NU SKIN ASIA PACIFIC INC
424B3, 1997-09-15
DRUGS, PROPRIETARIES & DRUGGISTS' SUNDRIES
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                                                Filed pursuant to Rule 424(b)(3)
                                                File No. 333-12073
PROSPECTUS

          Options to purchase 1,605,000 Shares of Class A Common Stock

                    3,018,546 Shares of Class A Common Stock

                                     [LOGO]

                            -------------------------

     This  Prospectus  relates to the  offering by Nu Skin  International,  Inc.
("NSI"), an affiliate of Nu Skin Asia Pacific, Inc. (the "Company"),  of options
(the  "Distributor  Options")  to  purchase  1,605,000  shares of Class A Common
Stock,  par value $.001 per share (the "Class A Common Stock"),  of the Company,
the  offering by the Company of  1,605,000  shares of Class A Common Stock to be
issued upon the exercise of the Distributor Options, the offering by the Company
to its employees of 163,546  shares of Class A Common Stock in  connection  with
the  awarding of employee  stock bonus  awards,  and the offering by NSI and its
affiliates  (other than the Company)  (the "Rule 415 Selling  Stockholders")  of
1,250,000  shares of Class A Common Stock to their  employees as employee  stock
bonus awards.  The offering of the  Distributor  Options,  the shares of Class A
Common Stock  underlying  the  Distributor  Options and the employee stock bonus
awards are  collectively  referred to as the "Rule 415 Offerings." See "Rule 415
Selling  Stockholders" and "Plan of Distribution".  The Company will not receive
any of the proceeds from the  distribution of shares by the Company and the Rule
415 Selling Stockholders in connection with the employee stock bonus awards. The
Company will receive the proceeds from the issuance of shares in connection with
the exercise of the Distributor Options.

     Each share of Class A Common  Stock  entitles  its holder to one vote,  and
each share of Class B Common  Stock,  par value  $.001 per share  (the  "Class B
Common Stock" together with the Class A Common Stock,  the "Common  Stock"),  of
the  Company  entitles  its  holder to ten  votes.  All of the shares of Class B
Common  Stock  are  held  by  the  stockholders  of  the  Company  prior  to the
consummation of the Company's reorganization (the "Existing Stockholders"). Each
share of Class B Common  Stock is  convertible  into one share of Class A Common
Stock at the option of the holder of Class B Common  Stock and in certain  other
instances. See "Description of Capital Stock--Common  Stock--Conversion."  After
consummation of the Rule 415 Offerings, the Existing Stockholders and certain of
their   affiliates  will   beneficially   own  shares  of  Common  Stock  having
approximately  98.2% of the combined voting power of the  outstanding  shares of
Common Stock.

     The Class A Common Stock is traded on the New York Stock Exchange under the
symbol  "NUS." On August 28, 1997,  the last  reported sale price of the Class A
Common Stock was $23 3/4 per share. See "Plan of  Distribution"  for information
relating to the factors  considered  in  determining  the exercise  price of the
Distributor Options offered hereby.

     See "Risk  Factors,"  beginning  on page 16,  for a  discussion  of certain
factors which should be considered by  prospective  purchasers of the securities
offered hereby.

                            -------------------------

    THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES
       AND EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION, NOR HAS
         THE SECURITIES AND EXCHANGE COMMISSION OR ANY STATE SECURITIES
             COMMISSION PASSED UPON THE ACCURACY OR ADEQUACY OF THIS
      PROSPECTUS. ANY REPRESENTATION TO THE CONTRARY IS A CRIMINAL OFFENSE.

<TABLE>
<CAPTION>


                                          Price to      Underwriting      Proceeds to      Proceeds to Rule 415
                                           Public       Discount(1)       Company(2)       Selling Stockholders
<S>                                     <C>            <C>               <C>              <C> 
Per Option(3). . . . . . . . . . . . .        --             --               --                   --
Per Share(3) . . . . . . . . . . . . .      $5.75            --            $9,228,750              --
Total. . . . . . . . . . . . . . . . .    $9,228,750         --            $9,228,750              --
======================================  =============  ===============   ==============   ======================
</TABLE>

(1)  The  Rule  415  Offerings  are  being  made by the  Rule  415  Selling
     Stockholders  and by the  Company  from time to time  pursuant  to Rule 415
     under the Securities Act of 1933 and are not being made in connection  with
     an underwritten  distribution.  Therefore,  no underwriting  commissions or
     discounts will be paid in connection with the Rule 415 Offerings. See "Rule
     415 Selling Stockholders" and "Plan of Distribution."

(2)  Includes  proceeds  from the  exercise of the  Distributor  Options to
     purchase   shares  of  Class  A  Common   Stock.   See  "Rule  415  Selling
     Stockholders" and "Plan of Distribution." The Rule 415 Selling Stockholders
     will pay all expenses in connection with the Rule 415 Offerings.

(3)  No  consideration  is being  paid upon the  issuance  and grant of the
     Distributor  Options and the awarding of employee stock bonus awards by the
     Rule 415  Selling  Stockholders.  See "Rule 415 Selling  Stockholders"  and
     "Plan of Distribution."

                            -------------------------

                 The date of this Prospectus is September 3, 1997.

                      [THIS PAGE INTENTIONALLY LEFT BLANK]


                               PROSPECTUS SUMMARY

     The  following  summary is qualified in its entirety by, and should be read
in conjunction with, the more detailed  information and the financial statements
and notes thereto appearing  elsewhere in this Prospectus.  As used herein,  "Nu
Skin Asia  Pacific" or the "Company"  means Nu Skin Asia  Pacific,  Inc. and the
Subsidiaries.  The  "Subsidiaries"  means Nu Skin Hong Kong, Inc. ("Nu Skin Hong
Kong"),  Nu Skin Japan Company,  Limited ("Nu Skin Japan"),  Nu Skin Korea, Inc.
("Nu Skin Korea"),  Nu Skin Taiwan, Inc. ("Nu Skin Taiwan") and Nu Skin Personal
Care (Thailand) Limited ("Nu Skin Thailand"),  collectively. Until September 30,
1994,  the  Company's  fiscal  year ended on  September  30 of each year.  As of
October 1, 1994, the Company  changed its fiscal year end to December 31 of each
year, beginning with the fiscal year ended December 31, 1995.

                                   The Company

     Nu Skin  Asia  Pacific  is a  rapidly  growing  network  marketing  company
involved in the distribution and sale of premium  quality,  innovative  personal
care and nutritional products. The Company is the exclusive distribution vehicle
for Nu Skin  International,  Inc.  ("Nu  Skin  International"  or  "NSI") in the
countries  of  Japan,  Taiwan,  Hong Kong  (including  Macau),  South  Korea and
Thailand,  where  the  Company  currently  has  operations,  and  in  Indonesia,
Malaysia, the People's Republic of China ("PRC"), the Philippines, Singapore and
Vietnam, where operations have not commenced.

     The Company  believes it is one of the fastest  growing  network  marketing
companies in Asia.  Revenue increased 53.3% to $441.0 million for the six months
ended June 30, 1997 from $287.7  million for the same period in 1996. Net income
increased  24.7% to $43.8  million  for the six months  ended June 30, 1997 from
$35.1  million for the same period in 1996.  Revenue  increased  89.2% to $678.6
million  for the year  ended  December  31,  1996 from  $358.6  million in 1995.
Operating expenses have increased with the growth of the Company's revenue.  Net
income  increased  103.2% to $81.7 million for the year ended  December 31, 1996
from $40.2 million in 1995. The Company's  network of  independent  distributors
has grown since the  Company's  inception  in 1991 to more than  400,000  active
distributors as of June 30, 1997. See "Risk Factors--Managing Growth."

     A great deal of the  Company's  success to date is the result of the growth
of its Japanese business,  which can be attributed to an increasing awareness of
the Nu Skin and IDN brands.  Significant  revenue was recognized from the outset
of the  Company's  operations  in Japan in 1993 due to the  immediate  attention
given to the market by leading NSI distributors from around the world. Japan has
continued  to post  strong  financial  results  for the  Company,  with  revenue
increasing by  approximately  64% in U.S.  dollars and 90% in local currency for
1996 compared to 1995 and by approximately  57% in U.S. dollars and 77% in local
currency for the six months  ended June 30, 1997  compared to the same period in
1996.  Given the size of the  direct  selling  market  in Japan and the  growing
Japanese  demand for the  Company's  premium  quality and  innovative  products,
management  believes  that there is still  significant  opportunity  for revenue
growth in this market.

     The  Company's  product  philosophy  is to combine  the best of science and
nature in developing premium quality,  innovative  personal care and nutritional
products which are specifically designed for the network marketing  distribution
channel. The Company offers products in two distinct  categories:  personal care
products,  marketed  under the  trademark "Nu Skin," and  nutritional  products,
marketed under the trademark "Interior Design Nutritionals" ("IDN"). The Nu Skin
personal care product lines include facial care,  body care, hair care and color
cosmetics,  as well as specialty  products such as sun protection,  oral hygiene
and  fragrances.   The  IDN  product  lines  include  nutritional   supplements,
nutritious  and healthy  snacks,  sports and fitness  nutritional  products  and
botanical supplements.

     In Japan, Taiwan and Hong Kong, the Company currently offers most of the Nu
Skin personal care products and  approximately  one-third of the Interior Design
Nutritionals products,  including LifePak, the core IDN nutritional  supplement.
In South Korea, the Company  currently offers  approximately  one-half of the Nu
Skin personal care products,  including most of the Nu Skin core facial and hair
care products,  and LifePak. In Thailand, the Company currently offers one-third
of the Nu Skin personal  care  products,  including  most of the core facial and
hair care products,  and none of the nutritional products.  The Company believes
that it can  significantly  grow its  business  and  attract  new  customers  by
expanding  its product  offerings  in each of its markets to include more of the
existing Nu Skin personal  care and IDN  products.  In addition to expanding its
product  offerings  with existing Nu Skin  personal  care and IDN products,  the
Company intends to introduce new products tailored to specific markets.

     The distribution of products through the network marketing and other direct
selling  channels has grown  significantly in recent years. The World Federation
of Direct Selling  Associations  ("WFDSA")  reports that, since 1990,  worldwide
direct  distribution  of goods and  services to  consumers  has  increased  76%,
resulting  in the sale of nearly  $80  billion  of goods and  services  in 1996.
According  to the  WFDSA,  $35  billion of goods and  services  were sold by its
members in 1996  through  direct  selling  channels  in the markets in which the
Company currently operates,  which represents 44% of the global volume of direct
sales by its members.

Operating Strengths and Growth Strategy

     The Company  believes that its success to date is due to its reputation and
commitment to provide a wide range of premium quality,  innovative personal care
and  nutritional  products  and an appealing  global  business  opportunity  for
persons  interested in establishing a direct sales business.  Specifically,  the
Company's operating strengths include (i) its premium product offerings,  (ii) a
unique global distributor  compensation plan (the "Global  Compensation  Plan"),
which  compensates  distributors  for  product  sales in  downline  distribution
networks  in any  country  in  which  NSI and its  affiliates  operate,  (iii) a
comparatively   high  level  of  distributor   incentives  paid  to  independent
distributors  under the  Global  Compensation  Plan,  (iv) a  systematic  market
development program, (v) individual  distributor attention and other distributor
support programs and (vi) an experienced management team at both the Company and
the  Subsidiaries.  See  "Business--Operating  Strengths."  Consideration of the
Company's operating strengths must be tempered by consideration of various risks
which impact or may impact the Company and its operations. See "Risk Factors."

     The Company's primary objective is to capitalize on its operating strengths
to become a leading distributor of consumer products in each of its markets. The
Company intends to pursue this strategy by (i)  introducing  new products,  (ii)
opening new markets, (iii) attracting new distributors and enhancing distributor
productivity   and  (iv)   increasing   brand   awareness   and   loyalty.   See
"Business--Growth  Strategy."  Consideration  of the Company's  growth  strategy
should be made in connection with a consideration  of the risks  associated with
such growth strategy. See "Risk Factors."

Relationship with Nu Skin International

     NSI,  founded  in 1984 and based in Provo,  Utah,  is  engaged  in  selling
personal  care and  nutritional  products  and,  together  with its  affiliates,
comprises one of the largest network  marketing  organizations in the world. NSI
has provided,  and will continue to provide, a high level of support services to
the  Company,  including  product  development,  distributor  support  services,
marketing and other managerial  support services.  Management  believes that the
Company's  relationship with NSI has allowed the Company to increase revenue and
net income at rates that otherwise may not have been possible. Since distributor
agreements  are  entered  into  between  NSI  and   distributors,   all  of  the
distributors  who generate  revenue for the Company are distributors of NSI. The
Company primarily relies on NSI to enforce distributor  policies and procedures.
NSI's  distributor  network is  licensed by NSI to the  Subsidiaries.  See "Risk
Factors--Reliance Upon Independent Distributors of NSI" and "--Relationship with
and Reliance on NSI; Potential Conflicts of Interest."

Recent Events

     The  Reorganization.  The Company was incorporated on September 4, 1996. On
November 20, 1996, the  stockholders of Nu Skin Japan,  Nu Skin Taiwan,  Nu Skin
Hong  Kong,  Nu Skin  Korea and Nu Skin  Thailand  contributed  their  shares of
capital   stock  to  the   capital  of  the  Company  in  a   transaction   (the
"Reorganization")  intended to qualify under Section 351 of the Internal Revenue
Code of 1986, as amended (the "Code"),  in exchange for shares of Class B Common
Stock.  Prior  to  the  Reorganization,  all of the  outstanding  shares  of the
Subsidiaries were held by these stockholders. As a result of the Reorganization,
each of the Subsidiaries became a wholly-owned subsidiary of the Company.

     The Initial  Public  Offerings.  In November  1996, the Company and certain
selling  stockholders  (the "Selling  Stockholders")  sold a total of 10,465,000
shares  of  Class  A  Common  Stock  in  underwritten   public   offerings  (the
"Underwritten Offerings"). Of the 10,465,000 shares of Class A Common Stock sold
in the  Underwritten  Offerings,  4,750,000  shares were offered and sold by the
Company and 5,715,000 shares were offered and sold by the Selling Stockholders.

     Registration  Statement for Secondary Public Offering. On June 4, 1997, the
Company  filed  with the  Securities  and  Exchange  Commission  a  registration
statement on Form S-1 (File No. 333-28513) related to the public offering by the
Existing  Stockholders and certain of their affiliates (the "Secondary  Offering
Selling  Stockholders") of 7,000,000 shares of Class A Common Stock. On July 17,
1997,  the Company filed a  pre-effective  amendment No. 1 to this  registration
statement.  The Company  converted the registration  statement to a resale shelf
offering and deleted references to the underwriters.  The registration statement
has not been  declared  effective  and the shares  subject  to the  registration
statement can only be resold by the Secondary Offering Selling Stockholders once
the  registration  statement has been declared  effective and only in accordance
with  the plan of  distribution  outlined  in the  registration  statement.  The
Company  currently  has no intention  to proceed with the offering  which is the
subject of the registration statement.

                             The Rule 415 Offerings

Distributor Options

     Prior to the date of this Prospectus, the Existing Stockholders contributed
to the Company 1,605,000 shares of the Company's Class A Common Stock for use in
implementing an NSI distributor equity incentive program. Also prior to the date
of this  Prospectus,  the  Company  granted  to NSI an  option to  acquire  such
1,605,000  shares of Class A Common  Stock  (the  "Distributor  Options").  Each
Distributor  Option  entitles the holder to purchase one share of Class A Common
Stock. Upon vesting,  Distributor Options will be exercisable at $5.75, which is
25% of the initial price per share to the public in the  Underwritten  Offerings
(the "Exercise Price").

     Distributor Option  Allocation.  From January 1, 1997 until August 31, 1997
(the  "Qualification  Period"),  existing and new  distributors  in each country
where NSI  conducts  business  and where  local laws may permit the  issuance of
options  hereunder  had the  opportunity  to qualify  for an  allocation  of the
Distributor  Options  from  NSI  by  achieving   executive   distributor  levels
("Executive Pin Levels") of Gold or higher under the Global Compensation Plan as
of August 31, 1997 and by submitting a representation  letter to NSI as provided
in the NSI 1996 Distributor Stock Option Plan, as amended (the "NSI Stock Option
Plan")  (qualifying  distributors  are  hereinafter  referred  to  as  "Eligible
Distributors"). Pursuant to NSI's policies and procedures, that portion of sales
volume for  September  1997 which would be attributed to sales volume for August
1997 will be included for purposes of  determining  commissions  paid during the
Qualification  Period, as well as whether a distributor qualifies as an Eligible
Distributor.  Each  allocation  of  Distributor  Options  made  to  an  Eligible
Distributor  that is an entity (such as a partnership or  corporation)  shall be
made by NSI solely to the entity, not to the owners of the entity  individually.
NSI will notify  Eligible  Distributors  of the results of the allocation of the
Distributor  Options by October 31, 1997. Each Eligible  Distributor  shall have
the right to decline  his or her  Distributor  Options by notice to NSI no later
than November 15, 1997.  Each Eligible  Distributor  who has not declined his or
her Distributor  Options on or before November 15, 1997 will be granted a number
of  Distributor  Options  determined  in  accordance  with the formula set forth
below. Because there is a fixed number of Distributor Options available for this
program, the allocation formula and explanations are rather complex.

          S    x   (X/Y) =  number of Distributor Options to be
                            allocated to an Eligible Distributor;
 where
          S    =   fixed number of Distributor Options
                   available = 1,605,000
          X    =   C  x  (P+G)  =  Weighted Individual Compensation
          C    =   net commissions paid to the Eligible Distributor on
                   sales volume during the Qualification Period  
          P    =   Executive Pin Level Weighting Factor  
          G    =   Business  Growth Weighting Factor 
          Y    =   Sum of Weighted Individual Compensation paid to all
                   Eligible Distributors during the Qualification
                   Period = Weighted Total Compensation

     Thus,  the number of  Distributor  Options to be  allocated  to an Eligible
Distributor  will be determined by  multiplying  the total number of Distributor
Options  available  ("S" in the  formula  above)  by the  quotient  obtained  by
dividing the Eligible Distributor's Weighted Individual Compensation ("X" in the
formula above, and as defined below) under the Global  Compensation  Plan during
the Qualification Period by the sum of the Weighted Individual Compensation paid
to all Eligible  Distributors under the Global Compensation Plan on sales volume
during the Qualification  Period (the "Weighted Total  Compensation," and "Y" in
the formula above). An Eligible Distributor's  Weighted Individual  Compensation
is equal to total commissions, net of any withholdings, fines, penalties, or the
like, paid to such Eligible Distributor on sales volume during the Qualification
Period ("C" in the formula above)  multiplied by the sum of his or her Executive
Pin Level Weighting  Factor ("P" in the formula above, and as defined below) and
his or her Business Growth  Weighting  Factor ("G" in the formula above,  and as
defined below).

      Executive Pin Level Weighting Factor. An Eligible Distributor's  Executive
Pin Level  Weighting  Factor  is the  percentage  set  forth in the table  below
opposite the actual Executive Pin Level achieved by such Eligible Distributor as
of August 31, 1997.  Allocations of Distributor Options shall generally be based
on the Executive Pin Level at which Eligible  Distributors  receive commissions,
giving  consideration  to any temporary  exceptions  which may be granted by NSI
from time to time.

                                                            Executive
Executive Pin Level                                         Pin Level
as of August 31, 1997                                   Weighting Factor
- ---------------------                                   ----------------
Hawaiian Blue Diamond................................         100%
Blue Diamond.........................................          94%
Diamond..............................................          86%
Emerald..............................................          82%
Ruby.................................................          78%
Lapis................................................          74%
Gold.................................................          72%

     Business Growth Weighting Factor. An Eligible Distributor's Business Growth
Weighting  Factor is based on the  increase  in his or her  average  monthly net
commissions paid on sales volume during the  Qualification  Period.  An Eligible
Distributor's  Business Growth  Weighting  Factor is equal to one-third (1/3) of
1%, up to a  maximum  of 100%,  for each 1%  increase  in  average  monthly  net
commissions paid during the Qualification Period that is greater than actual net
commission paid during  September 1996 (the "Base Month").  The Base Month for a
distributor qualifying as an Eligible Distributor after September 1996 is deemed
to be his or her first month as an Eligible Distributor.

     Illustrations.  For purposes of  illustration,  for the eight-month  period
ended on August 31, 1996 (the "Illustrative Qualification Period"), the Weighted
Total  Compensation  (Y) will be assumed to have been  $200,000,000.  An Emerald
level  distributor  who was paid net  commissions  (C) of  $40,000  (or  average
monthly net commissions of $5,000) during the Illustrative  Qualification Period
and who  had  previously  been  paid  net  commissions  of  $1,000  during  such
distributor's  Base Month  would  apply a  weighting  factor of 182% to such net
commissions (computed using the 82% Executive Pin Level Weighting Factor (P) for
an Emerald level  distributor  plus a 100% Business Growth  Weighting Factor (G)
based  on  the  400%  increase  in  average  net  commissions  paid  during  the
Illustrative   Qualification  Period  over  net  commissions  paid  during  such
distributor's Base Month),  resulting in Weighted Individual Compensation (X) of
$72,800. Such distributor's  allocation of Distributor Options at the end of the
Illustrative  Qualification  Period would be equal to the quotient of his or her
Weighted  Individual  Compensation  (X = $72,800)  divided by the Weighted Total
Compensation (X =  $200,000,000),  multiplied by the total number of Distributor
Options (S =  1,605,000).  Such  distributor  would  therefore be allocated  584
Distributor Options.

     To illustrate another example,  the Weighted Total Compensation (Y) for the
Illustrative  Qualification Period will be assumed to have been $300,000,000.  A
Blue Diamond level  distributor who was paid net commissions (C) of $520,000 (or
average   monthly  net   commissions   of  $65,000)   during  the   Illustrative
Qualification Period and who had previously been paid net commissions of $50,000
during such  distributor's  Base Month would apply a weighting factor of 104% to
such net  commissions  (computed  using the 94%  Executive  Pin Level  Weighting
Factor (P) for a Blue  Diamond  level  distributor  plus a 10%  Business  Growth
Weighting  Factor (G) based on the 30% increase in average net commissions  paid
during the  Illustrative  Qualification  Period over net commissions paid during
such distributor's Base Month) resulting in Weighted Individual Compensation (X)
of $540,800. Such distributor's  allocation of Distributor Options at the end of
the Illustrative  Qualification  Period would be equal to the quotient of his or
her  Weighted  Individual  Compensation  (X = $540,800)  divided by the Weighted
Total  Compensation  (Y =  $300,000,000),  multiplied  by the  total  number  of
Distributor  Options  (S =  1,605,000).  Such  distributor  would  therefore  be
allocated 2,893 Distributor Options.

     Vesting.  For  Distributor  Options to vest, an Eligible  Distributor  will
generally  be required to  maintain,  during the period from  September  1, 1997
through December 31, 1997 (the "Vesting Period"),  the Executive Pin Level he or
she achieved by the end of the Qualification  Period (the "Qualifying  Executive
Pin  Level").  If an  Eligible  Distributor  fails to  maintain  the  Qualifying
Executive  Pin Level for any month  during  the  Vesting  Period,  the number of
Distributor Options vested in such Eligible  Distributor will be recalculated at
the end of the Vesting  Period to be that  number of  Distributor  Options  such
Eligible  Distributor  would have been allocated had he or she achieved,  at the
end of the Qualification  Period,  the lowest Executive Pin Level held by him or
her during the Vesting  Period (the  "Recalculated  Distributor  Options").  For
example, if an Eligible  Distributor ends the Qualification  Period as a Diamond
level  distributor  with an Executive  Pin Level  Weighting  Factor of 86% and a
Business  Growth  Weighting  Factor of 15%,  resulting  in a combined  weighting
factor for  Weighted  Individual  Compensation  of 101%,  but during the Vesting
Period the lowest actual  Executive Pin Level to which the distributor  falls is
Ruby level,  which carries an Executive Pin Level  Weighting  Factor of 78% (the
Business Growth Weighting Factor would remain unchanged), the combined weighting
factor  for  Weighted  Individual  Compensation  would be  reduced  to 93%.  The
difference  between the number of Distributor  Options  allocated to an Eligible
Distributor  at  the  end of  the  Qualification  Period  and  the  Recalculated
Distributor Options, if the amount of Recalculated Distributor Options is lower,
will be forfeited by such Eligible Distributor. If an Eligible Distributor falls
below the Gold  Executive Pin Level at any time during the Vesting  Period,  all
Distributor  Options  held  by such  Eligible  Distributor  will be  immediately
forfeited. Forfeited or declined options will not vest but will revert to NSI.

     Exercisability.  Distributor Options vested in an Eligible Distributor will
become  exercisable  upon  receipt of written  notice  from NSI of the number of
Distributor  Options  vested in such  Eligible  Distributor  which is  currently
estimated to be by January 31, 1998, and will remain exercisable for a four-year
period following December 31, 1997, provided the Eligible Distributor  maintains
an  Executive  Pin  Level  of Gold or  higher  until  the date of  exercise.  No
Distributor  Options will be exercisable  after December 31, 2001. By exercising
any portion of the Distributor Options, each Eligible Distributor who is granted
more than 3,000 Distributor  Options agrees not to resell in any given six-month
period  more  than  33% of the  shares  of Class A Common  Stock  issuable  upon
exercise  of  the  Distributor  Options  originally  granted  to  such  Eligible
Distributor.  Upon  vesting,  Distributor  Options  will be  exercisable  at the
Exercise  Price of  $5.75,  which is 25% of the  initial  price per share to the
public in the Underwritten Offerings.

     Certain Factors Impacting Program.  The allocation examples presented above
are for illustrative purposes only. There can be no assurance that the number of
Eligible  Distributors  will remain  constant during the  Qualification  Period.
Given  the  fixed  number  of  Distributor  Options  available,  the  number  of
Distributor  Options  allocable to an Eligible  Distributor will decrease as the
total number of Eligible Distributors  increases and conversely will increase as
the total  number  of  Eligible  Distributors  decreases.  NSI has  historically
experienced periods of significant fluctuations in its total number of executive
distributors and may experience such  fluctuations in the future. An increase in
the total number of Eligible  Distributors during the Qualification Period could
result in a material reduction in the number of Distributor Options allocable to
an individual Eligible Distributor.  The number of Distributor Options allocable
to an  Eligible  Distributor  will  also  decrease  as the  number  of  Eligible
Distributors  at higher  Executive  Pin Levels  increases as a proportion of all
Eligible  Distributors  and  conversely  will increase as the number of Eligible
Distributors  at higher  Executive  Pin Levels  decreases as a proportion of all
Eligible Distributors. There can be no assurance that the proportion of Eligible
Distributors  at each  Executive  Pin Level  will  remain  constant  during  the
Qualification  Period. In addition,  the number of Distributor Options allocable
to  an  Eligible  Distributor  will  decrease  as  such  Eligible  Distributor's
compensation  decreases  as a  proportion  of  total  compensation  paid  to all
Eligible   Distributors   and   conversely   will   increase  as  such  Eligible
Distributor's  compensation increases as a proportion of total compensation paid
to all  Eligible  Distributors.  There  can be no  assurance  that  an  Eligible
Distributor's  compensation  will  remain  constant  as a  percentage  of  total
Eligible  Distributor  compensation  during the Qualification  Period.  Further,
there can be no  assurance  that an  Eligible  Distributor  will be able to earn
particular  compensation  amounts during the  Qualification  Period.  In certain
countries,  including Japan, the formula used in determining  allocations  among
distributors may be modified to comply with local regulations, which will impact
the number of Distributor  Options allocated to all Eligible  Distributors.  The
Distributor  Option  program is not  intended  to be an  Eligible  Distributor's
primary source of income. An Eligible Distributor's primary income source, i.e.,
product sales and  commissions,  will continue to be based on the efforts of the
Eligible Distributor and his or her downline organization.

     Regulatory  Requirements.  The  availability of the Distributor  Options in
each country in which NSI  distributors  reside is entirely  dependent  upon and
subject  to  NSI's  ability  to  secure  any  necessary  regulatory   approvals,
qualifications  or  exemptions in each such  country.  The necessary  regulatory
approvals or  qualifications  have not been secured in each  country,  and it is
anticipated   that  in  certain   countries   where   regulatory   approvals  or
qualifications  have been obtained the exercisability of the Distributor Options
may be suspended until further regulatory approvals are secured. In addition, it
is  possible  that  NSI  may  not be able to  secure  the  necessary  regulatory
approvals  or  qualifications  in  certain  countries.  As of the  date  of this
Prospectus,  NSI has been  unable to secure the  necessary  legal  approvals  to
implement  the NSI Stock  Option  Plan in  Italy,  South  Korea  and the  United
Kingdom.  In Japan, as required by law, the terms "commission" or "compensation"
for purposes of calculating Weighted Individual  Compensation and Weighted Total
Compensation  in the  formula  used  to  determine  allocations  of  distributor
options, shall not include rebates paid on personal sales efforts or commissions
paid on personal sales volume as part of the executive  fountain  bonus.  Due to
local legal and other requirements,  the NSI Stock Option Plan as implemented in
the  Netherlands  and  Hong  Kong  has  been  changed  to  provide  that  vested
distributor options will be exercisable for 90 days following December 31, 1997,
provided a Netherlands or Hong Kong distributor  holding such options  maintains
an Executive Pin Level of Gold or higher until the date of exercise.  In certain
countries,  including Belgium,  France, Spain and possibly others, only existing
distributors   and/or  existing  executive   distributors  will  be  allowed  to
participate in the NSI Stock Option Plan. In Canada,  information  regarding the
NSI Stock Option Plan is permitted to be provided only to  distributors  with an
Executive  Pin Level of Gold or higher.  In the event the NSI Stock  Option Plan
was not implemented until after commencement of the Qualification  Period, or is
suspended  after  commencement  of such period in a given  country (a  "Deferred
Qualification  Country"),  the  formulas  referenced  above will be  modified as
follows.  For  purposes of  calculating  Weighted  Individual  Compensation  and
Weighted Total Compensation,  a distributor resident in a Deferred Qualification
Country  shall be  deemed  to have  been  paid  during  each  month  during  the
Qualification  Period for which the NSI Stock Option Plan was not implemented or
was suspended,  net  commissions  equal to the average  monthly net  commissions
actually paid to such distributor during the portion of the Qualification Period
during  which  the NSI  Stock  Option  Plan  was  implemented  in such  Deferred
Qualification Country.

     Product Returns.  By receiving an allocation of Distributor  Options at the
end of the Qualification  Period, each Eligible  Distributor confirms his or her
agreement  to  continue  to resell  or  personally  consume  at least 80% of all
products purchased by such Eligible Distributor per month. In addition,  product
returns  during the  Qualification  or Vesting  Periods  will reduce  commission
levels and may affect distributor pin levels,  consequently impacting the number
of  Distributor  Options  received by an Eligible  Distributor.  In the event of
product returns occurring after the Qualification or Vesting Periods which would
have  affected  distributor  pin  levels  or  qualification  for or  vesting  of
Distributor  Options had such product returns been made during the Qualification
or Vesting Periods,  NSI reserves the right to use any mechanism available to it
under the NSI distributor  policies and procedures,  as may be amended from time
to time, to recoup the value of the Distributor  Options received by an Eligible
Distributor  on the Vesting Date in excess of the value of  Distributor  Options
which would have vested had such returns been made prior to the Vesting Date.

Employee Stock Bonus Awards

     Prior  to the  date of this  Prospectus,  the  Existing  Stockholders  also
contributed an aggregate of 1,250,000  shares of Class A Common Stock to NSI and
its affiliates  (other than the Company) for use in connection with the employee
stock bonus awards to be made by NSI and its affiliates (other than the Company)
to their  respective  employees in connection  with the Rule 415 Offerings.  The
shares of Class A Common Stock  underlying  each such employee stock bonus award
will be issued to the employee  recipient  at a rate of 25% per year  commencing
one year following the date of the award, unless otherwise  specified,  provided
the employee  recipient is still employed by NSI or one of its affiliates (other
than the Company).  As of  August 21, 1997, NSI  and its  affiliates (other than
the Company)  had made  stock bonus awards for 480,960  shares of Class A Common
Stock,  of which  awards  for 19,096  shares  had lapsed  in connection with the
termination  of the  employee  recipients.  The Company will also issue  163,546
shares  of Class A Common Stock in connection with stock bonus awards to be made
to the  Company's employees pursuant to the 1996 Stock  Incentive Plan  on terms
substantially similar to those described above in relation to the employee stock
bonus  awards to  be made by NSI  and its  affiliates (other than the  Company).
The Company has  made stock bonus awards for 150,959  shares of  Class A  Common
Stock,  of which awards  for 12,413 shares  have lapsed in  connection  with the
termination of the employee recipients.

Regulatory and Tax Issues

     The availability of Distributor  Options and employee stock bonus awards in
each  country in which NSI  distributors  and/or  employees  reside is  entirely
dependent  upon and subject to NSI's ability to secure any necessary  regulatory
approvals,  qualifications  or exemptions in each such country.  There can be no
assurance that such qualifications will be secured or, once secured, will not be
suspended.  The receipt of  Distributor  Options and employee stock bonus awards
will also subject the recipient to potentially  material  income tax and capital
gains tax implications.  See "Rule 415 Selling  Stockholders--Regulatory and Tax
Issues"  and  "Certain  United  States Tax  Consequences  to  Non-United  States
Holders."

     The Distributor  Options, the shares of Class A Common Stock underlying the
Distributor  Options and the  employee  stock bonus  awards are included in this
Prospectus  pursuant to Rule 415 under the  Securities  Act of 1933,  as amended
(the "1933 Act").  The  distribution of the  Distributor  Options will occur for
purposes of Rule 415 upon the  assignment of the  Distributor  Options by NSI to
the  distributors.  The  shares  of Class A Common  Stock  will be issued by the
Company  upon the  exercise of the  Distributor  Options.  The Company  will not
receive any proceeds from the distribution of shares by the Company and the Rule
415 Selling Stockholders in connection with the employee stock bonus awards. The
Company will receive the proceeds from the issuance of shares in connection with
the exercise of the Distributor Options. See "Rule 415 Selling Stockholders."

<TABLE>
<S>                                                  <C> 
Distributor Options offered by NSI(1)..............  1,605,000 Distributor Options

Common Stock underlying the Distributor Options(2).  1,605,000 shares of Class A Common Stock

Employee stock bonus awards offered by the
     Rule 415 Selling Stockholders(3)..............  1,250,000 shares of Class A Common Stock

Employee stock bonus awards offered by the
     Company.......................................  163,546 shares of Class A Common Stock

Common Stock to be outstanding after the Rule 415
     Offerings:(4)(5)

     Class A Common Stock(6)(7)....................  13,491,557 shares

     Class B Common Stock..........................  71,696,675 shares

            Total Common Stock.....................  85,188,232 shares

New York Stock Exchange symbol.....................  "NUS"

Voting rights......................................  The  Class A Common  Stock  and  Class B Common
                                                     Stock  vote as a single  class on all  matters,
                                                     except as otherwise  required by law, with each
                                                     share  of Class A Common  Stock  entitling  its
                                                     holder  to one vote  and each  share of Class B
                                                     Common Stock entitling its holder to ten votes.
                                                     In all other  respects  the  holders of Class A
                                                     Common  Stock and the holders of Class B Common
                                                     Stock have equal  rights.  All of the shares of
                                                     Class B Common  Stock are owned by the Existing
                                                     Stockholders  and certain of their  affiliates.
                                                     After  consummation  of the Rule 415 Offerings,
                                                     the Existing  Stockholders and certain of their
                                                     affiliates  will  beneficially  own  shares  of
                                                     Common Stock having  approximately 98.2% of the
                                                     combined voting power of the outstanding shares
                                                     of Common Stock.

</TABLE>

(1)  Consists of a divisible and  assignable  option granted by the Company
     to NSI to  purchase  shares  of Class A  Common  Stock  contributed  to the
     Company by the Existing Stockholders prior to the Rule 415 Offerings, which
     option will be divided among and assigned to  distributors  by NSI pursuant
     to the NSI Stock Option Plan.

(2)  Consists of shares of Class A Common Stock  issuable upon the exercise
     of the Distributor Options at an exercise price equal to 25% of the initial
     price per share to the public in the Underwritten Offerings.

(3)  Includes  shares of Class A Common Stock  contributed  to the Rule 415
     Selling  Stockholders  prior to the Rule 415 Offerings by certain  Existing
     Stockholders.

(4)  Reflects the conversion by the Existing Stockholders prior to the Rule
     415 Offerings of (a)  1,605,000  shares of Class B Common Stock into shares
     of Class A Common Stock for issuance  upon the exercise of the  Distributor
     Options;  and (b)  1,250,000  shares of Class B Common Stock into shares of
     Class A Common Stock for issuance pursuant to employee stock bonus awards.

(5)  All shares of Class B Common Stock are currently  held by the Existing
     Stockholders  and  certain  of  their  affiliates  and each  such  share is
     convertible at any time into one share of Class A Common Stock and converts
     automatically into one share of Class A Common Stock (i) upon a transfer to
     a person other than an Existing Stockholder or certain of the affiliates of
     the  Existing  Stockholders,  and (ii) if the  number  of shares of Class B
     Common  Stock  becomes less than 10% of the  aggregate  number of shares of
     Common  Stock  outstanding.   See  "Description  of  Capital  Stock--Common
     Stock--Conversion."

(6)  Includes: (a) 3,018,546 shares of Class A Common Stock issued and sold
     in  the  Rule  415  Offerings  (assuming  the  exercise  of  all  1,605,000
     Distributor  Options  and the vesting of all  163,546  stock  bonus  awards
     offered hereby by the Company to certain of its employees);  (b) 10,465,000
     shares of Class A Common  Stock sold in the  Underwritten  Offerings by the
     Company  and the  Selling  Stockholders;  and (c)  8,011  shares of Class A
     Common Stock issued and sold by the Company  pursuant to Regulation S under
     the 1933 Act.

(7)  Does not  include:  (i)  3,836,454  shares  of  Class A  Common  Stock
     reserved for issuance  pursuant to the 1996 Stock  Incentive Plan; and (ii)
     250,825  shares of Class A Common Stock subject to a stock option which was
     granted to an executive officer of the Company. See "Management--1996 Stock
     Incentive      Plan,"      "Certain      Relationships      and     Related
     Transactions--Agreements and Arrangements with Management."

Forward-Looking Statements

     Statements made herein under the captions "--Operating Strengths and Growth
Strategy," "Risk  Factors--Seasonality and Cyclicality;  Variations in Operating
Results,"  "Management's  Discussion  and  Analysis of Financial  Condition  and
Results  of   Operations,"   "--Seasonality   and   Cyclicality,"   "--Outlook,"
"Business--Operating  Strengths,"  "--Growth Strategy," and "--Country Profiles"
are  "forward-looking  statements"  within the meaning of the Private Securities
Litigation Reform Act of 1995 (the "Reform Act"). In addition, when used in this
Prospectus  the words or phrases  "will likely  result,"  "expects,"  "intends,"
"will  continue,"  "is  anticipated,"   "estimates,"   "projects,"   "management
believes,"  "the  Company  believes"  and similar  expressions  are  intended to
identify  "forward-looking  statements"  within the  meaning of the Reform  Act.
Forward-looking statements include plans and objectives of management for future
operations,  including  plans and  objectives  relating to the  products and the
future  economic   performance  and  financial  results  of  the  Company.   The
forward-looking  statements and associated risks set forth herein relate to the:
(i)  expansion  of the  Company's  market  share in its  current  markets;  (ii)
Company's  entrance into new markets;  (iii) development of new products and new
product  lines  tailored  to  appeal to the  particular  needs of  consumers  in
specific markets; (iv) stimulation of product sales by introducing new products;
(v) opening of new offices, walk-in distribution centers and distributor support
centers in certain markets; (vi) promotion of distributor growth,  retention and
leadership  through  local   initiatives;   (vii)  upgrading  of  the  Company's
technological resources to support distributors;  (viii) obtaining of regulatory
approvals for certain products,  including LifePak;  (ix) stimulation of product
purchases by inactive distributors through direct mail campaigns;  (x) retention
of the  Company's  earnings  for  use  in the  operation  and  expansion  of the
Company's  business;  and (xi)  development of brand awareness and loyalty.  All
forward-looking  statements  are  subject  to certain  risks and  uncertainties,
including those discussed  under the caption "Risk Factors"  herein,  that could
cause actual  results to differ  materially  from  historical  results and those
presently anticipated or projected. The Company wishes to caution readers not to
place undue reliance on any such forward-looking statements, which speak only as
of the date  made.  The  Company  wishes to advise  readers  that the  important
factors  listed under the caption  "Risk  Factors"  could  affect the  Company's
financial  performance  and could cause the Company's  actual results for future
periods to differ materially from any views or statements expressed with respect
to future periods. Important factors and risks that might cause such differences
include,  but are not limited to, factors  related to the allocation and vesting
of the Distributor  Options,  the decrease in the number of Distributor  Options
available,  the effect of  product  returns,  restrictions  on the resale of the
shares  underlying the Distributor  Options,  regulatory and taxation risks, the
Company's  reliance upon independent  distributors of NSI, the potential effects
of adverse  publicity,  including  adverse  publicity  regarding the Company and
other direct selling companies in South Korea, the potential  negative impact of
distributor actions, currency risks, seasonal and cyclical trends, variations in
operating  results,   government   regulation  of  direct  selling   activities,
government  regulation of products and  marketing,  import  restrictions,  other
regulatory  issues,  including  regulatory  action  against  the  Company or its
distributors  in any of the Company's  markets and  particularly in South Korea,
the Company's  reliance on certain  distributors,  the  potential  divergence of
interests  between  distributors  and the Company,  the  Company's  entering new
markets, and the introduction of new products in the Company's existing markets,
managing the Company's growth, the possible adverse effect on the Company of the
change in the status of Hong Kong, the Company's  relationship with and reliance
on NSI, potential  conflicts of interest between the Company and NSI, control of
the Company by the  Existing  Stockholders,  the  anti-takeover  effects of dual
classes of common stock, the adverse impact of the Distributor Option program on
the Company's income, the Company's reliance on and the concentration of outside
manufacturers,  the  Company's  reliance on the  operations of and dividends and
distributions  from  the  Subsidiaries,   taxation  and  transfer  pricing,  the
potential  increase  in  distributor  compensation  expense,  product  liability
issues,  market  conditions,  especially in South Korea,  and  competition,  the
Company's  operations  outside the U.S.,  the  anti-takeover  effects of certain
charter,  contractual and statutory provisions, the existence of shares eligible
for future  sale into the  Company's  market  for the Class A Common  Stock upon
exercise of the  Distributor  Options,  the vesting of the employee  stock bonus
awards and  otherwise,  dilution,  the absence of dividends,  potential  adverse
effects of the Company's price  increases on sales and  distributor growth,  the
introduction and  acceptance  in South Korea of  LifePak, the Company's core IDN
product,  and other risks inherent in the  importation,  regulation and sale  of
products in  the  Company's  markets.  In light of the significant uncertainties
inherent  in forward-looking  statements, the  inclusion of any  such  statement
should not be regarded as  a representation  by the Company  or any other person
that  the  objectives  or  plans  of the  Company  will be  achieved.  See "Risk
Factors."

