TV FILME INC
DEF 14A, 1998-08-25
CABLE & OTHER PAY TELEVISION SERVICES
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<PAGE>



                                  SCHEDULE 14A
                                 (Rule 14a-101)

                   INFORMATION REQUIRED IN THE PROXY STATEMENT
                            SCHEDULE 14A INFORMATION
           Proxy Statement Pursuant to Section 14(a) of the Securities
                      Exchange Act of 1934 (Amendment No. )

Filed by the Registrant /X/ 
Filed by a Party other than the Registrant / /
Check the appropriate box:

/ /  Preliminary Proxy Statement     / / Confidential, For Use of the Commission
/X/  Definitive Proxy Statement          Only (as permitted by Rule 14a-6(e)(2))
/ /  Definitive Additional Materials
/ /  Soliciting Material Pursuant to Section 240.14a-11(c) or Section 240.14a-12



                                 TV FILME, INC.
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)

- --------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

/X/  No fee required.

/ /  Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.

     (1)  Title of each class of securities to which transaction applies:
          N/A 
     (2)  Aggregate number of securities to which transaction applies:
          N/A  
     (3)  Per  unit  price or other  underlying  value of  transaction
          computed  pursuant to Exchange  Act Rule 0-11 (set forth the
          amount on which the filing fee is  calculated  and state how
          it was  determined):  N/A 
     (4)  Proposed  maximum  aggregate value of transaction:
          N/A
     (5)  Total fee paid:
          N/A
/ /  Fee paid previously with preliminary materials.

/ /  Check box if any part of the fee is offset as  provided by
     Exchange  Act Rule  0-11(a)(2)  and  identify the filing for
     which the offsetting fee was paid  previously.  Identify the
     previous filing by  registration  statement  number,  or the
     Form or  Schedule  and the date of its  filing.

<PAGE>

         (1)  Amount previously paid: N/A

         (2)  Form, Schedule or Registration Statement no.:  N/A

         (3)  Filing Party:  N/A

         (4)  Date Filed:  N/A




<PAGE>





[TV FILME LOGO]





                                                                 August 24, 1998



Dear Fellow Stockholder:

         You are  cordially  invited  to  attend  the  1998  Annual  Meeting  of
Stockholders of TV Filme, Inc., which will be held on Thursday, October 1, 1998,
in the Cook Meeting Room at Kelley Drye & Warren LLP, 101 Park Avenue, New York,
New York 10178 at 10:00 a.m., local time. Doors to the meeting will open at 9:45
a.m.

         The  business  to be  considered  and  voted  upon  at the  meeting  is
explained in the accompanying Notice of Annual Meeting of Stockholders and Proxy
Statement.

         Whether or not you plan to attend the Annual  Meeting in person,  it is
important  that  your  shares of Common  Stock be  represented  and voted at the
Meeting.  Accordingly,  after reading the enclosed  Notice of Annual Meeting and
Proxy  Statement,  please sign,  date and return the enclosed  proxy card in the
postage-paid envelope provided.

         Thank you for your support of our Company.

                                   Sincerely,

                                   /s/ Hermano Studart Lins de Albuquerque


                                   Hermano Studart Lins de Albuquerque
                                   CHIEF EXECUTIVE OFFICER


<PAGE>



                                 TV FILME, INC.
                               SCS, QUADRA 07-BL.A
                          ED. EXECUTIVE TOWER, SALA 601
                            70.300-911 BRASILIA - DF
                                     BRAZIL


                  --------------------------------------------

                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                          TO BE HELD ON OCTOBER 1, 1998

                  --------------------------------------------



To the Stockholders of TV Filme, Inc.:

         NOTICE IS HEREBY GIVEN that the 1998 Annual Meeting of  Stockholders of
TV  Filme,  Inc.,  a  Delaware  corporation  (the  "Company"),  will  be held on
Thursday, October 1, 1998, in the Cook Meeting Room at Kelley Drye & Warren LLP,
101 Park Avenue,  New York,  New York 10178 at 10:00 a.m.,  local time,  for the
following purposes:

          1. To elect three  Class II  directors  to hold office  until the 2001
     Annual Meeting of Stockholders; 

          2. To approve an  amendment  to the  Company's  Stock  Option  Plan to
     increase the number of shares of the Company's  Common Stock  available for
     future grants;

          3. To ratify the appointment of Ernst & Young Auditores  Independentes
     S.C. as  independent  auditors for the Company for fiscal year 1998; and 

          4. To transact such other business as may properly be presented at the
     1998 Annual Meeting and at any adjournments or postponements thereof.

         The Board of  Directors  has fixed the close of  business on August 17,
1998,  as the record date for the purpose of  determining  stockholders  who are
entitled  to  notice  of  and to  vote  at  the  1998  Annual  Meeting  and  any
adjournments  or  postponements  thereof.  A list of such  stockholders  will be
available  during regular  business hours at the offices of Kelley Drye & Warren
LLP,  101 Park  Avenue,  New York,  New York  10178 for the ten days  before the
meeting,  for  inspection  by any  stockholder  for any  purpose  germane to the
meeting.

                                        By Order of the Board of Directors,

                                        /s/ Hermano Studart Lins de Albuquerque


                                        Hermano Studart Lins de Albuquerque
                                        SECRETARY

August 24, 1998


<PAGE>





                                 TV FILME, INC.
                               SCS, QUADRA 07-BL.A
                          ED. EXECUTIVE TOWER, SALA 601
                            70.300-911 BRASILIA - DF
                                     BRAZIL


                  --------------------------------------------

                                 PROXY STATEMENT

                  --------------------------------------------


         This Proxy  Statement is being  furnished to  stockholders of TV Filme,
Inc.,  a  Delaware   corporation  (the   "Company"),   in  connection  with  the
solicitation  of proxies by the Company's  Board of Directors (the "Board") from
holders of the outstanding shares of the Company's common stock, $0.01 par value
per  share  (the  "Common  Stock"),  for  use  at the  1998  Annual  Meeting  of
Stockholders of the Company to be held on Thursday, October 1, 1998, in the Cook
Meeting Room at Kelley Drye & Warren LLP, 101 Park  Avenue,  New York,  New York
10178 at 10:00  a.m.,  local  time,  and at any  adjournments  or  postponements
thereof (the "Annual  Meeting"),  for the purpose of considering and acting upon
the  matters  set  forth  in  the  accompanying  Notice  of  Annual  Meeting  of
Stockholders.

         Only  holders of record of Common  Stock as of the close of business on
August 17, 1998 (the "Record Date"),  are entitled to notice of, and to vote at,
the Annual Meeting and any adjournments or postponements  thereof.  At the close
of business on such date,  the Company  had  10,812,096  shares of Common  Stock
issued and outstanding. Holders of Common Stock are entitled to one vote on each
matter  considered and voted upon at the Annual Meeting for each share of Common
Stock held of record as of the  Record  Date.  Holders  of Common  Stock may not
cumulate  their votes for the  election  of  directors.  Shares of Common  Stock
represented by a properly  executed proxy, if such proxy is received in time and
not  revoked,  will be  voted  at the  Annual  Meeting  in  accordance  with the
instructions  indicated in such proxy. IF NO INSTRUCTIONS ARE INDICATED,  SHARES
REPRESENTED  BY PROXY WILL BE VOTED  "FOR" THE  ELECTION,  AS  DIRECTORS  OF THE
COMPANY, OF THE THREE NOMINEES NAMED IN THE PROXY TO SERVE UNTIL THE 2001 ANNUAL
MEETING OF STOCKHOLDERS, "FOR" THE AMENDMENT TO THE COMPANY'S STOCK OPTION PLAN,
"FOR"  THE   RATIFICATION   OF  THE  APPOINTMENT  OF  ERNST  &  YOUNG  AUDITORES
INDEPENDENTES S.C. AS INDEPENDENT  AUDITORS FOR THE COMPANY FOR FISCAL YEAR 1998
AND IN THE  DISCRETION  OF THE PROXY  HOLDERS AS TO ANY OTHER  MATTER  WHICH MAY
PROPERLY BE PRESENTED AT THE ANNUAL MEETING OR ANY ADJOURNMENTS OR POSTPONEMENTS
THEREOF.

         The Proxy Statement and the accompanying proxy card are being mailed to
Company stockholders on or about August 26, 1998.

         Any holder of Common Stock giving a proxy in the form  accompanying the
Proxy  Statement has the power to revoke the proxy prior to its use. A proxy can
be revoked (i) by an  instrument  of  revocation  delivered  prior to the Annual
Meeting to the Secretary of the Company, (ii) by a duly executed proxy bearing a
later date or time than the date or time of the proxy being revoked, or (iii) at
the Annual  Meeting if the  stockholder is present and elects to vote in person.
Mere  attendance at the Annual  Meeting will not serve to revoke the proxy.  All
written  notices  of  revocation  of proxies  should be  addressed  as  follows:
Corporate Secretary, TV Filme, Inc., c/o James P. Prenetta, Kelley Drye & Warren
LLP, 101 Park Avenue, New York, New York 10178.



<PAGE>



         A  plurality  of the votes duly cast is  required  for the  election of
directors. The affirmative vote of a majority of the votes duly cast is required
to approve the other matters to be acted upon at the Annual  Meeting.  Under the
General Corporation Law of the State of Delaware, the state in which the Company
is  incorporated,  an  abstaining  vote is not deemed to be a "vote  cast." As a
result,  abstentions  and broker  "non-votes"  (votes withheld by brokers in the
absence of  instructions  from  street-name  holders)  are not  included  in the
tabulation  of the  voting  results  on the  election  of  directors  or  issues
requiring approval of a majority of the votes cast and,  therefore,  do not have
the effect of votes in opposition in such  tabulations.  Broker  "non-votes" and
the shares as to which a  stockholder  abstains  are  included  for  purposes of
determining whether a quorum of the shares is present at a meeting.

         The Company's  principal  executive  offices are located at SCS, Quadra
07-Bl.A,  Ed. Executive Tower, Sala 601,  70.300-911  Brasilia - DF Brazil.  The
telephone number of the Company at such office is 011-55-61-314-9908.


                       PROPOSAL 1 - ELECTION OF DIRECTORS

         The number of directors of the Company,  as determined by the Board, is
seven. The Board consists of three classes:  Class I, Class II and Class III, as
nearly  equal in  number  as  possible.  One of the  three  classes,  comprising
approximately  one-third of the  directors,  is elected each year to succeed the
directors  whose terms are  expiring.  Directors  hold  office  until the annual
meeting for the year in which their terms expire and until their  successors are
elected and qualified unless,  prior to that date, they have resigned,  retired,
or otherwise  left office.  In  accordance  with the  Company's  Certificate  of
Incorporation, Class II directors are to be elected at the Annual Meeting, Class
III directors are to be elected at the 1999 Annual Meeting of  Stockholders  and
Class I directors are to be elected at the 2000 Annual Meeting of Stockholders.

