<PAGE> 1
Pursuant to Rule 424(b)(3)
File No. 333-81081
THIRD SUPPLEMENT TO PROSPECTUS
DATED JANUARY 13, 2000
MESSAGEMEDIA, INC.
---------------
The Prospectus effective as of June 28, 1999 is hereby supplemented. Our
Common Stock is currently traded on the Nasdaq National Market under the symbol
"MESG". In addition, the Prospectus is supplemented as follows to restate, in
its entirety, the "Selling Securityholders" section on pages 12-14 of the
Prospectus.
SELLING SECURITYHOLDERS
We are registering for resale certain shares of MessageMedia common
stock, including shares of MessageMedia common stock issuable upon exercise of
certain warrants. The following table sets forth (i) the name of the Selling
Securityholders; (ii) the number and percent of shares of MessageMedia common
stock that the Selling Securityholders beneficially owned prior to the offering
for resale of any of the shares of MessageMedia common stock being registered
hereby; (iii) the number of shares of MessageMedia common stock that may be
offered for resale for the account of the Selling Securityholders pursuant to
this Prospectus (the "Resale Shares"); and (iv) the number and percent of shares
of MessageMedia common stock to be held by the Selling Securityholders after the
offering of the Resale Shares (assuming all of the Resale Shares are sold by the
Selling Securityholders). The term "Selling Securityholder" includes the
securityholders listed below.
<TABLE>
<CAPTION>
SHARES BENEFICIALLY OWNED SHARES BENEFICIALLY OWNED
PRIOR TO OFFERING NUMBER OF AFTER OFFERING(2)
--------------------------- SHARES BEING -------------------------
SELLING SECURITYHOLDERS (1) NUMBER PERCENT(3) OFFERED NUMBER PERCENT(3)
- ---------------------------------------- ---------- ---------- --------------- ---------- ----------
<S> <C> <C> <C> <C> <C>
Andrew C. Currie ....................... 1,819,795 3.6% 1,819,795 0 --
Brian P. Makare ........................ 992,616 2.0% 992,616 0 --
Bradley A. Feld (6) .................... 11,568,391 23.2% 496,308 11,072,083 22.2%
SOFTVEN No. 2 Investment
Enterprise Partnership .............. 879,488 1.8% 879,488 0 --
Dan Lynch .............................. 255,665 * 255,665 0 --
John Strauss ........................... 191,748 * 191,748 0 --
WHP Family Limited Partnership ......... 63,916 * 63,916 0 --
Catalyst Infotech Development
Fund, L.P. .......................... 70 * 70 0 --
Grandhaven L.L.C ....................... 75,953 * 75,953 0 --
Hexagon Investments L.L.C .............. 75,953 * 75,953 0 --
Labyrinth Enterprises L.L.C ............ 75,953 * 75,953 0 --
Legacy Enterprises L.L.C ............... 75,953 * 75,953 0 --
Athena West ............................ 60,838 * 31,518 29,320 *
Business Plan Associates ............... 23,455 * 23,455 0 --
Thomas Bartel .......................... 10,443 * 10,443 0 --
Alan Welty ............................. 9,894 * 9,894 0 --
Intensity Channels, Inc. ............... 6,596 * 6,596 0 --
Daniel Diekhoff ........................ 4,947 * 4,947 0 --
Mueller & Company Inc. ................. 97,750(7) * 97,750(7) 0 --
The Jerusalem Fund Inc. ................ 4,250(7) * 4,250(7) 0 --
Irwin Katsof ........................... 1,700(7) * 1,700(7) 0 --
Millenco, L.P. ......................... 151,300(7) * 151,300(7) 0 --
Connie Lerner .......................... 17,000(7) * 17,000(7) 0 --
Richard Angell ......................... 483,072(8) * 159,384(8) 323,688 *
Scott Paseltiner ....................... 136,131(8) * 44,952(8) 91,179 *
Richard Taylor ......................... 104,599(8) * 34,536(8) 70,063 *
Delaware Charter Guaranty
and Trust Company, Trustee
f/b/o Richard R. Taylor
Profit Sharing Plan ................. 36,610(8) * 12,088(8) 24,522 *
Melanie Taylor ......................... 5,233(8) * 1,728(8) 3,505 *
Thomas Henrich ......................... 104,165(8) * 34,408(8) 69,757 *
Brian Novak, Trustee,
Brian Novak MPPP ...................... 80,616(8) * 27,116(8) 53,500 *
Nancy Babendir ......................... 46,328(8) * 15,332(8) 30,996 *
Thomas Harney .......................... 22,889(8) * 7,146(8) 15,743 *
Michael Levitas ........................ 15,042(8) * 4,342(8) 10,700 *
Derek Scruggs .......................... 270,442(8) * 119,842(8) 150,600 *
Illinois Development Finance
Authority ........................... 145,653(8) * 64,544(8) 81,109 *
John Stafford .......................... 55,736(8) * 24,698(8) 31,038 *
Anthony O. Brown ....................... 56,577(8) * 25,072(8) 31,505 *
</TABLE>
1.
