nonqualified plan which provides benefits according to  the
overall  plan  formulas,  but  includes  compensation  exceeding  $150,000 under
Section 401(a)(1)  and  provides benefits  provided  by the  formula  which  are
otherwise limited by Section 415 of the Internal Revenue Code. The pension plans
are  available to all employees and officers  generally and provide for the same
method   of    allocation   of    benefits   between    management   and    non-
 
                                       74
<PAGE>
management  participants. Active participants include  employees over age 21 who
have worked at  least one  year and  provided at  least 1,000  hours of  service
during  that year. The  pension table below reflects  the total pension benefits
provided according to remuneration and completed years of service.
 
                          ANNUAL PENSION PLAN BENEFITS
 
<TABLE>
<CAPTION>
     ASSUMED HIGH                            YEARS OF SERVICE
   36 MONTH AVERAGE     ----------------------------------------------------------
    ANNUAL SALARY           15          20          25          30          35
- ----------------------  ----------  ----------  ----------  ----------  ----------
<S>                     <C>         <C>         <C>         <C>         <C>
  $125,000              $   40,625  $   56,250  $   71,875  $   87,500  $   87,500
   150,000                  48,750      67,500      86,250     105,000     105,000
   175,000                  56,875      78,750     100,625     122,500     122,500
   200,000                  65,000      90,000     115,000     140,000     140,000
   225,000                  73,125     101,250     129,375     157,500     157,500
   250,000                  81,250     112,500     143,750     175,000     175,000
   300,000                  97,500     135,000     172,500     210,000     210,000
   350,000                 113,750     157,500     201,250     245,000     245,000
</TABLE>
 
    The credited years of  service as of December  31, 1995 for Messrs.  Gibson,
Morain, Oddy, Hoffman and Warming were 29, 18, 27, 24 and 36, respectively.
 
    The plan is a defined benefit plan which provides monthly income to retirees
who  have worked for at least 10 years  and attained age 55. The amount provided
is a  percentage of  the high  36 consecutive  month average  salary  calculated
according  to  the following  formula: 2%  per year  for the  first 10  years of
service, plus 2 1/2% for each year above  10 years of service up to 30 years  of
service.  Unreduced early  retirement benefits  are provided  after 30  years of
service or upon attainment of 85 age plus service points.
 
    Years of service  include all  years in  which an  individual first  exceeds
1,000  hours of service and any year thereafter in which he exceeds 500 hours of
service.
 
    The plan formula provides a monthly benefit for life with a guarantee of 120
monthly payments.  Other  options, including  lump  sum, are  available  to  the
retiree on an actuarially equivalent basis.
 
    The  compensation covered by the Pension Plan is calculated based upon total
salary and bonuses paid  to the participant during  the given year. The  Company
does not make any 401(k) salary reduction contributions.
 
    The  annual benefits shown in the above table are not reduced to reflect the
limitations imposed  by  federal tax  laws,  which  place upper  limits  on  the
benefits which may be provided to any individual by tax qualified pension plans.
The  Iowa Farm  Bureau Affiliates Supplemental  Retirement Plan  is an unfunded,
non-qualified plan,  which provides  that it  will pay  directly the  difference
between  the retirement benefit  normally calculated under  the Iowa Farm Bureau
Federation  and  Affiliated  Companies  Retirement  Plan  and  the  Supplemental
Retirement  Plan,  consistent with  federal tax  law.  In 1995,  Messrs. Gibson,
Morain, Oddy, Hoffman  and Warming received  allocations under the  Supplemental
Plan  for services provided to the  Company of $44,017, $16,488, $30,941, $6,045
and $55,363, which amounts  are not included in  the Summary Compensation  Table
set  forth above,  and which  represents the  percentage of  total benefits they
received in 1995  multiplied by the  percentage of their  time allocated to  the
Company.
 
OTHER COMPENSATION PLANS
 
    Farm Bureau Mutual sponsors a bonus plan for all employees, which includes a
management  performance (bonus) plan  in which executives,  department heads and
managers of Farm Bureau Mutual and its affiliates, including the Company and its
subsidiaries, participate. On an annual  basis, the Company establishes  various
and  distinct  goals  for its  executives,  division heads  and  managers. Goals
generally relate to  such matters  as life insurance  and property-casualty  new
business production, expense levels and earnings. Attainment of individual goals
can  result in payment of cash bonuses ranging  up to 50% of base salary for Mr.
Gibson and Mr.  Oddy and  up to  12% for  managers. Payment  of the  performance
incentive  is made annually in a single,  separate lump sum payment on or before
February 14th of the ensuing year.
 
                                       75
<PAGE>
                       PRINCIPAL AND SELLING STOCKHOLDERS
 
    All of the 4,000,000 Shares of Class A Common Stock offered hereby are being
sold  by the Selling Stockholders. The  Selling Stockholders will receive all of
the net proceeds from the sale of the Shares being sold by them.
 
   
    The following  tables indicate  ownership of  the Company's  Class A  Common
Stock,  Class B Common Stock, and Series  A Preferred Stock immediately prior to
the Offering but after  giving effect to the  Series A Exchange and  immediately
following  completion of  the Offering by  (i) each  person who is  known by the
Company to be the beneficial  owner of 5% or more  of the outstanding shares  of
each  class, (ii) each Selling Stockholder,  (iii) each director of the Company,
and (iv) all executive  officers and directors  as a group.  No Common Stock  of
either  class is owned of record by any  director or officer, and no director or
officer has any vested  options or options  that will vest  within 60 days.  For
information  regarding options held  by officers and  directors, see "Management
Compensation -- Stock Options."
    
 
                              CLASS A COMMON STOCK
 
   
<TABLE>
<CAPTION>
                                                         SHARES BENEFICIALLY                         SHARES TO BE
                                                                OWNED                             BENEFICIALLY OWNED
                                                        PRIOR TO THE OFFERING                     AFTER THE OFFERING
                                                       -----------------------                  -----------------------
                                                        NUMBER OF                # OF SHARES     NUMBER OF
NAME AND ADDRESS OF BENEFICIAL OWNER (1)                  SHARES         %      BEING OFFERED      SHARES         %
- -----------------------------------------------------  ------------  ---------  --------------  ------------  ---------
<S>                                                    <C>           <C>        <C>             <C>           <C>
Iowa Farm Bureau Federation (2)......................     9,475,245       53.6             --      9,475,245       53.6
Farm Bureau Mutual...................................     3,550,454       20.1      2,210,850      1,339,604        7.6
Rural Mutual Insurance Company.......................       874,000        4.9        874,000             --         --
Farm Bureau Insurance Company of Nebraska............       484,500        2.7        334,000        150,500          *
Colorado Farm Bureau Mutual Insurance Company........       423,700        2.4        211,850        211,850        1.2
Mountain West Farm Bureau Mutual Insurance Company...       482,600        2.7        140,000        342,600        1.9
Western Ag...........................................       482,600        2.7        140,000        342,600        1.9
Nodak Mutual Insurance Company.......................       178,600        1.0         89,300         89,300          *
 
Edward M. Wiederstein (3)............................    13,508,299       76.5             --     11,157,449       63.2
Thomas R. Gibson.....................................            --         --             --             --         --
Eugene R. Maahs......................................            --         --             --             --         --
Stephen M. Morain....................................            --         --             --             --         --
V. Thomas Geary (4)..................................     1,525,681        8.6             --      1,385,681        7.8
Roger Bill Mitchell (5)..............................       908,200        5.1             --        556,350        3.1
Kenneth R. Ashby (6).................................         7,790          *             --          7,790          *
Jerry L. Chicoine....................................            --         --             --             --         --
Al Christopherson (7)................................     4,109,039       23.3             --      1,898,189       10.7
John W. Creer........................................            --         --             --             --         --
Kenny J. Evans (8)...................................       507,794        2.9             --        367,794        2.1
Gary Hall (9)........................................       615,600        3.5             --        475,600        2.7
Karen J. Henry (10)..................................       967,100        5.5             --        687,100        3.9
Richard Kjerstad (11)................................         1,900          *             --          1,900          *
David C. McClure (12)................................     1,523,781        8.6             --      1,243,781        7.0
H. Eldon Merklin (13)................................     1,523,781        8.6             --      1,383,781        7.8
Bryce P. Neidig (14).................................     1,525,681        8.6             --      1,051,681        6.0
Howard D. Poulson (15)...............................       880,308        5.0             --          6,308          *
Howard G. Schmid (16)................................       663,100        3.8             --        433,800        2.5
John J. Van Sweden (17)..............................       509,732        2.9             --        369,732        2.1
John E. Walker.......................................            --         --             --             --         --
All directors and executive officers as a group (33
 persons)............................................    17,666,810      100.0             --     13,666,810       77.4
</TABLE>
    
 
                                       76
<PAGE>
                              CLASS B COMMON STOCK
 
   
<TABLE>
<CAPTION>
                                                         SHARES BENEFICIALLY
                                                                OWNED
                                                       -----------------------
                                                        NUMBER OF
NAME AND ADDRESS OF BENEFICIAL OWNER (1)                  SHARES         %
- -----------------------------------------------------  ------------  ---------
<S>                                                    <C>           <C>        <C>             <C>           <C>
Iowa Farm Bureau Federation (2)......................       761,855       63.9
Farm Bureau Mutual...................................       186,866       15.7
Rural Mutual Insurance Company.......................        46,000        3.9
Farm Bureau Insurance Company of Nebraska............        25,500        2.1
Colorado Farm Bureau Mutual Insurance Company........        22,300        1.9
Mountain West Farm Bureau Mutual Insurance Company...        25,400        2.1
Western Ag...........................................        25,400        2.1
Nodak Mutual Insurance Company.......................         9,400      *
 
Edward M. Wiederstein (3)............................       974,121       81.7
Thomas R. Gibson.....................................            --         --
Eugene R. Maahs......................................            --         --
Stephen M. Morain....................................            --         --
V. Thomas Geary (4)..................................        80,299        6.7
Roger Bill Mitchell (5)..............................        47,800        4.0
Kenneth R. Ashby (6).................................           410      *
Jerry L. Chicoine....................................            --         --
Al Christopherson (7)................................       216,265       18.1
John W. Creer........................................            --         --
Kenny J. Evans (8)...................................        26,726        2.2
Gary Hall (9)........................................        32,400        2.7
Karen J. Henry (10)..................................        50,900        4.3
Richard Kjerstad (11)................................           100      *
David C. McClure (12)................................        80,199        6.7
H. Eldon Merklin (13)................................        80,199        6.7
Bryce P. Neidig (14).................................        80,299        6.7
Howard D. Poulson (15)...............................        46,332        3.9
Howard G. Schmid (16)................................        34,900        2.9
John J. Van Sweden (17)..............................        26,828        2.2
John E. Walker.......................................            --         --
All directors and executive officers as a group (33
 persons)............................................     1,192,990      100.0
</TABLE>
    
 
                            SERIES A PREFERRED STOCK
 
   
<TABLE>
<CAPTION>
                                                         SHARES BENEFICIALLY
                                                                OWNED
                                                       -----------------------
                                                        NUMBER OF
NAME AND ADDRESS OF BENEFICIAL OWNER (1)                  SHARES         %
- -----------------------------------------------------  ------------  ---------
<S>                                                    <C>           <C>        <C>             <C>           <C>
Iowa Farm Bureau Federation (2)......................     5,000,000      100.0
</TABLE>
    
 
                                       77
<PAGE>
- ------------------------
 *  Less than 1%.
 
 (1) The address of each officer and director of the Company is 5400  University
    Avenue, West Des Moines, IA 50266, unless otherwise noted.
 
   
 (2)  The Iowa Farm  Bureau Federation owns  9,475,245 shares of  Class A Common
    Stock, 53.6% of the class, and 5,000,000 shares of Series A Preferred Stock,
    100% of such class.  The Series A  Preferred Stock votes  as a single  class
    with  the Class  A Common Stock  on most  matters, and the  Iowa Farm Bureau
    Federation owns 63.9% of the Class A Voting Rights. The remaining holders of
    Class A  Common Stock  thereby have  a proportionately  lower percentage  of
    Class A Voting Rights as compared to their percentage ownership of the Class
    A Common Stock.
    
 
   
 (3)  Represents shares beneficially owned by  Iowa Farm Bureau Federation, Farm
    Bureau Mutual and Western Ag. Mr. Wiederstein is a director of each of  said
    companies  and in such capacity exercises shared investment and voting power
    with respect to all such shares, and he may be deemed a beneficial owner  of
    such shares.
    
 
   
 (4)  Represents  shares beneficially  owned by  American  Ag, Western  Ag, Farm
    Bureau Insurance Service  Company of Idaho,  Farm Bureau Financial  Company,
    Inc.  (Idaho), and the Idaho Farm Bureau Federation. Mr. Geary is a director
    of each of said companies and  in such capacity exercises shared  investment
    and  voting power with  respect to all such  shares, and he  may be deemed a
    beneficial owner of such shares.
    
 
   
 (5) Represents shares beneficially  owned by Western  Ag, Colorado Farm  Bureau
    Mutual  Insurance  Company  and  the Colorado  Farm  Bureau  Federation. Mr.
    Mitchell is  a director  of each  of  said companies  and in  such  capacity
    exercises  shared  investment  and voting  power  with respect  to  all such
    shares, and he may be deemed a beneficial owner of such shares.
    
 
   
 (6) Represents shares beneficially  owned by the  Utah Farm Bureau  Federation.
    Mr.  Ashby is  a director  of said  company and  in such  capacity exercises
    shared investment and voting power with  respect to all such shares, and  he
    may be deemed a beneficial owner of such shares.
    
 
   
 (7) Represents shares beneficially owned by Farm Bureau Mutual, American Ag and
    by the Minnesota Farm Bureau Federation. Mr. Christopherson is a director of
    each  of said companies and in such capacity exercises shared investment and
    voting power  with respect  to  all such  shares, and  he  may be  deemed  a
    beneficial owner of such shares.
    
 
   
 (8)  Represents shares  beneficially owned by  Western Ag,  Western Farm Bureau
    Mutual and Farm Bureau Insurance Service Company of Arizona. Mr. Evans is  a
    director  of each  of said companies  and in such  capacity exercises shared
    investment and voting power with respect to  all such shares, and he may  be
    deemed a beneficial owner of such shares.
    
 
   
 (9)  Represents shares beneficially owned by  Kansas Farm Bureau Life Insurance
    Company and by Western Ag. Mr. Hall is a director of both of said  companies
    and  in  such capacity  exercises shared  investment  and voting  power with
    respect to all such shares, and he may be deemed a beneficial owner of  such
    shares.
    
 
   
(10)  Represents shares  beneficially owned  by Western  Ag, Mountain  West Farm
    Bureau Mutual Insurance Company and the Wyoming Farm Bureau Federation. Mrs.
    Henry is a director of each of said companies and in such capacity exercises
    shared investment and voting power with respect to all such shares, and  she
    may be deemed a beneficial owner of such shares.
    
 
   
(11)  Represents  shares  beneficially owned  by  the South  Dakota  Farm Bureau
    Federation. Mr. Kjerstad  is a  director of  said organization  and in  such
    capacity  exercises shared investment  and voting power  with respect to all
    such shares, and he may be deemed a beneficial owner of such shares.
    
 
                                       78
<PAGE>
   
(12) Represents shares beneficially owned  by American Ag, Western Ag,  Mountain
    West  Farm  Bureau  Mutual Insurance  Company  and the  Montana  Farm Bureau
    Federation. Mr. McClure is a director of each of said companies and in  such
    capacity  exercises shared investment  and voting power  with respect to all
    such shares, and he may be deemed a beneficial owner of such shares.
    
 
   
(13) Represents shares beneficially owned  by American Ag, Western Ag,  Oklahoma
    Farm   Bureau  Mutual  Insurance  Company   and  the  Oklahoma  Farm  Bureau
    Federation. Mr. Merklin is a director of each of said companies and in  such
    capacity  exercises shared investment  and voting power  with respect to all
    such shares, and he may be deemed a beneficial owner of such shares.
    
 
   
(14) Represents  shares beneficially  owned  by American  Ag, Western  Ag,  Farm
    Bureau   Insurance  Company  of  Nebraska   and  the  Nebraska  Farm  Bureau
    Federation. Mr. Neidig is a director of  each of said companies and in  such
    capacity  exercises shared investment  and voting power  with respect to all
    such shares, and he may be deemed a beneficial owner of such shares.
    
 
   
(15) Represents shares beneficially owned by Rural Mutual Insurance Company  and
    the  Wisconsin Farm Bureau Federation. Mr. Poulson  is a director of both of
    said companies and in such  capacity exercises shared investment and  voting
    power  with respect to  all such shares,  and he may  be deemed a beneficial
    owner of such shares.
    
 
   
(16) Represents shares beneficially owned by Western Ag, Nodak Mutual  Insurance
    Company  and  the  North Dakota  Farm  Bureau  Federation. Mr.  Schmid  is a
    director of each  of said companies  and in such  capacity exercises  shared
    investment  and voting power with respect to  all such shares, and he may be
    deemed a beneficial owner of such shares.
    
 
   
(17) Represents shares  beneficially owned  by Western Ag,  Western Farm  Bureau
    Mutual,  Farm Bureau Insurance Service Company of Arizona and the New Mexico
    Farm and Livestock  Bureau. Mr. Van  Sweden is  a director of  each of  said
    companies  and in such capacity exercises shared investment and voting power
    with respect to all such shares, and he may be deemed a beneficial owner  of
    such shares.
    
 
    None  of the  outstanding shares  of Common  Stock are  currently subject to
registration rights. Immediately prior to the Offering there were 27 holders  of
Class  A  Common Stock  and Class  B Common  Stock  of the  Company. All  of the
stockholders are  Farm Bureau  organizations.  Prior to  the Offering,  Class  A
Common  Stock represented  95% and  Class B Common  Stock represented  5% of the
shares of common stock  owned by each  shareholder. None of  the Class B  Common
Stock  can be  sold other than  to a  Farm Bureau organization,  except by first
being  converted  to  Class  A  Common  Stock.  See  "Certain  Transactions  and
Relationships  -- Stockholders'  Agreement Regarding Management  and Transfer of
Shares of Class B Common Stock."
 
                     CERTAIN TRANSACTIONS AND RELATIONSHIPS
 
ORGANIZATION OF THE COMPANY
 
    FBL Financial Group, Inc. was incorporated  as an Iowa corporation in  1993.
In  March 1996, and in anticipation of this Offering, the Company's shareholders
approved a  restatement of  its  articles of  incorporation  and each  share  of
outstanding common stock was split into 1,900 shares of Class A Common Stock and
100  shares of Class B  Common Stock. The information  set forth herein reflects
this 2,000-for-1 stock split.  In 1994 the Company  issued 23,335,600 shares  of
common  stock to 27 stockholders  in exchange for all  the outstanding shares of
Farm Bureau Life and Western Life,  and all minority interests in FBL  Insurance
Company  and Rural  Security Life  which were not  already owned  by Farm Bureau
Life. It also issued 118,000 shares to five additional Farm Bureau organizations
for cash at statutory  book value. The assets  and liabilities of FBL  Insurance
Company and Rural Security Life were assumed by Farm Bureau Life at December 31,
1994, and in 1995 FBL Insurance Company and Rural Security Life were liquidated.
An  additional 400,000 shares were issued to an existing shareholder in 1995 for
cash at  equivalent statutory  book  values, and  6,200  shares were  issued  to
acquire minority interests in Utah Insurance. Each of the shareholders is a Farm
Bureau organization.
 
                                       79
<PAGE>
    In  December  1995,  the stock  of  Utah  Insurance was  transferred  by FBL
Financial Services, Inc. through  Farm Bureau Life,  and Utah Insurance  thereby
became  a direct subsidiary  of the Company.  Management anticipates that during
the second  quarter of  1996 the  Farm Bureau  Mutual pool  will be  revised  to
increase  the percentage of the  pool attributable to Utah  Insurance from 8% to
20% with an effective date retroactive to January 1, 1996. Also, contingent upon
effectiveness of this Offering, Farm Bureau Life will transfer the stock of  FBL
Financial   Services,  Inc.  under  which  all  of  the  Company's  noninsurance
operations are conducted, which will thereby  become a direct subsidiary of  the
Company.
 
    Upon completion of this Offering, the Series A Exchange will be consummated.
See "Prospectus Summary -- The Series A Exchange."
 
SERVICES AGREEMENT WITH FARM BUREAU MANAGEMENT CORPORATION
 
   
    The  Company is  a party to  a Services Agreement  (Services Agreement) with
Management Corp. which  extends through  December 31, 2005.  Under the  Services
Agreement,  Management Corp.  provides certain services  to the  Company and the
Company provides certain services to Management Corp. The Services Agreement  is
terminable  by either  party upon  180 days  prior written  notice to  the other
party, or immediately in the event of certain insolvency events with respect  to
either  party. The services provided  by Management Corp. are  to be provided in
accordance with policies, directives, and final approval authority of the  Board
of  Directors  of the  Company.  For such  services  the Company  reimburses all
expenses  incurred  by  Management  Corp.  in  providing  the  services  (billed
quarterly  in advance based on Management Corp.'s current fiscal year budget and
payable within 15  days of  the beginning  of the quarter)  and a  fee equal  to
one-half  of one  percent of  all such  expenses. The  Company has  entered into
similar service agreements  with its  subsidiaries, each of  which provides  for
cost  reimbursement and a fee  of one-half of one percent  thereof to be paid to
the Company.
    
 
   
    The services described above  together with substantial additional  services
were  provided to the Company and its  subsidiaries by Management Corp. prior to
January 1, 1996  pursuant to  the provisions of  management services  agreements
which  were terminated  by agreement  of the  parties as  of December  31, 1995.
During 1995  all of  the personnel  providing services  to the  Company and  its
subsidiaries  were employees of Management Corp. In 1996 most of these employees
(approximately 1,000) became employees of the Company. The cost of the  services
provided  to  the Company  by  Management Corp.  prior  to January  1,  1996 was
allocated based on time and other factors, and 100% of the expenses incurred  by
Management  Corp.  on behalf  of the  Company  or its  subsidiaries was  paid to
Management Corp. During  the three  month period ended  March 31,  1996 and  the
years  ended December 31, 1995, 1994 and  1993 such payments to Management Corp.
(inclusive of wage and salary  reimbursement of the transferred employees)  were
$1.0 million, $29.7 million, $3.1 million, and $3.0 million, respectively. After
the  transfer of employees to  the Company in 1996,  the fees paid to Management
Corp. by the Company will be negligible.
    
 
FARM BUREAU MUTUAL POOL
 
    Utah Insurance participates in the Farm Bureau Mutual pool with Farm  Bureau
Mutual  and South  Dakota Mutual  with all  three companies  operating under the
common management  of  the Company.  All  retained insurance  business  of  Utah
Insurance and South Dakota Mutual is assumed by Farm Bureau Mutual. The combined
business  is then assumed by the three property-casualty companies, in specified
proportions, not in excess of an amount that would create a net written  premium
to surplus ratio that exceeds acceptable industry standards.
 
    In the pool, all premiums, losses, loss adjustment expenses, acquisition and
other  underwriting  and administrative  expenses  are combined  and distributed
proportionately to  each property-casualty  company,  thus providing  the  three
companies   with  substantially  the  same  underwriting  results.  The  overall
operating results  of  the three  companies  differ based  on  their  respective
investment income and other miscellaneous items.
 
    In  addition, effective January  1, 1996, Farm Bureau  Mutual entered into a
loss pooling agreement  with Western Ag,  which, in turn  quota share  reinsures
business  of  Western Farm  Bureau Mutual.  Western Ag  and Western  Farm Bureau
Mutual  are  Farm  Bureau  affiliated  companies  in  Arizona  and  New  Mexico,
respectively,
 
                                       80
<PAGE>
   
that  are also  managed by  the Company.  Under the  loss pooling  agreement all
direct and assumed premiums, losses and allocated loss adjustment expenses  (but
not  acquisition and other general underwriting expenses) of Farm Bureau Mutual,
Utah Insurance and South Dakota Mutual will be pooled with these same items  for
Western Ag and Western Farm Bureau Mutual.
    
 
STOCKHOLDERS' AGREEMENT REGARDING MANAGEMENT AND TRANSFER OF SHARES OF CLASS B
COMMON STOCK
 
    Subsequent  to the Offering all  of the Class B  Common Stock of the Company
will be owned by  Farm Bureau organizations.  As holders of all  of the Class  B
Common  Stock  of  the  Company,  these  organizations  have  entered  into  the
Stockholders' Agreement regarding  management and  the transfer of  the Class  B
Common Stock (Stockholders' Agreement).
 
   
    The  Stockholders' Agreement provides that the holders of the Class B Common
Stock will vote for the  election, as Class B Directors  of the Company, of  (i)
the  Presidents of each of the 15 state Farm Bureau Federations which own or are
affiliated with  the owners  of the  Class B  Common Stock  and (ii)  the  Chief
Executive  Officer of  the Company  and two  additional officers  of the Company
nominated by  the  Chairman  of  the Board.  The  Stockholders'  Agreement  also
provides  that  as  long  as  a single  state  Farm  Bureau  Federation  and its
affiliates own in  excess of 50%  of the  outstanding shares of  Class B  Common
Stock (the Iowa Farm Bureau Federation will own approximately 63.9% of the Class
B  Common Stock immediately after the Offering), the Class B Common Stockholders
will direct the  Class B Directors  to elect  the President of  such state  Farm
Bureau  Federation as the Chairman of the  Board, and to elect persons nominated
by the Chairman to serve as Chief Executive Officer, Secretary and Treasurer.
    
 
    In the event that a Class B Director chooses to vote other than as  directed
pursuant  to the requirements of the Shareholders' Agreement, the holders of not
less than 10% of the Class B Common  Stock may request a special meeting of  the
Class  B Common Stockholders, for the purpose  of removing the Class B Director,
and either  replacing such  director  with a  qualified  person or  leaving  the
position vacant.
 
    The holders of Class B Common Stock may not transfer the stock to any person
which is not a Farm Bureau organization, and any attempted transfer in violation
of the Stockholder's Agreement causes the Class B Common Stock so transferred to
automatically be converted to Class A Common Stock.
 
    The  holders of 90% of the Class  B Common Stock, together with the Company,
may amend the Stockholders' Agreement.
 
RELATIONSHIP WITH FARM BUREAU ORGANIZATIONS
 
    American  Farm  Bureau  Federation  is  a  national  federation  of   member
organizations  having as a  major objective and purpose  to promote, protect and
represent the business,  economic, social and  educational interests of  farmers
and  ranchers of the nation, and to develop agriculture, and a further objective
to correlate  Farm Bureau  activities and  strengthen member  state Farm  Bureau
Federations. Through a membership agreement the Iowa Farm Bureau Federation (the
Company's  principal  stockholder)  and similar  state  Farm  Bureau Federations
throughout the country agree to cooperate in reaching these objectives.
 
   
    American Farm Bureau Federation is the  owner of the "Farm Bureau" and  "FB"
trade names and related trademarks and service marks including "FB design" which
has been registered as a service mark with the U.S. Patent and Trademark Office.
Under the state membership agreements, use of such trade names and marks in each
state  is restricted to members of the federation and their approved affiliates.
Farm Bureau Life is licensed by the Iowa Farm Bureau Federation to use the "Farm
Bureau" and  "FB"  designations  in  Iowa, and  pursuant  thereto  royalties  of
$98,000,  $299,000, $300,000 and  $271,000, respectively, were  paid to the Iowa
Farm Bureau Federation for the three month  period ended March 31, 1996 and  for
the  years ended December  31, 1995, 1994, and  1993. The Company's subsidiaries
have similar arrangements with Farm Bureau organizations in the other states  of
the  market territory. Total  royalties paid to  Farm Bureau organizations other
than the  Iowa Farm  Bureau Federation  in 1995,  1994 and  1993 were  $620,000,
$693,000  and $672,000, respectively. Royalty payments in excess of $60,000 were
made to Farm Bureau organizations in
    
 
                                       81
<PAGE>
Minnesota (1995 -- $148,000;  1994 -- $177,000 and  1993 -- $145,000),  Nebraska
(1994  -- $78,000  and 1993  -- $126,000),  Oklahoma (1995  -- $94,000;  1994 --
$98,000 and 1993 -- $93,000), and South Dakota (1994 -- $66,000).
 
HOME OFFICE BUILDING AND CERTAIN OTHER EXPENSE ALLOCATIONS
 
    The Company shares  home office  facilities, as well  as certain  management
personnel,  with the Iowa Farm Bureau  Federation and certain of its affiliates,
including Farm Bureau Mutual and various service companies. Costs are  allocated
by  factors  such as  the  amount of  space used  for  functions of  the various
companies, and time studies and estimates of time spent by personnel for each of
the companies. Costs allocated to life insurance activities are further  divided
between  Farm Bureau Life and  Western Life based on  relative amounts of direct
written premiums attributable to each. The allocations are reviewed and approved
by the boards of directors of the respective companies.
 
   
    The Company  and its  subsidiaries  provide a  number  of services  to,  and
receive  certain services from,  other Farm Bureau  organizations, including the
Company's two largest  stockholders, the  Iowa Farm Bureau  Federation and  Farm
Bureau  Mutual. The  Company providing such  services is reimbursed  based on an
allocation of the cost of providing such services.
    
 
   
    The Company's home  office facilities are  owned by Farm  Bureau Life  which
leases  a portion of such facilities to the Iowa Farm Bureau Federation and Farm
Bureau Mutual. In 1995, 1994 and 1993, the Iowa Farm Bureau Federation paid Farm
Bureau Life rent of approximately $61,000, $62,000 and $63,000, respectively. In
1995, 1994 and  1993, Farm  Bureau Mutual  paid Farm  Bureau Life  approximately
$1,468,000, $1,413,000 and $1,444,000, respectively, in rent.
    
 
   
    Farm  Bureau Life owns aircraft which are available for use by the Company's
affiliates. In  1995,  1994  and  1993, Farm  Bureau  Mutual  paid  the  Company
approximately  $78,000,  $73,000  and  $91,000, respectively,  for  use  of such
aircraft.
    
 
   
    The Company provided education and  training services to Farm Bureau  Mutual
through  its subsidiary FBL  Educational Services, Inc. In  1995, 1994 and 1993,
Farm Bureau Mutual paid the Company approximately $95,000, $90,000 and  $78,000,
respectively, for such services.
    
 
   
    Through  its subsidiary,  FBL Leasing Services,  Inc., the  Company owns and
leases computer  equipment,  furniture  and automobiles  to  other  Farm  Bureau
organizations.  In 1995,  1994 and  1993, the  Iowa Farm  Bureau Federation paid
approximately  $339,000,  $354,000  and  $344,000,  respectively,  in  aggregate
leasing  fees. Farm Bureau  Mutual paid aggregate  leasing fees of approximately
$1,984,000, $1,857,000 and $1,867,000, respectively.
    
 
   
    Through its investment advisor subsidiary, FBL Investment Advisory Services,
Inc., the Company provides investment  advice and related services. Farm  Bureau
Mutual  paid the Company approximately $275,000,  $232,000 and $293,000 for such
services in 1995, 1994 and 1993, respectively.
    
 
                                       82
<PAGE>
                          DESCRIPTION OF CAPITAL STOCK
 
    The following description does not purport  to be complete and is  qualified
in  its  entirety  by  this  reference to  the  Company's  Restated  Articles of
Incorporation, as amended (Articles), a copy of which is filed as an exhibit  to
the Registration Statement of which this Prospectus is a part.
 
   
    The  Company is  authorized to issue  10,000,000 shares  of preferred stock,
without par value (Preferred Stock), 88,500,000 shares of Class A Common  Stock,
without  par value (Class A Common Stock) and 1,500,000 shares of Class B Common
Stock, without par value  (Class B Common Stock).  References herein to  "Common
Stock"  include both  the Class  A Common  Stock and  the Class  B Common Stock.
Effective March  19,  1996, the  Company  effected a  2,000  for 1  stock  split
resulting in the issuance of 1,900 shares of Class A Common Stock and 100 shares
of  Class B Common Stock  for each previously outstanding  share. As a result of
the stock split, as of  March 19, 1996, the  Company had issued and  outstanding
22,666,810 shares of Class A Common Stock and 1,192,990 shares of Class B Common
Stock,  all owned by Farm  Bureau organizations. On April  29, 1996, the Company
designated 5,000,000 shares of its Preferred Stock as Series A Preferred  Stock.
The  Company has  offered 5,000,000  shares of its  Series A  Preferred Stock in
exchange for  5,000,000  shares of  its  Class A  Common  Stock subject  to  the
completion  of this  Offering. The  offer was made  on a  pro rata  basis to its
existing shareholders. The Iowa  Farm Bureau Federation  has agreed to  exchange
5,000,000  shares of Class A  Common Stock for all  5,000,000 shares of Series A
Preferred Stock, none of  which was taken up  by other existing shareholders  in
the Series A Exchange. In addition, 1,750,000 shares of Class A Common Stock are
reserved  for issuance  under options granted  or available for  grant under the
Stock Option Plan,  subject to  the completion  of the  Offering, and  1,192,990
shares  of Class  A Common  Stock are reserved  for issuance  upon conversion of
Class B Common Stock.
    
 
   
    Following the  closing of  this Offering,  assuming that  the  Underwriters'
over-allotment  option will not be exercised, there will be 17,666,810 shares of
Class A Common Stock outstanding,  77.4% of which will  be owned by Farm  Bureau
organizations  and 22.6% of which will be  owned by the public, 5,000,000 shares
of Series A Preferred Stock outstanding, all of which will be owned by the  Iowa
Farm   Bureau  Federation,  and  1,192,990  shares   of  Class  B  Common  Stock
outstanding, all of which will be owned by Farm Bureau organizations.
    
 
SERIES A PREFERRED STOCK
 
    The holders of the Series A Preferred Stock will be entitled to vote on  all
matters  submitted to a vote of the holders  of the Common Stock of the Company,
voting together with  the holders  of the  Class A  Common Stock  as one  voting
group.  Each share of Series A Preferred  Stock is entitled to one vote, subject
to antidilution adjustment, so long as it is held by a Farm Bureau organization.
The approval of an  amendment to the Company's  Articles which would change  the
powers,  preferences, or  special rights of  the Series A  Preferred Stock would
require the affirmative vote of a majority  of the Class A Common Stock and  the
Series  A Preferred Stock voting as a  single voting group, the affirmative vote
of a  majority of  the Class  B  Common Stock,  and the  affirmative vote  of  a
majority of each class adversely affected, voting separately. All voting rights,
except  those  established by  law, of  the Series  A Preferred  Stock terminate
automatically with respect to any of such shares which cease to be  beneficially
owned, directly or indirectly, by a Farm Bureau organization.
 
    The  Series A Preferred Stock has a  cumulative annual dividend of $1.00 per
share, which is paid on the last  business day of each calendar quarter, and  it
ranks senior to the Common Stock as to the payment of dividends. In the event of
a  liquidation of the Company,  the holders of the  Series A Preferred Stock are
entitled to receive $20.00 per share plus accrued and unpaid dividends prior  to
any distribution to the holders of Common Stock.
 
    Any shares of Series A Preferred Stock which cease to be beneficially owned,
directly  or indirectly, by  a Farm Bureau  organization may be  redeemed at the
option of the Company, at  a price of $20.00 per  share plus accrued and  unpaid
dividends.
 
    The  holders of the Series A Preferred  Stock have no preemptive rights. The
Series A Preferred Stock is not registered and is not traded.
 
                                       83
<PAGE>
COMMON STOCK
 
    Holders of Common  Stock are entitled  to one  vote for each  share held  of
record.  A majority  of the votes  entitled to  be cast on  a matter  by a class
constitutes a quorum of that class. The holders of the Class A Common Stock  and
the holders of the Series A Preferred Stock constitute a single voting group for
most  purposes. The holders of the Class B Common Stock also constitute a single
voting group for most  purposes. If a  quorum exists, action  on a matter  other
than the election of directors, by a voting group, is approved if the votes cast
within  the voting group favoring the action  exceed the votes cast opposing the
action. Directors are elected  by a majority  of the votes  by the voting  group
entitled  to vote  in the  election of such  directors at  a meeting  at which a
quorum of such voting group is present. Thus, Class A directors are elected by a
majority of the  vote of the  Class A Common  Stock and the  Series A  Preferred
Stock  voting together as a  single voting group, and  the Class B directors are
elected by a majority vote  of the Class B Common  Stock in accordance with  the
Stockholders' Agreement.
 
   
    Following  the  closing of  this Offering,  assuming that  the Underwriters'
over-allotment option will  not be  exercised, the Iowa  Farm Bureau  Federation
will  own 53.6% of the Class  A Common Stock and 100%  of the Series A Preferred
Stock. Voting is  noncumulative. Consequently, the  Iowa Farm Bureau  Federation
will be able to elect all of the Class A Directors.
    
 
   
    Subsequent to this Offering, the Iowa Farm Bureau Federation will hold 63.9%
of  the Company's Class B Common Stock.  Various aspects of the ownership of the
Company's Class B Common Stock are governed by the Stockholders' Agreement.  See
"Certain   Transactions  and  Relationships  --  Class  B  Common  Stockholders'
Agreement regarding Management and Transfer of Shares of Class B Common Stock."
    
 
    Holders of Class A  Common Stock and  Class B Common  Stock are entitled  to
share ratably on a share for share basis with respect to dividends, when, as and
if  declared  by the  Board  out of  funds  legally available  therefor declared
payable to  holders  of  Common Stock,  subject  to  the prior  payment  of  all
dividends accrued on Preferred Stock. See "Dividend Policy."
 
    The  holders of Class A  Common Stock and Class  B Common Stock are entitled
upon liquidation of the Company to  share ratably on a share-for-share basis  in
the  net assets available for  distribution, subject to the  prior rights of any
Preferred Stock then outstanding.
 
    All outstanding shares of Common Stock are, and the Shares of Class A Common
Stock offered hereby are, fully paid  and nonassessable. Shares of Common  Stock
are  not redeemable and  have no preemptive  or similar rights  to subscribe for
additional shares.
 
CERTAIN PROVISIONS OF COMPANY'S ARTICLES
 
   
    The  Company's  Articles   include  certain  provisions   that  could   have
anti-takeover  effects,  which  are  in addition  to  the  anti-takeover effects
inherent in the  inability of the  non-Farm Bureau organization  holders of  the
Class  A Common Stock to  elect a majority of  the Company's Board of Directors,
including the  requirement of  separate voting  by the  holders of  the Class  A
Common  Stock and Series A  Preferred Stock voting as  one voting group, and the
holders of the Class B Common Stock voting as a separate voting group. See "Risk
Factors -- Relationship with Farm Bureau Organizations; Control by the Iowa Farm
Bureau Federation; Anti-takeover Effects."
    
 
PREFERRED STOCK
 
    The Board  of  Directors  of  the Company  is  authorized,  subject  to  any
limitations  prescribed by law, from time to time to issue up to an aggregate of
10,000,000 shares of Preferred Stock in one or more series, each of such  series
to  have such  voting powers,  full or  limited, or  no voting  powers, and such
designations, preferences and relative, participating, optional or other special
rights, and such qualifications, limitations  or restrictions thereof, as  shall
be determined by the Board of Directors in a resolution or resolutions providing
for the issue of such Preferred Stock. Thus, any series may, if so determined by
the Board of Directors, have full voting rights with the Common Stock (as in the
case  of the Series A Preferred Stock and  the Class A Common Stock) or superior
or limited voting rights, be convertible  into Common Stock or another  security
of the Company, and have such other relative rights, preferences and limitations
as  the Company's Board of Directors shall  determine. As a result, any class or
series of Preferred Stock could have rights which would
 
                                       84
<PAGE>
adversely affect the rights of  the holders of the  Common Stock. The shares  of
any  class or series of Preferred Stock need not be identical. The issuance of a
new  series  of  Preferred  Stock,  while  providing  desirable  flexibility  in
connection  with possible acquisitions  or other corporate  purposes, could have
the effect  of  making it  more  difficult for  a  third party  to  acquire,  or
discouraging  a third party from acquiring, a majority of the outstanding voting
stock of the Company. Upon completion of the Offering 5,000,000 shares of Series
A Preferred Stock  will be issued  and outstanding. The  Company has no  present
plan to issue any additional Preferred Stock.
 
STATE STATUTORY PROVISIONS
 
    Under  Chapter 502  of the  Iowa Code  a person  making a  "takeover offer,"
defined as  an offer  to acquire  any equity  securities of  a "target  company"
(defined  as a public company  with substantial assets in  Iowa that is at least
20% owned by Iowa residents) from an Iowa resident pursuant to a tender offer is
required to  file  a registration  statement  with the  designated  Iowa  public
official  if the bidder  would then own  10% of any  class of outstanding equity
securities.  Chapter  502  contains  antifraud  provisions  and  prohibits   the
acquisition  of  equity  securities  from  an  Iowa  resident  within  two years
following a  takeover  offer  unless  the  holders  are  afforded  a  reasonable
opportunity  to sell to the offeror upon substantially equivalent terms as those
provided in the earlier takeover offer.
 
    The Iowa Business Corporation Act  provides that in considering  acquisition
proposals,  directors  may  consider  the effects  on  the  Company's employees,
suppliers, creditors, customers  and the  communities in which  it operates,  as
well  as the long-term and short-term interests of the Company. Consideration of
any or  all  community interest  factors  is not  a  violation of  the  business
judgment  rule, even  if the  directors reasonably  determine that  effects on a
community or  other factors  outweigh the  financial or  other benefits  to  the
Company  or  a  shareholder or  group  of  shareholders. The  Act  also includes
authorization of "poison  pills" which include,  without limitation,  provisions
that  preclude or  limit the  exercise, transfer or  receipt of  stock rights by
persons owning or  offering to  acquire a specified  number or  percentage of  a
corporation's  outstanding shares. Unlike  most states, Iowa  does not presently
have a  "business  combination" law  prohibiting  business combinations  with  a
stockholder  who holds  over a  specified percentage  of stock  for less  than a
specified period after crossing the threshhold.
 
    The foregoing provisions  of state law  could have the  effect of  delaying,
deferring  or preventing  a change  in control  of the  Company if  the Board of
Directors determines that a change of control is not in the best interest of the
Company, its stockholders and other constituencies. In addition, the  regulatory
restrictions on acquisition of securities of the Company may also deter attempts
to effect, or prevent the consummation of, a change in control of the Company.
 
INDEMNIFICATION AND LIMITATION OF LIABILITY
 
    The  Company's Articles  provide that  no director  of the  Company shall be
liable to the Company or its stockholders for monetary damages for any breach of
fiduciary duty as  a director, except  to the extent  otherwise required by  the
Iowa Business Corporation Act. This provision does not prevent stockholders from
obtaining  injunctive or  other equitable relief  against directors  nor does it
shield directors  from liability  under  Federal or  state securities  laws.  In
addition,  the Articles  provide that the  Company shall, to  the maximum extent
permitted by law, indemnify any person by reason  of the fact that he is or  was
or  has agreed to be a director or officer of the Company or while a director or
officer of the  Company is or  was serving at  the request of  the Company as  a
director,  officer,  partner, trustee,  employee  or agent  of  any corporation,
partnership, joint venture,  trust or other  enterprise, including service  with
respect  to  employee  benefit plans,  subject  to  such person  having  met the
standards of conduct required for such indemnification under Iowa law.
 
TRANSFER AGENT AND REGISTRAR
 
    The transfer agent and registrar for  the Class A Common Stock is  Boatmen's
Trust Company.
 
NEW YORK STOCK EXCHANGE LISTING
 
   
    The  Shares have been authorized for listing  on the New York Stock Exchange
under the symbol FFG, subject to official notice of issuance.
    
 
                                       85
<PAGE>
                        SHARES ELIGIBLE FOR FUTURE SALE
 
   
    Upon completion of this Offering, the Company will have 17,666,810 shares of
Class A Common Stock outstanding. Of these shares, the 4,000,000 Shares sold  in
this  Offering will be freely tradable without restriction or registration under
the Securities  Act,  except  any  shares purchased  by  an  "affiliate  of  the
Company." The remaining 13,668,810 shares of Class A Common Stock outstanding on
the date of this Prospectus (and all of the Series A Preferred Stock and Class B
Common  Stock) (Restricted Shares), are deemed to be "restricted securities," as
that term is  defined under Rule  144 promulgated under  the Securities Act,  in
that  such shares were issued and sold by the Company in private transactions in
reliance upon exemptions from registration under Section 4(2) of the  Securities
Act,  and may not be  resold unless they are registered,  or sold pursuant to an
applicable exemption from registration,  such as Rule  144 under the  Securities
Act.
    
 
   
    All  of the stockholders,  directors and executive  officers of the Company,
and the purchasers of  reserved shares have agreed  in writing with the  Company
and the Representatives not to sell, transfer, or otherwise dispose of, or agree
to sell, transfer or otherwise dispose of, any shares of Common Stock during the
180  day period  commencing on  the date  of this  Prospectus without  the prior
written consent  of  Alex. Brown  &  Sons Incorporated.  These  180-day  lock-up
agreements  take precedence  over the limitations  on sale  under the Securities
Act. Beginning 180 days after the date of this Prospectus, substantially all  of
the  Restricted Shares  subject to  the 180-day  lock-up agreements  will become
eligible for sale in the public market pursuant to Rule 144. None of the  shares
of  Class  B Common  Stock may  be sold  except to  a Farm  Bureau organization,
without becoming automatically converted to Class A Common Stock.
    
 
    In  general,  under  Rule  144  as  currently  in  effect,  subject  to  the
satisfaction  of certain other  conditions, a person,  including an affiliate of
the Company (or persons whose shares  are aggregated), who has owned  restricted
shares  of Class A Common Stock beneficially  for at least two years is entitled
to sell, within any three-month period, a number of shares that does not  exceed
the  greater  of  1% of  the  total number  of  then outstanding  shares  of the
Company's Class A Common Stock (176,668 shares immediately after this  Offering)
or  the average  weekly trading  volume in  the Company's  Class A  Common Stock
during the four calendar weeks preceding the sale. Sales under Rule 144 are also
subject to  certain  manner of  sale  provisions, notice  requirements  and  the
availability  of current public information about  the Company. A person who has
not been  an affiliate  of  the Company  at any  time  during the  three  months
immediately  preceding the sale and who has beneficially owned shares of Class A
Common Stock for at least three years is entitled to sell such shares under Rule
144(k) without regard to any of the limitations described above.
 
    Prior to  this Offering,  there has  been no  public market  for the  Common
Stock,  and there can be no assurance that an active public market for the Class
A Common  Stock  will develop  or  be sustained  after  the Offering.  Sales  of
substantial  amounts of Class A Common Stock  in the public market may adversely
affect the  prevailing market  prices for  the Class  A Common  Stock and  could
impair  the Company's future  ability to raise  capital through the  sale of its
equity securities.
 
                                       86
<PAGE>
                                  UNDERWRITING
 
    Subject to  the terms  and  conditions of  the Underwriting  Agreement,  the
Underwriters named below (the Underwriters), through their Representatives Alex.
Brown  & Sons Incorporated, Everen Securities,  Inc. and Smith Barney Inc., have
severally agreed  to  purchase  from  the  Selling  Stockholders  the  following
respective  numbers of  shares of  Class A  Common Stock  at the  initial public
offering price less the underwriting discounts and commissions set forth on  the
cover page of this Prospectus:
 
<TABLE>
<CAPTION>
UNDERWRITER                                                                            NUMBER OF SHARES
- ------------------------------------------------------------------------------------  ------------------
<S>                                                                                   <C>
Alex. Brown & Sons Incorporated.....................................................
Everen Securities, Inc..............................................................
Smith Barney Inc....................................................................
                                                                                           ----------
  Total.............................................................................        4,000,000
                                                                                           ----------
                                                                                           ----------
</TABLE>
 
    The Underwriting Agreement provides that the obligations of the Underwriters
are  subject  to certain  conditions precedent  and  that the  Underwriters will
purchase all shares of the  Class A Common Stock offered  hereby if any of  such
shares are purchased.
 
    The   Company  and  the  Selling  Stockholders  have  been  advised  by  the
Representatives of the Underwriters that  the Underwriters propose to offer  the
shares  of Class  A Common Stock  to the  public at the  initial public offering
price set forth on the cover page of this Prospectus, and to certain dealers  at
such  price less a concession not  in excess of $    per share. The Underwriters
may allow, and such dealers may reallow, a concession not in excess of $
per share  to certain  other dealers.  After the  initial public  offering,  the
offering  price and other selling terms may be changed by the Representatives of
the Underwriters.
 
    Certain of  the Selling  Stockholders have  granted to  the Underwriters  an
option, exercisable not later than 30 days after the date of this Prospectus, to
purchase  up to 600,000 additional shares of Class A Common Stock at the initial
public offering price less the underwriting discounts and commissions set  forth
on  the  cover page  of this  Prospectus.  To the  extent that  the Underwriters
exercise such option, each  of the Underwriters will  have a firm commitment  to
purchase  approximately the same percentage thereof that the number of shares of
Class A Common Stock  to be purchased by  it shown in the  above table bears  to
4,000,000,  and certain of the Selling  Stockholders will be obligated, pursuant
to the option,  to sell such  shares to the  Underwriters. The Underwriters  may
exercise  such option only to cover  over-allotments made in connection with the
sale of the Class A Common Stock offered hereby. If purchased, the  Underwriters
will  offer  such additional  shares on  the same  terms as  those on  which the
4,000,000 shares are being offered.
 
    The Company  and  the Selling  Stockholders  have agreed  to  indemnify  the
Underwriters  against  certain  liabilities,  including  liabilities  under  the
Securities Act of 1933, as amended.
 
   
    The Company has requested that the Underwriters reserve up to 200,000 Shares
of the Offering for purchase by certain directors, officers, employees and other
persons having a relationship with the Farm Bureau organizations. Such  reserved
Shares  will be offered  on the same terms  as the Shares  offered to the public
hereby.
    
 
   
    The Company, its Directors and executive officers, the Selling  Stockholders
and  the  purchasers of  reserved  Shares, have  agreed  not to  offer,  sell or
otherwise dispose of any shares of Common  Stock for a period of 180 days  after
the  date of this Prospectus without the  prior written consent of Alex. Brown &
Sons Incorporated. See "Shares Eligible for Future Sale."
    
 
   
    Prior to this Offering, there has been no established public market for  the
Class  A Common Stock of the  Company. Consequently, the initial public offering
price for the Class A Common  Stock has been determined by negotiations  between
the   Company,  the  Selling   Stockholders  and  the   Representatives  of  the
Underwriters. Among the  factors considered  in determining  the initial  public
offering  price were prevailing market conditions,  the results of operations of
the Company in  recent periods,  the market capitalizations  of other  companies
which  the Company  and the Representatives  of the Underwriters  believed to be
comparable to the Company, estimates of  the business potential of the  Company,
and such other factors deemed relevant.
    
 
                                       87
<PAGE>
    The  Representatives of the  Underwriters have advised  the Company that the
Underwriters do  not intend  to confirm  sales to  any account  over which  they
exercise  discretionary  authority without  the  prior written  approval  of the
customer.
 
   
    The Shares have been authorized for  listing on the New York Stock  Exchange
under  the symbol FFG, subject to official  notice of issuance. In order to meet
one of the requirements for listing the  Shares on the New York Stock  Exchange,
the Underwriters have undertaken to sell lots of 100 or more Shares to a minimum
of 2,000 beneficial holders.
    
 
                            VALIDITY OF COMMON STOCK
 
    The  validity of the Common Stock offered hereby will be passed upon for the
Company by Davis, Brown, Koehn, Shors & Roberts, P.C., Des Moines, Iowa, and for
the Underwriters  by Debevoise  &  Plimpton, New  York,  New York.  Debevoise  &
Plimpton will rely, as to matters of Iowa law, upon the opinion of Davis, Brown,
Koehn, Shors & Roberts, P.C.
 
                                    EXPERTS
 
    The  consolidated financial statements and schedules of FBL Financial Group,
Inc. at December  31, 1995  and 1994, and  for each  of the three  years in  the
period  ended December 31,  1995, appearing in  this Prospectus and Registration
Statement have been audited by Ernst  & Young LLP, independent auditors, as  set
forth  in their reports thereon appearing  elsewhere herein, and are included in
reliance upon such reports given upon the  authority of such firm as experts  in
accounting and auditing.
 