         At the Annual  Meeting,  three Class II directors  are to be elected to
the Board,  each to serve until the Annual Meeting of Stockholders to be held in
2001.  The nominees for election at the Annual  Meeting are Carlos Andre Studart
Lins de  Albuquerque,  Douglas  M.  Karp and  Douglas  Duran.  Each  nominee  is
presently a director of the  Company.  If any nominee is unable or  unwilling to
serve as a director, proxies may be voted for a substitute nominee designated by
the present  Board.  The Board has no reason to believe that any nominee will be
unable or unwilling to serve as a director.

         The following  table sets forth the name and age (as of the date of the
Annual  Meeting) of the  directors,  the class to which each  director  has been
nominated for election or elected,  their principal  occupations at present, the
positions  and  offices,  if any,  held by each  director  with the  Company  in
addition to the  position as a director,  and the period  during  which each has
served as a director of the Company.

<TABLE>
<CAPTION>
                                                                                                       SERVED AS
                                                                                                        DIRECTOR
NAME                                             AGE    PRINCIPAL OCCUPATION -- POSITION HELD           SINCE 
- ----                                             ---    -------------------------------------           ---------- 
<S>                                              <C>    <C>                                             <C>

CLASS I - 2000
Hermano Studart Lins de
    Albuquerque.............................     35     Chief Executive Officer and Secretary             1996
Gary D. Nusbaum.............................     32     Managing Director of E.M. Warburg, Pincus &       1996*
                                                        Co., LLC
</TABLE>


<PAGE>
<TABLE>
<CAPTION>
                                                                                                       SERVED AS
                                                                                                        DIRECTOR
NAME                                             AGE    PRINCIPAL OCCUPATION -- POSITION HELD           SINCE 
- ----                                             ---    -------------------------------------           ---------- 
<S>                                              <C>    <C>                                             <C>

CLASS II - 1998
Carlos Andre Studart Lins
    de Albuquerque..........................     34     President and Chief Operating Officer             1996
Douglas M. Karp.............................     43     Managing Director of E.M. Warburg, Pincus &       1996
                                                        Co., LLC
Douglas Duran...............................     45     Chief Financial Officer of Tevecap S.A.           1998

CLASS III - 1999
Alvaro J. Aguirre...........................     32     Chief Financial Officer                           1996
Jose Augusto Pinto Moreira..................     55     Executive Vice President of Finance and           1996
                                                        Administration of Abril S.A.
</TABLE>

- -----------------

* See biographical description below.


         CLASS I DIRECTORS

         HERMANO  STUDART LINS DE  ALBUQUERQUE,  one of the  co-founders  of the
Company, has served as Chief Executive Officer,  Secretary and a director of the
Company  since  its  incorporation.  Mr.  Lins  received  a  Master's  degree in
Artificial Intelligence from the University of Sussex, England and a Bachelor of
Science degree in Electronic  Engineering  from the University of Brasilia.  Mr.
Lins was a member of the MMDS  Regulation  Commission,  a  Brazilian  government
advisory  board and is a member of the  Technical  Advisory  Board for  National
Satellite  Publishing  Inc. Mr. Lins is the brother of Mr.  Carlos Andre Studart
Lins de Albuquerque.

         GARY D.  NUSBAUM  has served as a director  of the  Company  since July
1998.   Mr.  Nusbaum  also  served  as  a  director  of  the  Company  from  its
incorporation  to  March  1997 and as Vice  President  of the  Company  from its
incorporation to December 1996. Mr. Nusbaum has been a Managing Director of E.M.
Warburg,  Pincus & Co., LLC since January 1997. Mr. Nusbaum was a Vice President
of Warburg,  Pincus Ventures,  Inc. from January 1995 to January 1997 and was an
associate at Warburg,  Pincus  Ventures,  Inc. from  September  1989 to December
1994.  Mr.  Nusbaum is a director of Paging  Network do Brasil S.A.  and several
privately held companies.

         CLASS II DIRECTORS

         CARLOS ANDRE STUDART LINS DE ALBUQUERQUE, one of the co-founders of the
Company, has served as President,  Chief Operating Officer and a director of the
Company  since its  incorporation.  Mr.  Lins also  served as  Treasurer  of the
Company from its incorporation  until July 1997. Mr. Lins received a Bachelor of
Science  degree in Physics  from the  University  of Brasilia  and a Bachelor of
Science  degree in  Mathematics  from the  University  of Ceub.  Mr. Lins is the
brother of Mr. Hermano Studart Lins de Albuquerque.

                                       
<PAGE>

         DOUGLAS  M. KARP has  served as  Chairman  of the Board of the  Company
since its incorporation.  Mr. Karp has been a Managing Director of E.M. Warburg,
Pincus & Co., LLC (or its predecessor,  E.M. Warburg,  Pincus & Co., Inc.) since
May 1991.  Prior to joining  E.M.  Warburg,  Pincus & Co.,  LLC,  Mr.  Karp held
several  positions with Salomon Inc,  including  Managing  Director from January
1990 to May 1991, Director from January 1989 to December 1989 and Vice President
from October 1986 to December 1988.  Mr. Karp is a director of Journal  Register
Company,   Qwest  Communications   International,   Inc.,  Golden  Books  Family
Entertainment,  Inc.,  Primus  Telecommunications  Group,  Incorporated,  Paging
Network do Brasil S.A. and several privately held companies.

         DOUGLAS  DURAN has served as a director  of the  Company  since  August
1998. Mr. Duran has been the Chief Financial  Officer of Tevecap S.A. since 1994
and served as TVA Related Companies'  Director of Tevecap S.A. from October 1991
to 1994. Prior to joining Tevecap S.A., Mr. Duran was employed by Abril S.A. for
more than 20 years, most recently as its Treasury Director.

         CLASS III DIRECTORS

         ALVARO J. AGUIRRE has served as Chief Financial  Officer and a director
of the Company since June 1996. Prior to joining the Company,  Mr. Aguirre was a
member of the Latin America  Corporate  Finance  Group of Morgan  Stanley & Co.,
Incorporated  from  1994 to 1996  and a  securities  lawyer  at the law  firm of
Sullivan & Cromwell from 1991 to 1994. See "Executive  Compensation - Employment
Agreements."

         JOSE  AUGUSTO  PINTO  MOREIRA  has served as a director  of the Company
since its  incorporation.  Mr.  Moreira has been the Executive Vice President of
Finance and  Administration  of Abril S.A. since 1982. Mr. Moreira is a director
of several privately held companies.

THE BOARD OF DIRECTORS  RECOMMENDS THAT THE STOCKHOLDERS VOTE "FOR" THE ELECTION
OF CARLOS ANDRE STUDART LINS DE  ALBUQUERQUE,  DOUGLAS M. KARP AND DOUGLAS DURAN
AS CLASS II DIRECTORS.


                    GENERAL INFORMATION RELATING TO THE BOARD

THE BOARD

          The business and affairs  of  the Company are managed by the Board. To
assist it in carrying out its duties,  the Board has delegated certain authority
to two committees. The  Board  held two  meetings  in  1997. Each  member of the
Board, other than  Mr.  Moreira  and  Mr. Rosenthal (who resigned  in June 1998)
attended at least 75% of the aggregate  meetings of the Board and the committees
of the Board of which he was a member during 1997. 

COMMITTEES OF THE BOARD

         During 1997,  the standing  committees  of the Board  included an Audit
Committee and a Compensation  Committee (as hereinafter defined). The Board does
not have a nominating  committee or any committee  performing similar functions,
and all matters  which would be considered by such a committee are acted upon by
the full Board.  The Company's Amended  and  Restated By-laws contain an advance
notice procedure with regard  to  the  nomination,  other  than  by  or  at  the
discretion of the Board, of candidates for election as directors and with regard
to certain matters to be brought before the annual meeting of stockholders.  In 
general, notice must be received by the  Company  not less than 60 days nor more
than 90 days prior to the meeting, except  in  the event that less than 70 days'
notice or public disclosure of  the  date  of  the  meeting  is given or made to
stockholders in which event such notice must be received no later than the close
of  business on  the  tenth  day following  the day on which  notice is given or
disclosure is made, whichever first occurs, and must contain  certain  specified
information  concerning the person to be nominated  or the matter to be  brought
before the meeting and certain specified information concerning the  stockholder
submitting the proposal.  The foregoing is only a brief  summary of the detailed
provisions of the Company's  Amended  and  Restated  By-laws and is qualified by
reference to the text thereof. See "Submission of Stockholder Proposals."

<PAGE>

         During 1997, the  Audit Committee, consisting of Douglas M. Karp, David
E. Libowitz  and Jose Augusto Pinto Moreira, held one meeting. David E. Libowitz
resigned as a director of the  Company in June 1998 and his board  position  was
filled by Gary D. Nusbaum.  The Audit Committee recommends to the Board the firm
to be appointed as  independent  accountants  to audit the  Company's  financial
statements,  discusses  the scope and results of the audit with the  independent
accountants,  reviews  with  management  and  the  independent  accountants  the
Company's interim and year-end operating results,  considers the adequacy of the
internal controls and audit procedures of the Company, and reviews the non-audit
services to be performed by the independent accountants.

         During 1997, the Compensation Committee, consisting of Douglas M. Karp,
David E.  Libowitz  and Jose  Augusto  Pinto  Moreira,  held  one  meeting.  The
Compensation  Committee  reviews general policy matters relating to compensation
and benefits of employees and officers of the Company and  administers the Stock
Option Plan (as hereinafter  defined). In addition,  the Compensation  Committee
considers  proposals  with  respect to the  creation of and changes to executive
compensation plans and reviews appropriate criteria for establishing performance
targets.

COMPENSATION OF DIRECTORS

         Independent directors are eligible to receive an annual fee of $10,000,
a  meeting  fee of $1,000  for every  meeting  of the  Board  attended  and each
committee  meeting held  separately and a $500 fee for each meeting of the Board
and each  committee  meeting  participated  in by  telephone.  All directors are
reimbursed for out-of-pocket expenses.  Under the Stock Option Plan, the Company
may, from time to time and in the sole discretion of the Board, grant options to
directors who are not members of the Compensation Committee.

                             EXECUTIVE COMPENSATION

         The following table sets forth information concerning  compensation for
services in all capacities  awarded to, earned by, or paid to, any person acting
as the Company's Chief Executive  Officer during 1997,  regardless of the amount
of compensation paid, and the other most highly  compensated  executive officers
of the Company during 1997 whose aggregate cash and cash equivalent compensation
exceeded $100,000 (collectively, the "Named Executive Officers").

