BOWLIN OUTDOOR ADVERTISING & TRAVEL CENTERS INC
SC 13G/A, 2000-02-07
MISC GENERAL MERCHANDISE STORES
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                                 UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549


                                 SCHEDULE 13G/A

                   UNDER THE SECURITIES EXCHANGE ACT OF 1934
                               (AMENDMENT NO. 3)*


            BOWLIN OUTDOOR ADVERTISING & TRAVEL CENTERS INCORPORATED
- --------------------------------------------------------------------------------
                                (Name of Issuer)


                         Common Stock, $.001 par value
- --------------------------------------------------------------------------------
                         (Title of Class of Securities)


                                  102595 10 5
- --------------------------------------------------------------------------------
                                 (CUSIP Number)

                                December 31, 1999
- --------------------------------------------------------------------------------
            (Date of Event Which Requires Filing of this Statement)

Check the  appropriate box to designate the rule pursuant to which this Schedule
is filed:

     [ ]  Rule 13d-1(b)
     [ ]  Rule 13d-1(c)
     [X]  Rule 13d-1(d)

*The  remainder of this cover page shall be filled out for a reporting  person's
initial filing on this form with respect to the subject class of securities, and
for any  subsequent  amendment  containing  information  which  would  alter the
disclosures provided in a prior cover page.

The information required in the remainder of this cover page shall not be deemed
to be "filed" for the purpose of Section 18 of the  Securities  Exchange  Act of
1934 ("Act") or otherwise  subject to the liabilities of that section of the Act
but  shall be  subject  to all other  provisions  of the Act  (however,  see the
Notes).

<PAGE>

                                  SCHEDULE 13G

CUSIP NO. 102595 10 5
- --------------------------------------------------------------------------------

1.  Names of Reporting Persons.
    I.R.S. Identification Nos. of above persons (entities only).

    MICHAEL L. BOWLIN
- --------------------------------------------------------------------------------
2.  Check the Appropriate Box if a Member of a Group (See Instructions)  (a) [ ]
                                                                         (b) [ ]
    N/A
- --------------------------------------------------------------------------------
3.  SEC Use Only

- --------------------------------------------------------------------------------
4.  Citizenship or Place of Organization

    UNITED STATES
- --------------------------------------------------------------------------------
              5.  Sole Voting Power
                  747,930
Number of     ------------------------------------------------------------------
Shares        6.  Shared Voting Power
Beneficially      0
Owned by      ------------------------------------------------------------------
Each          7.  Sole Dispositive Power
Reporting         747,930
Person        ------------------------------------------------------------------
With:         8.  Shared Dispositive Power
                  0
- --------------------------------------------------------------------------------
9.  Aggregate Amount Beneficially Owned by Each Reporting Person

    1,687,613
- --------------------------------------------------------------------------------
10. Check if the Aggregate Amount in Row (9) Excludes Certain Shares
    (See Instructions)
    [ ]  N/A
- --------------------------------------------------------------------------------
11. Percent of Class Represented by Amount in Row (9)

    38.5% based upon 4,384,848 shares outstanding at 12/31/99.
- --------------------------------------------------------------------------------
12. Type of Reporting Person (See Instructions)
    IN
- --------------------------------------------------------------------------------

                                Page 2 of 6 Pages

<PAGE>

ITEM 1(A)  NAME OF ISSUER:

           BOWLIN Outdoor Advertising & Travel Centers Incorporated

ITEM 1(B)  ADDRESS OF ISSUER'S PRINCIPAL EXECUTIVE OFFICES:

           150 Louisiana NE
           Albuquerque, New Mexico 87108

ITEM 2(A)  NAME OF PERSON FILING:

           Michael L. Bowlin

ITEM 2(B)  ADDRESS OF PRINCIPAL BUSINESS OFFICE OR, IF NONE, RESIDENCE:

           150 Louisiana NE
           Albuquerque, New Mexico 87108

ITEM 2(C)  CITIZENSHIP:

           United States

ITEM 2(D)  TITLE OF CLASS OF SECURITIES:

           Common Stock, $.001 par value

ITEM 2(E)  CUSIP NUMBER:

