ARTHUR TREACHERS INC /FL/
SC 13D, 2000-05-10
EATING PLACES
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                                         SECURITIES AND EXCHANGE COMMISSION
                                              Washington, D.C. 20549




                                                   SCHEDULE 13D

                                     Under the Securities Exchange Act of 1934


                                              Arthur Treacher's Inc.
                                             -----------------------
                                                 (Name of Issuer)

                                           Common Stock, $.01 par value
                                          -----------------------------
                                           (Title of Class of Securities)

                                                     042901R18
                                                    ----------
                                                   (CUSIP NUMBER)

                                            William Saculla, President
                                              Arthur Treacher's Inc.
                                               7400 Bay Meadows Way
                                            Jacksonville, Florida 32255
                                                  (904) 739 1200
                                                ---------------
                                  (Name, Address and Telephone Number of Person
                              Authorized to Receive Notices and Communications)

                                                    May 1, 2000
                        (Date of Event which Requires Filing of this Statement)


     If the filing  person has  previously  filed a statement on Schedule 13G to
report the acquisition  which is the subject of this Schedule 13D, and is filing
this schedule because of Rule 13d-1(b)(3) or (4), check the following box / /.










<PAGE>




1  NAME OF REPORTING PERSON.  S.S. OR I.R.S. IDENTIFICATION NO. OF PERSON

                                        Ralph Sorrentino S.S. # ###-##-####

2  CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP                  (a) / /
                                                                         --
                                                                     (b) / /
                                                                         --


3  SEC USE ONLY



4  SOURCE OF FUNDS
                                                        PF

     5 CHECK IF  DISCLOSURE OF LEGAL  PROCEEDING  IS REQUIRED  PURSUANT TO ITEMS
2(d) or 2(e) N.A. -----

6  CITIZENSHIP OR PLACE OF ORGANIZATION

                                                   UNITED STATES

   NUMBER                  7.  SOLE VOTING POWER                 5,613,094
                                                              ------------
     OF
   SHARES
BENEFICIALLY               8.  SHARED VOTING POWER                 0
                                                        ------------
   OWNED
     BY
    EACH                   9.  SOLE DISPOSITIVE POWER      5,613,094
                                                        ------------
 REPORTING
  PERSON
   WITH                       10. SHARED DISPOSITIVE POWER          0
                                                            ---------

11   AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING
       PERSON
                                                     5,613,094

12. CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES       /_/

13.  PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

                                                       27.7%

14.  TYPE OF REPORTING PERSON

                                                        IN





<PAGE>




Item 1.  Security and Issuer.
- ------   -------------------

       This Statement of Beneficial Ownership on Schedule 13-D relates to shares
of Common Stock,  $.01 par value per share (the "Shares" or "Common Stock"),  of
Arthur  Treacher's,  Inc.,  a Utah  corporation  (the  "Issuer"),  which has its
principal   executive  offices  located  at  7400  Baymeadows  Way,  Suite  300,
Jacksonville, Florida 32255.

Item 2.  Identity and Background.

         (a) Name: Ralph J. Sorrentino
         (b) Address:  407 Blauvelt Road, Pearl River, New York 10965

     (c) Principal  Occupation:  Chief  Executive  Officer,  President,  Digital
Creative  Development  Corporation,  c/o Burnham Securities Inc., 1325 Avenue of
the Americas, 26th Floor, New York, New York 10019 ("Digital")

         (d) Involvement in certain legal proceedings: Not Applicable.
         (e) Party to a civil proceeding: Not Applicable.
         (f) Citizenship: U.S.

Item 3.  Source of Funds

         Mr. Sorrentino  received options (the "Options") to purchase  5,000,000
shares of Common  Stock at an  exercise  price of $.37 per share  pursuant  to a
Stock  Option  Agreement  between the Issuer and  Sorrentino  dated as of May 1,
2000.  The Options are  exercisable  through  September 30, 2007.  The aggregate
purchase  price for the  5,000,000  shares of Common  Stock is  $1,850,000.  The
Option Agreement was executed in conjunction  with a Consulting  Agreement dated
as of May 1, 2000 amongst the Issuer, Mr.  Sorrentino,  Digital (a subsidiary of
the Issuer) and RJS Consulting Corp.

         Mr.  Sorrentino  has  not  determined  the  source  of  funds  for  the
acquisition  of the Common Stock.  As more fully  described in Item 6, under the
terms of the  Consulting  Agreement,  Digital  agreed to assume and be primarily
liable for up to  $2,500,000 of  indebtedness  incurred by Mr.  Sorrentino  (the
"Assumed Debt") and, upon  consummation of an offering by Digital of a financing
of debt and\or equity securities of a minimum of $20,000,000,  Digital agreed to
loan to Mr. Sorrentino the difference  between  $2,500,000 and the amount of the
Assumed Debt.

Item 4.  Purpose of Transaction

     Mr.  Sorrentino  will  purchase  the Common Stock under the options for the
purpose of investing in the Issuer.  Mr. Sorrentino is not interested in and has
no  plans or  proposals  which  would  result  in the  items  described  in Item
4(a)-(j).

Item 5.  Interest in Securities of the Issuer.
- ------   ------------------------------------



<PAGE>




     (a) Mr.  Sorrentino  beneficially  owns an aggregate of 5,613,094 shares of
Common Stock,  representing  26.7% of the outstanding  shares of Common Stock of
the Issuer.

         (b) Mr.  Sorrentino  will  possess sole power to vote and to dispose or
direct the  disposition  of all 5,000,000  shares of Common Stock  issuable upon
exercise of the Options.

     (c) As of May 1, 2000, the Issuer and Mr. Sorrentino entered into the Stock
Option Agreement described in Item 6.

         (d) No other  person is known to have the right to receive or the power
to direct the receipt of  dividends  from,  or the proceed  from the sale of the
shares of Common Stock disclosed herein.

         (e)      Not applicable.

     Item  6.  Contracts,  Arrangement,  Understandings  or  Relationships  with
Respect             to              Securities             of             ------
- ------------------------------------------------------------------------------
the Issuer.

           Mr.  Sorrentino  received  Options to  purchase  5,000,000  shares of
Common  Stock  pursuant  to a Stock  Option  Agreement  between  the  Issuer and
Sorrentino.  The Option  Agreement was executed in conjunction with a Consulting
Agreement dated as of May 1, 2000 amongst the Issuer, Mr. Sorrentino, Digital (a
subsidiary of the Issuer) and RJS  Consulting  Corp.  The  Consulting  Agreement
provides,  in part, for Mr. Sorrentino,  acting through RJS Consulting Corp., to
serve as Chief Executive Officer and President of Digital. Mr. Sorrentino became
Chief Executive Officer and President of Digital effective May 1, 2000.

         Mr. Sorrentino  received Options to purchase 5,000,000 shares of Common
Stock at an  exercise  price of $.37 per  share  pursuant  to the  Stock  Option
Agreement between the Issuer and Sorrentino. The Options are exercisable through
September 30, 2007.

         The amount of shares  issuable  upon  exercise  of the  Options and the
exercise  price are subject to adjustment  under certain  circumstances.  In the
event  that  Mr.  Sorrentino's  retention  under  the  Consulting  Agreement  is
terminated  by Mr.  Sorrentino  other than for "Good  Reason" (as defined in the
Consulting  Agreement)  or is  terminated by Digital with "Cause" (as defined in
the  Consulting  Agreement)  at any time  prior to  October  1,  2002,  then Mr.
Sorrentino  shall  forfeit that number of Options (to the extent not  previously
exercised)  equal to the product of 100,000  times the number of months  between
the date of termination and October 1, 2002. Grounds for termination for "Cause"
by Digital and "Good Reason" by Mr. Sorrentino, include, but are not limited to,
a breach  by the  defaulting  party  of the  material  terms  of the  Consulting
Agreement which is not cured within 30 days notice by the non-defaulting party.
          In the event  that Mr.  Sorrentino's  retention  under the  Consulting
Agreement is  terminated by Mr.  Sorrentino  for Good Reason or is terminated by
Digital without "Cause" then Mr. Sorrentino may exercise all outstanding Options
at an exercise price of $.01 per share. At any


<PAGE>




time after Digital terminates Mr.  Sorrentino's  employment other than for Cause
and at any time after Mr. Sorrentino  terminates his employment for Good Reason,
Mr.  Sorrentino  may  require  Digital to  repurchase  any  Options  held by Mr.
Sorrentino which are not subject to forfeiture and any Shares  previously issued
to Mr.  Sorrentino  upon exercise of any Options,  upon written notice (the "Put
Notice") to Digital of Mr.  Sorrentino's  election to require  Digital to effect
such repurchase.  The purchase price (the "Purchase Price") for each such Option
and each such  Share  shall be the  greater of (x) the  average  of the  closing
prices of a board lot of Shares traded on Digital's  principal  listed  exchange
for the thirty (30) trading days immediately  preceding the purchase date or (y)
the closing price of Shares on such exchange on the date of the Put Notice.  The
payment of the Purchase Price shall be effected as follo