<PAGE>

<TABLE>
<CAPTION>
                                          SUMMARY COMPENSATION TABLE
                                                                                   LONG-TERM
                                                                                 COMPENSATION
                                                                                    AWARDS
                                              ANNUAL COMPENSATION
                                          -------------------------------------   ------------
                                                                      OTHER         SECURITIES           
                                                                      ANNUAL        UNDERLYING        ALL OTHER
  NAME AND POSITION          YEAR      SALARY ($)   BONUS ($)(1)   COMPENSATION     OPTIONS (#)   COMPENSATION ($)(2)  
  -----------------          ----      ----------   ------------   ------------     -----------   -------------------
<S>                          <C>       <C>          <C>               <C>           <C>               <C>

Hermano Studart
   Lins de Albuquerque,.....  1997   $143,750      $150,000           $-0-           100,000          $6,250
   Chief Executive Officer    1996    113,979       200,000            -0-           110,000           6,250
                              1995     98,463       111,500            -0-            49,788(3)
Carlos Andre Studart
   Lins de Albuquerque,.....  1997    143,750       150,000            -0-           100,000           6,250
   President and              1996    113,979       200,000            -0-           110,000           6,250
   Chief Operating Officer    1995     98,463       111,500            -0-            49,788(3)         --
Alvaro J. Aguirre,..........  1997    143,750       150,000            -0-           100,000           6,250
   Chief Financial Officer(4) 1996     62,499       200,000(5)         -0-           110,000           6,250
</TABLE>

- -------------------       

(1)  Includes  non-cash bonus payments made to the Named  Executive  Officers in
     the form of Common  Stock in the  amounts of (i) for 1997,  $25,000 to each
     Named Executive Officer and (ii) for 1996, $123,333 to Messrs. Hermano Lins
     and Carlos Andre Lins and $25,000 to Mr. Aguirre.

(2)  Represents Company paid life insurance premiums.

(3)  These options were exercised by Messrs.  Hermano Lins and Carlos Andre Lins
     in 1995.

(4)  Mr. Aguirre joined the Company in June 1996.

(5)  Includes a special one-time sign-on bonus in the amount of $50,000.

EMPLOYMENT AGREEMENTS

         The Company and  ITSA-Intercontinental  Telecomunicacoes Ltda. ("ITSA")
have entered into  employment  agreements  with each  of  Messrs.  Hermano  Lins
and  Carlos  Andre  Lins,  pursuant  to  which  Mr.  Hermano  Lins  serves  full
time as Chief Executive Officer of  the  Company, Mr. Carlos  Andre  Lins serves
full  time  as  President  and  Chief  Operating  Officer  of  the Company,  and
each has agreed to serve in comparable executive  positions at ITSA. The minimum
annual base salary under such  agreements for each of Messrs.  Lins is $125,000.
Such salaries  are reviewed at least  annually by the Board and may be increased
but not decreased.  In addition, each of Messrs. Lins is  eligible to receive an
annual  bonus,  payable by ITSA, in amounts to be determined by the Board taking
into consideration,  among other things, the financial and operating performance
of the Company. Pursuant to each of Messrs. Lins's employment agreements, if the
Company terminates the executive's employment either without "cause" (as defined
therein) or because of the death of the  executive,  ITSA is required to pay the
executive any unpaid base salary accrued through the date of  termination,  plus
an amount equal to an additional 12 months' base salary.  Although Brazilian law
does not permit employment  agreements of this type to be for a fixed term, each
agreement  does include a  non-competition  provision and a  prohibition  on the
solicitation of clients and employees.

         The Company has also  entered  into an  employment  agreement  with Mr.
Aguirre,  pursuant  to which Mr. Aguirre serves  full  time  as  Chief Financial
Officer of the Company  until  December 31, 1998,  unless  terminated earlier in
accordance  with  the  terms of such  agreement.  The minimum annual base salary
under such  agreement is $125,000.  Such salary is reviewed at least annually by
the Board and may be increased but not  decreased.  In addition,  Mr. Aguirre is
eligible to receive an annual bonus in amounts  determined by the Board,  taking
into consideration,  among other things, the financial and operating performance
of the Company.  Pursuant to Mr. Aguirre's employment agreement,  if the Company
terminates Mr.  Aguirre's  employment  because of the death or disability of Mr.
Aguirre,  the Company is  required  to pay Mr.  Aguirre or his estate any unpaid
base salary accrued through the date of termination,  plus an amount equal to an
additional 12 months' base salary. If the Company terminates Mr. Aguirre without
"cause" (as  defined  therein),  the Company is required to pay Mr.  Aguirre any
unpaid base salary accrued through the date of termination, plus an amount equal
to the unpaid base  salary for the balance of the term and the pro rata  portion
of any agreed  upon  annual  bonus.  The  agreement  includes a  non-competition
provision and a prohibition on the  solicitation  of clients and employees.  Mr.
Aguirre has informed the Company that he does not intend to renew his employment
contract and will resign from his position as Chief  Financial  Officer and from
his board seat on or prior to December 31, 1998.


STOCK OPTIONS

STOCK OPTION PLAN

         On July 18, 1996, the Board adopted and the stockholders of the Company
approved  the Stock  Option Plan (which plan,  as  subsequently  amended in June
1997, is hereinafter referred to as the "Stock Option Plan"), which provides for
the grant to  officers,  key  employees  and  consultants of the Company of both
"incentive  stock  options"  within the meaning of Section  422 of the  Internal
Revenue  Code of 1986,  as amended  (the  "Code"),  and stock options  that  are
non-qualified  for U.S. federal income tax purposes.  The total number of shares
of  Common   Stock   for  which   options   may   currently  be granted pursuant
to   the   Stock   Option  Plan  is  936,432,  subject  to  certain  adjustments
reflecting changes in the Company's capitalization. In addition, no employee may
receive options for more than 200,000 shares of Common Stock in the aggregate in
any fiscal  year.  The Stock  Option Plan is  administered  by the  Compensation
Committee.  The Compensation  Committee  determines,  among other things,  which
officers,  employees and  consultants  receive  options under the plan, the time
when  options  are  granted,  the type of option  (incentive  stock  options  or
non-qualified  stock  options,  or both) to be  granted,  the  number  of shares
subject to each option,  the time or times when the options become  exercisable,
and,  subject to  certain  conditions  discussed  below,  the  option  price and
duration of the options.  Members of the Compensation Committee are not eligible
to receive options under the Stock Option Plan.

         The exercise  price for  incentive  stock  options is determined by the
Compensation  Committee,  but may not be less than the fair market  value on the
date of grant and the term of any such  option may not exceed ten years from the
date of grant. With respect to any participant in the Stock Option Plan who owns
stock representing more than 10% of the voting power of the outstanding  capital
stock of the Company,  the exercise price of any incentive  stock option may not
be less than 110% of the fair  market  value of such shares on the date of grant
and the term of such option may not exceed five years from the date of grant.

         The exercise price of non-qualified  stock options is determined by the
Compensation  Committee  on the date of grant,  but may not be less than the par
value of the Common Stock on the date of grant,  and the term of such option may
not exceed ten years from the date of grant.

         Payment of the option price may be made by certified or bank  cashier's
check,  by tender of shares of Common Stock then owned by the optionee or by any
other means  acceptable to the Company.  Options  granted  pursuant to the Stock
Option  Plan are not  transferrable,  except by will or the laws of descent  and
distribution in the event of death. During an optionee's  lifetime,  the options
are exercisable only by the optionee.


<PAGE>

         The  Board  has the right at any time and from time to time to amend or
modify the Stock Option Plan, without the consent of the Company's  stockholders
or  optionees;  provided  that no  such  action  may  adversely  affect  options
previously granted without the optionee's consent,  and provided further that no
such  action,  without the  approval of the  stockholders  of the  Company,  may
increase  the total  number of shares  of Common  Stock  which may be  purchased
pursuant to options granted under the plan, expand the class of persons eligible
to receive grants of options under the plan,  decrease the minimum option price,
extend the maximum term of options  granted under the plan or extend the term of
the plan. The expiration date of the Stock Option Plan after which no option may
be granted thereunder is 2006.

     For a description  of the terms of the proposed  amended Stock Option Plan,
see Proposal No. 2.


STOCK OPTION GRANTS

         The following table sets forth information  regarding grants of options
to purchase Common Stock during the fiscal year ended December 31,  1997 to each
of the Named  Executive  Officers.  No stock  appreciation  rights were  granted
during 1997.

<TABLE>
<CAPTION>

                                             OPTION GRANTS IN 1997



                                                INDIVIDUAL GRANTS                                           
                                  --------------------------------------------------------  POTENTIAL REALIZABLE VALUE
                                    NUMBER OF       PERCENT OF                                   AT ASSUMED ANNUAL
                                    SECURITIES    TOTAL OPTIONS                                RATES OF STOCK PRICE
                                   UNDERLYING      GRANTED TO      EXERCISE                      APPRECIATION FOR
                                     OPTIONS      EMPLOYEES IN     PRICE        EXPIRATION        OPTION TERM (4)
NAME                              GRANTED (#)(1)     1997(2)      ($/SHARE)(3)    DATE        -----------------------          
- ----                              --------------  ------------    -----------   -----------        (5%)       (10%) 
                                                                                                ----------  ---------
<S>                                  <C>            <C>             <C>         <C>              <C>        <C>
Hermano Studart Lins de
   Albuquerque..................     50,000         10.3%          $6.00        10/31/07         $188,669   $478,123
                                     50,000         10.3            5.626       12/26/07          176,877    448,240
Carlos Andre Studart Lins
   de Albuquerque...............     50,000         10.3            6.00        10/31/07          188,669    478,123
                                     50,000         10.3            5.626       12/26/07          176,877    448,240

Alvaro J. Aguirre...............     50,000         10.3            6.00        10/31/07          188,669    478,123
                                     50,000         10.3            5.626       12/26/07          176,877    448,240
</TABLE>

- -----------

(1)  These  options  vest and become  fully  exercisable  as to 20% on the first
     anniversary  of the  date  of  grant  and as to an  additional  20% on each
     anniversary  thereafter  until  all  such  options  are  fully  vested  and
     exercisable.


(2)  The Company granted options to purchase a total of 483,500 shares of Common
     Stock in 1997.


(3)  Each of the  Company's  stock  options  were  granted  at or above the fair
     market  value on the date of grant.  The fair  market  value of the  Common
     Stock on December 31, 1997 was $5.750 per share.


