DIAL CORP /NEW/
11-K, 1998-06-30
SOAP, DETERGENTS, CLEANG PREPARATIONS, PERFUMES, COSMETICS
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549



                                    FORM 11-K



                      ANNUAL REPORT TO SECTION 15(D) OF THE
                         SECURITIES EXCHANGE ACT OF 1934



For  the  fiscal  year  ended  December  31,  1997

Commission  file  number:  1-11793

A.     Full title of the Plan and address of the Plan, if different 
       from that of the  issuer  named  below:

               The  Dial  Corporation  401(k)  Plan

B.     Name  of  issuer of the securities held pursuant to the
       Plan and the address  of  its  principal  executive  office:

               THE  DIAL  CORPORATION
               15501  NORTH  DIAL  BOULEVARD
               SCOTTSDALE,  ARIZONA  85260-1619


                    SIGNATURE

The  Plan.  Pursuant to the requirements of the Securities Exchange Act of 1934,
The Dial Corporation 401(k) Plan has duly caused this annual report to be signed
on  its  behalf  by  the  undersigned  thereunto  duly  authorized.

                         THE  DIAL  CORPORATION
                         401(k)  PLAN

                         By    \s\  Susan  J.  Riley
                               Susan  J.  Riley
                               Senior  Vice  President  Chief  Financial Officer

DATE:      June  24,  1998
















<PAGE>


                        THE DIAL CORPORATION 401(k) PLAN



           Financial Statements for the Years Ended December 31, 1997
               and 1996, Supplemental Schedules for the Year Ended
               December 31, 1997, and Independent Auditors' Report








<PAGE>
THE  DIAL  CORPORATION
401(K)  PLAN

TABLE  OF  CONTENTS
- -------------------


                                                                Page

INDEPENDENT  AUDITORS'  REPORT                                    1


FINANCIAL  STATEMENTS  AS  OF  DECEMBER  31,  1997  AND  1996
  AND  FOR  THE  THREE  YEARS  ENDED  DECEMBER  31,  1997:

     Net  Assets  Available  for  Benefits                       2

     Changes  in  Net  Assets  Available  for  Benefits          3

     Notes  to  Financial  Statements                            4-10


SUPPLEMENTAL  SCHEDULES  AS  OF
  DECEMBER  31,  1997  AND  FOR  THE  YEAR  THEN  ENDED:

     Assets  Held  for  Investment  Purposes                     11

     Reportable  Transactions                                    12


EXHIBIT  24  -  INDEPENDENT  AUDITORS'  CONSENT                  13







                                       
INDEPENDENT  AUDITORS'  REPORT


Plan  Administrator  and
Plan  Participants  of
The  Dial  Corporation  401(k)  Plan
Phoenix,  Arizona

We have audited the accompanying statements of net assets available for benefits
of  The  Dial  Corporation  401(k) Plan (the "Plan"), formerly The Dial Consumer
Products  Group  401(k)  Plan, as of December 31, 1997 and 1996, and the related
statements of changes in net assets available for benefits for each of the three
years  in the period ended December 31, 1997. These financial statements are the
responsibility  of  the  Plan's  management. Our responsibility is to express an
opinion  on  these  financial  statements  based  on  our  audits.

We  conducted  our  audits  in  accordance  with  generally  accepted  auditing
standards.  Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the  amounts and disclosures in the financial statements. An audit also includes
assessing  the  accounting  principles  used  and  significant estimates made by
management,  as well as evaluating the overall financial statement presentation.
We  believe  that  our  audits  provide  a  reasonable  basis  for  our opinion.

In  our  opinion,  such  financial  statements  present  fairly, in all material
respects,  the  net assets available for benefits of the Plan as of December 31,
1997  and 1996, and the changes in net assets available for benefits for each of
the  three  years  in  the  period  ended  December  31, 1997 in conformity with
generally  accepted  accounting  principles.