   (i)    If  25% of the average cash balances held by
                      Digital over 90 days.
("Available  Cash") is in excess of the amount of the  Purchase  Price,  Digital
shall pay the entire Purchase Price in cash;

         (ii) If Digital has less Available Cash than the Purchase Price,  then,
if Mr.  Sorrentino  is legally  able  publicly  to sell such  Options or Shares,
Digital shall  cooperate  with Mr.  Sorrentino in effecting such sale and pay to
Mr. Sorrentino the difference between (a) the average of the closing prices of a
board lot of Shares traded on Digital's principal listed exchange for the thirty
(30) trading days  immediately  preceding  the date of sale and (b) the price at
which Mr.  Sorrentino  was able to effect  such sale.  The payment by Digital of
such difference shall be made in cash, to the extent of Available Cash, plus the
balance in the form of either, at Mr.  Sorrentino's  election,  (x) a Promissory
Note with a term of 30 months bearing  interest at the prime rate plus 300 basis
points and otherwise in form and substance satisfactory to Mr. Sorrentino or (y)
additional  Shares  or (c)  any  combination  of  such  a  Promissory  Note  and
additional Shares.

                   Under the terms of the Consulting  Agreement,  Digital agreed
to assume and be primarily liable for and shall indemnify Mr. Sorrentino against
up to  $2,500,000  of  indebtedness  incurred  by Mr.  Sorrentino  for any legal
purpose.  Upon  consummation  of an offering  by Digital of a financing  of debt
and\or  equity  of a  minimum  of  $20,000,000,  Digital  agreed  to loan to Mr.
Sorrentino the  difference  between  $2,500,000 and the aggregate  amount of the
Assumed Debt (the  "Loan").  The Loan shall be  evidenced  by a promissory  note
bearing  interest  at 6% per  annum  in form  satisfactory  to  Digital  and Mr.
Sorrentino  with a maturity date of October 1, 2002(the  "Maturity  Date").  The
Loan shall be secured by a first priority  security  interest in the Options and
any Shares issued upon exercise of the Options which, at a valuation of $.50 per
share,  secures  performance  by Mr.  Sorrentino  of his  obligations  under the
Consulting  Agreement through the Maturity Date. Upon the issuance of any shares
of Common Stock upon exercise of any Options,  Mr.  Sorrentino shall deliver the
stock  certificates  representing such shares to Digital to be held as security.
Upon the  issuance of any shares of Common  Stock upon  exercise of the Options,
the shares  will be  deposited  as pledged  securities  in favor of Digital in a
brokerage  account  subject to a  customary  account  control  agreement.  Under
certain  circumstances,  the Loan and the  Assumed  Debt  shall be  forgiven  by
Digital.



<PAGE>




         Mr.  Sorrentino had previously  become the beneficial  owner of 613,094
shares of Common Stock of the Issuer pursuant to certain convertible  promissory
notes and warrants  issued in October 1999 and February  2000.  In October 1999,
Mr.  Sorrentino  loaned the Issuer $50,000 under the terms of a promissory  note
bearing interest at the rate of 12% per annum, which not is due in October 2000.
The promissory note, including all accrued interest thereon, is convertible into
shares of common stock at the rate of $.21 per share or 238,095 shares of Common
Stock for the principal amount of the note. In  consideration  for the loan, Mr.
Sorrentino  also received a warrant to purchase 83,333 share of Common Stock for
$.30 per share through October 21, 2004.

            In February 2000, Mr. Sorrentino loaned the Issuer $50,000 under the
terms of a promissory note bearing interest at the rate of 12% per annum,  which
note is due in  February  2001.  The  promissory  note,  including  all  accrued
interest thereon, is convertible into shares of common stock at the rate of $.24
per share or  208,333  shares of Common  Stock for the  principal  amount of the
note. In consideration  for the loan, Mr.  Sorrentino also received a warrant to
purchase  83,333  share of Common Stock for $.30 per share  through  February 5,
2005.

         Item 7.  Material to be filed as Exhibits.
         ------   --------------------------------

     1. Stock  Option  Agreement  dated as of May 1, 2000 between the Issuer and
Mr. Sorrentino.

     2. Executive Consulting Agreement dated as of May 1, 2000 among the Issuer,
Mr. Sorrentino, Digital and RJS Consulting Corp.

                                    SIGNATURE

                After  reasonable  inquiry and to the best of our  knowledge and
belief, the undersigned certify that the information set forth in this statement
is true, complete and correct.

         Date: May 5, 2000



                                                  /s/Ralph J. Sorrentino
                                                     Ralph J. Sorrentino





                                                         6

<PAGE>






                                   EXHIBIT 1
                                                           EXHIBIT A TO
                                                           EXECUTIVE CONSULTING
                                                           AGREEMENT


                                              STOCK OPTION AGREEMENT



     STOCK OPTION  AGREEMENT (this  "Agreement")  effective as of the 1st day of
May, 2000 between ARTHUR  TREACHER'S  INC., a Utah  corporation  with offices at
7400 Baymeadows Way, Suite 300, Jacksonville, Florida 32255 (the "Corporation"),
and RALPH J. SORRENTINO (the  "Optionee")  residing at 407 Blauvelt Road,  Pearl
River, New York 10965

                                                    W I T N E S S E T H:
                                                    - - - - - - - - - -


     WHEREAS,   an  affiliate  of  the  Optionee  is  executing  and  delivering
contemporaneously  with this  Agreement an Executive  Consulting  Agreement (the
"Consulting  Agreement") which provides for, among other things, the requirement
that the  Corporation  issue to the Optionee  stock options to acquire shares of
the  Corporation's  common stock, par value $.37 per share (the "Common Stock");
and

     WHEREAS,  the Optionee is executing and delivering the Consulting Agreement
for the purpose of confirming  his  intention,  as the sole  stockholder of such
affiliate, to cause such affiliate to perform the Consulting Agreement; and

     WHEREAS,  the parties  desire to set forth the terms and  conditions of the
stock options in this Agreement;

     NOW, THEREFORE, in consideration of the mutual representations, warranties,
covenants and agreements set forth herein, the parties hereby agree as follows:


                                                         ARTICLE I
                                                      GRANT OF OPTIONS


                           Section 1.1      Grant of Option

     On and as of the date hereof,  the  Corporation  irrevocably  grants to the
Optionee  stock  options to purchase  5,000,000  shares of the Common Stock (any
such shares,  the "Shares")  upon the terms and conditions set forth herein (the
"Options").


                                                         1

<PAGE>




                           Section 1.2      Exercise Price

     Subject  only to the terms of Section 2.3 of this  Agreement,  the exercise
price shall be $.37 per Share without  commission or other charge (the "Exercise
Price").  The Special  Exercise Price described in Section 2.3 of this Agreement
shall be $.01 without commission or other charge.

                       Section 1.3 Adjustments in Options

     In the event of a stock split,  stock  dividend,  combination  of shares or
similar  event or in the event  that the  outstanding  shares  of  Common  Stock
subject to the Options are,  from time to time,  changed into or exchanged for a
different  number or kind of shares of Common Stock or other  securities  of the
Corporation   by   reason   of  a   merger,   consolidation,   recapitalization,
reclassification,  or otherwise,  the Corporation  shall make an appropriate and
equitable  adjustment in the number and kind of shares or other consideration as
to  which  the  Options,   or  portions  thereof  then  unexercised,   shall  be
exercisable.


                                                         ARTICLE II
                                                  PERIOD OF EXERCISABILITY


                           Section 2.1      Exercisability

     The Options are fully vested immediately upon the execution and delivery of
this Agreement,  subject only to the forfeiture  provisions set forth in Section
2.2 of this Agreement.  The Options shall remain exercisable until 5:00 p.m. New
York City time on September 30, 2007 (the "Expiration Date").

                        Section 2.2 Forfeiture of Options

     In the event the retention of RJS Consulting Corp. (the "Executive")  under
the  Consulting  Agreement is  terminated  by the Executive for any reason other
than Good Reason (as such term is defined in the Consulting Agreement) or by the
Corporation  for Cause (as such term is defined in the Consulting  Agreement) at
any time prior to October 1, 2002,  then the Optionee  shall forfeit that number
of Options  (to the extent not  previously  exercised)  equal to the  product of
100,000 times the number of months between the Date of Termination (as such term
is defined in the Consulting  Agreement) and October 1, 2002. Any such forfeited
Options shall be deemed null and void.

