MEDICONSULT COM INC
8-K, 1999-12-20
ADVERTISING
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               UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                            Washington, D.C. 20549

                                   _________

                                   FORM 8-K

                                CURRENT REPORT

    Pursuant to Section 13 or 15(d) of The Securities Exchange Act of 1934

      Date of Report (Date of earliest event reported) December 16, 1999


                             MEDICONSULT.COM, INC.
       (Exact Name of Registration business as Specified in Its Charter)

       Delaware                       333-73059                  84-1341886
(State or other Jurisdiction   (Commission File Number)      (I.R.S. Employer
     of incorporation)                                    Identification Number)

          Jardine House, 33 Reid Street, 4th Floor, Hamilton, Bermuda
         (Address, including zip code, of Principal Executive Offices)

                                (441) 296-0736
              (Registrant's telephone number including area code)

                                Not Applicable
             (Former name or address, if changed from last report)

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Item 5. Other Events.

     On December 16, 1999, Mediconsult.com, Inc. issued the press release
attached hereto as Exhibit 99.


                                   SIGNATURES

     Pursuant to the requirements of the Securities and Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by the
undersigned hereunder duly authorized.


                                        MEDICONSULT.COM, INC.


Date: December 20, 1999                 By:  /s/ E. Michael Ingram
                                           ------------------------------------
                                             E. Michael Ingram
                                             Chief Financial Officer


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                                 EXHIBIT INDEX

99.  Press release dated December 16, 1999


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                                                                      EXHIBIT 99

                   MEDICONSULT'S $180 MILLION ACQUISITION OF
                         PHYSICIANS' ONLINE COMPLETED

        Acquisition Reinforces Mediconsult's Online Leadership Position
                           With Doctors and Patients

NEW YORK, N.Y., December 16, 1999 - Mediconsult.com, Inc. (NASDAQ: MCNS)
(www.mediconsult.com) today announced the completion of the previously announced
 -------------------
acquisition of Physicians' Online (www.pol.net).

"The combination of Mediconsult and Physicians' Online accelerates our business
strategy to lead doctors and patients on the Internet," said Robert Jennings,
chairman and chief executive officer of Mediconsult.

Jennings noted that Mediconsult and its subsidiary companies now have some of
the most valuable resources in the Internet health sector, including:

     .    More authenticated doctor-users than any other medical Web site.
          Mediconsult now has 206,000 authenticated U.S.-based physician members

     .    The most "sticky" family of Web sites in the health sector. In
          aggregate, Mediconsult sites have more page views and more page views
          per visitor, than any other health web site

     .    Award-winning, industry-leading Internet programs in areas such as
          patient medication compliance, physician education and personalized
          nutrition programs developed for specific medical conditions

"The next phase of our business strategy is to introduce new Internet-based
services to doctors and patients that will provide doctors with more effective
ways to manage their time, enhance the relationship between doctors and their
patients and improve patient outcomes," said Jennings.  "Many of these new
efforts are already underway and are proving to be very successful."

The acquisition will be treated as a Pooling of Interests for accounting
purposes.  In connection with the transaction, approximately 18.5 million new
Mediconsult shares were issued to the former POL shareholders.  Significant new
institutional shareholders of Mediconsult include  Quintiles Transnational,
Landmark Communications, 21/st/ Century Funds, Advent International Corporation,
AT&T Ventures and Invesco Funds.

Four representatives of POL shareholders have also been added to the Mediconsult
Board of Directors.  The new directors are James Bierman from Quintiles
Transnational, Bradford Burnham from AT&T Ventures, Jason Fisherman from Advent
International and David Richards from Physicians' Online.

                                      ###

About Mediconsult
Mediconsult is a leading provider of physician and patient healthcare
information and services on the Internet.  Founded in 1996 with its flagship Web
site, www.mediconsult.com, the Company's mission is to improve patient outcomes
      -------------------
through information and tools that educate
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doctors, empower patients and build on the doctor/patient relationship. This
unique, integrated approach has resulted in the largest and most loyal following
of medical Web site visitors and a leadership position in the online health
industry.

The Mediconsult sites and communities include:
Mediconsult.com (www.mediconsult.com), the medical Web destination patients use
                 -------------------
most;
Mydoctor.com  (www.mydoctor.com), visit your doctor online;
              -----------------
Physicians' Online (www.pol.net), the world's largest online physician
                    -----------
community;
Heart Information (www.heartinfo.com), heart health for patients and physicians;
                   -----------------
PharmInfo (www.pharminfo.com), current and in-depth drug information;
           -----------------
Cyberdiet (www.cyberdiet.com), fitness and nutrition resource and community;
           -----------------
INCIID (www.inciid.org), infertility information and support;
        --------------
Mediconsultinc.com (www.mediconsultinc.com), redefining medicine through the
                    ----------------------
Internet.

Contact:
Ellen L. Turbeville
Mediconsult
914-332-6100 (ext. 283)
[email protected]
- ---------------------------

Mary Franzen
Corporate Ink
617-969-9192
[email protected]
- -------------------------

Certain statements in this release, such as management's view of future revenues
and expenses, may be forward-looking statements that are subject to risks and
uncertainties that could cause actual results to differ materially from those
projected. Potential risks and uncertainties include such factors as acceptance
of the Company's products and services, competition and other risks described in
the Company's filings with the Securities and Exchange Commission.


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