PRECISION RESPONSE CORP
10-K405, 1998-03-31
BUSINESS SERVICES, NEC
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<PAGE>   1
                       SECURITIES AND EXCHANGE COMMISSION
                                WASHINGTON, D.C.

                                    FORM 10-K

       [X] Annual report pursuant to Section 13 or 15(d) of the Securities
                              Exchange Act of 1934

                   For the fiscal year ended DECEMBER 31, 1997

     [ ] Transition report pursuant to Section 13 or 15(d) of the Securities
                              Exchange Act of 1934

                 For the transition period from        to      
                                                ------    -----

                         Commission file number: 0-20941

                         PRECISION RESPONSE CORPORATION
             (Exact name of Registrant as specified in its charter)


                  FLORIDA                               59-2194806
      (State or other jurisdiction of       (I.R.S. Employer Identification No.)
       incorporation or organization)


                  1505 N.W. 167TH STREET, MIAMI, FLORIDA 33169
               (Address of principal executive offices)(Zip code)

                                 (305) 626-4600
              (Registrant's telephone number, including area code)

        Securities registered pursuant to Section 12(b) of the Act: NONE

           Securities registered pursuant to Section 12(g) of the Act:
                          COMMON STOCK, $0.01 PAR VALUE
                                (Title of class)

         Indicate by check mark whether the Registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
Registrant was required to file such reports), and (2) has been subject to such
filing requirements for the past 90 days. YES [X] NO [ ]

         Indicate by check mark if disclosure of delinquent filers pursuant to
Item 405 of Regulation S-K is not contained herein, and will not be contained,
to the best of Registrant's knowledge, in definitive proxy or information
statements incorporated by reference in Part III of this Form 10-K or any
amendment to this Form 10-K. [X]

         ON MARCH 20, 1998, THE REGISTRANT HAD 21,549,000 OUTSTANDING SHARES OF
COMMON STOCK, $0.01 PAR VALUE, AND BASED UPON THE CLOSING MARKET PRICE OF THE
REGISTRANT'S COMMON STOCK ON THE NASDAQ NATIONAL MARKET ON SUCH DATE, THE
AGGREGATE MARKET VALUE OF THE SHARES OF COMMON STOCK HELD BY NON-AFFILIATES OF
THE REGISTRANT WAS APPROXIMATELY $86,036,000.

                       DOCUMENTS INCORPORATED BY REFERENCE

         Certain portions of the Registrant's Definitive Proxy Statement for its
1998 Annual Meeting of Shareholders are incorporated by reference in Part III of
this report.


<PAGE>   2


                                      INDEX
<TABLE>
<CAPTION>
                                                                                                               PAGE
                                                                                                               ----
                                                      PART I.
<S>   <C>                                                                                                       <C>
ITEM NO.
- --------

      1.            Business.....................................................................................3

      2.            Properties..................................................................................11

      3.            Legal Proceedings...........................................................................12

      4.            Submission of Matters to a Vote of Security-Holders.........................................13

                                                     PART II.

      5.            Market for the Registrant's Common Equity and Related Stockholder Matters...................14

      6.            Selected Financial Data.....................................................................16

      7.            Management's Discussion and Analysis of Financial Condition and Results of
                    Operations..................................................................................17

      8.            Financial Statements and Supplementary Data.................................................28

      9.            Changes in and Disagreements With Accountants on Accounting and Financial Disclosure........28

                                                     PART III.

     10.            Directors and Executive Officers of the Registrant..........................................28

     11.            Executive Compensation......................................................................28

     12.            Security Ownership of Certain Beneficial Owners and Management..............................28

     13.            Certain Relationships and Related Transactions..............................................28

                                                     PART IV.

     14.            Exhibits, Financial Statement Schedules and Reports on Form 8-K.............................29
</TABLE>









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<PAGE>   3


                                     PART I.

ITEM 1.       BUSINESS

GENERAL

         Precision Response Corporation ("PRC" or the "Company") was
incorporated in 1982 as a fulfillment company and is currently a leading
full-service provider of telephone-based customer service and marketing
solutions on an outsourced and cosourced basis to large corporations. Through
the integration of its teleservicing, information marketing and management, and
fulfillment capabilities, the Company is able to provide a "one-stop" solution
to meet its clients' needs. The Company believes that its one-stop approach,
combined with its sophisticated use of advanced technology, provides a distinct
competitive advantage in attracting clients seeking to cost-effectively contact
or service prospective and/or existing customers.

         Since 1993, the Company has focused primarily on attracting large
corporate clients that have significant customer service needs, including
database design and management and substantial ongoing teleservicing needs.
Typically, the Company's customer service representatives are dedicated to a
specific PRC client. The Company believes that the inbound (customer-initiated)
segment of the teleservices industry possesses the greatest long-term growth
potential and is, therefore, concentrating its efforts primarily on that
industry niche. The Company's teleservicing activities principally involve
inbound calls. In most cases, outbound (PRC-initiated) calls are made to
existing customers of a PRC client or to respond to customer-initiated
inquiries. In 1997, 80% of the Company's revenues from teleservicing activities
were derived from inbound calls.

         The Company currently operates approximately 4,500 workstations in
eight telephone call centers capable of handling up to 65 million calls per
month.

         The Company is a Florida corporation and its principal executive office
is located at 1505 N.W. 167th Street, Miami, Florida 33169.

RECENT DEVELOPMENTS

         Effective January 29, 1997 (the actual closing date was February 4,
1997), the Company and certain selling shareholders completed a second equity
offering of 4,740,000 shares of common stock at an offering price of $35.125 per
share (the "Second Equity Offering"). Of the 4,740,000 shares, 1,500,000 shares
were sold by the Company. Net proceeds to the Company from the Second Equity
Offering in the amount of $49.2 million, after deducting $3.5 million in costs
associated with the offering, were used for call center expansion, other capital
expenditures necessary to support the Company's growth, working capital and
other general corporate purposes. See Note 2 - Public Offerings of the Notes to
the Consolidated Financial Statements included elsewhere in this report (the
"Notes to the Financial Statements").

         During the third quarter of 1997, the Company initiated an extensive
and systematic review of its operations and cost structure in response to
inefficiencies primarily resulting from the addition of capacity and
infrastructure to accommodate a contract for its largest client that was
delayed indefinitely and an across-the-board price reduction imposed by this
client. This review focused on reducing operating expenses, increasing customer
service efficiencies and generally strengthening the Company's position to
provide telephone-based customer service and marketing solutions on an
outsourced and cosourced basis to large corporations.

         As a result of this review, the Company announced a major restructuring
and cost reduction plan designed to reduce its cost structure and adjust its
infrastructure to significantly improve operating efficiencies and performance
as the Company shifts its customer base to a more diversified portfolio. The
Company expects to realize $1.6 million in savings from the consolidation of
three administrative locations into unused space at an existing facility, $6.0
million in savings from a 10% reduction in




                                      -3-

<PAGE>   4

overhead and administrative headcount due to the consolidation and
reorganization of various functional departments, $0.2 million in savings from
the integration and enhancement of financial and operating systems and $2.2
million in other cost savings initiatives mainly related to renegotiations of
service contracts and reassessment of corporate expenditure policies. Therefore,
once fully implemented, the cost reductions are expected to result in annual
savings of approximately $10.0 million. The Company began to benefit from these
cost savings beginning in the fourth quarter of 1997; however, the full impact
of the cost savings initiatives will not be realized until substantially all of
these initiatives have been effected which is now expected to be by the second
quarter of 1998.

         In late November 1997, the Company adopted a plan to reset, effective
December 5, 1997 (the "Repricing Date"), the exercise price of all outstanding
employee stock options. The Company offered each employee holding outstanding
stock options (approximately 170 employees in total) the opportunity to change
the option price, date of grant and vesting period as of the Repricing Date with
respect to his or her respective outstanding stock options. Under the terms of
the plan, an employee's previously granted stock options would be cancelled,
including any vested options, and such employee would receive the equivalent
number of new stock options at an exercise price equal to the fair market value
of the Company's common stock on the Repricing Date ($7.875 per share). The new
stock options received by an employee would have a vesting schedule the same as
such employee's cancelled stock options except that vesting for the new stock
options would commence from the Repricing Date. Generally, the new grants would
vest at 20% on each of the first five anniversaries from the Repricing Date. The
Company's plan was accepted by approximately 125 employees with respect to
925,000 outstanding stock options.See "Market for the Registrant's Common Equity
and Related Stockholder Matters - Recent Sales of Unregistered Securities" and
Note 11 - Stock-Based Compensation Plans of the Notes to the Financial
Statements.

         On March 2, 1998, the Company entered into a new three-year, $25.0
million revolving credit facility, replacing its existing senior credit
facility. The new revolving credit facility accrues interest at the Company's
option at (i) the greater of the prime rate or the federal funds rate plus .50%,
or (ii) the LIBOR rate plus a specified percentage based upon the ratio of
funded debt to earnings before interest, taxes, depreciation and amortization
("EBITDA"). The Company may borrow up to 80% of eligible accounts receivable.
See "Management's Discussion and Analysis of Financial Condition and Results of
Operations - Liquidity and Capital Resources" and Note 16 - Subsequent Events of
the Notes to the Financial Statements.

INDUSTRY OVERVIEW

         The telephone-based marketing and customer service industry has
experienced substantial growth over the past ten years. Telephone-based direct
marketing expenditures increased from an estimated $34 billion in 1984 to an
estimated $85 billion in 1997. Telephone contact with customers is increasing as
more companies realize its benefits, including high response rates, low cost per
transaction and direct interaction with customers, which allow on-line access to
detailed customer or product information and immediate response to customer
inquiries. With the proliferation of toll-free numbers, the telephone is a
principal means of providing customer service.

         The Company believes that only a small percentage of the estimated $85
billion in teleservicing expenditures in 1997 was for outsourced services. The
Company expects that large companies increasingly will outsource these
activities in order to focus internal resources on their core competencies and
to improve the quality and cost-effectiveness of their customer service and
marketing efforts by using the experience and specialized capabilities of
larger-scale teleservices providers. The Company also believes that
organizations with superior customer service and sophisticated advanced
technology, such as PRC, will particularly benefit from this outsourcing trend.

         PRC believes that the long-term outlook for the outsourcing trend in
teleservicing is good. However, during 1997, the outsource service providers in
the industry experienced widespread difficulties related to significant
outsourcing cutbacks by two companies believed to be among the largest
outsourcers of teleservicing. One of the companies dramatically scaled back its
telephone based-marketing efforts as




                                      -4-

<PAGE>   5

it worked to redefine itself in an environment of deregulation and increasingly
intense competition. The other company experienced a prolonged strike and was
forced to greatly reduce its outsourced telephone service operations.

         The cutbacks by these two companies in 1997 greatly contributed to a
condition of over capacity in the industry which triggered excessive operating
costs, pricing pressures and, ultimately, reduced margins for many companies
that provide teleservicing on an outsourced basis. The Company believes that the
current situation of over capacity is a near-term problem.

         The teleservices industry has evolved over the last ten years from
primarily single-facility, low-technology environments to large, full-service
organizations with multi-location, high-volume call centers. This evolution has
resulted primarily from the development of sophisticated computer and
telecommunications equipment and software which enable teleservices providers to
implement large-scale, professional programs. However, the industry remains
highly fragmented and is comprised of a large number of in-house operations and
independent companies. Many of these organizations provide only a limited number
of services.

BUSINESS STRATEGY

         PRC's objective is to become the premier full-service provider of
telephone-based customer service and marketing solutions. The Company's strategy
for achieving this objective is to offer high-quality, fully integrated services
to its clients that are customized to address each client's unique needs and to
improve the quality and cost-effectiveness of the client's customer service and
marketing operations. The Company seeks to implement this strategy through the
following:

"ONE-STOP" SOLUTIONS THROUGH FULLY INTEGRATED SERVICES

         The Company's integration of teleservicing, information marketing and
management and fulfillment services as part of a one-stop solution provides a
cost-effective and efficient method for its clients to manage their growing
customer service and direct marketing needs. The Company is typically involved
in all stages of formulating, designing and implementing its clients' customer
service and marketing programs. PRC believes that this solution-oriented,
value-added approach to addressing its clients' needs distinguishes PRC from its
competitors and plays a vital role in the Company's ability to attract and
retain clients.

INFORMATION SERVICES CAPABILITIES

         Through the efforts of its information services group, which is
currently comprised of approximately 175 information systems specialists, the
Company is able to rapidly design, develop and implement application software
for each client's unique customer service and marketing programs. PRC offers a
wide array of services, including formulating, designing and customizing
teleservicing applications, programming, and demographic and psychographic
profiling. The information services group also integrates the Company's
centrally managed wide area network with the client's management information
systems, thereby enabling clients to access real-time program information and
obtain comprehensive trend analyses. As the needs of a client evolve, PRC's
information systems specialists work with the client to modify the program. The
Company believes that the services provided by its information systems
specialists attract clients with long-term, complex teleservicing needs.

ADVANCED TECHNOLOGY

         The Company's sophisticated use of advanced technology enables it to
develop and deliver solutions to its clients' complex customer service and
marketing needs. PRC has developed a specialized component-based development
software strategy with related proprietary products. PRC has also developed PRC
On-Line and Precision Resolution, specialized software which cost-effectively
utilize the Company's hardware capabilities. PRC's component-based software
approach allows 



                                      -5-


<PAGE>   6
the Company's information services group to build and test call center
applications much more quickly than with conventional approaches. As a result,
clients receive a call center solution of superior quality. PRC On-Line, a
proprietary software package, allows PRC clients to review their programs
on-line, in real-time, to obtain comprehensive trend analyses and to instantly
alter program parameters, thus providing a seamless interaction with its
clients' systems. Precision Resolution is an automated, real-time system for
batch and off-line processing. This allows PRC to dynamically manage the people
processes and workflow, including error resolution and record standardization of
highly transactional databases.

LONG-TERM CLIENT RELATIONSHIPS

         The Company seeks to develop long-term client relationships by becoming
an integral part of its clients' overall customer service and marketing efforts.
Dedicated general manager teams, headed by a general manager and comprised of
representatives of the teleservices, information services and fulfillment
operating groups, are assigned to and work closely with each client to
formulate, design, implement, and operate the client's program throughout its
term. In addition, the Company's customer service representatives typically are
trained for and dedicated to only one client's program. This close working
relationship and continuity of personnel positions PRC as a strategic partner
with its clients.

STRONG COMMITMENT TO QUALITY

         PRC strives to achieve the highest quality standards in the industry.
As of February 28, 1998, approximately 96% of PRC's customer service
representatives are full-time which the Company believes results in greater
stability and quality in its workforce. The Company has developed a rigorous
screening process for new hires. All new representatives participate in
extensive classroom and on-the-job training programs lasting up to five weeks;
however, a typical client program involves approximately two weeks of on-the-job
training. After training, each representative's performance is monitored
regularly through on-site supervision, remote and on-site call monitoring and
on-line performance tracking. The Company's client commitment team ensures that
the Company fulfills its commitments in connection with each client program in a
timely manner. Because PRC's services involve direct contact with its clients'
customers, the Company's commitment to quality is critical to its ability to
attract and retain clients.

OPERATIONS OVERVIEW

         PRC's operations are organized to effectively provide one-stop
solutions for its clients' customer service and marketing needs.

         MANAGEMENT OF CLIENTS THROUGH GENERAL MANAGERS' TEAMS. Each client
program is managed by a general manager who is generally dedicated to a single
or a small group of clients and is the sole point of contact for all matters
related to the clients' program. The general manager's responsibility includes
full operational, financial and client relations functions. The general manager
assembles a client commitment team consisting of members from the teleservices,
information services and fulfillment operating groups which is assigned
responsibility for that program. This team works with the client to formulate
and design a customer service or marketing program tailored to achieve that
client's objectives. In implementing the program, the team is supported by the
human resources department which carefully selects the customer service
representatives for that particular program. In addition, the quality assurance
and client commitment teams monitor the program to ensure that it is carried out
in accordance with specifications. The Company believes that its integrated team
approach and solution-oriented focus provide PRC with a distinct competitive
advantage.

         PROGRAM FORMULATION AND DESIGN. PRC's general manager team works with
the client to formulate a customer service and marketing program suited to the
client's needs. The information services group uses its substantial expertise in
rapid application development and systems integration to help clients more
effectively target marketing programs, resulting in higher response rates and
profitability, and to design customer service programs which capture information
useful in the client's 



                                      -6-

<PAGE>   7
customer retention programs and other marketing efforts. PRC offers a wide
array of services, including formulating, designing and customizing database
architecture, programming, demographic and psychographic profiling, and
scripting. PRC's component-based softare approach allows the information
services group to build and test call center applications much more quickly than
with conventional approaches. As a result, clients receive a call center
solution of superior quality.

         PROGRAM IMPLEMENTATION. PRC's general manager team works with the
teleservices and fulfillment operating groups to implement the client's customer
service and/or marketing program. Teleservicing operations involve direct
communication with the clients' customers through inbound or outbound calls. In
1997, teleservicing activities accounted for 74% of the Company's total
revenues. Of this amount, 80% was from inbound calls.

         In handling inbound calls, the Company's customer service
representatives respond to a variety of customer requests, including inquiries,
complaints, direct mail responses and order processing. The customers typically
call a toll-free "800" number to request product or service information, place
an order for a product or service, or obtain assistance regarding a previous
order or purchase (including "help line" support). PRC's automated call
distributors and digital switches identify each inbound call by "800" number and
route the call to a PRC representative trained for that particular client's
program. Simultaneously with receipt of the call, the representative's computer
screen displays customer, product and service information relevant to the call.

         PRC's outbound services include conducting customer satisfaction and
preference surveys and cross-selling client products, as well as providing
proactive customer management with the goal of increased sales and enhanced
customer retention. Almost all outbound calls are in response to
customer-initiated inquiries or are made to a client's existing customers. The
Company's outbound call management system utilizes predictive dialers which
automatically dial the telephone numbers, determine if a live connection is made
and present connected calls to a customer service representative who has been
trained specifically for that client's program. The customer's name, other
information about the customer and the program script simultaneously appear on
the customer service representative's computer screen. The representative then
uses the script to take an order for the client's product or service or to
request information for addition to the client's database.

         The Company's teleservicing operations have been greatly enhanced by
the use of universal workstation technology. Universal workstations allow the
customer service representative to handle either inbound or outbound calls as
dictated by demand. From the client's standpoint, universal workstations provide
increased efficiencies by allowing the customer service representative (for
whose service the client generally pays on an hourly basis) to be productive
with either inbound or outbound calls. As of December 31, 1997, substantially
all of the Company's workstations were universal workstations.

         Information obtained during a customer call by the PRC customer service
representative is captured by the Company's database marketing and management
systems. This information is used by PRC to ensure high quality performance and
to provide fulfillment services, if necessary. PRC's database marketing and
management technology also enables the Company to seamlessly connect with its
clients' systems and thus deliver on-line, real-time program information. PRC's
clients accessing this information through PRC On-Line or other reports to
obtain comprehensive trend analyses are able to monitor, evaluate and alter
program parameters as necessary to improve effectiveness.

         Fulfillment services include high-speed laser and electronic document
printing, lettershop, and mechanical inserting, sorting, packaging and mailing
capabilities. While fulfillment services represent a relatively small portion of
the Company's revenues, they enable the Company to support full-service customer
service and marketing programs by managing and fulfilling requests for
literature, products and other specialty items and by permitting the rapid
distribution of client marketing information. Fulfillment services accounted for
10% of the Company's total revenues in 1997.



                                      -7-

<PAGE>   8
         QUALITY ASSURANCE. PRC maintains its strong commitment to quality
through its quality assurance and client commitment teams. Within each of PRC's
operating departments, the quality assurance teams monitor performance to ensure
that the Company's services are delivered at a level of quality that meets both
the Company's and the client's standards. The client commitment team functions
on a Company-wide basis to audit the fulfillment of the Company's commitments to
the client with respect to each program.

         CLIENT REPORTING. Data derived from marketing and customer service
programs are a source of valuable information to PRC's clients in evaluating
ongoing programs and planning and designing future programs. PRC has developed
technologies and reporting procedures that effectively convert raw data gathered
during the course of the program into useful information upon which clients can
base strategic decisions and more effectively respond to customer needs and
inquiries. PRC's proprietary software product, PRC On-Line, allows clients to
monitor their programs on-line, in real-time, to obtain comprehensive trend
analyses and modify program parameters as necessary. In addition, PRC provides
clients with customized reports in printed form, electronic mail,
computer-to-computer transmission, disk, tape and on-line.

TECHNOLOGY

         PRC's sophisticated use of advanced technology enables the Company to
develop and deliver solutions to its clients' complex customer service and
marketing needs. The Company's information services group, which currently
includes approximately 175 information systems specialists, has developed the
Company's call management and database marketing and management systems. The
information services group uses this platform to design and implement
application software for each client's program. The Company believes that its
platform is among the most advanced in the industry and provides a significant
competitive advantage in attracting new business.

         The Company utilizes a UNIX-based open architecture system comprised of
multiple computer systems which, in conjunction with its rapid application tool
for user interface development, allows PRC to expand capacity from a PC-class
computer to a mainframe without rewriting software, and provides flexibility in
designing applications tailored to the clients' needs. In conjunction with the
Company's use of Oracle and Sybase database applications, the UNIX-based open
architecture system permits the Company to seamlessly interact with many
different types of client systems and permits the utilization of a "hub and
spoke" configuration to electronically link each call center's system to the
Company's operational headquarters, resulting in a centrally managed wide area
network. PRC also utilizes computer-telephone integration and universal
workstation technologies as part of its wide area network. All PRC hardware is
attached to an uninterruptable power supply designed for protection against
outages or any data loss due to power variations, as well as a diesel generator
to assure an uninterrupted power source. The Company believes that the integrity
of client information is more than adequately protected by its data security
system and its off-site disaster back-up storage facilities.

         COMPONENT-BASED DEVELOPMENT. Component-based development refers to the
tools and techniques employed by the information services group to assemble
and/or modify software applications from reusable software "parts" as opposed to
building an application from scratch. PRC's component-based approach allows the
information services group to build and test call center applications much more
quickly than with conventional approaches. In the process, clients receive a
call center solution of superior quality, while the Company reduces the time and
expense needed in the development of call center applications. The primary
benefit of component-based development is PRC's ability to respond rapidly to
new business opportunities and sustain its competitive advantage in the
industry. An ancillary result of component-based development is a reduction in
training time of customer service representatives due to the creation of call
center applications that are more uniform in nature.

         PRC ON-LINE. The Company's proprietary software application, PRC
On-Line, allows its clients to review their programs' progress on-line, in
real-time, to obtain comprehensive trend analyses and to instantly alter program
parameters. The Company believes that the capabilities of its PRC On-Line
software application provide it with a significant competitive advantage,
particularly with large, sophisticated marketing-oriented companies. The
increased communication and control provided by PRC 



                                      -8-


<PAGE>   9

On-Line allows clients to utilize PRC's services as a seamless extension of
their in-house marketing and customer services operations.

         PRECISION RESOLUTION. Precision Resolution is an error resolution and
record standardization system that functions on an automated, real-time basis.
This allows PRC to dynamically manage the people processes and workflow of
highly transactional databases. This system provides greater control, increased
productivity, enhanced quality, improved efficiency, reduced cycle times and
streamlined processes to users. It allows the Company to dynamically manage
higher volumes of repetitive processing work with increased efficiency, accuracy
and productivity.

MANAGEMENT INFORMATION SYSTEMS

         During 1997, PRC initiated an entity-wide review of its management and
financial information systems. Most of the systems in place were installed when
the Company operated at a much lower volume of business. As such, the focus of
the review was the ability of current systems to provide the information
necessary to manage the business in an environment of continued growth. The
review resulted in a decision to implement an Enterprise Resource Planning
("ERP") solution, which will allow for all internal systems (including those
related to billing, payroll, client profitability management, human resource
management, and cash management) to be fully integrated using a common platform.

         The Company designated its ERP implementation as the PRISM Project.
This project will be a substantial undertaking for PRC. In order to allow for a
quick and efficient implementation, the Company will utilize both internal
resources and outside consultants. The PRISM Project will be implemented in
phases with certain systems or modules becoming functional at different points
in the project timeframe. Full implementation is expected to take approximately
18 months to complete at an estimated total cost of $11 to $13 million,
including software, hardware, consulting fees, training and internal resources.

PERSONNEL AND TRAINING

         PRC believes that its rigorous approach to hiring and training its
employees is a key component of its ability to provide high quality service. The
Company carefully selects the locations for its call centers based on
demographic studies in order to ensure the availability of an adequate and
qualified pool of potential employees. Its hiring procedures are designed to
ensure that only the most qualified candidates are offered employment. The
Company offers extensive classroom and on-the-job training programs for its
personnel, including instruction on the businesses of PRC's clients and proper
customer service and telephone sales techniques. Each new customer service
representative receives up to five weeks of training, which provides the skills
training he or she needs to work on a specific, dedicated client program. The
Company offers a benefits package to all full-time employees after six months of
employment. The Company believes that such a careful selection process results
in a high quality, dedicated work force. 

         As of February 28, 1998, the Company had 3,886 full-time employees and
143 part-time personnel, of which 3,021 of the full-time employees and 133 of
the part-time personnel were customer service representatives. The Company
believes that its percentage of full-time customer service representatives is
high relative to that of its competitors, resulting in greater stability and
quality in its workforce. None of PRC's employees are subject to a collective
bargaining agreement. The Company considers its relations with its employees to
generally be good.

SALES AND MARKETING

         The Company believes its reputation for providing high quality,
one-stop solutions has enabled it to obtain new business through requests for
proposals, client referrals and cross-selling opportunities to existing clients.
In addition, the Company's sales and marketing group actively pursues new
business opportunities by identifying companies and industries which can benefit
from the Company's services. Working with the information services group, the
sales and marketing team is able to demonstrate to prospective clients its rapid
application development and effective systems integration capabilities to meet
the proposed program objectives. The Company has hired, and continues to seek to
hire, sales and marketing personnel 



                                      -9-

<PAGE>   10

with significant industry experience in order to take advantage of their
expertise and established relationships.

CLIENT RELATIONSHIPS

         The Company seeks to develop and maintain long-term relationships with
its clients. PRC targets those companies which have the potential for generating
recurring revenues due to the magnitude of their customer service departments or
marketing programs. The Company believes that its clients view PRC as a
strategic partner and a valuable resource in formulating, designing and
implementing their customer service and marketing programs. During 1997, the
Company provided its services to approximately 50 clients in industries such as
telecommunications, transportation, consumer products, financial services and
food and beverage. The Company's ongoing clients include several divisions of
AT&T, British Airways, DIRECTV, Ameritech, Phillips Communications, Universal
Card Services, The College Entrance Examination Board, Pizza Hut, Ryder TRS,
Taco Bell and UPS. The Company's five largest clients accounted for 64% of its
total revenues for 1997. Revenues generated by the various divisions of AT&T,
the Company's largest client, accounted for 38% of revenues for 1997. Besides
AT&T, Ameritech, representing 11% of revenues, was the only other client that
accounted for 10% or more of total revenues for 1997.

         Although the Company enters into written contracts with its clients,
generally either party retains the right to terminate on varying periods of
prior notice. Contracts typically encompass all aspects of the Company's
relationship with the client, with all charges set forth in one document. The
Company's teleservicing charges are primarily based on a fixed hourly fee for
dedicated service. The Company also generates teleservicing revenues under
incentive based compensation agreements whereby the amount of revenue earned
correlates to the achievement of established targets. Charges for database
marketing and management services are based on an hourly rate or on the volume
of information stored. Charges for fulfillment services are typically assessed
on a transaction basis, with an additional charge for warehousing products for
clients. The Company assesses separate charges for program design, development
and implementation, database design and management, training or retraining of
personnel, processing and access fees and account services, where appropriate.

COMPETITION

         The industry in which PRC operates is very competitive and highly
fragmented. PRC's competitors range in size from very small firms offering
specialized applications and short-term projects, to large independent firms and
the in-house operations of many clients and potential clients. In-house
teleservicing and customer service organizations comprise the largest segment of
the industry. The market includes non-captive teleservicing and customer service
operations such as APAC TeleServices, ATC Communications, ITI Marketing
Services, MATRIXX Marketing, SITEL, TeleServices Resources, TeleSpectrum
Worldwide, TeleTech Holdings and West TeleServices. In addition, some of PRC's
services also compete with other forms of direct marketing such as mailhouses,
television, radio and on-line services as well as the Internet. PRC believes
that the principal competitive factors in its industry are a reputation for
quality, sales and marketing results, price, technological expertise, and the
ability to promptly provide clients with customized and creative solutions and
approaches to their customer service and marketing needs. The Company believes
that it competes favorably with other companies with respect to the foregoing
factors for large-scale, ongoing customer service and marketing programs where
the principal competitive factor is quality. The Company has not generally
chosen to compete for high-volume outbound marketing programs where the
principal competitive factor is price. Certain competitors may have capabilities
and resources greater than the Company's, which might competitively disadvantage
PRC in bidding for very large programs.

GOVERNMENT REGULATION

         Telephone sales practices are regulated at both the Federal and state
level. The rules of the Federal Communications Commission (the "FCC") under the
Federal Telephone Consumer Protection Act of 1991 (the "TCPA") prohibit the
initiation of telephone solicitations to residential subscribers 


                                      -10-
<PAGE>   11

before 8:00 a.m. or after 9:00 p.m., local time, and prohibit the use of
automated telephone dialing equipment to call certain telephone numbers. In
addition, the FCC rules require telemarketers to have procedures in place to
maintain lists of residential customers who do not want to receive telephone
solicitations and to avoid making calls to those customers. The FCC rules also
prohibit the use of pre-recorded or artificial voice calls to consumers (with
limited exceptions) and advertising via telephone facsimile machines. The FCC,
private individuals and state attorneys general may seek both injunctive and
monetary relief for violation of these FCC rules. Monetary damages may be
awarded for the greater of actual damages or $1,500 per offense for willful
violation of these rules.

         The Federal Telemarketing and Consumer Fraud and Abuse Prevention Act
of 1994 (the "TCFAPA") broadly authorizes the Federal Trade Commission (the
"FTC") to issue regulations prohibiting misrepresentation in telephone sales. In
August 1995, the FTC issued rules under the TCFAPA. These rules set forth
disclosure requirements for telemarketers when placing calls, prohibit deceptive
telemarketing acts or practices during solicitation, provide guidelines on
collecting payments by check and credit cards, provide restrictions on abusive
telephone solicitation practices and promulgate certain record keeping
requirements. The FTC, private individuals and state attorneys general may seek
both injunctive and monetary damages for violation of these FTC rules. Penalties
may range up to $10,000 for each intentional violation of these rules.

         The Company believes that it is in compliance with the TCPA and FCC
rules thereunder and with the FTC's rules under the TCFAPA. The Company trains
its customer service representatives to comply with the FTC and FCC rules and
programs its call management system to avoid telephone calls during restricted
hours or to individuals maintained on PRC's "do-not-call" list.

         Most states have enacted or are considering legislation to regulate
telephone solicitations. For example, some states require telemarketers to be
licensed by state regulatory agencies prior to soliciting purchasers within that
state. Additionally, telephone sales in certain states cannot be final unless a
written contract is delivered to and signed by the buyer and may be canceled
within three business days. At least one state also prohibits telemarketers from
requiring credit card payment and several other states require certain
telemarketers to obtain licenses and post bonds. Penalties for violation of
these state telemarketing regulations vary from state to state and include civil
as well as criminal penalties. From time to time, bills are introduced in
Congress which, if enacted, would regulate the use of credit information. The
Company cannot predict whether this legislation will be enacted and what effect,
if any, it would have on the Company or its industry.

         The industries served by the Company are also subject to varying
degrees of government regulation. The Company works closely with its clients and
their advisors to develop the scripts to be used by PRC in connection with
making customer contacts. In connection with its fulfillment services, the
Company holds complimentary drug distributor and prescription drug wholesaler
permits issued by Florida allowing the Company to handle and distribute drugs to
doctors and pharmacists. The Company generally requires its clients to indemnify
PRC against claims and expenses arising with respect to the Company's services
performed on its clients' behalf. The Company has never been held responsible
for regulatory noncompliance by a client.

ITEM 2.       PROPERTIES

         In conjunction with the Company's restructuring and cost savings
initiatives announced during the third quarter of 1997, the Company is in the
process of consolidating three administrative/corporate locations into available
space at one of its call centers in Miami, Florida. This consolidation is
expected to be completed by April 1998. However, the Company will still maintain
approximately 12,000 square feet of office space for its principal executive
offices in a separately leased facility in Miami, Florida, which terminates in
January 2000, with a 3-year renewal option. The Company's fulfillment operations
are located in a separate leased facility in Miami, Florida, consisting of
47,577 square feet, the lease for which expires in 2001, with a 5-year renewal
option.


                                      -11-

<PAGE>   12
         Although, the Company had eight call centers in operation as of both
December 31, 1997 and December 31, 1996, the composition of those eight call
centers changed. One new call center was opened in both the first and second
quarters of 1997, while one small call center in Miami was converted into
administrative offices in the first quarter of 1997 and another call center in
Miami was closed during the third quarter of 1997 as part of the Company's
restructuring plan. As of December 31, 1997, the Company leased and operated the
following call centers, all of which are located in Florida:

<TABLE>
<CAPTION>

                                                                          CURRENT
                                                                        APPROXIMATE
            LOCATION                      DATE OPENED                    NUMBER OF
                                                                       WORKSTATIONS
     -----------------------        -------------------------        ------------------
<S>                                 <C>                                       <C>
     Miami (1)                      July 1992                                 310
     Miami Lakes                    January 1996                              480
     Miami                          April 1996                                420
     Orlando                        June 1996                                 590
     Margate                        September 1996                            520
     Miami (2)                      December 1996                             780
     Jacksonville                   February 1997                             960
     Margate                        April 1997                                440
                                                                     ------------------
                                                                            4,500
                                                                     ==================
</TABLE>
- ----------

(1)  The Company's principal executive offices are also located in this 
     facility.

(2)  Certain administrative and operational departments are, or are planned to
     be, located in this facility.


         Substantially all of the workstations listed above are universal
workstations which can be used for both inbound and outbound calls.

         The leases for these facilities would generally expire between 2010 and
2022 assuming the Company's exercise of all renewal options (see Note 6 - Lease
Commitments of the Notes to the Financial Statements). The Company also leases
additional facilities and certain other real property incidental to its
operations. The Company believes that its existing facilities and other real
property are suitable and adequate for its current operations, but additional
facilities may be required to support growth. The Company further believes that
suitable space will be available as needed to expand its business on
commercially reasonable terms.

ITEM 3.       LEGAL PROCEEDINGS

         On or about February 25, 1998, a class action lawsuit, captioned NATHAN
S. DAVIS V. PRECISION RESPONSE CORPORATION; MARK J. GORDON; PAUL M. O'HARA;
DAVID L. EPSTEIN; JAMES F. MURRAY; RICHARD D. MONDRE; BERNARD J. KOSAR, JR.;
CHRISTIAN MUSTAD; NEIL A. NATKOW; GOLDMAN SACHS & CO.; DAIN BOSWORTH INC.;
MERRILL LYNCH & CO.; AND FURMAN SELZ LLC (Case No. 98-0334 CIV - Middlebrooks),
was filed in the United States District Court for the Southern District of
Florida. The suit alleges that the defendants violated Section 11 of the
Securities Act of 1933, as amended (the "Securities Act"), by allegedly making
misrepresentations and omissions of material facts in the prospectus prepared in
connection with the Second Equity Offering. The alleged misrepresentations and
omissions concern, among other matters, the failure to include the financial
results of the Company for the three months ended December 31, 1996 and the
omission to disclose the existence of a cost-cutting program that had been
allegedly initiated prior to the Second Equity Offering by the Company's largest
client and main source of revenue. The suit also alleges that the individual
defendants who were officers of the Company violated Section 15 of the
Securities Act based on the same alleged conduct described above.




                                      -12-
<PAGE>   13
         In addition to seeking class certification, the plaintiff seeks class
monetary damages for himself and persons who purchased the Company's Common
Stock on, or traceable to, the Second Equity Offering or between January 29,
1997 through and inclusive of July 10, 1997 (excluding the defendants and the
immediate family members of each of the individual defendants and their
respective legal representatives, heirs, successors and assigns), costs and
expenses and appropriate further relief.

         The Company believes that this lawsuit is without merit and intends to
contest the lawsuit vigorously.

ITEM 4.       SUBMISSION OF MATTERS TO A VOTE OF SECURITY-HOLDERS

         There were no matters submitted to a vote of the Company's
security-holders during the quarter ended December 31, 1997.























                                      -13-
<PAGE>   14


                                    PART II.

ITEM 5.       MARKET FOR THE REGISTRANT'S COMMON EQUITY AND RELATED
              STOCKHOLDER MATTERS


COMMON STOCK INFORMATION

         The Company and certain selling shareholders completed the Company's
initial public offering, declared effective on July 16, 1996 (with an actual
closing date of July 22, 1996), of 4,600,000 shares of common stock at an
offering price of $14.50 per share (the "Initial Public Offering). Prior to the
Initial Public Offering, the Company's common stock was not listed or quoted on
any organized market system. Since the Initial Public Offering, the common stock
of the Company is traded on the Nasdaq National Market under the symbol "PRRC".
The following table sets forth, for the calendar quarters indicated, the high
and low closing sale prices of the common stock as reported on the Nasdaq
National Market during such period:


<TABLE>
<CAPTION>

                                                                        HIGH             LOW
                                                                        ----             ---
<S>                                                                    <C>              <C>
                  1997
                  ----
                  First quarter                                        $36              $20-3/4
                  Second quarter                                        24               14-7/8
                  Third quarter                                         17-1/8            7-1/4
                  Fourth quarter                                        10-9/16           6-3/4

                  1996
                  ----
                  Third quarter (from July 17, 1996)                   $38-1/2          $16-3/4
                  Fourth quarter                                        44-1/2           34-1/2
</TABLE>

         As of March 20, 1998, there were 21,549,000 shares of the Company's
common stock outstanding held by approximately 66 holders of record. The Company
estimates, based upon information provided by the Company's transfer agent, that
it has approximately 2,700 beneficial owners of its common stock as of March 20,
1998.

DIVIDEND POLICY

         The Company currently intends to retain future earnings to finance its
growth and development and therefore does not anticipate paying any cash
dividends in the foreseeable future. In addition, the Company's revolving credit
facility prohibits the payment of cash dividends by the Company. Payment of any
future dividends will depend upon the future earnings and capital requirements
of the Company and other factors which the Company's Board of Directors
considers appropriate.

         Prior to the consummation of the Initial Public Offering, the Company's
Board of Directors declared a cash dividend (the "Dividend") to the then current
shareholders of the Company of approximately $5,243,000. The Dividend was equal
to the Company's estimate of its cumulative taxable income prior to the
Company's conversion immediately prior to the consummation of the Initial Public
Offering from an S corporation to a C corporation to the extent such taxable
income had not previously been distributed. The Dividend was subject to
adjustment based upon actual cumulative taxable income as finally determined
based on the Company's final tax return as an S corporation. During the second
quarter of 1997, the Company's final tax return as an S corporation was
completed and filed. As a result, an additional $174,000 was paid to the
Company's existing shareholders prior to the Initial Public Offering as a final
distribution of the Company's accumulated taxable income prior to conversion to
C corporation status. No cash dividends were paid to the shareholders in 1995.
See Note 1 - Operations and Significant Accounting Policies and Note 10 -
Capital Stock of the Notes to the Financial Statements.






                                      -14-
<PAGE>   15

RECENT SALES OF UNREGISTERED SECURITIES

         The Company did not issue or sell any unregistered securities during
the quarter ended December 31, 1997 except for the granting and repricing of
stock options described below pursuant to the Company's Amended and Restated
1996 Incentive Stock Plan (the "Employee Stock Plan").

         The Company granted options to purchase 515,000 shares of common stock
to three executive officers of the Company. Of these options, 165,000 shares
were granted at an exercise price of $7.41 per share and 350,000 shares were
granted at an exercise price of $6.88 per share. These options have a term of
seven years, with 165,000 shares vesting 50% on the date of grant and an
additional 25% on each of the first two anniversaries from the date of grant and
with 350,000 shares vesting 50% six months from the date of grant and an
additional approximately 16-2/3% on each of the first three anniversaries from
the date of grant.

         The same three executive officers also had certain of their existing
stock options repriced at the same time that they were granted the stock options
described above. Options covering a total of 646,000 shares of common stock were
repriced, with 310,000 shares having a new exercise price of $7.41 per share and
336,000 shares having a new exercise price of $6.88 per share. As part of the
repricing, certain of these stock options provided for a new vesting schedule.
Options covering 254,000 shares now vest 50% on the original date of grant of
the options with an additional 25% vesting on each of the first two
anniversaries from the original date of grant, and options covering 336,000
shares now vest 50% six months from the repricing date of grant with an
additional approximately 16-2/3% vesting on each of the first three
anniversaries from the repricing date of grant.

         In late November 1997, the Company adopted a plan to reset, effective
December 5, 1997 (the "Repricing Date"), the exercise price of all outstanding
employee stock options. The Company offered each employee holding outstanding
stock options (approximately 170 employees in total) the opportunity to change
the option price, date of grant and vesting period as of the Repricing Date with
respect to his or her respective outstanding stock options. Under the terms of
the plan, an employee's previously granted stock options would be cancelled,
including any vested options, and such employee would receive the equivalent
number of new stock options at an exercise price equal to the fair market value
of the Company's common stock on the Repricing Date ($7.875 per share). The new
stock options received by an employee would have a vesting schedule the same as
such employee's cancelled stock options except that vesting for the new stock
options would commence from the Repricing Date. Generally, the new grants would
vest at 20% on each of the first five anniversaries from the Repricing Date. The
Company's plan was accepted by approximately 125 employees with respect to
925,000 outstanding stock options.

         On the Repricing Date, the Company also granted options to purchase
439,750 shares of common stock to 49 employees (including three executive
officers) at an exercise price of $7.875 per share. These options have a term of
seven years and vest at the rate of 20% on each of the first five anniversaries
from the Repricing Date, except for options to purchase 80,000 shares of common
stock which vest 25% on each of the first four anniversaries from the Repricing
Date.

         All of the stock options were granted by the Company in reliance upon
the exemption from registration available under Section 4(2) of the Securities
Act of 1933, as amended. See Note 11 - Stock-Based Compensation Plans of the
Notes to the Financial Statements.








                                      -15-
<PAGE>   16


ITEM 6.   SELECTED FINANCIAL DATA

         The following Selected Financial Data of the Company as of and for the
years ended 1993 through 1997 has been derived (except for Other Data) from the
audited financial statements of the Company. Such data is qualified by reference
to and should be read in conjunction with "Management's Discussion and Analysis
of Financial Condition and Results of Operations," the consolidated financial
statements (the "Financial Statements") and the Notes to the Financial
Statements included elsewhere in this report.

<TABLE>
<CAPTION>
                                                                     YEAR ENDED DECEMBER 31,
                                          ------------------------------------------------------------------------------
                                            1997(7)          1996             1995            1994             1993
                                          ------------    ------------     ------------    ------------    -------------
                                                          (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                       <C>             <C>              <C>             <C>             <C>       
SUMMARY OF OPERATIONS:
(FOR THE FISCAL YEAR):
    REVENUES                              $  143,584      $    97,637      $    30,204     $    14,998     $   18,218
                                          ----------      -----------      -----------     -----------     ----------
    OPERATING EXPENSES:
        Costs of services                    128,177           71,345           21,212          10,190         11,706
        Selling, general and
            administrative expenses           25,874           14,727            7,164           4,888          6,561
        Restructuring and asset
            impairment charges                11,591               -                 -               -              -
                                          ----------      -----------      -----------     -----------     ----------
            Total operating expenses         165,642           86,072           28,376          15,078         18,267
                                          ----------      -----------      -----------     -----------     ----------  
            Operating (loss) income       $  (22,058)     $    11,565      $     1,828     $       (80)     $     (49)
                                          ==========      ===========      ===========     ===========     ==========

    NET (LOSS) INCOME (1)                 $  (13,066)     $     7,850      $     1,456     $      (372)     $    (246)
                                          ==========      ===========      ===========     ===========      =========

    PROFORMA DATA (UNAUDITED) (1):
        Income (loss) before pro forma                    
            income taxes                                  $    10,877      $     1,456     $      (372)     $    (246)
        Proforma provision (benefit)
            for income taxes relating to                       
            S corporation                                       4,358              619             (86)           (46)
                                                          -----------      -----------     -----------     ----------
            PROFORMA NET INCOME (LOSS)                    $     6,519      $       837     $      (286)    $     (200)
                                                          ===========      ===========     ===========     ==========

COMMON STOCK DATA (2):
   Net loss per common share
        (diluted)                         $    (0.61)
   Proforma net income per common
        share (diluted) (1)(3)(4)(5)                      $      0.36      $      0.05
   Book value per share (5)               $     4.15      $      2.65      $      0.17     $      0.09     $     0.12
   Number of shares outstanding
        (at year-end) (5)                 21,542,000       20,000,000       16,400,000      16,400,000     16,400,000
   Weighted average number of
        shares outstanding                
        (diluted) (3)                     21,392,814       18,083,241       16,527,061             N/M            N/M

FINANCIAL POSITION (2):
(AT YEAR-END):
    Working capital (deficit)             $   23,521      $    11,849      $     1,365     $    (1,423)    $      160
    Current ratio                              1.68X            1.40X            1.23X           0.73X          1.04X
    Property and equipment, net           $   63,301      $    42,034      $     5,284     $     3,834     $    3,155
    Total assets                          $  127,413      $    88,415      $    12,713     $     7,737     $    7,933
    Long-term obligations, less
        current portion (6)               $    3,493      $     4,190      $     3,924     $     1,020     $    1,565
    Shareholders' equity                  $   89,440      $    52,950      $     2,816     $     1,473     $    1,939

OTHER DATA:
(AT YEAR-END):
    Number of workstations                     4,500            3,220              550             320            320
    Number of call centers                         8                8                2               2              2
</TABLE>

- ---------------------

(1)  Prior to the Company's Initial Public Offering on July 16, 1996, the
     Company was an S corporation and not subject to Federal and state corporate
     income taxes. On July 16, 1996, the Company revoked its S election and
     changed its tax status from an S corporation to a C corporation, recorded
     deferred income taxes totaling $90,000 and began providing for Federal and
     state corporate income taxes from and including that date. The summary of
     operations data reflects a proforma


                                      -16-

<PAGE>   17

     provision (benefit) for income taxes as if the Company were subject to
     Federal and state corporate income taxes for all years. This proforma
     provision (benefit) for income taxes is computed using a combined Federal
     and state tax rate of 37.6%. See Note 9 - Income Taxes of the Notes to the
     Financial Statements.

(2)  Effective January 29, 1997 (the actual closing date was February 4, 1997),
     the Company and certain selling shareholders completed the Second Equity
     Offering of 4,740,000 shares of common stock at an offering price of
     $35.125 per share. See Note 2 - Public Offerings of the Notes to the
     Financial Statements.

(3)  The actual weighted average number of common shares outstanding for the
     years ended December 31, 1996 and 1995 were 18,013,115 and 16,400,000,
     respectively, after giving effect to the stock splits effected by way of
     share dividends discussed in note (5) below. However, as required by
     generally accepted accounting principles, the weighted average number of
     common shares outstanding has been increased by 127,061 shares (weighted
     for the applicable period), which shares are not actually outstanding. This
     number is equal to the number of shares which, when multiplied by $14.50
     per share (the price in the Initial Public Offering), would have been
     sufficient to replace the amount of the Dividend in excess of proforma
     earnings for the 12 months ended June 30, 1996.

(4)  Supplemental proforma net income per common share would have been $0.36 per
     share and $0.06 per share for the years ended December 31, 1996 and 1995,
     respectively, giving effect to the use of a portion of the net proceeds of
     the Initial Public Offering to repay the Company's bank borrowings at
     January 1, 1995, and assuming an increase in the weighted average number of
     common shares outstanding to 18,285,311 and 16,729,131, respectively (based
     on the price in the Initial Public Offering of $14.50 per share).

(5)  Includes a retroactive adjustment for stock splits effected by way of share
     dividends described more fully in Note 10 - Capital Stock of the Notes to
     the Financial Statements.

(6)  Long-term obligations for 1997 consist only of capital lease obligations.
     For the years ended 1993 through 1996, long-term obligations consist of
     capital lease obligations, a note payable to a bank and certain installment
     loans. Fiscal 1995 also includes the outstanding balance of the Company's
     revolving credit loan as of that year then ended described more fully in
     Note 5 - Credit Facilities and Long-Term Debt of the Notes to the Financial
     Statements.

(7)  Includes special charges of $26.2 million before taxes described more fully
     in "Management's Discussion and Analysis of Financial Condition and Results
     of Operations - Overview and Basis of Presentation" and Note 3
     Restructuring and Other Non-Recurring Special Charges of the Notes to the
     Financial Statements.

N/M    - Not meaningful since past operations and capital structure are not
         necessarily indicative of current and future operations and capital
         structure.

ITEM 7.   MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
          AND RESULTS OF OPERATIONS

         The following discussion of the financial condition and results of
operations of the Company should be read in conjunction with "Selected Financial
Data," the Financial Statements and the Notes to the Financial Statements.

OVERVIEW AND BASIS OF PRESENTATION

         The Company was incorporated in 1982 as a fulfillment company,
expanding its services to include database marketing and management beginning in
1984 and teleservices in 1988. In 1993, the Company initiated the implementation
of certain strategic measures to become a full-service provider of integrated
services in order to attract larger corporate clients with a variety of ongoing
telephone-based customer service and marketing needs. These strategic measures
included significant investments in management, personnel, systems, facilities
and equipment. During the last three years, the Company has invested over $80
million in systems, facilities and equipment, including the capitalized value of
all leased property and equipment, to facilitate growth.

         The Company currently offers its customers single source, integrated
solutions for their teleservicing, database marketing and management and
fulfillment needs. The Company's primary source of revenue is teleservicing
activities which are comprised of both inbound (customer-initiated) and outbound
(Company-initiated) calls. Teleservicing revenues are generally earned for
providing services on a rate per hour basis. However, beginning in the third
quarter of 1997, the Company also generated teleservicing revenues under
incentive based compensation agreements whereby the amount of revenue 




                                      -17-

<PAGE>   18

earned correlates to the achievement of established targets. The majority of
teleservicing revenues are derived from inbound calls, which represented 80% of
teleservicing revenues and 59% of total revenues in 1997 and 81% of
teleservicing revenues and 54% of total revenues in 1996. Inbound teleservicing
consists mostly of longer term customer care and customer service programs which
tend to be more predictable. Outbound teleservicing and, in particular,
incentive based outbound teleservicing, is driven by marketing programs which
change frequently relative to inbound programs. As such, outbound teleservicing
is subject to greater variation in operating results (see "Fluctuations in
Quarterly Results" below).

         Information services provided by the database marketing and management
group typically include the design, development and implementation of software
applications for use in a particular client program and the integration of the
Company's systems with those of its clients. Additionally, although the
Company's core business is providing teleservices on an outsourced basis to its
clients, certain clients may prefer to "cosource" certain programs whereby the
Company and the client will jointly manage programs, with the Company making
available to the client certain software, systems and services.

         Fulfillment services include high-speed laser and electronic document
printing, lettershop and mechanical inserting, sorting, packaging and mailing
capabilities. While fulfillment services represent a relatively small portion of
the Company's total revenues, they are an important element in the Company's
overall marketing strategy of providing its customers with a "one-stop" solution
to their telephone-based customer service and direct marketing needs.

         Prior to the Initial Public Offering of the Company's common stock,
which was declared effective on July 16, 1996 (the actual closing date was July
22, 1996), the Company elected for Federal and state income tax purposes to be
treated as an S corporation under the Internal Revenue Code and comparable state
tax laws. As a result, earnings of the Company were taxed for Federal and state
income tax purposes directly to the shareholders of the Company, rather than to
the Company. Immediately prior to the Initial Public Offering, the Company
revoked its S corporation election and converted from an S corporation to a C
corporation. The statements of operations data for all years (except 1997)
includes a provision (benefit) for Federal and state income taxes as if the
Company were subject to Federal and state corporate income taxes for such years.
The proforma provision (benefit) is computed using a combined Federal and state
tax rate of 37.6%. For further discussion of the Company's change in income tax
status and the Dividend paid to the Company's shareholders immediately prior to
the Initial Public Offering, see Note 1 - Operations and Significant Accounting
Policies and Note 10 - Capital Stock of the Notes to the Financial Statements.

RESULTS OF OPERATIONS

         The following table sets forth certain statements of operations data,
as a percentage of revenues, for the years indicated:
<TABLE>
<CAPTION>

                                                         1997            1996           1995
                                                      ------------    -----------    ------------
<S>                                                      <C>             <C>            <C>   
SELECTED OPERATING RESULTS:
    Revenues                                             100.0%          100.0%         100.0%
    Costs of services                                     89.3            73.1           70.2
                                                      ------------    -----------    ------------
        Gross margin                                      10.7            26.9           29.8
    Selling, general and administrative                   18.0            15.1           23.7
      expenses

    Restructuring and asset impairment                     8.1             -              -
      charges

                                                      ------------    -----------    ------------
        Operating (loss) income                          (15.4)%          11.8%           6.1%
                                                      ============    ===========    ============
</TABLE>

1997 VS. 1996

         During the third quarter of 1997, the Company initiated an extensive
and systematic review of its operations and cost structure in response to
inefficiencies primarily resulting from the addition of capacity and
infrastructure to accommodate a contract for its largest client that was
delayed indefinitely and an across-the-board price reduction imposed by this
client. This review focused on reducing operating 



                                      -18-

<PAGE>   19

expenses, increasing customer service efficiencies and generally strengthening
the Company's position to provide telephone-based customer service and marketing
solutions on an outsourced and cosourced basis to large corporations.

         As a result of this review, the Company announced a major restructuring
and cost reduction plan designed to reduce its cost structure and adjust its
infrastructure to significantly improve operating efficiencies and performance
as the Company shifts its customer base to a more diversified portfolio. The
Company expects to realize $1.6 million in savings from the consolidation of
three administrative locations into unused space at an existing facility, $6.0
million in savings from a 10% reduction in overhead and administrative headcount
due to the consolidation and reorganization of various functional departments,
$0.2 million in savings from the integration and enhancement of financial and
operating systems and $2.2 million in other cost savings initiatives mainly
related to renegotiations of service contracts and reassessment of corporate
expenditure policies. Therefore, once fully implemented, the cost reductions are
expected to result in annual savings of approximately $10.0 million. The Company
began to benefit from these cost savings beginning in the fourth quarter of
1997; however, the full impact of the cost savings initiatives will not be
realized until substantially all of these initiatives have been effected which
is now expected to be by the second quarter of 1998.

         The Company's operating results for the fiscal year ended December 31,
1997 include the effects of a pre-tax non-recurring special charge of $26.2
million recorded in conjunction with the implementation of the restructuring and
cost reduction plan. The special charge to earnings is included in the following
categories on the Consolidated Statements of Operations:

                                                PRE-TAX DOLLAR     AFTER-TAX
                                                    AMOUNT         PER SHARE
                                                 (IN MILLIONS)       AMOUNT
                                                 --------------  -------------

    Restructuring and asset impairment
       charges                                       $ 11.6        $ (0.32)
    Cost of services                                    7.8          (0.22)
    Selling, general and administrative
       expenses                                         6.8          (0.19)
                                                 --------------  -------------
            Total                                    $ 26.2        $ (0.73)
                                                 ==============  =============

         See Note 3 - Restructuring and Other Non-Recurring Special Charges of
the Notes to the Financial Statements for further discussion of the
non-recurring special charges.

REVENUES

         During 1997, revenues increased by $45.9 million, or 47%, in comparison
to the prior year. The principal components of revenues are teleservicing
activities, including account services (representing 74% of revenues in 1997),
and information services (representing 16% of revenues in 1997), with the
balance primarily represented by fulfillment services. Although, the Company had
eight call centers in operation as of both December 31, 1997 and December 31,
1996, the composition of those eight call centers changed. One new call center
was opened in both the first and second quarters of 1997, while one small call
center was converted into administrative offices in the first quarter of 1997
and another call center was closed during the third quarter of 1997 as part of
the Company's restructuring plan. As a result of this change in composition,
workstation capacity increased from approximately 3,200 workstations as of
December 31, 1996 to approximately 4,500 workstations as of December 31, 1997.
However, for most of 1997, the Company's workstation capacity exceeded its
requirements for the level of business the Company experienced and, as of
December 31, 1997, approximately 1,100 workstations were not being utilized to
generate revenues at such date. The Company is attempting to accelerate the
award of additional work from existing clients and pursuing new client
opportunities in order to expedite the utilization of these workstations.

         Teleservicing activities, principally inbound services, accounted for
the majority of the revenue growth during 1997 with an increase of $40.1
million, or 61%, to $105.7 million in 1997. Major factors 


                                      -19-



<PAGE>   20

contributing to the increase in teleservicing revenues were the addition of
several new programs for existing clients as well as the addition of new
clients, principally in the telecommunications service and equipment industries.
Overall, new client business accounted for $24.7 million, or 17%, of total
revenues for 1997, while revenues from the Company's largest client accounted
for 38% of total revenues down from 68% for 1996. Generally, teleservicing
revenues are earned on a rate per hour basis. However, during 1997,
approximately 10% of total revenues were earned under incentive based
compensation agreements.

         Revenues from information services for 1997 were $23.3 million, a
decrease of $2.2 million, or 9%, from 1996. This decrease was primarily
attributable to the performance of a $14.0 million non-recurring client project
during 1996 offset by an increase of $6.8 million in teleservicing-based
application software transfers and the overall growth in operations during 1997.
Such transfers produce substantially higher margins than other information
services (which involve the development of unique, individual customer-based
applications). The Company intends to continue to attempt to market the transfer
of teleservicing-based application software, although there is no assurance that
the Company will be successful in effecting any such transfers in the future.
Due to the substantially higher margins on these transfers, the Company's
operating results could be significantly impacted based upon the success of the
Company in effecting these transactions in any future period.

COST OF SERVICES

         Cost of services generally include all direct and some indirect costs
incurred in connection with the Company's revenue-producing departments,
including, but not limited to, labor, telephone expenses directly related to
revenue-generating activities, equipment under operating leases used in the call
centers and fulfillment facility, direct overhead for all such operational
facilities, such as rent, security and insurance, and depreciation and
amortization of property and equipment used in operations. Cost of services
increased by $56.8 million, or 80%, to $128.2 million in 1997, principally as
a result of the growth in operations and the absorption of $7.8 million in
non-recurring special charges in conjunction with the Company's restructuring
and cost reduction initiatives. See Note 3 - Restructuring and Other
Non-Recurring Special Charges of the Notes to the Financial Statements for
further discussion of the restructuring and non-recurring special charges.

         The increase in cost of services, as a percentage of revenues, from
73.1% in 1996 to 89.3% for 1997 was primarily attributable to the Company's
expansion of its infrastructure and operations and the resultant excess capacity
together with lower than expected yield on incentive based programs. This
included increasing the number of workstations in anticipation of providing
increased services to the Company's largest customer. This increase in services
did not materialize leaving the Company with excess capacity for most of 1997
and a higher than desired cost structure during the second and third quarters of
1997. Additionally, the Company's largest client instituted an across-the-board
price reduction in the third quarter of 1997. The Company's existing
infrastructure has been assessed and realigned for 1998 as part of the Company's
restructuring and cost reduction plan initiatives previously discussed. However,
in addition to these initiatives, a key component to enable the Company to
reduce cost of services as a percentage of revenue and achieve its gross margin
percentage targets in the future will be maximization of current capacity levels
by increasing revenues.

SELLING, GENERAL AND ADMINISTRATIVE EXPENSES

         Selling, general and administrative expenses ("SG&A") generally include
the costs of central services the Company provides to support and manage its
operations, including senior management, sales and marketing, human resources,
management information services, as well as finance and accounting functions.
SG&A increased $11.1 million, or 76%, to $25.9 million in 1997. This increase
was primarily due to the increase in administrative salaries and benefits of
approximately $5.8 million to support the Company's growth along with an
increase in the provision for the allowance for doubtful accounts of
approximately $0.7 million to adequately provide a reserve for the Company's
receivables following various charge-offs. The increase for 1997 also reflects
the absorption of $6.8 million in non-recurring special charges in conjunction
with the Company's restructuring and cost reduction initiatives. 




                                      -20-

<PAGE>   21

However, the Company did begin to see benefits from its cost reduction
initiatives in the fourth quarter of 1997 as reflected by an improvement in SG&A
expenses of $2.6 million over the same period of 1996. See Note 3 -
Restructuring and Other Non-Recurring Special Charges of the Notes to the
Financial Statements for further discussion of the restructuring and
non-recurring special charges.

         The increase in SG&A, as a percentage of revenues, from 15.1% in 1996
to 18.0% for 1997 reflects the effect of the Company taking a non-recurring
special charge relative to the Company's expansion of its infrastructure to
support the then expected continuing growth of the Company. A significant
portion of this growth was to come from the Company's largest client. However,
as mentioned above, this increase in services did not materialize leaving the
Company with a higher than desired cost structure during the second and third
quarters of 1997. Additionally, the Company's largest client instituted an
across-the-board price reduction in the third quarter of 1997. The Company's
SG&A cost structure has been assessed and streamlined for 1998 as part of the
Company's restructuring and cost reduction plan initiatives previously
discussed. However, in addition to these initiatives, a key component to enable
the Company to reduce its SG&A expenses as a percentage of revenue and achieve
its operating margin percentage targets in the future will be maximization of
current capacity levels by increasing revenues.

INTEREST, NET

         Interest income, net of interest expense, was $282,000 for 1997
compared to net interest expense of $688,000 for 1996. This improvement
primarily represents interest income generated during 1997 from the investment
of a portion of the net proceeds from the Second Equity Offering and the absence
of borrowings from the Company's existing credit facility during 1997. See Note
2 - Public Offering of the Notes to the Financial Statements. The proceeds from
borrowings during 1996 were primarily obtained from the then existing revolving
credit loan.

INCOME TAXES

         Prior to the Initial Public Offering, the Company was an S corporation
and, accordingly, was not subject to Federal and state income taxes. Therefore,
the Consolidated Statement of Operations for the period January 1, 1996 through
July 16, 1996 does not include a provision for Federal and state income taxes.

         The Company had a deferred tax asset of $6.4 million at December 31,
1997. Management believes that the Company will generate sufficient taxable
income in the future such that it is more likely than not that this deferred tax
asset will be realized.

NET LOSS AND NET LOSS PER SHARE

         For the fiscal year ended December 31, 1997, net loss was $13.1
million, including the impact of the restructuring and non-recurring special
charges as set forth in the next paragraph, compared to proforma net income of
$6.5 million for the comparable period of 1996. Net loss per share (diluted) for
1997 was $0.61, including the impact of the restructuring and non-recurring
special charges as set forth in the next paragraph, compared to proforma net
income per share (diluted) of $0.36 in 1996.

         The net loss and net loss per share (diluted) amounts associated with
the restructuring and non-recurring special charges were $15.7 million and
$0.73, respectively, for the fiscal year ended December 31, 1997. See Note 3 -
Restructuring and Other Non-Recurring Special Charges of the Notes to the
Financial Statements for further discussion of the restructuring and
non-recurring special charges.

         Proforma net income for the period January 1, 1996 through July 16,
1996 includes a proforma provision for Federal and state income taxes as if the
Company were subject to such taxes as a C corporation for that period. The
Company was a C corporation throughout 1997; therefore, net income 



                                      -21-


<PAGE>   22

for the fiscal year ended December 31, 1997 includes the appropriate provision
under such income tax status.

1996 VS. 1995

REVENUES

         During 1996, revenues increased by $67.4 million, or 223%, in
comparison to the prior year. The principal components of revenues are
teleservicing activities (representing 67% of revenues in 1996) and information
services (representing 26% of revenues in 1996), with the balance primarily
represented by fulfillment services. The number of call centers in operation in
1996 increased from two in 1995 to a total of eight as of December 31, 1996.
Workstation capacity increased substantially from 550 as of December 31, 1995 to
3,220 as of December 31, 1996. Included in the 1996 workstation capacity are 600
workstations which were added in December 1996 that did not contribute any
significant revenues in 1996.

         Teleservicing activities, principally inbound services, accounted for
the majority of the revenue growth in 1996 with an increase of $45.3 million, or
223%, to $65.6 million in 1996 from $20.3 million in 1995. Major factors
contributing to the increase in teleservicing revenues were primarily the
addition of several new programs for existing clients in the telecommunications
industry as well as the addition of new clients in the telecommunications
equipment and transportation industries. Revenues from information services
increased by $20.3 million, or 390%, to $25.5 million in 1996 from $5.2 million
in 1995 primarily due to the increased development of systems for clients.
Included in information services revenues for 1996 was $14.0 million related to
a special client project which was larger in scope than the traditional services
performed in connection with teleservicing activities and is not expected to
recur.

COSTS OF SERVICES

         Costs of services increased by $50.1 million, or 236%, in 1996 as
compared to 1995, primarily due to the growth in operations. The increase in
costs of services, as a percentage of revenues, from 70.2% in 1995 to 73.1% for
1996 was primarily attributable to volume pricing for certain large
teleservicing programs partially offset by certain information services projects
for clients which generated higher margins than the Company's overall business.

SELLING, GENERAL AND ADMINISTRATIVE EXPENSES

         The increase of $7.6 million, or 106%, in SG&A for 1996 as compared
to 1995 was primarily due to an increase in administrative salaries and benefits
to support the Company's growth and increased sales commissions. As a percentage
of revenues, SG&A decreased from 23.7% in 1995 to 15.1% in 1996 principally as a
result of the absorption of such costs by an increased base of revenues.

INTEREST, NET

         Interest expense, net of interest income, increased by $316,000 to
$688,000, or 0.7% of revenues, for 1996 in comparison to the prior year. This
increase reflected higher average outstanding borrowings prior to the completion
of the Initial Public Offering partially offset by lower interest rates on
credit facility borrowings and additional interest income generated in 1996 from
the investment of a portion of the proceeds from the Initial Public Offering.
The proceeds from borrowings during 1996 were used to finance the Company's
working capital needs, to open new facilities and to purchase related equipment.

INCOME TAXES

         Prior to the Initial Public Offering, the Company was an S corporation
and, accordingly, was not subject to Federal and state income taxes. Therefore,
1995 and a portion of 1996 (through July 16, 1996) do not include a provision
for Federal and state income taxes.


                                      -22-


<PAGE>   23

PROFORMA NET INCOME

         Proforma net income increased by $5.7 million, or 679%, to $6.5
million in 1996 from $0.8 million in 1995 primarily as a result of the increase
in pretax income stemming from the Company's growth in operations. Proforma net
income includes a proforma provision for Federal and state income taxes as if
the Company were subject to such taxes as a C corporation for the entire period
for each of the years presented.

LIQUIDITY AND CAPITAL RESOURCES

         Historically, the Company has funded its operations and capital
expenditures primarily through cash flows from operations, bank borrowings and
capital lease financings. In 1996 and 1997, the Company obtained additional
liquidity from the net proceeds of the Initial Public Offering and the Second
Equity Offering, respectively.

         Effective July 16, 1996, the Company and certain selling shareholders
completed the Initial Public Offering at an offering price of $14.50 per share.
Of the 4,600,000 shares of common stock sold, 3,600,000 shares were sold by the
Company. Net proceeds to the Company from the Initial Public Offering, after
deducting $5.1 million in costs associated with the offering, were $47.1
million. A portion of the net proceeds was used to repay the outstanding balance
of $12.8 million on the Company's existing revolving credit facility (the
"Senior Revolving Facility"), various installment loans totaling $1.0 million
and the Dividend, representing a distribution of S corporation earnings to the
Company's current shareholders at that time in the amount of $5.2 million. The
balance of the net proceeds was used for general corporate purposes, including
call center expansion and working capital.

         Effective January 29, 1997 (the actual closing date was February 4,
1997), the Company and certain selling shareholders completed the Second Equity
Offering at an offering price of $35.125 per share. Of the 4,740,000 shares of
common stock sold, 1,500,000 shares were sold by the Company. Net proceeds to
the Company from the Second Equity Offering in the amount of $49.2 million,
after deducting $3.5 million in costs associated with the offering, have been
used for call center expansion, other capital expenditures necessary to support
the Company's growth, working capital and other general corporate purposes.

