ACNIELSEN CORP
10-Q, 1997-08-12
ENGINEERING, ACCOUNTING, RESEARCH, MANAGEMENT
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                        SECURITIES AND EXCHANGE COMMISSION
                             Washington, D. C. 20549


                                    FORM 10-Q

(Mark one)

(X)      QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES 
         EXCHANGE ACT OF 1934

For the quarterly period ended June 30, 1997

                                       OR

(  )     TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
         EXCHANGE ACT OF 1934

For the transition period from                      to
                               ---------------------  ------------------------

                         Commission file number 001-12277


                              ACNIELSEN CORPORATION
- - -------------------------------------------------------------------------------
                (Exact name of registrant as specified in its charter)

              Delaware                                 06-1454128
- - -------------------------------------     -------------------------------------
       (State of Incorporation)            (I.R.S. Employer Identification No.)

    177 Broad Street, Stamford, CT                       06901
- - -------------------------------------     -------------------------------------
(Address of principal executive offices)               (Zip Code)

Registrant's telephone number, including area code              (203) 961-3000
                                                                --------------

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by  Sections  13 or 15(d)  of the  Securities  Exchange  Act of 1934
during the preceding 12 months (or for such shorter  period that the  registrant
was  required  to file such  reports),  and (2) has been  subject to such filing
requirements for the past 90 days. Yes X No

Indicate the number of shares  outstanding  of each of the  issuer's  classes of
common stock, as of the latest practicable date:
                                                    Shares Outstanding
Title of Class                                       at July 31, 1997
Common Stock,
par value $.01 per share                                57,184,580




<PAGE>


                              ACNIELSEN CORPORATION

                               INDEX TO FORM 10-Q



PART I. FINANCIAL INFORMATION                                          PAGE

Item 1. Financial Statements

Condensed Consolidated Statements of Operations (Unaudited)
      Three Months Ended June 30, 1997 and 1996                          3

Condensed Consolidated Statements of Operations (Unaudited)
      Six Months Ended June 30, 1997 and 1996                            4

Condensed Consolidated Statements of Cash Flows (Unaudited)
      Six Months Ended June 30, 1997 and 1996                            5

Condensed Consolidated Balance Sheets
      June 30, 1997 (Unaudited) and December 31, 1996                    6

Notes to Condensed Consolidated Financial Statements (Unaudited)         7

Item 2. Management's Discussion and Analysis of Financial
            Condition and Results of Operations                         10



PART II.  OTHER INFORMATION

Item 1. Legal Proceedings                                               13

Item 4. Submission of Matters to a Vote of Security Holders             13

Item 6. Exhibits and Reports on Form 8-K                                14


SIGNATURES                                                              15






                                       -2-


<PAGE>

<TABLE>


PART I. FINANCIAL INFORMATION
Item I. FINANCIAL STATEMENTS

ACNIELSEN CORPORATION
Condensed Consolidated Statements Of Operations (Unaudited)
(Amounts in thousands except per share amounts)
<CAPTION>

                                                                                      Three Months Ended
                                                                                           June 30,
                                                                       -------------------------------------------------

                                                                                1997                       1996
                                                                       ------------------------    ---------------------
<S>                                                                            <C>                        <C>  
Operating Revenue                                                              $356,325                   $336,948

Operating Costs                                                                 192,062                    176,315
Selling and Administrative Expenses                                             122,548                    126,816
Depreciation and Amortization                                                    23,058                     22,788
                                                                       -----------------           ----------------

Operating Income                                                                 18,657                     11,029


Interest Income                                                                   1,021                      1,586
Interest Expense                                                                   (384)                    (1,338)
Other Expense - Net                                                                (315)                    (1,262)
                                                                       ------------------         -----------------
Non-Operating Income (Expense) - Net                                                322                     (1,014)

Income Before Income Tax Provision                                               18,979                     10,015

Income Tax Provision                                                              8,730                      8,309
                                                                       -----------------           ----------------

Net Income                                                                      $10,249                     $1,706
                                                                       =================           ================


Net Income Per Share of Common Stock                                              $0.18                      $0.03
                                                                       =================           ================

Average Number of Shares Outstanding                                             57,035                     56,686


<FN>





See  accompanying  notes  to the  condensed  consolidated  financial  statements
(unaudited).
</FN>

                                     -3-



</TABLE>

<PAGE>

<TABLE>






ACNIELSEN CORPORATION
Condensed Consolidated Statements Of Operations (Unaudited)
(Amounts in thousands except per share amounts)
<CAPTION>

                                                                                       Six Months Ended
                                                                                           June 30,
                                                                       -------------------------------------------------

                                                                                1997                       1996
                                                                       ------------------------    ---------------------
<S>                                                                           <C>                         <C>
Operating Revenue                                                             $681,099                    $644,240

Operating Costs                                                                382,458                     355,585
Selling and Administrative Expenses                                            242,255                     249,088
Depreciation and Amortization                                                   46,907                      47,288
                                                                       ----------------            ----------------

Operating Income (Loss)                                                          9,479                      (7,721)


Interest Income                                                                  3,052                       3,282
Interest Expense                                                                (1,685)                     (2,651)
Other Income (Expense) - Net                                                       511                        (446)
                                                                       ----------------            ----------------
Non-Operating Income - Net                                                       1,878                         185

Income (Loss) Before Income Tax Provision                                       11,357                      (7,536)

Income Tax Provision                                                             5,224                       9,948
                                                                       ----------------            ----------------

Net Income (Loss)                                                               $6,133                    $(17,484)
                                                                       ================            ================


Net Income (Loss) Per Share of Common Stock                                      $0.11                      $(0.31)
                                                                       ================            ================

Average Number of Shares Outstanding                                            56,977                      56,603





<FN>


See  accompanying  notes  to the  condensed  consolidated  financial  statements
(unaudited).
</FN>

                                  -4-





</TABLE>

<PAGE>

<TABLE>


ACNIELSEN CORPORATION
Condensed Consolidated Statements of Cash Flows (Unaudited)
(Amounts in Thousands)
<CAPTION>
                                                                                      Six Months Ended
                                                                                          June 30,
                                                                   -------------------------------------------------
                                                                             1997                     1996
                                                                   -------------------------------------------------

<S>                                                                         <C>                     <C>
Cash Flows from Operating Activities:
Net Income (Loss)                                                             $6,133                 $(17,484)
  Reconciliation of Net Income (Loss) to Net Cash Provided by
  (Used in) Operating Activities:
    Depreciation and Amortization                                             46,907                   47,288
    Deferred Income Taxes                                                      2,846                    1,597
    Restructuring Payments                                                         -                     (342)
    Payments Related to 1995 Non-Recurring Charge                            (21,157)                 (15,877)
    Postemployment Benefit Expense                                               547                    3,333
    Postemployment Benefit Payments                                           (5,718)                 (14,008)
    Net (Increase) Decrease in Accounts Receivable                            (4,082)                  15,353
    Net Increase in Other Working Capital Items                              (26,667)                 (22,963)
    Other                                                                      2,274                   (4,767)
                                                                 
- - --------------------------------------------------------------------------------------------------------------
Net Cash Provided by (Used In) Operating Activities                            1,083                   (7,870)
- - --------------------------------------------------------------------------------------------------------------

Cash Flows from Investing Activities:
Proceeds from Marketable Securities                                              261                      141
Payments for Marketable Securities                                               (10)                    (303)
Capital Expenditures                                                         (20,827)                 (29,786)
Additions to Computer Software                                                (6,719)                 (10,868)
Payments for Acquisition of Businesses                                        (5,082)                       -
Decrease (Increase) in Other Investments                                       1,800                   (1,447)
Other                                                                        (10,360)                  (1,821)
                                                                 