                             AVAILABLE INFORMATION
 
   
    The   Company  has  filed  with   the  Securities  and  Exchange  Commission
(Commission) a registration statement on  form S-1 (together with all  exhibits,
schedules  and  amendments  thereto,  the  "Registration  Statement")  under the
Securities Act  of  1933,  as  amended  (Securities  Act),  and  the  rules  and
regulations  promulgated thereunder, for the  registration of the Shares offered
hereby. This Prospectus does not contain all of the information set forth in the
Registration Statement, certain portions of which are omitted in accordance with
the rules and regulations of the Commission. For further information,  reference
is  hereby made to the Registration Statement. The Registration Statement may be
inspected and  copied  at the  public  reference facilities  maintained  by  the
Commission  at Room 1024, 450 Fifth Street, N.W., Washington, D.C. 20549, and at
the Commission's Regional Offices located at  7 World Trade Center, Suite  1300,
New  York, New York 10048,  and Citicorp Center, 500  West Madison Street, Suite
1400, Chicago, Illinois  60661-2511. Copies  of such materials  may be  obtained
upon  written request from the Public Reference Section of the Commission at 450
Fifth Street, N.W., Washington, D.C. 20549, at prescribed rates.
    
 
    As  a  result  of  the  Offering,  the  Company  will  be  subject  to   the
informational  requirements of the  Securities Exchange Act  of 1934, as amended
(Exchange Act) and,  in accordance  with the  Exchange Act,  thereafter will  be
required  to  file  reports, proxy  statements  and other  information  with the
Commission. Such reports, proxy statements and information may be inspected  and
copied   at  the  public  reference  facilities  maintained  by  the  Commission
referenced above.  The Company  intends to  furnish to  its stockholders  annual
reports   containing  audited  consolidated  financial  statements  as  well  as
quarterly reports  for the  first  three fiscal  quarters  of each  fiscal  year
containing unaudited financial information.
 
                                       88
<PAGE>
                      GLOSSARY OF SELECTED INSURANCE TERMS
 
    The  following Glossary  includes definitions  of certain  general insurance
terms as well as terms relating specifically to the Company.
 
<TABLE>
<S>                                      <C>
Adjusted operating income..............  Net income  adjusted  to  eliminate  certain  items
                                         which  management  believes are  not  indicative of
                                          overall operating trends, including realized gains
                                          on investments (less that portion of  amortization
                                          of  deferred policy acquisition costs and value of
                                          insurance  in  force  acquired  and  income  taxes
                                          attributable  to such  gains), net  income or loss
                                          from  a   venture   capital   investment   company
                                          subsidiary and discontinued operations.
A.M. Best rating.......................  A.M.  Best financial condition ratings are opinions
                                         of  an  insurance  company's  financial   strength,
                                          operating  performance  and  ability  to  meet its
                                          obligations to  policyholders.  Such  ratings  are
                                          based  upon a comprehensive  review of a company's
                                          financial performance,  which is  supplemented  by
                                          certain  data, including responses  to A.M. Best's
                                          questionnaires,  quarterly  NAIC  filings,   state
                                          insurance  department  examination  reports,  loss
                                          reserve reports, annual reports and reports  filed
                                          with   state  insurance   departments.  A.M.  Best
                                          undertakes  a  quantitative  evaluation  based  on
                                          profitability,   leverage  and   liquidity  and  a
                                          qualitative evaluation based upon the  composition
                                          of a company's book of business or spread of risk,
                                          the   amount,  appropriateness  and  soundness  of
                                          reinsurance,  the  quality,  diversification   and
                                          estimated market value of its assets, the adequacy
                                          of  its loss  reserves and  policyholders' surplus
                                          and  the   experience   and  competence   of   its
                                          management.  A.M. Best  uses the  following rating
                                          scale:
</TABLE>
 
<TABLE>
<S>                                            <C>            <C>
                                               A++ and A+     Superior
                                               A and A-       Excellent
                                               B++ and B+     Very Good
                                               B and B-       Adequate
                                               C++ and C+     Fair
                                               C and C-       Marginal
                                               D              Very vulnerable
                                                              Under state
                                               E              supervision
                                               F              In liquidation
</TABLE>
 
<TABLE>
<S>                                      <C>
American Farm Bureau Federation........  An Illinois  not-for-profit corporation  formed  to
                                         promote agriculture and to correlate and strengthen
                                          the  various State Farm Bureau Federations, County
                                          Farm Bureau  organizations  and  any  other  state
                                          organizations   controlled  by   or  under  common
                                          control with any of such Federations.
Annuity................................  A contract that pays a periodic income benefit  for
                                         the  life of a person (the annuitant), the lives of
                                          two or more persons or a specified period of time.
</TABLE>
 
                                       89
<PAGE>
<TABLE>
<S>                                      <C>
Capital and surplus....................  As  determined   in   accordance   with   statutory
                                         accounting  practices,  the amount  remaining after
                                          all   liabilities,    including   reserves,    are
                                          subtracted from all admitted assets.
Cash value.............................  The  amount of cash available  to a policyholder on
                                         the surrender of a life insurance policy or annuity
                                          contract.
Catastrophe loss.......................  A severe  loss,  usually affecting  many  insureds,
                                         involving   many   risks  such   as  conflagration,
                                          earthquake, windstorm, explosion and other similar
                                          events.
Ceded or ceding........................  The transfer of all or a portion of a risk from one
                                         insurer to another.
Combined ratio.........................  A combination of the underwriting expense ratio and
                                         the loss and loss  adjustment expense (LAE)  ratio,
                                          determined in accordance with Statutory Accounting
                                          Practices,  applied to property-casualty insurance
                                          operations.   The   underwriting   expense   ratio
                                          measures the ratio of underwriting expenses to net
                                          premiums  written. The loss and LAE ratio measures
                                          the ratio  of  incurred  losses  and  LAE  to  net
                                          premiums earned.
Crediting rates........................  Interest  rates applied to  life insurance policies
                                         and  annuity   contracts,   whether   contractually
                                          guaranteed  or currently declared  for a specified
                                          period.
Cross selling..........................  Determining the  additional insurance  and  savings
                                         needs   of  existing   policyowners  and  marketing
                                          products to meet their needs.
Deferred policy acquisition costs......  Commissions and other  selling expenses which  vary
                                         with  and are directly related to the production of
                                          business. These acquisition costs are deferred and
                                          amortized to achieve  a matching  of revenues  and
                                          expenses  when  reported  in  financial statements
                                          prepared in conformity with GAAP.
Direct collected premiums..............  Total cash  received for  insurance written  for  a
                                         given  period  before  any  adjustments  for  ceded
                                          amounts.
Disability income insurance............  A  form  of  accident  and  health  insurance  that
                                         provides  periodic  payments  when  the  insured is
                                          unable to work as a result of illness, disease  or
                                          injury.
Farm Bureau organization...............  The American Farm Bureau Federation, the State Farm
                                          Bureau   Federations,   the  County   Farm  Bureau
                                          organizations, and all corporations, partnerships,
                                          and other entities controlled  by or under  common
                                          control  with the American Farm Bureau Federation,
                                          any State Farm  Bureau Federation,  or any  County
                                          Farm  Bureau organization, or entity authorized by
                                          the American Farm Bureau  to use the  trade-names,
                                          "Farm Bureau" or "FB" in its name or operations.
Flexible premium deferred annuities....  Annuities,  not  currently  paying  benefits,  that
                                         permit the  addition  of premium  payments  by  the
                                          policyowner at any time.
</TABLE>
 
                                       90
<PAGE>
<TABLE>
<S>                                      <C>
GAAP...................................  United   States   generally   accepted   accounting
                                         principles, including  those  applicable  to  stock
                                          life insurance companies.
In force...............................  The  total face amount  of insurance coverage under
                                          contracts that have not expired.
Iowa Farm Bureau Federation............  An  Iowa  not-for-profit   corporation  formed   to
                                         promote agriculture and to correlate and strengthen
                                          the  various County  Farm Bureau  organizations in
                                          the State of Iowa and other entities in the  State
                                          of Iowa controlled by or under common control with
                                          any of such organizations.
Lapse..................................  Termination  of  a  policy  because  of  surrender,
                                         failure to pay a premium or lack of sufficient cash
                                          value to maintain in force status.
Loss ratio.............................  A loss ratio is  determined by dividing the  amount
                                         of  benefits  incurred  by  the  amount  of premium
                                          earned for a given line of coverage of business in
                                          total.
NASD...................................  The National  Association  of  Securities  Dealers,
                                         Inc.
Persistency............................  Percentage  of life  insurance policies  or annuity
                                         contracts in  force at  the beginning  of a  period
                                          remaining  in force  until completion  of the term
                                          for which the policy or contract was written.
Personal lines.........................  The insurance coverages commonly maintained by most
                                          households including  life  insurance,  annuities,
                                          auto insurance, and homeowners.
Policy acquisition costs...............  Costs  incurred  in  the  acquisition  of  new  and
                                         renewal  insurance  contracts.  Acquisition   costs
                                          deferred  include those  costs that  vary with and
                                          are  primarily  related  to  the  acquisition   of
                                          insurance contracts (for example, agent and broker
                                          commissions, certain underwriting and policy issue
                                          costs, and medical and inspection fees).
Premium................................  The  amount of money that  the policyholder pays to
                                         the insurance company  for an  insurance policy  or
                                          annuity.  For statutory  accounting purposes, such
                                          premiums are  reported  as revenues.  Under  GAAP,
                                          premiums  on universal  life and  annuity products
                                          increase the policyholder liability and  therefore
                                          are not reported as revenues.
Reinsurance............................  The  arrangement  in  which  one  insurance company
                                         (called the reinsurer), generally upon receipt of a
                                          premium, agrees to  indemnify another (called  the
                                          ceding  insurer)  for part  or  all of  the policy
                                          obligations of the ceding insurer as the issuer of
                                          the reinsured policies.
Reserves for future policyholder
 benefits..............................  Liabilities established by insurers to reflect  the
                                         estimated   benefits   to   the   policyholders  or
                                          beneficiaries.  For  universal  life  and  annuity
                                          products,   the   amounts   represent  accumulated
                                          values. For other policies, the reserves represent
                                          the discounted present value of benefits less  the
                                          estimated future value of premiums.
</TABLE>
 
                                       91
<PAGE>
<TABLE>
<S>                                      <C>
Retention..............................  In  a reinsurance context, the amount or portion of
                                         risk which  a ceding  insurer retains  for its  own
                                          account. Losses paid by a ceding insurer in excess
                                          of  the  retention  level  are  then  owed  to the
                                          insurer by the reinsurer.
Separate accounts......................  Investment accounts  maintained  by an  insurer  to
                                         which   funds  have  been   allocated  for  certain
                                          policies under provisions  of relevant state  law.
                                          The  investments  in  each  separate  account  are
                                          maintained separately from those in other separate
                                          accounts and the  general account. The  investment
                                          results  of the separate account assets are passed
                                          through   directly   to   the   separate   account
                                          policyholders,   so   that   an   insurer  derives
                                          management and  other  fees  from,  but  bears  no
                                          investment  risk on, these assets; except the risk
                                          on a small number of products on which returns  on
                                          separate  assets will not  meet the relatively low
                                          minimum rate guaranteed on these products.
Statutory accounting practices.........  Accounting practices  prescribed  or  permitted  by
                                         state  insurance regulatory  authorities. Statutory
                                          accounting  practices  emphasize  solvency  rather
                                          than  matching  revenues  and  expenses  during an
                                          accounting  period  and  are  liquidation/solvency
                                          based rather than profit based.
Supplementary contracts................  An  agreement  between the  Company and  either the
                                         insured or  the  beneficiary  to  provide  for  the
                                          settlement  of  an  amount  payable  under another
                                          contract with the Company.
Surrender charge.......................  The charge imposed for  the early termination of  a
                                         life insurance or annuity contract.
Term life insurance....................  Life  insurance protection during  a certain number
                                         of years, but expiring without policy cash value if
                                          the insured survives the stated period.
Underwriting...........................  The process of reviewing applications submitted for
                                          insurance coverage, deciding whether to accept all
                                          or part of the coverage requested, and determining
                                          the applicable premiums.
Universal life insurance...............  A flexible  premium  life  insurance  policy  under
                                         which the policyholder may change the death benefit
                                          from  time to time  (with satisfactory evidence of
                                          insurability for increases) and vary the amount or
                                          timing of premium payments. Premiums, less expense
                                          and mortality  charges,  are credited  to  a  cash
                                          value or accumulative account to which interest is
                                          credited  at rates  which may change  from time to
                                          time.
</TABLE>
 
                                       92
<PAGE>
   
<TABLE>
<S>                                      <C>
Variable annuity.......................  Annuity in  which  premium  payments  are  used  to
                                         purchase  accumulation units.  The value  of a unit
                                          fluctuates  in  accordance  with  the   investment
                                          experience of a separate account. Variable annuity
                                          contracts  typically  include  a  general  account
                                          guaranteed interest investment option. At the time
                                          of the payment of  benefits to the annuitant,  the
                                          annuitant  can  generally elect  from a  number of
                                          payment options  which  provide  either  fixed  or
                                          variable benefit payments.
Variable universal life................  Life  insurance  combining  the  characteristics of
                                         both universal and variable life insurance in  that
                                          excess interest credited to the cash value account
                                          depends   on   investment   results   of  separate
                                          accounts.
Whole life insurance...................  Permanent life insurance offering guaranteed  death
                                         benefits and guaranteed cash values.
</TABLE>
    
 
                                       93
<PAGE>
   
                           FBL FINANCIAL GROUP, INC.
                   INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
             THREE MONTHS ENDED MARCH 31, 1996 AND 1995 (UNAUDITED)
                AND YEARS ENDED DECEMBER 31, 1995, 1994 AND 1993
    
 
   
<TABLE>
<S>                                                                                     <C>
Report of Independent Auditors........................................................        F-2
Consolidated Financial Statements
Consolidated Balance Sheets...........................................................        F-3
Consolidated Statements of Income.....................................................        F-5
Consolidated Statements of Changes in Stockholders' Equity............................        F-6
Consolidated Statements of Cash Flows.................................................        F-7
Notes to Consolidated Financial Statements............................................        F-9
</TABLE>
    
 
                                      F-1
<PAGE>
                         REPORT OF INDEPENDENT AUDITORS
 
The Board of Directors and Stockholders
FBL Financial Group, Inc.
 
    We  have  audited  the  accompanying  consolidated  balance  sheets  of  FBL
Financial Group,  Inc.  as  of December  31,  1995  and 1994,  and  the  related
consolidated  statements of  income, changes  in stockholders'  equity, and cash
flows for each of the three years  in the period ended December 31, 1995.  These
financial  statements are  the responsibility  of the  Company's management. Our
responsibility is to express an opinion  on these financial statements based  on
our audits.
 
    We  conducted  our audits  in  accordance with  generally  accepted auditing
standards. Those standards require that we plan and perform the audit to  obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also  includes
assessing  the  accounting principles  used  and significant  estimates  made by
management, as well as evaluating the overall financial statement  presentation.
We believe that our audits provide a reasonable basis for our opinion.
 
    In  our  opinion, the  consolidated financial  statements referred  to above
present fairly, in all material respects, the consolidated financial position of
FBL Financial Group, Inc.  at December 31, 1995  and 1994, and the  consolidated
results  of its operations and its cash flows for each of the three years in the
period ended December 31, 1995, in conformity with generally accepted accounting
principles.
 
    As described in Notes 1 and  4 to the consolidated financial statements,  in
1994  the Company  changed its method  of accounting for  certain investments in
debt securities.
 
   
                                          /s/ Ernst & Young LLP
    
 
Des Moines, Iowa
March 12, 1996
 
                                      F-2
<PAGE>
                           FBL FINANCIAL GROUP, INC.
                          CONSOLIDATED BALANCE SHEETS
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
   
<TABLE>
<CAPTION>
                                                            MARCH 31,        DECEMBER 31,
                                                           -----------  ----------------------
                                                              1996         1995        1994
                                                           -----------  ----------  ----------
                                                           (UNAUDITED)
<S>                                                        <C>          <C>         <C>
ASSETS
Investments:
  Fixed maturities:
    Held for investment, at amortized cost (market: 1996
     -- $728,944; 1995 -- $712,476; 1994 -- $500,849)....   $ 721,083   $  683,149  $  532,376
    Available for sale, at market (amortized cost: 1996
     -- $1,350,756; 1995 -- $1,325,608; 1994 --
     $1,252,189).........................................   1,372,742    1,393,060   1,200,235
  Equity securities, at market (cost: 1996 -- $86,771;
   1995 -- $77,038; 1994 -- $49,985).....................      90,856       83,714      46,701
  Held in inventory, at estimated fair value (amortized
   cost: 1996 -- $19,936; 1995 -- $21,555; 1994 --
   $17,731), substantially all held for sale in 1996.....      21,327       21,913      18,169
  Mortgage loans on real estate..........................     267,534      266,623     272,537
  Investment real estate, less allowances for
   depreciation of $1,853 in 1996, $1,839 in 1995 and
   $1,170 in 1994........................................      28,997       28,604      26,951
  Policy loans...........................................     116,633      116,107     113,848
  Other long-term investments............................      12,044        2,892       6,654
  Short-term investments.................................      36,785       50,061     119,683
                                                           -----------  ----------  ----------
Total investments........................................   2,668,001    2,646,123   2,337,154
 
Cash and cash equivalents................................          --           --       5,963
Securities and indebtedness of related parties...........      61,790       74,506      76,333
Accrued investment income................................      32,370       32,711      30,242
Accounts and notes receivable............................       1,804        2,009       2,821
Amounts receivable from affiliates.......................       4,194        2,422       2,294
Reinsurance recoverable..................................      33,030       31,845      37,717
Deferred policy acquisition costs........................     146,573      135,061     137,649
Value of insurance in force acquired.....................      19,190       14,449      20,908
Property and equipment, less allowances for depreciation
 of $45,145 in 1996, $45,417 in 1995 and $44,924 in
 1994....................................................      61,388       60,184      63,608
Current income taxes recoverable.........................       8,807       14,114      10,100
Deferred income tax benefit..............................          --           --      11,772
Goodwill, less accumulated amortization of $1,707 in
 1996, $1,556 in 1995 and $932 in 1994...................      10,191       10,342      10,966
Other assets.............................................      22,113       22,296      16,965
Assets held in separate accounts.........................      50,715       44,789      28,043
                                                           -----------  ----------  ----------
        Total assets.....................................   $3,120,166  $3,090,851  $2,792,535
                                                           -----------  ----------  ----------
                                                           -----------  ----------  ----------
</TABLE>
    
 
                                      F-3
<PAGE>
 
   
<TABLE>
<CAPTION>
                                                            MARCH 31,        DECEMBER 31,
                                                           -----------  ----------------------
                                                              1996         1995        1994
                                                           -----------  ----------  ----------
                                                           (UNAUDITED)
<S>                                                        <C>          <C>         <C>
LIABILITIES AND STOCKHOLDERS' EQUITY
Liabilities:
  Policy liabilities and accruals:
    Future policy benefits:
      Universal life and annuity products................   $1,421,972  $1,394,116  $1,307,142
      Traditional life insurance and accident and health
       products..........................................     657,085      651,827     634,962
      Unearned revenue reserve...........................      18,138       17,350      17,962
    Other policy claims and benefits.....................       7,776        8,149       8,070
    Reserves and unearned premiums on property-casualty
     policies............................................      47,480       45,890      44,482
                                                           -----------  ----------  ----------
                                                            2,152,451    2,117,332   2,012,618
  Other policyholders' funds:
    Supplementary contracts without life contingencies...     119,378      114,471      98,679
    Advance premiums and other deposits..................      87,025       87,093      87,731
    Accrued dividends....................................      14,065       13,678      13,165
                                                           -----------  ----------  ----------
                                                              220,468      215,242     199,575
  Short-term borrowings..................................          --           --       6,388
  Long-term debt.........................................      11,776       12,604      18,519
  Amounts payable to affiliates..........................      13,346       10,443       8,716
  Deferred income taxes..................................      30,470       39,645          --
  Other liabilities......................................      80,417       81,995      83,355
  Liabilities related to separate accounts...............      50,715       44,789      28,043
                                                           -----------  ----------  ----------
        Total liabilities................................   2,559,643    2,522,050   2,357,214
Commitments and contingencies
Minority interest in subsidiaries........................       4,503        4,503       4,578
Stockholders' equity:
  Class A Common Stock, without par value -- authorized
   88,500,000 shares, issued and outstanding 22,666,810
   shares in 1996........................................     143,773           --          --
  Class B Common Stock, without par value -- authorized
   1,500,000 shares, issued and outstanding 1,192,990
   shares in 1996........................................       7,567           --          --
  Common stock, par value $100.00 per share -- authorized
   100,000 shares, issued and outstanding 11,929.90
   shares in 1995 and 11,726.80 shares in 1994...........          --        1,193       1,173
  Additional paid-in capital.............................          --      145,288     141,026
  Net unrealized investment gains (losses)...............      13,781       37,807     (31,838)
  Retained earnings......................................     390,899      380,010     320,382
                                                           -----------  ----------  ----------
    Total stockholders' equity...........................     556,020      564,298     430,743
                                                           -----------  ----------  ----------
        Total liabilities and stockholders' equity.......   $3,120,166  $3,090,851  $2,792,535
                                                           -----------  ----------  ----------
                                                           -----------  ----------  ----------
</TABLE>
    
 
                            See accompanying notes.
 
                                      F-4
<PAGE>
                           FBL FINANCIAL GROUP, INC.
                       CONSOLIDATED STATEMENTS OF INCOME
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
   
<TABLE>
<CAPTION>
                                                THREE MONTHS ENDED MARCH
                                                          31,                 YEAR ENDED DECEMBER 31,
                                                ------------------------  -------------------------------
                                                   1996         1995        1995       1994       1993
                                                -----------  -----------  ---------  ---------  ---------
                                                (UNAUDITED)  (UNAUDITED)
<S>                                             <C>          <C>          <C>        <C>        <C>
Revenues:
  Universal life and annuity product
   charges....................................   $  11,317    $  10,632   $  43,722  $  42,734  $  26,500
  Traditional life insurance premiums.........      19,131       18,227      75,450     72,222     46,050
  Accident and health premiums................       2,652        2,383      10,161     (1,956)    46,437
  Property-casualty premiums..................       4,298        4,323      18,709     17,778     16,937
  Net investment income.......................      52,428       48,037     223,108    178,834    138,320
  Realized gains (losses) on investments......      (2,098)       1,850       5,883      9,448      3,967
  Other income................................       5,592        7,138      28,952     30,825     25,251
                                                -----------  -----------  ---------  ---------  ---------
    Total revenues............................      93,320       92,590     405,985    349,885    303,462
Benefits and expenses:
  Universal life and annuity benefits.........      30,353       27,071     112,125     97,736     73,305
  Traditional life insurance and accident and
   health benefits............................      12,096       12,715      49,316     48,345     66,028
  Increase in traditional and accident and
   health future policy benefits..............       5,294        4,462      22,976     12,084     14,428
  Distributions to participating
   policyholders..............................       6,475        6,605      25,747     24,402     22,967
  Losses and loss adjustment expenses incurred
   on property-casualty policies..............       3,211        2,974      13,621     13,441     13,948
  Underwriting, acquisition and insurance
   expenses...................................      15,780       20,473      73,431     74,652     56,632
  Interest expense............................         227          356       1,007      2,108      2,303
  Other expenses..............................       3,927        4,000      17,315     17,244     14,920
                                                -----------  -----------  ---------  ---------  ---------
    Total benefits and expenses...............      77,363       78,656     315,538    290,012    264,531
                                                -----------  -----------  ---------  ---------  ---------
                                                    15,957       13,934      90,447     59,873     38,931
Income taxes..................................      (5,689)      (4,848)    (32,070)   (22,462)   (14,439)
Minority interest in earnings of
 subsidiaries.................................        (268)        (276)       (351)      (376)    (2,417)
Equity income (loss), net of related income
 taxes........................................         889          233       1,602     (1,448)       630
                                                -----------  -----------  ---------  ---------  ---------
Income from continuing operations.............      10,889        9,043      59,628     35,587     22,705
Discontinued operations:
  Loss from cable television operations, net
   of related income taxes....................          --           --          --         --     (2,902)
  Gain on disposal of cable television
   operations, net of related income taxes....          --           --          --      6,479         --
                                                -----------  -----------  ---------  ---------  ---------
Net income....................................   $  10,889    $   9,043   $  59,628  $  42,066  $  19,803
                                                -----------  -----------  ---------  ---------  ---------
                                                -----------  -----------  ---------  ---------  ---------
Net income (loss) per common share (after
 giving effect for 2,000-for-1 stock split):
  Continuing operations.......................       $0.46        $0.39       $2.53      $1.52      $1.26
  Discontinued operations.....................          --           --          --        .28       (.16)
                                                -----------  -----------  ---------  ---------  ---------
Net income per common share...................       $0.46        $0.39       $2.53      $1.80      $1.10
                                                -----------  -----------  ---------  ---------  ---------
                                                -----------  -----------  ---------  ---------  ---------
</TABLE>
    
 
                            See accompanying notes.
 
                                      F-5
<PAGE>
                           FBL FINANCIAL GROUP, INC.
           CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS' EQUITY
                             (DOLLARS IN THOUSANDS)
 
   
<TABLE>
<CAPTION>
                                                                                   NET
                                                                               UNREALIZED
                             CLASS A      CLASS B                 ADDITIONAL   INVESTMENT                    TOTAL
                             COMMON       COMMON       COMMON       PAID-IN       GAINS      RETAINED    STOCKHOLDERS'
                              STOCK        STOCK        STOCK       CAPITAL     (LOSSES)     EARNINGS        EQUITY
                           -----------  -----------  -----------  -----------  -----------  -----------  --------------
<S>                        <C>          <C>          <C>          <C>          <C>          <C>          <C>
Balance at January 1,
 1993....................   $      --    $      --    $   1,105    $      18    $   2,946    $ 258,513     $  262,582
  Issuance of 1,783.48
   shares of common stock
   in exchange for 99.5%
   of common stock of
   Rural Security Life
   Company...............          --           --           89       27,012           --           --         27,101
  Net income for 1993....          --           --           --           --           --       19,803         19,803
  Change in net
   unrealized investment
   gains/losses..........          --           --           --           --        2,791           --          2,791
                           -----------  -----------  -----------  -----------  -----------  -----------  --------------
Balance at December 31,
 1993....................          --           --        1,194       27,030        5,737      278,316        312,277
  Issuance of 9,146.91
   shares of common stock
   of FBL Financial
   Group, Inc. upon
   formation, in exchange
   for outstanding common
   stock of Farm Bureau
   Life Insurance
   Company...............          --           --         (279)         279           --           --             --
  Issuance of 551.89
   shares of common stock
   in exchange for
   minority interest in
   FBL Insurance Company
   and Rural Security
   Life Insurance
   Company...............          --           --           55       24,647           --           --         24,702
  Issuance of 1,969.00
   shares of common stock
   in exchange for all
   outstanding common
   stock of Western Farm
   Bureau Life Insurance
   Company...............          --           --          197       87,933           --           --         88,130
  Cumulative effect on
   prior years (to
   December 31, 1993) of
   change in method of
   accounting for fixed
   maturity securities...          --           --           --           --       38,913           --         38,913
  Net income for 1994....          --           --           --           --           --       42,066         42,066
  Change in net
   unrealized investment
   gains/losses..........          --           --           --           --      (76,488)          --        (76,488)
  Issuance of 59.00
   shares of common stock
   for cash..............          --           --            6        1,137           --           --          1,143
                           -----------  -----------  -----------  -----------  -----------  -----------  --------------
Balance at December 31,
 1994....................          --           --        1,173      141,026      (31,838)     320,382        430,743
  Net income for 1995....          --           --           --           --           --       59,628         59,628
  Change in net
   unrealized investment
   gains/losses..........          --           --           --           --       69,645           --         69,645
  Issuance of 200.00
   shares of common stock
   for cash..............          --           --           20        4,169           --           --          4,189
  Issuance of 3.10 shares
   of common stock in
   exchange for minority
   interest in Utah Farm
   Bureau Insurance
   Company...............          --           --           --           93           --           --             93
                           -----------  -----------  -----------  -----------  -----------  -----------  --------------
Balance at December 31,
 1995....................          --           --        1,193      145,288       37,807      380,010        564,298
  Recapitalization,
   conversion of common
   stock.................     139,157        7,324       (1,193)    (145,288)          --           --             --
  Net income for three
   month period ended
   March 31, 1996........          --           --           --           --           --       10,889         10,889
  Change in net
   unrealized investment
   gains/losses..........          --           --           --           --      (24,026)          --        (24,026)
  Adjustment resulting
   from capital
   transaction of equity
   investee..............       4,616          243           --           --           --           --          4,859
                           -----------  -----------  -----------  -----------  -----------  -----------  --------------
Balance at March 31, 1996
 (unaudited).............   $ 143,773    $   7,567    $      --    $      --    $  13,781    $ 390,899     $  556,020
                           -----------  -----------  -----------  -----------  -----------  -----------  --------------
                           -----------  -----------  -----------  -----------  -----------  -----------  --------------
</TABLE>
    
 
Note:  Share  amounts set forth in the above statement have not been restated to
       reflect the 2,000-for-1 stock  split approved by  the Company's Board  of
       Directors on March 12, 1996 and effective March 19, 1996.
 
                            See accompanying notes.
 
                                      F-6
<PAGE>
                           FBL FINANCIAL GROUP, INC.
                     CONSOLIDATED STATEMENTS OF CASH FLOWS
                             (DOLLARS IN THOUSANDS)
 
   
<TABLE>
<CAPTION>
                                                                                         YEAR ENDED DECEMBER 31,
                                                                                  -------------------------------------
                                                                                     1995         1994         1993
                                                       THREE MONTHS ENDED MARCH   -----------  -----------  -----------
                                                                 31,
                                                      --------------------------
                                                          1996          1995
                                                      ------------  ------------
                                                      (UNAUDITED)   (UNAUDITED)
<S>                                                   <C>           <C>           <C>          <C>          <C>
OPERATING ACTIVITIES
Continuing operations:
  Net income........................................   $   10,889    $    9,043   $    59,628  $    35,587  $    22,705
  Adjustments to reconcile net income to net cash
   provided by continuing operations:
    Adjustments related to interest sensitive
     products:
      Interest credited to account balances.........       26,353        23,020        97,244       89,899       67,806
      Charges for mortality and administration......      (11,525)      (10,886)      (44,462)     (43,912)     (27,876)
      Deferral of unearned revenues.................          424           459         1,696        2,058        1,933
      Amortization of unearned revenue reserve......         (216)         (205)         (956)        (880)        (557)
    Provision for depreciation and amortization.....        3,920         3,863        15,040       19,727        9,411
    Net gains and losses related to investments held
     in inventory...................................       (1,831)           (8)      (25,801)         206          (74)
    Realized (gains) losses on investments..........        2,098        (1,850)       (5,883)      (9,448)      (3,967)
    Increase in traditional, accident and health and
     property-casualty benefit accruals.............        6,879         5,297        23,810       16,554       20,032
    Policy acquisition costs deferred...............       (6,998)       (5,705)      (25,918)     (24,186)     (17,524)
    Amortization of deferred policy acquisition
     costs..........................................        2,685         2,641        10,727       10,066        6,023
    Provision for deferred income taxes.............        1,147            45        13,914        6,287       (3,408)
    Other...........................................        3,270        16,097       (12,646)      (7,949)      11,619
                                                      ------------  ------------  -----------  -----------  -----------
Net cash provided by continuing operations..........       37,095        41,811       106,393       94,009       86,123
 
Discontinued operations:
  Net income (loss).................................           --            --            --        6,479       (2,902)
  Adjustments to reconcile net income (loss) to net
   cash provided by (used in) discontinued
   operations.......................................           --            --            --      (10,293)       6,286
                                                      ------------  ------------  -----------  -----------  -----------
Net cash provided by (used in) discontinued
 operations.........................................           --            --            --       (3,814)       3,384
                                                      ------------  ------------  -----------  -----------  -----------
Net cash provided by operating activities...........       37,095        41,811       106,393       90,195       89,507
INVESTING ACTIVITIES
Sale, maturity or repayment of investments:
  Fixed maturities -- held for investment...........        6,920         3,972        20,890       43,528      393,476
  Fixed maturities -- available for sale............       72,811        87,235       262,000      380,849           --
  Equity securities.................................        9,973         3,491        30,674       58,317       29,831
  Held in inventory.................................        6,815         1,150         8,045        7,106          103
  Mortgage loans on real estate.....................        8,028         7,392        23,774       32,816       15,970
  Investment real estate............................           11           386         5,751        2,240        5,441
  Policy loans......................................        6,961         7,551        24,798       21,448       18,710
  Other long-term investments.......................          319           646         3,564       31,608        6,796
  Short-term investments -- net.....................       13,276        54,886        69,622           --           --
                                                      ------------  ------------  -----------  -----------  -----------
                                                          125,114       166,709       449,118      577,912      470,327
</TABLE>
    
 
                                      F-7
<PAGE>
                           FBL FINANCIAL GROUP, INC.
               CONSOLIDATED STATEMENTS OF CASH FLOWS (CONTINUED)
                             (DOLLARS IN THOUSANDS)
   
<TABLE>
<CAPTION>
                                                                                         YEAR ENDED DECEMBER 31,
                                                                                  -------------------------------------
                                                                                     1995         1994         1993
                                                                                  -----------  -----------  -----------
                                                       THREE MONTHS ENDED MARCH
                                                                 31,
                                                      --------------------------
                                                          1996          1995
                                                      ------------  ------------
                                                      (UNAUDITED)   (UNAUDITED)
<S>                                                   <C>           <C>           <C>          <C>          <C>
INVESTING ACTIVITIES (CONTINUED)
Acquisition of investments:
  Fixed maturities -- held for investment...........   $  (44,630)   $  (47,339)  $  (170,926) $  (207,060) $  (490,113)
  Fixed maturities -- available for sale............      (99,363)     (140,734)     (334,270)    (344,866)          --
  Equity securities.................................      (17,395)       (7,177)      (30,742)     (39,077)     (22,688)
  Held in inventory.................................       (4,398)       (2,011)      (13,618)      (6,698)      (4,036)
  Mortgage loans on real estate.....................       (9,085)       (5,040)      (23,456)     (13,705)     (72,581)
  Investment real estate............................       (1,370)         (704)       (8,073)        (710)        (204)
  Policy loans......................................       (7,487)       (8,395)      (27,057)     (24,377)     (17,845)
  Other long-term investments.......................           (3)           --           (14)     (13,654)          --
  Short-term investments -- net.....................           --            --            --      (47,261)     (22,907)
                                                      ------------  ------------  -----------  -----------  -----------
                                                         (183,731)     (211,400)     (608,156)    (697,408)    (630,374)
Proceeds from disposal, repayments of advances and
 other distributions from entities accounted for by
 the equity method..................................       12,507         4,531        32,193       45,184       28,281
Investments in and advances to entities accounted
 for by the equity method...........................       (4,485)      (11,257)      (21,463)     (39,418)     (26,247)
Net cash received (paid) for acquisitions...........           --            --            --       (3,065)         272
Other...............................................       (3,339)       (2,776)       (5,579)      (5,321)      (8,499)
Investing activities of discontinued operations.....           --            --            --       29,539         (539)
                                                      ------------  ------------  -----------  -----------  -----------
Net cash used in investing activities...............      (53,934)      (54,193)     (153,887)     (92,577)    (166,779)
FINANCING ACTIVITIES
Receipts from interest sensitive products credited
 to policyholder account balances...................       66,889        58,283       198,031      219,501      179,480
Return of policyholder account balances on interest
 sensitive products.................................      (48,954)      (44,402)     (148,047)    (157,894)    (110,959)
Proceeds from short-term borrowings.................           --             8             8        8,288        6,806
Repayments of short-term borrowings.................           --        (6,396)       (6,396)     (10,379)      (6,198)
Proceeds from long-term debt........................           --            --            --           --       21,122
Repayments of long-term debt........................         (828)       (1,074)       (5,915)     (12,119)      (4,255)
Distributions to minority interests.................         (268)           --          (339)        (380)          --
Issuance of common stock for cash...................           --            --         4,189        1,143           --
Financing activities of discontinued operations.....           --            --            --      (44,000)      (5,000)
                                                      ------------  ------------  -----------  -----------  -----------
Net cash provided by financing activities...........       16,839         6,419        41,531        4,160       80,996
                                                      ------------  ------------  -----------  -----------  -----------
Increase (decrease) in cash and cash equivalents....           --        (5,963)       (5,963)       1,778        3,724
Cash and cash equivalents at beginning of period....           --         5,963         5,963        4,185          461
                                                      ------------  ------------  -----------  -----------  -----------
  Cash and cash equivalents at end of period........   $       --    $       --   $        --  $     5,963  $     4,185
                                                      ------------  ------------  -----------  -----------  -----------
                                                      ------------  ------------  -----------  -----------  -----------
SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION
Cash paid (received) during the period for:
  Interest..........................................   $      155    $      356   $     1,086  $     2,163  $     2,766
  Income taxes......................................         (444)          586        23,032       26,451       14,600
</TABLE>
    
 
                            See accompanying notes.
 
                                      F-8
<PAGE>
                           FBL FINANCIAL GROUP, INC.
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
                               DECEMBER 31, 1995
 
1.  SIGNIFICANT ACCOUNTING POLICIES
 
NATURE OF BUSINESS
 
    FBL  Financial Group,  Inc. (the Company)  was incorporated in  the State of
Iowa on October 13, 1993. The Company, through its principal subsidiaries,  Farm
Bureau  Life Insurance Company  (Farm Bureau Life) and  Western Farm Bureau Life
Insurance Company (Western Life), operates predominantly in the individual  life
and  annuity  area  of the  life  insurance  industry. The  Company  markets its
products to  Farm Bureau  members and  other individuals  and businesses  in  15
midwestern  and western states. Farm Bureau  Life has several subsidiaries which
support various functional  areas of Farm  Bureau Life, Western  Life and  other
affiliates,  including  investment  advisory,  marketing  and  distribution, and
leasing. As these functions relate directly to the primary business  activities,
these entities have been included in the life insurance business segment.
 
    The Company also owns Utah Farm Bureau Insurance Company (Utah Insurance), a
property-casualty  insurance  company  providing individual  and  small business
coverages. The operations  of Utah  Insurance have  been treated  as a  separate
segment for financial reporting purposes.
 
ORGANIZATION AND BASIS OF PRESENTATION
 
    As  more fully described in  Note 3, effective January  1, 1994, the Company
acquired 100%  of  the  outstanding  common  stock of  Farm  Bureau  Life  in  a
transaction  treated  as a  reorganization, and  Western  Life in  a transaction
treated as a purchase, in exchange for equivalent shares of newly issued  common
stock  of the Company. Additionally, the Company acquired the minority interests
in Farm Bureau  Life's subsidiaries,  FBL Insurance Company  and Rural  Security
Life  Insurance Company  (Rural Security  Life) for  equivalent shares  of newly
issued common stock of the Company.  The minority interests were contributed  to
Farm  Bureau  Life;  and FBL  Insurance  Company  and Rural  Security  Life were
subsequently merged into Farm Bureau Life and liquidated. At December 31,  1995,
the  Iowa Farm Bureau Federation  owns 63.9% of the  outstanding common stock of
the Company.
 
    The  preparation  of  financial  statements  in  conformity  with  generally
accepted  accounting  principles  requires  management  to  make  estimates  and
assumptions that  affect the  reported  amounts of  assets and  liabilities  and
disclosure  of contingent  assets and liabilities  at the date  of the financial
statements and  the  reported  amounts  of  revenues  and  expenses  during  the
reporting period. Actual results could differ from those estimates.
 
    Significant  estimates and  assumptions are  utilized in  the calculation of
deferred policy  acquisition costs,  policyholder liabilities  and accruals  and
valuation  allowances  on investments.  It  is reasonably  possible  that actual
experience could differ from the estimates and assumptions utilized which  could
have a material impact on the consolidated financial statements.
 
   
INTERIM FINANCIAL INFOMATION
    
 
   
    The consolidated financial statements as of March 31, 1996 and for the three
month  periods ended March  31, 1996 and  1995 and related  disclosures in these
notes have not been audited. The interim financial statements have been prepared
in  accordance  with  generally  accepted  accounting  principles  for   interim
financial information and Article 10 of Regulation S-X. Accordingly, they do not
include  all  of  the  information  and  notes  required  by  generally accepted
accounting principles  for  complete financial  statements.  In the  opinion  of
management,  all  adjustments (consisting  of  normal recurring  accruals unless
noted otherwise herein) considered necessary  for a fair presentation have  been
included.  Operating results for the three-month period ended March 31, 1996 are
not necessarily indicative  of the  results that may  be expected  for the  year
ending December 31, 1996.
    
 
                                      F-9
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
1.  SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)
CONSOLIDATION
 
    The consolidated financial statements include the Company and its direct and
indirect  subsidiaries.  All  significant  intercompany  transactions  have been
eliminated.
 
INVESTMENTS
 
    FIXED MATURITIES AND EQUITY SECURITIES
 
    Effective January  1,  1994,  the Company  adopted  Statement  of  Financial
Accounting Standards (SFAS) No. 115, "Accounting for Certain Investments in Debt
and  Equity  Securities". Prior  to the  adoption of  SFAS No.  115, all  of the
Company's fixed maturity  securities were classified  as "held for  investment".
Pursuant  to  SFAS  No. 115,  fixed  maturity securities  (bonds  and redeemable
preferred stocks) that the Company has  the positive intent and ability to  hold
to  maturity  are  designated  as "held  for  investment".  Held  for investment
securities are  reported  at cost  adjusted  for amortization  of  premiums  and
discounts.  Changes in the market value of these securities, except for declines
that are other  than temporary,  are not  reflected in  the Company's  financial
statements.  Fixed  maturity  securities which  may  be sold  are  designated as
"available for sale". Available for sale securities are reported at market value
and unrealized gains  and losses on  these securities are  included directly  in
stockholders'  equity, net  of certain  adjustments (see  Note 4).  Premiums and
discounts are amortized/accrued using methods  which result in a constant  yield
over  the  securities'  expected  lives.  Amortization/accrual  of  premiums and
discounts on  mortgage and  asset-backed  securities incorporates  a  prepayment
assumption to estimate the securities' expected lives.
 
    Equity  securities (common and non-redeemable preferred stocks) are reported
at market. The change in unrealized appreciation and depreciation of  marketable
equity  securities (net  of related deferred  income taxes, if  any) is included
directly in stockholders' equity.
 
    HELD IN INVENTORY
 
    The Company has certain subsidiaries involved as broker-dealers and  another
as a venture capital investment company. In accordance with accounting practices
for  these specialized  industries, marketable  securities are  valued at market
value if readily  marketable or at  fair value,  as determined by  the Board  of
Directors of the subsidiary holding the security, if not readily marketable. The
resulting  difference between cost  and market is included  in the statements of
income as net investment income. Realized gains and losses are also reported  as
a component of net investment income.
 
    The  Company's investments  held in inventory  portfolio includes securities
with carrying  values of  $18,574 and  $13,735 at  December 31,  1995 and  1994,
respectively,  for which  market quotations  are not  readily available  and for
which fair value is determined  in good faith by the  Board of Directors of  FBL
Ventures   of  South  Dakota,  Inc.,  the  venture  capital  investment  company
subsidiary holding the securities. In determining fair value for securities  not
readily  marketable, investments are initially  stated at cost until significant
subsequent events require a change in valuation. Among the factors considered by
the Board of Directors in determining fair value of investments are the cost  of
the  investment, developments since the acquisition  of the investment, the sale
price of  recently  issued securities,  the  financial condition  and  operating
results  of  the issuer,  the long-term  business potential  of the  issuer, the
quoted market  price of  securities  with similar  quality  and yield  that  are
publicly  traded  and  other factors  generally  pertinent to  the  valuation of
investments. The Board  of Directors, in  making its evaluation,  has relied  on
financial  data  of  investees  provided  by  the  management  of  the  investee
companies.
 
    On occasion,  transfers  will  be  made  to  or  from  the  venture  capital
investment  company. Such  transfers typically  occur when  a previously private
issue goes public, or when a  private equity security is purchased or  otherwise
received  by  another  member of  the  consolidated group.  The  Company records
transfers to or from
 
                                      F-10
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
1.  SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)
the venture capital investment  company at fair value  at the date of  transfer,
re-establishing  a  new  cost basis  for  the  security. During  the  year ended
December 31,  1995, two  securities with  a  total fair  value of  $27,630  were
transferred out of the venture capital investment company. During the year ended
December  31, 1994, two securities with a  fair value of $1,397 were transferred
to the venture capital  investment company. A realized  gain (recognized in  net
investment  income) of  $24,628 was recognized  on the  1995 transfers, although
neither transfer had an impact  on net income, and  no realized gains or  losses
were recognized on the 1994 transfers.
 
   
    It  is  anticipated  that  during  1996  all  or  substantially  all  of the
investments of  the  venture  capital  investment company  will  be  sold  to  a
subsidiary  of  Farm Bureau  Mutual Insurance  Company,  an affiliate,  at their
carrying value  ($19.4 million  at March  31, 1996),  which management  believes
approximates fair value.
    
 
    MORTGAGE LOANS ON REAL ESTATE
 
    Mortgage loans on real estate are reported at cost adjusted for amortization
of  premiums and  accrual of  discounts. If  the value  of any  mortgage loan is
determined to be impaired (i.e.,  when it is probable  that the Company will  be
unable to collect all amounts due according to the contractual terms of the loan
agreement), the carrying value of the mortgage loan has been reduced to its fair
value,  which may be based upon the  present value of expected future cash flows
from the loan  (discounted at the  loan's effective interest  rate), the  loan's
observable  market price,  or the fair  value of the  underlying collateral. The
carrying value of impaired loans is reduced by the establishment of a  valuation
allowance, changes to which are charged or credited to income.
 
    INVESTMENT REAL ESTATE
 
    Investment   real  estate,  which  includes  real  estate  acquired  through
foreclosure, is reported at cost  less allowances for depreciation. Real  estate
acquired  through foreclosure, or  in-substance foreclosure, is  recorded at the
lower of cost  (which includes  the balance of  the mortgage  loan, any  accrued
interest  and any costs incurred to obtain  title to the property) or fair value
as determined at  or before the  foreclosure date. The  carrying value of  these
assets  is subject to  regular review. If  the fair value,  less estimated sales
costs, of  real estate  owned decreases  to an  amount lower  than its  carrying
value,  a valuation allowance is established  for the difference. This valuation
allowance can  be restored  should  the fair  value  of the  property  increase.
Changes  in  this valuation  allowance  are charged  or  credited to  income. At
December 31, 1995 and 1994, the  Company had valuation allowances totaling  $180
and $100, respectively.
 
    OTHER INVESTMENTS
 
    Policy  loans are reported at  unpaid principal. Other long-term investments
(consisting principally  of Title  One home  improvement loans)  and  short-term
investments  are  reported at  cost adjusted  for  amortization of  premiums and
accrual of discounts.  Investments accounted  for by the  equity method  include
investments in, and advances to, various joint ventures and partnerships and are
reported as securities and indebtedness of related parties.
 
    REALIZED GAINS AND LOSSES ON INVESTMENTS
 
    The  carrying values  of all  the Company's  investments are  reviewed on an
ongoing basis for credit deterioration, and  if this review indicates a  decline
in  market value that is  other than temporary, the  Company's carrying value in
the investment is  reduced to  its estimated realizable  value (the  sum of  the
estimated  nondiscounted cash  flows for securities  or fair  value for mortgage
loans on real  estate) and  a specific writedown  is taken.  Such reductions  in
carrying value are recognized as realized losses and charged to income. Realized
gains and losses on sales are determined on the basis of specific identification
of
 
                                      F-11
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
1.  SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)
investments. If the Company expects that an issuer of a security will modify its
payment  pattern from  contractual terms  but no  writedown is  required, future
investment income is recognized at the  rate implicit in the calculation of  net
realizable value under the expected payment pattern.
 
    MARKET VALUES
 
    Market  values,  as  reported  herein,  of  publicly  traded  fixed maturity
securities are as reported by an  independent pricing service. Market values  of
conventional  mortgage-backed securities not actively  traded in a liquid market
are estimated using a matrix calculation  assuming a spread over U. S.  Treasury
bonds  based upon the expected average lives of the securities. Market values of
private placement  bonds are  estimated using  a matrix  that assumes  a  spread
(based on interest rates and a risk assessment of the bonds) over U. S. Treasury
bonds.  Market values  of redeemable preferred  stock and  equity securities are
based on the latest quoted market  prices, or for those not readily  marketable,
at  values which are representative of the market values of issues of comparable
yield and quality.
 
CASH AND CASH EQUIVALENTS
 
    For purposes  of  the consolidated  statement  of cash  flows,  the  Company
considers  all highly liquid debt instruments purchased with a maturity of three
months or less to be cash equivalents.
 
DEFERRED POLICY ACQUISITION COSTS AND VALUE OF INSURANCE IN FORCE ACQUIRED
 
    To the extent  recoverable from  future policy revenues  and gross  profits,
certain  costs of acquiring new  insurance business, principally commissions and
other expenses related to  the production of new  business, have been  deferred.
The  value  of insurance  in  force acquired  is an  asset  that arose  with the
acquisition of Western  Life and Rural  Security Life discussed  in Note 3.  The
initial  value is determined  by an actuarial study  using expected future gross
profits as a  measurement of the  net present value  of the insurance  acquired.
Interest  accrues on the unamortized  balance at rates that  range from 6.50% to
6.79%.
 
    For participating traditional  life insurance and  universal life  insurance
and investment products, these costs are being amortized generally in proportion
to expected gross profits (after dividends to policyholders, if applicable) from
surrender   charges  and  investment,  mortality,   and  expense  margins.  That
amortization is adjusted  retrospectively when  estimates of  current or  future
gross  profits/margins (including the impact of  investment gains and losses) to
be  realized  from  a  group  of  products  are  revised.  The  deferred  policy
acquisition  costs  for  property-casualty  insurance  are  amortized  over  the
effective period of the related insurance policies; deferred policy  acquisition
costs  for these  policies are  expensed when  such costs  are deemed  not to be
recoverable from  the  related  unearned premiums  and  any  related  investment
income.
 
PROPERTY AND EQUIPMENT
 
    Property   and  equipment   are  reported   at  cost   less  allowances  for
depreciation. Depreciation expense is computed primarily using the straight-line
method over the estimated useful lives of the assets.
 
GOODWILL
 
    Goodwill represents the excess  of the fair value  of assets exchanged  over
the   net  assets  acquired.   Goodwill  is  generally   being  amortized  on  a
straight-line basis over a period of 20 years.
 
    The carrying  value of  goodwill  is regularly  reviewed for  indicators  of
impairment  in value, which in the view  of management are other than temporary.
If facts  and  circumstances suggest  that  goodwill is  impaired,  the  Company
assesses  the fair value of  the underlying business and  reduces goodwill to an
amount that results in the book  value of the underlying business  approximating
fair  value. The Company has  not recorded any such  writedowns during the years
ended December 31, 1995, 1994 or 1993.
 
                                      F-12
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
1.  SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)
FUTURE POLICY BENEFITS
 
    The liability for future policy benefits for participating traditional  life
insurance  is based on  net level premium reserves,  including assumptions as to
interest, mortality, and other assumptions underlying the guaranteed policy cash
values. Reserve interest  assumptions are  level and  range from  2.0% to  6.0%.
Accrued  dividends for  participating business  are established  for anticipated
amounts earned to date for the period through the policy's next anniversary  and
are  provided for as  a separate liability. The  declaration of future dividends
for participating  business is  at the  discretion of  the Board  of  Directors.
Participating  business accounted for 45%  of receipts from policyholders during
the year ended December 31, 1995  and represented 21% of life insurance  inforce
at December 31, 1995.
 
    The liabilities for future policy benefits for accident and health insurance
are  computed using a  net level or two-year  preliminary term method, including
assumptions as to morbidity,  mortality and interest  and to include  provisions
for  possible  unfavorable  deviations.  Policy benefit  claims  are  charged to
expense in the period that the claims are incurred.
 
    Future policy benefit reserves for  universal life insurance and  investment
products  are computed under a retrospective deposit method and represent policy
account balances before applicable surrender charges. Policy benefits and claims
that are charged  to expense include  benefit claims incurred  in the period  in
excess  of  related  policy  account  balances.  Interest  crediting  rates  for
universal life and investment products ranged from 4.00% to 7.50% in 1995, 4.00%
to 7.25% in 1994, and 4.00% to 8.25% in 1993.
 