         On May 1, 1996, the Company entered into the Senior Revolving Facility
which provided for revolving loans in an aggregate principal amount not to
exceed $15.0 million and matured in May 1999. On March 2, 1998, the Company
refinanced the Senior Revolving Facility as described below. Under the Senior
Revolving Facility, the Company was able to borrow up to 85% of eligible
accounts receivable. The Senior Revolving Facility was primarily collateralized
by accounts receivable. Based upon eligible accounts receivable and no
outstanding borrowings under the Senior Revolving Facility as of December 31,
1997, availability thereunder was $15.0 million as of December 31, 1997. The
Senior Revolving Facility accrued interest at the Company's option at the prime
rate plus 0.5% or the LIBOR rate plus 3.0%. The Company paid a fee of 0.25% per
annum on unused commitments under the Senior Revolving Facility. The Company was
required, under the terms of the Senior Revolving Facility, to maintain certain
financial covenants, including minimum tangible net worth and earnings. The
agreement also contained certain restrictions on additional indebtedness,
capital expenditures and the declaration and payment of dividends. See Note 5 -
Credit Facilities and Long-Term Debt of the Notes to the Financial Statements.

         Prior to entering into the Senior Revolving Facility, the Company's
borrowings were primarily available under the short-term bank revolving credit
loan (the "Revolving Loan") which matured on May 30, 1996 but was retired on May
1, 1996 with a portion of the proceeds from the Senior Revolving Facility.
Maximum borrowings under the Revolving Loan as of the retirement date were $5.8
million, subject to collateral availability. The Revolving Loan was
collateralized by accounts receivable, equipment and other assets of the Company
and was guaranteed by certain of the Company's


                                      -23-



<PAGE>   24

shareholders. Interest on the Revolving Loan was based on 1.0% to 1.5% over the
prime rate, payable monthly.

         On March 2, 1998, the Company entered into a new three-year, $25.0
million revolving credit facility (the "Credit Facility"), replacing the Senior
Revolving Facility (see Note 16 - Subsequent Events of the Notes to the
Financial Statements). In addition, the primary lender on the Credit Facility is
using "best efforts" to obtain an additional $15.0 million in credit from a
syndicate of lenders which, if accomplished, would provide for revolving loans
in an aggregate principal amount of up to $40.0 million. However, no assurance
can be given that the additional $15.0 million of credit will be obtained. The
Company may borrow up to 80% of eligible accounts receivable. The Credit
Facility is collateralized by all the Company's owned and hereafter acquired
assets. The Credit Facility accrues interest at the Company's option at (i) the
greater of the prime rate or the federal funds rate plus .50% or (ii) the LIBOR
rate plus a specified percentage (1.25% to 1.75%) based upon the ratio of funded
debt to EBITDA. The Company pays a fee of between 0.1875% and 0.25% per annum on
unused commitments under the Credit Facility based upon the ratio of funded debt
to EBITDA. The Company is required, under the terms of the Credit Facility, to
maintain certain financial covenants and ratios, including minimum tangible net
worth and funded debt to EBITDA and funded debt to capitalization ratios, to
limit capital expenditures and additional indebtedness and is restricted, among
other things, with respect to the declaration and payment of dividends,
redemptions and acquisitions.

         At December 31, 1997, the Company had cash and cash equivalents of
$11.1 million and total long-term obligations of $5.9 million. Net cash used in
operating activities was $8.7 million for 1997, while $7.1 million and $0.6
million of net cash was provided by operating activities in 1996 and 1995,
respectively. The increase in net cash used between 1997 and 1996 is primarily
attributable to the reduction in income (loss) before non-cash charges
(depreciation and amortization, restructuring and asset impairment charges and
deferred taxes). In 1996, the increase in net cash provided by operating
activities was principally the result of the Company's significant growth in
operations as compared to 1995.

         The Company's working capital as of December 31, 1997 and 1996 was
$23.5 million and $11.8 million, respectively. Major factors contributing to the
increase in 1997 were additional cash and cash equivalents due to net proceeds
available from the Second Equity Offering and the significant income tax
receivable and deferred tax assets generated by the Company's net loss position
for 1997.

         Net cash used in investing activities in the amounts of $34.0 million,
$35.5 million, and $1.6 million in 1997, 1996 and 1995, respectively, was
principally for capital expenditures. In 1997, the Company opened one new call
center in both the first and second quarters of 1997, while one small call
center was converted into administrative offices in the first quarter of 1997
and another call center was closed during the third quarter of 1997 as part of
the Company's restructuring plan. As a result, workstation capacity increased
from approximately 3,200 workstations as of December 31, 1996 to approximately
4,500 workstations as of December 31, 1997. During 1996, the Company increased
its workstation capacity by approximately 2,670 workstations. Therefore, the
major increases in capital expenditures for both 1997 and 1996 were
telecommunications and computer equipment principally attributable to the large
increase in the Company's total workstation capacity and leasehold improvements
for the new call centers to house the additional workstations.

         Capital expenditures, including the capitalized value of property and
equipment, were $35.9 million, $43.8 million and $2.6 million for 1997, 1996 and
1995, respectively. Capital expenditures for 1998 are expected to be primarily
for internal financial and operating system enhancements which, in the
aggregate, should be less than half of what was spent during 1997. The Company
has recently begun implementation of the ERP solution, which the Company has
designated the PRISM Project. The PRISM Project will utilize both internal
resources as well as outside consultants to allow for a quick, efficient
implementation. Full implementation, including software, hardware, consulting
fees, training and internal resources, will cost approximately $11 to $13
million and will take approximately eighteen months to complete. A portion of
these costs will be charged to earnings based upon the provisions of AICPA
Statement of Financial Position 98-1, "Accounting for the Costs of Computer
Software Developed or Obtained for Internal Use" ("SOP 98-1"). See "Business -
Management Information Systems" and "New Accounting Standards" below.


                                      -24-



<PAGE>   25

         Net cash provided by financing activities was $46.6 million, $35.4
million and $0.5 million in 1997, 1996 and 1995, respectively. During 1997, the
Company raised additional capital from the Second Equity Offering and used a
portion of the net proceeds provided by such offering principally to fund
anticipated workstation capacity growth. In 1996, the Company raised additional
capital from the Initial Public Offering and used a portion of the net proceeds
provided by such offering to retire the installment loans from a bank totaling
$1.0 million (the "Installment Loans"), to pay the outstanding balance on the
Senior Revolving Facility and to pay the Dividend. Borrowings during 1996 were
primarily from the Senior Revolving Facility and its predecessor, the Revolving
Loan. An aggregate of $6.0 million of proceeds from the Senior Revolving
Facility was used to retire the note payable to a bank (the "Note") and to pay
the outstanding amount of $5.7 million as of May 1, 1996 under the Revolving
Loan. In 1995, the Company's financing activities pertained to borrowings under
the Revolving Loan principally for working capital needs and debt service for
long-term obligations, including the Note and the Installment Loans, as well as
capital lease financings.

         The Company is currently in negotiations to secure a special leasing
arrangement for a new call center to be constructed in Sunrise, Florida. The
Company had guaranteed the mortgage on the property and, if such financing was
not originally secured by February 28, 1998, it had agreed to be obligated to
buy the property (land and existing building) for the outstanding balance of the
mortgage plus accrued interest thereon, which is currently estimated to be $3.5
million. On March 2, 1998, the Company was granted an extension, through June 2,
1998, on its guarantee of the property's mortgage and the foregoing obligation.
However, as consideration for this extension, the Company was required to place
$3,468,000 in escrow with the primary lender which will be used to purchase the
property should the Company not secure a new leasing arrangement by June 2,
1998. See Note 16 Subsequent Events of the Notes to the Financial Statements.

         The Company believes that funds generated from operations, available
borrowings under the new Credit Facility and lease financings will be sufficient
to finance its planned capital expenditures and anticipated growth at least
through 1998. The Company's long-term capital requirements will depend on many
factors, including, but not limited to, the rate at which the Company expands
its business. To the extent that the funds generated from the sources described
above are insufficient to fund the Company's activities in the short or long
term, the Company would need to raise additional funds through public or private
financings. No assurance can be given that additional financing will be
available or that, if available, it will be available on terms favorable to the
Company.

NEW ACCOUNTING STANDARDS

         See Note 1 - Operations and Significant Accounting Policies of the
Notes to the Financial Statements for a discussion of Statement of Financial
Accounting Standards ("SFAS") No. 130, REPORTING COMPREHENSIVE INCOME, and SFAS
No. 131, DISCLOSURES ABOUT SEGMENTS OF AN ENTERPRISE AND RELATED INFORMATION,
both of which are required to be adopted for fiscal years beginning after
December 15, 1997. 

         In October 1997, the AIPCA issued Statement of Financial Position 97-2,
"Software Revenue Recognition" ("SOP 97-2"). SOP 97-2 provides guidance in
recognizing revenue on software transactions when persuasive evidence of an
arrangement exists, delivery has occurred, the vendor's fee is fixed or
determinable and collectibility is probable. SOP 97-2 is effective for
transactions entered into in fiscal years beginning after December 15, 1997.

         In March 1998, the AIPCA issued Statement of Financial Position 98-1,
"Accounting for the Costs of Computer Software Developed or Obtained for
Internal Use" ("SOP 98-1"). SOP 98-1 provides guidance for capitalization of
certain costs incurred in the development of internal-use software and is
effective for financial statements for years beginning after December 15, 1998.

         The Company has not yet determined the impact, if any, that the
adoption of SFAS No. 130, SFAS No. 131, SOP 97-2 and SOP 98-1 will have on the
Company's financial statements.

YEAR 2000 ISSUE

         The Year 2000 issue affects the Company's installed computer systems,
network elements, software applications and other business systems that have
time-sensitive programs that may not properly reflect or recognize the year 2000
and years thereafter. Because many computers and computer applications define
dates by the last two digits of the year, "00" or other two-digit dates after
the year 2000 may not be properly identified as the year 2000 or the appropriate
later year, but rather the year 1900 or a year between 1901 and 1999 (as the
case may be). This error could result in miscalculations or system failures.

         In order to improve operating performance, the Company has undertaken,
or will undertake in the near future, a number of significant system
initiatives. As discussed above, the Company will expend,


                                      -25-




<PAGE>   26
pursuant to the PRISM Project, between approximately $11.0 million and $13.0
million over the next eighteen months to upgrade and enhance its internal
financial and administrative systems. A portion of these costs will be charged
to earnings as incurred based upon the provisions of SOP 98-1. An ancillary
benefit of those system initiatives is that the resulting systems will be Year
2000 compliant. Based upon a recent assessment, the Company has determined that
the incremental cost of insuring that its remaining computer systems are Year
2000 compliant is not expected to be material. After completing a preliminary
assessment of each of its operations and their Year 2000 readiness, the Company
believes that appropriate actions are being taken, and expects to complete its
overall Year 2000 remediation prior to any anticipated impact on its operations.
The Company believes that, with modifications or routine maintenance to existing
hardware and software and conversions to new systems, the Year 2000 issue will
not pose significant operational problems for its computer systems. However, if
such modifications, maintenance and conversions are not made, or not completed
timely, the Year 2000 issue could have a material adverse impact on the
operations of the Company.

         The Year 2000 issue may also affect the systems and applications of the
Company's customers or suppliers. The Company has initiated formal
communications with a number of its significant suppliers to determine the
extent to which the Company's interface systems are vulnerable to those third
parties' failure to remediate their own Year 2000 issues. The Company will
continue similar communication with major customers, and the balance of its
major suppliers, during 1998 to receive the appropriate warranties and
assurances that those parties are, or will be, Year 2000 compliant. Although the
Company currently does not anticipate any material adverse impact on its
operations as a result of Year 2000 issues of its customers or suppliers, at
this stage of its review no assurance can be given that the failure by one or
more of its major suppliers or customers to become Year 2000 compliant will not
have a material adverse impact on its operations.

IMPACT OF INFLATION

         Inflation has not had a material impact upon operating results, and the
Company does not expect it to have such an impact in the future. To the extent
the Company experiences cost increases and is not able to increase its rates to
offset the costs, such cost increases must be recovered through operating
efficiencies and improved gross profit margins. However, there can be no
assurance that the Company's business will not be so affected by inflation or
that it will be able to absorb cost increases through operating efficiencies or
through rate adjustments to customers and remain competitive.

FLUCTUATIONS IN QUARTERLY RESULTS

         The Company experiences quarterly variations in revenues and operating
income principally as a result of the timing of clients' marketing campaigns and
customer service programs, the commencement of new contracts, changes in the
Company's revenue mix among its various services offered to clients, including
the percentage of services provided under incentive-based compensation
agreements, and the timing of additional operating expenses to acquire and
support new business. In addition, the completion or termination of a large
customer service program or the loss or delay in the implementation of a large
customer service program or in a transfer of teleservicing-based application
software could cause the Company to experience such quarterly variations. While
the effects of seasonality on the Company's business have generally been
obscured by the addition of new clients and growing revenues, the Company's
business tends to be slower in the first and third quarters of its fiscal year
as client marketing programs are typically slower in the post-holiday and summer
months.

         Relative to revenue mix, due, for example, to the significantly higher
margins generated from revenue earned from the transfers of teleservicing-based
application software and to actual performance under incentive-based
compensation agreements, fluctuations in gross and operating margins may occur
whenever revenue mix or actual performance results fluctuates from quarter to
quarter. See Note 15 -- Unaudited Quarterly Financial Data of the Notes to
Financial Statements.




                                      -26-
<PAGE>   27

FORWARD-LOOKING STATEMENTS

         This report contains forward-looking statements (within the meaning of
Section 21E. of the Securities Exchange Act of 1934, as amended), representing
the Company's current expectations and beliefs concerning future events. When
used in this report, the words "believes," "estimates," "plans," "expects,"
"intends," "anticipates," and similar expressions as they relate to the Company
or its management are intended to identify forward-looking statements. The
actual results of the Company could differ materially from those indicated by
the forward-looking statements because of various risks and uncertainties
related to and including, without limitation, the Company's effective and timely
initiation and development of new client relationships and programs, the
maintenance of existing client relationships and programs (particularly since
the Company's agreements with its clients generally do not assure the Company
will generate a specific level of revenue, do not designate the Company as the
exclusive service provider and are terminable on short notice), the successful
marketing of the Company's information- and teleservicing-based application
software, the effective completion of the implementation of the Company's
restructuring plan, the achievement of satisfactory levels of both gross and
operating margins, the opening of new call centers in accordance with strategic
plans and in a timely and economic manner consistent with existing capacity
requirements, the recruitment and retention of qualified personnel, the
continued enhancement of telecommunication, computer and information
technologies and operational and financial systems (including the successful and
timely completion of the implementation and installation of the PRISM Project),
the achievement by the Company and its suppliers and customers of Year 2000
compliance in a timely and cost efficient manner, the continued and anticipated
growth in industry trends towards outsourcing and cosourcing of telephone-based
marketing and customer service operations (particularly in the
telecommunications services and equipment, transportation, consumer products and
food and beverage industries), changes in competition and the forms of direct
sales and marketing techniques, consumer interest in, and use of, the Company's
clients' products and services, general economic conditions, costs of telephone
services, financing and leasing of equipment, the adequacy of cash flows from
operations and available financings to fund capital needs and future growth,
changes in governmental rules and regulations applicable to the Company, the
Company ultimately prevailing in the recently filed class action lawsuit without
incurring significant management time and attention and litigation costs or
class liability and other risks set forth in this report and in the Company's
other filings with the Securities and Exchange Commission. These risks and
uncertainties are beyond the ability of the Company to control; in many cases,
the Company cannot predict the risks and uncertainties that could cause actual
results to differ materially from those indicated by the forward-looking
statements.
















                                      -27-


<PAGE>   28


ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

         Information called for by this item is set forth in the Company's
Consolidated Financial Statements contained in this report. The Consolidated
Financial Statements can be found at the pages in this report listed in the
following index:


                          INDEX TO FINANCIAL STATEMENTS
<TABLE>
<CAPTION>
                                                                                                     PAGE

<S>                                                                                                      <C>
         Report of Independent Accountants - Coopers & Lybrand L.L.P...................................F-1

         Consolidated Balance Sheets as of December 31, 1997 and 1996..................................F-2

         For the years ended December 31, 1997, 1996 and 1995:

                  Consolidated Statements of Operations................................................F-3

                  Consolidated Statements of Shareholders' Equity......................................F-4

                  Consolidated Statements of Cash Flows................................................F-5

         Notes to Consolidated Financial Statements....................................................F-6
</TABLE>

ITEM 9.  CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
         FINANCIAL DISCLOSURE

         Not applicable.

                                    PART III.

ITEM 10.      DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

         The information required by this Item is incorporated by reference to
the information set forth in the Company's Definitive Proxy Statement to be
filed with the Securities and Exchange Commission (the "SEC") within 120 days of
the Company's 1997 fiscal year-end.

ITEM 11.      EXECUTIVE COMPENSATION

         The information required by this Item is incorporated by reference to
the information set forth in the Company's Definitive Proxy Statement to be
filed with the SEC within 120 days of the Company's 1997 fiscal year-end.

ITEM 12.      SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND
              MANAGEMENT

         The information required by this Item is incorporated by reference to
the information set forth in the Company's Definitive Proxy Statement to be
filed with the SEC within 120 days of the Company's 1997 fiscal year-end.

ITEM 13.      CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

         The information required by this Item is incorporated by reference to
the information set forth in the Company's Definitive Proxy Statement to be
filed with the SEC within 120 days of the Company's 1997 fiscal year-end.




                                      -28-


<PAGE>   29


                                    PART IV.

ITEM 14.      EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND REPORTS ON
              FORM 8-K

(a)    Documents filed as part of this report:

       1.    Financial Statements

                 See Index to Financial Statements located in Item 8 of this 
                 report.

       2.    Financial Statement Schedules                             PAGE
                                                                       ----

                 Schedule II - Valuation and Qualifying Accounts........S-1

       3.    Exhibits

  EXHIBIT
  NUMBER                               DESCRIPTION OF EXHIBIT
- ------------        ------------------------------------------------------------

    3.1             Articles of Incorporation of Precision Response Corporation*

    3.2             Bylaws of Precision Response Corporation as amended on July
                    23, 1996 (incorporated by reference to Exhibit 3.2 of the
                    Company's Quarterly Report on Form 10-Q for the quarter
                    ended June 30, 1996, File No. 0-20941) and as further
                    amended by Amendment to Article II, Section 6 of the Bylaws
                    of the Company effective on February 19, 1997 (incorporated
                    by reference to Exhibit 3.2 of the Company's Quarterly
                    Report on Form 10-Q for the quarter ended March 31, 1997,
                    File No. 0-20941)

    9.1             Voting Trust Agreement, dated as of February 16, 1996,
                    between Richard Mondre and Mark Gordon*

    9.2             Voting Trust Agreement, dated as of February 16, 1996,
                    between Richard Mondre and David Epstein*

    9.3             Voting Trust Agreement, dated as of February 16, 1996,
                    between James Murray and Mark Gordon*

    9.4             Voting Trust Agreement, dated as of February 16, 1996,
                    between James Murray and David Epstein*

    9.5             A separate Amendment to Voting Trust Agreement, dated as of
                    December 27, 1996, for each of the Voting Trust Agreements
                    dated as of February 16, 1996 described in Exhibit numbers
                    9.1, 9.2, 9.3, and 9.4 hereto (incorporated by reference to
                    Exhibit 9.5 to Amendment No. 1 to the Company's Registration
                    Statement on Form S-1 (File No. 333-18823), initially filed
                    on December 26, 1996)

    10.1            Precision Response Corporation Amended and Restated 1996
                    Incentive Stock Plan as amended through May 15, 1997
                    (incorporated by reference to Exhibit 10.1 of the Company's
                    Quarterly Report on Form 10-Q for the quarter ended June 30,
                    1997, File No. 0-20941)+

    10.2            Precision Response Corporation 1996 Nonemployee Director
                    Stock Option Plan*+



                                      -29-

<PAGE>   30
  EXHIBIT
  NUMBER                               DESCRIPTION OF EXHIBIT
- ------------        ------------------------------------------------------------

    10.3            Precision Response Corporation Profit Sharing Plan*+

    10.4            Employment Agreement with Mark Gordon*+

    10.5            Employment Agreement with David Epstein*+

    10.6            Employment Agreement with Richard Mondre*+

    10.7            Employment Agreement with James Murray*+

    10.8            Stock Purchase and Shareholder Agreement, dated February 16,
                    1996, between Richard Mondre and Mark Gordon, as amended
                    effective as of February 16, 1996*

    10.9            Stock Purchase and Shareholder Agreement, dated February 16,
                    1996, between Richard Mondre and David Epstein, as amended
                    effective as of February 16, 1996*

    10.10           Agreement, dated February 16, 1996, among Richard Mondre,
                    Mark Gordon and David Epstein*

    10.11           Stock Purchase and Shareholder Agreement, dated February 16,
                    1996, between James Murray and Mark Gordon, as amended
                    effective as of February 16, 1996*

    10.12           Stock Purchase and Shareholder Agreement, dated February 16,
                    1996, between James Murray and David Epstein, as amended
                    effective as of February 16, 1996*

    10.13           Agreement, dated February 16, 1996, among James Murray, Mark
                    Gordon and David Epstein*

    10.14           Stockholder Agreement, dated May 10, 1996, between Mark
                    Gordon and David Epstein*

    10.15           S Corporation Tax Allocation and Indemnification Agreement*

    10.16           Loan and Security Agreement, dated as of May 1, 1996,
                    between Precision Response Corporation and Heller Financial,
                    Inc. (without exhibits and schedules)*

    10.17           Form of Indemnification Agreement*

    10.18           Net Lease, dated May 1, 1996, between MJG Properties, Inc.
                    and Precision Response Corporation (13180 N.W. 43rd Avenue
                    lease)*

    10.19           Net Lease, dated May 1, 1996, between MJG Properties, Inc.
                    and Precision Response Corporation (4250 N.W. 135th Street
                    lease)*

    10.20           Net Lease, dated May 1, 1996, between MJG Properties, Inc.
                    and Precision Response Corporation (4300 N.W. 135th Street
                    lease)*

    10.21           Lease Agreement and Option to Purchase Real Property, dated
                    January 23, 1996, between Burger King Corporation and
                    Precision Response Corporation (without schedules)*

    10.22           Assignment of Lease, dated as of April 18, 1996, between
                    Precision Response Corporation and Deerwood Realty Partners,
                    Ltd.*



                                      -30-

<PAGE>   31
  EXHIBIT
  NUMBER                               DESCRIPTION OF EXHIBIT
- ------------        ------------------------------------------------------------

    10.23           Sublease, dated May 1, 1996, between Precision Response
                    Corporation and Deerwood Realty Partners, Ltd.*

    10.24           Lease, dated January 25, 1996, between Donald V. Mariutto
                    and Eugene L. Mariutto, and Precision Response Corporation*

    10.25           Assignment of Lease, dated April 30, 1996, between Precision
                    Response Corporation and Deerwood Realty Partners, Ltd.*

    10.26           Sublease, dated May 1, 1996, between Precision Response
                    Corporation and Deerwood Realty Partners, Ltd.*

    10.27           Registration Rights Agreement, dated May 15, 1996, between
                    Precision Response Corporation and Mark Gordon*

    10.28           Registration Rights Agreement, dated May 15, 1996, between
                    Precision Response Corporation and David Epstein*

    10.29           Employment Agreement with Richard N. Ferry, Jr. dated May
                    15, 1996*, as amended by Amendment to Employment Agreement
                    dated as of November 10, 1997 between the Company and Mr.
                    Ferry (filed herewith)+

    10.30           Net Lease, dated May 1, 1996, between Deerwood Realty
                    Partners, Ltd. and Precision Response Corporation*

    10.31           Amendment Nos. 1 and 2 to Loan and Security Agreement
                    between Heller Financial, Inc. and Precision Response
                    Corporation (incorporated by reference to Exhibit 10.1 to
                    the Company's Quarterly Report on Form 10-Q for the quarter
                    ended September 30, 1996, File No. 0-20941) and Third
                    Amendment to Loan and Security Agreement between Heller
                    Financial, Inc. and Precision Response Corporation
                    (incorporated by reference to Exhibit 10.34 to the Company's
                    Registration Statement on Form S-1 (File No. 333-18823),
                    initially filed on December 26, 1996)

    10.32           Employment Agreement with Paul M. O'Hara dated August 9,
                    1996 (incorporated by reference to Exhibit 10.2 to the
                    Company's Quarterly Report on Form 10-Q for the quarter
                    ended September 30, 1996, File No. 0-20941), as amended by
                    Amendment to Employment Agreement dated as of November 10,
                    1997 between the Company and Mr. O'Hara (filed herewith)+

    10.33           Employment Agreement with Derek J. Reynolds (incorporated by
                    reference to Exhibit 10.32 to the Company's Registration
                    Statement on Form S-1 (File No. 333-18823), initially filed
                    on December 26, 1996)+

    10.34           Independent Contractor Agreement, dated July 26, 1996,
                    between Bernie Kosar, Jr. and Precision Response Corporation
                    (incorporated by reference to Exhibit 10.3 to the Company's
                    Quarterly Report on Form 10-Q for the quarter ended
                    September 30, 1996, File No. 0-20941) and Amendment to Stock
                    Option Agreement effective as of July 26, 1996 between
                    Bernie Kosar, Jr. and Precision Response Corporation
                    (incorporated by reference to Exhibit 10.33 to the Company's
                    Registration Statement on Form S-1 (File No. 333-18823),
                    initially filed on December 26, 1996)+


                                      -31-
<PAGE>   32
  EXHIBIT
  NUMBER                               DESCRIPTION OF EXHIBIT
- ------------        ------------------------------------------------------------

    10.35           Employment Agreement with Bernie Kosar, Jr. dated February
                    19, 1997 (incorporated by reference to Exhibit 10.35 to the
                    Company's Annual Report on Form 10-K for the year ended
                    December 31, 1996, File No. 0-20941), as amended by
                    Amendment to Employment Agreement dated as of October 1,
                    1997 between the Company and Mr. Kosar (filed herewith)+

    10.36           Employment Agreement dated as of April 15, 1997 between the
                    Company and Thomas C. Teper (incorporated by reference to
                    Exhibit 10.2 to the Company's Quarterly Report on Form 10-Q
                    for the quarter ended June 30, 1997, File No. 0-20941)+

    10.37           Employment Agreement dated as of April 15, 1997 between the
                    Company and Colleen Williams (incorporated by reference to
                    Exhibit 10.3 to the Company's Quarterly Report on Form 10-Q
                    for the quarter ended June 30, 1997, File No. 0-20941)+

    10.38           Credit Agreement (with exhibits but without schedules) dated
                    as of March 2, 1998 among the Company, as the Borrower,
                    NationsBank, N.A. and the other lenders that become
                    signatories thereto, as the Banks, and NationsBank, N.A., as
                    the Agent (filed herewith)

    23.1            Consent of Coopers & Lybrand L.L.P. (filed herewith)

    27.1            Financial Data Schedule (filed herewith)

- ----------

*Previously filed and incorporated by reference to corresponding exhibit in the
Company's Registration Statement on Form S-1, as amended (File No. 333-03209),
initially filed on May 6, 1996.

+Indicates a management contract or compensatory plan or arrangement.

(b)    Reports on Form 8-K

       No reports on Form 8-K were filed by the Company during the quarter ended
       December 31, 1997.












                                      -32-
<PAGE>   33


                                   SIGNATURES


         Pursuant to the requirement of Section 13 or 15(d) of the Securities
Exchange Act of 1934, the Registrant has duly caused this report to be signed on
its behalf by the undersigned, thereunto duly authorized.

                                         PRECISION RESPONSE CORPORATION
                                                     (Registrant)

                                         By: /s/ Paul M. O'Hara
                                             -----------------------------------
                                             Paul M. O'Hara
                                             Senior Vice President - Finance
                                             and Chief Financial Officer
                                             (Principal Financial Officer)

Dated:  March 31, 1998

         Pursuant to the requirements of the Securities Exchange Act of 1934,
this report has been signed by the following persons on behalf of the Registrant
and in the capacities and on the dates indicated.
<TABLE>
<CAPTION>

SIGNATURE                                            TITLE                                       DATE
- ---------                                            -----                                       ----
<S>                                                  <C>                                         <C>
/s/ Mark J. Gordon                                   Chairman of the Board                       March 31, 1998
- -------------------------------------------          and Chief Executive Officer
Mark J. Gordon                                       (Principal Executive Officer)

/s/ Paul M. O'Hara                                   Senior Vice President - Finance             March 31, 1998
- -------------------------------------------          and Chief Financial Officer
Paul M. O'Hara                                      

/s/ David L. Epstein                                 President and Director                      March 31, 1998
- ------------------------------------------
David L. Epstein

/s/ Richard D. Mondre                                Executive Vice President,                   March 31, 1998
- ------------------------------------------           General Counsel, Secretary
Richard D. Mondre                                    and Director

/s/ Bernard J. Kosar, Jr.                            Senior Vice President -                     March 31, 1998
- ------------------------------------------           Client Relations and Director
Bernard J. Kosar, Jr.                                

/s/ Neil A. Natkow                                   Director                                    March 31, 1998
- ------------------------------------------
Neil A. Natkow

/s/ Richard N. Krinzman                              Director                                    March 31, 1998
- ------------------------------------------
Richard N. Krinzman

/s/ Christian Mustad                                 Director                                    March 31, 1998
- ------------------------------------------
Christian Mustad

/s/ Thomas F. Jennings, Jr.                          Vice President and Controller               March 31, 1998
- ------------------------------------------           (Principal Accounting Officer)
Thomas F. Jennings, Jr.                              
</TABLE>


                                      -33-
<PAGE>   34


                        REPORT OF INDEPENDENT ACCOUNTANTS


To the Board of Directors and Shareholders
Precision Response Corporation

         We have audited the consolidated financial statements and the financial
statement schedule of Precision Response Corporation and subsidiaries as listed
in the index in Item 8 or listed in Item 14(a) of this Form 10-K. These
financial statements and the financial statement schedule are the responsibility
of the Company's management. Our responsibility is to express an opinion on
these financial statements and the financial statement schedule based on our
audits.

         We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

         In our opinion, the financial statements referred to above present
fairly, in all material respects, the consolidated financial position of
Precision Response Corporation and subsidiaries as of December 31, 1997 and 1996
and the consolidated results of their operations and their cash flows for each
of the three years in the period ended December 31, 1997 in conformity with
generally accepted accounting principles. In addition, in our opinion, the
financial statement schedule referred to above, when considered in relation to
the basic financial statements taken as a whole, presents fairly, in all
material respects, the information required to be included therein.

/s/ COOPERS & LYBRAND L.L.P.

Miami, Florida
February 13, 1998, except for
Note 16 as to which the date is March 2, 1998








                                      F-1
<PAGE>   35


                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                           CONSOLIDATED BALANCE SHEETS

                        (IN THOUSANDS, EXCEPT SHARE DATA)

<TABLE>
<CAPTION>
                                                                  DECEMBER 31,
                                                            ----------------------
                                                               1997        1996
                                                            ---------    ---------
<S>                                                         <C>          <C>      
ASSETS
Current assets:
    Cash and cash equivalents                               $  11,080    $   7,262
    Accounts receivable, net of allowances
        of $2,864 and $2,650, respectively                     31,289       30,049
    Income taxes receivable                                     6,970           --
    Deferred income taxes                                       2,796        1,321
    Prepaid expenses and other current assets                   5,866        2,999
                                                            ---------    ---------
            Total current assets                               58,001       41,631
Property and equipment, net                                    63,301       42,034
Deferred income taxes                                           3,589           --
Other assets                                                    2,522        4,750
                                                            ---------    ---------
            Total assets                                    $ 127,413    $  88,415
                                                            =========    =========

LIABILITIES AND SHAREHOLDERS' EQUITY 
Current liabilities:
    Current maturities of long-term obligations             $   2,393    $   2,624
    Accounts payable                                           13,725       17,294
    Restructuring accrual                                       2,863           --
    Accrued compensation expenses                               5,101        4,078
    Income taxes payable                                           --        1,645
    Other accrued expenses                                      6,444        1,721
    Customer deposits                                           3,954        2,420
                                                            ---------    ---------
            Total current liabilities                          34,480       29,782
Long-term obligations, less current maturities                  3,493        4,190
Deferred income taxes                                              --        1,493
                                                            ---------    ---------
            Total liabilities                                  37,973       35,465
                                                            ---------    ---------

Commitments and contingencies (see Notes 6, 14 and 16)             --           --

Shareholders' equity:
    Common stock, $0.01 par value; 100,000,000
        shares authorized; 21,542,000 and 20,000,000
        issued and outstanding, respectively                      215          200
    Additional paid-in capital                                 97,179       47,808
    Retained (deficit) earnings                                (7,846)       5,394
    Unearned compensation                                        (108)        (452)
                                                            ---------    ---------
            Total shareholders' equity                         89,440       52,950
                                                            ---------    ---------
            Total liabilities and shareholders' equity      $ 127,413    $  88,415
                                                            =========    =========
</TABLE>








   The accompanying notes are an integral part of these financial statements.




                                      F-2
<PAGE>   36


                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF OPERATIONS
                    (IN THOUSANDS, EXCEPT PER SHARE AMOUNTS)
<TABLE>
<CAPTION>

                                                      FOR THE YEAR ENDED DECEMBER 31,
                                                   -----------------------------------
                                                      1997        1996         1995
                                                   ---------    ---------    ---------
<S>                                                <C>          <C>          <C>      
REVENUES                                           $ 143,584    $  97,637    $  30,204
                                                   ---------    ---------    ---------
OPERATING EXPENSES:
    Costs of services                                128,177       71,345       21,212
    Selling, general and administrative expenses      25,874       14,727        7,164
    Restructuring and asset impairment charges        11,591           --           --
                                                   ---------    ---------    ---------
            Total operating expenses                 165,642       86,072       28,376
                                                   ---------    ---------    ---------
            Operating (loss) income                  (22,058)      11,565        1,828

OTHER INCOME (EXPENSE):
    Interest income                                      984          298           19
    Interest expense                                    (702)        (986)        (391)
                                                   ---------    ---------    ---------
            (LOSS) INCOME BEFORE INCOME TAXES        (21,776)      10,877        1,456
Income tax (benefit) provision                        (8,710)       3,027           --
                                                   ---------    ---------    ---------
            NET (LOSS) INCOME                      $ (13,066)   $   7,850    $   1,456
                                                   =========    =========    =========

NET LOSS PER COMMON SHARE:
        Basic                                      $   (0.61)
                                                   =========
        Diluted                                    $   (0.61)
                                                   =========

PROFORMA DATA (UNAUDITED):
    Income before proforma income taxes                         $  10,877    $   1,456
    Proforma provision for income taxes
        relating to S corporation                                   4,358          619
                                                                ---------    ---------
            PROFORMA NET INCOME                                 $   6,519    $     837
                                                                =========    =========

PROFORMA NET INCOME PER COMMON SHARE:
        Basic                                                   $    0.36    $    0.05
                                                                =========    =========
        Diluted                                                 $    0.36    $    0.05
                                                                =========    =========

WEIGHTED AVERAGE NUMBER OF COMMON
     SHARES OUTSTANDING:
        Basic                                         21,393       18,083       16,527
                                                   =========    =========    =========
        Diluted                                       21,393       18,171       16,527
                                                   =========    =========    =========
</TABLE>












   The accompanying notes are an integral part of these financial statements.



                                      F-3
<PAGE>   37


                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                 CONSOLIDATED STATEMENTS OF SHAREHOLDERS' EQUITY
                                 (IN THOUSANDS)
<TABLE>
<CAPTION>

                                   COMMON STOCK     ADDITIONAL  RETAINED   DUE FROM
                               -------------------  PAID-IN    EARNINGS  SHAREHOLDERS, UNEARNED
                                 SHARES    AMOUNT     CAPITAL   (DEFICIT)     NET      COMPENSATION   TOTAL
                               --------   --------   --------   --------    --------    --------    --------

<S>                           <C>         <C>        <C>        <C>         <C>         <C>         <C>
Balance at December 31, 1994     16,400   $    164   $     72   $  1,331    $    (94)   $     --    $  1,473
    Net income                       --         --         --      1,456          --          --       1,456
    Net advances to
        shareholders                 --         --         --         --        (113)         --        (113)
                               --------   --------   --------   --------    --------    --------    --------
Balance at December 31, 1995     16,400        164         72      2,787        (207)         --       2,816
    Net income                       --         --         --      7,850          --          --       7,850
    Payment of dividend              --         --         --     (5,243)         --          --      (5,243)
    Net repayments from
        shareholders                 --         --         --         --         207          --         207
    Issuance of common stock      3,600         36     47,045         --          --          --      47,081
    Stock option grants              --         --        691         --          --        (691)         --
    Amortization of unearned
        compensation                 --         --         --         --          --         239         239
                               --------   --------   --------   --------    --------    --------    --------
Balance at December 31, 1996     20,000        200     47,808      5,394          --        (452)     52,950
    Net loss                         --         --         --    (13,066)         --          --     (13,066)
    Payment of dividend              --         --         --       (174)         --          --        (174)
    Issuance of common stock      1,542         15     49,371         --          --          --      49,386
    Amortization of unearned
      compensation                   --         --         --         --          --         344         344
                               --------   --------   --------   --------    --------    --------    --------
Balance at December 31, 1997     21,542   $    215   $ 97,179   $ (7,846)   $     --    $   (108)   $ 89,440
                               ========   ========   ========   ========    ========    ========    ========
</TABLE>
























   The accompanying notes are an integral part of these financial statements.



                                      F-4
<PAGE>   38


                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF CASH FLOWS
                                 (IN THOUSANDS)
<TABLE>
<CAPTION>

                                                                        FOR THE YEAR ENDED DECEMBER 31,
                                                                        --------------------------------
                                                                          1997        1996        1995
                                                                        --------    --------    --------
OPERATING ACTIVITIES:
<S>                                                                     <C>         <C>         <C>     
    Net (loss) income                                                   $(13,066)   $  7,850    $  1,456
    Adjustments to reconcile net (loss) income to net cash
     (used in) provided by operating activities:
        Depreciation and amortization                                     11,506       3,631       1,145
        Provision for bad debts and sales allowances                       5,895       5,215         365
        Amortization of unearned compensation                                344         239          --
        Restructuring and asset impairment charges                         6,832          --          --
        Deferred income tax expense                                       (4,905)        172          --
    Changes in operating assets and liabilities, excluding effects of
     acquisition:
        Accounts receivable                                               (7,205)    (28,647)     (4,366)
        Income taxes receivable                                           (6,970)         --          --
        Prepaid expenses and other current assets                         (4,048)     (2,545)        (37)
        Other assets                                                         787      (1,195)         (9)
        Accounts payable                                                  (3,761)     15,163         719
        Restructuring accrual                                              2,863          --          --
        Accrued compensation expenses                                      1,023       2,751         726
        Income taxes payable                                              (3,297)      1,645          --
        Other accrued expenses                                             3,748         944         464
        Customer deposits                                                  1,534       1,864         137
                                                                        --------    --------    --------
            Net cash (used in) provided by operating activities           (8,720)      7,087         600
                                                                        --------    --------    --------

INVESTING ACTIVITIES:
    Cash acquired in acquisition, net of cash paid                           192          --          --
    Purchases of property and equipment                                  (34,251)    (35,483)     (1,578)
                                                                        --------    --------    --------
            Net cash used in investing activities                        (34,059)    (35,483)     (1,578)
                                                                        --------    --------    --------

FINANCING ACTIVITIES:
    Net proceeds (payments) from revolving credit loan                        --      (2,996)      1,495
    Proceeds from long-term obligations                                       --          --         250
    Payments on long-term obligations                                     (2,615)     (3,658)     (1,175)
    Net proceeds from issuance of common stock                            49,386      47,081          --
    Dividends paid                                                          (174)     (5,243)         --
    Net payments from (advances to) shareholders                              --         207        (113)
                                                                        --------    --------    --------
            Net cash provided by financing activities                     46,597      35,391         457
                                                                        --------    --------    --------

Net increase (decrease) in cash and cash equivalents                       3,818       6,995        (521)
Cash and cash equivalents at beginning of year                             7,262         267         788
                                                                        --------    --------    --------
Cash and cash equivalents at end of year                                $ 11,080    $  7,262    $    267
                                                                        ========    ========    ========

Supplemental cash flow information:
    Cash paid for interest, including capital leases                    $    724    $    964    $    372
                                                                        ========    ========    ========
    Cash paid for income taxes                                          $  3,330    $  1,210    $     --
                                                                        ========    ========    ========
Supplemental schedule of non-cash investing and financing activities:
        Installment loans and capital lease obligations                 $  1,687    $  8,362    $  1,016
                                                                        ========    ========    ========

</TABLE>





   The accompanying notes are an integral part of these financial statements.



                                      F-5
<PAGE>   39


                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS



1.  OPERATIONS AND SIGNIFICANT ACCOUNTING POLICIES

NATURE OF OPERATIONS

         Precision Response Corporation and subsidiaries (the "Company") is a
full-service provider of teleservicing, database marketing and management, and
fulfillment services on an outsourced and cosourced basis to large corporations.
The Company currently operates 4,500 workstations in eight telephone call
centers all located in Florida.

PRINCIPLES OF CONSOLIDATION

         The consolidated financial statements include the accounts of the
Company and all wholly-owned subsidiaries. All significant intercompany balances
and transactions have been eliminated in consolidation.

USE OF ESTIMATES

         The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and liabilities and
disclosure of contingent assets and liabilities at the date of the financial
statements and the reported amounts of revenues and expenses during the
reporting period. Such estimates consist primarily of the allowance for doubtful
accounts and sales allowances and accrued expenses. Actual results could differ
from those estimates.

CASH AND CASH EQUIVALENTS

         Highly liquid investments with a maturity of three months or less on
their acquisition date are considered cash equivalents. The Company places its
temporary cash investments with high credit quality financial institutions. At
times, such investments may be in excess of the Federally-insured limits.

INVENTORIES

         Inventories, which consist primarily of finished goods, pertaining to a
certain client's outbound teleservices program are stated at the lower of cost
or market. Cost is generally determined by the first-in, first-out ("FIFO")
method. Inventories of $455,000 and $137,000 as of December 31, 1997 and 1996,
respectively, are included in Prepaid Expenses and Other Current Assets in the
accompanying consolidated balance sheets.

PROPERTY AND EQUIPMENT

         Property and equipment, including expenditures for major improvements,
is stated at cost less accumulated depreciation and amortization. Repairs and
maintenance are expensed as incurred. Depreciation and amortization is
determined using the straight-line method over the estimated useful lives of the
respective assets or, in relation to leasehold improvements and property under
capital leases, over the lesser of the asset's estimated useful life or the
lease term (see Note 4 -- Property and Equipment).


                                      F-6
<PAGE>   40
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS




         Upon the sale, retirement or other disposition of assets, the related
cost and accumulated depreciation or amortization are eliminated from the
accounts. Any resulting gains or losses from disposals are included in the
statements of operations.

LONG-LIVED ASSETS

         The Company evaluates long-lived assets for impairment whenever events
or changes in circumstances indicate that the carrying amount of an asset may
not be recoverable (see Note 3 -- Restructuring and other Non-Recurring Special
Charges).

REVENUE RECOGNITION

         The Company recognizes revenues as services are performed.
Teleservicing charges are primarily based on a fixed hourly fee for dedicated
service. Beginning in the third quarter of 1997, the Company also generated
teleservicing revenues under incentive based compensation agreements whereby the
amount of revenue earned correlates to the achievement of established targets.
Charges for database marketing and management services are based on an hourly
rate or on the volume of information stored. Charges for fulfillment services
are typically assessed on a transaction basis, with an additional charge for
warehousing products for customers. Revenues earned from the transfers of
software by the Company are generally recognized when the software has been
shipped, payment is due within one year, collectibility is probable and there
are no significant obligations remaining.

SOFTWARE DEVELOPMENT COSTS

         The Company capitalizes costs related to the development of certain
software products integral to the Company's teleservicing programs. Capitalized
software development costs are reported at the lower of unamortized cost or net
realizable value based upon future use on a product-by-product basis. In
accordance with SFAS No. 86, "Accounting for the Costs of Computer Software to
Be Sold, Leased, or Otherwise Marketed," capitalization of these software
development costs begins when technological feasibility has been established and
ends when the product is available for general use in the Company's
teleservicing programs. The establishment of technological feasibility and the
ongoing assessment of recoverability of capitalized software development costs
require considerable judgment by management with respect to certain external
factors, including, but not limited to, anticipated future teleservicing
programs, estimated economic life and changes in software and hardware
technologies.

         Commencing upon initial product release, capitalized software costs are
amortized on an individual product basis using the straight-line method over the
estimated economic life of the product of three years. The amount of software
development costs capitalized in 1997 and 1996 was $1,660,000 and $3,618,000,
respectively, and the related amortization expense for 1997 and 1996 was
$1,368,000 and $154,000, respectively. No software development costs were
incurred in 1995. Software development costs, net of accumulated amortization,
of $1,987,000 and $3,464,000 as of December 31, 1997 and 1996, respectively, are
included in Other Assets in the accompanying consolidated balance sheets.

STOCK-BASED COMPENSATION

         SFAS No. 123, "Accounting for Stock-Based Compensation," encourages,
but does not require, companies to record compensation cost for stock-based
employee compensation plans at fair value. The Company has chosen to continue to
account for stock-based compensation using the intrinsic value method prescribed
in Accounting Principles Board Opinion No. 25, "Accounting for Stock Issued to
Employees" ("APB 25"). Accordingly, compensation expense for qualified and
non-qualified stock options granted under the Company's stock option plans is
generally measured as the difference between




                                      F-7

<PAGE>   41
                PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS


the quoted market price of the Company's stock at the date of grant and the
amount an employee must pay to acquire the stock. For options granted to other
than employees in exchange for goods or services, compensation cost is measured
in accordance with SFAS 123 (see Note 11 - Stock-Based Compensation Plans).

ADVERTISING EXPENSES

         Advertising expenses are charged to operations as incurred. During
1997, 1996 and 1995, advertising expenses were $341,000, $464,000 and $222,000,
respectively.

INCOME TAXES

         Beginning July 16, 1996, the Company began providing for deferred
income taxes under the asset and liability method for financial accounting and
reporting for income taxes. Deferred tax assets and liabilities are determined
based on the differences between the financial statements carrying amounts and
the tax bases of existing assets and liabilities using the enacted statutory tax
rates in effect for the year in which the differences are expected to reverse.

         Prior to the initial public offering of the Company's common stock
completed in July 1996 (the "Initial Public Offering") (see Note 2 - Public
Offerings), the Company included its income and expenses with those of its
shareholders for Federal and state income tax purposes (an S corporation
election). Accordingly, the statements of operations for the year ended December
31, 1995 and the period from January 1, 1996 through July 15, 1996 do not
include a provision for Federal or state income taxes. The proforma data in the
statements of operations for all years presented includes a provision for
Federal and state income taxes as if the Company were subject to Federal and
state corporate income taxes as a C corporation for all years. This proforma
provision is computed using a combined Federal and state tax rate of 37.6%.

         In connection with the Initial Public Offering, the Company converted
from an S corporation to a C corporation effective July 16, 1996. Upon
termination of the S corporation election, deferred income taxes in the amount
of $90,000 became a net liability of the Company with a corresponding
nonrecurring expense in the statement of operations for 1996 (see Note 9 -
Income Taxes). Deferred taxes resulting from the termination of the S
corporation relate primarily to accounts receivable, other accrued expenses and
property and equipment.

EARNINGS PER COMMON SHARE

         During 1997, the Company adopted SFAS No. 128, EARNINGS PER SHARE,
which supersedes Accounting Principles Board Opinion No. 15, EARNINGS PER SHARE.
Basic earnings per common share calculations are determined by dividing earnings
available to common shareholders by the weighted average number of shares of
common stock outstanding during the year. Diluted earnings per common share
calculations are determined by dividing earnings available to common
shareholders by the weighted average number of shares of common stock and
dilutive common stock equivalents outstanding during the year (all related to
outstanding stock options discussed in Note 11 - Stock-Based Compensation
Plans). SFAS No. 128 had no impact on the Company's reported primary earnings
per share for 1996 or 1995.

PROFORMA NET INCOME PER COMMON SHARE

         Proforma net income per common share amounts are computed based on net
income on a proforma basis, after considering the Company's change in tax
status, and the weighted average number of common shares outstanding during each
year after retroactive adjustment for stock splits effected by way of share
dividends (see Note 10 - Capital Stock).



                                      F-8
<PAGE>   42
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS


NEW ACCOUNTING PRONOUNCEMENTS

         During the third quarter of 1997, the Financial Accounting Standards
Board ("FASB") issued SFAS No. 130, REPORTING COMPREHENSIVE INCOME. SFAS No. 130
establishes standards of reporting and display of comprehensive income and its
components. The FASB also issued Statement No. 131, DISCLOSURES ABOUT SEGMENTS
OF AN ENTERPRISE AND RELATED INFORMATION ("SFAS No. 131"). SFAS No. 131
establishes standards for reporting operating and geographical segments and the
type and level of financial information to be discussed about those segments.
Both SFAS No. 130 and SFAS No. 131 are effective for fiscal years beginning
after December 15, 1997.
        
         In October 1997, the AIPCA issued Statement of Financial Position 97-2,
"Software Revenue Recognition" ("SOP 97-2"). SOP 97-2 provides guidance in
recognizing revenue on software transactions when persuasive evidence of an
arrangement exists, delivery has occurred, the vendor's fee is fixed or
determinable and collectibility is probable. SOP 97-2 is effective for
transactions entered into in fiscal years beginning after December 15, 1997.

         In March 1998, the AIPCA issued Statement of Financial Position 98-1,
"Accounting for the Costs of Computer Software Developed or Obtained for
Internal Use" ("SOP 98-1"). SOP 98-1 provides guidance for capitalization of
certain costs incurred in the development of internal-use software and is
effective for financial statements for years beginning after December 15, 1998.

         The Company has not yet determined the impact, if any, that the
adoption of SFAS No. 130, SFAS No. 131, SOP 97-2 and SOP 98-1 will have on the
Company's financial statements.

2.  PUBLIC OFFERINGS

         Effective July 16, 1996, the Company completed the Initial Public
Offering of its common stock (the actual closing date was July 22, 1996) in
which the Company and certain selling shareholders sold 4,600,000 shares of
common stock at an offering price of $14.50 per share. Of the 4,600,000 shares,
3,600,000 shares were sold by the Company. Net proceeds to the Company, after
deducting $5.1 million in costs associated with the offering, were $47.1
million. A portion of the net proceeds was used to repay the outstanding balance
of $12.8 million on the Company's existing revolving credit facility, various
installment loans totaling $1.0 million and to pay a distribution of S
corporation earnings to the Company's current shareholders at that time
estimated at $5.2 million (the "Dividend"). The balance of the net proceeds was
used for general corporate purposes, including call center expansion and working
capital.

         Effective January 29, 1997 (the actual closing date was February 4,
1997), the Company and certain selling shareholders completed a second equity
offering of 4,740,000 shares of common stock at an offering price of $35.125 per
share (the "Second Equity Offering"). Of the 4,740,000 shares, 1,500,000 shares
were sold by the Company. Net proceeds to the Company from the Second Equity
Offering in the amount of $49.2 million, after deducting $3.5 million in costs
associated with the offering, have been used for call center expansion, other
capital expenditures necessary to support the Company's growth, working capital
and other general corporate purposes.

3.    RESTRUCTURING AND OTHER NON-RECURRING SPECIAL CHARGES

         During the third quarter of 1997, the Company initiated an extensive
and systematic review of its operations and cost structure in response to
inefficiencies primarily resulting from the addition of capacity and
infrastructure to accommodate a contract for its largest client that has been
delayed indefinitely and an across-the-board price reduction imposed by this
client. This review focused on reducing operating expenses, increasing customer
service efficiencies and generally strengthening the Company's position to
provide telephone-based customer service and marketing solutions on an
outsourced and cosourced basis to large corporations.

         This review of the Company's operations focused primarily on
operational and organization structures and systems, client profitability and
facilities rationalization. As a result of this review, the Company initiated a
plan to consolidate three administrative locations into unused space in an
existing facility, to reduce overhead and administrative headcount by 10%, to
consolidate and reorganize various functional departments and to integrate and
enhance its financial and operating systems. The headcount reductions resulted
in the termination of approximately 150 employees primarily in the areas of
teleservicing, information services and administration. Payment of substantially
all termination benefits took place during the fourth quarter of 1997 during
which time actual employee terminations occurred. In adopting this plan, the
Company recorded a non-recurring special charge of $26.2 million before taxes
with an after-tax impact of $15.7 million. This amount is allocated as follows
in the Consolidated Statements of Operations: $11.6 million to Restructuring and
Asset Impairment Charges (as further 


                                      F-9


<PAGE>   43
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS


described below); $7.8 million to Cost of Services (of which $6.6 million
represents cash items and $1.2 million represents non-cash items) related
principally to significant, non-capitalizable start-up and other costs incurred
with expanding and improving the Company's ability to provide certain types of
teleservicing and fulfillment services which it had previously been providing
only on a limited basis (these costs primarily related to development of systems
applications and training modules as well as actual employee training); and $6.8
million to Selling, General and Administrative Expenses (of which $6.7 million
represents cash items and $0.1 million represents non-cash items) principally
for non-recurring operating expenses including $4.8 million of costs associated
with the development of the Company's restructuring and cost reduction
initiatives, increases in the provisions for certain accrued liabilities
totaling $1.9 million and various balance sheet write-offs totaling $0.1
million. Of the total $14.6 million in Cost of Services and Selling, General and
Administrative Expenses described above, $11.4 million was funded during 1997
and the remaining $3.2 million was accrued at December 31, 1997 and is included
in Other Accrued Expenses in the accompanying Consolidated Balance Sheet.

         Amounts included in Restructuring and Asset Impairment Charges in the
Consolidated Statements of Operations include cash items such as severance and
other employee costs of $2.1 million and lease obligations and other exit costs
associated with the consolidation of three administrative locations into an
existing facility and the closing of one small, unused call center of $2.6
million. Non-cash Restructuring and Asset Impairment Charges of $6.9 million are
primarily related to the write-off of leasehold improvements associated with the
facility consolidation and closing along with the cost to fully amortize
redundant systems that are not deemed recoverable in light of the aforementioned
changes with the Company's largest client.

         The Company initiated the restructuring and cost savings initiatives
during the third quarter; however, no significant amount of implementation had
been completed as of September 30, 1997. The Company began implementation in the
fourth quarter of 1997 and now expects to be substantially completed by the
second quarter of 1998. Implementation has, or will, include the actual
termination of designated employees coupled with the reorganization of the
Company's operational and administrative management structure, relocation and
consolidation of office space, and exploration and realization of opportunities
to divest unused facilities.

         The following table sets forth the details and the cumulative activity
in the restructuring accrual as of December 31, 1997 (in thousands):
<TABLE>
<CAPTION>

                                              ACCRUAL                               ACCRUAL
                                              BALANCE AT                           BALANCE AT
                                             SEPTEMBER 30,         CASH            DECEMBER 31,
                                                1997            REDUCTIONS            1997
                                            ---------------    ------------     ----------------
<S>                                            <C>              <C>                <C>    
Severance and other employee
    costs                                      $ 2,124          $ (1,642)          $   482
Closure and consolidation of facilities
    and related exit costs                       2,635              (254)            2,381
                                             ----------        ------------       ----------
Total                                          $ 4,759          $ (1,896)          $ 2,863
                                             ==========        ============       ==========

</TABLE>







                                      F-10

<PAGE>   44
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS




4.  PROPERTY AND EQUIPMENT

         Property and equipment is comprised of both owned property and property
under capital leases, the details of which are set forth below (in thousands):

<TABLE>
<CAPTION>

                                DECEMBER 31, 1997                         DECEMBER 31, 1996
                       -------------------------------------     -------------------------------------
                                                                                                           ESTIMATED
                                                                                                            USEFUL
                         OWNED        LEASED        TOTAL          OWNED        LEASED        TOTAL          LIVES
                       ----------    ---------    ----------     ----------    ---------    ----------    ------------
<S>                    <C>           <C>          <C>            <C>            <C>         <C>            <C>      
Telecommunications
    equipment          $ 20,823      $ 4,500      $ 25,323       $  9,312       $ 4,940     $ 14,252       3-7 years

Computer
    equipment            28,605        5,017        33,622         16,601         4,933       21,534       3-5 years

Leasehold
    improvements         12,300            -        12,300          8,289             -        8,289           *

Furniture and
   fixtures               7,706          242         7,948          2,741           973        3,714       5-7 years
                                                     
Other                       239           70           309            995             -          995        3 years
                       ----------    ---------    ----------     ----------    ---------    --------
                         69,673        9,829        79,502         37,938        10,846       48,784
Accumulated
    depreciation
    and amortization    (13,631)      (2,570)      (16,201)        (4,736)       (2,014)      (6,750)
                       ----------    ---------    ----------     ----------    ---------    --------
                       $ 56,042      $ 7,259      $ 63,301       $ 33,202       $ 8,832     $ 42,034
                       ==========    =========    ==========     ==========    =========    ========
</TABLE>

*  The lesser of the asset's estimated useful life or the lease term (see also
   Note 6 - Lease Commitments).

         Depreciation and amortization expense amounted to $10,138,000,
$3,477,000 and $1,145,000 for 1997, 1996 and 1995, respectively.

5.  CREDIT FACILITIES AND LONG-TERM DEBT

         On May 1, 1996, the Company entered into a three-year senior revolving
credit facility (the "Senior Revolving Facility") which provided for revolving
loans in an aggregate principal amount not to exceed $15.0 million. The Company
was able to borrow up to 85% of eligible accounts receivable. The Senior
Revolving Facility was primarily collateralized by accounts receivable. Based
upon eligible accounts receivable and no outstanding borrowings under the Senior
Revolving Facility as of December 31, 1997, availability thereunder was $15.0
million as of December 31, 1997. The Senior Revolving Facility accrued interest
at the Company's option at the prime rate plus 0.5% or the LIBOR rate plus 3.0%.
The Company paid a fee of 0.25% per annum on unused commitments under the Senior
Revolving Facility.

         The Company was required, under the terms of the Senior Revolving
Facility, to maintain certain financial covenants, including minimum tangible
net worth and earnings, and to limit capital expenditures and additional
indebtedness. The Company was also restricted from paying dividends except for
tax distributions to its shareholders in connection with S corporation earnings
and distributions in connection with the termination of the Company's S
corporation tax status (see Note 10 - Capital Stock). The Company repaid all
outstanding borrowings under the Senior Revolving Facility with a portion of the
net proceeds from the Initial Public Offering (see Note 2 - Public Offerings).
On March 2, 1998, the Company entered into a new three-year, $25.0 million
revolving credit facility, replacing the Senior Revolving Facility (see Note 16
- - Subsequent Events).




                                      F-11

<PAGE>   45
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS




         Long-term obligations as of December 31, 1997 and 1996 consisted of the
following (in thousands):

                                            1997            1996
                                         -----------     -----------

Capital lease obligations                  $ 5,886         $ 6,814
Less: current maturities                     2,393           2,624
                                         -----------     -----------
                                           $ 3,493         $ 4,190
                                         ===========     ===========

         Based on the borrowing rates available to the Company for debt with
similar terms and average maturities, the fair value of the Company's debt
approximates carrying value.


















                                      F-12

<PAGE>   46
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS





6.  LEASE COMMITMENTS

         The Company's operations are conducted in leased facilities which have
initial terms generally ranging from two to ten years. The leases for these
facilities would generally expire between 2010 and 2022 assuming the Company's
exercise of all renewal options.

         The Company also has certain equipment leases which have terms of up to
five years, of which the latest expiration date occurs in 2001. Rent expense
under operating leases was $5,867,000, $3,347,000 and $776,000 for 1997, 1996
and 1995, respectively.

         Future minimum lease payments under capital and operating leases,
including all renewal periods, and the annual rentals due on the related party
leases discussed in Note 8 - Related Party Transactions, at December 31, 1997
are as follows (in thousands):

                                              CAPITAL            OPERATING
                                              LEASES              LEASES
                                            -----------        --------------

1998                                          $ 2,812            $   7,005
1999                                            2,396                6,691
2000                                            1,529                5,205
2001                                              130                3,578
2002                                                -                3,072
Thereafter                                          -               58,175
                                            -----------        -------------
     Total minimum lease payments               6,867             $ 83,726
                                                               ==============
Less amount representing interest                 981
                                            -----------
Present value of net minimum lease
    payments under capital leases               5,886
Less current maturities                         2,393
                                            -----------
Long-term obligation                          $ 3,493
                                            ===========

7.  SIGNIFICANT CLIENTS

         A significant portion of the Company's business is dependent upon
several large clients. For the years ended December 31, 1997, 1996 and 1995, the
Company's five largest clients accounted for approximately 64%, 81% and 77% of
revenues, respectively. As of December 31, 1997, 1996 and 1995, approximately
68%, 69% and 77%, respectively, of the Company's accounts receivable were from
the five largest clients. Accounts receivable represents the Company's greatest
concentration of credit risk and is subject to the financial condition of its
largest clients. The Company does not require collateral or other security to
support clients' receivables. The Company conducts periodic reviews of its
clients' financial condition and vendor payment practices to minimize collection
risks on trade accounts receivable.

         During 1997, 1996 and 1995, certain clients individually accounted for
more than 10% of the Company's total revenues. The clients and their related
percentage of total revenues were as follows:
<TABLE>
<CAPTION>

                                                    YEAR ENDED DECEMBER 31,
                                              -----------------------------------------------
                                                 1997             1996              1995
                                              ------------     ------------      ------------

<S>                                               <C>              <C>                <C>
                Company A                         38%              68%                42%
                Company B                          *                *                 17%
                Company C                         11%               *                 *
</TABLE>

- ----------

*Accounted for less than 10% of total revenues for the year indicated.





                                      F-13

<PAGE>   47

                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS




8.  RELATED PARTY TRANSACTIONS

         The Company leases certain real property, on a month-to-month basis,
from a corporation that is wholly-owned by the Company's then majority
shareholder. Rent expense under this lease was $275,000, $264,000 and $194,000
for 1997, 1996 and 1995, respectively. During 1996, but prior to the completion
of the Initial Public Offering, the Company entered into various lease
agreements with the related party corporation for this real property providing
for aggregate annual rentals of approximately $288,000. The primary lease term
is five years with a renewal option for an additional five-year period. The
Company also subleases another facility and a parking lot and leases an
additional parking lot from a partnership jointly owned by certain of its
shareholders. These subleases expire in January 1999 and the lease expires in
June 2001, with annual rentals aggregating approximately $222,000.

         The Company had guaranteed mortgage loans of the corporate affiliate
mentioned above along with the guarantees of its then majority shareholder.
However, during 1997, these mortgage loans were refinanced naming only the then
majority shareholder as guarantor. The outstanding balance on these loans was
$1,183,000 and $1,222,000 at December 31, 1996 and 1995, respectively. During
1996, the Company's then majority shareholder agreed to indemnify the Company as
to its guarantee obligation on the loans.

         The Company elected the majority owner of one of its customers to its
Board of Directors in October 1996. The Company had a receivable from this
customer of approximately $71,000 as of December 31, 1996. In addition, sales
commissions on revenues generated from various other customers were paid to this
director. Total commissions and fees earned by this director were approximately
$68,000 and $115,000 for 1996 and 1995, respectively. On January 2, 1997, this
individual became an executive officer of the Company.

         During 1997, the Company paid approximately $200,000 in fees to charter
an aircraft in connection with business travel for the Company's personnel. The
aircraft is owned by an entity of which the Company's chairman and chief
executive officer is the sole shareholder.

9.  INCOME TAXES

         As described in Note 1 - Operations and Significant Accounting
Policies, on July 16, 1996, the Company converted from an S corporation to a C
corporation and adopted the asset and liability method of accounting for income
taxes. As a result of such conversion, actual income taxes reflected in the
statement of operations for 1996 are representative of the period from and
including July 16, 1996.

         The components of the income tax (benefit) provision for the years
ended December 31, 1997 and 1996 are as follows (in thousands):

                                        1997                          1996
                                  -----------------              ---------------
Current:
    Federal                       $     (3,805)                  $      2,438
    State                                    -                            417
                                  -----------------              ---------------
                                        (3,805)                         2,855
                                  -----------------              ---------------
Deferred:
    Federal                             (3,632)                           147
    State                               (1,273)                            25
                                  -----------------              ---------------
                                        (4,905)                           172
                                  -----------------              ---------------
                                  
                                   $    (8,710)                   $     3,027
                                  =================              ===============



                                      F-14

<PAGE>   48
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS




         A reconciliation of the difference between the actual income tax
provision and income taxes computed at the U.S. Federal statutory tax rate for
the years ended December 31, 1997 and 1996 are as follows (in thousands):
<TABLE>
<CAPTION>

                                                            1997                          1996
                                                      -----------------              ----------------
<S>                                                   <C>                            <C>         
U.S. Federal statutory tax rate applied to
    pre-tax income                                    $     (7,622)                  $      3,807
State income taxes, net of Federal benefit                    (790)                           287
Nondeductible expenses and other, net                         (298)                            99
Deferred income taxes recorded due to
    change in tax status                                        --                             90
Income not subject to taxation at the corporate
    level due to S corporation election                         --                         (1,256)
                                                      -----------------              ----------------
            Income tax (benefit) provision             $    (8,710)                   $     3,027
                                                      =================              ================
</TABLE>

         The significant components of the net deferred tax asset (liability) as
of December 31, 1997 and 1996 are as follows (in thousands):

<TABLE>
<CAPTION>
                                                            1997                          1996
                                                      -----------------              ---------------
<S>                                                   <C>                            <C>         
Deferred tax assets:
    Allowances and reserves                           $      2,811                   $      1,205
    Accrued stock options                                        -                             23
    Net operating loss carryforward                          6,530                              -
    Other                                                       85                             93
                                                      -----------------              ---------------
                                                             9,426                          1,321
Deferred tax liability:
    Property and equipment                                   3,041                          1,493
                                                      -----------------              ---------------
          Net deferred tax asset (liability)           $     6,385                   $       (172)
                                                      =================              ===============
</TABLE>

         Due to the carryback of the current year's Federal loss to the previous
year, the Company will recoup the maximum amount refundable for Federal taxes
previously paid. After the carryback, the Company will have a Federal net
operating loss carryforward of approximately $15.0 million and a State net
operating loss carryforward of approximately $26.0 million, both of which will
begin to expire in 2012.

10.  CAPITAL STOCK

         On May 1, 1996, the Company's shareholders approved an increase in the
number of authorized shares of common stock from 100 shares to 100 million
shares and a reduction in the par value per share of common stock from $1.00 to
$0.01. The Company also authorized 25 million shares, par value $0.01, of
preferred stock, the terms of which have not yet been determined. The Company
has no present plans to issue any preferred stock.

         On May 31, 1996, the Company declared a share dividend of an aggregate
of 12,734,900 shares of common stock, $0.01 par value, immediately payable to
its shareholders of record in order to effect the equivalent of a 127,350-for-1
stock split to increase the number of shares of common stock outstanding from
100 shares to 12,735,000 shares. On June 20, 1996, the Company declared a share
dividend of an aggregate total of 3,665,000 shares of common stock, $0.01 par
value, immediately payable to its shareholders of record in order to effect the
equivalent of a 1.287789556-for-1 stock split to increase the number of shares
of common stock outstanding from 12,735,000 shares to 16,400,000 shares.
Shareholders' equity has been restated to give retroactive recognition to the
stock splits in prior years by 


                                      F-15

<PAGE>   49

                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS




reclassifying from retained earnings to common stock the par value of the
additional shares arising from the splits. All applicable share and per share
data have been adjusted for the stock splits.

         On February 16, 1996, the Company's principal shareholders sold 10% of
their shares of common stock to two of the Company's executive officers for
$0.55 per share, the then fair market value of such shares.

