<TABLE> <S> <C>
<ARTICLE> 5
<LEGEND>
This schedule contains summary financial information extracted from Form
10QSB and is qualified in its entirety by reference to such financial
statements.
</LEGEND>
<CIK> 0001017655
<NAME> SALES ONLINE DIRECT, INC.
<MULTIPLIER> 1
<CURRENCY> U.S. DOLLARS
<S> <C>
<PERIOD-TYPE> 9-MOS
<FISCAL-YEAR-END> DEC-31-2000
<PERIOD-START> JAN-01-2000
<PERIOD-END> SEP-30-2000
<EXCHANGE-RATE> 1
<CASH> 831,589
<SECURITIES> 31,041
<RECEIVABLES> 0
<ALLOWANCES> 0
<INVENTORY> 729,812
<CURRENT-ASSETS> 1,735,895
<PP&E> 581,625
<DEPRECIATION> 0
<TOTAL-ASSETS> 2,819,026
<CURRENT-LIABILITIES> 444,862
<BONDS> 0
0
0
<COMMON> 47,056
<OTHER-SE> 0
<TOTAL-LIABILITY-AND-EQUITY> 2,819,026
<SALES> 1,007,692
<TOTAL-REVENUES> 1,007,692
<CGS> 790,449
<TOTAL-COSTS> 2,445,492
<OTHER-EXPENSES> 54,231
<LOSS-PROVISION> 0
<INTEREST-EXPENSE> (1,309,956)
<INCOME-PRETAX> (3,483,974)
<INCOME-TAX> 0
<INCOME-CONTINUING> 0
<DISCONTINUED> 0
<EXTRAORDINARY> 0
<CHANGES> 0
<NET-INCOME> (3,483,974)
<EPS-BASIC> (0.074)
<EPS-DILUTED> 0
</TABLE>