ACNIELSEN CORP
10-K, 2000-03-27
ENGINEERING, ACCOUNTING, RESEARCH, MANAGEMENT
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                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                   FORM 10-K


(Mark One)
(X)               Annual Report Pursuant to Section 13 or 15(d) of the
                               Securities Exchange Act of 1934

                  For the fiscal year ended December 31, 1999
                                             or
( )               Transition Report Pursuant to Section 13 or 15(d) of the
                               Securities Exchange Act of 1934
                  For the Transition Period From            to
                                                 -----------  -----------------

                        Commission file number 001-12277

                              ACNielsen Corporation
- - -------------------------------------------------------------------------------
             (Exact name of registrant as specified in its charter)

             Delaware                                   06-1454128
    --------------------------             ------------------------------------
     (State of incorporation)              (I.R.S. Employer Identification No.)

   177 Broad Street, Stamford, Connecticut                        06901
  ------------------------------------------                   ------------
   (Address of principal executive offices)                     (Zip Code)

Registrant's telephone number, including area code: (203) 961-3000.

           Securities registered pursuant to Section 12(b) of the Act:

                                                   Name of each exchange
     Title of each class                            on which registered
     -------------------                           ---------------------
Common Stock, par value $.01 per share             New York Stock Exchange
Preferred Share Purchase Rights                    New York Stock Exchange

        Securities registered pursuant to Section 12(g) of the Act: None

         Indicate by check mark whether the registrant (1) has filed all reports
required by Section 13 or 15(d) of the  Securities  Exchange  Act of 1934 during
the preceding 12 months and (2) has been subject to such filing requirements for
the past 90 days. Yes X No

          Indicate by check mark if disclosure of delinquent  filers pursuant to
Item 405 of Regulation S-K is not contained  herein,  and will not be contained,
to the best of  registrant's  knowledge,  in  definitive  proxy  or  information
statements  incorporated  by  reference  in Part  III of this  Form  10-K or any
amendment to this Form 10-K.  X
                            -----
         As of January 31, 2000,  57,816,150 shares of Common Stock of ACNielsen
Corporation were outstanding. The aggregate market value of the shares of Common
Stock  held  by  nonaffiliates  of  the  registrant   (based  upon  its  closing
transaction  price on the Composite Tape on January 31, 2000) was  approximately
$1,181 million.*

*Calculated by excluding all shares held by executive  officers and directors of
the  registrant,  without  conceding that all such persons are affiliates of the
registrant for purposes of the Federal securities laws.

                       Documents Incorporated by Reference
                      -------------------------------------
        Parts I and II: Portions of Registrant's Annual Report to Shareholders
                        for the 1999 Fiscal Year.

        Part III:       Portions of Registrant's Proxy Statement dated
                        March 10, 2000.

              The Index to Exhibits is located on Pages 17 to 19.

<PAGE>

                                     PART I

         As used in this report,  except where the context indicates  otherwise,
the  terms  "Company"  and  "ACNielsen"  mean  ACNielsen   Corporation  and  all
subsidiaries  consolidated in the financial  statements  incorporated  herein by
reference.

ITEM 1. BUSINESS

General

         ACNielsen Corporation began operating as an independent,  publicly-held
company  on  November  1,  1996  (the  "Distribution  Date")  as a result of the
distribution  (the  "Distribution")  on  that  date  by  The  Dun  &  Bradstreet
Corporation ("D&B") to D&B's shareholders of the Company's $.01 par value Common
Stock,  at a distribution  ratio of one share of the Company for three shares of
D&B. As part of a reorganization of its businesses,  D&B also distributed all of
the  outstanding  common stock of  Cognizant  Corporation  ("Cognizant")  on the
Distribution Date.

         ACNielsen   Corporation,   which  has  its  headquarters  in  Stamford,
Connecticut,  was  incorporated  in the State of Delaware on April 30, 1996 as a
wholly-owned  subsidiary of D&B for the purpose of effecting  the  Distribution.
ACNielsen  Corporation operates principally through subsidiaries and the Company
generally  is  comprised  of the  former  D&B  businesses  that  deliver  market
research,  information  and  analysis to the  worldwide  consumer  products  and
services  industries,   certain  businesses  acquired  since  the  Distribution,
including  ACNielsen  BASES and ACNielsen EDI, and new ventures formed since the
Distribution, principally ACNielsen eRatings.com.

Description of Business

         ACNielsen is a global leader in delivering market research, information
and  analysis  to the  consumer  products  and  services  industries.  ACNielsen
services are offered in over 100 countries around the globe.  ACNielsen provides
its clients with market research, information and analysis for understanding and
making critical decisions about their products and their markets. ACNielsen also
conducts  media  and  entertainment   information   businesses,   including  its
television  audience  measurement  business which operates  outside the U.S. and
Canada.

         ACNielsen  operates  outside  the  United  States  through  a number of
subsidiaries,  affiliates and joint ventures. In 1999, nearly 69% of ACNielsen's
revenues were generated outside the United States.

         ACNielsen operates across a wide spectrum of research  services.  These
services  generally  fall into four  categories:  Retail  Measurement  Services,
Customized  Research  Services,  Media and  Entertainment  Services and Consumer
Panel Services.

         ACNielsen also offers its clients, through a wide range of modeling and
analytic  services,  custom-tailored  insights into complex  marketing and sales
issues.  Typical  assignments  range from  marketing-mix  modeling  to  category
management analysis,  including topics as diverse as pricing strategy,  consumer
driven market  structure,  variety  management,  outlet  switching and promotion
tactics.

         ACNielsen's clients include  distributors and manufacturers of consumer
packaged goods and other products,  retailers and brokers,  as well as companies
operating  in  various  service  industries   (including   financial   services,
telecommunications,  advertising,  television  and  radio  broadcasting,  motion
pictures and publishing).

         ACNielsen   operates  in  one  industry   segment,   Market   Research,
Information and Analysis Services. The approximate revenues attributable to each
category of service  provided by ACNielsen were as follows for the periods shown
(in millions of dollars):

                                             Year ended December 31,
                                      -------------------------------------
                                          1999          1998          1997
                                          ----          ----          ----
Retail Measurement                     $ 1,034         $ 999         $ 987
Customized Research                        263           213           191
Media and Entertainment *                  114           110           120
Consumer Panel                             114           103            94
                                     ----------     ---------     ---------
           Total                        $1,525        $1,425        $1,392
                                     ==========     =========     =========

* Reported revenue for Media and Entertainment  declined in 1998, as a result of
the transfer of the Latin  American  media business to a joint venture (see page
4).

                                       1
<PAGE>


         The number of full-time equivalent employees of the Company at December
31, 1999 was approximately 21,000. Of this number, approximately 3,248 full-time
equivalent  employees  are located in the United  States,  and none of these are
represented  by labor  unions.  ACNielsen's  non-U.S.  employees  are subject to
numerous  labor council or similar  relationships  which vary due to the diverse
cultures in which ACNielsen  operates.  Management believes that labor relations
generally are  satisfactory  and have been  maintained in a normal and customary
manner.

         On February 18, 2000, the Company  announced  Operation Leading Edge, a
plan to  accelerate  the  Company's  growth  beyond  2000  through  a series  of
business-building  initiatives  designed to  accelerate  both revenue and profit
growth by enhancing  products and services,  addressing  changing  client needs,
improving  efficiency  and reducing the  Company's  cost  structure.  Additional
information  regarding  Operation  Leading Edge is  contained  in  "Management's
Discussion and Analysis of Financial  Condition and Results of Operations" which
is incorporated by reference into this Form 10-K in response to Part II, Item 7.

Retail Measurement Services

         Through its Retail  Measurement  Services the Company  delivers data to
clients on product  movement  and related  causal  information  (i.e.,  coupons,
in-store promotions and other information or conditions  affecting sales) on six
continents.  Introduced in 1933, ACNielsen's original Food and Drug Indexes soon
became the industry  measurement tool for  understanding the dynamics of product
sales. Over the years,  technology has dramatically improved ACNielsen's ability
to  collect  and  analyze   information   from  retailers  and  consumers.   The
availability of scanning  technology in retail outlets in many countries  around
the world has broadened both the scope and capabilities of ACNielsen's  original
retail indexes.

         ACNielsen's  Retail  Measurement  Services  are  available  in  over 80
countries.  Retail  Measurement  Services  include  scanning  and  retail  audit
services,  account level reports,  decision support,  merchandising and category
management  services and marketing and sales  applications,  along with modeling
and analytic services.

Scanning

         Using the bar codes  printed on  products  and  scanners  installed  in
retail outlets,  ACNielsen gathers  information from stores in the United States
and Canada and certain  countries  in Europe,  Latin  America and Asia  Pacific.
ACNielsen's  clients  can  monitor  performance  trends and  evaluate  price and
promotion  effectiveness  by tracking and  forecasting  non-promoted  as well as
promotional product movement.

         ACNielsen  offers a number  of  additional  services  to  enhance  each
customer's understanding of its markets. Among these are services reporting data
by  customer-defined  markets,  services  aggregating  consumer data in multiple
channels,  and  services  disaggregating  data to  satisfy  particular  needs of
clients.

Retail Audit

         In  addition  to  scanning  data  (which is  available  only in certain
industry sectors and in certain countries), retail audit is a valuable source of
market  information as a basic  measurement tool and as a supplement to scanning
data.  Retail  audit  involves the  continuous  measurement  by ACNielsen  field
auditors of product and category  performance in the retail trade, and reporting
to clients on sales,  distribution,  stocks,  prices  and other  measures  which
assist them in marketing and trade negotiations.

         Retail Audit is divided into industry  segments,  traditionally  called
Indexes.  The Food Index is generally the largest, but there are also Health and
Beauty,  Durables,  Confectionery,  Liquor, Cash & Carry, plus a number of other
Indexes specific to certain countries.

In-Store Observation

         ACNielsen field auditors  collect data on where products are located in
stores,  how many facings they have, on which shelves they are positioned,  etc.
(broken down by store type,  store size and geographic  region).  ACNielsen also
collects causal data.  These data add to market insights and help to monitor the
implementation  of  retailer/manufacturer  promotional  agreements  in  terms of
numeric distribution, space allocation and promotional execution.

Levels of Information

         ACNielsen provides information and insight to clients from a macro to a
micro  level.  Whether  on a  country,  market  or  individual  retailer  level,
ACNielsen generally measures the competitive  environment in which manufacturers
and retailers conduct business.  In some countries ACNielsen also provides store
census data which allow  retailers  and  manufacturers  to  understand  consumer
behavior within a group of stores as well as within a retail trading area.

                                       2
<PAGE>

         ACNielsen's  account-specific  information provides sales and marketing
managers with a comprehensive array of retailer-specific sales and merchandising
information,   producing  reports  of  product  and  category  performance  that
encompass an organization's own brands as well as competing brands.

         On a global basis,  ACNielsen sells and provides to its  multi-national
clients  international  reports within and across country  boundaries.  Products
include an International  Database  (periodic reports of a multi-country  retail
database) and an International  Market Report (a one-time report on a market and
its competitive environment).

Decision Support

         ACNielsen uses its rich data sources to extract business  insights that
are used by  clients  to  create  competitive  advantage.  ACNielsen's  decision
support  software  offers a robust  environment  for data access,  manipulation,
analysis  and final  presentation  through  fast access to  ACNielsen as well as
clients'  internal  data.  This  decision  support  software  can  also  uncover
"exceptional"    information   through    sophisticated    analytical   modeling
capabilities.  ACNielsen  information  can be  delivered  on-line  and via other
electronic media (CD-ROM, diskette), as well as through the Internet and printed
reports.

         ACNielsen INF*ACT Workstation software is ACNielsen's flagship software
offering. The Workstation is an open, Windows-based, analytical and applications
development tool set used worldwide by ACNielsen clients.  ACNielsen's  SalesNet
provides  fast,  easy access to pre-run  analyses  delivered  via the  Internet.
ACNielsen  also offers a robust,  proprietary  and ad-hoc  reporting tool called
Workstation Plus which allows users to access,  query and build advanced reports
for INF*ACT and/or relational databases.

         ACNielsen also offers a series of  Windows-based  intelligent  business
applications that enhance ACNielsen INF*ACT  Workstation  functionality,  giving
clients the ability to plan, analyze and execute successful  marketing and sales
programs.  These applications  include  Opportunity  Explorer,  Business Review,
Spotlight, NITE, and others.

         In addition,  ACNielsen offers sophisticated  category management tools
such as Business Manager, SPACEMAN and PRICEMAN.

Customized Research Services

         Customized  Research  Services  are used by  manufacturers,  retailers,
financial  institutions and other service  organizations that seek to understand
the position of their  current,  new and  proposed  products and services in the
marketplace.  With  customized  research  capabilities  in more than half of the
countries  in which it  operates,  ACNielsen  is  well-positioned  to offer  its
clients,  including both  manufacturers  and retailers,  consumer  insights from
customized  research as well as an  understanding of dynamic new markets such as
entertainment, fast foods, financial services and telecommunications.

         In June  1998,  the  Company  acquired  BBI  Marketing  Services,  Inc.
("ACNielsen  BASES").  ACNielsen  BASES,  the global  leader in  simulated  test
marketing,  provides fast moving  consumer goods  marketers with sales estimates
and  diagnostic  analysis  for  their new  business  initiatives.  In  addition,
ACNielsen VANTIS, a business unit of ACNielsen BASES, focuses on researching new
business   initiatives   for  marketers   outside  fast  moving  consumer  goods
categories.  The addition of ACNielsen BASES enhanced the Company's portfolio of
advanced modeling and analytical services.

         In 1998, the Company launched  Winning Brands,  a proprietary  research
product that helps  clients  manage and  leverage  their brand  equity.  Winning
Brands follows the successful  1997  introduction of Customer eQ, a product that
measures customer satisfaction and loyalty.

         In  addition  to services  at the  country  level and  ACNielsen  BASES
services, ACNielsen offers multi-country customized studies at both the regional
and global levels and has  specialist  offices in Hong Kong,  London,  New York,
Tokyo,  Toronto and Singapore to carry out customized  research in Asia Pacific,
Western Europe, North and South America, the Middle East and Africa.

Media and Entertainment Services

Media

         The  information  produced by ACNielsen  Media  International  includes
audience estimates for television, radio and print, plus advertising expenditure
measurement  and  customized  media  research.  Television and radio ratings and
readership data are used by program producers,  broadcasters,  publishers, media
planners, airtime buyers and others, on behalf of manufacturers/advertisers  and
media  owners,  to  determine  the best,  most  cost-efficient  way of  reaching
clients.

                                       3
<PAGE>

         ACNielsen  Media   International's   television  audience   measurement
services,  which  operate  outside the United  States and Canada,  generally use
representative  panels  of  households,  each  with a  meter  attached  to  each
television  in the  household.  The  meters  register  viewership,  which can be
matched with broadcast  information to identify viewing of specific programs. In
a few countries  written diaries are used instead of, or in addition to, meters,
with viewers  writing the channels,  programs and the times  watched.  With both
meter and diary panels,  aggregate individual and household viewing is projected
to represent national viewing habits.

         Outside of Latin America,  ACNielsen's  television audience measurement
services are operational in 17 countries, primarily in the Asia Pacific region.

         In connection  with the  Distribution,  ACNielsen  entered into the TAM
Master  Agreement (the "TAM Master  Agreement")  with Cognizant  relating to the
conduct of the television  audience  measurement  business (the "TAM Business").
See "TAM  Master  Agreement"  below for  further  information  on the TAM Master
Agreement.

         ACNielsen Media  International's  advertising  expenditure  measurement
services,  which are  marketed in 31  countries,  provide to clients,  primarily
advertising agencies and manufacturers/advertisers, verification that individual
commercials or commercial  campaigns ran as contracted,  report the costs of the
manufacturers'  own and competitors'  advertisements  and alert users to new and
competitive ad campaigns.

         Effective  January  1998,  the  Company  became  a  partner  in a joint
venture,  IBOPE Media  Information  and  transferred  its Latin  American  media
business to the joint venture.  The joint  venture,  operating in Latin America,
offers television audience measurement  services in ten markets,  provides radio
audience  measurement  services in two  countries  and  advertising  expenditure
measurement services in four countries.

         Media Monitoring Services Ltd. was acquired on November 30, 1999 and
is a provider of advertising  measurement  services in
the United Kingdom, Australia, and Asia.

Entertainment

         In late 1997,  ACNielsen acquired  Entertainment Data, Inc. ("ACNielsen
EDI"),  a provider of  information  for the motion  picture  industry.  Based in
Hollywood,  California, ACNielsen EDI provides box-office information to studios
and  exhibitors in the motion picture  industry.  This  information  helps users
decide where and for how long a movie will play,  as well as the  allocation  of
advertising and promotional  dollars.  ACNielsen EDI also provides  creative and
consumer  research to the studios.  ACNielsen EDI provides services in the U.S.,
Canada, U.K., Germany, Spain, France, Austria,  Ireland,  Mexico,  Argentina and
Australia.

Internet

         In  September  1999,  ACNielsen  and  NetRatings,  Inc.  ("NetRatings")
entered into a venture to  establish  ACNielsen  eRatings.com  ("eRatings.com").
ACNielsen has an 80.1% ownership  interest in the venture with NetRatings owning
the  remainder.   eRatings.com  is  primarily  engaged  in  providing   Internet
measurement services. The venture, either directly or through joint ventures, is
expected to operate in all major  geographic  regions  worldwide  other than the
United States and Canada and it plans to roll out the service  initially in five
countries by the end of the first quarter of 2000.

         ACNielsen's   proprietary  sampling  methodology  is  used  to  form  a
representative  panel.  Once an  individual  or  household  agrees  to  become a
panelist,  software is  installed  on the  panelist's  PC. The  software  tracks
individuals' Internet usage on a real time basis. Aggregate information and data
are then made available on a weekly and monthly basis through a website.

         The software requires virtually no panelist intervention once installed
and can be automatically  upgraded.  The software collects and delivers Internet
usage  data using  NetRatings'  proprietary  collection  software.  This  allows
panelists  to freely  access the  Internet  without  having to worry  about data
collection.

         Once the software is installed,  it collects real-time data by tracking
user activity  including the sites visited,  duration of visits and the duration
and  frequency of sessions.  The  technology  is also able to track  advertising
activity including the actual ad banners viewed, advertisers,  sites the ads ran
on, and ads clicked on. The software  tracks user  profiles,  including the age,
gender, marital status, education, occupation, income and ethnicity of the panel
member.

         eRatings.com's  Internet Measurement Service will be marketed under the
Nielsen//NetRatings   brand  and  will  provide  clients  with  the  ability  to
accurately track and analyze Internet audience behavior, in addition to in-depth
research reports across a variety of Internet related subjects.

                                       4
<PAGE>

         eRatings.com  has  exclusive  rights to market the  Nielsen//NetRatings
Internet Measurement Service in countries outside the United States,  Canada and
Japan. In France the  Nielsen//NetRatings  service will be offered via a company
called  Mediametrie  eRatings.com,  which is a venture  among  Mediametrie,  the
French audience measurement and survey company, NetRatings and eRatings.com.  In
March 2000,  eRatings.com  formed a joint  venture with IBOPE Media  Information
called IBOPE  eRatings.com that will launch the  Nielsen//NetRatings  service in
Latin America. Also, in March 2000,  eRatings.com acquired an ownership interest
in the Japanese  venture  previously  established  by  NetRatings to provide the
Nielsen//NetRatings service in Japan.

Consumer Panel Services

         Consumer  Panel  Services  help   organizations   achieve   competitive
advantage by applying  consumer  insights  derived from the  ACNielsen  consumer
panel  database.  With a  comprehensive  portfolio  of tools for  reporting  and
analysis,  ACNielsen  measures the  multi-faceted  dynamics of consumer behavior
across all outlets including:  consumer demographics,  percentages of households
purchasing,  products and quantities purchased, frequency of purchases, shopping
trips and shopping expenditures,  price and promotion  sensitivity,  price paid,
and attitude and usage information.

         The   ACNielsen   Consumer   Panel,   called   Homescan,   consists  of
approximately 55,000 demographically balanced U.S. households that use hand-held
scanners  to record  every  bar-coded  item  purchased  and,  outside the United
States, is comprised of more than 80,000 households in 19 countries.

         ACNielsen  employs  multiple data collection  processes  throughout the
world. In the United States and several other countries  covering  approximately
90% of total panel  households  worldwide,  ACNielsen  installs in-home scanners
with which  panelists  scan  items at home as they  unpack  purchases  from each
shopping trip,  recording price,  promotions and quantity purchased,  as well as
the age and gender of the shopper and intended user.  Information detailing each
shopping trip is transmitted, via telephone lines, to ACNielsen.

         Consumer  panel  applications  can be used by  both  manufacturers  and
retailers to understand demographics and purchasing habits of consumers. As with
all information derived from the ACNielsen Consumer Panel, data capture activity
is from  all  outlet  types  including  grocery,  drug,  mass  merchandiser  and
warehouse  clubs.  Clients can choose  from a wide  variety of  applications  or
analyses, from syndicated to customized and basic to complex. ACNielsen offers a
full suite of syndicated  category management  applications.  These reports give
manufacturers  and  retailers  insights  into cross  outlet  shopping,  consumer
loyalty  and the value of  consumer  segments  such as the value of core  versus
occasional shoppers.

         ACNielsen also provides delivery tools that allow marketers to process,
chart and analyze ACNielsen Consumer Panel information quickly and easily. Among
these are CD-ROM  tools and  Panel*Fact  for Windows,  which enable  managers to
create customized  reports to meet their individual  analytic needs and to share
data and analyses with various members within an organization.

Relationship Among ACNielsen, D&B and Cognizant after the Distribution

         Prior to the  Distribution,  D&B,  Cognizant and ACNielsen entered into
certain  agreements  (the  "Spin   Agreements")   governing  their  relationship
subsequent to the Distribution and providing for the allocation of tax, employee
benefits and certain  other  liabilities  and  obligations  arising from periods
prior to the Distribution. The following description summarizes terms of certain
of  these  agreements,  but is  qualified  by  reference  to the  texts  of such
agreements  which  were  previously  filed  with  the  Securities  and  Exchange
Commission.

         In June 1998, D&B changed its name to R.H.  Donnelley  Corporation  and
spun off a company now named The Dun & Bradstreet  Corporation  ("New D&B"), and
Cognizant changed its name to Nielsen Media Research,  Inc. ("NMR") and spun off
a company named IMS Health Incorporated ("IMS Health"). As required by the terms
of the Distribution  Agreement referred to below, each of New D&B and IMS Health
has provided an  undertaking  to the Company to be jointly and severally  liable
with its former parent company for any liabilities of such former parent company
arising out of the Spin Agreements.  In July 1999, IMS Health distributed shares
of  Gartner  Group,  Inc.  ("Gartner")  class B stock  to its  shareholders.  In
connection with such  distribution  and pursuant to the  Distribution  Agreement
referred to below,  Gartner provided an undertaking to the Company to be jointly
and severally  liable for any  liabilities of Cognizant (now NMR) arising out of
the Spin Agreements.

Distribution Agreement

         D&B,  Cognizant and  ACNielsen  entered into a  Distribution  Agreement
providing for, among other things,  certain corporate  transactions  required to
effect  the  Distribution  and  other  arrangements  among  D&B,  Cognizant  and
ACNielsen  subsequent  to the  Distribution.  In  particular,  the  Distribution
Agreement  defined  the  assets  and  liabilities  allocated  to and  assumed by
Cognizant  and those  allocated to and assumed by  ACNielsen.  The  Distribution
Agreement  also defined  what  constituted  the  "Cognizant  Business"  and what
constituted the "ACNielsen Business".  It also provided for, among other things,
assumptions of liabilities and cross indemnities designed to allocate generally,
effective  as  of  the  Distribution  Date,  financial  responsibility  for  the
liabilities  arising out of or in connection with (i) the Cognizant  Business to
Cognizant,  (ii) the  ACNielsen  Business  to  ACNielsen  and  (iii)  all  other
liabilities to D&B.

5
<PAGE>

Indemnity and Joint Defense Agreement

         D&B,  Cognizant  and  ACNielsen  entered into the  Indemnity  and Joint
Defense  Agreement  pursuant  to which they  agreed (i) to certain  arrangements
allocating potential liabilities ("IRI Liabilities") that may arise out of or in
connection with the IRI Action, as defined below in "Item 3, Legal Proceedings",
and (ii) to conduct a joint  defense of such  action.  See  "Relationship  Among
ACNielsen,  D&B and  Cognizant  after the  Distribution"  above for  information
regarding name changes and certain  post-Distribution events affecting Cognizant
and D&B.