         Prior to the consummation of the Initial Public Offering, the Company's
Board of Directors declared the Dividend payable in cash to the then current
shareholders of the Company of approximately $5,243,000. The Dividend was equal
to the Company's then estimate of its cumulative taxable income prior to the
conversion to a C corporation to the extent such taxable income had not
previously been distributed. During the second quarter of 1997, the Company's
final tax return as an S corporation was completed and filed. As a result, an
additional $174,000 was paid to the Company's existing shareholders prior to the
Initial Public Offering as a final distribution of the Company's accumulated
taxable income prior to conversion to C corporation status.

11.  STOCK-BASED COMPENSATION PLANS

         On May 31, 1996, the Company adopted the 1996 Incentive Stock Plan (the
"Employee Stock Plan") and the 1996 Non-employee Director Stock Option Plan (the
"Director Stock Plan"; together with the Employee Stock Plan, the "Stock
Plans"). Officers, key employees and certain non-employee consultants may be
granted stock options, stock appreciation rights, stock awards, performance
shares and performance units under the Employee Stock Plan. Participation in the
Director Stock Plan is limited to members of the Company's Board of Directors
who are not salaried officers or employees of the Company. The Company
originally reserved 1,931,684 shares of common stock for issuance under the
Employee Stock Plan and 96,584 shares of common stock for issuance under the
Director Stock Plan, after giving effect to the previously described stock
splits by way of share dividends, and subject in each case to further
anti-dilution adjustments. However, at the Company's Annual Meeting of
Shareholders on May 15, 1997, the total number of shares reserved for issuance
under the Employee Stock Plan was increased to 3,000,000.

         Prior to the establishment of a compensation committee (the
"Committee") of the Board of Directors, the Employee Stock Plan was administered
by the Board of Directors of the Company. The Board of Directors or the
Committee are authorized to determine, among other things, the key employees to
whom, and the times at which, options and other benefits are to be granted, the
number of shares subject to each option, the applicable vesting schedule and the
exercise price. The Board of Directors or the Committee also determines the
treatment to be afforded to a participant in the Employee Stock Plan in the
event of termination of employment for any reason, including death, disability
or retirement. Under the Employee Stock Plan, the maximum term of an incentive
stock option is 10 years and the maximum term of a non-qualified stock option is
15 years. Incentive stock options under the Employee Stock Plan are required to
be granted at an exercise price equal to that of 100% of the fair market value
at the date of grant. Non-qualified options under the Employee Stock Plan are
required to be granted at an exercise price not less than 85% of the fair market
value at the date of grant, except for options covering up to 50,000 shares
which may be granted at an exercise price equal to or in excess of par value (or
$0.01 per share) (the "$0.01 Options"). With the exception of the $0.01 Options
covering 21,000 shares, non-qualified options granted under the Employee Stock
Plan through December 31, 1997 have been granted at 100% of the fair market
value at the date of grant.

         The Director Stock Plan provides for annual grants of non-qualified
stock options to each non-employee director of the Company. The options allow
such directors to annually purchase up to 2,500 shares of common stock at an
exercise price equal to the fair market value of the common stock on the date of
grant. These options will have a term of ten years and vest in equal
installments over three years.



                                      F-16

<PAGE>   50
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS



Stock options to purchase 7,500 and 5,000 shares at exercise prices ranging
between $21.13 and $43.00 per share were granted under the Director Stock Plan
during 1997 and 1996, respectively.

         On July 16, 1996, an executive officer of the Company was granted a
non-qualified stock option to purchase 21,000 shares of common stock at an
exercise price of $0.01 per share under the Employee Stock Plan. In accordance
with APB 25, the difference between the fair market value of the common stock
and the exercise price, which amounted to $304,290, was recorded as unearned
compensation (a separate component of shareholders' equity) and is being
recognized over the related three-year vesting period. Amortization of the
unearned compensation recorded in the accompanying consolidated financial
statements in accordance with APB 25 resulted in compensation expense of
$111,000 and $152,000 for 1997 and 1996, respectively.

         During 1996, two then non-employee consultants were granted options
under the Employee Stock Plan to purchase an aggregate total of 85,000 shares of
common stock at various exercise prices equal to 100% of the fair market values
at the dates of grant. Pursuant to the application of SFAS 123 in accounting for
these non-employee stock options, the Company recorded $387,000 in unearned
compensation which is being amortized ratably over the related vesting periods.
Amortization of the unearned compensation recorded in the accompanying
consolidated financial statements in accordance with SFAS 123 resulted in
compensation expense of $233,000 and $87,000 for 1997 and 1996, respectively.

         In late November 1997, the Company offered each employee, who had
previously been granted options to purchase PRC stock, the opportunity to change
the option price, date of grant and vesting period effective December 5, 1997
(the "Repricing"). Under the terms of the Repricing, all previously granted
stock options would be cancelled, including any vested options, and the employee
would be granted the same number of options at the fair market value of the
Company's common stock on December 5, 1997, which was $7.875 per share. The new
grants would generally vest on a straight-line basis on each of the first five
anniversaries from the new date of grant. At the time of the offer, the Company
had approximately 170 employees who had been granted options to purchase PRC
common stock since the Company's Initial Public Offering with option prices
ranging from $14.50 to $43.00. The Repricing plan was accepted by approximately
125 eligible PRC employees with respect to 925,000 outstanding stock options.




                                      F-17
<PAGE>   51
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS


         Additionally, during the fourth quarter of 1997, three executive
officers of the Company had certain of their existing stock options repriced.
Options covering a total of 646,000 shares of common stock were repriced, with
310,000 shares having a new exercise price of $7.41 per share and 336,000
shares having a new exercise price of $6.88 per share. As part of the
repricing, certain of these stock options provided for a new vesting schedule.
Options covering 254,000 shares now vest 50% on the original date of grant of
the options with an additional 25% vesting on each of the first two
anniversaries from the original date of grant, and options covering 336,000
shares now vest 50% six months from the repricing date of grant with an
additional approximately 16 2/3% vesting on each of the first three
anniversaries from the repricing date of grant.

         The fair value of each option grant under the Company's Stock Plans is
estimated on the date of grant using the Black-Scholes option-pricing model with
the following weighted average assumptions used for grants in 1997 and 1996:
<TABLE>
<CAPTION>

                                                            1997                         1996
                                                      ------------------           ------------------
<S>                                                          <C>                          <C>  
Expected volatility                                          78.3%                        15.0%
Risk-free interest rate                                 5.92% - 6.81%                5.92% - 6.74%
Dividend yield                                                0.0%                         0.0%
Expected life                                                7 years                   3 - 8 years
</TABLE>

         A summary of the status of the Company's Stock Plans as of December 31,
1997 and 1996 and changes during the years then ended is presented below:

<TABLE>
<CAPTION>
                                                     1997                                  1996
                                     -------------------------------------    --------------------------------
                                                              WEIGHTED                                          
                                                               AVERAGE                            WEIGHTED
                                                              EXERCISE                            AVERAGE
                                         SHARES                 PRICE            SHARES        EXERCISE PRICE
                                     ---------------        --------------    -------------    ---------------
<S>                                        <C>                 <C>                             <C>       
Outstanding at beginning of year           904,750            $   26.63               --       $       --
Granted:
  Pursuant to the Initial
  Public Offering (1)                           --                   --          272,000            13.38 (2)
  Subsequent to the Initial
  Public Offering                        3,667,750  (3)           12.40          651,000            31.83
                                     -------------                            ----------
   Sub-Total                             4,572,500                   --          923,000            26.39
Exercised                                  (42,000)                7.02                -               --
Forfeited                               (1,865,117) (3)           25.34          (18,250)           14.50
                                     -------------                            ----------
Outstanding at end of year               2,665,383                 8.26          904,750            26.63
                                     =============                            ==========

Options exercisable at year-end            225,464                                 5,000
Weighted-average fair value of
options granted during the year        $      9.53                              $  10.49
</TABLE>

- ---------

(1)  No stock options were initially granted upon adoption of the Company's
     Stock Plans but rather initially as a result of the Initial Public
     Offering, with the effective date of such offering (July 16, 1996)
     representing the grant date for these stock options.

(2)  Includes the $0.01 Options covering 21,000 shares which were granted on
     July 16, 1996. The remainder of these stock options were granted at an
     exercise price of $14.50 per share.

(3)  Includes 925,000 shares cancelled and, then, subsequently re-granted as
     part of the Repricing and 646,000 shares cancelled and, then, subsequently
     re-granted as part of a repricing of three executive officers' stock
     options at exercise prices ranging between $6.88 and $7.41.






                                      F-18


<PAGE>   52
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS



         The following table summarizes information about stock options
outstanding at December 31, 1997:
<TABLE>
<CAPTION>

                                            OPTIONS OUTSTANDING                           OPTIONS EXERCISABLE
                           ------------------------------------------------------    ------------------------------
                                              WEIGHTED-AVERAGE
      RANGE OF                 NUMBER             REMAINING         WEIGHTED-AVERAGE    NUMBER        WEIGHTED-AVERAGE
      EXERCISE              OUTSTANDING       CONTRACTUAL LIFE        EXERCISE       EXERCISABLE        EXERCISE
       PRICES               AT 12/31/97            (YEARS)             PRICE         AT 12/31/97         PRICE
- ----------------------     ---------------    ------------------    -------------    -------------    -------------
<S>                             <C>                  <C>             <C>                              <C>      
$0.01 (1)                       14,000               5.54            $   0.01                 --      $      --
$6.88                          686,000               6.85                6.88                 --             --
$7.41                          445,000               6.40                7.41            207,498           7.41
$7.88 (2)                    1,365,000               6.93                7.88                 --             --
$14.50 to $43.00               155,383               5.64               20.99             17,966          31.39
                           ---------------                                           -------------    ------------
$0.01 to $43.00              2,665,383               6.74                8.26            225,464      $    9.32
                           ===============                                           =============    =============
</TABLE>
- ----------

(1)  As noted herein, the Employee Stock Plan provides for options covering up
     to 50,000 shares which may be granted at an exercise price equal to or in
     excess of par value (or $0.01 per share).

(2)  Represents the exercise price under the Repricing plan.

         Had compensation cost for the Company's Stock Plans been determined
based on the fair value at the grant dates for awards under the Stock Plans
consistent with the method prescribed by SFAS 123, the Company's net (loss)
income and net (loss) income per share (diluted) in 1997 and 1996 would have
been reduced to the proforma amounts indicated below (in thousands, except per
share data):

1997
- ----
Net loss:
    AS REPORTED                                                  $ (13,066)
    PROFORMA                                                       (18,474)

Diluted net loss per common share:
    AS REPORTED                                                  $   (0.61)
    PROFORMA                                                         (0.86)


1996
- ----
Proforma net income (1):
    AS REPORTED                                                  $   6,519
    PROFORMA                                                         5,913

Diluted proforma net income per common share (1):
    AS REPORTED                                                  $    0.36
    PROFORMA                                                          0.33

- ----------

(1)  Includes a provision for Federal and state income taxes as if the Company
     were a C corporation for the entire year pursuant to its change in income
     tax status from an S corporation to a C corporation. For further details,
     see Note 1 - Operations and Significant Accounting Policies.

         The effects of applying SFAS 123 in this proforma disclosure are not
indicative of future amounts. The Company anticipates that additional awards
will be granted in future years.

12.  EARNINGS PER SHARE

         The following reconciles the numerators and denominators of the basic
and diluted earnings per share ("EPS") computations (in thousands, except per
share data):


                                      F-19



<PAGE>   53
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

<TABLE>
<CAPTION>


                                                               FOR THE YEARS ENDED DECEMBER 31,
                               ---------------------------------------------------------------------------------------------------
                                                  1997                          1996                        1995
                               ---------------------------------------------------------------------------------------------------
<S>                              <C>        <C>         <C>         <C>        <C>       <C>         <C>        <C>      <C> 
                                 Net Loss    Shares     Per Share  Pro Forma   Shares    Per Share   Pro Forma  Shares   Per Share
BASIC EPS                                                          Net Income                        Net Income
    (Loss) income available                                                                                                   
        to common shareholders   $(13,066)   21,393     $(0.61)    $6,519      18,083    $0.36        $837      16,527   $0.05

EFFECT OF DILUTIVE SECURITIES
    Stock options(1)                   --        --         --        --           88       --          --          --      --
                               ---------------------------------------------------------------------------------------------------

DILUTED EPS
   (Loss) income available to
        common shareholders                   
        and assumed              
        exercises                $(13,066)   21,393     $(0.61)    $6,519      18,171    $0.36        $837      16,527   $0.05
                               ==================================================================================================

</TABLE>

- ------------------

(1)  The effect of 178,684 shares of potential common stock was anti-dilutive in
     1997.

13.  RETIREMENT PLANS

         The Company has adopted a profit sharing plan (the "Profit Sharing
Plan") which covers substantially all employees who have been employed with the
Company for at least two years and are at least 21 years of age. Under the terms
of the Profit Sharing Plan, the Company makes elective contributions to the
Profit Sharing Plan, the allocation of which to employees is based on relative
salary.

         Effective January 1, 1997, the Company amended the Profit Sharing Plan
to include certain 401(k) savings plan features (as amended, the "Profit
Sharing/401(k) Plan"). Under the provisions of the Profit Sharing/401(k) Plan,
employees meeting certain eligibility requirements may contribute a maximum of
15% of pre-tax gross wages, subject to certain restrictions imposed pursuant to
the Internal Revenue Code. Company contributions are at the discretion of its
Board of Directors. Vesting occurs over a six-year period at the rate of 20% per
year, beginning after the second year of service. The Company did not contribute
to the Profit Sharing/401(k) Plan or the Profit Sharing Plan during 1997, 1996
and 1995.

14.  CONTINGENCIES

         The Company is currently involved in a class action lawsuit (see Note
16 - Subsequent Events).

         The Company is currently in negotiations to secure a special leasing
arrangement for a new call center to be constructed in Sunrise, Florida. The
Company has guaranteed the mortgage on the property and, if such financing was
not originally secured by February 28, 1998, it would have been obligated to buy
the property (land and existing building) for the outstanding balance of the
mortgage plus accrued interest thereon, which is currently estimated to be $3.5
million (see Note 16 - Subsequent Events).

15.   UNAUDITED QUARTERLY FINANCIAL DATA
<TABLE>
<CAPTION>

                                                                               FISCAL 1997
                                                         FIRST           SECOND           THIRD              FOURTH
                                                        QUARTER          QUARTER         QUARTER             QUARTER
                                                      ------------     ------------    ------------        ------------
                                                               (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)

<S>                                                    <C>              <C>             <C>                 <C>     
Revenues                                               $ 38,015         $ 35,963        $ 32,002            $ 37,604
Gross profit (loss)                                      10,518            6,669          (5,835)              4,055
Operating income (loss)                                   5,315              599         (28,440)(a)             468
Net income (loss)                                         3,291              475         (17,067)                235
Basic earnings (loss) per common share                     0.16             0.02           (0.79)               0.01
                                                                                           

Diluted earnings (loss) per common share                   0.16             0.02           (0.79)               0.01
                                                                                                

</TABLE>




                                      F-20

<PAGE>   54
                 PRECISION RESPONSE CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS


<TABLE>
<CAPTION>


                                                                               FISCAL 1996
                                                         FIRST           SECOND           THIRD              FOURTH
                                                        QUARTER          QUARTER         QUARTER             QUARTER
                                                      ------------     ------------    ------------        ------------
                                                               (DOLLARS IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                                     <C>              <C>             <C>                 <C>     
Revenues                                                $ 11,626         $ 21,919        $ 30,009            $ 34,083
Gross profit                                               2,954            5,457           7,053              10,827
Operating income                                             890            2,420           3,592               4,662
Proforma net income                                          442            1,298           2,060               2,718

Basic proforma earnings per common share                    0.03             0.08            0.11                0.14

Diluted proforma earnings per common share                  0.03             0.08            0.11                0.13

</TABLE>
- ----------

(a)  Includes non-recurring special charge of $26.2 million before taxes as part
     of the Company's formal restructuring and cost reduction initiatives (see
     Note 3 - Restructuring and Other Non-Recurring Special Charges).

16.  SUBSEQUENT EVENTS

         On or about February 25, 1998, a class action lawsuit, captioned NATHAN
S. DAVIS V. PRECISION RESPONSE CORPORATION; MARK J. GORDON; PAUL M. O'HARA;
DAVID L. EPSTEIN; JAMES F. MURRAY; RICHARD D. MONDRE; BERNARD J. KOSAR, JR.;
CHRISTIAN MUSTAD; NEIL A. NATKOW; GOLDMAN SACHS & CO.; DAIN BOSWORTH INC.;
MERRILL LYNCH & CO.; AND FURMAN SELZ LLC (Case No. 98-0334 CIV - Middlebrooks),
was filed in the United States District Court for the Southern District of
Florida. The suit alleges that the defendants violated Section 11 of the
Securities Act of 1933, as amended (the "Securities Act"), by allegedly making
misrepresentations and omissions of material facts in the prospectus prepared in
connection with the Second Equity Offering. The alleged misrepresentations and
omissions concern, among other matters, the failure to include the financial
results of the Company for the three months ended December 31, 1996 and the
omission to disclose the existence of a cost-cutting program that had been
allegedly initiated prior to the Second Equity Offering by the Company's largest
client and main source of revenue. The suit also alleges that the individual
defendants who were officers of the Company violated Section 15 of the
Securities Act based on the same alleged conduct described above.

         In addition to seeking class certification, the plaintiff seeks class
monetary damages for himself and persons who purchased the Company's common
stock on, or traceable to, the Second Equity Offering or between January 29,
1997 through and inclusive of July 10, 1997 (excluding the defendants and the
immediate family members of each of the individual defendants and their
respective legal representatives, heirs, successors and assigns), costs and
expenses and appropriate further relief.

         The Company believes that this lawsuit is without merit and intends to
contest the lawsuit vigorously. No provision has been reflected in the
accompanying financial statements since management is unable, at this time, to
predict the outcome, including legal defense costs, of this matter.


         On March 2, 1998, the Company entered into a new three-year, $25.0
million revolving credit facility (the "Credit Facility"), replacing the Senior
Revolving Facility (see Note 5 - Credit Facilities and Long-Term Debt). The
Company may borrow up to 80% of eligible accounts receivable. The Credit
Facility is collateralized by all of the Company's owned and hereafter acquired
assets. The Credit Facility accrues interest at the Company's option at (i) the
greater of the prime rate or the federal funds rate plus .50% or (ii) the LIBOR
rate plus a specified percentage (1.25% to 1.75%) based upon the ratio of funded
debt to EBITDA. The Company pays a fee of between 0.1875% and 0.25% per annum on
unused commitments under the Credit Facility based upon the ratio of funded debt
to EBITDA. The Company is required, under the terms of the Credit Facility, to
maintain certain financial covenants and ratios, including minimum tangible net
worth and funded debt to EBITDA and funded debt to capitalization ratios, to
limit capital expenditures and additional indebtedness and is restricted, among
other things, with respect to the declaration and payment of dividends,
redemptions and acquisitions.

         During 1997, the Company had attempted to secure a special leasing
arrangement for the facility which, if not originally finalized by February 28,
1998, would have obligated the Company to buy the property (land and existing
building) for the outstanding balance of the mortgage plus accrued interest
thereon (see Note 14 - Contingencies). On March 2, 1998, the Company was granted
an extension, through June 2, 1998, on its guarantee of the property's mortgage
and the foregoing obligation. However, as consideration for this extension, the
Company was required to place $3,468,000 in escrow with the primary lender which
will be used to purchase the property should the Company not secure a new
leasing arrangement by June 2, 1998.

                                      F-21
<PAGE>   55


                         PRECISION RESPONSE CORPORATION

                 SCHEDULE II - VALUATION AND QUALIFYING ACCOUNTS

                  YEARS ENDED DECEMBER 31, 1997, 1996 AND 1995
                             (DOLLARS IN THOUSANDS)

<TABLE>
<CAPTION>

                                                                    ADDITIONS
                                                                    CHARGED TO
                                                BEGINNING           COSTS AND                                  ENDING
               DESCRIPTION                       BALANCE           EXPENSES (1)         DEDUCTIONS (2)        BALANCE
- ------------------------------------------    ---------------    -----------------    -------------------    -----------
<S>                                           <C>                 <C>                  <C>                      <C>   
Year ended December 31, 1997:
    Allowance for doubtful accounts
        and sales allowances                  $   2,650           $    5,895           $     5,681              $2,864
Year ended December 31, 1996:
    Allowance for doubtful accounts
        and sales allowances                         60                5,215                 2,625               2,650
Year ended December 31, 1995:
    Allowance for doubtful accounts
        and sales allowances                         97                  365                   402                  60
</TABLE>
- ------------

(1)  Amounts charged to bad debt expense and sales credits were $448 and $5,447
     in 1997, respectively, and $2,105 and $3,110 in 1996, respectively.

(2)  Deductions represent customer accounts written-off and sales credits.











                                      S-1




<PAGE>   1
                                                                   Exhibit 10.29


                        AMENDMENT TO EMPLOYMENT AGREEMENT

         This Amendment to Employment Agreement (this "Amendment") dated as of
November 10, 1997, by and between Precision Response Corporation, a corporation
organized and existing under the laws of the State of Florida (hereinafter
referred to as "Employer"), and Richard N. Ferry, Jr. (hereinafter referred to
as "Employee").

                                   WITNESSETH

         WHEREAS, Employer currently employs Employee pursuant to that certain
Employment Agreement dated as of May 15, 1996, by and between Employer and
Employee (the "Employment Agreement"); and

         WHEREAS, Employer and Employee desire to amend certain of the
provisions of the Employment Agreement as set forth herein.

         NOW THEREFORE, the parties agree that the Employment Agreement shall be
amended as follows:

1.       The first sentence of Section 5.A. shall be amended to read as follows:

         "Subject to the provisions of Section 9 of this Employment Agreement
         and effective as of November 1, 1997 (the "Effective Date"), Employer
         shall pay salary to Employee ("Salary") based upon the rate of $300,000
         per annum from the Effective Date through the remainder of the
         Employment Term, with Employer paying the higher amount of Salary to
         Employee retroactive to the Effective Date."

2.       Section 9.E. shall be amended and restated in its entirety as follows:

         "E. COMPENSATION UPON ANY TERMINATION WITHOUT CAUSE OR RESIGNATION
         AFTER A CHANGE IN CONTROL. Notwithstanding anything in Subsection C. of
         this Section 9 to the contrary, in the event that Employer terminates
         Employee's employment under this Employment Agreement without Cause at
         any time or Employee resigns or quits Employer's employment within
         ninety (90) days after a Change of Control (as defined hereinafter),
         Employee's sole and exclusive compensation and remedy hereunder shall
         be to receive from Employer, and Employer shall pay and/or provide, (i)
         the amount of Salary and Bonus Amount, if any, accrued and unpaid
         through the date of termination or resignation, and the amounts and
         items payable or to be provided under Section 6 through the date of
         termination or resignation, payable within thirty (30) days following
         termination or resignation of employment and (ii) the Salary that
         Employee would have received during the one year period following the
         date of termination or resignation of Employee's employment, as and
         when it would have been payable if Employee had remained an employee of
         Employer for




<PAGE>   2



         such additional one year period. Employee shall not be entitled to the
         foregoing severance to the extent that Employee receives or is entitled
         to receive compensation and/or benefits from new employment with
         respect to employment services rendered during such one year period.
         For purposes of this Subsection E., a "Change in Control" means that
         (1) neither Mark Gordon (for these purposes, counting all common stock
         directly or indirectly beneficially owned by Mark Gordon's Affiliates)
         nor David Epstein (for these purposes, counting all common stock
         directly or indirectly beneficially owned by David Epstein's
         Affiliates) beneficially owns at least 10% of the issued and
         outstanding common stock of Employer or its successor, (2) neither Mark
         Gordon (for these purposes, counting all common stock directly or
         indirectly beneficially owned by Mark Gordon's Affiliates) nor David
         Epstein (for these purposes, counting all common stock directly or
         indirectly beneficially owned by David Epstein's Affiliates) is the
         stockholder beneficially owning the highest number of issued and
         outstanding shares of common stock of Employer or its successor, or (3)
         neither Mark Gordon nor David Epstein occupies the position of Chairman
         of the Board, Chief Executive Officer or President of Employer.
         "Affiliate" means, for these purposes, with respect to Mark Gordon or
         David Epstein, an immediate family member of his, a trust principally
         for his benefit and/or the benefit of his family members and/or lineal
         descendants, or a family limited partnership or any other entity the
         direct or indirect beneficial or pecuniary owners of which are,
         principally, him, his immediate family members and/or trusts
         principally for the benefit of him, his family members and/or lineal
         descendants. "Immediate family members" mean for these purposes, with
         respect to Mark Gordon or David Epstein, his spouse, children, parents,
         siblings or other lineal descendants."

3.       Employer acknowledges that Employer has on November 10, 1997, granted
         to Employee stock options to acquire an additional 200,000 shares of
         Employer's common stock pursuant to Employer's Amended and Restated
         1996 Incentive Stock Plan and the Stock Option Agreement attached as
         Exhibit "A" to this Amendment.

4.       Notwithstanding anything to the contrary contained in Section 6.D. of
         the Employment Agreement, the parties acknowledge that the stock
         options granted to Employee pursuant to those certain Stock Option
         Agreements dated as of July 16, 1996 and October 7, 1996 have been
         repriced on November 10, 1997 and otherwise modified as provided in the
         Amendments to Stock Option Agreement which are attached hereto as
         Exhibits "B-1" and "B-2," respectively.

5.       Except as otherwise specifically modified by this Amendment, all terms,
         conditions and provisions of the Employment Agreement shall remain
         effective and shall continue to operate in full force throughout the
         entire term of the Employment Agreement, as amended hereby.



                                        2


<PAGE>   3



6.       This Amendment shall be governed by and construed pursuant to the laws
         of the State of Florida.

7.       This Amendment may be executed in counterparts, each of which shall be
         an original, but both of which together shall constitute one and the
         same instrument.

         IN WITNESS WHEREOF, the undersigned have hereunto set their hands as of
the day and year first above written.


                                             EMPLOYER:


                                             PRECISION RESPONSE CORPORATION,
                                             a Florida corporation


                                             By: /s/ David L. Epstein
                                                -------------------------------
                                                  David L. Epstein, President



                                             EMPLOYEE:


                                             /s/ Richard N. Ferry, Jr.
                                             ----------------------------------
                                             RICHARD N. FERRY, JR.

                                       3


<PAGE>   4



                                   Exhibit "A"
                             Stock Option Agreement



<PAGE>   5




                         PRECISION RESPONSE CORPORATION

                             STOCK OPTION AGREEMENT
                             ----------------------

          Agreement dated as of the 10th day of November, 1997 (the "Date of
Grant") between Precision Response Corporation, a Florida corporation (and,
collectively with its subsidiaries, if any, the "Company") with its principal
office at 1505 N.W. 167th Street, Miami, Florida 33169, and Richard N. Ferry,
Jr., at the address set forth beneath such person's signature on the signature
page of this Agreement ("Optionee").

         1.       GRANT OF OPTIONS

                  The Company grants to Optionee, on the terms and conditions
set forth below, options (the "Options") to purchase up to 200,000 shares
(individually a "Share" and collectively the "Shares") of Precision Response
Corporation common stock (the "Common Stock"), par value $.01 per share, for a
price of $6.88 per Share (the "Option Price"), subject to adjustment as provided
in Paragraph 3 below. Subject to the limitation set forth in the Precision
Response Corporation Amended and Restated 1996 Incentive Stock Plan (the
"Plan"), a copy of which is attached hereto and incorporated herein by
reference, that the aggregate Fair Market Value (as defined in the Plan and as
determined as of the time the option is granted) of the shares of Common Stock
with respect to which Incentive Stock Options (as defined in and pursuant to the
Plan) are exercisable for the first time by a participant during any calendar
year (under all option plans of the Company) shall not exceed $100,000, the
Options shall be designated as Incentive Stock Options to the maximum extent
permitted by law and under the Plan. To the extent that the number of Options
which vest in any calendar year pursuant to the vesting schedule set forth below
exceeds the number which may properly be designated as Incentive Stock Options
pursuant to applicable law or under the Plan, such excess number of Options
shall, pursuant to the provisions of Section 6(e) of the Plan, be designated as
Nonqualified Stock Options (as defined in and pursuant to the Plan).

         2.       TERMS AND CONDITIONS OF OPTIONS

                  (a)      OPTION PRICE

                  Subject to paragraph 3 hereof, the Option Price shall be not
less than the Fair Market Value per share of Common Stock on the Date of Grant,
but in no event less than the par value per Share.

                  (b)      VESTING OF OPTIONS

                  Subject to such further limitations as are provided for
herein, the Options shall vest, if at all (and be exercisable once vested) in
the following amounts:



<PAGE>   6



PERIOD FROM                                                    PERCENTAGE OF
DATE OF GRANT                                                OPTIONS VESTED (%)
- -------------                                                ------------------

Six (6) months from Date of Grant                                    50%
One (1) year from Date of Grant                                      67%
Two (2) years from Date of Grant                                     83%
Three (3) years from Date of Grant                                  100%

         Notwithstanding the vesting schedule set forth above, Optionee shall
become immediately 100% vested in all outstanding Options and may immediately
exercise such Options subject to the time frames set forth in subparagraph (e)
below, upon a Change in Control (as defined in that certain Amendment to
Employment Agreement dated as of the date hereof between the Company and
Optionee) or upon the termination of Optionee's employment by the Company other
than by reason of death, disability or breach of an employment agreement with
the Company or for Cause (as defined in that certain Employment Agreement dated
as of May 15, 1996 between the Company and Optionee). Other than as set forth in
this subparagraph (b), Optionee shall not become vested in any Options
subsequent to the termination of his employment regardless of any exercise
period provided in subparagraph (e) below.

                  (c)      TERM OF OPTIONS

                  The Options may be exercised by Optionee in whole or in part
from time to time, but only during the period beginning on the date of this
Agreement and ending no later than November 9, 2004, subject in all cases,
however, to subparagraphs (b) and (e) of this paragraph 2, paragraph 3 and the
other provisions of this Agreement and the Plan. In no event shall any of the
Options granted under this Agreement be exercisable after the expiration of 10
years from the Date of Grant of such Options.

                  (d)      NON-TRANSFERABILITY OF OPTIONS

                  Options shall not be transferable by Optionee other than by
will or by the laws of descent and distribution or pursuant to a qualified
domestic relations order as defined by the Internal Revenue Code of 1986, as
amended (the "Code"), or Title I of the Employment Retirement Income Security
Act, or the rules thereunder, and, except with respect to a qualified domestic
relations order as aforesaid, may be exercised during Optionee's lifetime only
by Optionee. If any Options are exercised after Optionee's death, the Company
may require evidence reasonably satisfactory to it of the appointment and
qualification of Optionee's personal representatives and their authority and of
the right of any heir or distributee to exercise such Options.

                  (e)      TERMINATION OF EMPLOYMENT

                  Subject to the vesting requirements set forth in Section 2(b)
above, if Optionee's employment with the Company terminates, the unexercised
portion of any of the


                                        2


<PAGE>   7



Options granted under this Agreement shall automatically and without notice
terminate and become null and void at the time of the earliest to occur of the
following:

                            (1) The expiration of seven (7) years from the Date
of Grant;

                            (2) The expiration of three months from the date of
termination of Optionee's employment by the Company (other than a termination
described in subparagraph (3), (4) or (5) below); PROVIDED, that, if Optionee
shall die during such three-month period, the time of termination of the
unexpired portion of any such Option shall be determined under the provision of
subparagraph (4) below;

                            (3) The expiration of one year from the date of
termination of the employment of an Optionee due to permanent and total
disability (other than a termination described in subparagraph (5) below);

                            (4) The expiration of eighteen (18) months following
the issuance of letters testamentary or letters of administration to the
personal representative, executor or administrator of a deceased Optionee, if
Optionee's death occurs either during his employment by the Company or during
the three-month period following the date of termination of such employment
(other than a termination described in subparagraph (5) below), but in no event
later than two years after Optionee's death;

                            (5) The date of termination of Optionee's employment
by the Company if such termination constitutes or is attributable to a breach by
Optionee of an employment agreement with the Company, or its parent, if any, or
if Optionee has been discharged for cause. The Compensation Committee (the
"Committee"), as provided in the Plan, shall have the right to determine whether
Optionee has been discharged for cause and the date of such discharge, and such
determination of the Committee shall be final and conclusive.

         Neither this Agreement nor any Option granted hereunder shall confer on
Optionee any right to continue in the Company's employ, or limit in any respect
the Company's right (in the absence of a specific written agreement to the
contrary) to terminate Optionee's employment at any time with or without cause.

                  (f)       EXERCISE OF OPTIONS

                            Subject to the limitations set forth herein and the
provisions hereof, the Options may be exercised only by written notice to the
Company, at its principal business office or such other office as the Committee
may from time to time direct, which shall contain provisions consistent with the
provisions of the Plan as the Committee may from time to time prescribe and
shall specify the number of optioned Shares being purchased. Not less than one
hundred (100) shares may be purchased at any one time upon exercise of the
Options unless the number purchased is the total number then purchasable under
this Agreement. Subsequent to the grant of any Options which are not immediately
exercisable in full, the Committee, at any time before


                                        3


<PAGE>   8



complete termination of such Options, may accelerate the time or times at which
such Options may be exercised in whole or in part. Any notice of exercise of
Options shall be accompanied by payment of the full purchase price for the
Shares being purchased: (i) by check payable to the Company; or (ii) with the
prior consent of the Committee, by tendering previously acquired shares of
Common Stock having a fair market value (determined as of the date such Options
are exercised and in the same manner as the Fair Market Value of the Option
Price is determined under the Plan) equal to all of the purchase price; or (iii)
by any combination of (i) and (ii). The Company shall have no obligation to
deliver the Shares being purchased pursuant to the exercise of any Options, in
whole or in part, until the aforesaid payment in full of the purchase price
therefor is received by the Company.

                  (g)       ISSUANCE OF SHARES

                            The exercise of Options granted hereunder is subject
to the condition that if at any time the listing, registration or qualification
of the Shares covered by the Options upon any securities exchange or under any
state or federal law is necessary as a condition of or in connection with the
purchase or delivery of Shares, the delivery of any or all Shares pursuant to
exercise of the Options may be withheld unless and until such listing,
registration or qualification shall have been effected. Optionee agrees to
comply with any and all legal requirements relating to Optionee's resale or
other disposition of any Shares acquired under this Agreement. The Committee may
require, as a condition of exercise of any Options, that Optionee represent, in
writing, that the Shares received upon exercise of the Options are being
acquired for investment and not with a view to distribution and agree that the
Shares will not be disposed of except pursuant to an effective registration
statement under the Securities Act of 1933, as amended, and only after any
required qualifications under applicable state securities laws, unless the
Company shall have received an opinion of counsel satisfactory to the Company
that such disposition is exempt from such registration and qualification. There
may be endorsed on certificates representing Shares issued upon the exercise of
Options such legends referring to the foregoing representations or any
applicable restrictions on resale as the Committee, in its discretion, shall
deem reasonably appropriate, as well as place such stop transfer orders with its
registrar and transfer agent as it deems reasonably appropriate.

                  (h)       RIGHTS AS A SHAREHOLDER

                            Optionee shall acquire none of the rights of a
shareholder of the Company under this Agreement unless and until certificates
for such Shares are issued to Optionee upon the exercise of Options.

                  (i)       SIX-MONTH HOLDING PERIOD

                            Optionee acknowledges that in no event may any
Shares acquired upon exercise of any Options be sold or otherwise disposed of
until after six (6) months have elapsed from the Date of Grant except, in the
event of Optionee's death during such period, for a sale by



                                       4


<PAGE>   9

the executors or administrators of Optionee's estate relying on Rule
16a-2(d)(1)(i) of the Securities Exchange Act of 1934, as amended.

         3.       ADJUSTMENT UPON CHANGES IN CAPITALIZATION, ETC.

                  In the event of any stock split, stock dividend,
reclassification or recapitalization which changes the character or amount of
the Company's outstanding Common Stock while any portion of any Options
theretofore granted pursuant to this Agreement are outstanding but unexercised,
the Committee shall make such adjustments in the character and number of Shares
subject to such Options and in the Option Price as shall be equitable and
appropriate in order to make such Options, as nearly as may be practicable,
equivalent to such Options immediately prior to such change; PROVIDED, however,
that no such adjustment shall give any Optionee any additional benefits under
this Agreement; and PROVIDED FURTHER, that, if any such adjustment is made by
reason of a transaction described in section 424(a) of the Code, it shall be
made so as to conform to the requirements of that section and the regulations
thereunder.

                  If any transaction (other than a change specified in the
preceding paragraph) described in section 424(a) of the Code affects the
Company's Common Stock subject to any unexercised Option theretofore granted
hereunder (hereinafter for purposes of this paragraph 3 referred to as the "old
option"), the Committee or any surviving or acquiring corporation may take such
action as it deems appropriate, and in conformity with the requirements of that
section and the regulations thereunder, to substitute a new option for the old
option, in order to make the new option, as nearly as may be practicable,
equivalent to the old option, or to assume the old option.

                  If any such change or transaction shall occur, the number and
kind of Shares to be issued upon the exercise of any Options shall be adjusted
to give effect thereto.

         4.       OPTIONEE BOUND BY PLAN

                  Optionee hereby acknowledges receipt of a copy of the Plan and
agrees to be bound by the terms and provisions thereof, regardless of whether
such provisions have been set forth in this Agreement. In the event of any
conflict between this Agreement and the Plan, the Plan shall govern.

         5.       APPLICATION OF FUNDS

                  The proceeds received by the Company from the sale of Shares
subject to Options may be commingled with any other corporate funds and used for
any corporate purpose.

         6.       GENERAL

                  (a) Any communication in connection with this Agreement shall
be deemed duly given when delivered in person or mailed by certified or
registered mail, return receipt requested, to Optionee at his or her address
listed on the signature page hereof or such other address of which



                                       5

<PAGE>   10

Optionee shall have advised by similar notice, or to the Company or Committee at
the Company's then executive offices.

                  (b) This Agreement sets forth the parties' final and entire
agreement with respect to its subject matter, may not be changed or terminated
orally and shall be governed by and construed in accordance with the internal
law of the State of Florida. This Agreement shall bind and inure to the benefit
of Optionee, and his heirs, distributees and personal and legal representatives,
and the Company and its successors and assigns.

                  (c) As a condition of the granting of the Options hereunder,
Optionee agrees for Optionee and Optionee's heirs, distributees and personal and
legal representatives, that any dispute or disagreement which may arise under or
as a result of or pursuant to this Agreement shall be determined and resolved by
the Committee in its sole discretion, and any interpretation by the Committee of
the terms of this Agreement or the Plan shall be final, binding and conclusive.

                  (d) Wherever from the context it appears appropriate, each
term stated in either the singular or the plural shall include the singular and
the plural, and pronouns stated in the masculine, the feminine or the neuter
gender shall include the masculine, feminine and neuter.

         IN WITNESS WHEREOF, the parties have duly executed this Agreement as of
the date first above written.



OPTIONEE:                                  PRECISION RESPONSE CORPORATION,
                                           a Florida corporation

                                               
- --------------------------------              ---------------------------------
RICHARD N. FERRY, JR.                              David Epstein, President
11307 Knot Way
Cooper City, Florida  33026



                                        6


<PAGE>   11

                                 Exhibit "B-1"
                      Amendment to Stock Option Agreement



<PAGE>   12

                       AMENDMENT TO STOCK OPTION AGREEMENT

         This Amendment to Stock Option Agreement (this "Amendment") dated as of
November 10, 1997, by and between Precision Response Corporation, a corporation
organized and existing under the laws of the State of Florida (hereinafter
referred to as "Company"), and Richard N. Ferry, Jr. (hereinafter referred to as
"Optionee").

                                   WITNESSETH

         WHEREAS, Company granted stock options to Optionee pursuant to that
certain Stock Option Agreement dated as of July 16, 1996 by and between Company
and Optionee (the "Stock Option Agreement"); and

         WHEREAS, Company and Optionee desire to amend as set forth herein the
vesting schedule and the exercise price at which Optionee may purchase shares of
Company's common stock pursuant to the Stock Option Agreement as set forth
herein.

         NOW THEREFORE, the parties agree as follows:

         1. All capitalized terms used but not defined herein shall have the
meaning ascribed to them in the Stock Option Agreement.

         2. The Stock Option Agreement shall be amended by changing the Option
Price from $14.50 to $6.88 per Share (which is the Fair Market Value per share
of Common Stock on the date hereof).

         3. Section 2(b) of the Stock Option Agreement is hereby amended and
restated in its entirety as follows:

         "(b)  VESTING OF OPTIONS

         Subject to such further limitations as are provided for herein, the
Options shall vest, if at all (and be exercisable once vested) in the following
amounts:

                  (i)      Options to purchase 18,000 of the Shares shall vest
                           on May 10, 1998;
                  (ii)     Options to purchase an additional 6,120 of the Shares
                           shall vest on November 10, 1998;
                  (iii)    Options to purchase an additional 5,760 of the Shares
                           shall vest on November 10, 1999; and
                  (iv)     Options to purchase an additional 6,120 of the Shares
                           shall vest on November 10, 2000.

                  Notwithstanding the vesting schedule set forth above, Optionee
         shall become immediately 100% vested in all outstanding Options and may
         immediately exercise such



                                        1


<PAGE>   13


         Options subject to the time frames set forth in subparagraph (e) below,
         upon (i) a Change in Control (as defined in that certain Amendment to
         Employment Agreement dated as of the date hereof between Company and
         Optionee), (ii) the termination of Optionee's employment due to
         Optionee's death or disability or (iii) the termination of Optionee's
         employment by Company other than as a result of breach of an employment
         agreement with Company or for Cause (as defined in that certain
         Employment Agreement dated as of May 15, 1996 between Company and
         Optionee). Other than as set forth in this subparagraph (b), Optionee
         shall not become vested in any Options subsequent to the termination of
         his employment regardless of any exercise period provided in
         subparagraph (e) below."

         4. Except as otherwise specifically modified by this Amendment, all
terms, conditions and provisions of the Stock Option Agreement shall remain
effective and shall continue to operate in full force throughout the entire term
of the Stock Option Agreement, as amended.

         5. This Amendment shall be governed by and construed pursuant to the
laws of the State of Florida.

         6. This Amendment may be executed in counterparts, each of which shall
be an original, but both of which together shall constitute one and the same
instrument.

         IN WITNESS WHEREOF, the undersigned have hereunto set their hands as of
the day and year first above written.



                                            Company:


                                            PRECISION RESPONSE CORPORATION,
                                            a Florida corporation



                                            By:  
                                               ------------------------------
                                                David L. Epstein, President



                                            Optionee: 
                                                     --------------------------
                                                         RICHARD N. FERRY, JR.




                                        2




<PAGE>   1
                                                                   Exhibit 10.32


                        AMENDMENT TO EMPLOYMENT AGREEMENT
                        ---------------------------------

         This Amendment to Employment Agreement (this "Amendment") dated as of
November 10, 1997, by and between Precision Response Corporation, a corporation
organized and existing under the laws of the State of Florida (hereinafter
referred to as "Employer"), and Paul M. O'Hara (hereinafter referred to as
"Employee").

                                   WITNESSETH

         WHEREAS, Employer currently employs Employee pursuant to that certain
Employment Agreement dated as of August 9, 1996 by and between Employer and
Employee (the "Employment Agreement"); and

         WHEREAS, Employer and Employee desire to amend certain of the
provisions of the Employment Agreement as set forth herein.

         NOW THEREFORE, the parties agree that the Employment Agreement shall be
amended as follows:

1.       The first sentence of Subsection 5.A. shall be amended to read as
         follows:

         "Subject to the provisions of Section 9 of this Employment Agreement
         and effective as of August 1, 1997 (the "Effective Date"), Employer
         shall pay salary to Employee ("Salary") based upon the rate of $350,000
         per annum from the Effective Date through the remainder of the
         Employment Term, with Employer paying the higher amount of Salary to
         Employee retroactive to the Effective Date."

2.       Effective as of October 1, 1997, Section 5.B. shall be amended and
         restated in its entirety as follows:

         "B.      BONUS COMPENSATION.

                  Employee shall be entitled to receive a quarterly bonus in the
         amount of $50,000 per quarter (the "Quarterly Bonus Amount") for each
         quarter (commencing with the fourth calendar quarter of 1997 and
         continuing through the last calendar quarter of the term hereof) in
         which and only in the event that Employer's actual earnings per share
         on a fully-diluted basis for such calendar quarter, as set forth on
         Employer's published financial statements covering such
         calendar-quarterly period, equals or exceeds the consensus forecast of
         quarterly earnings per share (on a fully diluted basis) of those
         securities analysts who follow Employer, as such consensus forecast is
         determined and published by First Call as of the beginning of the
         applicable year without giving effect to any upward or downward
         adjustments thereto during such year ("Quarterly Goal").
         Notwithstanding the foregoing, with respect



<PAGE>   2



         to the fourth quarter of 1997, the most recently published consensus
         forecast of First Call as of the date hereof of the earnings per share
         on a fully diluted basis for such fourth quarter (as opposed to the one
         published at the beginning of 1997) shall be used as the Quarterly Goal
         to determine whether a Quarterly Bonus Amount is due to Employee. Each
         Quarterly Bonus Amount, if any, shall be paid during the term hereof
         within forty five (45) days after the end of each calender quarter
         ending on March 31, June 30 and September 30 and within 90 days after
         the calendar quarter ending on December 31. The Quarterly Bonus Amount
         shall be subject to payroll deductions and tax withholdings in
         accordance with Employer's usual payroll practices and as required by
         law. If Employee's employment terminates prior to the end of a quarter
         in which the Quarterly Goal is achieved, subject to the provisions of
         and except as otherwise set forth in Section 9 of this Employment
         Agreement, Employee shall be entitled to receive a prorated portion of
         the Quarterly Bonus Amount equal to $50,000 multiplied by a fraction,
         the numerator of which is the number of days Employee was employed
         during such calendar quarter and the denominator of which is 91 (a
         "Prorated Quarterly Bonus Amount")."

3.       For purposes of Section 9 of the Employment Agreement, all references
         to "Bonus Amount" and "Prorated Bonus Amount" shall hereinafter mean
         and refer to "Quarterly Bonus Amount" and "Prorated Quarterly Bonus
         Amount", respectively.

4.       Section 9.E. shall be amended and restated in its entirety as follows:

         "E. COMPENSATION UPON ANY TERMINATION WITHOUT CAUSE OR RESIGNATION
         AFTER A CHANGE IN CONTROL. Notwithstanding anything in Subsection C. of
         this Section 9 to the contrary, in the event that Employer terminates
         Employee's employment under this Employment Agreement without Cause at
         any time or Employee resigns or quits Employer's employment within
         ninety (90) days after a Change of Control (as defined hereinafter),
         Employee's sole and exclusive compensation and remedy hereunder shall
         be to receive from Employer, and Employer shall pay and/or provide, (i)
         the amount of Salary and the Quarterly Bonus Amount, if any, earned,
         accrued and unpaid through the date of termination or resignation, and
         the amounts and items payable or to be provided under Section 6.A., B.
         and C. through the date of termination or resignation, payable within
         thirty (30) days following termination or resignation of employment and
         (ii) a lump-sum payment in the amount of $550,000 to be paid within
         thirty (30) days following the date of termination or resignation. For
         purposes of this Subsection E., a "Change in Control" means that (1)
         neither Mark Gordon (for these purposes, counting all common stock
         directly or indirectly beneficially



                                       2

<PAGE>   3

         owned by Mark Gordon's Affiliates) nor David Epstein (for these
         purposes, counting all common stock directly or indirectly beneficially
         owned by David Epstein's Affiliates) beneficially owns at least 10% of
         the issued and outstanding common stock of Employer or its successor,
         (2) neither Mark Gordon (for these purposes, counting all common stock
         directly or indirectly beneficially owned by Mark Gordon's Affiliates)
         nor David Epstein (for these purposes, counting all common stock
         directly or indirectly beneficially owned by David Epstein's
         Affiliates) is the stockholder beneficially owning the highest number
         of issued and outstanding shares of common stock of Employer or its
         successor, or (3) neither Mark Gordon nor David Epstein occupies the
         position of Chairman of the Board, Chief Executive Officer or President
         of Employer. "Affiliate" means, for these purposes, with respect to
         Mark Gordon or David Epstein, an immediate family member of his, a
         trust principally for his benefit and/or the benefit of his family
         members and/or lineal descendants, or a family limited partnership or
         any other entity the direct or indirect beneficial or pecuniary owners
         of which are, principally, him, his immediate family members and/or
         trusts principally for the benefit of him, his family members and/or
         lineal descendants. "Immediate family members" mean for these purposes,
         with respect to Mark Gordon or David Epstein, his spouse, children,
         parents, siblings or other lineal descendants."

5.       For purposes of the Employment Agreement and Section 2(b) of the Stock
         Option Agreements (as amended) described in paragraph 6 and 7
         hereinbelow, Employee's employment under the Employment Agreement, as
         amended hereby, shall be deemed terminated by Employer without Cause
         (as defined in the Employment Agreement) in the event that Employer
         terminates or removes Employee as the Chief Financial Officer of
         Employer without Employee's consent.

6.       Employer acknowledges that Employer has on November 10, 1997, granted
         to Employee stock options to acquire an additional 150,000 shares of
         Employer's common stock pursuant to Employer's Amended and Restated
         1996 Incentive Stock Plan and the Stock Option Agreement attached as
         Exhibit "A" to this Amendment.

7.       Notwithstanding anything to the contrary contained in Section 6.0 of
         the Employment Agreement, the parties acknowledge that the stock
         options granted to Employee pursuant to that certain Stock Option
         Agreement dated as of August 9, 1996 have been repriced on November 10,
         1997 and otherwise modified as provided in the Amendment to Stock
         Option Agreement which is attached hereto as Exhibit "B".

8.       Except as otherwise specifically modified by this Amendment, all terms,
         conditions and provisions of the Employment Agreement shall remain
         effective and shall continue to operate in full force throughout the
         entire term of the Employment Agreement, as amended hereby.

9.       This Amendment shall be governed by and construed pursuant to the laws
         of the State of Florida.



                                        3


<PAGE>   4



10.      This Amendment may be executed in counterparts, each of which shall be
         an original, but both of which together shall constitute one and the
         same instrument.

         IN WITNESS WHEREOF, the undersigned have hereunto set their hands as of
the day and year first above written.



                                             EMPLOYER:


                                             PRECISION RESPONSE CORPORATION,
                                             a Florida corporation



                                             By: /s/ David L. Epstein
                                               --------------------------------
                                                 David L. Epstein, President



                                             EMPLOYEE:


                                             /s/ Paul M. O'Hara
                                             ----------------------------------
                                             PAUL M. O'HARA




                                        4


<PAGE>   5



                                   Exhibit "A"
                             Stock Option Agreement


<PAGE>   6

                         PRECISION RESPONSE CORPORATION

                             STOCK OPTION AGREEMENT

          Agreement dated as of the 10th day of November, 1997 (the "Date of
Grant") between Precision Response Corporation, a Florida corporation (and,
collectively with its subsidiaries, if any, the "Company") with its principal
office at 1505 N.W. 167th Street, Miami, Florida 33169, and Paul M. O'Hara, at
the address set forth beneath such person's signature on the signature page of
this Agreement ("Optionee").

         1.       GRANT OF OPTIONS

                  The Company grants to Optionee, on the terms and conditions
set forth below, options (the "Options") to purchase up to 150,000 shares
(individually a "Share" and collectively the "Shares") of Precision Response
Corporation common stock (the "Common Stock"), par value $.01 per share, for a
price of $6.88 per Share (the "Option Price"), subject to adjustment as provided
in Paragraph 3 below. Subject to the limitation set forth in the Precision
Response Corporation Amended and Restated 1996 Incentive Stock Plan (the
"Plan"), a copy of which is attached hereto and incorporated herein by
reference, that the aggregate Fair Market Value (as defined in the Plan and as
determined as of the time the option is granted) of the shares of Common Stock
with respect to which Incentive Stock Options (as defined in and pursuant to the
Plan) are exercisable for the first time by a participant during any calendar
year (under all option plans of the Company) shall not exceed $100,000, the
Options shall be designated as Incentive Stock Options to the maximum extent
permitted by law and under the Plan. To the extent that the number of Options
which vest in any calendar year pursuant to the vesting schedule set forth below
exceeds the number which may properly be designated as Incentive Stock Options
pursuant to applicable law or under the Plan, such excess number of Options
shall, pursuant to the provisions of Section 6(e) of the Plan, be designated as
Nonqualified Stock Options (as defined in and pursuant to the Plan).

         2.       TERMS AND CONDITIONS OF OPTIONS

                  (a)      OPTION PRICE

                           Subject to paragraph 3 hereof, the Option Price shall
be not less than the Fair Market Value per share of Common Stock on the Date of
Grant, but in no event less than the par value per Share.

                  (b)      VESTING OF OPTIONS

                           Subject to such further limitations as are provided
for herein, the Options shall vest, if at all (and be exercisable once vested)
in the following amounts:



<PAGE>   7



PERIOD FROM                                                    PERCENTAGE OF
DATE OF GRANT                                                OPTIONS VESTED (%)
- -------------                                                ------------------
Six (6) months from Date of Grant                                    50%
One (1) year from Date of Grant                                      67%
Two (2) years from Date of Grant                                     83%
Three (3) years from Date of Grant                                  100%

         Notwithstanding the vesting schedule set forth above, Optionee shall
become immediately 100% vested in all outstanding Options and may immediately
exercise such Options subject to the time frames set forth in subparagraph (e)
below, upon a Change in Control (as defined in that certain Amendment to
Employment Agreement dated as of the date hereof between the Company and
Optionee) or upon the termination of Optionee's employment by the Company other
than by reason of death, disability or breach of an employment agreement with
the Company or for Cause (as defined in that certain Employment Agreement dated
as of August 9, 1996 between the Company and Optionee). Other than as set forth
in this subparagraph (b), Optionee shall not become vested in any Options
subsequent to the termination of his employment regardless of any exercise
period provided in subparagraph (e) below.

                  (c)      TERM OF OPTIONS

                           The Options may be exercised by Optionee in whole or
in part from time to time, but only during the period beginning on the date of
this Agreement and ending no later than November 9, 2004, subject in all cases,
however, to subparagraphs (b) and (e) of this paragraph 2, paragraph 3 and the
other provisions of this Agreement and the Plan. In no event shall any of the
Options granted under this Agreement be exercisable after the expiration of 10
years from the Date of Grant of such Options.

                  (d)      NON-TRANSFERABILITY OF OPTIONS

                           Options shall not be transferable by Optionee other
than by will or by the laws of descent and distribution or pursuant to a
qualified domestic relations order as defined by the Internal Revenue Code of
1986, as amended (the "Code"), or Title I of the Employment Retirement Income
Security Act, or the rules thereunder, and, except with respect to a qualified
domestic relations order as aforesaid, may be exercised during Optionee's
lifetime only by Optionee. If any Options are exercised after Optionee's death,
the Company may require evidence reasonably satisfactory to it of the
appointment and qualification of Optionee's personal representatives and their
authority and of the right of any heir or distributee to exercise such Options.

                  (e)      TERMINATION OF EMPLOYMENT

                           Subject to the vesting requirements set forth in
Section 2(b) above, if Optionee's employment with the Company terminates, the
unexercised portion of any of the 



                                        2


<PAGE>   8



Options granted under this Agreement shall automatically and without notice
terminate and become null and void at the time of the earliest to occur of the
following:

                           (1) The expiration of seven (7) years from the Date
of Grant;

                           (2) The expiration of three months from the date of
termination of Optionee's employment by the Company (other than a termination
described in subparagraph (3), (4) or (5) below); PROVIDED, that, if Optionee
shall die during such three-month period, the time of termination of the
unexpired portion of any such Option shall be determined under the provision of
subparagraph (4) below;

                           (3) The expiration of one year from the date of
termination of the employment of an Optionee due to permanent and total
disability (other than a termination described in subparagraph (5) below);

                           (4) The expiration of eighteen (18) months following
the issuance of letters testamentary or letters of administration to the
personal representative, executor or administrator of a deceased Optionee, if
Optionee's death occurs either during his employment by the Company or during
the three-month period following the date of termination of such employment
(other than a termination described in subparagraph (5) below), but in no event
later than two years after Optionee's death;

                           (5) The date of termination of Optionee's employment
by the Company if such termination constitutes or is attributable to a breach by
Optionee of an employment agreement with the Company, or its parent, if any, or
if Optionee has been discharged for cause. The Compensation Committee (the
"Committee"), as provided in the Plan, shall have the right to determine whether
Optionee has been discharged for cause and the date of such discharge, and such
determination of the Committee shall be final and conclusive.

         Neither this Agreement nor any Option granted hereunder shall confer on
Optionee any right to continue in the Company's employ, or limit in any respect
the Company's right (in the absence of a specific written agreement to the
contrary) to terminate Optionee's employment at any time with or without cause.

                  (f)      EXERCISE OF OPTIONS

                           Subject to the limitations set forth herein and the
provisions hereof, the Options may be exercised only by written notice to the
Company, at its principal business office or such other office as the Committee
may from time to time direct, which shall contain provisions consistent with the
provisions of the Plan as the Committee may from time to time prescribe and
shall specify the number of optioned Shares being purchased. Not less than one
hundred (100) shares may be purchased at any one time upon exercise of the
Options unless the number purchased is the total number then purchasable under
this Agreement. Subsequent to the grant of any Options which are not immediately
exercisable in full, the Committee, at any time before


                                        3


<PAGE>   9



complete termination of such Options, may accelerate the time or times at which
such Options may be exercised in whole or in part. Any notice of exercise of
Options shall be accompanied by payment of the full purchase price for the
Shares being purchased: (i) by check payable to the Company; or (ii) with the
prior consent of the Committee, by tendering previously acquired shares of
Common Stock having a fair market value (determined as of the date such Options
are exercised and in the same manner as the Fair Market Value of the Option
Price is determined under the Plan) equal to all of the purchase price; or (iii)
by any combination of (i) and (ii). The Company shall have no obligation to
deliver the Shares being purchased pursuant to the exercise of any Options, in
whole or in part, until the aforesaid payment in full of the purchase price
therefor is received by the Company.

                  (g)      ISSUANCE OF SHARES

                           The exercise of Options granted hereunder is subject
to the condition that if at any time the listing, registration or qualification
of the Shares covered by the Options upon any securities exchange or under any
state or federal law is necessary as a condition of or in connection with the
purchase or delivery of Shares, the delivery of any or all Shares pursuant to
exercise of the Options may be withheld unless and until such listing,
registration or qualification shall have been effected. Optionee agrees to
comply with any and all legal requirements relating to Optionee's resale or
other disposition of any Shares acquired under this Agreement. The Committee may
require, as a condition of exercise of any Options, that Optionee represent, in
writing, that the Shares received upon exercise of the Options are being
acquired for investment and not with a view to distribution and agree that the
Shares will not be disposed of except pursuant to an effective registration
statement under the Securities Act of 1933, as amended, and only after any
required qualifications under applicable state securities laws, unless the
Company shall have received an opinion of counsel satisfactory to the Company
that such disposition is exempt from such registration and qualification. There
may be endorsed on certificates representing Shares issued upon the exercise of
Options such legends referring to the foregoing representations or any
applicable restrictions on resale as the Committee, in its discretion, shall
deem reasonably appropriate, as well as place such stop transfer orders with its
registrar and transfer agent as it deems reasonably appropriate.

                  (h)      RIGHTS AS A SHAREHOLDER

                           Optionee shall acquire none of the rights of a
shareholder of the Company under this Agreement unless and until certificates
for such Shares are issued to Optionee upon the exercise of Options.

                  (i)      SIX-MONTH HOLDING PERIOD

                           Optionee acknowledges that in no event may any Shares
acquired upon exercise of any Options be sold or otherwise disposed of until
after six (6) months have elapsed from the Date of Grant except, in the event of
Optionee's death during such period, for a sale by



                                       4

<PAGE>   10

the executors or administrators of Optionee's estate relying on Rule
16a-2(d)(1)(i) of the Securities Exchange Act of 1934, as amended.

         3.       ADJUSTMENT UPON CHANGES IN CAPITALIZATION, ETC.

                  In the event of any stock split, stock dividend,
reclassification or recapitalization which changes the character or amount of
the Company's outstanding Common Stock while any portion of any Options
theretofore granted pursuant to this Agreement are outstanding but unexercised,
the Committee shall make such adjustments in the character and number of Shares
subject to such Options and in the Option Price as shall be equitable and
appropriate in order to make such Options, as nearly as may be practicable,
equivalent to such Options immediately prior to such change; PROVIDED, however,
that no such adjustment shall give any Optionee any additional benefits under
this Agreement; and PROVIDED FURTHER, that, if any such adjustment is made by
reason of a transaction described in section 424(a) of the Code, it shall be
made so as to conform to the requirements of that section and the regulations
thereunder.

                  If any transaction (other than a change specified in the
preceding paragraph) described in section 424(a) of the Code affects the
Company's Common Stock subject to any unexercised Option theretofore granted
hereunder (hereinafter for purposes of this paragraph 3 referred to as the "old
option"), the Committee or any surviving or acquiring corporation may take such
action as it deems appropriate, and in conformity with the requirements of that
section and the regulations thereunder, to substitute a new option for the old
option, in order to make the new option, as nearly as may be practicable,
equivalent to the old option, or to assume the old option.

                  If any such change or transaction shall occur, the number and
kind of Shares to be issued upon the exercise of any Options shall be adjusted
to give effect thereto.

         4.       OPTIONEE BOUND BY PLAN

                  Optionee hereby acknowledges receipt of a copy of the Plan and
agrees to be bound by the terms and provisions thereof, regardless of whether
such provisions have been set forth in this Agreement. In the event of any
conflict between this Agreement and the Plan, the Plan shall govern.

         5.       APPLICATION OF FUNDS

                  The proceeds received by the Company from the sale of Shares
subject to Options may be commingled with any other corporate funds and used for
any corporate purpose.

         6.       GENERAL

                  (a) Any communication in connection with this Agreement shall
be deemed duly given when delivered in person or mailed by certified or
registered mail, return receipt requested, to Optionee at his or her address
listed on the signature page hereof or such other address of which



                                       5

<PAGE>   11

Optionee shall have advised by similar notice, or to the Company or Committee at
the Company's then executive offices.

                  (b) This Agreement sets forth the parties' final and entire
agreement with respect to its subject matter, may not be changed or terminated
orally and shall be governed by and construed in accordance with the internal
law of the State of Florida. This Agreement shall bind and inure to the benefit
of Optionee, and his heirs, distributees and personal and legal representatives,
and the Company and its successors and assigns.

                  (c) As a condition of the granting of the Options hereunder,
Optionee agrees for Optionee and Optionee's heirs, distributees and personal and
legal representatives, that any dispute or disagreement which may arise under or
as a result of or pursuant to this Agreement shall be determined and resolved by
the Committee in its sole discretion, and any interpretation by the Committee of
the terms of this Agreement or the Plan shall be final, binding and conclusive.

                  (d) Wherever from the context it appears appropriate, each
term stated in either the singular or the plural shall include the singular and
the plural, and pronouns stated in the masculine, the feminine or the neuter
gender shall include the masculine, feminine and neuter.

         IN WITNESS WHEREOF, the parties have duly executed this Agreement as of
the date first above written.


OPTIONEE:                                 PRECISION RESPONSE CORPORATION,
                                          a Florida corporation



                                         By: 
- --------------------------------             ----------------------------------
PAUL M. O'HARA                                    David Epstein, President
430 Coral Way
Fort Lauderdale, Florida  33301



                                        6


<PAGE>   12

                                  Exhibit "B"
                      Amendment to Stock Option Agreement



<PAGE>   13

                       AMENDMENT TO STOCK OPTION AGREEMENT
                       -----------------------------------

         This Amendment to Stock Option Agreement (this "Amendment") dated as of
November 10, 1997, by and between Precision Response Corporation, a corporation
organized and existing under the laws of the State of Florida (hereinafter
referred to as "Company"), and Paul M. O'Hara (hereinafter referred to as
"Optionee").

                                   WITNESSETH

         WHEREAS, Company granted stock options to Optionee pursuant to that
certain Stock Option Agreement dated as of August 9, 1996 by and between Company
and Optionee (the "Stock Option Agreement"); and

         WHEREAS, Company and Optionee desire to amend as set forth herein the
vesting schedule and the exercise price at which Optionee may purchase shares of
Company's common stock pursuant to the Stock Option Agreement as set forth
herein.

         NOW THEREFORE, the parties agree as follows:

         1. All capitalized terms used but not defined herein shall have the
meaning ascribed to them in the Stock Option Agreement.

         2. The Stock Option Agreement shall be amended by changing the Option
Price from $23.88 to $6.88 per Share (which is the Fair Market Value per share
of Common Stock on the date hereof).

         3. Section 2(b) of the Stock Option Agreement is hereby amended and
restated in its entirety as follows:

         "(b)  VESTING OF OPTIONS

                  Subject to such further limitations as are provided for
herein, the Options shall vest, if at all (and be exercisable once vested) in
the following amounts:

         (i)      Options to purchase 100,000 of the Shares shall vest on May
                  10, 1998;
         (ii)     Options to purchase an additional 34,000 of the Shares shall
                  vest on November 10, 1998;
         (iii)    Options to purchase an additional 32,000 of the Shares shall
                  vest on November 10, 1999; and
         (iv)     Options to purchase an additional 34,000 of the Shares shall
                  vest on November 10, 2000.

                  Notwithstanding the vesting schedule set forth above, Optionee
         shall become immediately 100% vested in all outstanding Options and may
         immediately exercise such Options subject to the time frames set forth
         in subparagraph (e) below, upon a Change in



<PAGE>   14


         Control (as defined in that certain Amendment to Employment Agreement
         dated as of the date hereof between Company and Optionee) or upon the
         termination of Optionee's employment by Company other than by reason of
         death, disability or breach of an employment agreement with Company or
         for Cause (as defined in that certain Employment Agreement dated as of
         August 9, 1996 between Company and Optionee). Other than as set forth
         in this subparagraph (b), Optionee shall not become vested in any
         Options subsequent to the termination of his employment regardless of
         any exercise period provided in subparagraph (e) below."

         4. Except as otherwise specifically modified by this Amendment, all
terms, conditions and provisions of the Stock Option Agreement shall remain
effective and shall continue to operate in full force throughout the entire term
of the Stock Option Agreement, as amended.

         5. This Amendment shall be governed by and construed pursuant to the
laws of the State of Florida.

         6. This Amendment may be executed in counterparts, each of which shall
be an original, but both of which together shall constitute one and the same
instrument.

         IN WITNESS WHEREOF, the undersigned have hereunto set their hands as of
the day and year first above written.



                                            Company:

                                            PRECISION RESPONSE CORPORATION,
                                            a Florida corporation



                                           By:  
                                               --------------------------------
                                                   David L. Epstein, President



                                            Optionee:


                                             
                                            -----------------------------------
                                            PAUL M. O'HARA



                                        2


<PAGE>   1
                                                                   Exhibit 10.35
                                                        



                        AMENDMENT TO EMPLOYMENT AGREEMENT
                        ---------------------------------

         This Amendment to Employment Agreement (this "Amendment") dated as of
October 1, 1997, by and between PRECISION RESPONSE CORPORATION, a corporation
organized and existing under the laws of the State of Florida (hereinafter
referred to as "Employer"), and BERNARD J. KOSAR, JR. (hereinafter referred to
as "Employee").

                                   WITNESSETH

         WHEREAS, Employer currently employs Employee pursuant to that certain
Employment Agreement dated as of February 19, 1997 by and between Employer and
Employee (the "Employment Agreement"); and

         WHEREAS, Employer and Employee desire to amend certain of the
provisions of the Employment Agreement as set forth herein.

         NOW THEREFORE, the parties agree that the Employment Agreement shall be
amended as follows:

         1. A new sentence shall be added at the end of Section 2 as follows:

                  "This Employment Agreement shall automatically renew for
                  successive one year terms (each a "Renewal Term") unless
                  Employer or Employee shall notify the other in writing of its
                  or his decision not to renew this Employment Agreement at
                  least 60 days prior to the expiration of the Employment Term
                  or any Renewal Term."

