<PAGE>
Filed by Havas Advertising
Pursuant to Rule 425 under the Securities Act of 1933
Subject Company: Snyder Communications
Commission File No.: 1-12145
The following are materials prepared by Havas Advertising for a presentation to
investors and analysts on June 27-28, 2000. INFORMATION CONCERNING THE
PARTICIPANTS IN THE PROXY SOLICITATION IS SET FORTH IN ITEM 12 OF THE ANNUAL
REPORT ON FORM 10-K OF SNYDER COMMUNICATIONS FOR THE YEAR ENDED DECEMBER 31,
1999 ON FILE WITH THE SEC (COMMISSION FILE NO. 1-12154). INVESTORS WILL BE ABLE
TO OBTAIN THE DOCUMENTS FREE OF CHARGE AT THE SEC'S WEB SITE, WWW.SEC.GOV.
June 27-28, 2000
[HAVAS ADVERTISING LOGO]
<PAGE>
Agenda
===============================================================================
. Overview
. Havas Advertising in 1999
. The New Havas Advertising
- Snyder Acquisition
. Strategy
. Financial Analysis
- The New Organization Division by Division
. Havas Advertising Objectives for 2000
. Conclusion
2 [HAVAS ADVERTISING LOGO]
<PAGE>
"FORWARD-LOOKING INFORMATION"
This document contains certain "forward-looking statements" about the proposed
merger of Havas Advertising and Snyder Communications. These include statements
regarding the anticipated closing date of the transaction, anticipated tax
consequences, and anticipated future operating results. Forward-looking
statements can be identified by the fact that they do not relate strictly to
historical or current facts. They often include words like "believe," "expect,"
"anticipate," "estimated," "pro forma," and "intend" or future or conditional
verbs such as "will," "would," or "may." Certain factors that could cause actual
results to differ materially from expected results include delays in completing
the merger, difficulties in integrating the Snyder Communications companies with
the Havas Advertising divisions, and changes in general economic conditions that
may adversely affect the businesses in which Havas Advertising and Snyder
Communications are engaged and changes in the securities markets.
ADDITIONAL INFORMATION
Havas Advertising and Snyder Communications will be filing a proxy
statement/prospectus and other relevant documents concerning the merger with the
Securities and Exchange Commission (SEC). WE URGE INVESTORS TO READ THE PROXY
STATEMENT/PROSPECTUS WHEN IT BECOMES AVAILABLE AND ANY OTHER RELEVANT DOCUMENTS
FILED WITH THE SEC BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION. In addition,
documents filed with the SEC by Havas Advertising will be available free of
charge from its Secretaire General, at 84, rue de Villiers, 92683 Levallois-
Perret Cedex, France, 00-33-1-41 34 30 00. Documents filed with the SEC by
Snyder Communications will be available free of charge from its Corporate
Secretary at 6903 Rockledge Drive, Bethesda, Maryland 20817, 301-571-6265.
INVESTORS SHOULD READ THE PROXY STATEMENT/PROSPECTUS CAREFULLY WHEN IT BECOMES
AVAILABLE BEFORE MAKING ANY VOTING OR INVESTMENT DECISIONS.
Snyder Communications and its directors, executive officers and certain other
members of Snyder Communications management and employees may be soliciting
proxies from Snyder Communications shareholders in favor of the merger.
Information concering the participants in the proxy soliciation will be set
forth in the proxy statement/prospectus when it is filed with the SEC.
FINANCIAL ACCOUNTING STANDARDS
All financial information given in this presentation concerning Havas
Advertising is presented according to French Generally Accepted Accounting
Standards.