         The Indemnity and Joint Defense Agreement  provides that ACNielsen will
assume  exclusive  liability for IRI  Liabilities  up to a maximum  amount to be
determined  at the time  such  liabilities,  if any,  become  payable  (the "ACN
Maximum Amount") and that Cognizant and D&B will share liability equally for any
amounts in excess of the ACN  Maximum  Amount.  The ACN  Maximum  Amount will be
determined by an investment  banking firm as the maximum amount which  ACNielsen
is able to pay after giving effect to (i) any plan submitted by such  investment
bank which is  designed  to  maximize  the claims  paying  ability of  ACNielsen
without  impairing the investment  banking firm's ability to deliver a viability
opinion (but which will not require any action requiring stockholder  approval),
and (ii) payment of related fees and  expenses.  For these  purposes,  financial
viability means the ability of ACNielsen,  after giving effect to such plan, the
payment of related fees and expenses and the payment of the ACN Maximum  Amount,
to pay its debts as they become due and to finance  the current and  anticipated
operating and capital  requirements of its business,  as  reconstituted  by such
plan, for two years from the date any such plan is expected to be implemented.

         In addition,  ACNielsen  agreed to certain  restrictions on payments of
dividends and share repurchases  above specified  levels.  ACNielsen also agreed
not to engage in mergers, acquisitions or dispositions,  including joint venture
investments, if, after giving effect to any such transaction, ACNielsen would be
unable  to meet a  specified  fixed  charge  coverage  ratio,  and,  if any such
transaction  involves  aggregate  consideration  in excess of $50 million,  then
ACNielsen is also  required to receive and to cause to be delivered to Cognizant
and D&B an investment banker's fairness opinion.

         The  Indemnity  and Joint  Defense  Agreement  also sets forth  certain
provisions governing the defense of the IRI Action pursuant to which the parties
agree to be  represented  by the same counsel.  Legal  expenses are to be shared
equally by the three parties.

TAM Master Agreement

         Cognizant  (now called NMR) and  ACNielsen  entered into the TAM Master
Agreement  relating  to the  conduct  of  the  television  audience  measurement
business (the "TAM Business").

         Pursuant to the TAM Master  Agreement and certain  ancillary  trademark
and technology licensing agreements (together with the TAM Master Agreement, the
"TAM Agreement"), Cognizant or a newly established entity is required to license
to ACNielsen (i) a non-exclusive  right to use certain  trademarks in connection
with the TAM  Business  outside the United  States and Canada for five years and
(ii) a non-exclusive right to use specified technology in Australia, Ireland and
India in  connection  with the TAM Business for five years or such longer period
as is required to fulfill contractual  obligations  existing on the Distribution
Date.

Competition

         ACNielsen  has numerous  competitors  in its various  lines of business
throughout the world. Some are companies with diverse product and service lines;
others have more limited product and service  offerings.  Competition comes from
companies  specializing in marketing research; the in-house research departments
of  manufacturers  and  advertising  agencies;   retailers  selling  information
directly or through brokers;  information management and software companies; and
consulting and accounting firms.

         In Retail Measurement Services, ACNielsen's principal competitor in the
United  States is  Information  Resources,  Inc.  (IRI).  IRI is also  active in
Canada,  Europe and Latin America by itself and through joint  ventures with GfK
(Germany), Taylor Nelson Sofres in Europe, and other companies, and is expanding
globally.

         In Customized  Research Services,  a significant  competitor is Kantar,
the marketing  research arm of WPP Group Plc.,  which operates  globally through
BMRB International, Millward Brown International and Research International.

         In Media and Entertainment  Services,  significant  competitors include
Taylor Nelson Sofres,  GfK, AGB Media Services,  and Video Research (Japan) and,
with respect to Internet  Measurement  Services,  Media  Metrix,  NetValue,  IMR
Worldwide and PC Data.

6
<PAGE>

         In Consumer Panel Services,  significant competitors include IRI in the
United States, and the Europanel consortium, which includes Taylor Nelson Sofres
and GfK, operating in Europe. NPD also competes in this area.

         Principal   competitive  factors  include   innovation,   the  quality,
timeliness,  reliability and  comprehensiveness of analytical services and data,
flexibility  in tailoring  services to client needs,  price,  and geographic and
market coverage.

Non-U.S. Operations

         As indicated above,  ACNielsen engages in a significant  portion of its
business  outside of the United States,  with nearly 69% of its revenues in 1999
being generated through non-U.S.  sources.  ACNielsen's non-U.S.  operations are
subject to the usual risks  inherent in carrying on business  outside the United
States,   including   fluctuations  in  relative   currency   values,   possible
nationalization,  expropriation,  price controls or other restrictive government
actions. ACNielsen believes that the risk of nationalization or expropriation is
reduced because its products are services and information,  rather than products
which require manufacturing facilities or the use of natural resources.

Intellectual Property

         ACNielsen owns and controls trade  secrets,  confidential  information,
trademarks,  trade names,  copyrights  and other  intellectual  property  rights
which,  in the aggregate,  are of material  importance to ACNielsen's  business.
Management of ACNielsen  believes that the  "ACNielsen"  name and related names,
marks and logos are of material  importance to ACNielsen.  ACNielsen is licensed
to use certain  technology  and other  intellectual  property  rights  owned and
controlled  by others,  and,  similarly,  other  companies  are  licensed to use
certain technology and other  intellectual  property rights owned and controlled
by ACNielsen.

         Pursuant to an  Intellectual  Property  Agreement (the "IP  Agreement")
among D&B, Cognizant (now called NMR) and ACNielsen,  entered into in connection
with  the  Distribution,  ACNielsen  has  exclusive  rights  to  the  use of the
"ACNielsen"  name worldwide;  however,  ACNielsen's  future use of the "Nielsen"
name  standing  alone is  prohibited  and,  as a part of a name  describing  new
products  and  services to be  offered,  is subject to certain  limitations.  In
addition,  the IP Agreement also provided for the establishment of a new entity,
jointly  owned  by  Cognizant  and  ACNielsen,  into  which  certain  trademarks
incorporating  or  relating  to the  "Nielsen"  name in various  countries  were
assigned.  This entity is obligated to license such trademarks on a royalty-free
basis to Cognizant or ACNielsen for use in a manner consistent with the terms of
the IP Agreement  and for purposes of  conducting  their  respective  businesses
after the  Distribution,  and is responsible for preserving the quality of those
trademarks and minimizing  any risk of possible  confusion.  Pursuant to the TAM
Agreement, Cognizant is required to grant ACNielsen a non-exclusive right to use
certain trademarks and technology, as described in "TAM Master Agreement" above.
ACNielsen  shall not be licensed to use any such  trademarks  or  technology  in
connection  with the  conduct of the TAM  Business  within the United  States or
Canada.

         The  technology  and other  intellectual  property  rights  licensed by
ACNielsen  are  important  to its  business,  although  management  of ACNielsen
believes that  ACNielsen's  business,  as a whole, is not dependent upon any one
intellectual property or group of such properties.

         The names of ACNielsen's  products and services  referred to herein are
registered or  unregistered  trademarks or service marks owned by or licensed to
ACNielsen or its subsidiaries.

Forward-Looking Statements

         Certain statements contained herein or incorporated herein by reference
are forward looking. These may be identified by the use of forward-looking words
or phrases,  such as "anticipate,"  "believe," "expect,"  "designed,"  "intend,"
"could,"  "should,"  "planned,"   "estimated,"   "potential,"  "target,"  "aim,"
"objective" and "goal," among others. In addition,  the Company may from time to
time make oral forward-looking  statements. In connection with the "safe harbor"
provisions of the Private Securities  Litigation Reform Act of 1995, the Company
is hereby  identifying  important  factors  that could cause  actual  results to
differ materially from those contained in forward-looking  statements made by or
on behalf of the  Company.  Any such  statement is qualified by reference to the
following cautionary statement.

         Risks and  uncertainties  that may affect the operations,  performance,
development and results of the Company's business include:  (i) the availability
of  retail  sources  that are  willing  to sell  data to the  Company  at prices
acceptable  to the  Company;  (ii)  changes in general  economic or  competitive
conditions  which  impact  the  Company's  clients'  demand  for  the  Company's
services;   (iii)  significant  price  and  service   competition;   (iv)  rapid
technological  developments  in the  collection,  manipulation  and  delivery of
information;  (v) the Company's  ability to complete the  implementation  of its
Euro plans on a timely basis; (vi) the likely  incurrence of significant  losses
by ACNielsen eRatings.com while its business is being developed,  the difficulty
of forecasting its future revenues and costs and  uncertainties  associated with
the  international  development  of  an  Internet  ratings  service;  (vii)  the
Company's  ability  to  successfully   implement  Operation  Leading  Edge  (its
announced plan to enhance its products and services,  address  changing  clients
needs,  improve  efficiency  and reduce its cost  structure)  and to achieve the
estimated  levels of revenue and profit growth  therefrom;  (viii) the impact of
foreign  currency  fluctuations  since  so much of the  Company's  earnings  are
generated  abroad;  (ix) the degree of acceptance of new product  introductions;
(x) the uncertainties of litigation,  including the IRI Action; as well as other
risks and uncertainties  detailed from time to time in the Company's  Securities
and Exchange Commission filings.

7
<PAGE>

         Developments  in any of the areas  referred  to above  could  cause the
Company's  results to differ from  results that have been or may be projected by
or on behalf of the Company.  The Company  cautions that the  foregoing  list of
important factors is not exclusive. The Company does not undertake to update any
forward-looking  statement that may be made from time to time by or on behalf of
the Company.

Financial Information about Segments

         The response to item 101(d) of Regulation S-K is incorporated herein by
reference to Note 15 Operations by Geographic Segment on Pages 53-54 of the 1999
Annual Report.  Additionally,  long-lived assets totaled $266,014,  $260,842 and
$151,269 in the U.S. and  $412,061,  $391,118 and $367,334 (in thousands of U.S.
dollars) in the Non-U.S. in 1999, 1998 and 1997, respectively.

ITEM 2.  PROPERTIES

         ACNielsen's  real  properties  are  geographically  distributed to meet
sales and operating requirements  worldwide.  Most of ACNielsen's properties are
leased from third  parties,  including D&B and NMR.  ACNielsen's  properties are
generally  considered to be both suitable and adequate to meet current operating
requirements and virtually all space is being utilized.

ITEM 3. LEGAL PROCEEDINGS

         On July 29, 1996, Information Resources, Inc. ("IRI") filed a complaint
in the United  States  District  Court for the  Southern  District  of New York,
naming as defendants  D&B, A.C.  Nielsen  Company  (which is a subsidiary of the
Company,  "ACNielsenCo")  and I.M.S.  International,  Inc.  ("IMS"),  formerly a
subsidiary  of Cognizant  Corporation  ("Cognizant")  and a  predecessor  of IMS
Health Incorporated (the "IRI Action").

         The complaint alleges various violations of the United States antitrust
laws:  (1) a  violation  of  Section 1 of the  Sherman  Act  through  an alleged
practice of tying ACNielsenCo  services in different countries or of ACNielsenCo
and IMS  services;  (2) a  violation  of Section 1 of the  Sherman  Act  through
alleged  unreasonable  restraints of trade consisting of the contracts described
above and through alleged long-term agreements with multi-national  clients; (3)
a violation  of Section 2 of the Sherman Act for  monopolization  and  attempted
monopolization  of export markets  through  alleged  exclusive data  acquisition
agreements  with  retailers in foreign  countries,  the  contracts  with clients
described  above,  and other means;  (4) a violation of Section 2 of the Sherman
Act for attempted monopolization of the United States market through the alleged
exclusive data agreements  described above,  predatory pricing, and other means;
and (5) a violation of Section 2 of the Sherman Act for an alleged use of market
power in export  markets to gain an unfair  competitive  advantage in the United
States.

         The  complaint  also alleges two claims of tortious  interference  with
contract and tortious  interference  with a prospective  business  relationship.
These claims relate to the  acquisition  by defendants of Survey  Research Group
Limited  ("SRG").  IRI alleges that SRG violated an alleged  agreement  with IRI
when it agreed to be acquired by defendants and that  defendants  induced SRG to
breach that agreement.

         IRI's complaint alleges damages in excess of $350 million, which amount
IRI has asked to be trebled under the antitrust  laws.  IRI also seeks  punitive
damages in an unspecified amount.

         By notice of motion  dated  October 15, 1996,  defendants  moved for an
order  dismissing all claims in the complaint.  On May 6, 1997 the United States
District  Court for the  Southern  District of New York issued a decision on the
motion to dismiss.  The Court dismissed IRI's claim of attempted  monopolization
in the United States with leave to replead  within sixty days.  The Court denied
defendants' motion with respect to the remaining claims in the complaint.

         On  June  3,  1997,  defendants  filed  an  answer  and  counterclaims.
Defendants  denied all  material  allegations  of the  complaint.  In  addition,
ACNielsenCo asserted  counterclaims against IRI alleging that IRI has made false
and misleading statements about ACNielsenCo's services and commercial activities
and that such conduct constitutes a violation of Section 43(a) of the Lanham Act
and unfair competition. ACNielsenCo seeks injunctive relief and damages.

         On July 7, 1997, IRI filed an amended  complaint seeking to replead the
claim of attempted monopolization in the United States, which had been dismissed
by the Court in its May 6, 1997  decision.  By notice of motion dated August 18,
1997, defendants moved for an order dismissing the amended claim. On December 1,
1997, the Court denied defendants' motion. Discovery is currently ongoing.

8
<PAGE>

        In connection  with the IRI Action,  D&B,  Cognizant  (the former parent
company of IMS) and the Company  entered  into an  Indemnity  and Joint  Defense
Agreement (the "Indemnity and Joint Defense  Agreement")  pursuant to which they
agreed  (i) to  certain  arrangements  allocating  potential  liabilities  ("IRI
Liabilities")  that may arise out of or in  connection  with the IRI  Action and
(ii) to conduct a joint defense of such action. In particular, the Indemnity and
Joint  Defense  Agreement  provides  that  the  Company  will  assume  exclusive
liability  for IRI  Liabilities  up to a maximum  amount to be calculated at the
time such liabilities,  if any, become payable (the "ACN Maximum  Amount"),  and
that Cognizant and D&B will share liability equally for any amounts in excess of
the ACN  Maximum  Amount.  The ACN  Maximum  Amount  will  be  determined  by an
investment  banking firm as the maximum  amount which the Company is able to pay
after giving effect to (i) any plan submitted by such  investment  bank which is
designed to maximize the claims paying ability of the Company without  impairing
the investment  banking firm's ability to deliver a viability opinion (but which
will not require any action requiring stockholder approval), and (ii) payment of
related fees and expenses.  For these  purposes,  financial  viability means the
ability of the Company, after giving effect to such plan, the payment of related
fees and expenses and the payment of the ACN Maximum Amount, to pay its debts as
they become due and to finance the current and anticipated operating and capital
requirements of its business,  as reconstituted by such plan, for two years from
the date any such plan is expected to be implemented.

        The  Indemnity  and  Joint  Defense   Agreement  also  imposes   certain
restrictions  on the payment of cash dividends and the ability of the Company to
purchase its stock.

        In June 1998 (i) D&B changed its name to R.H. Donnelley  Corporation and
spun off (the "D&B Spin") a company now named The Dun &  Bradstreet  Corporation
("New D&B"), and (ii) Cognizant changed its name to Nielsen Media Research, Inc.
("NMR")  and  spun  off  (the  "Cognizant  Spin") a  company  named  IMS  Health
Incorporated ("IMS Health").  Pursuant to the terms of a Distribution  Agreement
dated as of October 28, 1996 among the Company,  D&B and Cognizant,  New D&B was
required  as a  condition  to the D&B Spin,  and IMS  Health was  required  as a
condition to the  Cognizant  Spin, to undertake to the Company to be jointly and
severally  liable with its former parent  company for,  among other things,  the
obligations  of such former parent company under the Indemnity and Joint Defense
Agreement.  Each of New D&B and IMS Health did provide such  undertaking  to the
Company.

        Management  of  ACNielsen  is unable to  predict  at this time the final
outcome of the IRI Action or whether its resolution could materially  affect the
Company's results of operations, cash flows or financial position.

        The  Company  and its  subsidiaries  are also  involved  in other  legal
proceedings and litigation  arising in the ordinary  course of business.  In the
opinion of management, the outcome of such current legal proceedings, claims and
litigation,  if decided adversely,  could have a material effect on quarterly or
annual  operating  results  or cash  flows  when  resolved  in a future  period.
However, in the opinion of management,  these matters will not materially affect
the Company's consolidated financial position.

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

         Not applicable.


EXECUTIVE OFFICERS OF THE REGISTRANT

        Executive  officers are elected by the Board of Directors to hold office
at the pleasure of the Board of Directors.

        Listed below are the  executive  officers of the  registrant at March 1,
2000 and brief  summaries  of their  business  experience  during  the past five
years.

<TABLE>
<CAPTION>

        Name                                     Title                                           Age
       ------                                  ---------                                       -------
<S>                            <C>                                                                <C>
Nicholas L. Trivisonno         Chairman and Chief Executive Officer*                              52
Michael P. Connors             Vice Chairman*                                                     44
Robert J. Chrenc               Executive Vice President and Chief Financial Officer               55
Earl H. Doppelt                Executive Vice President and General Counsel                       46

  *Member of the Board of Directors.
</TABLE>


                                       9
<PAGE>


        Mr.  Trivisonno  was elected  Chairman  and Chief  Executive  Officer of
ACNielsen, effective May 1996; he served as Executive Vice President-Finance and
Chief Financial Officer of D&B (business information),  effective September 1995
through  November 1, 1996.  Prior  thereto,  he had served with GTE  Corporation
(telecommunications)  as Executive Vice  President-Strategic  Planning and Group
President,  effective  October  1993  through  July  1995.  He also  served as a
director of GTE Corporation from April 1995 through July 1995.

        Mr. Connors was elected Vice Chairman of ACNielsen,  effective May 1996;
he served as Senior Vice  President  of D&B  (business  information),  effective
April 1995 through November 1, 1996. Prior thereto, he had served as Senior Vice
President of American  Express  Travel  Related  Services  (travel and financial
services), effective September 1989 through March 1995.

        Mr. Chrenc was elected Executive Vice President and Chief Financial
Officer of ACNielsen,  effective June 1996. Prior thereto he was a Partner of
Arthur Andersen LLP (accounting), effective September 1979 through May 1996.

        Mr. Doppelt was elected  Executive Vice President and General Counsel of
ACNielsen,  effective  May 1996;  he had  served as Senior  Vice  President  and
General Counsel of D&B, effective May 1994 through November 1, 1996.



                                     PART II

ITEM 5.  MARKET FOR THE REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER
         MATTERS

         Information  in response to this Item is set forth under  Liquidity and
Capital  Resources,  Dividends  and Common Stock  Information  in  "Management's
Discussion  and Analysis of Financial  Condition and Results of  Operations"  on
Pages 34 and 36 of the 1999 Annual Report,  which  information  is  incorporated
herein by reference.

ITEM 6.  SELECTED FINANCIAL DATA

         Selected  financial data required by this Item are incorporated  herein
by  reference  to the  information  relating to the years 1995  through 1999 set
forth in "Summary Financial Data" on Page 56 of the 1999 Annual Report.

ITEM 7.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
         RESULTS OF OPERATIONS

         Information  in  response  to this Item is set  forth in  "Management's
Discussion  and Analysis of Financial  Condition and Results of  Operations"  on
Pages 32 to 36 of the 1999 Annual  Report,  which  information  is  incorporated
herein by reference.

ITEM 7A.  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

         The Company uses foreign-currency  forward-exchange  contracts to hedge
forecasted  intercompany  transactions and forecasted purchases of data services
from  a  third  party  provider.   The  Company  enters  into   foreign-currency
forward-exchange  contracts  with  durations  of less than  twelve  months.  The
Company adopted SFAS No. 133, "Accounting for Derivative Instruments and Hedging
Activities,"  on January 1, 1999.  The  cumulative  effect of  adoption  was not
material  to the  consolidated  financial  statements.  Gains or  losses on such
contracts  were not material to the  consolidated  financial  statements for the
years ended December 31, 1999 and 1998. The Company does not utilize  derivative
financial instruments for trading or other speculative purposes.

         The  following  table  presents the notional  amounts,  fair values and
average   exchange   rates  of   foreign-currency   forward-exchange   contracts
outstanding at December 31, 1999 (in thousands of U.S. dollars):

                                                               Average Foreign-
                                 Notional          Fair        Currency Forward-
                                  Amounts          Value        Exchange Rates
                                ----------        -------     ------------------
        Euro                     $  5,923         $   99              .9755
        Japanese yen                  660            (24)          102.7958
        Australian dollars            109             (1)            1.5793
        Other                         154             16
        ----------------------  ---------        --------
        Total                    $  6,846         $   90
        ----------------------  ---------        --------

                                       10
<PAGE>


         At December 31, 1999, the Company had outstanding fixed-rate short-term
debt of  $95,139  (in  thousands  of U.S.  dollars)  borrowed  under its  credit
facilities. The weighted-average interest rate of this debt at December 31, 1999
was 3.32%.

         The Company had  intercompany  loans of $2,319 and $3,367 (in thousands
of U.S. dollars) denominated in U.S. dollars and Canadian dollars, respectively,
on a Colombian Peso functional currency balance sheet at December 31, 1999 which
were paid in January 2000.

ITEM 8.    FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

        See Index to Financial Statements and Schedule under Item 14 on Page 14.

ITEM 9.    CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
           FINANCIAL DISCLOSURE

        Not applicable.


                                    PART III

ITEM 10.   DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

         Information  in  response  to  this  Item  is  incorporated  herein  by
reference  to the  section  entitled  "Proposals  To Be Voted On;  Proposal  No.
1-Election of Directors" in the Company's  proxy  statement dated March 10, 2000
filed with the  Securities  and  Exchange  Commission,  except  that  "Executive
Officers of the Registrant" on Page 9 of this report responds to Item 401(b) and
(e) of Regulation S-K with respect to the Company's executive officers.

ITEM 11.   EXECUTIVE COMPENSATION

         Information  in  response  to  this  Item  is  incorporated  herein  by
reference  to the sections  entitled  "Board  Structure  and  Compensation"  and
"Compensation  of Executive  Officers" in the Company's  proxy  statement  dated
March 10, 2000 filed with the Securities and Exchange Commission.

ITEM 12.   SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

         Information  in  response  to  this  Item  is  incorporated  herein  by
reference to the section  entitled  "Common Stock  Ownership of  Management  and
Certain Beneficial Owners" in the Company's proxy statement dated March 10, 2000
filed with the Securities and Exchange Commission.

ITEM 13.   CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

         Not applicable.

                                       11
<PAGE>

                                     PART IV

ITEM 14.   EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K

              (a) List of documents filed as part of this report.
                      (1)  Financial Statements.
                           See Index to Financial Statements and Schedule
                           on Page 14.

                      (2)  Financial Statement Schedule.
                           See Index to Financial Statements and Schedule
                           on Page 14.

                      (3)  Other Financial Information.
                           Summary Financial Data.  See Index to Financial
                           Statements and Schedule on Page 14.

                      (4)  Exhibits.
                           See  Index  to  Exhibits  on  Pages  17 to 19,  which
                           indicates which Exhibits are management  contracts or
                           compensatory  plans required to be filed as Exhibits.
                           Only responsive information appearing on Pages 32
                           to 56 to Exhibit 13 is incorporated  herein by
                           reference, and no other information appearing in
                           Exhibit 13 is or shall be deemed to be filed as part
                           of this Form 10-K.

              (b) Reports on Form 8-K.
                      None.

                                       12
<PAGE>


SIGNATURES

Pursuant to the  requirements of Section 13 or 15(d) of the Securities  Exchange
Act of 1934,  the  registrant  has duly  caused  this report to be signed on its
behalf by the undersigned, thereunto duly authorized.

                                         ACNIELSEN CORPORATION
                                              (Registrant)



                                  By:        /s/ROBERT J. CHRENC
                               ------------------------------------------
                                           Robert J. Chrenc
                                  (Executive Vice President and Chief
                                          Financial Officer)


Date: March 27, 2000

         Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
this  report has been  signed  below by the  following  persons on behalf of the
registrant and in the capacities and on the date indicated.


