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OMB APPROVAL
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OMB Number: 3235-0415
Expires: October 31, 1997
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
SCHEDULE 13G
Under the Securities Exchange Act of 1934
(Amendment No. ________)*
Boston Communications Group, Inc.
- --------------------------------------------------------------------------------
(Name of Issuer)
Common Stock, $.01 par value per share
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(Title of Class of Securities)
100582105
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(CUSIP Number)
Check the following box if a fee is being paid with the statement [_]. (A fee
is not required only if the reporting person: (1) has a previous statement on
file reporting beneficial ownership of more than five percent of the class of
securities described in Item 1; and (2) has filed no amendment subsequent
thereto reporting beneficial ownership of five percent or less of such class.)
(See Rule 13d-7.)
*The remainder of this cover page shall be filled out for a reporting person's
initial filing on this form with respect to the subject class of securities,
and for any subsequent amendment containing information which would alter
disclosures provided in a prior cover page.
The information required on the remainder of this cover page shall not be
deemed to be "filed" for the purpose of Section 18 of the Securities Exchange
Act of 1934 ("Act") or otherwise subject to the liabilities of that section of
the Act but shall be subject to all other provisions of the Act (however, see
the Notes).
Page 1 of 5 pages
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CUSIP NO. 100582105 13G PAGE 2 OF 5 PAGES
- ----------------------- ---------------------
- ------------------------------------------------------------------------------
NAME OF REPORTING PERSON
1 S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
Paul J. Tobin
- ------------------------------------------------------------------------------
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*
2 (a) [_]
(b) [_]
N/A
- ------------------------------------------------------------------------------
SEC USE ONLY
3
- ------------------------------------------------------------------------------
CITIZENSHIP OR PLACE OF ORGANIZATION
4
United States
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SOLE VOTING POWER
5
NUMBER OF
424,331
SHARES -----------------------------------------------------------
SHARED VOTING POWER
BENEFICIALLY 6
OWNED BY 0
-----------------------------------------------------------
EACH SOLE DISPOSITIVE POWER
7
REPORTING
424,331
PERSON -----------------------------------------------------------
SHARED DISPOSITIVE POWER
WITH 8
0
- ------------------------------------------------------------------------------
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
9
824,331
- ------------------------------------------------------------------------------
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES
10 CERTAIN SHARES* [_]
N/A
- ------------------------------------------------------------------------------
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9)
11
6.47%
- ------------------------------------------------------------------------------
TYPE OF REPORTING PERSON*
12
IN
- ------------------------------------------------------------------------------
*SEE INSTRUCTIONS BEFORE FILLING OUT!
Page 2 of 5 pages
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CUSIP NO. 100582105 13G Page 3 of 5 Pages
Item 1(a). Name of Issuer:
- --------- --------------
Boston Communications Group, Inc.
Item 1(b). Address of Issuer's Principal Executive Offices:
- --------- -----------------------------------------------
100 Sylvan Road
Woburn, Massachusetts 01801
Item 2(a). Name of Person Filing:
- --------- ---------------------
Paul J. Tobin
Item 2(b). Address of Principal Business Office or, if none, Residence:
- --------- -----------------------------------------------------------
c/o Boston Communications Group, Inc.
100 Sylvan Road
Woburn, Massachusetts 01801
Item 2(c). Citizenship:
- --------- -----------
Mr. Tobin is a citizen of the United States
Item 2(d): Title of Class of Securities:
- --------- ----------------------------
Common Stock, $.01 par value
Item2(e). CUSIP Number:
- -------- ------------
CUSIP No. 100582105
Item 3. Status if filed pursuant to Rules 13d-1(b) or 13d-2(b):
- ------- ------------------------------------------------------
Not Applicable.
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CUSIP NO. 100582105 13G Page 4 of 5 Pages
Item 4. Ownership:
- ------ ---------
(a) Amount Beneficially Owned by Reporting Person:
824,331; 424,331 of which are held in a trust over which Mr. Tobin
is co-trustee; and 400,000 of which are held in a trust over which
Mr. Tobin's spouse is co-trustee.
(b) Percent of Class:
6.47%
(c) Number of shares as to which Reporting Person has:
(i) sole power to vote or to direct the vote 0
------------
(ii) shared power to vote or to direct the vote 424,331
---------------
(iii) sole power to dispose or to direct the disposition of
0
---------------------
(iv) shared power to dispose or to direct the disposition
of 424,331
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Item 5. Ownership of Five Percent of Less of a Class.
--------------------------------------------
If this statement is being filed to report the fact that as of the
date hereof the reporting person has ceased to be the beneficial owner
of more than 5% of the class of securities, check the following: [_]
Item 6. Ownership of More than Five Percent on Behalf of Another Person.
- ------ ---------------------------------------------------------------
Not applicable.
Item 7. Identification and Classification of the Subsidiary Which Acquired the
- ------ ----------------------------------------------------------------------
Security being Reported on By the Parent Holding Company.
--------------------------------------------------------
Not applicable.
Item 8. Identification and Classification of Members of the Group.
- ------ ---------------------------------------------------------
Not applicable.
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CUSIP NO. 100582105 13G Page 5 of 5 Pages
Item 9. Notice of Dissolution of Group.
- ------ ------------------------------
Not applicable.
Item 10. Certification.
- ------- -------------
Not applicable.
SIGNATURE
After reasonable inquiry and to the best of my knowledge and belief, I
certify that the information set forth in this statement is true, complete and
correct.
February 14, 1997
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Date
/s/ Paul J. Tobin
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Paul J. Tobin