3 [HAVAS ADVERTISING LOGO]
<PAGE>
Havas Advertising
Investment Highlights
================================================================================
. World's 4th largest communications group*
. Industry leading growth
. Optimizing geographic footprint/product mix
. Balance and richness of client base
. Flawless execution/integration of acquisitions
. Strong financial position to fund growth
. Management stability and depth to support
global growth and expansion
----------
*Pro forma estimates including Snyder
4 [HAVAS ADVERTISING LOGO]
<PAGE>
HAVAS Advertising
Alain de Pouzilhac
Jacques Herail
<TABLE>
<S> <C> <C> <C>
EURO RSCG WORLDWIDE [Logo] CAMPUS MEDIA PLANNING GROUP DIVERSIFIED AGENCIES
Bob Schmetterer Ed Eskandarian Fernando Rodes Jean-Michel Carlo
New York Boston Madrid Paris
Europe USA Europe Europe
North America Europe North America North America
APAC LATAM LATAM
LATAM
</TABLE>
A decentralized and multicultural company
5 [HAVAS ADVERTISING LOGO]
<PAGE>
Each division has a strategic focus
<TABLE>
<CAPTION>
Euro Campus Media Diversified
RSCG Planning Agencies
Group Group
<S> <C> <C> <C> <C>
Traditional Advertising
Strategy X X
Creation X X
Production X X
Media
Strategy X
Planning X
Buying X
Marketing Services
Direct Marketing X X
Sales Promotion X X
Interactive Services X X X X
Healthcare X
Public Relations X X
Sport X
</TABLE>
6 [HAVAS ADVERTISING LOGO]
<PAGE>
Havas Advertising in 1999
7 [HAVAS ADVERTISING LOGO]
<PAGE>
1999: An Outstanding Year
================================================================================
<TABLE>
<S> <C>
Gross Income +38.2%
EBIT +50.9%
EBIT/GI 12.5%
NI bef. Extraord. & GW(1) +37.7%
Fully diluted EPS +17.5%
Dividend +15.4%
</TABLE>
----------
(1) Group share
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<PAGE>
1999: Productivity Ratios
================================================================================
<TABLE>
<CAPTION>
(% of GI) 1998 1999
--------------------- ---- ----
<S> <C> <C>
Personnel expenses 57.3% 56.6%
Other expenses 30.8% 30.8%
Exceptional items 0.5% 0.2%
EBITDA 14.7% 15.9%
EBIT 11.4% 12.5%
Nb. Of employees(1) 8,451 11,967
</TABLE>
----------
(1) Average FTE
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<PAGE>
1999: Industry Comparisons
================================================================================
<TABLE>
<CAPTION>
Gross Income Growth
99/98 EBIT
------------------- Growth EBIT/GI
Organic Total 99/98 99
--------- ------- -------- ---------
<S> <C> <C> <C> <C>
OMNICOM NA 20% 28.8% 14.1%
INTERPUBLIC 9% 14.9% 16.9% 16.4%
WPP 8% 13.3% 19.0% 13.4%
Y & R 10.4% 12.8% 28.4% 12.1%
HAVAS ADVERTISING 12.7% 38.2% 50.9% 12.5%
</TABLE>
----------
Source: Company data and Broker estimates
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<PAGE>
1999: Strong New Business Growth
================================================================================
<TABLE>
<CAPTION>
Net new billings
(on an annualized basis)
------------------------
<S> <C>
Euro RSCG Worldwide 674
CAMPUS 92
MEDIA PLANNING GROUP 313
DIVERSIFIED AGENCIES GROUP 137
------
1,216 M
</TABLE>
11 [HAVAS ADVERTISING LOGO]
<PAGE>
1999: Principal New Clients
================================================================================
. Euro RSCG Worldwide:
- Air France*, Telefonica*, Novartis*, Parke Davis*, Hallmark, Midas,
GlaxoWellcome (3 wins), Alberto Culver, Budget Rental Car, Santander
Financial
. CAMPUS:
- Orange*, Alcatel*, Dreamcast
. MEDIA PLANNING GROUP:
- Airtel*, One Tel*, Retevision*, Bayer, Carrefour Continent
. DIVERSIFIED AGENCIES GROUP:
- Liberty Surf, Virgin Net, Virgin Atlantic, Sky TV
----------
* Global/Multinational
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<PAGE>
1999: Major Dot Com Wins