- - --------------------------------------------------------------------------------------------------------------
Net Cash Used in Investing Activities                                        (40,937)                 (44,084)
- - --------------------------------------------------------------------------------------------------------------

Cash Flows from Financing Activities:
Net Transfers from The Dun & Bradstreet Corporation                                -                   41,876
(Decrease) Increase in Short-Term Borrowings                                 (10,347)                  12,924
Common Stock Issuances under Stock Plans                                       3,892                        -
Other                                                                            222                     (403)
- - --------------------------------------------------------------------------------------------------------------
Net Cash (Used in) Provided by Financing Activities                           (6,233)                  54,397
- - --------------------------------------------------------------------------------------------------------------
Effect of Exchange Rate Changes on Cash and Cash Equivalents                  (5,171)                     (49)
- - --------------------------------------------------------------------------------------------------------------
(Decrease) Increase in Cash and Cash Equivalents                             (51,258)                   2,394
Cash and Cash Equivalents, Beginning of Period                               185,005                   89,568
- - --------------------------------------------------------------------------------------------------------------
Cash and Cash Equivalents, End of Period                                    $133,747                  $91,962
- - --------------------------------------------------------------------------------------------------------------

Supplemental disclosure of cash flow information:
Cash paid during the period for interest                                      $1,751                   $2,584
Cash paid during the period for income taxes                                 $19,562                  $33,189

<FN>
See accompanying notes to the condensed consolidated financial statements 
(unaudited).
</FN>

                                        -5-

</TABLE>

<PAGE>

<TABLE>


ACNIELSEN CORPORATION
Condensed Consolidated Balance Sheets
(Amounts in thousands)
<CAPTION>

- - -----------------------------------------------------------------------------------------------------------------------------
                                                                                         June 30               December 31
                                                                                          1997                    1996
                                                                                       (Unaudited)
- - -----------------------------------------------------------------------------------------------------------------------------
<S>                                                                                      <C>                  <C>
Assets

Current Assets
Cash and Cash Equivalents                                                                $133,747               $185,005
Accounts Receivable-Net                                                                   268,327                270,603
Other Current Assets                                                                       34,086                 30,822
                                                                                  ----------------           -------------
       Total Current Assets                                                               436,160                486,430
Marketable Securities and Other Investments                                                50,875                 26,352
Property, Plant and Equipment-Net                                                         170,508                186,053
Other Assets-Net
Prepaid Pension                                                                            46,499                 46,743
Computer Software                                                                          30,547                 37,858
Intangibles & Other Assets                                                                 51,155                 48,610
Goodwill                                                                                  207,728                204,022
                                                                                  ----------------           -------------
       Total Other Assets-Net                                                             335,929                337,233
- - --------------------------------------------------------------------------------------------------------------------------
TOTAL ASSETS                                                                             $993,472             $1,036,068
- - --------------------------------------------------------------------------------------------------------------------------
Liabilities and Shareholders' Equity

Current Liabilities
Accounts  Payable                                                                         $74,055                $84,680
Short-Term Debt                                                                            26,008                 36,761
Accrued and Other Current Liabilities                                                     238,176                260,606
Accrued Income Taxes                                                                       47,104                 64,268
                                                                                  ----------------           -------------
       Total Current Liabilities                                                          385,343                446,315
Postretirement and Postemployment Benefits                                                 72,985                 78,924
Deferred Income Taxes                                                                      41,812                 32,523
Other Liabilities                                                                          26,089                 24,360
- - --------------------------------------------------------------------------------------------------------------------------
TOTAL LIABILITIES                                                                         526,229                582,122
- - --------------------------------------------------------------------------------------------------------------------------
Commitments and Contingencies
Shareholders' Equity
Common Stock                                                                                  574                    571
Additional Paid-in Capital                                                                465,082                461,193
Retained Earnings                                                                          13,856                  7,723
Treasury Stock                                                                             (3,966)                (3,966)
Cumulative Translation Adjustment                                                         (29,837)               (17,658)
Unrealized Gains on Investments, Net                                                       21,534                  6,083
                                                                                  ----------------           -------------
Total Shareholders' Equity                                                                467,243                453,946
- - --------------------------------------------------------------------------------------------------------------------------
TOTAL LIABILITIES AND SHAREHOLDERS' EQUITY                                               $993,472             $1,036,068
- - --------------------------------------------------------------------------------------------------------------------------

<FN>
See accompanying notes to the condensed consolidated financial statements 
(unaudited).
</FN>
 
                                       -6-


</TABLE>

<PAGE>


ACNIELSEN CORPORATION
NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
(Unaudited)

Note 1 - Interim Consolidated Financial Statements


These interim consolidated financial statements have been prepared in accordance
with the  instructions  to Form 10-Q and should be read in conjunction  with the
consolidated financial statements and related notes in the ACNielsen Corporation
(the  "Company")  1996 Annual Report on Form 10-K. In the opinion of management,
all adjustments  (which include only normal recurring  adjustments),  considered
necessary for a fair presentation of financial  position,  results of operations
and cash flows at the dates and for the periods  presented  have been  included.
Certain  prior year  amounts  have been  reclassified  to conform  with the 1997
presentation.

Note 2 - Basis of Presentation

Effective on November 1, 1996 (the  "Distribution  Date"), the Company became an
independent, publicly-owned company as a result of the distribution by The Dun &
Bradstreet  Corporation ("D&B") of the Company's $.01 par value Common Stock, at
a  distribution  ratio of one share for three shares (the  "Distribution").  For
purposes of these  financial  statements,  all references to the Company include
the assets and liabilities of the former D&B businesses and operations that were
transferred to the Company prior to the Distribution.

The condensed  financial  statements for periods prior to the Distribution  Date
are presented on a combined basis and have been prepared using D&B's  historical
basis of accounting for the assets and  liabilities  and  historical  results of
operations related to the Company's businesses, except for accounting for income
taxes.  For the six months ended June 30, 1996,  the Company had not  recognized
benefits  for U.S.  losses  since the Company  did not believe  that it was more
likely than not that such benefits  could be  recognized  on a  separate-company
basis.

For the period prior to November 1, 1996,  the  condensed  financial  statements
generally  reflect the results of operations and cash flows of the Company as if
it  were  a  separate  entity.  The  condensed   financial   statements  include
allocations  of  certain  D&B  Corporate  expenses  relating  to  the  Company's
businesses that were  transferred to the Company from D&B.  Management  believes
these allocations are reasonable.  However,  the financial  information included
herein may not necessarily reflect the results of operations,  and cash flows of
the  Company in the future or what they would have been had the  Company  been a
separate entity during the periods prior to the Distribution.

The  computation  of net income (loss) per share of common stock for the periods
prior to November 1, 1996 is based on the average number of shares of D&B common
stock outstanding, adjusted for the one for three distribution ratio.
                                      -7-


<PAGE>


Note 3 - Financial Instruments with Off-Balance-Sheet Risk

During the first half of 1997, the Company entered into foreign currency forward
contracts to reduce the effect of  fluctuating  European  currencies  on certain
known transactional  exposures.  At June 30, 1997, the Company had approximately
$18.9 million of foreign exchange forward contracts outstanding, which mature on
various  dates  over  the next  nine  months.  Any  gain or loss on the  forward
contract is deferred  and  included in the  measurement  of the related  foreign
currency transaction.

Note 4 - New Accounting Pronouncement
Statement of Financial Accounting  Standards No. 128 ("SFAS No. 128"),  Earnings
Per Share ("EPS"), which establishes standards for computing and presenting EPS,
is effective for both interim and annual periods ending after December 15, 1997.
SFAS No. 128 does not permit early application of its provisions.  The Statement
replaces the  presentation  of primary EPS with a presentation  of basic EPS, as
defined.  Had EPS been determined in accordance with SFAS No. 128, the Company's
basic and diluted  income  (loss) per share for the three  months and six months
ended June 30, 1997 and 1996 would be  unchanged  from the  reported  net income
(loss) per share.