Our  audits  were  conducted  for the purpose of forming an opinion on the basic
financial  statements  taken as a whole. The supplemental schedules for the year
ended  December  31,  1997  on  pages 11 and 12 are presented for the purpose of
additional  analysis  and  are  not  a  required  part  of  the  basic financial
statements,  but  are  supplementary  information  required by the Department of
Labor's  Rules  and  Regulations for Reporting and Disclosure under the Employee
Retirement  Income  Security Act of 1974. These schedules are the responsibility
of  the  Plan's  management.  Such schedules have been subjected to the auditing
procedures  applied  in our audit of the basic 1997 financial statements and, in
our  opinion,  are  fairly  stated,  in all material respects when considered in
relation  to  the  basic  financial  statements  taken  as  a  whole.


\s\  Deloitte  &  Touch  LLP
Deloitte  &  Touche  LLP

Phoenix,  Arizona
June  5,  1998

<TABLE>

<CAPTION>

THE  DIAL  CORPORATION
401(K)  PLAN

STATEMENTS  OF  NET  ASSETS  AVAILABLE  FOR  BENEFITS
DECEMBER  31,  1997  AND  1996
- ------------------------------


<S>                                           <C>       <C>
ASSETS . . . . . . . . . . . . . . . . . . .   1997      1996

INVESTMENTS AT FAIR VALUE:
  Shares of registered investment companies:
     Vanguard Windsor II Fund. . . . . . . .  $389,733  $418,922
     T. Rowe Price Stable Value Fund . . . .    52,375   240,831
     Vanguard GMA Fund . . . . . . . . . . .    23,958    64,838
  Common stock:
     The Dial Corporation Common Stock Fund.   106,487    94,389
     FINOVA Group Inc. Common Stock Fund . .     8,828     8,414
     Viad Corp Common Stock Fund . . . . . .    92,911    99,469
                                              --------  --------

             Total investments at fair value   674,292   926,863

CONTRIBUTIONS RECEIVABLE . . . . . . . . . .         -     1,244
                                              --------  --------

NET ASSETS AVAILABLE FOR BENEFITS. . . . . .  $674,292  $928,107
                                              ========  ========
</TABLE>


See  notes  to  financial  statements.


















<TABLE>

THE  DIAL  CORPORATION
401(K)  PLAN

STATEMENTS  OF  CHANGES  IN  NET  ASSETS  AVAILABLE  FOR  BENEFITS
YEARS  ENDED  DECEMBER  31,  1997,  1996  AND  1995
- ---------------------------------------------------
<CAPTION>



<S>                                         <C>         <C>        <C>
                                            1997        1996       1995 

ADDITIONS:
 Contributions:
    Employee pre-tax. . . . . . . . . . .   $  19,942   $ 83,663   $  279,532 
    Employee after-tax. . . . . . . . . .         116      7,248       16,831 
                                            ----------  ---------  -----------

         Total contributions. . . . . . .      20,058     90,911      296,363 
                                            ----------  ---------  -----------

  Investment income:
    Dividends . . . . . . . . . . . . . .      43,993     41,411       47,547 
    Interest. . . . . . . . . . . . . . .      13,334     14,821       23,066 
    Net appreciation in fair value of
         investments                          149,853     58,675      143,621
                                            ----------  ---------  -----------

        Total investment income . . . . .     207,180    114,907      214,234 
                                            ----------  ---------  -----------

        Total additions . . . . . . . . .     227,238    205,818      510,597 
                                            ----------  ---------  -----------

DEDUCTIONS:
   Benefits paid to participants. . . . .     108,437    256,936      163,222 
   Transfer of assets . . . . . . . . . .     372,616      7,669    1,151,904 
                                            ----------  ---------  -----------

        Total deductions. . . . . . . . .     481,053    264,605    1,315,126 
                                            ----------  ---------  -----------

NET DECREASE. . . . . . . . . . . . . . .    (253,815)   (58,787)    (804,529)

NET ASSETS AVAILABLE FOR BENEFITS,
 BEGINNING OF YEAR. . . . . . . . . . . .     928,107    986,894    1,791,423 
                                            ----------  ---------  -----------

NET ASSETS AVAILABLE FOR BENEFITS,
 END OF YEAR. . . . . . . . . . . . . . .   $ 674,292   $928,107   $  986,894 
                                            ==========  =========  ===========
</TABLE>


See  notes  to  financial  statements.