     /s/NICHOLAS L. TRIVISONNO                 /s/KAREN L. HENDRICKS*
- - --------------------------------------     -----------------------------------
      Nicholas L. Trivisonno                   (Karen L. Hendricks, Director)
(Chairman, Chief Executive Officer
         and Director)
   (Principal Executive Officer)

     /s/ROBERT J. CHRENC                       /s/ROBERT M. HENDRICKSON*
- - --------------------------------------     -----------------------------------
        Robert J. Chrenc                    (Robert M. Hendrickson, Director)
(Executive Vice President and Chief
       Financial Officer)
(Principal Financial and Accounting Officer)

     /s/MICHAEL S. GELTZEILER                  /s/ROBERT HOLLAND, JR.*
- - --------------------------------------     -----------------------------------
         Michael S. Geltzeiler               (Robert Holland, Jr., Director)
(Senior Vice President and Controller)

     /s/ROBERT H. BEEBY*                       /s/JOHN R. MEYER*
- - --------------------------------------     -----------------------------------
    (Robert H. Beeby, Director)                (John R. Meyer, Director)

     /s/MICHAEL P. CONNORS*                    /s/BRIAN B. PEMBERTON*
- - --------------------------------------     -----------------------------------
   (Michael P. Connors, Director)            (Brian B. Pemberton, Director)

     /s/DONALD W. GRIFFIN*                     /s/ROBERT N. THURSTON*
- - --------------------------------------     -----------------------------------
  (Donald W. Griffin, Director)              (Robert N. Thurston, Director)

     /s/THOMAS C. HAYS*
- - --------------------------------------
   (Thomas C. Hays, Director)


*By:          /s/ Ellenore O'Hanrahan
              --------------------------------------------------
              (Ellenore O'Hanrahan, attorney-in-fact)


Date: March 27, 2000


                                       13
<PAGE>


                   INDEX TO FINANCIAL STATEMENTS AND SCHEDULE

FINANCIAL STATEMENTS:

         The Company's consolidated financial statements,  the notes thereto and
the  related  report  thereon  of  Arthur  Andersen  LLP,   independent   public
accountants, for the year ended December 31, 1999 appearing on Pages 37 to 56 of
the 1999 Annual Report, are incorporated by reference into this Annual Report on
Form 10-K (see below).  The additional  financial data indicated below should be
read in conjunction with such consolidated financial statements.


                                                                Page
                                                       -------------------------
                                                          10-K      1999 Annual
                                                                       Report
                                                       ----------   ------------
    Report of Independent Public Accountants               F-6           37
    Statement of Management Responsibility
       for Financial Statements                            F-6           37
    As of December 31, 1999 and 1998:
       Consolidated Balance Sheets                         F-8           39
    For the years ended December 31, 1999, 1998 and 1997:
       Consolidated Statements of Income                   F-7           38
       Consolidated Statements of Cash Flows               F-9           40
       Consolidated Statements of Shareholders' Equity     F-10          41
       Notes to Consolidated Financial Statements          F-11          42
    Quarterly Financial Data (Unaudited) for the years
       ended December 31, 1999 and 1998                    F-23          55
    Management's Discussion and Analysis of Financial
        Condition and Results of Operations                F-1           32
    Other financial information:
        Five-year selected financial data                  F-24          56


    SCHEDULE:
       Report of Independent Public Accountants            15            --

       ACNielsen Corporation and Subsidiaries:

       II-Valuation and Qualifying Accounts for the
         years ended December 31, 1999, 1998 and 1997      16            --

         Schedules  other than the one listed  above are omitted as not required
or  inapplicable  or  because  the  required  information  is  provided  in  the
consolidated financial statements, including the notes thereto.

                                       14
<PAGE>


                    REPORT OF INDEPENDENT PUBLIC ACCOUNTANTS


To the Shareholders and Board of Directors of ACNielsen Corporation:

         We  have  audited  in  accordance  with  generally   accepted  auditing
standards, the 1999, 1998 and 1997 consolidated financial statements included in
ACNielsen  Corporation's  1999 Annual Report  incorporated  by reference in this
Form 10-K, and have issued our report thereon dated February 17, 2000. Our audit
was made for the  purpose of forming an opinion on those  statements  taken as a
whole. The 1999, 1998 and 1997 schedule listed in the accompanying  index is the
responsibility  of the  Company's  management  and is presented  for purposes of
complying with the Securities and Exchange Commission's rules and is not part of
the basic financial statements. This schedule has been subjected to the auditing
procedures  applied in the audits of the basic financial  statements and, in our
opinion,  fairly states in all material  respects the financial data required to
be set forth therein in relation to the basic  financial  statements  taken as a
whole.



                                                /s/ARTHUR ANDERSEN LLP



Stamford, Connecticut
February 17, 2000

                                       15
<PAGE>
<TABLE>
                     ACNIELSEN CORPORATION AND SUBSIDIARIES

                 SCHEDULE II - VALUATION AND QUALIFYING ACCOUNTS
                for the years ended December 31, 1999, 1998, 1997
                                 (In thousands)
<CAPTION>
- - ----------------------------------------------------    ------------------    ---------------    -----------------   --------------

                        COL. A                               COL. B               COL. C              COL. D             COL. E
- - ----------------------------------------------------    ------------------    ---------------    -----------------   --------------
- - ----------------------------------------------------    ------------------    ---------------    -----------------   --------------

                                                             Balance            Additions                                Balance
                                                            Beginning           Charged to                               at End
                     Description                            of Period           Operations        Deductions(a)         of Period
                                                           -----------         ------------      ---------------       -----------
ALLOWANCE FOR DOUBTFUL ACCOUNTS:
     <S>                                                     <C>                 <C>                 <C>                 <C>

     For the Year Ended December 31, 1999                    $ 13,890              $  843            $ 4,405 (b)         $ 10,328
                                                             ========            ========            =======             ========

     For the Year Ended December 31, 1998                    $ 12,114            $  4,140 (b)        $ 2,364             $ 13,890
                                                             ========            ========            =======             ========

     For the Year Ended December 31, 1997                    $ 10,847            $  2,330            $ 1,063             $ 12,114
                                                             ========            ========            =======             ========
<FN>
NOTE:    (a)  Represents primarily the charge-off of uncollectible accounts for
              which a reserve was provided.
         (b)  During 1998,  an unusually  large  reserve was provided due to the
              difficult  economic  climate  in Asia  Pacific  and  the  Emerging
              Markets. Deductions in 1999 reflect the resolution of the accounts
              for which a reserve was provided in 1998.
</FN>
</TABLE>

<TABLE>
<CAPTION>
                                                              Balance             Additions                               Balance
                                                             Beginning            Charged to                              At End
                     Description                             of Period            Operations          Deductions         Of Period
                    -------------                           -----------          ------------        ------------       -----------
ACCRUALS FOR SPECIAL CHARGES:
     <S>                                                      <C>                  <C>                 <C>              <C>

     For the Year Ended December 31, 1999
       Postemployment Benefits/Workforce Reductions           $  3,103                $   0            $  3,103              $  0
       Contractual Obligations                                   5,240                    0               1,843             3,397(d)
       Rationalize Product Lines                                   413                    0                 413                 0
       Facilities/Real Estate                                      248                    0                 248                 0
                                                              ---------              -------           ---------        ----------
                                                              $  9,004                $   0            $  5,607         $   3,397
                                                              =========              =======           =========        ==========

     For the Year Ended December 31, 1998
       Postemployment Benefits/Workforce Reductions           $ 13,200                $   0            $ 10,097         $   3,103
       Contractual Obligations                                   8,769                    0               3,529             5,240
       Rationalize Product Lines                                18,300                    0              17,887               413
       Facilities/Real Estate                                    5,300                    0               5,052               248
                                                              ---------              -------           ---------        ----------
                                                              $ 45,569                $   0            $ 36,565 (c)     $   9,004
                                                              =========              =======           =========        ==========
     For the Year Ended December 31, 1997
       Postemployment Benefits/Workforce Reductions           $  8,563             $ 12,400            $  7,763         $  13,200
       Contractual Obligations                                  30,826                    0              22,057             8,769
       Asset Revaluations                                        3,580                    0               3,580                 0
       Rationalize Product Lines                                     0               18,300                   0            18,300
       Facilities/Real Estate                                        0                5,300                   0             5,300
                                                              ---------             --------           ---------        ----------
                                                              $ 42,969             $ 36,000            $ 33,400         $  45,569
                                                              =========           ==========           =========        ==========

<FN>
NOTE:  (c)    Includes non-cash charges of $6,132 to rationalize product lines and $1,130 for consolidation of facilities.
       (d)  Represents a long-term lease obligation that will be paid through 2003.
</FN>
</TABLE>

                                       16
<PAGE>

INDEX TO EXHIBITS

  Exhibit Number
  Regulation S-K       Description
- - ------------------    -------------
        3              Articles of Incorporation and By-laws.

                      (a)   Restated  Certificate of  Incorporation  of    *
                            the Company dated October 7, 1996
                            (incorporated   herein  by   reference   to
                            Exhibit 3.1 to the  Company's  Registration
                            Statement on Form 10,  Commission  File No.
                            001-12277 (the "Form 10")).
                      (b)   Amended and Restated By-laws of the Company    *
                            (incorporated  herein  by  reference  to
                            Exhibit 3.2 to the Form 10).

        4             Instruments Defining the Rights of Security Holders,
                      Including Indentures.

                      (a)   Rights  Agreement  dated as of October  17,    *
                            1996 between  ACNielsen Corporation  and
                            First  Chicago  Trust  Company  of New York
                            (incorporated   herein  by   reference   to
                            Exhibit 1 to the  Company's  Form 8-A filed
                            on October 18,  1996,  Commission  File No.
                            001-12277).

                      (b)   ACNielsen   Corporation  U.S.  $250,000,000    *
                            Credit  Agreement  dated as of April  15,
                            1998  (incorporated  herein by reference to
                            Exhibit  4(b)  to the  Company's  Quarterly
                            Report  on  Form  10-Q  for  the  quarterly
                            period ended June 30, 1998, Commission File
                            No. 001-12277).

        10            Material Contracts. (All of the following documents,
                      except for items (a) through (f), are management
                      contracts or compensatory plans or arrangements
                      required to be filed pursuant to Item 14(c).)

                      (a)   Distribution  Agreement dated as of October    *
                            28,  1996  among  The  Dun  & Bradstreet
                            Corporation,   Cognizant   Corporation  and
                            ACNielsen Corporation  (incorporated herein
                            by reference  to Exhibit  10(a) to the 1996
                            Form 10-K).

                      (b)   Tax  Allocation   Agreement   dated  as  of    *
                            October 28, 1996 among The Dun & Bradstreet
                            Bradstreet Corporation, Cognizant Corporation
                            and ACNielsen Corporation (incorporated
                            herein by reference to Exhibit 10(b) to the
                            1996 Form 10-K).

                      (c)   Employee  Benefits  Agreement  dated  as of    *
                            October 28, 1996 among The Dun & Bradstreet
                            Corporation, Cognizant Corporation and
                            ACNielsen Corporation (incorporated herein
                            by reference to Exhibit 10(c) to the 1996
                            Form 10-K).

                      (d)   Intellectual Property Agreement dated as of    *
                            October 28, 1996 among The Dun & Bradstreet
                            Corporation, Cognizant Corporation and
                            ACNielsen Corporation (incorporated herein
                            by reference to Exhibit 10(d) to the 1996
                            Form 10-K).


+This  exhibit  constitutes  a  management   contract,   compensatory  plan,  or
arrangement.
*Incorporated herein by reference to a previously filed document.


                                       17
<PAGE>

  Exhibit Number
  Regulation S-K       Description
- - ------------------    -------------

                      (e)   TAM  Master  Agreement  dated as of October    *
                            28, 1996  between  Cognizant   Corporation
                            and  ACNielsen  Corporation   (incorporated
                            herein by reference to Exhibit 10(e) to the
                            1996 Form 10-K).

                      (f)   Indemnity and Joint Defense Agreement dated    *
                            as of  October  28,  1996  among The Dun &
                            Bradstreet      Corporation,      Cognizant
                            Corporation   and   ACNielsen   Corporation
                            (incorporated   herein  by   reference   to
                            Exhibit 10(f) to the 1996 Form 10-K).

                      (g)   1996  ACNielsen  Corporation   Non-Employee    +*
                            Directors'    Stock   Incentive      Plan
                            (incorporated   herein  by   reference   to
                            Exhibit  10(g) to the  Company's  Quarterly
                            Report  on  Form  10-Q  for  the  quarterly
                            period  ended  March 31,  1998,  Commission
                            File No. 001-12277).

                      (h)   1996  ACNielsen  Corporation   Non-Employee    +*
                            Directors'  Deferred  Compensation  Plan
                            (incorporated   herein  by   reference   to
                            Exhibit 10(h) to the 1996 Form 10-K).

                      (i)   1996 ACNielsen  Corporation  Key Employees'    +*
                            Stock   Incentive  Plan   (incorporated
                            herein by reference to Exhibit 10(i) to the
                            Company's Quarterly Report on Form 10-Q for
                            the quarterly  period ended March 31, 1998,
                            Commission File No. 001-12277).

                      (j)   1996 ACNielsen Corporation Replacement Plan    +*
                            for Certain  Employees  Holding The Dun &
                            Bradstreet Corporation  Equity-Based Awards
                            (incorporated   herein  by   reference   to
                            Exhibit 10(j) to the 1996 Form 10-K).

                      (k)   1996 ACNielsen Corporation Senior Executive    +*
                            Incentive Plan   (incorporated  herein by
                            reference to Exhibit 10(k) to the 1996 Form
                            10-K).

                      (l)   1996   ACNielsen   Corporation   Management    +*
                            Incentive   Bonus  Plan    (incorporated
                            herein by reference to Exhibit 10(l) to the
                            1996 Form 10-K).

                      (m)   ACNielsen     Corporation      Supplemental    +*
                            Executive  Retirement Plan  (incorporated
                            herein by reference to Exhibit 10(m) to the
                            1996 Form 10-K).

                      (n)   ACNielsen  Corporation  Retirement  Benefit    +*
                            Excess  Plan  (incorporated   herein  by
                            reference to Exhibit 10(n) to the 1996 Form
                            10-K).

                      (o)   ACNielsen  Corporation Executive Transition    +*
                            Plan  (incorporated   herein by reference
                            to Exhibit 10(o) to the 1996 Form 10-K).

                      (p)   Form   of   Change-in-Control    Agreements    +*
                            (incorporated  herein  by  reference  to
                            Exhibit 10(p) to the 1996 Form 10-K).

                      (q)   Form of  Option  Agreement  under  the 1996    +
                            ACNielsen   Corporation  Key  Employees'
                            Stock Incentive Plan (filed herewith).

                      (r)   Form of LSAR Agreement (incorporated herein    +*
                            by  reference  to  Exhibit  10(r) to the
                            1996 Form 10-K).


+This  exhibit  constitutes  a  management   contract,   compensatory  plan,  or
arrangement.
*Incorporated herein by reference to a previously filed document.


                                       18
<PAGE>

  Exhibit Number
  Regulation S-K       Description
- - ------------------    -------------

                      (s)   Form   of   Directors'   Restricted   Stock    +*
                            Agreement   (incorporated    herein  by
                            reference to Exhibit 10(s) to the 1996 Form
                            10-K).

                      (t)   Form of  Option  Agreement  under  the 1996    +*
                            ACNielsen     Corporation      Non-Employee
                            Directors'     Stock     Incentive     Plan
                            (incorporated   herein  by   reference   to
                            Exhibit 10(t) to the 1998 Form 10-K).

                      (u)   ACNielsen Corporation Deferred Compensation    +*
                            Plan (incorporated herein by reference to
                            Exhibit 4.1 to the Company's Form S-8 filed
                            on February 25, 2000, Commission File No.
                            333-31152).

                      (v)   Letter  Agreement  dated  December 16, 1999    +
                            between ACNielsen  Corporation and Robert J
                            Lievense (filed herewith).

        13            Annual Report to Security Holders (filed herewith).

                            1999 Annual Report (pages 32 to 56)

                            Only  responsive  information  appearing on
                            Pages   32   to  56   to   Exhibit   13  is
                            incorporated  herein by  reference,  and no
                            other  information  appearing in Exhibit 13
                            is or shall be  deemed  to be filed as part
                            of this Form 10-K.

        21            Subsidiaries of the Registrant (filed herewith).

                            List of Active Subsidiaries as of January 31, 2000

        23            Consents of Experts and Counsel (filed herewith).

                            Consent of Arthur Andersen LLP

        24            Power of Attorney (filed herewith).

                            Powers of Attorney dated February 17, 2000

        27            Financial Data Schedule (filed herewith).

        99            Other Exhibits
                      (a)   Letter of Undertaking dated June 29, 1998      *
                            from the New Dun & Bradstreet Corporation
                            to Cognizant Corporation and ACNielsen
                            Corporation  (incorporated  herein by
                            reference to Exhibit 99(a) to the Company's
                            Quarterly Report on Form 10-Q for the
                            quarterly period ended June 30, 1998,
                            Commission File No. 001-12277).

                      (b)   Letter of  Undertaking  dated June 29, 1998    *
                            from IMS Health Incorporated to The Dun &
                            Bradstreet    Corporation   and   ACNielsen
                            Corporation (incorporated herein by
                            reference to Exhibit 99(b) to the Company's
                            Quarterly  Report  on  Form  10-Q  for  the
                            quarterly   period  ended  June  30,  1998
                            Commission File No. 001-12277).

                      (c)   Letter of Undertaking  dated July 16, 1999
                            from Gartner Group, Inc. to R.H. Donnelley
                            Corporation  and ACNielsen  Corporation
                            (filed herewith).


+This  exhibit  constitutes  a  management   contract,   compensatory  plan,  or
arrangement.
*Incorporated herein by reference to a previously filed document.

                                       19
<PAGE>




                                                                 Exhibit 10(q)

                       NONQUALIFIED STOCK OPTION AGREEMENT
                                    UNDER THE
                           1996 ACNIELSEN CORPORATION
                       KEY EMPLOYEES' STOCK INCENTIVE PLAN


This nonqualified  stock option agreement (the "Award  Agreement")  confirms the
nonqualified  stock option award (the  "Award") made as of December 15, 1999, by
the  Compensation  Committee  (the  "Committee")  of the Board of  Directors  of
ACNielsen  Corporation (the "Company") under the 1996 ACNielsen  Corporation Key
Employees' Stock Incentive Plan (the "Plan") to



                               _____________ (the "Participant")


of  nonqualified  stock options  ("Options") to purchase the number of shares of
the Company's common stock,  par value $0.01 per share,  prior to the expiration
date(s) and at the option price(s) per share, all as set forth below.


The Options are not intended to be incentive stock options within the meaning of
Section 422 of the Internal Revenue Code of 1986, as amended (the "Code"). These
Options may be exercised in whole or in part, from time to time, on or after the
date(s)  indicated  below with  respect to (i) those  number of shares set forth
opposite such date(s),  plus (ii) those number of shares as to which the Options
could have been exercised earlier but were not so exercised.



      Price           Vesting          Number of         Expiration
    Per Share           Date            Shares              Date
    ---------        ----------       -----------       ------------
     $23.125           12/15/01                           12/15/09
     $23.125           12/15/02                           12/15/09
     $23.125           12/15/03                           12/15/09





<PAGE>

An additional tranche of Options (the "Performance  Options") is granted hereby
as follows:

     Price             Vesting          Number of          Expiration
   Per Share             Date             Shares              Date
  -----------         ---------        -----------        ------------
     23.125            6/15/09                              12/15/09

In the event that,  at any time prior to June 15, 2009,  the "Fair Market Value"
(as  defined in the Plan) of the  Company's  common  stock  attains  $32.75 (the
"Target Price") and such Fair Market Value maintains (or exceeds) such price for
five consecutive trading days (the "Required  Period"),  the Performance Options
will become exercisable as follows:

      Number of Shares             Performance Vesting Date
     ------------------           --------------------------
                                           12/15/01
                                           12/15/02
                                           12/15/03


In the event the Target Price is attained  for the  Required  Period at any time
following a Performance  Vesting Date, the Performance  Options which would have
vested on such  Performance  Vesting Date had the Target Price been attained for
the Required Period prior thereto will become immediately exercisable.

Notwithstanding  anything  to the  contrary  in this Award  Agreement,  upon the
acquisition  of 80% or more of all  outstanding  shares of Company  common stock
pursuant  to any tender or  exchange  offer for shares of Company  common  stock
(other  than one made by the  Company),  whether  the  Company  does or does not
support  the  offer,   then  all  unvested   Options  will  become   immediately
exercisable.  A tender or exchange  offer filed with the Securities and Exchange
Commission on Form 14D-1 (or successor  form) will be treated  conclusively as a
tender or exchange offer for purposes of this Agreement.

Notwithstanding  anything  to the  contrary  in this Award  Agreement,  upon the
occurrence   of  a  "Change  in  Control"  (as  such  term  is  defined  in  the
change-in-control  agreement  entered into by the  Participant and the Company),
then all unvested Options will become immediately exercisable.

Notwithstanding  anything  to the  contrary  in this Award  Agreement,  upon the
termination of the Participant's employment from the Company without "Cause" (as
such term is defined in The ACNielsen  Corporation  Executive  Transition Plan),
then all unvested Options will (i) become immediately  exercisable,  (ii) remain
exercisable for a two-year period and (iii) terminate thereafter.

<PAGE>

The  Options are issued in  accordance  with and are subject to the terms of the
Plan, which Plan is incorporated  herein by reference,  and are exercisable only
in accordance with the terms of this Award Agreement and the Plan. In accordance
with the terms of the Plan, except as waived by the Committee, these Options are
not transferable  otherwise than by will or the laws of descent and distribution
and  are  exercisable  during  the  lifetime  of  the  Participant  only  by the
Participant.

IN WITNESS WHEREOF,  ACNielsen Corporation has caused this Award Agreement to be
executed in duplicate by its officer thereunto duly authorized.

                                                    ACNIELSEN CORPORATION



                                                    By______________________
                                                        Michael P. Connors
                                                          Vice Chairman

The undersigned hereby accepts and agrees to all the terms and provisions of the
foregoing Award Agreement and acknowledges receipt of (i) a copy of the Plan and
its related prospectus and (ii) a copy of the 1998 Annual Report.




- - -------------                                        ---------------------
    Date                                                   Participant




                                                                  Exhibit 10(v)




                                                              December 16, 1999


Robert J Lievense
President and Chief Operating Officer
ACNielsen Corporation
177 Broad Street
Stamford, CT  06901

Dear Bob:

     I would like to confirm the terms of your retirement:

     o        Promptly following the December 16 Board meeting, we will announce
              your  decision to retire  effective  at the end of next year.  You
              will relinquish your titles and Board seat effective  December 31,
              1999  but  remain  employed  by  ACNielsen  in a  senior  advisory
              capacity during 2000.

     o        You will not receive additional option grants. Your WAIP bonus for
              1999,  to be paid in February  2000,  will be no less than 100% of
              target.

     o        For  2000  you  will be paid a  salary  of  $510,000;  a bonus  of
              $450,000;  and a 1999-2000  incentive award in accordance with the
              terms of the current two-year incentive program.

     o        At the end of 2000,  you will  retire  from the  Corporation  with
              11-1/2  years of service.  Accordingly,  your SERP benefit will be
              based on 53% of your "Average Final  Compensation".  You will also
              be entitled to retiree  medical and dental  coverage in accordance
              with the terms of our health plan.

     o        In accordance with ACNielsen's option plans, you will, in general,
              have five  years from your date of  retirement  to  exercise  your
              stock  options.  Please  note,  however,  that no  options  may be
              exercised after their ten-year expiration date.

     o        For the first  quarter  of 2000,  William  Deam will  continue  to
              report to you. Yiannis  Papadopoulos,  Emerging Markets,  and Jane
              Perrin,  Global  Information  Systems,  will report to you for the
              entire year.
<PAGE>
                                       2

     o        For 2001, you will serve as a consultant to the  Corporation.  You
              will be paid a fee of $960,000 (in installments). You will also be
              entitled to specified benefits  (including  financial  counseling,
              club dues, and annual physical).  Your consultancy  agreement will
              contain  mutually  agreeable  customary terms and conditions.  The
              agreement will also provide that in the event of your death during
              the  consultancy,  any  remaining  fees  will be  payable  to your
              estate.

     o        We will  reimburse  you for  your  relocation  back to the  United
              States.   In   addition,   we  will   ensure   that  you  are  not
              tax-disadvantaged  by reason of your stay in Europe while employed
              by us.

     If the  foregoing is agreeable to you,  please sign and return one copy
     to me.