Note 5 - Litigation
On July 29, 1996, Information  Resources,  Inc. ("IRI") filed a complaint in the
United States  District Court for the Southern  District of New York,  naming as
defendants D&B, A.C.  Nielsen Company (which is a subsidiary of the Company) and
I.M.S.  International,  Inc., a subsidiary of Cognizant Corporation ("IMS") (the
"IRI Action").

The complaint  alleges various  violations of the United States  antitrust laws,
including  alleged  violations  of  Sections  1 and 2 of the  Sherman  Act.  The
complaint  also alleges a claim of tortious  interference  with a contract and a
claim of tortious interference with a prospective business  relationship.  These
claims relate to the  acquisition by defendants of Survey Research Group Limited
("SRG").  IRI alleges  that SRG violated an alleged  agreement  with IRI when it
agreed to be acquired by the defendants  and that the defendants  induced SRG to
breach that agreement.

IRI's complaint alleges damages in excess of $350 million,  which amount IRI has
asked to be trebled under the antitrust laws. IRI also seeks punitive damages in
an unspecified amount.

By  notice of motion  dated  October  15,  1996,  defendants  moved for an order
dismissing  all  claims  in the  complaint.  On May 6,  1997 the  United  States
District  Court for the  Southern  District of New York issued a decision on the
motion to dismiss.  The Court dismissed IRI's claim of attempted  monopolization
in the United States,  with leave to replead within sixty days. The Court denied
defendants' motion with respect to the remaining claims in the complaint.




                                    -8-
<PAGE>


On June 3, 1997, defendants filed an answer and counterclaims. Defendants denied
all material  allegations of the complaint.  In addition,  A.C.  Nielsen Company
asserted  counterclaims  against  IRI  alleging  that  IRI has  made  false  and
misleading  statements about A.C. Nielsen's  services and commercial  activities
and that such conduct constitutes a violation of Section 43(a) of the Lanham Act
and unfair competition. A.C. Nielsen seeks injunctive relief and damages.

On July 7, 1997, IRI filed an amended  complaint seeking to replead the claim of
attempted  monopolization in the United States,  which had been dismissed by the
Court in its May 6, 1997 decision. The parties have agreed that defendants shall
have until August 18, 1997 to move to dismiss this amended claim.

In  connection  with the IRI  Action,  D&B,  Cognizant  Corporation  (the parent
company of IMS) and the Company have entered into an Indemnity and Joint Defense
Agreement (the "Indemnity and Joint Defense  Agreement")  pursuant to which they
have agreed (i) to certain arrangements  allocating potential  liabilities ("IRI
Liabilities")  that may arise out of or in  connection  with the IRI  Action and
(ii) to conduct a joint defense of such action. In particular, the Indemnity and
Joint  Defense  Agreement  provides  that  the  Company  will  assume  exclusive
liability  for IRI  Liabilities  up to a maximum  amount to be calculated at the
time such liabilities,  if any, become payable (the "ACN Maximum  Amount"),  and
that Cognizant and D&B will share liability equally for any amounts in excess of
the ACN  Maximum  Amount.  The ACN  Maximum  Amount  will  be  determined  by an
investment  banking firm as the maximum  amount which the Company is able to pay
after giving effect to (i) any plan submitted by such  investment  bank which is
designed to maximize the claims paying ability of the Company without  impairing
the investment  banking firm's ability to deliver a viability opinion (but which
will not require any action requiring stockholder approval), and (ii) payment of
related fees and expenses.  For these  purposes,  financial  viability means the
ability of the Company, after giving effect to such plan, the payment of related
fees and expenses and the payment of the ACN Maximum Amount, to pay its debts as
they become due and to finance the current and anticipated operating and capital
requirements of its business,  as reconstituted by such plan, for two years from
the date any such plan is expected to be implemented.

The Indemnity and Joint Defense  Agreement also imposes certain  restrictions on
the payment of cash  dividends  and the  ability of the Company to purchase  its
stock.

Management  of ACNielsen is unable to predict at this time the final  outcome of
the IRI Action or whether its resolution could  materially  affect the Company's
results of operations, cash flows or financial position.

The Company and its  subsidiaries  are also involved in other legal  proceedings
and  litigation  arising in the ordinary  course of business.  In the opinion of
management,   the  outcome  of  such  current  legal  proceedings,   claims  and
litigation,  if decided adversely,  could have a material effect on quarterly or
annual  operating  results  or cash  flows  when  resolved  in a future  period.
However, in the opinion of management,  these matters will not materially affect
the Company's consolidated financial position.

                                     -9-


<PAGE>


Item 2. Management's Discussion and Analysis of Financial Condition and Results
 of Operations (Dollar amounts in thousands, except per share data)

The  Company's  second-quarter  net income was $10,249,  or $0.18 per share,  an
$8,543  improvement  over the second  quarter 1996 income of $1,706 or $0.03 per
share. The 1996  second-quarter  net income excludes the impact of a tax benefit
recorded  in the  third  quarter  of 1996 to  reduce  the  Company's  full  year
effective tax rate to 48%. Had the Company provided for a 48% effective tax rate
in the second  quarter of 1996, net income for the period would have been $5,208
or $0.09 per share.

Second-quarter  revenue  rose 5.8% to $356,325  from  $336,948,  reflecting  the
negative  impact of a strong U.S.  dollar.  Driven by growth in the Americas and
Asia Pacific regions, second-quarter revenue advanced 11.3% in local currency.

The Company's  operating  income in the second quarter  increased by $7,628,  to
$18,657, reflecting profit improvement in the United States.

Non-operating  income-net  in the  second  quarter  was  $322,  compared  with a
non-operating  expense- net of $1,014, in the second quarter of 1996,  partially
as a result of lower interest expense on lower borrowings.

The Company's operating results by geographic region for the quarters ended June
30, 1997 and 1996 are set forth in the table below.

<TABLE>
(in thousands)
<CAPTION>
                                                     Revenues               Operating Income (Loss)
                                           ----------------------------- ---------------------------
                                                  1997           1996         1997          1996
<S>                                             <C>            <C>          <C>           <C>

United States                                    $78,206        $69,645      $4,268       $(3,088)
Canada/ Latin America                             52,499         44,812       7,065         7,427
                                                  ------         ------      ------        ------
    Total Americas                               130,705        114,457      11,333         4,339
Europe, Middle East & Africa                     149,374        151,434       8,243         9,231
Asia Pacific                                      68,171         62,548       1,751         1,449
ACN Japan                                          8,075          8,509      (2,670)       (3,990)
                                                  ------         ------      ------        ------

     Total                                      $356,325       $336,948     $18,657       $11,029
                                                ========       ========     =======       =======
</TABLE>


The following discusses second quarter results on a geographic basis:

Total Americas revenue increased 14.2% to $130,705 from $114,457.  Excluding the
impact of  currency  translation,  revenue  grew  15.9%.  Operating  income  was
$11,333,  compared  with  $4,339 in the second  quarter  of 1996.  In the United
States,  revenue grew 12.3% to $78,206,  led by increased  sales of  key-account
information  in the  retail  measurement  business,  as well as  consumer  panel
services.  The U.S.  recorded  its fourth  consecutive  profitable  quarter,  as
operating  income  reached  $4,268,  a $7,356  improvement  over  1996's  $3,088
operating  loss.  The  gain was the  result  of  higher  revenue,  coupled  with
increased operating efficiency.