                                   -----------

     Nu Skin(R), Interior Design Nutritionals(TM),  IDN(R), a logo consisting of
an image of a gold  fountain  with the  words "Nu  Skin"  below  it,  and a logo
consisting of the stylized  letters "IDN" in black and red are trademarks of NSI
which are licensed to the Company.  The  italicized  product  names used in this
Prospectus are product names and also, in certain cases,  trademarks and are the
property  of  NSI.  All  other  tradenames  and  trademarks  appearing  in  this
Prospectus    are   the   property   of   their    respective    holders.    See
"Business--Relationship  with   NSI--Trademark/Tradename   License  Agreements,"
"--Licensing  and Sales  Agreements" and "--Korean  Operating  Agreements."  The
principal executive offices of the Company are located at 75 West Center Street,
Provo, Utah 84601, and the Company's telephone number is (801) 345-6100.

     In this  Prospectus,  references  to "dollars" and "$" are to United States
dollars,  and the terms  "United  States" and "U.S."  mean the United  States of
America,  its  states,  territories,  possessions  and all areas  subject to its
jurisdiction,  references to "yen" and "(Y)" are to Japanese yen, and references
to "won" are to South Korean won.

              SUMMARY CONSOLIDATED FINANCIAL AND OTHER INFORMATION

     The following  tables set forth summary  consolidated,  pro forma and other
financial information of the Company.

<TABLE>
<CAPTION>

                                                                                                              Six Months
                                      Year Ended September 30,             Year Ended December 31,           Ended June 30,
                                    1992       1993        1994       1994(1)      1995        1996        1996        1997
                                                           (in thousands, except per share data)
<S>                                <C>        <C>         <C>         <C>         <C>         <C>         <C>        <C>    
Income Statement Data:
Revenue........................    $42,919    $110,624    $254,637    $264,440    $358,609    $678,596    $287,711   $441,010
Cost of sales..................     14,080      38,842      86,872      82,241      96,615     193,158      80,963    126,199
                                   -------    --------    --------    --------    --------    --------    --------   --------
Gross profit...................     28,839      71,782     167,765     182,199     261,994     485,438     206,748    314,811
Operating expenses:
  Distributor incentives.......     14,659      40,267      95,737     101,372     135,722     249,613     107,090    169,132
  Selling, general and 
    administrative.............     10,065      27,150      44,566      48,753      67,475     105,477      44,551     67,738
  Distributor stock expense....         --          --          --          --          --       1,990          --      8,954
                                   -------    --------    --------    --------    --------    --------    --------   --------
Operating income.........            4,115       4,365      27,462      32,074      58,797     128,358      55,107     68,987
Other income (expense), net....        160         133         443        (394)        511       2,833         617        527
                                   -------    --------    --------    --------    --------    --------    --------   --------
Income before provision for
  income taxes.................      4,275       4,498      27,905      31,680      59,308     131,191      55,724     69,514
Provision for income taxes.....      1,503         417      10,226      10,071      19,097      49,494      20,591     25,720
                                   -------    --------     -------    --------    --------    --------    --------   --------
Net income...............          $ 2,772    $  4,081    $ 17,679    $ 21,609    $ 40,211    $ 81,697    $ 35,133   $ 43,794
                                   =======    ========    ========    ========    ========    ========    ========   ========
Pro forma net income per share(2)........................................             $.50       $1.01        $.44       $.51
Pro forma weighted average common shares outstanding.....................           80,518      81,060      80,518     85,421

</TABLE>

<TABLE>
<CAPTION>

                                                                  Year Ended                   Six Months
                                                                 December 31,                Ended June 30,
                                                             1995           1996           1996           1997
                                                                   (in thousands, except per share data)

<S>                                                          <C>            <C>            <C>            <C>    
Pro Forma Income Statement Data:(3)(4)
Revenue.................................................      $358,609       $678,596       $287,711       $441,010
Cost of sales...........................................        96,615        193,158         80,963        126,199
                                                              --------       --------       --------       --------
Gross profit............................................       261,994        485,438        206,748        314,811
Operating expenses:
   Distributor incentives...............................       135,722        249,613        107,090        169,132
   Selling, general and administrative..................        74,433        111,802         47,973         67,738
                                                              --------       --------       --------       --------
Operating income........................................        51,839        124,023         51,685         77,941
Other income (expense), net(5)..........................       (2,298)          3,602            884            527
                                                              --------       --------       --------       --------
Income before provision for income taxes................        49,541        127,625         52,569         78,468
Provision for income taxes..............................        19,005         44,700         18,410         29,033
                                                              --------       --------       --------       --------
Net income..............................................     $  30,536      $  82,925      $  34,159      $  49,435
                                                              ========       ========       ========       ========

Net income per share(6).................................          $.36           $.97           $.40           $.58
Weighted average common shares outstanding..............        85,377         85,377         85,377         85,377

</TABLE>


                                                                      As of
                                                                  June 30, 1997
                                                                 (in thousands)
Balance Sheet Data:
Cash and cash equivalents.......................................    $ 151,375
Working capital.................................................      107,975
Total assets....................................................      306,807
Short term note payable to NSI..................................       10,000
Stockholders' equity............................................      161,246


<TABLE>
<CAPTION>

                                         As of September 30,               As of December 31,             As of June 30,
                                        1992      1993      1994         1994        1995       1996        1996        1997
<S>                                    <C>      <C>        <C>         <C>        <C>         <C>         <C>        <C>
Other Information:(7)
Number of active distributors......    33,000   106,000    152,000     170,000    236,000     377,000     384,000    416,000
Number of executive distributors...       649     2,788      5,835       6,083      7,550      20,483      12,446     22,520
- -----------

</TABLE>

(1)  The  information  for the year ended December 31, 1994 is not included
     in the Company's  Consolidated  Financial  Statements included elsewhere in
     this  Prospectus.  Such  information  has been  presented  for  comparative
     purposes only.

(2)  Reflects the weighted average number of common shares and common share
     equivalents  outstanding  during the periods  presented  assuming  that the
     Company's Reorganization and the resultant issuance of 80,250,000 shares of
     Class B Common Stock occurred as of January 1, 1995.  The weighted  average
     number of common shares and common share equivalents include: (i) an option
     granted to an executive officer of the Company prior to the  Reorganization
     to  purchase  267,500  shares  of  Class A Common  Stock;  (ii) the sale of
     4,750,000  shares of Class A Common Stock by the Company in connection with
     the Underwritten Offerings; (iii) the grant of awards for 109,000 shares of
     Class A Common Stock to certain  employees of the Company  during  November
     and  December  1996;  and (iv) the grant of awards  for  41,959  additional
     shares of Class A Common Stock to certain  employees of the Company  during
     January 1997.

(3)  As part of the Reorganization, several actions occurred which impacted
     the  comparability of the historical  financial results of the Company with
     the future results of the Company.  Therefore, a pro forma presentation has
     been prepared to provide  comparative  data. The unaudited pro forma income
     statement data reflect the  Reorganization as if such event had occurred as
     of January 1, 1995,  and the following  adjustments:  (i) the  amortization
     over a  20-year  period  of a $25.0  million  payment,  consisting  of $5.0
     million in cash and $20.0 million in notes, to NSI for the exclusive rights
     to distribute NSI products in Thailand,  Indonesia,  Malaysia, the PRC, the
     Philippines,   Singapore  and  Vietnam  (the  "License   Fee");   (ii)  the
     recognition  by the Company of  additional  charges of $4.4 million for the
     year ended December 31, 1995,  $4.0 million for the year ended December 31,
     1996 and $2.2 million for the six months  ended June 30, 1996,  relating to
     certain  support  services  provided  to  the  Company  by  NSI  and an NSI
     affiliate  and  certain  other  charges  related to  operating  as a public
     company;  (iii)  estimated  annual  compensation  expense  of $1.2  million
     related to the  employee  stock bonus  awards  granted to  employees of the
     Company, NSI and its affiliates;  and (iv) adjustments for U.S. Federal and
     state  income  taxes as if the  Company  had been taxed as a C  corporation
     rather than as an S corporation since inception.

(4)  The  unaudited  pro forma  income  statement  data do not  reflect the
     estimated   non-cash   compensation   expense  totaling  $19.9  million  in
     connection  with  the  one-time  grant  of the  Distributor  Options  at an
     exercise  price of $5.75  per  share.  $2.0  million  of such  expense  was
     recorded as actual  distributor  stock expense for the year ended  December
     31, 1996. An  additional  $9.0 million of such expense was recorded for the
     six months ended June 30, 1997. Neither of these expenses has been included
     in the pro forma presentation.  The granting and vesting of the Distributor
     Options  are  conditioned  upon  distributor  performance  under the Global
     Compensation  Plan and the NSI 1996  Distributor  Stock  Option  Plan.  The
     vesting of the  Distributor  Options is  scheduled to occur on December 31,
     1997.  See  "Certain  Relationships  and Related  Transactions--Distributor
     Options," "Shares Eligible for Future Sale" and "Plan of Distribution."

(5)  Pro forma other income and expense  includes:  (i) increased  interest
     expense of $2.7 million for the year ended  December  31, 1995  relating to
     the  issuance of  promissory  notes (the "S  Distribution  Notes") of $86.5
     million  from the  Subsidiaries'  earned and  undistributed  S  corporation
     earnings  through  the  date  of the  termination  of the  Subsidiaries'  S
     corporation status; (ii) increased interest expense of $0.9 million for the
     year  ended  December  31,  1995 and $0.1  million  each for the year ended
     December  31, 1996 and the six months  ended June 30, 1996  relating to the
     issuance  of $20.0  million in notes as partial  payment of the License Fee
     payable to NSI; and (iii)  increased  interest  income of $0.8 million each
     for the years  ended  December  31,  1995 and  December  31,  1996 and $0.4
     million  for  the  six  months  ended  June  30,  1996  relating  to a note
     receivable from NSI with an estimated principal balance of $13.1 million as
     consideration for the Distributor Options.

(6)  Reflects,  as if all shares had been issued as of January 1, 1995, the
     following:  (i)  80,250,000  common  shares  outstanding  and common  share
     equivalents after giving effect to the Reorganization; (ii) the sale by the
     Company of  4,750,000  shares of Class A Common  Stock in the  Underwritten
     Offerings;  (iii) the grant of awards for 109,000  shares of Class A Common
     Stock to certain employees of the Company; and (iv) an option granted to an
     executive  officer of the  Company to  purchase  267,500  shares of Class A
     Common Stock. Supplemental income per share, calculated as if $25.0 million
     of the proceeds from the  Underwritten  Offerings  were used to repay notes
     payable,  had a  dilutive  effect  of less than 2% and,  therefore,  is not
     presented.

(7)  Active  distributors  are those  distributors  who are resident in the
     countries  in which the Company  operates and who have  purchased  products
     during  the three  months  ended as of the date  indicated,  rounded to the
     nearest thousand. An executive distributor is an active distributor who has
     submitted a qualifying letter of intent to become an executive distributor,
     achieved specified personal and group sales volumes for a four month period
     and maintained such specified personal and group sales volumes thereafter.

                                  RISK FACTORS

     An  investment  in the  Distributor  Options  or the  Class A Common  Stock
involves  special  considerations  and  significant  risks,  including,  but not
limited to, those discussed or referred to below.  Prospective  investors should
carefully  consider the following risks and information in conjunction  with the
other  information  contained in this Prospectus  before  acquiring  Distributor
Options or shares of Class A Common Stock. The statements in this section and in
this Prospectus that are not historical  facts are  forward-looking  statements.
These forward-looking statements involve certain risks and uncertainties. Actual
results and outcomes may differ materially from those discussed in this section.
Factors that might cause such differences  include,  but are not limited to, the
risks and important factors discussed below.

Risks Related to Allocation and Vesting of Distributor Options; Decrease in
Number of Distributor Options Available; Effect of Product Returns

     Each allocation of Distributor Options made to an Eligible Distributor that
is an entity (such as a partnership or corporation)  shall be made by NSI solely
to the  entity,  not to the owners of the entity  individually.  For an Eligible
Distributor's  Options to vest,  such  Eligible  Distributor  will  generally be
required  to  maintain  his or her  Qualifying  Executive  Pin Level  during the
Vesting  Period.  If an  Eligible  Distributor  fails  to  maintain  his  or her
Qualifying  Executive  Pin Level for any month  during the Vesting  Period,  the
number of  Distributor  Options  vested  in such  Eligible  Distributor  will be
recalculated at the end of the Vesting Period. If an Eligible  Distributor falls
below the Gold  Executive Pin Level at any time during the Vesting  Period,  all
Distributor  Options  held  by such  Eligible  Distributor  will be  immediately
forfeited.  Forfeited or declined  options will not vest but will revert to NSI.
Distributor  Options vested in an Eligible  Distributor will become  exercisable
upon  receipt of written  notice from NSI of the number of  Distributor  Options
vested  in such  Eligible  Distributor  which is  currently  estimated  to be by
January 31, 1998, and will remain  exercisable for a four-year  period following
December 31, 1997, provided the Eligible Distributor  maintains an Executive Pin
Level of Gold or higher until the date of exercise.  No Distributor Options will
be exercisable after December 31, 2001. In certain  jurisdictions,  the exercise
period  may be  shortened  to  comply  with  local  regulations.  See  "Plan  of
Distribution--Distributor Options--Vesting" and "--Exercisability."

     There can be no  assurance  that the number of Eligible  Distributors  will
remain  constant  during the  Qualification  Period.  Given the fixed  number of
Distributor Options available, the number of Distributor Options allocable to an
Eligible Distributor will decrease as the total number of Eligible  Distributors
increases  and  conversely  will  increase  as  the  total  number  of  Eligible
Distributors decreases.  NSI has historically experienced periods of significant
fluctuations  in its total number of executive  distributors  and may experience
such  fluctuations  in the future.  An increase in the total  number of Eligible
Distributors  during  the  Qualification  Period  could  result  in  a  material
reduction  in the  number of  Distributor  Options  allocable  to an  individual
Eligible Distributor. The number of Distributor Options allocable to an Eligible
Distributor will also decrease as the number of Eligible  Distributors at higher
executive   distributor  levels  increases  as  a  proportion  of  all  Eligible
Distributors and conversely will increase as the number of Eligible Distributors
at higher executive distributor levels decreases as a proportion of all Eligible
Distributors.  There  can  be no  assurance  that  the  proportion  of  Eligible
Distributors at each executive distributor level will remain constant during the
Qualification  Period. In addition,  the number of Distributor Options allocable
to  an  Eligible  Distributor  will  decrease  as  such  Eligible  Distributor's
compensation or rate of compensation  growth  decreases as a proportion of total
compensation or total compensation growth paid to all Eligible  Distributors and
conversely will increase as such Eligible  Distributor's  compensation increases
as a proportion of total compensation or total  compensation  growth paid to all
Eligible Distributors.  There can be no assurance that an Eligible Distributor's
compensation will remain constant as a percentage of total Eligible  Distributor
compensation during the Qualification Period. Further, there can be no assurance
that an  Eligible  Distributor  will be  able  to earn  particular  compensation
amounts during the Qualification Period.

     Product  returns during the  Qualification  or Vesting  Periods will reduce
commission levels and may affect distributor levels,  consequently impacting the
number of  Distributor  Options  received by an individual  distributor.  In the
event of product returns  occurring after the  Qualification  or Vesting Periods
which would have affected  distributor levels or qualification for or vesting of
Distributor  Options had such product returns been made during the Qualification
or Vesting Periods, NSI may recoup the value of the Distributor Options received
by an  individual  distributor  on the  Vesting  Date in  excess of the value of
Distributor  Options which would have vested had such returns been made prior to
the Vesting Date. There can be no assurance that product returns will not affect
the number of Distribution Options or the value of Distribution Options received
by a distributor. See "Plan of Distribution--Distributor Options."

     NSI has  granted  in the past,  and may  continue  to grant in the  future,
exceptions under its Global Compensation Plan permitting various distributors to
receive  compensation  at higher  levels  than they would have been  entitled to
receive based  exclusively on their  personal and group sales volumes.  Although
exceptions  are  discouraged,  management  believes  that  this  arrangement  is
important in retaining  the loyalty and  dedication of  distributors  in certain
situations.  In keeping with this  strategy,  NSI intends to utilize a weighting
factor  in  granting  Distributor  Options  to  these  individuals  based on the
distributor  level at which they  receive  commissions  rather than on the level
dictated by their technical  status under the Global  Compensation  Plan. Such a
policy  may  result  in  other  distributors  who have not  received  a  similar
preference  receiving  fewer  options  than they would have  received  were such
exceptions  not being  made  under the Global  Compensation  Plan.  See "Plan of
Distribution."

Restrictions on Resale of Shares Underlying Distributor Options

     By  exercising  any portion of their  Distributor  Options,  each  Eligible
Distributor who is granted more than 3,000 Distributor Options will agree not to
resell  in any given  six-month  period  more than 33% of the  shares of Class A
Common Stock  issuable upon exercise of the  Distributor  Options vested in each
Eligible Distributor. See "Plan of Distribution--Distributor Options."

Regulatory and Taxation Risks

     The availability of Distributor  Options and employee stock bonus awards in
each  country in which NSI  distributors  and/or  employees  reside is  entirely
dependent  upon and subject to NSI's ability to secure any necessary  regulatory
approvals,  qualifications  or exemptions in each such country.  There can be no
assurance  that such  approvals  or  qualifications  will be  secured  or,  once
secured,  will  not be  suspended.  It is  possible  that NSI may not be able to
secure  the  necessary   regulatory   approvals  or  qualifications  in  certain
countries.  The receipt of  Distributor  Options and employee stock bonus awards
will also subject the recipient to potentially  material  income tax and capital
gains tax  implications.  The Company  and its  affiliates  anticipate  that the
Distributor  Options,  the  shares  of  Class  A  Common  Stock  underlying  the
Distributor  Options and the  employee  stock bonus  awards will be qualified in
some form  pursuant to the  securities  laws of each  jurisdiction  in which the
Company and its affiliates operate. There can be no assurance, however, that NSI
will be able to qualify the  Distributor  Options and the  employee  stock bonus
awards in each jurisdiction or that, if qualified,  the governmental authorities
in such  jurisdictions  will not require material  modifications to the terms of
the programs as they are currently  contemplated to be  implemented.  In certain
countries,  including Belgium,  France, Spain and possibly others, only existing
distributors   and/or  existing  executive   distributors  will  be  allowed  to
participate in the Distributor Option program.  No assurances can be given as to
the  timing  of any  governmental  approvals  received  in  connection  with the
Distributor  Options.  In addition,  there can be no assurance that the laws and
relevant  regulations and judicial and  administrative  interpretations  in such
jurisdictions  will not  change in a manner  that has a  material  impact on the
ability of NSI to adopt or maintain such programs in such jurisdictions. The NSI
Stock Option Plan, as it is  implemented  or  administered  in any given country
where distributors of NSI reside or act as independent  distributors of NSI, may
be amended or modified by NSI's board of  directors  from time to time to comply
with the legal  requirements  and  restrictions  of such country.  See "Rule 415
Selling Stockholders--Certain U.S. Tax Consequences to Recipients of Distributor
Options and  Employee  Stock Bonus  Awards" and "--Non U.S.  Regulatory  and Tax
Consequences."

Reliance Upon Independent Distributors of NSI

     The  Company  distributes  its  products  exclusively  through  independent
distributors  who have  contracted  directly  with NSI to  become  distributors.
Consequently,  the Company  does not contract  directly  with  distributors  but
licenses its  distribution  system and distributor  force from NSI.  Distributor
agreements with NSI are voluntarily  terminable by distributors at any time. The
Company's  revenue is directly  dependent upon the efforts of these  independent
distributors,  and any growth in future sales volume will require an increase in
the  productivity  of these  distributors  and/or  growth in the total number of
distributors. As is typical in the direct selling industry, there is turnover in
distributors  from year to year,  which  requires the sponsoring and training of
new  distributors  by existing  distributors to maintain or increase the overall
distributor  force and  motivate  new and  existing  distributors.  The  Company
experiences  seasonal  decreases in distributor  sponsoring and product sales in
some of the countries in which the Company  operates  because of local  holidays
and customary  vacation periods.  The size of the distribution force can also be
particularly  impacted by general economic and business  conditions and a number
of intangible factors such as adverse publicity regarding the Company or NSI, or
the public's perception of the Company's products,  product  ingredients,  NSI's
distributors or direct selling businesses in general.  Historically, the Company
has experienced  periodic  fluctuations in the level of distributor  sponsorship
(as measured by  distributor  applications).  However,  because of the number of
factors that impact the  sponsoring of new  distributors,  and the fact that the
Company has little control over the level of  sponsorship  of new  distributors,
the Company cannot predict the timing or degree of those fluctuations. There can
be no assurance that the number or  productivity  of the Company's  distributors
will be sustained at current levels or increased in the future. In addition, the
number of  distributors  as a percent of the  population  in a given  country or
market could  theoretically  reach levels that become difficult to exceed due to
the  finite  number of  persons  inclined  to pursue a direct  selling  business
opportunity.  This is of particular  concern in Taiwan,  where industry  sources
have estimated that up to 10% of the population is already involved in some form
of direct selling.

     Since distributor agreements are entered into between NSI and distributors,
all of the distributors who generate revenue for the Company are distributors of
NSI.  See  "--Relationship  with and  Reliance on NSI;  Potential  Conflicts  of
Interest." Because distributors are independent  contractors of NSI, neither NSI
nor the  Company  is in a  position  to  provide  the same  level of  direction,
motivation and oversight as either would with respect to its own employees.  The
Company relies on NSI to enforce distributors policies and procedures.  Although
NSI has a compliance department  responsible for the enforcement of the policies
and procedures that govern distributor  conduct,  it can be difficult to enforce
these policies and procedures  because of the large number of  distributors  and
their  independent  status,  as well as the  impact of  regulations  in  certain
countries  that limit the  ability of NSI and the Company to monitor and control
the sales practices of distributors.

Potential Effects of Adverse Publicity

     The  size of the  distribution  force  and  the  results  of the  Company's
operations  can be  particularly  impacted by adverse  publicity  regarding  the
Company or NSI, or their competitors, including publicity regarding the legality
of  network  marketing,  the  quality  of the  Company's  products  and  product
ingredients  or  those  of its  competitors,  regulatory  investigations  of the
Company or the Company's competitors and their products, distributor actions and
the public's  perception of NSI's  distributors  and direct  selling  businesses
generally.

     In 1991  and  1992,  NSI was  the  subject  of  investigations  by  various
regulatory  agencies of eight states. All of the  investigations  were concluded
satisfactorily.  However,  the  publicity  associated  with  the  investigations
resulted in a material adverse impact on NSI's results of operations. The denial
by  the  Malaysian   government  in  1995  of  the  Company's   business  permit
applications due to distributor  actions  resulted in adverse  publicity for the
Company.  In South Korea, a coalition of consumer  groups  recently  announced a
public boycott against the Company's  largest  international  competitor in this
market. These groups have claimed that this competitor has violated South Korean
laws barring comparisons between products and has made unjustified environmental
claims  about  its  products.  Various  trade  groups  have also  attacked  this
competitor's direct marketing methods. In addition,  the South Korean government
and certain consumer and trade  organizations have expressed concerns which have
attracted  media  attention  regarding  South Korean  consumption  of luxury and
foreign  products,  in general.  Although  the  Company has not been  subject to
similar attacks,  the Company believes that the adverse publicity resulting from
these claims and media  campaigns  has and may continue to adversely  affect the
direct  selling  industry  and  the  Company's  South  Korean  operations.   See
"--Seasonality and Cyclicality;  Variations in Operating  Results." There can be
no assurance  that the Company  will not be subject to adverse  publicity in the
future as a result of  regulatory  investigations  or  actions,  whether  of the
Company or its competitors, distributor actions, actions of competitors or other
factors or that such adverse  publicity will not have a material  adverse effect
on the Company's business or results of operations. See "--Government Regulation
of  Direct  Selling  Activities,"   "--Government  Regulation  of  Products  and
Marketing," "--Other Regulatory Issues" and "--Entering New Markets."

Potential Negative Impact of Distributor Actions

     Distributor  actions can  negatively  impact the Company and its  products.
From time to time,  the Company  receives  inquiries  from  regulatory  agencies
precipitated by distributor actions. For example, in October 1995, the Company's
business  permit  applications  were denied by the  Malaysian  government as the
result of  activities by certain NSI  distributors  before  required  government
approvals  could be secured.  NSI  subsequently  terminated the  distributorship
rights of some of the  distributors  involved  and elected to withdraw  from the
Malaysian market for a period of time. The denial by the Malaysian government of
the Company's business permit applications resulted in adverse publicity for the
Company.  See  "--Other  Regulatory  Issues."  Distributor  activities  in other
countries in which the Company has not commenced operations may similarly result
in an inability to secure, or delay in securing required regulatory and business
permits. See "Business--New  Market  Opportunities." In addition,  the publicity
which can result  from a variety of  potential  distributor  activities  such as
inappropriate earnings claims,  product  representations or improper importation
of Nu Skin products from other markets, can make the sponsoring and retaining of
distributors   more  difficult,   thereby   negatively   impacting   sales.  See
"--Potential Effects of Adverse Publicity." Furthermore,  the Company's business
and  results of  operations  could be  adversely  affected if NSI  terminates  a
significant  number of distributors or certain  distributors who play a key role
in the Company's  distribution  system.  There can be no assurance that these or
other  distributor  actions  will  not have a  material  adverse  effect  on the
Company's business or results of operations.

Currency Risks

     The Company's foreign-derived sales and selling, general and administrative
expenses are converted to U.S. dollars for reporting purposes. Consequently, the
Company's  reported earnings are  significantly  impacted by changes in currency
exchange rates, generally increasing with a weakening dollar and decreasing with
a strengthening dollar. In addition, the Company purchases inventory from NSI in
U.S.  dollars  and  assumes  currency  exchange  rate risk with  respect to such
purchases.  Local currency in Japan, Taiwan, Hong Kong, South Korea and Thailand
is  generally  used to settle  non-inventory  transactions  with NSI.  Given the
uncertainty  of the extent of exchange  rate  fluctuations,  the Company  cannot
estimate  the  effect of these  fluctuations  on its  future  business,  product
pricing,  results of operations or financial condition.  However, because nearly
all of the Company's revenue is realized in local currencies and the majority of
its cost of sales is denominated in U.S.  dollars,  the Company's  gross profits
will be  positively  affected  by a  weakening  in the U.S.  dollar  and will be
negatively affected by a strengthening in the U.S. dollar.

     The Company  believes that a variety of complex factors impact the value of
local  currencies  relative to the U.S. dollar  including,  without  limitation,
interest rates, monetary policies, political environments, and relative economic
strengths. The Company believes that an increase in the short-term interest rate
by the U.S. Federal Reserve Board in early 1997 contributed to the strengthening
of the U.S. dollar against the yen in the first four months of 1997. In order to
partially  offset the  anticipated  effect of these currency  fluctuations,  the
Company  implemented  a price  increase on certain of its products of between 5%
and 9% on average. There can be no assurance that these price increases will not
adversely  affect the Company's  results of  operations  by decreasing  consumer
demand for the  Company's  products or that the  Company  will be able to effect
additional price increases in the future to offset the impact of future currency
fluctuations.  There can be no assurance that future currency  fluctuations will
not result in similar  concerns or adversely affect the performance of the price
of the Class A Common  Stock.  Although the Company tries to reduce its exposure
to fluctuations in foreign  exchange rates by using hedging  transactions,  such
transactions  may not  entirely  offset  the  impact of  currency  fluctuations.
Accordingly,  in the face of a strengthening of the U.S.  dollar,  the Company's
earnings  will  be  adversely  affected.   The  Company  does  not  use  hedging
transactions for trading or speculative purposes.  See "Management's  Discussion
and  Analysis  of  Financial  Condition  and  Results  of   Operations--Currency
Fluctuation and Exchange Rate Information."

Seasonality and Cyclicality; Variations in Operating Results

     While neither seasonal nor cyclical variations have materially affected the
Company's  results of  operations to date,  the Company  believes that its rapid
growth  may  have  overshadowed  these  factors.  Accordingly,  there  can be no
assurance that seasonal or cyclical  variations  will not  materially  adversely
affect the Company's results of operations in the future.

     The direct selling  industry in Asia is impacted by certain seasonal trends
such as major  cultural  events and vacation  patterns.  For example,  sales are
generally affected by local New Year celebrations in Japan,  Taiwan,  Hong Kong,
South Korea and Thailand, which occur in the Company's first quarter. Management
believes  that direct  selling in Japan is also  generally  negatively  impacted
during August, when many individuals traditionally take vacations.

     Generally,  the Company has  experienced  rapid revenue  growth in each new
market from the commencement of operations.  In Japan, Taiwan and Hong Kong, the
initial  rapid  revenue  growth  was  followed  by a short  period  of stable or
declining   revenue   followed   by  renewed   growth   fueled  by  new  product
introductions,  an increase in the number of active  distributors  and increased
distributor  productivity.  The  Company  believes  that a  similar  pattern  is
currently  occurring  in its  operations  in  South  Korea,  where  the  Company
experienced a significant  decline in its second quarter revenue from revenue in
the first quarter of 1997 and anticipates an additional  significant  decline in
the third quarter of 1997.  The Company  believes that the  anticipated  revenue
decline is partially reflective of the typical business cycle experienced in new
markets and partially the result of other factors specific to South Korea. These
other  factors  include  recent  activities by the South Korean  government  and
campaigns by a coalition of consumer protection and trade organizations  against
producers of luxury and foreign goods, in general, and certain network marketing
companies, in particular, that have drawn negative media attention. Although the
Company has not been the focus of these campaigns, management believes that they
have negatively impacted the business  environment  generally.  See "--Potential
Effects of Adverse  Publicity." An additional  factor which the Company believes
has  contributed  to  revenue  decline  in  South  Korea  is  the  focus  of key
distributors on other recently-opened markets, including Thailand.

     In addition,  the Company may experience variations on a quarterly basis in
its results of  operations,  as new products are  introduced and new markets are
opened.  There can be no assurance that current revenue and productivity  trends
will be maintained in any of these markets or that future  results of operations
will follow historical performance. Furthermore, no assurances can be given that
the Company's  revenue growth rate in Thailand,  which  commenced  operations in
March 1997, or in new markets where  operations have not commenced,  will follow
this pattern.

Government Regulation of Direct Selling Activities

     Direct selling activities are regulated by various  governmental  agencies.
These laws and  regulations  are  generally  intended to prevent  fraudulent  or
deceptive schemes, often referred to as "pyramid" or "chain sales" schemes, that
promise  quick  rewards for little or no effort,  require high entry costs,  use
high pressure recruiting methods and/or do not involve legitimate  products.  In
Japan, the Company's  distribution  system is regulated under the "Door-to-Door"
Sales Law, which requires the submission of specific information  concerning the
Company's  business and products and which  provides  certain  cancellation  and
cooling-off  rights for  consumers  and new  distributors.  Management  has been
advised  by  counsel  that in some  respects  Japanese  laws are  becoming  more
restrictive  with respect to direct selling in Japan. In Taiwan,  the Fair Trade
Law (and the Enforcement Rules and Supervisory Regulations of Multi-Level Sales)
requires the Company to comply with  registration  procedures  and also provides
distributors  with  certain  rights  regarding  cooling-off  periods and product
returns.  The Company also complies with South Korea's strict Door-to-Door Sales
Act, which requires,  among other things, the regular reporting of revenue,  the
registration of distributors  together with the issuance of a registration card,
and the maintaining of a current distributor registry.  This law also limits the
amount of commissions that a registered multi-level marketing company can pay to
its  distributors to 35% of revenue in a given month. In Thailand,  general fair
trade laws impact direct selling and multi-level marketing activities.

     In April 1997,  the South  Korean  Ministry of Trade,  Industry  and Energy
("MOTIE")  commenced a review of the largest foreign and domestic-owned  network
marketing companies in South Korea, including Nu Skin Korea. The purposes of the
review were stated to be to monitor how  companies  are  operating  and to audit
current  business  practices.  Although  the  MOTIE  has not  issued a report in
connection with the industry or Nu Skin Korea, the Company does not believe that
this  review  will  adversely  affect its  ability to conduct  business in South
Korea.

     Based on research  conducted  in opening its  existing  markets  (including
assistance  from  local  counsel),  the  nature  and  scope  of  inquiries  from
government  regulatory  authorities  and the Company's  history of operations in
such markets to date, the Company believes that its method of distribution is in
compliance in all material  respects with the laws and  regulations  relating to
direct selling activities of all of the countries in which the Company currently
operates.  Many countries,  however,  including Singapore,  one of the Company's
potential markets,  currently have laws in place that would prohibit the Company
and NSI from conducting business in such markets. There can be no assurance that
the  Company  will be allowed to conduct  business in each of the new markets or
continue to conduct  business in each of its existing markets licensed from NSI.
See "--Entering New Markets."

Government Regulation of Products and Marketing; Import Restrictions

     The Company and NSI are  subject to or affected by  extensive  governmental
regulations not specifically  addressed to network  marketing.  Such regulations
govern,  among other things, (i) product  formulation,  labeling,  packaging and
importation,  (ii) product claims and advertising,  whether made by the Company,
NSI or NSI distributors, (iii) fair trade and distributor practices, (iv) taxes,
transfer pricing and similar  regulations that affect foreign taxable income and
customs duties, and (v) regulations governing foreign companies generally.

     With the exception of a small  percentage  of revenues in Japan,  virtually
all  of the  Company's  sales  historically  have  been  derived  from  products
purchased from NSI. All of those products  historically  have been imported into
the  countries in which they were  ultimately  sold.  The countries in which the
Company  currently  conducts  business  impose  various  legal  restrictions  on
imports. In Japan, the Japanese Ministry of Health and Welfare ("MOHW") requires
the Company to possess an import business  license and to register each personal
care product imported into the country.  Packaging and labeling requirements are
also specified. The Company has had to reformulate many products to satisfy MOHW
regulations. In Japan, nutritional foods, drugs and quasi-drugs are all strictly
regulated.  The chief concern  involves the types of claims and  representations
that can be made regarding the efficacy of nutritional  products. In Taiwan, all
"medicated" cosmetic and pharmaceutical  products require registration.  In Hong
Kong and Macau,  "pharmaceutical"  products  are  strictly  regulated.  In South
Korea,  the Company is subject to and has obtained the mandatory  certificate of
confirmation  as a qualified  importer  of  cosmetics  under the  Pharmaceutical
Affairs  Law  as  well  as  additional  product  approvals  for  each  of the 45
categories  of cosmetic  products  which it imports.  Each new cosmetic  product
undergoes  a  60-day  post-customs  inspection  during  which,  in  addition  to
compliance  with  ingredient   requirements,   each  product  is  inspected  for
compliance  with South Korean labeling  requirements.  There can be no assurance
that these or other  applicable  regulations  will not prevent the Company  from
introducing  new  products  into its  markets or require  the  reformulation  of
existing products.

     In Thailand,  personal  care  products  are  regulated by the Food and Drug
Association  and the Ministry of Public  Health and all of the Nu Skin  personal
care products  introduced in this market have qualified for simplified  approval
procedures under Thai law.

     The Company  has not  experienced  any  difficulty  maintaining  its import
licenses but has experienced  complications regarding health and safety and food
and  drug   regulations  for  nutritional   products.   Many  products   require
reformulation to comply with local  requirements.  In addition,  new regulations
could be adopted or any of the existing regulations could be changed at any time
in a manner that could have a material adverse effect on the Company's  business
and results of  operations.  Duties on imports are a component of national trade
and  economic  policy and could be changed in a manner that would be  materially
adverse  to the  Company's  sales  and  its  competitive  position  compared  to
locally-produced  goods,  in particular in countries  such as Taiwan,  where the
Company's  products  are already  subject to high customs  duties.  In addition,
import  restrictions in certain countries and jurisdictions  limit the Company's
ability to import  products  from NSI. In some  jurisdictions,  such as the PRC,
regulators may prevent the  importation of Nu Skin and IDN products  altogether.
Present or future health and safety or food and drug regulations  could delay or
prevent the  introduction of new products into a given country or marketplace or
suspend  or  prohibit  the  sale  of  existing   products  in  such  country  or
marketplace.

Other Regulatory Issues

     As a U.S. entity operating through  subsidiaries in foreign  jurisdictions,
the Company is subject to foreign  exchange  control and  transfer  pricing laws
that regulate the flow of funds  between the  Subsidiaries  and the Company,  as
well as the flow of funds to NSI for product purchases,  management services and
contractual obligations such as payment of distributor commissions.  The Company
believes that it operates in compliance  with all  applicable  customs,  foreign
exchange control and transfer pricing laws.  However,  there can be no assurance
that the Company will  continue to be found to be operating in  compliance  with
foreign  customs,  exchange control and transfer pricing laws, or that such laws
will not be modified,  which, as a result,  may require changes in the Company's
operating procedures.

     As is the case with most network marketing  companies,  NSI and the Company
have from time to time received  inquiries  from various  government  regulatory
authorities  regarding  the nature of their  business  and other  issues such as
compliance with local business opportunity and securities laws. Although to date
none of these  inquiries  has  resulted in a finding  materially  adverse to the
Company or NSI, adverse  publicity  resulting from inquiries into NSI operations
by certain  government  agencies  in the early  1990's,  stemming in part out of
inappropriate product and earnings claims by distributors,  materially adversely
affected  NSI's  business and results of  operations.  There can be no assurance
that the Company or NSI will not face  similar  inquiries  in the future  which,
either as a result of  findings  adverse to the Company or NSI or as a result of
adverse publicity resulting from the instigation of such inquiries, could have a
material adverse effect on the Company's business and results of operations. See
"--Potential Effects of Adverse Publicity."

