UNIVERSAL CORP /VA/
DEF 14A, 1999-09-24
FARM PRODUCT RAW MATERIALS
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                                  SCHEDULE 14A
                                 (Rule 14a-101)
                     Information Required in Proxy Statement

                            SCHEDULE 14A INFORMATION
                Proxy Statement Pursuant to Section 14(a) of the
                         Securities Exchange Act of 1934
                                (Amendment No. )

Filed by the Registrant [X]
Filed by a Party other than the Registrant [ ]

Check the appropriate box:
<TABLE>
<CAPTION>
<S>                                                      <C>
[ ]  Preliminary Proxy Statement                         [ ]  Confidential, For Use of the Commission
                                                              Only (as permitted by Rule 14a-6(e)(2))
[X]  Definitive Proxy Statement
[ ]  Definitive Additional Materials
[ ]  Soliciting  Material Pursuant to Rule 14a-
     11(c) or Rule 14a-12
</TABLE>

                              UNIVERSAL CORPORATION
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified in Its Charter)

- --------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if Other Than the Registrant)

Payment of Filing Fee (Check the appropriate box):

[X]   No fee required.

[ ]   Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.

      (1)      Title of each class of securities to which transaction applies:
               .................................................................
      (2)      Aggregate number of securities to which transaction applies:
               .................................................................
      (3)      Per unit price or other underlying value of transaction  computed
               pursuant to Exchange Act Rule 0-11 (set forth the amount on which
               the filing fee is calculated and state how it was determined):
               .................................................................
      (4)      Proposed maximum aggregate value of transaction:
               .................................................................
      (5)      Total fee paid:
               .................................................................



<PAGE>

[ ]  Fee paid previously with preliminary materials.
     ...........................................................................

[ ]  Check box if any part of the fee is offset as provided by Exchange Act Rule
     0-11(a)(2)  and identify the filing for which the  offsetting  fee was paid
     previously.  Identify the previous filing by registration statement number,
     or the form or schedule and the date of its filing.

     (1)    Amount previously paid:
            ....................................................................
     (2)    Form, Schedule or Registration Statement no.:
            ....................................................................
     (3)    Filing Party:
            ....................................................................
     (4)    Date Filed:
            ....................................................................


<PAGE>


                          [Universal Corporation Logo]

                                 --------------

                         ANNUAL MEETING OF SHAREHOLDERS
                                 --------------


                                                              September 24, 1999


Dear Shareholder:

         You are  cordially  invited  to  attend  the  1999  Annual  Meeting  of
Shareholders  of  Universal  Corporation,  which is to be held in the  Company's
Headquarters Building located at 1501 North Hamilton Street, Richmond, Virginia,
on Tuesday,  October 26, 1999,  commencing at 2:00 p.m. At the meeting, you will
be asked to elect three  Directors to serve  three-year  terms,  one Director to
serve a two-year term and one Director to serve a one-year  term, and to approve
the Universal Corporation Executive Officer Annual Incentive Plan.

         Whether or not you plan to attend the  meeting,  it is  important  that
your  shares  be  represented  and  voted  at the  meeting.  Therefore,  you are
requested to complete,  sign,  date and mail your proxy promptly in the enclosed
postage-paid envelope.


                                                  Sincerely,

                                                  /s/ Henry H. Harrell

                                                  HENRY H. HARRELL
                                                  Chairman and Chief
                                                  Executive Officer


<PAGE>






                              Universal Corporation
                                 P.O. Box 25099
                            Richmond, Virginia 23260


                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS


         The Annual  Meeting  of  Shareholders  of  Universal  Corporation  (the
"Company") will be held in the Company's  Headquarters  Building located at 1501
North Hamilton Street, Richmond, Virginia, on Tuesday, October 26, 1999, at 2:00
p.m., for the following purposes:

         (1)      To elect  three  Directors  to  serve  three-year  terms,  one
                  Director to serve a two-year  term and one Director to serve a
                  one-year term;

         (2)      To approve the Universal  Corporation Executive Officer Annual
                  Incentive Plan; and

         (3)      To act upon such other matters as may properly come before the
                  meeting or any adjournments thereof.

         Only holders of record of shares of the  Company's  Common Stock at the
close of  business  on  September  7,  1999,  shall be  entitled  to vote at the
meeting.

         Please sign and promptly mail the enclosed proxy to insure the presence
of a quorum at the meeting.


                                             By Order of the Board of Directors,

                                                             James M. White, III

                                                                       Secretary

September 24, 1999



<PAGE>

                                 PROXY STATEMENT

         The  enclosed  proxy is  solicited  by the  Board of  Directors  of the
Company.  A  shareholder  may revoke the proxy at any time prior to its use, but
proxies  properly  executed  and received by the  Secretary  prior to the Annual
Meeting,  and not revoked,  will be voted in accordance  with the  shareholder's
instructions.  The proxy  confers  discretionary  authority on the persons named
therein to vote in accordance with the Board's recommendations on any matter for
which the shareholder has not provided voting instructions.

         The  Company  will  pay all of the  costs  associated  with  the  proxy
solicitation.  Proxies are being  solicited by mail and may also be solicited in
person or by telephone,  telegraph,  telefacsimile  or other means of electronic
transmission  by Directors,  officers and employees of the Company.  The Company
will  reimburse  banks,  brokerage  firms,  and other  custodians,  nominees and
fiduciaries for their  reasonable  expenses in forwarding proxy materials to the
beneficial   owners  of  the  shares  of  the  Company's  Common  Stock.  It  is
contemplated that additional  solicitation of proxies will be made by D. F. King
& Co., Inc., 77 Water Street,  New York, New York 10005, at an anticipated  cost
to the Company of  approximately  $4,000,  plus  reimbursement  of out-of-pocket
expenses.

         This  Proxy  Statement  will be mailed  to  registered  holders  of the
Company's Common Stock on or about September 24, 1999.

                                  VOTING RIGHTS

         The Company had outstanding, as of September 7, 1999, 31,500,980 shares
of Common Stock,  each of which is entitled to one vote per share. A majority of
the shares entitled to vote,  represented in person or by proxy, will constitute
a  quorum  for  the  transaction  of  business  at  the  Annual  Meeting.   Only
shareholders  of record at the close of business on September  7, 1999,  will be
entitled to vote.

         The  Company is not aware of any  matters  that are to come  before the
meeting other than those described in this Proxy  Statement.  However,  if other
matters do properly come before the meeting,  it is the intention of the persons
named  in the  enclosed  proxy  card to  exercise  the  discretionary  authority
conferred  by the  proxy  to vote  such  proxy in  accordance  with  their  best
judgment.

                                  Proposal One

                              ELECTION OF DIRECTORS

         Three  Directors are to be elected at the 1999 Annual Meeting for terms
of three  years,  one  Director is to be elected for a term of two years and one
Director is to be elected for a term of one year. Five other Directors have been
elected to terms  expiring in 2001 or 2000,  as indicated  below.  The following
pages set forth certain information for each nominee and each incumbent Director
as of June 30, 1999.  All of the nominees and incumbent  Directors  listed below
were previously elected Directors by the shareholders.


<PAGE>

         The election of each nominee for Director requires the affirmative vote
of the holders of a plurality of the shares of Common Stock cast in the election
of  Directors.  Votes that are withheld and shares held in street name  ("Broker
Shares") that are not voted in the election of Directors will not be included in
determining  the  number  of  votes  cast.  Unless  otherwise  specified  in the
accompanying  form of proxy,  it is  intended  that  votes  will be cast for the
election  of all of the  nominees  as  Directors.  If, at the time of the Annual
Meeting,  any  nominee  should  be  unavailable  to serve as a  Director,  it is
intended  that votes will be cast,  pursuant  to the  enclosed  proxy,  for such
substitute  nominee as may be nominated by the Board of Directors.  Each nominee
has consented to being named in the Proxy Statement and to serve if elected.

                Nominees for Election for Terms Expiring in 2002

         WILLIAM W. BERRY,  67, retired as Chairman of the Board of Directors of
Dominion Resources,  Inc. (public utility holding company) on December 30, 1992.
Thereafter,  he served as an  independent  consultant  until June 1997,  when he
became  Chairman  of  the  Board  of New  England  Independent  System  Operator
(regional  manager of electric bulk power generation and transmission  systems).
Mr. Berry is a Director of Ethyl  Corporation.  He is Chairman of the  Executive
Compensation  Committee and a member of the Executive  Committee and the Pension
Investment Committee. Mr. Berry has been a Director since 1986.

         RONALD E. CARRIER, 67, is Chancellor of James Madison University. Prior
to September 11, 1998, he was President of James Madison University,  a position
he held for more than five years. Dr. Carrier is Chairman of the Audit Committee
and a member of the  Executive  Compensation  Committee.  He has been a Director
since 1979.

         HUBERT R.  STALLARD,  62, is President and Chief  Executive  Officer of
Bell Atlantic-Virginia,  Inc.  (telecommunications),  a position he has held for
more than five  years.  He is a Director  of Trigon  Healthcare,  Inc.  and Bell
Atlantic-Virginia,  Inc.  Mr.  Stallard is  Chairman  of the Pension  Investment
Committee  and a member of the Audit  Committee.  He has been a  Director  since
1991.

                 Nominee for Election for Term Expiring in 2001

         RICHARD  G.  HOLDER,  68,  retired as  Chairman  of the Board and Chief
Executive  Officer of  Reynolds  Metals  Company  on  October  1, 1996.  He is a
Director of Corn Products  International,  Inc. and  Bestfoods.  Mr. Holder is a
member of the Executive Committee and the Executive  Compensation  Committee and
has been a Director since 1992.

                 Nominee for Election for Term Expiring in 2000

         LAWRENCE S.  EAGLEBURGER,  69, is Senior  Foreign Policy Advisor to the
law firm of Baker, Donelson, Bearman & Caldwell, a position he has held for more
than five years.  He served as United  States  Secretary of State from  December
1992  through  January  1993,  Acting  Secretary  of State from  August  1992 to
December 1992, and Deputy  Secretary of State from February 1989 to August 1992.
Mr.  Eagleburger  is a Director of Phillips  Petroleum  Company



                                      -2-
<PAGE>

and  Halliburton  Company.  He is a member of the Audit Committee and has been a
Director since 1993.

         The Board of Directors  recommends that the  shareholders  vote for the
nominees set forth above.

                 Incumbent Directors Whose Terms Expire in 2001

         CHARLES H. FOSTER,  JR., 56, is Chairman and Chief Executive Officer of
LandAmerica  Financial  Group,  Inc. (title  insurance  holding  company) and of
Lawyers Title  Insurance  Corporation,  positions he has held for more than five
years.  He is a Director of LandAmerica  Financial  Group,  Inc. Mr. Foster is a
member of the Finance  Committee and the Pension  Investment  Committee.  He has
been a Director since 1995.