         2. The last sentence of Section 3 of the Employment Agreement shall be
deleted in its entirety. The parties hereby acknowledge that the Employee's
duties and services pursuant to Section 4 of the Employment Agreement will be
performed on a full time basis.

         3. Subsection 5.A. of the Employment Agreement shall be amended by
changing the Salary (as defined therein) from $150,000 to $275,000. The change
in the amount of Salary shall be effective as of May 1, 1997 and Employer shall
pay the higher amount of Salary to Employee retroactive to such date.

         4. A new subsection 5.C. shall be added as follows:

            "C. Employee shall further receive an additional quarterly bonus for
            each calendar quarter during the term hereof (the "Additional



<PAGE>   2



            Quarterly Bonus Amount"), which shall be based upon the amount by
            which Employer's actual quarterly revenues equal or exceed the
            consensus quarterly revenues forecast of those securities analysts
            who follow the Employer as such consensus forecast is determined and
            published by First Call as of the beginning of the applicable year
            without giving effect to any upward or downward adjustments thereto
            during such year (the "First Call Forecast"), as follows: if the
            Employer's actual revenues for any calendar quarter are (i) at least
            100% but less than 105% of the First Call Forecast, then the
            Additional Quarterly Bonus Amount shall be $37,500, (ii) at least
            105% but less than 110% of the First Call Forecast, then the
            Additional Quarterly Bonus Amount shall be $43,750, (iii) at least
            110% but less than 120% of the First Call Forecast, then the
            Additional Quarterly Bonus Amount shall be $50,000, (iv) at least
            120% but less than 125% of the First Call Forecast, then the
            Additional Quarterly Bonus Amount shall be $56,250 and (v) 125% or
            more of the First Call Forecast, then the Additional Quarterly Bonus
            Amount shall be the amount set forth in the foregoing item (iv) plus
            an amount (if any) determined by the Employer in its sole
            discretion. The Additional Quarterly Bonus Amount, if any, shall be
            paid during the term hereof within 45 days after the end of each
            calendar quarter ending on March 31, June 30 and September 30 and
            within 90 days after the calendar quarter ending on December 31,
            with each such Additional Quarterly Bonus Amount to be determined
            based upon the actual quarterly revenues as compared to the First
            Call Forecast for such quarter. With respect to the first three
            quarters of 1997, any Additional Quarterly Bonus Amount due
            hereunder for such three quarters shall be paid within 45 days after
            September 30, 1997. The Additional Quarterly Bonus Amount shall be
            subject to payroll deductions and tax withholdings in accordance
            with Employer's usual payroll practices and as required by law."

         5. A new subsection 9.F. shall be added as follows:

            "F. COMPENSATION UPON TERMINATION WITHOUT CAUSE AFTER A CHANGE IN
            CONTROL. Notwithstanding anything in Subsection E. of this Section 9
            to the contrary, in the event that Employer terminates Employee's
            employment under this Employment Agreement without Cause within one
            hundred eighty (180) days after a Change of Control (as defined
            hereinafter), Employee's sole and exclusive compensation and remedy
            hereunder shall be to receive from Employer, and Employer shall pay
            and/or provide, (i) the amount of Salary and Additional Quarterly
            Bonus Amount, if any, accrued and




                                        2


<PAGE>   3



            unpaid through the date of termination, and the amounts and items
            payable or to be provided under Section 6 through the date of
            termination, payable within thirty (30) days following termination
            of employment, (ii) the Salary that Employee would have received
            during the one year period following the date of termination of
            Employee's employment, as and when it would have been payable if
            Employee had remained an employee of Employer for such additional
            one year period and (iii) an amount equal to the aggregate of the
            Additional Quarterly Bonus Amount, if any, earned by Employee over
            the four calendar quarters immediately prior to the date of
            termination of Employee's employment, payable in four equal,
            consecutive quarterly installments commencing three (3) months from
            the date of termination. For purposes of this Subsection F., a
            "Change in Control" means that (1) neither Mark Gordon (for these
            purposes, counting all common stock directly or indirectly
            beneficially owned by Mark Gordon's Affiliates) nor David Epstein
            (for these purposes, counting all common stock directly or
            indirectly beneficially owned by David Epstein's Affiliates)
            beneficially owns at least 10% of the issued and outstanding common
            stock of the Company or its successor, (2) neither Mark Gordon (for
            these purposes, counting all common stock directly or indirectly
            beneficially owned by Mark Gordon's Affiliates) nor David Epstein
            (for these purposes, counting all common stock directly or
            indirectly beneficially owned by David Epstein's Affiliates) is the
            stockholder beneficially owning the highest number of issued and
            outstanding shares of common stock of the Company or its successor,
            or (3) neither Mark Gordon nor David Epstein occupies the position
            of Chairman of the Board, Chief Executive Officer or President of
            the Company. "Affiliate" means, for these purposes, with respect to
            Mark Gordon or David Epstein, an immediate family member of his, a
            trust principally for his benefit and/or the benefit of his family
            members and/or lineal descendants, or a family limited partnership
            or any other entity the direct or indirect beneficial or pecuniary
            owners of which are, principally, him, his immediate family members
            and/or trusts principally for the benefit of him, his family members
            and/or lineal descendants. "Immediate family members" mean for these
            purposes, with respect to Mark Gordon or David Epstein, his spouse,
            children, parents, siblings or other lineal descendants."

         6. Employer acknowledges that Employer has, on October 1, 1997, granted
to Employee stock options to acquire an additional 165,000 shares of Employer's
common stock pursuant to the Plan and the Stock Option Agreement attached as
Exhibit "A" to this Amendment:



                                        3


<PAGE>   4



         7. The parties acknowledge that the stock options granted to Employee
pursuant to those certain Stock Option Agreements dated as of July 26, 1996,
January 2, 1997 and February 18, 1997, have been repriced on October 1, 1997 and
otherwise modified as provided in the Amendments to Stock Option Agreement which
are attached hereto as Exhibits "B," B-1" and "B-2," respectively.

         8. Except as otherwise specifically modified by this Amendment, all
terms, conditions and provisions of the Employment Agreement shall remain
effective and shall continue to operate in full force throughout the entire term
of the Employment Agreement, as amended hereby.

         9. This Amendment shall be governed by and construed pursuant to the
laws of the State of Florida.

         10. This Amendment may be executed in counterparts, each of which shall
be an original, but both of which together shall constitute one and the same
instrument.

         IN WITNESS WHEREOF, the undersigned have hereunto set their hands as of
the day and year first above written.


                                            EMPLOYER:



                                            PRECISION RESPONSE CORPORATION,
                                            a Florida corporation




                                            By: /s/ David Epstein
                                                -------------------------------
                                                Name: David Epstein
                                                Title: President



                                            EMPLOYEE:

 
                                            /s/ Bernard J. Kosar
                                            -----------------------------------
                                            BERNARD J. KOSAR, JR.




                                        4


<PAGE>   5

                                                                   Exhibit "A"


                         PRECISION RESPONSE CORPORATION

                             STOCK OPTION AGREEMENT

          Agreement dated as of the 1st day of October, 1997 (the "Date of
Grant") between Precision Response Corporation, a Florida corporation (and,
collectively with its subsidiaries, if any, the "Company") with its principal
office at 1505 N.W. 167th Street, Miami, Florida 33169, and Bernard J. Kosar,
Jr., at the address set forth beneath such person's signature on the signature
page of this Agreement ("Optionee").

         1.       GRANT OF OPTIONS

                  The Company grants to Optionee, on the terms and conditions
set forth below, options (the "Options") to purchase up to 165,000 shares
(individually a "Share" and collectively the "Shares") of Precision Response
Corporation common stock (the "Common Stock"), par value $.01 per share, for a
price of $7.41 per Share (the "Option Price"), subject to adjustment as provided
in Paragraph 3 below. Subject to the limitation set forth in the Precision
Response Corporation Amended and Restated 1996 Incentive Stock Plan (the
"Plan"), a copy of which is attached hereto and incorporated herein by
reference, that the aggregate Fair Market Value (as defined in the Plan and as
determined as of the time the option is granted) of the shares of Common Stock
with respect to which Incentive Stock Options (as defined in and pursuant to the
Plan) are exercisable for the first time by a participant during any calendar
year (under all option plans of the Company) shall not exceed $100,000, the
Options shall be designated as Incentive Stock Options to the maximum extent
permitted by law and under the Plan. To the extent that the number of Options
which vest in any calendar year pursuant to the vesting schedule set forth below
exceeds the number which may properly be designated as Incentive Stock Options
pursuant to applicable law or under the Plan, such excess number of Options
shall, pursuant to the provisions of Section 6(e) of the Plan, be designated as
Nonqualified Stock Options (as defined in and pursuant to the Plan).

         2.       TERMS AND CONDITIONS OF OPTIONS

                  (a)      OPTION PRICE

                           Subject to paragraph 3 hereof, the Option Price shall
be not less than the Fair Market Value per share of Common Stock on the Date of
Grant, but in no event less than the par value per Share.

                  (b)      VESTING OF OPTIONS

                           Subject to such further limitations as are provided
for herein, the Options shall vest, if at all (and be exercisable once vested)
in the following amounts:




                                        1


<PAGE>   6



AT OR YEAR FROM                                                PERCENTAGE OF
 DATE OF GRANT                                               OPTIONS VESTED (%)
- ---------------                                              ------------------
At Date of Grant                                                    50%
One (1) year from Date of Grant                                     75%
Two (2) years from Date of Grant                                   100%


         Notwithstanding the vesting schedule set forth above, the Optionee
shall become immediately 100% vested in all outstanding Options and may
immediately exercise such Options subject to the time frames set forth in
subparagraph (e) below, upon a Change in Control (as defined in that certain
Amendment to Employment Agreement dated as of the date hereof between the
Company and the Optionee). Optionee shall not become vested in any Options
subsequent to the termination of his employment regardless of any exercise
period provided in subparagraph (e) below.

                  (c)      TERM OF OPTIONS

                           The Options may be exercised by the Optionee in whole
or in part from time to time, but only during the period beginning on the date
of this Agreement and ending September 30, 2004, subject in all cases, however,
to subparagraphs (b) and (e) of this paragraph 2, paragraph 3 and the other
provisions of this Agreement and the Plan. In no event shall any of the Options
granted under this Agreement be exercisable after the expiration of 10 years
from the Date of Grant of such Options.

                  (d)      NON-TRANSFERABILITY OF OPTIONS

                           Options shall not be transferable by Optionee other
than by will or by the laws of descent and distribution or pursuant to a
qualified domestic relations order as defined by the Internal Revenue Code of
1986, as amended (the "Code"), or Title I of the Employment Retirement Income
Security Act, or the rules thereunder, and, except with respect to a qualified
domestic relations order as aforesaid, may be exercised during Optionee's
lifetime only by Optionee. If any Options are exercised after Optionee's death,
the Company may require evidence reasonably satisfactory to it of the
appointment and qualification of Optionee's personal representatives and their
authority and of the right of any heir or distributee to exercise such Options.

                  (e)      TERMINATION OF EMPLOYMENT

                           If Optionee's employment with the Company terminates
the unexercised portion of any of the Options granted under this Agreement shall
automatically and without notice terminate and become null and void at the time
of the earliest to occur of the following:

                           (1) The expiration of seven (7) years from the Date
of Grant;




                                        2


<PAGE>   7



                           (2) The expiration of three months from the date of
termination of the Optionee's employment by the Company (other than a
termination described in subparagraph (3), (4) or (5) below); PROVIDED, that, if
the Optionee shall die during such three-month period, the time of termination
of the unexpired portion of any such Option shall be determined under the
provision of subparagraph (4) below;

                           (3) The expiration of one year from the date of
termination of the employment of an Optionee due to permanent and total
disability (other than a termination described in subparagraph (5) below);

                           (4) The expiration of eighteen (18) months following
the issuance of letters testamentary or letters of administration to the
personal representative, executor or administrator of a deceased Optionee, if
the Optionee's death occurs either during his employment by the Company or
during the three-month period following the date of termination of such
employment (other than a termination described in subparagraph (5) below), but
in no event later than two years after the Optionee's death;

                           (5) The date of termination of the Optionee's
employment by the Company if such termination constitutes or is attributable to
a breach by the Optionee of an employment agreement with the Company, or its
parent, if any, or if the Optionee has been discharged for cause. The
Compensation Committee (the "Committee"), as provided in the Plan, shall have
the right to determine whether the Optionee has been discharged for cause and
the date of such discharge, and such determination of the Committee shall be
final and conclusive.

         Neither this Agreement nor any Option granted hereunder shall confer on
Optionee any right to continue in the Company's employ, or limit in any respect
the Company's right (in the absence of a specific written agreement to the
contrary) to terminate Optionee's employment at any time with or without cause.

                  (f)      EXERCISE OF OPTIONS

                           Subject to the limitations set forth herein and the
provisions hereof, the Options may be exercised only by written notice to the
Company, at its principal business office or such other office as the Committee
may from time to time direct, which shall contain provisions consistent with the
provisions of the Plan as the Committee may from time to time prescribe and
shall specify the number of optioned Shares being purchased. Not less than one
hundred (100) shares may be purchased at any one time upon exercise of the
Options unless the number purchased is the total number then purchasable under
this Agreement. Subsequent to the grant of any Options which are not immediately
exercisable in full, the Committee, at any time before complete termination of
such Options, may accelerate the time or times at which such Options may be
exercised in whole or in part. Any notice of exercise of Options shall be
accompanied by payment of the full purchase price for the Shares being
purchased: (i) by check payable to the Company; or (ii) with the prior consent
of the Committee, by tendering previously acquired shares of Common Stock having
a fair market value (determined as of the date such Options are exercised



                                       3

<PAGE>   8

and in the same manner as the Fair Market Value of the Option Price is
determined under the Plan) equal to all of the purchase price; or (iii) by any
combination of (i) and (ii). The Company shall have no obligation to deliver the
Shares being purchased pursuant to the exercise of any Options, in whole or in
part, until the aforesaid payment in full of the purchase price therefor is
received by the Company.

                  (g)      ISSUANCE OF SHARES

                           The exercise of Options granted hereunder is subject
to the condition that if at any time the listing, registration or qualification
of the Shares covered by the Options upon any securities exchange or under any
state or federal law is necessary as a condition of or in connection with the
purchase or delivery of Shares, the delivery of any or all Shares pursuant to
exercise of the Options may be withheld unless and until such listing,
registration or qualification shall have been effected. Optionee agrees to
comply with any and all legal requirements relating to Optionee's resale or
other disposition of any Shares acquired under this Agreement. The Committee may
require, as a condition of exercise of any Options, that the Optionee represent,
in writing, that the Shares received upon exercise of the Options are being
acquired for investment and not with a view to distribution and agree that the
Shares will not be disposed of except pursuant to an effective registration
statement under the Securities Act of 1933, as amended, and only after any
required qualifications under applicable state securities laws, unless the
Company shall have received an opinion of counsel satisfactory to the Company
that such disposition is exempt from such registration and qualification. There
may be endorsed on certificates representing Shares issued upon the exercise of
Options such legends referring to the foregoing representations or any
applicable restrictions on resale as the Committee, in its discretion, shall
deem reasonably appropriate, as well as place such stop transfer orders with its
registrar and transfer agent as it deems reasonably appropriate.

                  (h)      RIGHTS AS A SHAREHOLDER

                           Optionee shall acquire none of the rights of a
shareholder of the Company under this Agreement unless and until certificates
for such Shares are issued to Optionee upon the exercise of Options.

         3.       ADJUSTMENT UPON CHANGES IN CAPITALIZATION, ETC.

                  In the event of any stock split, stock dividend,
reclassification or recapitalization which changes the character or amount of
the Company's outstanding Common Stock while any portion of any Options
theretofore granted pursuant to this Agreement are outstanding but unexercised,
the Committee shall make such adjustments in the character and number of Shares
subject to such Options and in the Option Price as shall be equitable and
appropriate in order to make such Options, as nearly as may be practicable,
equivalent to such Options immediately prior to such change; PROVIDED, however,
that no such adjustment shall give any Optionee any additional benefits under
this Agreement; and PROVIDED FURTHER, that, if any such adjustment is made by




                                        4

<PAGE>   9

reason of a transaction described in section 424(a) of the Code, it shall be
made so as to conform to the requirements of that section and the regulations
thereunder.

                  If any transaction (other than a change specified in the
preceding paragraph) described in section 424(a) of the Code affects the
Company's Common Stock subject to any unexercised Option theretofore granted
hereunder (hereinafter for purposes of this paragraph 3 referred to as the "old
option"), the Committee or any surviving or acquiring corporation may take such
action as it deems appropriate, and in conformity with the requirements of that
section and the regulations thereunder, to substitute a new option for the old
option, in order to make the new option, as nearly as may be practicable,
equivalent to the old option, or to assume the old option.

                  If any such change or transaction shall occur, the number and
kind of Shares to be issued upon the exercise of any Options shall be adjusted
to give effect thereto.

         4.       OPTIONEE BOUND BY PLAN

                  The Optionee hereby acknowledges receipt of a copy of the Plan
and agrees to be bound by the terms and provisions thereof, regardless of
whether such provisions have been set forth in this Agreement. In the event of
any conflict between this Agreement and the Plan, the Plan shall govern.

         5.       APPLICATION OF FUNDS

                  The proceeds received by the Company from the sale of Shares
subject to Options may be commingled with any other corporate funds and used for
any corporate purpose.

         6.       GENERAL

                  (a) Any communication in connection with this Agreement shall
be deemed duly given when delivered in person or mailed by certified or
registered mail, return receipt requested, to Optionee at his or her address
listed on the signature page hereof or such other address of which Optionee
shall have advised by similar notice, or to the Company or Committee at the
Company's then executive offices.

                  (b) This Agreement sets forth the parties' final and entire
agreement with respect to its subject matter, may not be changed or terminated
orally and shall be governed by and construed in accordance with the internal
law of the State of Florida. This Agreement shall bind and inure to the benefit
of Optionee, and his heirs, distributees and personal and legal representatives,
and the Company and its successors and assigns.

                  (c) As a condition of the granting of the Options hereunder,
Optionee agrees for Optionee and Optionee's heirs, distributees and personal and
legal representatives, that any dispute or disagreement which may arise under or
as a result of or pursuant to this Agreement shall be determined and resolved by
the Committee in its sole discretion, and any interpretation



                                       5

<PAGE>   10

by the Committee of the terms of this Agreement or the Plan shall be final,
binding and conclusive.

                  (d) Wherever from the context it appears appropriate, each
term stated in either the singular or the plural shall include the singular and
the plural, and pronouns stated in the masculine, the feminine or the neuter
gender shall include the masculine, feminine and neuter.

         IN WITNESS WHEREOF, the parties have duly executed this Agreement as of
the date first above written.



OPTIONEE:                                  PRECISION RESPONSE CORPORATION,
                                           a Florida corporation,



                                              ---------------------------------
- ----------------------------------                 David Epstein, President
Bernard J. Kosar, Jr.





- ---------------------------------
Address



                                        6


<PAGE>   11

                                                                    Exhibit "B"


                       AMENDMENT TO STOCK OPTION AGREEMENT
                       -----------------------------------

         This Amendment to Stock Option Agreement (this "Amendment") dated as of
October 1, 1997, by and between PRECISION RESPONSE CORPORATION, a corporation
organized and existing under the laws of the State of Florida (hereinafter
referred to as "Company"), and BERNARD J. KOSAR, JR. (hereinafter referred to as
"Optionee").

                                   WITNESSETH

         WHEREAS, Company granted stock options to Optionee pursuant to that
certain Stock Option Agreement dated as of July 26, 1996 by and between Company
and Optionee, as amended (the "Stock Option Agreement"); and

         WHEREAS, Company and Optionee desire to amend as set forth herein the
exercise price at which Optionee may purchase a share of the Company's common
stock pursuant to the Stock Option Agreement as set forth herein.

         NOW THEREFORE, the parties agree as follows:

         1. All capitalized terms used but not defined herein shall have the
meaning ascribed to them in the Stock Option Agreement.

         2. The Stock Option Agreement shall be amended by changing the Option
Price from $16.75 to $7.41 per Share (which is the Fair Market Value per share
of Common Stock on the date hereof).

         3. Section 2.(b) of the Stock Option Agreement is hereby amended by
adding a new additional paragraph to the end of such Section 2.(b) as follows:

                  "Notwithstanding the vesting schedule set forth above, the
         Optionee shall become immediately 100% vested in all outstanding
         Options and may immediately exercise such Options subject to the time
         frames set forth in subparagraph (c) below, upon a Change in Control
         (as defined in that certain Amendment to Employment Agreement dated as
         of October 1, 1997, between the Company and the Optionee). Other than
         as otherwise provided for in this subparagraph (b), Optionee shall not
         become vested in any Options subsequent to the termination of his
         employment regardless of any exercise period provided in subparagraph
         (c) below."

         4. Except as otherwise specifically modified by this Amendment, all
terms, conditions and provisions of the Stock Option Agreement shall remain
effective and shall continue to operate in full force throughout the entire term
of the Stock Option Agreement, as amended.

         5. This Amendment shall be governed by and construed pursuant to the
laws of the State of Florida.



<PAGE>   12
         6. This Amendment may be executed in counterparts, each of which shall
be an original, but both of which together shall constitute one and the same
instrument.

         IN WITNESS WHEREOF, the undersigned have hereunto set their hands as of
the day and year first above written.



                                           Company:



                                           PRECISION RESPONSE CORPORATION,
                                           a Florida corporation



                                           By:
                                              ---------------------------------
                                              Name:
                                              Title:



                                           Optionee:


                                          
                                           ------------------------------------
                                           BERNARD J. KOSAR, JR.




                                        2


<PAGE>   13

                                                                  Exhibit "B-1"



                       AMENDMENT TO STOCK OPTION AGREEMENT

         This Amendment to Stock Option Agreement (this "Amendment") dated as of
October 1, 1997, by and between PRECISION RESPONSE CORPORATION, a corporation
organized and existing under the laws of the State of Florida (hereinafter
referred to as "Company"), and BERNARD J. KOSAR, JR. (hereinafter referred to as
"Optionee").

                                   WITNESSETH

         WHEREAS, the Company granted stock options to Optionee pursuant to that
certain Stock Option Agreement dated as of January 2, 1997 by and between
Company and Optionee (the "Stock Option Agreement"); and

         WHEREAS, the Company and Optionee desire to amend as set forth herein
the vesting schedule and the exercise price at which Optionee may purchase a
share of the Company's common stock pursuant to the Stock Option Agreement.

         NOW THEREFORE, the parties agree as follows:

         1. All capitalized terms used but not defined herein shall have the
meaning ascribed to them in the Stock Option Agreement.

         2. The Stock Option Agreement shall be amended by changing the Option
Price from $35.38 to $7.41 per Share (which is the Fair Market Value per share
of Common Stock on the date hereof).

         3. Section 2.(b) of the Stock Option Agreement is hereby amended by
deleting subsections 2.(b) (i), (ii) and (iii) in their entirety and replacing
such subsections with the following:

                  "(i) Options to purchase 100,000 of the Shares shall vest on
April 2, 1997;

                  (ii) Options to purchase an additional 50,000 of the Shares
shall vest on April 2, 1998; and

                  (iii) Options to purchase the remaining 50,000 Shares shall
vest on April 2, 1999."

         4. Except as otherwise specifically modified by this Amendment, all
terms, conditions and provisions of the Stock Option Agreement shall remain
effective and shall continue to operate in full force throughout the entire term
of the Stock Option Agreement, as amended.

         5. This Amendment shall be governed by and construed pursuant to the
laws of the State of Florida.

         6. This Amendment may be executed in counterparts, each of which shall
be an original, but both of which together shall constitute one and the same
instrument.



<PAGE>   14



         IN WITNESS WHEREOF, the undersigned have hereunto set their hands as of
the day and year first above written.



                                          COMPANY:

                                          PRECISION RESPONSE CORPORATION,
                                          a Florida corporation



                                          By:
                                            -----------------------------------
                                            Name:
                                            Title:



                                          OPTIONEE:



                                          
                                          -------------------------------------
                                          BERNARD J. KOSAR, JR.




                                        2


<PAGE>   15

                                                                  Exhibit "B-2"


                       AMENDMENT TO STOCK OPTION AGREEMENT

         This Amendment to Stock Option Agreement (this "Amendment") dated as of
October 1, 1997, by and between PRECISION RESPONSE CORPORATION, a corporation
organized and existing under the laws of the State of Florida (hereinafter
referred to as "Company"), and BERNARD J. KOSAR, JR. (hereinafter referred to as
"Optionee").

                                   WITNESSETH

         WHEREAS, Company granted stock options to Optionee pursuant to that
certain Stock Option Agreement dated as of February 18, 1997 by and between
Company and Optionee (the "Stock Option Agreement"); and

         WHEREAS, Company and Optionee desire to amend as set forth herein the
vesting schedule and the exercise price at which Optionee may purchase a share
of the Company's common stock pursuant to the Stock Option Agreement as set
forth herein.

         NOW THEREFORE, the parties agree as follows:

         1. All capitalized terms used but not defined herein shall have the
meaning ascribed to them in the Stock Option Agreement.

         2. The Stock Option Agreement shall be amended by changing the Option
Price from $33.38 to $7.41 per Share (which is the Fair Market Value per share
of Common Stock on the date hereof).

         3. Section 2.(b) of the Stock Option Agreement is hereby deleted in its
entirety and replaced with the following:

                  "(b)     VESTING OF OPTIONS

                           Subject to such further limitations as are provided
for herein, the Options shall vest, if at all (and be exercisable once vested)
in the following amounts:

                  (i) Options to purchase 25,000 of the Shares shall vest on
February 18, 1997;

                  (ii) Options to purchase an additional 12,500 of the Shares
shall vest on February 18, 1998; and

                  (iii) Options to purchase the remaining 12, 500 Shares shall
vest on February 18, 1999.

                  Notwithstanding the vesting schedule set forth above, the
         Optionee shall become immediately 100% vested in all outstanding
         Options and may immediately exercise such Options subject to the time
         frames set forth in subparagraph (e) below, upon a Change in



<PAGE>   16


         Control (as defined in that certain Amendment to Employment Agreement
         dated as of October 1, 1997, between the Company and the Optionee).
         Optionee shall not become vested in any Options subsequent to the
         termination of his employment regardless of any exercise period
         provided in subparagraph (e) below."

         4. Except as otherwise specifically modified by this Amendment, all
terms, conditions and provisions of the Stock Option Agreement shall remain
effective and shall continue to operate in full force throughout the entire term
of the Stock Option Agreement, as amended.

         5. This Amendment shall be governed by and construed pursuant to the
laws of the State of Florida.

         6. This Amendment may be executed in counterparts, each of which shall
be an original, but both of which together shall constitute one and the same
instrument.

         IN WITNESS WHEREOF, the undersigned have hereunto set their hands as of
the day and year first above written.



                                           Company:



                                           PRECISION RESPONSE CORPORATION,
                                           a Florida corporation



                                           By:
                                              ---------------------------------
                                              Name:
                                              Title:



                                           Optionee:


                                          
                                           ------------------------------------
                                           BERNARD J. KOSAR, JR.




                                        2


<PAGE>   1
                                                                  Exhibit 10.38



                           CREDIT AGREEMENT

                      Dated as of March 2, 1998

                             by and among

                   PRECISION RESPONSE CORPORATION,
                           as the Borrower

                                 and

                          NATIONSBANK, N.A.
                  and the other lenders that become
                         signatories hereto,
                             as the Banks

                                 and

                          NATIONSBANK, N.A.,
                             as the Agent


<PAGE>   2

                          TABLE OF CONTENTS
<TABLE>
<CAPTION>

<S>                                                                                                <C>
TABLE OF CONTENTS...............................................................................   I-iv

Section  1.  DEFINITIONS AND INTERPRETATION.....................................................      1
             Section  1.01 Definitions..........................................................      1
             (a) Capitalized Terms..............................................................      1
             (b) "Other Definitional and Interpretive Provisions"...............................     18
             Section  1.02 Accounting Terms and Matters.........................................     19
             Section  1.03 Representations and Warranties.......................................     19
             Section  1.04 Captions.............................................................     19
             Section  1.05 Neutral Interpretation...............................................     19

Section  2.  COMMITMENTS; FUNDING AND REPAYMENT OF
             LOANS..............................................................................     20
             Section  2.01 Commitments..........................................................     20
             Section  2.02 Amounts and Types....................................................     20
             Section  2.03 Manner of Borrowings and Fundings....................................     20
             (a) Borrowing Notice; Funding......................................................     20
             (b) Agent May Assume Funding.......................................................     21
             (c) Banks' Obligations Independent.................................................     21
             Section  2.04 Addition of Banks....................................................     21
             Section  2.05 Interest on Loans....................................................     22
             (a) Interest Rates.................................................................     22
             (b) Post-Default Interest..........................................................     22
             (c) Time of Payment................................................................     22
             (d) Maximum Interest Rate..........................................................     22
             (e) Computation of Interest........................................................     22
             Section 2.06 Mandatory Repayment of Loans..........................................     23
             (a) At Maturity....................................................................     23
             (b) Prior to Maturity..............................................................     23
             Section  2.07 Optional Prepayments of Loans........................................     23
             Section  2.08 Evidence of Indebtedness; Impaired Notes.............................     23
             Section  2.09 Commitment Fee.......................................................     24
             Section  2.10 Manner and Allocation of Payments....................................     24
             Section  2.11 Application, Distribution and Sharing of Payments....................     24

Section  3.  CONDITIONS TO LOANS................................................................     26
             Section  3.01 Conditions to Initial Loans..........................................     26
             Section  3.02 Conditions to Each Loan..............................................     27

Section  4.  CERTAIN REPRESENTATIONS AND WARRANTIES OF BORROWER.................................     28
             Section  4.01 Organization: Power; Qualification; Compliance.......................     28
             Section  4.02 Subsidiaries and Stockholders........................................     28
             Section  4.03 Ownership Interests..................................................     29
</TABLE>





                                       i

<PAGE>   3
<TABLE>
<CAPTION>

<S>                                                                                                 <C>
             Section  4.04 Solvency.............................................................     29
             Section  4.05 Authorization and Compliance of Agreement and Notes..................     29
             Section  4.06 Litigation...........................................................     29
             Section  4.07 Burdensome Provisions................................................     29
             Section  4.08 No Material Adverse Change or Event..................................     30
             Section  4.09 No Adverse Fact......................................................     30
             Section  4.10 Title to Properties..................................................     30
             Section  4.11 Funded Debt..........................................................     30
             Section  4.12 Patents, Trademarks, Etc.............................................     30
             Section  4.13 Security Interests...................................................     30
             Section  4.14 Margin Stock.........................................................     30
             Section  4.15 Investment Company...................................................     31
             Section  4.16 ERISA................................................................     31
             Section  4.17 No Default...........................................................     32
             Section  4.18 Hazardous Materials..................................................     32
             Section  4.19 Employment Matters...................................................     32
             Section  4.20 RICO.................................................................     33

Section  5.  CERTAIN AFFIRMATIVE COVENANTS......................................................     33
             Section  5.01 Preservation of Existence and Properties, Scope of
                           Business, Compliance with Law, Payment of Taxes and Claims...........     33
             Section  5.02 Insurance............................................................     33
             Section  5.03 Use of Proceeds......................................................     33
             Section  5.04 Covenants Extending to Other Persons.................................     33
             Section  5.05 New Subsidiaries.....................................................     34

Section  6.  CERTAIN NEGATIVE COVENANTS.........................................................     34
             Section  6.01 Net Worth............................................................     34
             Section  6.02 Funded Debt to EBITDA Ratio..........................................     34
             Section  6.03 Fixed Charge Coverage Ratio..........................................     34
             Section  6.04 Capital Expenditures.................................................     34
             Section  6.05 Funded Debt to Capitalization........................................     34
             Section  6.06 Funded Debt..........................................................     35
             Section  6.07 Liens................................................................     35
             Section  6.08 Transfer of Assets...................................................     36
             Section  6.09 Investments..........................................................     36
             Section  6.10 Merger and Consolidation.............................................     37
             Section  6.11 Restricted Payments..................................................     37
             Section  6.12 Acquisitions.........................................................     37
             Section  6.13 Transactions with Affiliates.........................................     37
             Section  6.14 Compliance with ERISA................................................     38
             Section  6.15 Fiscal Year..........................................................     39
             Section  6.16 Dissolution, etc.....................................................     39
             Section  6.17 Limitations of Sales and Leasebacks..................................     39
             Section  6.18 Change in Control....................................................     39
</TABLE>



                                       ii


<PAGE>   4
<TABLE>
<CAPTION>

<S>                                                                                                  <C>
             Section  6.19 Negative Pledge Clauses..............................................     39
             Section  6.20 Customer Lists and Tradenames........................................     39
             Section  6.21 Circumvention........................................................     39

Section  7.  INFORMATION........................................................................     39
             Section  7.01 Financial Statements and Information to be Furnished.................     39
             (a) Quarterly Financial Statements; Officer's Certificate..........................     39
             (b) Year-End Statement; Accountants' and Officer's
                 Certificates...................................................................     40
             (c) SEC Materials; Management Letters..............................................     40
             (d) Additional Materials...........................................................     40
             (e) Notice of Defaults, Litigation and other Matters...............................     41
             Section  7.02 Accuracy of Financial Statements and Information.....................     41
             (a) Historical Financial Statements................................................     41
             (b) Future Financial Statements....................................................     41
             (c) Historical Information.........................................................     42
             (d) Future Information.............................................................     42
             Section  7.03 Additional Agreements Relating to Disclosure.........................     42
             (a) Accounting Methods and Financial Records.......................................     43
             (b) Visits and Inspections.........................................................     43

Section  8.  DEFAULT............................................................................     43
             Section  8.01 Events of Default....................................................     43
             Section  8.02 Remedies Upon Event of Default.......................................     45
             Section  8.03 Application of Funds After Default...................................     46

Section  9.  CHANGES IN CIRCUMSTANCES; YIELD MAINTENANCE; AND ILLEGALITY........................     46
             Section  9.01 Increased Costs or Reduced Returns...................................     46
             Section  9.02 Capital Adequacy.....................................................     47
             Section  9.03 Notice to Borrower...................................................     47
             Section  9.04 Limitation on Types of Loans.........................................     47
             Section  9.05 Illegality...........................................................     48
             Section  9.06 Compensation.........................................................     48
             Section  9.07 Treatment of Affected Loans..........................................     48
             Section  9.08 .....................................................................     49

Section 10.  THE AGENT..........................................................................     50
             Section 10.01 Appointment and Authorization........................................     50
             Section 10.02 Agent and Affiliates.................................................     50
             Section 10.03 Action by Agent......................................................     51
             Section 10.04 Consultation with Experts............................................     51
             Section 10.05 Liability of Agent...................................................     51
             Section 10.06 Indemnification......................................................     51
             Section 10.07 Notification of Banks................................................     51
</TABLE>



                                      iii

<PAGE>   5
<TABLE>
<CAPTION>
<S>                                                                                                  <C>
             Section 10.08 Credit Decisions.....................................................     52
             Section 10.09 Defaults.............................................................     52
             Section 10.10 Successor Agent......................................................     52
             Section 10.11 Security Documents, Etc..............................................     52
             Section 10.12 Consent of Banks.....................................................     53
             Section 10.13 Determinations by Agent..............................................     53
             Section 10.14 Administrative Fees..................................................     53

Section 11.  MISCELLANEOUS......................................................................     53
             Section 11.01 Notices..............................................................     53
             (a) Manner of Delivery.............................................................     53
             (b) Addresses......................................................................     53
             (c) Effectiveness..................................................................     55
             (d) No Entitlement.................................................................     55
             Section 11.02 Expenses.............................................................     55
             Section 11.03 Banks' Right to Cure.................................................     56
             Section 11.04 Rights Cumulative....................................................     56
             Section 11.05 Waivers; Amendments..................................................     56
             Section 11.06 Set-Off..............................................................     57
             Section 11.07 Assignments and Participations by Banks..............................     57
             Section 11.08 Assignments by Borrower..............................................     59
             Section 11.09 Severability of Provisions...........................................     59
             Section 11.10 Counterparts.........................................................     59
             Section 11.11 Survival of Obligations..............................................     59
             Section 11.12 Change in Accounting Principles......................................     60
             Section 11.13 Loan Records.........................................................     60
             Section 11.14 Other Security and Guaranties........................................     60
             Section 11.15 Currency Indemnity...................................................     61
             Section 11.16 Negotiated Transaction...............................................     61
             Section 11.17 No Joint Venture.....................................................     61
             Section 11.18 Counterpart Facsimile Execution......................................     61
             Section 11.19 Further Assurances; Power of Attorney................................     61
             Section 11.20 No Representations Regarding Renewal.................................     62
             Section 11.21 No Third Party Rights................................................     62
             Section 11.22 Successors and Assigns...............................................     62
             Section 11.23 Indemnification; Limitation of Liability.............................     62
             Section 11.24 No Other Agreements..................................................     63
             Section 11.25 Governing Law........................................................     63
             Section 11.26 Judicial Proceedings.................................................     63
             Section 11.27 Waiver of Jury Trial.................................................     63
</TABLE>

Exhibit A Form of Authorized Representative Certificate
Exhibit B Form of Borrowing Base Certificate
Exhibit C Form of Borrowing Notice
Exhibit D Form of Revolving Note




                                       iv

<PAGE>   6

Exhibit E Form of Security Agreement
Exhibit F Form of Subsidiary Guaranty
Exhibit G Form of Subsidiary Security Agreement
Exhibit H Form of Interest Period Selection Notice 
Exhibit I Form of Opinion of Counsel 
Exhibit J Form of Tax Indemnity Agreement 
Exhibit K Form of Assignment and Acceptance Agreement 
Exhibit L Form of Signature Page


Schedules
4.02      Subsidiaries
4.03      Ownership Interests
4.06      Litigation
4.11      Funded Debt
4.19      Employment Matters
6.07      Permitted Liens
6.09      Investments
7.02      Prior Financial Statements






                                       v

<PAGE>   7

                           CREDIT AGREEMENT
                           ----------------

                      Dated as of March 2, 1998

     For good and valuable consideration, (a) PRECISION RESPONSE CORPORATION, a
Florida corporation (the "Borrower"), (b) NATIONSBANK, N.A., a national banking
association ("NationsBank"), and the other Banks as defined herein, and (c)
NATIONSBANK, N.A., in its capacity as agent for the Banks (the "Agent"), hereby
agree as follows:

Section 1. DEFINITIONS AND INTERPRETATION

     Section 1.01   Definitions.

          (a)  Capitalized Terms.  For the purposes of this Agreement:

     "Accumulated Funding Deficiency" has the meaning ascribed to that term in
Section 302 of ERISA.

     "Acquisition" means the acquisition of (i) a controlling equity interest in
another Person (including the purchase of an option, warrant or convertible or
similar type security to acquire such a controlling interest at the time it
becomes exercisable by the holder thereof), whether by purchase of such equity
interest or upon exercise of an option or warrant for, or conversion of
securities into, such equity interest, or (ii) assets of another Person which
constitute all or substantially all of the assets of such Person or of a line or
lines of business conducted by such Person.

     "Adjusted LIBOR Rate" means for any Interest Period a rate per annum
(rounded upward to the next higher 1/100th of 1.00%) equal to the rate obtained
by dividing (a) the LIBOR Rate for such Interest Period by (b) a percentage
equal to one minus the Reserve Requirement in effect from time to time during
such Interest Period.

     "Affiliate" means any Person (i) which directly or indirectly through one
or more intermediaries controls, is controlled by, or is under common control
with, the Borrower; or (ii) which beneficially owns or holds 10% or more of the
aggregate voting rights for all of the Borrower's classes of outstanding Voting
Stock (or in the case of a Person which is not a corporation, 10% or more of the
aggregate voting rights of such Person) of the Borrower; or 10% or more of any
class of the outstanding Voting Stock (or in the case of a Person which is not a
corporation, 10% or more of the aggregate voting rights of such Person) of which
is beneficially owned or held by the Borrower. The term "control" means the
possession, directly or indirectly, of the power to direct or cause the
direction of the management and policies of a Person, whether through ownership
of Voting Stock, by contract or otherwise.

     "Agent's Office" means the office of the Agent at 100 S.E. 2nd Street, 15th
Floor, Miami, Florida 33131; Attention: Charles E. Porter, Senior Vice
President, or such other office or address as the Agent may designate from time
to time.


                                       1


<PAGE>   8

     "Agreement" means this Agreement, as amended in writing from time to time.

     "Agreement Date" means the date as of which this Agreement is dated.

     "Agreement Termination Date" means the date on which the Credit Termination
Date shall have occurred and the Borrower shall have fully, finally and
irrevocably paid and satisfied all Obligations.

     "Alternate Base Rate" means the per annum rate of interest equal to the
greater of (i) the Prime Rate and (ii) the Federal Funds Rate plus one-half of
one percent (.50%). Any change in the Alternate Base Rate resulting from a
change in the Prime Rate or the Federal Funds Rate shall become effective as of
12:01 a.m. of the Business Day on which such change occurs. The Alternate Base
Rate is a reference rate used by Agent in determining interest rates on certain
loans and is not intended or represented to be the lowest rate of interest
charged on any extension of credit to any debtor.

     "Alternate Base Rate Loan" means a Loan the interest on which is, or is to
be, as the context may require, computed on the basis of the Alternate Base
Rate.

     "Applicable Law" means (i) all applicable common law and principles of
equity and (ii) all applicable provisions of all (A) constitutions, statutes,
rules, regulations and orders of Governmental Authorities, (B) Governmental
Approvals and (C) orders, decisions, judgments and decrees of all courts and
arbitrators.

     "Authorized Representative" means any of the President, the Chief Executive
Officer, Chief Financial Officer or the Treasurer of the Borrower or, with
respect to financial matters, the Chief Financial Officer or Treasurer of the
Borrower, or any other Person expressly designated by the Board of Directors of
the Borrower (or the appropriate committee thereof) as an Authorized
Representative, as set forth from time to time in a certificate in the form of
Exhibit A.

     "Banks" means NationsBank and any other Persons who become signatories to
this Agreement as lenders pursuant to section 2.04 or who take an assignment
from any such signatories of all or part of its rights and obligations pursuant
to and permitted under section 11.07(a). Until Persons, in addition to
NationsBank, become parties to this Agreement as Banks as provided herein, all
references herein to "Banks" shall be construed as references to NationsBank,
anything herein to the contrary notwithstanding.

     "Board" means the Board of Governors of the Federal Reserve System (or any
successor body).

     "Borrower" means Precision Response Corporation, a Florida corporation.
However, for the purpose of all financial covenants, financial information and
financial disclosures as to Borrower contained in this Agreement, the term
"Borrower" shall mean collectively Borrower and all existing and hereafter
acquired Subsidiaries of Borrower as presented in Borrower's consolidated
financial statements.



                                       2

<PAGE>   9

     "Borrower's Account" means a demand deposit with the Agent or any successor
account with the Agent, as designated by Borrower and Agent from time to time.

     "Borrowing" means all Loans of the same Type made on the same day pursuant
to the same Borrowing Notice.

     "Borrowing Base" means at any time 80% of the Eligible Accounts Amount at
that time.

     "Borrowing Base Certificate" means a certificate of an Authorized
Representative substantially in the form of Exhibit B.

     "Borrowing Notice" means a notice delivered by an Authorized Representative
in connection with a Borrowing in the form of Exhibit C.

     "Business Day" means any day (other than a Saturday) on which the Agent's
Office is open for business and, if the day relates to a LIBOR Rate Loan, on
which most banks are open for international business (including dealings in
Dollar deposits) in London, England.

     "Capital Expenditures" means, with respect to the Borrower, for any period
the sum of (without duplication) (i) all expenditures (whether paid in cash or
accrued as liabilities) by the Borrower or any Subsidiary during such period for
items that would be classified as "property, plant or equipment" or comparable
items on the balance sheet of the Borrower and its Subsidiaries, including
without limitation all transactional costs incurred in connection with such
expenditures provided the same have been capitalized and (ii) with respect to
any Capital Lease entered into by the Borrower or any Subsidiary during such
period, the present value of the lease payments due under such Capital Lease
over the term of such Capital Lease applying a discount rate equal to the
interest rate provided in such lease (or in the absence of a stated interest
rate, that rate used in the preparation of the financial statements described in
section 7.01), all determined in accordance with Generally Accepted Accounting
Principles applied on a Consistent Basis.

     "Capital Leases" means all leases which have been or should be capitalized
in accordance with Generally Accepted Accounting Principles as in effect from
time to time (including Statement No. 13 of the Financial Accounting Standards
Board and any successor thereof).

     "Capital Securities" means, with respect to any Person, any shares of
capital stock of such Person or any security convertible into, or any option,
warrant or other right to acquire, any shares of capital stock of such Person.

     "Change of Control" means any "person" or "group" (each as used in
sections 13(d)(3) and 14(d)(2) of the Securities Exchange Act of 1934) other
than David Epstein and Mark J. Gordon (and/or any trusts or other entities
owned or controlled by them) either (i) becoming the "beneficial owner" (as
defined in Rule 13d-3 of the Securities Exchange Act of 1934), directly or
indirectly, of Voting Stock of the Borrower (or securities convertible into or
exchangeable for such Voting Stock) representing more than 50% of the combined
voting power of all Voting Stock of the Borrower or



                                       3

<PAGE>   10

(ii) otherwise attains the ability, directly or indirectly, to elect a majority
of the board of directors of the Borrower.

     "Closing Date" means the date on which the initial Borrowing is made.

     "Code" means the Internal Revenue Code of 1986, as amended and in effect
from time to time.

     "Collateral" has the meaning ascribed to that term in the Security
Agreement and each Subsidiary Security Agreement.

     "Commitment" of any Bank means the obligation of such Bank to make Loans
such that the sum of the outstanding principal amount of its Loans does not
exceed the amount set forth opposite its name on the signature pages hereof (as
they exist from time to time) or, if the context requires, means such amount.

     "Commitment Fee Rate" means the percent per annum set forth below, which
shall be based as specified below upon the ratio of Funded Debt as of the last
day of the fiscal quarter of the Borrower most recently ended to EBITDA for the
Four-Quarter Period most recently ended:

     Ratio of Funded Debt
     to EBITDA                                      Commitment Fee Rate
     --------------------                           -------------------
     (a)  Less than or equal to 1.00 to 1.0               .1875%

     (b)  Greater than 1.00 to 1.0                          .25%

The Commitment Fee Rate shall be established for each fiscal quarter of the
Borrower based upon the foregoing ratio at the end of the immediately preceding
fiscal quarter of the Borrower (the "Determination Date"). Each such ratio shall
be determined based upon the computations set forth in the certificate furnished
to the Agent pursuant to section 7.01(a), subject to review and approval of such
computations by the Agent. If the Borrower shall fail to deliver any such
certificate within the time period required by section 7.01(a) with respect to a
particular quarter, the Commitment Fee Rate for such quarter shall be .25% per
annum. From the Closing Date to the first Determination Date, the Commitment Fee
Rate shall be .1875% per annum. Nothing herein shall be construed to permit the
Borrower to permit the ratio of Funded Debt to EBITDA to exceed 2.50 to 1.0 or
to bar the Agent and the Banks from treating its doing so as an Event of Default
or charging interest at the Post-Default Rate as provided in section 2.05(b)
hereof.

     "Consistent Basis" in reference to the application of Generally Accepted
Accounting Principles means the accounting principles observed in the period
referred to are comparable in all material respects to those applied in the
preparation of the audited financial statements of the Borrower referred to in
section 7.02(a).




                                       4

<PAGE>   11

     "Contract" means an indenture, agreement (other than this Agreement and any
other Loan Document), other contractual restriction, lease, instrument (other
than the Notes), certificate of incorporation or charter, or bylaw.

     "Cost of Acquisition" means, with respect to any Acquisition, as at the
date of entering into any agreement therefor, the sum of the following (without
duplication): (i) the value of the capital stock, warrants or options to acquire
Capital Securities of the Borrower or any Subsidiary to be transferred in
connection therewith, (ii) the amount of any cash and fair market value of other
property (excluding property described in clause (i) and the unpaid principal
amount of any debt instrument) given as consideration, (iii) the amount
(determined by using the face amount or the amount payable at maturity,
whichever is greater) of any Funded Debt incurred, assumed or acquired by the
Borrower or any Subsidiary in connection with such Acquisition, (iv) all
additional purchase price amounts in the form of earnouts and other contingent
obligations that should be recorded on the financial statements of the Borrower
and its Subsidiaries in accordance with Generally Accepted Accounting
Principles, (v) the aggregate fair market value of all other consideration given
by the Borrower or any Subsidiary in connection with such Acquisition, and (vi)
out-of-pocket transaction costs for the services and expenses of attorneys,
accountants and other consultants incurred in effecting such transaction and
other similar transaction costs so incurred.

     "Credit Parties" means the Borrower and the Guarantors collectively.

     "Credit Termination Date" means the earlier of (i) March 2, 2001 and (ii)
the date of termination in whole of the Banks' Commitments pursuant to
section 8.02.

     "Default" means any condition or event which constitutes an Event of
Default or which with the giving of notice or lapse of time or both would,
unless cured or waived, become an Event of Default.

     "Dollars" and the sign "$" mean lawful money of the United States of 
America.

     "EBIT" means, for any Four-Quarter Period ending on the date of computation
thereof, the sum of, without duplication, (i) net income excluding therefrom the
restructuring and other non-recurring charges of the Borrower incurred in the
fiscal quarter ended September 30, 1997, (ii) interest expense, and (iii) taxes
on income of the Borrower, and (iv) any extraordinary loss in such period minus
(v) any extraordinary gain in such period, all determined on a consolidated
basis in accordance with Generally Accepted Accounting Principles applied on a
Consistent Basis.

     "EBITDA" means, for any Four-Quarter Period ending on the date of
computation thereof, the sum of, without duplication, (i) net income excluding
therefrom the restructuring and other non-recurring charges of the Borrower
incurred in the fiscal quarter ended September 30, 1997, (ii) interest expense,
(iii) income tax expense of the Borrower, (iv) amortization expense of the
Borrower, (v) depreciation of the Borrower and its Subsidiaries, and (vi) any
extraordinary loss in such period minus (vii) any extraordinary gain in such
period, all determined on a consolidated basis in accordance with Generally
Accepted Accounting Principles applied on a Consistent Basis.




                                       5

<PAGE>   12

     "Eligible Accounts Amount" means, at any time, (i) the sum (without
duplication) of (A) the total amount then owed to the Borrower with respect to
Eligible Ordinary Accounts, plus (B) the total amount then owed to the Borrower
with respect to Eligible Exchange Accounts, plus (C) the total amount then owed
to the Borrower with respect to Eligible Unbilled Accounts, less (ii) the total
amount owed by the Borrower to the account debtors of the accounts referred to
clause (i).

     "Eligible Assignee" means (i) a Bank, (ii) a financial institution that is
an Affiliate of a Bank, and (iii) any other Person approved by the Agent, and,
unless an Event of Default has occurred and is continuing at the time any
assignment is effected in accordance with section 11.07, the Borrower; provided,
however, that neither the Borrower nor an Affiliate of the Borrower shall
qualify as an Eligible Assignee.

     "Eligible Exchange Account" means, as at any date of determination, those
accounts then owed to the Borrower which are neither Eligible Ordinary Accounts
nor Eligible Unbilled Accounts, which are identified on the Borrower's monthly
financial statements and Borrowing Base Certificate as "A/R Exchange" and which
the Agent determines, in its sole discretion, to be eligible to be taken into
account in computing the Borrowing Base. Without limiting the Agent's
prerogative to deem any such accounts not to be eligible for such purpose, at
any particular time the following accounts will not be Eligible Exchange
Accounts, unless otherwise agreed by the Agent:

          (a)  Accounts owed by an account debtor that has not been sent an
               invoice with respect thereto except accounts which arise from 
               reporting based services and which are owed by regional Bell 
               operating companies or other regulated telecommunication
               companies of similar creditworthiness;

          (b)  Accounts that require a third party to verify their billing;

          (c)  Accounts that are described in any of clauses (a) through (p)
               of the definition of Eligible Ordinary Accounts herein.

     "Eligible Ordinary Accounts" means, as at any date of determination, those
accounts then owed to the Borrower which are neither Eligible Exchange Accounts
nor Eligible Unbilled Accounts and which the Agent deems, in its sole
discretion, to be eligible to be taken into account in computing the Borrowing
Base. Without limiting the Agent's prerogative to deem any such accounts not to
be eligible for such purpose, at any particular time the following accounts will
not be Eligible Ordinary Accounts, unless otherwise agreed by the Agent:

          (a) Any accounts which require a third party to verify their billing
except those being verified by advertising agencies;

          (b)  Accounts owed by an account debtor that has not been sent an
               invoice with respect thereto;




                                       6

<PAGE>   13

          (c)  Accounts with respect to which a credit is due and owing by the
               Borrower to the account debtor thereof or a deposit has been made
               by the account debtor thereof to the Borrower to the extent of
               such credit or deposit;

          (d)  Accounts owed by an account debtor whose principal places of
               business are located outside the United States of America, or
               outside any of the Provinces of Canada except Quebec, and that
               are neither (i) backed by letters of credit which are in form and
               substance acceptable to the Agent, which have been issued or
               confirmed by a bank that is organized under the laws of the
               United States of America or a state thereof and is otherwise
               acceptable to the Agent, and which have been delivered to the
               Agent as additional collateral for the Obligations in a manner
               satisfactory to the Agent nor (ii) owed by British Airways at a
               time when British Airways maintains an office for service of
               process in the United States of America;

          (e)  Accounts owed by an account debtor which the Agent has notified
               the Borrower does not have a satisfactory credit rating;

          (f)  Accounts owed by an account debtor which is an Affiliate of the
               Borrower or is a director, officer, agent, or employee of the
               Borrower or any of its Affiliates;

          (g)  Accounts owed by an account debtor if more than 50% of the
               aggregate amount of the accounts owed by such account debtor have
               remained unpaid for more than 90 days after their invoice dates
               and which did not arise from reporting-based services and are not
               owed by regional Bell operating companies or by other regulated
               telecommunication companies of similar creditworthiness;

          (h)  Accounts with respect to which there are any unresolved disputes
               with the account debtor thereof to the extent of such disputes;

          (i)  Accounts evidenced by an instrument or chattel paper not in the
               possession of and suitably endorsed to the Agent;

          (j)  Accounts in which the Agent does not have a valid, first-priority
               and fully-perfected security interest;

          (k)  Accounts subject to any Lien except those in favor of the Agent;

          (l)  Accounts owed by an account debtor which is the subject of any
               bankruptcy or other insolvency proceeding;

          (m)  Accounts owed by an account debtor (other than AT&T Corporation
               and Ameritech Services, Inc.) to the extent the aggregate amount
               of such accounts



                                       7

<PAGE>   14

               then exceeds 20% (or such higher percentage as the Agent may
               agree to in writing with respect to such account debtor) of the
               then aggregate amount of all the Borrower's accounts;

          (n)  Accounts owed by AT&T Corporation or Ameritech Services, Inc. to
               the extent that in either case the aggregate amount of accounts
               then owed by such account debtor then exceeds 40% of the
               aggregate amount of all the Borrower's accounts;

          (o)  Accounts with respect to which the account debtor's obligation to
               pay is conditional or subject to a repurchase obligation or right
               to return or with respect to which the goods or services giving
               rise to the account have not been delivered or performed (as
               applicable) and accepted by such account debtor, including
               progress billings, bill and hold sales, guaranteed sales, sale
               and return transactions, sales on approval or consignment sales;

          (p)  Accounts which are unpaid for more than 90 days after their
               respective invoice dates and which did not arise from
               reporting-based services AND are not owed by regional Bell
               OPERATING companies or by other regulated telecommunication
               companies of similar creditworthiness.

     "Eligible Securities" means the following obligations and any other
obligations previously approved in writing by the Agent:

          (a)  Obligations of, or obligations the timely payment of principal
               and interest on which are fully guaranteed by, the United States
               of America or a state thereof;

          (b)  Obligations of any corporation organized under the laws of the
               United States of America or any state thereof or under the laws
               of any other nation, payable in the United States of America,
               expressed to mature not later than 92 days following the date of
               issuance thereof and rates in an investment grade rating category
               by either S&P or Moody's;

          (c)  Interest bearing demand or time deposits issued by any Bank or
               certificates of deposit maturing within one year from the date of
               issuance thereof and issued by a bank or trust company organized
               under the laws of the United States or of any state thereof
               having capital surplus and undivided profits aggregating at least
               $500,000,000 and being rated "A" or better by S&P or "A" or
               better by Moody's.

     "Eligible Unbilled Account" means, as at any date of determination, those
accounts then owed to the Borrower which are neither Eligible Ordinary Accounts
nor Eligible Exchange Accounts, the goods or services giving rise to which have
been delivered or performed (as applicable), with respect to which no invoice
has been sent to the related account debtor and which




                                       8

<PAGE>   15

the Agent determines, in its sole discretion, to be eligible to be taken into
account in computing the Borrowing Base. Without limiting the Agent's
prerogative to deem any such accounts not to be eligible for such purpose, at
any particular time the following accounts will not be Eligible Unbilled
Accounts, unless otherwise agreed by the Agent:

          (a)  Accounts owed by an account debtor that has not been sent an
               invoice with respect thereto on or before the 10th day of the
               second month following the month in which such accounts were
               created;

          (b)  Accounts that are described in any of clauses (a) through (p) of
               the definition of Eligible Ordinary Accounts herein;

          (c)  Accounts that would otherwise qualify as Eligible Unbilled
               Accounts to the extent (and only to the extent) inclusion thereof
               in Eligible Unbilled Accounts would cause the aggregate amount of
               Eligible Unbilled Accounts to exceed 20% of the Eligible Accounts
               Amount.

     "Employee Benefit Plan" means any employee benefit plan within the meaning
of Section 3(3) of ERISA which (i) is maintained for employees of the Borrower
or any of its ERISA Affiliates or is assumed by the Borrower or any of its ERISA
Affiliates in connection with any Acquisition or (ii) has at any time been
maintained for the employees of the Borrower or any current or former ERISA
Affiliate.

     "Environmental Laws" means any federal, state or local statute, law,
ordinance, code, rule, regulation, order, decree, permit or license regulating,
relating to, or imposing liability or standards of conduct concerning, any
environmental matters or conditions, environmental protection or conservation,
including without limitation, the Comprehensive Environmental Response,
Compensation and Liability Act of 1980, as amended; the Superfund Amendments and
Reauthorization Act of 1986, as amended; the Resource Conservation and Recovery
Act, as amended; the Toxic Substances Control Act, as amended; the Clean Air
Act, as amended; the Clean Water Act, as amended; together with all regulations
promulgated thereunder, and any other "Superfund" or "Superlien" law.

     "ERISA" means the Employee Retirement Income Security Act of 1974, as in
effect from time to time.

     "ERISA Affiliate", as applied to the Borrower, means any Person or trade
or business which is a member of a group which is under common control with the
Borrower, who together with the Borrower, is treated as a single employer within
the meaning of Section 414(b) and (c) of the Code.

     "Event of Default" means any of the events or occurrences specified in
section 8.01;

     "Federal Funds Rate" means, for any day, the rate per annum (rounded
upwards to the nearest 1/100th of 1.00%) equal to the weighted average of the
rates on overnight Federal funds transactions with members of the Federal
Reserve System arranged by Federal funds brokers on such day, as 



                                       9

<PAGE>   16

published by the Federal Reserve Bank of New York on the Business Day next
succeeding such day, provided that (a) if such day is not a Business Day, the
Federal Funds Rate for such day shall be such rate on such transactions on the
next preceding Business Day, and (b) if no such rate is so published on such
next succeeding Business Day, the Federal Funds Rate for such day shall be the
average rate quoted to the Agent on such day on such transaction as determined
by the Agent.

     "Fiscal Year" means the twelve-month fiscal period of the Borrower and its
Subsidiaries commencing on January 1 of each calendar year and ending on
December 31 of such calendar year.

     "Fixed Charges" means, with respect to any period of computation thereof,
the sum of (i) interest expense plus (ii) Rents Expense.

     "Four-Quarter Period" means a period of four full consecutive fiscal
quarters (whether or not in the same Fiscal Year) of the Borrower and its
Subsidiaries, taken together as one accounting period.

     "Funded Debt" of any Person means at any time, without duplication, (i) all
obligations of such Person for borrowed money, (ii) all obligations of such
Person evidenced by bonds, debentures, notes or other similar instruments, (iii)
all obligations of such Person to pay the deferred purchase price of property or
services, except trade accounts payable that arise in the ordinary course of
business but only if and so long as the same are payable on customary trade
terms, (iv) all obligations of such Person with respect to Capital Leases, (v)
all obligations of such Person to reimburse any other Person in respect of
amounts paid under a letter of credit or similar instrument, (vi) all
obligations with respect to interest rate and currency swaps and similar
obligations obligating such Person to make payments, whether periodically or
upon the happening of a contingency, except that if any Contract relating to
such obligations provides for the netting of amounts payable by and to such
Person thereunder or if any such Contract provides for the simultaneous payment
of amounts by and to such Person, then in each such case, the amount of such
obligations shall be the net amount thereof, (vii) all of the foregoing owed by
others but secured by (or for which the holder of such Debt has an existing
right, contingent or otherwise, to be secured by) a Lien on any asset of such
Person, whether or not such Debt is assumed by such Person, (viii) all of the
foregoing owed by others but guaranteed by such Person, and (ix) any other
obligation for borrowed money which would be properly classifiable as debt under
Generally Accepted Accounting Principles applied on a Consistent Basis.

     "Generally Accepted Accounting Principles" means accounting principles that
are consistent with the principles promulgated or adopted by the Financial
Accounting Standards Board and its predecessors as in effect in the United
States of America from time to time.

     "Governmental Approvals" means an authorization, consent, approval, license
or exemption of, registration or filing with, or report or notice to, any
Governmental Authority, including, without limitation, any such approval
required under ERISA or by the PBGC.

     "Governmental Authority" means any Federal, state, municipal, national or
other governmental department, commission, board, bureau, court, agency or
instrumentality or political 



                                       10

<PAGE>   17

subdivision thereof or any entity or officer exercising executive, legislative,
judicial, regulatory or administrative functions of or pertaining to any
government or any court, in each case whether associated with the United States
of America, a state thereof, or a foreign entity or government.

     "Guaranties" means all obligations of the Borrower or any Subsidiary
directly or indirectly guaranteeing, or in effect guaranteeing, any Debt or
other obligation of any other Person.

     "Guarantors" means, at any date, the Subsidiaries which are required to be
parties to a Guaranty at such date.

     "Hazardous Material" means and includes any pollutant, contaminant or
hazardous, toxic or dangerous waste, substance or material (including without
limitation petroleum products, asbestos- containing materials and lead), the
generation, handling. storage, transportation, disposal, treatment, release,
discharge or emission of which is subject to any Environmental Law.

     "Information" means written data, services, reports, statements (including,
but not limited to, financial statements delivered pursuant to or referred to in
sections 7.01(a) and 7.01(b)), opinions of counsel, documents and other
information, whether, in the case of any such in writing, it was prepared by the
Borrower, any Guarantor or Subsidiary or any other Person on behalf of the
Borrower or any Guarantor or Subsidiary.

     "Intangible Assets" means those assets of the Borrower which are any of the
following: (1) deferred charges, other than prepaid advertising, prepaid
insurance and prepaid taxes, (2) patents, copyrights, trademarks, trade names,
franchises, goodwill, experimental expenses, customer lists or other similar
assets which would be classified as intangible assets on a balance sheet of the
Borrower prepared in accordance with Generally Accepted Accounting Principles,
(3) unamortized debt, discount or expense, or (4) notes or other Debt owed to
the Borrower by its Affiliates.

     "Interest Payment Date" means (a), with respect to each LIBOR Rate Loan,
the last day of each Interest Period for that Loan and (b), with respect to each
Alternate Base Rate Loan, the last Business Day of each fiscal quarter of the
Borrower .

     "Interest Period" means, with respect to each LIBOR Rate Loan, a period
commencing, in the case of the first Interest Period applicable to such Loan, on
the date of the making or conversion of such Loan, and, in the case of each
subsequent, successive Interest Period applicable thereto, on the last day of
the immediately preceding Interest Period, and ending, at the Borrower's
election, one month, two months or three months thereafter on the same day,
except that (a) any Interest Period which would otherwise end on a day which is
not a Business Day shall be extended to the next succeeding Business Day unless
such Business Day falls in another calendar month, in which case such Interest
Period shall end on the next preceding Business Day, (b) any Interest Period
which begins on the last Business Day of a calendar month (or on a day for which
there is no numerically corresponding day in the calendar month in which such
Interest Period ends) shall end on the last Business Day of a calendar month,
and (c) no Interest Period shall extend past the Credit Termination Date.





                                       11
<PAGE>   18

     "Interest Period Selection Notice" has the meaning ascribed to that term
in section 2.05(f).

     "Lending Office" of a Bank means the branch or office designated by such
Bank, from time to time, as the branch or office of such Bank at which Loans are
to be made and maintained. Each Bank's initial Lending Office is set forth on
the signature pages hereof.

     "LIBOR Margin" means that percent per annum set forth below, which shall be
based as specified below upon the ratio of Funded Debt as of the last day of the
fiscal quarter of the Borrower most recently ended to EBITDA for the
Four-Quarter Period most recently ended:

     Ratio of Funded Debt
     to EBITDA                                                 LIBOR Margin
     --------------------                                      ------------
     (a)  Less than or equal to 1.00 to 1.0                       1.25%

     (b)  Less than or equal to 1.75 to 1.0
          and greater than 1.00 to 1.0                            1.50%

     (c)  Greater than 1.75 to 1.0                                1.75%

The LIBOR Margin shall be established based on the foregoing ratio at the end of
each fiscal quarter of the Borrower (each, a "Determination Date"). Any change
in the LIBOR Margin following each Determination Date shall be determined based
upon the computations set forth in the certificate furnished to the Agent
pursuant to section 7.01(a), subject to review and approval of such computations
by the Agent, and shall be effective commencing on the fifth Business Day
following the date such certificate is received (or, if earlier, the date such
certificate was required to be delivered) (each such fifth Business Day being a
"LIBOR Margin Adjustment Date") until the next LIBOR Margin Adjustment Date;
provided, however, if the Borrower shall fail to deliver any such certificate
within the time period required by section 7.01(a), then the LIBOR Margin shall
be 1.75% until the appropriate certificate is so delivered. From the Closing
Date to the first LIBOR Margin Adjustment Date, the LIBOR Margin shall be 1.25%.
Nothing herein shall be construed to permit the Borrower to permit the ratio of
Funded Debt to EBITDA to exceed 2.50 to 1.0 or to bar the Agent and the Banks
from treating its doing so as an Event of Default or charging interest at the
Post-Default Rate as provided in section 2.05(b) hereof.

     "LIBOR Rate" means, with respect to any Interest Period for a LIBOR Rate
Loan, the rate per annum (rounded upwards to the nearest 1/100 of 1.00%)
appearing on Telerate Page 3750 (or any successor page) as the London interbank
offered rate for deposits in Dollars at approximately 11:00 a.m. (London time)
two Business Days prior to the first day of such Interest Period for a term
comparable to such Interest Period; provided that, if, for any reason, such rate
is not available, the term "LIBOR Rate" shall mean, with respect to any Interest
Period for a LIBOR Rate Loan, the rate per annum (rounded upwards to the nearest
1/100 of 1.00%) appearing on a Reuters Screen LIBOR Page as the London interbank
offered rate for deposits in Dollars at approximately 11:00 a.m. (London time)
two Business Days prior to the first day of such Interest Period for a term
comparable 



                                       12

<PAGE>   19

to such Interest Period; provided, however, if more than one rate is specified
on Reuters Screen LIBOR Page, the applicable rate shall be the arithmetic mean
of all such rates.

     "LIBOR Rate Loan" means a Loan the interest on which is, or is to be, as
the context may require, computed on the basis of the Adjusted LIBOR Rate.

     "Lien", as applied to the property or assets (or the income or profits
therefrom) of any Person, means (in each case, whether the same is consensual or
nonconsensual or arises by Contract, operation of law, legal process or
otherwise): any mortgage, lien, pledge, attachment, levy, charge, or other
security interest or encumbrance of any kind in respect of any property or
assets of such Person, or upon the income or profits therefrom.