                                                           Sincerely,
                                                           /s/ Earl H. Doppelt



EHD:dgh




Agreed to and Approved



/s/ Robert J Lievense
- - ---------------------
Robert J Lievense


Date: 12/16/99



                                                             EXHIBIT 13

ACNielsen Corporation
Management's Discussion and Analysis
of Financial Condition and Results of Operations
(Dollar amounts in thousands, except per share data)


Year-ended December 31, 1999
Compared with Year-ended December 31, 1998

     ACNielsen Corporation ("ACNielsen" or "the Company") reported net income of
$56,967 or $.95 per diluted share in 1999, which included a $20,173 or $.34 per
diluted share charge, reflecting the cumulative effect of a change in accounting
for costs of start-up activities. (See Note 2 to the Consolidated Financial
Statements.) Net income also includes an after-tax expense of $7,247 or $.12 per
share for Year 2000 system modification costs and a negative after-tax impact of
$4,951 or $.08 per share from foreign currency translation.

     Income before the cumulative effect of change in accounting principle was
$77,140, an increase of 34.8% over $57,209 reported in 1998. Diluted earnings
per share before the cumulative effect of a change in accounting was $1.29, up
34.4% from $0.96 in 1998.

     Revenue increased 7.0% in 1999 to $1,525,375 from $1,425,396 in 1998,
reflecting local currency growth of 9.3% and a negative $32,354 impact from
translating foreign currencies to the U.S. dollar. Total Americas revenue
increased 13.8% to $658,811 from $578,770, after a negative $24,462 impact from
foreign currency translation, primarily the result of devalued currencies in
Latin America. In the United States revenue grew 22.5%, reflecting continued
strong growth in account-level and consumer panel services and the
year-over-year impact of the ACNielsen BASES and Market Decisions acquisitions.
Revenue for the Europe, Middle East & Africa ("EMEA") region was $594,509, up
slightly as compared to $589,620 in 1998, reflecting the negative impact of
foreign currency translation. In local currency, the region achieved a 4.1% gain
in revenue. Asia Pacific's revenue increased 5.9%, to $272,055 from $257,006,
reflecting positive foreign currency translation impact and modest growth in the
underlying businesses. Asia Pacific's local currency revenue increased 1.3%.

     ACNielsen reported operating income of $121,786 reflecting a 32.9%
improvement over $91,631 in the prior year after absorbing a negative $8,251
impact from foreign currency translation and $1,092 of start-up costs for the
ACNielsen eRatings.com business. In local currency, operating income improved
41.9% as the result of profitable revenue growth and improved operating
efficiencies.

     The Company reported operating costs of $758,559 in 1999, an 8.3% increase
from $700,740 in 1998. Expense growth resulted from higher staffing in the U.S.
to support the higher revenue base, EMEA's investment in enhancing scanning
coverage and consumer panels, the impact of expensing start-up costs in 1999
versus amortization of deferred start-up costs in prior years, and the
consolidated expenses from acquired companies, partially offset by the impact of
the strong U.S. dollar.

     Selling and administrative expenses of $549,816 increased 3.5% from
$531,236 reported in 1998, reflecting the impact of expenses from acquisitions
partially offset by favorable currency translation.

     ACNielsen reported other income-net of $6,780 compared with other
income-net of $6,985 in 1998. This decrease results from higher interest expense
on higher borrowings partially offset by increased gains on foreign exchange.

     The following discusses results on a geographic basis.

     Total Americas revenue increased 13.8% in 1999 to $658,811 from $578,770 in
1998. Excluding the negative impact of currency translation of $24,462, revenue
grew 18.1%, reflecting solid growth in the U.S. and the acquisition of ACNielsen
BASES and Market Decisions. Operating income for the Americas region increased
19.8% to $84,879 from $70,838 including $6,732 of negative foreign currency
translation impact primarily from the weakening of Latin America currencies. In
local currency, Americas operating income grew 29.3%. Revenue in the United
States climbed 22.5% to $478,146 driven by continued growth in account-level and
consumer panel services, revenue from new clients and new products, and the
acquisition impact of ACNielsen BASES (acquired in June 1998) and Market
Decisions (acquired in June 1999). Excluding the impact of these acquisitions,
U.S. revenue growth was 10.2%. In the United States, operating income increased
44.4%, to $56,364 from $39,041, driven by strong revenue growth in higher-margin
services and income from acquisitions. Excluding the results of acquisitions,
operating income for the United States increased 39.6%. In Canada and Latin
America, revenue declined 4.1% to $180,665 from $188,396, due to a $24,466
negative impact from foreign currency translation. Local currency revenue was up
8.9% on higher retail measurement sales in Canada, Mexico and Brazil. Canada and
Latin America operating income decreased 10.3% to $28,515 from $31,797 due to
negative foreign currency impacts in Latin America. Local currency operating
income advanced 10.9% on profitable growth of Canada and Mexico retail
measurement services, partially offset by the absence of customized research
studies for the Mexican government that occurred in 1998.

     EMEA's revenue of $594,509 was up slightly as compared with $589,620 in
1998, after absorbing a negative $19,572 foreign currency translation impact
caused primarily by the weakness of the Euro. In local currency, EMEA revenue
increased 4.1%, driven by solid revenue growth in the United Kingdom, France,
the Nordic countries, South Africa, and Turkey. During 1999, EMEA made overall
improvements in quality, speed and service, and expanded both its account-level
and consumer panel services. Operating income grew 4.6% to $30,511, including a
negative $3,415 impact from foreign currency translation. Local currency
operating income increased 16.4% benefiting from continued operational and cost
efficiencies.

     Asia Pacific's revenue increased 5.9% to $272,055 from $257,006 in 1998 due
to strengthening of local currencies, growth in North and Southeast Asia and
higher revenue overall in retail measurement, consumer panel and proprietary
customized research products offset by a decline in non-proprietary customized
research due to recessionary pressures. Local currency revenue grew a modest
1.3%. Operating income grew to an all time high of $19,566 from $7,546 in the
prior year led by increases in North and Southeast Asia and Japan, a shift to a
more profitable revenue mix, and a favorable impact from foreign currency
translation. Local currency operating income increased 136.4%, before a
favorable impact of $1,730 from foreign currency translation.


32

<PAGE>


Year-ended December 31, 1998 Compared with Year-ended December 31, 1997

     ACNielsen reported net income of $57,209, an increase of 59.4% from net
income of $35,897 reported in 1997. Diluted earnings per share in 1998 was $.96,
up 54.8% from $.62 in 1997. Net income includes an after-tax expense of $9,228
or $.15 per share for Year 2000 system modifications and a negative after-tax
impact of $8,091 or $.14 per share resulting from foreign currency translation.

     Revenue increased 2.4% in 1998 to $1,425,396 from $1,391,587 in 1997,
reflecting a negative $90,192 impact from translating foreign currencies to the
U.S. dollar. In local currency, revenue advanced 8.9%. Total Americas revenue
increased 12.6% to $578,770 from $514,015, after a negative $15,972 impact from
foreign currency translation. In the United States, excluding the impact of the
acquisition of ACNielsen BASES and ACNielsen EDI, revenue grew 10.5%. Growth in
U.S. revenue was driven by continued strong sales of account-level services,
consumer panel services and new clients. Including results of the acquired
businesses, U.S. revenue grew 25.9% to $390,374 from $310,037. Revenue for the
EMEA region increased 1.8%, to $589,620 from $579,050, reflecting a negative
$20,326 impact from foreign currency translation. In local currency, the region
achieved a 5.3% gain in revenue. Asia Pacific's revenue declined 13.9%, to
$257,006 from $298,522, reflecting $53,894 in negative foreign currency
translation impact and the difficult economic climate. However, local currency
revenue increased 4.1%, despite economic turmoil in a number of countries in the
region.

     ACNielsen reported operating income in 1998 of $91,631 compared with
operating income of $24,756 in 1997. Operating income in 1997 included a special
pre-tax charge of $36,000. Excluding the special charge in 1997, operating
income increased 50.8% to $91,631 from $60,756. Operating income in 1998
included $15,911 of incremental Year 2000 costs.

     The Company reported operating costs of $700,740 in 1998, a 2.9% decrease
from $722,035 in 1997. Expense growth was held down by the impact of the strong
U.S. dollar and productivity improvements, and the absence of costs from the
Company's Latin America media business, partially offset by the inclusion in
1998 of expenses of acquired companies.

     Selling and administrative expenses of $531,236 increased 3.0% from
$515,938 reported in 1997, reflecting the favorable impact of currency
translation. Excluding the impact of foreign currency translation and
acquisitions, selling and administrative expenses increased 5.5%.

     ACNielsen reported other income-net of $6,985 compared with other
income-net of $43,788 in 1997. Other income-net in 1997 included a $39,039
pre-tax gain from the sale of investments. (See Note 4 to the Consolidated
Financial Statements.) Excluding this gain, other income-net increased $2,236,
reflecting lower interest rates on borrowings, and interest income earned from
notes receivable from IBOPE Media Information ("IBOPE"). The notes were partial
consideration for the Latin America media business assets that were transferred
to IBOPE in the first quarter of 1998.

     The following discusses results on a geographic basis and excludes the 1997
special charge, as follows: $2,200 in Canada/Latin America, $4,000 in EMEA and
$29,800 in Asia Pacific, including $22,300 for ACNielsen Japan.

     Total Americas revenue increased 12.6% in 1998 to $578,770 from $514,015 in
1997, driven by continued robust growth in the United States. In local currency,
the region's revenue increased 15.7%. Operating income for the Americas region
increased 63.9% to $70,838 from $43,233 as the United States more than doubled
its operating income and Canada and Latin America delivered strong improvements.
Revenue in the United States increased 25.9% reflecting the acquisition of
ACNielsen BASES and ACNielsen EDI (acquired in December 1997); strong demand for
account-level information; growth in consumer panels, particularly from new
syndicated services; and the addition of new clients. In the United States,
operating income more than doubled, to $39,041 from $19,510, driven by strong
revenue growth and income from acquisitions. Excluding the results of
acquisitions, operating income for the United States increased 74.6% to $34,064.
In Canada and Latin America, revenue declined 7.6%, due to the absence of
revenue from the Company's Latin America media business, which was transferred
to the IBOPE joint venture during the first quarter of 1998 and a $15,972
negative impact from foreign currency translation. Local currency revenue was up
0.2%, as higher retail measurement sales in Canada, Colombia, Mexico and Brazil
offset the absence of the media revenue. Despite a negative currency translation
impact of $4,339, operating income grew 34.0%, to $31,797 from $23,723,
benefiting from continued operational and cost efficiencies, income from
customized research studies for the Mexican government, and the elimination of
losses from the transferred media business. This strong increase resulted in an
operating margin of 16.9%.

     EMEA's revenue was up 1.8% to $589,620 from $579,050 in 1997, after
absorbing a negative $20,326 foreign currency translation impact. Excluding the
impact of the strong U.S. dollar, EMEA revenue increased 5.3%, driven by 37.5%
growth in the emerging markets of Eastern Europe, along with higher revenue in
the United Kingdom, France, South Africa, Turkey and Finland, and the addition
of revenue from ACNielsen EDI. Operating income of $29,158 was 37.6% higher than
operating income for 1997, including a negative $1,013 impact from foreign
currency translation.

     Asia Pacific's revenue decreased 13.9% to $257,006 from $298,522 in 1997,
but despite economic turmoil in a number of countries, local currency revenue
grew 4.1%. Local currency revenue growth in the region was attributable to China
and the Philippines, new revenue from India, higher sales of retail and media
measurement services in the Pacific sub-region, and customized research services
in Japan. The region reported operating income of $7,546, compared with an
operating loss of $3,669 in 1997. The substantial improvement was attributed to
the performance of ACNielsen Japan, which nearly broke even after reporting a
$10,598 operating loss in 1997; and improved region-wide operating efficiency
and productivity; higher margins in customized research; and the introduction of
proprietary products. Local currency operating income increased by $19,788,
before a negative impact of $8,573 from foreign currency translation.

     Income Taxes - The Company's income tax provision was $51,426, $41,407, and
$32,647 in 1999, 1998, and 1997, respectively. Excluding the impact on the tax
provision of the special charge and gains on sale of investments in 1997, the
Company's effective tax rates were 40.0%, 42.0%, and 45.2% in 1999, 1998 and
1997, respectively. The decrease in the effective tax rate reflected the impact
of global tax planning strategies.


                                                                              33

<PAGE>


ACNielsen Corporation
Management's Discussion and Analysis
of Financial Condition and Results of Operations
(Dollar amounts in thousands, except per share data)


     New Accounting Pronouncements Adopted in 1999 - The Company has adopted
Statement of Position ("SOP") 98-5, "Reporting on the Costs of Start-Up
Activities," which requires that costs of start-up activities be expensed as
incurred. Adoption of this SOP resulted in one-time, non-cash, after-tax charge
of $20,173, which was recorded as a cumulative effect of a change in accounting
principle-net of tax. However, the adoption of the SOP did not have a material
impact on the Company's 1999 results of operations.

     In addition, the Company adopted Statement of Financial Accounting
Standards ("SFAS") No. 133, "Accounting for Derivative Instruments and Hedging
Activities." SFAS No. 133 requires that every derivative instrument (including
certain derivative instruments embedded in other contracts) be recorded in the
balance sheet as either an asset or liability measured at its fair value. The
statement requires that changes in the derivative's fair value be recognized
currently in earnings unless specific hedge accounting criteria are met. Special
accounting for qualifying hedges allows a derivative's gains and losses to
offset related results on the hedged item in the income statement. The adoption
of SFAS No. 133 did not have a material effect on earnings or the financial
position of the Company.

     Non-U.S. Operating and Monetary Assets - ACNielsen operates globally.
Nearly 69% and 73% of ACNielsen's revenue was generated from non-U.S. operations
during 1999 and 1998, respectively. During 1999, EMEA and Asia Pacific
operations contributed 39% and 18% of reported Company revenue, respectively,
while revenue from countries in Latin America comprised less than 8% of
consolidated revenue. Primarily as a result of these non-U.S. operations,
changes in the value of local currencies relative to the U.S. dollar may
increase the volatility of the U.S. dollar operating results in the future. In
1999 and 1998, foreign currency translation decreased U.S. dollar revenue growth
by approximately 2.3% and 6.5%, respectively. Operating income growth in 1999
and 1998 was reduced by approximately $8,000 and $14,000, respectively.
ACNielsen has entered into foreign exchange forward contracts to hedge against
significant known transactional exposures.

     Non-U.S. monetary assets are maintained in currencies other than the U.S.
dollar, principally in the United Kingdom, Brazil, Spain, New Zealand and Italy.
Changes in the value of these currencies relative to the U.S. dollar are charged
or credited to the accumulated other comprehensive income section of
shareholders' equity. In 1999, the economies of certain Eastern European
countries were considered highly inflationary, and the U.S. dollar was
designated as the functional currency; therefore, translation and transaction
adjustments related to these countries were charged or credited to other income
(expense)-net. The effect of exchange rate changes decreased the U.S. dollar
amount of cash and cash equivalents by $6,324 in 1999 and $5,393 in 1998.

     Liquidity and Capital Resources - At December 31, 1999, cash and cash
equivalents totaled $135,199, an increase of $34,666 from December 31, 1998, and
short-term debt totaled $109,164, an increase of $60,132 from December 31, 1998.
The net increase in short-term debt over cash of $25,466 at December 31, 1999
reflects $51,041 paid for the acquisition of businesses, $14,608 paid for
treasury stock repurchases, $5,607 paid relating to special charges and $7,336
paid for postemployment benefits partially offset by cash generated from
operations. The Company plans to incur approximately $160,000 in cash
expenditures for Operation Leading Edge over three years with an estimated
$65,000, $65,000 and $30,000 disbursed in 2000, 2001 and 2002, respectively. Net
cash outlays will be about $60,000, after about $100,000 in anticipated savings
over 2000 through 2002. (See Note 17 to the Consolidated Financial Statements.)
ACNielsen also expects cash outlays in 2000 of $25,489 for prior acquisitions
and $50,000 during 2000 and 2001 to roll out the ACNielsen eRatings.com service.
In addition, the Board of Directors has authorized the Company to repurchase its
common stock up to the amount permitted by the Indemnity and Joint Defense
Agreement. (See Note 11 to the Consolidated Financial Statements.)

     Net cash provided by operating activities aggregated $147,003, $123,859 and
$93,870 in 1999, 1998 and 1997, respectively. The increase in cash provided by
operating activities in 1999 reflected increased cash income ($17,189), and a
reduction in payments related to special charges ($23,696) partially offset by
increased accounts receivable ($15,609) reflecting revenue growth and increased
client advance billings.

     Net cash used in investing activities totaled $154,066 for 1999 compared
with $223,052 and $56,071 in 1998 and 1997, respectively. The decrease in cash
usage in 1999 of $68,986 reflected lower cash paid for business acquisitions
($54,407) and the absence of deferred start-up costs in 1999 offset by increased
capital expenditures ($3,208) and software expenditures ($6,242).

     Capital expenditures totaled $58,583, $55,375 and $48,427 in 1999, 1998 and
1997, respectively. The increase in capital expenditures in 1999 reflects
consolidated expenditures from acquired companies and the expansion of consumer
panel and television audience measurement (TAM) services. The 1998 increase in
capital expenditures reflects the relocation of several facilities in Asia
Pacific and the expansion of TAM and consumer panel services.

     Additions to computer software totaled $40,862, $34,620 and $14,774 in
1999, 1998 and 1997, respectively. The increase in software spending in 1999
reflects the development of new production platforms and costs to acquire Year
2000 compliant software in advance of the normal replacement schedule. The 1998
increase in software spending reflects the development of certain global systems
and software expenditures advanced by Year 2000 issues.

     Net cash provided by (used in) financing activities totaled $48,053,
($607), and ($3,892) in 1999, 1998 and 1997, respectively. The increase in cash
provided of $48,660 primarily reflected the increase in short-term borrowings
($35,330) and a decrease in treasury stock repurchases ($14,907).

     During the first quarter of 1998, the Company became a partner in a joint
venture that provides media measurement services in Latin America. The joint
venture, IBOPE, offers TAM, radio audience measurement (RAM), and advertising
expenditure measurement (AEM) services in various Latin American markets. Under
the terms of the agreement, the Company received an 11% equity interest in the
joint venture and $12,772 of interest bearing notes in exchange for the


34

<PAGE>


ACNielsen Corporation
Management's Discussion and Analysis
of Financial Condition and Results of Operations
(Dollar amounts in thousands, except per share data)


Company's Latin America TAM, RAM and AEM business assets and the assumption of
certain transition liabilities in a non-cash transaction. The Company is
accounting for its investment in the joint venture on the cost basis.

     The Company provides for its normal capital and operating expenditure needs
through internally generated funds, existing cash reserves, and bank credit
facilities. The Company maintains relationships with a worldwide network of
banks and has secured a committed line of credit sufficient to meet ACNielsen's
short-term cash requirements. (See Note 9 to the Consolidated Financial
Statements.) Management believes that the combination of cash flows from
operations and bank credit lines, as well as existing cash and cash equivalents,
are sufficient to support the Company's long-term cash requirements.

Business Building Initiatives - Operation Leading Edge

     On February 17, 2000, the Board of Directors approved Operation Leading
Edge, the Company's plan to accelerate its growth beyond 2000, through a series
of business-building initiatives. The initiatives, which will span three years,
are designed to accelerate both revenue and profit growth by enhancing products
and services, addressing changing client needs, improving efficiency, and
reducing the Company's cost structure.

     The plan will result in a series of pre-tax charges, spread over three
years, totaling approximately $180,000. Management estimates that $70,000 will
be recorded in 2000, $80,000 in 2001, and the balance in 2002. Approximately
$160,000 of the charges will require cash expenditures. Net cash outlays will be
about $60,000, after about $100,000 in anticipated savings over the three-year
period. It is expected that the total workforce will be reduced by approximately
5% or 1,300 positions, primarily in the EMEA region. The reductions are expected
to come from a combination of attrition and severance.

     Operation Leading Edge has two elements:

o    Creating new capabilities by improving the flexibility of the Company's
     information processing and content delivery systems, including leveraging
     the capabilities of the Internet. The improved systems will enable the
     Company to deliver harmonized information across borders, and more easily
     combine information from a variety of sources, speeding the development of
     products that deliver higher value and greater insights to clients. This
     element is estimated to represent about 75% of the cost of Operation
     Leading Edge.

o    Streamlining back-office and administrative functions and rationalizing
     facilities. This element represents the remaining cost of the plan.

     There were no charges to income with respect to this program in 1999.

Year 2000

     The Year 2000 problem concerns the inability of older computer systems to
properly recognize and process date-sensitive information beyond December 31,
1999. If not corrected, businesses and other entities relying on such computer
systems are at risk for possible miscalculations or systems failures that could
cause disruptions in their business operations.

     ACNielsen's business relies substantially on information technology systems
("IT Systems") and, to a lesser degree, on other systems that contain embedded
technology ("Non-IT Systems"). As a global leader in delivering market research,
information and analysis to the consumer products and services industries,
ACNielsen uses IT Systems and Non-IT Systems (collectively, "Technology
Systems") to gather data from data suppliers, analyze such data and deliver
information products to its clients. The Company also provides software to its
clients for use in connection with the delivery and analysis of ACNielsen data.
Technology Systems are also used by the Company for its own internal operations.
Accordingly, the Year 2000 issue could have arisen at many stages in the
Company's supply, processing, distribution and financial chains.

     The Company's State of Readiness - Over the last two years the Company
implemented a Year 2000 readiness program with the goals of (i) having all of
its Technology Systems functioning properly with respect to Year 2000 before
January 1, 2000, and (ii) identifying and minimizing the other business risks
created by the Year 2000 issue. Implementation of the Year 2000 readiness
program was completed and the Company believes that all of its material
Technology Systems were made Year 2000 compliant. It also believes that its Year
2000 readiness program significantly reduced the adverse effects of the Year
2000 issue for the Company. Based on its experience during January 2000, the
Company believes that Year 2000 issues have not adversely affected its ability
to conduct business in the ordinary course.

     Costs - Incremental Year 2000 compliance costs, primarily for maintenance
and system modifications, were $12,078 for 1999. The Company believes that it
has adequately accrued, at December 31, 1999, the incremental costs for
remediation efforts it must perform in 2000. Costs to acquire new software and
computer systems in advance of their normal replacement schedules totaled
$12,703 over 1998 and 1999. The Company does not separately track internal costs
that are not related to incremental Year 2000 activities. Such costs are
principally for payroll.

     The following table sets forth expenditures by category for the periods
indicated:

<TABLE>
<CAPTION>
                                                  Year Ended           Year Ended          Total Through
                                               December 31, 1998    December 31, 1999    December 31, 1999
- - ----------------------------------------------------------------------------------------------------------
<S>                                                <C>                  <C>                   <C>
Incremental Y2K Expense                            $15,911              $12,078               $27,989
Capital expenditures for software and systems      $ 5,407              $ 7,296               $12,703
</TABLE>

Euro

     The introduction of a common currency across eleven European countries, the
"Euro," is expected to have a significant


                                                                              35

<PAGE>


ACNielsen Corporation
Management's Discussion and Analysis
of Financial Condition and Results of Operations
(Dollar amounts in thousands, except per share data)


impact on the European marketplace and on the operations of a number of the
Company's key clients and data suppliers.

     The introduction is on a phased basis between January 1999 and January
2002, at which date full notes and coinage in Euros will be issued and, no later
than July 1, 2002, will replace existing local currencies.

     As the Company has operations in all of the affected countries, it is
impacted by the Euro's introduction. The Company has established a
multi-functional, cross-border taskforce for the purpose of preparing the
Company for the introduction of the Euro. As part of its Euro readiness efforts,
the Company has assessed the capabilities of its existing internal processes and
software systems to deal with the introduction of the Euro. Changes to internal
processes relating to accounting, billing, production and delivery systems, and
supporting software changes, required to meet the initial introduction are
substantially complete. Additional modifications will be made as the phase-in
period progresses.

     The Company is communicating with its principal data and other suppliers,
including its banks, and with its principal clients to assess both their own
levels of readiness and their requirements over the transitional period and
beyond. These communications will be ongoing as the phase-in period progresses.

     Current estimates of the total incremental Euro compliance costs in respect
of internal and production systems are that they will not be material.
Implementation efforts will continue in line with the phased adoption of the
Euro over the transition period, and the related costs will be expensed as
incurred. The Company has not yet developed a contingency plan.

     If the Company failed to successfully address the issues raised by the
Euro's introduction, it could have a material adverse effect on the Company.
However, based on progress to date and the Company's Euro readiness program, the
Company currently does not anticipate any material adverse effects as a result
of the Euro's introduction.