                           Section 2.3      Special Exercises

     (a) Notwithstanding any other provision of this Agreement, in the event the
retention of the Executive  under the Consulting  Agreement is terminated by the
Executive for Good Reason,  or is terminated by the  Corporation  without Cause,
the Optionee

                                                         2

<PAGE>




may exercise all  outstanding  Options at any time before the Expiration Date at
the Special Exercise Price set forth in Section 1.2 of this Agreement.

     (b) Notwithstanding any other provision of this Agreement, in the event the
retention of the  Executive  under the  Consulting  Agreement is  terminated  by
reason of the death or  Disability  (as such term is defined  in the  Consulting
Agreement) of the Optionee,  the Options  shall remain  exercisable  through the
Expiration Date at the Exercise Price.


                                                        ARTICLE III
                                                     EXERCISE OF OPTION

                    Section 3.1 Persons Eligible to Exercise

                           During the Optionee's lifetime, only the Optionee may
exercise the Options.
After  the  death or  Disability  (as such  term is  defined  in the  Consulting
Agreement) of the Optionee and prior to the close of business on the  Expiration
Date,  the Options may be exercised by the Optionee's  personal  representative,
conservator,  or by any person  empowered to do so under the Optionee's  will or
under the then applicable laws of descent and  distribution.  The party entitled
to exercise the Options shall be referred to herein as the "Exercising Party."

                           Section 3.2      Partial Exercise

     The Options or any exercisable portion thereof may be exercised in whole or
in part at any time prior to the close of business on the Expiration Date.

                           Section 3.3      Manner of Exercise

     The Options may be exercised solely by delivering to the Corporation all of
the following prior to the close of business on the Expiration Date:

     (a) Notice in writing signed by the Exercising Party, stating the number of
Shares with respect to which the Options are exercised;

     (b) Full payment (in cash,  by check or by a  combination  thereof) for the
Shares with respect to which such Options or portion  thereof is  exercised,  at
either the Exercise Price or the Special Exercise Price, whichever applies;

     (c) In the event that the Exercising Party is not the Optionee, appropriate
proof,  in the  reasonable  judgment  of the  Corporation,  of the right of such
person to exercise the Options; and

     (d) The Corporation  covenants to provide to the Optionee,  upon Optionee's
or Optionee's  representative's  request,  a loan to enable Optionee to exercise
the Options hereunder. Any such loan shall have a term of ten (10) business days
and shall be interest-free.

                                                         3

<PAGE>




                           Section 3.4      Shares to be Issued

     The Shares  deliverable  upon the exercise of the  Options,  or any portion
thereof,  shall be fully paid and nonassessable.  Promptly after proper exercise
of the Options or any portion  thereof,  the  Corporation  shall  deliver to the
Optionee one or more stock  certificates  for the  appropriate  number of Shares
issued in connection with such exercise.  The Corporation  shall not deduct from
or withhold any Shares issuable pursuant hereto on account of any Federal, State
or local income or other taxes.

                      Section 3.5 No Rights as Stockholder

     Neither the Optionee nor any Exercising Party shall be a stockholder of the
Corporation as to any Shares covered by the Options prior to the exercise of the
Options.


                                                         ARTICLE IV
                                                    REGISTRATION RIGHTS

                      Section 4 Registration of Securities

     (a) If,  at any  time  the  Corporation  proposes  to  register  any of its
securities under the Securities Act of 1933, as amended (the  "Securities  Act")
other  than in  connection  with a  merger  or  pursuant  to Form  S-8 or  other
comparable form, it will give written notice by registered mail, at least thirty
(30) days prior to the filing of any such registration statement,  pre-effective
or  post-effective  amendment  thereto (the  "Registration  Statement"),  to the
Optionee of its  intention  to do so. If the Optionee  notifies the  Corporation
within  twenty  (20) days  after  receipt  of any such  notice of his  desire to
include the Shares purchased pursuant to this Agreement and owned by him in such
proposed Registration  Statement,  the Corporation shall afford the Optionee the
opportunity to have all or any of his shares  registered under such Registration
Statement.  However,  there  can  be no  assurance  that  the  Corporation  will
effectuate any public offering of its securities.

     If the managing underwriter in such underwritten  offering shall advise the
Corporation that it declines to include a portion or all of the Shares requested
by the Optionee or its Permitted Assignee  (collectively,  the "Holders") in the
Registration  Statement,  then (i)  registration  of all of the  Shares  sold in
connection with the Offering shall be excluded from such Registration  Statement
on the condition that all securities to be registered by other selling  security
holders,  if any, are also excluded and (ii)  registration  of a portion of such
Shares shall be excluded if such portion is allocated among the Optionee and any
other  selling  security  holders in  proportion  to the  respective  numbers of
securities  to be  registered  by each such  Holder and other  selling  security
holder.  In such event the Corporation  shall give the Optionee prompt notice of
the number of Shares excluded.

     Notwithstanding  the provisions of this Section 4(a), the Corporation shall
have the right at any time after it shall have given written notice  pursuant to
this Section  (irrespective  of whether a written  request for  inclusion of the
Shares shall have been made) to

                                                         4

<PAGE>




elect not to file any such proposed registration  statement,  or to withdraw the
same after the filing but prior to the effective date thereof.


     (b) In the case of each registration  effected by the Corporation  pursuant
to  Section  4(a),  the  Corporation  will keep the  Optionee  or its  Permitted
Assignee advised in writing as to the initiation of each  registration and as to
the completion  thereof. As used in this Agreement,  "Permitted  Assignee" shall
mean an "affiliate" of the Optionee as defined in Rule 144 of the Securities Act
or  any  other  transferee  pursuant  to a  transfer  made  in  compliance  with
applicable state and federal  securities  laws. At its expense,  the Corporation
will:

                           (i)      Keep  such  registration   effective  for  a
                                    period of 9 months or until the  Optionee or
                                    his  Permitted  Assignee has  completed  the
                                    distribution  described in the  Registration
                                    Statement relating thereto, whichever occurs
                                    later.

                           (ii)     Furnish  such  number  of  prospectuses  and
                                    other  documents  incident  thereto  as  the
                                    Optionee or its Permitted Assignee from time
                                    to time may reasonably request.

                       (c)      Indemnification will be furnished as follows:

     (i) The Corporation will indemnify the Optionee and any Permitted Assignees
whose  Shares  are  included  in any  registration  when  registration  has been
effected  pursuant to  paragraph  (a),  and each  underwriter,  if any, and each
person who controls any underwriter  within the meaning of the Securities Act or
the Securities Exchange Act of 1934, as amended (the "Exchange Act") against all
claims,  losses, damages and liabilities (or actions in respect thereof) arising
out of or based on any untrue  statement  (or  alleged  untrue  statement)  of a
material fact contained in any registration  statement or prospectus incident to
any such  registration  or based on any omission (or alleged  omission) to state
therein a material fact  required to be stated  therein or necessary to make the
statements therein not misleading,  provided that the Corporation will be not be
liable  in any  such  case to the  extent  that any such  claim,  loss,  damage,
liability  or  expense  arises  out of or is based on any  untrue  statement  or
omission based upon information  furnished to the Corporation by the Optionee or
a Permitted  Assignee whose Shares are included in such  registration  or by any
underwriter specifically for use herein.

                           (ii)     The  Optionee  and each  Permitted  Assignee
                                    will, if Shares held by them are included in
                                    the securities as to which such registration
                                    is    being    effected,    indemnify    the
                                    Corporation,  each  of  its  directors,  and
                                    officers  and counsel and each  underwriter,
                                    if any, of the

                                                         5

<PAGE>




                                    Corporation's   securities  covered  by  the
                                    Registration  Statement,   each  person  who
                                    controls the Corporation or such underwriter
                                    within the meaning of the  Exchange  Act and
                                    the   Securities   Act  and  the  rules  and
                                    regulations    thereunder,     each    other
                                    stockholder     participating     in    such
                                    distribution   and  each  of  his  officers,
                                    directors  and  partners,  and  each  person
                                    controlling such other stockholder,  against
                                    all claims,  losses, damages and liabilities
                                    (or actions in respect  thereto) arising out
                                    of or  based  on any  untrue  statement  (or
                                    alleged untrue statement) of a material fact
                                    contained    in   any   such    registration
                                    statement,  prospectus,  or any omission (or
                                    alleged   omission)   to  state   therein  a
                                    material fact required to be stated  therein
                                    in order to make the statements  therein not
                                    misleading  in each case to the extent,  but
                                    only  to  the   extent,   that  such  untrue
                                    statement (or alleged  untrue  statement) or
                                    omission  (or alleged  omission)  is made in
                                    such   document  in  reliance  upon  and  in
                                    conformity with information furnished to the
                                    Corporation   by  the   Optionee   and  each
                                    Permitted     Assignee,     including    the
                                    information  set  forth  in this  Agreement;
                                    provided,  however,  that the obligations of
                                    the  Optionee  and each  Permitted  Assignee
                                    hereunder  shall  be  limited  to an  amount
                                    equal  to  the  proceeds  received  by  such
                                    holder or each  Permitted  Assignee,  as the
                                    case   may  be,   of   securities   sold  as
                                    contemplated herein.