         ALLEN B. KING,  53, is  President  and Chief  Operating  Officer of the
Company and of Universal Leaf Tobacco Company,  Incorporated ("Universal Leaf"),
a subsidiary of the Company,  positions he has held for more than five years. He
is Chairman of the Finance  Committee and a member of the  Executive  Committee.
Mr. King has been a Director since 1989.

         JEREMIAH J. SHEEHAN,  60, is Chairman of the Board and Chief  Executive
Officer of Reynolds Metals Company  (aluminum and other products).  From 1994 to
October 1996, he was President and Chief  Operating  Officer of Reynolds  Metals
Company.  Mr. Sheehan is a Director of Reynolds Metals Company and International
Paper Company.  He is a member of the Audit Committee and the Finance  Committee
and has been a Director since 1998.

                 Incumbent Directors Whose Terms Expire in 2000

         JOSEPH  C.  FARRELL,  63,  retired  as  Chairman,  President  and Chief
Executive   Officer  of  The   Pittston   Company   (coal,   mineral   products,
transportation  and security services) on March 1, 1998. He is a Director of ASA
Limited.  Mr. Farrell is a member of the Audit Committee,  the Finance Committee
and the Pension Investment Committee. He has been a Director since 1996.

         HENRY H. HARRELL,  60, is Chairman and Chief  Executive  Officer of the
Company and of Universal  Leaf,  positions he has held for more than five years.
He is Chairman of the Executive Committee and a member of the Finance Committee.
Mr. Harrell has been a Director since 1984.

                                 STOCK OWNERSHIP

         The following table sets forth certain  information with respect to the
beneficial  ownership  of the  Company's  Common  Stock by (i) each  Director or
nominee,  (ii) each executive officer listed in the Summary  Compensation  Table
(the "Named Executive Officers"),  (iii) all Directors and executive officers as
a group and (iv) each person or group known by the Company to  beneficially  own
more than 5% of the outstanding shares of the Company's Common Stock.



                                      -3-
<PAGE>

<TABLE>
<CAPTION>

Name of Beneficial Owner                               Number of Shares 1,2,3          Percent of Class
- ---------------------------------------------------------------------------------------------------------
<S>                                                          <C>                             <C>
William W. Berry                                                 8,879                         *
Ronald E. Carrier                                               10,400                         *
Lawrence S. Eagleburger                                          7,200                         *
Joseph C. Farrell                                               12,100                         *
Charles H. Foster, Jr.                                           7,500                         *
Henry H. Harrell                                                98,474                         *
Richard G. Holder                                                8,100                         *
Allen B. King                                                   59,756                         *
Hartwell H. Roper                                               44,937                         *
Jeremiah J. Sheehan                                              2,700                         *
Hubert R. Stallard                                               8,474                         *
William L. Taylor                                               28,235                         *
Jack M.M. van de Winkel                                         17,500                         *
All Directors and executive officers
   as a group (15 persons)                                     354,279                       1.10%

Ross Financial Corporation                                   1,725,800 4                     5.28%
P.O. Box 31363-SMB
Grand Cayman, Cayman Islands, B.W.I.
   and
W.A. Dart Foundation
500 Hogsback Road
Mason, MI 48854

- -----------------
</TABLE>

         *Percentage of ownership is less than 1% of the  outstanding  shares of
Common Stock of the Company.

         1 Except as  otherwise  noted,  the number of shares of Common Stock of
the Company shown in the table is as of June 30, 1999.

         2 The  number of shares of  Common  Stock of the  Company  shown in the
table does not include  shares that certain  officers of the Company may acquire
upon  the  exercise  of  stock   options   that,   except  under   extraordinary
circumstances,  are  automatically  exercisable  at  not  less  than  six  month
intervals when at least a minimum stock price appreciation has occurred.

         3 The  number of shares of  Common  Stock of the  Company  shown in the
table includes 141,937 shares held for certain Directors and executive  officers
in the  Employees'  Stock Purchase Plan of Universal Leaf and 69,500 shares that
certain  Directors  and  executive  officers  of the  Company  have the right to
acquire  through the exercise of stock options within 60 days following June 30,
1999. The number of shares also includes 1,250 shares that are jointly or solely
held by minor  children or other  children  living at home or held in  fiduciary
capacities.  Such shares may be deemed to be beneficially  owned by the rules of
the Securities and Exchange



                                      -4-
<PAGE>

Commission  but  inclusion  of the  shares  in the  table  does  not  constitute
admission of beneficial ownership.

         The  Employees'  Stock  Purchase Plan of Universal  Leaf held 1,268,206
shares or 3.95% of the shares of Common Stock outstanding on June 30, 1999. Each
participant in the plan has the right to instruct Norwest Bank Minnesota,  N.A.,
trustee for the plan,  with respect to the voting of shares  allocated to his or
her account. The trustee, however, will vote any shares for which it receives no
instructions  in the same  proportion  as those shares for which it has received
instructions.

         4 The number of shares shown in the table is the total number of shares
reported in a Schedule 13G filed jointly by Ross Financial  Corporation and W.A.
Dart  Foundation  with the Securities  and Exchange  Commission on July 9, 1999.
According to the Schedule 13G, Ross Financial Corporation has sole power to vote
and to dispose of  1,368,500  of the shares and W.A.  Dart  Foundation  has sole
power to vote and to dispose of 357,300 of the shares.

             Section 16(a) Beneficial Ownership Reporting Compliance

         The  Company's  Directors  and  executive  officers are required  under
Section  16(a) of the  Securities  Exchange  Act of 1934,  as  amended,  to file
reports of  ownership  and changes in  ownership  of Common Stock of the Company
with the  Securities and Exchange  Commission  and the New York Stock  Exchange.
Copies of those reports must also be furnished to the Company.

         Based  solely on a review of the  copies of  reports  furnished  to the
Company and the written representations of its Directors and executive officers,
the  Company   believes  that  during  the  preceding  fiscal  year  all  filing
requirements  applicable  to Directors and  executive  officers were  satisfied,
except that Dr. Carrier filed a Form 4 five days late reporting shares of Common
Stock he purchased in May 1999.

                                   COMMITTEES

         The standing  committees  of the Board of Directors  are the  Executive
Committee,  the Finance Committee,  the Audit Committee,  the Pension Investment
Committee  and the  Executive  Compensation  Committee.  There is no  nominating
committee.  The  Executive  Committee  has the authority to act for the Board of
Directors on most matters  during the  intervals  between  Board  meetings.  The
Finance Committee has the  responsibility of establishing the financial policies
of the Company and its subsidiaries. The responsibilities of the Audit Committee
include the review of the scope and the  results of the work of the  independent
public accountants and internal auditors, the review of the adequacy of internal
accounting  controls and the  recommendation to the Board of Directors as to the
selection of independent public  accountants.  The Pension Investment  Committee
establishes the pension investment  policies,  selects  investment  advisors and
monitors  the  performance  of pension  investments  of the Company and its U.S.
subsidiaries.  After receiving recommendations from the Chief Executive Officer,
the Executive  Compensation  Committee  fixes the  compensation  of officers and
makes awards under the Company's incentive compensation plans.



                                      -5-
<PAGE>

         During the fiscal year ended June 30, 1999, there were five meetings of
the Board of Directors,  nine meetings of the Executive Committee,  two meetings
of the Finance Committee, four meetings of the Audit Committee, four meetings of
the Pension Investment  Committee and one meeting of the Executive  Compensation
Committee. All Directors attended 75% or more of the total number of meetings of
the Board of  Directors  and all  committees  of the Board on which they served,
except Mr.  Eagleburger who was only able to attend 67% of such meetings because
of his service as Chairman of the Commission on Holocaust Era Insurance Claims.

                             DIRECTORS' COMPENSATION

         Each  Director who is not an officer of the Company  receives an annual
retainer of $18,000,  a fee of $1,000 for each Board meeting  attended and a fee
of $1,000 for each committee meeting attended.

         The Outside Directors' 1994 Deferred Income Plan (the "Directors' DIP")
permits a non-employee  Director to defer all or a portion of his  compensation.
Deferred  amounts  are  deemed  hypothetically  invested  as  designated  by the
Director in certain  investment  options  offered by the Company.  In 1998,  the
Directors'  DIP was amended to add a Deferred  Stock Unit Fund to the investment
options  available  under  the plan.  Each  Deferred  Stock  Unit  represents  a
hypothetical  share of the Company's  Common Stock and  fluctuates in value with
the market  price of the stock.  The portion of a  Director's  Deferral  Account
which is invested in the Deferred  Stock Unit Fund is increased by the number of
Deferred Stock Units which could be purchased  with Common Stock  dividends paid
by the Company. With respect to investment options other than the Deferred Stock
Unit Fund, the Company may, but is not required to, invest the deferred  amounts
in a  Company-owned  life insurance  product with parallel  investment  options.
Subject to certain restrictions,  the Director may elect at the time of deferral
to take  cash  distributions,  in whole or in part,  from his  Deferral  Account
either prior to or following termination of service.

         Pursuant to the Restricted  Stock Plan for  Non-Employee  Directors and
the 1997 Executive Stock Plan, each non-employee  Director is awarded 700 shares
of restricted Common Stock of the Company annually  following the Annual Meeting
of Shareholders. No Director may receive in the aggregate more than 2,100 shares
of  restricted  Common Stock under these plans.  The  restrictions  lapse in the
event the Director becomes disabled, dies, is not nominated for reelection or is
not  reelected.  The number of shares issued to  non-employee  Directors will be
adjusted for stock  dividends,  stock splits and certain other corporate  events
that may occur in the future.

         Under  the 1994  Stock  Option  Plan for  Non-Employee  Directors  (the
"Directors'  Option Plan"),  each  non-employee  Director  receives an option to
purchase  1,000 shares of Common Stock of the Company on the first  business day
following the Annual Meeting of Shareholders.  The exercise price of all options
granted under the Directors'  Option Plan is the fair market value of the Common
Stock on the date of grant.  All of the options  become  exercisable  six months
after the date of grant and  expire  ten years  from the date of grant.  Shorter
expiration  periods may apply in the event an optionee dies, becomes disabled or
resigns from or does not stand for  reelection to the Board.  A total of 100,000
shares of Common  Stock of the  Company is



                                      -6-
<PAGE>

authorized  for issuance  under the  Directors'  Option Plan,  and the number of
shares  authorized  and  issued  under  the  Plan  will be  adjusted  for  stock
dividends, stock splits and certain other corporate events that may occur in the
future.

         As part of its overall program of charitable giving, the Company offers
the Directors participation in a Directors' Charitable Contribution Program. The
Program is funded by life  insurance  policies  purchased  by the Company on the
Directors.  The Directors  derive no financial or tax benefits from the Program,
because all insurance  proceeds and charitable  tax deductions  accrue solely to
the Company. However, following the death of a Director, the Company will donate
up to $1,000,000 to one or more qualifying charitable organizations  recommended
by that  Director.  The  donation(s)  will be made by the  Company  in ten equal
annual  installments,  with the first installment to be made at the later of the
Director's  retirement from the Board or age 70; the remaining nine installments
will be paid annually beginning immediately after the Director's death.