Forward-Looking Statements

     Certain statements contained herein are forward looking. These may be
identified by the use of forward-looking words or phrases, such as "anticipate,"
"believe," "expect," "designed," "intend," "could," "should," "planned,"
"estimated," "potential," "target," "aim," "objective" and "goal," among others.
In addition, the Company may from time to time make oral forward-looking
statements. In connection with the "safe harbor" provisions of the Private
Securities Litigation Reform Act of 1995, the Company is hereby identifying
important factors that could cause actual results to differ materially from
those contained in forward-looking statements made by or on behalf of the
Company. Any such statement is qualified by reference to the following
cautionary statement.

     Risks and uncertainties that may affect the operations, performance,
development and results of the Company's business include: (i) the availability
of retail sources that are willing to sell data to the Company at prices
acceptable to the Company; (ii) changes in general economic or competitive
conditions which impact the Company's clients' demand for the Company's
services; (iii) significant price and service competition; (iv) rapid
technological developments in the collection, manipulation and delivery of
information; (v) the Company's ability to complete the implementation of its
Euro plans on a timely basis; (vi) the likely incurrence of significant losses
by ACNielsen eRatings.com while its business is being developed, the difficulty
of forecasting its future revenues and costs and uncertainties associated with
the international development of an Internet ratings service; (vii) the
Company's ability to successfully implement Operation Leading Edge (its
announced plan to enhance its products and services, address changing client
needs, improve efficiency and reduce its cost structure) and to achieve the
estimated levels of revenue and profit growth therefrom; (viii) the impact of
foreign currency fluctuations since so much of the Company's earnings are
generated abroad; (ix) the degree of acceptance of new product introductions;
(x) the uncertainties of litigation, including the IRI Action; as well as other
risks and uncertainties detailed from time to time in the Company's Securities
and Exchange Commission filings.

     Developments in any of the areas referred to above could cause the
Company's results to differ from results that have been or may be projected by
or on behalf of the Company. The Company cautions that the foregoing list of
important factors is not exclusive. The Company does not undertake to update any
forward-looking statement that may be made from time to time by or on behalf of
the Company.

     Dividends - The payment and level of cash dividends by ACNielsen is subject
to the discretion of the Board of Directors of ACNielsen and to the restrictions
imposed by the Indemnity and Joint Defense Agreement. (See Note 13 to the
Consolidated Financial Statements.) In addition, the bank credit agreement
prohibits the Company from paying cash dividends. ACNielsen has not paid cash
dividends since the Distribution and currently does not anticipate paying cash
dividends in the near future. Future dividend decisions will be based on, and
affected by, a number of factors, including the operating results and financial
requirements of ACNielsen, as well as restrictions under the Indemnity and Joint
Defense Agreement. There can be no assurance that any dividends will be declared
or paid.

     Common Stock Information - The Company's common stock (symbol ART) is
listed on the New York Stock Exchange. During the years ended December 31, 1999
and December 31, 1998, 48,818,800 and 34,481,200 shares were traded,
respectively. The number of shareholders of record at January 31, 2000 and
January 29, 1999 were 5,510 and 6,244, respectively. The following summarizes
the high and low prices per share as reported in the periods shown:

                             1999                          1998
                      High            Low           High             Low
- - --------------------------------------------------------------------------------
First Quarter       $ 28 7/8       $ 22 3/16      $ 26 7/16        $ 20 1/2
Second Quarter      $ 31 9/16      $ 26 5/8       $ 29 1/16        $ 24 7/16
Third Quarter       $ 32 3/4       $ 21 5/8       $ 28 1/8         $ 19 11/16
Fourth Quarter      $ 25 1/2       $ 19 7/8       $ 28 15/16       $ 20 7/16


36

<PAGE>


Report of Independent Public Accountants


To the Board of Directors and Shareholders of ACNielsen Corporation:

     We have audited the accompanying Consolidated Balance Sheets of ACNielsen
Corporation (a Delaware corporation) and its subsidiaries (the "Company") as of
December 31, 1999 and 1998, and the related Consolidated Statements of Income,
Cash Flows and Shareholders' Equity for each of the three years in the period
ended December 31, 1999. These financial statements are the responsibility of
the Company's management. Our responsibility is to express an opinion on these
financial statements based on our audits.

     We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

     In our opinion, the consolidated financial statements referred to above
present fairly, in all material respects, the financial position of the Company
as of December 31, 1999 and 1998, and the results of its operations and its cash
flows for each of the three years in the period ended December 31, 1999, in
conformity with generally accepted accounting principles.

     As discussed in Note 2 to the accompanying financial statements, in 1999
the Company changed its accounting for start-up costs in accordance with
Statement of Position 98-5, "Reporting on the Costs of Start-Up Activities."

                                                 /s/Arthur Andersen LLP

Stamford, Connecticut
February 17, 2000



Management's Responsibility for Financial Statements

Management is responsible for the preparation, integrity and objectivity of
the consolidated financial statements and other financial information presented
in this report. The accompanying consolidated financial statements were prepared
in accordance with generally accepted accounting principles, applying certain
estimates and judgments as required.

     ACNielsen's internal controls are designed to provide reasonable assurance
as to the integrity and reliability of the financial statements and to
adequately safeguard, verify and maintain accountability for assets. Such
controls are based on established written policies and procedures, are
implemented by trained, skilled personnel with an appropriate segregation of
duties and are monitored through a comprehensive internal audit program. These
policies and procedures prescribe that the Company and all its employees are to
maintain the highest ethical standards and that its business practices
throughout the world are to be conducted in a manner that is above reproach.

     Arthur Andersen LLP, independent auditors, are retained to audit
ACNielsen's financial statements. Their accompanying report is based on audits
conducted in accordance with generally accepted auditing standards, which
include the consideration of the Company's internal controls to establish a
basis for reliance thereon in determining the nature, timing and extent of audit
tests to be applied.

     The Board of Directors exercises its responsibility for these financial
statements through its Audit and Finance Committee, which consists entirely of
independent non-management Board members. The Audit and Finance Committee meets
periodically with the independent auditors and the internal auditors, both
privately and with management present, to review accounting, auditing, internal
control and financial reporting matters.

/s/Nicholas L. Trivisonno               /s/Robert J. Chrenc
Chairman and Chief Executive Officer    Executive Vice President and Chief
                                          Financial Officer


                                                                              37

<PAGE>


ACNielsen Corporation
Consolidated Statements of Income


<TABLE>
<CAPTION>
                                                                                Years Ended December 31,
                                                                     -----------------------------------------------
  (Amounts in thousands, except per share data)                        1999              1998                1997
====================================================================================================================
<S>                                                                  <C>                <C>               <C>
   Operating Revenue                                                 $ 1,525,375        $1,425,396        $1,391,587
   Costs and Expenses:
      Operating Costs                                                    758,559           700,740           722,035
      Selling and Administrative Expenses                                549,816           531,236           515,938
      Depreciation and Amortization                                       83,136            85,878            92,858
      Year 2000 Expenses                                                  12,078            15,911                --
      Special Charge                                                          --                --            36,000
- - --------------------------------------------------------------------------------------------------------------------
   Total Costs and Expenses                                            1,403,589         1,333,765         1,366,831
- - --------------------------------------------------------------------------------------------------------------------
   Operating Income                                                      121,786            91,631            24,756
- - --------------------------------------------------------------------------------------------------------------------
   Interest Income                                                         7,064             9,695             8,431
   Interest Expense                                                       (3,608)           (1,935)           (3,180)
   Gain on Sale of Investments                                                --                --            39,039
   Other Income (Expense)-Net                                              3,324              (775)             (502)
- - --------------------------------------------------------------------------------------------------------------------
   Other Income-Net                                                        6,780             6,985            43,788
- - --------------------------------------------------------------------------------------------------------------------
   Income Before Income Tax Provision and Cumulative
      Effect of Change in Accounting Principle                           128,566            98,616            68,544
   Income Tax Provision                                                   51,426            41,407            32,647
- - --------------------------------------------------------------------------------------------------------------------
   Income Before Cumulative Effect of
      Change in Accounting Principle                                      77,140            57,209            35,897
   Cumulative Effect to January 1, 1999, of Change in Accounting
      for Costs of Start-Up Activities, Net of Income Tax Benefits
      of $10,330                                                         (20,173)               --                --
- - --------------------------------------------------------------------------------------------------------------------
   Net Income                                                        $    56,967       $    57,209       $    35,897
- - --------------------------------------------------------------------------------------------------------------------
   Basic Earnings per Share:
      Income Before Cumulative Effect of Change in Accounting        $      1.33       $      1.00       $       .63
      Cumulative Effect of Change in Accounting                             (.35)               --                --
- - --------------------------------------------------------------------------------------------------------------------
   Net Income                                                        $       .99       $      1.00       $       .63
 --------------------------------------------------------------------------------------------------------------------
  Diluted Earnings per Share:
      Income Before Cumulative Effect of Change in Accounting        $      1.29       $       .96       $       .62
      Cumulative Effect of Change in Accounting                             (.34)               --                --
- - --------------------------------------------------------------------------------------------------------------------
   Net Income                                                        $       .95       $       .96       $       .62
- - --------------------------------------------------------------------------------------------------------------------
   Weighted-Average Number of Shares Outstanding:
      Basic                                                               57,806            57,236            57,139
      Diluted                                                             59,999            59,834            58,369
====================================================================================================================
</TABLE>


The accompanying notes are an integral part of the consolidated financial
statements.


38

<PAGE>


ACNielsen Corporation
Consolidated Balance Sheets


<TABLE>
<CAPTION>
                                                                                               December 31,
                                                                                       ----------------------------
   (Dollar amounts in thousands)                                                          1999             1998
===================================================================================================================
<S>                                                                                    <C>              <C>
   Assets
   Current Assets
   Cash and Cash Equivalents                                                           $   135,199      $   100,533
   Accounts Receivable-Net                                                                 294,266          279,708
   Other Current Assets                                                                     62,041           56,527
- - -------------------------------------------------------------------------------------------------------------------
      Total Current Assets                                                                 491,506          436,768
- - -------------------------------------------------------------------------------------------------------------------
   Notes Receivable and Other Investments                                                   35,812           28,230
- - -------------------------------------------------------------------------------------------------------------------
   Property, Plant and Equipment-Net                                                       159,100          157,664
- - -------------------------------------------------------------------------------------------------------------------
   Other Assets-Net
   Prepaid Pension                                                                          70,744           62,152
   Computer Software                                                                        64,310           42,588
   Intangibles and Other Assets                                                             53,050           69,889
   Goodwill                                                                                353,364          328,326
- - -------------------------------------------------------------------------------------------------------------------
      Total Other Assets-Net                                                               541,468          502,955
- - -------------------------------------------------------------------------------------------------------------------
   Total Assets                                                                        $ 1,227,886      $ 1,125,617
- - -------------------------------------------------------------------------------------------------------------------
   Liabilities and Shareholders' Equity
   Current Liabilities
   Accounts Payable                                                                    $    83,099      $    90,931
   Short-Term Debt                                                                         109,164           49,032
   Accrued and Other Current Liabilities                                                   300,017          304,596
   Accrued Income Taxes                                                                     74,306           48,901
- - -------------------------------------------------------------------------------------------------------------------
      Total Current Liabilities                                                            566,586          493,460
- - -------------------------------------------------------------------------------------------------------------------
   Postretirement and Postemployment Benefits                                               53,369           44,388
   Deferred Income Taxes                                                                    58,571           55,486
   Other Liabilities                                                                        27,524           44,235
- - -------------------------------------------------------------------------------------------------------------------
      Total Liabilities                                                                    706,050          637,569
- - -------------------------------------------------------------------------------------------------------------------
  Commitments and Contingencies
- - -------------------------------------------------------------------------------------------------------------------
   Shareholders' Equity
   Preferred Stock-par value $.01 per share, authorized-5,000,000 shares;
      outstanding-none                                                                          --               --
   Common Stock-par value $.01 per share, authorized-150,000,000 shares;
      issued-59,859,882 and 58,868,399 shares for 1999 and 1998, respectively                  599              589
   Series Common Stock-par value $.01 per share, authorized-5,000,000 shares;
      issued-none                                                                               --               --
   Additional Paid-In Capital                                                              512,475          492,365
   Retained Earnings                                                                       157,796          100,829
   Treasury Stock, at cost, 2,064,591 and 1,470,991 shares for 1999 and 1998,
      respectively                                                                         (48,089)         (33,481)
   Accumulated Other Comprehensive Income:
      Cumulative Translation Adjustment                                                   (101,202)         (72,254)
      Unrealized Gains on Investments, Net                                                     166               --
      Fair Market Value of Forward Exchange Contracts                                           91               --
- - -------------------------------------------------------------------------------------------------------------------
      Total Shareholders' Equity                                                           521,836          488,048
- - -------------------------------------------------------------------------------------------------------------------
   Total Liabilities and Shareholders' Equity                                          $ 1,227,886      $ 1,125,617
===================================================================================================================
</TABLE>


The accompanying notes are an integral part of the consolidated financial
statements.


                                                                              39

<PAGE>


ACNielsen Corporation
Consolidated Statements of Cash Flows


<TABLE>
<CAPTION>
                                                                                                   Years Ended December 31,
                                                                                          -----------------------------------------
   (Dollar amounts in thousands)                                                             1999            1998            1997
===================================================================================================================================
<S>                                                                                       <C>             <C>             <C>
   Cash Flows from Operating Activities:
   Net Income                                                                             $  56,967       $  57,209       $  35,897
   Reconciliation of Net Income to Net Cash
     Provided by Operating Activities:
         Cumulative Effect of Change in Accounting Principle:
            Costs of Start-Up Activities                                                     20,173              --              --
         Depreciation and Amortization                                                       83,136          85,878          92,858
         Deferred Income Taxes                                                                 (111)          3,214           7,062
         Special Charge                                                                          --              --          36,000
         Payments Related to Special Charge                                                  (5,607)        (29,303)        (33,400)
         Postemployment Benefit Expense                                                       4,943           7,542             227
         Postemployment Benefit Payments                                                     (7,336)        (17,517)        (15,495)
         Net Increase in Accounts Receivable                                                (21,971)         (6,362)        (10,609)
         Gain on Sale of Investments                                                             --              --         (39,039)
         Net Decrease in Other Working Capital Items                                         14,217          31,690          28,249
         Other                                                                                2,592          (8,492)         (7,880)
- - -----------------------------------------------------------------------------------------------------------------------------------
   Net Cash Provided by Operating Activities                                                147,003         123,859          93,870
- - -----------------------------------------------------------------------------------------------------------------------------------
   Cash Flows from Investing Activities:
   Proceeds from Sale of Investments                                                             --              --          45,899
   Payments for Acquisition of Businesses and Other Investments
      (excluding cash and cash equivalents acquired of $1,887 in 1999,
      $1,127 in 1998 and $2,270 in 1997)                                                    (51,041)       (105,448)        (30,184)
   Capital Expenditures                                                                     (58,583)        (55,375)        (48,427)
   Additions to Computer Software                                                           (40,862)        (34,620)        (14,774)
   Other                                                                                     (3,580)        (27,609)         (8,585)
- - -----------------------------------------------------------------------------------------------------------------------------------
   Net Cash Used in Investing Activities                                                   (154,066)       (223,052)        (56,071)
- - -----------------------------------------------------------------------------------------------------------------------------------
   Cash Flows from Financing Activities:
   Increase (Decrease) in Short-Term Borrowings                                              49,180          13,850          (9,718)
   Treasury Stock Purchases                                                                 (14,608)        (29,515)             --
   Proceeds from the Sale of Common Stock under Option Plans                                 12,699          15,128           5,700
   Other                                                                                        782             (70)            126
- - -----------------------------------------------------------------------------------------------------------------------------------
   Net Cash Provided by (Used in) Financing Activities                                       48,053            (607)         (3,892)
- - -----------------------------------------------------------------------------------------------------------------------------------
   Effect of Exchange Rate Changes
      on Cash and Cash Equivalents                                                           (6,324)         (5,393)        (13,186)
- - -----------------------------------------------------------------------------------------------------------------------------------
   Increase (Decrease) in Cash and Cash Equivalents                                          34,666        (105,193)         20,721
   Cash and Cash Equivalents, Beginning of Year                                             100,533         205,726         185,005
- - -----------------------------------------------------------------------------------------------------------------------------------
   Cash and Cash Equivalents, End of Year                                                 $ 135,199       $ 100,533       $ 205,726
- - -----------------------------------------------------------------------------------------------------------------------------------
   Supplemental Disclosure of Cash Flow Information:
   Cash Paid During the Year for Interest                                                 $   2,660       $   1,526       $   3,014
   Cash Paid During the Year for Income Taxes                                             $  34,448       $  32,731       $  42,101
- - -----------------------------------------------------------------------------------------------------------------------------------
   Noncash Investing and Financing Activities:
   Acquisition of Investment and Notes Receivable in Exchange for
      Business Assets and Liabilities                                                            --       $  21,612              --
===================================================================================================================================
</TABLE>


The accompanying notes are an integral part of the consolidated financial
statements.


40

<PAGE>


ACNielsen Corporation
Consolidated Statements of Shareholders' Equity


<TABLE>
<CAPTION>
                                                                                          Accumulated Other Comprehensive
                                                                                                        Income
                                                                                        ---------------------------------
                                                                                                         Fair    Cumula-
                                                                                                        Market    tive
                                                                                                       Value of  Trans-     Total
                                                      Additional   Treasury              Unrealized    Forward   lation     Share-
  (Dollar amounts in thousands)                Common   Paid-In      Stock,   Retained  Gains (Losses) Exchange  Adjust-   holders'
  Three Years Ended December 31, 1999          Stock    Capital     at Cost   Earnings  on Investments Contracts  ment      Equity
- - -----------------------------------------------------------------------------------------------------------------------------------
<S>                                             <C>     <C>         <C>        <C>          <C>           <C>   <C>        <C>
Balance, January 1, 1997                        $571    $461,193    $(3,966)   $ 7,723      $6,083              $(17,658)  $453,946
   Comprehensive Income:
      Net Income                                                                35,897
      Other Comprehensive Loss
         Unrealized Gains on Investments(1)                                                 14,647
         Reclassification Adjustment for
            Gains Realized in
               Net Income(2)                                                               (20,730)
         Cumulative Translation Adjustment                                                                       (33,962)
   Comprehensive Loss                                                                                                        (4,148)
   Activity under Stock Plans
      (605,854 shares), including
         tax benefits                              6      10,300                                                             10,306
- - -----------------------------------------------------------------------------------------------------------------------------------
Balance, December 31, 1997                       577     471,493     (3,966)    43,620                           (51,620)   460,104
   Comprehensive Income:
      Net Income                                                                57,209
      Other Comprehensive Loss
         Cumulative Translation Adjustment                                                                       (20,634)
   Comprehensive Income                                                                                                      36,575
   Activity under Stock Plans
      (1,138,126 shares),
         including tax benefits                   12      20,872                                                             20,884
   Treasury Stock Purchased
      (1,204,325 shares)                                            (29,515)                                                (29,515)
- - -----------------------------------------------------------------------------------------------------------------------------------
Balance, December 31, 1998                       589     492,365    (33,481)   100,829                           (72,254)   488,048
   Comprehensive Income:
      Net Income                                                                56,967
      Other Comprehensive Loss
         Unrealized Gains on Investments(1)                                                    166
         Fair Market Value of Forward
            Exchange Contracts                                                                           $91
         Cumulative Translation Adjustment                                                                       (28,948)
   Comprehensive Income                                                                                                      28,276
   Activity under Stock Plans (991,483 shares),
      including tax benefits                      10      20,110                                                             20,120
   Treasury Stock Purchased (593,600 shares)                        (14,608)                                                (14,608)
- - -----------------------------------------------------------------------------------------------------------------------------------
Balance, December 31, 1999                      $599    $512,475   $(48,089)  $157,796      $  166       $91   $(101,202)  $521,836
===================================================================================================================================
</TABLE>

(1)  Reported net of income tax expense of $3,926 and $55 for years ended
     December 31, 1997, and December 31, 1999, respectively.

(2)  Reported net of income tax benefit of $7,982.


The accompanying notes are an integral part of the consolidated financial
statements.


                                                                              41

<PAGE>


ACNielsen Corporation
Notes to Consolidated Financial Statements
(Dollar amounts in thousands, except per share data)


Note 1. Basis of Presentation

     Effective on November 1, 1996 (the Distribution Date), ACNielsen
Corporation (the Company) became an independent, publicly-owned company as a
result of the distribution by The Dun & Bradstreet Corporation (D&B) of the
Company's $.01 par value Common Stock, at a distribution ratio of one share for
three shares (the Distribution). Prior to the Distribution, the Company was
formed as a wholly-owned subsidiary of D&B for the purpose of effecting the
Distribution. Included in this transaction was the transfer of the former D&B
businesses and operations that comprised the Company at November 1, 1996, and
substantially all of the assets and liabilities of such businesses.

Note 2. Summary of Significant Accounting Policies

     Principles of Consolidation. The consolidated financial statements include
all majority-owned subsidiaries over which ACNielsen exercises control.
Investments over which the Company has significant influence but which it does
not control are carried at equity. The effects of all significant intercompany
transactions have been eliminated. The financial statements of subsidiaries
outside the United States and Canada reflect a fiscal year ending November 30 to
facilitate timely reporting of the Company's financial results.

     Cash Equivalents and Marketable Securities. Investments that are highly
liquid and mature within 90 days of the purchase date are considered cash
equivalents. At December 31, 1999 and 1998, all marketable securities are
classified as "available for sale" and therefore are reported at fair value,
with net unrealized gains and losses reported in equity.

     Property, Plant and Equipment. Buildings, computer hardware and other
equipment are depreciated over their estimated useful lives using principally
the straight-line method. Leasehold improvements are amortized on a
straight-line basis over the shorter of the term of the lease or the estimated
useful life of the improvement.

     Computer Software. Certain internal costs incurred in the development of
computer software are capitalized. Capitalization ceases and amortization starts
when the product is available for use. Costs incurred prior to establishment of
technological feasibility of a computer software product are expensed in the
periods in which they are incurred. In addition, computer software includes
amounts purchased or developed for internal use. Computer software costs are
being amortized on a product-by-product basis, over three to five years. Annual
amortization is the greater of the amount computed using (a) the ratio that
gross revenue for a product bears to the total of current and anticipated future
gross revenue for that product or (b) the straight-line method over the
remaining estimated economic life of the product.

     Intangibles and Other Assets. Intangibles and other assets include customer
lists and consumer panel database development. Intangibles are amortized, using
principally the straight-line method, over five to 20 years.

     Goodwill and Other Long-Lived Assets. Goodwill represents the excess
purchase price over the fair value of identifiable net assets of businesses
acquired and is amortized on a straight-line basis over ten to 40 years.
Goodwill, other long-lived assets and certain identifiable intangibles are
reviewed for impairment whenever events or changes in circumstances indicate
that the carrying amount of an asset may not be recoverable.

     An impairment loss is recognized when the sum of undiscounted expected
future cash flows is less than the carrying amount of such assets. The
measurement for such impairment loss is based on the fair value of the assets.
The recognition and measurement of goodwill impairment is assessed at the
business unit level.

     Revenue Recognition. Retail Measurement Service products generally have
contract terms of one to three years. The base contract revenue from the first
commitment period is recognized ratably over the initial contract term. Revenue
from remaining years of multi-year contracts, extensions and renewals is
recognized ratably over their extension periods. After the initial commitment,
the contract generally continues indefinitely, unless canceled by the client
with a minimum of three months' prior written notice.

     Revenue for customized research and special modeling & analytical services
is recognized as services are performed.

     Consumer Panel products generally have contract terms of one year, with
revenue recognized over the term of the contract on a straight-line basis.

     International Media Services are generally provided over longer periods,
with revenue recognized on a straight-line basis over the contract term. The
contracts are cancelable by the client only with specified notice and payments.

     Foreign Currency Translation. The Company has significant operations
outside the United States. Therefore, changes in the value of foreign currencies
affect the Company's financial statements when translated into U.S. dollars.

     For all operations outside the United States where the Company has
designated the local currency as the functional currency, assets and liabilities
are translated using end-of-period exchange rates; revenue and expenses are
translated using average rates of exchange. For these countries, currency
translation adjustments are accumulated in a separate component of shareholders'
equity, whereas realized transaction gains and losses are recognized in Other
Income-Net. For operations in countries that are considered to be highly
inflationary, where the U.S. dollar is designated as the functional currency,
monetary assets and liabilities are translated using end-of-period exchange
rates, and nonmonetary accounts are translated using historical exchange rates.
Translation and transaction adjustments recognized in Other Income-Net amounted
to gains (losses) of $2,300, ($1,207) and ($502) for 1999, 1998 and 1997,
respectively.