THE  DIAL  CORPORATION
401(K)  PLAN

NOTES  TO  FINANCIAL  STATEMENTS
YEARS  ENDED  DECEMBER  31,  1997  AND  1996
- --------------------------------------------

1.          DESCRIPTION  OF  THE  PLAN

     The  following  brief  description of The Dial Corporation 401(k) Plan (the
"Plan"),  formerly The Dial Consumer Products Group 401(k) Plan, is provided for
general  information  purposes  only.  Participants  should  refer  to  the Plan
agreement  for  more  complete  information.

     The  Plan,  commonly  known  as  the  Taxsaver Investment Plan ("TIP"), was
established  January  5,  1987.  Employees  of  certain  facilities  of The Dial
Corporation (the "Company") who are covered by a collective bargaining agreement
are eligible to participate in the Plan after completing at least 1,000 hours of
service  in  a twelve consecutive month period. Employees are able to contribute
to  the  Plan  by  reducing  their  wages on a pre-tax basis, and make after-tax
contributions,  subject  to  certain  limitations.

     The  Plan  is  subject  to  various  regulations,  particularly those under
Internal Revenue Code Section 401(k) and the Employee Retirement Income Security
Act  of  1974  ("ERISA").

a.          Investment  Programs - Contributions to the Plan are invested by the
Plan's  trustee, T. Rowe Price, at the designation of the participants. The Plan
has  offered  participants  the  following  funds  in  which  to invest pre-tax,
after-tax  and  rollover  deposits.

1)          VANGUARD  WINDSOR II FUND - This fund invests in the common stock of
selected  companies.  The  fair  value  of the fund is dependent upon the market
value  of  the  stocks.  Any  dividends  received  are  reinvested.

     2)     T. ROWE PRICE STABLE VALUE FUND - This fund invests in a diversified
portfolio  of  Guaranteed  Investment  Contracts  ("GIC")  issued  by  insurance
companies,  bank  investment  contracts  issued  by  financial institutions, and
strategic  investment  contracts  issued  by  insurance  companies,  financial
institutions  and other entities. Income is earned based upon a blended interest
rate  determined by the various investments and is reinvested. The fair value of
the  fund  approximates  contract  value which includes contributions made, plus
interest  at blended rates, less withdrawals by participants. Crediting interest
rates  for  the  fund's  underlying GICs ranged from 4.77% to 8.41% for 1997 and
4.75%  to  8.41% for 1996, allowing for a blended rate of return for the fund of
6.64%  and  6.41%,  for  1997  and  1996,  respectively.

3)    VANGUARD  GMA  FUND  -  This fund invests primarily in Government National
Mortgage Association ("GNMA") certificates. These securities represent ownership
in pools of approved mortgage loans which provide a yield based on the ratios of
return  of  the GNMA holdings that comprise the portfolio. The fair value of the
fund  is  dependent  upon  fluctuations  in  market  conditions.

4)      THE DIAL CORP COMMON STOCK FUND - This fund invested in the common stock
of  The  Dial  Corp,  and any dividends paid on the stock were reinvested in the
fund.   On August 15, 1996, The Dial Corporation ("Dial") was spun off from Viad
Corp  ("Viad")  formerly The Dial Corp.  Effective August 15, 1996, participants
in  this  fund  received an equal number of shares or partial shares of The Dial
Corporation  Common  Stock and Viad Corp Common Stock for every share or partial
share  of  The  Dial  Corp  stock they held in their accounts.  As of August 15,
1996,  this fund was closed and all assets were transferred to the Dial and Viad
Common  Stock  Funds.

     5  )    THE  DIAL  CORPORATION COMMON STOCK FUND - This fund invests in the
common  stock of Dial and, any dividends paid on the stock are reinvested in the
fund.  The  fair  value  of  this fund is dependent upon the fluctuations in the
market  value  of  Dial  stock.

6)     FINOVA GROUP INC. ("FINOVA") COMMON STOCK FUND - This fund invests in the
common  stock  of  FINOVA.  Due  to  this  fund  being  closed  to  additional
contributions,  any  dividends paid on the stock are reinvested according to the
participant's  contribution  mix.  The fair value of this fund is dependent upon
the  fluctuation  in  the  market  value  of  FINOVA  stock.