    The unearned revenue reserve reflects the unamortized balance of the  excess
of  first year administration charges over renewal period administration charges
(policy initiation fees) on universal  life products. These excess charges  have
been deferred and are being recognized in income over the period benefited using
the  same assumptions and  factors used to  amortize deferred policy acquisition
costs.
 
RESERVES AND UNEARNED PREMIUMS ON PROPERTY-CASUALTY POLICIES
 
    Unpaid property-casualty losses and  loss adjustment expenses represent  the
estimated liability for reported claims plus those incurred but not yet reported
and the related estimated adjustment expenses. The reserve for unpaid claims and
related  adjustment  expenses  is determined  using  case-basis  evaluations and
statistical analyses and represents estimates of the ultimate cost of all unpaid
losses  incurred  through  December  31  of  each  year.  Although  considerable
variability  is inherent in such estimates, management believes that the reserve
for unpaid  losses  and  related  loss  adjustment  expenses  is  adequate.  The
estimates  are continually reviewed and  adjusted as necessary; such adjustments
are included  in  current  operations  and  are  accounted  for  as  changes  in
estimates.
 
    Salvage   and  subrogation  recoverables  are  estimated  using  statistical
analysis. The  salvage  and subrogation  recoverable  amounts, which  have  been
offset  against reserves and unearned  premiums on property-casualty policies in
the accompanying consolidated balance sheets, were $716 and $718 at December 31,
1995 and 1994, respectively.
 
   
    Property-casualty insurance unearned premiums are  calculated on a pro  rata
basis based upon the unexpired terms of the underlying policies.
    
 
DEFERRED INCOME TAXES
 
    Deferred  tax assets  or liabilities  are computed  based on  the difference
between the financial statement and income  tax bases of assets and  liabilities
using the enacted marginal tax rate. Deferred income tax expenses or credits are
based on the changes in the asset or liability from period to period.
 
                                      F-13
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
1.  SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)
SEPARATE ACCOUNTS
 
    The  separate account  assets and  liabilities reported  in the accompanying
consolidated balance sheets  represent funds that  are separately  administered,
principally  for the  benefit of certain  policyholders who  bear the investment
risk. The separate  account assets and  liabilities are carried  at fair  value.
Revenues and expenses related to the separate account assets and liabilities, to
the  extent of benefits paid or  provided to the separate account policyholders,
are  excluded  from  the  amounts  reported  in  the  accompanying  consolidated
statements of income.
 
RECOGNITION OF PREMIUM REVENUES AND COSTS
 
    Traditional  life  insurance premiums  are recognized  as revenues  over the
premium-paying period. Future policy benefits  and policy acquisition costs  are
recognized as expenses over the life of the policy by means of the provision for
future  policy benefits and  amortization of deferred  policy acquisition costs.
All insurance-related revenues, benefits, losses  and expenses are reported  net
of reinsurance ceded.
 
    Revenues  for universal life and annuity  products consist of policy charges
for the  cost  of  insurance, administration  charges,  amortization  of  policy
initiation  fees  and surrender  charges  assessed against  policyholder account
balances during the period. Expenses related to these products include  interest
credited  to policyholder account balances and benefit claims incurred in excess
of policyholder account balances.
 
   
    Property-casualty insurance premiums are recognized pro rata over the  terms
of  the policies. All  insurance-related revenues and costs  are reported net of
reinsurance.
    
 
   
REINSURANCE
    
 
   
    The Company uses  reinsurance to  manage certain risks  associated with  its
insurance   operations.  These  reinsurance  arrangements  provide  for  greater
diversification of business, allow management  to control exposure to  potential
risks arising from large losses and provide additional capacity for growth.
    
 
   
    The   Company's  life  insurance  operations  cede  reinsurance  to  various
reinsurers. The cost  of reinsurance  is generally amortized  over the  contract
periods of the reinsurance agreements.
    
 
   
    The  Company's  property-casualty  operations assume  and  cede reinsurance,
principally as  a  participant  in  a reinsurance  pooling  agreement  with  two
affiliates. The Company's contracts are prospective and the cost of insurance is
amortized  over the  contract periods in  proportion to the  amount of insurance
protection provided.
    
 
OTHER INCOME AND OTHER EXPENSES
 
    Other income and other  expenses include revenue  and expenses generated  by
the  Company's  various  non-insurance  subsidiaries  for  services  related  to
investment advisory, marketing and distribution, and leasing. A portion of these
activities are performed on  behalf of affiliates of  the Company. In  addition,
certain  revenue generated  by the  Company's insurance  subsidiaries (including
Farm Bureau Life and Western Life) have been classified as other income.  During
the  years ended  December 31,  1995, 1994 and  1993, revenues  of the insurance
subsidiaries included as other  income aggregated $9,814,  $12,626 and $9,774  ,
respectively.
 
NET INCOME PER SHARE OF COMMON STOCK
 
   
    Net  income per share is  based on the weighted  average number of shares of
common stock outstanding during each period (three months ended March 31, 1996 -
23,859,800; three months ended March 31,  1995 - 23,453,600; 1995 -  23,591,100;
1994  - 23,394,260; and 1993 -17,956,880). The weighted average number of shares
and amounts reported  for earnings per  share for the  three month period  ended
March  31, 1995 and  for the years ended  December 31, 1995,  1994 and 1993 have
been restated to  give retroactive effect  to a 2,000-for-1  common stock  split
resulting  from the  recapitalization (see  Note 3),  approved by  the Company's
    
 
                                      F-14
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
1.  SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)
Board of  Directors on  March  12, 1996  and effective  on  March 19,  1996.  In
addition,  such shares have  been adjusted to  treat the shares  of common stock
issued in connection  with the  acquisition of Farm  Bureau Life  (treated as  a
reorganization) as equivalent shares issued throughout the periods presented.
 
2.  FAIR VALUES OF FINANCIAL INSTRUMENTS
    Statement of Financial Accounting Standards No. 107, "Disclosures About Fair
Value  of Financial Instruments", requires  disclosure of fair value information
about financial  instruments,  whether or  not  recognized in  the  consolidated
balance  sheet, for  which it  is practicable to  estimate that  value. In cases
where quoted market prices are not available, fair values are based on estimates
using  present  value  or  other  valuation  techniques.  Those  techniques  are
significantly  affected by the assumptions used, including the discount rate and
estimates of future cash flows. In that regard, the derived fair value estimates
cannot be substantiated by comparison to independent markets and, in many cases,
could not be realized  in immediate settlement of  the instrument. SFAS No.  107
also  excludes certain  financial instruments  and all  nonfinancial instruments
from its disclosure requirements and allows companies to forego the  disclosures
when  those  estimates can  only  be made  at  excessive cost.  Accordingly, the
aggregate fair  value amounts  presented herein  are limited  by each  of  these
factors and do not purport to represent the underlying value of the Company.
 
    The following methods and assumptions were used by the Company in estimating
its fair value disclosures for financial instruments.
 
    FIXED MATURITY SECURITIES: Fair values for fixed maturity securities are
    based  on  quoted market  prices,  where available.  For  fixed maturity
    securities not actively traded, fair  values are estimated using  values
    obtained  from independent pricing  services or, in  the case of private
    placements, are estimated by discounting the expected future cash  flows
    using  current market rates  applicable to the  coupon rate, credit, and
    maturity of the investments.
 
    EQUITY SECURITIES: The fair  values for equity  securities are based  on
    quoted  market prices, where  available; for equity  securities that are
    not actively traded, estimated fair values are based on values of issues
    of comparable yield and quality.
 
    HELD IN INVENTORY: The fair values for investments held in inventory are
    based on quoted market  prices, where available;  for holdings that  are
    not  actively traded,  fair values are  determined in good  faith by the
    Board of Directors of the subsidiary holding the security.
 
    MORTGAGE LOANS ON REAL ESTATE: Fair values are estimated by  discounting
    expected  cash flows  using interest  rates currently  being offered for
    similar loans.
 
    POLICY LOANS: The Company has not determined the fair values  associated
    with its policy loans. Policy loans with a carrying value of $26,221 and
    $23,524  at  December  31,  1995  and  1994,  respectively,  provide for
    variable interest rates. Management believes any differences between the
    Company's carrying value and the fair  values of its other policy  loans
    are immaterial to the Company's
 
                                      F-15
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
2.  FAIR VALUES OF FINANCIAL INSTRUMENTS (CONTINUED)
    financial position and, accordingly, the cost to provide such disclosure
    is  not worth the benefit to be  derived. At December 31, 1995 and 1994,
    amounts outstanding  related to  policy  loans, summarized  by  interest
    rates, are as follows:
 
<TABLE>
<CAPTION>
                       DECEMBER 31
                  ----------------------
      RATE           1995        1994
- ----------------  ----------  ----------
<S>               <C>         <C>
 3.50% - 4.99%    $       --  $      734
 5.00% - 5.99%        39,158      41,712
 6.00% - 6.99%        18,084      17,859
 7.00% - 7.99%        23,580      42,848
 8.00% - 8.99%        35,285      10,695
                  ----------  ----------
                  $  116,107  $  113,848
                  ----------  ----------
                  ----------  ----------
</TABLE>
 
    CASH  AND SHORT-TERM INVESTMENTS:  The carrying amounts  reported in the
    consolidated balance sheet for these instruments approximate their  fair
    values.
 
    ASSETS AND LIABILITIES OF SEPARATE ACCOUNTS: Separate account assets and
    liabilities  are  reported  at  estimated fair  value  in  the Company's
    consolidated balance sheet.
 
    FUTURE POLICY BENEFITS  AND OTHER POLICYHOLDERS'  FUNDS: Fair values  of
    the  Company's  liabilities  under contracts  not  involving significant
    mortality  or  morbidity  risks  (principally  deferred  annuities   and
    supplementary contracts), are stated at the cost the Company would incur
    to extinguish the liability; i.e., the cash surrender value. The Company
    is  not required  to estimate  the fair  value of  its liabilities under
    other contracts.
 
    RESERVES AND UNEARNED PREMIUMS  ON PROPERTY-CASUALTY POLICIES: The  fair
    value  of reserves  and unearned premiums  on property-casualty policies
    approximate carrying value as  the Company's policies are  substantially
    all short-duration contracts.
 
    SHORT-TERM  BORROWINGS AND LONG-TERM DEBT: The fair values for long-term
    debt are  estimated using  discounted cash  flow analysis  based on  the
    Company's  current  incremental  borrowing  rate  for  similar  types of
    borrowing  arrangements.  For  short-term   debt,  the  carrying   value
    approximates fair value.
 
    DEPOSIT ADMINISTRATION FUNDS: The Company administers the funded portion
    of  certain  employee benefit  plans of  its affiliates  through deposit
    administration funds. The fair value of the deposit administration funds
    attributed to the Agent's  Career Incentive Plan  are stated at  amounts
    which  are  estimated  to  be currently  vested,  based  on  service and
    production criteria. Other funds are stated at carrying value.
 
    OFF-BALANCE SHEET INSTRUMENTS:  The Company  has entered  into lines  of
    credit,  both as a lender and borrower. The Company has not attempted to
    place fair values  on these  obligations as  management believes  losses
    have  already  been  accrued  to the  extent  that  they  eventually are
    expected to be realized.
 
                                      F-16
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
2.  FAIR VALUES OF FINANCIAL INSTRUMENTS (CONTINUED)
    The following sets forth a comparison of the fair values and carrying values
of the Company's financial instruments subject to the provisions of Statement of
Financial Accounting Standards No. 107:
 
<TABLE>
<CAPTION>
                                                                      DECEMBER 31
                                                 ------------------------------------------------------
                                                            1995                        1994
                                                 --------------------------  --------------------------
                                                   CARRYING                    CARRYING
                                                    VALUE       FAIR VALUE      VALUE       FAIR VALUE
                                                 ------------  ------------  ------------  ------------
<S>                                              <C>           <C>           <C>           <C>
ASSETS
Fixed maturities:
  Held for investment..........................  $    683,149  $    712,476  $    532,376  $    500,849
  Available for sale...........................     1,393,060     1,393,060     1,200,235     1,200,235
Equity securities..............................        83,714        83,714        46,701        46,701
Held in inventory..............................        21,913        21,913        18,169        18,169
Mortgage loans on real estate..................       266,623       281,900       272,537       274,924
Policy loans...................................       116,107       116,107       113,848       113,848
Cash and short-term investments................        50,061        50,061       125,646       125,646
Assets held in separate accounts...............        44,789        44,789        28,043        28,043
 
LIABILITIES
Future policy benefits.........................  $    885,119  $    854,928  $    834,229  $    805,948
Reserves and unearned premiums on
 property-casualty policies....................        45,890        45,890        44,482        44,482
Other policyholders' funds.....................       200,348       200,348       185,497       185,497
Short-term borrowings..........................            --            --         6,388         6,388
Long-term debt.................................        12,604        12,490        18,519        17,179
Deposit administration funds...................        38,119        35,088        29,829        27,266
Liabilities related to separate accounts.......        44,789        44,789        28,043        28,043
</TABLE>
 
3.  REORGANIZATION AND RECAPITALIZATION
 
REORGANIZATION
 
    On February 26, 1993,  the Company entered into  a stock exchange  agreement
with  Rural Mutual Insurance Company. Under  terms of the agreement, the Company
acquired 99.5% of the issued and outstanding common stock of Rural Security Life
in exchange for newly  issued common stock of  the Company. The transaction  was
accounted  for as a purchase  and the purchase price  of $27,101 (based upon the
appraised value of the Company's stock at the time of purchase) was allocated to
the assets and  liabilities acquired.  This allocation resulted  in goodwill  of
approximately $6,988, which is being amortized over 20 years.
 
   
    In  January 1994, the  Boards of Directors  of Farm Bureau  Life and Western
Life approved an agreement,  pursuant to which, effective  January 1, 1994,  the
acquisition  of  Western Life  was consummated  through Farm  Bureau Multi-State
Services, Inc., a holding company which was incorporated in the State of Iowa on
October 13, 1993.  In March, 1996,  Farm Bureau Multi-State  Services, Inc.  was
renamed  to FBL Financial  Group, Inc. Under  the agreement, 100%  of the common
stock of Farm  Bureau Life  and Western  Life were  exchanged for  stock in  the
holding  company. In addition, in 1994,  the minority interests of FBL Insurance
Company and  Rural Security  Life were  exchanged for  equivalent value  in  the
holding company and, in 1995, FBL Insurance Company and Rural Security Life were
liquidated. Goodwill associated with Rural Security Life remains attributable to
the  still  existing  operations in  Wisconsin  which  include a  license  to do
business in
    
 
                                      F-17
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
3.  REORGANIZATION AND RECAPITALIZATION (CONTINUED)
   
Wisconsin, an active agency force, customer lists, a marketing relationship with
the Wisconsin Farm  Bureau Federation and  an exclusive use  of the Farm  Bureau
trademark in Wisconsin in connection with life insurance and annuity products.
    
 
    At  the  effective date  of the  aforementioned affiliation  agreement, Farm
Bureau Life had assets  of $2,142,849 and Western  Life had assets of  $549,993.
Subsequent  to the agreement, many administrative functions of Western Life were
assumed by, and consolidated with those of, Farm Bureau Life. Additionally,  the
former majority owners of Farm Bureau Life continue to be majority owners of the
Company.  As a result, the  Company has treated the  issuance of holding company
stock in exchange  for the stock  of Farm  Bureau Life as  a reorganization  for
accounting  purposes, thereby applying the principles  of the pooling method for
business combinations. The issuance of holding company stock in exchange for the
stock of Western  Life has been  accounted for  as a purchase  and the  purchase
price  of $88,130, based upon the appraised  value of the Company's stock at the
time of  purchase,  was  allocated  to  the  assets  and  liabilities  acquired.
Additionally, the issuance of holding company stock in exchange for the minority
interests  of FBL Insurance  Company and Rural Security  Life has been accounted
for as a purchase and  the purchase price of  $24,702, based upon the  appraised
value  of the  Company's stock  at the  time of  purchase, was  allocated to the
assets and  liabilities  acquired. These  allocations  resulted in  goodwill  of
approximately $4,419, which is being amortized over 20 years.
 
    In December 1995, the .83% minority interest in Utah Insurance was exchanged
for  equivalent value in the holding company in a transaction that was accounted
for as a purchase.
 
RECAPITALIZATION SUBSEQUENT TO DECEMBER 31, 1995
 
    On March  12, 1996,  the Company's  shareholders approved  a change  to  the
Company's  capital structure and a related revision to the Company's Articles of
Incorporation (the  recapitalization). The  restated Articles  of  Incorporation
authorize  the  Company to  issue  88,500,000 shares  of  Class A  Common Stock,
without par value; 1,500,000 shares of Class B Common Stock, without par  value;
and 10,000,000 shares of Preferred Stock. Pursuant to the recapitalization, each
outstanding  share of Common Stock prior  to recapitalization was converted on a
pro rata basis to 1,900 shares of Class A Common Stock and 100 shares of Class B
Common Stock.
 
                                      F-18
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (Continued)
                 (Dollars in thousands, except per share data)
 
(3) REORGANIZATION AND RECAPITALIZATION (CONTINUED)
    In  1996, the Company designated 5,000,000  shares of its preferred stock as
Series A Preferred  Stock and offered  such shares to  existing stockholders  in
exchange  for 5,000,000 shares of  Class A Common Stock.  Each share of Series A
Preferred Stock has a liquidation preference of $20 and voting rights similar to
that of  Class A  Common Stock.  The Series  A Preferred  Stock pays  cumulative
annual  cash  dividends of  $1  per share,  payable  quarterly in  cash,  and is
redeemable by the Company at  $20 per share plus  unpaid dividends if the  stock
ceases  to be beneficially  owned by a  Farm Bureau organization.  The Iowa Farm
Bureau Federation has  guaranteed that  all 5,000,000 shares  will be  exchanged
subject to the sale of approximately 4,000,000 shares of Class A Common Stock by
certain  stockholders through an initial public  offering that is expected to be
completed during 1996.
 
    Holders of the Class A Common  Stock and Series A Preferred Stock,  together
as a group, and Class B Common Stock are entitled to vote as separate classes on
all  issues, except that only  holders of the Class A  Common Stock and Series A
Preferred Stock vote for the election of  Class A Directors (three to five)  and
only  holders of  the Class  B Common  Stock vote  for the  election of  Class B
Directors (ten  to  twenty).  Voting  for the  Directors  is  noncumulative.  In
addition,  various ownership aspects  of the Company's Class  B Common Stock are
governed by  a Class  B Shareholder  Agreement which  results in  the Iowa  Farm
Bureau  Federation maintaining control of the Company. Holders of Class A Common
Stock  and  Class  B   Common  Stock  are  entitled   to  share  ratably  on   a
share-for-share basis with respect to common stock dividends.
 
4.  INVESTMENT OPERATIONS
 
FIXED MATURITIES, EQUITY SECURITIES AND INVESTMENTS HELD IN INVENTORY
 
    The  following tables contain amortized cost and market value information on
fixed maturities (bonds and redeemable  preferred stocks) and equity  securities
(common and nonredeemable preferred stocks) at December 31, 1995 and 1994:
 
<TABLE>
<CAPTION>
                                                                             HELD FOR INVESTMENT
                                                             ----------------------------------------------------
                                                                              GROSS        GROSS
                                                              AMORTIZED    UNREALIZED   UNREALIZED    ESTIMATED
                                                                 COST         GAINS       LOSSES     MARKET VALUE
                                                             ------------  -----------  -----------  ------------
<S>                                                          <C>           <C>          <C>          <C>
DECEMBER 31, 1995
Bonds:
  United States Government and agencies -- mortgage-backed
   securities..............................................  $    220,768   $  11,612    $    (603)  $    231,777
  Industrial and miscellaneous:
    Mortgage-backed securities.............................       457,381      20,336       (2,302)       475,415
    Other..................................................         5,000         284           --          5,284
                                                             ------------  -----------  -----------  ------------
Total fixed maturities.....................................  $    683,149   $  32,232    $  (2,905)  $    712,476
                                                             ------------  -----------  -----------  ------------
                                                             ------------  -----------  -----------  ------------
</TABLE>
 
                                      F-19
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
4.  INVESTMENT OPERATIONS (CONTINUED)
<TABLE>
<CAPTION>
                                                                              AVAILABLE FOR SALE
                                                             ----------------------------------------------------
                                                                              GROSS        GROSS
                                                              AMORTIZED    UNREALIZED   UNREALIZED    ESTIMATED
                                                                 COST         GAINS       LOSSES     MARKET VALUE
                                                             ------------  -----------  -----------  ------------
DECEMBER 31, 1995
<S>                                                          <C>           <C>          <C>          <C>
Bonds:
  United States Government and agencies:
    Mortgage-backed securities.............................  $     94,766   $   4,510    $    (540)  $     98,736
    Other..................................................       181,716       3,612         (651)       184,677
  State, municipal and other governments...................        28,496       1,268         (332)        29,432
  Public utilities.........................................       172,672       9,593       (1,252)       181,013
  Industrial and miscellaneous:
    Mortgage and asset-backed securities...................        80,821       4,922         (383)        85,360
    Other..................................................       730,851      58,746      (11,821)       777,776
Redeemable preferred stock.................................        36,286         877       (1,097)        36,066
                                                             ------------  -----------  -----------  ------------
Total fixed maturities.....................................  $  1,325,608   $  83,528    $ (16,076)  $  1,393,060
                                                             ------------  -----------  -----------  ------------
                                                             ------------  -----------  -----------  ------------
Equity securities..........................................  $     77,038   $   7,306    $    (630)  $     83,714
                                                             ------------  -----------  -----------  ------------
                                                             ------------  -----------  -----------  ------------
<CAPTION>
 
                                                                             HELD FOR INVESTMENT
                                                             ----------------------------------------------------
                                                                              GROSS        GROSS
                                                              AMORTIZED    UNREALIZED   UNREALIZED    ESTIMATED
                                                                 COST         GAINS       LOSSES     MARKET VALUE
                                                             ------------  -----------  -----------  ------------
<S>                                                          <C>           <C>          <C>          <C>
DECEMBER 31, 1994
Bonds:
  United States Government and agencies -- mortgage-backed
   securities..............................................  $    198,724   $     809    $  (8,066)  $    191,467
  Industrial and miscellaneous --
   mortgage-backed securities..............................       333,652         922      (25,192)       309,382
                                                             ------------  -----------  -----------  ------------
Total fixed maturities.....................................  $    532,376   $   1,731    $ (33,258)  $    500,849
                                                             ------------  -----------  -----------  ------------
                                                             ------------  -----------  -----------  ------------
<CAPTION>
 
                                                                              AVAILABLE FOR SALE
                                                             ----------------------------------------------------
                                                                              GROSS        GROSS
                                                              AMORTIZED    UNREALIZED   UNREALIZED    ESTIMATED
                                                                 COST         GAINS       LOSSES     MARKET VALUE
                                                             ------------  -----------  -----------  ------------
<S>                                                          <C>           <C>          <C>          <C>
DECEMBER 31, 1994
Bonds:
  United States Government and agencies:
    Mortgage-backed securities.............................  $     83,259   $   2,583    $  (1,850)  $     83,992
    Other..................................................       173,592         259      (14,043)       159,808
  State, municipal and other governments...................        36,852         303       (2,233)        34,922
  Public utilities.........................................       151,356       1,466       (9,856)       142,966
  Industrial and miscellaneous:
    Mortgage and asset-backed securities...................        50,052           1         (395)        49,658
    Other..................................................       713,607      13,262      (38,799)       688,070
Redeemable preferred stock.................................        43,471         893       (3,545)        40,819
                                                             ------------  -----------  -----------  ------------
Total fixed maturities.....................................  $  1,252,189   $  18,767    $ (70,721)  $  1,200,235
                                                             ------------  -----------  -----------  ------------
                                                             ------------  -----------  -----------  ------------
Equity securities..........................................  $     49,985   $   4,226    $  (7,510)  $     46,701
                                                             ------------  -----------  -----------  ------------
                                                             ------------  -----------  -----------  ------------
</TABLE>
 
                                      F-20
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
4.  INVESTMENT OPERATIONS (CONTINUED)
    Short-term  investments  have  been  excluded from  the  above  schedules as
amortized cost approximates market value for these securities.
 
    The carrying value and estimated market value of the Company's portfolio  of
fixed  maturity securities  at December 31,  1995, by  contractual maturity, are
shown below. Expected maturities will differ from contractual maturities because
borrowers may have the right to call or prepay obligations with or without  call
or prepayment penalties.
 
<TABLE>
<CAPTION>
                                                                HELD FOR INVESTMENT
                                                              ------------------------      AVAILABLE FOR SALE
                                                                            ESTIMATED   --------------------------
                                                               AMORTIZED     MARKET      AMORTIZED     ESTIMATED
                                                                 COST         VALUE         COST      MARKET VALUE
                                                              -----------  -----------  ------------  ------------
<S>                                                           <C>          <C>          <C>           <C>
Due in one year or less.....................................   $      --    $      --   $     67,136  $     66,886
Due after one year through five years.......................          --           --        176,585       181,647
Due after five years through ten years......................          --           --        275,055       287,838
Due after ten years.........................................       5,000        5,284        594,959       636,527
                                                              -----------  -----------  ------------  ------------
                                                                   5,000        5,284      1,113,735     1,172,898
Mortgage and asset-backed securities........................     678,149      707,192        175,587       184,096
Redeemable preferred stocks.................................          --           --         36,286        36,066
                                                              -----------  -----------  ------------  ------------
                                                               $ 683,149    $ 712,476   $  1,325,608  $  1,393,060
                                                              -----------  -----------  ------------  ------------
                                                              -----------  -----------  ------------  ------------
</TABLE>
 
    The  unrealized appreciation  or depreciation  on fixed  maturity and equity
securities  available  for  sale  are  reported  as  a  separate  component   of
stockholders'  equity,  reduced by  adjustments  to deferred  policy acquisition
costs, value of insurance  in force acquired and  unearned revenue reserve  that
would  have been required as a charge or  credit to income had such amounts been
realized, a  provision for  deferred income  taxes and  amounts attributable  to
minority  interests in subsidiaries. Net unrealized investment gains (losses) as
reported were comprised of the following:
 
<TABLE>
<CAPTION>
                                                                                       DECEMBER 31,
                                                                                  ----------------------
                                                                                     1995        1994
                                                                                  ----------  ----------
<S>                                                                               <C>         <C>
Unrealized appreciation (depreciation) on fixed maturity and equity securities
 available for sale.............................................................  $   74,128  $  (55,238)
Adjustments for assumed changes in amortization pattern of:
  Deferred policy acquisition costs.............................................     (12,700)      5,079
  Value of insurance in force acquired..........................................      (4,451)      1,337
  Unearned revenue reserve......................................................       1,189        (163)
Provision for deferred income taxes.............................................     (20,359)     17,144
Amounts attributable to minority interest in subsidiaries.......................          --           3
                                                                                  ----------  ----------
Net unrealized investment gains (losses)........................................  $   37,807  $  (31,838)
                                                                                  ----------  ----------
                                                                                  ----------  ----------
</TABLE>
 
    Amortized cost of securities  held in inventory was  $21,555 and $17,731  at
December  31,  1995  and  1994,  respectively.  Net  unrealized  appreciation on
securities held in inventory  as of December 31,  1995 and 1994, included  gross
unrealized  gains of $1,613 and $1,719 and gross unrealized losses of $1,255 and
$1,281, respectively.
 
MORTGAGE LOANS ON REAL ESTATE
 
    The Company's  mortgage loan  portfolio consists  principally of  commercial
mortgage  loans. The Company's  lending policies establish  limits on the amount
that can be loaned to one borrower and require
 
                                      F-21
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
4.  INVESTMENT OPERATIONS (CONTINUED)
diversification by geographic location and collateral type. Regions in which  at
least  20% of the Company's mortgage loan portfolio is invested during the years
presented include  Mountain (27%  in  1995 and  1994), which  includes  Arizona,
Colorado,  Idaho, New Mexico, Nevada, Utah and Wyoming; Pacific (22% in 1995 and
19% in 1994), which includes California and Oregon; and West South Central  (19%
in  1995 and 22% in  1994) which includes Texas  and Oklahoma. Mortgage loans on
real estate have  also been analyzed  during the years  presented by  collateral
types  with retail facilities  (34% in 1995,  35% in 1994)  and office buildings
(39% in 1995, 32% in 1994), representing the largest holdings.
 
    The Company has also provided an  allowance for possible losses against  its
mortgage  loan portfolio. An  analysis of this  allowance for loan  losses is as
follows:
 
<TABLE>
<CAPTION>
                                                                                           YEAR ENDED
                                                                                          DECEMBER 31,
                                                                                 -------------------------------
                                                                                   1995       1994       1993
                                                                                 ---------  ---------  ---------
<S>                                                                              <C>        <C>        <C>
Balance at beginning of year...................................................  $     800  $     600  $     600
Realized losses during year....................................................         10        248        388
Current year chargeoffs, net of recoveries.....................................        (10)       (48)      (388)
                                                                                 ---------  ---------  ---------
Balance at end of year.........................................................  $     800  $     800  $     600
                                                                                 ---------  ---------  ---------
                                                                                 ---------  ---------  ---------
</TABLE>
 
    Securities and indebtedness  of related parties  include mortgage loans  and
similar advances to joint ventures and limited partnerships in which the Company
maintains  an equity interest. Such  indebtedness aggregated $33,960 and $34,738
at December 31, 1995 and 1994, respectively. These loans and advances were  made
at similar interest rates and under similar terms as other mortgage loans.
 
NET INVESTMENT INCOME
 
    Components of net investment income are as follows:
 
<TABLE>
<CAPTION>
                                                                          YEAR ENDED DECEMBER 31,
                                                                     ----------------------------------
                                                                        1995        1994        1993
                                                                     ----------  ----------  ----------
<S>                                                                  <C>         <C>         <C>
Fixed maturities:
  Held for investment..............................................  $   50,050  $   35,065  $  106,897
  Available for sale...............................................     108,748     101,683          --
Equity securities..................................................       1,163       1,971       2,178
Held in inventory..................................................      25,868        (130)        183
Mortgage loans on real estate......................................      23,850      24,870      19,805
Investment real estate.............................................       4,970       6,385       5,090
Policy loans.......................................................       7,189       6,894       5,400
Other long-term investments........................................         381       2,668       3,197
Short-term investments.............................................       3,344       3,919       1,202
Other..............................................................       5,667       4,000       3,997
                                                                     ----------  ----------  ----------
                                                                        231,230     187,325     147,949
Less investment expenses...........................................      (8,122)     (8,491)     (9,629)
                                                                     ----------  ----------  ----------
Net investment income..............................................  $  223,108  $  178,834  $  138,320
                                                                     ----------  ----------  ----------
                                                                     ----------  ----------  ----------
</TABLE>
 
                                      F-22
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
4.  INVESTMENT OPERATIONS (CONTINUED)
    Investment income of investments held in inventory is comprised of:
 
<TABLE>
<CAPTION>
                                                                               YEAR ENDED DECEMBER 31,
                                                                           -------------------------------
                                                                             1995       1994       1993
                                                                           ---------  ---------  ---------
<S>                                                                        <C>        <C>        <C>
Dividends, interest and other income.....................................  $     138  $     205  $     312
Net realized gain from investment transactions...........................     25,810      4,026         --
Change in unrealized appreciation/depreciation of investments............        (80)    (4,361)      (129)
                                                                           ---------  ---------  ---------
                                                                           $  25,868  $    (130) $     183
                                                                           ---------  ---------  ---------
                                                                           ---------  ---------  ---------
</TABLE>
 
REALIZED AND UNREALIZED GAINS AND LOSSES
 
    Effective January 1, 1994, the Company adopted SFAS No. 115, "Accounting for
Certain  Investments in  Debt and Equity  Securities". The  cumulative effect of
this change  in  accounting  method  was to  increase  stockholders'  equity  by
$38,913, net of offsets aggregating $39,993.
 
    Realized gains (losses) and the change in unrealized
appreciation/depreciation   on  investments  (excluding  amounts  attributed  to
investments held in inventory discussed above) are summarized below:
 
<TABLE>
<CAPTION>
                                                                           YEAR ENDED DECEMBER 31,
                                                                      ----------------------------------
                                                                         1995        1994        1993
                                                                      ----------  -----------  ---------
<S>                                                                   <C>         <C>          <C>
REALIZED
Fixed maturities:
  Held for investment...............................................  $       --  $        (6) $    (287)
  Available for sale................................................       5,524        2,279         --
Equity securities...................................................        (647)       8,380      5,498
Mortgage loans on real estate.......................................         (10)        (248)      (388)
Investment real estate..............................................          (1)        (415)       (40)
Other long-term investments.........................................        (158)      (1,773)      (330)
Equity investments..................................................       1,182        2,864         --
Notes receivable....................................................          --       (1,624)        --
Other...............................................................          (7)          (9)      (486)
                                                                      ----------  -----------  ---------
Realized gains on investments.......................................  $    5,883  $     9,448  $   3,967
                                                                      ----------  -----------  ---------
                                                                      ----------  -----------  ---------
UNREALIZED
Fixed maturities:
  Held for investment...............................................  $   60,854  $   (55,973) $  38,399
  Available for sale................................................     119,406     (130,860)        --
Equity securities...................................................       9,960      (12,095)     4,329
                                                                      ----------  -----------  ---------
Change in unrealized appreciation/depreciation of investments.......  $  190,220  $  (198,928) $  42,728
                                                                      ----------  -----------  ---------
                                                                      ----------  -----------  ---------
</TABLE>
 
                                      F-23
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
4.  INVESTMENT OPERATIONS (CONTINUED)
   
    An analysis of sales, maturities  and principal repayments of the  Company's
fixed maturities portfolio for the years ended December 31, 1995, 1994, and 1993
is as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                          GROSS       GROSS
                                                            AMORTIZED   REALIZED    REALIZED
                                                              COST        GAINS      LOSSES      PROCEEDS
                                                           -----------  ---------  -----------  ----------
<S>                                                        <C>          <C>        <C>          <C>
Year ended December 31, 1995:
  Scheduled principal repayments and calls:
    Available for sale...................................   $ 121,276   $      12   $     (44)  $  121,244
    Held for investment..................................      20,890          --          --       20,890
  Sales -- available for sale............................     134,986       7,371      (1,601)     140,756
                                                           -----------  ---------  -----------  ----------
      Total..............................................   $ 277,152   $   7,383   $  (1,645)  $  282,890
                                                           -----------  ---------  -----------  ----------
                                                           -----------  ---------  -----------  ----------
Year ended December 31, 1994:
  Scheduled principal repayments and calls:
    Available for sale...................................   $ 158,294   $      12   $    (167)  $  158,139
    Held for investment..................................      43,534          --          (6)      43,528
  Sales -- available for sale............................     220,276       9,248      (6,814)     222,710
                                                           -----------  ---------  -----------  ----------
      Total..............................................   $ 422,104   $   9,260   $  (6,987)  $  424,377
                                                           -----------  ---------  -----------  ----------
                                                           -----------  ---------  -----------  ----------
Year ended December 31, 1993:
  Scheduled principal repayments and calls...............   $ 257,310   $       5   $      (3)  $  257,312
  Sales..................................................     126,196      11,407      (1,439)     136,164
                                                           -----------  ---------  -----------  ----------
      Total..............................................   $ 383,506   $  11,412   $  (1,442)  $  393,476
                                                           -----------  ---------  -----------  ----------
                                                           -----------  ---------  -----------  ----------
</TABLE>
    
 
   
    Realized  losses totaling  $214 and $10,257  were incurred  during the years
ended December  31, 1995  and 1993  as a  result of  writedowns for  other  than
temporary  impairment  of fixed  maturity  securities. No  such  writedowns were
incurred during 1994.
    
 
    Income taxes during the years ended December 31, 1995, 1994 and 1993 include
a provision of $2,059,  $3,307 and $1,388, respectively,  for the tax effect  of
realized gains.
 
OTHER
 
   
    In  February 1996,  an equity investee  of the Company  completed an initial
public offering which resulted in an increase of $4,859, net of $2,617 in taxes,
in the Company's share of the investee's stockholders' equity. This increase was
credited directly  to  common stock,  allocated  proportionately among  Class  A
Common  Stock and Class B Common Stock  based on shares outstanding. As a result
of the public  offering, the  Company's voting  stock interest  in the  investee
declined  to an amount less than  20%. Accordingly, the Company discontinued the
use of the equity  method of accounting for  this investment and has  classified
the investment as equity securities in the balance sheet for that portion of the
investment  (carrying value $8,286 at March 31, 1996) that is available for sale
and as a long-term  investment in the balance  sheet for that portion  (carrying
value  $9,499 and market  value $46,004 at  March 31, 1996)  that the Company is
restricted from  selling  within one  year  due to  trading  restrictions  under
applicable  securities laws. At December 31, 1995, the investment had a carrying
value of $4,891  and was classified  as securities and  indebtedness of  related
parties in the balance sheet.
    
 
    At  December 31, 1995, affidavits of deposits covering bonds with a carrying
value of $1,416,113, preferred stocks with a carrying value of $6,422,  mortgage
loans  (including  those made  to  related parties)  with  an unpaid  balance of
$253,558, real estate  with a book  value of  $26,241 and policy  loans with  an
unpaid
 
                                      F-24
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
4.  INVESTMENT OPERATIONS (CONTINUED)
balance  of  $88,526 were  on  deposit with  state  agencies to  meet regulatory
requirements. The Company has pledged bonds  with a carrying value of $5,855  as
collateral  against the guarantee of  a loan agreement with  a bank arising from
the sale of a real estate property to an unrelated party (see Note 12).
 
    At December  31,  1995, the  Company  had committed  to  provide  additional
funding for mortgage loans on real estate aggregating $10,475. These commitments
arose  in the normal course of business at terms which are comparable to similar
investments.
 
    The carrying value of investments  which have been non-income producing  for
the  twelve  months preceding  December 31,  1995,  include fixed  maturities --
$1,650, and mortgage loans on real estate -- $3,343.
 
    No investment in any  person or its affiliates  (other than bonds issued  by
agencies  of the United States Government)  exceeded 10% of stockholders' equity
at December 31, 1995.
 
5.  PROPERTY AND EQUIPMENT
    Property and equipment are comprised of:
 
<TABLE>
<CAPTION>
                                                                                       DECEMBER 31,
                                                                                  ----------------------
                                                                                     1995        1994
                                                                                  ----------  ----------
<S>                                                                               <C>         <C>
Land............................................................................  $    1,191  $    2,327
Home office building and claims center..........................................      37,752      41,720
Leasehold improvements..........................................................         166         166
Furniture and equipment.........................................................      66,492      64,319
                                                                                  ----------  ----------
                                                                                     105,601     108,532
Allowances for depreciation.....................................................     (45,417)    (44,924)
                                                                                  ----------  ----------
                                                                                  $   60,184  $   63,608
                                                                                  ----------  ----------
                                                                                  ----------  ----------
</TABLE>
 
6.  REINSURANCE AND POLICY PROVISIONS
 
LIFE INSURANCE OPERATIONS
 
    The value of  insurance in force  acquired is an  asset that represents  the
present  value of future profits on business  acquired. An analysis of the value
of insurance in force acquired for the  years ended December 31, 1995, 1994  and
1993 is as follows:
 
<TABLE>
<CAPTION>
                                                                                YEAR ENDED DECEMBER 31,
                                                                            -------------------------------
                                                                              1995       1994       1993
                                                                            ---------  ---------  ---------
<S>                                                                         <C>        <C>        <C>
Excluding impact on net unrealized investment gains and losses:
  Balance at beginning of year............................................  $  19,571  $     117  $      --
  Additions resulting from acquisitions...................................         --     19,534        157
  Accretion of interest during the year...................................      1,250      1,275          7
  Amortization of asset...................................................     (1,921)    (1,355)       (47)
                                                                            ---------  ---------  ---------
Balance prior to impact on net unrealized investment gains and losses.....     18,900     19,571        117
Offset against net unrealized investment gains and losses.................     (4,451)     1,337         --
                                                                            ---------  ---------  ---------
Balance at end of year....................................................  $  14,449  $  20,908  $     117
                                                                            ---------  ---------  ---------
                                                                            ---------  ---------  ---------
</TABLE>
 
                                      F-25
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
6.  REINSURANCE AND POLICY PROVISIONS (CONTINUED)
   
    Amortization  of the value of insurance in force acquired (based on expected
future gross  profits/  margins) for  the  next  five years  and  thereafter  is
expected to be as follows: 1996 -- $834; 1997 -- $1,005; 1998 -- $1,006; 1999 --
$1,166; 2000 -- $1,261; and thereafter, through 2023 -- $13,628.
    
 
    In the normal course of business, the Company seeks to limit its exposure to
loss  on any single insured and to recover  a portion of benefits paid by ceding
reinsurance to other insurance enterprises or reinsurers. Reinsurance  coverages
for  life insurance  vary according  to the age  and risk  classification of the
insured with retention  limits ranging  up to  $500 of  coverage per  individual
life.  The  Company does  not use  financial or  surplus relief  reinsurance. At
December 31,  1995,  life insurance  in  force  ceded on  a  consolidated  basis
amounted to $953,828 or approximately 5.9% of total life insurance in force.
 
    Reinsurance  contracts do not relieve the  Company of its obligations to its
policyholders. To the extent that reinsuring companies are later unable to  meet
obligations   under  reinsurance   agreements,  the   Company's  life  insurance
subsidiaries would  be  liable  for  these obligations,  and  payment  of  these
obligations  could result in losses to the  Company. To limit the possibility of
such losses, the Company evaluates the financial condition of its reinsurers and
monitors concentrations of credit risk.
 
    No allowance  for uncollectible  amounts has  been established  against  the
Company's  asset for reinsurance  recoverable since none  of the receivables are
deemed to be uncollectible, and because such receivables, either individually or
in the  aggregate,  are not  material  to the  Company's  operations.  Insurance
premiums  and product charges  have been reduced by  $14,854, $23,080 and $6,973
and insurance benefits have  been reduced by $8,454,  $12,033 and $3,809  during
the  years ended December 31, 1995, 1994  and 1993, respectively, as a result of
the cession agreements. The amount of reinsurance assumed is not significant.
 
    Effective January  1,  1994,  Farm  Bureau  Life  and  Rural  Security  Life
transferred  all of their group accident  and health business to other carriers.
However, there was  some run-off of  the group accident  and health line  during
1995  and 1994. Also,  effective January 1,  1994, Farm Bureau  Life and Western
Life entered into a 100% coinsurance agreement with an unaffiliated third  party
to  administer the remaining  individual medical business.  Farm Bureau Life and
Western Life  effectively removed  themselves from  the medical  business as  of
December  31, 1993  other than  stop-loss coverages  for self-insured  groups of
certain related companies. The Company continues to write individual  disability
income policies which are classified as accident and health herein.
 
                                      F-26
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
6.  REINSURANCE AND POLICY PROVISIONS (CONTINUED)
    Unpaid claims on accident and health policies include amounts for losses and
related  adjustment expense and are  estimates of the ultimate  net costs of all
losses, reported and unreported.  These estimates are subject  to the impact  of
future  changes in claim severity, frequency  and other factors. The activity in
the  liability  for  unpaid  claims  and  related  adjustment  expense,  net  of
reinsurance, is summarized as follows:
 
<TABLE>
<CAPTION>
                                                                             YEAR ENDED DECEMBER 31,
                                                                         -------------------------------
                                                                           1995       1994       1993
                                                                         ---------  ---------  ---------
<S>                                                                      <C>        <C>        <C>
Unpaid claims liability, net of related reinsurance, at beginning of
 year..................................................................  $  11,982  $  16,116  $   9,863
Add:
  Provision for claims occurring in the current year, net of
   reinsurance.........................................................      5,522      4,169     37,786
  Increase (decrease) in estimated expense for claims occurring in the
   prior years, net of reinsurance.....................................      2,251     (2,534)     3,437
                                                                         ---------  ---------  ---------
Incurred claim expense during the current year, net of reinsurance.....      7,773      1,635     41,223
Unpaid claims liability of companies acquired..........................         --      4,519      5,065
Deduct expense payments for claims, net of reinsurance, occurring
 during:
  Current year.........................................................      2,306      2,589     31,614
  Prior years..........................................................      2,485      7,699      8,421
                                                                         ---------  ---------  ---------
                                                                             4,791     10,288     40,035
                                                                         ---------  ---------  ---------
Unpaid claims liability, net of related reinsurance, at end of year....     14,964     11,982     16,116
Active life reserve....................................................     15,871     16,502     19,162
                                                                         ---------  ---------  ---------
Net accident and health reserves.......................................     30,835     28,484     35,278
Reinsurance ceded......................................................      1,819      7,854      1,510
                                                                         ---------  ---------  ---------
Gross accident and health reserves.....................................  $  32,654  $  36,338  $  36,788
                                                                         ---------  ---------  ---------
                                                                         ---------  ---------  ---------
</TABLE>
 
    The  Company's unpaid  claims reserve  was increased  (decreased) by $2,251,
$(2,534) and  $3,437 for  the years  ended  December 31,  1995, 1994  and  1993,
respectively,  for claims  that occurred prior  to those balance  sheet dates. A
substantial portion of these claims are  related to the disability income  block
of  business. The establishment of disability  income reserves is dependent upon
factors that attempt to project future  payments based upon experience to  date.
These  factors  tend to  increase  as the  length  of the  disability increases.
Accordingly, deficiencies noted  above resulted primarily  from experience  less
favorable than assumed in the reserve basis.
 
PROPERTY-CASUALTY OPERATIONS
 
    Risks are reinsured with other companies to permit the recovery of a portion
of  losses and loss adjustment expenses incurred  and are treated (to the extent
of the reinsurance) as risks for which  the Company is not liable; however,  the
Company remains liable to the extent that reinsuring companies cannot meet their
obligations under these reinsurance contracts.
 
   
    Utah  Insurance is a  participant with Farm  Bureau Mutual Insurance Company
and South Dakota Farm Bureau Mutual  Insurance Company, another affiliate, in  a
reinsurance  pooling agreement (the Farm Bureau Mutual pool). Under the terms of
the agreement,  Utah Insurance  and South  Dakota Farm  Bureau Mutual  Insurance
Company  cede to  Farm Bureau  Mutual Insurance  Company all  of their insurance
business and
    
 
                                      F-27
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
6.  REINSURANCE AND POLICY PROVISIONS (CONTINUED)
assume back from Farm Bureau Mutual  Insurance Company an amount equal to  their
participation  in the pooling agreement. Also, losses, loss adjustment expenses,
and other  underwriting  and  administrative expenses  are  prorated  among  the
companies  on the basis of their participation in the pooling agreement. For the
years ended  December  31,  1995,  1994  and 1993,  Utah  Insurance  was  an  8%
participant in the pool.
 
   
    Property-casualty  premiums earned  and losses and  loss adjustment expenses
incurred, reflect the following reinsurance amounts:
    
 
   
<TABLE>
<CAPTION>
                                                                           YEAR ENDED DECEMBER 31,
                                                                      ----------------------------------
                                                                         1995        1994        1993
                                                                      ----------  ----------  ----------
<S>                                                                   <C>         <C>         <C>
PREMIUMS EARNED
Direct premiums written.............................................  $   26,244  $   26,427  $   22,866
Assumed from non-affiliates.........................................           5           8          47
Ceded to non-affiliates.............................................        (615)       (541)       (475)
Assumed from Farm Bureau Mutual pool................................      18,851      18,339      17,722
Ceded to Farm Bureau Mutual pool....................................     (25,634)    (25,894)    (22,438)
                                                                      ----------  ----------  ----------
Net premiums written................................................      18,851      18,339      17,722
Increase in reserve for unearned premiums...........................        (150)       (582)       (824)
Increase in accrued retrospective premiums..........................           8          21          39
                                                                      ----------  ----------  ----------
Total premiums earned...............................................  $   18,709  $   17,778  $   16,937
                                                                      ----------  ----------  ----------
                                                                      ----------  ----------  ----------
LOSSES AND LOSS ADJUSTMENT EXPENSES INCURRED
Direct losses and loss adjustment expenses paid.....................  $   18,532  $   18,033  $   16,434
Net ceded to non-affiliates.........................................          91        (175)         --
Assumed from Farm Bureau Mutual pool................................      13,030      12,933      12,866
Ceded to Farm Bureau Mutual pool....................................     (18,623)    (17,858)    (16,434)
                                                                      ----------  ----------  ----------
Net losses and loss adjustment expenses paid........................      13,030      12,933      12,866
Increase in losses and loss adjustment expense reserves.............         591         508       1,082
                                                                      ----------  ----------  ----------
Total losses and loss adjustment expenses incurred..................  $   13,621  $   13,441  $   13,948
                                                                      ----------  ----------  ----------
                                                                      ----------  ----------  ----------
</TABLE>
    
 
                                      F-28
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
6.  REINSURANCE AND POLICY PROVISIONS (CONTINUED)
    The following table provides  a reconciliation of  the beginning and  ending
reserve balances, net of reinsurance and salvage and subrogation recoverables:
 
   
<TABLE>
<CAPTION>
                                                                           YEAR ENDED DECEMBER 31,
                                                                      ----------------------------------
                                                                         1995        1994        1993
                                                                      ----------  ----------  ----------
<S>                                                                   <C>         <C>         <C>
Reserves and unearned premiums (gross) on property-
 casualty policies, at beginning of year............................  $   44,482  $   40,012  $   34,408
Less:
  Reinsurance recoverables on unpaid losses and loss adjustment
   expenses, at beginning of year...................................     (16,646)    (14,616)    (11,931)
  Unearned premium reserve, at beginning of year....................     (15,654)    (13,721)    (11,884)
                                                                      ----------  ----------  ----------
Reserves for losses and loss adjustment expenses, net of related
 reinsurance and salvage and subrogation recoverables, at beginning
 of year............................................................      12,182      11,675      10,593
Add:
  Provision for losses and loss adjustment expenses for claims
   occurring in the current year, net of reinsurance and salvage and
   subrogation......................................................      14,529      14,368      14,148
  Decrease in estimated losses and loss adjustment expenses for
   claims occurring in the prior years, net of reinsurance and
   salvage and subrogation..........................................        (908)       (927)       (200)
                                                                      ----------  ----------  ----------
Incurred losses and loss adjustment expenses during the current
 year, net of reinsurance and salvage and subrogation...............      13,621      13,441      13,948
Deduct loss and loss adjustment expense payments for claims, net of
 reinsurance and salvage and subrogation, occurring during:
  Current year......................................................      (7,678)     (7,917)     (7,799)
  Prior years.......................................................      (5,351)     (5,017)     (5,067)
                                                                      ----------  ----------  ----------
                                                                         (13,029)    (12,934)    (12,866)
                                                                      ----------  ----------  ----------
Reserve for losses and loss adjustment expenses, net of related
 reinsurance and salvage and subrogation recoverables, at end of
 year...............................................................      12,774      12,182      11,675
Reinsurance recoverables on unpaid losses and loss adjustment
 expenses, at end of year...........................................      17,210      16,646      14,616
Unearned premium reserve, at end of year............................      15,906      15,654      13,721
                                                                      ----------  ----------  ----------
Reserves and unearned premiums (gross) on property-casualty
 policies, at end of year...........................................  $   45,890  $   44,482  $   40,012
                                                                      ----------  ----------  ----------
                                                                      ----------  ----------  ----------
</TABLE>
    
 
   
    The  Company has no known  liability for environmental remediation exposures
as of December  31, 1995 and  does not expect  any future impact  on results  of
operations, liquidity or cash flow as a result of such exposures.
    
 
7.  FEDERAL INCOME TAXES
    The  Company  files  a  consolidated federal  income  tax  return  with Utah
Insurance and  Farm Bureau  Life  and all  of its  majority-owned  subsidiaries,
except FBL Insurance Company and Rural Security Life. The Company and its direct
and indirect subsidiaries included in the consolidated federal income tax return
each
 
                                      F-29
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
7.  FEDERAL INCOME TAXES (CONTINUED)
report  current  income  tax  expense  as  allocated  under  a  consolidated tax
allocation agreement. Generally, this allocation results in profitable companies
recognizing a tax provision as if the individual company filed a separate return
and loss companies recognizing benefits to the extent their losses contribute to
reduce consolidated taxes. The Company files a separate state income tax return.
Western Life, FBL  Insurance Company  and Rural  Security Life  (the latter  two
prior to their liquidation in 1995) file a separate federal income tax return.
 
    Deferred  income  taxes  have  been  established  by  the  Company  and  its
subsidiaries based upon the  temporary differences, the  reversal of which  will
result  in taxable or deductible amounts in  future years when the related asset
or liability is recovered or settled, within each entity.
 