================================================================================
. ask.com, jcrew.com, intel.com, BOL.com, latribune.fr, excite.com.au,
nomad.fr, fimatex.fr, wineplanet.com.au, alladvantage.com, Rocket ebook,
lipitor.com, doubleclick.com, brandwise.com, cadeau.fr, empleo.com,
metrocuadrado.com, worldlyinvestor.com, to2.com, jaldi.com, crisil.com,
planet1.com, infoeuro.com, quest4law.com, Go4i.com, zipahead.com,
bidorbuy.com, Zdnet.com, Xcommerce.com, styleNet.com, peugeotbank.de,
citroenbank.de, Berlin.de, xerix.com, amazon.co.uk, AVL.com, cahoot.com
13 [HAVAS ADVERTISING LOGO]
<PAGE>
1999 Acquisition Track Record
================================================================================
[bar chart]
1998 1999
---- ----
20 88
Key Growth Driver
14 [HAVAS ADVERTISING LOGO]
<PAGE>
1999: Dynamic Acquisition Growth
================================================================================
. 88 companies acquired
. 225M euro additional Gross Income
. 290M euro on a Pro forma full year basis
. For a total investment of 269M euro
15 [HAVAS ADVERTISING LOGO]
<PAGE>
1999: Dynamic Acquisition Growth
================================================================================
. Divisional Breakdown of Acquisitions (1)
Euro RSCG 48 %
CAMPUS 4 %
MPG 25 %
DAG 23 %
. Regional Breakdown of Acquisitions (1)
EUROPE 62 %
USA 23 %
APAC 4 %
LATAM 10 %
. Breakdown of Acquisitions by Activity (1)
Traditional Advertising 27 %
Marketing Services 73 %
----------
(1) On a Full Year Basis
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<PAGE>
1999: Growth by Business Activity
===============================================================================
Gross Income
Traditional Advertising: + 14.9 %
Marketing Services: + 51.6 %
Public Relations: + 101.1 %
Healthcare: + 73.3 %
Media: + 75.9 %
17 [HAVAS ADVERTISING LOGO]
<PAGE>
1999: Growth by Region
===============================================================================
Gross Income
Like For
Like Basis Total
---------- --------
TOTAL + 12.7 % + 38.2 %
USA + 13.4 % + 39.1 %
Europe + 10.5 % + 34.6 %
of which France + 10.9 % + 8.1 %
Great Britain + 17.7 % + 49.4 %
Asia/Pacific + 14.0 % + 48.1 %
Latin America + 45.4 % + 78.0 %
18 [HAVAS ADVERTISING LOGO]
<PAGE>
The New Havas Advertising
[HAVAS ADVERTISING LOGO]
<PAGE>
The New Havas Advertising* - Scale
================================================================================
. Top tier global communications company
. Decentralized, multicultural strategy
. Expanded interactive leadership
. 4 divisions, 300 agencies, 20,000 staff members, 75 countries
----------
* Pro forma estimates including Snyder
20 [HAVAS ADVERTISING LOGO]
<PAGE>
The New Havas Advertising* - Growth
================================================================================
. 20 billion euro in annual billings, 2.2 billion euro in gross income
. 50% of gross income from categories growing at double industry rate
. Gross income 45% from US
. Gross income 60% from marketing services
. EBIT margin to reach 15% by 2001
----------
* Pro forma estimates including Snyder
21 [HAVAS ADVERTISING LOGO]
<PAGE>
Snyder Acquisition
================================================================================
. In February, 2000 Havas Advertising announced the acquisition of Snyder
Communications
[SNYDER COMMUNICATIONS LOGO]
[ARNOLD LOGO] [BOUNTY SCA WORLDWIDE LOGO] [CIRCLE.COM LOGO] [BRANN LOGO]
22 [HAVAS ADVERTISING LOGO]
<PAGE>
Snyder Acquisition - A Perfect Strategic Fit
================================================================================
. Enhanced richness by division
. Expanded US presence
. Mix shift to faster growth/higher margin businesses