(4)  Amounts  reported in these columns  represent  amounts that may be realized
     upon exercise of options  immediately prior to the expiration of their term
     assuming the specified compounded rates of appreciation (5% and 10%) on the
     Common Stock over the term of the options.  These  assumptions are based on
     rules   promulgated  by  the  Securities  and  Exchange   Commission   (the
     "Commission")  and do not reflect the  Company's  estimate of future  stock
     price appreciation. Actual gains, if any, on the stock option exercises and
     Common Stock  holdings are dependent on the timing of such exercise and the
     future  performance  of  the  underlying  Common  Stock.  There  can  be no
     assurance  that the  rates of  appreciation  assumed  in this  table can be
     achieved  or that the  amounts  reflected  will be  received  by the option
     holder.


YEAR-END VALUE TABLE

         The  following  table sets forth  information  regarding the number and
year end value of unexercised  options held at December 31, 1997, by each of the
Named Executive Officers during fiscal 1997. No stock  appreciation  rights were
exercised by the Named Executive Officers during fiscal 1997.

<TABLE>
<CAPTION>
                            FISCAL 1997 OPTION VALUES

                                               NUMBER OF SECURITIES              VALUE OF UNEXERCISED
                                              UNDERLYING UNEXERCISED              "IN-THE-MONEY" (1)
                                                 OPTIONS AT FISCAL                OPTIONS AT FISCAL
                                                   YEAR-END (#)                      YEAR-END ($)
NAME                                         EXERCISABLE/UNEXERCISABLE        EXERCISABLE/UNEXERCISABLE
- ----                                         -------------------------        -------------------------
<S>                                               <C>                                 <C>   
Hermano Studart Lins
   de Albuquerque........................         22,000/188,000                      $0/$6,250
Carlos Andre Studart Lins
   de Albuquerque........................         22,000/188,000                       0/6,250
Alvaro J. Aguirre........................         22,000/188,000                       0/6,250
</TABLE>

- ------------

(1)      Options are  "in-the-money"  if the fair market value of the underlying
         securities  exceeds the exercise price of the options.  The amounts set
         forth  represent  the  difference  between  $5.750 per share,  the fair
         market value of the Common Stock  issuable  upon exercise of options at
         December 31, 1997, and the exercise price of the option,  multiplied by
         the applicable number of options.


COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION

     During 1997, the members of the Compensation  Committee were Messrs.  Karp,
Libowitz and Moreira.  Mr. Karp is the Chairman of the Board,  a position  which
was an officer  position  of the  Company  until  December  1996.  Mr. Karp is a
general partner of Warburg,  Pincus & Co., a New York general partnership ("WP")
which is the sole general partner of Warburg, Pincus Investors,  L.P. ("Warburg,
Pincus").   Mr.   Moreira  is  the  Executive  Vice  President  of  Finance  and
Administration of Abril S.A. Mr. Libowitz, who resigned as a director June 1998,
is a general partner of WP.


                        BOARD AND COMPENSATION COMMITTEE
                        REPORT ON EXECUTIVE COMPENSATION

EXECUTIVE COMPENSATION POLICY

     The Company's compensation program is designed to attract, motivate, reward
and retain executive  personnel capable of making  significant  contributions to
the long-term  success of the Company.  During 1997, the Company's  compensation
program  consisted  of  base  salary,  an  annual  incentive  bonus  (paid  in a
combination  of shares of Common Stock and cash) and stock option  grants.  Base
salary  provides the foundation for the Company's  executive pay; its purpose is
to  compensate  the executive for  performing  his basic duties.  The purpose of
annual  incentive  bonuses is to provide  rewards for favorable  performance and
achievement of  intermediate-term  objectives  while the purpose of stock option
grants is to provide  incentives  and rewards for long-term  performance  and to
motivate long-term strategic planning.

     BASE SALARY.  Base  salaries for the Company's  executive  officers are set
annually  subject  to  certain  minimum   requirements   established  under  the
executives'  employment  agreement.   See  "Executive  Compensation  -Employment
Agreements."  During 1997,  the Company did not employ a formula  approach  that
links cash  compensation to corporate  performance nor did it utilize any formal
survey or other compilation of empirical data on executive  compensation paid by
other  companies.  Instead,  executive  compensation  was determined  based on a
number   of   subjective   factors,   including   individual   responsibilities,
performance,  contribution and experience,  as well as the Company's performance
as compared with the prior year and general economic factors. The base salary of
$143,750 paid to the Company's Chief Executive Officer in 1997 was contractually
based.

<PAGE>

         INCENTIVE BONUSES.  The Company's  executive officers and certain other
management  personnel are eligible to receive annual incentive bonuses which are
linked  to the  financial  and  operating  performance  of the  Company  and the
individual's performance. Based on the actual performance of the Company and the
Chief  Executive  Officer during 1997, the Chief  Executive  Officer  received a
$150,000 bonus in 1997,  $25,000 of which was paid in shares of Common Stock and
$125,000 of which was paid in cash. Such bonus payment was determined based on a
number of factors,  including the Chief  Executive  Officer's  management of the
Company during the past year, a period of economic instability in Brazil.

         STOCK OPTIONS.  The Company's  compensation program also utilizes stock
option awards, which are intended to provide an additional incentive to increase
stockholder  value.  All stock option awards are granted with an exercise  price
equal to 100% of fair market  value of the Common Stock on the date of grant and
vest  at a rate of 20%  annually.  Currently,  no  specific  formula  is used to
determine  option  awards  to  employees  but  instead  awards  are  based  on a
subjective  evaluation  of each  individual's  overall past and expected  future
contribution to the Company.  During 1997, the Chief Executive  Officer received
two grants of stock options each in the amount of 50,000 shares.

SECTION 162(M) OF THE CODE

         In  connection   with  making   decisions  with  respect  to  executive
compensation,  the Board and Compensation  Committee have taken into account, as
one of the factors which they consider,  the provisions of Section 162(m) of the
Code,  which limits the  deductibility  by the Company of certain  categories of
compensation in excess of $1,000,000 paid to certain executive officers.

         Respectfully submitted,

         Douglas M. Karp
         Jose Augusto Pinto Moreira
         David Libowitz


                              CERTAIN TRANSACTIONS

         In March 1996,  the Company  issued and sold  783,700  shares of Common
Stock and  warrants to purchase an  additional  567,952  shares of Common  Stock
(after  giving  effect to a  restructuring  (the  "Restructuring"))  to Warburg,
Pincus for  approximately  $5.1 million,  and issued and sold 287,664  shares of
Common Stock and  warrants to purchase an  additional  208,372  shares of Common
Stock (after giving effect to the Restructuring) to Tevecap S.A. ("Tevecap") for
approximately  $1.9 million.  Such  warrants had an exercise  price of $6.52 per
share.  The warrants were exercisable for cash, the cancellation of indebtedness
or on a cashless  exercise basis. In September 1997,  Warburg,  Pincus exercised
its warrants for cash and Tevecap  exercised its warrants on a cashless exercise
basis.  The warrants held by Tevecap were  converted into shares of Common Stock
based on the difference between the exercise price of $6.52 per share and $8.25,
the average  closing  price of the Common  Stock on the Nasdaq  National  Market
during the five trading days preceding the date of exercise.

         From  time to time  during  January  1994 to March  1996,  Tevecap  and
certain of its  affiliates  made  short-term  loans to the  Company  for working
capital purposes. During this period, the maximum amount outstanding pursuant to
such loans was  approximately  $6.4  million.  During  April  1996,  the Company
resumed  borrowing from Tevecap and its affiliates for working capital purposes,
all of which borrowings were repaid with the proceeds from the Company's initial
public offering with the exception of $200,000 which was due in each of February
1997 and 1998, each of which has been repaid in full.

<PAGE>

         In July 1994,  the Company,  Tevecap and certain other parties  thereto
entered  into  an  agreement   pursuant  to  which  Tevecap  agreed  to  provide
programming  exclusively  to the  Company  in certain  areas  (the  "Programming
Agreement").  In June 1996, the  Programming  Agreement was amended and restated
effective  August 2, 1996. In the years ended December 31, 1995,  1996 and 1997,
TVA Sistema de  Televisao,  S.A. and its  affiliates'  revenues from the Company
aggregated   approximately  $1.3  million,   $6.7  million  and  $10.4  million,
respectively,  net of discounts on programming fees compared to list prices.  No
discounts  were  received in 1996 or 1997 and no such  discounts are expected in
the future. Through September 1997, the Company purchased from Tevecap a program
guide which it  distributed  to its  subscribers  monthly.  In October 1997, the
Company  discontinued  purchasing the programming  guide produced by Tevecap and
began  producing and  distributing  its own programming  guide.  Amounts paid to
Tevecap  in  1995,   1996  and  1997  were  $113,000,   $750,000  and  $679,000,
respectively.

         In late 1994, TV Filme Servicos de  Telecomunicacoes  Ltda.  ("TV Filme
Servicos") purchased licenses to operate the Company's wireless cable systems in
Goiania and Belem from an  affiliate  of TVA Sistema de  Televisao,  S.A.  for a
purchase  price of $400,000  each.  The Company  believes such prices were below
fair  market  value.   Such  purchase   prices  were  payable  in  equal  annual
installments of $100,000 per license, due in February of each of the years 1995,
1996, 1997 and 1998. No amounts remain outstanding.

         In connection with the Company's  initial public offering,  the Company
entered into the  Restructuring  pursuant to which all of the preferred stock of
ITSA was  converted  into common stock of ITSA and each share of common stock of
ITSA was exchanged for 1,844 shares of Common Stock of the Company.  Pursuant to
the  Restructuring:  (i)  51% of the  voting  stock  of TV  Filme  Servicos  was
transferred to TVTEL Ltda., an entity all the stock of which is owned by certain
stockholders  of the  Company who are  Brazilian  nationals,  including  certain
directors and executive offices of the Company (namely Tevecap,  Mrs. Maria Nise
Lins,  Messrs.  Hermano Lins and Carlos Andre Lins and Ms. Maria Veronica Lins),
with ITSA retaining 49% of the voting stock and 83% of the economic interests in
TV Filme  Servicos;  (ii) the operating  assets of the wireless cable systems of
Brasilia were transferred  from TV Filme Servicos to TV Filme Brasilia  Servicos
de  Telecomunicacoes  Ltda.;  and (iii) TV Filme  Servicos  entered into various
agreements with ITSA and its subsidiaries pursuant to which, among other things,
TV Filme  Servicos has  authorized  ITSA to operate the existing  wireless cable
systems  under its current  licenses.  The Company has a  representative  on the
executive  management  team of TV Filme Servicos and any sale or transfer of any
current or future license held by TV Filme Servicos is prohibited.  ITSA entered
into  various   agreements  with  TV  Filme  Servicos  which  authorize   ITSA's
subsidiaries  to operate the existing  wireless  cable systems under its current
licenses  and all other pay  television  systems  under future  licenses.  As of
November 1997, the licenses to operate the existing  wireless cable systems were
transferred  from TV Filme Servicos to the respective  operating  companies,  TV
Filme Brasilia Servicos de Telecomunicacoes  Ltda., TV Filme Goiania Servicos de
Telecomunicacoes Ltda. and TV Filme Belem Servicos de Telecomunicacoes Ltda.

