CNET INC /DE
424B3, 1999-09-30
MOTION PICTURE & VIDEO TAPE PRODUCTION
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                                               Registration No.        333-77757
                                                Filed pursuant to Rule 424(b)(3)



PROSPECTUS SUPPLEMENT NO. 1
(TO PROSPECTUS DATED AUGUST 6, 1999)

                                  $172,915,000

                                   CNET, INC.
                      5% CONVERTIBLE SUBORDINATED NOTES DUE
                  2006 AND SHARES OF COMMON STOCK ISSUABLE UPON
                             CONVERSION OF THE NOTES

                      ------------------------------------

This prospectus supplement supplements and amends the prospectus dated August 6,
1999 relating to the notes and the common stock issuable upon conversion of the
notes.

o    Maturity Date: The notes are due on March 1, 2006.

o    Interest: Interest on the notes is payable on March 1 and September 1 of
     each year at the rate of 5% per year, commencing on September 1, 1999.

o    Conversion into common stock: You may convert the notes in whole or in part
     into shares of our common stock at a conversion price of $37.40625 per
     share, subject to adjustment.

o    Redemption: We may redeem the notes on or after March 6, 2002.

o    Mandatory offer to repurchase: If we sell all or substantially all of our
     assets or experience other kinds of changes in control, we must offer to
     repurchase the notes.

o    Ranking: The notes are general, unsecured obligations, junior in right of
     payment to all of our existing and future senior debt and all existing and
     future indebtedness and other liabilities of our subsidiaries.

o    Markets for our notes and our common stock: Our notes trade on the Portal
     market. However, once the notes are sold under this prospectus, they will
     no longer trade on the Portal market. Our common stock trades on the Nasdaq
     National Market under the symbol "CNET". The last reported sales price of
     our common stock on September 29, 1999, as reported by Nasdaq, was $53.09
     per share.

o    Selling securityholders: The notes and common stock are being offered for
     resale by the selling securityholders listed in this prospectus. We will
     not receive any proceeds from these resales.

                      ------------------------------------

         THE PROSPECTUS, TOGETHER WITH THIS PROSPECTUS SUPPLEMENT NO. 1,
CONSTITUTES THE PROSPECTUS REQUIRED TO BE DELIVERED BY SECTION 5(b) OF THE
SECURITIES ACT OF 1933 WITH RESPECT TO OFFERS AND SALES OF THE NOTES AND SHARES
OF COMMON STOCK ISSUABLE UPON


<PAGE>   2

CONVERSION OF THE NOTES. ALL REFERENCES IN THE PROSPECTUS TO "THIS PROSPECTUS"
ARE HEREBY AMENDED TO READ "THIS PROSPECTUS (AS SUPPLEMENTED AND AMENDED)".

                      ------------------------------------

         THIS INVESTMENT INVOLVES RISK. YOU SHOULD PURCHASE ONLY IF YOU CAN
AFFORD A COMPLETE LOSS OF YOUR INVESTMENT. SEE "RISK FACTORS" BEGINNING ON PAGE
6.

                      ------------------------------------

         NEITHER THE SECURITIES AND EXCHANGE COMMISSION NOR ANY STATE SECURITIES
COMMISSION HAS APPROVED OR DISAPPROVED OF THESE SECURITIES OR DETERMINED IF THIS
PROSPECTUS IS TRUTHFUL OR COMPLETE. ANY REPRESENTATION TO THE CONTRARY IS A
CRIMINAL OFFENSE.

                      ------------------------------------

          The date of this prospectus supplement is September 30, 1999.

<PAGE>   3


         The prospectus is hereby amended to add the following information to
the end of the section of the prospectus entitled "Selling Securityholders":

         The information in the following table is as of September 30, 1999 and
assumes that no selling securityholder beneficially owns any shares of our
common stock other than shares issuable pursuant to the conversion of the notes.
In addition, the information in the table assumes the conversion of all notes
owned by each selling securityholder at the conversion price of $37.40625 per
share. This conversion price may be adjusted under some circumstances. As a
result, the number of shares issuable upon conversion of the notes may increase
or decrease. Under the terms of the indenture governing the notes, cash will be
paid instead of issuing fractional shares upon conversion. The selling
securityholders listed below provided us the information contained in the
following table with respect to themselves and the respective principal amount
of notes that may be sold by each of them under this prospectus. We have not
independently verified this information.

