ABACUS DIRECT CORP
SC 13G, 1997-02-13
DIRECT MAIL ADVERTISING SERVICES
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<PAGE>   1
                      SECURITIES AND EXCHANGE COMMISSION
                            WASHINGTON, D.C. 20549
                                      
                              -----------------
                                      
                                 SCHEDULE 13G
                                (Rule 13d-102)


           INFORMATION STATEMENT PURSUANT TO RULES 13d-1 and 13d-2
                  UNDER THE SECURITIES EXCHANGE ACT OF 1934
                         (AMENDMENT NO.         )(1)
                                       ---------

                          Abacus Direct Corporation
- --------------------------------------------------------------------------------
                               (Name of Issuer)


                        Common Stock, $.001 par value
- --------------------------------------------------------------------------------
                        (Title of Class of Securities)


                                 002553 10 5
                 --------------------------------------------
                                (CUSIP Number)


                              -----------------




                              Page 1 of 5 pages
<PAGE>   2
CUSIP No.  00 2553 10 5                   13G                  Page 2 of 5 Pages



- --------------------------------------------------------------------------------
 1    NAME OF REPORTING PERSON
      S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON

      M. Anthony White
- --------------------------------------------------------------------------------
 2    CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*       
                                                             (a) [ ]
                                                             (b) [ ]

- --------------------------------------------------------------------------------
 3    SEC USE ONLY



- --------------------------------------------------------------------------------
 4    CITIZENSHIP OR PLACE OF ORGANIZATION

      Ireland
- --------------------------------------------------------------------------------
                               5     SOLE VOTING POWER

          NUMBER OF            
                                     873,000
           SHARES              -------------------------------------------------
                               6     SHARED VOTING POWER
        BENEFICIALLY           
                               
          OWNED BY                   -0-
                               ------------------------------------------------
            EACH               7     SOLE DISPOSITIVE POWER
                    
          REPORTING 
                                     873,000
           PERSON              ------------------------------------------------
                               8     SHARED DISPOSITIVE POWER                  
            WITH    
                                     
                                     -0-
- ------------------------------------------------------------------------------- 
 9    AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON


      873,000  
- --------------------------------------------------------------------------------
10    CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*

                                                                         [ ]

- --------------------------------------------------------------------------------
11    PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9


      9.1%
- --------------------------------------------------------------------------------
12    TYPE OF REPORTING PERSON*


      IN
- --------------------------------------------------------------------------------



                    *SEE INSTRUCTIONS BEFORE FILLING OUT!


                              Page 2 of 5 pages

<PAGE>   3
ITEM 1(a).       NAME OF ISSUER:

                 Abacus Direct Corporation (the "Company").

ITEM 1(b).       ADDRESS OF ISSUER'S PRINCIPAL EXECUTIVE OFFICES:

                 8774 Yates Drive, Westminster, Colorado 80030.

ITEM 2(a).       NAME OF PERSON FILING:

                 M. Anthony White.

ITEM 2(b).       ADDRESS OF PRINCIPAL BUSINESS OFFICE OR, IF NONE, RESIDENCE:

                 590 Fifth Avenue, New York, N.Y. 10036.

ITEM 2(c).       CITIZENSHIP:

                 M. Anthony White is a citizen of Ireland.

ITEM 2(d).       TITLE OF CLASS OF SECURITIES:

                 Common Stock, $.001 par value (the "Common Stock").

ITEM 2(e).       CUSIP NUMBER:

                 002553 10 5.

ITEM 3.          IF THIS STATEMENT IS FILED PURSUANT TO RULES 13D-1(B), OR
                 13D-2(B), CHECK WHETHER THE PERSON FILING IS A:

                 Not applicable.

ITEM 4.          OWNERSHIP.

                 (a)      Amount beneficially owned:
                          873,000 (includes Common Stock (the "Option Stock")
                          issuable upon the exercise of presently exercisable
                          options (the "Options") to purchase 108,000 shares of
                          Common Stock).

                 (b)      Percent of class:
                          9.1% (based upon 9,501,072 outstanding shares of
                          Common Stock as reflected in the Company's quarterly
                          report on Form 10-Q filed with the Securities and
                          Exchange Commission by the Company for the quarterly
                          period ended September 30, 1996 and the Option 
                          Stock which would be outstanding upon exercise
                          of the Options).

                 (c)      Number of shares as to which such person has:

                          (i)     Sole power to vote or to direct the vote:
                                  873,000 (includes the Option Stock).





                               Page 3 of 5 Pages
<PAGE>   4
                          (ii)    Shared power to vote or direct the vote: 0.

                          (iii)   Sole power to dispose or to direct the
                                  disposition of: 873,000 (includes
                                  the Option Stock).

                          (iv)    Shared power to dispose or to direct the     
                                  disposition of:  0.

ITEM 5.          OWNERSHIP OF FIVE PERCENT OR LESS OF A CLASS.

                 Not applicable.

ITEM 6.          OWNERSHIP OF MORE THAN FIVE PERCENT ON BEHALF OF ANOTHER
                 PERSON.

                 The Option Stock is subject to repurchase by the Company in
                 the event the reporting person's employment with the Company
                 ceases. Such repurchase right terminates in 20% increments on
                 May 3, 1997, May 3, 1998, May 3, 1999, May 3, 2000 and May 3,
                 2001, respectively.

ITEM 7.          IDENTIFICATION AND CLASSIFICATION OF THE SUBSIDIARY WHICH
                 ACQUIRED THE SECURITY BEING REPORTED ON BY THE PARENT HOLDING
                 COMPANY.

                 Not applicable.

ITEM 8.          IDENTIFICATION AND CLASSIFICATION OF MEMBERS OF THE GROUP.

                 Not applicable.

ITEM 9.          NOTICE OF DISSOLUTION OF GROUP.

                 Not applicable.

ITEM 10.         CERTIFICATION.

                 Not applicable.





                               Page 4 of 5 Pages
<PAGE>   5

                                  SIGNATURE

         After reasonable inquiry and to the best of my knowledge and belief, I
certify that the information set forth in this statement is true, complete and
correct.




                                           February 3, 1997




                                           /s/ M. Anthony White
                                           --------------------
                                           M. Anthony White





                               Page 5 of 5 Pages


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