                                      -10-
<PAGE>


In Canada and Latin America,  revenue  increased  17.2%,  to $52,499,  driven by
growth in each of Canada's core businesses - retail measurement, consumer panels
and  customized  research - as well as higher  retail  tracking  and  customized
research revenue in several Latin American  markets.  Operating income decreased
$362 to $7,065 from $7,427 due to higher costs  associated  with  improving  the
Company's  business  in  Argentina  and the  impact of the strong  U.S.  dollar,
particularly in Mexico and Brazil, which reduced operating income by $400.

Revenue for the Europe,  Middle East & Africa  ("EMEA") region declined 1.4%, to
$149,374,  due to the impact of the strong  U.S.  dollar.  Revenue for EMEA grew
7.8% in local currency,  resulting from improved results in the U.K., France and
Ireland;  strong growth in Eastern Europe and the addition of recently  acquired
businesses in Turkey,  South Africa and Israel.  However,  EMEA operating income
decreased  $988,  to  $8,243,  for  the  quarter,  primarily  the  result  of an
unfavorable  currency  translation  impact of $1,858,  and costs associated with
improving the Company's European operations.

Asia  Pacific's  revenue  increased  9% to $68,171,  led by improved  results in
China,  Hong Kong,  Taiwan,  Thailand,  Korea,  Singapore  and the  Philippines.
Revenue for Asia Pacific grew 11.4% in local  currency.  The region's  operating
income  increased  $302 to $1,751,  as improved  operating  efficiency and lower
costs began to take hold across the region.

ACNielsen Japan reported  revenue of $8,075,  down slightly from the prior year.
Excluding the impact of the strong U.S. dollar, revenue grew 9.5%. Japan reduced
its operating loss by $1,320,  to $2,670,  as it continued to more closely align
its operating costs with revenue.

Net income for the six months ended June 30, 1997 was $6,133 or $0.11 per share,
compared with a year-ago net loss of $17,484,  or $0.31 per share.  The 1996 net
loss excludes the impact of a tax benefit  recorded in the third quarter of 1996
to reduce the  Company's  full year  effective  tax rate to 48%. Had the Company
provided for the 48% effective tax rate in the first half of 1996,  the net loss
for the period would have been $3,918 or $0.07 per share.

Revenue for the six months ended June 30, 1997 was $681,099, an increase of 5.7%
from the six-month  period of 1996,  reflecting the negative  impact of a strong
U.S. dollar. Driven by growth in the Americas and Asia Pacific regions,  revenue
advanced 10% in local currency.  The Company  increased its operating  income in
the first half of the year by $17,200, to $9,479, reflecting profit improvements
in the United States.

Non-operating  income-net  was $1,878,  compared  with $185 in the first half of
1996, primarily reflecting lower interest expense.







                                        -11-


<PAGE>


The Company's  operating  results by geographic  region for the six months ended
June 30, 1997 and 1996 are set forth in the table below.

<TABLE>
(in thousands)
<CAPTION>
                                                     Revenues               Operating Income (Loss)
                                           -----------------------------  --------------------------
                                                  1997           1996         1997          1996
<S>                                             <C>            <C>           <C>         <C>
 
United States                                   $151,513       $136,418      $4,718      $(10,552)
Canada/ Latin America                            100,558         85,673       9,896         9,412
                                                  ------         ------      ------        ------
    Total Americas                               252,071        222,091      14,614        (1,140)
Europe, Middle East & Africa                     282,999        286,393       1,245         1,160
Asia Pacific                                     129,736        119,148        (642)        1,181
ACN Japan                                         16,293         16,608      (5,738)       (8,922)
                                                  ------         ------      ------        ------

     Total                                      $681,099       $644,240      $9,479       $(7,721)
                                                ========       ========      ======       ========
</TABLE>

The following discusses first half results on a geographic basis:

Year-to-date  total Americas revenue  increased 13.5% to $252,071 from $222,091.
Excluding  the impact of currency  translation,  revenue  grew 14.9%.  Operating
income was $14,614,  compared with an operating loss of $1,140 in the first half
of 1996.

In the United States, revenue grew 11.1% to $151,513, led by strong performances
in Retail  Management  Services and Consumer  Panels.  Operating  income reached
$4,718, a $15,270  improvement  over the first half of 1996's $10,552  operating
loss.  The gain was the result of  increased  operating  efficiency  and revenue
growth.

In Canada and Latin America,  year-to-date  revenue grew 17.4%,  led by an 
increase in Latin America,  and combined growth in all of Canada's businesses. 
Operating income increased 5.1% to $9,896 from the prior year.

Revenue for the first half of 1997 in the Europe,  Middle East & Africa ("EMEA")
region declined 1.2% to $282,999,  due to the impact of the strong U.S.  dollar.
Revenue for EMEA grew 6.1% in local  currency,  resulting  from gains in Eastern
Europe and France and the new  acquisitions in South Africa,  Turkey and Israel.
Operating income increased $85, to $1,245 for the year.

Asia Pacific's year-to-date revenue increased 8.9% to $129,736, led by increased
sales in North Asia and Southeast  Asia.  Revenue for Asia Pacific grew 10.0% in
local  currency.  The region's  operating  loss was $642 compared with operating
income of $1,181 in 1996, due to higher overall operating  expenses in the first
quarter of 1997.

Revenue for ACNielsen  Japan was down  slightly from 1996 to $16,293.  Excluding
the impact of the strong U.S.  dollar in the first half of the year,  revenue in
local  currency was up 12.1%.  Japan  reduced its operating  loss by $3,184,  to
$5,738,  as higher  revenue and cost control  efforts  continued  the  operating
improvement.

                                          -12-
<PAGE>

Condensed Consolidated Statements of Cash Flows
Six Months Ended June 30, 1997 and 1996

Net cash  provided by  operating  activities  for the six months  ended June 30,
1997,  totaled  $1,083  compared with net cash used of $7,870 for the comparable
period in 1996. The change primarily is the result of improved operating results
(net  income of $6,133 in 1997 as compared to a net loss of $17,484 in 1996) and
lower  postemployment  benefit  payments  ($8,290),  offset  by an  increase  in
accounts  receivable  ($19,435)  and  increased  payments  related  to the  1995
non-recurring charge ($5,280).

Net cash used in investing  activities  totaled $40,937 for the six months ended
June 30, 1997  compared  with  $44,084 for the  comparable  period in 1996.  The
decrease in cash used in investing activities primarily represents lower capital
expenditures ($8,959) and lower additions to computer software ($4,149),  offset
by increased  project  costs  included in other  investing  and the payments for
acquisition of businesses ($5,082).

Net cash used in  financing  activities  for the six months ended June 30, 1997,
totaled  $6,233  compared with cash provided by financing  activities of $54,397
for the comparable  period in 1996. The decrease in the cash provided of $60,630
primarily  reflected  the  absence  of  remittances  from D&B of  $41,876  and a
decrease in borrowings in the current year of $10,347 as compared with increases
in borrowings of $12,924 during the comparable period in 1996.


PART II.  OTHER INFORMATION

Item 1. Legal Proceedings.

        Information required by this item is contained in Note 5 -  
        Litigation, which is incorporated herein by reference.

Item 4. Submission of Matters to a Vote of Security Holders

        The Annual Meeting of Shareholders of the ACNielsen Corporation was held
        on April 16, 1997.

                                     -13-
<PAGE>

        The following nominees for director named in the Proxy Statement dated 
        March 11, 1997 were elected at the Meeting by the votes indicated.

                                             For                      Withheld
        Donald W. Griffin                 44,132,880                  7,005,407

        Robert M. Hendrickson             44,143,052                  6,995,235

        Brian B. Pemberton                44,142,711                  6,995,576

        Nicholas L. Trivisonno            44,146,806                  6,991,481

        The votes in favor of the election of the nominees represent at least 
        86.3% of the shares voted for each of the nominees.