. Significantly accretive, immediately
. Client conflicts avoided
. Senior management continuity
23 [HAVAS ADVERTISING LOGO]
<PAGE>
Exceeding Strategic Growth Objectives
18 Months Ahead of Plan
================================================================================
. Top 5 ranking worldwide
. 1998 Gross Income doubled to 2.0 billion euro
. 56+% Marketing Services
. 80+% outside of France ALL EXCEEDED
. 40+% in the US
. Major interactive force
. 40+% of client base in most dynamic
growth sectors
. EBIT margin expansion to 14% by 2001
24 [HAVAS ADVERTISING LOGO]
<PAGE>
Advertising Communications Group Ranking
================================================================================
1999 Gross Income
<TABLE>
<S> <C> <C> <C>
$ billion
1. WPP Ogilvy & Mather / J. Walter Thompson / Young & Rubicam 6.68
2. Omnicom BBDO / DDB / TBWA / Ketchum 5.74
3. Interpublic Mc Cann / Lintas + Lowe 5.07
4. Havas Advertising Euro RSCG Worldwide / Campus / DAG / MPG 2.38
5. Publicis FCB / Bozell / Saatchi & Saatchi 2.16
6. Dentsu 2.10
7. B Com 3 Leo Burnett / DMB&B 1.93
8. Grey Advertising 1.57
9. True North Com 1.48
10. Hakuhodo 0.82
11. Cordiant 0.71
12. TMP Worldwide 0.51
</TABLE>
----------
Source: 2000 Ad Age, 1999 GI
* Pro forma estimates include Snyder.
25 [HAVAS ADVERTISING LOGO]
<PAGE>
HAVAS ADVERTISING
<TABLE>
<S> <C> <C> <C>
Bob Schmetterer Ed Eskandarian Fernando Rodes Jean-Michel Carlo
EURO RSCG WORLDWIDE [LOGO] CAMPUS MEDIA PLANNING diversified agencies
New York Boston Madrid Paris
Bounty SCA will add Arnold will reinforce The media for Arnold Brann & circle.com will
great Marketing Campus and become will reinforce Media become the leading
Services strength to the lead agency of the Planning USA companies in the USA
Euro RSCG Worldwide. second network for the Diversified
Overall Euro RSCG Agencies Group
Marketing Services
will now rank
#2 Worldwide.
BOUNTY SCA ARNOLD ARNOLD circle.com
WORLDWIDE Media
BRANN
</TABLE>
A decentralized and multicultural company
26 [HAVAS ADVERTISING LOGO]
<PAGE>
Balanced and Rich Client Base
================================================================================
[graphic showing the logos of various clients]
27 [HAVAS ADVERTISING LOGO]
<PAGE>
Without Divisional Conflict
================================================================================
[graphic showing the logos of various clients]
28 [HAVAS ADVERTISING LOGO]
<PAGE>
Major Share of Most Dynamic Client Categories
================================================================================
<TABLE>
<CAPTION>
FINANCIAL MEDIA
TELECOM SERVICES HIGH-TECH / NEW MEDIA HEALTHCARE
--------------- ---------------- ----------- ----------------- ----------------------
<S> <C> <C> <C> <C>
Cegetel Abbey National Alcatel Amazon.com American Home Products
France Telecom American Express Dell BMG Entertainment Bayer
Lucent Barclays Intel Canal + Bristol Myers Squibb
Worldcom BNP Microsoft CNN.com GlaxoWellcome
Orange Comm. First US Bank Philips The Independent Novartis
Telefonica JP Morgan Storage Tek Tom.com Parke Davis
Vodafone KPMG ----------- Universal Studios Pfizer
--------------- Nasdaq AMEX Aol.com ----------------- Rhone Poulenc
AT&T Oppenheimer IBM Columbia House Schering Plough
Bell Atlantic Prudential Motorola Disney Smithkline Beecham
British Telecom The Hartford Myway.com Wsj.com ----------------------
GTE Wells Fargo Sony ----------------- Merck
InfoSpeed ---------------- Yahoo! Pharmacia Upjohn
Sprint Bank of America ----------- Roche
--------------- E trade ----------------------
First National --------------------
Fleet [LEGEND]
US Bancorp --------------------
----------------
</TABLE>
29 [HAVAS ADVERTISING LOGO]
<PAGE>
Greater Divisional Balance in Gross Income