         Each Director is also eligible to participate in a Directors'  Matching
Gifts  Program  in  which  the  Company  matches  Directors'   contributions  to
charities.  The maximum amount which can be matched in any fiscal year is $5,000
per Director.

                   REPORT OF EXECUTIVE COMPENSATION COMMITTEE

         The  Company's   executive   compensation   and  benefits   program  is
administered by the Executive Compensation Committee (the "Committee"), which is
composed  entirely  of  non-employee  Directors.  The goal of the  program is to
attract,  motivate,  reward and retain the management talent required to achieve
the Company's  business  objectives,  at  compensation  levels that are fair and
equitable  and  competitive  with those of  comparable  companies.  This goal is
furthered by the  Committee's  policy of linking  compensation to individual and
corporate  performance and by encouraging  significant stock ownership by senior
management in order to align the financial interests of management with those of
the shareholders.

         The three  main  components  of the  Company's  executive  compensation
program  are  base  salary,   annual  cash  incentive  awards  under  Management
Performance  Plans  adopted  by the  Company  and its  subsidiaries  and  equity
participation  usually in the form of stock  option  grants and  eligibility  to
participate in the Employees'  Stock Purchase Plan of Universal  Leaf. Each year
the Committee reviews the total  compensation  package of executive  officers to
ensure  they  meet  the  goals of the  program.  As a part of this  review,  the
Committee considers corporate performance information, compensation survey data,
the advice of consultants and the recommendations of management.

         Base Salary. Base salaries for executive officers are reviewed annually
to determine  whether  adjustments may be necessary.  Factors  considered by the
Committee in determining  base salaries for executive  officers include personal
performance  of the executive in light of individual  levels of  responsibility,
the overall  performance and  profitability  of the Company during the preceding
year, economic trends that may be affecting the Company, and the competitiveness
of the  executive's  salary  with  the  salaries  of  executives  in  comparable
positions at companies of comparable size or operational  characteristics.  Each
factor is weighed by the



                                      -7-
<PAGE>

Committee in a subjective  analysis of the appropriate level of compensation for
that executive.  For purposes of assessing the competitiveness of salaries,  the
Committee reviews compensation data from national surveys and selected groups of
companies with similar size or operational  characteristics  to determine ranges
of total compensation and the individual  components of such compensation.  Such
compensation  data  indicates  that the  Company's  salary  levels are below the
median of such data when  compared to executive  positions of similar  scope and
responsibility.

         Mr. Harrell became the Chief  Executive  Officer of the Company in 1988
and Chairman of the Board of Directors in 1991 and has 33 years  experience with
the Company.  For the fiscal year  beginning  July 1, 1999,  Mr.  Harrell's base
salary was increased  approximately 4% after a thorough review and evaluation by
the Committee of the  competitiveness  of Mr. Harrell's salary to those of other
chief executive officers of comparable companies.

         Annual Cash Incentives. The Company and its principal subsidiaries have
Management  Performance  Plans under which key management  employees may receive
annual cash incentive  awards which vary from year to year based upon corporate,
business unit and individual performance. At the Committee's discretion,  annual
awards based on  management's  recommendations  are paid to eligible  executives
from a "performance  fund" determined  primarily by the Company's pre-tax income
and after-tax  return on equity.  For the 1998 fiscal year,  with respect to the
Named Executive Officers based in the United States, the bonus awards were based
on the change in economic  profit from the 1997 level,  where economic profit is
defined as  consolidated  earnings  before  interest  and taxes  minus a capital
charge  equal to the  weighted  average  cost of  capital  times  average  funds
employed.  For fiscal year 1999, the awards were based 50% on growth in economic
profit and 50% on growth in earnings per share.  Mr.  Harrell's  cash  incentive
award  for the 1999  fiscal  year was  approximately  10% more than the award he
received in 1998. Mr. Harrell's 1999 award was determined by the Committee after
consideration  of the 39% increase in economic  profit  during fiscal year 1999,
the Company's  continued  strong  earnings and earnings per share in a difficult
operating  environment,  the Committee's  assessment of Mr. Harrell's individual
contributions to corporate  performance and a review of total cash  compensation
paid to chief executive officers of comparable companies.

         Equity Participation.  The Committee administers the Company's 1989 and
1997  Executive  Stock  Plans,  under  which  it has  granted  to key  executive
employees  options to purchase shares of the Company's Common Stock based upon a
determination  of  competitive   aggregate   compensation  levels.  The  primary
objective of issuing  stock  options is to encourage  significant  investment in
stock ownership by management and to provide long-term  financial rewards linked
directly to market  performance of the Company's stock.  The Committee  believes
that  significant  ownership  of stock by senior  management  is the best way to
align the interests of management and the shareholders,  and the Company's stock
incentive program is effectively designed to further this objective.

         Stock  options  granted to key  executives in the 1998 fiscal year were
intended to meet the Committee's  two-year option grant targets and,  therefore,
no new grants  (excluding  reload options  described below) were made during the
1999  fiscal year to the Named  Executive  Officers.  The 1998  grants  included
grants made under a program instituted during the 1992 fiscal year to promote an
increase in the equity  interest of key  executives  through  systematic


                                      -8-
<PAGE>

option  exercises  and the  retention  of  shares.  The  program  requires  each
participant to make an investment in the Company by  contributing to the program
currently  owned shares equal to at least 10% of the number of shares subject to
the initial options granted the participant under the program.  Option exercises
occur automatically at not less than six-month intervals when at least a minimum
stock price appreciation has occurred.

         Except under extraordinary  circumstances or as otherwise determined by
the  Committee,  participants  have agreed that the  options  granted  under the
program  may be  exercised  only  through  stock-for-stock  swaps,  and both the
contributed shares and additional shares acquired through option exercises under
the program may not be sold by the participating  executives during the ten-year
option  term.   Each  option  granted  under  the  program   included  a  reload
replenishment  feature which entitles  participants  each time a stock-for-stock
exercise  occurs to receive  automatically a new option grant at the fair market
value of the Company's  Common Stock on the date of grant.  The number of reload
options granted is equal to the number of shares contributed by a participant to
effect a stock-for-stock swap. In exchange for this replenishment  feature, each
participant  has agreed to retain in the  program  shares  equaling at least the
after-tax gain realized upon each exercise.

         Tax  Considerations.  The Internal  Revenue Code was amended in 1993 to
disallow  deductions on annual  compensation in excess of $1,000,000 for certain
executives  of  public  companies,  beginning  in 1994.  The  Company  has taken
appropriate actions to preserve the deductibility of stock options,  and to date
all compensation payable to the Company's executive officers has been deductible
or voluntarily  deferred under the Company's  Deferred  Income Plan. At the same
time,  the  Committee has monitored the impact of this law over the past several
years and has taken  into  consideration  both the  benefits  of  favorable  tax
treatment  for the  Company  and the  necessity  for the  Committee  to have the
discretion  to take  appropriate  steps to further  its  executive  compensation
philosophy.  Accordingly,  the Committee has approved the new Executive  Officer
Annual  Incentive  Plan, and the Board of Directors has  recommended  that it be
approved  by the  shareholders  at the Annual  Meeting  scheduled  to be held on
October 26, 1999.  See Proposal Two for further  discussion of the new Executive
Officer Annual Incentive Plan and Exhibit A attached hereto for the full text of
such plan.

                                             Executive Compensation Committee
                                                      William W. Berry, Chairman
                                                      Ronald E. Carrier
                                                      Richard G. Holder



                                      -9-
<PAGE>


                                PERFORMANCE GRAPH

         The graph below compares the cumulative total return on Common Stock of
the Company for the last five fiscal years with the total return of the Standard
& Poors  Midcap 400 Stock Index and the Media  General  Tobacco  Industry  Group
Index.  For the 1999  fiscal  year,  the Company has added a Peer Group Index to
compare the  Company's  stock  performance  relative to  companies  operating in
comparable  businesses  under comparable  conditions.  The companies in the Peer
Group  (and their  stock  symbols)  are DIMON  Incorporated  (DMN) and  Standard
Commercial  Corporation  (STW). The graph assumes that $100 was invested on June
30,  1994 in the  Common  Stock of the  Company  and in each of the  comparative
indices, in each case with dividends reinvested.



                              [PERFORMANCE GRAPH]



<TABLE>
<CAPTION>
- --------------------------------------------------------------------------------------------------------------------

                                     [CUMULATIVE TOTAL RETURN ON COMMON STOCK]

- --------------------------------------------------------------------------------------------------------------------


- -------------------------------------- -----------------------------------------------------------------------------
                                           1994          1995         1996        1997        1998         1999
                                           ----          ----         ----        ----        ----         ----
- -------------------------------------- ------------- ------------ ------------ ----------- ----------- -------------
<S>                                      <C>           <C>           <C>         <C>         <C>          <C>
Universal Corporation                    $100.00       $112.94       $148.78     $184.97     $223.90      $176.66
- -------------------------------------- ------------- ------------ ------------ ----------- ----------- -------------
Peer Group Index                         $100.00       $ 94.26       $102.09     $150.79     $ 70.14      $ 35.00
- -------------------------------------- ------------- ------------ ------------ ----------- ----------- -------------
S&P  Midcap 400 Index                    $100.00       $122.34       $146.15     $180.24     $229.17      $258.01
- -------------------------------------- ------------- ------------ ------------ ----------- ----------- -------------
Media General Tobacco Index              $100.00       $139.60       $195.75     $256.60     $248.64      $265.00
- -------------------------------------- ------------- ------------ ------------ ----------- ----------- -------------
</TABLE>


                                      -10-
<PAGE>

                             EXECUTIVE COMPENSATION

         The  individuals  named below include the Company's  Chairman and Chief
Executive Officer and the other four executive  officers of the Company who were
the most  highly  compensated  executive  officers  of the  Company for the 1999
fiscal  year.  Information  is provided for the fiscal years ended on June 30 of
the years shown.

                           Summary Compensation Table
<TABLE>
<CAPTION>
                                                                                        Long Term
                                                                                      Compensation
                                                Annual Compensation                      Awards
                                      ----------------------------------------   -----------------------
                            Fiscal
         Name                Year                                 Other          Restricted   Securities
    and Principal           Ended                                 Annual           Stock     Underlying      All Other
       Position              6/30     Salary($)  Bonus($) 1  Compensation($) 2    Awards($)   Options(#)   Compensation($) 6
       --------              ----     ---------  ----------  -----------------   ----------  -----------   -----------------
<S>                          <C>     <C>         <C>             <C>              <C>          <C>            <C>
Henry H. Harrell             1999     $522,047    $894,175          --            $      0      35,024 4      $135,522
Chairman and Chief           1998      493,825     813,636          --             319,800 3   182,854 5       100,609
Executive Officer            1997      479,779     510,000          --                   0      27,167 4        84,971



Allen B. King                1999      382,761     667,086          --                   0      43,436 4        73,304
President and Chief          1998      368,399     590,793          --             239,850 3   136,380 5        57,204
Operating Officer            1997      344,435     369,400          --                   0      19,261 4        49,937



Jack M.M. van de Winkel      1999      267,500     261,815          --                   0           0               0
Vice Chairman and            1998      252,500     377,000          --                   0      17,000               0
Executive Vice
President,
Deli Universal, Inc.