     Income Taxes. The Company recognizes income taxes during the year in which
transactions enter into the determination of financial statement income, with
deferred taxes being provided for temporary differences between amounts of
assets and liabilities for financial reporting purposes and such amounts as
measured by tax laws.


42

<PAGE>


Note 2. Summary of Significant Accounting Policies (Continued)

     Estimates. The preparation of financial statements in conformity with
generally accepted accounting principles requires management to make estimates
and assumptions that affect the reported amounts of assets, liabilities, revenue
and expenses and the disclosure of contingent assets and liabilities. Actual
results could differ from those estimates.

     Earnings Per Share. Net earnings are divided by the weighted average number
of common shares outstanding during the year to calculate basic net earnings per
common share. Diluted net earnings per common share are calculated to give
effect to stock options.

     New Accounting Pronouncements Adopted in 1999. The Company adopted
Statement of Position ("SOP") 98-5, "Reporting on the Costs of Start-Up
Activities," which requires that costs of start-up activities be expensed as
incurred. Adoption of this SOP resulted in a one-time, non-cash, after-tax
charge of $20,173, which was recorded as a cumulative effect of a change in
accounting principle-net of tax. However, the adoption of the SOP did not have a
material impact on the Company's 1999 results of operations.

     In addition, the Company adopted Statement of Financial Accounting
Standards ("SFAS") No. 133, "Accounting for Derivative Instruments and Hedging
Activities." SFAS No. 133 requires that every derivative instrument (including
certain derivative instruments embedded in other contracts) be recorded in the
balance sheet as either an asset or liability measured at its fair value. The
statement requires that changes in the derivative's fair value be recognized
currently in earnings unless specific hedge accounting criteria are met. Special
accounting for qualifying hedges allows a derivative's gains and losses to
offset related results on the hedged item in the income statement. The adoption
of SFAS No. 133 did not have a material effect on earnings or the financial
position of the Company.

     Reclassifications. Certain prior-year amounts have been reclassified to
conform with the current-year presentation.

Note 3. Special Charges

     In the fourth quarter of 1997, the Company recorded a special charge of
$36,000. The charge consisted of costs to reduce workforce levels, primarily in
Japan, as well as to consolidate facilities and rationalize certain product
lines in Japan and other Asia Pacific markets. It also included costs to revalue
certain assets in Europe, Latin America and Asia Pacific. The plans were
designed to achieve long-term productivity improvements, rationalize the
Company's product lines and reduce costs in these regions.

     The actions commenced in 1998 and were completed in 1999. Certain actions
were completed at a lower cost than originally estimated, while other actions
required higher costs to complete. The following table recaps the activity by
major cost category:

<TABLE>
<CAPTION>
                                                  Beginning       Asset           Cash          Revised        Ending
                                                   Balance     Revaluations     Payments        Estimates      Balance
- - ---------------------------------------------------------------------------------------------------------------------
<S>                                                <C>           <C>            <C>             <C>            <C>
For the Year Ended December 31, 1998
         Rationalize Product Lines                 $18,300       $(6,132)       $ (8,910)       $(2,845)       $  413
         Workforce Reductions                       12,400            --         (11,327)         2,030         3,103
         Facilities/Real Estate                      5,300        (1,130)         (4,737)           815           248
                  Total                            $36,000       $(7,262)       $(24,974)       $    --        $3,764

For the Year Ended December 31, 1999
         Rationalize Product Lines                 $   413       $    --        $   (480)       $    67        $   --
         Workforce Reductions                        3,103            --          (3,092)           (11)           --
         Facilities/Real Estate                        248            --            (192)           (56)           --
- - ---------------------------------------------------------------------------------------------------------------------
                  Total                            $ 3,764       $    --        $ (3,764)       $    --        $   --
=====================================================================================================================
</TABLE>

     In the fourth quarter of 1995, the Company recorded a special charge of
$152,170. At December 31, 1999, all activities have been substantially executed.
Accruals remaining totaled $3,397 at December 31, 1999, for a long-term lease
obligation, which will be paid through 2003.

Note 4. Sale of Investments

     In the fourth quarter of 1997, the Company sold its investments in
Manugistics Group, Inc., a provider of software and services for supply-chain
management, and GeoQuest International Holdings, Inc., a holding company whose
principal business provided information services to the energy industry,
resulting in a total pre-tax gain of $39,039 ($28,200 after-tax), which is
included in Other Income-Net. Combined cash proceeds from the sales totaled
$45,899.

Note 5. Acquisitions and Other Investments

     On September 22, 1999, the Company announced the formation of a venture to
launch a global service for tracking audiences, advertising and user activity on
the Internet. The Company has an 80.1% ownership interest in the venture, with
NetRatings, Inc. ("NetRatings"), owning the remainder. The venture, known as
ACNielsen eRatings.com, is expected to operate in all major geographic regions
worldwide other than the United States and Canada, and it plans to roll out the
service initially in five countries by the end of the first quarter of 2000.
ACNielsen plans to spend approximately $50,000 over the next two years to roll
out the service.


                                                                              43

<PAGE>


ACNielsen Corporation
Notes to Consolidated Financial Statements
(Dollar amounts in thousands, except per share data)


Note 5. Acquisitions and Other Investments (Continued)

     In addition, the Company purchased 3,992,455 shares of preferred stock of
NetRatings for $12,534 and purchase costs of $603. These preferred shares were
converted to 1,996,228 shares of common stock on December 8, 1999, in
conjunction with the NetRatings initial public offering. The Company is
restricted from sale of any of these shares for one year from date of
acquisition, and, thereafter, is subject to certain volume restrictions of Rule
144 under the Securities Act of 1933. The cost of the NetRatings investment is
reported within the Other Investments section of the Consolidated Balance Sheet.
The market value of the investment at December 31, 1999 was $96,068.

     In 1999, 1998 and 1997, the Company also acquired interests in various
companies in separate transactions that were accounted for as purchases. The
aggregate purchase price of such acquisitions in 1999 totaled $42,024, including
contractual obligations and other future costs of $14,772 payable in 2000.
Payments of $10,652 were made during 1999 for prior year acquisitions. The
largest acquisitions in 1999 were Media Monitoring Services Ltd. ("MMS") and
Market Decisions. The Company also acquired a business in France and increased
its ownership in businesses in Italy and Korea.

     MMS, acquired on November 30, 1999, is a provider of advertising
measurement services in the United Kingdom, Australia, and Asia. The purchase
price of $19,804 was paid on the acquisition date. This purchase price and the
estimated purchase costs have been allocated to the identifiable net assets
acquired on a preliminary basis, resulting in goodwill of $14,672. This goodwill
will be amortized over 40 years.

     On June 30, 1999, the Company acquired the remaining 55% interest it did
not already own in Market Decisions, a business that provides controlled market
and in-store testing of new and established consumer products in the United
States. The purchase price was comprised of an initial cash payment of $3,943
and a deferred payment due in the year 2000, which will not be less than $3,625
or more than $6,375, depending on the achievement of certain operating goals.
The excess of the guaranteed purchase price and estimated purchase costs, over
the fair value of the identified net assets at the date of acquisition amounted
to $10,873 has been recorded as goodwill, and will be amortized over 40 years.

     The purchase price allocation for MMS and Market Decisions has been
prepared on a preliminary basis, and changes are expected as integration plans
are finalized.

     The aggregate purchase price of acquisitions made in 1998 and 1997 totaled
$131,247 and $39,674, respectively. The largest acquisitions in 1998 were BBI
Marketing Services, Inc. ("ACNielsen BASES") and ANR Amer Nielsen Research
Limited ("ANR"), while the largest acquisition in 1997 was Entertainment Data
Inc. ("EDI").

     On June 30, 1998, the Company acquired ACNielsen BASES. The final purchase
price was $70,448 (exclusive of payments contingent on achieving future
operating goals). Included in the purchase price was $6,575 of direct
acquisition and integration costs consisting of $830 for severance, $2,380 for
licensee termination fees, and $3,365 for other costs, primarily investment
banking, legal and accounting fees. These costs were incremental, and the
integration costs were a direct result of the formal plan to exit certain
activities as part of the overall integration effort. As of December 31, 1999,
the balance of accrued acquisition and integration costs totaled $2,574. These
amounts are scheduled per contractual terms to be disbursed in 2000 and 2001. In
the third quarter of 1999, the Company made a contingent payment to the sellers
totaling $825. In the fourth quarter of 1999, the Company accrued an additional
$10,034 of estimated contingent consideration due the sellers for achieving
certain operating objectives during the initial 18 months of integration. This
amount will be payable in 2000. Including this additional contingent
consideration, the excess of the purchase price over the fair value of
identifiable net assets (goodwill) totaled $73,399 and is being amortized over
40 years. The Company may also be required to make further cash payments if
ACNielsen BASES achieves certain operating objectives during 2000. The maximum
amount of additional contingent consideration relating to 2000 objectives is
approximately $25,000, payable in 2001.

     On September 23, 1998, the Company acquired full ownership in ANR, a
joint-venture business covering Eastern Europe, the former Soviet Union,
sub-Saharan Africa and the Indian subcontinent. The final purchase price,
exclusive of payments contingent on achieving future operating goals, was
$43,999. This purchase price included $969 of acquisition costs for legal and
accounting services and reflected two remaining installment payments due in
January 2000 and 2001 for $9,294 and $8,824, respectively. The installment
payments are supported by a stand-by letter of credit with an international
bank. The purchase price was allocated to the minority interest acquired with
the excess purchase price of $43,233 recorded as goodwill. This goodwill is
being amortized over 40 years on a straight-line basis. The terms of the
agreement provide for additional cash payments if ANR achieves certain operating
goals. Such payments, if earned, would be paid in 2003 and 2006.

     In 1997, the largest acquisition was Entertainment Data, Inc. ("EDI"), a
provider of box office information for the motion picture industry. The final
purchase price of $26,521 included a $4,000 interest-bearing promissory note
payable, of which $1,000 was paid in 1999, with the remainder anticipated to be
due in 2001. The purchase price was allocated to the net assets acquired
resulting in goodwill of $25,846. This goodwill is being amortized over 40
years.

     The results of operations of all purchases are included in the Consolidated
Statements of Income from dates of acquisition. Had the acquisitions made in
1999, 1998 and 1997 been consummated on January 1 of the year preceding the year
of acquisition, the results of these acquired operations would not have had a
significant impact on the Company's consolidated results of operations for any
of the years presented.


44

<PAGE>


Note 6. Pension and Other Postretirement Benefits

Defined Benefit Plans

     The Company has a defined benefit pension plan covering substantially all
employees in the United States. Generally, the benefits to be paid to employees
under this plan are based on notional account balances that are increased
annually by pay-related and interest credits. Pension costs are determined
actuarially and funded to the extent allowable under the Internal Revenue Code
(IRC). Supplemental plans in the United States are maintained to provide
retirement benefits to eligible employees in excess of levels allowed by the
IRC.

     The Company's subsidiaries outside the United States provide retirement
benefits for employees consistent with local practices, primarily using defined
benefit or termination indemnity plans.

     The Company provides various health-care and life-insurance benefits for
retired United States and Canadian employees who become eligible for these
benefits if they terminate employment after completing at least ten years of
service with the Company after age 45. The postretirement medical benefit is
contributory. Certain of the Company's other subsidiaries outside the United
States have postretirement benefit plans, although most participants are covered
by government-sponsored or administered plans. The cost of Company-sponsored
postretirement benefit plans outside the United States is not significant. In
certain instances, the Company provides postemployment benefits to former or
inactive employees following employment but before retirement, principally
severance.

     The components of pension and other postretirement costs for the years
ending 1999, 1998 and 1997 are as follows:

<TABLE>
<CAPTION>
                                                         Pension Benefits               Other Postretirement Benefits
- - ---------------------------------------------------------------------------------------------------------------------
                                                   1999          1998          1997       1999       1998       1997
=====================================================================================================================
<S>                                            <C>           <C>           <C>           <C>        <C>        <C>
Service cost on benefits
    earned during the year                     $ 12,068      $ 10,436      $  8,808      $ 376      $ 354      $ 404
Interest cost on projected
    benefit obligation                           17,114        16,970        16,621        476        406        469
Expected return on plan assets                  (24,280)      (23,853)      (22,190)        --         --         --
Amortization of transition
    (asset) obligation                           (2,401)       (2,574)       (2,626)        38         --         --
Amortization of prior-service cost
    (benefit)                                     1,263         1,187         1,131        (20)      (120)      (120)
Amortization of net loss                             85           392           404         --         --         77
Settlement and curtailment (gain)                  (357)          (18)           --         --         --         --
- - ---------------------------------------------------------------------------------------------------------------------
Net pension and
    postretirement costs                       $  3,492      $  2,540      $  2,148      $ 870      $ 640      $ 830
=====================================================================================================================
</TABLE>

     The prior-service cost (benefit) are amortized on a straight-line basis
over the average remaining service period of active participants. Gains and
losses in excess of 10% of the greater of the benefit obligation or the
market-related value of assets are amortized over the average remaining service
period of active participants.


                                                                              45

<PAGE>


ACNielsen Corporation
Notes to Consolidated Financial Statements
(Dollar amounts in thousands, except per share data)


Note 6. Pension and Other Postretirement Benefit Plans (Continued)

     The following tables provide a reconciliation of the changes in the plans'
benefit obligations and fair value of assets for the years ended December 31,
1999 and 1998:

<TABLE>
<CAPTION>
                                                                Pension Benefits        Other Postretirement Benefits
- - ---------------------------------------------------------------------------------------------------------------------
                                                             1999              1998           1999            1998
=====================================================================================================================
<S>                                                        <C>              <C>              <C>           <C>
Reconciliation of benefit obligation
Obligation at January 1                                    $ 286,061        $ 270,792        $ 6,710        $ 7,229
Service cost                                                  12,068           10,436            376            354
Interest cost                                                 17,114           16,970            476            406
Participant contributions                                      1,484            1,524             32             21
Plan amendments                                                1,652            1,874             --             --
Actuarial (gain) loss                                         (5,723)          10,907         (1,213)        (1,227)
Benefit payments                                             (14,017)         (14,555)          (123)           (73)
Curtailments                                                      --             (751)            --             --
Settlement payments                                               --          (10,663)            --             --
Transfers                                                         --              240            734             --
Effect of change in foreign exchange rates                   (11,750)            (713)            35             --
- - ---------------------------------------------------------------------------------------------------------------------
Obligation at December 31                                  $ 286,889        $ 286,061        $ 7,027        $ 6,710
=====================================================================================================================
Reconciliation of fair value of plan assets
Fair value of plan assets at January 1                     $ 332,853        $ 301,038        $    --        $    --
Actual return on plan assets                                  40,981           44,308             --             --
Employer contributions                                         6,910           12,361             91             52
Participant contributions                                      1,484            1,524             32             21
Benefit payments                                             (14,017)         (14,555)          (123)           (73)
Settlement payments                                               --          (10,663)            --             --
Transfers                                                         --              240             --             --
Effect of change in foreign exchange rates                   (13,956)          (1,400)            --             --
- - ---------------------------------------------------------------------------------------------------------------------
Fair value of plan assets at December 31                   $ 354,255        $ 332,853        $    --        $    --
=====================================================================================================================
Funded Status
Funded status at December 31                               $  67,366        $  46,792        $(7,027)       $(6,710)
Unrecognized transition (asset) obligation                    (6,207)          (8,993)           730             --
Unrecognized prior-service cost (benefit)                      8,259            7,985             --            (20)
Unrecognized (gain) loss                                     (43,847)         (22,734)          (569)           644
- - ---------------------------------------------------------------------------------------------------------------------
Net amount recognized in the balance sheet                 $  25,571        $  23,050        $(6,866)       $(6,086)
=====================================================================================================================
</TABLE>

Plan assets are invested in diversified portfolios that consist primarily of
equity and debt securities.

Curtailments and settlement payments occurred primarily due to workforce
reduction actions.

The following table provides the amounts in the balance sheet at December 31,
1999 and 1998:

<TABLE>
<CAPTION>
                                                               Pension Benefits         Other Postretirement Benefits
- - ---------------------------------------------------------------------------------------------------------------------
                                                             1999             1998          1999           1998
=====================================================================================================================
<S>                                                        <C>              <C>           <C>            <C>
Prepaid benefit cost                                       $ 69,363         $ 61,844      $    --        $    --
Accrued benefit liability                                   (44,345)         (39,239)      (6,866)        (6,086)
Intangible asset                                                553              445           --             --
- - ---------------------------------------------------------------------------------------------------------------------
Net amount recognized in the balance sheet                 $ 25,571         $ 23,050      $(6,866)       $(6,086)
=====================================================================================================================
</TABLE>

     The aggregate projected benefit obligation, accumulated benefit obligation
and fair value of plan assets for the pension plans with accumulated benefit
obligations in excess of plan assets were $39,533, $26,684 and $0, respectively,
at December 31, 1999 and $30,305, $21,845 and $0, respectively, at December 31,
1998. The Company's plan for postretirement benefits other than pensions has no
plan assets.

<TABLE>
<CAPTION>
                                                     Pension Benefits              Other Postretirement Benefits
- - ----------------------------------------------------------------------------------------------------------------
                                               1999        1998        1997        1999        1998        1997
================================================================================================================
<S>                                            <C>         <C>         <C>         <C>         <C>         <C>
Discount rate                                  6.49%       6.09%       6.77%       7.67%       6.75%       7.00%
Expected long-term rate of
         return on plan assets                 8.03%       7.76%       8.52%        n/a         n/a         n/a
Rate of increase in future
         compensation levels                   3.96%       3.62%       3.95%       4.59%       4.16%       4.16%
================================================================================================================
</TABLE>

     A 7.5% annual rate of increase in the per capita cost of covered health
care benefits was assumed for 1999. The rate was assumed to decrease gradually
each year to a rate of 5.5% by the year 2004 and remain constant thereafter.


46

<PAGE>


Note 6. Pension and Other Postretirement Benefit Plans (Continued)

     A 1% change in assumed health care cost trend rates would have the
following effects:

<TABLE>
<CAPTION>
                                                                1% Increase       1% Decrease
=============================================================================================
<S>                                                                 <C>              <C>
Effect on total service and interest cost components of net
    periodic postretirement health care benefit cost                $ 95             $ 84
Effect on the health care component of the accumulated
    postretirement benefit obligation                               $814             $729
=============================================================================================
</TABLE>

Defined Contribution Plans

     The Company has an Employee Stock Ownership Plan (ESOP) for the benefit of
substantially all its United States employees. The Company may contribute cash
or Company common stock to each employee's account in an amount currently equal
to 3.5% of compensation (subject to IRS limitations). In connection with the
ESOP, the Company issued 172,346, 171,352 and 221,466 shares, and recognized
compensation expense of $4,523, $4,267 and $4,005 for the years 1999, 1998 and
1997, respectively.

Note 7. Employee Stock and Related Plans

     In 1996, the Company adopted three stock incentive plans that reserved
shares of common stock for issuance to key employees and non-employee directors.
A total of 18,300,000 shares have been reserved for issuance under these plans.
Under these stock incentive plans, 958,833 shares of common stock were available
for future grants as of December 31, 1999. The plans provide that shares granted
come from the Company's authorized but unissued common stock or treasury stock.
The price of options granted pursuant to these plans will not be less than the
fair market value of the shares on the date of grant. Stock options have a term
of ten years and vest over four or six years. In addition, 4,948,055 options
granted during the last two months of 1996 and the first half of 1997 may vest
earlier if the Company's stock price reaches certain targets ("effective-date
options").

     One-half of the effective-date options outstanding on September 11, 1997
(2,393,527 shares) vested when the Company's stock price reached 150% of those
options' exercise price for five consecutive trading days. The remaining
unvested effective-date options would vest on an accelerated basis if the stock
price reaches 200% of the exercise price for five consecutive trading days.

     During 1999, 767,500 options were granted to senior management, have a term
of ten years and vest in 9.5 years unless the Company's stock price reaches
$32.75. If the Company's stock price reaches $32.75, these options will vest
over a four-year period starting retroactively from the grant date.

     The plans also provide for the granting of limited stock appreciation
rights (LSARs) in tandem with stock options to certain key employees. At
December 31, 1999, 3,857,331 LSARs were outstanding, which are exercisable upon
the occurrence of a specified event.

     In connection with the acquisition of BASES in June 1998, the Company
adopted a fourth stock incentive plan, which reserved 1,000,000 shares of common
stock for issuance to key employees. The plan requires that shares granted come
from the Company's treasury stock. The BASES options have a term of ten years
and vest in 9.5 years unless certain earnings targets are met by December 31,
2000. Under this plan, options for 1,000,000 shares were granted and no shares
of common stock were available for future grants as of December 31, 1999.

     The Company has adopted the disclosure-only provisions of SFAS No. 123,
"Accounting for Stock-Based Compensation." Accordingly, no compensation expense
has been recognized for the Company's four stock incentive plans. Had
compensation expense for the Company's plans been determined based on the fair
value at the grant date, the Company's net income and net earnings per share
would have been reduced to the pro forma amounts indicated below.

<TABLE>
<CAPTION>
                                                 1999(1)             1998               1997
===============================================================================================
<S>                                            <C>                <C>                <C>
Net Income-as reported                         $   56,967         $   57,209         $   35,897
Net Income-pro forma                           $   50,278         $   50,137         $   23,889
Basic earnings per share-as reported           $      .99         $     1.00         $      .63
Basic earnings per share-pro forma             $      .87         $      .88         $      .42
Diluted earnings per share-as reported         $      .95         $      .96         $      .62
Diluted earnings per share-pro forma           $      .84         $      .84         $      .41
===============================================================================================
</TABLE>

     Note: The 1997 pro forma amounts include a pre-tax charge of $11,590 as a
result of one-half of the effective-date options vesting when the company's
stock price reached 150% of those options' exercise price.

     (1)Includes the cumulative effect of adopting SOP 98-5, "Reporting on the
Costs of Start-Up Activities," which resulted in a charge of $20,173, net of
tax, or $.35 per basic or $.34 per diluted share.


                                                                              47

<PAGE>


ACNielsen Corporation
Notes to Consolidated Financial Statements
(Dollar amounts in thousands, except per share data)


Note 7. Employee Stock and Related Plans (Continued)

     The fair value of each option grant is estimated on the date of grant using
the Black-Scholes option-pricing model with the following weighted average
assumptions:
<TABLE>
<CAPTION>
                                                  1999              1998                1997
===============================================================================================
<S>                                             <C>                <C>                <C>
Expected dividend yield                               --                 --                 --
Expected stock price volatility                       35%                30%                30%
Risk-free interest rate                             6.16%              4.89%              5.90%
Expected holding period of options              4.0 years          4.2 years          4.1 years
===============================================================================================
</TABLE>

     The weighted average fair value of options granted during 1999, 1998 and
1997 was $8.55, $8.25 and $6.22 per share, respectively.

     The following is a summary of stock option activity and number of shares
reserved for outstanding options:

<TABLE>
<CAPTION>
                                                                          Average option price
                                                        Shares                 per share
==============================================================================================
<S>                                                   <C>                     <C>
Options outstanding at January 1, 1997                 8,543,260                   $15.71
Granted                                                1,261,500                    21.01
Exercised                                               (373,636)                   15.37
Canceled or Expired                                     (686,434)                   16.00
- - -----------------------------------------------------------------------------------------
Options outstanding at December 31, 1997               8,744,690                    16.46
Granted                                                2,608,400                    25.98
Exercised                                               (970,747)                   15.65
Canceled or Expired                                     (188,330)                   16.86
- - -----------------------------------------------------------------------------------------
Options outstanding at December 31, 1998              10,194,013                    18.97
Granted                                                4,278,050                    23.48
Exercised                                               (816,669)                   15.51
Canceled or Expired                                     (220,280)                   20.27
- - -----------------------------------------------------------------------------------------
Options outstanding at December 31, 1999              13,435,114                   $20.60
=========================================================================================
</TABLE>

     The following is a summary of shares exercisable, average remaining life
and average option price per share of options outstanding at December 31, 1999:

<TABLE>
<CAPTION>
                                                                Shares Outstanding               Shares Exercisable
                                                      ------------------------------------    -----------------------
                                                        Number       Average      Average       Number      Average
                                                          of       option price  remaining       of      option price
                                                        shares      per share       life        shares    per share
====================================================================================================================
<S>                                                   <C>           <C>          <C>          <C>          <C>
Options granted prior to June, 1997                    5,668,789       $15.72    6.2 years    4,803,735       $15.73
Options granted subsequent to June, 1997               7,766,325        24.16    8.5 years      837,361        24.16
- - --------------------------------------------------------------------------------------------------------------------
Options outstanding at December 31, 1999              13,435,114       $20.60    8.0 years    5,641,096       $16.98
====================================================================================================================
Option prices range from $11.10 to $30.82.
</TABLE>

     Success Share Program. On December 9, 1996, the Company granted to each of
its full-time and regular employees, stock appreciation rights at a strike price
of $15.75, entitling the employee to the appreciation on the equivalent of 25
shares of the Company's common stock, subject to certain terms, conditions and
limitations. The rights vested on December 9, 1997, and expired on December 9,
1999. (Credits) charges to income in 1999, 1998 and 1997 with respect to this
program totaled ($45), $958 and $3,212, respectively.