    Income tax expenses  (credits) are  included in  the consolidated  financial
statements as follows:
 
<TABLE>
<CAPTION>
                                                                            YEAR ENDED DECEMBER 31,
                                                                        --------------------------------
                                                                          1995        1994       1993
                                                                        ---------  ----------  ---------
<S>                                                                     <C>        <C>         <C>
Taxes provided in consolidated statements of income on:
  Income from continuing operations before minority interest in
   earnings of subsidiaries and equity income (loss):
    Current...........................................................  $  19,230  $   22,205  $  17,643
    Deferred..........................................................     12,840         257     (3,204)
                                                                        ---------  ----------  ---------
                                                                           32,070      22,462     14,439
  Equity income (loss):
    Current...........................................................       (212)        309       (188)
    Deferred..........................................................      1,074      (1,107)       513
                                                                        ---------  ----------  ---------
                                                                              862        (798)       325
  Discontinued operations:
    Current...........................................................         --      (3,649)      (975)
    Deferred..........................................................         --       7,137       (587)
                                                                        ---------  ----------  ---------
                                                                               --       3,488     (1,562)
Taxes provided in consolidated statement of changes in stockholders'
 equity:
  Cumulative effect of change in method of accounting for certain debt
   securities -- deferred.............................................         --      20,954         --
  Amounts attributable to net unrealized investment gains and losses
   during year -- deferred............................................     37,503     (41,182)     1,540
                                                                        ---------  ----------  ---------
                                                                           37,503     (20,228)     1,540
                                                                        ---------  ----------  ---------
                                                                        $  70,435  $    4,924  $  14,742
                                                                        ---------  ----------  ---------
                                                                        ---------  ----------  ---------
</TABLE>
 
                                      F-30
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
7.  FEDERAL INCOME TAXES (CONTINUED)
    The  effective tax rate  on income from  continuing operations before income
taxes, minority interest in earnings of subsidiaries and equity income (loss) is
different from the prevailing federal income tax rate as follows:
 
<TABLE>
<CAPTION>
                                                                             YEAR ENDED DECEMBER 31,
                                                                         -------------------------------
                                                                           1995       1994       1993
                                                                         ---------  ---------  ---------
<S>                                                                      <C>        <C>        <C>
Income from continuing operations before income taxes, minority
 interest in earnings of subsidiaries and equity income (loss).........  $  90,447  $  59,873  $  38,931
                                                                         ---------  ---------  ---------
                                                                         ---------  ---------  ---------
Income tax at federal statutory rate (35%).............................  $  31,657  $  20,956  $  13,626
Tax effect (decrease) of:
  Tax-exempt interest income...........................................       (586)      (569)      (563)
  Tax-exempt dividend income...........................................       (803)      (648)      (546)
  Possible adjustments from IRS examinations...........................         --      2,766      1,786
  State taxes..........................................................      1,337       (112)       (32)
  Other items..........................................................        465         69        168
                                                                         ---------  ---------  ---------
Income tax expense.....................................................  $  32,070  $  22,462  $  14,439
                                                                         ---------  ---------  ---------
                                                                         ---------  ---------  ---------
</TABLE>
 
    During 1994, Farm Bureau Life  reached partial settlement with the  Internal
Revenue  Service (IRS)  for tax years  1988 through 1990  and the IRS  is in the
process of conducting examinations for 1991 through 1994. All tax years 1992 and
prior are settled for Western Life. During the years ended December 31, 1994 and
1993, the  Company  provided  $2,766  and  $1,786,  respectively,  for  possible
adjustments  from routine IRS  examinations. During the  year ended December 31,
1994, the Company paid $2,766 for  settlement of certain items arising from  the
examination  of prior  years. Management believes  that amounts  provided in the
income tax provision for IRS examinations are adequate to settle any adjustments
raised by the IRS.
 
    The tax  effect  of  temporary  differences giving  rise  to  the  Company's
deferred  income tax assets and liabilities at December 31, 1995 and 1994, is as
follows:
 
<TABLE>
<CAPTION>
                                                                            DECEMBER 31,
                                                                       -----------------------
                                                                          1995         1994
                                                                       -----------  ----------
<S>                                                                    <C>          <C>
Deferred tax assets:
  Fixed maturity and equity securities...............................  $        --  $   12,057
  Future policy benefits.............................................       40,193      38,980
  Accrued dividends..................................................        2,593       4,017
  Accrued pension costs..............................................       12,140      10,867
  Other..............................................................        6,499      11,152
                                                                       -----------  ----------
                                                                            61,425      77,073
Deferred tax liabilities:............................................
  Fixed maturity and equity securities...............................      (35,533)         --
  Deferred policy acquisition costs..................................      (37,590)    (39,660)
  Value of insurance in force acquired...............................       (4,889)     (7,318)
  Deferred investment gains..........................................       (9,521)     (4,814)
  Other..............................................................      (13,537)    (13,509)
                                                                       -----------  ----------
                                                                          (101,070)    (65,301)
                                                                       -----------  ----------
Deferred income tax asset (liability)................................  $   (39,645) $   11,772
                                                                       -----------  ----------
                                                                       -----------  ----------
</TABLE>
 
                                      F-31
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
7.  FEDERAL INCOME TAXES (CONTINUED)
    Prior  to 1984, a portion of current  income of the Company's life insurance
subsidiaries was not subject  to current income  taxation, but was  accumulated,
for  tax purposes, in a memorandum account designated as "policyholders' surplus
account". The aggregate accumulation  in this account at  December 31, 1995  was
$11,148 and $740 for Farm Bureau Life and Western Life, respectively. Should the
policyholders'  surplus account of Farm Bureau  Life and Western Life exceed the
limitation prescribed by federal income tax law, or should distributions be made
by Farm Bureau Life and Western Life to the parent company in excess of $235,284
and $110,162, respectively, such excess would be subject to federal income taxes
at rates then effective. Deferred income taxes of $4,161 have not been  provided
on amounts included in this memorandum account since the Company contemplates no
action and can foresee no events that would create such a tax.
 
    Deferred  income taxes were also reported on equity income (loss) and on the
income (loss) from  discontinued operations  during these  periods. These  taxes
arise  from the  recognition of  income and  losses differently  for purposes of
filing federal income tax returns than for financial reporting purposes.
 
8.  CREDIT ARRANGEMENTS
 
SHORT-TERM BORROWINGS
 
   
    As an investor in  the Federal Home  Loan Bank (FHLB),  the Company has  the
right  to borrow up to $48,229  from the FHLB as of  March 31, 1996 and December
31, 1995.  As of  March 31,  1996  and December  31, 1995,  the Company  had  no
outstanding borrowings under this credit arrangement.
    
 
LONG-TERM DEBT
 
    Long-term debt consists of:
 
<TABLE>
<CAPTION>
                                                                                        DECEMBER 31,
                                                                                    --------------------
                                                                                      1995       1994
                                                                                    ---------  ---------
<S>                                                                                 <C>        <C>
Lease-backed notes payable, 4.98%, scheduled principal and
 interest payments through December 1996, secured by rentals
 to be received under certain operating leases from members
 of consolidated group and other affiliates.......................................  $  12,516  $  16,145
Mortgage loan payable to insurance company, 10.25%, due in
 monthly installments of $25 through June 1995 when balloon
 payment of approximately $2,250 was due..........................................         --      2,282
Note payable to Rural Mutual Insurance Company, 10%, due
 through December 2000, collateralized by an interest in note
 receivable with a carrying value of $288.........................................         88         92
                                                                                    ---------  ---------
                                                                                    $  12,604  $  18,519
                                                                                    ---------  ---------
                                                                                    ---------  ---------
</TABLE>
 
                                      F-32
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
8.  CREDIT ARRANGEMENTS (CONTINUED)
    At  December 31,  1995, the annual  maturities of long-term  debt during the
next five years ending on December 31 are as follows:
 
<TABLE>
<S>                                                          <C>
Years ending December 31:
  1996.....................................................  $  12,521
  1997.....................................................          6
  1998.....................................................          6
  1999.....................................................          7
  2000.....................................................         64
                                                             ---------
                                                             $  12,604
                                                             ---------
                                                             ---------
</TABLE>
 
9.  RETIREMENT AND COMPENSATION PLANS
    The Company participates  with several other  affiliates in various  defined
benefit  plans covering substantially all employees. The benefits of these plans
are based primarily on years of service and employees' compensation. The Company
and affiliates have adopted a policy of allocating the required contribution  to
the  plans  between themselves  generally on  a  basis of  time incurred  by the
respective employees for each employer. Such allocations are reviewed  annually.
Pension  expense  aggregated  $6,140,  $6,171 and  $5,109  for  the  years ended
December 31, 1995, 1994 and 1993,  respectively. During the year ended  December
31,  1994, the  Company introduced  a new  supplemental plan  that increased the
annual expense  by approximately  $3,193.  In addition,  during the  year  ended
December  31, 1993, the  Company offered early  retirement to a  select group of
employees that resulted in a non-recurring charge of approximately $2,928.
 
    The Company provides benefits  to agents of the  Company and certain of  its
affiliates  through the Agents' Career  Incentive Plan. Company contributions to
the plan are based upon the individual agent's earned commissions and vary based
upon the overall production  level and the number  of years of service.  Company
contributions  charged to  expense with  respect to  this plan  during the years
ended December  31,  1995,  1994  and  1993  were  $1,421,  $1,648  and  $1,388,
respectively.
 
    The  Company  has established  deferred compensation  plans for  certain key
current and former employees and has  certain other benefit plans which  provide
for  retirement and other benefits.  These plans have been  accrued or funded as
deemed appropriate by management of the Company.
 
    Certain of the assets related to these plans are on deposit with the Company
and amounts relating  to these plans  are included in  the financial  statements
herein.  In addition,  certain amounts  included in  the liability  for deferred
compensation and other employee benefits relate to deposit administration  funds
maintained  by the  Company on behalf  of affiliates  offering substantially the
same benefit programs as the Company.
 
    In addition to benefits offered under the aforementioned benefit plans,  the
Company  and several  other affiliates sponsor  a plan that  provides group term
life insurance benefits to retired full-time employees who have worked ten years
and attained age 55 while in service with the Company.
 
    The Company  and affiliates  allocate postretirement  benefit expense  in  a
manner   consistent  with  pension  expense  discussed  above.  Pension  expense
aggregated $132, $96 and  $34 for the  years ended December  31, 1995, 1994  and
1993, respectively, with respect to postretirement benefits.
 
                                      F-33
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
10. STOCKHOLDERS' EQUITY OF SUBSIDIARIES
REDEEMABLE PREFERRED STOCK OF WESTERN LIFE
 
    Western  Life  is authorized  to issue  up to  100,000 shares  of redeemable
preferred stock in series at $200.00 per share and with an annual dividend  rate
not  to exceed $30.00  per share. The  preferred stock is  redeemable at Western
Life's option after  it has been  issued and  outstanding for a  period of  five
years or more. Currently, all series of the preferred stock have been issued and
outstanding  for more than five years  and, therefore, are redeemable at $200.00
per share at Western Life's option. Under certain circumstances and with respect
to certain matters, the  holders of redeemable preferred  stock are entitled  to
vote  separately as  a class.  The annual  dividend rate  and shares  issued and
outstanding (which are included  as minority interest  in subsidiary) by  series
are as follows:
 
<TABLE>
<CAPTION>
                                                                                          SHARES OUTSTANDING
                                                               DIVIDENDS      SHARES       AT DECEMBER 31,
                                                              PAYABLE PER    ISSUED TO   --------------------
                                                                 SHARE         DATE        1995       1994
                                                              ------------  -----------  ---------  ---------
<S>                                                           <C>           <C>          <C>        <C>
Series A....................................................     $14.00          3,000       2,500      2,500
Series B....................................................     15.00           4,250       4,000      4,000
Series C....................................................     15.00           7,250       6,650      6,650
Series D....................................................     15.00             337         337        337
Series E....................................................    Variable        13,915       9,030      9,030
                                                                            -----------  ---------  ---------
                                                                                28,752      22,517     22,517
                                                                            -----------  ---------  ---------
                                                                            -----------  ---------  ---------
</TABLE>
 
    Dividends  on Series E redeemable preferred stock are based upon the average
of the Moody's high and medium  grade industrial preferred stock yields, with  a
minimum  annual rate of 7.5% (or $15.00 per  share) and a maximum annual rate of
15.0% (or $30.00 per share).
 
STATUTORY LIMITATIONS ON SUBSIDIARY DIVIDENDS
 
    The ability of Farm  Bureau Life and  Western Life to  pay dividends to  the
parent  company  is restricted  because prior  approval of  insurance regulatory
authorities is required for payment of dividends to the stockholder which exceed
an annual limitation. During 1996, Farm  Bureau Life and Western Life could  pay
dividends   to  the  parent   company  of  approximately   $48,552  and  $5,671,
respectively, without prior approval of statutory authorities. Also, the  amount
($208,801  and $60,670 for  Farm Bureau Life and  Western Life, respectively, at
December 31, 1995) by which the  stockholder's equity stated in conformity  with
generally  accepted accounting principles exceeds  statutory capital and surplus
as reported is restricted and cannot be distributed.
 
    Similar restrictions exist with respect to the payments of dividends by Utah
Farm Bureau  Insurance Company.  Such restrictions  are not  considered to  bear
significantly  on the  ability of  the Company  to meet  the obligations  of any
member of the consolidated group.
 
STATUTORY ACCOUNTING POLICIES
 
    The financial statements  of the Company's  insurance subsidiaries  included
herein  differ from related statutory-basis  financial statements principally as
follows: (a) the bond portfolio is segregated into held-for-investment  (carried
at  amortized  cost), available-for-sale  (carried at  fair value),  and trading
(reported at fair value) classifications rather than generally being carried  at
amortized cost; (b) acquisition costs of acquiring new business are deferred and
amortized  over the life  of the policies  rather than charged  to operations as
incurred; (c) future policy benefit reserves for participating traditional  life
insurance  products are based  on net level premium  methods and guaranteed cash
value assumptions which may  differ from statutory  reserves; (d) future  policy
benefit  reserves on  certain universal life  and annuity products  are based on
full
 
                                      F-34
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
10. STOCKHOLDERS' EQUITY OF SUBSIDIARIES (CONTINUED)
account  values,  rather  than  discounting  methodologies  utilizing  statutory
interest rates; (e) on certain lines of property-casualty insurance, reserves in
excess  of the amounts  considered adequate by  the Company may  be necessary to
conform with statutory requirements; (f) reinsurance amounts are shown as  gross
amounts,  net of  an allowance  for uncollectible  amounts, on  the consolidated
balance sheet  rather  than  netted  against  the  corresponding  receivable  or
payable;  (g) deferred income taxes are  provided for the difference between the
financial statement and  income tax  bases of  assets and  liabilities; (h)  net
realized gains or losses attributed to changes in the level of interest rates in
the market are recognized as gains or losses in the statement of income when the
sale  is completed rather than deferred and amortized over the remaining life of
the fixed maturity  security or  mortgage loan;  (i) declines  in the  estimated
realizable  value  of investments  are charged  to the  statement of  income for
declines in value,  when such  declines in  value are  judged to  be other  than
temporary   rather  than  through  the  establishment  of  a  formula-determined
statutory investment  reserve (carried  as a  liability), changes  in which  are
charged  directly  to surplus;  (j) agents'  balances  and certain  other assets
designated as  "non-admitted  assets" for  statutory  purposes are  reported  as
assets rather than being charged to surplus; (k) revenues for universal life and
annuity  products consist  of policy charges  for the cost  of insurance, policy
administration charges,  amortization of  policy initiation  fees and  surrender
charges assessed rather than premiums received; (l) pension income or expense is
recognized  in accordance with SFAS No. 87, "Employers' Accounting for Pensions"
rather than in accordance with rules  and regulations permitted by the  Employee
Retirement Income Security Act of 1974; (m) expenses for postretirement benefits
other  than pensions are recognized in accordance with SFAS No. 106, "Employers'
Accounting for  Postretirement Benefits  Other than  Pensions" rather  than  the
statutory method which does not accrue for non-vested employees; (n) adjustments
to federal income taxes of prior years are reported as a component of expense in
the  statement of income rather  than as charges or  credits to surplus; (o) the
financial  statements  of  subsidiaries  are  consolidated  with  those  of  the
insurance  subsidiary; (p)  assets and liabilities  are restated  to fair values
when a change  in ownership occurs  that is  accounted for as  a purchase,  with
provisions  for goodwill and other intangible  assets, rather than continuing to
be presented  at historical  cost;  and (q)  operating results  of  discontinued
operations are segregated from those of continuing operations.
 
    Capital  and surplus as of December 31, 1995 and 1994, and net income (loss)
for the  years  ended  December  31,  1995, 1994  and  1993,  as  determined  in
accordance  with  statutory  accounting practices  for  the  Company's insurance
subsidiaries, is as follows:
 
<TABLE>
<CAPTION>
                                                CAPITAL AND SURPLUS           NET INCOME (LOSS)
                                                    DECEMBER 31,           YEAR ENDED DECEMBER 31,
                                               ----------------------  --------------------------------
                                                  1995        1994       1995        1994       1993
                                               ----------  ----------  ---------  ----------  ---------
<S>                                            <C>         <C>         <C>        <C>         <C>
Life insurance subsidiaries:
  Farm Bureau Life...........................  $  231,596  $  206,859  $  47,372  $  (11,013) $  17,861
  Western Life...............................      56,706      43,850      7,008      (1,021)        --
  Universal Assurors Life Insurance
   Company...................................       3,200       3,109         92          78         43
  FBL Insurance Company......................          --       5,721         --         165      9,740
  Rural Security Life........................          --       6,394         --      (3,070)       296
Property-casualty insurance subsidiary --
 Utah Farm Bureau Insurance Company..........       9,236       7,829      1,454         799       (226)
</TABLE>
 
    The statutory balances listed above include amounts attributable to minority
interest, as applicable.
 
    The National  Association of  Insurance Commissioners  currently is  in  the
process  of codifying  statutory accounting  practices, the  result of  which is
expected to  constitute the  only source  of "prescribed"  statutory  accounting
practices. That project, which is not expected to be completed before 1997, will
likely change, to
 
                                      F-35
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
10. STOCKHOLDERS' EQUITY OF SUBSIDIARIES (CONTINUED)
some  extent,  statutory accounting  practices. The  codification may  result in
changes to the permitted or  prescribed accounting practices that the  Company's
insurance   subsidiaries   use  to   prepare  their   statutory-basis  financial
statements.
 
11. MANAGEMENT AND SERVICES AGREEMENTS
    The Company shares certain office facilities and services with the Iowa Farm
Bureau Federation and its affiliated companies. These expenses are allocated  by
the  Company on the basis of cost and time studies that are updated annually and
consist primarily of salaries and related expenses, travel, and occupancy costs.
 
    In addition, the Company  participates in a  management agreement with  Farm
Bureau Management Corporation (wholly owned by the Iowa Farm Bureau Federation).
Under  this  agreement,  Farm  Bureau  Management  Corporation  provides general
business, administrative  analysis,  and  management services  to  the  Company.
During  the years ended December  31, 1995, 1994 and  1993, the Company incurred
expenses under this contract of $3,667, $3,076 and $2,961, respectively.
 
    Prior to  February,  1995, Western  Life  maintained a  management  services
agreement  with Western Farm  Bureau Management Corporation.  Under the terms of
the  agreement,  Western  Farm   Bureau  Management  Corporation  provided   all
management,  investment  advisory,  administrative,  underwriting,  policyholder
services, legal,  actuarial and  other management-related  services for  Western
Life.  Some  of these  activities  are now  provided  by Farm  Bureau Management
Corporation.
 
12. COMMITMENTS AND CONTINGENCIES
   
    ICG Partners, an affiliated joint venture,  maintains a line of credit  with
Farm  Bureau Life and an affiliate, Farm Bureau Mutual Insurance Company, in the
amounts of $25,500 and $4,500, respectively. At March 31, 1996 and December  31,
1995   and  1994,  ICG   Partners  had  borrowed   $2,684,  $4,167  and  $5,024,
respectively, from Farm Bureau Life against the line of credit. Interest (11.25%
at March 31, 1996 and 11.5% at December  31, 1995) is payable at an annual  rate
equal  to the prime rate of The Chase Manhattan Bank, N.A., plus 3.00%. The line
of credit is  collateralized by  lease receivables and  substantially all  other
assets of ICG Partners, subject to senior positions.
    
 
   
    In  connection with the sale of certain real estate property, Rural Security
Life agreed to act as guarantor of  a mortgage loan between the purchaser and  a
bank.  Farm Bureau Life has  now taken the position  of Rural Security Life with
respect to the guarantee. Pursuant to  the agreement, the Company, through  Farm
Bureau  Life, is required to deposit securities in a trust in an amount at least
equal to the  outstanding balance  of the  mortgage loan.  Should the  purchaser
default  on the mortgage, the bank has the ability to withdraw the securities at
which time the Company would secure a first interest in the underlying property.
At December 31,  1995, the outstanding  balance of the  mortgage loan is  $5,105
($4,973  at March 31,  1996). The mortgage  loan, which is  current at March 31,
1996 and December  31, 1995,  requires monthly  payments at  the lenders'  prime
commercial  rate through December 31,  1996, at which time  a balloon payment of
$4,563 is due.
    
 
   
    In connection with the  sale of the aforementioned  real estate property,  a
subsidiary  of  the  Company entered  into  a real  estate  management agreement
whereby it  agreed  to  pay  any  cash flow  deficiencies  (as  defined  in  the
agreement)  through 1997. The agreement also  provided that the subsidiary would
receive 35%  of  any excess  cash  flow generated  during  the same  period.  At
December  31, 1995,  the Company assessed  the probability and  amount of future
cash payments pursuant to the agreement  and determined that an accrual of  $555
($302  at March 31, 1996) was appropriate. While such future amounts are subject
to the actual experience of the underlying retail facility, management  believes
that  assumptions utilized  in establishing  the accrual  are reasonable  in all
material respects.
    
 
                                      F-36
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
12. COMMITMENTS AND CONTINGENCIES (CONTINUED)
   
    In the normal course of business, the Company may be involved in  litigation
where amounts are alleged that are substantially in excess of contractual policy
benefits  or certain other agreements. At March  31, 1996 and December 31, 1995,
management is not aware of  any claims for which  a material loss is  reasonably
possible.
    
 
    Assessments  are, from time to time, levied on the insurance subsidiaries of
the Company by life and health guaranty associations in most states in which the
subsidiaries are  licensed to  cover  losses of  policyholders of  insolvent  or
rehabilitated  companies.  In some  states, these  assessments can  be partially
recovered through a reduction in future premium taxes. Assessments have not been
material to  the Company's  financial  statements prior  to 1991.  However,  the
economy  and other  factors have  caused a  number of  failures of substantially
larger companies since that  time. The Company has  not been able to  reasonably
estimate  potential future assessments, so no  amounts have been provided for in
the accompanying financial statements. Assessments paid by the Company  amounted
to  $1,360, $1,561 and $708  during the years ended  December 31, 1995, 1994 and
1993, respectively.
 
13. SEGMENT INFORMATION AND DISCONTINUED OPERATIONS
    The Company currently operates in  two principal segments -- life  insurance
(including  traditional  and universal  life,  annuity and  accident  and health
coverages) and property-casualty insurance. Prior to 1995, the Company was  also
involved in cable television operations.
 
    On  December 23, 1994,  the Company sold  substantially all operating assets
and certain  liabilities  of  its cable  television  subsidiary,  Vantage  Cable
Associates, L.P., to Galaxy Telecom, L.P. for $38,400, of which $32,016 was paid
in  cash and $6,384 was represented by a Class D limited partnership interest in
Galaxy Telecom, L.P. The Company recognized a gain on the sale of  approximately
$15,400,  after expenses,  closing adjustments  and post-closing  adjustments of
approximately $1,400.
 
    Revenues of the discontinued operations  aggregated $10,224 and $10,436  for
the  period from January  1, 1994 through  December 22, 1994  and the year ended
December  31,  1993,  respectively.  Interest  expense  has  been  allocated  to
discontinued  operations based  on debt that  can be  identified as specifically
attributed to those  operations. For  the period  from January  1, 1994  through
December 22, 1994 and the year ended December 31, 1993, interest expense related
to discontinued operations was $2,884 and $2,227, respectively.
 
                                      F-37
<PAGE>
                           FBL FINANCIAL GROUP, INC.
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
 
13. SEGMENT INFORMATION AND DISCONTINUED OPERATIONS (CONTINUED)
    Information  concerning the  Company's continuing business  segments for the
years ended December 31, 1995, 1994 and 1993 is as follows:
 
<TABLE>
<CAPTION>
                                                                             PROPERTY-   CORPORATE AND
                                                                  LIFE       CASUALTY     DISCONTINUED
                                               CONSOLIDATED    INSURANCE     INSURANCE     OPERATIONS
                                               -------------  ------------  -----------  --------------
<S>                                            <C>            <C>           <C>          <C>
Revenues, year ended December 31:
  1995.......................................   $   405,985   $    385,480   $  20,489     $       16
  1994.......................................       349,885        330,422      19,448             15
  1993.......................................       303,462        284,876      18,586             --
Income (loss) from continuing operations
 before income taxes, minority interest in
 earnings of subsidiaries and equity income
 (loss), year ended December 31:
  1995.......................................        90,447         88,500       2,083           (136)
  1994.......................................        59,873         58,573       1,288             12
  1993.......................................        38,931         38,898          33             --
Identifiable assets, December 31:
  1995.......................................     3,090,851      3,029,817      60,250            784
  1994.......................................     2,792,535      2,735,788      56,708             39
  1993.......................................     2,142,849      2,064,421      50,965         27,463
</TABLE>
 
    Capital expenditures and  depreciation and amortization  are not  considered
material.   Corporate  assets   consist  principally  of   cash  and  short-term
investments.
 
                                      F-38
<PAGE>
- -------------------------------------------
                                     -------------------------------------------
- -------------------------------------------
                                     -------------------------------------------
 
    NO PERSON HAS BEEN AUTHORIZED IN CONNECTION WITH THE OFFERING MADE HEREBY TO
GIVE  ANY  INFORMATION  OR TO  MAKE  ANY  REPRESENTATION NOT  CONTAINED  IN THIS
PROSPECTUS AND, IF GIVEN OR MADE, SUCH INFORMATION OR REPRESENTATION MUST NOT BE
RELIED UPON AS HAVING BEEN AUTHORIZED BY THE COMPANY, ANY SELLING STOCKHOLDER OR
ANY UNDERWRITER.  THIS PROSPECTUS  DOES NOT  CONSTITUTE AN  OFFER TO  SELL OR  A
SOLICITATION  OF AN  OFFER TO BUY  ANY OF  THE SECURITIES OFFERED  HEREBY TO ANY
PERSON OR BY ANYONE  IN ANY JURISDICTION  IN WHICH IT IS  UNLAWFUL TO MAKE  SUCH
OFFER OR SOLICITATION. NEITHER THE DELIVERY OF THIS PROSPECTUS NOR ANY SALE MADE
HEREUNDER  SHALL,  UNDER  ANY  CIRCUMSTANCES, CREATE  ANY  IMPLICATION  THAT THE
INFORMATION CONTAINED HEREIN IS  CORRECT AS OF ANY  DATE SUBSEQUENT TO THE  DATE
HEREOF.
 
                                 --------------
 
                               TABLE OF CONTENTS
 
   
<TABLE>
<CAPTION>
                                                   PAGE
                                                 ---------
<S>                                              <C>
Prospectus Summary.............................          3
Risk Factors...................................          9
The Company....................................         16
Use of Proceeds................................         17
Dividend Policy................................         17
Capitalization.................................         17
Selected Consolidated Financial Data...........         18
Pro Forma Consolidated Financial Statements....         20
Management's Discussion and Analysis of
 Financial Condition and Results of
 Operations....................................         26
Business.......................................         40
Management.....................................         64
Management Compensation........................         70
Principal and Selling Stockholders.............         76
Certain Transactions and Relationships.........         79
Description of Capital Stock...................         83
Shares Eligible for Future Sale................         86
Underwriting...................................         87
Validity of Common Stock.......................         88
Experts........................................         88
Available Information..........................         88
Glossary of Selected Insurance Terms...........         89
Index to Consolidated Financial Statements.....        F-1
</TABLE>
    
 
                                 --------------
 
    UNTIL               , 1996, (25 DAYS AFTER THE DATE OF THIS PROSPECTUS), ALL
DEALERS EFFECTING  TRANSACTIONS IN  THE  CLASS A  COMMON STOCK  OFFERED  HEREBY,
WHETHER  OR NOT PARTICIPATING IN THIS DISTRIBUTION, MAY BE REQUIRED TO DELIVER A
PROSPECTUS. THIS  IS IN  ADDITION TO  THE  OBLIGATION OF  DEALERS TO  DELIVER  A
PROSPECTUS  WHEN  ACTING  AS  UNDERWRITERS  AND  WITH  RESPECT  TO  THEIR UNSOLD
ALLOTMENTS OR SUBSCRIPTIONS.
 
                                4,000,000 SHARES
 
                                     [LOGO]
 
                           FBL FINANCIAL GROUP, INC.
 
                              CLASS A COMMON STOCK
 
                                  ------------
 
                                   PROSPECTUS
 
                                  ------------
 
                               ALEX. BROWN & SONS
                                  INCORPORATED
 
                               SMITH BARNEY INC.
 
                            EVEREN SECURITIES, INC.
 
                                           , 1996
 
- -------------------------------------------
                                     -------------------------------------------
- -------------------------------------------
                                     -------------------------------------------
<PAGE>
                                    PART II
                     INFORMATION NOT REQUIRED IN PROSPECTUS
 
ITEM 13.  OTHER EXPENSES OF ISSUANCE AND DISTRIBUTION.
 
    The  following table sets forth the  various expenses in connection with the
sale and  distribution of  the securities  being registered  hereby, other  than
underwriting  discounts and  commissions. All  amounts are  estimated except the
Securities and Exchange Commission registration fee and the National Association
of Securities Dealers, Inc. filing fee.
 
   
<TABLE>
<CAPTION>
                                                                       SELLING
                                                       REGISTRANT   STOCKHOLDERS*     TOTAL
                                                       -----------  --------------  ----------
<S>                                                    <C>          <C>             <C>
SEC Registration fee.................................   $  --         $   30,931    $   30,931
NASD fee.............................................      --              9,470         9,470
Printing expenses....................................     250,000         --           250,000
Accounting fees and expenses.........................     100,000         --           100,000
Legal fees and expenses..............................     150,000        --            150,000
Fees and expenses for qualification under state
 securities laws.....................................      20,000        --             20,000
Transfer Agent's and Registrar's fees................      10,000        --             10,000
NYSE listing fees....................................     138,000        --            138,000
Miscellaneous........................................      41,599        --             41,599
                                                       -----------       -------    ----------
    Total............................................  $  709,599   $     40,401    $  750,000
                                                       -----------       -------    ----------
                                                       -----------       -------    ----------
</TABLE>
    
 
- ------------------------
   
 * Each Selling Stockholder will pay its pro rata share of the SEC  registration
    fee  and the NASD  fee which is  allocable to the  inclusion of such Selling
    Stockholder's shares in the Offering, based upon the number of shares  being
    sold by such Selling Stockholder. The Company will pay all other expenses of
    issuance.
    
 
ITEM 14.  INDEMNIFICATION OF DIRECTORS AND OFFICERS.
 
    Sections  851 and 856  of the Iowa  Business Corporation Act  provide that a
corporation has  the  power to  indemnify  its directors  and  officers  against
liabilities  and  expenses incurred  by  reason of  such  person serving  in the
capacity of director or officer, if such person has acted in good faith and in a
manner reasonably believed by the individual to be in or not opposed to the best
interests of the corporation, and in any criminal proceeding if such person  had
no  reasonable  cause  to believe  the  individual's conduct  was  unlawful. The
foregoing indemnity provisions notwithstanding, in  the case of actions  brought
by  or in the right of the corporation, no indemnification shall be made to such
director or officer with respect to any  matter as to which such individual  has
been  adjudged to be  liable to the  corporation unless, and  only to the extent
that, a court determines that indemnification is proper under the circumstances.
 
    Article VIII of  the Company's  Restated Articles  of Incorporation  provide
that  the Company shall  indemnify its directors to  the fullest extent possible
under the Iowa  Business Corporation Act.  Article V of  the Company's  Restated
By-laws  extends the same indemnity to its officers. Article VII of the Articles
provides that no director shall be liable to the Company or its stockholders for
monetary damages for breach  of the individual's fiduciary  duty as a  director,
except for liability (i) for any breach of the director's duty of loyalty to the
Company  or its stockholders,  (ii) for acts  or omissions not  in good faith or
which involve intentional misconduct  or a knowing violation  of law, (iii)  for
any  transaction in which the director  derived an improper personal benefit, or
(iv) under the  Iowa Business  Corporation Act provisions  relating to  improper
distributions.
 
    The  Company maintains a directors' and officers' liability insurance policy
to insure against  losses arising  from claims  made against  its directors  and
officers,  subject  to  the  limitations  and conditions  as  set  forth  in the
policies.
 
                                      II-1
<PAGE>
    The Company  and  the Selling  Stockholders  have agreed  to  indemnify  the
Underwriters  against  certain  liabilities,  including  liabilities  under  the
Securities Act  of  1933,  as  amended, and  the  Underwriters  have  agreed  to
indemnify  the Company, the Selling Stockholders, and the directors and officers
of the  Company  who have  signed  the registration  statement  against  certain
matters.
 
ITEM 15.  RECENT SALES OF UNREGISTERED SECURITIES.
 
    A.   In connection with its plan  of organization, the Company issued Common
Stock in 1994 in return for (a) all  of the stock of Farm Bureau Life  Insurance
Company, (b) all of the stock of Western Farm Bureau Life Insurance Company, (c)
25%  of the  stock of  FBL Insurance  Company, (d)  0.5% of  the stock  of Rural
Security Life  Insurance  Company  and  (e) cash.  There  were  no  underwriting
discounts or commissions paid in connection with the issuance of any such stock.
All  of the Common Stock thus issued  was issued to 27 Farm Bureau organizations
in reliance upon the exemption from registration for transactions not  involving
a  public offering contained at  Section 4(2) of the  Securities Act of 1993, as
amended. The number of shares issued, adjusted to reflect the 2,000 for 1  split
effective  March 19, 1996 and  aggregating the Class A  shares (95%) and Class B
shares (5%) thereby issued to  each Stockholder, and the consideration  received
is shown in the following table:
 
   
<TABLE>
<CAPTION>
                                                       NUMBER OF SHARES
                                                       OF COMMON STOCK
     DATE OF SALE               STOCKHOLDER                 ISSUED               CONSIDERATION
- ----------------------  ----------------------------  ------------------  ----------------------------
<S>                     <C>                           <C>                 <C>
January-March, 1994     Iowa Farm Bureau Federation        15,235,100     100% of the common stock of
                        Farm Bureau Mutual Insurance        1,692,180      Farm Bureau Life Insurance
                         Company                            1,366,540      Company, valued at book
                        Rural Mutual Insurance                             value as of December 31,
                         Company                                           1993
January, 1994           Twenty Farm Bureau                  3,938,000     100% of the common stock of
                         organizations (including                          Western Farm Bureau Life
                         Iowa Farm Bureau Federation                       Insurance Company valued at
                         and Farm Bureau Mutual                            appraised value of the
                         Insurance Company)                                Company as of December 31,
                         consisting of the former                          1993.
                         shareholders of Western
                         Farm Bureau Life Insurance
                         Company
January-March, 1994     Wisconsin Farm Bureau                   6,640     0.5% of the common stock of
                         Federation, Cooperative                           Rural Security Life
                                                                           Insurance Company valued at
                                                                           appraised value of the
                                                                           Company as of December 31,
                                                                           1993
January-March, 1994     Farm Bureau Mutual Insurance        1,097,140     25% of the common stock of
                         Company                                           FBL Insurance Company
                                                                           valued at appraised value
                                                                           of the Company as of
                                                                           December 31, 1993
January-March, 1994     Five Farm Bureau                       58,000     $9.68 cash per share based
                         organizations                                     on statutory book value as
                                                                           of December 31, 1993
</TABLE>
    
 
                                      II-2
<PAGE>
    B.  Subsequent to the organization of the Company, the Company issued common
stock for cash or stock of Utah Farm Bureau Insurance Company as set forth below
to two existing shareholders, in reliance on the exemption from registration for
transactions  not involving a  public offering contained in  Section 4(2) of the
Securities Act of 1993, as amended:
 
   
<TABLE>
<CAPTION>
                                                            NUMBER OF
                                                          COMMON STOCK
      DATE OF SALE                 STOCKHOLDER            SHARES ISSUED          CONSIDERATION
- -------------------------  ----------------------------  ---------------  ----------------------------
<S>                        <C>                           <C>              <C>
December 27, 1994          Farm Bureau Insurance              460,000     $9.68 cash per share based
 to September 18, 1995      Company of Nebraska                            on statutory book value as
                                                                           of December 31, 1993 for
                                                                           shares purchased before
                                                                           1995, and $10.47 cash per
                                                                           share based on statutory
                                                                           book value as of December
                                                                           31, 1994 for shares
                                                                           purchased in 1995.
December 14, 1995          Utah Farm Bureau Federation          6,200     0.83% of the common stock of
                                                                           Utah Farm Bureau Insurance
                                                                           Company valued at appraised
                                                                           value of the Company as of
                                                                           December 31, 1994.
</TABLE>
    
 
   
    C.   In April  1996, the  Company offered  to exchange  5,000,000 shares  of
Series  A Preferred Stock for 5,000,000 shares of its outstanding Class A Common
Stock  (the  Series  A  Exchange).  The  offer  was  made  to  its  27  existing
stockholders   on  a  pro  rata  basis  in  reliance  upon  the  exemption  from
registration for  transactions  not involving  a  public offering  contained  at
Section  4(2) of the  Securities Act of  1933, as amended.  None of the offerees
accepted the offer except the Iowa  Farm Bureau Federation, which has agreed  to
accept all 5,000,000 shares of Series A Preferred Stock.
    
 
ITEM 16.  EXHIBITS AND FINANCIAL STATEMENT SCHEDULES.
 
    (a) Exhibits
 
   
<TABLE>
<C>          <S>
        1.1  Form of Underwriting Agreement.+
        3.1  Restated Articles of Incorporation of the Registrant.
        3.2  Amendment to Restated Articles of Incorporation of the Registrant Designating
              Series A Preferred Stock.
        3.3  Restated Bylaws of the Registrant.
        4.1  Form of Class A Common Stock Certificate of the Registrant.
        4.2  Form of Stockholders' Agreement Regarding Management and Transfer of Shares of
              Class B Common Stock dated as of May 1, 1996.
        5.1  Opinion of Davis, Brown, Koehn, Shors & Roberts, P.C.+
       10.1  Form of Amended and Restated 1996 Class A Common Stock Compensation Plan.
       10.2  Trademark License from the American Farm Bureau Federation to Farm Bureau Life
              Insurance Company dated May 20, 1987.+
       10.3  Membership Agreement between the American Farm Bureau Federation and the Iowa
              Farm Bureau Federation dated February 13, 1987.+
       10.4  Form of Royalty Agreement with Farm Bureau organizations.+
</TABLE>
    
 
                                      II-3
<PAGE>
   
<TABLE>
<C>          <S>
       10.5  Reinsurance Pooling Agreement dated as of January 1, 1990 among Farm Bureau
              Mutual Insurance Company, Utah Farm Bureau Insurance Company and South Dakota
              Farm Bureau Mutual Insurance Company.+
       10.6  Form of Loss Pooling Agreement between Farm Bureau Mutual Insurance Company and
              Western Agricultural Insurance Company, to be dated as of January 1, 1996.
       10.7  Form of Services Agreement between FBL Financial Group, Inc. and Farm Bureau
              Management Corporation, to be dated as of January 1, 1996.
       10.8  Management Services Agreement between FBL Financial Group, Inc. and Farm Bureau
              Mutual dated as of January 1, 1996.+
       10.9  Management Performance Plan (1995) sponsored by Farm Bureau Mutual Insurance
              Company.+
      10.10  Management Performance Plan (1996) sponsored by Farm Bureau Mutual Insurance
              Company.+
      10.11  Lease between Farm Bureau Life and Iowa Farm Bureau Federation dated January 1,
              1990.+
      10.12  Back-up Agreement dated April 30, 1996 between Iowa Farm Bureau Federation and
              FBL Financial Group, Inc.
       21    Subsidiaries of the Registrant.+
       23    (a)   Consent of Davis, Brown, Koehn, Shors & Roberts, P.C. (included in Exhibit
                  5).+
             (b)  Consent of Ernst & Young LLP.
       24    Power of Attorney (contained at Signature Page II-6).+
       27    Financial Data Schedule.
       99    Consents of Messrs. Chicoine, Creer and Walker to be named as proposed Directors
              of the Company.+
</TABLE>
    
 
- ------------------------
   
+ Previously filed.
    
 
    (b) Financial Statement Schedules
 
        Report of Independent Auditors on Schedules
 
<TABLE>
<S>            <C>
Schedule I     Summary of Investments  -- Other than  Investment in  Related
                Parties.
Schedule II    Condensed Financial Information of Registrant.
Schedule III   Supplementary Insurance Information.
Schedule IV    Reinsurance.
</TABLE>
 
    All other schedules for which provision is made in the applicable accounting
regulation  of the Securities and Exchange Commission are not required under the
related instructions or are inapplicable and therefore have been omitted.
 
ITEM 17.  UNDERTAKINGS.
 
    Insofar as indemnification for liabilities arising under the Securities  Act
of  1933 may be permitted to directors, officers, and controlling persons of the
registrant pursuant  to  the  foregoing  provisions described  in  Item  14,  or
otherwise,  the  registrant  has  been  advised  that,  in  the  opinion  of the
Securities and  Exchange  Commission,  such indemnification  is  against  public
policy  as expressed in the  Act and is, therefore,  unenforceable. In the event
that a  claim  for indemnification  against  such liabilities  (other  than  the
payment  by registrant of expenses  incurred or paid by  a director, officer, or
controlling person of the  registrant in the successful  defense of any  action,
suit,  or  proceeding) is  asserted by  such  director, officer,  or controlling
person in connection with the securities being registered, the registrant  will,
unless in the opinion of its
 
                                      II-4
<PAGE>
counsel  the matter has been settled by controlling precedent, submit to a court
of appropriate jurisdiction the question  of whether such indemnification by  it
is  against public policy  as expressed in the  Act and will  be governed by the
final adjudication of such issue.
 
    The undersigned registrant hereby undertakes to provide to the  underwriters
at  the closing  specified in  the underwriting  agreement certificates  in such
denominations and registered in  such names as required  by the underwriters  to
permit prompt delivery to each purchaser.
 
    The undersigned registrant hereby undertakes that:
 
        (1)  For purposes of determining any  liability under the Securities Act
    of 1933, the information omitted from  the form of prospectus filed as  part
    of this registration statement in reliance upon Rule 430A and contained in a
    form of prospectus filed by the registrant pursuant to Rule 424(b)(1) or (4)
    or  497(h)  under the  Securities Act  shall be  deemed to  be part  of this
    registration statement as of the time it was declared effective.
 
        (2) For the purpose  of determining any  liability under the  Securities
    Act  of  1933,  each  post-effective  amendment  that  contains  a  form  of
    prospectus shall be deemed  to be a new  registration statement relating  to
    the  securities offered therein, and the offering of such securities at that
    time shall be deemed to be the initial bona fide offering thereof.
 
                                      II-5
<PAGE>
                                   SIGNATURES
 
   
    Pursuant  to the requirements of the  Securities Act of 1933, the Registrant
has duly caused this Registration Statement or amendment thereto to be signed on
its behalf by the  undersigned, thereunto duly authorized,  in the City of  West
Des Moines, State of Iowa, on June 18, 1996.
    
 
                                          FBL Financial Group, Inc.
 
   
                                          By         /s/ THOMAS R. GIBSON
    
 
                                          --------------------------------------
   
                                                     Thomas R. Gibson
                                                 EXECUTIVE VICE PRESIDENT
    
 
   
    Pursuant   to  the  requirements  of  the   Securities  Act  of  1933,  this
Registration Statement or  amendment thereto  has been signed  by the  following
persons in the capacities and on the dates indicated.
    
 
    Executed  below by the following persons in  the capacities and on the dates
indicated:
 
   
<TABLE>
<CAPTION>
                   SIGNATURE                                         TITLE                            DATE
- ------------------------------------------------  --------------------------------------------  -----------------
 
<C>                                               <S>                                           <C>
                   /s/ THOMAS R. GIBSON           Executive Vice President, General Manager,
     --------------------------------------        Chief Executive Officer, and Director          June 18, 1996
                Thomas R. Gibson                   (Principal Executive Officer)
 
                    /s/ JAMES W. NOYCE            Vice President, Chief Financial Officer
     --------------------------------------        (Principal Financial and Accounting            June 18, 1996
                 James W. Noyce                    Officer)
 
                                *
     --------------------------------------       Chairman of the Board and Director              June 18, 1996
             Edward M. Wiederstein
 
                                *
     --------------------------------------       First Vice Chair and Director                   June 18, 1996
                V. Thomas Geary
 
                                *
     --------------------------------------       Second Vice Chair and Director                  June 18, 1996
              Roger Bill Mitchell
 
                                *
     --------------------------------------       Director                                        June 18, 1996
                Kenneth R. Ashby
 
                                *
     --------------------------------------       Director                                        June 18, 1996
               Al Christopherson
</TABLE>
    
 
                                      II-6
<PAGE>
   
<TABLE>
<CAPTION>
                   SIGNATURE                                         TITLE                            DATE
- ------------------------------------------------  --------------------------------------------  -----------------
 
<C>                                               <S>                                           <C>
                                *
     --------------------------------------       Director                                        June 18, 1996
                 Kenny J. Evans
 
                                *
     --------------------------------------       Director                                        June 18, 1996
                   Gary Hall
 
                                *
     --------------------------------------       Director                                        June 18, 1996
                 Karen J. Henry
 
                                *
     --------------------------------------       Director                                        June 18, 1996
                Richard Kjerstad
 
                                *
     --------------------------------------       Director                                        June 18, 1996
                David L. McClure
 
                                *
     --------------------------------------       Director                                        June 18, 1996
               Howard D. Poulson
 
                                *
     --------------------------------------       Director                                        June 18, 1996
               John J. Van Sweden
 
                                *
     --------------------------------------       Senior Vice President, Secretary, Treasurer     June 18, 1996
                Eugene R. Maahs                    and Director
 
                                *
     --------------------------------------       Senior Vice President, General Counsel and      June 18, 1996
               Stephen M. Morain                   Director
 
*By:        /s/ THOMAS R. GIBSON
        -------------------------------
                Thomas R. Gibson
                ATTORNEY-IN-FACT
</TABLE>
    
 
                                      II-7
<PAGE>
                  REPORT OF INDEPENDENT AUDITORS ON SCHEDULES
 
The Board of Directors and Stockholders
FBL Financial Group, Inc.
 
    We have audited the consolidated balance sheets of FBL Financial Group, Inc.
as  of December 31,  1995 and 1994,  and the related  consolidated statements of
income, changes in  stockholders' equity and  cash flows for  each of the  three
years  in the period ended December 31, 1995, and have issued our report thereon
dated March 12, 1996  (included elsewhere in  this Registration Statement).  Our
audits  also included the financial statement  schedules listed in Item 16(b) of
this Registration  Statement.  These schedules  are  the responsibility  of  the
Company's  management. Our responsibility is to  express an opinion based on our
audit.
 
    In our opinion, the  financial statement schedules  referred to above,  when
considered  in  relation to  the basic  financial statements  taken as  a whole,
presents fairly in all material respects the information set forth therein.
 
   
                                          /s/ Ernst & Young LLP
    
 
Des Moines, Iowa
March 12, 1996
 
                                      S-1
<PAGE>
                 SCHEDULE I -- SUMMARY OF INVESTMENTS -- OTHER
                      THAN INVESTMENTS IN RELATED PARTIES
                           FBL FINANCIAL GROUP, INC.
 
                               DECEMBER 31, 1995
 
<TABLE>
<CAPTION>
                                                                                                     COLUMN D
                                                                                                  ---------------
                              COLUMN A                                  COLUMN B      COLUMN C    AMOUNT AT WHICH
- --------------------------------------------------------------------  ------------  ------------   SHOWN IN THE
                         TYPE OF INVESTMENT                             COST (1)       VALUE       BALANCE SHEET
- --------------------------------------------------------------------  ------------  ------------  ---------------
                                                                                (DOLLARS IN THOUSANDS)
<S>                                                                   <C>           <C>           <C>
Fixed maturity securities, held for investment:
  Bonds:
    United States Government and government agencies and
     authorities....................................................  $    220,768  $    231,777  $    220,768
    Corporate mortgage-backed securities............................       457,381       475,415       457,381
    All other corporate bonds.......................................         5,000         5,284         5,000
                                                                      ------------  ------------  ---------------
      Total.........................................................       683,149  $    712,476       683,149
                                                                                    ------------
                                                                                    ------------
Fixed maturity securities, available-for-sale:
  Bonds:
    United States Government and government agencies and
     authorities....................................................       276,482  $    283,413       283,413
    States, municipalities, and political subdivisions..............        28,496        29,432        29,432
    Public utilities................................................       172,672       181,013       181,013
    Corporate mortgage and asset-backed securities..................        80,821        85,360        85,360
    Convertible bonds...............................................         5,670         5,439         5,439
    All other corporate bonds.......................................       725,181       772,337       772,337
  Redeemable preferred stocks.......................................        36,286        36,066        36,066
                                                                      ------------  ------------  ---------------
      Total.........................................................     1,325,608  $  1,393,060     1,393,060
                                                                                    ------------
                                                                                    ------------
Equity securities, available-for-sale:
  Common stocks:
    Public utilities................................................         1,882  $      1,833         1,833
    Banks, trusts, and insurance companies..........................        13,407        20,235        20,235
    Industrial, miscellaneous, and all other........................        59,074        60,574        60,574
  Nonredeemable preferred stocks....................................         2,675         1,072         1,072
                                                                      ------------  ------------  ---------------
      Total.........................................................        77,038  $     83,714        83,714
                                                                                    ------------
                                                                                    ------------
Held in inventory:
  Bonds.............................................................           807  $        818           818
  Redeemable preferred stocks.......................................        14,692        15,828        15,828
  Common stocks.....................................................         6,056         5,267         5,267
                                                                      ------------  ------------  ---------------
      Total.........................................................        21,555  $     21,913        21,913
                                                                                    ------------
                                                                                    ------------
Mortgage loans on real estate.......................................       267,423                     266,623(2)
Investment real estate..............................................        28,784                      28,604(2)
Policy loans........................................................       116,107                     116,107
Other long-term investments.........................................         2,892                       2,892
Short-term investments..............................................        50,061                      50,061
                                                                      ------------                ---------------
                                                                      $  2,572,617                $  2,646,123
                                                                      ------------                ---------------
                                                                      ------------                ---------------
</TABLE>
 
- ------------------------
(1) On the basis  of cost adjusted for  repayments and amortization of  premiums
    and  accrual of discounts for  fixed maturities, other long-term investments
    and short-term  investments; original  cost  for equity  securities;  unpaid
    principal  balance for mortgage  loans on real estate  and policy loans, and
    original cost less accumulated depreciation for investment real estate.
 
(2) Amount not equal to cost (Column B) because of allowance for possible losses
    deducted from cost to determine reported amount.
 
                                      S-2
<PAGE>
          SCHEDULE II -- CONDENSED FINANCIAL INFORMATION OF REGISTRANT
                   FBL FINANCIAL GROUP, INC. (PARENT COMPANY)
                            CONDENSED BALANCE SHEETS
                             (DOLLARS IN THOUSANDS)
 
   
<TABLE>
<CAPTION>
                                                                                               DECEMBER 31,
                                                                                        --------------------------
                                                                                            1995          1994
                                                                                        ------------  ------------
<S>                                                                                     <C>           <C>
ASSETS
Cash and cash equivalents.............................................................  $        455  $         39
Investments in subsidiaries (eliminated in consolidation).............................       563,871       430,723
Current income taxes recoverable......................................................            90            --
Other assets..........................................................................           239            --
                                                                                        ------------  ------------
    Total assets......................................................................  $    564,655  $    430,762
                                                                                        ------------  ------------
                                                                                        ------------  ------------
LIABILITIES AND STOCKHOLDERS' EQUITY
Liabilities:
  Accrued expenses and other liabilities..............................................  $        304  $          4
  Current income taxes payable........................................................            --            15
  Deferred income taxes...............................................................            53            --
                                                                                        ------------  ------------
Total liabilities.....................................................................           357            19
Stockholders' equity:
  Common stock........................................................................         1,193         1,173
  Additional paid-in capital..........................................................       145,288       141,026
  Net unrealized investment gains (losses) of subsidiaries............................        37,807       (31,838)
  Retained earnings...................................................................       380,010       320,382
                                                                                        ------------  ------------
    Total stockholders' equity........................................................       564,298       430,743
                                                                                        ------------  ------------
      Total liabilities and stockholders' equity......................................  $    564,655  $    430,762
                                                                                        ------------  ------------
                                                                                        ------------  ------------
</TABLE>
    
 
           See accompanying notes to condensed financial statements.
 