         The Company believes that the above  transactions  were or are on terms
no less  favorable to the Company than could have been obtained in  transactions
with independent third parties.  All future transactions between the Company and
its officers, directors,  principal stockholders or their respective affiliates,
will be on terms no less  favorable  to the Company  than can be  obtained  from
unaffiliated third parties.

<PAGE>

             SECURITY OWNERSHIP OF BENEFICIAL OWNERS AND MANAGEMENT

         The  following  table  sets forth  certain  information  regarding  the
beneficial  ownership of the Common  Stock,  as of August 21, 1998,  by (i) each
person  known to the Company to be the  beneficial  owner of more than 5% of the
Common  Stock,  (ii) each of the  Company's  directors,  (iii) each of the Named
Executive  Officers,  and (iv) all directors and executive  officers as a group.
All information  with respect to beneficial  ownership has been furnished to the
Company by the respective stockholders of the Company.

<TABLE>
<CAPTION>
                                                                        AMOUNT AND NATURE OF     PERCENTAGE
                                                                             BENEFICIAL              OF
         NAME AND ADDRESS (1)                                              OWNERSHIP (2)          CLASS (2)
         --------------------                                            ------------------     -------------
<S>                                                                        <C>                    <C>

Warburg, Pincus Investors, L.P.                                             
   466 Lexington Avenue
   New York, New York 10017(3)..................................            4,937,008              45.6%
Tevecap S.A.                                                                
   Rua do Rocio, 313
   Suite 101
   Sao Paulo, Brazil............................................            1,500,455              13.9
Maria Nise Studart Lins de Albuquerque..........................            1,069,520               9.9
Hermano Studart Lins de Albuquerque(4)..........................              313,134               2.9
Carlos Andre Studart Lins de Albuquerque(4).....................              313,134               2.9
Douglas M. Karp(5)..............................................            4,937,008              45.6
Jose Augusto Pinto Moreira(6)...................................            1,500,455              13.9
Douglas Duran(6)................................................            1,500,455              13.9
Gary D. Nusbaum(5)..............................................            4,937,008              45.6
Alvaro J. Aguirre(4)............................................               53,294               *
All executive officers and directors                                        
  as a group (7 persons)........................................            7,117,025              65.0%

</TABLE>
- --------------
*    Less than 1%.

(1)  Unless  otherwise   indicated   above or in footnote 5 below,  the  address
     for  each   stockholder   identified   above   is  TV   Filme,   Inc.   c/o
     ITSA-Intercontinental  Telecomunicacoes  Ltda.,  SCS, Quadra  07-Bl.A,  Ed.
     Executive Tower, Sala 601, 70.300-911 Brasilia-DF, Brazil.

(2)  Beneficial  ownership is  determined  in  accordance  with the rules of the
     Commission.  In  computing  the  number of shares  beneficially  owned by a
     person and the percentage ownership of that person,  shares of Common Stock
     subject to options and  warrants  held by that  person  that are  currently
     exercisable  or  exercisable  within 60 days of August 21,  1998 are deemed
     outstanding.  Such  shares,  however,  are not deemed  outstanding  for the
     purposes of computing the percentage ownership of any other person.  Except
     as indicated in the footnotes to this table,  each stockholder named in the
     table has sole voting and  investment  power with respect to the shares set
     forth opposite such stockholder's name.

(3)  E.M.  Warburg,  Pincus & Co.,  LLC, a New York  limited  liability  company
     ("E.M. Warburg"),  manages Warburg, Pincus. WP, the sole general partner of
     Warburg,  Pincus,  has a 20%  interest in the  profits of Warburg,  Pincus.
     Lionel I. Pincus is the managing  partner of WP and the managing  member of
     E.M.  Warburg and may be deemed to control  both WP and E.M.  Warburg.  The
     members of E.M. Warburg are substantially the same as the partners of WP.

<PAGE>

(4)  Includes  the  following  number of  shares of Common Stock which the Named
     Executive  Officers  have the right to  acquire  through  the  exercise  of
     options within 60 days of August 21, 1998: Mr.  Hermano Lins,  44,000;  Mr.
     Carlos Andre Lins, 44,000; and Mr. Aguirre, 44,000.

(5)  All of the shares indicated as owned by Messrs.  Karp and Nusbaum are owned
     directly by Warburg,  Pincus and are included because of their  affiliation
     with Warburg,  Pincus.  Mr. Karp, the Chairman of the Board of the Company,
     and Mr.  Nusbaum,  a Director of the Company,  are Managing  Directors  and
     members of E.M. Warburg and General Partners of WP. As such,  Messrs.  Karp
     and Nusbaum may be deemed to have an indirect  pecuniary  interest,  within
     the meaning of Rule 16a-1 under the  Securities  Exchange  Act of 1934,  as
     amended (the "Exchange Act"), in an indeterminate  portion of the shares of
     Common Stock beneficially owned by Warburg, Pincus and WP. Messrs. Karp and
     Nusbaum disclaim "beneficial  ownership" of these shares within the meaning
     of  Rule 13d-3  under  the  Exchange Act.  The  address of Messrs. Karp and
     Nusbaum is  c/o  E.M. Warburg, Pincus & Co., LLC, 466 Lexington Avenue, New
     York, New York 10017.

(6)  All of the shares indicated as owned by Messrs. Moreira and Duran are owned
     directly  by Tevecap  and are  included  because of Messrs.  Moreira's  and
     Duran's  affiliations  with  Tevecap.  Messrs.  Moreira and Duran  disclaim
     "beneficial  ownership"  of these  shares  within the meaning of Rule 13d-3
     under the Exchange Act.

                       CUMULATIVE TOTAL STOCKHOLDER RETURN

         The following  graph shows a comparison of cumulative  total returns on
the Common  Stock  against the  cumulative  total  returns for The Nasdaq  Stock
Market - U.S. and Foreign  Index and The Nasdaq  Telecommunications  Index.  The
graph  assumes an investment of $100 on July 30, 1996 (the date the Common Stock
began trading on The Nasdaq  National  Market) in the Common  Stock,  The Nasdaq
Stock Market - U.S. and Foreign Index and The Nasdaq  Telecommunications  Index.
Cumulative total return assumes reinvestment of dividends. The performance shown
is not necessarily indicative of future performance.






                               [PERFORMANCE GRAPH]








<PAGE>



<TABLE>
<CAPTION>

                                          Monthly Cumulative Total Values($)
                     ---------------------------------------------------------------------------------
                                                    The Nasdaq                     
                                              Stock Market - U.S. and              The Nasdaq
Month-End               The Company              Foreign Index               Telecommunications Index
- ----------------        -----------          ------------------------        -------------------------
<S>                          <C>                     <C>                              <C> 
                                               
July 1996                    113                     101                              102
August 1996                  139                     107                              106
September 1996               138                     115                              110
October 1996                 150                     113                              105
November 1996                138                     120                              107
December 1996                128                     120                              110
January 1997                 125                     129                              112
February 1997                113                     122                              109
March 1997                   124                     114                              102
April 1997                   111                     117                              106
May 1997                      98                     131                              119
June 1997                    104                     135                              128
July 1997                     99                     149                              136
August 1997                   86                     148                              132
September 1997                79                     158                              149
October 1997                  60                     149                              153
November 1997                 45                     149                              154
December 1997                 58                     150                              162
</TABLE>


              PROPOSAL 2 - PROPOSED AMENDMENT TO STOCK OPTION PLAN

         The Board has amended the Stock Option Plan, subject to approval of the
stockholders,  to provide for an additional 800,000 shares of Common Stock which
may be  issued  thereunder  upon  exercise  of  stock  options.  Prior  to  this
amendment,  the Stock Option Plan provided for the issuance of 936,432 shares to
participants, of which 35,932 remain available for grants as of August 21, 1998.
The Board deems it  advisable  to  increase  the number of  available  shares of
Common Stock so as to provide for future grants to Company employees.

         The  following  summary of the plan,  as  proposed  to be  amended,  is
subject to the  complete  terms of the plan, a copy of which is attached to this
Proxy Statement as Annex A.

         1.  ADMINISTRATION.  The  plan  is  administered  by  the  Compensation
Committee,  which  must  consist  of not  less  than two  non-employee  director
members.  Subject to the provisions of the plan, the Compensation  Committee has
sole authority in its absolute  discretion to (i) select eligible  participants,
authorize the granting of incentive  stock options  ("Incentive  Stock Options")
within the meaning of Section 422 of the Code,  or options that are not intended
to so qualify  ("Nonstatutory  Stock Options"),  (ii) determine  (subject to the
terms of the plan)  the terms and  timing  of  grants,  (iii)  adopt,  amend and
rescind rules and regulations relating to the plan, and (iv) generally interpret
and administer the plan.

         2.  PARTICIPANTS.  Subject to the terms of the plan, all officers,  key
employees  and  consultants  of the  Company  or a  subsidiary  of  the  Company
(excluding  any  person  who is a  member  of the  Compensation  Committee)  are
eligible to receive grants under the plan. Currently, there are approximately 40
participants in the plan.


<PAGE>

         3. AWARDS. Options granted under the plan may be either Incentive Stock
Options or Nonstatutory Stock Options. Options may be granted to participants in
such  number,  at such times,  and subject to such terms and  conditions  as the
Compensation  Committee may  determine,  except that: (i) the option price of an
Incentive  Stock  Option  must be at least  equal to the greater of (a) the fair
market value of the Common  Stock on the date of grant,  or (b) the par value of
the Common Stock;  (ii) the option price of a Nonstatutory  Stock Option must be
at least  equal to the par value of the  Common  Stock;  (iii) no option  may be
exercised  more than ten years  after the date of grant.  With  respect  to each
option  granted  under the plan,  the  Compensation  Committee may determine and
reflect in the option  agreement  such other terms,  provisions  and  conditions
consistent  with the plan as may be  determined by the  Compensation  Committee,
including, without limitation, provisions to assist the participant in financing
the purchase of the Common Stock through the exercise of options and  provisions
for the forfeiture of, or restrictions on, resale or other disposition of shares
of Common Stock acquired under the plan.