<PAGE> 2
<TABLE>
<S> <C> <C> <C> <C> <C>
Marshall Toplansky ..................... 32,144(8) * 14,244(8) 17,900 *
Scott Musser ........................... 9,816(8) * 4,350(8) 5,466 *
Valerie Anderson ....................... 38,015 * 38,015 0 --
Craig Dawson ........................... 30,660 * 30,660 0 --
Dwan Family L.P. ....................... 34,787 * 34,787 0 --
Hal M. Spitz ........................... 4,876 * 4,876 0 --
John P. Raeder, Jr ..................... 20,560 * 20,560 0 --
William G. Alexander ................... 2,437 * 2,437 0 --
Retirement Accounts & Co., FBO
Ronald Charles Given ................ 2,437 * 2,437 0 --
Richard Leavitt ........................ 2,437 * 2,437 0 --
Robert W. Pinna ........................ 2,437 * 2,437 0 --
Bruce D. Bower ......................... 1,218 * 1,218 0 --
Al Davis ............................... 2,443 * 2,443 0 --
Walter W. O'Haire ...................... 1,218 * 1,218 0 --
Retirement Accounts & Co., FBO
Reuben K. Sparks III ................ 1,218 * 1,218 0 --
Richard C. Wham and Julie K. Wham
JT .................................. 19,334 * 19,334 0 --
Ronald S. Johnson ...................... 612 * 612 0 --
John A. F. Smith ....................... 612 * 612 0 --
James Manson Temple .................... 24,963 * 24,963 0 --
The Wiegers Family Foundation .......... 24,963 * 24,963 0 --
First National Bank, Agent for
Dwyer, Huddleson & Ray, 401(k)
Profit Sharing Plan ................. 19,970 * 19,970 0 --
Greenwood Gulch Ventures, LLC .......... 19,970 * 19,970 0 --
John William Street .................... 22,415 * 22,415 0 --
Sensor Technology Development
Fund, LLC ........................... 15,976 * 15,976 0 --
Charles J. Vasilius .................... 14,976 * 14,976 0 --
Bruce M. Johnson ....................... 12,481 * 12,481 0 --
Ronald J. Muns ......................... 12,481 * 12,481 0 --
Gerard A. Maglio and Deborah M.
Maglio, JTWOS ....................... 12,481 * 12,481 0 --
David M. Stern and Mary S. Stern,
JT .................................. 11,233 * 11,233 0 --
Willem H.J. Andersen ................... 9,985 * 9,985 0 --
Mary Beazley ........................... 11,203 * 11,203 0 --
Dr. William W. Reenstra ................ 9,985 * 9,985 0 --
Dr. William W. Reenstra TTEE ........... 9,985 * 9,985 0 --
James M. Kunigenas and Donna L.