        The  ratification  of the selection of Arthur Andersen LLP as 
        Independent Public Accountants for 1997 was approved by the following 
        vote:

                                 For        Against       Abstain
        Number of shares     50,963,943     113,590        60,653

        The  proposal  to  approve  the  Company's  1996  Key  Employees'  Stock
        Incentive Plan was approved by the following vote:                 
                                                                        Broker
                                 For        Against       Abstain      Non-Votes
        Number of shares     32,820,922   14,324,939      235,523      3,756,802

        The proposal to approve the Company's 1996 Senior Executive Incentive 
        Plan was approved  by the following vote:
                                                                        Broker
                                 For        Against       Abstain      Non-Votes
        Number of shares     44,601,307    2,485,809      294,268      3,756,802


Item 6. Exhibits and Reports on Form 8-K.

(a)     Exhibits.
         (10) Material Contracts
             (i)  1996 ACNielsen Corporation Key Employees Stock Incentive Plan 
                  (As amended April 17, 1997)

         (27) Financial Data Schedule (filed electronically)

(b)     Reports on Form 8-K.

        There were no reports on Form 8-K filed during the quarter ended 
         June 30, 1997.

                                     -14-
<PAGE>


                                   SIGNATURES



Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.




                                                  ACNIELSEN CORPORATION
                                                      (Registrant)

Date: August 12, 1997                     By:     /s/ROBERT J. CHRENC
                                                  ===========================
                                                  Robert J. Chrenc
                                                  Executive Vice President
                                                   and Chief Financial Officer



Date: August 12, 1997                     By:     /s/WILLIAM R. HICKS
                                                  ===========================
                                                  William R. Hicks
                                                  Vice President and Controller






















                                        -15-

<TABLE> <S> <C>

<ARTICLE> 5
<MULTIPLIER> 1000
       
<S>                             <C>
<PERIOD-TYPE>                   6-MOS
<FISCAL-YEAR-END>                          DEC-31-1997
<PERIOD-END>                               JUN-30-1997
<CASH>                                          133747
<SECURITIES>                                         0
<RECEIVABLES>                                   268327
<ALLOWANCES>                                         0
<INVENTORY>                                          0
<CURRENT-ASSETS>                                436160
<PP&E>                                          460336
<DEPRECIATION>                                  289828
<TOTAL-ASSETS>                                  993472
<CURRENT-LIABILITIES>                           385343
<BONDS>                                              0
                                0
                                          0
<COMMON>                                           574
<OTHER-SE>                                      466669
<TOTAL-LIABILITY-AND-EQUITY>                    993472
<SALES>                                              0
<TOTAL-REVENUES>                                681099
<CGS>                                                0
<TOTAL-COSTS>                                   671620
<OTHER-EXPENSES>                                 (511)
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                              (1367)
<INCOME-PRETAX>                                  11357
<INCOME-TAX>                                      5224
<INCOME-CONTINUING>                               6133
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                      6133
<EPS-PRIMARY>                                     0.11
<EPS-DILUTED>                                     0.11
        

</TABLE>

                                                                   Exhibit 10(i)

                           1996 ACNIELSEN CORPORATION
                       KEY EMPLOYEES' STOCK INCENTIVE PLAN



1.       Purpose of the Plan

              The  purpose  of  the  Plan  is to aid  the  Company  and  its
Subsidiaries in securing and retaining key employees of outstanding  ability and
to motivate such  employees to exert their best efforts on behalf of the Company
and its Subsidiaries by providing incentives through the granting of Awards. The
Company  expects  that it will benefit  from the added  interest  which such key
employees  will  have  in the  welfare  of the  Company  as a  result  of  their
proprietary interest in the Company's success.


2.       Definitions

         The following  capitalized  terms used in the Plan have the respective
meanings set forth in this Section:

                  (a)      Act:  The Securities Exchange Act of 1934, as 
                           amended, or any successor thereto.

                  (b)      Award: An Option, Stock Appreciation Right or Other 
                           Stock-Based Award granted pursuant to the Plan.

                  (c)      Beneficial Owner: As such term is defined in Rule 
                           13d-3 under the Act (or any successor rule thereto).

                  (d)      Board: The Board of Directors of the Company.

                  (e)      Change in Control: The occurrence of any of the 
                           following events:

                           (i) any Person  (other than the Company,  any trustee
                           or  other  fiduciary  holding   securities  under  an
                           employee benefit plan of the Company,  or any company
                           owned, directly or indirectly, by the stockholders of
                           the Company in substantially  the same proportions as
                           their ownership of stock of the Company), becomes the
                           Beneficial   Owner,   directly  or   indirectly,   of

<PAGE>

                           securities of the Company representing 20% or more of
                           the   combined   voting   power   of  the   Company's
                           then-outstanding securities;

                           (ii)  during any period of  twenty-four  months  (not
                           including  any period prior to the  Effective  Date),
                           individuals  who  at the  beginning  of  such  period
                           constitute  the Board,  and any new  director  (other
                           than (A) a  director  nominated  by a Person  who has
                           entered into an agreement  with the Company to effect
                           a transaction described in Sections 2(e)(i), (iii) or
                           (iv) of the Plan,  (B) a  director  nominated  by any
                           Person (including the Company) who publicly announces
                           an  intention to take or to consider  taking  actions
                           (including,   but  not   limited  to,  an  actual  or
                           threatened proxy contest) which if consummated  would
                           constitute  a Change  in  Control  or (C) a  director
                           nominated by any Person who is the Beneficial  Owner,
                           directly or indirectly,  of securities of the Company
                           representing 10% or more of the combined voting power
                           of the Company's  securities)  whose  election by the
                           Board or  nomination  for  election by the  Company's
                           stockholders  was approved in advance by a vote of at
                           least two-thirds (2/3) of the directors then still in
                           office who either were  directors at the beginning of
                           the  period  or  whose  election  or  nomination  for
                           election was  previously  so approved,  cease for any
                           reason to constitute at least a majority thereof;

                           (iii) the  stockholders  of the  Company  approve any
                           transaction or series of transactions under which the
                           Company  is  merged  or  consolidated  with any other
                           company,  other  than a merger or  consolidation  (A)
                           which would  result in the voting  securities  of the
                           Company   outstanding   immediately   prior   thereto
                           continuing   to   represent   (either  by   remaining
                           outstanding   or  by  being   converted  into  voting
                           securities of the surviving entity) more than 66 2/3%
                           of the combined voting power of the voting securities
                           of the Company or such surviving  entity  outstanding
                           immediately  after such merger or  consolidation  and
                           (B) after  which no  Person  holds 20% or more of the
                           combined   voting   power  of  the   then-outstanding
                           securities of the Company or such  surviving  entity;
                           or
<PAGE>

                           (iv) the  stockholders  of the Company approve a plan
                           of  complete   liquidation   of  the  Company  or  an
                           agreement for the sale or  disposition by the Company
                           of all or substantially all of the Company's assets.

                  (f)      Code: The Internal Revenue Code of 1986, as amended,
                           or any successor thereto.

                  (g)      Committee: The Compensation Committee of the Board.

                  (h)      Company: ACNielsen Corporation, a Delaware 
                           corporation.

                  (i)      D&B:  The Dun & Bradstreet Corporation, a Delaware 
                           corporation.

                  (j)      Disability: Inability to engage in any substantial 
                           gainful activity by reason of a medically 
                           determinable physical or mental impairment which
                           constitutes a permanent and total disability, as 
                           defined in Section 22(e)(3) of the Code (or any 
                           successor section thereto).  The determination 
                           whether a Participant has suffered a Disability
                           shall be made by the Committee based upon such 
                           evidence as it deems necessary and appropriate.  A 
                           Participant shall not be considered disabled unless
                           he or she furnishes such medical or other evidence 
                           of the existence of the Disability as the Committee,
                           in its sole discretion, may require.