     "Loan" means an amount advanced to the Borrower pursuant to
sections 2.02 and 2.03.

     "Loan Documents" means this Agreement, the Notes, the Security Agreement,
the Guaranties, the Subsidiary Security Agreement, each Schedule to this
Agreement and each document, instrument, certificate, and opinion executed and
delivered in connection with any of the foregoing, and any fee agreement between
Borrower and NationsBank, N.A. relating to the Loan, each as amended, modified
or replaced from time to time.

     "Marks" means trademarks, trademark rights or licenses, logos, trade names,
trade name rights or licences, copyrights, patents, patent rights or licenses,
and any right with respect to any of the foregoing.

     "Material Adverse Effect" means a material adverse effect on (i) the
business, properties, operations or condition, financial or otherwise, of the
Borrower and its Subsidiaries and any other Credit Parties taken as a whole, or
(ii) the rights, powers and remedies of the Agent or any Bank under any Loan
Documents or the validity, legality or enforceability thereof (including for
purposes of clause (ii) the imposition of materially burdensome conditions on
the Agent or the Banks in enforcing such rights, powers and remedies).

     "Material Subsidiaries" means, collectively, Tiger Construction, Inc., a
Florida corporation, Precision Relay Services, Inc., a Florida corporation,
Precision Response of Colorado, Inc., a Delaware corporation, Precision Response
of North America, Inc., a Delaware corporation, and any other Subsidiary
acquired or created after the Agreement Date.

     "Maximum Permissible Rate" means, with respect to interest payable on any
amount, the rate of interest on such amount that, if exceeded, could, under
Applicable Law, result in (i) civil or criminal penalties being imposed on any
Bank or (ii) any Bank being unable to enforce payment of (or if collected, to
retain) all or part of such amount or the interest payable thereon.

     "Multiemployer Plan" means a "multiemployer plan" as defined in Section
4001(a)(3) of ERISA to which the Borrower or any ERISA Affiliate is making, or
is accruing an obligation to make, contributions or has made, or been obligated
to make, contributions within the preceding six (6) Fiscal Years.




                                       13

<PAGE>   20

     "Net Proceeds" from the issuance of equity or Debt means cash payments
received therefrom as and when received, net of all legal, accounting, banking,
underwriting, title and recording fees and expenses, commissions, discounts and
other issuance expenses incurred in connection therewith and all taxes required
to be paid or accrued as a consequence of such transaction.

     "Net Worth" means, as at any date of determination, (i) the aggregate
amount of all assets of the Borrower as may be properly classified as such, less
(ii) the aggregate amount of all liabilities of the Borrower as may be properly
classified as such, all as determined and classified in accordance with
Generally Accepted Accounting Principles applied on a Consistent Basis.

     "Notes" means each Revolving Note of the Borrower payable to the order of a
Bank in the form of Exhibit D, evidencing such Bank's Loans and executed by the
Borrower, as amended, restated or replaced from time to time.

     "Obligations" means all loans, fees, indebtedness, liabilities,
obligations, covenants and duties of the Borrower to the Banks and/or the Agent
arising under or in connection with this Agreement or any other Loan Documents,
direct or indirect, absolute or contingent, due or not due, in contract or tort,
liquidated or unliquidated, arising by operation of law or otherwise, now
existing or hereafter arising, and whether or not for the payment of money or
the performance or non-performance of any act, including, but not limited to,
all damages which the Borrower may owe to the Agent and/or the Banks by reason
of any breach by the Borrower of any representation, warranty, covenant,
agreement or other provision of this Agreement or any of the other Loan
Documents.

     "PBGC" means the Pension Benefit Guaranty Corporation.

     "Pension Plan" means any employee pension benefit plan within the meaning
of Section 3(2) of ERISA, other than a Multiemployer Plan, which is subject to
the provisions of Title IV or ERISA or Section 412 of the Code and which (i) is
maintained for employees of the Borrower or any of its ERISA Affiliates or is
assumed by the Borrower or any of its ERISA Affiliates in connection with any
Acquisition or (ii) has at any time been maintained for the employees of the
Borrower or any current or former ERISA Affiliate.

     "Permitted Liens" means those liens permitted under section 6.07.

     "Person" means an individual, corporation, partnership, limited liability
company, trust or unincorporated organization or a government or any agency or
political subdivision thereof.

     "Post-Default Rate" means a rate per annum equal to the Alternate Base Rate
as in effect from time to time plus 3.00%; provided that, if, in the case of a
particular LIBOR Rate Loan in default, the due date is a day prior to the last
day of an Interest Period therefor, the "Post-Default Rate" for such Loan shall
be (x), from such day through the last day of such Interest Period, the rate
applicable to such Loan for such Interest Period as provided in section 2.04(a)
plus 3.00%, and (y) thereafter the Alternate Base Rate as in effect from time to
time plus 3.00%.




                                       14

<PAGE>   21

     "Prime Rate" means the rate of interest per annum announced publicly or
otherwise established by the Agent as its prime rate from time to time. The
Prime Rate is a discretionary benchmark and not necessarily the best or the
lowest rate of interest offered by the Agent.

     "Prohibited Transaction" means a transaction that is prohibited under
Section 4975 of the Code or Section 406 of ERISA and not exempt under Section
4975 of the Code or Section 408 of ERISA.

     "Proportionate Share" means, in respect of a particular Bank, a particular
amount at a particular time, the product obtained by multiplying such amount by
a fraction the numerator of which is such Bank's Commitment and the denominator
of which is the Total Commitment at that time.

     "Rate Hedging Obligations" means any and all obligations and liabilities of
the Borrower or any Subsidiary to the Agent or NationsBank, whether absolute or
contingent and however and whenever created, arising, evidenced or acquired
(including all renewals, extensions and modifications thereof and substitutions
therefor), under (i) any and all agreements, devices or arrangements designed to
protect at least one of the parties thereto from the fluctuations of interest
rates, exchange rates or forward rates applicable to such party's assets,
liabilities or exchange transactions, including but not limited to
Dollar-denominated or cross-currency interest rate exchange agreements, forward
currency exchange agreements, interest rate cap or collar protection agreements,
forward rate currency or interest rate options, puts, warrants and those
commonly known as interest rate "swap" agreements; and (ii) any and all
cancellations, buybacks, reversals, terminations or assignments of any of the
foregoing.

     "Regulation D" means Regulation D of the Board of Governors of the Federal
Reserve System, as in effect from time to time, and any regulation successor
thereto.

     "Regulation U" means Regulation U of the Board of Governors of the Federal
Reserve System, as in effect from time to time, and any regulation successor
thereto.

     "Regulatory Change" means (i) any new, or any change in any existing,
Applicable Law, interpretation, directive or request (whether or not having the
force of law) and (ii) any change in the administration or enforcement of any
such Applicable Law, interpretation, directive or request, in each case, that
becomes effective after the Agreement Date, whether as a result of an enactment
by a government or any agency or political subdivision thereof, a determination
of a court or a regulatory authority, or otherwise.

     "Rents Expense" means, with respect to any period of computation thereof,
the aggregate amount of lease and rental expense due or scheduled to be due for
such period from the Borrower under operating leases, but excluding Capital
Leases.

     "Representation and Warranty" means each representation and warranty made
by Borrower or by any Guarantor pursuant to or under (i) section 3.02, section 
4, section 7.02 or any other provision of this Agreement or any other Loan 
Document, (ii) any amendment of or waiver or consent under this 




                                       15

<PAGE>   22

Agreement, (iii) any Schedule to this Agreement or any such amendment, waiver or
consent, or (iv) any statement contained in any certificate, financial
statement, or other instrument or document delivered by or on behalf of the
Borrower or any Guarantor pursuant to any Loan Document, whether or not (except
as expressly provided to the contrary herein), in the case of any representation
or warranty referred to in clause (I), (ii), (iii) or (iv) of this definition,
the information that is the subject matter thereof is within the knowledge of
the Borrower or any Guarantor.

     "Required Banks" means, at any time, Banks holding 100% of the then
aggregate unpaid principal amount of the Loans then held by the Banks, or, if no
such Loans are outstanding, Banks having 100% of the Commitments of the Banks;
provided that, if a Bank shall have failed to make to the Agent a payment
required by section 2.03(b), the aggregate unpaid principal amount of Loans that
would have been held by such Bank as a result of such payment had it made it
shall, as long as NationsBank is the Agent, be deemed to be held by NationsBank
for purposes of this definition.

     "Reserve Requirement" means at any time the then current maximum rate at
which reserves (including any marginal, supplemental or emergency reserve) are
required to be maintained under Regulation D by member banks of the Federal
Reserve System in Miami with deposits comparable in amount to those of the Agent
against "Eurocurrency liabilities", as that term is used in Regulation D. The
Adjusted LIBOR Rates shall be adjusted automatically on and as of the effective
date of any change in the Reserve Requirement.

     "Restricted Payment" means (a) any dividend or other distribution, direct
or indirect, on account of any shares of any class of stock of the Borrower or
any of its Subsidiaries (other than those payable or distributable solely to the
Borrower) now or hereafter outstanding, except a dividend payable solely in
shares of a class of stock to the holders of that class; (b) any redemption,
conversion, exchange, retirement or similar payment, purchase or other
acquisition for value, direct or indirect, of any shares of any class of stock
of the Borrower or any of its Subsidiaries (other than those payable or
distributable solely to the Borrower) now or hereafter outstanding; (c) any
payment made to retire, or to obtain the surrender of, any outstanding warrants,
options or other rights to acquire shares of any class of stock of the Borrower
or any of its Subsidiaries now or hereafter outstanding other than those payable
solely to the Borrower or in connection with a repricing, revesting or exchange
of options; and (d) any issuance and sale of Capital Securities of any
Subsidiary of the Borrower (or any option, warrant or right to acquire such
stock) other than to the Borrower.

     "Security Agreement" means the Security Agreement in the form of Exhibit E,
executed by the Borrower in favor of the Agent as of the Agreement Date, as
amended or restated from time to time.

     "Security Documents" means the Security Agreement, each Subsidiary Security
Agreement and each other guaranty agreement, security agreement, pledge
agreement, assignment of proceeds agreement or other security or collateral
document securing any or all of the Obligations, all as amended or restated from
time to time.





                                       16
<PAGE>   23
     "Security Interests" means the security interests, liens, pledges and
collateral assignments created by the Security Documents.

     "Single Employer Plan" means any employee pension benefit plan covered by
Title IV of ERISA in respect of which the Borrower or any Subsidiary is an
"employer" as described in Section 4001(b) of ERISA and which is not a
Multiemployer Plan.

     "Solvent" means, when used with respect to any Person (and giving effect to
the Borrower's funding from time to time of a Subsidiary's liabilities and
obligations), that at the time of determination:

          (a)  the fair value of its assets (both at fair valuation and at
               present fair saleable value on an orderly basis) is in excess of
               the total amount of its liabilities, including contingent
               Obligations; and

          (b)  it is then able and expects to be able to pay its debts as they
               mature; and

          (c)  it has capital sufficient to carry on its business as conducted
               and as proposed to be conducted.

     "Subsidiary" means any corporation or other entity in which 50% or more of
its outstanding Voting Stock or 50% or more of all equity interests is owned
directly or indirectly by the Borrower and/or by one or more of the Borrower's
Subsidiaries.

     "Subsidiary Guaranty" means each Guaranty Agreement in the form of Exhibit
F and executed by a Guarantor in favor of the Agent and the Banks as of the
Agreement Date, as amended or restated from time to time.

     "Subsidiary Security Agreement" means each Security Agreement in the form
of Exhibit G and executed by a Guarantor in favor of the Agent as of the
Agreement Date, as amended or restated from time to time.

     "Tax" means any federal, state or foreign tax, assessment or other
governmental charge or levy (including any withholding tax) upon a Person or
upon its assets, revenues, income or profits other than income and franchise
taxes imposed upon a Bank by the federal government, the State of Florida (or
any political subdivision thereof), and any other jurisdiction (or any political
subdivision thereof) in which such Bank has its head office or lending office
for this Loan.

     "Termination Event" means: (i) a "Reportable Event" described in Section
4043 of ERISA and the regulations issued thereunder (unless the notice
requirement has been waived by applicable regulation); or (ii) the withdrawal of
the Borrower or any ERISA Affiliate from a Pension Plan during a plan year in
which it was a "substantial employer" as defined in Section 4001(a)(2) of ERISA
or was deemed such under Section 4068(f) of ERISA; or (iii) the termination of a
Pension Plan, the filing of a notice of intent to terminate a Pension Plan or
the treatment of a Pension Plan amendment as a termination under Section 4041 of
ERISA; or (iv) the institution of proceedings 




                                       17

<PAGE>   24

to terminate a Pension Plan by the PBGC; or (v) any other event or condition
which would constitute grounds under Section 4042(a) of ERISA for the
termination of, or the appointment of a trustee to administer, any Pension Plan;
or (vi) the partial or complete withdrawal of the Borrower or any ERISA
Affiliate from a Multiemployer Plan; or (vii) the imposition of a Lien pursuant
to Section 412 of the Code or Section 302 of ERISA; or (viii) any event or
condition which results in the reorganization or insolvency of a Multiemployer
Plan under Section 4241 or Section 4245 of ERISA, respectively; or (ix) any
event or condition which results in the termination of a Multiemployer Plan
under Section 4041A of ERISA or the institution by the PBGC of proceedings to
terminate a Multiemployer Plan under Section 4042 of ERISA.

     "Total Capitalization" means, as of any date on which the amount thereof is
to be determined, the sum of Funded Debt as of that date plus net worth as of
that date.

     "Total Commitment" means at any time the sum of the Banks' Commitments at
that time.

     "Type" means any type of Loan (i.e., an Alternate Base Rate Loan or a LIBOR
Rate Loan).

     "Unfunded Benefit Liabilities" means, with respect to any Plan at any time,
the amount of unfunded benefit liabilities of such Plan at such time as
determined under Section 4001(18) of ERISA.

     "Voting Stock" means, with respect to any Person, Capital Securities of
such Person entitling the holder thereof to vote in the election of directors of
such Person.

          (b)  "Other Definitional and Interpretive Provisions"

               (i) Except as otherwise specified herein, all references herein
(A) to any Person, other than the Borrower or any Subsidiary, shall be deemed to
include such Person's successors, transferees and assignees, but only, in the
case of transferees and assignees of the Banks, to the extent the applicable
transfer or assignment complies with the provisions of this Agreement, (B) to
the Borrower or any Subsidiary shall be deemed to include such Person's
successors, (C) to any Applicable Law specifically defined or referred to herein
shall be deemed references to such Applicable Law as the same may be amended or
supplemented from time to time, and (D) to any Contract defined or referred to
herein shall be deemed references to such Contract (and, in the case of any
instrument, any other instrument issued in substitution therefor) as the terms
thereof may have been or may be amended, supplemented, waived or otherwise
modified from time to time.

               (ii) When used in this Agreement, "herein", "hereof" and
"hereunder" and words of similar import shall refer to this Agreement as a whole
and not to any particular section or subsection of this Agreement, and "Section"
(and/or "section") or "subsection" and "Schedule" and "Exhibit" shall refer to
sections and subsections of, and Schedules and Exhibits to, this Agreement
unless otherwise specified.





                                       18

<PAGE>   25

               (iii) Whenever the context so requires, when used in this
Agreement the neuter gender includes the masculine or feminine, and the singular
number includes the plural, and vice versa.

               (iv) In this Agreement in the computation of periods of time from
a specified date to a later specified date, the word "from" means "from and
including" and the words "to" and "until" each means "to but excluding."

               (v)  The words "includes" and "including" when used herein are
not limiting.

               (vi) Each term defined in Article 1 or Article 9 of the Florida
Uniform Commercial Code shall have the meaning ascribed to it therein unless
otherwise defined herein, except to the extent that the Uniform Commercial Code
of another jurisdiction is controlling, in which case such term shall have the
meaning ascribed to it in the Uniform Commercial Code of the applicable
jurisdiction.

     Section 1.02 Accounting Terms and Matters. Unless the context otherwise
requires, all accounting terms herein (including capitalized terms) that are not
specifically defined herein shall be interpreted and determined under Generally
Accepted Accounting Principles applied on a Consistent Basis. Unless otherwise
specified herein, all accounting determinations hereunder and all computations
utilized by the Borrower in complying with the covenants contained herein shall
be made, and all financial statements requested to be delivered hereunder shall
be prepared, in accordance with Generally Accepted Accounting Principles applied
on a Consistent Basis, except, in the case of such financial statements, for
departures from Generally Accepted Accounting Principles that may from time to
time be approved in writing by the independent certified public accountants who
are at the time, in accordance with section 7.01, reporting on the financial
statements of the Borrower.

     Section 1.03 Representations and Warranties. All Representations and
Warranties shall be made at and as of the Agreement Date, at and as of the time
of each Loan, and, in addition, in the case of any particular Representation and
Warranty, at such other time or times as such Representation and Warranty is
made or deemed made in accordance with the provisions of this Agreement or the
document pursuant to, under, or in connection with which such Representation and
Warranty is made or deemed made, except to the extent that any such 
Representation or Warranty expressly states that it relates to a different
specified date.

     Section 1.04 Captions. Section and subsection captions in this Agreement
are included for convenience of reference only and shall not constitute a part
of this Agreement for any other purpose.

     Section 1.05 Neutral Interpretation. This Agreement and each other Loan
Document has been thoroughly reviewed by counsel for the Borrower and the
Subsidiaries. No provision of this Agreement or other Loan Document shall be
construed less favorably to the Agent or the Banks because it was drafted by the
Agent's counsel.




                                       19

<PAGE>   26

Section 2. COMMITMENTS; FUNDING AND REPAYMENT OF LOANS

     Section 2.01 Commitments. Upon the terms and subject to the conditions set
forth herein, from the Agreement Date to but excluding the Credit Termination
Date, each of the Banks severally, and not jointly, agrees to make Loans. The
aggregate unpaid principal amount of any Bank's Loans shall not exceed at any
time such Bank's Commitment. Moreover, the aggregate unpaid principal amount of
all Loans shall not exceed at any time the lesser of (a) the Total Commitment at
that time and (b) the Borrowing Base at that time.

     Section 2.02 Amounts and Types. Each Loan by a Bank shall be in an amount
equal to its Proportionate Share of a Borrowing. On any Business Day, the Loans
comprising a single Borrowing, at the option of the Borrower, may be made as, or
may from time to time be converted into, Alternate Base Rate Loans or LIBOR Rate
Loans, or any combination thereof (provided that the proportion of the principal
amount of each such LIBOR Rate Loan held by each Bank to the proportion of each
such Alternate Base Rate Loan held by such Bank shall be the same as for each
other Bank); provided, that LIBOR Rate Loans may be converted only on the last
day of an applicable Interest Period and no conversions to LIBOR Rate Loans
shall be made so long as a Default shall have occurred and be continuing. Each
Borrowing of Alternate Base Rate Loans shall be in a minimum amount of
$1,000,000 and in greater whole multiples of $100,000, and each Borrowing of
LIBOR Rate Loans shall be in a minimum amount of $2,000,000 and in greater whole
multiples of $100,000.

     Section 2.03   Manner of Borrowings and Fundings.

          (a) Borrowing Notice; Funding. Whenever Borrower wishes to incur a
Borrowing or to convert a Borrowing consisting of Alternate Base Rate Loans into
a Borrowing consisting of LIBOR Rate Loans or vice versa, an Authorized
Representative shall give the Agent notice of such Borrowing in a form approved
by the Agent (a "Borrowing Notice") in the case of the incurrence of or
conversion into a Alternate Base Rate Loan, one Business Day, and, in the case
of the incurrence of or conversion into a LIBOR Rate Loan, three Business Days
before the requested date of such Borrowing, specifying (a) the requested date
of the Borrowing, (b) the amount of the Borrowing to be incurred or converted
into, (c) whether the Borrowing to be incurred or converted into is to consist
of Alternate Base Rate Loans or LIBOR Rate Loans, and (d) in the case of the
incurrence of, or conversion into, a Borrowing consisting of LIBOR Rate Loans,
the duration of the initial Interest Period; provided, however, that if a
Borrowing Notice for the incurrence of Loans fails to specify whether the
Borrowing is to consist of Alternate Base Rate Loans or LIBOR Rate Loans, it
shall be deemed to specify Alternate Base Rate Loans. If a request for the
conversion of Loans of one Type into a Borrowing consisting of Loans of another
Type is not made in accordance with this Section 2.03, such Borrowing shall be
converted into a Borrowing consisting of Alternate Base Rate Loans. Any
Borrowing Notice received after noon (Miami time) shall be deemed received on
the following Business Day. After receiving a Borrowing Notice, the Agent shall
notify each Bank promptly, by telefax or by telephone confirmed by telefax, of
the contents of such Borrowing Notice, of such Bank's Proportionate Share of
such Borrowing and, in the case of a Borrowing consisting of LIBOR Rate Loans,
of the applicable initial Interest Period. Prior to 2:00 p.m. (Miami time) on
the Business Day requested for such Borrowing, each Bank shall make available to
the Agent, at the 




                                       20

<PAGE>   27

Agent's Office, its Proportionate Share of such Borrowing in lawful money of the
United States of America and same day funds. The Agent shall, subject to the
satisfaction of the conditions set forth in Section 3, on such day credit the
amounts so received by it in like funds to the Borrower's Account (provided that
the amounts so received in respect of the initial Borrowing shall be used to
repay indebtedness owed by the Borrower to Heller Financial, Inc.). A Borrowing
Notice, once given, shall be irrevocable.

          (b) Agent May Assume Funding. Unless the Agent shall have received
notice from a Bank prior to the date of any Borrowing that such Bank will not
make available to the Agent such Bank's Proportionate Share of such Borrowing,
the Agent may assume that such Bank has made such amount available to the Agent
on the date of such Borrowing in accordance with section2.03(a) and the Agent
may (but shall not be obligated to), in reliance upon such assumption, make
available on such date a corresponding amount. If and to the extent that such
Bank shall not have so made such Proportionate Share available to the Agent,
such Bank shall pay to the Agent, forthwith on demand, such corresponding amount
together with interest thereon, for each day from the date such amount is made
available to the Borrower until the date such amount is paid to the Agent, at
the Federal Funds Rate. If such Bank shall pay to the Agent such corresponding
amount, such amount so paid shall constitute such Bank's Loan as part of such
Borrowing for purposes of this Agreement. If such Bank shall fail to pay such
corresponding amount upon such demand, the Borrower shall, within 10 Business
Days after demand, repay to the Agent such corresponding amount, together with
interest thereon for each day from the date such amount is made available to the
Borrower until the date such amount is paid to the Agent, at the rate applicable
to Alternate Base Rate Loans. The foregoing payment by the Borrower to Agent
shall not release or relieve such Bank from its failure to make such Bank's
Proportionate Share of such Borrowing or constitute a waiver of any claim which
Borrower or Agent may have as against the Bank arising from such failure.

          (c) Banks' Obligations Independent. The failure of any Bank to make a
Loan to be made by it as part of any Borrowing shall not relieve any other Bank
of its obligation hereunder to make its Loan on the date of such Borrowing, but
no Bank shall be responsible for the failure of any other Bank to make the Loan
to be made by such other Bank on the date of any Borrowing.

     Section 2.04 Addition of Banks. At any time and from time to time after the
date hereof, the Agent and the Borrower may arrange to have one or more Persons
become Banks, provided that the aggregate of the Commitments of all such Persons
shall not exceed $15,000,000.

 A Person shall

become a Bank upon its execution of a signature page to this Agreement (in
whatever number of counterparts the Agent directs) in the form of Exhibit L with
appropriate insertions indicating such Person's name, its Lending Office (which
must be located in the United States) and its Commitment, the Borrower's
execution and delivery to such Person of a Note in the form of Exhibit D in a
principal amount of such Person's Commitment and otherwise appropriately
completed and of a Tax Indemnity Agreement in the form of Exhibit J and
otherwise satisfactory in form and content to the Agent and such Person, and the
Borrower's delivery to the Agent of a supplement to the opinion of counsel
referred to in Section 3.01(d) that covers the Note and is otherwise in form and
content satisfactory to the Agent and such Person. The execution by Borrower of
the Note and the Loan Documents and delivery to the Bank(s ) shall be done
outside the State of Florida. Immediately after any Person or Persons become
Banks after the date hereof, each of the Banks (including such Person or
Persons) 





                                       21

<PAGE>   28

shall make a Loan (each a "Refinancing Loan") in an amount equal to its
Proportionate Share of the aggregate principal amount of and accrued interest on
the Loans then outstanding (the "Pre-existing Loans"); and the proceeds of such
Refinancing Loans shall be disbursed pro rata by the Agent to the Banks that
were Banks before such Person or Persons became Banks in satisfaction of such
Preexisting Loans.

     Section 2.05   Interest on Loans.

                    (a) Interest Rates. Each Loan shall bear interest on the
outstanding principal amount thereof until due at a rate per annum equal to, (i)
so long as it is an Alternate Base Rate Loan, the Alternate Base Rate as in
effect from time to time, and (ii) so long as it is a LIBOR Rate Loan, the
applicable Adjusted LIBOR Rate plus the applicable LIBOR Margin.

                    (b) Post-Default Interest. If all or any part of a Loan is
not paid when due (whether at maturity, by reason of acceleration or otherwise),
and/or after the occurrence of an Event of Default at the option of Agent, such
unpaid amount shall bear interest for each day during the period from the date
such amount became so due until it is paid in full (whether before or after
judgment) at a rate per annum equal to the Post-Default Rate.

                    (c) Time of Payment. Interest with respect to each Loan
shall be due and payable in arrears on the Interest Payment Dates for such Loan
and when such Loan shall be due (whether at maturity, by reason of prepayment or
acceleration, or otherwise). Interest at the Post-Default Rate on each Loan
shall be due and payable on demand.

                    (d) Maximum Interest Rate. Nothing contained in this
Agreement or any Note shall require the Borrower or any Guarantor to pay
interest at a rate exceeding the Maximum Permissible Rate. If, but for this
section 2.05(d), the Borrower would be deemed obligated to pay interest at a 
rate which exceeds the Maximum Permissible Rate, or, if any of the Obligations
are paid or become payable before its originally scheduled maturity and as a
result the Borrower has paid or would be obligated to pay interest at such an
excessive rate, then (i) the Borrower shall not be obligated to pay interest to
the extent it exceeds the Maximum Permissible Rate; (ii) if the outstanding
Obligations have not been accelerated as provided in section 8.02, any such
excess interest that has been paid by the Borrower shall be refunded; (iii) if
the outstanding Obligations have been accelerated as provided in section 8.02,
any such excess that has been paid by the Borrower shall be applied to the
Obligations as provided in section 8.03; and (iv) the effective rate of interest
shall be deemed automatically reduced to the Maximum Permissible Rate.

                    (e) Computation of Interest. All interest and fees payable
pursuant to this Agreement or any Note shall be computed on the basis of a year
of 360 days and paid for the actual number of days elapsed (including the first
but excluding the last day, which, in the case of any Interest Period, means
from the first day of such Interest Period to the last day thereof). If the date
for any payment of principal is extended (whether by operation of this
Agreement, any provision of law or otherwise), interest shall be payable for
such extended time.




                                       22

<PAGE>   29

                    (f) Selection of Interest Periods. The initial Interest
Period applicable to a LIBOR Rate Loan shall, subject to availability, be as
specified in the Borrowing Notice delivered pursuant to section 2.03(a). Each
subsequent, successive Interest Period applicable to such Loan, subject to
sections 2.01 and 2.02 and availability, shall be as specified by the
Borrower in a notice given by an Authorized Representative to the Agent in the
form of Exhibit H (an "Interest Period Selection Notice") given at least three
Business Days prior to the end of the then current Interest Period. If the Agent
shall not have received such notice prior to 12:00 noon (Miami time) on the
Business Day by which such notice is required to be delivered with respect to a
LIBOR Rate Loan, such LIBOR Rate Loan shall be converted to an Alternate Base
Rate Loan. No such notice shall be effective under this section2.05(f) so long
as a Default shall have occurred and be continuing. In no event shall there be
outstanding at any one time LIBOR Rate Loans having more than 10 different
Interest Periods.

     Section 2.06   Mandatory Repayment of Loans.

                    (a) At Maturity. All Loans then outstanding shall mature and
become immediately due and payable in full on the Credit Termination Date.

                    (b) Prior to Maturity. If at any time any of the limitations
set forth in section2.01 are exceeded, the Borrower shall, within two Business
Days after the Agent's demand, prepay the Loans in the amount of the excess.
Nothing in this section 2.06(b) shall be construed to restrict the Agent's right
to accelerate the Obligations or pursue its other remedies under section 8.02
based on a limitation in section 2.01 being exceeded.

     Section 2.07 Optional Prepayments of Loans. The Borrower may at any time
and from time to time, upon two Business Days' advance notice, prepay the Loans
in whole or in part without premium or penalty, except that any prepayment of a
Loan shall be in a principal amount of a whole multiple of $100,000, and except
that any prepayment of a LIBOR Rate Loan shall be made only on the last day of
an Interest Period for such Loan unless the payment is accompanied by the amount
specified in section 9.06. Amounts to be prepaid shall irrevocably be due and
payable on the date specified in the applicable notice of prepayment, together
with interest thereon as provided in section 2.05(c). Amounts prepaid in respect
of Loans may be reborrowed, subject to the terms and conditions hereof.

     The Borrower shall also have the right, upon two Business Days advance
notice, to prepay the Loans in full and terminate this Agreement, provided that
(i) any prepayment of a LIBOR Rate Loan shall be subject to the provisions
hereinabove set forth with respect to prepayment of LIBOR Rate Loans, and (ii)
the Borrower must fully prepay all Loans together with all other outstanding
Obligations of Borrower under this Agreement, and (iii) Borrower shall remit a
pro rata payment of the Commitment Fee specified in section 2.09, calculated to
the date of receipt by Lender of the full payment of the Loans and other
Obligations, and (iv) the written notice from Borrower must specify that
Borrower desires to terminate this Agreement and prepay in full the Loans.

     Section 2.08 Evidence of Indebtedness; Impaired Notes. The Loans by each
Bank and the Borrower's obligations to repay such Loans and other indebtedness
of the Borrower under this Agreement, with interest in accordance with the terms
of this Agreement, (without duplication) shall be evidenced by this Agreement,
the records of the Agent and such Bank, and a single Note for each 





                                   23


<PAGE>   30

Bank. The records of the Agent and each Bank shall be prima facie evidence of
the Loans by such Bank and the other indebtedness of the Borrower under this
Agreement, of accrued interest thereon, of accrued fees, and of all payments
made in respect of any thereof. Upon the Borrower's receipt from any Bank of (a)
reasonably satisfactory evidence of the loss, theft, destruction or mutilation
of the Note held by such Bank (an "Impaired Note") and (b) (i) in the case of
mutilation, such Impaired Note for cancellation or (ii) in all other cases,
indemnity reasonably satisfactory to the Borrower and reimbursement of the
Borrower's reasonable out-of-pocket expenses incidental thereto, the Borrower
shall make and deliver to such Bank a new Note of like tenor, date and principal
amount in lieu of the Impaired Note.

     Section 2.09 Commitment Fee. For the period beginning on the Agreement Date
and ending on the Credit Termination Date, the Borrower shall pay to the Agent,
for the ratable account of the Banks in proportion to their Commitments, a
commitment fee equal to the Commitment Fee Rate multiplied by the average daily
amount by which the Total Commitment exceeds the outstanding principal amount of
the Loans. Such fee with respect to each fiscal quarter of the Borrower shall be
due and payable in arrears on the fifth day of the second month following the
end of such fiscal quarter commencing May 15, 1998 and continuing to and on the
Credit Termination Date. Notwithstanding the foregoing, so long as any Bank
fails to make available any portion of its Commitment when requested, such Bank
shall not be entitled to receive payment of its Proportionate Share of such fee
until such Bank shall make available such portion. Such fee shall be calculated
on the basis of a year of 360 days for the actual number of days elapsed.

     Section 2.10 Manner and Allocation of Payments. Unless otherwise provided
herein, all payments and deposits due by the Borrower to the Banks or the Agent
hereunder or under or with respect to the Notes shall be made not later than
12:00 noon (Miami time), on the due date thereof, in Dollars and in funds
immediately available to the Agent at the Agent's Office, for the account of,
(a) in the case of amounts due to the Agent, the Agent, and (b) in the case of
all other payments hereunder, the Banks' respective Lending Offices, without any
deduction whatsoever, including, but not limited to, any deduction for any
set-off, recoupment, counterclaim or Tax. Whenever any payment hereunder shall
be due on a day which is not a Business Day, the date of such payment shall be
extended to the next succeeding Business Day and any extension shall be included
in computing interest and fees, if any, in connection with such payment. Except
as otherwise expressly stated in this Agreement, all payments received from the
Borrower and distributable to the Banks shall be applied first to pay amounts
owing pursuant to section 11.02 or section 11.03, next to pay fees, commissions
and other charges (other than interest) then due, next to pay interest then due
and the remainder, if any, to pay the outstanding principal of Loans (allocated
among them as the Agent elects). The Borrower hereby authorizes each Bank, if
and to the extent payment owed to such Bank is not made when due hereunder or
under the Note held by such Bank, to charge from time to time against any or all
of the Borrower's accounts with such Bank any amount so due.

     Section 2.11   Application, Distribution and Sharing of Payments

                    (a) Except as otherwise expressly stated in this Agreement,
each payment received by the Agent from the Borrower shall (before any
distribution to any Bank) be allocated and applied by the Agent against any and
all Obligations of any types (and any interest hereon) 



                                       24

<PAGE>   31

which are then due or past due hereunder to the Agent itself (in its capacity as
Agent and not as a Bank hereunder) and, by way of deduction, any and all
obligations of the Banks to the Agent (in such capacity) and shall then be
distributed by the Agent (after any deductions provided for herein) to the Banks
(pro rata in proportion to the principal amounts of the Loans then held by each
Bank). All such distributions shall be paid by the Agent to or to the credit of
each Bank in such manner as is reasonably requested in written instructions from
such Bank. Any distribution by the Agent to the Banks shall be made by 4:00 p.m.
(Miami time) on the Business Day following the Business Day on which the
corresponding payment from the Borrower is received by the Agent in immediately
available funds (if the corresponding payment from the Borrower is received in
immediately available funds by the Agent after 12:00 noon (Miami time) on any
Business Day, it shall be deemed received on the following Business Day).

                    (b) If any payment by or recovery whatsoever against the
Borrower hereunder or under any Note is made directly to or recovered directly
by any Bank (rather than made to or recovered by the Agent), such Bank shall
receive such payment or recovery in trust for all the Banks and shall
immediately (without receiving any demand therefor) pay the full amount of such
recovery or payment to the Agent to be allocated and distributed by the Agent
(and applied by the Banks) as provided in section 2.10. Notwithstanding any
other provisions of this Agreement or of any Notes, the Borrower hereby
expressly acknowledges and agrees that: (i) the recoveries against the Borrower
referred to in this section 2.11(b) shall include all recoveries by any means
whatsoever against the Borrower or any assets of the Borrower (including without
limitation any recoveries by set off against bank deposits, by settlement of
lawsuits or by enforcement of judgments obtained by suit hereunder or under any
Note); and (ii) for all purposes under this Agreement or any Note, any payment
to or recovery by any Bank hereunder or under any Note shall effectively reduce
the amounts (of principal, interest and other Obligations) otherwise owing or
payable to such Bank hereunder (and/or under any Note) to the extent, and only
to the extent, that the amounts owing or payable to such Bank are or would be
reduced after such payment or recovery is remitted in full by such Bank to the
Agent, as provided above in this section 2.11, and is allocated by the Agent and
distributed by it among the Banks as provided in section 2.11. Notwithstanding
any other provisions of this Agreement or of any Notes, all of the parties to
this Agreement hereby expressly agree that any Bank receiving any payment from
or making any recovery against the Borrower or any of the Guarantors (or any
asset of the Borrower or any of the Guarantors) hereunder or under any Note
shall be deemed to purchase (or, if necessary, shall in fact purchase) from any
or all of the other Banks such participation, and only such participation (if
any), in the Notes and participations payable to or held by such Banks as may be
necessary, under Applicable Law, to give full effect to clause (ii) of this
section 2.11(b).

                    (c) If the Agent shall be required by any court, trustee or
debtor-in-possession or other person to return any amount previously received by
it in respect of the Obligations, each Bank shall, upon receipt of notice from
the Agent, immediately pay over to the Agent such Bank's Proportionate Share of
the amount to be returned.





                                       25

<PAGE>   32

Section 3. CONDITIONS TO LOANS

     Section 3.01 Conditions to Initial Loans. The obligation of each Bank to
make a Loan on the occasion of the initial Borrowing is subject to the receipt
by the Agent of each of the following in form and substance satisfactory to the
Agent and (except for the Notes) in sufficient copies for each Bank:

                  (a) a certificate of the Secretary or an Assistant Secretary
of each Credit Party confirming the identity and authority of the officers of
such Credit Party authorized to execute and deliver the Loan Documents to which
such Credit Party is a party, to which shall be attached copies of the
resolutions and bylaws referred to in such certificate;

                  (b) a copy of the articles of incorporation of each Credit
Party, certified by the Florida Secretary of State (or equivalent Governmental
Authority of such Credit Party's jurisdiction of organization) and a copy of any
bylaws of each Credit Party;

                  (c) a good standing certificate with respect to each Credit
Party, issued as of a recent date by the Florida Secretary of State (or
equivalent Governmental Authority of such Credit Party's jurisdiction of
organization);

                  (d) a favorable written opinion (addressed to the Agents and
the Banks) of Bilzin Sumberg Dunn & Axelrod LLP, counsel for the Credit Parties,
in the form of Exhibit I and dated the Closing Date;

                  (e) the Notes, each duly executed by the Borrower and payable
to the order of a Bank in a principal amount equal to such Bank's Commitment;

                  (f) three duly executed counterparts of this Agreement;

                  (g) a duly executed counterpart of the Security Agreement;

                  (h) a duly executed counterpart of each Subsidiary Guaranty
and each Subsidiary Security Agreement;

                  (i) an appointment by each Guarantor that is not a Florida
corporation of Richard D. Mondre, Miami, Florida, as its agent to receive
service of process on its behalf in any State or Federal court located in the
State of Florida and an acceptance by Richard D. Mondre of each such
appointment;

                  (j) evidence of the issuance of all insurance policies
required by the terms of the Loan Documents and of endorsements thereto naming
the Agent as lender loss payee pursuant to a lender's endorsement in acceptable
form to Agent;

                  (k) executed copies of UCC-1 financing statements (or the
equivalent) to be filed in each office necessary or, in the Agent's judgment,
desirable to perfect the Security Interests and 



                                       26

<PAGE>   33

evidence of the payment of all taxes and fees required to be paid in connection
with the filing thereof;

                  (l) certified UCC-11, lien, judgment and tax search reports
for each jurisdiction in which the Borrower is located or has inventory or
equipment, showing no Liens or financing statements of record against the
Borrower except for Permitted Liens;

                  (m) a Borrowing Base Certificate as of a date not more than
two Business Days prior to the Closing Date;

                  (n) whatever certificates and affidavits the Agent requests to
establish that no Florida documentary stamp tax is or will be owing in
connection with the Loan Documents and a Tax Indemnity Agreement in the form of
Exhibit J executed by the Borrower in favor of the Banks covering any liability
for any such Tax;

                  (o) such other certificates, documents, instruments and
opinions as the Agent shall reasonably request.

     Section 3.02 Conditions to Each Loan. The obligation of each Bank to make
each Loan to be made by it, including its initial Loan, is subject to the
fulfillment of each of the following conditions to the reasonable satisfaction
of the Agent:

                  (a) each of the Representations and Warranties shall, in the
determination of the Agent in its reasonable discretion, be true and correct in
all material respects at and as of the time of such Loan, with and without
giving effect to such Loan and to the application of the proceeds thereof,
except those expressly stated to be made as of a particular date which shall be
true and correct in all material respects as of such date;

                  (b) no Default shall have occurred and be continuing at the
time of such Loan, with or without giving effect to such Loan and to the
application of the proceeds thereof;

                  (c) unless agreed to by the Agent, no account described in any
of clauses (a) through (p) of the definition of Eligible Ordinary Accounts
herein was included in the computation of Eligible Accounts Amount for purposes
of the Borrowing Base on which such Loan is predicated;

                  (d) receipt by the Agent within a reasonable time after
request by the Agent of such materials as may have been requested pursuant to
section 7 as, when and to the extent required to be delivered thereunder;

                  (e) such Loan will not contravene any Applicable Law
applicable to any of the Banks or the Agent;

                  (f) all legal matters incident to such Loan and the other
transactions contemplated by this Agreement shall be reasonably satisfactory to
counsel for the Agent;



                                       27

<PAGE>   34

                  (g) no Federal tax liens or other Liens (besides the Security
Interests and Permitted Liens) shall have been filed against the property of the
Borrower;

                  (h) each Credit Party is Solvent and will be so after giving
effect to such Loan;

                  (i) no limitation set forth in section 2.01 will be exceeded
after such Loan is made; and

                  (j) the Agent shall have received such other approvals,
consents and documents as it may reasonably request.

     Each Borrowing Notice shall constitute a Representation and Warranty by the
Borrower, made as of the time of the making of the Loan requested by it, that
the conditions specified in clauses (a) and (c) have been fulfilled as of such
time, unless a notice to the contrary specifically captioned "Disclosure
Statement" is received by the Agent from the Borrower prior to 12:00 noon (Miami
time), on the Business Day preceding the date of the requested Loan. To the
extent that any Bank agrees to make any Loan after receipt of a Disclosure
Statement in accordance with the preceding sentence, the Representations and
Warranties pursuant to the preceding sentence shall be deemed made as modified
by the contents of such statement and repeated at the time of the making of such
Loan as so modified. Any such modification shall be effective only for the
occasion on which such Bank elects to make such Loan, and unless expressly
agreed by such Bank in writing to the contrary, shall not be deemed a waiver or
modification of any condition to any other Loan.

Section 4. CERTAIN REPRESENTATIONS AND WARRANTIES OF BORROWER

     In order to induce the Agent and the Banks to enter into this Agreement and
to make Loans, the Borrower represents and warrants to the Agent and the Banks
as follows:

     Section 4.01 Organization: Power; Qualification; Compliance: The Borrower
and each Subsidiary is a corporation duly organized, validly existing and in
good standing under the laws of the jurisdiction of its formation, has the
corporate power and authority to own its properties and to carry on its
businesses as now being and proposed to be hereafter conducted, is duly
qualified, is in good standing, and is authorized to do business, in all
jurisdictions in which the character of its properties or the nature of its
businesses requires such qualification or authorization. The Borrower and each
Subsidiary is conducting its business in compliance with all Applicable Laws.

     Section 4.02 Subsidiaries and Stockholders. The Borrower has no
Subsidiaries other than those Persons listed as Subsidiaries in Schedule 4.02
and additional Subsidiaries created or acquired after the Closing Date in
compliance with section 5.05; Schedule 4.02 states as of the date hereof the
organizational form of each Subsidiary and the percentage of shares owned by
Borrower; the outstanding shares or other equity interests of each such
Subsidiary have been duly authorized and validly issued and are fully paid and
nonassessable; and the Borrower owns beneficially and of record all the shares
and other interests it is listed as owning in Schedule 4.02, free and clear of
any Lien.




                                       28


<PAGE>   35
     Section 4.03 Ownership Interests. The Borrower owns no equity investments
in any Person other than the Persons listed in Schedule 4.03, equity investments
in Persons not constituting Subsidiaries permitted under section 6.09 and
additional Subsidiaries created or acquired after the Closing Date in compliance
with section 5.05.

     Section 4.04 Solvency. The Borrower and each other Credit Party is and will
be Solvent after giving effect to the transactions contemplated by the Loan
Documents.

     Section 4.05 Authorization and Compliance of Agreement and Notes. The
Borrower and each other Credit Party has the corporate power, and has taken all
necessary corporate (including stockholder, if necessary) action to authorize it
to execute, deliver and perform this Agreement and each of the other Loan
Documents to which it is a party in accordance with their respective terms, to
incur its other obligations under this Agreement and each of the other Loan
Documents to which it is a party and (in the case of the Borrower) to borrow
hereunder. Each of this Agreement and the other Loan Documents delivered on the
Agreement Date has been duly executed and delivered by the Borrower and (in the
case of the Guaranties) the Guarantors and is a legal, valid and binding
obligation of the Borrower and (in the case of the Guaranties) the Guarantors,
enforceable against the Borrower and (in the case of the Guaranties) the
Guarantors in accordance with its terms subject to the applicable bankruptcy and
insolvency laws and other laws affecting the enforceability of creditors rights,
generally. The execution, delivery and performance of this Agreement and the
other Loan Documents by the Borrower and each other Credit Party in accordance
with their respective terms, and the incurring of obligations thereunder by the
Borrower, do not and will not (a) require (i) any Governmental Approval or (ii)
any consent or approval of the stockholders of the Borrower or such other Credit
Party that has not been obtained, (b) violate or conflict with, result in a
breach of, or constitute a default under, (i) any Contract to which the Borrower
or such other Credit Party is a party or by which its or any of its properties
may be bound, (ii) any Applicable Law or (iii) the Borrower's or such other
Credit Party's charter or bylaws, or (c) result in or require the creation of
any Lien upon any assets of the Borrower or such other Credit Party, subject,
however, to the satisfaction in full of the Borrower's financing with Heller
Financial, Inc.

     Section 4.06 Litigation. Except as set forth on Schedule 4.06, as of the
Agreement Date there are not, in any court or before any arbitrator of any kind
or before or by any governmental or non-governmental body, any actions, suits or
proceedings, pending (or to the knowledge of the Borrower probable to be
asserted), against or in any other way relating to or affecting (a) the Borrower
or any Subsidiary or the business or any property of the Borrower or any
Subsidiary, except actions, suits or proceedings that, if adversely determined,
would not, (i) singly result in liability more than $250,000.00 above the amount
of insurance coverage in effect with respect thereto or (ii) in the aggregate
for the Borrower and the Subsidiaries result in liability more than $500,000.00
above the amount of insurance coverage in effect with respect thereto or (iii)
singly or in the aggregate otherwise have a Materially Adverse Effect.

     Section 4.07 Burdensome Provisions. Neither the Borrower nor any Subsidiary
is a party to or bound by any Contract or Applicable Law that could have a
Materially Adverse Effect.




                                       29

<PAGE>   36

     Section 4.08 No Material Adverse Change or Event. Between September 30,
1997 and the Agreement Date, no change in the business, assets, liabilities,
financial condition, results of operations or business prospects of the Borrower
and its Subsidiaries, taken as a whole, has occurred, and no event has occurred
or failed to occur, which has had or might reasonably be expected to have,
either alone or in conjunction with all other such changes, events and failures,
a Materially Adverse Effect. (In determining whether an adverse change has
occurred, it is understood that such an adverse change may have occurred, and
such an event may have occurred or failed to occur, at any particular time
notwithstanding the fact that at such time no Default shall have occurred and be
continuing.)

     Section 4.09 No Adverse Fact. No fact or circumstance is known to the
Borrower as of the Agreement Date which, either alone or in conjunction with all
other such facts and circumstances, has had or might reasonably be expected in
the future to have (so far as the Borrower can foresee) a Materially Adverse
Effect that has not been set forth or referred to in the financial statements
referred to in section 7.02(a) or in a writing specifically captioned
"Disclosure Statement" and delivered to the Agent prior to the Agreement Date.
If a fact or circumstance disclosed in such financial statements or Disclosure
Statement, or if an action, suit or proceeding disclosed in Schedule 4.06,
should in the future have a Materially Adverse Effect upon the Borrower or any
Subsidiary or upon this Agreement or any other Loan Document, such Materially
Adverse Effect shall be a change or event subject to section 4.08
notwithstanding such disclosure.

     Section 4.10 Title to Properties. The Borrower has title to its properties
reflected on the financial statements referred to in section 7.01(b) or its most
recent Form 10-Q subject to no Liens or material adverse claims except as
disclosed thereon and except Permitted Liens.

     Section 4.11 Funded Debt. All agreements relating to Funded Debt of the
Borrower, or commitments or agreements to permit the Borrower to incur Funded
Debt (other than any Loan Document), are listed on Schedule 4.11.

     Section 4.12 Patents, Trademarks, Etc. The Borrower owns, or is licensed or
otherwise has the lawful right to use, all Marks, technology, know-how and
processes ("Intellectual Property") used in or necessary for the conduct of its
business as currently in any material respect conducted. The use of such
Intellectual Property by the Borrower does not infringe on the rights of any
Person.

     Section 4.13 Security Interests. The Security Interests are all valid,
perfected, first-priority security interests securing all the Obligations.

     Section 4.14 Margin Stock. The proceeds of the Loans will be used by the
Borrower only for the purposes expressly authorized herein. None of such
proceeds will be used, directly or indirectly, for the purpose of purchasing or
carrying any margin stock or for the purpose of reducing or retiring any Funded
Debt which was originally incurred to purchase or carry margin stock or for any
other purpose which might constitute any of the Loans a "purpose credit" within
the meaning of Regulation U. Neither the Borrower nor any agent acting in its
behalf has taken or will take any action which might cause this Agreement or any
of the documents or instruments delivered pursuant hereto to violate any
regulation of the Board or to violate the Securities Exchange Act of 1934, as





                                       30

<PAGE>   37

amended, or the Securities Act of 1933, as amended, or any state securities
laws, in each case as in effect on the date hereof.

     Section 4.15 Investment Company. Neither the Borrower nor any other Credit
Party is an "investment company," or an "affiliated person" of, or "promoter" or
"principal underwriter" for, an "investment company," as such terms are defined
in the Investment Company Act of 1940, as amended (15 U.S.C. section 80a-1, et
seq.). The application of the proceeds of the Loans and repayment thereof by the
Borrower and the performance by the Borrower and the other Credit Parties of the
transactions contemplated by the Loan Documents will not violate any provision
of that statute, or any rule, regulation or order issued by the Securities and
Exchange Commission thereunder, in each case as in effect on the date hereof.

     Section 4.16   ERISA.

          (a) The Borrower and each ERISA Affiliate is in compliance with all
applicable provisions of ERISA and the regulations and published interpretations
thereunder and in compliance with all Foreign Benefit Laws with respect to all
Employee Benefit Plans except for any required amendments for which the remedial
amendment period as defined in Section 401(b) of the Code has not yet expired
and except for circumstances where the failure to comply could not reasonably be
expected to have a Material Adverse Effect. Each Employee Benefit Plan that is
intended to be qualified under Section 401(a) of the Code has been determined to
be exempt under Section 501(a) of the Code. No material liability has been
incurred by the Borrower or any ERISA Affiliate which remains unsatisfied for
any taxes or penalties with respect to any Employee Benefit Plan or any
Multiemployer Plan;

          (b) Neither the Borrower nor any ERISA Affiliate has (i) engaged in a
nonexempt prohibited transaction described in Section 4975 of the Code or
Section 406 of ERISA affecting any of the Employee Benefit Plans or the trusts
created thereunder which could subject any such Employee Benefit Plan or trust
to a material tax or penalty on prohibited transactions imposed under Internal
Revenue Code Section 4975 or ERISA, (ii) incurred any material accumulated
funding deficiency with respect to any Employee Benefit Plan, whether or not
waived, or any other material liability to the PBGC which remains outstanding,
other than the payment of premiums and there are no premium payments which are
due and unpaid which could reasonably be expected to have a Material Adverse
Effect, (iii) failed to make a required material contribution or payment to a
Multiemployer Plan, or (iv) failed to make a material required installment or
other required payment under Section 412 of the Code, Section 302 of ERISA or
the terms of such Employee Benefit Plan;

          (c) No Termination Event has occurred or is reasonably expected to
occur with respect to any Pension Plan or Multiemployer Plan, and neither the
Borrower nor any ERISA Affiliate has incurred any unpaid withdrawal liability
with respect to any Multiemployer Plan;

          (d) The present value of all vested accrued benefits under each
Employee Benefit Plan which is subject to Title IV of ERISA, did not, as of the
most recent valuation date for each such plan, exceed the then current value of
the assets of such Employee Benefit Plan allocable to such benefits;





                                       31


          
<PAGE>   38

(e) Each Employee Benefit Plan maintained by the Borrower or any ERISA
Affiliate, has been administered in accordance with its terms in all material
respects and is in compliance in all material respects with all applicable
requirements of ERISA and other applicable laws, regulations and rules, except
for circumstances where the failure to comply or accord could not reasonably be
expected to have a Material Adverse Effect;

          (f) The making of the Loans will not involve any prohibited
transaction under ERISA which is not subject to a statutory or administrative
exemption; and

          (g) No material proceeding, claim, lawsuit and/or investigation exists
or, to the best knowledge of the Borrower after due inquiry, is threatened
concerning or involving any Employee Benefit Plan.

     Section 4.17 No Default. As of the date hereof, there exists no Default or
Event of Default.

     Section 4.18 Hazardous Materials. The Borrower and each Material Subsidiary
is in compliance with all applicable Environmental Laws in all material
respects. Neither the Borrower nor any Material Subsidiary has been notified in
writing of any action, suit, proceeding or investigation which, and neither the
Borrower nor any Material Subsidiary is aware of any facts which, (i) calls into
question, or could reasonably be expected to call into question, compliance by
the Borrower or any Material Subsidiary with any Environmental Laws, (ii) seeks,
or could reasonably be expected to form the basis of a meritorious proceeding,
to suspend, revoke or terminate any license, permit or approval necessary for
the generation, handling, storage, treatment or disposal of any Hazardous
Material, or (iii) seeks to cause, or could reasonably be expected to form the
basis of a meritorious proceeding to cause, any property of the Borrower or any
Material Subsidiary to be subject to any restrictions on ownership, use,
occupancy or transferability under any Environmental Law to which the Borrower
or such Material Subsidiary is not currently subject, which in the case of any
matter described in items (i), (ii) or (iii) above would result in a Material
Adverse Effect.

     Section 4.19 Employment Matters. (a) Except as set forth in Schedule 4.19,
none of the employees of the Borrower or any Material Subsidiary is subject to
any collective bargaining agreement and there are no strikes, work stoppages,
election or decertification petitions or proceedings, unfair labor charges,
equal opportunity proceedings, or other material labor/employee related
controversies or proceedings pending or, to the best knowledge of the Borrower,
threatened against the Borrower or any Material Subsidiary or between the
Borrower or any Material Subsidiary and any of its employees, other than those
which would not reasonably be expected, individually or in the aggregate, to
have a Material Adverse Effect; and

               (b) Except to the extent a failure to maintain compliance would
not have a Material Adverse Effect, the Borrower and each Material Subsidiary is
in compliance in all respects with all applicable laws, rules and regulations
pertaining to labor or employment matters, including without limitation those
pertaining to wages, hours, occupational safety and taxation and there is
neither pending or threatened any litigation, administrative proceeding nor, to
the knowledge



                                       32

<PAGE>   39

of the Borrower, any investigation, in respect of such matters which, if decided
adversely, would reasonably be likely, individually or in the aggregate, to have
a Material Adverse Effect.

     Section 4.20 RICO. Neither the Borrower nor any Subsidiary is engaged in or
has engaged in any course of conduct that would reasonably be expected to
subject any of their respective properties to any Lien, seizure or other
forfeiture under any criminal law, racketeer influenced and corrupt
organizations law (civil or criminal) or other similar laws.

Section 5. CERTAIN AFFIRMATIVE COVENANTS

     Until the Agreement Termination Date, unless the Required Banks shall
otherwise consent in writing, the Borrower shall, and where applicable shall
cause each Subsidiary to:

     Section 5.01 Preservation of Existence and Properties, Scope of Business,
Compliance with Law, Payment of Taxes and Claims. (a) Preserve and maintain its
corporate existence and all of its other franchises, licenses, rights and
privileges, (b) preserve, protect and obtain all Marks and other Intellectual
Property, and preserve and maintain in good repair, working order and condition
all other properties, required for the conduct of its business as presently
conducted, all in accordance with customary and prudent business practices, (c)
engage only in the business in which it is engaged as of the Agreement Date and
related businesses that in the Agent's reasonable judgment are closely related
thereto, (d) comply with all Applicable Laws, (e) pay or discharge when due (or
as permitted by the Security Agreement) all Taxes owing by it or imposed upon
its property (for the purposes of this clause, such Taxes shall be deemed to be
due on the date after which they become delinquent), and all liabilities which
might become a Lien on any of its properties, (f) take all action and obtain all
consents and Governmental Approvals required so that its obligations under the
Loan Documents will at all times be valid and binding and enforceable in
accordance with their respective terms, and (g) obtain and maintain all
licenses, permits and approvals of Governmental Authorities and as are required
for the conduct of its business as presently conducted..

     Section 5.02 Insurance. Maintain insurance with responsible insurance
companies against such risks and in such amounts as is customarily maintained by
similar businesses, as may be required by the Security Documents or by
Applicable Law, or as may be reasonably requested by the Agent.

     Section 5.03 Use of Proceeds. Use each Loan only for general corporate
purposes (including working capital and capital expenditures) and refrain from
using proceeds of any Loan to purchase or carry, or to reduce or retire or
refinance any credit incurred to purchase or carry, any margin stock (within the
meaning of Regulation U) or to extend credit to others for the purpose of
purchasing or carrying any margin stock (if requested by the Agent, the Borrower
shall furnish to the Agent statements in conformity with the requirements of
Federal Reserve Form U-1 referred to in Regulation U).

     Section 5.04 Covenants Extending to Other Persons. Cause each Subsidiary to
do with respect to such Subsidiary, its business and assets, each of the things
required of the Borrower in sections 5.01 through 5.03 inclusive.




                                       33
<PAGE>   40

     Section 5.05 New Subsidiaries. As soon as practicable but in any event
within 30 days of any acquisition or substantive beginning of operations for any
newly created Subsidiary, cause to be delivered to the Agent for the benefit of
the Banks each of the following:

          (a) a Guaranty Agreement and Subsidiary Security Agreement executed by
such Subsidiary in the forms of Exhibit F and Exhibit G, respectively;

          (b) an opinion of counsel to such Subsidiary dated as of the date of
delivery of the aforesaid Guaranty Agreement and addressed to the Agent and the
Banks, comparable in form and substance to the opinion delivered pursuant to
section 3.01(d) and otherwise reasonably acceptable to the Agent;

          (c) all other items that would have to have been delivered with
respect to such Subsidiary pursuant to section 3.01 had such Subsidiary been a
Credit Party as of the Closing Date.

Section 6. CERTAIN NEGATIVE COVENANTS

     Until the Agreement Termination Date, unless the Required Banks shall
otherwise consent in writing, the Borrower shall not, and shall not permit any
Subsidiary to:

     Section 6.01 Net Worth. Permit Net Worth to be less than (i) $88,000,000 at
December 31, 1997 and at the Closing Date and (ii) as at the last day of each
succeeding fiscal quarter of the Borrower and until (but excluding) the last day
of the next following fiscal quarter of the Borrower, the sum of (A) the amount
of net worth required to be maintained pursuant to this section 6.01 as at the
end of the immediately preceding fiscal quarter, plus (B) 85% of the net income
(with no reduction for net losses during any period) for the fiscal quarter of
the Borrower ending on such day plus (C) 100% of the aggregate Net Proceeds of
the issuance of equity securities or other capital investments.

     Section 6.02 Funded Debt to EBITDA Ratio. Permit the ratio of Funded Debt
as at the end of any Four-Quarter Period to EBITDA for such Four-Quarter Period
to exceed 2.50 to 1.0.

     Section 6.03 Fixed Charge Coverage Ratio. Permit the ratio of (a) the sum
of EBITDA for any Four-Quarter Period plus Rents Expense for such Four-Quarter
Period to (b) the sum of interest expense for such Four-Quarter Period plus
Rents Expense for such Four-Quarter Period plus income tax expense for such
Four-Quarter Period plus 20% of Funded Debt outstanding as of the last day of
the applicable Four-Quarter Period to be less than 2.00 to 1.00 as of the last
day of each Four- Quarter Period.

     Section 6.04 Capital Expenditures. Make or become committed to make Capital
Expenditures which exceed in the aggregate (on a noncumulative basis, with the
effect that amounts not expended in any Fiscal Year may not be carried forward
to a subsequent period) $30,000,000 in Fiscal Year 1998 and $35,000,000 in any
later Fiscal Year.

     Section 6.05 Funded Debt to Capitalization. Permit the ratio of total
Funded Debt to Total Capitalization to exceed .50 to 1.0.




                                       34

<PAGE>   41

     Section 6.06 Funded Debt. Incur, create, assume or permit to exist any
Funded Debt, however evidenced, except:

          (a) Funded Debt existing as of the Closing Date as set forth in
Schedule 4.11; provided, none of the instruments and agreements evidencing or
governing any such Funded Debt shall be amended, modified or supplemented in any
material respects after the Closing Date to change any terms of subordination,
repayment or rights of conversion, put, exchange or other rights from such terms
and rights as in effect on the Closing Date;

          (b) the Obligations and Rate Hedging Obligations;

          (c) the endorsement of negotiable instruments for deposit or
collection or similar transactions in the ordinary course of business;

          (d) Funded Debt incurred in connection with Acquisitions permitted
under section 6.12; and

          (e) Funded Debt incurred to purchase property, plant and equipment of
the Borrower and its Subsidiaries in a cumulative amount not to exceed
$10,000,000.

     Section 6.07 Liens. Incur, create or permit to exist any Lien with respect
to any property or assets now owned or hereafter acquired by the Borrower or any
Subsidiary, other than the following "Permitted Liens":

          (a) Liens existing as of the date hereof as set forth in Schedule
6.07;

          (b) Liens imposed by law for taxes, assessments or charges of any
Governmental Authority for claims which either are not yet due or which are
being contested in good faith by appropriate proceedings diligently conducted
and with respect to which adequate reserves or other appropriate provisions are
being maintained in accordance with Generally Accepted Accounting Principles;

          (c) statutory and contractual Liens of landlords and Liens of
carriers, warehousemen, mechanics, materialmen and other Liens imposed by law or
created in the ordinary course of business for amounts either which are not yet
due or which are being contested in good faith by appropriate proceedings
diligently conducted and with respect to which adequate reserves or other
appropriate provisions are being maintained in accordance with Generally
Accepted Accounting Principles;

          (d) Liens incurred or deposits made in the ordinary course of business
(including without limitation surety bonds and appeal bonds) in connection with
workers' compensation, Taxes, unemployment insurance and other types of social
security benefits or to secure the performance of tenders, bids, leases,
contracts (other than for the repayment of Debt), statutory obligations and
other similar obligations or arising as a result of progress payments under
government contracts;




                                       35

<PAGE>   42

          (e) easements (including reciprocal easement agreements and utility
agreements), rights-of-way, covenants, consents, reservations, encroachments,
variations and zoning and other restrictions, charges or encumbrances (whether
or not recorded), which do not interfere materially with the ordinary conduct of
the business of the Borrower and its Subsidiaries taken as a whole and which do
not materially detract from the value of the property to which they attach or
materially impair the use thereof to the Borrower and its Subsidiaries taken as
a whole; and

          (f) Liens securing Funded Debt permitted under section 6.06(d) and (e)
provided that such Lien extends only to the property acquired with the proceeds
of such Funded Debt.

     Section 6.08 Transfer of Assets. Sell, lease, transfer or otherwise dispose
of any assets of the Borrower or any Subsidiary (including any ownership
interest in any Material Subsidiary) other than (a) dispositions of inventory in
the ordinary course of business, (b) dispositions of equipment or real property
which, in the aggregate during any Fiscal Year, have a fair market value or book
value, whichever is less, of $5,000,000 or less and is not replaced by equipment
having at least equivalent value, (c) dispositions of property that is
substantially worn, damaged, obsolete or, in the judgment of the Borrower, no
longer best used or useful in its business or that of any Subsidiary, (d)
transfers of assets necessary to give effect to merger or consolidation
transactions permitted by section 6.10, (e) subleases of offices or other
facilities of Borrower or its Subsidiaries no longer used in their business, and
(f) transfers of any assets in connection with any sale and leaseback or other
financing of the Borrower's facility known as "The Harland Building."

     Section 6.09 Investments. Purchase, own, invest in or otherwise acquire,
directly or indirectly, any stock or other securities, or make or permit to
exist any investment whatsoever in any other Person or permit to exist any loans
or advances to any Person, except that the Borrower may maintain investments or
invest in:

          (a) securities of any Person acquired in an Acquisition permitted
hereunder;

          (b) Eligible Securities;

          (c) investments in Persons existing as of the date hereof as set forth
in Schedule 6.09;

          (d) loans and advances to employees and independent contractors of
Borrower or its Subsidiaries not in excess of $250,000.00 in the aggregate;

          (e) accounts receivable arising and trade credit granted in the
ordinary course of business and any securities or other assets received in
satisfaction or partial satisfaction thereof in connection with accounts of
financially troubled account debtors to the extent reasonably necessary in order
to prevent or limit loss; and

          (f) investments in Subsidiaries which are Guarantors.




                                       36

<PAGE>   43

     Section 6.10 Merger and Consolidation. (a) Consolidate with or merge into
any other Person, or (b) permit any other Person to merge into it, or (c)
liquidate, wind-up or dissolve or sell, transfer or lease or otherwise dispose
of all or a substantial part of its assets; provided, however, (i) any
Subsidiary of the Borrower may merge, sell, transfer, lease or otherwise dispose
of, all or substantially all of its assets into or consolidate with the Borrower
or any wholly-owned Subsidiary of the Borrower, (ii) any Subsidiary may
liquidate, windup or dissolve so long as all of its assets (subject to its
liabilities) are transferred to Borrower or to another Subsidiary, and (iii) any
other Person may merge into or consolidate with the Borrower or any wholly-owned
Subsidiary and any Subsidiary may merge into or consolidate with any other
Person in order to consummate an Acquisition permitted by section 6.12, provided
further, that any resulting or surviving entity shall execute and deliver such
agreements and other documents, including a Guaranty Agreement, and take such
other action as the Agent may require to evidence or confirm its express
assumption of the obligations and liabilities (if any) of its predecessor
entities under the Loan Documents.

     Section 6.11 Restricted Payments. Make or agree to make any Restricted
Payment or apply or set apart any of their assets therefor.

     Section 6.12 Acquisitions. Enter into any Contract, binding commitment or
other binding arrangement providing for any Acquisition, or solicit the tender
of securities or proxies in respect thereof in order to effect any Acquisition,
unless (i) the Person to be (or whose assets are to be) acquired does not oppose
such Acquisition and the line or lines of business of the Person to be acquired
are substantially the same as the Borrower or any of its Subsidiaries, (ii) the
Cost of Acquisition (excluding out-of-pocket transaction costs for services and
expenses of attorneys, accountants, and other consultants incurred in effecting
such transaction and other similar transactions and closing costs so incurred,
all of which may be paid in cash) does not exceed $3,000,000 and is paid
entirely in stock, and (iii) an Authorized Representative shall have furnished
the Agent with a certificate to the effect that no Default or Event of Default
shall have occurred and be continuing either immediately prior to or immediately
after giving effect to such Acquisition and the Borrower shall have furnished to
the Agent (A) pro forma historical financial statements as of the end of the
most recently completed fiscal period of the Borrower (whether quarterly or year
end) giving effect to such Acquisition and assuming that any Debt incurred to
effect such Acquisition shall be deemed to have been outstanding during the
Four-Quarter Period preceding such Acquisition and to have borne a rate of
interest during such period equal to that rate in existence at the date of
determination and (B) a certificate in form and substance satisfactory to the
Agent prepared on a historical pro forma basis giving effect to such Acquisition
as of the most recent fiscal quarter of the Borrower then ended, which
certificate shall demonstrate that no Default or Event of Default would exist
immediately after giving effect thereof, and (iii) the Person acquired shall be
a Subsidiary, or be merged into or with the Borrower or one of its Subsidiaries,
immediately upon consummation of the Acquisition (or if assets are being
acquired, the acquiror shall be the Borrower or a Subsidiary).