================================================================================
1999 Pro Forma 2000
------------------------ ------------------------
[chart] [chart]
Euro RSCG Worldwide 66% Euro RSCG Worldwide 52%
3 Other Divisions 34% 3 Other Divisions 48%
-- Campus -- Campus
-- Diversified Agencies -- Diversified Agencies
Group Group
-- Media Planning Group -- Media Planning Group
-------------------
Pro forma
30 [HAVAS ADVERTISING LOGO]
<PAGE>
Greater Geographic Balance
================================================================================
1999 Pro Forma 2000
------------------------ ------------------------
[chart] [chart]
France 24% France 16%
LATAM 5% LATAM 3%
APAC 5% APAC 3%
USA 31% USA 45%
Europe 35% Europe 35%
-------------------
Pro forma
31 [HAVAS ADVERTISING LOGO]
<PAGE>
More Attractive Product Mix
================================================================================
1999 Pro Forma 2000
------------------------ ------------------------
[chart] [chart]
Marketing Services 55% Marketing Services 60%
Advertising 45% Advertising 40%
-------------------
Pro forma
32 [HAVAS ADVERTISING LOGO]
<PAGE>
Marketing Services Leadership
================================================================================
Ranked By Gross Income
[chart]
Millions $
--------------
1. Brann Worldwide 479
2. The Sales Machine Euro RSCG 367
3. Oglivy One Worldwide 318
4. Draft Worldwide 314
5. Rapp Collins Worldwide 312
6. Impiric 311
7. Digitas 187
8. Carlson Marketing Group 184
9. Grey Marketing Group 135
10. McCann Relationship Marketing 122
-------------------
Source: DMA 2000
33 [HAVAS ADVERTISING LOGO]
<PAGE>
Interactive Leadership
================================================================================
. Extremely well-positioned in fastest growing segment:
[Circle.com Logo] [Euro RSCG Interaction Logo] [Connectworld Logo]
. Euro RSCG ranked #1 network among global advertising companies*
. Solid interactive platform across all four operating divisions supporting a
very strong international client base
. Circle.com adds significant on-line advertising strengths
----------
* 2000 Adweek Survey
34 [HAVAS ADVERTISING LOGO]
<PAGE>
Strengthened Top Management Talent
================================================================================
. Four new outstanding CEO's committed to continue
. Ed Eskandarian ARNOLD
. Dennis Eastham BRANN
. Steven Kaplan BOUNTY
. Bob Wilke CIRCLE.COM
. Forty new senior managers
35 [HAVAS ADVERTISING LOGO]
<PAGE>
Snyder Acquisition Financial Analysis
================================================================================
Highlights
. Valued at $29.50 per share: $2.1bn in total
. Paid in Havas Advertising ADR's listed on the US market
. Protective collar mechanism
. Shareholder lock-up
. Pooling of interests accounting method under French GAAP (no additional
goodwill on the transaction)
. Accretive in Year 1
. Synergies expected from top line growth and cost savings
36 [HAVAS ADVERTISING LOGO]
<PAGE>
Snyder Acquisition Financial Analysis
================================================================================
Snyder Key Metrics
. Strong growth prospects for each of the 3 Snyder divisions = 15 to 20%
per year (organic)
. Overall profitability around 15% (EBIT / GI)
. Strengthening of the interactive capabilities with Circle.com
- Tracking stock
- Voting control by Havas Advertising
- 17% economic interest
- 50% annual growth
- EBITDA breakeven anticipated in 1Q2001
37 [HAVAS ADVERTISING LOGO]
<PAGE>
Accounting Treatment
================================================================================
. Havas Advertising measures its financial performance in French GAAP and
will continue to report and communicate accordingly.