                  (k)      Effective Date: The date on which the Plan takes 
                           effect, as defined pursuant to Section 17 of the 
                           Plan.

                  (l)      Fair Market Value: On a given date, the arithmetic 
                           mean of the high and low prices of the Shares as 
                           reported on such date on the Composite Tape of the 
                           
<PAGE>

                           principal national securities exchange on which such
                           Shares are listed or admitted to trading, or, if no
                           Composite Tape exists for such national securities 
                           exchange on such date, then on the principal national
                           securities exchange on which such Shares are listed 
                           or admitted to trading, or, if the Shares are not 
                           listed or admitted on a national securities exchange,
                           the arithmetic mean of the per Share closing bid 
                           price and per Share closing asked price on such date
                           as quoted on the National Association of Securities 
                           Dealers Automated Quotation System (or such market in
                           which such prices are regularly quoted), or, if 
                           there is no market on which the Shares are regularly
                           quoted, the Fair Market Value shall be the value 
                           established by the Committee in good faith.  If no 
                           sale of Shares shall have been reported on such 
                           Composite Tape or such national securities exchange 
                           on such date or quoted on the National Association 
                           of Securities Dealers Automated Quotation System on 
                           such date, then the immediately preceding date on 
                           which sales of the Shares have been so reported or 
                           quoted shall be used.

                  (m)      LSAR: A limited stock appreciation right granted 
                           pursuant to Section 8(d) of the Plan.

                  (n)      Other Stock-Based Awards: Awards granted pursuant to
                           Section 9 of the Plan.

                  (o)      Option:  A stock option granted pursuant to Section 7
                           of the Plan.

                  (p)      Option Price:  The purchase price per Share of an 
                           Option, as determined pursuant to Section 7(a) of the
                           Plan.

                  (q)      Participant: An individual who is selected by the 
                           Committee to participate in the Plan pursuant to 
                           Section 5 of the Plan.

<PAGE>

                  (r)      Performance-Based Awards: Certain Other Stock-Based 
                           Awards granted pursuant to Section 9(b) of the Plan.

                  (s)      Person: As such term is used for purposes of Section
                           13(d) or 14(d) of the Act (or any successor section 
                           thereto).

                  (t)      Plan: The 1996 ACNielsen Corporation Key Employees' 
                           Stock Incentive Plan.

                  (u)      Retirement:  Termination of employment  with the
                           Company or a Subsidiary  after such  Participant  has
                           attained  age 55 and ten  years of  service  with the
                           Company;  or, with the prior  written  consent of the
                           Committee  that  such  termination  be  treated  as a
                           Retirement hereunder, termination of employment under
                           other circumstances.

                  (v)      Shares:  Shares of common stock, par value $0.01 per
                           Share, of the Company.

                  (w)      Spinoff Date:  The date on which the Shares that are
                           owned by D&B are distributed to the holders of 
                           record of shares of D&B.

                  (x)      Stock Appreciation Right: A stock appreciation right
                           granted pursuant to Section 8 of the Plan.

                  (y)      Subsidiary: A subsidiary corporation, as defined in 
                           Section 424(f) of the Code (or any successor section
                           thereto).


3.       Shares Subject to the Plan

                  The total  number of Shares which may be issued under the Plan
is  12,000,000.  The  maximum  number of Shares for which  Awards may be granted
during a  calendar  year to any  Participant  shall be  700,000.  The Shares may
consist,  in whole or in part,  of  unissued  Shares  or  treasury  Shares.  The
issuance  of Shares or the  payment of cash upon the  exercise of an Award shall
reduce  the total  number of Shares  available  under the Plan,  as  applicable.

<PAGE>

Shares which are subject to Awards which terminate or lapse may be granted again
under the Plan.


4.       Administration

                  The Plan shall be  administered  by the  Committee,  which may
delegate its duties and powers in whole or in part to any  subcommittee  thereof
consisting  solely  of at  least  two  individuals  who are  each  "non-employee
directors" within the meaning of Rule 16b-3 under the Act (or any successor rule
thereto) and  "outside  directors"  within the meaning of Section  162(m) of the
Code  (or any  successor  section  thereto).  The  Committee  is  authorized  to
interpret the Plan, to  establish,  amend and rescind any rules and  regulations
relating  to the  Plan,  and to make  any  other  determinations  that it  deems
necessary or desirable  for the  administration  of the Plan.  The Committee may
correct any defect or supply any omission or reconcile any  inconsistency in the
Plan in the manner and to the extent the Committee deems necessary or desirable.
Any decision of the Committee in the  interpretation  and  administration of the
Plan, as described herein, shall lie within its sole and absolute discretion and
shall be final, conclusive and binding on all parties concerned (including,  but
not  limited  to,  Participants  and their  beneficiaries  or  successors).  The
Committee  shall require  payment of any amount it may determine to be necessary
to withhold for federal, state, local or other taxes as a result of the exercise
of an Award. Unless the Committee specifies otherwise, the Participant may elect
to pay a portion or all of such  withholding  taxes by (a) delivery in Shares or
(b) having  Shares  withheld  by the  Company  from any  Shares  that would have
otherwise been received by the Participant. The number of Shares so delivered or
withheld  shall have an aggregate  Fair Market Value  sufficient  to satisfy the
applicable withholding taxes. If the chief executive officer of the Company is a
member of the Board, the Board by specific  resolution may constitute such chief
executive  officer as a committee of one which shall have the authority to grant
Awards of up to an  aggregate  of 10,000  Shares in each  calendar  year to each
Participant who is not subject to the rules  promulgated under Section 16 of the
Act (or any successor section thereto);  provided,  however, that (a) such chief
executive officer shall notify the Committee of any such grants made pursuant to
this  Section 4 and (b) the  chairman of the  Committee  shall  approve any such
grants made pursuant to this Section 4.

<PAGE>

5.       Eligibility

                  Key employees  (but not members of the Committee or any person
who serves only as a director) of the Company and its Subsidiaries, who are from
time to time  responsible  for the  management,  growth  and  protection  of the
business of the Company and its Subsidiaries,  are eligible to be granted Awards
under  the  Plan.  Participants  shall  be  selected  from  time  to time by the
Committee, in its sole discretion,  from among those eligible, and the Committee
shall determine,  in its sole discretion,  the number of Shares to be covered by
the Awards granted to each Participant.


6.       Limitations

                  No Award  may be  granted  under  the  Plan  after  the  tenth
anniversary  of the Effective  Date, but Awards  theretofore  granted may extend
beyond that date.


7.       Terms and Conditions of Options

                  Options  granted under the Plan shall be, as determined by the
Committee,  non-qualified,  incentive or other stock options for federal  income
tax purposes, as evidenced by the related Award agreements, and shall be subject
to the foregoing and the following  terms and conditions and to such other terms
and conditions, not inconsistent therewith, as the Committee shall determine:

                  (a)  Option Price.  The Option Price per Share shall be 
determined by the Committee, but shall not be less than 100% of the Fair Market
Value of the Shares on the date an Option is granted.

                  (b)  Exercisability.  Options  granted under the Plan shall be
exercisable at such time and upon such terms and conditions as may be determined
by the Committee,  but in no event shall an Option be exercisable  more than ten
years after the date it is granted.