William L. Taylor            1999       296,300     319,575        --                    0      28,857 4        55,716
Vice President and           1998       285,200     293,011        --              147,600 3    83,430 5        45,095
Chief Administrative         1997       276,665     183,500        --                    0      11,792 4        26,112
Officer


Hartwell H. Roper            1999       221,300     235,767        --                    0      24,664 4        31,177
Vice President and           1998       210,200     216,015        --              133,250 3    74,889 5        25,677
Chief Financial              1997       202,720     130,900        --                    0      10,214 4        23,749
Officer
- -----------------
</TABLE>

         1 Represents   cash   incentive   bonuses   awarded  by  the  Executive
Compensation Committee under Management Performance Plans of the Company and its
principal subsidiaries.

         2 None of the Named  Executive Officers  received  perquisites or other
personal  benefits in excess of the lesser of $50,000 or 10% of his total annual
salary and bonus for each reported year.

         3 The amounts in this column are the dollar  values,  based on a $41.00
closing  price of a share of Common Stock on December  15, 1997,  as reported on
the New York Stock  Exchange,  of the  following  number of shares of restricted
Common  Stock  awarded  as of such date to the  Named  Executive  Officers:  Mr.
Harrell, 7,800 shares; Mr. King, 5,850 shares; Mr. Taylor, 3,600 shares; and Mr.
Roper,  3,250 shares.  The restricted  shares matched,  on a one-for-one  basis,
shares of Common Stock contributed by such executives to the automatic  exercise
program described above in "Report of Executive Compensation Committee." On June
15, 1998, the



                                      -11-
<PAGE>

restricted  shares were used for stock swap option exercises under the automatic
exercise program.

         4 The options granted to the Named  Executive  Officers in the 1999 and
1997 fiscal  years were reload  options  granted  under the  automatic  exercise
program described above in "Report of Executive Compensation Committee."

         5 The following  number  of  options  granted  to the  Named  Executive
Officers in the 1998 fiscal year were reload options granted under the automatic
exercise   program   described  above  in  "Report  of  Executive   Compensation
Committee":  Mr. Harrell,  62,854; Mr. King, 46,380; Mr. Taylor, 28,430; and Mr.
Roper, 24,889.

         6 The amounts  in the "All Other  Compensation"  column  represent  (i)
employer   contributions   to  the  Employees'   Stock  Purchase  Plan  and  the
Supplemental Stock Purchase Plan of Universal Leaf (the "Stock Purchase Plans"),
(ii) life  insurance  premium  payments  made by the Company under the Executive
Insurance  Program,  and (iii) interest accrued to participants'  accounts under
the  Company's  Deferred  Income Plan (the  "DIP") to the extent  such  interest
exceeded 120% of the applicable  federal  long-term rate under Internal  Revenue
Code Section  1274(d).  Employer  contributions  to the Stock  Purchase Plans on
behalf of the Named Executive  Officers for the 1999, 1998 and 1997 fiscal years
were in the following  respective  amounts:  Mr. Harrell,  $24,348,  $22,098 and
$21,359; Mr. King, $18,700,  $18,000 and $17,100; Mr. Taylor,  $14,800,  $14,256
and $0; and Mr. Roper,  $9,010,  $9,300 and $9,099.  The life insurance premiums
paid by the Company on behalf of such executive  officers for the 1999, 1998 and
1997  fiscal  years  were in the  following  respective  amounts:  Mr.  Harrell,
$101,353,  $70,327 and $55,633;  Mr.  King,  $52,819,  $37,704 and $30,082;  Mr.
Taylor,  $40,916,  $30,839 and  $26,112;  and Mr.  Roper,  $20,730,  $15,170 and
$13,357.  The accruals of interest on income deferred by such executive officers
under the DIP in excess of 120% of the applicable  federal  long-term rate under
Internal  Revenue Code Section  1274(d) for the 1999, 1998 and 1997 fiscal years
were in the  following  respective  amounts:  Mr.  Harrell,  $9,821,  $8,184 and
$7,979; Mr. King, $1,785,  $1,500 and $2,755; and Mr. Roper, $1,437,  $1,207 and
$1,293.

                               Retirement Benefits

         Employees of the Company and certain U.S. subsidiaries are covered by a
defined benefit  retirement  plan, which is qualified under the Internal Revenue
Code,  and  a  defined  benefit   supplemental   retirement  plan,  which  is  a
non-qualified  plan to  provide  benefits  in excess of  limits  allowed  by the
Internal  Revenue  Code.  The table below shows  estimated  annualized  benefits
payable  under both  plans at normal  retirement  (age 65) based on the  average
salary and bonus (as reported in the Summary Compensation Table) for the highest
consecutive  three  years.  The  actuarial  equivalent  of  benefits  under  the
supplemental retirement plan is payable in a lump sum upon retirement.



                                      -12-
<PAGE>
<TABLE>
<CAPTION>

                                                            Years of Service
                    --------------------------------------------------------------------------------------------------

    Remuneration          15            20            25            30            35            40            45
- ------------------- ------------- -------------- ------------- ------------- ------------- ------------- -------------
<S>                     <C>            <C>         <C>            <C>           <C>          <C>           <C>
        $300,000        $65,421        $87,228     $109,036       $130,843      $152,650     $166,086      $179,522
         400,000         88,263        117,684      147,106        176,526       205,947      223,862       241,777
         500,000        111,105        148,140      185,175        222,209       259,244      281,638       304,032
         600,000        133,946        178,595      223,244        267,893       312,542      339,414       366,287
         700,000        156,788        209,051      261,314        313,576       365,839      397,190       428,542
         800,000        179,630        239,506      299,383        359,260       419,136      454,966       490,797
         900,000        202,472        269,962      337,453        404,943       472,434      512,742       553,051
       1,000,000        225,313        300,418      375,522        450,626       525,731      570,519       615,306
       1,100,000        248,155        330,873      413,592        496,310       579,028      628,295       677,561
       1,200,000        270,997        361,329      451,661        541,993       632,325      686,071       739,816
       1,300,000        293,838        391,784      489,731        587,677       685,623      743,847       802,071
       1,400,000        316,680        422,240      527,800        633,360       738,920      801,623       864,326
       1,500,000        339,522        452,696      565,870        679,043       792,217      859,399       926,580

</TABLE>

         The credited  years of service for Messrs.  Harrell,  King,  Taylor and
Roper are thirty-three, thirty, nine and twenty-five, respectively.

         The benefits  shown in the table are  calculated  on the basis of a 50%
joint  and  survivor  benefit,  assuming  that  at  retirement  the  age  of the
employee's spouse is 62. The social security benefit will be paid in addition to
the amounts shown in the table.

         Mr. van de Winkel is covered by a pension  plan  established  under the
laws of the Netherlands. The plan, which covers employees of N.V. Deli Universal
and certain  other  Dutch  subsidiaries,  is  partially  funded by employer  and
participant contributions. During the fiscal year ended June 30, 1999, N.V. Deli
Universal  contributed  $39,750 to the plan on behalf of Mr. van de Winkel.  His
estimated  annual pension benefit under the plan assuming  retirement at age 60,
continuance  of  current  salary  level,  and twenty  years of service  would be
$112,450.

                                  Stock Options

         The following  tables contain  information  concerning  grants of stock
options to the Named  Executive  Officers  during the fiscal year ended June 30,
1999,  exercises of stock options by such executive officers in such fiscal year
and the fiscal  year-end  value of all  unexercised  stock  options held by such
executive officers.



                                      -13-
<PAGE>
<TABLE>
<CAPTION>
                        Option Grants in Last Fiscal Year

                                            Individual Grants 1
                         ---------------------------------------------------------
                          Number of       % of Total
                          Securities        Options        Exercise
                          Underlying        Granted        Or Base
                           Options        to Employees      Price       Expiration       Grant Date
      Name               Granted (#)     in Fiscal Year     ($/Sh)         Date      Present Value ($) 2
      ----               -----------     --------------     ------         ----      -------------------
<S>                           <C>              <C>          <C>          <C>               <C>
Henry H. Harrell              10,936           5.1%         $33.25       12/01/04          $80,926
                              24,088          11.1           33.25       12/01/01          129,593

Allen B. King                 35,866          16.6           33.25       12/01/01          192,959
                               7,572          21.8           28.563      12/01/01           30,667

William L. Taylor             22,326          10.3           33.25       12/01/01          125,919
                               6,531          18.8           28.563      12/01/01           26,451

Hartwell H. Roper             19,611           9.1           33.25       12/01/01          105,507
                               5,053          14.5           28.563      12/01/01           20,465
- ------------------
</TABLE>

         1 All options granted in the last fiscal year were reload options which
replaced  shares  of the  Company's  Common  Stock  used for stock  swap  option
exercises  under the automatic  exercise  program  described above in "Report of
Executive  Compensation  Committee."  In  general,  such reload  options  become
exercisable  six  months  after  the  date  of  grant  with  exercise  occurring
automatically if certain minimum price thresholds are met. The exercise price of
the listed options was the fair market value on the date of grant.

         2 The Black-Scholes  option  pricing  model was used to  determine  the
"Grant Date Present Value" of the options listed in the table.  For options with
a $33.25 exercise price and a 12/01/04 expiration date, the model assumed a risk
free  interest  rate of  5.72%,  a  dividend  yield of 4.22%  and a stock  price
volatility of .299 based on the average  weekly stock market  closing price over
the past 10 years.  For  options  with a $33.25  exercise  price and a  12/01/01
expiration  date,  the  model  assumed  a risk free  interest  rate of 5.54%,  a
dividend  yield of  4.22%  and a stock  price  volatility  of .299  based on the
average  weekly stock market  closing price over the past 10 years.  For options
with a $28.563 exercise price and a 12/01/01  expiration date, the model assumed
a risk free interest rate of 5.40%,  a dividend yield of 4.22% and a stock price
volatility of .299 based on the average  weekly stock market  closing price over
the past 10 years. Because the magnitude of any  nontransferability  discount is
extremely  difficult to determine,  none was applied in determining the value of
the reported  options.  The grant date present values set forth in the table are
only  theoretical  values and may not accurately  determine  present value.  The
actual  value,  if any, an optionee  will  realize  will depend on the excess of
market value of the Company's  Common Stock over the exercise  price on the date
the option is exercised.