     The Subsidiaries are periodically  subject to reviews and audits by various
governmental  agencies,  particularly  in new  markets,  where the  Company  has
experienced high rates of growth.  Recently, the South Korean Ministry of Trade,
Industry and Energy commenced an examination of the largest foreign and domestic
owned network marketing  companies in South Korea,  including Nu Skin Korea. The
purposes  of the  examination  were stated to be to monitor  how  companies  are
operating and to audit current business  practices.  In addition,  Nu Skin Korea
has been subject to an audit by the South  Korean  Customs  Service.  Management
believes that this audit was precipitated largely as a result of Nu Skin Korea's
rapid growth and its position as the largest  importer of cosmetics and personal
care products in South Korea as well as by recent South Korean trade imbalances.
The  Customs  Service  has  reviewed  a broad  range of issues  relating  to the
operations of Nu Skin Korea,  with a focus on reviewing customs valuation issues
and intercompany  payments.  Recently,  the Customs Service has resolved certain
issues related to its audit without imposing sanctions. The intercompany payment
issue was referred to various  other  government  agencies,  which are currently
reviewing this issue. The import valuation issues, which management considers to
be routine in light of the  Company's  extensive  import and export  activities,
were  referred to the  valuation  division of the Customs  Service.  The Company
continues to believe that its actions  have been in  compliance  in all material
respects with relevant regulations.  Although the potential sanctions related to
the investigations  include warnings,  fines,  foreign exchange  restrictions or
potential  criminal  prosecution of managers,  the Company believes that none of
the sanctions would have a material adverse impact on operations.  However,  the
investigations and any related sanctions could result in negative publicity that
could have a material  adverse  impact on the  Company and its  operations.  The
Company is not aware of any negative  publicity to date in South Korea regarding
these developments.  The Company intends to continue to vigorously contest these
matters.  See "--Potential  Negative Impact of Distributor  Actions." Management
believes that other major  importers of cosmetic  products are also the focus of
regulatory reviews by South Korean authorities.

     Businesses  which are more than 50% owned by non-citizens are not permitted
to operate in  Thailand  unless  they have an Alien  Business  Permit,  which is
frequently  difficult to obtain.  The Company is currently  operating  under the
Treaty of Amity and Economic  Relations  between  Thailand and the United States
(the "Treaty of Amity").  Under the Treaty of Amity, an Alien Business Permit is
not  required  if a Thailand  business  is owned by an entity  organized  in the
United States,  a majority of whose owners are U.S.  citizens or entities.  From
time to time, it has been reported that certain  Thailand  government  officials
have considered  supporting the termination of the Treaty of Amity. There can be
no assurance that, if the Treaty of Amity were terminated,  the Company would be
able to obtain an Alien Business Permit and continue operations in Thailand.

     Based  on the  Company's  and  NSI's  experience  and  research  (including
assistance  from counsel) and the nature and scope of inquiries from  government
regulatory  authorities,  the Company believes that it is in material compliance
with all regulations applicable to the Company.  Despite this belief, either the
Company or NSI could be found not to be in  material  compliance  with  existing
regulations as a result of, among other things, the considerable  interpretative
and  enforcement  discretion  given to regulators  or misconduct by  independent
distributors.  In 1994, NSI and three of its distributors entered into a consent
decree with the United States Federal Trade  Commission (the "FTC") with respect
to its  investigation  of  certain  product  claims and  distributor  practices,
pursuant  to  which  NSI  paid  approximately  $1  million  to  settle  the  FTC
investigation.   In August 1997,  NSI reached  a  settlement  with  the FTC with
respect  to certain  product  claims and its  compliance  with the 1994  consent
decree  pursuant  to which  settlement  NSI paid $1.5  million  to FTC. NSI also
recently voluntarily agreed to recall and rewrite virtually all of its sales and
marketing materials to address FTC concerns. Even though neither the Company nor
the Subsidiaries has encountered  similar regulatory  concerns,  there can be no
assurances that the Company and the Subsidiaries  will not be subject to similar
inquiries  and  regulatory  investigations  or  disputes  and the effects of any
adverse  publicity  resulting  therefrom.  Any assertion or  determination  that
either the  Company,  NSI or any NSI  distributors  are not in  compliance  with
existing laws or regulations could potentially have a material adverse effect on
the Company's business and results of operations. In addition, in any country or
jurisdiction,  the  adoption  of new  laws  or  regulations  or  changes  in the
interpretation of existing laws or regulations could generate negative publicity
and/or have a material  adverse effect on the Company's  business and results of
operations.  The  Company  cannot  determine  the  effect,  if any,  that future
governmental  regulations  or  administrative  orders may have on the  Company's
business  and  results of  operations.  Moreover,  governmental  regulations  in
countries where the Company plans to commence or expand  operations may prevent,
delay or limit market entry of certain products or require the  reformulation of
such  products.  Regulatory  action,  whether  or  not  it  results  in a  final
determination  adverse  to the  Company  or NSI,  has the  potential  to  create
negative  publicity,  with detrimental effects on the motivation and recruitment
of distributors  and,  consequently,  on the Company's  sales and earnings.  See
"--Potential  Effects  of  Adverse  Publicity,"  "--Entering  New  Markets"  and
"Business--Government Regulation--Regulation of Products and Marketing."

Reliance on Certain Distributors; Potential Divergence of Interests between
Distributors and the Company

     The Company's Global  Compensation Plan allows  distributors to sponsor new
distributors.  The sponsoring of new distributors  creates multiple  distributor
levels in the network marketing structure.  Sponsored  distributors are referred
to as "downline"  distributors  within the  sponsoring  distributor's  "downline
network." If downline  distributors  also sponsor new  distributors,  additional
levels of downline  distributors are created, with the new downline distributors
also becoming part of the original sponsor's  "downline network." As a result of
this network marketing  distribution system,  distributors develop relationships
with other  distributors,  both within their own countries and  internationally.
The Company believes that its revenue is generated from thousands of distributor
networks.   However,   the  Company   estimates  that,  as  of  June  30,  1997,
approximately  340  distributorships   worldwide  comprised  NSI's  two  highest
executive   distributor   levels   (Hawaiian   Blue  Diamond  and  Blue  Diamond
distributors). These distributorships have developed extensive downline networks
which consist of thousands of sub-networks.  Together with such networks,  these
distributorships  account  for  substantially  all  of  the  Company's  revenue.
Consequently,  the  loss  of  such  a  high-level  distributor  or  another  key
distributor  together with a group of leading distributors in such distributor's
downline  network,  or the loss of a significant  number of distributors for any
reason,  could  adversely  affect sales of the  Company's  products,  impair the
Company's ability to attract new distributors and adversely impact earnings.

     Under the Global  Compensation  Plan, a  distributor  receives  commissions
based  on  products  sold  by  the   distributor  and  by  participants  in  the
distributor's  worldwide  downline  network,  regardless of the country in which
such participants are located. The Company, on the other hand, receives revenues
based  almost  exclusively  on sales of  products  to  distributors  within  the
Company's markets. So, for example, if a distributor located in Japan sponsors a
distributor in Europe, the Japanese  distributor could receive commissions based
on the sales made by the European distributor, but the Company would not receive
any revenue  since the products  would have been sold  outside of the  Company's
markets.  The  interests  of the  Company  and  distributors  therefore  diverge
somewhat in that the  Company's  primary  objective is to maximize the amount of
products sold within the Company's markets, while the distributors' objective is
to maximize the amount of products sold by the participants in the distributors'
worldwide  downline  networks.  The  Company  and NSI  have  observed  that  the
commencement  of  operations in a new country tends to distract the attention of
distributors  from the  established  markets  for a  period  of time  while  key
distributors begin to build their downline networks within the new country.  NSI
is currently contemplating opening operations in additional countries outside of
the  Company's  markets.  To the extent  distributors  focus  their  energies on
establishing downline networks in these new countries,  and decrease their focus
on building  organizations  within the Company's markets, the Company's business
and results of operations could be adversely affected.  Furthermore, the Company
itself is currently contemplating opening new markets. In the event distributors
focus  on these  new  markets,  sales in  existing  markets  might be  adversely
affected.  There can be no assurance that these new markets will develop or that
any  increase in sales in new markets will not be more than offset by a decrease
in sales in the Company's existing markets.

Entering New Markets

     As part of its growth strategy, the Company has acquired from NSI the right
to act as NSI's exclusive distribution vehicle in Indonesia,  Malaysia, the PRC,
the Philippines, Singapore and Vietnam. The Company has undertaken a preliminary
review of the laws and  regulations to which its operations  would be subject in
Indonesia,  Malaysia,  the PRC, the  Philippines,  Singapore  and  Vietnam.  The
Company has announced its intention to commence operations in the Philippines in
1998.  Given  existing  regulatory  environments  and economic  conditions,  the
Company's entrance into Singapore and Vietnam is not anticipated in the short to
mid-term.  The regulatory and political climate in the other countries for which
the Company has the right to act as NSI's  exclusive  distributor is such that a
replication of the Company's current  operating  structure cannot be guaranteed.
Because the Company's personal care and nutritional product lines are positioned
as premium product lines, the market  potential for the Company's  product lines
in relatively less developed countries,  such as the PRC and Vietnam, remains to
be determined.  Modifications  to each product line may be needed to accommodate
the market  conditions in each country,  while  maintaining the integrity of the
Company's  products.  No assurance can be given that the Company will be able to
obtain  necessary  regulatory  approvals  to  commence  operations  in these new
markets,  or that,  once such approvals are obtained,  the Company and NSI, upon
which the Company is largely dependent for product development assistance,  will
be able to successfully  reformulate Nu Skin personal care and IDN product lines
in any of the Company's new markets to attract local consumers.

     Each  of  the  proposed  new  markets   will  present   additional   unique
difficulties  and  challenges.  The  PRC,  for  example,  has  proven  to  be  a
particularly  difficult  market for foreign  corporations  due to its  extensive
government regulation and the historical political tenets of the PRC government.
In order to enter the market in the PRC,  the  Company  may be required to enter
into a joint venture  enterprise  with a Chinese entity and to establish a local
manufacturing  presence,  which  will  entail a  significant  investment  on the
Company's  part. The Company  believes that the PRC national  regulatory  agency
responsible   for  direct  selling   periodically   reviews  the  regulation  of
multi-level  marketing.   These  reviews  may  lead  to  changes  in  applicable
regulations. Therefore, it is not known when or whether the Company will be able
to implement  business models consistent with those used by the Company in other
markets.  The Company  will  likely have to apply for  licenses on a province by
province basis, and the repatriation of the Company's profits will be subject to
restrictions  on currency  conversion  and the  fluctuations  of the  government
controlled exchange rate. The extensive fragmentation of distribution systems in
the PRC may also force the Company to significantly  change its business models.
The lack of a comprehensive legal system and the uncertainties of enforcement of
existing legislation and laws could also have an adverse effect on the Company's
proposed business in the PRC.

     The other  potential  new  markets  also  present  significant  regulatory,
political  and economic  obstacles to the Company.  In  Singapore,  for example,
network   marketing  is  currently  illegal  and  is  not  permitted  under  any
circumstances.   Although  the  Company  believes  that  this  restriction  will
eventually  be  relaxed  or  repealed,  no  assurance  can be  given  that  such
regulation will not remain in place and that the Company will not be permanently
prevented  from  initiating  sales  in  Singapore.  In  addition,  Malaysia  has
governmental  guidelines that have the effect of limiting  foreign  ownership of
direct selling companies operating in Malaysia to no more than 30%. There can be
no  assurance  that the  Company  will be able to properly  structure  Malaysian
operations  to comply  with this  policy.  In  October  of 1995,  the  Company's
business permit applications were denied by the Malaysian government as a result
of activities by certain NSI distributors.  Therefore, the Company believes that
although  significant  opportunities  exist to expand  its  operations  into new
markets,  there can be no assurance  that these or other  difficulties  will not
prevent the Company from realizing the benefits of this opportunity.

Managing Growth

     The Company has  experienced  rapid  growth since  operations  in Hong Kong
commenced in 1991.  The  management  challenges  imposed by this growth  include
entry into new  markets,  growth in the number of  employees  and  distributors,
expansion  of  facilities  necessary to  accommodate  growth and  additions  and
modifications   to  the  Company's   product  lines.  To  manage  these  changes
effectively,  the  Company may be required  to hire  additional  management  and
operations  personnel and to improve its  operational,  financial and management
systems.  For example, the dramatic growth in South Korea has led to operational
strains.  While the  Company is  currently  implementing  numerous  programs  to
address these issues,  there can be no assurance  that the rapid growth in South
Korea will not result in further operational strains or that the Company's other
markets will not experience  similar problems in the future that could adversely
affect the Company's business and results of operations.

Possible Adverse Effect on the Company of the Change in the Status of Hong Kong

     The  Company  has  offices  and a portion of its  operations  in Hong Kong.
Effective  July 1,  1997,  the  exercise  of  sovereignty  over  Hong  Kong  was
transferred  from the  Government  of the United  Kingdom of Great  Britain  and
Northern Ireland (the "United  Kingdom"),  to the government of the PRC pursuant
to the Sino-British  Joint  Declaration on the Question of Hong Kong (the "Joint
Declaration"), and Hong Kong became a Special Administrative Region (SAR) of the
PRC. The Joint  Declaration  provides that Hong Kong will be directly  under the
authority of the government of the PRC but Hong Kong will enjoy a high degree of
autonomy  except in  foreign  and  defense  affairs,  and that Hong Kong will be
vested with executive,  legislative and  independent  judicial power.  The Joint
Declaration  also provides that the current social and economic  systems in Hong
Kong will remain  unchanged  for 50 years after June 30, 1997 and that Hong Kong
will retain the status of an international  financial center.  Although sales in
Hong Kong  accounted  for less than 5% of the  Company's  revenues  for the year
ended  December  31, 1996,  Hong Kong serves as the  location for the  Company's
regional  offices and an important  base of operations for many of the Company's
most successful  distributors  whose downline  distributor  networks extend into
other Asian  markets.  Any adverse  effect on the social,  political or economic
systems in Hong Kong resulting from this transfer could have a material  adverse
effect on the Company's business and results of operations. Although the Company
does not anticipate any material  adverse change in the business  environment in
Hong Kong  resulting  from the 1997  transfer  of  sovereignty,  the Company has
formulated  contingency  plans to  transfer  the  Company's  regional  office to
another  jurisdiction in the event that the Hong Kong business environment is so
affected.

Relationship with and Reliance on NSI; Potential Conflicts of Interest

     NSI has ownership and control of the NSI trademarks, tradenames, the Global
Compensation  Plan,  distributor  lists and related  intellectual  property  and
know-how  (collectively,  the "Licensed Property"),  and licenses to the Company
rights to use the Licensed  Property in certain markets.  NSI and its affiliates
currently operate in 15 countries,  excluding the countries in which the Company
currently  operates,  and will continue to market and sell Nu Skin personal care
and IDN  nutritional  products  in  these  countries,  as well as in  additional
countries  outside of the  Company's  markets,  through  the  network  marketing
channel.  Thus the Company  cannot use the NSI  trademarks  to expand into other
markets for which the Company does not  currently  have a license  without first
obtaining  additional  licenses  or  other  rights  from  NSI.  There  can be no
assurance that NSI will make any additional  markets available to the Company or
that the terms of any new licenses from NSI will be acceptable to the Company.

     NSI has  licensed  to the  Company,  through  the  Subsidiaries,  rights to
distribute  Nu Skin and IDN  products  and to use the  Licensed  Property in the
Company's markets,  and Nu Skin International  Management Group, Inc. ("NSIMG"),
an affiliate of NSI, will provide management support services to the Company and
the  Subsidiaries,   pursuant  to  distribution,   trademark/tradename  license,
licensing  and  sales,  and  management   services  agreements  (the  "Operating
Agreements").  The Company  relies on NSI for  research,  development,  testing,
labeling and  regulatory  compliance  for products sold to the Company under the
distribution agreements, and virtually all of the Company's revenues are derived
from products and sales aids  purchased  from NSI pursuant to these  agreements.
NSIMG provides the Company with a variety of management and consulting services,
including,  but not limited to,  management,  legal,  financial,  marketing  and
distributor support/training,  public relations,  international expansion, human
resources, strategic planning, product development and operations administration
services.  Each  of the  Operating  Agreements  (other  than  the  distribution,
trademark/tradename  license  and  licensing  and sales  agreements  for Nu Skin
Korea, which have shorter terms), is for a term ending December 31, 2016, and is
subject to renegotiation  after December 31, 2001, in the event that the Selling
Stockholders and their affiliates,  on a combined basis, no longer  beneficially
own a majority of the combined voting power of the outstanding  shares of Common
Stock of the  Company  or of the  common  stock of NSI.  The  Company  is almost
completely dependent on the Operating Agreements to conduct its business, and in
the event NSI is  unable or  unwilling  to  perform  its  obligations  under the
Operating  Agreements,  or  terminates  the  Operating  Agreements  as  provided
therein,  the  Company's  business and results of  operations  will be adversely
affected. See "Business--Relationship with NSI."

     After  consummation of the Rule 415 Offerings,  approximately  98.2% of the
combined voting power of the outstanding  shares of Common Stock will be held by
the Existing  Stockholders and certain of their  affiliates.  Consequently,  the
Existing  Stockholders  and certain of their  affiliates  will have the ability,
acting in concert,  to elect all directors of the Company and approve any action
requiring approval by a majority of the stockholders of the Company.  Certain of
the Existing  Stockholders also own 100% of the outstanding  shares of NSI. As a
result of this ownership, the Existing Stockholders who are also shareholders of
NSI will consider the  short-term  and the long-term  impact of all  stockholder
decisions on the  consolidated  financial  results of NSI and the  Company.  See
"--Control by Existing  Stockholders;  Anti-Takeover  Effects of Dual Classes of
Common Stock."

     The  Operating  Agreements  were  approved by the Board of Directors of the
Company,  which was,  except  with  respect  to the  approval  of the  Operating
Agreements with Nu Skin Thailand, composed entirely of individuals who were also
officers  and  shareholders  of NSI at  the  time  of  approval.  The  Operating
Agreements   with  Nu  Skin   Thailand  were  approved  by  a  majority  of  the
disinterested  directors of the  Company.  In  addition,  some of the  executive
officers of the Company are also executive  officers of NSI. It is expected that
a number of the Company's executive officers will continue to spend a portion of
their  time on the  affairs  of NSI,  for which  they will  continue  to receive
compensation from NSI.

     Concurrently  with the Underwritten  Offerings,  the Company purchased from
NSI for $25.0 million the  exclusive  rights to distribute Nu Skin personal care
and IDN products in Thailand,  Indonesia,  Malaysia,  the PRC, the  Philippines,
Singapore and Vietnam.  The Company has paid $15.0  million of this amount,  and
the remaining $10.0 million of this amount is due in January 1998.

     In view of the  substantial  relationships  between  the  Company  and NSI,
conflicts  of interest  may exist or arise with  respect to existing  and future
business dealings,  including,  without  limitation,  the relative commitment of
time and energy by the executive  officers to the  respective  businesses of the
Company  and NSI,  potential  acquisitions  of  businesses  or  properties,  the
issuance of additional  securities,  the election of new or additional directors
and the payment of dividends by the Company.  There can be no assurance that any
conflicts of interest will be resolved in favor of the Company.  Under  Delaware
and Utah  law,  a person  who is a  director  of both the  Company  and NSI owes
fiduciary duties to both  corporations and their respective  shareholders.  As a
result,  persons who are  directors  of both the Company and NSI are required to
exercise  their  fiduciary  duties in light of what they  believe to be best for
each of the  companies  and its  shareholders.  See "Certain  Relationships  and
Related Transactions."

Control by Existing  Stockholders;  Anti-Takeover Effect of Dual Classes of
Common Stock

     Because of the relationship between the Company and NSI, management elected
to structure the  capitalization  of the Company in such a manner as to minimize
the possibility of a change in control of the Company without the consent of the
Existing  Stockholders.  Consequently,  the shares of Class B Common Stock enjoy
ten to one voting  privileges  over the shares of Class A Common Stock until the
outstanding shares of Class B Common Stock constitute less than 10% of the total
outstanding  shares  of  Common  Stock.  After  consummation  of  the  Rule  415
Offerings,  the  Existing  Stockholders  and  certain of their  affiliates  will
collectively  own 100% of the  outstanding  shares of the Class B Common  Stock,
representing approximately 98.2% of the combined voting power of the outstanding
shares of Common Stock.  Accordingly,  the Existing  Stockholders and certain of
their affiliates, acting fully or partially in concert, will have the ability to
control  the  election  of the Board of  Directors  of the  Company and thus the
direction and future  operations of the Company  without the supporting  vote of
any other stockholder of the Company, including decisions regarding acquisitions
and other business opportunities,  the declaration of dividends and the issuance
of  additional  shares of Class A Common  Stock and other  securities.  NSI is a
privately-held  company,  all of the shares of which are owned by certain of the
Existing  Stockholders.  As  long  as  the  shareholders  of  NSI  are  majority
stockholders  of the Company,  assuming they act in concert,  third parties will
not be able to obtain  control of the  Company  through  purchases  of shares of
Class A Common Stock. See "Description of Capital Stock."

Adverse Impact on Company Income Due to Distributor Option Program

     Prior to the Underwritten  Offerings,  the Existing Stockholders  converted
1,605,000 shares of Class B Common Stock to Class A Common Stock and contributed
such shares of Class A Common Stock to the Company.  The Company  granted to NSI
options  to  purchase  such  shares of Class A Common  Stock  (the  "Distributor
Options"),  and NSI offered these options to qualifying distributors of NSI. The
Exercise Price for each Distributor Option is $5.75, which is 25% of the initial
price per share to the  public of the Class A Common  Stock in the  Underwritten
Offerings.  The  vesting  of the  Distributor  Options  is  subject  to  certain
conditions,  and the  Distributor  Options have been  registered  along with the
shares of Class A Common Stock underlying such  Distributor  Options pursuant to
Rule 415 under the 1933 Act.  See  "Business--Distributor  Option  Program"  and
"Plan of Distribution".

     The Company  estimates a total  pre-tax  non-cash  compensation  expense of
$19.9  million in connection  with the grant of the  Distributor  Options.  This
non-cash  compensation  expense  will  result in a  corresponding  impact on net
income and net income per share, which may also result in a corresponding impact
on the market price of the Class A Common Stock. See "Shares Eligible for Future
Sale."

Reliance on and Concentration of Outside Manufacturers

     Virtually  all the  Company's  products  are  sourced  through  NSI and are
produced by  manufacturers  unaffiliated  with NSI.  The Company  currently  has
little or no direct  contact  with these  manufacturers.  The  Company's  profit
margins and its ability to deliver its  existing  products on a timely basis are
dependent upon the ability of NSI's outside  manufacturers to continue to supply
products  in a timely and  cost-efficient  manner.  Furthermore,  the  Company's
ability to enter new markets and  sustain  satisfactory  levels of sales in each
market is dependent in part upon the ability of suitable  outside  manufacturers
to reformulate existing products,  if necessary to comply with local regulations
or market  environments,  for  introduction  into  such  markets.  Finally,  the
development  of additional new products in the future will likewise be dependent
in part on the services of suitable outside manufacturers.

     The Company currently  acquires products or ingredients from sole suppliers
or suppliers that are considered by the Company to be the superior  suppliers of
such ingredients. The Company believes that, in the event it is unable to source
any  products or  ingredients  from its  current  suppliers,  the Company  could
produce such products or replace such products or substitute ingredients without
great  difficulty or prohibitive  increases in the cost of goods sold.  However,
there  can be no  assurance  that the loss of such a  supplier  would not have a
material adverse effect on the Company's business and results of operations.

     With  respect  to  sales  to  the  Company,  NSI  currently  relies  on two
unaffiliated  manufacturers to produce approximately 70% and 80% of its personal
care and nutritional  products,  respectively.  NSI has a written agreement with
the primary supplier of the Company's personal care products that expires at the
end of 1997. An extension to such contract is currently  being  negotiated.  NSI
does not  currently  have a written  contract  with the primary  supplier of the
Company's  nutritional  products.  The Company  believes  that in the event that
NSI's relationship with any of its key manufacturers is terminated,  NSI will be
able  to find  suitable  replacement  manufacturers.  However,  there  can be no
assurance that the loss of either manufacturer would not have a material adverse
effect on the Company's business and results of operations.

Reliance on Operations of and Dividends and Distributions from Subsidiaries

     The  Company  is a  holding  company  without  operations  of  its  own  or
significant  assets other than ownership of 100% of the capital stock of each of
the Subsidiaries.  Accordingly, an important source of the Company's income will
be  dividends  and  other  distributions  from  the  Subsidiaries.  Each  of the
Subsidiaries  has its operations in a country other than the United States,  the
country in which the Company is organized. In addition, each of the Subsidiaries
receives its revenues in the local  currency of the country or  jurisdiction  in
which  it is  situated.  As a  consequence,  the  Company's  ability  to  obtain
dividends or other distributions is subject to, among other things, restrictions
on dividends under applicable  local laws and regulations,  and foreign currency
exchange  regulations of the country or  jurisdictions in which the Subsidiaries
operate. The Subsidiaries'  ability to pay dividends or make other distributions
to the  Company is also  subject  to their  having  sufficient  funds from their
operations  legally available for the payment of such dividends or distributions
that are not  needed to fund their  operations,  obligations  or other  business
plans.  Because the Company will be a stockholder  of each of the  Subsidiaries,
the Company's  claims as such will generally rank junior to all other  creditors
of  and  claims  against  the  Subsidiaries.  In  the  event  of a  Subsidiary's
liquidation,  there may not be assets  sufficient  for the Company to recoup its
investment in such Subsidiary.

Taxation Risks and Transfer Pricing

     The  Company is  subject to  taxation  in the  United  States,  where it is
incorporated,  at a  statutory  corporate  federal  tax rate of  35.0%  plus any
applicable  state income  taxes.  In  addition,  each  Subsidiary  is subject to
taxation in the country in which it operates, currently ranging from a statutory
tax rate of 57.9% in Japan to 16.5% in Hong Kong.  The  Company is  eligible  to
receive foreign tax credits in the U.S. for the amount of foreign taxes actually
paid in a given period.  In the event that the Company's  operations in high tax
jurisdictions such as Japan grow disproportionately to the rest of the Company's
operations,  the Company will be unable to fully utilize its foreign tax credits
in the U.S.,  which could,  accordingly,  result in the Company  paying a higher
overall effective tax rate on its worldwide operations.

     Because the Subsidiaries  operate outside of the United States, the Company
is subject to the jurisdiction of numerous foreign tax authorities.  In addition
to  closely  monitoring  the  Subsidiaries'  locally  based  income,  these  tax
authorities  regulate and restrict  various  corporate  transactions,  including
intercompany  transfers.  The Company believes that the tax authorities in Japan
and South Korea are  particularly  active in  challenging  the tax structures of
foreign corporations and their intercompany transfers.  The Company is currently
undergoing audits in South Korea. See  "--Government  Regulation of Products and
Marketing;  Import  Restrictions" and "--Other  Regulatory Issues." Although the
Company believes that its tax and transfer pricing  structures are in compliance
in all  material  respects  with  the  laws of  every  jurisdiction  in which it
operates, no assurance can be given that these structures will not be challenged
by foreign tax  authorities or that such  challenges or any required  changes in
such  structures  will not  have a  material  adverse  effect  on the  Company's
business or results of operations.

Increase in Distributor Compensation Expense

     Under  the  Licensing  and  Sales  Agreements  (the  "Licensing  and  Sales
Agreements") between each of the Subsidiaries and NSI, the Company,  through its
Subsidiaries, is contractually obligated to pay a distributor commission expense
of 42% of commissionable product sales (with the exception of South Korea where,
due to government  regulations,  the Company uses a formula based upon a maximum
payout  of 35%  of  commissionable  product  sales).  The  Licensing  and  Sales
Agreements  provide  that the Company is to satisfy  this  obligation  by paying
commissions  owed to local  distributors.  In the event that  these  commissions
exceed 42% of  commissionable  product sales, the Company is entitled to receive
the difference from NSI. In the event that the  commissions  paid are lower than
42%, the Company must pay the  difference to NSI.  Under this  formulation,  the
Company's total  commission  expense is fixed at 42% of  commissionable  product
sales in each country  (except for South Korea).  The 42% figure has been set on
the basis of NSI's  experience  over the past eight years  during  which  period
actual  commissions paid in a given year together with the cost of administering
the Global  Compensation  Plan have ranged between 41% and 43% of commissionable
product  sales for such year  (averaging  approximately  42%). In the event that
actual  commissions  payable to distributors from sales in the Company's markets
vary  from  these  historical  results,  whether  as  a  result  of  changes  in
distributor  behavior or changes to the Global Compensation Plan or in the event
that NSI's cost of  administering  the Global  Compensation  Plan  increases  or
decreases,  the Licensing  and Sales  Agreements  provide that the  intercompany
settlement  figure may be modified to more  accurately  reflect actual  results.
This could result in the Company becoming  obligated to make greater  settlement
payments  to NSI  under the  Licensing  and Sales  Agreements.  Such  additional
payments could adversely affect the Company's results of operations. Because the
Company  licenses  the right to use the Global  Compensation  Plan from NSI, the
structure of the plan, including commission rates, is under the control of NSI.

Product Liability

     The Company may be  subject,  under  applicable  laws and  regulations,  to
liability for loss or injury caused by its products.  The Company's Subsidiaries
are currently  covered for product  liability  claims to the extent of and under
insurance  programs  maintained  by NSI for their benefit and for the benefit of
its  affiliates  purchasing  NSI products.  Accordingly,  NSI maintains a policy
covering  product  liability  claims  for itself  and its  affiliates  with a $1
million per claim and $1 million annual  aggregate  limit and an umbrella policy
with a $40 million per claim and $40 million annual  aggregate  limit.  Although
the Company has not been the subject of material  product  liability  claims and
the laws and regulations  providing for such liability in the Company's  markets
appear to have been seldom utilized,  no assurance can be given that the Company
may not be exposed to future product liability  claims,  and, if any such claims
are  successful,  there can be no assurance  that the Company will be adequately
covered by  insurance  or have  sufficient  resources  to pay such  claims.  The
Company does not currently maintain its own product liability policy.

Competition

     The  markets  for  personal  care and  nutritional  products  are large and
intensely  competitive.  The  Company  competes  directly  with  companies  that
manufacture  and market  personal care and  nutritional  products in each of the
Company's  product  lines.  The Company  competes  with other  companies  in the
personal care and  nutritional  products  industry by emphasizing  the value and
premium  quality of the Company's  products and the convenience of the Company's
distribution  system.  Many of the Company's  competitors have much greater name
recognition and financial resources than the Company. In addition, personal care
and  nutritional  products  can be  purchased  in a wide  variety of channels of
distribution.   While  the  Company  believes  that  consumers   appreciate  the
convenience  of ordering  products from home through a sales person or through a
catalog,  the buying habits of many consumers  accustomed to purchasing products
through  traditional  retail  channels are  difficult to change.  The  Company's
product offerings in each product category are also relatively small compared to
the wide variety of products offered by many other personal care and nutritional
product  companies.  There can be no assurance  that the Company's  business and
results of operations will not be affected  materially by market  conditions and
competition in the future.

     The Company also competes with other direct selling organizations,  some of
which have longer operating  histories and higher  visibility,  name recognition
and financial resources.  The leading network marketing company in the Company's
markets is Amway  Corporation and its affiliates.  The Company  competes for new
distributors  on the  basis of the  Global  Compensation  Plan  and its  premium
quality  products.  Management  envisions the entry of many more direct  selling
organizations into the marketplace as this channel of distribution  expands over
the next  several  years.  The  Company has been  advised  that  certain  large,
well-financed  corporations  are planning to launch direct  selling  enterprises
which will compete with the Company in certain of its product  lines.  There can
be no  assurance  that  the  Company  will  be  able to  successfully  meet  the
challenges posed by this increased competition.

     The  Company  competes  for  the  time,  attention  and  commitment  of its
independent  distributor force. Given that the pool of individuals interested in
the business  opportunities  presented by direct  selling tends to be limited in
each market,  the potential pool of distributors  for the Company's  products is
reduced to the extent other network  marketing  companies  successfully  recruit
these individuals into their businesses.  Although  management believes that the
Company  offers an attractive  business  opportunity,  there can be no assurance
that other network marketing companies will not be able to recruit the Company's
existing  distributors or deplete the pool of potential  distributors in a given
market.

Operations Outside the United States

     The Company's  revenues and most of its expenses are  recognized  primarily
outside of the United  States.  Therefore,  the  Company is subject to  transfer
pricing  regulations and foreign exchange control,  taxation,  customs and other
laws.  The  Company's  operations  may be materially  and adversely  affected by
economic, political and social conditions in the countries in which it operates.
A change in policies by any government in the Company's  markets could adversely
affect the Company and its operations  through,  among other things,  changes in
laws,  rules  or  regulations,  or  the  interpretation  thereof,   confiscatory
taxation, restrictions on currency conversion, currency repatriation or imports,
or the expropriation of private enterprises. Although the general trend in these
countries has been toward more open markets and trade policies and the fostering
of private  business and economic  activity,  no assurance can be given that the
governments  in these  countries  will  continue to pursue such policies or that
such policies will not be significantly altered in future periods. This could be
especially  true in the event of a change  in  leadership,  social or  political
disruption  or  upheaval,  or  unforeseen   circumstances   affecting  economic,
political  or  social  conditions  or  policies.  The  Company  is aware of news
releases in South Korea in 1996,  for example,  reporting  comments by political
figures proposing restrictions on foreign direct sellers designed to protect the
market share of local companies. There can be no assurance that such activities,
or other similar activities in the Company's markets, will not result in passage
of  legislation or the enactment of policies  which could  materially  adversely
affect the Company's  operations in these  markets.  In addition,  the Company's
ability to expand its operations  into the new markets for which it has received
an exclusive  license to distribute  NSI products  will  directly  depend on its
ability to secure the requisite  government  approvals and comply with the local
government  regulations in each of those countries.  The Company has in the past
experienced  difficulties  in  obtaining  such  approvals as a result of certain
actions taken by its  distributors,  and no assurance can be given that these or
similar  problems  will not prevent the Company from  commencing  operations  in
those countries. See "--Entering New Markets."

Anti-Takeover Effects of Certain Charter, Contractual and Statutory Provisions

     The Board of Directors is authorized,  subject to certain  limitations,  to
issue without  further consent of the  stockholders  up to 25,000,000  shares of
preferred stock with rights,  preferences and privileges designated by the Board
of Directors.  See "Description of Capital Stock--Preferred Stock." In addition,
the Company's  Certificate of Incorporation  requires the approval of 66 2/3% of
the outstanding  voting power of the Class A Common Stock and the Class B Common
Stock to  authorize  or  approve  certain  change of control  transactions.  See
"Description of Capital  Stock--Common  Stock--Voting Rights" and "--Mergers and
Other Business  Combinations."  The Company's  Certificate of Incorporation  and
Bylaws also contain  certain  provisions  that limit the ability to call special
meetings of  stockholders  and the  ability of  stockholders  to bring  business
before or to nominate  directors at a meeting of stockholders.  See "Description
of Capital  Stock--Other  Charter  and Bylaw  Provisions."  Pursuant to the 1996
Stock Incentive Plan, in the event of certain change of control transactions the
Board of Directors has the right, under certain circumstances, to accelerate the
vesting  of  options  and the  expiration  of any  restriction  periods on stock
awards.  See  "Management--1996  Stock Incentive  Plan." Finally,  the Operating
Agreements  with NSI and NSIMG are subject to  renegotiation  after December 31,
2001 upon a change of control of the Company.  Any of these actions,  provisions
or  requirements  could have the effect of delaying,  deferring or  preventing a
change of control of the Company. See "Business--Relationship  with NSI--General
Provisions."

     The  Company is subject to the  provisions  of Section  203 of the  General
Corporation Law of the State of Delaware (the  "Anti-Takeover  Law")  regulating
corporate   takeovers.   The   Anti-Takeover   Law  prevents   certain  Delaware
corporations,  including those whose securities are listed on the New York Stock
Exchange,   from  engaging,   under  certain   circumstances,   in  a  "business
combination"  (which  includes  a merger of more  than 10% of the  corporations'
assets) with an  "interested  stockholder"  (a  stockholder  who,  together with
affiliates and  associates,  within the prior three years did own 15% or more of
the corporation's  outstanding  voting stock) for three years following the date
that such stockholder became an "interested  stockholder,"  unless the "business
combination" or "interested  stockholder" is approved in a prescribed  manner. A
Delaware  corporation  may "opt out" of the  Anti-Takeover  Law with an  express
provision in its original  certificate of incorporation or an express  provision
in its  certificate of  incorporation  or bylaws  resulting from a stockholders'
amendment  approved by at least a majority of the outstanding voting shares. The
Company has not "opted out" of the provisions of the Anti-Takeover Law.

Shares Eligible for Future Sale

     Sales of a  substantial  number of  shares  of Class A Common  Stock in the
public market following the Rule 415 Offerings could adversely affect the market
price for the Class A Common  Stock.  See  "Description  of  Capital  Stock" and
"Shares Eligible for Future Sale."

Dilution

     The  Exercise  Price of the  Distributor  Options is $5.75.  At this price,
investors  exercising  Distributor  Options to purchase shares of Class A Common
Stock in the Rule 415  Offerings  will  incur  immediate  dilution  of $4.03 per
share. See "Dilution."

Absence of Dividends

     The Company does not anticipate  that any dividends will be declared on its
Common Stock in the immediate  future.  The Company intends from time to time to
re-evaluate  this policy  based on its net income and its  alternative  uses for
retained  earnings,  if any. Any future declaration of dividends will be subject
to the  discretion  of the Board of  Directors  of the  Company  and  subject to
certain  limitations under the General Corporation Law of the State of Delaware.
The timing,  amount and form of  dividends,  if any,  will  depend,  among other
things,  on the  Company's  results of  operations,  financial  condition,  cash
requirements  and other factors deemed relevant by the Board of Directors of the
Company. There can be no assurance regarding the timing or payment of any future
dividends by the Company.  It is anticipated  that any  dividends,  if declared,
will be paid in  U.S.  dollars.  The  Company,  as a  holding  company,  will be
dependent  on the  earnings and cash flow of, and  dividends  and  distributions
from, the Subsidiaries to pay any cash dividends or distributions on the Class A
Common  Stock that may be  authorized  by the Board of Directors of the Company.
See  "--Reliance  on  Operations  of  and  Dividends  and   Distributions   from
Subsidiaries" and "Dividend Policy."

                                 USE OF PROCEEDS

     The net proceeds from the issuance of shares of Class A Common Stock by the
Company in connection with the exercise of the Distributor Options are estimated
to be  approximately  $9.2  million  (assuming  the  exercise  of all  1,605,000
Distributor  Options).  The  Company  will not  receive  any  proceeds  from the
distribution  of shares of Class A Common  Stock by the Company and the Rule 415
Selling  Stockholders  in connection  with the employee stock bonus awards.  The
Rule 415 Selling  Stockholders will pay all expenses in connection with the Rule
415 Offerings.

     The Company  anticipates  that the net  proceeds of the Rule 415  Offerings
will be used for  general  corporate  purposes,  which  may  include  additional
capital expansion projects.  Pending such use, the Company intends to invest the
proceeds from the Rule 415 Offerings in short-term, interest bearing, investment
grade instruments.

                                 DIVIDEND POLICY

     The Company does not anticipate  that any dividends will be declared on its
Common Stock in the immediate  future.  The Company intends from time to time to
re-evaluate  this policy  based on its net income and its  alternative  uses for
retained  earnings,  if any. Any future declaration of dividends will be subject
to the  discretion  of the Board of  Directors  of the  Company  and  subject to
certain  limitations under the General  Corporation Law of the State of Delaware
(the "DGCL").  The timing,  amount and form of  dividends,  if any, will depend,
among other things, on the Company's results of operations, financial condition,
cash requirements and other factors deemed relevant by the Board of Directors of
the Company. It is anticipated that any dividends,  if declared, will be paid in
U.S.  dollars.  The  Company,  as a holding  company,  will be  dependent on the
earnings  and  cash  flow  of,  and  dividends  and   distributions   from,  the
Subsidiaries  to pay any cash dividends or  distributions  on the Class A Common
Stock that may be  authorized  by the Board of  Directors  of the  Company.  See
"Certain United States Tax Consequences to Non-United  States Holders."  Holders
of Class A Common Stock and holders of Class B Common  Stock will share  equally
in any dividends declared by the Board of Directors.  See "Risk Factors--Absence
of Dividends" and  "--Reliance on Operations of and Dividends and  Distributions
from Subsidiaries" and "Description of Capital  Stock--Common  Stock--Dividends"
and "--Preferred Stock."

                       PRICE RANGE OF CLASS A COMMON STOCK

     The  Company's  Class A Common  Stock  trades on the NYSE  under the symbol
"NUS" and was listed  for the first time on  November  21,  1996.  Prior to that
date,  there was no public  market for the Company's  Class A Common Stock.  The
following  table is based upon  information  available  to the  Company and sets
forth the range of the high and low closing sales prices for the Company's Class
A Common Stock.

                                                                  Sales Price
                                                                High       Low

1996
Fourth Quarter (from November 21, 1996).....................   $30.88     $26.50
1997
First Quarter...............................................   $30.88     $24.13
Second Quarter..............................................   $28.13     $24.00
Third Quarter (through July 15, 1997).......................   $27.06     $23.81

     The approximate number of holders of record of the Company's Class A Common
Stock as of July 15, 1997 was 486.  This number  does not  represent  the actual
number of  beneficial  owners of shares of the  Company's  Class A Common  Stock
because  shares are frequently  held in "street name" by securities  dealers and
others  for the  benefit of  individual  owners who have the right to vote their
shares. The last reported sale price of the Class A Common Stock on the New York
Stock Exchange on August 28, 1997, was $23.75.