     (iii) Each party  entitled to  indemnification  under this  agreement  (the
"Indemnified  Party")  shall  give  notice  to the  party  required  to  provide
indemnification (the "Indemnifying Party") promptly after such Indemnified Party
has actual knowledge of any claim as to which indemnity may be sought, and shall
permit the  Indemnifying  Party to assume  the  defense of any such claim or any
litigation  resulting  therefrom,  provided  that  counsel for the  Indemnifying
Party,  who shall conduct the defense of such claim or any litigation  resulting
therefrom,  shall be approved by the Indemnified Party (whose approval shall not
be unreasonably  withheld),  and the  Indemnified  Party may participate in such
defense at such party's  expense,  and provided  further that the failure of any
Indemnified  Party to give  notice as  provided  herein  shall not  relieve  the
Indemnifying  Party of its obligations under Section 4 hereof.  Each Indemnified
Party shall furnish such  information  regarding itself or the claim in question
as an  Indemnifying  Party may  reasonably  request in  writing  and as shall be
reasonably  required  in  connection  with the  defense  of such  claim  and any
litigation resulting therefrom.

     (d)  The  Optionee  shall  furnish  to  the  Corporation  such  information
regarding the Optionee and any information  relating to the  registration of any
of the

                                                         6

<PAGE>




Corporation's  securities  proposed  by  the  Optionee  as the  Corporation  may
reasonably request in writing and as shall be reasonably  required in connection
with any registration.

     (e) The rights granted pursuant to this Section 4 will expire if the Shares
issued upon  exercise of the Options are available for sale under Rule 144(k) of
the Securities Act in the opinion of counsel to the Corporation.


                                                     ARTICLE V
                                                       MISCELLANEOUS

                        Section 5.1 Options Transferable

     The  Optionee's  rights under this Agreement may be transferred or assigned
in the discretion of the Optionee,  including, without limitation, by will or by
the applicable laws of descent and distribution and in connection with brokerage
accounts  held by the  Optionee.  Neither the Options nor any  interest or right
therein or part thereof shall be liable for the debts,  contracts or engagements
of the Optionee or his legal  successors or shall be subject to  disposition  by
transfer, alienation, anticipation, pledge, encumbrance, assignment or any other
means,  whether  such  disposition  be  voluntary  or  involuntary  or  occur by
operation of law by judgement, levy, attachment,  garnishment or any other legal
or equitable proceedings (including  bankruptcy),  and any attempted disposition
thereof shall be null and void and of no effect. All of the terms and provisions
of this  Agreement  shall be binding  on, and shall inure to the benefit of, the
respective legal successors and assigns of the parties.

                        Section 5.2 Shares to be Reserved

     The  Corporation  shall at all times during the term of the Options reserve
and keep  available  such number of shares of Common Stock as will be sufficient
to satisfy the requirements of this Agreement.

                           Section 5.3      Arbitration

     Any controversy or claim arising out of or relating to this Agreement,  the
breach thereof, or any other aspect of the relationship  between the parties, or
relating  to  the  scope  of  this  arbitration  provision,   shall  be  settled
exclusively by private arbitration before JAMS Endispute, New York, New York (or
any  successor  thereto) or, if such entity is no longer  operating,  such other
dispute  resolution agency as may be acceptable to the Company and the Optionee.
The arbitration of such issues, including the determination of the amount of any
damages  suffered by either  party  hereto by reason of the acts or omissions of
the other,  shall be to the  exclusion  of any court of law. The decision of the
arbitrators or a majority of them shall be final and binding on both parties and
their respective heirs, executors, administrators, successors and assigns. There
shall be three  arbitrators,  one to be chosen  directly  by each  party and the
third  arbitrator to be selected  jointly by the Company and the Optionee from a
list of arbitrators  provided by JAMS Endispute or such other dispute resolution
agency.  In all events the  arbitrators  so chosen shall be  experienced  in the
valuations and business operations of closely-held

                                                         7

<PAGE>




business which complete and initial public offering of equity  securities  under
the  Securities  Act of 1933,  as amended.  Each party shall pay the fees of the
arbitrator  selected  by him and of his own  attorneys  and the  expenses of his
witnesses and all other expenses  connected with the  presentation  of his case.
All  other  costs  of the  arbitration,  including  the  cost of the  record  or
transcripts  thereof, if any,  administrative fees, and all other fees and costs
shall be borne equally by the parties.

                           Section 5.4      Entire Agreement

     This Agreement  supersedes and cancels any and all prior agreements between
the parties hereto,  express or implied,  relating to the subject matter hereof.
This Agreement,  together with the Consulting  Agreement,  sets forth the entire
agreement between the parties hereto. It may not be changed,  altered,  modified
or amended except in a writing signed by both parties.

                           Section 5.5      Non-Waiver

     The  failure  or  refusal  of  either  party  to  insist  upon  the  strict
performance  of any provision of this  Agreement or to exercise any right in any
one or more  instances  or  circumstances  shall not be construed as a waiver or
relinquishment  of such provision or right, nor shall such failure or refusal be
deemed a custom or practice contrary to such provision or right.

                           Section 5.6      Non-Assignment

     The Optionee  shall have no right to delegate any of the duties  created by
this  Agreement,  and any  delegation or attempted  delegation of the Optionee's
duties,  shall be null and void. In all other respects,  this Agreement shall be
binding  upon and shall  inure to the  benefit of the  parties  hereto and their
respective heirs, beneficiaries, personal representatives, successors, permitted
assigns, officers and directors.

                           Section 5.7      Severability

     If any  paragraph,  term or  provision of this  Agreement  shall be held or
determined to be unenforceable, the balance of this Agreement shall nevertheless
continue in full force and effect  unaffected by such holding or  determination.
In addition, in any such event, the parties agree that it is their intention and
agreement that any such paragraph, term or provision which is held or determined
to be unenforceable as written, shall nonetheless be enforced and binding to the
fullest extent permitted by law as though such paragraph,  term or provision has
been written in such a manner and to such an extent as to be  enforceable  under
the  circumstances.  Without  limitation of the  foregoing,  with respect to any
restrictive  covenant  contained  herein,  if it is  determined  that  any  such
provision  is  excessive  as to  duration  or  scope,  it is  intended  that  it
nonetheless be enforced for such shorter duration or with such narrower scope as
will render it enforceable.

                           Section 5.8      Notices


                                                         8

<PAGE>




     All  notices  hereunder  shall  be in  writing.  Notices  may be  delivered
personally,  or by mail,  postage  prepaid,  to the respective  addresses  noted
above.

                           Section 5.9      Governing Law

     This  Agreement  shall be governed in all respects by the laws of the State
of New York without regard to principles of conflicts of laws.

                           Section 5.10     Captions and Titles

     Captions and titles have been used in this Agreement only for  convenience,
and in no way define,  limit or describe  the meaning of this  Agreement  or any
part thereof.

     IN WITNESS  WHEREOF,  this Agreement has been executed and delivered by the
parties hereto on the date first set forth above.

                                                    ARTHUR TREACHER'S INC.


                                                    By:/s/Bruce Galloway
                                                    Name: Bruce Galloway
                                                    Title: Chairman



         AGREED AND ACCEPTED BY:



         /s/Ralph J. Sorrentino
         Ralph J. Sorrentino





                                                         9






                                                     EXHIBIT 2


                                               EXECUTIVE CONSULTING AGREEMENT



     EXECUTIVE CONSULTING AGREEMENT (this "Agreement") made as of the 1ST day of
May,  2000,  by  and  among  DIGITAL  CREATIVE  DEVELOPMENT  CORP.,  a New  York
corporation  with its principal place of business  located at 1325 Avenue of the
Americas,  New York, New York 10019 (the "Company"),  ARTHUR  TREACHER'S INC., a
Utah corporation with its principal place of business located at 7400 Baymeadows
Way, Suite 300, Jacksonville, Florida 32255 ("Treachers"), RJS CONSULTING CORP.,
a Delaware  corporation  (Executive")  with offices at 407 Blauvelt Road,  Pearl
River, New York 10965, and for the limited purposes  described herein,  Ralph J.
Sorrentino,  residing at 407 Blauvelt Road,  Pearl River, New York 10965 ("RJS")
(for  convenience of reference  only, this Agreement shall refer to Executive in
the masculine  gender,  but such reference shall not imply that any person other
than Ralph J. Sorrentino Inc. is a party as Executive hereto).