Jeker JT ............................ 7,488 * 7,488 0 --
GC&H Investments ....................... 6,239 * 6,239 0 --
LaBerge Associates Inc. ................ 6,239 * 6,239 0 --
Martin Erzinger, Smith Barney
Inc. Rollover Custodian ............. 5,491 * 5,491 0 --
Daniel C. Toney ........................ 6,239 * 6,239 0 --
</TABLE>
2.
<PAGE> 3
<TABLE>
<S> <C> <C> <C>
Joel William Achramowicz ............... 4,991 * 4,991 0 --
Ed Bierdemen ........................... 4,991 * 4,991 0 --
Carl D. Carman ......................... 7,443 * 7,443 0 --
Ann T. Dwan ............................ 4,991 * 4,991 0 --
Wayne J. Lonowski ...................... 4,991 * 4,991 0 --
Dain Bosworth C/F Gary Feffer IRA ...... 4,991 * 4,991 0 --
Dain Bosworth C/F Ronald
Stockdale IRA ....................... 4,991 * 4,991 0 --
Pain Webber Inc., FBO IRA Account
of Jeanne A. Thomas ................. 4,991 * 4,991 0 --
Elizabeth McNamara and Michael J.
McNamara ............................ 4,991 * 4,991 0 --
MTR Investment Club .................... 4,991 * 4,991 0 --
Mary Clare Dwan ........................ 4,991 * 4,991 0 --
Lincoln Trust Company, Cust. FBO
Collis R. Woodward, Jr .............. 2,494 * 2,494 0 --
Paul Hines ............................. 2,494 * 2,494 0 --
</TABLE>
- ---------------------
* less than 1%
(1) This table is based upon information supplied to us by the
Selling Securityholders.
(2) Assumes the sale of all of the Resale Shares.
(3) Applicable percentage of ownership is based on 49,954,113 shares
of MessageMedia common stock issued and outstanding on September
30, 1999, adjusted as required by rules promulgated by the SEC.
(4) [Intentionally omitted.]
(5) [Intentionally omitted.]
(6) Mr. Feld is the Co-Chairman of the Board of MessageMedia.
Includes 10,560,349 shares held of record by SOFTBANK Technology
Ventures IV, 15,426 shares held of record by SOFTBANK Technology
Advisors Fund and 496,308 shares held by Mr. Feld. Mr. Feld is
the Managing Director of SOFTBANK Technology Ventures IV and
SOFTBANK Technology Advisors Fund and disclaims beneficial
ownership of the shares held by such entities except to the
extent of his pro rata partnership interest.
(7) Represents warrants exercisable for the same number of shares of
MessageMedia common stock at an exercise price of $1.00 per
share.
(8) Includes the following warrants to purchase shares of
MessageMedia common stock at exercise prices of $6.00 and
$8.00:
<TABLE>
<CAPTION>
SELLING SECURITYHOLDER $6.00 WARRANTS $8.00 WARRANTS
<S> <C> <C>
Richard Angell.......................... 79,692 79,692
Scott Paseltiner........................ 22,476 22,476
Richard Taylor.......................... 17,268 17,268
Delaware Charter Guaranty
and Trust Company, Trustee
f/b/o Richard R. Taylor
Profit Sharing Plan................... 6,044 6,044
Melanie Taylor.......................... 864 864
Thomas Henrich.......................... 17,204 17,204
Brian Novak, Trustee,
Brian Novak MPPP...................... 13,558 13,558
Nancy Babendir.......................... 7,666 7,666
Thomas Harney........................... 3,573 3,573
Michael Levitas......................... 2,671 1,671
Derek Scruggs........................... 37,451 37,451
Illinois Development Finance Authority.. 20,170 20,170
John Stafford........................... 7,718 7,718
Anthony O. Brown........................ 7,835 7,835
Marshall Toplansky...................... 4,451 4,451
Scott Musser............................ 1,359 1,359
</TABLE>
3.