. For the listing of ADRs on the US market, Havas Advertising will file
accounts in full US GAAP with the SEC.
38 [HAVAS ADVERTISING LOGO]
<PAGE>
Key Reconciliation Themes
(US/French GAAP)
================================================================================
1. Technical differences which will disappear as a result of convergence in
accounting principles:
- Deffered tax
- Stock Options
2. Acquisition Earn-Out/Buy-Out payments
3. Accounting for Snyder Acquisition:
- Pooling of interests in French GAAP -- No additional Goodwill
- Purchase accounting in US GAAP -- about $2 Bn Goodwill
4. Accounting for Media Planning Group:
- Full consolidation in French GAAP
- Equity method in US GAAP
No impact on Net Income
MPG Gross Income not included in US GAAP P&L
5. Possible adjustments to Snyder accounts for translation into French GAAP
39 [HAVAS ADVERTISING LOGO]
<PAGE>
Status of Merger Process
================================================================================
. Antitrust filings (US and Europe) cleared
. Parallel filings with COB and SEC in process
. 20 for 1 stock split to prepare for ADR
. On track for third quarter closing
40 [HAVAS ADVERTISING LOGO]
<PAGE>
The New Organization: Division by Division
================================================================================
HAVAS ADVERTISING
<TABLE>
<CAPTION>
EURO RSCG WORLDWIDE [Logo] CAMPUS MEDIA PLANNING GROUP diversified agencies
-------------------- --------------------- ---------------------- ----------------------
New York Boston Madrid Paris
-------------------- --------------------- ---------------------- ----------------------
<S> <C> <C> <C>
Europe USA Europe Europe
North America Europe North America North America
APAC LATAM LATAM
LATAM
BOUNTY SCA ARNOLD ARNOLD MEDIA circle.com
WORLDWIDE
BRANN
</TABLE>
A decentralized and multicultural company
41 [HAVAS ADVERTISING LOGO]
<PAGE>
The New Euro RSCG Worldwide*
================================================================================
. 5th largest Global Agency Network Worldwide
-----------------------
- A top 10 in more than one half the EURO RSCG WORLDWIDE
countries in which we operate -----------------------
New York
. 6th largest Global Agency Network in the US -----------------------
Europe
. 2nd largest Marketing Services Network North America
APAC
- Representing 48% of total Euro RSCG GI LATAM
- New targeted consumer access capability
-----------------------
. Largest Interactive Network among global
advertising companies BOUNTY SCA
WORLDWIDE
. 3rd largest Healthcare Network
-----------------------
-------------------
Rankings based on industry sources
42 [HAVAS ADVERTISING LOGO]
<PAGE>
The New Campus
-----------------------
. Gross income three times larger [Logo] CAMPUS
-----------------------
. New U.S. based leadership and strength Boston
-----------------------
. Improved geographic balance USA
Europe
- 51% USA, 48% Europe, 1% LATAM LATAM
. Worldwide creative recognition -----------------------
- Cannes Grand Prix plus dozens of other ARNOLD
major creative awards
. New clients with substantial international -----------------------
potential
. Outstanding talent, growth and profitability
43 [HAVAS ADVERTISING LOGO]
<PAGE>
The New Media Planning Group
================================================================================
. Contribution of an estimated $1 billion of
new billings from Arnold Media -----------------------
MEDIA PLANNING
. Consolidating worldwide position GROUP
-----------------------
. Expanding specialization on new media Madrid
-----------------------
- Arena Network Europe
- The Media Contacts Network North America
LATAM
. Exceptional management team
-----------------------
. Solid financial partners to support growth
in developing markets ARNOLD
MEDIA