48

<PAGE>


Note 8. Income Taxes

     Income before provision for income taxes consisted of:

                                         1999           1998           1997
================================================================================
U.S.                                  $  50,443       $ 30,742       $ 56,221
Non-U.S.                                 78,123         67,874         12,323
- - --------------------------------------------------------------------------------
                                      $ 128,566       $ 98,616       $ 68,544
================================================================================

     The provision (benefit) for income taxes consisted of:

                                         1999           1998           1997
================================================================================
U.S. Federal and state:
     Current                          $   4,382       $  4,348       $  6,790
     Deferred                             4,181         (2,329)        10,286
- - --------------------------------------------------------------------------------
Total                                     8,563          2,019         17,076
- - --------------------------------------------------------------------------------
Non-U.S.:
     Current                             51,220         35,974         25,781
     Deferred                            (8,357)         3,414        (10,210)
- - --------------------------------------------------------------------------------
     Total                               42,863         39,388         15,571
- - --------------------------------------------------------------------------------
Total                                 $  51,426       $ 41,407       $ 32,647
================================================================================
     The following table summarizes the significant differences between the U.S.
Federal statutory taxes and the Company's provision for income taxes for
consolidated financial statement purposes:

<TABLE>
<CAPTION>
                                                                        1999           1998           1997
============================================================================================================
<S>                                                                  <C>             <C>            <C>
Tax expense at the U.S. statutory rate                               $  44,998       $ 34,516       $ 23,990
State and local income taxes, net of Federal effect                      1,639            999          1,827
Reduction in the valuation allowance                                   (10,441)        (6,212)        (6,313)
Non-U.S. taxes                                                          12,168         15,648          8,063
Other                                                                    3,062         (3,544)         5,080
- - ------------------------------------------------------------------------------------------------------------
Provision for Income Taxes                                           $  51,426       $ 41,407       $ 32,647
============================================================================================================
</TABLE>



     The Company's deferred tax assets (liabilities) are comprised of the
following at December 31, 1999 and 1998:

                                             1999              1998
=====================================================================
Deferred Tax Assets:
   Operating Losses                        $ 53,259          $ 53,384
   Employee Benefits                         14,680            13,670
   Other Accruals                            18,998            19,328
   Bad Debts                                  3,647             3,783
- - ---------------------------------------------------------------------
                                             90,584            90,165
Valuation Allowance                         (44,616)          (55,057)
- - ---------------------------------------------------------------------
                                             45,968            35,108
- - ---------------------------------------------------------------------
Deferred Tax Liabilities:
   Postretirement Benefits                  (23,724)          (17,664)
   Intangibles and Deferred Charges         (12,017)          (20,483)
   Fixed Assets                              (9,207)           (7,509)
   Other Assets                             (13,704)          (14,485)
- - ---------------------------------------------------------------------
                                            (58,652)          (60,141)
- - ---------------------------------------------------------------------
Net Deferred Tax Liability                 $(12,684)         $(25,033)
=====================================================================

     During the year ended December 31, 1999, the valuation allowance decreased
by $10,441. The reduction was primarily due to changes in economic circumstances
that made the utilization of certain non-U.S. net operating loss carryforwards
more likely than not.

     U.S. operating loss carryforwards of approximately $14,000 will expire
ratably from 2011 through 2013. Non-U.S. loss carryforwards of $42,269 will
expire at various times through 2004. Non-U.S. loss carryforwards of $69,918
have an indefinite life. An income tax benefit of $2,803 and $1,371 related to
employee stock options was credited to shareholders' equity in 1999 and 1998,
respectively. No provision was made for U.S. taxes payable on undistributed
earnings of non-U.S. subsidiaries amounting to approximately $240,878, $224,918
and $167,400 in 1999, 1998 and 1997, respectively, as such amounts are
permanently reinvested.


                                                                              49

<PAGE>


ACNielsen Corporation
Notes to Consolidated Financial Statements
(Dollar amounts in thousands, except per share data)


Note 9. Short-Term Debt

     The Company maintains a $250,000 committed bank credit facility with a
global bank syndicate comprising 12 banks. This bank credit facility is
unsecured and has a three-year term ending April 2001. The credit facility
includes subfacilities for borrowings in foreign currencies and for the issuance
of letters of credit. The base interest rates applicable to borrowings may be
fixed or various floating rates, depending on the type and currency of the
borrowing. Interest spreads and fees are based upon the Company's fixed charge
coverage ratio for the preceding four quarters. The terms of the credit
agreement contain, among other things, limitations on debt of the Company and
its subsidiaries and financial covenants requiring the Company to maintain
compliance with a minimum fixed charge coverage ratio requirement and a maximum
leverage ratio requirement. As of December 31, 1999, the Company was in
compliance with such requirements. At December 31, 1999 and 1998, $95,139 and
$24,308, respectively, were drawn against the credit facilities. The nominal
value of the borrowings approximates fair value. There are no compensating
balance requirements or material commitment fees associated with the credit
facility.

     In addition, the Company has established unsecured, uncommitted lines of
credit with six banks, totaling $90,000, to meet short-term cash requirements of
the business. These unsecured lines of credit provide loans at floating interest
rates. At December 31, 1999 and 1998, $0 and $16,100, respectively, were
outstanding under these arrangements.

     The weighted-average interest rates on short-term debt at December 31, 1999
and 1998 were 3.32% and 2.90%, respectively. The Company's short-term borrowings
at December 31, 1999 and 1998 were in the United States and Japan.

Note 10. Derivative Instruments and Hedging Activities

     The Company adopted SFAS No. 133, "Accounting for Derivative Instruments
and Hedging Activities" on January 1, 1999. In accordance with the transition
provisions of SFAS No. 133, the company recorded a cumulative-effect expense of
$63 in other comprehensive income to recognize at fair value all derivatives
that are designated as cash-flow and foreign currency cash-flow hedging
instruments.

     The Company receives management fees and royalties from its non-U.S.
subsidiaries. Additionally, the Company's European subsidiaries purchase data
services from a third-party provider in the United Kingdom. The Company uses
foreign-currency forward-exchange contracts with durations of less than 12
months, to hedge against the effect of exchange-rate fluctuations on these
forecasted cash flows. Based on the Company's estimate of future foreign
exchange rates, it hedges up to 85% of these forecasted cash flows.

     All derivatives are recognized on the balance sheet at their fair value. On
the date a forward contract is entered into, the Company designates the
derivative as a cash-flow or foreign-currency cash-flow hedge. Changes in the
fair value of a derivative that is highly effective as--and that is designated
and qualifies as--a foreign-currency cash-flow hedge are recorded in other
comprehensive income. The company formally documents all relationships between
hedging instruments and hedged items, as well as its risk-management objective
and strategy for undertaking hedge transactions. This process includes linking
all derivatives that are designated as foreign-currency hedges to specific
forecasted transactions. The Company also formally assesses, both at the hedge's
inception and on an ongoing basis, whether the derivatives that are used in
hedging transactions are highly effective in offsetting changes in cash flows of
hedged items.

     As of December 31, 1999, deferred net gains of $90 on derivative
instruments accumulated in other comprehensive income are expected to be
reclassified to earnings during the next 12 months. Transactions and events that
are expected to occur over the next 12 months which will necessitate
reclassifying to earnings these derivative gains include royalty payments.

Note 11. Capital Stock

     The Company has authority to issue 160,000,000 shares, of which 150,000,000
represent shares of ACNielsen Common Stock, 5,000,000 represent shares of
Preferred Stock and 5,000,000 represent shares of Series Common Stock. The Board
of Directors is authorized to issue one or more series of Preferred Stock and
Common Stock, and to establish the number of shares in that series, voting
rights (if any), consideration for such shares, and other rights or restrictions
of the shares in that series. At December 31, 1999, no Preferred Stock or Series
Common Stock had been issued.

     In October 1996, the Company adopted a Shareholders' Rights Plan. Under the
plan, each share of the Company's Common Stock has a right that trades with the
stock until the right becomes exercisable. Each right entitles the shareholders
to buy 1/1,000 of a share of Series A Junior Participating Preferred Stock of
the Company at a purchase price of $108 per 1/1,000 of a share, subject to
adjustment. The rights will not be exercisable until a person or group
("Acquiring Person") acquires beneficial ownership of, or commences a tender
offer for, 15% or more of the Company's outstanding Common Stock.

     In the event of such a 15% acquisition or if subsequently the Company is
acquired in a merger or other business combination, as described in the
Shareholders' Rights Plan, each right will entitle its holder (other than the
Acquiring Person) to receive upon exercise, stock with a value of two times the
exercise price in the form of the Company's Common Stock or, where appropriate,
the Acquiring Person's common stock. The Company may redeem the rights, which
expire in October 2006, for $.01 per right, under certain circumstances.


50

<PAGE>


Note 11. Capital Stock (Continued)

     The terms of the Indemnity and Joint Defense Agreement (see Note 13) limit
the Company's ability to make certain payments ("Restricted Payments"),
including payments for dividends and stock repurchases. Pursuant to such
limitation, the aggregate amount of all Restricted Payments made by the Company
cannot exceed the sum of $15,000 and 20% of the Company's cumulative net
earnings, as defined, from November 1, 1996. The Board of Directors has
authorized the Company to repurchase ACNielsen Common Stock up to the amount
permitted by the Indemnity and Joint Defense Agreement. During 1999, the Company
repurchased 593,600 shares of its Common Stock for a total of $14,608.

Note 12. Leases and Other Commitments

     Certain of the Company's operations are conducted from leased facilities,
which are under operating leases. Rental expense under real estate operating
leases, net of sublease rentals, for the years 1999, 1998 and 1997 was $41,135,
$39,361 and $37,021, respectively.

     The Company also leases or participates with others in leases of certain
computer and other equipment under operating leases. These leases are frequently
renegotiated or otherwise changed as advancements in computer technology produce
opportunities to lower costs and improve performance. Rental expense under
computer and other equipment leases was $24,146, $26,248 and $23,141 for 1999,
1998 and 1997, respectively.

     At December 31, 1999, the approximate minimum annual rental expense for
real estate and computer and other equipment under operating leases that have
remaining noncancelable lease terms in excess of one year, net of sublease
rentals, is as follows:

                                                         Computer &
                                                           Other
     Years Ended                        Real Estate      Equipment
     ==============================================================
     2000                                 $30,647         $15,877
     2001                                  26,447          11,119
     2002                                  22,293           5,953
     2003                                  17,199           2,527
     2004                                  13,842           1,576
     Thereafter                            11,837           2,563
     ------------------------------------------------------------
                                         $122,265         $39,615
     ============================================================

     The Company has agreements with third parties, for certain data processing
services, extending beyond one year. At December 31, 1999, the minimum annual
services covered by these agreements are approximately as follows:

     Years Ended
     ============================================================
        2000                                              $14,733
        2001                                                7,437
        2002                                                3,770
        2003                                                3,249
        2004                                                1,125
        Thereafter                                             --
     ------------------------------------------------------------
                                                          $30,314
     ============================================================

Note 13. Litigation

     On July 29, 1996, Information Resources, Inc. ("IRI") filed a complaint in
the United States District Court for the Southern District of New York, naming
as defendants The Dun & Bradstreet Corporation ("Old D&B"), A.C. Nielsen Company
which is a subsidiary of the Company ("ACNielsenCo"), and I.M.S. International,
Inc. ("IMS"), formerly a subsidiary of Cognizant Corporation ("Cognizant") and a
predecessor of IMS Health Incorporated (the "IRI Action").

     The complaint alleges various violations of the United States antitrust
laws, including alleged violations of Sections 1 and 2 of the Sherman Act. The
complaint also alleges a claim of tortious interference with a contract and a
claim of tortious interference with a prospective business relationship. These
latter claims relate to the acquisition by defendants of Survey Research Group
Limited ("SRG"). IRI alleges that SRG violated an alleged agreement with IRI
when it agreed to be acquired by defendants and that defendants induced SRG to
breach that agreement.

     IRI's complaint alleges damages in excess of $350,000, which amount IRI has
asked to be trebled under the antitrust laws. IRI also seeks punitive damages in
an unspecified amount.

     By notice of motion dated October 15, 1996, defendants moved for an order
dismissing all claims in the complaint. On May 6, 1997 the United States
District Court for the Southern District of New York issued a decision on the
motion to dismiss. The Court dismissed IRI's claim of attempted monopolization
in the United States with leave to replead within 60 days. The Court denied
defendants' motion with respect to the remaining claims in the complaint.

     On June 3, 1997, defendants filed an answer and counterclaims. Defendants
denied all material allegations of the complaint. In addition, ACNielsenCo
asserted counterclaims against IRI alleging that IRI has made false and
misleading statements about ACNielsenCo's services and commercial activities and
that such conduct constitutes a violation of Section 43(a) of the Lanham Act and
unfair competition. ACNielsenCo seeks injunctive relief and damages.


                                                                              51

<PAGE>


ACNielsen Corporation
Notes to Consolidated Financial Statements
(Dollar amounts in thousands, except per share data)


Note 13. Litigation (Continued)

     On July 7, 1997, IRI filed an amended complaint seeking to replead the
claim of attempted monopolization in the United States, which had been dismissed
by the Court in its May 6, 1997 decision. By notice of motion dated August 18,
1997, defendants moved for an order dismissing the amended claim. On December 1,
1997, the Court denied defendants' motion. Discovery is currently ongoing.

     In connection with the IRI Action, Old D&B, Cognizant (the former parent
company of IMS) and the Company entered into an Indemnity and Joint Defense
Agreement (the "Indemnity and Joint Defense Agreement") pursuant to which they
agreed (i) to certain arrangements allocating potential liabilities ("IRI
Liabilities") that may arise out of or in connection with the IRI Action and
(ii) to conduct a joint defense of such action. In particular, the Indemnity and
Joint Defense Agreement provides that the Company will assume exclusive
liability for IRI Liabilities up to a maximum amount to be calculated at the
time such liabilities, if any, become payable (the "ACN Maximum Amount"), and
that Cognizant and old D&B will share liability equally for any amounts in
excess of the ACN Maximum Amount. The ACN Maximum Amount will be determined by
an investment banking firm as the maximum amount which the Company is able to
pay after giving effect to (i) any plan submitted by such investment bank which
is designed to maximize the claims paying ability of the Company without
impairing the investment banking firm's ability to deliver a viability opinion
(but which will not require any action requiring stockholder approval), and (ii)
payment of related fees and expenses. For these purposes, financial viability
means the ability of the Company, after giving effect to such plan, the payment
of related fees and expenses and the payment of the ACN Maximum Amount, to pay
its debts as they become due and to finance the current and anticipated
operating and capital requirements of its business, as reconstituted by such
plan, for two years from the date any such plan is expected to be implemented.

     The Indemnity and Joint Defense Agreement also imposes certain restrictions
on the payment of cash dividends and the ability of the Company to purchase its
stock.

     In June 1998, (i) Old D&B changed its name to R.H. Donnelley Corporation
and spun off (the "D&B Spin") a company now named The Dun & Bradstreet
Corporation ("New D&B"), and (ii) Cognizant changed its name to Nielsen Media
Research, Inc. ("NMR") and spun off (the "Cognizant Spin") a company named IMS
Health Incorporated ("IMS Health"). Pursuant to the terms of a Distribution
Agreement dated as of October 28, 1996 among the Company, Old D&B and Cognizant,
New D&B was required as a condition to the D&B Spin, and IMS Health was required
as a condition to the Cognizant Spin, to undertake to the Company to be jointly
and severally liable with its former parent company for, among other things, the
obligations of such former parent company under the Indemnity and Joint Defense
Agreement. Each of New D&B and IMS Health did provide such undertaking to the
Company.

     Management of ACNielsen is unable to predict at this time the final outcome
of the IRI Action or whether its resolution could materially affect the
Company's results of operations, cash flows or financial position.

     The Company and its subsidiaries are also involved in other legal
proceedings and litigation arising in the ordinary course of business. In the
opinion of management, the outcome of such current legal proceedings, claims and
litigation, if decided adversely, could have a material effect on quarterly or
annual operating results or cash flows when resolved in a future period.
However, in the opinion of management, these matters will not materially affect
the Company's consolidated financial position.

Note 14.  Supplemental Financial Data

Accounts Receivable-Net:                                   1999          1998
================================================================================
Trade                                                   $ 237,529     $ 232,167
Less: allowance for doubtful accounts                     (10,328)      (13,890)
Unbilled receivables                                       33,156        30,975
Other                                                      33,909        30,456
- - --------------------------------------------------------------------------------
                                                        $ 294,266     $ 279,708

Other Current Assets:                                      1999          1998

Deferred taxes                                          $  26,704     $  26,449
Prepaid expenses                                           35,337        30,078
- - --------------------------------------------------------------------------------
                                                        $  62,041     $  56,527

Property, Plant and Equipment-Net:                         1999          1998

Land                                                    $   3,990     $   4,376
Buildings                                                  46,819        48,504
Computer Hardware and Other Equipment                     354,800       353,226
Leasehold Improvements                                     40,357        32,994
Less: accumulated depreciation and amortization          (286,866)     (281,436)
- - --------------------------------------------------------------------------------
                                                        $ 159,100     $ 157,664
================================================================================

52

<PAGE>


Note 14. Supplemental Financial Data (Continued)

<TABLE>
<CAPTION>
                                                                               Intangibles
                                                                                   and                 Computer
   Intangibles and Other Assets, Computer Software and Goodwill:               Other Assets            Software             Goodwill
====================================================================================================================================
<S>                                                                             <C>                  <C>                  <C>
   January 1, 1998                                                              $  55,001            $  25,288            $ 220,483
   Additions at cost                                                               21,412               34,620              120,930
   Amortization                                                                   (11,344)             (17,913)             (10,093)
   Increase in deferred income taxes                                                3,405                   --                   --
   Foreign exchange, asset write-offs and other                                     1,415                  593               (2,994)
   December 31, 1998                                                               69,889               42,588              328,326
   Additions at cost                                                                8,033               40,862               40,447
   Amortization                                                                    (4,393)             (18,146)             (12,345)
   Increase in deferred income taxes                                               13,835                   --                   --
   Start-up cost write-off                                                        (30,503)                  --                   --
   Foreign exchange, asset write-offs and other                                    (3,811)                (994)              (3,064)
- - ------------------------------------------------------------------------------------------------------------------------------------
   December 31, 1999                                                            $  53,050            $  64,310            $ 353,364
====================================================================================================================================
</TABLE>

     Accumulated amortization of intangibles and other assets, computer
software, and goodwill was $185,791 and $172,974 at December 31, 1999 and 1998,
respectively.

Accounts Payable:                                       1999         1998
===========================================================================
Trade                                                 $ 50,074     $ 53,542
Taxes other than income taxes                           26,592       29,641
Other                                                    6,433        7,748
- - ---------------------------------------------------------------------------
                                                      $ 83,099     $ 90,931
===========================================================================

Accrued and Other Current Liabilities:                   1999         1998
===========================================================================

Salaries, wages, bonuses and other compensation       $ 83,748     $ 85,112
Deferred revenue and advance billings                   53,881       44,715
Postemployment benefits                                 20,400       18,665
Other                                                  141,988      156,104
- - ---------------------------------------------------------------------------
                                                      $300,017     $304,596
===========================================================================

Note 15.  Operations by Geographic Segment

     The Company, operating globally, delivers market research, information and
analysis to the consumer products and service industries. The Company is
organized into three geographic regions-the Americas, Europe, Middle East &
Africa, and Asia Pacific. A senior executive is responsible for the performance
of each geographic region. Additionally in 1999, the Company formed a venture to
launch a global Internet Measurement Service, known as ACNielsen eRatings.com
(See Note 5). The results of this venture are reported and evaluated separately
by company management. The Company evaluates regional performance based on
operating income, excluding special charges, incremental costs of Year 2000
computer software modifications and ACNielsen eRatings.com.

     Financial information by reporting segment is summarized as follows.
Inter-area sales were not significant.

<TABLE>
<CAPTION>
                                                            Operating                  Depreciation
                                            Operating        Income                           &           Capital        Computer
                                             Revenue         (Loss)          Assets     Amortization   Expenditures(2)   Software
<S>                                        <C>            <C>             <C>            <C>            <C>            <C>
1999
United States                              $  478,146     $   56,364      $  361,317     $   28,772     $   13,164     $   15,727
Canada/Latin America                          180,665         28,515         141,661          8,670          7,488          2,462
   Total Americas                             658,811         84,879         502,978         37,442         20,652         18,189
Europe, Middle East & Africa                  594,509         30,511         504,807         28,314         22,932         20,703
Asia Pacific                                  272,055         19,566         219,015         17,364         14,979          1,970
   Subtotal                                 1,525,375        134,956       1,226,800         83,120         58,563         40,862
ACNielsen eRatings.com                             --         (1,092)          1,086             16             20             --
- - ---------------------------------------------------------------------------------------------------------------------------------
   Total                                   $1,525,375     $  133,864      $1,227,886     $   83,136     $   58,583     $   40,862
=================================================================================================================================
</TABLE>


                                                                              53

<PAGE>


ACNielsen Corporation
Notes to Consolidated Financial Statements
(Dollar amounts in thousands, except per share data)


Note 15.  Operations by Geographic Segment (Continued)

<TABLE>
<CAPTION>
                                                            Operating                  Depreciation
                                            Operating        Income                           &           Capital        Computer
                                             Revenue         (Loss)          Assets     Amortization   Expenditures(2)   Software
=================================================================================================================================
<S>                                        <C>            <C>             <C>            <C>            <C>            <C>
1998
United States                              $  390,374     $   39,041      $  307,623     $   26,346     $    9,675     $   19,089
Canada/Latin America                          188,396         31,797         135,523          9,720          8,231          1,827
- - ---------------------------------------------------------------------------------------------------------------------------------
   Total Americas                             578,770         70,838         443,146         36,066         17,906         20,916
Europe, Middle East & Africa                  589,620         29,158         470,778         32,106         17,618         12,742
Asia Pacific                                  257,006          7,546         211,693         17,706         19,851            962
- - ---------------------------------------------------------------------------------------------------------------------------------
   Total                                   $1,425,396     $  107,542      $1,125,617     $   85,878     $   55,375     $   34,620
=================================================================================================================================
1997
United States                              $  310,037     $   19,510      $  278,865     $   23,095     $    9,206     $   12,168
Canada/Latin America                          203,978         23,723         144,320         12,526          8,598            216
- - ---------------------------------------------------------------------------------------------------------------------------------
   Total Americas                             514,015         43,233         423,185         35,621         17,804         12,384
Europe, Middle East & Africa                  579,050         21,192         396,087         36,411         18,144          2,275
Asia Pacific                                  298,522         (3,669)        219,836         20,826         12,479            115
- - ---------------------------------------------------------------------------------------------------------------------------------
   Total                                   $1,391,587     $   60,756      $1,039,108     $   92,858     $   48,427     $   14,774
=================================================================================================================================
</TABLE>

Reconciliation of Segment Operating Income to Pre-Tax Income:

                                           1999           1998           1997
   =============================================================================
   Segment Operating Income             $ 133,864      $ 107,542      $  60,756
   Special Charge(1)                           --             --        (36,000)
   Year 2000 Expenses                     (12,078)       (15,911)            --
   -----------------------------------------------------------------------------
      Reported Operating Income           121,786         91,631         24,756
   Other Income--Net(3)                     6,780          6,985         43,788
   -----------------------------------------------------------------------------
      Pre-Tax Income                    $ 128,566      $  98,616      $  68,544
   =============================================================================

(1)  The 1997 special charge of $36,000 ($2,200 in Canada/Latin America, $4,000
     in Europe, Middle East & Africa, $29,800 in Asia Pacific) was recorded in
     the fourth quarter. (See Note 3 to the Consolidated Financial Statements.)

(2)  Capital expenditures relate only to long-lived assets and do not include
     additions to intangibles and other assets, and goodwill of $48,480,
     $142,342 and $46,067 in 1999, 1998 and 1997, respectively.

(3)  1997 Other Income-Net includes a non-operating gain on sale of investments
     of $39,039.