     Section 6.13 Transactions with Affiliates. After the date hereof, enter
into any transaction, including without limitation the purchase, sale, lease or
exchange of property, real or personal, or the rendering of any service, with
any Affiliate of the Borrower, except (a) that such Persons may render services
to the Borrower or its Subsidiaries for compensation at the same rates generally
paid by Persons engaged in the same or similar businesses for the same or
similar services or as may 



                                       37

<PAGE>   44

otherwise be approved by a majority vote of the Compensation Committee of the
Borrower's Board of Directors, (b) that the Borrower or any Subsidiary may
render services to such Persons for compensation at the same rates generally
charged by the Borrower or such Subsidiary and (c) in either case in the
ordinary course of business and pursuant to the reasonable requirements of the
Borrower's (or any Subsidiary's) business consistent with past practice of the
Borrower and its Subsidiaries and upon fair and reasonable terms no less
favorable to the Borrower (or any Subsidiary) than would be obtained in a
comparable arm's-length transaction with a Person not an Affiliate.
Notwithstanding anything to the contrary contained herein, any transaction or
agreement with an Affiliate in connection with such Affiliate's employment or
compensation (including salary, bonus, stock options and other benefits) payable
or provided by the Borrower which is approved by the Borrower's Compensation
Committee comprised of at least a majority of independent Directors shall be
deemed to have satisfied the requirements of items (a), (b) and (c), above.

     Section 6.14 Compliance with ERISA. With respect to any Pension Plan,
Employee Benefit Plan or Multiemployer Plan:

          (a) permit the occurrence of any Termination Event which would result
in a material liability on the part of the Borrower or any ERISA Affiliate to
the PBGC; or

          (b) permit the present value of all benefit liabilities under all
Pension Plans to exceed the current value of the assets of such Pension Plans
allocable to such benefit liabilities; or

          (c) permit any material accumulated funding deficiency (as defined in
Section 302 of ERISA and Section 412 of the Code) with respect to any Pension
Plan, whether or not waived; or

          (d) fail to make any contribution or payment to any Multiemployer Plan
which the Borrower or any ERISA Affiliate may be required to make under any
agreement relating to such Multiemployer Plan, or any law pertaining thereto; or

          (e) engage, or permit the Borrower or any ERISA Affiliate to engage,
in any prohibited transaction under Section 406 or ERISA or Sections 4975 of the
Code for which a civil penalty pursuant to Section 502(i) of ERISA or a tax
pursuant to Section 4975 of the Code may be imposed and which would reasonably
be expected to result in a Material Adverse Effect; or

          (f) permit the establishment of any Employee Benefit Plan providing
post-retirement welfare benefits or establish or amend any Employee Benefit Plan
which establishment or amendment could result in liability to the Borrower or
any ERISA Affiliate or increase the obligation of the Borrower or any ERISA
Affiliate to a Multiemployer Plan where such establishment or amendment would
reasonably be expected to result in a Material Adverse Effect; or

          (g) fail, or permit the Borrower or any ERISA Affiliate to fail, to
establish, maintain and operate each Employee Benefit Plan in compliance in all
material respects with the 



                                       38

<PAGE>   45

provisions of ERISA, the Code and all other applicable laws and regulations and
interpretations thereof.

     Section 6.15 Fiscal Year. Change its Fiscal Year or that of any Subsidiary.

     section 6.16 Dissolution, etc. Wind up, liquidate or dissolve (voluntarily
or involuntarily) or commence or suffer any proceedings seeking any such winding
up, liquidation or dissolution, except as to any Subsidiary to the extent
permitted under section 6.10.

     Section 6.17 Limitations of Sales and Leasebacks. Enter into any
arrangement with any Person providing for the leasing by the Borrower or any
Subsidiary of real or personal property, whether now owned or hereafter acquired
in a related transaction or series of related transactions, which has been or is
to be sold or transferred by the Borrower or any Subsidiary to such Person or to
any other Person to whom funds have been or are to be advanced by such Person on
the security of such property or rental obligations of the Borrower or any
Subsidiary, except in connection with the Borrower's facilities known as "The
Harland Building."

     Section 6.18 Change in Control. Cause or permit to exist or occur any
Change of Control.

     Section 6.19 Negative Pledge Clauses. Enter into or cause, suffer or permit
to exist any agreement with any Person other than the Agent and the Banks
pursuant to this Agreement or any other Loan Documents which prohibits or limits
the ability of the Borrower or any Subsidiary to create, incur, assume or suffer
to exist any Lien upon any of its property, except in connection with liens
permitted under section 6.07.

     Section 6.20 Customer Lists and Tradenames. Sell, assign, encumber or
otherwise dispose of any of its customer lists or any tradename at any time used
by it, except for the licensing thereof in the ordinary course of business.

     Section 6.21 Circumvention. Do anything indirectly that this Agreement
would prohibit its doing directly.

Section 7. INFORMATION

     Section 7.01 Financial Statements and Information to be Furnished. Until
the Agreement Termination Date, the Borrower shall deliver to the Agent and each
Bank:

          (a) Quarterly Financial Statements; Officer's Certificate. As soon as
available and in any event within 45 days after the end of each of the first
three quarters of each Fiscal Year, (i) consolidated balance sheets of the
Borrower and its Subsidiaries as at the end of such quarter, and the related
consolidated statements of income, and cash flows for such quarter and for the
period from the beginning of the then current Fiscal Year through the end of
such reporting period, and accompanied by a certificate of an Authorized
Representative to the effect that such financial statements present fairly the
financial position of the Borrower and its Subsidiaries as of the end of such
fiscal period and the results of their operations and the changes in their
financial position for 




                                       39

<PAGE>   46

such fiscal period, in conformity with the standards set forth in section
7.02(b) with respect to interim financial statements, and (ii) a certificate of
an Authorized Representative containing computations for such quarter comparable
to that required pursuant to section 7.01(b)(ii).

          (b) Year-End Statement; Accountants' and Officer's Certificates. As
soon as available and in any event within 90 days after the end of each Fiscal
Year, (i) consolidated balance sheets of the Borrower and its Subsidiaries as at
the end of each Fiscal Year, and the notes thereto, and the related consolidated
statements of income, shareholders' equity and cash flows, and the respective
notes thereto, for such Fiscal Year, setting forth comparative financial
statements for the preceding Fiscal Year, all prepared in accordance with
Generally Accepted Accounting Principles applied on a Consistent Basis and
containing, with respect to the consolidated financial statements, opinions of
Coopers & Lybrand LLP, or other such independent certified public accountants of
national standing selected by the Borrower and reasonably acceptable to the
Agent, which are unqualified as to the scope of the audit performed and as to
the "going concern" status of the Borrower and without any exception not
acceptable to the Banks, and (ii) a certificate signed by an Authorized
Representative and demonstrating compliance with sections 6.01, 6.02, 6.03,
6.04 and 6.05.

          (c) SEC Materials; Management Letters. Promptly upon their becoming
available to the Borrower, a copy of (i) all Form 10-Qs, 10-Ks and other regular
or special reports or effective registration statements which the Borrower or
any Subsidiary shall file with the Securities and Exchange Commission (or any
successor thereto) or any securities exchange, (ii) any proxy statement
distributed by the Borrower or any Subsidiary to its shareholders, bondholders
or the financial community in general, and (iii) any management letters
submitted to the Borrower or any Subsidiary by independent accountants in
connection with the annual audit of the Borrower or any Subsidiary.

          (d)  Additional Materials.

               (i) Promptly upon the sending thereof, copies of all notices,
reports and other communications from the Borrower to any of its shareholders or
securities holders generally;

               (ii) Promptly upon the Borrower's becoming aware thereof, notice
of each federal statutory Lien, tax or other state or local government Lien or
other Lien (other than the Security Interests or Permitted Liens) filed against
the property of the Borrower or any Subsidiary;

               (iii) Within 20 Business Days after the end of every month, a
report of the Borrower's receivable agings certified by an Authorized
Representative;

               (iv) Within 20 Business Days after the end of every month, a
schedule of the Borrower's inventory certified by an authorized officer of the
Borrower and indicating, with respect to any such inventory, the location
thereof;

               (v) On the 20th day of each month (or, if the Agent or the
Required Banks so request, on a more frequent basis), a Borrowing Base
Certificate;




                                       40

<PAGE>   47

               (vi) Within 15 days after the financial statements referred to in
section 7.01(b) are due, projections for the Borrower's balance sheet and profit
and loss statement for the next fiscal year, with monthly details;

               (vii) From time to time and within a reasonable time after
request of the Agent, such data, certificates, reports, statements, documents or
further information regarding this Agreement, any other Loan Document, any Loan,
any Collateral or any other transaction contemplated hereby, or the business,
assets, liabilities, financial condition, results of operations or business
prospects of the Borrower or the Subsidiaries, as the Agent or the Required
Banks may reasonably request, in each case in form and substance, with a degree
of detail, and certified in a manner reasonably satisfactory to the Agent and
the Required Banks.

          (e) Notice of Defaults, Litigation and other Matters. Promptly after
its occurrence, notice of: (i) any Default; (ii) the commencement of any action,
suit or proceeding or investigation in any court or before any arbitrator of any
kind or by or before any Governmental Authority or non-governmental body against
or in any other way relating adversely to or affecting (A) the Borrower, any
Subsidiary or any of their respective businesses or properties, that, if
adversely determined, (1) singly would result in liability more than $250,000.00
(whether or not covered by insurance) or (2) in the aggregate for the Borrower
and the Subsidiaries would result in liability more than $500,000.00 (whether or
not covered by insurance) or (3) otherwise might, singly or in the aggregate,
have a Materially Adverse Effect, or (B) in any material way this Agreement or
the other Loan Documents or any transaction contemplated hereby or thereby;
(iii) any amendment of the certificate of incorporation or bylaws of the
Borrower; and (iv) any significant development in any lawsuits described in
Schedule 4.06.

     Section 7.02 Accuracy of Financial Statements and Information.

          (a) Historical Financial Statements. The Borrower hereby represents
and warrants to the Banks and the Agent: (i) that the financial statements
heretofore furnished to the Agent and listed in Schedule 7.02(a), are complete
and correct and present fairly in all material respects, in accordance with
Generally Accepted Accounting Principles applied on a Consistent Basis
throughout the periods involved, the consolidated financial position of the
Borrower as at their respective dates and the consolidated results of
operations, retained earnings and, as applicable, the changes in financial
position or cash flows of the Borrower for the respective periods to which such
statements relate, and (ii) that, except as disclosed or reflected in such
financial statements, the Borrower has no liabilities, contingent or otherwise,
nor any unrealized or anticipated losses as of the respective date(s) of such
financial statements and required to be included in such financial statements,
that, singly or in the aggregate, have had or could reasonably be expected to
have a Materially Adverse Effect.

          (b) Future Financial Statements. All financial statements delivered
pursuant to section 7.01, shall be complete and correct and present fairly in
all material respects, in accordance with Generally Accepted Accounting
Principles applied on a Consistent Basis, the consolidated financial position of
the Borrower, as at their respective dates and the consolidated results of
operations, retained earnings, and consolidated cash flows of the Borrower for
the respective periods to which 



                                       41

<PAGE>   48

such statements relate, and the furnishing of the same to the Banks shall
constitute a representation and warranty by the Borrower made on the date the
same are furnished to the Banks to that effect and to the further effect that,
except as disclosed or reflected in such financial statements, as at the
respective dates thereof, the Borrower and its Subsidiaries had no liability,
contingent or otherwise, nor any unrealized or anticipated loss as of the
respective date(s) of such financial statements and required to be included in
such financial statements, that, singly or in aggregate, has had or could
reasonably be expected to have a Materially Adverse Effect.

          (c) Historical Information. The Borrower hereby represent and warrants
to the Banks and the Agent that all Information furnished to the Banks or the
Agent by or on behalf of the Borrower prior to the Agreement Date in connection
with or pursuant to this Agreement and the relationship established hereunder,
at the time the same was so furnished, but in the case of Information dated as
of a prior date, as of such date, (i) in the case of any such prepared in the
ordinary course of business, was complete and correct in all material respects
in the light of the purpose prepared, and, in the case of any such the
preparation of which was requested by the Agent, was complete and correct in all
material respects to the extent necessary to give the Banks true and accurate
knowledge of the subject matter thereof, (ii) did not contain any untrue
statement of a material fact, and (iii) did not omit to state a material fact
necessary in order to make the statements contained therein not misleading in
the light of the circumstances under which they were made. Provided, however,
that with respect to plans, projections and forecasts of future events or future
financial results, all of which Borrower represents were prepared to the best of
Borrower's knowledge, the Borrower does not represent or warrant the achievement
of the future results or the occurrence of the future events.

          (d) Future Information. All Information furnished to the Banks or the
Agent by or on behalf of the Borrower, on and after the Agreement Date in
connection with or pursuant to this Agreement or in connection with or pursuant
to any amendment or modification of, or waiver under, this Agreement, shall, at
the time the same is so furnished, but in the case of Information dated as of a
prior date, as of such date, (i) in the case of any such prepared in the
ordinary course of business, be complete and correct in all material respects in
the light of the purpose prepared, and, in the case of any such required by the
terms of this Agreement or the preparation of which was requested by the Banks,
or the Agent, be complete and correct in all material respects to the extent
necessary to give the Banks true and accurate knowledge of the subject matter
thereof, (ii) not contain any untrue statement of a material fact, and (iii) not
omit to state a material fact necessary in order to make the statements
contained therein not misleading, and the furnishing of the same to the Banks or
the Agent shall constitute a representation and warranty by the Borrower made on
the date the same are furnished to the Banks or the Agent to the effect
specified in clauses (i), (ii) and (iii). Provided, however, that with respect
to plans, projections and forecasts of future events or future financial
results, all of which Borrower represents were prepared to the best of
Borrower's knowledge, the Borrower does not represent or warrant the achievement
of the future results or the occurrence of the future events.

     Section 7.03 Additional Agreements Relating to Disclosure. From the
Agreement Date until the Agreement Termination Date, the Borrower shall:





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<PAGE>   49

          (a) Accounting Methods and Financial Records. Maintain a system of
accounting, and keep such books, records and accounts (which shall be true and
complete), as may be required or necessary to permit (i) the preparation of
financial statements required to be delivered pursuant to section7.01 and (ii)
the determination of the Borrower's compliance with the terms of this Agreement
and the other Loan Documents.

          (b) Visits and Inspections. Permit representatives (whether or not
officers or employees) of the Agent, from time to time during normal business
hours, and as often as may be reasonably requested, to (i) visit and inspect any
properties of the Borrower and any Subsidiary, (ii) inspect and make extracts
from its books and records (including but not limited to management letters
prepared by the Borrower's independent accountants) and its customer lists,
(iii) discuss with principal officers of the Borrower and the Borrower's
independent accountants the businesses, assets, liabilities, financial
conditions, results of operations and business prospects of the Borrower and any
Subsidiary and (iv) inspect the Collateral and the premises upon which any of
the Collateral is located, and verify the amount, quality, quantity, value and
condition of, or any other matter relating to, the Collateral. In the event that
any of the Collateral is under the exclusive control of any third party, the
Borrower shall cause such parties to make such inspection rights available to
the Agent.

Section 8. DEFAULT

     Section 8.01 Events of Default. Each of the following shall constitute an
Event of Default, whatever the reason for such event and whether it shall be
voluntary or involuntary, or within or without the control of the Borrower, or
be effected by operation of law or pursuant to any judgment or order of any
court or any order, rule or regulation of any Governmental Authority or
quasi-governmental body:

          (a) The Borrower shall fail to pay any amount in respect of principal
of a Loan when and as due (whether at maturity, by reason of notice of
prepayment, acceleration or otherwise) in accordance with the terms of this
Agreement and the Notes; or the Borrower shall fail to pay any amount owing in
respect of interest, fees, commissions or other charges due under this Agreement
or any other Loan Document, when and as due (whether as stated, by reason of
notice of prepayment or acceleration or otherwise) in accordance with the terms
of this Agreement or such other Loan Documents; or

          (b) Any Representation and Warranty shall at any time prove to have
been incorrect or misleading in any material respect when made; or

          (c) The Borrower or any Guarantor shall default in the performance or
observance of any term, covenant, condition or agreement contained in this
Agreement other than one described in clauses (a), (b), (f), (i), (j), (k), (l),
(m), (n), or (o) of this section8.01 and such default shall remain uncured for a
period of 30 days; or

          (d) The Borrower shall fail to pay, in accordance with its terms and
when due and payable, after giving effect to any notice, cure or grace periods,
the principal of or interest on any Funded Debt having an aggregate outstanding
balance in excess of $100,000 (other than the 



                                       43

<PAGE>   50

Obligations), or the maturity of any such Funded Debt, in whole or in part,
shall have been accelerated, or any such Funded Debt, in whole or in part, shall
have been required to be prepaid prior to the stated maturity thereof, in
accordance with the provisions of any Contract evidencing, providing for the
creation of or concerning such Funded Debt or, if any event shall have occurred
and be continuing that would permit any holder or holders of such Funded Debt,
any trustee or agent acting on behalf of such holder or holders or any other
Person so to accelerate such maturity or require any such prepayment; or

          (e) A default shall occur and be continuing under any Contract (other
than a Contract relating to Funded Debt to which clause (d) of this section 8.01
is applicable) binding upon the Borrower, except such a default that, together
with all other such defaults, has not had and will not have a Materially Adverse
Effect on (i) the Borrower or (ii) the Loan Documents or the Obligations; or

          (f) (i) Any Credit Party shall (A) commence a voluntary case under the
Federal bankruptcy laws (as now or hereafter in effect) or under any other
bankruptcy or insolvency law of any jurisdiction , (B) file a petition seeking
to take advantage of any other laws, domestic or foreign, relating to
bankruptcy, insolvency, reorganization, winding up or composition or adjustment
of debts, (C) consent to, or fail to contest in a timely and appropriate manner,
any petition filed against it in an involuntary case under such bankruptcy laws
or other laws, (D) apply for, or consent to, or fail to contest in a timely and
appropriate manner, the appointment of, or the taking of possession by, a
receiver, custodian, trustee or liquidator of itself or of a substantial part of
its assets, domestic or foreign, (E) admit in writing its inability to pay, or
generally not be paying, its debts (other than those that are the subject of
bona fide disputes) as they become due, (F) make a general assignment for the
benefit of creditors, or (G) take any corporate action for the purpose of
effecting any of the foregoing; or

               (ii) A case or other proceeding shall be commenced against any
Credit Party in any court of competent jurisdiction seeking (A) relief under the
Federal bankruptcy laws (as now or hereafter in effect) or under any other laws,
domestic or foreign, relating to bankruptcy, insolvency, reorganization, winding
up or adjustment of debts, or (B) the appointment of a trustee, receiver,
custodian, liquidator or the like of such Credit Party of all or any substantial
part of the assets, domestic or foreign, of such Credit Party or, and, in each
case, such case or proceeding shall continue undismissed or unstayed for a
period of 60 days, or an order granting the relief requested in such case or
proceeding against such Credit Party (including, but not limited to, an order
for relief under such Federal bankruptcy laws) shall be entered; or

          (g) (i) A judgment or order for the payment of money in an amount that
(A) individually, exceeds by $250,000.00 or (B) when aggregated with all other
unpaid judgments outstanding against the Credit Parties, exceeds by $500,000.00,
the amount of insurance coverage applicable thereto shall be entered against the
Borrower by any court and (ii) either (A) such judgment or order shall continue
undischarged and/or unbonded or unstayed for a period of 30 days or (B)
enforcement proceedings shall have been commenced upon such judgment or order;
or



                                       44


<PAGE>   51
 
          (h) Any Security Interest shall fail or cease to be fully perfected,
enforceable in accordance with its terms, and prior to the rights of all third
parties (except for the Permitted Liens) or any loss, theft, damage or
destruction of any item or items of Collateral occurs which either (i) has or is
reasonably likely to have a Material Adverse Effect or (ii) materially and
adversely affects the operation of the Borrower's business and is not covered by
insurance as required therein; or

          (i) Any material provision of any Loan Document, or any portion of any
obligation for the payment of money under any Loan Document, shall fail or cease
to be in full force and effect, or any Credit Party shall make any written
statement or bring any action challenging the enforceability or binding effect
of any of the Loan Documents or any of the Security Interests; or

          (j) The dissolution of the Borrower shall occur; or

          (k) Any Change of Control shall occur; or

          (l) The Borrower or any Subsidiary shall engage in any conduct or
activity that is illegal or there shall be filed against any Credit Party any
criminal action, suit or proceeding under any federal or state racketeering
statute (including without limitation the Racketeer Influenced and Corrupt
Organization Act of 1970), which action, suit or proceeding is not dismissed
within 120 days and could result in a Material Adverse Effect; or

          (m) All or any part of the property of any Credit Party is
nationalized, expropriated, seized or otherwise appropriated, or custody or
control of such property or of any Credit Party shall be assumed by any
Governmental Authority or any court of competent jurisdiction at the instance of
any Governmental Authority and the same has or is reasonably likely to have a
Material Adverse Effect, unless the same is being contested in good faith by
proper proceedings diligently pursued and a stay of enforcement is in effect; or

          (n) The Borrower or any other Credit Party breaches any of the
material terms or conditions of any agreement under which any Rate Hedging
Obligation is created and such material breach continues beyond any applicable
grace period, or any action is taken by the Borrower or any other Credit Party
to discontinue (except with the consent of the Agent and NationsBank if it is a
counterparty to such agreement) or assert the invalidity or unenforceability of
any such agreement or Rate Hedging Obligation; or

          (o)  There occurs any event which has or is reasonably likely to have
a Material Adverse Effect in the sole opinion of the Agent.

     Section 8.02 Remedies Upon Event of Default. Upon and at any time after
occurrence of any Event of Default (other than one specified in section 8.01(f))
involving the Borrower), the Agent may and, if requested to by the Required
Banks, shall, do any or all of the following: (a) declare, in whole or, from
time to time, in part, by notice to the Borrower, the principal of, interest on
and any other components of the Obligations to be, and the same shall thereupon
become, due and payable to the Banks and/or the Agent, and (b) terminate, in
whole or, from time to time, in part, by notice to the Borrower, each Bank's
Commitment. Upon the occurrence of an Event of Default specified in




                                       45

<PAGE>   52
 
Section 8.01(f) involving the Borrower, automatically and without any notice,
(a) the Obligations shall be due and payable in full and (b) each Bank's
Commitment shall terminate. Presentment, demand, protest, and all notices of any
kind (other than notices expressly provided for in this section 8) are hereby
expressly waived. The remedies specified in this section 8.02 shall be in
addition to and not in limitation of the remedies set forth elsewhere herein and
in the other Loan Documents or provided by Applicable Law

     Section 8.03 Application of Funds After Default. Any funds received by the
Banks or the Agent for the benefit of the Banks with respect to any Obligations
after the Credit Termination Date, including proceeds of the Collateral, shall
be applied as follows: (i) first, to reimburse to the Agent all unreimbursed
costs and expenses paid or incurred by the Agent that are payable or
reimbursable by the Borrower or any Subsidiary hereunder or under the Security
Documents; (ii) second, to reimburse the Banks pro rata for any amounts due to
the Banks under section 11.15; (iii) third, to reimburse to the Banks pro rata
all unreimbursed costs and expenses paid or incurred by the Banks (including
costs and expenses incurred by the Agent as a Bank that are not reimbursable as
provided in the preceding clauses) that are payable or reimbursable by the
Borrower or any Subsidiary hereunder; (iv) fourth, to the payment of accrued and
unpaid fees due hereunder and all other amounts due hereunder (other than the
Loans and interest accrued thereon); (v) fifth, to the payment of the Loans of
each of the Banks and interest accrued thereon (which payments shall be pro rata
to each of the Banks in accordance with the amount of the Loans outstanding) and
to the payment (pari passu with the foregoing) of any Rate Hedging Obligations;
(vi) sixth, to the payment of the other obligations. Any remaining amounts shall
be paid to the Borrower or such other Persons as shall be legally entitled
thereto. Except as expressly provided otherwise herein, the Banks may apply, and
reverse and reapply, payments and proceeds of the Collateral to the Obligations
in such order and manner as the Banks determine in their absolute discretion.

Section 9. CHANGES IN CIRCUMSTANCES; YIELD MAINTENANCE; AND ILLEGALITY

     Section 9.01 Increased Costs or Reduced Returns. If, after the Agreement
Date, any Regulatory Change, or compliance by any Bank (or its Lending Office)
with any request or directive (whether or not having the force of law) of any
Governmental Authority, central bank or comparable agency:

          (a) subjects such Bank (or its Lending Office) to any Tax with respect
to any LIBOR Rate Loans or its obligation to make LIBOR Rate Loans, or change
the basis of taxation of any amounts payable to such Bank (or its Lending
Office) under this Agreement in respect of any LIBOR Rate Loans (other than
Taxes imposed on the overall net income of such Bank by the jurisdiction in
which such Bank has its principal office of such Lending Office);

          (b) imposes, modifies, or deems applicable any reserve, special
deposit, assessment, or similar requirement (other than the reserve requirement
utilized in the determination of the Adjusted LIBOR Rate) relating to any
extensions of credit or other assets of, or any deposits with or other
liabilities or commitments of, such Bank (or its Lending Office), including the
Commitment of such Bank hereunder; or




                                       46

<PAGE>   53

          (c) imposes on such Bank (or its Lending Office) or the London
interbank market any other material adverse condition affecting any of its
material obligations or rights under this Agreement, its Commitment or its Notes
or any of such extensions of credit or liabilities or commitments;

and the result of any of the foregoing is to increase the cost to such Bank (or
its Lending Office) of making, converting into, continuing, or maintaining any
Loans or to reduce any sum received or receivable by such Bank (or its Lending
Office) under this Agreement or its Note with respect to any Loans, then the
Borrower shall pay to such Bank on demand such amount or amounts as will
compensate such Bank for such increased cost of reduction. If any Bank requests
compensation by the Borrower under this section 9.01, the Borrower may, by
notice to such Bank (with a copy to the Agent) suspend the obligation of such
Bank to make or continue Loans of the Type with respect to which such
compensation is requested, or to convert Loans of any other Type into Loans of
such Type, until the event or condition giving rise to such request ceases to be
in effect (in which case the provisions of section 9.07 shall be applicable);
provided, however, that such suspension shall not affect the right of such Bank
to receive compensation so requested.

     Section 9.02 Capital Adequacy. If, after the Agreement Date, any Bank shall
have determined that any Regulatory Change regarding, or any request or
directive regarding, capital adequacy (whether or not having the force of law)
of any Governmental Authority, central bank or comparable agency has or would
have the effect of reducing the rate of return on the capital of such Bank or
any corporation controlling such Bank as a consequence of such Bank's
obligations hereunder to a level below that which such Bank or such corporation
could have achieved but for such Regulatory Change, request or directive (taking
into consideration its policies with respect to capital adequacy), then from
time to time upon demand the Borrower shall pay to such Bank such additional
amount or amounts as will compensate such Bank for such reduction or, in the
alternative, Borrower may elect to satisfy in full all of the Obligations and to
terminate this Agreement, provided that Borrower pays to each Bank all amounts
owed up to the date of termination.

     Section 9.03 Notice to Borrower. Each Bank shall promptly notify the
Borrower and the Agent of any event of which it has knowledge, occurring after
the date hereof, which will entitle such Bank to compensation pursuant to
section 9.01 or section 9.02 and shall designate a different Lending Office if
such designation will avoid the need for, or reduce the amount of, such
compensation and will not, in the judgment of such Bank, be otherwise
disadvantageous to it. Any Bank claiming compensation under section 9.01 or
section 9.02 shall furnish to the Borrower and the Agent a reasonably detailed
statement setting forth the additional amount or amounts to be paid to it
hereunder and the calculation thereof which shall be conclusive in the absence
of manifest error. In determining such amount, such Bank may use any reasonable
averaging and attribution methods.

     Section 9.04 Limitation on Types of Loans. If on or prior to the first day
of any Interest Period for any LIBOR Rate Loan:

          (a) The Agent determines (which determination shall be conclusive)
that by reason of circumstances affecting the relevant market, adequate and
reasonable means do not exist for ascertaining the LIBOR Rate for such Interest
Period; or



                                       47

<PAGE>   54

          (b) the Required Banks determine (which determination shall be
conclusive) and notify the Agent that the LIBOR Rate will not adequately and
fairly reflect the cost to the Banks of funding LIBOR Rate Loans for such
Interest Period;

then the Agent shall give the Borrower prompt notice thereof,
and so long as such condition remains in effect, the Banks shall be under no
obligation to make additional LIBOR Rate Loans, continue LIBOR Rate Loans or
convert Alternate Base Rate Loans to LIBOR Rate Loans, and the Borrower shall,
on the last day of the then current Interior Period for each outstanding LIBOR
Rate Loan either prepay such Loan or convert such Loan into an Alternate Base
Rate Loan in accordance with the terms of this Agreement.

     Section 9.05 Illegality. Notwithstanding any other provision of this
Agreement, in the event that it becomes unlawful for any Bank or its Lending
Office to make, maintain, or fund LIBOR Rate Loans hereunder, then such Bank
shall promptly notify the Borrower of that fact, and such Bank's obligation to
make or continue LIBOR Rate Loans or convert Alternate Base Rate Loans into
LIBOR Rate Loans shall be suspended until such time as such Bank may again make,
maintain and fund LIBOR Rate Loans (in which case the provisions of section 9.07
shall be applicable).

     Section 9.06 Compensation. Upon the request of any Bank, the Borrower shall
pay to such Bank such amount or amounts as shall be sufficient (in the
reasonable determination of such Bank) to compensate it for any loss, cost or
expense (including loss of anticipated profits) incurred by it as a result of:

          (a) any payment, prepayment or conversion of a LIBOR Rate Loan for any
reason (including without limitation, the acceleration of the Loans pursuant to
the terms hereof) on a date other than the last day of the Interest Period for
such LIBOR Rate Loan; or

          (b) any failure by the Borrower for any reason to borrow, convert,
continue or prepay a LIBOR Rate Loan on the date for such borrowing, conversion,
continuation or prepayment specified in the relevant Borrowing Notice.

If a Bank claims compensation under this section 9.06, such Bank shall furnish a
certificate to the Borrower that states the amount to be paid to it hereunder
and includes a description of the method used by such Bank in calculating such
amount. The Borrower shall have the burden of proving that the amount of any
such compensation calculated by a Bank is not correct. Any compensation payable
by the Borrower to a Bank under this section 9.06 shall be payable without
regard to whether such Bank has funded its LIBOR Rate Loan through the purchase
of deposits in any amount or of a maturity corresponding to the deposits used as
a reference in determining the LIBOR Rate.

     Section 9.07 Treatment of Affected Loans. If the obligation of any Bank to
make a LIBOR Rate Loan or to continue any LIBOR Rate Loan, or to convert any
Alternate Base Rate Loan into a LIBOR Rate Loan is suspended pursuant to this
section 9 (any such Loan being an "Affected Loan"), such Bank's Affected Loans
shall be automatically and immediately be converted into Alternate Base Rate
Loans on the last days of the then current Interest Periods therefor (or, in the
case of a 




                                       48

<PAGE>   55

conversion required by section 9.04, on such earlier date as such Bank may
specify to the Borrower with a copy to the Agent) and, unless and until such
Bank gives notice as provided below that the circumstances specified in section
9 that gave rise to such conversion no longer exist:

          (a) to the extent that such Bank's Affected Loans have been so
converted, all payments and prepayments of principal that would otherwise be
applied to such Bank's Affected Loans shall continue to be made and applied as
provided for herein; and

          (b) all Loans that would otherwise be made or continued by such Bank
as LIBOR Rate Loans shall be made or continue instead as Alternate Base Rate
Loans, and all Loans of such Bank that would otherwise be converted into LIBOR
Rate Loans shall be converted instead into (or shall remain as) Alternate Base
Rate Loans.

If such Bank gives notice to the Borrower (with a copy to the Agent) that the
circumstances specified in section 9 that gave rise to the conversion of such
Bank's Affected Loans pursuant to this section 9.07 no longer exist (which such
Bank agrees to do promptly upon such circumstances ceasing to exist) at a time
when Loans of the Type of the Affected Loans made by other Banks are
outstanding, such Bank's Alternate Base Rate Loans shall be automatically
converted, on the first day of the next succeeding Interest Period for such
outstanding Loans of the Type of the Affected Loans, to the extent necessary so
that, after giving effect thereto, all Loans held by Banks holding Loans of the
Type of the Affected Loans and by such Bank are held pro rata (as to principal
amounts, type of interest and Interest Periods) in accordance with their
respective Commitments.

     Section 9.08 Taxes. (a) Any and all payments made by the Borrower hereunder
or under any Note shall be made free and clear of and without deduction for any
present or future Taxes. If the Borrower shall be required by law to deduct any
Taxes from or in respect of any amount payable hereunder or under any Note, (i)
the amount payable shall be increased as may be necessary so that after making
all required deductions (including deductions applicable to additional amounts
payable under this section 9.08) each Bank receives an amount equal to the
amount such Bank would have received had no such deductions been made, (ii) the
Borrower shall make such deductions, and (iii) the Borrower shall pay the full
amount deducted to the relevant taxation authority or other authority in
accordance with applicable law.

          (b) In addition, the Borrower shall pay any present or future
intangible or documentary stamp taxes or any other excise or property taxes,
charges, or similar levies which arise from any payment made hereunder or under
any Note or from the execution, delivery, or registration of, or otherwise with
respect to, this Agreement, any Note or any Loan (hereinafter referred to as
"Other Taxes").

          (c) The Borrower shall indemnify each Bank for the full amount of
Taxes or Other Taxes (including, without limitation, any Taxes or Other Taxes
imposed by any jurisdiction on amounts payable under this section 9.08) paid by
such Bank and any liability (including penalties, interest, and expenses)
arising therefrom or with respect thereto, whether or not such Taxes or Other
Taxes were correctly or legally asserted and provided, however, that Bank has
given the Borrower written notice of and an opportunity to contest same to the
extent Borrower, within 10 business days 




                                       49

<PAGE>   56

of receipt of such written notice, advises such Bank in writing that Borrower
reasonably believes that such Taxes and Other Taxes were not correctly or
legally asserted and such Bank is provided currently therewith with adequate
security to cover its liability if such Taxes or Other Taxes are ultimately
determined to be due . Such indemnification shall be made within 10 Business
Days from the date a Bank makes written demand therefor.

          (d) Within 30 days after the date of any payment of Taxes by the
Borrower, the Borrower shall furnish to each Bank the original or a certified
copy of a receipt evidencing such payment. If no Taxes are payable in respect of
any such payment, the Borrower shall furnish to each Bank a certificate from
each appropriate taxing authority or an opinion of counsel acceptable to such
Bank, in either case stating that such payment is exempt from or not subject to
Taxes.

          (e) Each Bank organized under the laws of a jurisdiction outside the
United States, on or prior to the date of its execution and delivery of this
Agreement in the case of each Bank listed on the signature pages hereof and on
or prior to the date on which it becomes a Bank in the case of each other Bank,
and from time to time thereafter if requested in writing by the Borrower or the
Agent (but only so long as such Bank remains lawfully able to do so), shall
provide the Borrower and the Agent with (i) Internal Revenue Service form 1001
or 4224, as appropriate, or any successor form prescribed by the Internal
Revenue Service, certifying that such Bank is entitled to benefits under an
income tax treaty to which the United States is a party which eliminates the
withholding tax on payments of interest or certifying that the income receivable
pursuant to this Agreement is effectively connected with the conduct of a trade
or business in the United States, (ii) Internal Revenue Service form W-8 or W-9,
as appropriate, or any successor form prescribed by the Internal Revenue
Service, and (iii) any other form or certificate required by any taxing
authority (including any certificate required by Sections 871(h) and 881(c) of
the Code), certifying that such Bank is entitled to an exemption from tax on
payments pursuant to this Agreement or any of the other Loan Documents.

Section 10. THE AGENT

     Section 10.01 Appointment and Authorization. Each Bank hereby irrevocably
appoints and authorizes the Agent to take such action as agent on its behalf and
to exercise such powers under this Agreement, the Notes and the Security
Documents as are delegated to the Agent by the terms hereof or thereof, together
with all such powers as are reasonably incidental thereto. The Agent may perform
any of its duties hereunder by or through its agents or employees.

     Section 10.02 Agent and Affiliates. NationsBank shall have the same rights
and powers under this Agreement as any other Bank and may exercise or refrain
from exercising the same as though it were not the Agent, and NationsBank and
its Affiliates may accept deposits from, lend money to, make investments in,
provide services to and generally engage in any kind of business with the
Borrower and the Subsidiaries as if it were not the Agent hereunder. The Agent
and its Affiliates may accept fees and other consideration from any Credit Party
or any of its Subsidiaries or Affiliates for services in connection with this
Agreement or otherwise without having to account for the same to the Banks.





                                       50

<PAGE>   57
 
     Section 10.03 Action by Agent. The obligations of the Agent hereunder and
under the Loan Documents are only those expressly set forth herein and therein.
Without limiting the generality of the foregoing, the Agent may take any action
with respect to any Default or Event of Default but shall not be required to
except as expressly provided in section 8.02, section 10.09 or the Security
Agreement. The Agent shall in all cases be fully protected in acting or in
refraining from acting hereunder in accordance with the written instructions
signed by the Required Banks and each such instruction and any action taken or
any failure to act pursuant thereto shall be binding on all of the Banks and
their successors and assigns. The Agent shall have no duty to exercise any right
or power or remedy hereunder or to take any affirmative action hereunder unless
directed to do so in writing by the Required Banks and unless it is first
indemnified by the Banks to its satisfaction against any and all liability,
costs and expenses which may be incurred by reason of taking such action.

     Section 10.04 Consultation with Experts. The Agent may consult with legal
counsel (who may be counsel for the Borrower or any Guarantors), independent
public accountants and other experts selected by it and shall not be liable for
any action taken or omitted to be taken by it in good faith in accordance with
the advice of such counsel, accountants or experts.

     Section 10.05 Liability of Agent. Neither the Agent nor any of its
Affiliates, directors, officers, agents or employees shall be liable for taking
or omitting to take any action in connection herewith (i) if it does so with the
consent or at the request of the Required Banks or (ii) to the extent its doing
so does not constitute its own gross negligence or willful misconduct. Neither
the Agent, nor any of its Affiliates, directors, officers, agents or employees
shall be responsible for or have any duty to ascertain, inquire into or verify
(i) any statement, warranty or representation made in connection with this
Agreement, any of the other Loan Documents or any Loan hereunder; (ii) the
performance or observance of any of the covenants or agreements of any Credit
Party; (iii) the satisfaction of any condition specified in section 3; (iv) the
validity, effectiveness, enforceability, or genuineness of this Agreement, the
Notes, the other Loan Documents or any other instrument or writing furnished in
connection herewith or therewith; or (v) any negligence or misconduct of an
agent or attorney-in-fact selected by the Agent with reasonable care. The Agent
shall incur no liability by acting in reliance upon any notice, consent,
certificate, statement or other writing (which may be a bank wire, telecopy or
similar writing) believed by it to be genuine or to be signed by the proper
party or parties. Neither the Agent, nor any of its Affiliates, directors,
agents, officers or employees shall be a trustee or fiduciary for any Bank.

     Section 10.06 Indemnification. Each Bank shall, ratably in accordance with
its Commitment, indemnify and hold harmless the Agent (to the extent it is not
reimbursed by the Credit Parties) against any cost, expense (including counsel
fees and disbursements), claim, demand, action, loss or liability (except to the
extent resulting from the Agent's own gross negligence or willful misconduct)
that the Agent may suffer, incur or have asserted against it (including by any
Bank) in connection with this Agreement or any action taken or omitted hereunder
by the Agent.

     Section 10.07 Notification of Banks. Each Bank agrees to use its good faith
efforts, upon becoming aware of anything which has or is reasonably likely to
have a Material Adverse Effect on any Credit Party, to promptly notify the Agent
thereof. The Agent shall promptly deliver to each Bank copies of every written
notice, demand, report (including any financial report), or other writing 



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<PAGE>   58
 
which the Agent gives to or receives from the Borrower and which itself (a)
constitutes, or which contains information about, something that has or is
reasonably likely to have a Material Adverse Effect on any Credit Party, or (b)
is otherwise delivered to the Agent by the Borrower pursuant to the Loan
Documents and is deemed material information by the Agent in its sole
discretion. The Agent and its directors, officers, agents and employees shall
have no liability to any Bank for failure to deliver any such item to such Bank
unless the failure constitutes gross negligence or willful misconduct.

     Section 10.08 Credit Decisions. Each Bank acknowledges that it has,
independently and without reliance upon the Agent or any other Bank, and based
on such documents and information as it has deemed appropriate, made its own
credit analysis and its own decision to enter into this Agreement. Each Bank
also acknowledges that it will, independently and without reliance upon the
Agent or any other Bank, and based on such documents and information as it shall
deem appropriate at the time, continue to make its own credit decisions in
taking or not taking any action under this Agreement. Except as expressly
provided herein, the Agent shall have no duty to provide any Bank with any
credit or other information with respect to any Credit Party.

     Section 10.09 Defaults. The Agent shall not be deemed to have knowledge or
notice of the occurrence of a Default or Event of Default unless the Agent has
received written notice from a Bank or the Borrower specifying such Default or
Event of Default and stating that such notice is a "Notice of Default." In the
event that the Agent receives such a notice of the occurrence of a Default or
Event of Default, the Agent shall give prompt notice thereof to the Banks. The
Agent shall (subject to section 10.03 hereof) take such action with respect to
such Default or Event of Default as shall reasonably be directed by the Required
Banks, provided that, unless and until the Agent shall have received such
directions, the Agent may (but shall not be obligated to) take such action, or
refrain from taking such action, with respect to such Default or Event of
Default as it shall deem advisable in the best interests of the Banks.

     Section 10.10 Successor Agent. The Agent may resign at any time by giving
written notice thereof to the Banks and the Borrower. Upon any such resignation,
the Required Banks shall be entitled to appoint a successor Agent, (which may be
one of the Banks) which successor shall be a bank having a combined capital and
surplus of at least $500,000,000 (or the equivalent in another currency). If no
such successor shall have been so appointed by the Required Banks and shall have
accepted such appointment within 30 days after the retiring Agent's giving of
notice of resignation, then the retiring Agent, may, on behalf of the Banks,
appoint a successor meeting the requirements set forth in the immediately
preceding sentence. Upon the acceptance of its appointment hereunder, such
successor shall thereupon succeed to and become vested with all the rights and
duties of the retiring Agent, and the retiring Agent shall be discharged from
its duties and obligations hereunder. After any retiring Agent's or resignation
hereunder, the provisions of this section 10 shall inure to its benefit as to
any actions taken or omitted to be taken by it while it was an Agent or acting
as such.

     Section 10.11 Security Documents, Etc.

          (a) Each Bank hereby authorizes the Agent to enter into each of the
Security Documents and to take all action contemplated thereby. All rights and
remedies under the Security 




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<PAGE>   59

Documents may be exercised by the Agent for the benefit of the Banks and the
other beneficiaries thereof upon the terms thereof.

          (b) In each circumstance where, under any provision of any Security
Document, the Agent shall have the right to grant or withhold any consent,
exercise any remedy, make any determination or direct any action by the Agent
under such Security Document, the Agent shall act in respect of such consent,
exercise or remedies, determination or action, as the case may be, with consent
of and at the direction of the Required Banks; provided, however, that no such
consent of the Required Banks shall be required with respect to any consent,
determination or other matter that is, in the Agent's reasonable judgment,
ministerial or administrative in nature; and provided, further, that the Agent
shall not expressly release all or substantially all the Collateral (except
inventory (and related documents) sold by the Borrower in the ordinary course of
business as expressly permitted by the Security Agreement) without the consent
of the Required Banks.

     Section 10.12 Consent of Banks. In each circumstance where any consent of
or direction from the Required Banks or all the Banks is required, the Agent
shall request it by sending to the Banks a written notice setting forth a
description in reasonable detail of the matter as to which consent or direction
is required and such Agent's proposed course of action with respect thereto. In
the event the Agent shall not have received a response from any Bank within two
Business Days after receipt of such written notice, such Bank shall be deemed to
have agreed to the course of action proposed by the Agent.

     Section 10.13 Determinations by Agent. Each determination by the Agent with
regard to the subject matter of this Agreement within the Agent's purview shall,
in the absence of manifest error, be conclusive and binding on all parties.

     Section 10.14 Administrative Fees. The Borrower agrees to pay to the Agent,
for its individual account, an annual administrative fee as from time to time
agreed to by the Borrower and the Agent in writing.

Section 11. MISCELLANEOUS

     Section 11.01  Notices.

          (a) Manner of Delivery. All notices and other communications under
this Agreement, including but not limited to materials delivered pursuant to
section 7, shall, except in those cases where a telephone notice is expressly
permitted, be in writing (which shall include communications by telefax). All
written notices and communications shall be sent by registered or certified
mail, postage prepaid, return receipt requested, by prepaid telefax, reputable
overnight courier, freight prepaid, or delivered by hand.

          (b) Addresses. All notices and other communications under this
Agreement shall be given at the following respective addresses and telefax and
telephone numbers and to the attention of the following Persons:





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<PAGE>   60

                (i)  If to the Borrower:

                     1505 N.W. 167th Street
                     Miami, Florida 33169
                     Attention:  Joseph E. Gillis,
                     Vice President and Treasurer

                     Telefax No.:   (305)  626-4652
                     Telephone No.: (305) 816-4828

                     With a copy to:

                     Bilzin Sumberg Dunn & Axelrod LLP
                     2500 First Union Financial Center
                     200 South Biscayne Boulevard
                     Miami, Florida 33131
                     Attention: Alan D. Axelrod, Esq.

                     Telefax No.:   (305) 374-7593
                     Telephone No.: (305) 374-7580

                (ii) If to the Agent:

                     NationsBank, N.A.
                     100 S.E. 2nd Street, 15th Floor
                     Miami, Florida 33131
                     Attention:  Mr. Charles E. Porter, Senior Vice President

                     Telefax No.:   (305)  533-2681
                     Telephone No.: (305) 533-2688

                     With a copy to:

                     Shutts & Bowen LLP
                     1500 Miami Center

                     201 South Biscayne Boulevard
                     Miami, Florida 33131
                     Attention: Joseph D.  Bolton, Esq.

                     Telefax No.:   (305) 381-9982
                     Telephone No.: (305) 358-6300

               (iii) if to the Banks, at their respective address and telefax
and telephone numbers set forth on the signature pages hereto (as the same may
be amended from time to time); or at such other address or telefax or telephone
number or to the attention of such other person as the 




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<PAGE>   61
 
party to whom such information pertains may hereafter specify for the purpose in
a notice to the other specifically captioned "Notice of Change of Address".

          (c) Effectiveness. Each notice and other communication under this
Agreement shall be effective or deemed delivered or furnished (i) if given by
mail, on the third Business Day after such communication is deposited in the
mail, addressed as above provided, (ii) if given by telefax, when such
communication is transmitted to the appropriate number determined as above
provided in this section 11.01 and receipt is confirmed and (iii) if given by
hand delivery or overnight courier, when left at the address of the addressee
addressed as above provided, except that notices of a change of address, telefax
or telephone number, and notices to the Agent shall not be effective, and
materials furnished to the Banks pursuant to section 7 shall not be deemed
furnished until received, and in the case of the Agent, such notices and
materials shall not be deemed received until physically received by a
responsible officer at the Agent's Office not later than noon (Miami time) on
any day if such day is to count as a Business Day for the purpose of determining
the adequacy of any notice to the Agent hereunder. Where expressly permitted by
other provisions of this Agreement, notices may be by telephone, promptly
confirmed in writing (which shall include communications by telefax). The
failure to give written confirmation of any such notice shall not effect the
validity thereof.

          (d) No Entitlement. No notice given to or demand made on the Borrower
by the Agent or any Bank in any instance shall entitle the Borrower to notice or
demand in any other instance.

     Section 11.02 Expenses. Whether or not any Loan is made hereunder, the
Borrower shall, on demand, pay or reimburse the Banks and the Agent for (a) all
documentary stamp, intangible and similar taxes, and all recording and filing
fees, if any, payable in connection with, arising out of or in any way related
to the negotiation, preparation, execution, delivery or performance of this
Agreement, the other Loan Documents or the Loans, and (b) all reasonable
out-of-pocket costs and expenses (including fees and disbursements of legal
counsel and other experts) incurred, and all payments made in connection with,
arising out of, or in any way related to (i) the negotiation, syndication,
preparation, execution and delivery of (A) this Agreement and the other Loan
Documents, and (B) (whether or not executed) any waiver, amendment or consent
hereunder or thereunder, or hereto or thereto, (ii) the matters set forth in
section 7.03(b)(iv) (for so long as there is no Default the Borrower shall be
responsible to pay for expenses set forth in section 7.03(b)(iv) only up to
three times each calendar year), (iii) the enforcement by the Banks or the Agent
of any of their rights hereunder or any of the other Loan Documents, (iv)
protecting, preserving, exercising or enforcing any of the rights of the Banks
or the Agent hereunder or any of the other Loan Documents, (v) any claim
asserted by any Person other than the Agent, Banks or any of the Credit Parties
(whether asserted before or after the payment, performance and observance in
full of the Borrower's Obligations hereunder and under the other Loan Documents)
and the prosecution or defense thereof, in any way arising under, related to, or
connected with, this Agreement, or any of the other Loan Documents or the
relationship established hereunder, and (vi) any governmental investigation
arising out of, relating to, or in any way connected with this Agreement or any
of the other Loan Documents, provided that the foregoing obligations to pay
expenses shall not be applicable to any cost incurred by any Bank or the Agent
to the extent such cost is determined by a judgment of a 



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<PAGE>   62
 
court that is binding on such Bank or the Agent (as the case may be), final and
not subject to review on appeal, to be the result of acts or omissions of such
Bank or the Agent (as the case may be), constituting gross negligence or willful
misconduct or willful breach of this Agreement.

     Section 11.03 Banks' Right to Cure. The Banks may from time to time, in
their absolute discretion, for the Borrower's account and at the Borrower's
expense, pay (or, with the consent of the Required Banks, make Loans to pay) any
amount or do any act required of the Borrower hereunder or requested by the
Agent or the Required Banks to preserve, protect, maintain or enforce the
Obligations, the Collateral or the Security Interests for the benefit of the
Banks, and which the Borrower fails to pay or do, after five (5) days written
notice from Agent, including payment of any judgment against the Borrower,
insurance premium, taxes or assessments, warehouse charge, financing or
processing charge, landlord's claim, and any other Security Interest upon or
with respect to the Collateral. All payments that the Banks make pursuant to
this section 11.03 and all out-of-pocket costs and expenses that the Banks pay
or incur in connection with any action taken by them hereunder shall be a part
of the Obligations, the repayment of which shall be secured by the Collateral.
Any payment made or other action taken by the Banks pursuant to this
section 11.03 shall be without prejudice to any right to assert an Event of
Default hereunder and to pursue the Banks' other rights and remedies with
respect thereto.

     Section 11.04 Rights Cumulative. The rights and remedies of the Banks and
the Agent under this Agreement and the other Loan Documents shall be cumulative
and not exclusive of nor limiting upon any rights or remedies that they would
otherwise have, and no failure or delay by any Bank or the Agent in exercising
any right shall operate as a waiver of it, nor shall any single or partial
exercise of any power or right preclude its other or further exercise or any
other power or right. Every indemnification agreement made by the Borrower or
the Banks herein shall survive repayment of the Obligations and the Agreement
Termination Date.

     Section 11.05 Waivers; Amendments. Any term, covenant, agreement or
condition of this Agreement may be amended in writing with the consent of the
Borrower and the Required Banks, or compliance therewith may be waived in
writing by the Required Banks, or by the Agent when authorized by the Required
Banks, and in any such event, the failure to observe, perform or discharge any
such covenant, condition or obligation (whether such amendment is executed or
such consent or waiver is given before or after such failure) shall not be
construed as a breach of such covenant, condition or obligation or a Default or
an Event of Default, provided that no such amendment, consent or waiver shall:

          (a) affect the amount or extend the time of the Commitment of any Bank
without the prior written consent of all the Banks;

          (b) except as expressly provided in section 2, alter the time or times
of payment of the principal of or interest on any Loan held by a Bank or the
rate of interest, commission or fees thereon or permit any subordination of the
principal of or interest on any Obligation without the prior written consent of
such Bank as to its interest in such Obligation;





                                       56

<PAGE>   63
 
          (c) alter any provision of section 9 to the detriment of any Bank
without the prior written consent of all the Banks;

          (d) alter any provision requiring the ratable application of amounts
received by the Agent in payment of, or for application on, indebtedness under
this Agreement or under any of the Notes, or change the percentage required to
authorize or direct the taking of any action under this Agreement, without the
prior written consent of all the Banks;

          (e) alter the provisions of this section 11.05;

          (f) expressly release all or substantially all the Collateral except
as contemplated by the Security Documents without the prior written consent of
all the Banks;

          (g) expressly release any Guarantor from its obligations under its
Guaranty without the prior written consent of all the Banks; or

          (h) change the definition of "Borrowing Base" without the prior
written consent of all the Banks.

Unless otherwise specified in such waiver or consent, a waiver or consent given
hereunder shall be effective only in the specific instance and for the specific
purpose for which given. Notwithstanding the foregoing, the Banks may, without
the Borrower's agreement, amend, among themselves, any provision of any Loan
Document if the amendment has no adverse effect on the Borrower or any
Guarantor.

     Section 11.06 Set-Off. Upon the occurrence and during the continuance of
any Event of Default, the Agent and each Bank, and each of its branches and
offices, is hereby authorized by the Borrower, at any time and from time to
time, (i) to set off against, and to appropriate and apply to the payment of the
Obligations (whether matured or unmatured, fixed or contingent or liquidated or
unliquidated) any and all amounts owing by the Agent, or such Bank, or any such
office or branch, to the Borrower (whether payable in Dollars or any other
currency, whether matured or unmatured, and, in the case of deposits, whether
general or special time or demand and however evidenced) and (ii) pending any
such action, to the extent necessary, to hold such amounts as collateral to
secure such Obligations and to return as unpaid for insufficient funds any and
all checks and other items drawn against any deposits so held as such Bank in
its sole discretion may elect.

     Section 11.07 Assignments and Participations by Banks.

          (a) Each Bank may assign to one of more Eligible Assignees all or a
portion of its rights and obligations under this Agreement (including without
limitation all or a portion of its Loans, its Note and its Commitment);
provided, however, that

               (i)  each such assignment shall be to an Eligible Assignee;





                                       57


<PAGE>   64
 
               (ii) except in the case of an assignment to another Bank or an
assignment of all of a Bank's rights and obligations under this Agreement, any
such partial assignment shall be in an amount at least equal to $1,000,000 or an
integral multiple of $1,000,000 in excess thereof;

               (iii) each such assignment by a Bank shall be of a constant, and
not varying, percentage of all of its rights and obligations under this
Agreement and the Note; and

               (iv) the parties to such assignment shall execute and deliver to
the Agent for its acceptance an Assignment and Acceptance in the form of Exhibit
K, together with any Note subject to such assignment and a processing fee of
$3,500.

If the Borrower's approval is required for a Person to become an Eligible
Assignee, the Borrower shall not unreasonably withhold such approval and such
approval shall be deemed given if it is not denied in writing by the Borrower
within five Business Days after notice of the proposed assignment has been
provided to it by the assigning Bank.

Upon execution, delivery and acceptance of such Assignment and Acceptance, the
assignee thereunder shall be a party hereto and, to the extent of such
assignment, have the obligations, rights and benefits of a Bank hereunder and
the assigning Bank shall, to the extent of such assignment, relinquish its
rights and be released from its obligations under this Agreement. Upon the
consummation of any assignment pursuant to this section 11.07, the assignor, the
Agent and the Borrower shall make appropriate arrangements so that, if required,
new Notes are issued to the assignor and the assignee. If the assignee is not
incorporated under the laws of the United States of America or a state thereof,
it shall deliver to the Borrower and the Agent certification as to exemption
from deduction or withholding of Taxes in accordance with section 9.08(e).

          (b) The Agent shall maintain at the Agent's Office a copy of each
Assignment and Acceptance delivered to and accepted by it and a register for the
recordation of the names and addresses of the Banks and the Commitment of, and
principal amount of the Loans owing to, each Bank from time to time (the
"Register"). The entries in the Register shall be conclusive and binding for all
purposes, absent manifest error, and the Borrower, the Agent and the Banks may
treat each Person whose name is recorded in the Register as a Bank hereunder for
all purposes of this Agreement. The Register shall be available for inspection
by the Borrower or any Bank at any reasonable time and from time to time upon
reasonable prior notice.

          (c) Upon its receipt of an Assignment and Acceptance executed by the
parties thereto, together with any Note subject to such assignment and payment
of the processing fee, the Agent shall, if such Assignment and Acceptance has
been completed and is in substantially in the form of Exhibit K, (i) accept such
Assignment and Acceptance, (ii) record the information contained therein in the
Register and (iii) give prompt notice thereof to the parties thereto and to the
Borrower.

          (d) Each Bank may sell participations to one or more Persons in all or
a portion of its rights and obligations under this Agreement (including all or a
portion of its Commitment and its Loans); provided, however, that (i) such
Bank's obligations under this Agreement shall remain unchanged, (ii) such Bank
shall remain solely responsible to the other parties hereto for the 



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<PAGE>   65
 
performance of such obligations, (iii) the participant shall be entitled to the
benefit (and be bound by the related covenants and conditions thereunder) of the
yield protection provisions contained in section 9, and (iv) the Borrower shall
continue to deal solely and directly with such Bank in connection with such
Bank's rights and obligations under this Agreement, and such Bank shall retain
the sole right to enforce the obligations of the Borrower relating to it Loans
and its Note and to approve any amendment, modification or waiver of any
provision of this Agreement. When a Bank sells a participation, it shall pay to
the Agent a processing fee of $3,500.

          (e) Notwithstanding any other provision set forth in this Agreement,
any Bank may at any time assign and pledge all or any portion of its Loans and
its Note to any Federal Reserve Bank as collateral security pursuant to
Regulation A and any Operating Circular issued by such Federal Reserve Bank. No
such assignment shall release the assigning Bank from its obligations hereunder.

          (f) Any Bank may furnish any information concerning the Borrower, any
Subsidiary or the Collateral in the possession of such Bank from time to time to
assignees and participants (including prospective assignees and participants).

     Section 11.08 Assignments by Borrower. The Borrower may not assign or
transfer any of its rights or obligations under this Agreement without the prior
written consent of the Agent and all the Banks, and any such attempted
assignment or transfer shall be null and void.

     Section 11.09 Severability of Provisions. Any provision of this Agreement
which is prohibited or unenforceable in any jurisdiction shall, as to such
jurisdiction, be ineffective to the extent of such prohibition or
unenforceability without invalidating the remaining provisions hereof or
affecting the validity or enforceability of such provision in any other
jurisdiction. To the extent permitted by Applicable Law, the Borrower hereby
waives any provision of law that renders any provision hereof prohibited or
unenforceable in any respect.

     Section 11.10 Counterparts. This Agreement may be executed in any number of
counterparts, each of which shall be deemed to be an original and shall be
binding upon all parties, their successors and permitted assigns.

     Section 11.11 Survival of Obligations. The termination of this Agreement
shall not affect any rights of the Borrower, the Banks or the Agent or any
obligation of the Borrower, the Banks or the Agent arising prior to the
effective date of such termination, and the provisions hereof shall continue to
be fully operative until all transactions entered into or rights created or
obligations incurred prior to such termination have been fully disposed of,
concluded or liquidated and the Obligations arising prior to or after such
termination have been irrevocably paid in full. The rights granted to the Agent
for the benefit of the Banks under the Loan Documents shall continue in full
force and effect, notwithstanding the termination of this Agreement, until all
of the Obligations have been paid in full after the termination hereof (other
than Obligations in the nature of continuing indemnities or expense
reimbursement obligations not yet due and payable, which shall continue) or the
Borrower has furnished the Banks and the Agent with an indemnification
satisfactory to the Agent and each Bank with respect thereto. All
representations, warranties, covenants, waivers and agreements 




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<PAGE>   66

contained herein shall survive termination hereof until payment in full of the
Obligations unless otherwise provided herein. Notwithstanding the foregoing, if
after receipt of any payment of all or any part of the Obligations, any Bank is
for any reason compelled to surrender such payment to any Person because such
payment is determined to be void or voidable as a preference, impermissible set
off, a diversion of trust funds or for any other reason, this Agreement shall
continue in full force and the Borrower shall be liable to, and shall indemnify
and hold the Agent or such Bank harmless for, the amount of such payment
surrendered until the Agent or such Bank shall have been finally and irrevocably
paid in full. The provisions of the foregoing sentence shall be and remain
effective notwithstanding any contrary action which may have been taken by the
Agent or the Banks in reliance upon such payment, and any such contrary action
so taken shall be without prejudice to the Agent or the Banks' rights under this
Agreement and shall be deemed to have been conditioned upon such payment having
become final and irrevocable.

     Section 11.12 Change in Accounting Principles. If any Credit Party, at the
end of its fiscal year and with the concurrence of its independent certified
public accountants, changes the method of valuing the inventory of such Credit
Party, or if any other changes in accounting principles from those used in the
preparation of any of the Financial Statements are required by or result from
the promulgation of principles, rules, regulations, guidelines, pronouncements
or opinions by the Financial Accounting Standards Board or the American
Institute of Certified Public Accountants (or successors thereto or bodies with
similar functions), and any of such changes result in a change in the method of
calculation of, or affect the results of such calculation of, any of the
financial covenants, standards or terms found herein, then the parties hereto
agree to enter into and diligently pursue negotiations in order to amend such
financial covenants, standards or terms so as to equitably reflect such changes,
with the desired result that the criteria for evaluating the financial condition
and results of operations of such Credit Party shall be the same after such
changes as if such changes had not been made; provided, however, that until such
changes are made, all financial covenants herein and all the provisions hereof
which contemplate financial calculation hereunder shall remain in full force and
effect.

     Section 11.13 Loan Records. The date and amount of all Loans and payments
of amounts due from the Borrower under the Loan Documents will be recorded in
the records that the Agent normally maintains for such types of transactions.
The failure to record, or any error in recording, any of the foregoing shall
not, however, affect the obligation of the Borrower to repay the Loans and other
amounts payable under the Loan Documents. The Borrower shall have the burden of
proving that such records are not correct. The Borrower agrees that the Agent's
and any Bank's books and records showing the Obligations and the transactions
pursuant to this Agreement shall be admissible in any action or proceeding
arising therefrom, and shall constitute prima facie proof thereof, irrespective
of whether any Obligation is also evidenced by a promissory note or other
instrument.

     Section 11.14 Other Security and Guaranties. The Agent or any Bank may,
without notice or demand and without affecting the Borrower's obligations
hereunder, from time to time: (a) take from any Person and hold collateral
(other than the Collateral) for the payment of all or any part of the
Obligations and exchange, enforce and release such collateral or any part
thereof; and (b) accept and hold any endorsement or guaranty of payment of all
or any part of the Obligations and release or substitute any such endorser or
guarantor, or any Person who has given any Security Interest in any 




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<PAGE>   67
 
other collateral as security for the payment of all or any part of the
Obligations, or any other Person in any way obligated to pay all or any part of
the Obligations.

     Section 11.15 Currency Indemnity. If under any Applicable Law, whether as a
result of a judgment against the Borrower or any other Credit Party or the
liquidation of the Borrower or any other Credit Party, or for any other reason,
any payment to (or for the benefit of) the Agent or any Bank under or in
connection with the Loan Documents is made or is recovered in a currency other
than that which it is required to be paid, then, to the extent that such payment
(when converted at the rate of exchange on the date of payment) falls short of
the amount unpaid under the Loan Documents, the Borrower shall as a separate and
independent obligation fully indemnify the Agent and the Banks against the
amount of the shortfall; and for the purposes of this section 11.15, "rate of
exchange" means the rate at which the Agent or such Bank is able on the relevant
date to purchase the currency in which the payment is required to be paid with
the currency in which the payment is in fact made or recovered. This provision
shall not be construed as a consent by the Agent or any Bank to payment in any
currency other than the currency in which payment is required to be made under
the applicable provisions of this Agreement and the other Loan Documents.

     Section 11.16 Negotiated Transaction. The Borrower, the Agent and each Bank
represent each to the others that in the negotiation and drafting of this
Agreement and the other Loan Documents they have been represented by and have
relied upon the advice of counsel of their choice. The Borrower and the Agent
affirm that their counsel have both had substantial roles in the drafting and
negotiation of this Agreement and each Bank affirms that its counsel has
participated in the drafting and negotiation of this Agreement; therefore, this
Agreement will be deemed drafted by all of the Borrower, the Agent and the
Banks, and the rule of construction to the effect that any ambiguities are to be
resolved against the drafter will not be employed in the interpretation of this
Agreement.

     Section 11.17 No Joint Venture. Nothing contained in any Loan Document
shall be deemed or construed by the parties hereto or by any third person to
create the relationship of principal and agent or of partnership or joint
venture or of any association between the Banks and the Borrower other than the
relationship of creditors and debtor.

     Section 11.18 Counterpart Facsimile Execution. For purposes of this
Agreement, a document (or signature page thereto) signed and transmitted by
facsimile machine or telecopier is to be treated as an original document. The
signature of any Person thereon, for purposes hereof, is to be considered as an
original signature, and the document transmitted is to be considered to have the
same binding effect as an original signature on an original document. At the
request of any party hereto, any facsimile or telecopy document shall be
re-executed in original form by the Persons who executed the facsimile or
telecopy document. No party hereto may raise the use of a facsimile machine or
telecopier or the fact that any signature was transmitted through the use of a
facsimile or telecopier machine as a defense to the enforcement of this
Agreement or any amendment or other document executed in compliance with this
section 11.18.

     Section 11.19 Further Assurances; Power of Attorney. The Borrower agrees,
upon the request of the Agent, to execute and deliver such further acts as such
Agent may reasonably request in order to fully effectuate the purposes of any
Loan Document. The Borrower hereby irrevocably appoints 




                                       61

<PAGE>   68
 
the Agent as its true and lawful attorney-in-fact (such appointment being
coupled with an interest) with full power (in the name of the Borrower or
otherwise), after the occurrence of an Event of Default, to execute and deliver
such documents and do such acts as the Agent may reasonably deem necessary in
order to fully effectuate the purposes of this Agreement.

     Section 11.20 No Representations Regarding Renewal. The Borrower
acknowledges that neither the Agent nor any of the Banks has agreed with or
represented to the Borrower that the credit facility created hereby will be
renewed or extended past the Credit Termination Date or that any Loan will be
made after the Credit Termination Date.

     Section 11.21 No Third Party Rights. This Agreement is solely for the
benefit of the parties hereto and their respective successors and assigns, and
no other Person shall have any right, benefit, priority or interest under, or
because of the existence of, this Agreement.

     Section 11.22 Successors and Assigns. Subject to the provisions of
section 11.07, all of the provisions of this Agreement shall be binding upon and
inure to the benefit of the parties hereto and their respective successors and
permitted assigns. With respect to the Borrower's successors and assigns, such
successors and assigns shall include any receiver, trustee or
debtor-in-possession of or for the Borrower.

     Section 11.23 Indemnification; Limitation of Liability. The Borrower agrees
to indemnify and hold harmless the Agent and each Bank and each of their
Affiliates and their respective officers, directors, employees, agents and
advisors (each, an "Indemnified Party") from and against any and all claims,
damages, losses, liabilities, costs and expenses (including without limitation
reasonable attorneys' fees) that may be incurred by or asserted or awarded
against any Indemnified Party, in each case arising out of or in connection with
or by reason of (including without limitation in connection with any
investigation, litigation, or proceeding or preparation of defense in connection
therewith) the Loan Documents, any of the transactions contemplated herein or
the actual or proposed use of the proceeds of the Loan or the manufacture,
storage, transportation, release or disposal of any Hazardous Material on, from,
over or affecting any of the Collateral or any of the assets, properties or
operations of any Credit Party or any predecessor in interest, directly or
indirectly, except to the extent such claim, damage, loss, liability, cost or
expense is found in a final, non-appealable judgment by a court of competent
jurisdiction to have resulted from such Indemnified Party's gross negligence or
willful misconduct or willful breach of this Agreement. In the case of an
investigation, litigation or other proceeding to which the indemnity in this
section 11.23 applies, such indemnity shall be effective whether or not such
investigation, litigation or proceeding is brought by the Borrower, its
directors, shareholders or creditors or an Indemnified Party or any other Person
or any Indemnified Party is otherwise a party thereto and whether or not the
transactions contemplated hereby are consummated. The Borrower agrees not to
assert any claim against the Agent, any Bank, any of their Affiliates, or any of
their respective directors, officers, employees, attorneys, agents and advisers,
on any theory of liability, for special, indirect, consequential, or punitive
damages arising out of or otherwise relating to the Loan Documents, any of the
transactions contemplated herein or therein or the actual or proposed use of the
proceeds of the Loans. To the extent that any of the indemnities required from
the Borrower under this Section 11.23 



                                       62

<PAGE>   69

are unenforceable because they violate any Applicable Law or public policy, the
Borrower shall pay the maximum amount which it is permitted to pay under
Applicable Law.