     7)   VIAD CORP COMMON STOCK FUND - This fund invests in the common stock of
Viad.  Due  to this fund being closed to additional contributions, any dividends
paid  on  the  stock  are reinvested according to the participant's contribution
mix. The fair value of this fund is dependent upon the fluctuation in the market
value  of  Viad  stock.

b.     Contributions - Voluntary wage reductions may be elected by the employee.
These  pre-tax  reductions  are contributed to the Plan and may range from 1% to
12%  of  compensation. Each employee may also elect an after-tax contribution of
between  1%  and  10%  of  compensation.  All  contributions  are limited to the
applicable  amounts  as  prescribed  by  the  Internal  Revenue  Code.

c.     Transfer of Assets - On November 28, 1997, in connection with the sale of
the  London,  Ohio  facility  to a third party, the respective assets within the
Plan  were  transferred.    Those assets amounted to $372,616 and were valued at
market  value  at  the  time  of  the  transfer.

d.      Payment of Benefits - Benefits are paid to participants upon termination
from  the  Company,  disablement,  retirement  or  death.

e.          Hardship  Withdrawals  -  Withdrawals  of  employee  wage  reduction
contributions, after-tax contributions and rollover deposits, may be made by the
participant  in  the event of a qualified financial hardship, subject to certain
tax  penalties.

f.          Vesting  -  All  contributions  to  the  Plan  are  100%  vested and
nonforfeitable  at  all  times.

g.          Participant  Accounts  -  For each participant, various accounts are
maintained  to  record  wage  reduction  contributions, after-tax contributions,
participant  rollover  deposits  transferred  to the Plan, dividend and interest
income  and  the  net  appreciation/depreciation  in  the  fair  value  of  Plan
investments. The benefit to which a participant is entitled is the total benefit
which  can  be  provided from the combined amount of these participant accounts.

h.          Plan  Administration  -  The  Plan is administered by the Retirement
Committee  comprised  of  at  least  three  persons  appointed  by  the Board of
Directors.  Expenses  incidental to the operation of the Plan may be paid by the
Plan  or  directly by the Company. For the years ended December 31, 1997,  1996,
and  1995,  Plan  expenses  were  paid  directly  by  the  Company.

i.        Plan Termination - While it is the Company's intention to continue the
Plan, the Company has the right to terminate the Plan provided that any employer
contributions  due  at  the  termination  date  have  been  paid.

2.          SUMMARY  OF  SIGNIFICANT  ACCOUNTING  POLICIES

Significant  accounting  policies  are  as  follows:

a.       Basis of Accounting - The financial statements of the Plan are prepared
under  the  accrual  method  of  accounting.

b.      Investment Valuation and Income Recognition - The Plan's investments are
stated  at  fair  value. Shares of registered investment companies are valued at
quoted  market  prices which represent the net asset value of shares held by the
Plan  at  year-end. Common stock is valued at its quoted market price. Purchases
and  sales  of securities are recorded on a trade-date basis. Interest income is
recorded  on  the accrual basis. Dividends are recorded on the ex-dividend date.

c.          Payment  of  Benefits  -  Benefits  are  recorded  when  paid.

d.      Use of Estimates - The preparation of financial statements in conformity
with  generally  accepted  accounting  principles  requires  management  to make
estimates  and  assumptions  that  affect  the  reported  amounts  of assets and
liabilities  and  disclosures  at  the  date of the financial statements and the
reported amounts of additions and deductions during the reporting period. Actual
results  could  differ  from  those  estimates.







3.          NET  ASSETS  BY  FUND

The  following  tables present the net assets of the Plan by fund as of December
31,  1996  and  1995:
<TABLE>

STATEMENT  OF  NET  ASSETS  AVAILABLE  FOR  BENEFITS  WITH  FUND  INFORMATION
DECEMBER  31,  1997
<CAPTION>



<S>                                  <C>        <C>          <C>         <C>           <C>        <C>        <C>

                                                T. ROWE                   THE DIAL     FINOVA      VIAD
                                                PRICE                    CORPORATION   GROUP INC.   CORP
                                     VANGUARD   STABLE       VANGUARD     COMMON       COMMON     COMMON
                                     WINDSOR    VALUE        GMA          STOCK        STOCK      STOCK
                                     II FUND    FUND         FUND         FUND         FUND        FUND      TOTAL