Note 16.  Earnings per Share

<TABLE>
<CAPTION>
                                                                                                 1999             1998          1997
====================================================================================================================================
<S>                                                                                           <C>              <C>           <C>
Weighted-average number of shares outstanding basic EPS                                        57,806           57,236        57,139
Dilutive effect of shares issuable as of year-end under stock option plans                      1,901            2,010           976
Adjustment of shares applicable to stock options and stock
   appreciation rights exercised during the year                                                  292              588           254
Weighted-average number of shares outstanding and
   common stock equivalents diluted EPS                                                        59,999           59,834        58,369
- - ------------------------------------------------------------------------------------------------------------------------------------
Net income                                                                                    $56,967(1)       $57,209       $35,897
- - ------------------------------------------------------------------------------------------------------------------------------------
Basic earnings per share                                                                      $   .99(1)       $  1.00       $   .63
- - ------------------------------------------------------------------------------------------------------------------------------------
Diluted earnings per share                                                                    $   .95(1)       $   .96       $   .62
====================================================================================================================================
</TABLE>

(1)  Includes the cumulative effect of adopting SOP 98-5, "Reporting on the
     Costs of Start-Up Activities," which resulted in a charge of $20,173, net
     of tax, or $.35 per basic or $.34 per diluted share.

     Options to purchase 2,766,400 shares of common stock at share prices
ranging from $23.81 to $30.82 and 1,309,900 shares of common stock at share
prices ranging from $26.19 to $27.75 per share were outstanding at the end of
the years 1999 and 1998, respectively, but were not included in the computation
of diluted EPS because the options' exercise price was greater than the average
market price of the common shares.


54

<PAGE>


Note 17.  Subsequent Event-Operation Leading Edge

     On February 17, 2000, the Board of Directors approved Operation Leading
Edge, the Company's plan to accelerate its growth beyond 2000, through a series
of business-building initiatives. The initiatives, which will span three years,
are designed to accelerate both revenue and profit growth by enhancing products
and services, addressing changing client needs, improving efficiency, and
reducing the Company's cost structure, with anticipated benefits starting in
2000 and building to $60,000 annually by 2002.

     The plan will result in a series of pre-tax charges, spread over three
years, totaling approximately $180,000. Management estimates that $70,000 will
be recorded in 2000, $80,000 in 2001, and the balance in 2002. Approximately
$160,000 of the charges will require cash expenditures. Net cash outlays will be
about $60,000, after about $100,000 in anticipated savings over the three-year
period. It is expected that the total workforce will be reduced by approximately
5% or 1,300 positions, primarily in the EMEA region. The reductions are expected
to come from a combination of attrition and severance.

     Operation Leading Edge has two elements:

o    Creating new capabilities by improving the flexibility of the Company's
     information processing and content delivery systems, including leveraging
     the capabilities of the Internet. The improved systems will enable the
     Company to deliver harmonized information across borders, and more easily
     combine information from a variety of sources, speeding the development of
     products that deliver higher value and greater insights to clients. This
     element is estimated to represent about 75% of the cost of Operation
     Leading Edge.

o    Streamlining back-office and administrative functions and rationalizing
     facilities. This element represents the remaining cost of the plan.

     There were no charges to income with respect to this program in 1999.

Note 18. Quarterly Financial Data (Unaudited)

<TABLE>
<CAPTION>
                                                                                  Three Months Ended
                                                             --------------------------------------------------------
                                                               March 31         June 30   September 30     December 31        Year
====================================================================================================================================
<S>                                                          <C>             <C>            <C>            <C>            <C>
1999
Operating Revenue                                            $  353,951      $  380,700     $  381,911     $  408,813     $1,525,375
Operating Income                                             $    7,376      $   34,191     $   36,945     $   43,274     $  121,786
Income Before Cumulative Effect
   of Change in Accounting Principle(1)                      $    5,964      $   20,905     $   23,419     $   26,852     $   77,140
Net Income (Loss)                                            $  (14,209)     $   20,905     $   23,419     $   26,852     $   56,967
Earnings per Share Before Cumulative Effect of
   Change in Accounting Principle(1)
      Basic                                                  $      .10      $      .36     $      .40     $      .46     $     1.33
      Diluted                                                $      .10      $      .35     $      .39     $      .45     $     1.29
Average Number of Shares Outstanding:
      Basic                                                      57,554          57,808         57,952         57,902         57,806
      Diluted                                                    59,622          60,147         60,128         59,325         59,999
====================================================================================================================================
1998
Operating Revenue                                            $  325,801      $  346,495     $  364,665     $  388,435     $1,425,396
Operating Income                                             $      204      $   25,920     $   28,824     $   36,683     $   91,631
Net Income                                                   $    1,799      $   16,088     $   17,703     $   21,619     $   57,209
Earnings per Share:
      Basic                                                  $      .03      $      .28     $      .31     $      .38     $     1.00
      Diluted                                                $      .03      $      .27     $      .30     $      .36     $      .96
Average Number of Shares Outstanding:
      Basic                                                      57,359          57,281         57,111         57,197         57,236
      Diluted                                                    59,353          59,670         59,013         59,607         59,834
====================================================================================================================================
</TABLE>

(1)  Excludes the cumulative effect of adopting SOP 98-5, "Reporting on the
     Costs of Start-Up Activities", which resulted in a charge in the first
     quarter of 1999 of $20,173, net of income tax benefits of $10,330 or $0.35
     per basic share or $0.34 per diluted share.


                                                                              55

<PAGE>


ACNielsen Corporation
Summary Financial Data
(Dollar amounts in millions, except per share data)


<TABLE>
<CAPTION>
                                                                                    Years Ended December 31,
                                                                 -------------------------------------------------------------------
                                                                  1999          1998          1997          1996             1995(1)
====================================================================================================================================
<S>                                                              <C>           <C>           <C>           <C>              <C>
   Income Statement Data:
   Operating Revenue                                             $ 1,525       $ 1,425       $ 1,392       $ 1,359          $ 1,281
   Income (Loss) Before Cumulative Effect of
      Change in Accounting Principle                             $    77       $    57       $    36       $    16          $  (231)
   Actual and Pro Forma Earnings (Loss)
      Per Share of Common Stock Before
      Cumulative Effect of Change in Accounting:
         Basic(2)                                                $  1.33       $  1.00       $   .63       $   .28          $ (4.09)
         Diluted(2)                                              $  1.29       $   .96       $   .62       $   .28          $ (4.09)
   Balance Sheet Data:
   Total Assets                                                  $ 1,228       $ 1,126       $ 1,039       $ 1,036          $   943
   Long-term Debt                                                $    14       $    23       $     8       $     3          $     6
====================================================================================================================================
</TABLE>

(1)  Income (Loss) Before Cumulative Effect of Change in Accounting Principle in
     1995 includes a special charge in the fourth quarter of $152 million
     pre-tax ($141 million after-tax or $2.50 per basic and diluted share) for
     costs principally associated with asset impairments, software write-offs
     and contractual obligations that have no future economic benefit, and an
     incremental postemployment benefit expense of $32 million pre-tax ($24
     million after-tax or $.43 per basic and diluted share).

(2)  The computation of Pro Forma Earnings (Loss) per share for the periods
     prior to November 1, 1996 (the Distribution), is based on the average
     number of shares of D&B Common Stock and Common Stock Equivalents
     outstanding during the respective periods, adjusted for the one-for-three
     distribution ratio.


56



                                                          EXHIBIT 21
<TABLE>
<CAPTION>
ACNIELSEN CORPORATION
LIST OF SUBSIDIARIES - 1/31/00


- - -----------------------------------------------------------------------------------------------------------------------------------
                                                                                                 State or          % Ownership
                  Name                                                                         Country of           100% Except
                                                                                              Incorporation            as Noted
- - -----------------------------------------------------------------------------------------------------------------------------------

<S>                                                                                            <C>                     <C>


A. C. NIELSEN COMPANY                                                                          Delaware
         A. C. Nielsen Ges.mbH                                                                 Austria
                  ACNielsen Piackutato Kft.                                                    Hungary
         A. C. Nielsen Company (Belgium) S.A.                                                  Belgium
                  A. C. Nielsen Company & Co. S.A.                                             Belgium
         SRG Research Canada Ltd.                                                              Canada
                  D.J. Calhoun Marketing & Development Ltd.                                    Canada                  86.0
                           Recherches en Marketing (Quebec) Inc.                               Canada
         ACNielsen Chile Limitada                                                              Chile
                  ACNielsen Chile S.A.                                                         Chile                   51.0
         A. C. Nielsen de Colombia S.A.                                                        Colombia
         ACNielsen Cyprus Limited                                                              Cyprus
                  Amer Nielsen Research                                                        Belarus
                  ACNielsen Bulgaria Limited                                                   Bulgaria
                  ANR Istrazivanje Trzista                                                     Croatia
                  ACNielsen Eesti OU                                                           Estonia
                  ACNielsen Ghana, Limited                                                     Ghana
                  ACNielsen Kazakhstan                                                         Kazakhstan
                  ACNielsen Kenya Limited                                                      Kenya
                  ACNielsen Latvia SIA                                                         Latvia
                  UAB ACNielsen Baltics                                                        Lithuania
                  ACNielsen Limited SRL                                                        Moldova
                  ACNielsen Nigeria Limited                                                    Nigeria
                  ZAO ACNielsen                                                                Russia
                  ACNielsen Slovakia s.r.o.                                                    Slovakia
                  ACNielsen raziskovalna druzba, d.o.o.                                        Slovenia
                  ACNielsen Uganda Limited                                                     Uganda
                  ACNielsen Ukraine CJSC                                                       Ukraine
         ACNielsen AIM A/S                                                                     Denmark
         Teollisuuden Tielopalvelu Industrial Intelligence Ltd. Oy                             Finland
                  A. C. Nielsen Finland Oy                                                     Finland
                           Finnpanel Oy                                                        Finland                 50.0
         A. C. Nielsen S.A.                                                                    France
                  ACNielsen EDI, S.A.R.L.                                                      France


<PAGE>


A. C. NIELSEN COMPANY (Continued)
         A. C. Nielsen S.A. (Continued)
                  ERIM S.A.                                                                    France
                  Panel de Gestion S.A.R.L.                                                    France
         ACNielsen S.A.                                                                        Greece
         A. C. Nielsen (Dublin) Limited                                                        Ireland
         A. C. Nielsen of Ireland Limited                                                      Ireland
         A. C. Nielsen Italia S.p.A.                                                           Italy
                  ACNielsen CRA  S.r.l.                                                        Italy
                           Telepanel S.A.                                                      Italy
                  ACNielsen SITA S.r.l.                                                        Italy
         ACNielsen Japan K.K.                                                                  Japan
         A. C. Nielsen, S.A. de C.V.                                                           Mexico
                  ACNielsen Centroamerica, S.A.                                                Guatemala
                           ACNielsen Costa Rica S.A.                                           Costa Rica
                           ACNielsen El Salvador, S.A. de C.V.                                 El Salvador
                           ACNielsen de Honduras S.A. de C.V.                                  Honduras
                           ACNielsen Nicaragua S.A.                                            Nicaragua
                           ACNielsen Panama, S.A.                                              Panama
         ACNielsen (Nederland) B.V.                                                            The Netherlands
                  ACNielsen Czech Republic s.r.o.                                              Czech Republic
                  ACNielsen (Polen) B.V.                                                       The Netherlands
                           ACNielsen d.o.o.                                                    Croatia
                           ACNielsen Polska Sp. z.o.o.                                         Poland
                  ACNielsen South Africa B.V.                                                  The Netherlands
                  ACNielsen South Africa Holdings B.V.                                         The Netherlands
                           Market Research Africa (Proprietary) Limited                        South Africa            65.0
                  ACNielsen ZET Arastirma Hizmetleri A.S.                                      Turkey                  85.0
         Neslein Holding (Brazil) C.V.                                                         The Netherlands
                  ART Holding (Brazil) C.V.                                                    The Netherlands
                           ACNielsen do Brasil Ltda.                                           Brazil
                                    ACNielsen.CBPA Ltda.                                       Brazil
                                    ACNielsen Cayman Islands Ltd.                              Cayman Islands
                           ASEE Nielsen Holding (Brazil) C.V.                                  The Netherlands


<PAGE>


A. C. NIELSEN COMPANY (Continued)
         Neslein Holding (Canada) C.V.                                                         The Netherlands
                  ACNielsen Holding (Canada) B.V.                                              The Netherlands
                           ACNielsen Canada Holding Company                                    Canada
                                    ACNielsen Company of Canada                                Canada
                                            ACNielsen Canada Partnership                       Canada
                                            ACNielsen (Korea) Limited                          Korea
         Neslein Holding (Spain) C.V.                                                          The Netherlands
                  ASEE Nielsen Holding (Spain) Srl                                             Spain
                           N&P Holding Spain Srl                                               Spain
                                    A. C. Nielsen Company Srl.                                 Spain
                                            Infoadex S.A.                                      Spain                   50.0
                                    ACNielsen EDI, S.L.                                        Spain
                                    Panel Internacional S.A.                                   Spain
                  Menesta Investments B.V.                                                     Netherlands
                           Neslein Holding (Portugal) SGPS, Lda.                               Portugal
                                    A.C. Nielsen Portugal - Estudos de Mercado S.A.            Portugal
         ACNielsen (NZ) Ltd.                                                                   New Zealand
         ACNielsen Norge AS                                                                    Norway                  98.9
         ACNielsen Reklame-Statistikk AS                                                       Norway                  85.6
         ACNielsen de Puerto Rico, Inc.                                                        Puerto Rico
         ACNielsen (Singapore) Pte. Ltd.                                                       Singapore
         ACNielsen AB                                                                          Sweden
         A. C. Nielsen S.A.                                                                    Switzerland
                  Media Focus                                                                  Switzerland             50.0
         A. C. Nielsen Management Services S.A.                                                Switzerland
         A. C. Nielsen (Argentina) S.A.                                                        Delaware
                  A.C. Nielsen Argentina S.A.                                                  Argentina
         ACN/PIB Partners                                                                      Connecticut             50.01
         ART Holding, L.L.C.                                                                   Delaware
         Nielsen Holdings, Inc.                                                                Delaware
         Nielsen Leasing Corporation                                                           Delaware
         Panel International S.A.                                                              Delaware

ACNIELSEN EDI, INC.                                                                            California

<PAGE>

ACNIELSEN EDI II, INC.                                                                         California

ACNIELSEN EDI GMBH                                                                             Germany
         ACN Marketing Research Holding GmbH                                                   Germany
                  A. C. Nielsen GmbH                                                           Germany
                  A. C. Nielsen Werbeforschung S&P GmbH                                        Germany

ACNIELSEN ERATINGS.COM                                                                         Delaware                80.1

ACNIELSEN HOLDINGS LIMITED                                                                     Hong Kong
         ACNielsen Management Services Limited                                                 Hong Kong
                  ACNielsen (Asia Pacific) Limited                                             Hong Kong
                           ACNielsen (Taiwan) Limited                                          Taiwan
                  ACNielsen (China) Ltd.                                                       Hong Kong
                           Shanghai ACNielsen Ltd.                                             China                   80.0
                  ACNielsen Group Limited                                                      Hong Kong
                           ACNielsen (Guangzhou) Limited                                       China                   92.0
                  ACNielsen International Research (Hong Kong) Limited                         Hong Kong
                  ACNielsen Holdings Pte. Ltd.                                                 Singapore
                           P.T. ACNielsen Indonesia                                            Indonesia
                           ACNielsen Corporation Japan                                         Japan
                           Hankook Research Co. Ltd.                                           Korea                   50.0
                           ACNielsen (Malaysia) Sdn. Bhd.                                      Malaysia
                                    ACNielsen Marketing Promotions (Malaysia) Sdn. Bhd.        Malaysia
                           ACNielsen (Philippines) Inc.                                        Philippines
                           ACNielsen Research (Singapore) Pte. Ltd.                            Singapore
                           ACNielsen (Thailand) Limited                                        Thailand
                           ACNielsen (Vietnam) Limited                                         Vietnam

ACNIELSEN HOLDINGS UK LIMITED                                                                  England
         A.C. Nielsen Company Limited                                                          England
         ACNielsen EDI Limited                                                                 England
         Media Monitoring Services Ltd.                                                        England
<PAGE>

ACNIELSEN INTERNATIONAL RESEARCH (UNITED STATES) LIMITED                                       New York

ACNIELSEN (ISRAEL) LTD.                                                                        Israel                  90.0

ACNIELSEN MARKET DECISIONS, INC.                                                               Delaware

ACNIELSEN MARKETING RESEARCH INDIA PRIVATE LIMITED                                             India
         ACNielsen Research Services Private Limited                                           India
                  TAM Media Research Private Limited                                           India                   50.0

BBI MARKETING SERVICES, INC.                                                                   Delaware
         BBI Operations, LLC                                                                   Kentucky
         BBIO, Inc.                                                                            Kentucky

CZT/ACN TRADEMARKS, L.L.C.                                                                     Delaware                50.0

NESLEIN HOLDING, L.L.C.                                                                        Delaware

NESLEIN HOLDINGS (AUSTRALIA) C.V.                                                              The Netherlands
         ACNielsen (Holdings) Pty. Limited                                                     Australia
                  AGB McNair Holdings Pty. Limited                                             Australia
                           Surveys Australia Research Pty. Limited                             Australia
                                    ACNielsen Research Pty. Limited                            Australia
                                            McNair Anderson Associates Pty. Limited            Australia
                  ACNielsen Advanced Analytics Pty. Limited                                    Australia

</TABLE>


                                                                     Exhibit 23


                   CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS


         As   independent   public   accountants,   we  hereby  consent  to  the
incorporation  by  reference  in  the   registration   statements  of  ACNielsen
Corporation  on  Form  S-8  (File  Nos.  333-14085,   333-14753,  333-58885  and
333-31152) of our report dated  February 17, 2000  incorporated  by reference in
ACNielsen  Corporation's  Form 10-K for the year ended  December 31, 1999 and to
all references to our Firm included in this Form 10-K.






                                                        /s/ARTHUR ANDERSEN LLP

Stamford, Connecticut
March 23, 2000




                                                                     Exhibit 24

                                             POWER OF ATTORNEY

         KNOW  ALL MEN BY THESE  PRESENTS,  that  each  person  whose  signature
appears below  constitutes  and appoints  Robert J. Chrenc,  Earl H. Doppelt and
Ellenore  O'Hanrahan,  and  each  of  them,  as  his  or  her  true  and  lawful
attorneys-in-fact   and   agents,   with   full   power  of   substitution   and
resubstitution,  for him or her and in his or her name,  place and stead, in any
and all  capacities,  to sign the name of such person in the capacity  indicated
below  opposite the name of such person to the Annual Report for the fiscal year
ended  December 31, 1999 of ACNielsen  Corporation  on Form 10-K and any and all
amendments  thereto and to file the same with all  exhibits  thereto,  and other
documents in connection therewith,  with the Securities and Exchange Commission,
granting unto said  attorneys-in-fact  and agents,  and each of them, full power
and  authority  to do and  perform  each and every act and thing  requisite  and
necessary  to be done in and about the  premises,  as fully to all  intents  and
purposes  as he or she  might  or  could  do in  person,  hereby  ratifying  and
confirming all that said  attorneys-in-fact and agents, or any of them, or their
or his or her substitute or substitutes,  may lawfully do or cause to be done by
virtue hereof.

         This Power of Attorney has been signed by the following  persons in the
capacities indicated on February 17, 2000.



          Name                                             Title
         ------                                           -------


___________________________________        Chairman, Chief Executive Officer
Nicholas L. Trivisonno                     and Director



___________________________________        Executive Vice President and Chief
Robert J. Chrenc                           Financial Officer



___________________________________        Senior Vice President and Controller
Michael S. Geltzeiler


/s/ROBERT H. BEEBY                         Director
___________________________________
Robert H. Beeby


/s/MICHAEL P. CONNORS                      Director
___________________________________
Michael P. Connors


<PAGE>




/s/DONALD W. GRIFFIN                       Director
___________________________________
Donald W. Griffin


/s/THOMAS C. HAYS                          Director
___________________________________
Thomas C. Hays


/s/KAREN L. HENDRICKS                      Director
___________________________________
Karen L. Hendricks


/s/ROBERT M. HENDRICKSON                   Director
___________________________________
Robert M. Hendrickson


/s/ROBERT HOLLAND, JR.                     Director
___________________________________
Robert Holland, Jr.


/s/JOHN R. MEYER                           Director
___________________________________
John R. Meyer


/s/BRIAN B. PEMBERTON                      Director
___________________________________
Brian B. Pemberton


/s/ROBERT N. THURSTON                      Director
___________________________________
Robert N. Thurston



<TABLE> <S> <C>


<ARTICLE>                     5
<MULTIPLIER>                  1,000

<S>                             <C>
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                          DEC-31-1999
<PERIOD-END>                               DEC-31-1999
<CASH>                                         135,199
<SECURITIES>                                         0
<RECEIVABLES>                                  294,266
<ALLOWANCES>                                         0
<INVENTORY>                                          0
<CURRENT-ASSETS>                               491,506
<PP&E>                                         445,966
<DEPRECIATION>                                 286,866
<TOTAL-ASSETS>                               1,227,886
<CURRENT-LIABILITIES>                          566,586
<BONDS>                                              0
                                0
                                          0
<COMMON>                                           599
<OTHER-SE>                                     521,237
<TOTAL-LIABILITY-AND-EQUITY>                 1,227,886
<SALES>                                              0
<TOTAL-REVENUES>                             1,525,375
<CGS>                                                0
<TOTAL-COSTS>                                1,403,589
<OTHER-EXPENSES>                                (3,324)
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                              (3,456)
<INCOME-PRETAX>                                128,566
<INCOME-TAX>                                    51,426
<INCOME-CONTINUING>                             77,140
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                      (20,173)
<NET-INCOME>                                    56,967
<EPS-BASIC>                                        .99
<EPS-DILUTED>                                      .95



</TABLE>


                                                                  Exhibit 99(c)



                              Gartner Group, Inc.
                                 P.O. Box 10212
                              56 Top Gallant Road
                               Stamford, CT 06904

                                                                July 16, 1999

R.H. Donnelley Corporation
One Manhattanville Road
Purchase, NY 10577

ACNielsen Corporation
177 Broad Street
Stamford, CT 06901

Dear Sirs:

                  Reference is made to (i) the Distribution Agreement (the "1996
Distribution  Agreement"),  dated  as  of  October  28,  1996,  among  Cognizant
Corporation,  which has been renamed Nielsen Media Research,  Inc. ("NMR"),  The
Dun &  Bradstreet  Corporation,  which  has  been  renamed  the  R.H.  Donnelley
Corporation ("RHD") and ACNielsen Corporation  ("ACNielsen") and (ii) the letter
of undertaking dated June 29, 1998 from IMS Health  Incorporated  ("IMS HEALTH")
to RHD and ACNielsen.  In June 1998, NMR distributed to its  stockholders all of
the  outstanding  shares  of  common  stock  of  IMS  HEALTH  (the  "IMS  HEALTH
Distribution").  IMS HEALTH has  announced  its  intention  to  distribute  (the
"Gartner  Distribution")  to its  stockholders  all of the shares of the Class B
Common  Stock of Gartner  Group,  Inc.  ("Gartner")  that IMS  HEALTH  will hold
following the recapitalization of Gartner contemplated by the Agreement and Plan
of Merger  dated June 17,  1999,  among IMS HEALTH,  Gartner  and GRGI,  INC. In
connection  with the IMS HEALTH  Distribution,  IMS HEALTH  undertook  (the "IMS
HEALTH  Undertaking")  to both RHD and  ACNielsen  to be jointly  and  severally
liable  for all  Cognizant  Liabilities  (as  defined  in the 1996  Distribution
Agreement).  Under  Section  8.9(c)  of  the  1996  Distribution  Agreement,  as
applicable to IMS HEALTH pursuant to the IMS HEALTH Undertaking,  IMS HEALTH may
not make a distribution  such as the Gartner  Distribution  unless it causes the
distributed  entity to  undertake  to both RHD and  ACNielsen  to be jointly and
severally  liable  for all  Cognizant  Liabilities  under the 1996  Distribution
Agreement. Therefore, in accordance with Section 8.9(c) of the 1996 Distribution
Agreement and intending to be legally bound hereby, from and after the effective
time  of the  Gartner  Distribution,  Gartner  undertakes  to  each  of RHD  and
ACNielsen to be jointly and severally liable for all Cognizant Liabilities under
the 1996 Distribution Agreement.

         Very truly yours,

         GARTNER GROUP, INC.


     By: /s/ Michael Fleisher
         --------------------
          Name:    Michael Fleisher
          Title:   CFO, Executive Vice President



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