                                      S-3
<PAGE>
    SCHEDULE II -- CONDENSED FINANCIAL INFORMATION OF REGISTRANT (CONTINUED)
                   FBL FINANCIAL GROUP, INC. (PARENT COMPANY)
                         CONDENSED STATEMENTS OF INCOME
                             (DOLLARS IN THOUSANDS)
 
   
<TABLE>
<CAPTION>
                                                                                       YEAR ENDED DECEMBER 31,
                                                                                   -------------------------------
                                                                                     1995       1994       1993
                                                                                   ---------  ---------  ---------
<S>                                                                                <C>        <C>        <C>
Revenues:
  Universal life and annuity product charges.....................................  $      --  $      --  $  21,331
  Traditional life insurance premiums............................................         --         --     41,801
  Accident and health premiums...................................................         --         --     25,703
  Net investment income..........................................................         16         47     84,390
  Realized gains on investments..................................................         --         --      2,955
  Other income...................................................................         --         --      9,444
                                                                                   ---------  ---------  ---------
    Total revenues...............................................................         16         47    185,624
 
Benefits and expenses:
  Universal life and annuity benefits............................................         --         --     37,442
  Traditional life insurance and accident and health benefits....................         --         --     47,462
  Increase in traditional and accident and health future policy benefits.........         --         --     12,664
  Distributions to participating policyholders...................................         --         --     21,901
  Underwriting, acquisition and insurance expenses...............................         --         --     40,819
  Interest expense...............................................................         --         --        666
  Other expenses.................................................................        152          3         --
                                                                                   ---------  ---------  ---------
    Total benefits and expenses..................................................        152          3    160,954
                                                                                   ---------  ---------  ---------
                                                                                        (136)        44     24,670
Income taxes.....................................................................         52        (15)    (8,635)
                                                                                   ---------  ---------  ---------
Income (loss) before equity in undistributed income of subsidiaries and income
 from other equity investments...................................................        (84)        29     16,035
Equity income, net of related income taxes.......................................         --         --      1,319
Equity in undistributed income of subsidiaries (eliminated in consolidation).....     59,712     42,037      2,449
                                                                                   ---------  ---------  ---------
    Net income...................................................................  $  59,628  $  42,066  $  19,803
                                                                                   ---------  ---------  ---------
                                                                                   ---------  ---------  ---------
</TABLE>
    
 
           See accompanying notes to condensed financial statements.
 
                                      S-4
<PAGE>
    SCHEDULE II -- CONDENSED FINANCIAL INFORMATION OF REGISTRANT (CONTINUED)
                   FBL FINANCIAL GROUP, INC. (PARENT COMPANY)
                       CONDENSED STATEMENTS OF CASH FLOWS
                             (DOLLARS IN THOUSANDS)
 
   
<TABLE>
<CAPTION>
                                                                                      YEAR ENDED DECEMBER 31,
                                                                                 ---------------------------------
                                                                                   1995       1994        1993
                                                                                 ---------  ---------  -----------
<S>                                                                              <C>        <C>        <C>
NET CASH PROVIDED BY (USED IN) OPERATING ACTIVITIES............................  $     (75) $      48  $    40,099
INVESTING ACTIVITIES
Sale, maturity or repayment of investments:
  Fixed maturities.............................................................         --         --      246,024
  Equity securities............................................................         --         --       29,681
  Mortgage loans on real estate................................................         --         --        5,779
  Investment real estate.......................................................         --         --          190
  Policy loans.................................................................         --         --       16,877
  Other long-term investments..................................................         --         --          344
                                                                                 ---------  ---------  -----------
                                                                                        --         --      298,895
Acquisition of investments:
  Fixed maturities.............................................................         --         --     (269,582)
  Equity securities............................................................         --         --      (22,420)
  Mortgage loans on real estate................................................         --         --      (53,203)
  Investment real estate.......................................................         --         --           (9)
  Policy loans.................................................................         --         --      (16,131)
  Short-term investments -- net................................................         --         --      (16,037)
                                                                                 ---------  ---------  -----------
                                                                                        --         --     (377,382)
Investments in subsidiaries (eliminated in consolidation)......................     (3,698)    (1,152)     (11,084)
Return of capital from subsidiary (eliminated in consolidation)................         --         --        5,616
Proceeds from disposal, repayment of advances and other distributions from
 entities accounted for by the equity method...................................         --         --       26,756
Investments in and advances to entities accounted for by the equity method.....         --         --      (25,793)
Other..........................................................................         --         --         (606)
                                                                                 ---------  ---------  -----------
Net cash used in investing activities..........................................     (3,698)    (1,152)     (83,598)
FINANCING ACTIVITIES
Receipts from interest sensitive products credited to policyholder account
 balances......................................................................         --         --       89,775
Return of policyholder account balances on interest sensitive products.........         --         --      (45,532)
Proceeds from short-term borrowings............................................         --         --        6,806
Repayment of short-term borrowings.............................................         --         --       (6,198)
Repayment of long-term debt....................................................         --         --         (132)
</TABLE>
    
 
                                      S-5
<PAGE>
    SCHEDULE II -- CONDENSED FINANCIAL INFORMATION OF REGISTRANT (CONTINUED)
                   FBL FINANCIAL GROUP, INC. (PARENT COMPANY)
                 CONDENSED STATEMENTS OF CASH FLOWS (CONTINUED)
                             (DOLLARS IN THOUSANDS)
 
   
<TABLE>
<CAPTION>
                                                                                       YEAR ENDED DECEMBER 31
                                                                                 ----------------------------------
                                                                                   1995         1994        1993
                                                                                 ---------  ------------  ---------
<S>                                                                              <C>        <C>           <C>
FINANCING ACTIVITIES (CONTINUED)
Issuance of common stock for cash..............................................  $   4,189  $      1,143  $      --
Cash held by former parent at time of reorganization (eliminated in
 consolidation)................................................................         --        (1,220)        --
                                                                                 ---------  ------------  ---------
Net cash provided by financing activities......................................      4,189           (77)    44,719
                                                                                 ---------  ------------  ---------
Increase (decrease) in cash and cash equivalents...............................        416        (1,181)     1,220
Cash and cash equivalents at beginning of year.................................         39         1,220         --
                                                                                 ---------  ------------  ---------
Cash and cash equivalents at end of year.......................................  $     455  $         39  $   1,220
                                                                                 ---------  ------------  ---------
                                                                                 ---------  ------------  ---------
SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION
Cash paid during the year for:
  Interest.....................................................................  $      --  $         --  $     666
  Income taxes.................................................................         --            --      9,074
Noncash investing and financing activities:
  Noncash activity resulting from reorganization:
    Investment in subsidiaries.................................................         --      (232,302)        --
    Other investments..........................................................         --     1,010,219         --
    Other non-cash assets......................................................         --       278,573         --
    Policyholder liabilities...................................................         --      (990,257)        --
    Other liabilities..........................................................         --       (67,453)        --
                                                                                 ---------  ------------  ---------
                                                                                        --        (1,220)        --
  Acquisition of Rural Security Life Insurance Company through stock
   exchange....................................................................         --            --     27,101
</TABLE>
    
 
           See accompanying notes to condensed financial statements.
 
                                      S-6
<PAGE>
    SCHEDULE II - CONDENSED FINANCIAL INFORMATION OF REGISTRANT (CONTINUED)
                   FBL FINANCIAL GROUP, INC. (PARENT COMPANY)
                    NOTES TO CONDENSED FINANCIAL STATEMENTS
                 (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
                               DECEMBER 31, 1995
 
1.  ORGANIZATION AND BASIS OF PRESENTATION
    The  accompanying  condensed   financial  statements  should   be  read   in
conjunction  with the consolidated financial statements and notes thereto of FBL
Financial Group, Inc.
 
    The Company was incorporated in the State of Iowa on October 13, 1993,  and,
effective January 1, 1994, acquired 100% of the outstanding common stock of Farm
Bureau  Life  Insurance Company  (Farm Bureau  Life) in  a transaction  that was
treated  as  a  reorganization.  Accordingly,  the  1993  financial   statements
presented  herein  are those  of Farm  Bureau Life.  See  Notes 1  and 3  to the
Company's consolidated financial statements for additional information regarding
the reorganization.
 
    In the parent company only  financial statements, the Company's  investments
in  subsidiaries are  stated at  cost plus  equity in  undistributed earnings of
subsidiaries since the date  of acquisition and  net unrealized gains/losses  on
the  subsidiaries' investments classified  as "available-for-sale" in accordance
with SFAS  No. 115,  "Accounting  for Certain  Investments  in Debt  and  Equity
Securities".
 
2.  CASH DIVIDENDS FROM SUBSIDIARY
    During  1994, Western Life Insurance Company  paid common stock dividends of
$32 ($16.00 per share) to the parent company.
 
                                      S-7
<PAGE>
              SCHEDULE III -- SUPPLEMENTARY INSURANCE INFORMATION
                           FBL FINANCIAL GROUP, INC.
 
<TABLE>
<CAPTION>
                COLUMN A                     COLUMN B      COLUMN C     COLUMN D     COLUMN E     COLUMN F
- ----------------------------------------    -----------  ------------  -----------  -----------  -----------
                                                            FUTURE
                                                            POLICY
                                                          BENEFITS,
                                             DEFERRED      LOSSES,
                                              POLICY     CLAIMS, AND                   OTHER
                                            ACQUISITION      LOSS       UNEARNED    POLICYHOLDER   PREMIUM
                                               COSTS       EXPENSES     REVENUES       FUNDS       REVENUE
                                            -----------  ------------  -----------  -----------  -----------
                                                                 (DOLLARS IN THOUSANDS)
<S>                                         <C>          <C>           <C>          <C>          <C>
December 31, 1995:
  Life insurance........................    $  134,040    $2,054,092    $  17,350    $ 215,242    $ 129,333
  Property-casualty insurance...........         1,021        29,984       15,906           --       18,709
                                            -----------  ------------  -----------  -----------  -----------
Total...................................    $  135,061    $2,084,076    $  33,256    $ 215,242    $ 148,042
                                            -----------  ------------  -----------  -----------  -----------
                                            -----------  ------------  -----------  -----------  -----------
December 31, 1994:
  Life insurance........................    $  136,653    $1,950,174    $  17,962    $ 199,575    $ 113,000
  Property-casualty insurance...........           996        28,828       15,654           --       17,778
                                            -----------  ------------  -----------  -----------  -----------
Total...................................    $  137,649    $1,979,002    $  33,616    $ 199,575    $ 130,778
                                            -----------  ------------  -----------  -----------  -----------
                                            -----------  ------------  -----------  -----------  -----------
December 31, 1993:
  Life insurance........................    $  120,834    $1,426,837    $  16,621    $ 163,538    $ 118,987
  Property-casualty insurance...........           980        26,291       13,721           --       16,937
                                            -----------  ------------  -----------  -----------  -----------
Total...................................    $  121,814    $1,453,128    $  30,342    $ 163,538    $ 135,924
                                            -----------  ------------  -----------  -----------  -----------
                                            -----------  ------------  -----------  -----------  -----------
</TABLE>
 
<TABLE>
<CAPTION>
                  COLUMN A                       COLUMN G     COLUMN H     COLUMN I     COLUMN J     COLUMN K
- --------------------------------------------    -----------  -----------  -----------  -----------  -----------
                                                              BENEFITS,   AMORTIZATION
                                                               CLAIMS,    OF DEFERRED
                                                    NET      LOSSES, AND    POLICY        OTHER
                                                INVESTMENT   SETTLEMENT   ACQUISITION   OPERATING    PREMIUMS
                                                  INCOME      EXPENSES       COSTS      EXPENSES      WRITTEN
                                                -----------  -----------  -----------  -----------  -----------
                                                                    (DOLLARS IN THOUSANDS)
<S>                                             <C>          <C>          <C>          <C>          <C>
December 31, 1995:
  Life insurance............................    $  221,525    $ 184,417    $   7,736    $  60,991
  Property-casualty insurance...............         1,583       13,621        2,991        1,713    $  18,851
                                                -----------  -----------  -----------  -----------  -----------
                                                                                                    -----------
Total.......................................    $  223,108    $ 198,038    $  10,727    $  62,704
                                                -----------  -----------  -----------  -----------
                                                -----------  -----------  -----------  -----------
December 31, 1994:
  Life insurance............................    $  177,310    $ 158,165    $   6,837    $  63,130
  Property-casualty insurance...............         1,524       13,441        3,229        1,456    $  18,339
                                                -----------  -----------  -----------  -----------  -----------
                                                                                                    -----------
Total.......................................    $  178,834    $ 171,606    $  10,066    $  64,586
                                                -----------  -----------  -----------  -----------
                                                -----------  -----------  -----------  -----------
December 31, 1993:
  Life insurance............................    $  136,825    $ 153,761    $   3,356    $  48,712
  Property-casualty insurance...............         1,495       13,948        2,667        1,897    $  17,722
                                                -----------  -----------  -----------  -----------  -----------
                                                                                                    -----------
Total.......................................    $  138,320    $ 167,709    $   6,023    $  50,609
                                                -----------  -----------  -----------  -----------
                                                -----------  -----------  -----------  -----------
</TABLE>
 
                                      S-8
<PAGE>
                           SCHEDULE IV -- REINSURANCE
                           FBL FINANCIAL GROUP, INC.
 
<TABLE>
<CAPTION>
                COLUMN A                     COLUMN B     COLUMN C     COLUMN D     COLUMN E     COLUMN F
- ----------------------------------------    -----------  -----------  -----------  -----------  -----------
                                                                                                PERCENT OF
                                                          CEDED TO      ASSUMED                   AMOUNT
                                               GROSS        OTHER     FROM OTHER                ASSUMED TO
                                              AMOUNT      COMPANIES    COMPANIES   NET AMOUNT       NET
                                            -----------  -----------  -----------  -----------  -----------
                                                                (DOLLARS IN THOUSANDS)
<S>                                         <C>          <C>          <C>          <C>          <C>
Year ended December 31, 1995:
  Life insurance in force, at end of
   year.................................    $16,208,497   $ 953,828    $      --   $15,254,669          --
                                            -----------  -----------  -----------  -----------  -----------
                                            -----------  -----------  -----------  -----------  -----------
  Insurance premiums and other
   considerations:
    Universal life and annuity product
     charges............................    $    45,505   $   1,783    $      --   $    43,722          --
    Traditional life insurance and
     accident and health premiums.......         98,682      13,071           --        85,611          --
    Property-casualty premiums..........         26,093      26,240       18,856        18,709       100.8%
                                            -----------  -----------  -----------  -----------  -----------
                                            $   170,280   $  41,094    $  18,856   $   148,042        12.7%
                                            -----------  -----------  -----------  -----------  -----------
                                            -----------  -----------  -----------  -----------  -----------
Year ended December 31, 1994:
  Life insurance in force, at end of
   year.................................    $15,221,217   $ 924,508    $      --   $14,296,709          --
                                            -----------  -----------  -----------  -----------  -----------
                                            -----------  -----------  -----------  -----------  -----------
  Insurance premiums and other
   considerations:
    Universal life and annuity product
     charges............................    $    44,432   $   1,698    $      --   $    42,734          --
    Traditional life insurance and
     accident and health premiums.......         91,629      21,382           19        70,266          --
    Property-casualty premiums..........         25,846      26,415       18,347        17,778       103.2%
                                            -----------  -----------  -----------  -----------  -----------
                                            $   161,907   $  49,495    $  18,366   $   130,778        14.0%
                                            -----------  -----------  -----------  -----------  -----------
                                            -----------  -----------  -----------  -----------  -----------
Year ended December 31, 1993:
  Life insurance in force, at end of
   year.................................    $ 9,963,157   $ 438,021    $      --   $ 9,525,136          --
                                            -----------  -----------  -----------  -----------  -----------
                                            -----------  -----------  -----------  -----------  -----------
  Insurance premiums and other
   considerations:
    Universal life and annuity product
     charges............................    $    27,685   $   1,185    $      --   $    26,500          --
    Traditional life insurance and
     accident and health premiums.......         98,347       5,788          (72)       92,487          --
    Property-casualty premiums..........         22,042      22,874       17,769        16,937       104.9%
                                            -----------  -----------  -----------  -----------  -----------
                                            $   148,074   $  29,847    $  17,697   $   135,924        13.1%
                                            -----------  -----------  -----------  -----------  -----------
                                            -----------  -----------  -----------  -----------  -----------
</TABLE>
 
                                      S-9
<PAGE>
                                 EXHIBIT INDEX
 
   
<TABLE>
<CAPTION>
 EXHIBITS                                                                                                   PAGE
- -----------                                                                                               ---------
 
<C>          <S>                                                                                          <C>
      1.1    Form of Underwriting Agreement.+
      3.1    Restated Articles of Incorporation of the Registrant.
      3.2    Amendment to Restated Articles of Incorporation of the Registrant Designating Series A
              Preferred Stock.
      3.3    Restated Bylaws of the Registrant.
      4.1    Form of Class A Common Stock Certificate of the Registrant.
      4.2    Form of Stockholders' Agreement Regarding Management and Transfer of Shares of Class B
              Common Stock dated as of May 1, 1996.
      5.1    Opinion of Davis, Brown, Koehn, Shors & Roberts, P.C.+
     10.1    Form of Amended and Restated 1996 Class A Common Stock Compensation Plan.
     10.2    Trademark License from the American Farm Bureau Federation to Farm Bureau Life Insurance
              Company dated May 20, 1987.+
     10.3    Membership Agreement between the American Farm Bureau Federation and the Iowa Farm Bureau
              Federation dated February 13, 1987.+
     10.4    Form of Royalty Agreement with Farm Bureau organizations.+
     10.5    Reinsurance Pooling Agreement dated as of January 1, 1990 among Farm Bureau Mutual
              Insurance Company, Utah Farm Bureau Insurance Company and South Dakota Farm Bureau Mutual
              Insurance Company.+
     10.6    Form of Loss Pooling Agreement between Farm Bureau Mutual Insurance Company and Western
              Agricultural Insurance Company, to be dated as of January 1, 1996.
     10.7    Form of Services Agreement between FBL Financial Group, Inc. and Farm Bureau Management
              Corporation, to be dated as of January 1, 1996.
     10.8    Management Services Agreement between FBL Financial Group, Inc. and Farm Bureau Mutual
              dated as of January 1, 1996.+
     10.9    Management Performance Plan (1995) sponsored by Farm Bureau Mutual Insurance Company.+
     10.10   Management Performance Plan (1996) sponsored by Farm Bureau Mutual Insurance Company.+
     10.11   Lease between Farm Bureau Life and Iowa Farm Bureau Federation dated January 1, 1990.+
     10.12   Back-up Agreement dated April 30, 1996 between Iowa Farm Bureau Federation and FBL
              Financial Group, Inc.
     21      Subsidiaries of the Registrant.+
     23      (a)  Consent of Davis, Brown, Koehn, Shors & Roberts, P.C. (included in
                 Exhibit 5).+
             (b)  Consent of Ernst & Young LLP.
     24      Power of Attorney (contained at Signature Page II-6).+
     27      Financial Data Schedule.
     99      Consents of Messrs. Chicoine, Creer and Walker to be named as proposed Directors of the
              Company.+
</TABLE>
    
 
- ------------------------
   
+ Previously filed.
    

<PAGE>

                       RESTATED ARTICLES OF INCORPORATION
                                       of
                     FARM BUREAU MULTI-STATE SERVICES, INC.



     Pursuant to Section 1007 of the Iowa Business Corporation Act, the
undersigned corporation hereby adopts the following restated Articles of
Incorporation:


                                    ARTICLE I
                                      NAME

     The name of the Corporation is FBL Financial Group, Inc.  (the
"Corporation").


                                   ARTICLE II
                                    DURATION

     The Corporation shall have perpetual duration.


                                   ARTICLE III
                                     POWERS

     The Corporation shall have unlimited power to engage in and to do any
lawful act concerning any and all lawful business for which corporations may be
organized under the Iowa Business Corporation Act.


                                   ARTICLE IV
                                  CAPITAL STOCK

     The total number of shares of capital stock of all classes which the
Corporation shall have authority to issue is One Hundred Million (100,000,000)
shares which shall be divided into classes of which Ten Million (10,000,000)
shares without par value shall be designated Preferred Stock, Eighty-eight
Million Five Hundred Thousand  (88,500,000) shares without par value shall be
designated Class A Common Stock and One Million Five Hundred Thousand
(1,500,000) shares without par value shall be designated Class B Common Stock.
The designations and the powers, preferences and rights, and the qualifications,
limitations or restrictions thereof, of the shares of each class are as follows:

<PAGE>

          1.   The powers, preferences and rights of the Class A Common
     Stock and Class B Common Stock, and the qualifications, limitations or
     restrictions thereof, shall be in all respects identical, except as
     otherwise required by law or expressly provided in this Article IV.

          2.   Except as required pursuant to the Iowa Business Corporation
     Act, all matters submitted to a vote of the stockholders shall be
     voted on separately by the holders of the Class A Common Stock and by
     the holders of the Class B Common Stock voting as separate voting
     groups.  At any meeting of stockholders at which any Class A Directors
     are elected, each holder of Class A Common Stock shall be entitled to
     one (1) vote for each share of Class A Common Stock standing in such
     holder's name on the stock transfer records of the Corporation, for
     the election of Class A Directors, and the holders of Class B Common
     Stock shall not be entitled to any vote with respect to the election
     of Class A Directors.  At any meeting of stockholders at which any
     Class B Directors are elected, each holder of Class B Common Stock
     shall be entitled to one (1) vote for each share of Class B Common
     Stock standing in such holder's name on the stock transfer records of
     the Corporation, for the election of Class B Directors, and the
     holders of Class A Common Stock shall not be entitled to any vote with
     respect to the election of Class B Directors.

          3.   If and when dividends on the Class A Common Stock or Class B
     Common Stock are declared payable from time to time by the board of
     directors from funds legally available therefor, whether payable in
     cash, in property or in shares of stock of the Corporation, the
     holders of Class A Common Stock and the holders of Class B Common
     Stock shall be entitled to share equally, share for share, in such
     dividends. No dividend of shares of Class B Common Stock may be paid,
     and in the event that a dividend of shares of Class A Common Stock is
     paid, such dividend shall be payable, share for share, to the holders
     of the Class A Common Stock and to the holders of the Class B Common
     Stock.

          4.   (a)  The holder of each outstanding share of Class B Common
     Stock shall have the right at any time, or from time to time, at such
     holder's option to convert such share into one fully paid and non-
     assessable share of Class A Common Stock, on and subject to the terms
     and conditions hereinafter set forth.

               (b)  In order to exercise the conversion privilege, the
     holder of any shares of Class B Common Stock to be converted shall
     present and surrender  the certificate representing such shares during
     usual business hours at any office or agency of the Corporation
     maintained for the transfer of Class B Common Stock and shall deliver
     a


                                        2

<PAGE>

     written notice of the election of the holder to convert the shares
     represented by such certificate or any portion thereof specified in such
     notice.  Such notice shall also state the name or names (with address) in
     which the certificate or certificates for shares of Class A Common Stock
     which shall be issuable on such conversion shall be issued.  If so required
     by the Corporation, any certificate for shares surrendered for conversion
     shall be accompanied by instruments of transfer, in form satisfactory to
     the Corporation, duly executed by the holder of such shares or such
     holder's duly authorized representative.  Except in the case of an
     automatic conversion pursuant to paragraph 5 of this Article IV, each
     conversion of shares of Class B Common Stock shall be deemed to have been
     effected on the date (the "Conversion Date") on which the certificate or
     certificates representing such shares shall have been surrendered and such
     notice and any required instruments of transfer shall have been received as
     aforesaid, and the person or persons in whose name or names any certificate
     or certificates for shares of Class A Common Stock shall be issuable on
     such conversion shall be deemed to have become immediately prior to the
     close of business on the Conversion Date the holder or holders of record of
     the shares of Class A Common Stock represented thereby.

               (c)  As promptly as practicable after the presentation and
     surrender for conversion, as herein provided, of any certificate for
     shares of Class B Common Stock, the Corporation shall issue and
     deliver at such office or agency, to or upon the written order of the
     holder thereof, certificates for the number of shares of Class A
     Common Stock issuable upon such conversion.  In case any certificate
     for shares of Class B Common Stock shall be surrendered for conversion
     of a part only of the shares represented thereby, the Corporation
     shall deliver at such office or agency, to or upon the written order
     of the holder thereof, a certificate or certificates for the number of
     shares of Class B Common Stock represented by such surrendered
     certificate, which are not being converted.  The issuance of
     certificates for shares of Class A Common Stock issuable upon the
     conversion of shares of Class B Common Stock shall be made without
     charge to the converting holder for any tax imposed on the Corporation
     in respect of the issue thereof.  The Corporation shall not, however,
     be required to pay any tax which may be payable with respect to any
     transfer involved in the issue and delivery of any certificate in a
     name other than that of the holder of the shares being converted, and
     the Corporation shall not be required to issue or deliver any such
     certificate unless and until the person requesting the issue thereof
     shall have paid to the Corporation the amount of such tax or has
     established to the satisfaction of the Corporation that such tax has
     been paid.


                                        3

<PAGE>

               (d)  Upon any conversion of shares of Class B Common Stock
     into shares of Class A Common Stock pursuant hereto, no adjustment
     with respect to dividends shall be made; only those dividends shall be
     payable on the shares so converted as may be declared and may be
     payable to holders of record of shares of Class B Common Stock on the
     date prior to the Conversion Date with respect to the shares so
     converted; and only those dividends shall be payable on shares of
     Class A Common Stock issued upon such conversion as may be declared
     and may be payable to holders of record of shares of Class A Common
     Stock on or after such Conversion Date.

               (e)  All shares of Class B Common Stock which shall have
     been surrendered for conversion as herein provided shall no longer be
     deemed to be outstanding, and all rights with respect to such shares,
     including the rights, if any, to receive notices and to vote, shall
     thereupon cease and terminate, except only the right of the holders
     thereof, subject to the provisions of subparagraph (c) of this
     paragraph 4, to receive shares of Class A Common Stock in exchange
     therefor.  All shares of Class B Common Stock surrendered for
     conversion shall be canceled and may not be reissued.

               (f)  Such number of shares of Class A Common Stock as may
     from time to time be required for such purpose shall be reserved for
     issuance upon conversion of outstanding shares of Class B Common
     Stock.

          5.   (a)  No person holding shares of Class B Common Stock
     (hereinafter called "Class B holder") may transfer, and the
     Corporation shall not register the transfer of, such shares of Class B
     Common Stock, whether by sale, assignment, gift, bequest, appointment
     or otherwise, except as permitted in any Class B Common Stockholder
     agreement to which the Class B holder and the Corporation is a party.

               (b)  Any purported transfer of shares of Class B Common
     Stock not permitted hereunder shall result, without further action, in
     the automatic conversion of the transferee's shares of Class B Common
     Stock, on a one for one basis,  into shares of Class A Common Stock,
     effective on the date of such purported transfer.  The Corporation
     may, as a condition to the transfer or the registration of transfer of
     shares of Class B Common Stock, require the furnishing of such
     affidavits or other proof as it deems necessary to establish that such
     transfer is permitted by the terms of any Class B Common Stockholder
     agreement to which the holder of such Class B Common Stock is a party.


                                        4

<PAGE>

          6.   The Corporation shall note on the certificates representing
     the shares of Class B Common Stock that there are restrictions on
     transfer and registration of transfer imposed by, or as described in,
     paragraph 5.

          7.   The Class A Common Stock and Class B Common Stock is subject
     to all the powers, rights, privileges, preferences and priorities of
     the Preferred Stock as may be stated herein and as shall be stated and
     expressed in any resolution or resolutions adopted by the board of
     directors pursuant to authority expressly granted to and vested in it
     by the provisions of this Article IV.

          8.   Authority is hereby expressly granted to the board of
     directors of the Corporation, subject to the provisions of this
     Article IV and to the limitations prescribed by law, by delivering to
     the Iowa Secretary of State for filing articles of amendment hereto,
     which will be effective without shareholder action, to authorize the
     issuance of one or more series of Preferred Stock and with respect to
     each series to fix by resolution or resolutions providing for the
     issuance of the series the voting powers, full or limited, if any, of
     the shares of the series and the designations, preferences and
     relative, participating optional or other special rights, and the
     qualifications, limitations or restrictions thereof.  Each series
     shall consist of such number of shares as shall be stated and
     expressed in the resolution or resolutions providing for the issuance
     of the stock of the series together with such additional number of
     shares as the board of directors by resolution or resolutions may from
     time to time determine to issue as a part of the series.  The board of
     directors may from time to time decrease the number of shares of any
     series of  Preferred Stock (but not below the number thereof then
     outstanding) by providing that any unissued shares previously assigned
     to the series shall no longer constitute a part thereof and may assign
     the unissued shares to an existing or newly created series.

          The authority of the board of directors with respect to each
     series shall include, but not be limited to, the determination or
     fixing of the following:

               (a)  The designation of the series.

               (b)  The dividend rate of the series, the conditions and
     dates upon which dividends shall be payable, the relation which the
     dividends shall bear to the dividends payable on any other class or
     classes of stock, and whether the dividends shall be cumulative or
     non-cumulative.


                                        5

<PAGE>

               (c)  Whether the shares of the series shall be subject to
     redemption by the Corporation and, if made subject to redemption, the
     times, prices and other terms and conditions of the redemption.

               (d)  The rights of the holders of the shares of the series
     upon the dissolution of, or upon the distribution of assets of, the
     Corporation, and the amount payable on the shares in the event of
     voluntary or involuntary liquidation.

               (e)  The terms and amount of any sinking fund provided for
     the purchase or redemption of the shares of the series.

               (f)  Whether or not the shares of the series shall be
     convertible into or exchangeable for shares of any other class or
     classes or of any other series of any class or classes of stock of the
     Corporation and, if provision be made for conversion or exchange, the
     times, prices, rates, adjustments, and other terms and conditions of
     the conversion or exchange.

               (g)  The extent, if any, to which the holders of the shares
     of the series shall be entitled to vote with respect to the election
     of directors or otherwise.

          9.   The holders of shares of each series of Preferred Stock
     shall be entitled to receive, when and as declared by the board of
     directors, out of funds legally available for the payment of
     dividends, dividends at the rates fixed by the board of directors for
     such series, and no more, before any dividends, other than dividends
     payable in Class A Common Stock, shall be declared and paid, or set
     apart for payment, on the Class A Common Stock and the Class B Common
     Stock with respect to the same dividend period.

          10.  Whenever, at any time, dividends on the then outstanding
     Preferred Stock as may be required with respect to any series
     outstanding shall have been paid or declared and set apart for
     payment, and after complying with respect to any retirement or sinking
     fund or funds for any series of Preferred Stock, the board of
     directors may, subject to the provisions of the resolution or
     resolutions creating any series of Preferred Stock, declare and pay
     dividends on the Class A Common Stock and the Class B Common Stock out
     of funds legally available for the payment of dividends, and the
     holders of shares of Preferred Stock shall not be entitled to share
     therein.

          11.  The holders of shares of each series of Preferred Stock
     shall be entitled upon liquidation or dissolution or upon the
     distribution of


                                        6

<PAGE>

     the assets of the Corporation to such preferences as provided in the
     resolution or resolutions creating the series, and no more, before any
     distribution of the assets of the Corporation shall be made to the holders
     of shares of Class A Common Stock and Class B Common Stock.  Whenever the
     holders of shares of Preferred Stock shall have been paid the full amounts
     to which they shall be entitled, the holders of shares of the Class A
     Common Stock and Class B Common Stock shall be entitled to share ratably in
     all the remaining assets of the Corporation.

          12.  Except as otherwise required by law and except for such
     voting powers with respect to the election of directors or other
     matters as may be stated in the resolution or resolutions of the board
     of directors providing for the issuance of any series of Preferred
     Stock, the holders of the series shall have no voting power
     whatsoever.

          13.  No holder of any share of any class of stock of the
     Corporation shall have any preemptive right to subscribe for or
     acquire additional shares of stock of any class of the Corporation or
     warrants or options to purchase, or securities convertible into,
     shares of any class of stock of the Corporation.


                                    ARTICLE V
                           REGISTERED OFFICE AND AGENT

     The street address of the registered office of the Corporation is 5400
University Avenue, West Des Moines, Iowa 50266, and the name of the Registered
Agent at that office is Stephen M. Morain.


                                   ARTICLE VI
                                    DIRECTORS

     1.   Definitions:  For purpose of these restated articles of incorporation,
the following terms have the meanings given below.

     (a)  "Class A Director" means a director elected by the holders of the
     Class A Common Stock and any director appointed to fill a vacancy in
     the position of a director so elected.

     (b)  "Class B Director" means a director elected by the holders of the
     Class B Common Stock and any director appointed to fill a vacancy in
     the position of a director so elected.


                                        7

<PAGE>

     2.   Number:  The number of Class A Directors of the Corporation shall be
not less than three (3) nor more than (5).  The number of Class B Directors
shall be not less than ten (10) nor more than twenty (20).

     3.   Class A Director Qualifications and Removal.  Not less than three nor
more than five Class A Directors (the exact number to be set from time to time
by resolution of the Board of Directors) shall be elected annually by the
holders of the Class A Common Stock.  Class A Directors may be removed without
cause by the holders of a majority of the outstanding Class A Common Stock.  A
person who is an officer, director or employee of a Class B Common Stockholder,
any other Farm Bureau organization or any affiliate thereof shall not be
qualified to serve as a Class A Director.

     4.   Class B Director Qualifications and Removal.  Not less than ten nor
more than twenty Class B Directors (the exact number to be set from time to time
by the terms of an agreement among the Class B Common Stockholders) shall be
elected annually by the holders of the Class B Common Stock.  Class B Directors
may be removed without cause by the holders of a majority of the outstanding
Class B Common Stock.


                                   ARTICLE VII
                         PERSONAL LIABILITY OF DIRECTORS

     A Director of this Corporation shall not be personally liable to the
Corporation or to its shareholders for monetary damages for breach of fiduciary
duty as a Director, except for liability (1) for any breach of the Director's
duty of loyalty to the Corporation or its shareholders, (ii) for acts or
omissions not in good faith or which involve intentional misconduct or knowing
violation of the law, (iii) for any transaction from which the Director derives
an improper personal benefit or (iv) under Section 490.833, Code of Iowa.  No
amendments to or repeal of this Article shall apply to or have any effect on the
liability or alleged liability of any Director of the Corporation for or with
respect to any acts or omissions of said Director occurring prior to such
amendment or repeal.  If Iowa law is hereafter changed to permit further
elimination or limitation of the liability of Directors for monetary damages to
the Corporation or its shareholders, then the liability of a Director of this
Corporation shall be automatically eliminated or limited to the full extent then
permitted without further action of the Corporation or its Board of Directors.
The Directors of this Corporation have agreed to serve and assume the duties of
Directors in reliance upon the provisions of this Article.


                                        8

<PAGE>

                                  ARTICLE VIII
                          INDEMNIFICATION OF DIRECTORS

     Each individual who is or was a Director of the Corporation (and the heirs,
executors, personal representatives of administrators of such individual) who
was or is made a party to, or is involved in any threatened, pending or
completed action, suit or proceeding, whether civil, criminal, administrative or
investigative, by reason of the fact that such person is or was a Director of
the Corporation or is or was serving at the request of the Corporation as a
director, officer, partner, trustee, employee, or agent of another corporation,
partnership, joint venture, trust, employee benefit plan, or other enterprise
("Indemnitee"), shall be indemnified and held harmless by the Corporation to the
fullest extent permitted by applicable law, as the same exists or may hereafter
be amended.  In addition to the indemnification conferred in this Article, the
Indemnitee shall also be entitled to have paid directly by the Corporation the
expenses reasonably incurred in defending any such proceeding against such
Indemnitee in advance of its final disposition, to the fullest extent authorized
by applicable law, as the same exists or may hereafter be amended.  This Article
shall prevail over any inconsistent bylaw or resolution adopted by the
Corporation.


                                   ARTICLE IX
                        RECLASSIFICATION OF CAPITAL STOCK

     Each share of the par value of $100.00 of the capital stock of this
Corporation outstanding at the effective date and time of these restated
articles of incorporation shall automatically and without any further action by
the Corporation or the shareholders be and become nineteen hundred (1,900)
shares without par value of the Class A Common Stock of this Corporation and one
hundred (100) shares without par value of the Class B Common Stock of this
Corporation.


                             CERTIFICATE OF ADOPTION

     A.   The duly adopted restated articles of incorporation set forth above
supersede the original articles of incorporation of the Corporation and all
amendments to them.

     B.   The restated articles of incorporation amend the articles of
incorporation requiring shareholder approval.  The restated articles of
incorporation were approved by the shareholders on March 12, 1996.  The
designation, number of outstanding shares, number of votes entitled to be cast
by each voting group entitled to vote


                                        9

<PAGE>

separately on the restated articles of incorporation, and the number of votes of
each voting group indisputably represented at the meeting are as follows:



                                           VOTES ENTITLED TO          VOTES
     DESIGNATION             SHARES            BE CAST ON          REPRESENTED
      OF GROUP             OUTSTANDING      RESTATED ARTICLES      AT MEETING
      --------             -----------      -----------------      ----------
Par Value $100.00 Shares    11,929.9            11,929.9            11,929.9

     C.   The total number of votes cast for and against the restated articles
of incorporation by each voting group entitled to vote separately on the
restated articles of incorporation is as follows:


          VOTING                        VOTES                    VOTES
          GROUP                         FOR                     AGAINST
          -----                         ---                     -------
Par Value $100.00 Shares              11,929.9                   None

     D.   The total number of undisputed votes cast for the restated articles of
incorporation by each voting group was:


               VOTING                             VOTES
               GROUP                               FOR
               ------                              ---
          Par Value $100.00                      11,929.9
          Shares


     E.   The number of votes cast for the restated articles of incorporation by
each voting group was sufficient for approval by that voting group.




                                   FARM BUREAU MULTI-STATE
                                     SERVICES, INC.



                                   By:  /s/ Eugene R. Maahs
                                      ---------------------------------
                                   Eugene R. Maahs, Senior Vice President,
                                                    Secretary and Treasurer
                                   ----------------------------------------

March 19, 1996


                                       10

<PAGE>

                              ARTICLES OF AMENDMENT

                           CERTIFICATE OF DESIGNATIONS
                   SERIES A CUMULATIVE VOTING PREFERRED STOCK
                                       OF
                            FBL FINANCIAL GROUP, INC.

Pursuant to Section 490.602 of the Iowa Code (1995)
RESOLVED, that pursuant to the authority vested in the Board of Directors of FBL
Financial Group, Inc. (the "Company") in accordance with the provisions of its
Restated Articles of Incorporation, a series of Preferred Stock of the Company,
be and hereby is, authorized to be issued with voting powers, designations,
preferences, and other special rights, qualifications, limitations and
restrictions as follows:

     1.   DESIGNATION AND AMOUNT; RESTRICTED TRANSFER ISSUE.

          (a)  The shares of this series of Preferred Stock shall be designated
               as Series A Cumulative Voting Preferred Stock with no par value
               (hereinafter referred to as "Series A Preferred Stock") and the
               number of shares constituting this series shall be five million
               (5,000,000).

          (b)  Shares of Series A Preferred Stock shall be initially issued only
               to a Farm Bureau organization as defined in Section 9 hereof.  In
               the event any shares of Series A Preferred Stock shall, as a
               result of any transfer or otherwise, cease to be beneficially
               owned, directly or indirectly by a Farm Bureau organization, the
               shares of Series A Preferred Stock ceasing to be so owned shall
               immediately and without any further action by the Company or the
               holder thereof, become subject to redemption by the Company, at
               the option of the Company, pursuant to Section 5 hereof.
               Certificates representing shares of Series A Preferred Stock
               shall be legended to reflect such  right of redemption.

     2.   DIVIDENDS AND DISTRIBUTIONS.

          (a)  Subject to the provision for adjustment hereinafter set forth,
               the holders of shares of Series A Preferred Stock shall be
               entitled to receive, when, as and if declared by the Board of
               Directors of the Company out of funds legally available therefor,
               cumulative cash dividends ("Series A Dividends") in an amount per
               share equal to One Dollar ($1.00) per share per annum, payable
               quarterly, one-fourth on the last day of March, June, September
               and December (each a "Dividend Payment Date"), to holders of
               record at the start of business on such Dividend Payment Date.
               In the event that any Dividend Payment Date shall fall on any day
               other than a business day, the dividend payment due on such
               Dividend Payment Date shall be paid on the business day
               immediately preceding such Dividend Payment Date.  Series A
               Dividends shall begin to


<PAGE>

               accrue on outstanding shares of Series A Preferred Stock from the
               date of issuance of such shares of Series A Preferred Stock.
               Series A Dividends shall accrue on a daily basis whether the
               Company shall have earnings or surplus at the time.  Series A
               Dividends accrued for any period less than a full quarterly
               period shall be computed on the basis of a 360-day year of 30-day
               months.  Accrued but unpaid Series A Dividends shall cumulate as
               of the Dividend Payment Date on which they first become payable,
               but no interest shall accrue on accumulated but unpaid Series A
               Dividends.

          (b)  So long as any Series A Preferred Stock shall be outstanding, no
               dividend shall be declared or paid or set apart for payment on
               any other series of stock ranking on a parity with the Series A
               Preferred Stock as to dividends, unless there shall also be or
               have been declared or paid or set apart for payment on the Series
               A Preferred Stock, dividends for all dividend payment periods of
               the Series A Preferred Stock ending on or before the dividend
               payment date of such parity stock, ratably in proportion to the
               respective amounts of dividends accumulated and unpaid through
               such dividend payment period of the Series A Preferred Stock and
               accumulated and unpaid or payable on such parity stock through
               the dividend payment period on such parity stock next preceding
               such dividend payment date.  In the event that full cumulative
               dividends on the Series A Preferred Stock have not been declared
               and paid or set apart for payment when due, the Company shall not
               declare or pay or set apart for payment any dividends or make any
               other distributions on, or make any payment on account of the
               purchase, redemption or other retirement of, any other class of
               stock or series thereof of the Company ranking, as to dividends
               or as to distributions in the event of a liquidation, dissolution
               or winding-up of the Company, junior to the Series A Preferred
               Stock until full cumulative dividends on the Series A Preferred
               Stock shall have been declared and paid or set apart for payment;
               PROVIDED, HOWEVER, that the foregoing shall not apply to (i) any
               dividend payable solely in any shares of stock ranking, as to
               dividends or as to distributions in the event of a liquidation,
               dissolution or winding-up of the Company, junior to the Series A
               Preferred Stock, or (ii) the acquisition of shares of any stock
               ranking, as to dividends or as to distributions in the event of a
               liquidation, dissolution or winding-up of the Company, junior to
               the Series A Preferred Stock either (A) pursuant to any employee
               or director incentive or benefit plan or arrangement (including
               any employment, severance or consulting agreement) of the Company
               or any subsidiary of the Company heretofore or hereafter adopted
               or (B) in exchange solely for shares of any other stock ranking
               junior to the Series A Preferred Stock.

     3.   VOTING RIGHTS.  The holders of the shares of Series A Preferred Stock
     shall have the following voting rights:

          (a)  The holders of Series A Preferred Stock shall, if the holder is a
               Farm Bureau organization as defined in Section 9 hereof, be
               entitled to vote on all matters



                                        2

<PAGE>

               submitted to a vote of the holders of Class A Common Stock of the
               Company, voting together with the holders of Class A Common Stock
               as one class.  Each share of the Series A Preferred Stock shall
               be entitled to one vote, adjusted as provided in Section 7
               hereof.  Notwithstanding the preceding provisions of this
               paragraph 3(a), the voting rights of the Series A Preferred Stock
               specified in this paragraph 3(a) shall terminate automatically in
               the event such Series A Preferred Stock shall cease to be
               beneficially owned directly or indirectly, by a Farm Bureau
               organization as defined in Section 9 hereof, with respect to the
               shares ceasing to be so owned.

          (b)  Except as otherwise required by the Iowa Business Corporation Act
               or set forth herein, holders of Series A Preferred Stock shall
               have no special voting rights as a separate voting group and
               their consent shall not be required (except to the extent they
               are entitled to vote with holders of Class A Common Stock as set
               forth herein) for the taking of any corporate action; PROVIDED,
               HOWEVER, that the vote of at least a majority of the outstanding
               shares of Series A Preferred Stock, voting as a separate voting
               group, shall be necessary to adopt any alteration, amendment or
               repeal of any provision of the Restated Articles of Incorporation
               of the Company, as amended, or this Resolution (including any
               such alteration, amendment or repeal effected by any merger or
               consolidation in which the Company is the surviving or resulting
               corporation) if such amendment, alteration or repeal would alter
               or change the powers, preferences or special rights of the shares
               of Series A Preferred Stock so as to affect them adversely.

     4.   LIQUIDATION, DISSOLUTION OR WINDING-UP.

          (a)  Upon any voluntary or involuntary liquidation, dissolution or
               winding-up of the Company, the holders of shares of Series A
               Preferred Stock shall be entitled to receive out of the assets of
               the Company which remain after the debts or obligations of the
               Company have been paid and which are available for payment to
               stockholders and subject to the rights of the holders of stock of
               the Company ranking senior to or on a parity with the Series A
               Preferred Stock in respect of distributions upon liquidation,
               dissolution or winding-up of the Company, before any amount shall
               be paid or distributed among the holders of Common Stock or any
               other shares ranking junior to the Series A Preferred Stock in
               respect of distributions upon liquidation, dissolution or
               winding-up of the Company, liquidating distributions in cash in
               the amount of Twenty Dollars ($20.00) per share, plus an amount
               in cash equal to all accrued and unpaid dividends thereon to the
               date fixed for distribution.  If upon any liquidation,
               dissolution or winding-up of the Company, the amounts payable
               with respect to the Series A Preferred Stock and any other stock
               ranking as to any such distribution on a parity with the Series A
               Preferred Stock are not paid in full, the holders of the Series A
               Preferred Stock and such other stock shall share ratably in any
               distribution of assets in proportion to the full respective
               preferential amounts to which they are entitled.  After payment
               of the full amount to which


                                        3

<PAGE>

               they are entitled as provided by the foregoing provisions of this
               paragraph 4(a), the holders of shares of Series A Preferred Stock
               shall not be entitled to any further right or claim to any of the
               remaining assets of the Company.

          (b)  Neither the merger or consolidation of the Company with or into
               any other corporation, nor the merger or consolidation of any
               other corporation with or into the Company, nor the sale,
               transfer, exchange or lease of all or any portion of the assets
               of the Company, shall be deemed to be a dissolution, liquidation
               or winding-up of the affairs of the Company for purposes of this
               Section 4, but the holders of Series A Preferred Stock shall
               nevertheless be entitled in the event of any such merger or
               consolidation to the rights provided by Section 6 hereof.

          (c)  Written notice of any voluntary or involuntary liquidation,
               dissolution or winding-up of the Company, stating the payment
               date or dates when, and the place or places where, the amounts
               distributable to holders of Series A Preferred Stock in such
               circumstances shall be payable, shall be given by first-class
               mail, postage prepaid, mailed not less than twenty (20) days
               prior to any payment date stated therein, to the holders of
               shares of Series A Preferred Stock at the address shown on the
               books of the Company or any transfer agent for the Series A
               Preferred Stock.

     5.   REDEMPTION AT THE OPTION OF THE COMPANY.

          (a)  Any shares of Series A Preferred Stock ceasing to be beneficially
               owned, directly or indirectly, by a Farm Bureau organization,
               shall be redeemable, in whole or in part, out of funds legally
               available therefor, at the option of the Company at any time
               after the date they ceased to be so owned by a Farm Bureau
               organization, at the price of Twenty Dollars ($20.00) per share
               plus an amount equal to all accrued and unpaid dividends thereon
               to the date fixed for redemption (the "Redemption Price").

          (b)  Unless otherwise required by law, notice of redemption will be
               sent to the holders of Series A Preferred Stock at the address
               shown on the books of the Company or any transfer agent for the
               Series A Preferred Stock by first class mail, postage prepaid,
               mailed not less than twenty (20) days nor more than sixty (60)
               days prior to the redemption date.  Each such notice shall state:
               (i) the redemption date; (ii) the total number of shares of the
               Series A Preferred Stock to be redeemed and, if fewer than all
               the shares held by such holder are to be redeemed, the number of
               such shares to be redeemed from such holder; (iii) the Redemption
               Price; (iv) the place or places where certificates for such
               shares are to be surrendered for payment of the Redemption Price;
               and (v) that dividends on the shares to be redeemed will cease to
               accrue on such redemption date.  Upon the date fixed for
               redemption, the Company shall set aside cash funds having a value
               equal to the aggregate Redemption Price for the shares of Series
               A Preferred Stock to be redeemed.  Payment of the Redemption
               Price shall be


                                        4

<PAGE>

               made by the Company within five (5) days after the date fixed for
               redemption upon surrender of the certificates evidencing the
               shares of Series A Preferred Stock so redeemed, properly endorsed
               or assigned for transfer.

          (c)  From and after the date fixed for redemption, and provided the
               Company shall have set aside funds sufficient to redeem the
               shares, dividends on shares of Series A Preferred Stock called
               for redemption will cease to accrue, such shares will no longer
               be deemed to be outstanding and all rights in respect of such
               shares of the Company shall cease, except the right to receive
               the Redemption Price therefor, without interest, upon surrender
               to the Company of the certificates evidencing such shares,
               properly endorsed or assigned for transfer.  If less than all of
               the outstanding shares of Series A Preferred Stock are to be
               redeemed, the Company shall redeem a portion of the shares of
               each holder which is not a Farm Bureau organization determined
               pro rata based on the number of shares held by each such holder.

     6.   CONSOLIDATION, MERGER, ETC.

          (a)  In the event that the Company shall consummate any consolidation
               or merger or similar transaction, however named, pursuant to
               which the outstanding shares of Class A Common Stock are by
               operation of law exchanged solely for or changed, reclassified or
               converted solely into stock of any successor or resulting company
               (including the Company), and, if applicable, for a cash payment
               in lieu of fractional shares, if any, the shares of Series A
               Preferred Stock shall be assumed by and shall become preferred
               stock of such successor or resulting company, having in respect
               of such company insofar as possible the same powers, preferences
               and relative, participating, optional or other special rights,
               and the qualifications, limitations or restrictions thereon, that
               the Series A Preferred Stock had immediately prior to such
               transaction.  The rights of the Series A Preferred Stock as
               preferred stock of such successor or resulting company shall
               successively be subject to adjustments pursuant to Section 7
               hereto after any such transaction as nearly equivalent to the
               adjustments provided for by such section prior to such
               transaction.  The Company shall not consummate any such merger,
               consolidation or similar transaction unless all then outstanding
               shares of the Series A Preferred Stock shall be assumed and
               authorized by the successor or resulting company as aforesaid.

          (b)  In the event the Company shall enter into any agreement providing
               for any consolidation or merger or similar transaction described
               in paragraph (a) of this Section 6, then the Company shall as
               soon as practicable thereafter (and in any event at least ten
               (10) business days before consummation of such transaction) give
               notice of such agreement and the material terms thereof to each
               holder of Series A Preferred Stock and each such holder shall
               have the right to elect, by written notice to the Company, to
               receive, upon consummation of such transaction (if and when such
               transaction is consummated), from the Company


                                        5

<PAGE>

               or the successor of the Company, in redemption and retirement of
               such Series A Preferred Stock, a cash payment equal to the amount
               payable in respect of shares of Series A Preferred Stock at the
               Redemption Price.  No such notice of redemption shall be
               effective unless given to the Company prior to the close of
               business on the fifth business day prior to consummation of such
               transaction, unless the Company or the successor of the Company
               shall waive such prior notice, but any notice of redemption so
               given prior to such time may be withdrawn by notice of withdrawal
               given to the Company prior to the close of business on the fifth
               business day prior to consummation of such transaction.