         Payment for the shares of Common Stock  purchased  upon  exercise of an
option must be made in full upon  exercise of the option,  by  certified or bank
cashier's  check  payable  to the order of the  Company  or by any  other  means
(including,  without limitation,  tender of shares of Common Stock then owned by
the participant) acceptable to the Company. A participant will have no rights as
a  stockholder  with respect to any share of Common  Stock  covered by an option
until the participant  becomes a holder of record of such share, and will not be
entitled to any  dividends or  distributions  or other rights in respect of such
share,  for which the record date is prior to the date on which the  participant
becomes the holder of record thereof.

         Each option issued to a participant  will be  exercisable in accordance
with its terms so long as the  participant  is an employee of the Company or its
subsidiaries.  In  addition,  to the extent then  exercisable,  options  will be
exercisable by a participant for a period of thirty (30) days after  termination
of employment or consulting relationship or such longer period of time as may be
permitted  by the Code (but in no event  later than the  expiration  date of the
option).  Options will vest in accordance  with the schedule  established by the
Compensation  Committee at the time of grant and will not be  exercisable  until
vested.

         4. TERMINATION AND AMENDMENTS. The Company expects the plan to continue
until July 25, 2006.  However,  the Board,  subject to certain plan  provisions,
may,  at any time and from time to time,  amend  the plan  without  any  further
approval of the stockholders of the Company or the participants  under the plan,
PROVIDED,  HOWEVER, that no such action may adversely affect options theretofore
granted  under the plan  without the  optionee's  consent.  Notwithstanding  the
foregoing,  the  Board  may not  amend  the plan  without  the  approval  of the
Company's  stockholders  to: (i)  increase  the total number of shares of Common
Stock which may be purchased  pursuant to options granted under the plan (except
as  provided  therein);  (ii)  expand  the  class  of  officers,   employees  or
consultants  eligible to receive  options  under the plan;  (iii)  decrease  the
minimum option price;  (iv) extend the maximum term of options granted under the
plan; or (v) extend the term of the plan.

         5.  TRANSFERABILITY.  Except  for a transfer  of  options to  Brazilian
corporations  where any such  corporation is wholly-owned  by a participant,  no
option  may  be  transferred   except  by  will  or  the  laws  of  descent  and
distribution.  During the participant's lifetime,  options may be exercised only
by the participant.


<PAGE>

         6.  CONSIDERATION.  The consideration to be received by the Company for
the  granting  of  options  is  the  continued   employment   of   participants.
Consideration  for the  issuance  of shares of Common  Stock under the plan will
consist of the payment of the option price upon exercise of an option.

         7. TAX CONSEQUENCES.  The grant of an option will have no immediate tax
consequences  for the participant or the Company.  The participant  will have no
taxable  income upon  exercising  an  Incentive  Stock  Option  (except  that an
alternative minimum tax may apply), and the Company will not receive a deduction
when an Incentive Stock Option is exercised. If the participant does not dispose
of the shares of Common Stock acquired on exercise of an Incentive  Stock Option
within the two-year period beginning on the day after the grant of the Incentive
Stock  Option  or  within  one year  after the  transfer  of such  shares to the
participant,  the gain or loss on a  subsequent  sale will be a capital  gain or
loss to the  participant.  The Company would not be entitled to any deduction in
such event.  If the  participant  disposes of the shares  within the two-year or
one-year period described above, the participant generally will realize ordinary
income and the  Company  will be  entitled to a  corresponding  deduction.  Upon
exercising a Nonstatutory  Stock Option, the participant must recognize ordinary
income in an amount equal to the  difference  between the exercise price and the
fair market value of the Common Stock on the date of exercise, unless the shares
of Common  Stock  received are subject to certain  restrictions.  The Company is
entitled to a deduction for the same amount as of the exercise date (or the date
the restrictions lapse).

         Awards  granted  under the plan that are  settled  in cash or shares of
Common Stock that are either  transferable or not subject to a substantial  risk
of forfeiture  are taxable as ordinary  income in an amount equal to the cash or
the fair market value of the shares received. Awards granted under the plan that
are  settled in shares of Common  Stock that are subject to  restrictions  as to
transferability  or subject to a substantial  risk of forfeiture  are taxable as
ordinary  income  in an  amount  equal to the fair  market  value of the  shares
received at the first time such shares become  transferable  or not subject to a
substantial risk of forfeiture, whichever occurs earlier.

         The Company  will  receive a  deduction  for the amount  recognized  as
income by the  participant,  subject to the  provisions of Section 162(m) of the
Code, which provides for a possible denial of a tax deduction to the Company for
compensation for certain key executive officers in excess of $1.0 million in any
year.

         The tax treatment  upon  disposition of shares of Common Stock acquired
under the plan will depend on how long the shares have been held. In the case of
shares of Common Stock acquired through exercise of an option, the tax treatment
will also depend on whether or not the shares were  acquired  by  exercising  an
Incentive  Stock Option.  There will be no tax  consequences to the Company upon
disposition of shares of Common Stock  acquired under the plan,  except that the
Company may receive a deduction in the case of  disposition  of shares  acquired
under an Incentive  Stock Option before the  applicable  holding period has been
satisfied.

     8. OTHER  INFORMATION.  The closing price of the Common Stock on August 19,
1998 was $2-5/8.


THE BOARD  RECOMMENDS  THAT THE  STOCKHOLDERS  VOTE  "FOR" THE  APPROVAL  OF THE
AMENDMENT TO THE STOCK OPTION PLAN.


PROPOSAL 3 - RATIFICATION OF THE SELECTION OF INDEPENDENT ACCOUNTANTS
<PAGE>


         The Board desires to obtain stockholder  ratification of the resolution
appointing   Ernst  &  Young  Auditores   Independentes   S.C.,  as  independent
accountants  for the  Company  for  fiscal  year 1998.  Ernst & Young  Auditores
Independentes  S.C.  served as the Company's  auditors for the fiscal year ended
December 31, 1997.

         If the appointment of Ernst & Young Auditores Independentes S.C. is not
ratified, the adverse vote will be considered as an indication to the Board that
it should select other  independent  accountants for the following  fiscal year.
Given the  difficulty and expense of making any  substitution  of accountants at
this point in the fiscal  year,  it is  contemplated  that the  appointment  for
fiscal year 1998 will be  permitted  to stand  unless the Board finds other good
reason for making a change.

         A  representative  of Ernst & Young Auditores  Independentes  S.C. will
attend the Annual Meeting, will have an opportunity to make a statement if he or
she desires to do so, and will be available to respond to appropriate questions.


THE BOARD  RECOMMENDS THAT THE  STOCKHOLDERS  VOTE "FOR" THE RATIFICATION OF THE
APPOINTMENT  OF  ERNST &  YOUNG  AUDITORES  INDEPENDENTES  S.C.  AS  INDEPENDENT
AUDITORS FOR THE COMPANY FOR FISCAL YEAR 1998.

                              COSTS OF SOLICITATION

         The cost of  preparing,  printing and mailing this Proxy  Statement and
the  accompanying  proxy card, and the cost of solicitation of proxies on behalf
of the Board will be borne by the  Company.  In addition to the use of the mail,
proxies may be solicited  personally or by telephone or by regular  employees of
the Company without additional  compensation.  Banks, brokerage houses and other
institutions,  nominees or  fiduciaries  will be  requested to forward the proxy
materials  to the  beneficial  owners of the Common Stock held of record by such
persons  and  entities  and will be  reimbursed  for their  reasonable  expenses
incurred in connection with forwarding such material.


                                  OTHER MATTERS

         As of the date of this  Proxy  Statement,  the Board  knows of no other
matters which will be brought before the Annual  Meeting.  In the event that any
other business is properly presented at the Annual Meeting,  it is intended that
the persons named in the enclosed  proxy will have  authority to vote such proxy
in accordance with their judgment on such business.


             SECTION 16(A) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE

         Section  16(a) of the Exchange Act  requires the  Company's  directors,
certain  officers and persons holding more than 10% of a registered class of the
Company's equity  securities to file reports of ownership and reports of changes
in ownership  with the  Commission and The Nasdaq  National  Market.  Directors,
certain  officers  and  greater  than  10%  stockholders  are also  required  by
Commission  regulations  to furnish the Company  with copies of all such reports
that they file.  Based on the Company's  review of copies of such forms provided
to it, the Company  believes  that all filing  requirements  were  complied with
during the fiscal year ended December 31, 1997.
<PAGE>


                       SUBMISSION OF STOCKHOLDER PROPOSALS

         Stockholder proposals submitted for inclusion in the Proxy Statement to
be issued in connection  with the Company's 1999 Annual Meeting of  Stockholders
must be mailed to the Corporate  Secretary,  TV Filme,  Inc.,  c/o John Capetta,
Kelley Drye & Warren LLP, Two Stamford Plaza, 281 Tresser Blvd.,  Stamford,  CT.
06901 and must be  received by the  Corporate  Secretary  on or before  April 7,
1999. In addition,  stockholder  proposals for  presentation  at the 1999 Annual
Meeting  must be  received  in  accordance  with the  Company's  advance  notice
provisions.  See  "General  Information  Relating to the Board of  Directors  --
Committees of the Board."


                                  ANNUAL REPORT

         A copy of the Company's Annual Report on Form 10-K is being mailed with
this Proxy Statement to each stockholder entitled to vote at the Annual Meeting.
Stockholders  not receiving a copy of such Annual Report on Form 10-K may obtain
one,  without  charge,  by writing or calling James P. Prenetta of Kelley Drye &
Warren LLP, 101 Park Avenue, New York, New York 10178, telephone (212) 808-7537.

                                 By Order of the Board of Directors,


                                 /s/ Hermano Studart Lins de Albuquerque


                                  Hermano Studart Lins de Albuquerque
                                  SECRETARY
August 24, 1998


<PAGE>


                                                                         ANNEX A

                                 TV FILME, INC.

                     AMENDED AND RESTATED STOCK OPTION PLAN
                     --------------------------------------


                                    ARTICLE I

                                     PURPOSE

     This TV Filme,  Inc. Amended and Restated Stock Option Plan (the "Plan") is
intended as an incentive  and to  encourage  stock  ownership  by officers,  key
employees and consultants of TV Filme, Inc. (the "Company") to provide them with
a more direct stake in the  Company's  future  welfare and to encourage  them to
continue to provide services to the Company.

     The term "Company," when used in the Plan with reference to eligibility and
employment,   shall  include  the  Company  and  its   subsidiaries.   The  word
"subsidiary,"  when used in the Plan,  shall mean any  subsidiary of the Company
within the meaning of Section  424(f) of the Internal  Revenue Code of 1986,  as
amended (the "Code").