<PAGE>

                  (c) Exercise of Options.  Except as otherwise  provided in the
Plan or in an Award agreement,  an Option may be exercised for all, or from time
to time any part, of the Shares for which it is then  exercisable.  For purposes
of Section 7 of the Plan,  the exercise  date of an Option shall be the later of
the date a notice of exercise is received by the Company and, if applicable, the
date payment is received by the Company  pursuant to clauses (i),  (ii) or (iii)
in the  following  sentence.  The  purchase  price for the Shares as to which an
Option is exercised shall be paid to the Company in full at the time of exercise
at the election of the  Participant  (i) in cash,  (ii) in Shares  having a Fair
Market Value equal to the aggregate  Option Price for the Shares being purchased
and satisfying such other requirements as may be imposed by the Committee, (iii)
partly in cash and partly in such Shares, (iv) through the withholding of Shares
(which would otherwise be delivered to the  Participant)  with an aggregate Fair
Market Value on the  exercise  date equal to the  aggregate  Option Price or (v)
through the delivery of irrevocable instructions to a broker to deliver promptly
to the  Company an amount  equal to the  aggregate  Option  Price for the Shares
being  purchased.  No  Participant  shall have any rights to  dividends or other
rights of a  stockholder  with respect to Shares  subject to an Option until the
Participant has given written notice of exercise of the Option, paid in full for
such Shares and, if applicable,  has satisfied any other  conditions  imposed by
the Committee pursuant to the Plan.

                  (d) Exercisability Upon Termination of Employment by Death. If
a Participant's  employment with the Company and its Subsidiaries  terminates by
reason  of death  after  the date of grant  of an  Option,  (i) the  unexercised
portion of such Option shall  immediately vest in full and (ii) such portion may
thereafter be exercised  during the shorter of (A) the remaining  stated term of
the Option or (B) five years after the date of death.

                  (e)   Exercisability   Upon   Termination   of  Employment  by
Disability or Retirement. If a Participant's employment with the Company and its
Subsidiaries  terminates by reason of Disability or Retirement after the date of
grant of an Option, (i) the unexercised portion of such Option shall immediately
vest in full and (ii) such  portion  may  thereafter  be  exercised  during  the
shorter of (A) the  remaining  stated term of the Option or (B) five years after
the  date  of such  termination  of  employment;  provided,  however,  that if a
Participant  dies  within a period  of five  years  after  such  termination  of
employment,  an  unexercised  Option may  thereafter  be  exercised,  during the
shorter of (i) the  remaining  stated term of the Option or (ii) the period that
is the longer of (A) five years after the date of such termination of employment
or (B) one year after the date of death.

<PAGE>

                  (f)  Effect  of Other  Termination  of  Employment.  Except as
otherwise provided in an Award agreement, if a Participant's employment with the
Company  and its  Subsidiaries  terminates  for any  reason  other  than  death,
Disability  or  Retirement  after the date of grant of an  Option  as  described
above,  an  unexercised  Option may  thereafter  be exercised  during the period
ending 90 days after the date of such termination of employment, but only to the
extent to which such Option was  exercisable at the time of such  termination of
employment.


8.       Terms and Conditions of Stock Appreciation Rights

                  (a)  Grants.   The  Committee  also  may  grant  (i)  a  Stock
Appreciation  Right independent of an Option or (ii) a Stock  Appreciation Right
in connection with an Option, or a portion thereof.  A Stock  Appreciation Right
granted pursuant to clause (ii) of the preceding  sentence (A) may be granted at
the time the related  Option is granted or at any time prior to the  exercise or
cancellation of the related  Option,  (B) shall cover the same Shares covered by
an Option (or such lesser number of Shares as the Committee may  determine)  and
(C) shall be subject to the same terms and  conditions as such Option except for
such  additional  limitations  as are  contemplated  by this  Section 8 (or such
additional limitations as may be included in an Award agreement).
                  (b)  Terms.   The   exercise   price  per  Share  of  a  Stock
Appreciation  Right shall be an amount  determined  by the  Committee  but in no
event shall such amount be less than the greater of (i) the Fair Market Value of
a Share on the date the Stock Appreciation Right is granted or, in the case of a
Stock  Appreciation  Right granted in conjunction  with an Option,  or a portion
thereof,  the Option Price of the related Option and (ii) an amount permitted by
applicable laws, rules,  by-laws or policies of regulatory  authorities or stock
exchanges.  Each Stock Appreciation Right granted independent of an Option shall
entitle a Participant  upon exercise to an amount equal to (i) the excess of (A)
the Fair Market  Value on the  exercise  date of one Share over (B) the exercise
price  per  Share,  times  (ii)  the  number  of  Shares  covered  by the  Stock
Appreciation Right. Each Stock Appreciation Right granted in conjunction with an

<PAGE>

Option,  or a portion  thereof,  shall entitle a Participant to surrender to the
Company the unexercised Option, or any portion thereof,  and to receive from the
Company in exchange  therefor an amount  equal to (i) the excess of (A) the Fair
Market  Value on the  exercise  date of one Share over (B) the Option  Price per
Share,  times  (ii) the  number of Shares  covered  by the  Option,  or  portion
thereof, which is surrendered.  The date a notice of exercise is received by the
Company shall be the exercise date.  Payment shall be made in Shares or in cash,
or partly in Shares and partly in cash, valued at such Fair Market Value, all as
shall be determined by the Committee. Stock Appreciation Rights may be exercised
from time to time upon  actual  receipt  by the  Company  of  written  notice of
exercise  stating  the number of Shares  subject to an  exercisable  Option with
respect to which the Stock Appreciation Right is being exercised.  No fractional
Shares will be issued in payment for Stock Appreciation Rights, but instead cash
will be paid for a fraction or, if the Committee should so determine, the number
of Shares will be rounded downward to the next whole Share.

                  (c) Limitations.  The Committee may impose, in its discretion,
such conditions upon the exercisability or transferability of Stock Appreciation
Rights as it may deem fit.

                  (d) Limited Stock Appreciation Rights. The Committee may grant
LSARs that are exercisable upon the occurrence of specified  contingent  events.
Such LSARs may provide for a different method of determining  appreciation,  may
specify  that payment will be made only in cash and may provide that any related
Awards are not exercisable while such LSARs are exercisable.  Unless the context
otherwise requires,  whenever the term "Stock Appreciation Right" is used in the
Plan, such term shall include LSARs.


9.       Other Stock-Based Awards

                  (a) Generally.  The  Committee,  in its sole  discretion,  may
grant Awards of Shares,  Awards of restricted  Shares and Awards that are valued
in whole or in part by reference to, or are  otherwise  based on the Fair Market
Value of, Shares ("Other  Stock-Based  Awards").  Such Other Stock-Based  Awards

<PAGE>

shall be in such form, and dependent on such conditions,  as the Committee shall
determine,  including,  without  limitation,  the right to  receive  one or more
Shares (or the  equivalent  cash value of such Shares) upon the  completion of a
specified period of service, the occurrence of an event and/or the attainment of
performance  objectives.  Other  Stock-Based  Awards may be granted  alone or in
addition to any other Awards  granted under the Plan.  Subject to the provisions
of the Plan, the Committee  shall  determine to whom and when Other  Stock-Based
Awards  will be made,  the  number of Shares to be awarded  under (or  otherwise
related to) such Other Stock-Based Awards; whether such Other Stock-Based Awards
shall be settled in cash,  Shares or a combination  of cash and Shares;  and all
other terms and conditions of such Awards (including,  without  limitation,  the
vesting  provisions  thereof).  Notwithstanding  the  foregoing:  (i) any  Other
Stock-Based  Awards  consisting of restricted  Shares or phantom Shares that are
payable  in  Shares,  and which are not  identified  by the  Committee  as being
granted in lieu of salary or a cash bonus,  shall  become fully vested no sooner
than the earlier of (A) the death or Disability of the  Participant to whom such
Other Stock-Based Award was made or (B) either (I) three years after the date of
grant  thereof,  if vesting is based  solely  upon the lapse of time or (II) one
year  after  the date of  grant  thereof,  if  vesting  is based on  performance
criteria; and (ii) any Other Stock-Based Awards, other than restricted Shares or
phantom Shares  described in Section  9(a)(i) above,  shall be identified by the
Committee as being granted in lieu of salary or a cash bonus; provided, however,
that the  Committee may grant Other  Stock-Based  Awards that do not comply with
the foregoing  provisions of this sentence if such Other  Stock-Based  Awards in
the  aggregate do not exceed five percent of the total number of Shares that may
be issued under the Plan.