     7.   ANTI-DILUTION VOTING ADJUSTMENTS.

          (a)  In the event the Company shall, at any time or from time to time
               while any of the shares of the Series A Preferred Stock are
               outstanding, (i) pay any dividend or make a distribution in
               respect of the Class A Common Stock in shares of Class A Common
               Stock, (ii) subdivide the outstanding shares of Class A Common
               Stock, or (iii) combine the outstanding shares of Class A Common
               Stock into a smaller number of shares, in each case whether by
               reclassification of shares, recapitalization of the Company
               (including a recapitalization effected by a merger or
               consolidation to which Section 6 hereof does not apply) or
               otherwise, the voting rights of a share of Series A Preferred
               Stock in effect immediately prior to such action shall be
               adjusted by multiplying such voting right by a fraction, the
               numerator of which is the number of shares of Class A Common
               Stock outstanding immediately before such event and the
               denominator of which is the number of shares of Class A Common
               Stock outstanding immediately after such event.  An adjustment
               made pursuant to this paragraph 7(a) shall be given effect, upon
               declaration of such a dividend or distribution, as of the record
               date for the determination of shareholders entitled to receive
               such dividend or distribution (on a retroactive basis) and in the
               case of a subdivision or combination shall become effective
               immediately as of the effective date thereof.

          (b)  Notwithstanding any other provisions of this Section 7, the
               Company shall not be required to make any adjustment of the
               voting rights of Series A Preferred Stock unless such adjustment
               would require an increase or decrease of at least one percent
               (1%) in the voting rights.  Any lesser adjustment shall be
               carried forward and shall be made no later than the time of, and
               together with, the next subsequent adjustment which, together
               with any adjustment or adjustments so carried forward, shall
               amount to an increase or decrease of at least one percent (1%) in
               the voting rights.

          (c)  If the Company shall make any dividend or distribution of the
               Class A Common Stock or issue any Class A Common Stock, other
               capital stock or other security of the Company or any rights or
               warrants to purchase or acquire any such security, which
               transaction does not result in an adjustment to the voting rights


                                        6

<PAGE>

               pursuant to the foregoing provisions of this Section 7, the Board
               of Directors of the Company shall consider whether such action is
               of such a nature that an adjustment to the voting rights should
               equitably be made in respect of such transaction.  If in such
               case the Board of Directors of the Company determines that an
               adjustment to the voting rights should be made, an adjustment
               shall be made effective as of such date, as determined by the
               Board of Directors of the Company.  The determination of the
               Board of Directors of the Company as to whether an adjustment to
               the voting rights of the Series A Preferred Stock should be made
               pursuant to the foregoing provisions of this paragraph 7(c), and,
               if so, as to what adjustment should be made and when, shall be
               final and binding on the Company and all stockholders of the
               Company.

          (d)  Whenever an adjustment to the voting rights of the Series A
               Preferred Stock is required pursuant to this Resolution, the
               Company shall forthwith place on file with the transfer agent for
               the Class A Common Stock and the Series A Preferred Stock if
               there be one, and with the Secretary of the Company, a statement
               signed by two officers of the Company stating the voting rights
               (as appropriately adjusted), of the Series A Preferred Stock.
               Such statement shall set forth in reasonable detail such facts as
               shall be necessary to show the reason and the manner of computing
               such adjustment.  Promptly after each adjustment to the voting
               rights of the Series A Preferred Stock, the Company shall mail a
               notice thereof to each holder of shares of the Series A Preferred
               Stock.

     8.   RANKING; RETIREMENT OF SHARES.

          (a)  The Series A Preferred Stock shall rank senior to the Class A
               Common Stock and the Class B Common Stock as to the payment of
               dividends and the distribution of assets upon liquidation,
               dissolution and winding-up of the Company, and, unless otherwise
               provided in the Restated Articles of Incorporation of the
               Company, or a Certificate of Designations relating to any other
               series of preferred stock of the Company, the Series A Preferred
               Stock shall rank on a parity with all other series of the
               Company's Preferred Stock, as to the payment of dividends and the
               distribution of assets on liquidation, dissolution or winding-up.

          (b)  Any shares of Series A Preferred Stock acquired by the Company by
               reason of the redemption of such shares as provided by this
               Resolution, or otherwise so acquired, shall be retired as shares
               of Series A Preferred Stock and restored to the status of
               authorized but unissued shares of preferred stock of the Company,
               undesignated as to series, and may thereafter be reissued as part
               of a new series of such preferred stock as permitted by law.

     9.   DEFINITION OF FARM BUREAU ORGANIZATION.

     For purposes of this Resolution, "Farm Bureau organization" shall mean (i)
     the American Farm Bureau Federation, an Illinois not for profit corporation
     formed to


                                        7

<PAGE>

     promote agriculture and to correlate and strengthen various state Farm
     Bureau federations, county Farm Bureau organizations  and any other state
     organizations controlled by or under common control with any such
     federation or organization; and (ii)  the state Farm Bureau federations,
     the county Farm Bureau organizations, and all corporations, partnerships,
     and other entities controlled by or under common control with the American
     Farm Bureau Federation, any state Farm Bureau federation, or any county
     Farm Bureau organization, or entity authorized by the American Farm Bureau
     to use the trade-names, "Farm Bureau" or "FB" in its name or operations.

     10.  MISCELLANEOUS.

          (a)  All notices referred to herein shall be in writing, and all
               notices hereunder shall be deemed to have been given upon the
               earlier of receipt thereof or three (3) business days after the
               mailing thereof if sent by registered mail (unless first-class
               mail shall be specifically permitted for such notice under the
               terms of this Resolution) with postage prepaid, addressed:  (i)
               if to the Company, to its office at 5400 University Avenue, West
               Des Moines, Iowa 50266 (Attention:  Secretary) or other agent of
               the Company designated as permitted by this Resolution, or (ii)
               if to any holder of the Series A Preferred Stock or Class A
               Common Stock, as the case may be, to such holder at the address
               of such holder as listed in the stock record books of the Company
               (which may include the records of any transfer agent for the
               Series A Preferred Stock or Class A Common Stock, as the case may
               be), or (iii) to such other address as the Company or any such
               holder, as the case may be, shall have designated by notice
               similarly given.

          (b)  The term "Class A Common Stock" as used in this Resolution means
               the Company's no par value Class A Common Stock, as the same
               exists at the date of filing of a Certificate of Designations
               relating to the Series A Preferred Stock, or any other class of
               stock resulting from successive changes or reclassifications of
               such Class A Common Stock consisting solely of changes in par
               value, or from par value to no par value or from no par value to
               par value.

          (c)  The Company shall pay any and all stock transfer and documentary
               stamp taxes that may be payable in respect of any issuance or
               delivery of shares of Series A Preferred Stock or certificates
               representing such shares or securities.  The Company shall not,
               however, be required to pay any such tax which may be payable in
               respect of any transfer involved in the issuance or delivery of
               shares of Series A Preferred Stock in a name other than that in
               which the shares of Series A Preferred Stock with respect to
               which such shares or other securities are issued or delivered
               were registered, or in respect of any payment to any person with
               respect to any such shares or securities other than a payment to
               the registered holder thereof, and shall not be required to make
               any such issuance, delivery or payment unless and until the
               person otherwise entitled to such issuance, delivery or payment
               has paid to the Company the amount of any such


                                        8

<PAGE>

               tax or has established, to the satisfaction of the Company, that
               such tax has been paid or is not payable.

          (d)  Unless otherwise provided in the Restated Articles of
               Incorporation of the Company, all payments in the form of
               dividends, distributions on voluntary or involuntary dissolution,
               liquidation or winding-up or otherwise made upon the shares of
               Series A Preferred Stock and any other stock ranking on a parity
               with the Series A Preferred Stock with respect to such dividend
               or distribution shall be made pro rata, so that amounts paid per
               share on the Series A Preferred Stock and such other stock shall
               in all cases bear to each other the same ratio that the required
               dividends, distributions or payments, as the case may be, then
               payable per share on the shares of the Series A Preferred Stock
               and such other stock bear to each other.

          (e)  The Company may (but shall not be required to) appoint, and from
               time to time discharge and change, a transfer agent for the
               Series A Preferred Stock.  Upon any such appointment or discharge
               of a transfer agent, the Company shall send notice thereof by
               first-class mail, postage prepaid, to each holder of record of
               Series A Preferred Stock.

FURTHER RESOLVED, that the Chairman of the Board, the Chief Executive Officer,
any Vice President, the Secretary, or the Treasurer of the Company be, and
hereby is, authorized for and on behalf of the Company, to perform any and all
acts and execute any and all documents necessary or advisable to effectuate the
foregoing Resolution.

          3.   The date of adoption of the amendment was April 29, 1996.

          4.   The amendment was duly adopted and approved by the board of
               directors without shareholder approval, pursuant to Section 1002
               of the Iowa Business Corporation Act.

          5.   This document is effective at the time of filing on the date of
               filing as evidenced by the endorsement of the Iowa Secretary of
               State.

                                        FBL FINANCIAL GROUP, INC.


                                        By /s/ Stephen M. Morain
                                          --------------------------------------
                                          Stephen M. Morain,     
                                          Senior Vice President
                                          and General Counsel


                                        9

<PAGE>

                                 RESTATED BYLAWS
                                       OF
                            FBL FINANCIAL GROUP, INC.



                                   ARTICLE I.

                            MEETINGS OF SHAREHOLDERS

     1.1  PLACE OF MEETINGS.  All meetings of the shareholders shall be held at
such place, either within or without Iowa, as from time to time may be fixed by
the Board of Directors.

     1.2  ANNUAL MEETINGS.  The annual meeting of the shareholders shall be held
on the second Tuesday  in the month of May in each year, at the hour of 9:00
a.m., at the principal office of the Corporation, or at such other date, time
and place as may be fixed from time to time by resolution of the Board of
Directors and set forth in the notice of the meeting, for the purpose of
electing directors and transacting such other business as may properly come
before the meeting.  If the day fixed for the annual meeting is a legal holiday,
such meeting shall be held on the next succeeding business day.

     At an annual meeting of the shareholders, only such business shall be
conducted as shall have been properly brought before an annual meeting.  To be
properly brought before an annual meeting, business must be (i) specified in the
notice of the meeting (or any supplement thereto) given by or at the direction
of the Board of Directors, (ii) otherwise properly brought before the meeting by
or at the direction of the Board of Directors or (iii) otherwise properly
brought before the meeting by a shareholder of the Corporation who was a
shareholder of record at the time of giving of notice provided for in this
Section, who is entitled to vote at the meeting and who complied with the notice
procedures set forth in this Section.  For business to be properly brought
before an annual meeting by a shareholder, the shareholder must have given
timely notice thereof in writing to the Secretary of the Corporation, at the
principal executive offices of the Corporation.  To be timely, a shareholder's
notice shall be delivered not less than 90 days prior to the first anniversary
of the preceding year's meeting; provided however, that in the event that the
date of the annual meeting is advanced by more than 30 days or delayed by more
than 60 days from such anniversary date, notice by the shareholder, to be
timely, must be so delivered not later than the 90th day prior to such annual
meeting or the 10th day following the day on which public announcement (as
defined herein) of the date of such meeting is first made.

<PAGE>

     Such shareholder's notice shall set forth as to each matter the shareholder
proposes to bring before the annual meeting (i) a brief description of the
business desired to be brought before the meeting and the reasons for conducting
such business at the meeting and any material interest in such business of such
shareholder and the beneficial owner, if any, on whose behalf the proposal is
made; and (ii) as to the shareholder giving the notice and the beneficial owner,
if any, on whose behalf the proposal is made (A) the name and address of such
shareholder, as they appear on the Corporation's books, and of such beneficial
owner and (B) the class and number of shares of the Corporation which are owned
beneficially and of record by such shareholder and such beneficial owners; and
(iii) in the event that such business includes a proposal to amend either the
Articles of Incorporation or the Bylaws of the Corporation, the language of the
proposed amendment.  Notwithstanding anything in these Bylaws to the contrary,
no business shall be conducted at any annual meeting except in accordance with
this paragraph, and the Chairman of the Board or other person presiding at an
annual meeting of shareholders, may refuse to permit any business to be brought
before an annual meeting without compliance with the foregoing procedures.  For
the purposes of this paragraph "public announcement" shall mean disclosure in a
press release reported by the Dow Jones New Service, Associated Press or
comparable national news service or in a document publicly filed by the
Corporation with the Securities and Exchange Commission pursuant to Sections 13,
14 or 15(d) of the Securities Exchange Act of 1934, as amended (the "Exchange
Act").  In addition to the provisions of this paragraph, a shareholder shall
also comply with all applicable requirements of the Exchange Act and the rules
and regulations thereunder with respect to the matters set forth herein.
Nothing in these Bylaws shall be deemed to affect any rights of shareholders to
request inclusion of proposals in the Corporation's proxy statement pursuant to
Rule 14a-8 under the Exchange Act.

     1.3  SPECIAL MEETINGS.  A special meeting of the shareholders for any
purpose or purposes may be called at any time by the Chairman of the Board or by
any two members of the Board of Directors.  If the holders of at least ten
percent (10%) of all votes entitled to be cast by any voting group on any issue
proposed to be considered at a proposed special meeting sign, date, and deliver
to the Secretary of the Corporation one or more written demands for the meeting,
describing the purpose or purposes for which it is to be held, the Board of
Directors shall call the requested special meeting within a reasonable time, at
a place and time determined by the Board of Directors.  At a special meeting no
business shall be conducted other than that stated in the notice of the meeting.
At any special meeting of the shareholders whereat the sole purpose of the
meeting is to elect or remove only Class A Directors or only Class B Directors,
or at any other special meeting of the shareholders at which only shareholders
of Class A Common Stock or only shareholders of Class B Common Stock  are
entitled to vote, only holders of the class of stock entitled to vote are
entitled to notice.


                                        2

<PAGE>

     1.4  NOTICE OF MEETINGS.  Written or printed notice stating the place, day
and hour of every meeting of the shareholders and, in case of a special meeting,
the purpose or purposes for which the meeting is called, shall be mailed not
less than ten nor more than sixty days before the date of the meeting to each
shareholder of record entitled to vote at such meeting, at the shareholder's
address which appears in the share transfer books of the Corporation.  Such
further notice shall be given as may be required by law, but meetings may be
held without notice if all the shareholders entitled to vote at the meeting are
present in person or by proxy or if notice is waived in writing by those not
present, either before or after the meeting.

     1.5  DIRECTOR NOMINATION BYLAW.  Nominations of persons for election as
Class A Directors may be made by the Board of Directors or by any shareholder
entitled to vote for the election of Class A Directors.  Any shareholder
entitled to vote for the election of Class A Directors may nominate a person or
persons for election as director only if written notice of such shareholder's
intent is delivered to the Secretary of the Corporation at the principal
executive offices of the Corporation (i) with respect to an election to be held
at an annual meeting of shareholders, not later than 90 days prior to the first
anniversary of the preceding year's annual meeting, or as set out below, and
(ii) with respect to an election to be held at a special meeting of shareholders
for the election of directors, not later than 10 days following the date on
which public announcement (as hereinafter defined) of the date of such meeting
is first made.  For the purposes of this Bylaw "public announcement" means
disclosure in a press release reported by the Dow Jones News Service, Associated
Press or comparable national news service or in a document publicly filed by the
Corporation with the Securities Exchange Commission pursuant to Sections 13, 14
or 15(d) of the Exchange Act.  In the event that the date of the annual meeting
is advanced by more than 30 days or delayed by more than 60 days from the
anniversary date of the annual meeting, notice by the shareholder must be
delivered not later than 90 days prior to such annual meeting, or the 10th day
following the day on which public announcement of the date of such meeting is
first made.  Notwithstanding anything in the foregoing sentence to the contrary,
in the event that the number of Class A Directors to be elected to the Board of
Directors of the Corporation is increased and there is no public announcement
naming all of the nominees for director or specifying the size of the increased
Board of Directors made by the Corporation at least 100 days prior to the first
anniversary of the preceding year's annual meeting, a shareholder's notice
required by this Section shall also be considered timely, but only with respect
to nominees for any new positions created by such increase, if it shall be
delivered to the Secretary of the Corporation not later than the close of
business on the 10th day following the day on which such public announcement is
first made.

     Such shareholder's notice shall set forth:  (a) the name and address of the
shareholder who intends to make the nomination and the name, address, age and
principal occupation or employment of the person or persons to be nominated; (b)
a representation that the shareholder is a holder of record of Class A Common
Stock of the Corporation entitled to vote at such meeting and intends to appear
in person or by


                                        3

<PAGE>

proxy at the meeting to nominate the person or persons specified in the notice;
(c) the number and class of shares of the Corporation which are owned by such
shareholder and the beneficial owner, if any, and the number and class of
shares, if any, beneficially owned by the nominee; (d) a description of all
arrangements or understandings between the shareholder and each nominee and any
other person or persons (naming such person or persons) pursuant to which the
nomination or nominations are to be made by the shareholder; (e) such other
information regarding each nominee that is required to be disclosed in
connection with the solicitation of proxies for the election of directors, or as
otherwise required, in each case pursuant to Regulation 14A under the Exchange
Act (including, without limitation, such person's written consent to being named
in a proxy statement as a nominee and to serving as a director if nominated).
The Chairman of the Board or other person presiding at a meeting of
shareholders, may refuse to acknowledge the nomination of any person not made in
accordance with the procedures prescribed by these Bylaws, and in that event the
defective nomination shall be disregarded.

     1.6  VOTING LISTS.  After the record date for a meeting has been fixed, the
officer or agent having charge of the stock transfer books for shares of the
Corporation shall make a complete list of the shareholders entitled to vote at
such meeting, or any adjournment thereof, arranged by voting group and within
each voting group, in alphabetical order, with the address of and the number and
class of shares held by each, which list, for a period beginning two business
day after notice of the meeting was first given for which the list was prepared
and continuing through the meeting, shall be kept on file at the principal
office of the Corporation or at the place identified in the meeting notice in
the city where the meeting will be held.  The list shall be subject to
inspection by any shareholder at any time during usual business hours.  Such
list shall also be produced and kept open at the time and place of the meeting
and shall be subject to inspection of any shareholder during the whole time of
the meeting.  The list furnished to the Corporation by its stock transfer agent
shall be prima facie evidence as to who are the shareholders entitled to examine
such list or transfer books or to vote at any meeting of shareholders.

     1.7  QUORUM.  At any meeting of the shareholders, a majority of the votes
entitled to be cast on the matter by a voting group constitutes a quorum of that
voting group for action on that matter, unless the representation of a different
number is required by law, and in that case, the representation of the number so
required shall constitute a quorum.  If a quorum shall fail to attend any
meeting, the chairman of the meeting or a majority of the votes present may
adjourn the meeting to another place, date or time.  When a meeting is adjourned
to another place, date or time, notice need not be given of the adjourned
meeting if the place, date and time thereof are announced at the meeting at
which the adjournment is taken; provided, however, that if the date of any
adjourned meeting is  more than one hundred twenty (120) days after the date for
which the meeting was originally noticed, or if a new record date is fixed for
the adjourned meeting, notice of the place, date and time of the adjourned
meeting shall be given in conformity herewith.  At any adjourned meeting, any


                                        4

<PAGE>

business may be transacted which might have been transacted at the original
meeting.

     1.8  PROXIES.  At all meetings of shareholders, a shareholder may vote by
proxy executed in writing by the shareholder or by the shareholder's duly
authorized attorney in fact.  Such proxy shall be filed with the Secretary of
the Corporation before or at the time of the meeting.  No proxy shall be valid
after eleven months from the date of its execution, unless otherwise provided in
the proxy.  No holder of any share of any class of stock of the Corporation
shall sell the vote pertaining to such share or issue a proxy to vote such share
in consideration of any sum of money or anything of value.

     1.9  VOTING OF SHARES BY CERTAIN HOLDERS.  Shares standing in the name of
another corporation may be voted by such officer, agent or proxy as the bylaws
of such corporation may prescribe, or, in the absence of such provision, as the
board of directors of such corporation may determine.

     Shares held by an administrator, executor, guardian or conservator may be
voted, either in person or by proxy, without a transfer of such shares.  Shares
standing in the name of a trustee may be voted by the trustee, either in person
or by proxy, but no trustee shall be entitled to vote shares so held without a
transfer of such shares into the name of the trustee.

     Shares standing in the name of a receiver may be voted by such receiver,
and shares held by or under the control of a receiver may be voted by such
receiver without the transfer thereof if authority so to do be contained in an
appropriate order of the court by which such receiver was appointed.

     A shareholder whose shares are pledged shall be entitled to vote such
shares until the shares have been transferred into the name of the pledgee, and
thereafter the pledgee shall be entitled to vote the shares so transferred.

     Neither treasury shares nor, absent special circumstances, shares held by
another corporation if a majority of the shares entitled to vote for the
election of directors of such other corporation is held by the Corporation,
shall be voted at any meeting or counted in determining the total number of
outstanding shares at any given time.

     1.10 VOTING.  At any meeting of the shareholders, each shareholder of a
class entitled to vote on any matter coming before the meeting shall, as to such
matter, have one vote, in person or by proxy, for each share of capital stock of
such class standing in such shareholder's name on the books of the Corporation
on the date, not more than seventy days prior to such meeting, fixed by the
Board of Directors as the record date for the purpose of determining
shareholders entitled to


                                        5

<PAGE>

vote.  Every proxy shall be in writing, dated and signed by the shareholder
entitled to vote or the shareholder's duly authorized attorney-in-fact.

     1.11 VOTING BY BALLOT.  Voting by shareholders on any question or in any
election  may be viva voce unless the presiding officer shall order or any
shareholder shall demand that voting be by ballot.

     1.12 INSPECTORS.  One or more inspectors for any meeting of shareholders
may be appointed by the Chairman of such meeting.  Inspectors so appointed will
open and close the polls, will receive and take charge of proxies and ballots,
and will decide all questions as to the qualifications of voters, validity of
proxies and ballots, and the number of votes properly cast.


                                   ARTICLE II.

                                    DIRECTORS

     2.1  GENERAL POWERS.  The property, affairs and business of the Corporation
shall be managed under the direction of the Board of Directors, and, except as
otherwise expressly provided by law, the Articles of Incorporation or these
Bylaws, all of the powers of the Corporation shall be vested in such Board.

     2.2  NUMBER OF DIRECTORS.  The number of Class A Directors shall be not
less than three (3) nor more than five (5) with the exact number as determined
from time to time by resolution of the Board of Directors.  The number of Class
B Directors shall be not less than ten (10) nor more than twenty (20) with the
exact number as determined from time to time by written agreement of the holders
of at least a majority of the Class B Common Stock.

     2.3  ELECTION AND REMOVAL OF DIRECTORS; QUORUM.

          (a)  At each annual meeting of the shareholders, the Class A
     shareholders shall elect, by a majority vote of the votes cast by the
     shares of Class A Common Stock  entitled to vote in the election,
     Class A Directors, and the Class B shareholders shall elect, by a
     majority vote of the votes cast by the shares of Class B Common Stock
     entitled to vote in the election, Class B Directors, each to hold
     office until the next succeeding annual meeting of shareholders and
     until their successors are elected.

          (b)  Any Class A Director or Class B Director may be removed from
     office at a meeting called expressly for that purpose by the vote of
     shareholders holding not less than a majority of the class of shares


                                        6

<PAGE>

     entitled to vote for directors of that class at an election of Directors of
     that class.

          (c)  Any vacancy occurring in the Board of Directors may be
     filled by the vote of a majority of the Directors, including a
     majority of the Class of Directors with respect to which such vacancy
     occurred.

          (d)  A majority of the number of Directors prescribed pursuant to
     Resolution of the Board of Directors in accordance with the Articles
     of Incorporation shall constitute a quorum for the transaction of
     business.  The act of a majority of Directors present at a meeting at
     which a quorum is present shall be the act of the Board of Directors.
     Less than a quorum may adjourn any meeting.

     2.4  MEETINGS OF DIRECTORS.  An annual meeting of the Board of Directors
shall be held as soon as practicable after the adjournment of the annual meeting
of shareholders at such place as the Board may designate.  Regular meetings of
the Board of Directors shall be held quarterly at such time and place as the
Board may fix by resolution.  Other meetings of the Board of Directors shall be
held at places within or without the State of Iowa and at times fixed by
resolution of the Board, or upon call of the Chairman of the Board or any two of
the Directors.  The Secretary or officer performing the Secretary's duties shall
give not less than twenty-four hours' notice by letter, telegraph, telefax, or
telephone (or in person) of all meetings of the Board of Directors, provided
that notice need not be given of the annual meeting or of regular meetings held
at times and places fixed by resolution of the Board.  Meetings may be held at
any time without notice if all of the Directors are present, or if those not
present waive notice in writing either before or after the meeting.  The notice
of meetings of the Board need not state the purpose of the meeting.

     2.5  COMPENSATION.  By resolution of the Board, Directors may be allowed
annual fees and fees and expenses for attendance at all meetings of the Board of
Directors and any committee of the Board of Directors, but nothing herein shall
preclude Directors from serving the Corporation in other capacities and
receiving compensation for such other services.

     2.6  ELIGIBILITY FOR SERVICE AS A DIRECTOR.  Qualifications for election as
a Director of the Corporation are set forth in, or in the manner prescribed in,
the Articles of Incorporation.  The directorship of any Director who ceases to
remain qualified shall immediately thereupon be vacant, and the vacancy may be
filled in the manner specified in these Bylaws.


                                        7

<PAGE>

                                  ARTICLE III.

                                   COMMITTEES

     3.1  EXECUTIVE COMMITTEE.  An Executive Committee consisting of two or more
members of the Board of Directors may be designated by the Board of Directors at
the time of the annual meeting or at such other time as the Board of Directors
may determine.  The Chairman and the Chief Executive Officer shall, at all
times, be designated members of the Executive Committee.  The Executive
Committee shall, during the intervals between the meetings of the Board of
Directors and so far as it lawfully may, possess and exercise all of the
authority of the Board of Directors in the management of the business of the
Corporation, in all cases in which specific directions shall not have been given
by the Board of Directors provided that notwithstanding the foregoing, the
Executive Committee shall not have authority:

     (1)  to authorize dividends or other distributions;

     (2)  to approve or propose to shareholders actions or proposals
     required by the Iowa Business Corporation Act to be approved by
     shareholders;

     (3)  to fill vacancies on the Board of Directors or any committee
     thereof;

     (4)  to amend the Articles of Incorporation of the Corporation;

     (5)  to adopt, amend or repeal Bylaws;

     (6)  to approve a plan of merger not requiring shareholder approval;

     (7)  to authorize or approve the reacquisition of shares unless
     pursuant to a general formula or method specified by the Board of
     Directors;

     (8)  to authorize or approve the issuance or sale of, or any contract
     for sale of shares, or determine the designation and relative rights,
     preferences and limitations of a class or series of shares; except
     that the Board of Directors may authorize a committee or senior
     officer to do so within limits specifically prescribed by the Board of
     Directors; or

     (9)  to remove the Chairman of the board, Chairman of the Executive
     Committee or the Chief Executive Officer, or to appoint any person to
     fill a vacancy in any such office.


                                        8

<PAGE>

     3.2  AUDIT COMMITTEE.  The Board of Directors shall appoint an Audit
Committee.  The Audit Committee shall consist solely of Class A Directors who
are independent of management and free from any relationships that, in the
opinion of the Board of Directors, would interfere with the exercise by the
Director of independent judgment as a committee member.  No Director who is an
officer or director of a Class B Common Stockholder or who is an officer or
employee of the Corporation shall be qualified for Audit Committee membership.
The policy statement on audit committees issued by the New York Stock Exchange
shall be applicable in determining which Directors are "independent" for this
purpose.

     The Audit Committee shall assist the Board of Directors in fulfilling its
responsibilities for the Corporation's accounting and financial reporting
practices and provide a channel of communication between the Board of Directors
and the Corporation's independent auditors.

     To accomplish the above purposes, the Audit Committee shall:

     (a)  Review with the independent auditors the scope of their annual
     and interim examinations, placing particular attention where either
     the Committee or the auditors believe such attention should be
     directed, and to direct the auditors to expand (but not to limit) the
     scope of their audit whenever such action is, in the opinion of the
     Committee, necessary or desirable.  The independent auditors shall
     have sole authority to determine the scope of the audit which they
     deem necessary for the formation of an opinion on financial
     statements.

     (b)  Consult with the auditors during any annual or interim audit on
     any situation which the auditors deem advisable for resolution prior
     to the completion of their examination.

     (c)  Meet with the auditors to appraise the effectiveness of the audit
     effort.  Such appraisal shall include a discussion of the overall
     approach to and the scope of the examination, with particular
     attention on those areas on which either the Committee or the auditors
     believe emphasis is necessary or desirable.

     (d)   Determine through discussions with the auditors and otherwise,
     that no restrictions were placed by management on the scope of the
     examination or its implementation.

     (e)  Inquire into the effectiveness of the Corporation's accounting
     and internal control functions through discussions with the auditors
     and appropriate officers of the Corporation and exercise supervision
     of the Corporation's policies which prohibit improper or illegal
     payments.


                                        9

<PAGE>


     (f)  Review with the auditors and management any registration
     statement which shall be filed by the Corporation in connection with
     the public offering of securities and such other public financial
     reports as the Committee or the Board of Directors shall deem
     desirable.

     (g)  Report to the Board of Directors on the results of the
     Committee's activities and recommend to the Board of Directors any
     changes in the appointment of independent auditors which the Committee
     may deem to be in the best interests of the Corporation and its
     shareholders.

     (h)  Review with the auditors and management any transaction or series
     of similar transactions to which the Corporation or a subsidiary of
     the Corporation was within the past year or is currently expected to
     be a party not previously made known to the Board involving more than
     $60,000, and with respect to which any of the following persons had or
     is expected to have a direct or indirect material interest:

          (1)  Any director or executive officer of the Corporation;

          (2)  Any nominee for election as a director;

          (3)  Any stockholder who is known to the Corporation to own
          of record or beneficially more than five percent of any
          class of the Corporation's Common Stock; and

          (4)  Any member of the immediate family of any of the
          foregoing persons.

     (i)  Report to the Board of Directors any transaction described in (h)
     above determined by the Audit Committee to be unfair to the
     Corporation.

     (j)  Have such other powers and perform such other duties as the Board
     shall, from time to time, grant and assign to it.

     3.3  BUDGET COMMITTEE.  The Board of Directors shall appoint a Budget
Committee.  The Budget Committee shall consist of members of the Board of
Directors and shall be nominated by the Chairman of the Board.  The Chairman
thereof shall be designated by the Chairman of the Board.  The Budget Committee
shall review at periodic intervals all budgets proposed by management and make
recommendations thereon to the Board of Directors, and perform such other duties
as may be delegated to it by the Board of Directors.

     3.4  COMPENSATION AND STOCK OPTION COMMITTEE.  The Board of Directors shall
appoint a Compensation and Stock Option Committee, consisting of any number


                                       10

<PAGE>

of its members as it may designate, consistent with the Articles of
Incorporation, the Bylaws, and the laws of Iowa.  The Compensation and Stock
Option Committee shall establish a general compensation policy for the
Corporation and shall have responsibility for the approval of Directors' fees
and salaries.  The Chairman of the Board shall be chairman of the Compensation
and Stock Option Committee.

     3.5  INVESTMENT COMMITTEE.  The investment policy of the Corporation shall
be determined by the Board of Directors, which shall have the power to determine
the classes of investments and the percentage of investment to be made within
each of the said classifications.  The Board of Directors may appoint an
Investment Committee of up to seven members as designated from time to time by
the Board.  Other members of the Investment Committee need not be Directors.
The Investment Committee shall have the duty and the power to authorize and
direct the mode, manner and time of making and calling in investments, and the
sale or transfer of investments and the reinvestment of the proceeds thereof,
and to examine all funds and securities as often as they deem necessary or when
required to do so by the Board of Directors.  The Investment Committee shall
have the duty and authority from time to time and whenever necessary to
authorize the execution of all contracts, deeds, conveyances and any other
instruments of the Corporation necessary for the assignment, transfer, and sale
of investments of the Corporation requiring corporate signature.

     The Committee shall select from its members a Chairman and Secretary.  The
Secretary of the Committee shall keep a complete record of the proceedings
thereof.  The Investment Committee shall make a report to the board of Directors
at each meeting of the Board, which report shall show the investments purchased,
sold, or retired since the prior report, and in addition, said Committee shall
make a full report to the Board of Directors, covering all investment activities
with particular reference to purchases and sales each fiscal year.  The Board of
Directors may call for special reports on investments at any time.

     3.6  NOMINATING COMMITTEE.

     (a)  CLASS A DIRECTORS NOMINATING COMMITTEE.  The Class A Directors
     Nominating Committee shall include at least two-thirds of the Class A
     Directors and  consist of up to five members of the Board of Directors
     who  shall be nominated by the Chairman of the Board and appointed by
     the Board of Directors.  Any action of the Class A Directors
     Nominating Committee requires the concurrence of at least 50% of the
     Class A Directors who are members of such Committee.  The Chairman of
     the Board shall designate the Chairman and the Secretary  of the Class
     A Director Nominating Committee.  A majority of the members of the
     Committee shall constitute a quorum.  The Secretary of the Committee
     shall keep a complete record of the proceedings thereof.  The duty of
     the Committee shall be to recommend to the Board of Directors the


                                       11

<PAGE>

     number of Class A Directors, which shall be not less than 3, nor more than
     5, to be elected for the next year, and to nominate for election the Class
     A Directors.  The Secretary of the Committee shall submit and file in
     writing with the Secretary of this Corporation, not less than seventy-five
     (75) days prior to the date of the meeting of the shareholders of this
     Corporation at which Directors are to be elected, the names of such
     nominees.

     (b)  CLASS B DIRECTORS NOMINATING COMMITTEE.  The Class B Directors
     Nominating Committee shall  include at least two (2) Class B Directors
     and consist of up to five members of the Board of Directors who shall
     be nominated by the Chairman of the Board and appointed by the Board
     of Directors.  The Chairman of the Board shall designate the Chairman
     and the Secretary of the Class B Director Nominating Committee.  A
     majority of the members of the Committee shall constitute a quorum.
     The Secretary of the Committee shall keep a complete record of the
     proceedings thereof.  The duty of the Committee shall be to recommend
     to the Board of Directors the number of Class B Directors, which shall
     be not less than 10 nor more than 20, to be elected for the next year,
     consistent with any agreement among the Class B Common Stockholders,
     and to nominate for election the Class B Directors.  The Secretary of
     the Committee shall submit and file in writing with the Secretary of
     this Corporation, not less than seventy-five (75) days prior to the
     date of the meeting of the shareholders of this Corporation at which
     Directors are to be elected, the names of such nominees.

     (c)  CLASS A AND SERIES A PREFERRED SHAREHOLDER BYLAW.  Section
     3.6(a)and this Section 3.6(c) are shareholder bylaws and may only be
     amended by a vote of a majority of a quorum of the Class A Common
     Stock and Series A Cumulative Voting Preferred Stock, voting together
     as a single voting group.

     (d)  REPORT OF SECRETARY.  The Secretary shall report and submit to
     the shareholders for election, the names of those so nominated, if
     eligible; in regard to the nominees as Class B Directors, no other
     names may be nominated for election and no others may be elected.

     3.7  OTHER COMMITTEES.  The Board of Directors by resolution may establish
such other standing or special committees of the Board as it may deem advisable,
consisting of not less than two Directors; and the members, terms, and authority
of such committees shall be as set forth in the resolutions establishing the
same.

     3.8  MEETINGS.  Regular and special meetings of any Committee established
pursuant to this Article may be called and held subject to the same requirements
with


                                       12

<PAGE>

respect to time, place, and notice as are specified in these Bylaws for regular
and special meetings of the Board of Directors.

     3.9  QUORUM AND MANNER OF ACTING.  A majority of the members of any
Committee serving at the time of any meeting thereof shall constitute a quorum
for the transaction of business at such meeting.  The action of a majority of
those members present at a Committee meeting at which a quorum is present shall
constitute the act of the Committee.

     3.10 TERM OF OFFICE.  Members of any Committee shall be elected as above
provided and shall hold office until their successors are elected by the Board
of Directors or until such Committee is dissolved by the Board of Directors.

     3.11 RESIGNATION AND REMOVAL.  Any member of a Committee may resign at any
time by giving written notice of his intention to do so to the Chairman of the
Board or the Secretary of the Corporation, or may be removed, with or without
cause, at any time by vote of the Board of Directors.

     3.12 VACANCIES.  Any vacancy occurring in a Committee resulting from any
cause whatever may be filled by a person elected by majority of the Directors
then in office.


                                   ARTICLE IV.

                                    OFFICERS

     4.1  OFFICERS.  The Officers of the Corporation shall be a Chairman of the
Board; an Executive Vice President, General Manager and Chief Executive Officer
(herein referred to as Chief Executive Officer); a First Vice Chair; a Second
Vice Chair; a Secretary; a Treasurer; a Vice President and Chief Financial
Officer; and additional Vice Presidents (the number thereof to be determined by
the Board of Directors), and such other officers as the Board of Directors may
from time to time designate by resolution, each of whom shall be elected by the
Board of Directors.  Any two or more offices may be held by the same person.  In
its discretion, the Board of Directors may delegate the powers or duties of any
officer to any other officer or agents, notwithstanding any provision of these
Bylaws, and the Board of Directors may leave unfilled for any such period as it
may fix, any office except those of Chairman of the Board, the Chief Executive
Officer, the Vice President, Chief Financial Officer, and the Secretary.

     4.2  ELECTION AND TERM OF OFFICE.  The officers of the Corporation to be
elected by the Board of Directors shall be elected annually by the Board of
Directors at the first meeting of the Board of Directors held after each annual
meeting of the shareholders.  If the election of officers shall not be held at
such meeting, such


                                       13

<PAGE>

election shall be held as soon thereafter as conveniently may be.  Each officer
shall hold office until such officer's successor shall have been duly elected or
until death or until such officer shall resign or shall have been removed in the
manner hereinafter provided.

     4.3  REMOVAL.  Any officers or agent elected or appointed by the Board of
Directors may be removed by the Board of Directors whenever in its judgment the
best interests of the Corporation would be served thereby, but such removal
shall be without prejudice to the contract rights, if any, of the person so
removed.  Any officer or agent elected by the Board of Directors except the
Chairman of the Board, Chairman of the Executive Committee and the Chief
Executive Officer, may be removed by the Executive Committee.

     4.4  VACANCIES.  A vacancy in the office of Chairman of the Board, or Chief
Executive Officer because of death, resignation, removal, disqualification or
otherwise, may be filled only by the Board of Directors for the unexpired
portion of the term.  A vacancy in any other office may be filled by the
Executive Committee.

     4.5  CHAIRMAN OF THE BOARD.  The Chairman of the Board shall preside over
all meetings of the Board of Directors and meetings of the shareholders; shall
be the Chairman of the Executive Committee, and shall be a member or member ex-
officio of all other committees of the Board of Directors.

     4.6  CHIEF EXECUTIVE OFFICER.  Subject to the business and administrative
policies adopted by the Board of Directors from time to time and under the
supervision and direction of the Board, the Chief Executive Officer shall be
responsible for the supervision and direction of the business and affairs of
this Corporation and its employees.

     4.7  FIRST VICE CHAIR.  In the absence or the inability or disability of
the Chairman of the Board or his refusal to act, his duties shall devolve upon
and be discharged by the First Vice Chair.

     4.8  SECOND VICE CHAIR.  In the absence or the inability or disability of
the Chairman of the Board and First Vice Chair, or their refusal to act, their
duties shall devolve upon and be discharged by the Second Vice Chair.

     4.9  SECRETARY.  The Secretary shall be the custodian of all books, papers,
records and documents of the Corporation, except as otherwise authorized by the
Board of Directors.  He shall conduct, by himself or through such assistant
secretaries and other subordinates, such business as shall be authorized by the
Board of Directors; he shall serve or cause to be served, printed and published,
such notice as shall be required by law, by these Bylaws and by resolutions of
the Board of Directors; he shall keep the corporate records, carry on all proper
correspondence and shall act as Secretary in the meetings of the shareholders
and the Board of


                                       14

<PAGE>

Directors, and shall perform such other administrative duties as shall be
assigned to him from time to time by the Board of Directors.

     4.10 TREASURER.  The Treasurer shall have charge of the funds of the
Corporation and shall pay them out as ordered by the Board of Directors.  He
shall keep an accurate account of receipts and disbursements and submit a report
thereof to the Board of Directors at their regular meeting and more often as
required; he shall also give a full and complete report at the annual meeting of
the shareholders.

     4.11 VICE PRESIDENT AND CHIEF FINANCIAL OFFICER.  The Vice President and
Chief Financial Officer shall be the principal and chief accounting and
principal and chief finance officer of the Corporation.  In that capacity, the
Vice President and Chief Financial Officer shall keep and maintain, or cause to
be kept and maintained accurate and correct books and records of accounts of the
properties and business transactions of the Corporation, including accounts of
the assets, liabilities, receipts, disbursements, gains, losses, capital,
retained earnings, and shares.  The Vice President and Chief Financial Officer
shall deposit all monies and other valuables in the name and to the credit of
the Corporation with such depositories as may be designated by the Board of
Directors.  The Vice President and Chief Financial Officer shall disburse the
funds of the Corporation as may be ordered by the Board of Directors, shall
render to the Chairman of the Board, or to the Chief Executive Officer,
Treasurer and\or the Board of Directors, upon their request, an account of the
financial condition of the Corporation, and shall have such other powers and
perform such other duties as may be prescribed from time to time by the Board of
Directors, the Chairman of the Board, the Chief Executive Officer or the
Treasurer.




                                   ARTICLE V.

                    INDEMNIFICATION OF DIRECTORS AND OFFICERS

     5.1  GENERAL.  The Corporation shall indemnify any person who was or is a
party or is threatened to be made a party to any threatened, pending, or
completed action, suit, or proceeding, whether civil, criminal, administrative,
or investigative (other than an action by or in the right of the Corporation) by
reason of the fact that he is or was a Director or officer of the Corporation,
or is or was serving at the request of the Corporation as a director, officer,
employee, or agent of another corporation, partnership, joint venture, trust, or
other enterprise, against expenses (including attorneys' fees), judgments, fines
and amounts paid in settlement actually and reasonably incurred by him in
connection with such action, suit, or proceeding if he acted in good faith and
in a manner he reasonably believed to be in, or not opposed to, the best
interests of the Corporation, and, with respect to any criminal action or
proceeding, had no reasonable cause to believe his conduct was unlawful.  The


                                       15

<PAGE>

termination of any action, suit or proceeding by judgment, order, settlement,
conviction or upon plea of NOLO CONTENDERE or its equivalent, shall not, of
itself, create a presumption that the person did not act in good faith and in a
manner which he reasonably believed to be in or not opposed to the best
interests of the Corporation, and, with respect to any criminal action or
proceeding, had reasonable cause to believe that his conduct was unlawful.

     5.2  DERIVATIVE ACTIONS.  The Corporation shall indemnify any person who
was or is a party or is threatened to be made a party to any threatened,
pending, or completed action or suit by or in the right of the Corporation to
procure a judgment in its favor by reason of the fact that he is or was a
Director or officer of the Corporation, or is or was serving at the request of
the Corporation as a director, officer, employee, or agent of another
corporation, partnership, joint venture, trust, or other enterprise against
expenses (including attorneys' fees) actually and reasonably incurred by him in
connection with the defense or settlement of such action or suit if he acted in
good faith and in a manner he reasonably believed to be in or not opposed to the
best interests of the Corporation, provided that no indemnification shall be
made in respect of any claim, issue, or matter as to which such person shall
have been adjudged to be liable to the Corporation unless and only to the extent
that the court in which such action or suit was brought shall determine upon
application that, despite the adjudication of liability but in view of all the
circumstances of the case, such person is fairly and reasonably entitled to
indemnification for such expenses which the court shall deem proper.

     5.3  INDEMNIFICATION IN CERTAIN CASES.  To the extent that a Director,
officer, employee, or agent of the Corporation has been successful on the merits
or otherwise in defense of any action, suit or proceeding referred to in
Sections 1 and 2 of this Article V, or in defense of any claim, issue, or matter
therein, he shall be indemnified against expenses (including attorneys' fees)
actually and reasonably incurred by him in connection therewith.

     5.4  PROCEDURE.  Any indemnification under Sections 1 and 2 of this Article
V (unless ordered by a court) shall be made by the Corporation only as
authorized in the specific case upon a determination that indemnification of the
Director or officer is proper in the circumstances because he has met the
applicable standard of conduct set forth in such Sections 1 and 2.  Such
determination shall be made (a) by the Board of Directors by a majority vote of
a quorum consisting of Directors who were not parties to such action, suit, or
proceeding, or (b) if such a quorum is not obtainable, or, even if obtainable if
a quorum of disinterested Directors so directs, by independent legal counsel in
a written opinion, or (c) by the shareholders.

     5.5  ADVANCES FOR EXPENSES.  Expenses incurred in defending a civil or
criminal action, suit, or proceeding shall be paid by the Corporation in advance
of the final disposition of such action, suit, or proceeding upon receipt of an
undertaking by or on behalf of the Director or officer to repay such amount if
it shall be ultimately


                                       16

<PAGE>

determined that he is not entitled to be indemnified by the Corporation as
authorized in this Article V.

     5.6. RIGHTS NOT EXCLUSIVE.  The indemnification and advancement of expenses
provided by, or granted pursuant to, the other subsections of this Article V
shall not be deemed exclusive of any other rights to which those seeking
indemnification or advancement of expenses may be entitled under any law, bylaw,
agreement, vote of shareholders, or disinterested Directors or otherwise, both
as to action in their official capacities and as to action in another capacity
while holding such offices.

     5.7  INSURANCE.  The Corporation shall have power to purchase and maintain
insurance on behalf of any person who is or was a Director, officer, employee,
or agent of the Corporation, or is or was serving at the request of the
Corporation as a director, officer, employee, or agent of another corporation,
partnership, joint venture, trust, or other enterprise against any liability
asserted against him and incurred by him in any such capacity, or arising out of
his status as such, whether or not the Corporation would have the power to
indemnify him against such liability under the provisions of this Article V.

     5.8  DEFINITION OF CORPORATION.  For the purposes of this Article V,
references to "the Corporation" include all constituent corporations absorbed in
a consolidation or merger as well as the resulting or surviving corporation so
that any person who is or was a director or officer of such a constituent
corporation or is or was serving at the request of such constituent corporation
as a director, officer, employee, or agent of another corporation, partnership,
joint venture, trust, or other enterprise shall stand in the same position under
the provisions of this Article V with respect to the resulting or surviving
corporation as he would if he had served the resulting or surviving corporation
in the same capacity.

     5.9  SURVIVAL RIGHTS.  The indemnification and advancement of expenses
provided by, or granted pursuant to this Article V shall continue as to a person
who has ceased to be a Director or officer and shall inure to the benefit of the
heirs, executors and administrators of such a person.


                                   ARTICLE VI.

                                  CAPITAL STOCK

     6.1  CERTIFICATES FOR SHARES.  Certificates for shares of capital stock of
the Corporation shall be in such form as shall be determined by the Board of
Directors.  they shall be issued in consecutive order within each class shall
indicate the class of stock represented thereby, shall be numbered in the order
of their issue within the class, and shall be signed by the Chairman of the
Board or the Chief Executive


                                       17

<PAGE>

Officer or any other Vice Chair or Vice President and the Secretary or an
Assistant Secretary, provided, however, that if any stock certificate is
countersigned by a transfer agent, other than the Corporation or its employee,
or by a registrar, other than the Corporation or its employee, any other
signature, including that of any such officer, on such certificate may be a
facsimile, engraved, stamped or printed.  In case any officer or agent who has
signed or whose facsimile signature shall be used on any stock certificate shall
cease to be such officer or agent of the Corporation because of death,
resignation or otherwise before such stock certificate shall have been delivered
by the Corporation, such stock certificate may nevertheless be issued and
delivered as though the person or agent who signed the certificate or whose
facsimile signature shall have been used thereon had not ceased to be such
officer or agent of the Corporation.

     6.2  TRANSFER OF SHARES.  Upon surrender to the Corporation or its transfer
agent of a certificate for shares duly endorsed or accompanied by proper
evidence of succession, assignment or authority to transfer, it shall be the
duty of the Corporation to issue a new certificate to the person entitled
thereto, cancel the old certificate and record the transaction on its books.

     6.3  LOST, DESTROYED AND MUTILATED CERTIFICATES.  Holders of the shares of
the Corporation shall immediately notify the Corporation of any loss,
destruction, or mutilation of the certificate therefor, and the Board of
Directors may in its discretion cause one or more new certificates for the same
number of shares in the aggregate to be issued to such shareholder upon the
surrender of the mutilated certificate or upon satisfactory proof of such loss
or destruction, and the deposit of a bond in such form and amount and with such
surety as the Board of Directors may require.

     6.4  FIXING OF RECORD DATE.  For the purpose of determining shareholders
entitled to notice of or to vote at any meeting of shareholders or any
adjournment thereof, or shareholders entitled to receive payment of any
dividend, or in order to make a determination of shareholders for any other
proper purpose, the Board of Directors of the Corporation may fix in advance a
date as the record date for any such determination of shareholders, such date in
any case to be not more than seventy days and, in case of a meeting of
shareholders, not less than ten days prior to the date on which the particular
action requiring such determination of shareholders is to be taken.  If no
record date is fixed for the determination of shareholders entitled to notice of
or to vote at a meeting of shareholders, or shareholders entitled to receive
payment of a dividend, the day before the first date on which notice of the
meeting is mailed or the day before the date on which the resolution of the
Board of Directors declaring such dividend is adopted, as the case may be, shall
be the record date for such determination of shareholders.  In order to
determine the shareholders entitled to demand a special meeting, the record date
shall be the sixtieth day preceding the date of receipt by the Corporation of
written demands sufficient to require the calling of such meeting, unless
otherwise fixed by the Board of Directors.  When a determination of shareholders
entitled to vote at any meeting of shareholders has


                                       18

<PAGE>

been made as provided in this section, such determination shall apply to any
adjournment thereof, unless the Board of Directors selects a new record date or
unless a new record date is required by law.

     6.5  TRANSFER OF SHARES.  The shares of the Corporation shall be
transferable or assignable only on the books of the Corporation by the holder in
person or by attorney on surrender of the certificate for such shares duly
endorsed and, if sought to be transferred by attorney, accompanied by a written
power of attorney to have the same transferred on the books of the Corporation.
The Corporation will recognize however, the exclusive right of the person
registered on the books as the owner of shares to receive dividends and to vote
as such owner.  No person, holding shares of Class B Common Stock may transfer,
and the Corporation shall not register the transfer of, such shares of Class B
Common Stock whether by sale, assignment, gift, bequest, appointment or
otherwise, except as permitted by the Class B Common Stockholder Agreement dated
May 1, 1996, as amended hereafter (the "Class B Stockholder Agreement").


                                  ARTICLE VII.

                            MISCELLANEOUS PROVISIONS

     7.1  SEAL.  This Corporation shall not have a corporate seal.

     7.2  FISCAL YEAR.  The fiscal year of the Corporation shall commence with
the first day of January each year and terminate with the 31st day of December
each year.

     7.3  CHECKS, NOTES AND DRAFTS.  Checks, notes, drafts, and other orders for
the payment of money shall be signed by such persons as the Board of Directors
from time to time may authorize.  When the Board of Directors so authorizes,
however, the signature of any such person may be a facsimile.

     7.4  AMENDMENT OF BYLAWS.  Unless proscribed by the Articles of
Incorporation, an existing Bylaw, or by law, these Bylaws may be amended or
altered at any meeting of the Board of Directors.  Only the holders of Class A
Common Stock and Series A Cumulative Voting Preferred Stock voting together as a
single voting group shall have the power to rescind, amend, alter, or repeal
Section 3.6(a) and Section 3.6(c).  Any other shareholder amendment or repeal of
the Bylaws shall require the approval of a majority of the shares of each voting
group.