     It is intended that certain  options granted under the Plan will qualify as
"incentive stock options" under Section 422 of the Code.

                                   ARTICLE II

                                 ADMINISTRATION

     The Plan shall be administered by the Company's Compensation Committee (the
"Committee")  appointed by the Board of  Directors of the Company (the  "Board")
that shall consist solely of two or more  non-employee  director  members within
the  meaning of the rules  promulgated  under  Section  16(b) of the  Securities
Exchange Act of 1934, as amended (the "Exchange Act"). Subject to the provisions
of  the  Plan,  the  Committee  shall  have  sole  authority,  in  its  absolute
discretion:  (a) to determine  which of the  eligible  officers,  employees  and
consultants  of the  Company  shall be granted  options;  (b) to  authorize  the
granting of both incentive stock options and nonstatutory stock options;  (c) to
determine the times when options shall be granted and the number of shares to be
optioned  and the times  when  options  shall be  repurchased  and the number of
options to be  repurchased;  (d) to  determine  the  option  price of the shares
subject to each option, which price shall not be less than the minimum specified
in ARTICLE V (or ARTICLE VII, if applicable); (e) to determine the time or times
when each option becomes  exercisable,  the duration of the exercise  period and
any other  restrictions on the exercise of options issued hereunder  (subject to
the provisions of ARTICLE VI and, if applicable,  ARTICLE VII); (f) to prescribe
the form or forms of the option  agreements under the Plan (which forms shall be
consistent with the terms of the Plan but need not be identical);  (g) to adopt,
amend  and  rescind  such  rules and  regulations  as,  in its  opinion,  may be
advisable in the  administration  of the Plan; and (h) to construe and interpret
the Plan, the rules and regulations and the option agreements under the Plan and
to  make  all  other  determinations  deemed  necessary  or  advisable  for  the
administration of the Plan. All decisions, determinations and interpretations of
the Committee shall be final and binding on all optionees.


<PAGE>

                                   ARTICLE III

                                  COMMON STOCK

     The stock to be  optioned  under  the Plan  shall be  authorized  shares of
common  stock,  par value $.01 per share,  of the Company (the "Common  Stock").
Under the Plan,  the total  number of shares of Common Stock which may be issued
pursuant  to options  granted  hereunder  shall not  exceed,  in the  aggregate,
1,736,432  shares,  except  as such  number  of  shares  shall  be  adjusted  in
accordance  with the  provisions  of ARTICLE X hereof.  The Company shall at all
times  reserve a  sufficient  number of  shares  of  Common  Stock for  issuance
pursuant  to the Plan and any stock  option  agreements  issued  pursuant to the
Plan.

     The number of shares of Common Stock  available  for grant of options under
the Plan shall be  decreased  by the sum of the number of shares with respect to
which  options  have been  issued  and are then  outstanding,  and the number of
shares  issued upon  exercise of options  under the Plan.  In the event that any
outstanding  option under the Plan for any reason  expires,  is terminated or is
cancelled  prior to the end of the period  during which  options may be granted,
the shares of Common Stock called for by the unexercised  portion of such option
may again be subject to an option grant under the Plan.

                                   ARTICLE IV

                           ELIGIBILITY OF PARTICIPANTS

     Subject to ARTICLE VII, in the case of incentive  stock  options,  officers
and key  employees of the Company  (excluding  any person who is a member of the
Committee)  shall be eligible to receive  options under the Plan.  Options which
are not incentive  stock  options may be granted to officers,  key employees and
consultants  (excluding any person who is a member of the Committee);  provided,
however  that no employee  may receive  options to  purchase  more than  200,000
shares of Common Stock in the  aggregate in any fiscal year of the Company.  For
purposes of this Plan, an "employee" shall mean any person,  including  officers
of the  Company,  employed  by the  Company or any  subsidiary  of the  Company.
Neither service as a director nor the payment of a director's fee by the Company
shall be sufficient to constitute a person an "employee" of the Company.


                                    ARTICLE V

                                  OPTION PRICE

     In the case of each incentive stock option granted under the Plan,  subject
to ARTICLE  VII,  the option price shall be at least equal to the greater of (i)
the fair market  value of the Common Stock at the time the option was granted or
(ii) the par value of the Common  Stock.  The fair market  value shall be deemed
for all  purposes of the Plan to be the mean between the highest and lowest sale
prices  reported as having  occurred on any  national  securities  exchange  (an
"Exchange")  on which the  Common  Stock may be  listed  and  traded on the last
business  day prior to the date the option is  granted,  or, if there is no such
sale on that  date,  then on the last  preceding  date on which  such a sale was
reported. If the Common Stock is not listed on any Exchange but the Common Stock
is  quoted  in the  National  Market  System  of  the  National  Association  of
Securities  Dealers Automated  Quotation System ("NASDAQ") on a last sale basis,
then the fair  market  value of the Common  Stock shall be deemed to be the mean
between the high and low price  reported on the last  business  day prior to the
date the option is granted,  or, if there is no such sale on that date,  then on
the last preceding date on which a sale was reported. If the Common Stock is not
quoted in the  National  Market  System of NASDAQ on a last sale basis,  but the
Common  Stock is otherwise  quoted on NASDAQ,  then the fair market value of the
Common  Stock shall be deemed to be the mean between the high and low bid prices
on NASDAQ for the Common  Stock on the last  business  day prior to the date the
option is granted. If the Common Stock is not listed on an Exchange or quoted on
NASDAQ,  then the fair  market  value of the Common  Stock shall mean the amount
determined  by the Board to be the fair  market  value  based  upon a good faith
attempt to value the Common Stock  accurately  and computed in  accordance  with
applicable  regulations of the Internal Revenue  Service.  In no event shall the
option price be less than the par value per share of Common Stock on the date an
option is granted.

<PAGE>

     In the case of each  nonstatutory  stock option granted under the Plan, the
option price shall be such price as may be  determined  by the  Committee in its
sole  discretion,  provided that the option price shall be at least equal to the
par value of the Common Stock.

                                   ARTICLE VI

                          EXERCISE AND TERMS OF OPTIONS

     If an option is  exercisable  in  installments,  installments  or  portions
thereof which are exercisable and not exercised shall remain exercisable.

     Any  other  provision  of the  Plan to the  contrary  notwithstanding,  but
subject to ARTICLE VII in the case of incentive  stock options,  no option shall
be exercised after the date ten years from the date of grant of such option (the
"Termination Date").

                                   ARTICLE VII

                          SPECIAL PROVISIONS APPLICABLE
                         TO INCENTIVE STOCK OPTIONS ONLY

     To the extent the aggregate  fair market value  (determined  as of the time
the option is granted) of the Common Stock with  respect to which any  incentive
stock options  granted under the Plan may be  exercisable  for the first time by
the optionee in any calendar year (under the Plan or any other stock option plan
of the  Company),  exceeds  $100,000,  such  options  shall  not  be  considered
incentive stock options, but shall be considered  nonstatutory stock options for
purposes of the Code.  This Article VII shall be applied by taking  options into
account in the order in which they were granted.

     No incentive  stock option may be granted to an individual who, at the time
the option is  granted,  owns  directly,  or  indirectly  within the  meaning of
Section 424(d) of the Code,  stock  possessing more than 10 percent of the total
combined voting power of all classes of stock of the Company or of any parent or
subsidiary  thereof  unless such option (i) has an option  price of at least 110
percent of the fair market value of the Common Stock on the date of the grant of
such option; and (ii) cannot be exercised more than five years after the date it
is granted.

     Each  optionee who receives an incentive  stock option must agree to notify
the Company in writing  immediately  after the  optionee  makes a  disqualifying
disposition  of  any  Common  Stock  acquired  pursuant  to the  exercise  of an
incentive  stock  option.   A  disqualifying   disposition  is  any  disposition
(including  any sale) of such  Common  Stock  before  the later of (a) two years
after the date the  optionee was granted the  incentive  stock option or (b) one
year  after  the date the  optionee  acquired  Common  Stock by  exercising  the
incentive stock option.

<PAGE>

                                  ARTICLE VIII

                               PAYMENT FOR SHARES

     Payment  for  shares  of Common  Stock  purchased  under an option  granted
hereunder  shall be made in full upon  exercise of the option,  by  certified or
bank  cashier's  check payable to the order of the Company or by any other means
(including,  without limitation,  tender of shares of Common Stock then owned by
the  optionee)  acceptable  to the  Company.  The Common Stock  purchased  shall
thereupon be promptly delivered; provided, however, that the Company may, in its
discretion,  require  that  an  optionee  pay to the  Company,  at the  time  of
exercise,  such amount as the Company deems necessary to satisfy its obligation,
if any, to withhold  Federal,  state or local income or other taxes  incurred by
reason of the exercise or the transfer of shares thereupon.

                                   ARTICLE IX

                      NON-TRANSFERABILITY OF OPTION RIGHTS

     Except  for  the  transfer  of  options  to  corporations  where  any  such
corporation  is  wholly-owned  by an optionee,  no option shall be  transferable
except by will or the laws of descent and  distribution.  During the lifetime of
the optionee, the option shall be exercisable only by him.

                                    ARTICLE X

                  ADJUSTMENT FOR RECAPITALIZATION, MERGER, ETC.

     The  aggregate  number of shares of  Common  Stock  which may be  purchased
pursuant  to options  granted  hereunder,  the number of shares of Common  Stock
covered by each  outstanding  option and the price per share of each such option
shall be  appropriately  adjusted  for any increase or decrease in the number of
outstanding shares of stock resulting from a stock split, reverse stock split or
other  subdivision  or  consolidation  of shares  of  Common  Stock or for other
capital  adjustments or payments of stock  dividends or  distributions  or other
increases or decreases in the outstanding shares of Common Stock without receipt
of consideration by the Company. Any adjustment shall be conclusively determined
by the Committee.

     In the event of any  change in the  outstanding  shares of Common  Stock by
reason of any recapitalization,  merger, consolidation, spin-off, combination or
exchange of shares or other corporate  change,  or any  distributions  to common
stockholders   other  than  cash  dividends,   the  Committee  shall  make  such
substitution  or  adjustment,  if any,  as it deems to be  equitable,  as to the
number or kind of shares of Common Stock or other securities  issued or reserved
for  issuance  pursuant to the Plan,  and the number or kind of shares of Common
Stock or other securities covered by outstanding  options,  and the option price
thereof.  In instances  where another  corporation or other  business  entity is
being acquired by the Company,  and the Company has assumed outstanding employee
option grants and/or the  obligation to make future or potential  grants under a
prior existing plan of the acquired entity, similar adjustments are permitted at
the discretion of the  Committee.  The Committee  shall notify  optionees of any
intended  sale of all or  substantially  all of the  Company's  assets  within a
reasonable time prior to such sale.