                                                    W I T N E S S E T H:
                                                    - - - - - - - - - -


     WHEREAS,   Executive  has  been  providing  services  to  Treacher's  since
December, 1999; and

     WHEREAS, the Company is a subsidiary of Treacher's; and

     WHEREAS, the Company desires to engage for itself the experience, abilities
and service of  Executive  in  principal  executive  capacities,  and  Executive
desires to be so engaged, upon the terms and conditions specified herein; and

     WHEREAS,  RJS, as the sole stockholder of Executive,  is willing to confirm
his agreement to cause Executive to perform this Agreement;

     NOW, THEREFORE,  in consideration of the premises and the mutual covenants,
terms and  conditions  hereinafter  set forth,  and for other good and  valuable
consideration, receipt of which is specifically acknowledged, the parties hereto
hereby agree as follows:

                           1.       Retention

     The Company hereby  retains  Executive,  and Executive  hereby accepts such
retention from the Company, to serve, as Executive Consultant,  as the President
and Chief Executive  Officer of the Company in accordance with the terms of this
Agreement.  Pending the Executive  Transition Date, as defined below,  Executive
shall not be identified as an officer of the

                                                         1

<PAGE>




Company in any public announcements.  The term "Executive Transition Date" means
the earlier of (i) July 1, 2000 or (ii) the date on which Executive notifies the
Company that he no longer holds the position of  Executive  Vice  President  and
Chief Financial Officer of Liberty Digital, Inc.

                           2.       Executive's Duties

     (a) The Company  hereby agrees to retain  Executive,  and Executive  agrees
faithfully  and to the best of his ability,  in the  position of  President  and
Chief Executive  Officer,  to have general and active management and supervision
of the  business of the Company and to  discharge  the duties of said office and
perform  such other  duties and  services of an  executive,  administrative  and
managerial  nature as shall be specified and designated from time to time by the
Board of Directors of the Company in connection with the business and activities
of the Company;  provided  that the Company  acknowledges  that, as described in
Section  8(c)(ii) of this Agreement,  the assignment of any duties  inconsistent
with Executive's positions, duties, responsibilities and status with the Company
or a change in Executive's  reporting  responsibilities,  titles or offices will
constitute  a  constructive  termination  providing  Executive  with the  rights
described in such Section 8(c)(ii) and elsewhere in this Agreement.

     (b)  Commencing  on the Executive  Termination  Date,  Executive  agrees to
devote his best efforts,  energy and skill, and in no event less than a majority
of his time during regular  business hours, to the performance of such services;
provided, however, that the Company acknowledges that Executive may from time to
time engage in consulting  and related  activities for other  entities.  Without
limiting the  foregoing,  Executive  shall be permitted to serve as a consultant
with and to (i) Liberty  Digital,  Inc.,  (ii)  Heavy.Com,  Inc. and (iii) Heavy
Industry,  Inc., their respective  successors and assigns.  Notwithstanding  the
foregoing,  Executive  shall  not,  without  the prior  written  consent  of the
Chairman of the  Company  (the  "Chairman"),  serve as  consultant  to any other
entity or person if such entity or person is engaged in Competitive  Activities.
As used herein, the term "Competitive  Activities" means activities and business
operations that are competitive  with any business  operations then conducted or
definitively  proposed to be conducted by the Company within the same geographic
market  as that in which  the  business  of the  Company  is or is  definitively
proposed to be conducted. The parties acknowledge that, in reviewing any request
for consent  hereunder,  the Company shall cause the Chairman to consult in good
faith  with  Executive  mindful  that  Executive's  consulting  activities  with
competitors  may benefit  the  Company  through  strategic  investment  or other
business  opportunities  and that Executive's  analysis thereof will be accorded
significant weight.

     (c)  Executive  agrees to observe and comply  with all rules,  regulations,
policies and practices adopted by the Company, either orally or in writing, both
as they now exist and as they may be adopted or modified from time to time.

                           3.       Term

     Executive's employment and the term of this Agreement shall be for a period
of thirty (30) months  commencing on April 1, 2000 and ending on October 1, 2002
(the "Initial  Term") and shall  automatically  extend for  additional  one-year
periods  (each,  an "Extended  Term")  unless either party gives the other party
notice (the "Non-Renewal Notice"), not fewer

                                                         2

<PAGE>




than 180 days prior to the end of the then current term, that the Agreement will
not be so extended.

                           4.       Compensation

     (a) Fee. Upon the execution and delivery of this Agreement, the --- Company
shall pay to Executive the sum of $15,000  (representing  a $7,500 per month fee
owing for  February,  2000 and March,  2000) and the sum of  $20,000  for April,
2000.  The  Company  shall pay to  Executive  a base annual fee in the amount of
$250,000  payable on the first day of each month in  installments of $20,000 per
month except that the installment due on each of March 1, 2001 and March 1, 2002
shall be $30,000 and the  installment due on September 1, 2002 shall be $25,000.
The parties shall negotiate in good faith for a fee for any Extended Term but in
no event  shall  any such fee be less  than  120% of the fee in  effect  for the
twelve-month  period immediately  preceding such Extended Term. All amounts paid
to Executive under this Agreement shall be paid without  withholding for income,
social security or other taxes of any kind.

     (b)  Bonus.  The  Company  shall  pay  Executive  at the end of each  -----
calendar  year and at the end of the Initial Term and any Extended  Term a bonus
in such form and  amount as the Board of  Directors  of the  Company  shall deem
appropriate.

     (c)  Car  Allowance.  During  the  Initial  Term  and  any  Extended  Term,
- -------------  the Company  shall  provide to  Executive a car  allowance  in an
amount not to exceed $750 per month.

     (d)  Life  Insurance.  During  the  Initial  Term  and any  Extended  Term,
- --------------  the Company  shall  cause to be issued a key man life  insurance
policy on RJS in the amount of $3,000,000,  the premiums for which shall be paid
by the Company.  The  beneficiaries  of such life insurance shall be the Company
(to the extent of  $2,500,000)  and a beneficiary  to be designated by Executive
(as the same may be  changed  by  Executive  from time to time) to the extent of
$500,000.  Such policy shall include a customary  waiver of premium in the event
of Executive's Disability.

     5.   Equity   Participation.   Simultaneously   with  the   execution   and
- -------------------- delivery of this Agreement,  Treacher's and Executive shall
execute and deliver the Stock Option  Agreement (the "Option  Agreement") in the
form  attached  hereto as  Exhibit A  providing  for the grant to  Executive  of
options to acquire Five Million  (5,000,000)  shares of Treacher's  common stock
(the  "Shares"),  at an exercise price of $.37 per share,  with such vesting and
other terms as are set forth in such Option Agreement.

     6.   Assumption   of   Indebtedness;   Loan.   (a)  Upon  the   request  of
- --------------------------------  Executive from time to time, the Company shall
assume and be primarily liable for and shall indemnify  Executive  against up to
$2,500,000  of  indebtedness  incurred by Executive  for any legal  purpose (the
"Assumed  Debt").  The Company shall promptly execute and deliver such documents
and  instruments  as  Executive  may deem  reasonably  necessary  to effect such
assumption.  Upon consummation of a Qualified  Financing,  as defined below, the
Company shall

                                                         3

<PAGE>




promptly  loan  to  Executive  in cash  (the  "Loan")  an  amount  equal  to the
difference  between $2,500,000 and the aggregate amount of the Assumed Debt. The
Loan,  which shall be non- recourse to  Executive,  shall be evidenced by a Note
bearing  interest  at 6% per  annum  in form  satisfactory  to the  Company  and
Executive  with a maturity  date for the payment of  principal  and  interest of
October 1, 2002 (the  "Maturity  Date").  The Loan and the Assumed Debt shall be
secured by a first  priority  security  interest  in that  number of Options and
Shares  issued upon  exercise of the Options  which,  at a valuation of $.50 per
share, secures the aggregate outstanding amount of the Loan and Assumed Debt, to
secure  performance by Executive of his obligations under this Agreement through
the Maturity  Date. As used herein,  the term  "Qualified  Financing"  means any
transaction or series of related  transactions by which the Company obtains cash
of at least $20,000,000  through the issuance of debt, equity or any combination
of debt and equity.

     (b) Upon the issuance of any Shares upon exercise of any Options, Executive
shall open a brokerage  account at a  broker-dealer  selected by  Executive  and
reasonably  satisfactory  to the Company (the "Account") and deposit the pledged
Shares into the Account to be held as security,  as described  herein,  provided
that, subject to such security  interest,  Executive may utilize such Shares for
margin  or  other  investment   activity  to  the  extent   acceptable  to  such
broker-dealer.  Executive  agrees to execute  and  deliver  an  account  control
agreement  with such  broker-dealer  in form  satisfactory  to the  Company  and
Executive  and such other  documents as  reasonably  requested by the Company to
cause the Shares to be sold in the event amounts under the Loan and Assumed Debt
are required to be repaid by Executive  and  Executive  has failed to repay such
amounts.