ASSETS

Investments at fair value:
 Shares of registered
   investment companies:
    Vanguard Windsor II Fund. . . .  $ 389,733                                                               $389,733
    T. Rowe Price Stable Value Fund             $ 52,375                                                       52,375
    Vanguard GMA Fund . . . . . . .                          $ 23,958                                          23,958
  Common stock:
    The Dial Corporation. . . . . .                                      $106,487                             106,487
    FINOVA Group Inc. . . . . . . .                                                    $ 8,828                  8,828
    Viad Corp . . . . . . . . . . .                                                               $92,911      92,911
                                     ---------  --------     --------    --------      -------    -------    --------
NET ASSETS AVAILABLE
  FOR BENEFITS. . . . . . . . . . .  $ 389,733  $ 52,375     $ 23,958    $106,487      $ 8,828    $92,911    $674,292
                                     =========  ========     ========    ========      =======    =======    ========
</TABLE>


<PAGE>
<TABLE>

STATEMENT  OF  NET  ASSETS  AVAILABLE  FOR  BENEFITS  WITH  FUND  INFORMATION
DECEMBER  31,  1996
<CAPTION>



<S>                                  <C>        <C>           <C>        <C>         <C>        <C>      <C>

                                                T. ROWE                  THE DIAL      FINOVA   VIAD
                                                PRICE                    CORPORATION GROUP INC. CORP
                                     VANGUARD   STABLE        VANGUARD     COMMON     COMMON    COMMON
                                     WINDSOR    VALUE         GMA          STOCK      STOCK     STOCK
                                     II FUND    FUND          FUND         FUND       FUND      FUND     TOTAL
                                     ---------  ------------  --------   ----------  -------    -------  --------

ASSETS

Investments at fair value:
 Shares of registered
   investment companies:
    Vanguard Windsor II Fund. . . .  $ 418,922                                                           $418,922
    T. Rowe Price Stable Value Fund             $ 240,831                                                 240,831
    Vanguard GMA Fund . . . . . . .                           $  64,838                                    64,838
  Common stock:
    The Dial Corporation. . . . . .                                        $ 94,389                        94,389
    FINOVA Group Inc. . . . . . . .                                                  $ 8,414                8,414
    Viad Corp . . . . . . . . . . .                                                             $99,469    99,469
  Contributions receivable. . . . .        729        199           162         154                         1,244
                                     ---------  ---------     ---------    --------  -------    -------  --------             

NET ASSETS AVAILABLE
  FOR BENEFITS. . . . . . . . . . .  $ 419,651  $ 241,030     $  65,000     $94,543  $ 8,414    $99,469  $928,107
                                     =========  =========     =========     =======  =======    =======  ========
</TABLE>


<PAGE>
4.          FUND  INFORMATION

Employee  pre-tax  contributions,  employee  after-tax  contributions,  dividend
income,  net  appreciation (depreciation) in fair value of investments, benefits
paid  to  participants and transfer of assets are as follows for the years ended
December  31,  1997,    1996  and  1995:
<TABLE>

<CAPTION>



<S>                                            <C>       <C>        <C>
Employee pre-tax contributions: . . . . . . .     1997      1996       1995
                                               --------  ---------  ----------
 Vanguard Windsor II Fund . . . . . . . . . .  $  4,370  $ 25,898   $  107,062
 T. Rowe Price Stable Value Fund. . . . . . .    12,268    25,397       54,576
 Vanguard GMA Fund. . . . . . . . . . . . . .     1,548     7,785       30,855
 The Dial Corp Common Stock Fund. . . . . . .         -    22,528       87,039
 The Dial Corporation Common Stock Fund . . .     1,756     1,821            -
 Viad Corp Common Stock Fund. . . . . . . . .         -       234            -
                                               --------  ---------  ----------
    Total . . . . . . . . . . . . . . . . . .  $ 19,942  $ 83,663   $  279,532
                                               ========  =========  ==========

Employee after-tax contributions:
 Vanguard Windsor II Fund . . . . . . . . . .  $     93  $  4,869   $    6,440
 T. Rowe Price Stable Value Fund. . . . . . .         -       219        3,468
 Vanguard GMA Fund. . . . . . . . . . . . . .         -       438        2,272
 The Dial Corp Common Stock Fund. . . . . . .         -     1,179        4,651
 The Dial Corporation Common Stock Fund . . .        23       499            -
 Viad Corp Common Stock Fund. . . . . . . . .         -        44            -
                                               --------  ---------  ----------
    Total . . . . . . . . . . . . . . . . . .  $    116  $  7,248   $   16,831
                                               ========  =========  ==========