     7.5  VOTING OF SHARES HELD.  Unless otherwise provided by resolution of the
Board of Directors, the Chairman of the Board may from time to time appoint an
attorney or attorneys or agent or agents of the Corporation, in the name and on
behalf of the Corporation, to cast the vote which the Corporation may be
entitled to


                                       19

<PAGE>

cast as a shareholder or otherwise in any other corporation, any of whose
securities may be held by the Corporation, at meetings of the holders of the
shares or other securities of such other corporation, or to consent in writing
to any action by any such other corporation; and the Chairman of the Board shall
instruct the person or persons to appoint as to the manner of casting such votes
or giving such consent and may execute or cause to be executed on behalf of the
Corporation such written proxies, consents, waivers, or other instruments as may
be necessary or proper in the premises.  In lieu of such appointment the
Chairman of the Board may himself attend any meetings of the holders of shares
or other securities of any such other corporation and there vote or exercise any
or all power of the Corporation as the holder of such shares or other securities
of such other corporation.

     7.6. PRINCIPAL OFFICE.  The principal office and principal executive office
of the Corporation in the State of Iowa shall be located in the City of West Des
Moines, County of Polk, and as otherwise or more particularly identified in the
most recently filed (at any time), annual report of the Corporation on file with
the Iowa Secretary of State.


                                  ARTICLE VIII.

                                EMERGENCY BYLAWS

     8.1  The Emergency Bylaws provided in this Article VIII shall be operative
during any emergency, notwithstanding any different provision in the preceding
Articles of these Bylaws or in the Articles of Incorporation of the Corporation
or in the Iowa Business Corporation Act (other than those provisions relating to
emergency bylaws).  An emergency exists if a quorum of the Corporation's Board
of Directors cannot readily be assembled because of some catastrophic event.  To
the extent not inconsistent with these Emergency Bylaws, the Bylaws provided in
the preceding Articles shall remain in effect during such emergency and upon the
termination of such emergency the Emergency Bylaws shall cease to be operative
unless and until another such emergency shall occur.

     8.2  During any such emergency:

          (a)  Any meeting of the Board of Directors may be called by any
     officer of the Corporation or by any Director.  The notice thereof
     shall specify the time and place of the meeting.  To the extent
     feasible, notice shall be given in accordance with Section 2.4 above,
     but notice may be given only to such of the Directors as it may be
     feasible to reach at the time, by such means as may be feasible at the
     time, including publication or radio, and at a time less than twenty-
     four hours before the meeting if deemed necessary by the person giving
     notice.  Notice shall


                                       20

<PAGE>

     be similarly given, to the extent feasible, to the other persons referred
     to in (b) below.

          (b)  At any meeting of the Board of Directors, a quorum shall
     consist of a majority of the number of Directors then in office.  If
     the Directors present at any particular meeting shall be fewer than
     the number required for such quorum, other persons present as referred
     to below, to the number necessary to make up such quorum, shall be
     deemed Directors for such particular meeting as determined by the
     following provisions and in the following order priority:

          (i)  Vice-Presidents not already serving as Directors, in
          the order of their seniority of first election to such
          offices, or if two or more shall have been first elected to
          such offices on the same day, in the order of their
          seniority in age;

          (ii) All other officers of the Corporation in the order of
          their seniority of first election to such offices, or if two
          or more shall have been first elected to such offices on the
          same day, in the order of their seniority in age; and

          (iii)     Any other persons that are designated on a list
          that shall have been approved by the Board of Directors
          before the emergency, such persons to be taken in such order
          of priority and subject to such conditions as may be
          provided in the resolution approving the list.

          (iv) The Board of Directors, during as well as before any
          such emergency, may provide, and from to time modify, lines
          of succession in the event that during such an emergency any
          or all officers or agents of the Corporation shall for any
          reason be rendered incapable of discharging their duties.

          (v)  The Board of Directors, during as well as before any
          such emergency, may, effective in the emergency, change the
          principal office, or designate several alternative offices,
          or authorize the officers so to do.

     8.3  No officer, Director, or employee shall be liable for action taken in
good faith in accordance with these Emergency Bylaws.

     8.4  These Emergency Bylaws shall be subject to repeal or change by further
action of the Board of Directors or by action of the shareholders, except that
no such repeal or change shall modify the provisions of the next preceding
paragraph with


                                       21

<PAGE>

regard to action or inaction prior to the time of such repeal or change.  Any
such amendment of these Emergency Bylaws may make any further or different
provision that may be practical and necessary for the circumstances of the
emergency.

     These Restated Bylaws were duly adopted by the Board of Directors of the
Corporation on the 29th  day of April, 1996.



                                        /s/ Eugene R. Maahs
                                        --------------------------------------
                                        Eugene R. Maahs
                                        Secretary


                                       22

<PAGE>

                                                                     Exhibit 4.1

CLASS A COMMON STOCK                                        CLASS A COMMON STOCK
     NUMBER                                                         SHARES

                       [Graphic of                          SEE REVERSE FOR
                        farm family]                        CERTAIN DEFINITIONS
                                                            AND OTHER PROVISIONS
                                                            CUSIP 30239F 10 6


                            FBL FINANCIAL GROUP, INC.
                INCORPORATED UNDER THE LAWS OF THE STATE OF IOWA

          THIS CERTIFIES THAT



          IS THE OWNER OF


                              CERTIFICATE OF STOCK

FULLY PAID AND NON-ASSESSABLE SHARES OF CLASS A COMMON STOCK, WITHOUT PAR VALUE,
OF

                            FBL FINANCIAL GROUP, INC.

TRANSFERABLE ON THE BOOKS OF THE CORPORATION BY THE HOLDER HEREOF IN PERSON OR
BY DULY AUTHORIZED ATTORNEY UPON SURRENDER OF THIS CERTIFICATE PROPERLY
ENDORSED.

     THIS CERTIFICATE IS NOT VALID UNLESS COUNTERSIGNED AND REGISTERED BY THE
     TRANSFER AGENT AND REGISTRAR.

     WITNESS THE FACSIMILE SIGNATURES OF THE CORPORATION'S DULY AUTHORIZED
     OFFICERS.

     DATED
          ----------                                        ----------

          ----------                                        ----------
                    SECRETARY                                         CHAIRMAN

COUNTERSIGNED AND REGISTERED:
                    BOATMEN'S TRUST COMPANY
                      (ST. LOUIS, MISSOURI)
                                                  TRANSFER AGENT
                                                    AND REGISTRAR

BY
                                               AUTHORIZED OFFICER


<PAGE>

                            FBL FINANCIAL GROUP, INC.

     The corporation will furnish to any shareholder upon request and without
charge, a full statement of the designations, relative rights, preferences and
limitations of the  shares of each class authorized to be issued, the variations
in the designations, rights, preferences and limitations of each series so far
as the same have been determined, and the authority of the board of directors of
the corporation to determine variations for future series.


     THE FOLLOWING ABBREVIATIONS, WHEN USED IN THE INSCRIPTION OF THE FACE OF
THIS CERTIFICATE, SHALL BE CONSTRUED AS THOUGH THEY WERE WRITTEN OUT IN FULL
ACCORDING TO APPLICABLE LAWS OR REGULATIONS:

TEN COM- AS TENANTS IN COMMON      UNIF GIFT MIN AGT=         CUSTODIAN
TEN ENT- AS TENANTS BY THE ENTIRETIES               ---------           --------
 JT TEN- AS JOINT TENANTS WITH                        (CUST)             (MINOR)
         RIGHT OF SURVIVORSHIP AND          UNDER UNIFORM GIFTS TO MINORS ACT
         NOT AS TENANTS IN COMMON
                                        ----------------------------------------
                                                            STATE

     Additional abbreviations may also be used though not in the above list.

     For Value Received,                   hereby sell, assign and transfer unto
                        -------------------

PLEASE INSERT SOCIAL SECURITY OR OTHER
    IDENTIFYING NUMBER OF ASSIGNEE
- ---------------------------------------

- --------------------------------------------------------------------------------

- --------------------------------------------------------------------------------
  (PLEASE PRINT OR TYPEWRITE NAME AND ADDRESS, INCLUDING ZIP CODE, OF ASSIGNEE)

- --------------------------------------------------------------------------------

- --------------------------------------------------------------------------------

- --------------------------------------------------------------------------Shares
of Common Stock represented by the within Certificate, and do hereby irrevocably
constitute and appoint

- --------------------------------------------------------------------------------

- ------------------------------------------------------------------------Attorney
to transfer the said stock on the books of the within named Corporation with
full power of substitution in the premises.

Dated,
      -------------------------------

                                        X
                                         ---------------------------------------
NOTICE: THE SIGNATURE(S) TO
THIS ASSIGNMENT MUST CORRESPOND WITH
THE NAME(S) AS WRITTEN UPON THE FACE
OF THE CERTIFICATE IN EVERY PARTICULAR,
WITHOUT ALTERATION OR ENLARGEMENT OR
ANY CHANGE WHATSOEVER.

                                        X
                                         ---------------------------------------

                                        ----------------------------------------
                                        Signature(s) must be guaranteed by a
                                        qualified Medallion Guarantee Member


                                        ----------------------------------------

<PAGE>
                                                                   Exhibit 4.2


                          STOCKHOLDERS' AGREEMENT REGARDING 
                        MANAGEMENT AND TRANSFER OF SHARES OF 
                  CLASS B COMMON STOCK OF FBL FINANCIAL GROUP, INC.

    This Agreement is entered into on the dates noted opposite the signatures
below, effective as of May 1, 1996, by and among FBL Financial Group, Inc.
("Company") and the undersigned stockholders ("Stockholders"), which are all of
the stockholders of Company on this date; this Agreement shall become effective
only on and at the date of effectiveness of the Company's initial registration
of shares with the United States Securities and Exchange Commission.

                                       RECITALS

    WHEREAS, the Stockholders own all of the outstanding shares of the
Company's capital stock; and

    WHEREAS, the parties have completed a recapitalization of the Company
pursuant to which the previously existing Common Stock, $100 par value per
share, of the Company was split and converted into Class A Common Stock, no par
value per share, and Class B Common Stock, no par value per share; and

    WHEREAS, the parties are contemplating a public issue of Class A Common
Stock of the Company; that as part of the offering, certain of the Stockholders
will sell a portion of their Class A Common Stock, and all Stockholders shall
retain all of their shares of Class B Common Stock; and

    WHEREAS, Class B Common Stock will be issuable and transferrable only to
Farm Bureau organizations; and

    WHEREAS, the parties consider it appropriate and in the best interests of
the Company to determine the persons who are to own Class B Common Stock of the
Company.

                                      AGREEMENT

    In consideration of the foregoing and mutual promises set forth herein, the
parties agree as follows:

1.  Definitions.  For purpose of this Agreement, the following terms have the
meanings given below.

    1.01. "Shares" shall mean any share of the Company's Common Stock, par
    value $100 per share; and any shares of Class B Common Stock issued or
    issuable in

<PAGE>

    substitution for such shares, but not including the Company's class of
    Class A Common Stock.

    1.02.  "Stockholder" shall mean any holder of Shares.

    1.03.  The term "affiliate" means a person that directly, or indirectly
    through one or more intermediaries, controls or is controlled by, or is
    under common control with, the person specified.

    1.04.  The term "subsidiary" means an affiliate controlled by a specified
    person, directly or indirectly through one or more intermediaries, more
    than fifty percent of whose outstanding securities representing the right,
    other than as affected by events of default, to vote for the election of
    directors, is owned by the subsidiary's parent and/or one or more of the
    parent's other subsidiaries.

    1.05.  The term "successor" (including the term "successors") means a
    person who directly acquires the assets comprising a going business,
    whether by merger, consolidation, purchase, or other direct transfer. The
    term does not include a person who acquires control of a business unless
    followed by the direct acquisition of its assets.

    1.06.  The term "parent" means an affiliate of a person controlling such
    person directly, or indirectly through one or more intermediaries.

    1.07.  The term "control" (including the terms controlling, controlled by
    and under common control with) means the possession, direct or indirect, of
    the power to direct or cause the direction of the management and policies
    of a person, whether through the ownership of voting securities, by
    contract, or otherwise.

    1.08.  The term "person" means an individual, a corporation, a partnership,
    an association, a joint stock company, a trust, a limited liability
    company, and any unincorporated organization.

    1.09.  The term "products" means life insurance and disability insurance
    policies and contracts, health and accident insurance policies and
    contracts, individual annuities, supplementary contracts, and property and
    casualty insurance policies.

    1.10.  The term "premium volume" means the aggregate of premiums and
    annuity considerations, annuity and other fund deposits, and consideration
    for supplementary contracts with and without life contingencies.

    1.11.  "American Farm Bureau Federation" means an Illinois not for profit
    corporation formed to promote agriculture and to correlate and strengthen
    the various State Farm Bureau Federations, County Farm Bureau organizations
    and

                                          2

<PAGE>

    any other state organizations controlled by or under common control with
    any of such organizations. 

    1.12.  "State Farm Bureau organization" means organizations formed in the
    various states which have entered into membership agreements with the
    American Farm Bureau Federation and which are formed to promote agriculture
    and to correlate and strengthen the various county Farm Bureau
    organizations of such state and any other state and local organization
    controlled by or under common control with any of such organizations.

2.  Election of Directors.

    2.01.  Subject to the provisions of 2.02, below, there shall be one (1)
member of the Board of Directors (each a "Class B Director") for each state in
which: 

    (1) there is a State Farm Bureau organization which is a member of the
    American Farm Bureau Federation; and

    (2) the State Farm Bureau organization or an affiliate or subsidiary of the
    State Farm Bureau organization owns Class B Common Stock of the Company;
    and 

    (3) an insurance company subsidiary (direct or indirect) of the Company is
    admitted to do business in such state and is marketing some or all of its
    products in such state pursuant to an agreement with the State Farm Bureau
    organization.


    Subject to the provisions of 2.04 below, only the president of a State Farm
Bureau organization shall be eligible to be nominated and elected as the Class B
Director for that state.  Each of the Stockholders shall vote all Shares owned
or held of record by such Stockholder so that each of such nominees is elected a
Class B Director of the Company.  Each of the Stockholders shall also vote all
Shares of Class B Common Stock owned or held of record by such Stockholder for
the election of three additional Class B Directors, who shall consist of the
Chief Executive Officer and two additional officers of the Company nominated by
the Chairman of the Board. 

    2.02.  Continued Representation.  If at any time the premium volume from
the sale of products of the Company's insurance subsidiaries in a particular
state (1) relative to the premium volume from the sale of products in the state
by other companies licensed by American Farm Bureau Federation to use the Farm
Bureau logo or trademark, or (2) relative to the premium volume from the sale of
products of the Company's insurance subsidiaries in any other state or in all
other states in which those companies operate, is no longer sufficient as
determined by a vote of a majority of the Directors to warrant continued
representation on the Board of Directors, the State Farm Bureau organization

                                          3

<PAGE>

in that state shall be so notified and from the date of such notice there shall
no longer be a Class B Director for such state.

    2.03.  Advisory Committee.  The Board of Directors shall appoint an
Advisory Committee.  The Advisory Committee shall consider and shall offer
advice and recommendations to the Board of Directors and to the Chief Executive
Officer with respect to matters of policy relating to the general conduct of the
business of the Company and with respect to such questions as may be submitted
to the Committee. 

    2.04.  Special Meetings.  Holders of in excess of 10% of the Class B Common
Stock may call for a special meeting of the Class B Stockholders for the purpose
of removing any Class B Director, and filling the vacancy so created, upon ten
day's  written notice, if said Director shall not nominate and vote for the
election of officers of the Company specified in Section 3.02 of this Agreement
as required to be directed pursuant to Section 3.02 of this Agreement. 
    
3.  Election of Officers.

    3.01.  The officers of the Company shall include a Chairman of the Board; 
a First Vice-Chair; a Second Vice-Chair; an Executive Vice-President, General
Manager and Chief Executive Officer (herein called the "Chief Executive
Officer"); a Secretary; a Treasurer, and a Vice President, Chief Financial
Officer.   Any two or more offices may be held by the same person.  The Board of
Directors may also elect or appoint such other officers as the interests of the
Company may require, and may prescribe powers and duties in addition to those
provided for herein for the officers it elects or appoints.

    3.02.  As long as a single State Farm Bureau organization and its
affiliates own in excess of fifty percent (50%) of the outstanding shares of
Class B Common Stock of the Company, the Stockholders shall direct the Class B
Directors to nominate and vote for the election of the president of such State
Farm Bureau organization as the Chairman of the Board of the Company.  The
Chairman of the Board shall nominate the Chief Executive Officer, the Secretary,
and the Treasurer, and the Class B Stockholders shall direct the Class B
Directors to vote in favor of the election of such nominees to such offices. 
The Board of Directors shall annually elect by ballot out of their number a
First Vice-Chair and a Second Vice-Chair for one (1) year terms. 

4.  Transfer of Shares.

    4.01.  Class B Shares may be owned only by Farm Bureau organizations and
their affiliates.  

    4.02.  No transfer or attempted transfer of any Class B Shares shall be
effective unless the Shares remain subject to the terms and conditions of this
Agreement and unless

                                          4

<PAGE>

and until the proposed transferee shall accept the terms and conditions of this
Agreement by executing and delivering to the Company a Statement of Acceptance
in the form attached hereto as Exhibit A.  Upon the execution and delivery of
the Statement of Acceptance, the transferee thereafter shall be deemed to be a
Stockholder under this Agreement.

    4.03.  The Company shall not transfer or reissue any Class B Shares in
violation of this Agreement or without proof of compliance herewith issued, and
shall not issue, transfer or reissue any Class B Shares (whether of not
previously issued) unless they shall be restricted as herein provided by the
proposed transferee's acceptance of the terms and conditions of this Agreement
as evidenced by the execution and delivery of a Statement of Acceptance in the
form attached hereto as Exhibit A.  Upon the execution and delivery of the
Statement of Acceptance, the transferee thereafter shall be deemed to be a
Stockholder under this Agreement.

    4.04.   Any transfer or attempted transfer made in violation of this
Agreement shall not be void, but shall result in the automatic conversion of
said Shares into an equal number of Class A Shares.

5.  Legend.

    Each Certificate representing Class B Shares shall be endorsed with a
legend in substantially the following form:

    The transfer of the shares of stock represented by this Certificate is
    restricted under the terms of a Stockholders' Agreement Regarding
    Management and Transfer of Class B Common Stock, dated as of May 1, 1996,
    as it may be amended from time to time.  A copy of the Agreement, with all
    amendments thereto, is on file at the principal office of the Company.

6.  Specific Enforcement.

    Because of the special and unique relationship of the Stockholders and the
unique value of their interests in the Company, in addition to any other
remedies which the Stockholders may have upon breach of the agreements contained
herein, the obligations and rights contained in Paragraphs 2 and 3 of this
Agreement shall be specifically enforceable.

7.  Preemption.

    The Articles of Incorporation and Bylaws of the Company shall at all times
be interpreted to be consistent with the provisions of this Agreement, and the
parties hereto

                                          5

<PAGE>

shall not seek to enforce any provision of such Articles of Incorporation or
Bylaws that is inconsistent with any provision of this Agreement.

8.  Term.

    This Agreement shall terminate upon the occurrence of any of the following
events:

    (a) Cessation of the Company's business.

    (b) The bankruptcy, receivership or dissolution of the Company.

    (c) The voluntary agreement of Stockholders who are then bound by the terms
hereof and who then own 90% of the outstanding Shares of Class B Common Stock.

    (d) The effectiveness of a merger, consolidation or sale of substantially
all of the Company's assets if the Company is not the surviving corporation,
except that a merger or consolidation with a subsidiary which effects a mere
change in the form or domicile of the Company without changing the respective
share holdings of the Stockholders, shall not terminate this Agreement even if
the Company is not the surviving corporation.

9.  Miscellaneous.

    9.01.  This Agreement constitutes the entire agreement of the parties with
respect to the subject matter hereof, and supersedes all prior negotiations or
agreements, whether written or oral.  This Agreement shall be binding upon and
inure to the benefit of the parties and their heirs, personal representatives,
successors and assigns.

    9.02.  This Agreement may be amended only in writing, signed by the Company
and holders of at least 90% of the outstanding Shares of Class B Common Stock.

    9.03.  Except as otherwise expressly provided herein, the rights and
obligations of the parties under this Agreement may not be assigned without the
express written consent of all other parties.  Any assignment or attempted
assignment made in violation of this Agreement shall be void.  

    9.04.  Should any one or more of the provisions of this Agreement be
determined to be illegal or unenforceable, all other provisions shall be given
effect separately therefrom and shall not be affected thereby.

    9.05.  This Agreement may be signed in multiple counterparts, all of which
together shall be one and the same Agreement.

                                          6

<PAGE>

    9.06.  This Agreement shall be governed by and interpreted in accordance
with the laws of the state of Iowa.  Any action to enforce any provisions of
this Agreement may only be brought in the District Court for Polk County, Iowa.

IN WITNESS WHEREOF, we have signed this Agreement the date noted next to each of
our respective signatures.

DATE                    "COMPANY"

                        FBL FINANCIAL GROUP, INC.

May 13, 1996           By: /s/ Edward M. Wiederstien
                          ---------------------------------------------
                             Edward M. Wiederstien, Chairman of the Board
                             --------------------------------------------
                             (Print name and title)

DATE                    "STOCKHOLDERS"

                        RURAL MUTUAL INSURANCE COMPANY

May 9, 1996             By: /s/ Howard D. Poulson
                           ------------------------------------------------
                             Howard D. Poulson, President
                             ----------------------------------------------
                             (Print name and title)

                        AMERICAN AGRICULTURAL INSURANCE COMPANY

May 14, 1996            By: /s/ Virgil Applequist
                           ------------------------------------------------
                             Virgil Applequist, Executive Vice President
                             and General Manager
                             ----------------------------------------------
                             (Print name and title)

                        FARM BUREAU INSURANCE COMPANY OF NEBRASKA

May 9, 1996             By: /s/ Bryce P. Neidig
                           ------------------------------------------------
                             Bryce P. Neidig, President
                             ----------------------------------------------
                             (Print name and title)

                                          7

<PAGE>

                        MOUNTAIN WEST FARM BUREAU MUTUAL INSURANCE
                        COMPANY

May 10, 1996          By: /s/ Karen J. Henry
                         --------------------------------------------------
                             Karen J. Henry, President
                             ----------------------------------------------
                             (Print name and title)

                        OKLAHOMA FARM BUREAU MUTUAL INSURANCE
                        COMPANY

May 9, 1996           By: /s/ H. Eldon Merklin
                         --------------------------------------------------
                             H. Eldon Merklin, President
                             ----------------------------------------------
                             (Print name and title)

                        WESTERN AGRICULTURAL INSURANCE COMPANY

May 9, 1996           By: /s/ Kenny J. Evans
                         --------------------------------------------------
                             Kenny J. Evans, President
                             ----------------------------------------------
                             (Print name and title)

                        COLORADO FARM BUREAU MUTUAL INSURANCE 
                        COMPANY

May 9, 1996           By: /s/ Roger Bill Mitchell
                         --------------------------------------------------
                             Roger Bill Mitchell, President
                             ----------------------------------------------
                             (Print name and title)

                        FARM BUREAU INSURANCE SERVICE COMPANY OF IDAHO

May 9, 1996           By: /s/ V. Thomas Geary
                         --------------------------------------------------
                             V. Thomas Geary, President
                             ----------------------------------------------
                             (Print name and title)

                                          8

<PAGE>

                        NODAK MUTUAL INSURANCE COMPANY

May 9, 1996           By: /s/ Howard G. Schmid
                         --------------------------------------------------
                             Howard G. Schmid, President
                             ----------------------------------------------
                             (Print name and title)

                        KFBLCO (nominee of Kansas Farm Bureau Life Insurance
                        Company)

May 9, 1996           By: /s/ Gary Hall
                         --------------------------------------------------
                             Gary Hall, President
                             ----------------------------------------------
                             (Print name and title)

                        FARM BUREAU FINANCE COMPANY, INC. (IDAHO)

May 9, 1996           By: /s/ V. Thomas Geary
                         --------------------------------------------------
                             V. Thomas Geary, President
                             ----------------------------------------------
                             (Print name and title)

                        WESTERN FARM BUREAU MUTUAL INSURANCE COMPANY

May 9, 1996           By: /s/ John Van Sweden
                         --------------------------------------------------
                             John Van Sweden, President
                             ----------------------------------------------
                             (Print name and title)

                        UTAH FARM BUREAU FEDERATION

May 9, 1996           By: /s/ Kenneth R. Ashby
                         --------------------------------------------------
                             Kenneth R. Ashby, President
                             ----------------------------------------------
                             (Print name and title)

                        WISCONSIN FARM BUREAU FEDERATION

May 9, 1996           By: /s/ Howard D. Poulson
                         --------------------------------------------------
                             Howard D. Poulson, President
                             ----------------------------------------------
                             (Print name and title)

                                          9

<PAGE>

                        FARM BUREAU INSURANCE SERVICE CO. OF ARIZONA

May 9, 1996           By: /s/ Kenny J. Evans
                         --------------------------------------------------
                             Kenny J. Evans, President
                             ----------------------------------------------
                             (Print name and title)

                        NEW MEXICO FARM & LIVESTOCK BUREAU

May 9, 1996           By: /s/ John Van Sweden
                         --------------------------------------------------
                             John Van Sweden, President
                             ----------------------------------------------
                             (Print name and title)

                        COLORADO FARM BUREAU

May 9, 1996           By: /s/ Roger Bill Mitchell
                         --------------------------------------------------
                             Roger Bill Mitchell, President
                             ----------------------------------------------
                             (Print name and title)

                        IDAHO FARM BUREAU FEDERATION

May 9, 1996           By: /s/ V. Thomas Geary
                         --------------------------------------------------
                             V. Thomas Geary, President
                             ----------------------------------------------
                             (Print name and title)

                        MINNESOTA FARM BUREAU FEDERATION

May 9, 1996           By: /s/ Al Christopherson
                         --------------------------------------------------
                             Al Christopherson, President
                             ----------------------------------------------
                             (Print name and title)

                        MONTANA FARM BUREAU FEDERATION

May 9, 1996           By: /s/ David J. McClure
                         --------------------------------------------------
                             David J. McClure, President
                             ----------------------------------------------
                             (Print name and title)

                                          10

<PAGE>

                        NEBRASKA FARM BUREAU FEDERATION

May 9, 1996           By: /s/ Bryce P. Neidig
                         --------------------------------------------------
                             Bryce P. Neidig, President
                             ----------------------------------------------
                             (Print name and title)

                        NORTH DAKOTA FARM BUREAU

May 9, 1996           By: /s/ Howard G. Schmid
                         --------------------------------------------------
                             Howard G. Schmid, President
                             ----------------------------------------------
                             (Print name and title)

                        OKLAHOMA FARM BUREAU

May 9, 1996           By: /s/ H. Eldon Merklin
                         --------------------------------------------------
                             H. Eldon Merklin, President
                             ----------------------------------------------
                             (Print name and title)

                        SOUTH DAKOTA FARM BUREAU FEDERATION

May 9, 1996           By: /s/ Richard Kjerstad
                         --------------------------------------------------
                             Richard Kjerstad, President
                             ----------------------------------------------
                             (Print name and title)

                        WYOMING FARM BUREAU FEDERATION

May 9, 1996           By: /s/ Karen J. Henry
                         --------------------------------------------------
                             Karen J. Henry, President
                             ----------------------------------------------
                             (Print name and title)

                        IOWA FARM BUREAU FEDERATION

May 9, 1996           By: /s/ Edward M. Wiederstein
                         --------------------------------------------------
                             Edward M. Wiederstein, President
                             ----------------------------------------------
                             (Print name and title)

                                          11

<PAGE>

                        FARM BUREAU MUTUAL INSURANCE COMPANY

May 9, 1996           By: /s/ Edward M. Wiederstein
                         --------------------------------------------------
                             Edward M. Wiederstein, President
                             ----------------------------------------------
                             (Print name and title)

                                          12

<PAGE>

                                      EXHIBIT A
                               STATEMENT OF ACCEPTANCE

    Reference is made to the Agreement ("Agreement") effective as of
________________________, by and among all of the then Stockholders of FBL
Financial Group, Inc., an Iowa corporation, and said Company.  As a proposed
recipient of Shares covered by the Agreement, the undersigned hereby agrees that
such Shares upon receipt shall remain or become subject to all of the terms and
conditions of the Agreement and all rights and obligations arising thereunder
prior to such receipt, that upon such receipt the undersigned shall be deemed
automatically to have accepted all of the terms and conditions of the Agreement,
and that the undersigned shall thereafter be deemed to be a Stockholder under
the Agreement.  It is understood that upon execution of this Statement of
Acceptance, it shall be attached to the Agreement and shall form a part thereof
without any further action.

DATED:________________                 _______________________________________

                                          13


<PAGE>



                                 AMENDED AND RESTATED

                              FBL FINANCIAL GROUP, INC.

                              1996 CLASS A COMMON STOCK

                                  COMPENSATION PLAN



                           Effective Date:__________, 1996



<PAGE>

                                 AMENDED AND RESTATED
                              FBL FINANCIAL GROUP,  INC.
                              1996 CLASS A COMMON STOCK
                                  COMPENSATION PLAN


    1.   PURPOSE.  The purpose of the Plan is to provide additional incentive
to those officers, employees, advisors and consultants of the Company and its
Subsidiaries whose substantial contributions are essential to the continued
growth and success of the Company's business in order to strengthen their
commitment to the Company and its Subsidiaries, to motivate them to faithfully
and diligently perform their assigned responsibilities and to attract and retain
competent and dedicated individuals whose efforts will result in the long-term
growth and profitability of the Company.  An additional purpose of the Plan is
to build a proprietary interest among the Non-Employee Directors of the Company
and its First Tier Subsidiaries and thereby secure for the Company's
stockholders the benefits associated with common stock ownership by those who
will oversee the Company's future growth and success.  To accomplish such
purposes, the Plan provides that the Company may grant Incentive Stock Options,
Nonqualified Stock Options, Restricted Stock, Stock Bonuses  or Stock
Appreciation Rights.  The provisions of the Plan are intended to satisfy the
requirements of Section 16(b) of the Exchange Act.

    2.   DEFINITIONS.  For purposes of this Plan:

              (a)  "Advisor" or "Consultant" means an advisor or
         consultant who is an independent contractor with respect to the
         Company or a Subsidiary, and who provides bona fide services
         (other than in connection with the offer or sale of securities in
         a capital raising transaction) to the executive officers or Board
         of Directors with regarding to major functions, portions or
         operations of the Company's business; who is not an employee,
         officer, director or holder of more than 10% of the outstanding
         voting securities of the Company; and whose services the
         Committee determines is of vital importance to the overall
         success of the Company.

              (b)  "Agreement" means the written agreement evidencing the
         grant of an Award  and setting forth the terms and conditions
         thereof.

              (c)  "Award" means, individually or collectively, a grant
         under this Plan of Options, Stock Appreciation Rights, Restricted
         Stock or Stock Bonuses.

              (d)  "Board" means the Board of Directors of the Company.

              (e)  "Change in Capitalization" means any increase,
         reduction, or change or exchange of Shares for a different number
         or kind of shares or other securities of the Company by reason of
         a reclassification, recapitalization, merger, consolidation,
         reorganization, issuance of warrants or rights, stock dividend,
         stock split or reverse stock split, combination or exchange of
         Shares, repurchase of Shares, change in corporate structure or
         otherwise.

              (f)  "Change in Control" means one of the following events:

                        (i) any "person" (as defined in Sections 13(d) and
                   14(d) of the Exchange Act), other than the Company, any
                   trustee or other fiduciary holding securities under an
                   employee benefit plan of the Company or any Subsidiary,
                   or any corporation owned, directly or indirectly, by
                   the stockholders of the Company, in substantially the
                   same proportions as their ownership of stock of the
                   Company, acquires "beneficial ownership" (as defined in
                   rule 13d-3 under the Exchange Act) of securities
                   representing 35% of the combined voting power of the
                   Company; or (ii) during any period of not more than two
                   consecutive years, individuals who at the beginning of
                   such period constitute the Board and any new directors
                   (other than any director

                                          2

<PAGE>

designated by a person who has entered into an agreement with the Company to
effect a transaction described in subsections 2(f)(i), 2(f)(iii), or 2(f)(iv) of
this Plan) whose election by the Board or nomination for election by the
Company's stockholders was approved by a vote of at least two-thirds (2/3) of
the directors then still in office who either were directors at the beginning of
the period or whose election or nomination for election was previously so
approved, cease for any reason to constitute a majority thereof; or (iii) the
stockholders of the Company approve a merger other than (A) a merger that would
result in the voting securities of the Company outstanding immediately prior
thereto continuing to represent (either by remaining outstanding or by being
converted into voting securities of the surviving entity), in combination with
the ownership of any trustee or other fiduciary holding securities under an
employee benefit plan of the Company or any Subsidiary, at least 50% of the
combined voting power of all classes of stock of the Company or such surviving
entity outstanding immediately after such merger or (B) a merger effected to
implement a recapitalization of the Company (or similar transaction) in which no
person acquires more than 50% of the combined voting power of the Company's then
outstanding securities; or (iv) the stockholders of the Company approve a plan
of complete liquidation of the Company or a sale of all or substantially all of
the assets of the Company.

              (g)  "Code" means the Internal Revenue Code of 1986, as
         amended.

              (h)  "COMMITTEE" means a committee which may be appointed by
         the Board to administer the Plan to perform the functions set
         forth herein, composed of two or more directors who are Non-
Employee Directors, as defined in paragraph (b)(3)(i) of Rule 16b-3 under the
Exchange Act.  Unless and until the Board appoints such Committee, the Board
shall administer the Plan and perform the functions set forth herein, and
references herein to the Committee shall be deemed to refer to the Board.

              (i)  "Company" means FBL Financial Group, Inc., an Iowa
         corporation, or any successor thereto.

              (j)  "Disability" means the inability, due to illness or
         injury, to engage in any gainful occupation for which the
         individual is suited by education, training or experience, which
         condition continues for at least six (6) months.

              (k)  "Effective Date of this Plan" shall be the date on
         which the Registration Statement relating to Class A Common Stock
         of the Company becomes effective under the Securities Act.

              (l)  "Eligible Employee" means any officer, employee,
         advisor or consultant of the Company or a Subsidiary of the
         Company designated by the Committee as eligible to receive Awards
         subject to the conditions set forth herein.

              (m)  "Exchange Act" means the Securities Exchange Act of
         1934, as amended.

              (n)  "Executive Officer" shall mean an officer of the
         Company named by the Board of Directors as an executive officer
         for purposes of required reporting under Section 16 of the
         Exchange Act.

              (o)  "Fair Market Value" means the fair market value of the
         Shares as determined by the Committee in its sole discretion;
         provided, however, that (A) if the Shares are then admitted to
         trading on a national securities exchange, the Fair Market Value
         on any date shall be the last sale price reported for the Shares
         on such exchange on such date or on the last date preceding such
         date on which a sale was reported, (B) if the Shares are admitted
         to quotation on the National Association of Securities Dealers
         Automated Quotation System ("NASDAQ") or other comparable
         quotation system and have been designated as a National Market
         System ("NMS") security, the Fair Market Value on any date shall
         be
                                          3

<PAGE>
         the last sale price reported for the Shares on such system on
         such date or on the last day preceding such date on which a sale
         was reported or (C) if the Shares are admitted to quotation on
         NASDAQ and have not been designated an NMS security, the Fair
         Market Value on any date shall be the average of the highest bid
         and lowest asked prices of the shares on such system on such date.

              (p)  "First Tier Subsidiary" means a corporation 50% or more
         of whose stock possessing voting power is owned directly by the
         Company.

              (q)  "Farm Bureau Organization" means the American Farm
         Bureau Federation (an Illinois non-profit corporation), each
         state Farm Bureau Federation associated with the American Farm
         Bureau Federation, each county Farm Bureau associated with any
         such state Farm Bureau Federation, and all corporations,
         partnerships and other entities controlled by, or under common
         control with any such organization, or authorized by the American
         Farm Bureau Federation to use the tradename "Farm Bureau" or "FB"
         in its name or operations.

              (r)  "Incentive Stock Option" means an Option within the
         meaning of Section 422 of the Code.

              (s)  "Non-Employee Director" means a member of the Board or
         a member of the board of directors of a First Tier Subsidiary,
         who is not an employee of the Company or a Subsidiary.

              (t)  "Nonqualified Stock Option" means an Option which is
         not an Incentive Stock Option.

              (u)  "Option" means an Incentive Stock Option, a
         Nonqualified Stock Option, or either or both of them, as the
         context requires.

              (v)  "Participant" means a person to whom an Award has been
         granted under the Plan.

              (w)  "Period of Restriction" means the period during which
         the transfer of Shares of Restricted Stock is restricted in some
         way (based on the passage of time, the achievement of performance
         goals, or upon the occurrence of other events as determined by
         the Committee, at its discretion), and is subject to a
         substantial risk of forfeiture, as provided in Section 10 below.

              (x)  "Plan" means the FBL Financial Group, Inc. 1996 Class A
         Common Stock Compensation Plan, as amended from time to time.

              (y)  "Predecessor" means any Farm Bureau Organization.

              (z)  "Registration Statement" means the first registration
         statement to become effective under the Securities Act relating
         to Class A Common Stock of the Company.

              (aa) "Restricted Stock" means a Stock Award granted to a
         Participant pursuant to Section 10 below which the Committee has
         determined should be subject to one or more restrictions on
         transfer for a specified Period of Restriction.

              (bb) "Retirement" means termination of employment of a
         Participant by the Company (other than as a result of death or
         disability) if the Participant is at least 55 years of age and
         the Participant's combined (i) years of employment with the
         Company, its Subsidiaries and Predecessors and (ii) age, equals
         or exceeds eighty-five (85).

              (cc)  "Securities Act" means the Securities Act of 1933, as
         amended.

                                          4

<PAGE>


              (dd) "Shares" means shares of the Class A Common Stock,
         without par value  of the Company (including any new, additional
         or different stock or securities resulting from a Change in
         Capitalization), as the case may be.

              (ee) "Stock Appreciation Right" means a right to receive all
         or some portion of the increase in the value of Shares as
         provided in Section 7 hereof.

              (ff) "Stock Bonus" shall mean a grant of Shares to an
         Employee, Advisor or Consultant pursuant to Section 10 below.

              (gg) "Subsidiary" means any corporation in a descending,
         unbroken chain of corporations, beginning with the Company, if
         each of the corporations other than the last corporation in the
         unbroken chain owns stock possessing 50% or more of the total
         combined voting power of all  classes of stock in one of the
         other corporations in such chain.

              (hh) "Ten-Percent Stockholder" means an Eligible Employee,
         who, at the time an Incentive Stock Option is to be granted to
         such Eligible Employee, owns (within the meaning of Section
         422(b)(6) of the Code) stock possessing more than ten percent
         (10%) of the total combined voting power of all classes of stock
         of the Company, a parent or a Subsidiary within the meaning of
         Sections 424(e) and 424(f), respectively, of the Code.

    3.   ADMINISTRATION.

              (a)  The Plan shall be administered by the Board or, if the
         Board so determines, by a Committee, which Committee shall at all
         times satisfy the provisions of Rule 16b-3 under the Exchange
         Act.  The Committee shall hold meetings at such times as may be
         necessary for the proper administration of the Plan.  The
         Committee shall keep minutes of its meetings. A majority of the
         Committee shall constitute a quorum and a majority of a quorum
         may authorize any action.  Any decision reduced to writing and
         signed by all of the members of the Committee shall be fully
         effective as if it had been made at a meeting duly held.  No
         member of the Committee shall be personally liable for any
         action, determination or interpretation made in good faith with
         respect to the Plan, Options, or Stock Appreciation Rights, and
         all members of the Committee shall be fully indemnified by the
         Company with respect to any such action, determination or
         interpretation.  The Company shall pay all expenses incurred in
         the administration of the Plan.

              (b)  Subject to the express terms and conditions set forth
         herein, the Committee shall have the power from time to time:

              (i)  to determine those Eligible Employees to whom Awards
                   shall be granted under the Plan and the number of
                   Shares subject to such Awards to be granted to each
                   Eligible Employee and to prescribe the terms and
                   conditions (which need not be identical) of each Award,
                   including the purchase price per share of each Award,
                   and the forfeiture provisions, if any, if the Employee
                   leaves the employment of the Company or a Subsidiary
                   within a prescribed time or acts against the interests
                   of the Company within a prescribed time;

              (ii) to construe and interpret the Plan, the Awards granted
                   hereunder and to establish, amend and revoke rules and
                   regulations for the administration of the Plan,
                   including, but not limited to, correcting any defect or
                   supplying any omission, or reconciling any
                   inconsistency in the Plan or in any Agreement, and
                   (subject to the provisions of Section 13 below) to
                   amend the terms and conditions of any outstanding Award
                   to the extent such terms and conditions are within the
                   discretion of the Committee as provided in the Plan, in
                   the manner and to the extent it shall deem necessary or
                   advisable to make the Plan fully effective, and all
                   decisions and determinations by the Committee in the

                                          5

<PAGE>

                   exercise of this power shall be final and binding upon
                   the Company or a Subsidiary, and the Participants, as
                   the case may be;

              (iii)to determine the duration and purposes for leaves of
                   absence which may be granted to a Participant without
                   constituting a termination of employment or service for
                   purposes of the Plan; and

              (iv) generally, to exercise such powers and to perform such
                   acts as are deemed necessary or advisable to promote
                   the best interests of the Company with respect to the
                   Plan.

    4.   STOCK SUBJECT TO PLAN.

              (a)  The maximum number of Shares that may be issued or
         transferred pursuant to Awards granted under this Plan is one
         million seven hundred fifty thousand (1,750,000) (or the number
         and kind of shares of stock or other securities that are
         substituted for those Shares or to which those Shares are
         adjusted upon a Change in Capitalization), and the Company shall
         reserve for the purposes of the Plan, out of its authorized but
         unissued Shares, such number of Shares as shall be determined by
         the Board.

              (b)  Whenever any outstanding Award or portion thereof
         expires, is canceled or is otherwise terminated (other than by
         exercise of the Award ), the Shares allocable to the unexercised
         portion of such Award may again be the subject of Awards
         hereunder, to the extent permitted by Rule 16b-3 under the
         Exchange Act.

    5.   ELIGIBILITY.  Subject to the provisions of the Plan, the Committee
shall have full and final authority to select those Eligible Employees who will
receive Awards.

    6.   OPTIONS.  The Committee may grant Options in accordance with the Plan,
the terms and conditions of which shall be set forth in an Agreement.  Each
Option and Agreement shall be subject to the following conditions:

              (a)  PURCHASE PRICE.  The purchase price or the manner in
         which the purchase price is to be determined for Shares under
         each Option shall be set forth in the Agreement; provided,
         however, that the purchase price per Share under each
         Nonqualified Stock Option shall not be less than 85% of the Fair
         Market Value of a Share at the time the Option is granted, 100%
         in the case of an Incentive Stock Option generally and 110% in
         the case of an Incentive Stock Option granted to a Ten-Percent
         Stockholder.

              (b)  DURATION.  Options granted hereunder shall be for such
         term as the Committee shall determine; provided, however, that no
         Option shall be exercisable after the expiration of ten (10)
         years from the date it is granted (five (5) years in the case of
         an Incentive Stock Option granted to a Ten-Percent Stockholder).
         The Committee may, subsequent to the granting of any Option,
         extend the term thereof but in no event shall the term as so
         extended exceed the maximum term provided for in the preceding
         sentence.

              (c)  NON-TRANSFERABILITY.  No Option granted hereunder shall
         be transferable by the Participant to whom such Option is granted
         otherwise than (i) except for an Incentive Stock Option, by gift,
         to an immediate family member or members, or to a partnership or
         limited liability company consisting only of immediate family
         members, or to a trust solely for the benefit of the Participant
         and/or immediate family members, (a "donee" or "assignee"), (ii)
         by will or the laws of descent and distribution, or (iii)
         pursuant to a qualified domestic relations order as defined in
         the Code, and an Option may be exercised during the lifetime of
         such Participant only by the Participant, the Participant's
         donee, or such Participant's guardian or legal representative.
         The terms of such Option shall be binding upon the beneficiaries,
         executors, administrators, heirs, donees and successors of the
         Participant.


                                          6

<PAGE>

              (d)  VESTING.  Subject to subsection 6(e) below, unless
         otherwise set forth in the Agreement, each Option shall become
         exercisable upon the earlier of (i) as to all of the Shares
         covered by the Option on the death or Disability of the
         Participant; (ii) as to all of the Shares covered by the Option
         on the Retirement of the Participant provided that not less than
         six months have elapsed from the date of the grant of the Option;
         or (iii) as to 20 percent of the Shares covered by the Option on
         the first anniversary of the date the Option was granted and as
         to an additional 20 percent of the Shares covered by the Option
         on each of the following four (4) anniversaries of such date of
         grant.  To the extent not exercised, installments shall
         accumulate and be exercisable, in whole or in part, at any time
         after becoming exercisable, but not later than the date the
         Option expires.  The Committee may accelerate the exercisability
         of any Option or portion thereof at any time.

              (e)  ACCELERATED VESTING.  Notwithstanding the provisions of
         subsection 6(d) above, each Option granted to a Participant shall
         become immediately exercisable in full upon the occurrence of a
         Change in Control.

              (f)  TERMINATION OF EMPLOYMENT.  In the event that a
         Participant ceases to be employed by the Company or any
         Subsidiary, any outstanding Options held by such Participant
         shall, unless this Plan or the Agreement evidencing such Option
         provides otherwise, terminate as follows:

              (i)  If the Participant's termination of employment is due
                   to his death,  Disability, or Retirement, the Option
                   shall be exercisable for a period of three  (3) years
                   following such termination of employment, and shall
                   thereafter terminate; and

              (ii) If the Participant's termination of employment is for
                   any other reason (including a Participant's ceasing to
                   be employed by a Subsidiary as a result of the sale of
                   such Subsidiary or an interest in such Subsidiary), the
                   Option (to the extent exercisable at the time of the
                   Participant's termination of employment) shall be
                   exercisable for a period of thirty (30) days following
                   such termination of employment, and shall thereafter
                   terminate.

         Notwithstanding the foregoing, the Committee may provide, either
         at the time an Option is granted or thereafter, that the Option
         may be exercised after the periods provided for in this Section
         6(f), but in no event beyond the term of the Option.

              (g)  METHOD OF EXERCISE.  The exercise of an Option shall be
         made only by a written notice delivered to the SECRETARY of the
         Company at the Company's principal executive office, specifying
         the number of shares to be purchased and accompanied by payment
         therefor and otherwise in accordance with the Agreement pursuant
         to which the Option was granted.  The purchase price for any
         Shares purchased pursuant to the exercise of an Option shall be
         paid in full upon such exercise in cash, by check, or, at the
         discretion of the Committee and upon such terms and conditions as
         the Committee shall approve, by transferring Shares to the
         Company or by such other method as the Committee may determine.
         Any Shares transferred to the Company as payment of the purchase
         price under an Option shall be valued at their Fair Market Value
         on the day preceding the date of exercise of such Option.  If
         requested by the Committee, the Participant shall deliver the
         Agreement evidencing the Option or the Agreement evidencing any
         Stock Appreciation Right to the SECRETARY of the Company who
         shall endorse thereon a notation of such exercise and return such
         Agreement to the Participant.  Not less than 100 Shares may be
         purchased at any time upon the exercise of an Option unless the
         number of Shares so purchased constitutes the total number of
         Shares then purchasable under the Option.

         (h)  CONVERSION OF OPTION.

              (i)  In addition to, and without limiting, the other rights
                   of the Participant, the Participant may, in the
                   discretion of the Committee, be given the right (the
                   "Conversion Right") to convert an Option into Option
                   Shares at any time during the term thereof.  Upon

                                          7

<PAGE>

                   exercise of the Conversion Right, the Company shall deliver
                   to the Participant, without payment by the Participant of
                   any purchase price or any cash or other consideration, that
                   number of Option Shares computed using the following
                   formula:

                   X=Y (A-B)
                       -----
                        A

         Where:         X=   The number of Option Shares to be issued to
                        the Participant

                   Y=   The number of Option Shares purchasable pursuant
                   to the Participant's Option

                   A=   The Fair Market Value of one Option Share as of
                   the Conversion Date

                   B=   The Stock Purchase Price

              The Conversion Right may be exercised by the Participant by
         the surrender of the Option Award to the Company at its principal
         office, together with a written notice specifying that the
         Participant intends to exercise the Conversion Right and
         indicating conversion shall be effective upon the Company's
         receipt of the Option Award, together with the conversion notice,
         or on such later date as is specified in the conversion notice
         (the "Conversion Date").  Certificates for the Option Shares so
         acquired shall be delivered to the Participant within a
         reasonable time, not exceeding fifteen (15) days after the
         Conversion Date.  If applicable, the Company shall, upon
         surrender of the Option award for cancellation, deliver a new
         Option evidencing the rights of the Participant to purchase the
         balance of the Option Shares which the Participant is entitled to
         purchase thereunder.

              (i)  RIGHTS OF PARTICIPANTS.  No Participant shall be deemed
         for any purpose to be the owner of any Shares subject to any
         Option unless and until (i) the Option shall have been exercised
         pursuant to the terms thereof, (ii) the Company shall have issued
         and delivered the Shares to the Participant, and (iii) the
         Participant's name shall have been entered as a stockholder of
         record on the books of the Company.  Thereupon, the Participant
         shall have full voting, dividend and other ownership rights with
         respect to such Shares.

    7.   STOCK APPRECIATION RIGHTS.  The Committee may, in its discretion,
grant a Stock Appreciation Right alone (a "Free Standing Stock Appreciation
Right") or in conjunction with the grant of an Option (a "Related Stock
Appreciation Right"), in either case, in accordance with the Plan, and the terms
and conditions of such Stock Appreciation Right shall be set forth in an
Agreement.  A Related Stock Appreciation Right shall cover the same Shares
covered by the related Option (or such lesser number of Shares as the Committee
may determine) and shall, except as provided in this Section 7 be subject to the
same terms and conditions as the related Option.

         (a)  GRANT OF STOCK APPRECIATION RIGHTS.

              (i)  TIME OF GRANT OF RELATED STOCK APPRECIATION RIGHT.  A
                   Related Stock Appreciation Right may be granted either
                   at the time of grant, or at any time thereafter during
                   the term of the Option; PROVIDED, HOWEVER, that Related
                   Stock Appreciation Rights related to Incentive Stock
                   Options may only be granted at the time of grant of the
                   Option.

              (ii) PURCHASE PRICE.  The purchase price or the manner in
                   which the purchase price is to be determined for Shares
                   covered by each Free Standing Stock Appreciation Right
                   shall be set forth in the Agreement; PROVIDED, HOWEVER,
                   that the purchase price per Share under each Free
                   Standing Stock Appreciation Right shall not be less
                   than 85% of the Fair Market Value of a Share at the
                   time the Free Standing Stock Appreciation Right is
                   granted. The purchase price or the manner in which the
                   purchase price is to be

                                          8

<PAGE>


                   determined for Shares covered by each Related Stock
                   Appreciation Right shall be set forth in the Agreement for
                   the related Option.

              (iii)PAYMENT.  A Stock Appreciation Right shall entitle the
                   holder thereof, upon exercise of the Stock Appreciation
                   Right or any portion thereof, to receive payment of the
                   amount computed pursuant to Section 7 (a) (vi) below.

              (iv) EXERCISE.  Free Standing Stock Appreciation Rights
                   generally will be exercisable at such time or times,
                   and may be subject to such other terms and conditions,
                   as shall be determined by the Committee, in its
                   discretion, and such terms and conditions shall be set
                   forth in the Agreement; PROVIDED, HOWEVER, that no Free
                   Standing Stock Appreciation Right shall be exercisable
                   after the expiration of ten (10) years from the date it
                   is granted.  No Free Standing Stock Appreciation Right
                   granted hereunder shall be transferable by the
                   Participant to whom such right is granted otherwise
                   than by will or the laws of descent and distribution,
                   and a Free Standing Stock Appreciation Right may be
                   exercised during the lifetime of such Participant only
                   by the Participant or such Participant's guardian or
                   legal representative.  The terms of such Free Standing
                   Stock Appreciation Right shall be binding upon the
                   beneficiaries, executors, administrators, heirs and
                   successors of the Participant.

                   Subject to subsection 7(a)(v) below, a Related Stock
                   Appreciation Right shall be exercisable at such time or
                   times and only to the extent that the related Option is
                   exercisable, and will not be transferable except to the
                   extent the related Option may be transferable.  A
                   Related Stock Appreciation Right granted in conjunction
                   with an Incentive Stock Option shall be exercisable
                   only if the Fair Market Value of a Share on the date of
                   exercise exceeds the purchase price specified in the
                   related Incentive Stock Option.