     (c) Notwithstanding the foregoing,  the Company expressly acknowledges that
if Executive's performance under this Agreement has not given rise to a right of
termination for Cause, as defined herein, the Company shall on the Maturity Date
forgive all amounts  (including  interest)  owing under the Loan and the Assumed
Debt if (i) the closing  price of the Shares on the Company's  principal  listed
exchange on the Maturity Date is not


                                                         4

<PAGE>




         less than $12.50 per share or (ii) the average of the closing prices of
a board lot of Shares traded on the Company's  principal listed exchange for the
sixty (60) trading days immediately preceding the Maturity Date is not less than
12.50 per share.  The Company  further  acknowledges  that Executive is entering
into this Agreement in reliance on the foregoing undertaking of the Company. The
Company acknowledges that if Executive's performance during the Initial Term has
been satisfactory and the price of the Shares has performed generally consistent
with the  performance of the market,  then the Board of Directors of the Company
may in its discretion forgive all amounts  (including  interest) owing under the
Loan and the Assumed  Debt  notwithstanding  that the  foregoing  formula is not
satisfied by reason of, by way of illustration, aberrational swings in the price
of the Shares during such sixty (60) day period.

     7.  Put  Right.  At any  time  after  the  Company  terminates  Executive's
- ---------  employment  other  than for  Cause  and at any time  after  Executive
terminates his employment for Good Reason,  Executive may require the Company to
repurchase any Options held by Executive which are not subject to forfeiture, as
provided  for in the  Option  Agreement,  and any  Shares  previously  issued to
Executive  upon exercise of any Options,  upon five (5) days written notice (the
"Put Notice") to the Company of  Executive's  election to require the Company to
effect such repurchase.  The purchase price (the "Purchase Price") for each such
Option  and each such  Share  shall be the  greater  of (x) the  average  of the
closing prices of a board lot of Shares traded on the Company's principal listed
exchange  for the thirty (30) trading days  immediately  preceding  the purchase
date or (y) the closing  price of Shares on such exchange on the date of the Put
Notice. The payment of the Purchase Price shall be effected as follows:

     (i) If the Company has Available  Cash, as defined below,  in excess of the
amount of the Purchase Price, the Company shall pay the entire Purchase Price in
cash;

                           (ii) If the Company has  Available  Cash in an amount
                  which is less than the amount of the Purchase Price,  then, if
                  Executive  is legally  able  publicly to sell such  Options or
                  Shares,   the  Company  shall   cooperate  with  Executive  in
                  effecting  such  sale  and  pay to  Executive  the  difference
                  between (a) the  average of the closing  prices of a board lot
                  of Shares traded on the Company's  principal  listed  exchange
                  for the thirty (30) trading  days  immediately  preceding  the
                  date of sale and (b) the price at which  Executive was able to
                  effect  such  sale.   The  payment  by  the  Company  of  such
                  difference  shall be made in cash,  to the extent of Available
                  Cash,  plus the balance in the form of either,  at Executive's
                  election,  (x) a  Promissory  Note with a term of thirty  (30)
                  months  bearing  interest at the Prime Rate, as defined below,
                  plus 300 basis  points,  and  otherwise in form and  substance
                  satisfactory to Executive or (y) additional  Shares or (z) any
                  combination of such a Promissory Note and additional Shares.

                  As used  herein  the  term  "Available  Cash"  means  17.5% of
average cash  balances held by the Company over 90 days. As used herein the term
"Prime  Rate"  means the Prime Rate as  published  from time to time by The Wall
Street Journal (or any successor publication).

                           8.       Termination.
                                    -----------

                                                         5

<PAGE>




     (a) The Company may terminate Executive's retention hereunder for Cause, as
defined in Section  8(c)(i) hereof.  Executive's  retention shall terminate upon
his death.

     (b) Executive may terminate his retention for Good Reason.

     (c) For purposes of this Agreement, the following terms shall be defined as
follows:

     (i) Cause:  Termination by the Company of Executive's retention for "Cause"
shall mean termination upon (A) Executive's failure to cure a material breach of
a material  term or provision of this  Agreement  within thirty (30) days' after
Executive's  receipt of notice from the Company of such breach,  (b) Executive's
conviction  of a felony  under the laws of the United  States or any State,  (C)
Executive's  willful  violation of any applicable  Federal or State law, rule or
regulation applicable to the Company's business or (D) circumstances under which
Executive's  physical  or mental  condition  renders  him unable to perform  his
duties under this  Agreement and such  inability  shall continue for a period in
excess of ninety (90)  consecutive or one-hundred  eighty (180)  non-consecutive
calendar  days  in  any  consecutive  twelve-month  period  (such  circumstances
referred to herein as "Disability").

     (ii) Good  Reason.  Termination  by Executive  of  Executive's  -----------
employment for "Good Reason" shall mean  termination  upon the occurrence of any
of the following events without Executive's consent:

                                    (A)  the  assignment  to  Executive  of  any
                           duties   inconsistent  with  Executive's   positions,
                           duties,  responsibilities and status with the Company
                           or    a    change    in     Executive's     reporting
                           responsibilities,   titles  or  offices,   except  in
                           connection   with  the   termination  of  Executive's
                           retention  for  Cause or as a result  of  Executive's
                           death or Disability;

     (B) a reduction by the Company in Executive's  annual base fee as in effect
on the date hereof or as the same may be increased from time to time;

     (C) the  failure  of  Executive  to hold a seat on the  Company's  Board of
Directors (except as a result of Executive's voluntary resignation); or

                                    (D) any other  breach by the  Company of any
                           material  provision  of  this  Agreement,  including,
                           without limitation, Section 16 of this Agreement.

                           (iii)   Notice   of   Termination.    Any   purported
                  termination by the Company  pursuant to paragraph (i) above or
                  by  Executive  pursuant  to  paragraph  (ii)  above  shall  be
                  communicated  by written  Notice of  Termination  to the other
                  party hereto.

                                                         6

<PAGE>




                  For  purposes  of this  Agreement,  a "Notice of  Termination"
                  shall  mean  a  notice  which  shall   indicate  the  specific
                  termination  provision in this Agreement relied upon and shall
                  set forth in  reasonable  detail  the facts and  circumstances
                  claimed  to  provide a basis for  termination  of  Executive's
                  retention under the provisions so indicated.

                           (iv) Date of Termination. "Date of Termination" shall
                  mean (A) if  Executive's  retention is terminated  pursuant to
                  paragraph  (i)  above,  the date  specified  in the  Notice of
                  Termination,  (B) if  Executive's  retention is  terminated by
                  reason of Executive's  death,  the date of Executive's  death,
                  (C) if  Executive's  retention is  terminated by Executive for
                  any  reason  other  than Good  Reason,  upon the date which is
                  thirty (30) days after the Company's  receipt of the Notice of
                  Termination and (D) if Executive's retention is terminated for
                  Good  Reason,  the date on which a Notice  of  Termination  is
                  given;  provided  that if within  thirty  (30) days  after any
                  Notice of Termination is given the party receiving such Notice
                  of Termination  notifies the other party that a dispute exists
                  concerning the termination,  the Date of Termination  shall be
                  the date on which the dispute is finally determined, either by
                  mutual written  agreement of the parties,  or by a binding and
                  final arbitration  award and a judgment  confirming such award
                  (the time for appeal  therefrom  having  expired and no appeal
                  having been perfected),  except that if the termination was by
                  the Company for Cause (and such  termination is upheld by such
                  award)  then  the  Date  of  Termination  shall  be  the  date
                  specified in the Notice of Termination.

     9.     Compensation     Upon    Termination    or    During     Disability.
- --------------------------------------------------

     (a) During any period that Executive fails to perform duties hereunder as a
result of  Disability,  Executive's  benefits  shall be determined in accordance
with the Company's long-term  disability plan, if any, then in effect;  provided
that in all events Executive shall continue to be provided all fees and benefits
hereunder during any elimination or waiting period under any such plan.

     (b) If  Executive's  retention  shall be  terminated  for Cause (other than
Disability)  or by Executive  other than for Good Reason,  the Company shall pay
Executive's full base annual fee to Executive through the Date of Termination at
the rate in effect at the time  Notice of  Termination  is given and the Company
shall have no further  obligation to Executive  under this  Agreement  except in
respect of the  Executive's  rights to Options and Shares issued pursuant hereto
and the Option Agreement. If Executive's retention shall be terminated by reason
of Executive's death or Disability,  the Company shall pay Executive's full base
annual fee to Executive  through the period ending six (6) months after the Date
of  Termination  at the  rate in  effect  at the  time of  Executive's  death or
commencement  of  Disability,  as the case may be, and the Company shall have no
further  obligation to Executive  under this Agreement  except in respect of the
Executive's  rights to Options and Shares issued  pursuant hereto and the Option
Agreement, all of which may be transferred to the Executive's heirs.