     The foregoing  adjustments  and the manner of  application of the foregoing
provisions shall be determined by the Committee in its sole discretion. Any such
adjustment may provide for the  elimination of any fractional  share which might
otherwise become subject to an option.

<PAGE>

                                   ARTICLE XI

                        NO OBLIGATION TO EXERCISE OPTION

     Granting  of an option  shall  impose no  obligation  on the  recipient  to
exercise such option.

                                   ARTICLE XII

                                 USE OF PROCEEDS

     The proceeds  received  from the sale of Common Stock  pursuant to the Plan
shall be used for general corporate purposes.

                                  ARTICLE XIII

                         RIGHTS AS A COMMON STOCKHOLDER

     An  optionee  or a  transferee  of an  option  shall  have no  rights  as a
stockholder  with respect to any share covered by his option until he shall have
become the holder of record of such  share,  and he shall not be entitled to any
dividends  or  distributions  or other rights in respect of such share for which
the record date is prior to the date on which he shall have become the holder of
record thereof.

                                   ARTICLE XIV

                                EMPLOYMENT RIGHTS

     Nothing in the Plan or in any option granted  hereunder shall confer on any
optionee  any  right to  continue  in the  employ of the  Company  or any of its
subsidiaries, or to interfere in any way with the right of the Company or any of
its subsidiaries to terminate the optionee's employment at any time.

                                   ARTICLE XV

                             COMPLIANCE WITH THE LAW

     The  Company  is  relieved  from  any  liability  for the  non-issuance  or
non-transfer  or any delay in issuance or transfer of any shares of Common Stock
subject  to options  under the Plan  which  results  from the  inability  of the
Company to obtain or any delay in  obtaining,  from any  regulatory  body having
jurisdiction,  all  requisite  authority  to issue or transfer  shares of Common
Stock of the Company  either upon  exercise of options  under the Plan or upon a
request  for  transfer  of  shares of  Common  Stock  issued as a result of such
exercise if counsel for the Company  deems such  authority  necessary for lawful
issuance or transfer of any such  shares.  Appropriate  legends may be placed on
the stock  certificates  evidencing  shares  issued upon  exercise of options to
reflect such transfer restrictions.

     Each option granted under the Plan is subject to the requirement that if at
any  time  the  Committee  determines,  in its  discretion,  that  the  listing,
quotation, registration or qualification of shares of Common Stock issuable upon
exercise of options is required by any securities exchange,  automated quotation
service or under any state or Federal  law,  or that the  consent or approval of
any governmental regulatory body is necessary or desirable as a condition of, or
in  connection  with,  the grant of options or the  issuance of shares of Common
Stock,  no shares of Common Stock shall be issued,  in whole or in part,  unless
such listing, registration, qualification, consent or approval has been effected
or obtained free of any conditions or with such  conditions as are acceptable to
the Committee.
<PAGE>

                                   ARTICLE XVI

                   EFFECTIVE DATE AND EXPIRATION DATE OF PLAN

     The  original Plan  has been  effective  since July 26,  1996,  the date of
approval by the stockholders of the Company in a manner which complied with both
Rule 16b-3  under the  Exchange  Act and Section  422(b)(1)  of the Code and the
Treasury Regulations thereunder. The expiration date of the Plan, after which no
option may be granted hereunder, is July 25, 2006.

                                  ARTICLE XVII

                       AMENDMENT OR DISCONTINUANCE OF PLAN

     The Board  may,  without  the  consent  of the  Company's  stockholders  or
optionees  under the Plan,  at any time,  terminate the Plan entirely and at any
time or from time to time amend or modify the Plan, provided that no such action
shall  adversely  affect  options  theretofore  granted  hereunder  without  the
optionee's  consent,  and  provided  further  that no such  action by the Board,
without  approval of the  stockholders,  may:  (a)  increase the total number of
shares of Common Stock which may be purchased  pursuant to options granted under
the Plan, except as contemplated in ARTICLE X; (b) expand the class of officers,
employees  or  consultants  eligible  to  receive  options  under the Plan;  (c)
decrease  the  minimum  option  price;  (d) extend the  maximum  term of options
granted hereunder; or (e) extend the term of the Plan.

                                  ARTICLE XVIII

                                  MISCELLANEOUS

     (a) Options  shall be  evidenced  by option  agreements  (which need not be
identical) in such forms as the  Committee  may from time to time approve.  Such
agreements shall conform to the terms and conditions of the Plan and may provide
that the grant of any option under the Plan and Common Stock  acquired  pursuant
to the Plan  shall also be subject  to such  other  conditions  (whether  or not
applicable to the option or Common Stock received by any other  optionee) as the
Committee determines appropriate,  including, without limitation,  provisions to
assist the  optionee  in  financing  the  purchase of Common  Stock  through the
exercise of options,  provisions  for the  forfeiture  of, or  restrictions  on,
resale or other  disposition  of shares under the Plan, and provisions to comply
with Federal and state  securities laws and Federal,  state and local income tax
withholding requirements.

     (b) If the  Committee  shall  find that any  person  to whom any  amount is
payable  under the Plan is unable to care for his affairs  because of illness or
accident, or is a minor, or has died, then any payment due to such person or his
estate (unless a prior claim  therefor has been made by a duly  appointed  legal
representative),  may, if the  Committee so directs the Company,  be paid to his
spouse, child,  relative,  an institution  maintaining or having custody of such
person,  or any other person deemed by the Committee to be a proper recipient on
behalf of such person otherwise entitled to payment. Any such payment shall be a
complete discharge of the liability of the Committee and the Company therefor.

     (c) No member of the Committee shall be personally  liable by reason of any
contract  or other  instrument  executed  by such member or on his behalf in his
capacity as a member of the  Committee  nor for any mistake of judgment  made in
good faith, and the Company shall indemnify and hold harmless each member of the
Committee  and each other  employee,  officer or director of the Company to whom
any duty or power relating to the  administration  or interpretation of the Plan
may be allocated or delegated,  against any cost or expense  (including  counsel
fees) or liability (including any sum paid in settlement of a claim) arising out
of any act or omission to act in connection  with the Plan unless arising out of
such person's own fraud or bad faith;  provided,  however,  that approval of the
Company's Board shall be required for the payment of any amount in settlement of
a claim against any such person.  The foregoing right of  indemnification  shall
not be exclusive of any other  rights of  indemnification  to which such persons
may be entitled under the Company's  Certificate of Incorporation or By-Laws, as
a matter  of law,  or  otherwise,  or any  power  that the  Company  may have to
indemnify them or hold them harmless.

<PAGE>

     (d) The Plan shall be  governed by and  construed  in  accordance  with the
internal laws of the State of Delaware  without  reference to the  principles of
conflicts of law thereof.

     (e) No provision of the Plan shall require the Company,  for the purpose of
satisfying  any  obligations  under the Plan,  to  purchase  assets or place any
assets in a trust or other entity to which  contributions  are made or otherwise
to segregate any assets,  nor shall the Company maintain separate bank accounts,
books,  records or other evidence of the existence of a segregated or separately
maintained or administered fund for such purposes.

     (f) Each member of the  Committee  and each member of the  Company's  Board
shall be fully justified in relying,  acting or failing to act, and shall not be
liable  for  having so relied,  acted or failed to act in good  faith,  upon any
report made by the  independent  public  accountant  of the Company and upon any
other information furnished in connection with the Plan by any person or persons
other than such member.

     (g)  Except  as  otherwise  specifically  provided  in  the  relevant  plan
document,  no payment under the Plan shall be taken into account in  determining
any benefits under any pension, retirement,  profit-sharing,  group insurance or
other benefit plan of the Company.

     (h) The expenses of administering the Plan shall be borne by the Company.

     (i) Masculine  pronouns and other words of masculine  gender shall refer to
both men and women.


<PAGE>



PROXY

          THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS

                                TV FILME, INC.

     The  undersigned  hereby  appoints  Hermano Studart Lins de Albuquerque and
Carlos Andre Studart Lins de Albuquerque  as proxies,  with power to act without
the  other  and with  power  of  substitution,  and  hereby  authorizes  them to
represent and vote, as designated on the other side,  all the shares of stock of
TV Filme, Inc. standing in the name of the undersigned with all powers which the
undersigned  would possess if present at the Annual Meeting of  Stockholders  of
the  Company  to be held  October  1, 1998 or any  adjournment  or  postponement
thereof.  This  Proxy,  when  properly  executed,  will be voted  in the  manner
directed herein by the undersigned.  If this Proxy is returned without direction
being given, this Proxy will be voted FOR proposals 1, 2 and 3.

      (CONTINUED, AND TO BE MARKED, DATED AND SIGNED, ON THE OTHER SIDE)
- --------------------------------------------------------------------------------
                             FOLD AND DETACH HERE



<PAGE>

<TABLE>
<S>                                                             <C>
THE BOARD OF DIRECTORS RECOMMENDS A VOTE FOR ITEMS 1, 2 AND 3.    Please mark         --- 
                                                                  your vote as       | X |
                                                                  indicated on        --- 
                                                                  this example


                                          
 ITEM 1 - ELECTION OF DIRECTORS                                  ITEM 2 - APPROVE AN AMENDMENT TO THE           
                               WITHHELD                                   COMPANY'S STOCK OPTION PLAN
                   FOR          FOR ALL                                   TO INCREASE THE NUMBER OF SHARES
                   ---          -------                                   AVAILABLE FOR FUTURE GRANT.
                                                               
                   ---            ---                          
                  |   |          |   |                                       FOR   AGAINST     ABSTAIN
                   ---            ---                          
                                                                             ---     ---         ---
                                                                            |   |   |   |       |   |
                                                                             ---     ---         ---
                                                                             
                                                                 ITEM 3 - APPOINTMENT OF ERNST & YOUNG
                                                                          AUDITORES INDEPENDENTES S.C., AS
                                                                          INDEPENDENT ACCOUNTANTS
                                                               
                                                               
                                                                             FOR   AGAINST     ABSTAIN
                                                               
                                                                             ---     ---         ---
                                                                            |   |   |   |       |   |
                                                                             ---     ---         ---
</TABLE>

Nominees:                                      
Carlos Andre Studart Lins de Albuquerque,
Douglas M. Karp and Douglas Duran

WITHHELD FOR: (Write each nominee's name in
space provided below.)


- --------------------------------------------


Signature______________________  Signature _____________________  Date__________

NOTE: Please sign as name appears hereon. Joint owners should each sign. 
      When signing as attorney, executor, administrator, trustees
      or guardian, please give full title as such.

- --------------------------------------------------------------------------------
                                      FOLD AND DETACH HERE



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