                                      -14-
<PAGE>

                 Aggregated Option Exercises in Last Fiscal Year
                        And Fiscal Year-End Option Values
<TABLE>
<CAPTION>


                                                               Number of Securities          Value of Unexercised
                                                              Underlying Unexercised         In-the-Money Options
                                                               Options at FY-End (#)             at FY-End ($)3
                                                           ---------------------------   ----------------------------
                         Shares Acquired       Value
      Name              on Exercise (#)1   Realized ($)2   Exercisable   Unexercisable   Exercisable    Unexercisable
      ----              ----------------   -------------   -----------   -------------   -----------    -------------
<S>                           <C>             <C>            <C>             <C>           <C>             <C>
Henry H. Harrell              41,226          $206,242       232,667             0         $    0          $    0
Allen B. King                 51,172           256,476       194,007         7,572         26,413               0
William L. Taylor             33,753           162,157       117,548         6,531              0               0
Hartwell H. Roper             30,536           170,200       104,714         5,053              0               0
- -----------------
</TABLE>

         1 The number of shares of the Company's  Common Stock  included in this
column  represents  the gross  amount of shares  issued in  exchange  for shares
already owned by the officers listed in the table used to pay the exercise price
of options  exercised by them in the last fiscal year.  The following is the net
amount of shares of Common Stock  acquired by each of these officers as a result
of such exercises,  after deducting  already-owned  shares swapped but including
shares sold to pay taxes: Mr. Harrell, 6,202 shares; Mr. King, 7,734 shares; Mr.
Taylor, 4,896 shares; and Mr. Roper, 4,272 shares.

         2 The value realized  represents  the  difference  between the exercise
price of the option and the fair market value of the  Company's  Common Stock on
the date of exercise.

         3 The value of the unexercised  options at fiscal  year-end  represents
the difference between the exercise price of any outstanding options and $28.44,
the closing  sales price of a share of the  Company's  Common  Stock on June 30,
1999, as reported on the New York Stock Exchange.

         Of the  options  shown as of the  fiscal  year end,  options on 232,667
shares for Mr.  Harrell,  199,079  shares for Mr. King,  124,079  shares for Mr.
Taylor  and  109,767   shares  for  Mr.   Roper,   except  under   extraordinary
circumstances,  are only  exercisable  automatically  at not less than six month
intervals when at least a minimum stock price appreciation has occurred.

                             Contractual Obligations

         To ensure that the Company will have the continued dedicated service of
certain executives  notwithstanding  the possibility,  threat or occurrence of a
change of control,  the Company  has entered  into change of control  employment
agreements (the  "Employment  Agreements")  with certain  executives,  including
Henry H. Harrell,  Allen B. King,  William L. Taylor and Hartwell H. Roper.  The
Employment  Agreements  generally  provide that if the  executive is  terminated
other  than for  cause  within  three  years  after a change of  control  of the
Company,  or if the executive  terminates  his employment for good reason within
such  three-year  period or voluntarily  during the 30-day period  following the
first anniversary of the change of control, the executive is entitled to receive
"severance  benefits."  Severance  benefits include a lump sum severance payment
equal to three  times  the sum of his base  salary  and  highest  annual



                                      -15-
<PAGE>

bonus, together with certain other payments and benefits, including continuation
of  employee  welfare  benefits  and an  additional  payment to  compensate  the
executive  for  certain  excise  taxes  imposed  on  certain  change of  control
payments.

         The Board of Directors believes that the Employment  Agreements benefit
the  Company  and its  shareholders  by securing  the  continued  service of key
management  personnel  and by  enabling  management  to  perform  its duties and
responsibilities without the distracting uncertainty associated with a change of
control.

                              CERTAIN RELATIONSHIPS

         Baker, Donelson,  Bearman & Caldwell, the law firm to which Lawrence S.
Eagleburger  serves as Senior Foreign Policy  Advisor,  is retained from time to
time to provide legal services to the Company and its subsidiaries.

                                  Proposal Two

                      APPROVAL OF THE UNIVERSAL CORPORATION
                     EXECUTIVE OFFICER ANNUAL INCENTIVE PLAN

         On  July  27,  1999,   the  Executive   Compensation   Committee   (the
"Committee")  of the Board of Directors  adopted,  subject to and effective upon
shareholder  approval,   the  Universal  Corporation  Executive  Officer  Annual
Incentive Plan (the "Section 162(m) Plan").  In recent years,  the Committee has
increasingly emphasized performance against preestablished performance standards
in awarding incentive compensation to key management employees.  For fiscal year
1998,  executive  bonuses  were based  entirely  on growth in  economic  profit,
whereas  for fiscal  year 1999,  executive  bonuses  were based 50% on growth in
economic profit and 50% on growth in earnings per share.

         The Section 162(m) Plan has been designed to qualify bonuses paid under
the  Section  162(m)  Plan as  "qualified  performance-based  compensation"  for
purposes of Section 162(m) of the Internal Revenue Code of 1986, as amended (the
"Code").  This  enables the Company to exclude  compensation  payable  under the
Section  162(m) Plan from the  deduction  limitations  of Section  162(m)  which
generally  precludes a deduction for  compensation  paid to the Company's  Chief
Executive Officer and next four highest  compensated  executive  officers to the
extent   compensation  for  a  taxable  year  to  any  such  individual  exceeds
$1,000,000.  Under Section 162(m) of the Code, the material terms of a plan such
as the Section 162(m) Plan must be submitted to shareholders  for approval every
five years.

         The  purposes of the Section  162(m) Plan are to promote the success of
the Company;  to provide  designated  executive  officers with an opportunity to
receive incentive compensation  dependent upon that success; to attract,  retain
and  motivate  such  individuals;  and to  provide  awards  that are  "qualified
performance-based compensation" under Section 162(m). There will be presented at
the 1999 Annual Meeting a proposal to approve the adoption of the Section 162(m)
Plan, which, subject to such approval,  will have effect commencing with bonuses
payable in  respect of the  Company's  fiscal  year  ending  June 30,  2000,  to
executive  officers



                                      -16-
<PAGE>

selected  by the  Committee  to  participate  in the plan.  Participants  in the
Section  162(m) Plan will not receive  awards under the  Management  Performance
Plans of the Company and its principal  subsidiaries.  The following description
of the Section 162(m) Plan is qualified in its entirety by reference to the full
text of such plan, which is set forth in the attached Exhibit A.

Material Terms of the Section 162(m) Plan

         Duration and  Modification.  The Section  162(m) Plan will be effective
only upon its  approval  by the  shareholders.  If  approved  at the 1999 Annual
Meeting,  the Section  162(m) Plan will be effective  for the fiscal year ending
June 30, 2000 and each of the next four  succeeding  fiscal years unless  sooner
terminated by the Committee.  For the fifth succeeding  fiscal year, the Section
162(m)  Plan will  remain in  effect  in  accordance  with its terms but will be
submitted  for  re-approval  by  the  shareholders  at  the  annual  meeting  of
shareholders  held  during  such year.  Payment of all awards  under the Section
162(m)  Plan for such  fifth  fiscal  year and any future  fiscal  years will be
contingent upon such approval.

         The  Committee  may at any time amend or terminate  the Section  162(m)
Plan.  However,  no amendment may be made after the date an executive officer is
selected as a participant for a performance period that may adversely affect the
rights of such  participant for that  performance  period,  and no amendment may
increase  the  maximum  award  payable  under the Section  162(m)  Plan  without
shareholder  approval or otherwise be effective without shareholder  approval if
such approval is necessary so that awards will be  "qualified  performance-based
compensation" under Section 162(m) of the Code.

         Administration.  The Section  162(m) Plan will be  administered  by the
Committee.  The Committee will be composed of not less than two Directors,  each
of whom is intended to be an  "outside  director"  within the meaning of Section
162(m) of the Code.

         Eligibility. The Committee will designate the executive officers of the
Company  eligible to participate in the Section 162(m) Plan for each performance
period.  The executive officers of the Company are the Company's Chief Executive
Officer and such other  executives of the Company as may be considered from time
to time to be executive officers for purposes of the Securities  Exchange Act of
1934.

         Performance  Measures  and  Goals.  Payment  of  a  cash  incentive  to
participants is conditioned upon the attainment of  pre-established  performance
goals  measured  over  a  performance  period  designated  by the  Committee.  A
performance  period may be one or more periods of time over which the attainment
of  one or  more  performance  goals  will  be  measured  for  the  purposes  of
determining  a  participant's  right to payment in respect of an award under the
Section  162(m) Plan.  The Committee has  designated the fiscal year ending June
30, 2000 as the initial  performance period. The performance goals applicable to
a performance  period must be  established  in writing by the Committee no later
than the earlier of (i) 90 days after the start of the  performance  period,  or
(ii)  the date  upon  which  25% of the  performance  period  has  elapsed.  The
performance  goals are  determined  by reference to one or more of the following
performance  measures, as selected by the Committee and as applicable to Company
and/or business unit performance:  net income; earnings per share; net revenues;
gross profit;  income before income



                                      -17-
<PAGE>

taxes; economic profit; return on assets; return on funds employed and return on
equity;  in each  case as  determined  in  accordance  with  generally  accepted
accounting principles, where applicable, as consistently applied by the Company,
and if so determined by the Committee,  adjusted to the extent  permitted  under
Section 162(m) of the Code, to omit the effects of extraordinary items, the gain
or loss on the disposal of a business segment, unusual or infrequently occurring
events  and  transactions  and  cumulative  effects  of  changes  in  accounting
principles.  From among these,  performance measure(s) may vary from performance
period to performance period and participant to participant.

         Determination and Payment of Incentives. The cash incentive amount that
is payable to a  participant  in a  performance  period  will be  determined  in
accordance  with  a  pre-established   objective  award  formula  based  on  the
achievement of performance  goals. The Committee has the discretion to reduce or
eliminate,  but cannot increase, any amounts otherwise payable under the Section
162(m) Plan.  All payments  under the Section  162(m) Plan will be made in cash.
The  maximum  cash  incentive  payable  under  the  Section  162(m)  Plan to any
participant  with  respect to any fiscal year (or a portion  thereof)  contained
within a performance period is $2,000,000.