                                 CAPITALIZATION

     The  following  table  sets  forth  the  cash  and  cash  equivalents,  the
short-term  debt and  capitalization  of the Company as of June 30, 1997, and as
adjusted  to reflect the  issuance  and sale by the Company of shares of Class A
Common Stock in the Rule 415 Offerings and the  application  of the net proceeds
therefrom.  The  information  below  should  be read  in  conjunction  with  the
Consolidated   Financial   Statements   and  the  related   notes   thereto  and
"Management's  Discussion  and  Analysis of Financial  Condition  and Results of
Operations" and the pro forma financial  statements  included  elsewhere in this
Prospectus.

<TABLE>
<CAPTION>

                                                                    As of June 30, 1997
                                                                                   As
                                                                  Actual(1)    Adjusted(2)
                                                                   (in thousands, except
                                                                       share amounts)

<S>                                                              <C>          <C>  
Cash and cash equivalents(3)....................................   $151,375     $160,604
                                                                 ============ ============

Short-term notes payable to related parties(3)..................   $ 10,000     $ 10,000
                                                                 ============ ============

Stockholders' equity:
   Preferred Stock, par value $.001 per share,
      25,000,000 shares authorized, no shares
      issued and outstanding...................................    $     --     $    --
   Class A Common Stock, par value $.001 per share,
      500,000,000 shares authorized, 11,723,011 and 
      13,491,557 shares issued and outstanding actual
      and as adjusted, respectively............................          12           13
   Class B Common Stock, par value $.001 per share,
      100,000,000 shares authorized, 71,696,675 shares
      issued and outstanding actual and as adjusted............          72           72
   Additional paid-in capital..................................     137,876      147,103
   Cumulative foreign currency translation adjustment..........      (5,857)      (5,857)
   Retained earnings...........................................      55,287       55,287
   Deferred compensation.......................................     (13,005)     (13,005)
   Note receivable from NSI....................................     (13,139)     (13,139)
                                                                 ------------ ------------
      Total stockholders' equity...............................     161,246      170,474
                                                                 ------------ ------------
      Total capitalization.....................................    $161,246     $170,474
                                                                 ============ ============

</TABLE>

- -----------

(1)  Does not include  3,836,454  shares of Class A Common  Stock  reserved for
     issuance  pursuant to the 1996 Stock  Incentive Plan and 250,825 shares of
     Class A Common  Stock  subject to a stock  option  which was granted to an
     executive officer of the Company.  See  "Management--1996  Stock Incentive
     Plan" and "Certain Relationships and Related  Transactions--Agreements and
     Arrangements with Management."

(2)  Assumes the exercise of all 1,605,000  Distributor  Options at the Exercise
     Price of $5.75 and the vesting of all 163,546  stock bonus  awards  offered
     hereby by the  Company to certain of its  employees.  The Rule 415  Selling
     Stockholders  will  pay all  expenses  in  connection  with  the  Rule  415
     Offerings. However, does not reflect the repayment to the Company by NSI of
     the $13.1  million  10-year  note for the purchase of an option to purchase
     1.6 million shares of Class A Common Stock. It is anticipated that the note
     will be repaid as distributors begin to exercise their options beginning in
     1998. See "Management's  Discussion and Analysis of Financial Condition and
     Results of Operations--Liquidity and Capital Resources."

(3)  The $10.0 million note payable to NSI related to the License Fee is due 
     January 15, 1998.

                                    DILUTION

     The  net  tangible  book  value  of  the  Company  at  June  30,  1997  was
approximately  $137.0 million,  or $1.64 per share of Common Stock. After giving
effect to the issuance of the  1,768,546  shares of Class A Common Stock offered
hereby by the  Company  (assuming  the  exercise  of all  1,605,000  Distributor
Options and the vesting of all 163,546 stock bonus awards offered by the Company
to certain of its employees),  and the application of the estimated net proceeds
therefrom as set forth under "Use of Proceeds,"  the pro forma net tangible book
value of the Company as adjusted at June 30, 1997 would have been  approximately
$146.3  million,  or $1.72 per share.  See "Use of Proceeds." This represents an
immediate dilution of $4.03 per share to individuals  exercising the Distributor
Options  at the  Exercise  Price of  $5.75.  See "Risk  Factors--Dilution."  The
following table illustrates the per share dilution:

Exercise Price of the Distributor Options........................          $5.75
  Net tangible book value per share at June 30, 1997.............  $1.64
  Increase in net tangible book value per share attributable to
    the Rule 415 Offerings.......................................    .08
                                                                   -----
Net tangible book value, as adjusted, per share after the
  Rule 415 Offerings.............................................           1.72
                                                                            ----
Dilution per share to individuals exercising Distributor Options
  in the Rule 415 Offerings......................................          $4.03
                                                                            ====

     The following table summarizes on a pro forma basis as of June 30, 1997 the
difference  between  the  number of shares of Common  Stock  purchased  from the
Company,  the total  consideration  paid and the average price per share paid by
the Existing  Stockholders  and by the  recipients  of the employee  stock bonus
awards in the Rule 415 Offerings and individuals  exercising Distributor Options
in the Rule 415 Offerings.


<TABLE>
<CAPTION>

                                       Shares Purchased         Total Consideration      Average
                                                                                          Price
                                      Number       Percent      Amount       Percent    Per Share

<S>                                 <C>              <C>      <C>              <C>       <C> 
Existing Stockholders(1)......      71,696,675(2)    96%      $       --(3)     --%      $ --
Recipients of the employee
  stock bonus awards(4).......       1,413,546        2       $       --        --         --
Individuals exercising the
  Distributor Options(5)......       1,605,000        2        9,228,750       100        5.75
                                    ----------      ---       ----------       ---

         Total................      74,715,221      100%      $9,228,750       100%
                                    ==========      ===       ==========       ===

</TABLE>
- ---------------------------

(1)  The term Existing Stockholders does not include an executive officer of the
     Company who  exercised a portion of an option and  acquired  16,675  shares
     pursuant to such exercise  following the  Reorganization  and who sold such
     shares in the Underwritten Offerings.

(2)  Excludes 5,698,325 shares sold by the Existing Stockholders,  16,675 shares
     sold by an executive  officer of the Company after  partial  exercise of an
     option,  and 4,750,000  shares sold by the Company in  connection  with the
     Underwritten Offerings.

(3)  The cash consideration  paid by the Existing  Stockholders has been reduced
     by distributions  previously made to the Existing  Stockholders and certain
     distributions  to be  received  by  the  Existing  Stockholders  out of the
     aggregate  net  proceeds  of the  Underwritten  Offerings  and the Rule 415
     Offerings. See "Use of Proceeds."

(4)  Includes  1,250,000 shares which the Existing  Stockholders  contributed to
     NSI and its affiliates (other than the Company) for subsequent  issuance in
     connection with employee stock bonus awards and 163,546 shares to be issued
     by the Company to employees as stock bonus awards.

(5)  Includes  1,605,000 shares which the Existing  Stockholders  contributed to
     the Company for issuance upon exercise of the Distributor Options.

              SELECTED CONSOLIDATED FINANCIAL AND OTHER INFORMATION

     The following selected consolidated financial data and other information as
of December 31, 1995 and 1996 and for the fiscal year ended  September 30, 1994,
for the three  months ended  December 31, 1994 and for the years ended  December
31, 1995 and 1996 have been derived from the  Company's  Consolidated  Financial
Statements,  which  have  been  audited  by Price  Waterhouse  LLP,  independent
accountants,  included  elsewhere  in  this  Prospectus.  The pro  forma  income
statement data for the fiscal years ended December 31, 1995 and 1996 and for the
six months ended June 30, 1996 have been derived  from the  Company's  Unaudited
Pro  Forma  Consolidated  Statements  of  Income,  included  elsewhere  in  this
Prospectus.  The  consolidated  financial data as of September 30, 1993, and for
the fiscal year then ended,  and as of September 30, 1994 and as of December 31,
1994 are derived  from the  consolidated  financial  statements  of the Company,
which have been audited but are not contained  herein.  The financial data as of
September 30, 1992 and for the fiscal year ended  September 30, 1992 and for the
year  ended  December  31,  1994 and as of June 30,  1997 and for the six months
ended June 30, 1996 and 1997 are unaudited.  Interim results,  in the opinion of
management,  include  all  adjustments  (consisting  solely of normal  recurring
adjustments)  necessary to present  fairly the  financial  information  for such
periods;  however,  such results are not  necessarily  indicative of the results
which may be  expected  for any other  interim  period or for a full year.  This
information  should be read in  conjunction  with  "Management's  Discussion and
Analysis of Financial  Condition and Results of Operations" and the Consolidated
Financial  Statements and the related notes thereto  included  elsewhere in this
Prospectus.

<TABLE>
<CAPTION>

                                                                Three                                            Six Months
                                                                Months                                             Ended
                                Year Ended September 30,        Ended         Year Ended December 31,             June 30,
                               --------------------------      December     ---------------------------       ---------------
                               1992      1993        1994      31, 1994     1994(1)     1995       1996       1996       1997
                               ----      ----        ----      --------     ----        ----       ----       ----       ----
                                                               (in thousands, except per share data)
<S>                          <C>       <C>         <C>          <C>        <C>        <C>        <C>        <C>        <C>     
Income Statement Data:
Revenue...................   $42,919   $110,624    $254,637     $73,562    $264,440   $358,609   $678,596   $287,711   $441,010
Cost of sales.............    14,080     38,843      86,872      19,607      82,241     96,615    193,158     80,963    126,199
                             -------   --------    --------     -------    --------   --------   --------   --------   --------
Gross profit..............    28,839     71,782     167,765      53,955     182,199    261,994    485,438    206,748    314,811
Operating expenses:
   Distributor
      incentives..........    14,659     40,267      95,737      27,950     101,372    135,722    249,613    107,090    169,132
   Selling, general and
      administrative......    10,065     27,150      44,566      13,545      48,753     67,475    105,477     44,551     67,738
   Distributor stock
      expense.............        --         --          --          --          --         --      1,990         --      8,954
                             -------   --------    --------     -------    --------   --------   --------   --------   --------
Operating income..........     4,115      4,365      27,462      12,460      32,074     58,797    128,358     55,107     68,987
Other income (expense),
   net....................       160        133         443        (813)       (394)       511      2,833        617        527
                             -------   --------    --------     -------    --------   --------   --------   --------   --------
Income before provision
   for income taxes.......     4,275      4,498      27,905      11,647      31,680     59,308    131,191     55,724     69,514
Provision for income
   taxes..................     1,503        417      10,226       2,730      10,071     19,097     49,494     20,591     25,720
                             -------   --------    --------     -------    --------   --------   --------   --------   --------
Net income................    $2,772     $4,081     $17,679      $8,917     $21,609    $40,211    $81,697    $35,133    $43,794
                             -------   --------    --------     -------    --------   --------   --------   --------   --------

Pro forma net income per share(2)..................................................       $.50      $1.01       $.44       $.51
Pro forma weighted average common shares outstanding...............................     80,518     81,060     80,518     85,421

</TABLE>

<TABLE>
<CAPTION>

                                                      Year Ended              Six Months
                                                     December 31,           Ended June 30,
                                                ---------------------   ---------------------
                                                   1995        1996        1996        1997
                                                   ----        ----        ----        ----
                                                     (in thousands, except per share data)
<S>                                             <C>         <C>         <C>         <C>      
Pro Forma Income Statement Data:(3)(4)
Revenue.......................................  $ 358,609   $ 678,596   $ 287,711   $ 441,010
Cost of sales.................................     96,615     193,158      80,963     126,199
                                                ---------   ---------   ---------   ---------
Gross profit..................................    261,994     485,438     206,748     314,811
Operating expenses:
  Distributor incentives......................    135,722     249,613     107,090     169,132
  Selling, general and administrative.........     74,433     111,802      47,973      67,738
                                                ---------   ---------   ---------   ---------
Operating income..............................     51,839     124,023      51,685      77,941
Other income(expense), net(5).................     (2,298)      3,602         884         527
                                                ---------   ---------   ---------   ---------
Income before provision for income taxes......     49,541     127,625      52,569      78,468
Provision for income taxes....................     19,005      44,700      18,410      29,033
                                                ---------   ---------   ---------   ---------
Pro forma net income..........................  $  30,536   $  82,925   $  34,159   $  49,435
                                                =========   =========   =========   =========
Pro forma net income per share(6).............       $.36        $.97        $.40        $.58
Weighted average common shares outstanding....     85,377      85,377      85,377      85,377

</TABLE>

<TABLE>
<CAPTION>

                                                  As of September 30,               As of December 31,           As of
                                            ------------------------------   -------------------------------    June 30,
                                              1992       1993       1994       1994        1995       1996        1997
                                              ----       ----       ----       ----        ----       ----        ----
                                                                         (in thousands)
<S>                                         <C>        <C>        <C>        <C>         <C>       <C>         <C>     
Balance Sheet Data:
Cash and cash equivalents.................. $ 1,553    $14,591    $18,077    $16,288     $63,213   $207,106    $151,375
Working capital............................   1,026      (504)     15,941     26,680      47,863     66,235     107,975
Total assets...............................  10,236     41,394     71,565     61,424     118,228    331,715     306,807
Short term notes payable to stockholders ..    --         --         --         --          --       71,487        --
Short term note payable to NSI.............    --         --         --         --          --       10,000      10,000
Long term note payable to NSI..............    --         --         --         --          --       10,000        --
Stockholders' equity.......................   2,749      6,926     24,934     33,861      61,771    107,792     161,246

</TABLE>

<TABLE>
<CAPTION>

                                          As of September 30,                As of December 31,             As of June 30,     
                                     -----------------------------    -------------------------------    --------------------
                                      1992        1993       1994       1994        1995       1996        1996        1997
                                      ----        ----       ----       ----        ----       ----        ----        ----
<S>                                  <C>        <C>        <C>        <C>         <C>        <C>         <C>         <C>    
Other Information:(7)
Number of active distributors.....   33,000     106,000    152,000    170,000     236,000    377,000     384,000     416,000
Number of executive distributors..      649       2,788      5,835      6,083       7,550     20,483      12,446      22,520

</TABLE>
- -----------

(1)  The information for the year ended December 31, 1994 is not included in the
     Company's  Consolidated  Financial  Statements  included  elsewhere in this
     Prospectus.  Such  information has been presented for comparative  purposes
     only.

(2)  Reflects  the  weighted  average  number of common  shares and common share
     equivalents  outstanding  during the periods  presented  assuming  that the
     Company's Reorganization and the resultant issuance of 80,250,000 shares of
     Class B Common Stock occurred as of January 1, 1995.  The weighted  average
     number of common shares and common share equivalents include: (i) an option
     granted to an executive officer of the Company prior to the  Reorganization
     to  purchase  267,500  shares  of  Class A Common  Stock;  (ii) the sale of
     4,750,000  shares of Class A Common Stock by the Company in connection with
     the Underwritten Offerings; (iii) the grant of awards for 109,000 shares of
     Class A Common Stock to certain  employees of the Company  during  November
     and  December  1996;  and (iv) the grant of awards  for  41,959  additional
     shares of Class A Common Stock to certain  employees of the Company  during
     January 1997.

(3)  As part of the Reorganization,  several actions occurred which impacted the
     comparability of the historical  financial  results of the Company with the
     future results of the Company. Therefore, a pro forma presentation has been
     prepared  to provide  comparative  data.  The  unaudited  pro forma  income
     statement data reflect the  Reorganization as if such event had occurred as
     of January 1, 1995,  and the following  adjustments:  (i) the  amortization
     over a  20-year  period  of a $25.0  million  payment,  consisting  of $5.0
     million in cash and $20.0 million in notes, to NSI for the exclusive rights
     to distribute NSI products in Thailand,  Indonesia,  Malaysia, the PRC, the
     Philippines,  Singapore and Vietnam; (ii) the recognition by the Company of
     additional  charges of $4.4  million for the year ended  December 31, 1995,
     $4.0 million for the year ended  December 31, 1996 and $2.2 million for the
     six months  ended June 30,  1996,  relating  to  certain  support  services
     provided  to the  Company by NSI and an NSI  affiliate  and  certain  other
     charges  related to operating as a public company;  (iii) estimated  annual
     compensation  expense of $1.2 million  related to the employee  stock bonus
     awards  granted to employees of the Company,  NSI and its  affiliates;  and
     (iv)  adjustments for U.S. Federal and state income taxes as if the Company
     had been taxed as a C  corporation  rather than as an S  corporation  since
     inception.

(4)  The unaudited pro forma income  statement data do not reflect the estimated
     non-cash compensation expense totaling $19.9 million in connection with the
     one-time grant of the Distributor Options at an exercise price of $5.75 per
     share.  $2.0  million of such  expense was  recorded as actual  distributor
     stock  expense for the year ended  December 31, 1996.  An  additional  $9.0
     million of such  expense  was  recorded  for the six months  ended June 30,
     1997.  Neither  of  these  expenses  has  been  included  in the pro  forma
     presentation.  The  granting  and  vesting of the  Distributor  Options are
     conditioned upon distributor performance under the Global Compensation Plan
     and  the NSI  1996  Distributor  Stock  Option  Plan.  The  vesting  of the
     Distributor  Options  is  scheduled  to occur on  December  31,  1997.  See
     "Certain  Relationships  and  Related  Transactions--Distributor  Options,"
     "Shares Eligible for Future Sale" and "Plan of Distribution."

(5)  Pro forma other income and expense includes: (i) increased interest expense
     of $2.7  million  for the year ended  December  31,  1995  relating  to the
     issuance  of  the  S   Distribution   Notes  of  $86.5   million  from  the
     Subsidiaries'  earned and undistributed S corporation  earnings through the
     date of the  termination of the  Subsidiaries' S corporation  status;  (ii)
     increased  interest expense of $0.9 million for the year ended December 31,
     1995 and $0.1 million each for the year ended December 31, 1996 and the six
     months  ended June 30, 1996  relating to the  issuance of $20.0  million in
     notes as  partial  payment of the  License  Fee  payable to NSI;  and (iii)
     increased interest income of $0.8 million each for the years ended December
     31, 1995 and  December  31, 1996 and $0.4  million for the six months ended
     June 30, 1996  relating  to a note  receivable  from NSI with an  estimated
     principal  balance of $13.1 million as  consideration  for the  Distributor
     Options.

(6)  Reflects,  as if all  shares had been  issued as of  January  1, 1995,  the
     following:  (i)  80,250,000  common  shares  outstanding  and common  share
     equivalents after giving effect to the Reorganization; (ii) the sale by the
     Company of  4,750,000  shares of Class A Common  Stock in the  Underwritten
     Offerings;  (iii) the grant of awards for 109,000  shares of Class A Common
     Stock to certain employees of the Company; and (iv) an option granted to an
     executive  officer of the  Company to  purchase  267,500  shares of Class A
     Common Stock. Supplemental income per share, calculated as if $25.0 million
     of the proceeds from the  Underwritten  Offerings  were used to repay notes
     payable,  had a  dilutive  effect  of less than 2% and,  therefore,  is not
     presented.

(7)  Active  distributors  are  those  distributors  who  are  resident  in  the
     countries  in which the Company  operates and who have  purchased  products
     during  the three  months  ended as of the date  indicated,  rounded to the
     nearest thousand. An executive distributor is an active distributor who has
     submitted a qualifying letter of intent to become an executive distributor,
     achieved specified personal and group sales volumes for a four month period
     and maintained such specified personal and group sales volumes thereafter.

                      MANAGEMENT'S DISCUSSION AND ANALYSIS
                OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

     The following  discussion of the Company's  financial condition and results
of operations  should be read in  conjunction  with the  Consolidated  Financial
Statements and the related notes thereto included elsewhere in this Prospectus.

General

     Nu Skin  Asia  Pacific  is a  network  marketing  company  involved  in the
distribution  and  sale  of  premium  quality,   innovative  personal  care  and
nutritional products.  The Company is the exclusive  distribution vehicle for Nu
Skin  International  in the  countries of Japan,  Taiwan,  Hong Kong  (including
Macau),  South Korea and Thailand,  where the Company  currently has operations,
and in Indonesia,  Malaysia,  the PRC, the  Philippines,  Singapore and Vietnam,
where  operations  have not commenced.  Until  September 30, 1994, the Company's
fiscal  year  ended on  September  30 of each year.  As of October 1, 1994,  the
Company changed its fiscal year end to December 31 of each year,  beginning with
the fiscal year ended December 31, 1995.

     The Company's revenue is primarily  dependent upon the efforts of a network
of independent  distributors who purchase  products and sales materials from the
Company in their local currency and who constitute the Company's customers.  The
Company  recognizes  revenue when products are shipped and title passes to these
independent  distributors.  Revenue is net of returns,  which have  historically
been less than 3.0% of gross sales.  Distributor  incentives are paid to several
levels of  distributors  on each product  sale.  The amount and recipient of the
incentive  varies  depending  on the  purchaser's  position  within  the  Global
Compensation  Plan. These incentives are classified as operating  expenses.  The
following table sets forth revenue  information for the time periods  indicated.
This table  should be reviewed in  connection  with the tables  presented  under
"Results of Operations"  which disclose  distributor  incentives and other costs
associated with generating the aggregate revenue presented.

<TABLE>
<CAPTION>

                                                                                      Six Months
                                        Date           Year Ended December 31,      Ended June 30,
                                     Operations      --------------------------    ----------------
Country                              Commenced        1994      1995      1996      1996      1997
- -------                              ----------       ----      ----      ----      ----      ----
                                                                      (in millions)
<S>                                 <C>              <C>       <C>       <C>       <C>       <C>   
Japan............................   April 1993       $172.9    $231.5    $380.0    $166.5    $261.4
Taiwan...........................   January 1992       79.2     105.4     154.6      67.6      91.3
South Korea......................   February 1996        --        --     122.4      43.4      63.1
Hong Kong........................   September 1991     10.9      17.1      17.0       8.1       9.7
Thailand.........................   March 1997           --        --        --        --      13.4
Sales to NSI affiliates(1).......   January 1993        1.4       4.6       4.6       2.1       2.1
                                                     ------    ------    ------    ------    ------

   Total revenue.................                    $264.4    $358.6    $678.6    $287.7    $441.0
                                                     ======    ======    ======    ======    ======
</TABLE>
- -----------
(1)  Includes  revenue from the sale of certain  products to NSI  affiliates  in
     Australia and New Zealand.

     Revenue  generated  in  Japan  and  Taiwan  represented  59.3%  and  20.7%,
respectively,  of total revenue  generated  during the six months ended June 30,
1997. The Company's South Korean  operations,  which commenced in February 1996,
generated 14.3% of total revenue for the six months ended June 30, 1997. Revenue
generated  in Hong Kong during the six months  ended June 30,  1997  represented
2.2% of total Company revenue.  Revenue from the first four months of operations
in Thailand  represented  3.0% of total Company revenue for the six months ended
June 30, 1997. Operating expenses have increased in each country with the growth
of the Company's revenue.

     Cost of sales primarily consists of the cost of products purchased from NSI
(in U.S. dollars) as well as duties related to the importation of such products.
Additionally,  cost of  sales  includes  the  cost of  sales  materials  sold to
distributors at or near cost.  Sales materials are generally  purchased in local
currencies.  As the sales  mix  changes  between  product  categories  and sales
materials,  cost of sales and gross  profit  may  fluctuate  to some  degree due
primarily to varying import duty rates levied on imported product lines. In each
of the Company's  current  markets,  duties are generally  higher on nutritional
products  than on personal  care  products.  Also,  as currency  exchange  rates
fluctuate, the Company's gross margin will fluctuate. In general, however, costs
of sales move proportionately with revenue.

     Distributor incentives are the Company's most significant expense. Pursuant
to the  Operating  Agreements  with NSI,  the Company and the  Subsidiaries  are
contractually  obligated  to pay a  distributor  commission  expense of 42.0% of
commissionable  product sales (with the exception of South Korea,  where, due to
government  regulations,  the Company uses a formula based upon a maximum payout
of 35.0% of  commissionable  product sales).  The Licensing and Sales Agreements
provide that the Company is to satisfy  this  obligation  by paying  commissions
owed to local distributors.  In the event that these commissions exceed 42.0% of
commissionable  product sales, the Company is entitled to receive the difference
from NSI.  In the event  that the  commissions  paid are lower than  42.0%,  the
Company must pay the  difference to NSI. Under this  formulation,  the Company's
total commission  expense is fixed at 42.0% of  commissionable  product sales in
each  country  (except for South  Korea).  The 42.0%  figure has been set on the
basis of NSI's  experience over the past eight years which indicates that actual
commissions  paid in a given  year and the  costs of  administering  the  Global
Compensation  Plan (which have historically not exceeded 2% of revenue) together
have  averaged  approximately  42.0% of  commissionable  product  sales per year
during  such  period.  Because  the  Company's  revenue  includes  sales of both
commissionable  and  non-commissionable   items,  distributor  incentives  as  a
percentage of total revenue have ranged from approximately  36.8% to 38.4% since
December 31,  1994.  Non-commissionable  items  consist of sales  materials  and
starter kits as well as sales to NSI affiliates in Australia and New Zealand.

     In the fourth quarter of 1996,  NSI and the Company  implemented a one-time
distributor  equity  incentive  program.  This global  program  provides for the
granting  of options to  distributors  to  purchase  1.6  million  shares of the
Company's currently outstanding Class A Common Stock. The number of options each
distributor receives will be based on their performance and productivity through
August 31, 1997.  The options are  exercisable at a price of $5.75 per share and
will vest on December  31, 1997.  As  anticipated,  the Company  recorded a $2.0
million  charge for the year ended  December 31, 1996 and a $9.0 million  charge
for the six months ended June 30, 1997 and expects additional charges in 1997 of
approximately   $8.9  million  for  the  non-cash  and  non-recurring   expenses
associated with this program.

     Selling,  general and  administrative  expenses include wages and benefits,
rents and utilities,  travel and  entertainment,  promotion and  advertising and
professional fees, as well as license and management fees paid to NSI and NSIMG.
Pursuant to the  Operating  Agreements,  the Company  contracts  for  management
support  services  from  NSIMG,  for  which the  Company  pays a fee equal to an
allocation of expenses plus 3.0% of such expenses. In addition, the Company pays
to NSI a license fee of 4.0% of the Company's revenue from sales to distributors
(excluding  sales  of  starter  kits)  for the use of NSI's  distributor  lists,
distribution system and certain related intangibles.

     Provision  for income taxes is dependent on the statutory tax rates in each
of the  countries  in which the  Company  operates.  Statutory  tax rates in the
countries in which the Company has operations  are 16.5% in Hong Kong,  25.0% in
Taiwan, 30.0% in Thailand,  30.1% in South Korea and 57.9% in Japan. The Company
operates  a  regional  business  center  in Hong  Kong,  which  bears  inventory
obsolescence  and currency  exchange  risks.  Any income or loss incurred by the
regional  business  center is not subject to taxation in Hong Kong. In addition,
since the  Reorganization,  the  Company is subject  to  taxation  in the United
States,  where it is incorporated,  at a statutory corporate federal tax rate of
35.0%.  However,  the Company  receives  foreign tax credits in the U.S. for the
amount of foreign taxes  actually paid in a given period,  which are utilized to
reduce taxes payable in the United States. See "Risk Factors--Taxation Risks and
Transfer Pricing."

Results of Operations

     The following  tables set forth (i) operating  results,  and (ii) operating
results as a percentage of revenue, respectively, for the periods indicated.

<TABLE>
<CAPTION>

                                                                                            Six Months Ended
                                                                Year Ended December 31,         June 30,
                                                              --------------------------    ----------------
                                                               1994      1995      1996      1996      1997
                                                               ----      ----      ----      ----      ----
                                                                              (in millions)
<S>                                                           <C>       <C>       <C>       <C>       <C>   
Revenue.....................................................  $264.4    $358.6    $678.6    $287.7    $441.0
Cost of sales...............................................    82.2      96.6     193.2      81.0     126.2
                                                              ------    ------    ------    ------    ------
Gross profit................................................   182.2     262.0     485.4     206.7     314.8
Operating expenses:
   Distributor incentives...................................   101.4     135.7     249.6     107.1     169.1
   Selling, general and administrative......................    48.8      67.5     105.4      44.5      67.7
   Distributor stock expense................................     --         --       2.0        --       9.0
                                                              ------    ------    ------    ------    ------
Operating income............................................    32.0      58.8     128.4      55.1      69.0
Other income (expense), net.................................     (.4)       .5       2.8        .6        .5
                                                              ------    ------    ------    ------    ------
Income before provision for income taxes....................    31.6      59.3     131.2      55.7      69.5
Provision for income taxes(1)...............................    10.0      19.1      49.5      20.6      25.7
                                                              ------    ------    ------    ------    ------
Net income..................................................   $21.6     $40.2     $81.7     $35.1     $43.8
                                                              ======    ======    ======    ======    ======
Unaudited supplemental data:(1)
   Net income before pro forma provision for income taxes...   $31.6     $59.3    $131.2     $55.7
   Pro forma provision for income taxes.....................    11.5      22.8      46.0      19.5
                                                              ------    ------    ------    ------
   Net income after pro forma provision for income taxes....   $20.1     $36.5     $85.2     $36.2
                                                              ======    ======    ======    ======

</TABLE>

<TABLE>
<CAPTION>

                                                                                            Six Months Ended
                                                                Year Ended December 31,         June 30,
                                                              --------------------------    ----------------
                                                               1994      1995      1996      1996      1997
                                                               ----      ----      ----      ----      ----
                                                                              (in millions)
<S>                                                           <C>       <C>       <C>       <C>       <C>   
Revenue.....................................................  100.0%    100.0%    100.0%    100.0%    100.0%
Cost of sales...............................................   31.1      26.9      28.5      28.1      28.6
                                                              ------    ------    ------    ------    ------
Gross profit................................................   68.9      73.1      71.5      71.9      71.4
Operating expenses:
   Distributor incentives...................................   38.4      37.8      36.8      37.2      38.4
   Selling, general and administrative......................   18.4      18.8      15.5      15.5      15.4
   Distributor stock expense................................    --        --         .3       --        2.0
                                                              ------    ------    ------    ------    ------
Operating income............................................   12.1      16.5      18.9      19.2      15.6
Other income (expense), net.................................    (.1)       .1        .4        .2        .1
                                                              ------    ------    ------    ------    ------
Income before provision for income taxes....................   12.0      16.6      19.3      19.4      15.7
Provision for income taxes(1)...............................    3.8       5.3       7.3       7.2       5.8
                                                              ------    ------    ------    ------    ------
Net income..................................................    8.2%     11.3%     12.0%     12.2%      9.9%
                                                              ======    ======    ======    ======    ======
Unaudited supplemental data:(1)
   Net income before pro forma provision for income taxes...   12.0%     16.6%     19.3%     19.4%
   Pro forma provision for income taxes.....................    4.3       6.4       6.8       6.8
                                                              ------    ------    ------    ------
   Net income after pro forma provision for income taxes....    7.7%     10.2%     12.5%     12.6%
                                                              ======    ======    ======    ======

</TABLE>
- -----------

(1)  Reflects  adjustments  for U.S.  Federal and state  income  taxes as if the
     Company had been taxed as a C  corporation  rather than as an S corporation
     since inception. No adjustment is required for 1997 because the Company has
     been taxed as a C corporation for this period.

Six Months Ended June 30, 1997 compared to the six months ended June 30, 1996.

     Revenue increased 53% to $441.0 million for the six-month period ended June
30, 1997 from  $287.7  million  for the same  period in 1996.  This  increase is
primarily attributable to several factors.  First, revenue in Japan increased by
$94.9 million,  or 57%, for the six-month  period ended June 30, 1997,  compared
with the same period in 1996. This increase in revenue was primarily a result of
continued  growth of the IDN product line as well as increased sales following a
distributor  convention  held in the first quarter of 1997.  Second,  revenue in
Taiwan  increased by $23.8 million,  or 35%, for the six-month period ended June
30, 1997, compared with the same period in 1996, primarily as a result of growth
in IDN sales following the late 1996 introduction of LifePak. Third, for the six
months ended June 30, 1997, South Korea revenue increased $19.6 million, or 45%,
due to the Company's  February 1996 introduction into South Korea resulting in a
shorter comparative period. Fourth, the opening of Thailand in the first quarter
of 1997  resulted in an  additional  $13.4  million in revenue for the six-month
period  ended  June 30,  1997.  Fifth,  revenue in Hong Kong  increased  by $1.6
million for the  six-month  period ended June 30, 1997,  compared  with the same
period in 1996.

     Gross  profit as a  percentage  of revenue  was 71.4% and 71.9% for the six
months ended June 30, 1997 and 1996,  respectively.  This decrease reflected the
strengthening  of the U.S.  dollar and the  commencement  of operations in South
Korea in 1996.  The  Company  purchases  goods in U.S.  dollars  and  recognizes
revenue in local currency and is  consequently  subjected to exchange rate risks
in its gross margins. The full quarter of operations in South Korea in 1997 also
impacted gross profit as a percentage of revenue due to South Korean regulations
which result in higher prices on imported products as compared to other markets.

     Distributor  incentives as a percentage  of revenue  increased to 38.4% for
the six-month period ended June 30, 1997 from 37.2% for the same period in 1996.
The primary reasons for this increase were a more developed  distributor network
in South Korea in 1997,  where  commissions are capped at 35% of revenue,  along
with the sales of a smaller  percentage of  non-commissionable  items throughout
the Company in 1997.

     Selling,  general and  administrative  expenses as a percentage  of revenue
decreased to 15.4% for the  six-month  period ended June 30, 1997 from 15.5% for
the same period in 1996.  This  decrease was primarily due to economies of scale
gained as the Company's  revenue  increased and was offset somewhat by increased
promotion  expenses of approximately $2 million resulting from the first quarter
distributor conventions.

     Distributor  stock expense of $9.0 million for the  six-month  period ended
June 30, 1997,  reflects the one-time grant of the distributor  stock options at
an exercise price of 25% of the initial public offering price in connection with
the Underwritten Offerings completed on November 27, 1996. This non-cash expense
is non-recurring and will be recorded each quarter in 1997.

     Operating  income increased 25% to $69.0 million from $55.1 million for the
six-month  period  ended June 30, 1997,  compared  with the same period in 1996.
This increase was caused  primarily by an increase in revenue.  Operating margin
decreased to 15.6% for the  six-month  period ended June 30, 1997 from 19.2% for
the same  period in 1996.  This  margin  decrease  was caused  primarily  by the
distributor stock expense and increased distributor incentives.

     Other income  decreased by $0.1 million for the six-month period ended June
30, 1997,  compared  with the same period in 1996.  The  decrease was  primarily
caused  by $0.9  million  for the  six-month  period  ended  June 30,  1997,  of
unrealized  exchange losses resulting from forward  exchange  contracts and $0.2
million for the six-month  period ended June 30, 1997,  of  unrealized  exchange
losses  resulting from an  intercompany  loan from Nu Skin Japan to Nu Skin Hong
Kong.

     Provision  for income taxes  increased to $25.7  million from $20.6 million
for the six-month  period ended June 30, 1997,  compared with the same period in
1996 due to increased income. The effective tax rate was 37.0% for the six-month
periods ended June 30, 1997 and 1996.

     Net income  increased by $8.7 million to $43.8  million from $35.1  million
for the six-month  period ended June 30, 1997,  compared with the same period in
1996 due primarily to increased  revenue.  Net income as a percentage of revenue
decreased to 9.9% for the  six-month  period  ended June 30,  1997,  compared to
12.2% for the same period in 1996 due primarily to the distributor stock expense
and increased distributor incentives.

Year ended December 31, 1996 compared to the year ended December 31, 1995

     Revenue was $678.6  million  during 1996, an increase of 89.2% from revenue
of $358.6 million recorded during 1995. This increase is primarily  attributable
to several  factors.  First,  revenue in Japan increased by $148.5  million,  or
64.1%.  This increase in revenue was primarily a result of the continued success
of nutritional,  color cosmetics and HairFitness products, which were introduced
in  October  1995.   Revenue  growth  in  Japan  was  partially  offset  by  the
strengthening  of the U.S.  dollar  relative to the  Japanese  yen during  1996.
Second,  revenue in Taiwan increased by $49.2 million, or 46.7%,  primarily as a
result of the  introduction  of color  cosmetics and other  products,  including
LifePak  in October  1996,  along with the  opening  of a new  distribution  and
walk-in  center in  Nankan,  Taiwan.  Third,  in  February  1996,  Nu Skin Korea
commenced  operations and generated revenue of $122.4 million for 1996. Finally,
revenue in Hong Kong  decreased by $0.1 million during 1996 as compared to 1995,
due to several leading Hong Kong distributors continuing to focus on other Asian
markets.

     Gross profit as a percentage of revenue was 71.5% and 73.1% during 1996 and
1995, respectively. This decline reflected the strengthening of the U.S. dollar,
the  introduction  of  nutritional  products  in Japan and the  commencement  of
operations in South Korea in 1996. Nutritional products are generally subject to
higher duties than other  products  marketed by the Company,  which yields lower
gross profit as a percentage of revenue. The commencement of operations in South
Korea also impacted  gross profit as a percentage of revenue due to South Korean
regulations  which result in higher  prices on imported  products  than in other
markets.

     Distributor  incentives as a percentage of revenue  declined from 37.8% for
1995 to 36.8% for 1996.  The  primary  reason  for this  decline  was  increased
revenue from South Korea where local  regulations limit the incentives which can
be paid to South Korean distributors.

     Selling,  general and  administrative  expenses as a percentage  of revenue
declined  from  18.8%  during  1995 to 15.5%  during  1996.  This  decrease  was
primarily due to economies of scale gained as the Company's revenue increased.

     Distributor  stock expense of $2.0 million  reflects the one-time  grant of
the  distributor  stock  options at an exercise  price of $5.75 per share.  This
non-cash expense is non-recurring and an estimated $4.5 million will be recorded
each quarter in 1997.

     Operating  income during 1996 increased to $128.4  million,  an increase of
118.4%  from the  $58.8  million  of  operating  income  recorded  during  1995.
Operating income as a percentage of revenue  increased from 16.5% to 18.9%. This
increase  was caused  primarily  by lower  selling,  general and  administrative
expenses as a percentage of revenue.

     Other income increased by $2.3 million during 1996 as compared to 1995. The
increase  was  primarily  caused by an  increase in  interest  income  generated
through the short-term investment of cash.

     Pro forma provision for income taxes increased to $46.0 million during 1996
compared to $22.8 million during 1995. The effective tax rate decreased to 35.0%
in 1996 as compared to 38.4% for 1995. The Company  generated excess foreign tax
credits in 1995 which did not continue in 1996.

     Net income after pro forma  provision  for income taxes  increased by $48.7
million to $85.2 million  during 1996 compared to $36.5 million during 1995. Pro
forma net  income as a  percentage  of  revenue  increased  to 12.5% for 1996 as
compared to 10.2% for 1995.

Year ended December 31, 1995 compared to the year ended December 31, 1994

     Revenue  was $358.6  million  during  1995,  an  increase of 35.6% from the
$264.4 million of revenue  recorded during 1994. This increase was due primarily
to an  increased  number of active  and  executive  level  distributors  in each
market, which was the primary factor contributing to a $58.6 million increase in
revenue  in Japan,  a $26.2  million  increase  in  revenue in Taiwan and a $6.2
million increase in revenue in Hong Kong. Nutritional products,  color cosmetics
products and a new line of HairFitness  products were introduced in Japan in the
fourth  quarter  of 1995,  accounting  for $25.0  million  of the $58.6  million
increase.  Additionally,  the Company  benefitted  by the  strengthening  of the
Japanese yen during 1995.  Revenue in Taiwan and Hong Kong increased as a result
of a higher volume of sales of color  cosmetics,  which were  introduced in late
1994,  and other  personal  care  products.  Additionally,  certain  new product
introductions  by NSI  affiliates  in  Australia  and New  Zealand led to a $3.2
million increase in revenue from sales to affiliated entities.

     Gross profit as a  percentage  of revenue  increased  from 68.9% in 1994 to
73.1% in 1995. The increase in gross profit resulted from a reduction in product
costs on purchases  from NSI, the weakening of the U.S.  dollar  relative to the
Japanese yen and other cost savings related to inventory shipping and handling.

     Distributor  incentives as a percentage of revenue  decreased from 38.4% in
1994 to 37.8% in 1995. This decline was primarily attributable to an increase in
revenue  in 1995  from  non-commissionable  sales  materials  and  sales  to NSI
affiliates.

     Selling,  general and  administrative  expenses as a percentage  of revenue
increased  to 18.8%  during  1995 from 18.4%  during  1994.  This  increase  was
primarily due to a one-time  cost  incurred in February 1995 in connection  with
moving the Company's Japanese  facilities into a larger,  more accessible office
and distributor center in Tokyo, Japan.