Dividend income:
 Vanguard Windsor II Fund . . . . . . . . . .  $ 36,437  $ 29,940   $   25,861
 Vanguard GMA Fund. . . . . . . . . . . . . .     3,656     5,573       10,465
 The Dial Corp Common Stock Fund. . . . . . .         -     4,444       10,767
 The Dial Corporation Common Stock Fund . . .     1,959       615            -
 FINOVA Group Inc. Common
   Stock Fund . . . . . . . . . . . . . . . .       126       224          454
 Viad Corp Common Stock Fund. . . . . . . . .     1,815       615            -
                                               --------  ---------  ----------
    Total . . . . . . . . . . . . . . . . . .  $ 43,993  $ 41,411   $   47,547
                                               ========  =========  ==========

Net appreciation (depreciation) in fair value
  of investments:
 Vanguard Windsor II Fund . . . . . . . . . .  $ 93,061  $ 52,781   $   65,435
 Vanguard GMA Fund. . . . . . . . . . . . . .       862    (2,268)       5,703
 The Dial Corp Common Stock Fund. . . . . . .         -   (61,806)      67,962
 The Dial Corporation Common Stock Fund . . .    35,824    29,406            -
 FINOVA Group Inc. Common
   Stock Fund . . . . . . . . . . . . . . . .     4,206     2,814        4,521
 Viad Corp Common Stock Fund. . . . . . . . .    15,900    37,748            -
                                               --------  ---------  ----------
    Total . . . . . . . . . . . . . . . . . .  $149,853  $ 58,675   $  143,621
                                               ========  =========  ==========

Benefits paid to participants:
 Vanguard Windsor II Fund . . . . . . . . . .  $ 29,584  $ 57,631   $   43,354
 T. Rowe Price Stable Value Fund. . . . . . .    36,548    41,593       72,185
 Vanguard GMA Fund. . . . . . . . . . . . . .    24,341    19,476        1,712
 The Dial Corp Common Stock Fund. . . . . . .         -    88,168       45,631
 The Dial Corporation Common Stock Fund . . .     8,416    20,438            -
 FINOVA Group Inc. Common
   Stock Fund . . . . . . . . . . . . . . . .       771     7,500          340
 Viad Corp Common Stock Fund. . . . . . . . .     8,777    22,130            -
                                               --------  ---------  ----------
    Total . . . . . . . . . . . . . . . . . .  $108,437  $256,936   $  163,222
                                               ========  =========  ==========

Transfer of assets:
 Vanguard Windsor II Fund . . . . . . . . . .  $147,055  $  3,866   $  526,192
 T. Rowe Price Stable Value Fund. . . . . . .   167,150     3,803      207,113
 Vanguard GMA Fund. . . . . . . . . . . . . .    22,822         -      131,545
 The Dial Corp Common Stock Fund. . . . . . .         -         -      275,367
 The Dial Corporation Common Stock Fund . . .    19,692         -            -
 FINOVA Group Inc. Common
   Stock Fund . . . . . . . . . . . . . . . .     3,022         -       11,687
 Viad Corp Common Stock Fund. . . . . . . . .    12,875         -            -
                                               --------  ---------  ----------
    Total . . . . . . . . . . . . . . . . . .  $372,616  $  7,669   $1,151,904
                                               ========  =========  ==========
</TABLE>



5.          RELATED  PARTY  TRANSACTIONS

Plan  investments  include shares of the T. Rowe Price Stable Value Fund managed
by  T.  Rowe  Price.  T.  Rowe  Price is the trustee as defined by the Plan and,
therefore,  these  transactions  qualify  as  party-in-interest.

6.          FEDERAL  INCOME  TAX  STATUS

The Plan obtained its latest determination letter on April 8, 1993, in which the
Internal  Revenue  Service  stated  that  the  Plan,  as  then  designed, was in
compliance  with  the  applicable requirements of the Internal Revenue Code. The
Plan  has  been  amended  since receiving the determination letter. However, the
Plan administrator and the Plan's tax counsel believe that the Plan is currently
designed  and  being  operated in compliance with the applicable requirements of
the  Internal  Revenue  Code.  Therefore, no provision for income taxes has been
included  in  the  Plan's  financial  statements.