     Section 11.24 No Other Agreements. There are no other agreements between
the Agent, the Banks and the Borrower, oral or written, concerning the subject
matter of the Loan Documents other than the Loan Documents themselves, and all
prior agreements which do not constitute Loan Documents concerning the same
subject matter, including any prior proposal or commitment letter, are merged
into the Loan Documents and thereby extinguished.

     Section 11.25 Governing Law. This Agreement and the other Loan Documents
shall be construed in accordance with, and governed by, the laws of the State of
Florida without regard to any conflicts-of-law principle or rule that would give
effect to the law or any other jurisdiction.

     Section 11.26 Judicial Proceedings. ANY JUDICIAL PROCEEDING BROUGHT AGAINST
THE BORROWER WITH RESPECT TO THIS AGREEMENT OR ANY OTHER LOAN DOCUMENTS MAY BE
BROUGHT IN ANY STATE OR FEDERAL COURT SITTING IN THE STATE OF FLORIDA, AND, BY
EXECUTION AND DELIVERY OF THIS AGREEMENT, THE BORROWER (A) ACCEPTS, GENERALLY
AND UNCONDITIONALLY, THE NONEXCLUSIVE JURISDICTION OF SUCH COURTS AND ANY
RELATED APPELLATE COURTS AND IRREVOCABLY AGREES (WITHOUT WAIVING ANY RIGHT TO
APPEAL) TO BE BOUND BY ANY JUDGMENT RENDERED THEREBY IN CONNECTION WITH THIS
AGREEMENT AND THE OTHER LOAN DOCUMENTS, AND (B) IRREVOCABLY WAIVES ANY OBJECTION
IT MAY NOW OR HEREAFTER HAVE AS TO THE VENUE OF ANY SUCH SUIT, ACTION OR
PROCEEDING BROUGHT IN SUCH A COURT OR THAT SUCH COURT IS AN INCONVENIENT FORUM.
NOTHING HEREIN SHALL LIMIT THE RIGHT OF THE AGENT OR ANY BANK TO BRING
PROCEEDINGS AGAINST THE BORROWER OR ANY GUARANTOR OR WITH RESPECT TO THE
COLLATERAL IN THE COURTS OF ANY OTHER JURISDICTION. ANY JUDICIAL PROCEEDING BY
THE BORROWER AGAINST ANY BANK OR THE AGENT INVOLVING, DIRECTLY OR INDIRECTLY,
ANY MATTER IN ANY WAY ARISING OUT OF, RELATED TO, OR CONNECTED WITH THIS
AGREEMENT OR THE OTHER LOAN DOCUMENTS SHALL BE BROUGHT ONLY IN A COURT LOCATED
IN MIAMI-DADE COUNTY IN THE STATE OF FLORIDA.

     Section 11.27 Waiver of Jury Trial. THE BORROWER, THE AGENT, AND EACH BANK
HEREBY WAIVE TRIAL BY JURY IN ANY JUDICIAL PROCEEDING, ACTION OR COUNTERCLAIM TO
WHICH ANY OF THEM ARE PARTIES INVOLVING, DIRECTLY OR INDIRECTLY, ANY MATTER
(WHETHER SOUNDING IN TORT, CONTRACT OR OTHERWISE) IN ANY WAY ARISING OUT OF,
RELATED TO, OR CONNECTED WITH THIS AGREEMENT OR THE OTHER LOAN DOCUMENTS OR THE
RELATIONSHIP ESTABLISHED HEREUNDER OR THEREUNDER AND WHETHER ARISING OR ASSERTED
BEFORE OR AFTER THE AGREEMENT DATE OR BEFORE OR AFTER PAYMENT, OBSERVANCE AND
PERFORMANCE IN FULL OF THE BORROWER'S OBLIGATIONS HEREUNDER OR THEREUNDER. THE
BORROWER ACKNOWLEDGES THAT NO REPRESENTATIVE OF EITHER AGENT OR ANY BANK HAS
REPRESENTED, EXPRESSLY OR OTHERWISE, THAT EITHER AGENT OR ANY BANK WOULD NOT, IN
THE EVENT OF 



                                       63

<PAGE>   70

SUCH PROCEEDING, ACTION OR COUNTERCLAIM, SEEK TO ENFORCE THIS WAIVER OF RIGHT TO
JURY TRIAL PROVISION. THIS section 11.27 IS A MATERIAL INDUCEMENT TO THE AGENTS
AND THE BANKS TO ENTER INTO THIS AGREEMENT AND MAKE LOANS.

     IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be
executed by their duly authorized officers all as of the day and year first
written above.




                                   PRECISION RESPONSE CORPORATION,
                                   as the Borrower




                                    By: /s/ Joseph E. Gillis
                                       ----------------------------------------
                                       Name: Joseph E. Gillis
                                       Title: Vice President and Treasurer




                                    NATIONSBANK, N.A.,
                                    as the Agent



                                    By: /s/ Charles E. Porter
                                        ---------------------------------------
                                    Name: Charels E. Porter
                                    Title: Senior Vice President

                                      

                                       64
<PAGE>   71
                                   EXHIBIT A
                                   ---------
                                        
                     NOTICE OF APPOINTMENT (OR REVOCATION)
                          OF AUTHORIZED REPRESENTATIVE
                      ------------------------------------

     Reference is made to the Credit Agreement dated as of February 27, 1998
(the "Agreement") among Precision Response Corporation, a Florida corporation
(the "Borrower"), the Banks (as defined in the Agreement) and NationsBank, N.A.,
as Agent for the Banks (the "Agent"). Capitalized terms used but not defined
herein shall have the respective meanings therefor set forth in the Agreement.

     The Borrower hereby nominates, constitutes and appoints each individual
named below as an Authorized Representative under the Loan Documents, and hereby
represents and warrants that (i) set forth opposite each such individual's name
is a true and correct statement of such individual's office (to which such
individual has been duly elected and appointed), a genuine specimen signature of
such individual and an address for the giving of notice, and (ii) each such
individual has been duly authorized by the Borrower to act as Authorized
Representative under the Loan Documents:

Name and Address                Office             Specimen Signature

- -----------------------         -----------------  ----------------------------


- -----------------------


- -----------------------


- -----------------------         ----------------- -----------------------------


- -----------------------


- -----------------------

The Borrower hereby revokes (effective upon receipt hereof by the Agent) the
prior appointment of ________________________ as an Authorized Representative.

     Executed as of the ____ day of _____________________, 1998.



                                    PRECISION RESPONSE CORPORATION

                                    By:
                                       ----------------------------------------
                                    Name:
                                         --------------------------------------
                                    Title:
                                          -------------------------------------
<PAGE>   72
                                   EXHIBIT B

Precision Response Corporation
Borrowing Base Certificate
NationsBank, N.A., Agent                                   Report Date:_________

- --------------------------------------------------------------------------------

<TABLE>
<S>                                                                             <C>                 <C> 
Eligible Ordinary Accounts per accounts receivable aging                        _______________

Eligible Exchange Accounts                                                      _______________

  Subtotal                                                                      $           --
                                                                                _______________
Less Adjustments:

a) Accounts requiring 3rd party verification                                    _______________
b) (N/A - Eligible Exchange and Eligible Unbilled Accounts)
c) Customer deposits (and credits if not reflected in aging amount above).      _______________
d) Principal place of business outside of U.S. and Canada (except Quebec),  
    excluding British Airways                                                   _______________
e) Account debtor's credit rating unsatisfactory to Agent                       _______________
f) Account debtor is an Affiliate, director, officer, agent or employee of PRC  _______________
g) Under 90 day balances for accounts whose aggregate balance is more
    than 50% over 90 days other than reporting based services                   _______________
h) Unresolved disputes                                                          _______________
i) Accounts evidenced by instrument or chattel paper not in Agent's
    possession                                                                  _______________
j) Accounts in which Agent does not have valid, 1st priority,
    perfected interest                                                          _______________
k) Accounts subject to any lien except those in favor of Agent                  _______________
l) Accounts owed by Account Debtor which is subject to bankruptcy, etc.         _______________
m) Aggregate amount of account exceeds 20% of PRC's aggregate accounts          _______________
    receivable  (except AT&T and AmeriTech)
n) AT&T and/or AmeriTech to the extent either, individually, exceeds 40%
    of PRC's aggregate accounts receivable                                       _______________
o) Accounts where obligation is conditional or subject to repurchase, etc.      _______________
p) Accounts over 90 days other than reporting based services                    _______________     

  Total Adjustments                                                             $            --
                                                                                _______________
Total Ordinary and Eligible Exchange Accounts, as adjusted                  (1)                     $            --
                                                                                                    _______________
Eligible Unbilled Accounts before limitation                                (2) _______________

20% Limitation of Eligible Unbilled Accounts
Maximum borrowing base ((1) divided by 0.8))                                (3) $            --
                                                                                _______________
Limitation ((3) less (1))                                                   (4) $            --
                                                                                _______________
Adjusted Eligible Unbilled Accounts (lesser of (2) or (4))                                          $
                                                                                                    _______________
Total Eligible Ordinary, Exchange & Unbilled Accounts                                               $
                                                                                                    _______________
Less total amount owed by PRC to account debtors                                                    _______________

Eligible Accounts Amount                                                    (5)                     $
                                                                                                    ===============
Borrowing Base ((5) X 80%)                                                                          $
                                                                                                    ===============



</TABLE>
<PAGE>   73
                                   EXHIBIT C
                                        
                                BORROWING NOTICE

To:  NationsBank, N.A., as Agent
     100 S.E. 2nd Street, 15th Floor
     Miami, Florida 33131
     Attention:  Agency Services
     Telefax:  (305) 533-2681

     Reference is made to the Credit Agreement dated as of March 2, 1998 (the
"Agreement") among Precision Response Corporation (the " Borrower"), the Banks
(as defined in the Agreement), and NationsBank, N.A., as Agent for the Banks
(the "Agent'). Capitalized terms used but not defined herein shall have the
meanings therefor set forth in the Agreement.

     The Borrower through its Authorized Representative hereby gives notice to
the Agent that Loans of the type and amount set forth below be made on the date
indicated:

<TABLE>
<CAPTION>

Type of Borrowing                                       Aggregate Amount
(check one)                    Interest Period (1)      of Borrowing (2)         Date of Borrowing
- -----------------              ------------------       ----------------         -----------------
<S>                            <C>                       <C>                      <C>
Alternate Base
Rate Loans                      ______________           _______________          ______________(3)

LIBOR Rate
Loans                           ______________           _______________          ______________(4)

</TABLE>

(1) For any Borrowing of LIBOR Rate Loans, one, two or three months.
(2) Must be $1,000,000.00 in the case of an Alternate Base Rate Loan and
    $2,000,000.00 in the case of a Libor Rate Loan or if greater an integral
    multiple of $100,000.00.
(3) At least three (3) Business Days later.

     The Borrower hereby requests that the proceeds of Loans described in this
Notice of Borrowing be made available to the Borrower as follows: ______________

- -------------------------------------------------------------------------------
[insert transmittal instructions]


<PAGE>   74

     The undersigned hereby certifies that:

     1. No Default or Event of Default exists either now or after giving effect
to the borrowing described herein; and

     2. All the representations and warranties set forth in section4 of the
Agreement and in the Loan Documents (other than those expressly stated to refer
to a particular date) are true and correct as of the date hereof.

     3. All conditions contained in the Agreement to the making of any Loans
requested hereby have been satisfied in full.




                                    PRECISION RESPONSE CORPORATION

                                    By:
                                       ----------------------------------------
                                       Authorized Representative



                                   Date:
                                        ---------------------------------------




                                       2
<PAGE>   75
                                    EXHIBIT D

                                 REVOLVING NOTE

$__________                                         _______________, 1998

        FOR VALUE RECEIVED, the undersigned PRECISION RESPONSE CORPORATION, a
Florida corporation, (the "Borrower") hereby absolutely and unconditionally
promises to pay to the order of ____________________________ (the "Bank") at the
offices of NATIONSBANK, N.A., as Agent for the Banks (the "Agent") at 100 S.E.
2nd Street, 15th Floor, Miami, Florida 33131 (or such other place as the Agent
may designate in writing):

     a. On March 2, 2001, the principal amount of ________________________ and
     no/100 Dollars ($__________) or, if less, the aggregate unpaid principal
     amount of Loans advanced pursuant to the Credit Agreement, dated as of
     March 2, 1998, by and among the Borrower, the Bank, the Agent, and certain
     other banks or financial institutions (as amended, modified, supplemented
     or restated and in effect from time to time, the "Credit Agreement"); and

     b. Interest on the principal balance hereof from time to time outstanding
     from the date hereof through and including the date on which such principal
     amount is paid in full, at the times and at the rates provided in the
     Credit Agreement.

        This Note evidences Loans made by the Bank under, and has been issued by
the Borrowers in accordance with the terms of, the Credit Agreement and is one
of the Notes referred to therein. The Bank and any holder hereof is entitled to
the benefits of the Credit Agreement (and the Security Documents and Guaranties
referred to therein) and may enforce the agreements of the Borrower contained
therein, and any holder hereof may exercise the remedies provided for thereby or
otherwise available in respect thereof, all in accordance with the terms
thereof. This Note is secured by the Security Agreement described in the Credit
Agreement. All capitalized terms used in this Note and not otherwise defined
herein shall have the same meanings herein as in the Credit Agreement.

        The Borrower has the right in certain circumstances and the obligation
under certain other circumstances to repay or prepay the whole or part of the
principal of this Note on the terms and conditions specified in the Credit
Agreement.

        If any one or more of the Events of Default shall occur, the entire
unpaid principal amount of this Note and all of the unpaid interest accrued
thereon may become or be declared due and payable in the manner and with the
effect provided in the Credit Agreement.

        No delay or omission on the part of the Bank or any holder hereof in
exercising any right hereunder shall operate as a waiver of such right or of any
other rights of the Bank or such holder, nor shall any delay, omission or waiver
on any one occasion be deemed a bar or waiver of the same or any other right on
any future occasion.



<PAGE>   76

        Except as specifically provided in the Credit Agreement, the Borrower
and every endorser and guarantor of this Note or the obligation represented
hereby waive all requirements of diligence in collection, presentation, demand,
notice, protest, notice of intent to accelerate, notice of acceleration, and all
other demands and notices in connection with the delivery, acceptance,
performance, default or enforcement of this Note, assent to any extension or
postponement of the time of payment or any other indulgence, to any
substitution, exchange or release of collateral and to the addition or release
of any other party or person primarily or secondarily liable.

        This Note shall be construed in accordance with, and governed by, the
laws of the State of Florida, without regard to any conflicts-of-law rule or
principle that would give effect to the law of any other jurisdiction.

        THE BORROWER AND (BY ACCEPTANCE HEREOF) THE BANK EACH WAIVE ANY RIGHT
THEY MAY HAVE TO A TRIAL BY JURY IN ANY ACTION, PROCEEDING OR COUNTERCLAIM
ARISING HEREUNDER OR RELATING HERETO.

        IN WITNESS WHEREOF, the Borrower has caused this Note to be signed under
seal by its duly authorized officer as of the date first set forth above.

                                 PRECISION RESPONSE CORPORATION



                                 By: 
                                    -------------------------------------------
                                 Name:
                                      -----------------------------------------
                                 Title:
                                       ----------------------------------------



MIA95 189506.2 - LJN(3)




                                      -2-
<PAGE>   77
                                   EXHIBIT E
                                        
                               SECURITY AGREEMENT
                                        
                           Dated as of March 2, 1998

     This SECURITY AGREEMENT ("this Agreement") is made as of the date set forth
above by PRECISION RESPONSE CORPORATION, a Florida corporation having an address
at 1505 N.W. 167 Street, Miami, Florida 33169, (the "Grantor"), in favor of
NATIONSBANK, N.A., a national banking association having an office at 100 S.E.
2nd Street, 15th Floor, Miami, Florida 33131 (the "Agent"), as Agent under the
Credit Agreement referred to below for the benefit of the banks now or hereafter
signatory thereto (the "Banks").

                                   BACKGROUND

     A. The Grantor, the Agent and the Banks are parties to a Credit Agreement,
dated as of the date hereof (as the same may be amended, restated, supplemented
or otherwise modified from time to time, the "Credit Agreement", and the
capitalized terms used but not otherwise defined herein being used herein as
therein defined).

     B. It is a condition precedent to the Banks' making any Loans under the
Credit Agreement that the Grantor shall have executed and delivered to the Agent
this Agreement.

                                   AGREEMENTS

     NOW, THEREFORE, in consideration of the premises and other good and
valuable consideration (the receipt and adequacy of which are hereby
acknowledged) and in order to induce the Banks to make Loans, the Grantor hereby
agrees as follows:

     Section 1. Grant of Security Interest. The Grantor hereby assigns and
pledges to the Agent for the benefit of the Banks, and hereby grants to the
Agent for the benefit of the Banks a security interest in, all of the Grantor's
right, title and interest in and to the following, in all cases whether now or
hereafter existing and whether now owned or hereafter acquired (the
"Collateral"):

     (a)  All inventory in all of its forms, wherever located, (including, but
          not limited to, (i) all raw materials and work in process therefor,
          all finished goods thereof, and all materials used or consumed in the
          production thereof, (ii) all goods in which the Grantor has a joint or
          other interest or right of any kind (including, without limitation,
          goods in which the Grantor has an interest or right as consignee), and
          (iii)





<PAGE>   78

          all goods which are returned to or repossessed by the Grantor), and
          all accessions thereto, products thereof and documents therefor
          (collectively, the "Inventory");

     (b)  All accounts, all chattel paper, all documents, all general
          intangibles, all contract rights, all letters of credit and all other
          obligations and rights of any kind, whether or not arising out of or
          in connection with the sale or lease of goods or the rendering of
          services (collectively, the "Receivables"), and all rights now or
          hereafter existing in and to all security agreements, leases, and
          other contracts securing or otherwise relating to any of the foregoing
          (collectively, the "Related Contracts");

     (c)  All notes, trade acceptances and other instruments (collectively, the
          "Instruments");

     (d)  All equipment, machines, motor vehicles, furnishings and fixtures, all
          parts thereof, all accessories thereto and all replacements thereof
          excluding the equipment listed in Schedule C (collectively, the
          "Equipment");

     (e)  All trademarks, trademark licenses, trade names, service marks, logos,
          patents, and copyrights and the goodwill symbolized by any of the
          foregoing (collectively, the "Marks" );

     (f)  All books, records, programs and software relating to any of the
          foregoing Collateral;

     (g)  All other tangible or intangible personal property; and

     (h)  All cash and non-cash proceeds of any and all of the foregoing
          Collateral (including, without limitation, proceeds which constitute
          property of the types described in clauses (a), (b), (c), (d), (e),
          (f) and (g) of this section1) and, to the extent not otherwise
          included, all payments under insurance (whether or not the Agent or
          any Bank is the loss payee thereof), or any indemnity, warranty or
          guaranty payable by reason of loss or damage to or otherwise with
          respect to any of the foregoing Collateral.

     Section 2. Security for Obligations. This Agreement secures the payment of
all obligations and liabilities of the Grantor to the Banks or the Agent arising
under the Credit Agreement and the Notes referred to therein, whether for
principal, interest, fees, expenses or otherwise, whether now or hereafter
existing or arising, whether direct or indirect, whether absolute or contingent,
whether joint or several and whether acquired directly or by assignment,
(including without limitation the Obligations) and all Rate Hedging Obligations
(all such obligations and liabilities referred to in this section2 being the
"Obligations").

     Section 3. Grantor Remains Liable. Anything herein to the contrary
notwithstanding, (a) the Grantor shall remain liable under the contracts and
agreements included in the Collateral to which the Grantor is a party to the
extent set forth therein to perform all of its duties and obligations 




                                      -2-

<PAGE>   79

thereunder to the same extent as if this Agreement had not been executed, (b)
the exercise by the Agent of any of the rights hereunder shall not release the
Grantor from any of its duties or obligations under the contracts and agreements
included in the Collateral, and neither the Agent nor any Bank shall have any
obligation or liability under the contracts and agreements included in the
Collateral by reason of this Agreement, nor shall the Agent or any Bank be
obligated to perform any of the obligations or duties of the Grantor thereunder
or to take any action to collect or enforce any claim for payment assigned
hereunder.

     Section 4. Representations and Warranties. The Grantor represents and
warrants (and, as long as any of the Obligations are unpaid or the Credit
Agreement is in effect, shall be deemed continuously to do so) as follows:

     (a)  All of the Inventory of the Grantor that is not in transit is located
          at one of the addresses set forth in Schedule A hereto (or at such
          other address in the United States of America as Guarantor shall
          advise Agent in writing at least 10 Business Days prior to any of the
          Inventory being relocated at such address, subject to Borrower
          executing and delivering to Agent a UCC-1 financing statement for the
          new jurisdiction). As of the date hereof, the chief place of business
          and chief executive office of the Grantor is the address for the
          Grantor set forth at the head of this Agreement, and the office where
          the Grantor keeps its records concerning the Receivables, and all
          originals of all chattel paper which evidence Receivables, is located
          there.

     (b)  None of the Receivables is evidenced by a promissory note or other
          instrument except such instruments as have been delivered and endorsed
          to the Agent, and all of the Receivables consisting of accounts that
          arose out of bona fide sales of goods that have been delivered by the
          Grantor or services that have been performed by it.

     (c)  The Grantor owns all the Collateral free and clear of any lien,
          security interest, charge or encumbrance except the security interests
          created hereby and those liens and security interests permitted under
          the Credit Agreement (including those disclosed in Section 6.07 of the
          Credit Agreement). No effective financing statement, debenture or
          other instrument similar in effect covering all or any part of the
          Collateral owned by the Grantor is on file in any recording office
          except such as may have been filed in favor of the Agent relating to
          this Agreement or with respect to those security interests permitted
          under the Credit Agreement (including those disclosed in Section 6.07
          of the Credit Agreement.

     (d)  As of the date hereof, the Grantor has no trade name and has never
          had, nor done business under, another name.

     (e)  The Grantor has exclusive possession and control of the Inventory and
          Equipment.





                                      -3-

<PAGE>   80

     (f)  This Agreement creates a valid and perfected first priority security
          interest in the Collateral owned by the Grantor securing the payment
          of the Obligations to the Agent for the benefit of the Banks, and all
          filings and any other actions necessary or desirable to perfect and
          protect such security interest have been duly taken except a UCC-1
          financing statement to be filed with the Secretary of State of
          Florida.

     (g)  No authorization, approval or other action by, and no notice to or
          filing with, any governmental authority or regulatory body is required
          either (i) for the grant by the Grantor of the security interest
          granted hereby or for the execution, delivery or performance of this
          Agreement by the Grantor or (ii) for the perfection of or the exercise
          by the Agent of its rights and remedies hereunder except a UCC-1
          financing statement to be filed with the Secretary of State of
          Florida.

     (h)  The Grantor has received adequate consideration and reasonably
          equivalent value for entering into this Agreement and, in any event,
          will not be rendered insolvent by it or left with unreasonably small
          capital to conduct its businesses.

     Section 5. Further Assurances.

     (a)  The Grantor agrees that from time to time, at the expense of the
          Grantor, the Grantor will promptly execute and deliver all further
          instruments and documents, and take all further action, that may be
          necessary or desirable, or that the Agent may reasonably request, in
          order to perfect and protect any security interest granted or
          purported to be granted hereby or to enable the Agent to exercise and
          enforce its rights and remedies hereunder with respect to any of the
          Collateral. Without limiting the generality of the foregoing, the
          Grantor shall, upon reasonable notification by the Agent: (i) mark
          conspicuously each document included in the Inventory and each chattel
          paper included in the Receivables and each Related Contract and, at
          the request of the Agent, each of its records pertaining to the
          Collateral, with a legend, in form and substance satisfactory to the
          Agent, indicating that such document, chattel paper, Related Contract
          or other Collateral is subject to the security interest granted
          hereby; (ii) if any Receivable shall be evidenced by a promissory
          note, other instrument or chattel paper, deliver and pledge to the
          Agent hereunder such note, instrument or chattel paper duly endorsed
          and accompanied by duly executed instruments of transfer or
          assignment, all in form and substance satisfactory to the Agent; and
          (iii) execute and file such financing or continuation statements (or
          amendments thereto), notices of lien, debentures and other instruments
          or notices, as may be necessary or desirable, or as the Agent may
          request, in order to perfect and preserve the security interests
          granted or purported to be granted hereby.

     (b)  The Grantor hereby authorizes the Agent to file one or more financing
          or continuation statements (and amendments thereto) and notices of
          Liens and make such other filings and registrations relative to all or
          any part of the Collateral owned 




                                      -4-

<PAGE>   81

          by the Grantor without the signature of the Grantor where permitted or
          not prohibited by law. A carbon, photographic or other reproduction of
          this Agreement or any financing statement covering the Collateral or
          any part thereof shall be sufficient as a financing statement.

     (c)  The Grantor shall furnish to the Agent from time to time statements
          and schedules further identifying and describing the Collateral and
          such other reports in connection with the Collateral as the Agent may
          reasonably request, all in a form and with a degree of detail
          satisfactory to the Agent.

     Section 6. Certain Covenants as to Inventory. Until the Agreement
Termination Date, the Grantor shall:

     (a)  Keep the Inventory owned by it at one of the places therefor specified
          in Schedule A hereto unless it advises Agent that any of such
          Inventory will be moved to another location in the United States of
          America at least 10 Business Days prior to its relocation and executes
          appropriate UCC-1 financing statements for the new jurisdiction;

     (b)  Keep the Inventory in good condition, in compliance in all material
          respects with all government requirements for its sale, and generally
          saleable in the ordinary course of such Grantor's business;

     (c)  Pay promptly when due all property and other taxes, assessments and
          governmental charges or levies imposed upon, and all claims (including
          claims for labor, materials and supplies) against, the Inventory,
          except to the extent the validity thereof is being contested in good
          faith and without jeopardizing the value of the Inventory as security
          hereunder;

     (d)  Permit the Agent and its agents to make inspections and audits of the
          Inventory when and as often as the Bank considers necessary or
          desirable; and

     (e)  Not sell any Inventory except in the ordinary course of its business
          substantially in the same manner as now conducted and in accordance
          with Applicable Law.

     Section 7. Certain Covenants as to Receivables. Until the Agreement
Termination Date:

     (a)  Subject to providing Agent with 30 Days prior written notice as to any
          change within the United States of America, and subject to execution
          by the Grantor and delivery to Agent of UCC-1 financing statements for
          the new jurisdiction, the Grantor shall keep its chief place of
          business and chief executive office at the office specified at the
          head of this Agreement and shall keep its records concerning the
          Receivables, and all originals of all chattel paper which evidence
          Receivables there. The Grantor



                                      -5-

<PAGE>   82
 
          shall hold and preserve such records and chattel paper and shall
          permit representatives or agents of the Agent or any Bank at any
          reasonable time during normal business hours to inspect and make
          abstracts from such records and chattel paper, to test the Receivables
          and after an Event of Default to make inquiries of and give notice of
          the security interests created hereby to the obligors of the
          Receivables.

     (b)  Except as otherwise provided in this section 7(b), the Grantor shall
          continue to collect, at its own expense, all amounts due or to become
          due under the Receivables. In connection with such collections, the
          Grantor may take (and, after an Event of Default at the Agent's
          direction, shall take) such action as the Grantor or the Agent may
          deem necessary or advisable to enforce collection of the Receivables;
          provided, however, that the Agent shall have the right, at any time
          after the occurrence of an Event of Default, regardless of whether the
          Obligations have been accelerated, upon written notice to the Grantor
          of its intention to do so, to notify the account debtors or obligors
          under any or all of the Receivables of the assignment of such
          Receivables to the Agent and to direct such account debtors or
          obligors to make payment of all amounts due or to become due
          thereunder directly to the Agent and, upon such notification and at
          the expense of the Grantor, to enforce collection of any such
          Receivables, and to adjust, settle or compromise the amount or payment
          thereof, in the same manner and to the same extent as the Grantor
          might have done. After receipt by the Grantor of the notice from the
          Agent referred to in the proviso to the preceding sentence, (i) all
          amounts and proceeds (including instruments) received by the Grantor
          in respect of the Receivables shall be received in trust for the
          benefit of the Agent hereunder, shall be segregated from other funds
          of the Grantor and shall be forthwith paid over to the Agent in the
          same form as so received (with any necessary indorsement) to be held
          by the Agent as cash collateral and applied as provided by
          section 15(b), and (ii)the Grantor shall not adjust, settle or
          compromise the amount or payment of any Receivable, or release wholly
          or partly any account debtor or obligor thereof, or allow any credit
          or discount thereon that is material or outside the ordinary course of
          the Grantor's business. No account party or obligor under a Receivable
          shall have any duty to inquire whether a Default or an Event of
          Default has occurred before making payments directly to the Agent.
          After the occurrence of an Event of Default, the Agent may settle or
          adjust disputes and claims directly with the obligors of the
          Receivables for amounts and on terms which the Agent considers
          advisable and in all such cases only the net amounts received by the
          Agent in payment of such amounts (after deduction of any amounts
          payable under section 16) need be applied to the Obligations. Upon the
          occurrence of an Event of Default the Grantor shall fully cooperate
          with the Agent's efforts to collect the Receivables including
          notifying and instructing the parties obligated on them to make
          payment to the Agent rather than the Grantor.




                                      -6-

<PAGE>   83

     (c)  The Grantor shall comply fully with its obligations under any
          agreements included in the Receivables or Related Contracts and shall
          refrain from any act or omission that would interfere with, or in any
          manner prevent, the Agent's or the Banks' obtaining the full benefits
          of any of the Receivables and Related Contracts.

     Section 8. Certain Covenants as to Equipment. Until the Agreement
Termination Date:

     (a)  The Grantor shall keep the Equipment owned by it at the addresses for
          the Grantor specified in Schedule A hereto unless notice of any change
          to a new address in the United States of America is provided to Agent
          at least 30 Days prior to the relocation of any such Equipment, and
          provided Grantor executes and delivers to Agent a UCC- 1 financing
          statement for the new jurisdiction;

     (b)  The Grantor shall not sell or otherwise dispose of any of the
          Equipment except as otherwise permitted in Section 6.08 of the Credit
          Agreement;

     (c)  The Grantor shall cause the Equipment owned by it to be maintained and
          preserved in all material respects in the same condition, repair and
          working order as when new, ordinary wear and tear and casualty
          excepted, and in accordance with any manufacturer's manual, and shall
          forthwith, or in the case of any loss or damage to any of the
          Equipment as quickly as practicable after the occurrence thereof, make
          or cause to be made all repairs, replacements, and other improvements
          in connection therewith which are necessary or desirable to such end
          and then required for the conduct of its business as presently
          conducted, and shall promptly furnish to the Agent a statement
          respecting any loss or damage to any material portions of the
          Equipment;

     (d)  The Grantor shall pay promptly when due all property and other taxes,
          assessments and governmental charges or levies imposed upon, and all
          material claims (including claims for labor, materials and supplies)
          against, the Equipment except to the extent the validity thereof is
          being contested in good faith and without jeopardizing the value of
          the Equipment as security hereunder.

     Section 9. Certain Covenants as to Instruments and Buyer Letters of Credit.
Until the Agreement Termination Date:

     (a)  The Grantor shall deliver to the Agent each Instrument held by it and
          each letter of credit (and each advice or confirmation of such a
          letter of credit) of which it is the beneficiary (a "Buyer Letter of
          Credit"), with whatever endorsements and instruments of transfer the
          Agent requires, to be held by the Agent as long as this Agreement is
          in effect. For purposes of perfecting the Agent's security interest
          therein, possession of an Instrument or a Buyer Letter of Credit by an
          agent or correspondent of the Agent shall constitute possession
          thereof by the Agent and any 




                                       -7-


<PAGE>   84

          possession thereof by the Grantor shall be construed as possession by
          a custodial agent for the Agent. The Grantor shall, with respect to
          each Buyer Letter of Credit do whichever one or more of the following
          is requested by the Agent from time to time: (i) notify the issuer of
          (and any negotiating or paying bank for) such Buyer Letter of Credit
          to make payment thereof to the Agent and procure the consent and
          agreement of such issuer (and negotiating bank) to do so; (ii) require
          such Buyer Letter of Credit to be transferrable and to transfer the
          same to the Agent; and/or (iii) whatever else the Agent may require to
          afford it the full benefit of such Buyer Letters of Credit. After an
          Event of Default the Grantor hereby irrevocably authorizes the Agent
          to deposit into a cash collateral account any amounts received by the
          Agent with respect to any Buyer Letter of Credit of which the Grantor
          is the beneficiary (whether as the collecting or presenting bank or
          otherwise) or paid out by the Agent as the negotiating or paying bank
          therefor.

     (b)  The Agent is hereby irrevocably authorized (but not in any manner
          obligated), in its sole discretion, after an Event of Default shall
          have occurred, to collect any and all Instruments and Buyer Letters of
          Credit and to apply the proceeds thereof against any of the
          Obligations (whether or not then due). Nothing in this Agreement shall
          impose on the Agent any greater responsibility with respect to any
          Instruments or Buyer Letters of Credit than it would have under the
          International Chamber of Commerce Uniform Rules for Collections, as
          modified by Agent's standard agreement, if any, regarding documentary
          collections. The assignments and authorizations contained in this
          section 9 (or elsewhere herein) shall not in any way release the
          Grantor of its obligations to pay the Obligations in full, and the
          Grantor shall be fully liable for any deficiencies. After an Event of
          Default, the Grantor shall fully cooperate with the Agent's efforts to
          collect the Instruments and Buyer Letters of Credit including
          notifying and instructing the parties obligated on them to make
          payment to the Agent rather than the Grantor and obtaining their
          consent to doing so.

     (c)  Nothing in this section 9 shall be construed or operate so as to
         impose any obligation or duties on the Agent or any Bank. The powers
         conferred on the Agent hereunder or solely to protect its interest in
         the Instruments and the Buyer Letters of Credit and shall not impose
         any duty on it to exercise any such powers, except to use reasonable
         care in the custody of any Instruments and Buyer Letters of Credit
         which the Agent has physical possession of itself (as distinguished,
         for instance, from possession through a custodian or agent) and
         accounting for monies actually received by it hereunder (as
         distinguished, for instance, for monies received by a custodian or
         agent but not remitted to the Agent). Without limiting the generality
         of the foregoing, the Agent shall not have liability to the Grantor in
         connection with any misfeasance, malfeasance or negligence on the part
         of any institutional custodian or agent whom the Agent has selected in
         good faith, and no payment shall be considered to have been received by
         the Agent merely by virtue of its having been received by such a
         custodian or agent.




                                      -8-
         
<PAGE>   85

 (d) After an Event of Default, the Grantor shall not release any party
liable under an Instrument or Buyer Letter of Credit or do or agree to do
anything that would impair any Instrument's or Buyer Letter of Credit's value as
security hereunder.

     Section 10. Certain Covenants as to Marks. Until the Agreement Termination
Date:

     (a)  As of the date hereof, the Grantor represents and warrants that it is
          the true and lawful owner or licensee of the Marks listed in Schedule
          B hereto and that those Marks constitute all the Marks registered in
          the United States Patent and Trademark Office that the Grantor now
          owns or uses in connection with its business. As of the date hereof,
          the Grantor represents and warrants that it owns or is licensed to use
          all Marks that it uses. As of the date hereof, the Grantor further
          represents and warrants that it is aware of no third party claim that
          any aspect of the Grantor's present or contemplated business
          operations infringes or will infringe in any material respect any
          Mark.

     (b)  The Grantor shall not divest itself of any right under a Mark without
          the prior written consent of the Agent unless such Mark is no longer
          necessary for its operations in any material respect.

     (c)  The Grantor, promptly upon learning thereof, shall notify the Agent in
          writing of the name and address of, and to furnish such pertinent
          information that may be available with respect to, any party who may
          be infringing or otherwise violating in any material respect any of
          the Grantor's rights in and to any significant Mark, or with respect
          to any party claiming that the Grantor's use of any significant Mark
          violates in any material respect any property right of that party. The
          Grantor shall, unless otherwise directed by the Agent, diligently
          prosecute any person materially infringing any significant Mark to the
          extent such infringement would have a Material Adverse Effect.

     (d)  The Grantor shall use its significant Marks in interstate commerce
          during the time in which this Assignment is in effect, sufficiently to
          preserve such Marks as trademarks or service marks registered under
          the laws of the United States (unless such Mark is no longer necessary
          for its operations in any material respect).

     (e)  The Grantor shall, at its own expense, diligently process all
          documents required by the Trademark Act of 1946, 15 U.S.C.
          section 1051 et seq. to maintain trademark registration material
          to its business or operations, including but not limited to affidavits
          of use and applications for renewals of registration in the United
          States Patent and Trademark Office for all of its Marks pursuant to 15
          U.S.C. sections 1058(a), 1059 and 1065, shall pay all fees and
          disbursements in connection therewith, and shall not abandon any such
          filing of affidavit of use or any such application of 



                                      -9-

<PAGE>   86

          renewal prior to the exhaustion of all administrative and judicial
          remedies without prior written consent of the Required Banks. The
          Grantor shall notify the Agent six months prior to the dates on which
          the affidavits of use or the applications for renewal registration are
          due that the affidavit of use or the renewal is being processed.

     (f)  If any Mark registration issues hereafter to the Grantor as a result
          of any application now or hereafter pending before the United States
          Patent and Trademark Office, within 30 days of receipt of such
          certificate, the Grantor shall deliver a copy of such certificate, and
          a grant of security in such mark to the Agent, confirming the grant
          thereof hereunder, in form and substance satisfactory to the Agent.

     (g)  If an Event of Default shall occur and the due date of the Obligations
          shall have been accelerated, the Agent, by written notice to the
          Grantor, may take any or all of the following actions: (i) declare the
          entire right, title and interest of the Grantor in and to each of the
          Marks, together with all trademark rights and rights of protection to
          the same, vested, in which event such rights, title and interest shall
          immediately vest, in the Agent for the benefit of the Banks, in which
          case the Grantor agrees to execute an assignment, in form and
          substance satisfactory to the Agent, of all its rights, title and
          interest in and to the Marks to the Agent for the benefit of the
          Banks; (ii) take and use or sell the Marks and the goodwill of the
          Grantor's business symbolized by the Marks and the right to carry on
          the business and use the assets of the Grantor in connection with
          which the Marks have been used; and (iii) direct the Grantor to
          refrain, in which event the Grantor shall refrain, from using the
          Marks in any manner whatsoever, directly or indirectly, and, if
          requested by the Agent, change the Grantor's corporate name to
          eliminate therefrom any use of any Mark and execute such request to
          further confirm this and to transfer ownership of the Marks and
          registrations and any pending trademark application in the United
          States Patent and Trademark Office to the Agent.

     Section 11. Insurance.

     (a)  The Grantor shall, at its own expense, maintain insurance with respect
          to the Inventory and the Equipment in such amounts, against such
          risks, in such form and with such insurers, as shall be satisfactory
          to the Agent from time to time. Each policy for property damage
          insurance shall provide for all losses (except for losses of less than
          $2,000,000.00 per occurrence) to be paid directly to the Agent. Each
          such policy shall in addition (i) name the Grantor and the Agent as
          insured parties thereunder (without any representation or warranty by
          or obligation upon the Agent) as their interests may appear, (ii)
          contain the agreement by the insurer that any loss thereunder (subject
          to the preceding sentence) shall be payable to the Agent
          notwithstanding any action, inaction or breach of representation or
          warranty by the Grantor, (iii) provide that there shall be no recourse
          against the Agent for payment 




                                      -10-

<PAGE>   87
 
          of premiums or other amounts with respect thereto and (iv) provide
          that at least ten days' prior written notice of cancellation or of
          lapse shall be given to the Agent by the insurer. The Grantor shall,
          if so requested by the Agent, deliver to the Agent original or
          duplicate policies of such insurance and, as often as the Agent may
          reasonably request a report of reputable insurance broker with respect
          to such insurance. Further, the Grantor shall, at the request of the
          Agent, duly execute and deliver instruments of assignment of such
          insurance policies to comply with the requirements of this section 11
          and cause the respective insurers to acknowledge notice of such
          assignment.

     (b)  Reimbursement under any liability insurance maintained by the Grantor
          pursuant to this section 11 may be paid directly to the person who
          shall have incurred liability covered by such insurance. In case of
          any loss involving damage or Equipment or Inventory when subsection
          (c) of this section 11 is not applicable, the Grantor shall make or
          cause to be made the necessary repairs to or replacements of such
          Equipment or Inventory, and any proceeds of insurance maintained by
          the Grantor pursuant to this section 11 shall be paid to the Grantor
          as reimbursement for the costs of such repairs or replacements.

     (c)  Upon (i) the occurrence and during the continuance of any Event of
          Default, or (ii) the actual or constructive total loss (in excess of
          $2,000,000.00, per occurrence) of any Inventory or Equipment, all
          insurance payments in respect of such Inventory or Equipment shall be
          paid to and applied by the Agent as specified in section 15(b).

     Section 12. Agent Appointed Attorney-in-Fact. The Grantor hereby
irrevocably appoints the Agent the Grantor's attorney-in-fact, with full
authority in the place and stead of the Grantor and in the name of the Grantor,
the Agent or otherwise, from time to time in the Agent's discretion, to take any
action and to execute any instrument which the Agent may deem necessary or
advisable to accomplish the purposes of this Agreement, including, without
limitation:

     (a)  to obtain and adjust insurance required to be paid to the Agent
          pursuant to section 11,

     (b)  to ask, demand, collect, sue for, recover, compromise, receive and
          give acquittance and receipts for moneys due and to become due under
          or in respect of any of the Collateral,

     (c)  to receive, indorse, and collect any drafts or other instruments,
          documents and chattel paper, in connection with clause (a) or (b)
          above, and

     (d)  to file any claims or take any action or institute any proceedings
          which the Agent may deem necessary or desirable for the collection of
          any of the Collateral or otherwise to enforce the rights of the
          Grantor or the Agent with respect to any of the Collateral.





                                      -11-

<PAGE>   88

     Section 13. Agent May Perform. If the Grantor fails to perform any
agreement contained herein, the Agent may itself perform, or cause performance
of, such agreement, and the expenses of the Agent incurred in connection
therewith shall be payable by the Grantor under section 16(b). The Grantor
assumes all liability and responsibility in connection with the Collateral, and
the liability of the Grantor to pay the Obligations shall not be diminished or
otherwise affected by reason of any Collateral being uncollectible, lost,
destroyed, stolen, damaged or otherwise unavailable for any reason.

     Section 14. The Agent's Duties. The powers conferred on the Agent hereunder
are solely to protect its interest in the Collateral and shall not impose any
duty upon it to exercise any such powers. Except for the safe custody of any
Collateral in its possession and the accounting for moneys actually received by
it hereunder, the Agent shall have no duty as to any Collateral or as to the
taking of any necessary steps to preserve rights against prior parties or any
other rights pertaining to any Collateral.

     Section 15. Remedies. If any Event of Default shall have occurred:

     (a)  The Agent may exercise in respect of the Collateral, in addition to
          other rights and remedies provided for herein or otherwise available
          to it, all the rights and remedies of a secured party on default under
          the Uniform Commercial Code in effect in the State of Florida (the
          "Code") (whether or not the Code applies to the affected Collateral)
          and also may (i) require the Grantor to, and the Grantor hereby agrees
          that it will at its expense and upon request of the Agent forthwith,
          assemble all or part of the Collateral as directed by the Agent and
          make it available to the Agent at a place to be designated by the
          Agent and (ii) without notice except as specified below, sell the
          Collateral or any part thereof in one or more parcels at public or
          private sale, at any of the Agent's offices or else where, for cash,
          on credit or for future delivery, and upon such other terms as the
          Agent may deem commercially reasonable. The Grantor agrees that with
          respect to Inventory and Equipment and Marks at least 10 days' notice
          to the Grantor of the time and place of any public sale or the time
          after which any private sale is to be made shall constitute fair and
          reasonable notification. The Agent shall not be obligated to make any
          sale of Collateral regardless of notice of sale having been given. The
          Agent may adjourn any public or private sale from time to time by
          announcement at the time and place fixed therefor, and such sale may,
          without further notice, be made at the time and place to which it was
          so adjourned.

     (b)  All cash proceeds received by the Agent in respect of any sale of,
          collection from, or other realization upon all or any part of the
          Collateral may, in the discretion of the Agent, be held by the Agent
          in a cash collateral or suspense account (or otherwise) as collateral
          for, and/or then or at any time thereafter applied (after payment of
          any amounts payable to the Agent pursuant to section 16) in whole or
          in part by the Agent 



                                      -12-

<PAGE>   89

          against, all or any part of the Obligations in such order as the Agent
          shall elect (subject, however, to section 8.03 of the Credit
          Agreement). The Grantor shall be fully liable for any deficiency.

     (c)  The Agent and the Banks shall not be liable to the Borrower as a
          result of any commercially reasonable possession, repossession,
          collection or sale by the Agent of the Collateral; and the Borrower
          hereby waives the benefit of all valuation, appraisal and exemption
          laws. If the Agent seeks to take possession of any of the Collateral
          after an Event of Default by replevin or other court process, the
          Borrower hereby irrevocably waives (i) the posting of any bonds,
          surety and security relating thereto required by any statute, court
          rule or otherwise as an incident to such possession, (ii) any demand
          for possession of the Collateral prior to the commencement of any suit
          or action to recover possession thereof, (iii) any requirement that
          the Agent retain possession and not dispose of any Collateral subject
          to Agent otherwise complying with applicable law, and (iv) to the
          extent permitted by Applicable Law, all right to notice and hearing
          prior to the exercise by the Agent of the Agent's right to repossess
          the Collateral without judicial process or to replevy, attach or levy
          upon the Collateral without notice or hearing. The Agent shall have no
          obligation to preserve rights to the Collateral or to marshall any of
          the Collateral for the benefit of any Person.

     (d)  The Borrower hereby irrevocably waives the right to direct the
          application of payments and proceeds of the Collateral.

     (e)  The Agent's and the Banks' rights and remedies provided in this
          Agreement are in addition to, and not exclusive of, whatever rights
          and remedies they have under the other Loan Documents or Applicable
          Law.

     Section 16. Indemnity and Expenses.

     (a)  The Grantor shall indemnify the Agent and hold it harmless from and
          against any and all claims, losses and liabilities growing out of or
          resulting from this Agreement (including, without limitation,
          enforcement of this Agreement), except claims, losses or liabilities
          resulting from the Agent's gross negligence or willful misconduct.

     (b)  The Grantor shall upon demand pay to the Agent the amount of any and
          all reasonable expenses, including the reasonable fees and
          disbursements of its counsel and of any experts and agents, which the
          Agent may incur in connection with (i) the administration of this
          Agreement in connection with or after the occurrence of an Event of
          Default, (ii) the custody, preservation, use or operation of, or the
          sale of, collection from, or other realization upon, any of the
          Collateral, (iii) the exercise or enforcement of any of the rights of
          the Agent hereunder or (iv) the failure by the Grantor to perform or
          observe any of the provisions hereof.




                                      -13-

<PAGE>   90

     Section 17. Transfers and Other Liens. The Grantor shall not, without the
Agent's (and, if required by the Credit Agreement, the Required Banks') prior
written consent:

     (a)  Sell, assign (by operation of law or otherwise) or otherwise dispose
          of any of the Collateral except Inventory as provided by section 6(e)
          and except as otherwise permitted under this Agreement or the Credit
          Agreement;

     (b)  Create or suffer to exist any lien, security interest, charge or other
          encumbrance upon or with respect to any of the Collateral to secure
          Debt of any person or entity, except for the Security Interests or as
          otherwise permitted in the Credit Agreement.

     (c)  Do anything that would materially impair the value of the Collateral
          as security for the Obligations.

     Section 18. Amendments, Etc. No amendment or waiver of any provision of
this Agreement nor consent to any departure by the Grantor here from shall in
any event be effective unless it shall be in writing and signed by the Agent,
and then any such waiver or consent shall be effective only in the specific
instance and for the specific purpose for which given.

     Section 19. Notices. All notices and other communications provided for
hereunder shall be given in the manner and with the effect provided in
section 11.01 of the Credit Agreement.

     Section 20. Continuing Security Interest. This Agreement shall create a
continuing security interest in the Collateral and shall (i) remain in full
force and effect until terminated in writing by the Agent or until all of the
Obligations are satisfied in full and the Credit Agreement terminated, (ii) be
binding upon the Grantor, its successors and assigns and (iii) inure to the
benefit of the Agent, the Banks and their respective successors, transferees and
assigns.

     Section 21. Governing Law; Terms. This Agreement shall be governed by and
construed in accordance with the laws of the State of Florida. Unless otherwise
defined herein or in the Credit Agreement, terms used in Article 9 of the
Uniform Commercial Code in the State of Florida are used herein as therein
defined.

     Section 22. Jury Trial Waiver. THE GRANTOR AND THE AGENT EACH HEREBY WAIVE
ANY RIGHT THEY MAY HAVE TO A JURY TRIAL IN ANY ACTION, PROCEEDING OR
COUNTERCLAIM ARISING HEREUNDER OR RELATING THERETO.

     IN WITNESS WHEREOF, the Grantor has caused this Agreement to be duly
executed and delivered by its officer thereunto duly authorized as of the date
first above written.





                                      -14-


<PAGE>   91

                                   PRECISION RESPONSE CORPORATION


                                   By:
                                      -----------------------------------------
                                   Name: 
                                        ---------------------------------------
                                   Title:
                                         --------------------------------------



                                      -15-


<PAGE>   92

                              SCHEDULE A


LOCATION OF CHATTEL PAPER
AND RECORDS REGARDING ACCOUNTS

1505 N.W. 167 Street
Miami, Florida 33169





                                      -16-
<PAGE>   93
                                   SCHEDULE A
                                   ----------

PRECISION RESPONSE CORPORATION
Inventory & Equipment Locations


1)  4250 N.W. 135th Street          16) 3660 Maguire Boulevard
    Opa Locka, FL                       Orlando, FL

2)  4300 N.W. 135th Street          17) 14320 S.W. 119th Avenue
    Opa Locka, FL                       Miami, FL

3)  13180 N.W. 43rd Avenue
    Opa Locka, FL

4)  1505 N.W. 167th Street
    Miami, FL

5)  1515 N.W. 167th Street
    Miami, FL

6)  1525 N.W. 167th Street
    Miami, FL

7)  1313 N.W. 167th Street
    Miami, FL

8)  200 N. University Drive
    Pembroke Pines, FL

9)  14261 Commerce Way
    Miami Lakes, FL

10) 11975 S.W. 140th Terrace
    Kendall, FL

11) 5166 East Colonial Drive 
    Orlando, FL

12) 2000 N. State Rd. 7
    Margate, FL

13) 1308 N. State Rd. 7
    Margate, FL

14) 3100 Emerson Street
    Jacksonville,FL

15) 14100 N.W. 4th Street
    Sunrise, FL
<PAGE>   94
                                   SCHEDULE B
                                   ----------

PRECISION RESPONSE CORPORATION

MARKS:

          U.S. Service Mark No.:    1,819,161
          Mark:                     The letters PRC
          Date of Registration:     2/1/94

          U.S. Service Mark No.:    1,820,093
          Mark:                     The letters PRC and Design
          Date of Registration:     2/8/94
                
          U.S. Service Mark No.:    1,844,659
          Mark:                     The words PRECISION RESPONSE CORPORATION
          Date of Registration:     7/12/94
          
          
Intellectual Property also includes common law copyrights and trade secrets
developed in the ordinary course of business with respect to software,
advertising, promotional and business literature, and methods and techniques
used in performing services.







<PAGE>   95
                        SCHEDULE C TO SECURITY AGREEMENT
                        --------------------------------

      All of the equipment and other personal property covered by the UCC-1
      Financing Statement filings set forth on the attached Schedule 6.07.
<PAGE>   96
                                 SCHEDULE 6.07
                                 -------------

FILE NO.         FILING DATE     STATUS      SECURED PARTY
- --------         ------------    ------      -------------

910000077059     04/08/91        Active      BellSouth Financial Services Corp.

910000251541     11/25/91        Active      Barnett Bank, N.A.

930000069907     04/02/93        Active      Barnett Leasing Company

940000014290     01/19/94        Active      Minolta Business Systems

950000053667     03/17/95        Active      OCE Printing Systems USA IRE

950000089393     05/04/95        Active      BellSouth Financial Services Corp.

950000092861     05/08/95        Active      BellSouth Financial Services Corp.

950000099153     05/16/95        Active      BellSouth Financial Services Corp.

950000144380     07/21/95        Active      BellSouth Financial Services Corp.

950000189449     09/21/95        Active      BellSouth Financial Services Corp.

950000197152     10/02/95        Active      BellSouth Financial Services Corp.

950000197153     10/02/95        Active      BellSouth Financial Services Corp.

950000197154     10/02/95        Active      BellSouth Financial Services Corp.

950000199072     10/03/95        Active      BellSouth Financial Services Corp.

950000238186     11/27/95        Active      BellSouth Financial Services Corp.

950000238489     11/28/95        Active      Advanta Business Services Corp.

950000254757     12/21/95        Active      BellSouth Financial Services Corp. 

950000254758     12/21/95        Active      BellSouth Financial Services Corp.

950000254760     12/21/95        Active      BellSouth Financial Services Corp.

960000004766     01/08/96        Active      BellSouth Financial Services Corp.

                                    
                                     1 of 3
<PAGE>   97
                           SCHEDULE 6.07 (continued)
                           -------------------------

960000004768     01/08/96        Active     BellSouth Financial Services Corp.

960000004769     01/08/96        Active     BellSouth Financial Services Corp.

960000016441     01/24/96        Active     BellSouth Financial Services Corp.

960000016442     01/25/96        Active     BellSouth Financial Services Corp.

960000016443     01/24/96        Active     BellSouth Financial Services Corp.

960000018004     01/26/96        Active     Advanta Business Services Corp.

960000051648     03/14/96        Active     BSFS Equipment Leasing

960000056885     03/20/96        Active     Debis Financial Services, Inc.

960000066618     04/02/96        Active     BSFS Equipment Leasing

960000066620     04/02/96        Active     BSFS Equipment Leasing

960000066843     04/02/96        Active     AT&T Credit Corp.

960000077156     04/15/96        Active     Bankers Leasing Association, Inc.

960000088050     04/30/96        Active     Heller Financial, Inc.

960000088052     04/30/96        Active     Heller Financial, Inc.

960000104529     05/20/96        Active     General Electric Capital Corp.

960000111945     05/31/96        Active     BSFS Equipment Leasing

960000125572     06/18/96        Active     Advanta Business Services Corp.

960000152176     07/22/96        Active     American National Bank of Florida

960000153273     07/24/96        Active     Vanguard Financial Service Corp.

960000153406     07/24/96        Active     Advanta Business Services Corp.

960000156256     07/29/96        Active     The CIT Group/Equipment Financing, 
                                            Inc.

                                     2 of 3
<PAGE>   98
                           SCHEDULE 6.07 (continued)
                           -------------------------


960000156264     07/29/96        Active     The CIT Group/Equipment Financing,
                                            Inc.

960000170434     08/14/96        Active     AT&T Credit Corp.

960000171032     08/15/96        Active     Lucent Technologies, Inc.

960000200749     09/24/96        Active     Barnett Bank, N.A.

960000262116     12/16/96        Active     Lucent Technologies, Inc.

960000263389     12/16/96        Active     Lucent Technologies, Inc.

970000060991     03/24/97        Active     Lucent Technologies, Inc.

970000065731     03/28/97        Active     General Electric Capital Corp.

970000086205     04/23/97        Active     CIT Group/Equipment Financing, 
                                            Inc.

970000091953     04/30/97        Active     General Electric Capital Corp.

980000001035     01/02/98        Active     Lucent Technologies


Lien on PRC's cash/security account at SunTrust Bank in the amount of
$3,500,000 with respect to PRC's guarantee of the mortgage on the facility known
as "The Harland Building."

                                     3 of 3
<PAGE>   99
                                    EXHIBIT F

                               GUARANTY AGREEMENT

                            Dated as of March 2, 1998

     This GUARANTY AGREEMENT ("this Guaranty") is made as of the date set forth
above by ________________________ _______________________________, a
____________________ corporation having an address at___________________________
_____________________________________________________ (the "Guarantor") in favor
of NATIONSBANK, N.A. (the "Agent"), as Agent under the Credit Agreement referred
to below for the benefit of the banks now or hereafter signatory thereto (the
"Banks").

                                   BACKGROUND

     A. Precision Response Corporation, a Florida corporation, (the "Borrower"),
the Banks and the Agent are parties to a Credit Agreement dated as of March 2,
1998 (as modified and supplemented and in effect from time to time, the "Credit
Agreement," the capitalized terms used but not otherwise defined herein being
used herein as therein defined), providing, subject to the terms and conditions
thereof, for Loans.

     B. The Guarantor's business interests are closely intertwined with the
Borrower's and, accordingly, the Guarantor will benefit substantially from the
Banks' making Loans to the Borrower.

     C.   It is a condition precedent to the Banks' making Loans to the
Borrower that the
Guarantor shall have executed and delivered this Guaranty.

                                   AGREEMENTS

     NOW, THEREFORE, in consideration of the premises and other good and
valuable consideration (the receipt and adequacy of which are hereby
acknowledged) and in order to induce the Banks to make Loans to the Borrower,
the Guarantor agrees as follows:

     Section 1. Guaranty.

          (a) The Guarantor hereby absolutely and unconditionally guarantees the
     punctual payment when due, whether at stated maturity, by acceleration or
     otherwise, of the Obligations and the Rate Hedging Obligations owed by the
     Borrower to each and any Bank and/or the Agent now or hereafter existing
     under, evidenced by or in any way relating to the Credit Agreement, any
     Note and/or any other Loan Document, whether for principal, interest,
     overdrafts, fees, commissions, expenses, indemnity obligations or otherwise
     (the


<PAGE>   100

     Obligations and such Rate Hedging Obligations being collectively, the
     "Obligations"). This is a guaranty of payment and not of collection and it
     shall not be affected in any way by the absence of any action to obtain
     payment from the Borrower. In addition, the Guarantor agrees to pay any and
     all expenses (including counsel fees and expenses at all levels) incurred
     by any Bank and/or the Agent in enforcing any rights under this Guaranty
     (the "Collection Costs").

          (b) It is the intention of the Guarantor, the Agent and the Banks that
     the Guarantor's obligations hereunder shall be in, but not in excess of,
     the maximum amount (the "Maximum Guaranty Liability") permitted by
     applicable law governing bankruptcy, reorganization, arrangement,
     adjustment of debts, relief of debtors, dissolution, insolvency or other
     similar laws applicable to the Guarantor ("Applicable Law"). To that end,
     but only if and to the extent such obligations would otherwise be subject
     to avoidance under Applicable Law, the Guarantor's obligations hereunder
     shall be reduced to the maximum amount which, after giving effect thereto,
     would not, under Applicable Law, render such obligations unenforceable or
     avoidable under Applicable Law. In no event, however, shall the Maximum
     Guaranty Liability be reduced to an amount less than the amount the Agent
     or the Banks would be entitled to enforce under Applicable Law (e.g., 11
     U.S.C. section548(c)) by virtue of the Banks' having given value to the
     Guarantor in exchange for the Obligations. This section1(b) is intended
     solely to preserve the rights of the Agent and the Banks hereunder to the
     maximum extent permitted by Applicable Law and neither the Guarantor nor
     any other Person shall have any right or claim under this section1(b) that
     would not otherwise be available under Applicable Law.


          (c) The Guarantor agrees that the Obligations may at any time and from
     time to time exceed the Maximum Guaranty Liability of the Guarantor, and
     may exceed the aggregate Maximum Guaranty Liabilities of all the guarantors
     of the Obligations, without impairing this Guaranty or affecting the rights
     and remedies of the Bank hereunder.

     Section 2. Guaranty Absolute. The Guarantor guarantees that the Obligations
will be paid strictly in accordance with the terms of the documents governing
them, regardless of any law, regulation or order now or hereafter in effect in
any jurisdiction affecting any of such terms or the rights of the each Bank and
the Agent with respect thereto. The liability of the Guarantor under this
Guaranty shall be absolute and unconditional irrespective of:

          (a) any lack of validity or enforceability of any payment provisions
     of any agreements or instruments relating to or securing any of the
     Obligations or any instrument by which the Guarantor has granted the Agent
     or any Bank or Banks a security interest or lien as security for this
     Guaranty or for any of the Obligations (said agreements and instruments
     being collectively the "Loan Documents");

                                      -2-

<PAGE>   101

          (b) any change in the time, manner or place of payment of, or in any
     other term of, all or any of the Obligations, or any other amendment or
     waiver of or any consent to departure from any of the Loan Documents;

          (c) any exchange, release, or nonperfection of a security interest in,
     any collateral for any of the Obligations, any limitation as to the amount
     of the Obligations secured by any of the Loan Documents, any invalidity of,
     release, amendment or waiver of or consent to departure from, any other
     guaranty for all or any of the Obligations or any failure to obtain any
     guaranty contemplated by the Loan Documents or any related commitment or
     proposal letter;

          (d) the voluntary or involuntary bankruptcy of the Borrower, or any
     assignment for the benefit of creditors, reorganization, receivership,
     liquidation or other similar proceedings affecting the Borrower or any of
     its assets;

          (e) any present or future action of any governmental authority
     amending, varying, reducing or otherwise affecting, or purporting to amend,
     vary, reduce or otherwise affect, any of the Obligations, any of the Loan
     Documents or this Guaranty;

          (f) any other event or circumstance which might otherwise constitute a
     defense available to, or a discharge of, the Borrower or any guarantor.

Nothing herein to the contrary withstanding, this Guaranty shall continue to be
effective or be reinstated, as the case may be, if at any time any payment of
any of the Obligations is rescinded or must otherwise be returned by the Agent
or any Bank upon the insolvency, bankruptcy or reorganization of the Borrower or
otherwise, all as though such payments had not been made.

     Section 3. Waiver. The Guarantor hereby unconditionally waives:

          (a) promptness, diligence, notice of acceptance and all other notices
     with respect to any of the Obligations, this Guaranty or any disposition of
     collateral;

          (b) any requirement that the Agent or any Bank protect, secure,
     perfect or insure any security interest or lien on any property subject
     thereto or exhaust any right or take any action against the Borrower or any
     other person or entity or any collateral;

          (c) any defense based on any event or circumstances described in
     Section 2; and

          (d) any duty of the Agent or any Bank to advise the Guarantor of any
     information known to the Agent or such Bank regarding the financial
     condition of the Borrower or any other circumstance affecting the
     Borrower's ability to perform its obligations to the Banks, it being agreed
     that the Guarantor assumes responsibility for being and keeping informed
     regarding such condition or any such circumstance.


                                      -3-
<PAGE>   102

     Section 4. Subrogation. The Guarantor shall not exercise any rights which
it may acquire by way of subrogation under this Guaranty, by any payment made
hereunder or otherwise, until all the Obligations shall have been paid in full.
If any amount shall be paid to the Guarantor on account of such subrogation
rights at any time when all the Obligations shall not have been paid in full,
such amount shall be held in trust for the benefit of the Agent and the Banks
and shall forthwith be paid to the Agent for the account of the Banks to be
credited and applied upon the Obligations, whether matured or unmatured.

     Section 5. Representations and Warranties. The Guarantor hereby represents
and warrants to the Agent and the Banks as follows:

          (a) The execution, delivery and performance by the Guarantor of this
     Guaranty do not contravene or conflict with law, the Guarantor's articles
     of incorporation or by-laws or any contractual restriction binding on or
     affecting the Guarantor.

          (b) No authorization or approval or other action by, and no notice to
     or filing with, any person or any governmental authority or regulatory
     body, is required for the due execution, delivery and performance by the
     Guarantor of this Guaranty.

          (c) The Guarantor has received adequate consideration and equivalent
     value for executing and delivering this Guaranty and will not be rendered
     insolvent thereby (irrespective of the effect of section1(b) hereof). This
     Guaranty is the legal, valid and binding obligation of the Guarantor
     enforceable against it in accordance with its terms.

          (d) There is no pending or threatened action or proceeding affecting
     the Guarantor before any court, governmental agency or arbitrator, which
     may result in a Material Adverse Effect.

          (e) The Guarantor is a corporation validly existing and in good
     standing under the laws of the state of incorporation indicated at the head
     of this Agreement.

          (f) Any and all corporate and shareholder actions required to
     authorize the execution, delivery and performance of this Guaranty have
     been taken.

     Section 6. Additional Covenants. As long as this Guaranty is in effect, the
Guarantor shall, unless the Agent and the Required Banks shall otherwise consent
in writing:

          (a) Comply in all material respects with all applicable laws, rules,
     regulations and orders (such compliance to include, without limitation,
     paying before the same become delinquent all taxes, assessments and
     governmental charges) imposed upon it or upon its property, the
     non-compliance with which would have a Material Adverse Effect.


                                      -4-

<PAGE>   103


          (b)  Furnish to the Agent and each Bank the following:

               (i) whatever financial statements and reports the Agent requests
          pursuant to the Credit Agreement

               (ii) as soon as possible and in any event within 10 days of the
          Guarantor's discovery thereof, notice of any event or circumstance
          which has or may have a Material Adverse Effect;

               (iii) as soon as possible and in any event within 10 days after
          the commencement thereof or any adverse determination therein, notice
          of all actions, suits and proceedings before any court or governmental
          department, commission, board, bureau, agency or instrumentality
          materially adversely affecting the Guarantor;

               (iv) promptly, such other information respecting the condition or
          operations, financial or otherwise, of the Guarantor as the Agent may
          from time to time reasonably request pursuant to the Credit Agreement.

          (b) Except for this Guaranty, not create or incur any debt (except to
     the Agent and the Banks and to the Borrower or any Subsidiary (provided it
     is fully subordinated to the Obligations) or assume, guarantee or endorse
     any indebtedness the result of which would be to significantly impair the
     Guarantor's ability to perform it obligations hereunder.

          (c) Not sell, transfer or otherwise dispose of any of its material
     assets or properties and not create or suffer to exist any lien, security
     interest or other material charge or encumbrance, or any other type of
     preferential arrangement, upon or with respect to any of its assets or
     properties, if the result would be to decrease significantly the
     Guarantor's net worth or to impair the ability of a judgment creditor of
     the Guarantor to attach or garnish such assets or properties except as
     otherwise permitted in the Credit Agreement.

          (d) Not do anything that would cause or contribute to a Default.

     Section 7. Amendments, Etc. No amendment or waiver of any provision of this
Guaranty nor consent to any departure by the Guarantor therefrom shall in any
event be effective unless it shall be in writing and signed by the Agent and the
Required Banks, and then any such waiver or consent shall be effective only in
the specific instance and for the specific purpose for which given.

     Section 8. Notices. All notices, requests, demands, directions or other
communications provided for hereunder shall be in writing and mailed (certified,
return receipt requested, if practicable), telegraphed or telexed to the
applicable party at the addresses indicated below:

                                      -5-

<PAGE>   104


          If to the Agent:

          NationsBank, N.A.
          100 S.E. 2nd Street
          15th Floor
          Miami, FL 33131
          Attention: Charles Porter, Senior Vice President

          With a copy to:

          Shutts & Bowen LLP
          201 S.  Biscayne Boulevard, Suite 1600
          Miami, Florida 33131
          Attention: Joseph D.  Bolton, Esq.

          If to the Guarantor:

          the address set forth at the
          head of this Guaranty

          With a copy to:

          Bilzin Sumberg Dunn & Axelrod LLP
          200 S.  Biscayne Boulevard, Suite 2500
          Miami, Florida 33131
          Attention: Alan Axelrod, Esq.