           102595 10 5

ITEM 3.    IF THIS STATEMENT IS FILED PURSUANT TO SECTIONS 240.13d-1(b) OR
           240.13d-2(b) OR (c), CHECK WHETHER THE PERSON FILING IS A:

           (a) [ ] Broker or dealer registered under Section 15 of the Act
                   (15 U.S.C. 78o);

           (b) [ ] Bank as defined in Section 3(a)(6) of the Act
                   (15 U.S.C. 78c);

           (c) [ ] Insurance company as defined in Section 3(a)(19) of the Act
                   (15 U.S.C. 78c);

           (d) [ ] Investment company registered under Section 8 of the
                   Investment Company Act of 1940 (15 U.S.C. 80a-8);

           (e) [ ] An investment adviser in accordance with Section
                   240.13d-1(b)(1)(ii)(E);

                                Page 3 of 6 Pages
<PAGE>

           (f) [ ]  An employee benefit plan or endowment fund in accordance
                    with Section 240.13d-1(b)(1)(ii)(F);

           (g) [ ]  A parent holding company or control person in accordance
                    with Section 240.13d-1(b)(1)(ii)(G);

           (h) [ ]  A savings association as defined in Section 3(b) of the
                    Federal Deposit Insurance Act (12 U.S.C. 1813);

           (i) [ ]  A church plan that is excluded from the definition of an
                    investment company under Section 3(c)(14) of the Investment
                    Company Act of 1940 (15 U.S.C. 80a-3);

           (j) [ ]  Group, in accordance with Section 240.13d-1(b)(1)(ii)(J).

           Not applicable.

ITEM 4.    OWNERSHIP.

           (A) AMOUNT BENEFICIALLY OWNED:

               Michael L. Bowlin is the beneficial  owner of 1,687,613 shares of
               Common Stock of the Company,  which includes  425,687 shares held
               by Mr. Bowlin's wife,  Monica A. Bowlin,  and 171,332 shares held
               by each of his three daughters.  Mr. Bowlin disclaims  beneficial
               ownership of 513,996  shares held  by each of his three daughters
               and the 425,687 shares held by his wife.

           (B) PERCENT OF CLASS:

               38.5%

          (C)  NUMBER OF SHARES AS TO WHICH THE PERSON HAS:

               (i)   Sole power to vote or to direct the vote:

                     747,930

               (ii)  Shared power to vote or to direct the vote:

                     0

               (iii) Sole power to dispose or to direct the disposition of:

                     747,930

               (iv)  Shared power to dispose or to direct the disposition of:

                     0


                                Page 4 of 6 Pages

<PAGE>
ITEM 5.   OWNERSHIP OF FIVE PERCENT OR LESS OF A CLASS

          If this  statement  is being  filed to report the fact that as of the
          date hereof the reporting  person has ceased to be the  beneficial
          owner of more than five percent of the class of securities,  check the
          following [ ].

          Not applicable.

ITEM 6.   OWNERSHIP OF MORE THAN FIVE PERCENT ON BEHALF OF ANOTHER PERSON.

          Not applicable.

ITEM 7.   IDENTIFICATION AND CLASSIFICATION OF THE SUBSIDIARY WHICH ACQUIRED THE
          SECURITY BEING REPORTED ON BY THE PARENT HOLDING COMPANY

          Not applicable.

ITEM 8.   IDENTIFICATION AND CLASSIFICATION OF MEMBERS OF THE GROUP

          Not applicable.

ITEM 9.   NOTICE OF DISSOLUTION OF GROUP

          Not applicable.

ITEM 10.  CERTIFICATION

          Not applicable.


                               Page 5 of 6 Pages
<PAGE>

                                    SIGNATURE


     After  reasonable  inquiry and to the best of my  knowledge  and belief,  I
certify that the information  set forth in this statement is true,  complete and
correct.


                                              February 4, 2000
                                              ----------------------------------
                                              Date

                                              /s/ Michael L. Bowlin
                                              ----------------------------------
                                              Signature

                                              President, CEO & Chairman
                                              ----------------------------------
                                              Name/Title


                                Page 6 of 6 Pages


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