     Operating  income  increased to $58.8 million in 1995 from $32.0 million in
1994,  an  increase  of 83.8%.  Operating  income  as a  percentage  of  revenue
increased  to 16.5% from 12.1%.  The increase  was  primarily  the result of the
product cost reductions discussed above.

     Other  income  increased  by  approximately  $0.9  million  during  1995 as
compared to 1994. This increase was primarily caused by the disposal of property
and equipment  related to a move to new facilities  during 1994, and an increase
in interest income generated through the short term investment of cash.

     Pro forma provision for income taxes increased to $22.8 million during 1995
as compared to $11.5 million for 1994.  The effective tax rate was 38.4% in 1995
as compared to 36.4% in 1994.

     Net income after pro forma  provision  for income taxes  increased by $16.4
million to $36.5 million  during 1995 as compared to $20.1 million for 1994. Net
income as a percentage of revenue  increased to 10.2% during 1995 as compared to
7.7% for 1994.

Unaudited Pro Forma Consolidated Results of Operations

     As part of the Reorganization,  several actions occurred which impacted the
comparability of the historical financial results of the Company with the future
results of the Company. Therefore, a pro forma presentation has been prepared to
provide  comparative data. The following  adjustments reflect the Reorganization
as if such event had  occurred as of January 1, 1995,  and are  reflected in the
unaudited pro forma consolidated  financial information set forth below: (i) the
amortization  over a 20-year  period of a $25.0 million  payment,  consisting of
$5.0 million in cash and $20.0 million in notes, to NSI for the exclusive rights
to distribute  Nu Skin  personal  care and IDN products in Thailand,  Indonesia,
Malaysia, the PRC, the Philippines,  Singapore and Vietnam; (ii) the recognition
by the Company of additional charges of $4.0 million relating to certain support
services  provided to the Company by NSI and an NSI  affiliate and certain other
charges  related  to  operating  as a public  company;  (iii)  estimated  annual
compensation  expense of $1.2 million related to the employee stock bonus awards
granted to employees of the Company;  and (iv)  adjustment for U.S.  Federal and
state  income taxes as if the Company had been taxed as a C  corporation  rather
than as an S corporation  since  inception.  The  unaudited  pro forma  combined
financial  information  set forth below does not reflect the estimated  non-cash
compensation  expense of $19.9 million in connection  with the one-time grant of
the Distributor Options at an exercise price of $5.75 per share. The Distributor
Options include  conditions  related to the achievement of performance goals and
will vest on December 31, 1997.

     The following table sets forth the percentage of revenue represented by the
specific  components  of income and expense on a pro forma basis for the periods
presented.

                                                                    Six Months
                                                 Year Ended           Ended
                                              December 31, 1996   June 30, 1996
                                              -----------------   -------------

Revenue....................................        100.0%             100.0%
Cost of sales..............................         28.5               28.1
                                                   -----              -----
Gross profit...............................         71.5               71.9
Operating expenses:
   Distributor incentives..................         36.8               37.2
   Selling, general and administrative.....         16.5               16.7
                                                   -----              -----
Operating income...........................         18.2               18.0
Other income (expense), net................           .5                 .3
                                                   -----              -----
Income before provision for income taxes...         18.7               18.3
Provision for income taxes.................          6.6                6.4
                                                   -----              -----
Net income.................................         12.1%              11.9%
                                                   =====              =====

     The  Company is  subject to  taxation  in the  United  States,  where it is
incorporated,  at a statutory  corporate  federal tax rate of 35%. In  addition,
each Subsidiary is subject to taxation in the country in which it operates.  The
Company  receives  foreign tax credits for the amount of foreign taxes  actually
paid in a given period, which may be utilized to reduce taxes paid in the United
States.  In the event that the Company's  operations  in high tax  jurisdictions
such as Japan grow  disproportionately  to the rest of the Company's operations,
the Company will be unable to fully  utilize its foreign tax credits in the U.S.
which  could,  accordingly,  result  in the  Company  paying  a  higher  overall
effective tax rate on its worldwide operations.

Liquidity and Capital Resources

     The Company underwent the Reorganization and the Underwritten  Offerings in
November  1996.  During the  Underwritten  Offerings,  the Company  raised $98.8
million in net  proceeds.  As of the date of the  Reorganization,  the aggregate
undistributed  taxable S  corporation  earnings of the  Subsidiaries  were $86.5
million.  The  Subsidiaries'  earned and  undistributed  S corporation  earnings
through the date of termination of the  Subsidiaries' S corporation  status were
distributed in the form of the S Distribution  Notes,  promissory  notes bearing
interest at 6.0% per annum.  From the  proceeds of the  Underwritten  Offerings,
$15.0  million  was used to pay a portion  of the S  Distribution  Notes and the
remaining balance of $71.5 million was paid in April 1997.

     In November 1996, the Company purchased from NSI the distribution rights to
seven  new  markets  in  the  region.  These  markets  include  Thailand,  where
operations  commenced in March 1997, and Indonesia,  Malaysia,  the Philippines,
the PRC, Singapore and Vietnam,  where operations have not yet commenced.  These
rights were purchased for $25.0 million, of which $5.0 million was paid from the
proceeds of the Underwritten  Offerings and an additional $10.0 million was paid
in January  1997.  At June 30, 1997,  the Company had a $10.0 million short term
obligation,  due  January 15,  1998,  related to the  purchase of these  rights.
Interest  accrues  at a rate of  6.0%  per  annum  on  amounts  due  under  this
obligation.

     The remaining $78.8 million in net proceeds from the Underwritten Offerings
are to be used for new market development,  introducing new products,  enhancing
the Company's technological  infrastructure,  establishing additional office and
distribution  centers  and for  other  general  corporate  purposes.  Management
anticipates  using the remaining  proceeds of the Underwritten  Offerings within
the next three years.

     The Company  generates  significant  cash flow from  operations  due to its
significant growth, high margins and minimal capital requirements. Additionally,
the Company does not extend credit to  distributors,  but requires payment prior
to shipping products.  This process eliminates the need for accounts  receivable
from  distributors.  During the six  months  ended June 30,  1997,  the  Company
generated $28.2 million from operations compared to $31.8 million during the six
months  ended June 30,  1996.  This  decrease in cash flows from  operations  is
primarily due to the buildup of inventories to support future market demands and
the payment of income taxes during the first quarter of 1997.

     As of June 30, 1997,  working capital was $108.0 million  compared to $66.2
million as of December 31, 1996. Cash and cash equivalents at June 30, 1997 were
$151.4 million compared to $207.1 million at December 31, 1996.

     Historically,   the  Company's  principal  need  for  funds  has  been  for
distributor  incentives,  working  capital  (principally  inventory  purchases),
capital  expenditures  and the  development  of new  markets.  The  Company  has
generally  relied  entirely on cash flow from  operations  to meet its  business
objectives without incurring long term debt to unrelated third parties.

     Capital  expenditures,   primarily  for  equipment,  computer  systems  and
software,  office  furniture and leasehold  improvements,  were $2.5 million and
$2.9 million for the six months ended June 30, 1997 and 1996,  respectively.  In
addition,  the  Company  anticipates  capital  expenditures  through  1998 of an
additional  $22.5  million  to further  enhance  its  infrastructure,  including
computer systems and software,  warehousing  facilities and walk-in  distributor
centers in order to accommodate future growth.

     As a part of the Company's and NSI's strategy to motivate distributors with
equity  incentives,  the Company  sold to NSI an option to purchase  1.6 million
shares of the Company's  Class A Common  Stock.  NSI purchased the option with a
$13.1 million 10-year note payable to the Company  bearing  interest at 6.0% per
annum. It is anticipated  that the note will be repaid as distributors  begin to
exercise their options beginning in 1998.

     Under its operating  agreements  with NSI, the Company incurs related party
payables.  The  Company had related  party  payables of $61.4  million and $46.3
million at June 30, 1997 and December 31, 1996,  respectively.  In addition, the
Company  had  related  party  receivables  of $5.8  million  and  $8.0  million,
respectively, at those dates. Related party balances outstanding in excess of 60
days bear  interest at a rate of 2% above the U.S.  prime  rate.  As of June 30,
1997, no material related party payables or receivables had been outstanding for
more than 60 days.

     Management  considers  the  Company  to be  liquid  and  able to  meet  its
obligations on both a short and long-term basis.  Management  believes  existing
cash balances  together with future cash flows from  operations will be adequate
to fund cash needs  relating to the  implementation  of the Company's  strategic
plans.

Seasonality and Cyclicality

     While neither seasonal nor cyclical variations have materially affected the
Company's  results of  operations to date,  the Company  believes that its rapid
growth  may  have  overshadowed  these  factors.  Accordingly,  there  can be no
assurance that seasonal or cyclical  variations  will not  materially  adversely
affect the Company's results of operations in the future.

     The direct selling  industry is impacted by certain seasonal trends such as
major cultural events and vacation patterns.  For example,  Japan,  Taiwan, Hong
Kong, South Korea and Thailand  celebrate their respective local New Year in the
Company's  first  quarter.  Management  believes that direct selling in Japan is
also  generally   negatively  impacted  during  August,  when  many  individuals
traditionally take vacations.

     Generally,  the Company has  experienced  rapid revenue  growth in each new
market from the commencement of operations.  In Japan, Taiwan and Hong Kong, the
initial  rapid  growth was  followed  by a short  period of stable or  declining
revenue  followed  by renewed  growth  fueled by new product  introductions,  an
increase  in  the  number  of  active  distributors  and  increased  distributor
productivity. The Company believes that a similar pattern is currently occurring
in its  operations in South Korea,  where the Company  experienced a significant
decline in its second quarter  revenue from revenue in the first quarter of 1997
and anticipates an additional  significant decline in the third quarter of 1997.
See  "--Outlook."  In  addition,  the Company  may  experience  variations  on a
quarterly basis in its results of operations, as new products are introduced and
new markets are opened.  No assurance  can be given that the  Company's  revenue
growth rate in Thailand,  which  commenced  operations  in March 1997, or in new
markets where operations have not commenced, will follow this pattern.

Quarterly Results

     The following  table sets forth certain  unaudited  quarterly  data for the
periods shown.

<TABLE>
<CAPTION>

                                          1995                                      1996                             1997
                          -------------------------------------     ---------------------------------------   ------------------
                            1st       2nd       3rd       4th         1st         2nd       3rd       4th       1st        2nd
                          Quarter   Quarter   Quarter   Quarter(1)  Quarter(2)  Quarter   Quarter   Quarter   Quarter(3) Quarter
                          -------   -------   -------   -------     -------     -------   -------   -------   -------    -------
                                                (in millions, except per share amounts)

<S>                       <C>       <C>       <C>       <C>         <C>         <C>       <C>       <C>       <C>        <C>   
Revenue  ............      $77.7     $80.5     $83.2    $117.2      $124.2      $163.5    $183.6    $207.3    $211.0     $230.0
Gross profit.........       57.3      59.7      60.3      84.7        89.4       117.4     130.9     147.7     150.3      164.5
Operating income.....       13.5      15.0      12.8      17.5        23.2        31.9      37.5      35.8      30.8       38.2
Net income...........        9.3      10.3       8.1      12.5        14.8        20.3      25.2      21.4      20.5       23.3
Net income per share(4)      0.11      0.13      0.10      0.16        0.18        0.25      0.32      0.26      0.24       0.27

</TABLE>

- -----------

(1)  LifePak, Nu Colour and HairFitness products were introduced in Japan during
     October 1995.

(2)  The Company commenced operations in South Korea in February 1996.

(3)  The Company commenced operations in Thailand in March 1997.

(4)  Net income per share is computed based on 80,517,500 shares of Common Stock
     and Common Stock equivalents  outstanding prior to the  Reorganization  and
     the Underwritten Offerings and 82,689,000 weighted average shares of Common
     Stock outstanding for the fourth quarter of 1996,  85,415,600 for the first
     quarter of 1997 and 85,426,470 for the second quarter of 1997.

Currency Fluctuation and Exchange Rate Information

     The Company's  revenues and most of its expenses are  recognized  primarily
outside of the United  States.  Each entity's  local  currency is considered the
functional currency. All revenue and expenses are translated at weighted average
exchange rates for the periods reported. Therefore, the Company's reported sales
and earnings will be positively  impacted by a weakening of the U.S.  dollar and
will be negatively impacted by a strengthening of the U.S.
dollar.

     The  Company  purchases  inventory  from NSI in U.S.  dollars  and  assumes
currency  exchange rate risk with respect to such  purchases.  Local currency in
Japan,  Taiwan,  Hong Kong, South Korea and Thailand is generally used to settle
non-inventory  transactions  with NSI.  Given the  uncertainty  of exchange rate
fluctuations,  the Company cannot  estimate the effect of these  fluctuations on
its future  business,  product  pricing,  results  of  operations  or  financial
condition.  However,  because nearly all of the Company's revenue is realized in
local  currencies  and the majority of its cost of sales is  denominated in U.S.
dollars,  the Company's gross profits will be positively affected by a weakening
in the U.S.  dollar and will be negatively  affected by a  strengthening  in the
U.S. dollar. The Company seeks to reduce its exposure to fluctuations in foreign
exchange  rates by  creating  offsetting  positions  through  the use of foreign
currency exchange contracts. The Company does not use such financial instruments
for trading or speculative purposes.  The Company regularly monitors its foreign
currency risks and  periodically  takes measures to reduce the impact of foreign
exchange  fluctuations on the Company's  operating results.  The Company entered
into significant hedging positions during the second quarter, which approximated
$51.0  million of forward  exchange  contracts at June 30, 1997.  These  forward
exchange  contracts,  along with the intercompany  loan from Nu Skin Japan to Nu
Skin Hong Kong of  approximately  $40.0 million,  were valued at the quarter end
exchange rate of 114.6 yen to the dollar.

     Following are the weighted average currency exchange rates of $1 into local
currency for each of the Company's markets for the quarters listed:

<TABLE>
<CAPTION>

                                     1995                                       1996                            1997
                   ---------------------------------------    ---------------------------------------    -----------------
                     1st        2nd       3rd        4th        1st        2nd       3rd        4th        1st       2nd
                   Quarter    Quarter   Quarter    Quarter    Quarter    Quarter   Quarter    Quarter    Quarter   Quarter
                   -------    -------   -------    -------    -------    -------   -------    -------    -------   -------
<S>                <C>        <C>       <C>        <C>        <C>        <C>       <C>        <C>        <C>       <C>  
Japan(1).........    96.2       84.4      94.2      101.5      105.8     107.5      109.0      112.9     121.4      119.1
Taiwan...........    26.2       25.6      27.0       27.2       27.4      27.4       27.5       27.5      27.5       27.7
Hong Kong........     7.7        7.7       7.7        7.7        7.7       7.7        7.7        7.7       7.7        7.7
South Korea(1)...   786.9      763.1     765.6      769.1      782.6     786.5      815.5      829.4     863.9      889.6
Thailand.........    24.9       24.6      24.9       25.1       25.2      25.3       25.3       25.5      26.0       25.4

</TABLE>
- ------------

(1)  Between  December 31, 1996 and July 15, 1997, the exchange rates of $1 into
     Japanese yen and South  Korean won  achieved  highs of 127.13 yen and 899.0
     won,  respectively.  Since January 1, 1992, the highest and lowest exchange
     rates for the  Japanese yen have been 134.82 and 80.63,  respectively,  and
     for the South Korean won have been 899.0 and 755.8, respectively.

Outlook

     Management  anticipates  continued strong results overall,  with particular
strength in Japan.  Historically,  the Company has experienced  modest growth in
the  third  quarter  due  primarily  to the  vacation  season.  Planned  product
introductions later this year include an aloe vera drink, developed specifically
for the  Japanese  market,  and  Overdrive,  a leading  Interior  Design  Sports
Nutrition product, in Taiwan.

     During  the  third  quarter,   the  Company  expects  continued  sequential
softening  in the South  Korean  market  reflecting,  in part,  the market cycle
experienced  by the  Company  in other new  markets  where  significant  initial
revenue is followed by market  softening and declining  revenue until  strategic
initiatives and product  introductions  generate renewed growth.  However,  this
market cycle  pattern has been  exacerbated  in South Korea by slowing  economic
growth  and  media  and  consumer   campaigns  against  certain  direct  selling
companies.   Management  currently  anticipates  that  the  market  will  resume
sequential  growth  in  the  fourth  quarter  of  1997, depending largely on the
success  of the recent introduction of the Company's  core nutritional  product,
LifePak.

     Gross margins are  anticipated to improve  following the price increases on
sales to  distributors  ranging  from 5% to 9%  implemented  during  the  second
quarter. Additionally,  lower revenue in South Korea, where the import values on
the Company's products are higher than import values in other markets, will lead
to  gross  margin  improvement  for the  Company.  Distributor  incentives  as a
percentage  of sales are  expected to increase as South  Korean  revenue,  where
distributor incentives are capped at 35% of revenue, decreases. Selling, general
and  administrative  expenses are anticipated to be slightly higher in the third
quarter  due to a large  distributor  event  planned in  Thailand  as well as an
additional  significant  expense  planned for spending on the sponsorship of two
promotional  basketball games in Japan featuring National Basketball Association
stars.  Additionally,  management  currently  anticipates  that the  distributor
equity program may heighten distributor  enthusiasm throughout 1997 and that the
distributor stock expense of $18.0 million in 1997 will not continue thereafter.

     Other income will continue to vary based on the fluctuation in the Japanese
yen as the Company currently has significant  hedging  positions.  The Company's
effective tax rate may continue to slightly increase as Japanese revenue,  where
statutory  rates are the  highest  in the  Company's  markets,  becomes a larger
percentage of total revenue for the Company.

     Note Regarding  Forward-Looking  Statements.  The statements  made above in
this  section  under the caption  "Outlook"  that are not  historical  facts are
"forward-looking statements" as defined in the Reform Act. These forward-looking
statements involve risks and uncertainties and are based on certain  assumptions
that may not be realized. Actual results and outcomes may differ materially from
those  discussed  or  anticipated.  Factors  that might  cause such  differences
include,  but are not  limited  to,  risks  and  uncertainties  associated  with
management of the Company's  growth,  the  Company's  dependence on  independent
distributors  and the  effects on  distributors  of the NSI  distributor  equity
program, potential adverse effects of the Company's price increases on sales and
distributor growth,  economic  conditions  in the  Company's markets, especially
South Korea,  the introduction and market acceptance  in South Korea of LifePak,
the Company's  core IDN product,  adverse  publicity  regarding  the Company and
other direct selling  companies in South Korea,  the Company's planned expansion
into  new markets and the introduction of new products in the Company's existing
markets, regulatory action against the Company or its distributors in any of the
Company's markets  and particularly in  South  Korea,  fluctuations  in  foreign
currency  values  relative  to  the  U.S.  dollar,  and  risks  inherent  in the
importation, regulation and sale of products in the Company's markets. See "Risk
Factors."

                                    BUSINESS

General

     Nu Skin  Asia  Pacific  is a  rapidly  growing  network  marketing  company
involved in the distribution and sale of premium  quality,  innovative  personal
care and nutritional products. The Company is the exclusive distribution vehicle
for NSI in the countries of Japan,  Taiwan,  Hong Kong (including Macau),  South
Korea  and  Thailand,  where  the  Company  currently  has  operations,  and  in
Indonesia,  Malaysia,  the PRC, the  Philippines,  Singapore and Vietnam,  where
operations have not commenced.

     The Company  believes it is one of the fastest  growing  network  marketing
companies in Asia.  Revenue increased 53.3% to $441.0 million for the six months
ended June 30, 1997 from $287.7  million for the same period in 1996. Net income
increased  24.7% to $43.8  million  for the six months  ended June 30, 1997 from
$35.1  million for the same period in 1996.  Revenue  increased  89.2% to $678.6
million  for the year  ended  December  31,  1996 from  $358.6  million in 1995.
Operating expenses have increased with the growth of the Company's revenue.  Net
income  increased  103.2% to $81.7 million for the year ended  December 31, 1996
from $40.2 million in 1995. The Company's  network of  independent  distributors
has grown since the  Company's  inception  in 1991 to more than  400,000  active
distributors as of June 30, 1997. See "Risk Factors--Managing Growth."

     A great deal of the Company's success to date can be directly attributed to
the growth of its Japanese  business in recent  years.  Significant  revenue was
recognized  from the outset of the Company's  operations in Japan in 1993 due to
the immediate  attention  given to the market by leading NSI  distributors  from
around the world.  Japan has continued to post strong financial  results for the
Company, with revenue increasing by approximately 64% in U.S. dollars and 90% in
local  currency  for  1996  compared  to 1995 and by  approximately  57% in U.S.
dollars  and 77% in local  currency  for the six  months  ended  June  30,  1997
compared to the same period in 1996. Given the size of the direct selling market
in Japan and the growing Japanese demand for the Company's products,  management
believes that there is still significant  opportunity for expansion of its share
of this market.

     The  Company's  product  philosophy  is to combine  the best of science and
nature in developing premium quality,  innovative  personal care and nutritional
products which are specifically designed for the network marketing  distribution
channel. The Company offers products in two distinct  categories:  personal care
products,  marketed  under the  trademark "Nu Skin," and  nutritional  products,
marketed under the trademark "Interior Design Nutritionals" ("IDN"). The Nu Skin
personal care product lines include facial care,  body care, hair care and color
cosmetics,  as well as specialty  products such as sun protection,  oral hygiene
and  fragrances.   The  IDN  product  lines  include  nutritional   supplements,
nutritious and healthy  snacks,  sports and fitness  nutritional  products,  and
botanical supplements.

     In Japan, Taiwan and Hong Kong, the Company currently offers most of the Nu
Skin  personal  care  products and  approximately  one-third of the IDN products
including  LifePak,  the core IDN nutritional  supplement.  In South Korea,  the
Company  currently  offers  approximately  one-half of the Nu Skin personal care
products,  including most of the Nu Skin core facial and hair care products, and
LifePak.  In Thailand,  the Company  currently  offers  one-third of the Nu Skin
personal  care  products,  including  most of the  core  facial  and  hair  care
products, and none of the nutritional products. The Company believes that it can
significantly  grow its  business and attract new  customers  by  expanding  its
product offerings in each of its markets to include more of the existing Nu Skin
personal care and IDN products.  In addition to expanding its product  offerings
with existing Nu Skin personal  care and IDN  products,  the Company  intends to
introduce new products tailored to specific markets.

Operating Strengths

     The  Company  believes  that its success is due to its  reputation  and its
commitment to provide a wide range of premium quality,  innovative personal care
and  nutritional  products  and an appealing  global  business  opportunity  for
persons interested in establishing a direct sales business. The Company has been
able to achieve rapid,  sustained and profitable  growth by  capitalizing on the
following operating strengths:

     Premium Product  Offerings.  The Company is committed to continue  building
its brand name and distributor and customer  loyalty by selling premium quality,
innovative  personal care and nutritional  products that appeal to broad markets
and the universal  desire for health and beauty.  This commitment is illustrated
by the Company's  personal care products slogan "All of the Good and None of the
Bad" and its  nutritional  products  slogan  "Adding Life to Years." The Company
offers  products  designed  for  the  direct  selling  channel  by  focusing  on
innovative consumable products which build loyalty and lead to repeat purchases.
Management believes that the Company's focus on innovative products supports its
distributors' demonstrative and educational sales techniques.

     Global Distributor  Compensation Plan. The Company believes that one of the
strengths of the Global Compensation Plan is its seamless integration across all
markets  in  which  Nu  Skin  and  IDN  products  are  sold.  By  entering  into
international  sponsoring  agreements with NSI,  distributors  are authorized to
sponsor  new  distributors  in  each  country  where  NSI  or  the  Company  has
operations. This allows distributors to receive commissions for sales in foreign
countries  at the  same  rate as for  sales  in their  home  country.  This is a
significant  benefit to distributors  because they are not required to establish
new  distributorships  or requalify for higher levels of commissions within each
new  country in which they begin to operate.  The  seamless  integration  of the
Global Compensation Plan means that distributor  knowledge and experience can be
used  to  rapidly  build  distributor  leadership  in  new  markets.  See  "Risk
Factors--Reliance Upon Independent Distributors of NSI."

     High Level of Distributor Incentives.  The Company believes that the Global
Compensation  Plan is among the most  financially  rewarding  plans  offered  to
distributors by network marketing  companies and consequently tends to attract a
high  caliber  of  distributors.   There  are  two  fundamental  ways  in  which
distributors can earn money:  (i) through retail markups,  for which the Company
recommends a range from 43% to 60%; and (ii) through a series of  commissions on
each product sale which can result in commissions to distributors aggregating up
to  58%  of  such  product's  wholesale  price.  On  a  global  basis,  however,
commissions have averaged 42% of revenue from commissionable sales over the last
eight years. See "Risk Factors--Increase in Distributor Compensation Expense."

     New Market  Development  Program.  The  Company  has  developed a low cost,
disciplined approach to opening new markets.  Each market opening is preceded by
a thorough analysis of economic and political  conditions,  regulatory standards
and  other  business,  tax and  legal  issues.  Prior to a market  opening,  the
Company's  management  team, in conjunction  with NSI support  personnel,  local
legal  counsel  and tax  advisors,  works to  obtain  all  necessary  regulatory
approvals and establish  facilities  capable of meeting  distributor needs. This
market development  approach,  combined with the Global Compensation Plan, which
motivates  distributors to train and sponsor other distributors to sell products
in new  markets,  has enabled the Company to quickly and  successfully  open new
markets. See "Risk Factors--Entering New Markets."

     Distributor Support Programs.  The Company is committed to providing a high
level of support  services  tailored  to the needs of its  distributors  in each
market.  The Company meets the needs and builds the loyalty of its  distributors
with  personalized   distributor  service  and  a  support  staff  that  assists
distributors  as they build  networks  of  downline  distributors.  The  Company
provides walk-in,  telephonic and computerized  product fulfillment and tracking
services that result in user-friendly, timely product distribution. Distributors
purchase directly from the Company,  are not required to maintain inventories to
supply down line  distributors  and are  supported by a liberal  product  return
policy.  In  addition,   each  walk-in  center  maintains  meeting  rooms  which
distributors may utilize in training and sponsoring activities.

     Relationship  with NSI. NSI,  founded in 1984 and based in Provo,  Utah, is
engaged in selling personal care and nutritional products and, together with its
affiliates,  comprises one of the largest network marketing organizations in the
world. NSI has provided,  and will continue to provide,  a high level of support
services to the Company,  including  product  development,  marketing  and other
managerial support services. Management believes that the Company's relationship
with NSI has allowed  the  Company to  increase  revenue and net income at rates
that  otherwise may not have been  possible.  Since  distributor  agreements are
entered into between NSI and distributors,  all of the distributors who generate
revenue for the Company are distributors of NSI. The Company primarily relies on
NSI to enforce distributor policies and procedures. NSI's distributor network is
licensed by NSI to the Subsidiaries.  See "Risk  Factors--Relationship  with and
Reliance on NSI; Potential Conflicts of Interest."

     Experienced  Management Team. The Company's senior management team, members
of which founded NSI, has been instrumental in successfully  managing the growth
in revenue and net income  experienced  by the Company to date.  The Company has
also attracted experienced local general managers or presidents to oversee local
operations.  The local general  managers are  frequently  recognized as industry
leaders  and  are  experienced  in  dealing  with  governmental  and  regulatory
agencies.

     Consideration  of the  Company's  operating  strengths  should  be  made in
connection  with various risks,  including  risks  associated with the Company's
reliance  on its  independent  distributors  and  the  effect  on the  Company's
operations   of  adverse   publicity   regarding  the  Company  and  actions  of
distributors,  risks associated with product liability and government regulation
of the Company's  products,  marketing  plan and direct selling  generally,  the
Company's  reliance  on NSI and on outside  manufacturers,  competition  and the
adverse impact on net income of an increase in distributor compensation expense.
See "Risk Factors."

Growth Strategy

     The Company's primary objective is to capitalize on its operating strengths
to become a leading  distributor of premium quality consumer products in each of
its markets.  Specifically,  the Company's  strategy to increase revenue and net
income is as follows:

     Introduce  New  Products.  Because new products  tend to increase  sales by
existing  distributors  and attract  new  distributors,  the Company  intends to
continue  introducing  existing and new Nu Skin  personal care and IDN products.
The Company first introduced nutritional products, for example, in Japan in 1995
where they have grown to represent approximately 37% of revenue. In addition the
Company introduced LifePak in Taiwan, Hong Kong and South Korea in October 1996,
January  1997 and August  1997,  respectively.  The Company  expects to launch a
number of other  IDN  products  in South  Korea by the end of 1997,  subject  to
regulatory approval.  The Company also intends to introduce products tailored to
specific   demographic   and  geographic   market  segments  and  will  consider
introducing   entirely  new  product   categories  in  the  future.   See  "Risk
Factors--Government Regulation of Products and Marketing."

     Open New Markets. The Company will continue to pursue attractive new market
opportunities.  In March 1997, the Company commenced operations in Thailand. The
Company has announced its intention to commence operations in the Philippines in
1998. The Company has conducted preliminary investigations on the feasibility of
commencing  operations in Indonesia,  Malaysia,  the PRC, Singapore and Vietnam.
The Company believes that these countries may represent  significant markets for
the future expansion of its operations, provided that the Company can secure the
required  regulatory  and business  permits.  See "--New Market  Opportunities,"
"Risk   Factors--Entering   New  Markets,"   "--Potential   Negative  Impact  of
Distributor Actions," "--Government Regulation of Direct Selling Activities" and
"--Government Regulation of Products and Marketing."

     Attract New Distributors and Enhance Distributor Productivity. To date, the
Company  has  enjoyed   significant  growth  in  the  number  of  its  executive
distributors  (defined  as those  active  distributors  whose  group of downline
distributors meet certain monthly qualification requirements). By leveraging its
operating  strengths,  the Company  intends to continue to create and maintain a
business  climate to promote the growth in the number of executive  distributors
and to increase distributor retention, motivation and productivity. In addition,
the  Company  will  pursue  growth in the number of  executive  distributors  by
continuing  to  work  with  NSI  to  enhance  the  Global   Compensation   Plan,
implementing an innovative distributor equity incentive program,  opening two or
more new  distributor  walk-in  centers  by the end of 1997 to  provide  a local
presence  in  additional  key  cities,   enhancing   distributor   training  and
recognition  programs,  and targeting inactive distributors via direct marketing
who  may  still  have an  interest  in the  Company's  business  opportunity  or
products. See "Business--Distribution System."

     Increase Brand Awareness and Loyalty. The Company intends to increase brand
awareness  and  loyalty,  and sales to new and existing  consumers,  through (i)
increasing  marketing  and  promotional  efforts  focused on the Nu Skin and IDN
brands,  including the use of celebrity spokespersons such as Christie Brinkley,
the 1995-1996 Miss Thailand and high profile  Olympic and world class  athletes,
(ii)  increased  use of  respected  professional  product  advisers  to  promote
existing  products  and develop  new product  offerings,  (iii)  increasing  the
availability of sample packages, (iv) emphasizing product "systems," such as the
HairFitness  system of various  shampoos  and  conditioners,  which leads to the
purchase of multiple products rather than a single product, and (v) implementing
systems designed to promote repeat product purchases.

     Consideration of the Company's growth strategy should be made in connection
with certain risks associated with such growth strategy  including risks related
to opening new markets and managing growth, conducting operations outside of the
United States,  managing  currency risks and complying with import  restrictions
and government regulations regarding the Company's products, marketing plan, and
direct selling generally. See "Risk Factors."

Forward-Looking Statements

     The  statements  in this section  under the  captions  "Business--General,"
"--Operating  Strengths" and "--Growth  Strategy" that are not historical  facts
are   "forward-looking   statements"   as  defined  in  the  Reform  Act.  These
forward-looking  statements  involve  risks and  uncertainties  and are based on
certain  assumptions  that may not be realized.  Actual results and outcomes may
differ materially from those discussed or anticipated.  Factors that might cause
such  differences  include,  but are not  limited  to,  risks and  uncertainties
associated with management of the Company's growth, the Company's  dependence on
independent  distributors and the effects on distributors of the NSI distributor
equity  program, potential  adverse  effects of the Company's price increases on
sales  and  distributor growth, economic  conditions  in  the Company's markets,
especially South Korea, the introduction and market acceptance in South Korea of
LifePak, the Company's core IDN product, adverse publicity regarding the Company
and  other  direct  selling  companies  in  South  Korea,  the Company's planned
expansion into new markets and the introduction of new products in the Company's
existing markets, regulatory action against  the Company or its  distributors in
any  of the Company's  markets and  particularly in South Korea, fluctuations in
foreign currency values relative to the U.S.  dollar,  and risks inherent in the
importation,  regulation  and sale  of products  in  the Company's markets.  See
"Risk Factors."

Industry Overview

     The distribution of products through the network marketing and other direct
selling  channels has grown  significantly  in recent  years.  The WFDSA reports
that,  since  1990,  worldwide  direct  distribution  of goods and  services  to
consumers  has  increased  76%,  resulting  in the sale of nearly $80 billion of
goods and  services in 1996.  According  to the WFDSA,  $35 billion of goods and
services were sold by its members in 1996 through direct selling channels in the
markets in which the Company  currently  operates,  which  represents 44% of the
global volume of direct sales by its members. The Company believes that extended
family relationships, the family culture and the extended social networks common
in Asian  countries  are  particularly  well  suited  to the  Company's  network
marketing methods. The Company also believes that a variety of recent social and
economic changes which have occurred  throughout Asia have had a positive impact
on the Company's revenues and net income. Trends that have benefited the Company
include  the  emergence  of a  greater  interest  on the part of some  Asians in
pursuing  more  independent   entrepreneurial   activities  outside  traditional
business  settings,  an increase  in the number of Asian women  joining the work
force and an increase in the number of Asians seeking  supplemental  income from
alternative sources.

     The  Asian  retail   market  is  generally   characterized   by  fragmented
distribution and numerous small retailers.  In Japan, these problems are further
exacerbated by the multi-tiered,  traditional Japanese distribution system which
has proven  difficult for many foreign  manufacturers  to penetrate.  Outside of
Japan, the general lack of a developed  distribution  infrastructure  throughout
Asia has fostered and  encouraged  the growth of direct selling as a significant
distribution channel. Given this environment, the Company believes that the high
level of  personal  service  provided  by direct  selling  companies,  including
convenient in-home demonstrations, easy-access product ordering, timely delivery
and generous product return policies, provides additional value to consumers. In
addition,  rapidly  growing  Asian  economies  and a growing  demand in Asia for
Western  brand name  products  has fueled the growth and demand for high quality
consumer products.

Country Profiles

     The following  table sets forth the Company's  revenue and the total number
of active  distributors  for each of the countries in which the Company operated
for the years ended  December  31, 1995 and 1996 and for the three  months ended
June 30, 1996 and 1997.  This table  should be reviewed in  connection  with the
information presented under the caption "Management's Discussion and Analysis of
Financial  Condition  and  Results of  Operations,"  which  discusses  the costs
associated with generating the aggregate revenue presented.

                                   Year Ended              Six Months
Country                           December 31,           Ended June 30,
- -------                       --------------------    --------------------
                                1995        1996        1996        1997
                                ----        ----        ----        ----
                                         (dollars in thousands)
Revenue:
    Japan...................  $231,540    $380,044    $166,513    $261,381
    Taiwan..................   105,415     154,564      67,561      91,327
    South Korea(1)..........        --     122,337      43,407      63,053
    Hong Kong...............    17,046      17,037       8,093       9,733
    Thailand(2).............        --          --          --      13,374
                              --------    --------    --------    --------
        Total(3)              $354,001    $673,982    $285,574    $438,868
                              ========    ========    ========    ========

Active Distributors:(4)(5)
    Japan...................   147,000     215,000     195,000     247,000
    Taiwan..................    75,000      91,000      93,000      85,000
    South Korea(1)..........        --      57,000      82,000      39,000
    Hong Kong...............    14,000      14,000      14,000      14,000
    Thailand(2).............        --          --          --      31,000
                              --------    --------    --------    --------
        Total...............   236,000     377,000     384,000     416,000
                              ========    ========    ========    ========
- -----------
(1)  The Company commenced operations in South Korea in February 1996.
(2)  The Company commenced operations in Thailand in March 1997.
(3)  Total revenue does not include sales of certain  products to NSI affiliates
     in  Australia  and New Zealand of $4.6 million in 1995 and in 1996 and $2.1
     million  for the first six months of 1996 and for the same  period in 1997.
     Operating expenses have increased with the growth of the Company's revenue.
(4)  The  term  "Active  Distributors"  includes  only  those  distributors  who
     purchased products from the Company during the three months ended as of the
     date indicated.
(5)  Numbers are rounded to the nearest thousand.

     The following table sets forth certain  estimated  economic and demographic
data in each of the Company's  markets.  Although the Company  believes that the
following  table  provides a useful basis for  evaluating  the relative size and
growth of the  economies and  populations  of the countries in which the Company
operates,  no  assurance  can be given that  economic  or  population  data in a
particular  country will indicate what the Company's  results of operations will
be in that country.

                                         1996 GDP       1996 GDP      Real GDP
                     1996 Population   (in billions    per capita      Growth
Country               (in millions)       of $)          (in $)     1996/1995(%)
- -------              ---------------   ------------    ----------   ------------
Japan..........           125.5          $4,575.2       $36,456         3.6%
Taiwan.........            21.5             270.5        12,583         5.6
South Korea....            45.3             497.6        10,984         6.9
Hong Kong......             6.3             158.7        25,108         4.6
Thailand........           61.8             185.0         2,993         6.7

- -----------
Source: World Information Services; Country Data Forecasts, March 1997.

     Japan.  The  Company,  through  its  subsidiary  Nu Skin  Japan,  commenced
operations in Japan in April 1993.  According to the WFDSA,  the direct  selling
channel  in Japan  generated  sales of  approximately  $30  billion of goods and
services in 1996,  making Japan the largest  direct selling market in the world.
Management  believes  that as many as six million  people are involved in direct
selling  businesses in Japan.  Direct selling is well-understood in Japan and is
governed  by  detailed  government  regulation.  See  "Risk  Factors--Government
Regulation  of  Direct  Selling  Activities"  and  "--Government  Regulation  of
Products and Marketing."

     A great deal of the Company's success to date can be directly attributed to
the growth of its Japanese  business in recent  years.  Significant  revenue was
recognized  from the  outset  of the  Company's  operations  in Japan due to the
immediate  attention given to the market by leading NSI distributors from around
the world. Japan has continued to post strong financial results for the Company,
with revenue  increasing by  approximately  64% in U.S. dollars and 90% in local
currency for 1996 compared to 1995 and by approximately  57% in U.S. dollars and
77% in local  currency  for the six months  ended June 30, 1997  compared to the
same period in 1996.  Management  believes  that the increase for the six months
ended  June 30,  1997 was  primarily  the  result  of a  doubling  of  executive
distributors  in Japan  during  this  period and the  increasing  demand for IDN
products, which accounted for 37% of revenue for the period. Furthermore,  given
the size of the direct selling market in Japan and the growing  Japanese  demand
for the Company's products,  management believes that there is still significant
opportunity  for revenue  growth in this market.  As of June 30,  1997,  Nu Skin
Japan  offered 67 of the 89 Nu Skin  personal care products and 14 of the 36 IDN
products,  including LifePak, the core IDN product. Nu Skin Japan also offered 4
popular skin lightening  products and 7 additional  face care products  designed
specifically for Japanese consumers.

     In support of the Company's growth  strategy,  Nu Skin Japan intends to (i)
focus on internal country  development by opening offices in additional Japanese
cities, thereby increasing consumer awareness and enhancing the Company's image,
(ii) expand development  capacity to develop more products that are particularly
suited to the  Japanese  market,  (iii)  continue to expand the current  product
offerings in Japan to include additional Nu Skin personal care and IDN products,
and (iv) enhance  corporate  support of  distributors  by upgrading  information
technology resources.

     Taiwan.  The Company,  through its  subsidiary  Nu Skin  Taiwan,  commenced
operations in Taiwan in January 1992. According to the WFDSA, the direct selling
channel  in Taiwan  generated  approximately  $2  billion  in sales of goods and
services in 1995, of which 43% were nutritional products. Currently, two million
people  (approximately  10% of the  population)  are estimated to be involved in
direct  selling.  Because a large  percentage  of its  population is involved in
direct selling  activities,  the Taiwanese  government  regulates direct selling
activities to a  significant  extent.  For example,  the Taiwan  government  has
enacted tax legislation aimed at ensuring proper tax payments by distributors on
their transactions with end consumers. See "Risk Factors--Government Regulations
of Direct  Selling  Activities"  and  "--Government  Regulation  of Products and
Marketing."