         Death, Disability,  Retirement or Change of Control. The Section 162(m)
Plan provides that if a participant  dies or his or her employment is terminated
by reason of disability or retirement after an award has been granted but before
it has been determined to be earned, the Company will pay to the participant or,
in the case of death, to the participant's  designated  beneficiary or estate, a
prorated  portion of the award  that the  Committee  determines  would have been
earned had the  participant  continued in employment.  If a change of control of
the Company  occurs,  the Company will promptly pay to each  participant for the
performance period in which the change of control occurs 100% of the target cash
incentive  award for that  performance  period.  Moreover,  if, at the time of a
change of control of the Company,  award payments for the preceding  performance
period have not yet been  determined  or paid,  the Company  will also pay those
award  payments  based on  performance in such prior period and no reduction for
subjective performance factors.  Change of control under the Section 162(m) Plan
means change of control as defined in the Company's 1997  Executive  Stock Plan.
Under both plans,  a "change of control"  shall be deemed to have taken place if
(i) any  individual,  entity or group becomes the beneficial  owner of shares of
the Company having 20% or more of the total number of votes that may be cast for
the  election of  Directors  of the  Company,  other than (a) as a result of any
acquisition  directly from the Company, or (b) as a result of any acquisition by
any employee  benefit plans (or related  trusts)  sponsored or maintained by the
Company or its  subsidiaries;  (ii) there is a change in the  composition of the
Board of Directors of the Company such that the  individuals  who, as of July 1,
1997,  constituted the Board of Directors (the "Incumbent  Board") cease for any
reason to constitute at least a majority of the Board;  provided,  however, that
any individual who becomes a member of the Board of Directors subsequent to July
1,  1997  whose   election,   or  nomination   for  election  by  the  Company's
shareholders, was approved by a vote of at least a majority of those individuals
who are  members  of the Board of  Directors  and who were also  members  of the
Incumbent  Board  (or  deemed  to be such  pursuant  to this  proviso)  shall be
considered as though such individual were a member of the Incumbent Board;  but,
provided  further,  that any such individual whose initial  assumption of office
occurs as a result of either an actual or threatened  election  contest or other
actual or  threatened



                                      -18-
<PAGE>

solicitation  of proxies or consents by or on behalf of a person  other than the
Board of  Directors  shall not be so  considered  as a member  of the  Incumbent
Board; or (iii) if at any time, (y) the Company shall consolidate with, or merge
with,  any other person and the Company shall not be the continuing or surviving
corporation,  (x) any person shall consolidate with, or merge with, the Company,
and  the  Company  shall  be the  continuing  or  surviving  corporation  and in
connection  therewith,  all or part of the outstanding shares of Common Stock of
the Company shall be changed into or exchanged for stock or other  securities of
any other person or cash or any other property, (y) the Company shall be a party
to a statutory share exchange with any other person after which the Company is a
subsidiary  of any other  person,  or (z) the  Company  shall sell or  otherwise
transfer  50% or more of the  assets or  earning  power of the  Company  and its
subsidiaries (taken as a whole) to any person or persons.

         New  Plan  Benefits.   Because   participants  are  selected  for  each
performance period and because amounts payable under the Section 162(m) Plan are
based on performance measures,  performance goals and award formulas established
for each performance  period, it cannot be determined at this time what amounts,
if any, will be received by or allocated to any person or group of persons under
the Section 162(m) Plan if the Section 162(m) Plan is approved,  or what amounts
would have been  received by or  allocated to any person or group of persons for
the last fiscal year if the plan had been in effect.

Vote Required

         In order for it to be adopted, the Section 162(m) Plan must be approved
by  the  holders  of a  majority  of the  shares  of  Common  Stock  present  or
represented by properly  executed and delivered  proxies at the Annual  Meeting.
Abstentions  and Broker Shares voted as to any matter at the Annual Meeting will
be included in  determining  the number of shares  present or represented at the
Annual  Meeting.  Broker  Shares  that are not voted on any matter at the Annual
meeting  will not be included  in  determining  the number of shares  present or
represented at the Annual Meeting.

         The Board of Directors  recommends that the shareholders  vote in favor
of Proposal Two.


                         INDEPENDENT PUBLIC ACCOUNTANTS

         The  independent  auditors of the Company are appointed by the Board of
Directors upon the recommendation of the Audit Committee. Ernst & Young LLP, the
Company's  independent  auditors  since 1971,  has been  appointed  for the next
fiscal year.  Representatives of Ernst & Young LLP will be present at the Annual
Meeting,  will be available to respond to  appropriate  questions and may make a
statement if they so desire.

                        PROPOSALS FOR 2000 ANNUAL MEETING

         Under the  regulations of the Securities and Exchange  Commission,  any
shareholder  desiring  to make a proposal  to be acted  upon at the 2000  Annual
Meeting of  Shareholders  must



                                      -19-
<PAGE>

cause such  proposal to be  delivered,  in proper form,  to the Secretary of the
Company,  whose address is 1501 North Hamilton Street, P.O. Box 25099, Richmond,
Virginia  23260,  no later than May 29,  2000,  in order for the  proposal to be
considered  for  inclusion  in  the  Company's  Proxy  Statement.   The  Company
anticipates holding the 2000 Annual Meeting on October 24, 2000.

         The Company's  Bylaws also  prescribe the procedure a shareholder  must
follow to nominate  Directors or to bring other  business  before  shareholders'
meetings.  For a  shareholder  to nominate a candidate  for Director or to bring
other business before a meeting, notice must be received by the Secretary of the
Company not less than 60 days and not more than 90 days prior to the date of the
meeting.  Based upon an anticipated date of October 24, 2000 for the 2000 Annual
Meeting of  Shareholders,  the Company  must  receive  such notice no later than
August 25, 2000 and no earlier  than July 26, 2000.  Notice of a nomination  for
Director must describe various matters regarding the nominee and the shareholder
giving the notice.  Notice of other  business  to be brought  before the meeting
must include a description of the proposed business,  the reasons therefor,  and
other  specified  matters.  Any  shareholder  may obtain a copy of the Company's
Bylaws, without charge, upon written request to the Secretary of the Company.

                                  OTHER MATTERS

         THE  COMPANY'S  ANNUAL  REPORT FOR THE FISCAL YEAR ENDED JUNE 30, 1999,
INCLUDING FINANCIAL STATEMENTS,  IS BEING MAILED TO SHAREHOLDERS WITH THIS PROXY
STATEMENT.  A COPY OF THE  COMPANY'S  ANNUAL  REPORT ON FORM 10-K FOR THE FISCAL
YEAR ENDED JUNE 30, 1999,  FILED WITH THE  SECURITIES  AND EXCHANGE  COMMISSION,
EXCLUDING  EXHIBITS,  CAN BE OBTAINED  WITHOUT  CHARGE BY WRITING TO KAREN M. L.
WHELAN, VICE PRESIDENT AND TREASURER, UNIVERSAL CORPORATION, 1501 NORTH HAMILTON
STREET,  P.O. BOX 25099,  RICHMOND,  VIRGINIA 23260 OR BY VISITING THE COMPANY'S
WEBSITE AT WWW.UNIVERSALCORP.COM.



                                      -20-
<PAGE>

                                                                       EXHIBIT A

                              UNIVERSAL CORPORATION
                     EXECUTIVE OFFICER ANNUAL INCENTIVE PLAN


1.       Purpose.

         The purposes of the Plan are to promote the success of the Company;  to
provide  designated  Executive Officers with an opportunity to receive incentive
compensation  dependent upon that success; to attract,  retain and motivate such
individuals;  and  to  provide  Awards  that  are  "qualified  performance-based
compensation" under Section 162(m) of the Code.

2.       Definitions.

         "Award" means an incentive award made pursuant to the Plan.

         "Award  Formula"  means one or more  objective  formulas  or  standards
established  by the Committee for purposes of  determining an Award based on the
level of  performance  with  respect  to one or more  Performance  Goals.  Award
Formulas  may vary  from  Performance  Period  to  Performance  Period  and from
Participant to Participant  and may be  established on a stand-alone  basis,  in
tandem or in the alternative.

         "Award  Schedule"  means the Award  Schedule  established  pursuant  to
Section 4.1.

         "Beneficiary"  means the person(s)  designated by the  Participant,  in
writing on a form provided by the Committee,  to receive payments under the Plan
in the event of his or her death while a Participant  or, in the absence of such
designation, the Participant's estate.

         "Board of Directors" means the Board of Directors of the Company.

         "Change of Control" means Change of Control as defined in the Company's
1997 Executive Stock Plan.

         "Code" means the Internal Revenue Code of 1986, as amended.

         "Committee" means the Executive  Compensation Committee of the Board of
Directors. The Committee shall be composed of not less than two directors,  each
of whom is  intended  to be an  "outside  director"  (within the meaning of Code
Section 162(m)).

         "Company" means Universal Corporation and its successors.

         "Covered  Employee" means a covered employee within the meaning of Code
Section 162(m)(3).



                                      A-1
<PAGE>

         "Determination  Period"  means,  with respect to a  Performance  Period
applicable to any Award under the Plan, the period commencing with the first day
of such  Performance  Period and  ending on the  earlier to occur of (i) 90 days
after the  commencement of the  Performance  Period and (ii) the date upon which
twenty-five percent (25%) of the Performance Period shall have elapsed.

         "Disability"  means disability as defined under the Company's long term
disability  plan or, if no such plan is in force at the time,  as  determined by
the Committee.

         "Economic Profit" means consolidated earnings before interest and taxes
after certain  adjustments  minus a capital charge equal to the weighted average
cost of capital times average funds employed.

         "Executive  Officer" means a Person who is an executive  officer of the
Company for purposes of the Securities Exchange Act of 1934, as amended.

         "Participant"  means an Executive Officer selected from time to time by
the Committee to participate in the Plan.

         "Performance  Goal" means the level of  performance  established by the
Committee  as the  Performance  Goal  with  respect  to a  Performance  Measure.
Performance  Goals may vary from  Performance  Period to Performance  Period and
from  Participant to Participant and may be established on a stand-alone  basis,
in tandem or in the alternative.

         "Performance  Measure"  means one or more of the following  selected by
the  Committee  to  measure  Company  and/or  business  unit  performance  for a
Performance  Period:  net  income;  basic or diluted  earnings  per  share;  net
revenues;  gross profit;  income before income taxes; economic profit; return on
assets;  return on funds  employed and return on equity;  each as  determined in
accordance with generally accepted accounting principles,  where applicable,  as
consistently applied by the Company and, if so determined by the Committee prior
to the expiration of the Determination Period, adjusted, to the extent permitted
under Section  162(m) of the Code, to omit the effects of  extraordinary  items,
the gain or loss on the disposal of a business segment,  unusual or infrequently
occurring  events  and  transactions  and  cumulative   effects  of  changes  in
accounting principles.  Performance Measures may vary from Performance Period to
Performance Period and from Participant to Participant and may be established on
a stand-alone basis, in tandem or in the alternative.

         "Performance  Period"  means  one  or  more  periods  of  time,  as the
Committee may designate,  over which the  attainment of one or more  Performance
Goals will be measured for the purpose of determining a  Participant's  right to
payment in respect of an Award.

         "Plan"  means  the  Universal   Corporation  Executive  Officer  Annual
Incentive Plan.

         "Plan Year" means the Company's fiscal year.



                                      A-2
<PAGE>

         "Retirement" means retirement at the Company's normal retirement age or
early retirement with the prior written approval of the Company.