              (v)  ACCELERATED VESTING.  Notwithstanding the provisions of
                   subsection 7(a)(iv) above, each Stock Appreciation
                   Right granted to a Participant shall become immediately
                   exercisable in full upon the occurrence of a Change in
                   Control.

              (vi) AMOUNT PAYABLE.  Upon the exercise of a Stock
                   Appreciation Right, the Participant shall be entitled
                   to receive an amount determined by multiplying (A) the
                   excess of the Fair Market Value of a Share on the date
                   of exercise of such Stock Appreciation Right over (i)
                   with respect to a Related Stock Appreciation Right, the
                   per Share purchase price under the related Option, and
                   (ii) with respect to a Free Standing Stock Appreciation
                   Right, the per Share purchase price set forth in the
                   Agreement by (B) the number of Shares as to which such
                   Stock Appreciation Right is being exercised.
                   Notwithstanding the foregoing, the Committee may limit
                   in any manner the amount payable with respect to any
                   Stock Appreciation Right by including such a limit at
                   the time it is granted.

              (vii)TREATMENT OF RELATED OPTIONS AND RELATED STOCK
                   APPRECIATION RIGHTS UPON EXERCISE.  Upon the exercise
                   of a Related Stock Appreciation Right, the related
                   Option shall be canceled to the extent of the number of
                   Shares as to which the Related Stock Appreciation Right
                   is exercised and upon the exercise of an Option granted
                   in conjunction with a Related Stock Appreciation Right,
                   the Related Stock Appreciation Right shall be canceled
                   to the extent of the number of Shares as to which the
                   related Option is exercised or surrendered.

              (b)  METHOD OF EXERCISE.  Stock Appreciation Rights shall be
         exercised by a Participant only by a written notice delivered in
         person or by mail to the Secretary of the Company at the
         Company's principal executive office, specifying the number of
         Shares with respect to which the Stock Appreciation

                                          9

<PAGE>

         Right is being exercised.  If requested by the Committee, the
         Participant shall deliver the Agreement evidencing the Stock
         Appreciation Right being exercised and with respect to a Related Stock
         Appreciation Right, the Agreement evidencing any related Option to the
         Secretary of the Company who shall endorse thereon a notation of such
         exercise and return such Agreement or Agreements to the Participant.

              (c)  FORM OF PAYMENT.  Payment of the amount determined
         under Sections 7(a)(vi) above, may be made solely in whole Shares
         in a number determined based upon their Fair Market Value on the
         date of exercise of the Stock Appreciation Right or,
         alternatively, at the sole discretion of the Committee, solely in
         cash, or in a combination of cash and Shares as the Committee
         deems advisable.  In the event that a Stock Appreciation Right is
         exercised within the sixty-day period following a Change in
         Control, any amount payable shall be solely in cash.  If the
         Committee decides to make full payment in Shares, and the amount
         payable results in a fractional Share, payment for the fractional
         Share will be made in cash.

    8.   LOANS.

              (a)  The Company or any or Subsidiary may make loans to a
         Participant in connection with the exercise of an Option, subject
         to the following terms and conditions and such other terms and
         conditions not inconsistent with the Plan including the rate of
         interest, if any, as the Committee shall impose from time to
         time.

              (b)  No loan made under the Plan shall exceed the sum of (i)
         the aggregate purchase price payable pursuant to the Option with
         respect to which the loan is made, plus (ii) the amount of the
         reasonably estimated income taxes payable by the Participant with
         respect to the exercise of the Option reduced by (iii) the
         aggregate part of the purchase price of the Shares being acquired
         pursuant to exercise of the Option not allocated to Additional
         Paid in Capital.  In no event may any such loan exceed the Fair
         Market Value, at the date of exercise, of the Shares received
         pursuant to such exercise.

              (c)  No loan shall have an initial term exceeding ten (l0)
         years; provided, however, that loans under the Plan shall be
         renewable at the discretion of the Committee; and provided,
         however, that the indebtedness under each loan shall become due
         and payable, as the case may be, on a date no later than (i) one
         (1) year after termination of the Participant's employment due to
         death or disability, or (ii) the date of termination of the
         Participant's employment for any reason other than death or
         disability.

              (d)  Loans under the Plan may be satisfied by a Participant,
         as determined by the Committee, in cash or, with the consent of
         the Committee, in whole or in part by the transfer to the Company
         of Shares whose Fair Market Value on the date of such payment is
         equal to part or all of the outstanding balance of such loan.

              (e)  A loan shall be secured by a pledge of Shares with a
         Fair Market Value of not less than the principal amount of the
         loan.  After any repayment of a loan, pledged Shares no longer
         required as security may be released to the Participant.

              (f)  Every loan shall meet all applicable laws, regulations
         and rules of the Federal Reserve Board and any other governmental
         agency having jurisdiction.

    9.   ADJUSTMENT UPON CHANGES IN CAPITALIZATION.

              (a)  In the event of a Change of Capitalization, the
         Committee shall conclusively determine the appropriate
         adjustments, if any, to the maximum number and class of shares of
         stock with respect to which Awards may be granted under the Plan,
         and to the number and class of shares of stock as to which Awards
         have been granted under the Plan, and the purchase price
         therefor, if applicable.

                                          10

<PAGE>

              (b)  Any such adjustment in the Shares or other securities
         subject to outstanding Incentive Stock Options (including any
         adjustments in the purchase price) shall be made in such manner
         as not to constitute a modification as defined by Section
         424(h)(3) of the Code and only to the extent otherwise permitted
         by Sections 422 and 424 of the Code.

    10.  STOCK BONUSES.

              (a)  GRANT OF STOCK BONUSES.  Subject to the terms and
         provisions of the Plan, the Committee, at any time and from time
         to time, may grant Shares to Employees, Advisors and Consultants
         either outright or subject to such restrictions as the Committee
         shall determine pursuant to this Section 10, and in such amounts
         as the Committee shall determine.

              (b)  RESTRICTED STOCK AGREEMENT.  If the Committee grants
         Shares subject to restrictions, each such grant shall be
         evidenced by a Restricted Stock Agreement that shall specify the
         Period of Restriction, or Periods, the number of Shares of
         Restricted Stock granted, and such other provisions as the
         Committee shall determine.

              (c)  TRANSFERABILITY.  Except as provided in this Section
         10, the Shares of Restricted Stock granted herein may not be
         sold, transferred, pledged, assigned, or otherwise alienated or
         hypothecated until the end of the applicable Period of
         Restriction established by the Committee and specified in the
         Restricted Stock Agreement, or upon earlier satisfaction of any
         other conditions, as specified by the Committee in its sole
         discretion and set forth in the Restricted Stock Agreement.
         However, in no event may any Restricted Stock granted under this
         Plan to an Executive Officer or Director become vested in a
         Participant prior to twelve (12) months following the date of its
         grant.  All rights with respect to the Restricted Stock granted
         to a Participant under the Plan shall be available during his or
         her lifetime only by such Participant.

              (d)  OTHER RESTRICTIONS.  The Committee shall impose such
         other restrictions on any Shares of Restricted Stock granted
         pursuant to the Plan as it may deem advisable including, without
         limitation, restrictions based upon the achievement of specific
         (Company-wide, divisional, and/or individual) performance goals,
         and/or restrictions under applicable Federal or state securities
         laws; and may legend the certificates representing Restricted
         Stock to give appropriate notice of such restrictions.

              (e)  CERTIFICATE LEGEND.  In addition to any legends placed
         on certificates pursuant to subsection 10(d), each certificate
         representing Shares of Restricted Stock granted pursuant to the
         Plan shall bear the following legend:

              "The sale or other transfer of the Shares of Stock
              represented by this certificate, whether voluntary,
              involuntary, or by operation of law, is subject to certain
              restrictions on transfer as set forth in the FBL Financial
              Group, Inc. 1996 Class A Common Stock Compensation Plan and
              in a Restricted Stock Agreement dated ____________.  A copy
              of the Plan and such Restricted Stock Agreement may be
              obtained from the Secretary of FBL Financial Group, Inc."

              (f)  REMOVAL OF RESTRICTIONS.  Except as otherwise provided
         in this Section, Shares of Restricted Stock covered by each
         Restricted Stock grant made under the Plan shall become freely
         transferable by the Participant after the last day of the Period
         of Restriction.  Once the Shares are released from the
         restrictions, the Participant shall be entitled to have the
         legend required by subsection 10(e) removed from his Stock
         certificate.

              (g)  VOTING RIGHTS.  During the Period of Restriction,
         Participants holding Shares of Restricted Stock granted hereunder
         may exercise voting rights, if any, with respect to those Shares.

              (h)  DIVIDENDS AND OTHER DISTRIBUTIONS.  During the Period
         of Restriction, Participants holding Shares of Restricted Stock
         granted hereunder shall be entitled to receive all dividends and
         other

                                          11

<PAGE>

         distributions paid with respect to those Shares while they are so
         held.  If any such dividends or distributions are paid in Shares of
         Stock, the Shares shall be subject to the same restrictions on
         transferability and forfeitability as the Shares of Restricted Stock
         with respect to which they were paid.

              (i)  TERMINATION OF EMPLOYMENT.  In the event that a
         Participant experiences a termination of employment with the
         Company for any reason, including death, Disability, or
         Retirement, (as defined herein or under the then-established
         rules of the Company), any and all of the Participant's Shares of
         Restricted Stock still subject to restrictions as of the date of
         termination shall automatically be forfeited and returned to the
         Company; provided, however, that the Committee, in its sole
         discretion, may waive the restrictions remaining on any or all
         Shares of Restricted Stock, pursuant to this Section 10, and add
         such new restrictions to those Shares of Restricted Stock as it
         deems appropriate.


    11.  NON-EMPLOYEE DIRECTOR OPTIONS.  Notwithstanding any of the other
provisions of the Plan to the contrary, the provisions of this Section 11 shall
apply only to grants of Options to Non-Employee Directors. Except as set forth
in this Section 11, the other provisions of the Plan shall apply to grants of
Options to Non-Employee Directors to the extent  not inconsistent with this
Section.  For purposes of interpreting Section 6 of this Plan, a Non-Employee
Director's service as a member of the Board of Directors of the Company or of a
First Tier Subsidiary shall be deemed to be employment with the Company or its
Subsidiaries.

              (a)  GENERAL.  Non-Employee Directors shall receive
         Nonqualified Stock Options in accordance with this Section 11 and
         may not be granted Stock Appreciation Rights or Incentive Stock
         Options under this Plan.  Prior to the Registration Date, the
         purchase price or the manner in which the purchase price is to be
         determined for Shares purchasable under Options granted to Non-Employee
         Directors shall be determined by the Board.  On and after the 
         Registration Date, the purchase price per Share purchasable under 
         Options granted to Non-Employee Directors shall be the Fair Market 
         Value of a Share on the date of grant.  No Agreement with any Non-
         Employee Director may alter the provisions of this Section and no 
         Option granted to a Non-Employee director may be subject to a 
         discretionary acceleration of exercisability.

              (b)  GRANTS TO CURRENT NON-EMPLOYEE DIRECTORS. Each Non-Employee
         Director and each Non-Employee Director of a First Tier Subsidiary on 
         the Effective Date of this Plan will, without action by the Committee,
         be granted automatically an Option to purchase 2,000 Shares at the 
         price at which Shares are first offered to the public pursuant to the 
         Registration Statement.

              (c)  GRANTS TO NEW NON-EMPLOYEE DIRECTORS.  Each Non-Employee 
         Director who, after the Effective Date of this Plan is elected or 
         appointed to the Board of the Company or to the board of directors 
         of a First Tier Subsidiary for the first time will, at the time such
         director is so elected or appointed and duly qualified, be granted 
         automatically, without action by the Committee, an Option to purchase
         2,000 Shares.

              (d)  VESTING.  Each Option granted to Non-Employee Directors
         shall be immediately exercisable six months after the date of
         grant as to all of the Shares covered by the Option,   and shall
         be exercisable, in whole or in part, at any time thereafter, but
         not later than the date the Option expires.  Sections 6(d) and
         6(f) of this Plan shall not apply to Options granted to Non-Employee 
         Directors.

              (e)  DURATION.  Subject to the immediately following
         sentence, each Option granted to a Non-Employee Director shall be
         for a term of 10 years.  Upon the cessation of a Non-Employee
         Director's membership on the Board for any reason, Options
         granted to such Non-Employee Director shall expire upon the
         earlier of (i) three (3) years from the date of such cessation of
         Board membership or (ii) expiration of the term of the Option.
         The Committee may not provide for an extended exercise period
         beyond the periods set forth in this Section 11(e).


                                          12

<PAGE>

              (f)  DECLINING AWARDS.  Notwithstanding any automatic grant
         of an Award to a Non-Employee Director under this Section 11, a
         Non-Employee Director may elect, at any time before the automatic
         Award would otherwise be made, to decline an automatic Award
         under this Plan or to revoke a previous election to decline an
         automatic grant of an Award.  A Non-Employee Director who elects
         to decline the automatic grant of an Award under this Plan shall
         receive nothing in lieu of such Award (either at the time of such
         election or at any time thereafter).

    12.  RELEASE OF FINANCIAL INFORMATION.  A copy of the Company's annual
report to stockholders shall be delivered to each Participant if and at the time
any such report is distributed to the Company's stockholders. Upon request, by
any Participant, the Company shall furnish to such Participant a copy of its
most recent annual report and each quarterly report and current report filed
under the Exchange Act since the end of the Company's prior fiscal year.

    13.  TERMINATION AND AMENDMENT OF THE PLAN.  The Plan shall terminate on
the day preceding the tenth anniversary of its Effective Date, except with
respect to Awards outstanding on such date, and no Awards may be granted
thereafter.  The Board may sooner terminate or amend the Plan at any time, and
from time to time; provided, however, that, except as provided in Section 9
hereof, no amendment shall be effective unless approved by the stockholders of
the Company where stockholder approval of such amendment is required (a) to
comply with Rule 16b-3 under the Exchange Act subsequent to the Registration
Date or (b) to comply with any other law, regulation or stock exchange rule.
Notwithstanding anything in this Section 13 to the contrary, subsequent to the
registration of a class of equity securities of the Company under Section 12 of
the Exchange Act, Section 11 relating to Options for Non Employee Directors
shall not be amended more than once in any six-month period, other than to
comport with changes in the Code, the Employee Retirement Income Security Act of
1974, as amended, or the rules or regulations thereunder.

    Except as provided in Section 9 hereof, rights and obligations under any
Award  granted before any amendment of the Plan shall not be adversely altered
or impaired by such amendment, except with the consent of the Participant.

    14.  NON-EXCLUSIVITY OF THE PLAN.  The adoption of the Plan by the Board
shall not be construed as amending, modifying or rescinding any previously
approved incentive arrangement or as creating any limitations on the power of
the Board to adopt such other incentive arrangements as it may deem desirable,
including, without limitation, the granting of stock options otherwise than
under the Plan, and such arrangements may be either applicable generally or only
in specific cases.

    15.  LIMITATION OF LIABILITY.  As illustrative of the limitations of
liability of the Company, but not intended to be exhaustive thereof, nothing in
the Plan shall be construed to:

              (a)  give any employee any right to be granted an Award
         other than at the sole discretion of the Committee;

              (b)  give any person any rights whatsoever with respect to
         Shares except as specifically provided in the Plan;

              (c)  limit in any way the right of the Company or its
         Subsidiaries to terminate the employment of any person at any
         time; or

              (d)  be evidence of any agreement or understanding,
         expressed or implied, that the Company, or its Subsidiaries, will
         employ any person in any particular position, at any particular
         rate of compensation or for any particular period of time.

                                          13

<PAGE>


    16.  REGULATIONS AND OTHER APPROVALS; GOVERNING LAW.

              (a)  This Plan and the rights of all persons claiming
         hereunder shall be construed and determined in accordance with
         the laws of the State of Iowa.

              (b)  The obligation of the Company to sell or deliver Shares
         with respect to Options granted under the Plan shall be subject
         to all applicable laws, rules and regulations, including all
         applicable federal and state securities laws, and the obtaining
         of all such approvals by governmental agencies as may be deemed
         necessary or appropriate by the Committee.

              (c)  Subsequent to the Registration Date, any provisions of
         the Plan inconsistent with Rule l6b-3 under Exchange Act shall be
         inoperative and shall not affect the validity of the Plan.

              (d)  Except as otherwise provided in Section 13, the Board
         may make such changes as may be necessary or appropriate to
         comply with the rules and regulations of any government authority
         or to obtain for Participants granted Incentive Stock Options,
         the tax benefits under the applicable provisions of the Code and
         regulations promulgated thereunder.

              (e)  Each Award is subject to the requirement that, if at
         any time the Committee determines, in its absolute discretion,
         that the listing, registration or qualification of Shares
         issuable pursuant to the Plan is required by any securities
         exchange or under any state or federal law, or the consent or
         approval of any governmental regulatory body is necessary or
         desirable as a condition of, or in connection with, the grant of
         an Award or the issuance of Shares, no Awards shall be granted or
         payment made or Shares issued, in whole or in part, unless
         listing, registration, qualification, consent or approval has
         been effected or obtained free of any conditions as acceptable to
         the Committee.

              (f)  In the event that the disposition of Shares acquired
         pursuant to the Plan is not covered by a then current
         registration statement under the Securities Act and is not
         otherwise exempt from such registration, such Shares shall be
         restricted against transfer to the extent required by the
         Securities Act or regulations thereunder, and the Committee may
         require a Participant receiving Shares pursuant to the Plan, as a
         condition precedent to receipt of such Shares, to represent to
         the Company in writing that the Shares acquired by such
         Participant are acquired for investment only and not with a view
         to distribution.

    17.  MISCELLANEOUS.

              (a)  MULTIPLE AGREEMENTS.  The terms of each Award may
         differ from, other Awards granted under the Plan at the same
         time, or at any other time.  The Committee may also grant more
         than one Award to a given Participant during the term of the
         Plan, either in addition to, or in substitution for, one or more
         Awards previously granted to that Participant.  The grant of
         multiple Awards may be evidenced by a single Agreement or
         multiple Agreements, as determined by the Committee.

              (b)  WITHHOLDING OF TAXES.  The Company shall have the right
         to deduct from any payment of cash to any Participant an amount
         equal to the federal, state and local income taxes and other
         amounts required by law to be withheld with respect to any Award.
         Notwithstanding anything to the contrary contained herein, if a
         Participant is entitled to receive Shares upon exercise of an
         Option or Stock Appreciation Right, the Company shall have the
         right to require such Participant, prior to the delivery of such
         Shares, to pay to the Company the amount of any federal, state or
         local income taxes and other amounts that the Company is required
         by law to withhold.  Participants may elect, subject to the
         approval of the Committee, to satisfy the withholding
         requirement, in whole or in part, by having the Company withhold
         Shares having a Fair Market Value, on the date the tax is to be
         determined, equal to the amount required to be withheld.  All
         elections shall be irrevocable, and be made in writing, signed by
         the Participant in advance of the day that the transaction
         becomes taxable.  The Agreement evidencing any Incentive Stock
         Options granted under this Plan shall provide that if the
         Participant makes a disposition, within the meaning of Section
         424(c) of the Code and regulations promulgated thereunder, of any
         Share

                                      14

<PAGE>

         or Shares issued to such Participant pursuant to such
         Participant's exercise of the Incentive Stock Option, and such
         disposition occurs within the two-year period commencing on the
         day after the date of grant of such Option or within the one-year
         period commencing on the day after the date of transfer of the Share
         or Shares to the Participant pursuant to the exercise of such Option,
         such Participant shall, within ten (10) days of such disposition,
         notify the Company thereof and thereafter immediately deliver to the
         Company any amount of federal, state or local income taxes and other
         amounts that the Company informs the Participant the Company is
         required to withhold.

              (c)  DESIGNATION OF BENEFICIARY.  Each Participant may, with
         the consent of the Committee, designate a person or persons to
         receive in the event of such Participant's death, any Award or
         any amount of Shares payable pursuant thereto, to which such
         Participant would then be entitled.  Such designation shall be
         made upon forms supplied by and delivered to the Company and may
         be revoked or changed in writing.  In the event of the death of a
         Participant and in the absence of a beneficiary validly
         designated under the Plan who is living at the time of such
         Participant's death, the Company shall deliver such Options,
         Stock Appreciation Rights, Restricted Stock and/or amounts
         payable to the executor or administrator of the estate of the
         Participant, or if no such executor or administrator has been
         appointed (to the knowledge of the Company), the Company, in its
         discretion, may deliver such Options, Stock Appreciation Rights,
         Restricted Stock and/or amounts payable to the spouse or to any
         one or more dependents or relatives of the Participant, or if no
         spouse, dependent or relative is known to the Company, then to
         such other person as the Company may designate.

              (d)  GENDER AND NUMBER.  Except where otherwise indicated by
         the context, any masculine term used herein also shall include
         the feminine; the plural shall include the singular and the
         singular shall include the plural.

              (e)  SEVERABILITY.  In the event any provision of the Plan
         shall be held illegal or invalid for any reason, the illegality
         or invalidity shall not affect the remaining parts of the Plan,
         and the Plan shall be construed and enforced as if the illegal or
         invalid provision had not been included.

              (f)  SUCCESSORS.  All obligations of the Company under the
         Plan, with respect to Awards granted hereunder, shall be binding
         on any successor to the Company, whether the existence of such
         successor is the result of a direct or indirect purchase, merger,
         consolidation, or otherwise, of all or substantially all of the
         business and/or assets of the Company.

    18.  EFFECTIVE DATE. This Plan shall become effective on the Effective
         Date of this Plan.

                                      15



<PAGE>

                                                                 Exhibit 10.6


                             LOSS POOLING AGREEMENT

                                     BETWEEN

                      FARM BUREAU MUTUAL INSURANCE COMPANY

                                       AND

                     WESTERN AGRICULTURAL INSURANCE COMPANY

                            EFFECTIVE JANUARY 1, 1996

<PAGE>

 This AGREEMENT is made by and between FARM BUREAU MUTUAL INSURANCE COMPANY
(Farm Bureau) and WESTERN AGRICULTURAL INSURANCE COMPANY (Western Ag)
(collectively "the Companies") this              day of January, 1996.
                                    ------------
 WHEREAS, Farm Bureau is a mutual insurance company with its principal place of
business in West Des Moines, Iowa, and is engaged in the business of property
and casualty insurance in the states of Iowa and Minnesota; and

 WHEREAS, Western Ag is a stock insurance company with its principal place of
business in Phoenix, Arizona, and is engaged in the business of property and
casualty insurance in the state of Arizona; and

 WHEREAS, the Companies are Farm Bureau affiliated companies authorized to
sell property and casualty insurance in their respective states; and

 WHEREAS, the Companies have entered into reinsurance agreements with other
Farm Bureau affiliated  property and casualty companies with whom they each
share common management, and with other non-affiliated companies; and

 WHEREAS, the Companies wish to enter into a reinsurance agreement which will
allow them to spread, geographically, the risks insured and reinsured by each;

 WHEREAS, the Companies therefore agree to cede and assume business to each and
from each other subject to the terms and conditions as set forth in the balance
of the agreement.

 NOW, THEREFORE, in consideration of the mutual covenants and promises
contained herein, it is agreed as follows:

ARTICLE I - DEFINITIONS

A.   PREMIUMS:

 1.  The term Premiums, as used in this agreement shall mean the sum of the
     following:

     a.   Direct written premiums of  the Companies on all policies, except
          those risks and kinds of insurance specifically excluded pursuant to
          Article XI.

     b.   Except for amounts excluded pursuant to paragraph 2, immediately
          below, all written premiums on reinsurance assumed, less written
          premiums ceded.

     c.   Unearned premiums of each of the Companies on those risks and kinds of
          insurance subject to this agreement at the beginning of each month
          less the amount of unearned premiums as of the end of that same month.


                                        2

<PAGE>

 2.  The following sums shall not be included in the calculation of Premiums, as
     that term is used in this Agreement:

     a.   Premiums ceded by Farm Bureau pursuant to a certain Pooling Agreement
          between Farm Bureau, South Dakota Farm Bureau Mutual Insurance Company
          and Utah Farm Bureau Insurance Company dated 1-1-90.

     b.   Premiums ceded by Western Ag pursuant to a certain Reinsurance
          Contract issued to Western Farm Bureau Mutual Insurance Company by
          Western Ag dated January 1, 1989.

     c.   Premiums ceded by Farm Bureau or Western Ag pursuant to a certain
          agreement entitled  Standard Automobile Reinsurance Pool Contracts, to
          which the Companies are parties, which agreement is dated 1-1-93.

B.   LOSSES:

 1.  The term Losses, as used in this agreement shall mean the sum of the
     following:

     a.   Amounts the Companies pay or advance or become liable to pay pursuant
          to insurance  or reinsurance contracts as the result of losses
          incurred on or after 12:01 a.m., on 1-1-96, in settlement of claims
          and suits and in satisfaction of judgments.

     b.   Interest accrued prior to judgment on any amount paid pursuant to the
          preceding paragraph.

     c.   "Direct Allocated Expenses of Litigation and Adjustment" as that term
          is defined in the NAICs Accounting Practices and Procedures Manual for
          Property and Casualty Insurance Companies.

 2.  In calculating Losses, however, the sum of the following shall be
     subtracted from the amounts calculated pursuant to paragraph 1 of this
     definition:

     a.   Amounts paid to, or expected to be paid to the Companies as the result
          of salvage, subrogation, reinsurance recoveries other than for the
          Agreements identified in paragraphs A(2)(a), (b) and (c) of this
          Article I, or any other similar recoveries.

     b.   Amounts the Companies pay or advance or become liable to pay,
          including interest accrued prior to judgment, on insurance policies
          issued by the Companies, which result from losses on risks or the
          kinds of insurance which are excluded from this agreement pursuant to
          Article XI.

C.   COMBINED PREMIUMS:
     The term Combined Premiums, when used in this agreement shall mean the
     year-to-date sum of the Premiums of the Companies as of the end of any
     given month.

                                        3

<PAGE>

D.   COMBINED LOSSES:
     The term Combined Losses, when used in this agreement shall mean the 
     year-to-date sum of the  Losses of the Companies as of the end of any
     given month.

E.   PROPORTIONATE SHARE:
     The term Proportionate Share, when used in this agreement shall mean the
     percentage which results from dividing the calendar year-to-date Premiums
     of each of the Companies' as of the end of any given month by the Combined
     Premiums as of the end of that same month. The Proportionate Share will be
     determined and set on a calendar year basis with the Proportionate Share
     for each year established at the end of each year of the Agreement. All
     claims incurred during the calendar year will be settled accordingly.

F.   RETAINED LOSSES:
     The term Retained Losses, when used in this agreement shall mean the
     number resulting from multiplying the Proportionate Share of each of the
     Companies times the Combined Losses.

ARTICLE II - EFFECTIVE DATE AND TERM

This agreement shall be effective beginning January 1, 1996. The agreement is a
continuing one and  is unlimited as to duration, but may be terminated upon
mutual consent of the parties at any time, or by 90 day prior written notice by
either party. In the event of termination, all liabilities reinsured  hereunder
shall continue to the same extent and in the same manner as if the agreement had
not been terminated, except as provided in Article XIII.

ARTICLE III - PAYMENT OBLIGATIONS

At the conclusion of each month, the Retained Losses and Combined Losses of the
Companies shall be calculated for the immediately completed month. If one of the
Companies' Retained Losses exceeds its Losses for that month, it shall pay an
amount equal to the difference between its Retained Losses and its Losses to the
other Company. Payment shall be made pursuant to Article IV.

ARTICLE IV - REPORTS AND SETTLEMENTS

Each of the Companies shall provide to the other all necessary data regarding
Premium and Losses in sufficient detail to allow for completion of the annual
statement. Data provided pursuant to this Article IV shall include the
following:

 a.  Monthly report:     Western Ag shall provide a monthly report which shall
 be received by Farm Bureau by the tenth day of the month following the month
 for which the report is given (except the monthly report for December of each
 year, which shall be due on the following January 20), providing the following
 data regarding its Premiums and Losses:

                                        4

<PAGE>

       1)   Written premium
       2)   Unearned premium reserve
       3)   Net case losses
            a)  Paid
            b)  Reserved
       4)   Net IBNR loss reserves.
       5)   Allocated loss adjustment expenses
            a) Paid
            b) Reserved

 Farm Bureau shall provide a monthly report which shall be received by Western
 Ag by the fifteenth (15th) day of the month following the month for which the
 report is given (except the monthly report for December of each year, which
 shall be due on January 30), providing the following data regarding the
 Companies' Premiums and Losses:

       1)   Written premium
       2)   Unearned premium reserve
       3)   Net case losses
            a)  Paid
            b)  Reserved
       4)   Net IBNR loss reserves
       5)   Allocated loss adjustment expense information
            a) Paid
            b) Reserved

     b.   MonthlyAccount and Settlement

       1)   Within thirty (30) days after the close of each month, Farm Bureau
       shall render a monthly account based on the monthly reports for that
       month, setting off paid losses, net of any recoveries, due to or from
       Western Ag.

       2)   Farm Bureau's remittance for any balance payable to Western Ag or
       Western Ag's remittance for any balance payable to Farm Bureau shall be
       made within 30 days of the rendering of the monthly account.

     c.   Additional Reports

     In addition to the Monthly Report, the Companies shall furnish to each
     other such additional  information in such form as may be reasonably
     required for the completion of quarterly and annual statements, internal
     records and reports to each of their own respective insurers. Such
     additional information shall be provided within 30 days after the close of
     each Calendar Quarter.

                                        5

<PAGE>

ARTICLE V - OFFSET

The obligations of the Companies under this Agreement may be offset by
reciprocal obligations so that the net amount only shall be required to be
transferred, except no offset shall be valid under circumstances prohibited by
Section 7427, New York Insurance Laws. An accounting on all transactions shall
be rendered monthly, and the settling of balances shall be made no later than 60
days subsequent to the close of each quarter..

ARTICLE VI - CONDITIONS OF REINSURANCE

The conditions of reinsurance hereunder shall in all cases be identical with the
conditions of the original insurance or as changed during the term of insurance.

ARTICLE VII - INSOLVENCY

Each of the Companies hereto, as the assuming insurer, hereby agrees that all
reinsurance made, ceded, renewed or otherwise becoming effective under this
Agreement shall be payable by the assuming insurer on the basis of the liability
of the ceding insurer under the policy or contract reinsured without diminution
because of the insolvency of the ceding insurer; provided that such reinsurance
shall be payable directly to the ceding insurer or to its liquidator, receiver
or other statutory successor, except as provided by Section 4118 of New York
Insurance Law or except (a) where the contract specifically provides another
payee for such reinsurance in the event of the insolvency of the ceding insurer
and (b) where the assuming insurer, with consent of the direct insured or
insureds, has assumed such policy obligations of the ceding insurer as direct
obligations of the assuming insurer to the payees under such policies and in
substitution for the obligations of the ceding insurer to such payee; and
further provided that the liquidator, receiver or statutory successor of the
ceding insurer shall give written notice of the pendency of any claim against
the insolvent ceding insurer on the policy or contract reinsured within a
reasonable time after such claim; and the assuming insurer may investigate such
claim and interpose, at its own expense, in the proceeding where such claim is
to be adjudicated any defense or defenses which it may deem available to the
ceding insurer or its liquidator, receiver or statutory successor, the expense
thus incurred by the assuming insurer to be chargeable, subject to court
approval, against the insolvent ceding insurer as part of the expense of
liquidation to the extent of a proportionate share of the benefit which may
accrue to the ceding insurer solely as a result of the defense undertaken by the
assuming insurer.

ARTICLE IX - ACCESS TO RECORDS

Each of the Companies shall allow the other party to inspect, at reasonable
times, its records relevant to the business reinsured under this Agreement,
including files concerning claims, losses or legal proceedings which involve or
are likely to involve the other party.



ARTICLE X - ARBITRATION

                                        6

<PAGE>

As a condition precedent to any right of action hereunder, any dispute arising
out of this Agreement shall be submitted to the decision of a board of
arbitration composed of two arbitrators and an umpire, meeting in West Des
Moines, Iowa, unless otherwise agreed by the parties. The members of the board
of arbitration shall be active or retired disinterested officials of insurance
or reinsurance companies. Each party shall appoint its arbitrator and the two
arbitrators shall choose an umpire before instituting the hearing. If the
respondent fails to appoint its arbitrator within four weeks after being
requested to do so by the claimant, the latter shall also appoint the second
arbitrator. If the two arbitrators fail to agree upon the appointment of an
umpire within four weeks after their nomination, each of them shall name three
of whom the other shall decline two and the decision shall be made by drawing
lots. The claimant shall submit its initial brief within 20 days from
appointment of the umpire. The respondent shall submit its brief within 20 days
after receipt of the claimant's brief and the claimant may submit a reply brief
within 10 days after receipt of the respondent's brief. The board shall make its
decision with regard to the custom and usage of the insurance and reinsurance
business. The board shall issue its decision in writing based upon a hearing in
which evidence may be introduced without following strict rules of evidence, but
in which cross examination and rebuttal shall be allowed. The board shall make
its decision within 60 days following the termination of the hearings unless the
parties consent to an extension. The majority decision of the board shall be
final and binding upon all parties in the proceedings. Judgment may be entered
upon the award of the board in any court having jurisdiction thereof. Each party
shall bear the expense of its own arbitrator and shall jointly and equally bear
with the other party the expense of the umpire. The remaining costs of the
arbitration proceedings shall be allocated by the board.

ARTICLE XI - EXCLUSIONS

The risks and kinds of insurance excluded from coverage under this agreement are
those exclusions listed in the 1-1-95 version of American Agricultural Insurance
Company's Basic Provision Section of the Property and Casualty Reinsurance
Treaties as amended, copies of which are attached as Exhibits A and B, and
incorporated herein by reference. These exclusions do not apply to the business
assumed by the Companies which is described in Article I, section A(1)(c).

ARTICLE XII - PRIOR REINSURANCE AGREEMENTS

Except for agreement described in Article I, section A(2)(c), above, dated
January 1, 1988, to which the Companies are parties, upon the execution of this
agreement, the parties hereto simultaneously terminate any and all reinsurance
agreements by and between them heretofore existing, upon the understanding that
this
Agreement shall supersede and exist in substitution for any such prior
agreements.

ARTICLE XIII - COMMUTATION OF LOSS

Either party hereto may request commutation of the ceded reserves for
outstanding losses as of any date during the term of this contract. In the event
the other party agrees to commutation, and upon payment by the parties of
mutually agreed upon amounts representing the commuted value of the ceded
reserves for outstanding losses, the parties shall be relieved of any further
liability hereunder

                                        7

<PAGE>

with respect to losses occurring prior to the date of commutation. In the event
of any irreconcilable differences of opinion as to the commuted value of the
ceded reserves for outstanding losses, the party requesting commutation may
request arbitration and the matter shall be resolved in accordance with the
provisions of Article X.



WESTERN AGRICULTURAL INSURANCE COMPANY


By                                           Date
  ---------------------------                    ----------

  ---------------------------

FARM BUREAU MUTUAL INSURANCE COMPANY


By                                           Date
  ---------------------------                    ----------

  ---------------------------

                                        8

<PAGE>

                                                            Exhibit 10.7


                               SERVICES AGREEMENT

     THIS AGREEMENT is entered into by and between  FBL FINANCIAL GROUP, INC.
(formerly known as "Farm Bureau Multi-State Services, Inc."), an Iowa
corporation, (hereinafter referred to as "FBL"), and FARM BUREAU MANAGEMENT
CORPORATION, an Iowa corporation, (hereinafter referred to as "Management
Corp.").

     WHEREAS, FBL is an insurance holding company and management services
company, which, through its subsidiaries, underwrites, markets and distributes
life insurance, annuities, property-casualty insurance and mutual funds to
individuals and small businesses in 15 midwestern and western states; and

     WHEREAS, Management Corporation is a management company organized for the
purpose of providing centralized management and other financial services for the
Iowa Farm Bureau Federation and some of its subsidiaries and affiliates, and

     WHEREAS, the Iowa Farm Bureau Federation is the majority shareholder of FBL
and Management Corp. wishes to retain the services of FBL in order to assist it
in providing or arranging for the provision of quality, cost efficient services
necessary for the operation of the Iowa Farm Bureau Federation, and some of its
subsidiaries and affiliates; and

     WHEREAS, it is the intent of this Agreement that FBL will provide services
to Management Corp. as described below in accordance with sound business
practices;

     NOW, THEREFORE, in consideration of the mutual promises stated in this
Agreement and intending to be legally bound, the parties agree as follows:

1.   SERVICES PROVIDED BY FBL

     1.1 FBL shall provide personnel competent to perform services for
     Management Corp. as provided in this Agreement.  FBL's personnel shall at
     all times perform their duties in accordance with the Bylaws of Management
     Corp. and subject to the overall policy direction of Management Corp.'s
     Board of Directors.  FBL shall be responsible for the proper performance of
     duties by its personnel and shall be responsible for compensating all
     personnel assigned to perform services for Management Corp.

     1.2 FBL shall consider any request by Management Corp. consistent with the
     requirements of applicable law, to remove employees on FBL's  staff whose
     performance negatively affects Management Corp.

     1.3  Personnel necessary for providing services for Management Corp.
     pursuant to this agreement shall be employed by and shall be employees of
     FBL. FBL shall recruit, hire, train, promote, assign, set the compensation
     for, and, except as otherwise specifically provided in this Agreement,
     shall be solely responsible for discharging such personnel, in order to
     carry out the terms of this Agreement.

     1.4 FBL shall provide human resources services for Management Corp.
     including, but not limited to recruiting, hiring and training Management
     Corp. personnel.

<PAGE>

     1.5 FBL shall provide such additional personnel as may be required by
     Management Corp. so that Management Corp. may continue performing certain
     services including, but not limited to the following: building services,
     food services, administrative services, child care, telephone services,
     stores and mailroom services, wellness and purchasing.

     1.6  LEGAL SERVICES.

          1.6.1 FBL shall provide or arrange for the provisions of legal
     services as are necessary to meet the legal needs of Management Corp.

          1.6.2 FBL shall have authority to initiate, at the direction of and in
     the name of Management Corp., such legal actions or proceedings as are
     ordinary, necessary and advisable in the normal course of business.

          1.6.3  FBL shall arrange for the legal defense of  Management Corp.,
     the Iowa Farm Bureau Federation, its subsidiaries and affiliates, as may
     reasonably be required or necessary, in any and all legal proceedings,
     including administrative proceedings and arbitrations, brought against
     Management Corp., the Iowa Farm Bureau Federation, its subsidiaries and
     affiliates.

     1.7  PROPERTY AND EQUIPMENT.  Except for physical property and equipment
     owned by Management Corp., FBL shall negotiate, contract for and supervise
     the repair and maintenance of physical property and equipment used by
     Management Corp., as shall be reasonably necessary to keep and maintain
     such property in good working order and condition.

     1.8  FARM BUREAU RELATIONS.  FBL shall promote and maintain a productive
     and harmonious relationship with the organizations affiliated with the Iowa
     Farm Bureau Federation.

     1.9  CONFIDENTIALITY OF RECORDS.  FBL shall use all reasonable efforts to
     protect the confidentiality of the records of those entities for whom it
     provides services under this Agreement and shall comply with all applicable
     federal, state and local laws and regulations relating to such records.

2.   FBL'S RIGHTS AND OBLIGATIONS.

     2.1  CONTROL.   Management Corp., acting through its Board of Directors,
     shall, at all times, exercise ultimate control over the assets and
     operation of Management Corp. FBL shall perform the services and functions
     described in this Agreement in accordance with policies, directives,
     resolutions and Bylaws adopted by Management Corp.  Management Corp.
     retains the final authority and responsibility regarding the powers, duties
     and responsibilities vested in it by law and regulation.  In particular,
     without limiting the foregoing, Management Corp. shall continue to exercise
     final approval authority over the following:

          (a)  selection of all members of Management Corp.'s Board of
     Directors;

                                        2

<PAGE>

          (b)  selection of Management Corp.'s officers and the right to require
          FBL to remove any FBL employees who are Management Corp. officers upon
          request of Management Corp.;

          (c)  selection of auditors of Management Corp.'s accounts;

          (d)  to the extent required under procedures and parameters
          established by Management Corp.'s Board of Directors, the terms of all
          Management Corp. contracts;

          (e)  investment activities of Management Corp..

     2.2  SERVICES BY MANAGEMENT CORP.  From time to time, Management Corp. will
     provide various services for FBL. In the event services are provided by
     Management Corp. for FBL, FBL shall reimburse Management Corp. for 100% of
     all expenses incurred in providing those services, plus a fee equal to one
     percent of all such expenses. Fees and reimbursements required by this
     agreement shall be billed monthly.

     2.3  MAINTENANCE OF SOUND OPERATIONS.

          2.3.1  Management Corp. shall conduct its affairs in accordance with
     state and federal law.  Management Corp. shall honor all legitimate debts
     and obligations to its creditors.

          2.3.2  Management Corp. shall cooperate with and assist FBL, to the
     extent of any available resources, in meeting goals and objectives under
     this Agreement.

          2.3.3  During the term of this Agreement, Management Corp. agrees not
     to enter into any arrangement with any other person or entity that will
     directly or indirectly infringe upon or diminish the rights, duties or
     responsibilities of FBL hereunder.

3.   COMPENSATION

     Management Corp. shall reimburse FBL for 100% of all expenses incurred by
     FBL in providing services for Management Corp. pursuant to this Agreement.
     In addition, Management Corp. shall pay FBL a fee equal to one-half of one
     percent of all such expenses. With respect to contributions to non-
     qualified deferred compensation plans on behalf of FBL employees, only
     those amounts actually paid to participants of those non-qualified deferred
     compensation plans will be considered expenses. Fees and reimbursements
     required by this agreement shall be billed monthly.

4.   MISCELLANEOUS.

     4.1  EFFECTIVE DATE.  Subject to any necessary regulatory approval, the
     effective date of this Agreement shall be July 1, 1996.

     4.2  TERM.  The term of this Agreement shall be for a period of ten (10)
     years, which may be extended for additional ten (10) year terms by written
     agreement of the parties.

                                        3

<PAGE>

     4.3  TERMINATION.

          4.3.1  This Agreement may be terminated by either party upon one
     hundred eighty (180) days' prior written notice to the other party.

          4.3.2  Either party may terminate this Agreement at any time upon
     delivery of written notice (i) if the other party applies for or consents
     to the appointment of a receiver, trustee or liquidator of all or a
     substantial part of its assets, files a voluntary petition in bankruptcy,
     admits in writing its inability to pay its debts as they become due, makes
     a general assignment for the benefit of creditors, files a petition or an
     answer seeking reorganization or arrangement with creditors or taking
     advantage of any insolvency law; or (ii) if an order, judgment or decree is
     entered by a court of competent jurisdiction adjudicating the other party
     bankrupt or insolvent, approving a petition seeking reorganization, or
     appointing a receiver, trustee or liquidator of all or a substantial part
     of its assets.

          4.3.3  In the event of termination by either party for any reasons,
     FBL shall proceed to transfer all of its responsibilities under this
     Agreement to Management Corp., or any management company designated by
     Management Corp., in an orderly fashion subject to full and complete
     accounting.

          4.3.4  Upon termination of this Agreement at the expiration of the
     stated term, or upon earlier termination as provided above, Management
     Corp. shall pay FBL a termination fee.  The termination fee will be equal
     to the amount necessary to fund all employee related expenses accrued as of
     the date of termination, assuming for the purpose of this calculation that
     the employment of each employee of FBL ends on the date the Agreement
     terminates.

     4.4  ASSIGNMENT AND DELEGATION.

          4.4.1  This Agreement shall be binding upon and inure to the benefit
     of the parties hereto and their respective successors and assigns.  Either
     party may assign its rights and responsibilities under this Agreement to
     any entity which controls or is controlled by such party.  For the purpose
     of this paragraph, "control" means the ability to direct or cause the
     direction of another.

          4.4.2  Except as provided in subsection 4.4.1 above, neither party
     shall in any manner inconsistent with this Agreement assign, subcontract or
     otherwise delegate its duties under this Agreement unless the other party
     approves by prior written consent.

     4.5  INTERPRETATION.  The validity, enforceability and interpretation of
     any of the clauses of this Agreement shall be determined and governed by
     the laws of Iowa.  The invalidity or unenforceability of any term or
     provision of this Agreement shall not, unless otherwise specified herein,
     affect the validity or enforceability of any other term or provisions.

     4.6  INDEPENDENT CONTRACTORS.  Nothing in this Agreement shall affect the
     separate identities of Management Corp. and FBL.  The parties to this
     Agreement do not intend to create a partnership or agency relationship
     other than as provided in this Agreement.  Except as specifically agreed
     herein, neither party to this Agreement intends to be the partner or agent
     of the other.  Neither party intends to limit the other party in any manner


                                        4

<PAGE>

     in the conduct of its businesses, ventures or activities not specifically
     provided for in this Agreement.

     4.7  COMPLETE AGREEMENT.  This Agreement, including its attachments,
     includes all the terms and conditions agreed upon by the parties, and
     supersedes all other agreements, oral or written between the parties.

     4.8  AMENDMENTS.  This Agreement may be amended at any time by mutual
     agreement of the parties, provided that any amendment shall be in writing
     and signed by both parties before it becomes effective.

     4.9  NOTICES.  Any notice required to be given by this Agreement shall be
     in writing and shall be sent by certified mail, return receipt requested,
     postage prepaid, to FBL at:

          5400 University Avenue
          West Des Moines, Iowa  50266

     or to Management Corp. at:

          5400 University Avenue
          West Des Moines, Iowa 50266

     4.10 HEADINGS.  The headings in this Agreement are for convenience of
     reference only and are not intended to define, limit or describe the scope
     or intent of any provision of this Agreement.


     4.11 WAIVER.  The waiver by either party of any of the terms or provisions
     of this Agreement shall not constitute a waiver of any of its other terms
     or provisions.  No waiver of any provision of this Agreement shall
     constitute a continuing waiver, unless otherwise expressly mutually agreed
     between the parties as provided in Section 4.8.

     IN WITNESS WHEREOF, the parties hereto have executed this Agreement on the
   day of                  , 1996.
- ---       -----------------

ATTEST                   FBL FINANCIAL GROUP, INC.

                         By:
- -------------------         ----------------------
Secretary
                         Title: 
                                -----------------------
                         Date:  
                                ------------
ATTEST                   FARM BUREAU MANAGEMENT CORPORATION


                         By:
- -------------------          ---------------------------
Secretary
                         Title: 
                                ------------------------
                         Date: 
                                ------------

                                        5

<PAGE>

                                                                   Exhibit 10.12



                                BACK-UP AGREEMENT

     Agreement made this 30th day of April, 1996, by and between the Iowa Farm
Bureau Federation (the "Federation") and FBL Financial Group, Inc. ("FBL"), as
follows:

1.   FBL has approved a Plan of Recapitalization (the "Plan"), pursuant to which
FBL intends, and hereby agrees, to offer to the Class A Common Stockholders of
FBL the right to exchange shares of Class A Common Stock of FBL for shares of
Series A Cumulative Voting Preferred Stock ("Series A Preferred Stock") of FBL,
on a share for share basis, pursuant to the terms of an exchange offer
(the "Exchange Offer").  5,000,000 shares of Series A Preferred Stock in the
aggregate will be offered for exchange pursuant to the Exchange Offer and each
holder of Class A Common Stock of FBL at the close of business on the date of
adoption of the Plan (the "record date") will be entitled to accept the Exchange
Offer with respect to that number of shares that bears the same percentage
relationship to the total number of shares of Class A Common Stock owned by such
stockholder on the Record Date as 5,000,000 bears to the total number of shares
of Class A Common Stock outstanding on the Record Date.

2.   The Federation hereby agrees to exchange shares of its Class A Common Stock
of FBL for all shares of Series A Preferred Stock offered to it pursuant to the
Exchange Offer, and, in addition, to exchange one additional share of its Class
A Common Stock of FBL for each share of Series A Preferred Stock offered to
other shareholders of FBL pursuant to the Exchange Offer, and not accepted by
such other shareholders in accordance with the terms of the Exchange Offer at
the expiration of the Exchange Offer.

3.   The closing of the Exchange Offer shall occur at the offices of FBL or such
other place as FBL may specify in conjunction with the closing of the sale by
certain holders of Class A Common Stock of FBL to the underwriters in connection
with the initial public offering of Class A Common Stock of FBL.  This agreement
and the obligations hereunder shall terminate if the closing of the sale of
Class A Common Stock of FBL to the underwriters in connection with the initial
public offering of Class A Common Stock of FBL has not occurred on or before
September 30, 1996.

IN WITNESS WHEREOF THE PARTIES HERETO HAVE EXECUTED AND DELIVERED THIS AGREEMENT
ON DATE FIRST ABOVE WRITTEN.


FBL Financial Group, Inc.                    Iowa Farm Bureau Federation


By: /s/ Stephen M. Morain                    By: /s/ Eugene A. Maahs
   --------------------------                   --------------------------
    STEPHEN M. MORAIN                           EUGENE A. MAAHS
    SR. VICE PRESIDENT AND                      EXECUTIVE DIRECTOR AND
      GENERAL COUNSEL                             SECRETARY-TREASURER

<PAGE>

                                                                   Exhibit 23(b)

                         [ERNST & YOUNG LLP LETTERHEAD]




                         Consent of Independent Auditors




We consent to the reference to our firm under the captions "Summary Consolidated
Financial Data", "Selected Consolidated Financial Data" and "Experts" and to the
use of our reports dated March 12, 1996, in the Registration Statement (Form 
S-1, No. 333-4332) and related Prospectus of FBL Financial Group, Inc. for the
registration of Class A Common Stock without par value.


                                             /s/ Ernst & Young LLP

Des Moines, Iowa
June 17, 1996

<TABLE> <S> <C>

<PAGE>
<ARTICLE> 7
<MULTIPLIER> 1,000
       
<S>                             <C>                     <C>
<PERIOD-TYPE>                   3-MOS                   YEAR
<FISCAL-YEAR-END>                          DEC-31-1996             DEC-31-1995
<PERIOD-START>                             JAN-01-1996             JAN-01-1995
<PERIOD-END>                               MAR-31-1996             DEC-31-1995
<DEBT-HELD-FOR-SALE>                         1,372,742               1,393,060
<DEBT-CARRYING-VALUE>                          721,083                 683,149
<DEBT-MARKET-VALUE>                            728,944                 712,476
<EQUITIES>                                      90,856                  83,714
<MORTGAGE>                                     267,534                 266,623
<REAL-ESTATE>                                   28,997                  28,604
<TOTAL-INVEST>                               2,668,001               2,646,123
<CASH>                                               0                       0
<RECOVER-REINSURE>                              33,030                  31,845
<DEFERRED-ACQUISITION>                         146,573                 135,061
<TOTAL-ASSETS>                               3,120,166               3,090,851
<POLICY-LOSSES>                              2,110,245               2,075,927
<UNEARNED-PREMIUMS>                             16,292                  15,906
<POLICY-OTHER>                                  25,914                  25,499
<POLICY-HOLDER-FUNDS>                          220,468                 215,242
<NOTES-PAYABLE>                                 11,776                  12,604
                                0                       0
                                          0                       0
<COMMON>                                       151,340                 146,481
<OTHER-SE>                                     404,680                 417,817
<TOTAL-LIABILITY-AND-EQUITY>                 3,120,166               3,090,851
                                      37,398                 148,042
<INVESTMENT-INCOME>                             52,428                 223,108
<INVESTMENT-GAINS>                             (2,098)                   5,883
<OTHER-INCOME>                                   5,592                  28,952
<BENEFITS>                                      50,954                 198,038
<UNDERWRITING-AMORTIZATION>                      2,689                  10,727
<UNDERWRITING-OTHER>                            13,091                  62,704
<INCOME-PRETAX>                                 15,957                  90,447
<INCOME-TAX>                                     5,689                  32,070
<INCOME-CONTINUING>                             10,889                  59,628
<DISCONTINUED>                                       0                       0
<EXTRAORDINARY>                                      0                       0
<CHANGES>                                            0                       0
<NET-INCOME>                                    10,889                  59,628
<EPS-PRIMARY>                                     0.46                    2.53
<EPS-DILUTED>                                     0.46                    2.53
<RESERVE-OPEN>                                       0                  12,182
<PROVISION-CURRENT>                                  0                  14,529
<PROVISION-PRIOR>                                    0                   (908)
<PAYMENTS-CURRENT>                                   0                   7,678
<PAYMENTS-PRIOR>                                     0                   5,351
<RESERVE-CLOSE>                                      0                  12,774
<CUMULATIVE-DEFICIENCY>                              0                   (908)
        

</TABLE>


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