     Revenue  growth in Taiwan has averaged 47% per year since the  commencement
of operations in 1992. The Company believes that the recent increase in sales is
primarily  due to (i) the opening of walk-in  centers in Kaohsiung and Taichung,
(ii) increased distributor training and recognition, and (iii) increased product
offerings.   Based  on  information   provided  by  the  Taiwan  Direct  Selling
Association, as of 1995, Nu Skin Taiwan had captured approximately 31% and 1% of
the market for personal care products and nutritional supplements, respectively,
sold  through the direct  selling  channel.  The Company  believes  that Nu Skin
Taiwan is now the largest direct selling company in Taiwan. As of June 30, 1997,
Nu Skin Taiwan offered 62 of the 89 Nu Skin personal care products and 11 of the
36 IDN products.

     In support of the Company's growth strategy,  Nu Skin Taiwan intends to (i)
capitalize on the size of the  nutritional  supplements  market by promoting the
recently  introduced  LifePak and FibreNet  products and  expanding  the current
product offerings in Taiwan to include  additional Nu Skin personal care and IDN
products, (ii) focus more resources on product development  specifically for the
Taiwan market,  and (iii) enhance corporate support of distributors by upgrading
information technology resources.

     Hong Kong. The Company, through its subsidiary Nu Skin Hong Kong, commenced
operations in Hong Kong in September  1991.  According to the WFDSA,  the direct
selling  channel in Hong King  generated  approximately  $78 million in sales of
goods and services in 1995.  Hong Kong  represents  an  important  market in the
structure of the Asian region because it serves as the location of the Company's
regional office and is an important base of operations for many of the Company's
most successful  distributors,  whose downline  distributor networks extend into
other Asian markets. As of June 30, 1997, Nu Skin Hong Kong offered 84 of the 89
Nu Skin personal care products and 16 of the 36 IDN products.

     Hong Kong became a Special Administrative Region (SAR) of the PRC effective
July 1, 1997.  The further  integration  of the Hong Kong economy and  political
system with the economy and political  system of the PRC could have an impact on
the Company's business in Hong Kong. See "Risk Factors--Possible  Adverse Effect
on the Company of the Change in the Status of Hong Kong."

     In February 1995,  Macau, a Portuguese colony scheduled to become an SAR of
the PRC in 1999,  was  opened as a new  market.  Revenue  figures  for Macau are
combined with those of Hong Kong. Macau represents the smallest of the Company's
markets in population  with just under 500,000  residents.  The Company's  Macau
office operates under the direction of Nu Skin Hong Kong.

     In support of the Company's growth  strategy,  Nu Skin Hong Kong intends to
(i) promote  distributor  growth,  retention and leadership  development through
local  initiatives,  (ii) capitalize on the size of the nutritional  supplements
market by promoting the recently  introduced  LifePak  product and expanding the
current  product  offerings in Hong Kong to include  additional Nu Skin personal
care and IDN products,  and (iii) stimulate purchases from inactive distributors
through direct mail campaigns.

     South Korea. The Company,  through its subsidiary Nu Skin Korea,  commenced
operations in South Korea in February 1996.  According to the WFDSA,  the direct
selling channel in South Korea generated  approximately $1.8 billion in sales of
goods and services in 1996. South Korea's direct sales  legislation,  which went
into effect in July 1995, requires companies to comply with numerous provisions,
such  as  local  registration,   reporting  of  certain  operating  results  and
dissemination  to  distributors of certain  information  regarding the laws. See
"Risk   Factors--Government   Regulations  of  Direct  Selling  Activities"  and
"--Government Regulation of Products and Marketing."

     The Company had sales in South Korea of approximately  $122 million and $63
million  for 1996 and the first six  months of 1997,  respectively,  making  the
Company the second largest direct seller in the country. As of June 30, 1997, Nu
Skin Korea  offered 51 of the 89 Nu Skin  personal care products and none of the
IDN  products.  Additionally,  Nu Skin  Korea  offered  3  shades  of Nu  Colour
MoistureShade  Liquid Finish  designed  specifically  for Korean  consumers.  In
August 1997, Nu Skin Korea introduced  LifePak in South Korea. Nu Skin Korea was
among the first  foreign-owned  firms to register and begin operations under the
new direct selling legislation. Management believes that significant competition
may soon enter the South Korean market. See "Risk Factors--Competition."

     The Company  believes  that  revenue from its South  Korean  operations  is
following a pattern similar to that experienced by the Company in certain of its
other  markets,  where initial rapid revenue growth has been followed by a short
period of stable or declining  revenue.  The Company  experienced  a significant
decline in its second  quarter  revenue in South Korea from revenue in the first
quarter of 1997 and anticipates an additional  significant  decline in the third
quarter of 1997.

     The Company believes that the anticipated revenue decline in South Korea is
partially  reflective of the typical  business cycle  experienced in new markets
and partially the result of other factors  specific to South Korea.  These other
factors include recent  activities by the South Korean  government and campaigns
by a coalition of consumer protection and trade organizations  against producers
of  luxury  and  foreign  goods,  in  general,  and  certain  network  marketing
companies, in particular, that have drawn negative media attention. Although the
Company has not been the focus of these campaigns,  management believes that the
media attention has negatively impacted the business environment generally.  See
"--Potential  Effects of Adverse  Publicity."  An  additional  factor  which the
Company  believes has  contributed to the revenue  decline in South Korea is the
focus of key distributors on other recently-opened markets, including Thailand.

     In support of the Company's growth  strategy,  Nu Skin Korea intends to (i)
continue the  strategic  introduction  of Nu Skin personal care and IDN products
(ii) engage in targeted  promotional and public relations activities designed to
address concerns  regarding the current business  environment for direct selling
companies,  (iii)  promote  the  development  of local  distributor  leadership,
including  focused training  efforts,  compensation  plan  modifications and the
introduction  of  distributor  productivity  programs,  (iv) engage in the local
manufacturing of certain products to partially alleviate concerns about the high
level of goods being imported into South Korea by the Company, and (v) build the
local distributor support infrastructure.

     Thailand. The Company, through its subsidiary, Nu Skin Thailand,  commenced
operations in Thailand on March 13, 1997.  According to the WFDSA,  direct sales
in 1996  totaled  $800 million in  Thailand,  making it the  fourteenth  largest
direct selling market worldwide. The Company's opening in Thailand was supported
by more than 200 of NSI's highest  ranking  distributors,  many of whom are from
Taiwan and other Asian markets. As of June 30, 1997, Nu Skin Thailand offered 26
of the 89 Nu Skin personal care products and none of the IDN products.

     In Thailand, the Company intends to (i) systematically introduce additional
Nu Skin personal care products  throughout  the remainder of 1997,  (ii) promote
the  Company's  brand image  through  public  relations  efforts,  including the
endorsement  of Nu Skin personal care products by the 1995-1996  Miss  Thailand,
(iii) train new  distributors  in the most  effective  methods of marketing  the
Company's   products  and  in  becoming  effective  leaders  within  the  Global
Compensation  Plan  framework,  and (iv) build the Company's  infrastructure  to
support  growth in the market by adding an additional  walk-in center in a major
city.

New Market Opportunities

     The Company has developed a low cost,  disciplined  approach to opening new
markets.  Each market opening is preceded by a thorough analysis of economic and
political  conditions,  regulatory  standards and other business,  tax and legal
issues. Prior to a market opening, the Company's management team, in conjunction
with NSI support  personnel,  local legal  counsel  and tax  advisors,  works to
obtain all necessary  regulatory  approvals and establish  facilities capable of
meeting distributor needs. This approach, combined with NSI's global distributor
compensation plan (the "Global Compensation Plan"), which motivates distributors
to sponsor and train other  distributors  to sell  products in new markets,  has
enabled the Company to quickly and successfully open new markets.

     The Company has the right to be the exclusive  distributor  of NSI products
in Indonesia,  Malaysia,  the PRC, the Philippines,  Singapore and Vietnam.  The
Company believes that these countries collectively represent significant markets
for future expansion.  Generally,  the Company,  as a matter of policy, does not
announce  the timing of its  opening of new  markets.  However,  the Company has
announced its intention to commence operations in the Philippines in 1998.

     There are, however, significant risks and uncertainties associated with the
Company's  expansion into these countries.  The regulatory and political climate
in these potential  markets is such that a replication of the Company's  current
operating structure cannot be guaranteed. For example, Malaysia has governmental
guidelines that have the effect of limiting foreign  ownership of direct selling
companies  operating in Malaysia to no more than 30%. In  addition,  because the
Company's personal care and nutritional  product lines are positioned as premium
product  lines,  the  market  potential  for  the  Company's  product  lines  in
relatively less developed countries,  such as the PRC and Vietnam, remains to be
determined.  Modifications to each product line may be needed to accommodate the
market  conditions  in each  country,  while  maintaining  the  integrity of the
Company's  products.  No assurance can be given that the Company will be able to
obtain  necessary  regulatory  approvals  to  commence  operations  in these new
markets,  or that,  once such approvals are obtained,  the Company and NSI, upon
which the Company is largely dependent for product development assistance,  will
be able to successfully  reformulate Nu Skin personal care and IDN product lines
in any of the Company's new markets to attract local  consumers.  Given existing
regulatory  environments and economic  conditions,  the Company's  entrance into
Singapore  and Vietnam is not  anticipated  in the short to mid-term.  See "Risk
Factors--Entering  New Markets"  and  "--Government  Regulation  of Products and
Marketing; Import Restrictions."

     Furthermore,  the PRC has proven to be a particularly  difficult market for
foreign  corporations  due  to  its  extensive  government  regulation  and  the
historical political tenets of the PRC government.  In order to enter the market
in the PRC, the Company may be required to enter into a joint venture enterprise
with a Chinese  entity and to establish a local  manufacturing  presence,  which
will entail a significant investment on the Company's part. The Company believes
that  the  PRC  national   regulatory  agency  responsible  for  direct  selling
periodically reviews the regulation of multi-level marketing.  These reviews may
lead to changes in applicable  regulations.  Therefore,  it is not known when or
whether the Company  will be able to implement  its  business  model in a manner
consistent with the  implementation of its business model in other markets.  The
Company will likely have to apply for licenses on a province by province  basis,
and the repatriation of the Company's profits will be subject to restrictions on
currency  conversion and the fluctuations of the government  controlled exchange
rate.  In  addition,  because  distribution  systems  in  the  PRC  are  greatly
fragmented,  the  Company  may be forced to use  business  models  significantly
different from those used by the Company in more developed  countries.  The lack
of a comprehensive legal system and the uncertainties of enforcement of existing
legislation and laws could also have an adverse effect on the Company's proposed
business in the PRC. See "Risk Factors--Entering New Markets."

     The following table sets forth certain  estimated  economic and demographic
data in each of the countries for which the Company has an exclusive license but
in which the Company has not commenced operations. Although the Company believes
that the following  table  provides a useful basis for  evaluating  the relative
size and growth of the economies and  populations  of the countries in which the
Company  intends  to  operate,  no  assurance  can be  given  that  economic  or
population data in a particular country will indicate what the Company's results
of operations will be in that country.

                                         1996 GDP       1996 GDP      Real GDP
                     1996 Population   (in billions    per capita      Growth
Country               (in millions)       of $)          (in $)     1996/1995(%)
- -------              ---------------   ------------    ----------   ------------
Indonesia........         197.4           $224.5         $1,137          7.8%
Malaysia.........          20.5             97.2          4,751          8.2
PRC..............       1,236.0            808.2            654          9.7
Philippines......          72.0             83.2          1,156          5.5
Singapore........           3.0             93.2         30,771          7.0
Vietnam..........          76.3             26.1            342          9.3

- -----------------
Source:  World Information Services; Country Data Forecasts, March 1997.

     Indonesia.   Although   historically   not  open  to   foreign   investment
opportunities,   Indonesia  has   experienced   a  recent  update   emphasis  on
deregulation  and private  enterprise  and an average annual growth in GDP of 6%
from 1985 to 1994. The Indonesian Direct Selling  Association reports that there
are 750,000  participants in direct selling in the country.  Management believes
that the combination of the above factors creates an attractive  opportunity for
expansion.

     Malaysia.  According  to the  WFDSA,  more than $760  million  in goods and
services were sold through the direct selling channel in Malaysia in 1996. There
are  currently  numerous  direct  selling  companies  operating in Malaysia.  In
October 1995,  the Company's  business  permit  applications  were denied by the
Malaysian  government as the result of  activities  by certain NSI  distributors
before   required   government   approvals   could   be   secured.   See   "Risk
Factors--Potential  Negative  Impact of  Distributor  Actions" and  "--Potential
Effects of Adverse  Publicity."  Management  is  reevaluating  the time frame in
which it will reapproach the Malaysian market.

     PRC.  With the PRC's  large  population  and the  Company's  success in the
neighboring and Chinese-speaking  countries of Hong Kong and Taiwan,  management
believes that the PRC will be an attractive market for the Company.  The Company
believes that the PRC national  regulatory agency responsible for direct selling
periodically reviews the regulation of multi-level marketing.  These reviews may
lead to changes in applicable  regulations.  The Company is actively researching
this and other issues including potential manufacturing  alternatives related to
the  commencement  of operations in the PRC. It is not known when or whether the
Company will be able to implement its business model in a manner consistent with
the  implementation  of its business model in other markets.  See  "--Government
Regulation--Regulation  of Products  and  Marketing;  Import  Restrictions"  and
"--New Market Opportunities."

     Philippines.  Even though the per capita GDP in the Philippines is low, the
Company  believes  that there is demand for premium  personal care and nutrition
products,  especially  near Manila,  the capital  city,  which,  in 1996,  had a
population of 10 million.  Management believes that nearly $500 million of goods
and services are sold annually  through the direct selling channel and that more
than 20  international  direct  selling  companies  currently  operating  in the
Philippines.  The Company has announced its intention to commence  operations in
the Philippines in 1998.

     Singapore. In Singapore,  relatively high levels of GDP per capita indicate
that the  country  enjoys  strong  consumer  buying  power and a dynamic  market
structure  similar to, yet smaller  than,  Hong Kong.  Although  direct  selling
activities  are  permitted,  currently  network  marketing  is  not  allowed  in
Singapore. Accordingly, the Company's entrance into Singapore is not anticipated
in the short to mid-term. See "--Government  Regulation--Regulation  of Products
and Marketing; Import Restrictions."

     Vietnam.  The Company  believes  that there is little or no direct  selling
activity  in Vietnam.  However,  the  country is moving  towards a  market-based
economy and has  recently  adopted a freely  convertible  currency.  The Company
anticipates that the increase in free enterprise will help to develop the direct
selling channel. However, given existing regulatory,  environmental and economic
conditions,  the Company's entrance into Vietnam is not anticipated in the short
to mid-term.

Distribution System

     Overview of  Distribution  System.  The  foundation of the Company's  sales
philosophy  and  distribution  system is network  marketing.  Under most network
marketing systems,  distributors  purchase products for retail sale and personal
consumption.  Pursuant  to the  Global  Compensation  Plan,  products  are  sold
exclusively to or through independent  distributors who are not employees of the
Company or NSI.  Distributors  contract  directly  with NSI,  and NSI makes such
distributors  available to the Company through  Licensing and Sales  Agreements.
See   "--Relationship   with  NSI"  and  "Certain   Relationships   and  Related
Transactions."

     Network  marketing  is an effective  vehicle to  distribute  the  Company's
products  because (i) a consumer can be educated  about a product in person by a
distributor,  which  is  more  direct  than  the  use of  television  and  print
advertisements;  (ii)  direct  sales  allow  for  actual  product  testing  by a
potential consumer; (iii) the impact of distributor and consumer testimonials is
enhanced;  and (iv) as compared to other distribution methods,  distributors can
give customers  higher levels of service and attention,  by, among other things,
delivering  products  directly to a consumer and following up on sales to ensure
proper  product  usage  and  customer  satisfaction,  and  to  encourage  repeat
purchases.  Under  most  network  marketing  systems,  independent  distributors
purchase products for resale and for personal consumption.

     Direct  selling as a  distribution  channel  has been  enhanced in the past
decade due to advancements in communications, including telecommunications,  and
the  proliferation  of the  use of  videos  and  fax  machines.  Direct  selling
companies  can now produce  high  quality  videos for use in product  education,
demonstrations  and  sponsoring  sessions  that project a desired  image for the
Company and the product line.  Management  believes that high quality sales aids
play an important role in the success of distributor  efforts.  For this reason,
NSI  maintains an in-house  staff of video  production  personnel  and video and
audio cassette duplication equipment for timely and cost-effective production of
sales materials.  These facilities and expertise are available for the Company's
use. Management is committed to fully utilizing current and future technological
advances to continue enhancing the effectiveness of direct selling.

     NSI's network  marketing  program differs from many other network marketing
programs in several  respects.  First, the Global  Compensation  Plan allows NSI
distributors  to develop a seamless  global  network of  downline  distributors.
Second,  NSI's order and fulfillment systems eliminate the need for distributors
to carry significant levels of inventory. Third, the Global Compensation Plan is
among the most  financially  rewarding  plans offered to distributors by network
marketing companies,  and can result in commissions to distributors  aggregating
up to 58% of a product's  wholesale  price. On a global basis,  commissions have
averaged  42% of revenue  from  commissionable  sales over the last eight years.
Because the Company licenses the right to use the Global  Compensation Plan from
NSI, the structure of the plan, including commission rates, is largely under the
control  of  NSI.  See  "Risk  Factors--Increase  in  Distributor   Compensation
Expense."

     The  Company's   revenue  is  directly   dependent   upon  the  efforts  of
distributors. Growth in sales volume requires an increase in the productivity of
distributors  and/or  growth in the total  number of  distributors.  Because the
distributors have contracted  directly with NSI, the Company primarily relies on
NSI to enforce  distributor  policies and procedures.  There can be no assurance
that the  productivity  or number of  distributors  will be sustained at current
levels or increased in the future. See "Risk  Factors--Reliance Upon Independent
Distributors of NSI."  Furthermore,  the Company  estimates that, as of June 30,
1997, approximately 340 distributorships worldwide comprised NSI's Hawaiian Blue
Diamond  and Blue  Diamond  executive  distributor  levels,  which are NSI's two
highest executive distributor levels and, together with their extensive downline
networks, account for substantially all of the Company's revenue.  Consequently,
the loss of such a high-level  distributor or another key distributor,  together
with a group of leading distributors in such distributor's  downline network, or
the loss of a significant number of distributors for any reason, could adversely
affect the  Company's  results of  operations.  See "Risk  Factors--Reliance  on
Certain Distributors; Potential Divergence of Interests between Distributors and
the Company."

     Sponsoring.  The Company relies solely on NSI  distributors  to sponsor new
distributors.  While the Company provides, at cost, product samples,  brochures,
magazines and other sales materials,  distributors are primarily responsible for
educating new  distributors  with respect to products,  the Global  Compensation
Plan, and how to build a successful distributorship.

     The sponsoring of new  distributors  creates multiple levels in the network
marketing  structure.  Persons  whom a  distributor  sponsors are referred to as
"downline" or "sponsored"  distributors.  If downline distributors also sponsor,
they create additional levels in the structure,  but their downline distributors
remain  part  of  the  same  downline  network  as  their  original   sponsoring
distributor.  See "Risk  Factors--Reliance  on Certain  Distributors;  Potential
Divergence of Interests between Distributors and the Company."

     Sponsoring activities are not required of distributors. However, because of
the financial incentives provided to those who succeed in building a distributor
network,  the  Company  believes  that most of its  distributors  attempt,  with
varying  degrees of effort and  success,  to  sponsor  additional  distributors.
Generally,  distributors  invite friends,  family members and  acquaintances  to
sales  meetings  where  Company  products  are  presented  and where the  Global
Compensation   Plan  is  explained.   People  are  often   attracted  to  become
distributors after using Company products and becoming regular retail customers.
Once a person  becomes a  distributor,  he or she is able to  purchase  products
directly  from the Company at  wholesale  prices for resale to  consumers or for
personal  consumption.  The  distributor  is  also  entitled  to  sponsor  other
distributors in order to build a network of distributors and product users.

     A potential  distributor must enter into a standard  distributor  agreement
with NSI  which  obligates  the  distributor  to abide  by  NSI's  policies  and
procedures.  Additionally,  in all countries  except Japan, a new distributor is
required to enter into a product  purchase  agreement  with the Company's  local
subsidiary,  which governs product  purchases.  In Japan,  Taiwan and Hong Kong,
distributors  are also required to purchase a starter kit,  which includes NSI's
policies and procedures,  for between $55 and $85, which essentially  represents
the cost of producing the starter kit. In South Korea and Thailand, distributors
are not required to purchase a starter kit.

     Global Compensation Plan. Management believes that one of the Company's key
competitive  advantages is the Global  Compensation Plan, which it licenses from
NSI. Distributors receive higher levels of commissions as they advance under the
Global Compensation Plan. The Global Compensation Plan is seamlessly  integrated
across all markets in which Nu Skin  personal  care and IDN  products  are sold,
which allows  distributors  to receive  commissions  for global  product  sales,
rather than merely local product sales. This seamless integration means that the
Company's  distributor  base  has  global  reach  and  that  the  knowledge  and
experience  resident in current  distributors  can be used to build  distributor
leadership in new markets.  Outside of the Company's markets,  NSI currently has
affiliated  operations in the U.S.,  the United  Kingdom,  Puerto Rico,  Canada,
Australia,  New Zealand,  Ireland,  Germany,  France, the Netherlands,  Belgium,
Italy, Spain, Mexico and Guatemala. Allowing distributors to receive commissions
at the same  rate for sales in  foreign  countries  as for  sales in their  home
country is a significant  benefit to distributors  because they are not required
to establish new  distributorships or requalify for higher levels of commissions
within each new country in which they begin to operate,  which is frequently the
case under the compensation plans of the Company's major competitors.  Under the
Global Compensation Plan, a distributor is paid consolidated monthly commissions
in the distributor's home country, in local currency,  for product sales in that
distributor's   global  downline   distributor   network.   Current  and  future
distributor lists have been licensed by NSI to the Company pursuant to Licensing
and Sales Agreements.  See "--Relationship with NSI" and "Certain  Relationships
and Related Transactions."

     The Global  Compensation  Plan  allows an  individual  the  opportunity  to
develop a business,  the success of which is based upon that individual's  level
of commitment, time, enthusiasm,  personal skills, contacts, and motivation. For
many,  a  distributorship  is a very small  business,  in which  products may be
purchased  primarily for personal  consumption  and for resale to relatively few
customers. For others, a distributorship becomes a full-time occupation.

     High Level of Distributor  Incentives.  Based upon its knowledge of network
marketing  distributor  compensation plans, the Company believes that the Global
Compensation  Plan is among the most  financially  rewarding  plans  offered  to
distributors by network marketing  companies.  There are two fundamental ways in
which  distributors  can earn money:  (i) through retail markups,  for which the
Company  recommends  a range  from 43% to 60%;  and  (ii)  through  a series  of
commissions  on product sales,  which can result in commissions to  distributors
aggregating  up to 58% of such  product's  wholesale  price.  On a global basis,
however, commissions have averaged 42% of revenue from commissionable sales over
the last eight years. See "Risk  Factors--Increase  in Distributor  Compensation
Expense."

     Each product carries a specified number of sales volume points. Commissions
are based on total  personal  and group  sales  volume  points per month.  Sales
volume points are essentially based upon a product's  wholesale cost, net of any
point of sale taxes. As a distributor's retail business expands and as he or she
successfully  sponsors other  distributors  into the business who in turn expand
their own businesses, he or she receives a higher percentage of commissions.

     Once a distributor becomes an executive,  the distributor can begin to take
full  advantage  of the  benefits of  commission  payments on personal and group
sales  volume.  To  achieve  executive  status,  a  distributor  must  submit  a
qualifying  letter of intent and  achieve  specified  personal  and group  sales
volumes  for a  four-month  period of time.  To  maintain  executive  status,  a
distributor  must  generally  also maintain  specified  personal and group sales
volumes  each  month.  An  executive's  commissions  increase  substantially  as
multiple  downline   distributors   achieve  executive  status.  In  determining
commissions,  the number of levels of downline distributors that can be included
in an executive's  group  increases as the number of executive  distributorships
directly below the executive increases.

     As of the dates indicated  below,  the Company had the following  number of
executive distributors:

                     Total Number of Executive Distributors

                             As of December 31,                   As of June 30,
                  -----------------------------------------     ----------------
Country           1992    1993     1994     1995      1996       1996      1997
- -------           ----    ----     ----     ----      ----       ----      ----
Japan...........    --    2,459    3,613    4,017    10,169      7,422    13,678
Taiwan..........   551    1,170    2,093    3,014     5,098      3,685     5,008
South Korea.....    --       --       --       --     4,675        832     3,244
Thailand........    --       --       --       --        --         --        --
Hong Kong.......   164      275      377      519       541        507       590
                   ---    -----    -----    -----    ------     ------    ------
     Total......   715    3,904    6,083    7,550    20,483     12,446    22,520
                   ===    =====    =====    =====    ======     ======    ======

     On a monthly basis, the Company and NSI evaluate requests for exceptions to
the  Global  Compensation  Plan.  While  the  general  policy  is to  discourage
exceptions, management believes that the flexibility to grant such exceptions is
critical in  retaining  distributor  loyalty  and  dedication.  In each  market,
distributor  services  personnel  evaluate  each such  instance and  appropriate
recommendations are made to NSI.

     Distributor  Support. The Company is committed to providing a high level of
support services  tailored to the needs of its distributors in each market.  The
Company  meets  the  needs and  builds  the  loyalty  of its  distributors  with
personalized  distributor  service, a support staff that assists distributors as
they build  networks  of downline  distributors,  and a liberal  product  return
policy.  Because many distributors have only a limited number of hours each week
to concentrate on their Nu Skin business,  management believes that maximizing a
distributor's efforts through effective support of each distributor has been and
will continue to be important to the success of the Company.

     Through training meetings,  annual  conventions,  distributor focus groups,
regular telephone conference calls and personal contacts with distributors,  the
Company  seeks to  understand  and  satisfy the needs of each  distributor.  The
Company provides walk-in,  telephonic and computerized  product  fulfillment and
tracking services that result in user-friendly,  timely product distribution. In
addition,  the Company is committed to evaluating  new ideas in  technology  and
services, such as automatic product reordering,  that the Company can provide to
distributors. The Company currently utilizes voicemail, teleconferencing and fax
services.  Global Internet access  (including  Company and product  information,
ordering abilities and group and personal sales volume inquiries) is anticipated
to be provided to  distributors  in the future.  Each walk-in  center  maintains
meeting  rooms  which  distributors  may  utilize  in  training  and  sponsoring
activities.

     Rules  Affecting   Distributors.   NSI's  standard  distributor  agreement,
policies and procedures, and compensation plan contained in every starter and/or
introductory  kit  outline  the  scope  of  permissible   distributor  marketing
activities.  The  Company's  distributor  rules and  guidelines  are designed to
provide  distributors with maximum flexibility and opportunity within the bounds
of  governmental  regulations  regarding  network  marketing.  Distributors  are
independent  contractors and are thus prohibited from representing themselves as
agents or employees of NSI or the Company. Distributors are obligated to present
the Company's products and business  opportunity  ethically and  professionally.
Distributors agree that the presentation of the Company's  business  opportunity
must be consistent with, and limited to, the product claims and  representations
made in literature  distributed  by the Company.  No medical  claims may be made
regarding the products, nor may distributors prescribe any particular product as
suitable for any specific  ailment.  Even though  sponsoring  activities  can be
conducted  in  many  countries,  distributors  are  prohibited  from  conducting
marketing  activities  outside of countries in which NSI and the Company conduct
business and are not allowed to export products from one country to another. See
"Risk Factors--Potential Negative Impact of Distributor Actions."

     Distributors  must  represent  that the receipt of  commissions is based on
substantial efforts.  Exhibiting  commission statements or checks is prohibited.
Sales aids such as videotapes,  promotional clothing, pens, stationary and other
miscellaneous items must be produced or pre-approved by the Company or NSI.

     Distributors may not use any form of media advertising to promote products.
Products may be promoted only by personal  contact or by literature  produced or
approved by the Company.  Generic business opportunity  advertisements  (without
using  either the  Company or the NSI  names) may be placed in  accordance  with
certain guidelines in some countries. NSI logos and names may not be permanently
displayed on physical premises. Distributors may not use NSI trademarks or other
intellectual property of NSI without NSI's consent.

     Products may not be sold, and the business opportunity may not be promoted,
in  traditional  retail  environments  such  as  food  markets,  pharmacies  and
drugstores.  Nor may  business be conducted at  conventions,  trade shows,  flea
markets, swap meets, and similar events. Distributors who own or are employed by
a  service-related  business such as a doctor's  office,  hair salon,  or health
club, may make products  available to regular  customers as long as products are
not  displayed  visibly to the  general  public in such a way as to attract  the
general public into the establishment to purchase products.

     Generally,  distributors  can  receive  commission  bonuses  only if,  on a
monthly basis (i) the  distributor  achieves at least 100 points  (approximately
U.S. $100) in personal sales volume, (ii) the distributor documents retail sales
to at least five retail  customers,  (iii) the distributor sells and/or consumes
at least  80% of  personal  sales  volume,  and (iv) the  distributor  is not in
default of any material policies or procedures.

     NSI systematically reviews alleged reports of distributor  misbehavior.  If
NSI determines that a distributor  has violated any of the distributor  policies
or procedures,  it may either terminate the  distributor's  rights completely or
impose sanctions such as warnings, probation,  withdrawal or denial of an award,
suspension of privileges of a distributorship,  fines or penalties,  withholding
commissions  until  specified  conditions  are satisfied,  or other  appropriate
injunctive  relief.  Distributor  terminations  based  on  violations  of  NSI's
policies  and  procedures   have  aggregated  less  than  1%  of  the  Company's
distributor force since inception.  Distributors may voluntarily terminate their
distributorship at any time.

     Payment.  Distributors  generally  pay  for  products  prior  to  shipment.
Accordingly,  the Company  carries no  accounts  receivable  from  distributors.
Distributors  pay for products in one of several ways.  Cash, which represents a
large portion of all payments,  is received by order takers in the  distribution
center when orders are personally  picked up by a distributor.  In addition,  in
Japan cash is sent  through the mail using a postal cash  envelope.  The Company
also accepts payment through the use of credit cards.  This method of payment is
very  popular in Hong Kong and Taiwan and is expected to increase in  popularity
in South Korea.  Another form of payment  utilized in Japan is a Tososhin  card,
which is  essentially a distributor  credit card utilized to place orders.  Bank
wire transfers are also popular throughout Asia, particularly in Japan.

Product Summary

     The Company  offers  products in two  distinct  categories:  personal  care
products,  marketed  under the  trademark "Nu Skin," and  nutritional  products,
marketed under the trademark "Interior Design  Nutritionals"  (IDN). The Company
is entitled to distribute NSI products in specified Asian countries  pursuant to
a  Regional  Distribution  Agreement.  See  "--Relationship  with NSI" and "Risk
Factors--Relationship   with  and  Reliance  on  NSI;  Potential   Conflicts  of
Interest." NSI markets 89 different  personal care and 36 different  nutritional
products,  of which 84 and 19,  respectively,  were available in at least one of
the  Company's  markets as of June 30,  1997.  Nearly all  products  sold by the
Company are purchased from NSI, with the exception of a line of 11 personal care
products  which are  produced  locally in Japan.  In addition to  products,  the
Company  offers a variety of sales aids,  including  items such as starter kits,
introductory  kits,  brochures,  product  catalogs,  videotape and personal care
accessories. See "Risk Factors--Product Liability."

     The following chart indicates how many of the Nu Skin personal care and IDN
products  were  available as of June 30, 1997 in each of the  Company's  current
markets.

<TABLE>
<CAPTION>

                 Nu Skin Personal Care and IDN Product Offerings

                                                                       Products Offered By the Company
                                                Total       ----------------------------------------------------
                                               Products                            Hong       South
Product Categories/Product Lines               Offered      Japan      Taiwan      Kong       Korea     Thailand
- --------------------------------               --------     ------     ------     ------      ------    --------
<S>                                            <C>          <C>        <C>        <C>         <C>       <C>
Nu Skin Personal Care:
   Facial Care...............................     20          14(1)      13         18          13          9
   Body Care.................................     12          10          9         12           9          7
   Hair Care.................................     14          13         13         13          12         10
   Color Cosmetics...........................     13          13         10         13           8(2)       0
   Speciality................................     30          17         17         28           9          0
                                                ------      ------     ------     ------      ------     ------
                                                  89          67         62         84          51         26
         Total...............................   ======      ======     ======     ======      ======     ======

IDN:
   Nutritional Supplements...................     16           6          4          3          --         --
   Nutritious and Healthy Snacks.............      8           3          4          5          --         --
   Sports and Fitness Nutritional Products...      4           1         --         --          --         --
   Botanical Supplements.....................      8           4          3          8          --         --
                                                ------      ------     ------     ------      ------     ------
         Total...............................     36          14         11         16          --         --
                                                ======      ======     ======     ======      ======     ======

</TABLE>
- -----------

(1)  In Japan, the Company also sells 11 locally sourced personal care products.
(2)  In South Korea,  the Company also sells one locally  sourced color cosmetic
     product.

     Presented  below are the dollar amount and percentage of revenue of each of
the two  product  categories  and other  sales aid  revenue  for the years ended
December 31, 1995 and 1996 and the six months ended June 30, 1997.

<TABLE>
<CAPTION>

                           Revenue by Product Category

                                    Year Ended              Year Ended            Six Months Ended
                                December 31, 1995       December 31, 1996          June 30, 1997
                               -------------------     -------------------      -------------------- 
Product Category                   $          %            $           %            $           %
- ----------------               --------     ------     --------      ------     --------      ------                               
                                                      (dollars in thousands)

<S>                            <C>          <C>        <C>           <C>        <C>           <C>  
Nu Skin personal care....      $303,387      84.6%     $493,609       72.8%     $282,645       64.1%
IDN......................        23,959       6.7       138,593       20.4       132,399       30.0
Sales aids...............        31,263       8.7        46,394        6.8        25,966        5.9
                               --------     ------     --------      ------     --------      ------
        Total............      $358,609     100.0%     $678,596      100.0%     $441,010      100.0%
                               ========     ======     ========      ======     ========      ======

</TABLE>

Nu Skin Personal Care Products

     The Company's  current Nu Skin  personal care products  category is divided
into the following lines: facial care, body care, hair care and color cosmetics,
as  well as  specialty  products,  such  as sun  protection,  oral  hygiene  and
fragrances.  Each of the Subsidiaries  markets a variety of the 89 personal care
products  currently  offered by NSI. The Company  also offers  product sets that
include a variety of products in each product line as well as small, sample-size
packages to facilitate product sampling by potential consumers. The product sets
are  especially  popular  during  the  opening  phase  of a new  country,  where
distributors  and consumers  are anxious to purchase a variety of products,  and
during holiday and gift giving seasons in each market.  The Company  anticipates
the introduction of additional personal care products into each market, based on
the  likelihood  of the  particular  product's  success in the market as well as
applicable regulatory  approvals.  See "Risk  Factors--Government  Regulation of
Products and Marketing."

     The Nu Skin  personal  care  products  offered  in Taiwan and Hong Kong are
substantially  the same  formulations of the products offered by NSI in the U.S.
In Japan and South Korea,  however,  most of the products have been reformulated
to satisfy certain regulatory  requirements with respect to product  ingredients
and  preservatives  and to meet the  preferences  of Japanese  and South  Korean
consumers.

     The  following  is a brief  description  of each  line  within  the Nu Skin
personal care product category offered by the Company as of June 30, 1997:

     Facial Care.  The goal of the facial care line is to allow users to cleanse
thoroughly  without causing dryness and to moisturize with effective  humectants
that allow the skin to attract and retain vital water. The Company's facial care
line  currently  consists of 20 different  products:  Cleansing  Lotion,  Facial
Scrub,  Exfoliant  Scrub,  Facial  Cleansing  Bar, Clay Pack, pH Balance  Facial
Toner, NaPCA Moisturizer, Rejuvenating Cream, Celltrex (called Hylatrex in Japan
and South  Korea),  Intensive  Eye Complex,  HPX  Hydrating  Gel,  Face Lift and
Activator  (two formulas for  sensitive  and normal  skin),  Jungamals Lip Balm,
Clarifex  Cleansing Scrub,  Clarifex Mud, Alpha Extra Face, Nu Colour Eye Makeup
Remover,  MHA  Revitalizing  Lotion,  MHA  Revitalizing  Lotion  with SPF 15 and
Interim MHA  Diminishing  Gel. In addition,  Nu Skin Japan also offers a line of
four popular skin lightening  products and seven additional facial care products
designed particularly for Japanese consumers.

     Body  Care.  The  Company's  line of body care  products  relies on premium
quality  ingredients  to cleanse and condition  skin. The cleansers are uniquely
formulated  without  soap,  and the  moisturizers  contain  light but  effective
humectants and emollients. The Company's body care line currently consists of 12
products:  Antibacterial  Body Cleansing Gel, Liquid Body Lufra,  Body Smoother,
Hand Lotion,  NaPCA  Moisture  Mist,  Body Bar, Body  Cleansing  Gel,  Enhancer,
Jungamals  Crazy  Crocodile  Cleaner,  Alpha Extra Body, MHA  Revitalizing  Body
Lotion and Dermatic Effects Body Contouring Lotion.

     Hair Care. The Company's hair care line,  HairFitness,  is designed to meet
the needs of people  with all types of hair and hair  problems.  Focusing on the
condition of the scalp and its impact on hair quality,  the Company's  hair care
products use water-soluble conditioners like panthenol to reduce build-up on the
scalp and to promote healthy hair.  HairFitness  includes 12 products  featuring
ceregen, a revolutionary  wheat hydrocolloid  complex of conditioning  molecules
that have been shown to have dramatic hair repair and moisture  control aspects:
3 in 1 Shampoo,  Moisturizing  Shampoo,  Balancing Shampoo,  Vital Shampoo, Deep
Clarifying  Shampoo,   Glacial  Therapy,   Weightless   Conditioner,   Luxurious
Conditioner, Conditioning Detangler Spray, Styling Gel, Holding Spray and Mousse
(Styling Foam). The Company also carries  Dermanator Shampoo and Jungamals Tiger
Tangle Tamer Shampoo.

     Color  Cosmetics.  In the latter part of 1995,  the Company  introduced  Nu
Colour,  a new line of color cosmetics,  in Hong Kong,  Taiwan and Japan. The Nu
Colour  line  consists  of 13 products  with 106 SKU's  including  MoistureShade
Liquid  Finish (10),  MoistureShade  Pressed  Powder (8),  Blush (9), Eye Shadow
(10), Mascara (2), Eyeliner (7), Lip Liner (11), Lipstick (32),  DraMATTEics Lip
Pencils (6), Lip Gloss,  Creme Concealer (5),  Finishing  Powder and Brow Pencil
(4).

     Specialty Products.  The Company recently introduced a product line labeled
Epoch,  a unique  line of  ethnobotanical  personal  care  products  created  in
cooperation with well known ethnobotanists.  These products, which unite natural
compounds  used by indigenous  cultures with  advanced  scientific  ingredients,
include Glacial Marine Mud, Deodorant with Citrisomes,  Polishing Bar, LeafClean
Hand Wash,  Everglide  Foaming Shave Gel, Desert Breeze  Aftershave,  Post Shave
Lotion for Women,  Infusions Herbal Bath, Emulsions and Firewalker  Moisturizing
Foot Cream.  Epoch was launched in August 1996 in Hong Kong,  in October 1996 in
Taiwan and in February 1997 in Japan. Glacial Marine Mud is exclusively licensed
to NSI for sale in the direct selling channel.

     Nutriol,  a line of  products  exclusively  licensed to NSI for sale in the
direct selling channel and  manufactured  in Europe,  consists of five products:
Nutriol Hair Fitness Preparation, Nutriol Shampoo, Nutriol Mascara, Nutriol Nail
and Nutriol  Eyelash.  Nutriol  represents a product  designed to replenish  the
hair's   vital    minerals   and   elements.    Each   Nutriol    product   uses
mucopolysaccharide, a patented ingredient.

     The Company's line of Sunright products is designed to provide a variety of
sun screen  protection  with  non-irritating  and non-greasy  products.  The sun
protection  line includes a sun  preparation  product that prepares the skin for
the drying impact of the sun, five sun screen  alternatives  with various levels
of SPF, and a sun screen lip balm. In the Asian  market,  the Company's sun care
line is currently  available in Hong Kong and Japan. At present,  Sunright Prime
Pre & Post Sun Moisturizer and Sunright Lip Balm are not available in Japan.

     AP-24, a line of oral health care products which  incorporates  anti-plaque
technology  designed  to  help  prevent  plaque  build-up  24  hours  a day,  is
exclusively licensed to the Company, together with the associated trademark, for
sale in the direct selling channel under the trademark AP-24.  This product line
includes AP-24 Anti-Plaque Toothpaste, AP-24 Anti-Plaque Mouthwash, AP-24 Triple
Action  Dental Floss and AP-24  Anti-Plaque  Breath  Spray.  These  products are
currently available in Hong Kong and Taiwan. The AP-24 oral health care products
for kids offers products designed to make oral care fun for children,  including
Jungamal's Tough Tusk Toothpaste and Jungamal's Fluffy Flamingo Floss.