<TABLE>
<CAPTION>
                                      PRINCIPAL AMOUNT OF                                SHARES OF           PERCENTAGE OF
                                       NOTES BENEFICIALLY                              COMMON STOCK          COMMON STOCK
           NAME OF SELLING               OWNED THAT           PERCENTAGE OF             THAT MAY BE           OUTSTANDING
        SECURITYHOLDER (1)(2)            MAY BE SOLD        NOTES OUTSTANDING             SOLD (3)             (4)(5)(6)
        ---------------------         -------------------   -----------------          ------------          -------------

<S>                                   <C>                  <C>                         <C>                   <C>
Amoco Corporation Master
     Trust.........................        $1,082,000                 *                    28,925

BNP Arbitrage SNC (7)..............         2,000,000               1.16                   53,467

Greyhound Lines, Inc.
    Amalgamated Transit Union
    National Local 1700
    Retirement and Disability
    Trust c/o Forest Management
    LLC ...........................           150,000                 *                     4,010

Hotel Union & Hotel Industry of
    Hawaii.........................           316,000                 *                     8,447

Jefferies & Co. Inc. ..............            10,000                 *                       267

Kapioloni Health...................            55,000                 *                     1,470

Merrill, Lynch, Pierce, Fenner &
    Smith, Inc. ...................         2,779,000               1.61                   74,292

Pepperdine University
    Pool A#1.......................           129,000                 *                     3,448

PGEP IV, LLC.......................           105,000                 *                     2,807

Sage Capital......................          1,800,000               1.04                   48,120

Tracor Inc. Employees Retirement
Plan...............................           162,000                 *                     4,330

Viacom Pension Plan Master Trust...            62,000                 *                     1,657
</TABLE>



                                       1
<PAGE>   4

- --------------------

*     Less than 1%.
(1)    Except as otherwise set forth in the footnotes to this table, none of the
       selling securityholders has, or within the last three years has had, any
       position, office or other material relationship with us or any of our
       predecessors or affiliates.
(2)    No holder may offer notes pursuant to this prospectus until such holder
       is named as a selling securityholder in this prospectus or in a
       supplement to this prospectus.
(3)    This number is the shares of common stock into which the notes held by
       the selling securityholders are convertible at the conversion rate. The
       conversion rate and the number of shares of common stock issuable upon
       conversion of the notes are subject to adjustment under particular
       circumstances. See "Description of the Notes - Conversion." Accordingly,
       the number of shares of common stock issuable upon conversion of the
       notes may increase or decrease from time to time. Fractional shares will
       not be issued upon conversion of the notes. Instead, cash will be paid
       instead of any fractional shares.
(4)    This number assumes: (a) that the full amount of notes held by the
       selling securityholder are converted into common stock at the conversion
       rate and (b) the offering of such shares by such selling securityholder
       pursuant to the registration statement of which this prospectus forms a
       part. The conversion rate and number of shares of common stock issuable
       upon conversion of the notes are subject to adjustment under particular
       circumstances. See "Description of the Notes - Conversion." Accordingly,
       the number of shares of common stock issuable upon conversion of the
       notes may increase or decrease from time to time. Fractional shares will
       not be issued upon conversion of the notes. Instead, cash will be paid
       instead of any fractional shares.
(5)    As of September 29, 1999 there were 72,086,378 shares of our common stock
       outstanding. In accordance with the rules of the SEC, the percentage of
       common stock outstanding owned by each selling securityholder is
       calculated as follows: (a) the numerator is the number of shares of
       common stock held by that selling securityholder upon conversion of all
       notes owned by that selling securityholder and (b) the denominator
       includes the number of shares of common stock outstanding and the number
       of shares of common stock held by that selling securityholder upon
       conversion of all notes owned by that selling securityholder.
(6)    None of the securityholders contained in this table were the beneficial
       owners of more than 1% of the total common stock outstanding as of
       September 29, 1999.
(7)    The amount of notes included herein is in addition to the amount
       previously listed for the account of BNP Arbitrage SNC in the prospectus.

         The selling securityholders identified above may have sold, transferred
or otherwise disposed of, in transactions exempt from the registration
requirements of the Securities Act of 1933, all or a portion of their notes
since the date on which the information in the preceding table is presented.
Information concerning the selling securityholders may change from time to time
and any such changed information will be set forth in supplements to this
prospectus if and when



                                       2
<PAGE>   5

necessary. Because the selling securityholders may offer all or some of the
notes they hold or shares of common stock issuable upon conversion of the notes
pursuant to the offering contemplated by this prospectus, no estimate can be
given as to the amount of the notes or shares of common stock that will be held
by the selling securityholders upon the termination of this offering. See "Plan
of Distribution."



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