<PAGE>
<TABLE>

THE  DIAL  CORPORATION
401(K)  PLAN

SUPPLEMENTAL  SCHEDULE
DECEMBER  31,  1997
- -------------------

ITEM  27A  -  SCHEDULE  OF  ASSETS  HELD  FOR  INVESTMENT  PURPOSES
<CAPTION>



<S>                              <C>                                 <C>        <C>
       COLUMN B . . . . . . . .  COLUMN C                            COLUMN D   COLUMN E
- -------------------------------  ----------------------------------  ---------  ---------
                                 Description of Investment
    Identity of Issue,. . . . .  Including Collateral, Rate of
 Borrower, Lessor or. . . . . .  Interest, Maturity Date,                       Current
     Similar Party. . . . . . .  Par or Maturity Value               Cost        Value
- -------------------------------  ----------------------------------  ---------  ---------

Vanguard Windsor II Fund. . . .  Mutual Fund (13,618 shares)         $ 255,351  $ 389,733
T. Rowe Price Stable Value Fund  GIC Fund (52,375 shares)               52,375     52,375
Vanguard GMA Fund . . . . . . .  Mutual Fund (2,297 shares)             23,453     23,958
The Dial Corporation. . . . . .  Common Stock (5,117 shares)            56,720    106,487
FINOVA Group Inc. . . . . . . .  Common Stock (178 shares)               1,329      8,828
Viad Corp . . . . . . . . . . .  Common Stock (4,811 shares)            54,107     92,911
                                                                     ---------  ---------

   Total. . . . . . . . . . . .  Total assets held for investment
                                 purposes                            $ 443,335  $ 674,292
                                                                     =========  =========           

</TABLE>



<PAGE>
<TABLE>

THE  DIAL  CORPORATION
401(K)  PLAN

SUPPLEMENTAL  SCHEDULE
YEAR  ENDED  DECEMBER  31,  1997

ITEM  27D  -  SCHEDULE  OF  REPORTABLE  TRANSACTIONS
<CAPTION>



<S>                       <C>          <C>         <C>        <C>        <C>         <C>
    COLUMN A . . . . . .  COLUMN B     COLUMN C    COLUMN D   COLUMN G   COLUMN H    COLUMN I
      IDENTITY . . . . .  DESCRIPTION  PURCHASE    SELLING    COST OF    CURRENT
          OF . . . . . .  OF           PRICE       PRICE      ASSET      VALUE OF     NET
       PARTY . . . . . .  ASSET                                          ASSET ON     GAIN
     INVOLVED. . . . . .                                                 TRANSACTION   OR
                                                                           DATE      (LOSS)

SINGLE TRANSACTIONS

Vanguard Windsor II Fund  Mutual fund              $147,055   $ 86,981   $147,055    $60,074

T. Rowe Price
  Stable Value fund       GIC Fund                  167,150    167,150    167,150
                     
SERIES OF TRANSACTIONS

Vanguard Windsor II Fund  Mutual Fund  $ 54,388                 54,388     54,388

Vanguard Windsor II Fund  Mutual Fund               176,639    106,781    176,639     69,858
          
Vanguard GMA Fund. . . .  Mutual Fund     5,422                  5,422      5,422
                     
Vanguard GMA Fund. . . .  Mutual Fund                47,163     46,235     47,163        928
          
T. Rowe Price
  Stable Value fund. . .  GIC Fund       25,908                 25,908     25,908
                 
T. Rowe Price
  Stable Value fund. . .  GIC Fund                  214,365    214,365    214,365
                     
</TABLE>





NOTE:     REPORTABLE TRANSACTIONS ARE THOSE TRANSACTIONS WHICH EITHER SINGULARLY
OR  IN SERIES OF COMBINED PURCHASES AND SALES DURING THE YEAR EXCEEDED 5% OF THE
FAIR  VALUE  OF  THE  PLAN'S  ASSETS  AT  THE  BEGINNING  OF  THE  YEAR.






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