3.       Participation.

         3.1    Participants  shall be selected by the Committee  from among the
Executive Officers. The selection of an Executive Officer as a Participant for a
Performance  Period  shall not  entitle  such  individual  to be  selected  as a
Participant with respect to any other Performance Period.

4.       Awards.

         4.1    Award Schedules.  With respect to each  Performance  Period with
respect to which an Award may be earned by a Participant  under the Plan,  prior
to the expiration of the  Determination  Period the Committee shall establish in
writing for such Performance Period an Award Schedule for each Participant.  The
Award Schedule shall set forth the applicable  Performance  Period,  Performance
Measure(s), Performance Goal(s), and Award Formula(s) and such other information
as the Committee may determine.  Once  established  for a Plan Year,  such items
shall not be amended or  otherwise  modified  to the extent  such  amendment  or
modification would cause the compensation  payable pursuant to the Award to fail
to  constitute  qualified  performance  based  compensation  under Code  Section
162(m).  Award Schedules may vary from Performance  Period to Performance Period
and from Participant to Participant.

         4.2    Determination  of Awards.  A  Participant  shall be  eligible to
receive  payment in respect of an Award only to the extent that the  Performance
Goal(s) for such Award are  achieved  and the Award  Formula as applied  against
such  Performance   Goal(s)   determines  that  all  of  some  portion  of  such
Participant's  Award has been  earned  for the  Performance  Period.  As soon as
practicable after the close of each Performance Period, the Committee shall meet
to review and certify in writing  whether,  and to what extent,  the Performance
Goals for the Performance Period have been achieved and, if so, to calculate and
certify in writing that amount of the Award earned by each  Participant for such
Performance  Period based upon such Participant's  Award Formula.  The Committee
shall  then  determine  the  actual  amount  of the  Award  to be  paid  to each
Participant and, in so doing, may use negative  discretion to decrease,  but not
increase,  the amount of the Award otherwise  payable to the  Participant  based
upon such  performance.  Anything in this Plan to the contrary  notwithstanding,
the maximum Award payable to any Participant  with respect to each Plan Year (or
portion thereof) contained within a Performance Period shall be $2,000,000.

         4.3    Payment  of  Awards.  Awards  shall  be paid in a lump  sum cash
payment as soon as practicable  after the amount thereof has been determined and
certified in  accordance  with Section 4.2. The Committee  may,  subject to such
terms  and  conditions  and  within  such  limits  as it may  from  time to time
establish,  permit one or more  Participants to defer the receipt of amounts due
under the Plan in a manner  consistent  with the  requirements  of Code  Section
162(m) so that any increase in the amount of an Award that is deferred  shall be
based  either  on  a  reasonable  rate  of  interest  or  the  performance  of a
predetermined    investment    in   accordance    with    Treasury    Regulation
1.162-27(e)(2)(iii)(B).  If any Award which is earned pursuant to this



                                      A-3
<PAGE>

Section 4 is paid  prior to the time  determined  when the  Award was  initially
granted,  the amount of such Award shall be reduced by an  appropriate  discount
factor determined by the Committee.

         4.4    Change of Control. All Performance Goals and other conditions to
payment of Awards  shall be deemed to be achieved or fulfilled as of the time of
a Change of  Control.  In the event of a Change of Control,  the  Company  shall
promptly  pay  each  Participant  100%  of  the  Participant's   Award  for  the
Performance Period in which the Change of Control occurs. In addition, if at the
time of a Change of  Control  there has been no  determination  or payment of an
Award  for the  preceding  Performance  Period,  the  Company  shall pay to each
individual who was a Participant with respect to such prior  Performance  Period
the full amount to which he or she would have been paid  assuming  certification
by the Committee of the performance for such Performance Period and no reduction
in Award  payments for factors other than  performance  factors.  Payments under
this Section 4.4 shall be made not later than ten (10) days following the Change
of Control.

5.       Termination of Employment.

         5.1    Termination  of  Employment.  Prior  to  the  last  day  of  the
Performance  Period.  Except as  otherwise  determined  by the  Committee  or as
otherwise  provided  in Section 4.4 or Section  5.2, no Award with  respect to a
Performance  Period will be payable to any Participant who is not an employee of
the Company on the last day of such Performance Period.

         5.2    Death, Disability or Retirement. In the event that a Participant
dies  or his or  her  employment  is  terminated  by  reason  of  Disability  or
Retirement  after an Award has been granted to the Participant but before it has
been determined to be earned pursuant to Section 4.2, there shall be paid to the
Participant  (or, in the event of death,  to the  Participant's  Beneficiary  or
estate)  a  prorated  amount  equal to the  Award  payment  that  the  Committee
determines  would have been paid to the Participant  pursuant to Section 4.3 had
his or her  employment  continued,  multiplied  by a fraction,  the numerator of
which is the  number of  completed  calendar  months of  employment  during  the
Performance Period and the denominator of which is twelve.

6.       Administration.

         6.1    In  General.   The  Committee   shall  have  full  and  complete
authority,  in its sole and  absolute  discretion,  (i) to  exercise  all of the
powers granted to it under the Plan,  (ii) to construe,  interpret and implement
the Plan and any related document,  (iii) to prescribe,  amend and rescind rules
relating to the Plan, (iv) to make all determinations  necessary or advisable in
administering  the Plan, and (v) to correct any defect,  supply any omission and
reconcile any inconsistency in the Plan.

         6.2    Determinations.  The actions and determinations of the Committee
or others to whom authority is delegated under the Plan on all matters  relating
to the Plan and any Awards shall be final and  conclusive.  Such  determinations
need not be uniform and may be made  selectively  among persons who receive,  or
are eligible to receive,  Awards under the Plan, whether or not such persons are
similarly situated.



                                      A-4
<PAGE>

         6.3    Appointment   of  Experts.   The   Committee  may  appoint  such
accountants,  counsel,  and other experts as it deems  necessary or desirable in
connection with the administration of the Plan.

         6.4    Delegation.  The  Committee may delegate to others the authority
to execute and deliver such  instruments and documents,  to do all such acts and
things,  and to take  all  such  other  steps  deemed  necessary,  advisable  or
convenient for the effective  administration  of the Plan in accordance with its
terms and purposes,  except that the Committee  shall not delegate any authority
with respect to decisions  regarding Plan  eligibility or the amount,  timing or
other material terms of Awards.

         6.5    Books  and  Records.  The  Committee  and  others  to  whom  the
Committee has delegated such duties shall keep a record of all their proceedings
and actions and shall maintain all such books of account, records and other data
as shall be necessary for the proper administration of the Plan.

         6.6    Payment  of  Expenses.  The  Company  shall  pay all  reasonable
expenses of administering the Plan,  including,  but not limited to, the payment
of professional and expert fees.

7.       Miscellaneous.

         7.1    Nonassignability.  No Award shall be assignable or  transferable
(including  pursuant to a pledge or security  interest) other than by will or by
the laws of descent and distribution.

         7.2    Withholding  Taxes.  Whenever  payments under the Plan are to be
made or deferred, the Company will withhold therefrom, or from any other amounts
payable to or in respect of the Participant, an amount sufficient to satisfy any
applicable governmental withholding tax requirements related thereto.

         7.3    Amendment or Termination of the Plan. The Plan may be amended or
terminated by the  Committee in any respect  except that (i) no amendment may be
made after the date on which an Executive  Officer is selected as a  Participant
for a  Performance  Period  that  would  adversely  affect  the  rights  of such
Participant with respect to such  Performance  Period without the consent of the
affected  Participant  and (ii) no  amendment  shall be  effective  without  the
approval  of the  shareholders  of the Company to  increase  the  maximum  Award
payable  under the Plan or if, in the  opinion of counsel to the  Company,  such
approval is necessary  to satisfy the  applicable  requirements  of Code Section
162(m).

         7.4    Other Payments or Awards.  Nothing contained in the Plan will be
deemed in any way to limit or  restrict  the  Company  from  making any award or
payment  to any  person  under any other  plan,  arrangement  or  understanding,
whether now existing or hereafter in effect.



                                      A-5
<PAGE>

         7.5    Payments to Other Persons.  If payments are legally  required to
be made to any person other than the person to whom any amount is payable  under
the Plan,  such  payments will be made  accordingly.  Any such payment will be a
complete discharge of the liability of the Company under the Plan.

         7.6    Unfunded Plan.  Nothing in this Plan will require the Company to
purchase   assets  or  place  assets  in  a  trust  or  other  entity  to  which
contributions  are made or otherwise to segregate  any assets for the purpose of
satisfying  any  obligations  under the Plan.  Participants  will have no rights
under the Plan other than as unsecured general creditors of the Company.

         7.7    Limits of  Liability.  Neither the Company nor any other  person
participating  in any  determination  of any question  under the Plan, or in the
interpretation,  administration  or  application  of the  Plan,  will  have  any
liability to any party for any action taken or not taken in good faith under the
Plan.

         7.8    No Right of  Employment.  Nothing in this Plan will be construed
as creating any contract of employment or conferring  upon any  Participant  any
right to continue in the employ or other  service of the Company or limit in any
way the right of the  Company  to change  such  person's  compensation  or other
benefits or to terminate the  employment or other service of such person with or
without cause.

         7.9    Section Headings.  The section headings contained herein are for
convenience only, and in the event of any conflict, the text of the Plan, rather
than the section headings, will control.

         7.10   Invalidity.  If any term or provision contained herein is to any
extent  invalid or  unenforceable,  such term, or provision  will be reformed so
that it is valid,  and such invalidity or  unenforceability  will not affect any
other provision or part hereof.

         7.11   Applicable  Law.  The Plan will be  governed  by the laws of the
Commonwealth  of Virginia,  as determined  without regard to the conflict of law
principles thereof.

         7.12   Effective  Date/Term.  The Plan shall be effective only upon the
approval  by the  shareholders  of the Company in a manner  consistent  with the
shareholder approval requirements of Code Section 162(m), and shall be effective
for the Plan  Year in  which  such  approval  occurs  and each of the next  four
succeeding  Plan Years unless  sooner  terminated by the Committee in accordance
with Section 7.3. For the fifth  succeeding  Plan Year, the Plan shall remain in
effect  in  accordance  with its  terms  unless  amended  or  terminated  by the
Committee, and the Committee shall make the determinations required by Section 4
for such Plan  Year,  but the Plan shall be  submitted  for  re-approval  by the
shareholders  of the Company at the annual meeting of  shareholders  held during
such  fifth Plan Year,  and  payment of all Awards  under the Plan for such Plan
Year and any future Plan Years shall he contingent upon such approval.



                                      A-6
<PAGE>




                              UNIVERSAL CORPORATION

                         ANNUAL MEETING OF SHAREHOLDERS

                            TUESDAY, OCTOBER 26, 1999

                                    2:00 P.M.

                           1501 NORTH HAMILTON STREET

                               RICHMOND, VA 23230




- --------------------------------------------------------------------------------




UNIVERSAL CORPORATION                                                      Proxy
- --------------------------------------------------------------------------------
THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS.