                                                         7

<PAGE>




     (c) If Executive's  retention by the Company shall be terminated (A) by the
Company  other than for Cause or other than by reason of death or  Disability or
(B) by  Executive  for Good  Reason,  then  Executive  shall be  entitled to the
benefits provided below:

                                    (A) The Company shall pay  Executive's  full
                           base annual fee to Executive through the later of (i)
                           the  Date  of  Termination  or  (ii)  the  end of the
                           Initial  Term or any Extended  Term,  as the case may
                           be,  at the  rate in  effect  at the time  Notice  of
                           Termination is given;

                                    (B) in lieu of any further fees to Executive
                           for periods  subsequent  to the Date of  Termination,
                           Executive  shall receive as severance  compensation a
                           lump sum equal to the  product  of  Executive's  base
                           monthly fee at the highest rate in effect  during the
                           twelve (12) months immediately  preceding the Date of
                           Termination multiplied by the number twelve (12); and

                                    (C)  Without  limiting   Executive's  rights
                           under  Section  7 of this  Agreement  and any and all
                           rights under the Option  Agreement,  Executive may at
                           any time exercise all Options  issued to Executive at
                           an exercise price of $.01 per share.

     (d) In the event the Company delivers to Executive a Non-Renewal  Notice in
accordance  with  Section 3 of this  Agreement,  then,  in addition to all other
benefits  owing to  Executive,  the Company shall pay to Executive at the end of
the  then-current  term (Initial  Term or Extended  Term, as the case may be) am
amount equal to fifty percent (50%) of the Executive's then current annual fee.

     (e)  Executive  shall not be required to mitigate the amount of any payment
provided for in this Section 9 by seeking other  employment  or  otherwise,  nor
shall the amount of any payment provided for in this Section 9 be reduced by any
compensation  earned by  Executive as the result of  employment  or retention by
another employer after the Date of Termination, or otherwise.

     10. Executive's Rights Under Certain Plans; Reimbursement for Expenses

     The Company agrees that nothing contained herein is intended to or shall be
deemed to be granted to  Executive  in lieu of any rights and  privileges  which
Executive  shall  be  entitled  to as a  consultant  of the  Company  under  any
retirement,  pension, insurance,  hospitalization,  medical, disability or other
plan which may now or hereafter be in effect, it being understood that Executive
shall, if he so elects, have the right and privilege to participate in such plan
or  benefits.  The  Company  covenants  to cause all such plans and  benefits to
include  Executive as an eligible  participant  and, if necessary,  to adopt new
plans and benefits that include Executive as an eligible participant.  Executive
shall be  entitled to incur on behalf of the Company  reasonable  and  necessary
expenses in connection with the performance of his duties, and the

                                                         8

<PAGE>




Company  shall  pay for or  reimburse  Executive  for  all  such  expenses  upon
presentation of proper receipts therefor.

                           11.      Vacation

     Executive  shall be entitled to paid  vacation time of six (6) weeks during
each year.

                           12.      Board Seats

     The Company  shall take all  necessary  steps to cause the  nomination  and
election  of RJS to the  Board  of  Directors  of the  Company  so  long as this
Agreement is in effect and to carry Directors and Officers  Liability  Insurance
in an amount consented to by RJS, such consent not be unreasonably withheld. RJS
shall  serve on the Boards of  Directors  of  entities  in which the Company may
invest so long as the terms and conditions of such service are  satisfactory  to
him in his discretion.

     13. Protection of the Company's Interest; Non-Compete

     (a)  Proprietary  and  Confidential  Information.   Executive  acknowledges
- ----------------------------------------   that  while  he   performs   services
hereunder,  he will receive, have access to and become acquainted with documents
setting  forth  the  Company's  Confidential  Information  (as  defined  below).
Executive  hereby agrees that all such  confidential  documents are the sole and
exclusive property of the Company,  and that, during the term of this Agreement,
Executive will not use any such documents other than in the course of performing
his duties under this Agreement.  Executive  further agrees that upon expiration
or  termination of Executive's  retention,  Executive  shall not take or use any
such documents of the Company.  Executive  further agrees that, upon termination
of his  services  with the  Company,  all  such  documents  then in  Executive's
possession, whether prepared by him or others will be left with the Company. For
purposes  of this  Section  13,  "Confidential  Information"  means  information
disclosed  to Executive  through  such  documents,  not  generally  known in the
industry  in which the  Company is or may become  engaged,  about the  Company's
products, processes, and services.

     (b) Notwithstanding  anything to the contrary set forth in this Section 13,
if any  provision  of  this  Section  13,  or  the  application  thereof  to any
circumstance,  is held invalid for any reason whatsoever, such invalid provision
shall be severable and such  invalidity  shall not affect any other provision of
this Section 13, or the application thereof to any other circumstance, which can
be given effect without such invalid provision or application.

     (c)  With  respect  to all  Inventions  (as  hereinafter  defined)  made or
conceived by Executive, whether or not during the hours of Executive's services,
or with the use of the Company's and/or its affiliates'  facilities,  materials,
or  personnel,  either  solely or jointly with  others,  during the term of this
Agreement,  and without royalty or any other consideration,  the following shall
apply:


                                                         9

<PAGE>




                           (i)  Reports.  Executive  shall  inform  the  Company
                  promptly  and fully of such  Inventions  by a written  report,
                  setting  forth  in  detail  the  structures,  procedures,  and
                  methodology employed and the results achieved.

                           (ii) Assignment.  Executive hereby assigns and agrees
                  to assign to the Company all of the right,  title and interest
                  to  Executive's  Inventions and to all  proprietary  rights of
                  every  kind and  nature  therein,  based  thereon  or  related
                  thereto,  including,  but not  limited  to,  applications  for
                  United States and foreign letters patent and resulting letters
                  patent, trademarks and copyrights.

                           (iii) Patents.  At the Company's request and expense,
                  Executive  shall  execute such  documents as the Company deems
                  necessary to vest in the Company sole and  exclusive  title to
                  or  otherwise  to secure and protect the  Company's  rights in
                  such  Inventions  and in all  related  trademarks,  copyrights
                  and/or  patent  rights,   and  Executive  shall  provide  such
                  assistance as may be deemed  necessary by the Company to apply
                  for,  defend or enforce any United States and foreign  letters
                  patent, trademarks or copyrights based upon or related to such
                  Inventions,  as well as all reissues,  renewals and extensions
                  thereof.

                           (iv) Inventions.  As used herein,  "Inventions" shall
                  mean  all  developments,  discoveries,  concepts,  inventions,
                  improvements,   trade  secrets  and  ideas,   whether  or  not
                  patentable  or otherwise  protectable,  that are  conceived or
                  developed  or  reduced  to  practice,  alone or  jointly  with
                  others, which relate to any present or prospective  activities
                  of the  Company  and/or  its  affiliates,  including,  but not
                  limited to, devices, processes, methods, formulae, techniques,
                  modifications and any improvements to the foregoing.

                           (v)  Non-Exclusive  License.  In the  event  that the
                  Company shall  terminate  Executive's  services other than for
                  Cause,  then  Executive  shall  have  hereby a  royalty  free,
                  transferable, non-exclusive, perpetual license with respect to
                  all Inventions assigned, licensed or developed by Executive to
                  the Company  during the term of this  Agreement  and Executive
                  shall  have the right to retain any  Confidential  Information
                  with respect to such Inventions.

     (d) Executive  acknowledges  and agrees that a violation of this Section 13
of this  Agreement  shall  cause  irreparable  harm to the  Company and that the
Company  shall be entitled  to  specific  performance  of this  Agreement  or an
injunction  without  proof of  special  damages,  together  with the  costs  and
reasonable attorneys' fees incurred by the Company in enforcing its rights under
this Section 13.  Further,  Executive  acknowledges  that the  restrictions  and
agreements set forth in this Section 13 are in addition to, and are not intended
to limit or diminish in any way, any other restrictions of law or contract,  and
that the Company  shall be  entitled,  in addition to any other right and remedy
available to it at law or in equity,  to an injunction  enjoining or restraining
Executive  from any  violation or  threatened  violation of this Section 13, and
Executive  hereby  consents to the issuance of such  injunction  without bond or
other security.


                                                        10

<PAGE>




     (e) The provisions of this Section 13 of this  Agreement  shall survive the
termination of Executive's  retention  hereunder and continue to be binding upon
Executive.