(or, if no address is set forth there, whatever address of the Guarantor appears
on the Agent's books.) Notices mailed to the Guarantor shall be deemed given
three days after being mailed or, if telecopied or telexed, when received, and
notices mailed to the Agent shall be deemed given when actually received by it.

     Section 9. No Waiver; Remedies. No failure on the part of the Agent or any
Bank to exercise, and no delay in exercising, any right hereunder shall operate
as a waiver thereof; nor shall any single or partial exercise of any right
hereunder preclude any other or further exercise thereof or the exercise of any
other right. The remedies herein provided are cumulative and not exclusive of
any remedies provided by law.

                                      -6-

<PAGE>   105
     Section 10. Right of Setoff. Upon the occurrence of any Event of Default
(as defined in the Credit Agreement or any note evidencing any of the
Obligations), any Bank is hereby authorized at any time and from time to time,
to the fullest extent permitted by law, to set off and apply any and all
deposits (general or special, time or demand, provisional or final) at any time
held and other indebtedness at any time owing by such Bank to or for the credit
or the account of the Guarantor against any and all of the obligations of the
Guarantor now or hereafter existing under this Guaranty, irrespective of whether
or not such Bank shall have made any demand under this Guaranty and although
such obligations may be contingent and unmatured. The rights of any Bank under
this section 10 are in addition to other rights and remedies (including, without
limitation, other rights of setoff) which such Bank may have.

     Section 11. Continuing Guaranty. This Guaranty is a continuing guaranty and
shall (i) remain in full force and effect until payment in full of the
Obligations and termination of the Credit Agreement (and thereafter with respect
to any indemnity obligations of the Borrower that survive cancellation or
termination of the Loan Documents and thereafter as long as any payment of or
recovery against or with respect to the Obligations might be rescinded or
otherwise required to be returned by the Agent or any Bank for any reason,
including the bankruptcy, insolvency or reorganization of the Borrower ), (ii)
be binding upon the Guarantor and its successors and assigns, and (iii) inure to
the benefit of and be enforceable by the Agent and each Bank and its successors,
transferees and assigns. Without limiting the generality of the foregoing clause
(iii), any Bank may, to the extent permitted by the Credit Agreement, assign or
otherwise transfer any note evidencing any of the Obligations to any other
person or entity, and such other person or entity shall thereupon become vested
with all the rights in respect thereof granted to such Bank herein or otherwise.

     Section 12. Default. Upon the occurrence of an Event of Default (as defined
in the Credit Agreement or any note evidencing any of the Obligations), all the
Guarantor's obligations hereunder shall immediately be due and payable in full
without notice.

     Section 13. Governing Law. This Guaranty shall be governed by, and
construed in accordance with, the law of the State of Florida without regard to
any conflicts-of-law principle or rule that would give effect to the law of any
other jurisdiction.

     Section 14. Terminology. As used herein, "hereof," "hereunder," "hereby"
and "herein" refer to this Guaranty as a whole and not merely the paragraph in
which they appear.

     Section 15. Severability. If any provision of this Guaranty shall be held
invalid under any applicable law, such invalidity shall not affect any other
provision of this Guaranty that can be given effect without the invalid
provision, and, to that end, the provisions hereof are severable.

     Section 16. Subordination. The Guarantor hereby subordinates payment of all
debts now or hereafter owing by the Borrower to the Guarantor to any and all
Obligations. The Guarantor shall ensure that every note evidencing any part of
the subordinated debt and every ledger page relating thereto bears a legend
which indicates this subordination. The Guarantor shall not request or accept
payment of all or any security for any part of the subordinated debt, and, if
all of any part of it should be paid to the Guarantor, through error or
otherwise, the Guarantor shall immediately forward such payment to the Agent in
the form received, properly endorsed to the order of the Agent, to be applied
against the Obligations.


                                      -7-
<PAGE>   106

     Section 17. Manner and Allocation of Payments. All payments hereunder shall
be made to the Agent at the Agent's Office. Each payment received by the Agent
hereunder with respect to the Obligations shall be made to the Agent for the
benefit of the Banks and shall be applied and distributed by the Agent in the
same manner as payments received from the Borrower under the Credit Agreement.

     Section 18. Submission to Jurisdiction. The Guarantor hereby irrevocably
(a) submits, in any legal proceeding relating to this Guaranty, to the
non-exclusive in personam jurisdiction of any state or United States court of
competent jurisdiction sitting in the State of Florida and agrees to suit being
brought in any such court; (b) waives any objection that he may now or hereafter
have to the venue of such proceeding in any such court located in Dade County,
Florida or that such proceeding was brought in an inconvenient court; and (c)
agrees that nothing herein shall affect the right of the Bank to effect service
of process in any manner permitted by law and that the Bank shall have the right
to bring any legal proceedings (including a proceeding for enforcement of a
judgment entered by any of the aforementioned courts) against the Guarantor in
any other court or jurisdiction in accordance with applicable law.

     Section 19. Waiver of Jury Trial. THE GUARANTOR AND (BY ACCEPTANCE HEREOF)
THE AGENT AND THE BANKS EACH WAIVE ANY RIGHT THEY MAY HAVE TO A TRIAL BY JURY IN
ANY ACTION, PROCEEDING OR COUNTERCLAIM ARISING HEREUNDER OR RELATING HERETO.

     IN WITNESS WHEREOF, the Guarantor has duly executed and delivered this
Guaranty as of the date first above written.

                            ---------------------------------------------
                            By
                               ------------------------------------------
                            Name:
                                 ----------------------------------------
                            Title:
                                  ---------------------------------------



                                      -8-
 
<PAGE>   107


STATE OF _____________________ )
                               ) SS:
COUNTY OF ____________________ )

          The foregoing instrument was acknowledged before me this day of
_______________, 1998 by _______________________, ________________ of ________
_________________________________________, a _____________________ corporation,
on behalf of the corporation, who is personally known to me or who has produced
______________________________________________ as identification.


                         --------------------------------------------------
                         Notary Public, State of __________________________
                         Print Name:
                                    ---------------------------------------    
My commission expires:
                                                           (SEAL)





                                       -9-
<PAGE>   108
                                    EXHIBIT G

                          SUBSIDIARY SECURITY AGREEMENT

                           Dated as of March 2, 1998

     This SUBSIDIARY SECURITY AGREEMENT ("this Agreement") is made as of the
date set forth above by ______________________________, a _______ corporation
having an address at __________________________________________, (the
"Grantor"), in favor of NATIONSBANK, N.A., a national banking association having
an office at 100 S.E. 2nd Street, 15th Floor, Miami, Florida 33131 (the
"Agent"), as Agent under the Credit Agreement referred to below for the benefit
of the banks now or hereafter signatory thereto (the "Banks").

                                   BACKGROUND

     A. The Grantor has entered into a Guaranty Agreement in favor of the Agent
for the benefit of the Banks, dated as of the date hereof (as the same may be
amended, restated, supplemented or otherwise modified from time to time, the
"Guaranty", and the capitalized terms used but not otherwise defined herein
being used herein as therein defined), guaranteeing obligations of Precision
Response Corporation, a Florida corporation, (the "Borrower") to the Agent
and/or the Banks.

     B. The Grantor's business interests are closely intertwined with the
Borrower's and, accordingly, the Grantor will benefit substantially from the
Banks' making loans to the Borrower.

     C. It is a condition precedent to the Banks' making any loans under the
Credit Agreement that the Grantor shall have executed and delivered to the Agent
this Agreement.

                                   AGREEMENTS

     NOW, THEREFORE, in consideration of the premises and other good and
valuable consideration (the receipt and adequacy of which are hereby
acknowledged) and in order to induce the Banks to make loans to the Borrower,
the Grantor hereby agrees as follows:

     Section 1. Grant of Security Interest. The Grantor hereby assigns and
pledges to the Agent for the benefit of the Banks, and hereby grants to the
Agent for the benefit of the Banks a security interest in, all of the Grantor's
right, title and interest in and to the following, in all cases whether now or
hereafter existing and whether now owned or hereafter acquired (the
"Collateral"):

          (a) All inventory in all of its forms, wherever located, (including,
but not limited to, (i) all raw materials and work in process therefor, all
finished goods thereof, and all materials 

<PAGE>   109


used or consumed in the production thereof, (ii) all goods in which the Grantor
has a joint or other interest or right of any kind (including, without
limitation, goods in which the Grantor has an interest or right as consignee),
and (iii) all goods which are returned to or repossessed by the Grantor), and
all accessions thereto, products thereof and documents therefor (collectively,
the "Inventory");

          (b) All accounts, all chattel paper, all documents, all general
intangibles, all contract rights, all letters of credit and all other
obligations and rights of any kind, whether or not arising out of or in
connection with the sale or lease of goods or the rendering of services
(collectively, the "Receivables"), and all rights now or hereafter existing in
and to all security agreements, leases, and other contracts securing or
otherwise relating to any of the foregoing (collectively, the "Related
Contracts");

         (c) All notes, trade acceptances and other instruments (collectively,
the "Instruments");

         (d) All equipment, machines, motor vehicles, furnishings and fixtures,
all parts thereof, all accessories thereto and all replacements thereof
(collectively, the "Equipment");

         (e) All trademarks, trademark licenses, trade names, service marks,
logos, patents, and copyrights and the goodwill symbolized by any of the
foregoing (collectively, the "Marks" );

         (f) All books, records, programs and software relating to any of the
foregoing Collateral;

         (g) All other tangible or intangible personal property; and

         (h) All cash and non-cash proceeds of any and all of the foregoing
Collateral (including, without limitation, proceeds which constitute property of
the types described in clauses (a), (b), (c), (d), (e), (f) and (g) of this
section1) and, to the extent not otherwise included, all payments under
insurance (whether or not the Agent or any Bank is the loss payee thereof), or
any indemnity, warranty or guaranty payable by reason of loss or damage to or
otherwise with respect to any of the foregoing Collateral.

     Section 2. Security for Obligations. This Agreement secures the payment of
all obligations and liabilities of the Grantor to the Banks or the Agent arising
under the Guaranty Agreement, whether for principal, interest, fees, expenses or
otherwise, whether now or hereafter existing or arising, whether direct or
indirect, whether absolute or contingent, whether joint or several and whether
acquired directly or by assignment, including without limitation the Obligations
(all such obligations and liabilities referred to in this section 2 being the
"Obligations").

     Section 3. Grantor Remains Liable. Anything herein to the contrary
notwithstanding, (a) the Grantor shall remain liable under the contracts and
agreements included in the Collateral to which the Grantor is a party to the
extent set forth therein to perform all of its duties and obligations thereunder
to the same extent as if this Agreement had not been executed, (b) the exercise
by the Agent of any of the rights hereunder shall not release the Grantor from
any of its duties or 


                                      -2-
<PAGE>   110

obligations under the contracts and agreements included in the Collateral, and
neither the Agent nor any Bank shall have any obligation or liability under the
contracts and agreements included in the Collateral by reason of this Agreement,
nor shall the Agent or any Bank be obligated to perform any of the obligations
or duties of the Grantor thereunder or to take any action to collect or enforce
any claim for payment assigned hereunder.

     Section 4. Representations and Warranties. The Grantor represents and
warrants (and, as long as any of the Obligations are unpaid or the Guaranty is
in effect, shall be deemed continuously to do so) as follows:

         (a) All of the Inventory of the Grantor that is not in Transit is
located at one of the addresses set forth in Schedule A hereto (or at such other
address in the United States of America as Guarantor shall advise Agent in
writing at least 10 Business Days prior to any of the Inventory being relocated
at such address, subject to Borrower executing and delivering to Agent a UCC-1
financing statement for the new jurisdiction). As of the date hereof, the chief
place of business and chief executive office of the Grantor is the address for
the Grantor set forth at the head of this Agreement, and the office where the
Grantor keeps its records concerning the Receivables, and all originals of all
chattel paper which evidence Receivables, is located there.

         (b) None of the Receivables is evidenced by a promissory note or other
instrument except such instruments as have been delivered and endorsed to the
Agent, and all of the Receivables consisting of accounts that arose out of bona
fide sales of goods that have been delivered by the Grantor or services that
have been performed by it.

         (c) The Grantor owns all the Collateral free and clear of any lien,
security interest, charge or encumbrance except the security interests created
hereby and those liens and security interests permitted under the Credit
Agreement (including those disclosed in Section 6.07 of the Credit Agreement).
No effective financing statement, debenture or other instrument similar in
effect covering all or any part of the Collateral owned by the Grantor is on
file in any recording office except such as may have been filed in favor of the
Agent relating to this Agreement or with respect to those security interests
permitted under the Credit Agreement (including those disclosed in Section 6.07
of the Credit Agreement).

         (d) As of the date hereof, the Grantor has no trade name and has never
had, nor done business under, another name.

         (e) The Grantor has exclusive possession and control of the Inventory
and Equipment.

         (f) This Agreement creates a valid and perfected first priority
security interest in the Collateral owned by the Grantor securing the payment of
the Obligations to the Agent for the benefit of the Banks, and all filings and
any other actions necessary or desirable to perfect and protect such security
interest have been duly taken except a UCC-1 financing statement to be filed
with the Secretary of State of Florida and except a UCC-1 financing statement to
be filed with the Secretary of State of Delaware with respect to Precision
Response of North America, Inc. and 


                                      -3-
<PAGE>   111

Precision Response of Colorado, Inc. and with Secretary of State of Colorado
with respect to Precision Response of Colorado, Inc., and with the Secretary of
State of New Jersey and Texas with respect to Precision Response of North
America Inc.

         (g) No authorization, approval or other action by, and no notice to or
filing with, any governmental authority or regulatory body is required either
(i) for the grant by the Grantor of the security interest granted hereby or for
the execution, delivery or performance of this Agreement by the Grantor or (ii)
for the perfection of or the exercise by the Agent of its rights and remedies
hereunder except UCC-1 financing statements to be filed as set forth above.

         (h) The Grantor has received adequate consideration and reasonably
equivalent value for entering into this Agreement and, in any event, will not be
rendered insolvent by it or left with unreasonably small capital to conduct its
businesses.

     Section 5. Further Assurances.

         (a) The Grantor agrees that from time to time, at the expense of the
Grantor, the Grantor will promptly execute and deliver all further instruments
and documents, and take all further action, that may be necessary or desirable,
or that the Agent may reasonably request, in order to perfect and protect any
security interest granted or purported to be granted hereby or to enable the
Agent to exercise and enforce its rights and remedies hereunder with respect to
any of the Collateral. Without limiting the generality of the foregoing, the
Grantor shall, upon reasonable notification by the Agent: (i) mark conspicuously
each document included in the Inventory and each chattel paper included in the
Receivables and each Related Contract and, at the request of the Agent, each of
its records pertaining to the Collateral, with a legend, in form and substance
satisfactory to the Agent, indicating that such document, chattel paper, Related
Contract or other Collateral is subject to the security interest granted hereby;
(ii) if any Receivable shall be evidenced by a promissory note, other instrument
or chattel paper, deliver and pledge to the Agent hereunder such note,
instrument or chattel paper duly endorsed and accompanied by duly executed
instruments of transfer or assignment, all in form and substance satisfactory to
the Agent; and (iii) execute and file such financing or continuation statements
(or amendments thereto), notices of lien, debentures and other instruments or
notices, as may be necessary or desirable, or as the Agent may request, in order
to perfect and preserve the security interests granted or purported to be
granted hereby.

         (b) The Grantor hereby authorizes the Agent to file one or more
financing or continuation statements (and amendments thereto) and notices of
Liens and make such other filings and registrations relative to all or any part
of the Collateral owned by the Grantor without the signature of the Grantor
where permitted or not prohibited by law. A carbon, photographic or other
reproduction of this Agreement or any financing statement covering the
Collateral or any part thereof shall be sufficient as a financing statement.

         (c) The Grantor shall furnish to the Agent from time to time statements
and schedules further identifying and describing the Collateral and such other
reports in connection with the Collateral as the Agent may reasonably request,
all in a form and with a degree of detail satisfactory to the Agent.


                                      -4-
<PAGE>   112

     Section 6. Certain Covenants as to Inventory. As long as any of the
Obligations remain unpaid or the Guaranty is in effect, the Grantor shall:

         (a) Keep the Inventory owned by it at one of the places therefor
specified in Schedule A hereto unless it advises Agent that any of such
Inventory will be moved to another location in the United States of America at
least 10 Business Days prior to its relocation and executes appropriate UCC-1
financing statements for the new jurisdiction;

         (b) Keep the Inventory in good condition, in compliance in all material
respects with all government requirements for its sale, and generally saleable
in the ordinary course of such Grantor's business;

         (c) Pay promptly when due all property and other taxes, assessments and
governmental charges or levies imposed upon, and all claims (including claims
for labor, materials and supplies) against, the Inventory, except to the extent
the validity thereof is being contested in good faith and without jeopardizing
the value of the Inventory as security hereunder;

         (d) Permit the Agent and its agents to make inspections and audits of
the Inventory when and as often as the Bank considers necessary or desirable;
and

         (e) Not sell any Inventory except in the ordinary course of its
business substantially in the same manner as now conducted and in accordance
with Applicable Law.

     Section 7. Certain Covenants as to Receivables. As long as any of the
Obligations remain unpaid or the Guaranty is in effect:

          (a) Subject to providing Agent with 30 Days prior written notice as to
any change within the United States of America, and subject to execution by the
Grantor and delivery to Agent of UCC-1 financing statements for the new
jurisdiction, the Grantor shall keep its chief place of business and chief
executive office at the office specified at the head of this Agreement and shall
keep its records concerning the Receivables, and all originals of all chattel
paper which evidence Receivables there. The Grantor shall hold and preserve such
records and chattel paper and shall permit representatives or agents of the
Agent or any Bank at any reasonable time during normal business hours to inspect
and make abstracts from such records and chattel paper, to test the Receivables
and after an Event of Default to make inquiries of and give notice of the
security interests created hereby to the obligors of the Receivables.

         (b) Except as otherwise provided in this section 7(b), the Grantor
shall continue to collect, at its own expense, all amounts due or to become due
under the Receivables. In connection with such collections, the Grantor may take
(and, after an Event of Default, at the Agent's direction, shall take) such
action as the Grantor or the Agent may deem necessary or advisable to enforce
collection of the Receivables; provided, however, that the Agent shall have the
right, at any time after the occurrence of an Event of Default, regardless of
whether the Obligations have been accelerated, upon written notice to the
Grantor of its intention to do so, to notify the account debtors 


                                      -5-
<PAGE>   113
or obligors under any or all of the Receivables of the assignment of such
Receivables to the Agent and to direct such account debtors or obligors to make
payment of all amounts due or to become due thereunder directly to the Agent
and, upon such notification and at the expense of the Grantor, to enforce
collection of any such Receivables, and to adjust, settle or compromise the
amount or payment thereof, in the same manner and to the same extent as the
Grantor might have done. After receipt by the Grantor of the notice from the
Agent referred to in the proviso to the preceding sentence, (i) all amounts and
proceeds (including instruments) received by the Grantor in respect of the
Receivables shall be received in trust for the benefit of the Agent hereunder,
shall be segregated from other funds of the Grantor and shall be forthwith paid
over to the Agent in the same form as so received (with any necessary
indorsement) to be held by the Agent as cash collateral and applied as provided
by Section 15(b), and (ii)the Grantor shall not adjust, settle or compromise the
amount or payment of any Receivable, or release wholly or partly any account
debtor or obligor thereof, or allow any credit or discount thereon that is
material or outside the ordinary course of the Grantor's business. No account
party or obligor under a Receivable shall have any duty to inquire whether a
Default or an Event of Default has occurred before making payments directly to
the Agent. After the occurrence of an Event of Default, the Agent may settle or
adjust disputes and claims directly with the obligors of the Receivables for
amounts and on terms which the Agent considers advisable and in all such cases
only the net amounts received by the Agent in payment of such amounts (after
deduction of any amounts payable under section 16) need be applied to the
Obligations. Upon the occurrence of an Event of Default, the Grantor shall fully
cooperate with the Agent's efforts to collect the Receivables including
notifying and instructing the parties obligated on them to make payment to the
Agent rather than the Grantor.

         (c) The Grantor shall comply fully with its obligations under any
agreements included in the Receivables or Related Contracts and shall refrain
from any act or omission that would interfere with, or in any manner prevent,
the Agent's or the Banks' obtaining the full benefits of any of the Receivables
and Related Contracts.

     Section 8. Certain Covenants as to Equipment. As long as any of the
Obligations remain unpaid or the Guaranty is in effect:

         (a) The Grantor shall keep the Equipment owned by it at the addresses
for the Grantor specified in Schedule A hereto unless notice of any change to a
new address in the United States of America is provided to Agent at least 30
Days prior to the relocation of any such Equipment, and provided Grantor
executes and delivers to Agent a UCC-1 financing statement for the new
jurisdiction;

         (b) The Grantor shall not sell or otherwise dispose of any of the
Equipment except as otherwise permitted in Section 6.08 of the Credit Agreement.

         (c) The Grantor shall cause the Equipment owned by it to be maintained
and preserved in all material respects in the same condition, repair and working
order as when new, ordinary wear and tear and casualty excepted, and in
accordance with any manufacturer's manual, and shall forthwith, or in the case
of any loss or damage to any of the Equipment as quickly as practicable after
the occurrence thereof, make or cause to be made all repairs, replacements, and


                                      -6-
<PAGE>   114

other improvements in connection therewith which are necessary or desirable to
such end and then required for the conduct of its business as presently
conducted, and shall promptly furnish to the Agent a statement respecting any
loss or damage to any material portions of the Equipment;

         (d) The Grantor shall pay promptly when due all property and other
taxes, assessments and governmental charges or levies imposed upon, and all
material claims (including claims for labor, materials and supplies) against,
the Equipment except to the extent the validity thereof is being contested in
good faith and without jeopardizing the value of the Equipment as security
hereunder.

     Section 9. Certain Covenants as to Instruments and Buyer Letters of Credit.
As long as any of the Obligations remain unpaid or the Guaranty is in effect:

         (a) The Grantor shall deliver to the Agent each Instrument held by it
and each letter of credit (and each advice or confirmation of such a letter of
credit) of which it is the beneficiary (a "Buyer Letter of Credit"), with
whatever endorsements and instruments of transfer the Agent requires, to be held
by the Agent as long as this Agreement is in effect. For purposes of perfecting
the Agent's security interest therein, possession of an Instrument or a Buyer
Letter of Credit by an agent or correspondent of the Agent shall constitute
possession thereof by the Agent and any possession thereof by the Grantor shall
be construed as possession by a custodial agent for the Agent. The Grantor
shall, with respect to each Buyer Letter of Credit do whichever one or more of
the following is requested by the Agent from time to time: (i) notify the issuer
of (and negotiating of paying bank for)require such Buyer Letter of Credit to
make payment thereof to the Agent and procure the consent and agreement of such
issuer (and negotiating bank) to do so (ii) require such Buyer Letter of Credit
to be transferrable and to transfer the same to the Agent; and/or (iii) whatever
else the Agent may require to afford it the full benefit of such Buyer Letters
of Credit. After an Event of Default the Grantor hereby irrevocably authorizes
the Agent to deposit into a cash collateral account any amounts received by the
Agent with respect to any Buyer Letter of Credit of which the Grantor is the
beneficiary (whether as the collecting or presenting bank or otherwise) or paid
out by the Agent as the negotiating or paying bank therefor.

         (b) The Agent is hereby irrevocably authorized (but not in any manner
obligated), in its sole discretion, after an Event of Default shall have
occurred, to collect any and all Instruments and Buyer Letters of Credit and to
apply the proceeds thereof against any of the Obligations (whether or not then
due). Nothing in this Agreement shall impose on the Agent any greater
responsibility with respect to any Instruments or Buyer Letters of Credit than
it would have under the International Chamber of Commerce Uniform Rules for
Collections, as modified by Agent's standard agreement, if any, regarding
documentary collections. The assignments and authorizations contained in this
section 9 (or elsewhere herein) shall not in any way release the Grantor of its
obligations to pay the Obligations in full, and the Grantor shall be fully
liable for any deficiencies. After an Event of Default the Grantor shall fully
cooperate with the Agent's efforts to collect the Instruments and Buyer Letters
of Credit including notifying and instructing the parties obligated on them to
make payment to the Agent rather than the Grantor and obtaining their consent to
doing so.


                                      -7-
<PAGE>   115
         (c) Nothing in this section 9 shall be construed or operate so as to
impose any obligation or duties on the Agent or any Bank. The powers conferred
on the Agent hereunder or solely to protect its interest in the Instruments and
the Buyer Letters of Credit and shall not impose any duty on it to exercise any
such powers, except to use reasonable care in the custody of any Instruments and
Buyer Letters of Credit which the Agent has physical possession of itself (as
distinguished, for instance, from possession through a custodian or agent) and
accounting for monies actually received by it hereunder (as distinguished, for
instance, for monies received by a custodian or agent but not remitted to the
Agent). Without limiting the generality of the foregoing, the Agent shall not
have liability to the Grantor in connection with any misfeasance, malfeasance or
negligence on the part of any institutional custodian or agent whom the Agent
has selected in good faith, and no payment shall be considered to have been
received by the Agent merely by virtue of its having been received by such a
custodian or agent.

         (d) After an Event of Default, the Grantor shall not release any party
liable under an Instrument or Buyer Letter of Credit or do or agree to do
anything that would impair any Instrument's or Buyer Letter of Credit's value as
security hereunder.

     Section 10. Certain Covenants as to Marks. As long as any of the
Obligations remain unpaid or the Guaranty is in effect:

         (a) As of the date hereof, the Grantor represents and warrants that it
is the true and lawful owner or licensee of the Marks listed in Schedule B
hereto and that those Marks constitute all the Marks registered in the United
States Patent and Trademark Office that the Grantor now owns or uses in
connection with its business. As of the date hereof, the Grantor represents and
warrants that it owns or is licensed to use all Marks that it uses. As of the
date hereof, the Grantor further represents and warrants that it is aware of no
third party claim that any aspect of the Grantor's present or contemplated
business operations infringes or will infringe in any material respect any Mark.

         (b) The Grantor shall not divest itself of any right under a Mark
without the prior written consent of the Agent unless such Mark is no longer
necessary for its operation in any material respect. 

         (c) The Grantor, promptly upon learning thereof, shall notify the Agent
in writing of the name and address of, and to furnish such pertinent information
that may be available with respect to, any party who may be infringing or
otherwise violating in any material respect any of the Grantor's rights in and
to any significant Mark, or with respect to any party claiming that the
Grantor's use of any significant Mark violates in any material respect any
property right of that party. The Grantor shall, unless otherwise directed by
the Agent, diligently prosecute any person materially infringing any significant
Mark to the extent such infringement would have a Material Adverse Effect.

         (d) The Grantor shall use its significant Marks in interstate commerce
during the time in which this Assignment is in effect, sufficiently to preserve
such Marks as trademarks or 


                                       -8-

<PAGE>   116

service marks registered under the laws of the United States (unless such Mark
is no longer necessary for its operations in any material respect).

         (e) The Grantor shall, at its own expense, diligently process all
documents required by the Trademark Act of 1946, 15 U.S.C. sections 1051 et seq.
to maintain trademark registration material to its business or operations,
including but not limited to affidavits of use and applications for renewals of
registration in the United States Patent and Trademark Office for all of its
Marks pursuant to 15 U.S.C. sections 1058(a), 1059 and 1065, shall pay all fees
and disbursements in connection therewith, and shall not abandon any such filing
of affidavit of use or any such application of renewal prior to the exhaustion
of all administrative and judicial remedies without prior written consent of the
Required Banks. The Grantor shall notify the Agent six months prior to the dates
on which the affidavits of use or the applications for renewal registration are
due that the affidavit of use or the renewal is being processed.

          (f) If any Mark registration issues hereafter to the Grantor as a
result of any application now or hereafter pending before the United States
Patent and Trademark Office, within 30 days of receipt of such certificate, the
Grantor shall deliver a copy of such certificate, and a grant of security in
such mark to the Agent, confirming the grant thereof hereunder, in form and
substance satisfactory to the Agent.

          (g) If an Event of Default shall occur, and the due date of the
Obligations shall have been accelerated, the Agent, by written notice to the
Grantor, may take any or all of the following actions: (i) declare the entire
right, title and interest of the Grantor in and to each of the Marks, together
with all trademark rights and rights of protection to the same, vested, in which
event such rights, title and interest shall immediately vest, in the Agent for
the benefit of the Banks, in which case the Grantor agrees to execute an
assignment, in form and substance satisfactory to the Agent, of all its rights,
title and interest in and to the Marks to the Agent for the benefit of the
Banks; (ii) take and use or sell the Marks and the goodwill of the Grantor's
business symbolized by the Marks and the right to carry on the business and use
the assets of the Grantor in connection with which the Marks have been used; and
(iii) direct the Grantor to refrain, in which event the Grantor shall refrain,
from using the Marks in any manner whatsoever, directly or indirectly, and, if
requested by the Agent, change the Grantor's corporate name to eliminate
therefrom any use of any Mark and execute such request to further confirm this
and to transfer ownership of the Marks and registrations and any pending
trademark application in the United States Patent and Trademark Office to the
Agent.

     Section 11. Insurance.

          (a) The Grantor shall, at its own expense, maintain insurance with
respect to the Inventory and the Equipment in such amounts, against such risks,
in such form and with such insurers, as shall be satisfactory to the Agent from
time to time. Each policy for property damage insurance shall provide for all
losses (except for losses of less than $2,000,000.00 per occurrence) to be paid
directly to the Agent. Each such policy shall in addition (i) name the Grantor
and the Agent as insured parties thereunder (without any representation or
warranty by or obligation upon the Agent) as their interests may appear, (ii)
contain the agreement by the insurer that any loss 


                                      -9-
<PAGE>   117

thereunder (subject to the preceding sentence) shall be payable to the Agent
notwithstanding any action, inaction or breach of representation or warranty by
the Grantor, (iii) provide that there shall be no recourse against the Agent for
payment of premiums or other amounts with respect thereto and (iv) provide that
at least ten days' prior written notice of cancellation or of lapse shall be
given to the Agent by the insurer. The Grantor shall, if so requested by the
Agent, deliver to the Agent original or duplicate policies of such insurance
and, as often as the Agent may reasonably request a report of reputable
insurance broker with respect to such insurance. Further, the Grantor shall, at
the request of the Agent, duly execute and deliver instruments of assignment of
such insurance policies to comply with the requirements of this Section11 and
cause the respective insurers to acknowledge notice of such assignment.

          (b) Reimbursement under any liability insurance maintained by the
Grantor pursuant to this Section11 may be paid directly to the person who shall
have incurred liability covered by such insurance. In case of any loss involving
damage or Equipment or Inventory when subSection (c) of this Section 11 is not
applicable, the Grantor shall make or cause to be made the necessary repairs to
or replacements of such Equipment or Inventory, and any proceeds of insurance
maintained by the Grantor pursuant to this Section11 shall be paid to the
Grantor as reimbursement for the costs of such repairs or replacements.

          (c) Upon (i) the occurrence and during the continuance of any Event of
Default, or (ii) the actual or constructive total loss (in excess of
$2,000,000.00, per occurrence) of any Inventory or Equipment, all insurance
payments in respect of such Inventory or Equipment shall be paid to and applied
by the Agent as specified in Section 15(b).

     Section 12. Agent Appointed Attorney-in-Fact. The Grantor hereby
irrevocably appoints the Agent the Grantor's attorney-in-fact, with full
authority in the place and stead of the Grantor and in the name of the Grantor,
the Agent or otherwise, from time to time in the Agent's discretion, to take any
action and to execute any instrument which the Agent may deem necessary or
advisable to accomplish the purposes of this Agreement, including, without
limitation:

          (a)  to obtain and adjust insurance required to be paid to the Agent
pursuant to Section 11,

          (b) to ask, demand, collect, sue for, recover, compromise, receive and
give acquittance and receipts for moneys due and to become due under or in
respect of any of the Collateral,

         (c)  to receive, indorse, and collect any drafts or other instruments,
documents and chattel paper, in connection with clause (a) or (b) above, and

         (d) to file any claims or take any action or institute any proceedings
which the Agent may deem necessary or desirable for the collection of any of the
Collateral or otherwise to enforce the rights of the Grantor or the Agent with
respect to any of the Collateral.


                                      -10-
<PAGE>   118
     Section 13. Agent May Perform. If the Grantor fails to perform any
agreement contained herein, the Agent may itself perform, or cause performance
of, such agreement, and the expenses of the Agent incurred in connection
therewith shall be payable by the Grantor under section 16(b). The Grantor
assumes all liability and responsibility in connection with the Collateral, and
the liability of the Grantor to pay the Obligations shall not be diminished or
otherwise affected by reason of any Collateral being uncollectible, lost,
destroyed, stolen, damaged or otherwise unavailable for any reason.

     Section 14. The Agent's Duties. The powers conferred on the Agent hereunder
are solely to protect its interest in the Collateral and shall not impose any
duty upon it to exercise any such powers. Except for the safe custody of any
Collateral in its possession and the accounting for moneys actually received by
it hereunder, the Agent shall have no duty as to any Collateral or as to the
taking of any necessary steps to preserve rights against prior parties or any
other rights pertaining to any Collateral.

     Section 15. Remedies. If any Event of Default (as defined in the Credit
Agreement or in the Guaranty) shall have occurred:

          (a) The Agent may exercise in respect of the Collateral, in addition
to other rights and remedies provided for herein or otherwise available to it,
all the rights and remedies of a secured party on default under the Uniform
Commercial Code in effect in the State of Florida (the "Code") (whether or not
the Code applies to the affected Collateral) and also may (i) require the
Grantor to, and the Grantor hereby agrees that it will at its expense and upon
request of the Agent forthwith, assemble all or part of the Collateral as
directed by the Agent and make it available to the Agent at a place to be
designated by the Agent and (ii) without notice except as specified below, sell
the Collateral or any part thereof in one or more parcels at public or private
sale, at any of the Agent's offices or else where, for cash, on credit or for
future delivery, and upon such other terms as the Agent may deem commercially
reasonable. The Grantor agrees that with respect to Inventory and Equipment and
Marks at least 10 days' notice to the Grantor of the time and place of any
public sale or the time after which any private sale is to be made shall
constitute fair and reasonable notification. The Agent shall not be obligated to
make any sale of Collateral regardless of notice of sale having been given. The
Agent may adjourn any public or private sale from time to time by announcement
at the time and place fixed therefor, and such sale may, without further notice,
be made at the time and place to which it was so adjourned.

         (b) All cash proceeds received by the Agent in respect of any sale of,
collection from, or other realization upon all or any part of the Collateral
may, in the discretion of the Agent, be held by the Agent in a cash collateral
or suspense account (or otherwise) as collateral for, and/or then or at any time
thereafter applied (after payment of any amounts payable to the Agent pursuant
to section 16) in whole or in part by the Agent against, all or any part of the
Obligations in such order as the Agent shall elect (subject, however, to section
8.03 of the Credit Agreement). The Grantor shall be fully liable for any
deficiency.

         (c) The Agent and the Banks shall not be liable to the Borrower as a
result of any commercially reasonable possession, repossession, collection or
sale by the Agent of the Collateral; 

                                      -11-
<PAGE>   119

and the Borrower hereby waives the benefit of all valuation, appraisal and
exemption laws. If the Agent seeks to take possession of any of the Collateral
after an Event of Default by replevin or other court process, the Borrower
hereby irrevocably waives (i) the posting of any bonds, surety and security
relating thereto required by any statute, court rule or otherwise as an incident
to such possession, (ii) any demand for possession of the Collateral prior to
the commencement of any suit or action to recover possession thereof, (iii) any
requirement that the Agent retain possession and not dispose of any Collateral
subject to Agent otherwise complying with applicable law, and (iv) to the extent
permitted by Applicable Law, all right to notice and hearing prior to the
exercise by the Agent of the Agent's right to repossess the Collateral without
judicial process or to replevy, attach or levy upon the Collateral without
notice or hearing. The Agent shall have no obligation to preserve rights to the
Collateral or to marshall any of the Collateral for the benefit of any Person.

          (d) The Borrower hereby irrevocably waives the right to direct the
application of payments and proceeds of the Collateral.

          (e) The Agent's and the Banks' rights and remedies provided in this
Agreement are in addition to, and not exclusive of, whatever rights and remedies
they have under the other Loan Documents or Applicable Law.

     Section 16. Indemnity and Expenses.

          (a) The Grantor shall indemnify the Agent and hold it harmless from
and against any and all claims, losses and liabilities growing out of or
resulting from this Agreement (including, without limitation, enforcement of
this Agreement), except claims, losses or liabilities resulting from the Agent's
gross negligence or willful misconduct.

          (b) The Grantor shall upon demand pay to the Agent the amount of any
and all reasonable expenses, including the reasonable fees and disbursements of
its counsel and of any experts and agents, which the Agent may incur in
connection with (i) the administration of this Agreement in connection with or
after the occurrence of an Event of Default, (ii) the custody, preservation, use
or operation of, or the sale of, collection from, or other realization upon, any
of the Collateral, (iii) the exercise or enforcement of any of the rights of the
Agent hereunder or (iv) the failure by the Grantor to perform or observe any of
the provisions hereof.

     Section 17. Transfers and Other Liens. The Grantor shall not, without the
Agent's prior written consent:

          (a) Sell, assign (by operation of law or otherwise) or otherwise
dispose of any of the Collateral except Inventory as provided by section6(e) and
except as otherwise permitted under this Agreement or the Credit Agreement.

          (b) Create or suffer to exist any lien, security interest, charge or
other encumbrance upon or with respect to any of the Collateral to secure debt
of any person or entity, except for the security interests in favor of the Agent
or as otherwise permitted in the Credit Agreement.


                                      -12-
<PAGE>   120

          (c) Do anything that would materially impair the value of the
Collateral as security for the Obligations.

     Section 18. Amendments, Etc. No amendment or waiver of any provision of
this Agreement nor consent to any departure by the Grantor here from shall in
any event be effective unless it shall be in writing and signed by the Agent,
and then any such waiver or consent shall be effective only in the specific
instance and for the specific purpose for which given.

     Section 19. Notices. All notices and other communications provided for
hereunder shall be given in the manner and with the effect provided in section 8
of the Guaranty.

     Section 20. Continuing Security Interest. This Agreement shall create a
continuing security interest in the Collateral and shall (i) remain in full
force and effect until terminated in writing by the Agent, or until all of the
Obligations are satisfied in full and the Credit Agreement terminated (ii) be
binding upon the Grantor, its successors and assigns and (iii) inure to the
benefit of the Agent, the Banks and their respective successors, transferees and
assigns.

     Section 21. Governing Law; Terms. This Agreement shall be governed by and
construed in accordance with the laws of the State of Florida. Unless otherwise
defined herein or in the Credit Agreement, terms used in Article 9 of the
Uniform Commercial Code in the State of Florida are used herein as therein
defined.

     Section 22. Jury Trial Waiver. THE GRANTOR AND THE AGENT EACH HEREBY WAIVE
ANY RIGHT THEY MAY HAVE TO A JURY TRIAL IN ANY ACTION, PROCEEDING OR
COUNTERCLAIM ARISING HEREUNDER OR RELATING HERETO.

     IN WITNESS WHEREOF, the Grantor has caused this Agreement to be duly
executed and delivered by its officer thereunto duly authorized as of the date
first above written.

                              -----------------------------------------------

                              By: 
                                  -------------------------------------------
                              Name: 
                                   ------------------------------------------
                              Title: 
                                    -----------------------------------------



                                      -13-
<PAGE>   121


                              SCHEDULE A



LOCATION OF INVENTORY


- ----------------------------------

- ----------------------------------

- ----------------------------------






                                      -14-

<PAGE>   122


                              SCHEDULE B

                               (MARKS)











                                      -15-
<PAGE>   123
                                   EXHIBIT H
                                        
                        INTEREST PERIOD SELECTION NOTICE

To:  NationsBank, N.A., as Agent
     100 S.E. 2nd Street, 15th Floor
     Miami, Florida 33131
     Attention:  Agency Services
     Telefax:  (305) 533-2681

     Reference is made to the Credit Agreement dated as of March 2, 1998 (the
"Agreement") among Precision Response Corporation (the " Borrower"), the Banks
(as defined in the Agreement), and NationsBank, N.A., as Agent for the Banks
(the "Agent'). Capitalized terms used but not defined herein shall have the
meanings therefor set forth in the Agreement.

     The Borrower through its Authorized Representative hereby gives notice to
the Agent of the following selection of a Type of Borrowing and Interest Period:

Type of Borrowing                       Aggregate Amount
(check one)          Interest Period(1)  of Borrowing(2)   Date of Borrowing (3)
- ------------------   ------------------  ---------------   ---------------------
Borrowing (3)

Alternate Base
Rate Loans             ______________   _______________ ______________

LIBOR Rate
Loans                  ______________   _______________ ______________


(1) For any Borrowing of LIBOR Rate Loans, one, two or three months. 
(2) Must be $1,000,000.00 in the case of an Alternate Base Rate Loan and
$2,000,000.00 in the case of a Libor Rate Loan or if greater an integral
multiple of $100,000.00.
(3) At least three (3) Business Days later.

                                        PRECISION RESPONSE CORPORATION

                                        By:
                                           ------------------------------------
                                           Authorized Representative

                                        Date:
                                             ----------------------------------



MIA95  190687.2 - BJC
<PAGE>   124
                                   EXHIBIT I


               [LETTERHEAD OF BILZIN SUMBERG DUNN & AXELROD LLP]





                                 March __, 1998



NationsBank, N.A.
100 S.E. 2nd Street, 15th Floor
Miami, Florida 33131

   - and -

The Persons who become Banks under
the Credit Agreement referred to below

         Re:  Precision Response Corporation

Ladies and Gentlemen:

         We have acted as counsel to Precision Response Corporation, a Florida
corporation (the "Borrower"), and Tiger Construction, Inc., a Florida
corporation, Precision Relay Services, Inc., a Florida corporation, Precision
Response of Colorado, Inc., a Delaware corporation, and Precision Response of
North America, Inc., a Delaware corporation (collectively the "Guarantors," each
a "Guarantor," and the Borrower and the Guarantors being collectively the
"Credit Parties") in connection with a credit facility extended to the Borrower
by NationsBank, N.A. ("NationsBank") and possibly additional lenders
(NationsBank and such additional lenders being collectively the "Banks")
pursuant to a Credit Agreement (the "Credit Agreement"), dated as of March __,
1998, by and among the Borrower, the Banks and NationsBank as the Agent (the
"Agent"). This opinion is rendered to you pursuant to ss.3.01(d) of the
aforesaid Credit Agreement. Unless otherwise defined herein, capitalized terms
defined in the Credit Agreement are used herein as therein defined.

         In connection with the opinion which follows, we have examined executed
original counterparts or executed photocopies of the following documents, each
dated on or as of March __, 1998 (collectively the "Loan Documents," and each a
"Loan Document"):


<PAGE>   125


NationsBank, N.A.
   - and -
The Persons who become Banks
under the Credit Agreement referred to below 
March __, 1998 
Page 2

A. The Credit Agreement;

B. A Revolving Note executed by the Borrower to the order of NationsBank;

C. A Security Agreement executed by the Borrower and four (4) Subsidiary
Security Agreements, each executed by one of the Guarantors (individually a
"Security Agreement" and collectively the "Security Agreements");

D. 5 UCC-1 financing statements naming one or more of the Credit Parties, as
debtors, and the Agent, as secured party, to be filed with the Secretary of
State or other applicable state governmental authority of the States of Florida,
Delaware, Texas, New Jersey and Colorado (collectively, the "Financing
Statements"); and

E. Four (4) Guaranty Agreements, each executed by one of the Guarantors.

In addition, we have examined and relied upon, with your approval and without
independent investigation or verification, such other documents, records,
affidavits and certificates of public officials or officers of the Borrower
and/or each of the Guarantors as we have deemed necessary or appropriate for the
purposes of the rendition of the opinions hereinafter set forth, including,
without limitation, (i) the factual representations and warranties of the
Borrower in the Credit Agreement, (ii) the articles of incorporation and bylaws
of the Borrower and each Guarantor, (iii) a good standing certificate for the
Borrower and each Guarantor from the states of their respective incorporation
and the state(s), if any, where they are currently qualified to do business as a
foreign corporation, and (iv) a certificate of resolutions from the secretary of
the Borrower and each Guarantor covering the resolutions of the Board of
Directors of each of them authorizing the loan transaction contemplated in or
pursuant to the Credit Agreement and indicating their respective officers
authorized to execute the Loan Documents and other related documents.

         For purposes of rendering this opinion, we have assumed the genuineness
of all signatures, the authenticity of all documents submitted to us as
originals, the legal capacity of all natural persons, the completeness and
conformity to original authentic documents of all documents submitted to us as
certified, conformed, facsimile or photostatic copies and the authenticity of
the originals of such documents.

         In furnishing certain opinions set forth herein, the words "to our
knowledge", "known to us" and similar words, signify that, in the course of our
representation of the Borrower, no facts have come to our attention that
constitute actual knowledge that would compel us to conclude that any such
opinions are not accurate. Further, the words "to our knowledge", "known to us"
and


<PAGE>   126


NationsBank, N.A.
   - and -
The Persons who become Banks 
under the Credit Agreement referred to below 
March __, 1998 
Page 3



similar language as used in this opinion are limited to the actual knowledge of
the attorneys within our firm who have been directly involved in representing
the Credit Parties in this loan transaction.

         In reaching the opinions set forth below, with respect to each party
(other than the Credit Parties) to any of the Loan Documents or any other
document or agreement executed and delivered in connection with this loan
transaction [including, without limitation the Banks and the Agent], we have,
with your approval, assumed without investigation the following: (i) that such
party is duly organized, validly existing and in good standing under all
applicable laws and has all requisite power and authority to execute and deliver
or accept the Loan Documents as to which it is a party and all related
instruments and perform the applicable provisions thereof; (ii) that all
documents executed or accepted by such party have been duly and validly
authorized, executed and delivered or accepted by it; (iii) that all documents
have mutuality of binding effect; (iv) that there is no legal restriction which
would prohibit or limit the execution, delivery, acceptance or performance of
the documents being executed and delivered by such party or the consummation of
any transaction therein contemplated or the enforceability of the applicable
Loan Documents against such party; and (v) that there is no requirement of
registration, consent, approval, license or authorization by any person or
governmental authority arising out of the execution, delivery, acceptance or
performance of any of the applicable documents by such party.

         Based upon the foregoing and subject to and limited by those matters,
assumptions and qualifications set forth herein, we are of the following
opinion:

1. The Borrower, Tiger Construction, Inc. and Precision Relay Services, Inc. are
each corporations duly organized and validly existing and each of their status
is active under the laws of the State of Florida. Precision Response of
Colorado, Inc. and Precision Response of North America, Inc. are each
corporations duly organized, validly existing and in good standing under the
laws of the State of Delaware.

2. The execution, delivery and performance by each Credit Party of each Loan
Document to which such Credit Party is a party and the execution delivery and
filing of the Financing Statements are within such Credit Party's corporate
powers, have been duly authorized by all necessary corporate action, do not
contravene (i) such Credit Party's articles of incorporation or bylaws, (ii) any
law, rule or regulation applicable to such Credit Party or any of its assets or
properties or (iii), to our knowledge, any indenture, contract or agreement to
which such Credit Party is bound, and do not result in or require the creation
of any lien, security interest or other charge or encumbrance (other than
pursuant to the Loan Documents) upon or with respect to any




<PAGE>   127
 

NationsBank, N.A.
   - and -
The Persons who become Banks 
under the Credit Agreement referred to below 
March __, 1998 
Page 4

of the assets or properties of such Credit Party. Each Credit Party has duly
executed and delivered each Loan Document to which it is a party.

3. No authorization, order, license, franchise, consent or approval or other
action by, and no notice to or registration or filing with, any governmental
authority or regulatory body in the State of Florida or any political
subdivision thereof or under the corporate law of the State of Delaware is
required for (i) the due execution, delivery, recordation, filing or performance
by any Credit Party of any Loan Document to which it is a party or (ii) the
exercise by the Banks and the Agent of their rights under any Loan Document
except for the filing of the Financing Statements.

4. Each Loan Document is the legal, valid and binding obligation of the Credit
Party that is a party to it, enforceable against such Credit Party in accordance
with its terms.

5. To our knowledge, there is no pending or threatened action or proceeding
affecting any Credit Party before any court, governmental agency or arbitrator
which may materially adversely affect the financial condition or operations of
the Borrower and its subsidiaries taken as a whole except as otherwise disclosed
to NationsBank.

6. Each Security Agreement creates valid security interests (the "Security
Interests") in favor of the Agent for the benefit of the Banks in all personal
property of the Credit Party that is a party to it, as security for the payment
of the obligations of such Credit Party under the Loan Documents, whether for
principal, interest, fees, commissions or otherwise; and the Financing
Statements are in appropriate form for filing with the Secretary of States
and/or the applicable state governmental authority in the States of Florida,
Delaware, Texas, New Jersey and Colorado, which filings will result in the
perfection of the Security Interests created by such Security Agreement, except
for any collateral the perfection of a security interest in which cannot be
obtained by the filing of a Financing Statement with the Secretary of State or
applicable state governmental authority in the States of Florida, Delaware,
Texas, New Jersey and Colorado.

7. Assuming that all steps in connection with the execution and delivery of the
Loan Documents take place outside the State of Florida and the Loan Documents
are made, issued, executed, delivered, accepted, sold, assigned and transferred
outside of and not filed or recorded in the State of Florida (except the filing
of the Financing Statement with the Secretary of State of Florida), there should
be no documentary stamp, recording or similar taxes required to be paid in
connection with the execution, delivery, filing or enforcement of the Financing
Statement filed with the Secretary of State of Florida except for the standard
filing fees therefor collected by the Secretary of State of Florida.


<PAGE>   128


NationsBank, N.A.
   - and -
The Persons who become Banks under 
the Credit Agreement referred to below 
March __, 1998 
Page 5



8. To our knowledge, the Borrower owns all of the capital stock of each
Guarantor.

9. The provisions of the Loan Documents (without regard for any provisions
thereof limiting the payment of interest or any other sums thereunder to the
highest rate permitted by applicable law) will not violate any applicable law of
the State of Florida relating to usury, as long as the Banks do not reserve,
charge, collect or receive interest, as that term is defined in Chapter 687,
Florida Statutes, at a rate exceeding 25 percent per annum simple interest in
any year (computed in accordance with applicable statutory and case law).

         The opinions expressed herein are also subject to the following further
assumptions and qualifications: (a) the enforceability of any of the Loan
Documents may be subject to or limited or qualified by the effect of (i)
applicable bankruptcy, insolvency, reorganization, moratorium, fraudulent
conveyance or transfer and other laws now or hereafter in effect relating to or
affecting the enforcement of creditors' rights and remedies generally, (ii)
general principles and requirements of commercial reasonableness, good faith,
fair dealing, conscionability and materiality (regardless of whether raised,
considered or enforced in a proceeding in equity or at law), and (iii) the
availability of specific performance, injunctive relief or other equitable
remedies generally (regardless of whether raised, considered or enforced in a
proceeding in equity or at law); (b) our opinions are limited solely to the law
of the State of Florida, the corporate law of the State of Delaware and the
federal law of the United States and no opinion is expressed concerning any
other law or concerning the extent to which any particular state or federal laws
apply; (c) our opinions are limited to the laws in effect and facts as to which
we are aware on the date hereof and we expressly disclaim any responsibility for
advising the addressees of any changes in law or facts that might change the
opinions set forth herein; (d) our opinions are limited to the matters expressly
stated herein and no opinion is implied or may be inferred beyond the matters
expressly stated herein, and, without limiting the foregoing, no opinion is
rendered with respect to the ownership of, or state of title to, any Collateral
(as defined in the Security Agreement), the priority of liens created by or
under the Loan Documents or the perfection of a lien against any asset that
cannot be perfected by the filing of a UCC-1 financing statement with the
Secretary of State or applicable state governmental authority in the States of
Florida, Delaware, Texas, New Jersey and Colorado, or whether specific fees or
charges paid or contracted to be paid the Banks or Agent pursuant to the Loan
Documents constitute or may constitute interest; and (e) we express no opinion
with respect to or under the Loan Documents as to the availability of any
particular right or remedy upon a breach or default or that every provision of
the Loan Documents will be upheld or enforced in any or each circumstance by a
court, nor do we express any opinion with respect to the Loan Documents as to
the enforceability of (i) provisions related to consents or waiver of rights,
notices, defenses, remedies or the benefits of statutes of limitation; (ii)
procedures related to the manner of sale of the Collateral following any Event
of Default; (iii)


<PAGE>   129


NationsBank, N.A.
   - and -
The Persons who become Banks 
under the Credit Agreement referred to below 
March __, 1998 
Page 6 



provisions for venue or jurisdiction of disputes; (iv) the manner of service of
process; (v) attorney-in-fact designations; or (vi) usury savings clauses. We
are, however, of the opinion that the foregoing provisions of subparagraph (e)
do not materially impair the rights and remedies against the Credit Parties
provided in the Loan Documents for the practical realization by the Banks of the
essential benefits furnished to them under the Loan Documents.

         This opinion is given for the sole use and benefit of, and may only be
relied upon by, the addressees hereof and their respective successors and
assigns in connection with the instant loan transaction; this opinion may not be
relied upon, and is not given for the benefit of, any other party, person or
entity whatsoever or in connection with any other transaction. This opinion may
not be quoted, circulated or published, in whole or in part, or furnished to any
other party without our specific prior written consent.

                                                     Very truly yours,















<PAGE>   130
                                    EXHIBIT J

                             TAX INDEMNITY AGREEMENT

     This TAX INDEMNITY AGREEMENT is made and entered this 2nd day of March,
1998 by Precision Response Corporation, a Florida corporation ( the "Borrower"),
in favor of NationsBank, N.A., a national banking association (individually and
as agent for banks which may now or hereafter be participants in the Facility
(as hereinafter defined) including those specific banks listed in Exhibit A
attached hereto (if any) (collectively the "Banks").

                                   BACKGROUND

     A. Simultaneously with the execution of this instrument, the Banks have
agreed to extend to the Borrower a revolving credit facility (the "Facility")
and Borrower has executed one or more Revolving Notes (the "Notes"), each in
favor of one of the Banks, and a related Credit Agreement (together with the
Notes and the other documents executed in connection with the Facility, the
"Loan Documents");

     B. The Banks and the Borrower have each been advised by their counsel with
respect to whether the Facility and/or any of the Loan Documents are subject to
documentary stamp tax under Sections 201.08 or 201.09, Florida Statutes, as
amended, and other applicable laws and regulations;

     C. The Banks and the Borrower believe in good faith that the Facility and
the Notes and other Loan Documents are not subject to documentary stamp tax
because (1) the Notes are being executed by the Borrower outside of Florida and
physically delivered to the Banks outside of Florida, and (2) the Notes are not
secured by Florida real property and no security agreement is recorded in
Florida;

     D. The Borrower has not relied on any statement, representation, advice or
knowledge on the part of the Banks in the structuring or closing of the Facility
and is entering into and using the Facility regardless of whether any of the
Loan Documents are subject to documentary stamp tax; and

     E. In order to induce the Banks to make credit extensions under the
Facility, the Borrower has agreed to indemnify each Bank should it subsequently
be determined that the Notes or any other Loan Documents are subject to
documentary stamp tax.

                                   AGREEMENTS

     NOW THEREFORE, in consideration of the credit extensions being made by the
Banks to the Borrower and other good and valuable considerations, the receipt
and sufficiency of which are hereby acknowledged, the Borrower agrees as
follows:

     1. The foregoing recitals are true and correct and are incorporated as a
part of this Agreement.


<PAGE>   131


     2. Simultaneously with the execution hereof, the Borrower shall execute and
deliver a completed copy of each Out-of-State Closing Affidavit provided by a
Bank and shall provide all other applicable documentation necessary to comply
with the requirements set forth above.

     3. The Borrower shall indemnify and hold the Banks harmless from and
against the payment of any and all documentary stamp tax due to the State of
Florida or any department or agency thereof in connection with the Facility, the
Notes and/or the other Loan Documents (as the same may be modified, extended or
renewed or any substitution thereof), together with all interest, fines,
penalties, costs or other charges thereon, regardless of when, or the party
against whom, the same may be assessed or imposed.

     4. In the event a documentary stamp tax assessment is made against any or
all of the parties hereto, the Borrower shall pay the full amount of such
assessment immediately. The Borrower shall not contest or otherwise challenge
the assessment except in connection with a request for a refund in accordance
with the applicable regulations adopted by the Florida Department of Revenue.

     5. The Borrower shall pay to the Banks, their successors and assigns, all
sums of money requested by each Bank hereunder, within 10 days of such request,
which such Bank shall or may advance, pay or cause to be paid, or become liable
to pay, on account of or in connection with the failure by the Borrower to pay
such documentary stamps and any interest and penalties associated therewith, and
shall make such payment to such Bank within 10 days after such Bank shall
request the same under the reasonable belief that such Bank has become liable
therefor. In any accounting which may be had between any Bank and the Borrower,
such Bank shall be entitled to charge for any and all disbursements made in
connection with the matters herein contemplated in good faith under the
reasonable belief that it is or was liable for the amounts so assessed.

     6. Upon failure of the Borrower to make payment hereunder within 10 days of
any Bank's request, the sums requested by any Bank shall bear interest at the
Post-Default Rate set forth in the Loan Documents.

     7. The Borrower waives all defenses to any action or actions by the Banks
to enforce the Loan Documents and credit extensions under the Facility or
collect the indebtedness evidenced by the Notes based upon the nonpayment of the
documentary stamp tax as provided in Section 201.08(l), Florida Statutes.

     8. The obligations of the Borrower under this Agreement shall survive the
repayment of the credit extensions under the Facility and the indebtedness
evidenced by the Notes.

     9. Any default by the Borrower under the terms of this Agreement shall
constitute an Event of Default under the Credit Agreement and the Notes.

     10. In the event it becomes necessary for any Bank to institute litigation
or otherwise engage the services of an attorney to enforce the terms of this
Agreement against the Borrower, such 



                                      -2-
<PAGE>   132

Bank shall be entitled to recover a reasonable attorney's fee and any other
costs incurred in connection with the enforcement of this Agreement.

     11. In the event of an assignment of a Note, the Borrower agrees that this
Agreement shall inure to the benefit of the assignee of such Note and shall be
fully enforceable by the assignee of the Note.

     12. This Agreement shall be governed by and construed in accordance with
the laws of the State of Florida. The venue for any action pertaining to this
Agreement shall be in Dade County, Florida.

     IN WITNESS WHEREOF, the Borrower has executed this Agreement as of the day
and year first set forth above.

WITNESSES:                           PRECISION RESPONSE CORPORATION


                                     By:
- ---------------------------------       ------------------------------------
Print Name:                          Name:
           ----------------------         ----------------------------------
                                     Title:
                                          ----------------------------------

- ---------------------------------     
Print Name:                          
           ----------------------    

                                               (Corporate Seal)









                                      -3-
<PAGE>   133
                                    EXHIBIT K

                            ASSIGNMENT AND ACCEPTANCE

                          Dated _________________, 1998

     Reference is made to the Credit Agreement dated as of February 27, 1998
(the "Credit Agreement") among Precision Response Corporation (the "Borrower"),
the Banks (as defined in the Agreement), and NationsBank, N.A., as Agent for the
Banks (the "Agent"). Capitalized terms used but not defined herein shall have
the meanings therefor set forth in the Agreement.

     The "Assignor" and the "Assignee" referred to on Schedule 1 agree as
follows:

     1. The Assignor hereby sells and assigns to the Assignee, WITHOUT RECOURSE
and without representation or warranty except as expressly set forth herein, and
the Assignee hereby purchases and assumes from the Assignor an interest in and
to the Assignor's rights and obligations under the Credit Agreement and the
other Loan Documents as of the date hereof equal to the percentage interest
specified on Schedule 1 of all outstanding rights and obligations under the
Credit Agreement and the other Loan Documents. After giving effect to such sale
and assignment, the Assignee's Commitment and the amount of the Loans owing to
the Assignee will be as set forth on Schedule 1.

     2. The Assignor (i) represents and warrants that it is the legal and
beneficial owner of the interest being assigned by it hereunder and that such
interest is free and clear of any adverse claim; (ii) makes no representation or
warranty and assumes no responsibility with respect to any statements,
warranties or representations made in or in connection with the Loan Documents
or the execution, legality, validity, enforceability, genuineness, sufficiency
or value of the Loan Documents or any other instrument or document furnished
pursuant thereto; (iii) makes no representation or warranty and assumes no
responsibility with respect to the financial condition of any Credit Party, the
performance or observance by any Credit Party of any of its obligations under
the Loan Documents or any other instrument or document furnished pursuant
thereto or the value of the Collateral; and (iv) attaches the Note held by the
Assignor and requests that the Agent exchange such Note for new Notes payable to
the order of Assignee in an amount equal to the Commitment assumed by the
Assignee pursuant hereto and to the Assignor in an amount equal to the
Commitment retained by the Assignor, if any, as specified on Schedule 1.

     3. The Assignee (i) confirms that it has received a copy of the Credit
Agreement, together with copies of the financial statements referred to in
section7 thereof and such other documents and information as it has deemed
appropriate to make its own credit analysis and decision to enter into this
Assignment and Acceptance; (ii) agrees that it will, independently and without
reliance upon the Agent, the Assignor, or any other Bank and based on such



<PAGE>   134

documents and information as it shall deem appropriate at the time, continue to
make its own credit decisions in taking or not taking action under the Credit
Agreement; (iii) confirms that it is an Eligible Assignee; (iv) appoints and
authorizes the Agent to take such action as agent on its behalf and to exercise
such powers and discretion under the Credit Agreement as are delegated to the
Agent by the terms thereof, together with such powers and discretion as are
reasonably incidental thereto; (v) agrees that it will perform in accordance
with their terms all of the obligations that by the terms of the Credit
Agreement are required to be performed by it as a Bank; and (vi) attaches any
U.S. Internal Revenue Service or other forms required under section 9.06.

     4. Following the execution of this Assignment and Acceptance, it will be
delivered to the Agent for acceptance and recording by the Agent. The effective
date for this Assignment and Acceptance (the "Effective Date") shall be the date
of acceptance hereof by the Agent, unless otherwise specified on Schedule 1.

     5. Upon such acceptance and recording by the Agent, as of the Effective
Date, (i) the Assignee shall be a party to the Credit Agreement and, to the
extent provided in this Assignment and Acceptance, have the rights and
obligations of a Bank thereunder; and (ii) the Assignor shall, to the extent
provided in this Assignment and Acceptance, relinquish its rights and be
released from its obligations under the Credit Agreement.

     6. Upon such acceptance and recording by the Agent, from and after the
Effective Date, the Agent shall make all payments under the Credit Agreement and
the Notes in respect of the interest assigned hereby (including without
limitation all payments of principal, interest and commitment fees with respect
thereto) to the Assignee. The Assignor and the Assignee shall make all
appropriate adjustments in payments under the Credit Agreement and the Notes for
periods prior to the Effective Date directly between themselves.

     7.   This Assignment and Acceptance shall be governed by, and construed in
accordance with, the laws of the State of Florida.

     8. This Assignment and Acceptance may be executed in any number of
counterparts and by different parties hereto in separate counterparts, each of
which when so executed shall be deemed to be an original and all of which taken
together shall constitute one and the same agreement. Delivery of the executed
counterpart of Schedule 1 to this Assignment and Acceptance by telefax shall be
effective as delivery of a manually executed counterpart of this Assignment and
Acceptance.

     IN WITNESS WHEREOF, the Assignor and the Assignee have caused Schedule 1 to
this Assignment and Acceptance to be executed by their officers thereunto duly
authorized as of the date specified thereon.


                                      -2-
<PAGE>   135


                              SCHEDULE 1

Percentage interest assigned:                          _______________%

Assignee's Commitment:                                 $_______________

Aggregate outstanding principal

amount of Loans assigned:                              $_______________

Principal amount of Note payable to Assignee:          $_______________

Principal amount of Note payable to Assignor:          $_______________

Effective Date (if other than date of
acceptance by Agent):                                  ________________

                                   [Name of Assignor]



                                   --------------------------------------------,
                                   As Assignor

                                   By: 
                                      ------------------------------------------

                                   Title: 
                                         ---------------------------------------
                                   Date: 
                                         ---------------------------------------

                                  [Name of Assignee]



                                   --------------------------------------------,
                                   Assignee

                                   By: 
                                      ------------------------------------------

                                   Title: 
                                         ---------------------------------------

                                   Lending Office:
                                                  ------------------------------
                                   Date: 
                                        ----------------------------------------




                                      -3-
<PAGE>   136

Accepted and Approved **
this ___ day of ______________, 19__


NATIONSBANK, N.A.



By:
    ----------------------------------
Title: 
      --------------------------------



** This date should be no earlier than ___ Business Days after the delivery of
this Assignment and Acceptance to the Agent.


Approved this ___ day of ______________, 19__


PRECISION RESPONSE CORPORATION


By:                                    ***
    ----------------------------------
Title: 
      --------------------------------


*** Required if the Assignee is an Eligible Assignee solely by reason of
clause (iii) of the definition of "Eligible Assignee."








                                      -4-
<PAGE>   137
                                   EXHIBIT L

This is a signature page to the Credit Agreement by and among Precision Response
Corporation, as the Borrower, NationsBank, N.A., as a Bank and the Agent, and
the other Persons that become Banks pursuant to the terms thereof, and, by
signing below, the undersigned becomes a Bank thereunder.

Amount of
Commitment:      $___________          _________________________, as a Bank

                                       By:
                                           ------------------------------------
                                       Name:
                                            -----------------------------------
                                       Title:
                                              ----------------------------------


                                       By:
                                           ------------------------------------
                                       Name:
                                            -----------------------------------
                                       Title:
                                              ----------------------------------


                                       Lending Office:

                                       ----------------------------------------


                                       ----------------------------------------


                                       Address for Notices:

                                       ----------------------------------------

                                       ----------------------------------------

                                       Attention:

                                       ----------------------------------------


                                       Telefax No.:
                                                   ----------------------------
                                       Telephone No.:
                                                      -------------------------






MIA95  194067.1 - KAC

<PAGE>   1
                                                                    Exhibit 23.1


                       CONSENT OF INDEPENDENT ACCOUNTANTS


We consent to the incorporation by reference in the registration statement of
Precision Response Corporation on Form S-8 (File No. 333-19651) of our report
dated February 13, 1998, except for Note 16 as to which the date is March 2,
1998, on our audits of the consolidated financial statements and the financial
statement schedule of Precision Response Corporation and subsidiaries as of
December 31, 1997 and 1996, and for the years ended December 31, 1997, 1996 and
1995, which report is included in this annual report on Form 10-K.



/s/ COOPERS & LYBRAND L.L.P.


Miami, Florida
March 31, 1998

<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION FROM THE COMPANY'S
CONSOLIDATED FINANCIAL STATEMENTS AS OF AND FOR THE YEAR ENDED DECEMBER 31, 1997
AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH CONSOLIDATED FINANCIAL
STATEMENTS AND NOTES THERETO.
</LEGEND>
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                          DEC-31-1997
<PERIOD-START>                             JAN-01-1997
<PERIOD-END>                               DEC-31-1997
<CASH>                                          11,080
<SECURITIES>                                         0
<RECEIVABLES>                                   34,153
<ALLOWANCES>                                     2,864
<INVENTORY>                                          0
<CURRENT-ASSETS>                                58,001
<PP&E>                                          79,502
<DEPRECIATION>                                  16,201
<TOTAL-ASSETS>                                 127,413
<CURRENT-LIABILITIES>                           34,480
<BONDS>                                          3,493
                                0
                                          0
<COMMON>                                           215
<OTHER-SE>                                      89,225
<TOTAL-LIABILITY-AND-EQUITY>                   127,413
<SALES>                                              0
<TOTAL-REVENUES>                               143,584
<CGS>                                                0
<TOTAL-COSTS>                                  128,177
<OTHER-EXPENSES>                                31,570
<LOSS-PROVISION>                                 5,895
<INTEREST-EXPENSE>                                 702
<INCOME-PRETAX>                                (21,776)
<INCOME-TAX>                                    (8,710)
<INCOME-CONTINUING>                                  0
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                   (13,066)
<EPS-PRIMARY>                                    (0.61)
<EPS-DILUTED>                                    (0.61)
        

</TABLE>


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