                  (b) Performance-Based Awards.  Notwithstanding anything to the
contrary herein,  certain Other Stock-Based  Awards granted under this Section 9
may be granted in a manner  which is  deductible  by the Company  under  Section
162(m)  of the  Code  (or any  successor  section  thereto)  ("Performance-Based
Awards"). A Participant's  Performance-Based  Award shall be determined based on
the  attainment  of written  performance  goals  approved by the Committee for a
performance  period  established by the Committee (i) while the outcome for that
performance  period  is  substantially  uncertain  and (ii) no more than 90 days
after the  commencement of the performance  period to which the performance goal

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relates  or, if less,  the  number of days  which is equal to 25  percent of the
relevant  performance  period.  The performance  goals, which must be objective,
shall be based  upon one or more of the  following  criteria:  (i)  consolidated
earnings  before or after taxes  (including  earnings  before  interest,  taxes,
depreciation and amortization);  (ii) net income;  (iii) operating income;  (iv)
earnings  per  Share;  (v) book value per Share;  (vi)  return on  stockholders'
equity; (vii) expense management; (viii) return on investment; (ix) improvements
in capital  structure;  (x)  profitability  of an identifiable  business unit or
product;  (xi) maintenance or improvement of profit margins;  (xii) stock price;
(xiii)  market  share;  (xiv)  revenues or sales;  (xv) costs;  (xvi) cash flow;
(xvii) working capital and (xviii) return on assets.  The foregoing criteria may
relate to the  Company,  one or more of its  Subsidiaries  or one or more of its
divisions or units, or any  combination of the foregoing,  and may be applied on
an absolute  basis  and/or be relative  to one or more peer group  companies  or
indices, or any combination  thereof,  all as the Committee shall determine.  In
addition,  to the  degree  consistent  with  Section  162(m) of the Code (or any
successor  section  thereto),  the performance  goals may be calculated  without
regard to extraordinary  items. The maximum amount of a Performance-Based  Award
to any  Participant  with  respect  to a  fiscal  year of the  Company  shall be
$6,000,000. The Committee shall determine whether, with respect to a performance
period,  the applicable  performance goals have been met with respect to a given
Participant  and, if they have,  to so certify and  ascertain  the amount of the
applicable Performance-Based Award. No Performance-Based Awards will be paid for
such performance period until such  certification is made by the Committee.  The
amount of the  Performance-Based  Award actually paid to a given Participant may
be less than the amount  determined by the applicable  performance goal formula,
at the discretion of the Committee.  The amount of the  Performance-Based  Award
determined  by the  Committee  for a  performance  period  shall  be paid to the
Participant  at such time as determined by the Committee in its sole  discretion
after the end of such performance period; provided,  however, that a Participant
may, if and to the extent  permitted by the  Committee and  consistent  with the
provisions  of  Section  162(m)  of  the  Code,  elect  to  defer  payment  of a
Performance-Based Award.

<PAGE>

10.      Adjustments Upon Certain Events

                  Notwithstanding  any  other  provisions  in  the  Plan  to the
contrary,  the following  provisions shall apply to all Awards granted under the
Plan:

                  (a) Generally.  In the event of any change in the  outstanding
Shares  after the  Effective  Date by reason  of any  Share  dividend  or split,
reorganization,  recapitalization,  merger, consolidation, spin-off, combination
or  exchange  of Shares or other  corporate  exchange,  or any  distribution  to
stockholders of Shares other than regular cash  dividends,  the Committee in its
sole discretion and without  liability to any person may make such  substitution
or adjustment, if any, as it deems to be equitable, as to (i) the number or kind
of Shares or other  securities  issued or reserved for issuance  pursuant to the
Plan or pursuant to outstanding  Awards,  (ii) the Option Price and/or (iii) any
other affected terms of such Awards.

                  (b) Change in  Control.  Except as  otherwise  provided  in an
Award agreement,  in the event of a Change in Control, the Committee in its sole
discretion and without liability to any person may take such actions, if any, as
it deems  necessary or desirable with respect to any Award  (including,  without
limitation,  (i) the acceleration of an Award, (ii) the payment of a cash amount
in exchange for the  cancellation  of an Award and/or (iii) the requiring of the
issuance of substitute Awards that will substantially preserve the value, rights
and benefits of any affected Awards previously granted hereunder) as of the date
of the consummation of the Change in Control.


11.      No Right to Employment

                  The  granting  of an Award  under  the Plan  shall  impose  no
obligation  on the Company or any  Subsidiary  to continue the  employment  of a
Participant and shall not lessen or affect the Company's or  Subsidiary's  right
to terminate the employment of such Participant.


12.      Successors and Assigns

                  The Plan shall be binding on all successors and assigns of the
Company and a  Participant,  including  without  limitation,  the estate of such
Participant and the executor,  administrator  or trustee of such estate,  or any
receiver  or  trustee  in  bankruptcy  or  representative  of the  Participant's
creditors.

<PAGE>

13.      Nontransferability of Awards

                  An  Award  shall  not be  transferable  or  assignable  by the
Participant  otherwise than by will or by the laws of descent and  distribution.
During the lifetime of a Participant, an Award shall be exercisable only by such
Participant.  An Award  exercisable  after  the  death of a  Participant  may be
exercised by the  legatees,  personal  representatives  or  distributees  of the
Participant.  Notwithstanding anything to the contrary herein, the Committee, in
its sole  discretion,  shall have the authority to waive this Section 13 (or any
part  thereof) to the extent that this  Section 13 (or any part  thereof) is not
required  under  the  rules  promulgated  under  any  law,  rule  or  regulation
applicable to the Company.


14.      Amendments or Termination

                  The Board may amend,  alter or  discontinue  the Plan,  but no
amendment,  alteration or  discontinuation  shall be made which, (a) without the
approval of the  stockholders  of the Company,  would  (except as is provided in
Section 10 of the Plan),  (i) increase  the total number of Shares  reserved for
the  purposes of the Plan,  (ii)  change the maximum  number of Shares for which
Awards may be granted to any Participant, (iii) materially increase the benefits
accruing  to  Participants   under  the  Plan  or  (iv)  materially  modify  the
eligibility  requirements  for  participation  in the Plan,  or (b)  without the
consent of a Participant,  would impair any of the rights or  obligations  under
any Award  theretofore  granted to such  Participant  under the Plan;  provided,
however,  that the  Committee  may  amend  the Plan in such  manner  as it deems
necessary to permit the granting of Awards meeting the  requirements of the Code
or other applicable laws.  Notwithstanding  anything to the contrary herein, the
Board may not amend,  alter or discontinue  the  provisions  relating to Section
10(b) of the Plan after the occurrence of a Change in Control.


15.  International Participants

                  With  respect to  Participants  who reside or work outside the
United  States  of  America  and who are not  (and who are not  expected  to be)
"covered  employees"  within  the  meaning of  Section  162(m) of the Code,  the
Committee  may,  in its sole  discretion,  amend the terms of the Plan or Awards
with  respect  to such  Participants  in order to  conform  such  terms with the
requirements of local law.

<PAGE>

16.      Choice of Law

                   The Plan shall be governed  by and  construed  in  accordance
with the laws of the State of New York  applicable  to contracts  made and to be
performed in the State of New York.


17.      Effectiveness of the Plan

                  The Plan shall be  effective  as of the Spinoff  Date.  If the
Plan is not  approved  by the  stockholders  of the  Company  prior to the first
anniversary of the Spinoff Date, no Awards may be granted thereafter.




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