     14.  Covenant  Not to  Compete.  In the  event  that  Executive  terminates
- -----------------------  this Agreement without Good Reason, Executive will not,
at any time through the end of the then  current  term  (either  Initial Term or
Extended  Term,  as the case may be),  anywhere  in the  United  States,  either
directly  or  indirectly,  engage in, with or for any  enterprise,  institution,
whether or not for profit,  business, or company,  competitive with the business
(as  identified  herein) of the Company as such business may be conducted on the
date  thereof,  as a  creditor,  guarantor  or  financial  backer,  stockholder,
director, officer,  consultant,  advisor, employee, member, inventor,  producer,
director, or otherwise of or through any corporation,  partnership, association,
sole proprietorship or other entity;  provided, that an investment by Executive,
his spouse or his children or other affiliate of not more than five (5%) percent
of the total equity of such entity shall be permitted and provided  further that
Executive  may  continue to perform any  consulting  activities  permitted by or
consented  to  under  this  Agreement,  as  described  in  Section  2(b) of this
Agreement. For purposes of this Section 14, the business of the Company shall be
limited  to  providing  content  or  services  over the  Internet  and  wireless
communications.  In the event that Executive  terminates this Agreement  without
Good  Reason,  Executive  agrees that  through the end of the then  current term
(either  Initial Term or Extended  Term, as the case may be) he will not solicit
or hire,  either as an employee or independent  contractor,  any employee of the
Company or its  affiliates or any person who had been an employee of the Company
or its affiliates within one year prior to such solicitation or engagement.  The
restriction  of this Section 14 shall be effective  if, but only if, and so long
as, the Company  continues to pay the Executive his full annual base fee through
the end of the  then-current  term (either Initial Term or Extended Term, as the
case may be) and honors any other  obligations  owing to Executive  hereunder or
under the Option Agreement.

                           15.      Offering Allocation

     In the event that the  Company  files a  registration  statement  under the
Securities Act of 1933, as amended (the "Securities Act") for the sale of shares
of the  Company's  common stock to the public,  then the Company  shall,  if the
Company has established a directed share or similar program to enable a class of
persons to  purchase,  on a pro rata  basis,  a portion  of the common  stock so
offered,  include Executive or RJS (as designated by Executive) in such class of
persons.

                        16. Provision of Working Capital

     The Company shall provide  adequate  working  capital  (directly or through
equity or debt  placements with third parties) to sustain  reasonable  growth of
the  Company's  revenue and asset base.  Without  limiting  the  foregoing,  the
Company  acknowledges  that the Company intends to invest in businesses of which
the Company may take majority  positions and active control,  minority positions
and active  control  and  minority  positions  without  such  control,  and that
adequate working capital is essential to fulfill such intention.

                           17.      Preemptive Right

                                                        11

<PAGE>




     Executive  shall,  upon the issue or sale of shares by the Company of stock
of  any  class   (whether   now  or  hereafter   authorized),   have  the  right
simultaneously  with any such issuance or sale to subscribe to and purchase such
shares in proportion to Executive's  holdings (on a fully diluted basis), at the
issue or sale price. The Company shall give Executive not fewer than thirty (30)
days prior written notice of any such issuance or sale and shall  cooperate with
Executive in his exercise of his preemptive right.

                           18.      Stockholders Agreement

     Executive  may,  in  his  discretion,  elect  to  become  a  party  to  any
Stockholders  Agreement among the principal  stockholders of the Company and the
Company,  and if Executive makes any such election,  the Company shall take such
steps as are necessary to enable  Executive to become a party thereto;  provided
that in no event  shall  any such  Stockholders  Agreement  adversely  modify or
affect any rights of Executive under this Agreement or the Option Agreement.


                                                        12

<PAGE>





                           19.      Arbitration

     Any  controversy  or claim arising out of or relating this  Agreement,  the
breach thereof, or any other aspect of the relationship  between the parties, or
relating  to  the  scope  of  this  arbitration  provision,   shall  be  settled
exclusively by private arbitration before JAMS Endispute, New York, New York (or
any  successor  thereto) or, if such entity is no longer  operating,  such other
dispute resolution agency as may be acceptable to the Company and Executive. The
arbitration  of such issues,  including the  determination  of the amount of any
damages  suffered by either  party  hereto by reason of the acts or omissions of
the other,  shall be to the  exclusion  of any court of law. The decision of the
arbitrators or a majority of them shall be final and binding on both parties and
their respective heirs, executors, administrators, successors and assigns. There
shall be three  arbitrators,  one to be chosen  directly  by each  party and the
third arbitrator to be selected jointly by the Company and Executive from a list
of  arbitrators  provided by JAMS  Endispute  or such other  dispute  resolution
agency.  In all events the  arbitrators  so chosen shall be  experienced  in the
valuations and business operations of closely-held businesses which completed an
initial public offering of equity  securities  under the Securities Act of 1933,
as amended.  Each party shall pay the fees of the arbitrator selected by him and
of his own attorneys  and the expenses of his  witnesses and all other  expenses
connected with the presentation of his case. All other costs of the arbitration,
including the cost of the record or transcripts thereof, if any,  administrative
fees, and all other fees and costs shall be borne equally by the parties.

                           20.      Entire Agreement

     This Agreement  supersedes and cancels any and all prior agreements between
the parties hereto,  express or implied,  relating to the subject matter hereof.
This Agreement,  together with the Stock Option Agreement, sets forth the entire
agreement between the parties hereto. It may not be changed,  altered,  modified
or amended except in a writing signed by both parties.

                           21.      Non-Waiver

     The  failure  or  refusal  of  either  party  to  insist  upon  the  strict
performance  of any provision of this  Agreement or to exercise any right in any
one or more  instances  or  circumstances  shall not be construed as a waiver or
relinquishment  of such provision or right, nor shall such failure or refusal be
deemed a custom or practice contrary to such provision or right.

                           22.      Non-Assignment

     Executive shall have no right to delegate any of the duties created by this
Agreement, and any delegation or attempted delegation of Executive duties, shall
be null and void. In all other  respects,  this Agreement  shall be binding upon
and shall inure to the benefit of the parties hereto and their respective heirs,
beneficiaries, personal representatives, successors, permitted assigns, officers
and directors.

                           23.      Severability

                                                        13

<PAGE>




     If any  paragraph,  term or  provision of this  Agreement  shall be held or
determined to be unenforceable, the balance of this Agreement shall nevertheless
continue in full force and effect  unaffected by such holding or  determination.
In addition, in any such event, the parties agree that it is their intention and
agreement that any such paragraph, term or provision which is held or determined
to be unenforceable as written, shall nonetheless be enforced and binding to the
fullest extent permitted by law as though such paragraph,  term or provision has
been written in such a manner and to such an extent as to be  enforceable  under
the  circumstances.  Without  limitation of the  foregoing,  with respect to any
restrictive  covenant  contained  herein,  if it is  determined  that  any  such
provision  is  excessive  as to  duration  or  scope,  it is  intended  that  it
nonetheless be enforced for such shorter duration or with such narrower scope as
will render it enforceable.

                           24.      Notices

     All  notices  hereunder  shall  be in  writing.  Notices  may be  delivered
personally,  or by mail,  postage  prepaid,  to the respective  addresses  noted
above.

                           25.      Governing Law

     This  Agreement  shall be governed in all respects by the laws of the State
of New York without regard to principles of conflicts of laws.

                           26.      Captions and Titles

     Captions and titles have been used in this Agreement only for  convenience,
and in no way define,  limit or describe  the meaning of this  Agreement  or any
part thereof.

                           27.      Performance Undertaking

     By signing below,  RJS confirms his intention,  as the sole  stockholder of
Executive, to cause Executive to perform its obligations under this Agreement.



                                                        14

<PAGE>



     IN WITNESS WHEREOF,  the parties have executed and delivered this Agreement
as of the date first above written.

                                                DIGITAL CREATIVE DEVELOPMENT
CORP.



                                                By:/s/Bruce Galloway
                                                     Name: Bruce Galloway
                                                     Title: Chairman

                                                   ARTHUR TREACHER'S INC.



                                                   By:/s/Bruce Galloway
                                                   Name: Bruce Galloway
                                                   Title: Chairman


                                                   RJS CONSULTING CORP.




                                                   BY:/s/Ralph J. Sorrentino
                                                    ----------------------
                                                    Name:  Ralph J. Sorrentino
                                                    Title:  President



                                   RALPH J. SORRENTINO (for purposes of
                                   Section 2, 4, 5, 6, 7, 8, 9, 12,
                                   13, 14, 15 and 27 only)



                                  /s/Ralph J. Sorrentino
                                  ----------------------
                                  Ralph J. Sorrentino





                                                         15



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