     The  Company  offers a men's  and a  women's  fragrance  under  the Nu Skin
trademark Safiro. The Company also offers a Nail Care Kit.

     Product  Sets.  The Company  currently  offers  product sets that include a
sampling of products from a given product line. These package configurations are
intended to encourage increased product trials.

Interior Design Nutritionals

     The IDN product  category  is  comprised  of 36  products in the  following
lines:  nutritional  supplements,  nutritious  and  healthy  snacks,  sports and
fitness  nutritional  products  and  botanical  supplements.  IDN is designed to
promote healthy,  active lifestyles and general  well-being through proper diet,
exercise and nutrition.  Although less developed in the Asian market than the Nu
Skin personal care category, each of the Subsidiaries,  except Nu Skin Thailand,
markets a variety of the IDN  products  offered by NSI. Nu Skin Korea  currently
offers only one IDN product,  LifePak. In the United States, the IDN division is
an official licensee of the U.S. Olympic Committee.

     The Company believes that the nutritional supplement market is expanding in
Asia because of changing dietary  patterns,  a  health-conscious  population and
recent reports supporting the benefits of using vitamin and mineral  nutritional
supplements.  This product line is particularly well suited to network marketing
because the average consumer is often uneducated regarding nutritional products.
The Company  believes  that network  marketing is a more  efficient  method than
traditional  retailing channels in educating consumers regarding the benefits of
nutritional  products.  Because of the  numerous  over-the-counter  vitamin  and
mineral supplements in Asia, the Company is confident that individual  attention
and  testimonials  by  distributors  will provide  information  and comfort to a
potential consumer.

     IDN  products  generally  require   reformulation  to  satisfy  the  strict
regulatory  requirements of each Asian market.  While each product's concept and
positioning  are generally  the same,  regulatory  differences  between U.S. and
Asian  markets  result  in  some  product  ingredient  differences.   See  "Risk
Factors--Government  Regulation of Products and  Marketing." In addition,  Asian
preferences  and  regulations  favor  tablets  instead  of gel  caps,  which are
typically used in the U.S.

     The following is a brief description of each of the IDN product lines:

     Nutritional Supplements.  LifePak, the core IDN nutritional supplement, and
the related LifePak products are designed to provide an optimum mix of nutrients
including vitamins, minerals,  antioxidants and phytonutrients (natural chemical
extracts  from  plants).  The  introduction  of LifePak in Japan in October 1995
resulted  in  a  significant   increase  in  revenue  and  currently  represents
approximately  20% of the  Company's  revenue in Japan.  LifePak was launched in
Taiwan, Hong Kong and South Korea in October 1996, January 1997 and August 1997,
respectively.

     Additional nutritional  supplements include: Vitox, which incorporates beta
carotene and other  important  vitamins for overall  health;  Metabotrim,  which
provides B vitamins and chromium chelate;  Optimum Omega, a pure source of omega
3 fatty acids; Image HNS, an all-around vitamin and antioxidant supplement;  and
Optigar Q, a blend of  co-enzyme  Q10 and  deodorized  garlic.  The Company also
offers  FibreNet,  FibreNet Plus and  Diene-O-Lean  as a part of its nutritional
supplements  offerings.  The IDN Masters Wellness  Supplement provides nutrition
specifically for an aging  generation.  Jungamals  Children's  Chewables combine
natural flavors and colors and contain a unique blend of antioxidants,  chelated
minerals, and vitamins specifically tailored for children. NutriFi contains four
grams of soluble and insoluble  fibers per serving in a powder that can be added
to liquids and foods to supplement the recommended daily amounts of fiber.

     As an enhancement to the core IDN nutritional supplement, LifePak, NSI also
offers  LifePak Trim,  LifePak Women and LifePak Prime.  These products  address
specific  nutritional  needs,  including the nutritional  needs of women and the
aging generation.  Also recently  launched by NSI were Life Essentials,  a lower
cost, more general nutritional supplement,  and Nightime Complex with Melatonin,
a sleep aid. The Company is currently  evaluating the feasibility of introducing
these products into its markets.

     Nutritious and Healthy Snacks.  As part of the Company's mission to promote
a healthy lifestyle and long-term wellness,  IDN includes Fiberry Fat-Free Snack
Bars and Appeal Lite,  a  nutritional  drink  containing  chelated  minerals and
vitamins.  The Company also offers Breakbars and Pocket Fuel,  nutritious snacks
which provide carbohydrates,  protein and fiber. In addition, the Company offers
a number of other  nutritional  drinks.  Hot & Healthy,  unlike  traditional hot
drinks, is 100% caffeine-free and contains beneficial ingredients such as Korean
Panax Ginseng and grape seed extract.  Splash C with juice crystals is a healthy
beverage  providing  significant doses of vitamins C and E as well as calcium in
each  serving.  Real fruit juice  crystals  are added to create  orange or lemon
flavor.

     Sports  and  Fitness  Nutritional  Products.  To cater to health  conscious
individuals  with active  lifestyles,  the IDN Sports  Nutrition System offers a
comprehensive,   flexible   program  for  individuals  who  desire  to  optimize
performance on an individual  basis. The system includes LifePak,  OverDrive,  a
sports  supplement   licensed  by  the  U.S.  Olympic  Committee  that  features
antioxidants,  B vitamins  and  chromium  chelate,  GlycoBar  energy  bars,  and
SportaLyte  performance  drink  to  help  supply  the  necessary  carbohydrates,
electrolytes and chelated minerals to optimize performance.  AminoBuild is a low
fat high  protein  drink mix that is  designed to replace  nutrients  before and
after workouts.

     Botanical  Supplements.  Botanical  supplements  are designed for those who
seek the benefits of natural herb and plant extracts.  These supplements include
Botanagar,   Botanavox,   Botanaflor,   Botanazyme,   BotanaEase,   BotanaGuard,
Botanavive and Botaname. Each supplement addresses a range of issues, including:
alertness, digestive maintenance,  dietary health support, regular sleep habits,
weight management and antioxidant support.

Sales Aids

     The Company provides an assortment of sales aids to facilitate the sales of
its  products.  Sales  aids  include  videotapes,  promotional  clothing,  pens,
stationery,  business cards,  brushes,  combs, cotton pads,  tissues,  and other
miscellaneous  items to help create  consumer  awareness  of the Company and its
products.  Sales aids are priced at the Company's  approximate  cost and are not
commissionable items (i.e., distributors do not receive commissions on purchases
of sales aids).

Product Guarantees

     The  Company  believes  that  it is  among  the  most  consumer  protective
companies in the direct selling industry. For 30 days from the date of purchase,
the Company's  product  return  policy  allows a retail  purchaser to return any
product to the  distributor  through whom the product was  purchased  for a full
refund. After 30 days from the date of purchase,  the return privilege is at the
discretion  of the  distributor.  Because  distributors  may  return  unused and
resalable  products to the Company for a refund of 90% of the purchase price for
one year,  they are  encouraged to provide  consumer  refunds beyond 30 days. In
addition,  the  product  return  policy is a material  aspect of the  success of
distributors in developing a retail customer base. The Company's experience with
actual  product  returns has averaged  less than 3% of revenue  through June 30,
1997.

Product Development and Production

     Product  Development  Philosophy.  The Company is committed to building its
brand name and  distributor  and customer  loyalty by selling  premium  quality,
innovative personal care and nutritional  products that appeal to broad markets.
This  commitment is illustrated by the Company's  personal care products  slogan
"All of the  Good  and None of the  Bad"  and its  nutritional  products  slogan
"Adding Life to Years." The Company's product  philosophy is to combine the best
of science and nature and to include in each of its products the highest quality
ingredients.  For example,  Nu Skin  personal care products do not contain soaps
and other harsh cleansers that can dry and irritate skin,  undesirable oils such
as lanolin, elements known to be irritating and pore clogging, volatile alcohols
such as ethyl alcohol,  and conditioning agents that leave heavy residues.  This
philosophy  has led to the Company being one of the only personal care companies
in Japan to disclose every ingredient to consumers. This philosophy has also led
to the Company's commitment to avoid any ingredients in nutritional  supplements
that are reported to have any long-term  addictive or harmful  effects,  even if
short-term  effects  may be  desirable.  Independent  distributors  need to have
confidence that they are  distributing  the best products  available in order to
have a sense of pride in their association with the Company and to have products
that are distinguishable from "off the shelf" products.  NSI and the Company are
committed to developing  and providing  quality  products that can be sold at an
attractive  retail  price and allow the  Company to maintain  reasonable  profit
margins.

     NSI  is  also  committed  to  constantly  improving  its  evolving  product
formulations to incorporate  innovative and proven  ingredients into its product
line.  Whereas many consumer product  companies  develop a formula and stay with
that formula for years,  and sometimes  decades,  NSI believes that it must stay
current with product and  ingredient  evolution to maintain its  reputation  for
innovation to retain distributor and consumer attention and enthusiasm. For this
reason,  NSI  continuously  evaluates  its entire line of products  for possible
enhancements and improvements.

     In  addition,  the  Company  believes  that  timely and  strategic  product
introductions are critical to maintaining the growth of independent distribution
channels.  Distributors become enthusiastic about new products and are generally
excited to share new products with their  customer  base.  An expanding  product
line helps to attract new distributors and generate additional revenues.

     NSI  maintains a laboratory  and a staff of  approximately  90  individuals
involved in product development.  NSI also relies on an advisory board comprised
of  recognized  authorities  in various  disciplines.  In addition,  NSI and the
Company  evaluate a  significant  number of product  ideas that are presented by
distributors   and  other  outside   sources.   NSI  believes   that   strategic
relationships  with certain vendors also provide  important access to innovative
product  concepts.  The Company will  continue to develop  products  tailored to
appeal to the particular needs of the Company's markets.

     Historically,  one of the reasons  for the success of the Nu Skin  personal
care  product  lines has been their  gender  neutral  positioning.  This product
positioning substantially expands the size of the traditional skin and hair care
market.  NSI's IDN product  lines have  historically  been  positioned to be age
neutral. However, with a substantial distributor and user base established,  the
Company  believes  that it can  further  increase  its market  share in both the
personal care and the  nutritional  products  categories by introducing  age and
gender specific products,  additional vitamin products targeted to seniors,  and
personal care products targeted to either men or women.

     Production.  Although  the  Company is  investigating  the  possibility  of
manufacturing  certain  products  within  specific  markets,  virtually  all the
Company's  products  are  currently  sourced  through  NSI and are  produced  by
manufacturers  unaffiliated  with NSI.  The Company  currently  has little or no
direct contact with these  manufacturers.  The Company's  profit margins and its
ability to deliver its existing  products on a timely basis are  dependent  upon
the ability of NSI's outside  manufacturers  to continue to supply products in a
timely and cost-efficient  manner.  Furthermore,  the Company's ability to enter
new markets and sustain satisfactory levels of sales in each market is dependent
in part upon the  ability  of  suitable  outside  manufacturers  to  reformulate
existing  products,  if  necessary  to comply with local  regulations  or market
environments,  for introduction into such markets.  Finally,  the development of
additional  new products in the future will likewise be dependent in part on the
services of suitable outside manufacturers.

     The Company currently  acquires products or ingredients from sole suppliers
or suppliers that are considered by the Company to be the superior  suppliers of
such ingredients. The Company believes that, in the event it is unable to source
any  products or  ingredients  from its  current  suppliers,  the Company  could
produce such products or replace such products or substitute ingredients without
great  difficulty or prohibitive  increases in the cost of goods sold.  However,
there  can be no  assurance  that the loss of such a  supplier  would not have a
material adverse effect on the Company's business and results of operations.

     With respect to products  purchased by the Company from NSI, NSI  currently
relies on two unaffiliated manufacturers to produce approximately 70% and 80% of
its personal  care and  nutritional  products,  respectively.  NSI has a written
contract with the primary supplier of the Company's  personal care products that
expires at the end of 1997.  An  extension to such  contract is currently  being
negotiated.  NSI does not  currently  have a written  contract  with the primary
supplier of the Company's nutritional products. The Company believes that in the
event that NSI's  relationship  with any of its key manufacturers is terminated,
NSI will be able to find suitable replacement manufacturers.  However, there can
be no assurance that the loss of either  manufacturer  would not have a material
adverse effect on the Company's  business and results of  operations.  See "Risk
Factors--Reliance on and Concentration of Outside Manufacturers."

Relationship With NSI

     Upon  consummation  of the Rule 415 Offerings,  approximately  98.2% of the
combined voting power of the outstanding  shares of Common Stock will be held by
the  shareholders  of NSI and  their  affiliates.  As a result,  when  acting as
stockholders of the Company, these shareholders of NSI and their affiliates will
consider the short-term and long-term impact of all stockholder decisions on the
consolidated   financial   results   of  NSI  and   the   Company.   See   "Risk
Factors--Relationship   with  and  Reliance  on  NSI;  Potential   Conflicts  of
Interest."   In   addition,   the  Company  has   entered   into   distribution,
trademark/tradename  license,  licensing  and  sales,  and  management  services
agreements (the "Operating  Agreements") with NSI and with Nu Skin International
Management Group, Inc. ("NSIMG"),  a Delaware corporation also controlled by the
shareholders of NSI,  summary  descriptions  of which are set forth below.  Such
summaries  are  qualified  in  their  entirety  by  reference  to the  Operating
Agreements in effect and as they may be amended from time to time. In the future
the Company may enter into amendments to the Operating  Agreements or additional
agreements  with NSI or NSIMG.  The  Company  intends to seek the  approval of a
majority  of its  independent  directors  for  any  amendment  to the  Operating
Agreements  and any new agreement  which the Company  believes to be of material
importance  to the  Company  and as to which the  Company  and NSI or NSIMG have
conflicting  interests.  The  Company  is  almost  completely  dependent  on the
Operating Agreements to conduct its business,  and in the event NSI is unable or
unwilling  to  perform  its  obligations  under  the  Operating  Agreements,  or
terminates the Operating  Agreements as provided therein, the Company's business
and   results   of   operations   will  be   adversely   affected.   See   "Risk
Factors--Relationship   with  and  Reliance  on  NSI;  Potential   Conflicts  of
Interest."

     Distribution   Agreements.   The  Company  has  entered   into  a  regional
distribution agreement (the "Regional Distribution Agreement") with NSI, through
Nu Skin  Hong  Kong,  pursuant  to which  NSI has  granted  to the  Company  the
exclusive  right to sell and  distribute  Nu Skin personal care and IDN products
and sales aids in the Company's markets.  Nu Skin Japan, Nu Skin Taiwan, Nu Skin
Korea  and Nu Skin  Thailand  have  each  entered  into  wholesale  distribution
agreements (the  "Wholesale  Distribution  Agreements")  with Nu Skin Hong Kong,
pursuant to which each such  Subsidiary  has been  granted the right to sell and
distribute Nu Skin personal care and IDN products in its respective country. The
following discussion summarizes the terms of the Regional Distribution Agreement
and the Wholesale  Distribution  Agreements for each of the Subsidiaries,  other
than the Wholesale  Distribution Agreement for Nu Skin Korea, which is discussed
below.

     The  Company  has the right to purchase  any Nu Skin  personal  care or IDN
products,  subject to unavailability due to local regulatory  requirements.  See
"--Government  Regulation." Purchases are made by submission of a purchase order
to NSI, which NSI must accept unless it has  insufficient  inventory to fill the
order. In determining whether it has sufficient inventory to fill a given order,
NSI is  required  to  treat  the  Company  on a  parity  basis  with  its  other
affiliates.

     The prices for products are governed by a price  schedule  which is subject
to change by NSI from time to time  upon at least 30 days  advance  notice.  NSI
pays ordinary  freight and the Company pays  handling,  excise taxes and customs
duties on the  products the Company  orders.  In order to assist NSI in planning
its inventory  and pricing,  the Company is required to provide NSI with certain
business plans and reports of its sales and prices to independent distributors.

     The Company,  through its subsidiary Nu Skin Hong Kong, purchases virtually
all of its products from NSI. Nu Skin Hong Kong pays for its purchases  from NSI
under the  Regional  Distribution  Agreement  in U.S.  dollars,  while the other
Subsidiaries  pay for their purchases from Nu Skin Hong Kong under the Wholesale
Distribution  Agreements in their local  currency.  Nu Skin Hong Kong  therefore
bears  significant  currency  exchange risk as a result of purchases from NSI on
behalf of the other Subsidiaries. See "Risk Factors--Currency Risks."

     The  Company  is  responsible  for  paying  for  and  obtaining  government
approvals and  registrations  necessary for importation of Nu Skin personal care
and IDN products into its markets.  In addition,  the Company is responsible for
obtaining any  government  approvals,  including any filings and  notifications,
necessary for the effectiveness of the Regional  Distribution  Agreement and the
Wholesale Distribution Agreements or for the parties performance thereunder. See
"Risk   Factors--Government   Regulation  of  Products  and  Marketing;   Import
Restrictions."

     NSI is generally  responsible for paying for the research,  development and
testing  of  the   products   sold  to  the  Company,   including   any  product
reformulations needed to comply with local regulatory requirements. NSI warrants
as to the merchantability  of, and its title to, such products.  NSI has further
indemnified the Company from losses and liability relating to claims arising out
of  alleged  or actual  defects  in the  design,  manufacture  or content of its
products. NSI is required to maintain insurance covering claims arising from the
use of its products and to cause each  Subsidiary  to be a named insured on such
insurance policy. See "Risk Factors--Product Liability."

     The  Company  is  prohibited  from  selling Nu Skin  personal  care and IDN
products  outside of the  countries  for which it has an exclusive  distribution
license,  except that the Company may sell certain Nu Skin personal care and IDN
products to NSI  affiliates  in  Australia  and New Zealand.  In  addition,  the
Company is prohibited from selling products which directly or indirectly compete
with Nu Skin personal  care and IDN products in any country  without NSI's prior
consent, which consent will not be unreasonably withheld or delayed. The Company
may sell non-competing products without restriction.

     The  Company may  manufacture  products  which do not compete  with Nu Skin
personal  care and IDN  products  without  restriction  but may not  manufacture
products which compete directly or indirectly with Nu Skin personal care and IDN
products  without NSI's prior  consent,  which consent will not be  unreasonably
withheld or delayed.  Any products  manufactured by the Company  carrying an NSI
trademark will be subject to the Trademark/Tradename License Agreements with NSI
described below and will require the payment to NSI of certain  royalties as set
forth  therein.  If NSI  discontinues  a product that the Company  would like to
continue to sell,  the Company may elect to  manufacture  the product  itself or
through a third party manufacturer  unless NSI has a competing product.  In this
event,  NSI has agreed to license the  product  formulation  and any  associated
trademarks  and  tradenames to the Company  pursuant to the  Trademark/Tradename
License Agreements described below.

     When the Company determines to commence operations in Indonesia,  Malaysia,
the  Philippines,  the PRC,  Singapore  or  Vietnam,  NSI has  agreed  under the
Regional Distribution  Agreement to enter into new  Trademark/Tradename  License
Agreements  and Licensing and Sales  Agreements and to cause NSIMG to enter into
new Management Services Agreements,  in each case substantially similar to those
described below,  with the Company or subsidiaries  operating in such countries.
See "Risk Factors--Entering New Markets."

     Trademark/Tradename License Agreements. The following discussion summarizes
the  terms  of  the  Trademark/Tradename  License  Agreements  for  each  of the
Subsidiaries,  other than the Trademark/Tradename  License Agreement for Nu Skin
Korea,  which is discussed below.  Pursuant to the  Trademark/Tradename  License
Agreements,  NSI has granted to each  Subsidiary an exclusive  license to use in
its market the Nu Skin and IDN  trademarks,  the individual  product  trademarks
used on Nu Skin personal care and IDN products and any NSI  tradenames.  Each of
the Subsidiaries may thus use the licensed trademarks and tradenames on products
and  commercial  materials not purchased  from NSI,  including  locally  sourced
products  and  commercial   materials  and  products  and  commercial  materials
manufactured by such Subsidiary and may grant a sub-license, with the consent of
NSI, for the licensed trademarks and tradenames in its market. In addition, each
Subsidiary has the right to export such products and  commercial  materials into
other  Company   markets  with  NSI's  consent,   which  consent  shall  not  be
unreasonably withheld or delayed.

     The Company  pays a royalty to NSI for use of the licensed  trademarks  and
tradenames on products,  starter and introductory kits and commercial  materials
not  purchased  from NSI,  including  locally  sourced  products and  commercial
materials and products and commercial materials manufactured by the Company. The
royalty is paid monthly and is equal to 5% of the  Company's  revenues from such
products and  commercial  materials  for such month  generally and a total of 8%
where NSI owns the formula or has  exclusive  rights in the  subject  market for
such products or commercial materials.

     NSI is responsible for securing and maintaining trademark  registrations in
the territory covered by each  Trademark/Tradename  Agreement. NSI has agreed to
take such actions as the Company may  reasonably  request to protect its and the
Company's rights to the licensed trademarks from infringement and related claims
and has  indemnified  the Company from losses and liability  resulting from such
claims.

     Licensing and Sales Agreements.  Currently,  all distributor agreements are
entered  into  between the  distributor  and NSI rather  than with the  Company.
Therefore,  the Company does not own the distributor  lists or the  distribution
system,  the Global  Compensation  Plan,  copyrights  and  related  intangibles.
Consequently,  each of the  Subsidiaries  has entered into a Licensing and Sales
Agreement  with  NSI.  The  following  discussion  summarizes  the  terms of the
Licensing  and Sales  Agreement  for each of the  Subsidiaries,  other  than the
Licensing and Sales Agreement for Nu Skin Korea, which is discussed below.

     The Licensing and Sales Agreements  include a license to the Company to use
the distributor  lists,  the Global  Compensation  Plan,  know how,  distributor
system and related intellectual property exclusively in its markets. The Company
pays a license fee to NSI of 4% of the  Company's  revenue  from  product  sales
(excluding  starter and  introductory  kits) to NSI  distributors for the use of
such licensed property.  The Company may not grant a sublicense for the licensed
property.

     The Company is required to use the Global  Compensation  Plan to distribute
any  products,  except as NSI may agree to modify  the plan in  accordance  with
local requirements. The Company must comply with all policies implemented by NSI
under  the  Global  Compensation  Plan.  This  is  necessary  to  ensure  global
consistency in NSI's  operations.  The Company must also employ all NSI policies
relating  to  commissions   payable  to,  and  other   relationships  with,  NSI
distributors.

     The Company  and the  Subsidiaries  are  contractually  obligated  to pay a
distributor  commission  expense of 42% of  commissionable  product  sales.  The
Licensing  and Sales  Agreements  provide  that the  Company is to satisfy  this
obligation by paying commissions owed to local  distributors.  In the event that
these  commissions  exceed 42% of  commissionable  product sales, the Company is
entitled to receive the difference  from NSI. In the event that the  commissions
paid are lower than 42%, the Company must pay the  difference to NSI. Under this
formulation,  the  Company's  total  commission  expense  is  fixed  at  42%  of
commissionable product sales in each country. The 42% figure has been set on the
basis of NSI's  experience over the past eight years which indicates that actual
commissions  paid in a given year  together with the cost of  administering  the
Global  Compensation Plan average  approximately  42% of commissionable  product
sales  for  such  year.  In  the  event  that  actual  commissions   payable  to
distributors  from sales in the  Company's  markets  vary from these  historical
results,  whether as a result of changes in  distributor  behavior or changes to
the Global  Compensation  Plan or in the event that NSI's cost of  administering
the Global  Compensation  Plan  increases or decreases,  the Licensing and Sales
Agreements provide that the settlement of distributor commission expense between
the Company and NSI may be modified to more  accurately  reflect actual results.
See "Risk Factors--Potential Increase in Distributor Compensation Expense."

     In addition to payments  to local  distributors,  the Company is  generally
responsible for distributor  support and relations  within Japan,  Taiwan,  Hong
Kong and Thailand. The Company has agreed to use its best efforts to support the
development of NSI's distributor network in its markets by purchasing starter or
introductory kits from NSI and selling them to potential NSI distributors.

     NSI has agreed to take such actions as the Company may  reasonably  request
to protect  its and the  Company's  rights to the  property  licensed  under the
Licensing and Sales  Agreements  from  infringement  and related  claims and has
indemnified  the Company from losses and liability  resulting  from such claims.
Both NSI and the Company are required to maintain insurance coverage adequate to
insure their assets and financial  stability.  NSI is  responsible  for ensuring
that the property  licensed  under the Licensing and Sales  Agreements  complies
with  local laws and  regulations,  including  direct  selling  laws.  See "Risk
Factors--Government Regulation of Direct Selling Activities."

     Management Services  Agreements.  The following  discussion  summarizes the
terms of the Management  Services Agreements which each of the Subsidiaries have
entered into with NSIMG.  Pursuant to the Management Services Agreements,  NSIMG
has agreed to provide a variety  of  management  and  support  services  to each
Subsidiary. These services include management,  legal, financial,  marketing and
distributor support/training,  public relations,  international expansion, human
resources, strategic planning, product development and operations administration
services.  Most of NSI's senior management personnel and most employees who deal
with international issues are employees of NSIMG.

     Generally, the management and support services are provided by employees of
NSI and NSIMG acting through NSIMG either (i) on a temporary basis in a specific
consulting  role or (ii) on a full-time  basis in a  management  position in the
country in which the services are required.  The Management  Services Agreements
do not cover the  services  of many of the  Company's  executive  officers.  See
"Management--Executive Compensation."

     General  Provisions.  The  Operating  Agreements  (other  than  the  Korean
Operating Agreements discussed below) are each for a term ending on December 31,
2016,  and, after  December 31, 2001,  will be subject to  renegotiation  in the
event that members of the families of, or trusts or  foundations  established by
or for the benefit of the Existing  Stockholders  on a combined  basis no longer
beneficially  own a majority of the  combined  voting  power of the  outstanding
shares of common  stock of the Company or of NSI.  Each  Operating  Agreement is
subject to termination by either party in the event of: (i) a material breach by
the other  party  which  remains  uncured  for a period of 60 days after  notice
thereof; (ii) the bankruptcy or insolvency of the other party; or (iii) entry of
a judgment  by a court of  competent  jurisdiction  against  the other  party in
excess of $25,000,000. Each Operating Agreement to which NSI is a party and each
Operating  Agreement to which NSIMG is a party is further subject to termination
by NSI or NSIMG,  respectively,  upon 30 days notice in the event of a change of
control of the  Subsidiary  party  thereto and by such  Subsidiary  upon 30 days
notice in the event of a change of control of NSI or NSIMG,  respectively.  Each
Operating Agreement provides that neither party may assign its rights thereunder
without the consent of the other party. Each Operating  Agreement is governed by
Utah law. Any dispute  arising under an Operating  Agreement is to be settled by
arbitration  conducted in Utah in accordance  with the  applicable  rules of the
American Arbitration Association,  as supplemented by the commercial arbitration
procedures for international commercial arbitration.

     Korean  Operating  Agreements.  In  addition  to  the  Management  Services
Agreement with NSIMG described above, Nu Skin Korea has entered into a Wholesale
Distribution Agreement with Nu Skin Hong Kong and a Trademark/Tradename  License
Agreement and a Licensing and Sales  Agreement  with NSI (the "Korean  Operating
Agreements").

     Wholesale  Distribution  Agreement.  Pursuant to its Wholesale Distribution
Agreement  with Nu Skin Hong Kong,  Nu Skin Korea has been  granted the right to
sell and distribute Nu Skin personal care and IDN products in South Korea. Under
the Wholesale  Distribution  Agreement,  Nu Skin Korea has the right to purchase
any Nu Skin personal care or IDN products that have been made  available for the
South Korean market.  Purchases are made by submission of purchase orders to NSI
through Nu Skin Hong Kong,  which  purchase  orders must be accepted if there is
sufficient  inventory to fill such order.  Nu Skin Korea pays  handling,  excise
taxes and customs duties on the products it orders.

     Nu Skin  Korea is  responsible  for  paying  for and  obtaining  government
approvals and  registrations  necessary for importation of Nu Skin personal care
and IDN  products  into  South  Korea  and the  effectiveness  of the  Wholesale
Distribution Agreement. See "Risk Factors--Government Regulation of Products and
Marketing; Import Restrictions."

     Nu Skin Korea's Wholesale  Distribution Agreement prohibits it from selling
Nu Skin personal care and IDN products  outside of South Korea. In addition,  Nu
Skin Korea is prohibited from selling or  manufacturing  products which directly
or indirectly  compete with Nu Skin personal care or IDN products  without NSI's
prior consent.

     The term of Nu Skin Korea's Wholesale  Distribution Agreement is continuous
unless  terminated by either  party.  The  Wholesale  Distribution  Agreement is
subject to termination by either party:  (i) upon 90 days written notice without
cause;  (ii) in the  event  of the  default  in the  performance  of a  material
obligation  under the agreement by the other party which  remains  uncured for a
period of 60 days  after  notice  thereof;  (iii)  upon the entry of a  judgment
against Nu Skin Korea or placement of a lien,  security  interest or encumbrance
on the assets of Nu Skin Korea or NSI; (iv) in the event of a substantial change
in ownership or control of Nu Skin Korea;  or (v) in the event of a violation by
either  party of any  provision of the  Wholesale  Distribution  Agreement.  The
Wholesale  Distribution Agreement is subject to termination by Nu Skin Hong Kong
upon the bankruptcy or insolvency of Nu Skin Korea. Nu Skin Korea may not assign
its rights under the Wholesale  Distribution Agreement without the consent of Nu
Skin Hong Kong.  The Wholesale  Distribution  Agreement is governed by Utah law,
and any dispute arising thereunder is to be settled by arbitration  conducted in
Utah in  accordance  with  the  applicable  rules  of the  American  Arbitration
Association,  as  supplemented  by the  commercial  arbitration  procedures  for
international commercial arbitration.

     Trademark/Tradename License Agreement.  Pursuant to its Trademark/Tradename
License  Agreement  with NSI,  NSI has  granted  to Nu Skin  Korea an  exclusive
license to use in its market the Nu Skin personal care and IDN  trademarks,  the
individual product trademarks used on Nu Skin personal care and IDN products and
any NSI  tradenames.  Nu Skin Korea may not grant a sub-license for the licensed
trademarks and tradenames in its market.

     Nu Skin Korea pays a royalty to NSI for use of the licensed  trademarks and
tradenames on products,  starter and introductory kits and commercial  materials
not  purchased  from NSI,  including  locally  sourced  products and  commercial
materials and products and commercial  materials  manufactured by Nu Skin Korea.
The royalty is paid monthly and is equal to 5% of Nu Skin Korea's  revenues from
such products and commercial  materials for such month  generally and 8% of such
revenues  where NSI owns the  formula  or has  exclusive  rights in the  subject
market for such products or commercial materials.

     Nu Skin  Korea is  responsible  for  obtaining  any  government  approvals,
including any filings and notifications,  necessary for the effectiveness of the
Trademark/Tradename License Agreement or for the parties performance thereunder.
Nu Skin  Korea has  agreed to  cooperate  with NSI as  reasonably  requested  to
protect NSI's rights in the licensed trademarks and tradenames.  Nu Skin Korea's
liability in any  infringement  and related  actions is limited to the amount of
license fees due to NSI under its Trademark/Tradename License Agreement.

     Nu Skin  Korea's  Trademark/Tradename  License  Agreement is for an initial
term ending in February 2001, subject to automatic renewal for additional 5-year
terms  unless  terminated  by  either  party.  The  Trademark/Tradename  License
Agreement is subject to  termination  by either party in the event of a material
breach by the other  party which  remains  uncured for a period of 90 days after
notice thereof,  including: (i) the bankruptcy or insolvency of the other party;
(ii) entry of a judgment against Nu Skin Korea or placement of a lien,  security
interest  or  encumbrance  on the  assets  of Nu  Skin  Korea  or  NSI;  (iii) a
substantial change in ownership or control of Nu Skin Korea; or (iv) a violation
by either party of any provision of the  Trademark/Tradename  License Agreement.
The  Trademark/Tradename  License Agreement is further subject to termination by
NSI upon the  government  expropriation  of any  assets of Nu Skin  Korea or NSI
relating to Nu Skin Korea's  activities  under the agreement.  Nu Skin Korea may
not assign its rights under the  Trademark/Tradename  License  Agreement without
the consent of NSI.  The  Trademark/Tradename  License  Agreement is governed by
Utah  law,  and  any  dispute  arising  under  the  Trademark/Tradename  License
Agreement is to be settled by arbitration  conducted in Utah in accordance  with
the applicable rules of the American Arbitration Association, as supplemented by
the commercial arbitration procedures for international commercial arbitration.

     Licensing and Sales  Agreement.  Nu Skin Korea has entered into a Licensing
and Sales  Agreement  with NSI which  includes a license to Nu Skin Korea to use
the distributor  lists,  the Global  Compensation  Plan,  know how,  distributor
system and related  intellectual  property  exclusively in its markets.  Nu Skin
Korea  pays  a  license  fee to NSI of 4% of  its  revenue  from  product  sales
(excluding  introductory  kits) to NSI distributors for the use of such licensed
property. Nu Skin Korea may not grant a sublicense for the licensed property.

     Pursuant to its  Licensing and Sales  Agreement  with NSI, Nu Skin Korea is
obligated to pay commissions to local distributors, using a formula based upon a
maximum payout of 35% of  commissionable  product sales. In addition to payments
of local  commissions,  Nu Skin Korea is generally  responsible  for distributor
support and  relations  within South Korea.  Nu Skin Korea has agreed to use its
best efforts to support the  development of NSI's  distributor  network in South
Korea by purchasing  starter or  introductory  kits from NSI and selling them to
potential NSI distributors.

     NSI has warranted to its title to the property licensed under the Licensing
and Sales  Agreements  and that Nu Skin  Korea's use of such  property  will not
constitute an infringement of the right of any third party,  and has indemnified
the Company from losses and liability relating to any breach of such warranties.

     The  provisions  of Nu Skin  Korea's  Licensing  and Sales  Agreement  with
respect to term,  termination,  assignment,  governing law and  arbitration  are
substantially the same as for its Trademark/Tradename License Agreement.

     Mutual Indemnification  Agreement.  The Company and NSI have entered into a
mutual  indemnification  agreement pursuant to which NSI has agreed to indemnify
the  Company  for  certain  claims,  losses  and  liabilities  relating  to  the
operations of the Subsidiaries  prior to the  Reorganization and the Company has
agreed to indemnify NSI for certain claims,  losses and liabilities  relating to
the operations of the Subsidiaries after the Reorganization.

Competition

     Personal Care and Nutritional  Products.  The markets for personal care and
nutritional products are large and intensely  competitive.  The Company competes
directly  with  companies  that   manufacture   and  market  personal  care  and
nutritional  products in each of the Company's  product  categories  and product
lines.  The Company  competes  with other  companies  in the  personal  care and
nutritional  products  industry by emphasizing  the value and premium quality of
the Company's products and the convenience of the Company's distribution system.
Many of the  Company's  competitors  have  much  greater  name  recognition  and
financial resources than the Company. In addition, personal care and nutritional
products can be purchased in a wide variety of channels of  distribution.  While
the Company  believes that  consumers  appreciate  the  convenience  of ordering
products  from home  through a sales  person or  through a  catalog,  the buying
habits of many consumers  accustomed to purchasing  products through traditional
retail channels are difficult to change. The Company's product offerings in each
product  category  are also  relatively  small  compared to the wide  variety of
products offered by many other personal care and nutritional  product companies.
There can be no assurance that the Company's  business and results of operations
will not be affected  materially by market  conditions  and  competition  in the
future.

     Network  Marketing  Companies.  The Company also competes with other direct
selling organizations,  some of which have a longer operating history and higher
visibility,  name  recognition  and  financial  resources.  The leading  network
marketing  company  in the  Company's  markets  is  Amway  Corporation  and  its
affiliates. The Company competes for new distributors on the basis of the Global
Compensation  Plan and its premium quality  products.  Management  envisions the
entry of many more direct  selling  organizations  into the  marketplace as this
channel of  distribution  expands over the next several  years.  The Company has
been advised  that certain  large,  well-financed  corporations  are planning to
launch direct selling enterprises which will compete with the Company in certain
of its product lines. There can be no assurance that the Company will be able to
successfully meet the challenges posed by this increased competition.  See "Risk
Factors--Competition."

Government Regulation

     Direct  Selling  Activities.  Direct  selling  activities  are regulated by
various governmental agencies. These laws and regulations are generally intended
to prevent  fraudulent or deceptive  schemes,  often referred to as "pyramid" or
"chain  sales"  schemes,  that  promise  quick  rewards for little or no effort,
require high entry costs,  use high pressure  recruiting  methods  and/or do not
involve  legitimate  products.  In Japan, the Company's  distribution  system is
regulated under the  "Door-to-Door"  Sales Law, which requires the submission of
specific  information  concerning the Company's  business and products and which
provides  certain  cancellation  and  cooling-off  rights for  consumers and new
distributors.  In  Taiwan,  the Fair  Trade Law (and the  Enforcement  Rules and
Supervisory  Regulations  of Multi-Level  Sales)  requires the Company to comply
with registration  procedures and also provides distributors with certain rights
regarding  cooling-off  periods and product  returns.  The Company also complies
with South Korea's strict  Door-to-Door  Sales Act, which requires,  among other
things,  the regular  reporting of revenue,  the  registration  of  distributors
together with the issuance of a  registration  card,  and the  maintaining  of a
current  distributor  registry.  This law also  limits the amount of  sponsoring
bonuses  that  a  registered  multi-level  marketing  company  can  pay  to  its
distributors  to 35% of revenue in a given month.  In Thailand,  currently there
are no laws (other than  general  fair trade laws)  directly  regulating  direct
selling  or  multi-level  marketing  activities.  See  "Risk  Factors--Potential
Effects of Adverse  Publicity"  and  "--Government  Regulation of Direct Selling
Activities."

     Based on research  conducted  in opening its  existing  markets  (including
assistance  from  local  counsel),  the  nature  and  scope  of  inquiries  from
government  regulatory   authorities  and  the  Company  and  NSI's  history  of
operations  in such  markets to date,  the Company  and NSI  believe  that their
method of distribution  is in compliance in all material  respects with the laws
and regulations  relating to direct selling activities of the countries in which
the Company and NSI currently operate. Even though management believes that laws
governing direct selling are generally becoming more permissive in certain Asian
countries,  many countries,  including Singapore, one of the Company's potential
markets,  currently  have laws in place that would  prohibit the Company and NSI
from  conducting  business in such markets.  There can be no assurance  that the
Company  will be  allowed  to  conduct  business  in each of the new  markets or
continue to conduct  business in each of its existing markets licensed from NSI.
See "Risk Factors--Entering New Markets."

     Regulation of Products and Marketing. The Company and NSI are subject to or
affected by extensive  governmental  regulations not  specifically  addressed to
network  marketing.  Such regulations  govern,  among other things,  (i) product
formulation,  labeling,  packaging  and  importation,  (ii)  product  claims and
advertising,  whether made by the Company,  NSI or NSI distributors,  (iii) fair
trade and  distributor  practices,  (iv)  taxes,  transfer  pricing  and similar
regulations  that affect  foreign  taxable  income and customs  duties,  and (v)
regulations governing foreign companies generally.

     The  Japanese  MOHW  requires  the  Company to  possess an import  business
license  and to  register  each  personal  care  product  imported  into  Japan.
Packaging and labeling  requirements are also specified.  The Company has had to
reformulate  many products to satisfy MOHW  regulations.  In Japan,  nutritional
foods,  drugs and  quasi-drugs  are all strictly  regulated.  The chief  concern
involves the types of claims and representations  that can be made regarding the
efficacy of nutritional products.  The Company's successful  introduction of IDN
products  in Japan was  achieved  by  utilizing  the  combined  efforts of NSI's
technical staff as well as external consultants.

     In Taiwan,  all "medicated"  cosmetic and  pharmaceutical  products require
registration.   Non-medicated  cosmetic  products,  such  as  shampoo  and  hair
conditioner, require no registration.

     In  Hong  Kong,   cosmetic  products  not  classified  as  "drugs"  nor  as
"pharmaceutical products" are not subject to statutory registrations,  packaging
and labeling requirements apart from the Trade Descriptions Ordinance. In Macau,
"pharmaceutical"  products  are  strictly  regulated;  general  products are not
subject to registration requirements.

     In South Korea,  the Company is subject to and has  obtained the  mandatory
certificate  of  confirmation  as a qualified  importer of  cosmetics  under the
Pharmaceutical  Affairs Law as well as additional  product approvals for each of
the 45  categories  of cosmetic  products  which it imports.  Each new  cosmetic
product  undergoes  a 60-day  post-customs  inspection  where,  in  addition  to
compliance  with  ingredient   requirements,   each  product  is  inspected  for
compliance with South Korean labeling requirements.