-----------------------
44 [HAVAS ADVERTISING LOGO]
<PAGE>
The New Diversified Agencies Group
================================================================================
. #1 ranked direct marketer worldwide
-----------------------
. Gross income two times larger diversified agencies
-----------------------
. Interactive revenue three times Paris
-----------------------
. A depth of new senior management talent Europe
North America
. New blue chip clients
-----------------------
. Stronger U.S. presence
circle.com
- 35% of GI vs. 16%
BRANN
. Strong focus on 1 to 1 and customer
relationship marketing -----------------------
45 [HAVAS ADVERTISING LOGO]
<PAGE>
Havas Advertising Objectives
for 2000
[HAVAS ADVERTISING LOGO]
<PAGE>
2000 Objectives
================================================================================
. Pro Forma Gross Income Growth (greater than) 20%
. Pro Forma Organic Growth (greater than) 10%
. EBIT/GI +100 basis points to reach 15% during the second half of 2001
47 [HAVAS ADVERTISING LOGO]
<PAGE>
Q1 2000: Growth
================================================================================
Gross Income
. Unadjusted +39.5%
. Constant Scope +20.4%
. Constant Scope and Currency +12.2%
48 [HAVAS ADVERTISING LOGO]
<PAGE>
Q1 2000: Strong New Business Growth
================================================================================
Net new billings
(euro M)
--------------------
Euro RSCG Worldwide 460
CAMPUS 55
MEDIA PLANNING GROUP 402
DIVERSIFIED AGENCIES GROUP 128
-----------
1,045 M
49 [HAVAS ADVERTISING LOGO]
<PAGE>
Q1 2000: Major Account Gains
================================================================================
. Traditional
Air France/Delta Alliance* - CNN* - United Technologies* -Subway -
Liberty Surf -Lucent - Leclerc - Reckitt Benckiser -Blockbuster -
Bristol-Myers Squibb
. Dot.com (20% of new business wins)
CNN.com - Amazon.com - Schering-Myhealth.com - Gazoontite.com-
Alibaba.com - Igold - OzEcom - Tom.com - E-loans.com -Amelia.com.br -
Demasiado.com - Ze Bank - Europ@web -Fortuneo.fr - Mymaison.com -
planetepresse.com -Expocentric.com - Free Markets.com - Brandwise.com -
Blockbuster.com
-------------------
* Global / Multinational
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<PAGE>
Q1 2000: Continued Acquisition Growth
================================================================================
. 12 Companies announced to date, 7 in Q1
- Consulting
- Interactive
- Marketing Services
- Corporate Relations
- Healthcare
- Sports Marketing
51 [HAVAS ADVERTISING LOGO]
<PAGE>
Q1 2000:
Integration of the Snyder Group Companies
================================================================================
These acquisitions will be reinforced by the integration of the
Snyder Group companies upon closing
4 Snyder companies = + 18%
52 [HAVAS ADVERTISING LOGO]
<PAGE>
Key Attributes Attract
a Broader Base of Investors
================================================================================
. Future US stock market listing
. Management compensation aligned with shareholder interests
. Share repurchase program authorized
. Annual dividend increase of 15.4%
. 20 for 1 stock split
53 [HAVAS ADVERTISING LOGO]
<PAGE>
Conclusion
[HAVAS ADVERTISING LOGO]
<PAGE>
Why Havas Advertising
================================================================================
. World's 4th largest communications group*
. Industry leading growth
. Optimizing geographic footprint/product mix
. Balance and richness of client base
. Flawless execution/integration of acquisitions
. Strong financial position to fund growth
. Management stability and depth to support global
growth and expansion
-------------------
* Pro forma estimates including Snyder
55 [HAVAS ADVERTISING LOGO]
<PAGE>
[HAVAS ADVERTISING LOGO]