The undersigned  hereby appoints Henry H. Harrell,  Allen B. King and William L.
Taylor,  and each or any of them,  proxies  for the  undersigned,  with power of
substitution,  to vote all the shares of Common Stock of  Universal  Corporation
held of record by the undersigned on September 7, 1999, at the Annual Meeting of
Shareholders  to be  held  at  2:00  p.m.  on  October  26,  1999,  and  at  any
adjournments thereof, upon the matters listed on the reverse side, as more fully
set forth in the Proxy Statement, and for the transaction of such other business
as may properly come before the Meeting.


THIS PROXY, WHEN PROPERLY EXECUTED,  WILL BE VOTED IN THE MANNER DIRECTED ON THE
REVERSE SIDE BY THE UNDERSIGNED SHAREHOLDER. IF NO DIRECTION IS MADE, THIS PROXY
WILL BE VOTED FOR ALL NOMINEES AND FOR PROPOSAL 2.


PLEASE  VOTE,  DATE AND SIGN ON REVERSE  AND  RETURN  PROMPTLY  IN THE  ENCLOSED
ENVELOPE.











            (CONTINUED, AND TO BE DATED AND SIGNED ON REVERSE SIDE)

<PAGE>












                               Please detach here


                              UNIVERSAL CORPORATION
                                  COMMON STOCK
<TABLE>
<CAPTION>
<S>                                                                            <C>
1. Election of Directors:  01 William W. Berry        04 Richard G. Holder     [ ] Vote FOR        [ ]  Vote WITHHELD
                           02 Ronald E. Carrier       05 Hubert R. Stallard        all nominees         from all nominees
                           03 Lawrence S. Eagleburger



                                                                                ____________________________________________
(INSTRUCTIONS: TO WITHHOLD AUTHORITY TO VOTE FOR ANY INDICATED NOMINEE,        |                                            |
WRITE THE NUMBER(S) OF THE NOMINEE(S) IN THE BOX PROVIDED TO THE RIGHT.)       |____________________________________________|


2. Proposal to approve the Universal Corporation Executive Officer Annual
   Incentive Plan.                                                             [ ]For         [ ] Against        [ ] Abstain


Address Change? Mark Box [ ]
Indicate changes below:


                                                                                    Date ________________________________

                                                                                ____________________________________________
                                                                               |                                            |
                                                                               |                                            |
                                                                               |____________________________________________|

                                                                               Signature(s) in Box
                                                                               Please sign exactly as your name(s)  appear(s)
                                                                               on this Proxy.  Attorneys-in-fact,  executors,
                                                                               trustees, guardians,  corporate officers, etc.
                                                                               should give full title.
</TABLE>


<PAGE>




                              UNIVERSAL CORPORATION

                         ANNUAL MEETING OF SHAREHOLDERS

                            TUESDAY, OCTOBER 26, 1999

                                    2:00 P.M.

                           1501 NORTH HAMILTON STREET

                               RICHMOND, VA 23230



- --------------------------------------------------------------------------------



UNIVERSAL CORPORATION                                         Voting Instruction
- --------------------------------------------------------------------------------
TO TRUSTEE, LANDAMERICA FINANCIAL GROUP, INC. SAVINGS AND STOCK OWNERSHIP PLAN.


THIS VOTING  INSTRUCTION  IS  SOLICITED  ON BEHALF OF THE BOARD OF  DIRECTORS OF
UNIVERSAL CORPORATION.


Pursuant to Section 10.5 of the LandAmerica  Financial  Group,  Inc. Savings and
Stock Ownership Plan, you are directed to vote, in person or by proxy, the whole
shares of Common  Stock of  Universal  Corporation  credited to the  undersigned
Participant's Account as of June 30, 1999, at the Annual Meeting of Shareholders
of Universal  Corporation,  to be held at 2:00 p.m. on October 26, 1999,  and at
any adjournments  thereof,  upon the matters listed on the reverse side, as more
fully set forth in the Proxy  Statement,  and for the  transaction of such other
business as may properly come before the Meeting.


THIS VOTING  INSTRUCTION  WHEN  PROPERLY  EXECUTED,  WILL BE VOTED IN THE MANNER
DIRECTED ON THE REVERSE SIDE BY THE UNDERSIGNED PARTICIPANT.  IF NO DIRECTION IS
MADE, OR IF A VOTING  INSTRUCTION  IS NOT PROPERLY  EXECUTED AND RECEIVED BY THE
TRUSTEE,  THE SHARES OF  UNIVERSAL  CORPORATION  COMMON  STOCK  CREDITED TO YOUR
PARTICIPANT'S  ACCOUNT SHALL BE VOTED IN THE SAME  PROPORTION AS THOSE SHARES OF
UNIVERSAL  CORPORATION  COMMON STOCK FOR WHICH THE TRUSTEE HAS  RECEIVED  PROPER
VOTING INSTRUCTIONS WITH RESPECT TO PROPOSALS 1 AND 2.


PLEASE  VOTE,  DATE AND SIGN ON REVERSE  AND  RETURN  PROMPTLY  IN THE  ENCLOSED
ENVELOPE.






            (CONTINUED, AND TO BE DATED AND SIGNED ON REVERSE SIDE)

<PAGE>













                               Please detach here


       LANDAMERICA FINANCIAL GROUP, INC. SAVINGS AND STOCK OWNERSHIP PLAN

<TABLE>
<CAPTION>
<S>                                                                            <C>
1. Election of Directors:  01 William W. Berry        04 Richard G. Holder     [ ] Vote FOR        [ ]  Vote WITHHELD
                           02 Ronald E. Carrier       05 Hubert R. Stallard        all nominees         from all nominees
                           03 Lawrence S. Eagleburger



                                                                                ____________________________________________
(INSTRUCTIONS: TO WITHHOLD AUTHORITY TO VOTE FOR ANY INDICATED NOMINEE,        |                                            |
WRITE THE NUMBER(S) OF THE NOMINEE(S) IN THE BOX PROVIDED TO THE RIGHT.)       |____________________________________________|


2. Proposal to approve the Universal Corporation Executive Officer Annual
   Incentive Plan.                                                             [ ]For         [ ] Against        [ ] Abstain


Address Change? Mark Box [ ]
Indicate changes below:


                                                                                    Date ________________________________

                                                                                ____________________________________________
                                                                               |                                            |
                                                                               |                                            |
                                                                               |____________________________________________|

                                                                               Signature(s) in Box
                                                                               Please sign exactly as your name(s)  appear(s)
                                                                               on this Proxy.  Attorneys-in-fact,  executors,
                                                                               trustees, guardians,  corporate officers, etc.
                                                                               should give full title.
</TABLE>




<PAGE>



                              UNIVERSAL CORPORATION

                         ANNUAL MEETING OF SHAREHOLDERS

                            TUESDAY, OCTOBER 26, 1999

                                    2:00 P.M.

                           1501 NORTH HAMILTON STREET

                               RICHMOND, VA 23230



- --------------------------------------------------------------------------------



UNIVERSAL CORPORATION                                        Voting Instruction
- --------------------------------------------------------------------------------
TO TRUSTEE,  EMPLOYEES'  STOCK PURCHASE PLAN OF UNIVERSAL LEAF TOBACCO  COMPANY,
INCORPORATED AND DESIGNATED AFFILIATED COMPANIES.


THIS VOTING  INSTRUCTION  IS  SOLICITED  ON BEHALF OF THE BOARD OF  DIRECTORS OF
UNIVERSAL CORPORATION.


Pursuant to Section  13.01 of the  Employees'  Stock  Purchase Plan of Universal
Leaf Tobacco Company,  Incorporated and Designated Affiliated Companies, you are
directed to vote,  in person or by proxy,  the whole  shares of Common  Stock of
Universal  Corporation credited to the undersigned  Participant's  Account as of
July 31, 1999, at the Annual Meeting of Shareholders  of Universal  Corporation,
to be held at 2:00 p.m. on October 26, 1999,  and at any  adjournments  thereof,
upon the  matters  listed on the  reverse  side,  as more fully set forth in the
Proxy Statement,  and for the transaction of such other business as may properly
come before the Meeting.


THIS VOTING  INSTRUCTION,  WHEN PROPERLY  EXECUTED,  WILL BE VOTED IN THE MANNER
DIRECTED ON THE REVERSE SIDE BY THE UNDERSIGNED PARTICIPANT.  IF NO DIRECTION IS
MADE, OR IF A VOTING  INSTRUCTION  IS NOT PROPERLY  EXECUTED AND RECEIVED BY THE
TRUSTEE,  THE SHARES OF  UNIVERSAL  CORPORATION  COMMON  STOCK  CREDITED TO YOUR
PARTICIPANT'S  ACCOUNT SHALL BE VOTED IN THE SAME  PROPORTION AS THOSE SHARES OF
UNIVERSAL  CORPORATION  COMMON STOCK FOR WHICH THE TRUSTEE HAS  RECEIVED  PROPER
VOTING INSTRUCTIONS WITH RESPECT TO PROPOSALS 1 AND 2.


PLEASE  VOTE,  DATE AND SIGN ON REVERSE  AND  RETURN  PROMPTLY  IN THE  ENCLOSED
ENVELOPE.





            (CONTINUED, AND TO BE DATED AND SIGNED ON REVERSE SIDE)

<PAGE>















                               Please detach here


       EMPLOYEES' STOCK PURCHASE PLAN OF UNIVERSAL LEAF TOBACCO COMPANY,
               INCORPORATED AND DESIGNATED AFFILIATED COMPANIES

<TABLE>
<CAPTION>
<S>                                                                            <C>
1. Election of Directors:  01 William W. Berry        04 Richard G. Holder     [ ] Vote FOR        [ ]  Vote WITHHELD
                           02 Ronald E. Carrier       05 Hubert R. Stallard        all nominees         from all nominees
                           03 Lawrence S. Eagleburger



                                                                                ____________________________________________
(INSTRUCTIONS: TO WITHHOLD AUTHORITY TO VOTE FOR ANY INDICATED NOMINEE,        |                                            |
WRITE THE NUMBER(S) OF THE NOMINEE(S) IN THE BOX PROVIDED TO THE RIGHT.)       |____________________________________________|


2. Proposal to approve the Universal Corporation Executive Officer Annual
   Incentive Plan.                                                             [ ]For         [ ] Against        [ ] Abstain


Address Change? Mark Box [ ]
Indicate changes below:


                                                                                    Date ________________________________

                                                                                ____________________________________________
                                                                               |                                            |
                                                                               |                                            |
                                                                               |____________________________________________|

                                                                               Signature(s) in Box
                                                                               Please sign exactly as your name(s)  appear(s)
                                                                               on this Proxy.  Attorneys-in-fact,  executors,
                                                                               trustees, guardians,  corporate officers, etc.
                                                                               should give full title.
</TABLE>




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