     In Thailand,  personal  care  products  are  regulated by the Food and Drug
Association,  and all of the initial NSI personal care products to be introduced
in Thailand have qualified for  simplified  registration  procedures  under Thai
law.

     Regulation  of  Potential  Markets.  Each of the  proposed new markets will
present additional unique difficulties and challenges. The PRC, for example, has
proven to be a particularly difficult market for foreign corporations due to its
extensive  government  regulation and the historical political tenets of the PRC
government. In order to enter the market in the PRC, the Company may be required
to enter into a joint venture  enterprise with a Chinese entity and to establish
a local manufacturing  presence,  which will entail a significant  investment on
the Company's part. The Company believes that the PRC national regulatory agency
responsible   for  direct  selling   periodically   reviews  the  regulation  of
multi-level  marketing.   These  reviews  may  lead  to  changes  in  applicable
regulations. Therefore, it is not known when or whether the Company will be able
to implement  business models consistent with those used by the Company in other
markets.  The Company  will  likely have to apply for  licenses on a province by
province basis, and the repatriation of the Company's profits will be subject to
restrictions  on currency  conversion  and the  fluctuations  of the  government
controlled exchange rate. The extensive fragmentation of distribution systems in
the PRC may also force the Company to significantly  change its business models.
The  lack of a  comprehensive  legal  system  and  the  uncertain  and  sporadic
enforcement of existing  legislation  and laws could also have an adverse effect
on the Company's proposed business in the PRC.

     The other  potential  new  markets  also  present  significant  regulatory,
political  and economic  obstacles to the Company.  In  Singapore,  for example,
network   marketing  is  currently  illegal  and  is  not  permitted  under  any
circumstances.   Although  the  Company  believes  that  this  restriction  will
eventually  be  relaxed  or  repealed,  no  assurance  can be  given  that  such
regulation will not remain in place and that the Company will not be permanently
prevented  from  initiating  sales  in  Singapore.  In  addition,  Malaysia  has
governmental  guidelines that have the effect of limiting  foreign  ownership of
direct selling companies operating in Malaysia to no more than 30%. There can be
no  assurance  that the  Company  will be able to properly  structure  Malaysian
operations  to comply  with this  policy.  In  October  of 1995,  the  Company's
business permit applications were denied by the Malaysian government as a result
of activities by certain NSI distributors.  Therefore, the Company believes that
although  significant  opportunities  exist to expand  its  operations  into new
markets,  there can be no assurance  that these or other  difficulties  will not
prevent the Company from realizing the benefits of this opportunity.

     Other Regulatory Issues. As a U.S. entity operating through subsidiaries in
foreign  jurisdictions,  the Company is subject to foreign  exchange control and
transfer  pricing laws that regulate the flow of funds between the  Subsidiaries
and the  Company  as well as the  flow of funds  to NSI for  product  purchases,
management  services,  and  contractual  obligations  such  as  the  payment  of
distributor  commissions.  In South Korea,  in particular,  the Company has come
under the scrutiny of regulators  because of the manner in which the Company and
Nu Skin Korea  implement the Global  Compensation  Plan.  Pursuant to the Global
Compensation  Plan, Nu Skin Korea currently pays  commissions to distributors in
South  Korea  on  both  their  local  and  foreign  product  sales.   Similarly,
commissions  on product sales in South Korea by other  distributors  are paid by
their local NSI affiliate.  The Company  believes that it operates in compliance
with all applicable foreign exchange control and transfer pricing laws. However,
there can be no  assurance  that the  Company  will  continue  to be found to be
operating in compliance with foreign exchange control and transfer pricing laws,
or that such laws will not be modified,  which, as a result, may require changes
in the Company's operating procedures.

     As is the case with most companies  which operate in the Company's  product
segment,  NSI and the Company  have from time to time  received  inquiries  from
various  government  regulatory   authorities  regarding  the  nature  of  their
businesses  and other  issues  such as  compliance  with local  direct  selling,
customs, taxation, foreign exchange control, securities and other laws. Although
to date none of these inquiries has resulted in a finding  materially adverse to
the  Company or NSI,  adverse  publicity  resulting  from  inquiries  into NSI's
operations by certain government agencies in the early 1990's,  stemming in part
out of  inappropriate  product and earnings claims by  distributors,  materially
adversely  affected NSI's  business and results of  operations.  There can be no
assurance that the Company or NSI will not face similar inquiries in the future,
which,  either as a result of  findings  adverse  to the  Company or NSI or as a
result of adverse  publicity  resulting from the  instigation of such inquiries,
could have a material  adverse  effect on the Company's  business and results of
operations. See "Risk Factors--Potential Effects of Adverse Publicity."

     The Subsidiaries are periodically  subject to reviews and audits by various
governmental  agencies,  particularly  in new  markets,  where the  Company  has
experienced high rates of growth.  Recently, the South Korean Ministry of Trade,
Industry and Energy commenced an examination of the largest foreign and domestic
owned network marketing  companies in South Korea,  including Nu Skin Korea. The
purposes  of the  examination  were stated to be to monitor  how  companies  are
operating and to audit current business  practices.  In addition,  Nu Skin Korea
has been subject to an audit by the South  Korean  Customs  Service.  Management
believes that this audit was precipitated largely as a result of Nu Skin Korea's
rapid growth and its position as the largest  importer of cosmetics and personal
care products in South Korea as well as by recent South Korean trade imbalances.
The  Customs  Service  has  reviewed  a broad  range of issues  relating  to the
operations of Nu Skin Korea,  with a focus on reviewing customs valuation issues
and intercompany  payments.  Recently,  the Customs Service has resolved certain
issues related to its audit without imposing sanctions. The intercompany payment
issue was referred to various  other  government  agencies,  which are currently
reviewing this issue. The import valuation issues, which management considers to
be routine in light of the  Company's  extensive  import and export  activities,
were  referred to the  valuation  division of the Customs  Service.  The Company
continues to believe that its actions  have been in  compliance  in all material
respects with relevant regulations.  Although the potential sanctions related to
the investigations  include warnings,  fines,  foreign exchange  restrictions or
potential  criminal  prosecution of managers,  the Company believes that none of
the sanctions would have a material adverse impact on operations.  However,  the
investigations and any related sanctions could result in negative publicity that
could have a material  adverse  impact on the  Company and its  operations.  The
Company is not aware of any negative  publicity to date in South Korea regarding
these developments.  The Company intends to continue to vigorously contest these
matters. See "Risk  Factors--Potential  Negative Impact of Distributor Actions."
Management believes that other major importers of cosmetic products are also the
focus of regulatory reviews by South Korean authorities.

     Businesses  which are more than 50% owned by non-citizens are not permitted
to operate in  Thailand  unless  they have an Alien  Business  Permit,  which is
frequently  difficult to obtain.  The Company is currently  operating  under the
Treaty of Amity and Economic  Relations  between  Thailand and the United States
(the "Treaty of Amity").  Under the Treaty of Amity, an Alien Business Permit is
not  required  if a Thailand  business  is owned by an entity  organized  in the
United States,  a majority of whose owners are U.S.  citizens or entities.  From
time to time, it has been reported that certain  Thailand  government  officials
have considered  supporting the termination of the Treaty of Amity.  The Company
could face particular  difficulties in continuing  operations in Thailand if the
Treaty of Amity were  terminated  and the Company were forced to obtain an Alien
Business Permit.

     Based  on the  Company's  and  NSI's  experience  and  research  (including
assistance  from counsel) and the nature and scope of inquiries from  government
regulatory  authorities,  the Company and NSI believe  that they are in material
compliance with all regulations  applicable to them. Despite this belief, either
the Company or NSI could be found not to be in material compliance with existing
regulations as a result of, among other things, the considerable  interpretative
and  enforcement  discretion  given to regulators  or misconduct by  independent
distributors.  In 1994, NSI and three of its distributors entered into a consent
decree  with the  Federal  Trade  Commission  (the  "FTC")  with  respect to its
investigation of certain product claims and distributor  practices,  pursuant to
which NSI paid  approximately  $1 million to settle  the FTC  investigation.  In
August  1997,  NSI  reached  a  settlement with  the FTC with respect to certain
product  claims and its  compliance  with the 1994 consent  decree,  pursuant to
which settlement NSI paid $1.5 million to the FTC. NSI also recently voluntarily
agreed to recall and rewrite virtually all of its sales and marketing  materials
to address FTC concerns.  Even though  neither the Company nor the  Subsidiaries
have encountered  similar regulatory  concerns,  there can be no assurances that
the Company and the  Subsidiaries  will not be subject to similar  inquiries and
regulatory  investigations  or disputes and the effects of any adverse publicity
resulting therefrom. Any assertion or determination that either the Company, NSI
or any NSI  distributors are not in compliance with existing laws or regulations
could have a material  adverse  effect on the Company's  business and results of
operations.  In addition,  in any country or  jurisdiction,  the adoption of new
laws or  regulations  or  changes  in the  interpretation  of  existing  laws or
regulations  could generate  negative  publicity  and/or have a material adverse
effect on the Company's  business and results of operations.  The Company cannot
determine  the  effect,  if  any,  that  future   governmental   regulations  or
administrative  orders  may  have  on the  Company's  business  and  results  of
operations.  Moreover,  governmental  regulations in countries where the Company
plans to commence or expand operations may prevent,  delay or limit market entry
of certain products or require the  reformulation  of such products.  Regulatory
action,  whether  or not it  results  in a final  determination  adverse  to the
Company or NSI, has the potential to create negative publicity, with detrimental
effects on the motivation and recruitment of distributors and, consequently,  on
the  Company's  sales and  earnings.  See "Risk  Factors--Potential  Effects  of
Adverse Publicity" and "--Entering New Markets."

Employees

     As of July 15,  1997,  the  Company had  approximately  950  full-time  and
part-time  employees.  None of the employees is  represented by a union or other
collective  bargaining  group. The Company  believes its  relationship  with its
employees  is good,  and does not  currently  foresee a  shortage  in  qualified
personnel  needed to operate the  business.  Each  Subsidiary  is directed by an
experienced manager.

Properties

     In each of its  current  markets,  the Company  has  established  a central
office for the local administrative  staff directed by a general manager.  These
offices  also have a  training  room for  distributor  and  employee  use and an
adjoining  distribution center where distributors can place, pay for and pick up
orders. In Japan, Taiwan, and South Korea,  additional pick up centers have been
added to provide better service to distributors  and meet the increasing  demand
for product.  In Hong Kong, the Company maintains a distributor  business center
where established  distributors can use office space for training and sponsoring
activities at cost.

     In addition to the Company's  corporate  headquarters  in Provo,  Utah, the
following table summarizes,  as of May 31, 1997, the Company's leased office and
distribution  facilities  in  each  country  where  the  Company  currently  has
operations.

<TABLE>
<CAPTION>

             Location                       Function                            Approximate Square Feet

<S>                            <C>                                              <C>
Tokyo, Japan................   Central office/distribution center                       35,000
Osaka, Japan................   Distribution center/office                               13,400
Taipei, Taiwan..............   Central office/distribution center                       22,000
Kaohsiung, Taiwan...........   Distribution center/office                                9,500
Taichung, Taiwan............   Distribution center/office                               17,000
Nankan, Taiwan..............   Warehouse/distribution center                            36,000
Causeway Bay, Hong Kong.....   Central office/distribution center/distributor
                                 business center/regional office                        19,000
Tsing Yi, Hong Kong.........   Warehouse                                                10,000
Macau.......................   Distribution center/office                                2,000
Seoul, South Korea..........   Central office/distribution center                       30,000
Seoul, South Korea..........   Distribution center                                       7,000
Kyungki-Do, South Korea.....   Warehouse                                                16,000
Pusan, South Korea..........   Distribution center                                      10,000
Bangkok, Thailand...........   Central office/distribution center                        8,200
Bangkok, Thailand...........   Distribution center                                       1,700

</TABLE>

Legal Proceedings

     The Company is not a party to any  litigation  or other  legal  proceedings
which are expected to have a material adverse effect on its financial  condition
or results of operations, nor are any such proceedings known to be contemplated.
See "--Government  Regulation--Other Regulatory Issues" and "Risk Factors--Other
Regulatory Issues," for a discussion of certain regulatory matters.

                                   MANAGEMENT

Directors and Executive Officers

     As of July 15, 1997,  the directors  and executive  officers of the Company
and key managers of the Subsidiaries were as follows:

Name                 Age  Position
- ----                 ---  --------
Blake M. Roney       39   Chairman of the Board
Steven J. Lund       43   President, Chief Executive Officer and Director
Renn M. Patch        46   Chief Operating Officer
Corey B. Lindley     32   Chief Financial Officer
Michael D. Smith     51   Vice President of Operations
M. Truman Hunt       38   Vice President of Legal Affairs and Investor Relations
Keith R. Halls       39   Secretary and Director
Takashi Bamba        61   President, Nu Skin Japan Company, Limited
John Chou            51   President, Nu Skin Taiwan, Inc.
S.T. Han             54   President, Nu Skin Korea, Inc.
Sandra N. Tillotson  40   Director
Brooke B. Roney      35   Director
Max L. Pinegar       65   Director
E.J. "Jake" Garn     64   Director
Paula Hawkins        70   Director
Daniel W. Campbell   42   Director

     A  brief  biographical  summary  of  each of the  Company's  directors  and
executive officers and the key managers of the Subsidiaries follows:

     Blake M. Roney has served as the Chairman of the Board since the  Company's
inception  and is a founder of Nu Skin  International  Inc., an affiliate of the
Company ("NSI").  He has also served as President,  Chief Executive  Officer and
Chairman of the Board of NSI and certain of its affiliated  entities since their
respective inceptions.  He received a B.S. degree from Brigham Young University.
He is the brother of Brooke B. Roney.

     Steven  J.  Lund has been the  President,  Chief  Executive  Officer  and a
Director  of the  Company  since  its  inception.  Mr.  Lund has also  served as
Executive  Vice President and a Director of NSI since 1985 and as Vice President
and  Secretary  of  certain  NSI  affiliated  entities  since  their  respective
inceptions.  Mr. Lund previously worked as an attorney in private  practice.  He
received a B.A.  degree from Brigham  Young  University  and a J.D.  degree from
Brigham Young University's J. Reuben Clark Law School.

     Renn M. Patch has been the Chief Operating Officer of the Company since its
inception.  Since  1992 he has been  Vice  President  of Global  Operations  and
Assistant  General  Manager of NSI.  From 1991 to 1992, he served as Director of
Government  Affairs  of NSI.  Prior  to  joining  NSI in  1991,  Mr.  Patch  was
associated  with  the  Washington,  D.C.  consulting  firm of Parry  and  Romani
Associates.  Mr. Patch earned a B.A. degree from the University of Minnesota,  a
J.D.  degree from  Hamline  University  School of Law and an L.L.M.  degree from
Georgetown University.

     Corey B. Lindley has been the Chief Financial  Officer of the Company since
its inception. From 1993 to 1996, he served as Managing Director,  International
of NSI. Mr. Lindley worked as the  International  Controller of NSI from 1991 to
1994 and lived in Hong Kong and Japan  during that time.  From 1990 to 1991,  he
served as  Assistant  Director  of Finance of NSI.  Mr.  Lindley is a  Certified
Public  Accountant.  Prior to joining NSI in 1990, he worked for the  accounting
firm of  Deloitte  and  Touche.  He  earned a B.S.  degree  from  Brigham  Young
University and an M.B.A. degree from Utah State University.

     Michael D. Smith has been the Vice  President of Operations for the Company
since its inception. He has also served as Vice President of Asian Operations of
NSI since February 1996. Prior to that time, he served as General Counsel of NSI
from 1992 to 1996 and as Director of Legal  Affairs of NSI from 1989 to 1992. He
earned B.S. and M.A.  degrees from Brigham Young  University  and a J.D.  degree
from the University of Utah.

     M.  Truman  Hunt has  served as the Vice  President  of Legal  Affairs  and
Investor Relations since the Company's inception.  He has also served as Counsel
to the  President  of NSI since  1994.  From 1991 to 1994,  Mr.  Hunt  served as
President and Chief Executive  Officer of Better Living  Products,  Inc., an NSI
affiliate  involved in the  manufacture and  distribution of houseware  products
sold  through  traditional  retail  channels.  Prior  to  that  time,  he  was a
securities and business attorney in private practice.  He received a B.S. degree
from Brigham Young University and a J.D. degree from the University of Utah.

     Keith R. Halls has served as the  Secretary  and a Director  of the Company
since its inception. He has also served as General Vice President and a Director
of NSI since  1992.  He served as  Director of Finance of NSI from 1986 to 1992.
Mr. Halls is a Certified  Public  Accountant.  Mr. Halls received a B.A.  degree
from Stephen F. Austin State  University  and a B.S.  degree from Brigham  Young
University.

     Takashi Bamba has served as the President and/or General Manager of Nu Skin
Japan since 1993.  Prior to joining Nu Skin Japan in 1993, Mr. Bamba served five
years as President  and CEO of Avon  Products  Co.,  Ltd.,  the publicly  traded
Japanese  subsidiary of Avon  Products,  Inc.  Prior to working at Avon Products
Co.,  Ltd., he spent 17 years at Avon Products,  Inc. He received a B.A.  degree
from Yokohama National University.

     John Chou has served as the  President  and/or  General  Manager of Nu Skin
Taiwan since 1991.  Prior to joining Nu Skin Taiwan in 1991, he spent twenty-one
years in  international  marketing  and  management  with 3M Taiwan Ltd.,  Amway
Taiwan and  Universal  PR Co. Mr. Chou is a standing  director of the Taiwan ROC
Direct Selling  Association.  He is also a member of the Kiwanis  International,
and the Taiwan American Chamber of Commerce.  He received a B.A. degree from Tan
Kang University in Taipei, Taiwan.

     S.T.  Han has served as the  President  and/or  General  Manager of Nu Skin
Korea  since  1995.  Prior to joining Nu Skin Korea in 1995,  Mr. Han spent four
years as the  Executive  Managing  Director of Woosung Film Co.,  the  exclusive
distributor of Konica film in South Korea. He also worked for Amway Korea,  Ltd.
during that  Company's  start-up  phase of operations in 1991. Mr. Han graduated
with a B.A. degree from ChungAng University.

     Sandra N.  Tillotson  has served as a  Director  of the  Company  since its
inception.  She was a  founder  of NSI and  has  also  served  as  General  Vice
President of NSI since 1992 and a Director of NSI since its  inception  and as a
Director and an executive officer of certain of NSI's affiliated  entities since
their respective inceptions.  She served as Vice President of Corporate Services
of NSI  from  1984  to  1992.  She  earned  a B.S.  degree  from  Brigham  Young
University.

     Brooke  B.  Roney  has  served  as a  Director  of the  Company  since  its
inception. He was a founder of NSI and has also served as General Vice President
and a Director of NSI since 1992 and as a Director and an  executive  officer of
certain of NSI's  affiliated  entities  since their  respective  inceptions.  He
served as Vice  President of  Distribution  of NSI from 1984 to 1992.  He is the
brother of Blake M. Roney.

     Max L.  Pinegar  has served as a Director of the  Company  since  September
1996.  He has also  served as  General  Manager  of NSI  since  1989 and as Vice
President  of NSI since 1992.  He  received a B.A.  degree  from  Brigham  Young
University and an M.B.A. degree from the University of Utah.

     E.J.  "Jake" Garn has served as a Director of the Company since March 1997.
Senator Garn has been Vice Chairman of Huntsman Corporation,  one of the largest
privately-held  companies  in the U.S.,  since 1993.  He  currently  serves as a
director for Dean Witter Funds,  John Alden Life Insurance  Company and Franklin
Quest & Co.,  Inc.  From 1974 to 1993,  Senator  Garn was a member of the United
States  Senate and served on  numerous  senate  committees.  He  received a B.A.
degree from the University of Utah.

     Paula  Hawkins has served as a Director  of the  Company  since March 1997.
Senator  Hawkins has been a principal  of Paula  Hawkins &  Associates,  Inc., a
management consulting company,  since its inception.  From 1980 to 1986, Senator
Hawkins was a member of the United States  Senate and served on numerous  senate
committees.

     Daniel W.  Campbell  has served as a Director  of the  Company  since March
1997.  Mr.  Campbell has been a Managing  General  Partner of EsNet,  Ltd. since
1994.  From 1992 to 1994,  Mr.  Campbell was the Senior Vice President and Chief
Financial Officer of WordPerfect  Corporation and prior to that was a Partner of
Price Waterhouse LLP. He received a B.S. degree from Brigham Young University.

Compensation of Directors

     Directors who do not receive  compensation  as officers or employees of the
Company,  NSI or its  affiliates  are paid an annual fee of $25,000 and a fee of
$1,000  for each  meeting of the Board of  Directors  or any  committee  meeting
thereof that they attend. The Company is considering implementing various equity
incentive programs for Directors.

Compensation Committee Interlocks and Insider Participation

     The  Compensation  committee  members are Keith R. Halls,  Max L.  Pinegar,
Paula  Hawkins  and  Daniel  W.  Campbell.  Mr.  Halls  is the  Chairman  of the
Compensation Committee. Mr. Halls is currently the Secretary of the Company. Mr.
Halls has entered into a  Stockholders'  Agreement  with the Company and certain
other   of  its   stockholders.   See   "Certain   Relationships   and   Related
Transactions--Stockholders  Agreement."  Mr. Halls is also a stockholder  of NSI
and Mr. Pinegar is an executive  officer of NSI, which provides the Company with
substantially  all of its products,  its  distributor  network and other support
services.  See  "Certain   Relationships  and  Related   Transactions--Operating
Agreements;  Relationship  with NSI." Several  members of the Company's Board of
Directors are also  directors of NSI and have set or will set  compensation  for
certain executive  officers of the Company who have been or may in the future be
executive officers of NSI.

Executive Compensation

     The  following  table sets forth a summary of all  compensation  awarded or
paid to or earned by the chief executive  officer and the four other most highly
compensated  executive  officers  of the  Company  in the last  fiscal  year for
services  rendered in all  capacities  to the Company for the fiscal years ended
December  31,  1995  and  1996.  Except  for the  employee  stock  bonus  awards
referenced  elsewhere herein, no options or long-term incentive plan awards were
granted or made to the  referenced  executive  officers  during  the  referenced
periods, except as provided below.

     The  Company  was  formed  in  September  1996,  and  consequently  paid no
compensation  to the  executive  officers  named in the table  below  during the
fiscal year ended  December  31,  1995 and during the first eight  months of the
fiscal  year  ended  December  31,  1996.  However,   salary,  bonus  and  other
compensation is presented in the table below for 1995 and 1996 based on payments
by NSI and the Subsidiaries and, for the last quarter of 1996, by the Company to
the named executive  officers as if the Company had been in existence during all
of 1995 and  1996.  During  1995 and 1996,  Messrs.  Bamba  and Chou  were,  and
continue to be, employed full time as the General Managers and/or  Presidents of
Nu Skin  Japan  and Nu Skin  Taiwan,  respectively,  and  received  all of their
compensation from the Company through these Subsidiaries.  During 1995 and 1996,
Messrs.  Lund, Smith and Patch were, and Messrs.  Lund and Patch continue to be,
executive  officers  of NSI.  The  compensation  presented  in the  table  below
reflects an  allocation  of the time spent by Messrs.  Lund and Patch  providing
services  to the Company  and the  Subsidiaries  during 1995 and 1996 and by Mr.
Smith  providing  such services  during 1996.  These salaries and bonuses are in
addition to any amounts  received by these officers from NSI in return for their
services to NSI.

<TABLE>
<CAPTION>

                           Summary Compensation Table

                                                                                         Long-Term
                                                   Annual Compensation                  Compensation
                                      ---------------------------------------------     ------------
                                                                       Other Annual      Restricted        All Other
   Name and Principal Position        Year      Salary       Bonus     Compensation     Stock Awards     Compensation
   ---------------------------        ----      ------       -----     ------------     ------------     ------------
<S>                                   <C>      <C>        <C>          <C>              <C>              <C>      
Steven J. Lund....................    1996     $259,973   $89,345(1)   $     --         $     --         $      --
      President and Chief             1995      236,364    82,529(1)         --               --                --
        Executive Officer

Takashi Bamba.....................    1996      364,138   174,557(2)    195,401(3)       401,375(4)          3,297(5)
      President, Nu Skin Japan        1995      361,028   105,563(2)     98,063(3)            --             3,297(5)

John Chou.........................    1996      211,000    56,232(2)     77,897(6)       401,375(4)             --
      President, Nu Skin Taiwan       1995      185,370    75,786(2)     63,730(6)            --                --

Michael D. Smith..................    1996      157,812    13,090(1)     25,676(7)       401,375(4)         24,390(8)
      Vice President of               1995           --        --            --               --                --
        Operations

Renn M. Patch.....................    1996       98,638    20,437(1)     13,800(7)       401,375(4)          5,542(8)
      Chief Operating Officer         1995       97,175   104,765(9)     18,750(10)           --                --

</TABLE>
- -----------

(1) Cash bonus paid to the recipient not pursuant to a formal bonus plan.
(2) Cash bonus paid  during the year  reported  pursuant  to a cash bonus long
    term incentive plan for the Presidents of the Subsidiaries.
(3) Includes  deferred  portion of a bonus  accrued  during the year  reported
    pursuant to a cash bonus long term  incentive  plan for the  Presidents of
    the Subsidiaries and annual lease payments for an automobile.
(4) Employee stock bonus awards for 13,000 shares of Class A Common Stock each
    were  granted  in 1996 to  Messrs.  Bamba,  Chou and Smith by the  Company
    pursuant to the 1996 Stock Incentive Plan and to Mr. Patch by NSI pursuant
    to its own stock incentive plan. The awards vest 25% per year beginning in
    November  1997.  Dividends  will be paid  only on shares  actually  issued
    pursuant to employee  stock bonus awards and only as, when and if declared
    by the Company's Board of Directors. Employee stock bonus awards have been
    valued for purposes of this Summary  Compensation  Table using the closing
    market  price of the  Company's  Class A Common Stock on December 31, 1996
    ($307/8) multiplied by the number of shares underlying the awards.
(5) Annual premium for pension insurance policy.
(6) Includes  deferred  portion of a bonus  accrued  during the year  reported
    pursuant to a cash bonus long term  incentive  plan for the  Presidents of
    the Subsidiaries and annual payments for an automobile and club dues.
(7) Includes  deferred  portion of a bonus accrued during the year reported not
    pursuant to a formal bonus plan.
(8) Includes  compensation  in the form of the cash value of the use of certain
    NSI-owned property and other perquisites.
(9) Noncash bonus paid to Mr. Patch, not pursuant to a formal bonus plan.
(10)Includes  $16,500 of  accrued  deferred  compensation  and $2,250 of vested
    deferred   compensation   awarded  to  Mr.   Patch  under  NSI's   deferred
    compensation plan.

Employment Agreements

     Messrs. Bamba, Chou and Han have entered into employment agreements with Nu
Skin  Japan,  Nu  Skin  Taiwan  and Nu Skin  Korea,  respectively.  Under  these
agreements,  these  individuals  are paid an annual  salary and receive  various
other  benefits.  These  individuals  are also entitled to participate in a cash
bonus long-term incentive plan.

     Mr.  Bamba is employed as the  President  of Nu Skin Japan at a 1997 annual
salary of approximately $394,000. This salary is subject to annual review. Under
the terms of his employment agreement, Mr. Bamba is entitled to reimbursement of
business-related  expenses,  the use of an automobile provided by Nu Skin Japan,
and  participation  in any retirement  plan offered by Nu Skin Japan.  Mr. Bamba
also has the right under his employment agreement to have Nu Skin Japan purchase
a country club  membership  and pay related dues,  although he has not exercised
this right. Mr. Bamba is also provided with a private insurance plan paid for by
Nu Skin Japan  provided  the premium for such  private  insurance  plan does not
exceed (Y)300,000 per year. Under his employment agreement, Mr. Bamba has agreed
to certain  confidentiality  obligations.  The term of Mr. Bamba's employment is
indefinite,  subject  to  termination  by Mr.  Bamba or Nu Skin Japan upon three
months' notice.

     Mr. Chou is employed  as the  President  of Nu Skin Taiwan at a 1997 annual
salary of approximately  $230,000.  Under the terms of his employment agreement,
Mr. Chou is entitled to health insurance paid for in part by Nu Skin Taiwan.  Nu
Skin Taiwan also provides Mr. Chou with a monthly car allowance. The term of Mr.
Chou's  employment  agreement  currently  extends  until  June  1997.  Under his
employment   agreement,   Mr.   Chou  has  agreed  to  certain   confidentiality
obligations.

     Mr. Han is  employed  as the  President  of Nu Skin Korea at a 1997  annual
salary of approximately  $140,000.  Under the terms of his employment agreement,
Mr. Han is entitled to the use of an automobile  and driver  provided by Nu Skin
Korea, as well as medical insurance and pension  benefits.  Mr. Han's employment
is for a three year term ending January 1, 1999, subject to the right of Nu Skin
Korea or Mr. Han to terminate the agreement on 60 days' advance notice. Once Mr.
Han had been  employed  by Nu Skin Korea for 12 months,  he became  entitled  to
receive,  upon  termination,  severance pay equal to two months' salary for each
consecutive year of service. Under his employment agreement,  Mr. Han has agreed
to certain confidentiality and noncompetition obligations.

1996 Stock Incentive Plan

     Prior to the Underwritten Offerings,  the Board of Directors of the Company
adopted the Nu Skin Asia  Pacific,  Inc. 1996 Stock  Incentive  Plan, as amended
(the "1996 Stock  Incentive  Plan").  The  stockholders  approved the 1996 Stock
Incentive Plan in the Company's May 15, 1997 Annual Meeting.  The purpose of the
1996 Stock Incentive Plan is to attract and retain executives,  other employees,
independent  consultants  and  directors  who are  important  to the success and
growth of the Company and to ensure that their  interests  are aligned  with the
interests of the stockholders of the Company.

     Administration.  The 1996 Stock  Incentive Plan is administered by the 1996
Stock  Incentive  Plan  Committee  (the "Plan  Committee").  The Plan  Committee
consists of the members of the Compensation Committee of the Board of Directors.
The Plan Committee will  determine,  from time to time, the  individuals to whom
awards shall be made, the type of awards, and the amount, size and terms of each
award.  The Plan  Committee  will make all  other  determinations  necessary  or
advisable for the administration of the 1996 Stock Incentive Plan.

     Awards.  Awards under the 1996 Stock  Incentive  Plan may be in the form of
options (both  nonqualified  stock options ("NQSOs") and incentive stock options
("ISOs")),  contingent stock,  restricted stock, and stock  appreciation  rights
("SARs"),  or such other forms as the Plan  Committee in its discretion may deem
appropriate.  The maximum  number of awards that may be issued to any one person
during the life of the 1996 Stock  Incentive Plan shall be limited to 10% of the
shares  reserved for issuance under the 1996 Stock Incentive Plan. The number of
shares  which may be issued under the 1996 Stock  Incentive  Plan as well as the
terms of any outstanding  awards may be equitably adjusted by the Plan Committee
in the  event  of a  stock  split,  stock  dividend,  recapitalization,  merger,
consolidation,  combination or similar events. In general, any shares subject to
an option or right  which for any reason  expires or is  terminated  unexercised
shall again be available  under the 1996 Stock  Incentive Plan. No awards may be
granted more than ten years after the effective date of the 1996 Stock Incentive
Plan.

     Number of Shares.  A total of 4,000,000  shares of the Class A Common Stock
have been authorized to be issued pursuant to the 1996 Stock Incentive Plan. The
Company issued stock bonus awards from these shares to executive officers of the
Company following the Underwritten Offerings.  Messrs. Corey B. Lindley, Michael
D. Smith,  Takashi  Bamba and John Chou  received  stock bonus  awards of 13,000
shares of Class A Common  Stock each,  and Mr. S.T.  Han  received a stock bonus
award of 1,800  shares of Class A Common  Stock.  These awards vest ratably over
four years beginning in November 1997, provided the executive officer remains in
the employment of the Company. In addition, Renn M. Patch received a stock bonus
award from NSI of 13,000  shares of Class A Common  Stock,  which award vests on
terms  substantially  similar to those  described above in relation to the stock
bonus awards made by the Company.

     Plan  Amendment.  The Board of Directors may amend the 1996 Stock Incentive
Plan, without  stockholder  approval,  anytime in any respect unless stockholder
approval of the amendment in question is required  under Delaware law, the Code,
certain  exemptions  from Section 16 of the Securities  Exchange Act of 1934, as
amended (the "1934 Act"), any national  securities  exchange system on which the
shares are then listed or reported,  by any regulatory body having  jurisdiction
with respect to the 1996 Stock Incentive Plan, or other  applicable  laws, rules
or  regulations.  No  amendment  to the 1996 Stock  Incentive  Plan may alter or
impair any award granted under the 1996 Stock Incentive Plan without the consent
of the holders  thereof.  The 1996 Stock Incentive Plan may be terminated at any
time by the Board of Directors.

     Options.  The 1996 Stock  Incentive  Plan provides for the grant of ISOs to
employees and NQSOs to employees  and  independent  consultants.  In the case of
ISOs,  the  exercise  price of an  option  may not be less than 100% of the fair
market value of a share of Class A Common Stock at the time of grant (or 110% of
such fair market  value if the  optionee  owns more than 10% of the total voting
power of all classes of Company stock  outstanding at the time of grant). In the
case of NQSOs,  the exercise  price of an option may not be less than 85% of the
fair market value of a share of Class A Common  Stock at the time of grant.  The
Plan  Committee  may provide for a reduction in the exercise  price of a NQSO by
dividends paid on a share of Class A Common Stock while the NQSO is outstanding.
Options will be exercisable for a term determined by the Plan Committee provided
such  exercise  shall occur not  earlier  than six months and not later than ten
years (five years if the optionee owns more than ten percent of the total voting
power of all classes of Company  Stock  outstanding  at the time of grant) after
the grant of the option. The aggregate fair market value of ISO's (determined at
the time of grant) granted to an employee which may become first  exercisable in
any one calendar year shall not exceed  $100,000.  If any option is not granted,
exercised,  or held pursuant to the provisions  applicable to an ISO, it will be
considered  to be an NQSO  to the  extent  that  any or all of the  grant  is in
conflict  with  such  provisions.  The Plan  Committee  has the  power to permit
acceleration of previously determined exercise terms under certain circumstances
and upon such terms and conditions as the Plan Committee deems appropriate.  See
"Risk  Factors--Anti-Takeover   Effects  of  Certain  Charter,  Contractual  and
Statutory Provisions."

     Contingent   Stock.  The  Plan  Committee  will  determine  the  amount  of
contingent  stock to be granted to a  participant  based on the past or expected
impact the  participant  has had or can have on the financial  well being of the
Company and other factors determined by the Plan Committee to be appropriate.  A
participant  receiving an award of contingent  stock will receive the stock upon
the satisfaction of certain objectives. Contingent stock awards made pursuant to
the 1996 Stock  Incentive  Plan will be subject to such  terms,  conditions  and
restrictions, including obtainment of performance objectives, for such period or
periods as may be  determined  by the Plan  Committee at the time of grant.  The
Plan Committee in its discretion  may permit  acceleration  of the expiration of
the  applicable  restriction  period with respect to part or all of the award to
any participant.  See "Risk  Factors--Anti-Takeover  Effects of Certain Charter,
Contractual and Statutory Provisions."

     Restricted   Stock.  The  Plan  Committee  will  determine  the  amount  of
restricted  stock to be granted to a  participant  based on the past or expected
impact the  participant  has had or can have on the financial  well being of the
Company  and other  factors  deemed  by the Plan  Committee  to be  appropriate.
Restricted  stock is issued to the participant  subject to forfeiture if certain
objectives are not met.  Restricted stock awards made pursuant to the 1996 Stock
Incentive  Plan  shall be subject to the  terms,  conditions  and  restrictions,
including the payment of performance objectives,  and for such period or periods
as will be  determined  by the Plan  Committee  at the time of  grant.  The Plan
Committee in its  discretion  may permit  acceleration  of the expiration of the
applicable  restriction  period with  respect to part or all of the award to any
participant.  See  "Risk  Factors--Anti-Takeover  Effects  of  Certain  Charter,
Contractual  and Statutory  Provisions."  Shares of restricted  stock may not be
sold,  assigned,  transferred,  pledged,  hypothecated or otherwise disposed of,
except by will or the laws of descent and distribution, for such period provided
in the participant's award agreement.

     SARs.  SARs are rights to receive  cash or shares of  Company  stock,  or a
combination  thereof,  as the Plan Committee may determine in an amount equal to
the excess of (i) the fair market  value of the stock with  respect to which the
SAR is  exercised,  or (ii) 100% of the fair  market  value of such stock at the
time the SAR was granted,  less any dividends  paid on such shares while the SAR
was outstanding.  No cash  consideration will be received by the Company for the
grant of any SAR.  No SAR may be  granted  for a period of less than one year or
greater  than ten years.  SARs may be exercised at such time and subject to such
terms and  conditions  as are  prescribed  by the Plan  Committee at the time of
grant,  subject  to  certain  limitations   (including  that  no  SAR  shall  be
exercisable within one year after the date of grant).

     Federal Income Tax Consequences. The participant recognizes no taxable gain
or loss when an incentive  stock option is granted or  exercised.  If the shares
acquired  upon the exercise of an  incentive  stock option are held for at least
one year after  exercise and two years after grant (the "Holding  Period"),  the
participant  recognizes any gain or loss  recognized upon such sale as long-term
capital  gain or loss and the  Company is not  entitled to a  deduction.  If the
shares are not held for the Holding  Period,  the gain is ordinary income to the
participant to the extent of the  difference  between the exercise price and the
fair  market  value of the  Class A Common  Stock  on the  date  the  option  is
exercised  and any excess is capital  gain.  Also,  in such  circumstances,  the
Company is entitled to a deduction  equal to the amount of any  ordinary  income
recognized by the participant.

     The  participant  recognizes no taxable income and the Company  receives no
deduction  when a  nonqualified  stock  option is  granted.  Upon  exercise of a
nonqualified  stock option, the participant  recognizes  ordinary income and the
Company is entitled to a deduction equal to the difference  between the exercise
price  and the fair  market  value of the  shares on the date of  exercise.  The
participant  recognizes as a capital gain or loss any subsequent  profit or loss
realized on the sale or exchange of any shares disposed of or sold.

     A participant  granted restricted stock or contingent stock is not required
to  include  the  value of such  shares in  income  until  the  first  time such
participant's  rights in the  shares  are  transferable  or are not  subject  to
substantial  risk  of  forfeiture,   whichever   occurs  earlier,   unless  such
participant timely files an election under Code Section 83(b) to be taxed on the
receipt of the shares.  In either case, the amount of such ordinary  income will
be equal to the  excess of the fair  market  value of the shares at the time the
income is recognized  over the amount (if any) paid for the shares.  The Company
is entitled to a deduction,  in the amount of the ordinary income  recognized by
the  participant,  for the  Company's  taxable  year in  which  the  participant
recognizes such income.

     Upon the grant of an SAR, the participant  recognizes no taxable income and
the Company receives no deduction.  The participant  recognizes  ordinary income
and the Company is entitled to a deduction at the time of exercise  equal to the
cash and the fair market value of shares payable upon such exercise.

     Under certain  circumstances,  an accelerated  vesting or cash out of stock
options,  or accelerated  lapse of restrictions  on other awards,  in connection
with a change in control  of the  Company  might be deemed an "excess  parachute
payment" for purposes of the golden  parachute  tax  provisions  of Code Section
280G. To the extent it is so considered, the participant may be subject to a 20%
excise tax and the Company may be denied a tax deduction.

     Code Section  162(m) limits to $1,000,000  per year the federal  income tax
deduction  available  to a public  company for  compensation  paid to any of its
chief executive officer and four other highest paid executive officers. However,
Section   162(m)   provides  an  exception   from  its  limitation  for  certain
"performance based" compensation if various requirements are satisfied. The 1996
Stock  Incentive  Plan contains  provisions  which are intended to satisfy these
requirements  for awards  made at the time the  Company is  considered  a public
company and which otherwise are "performance based" compensation.

Bonus Incentive Plan

     The Company has adopted a bonus  incentive  plan for the  Presidents of the
Subsidiaries.  This bonus incentive plan is patterned after a similar plan under
which Messrs.  Bamba,  Chou and Han were  compensated  prior to the Underwritten
Offerings.  Under the new bonus incentive plan, Messrs.  Bamba, Chou and Han are
entitled to receive an annual cash bonus based upon the prior  year's  operating
results of the Subsidiary for which they are  responsible.  Participants in this
bonus  incentive  plan  are  able to  receive  a bonus  equal  to 100% of  their
respective  salaries,  conditioned on meeting certain  performance  criteria and
subject to cash  availability  and  approval of the  Executive  Committee of the
Board of Directors of the Company. One half of this bonus is payable by February
15 of the year following the year in which the bonus is earned and the remaining
one half is deferred  and vests  ratably  over 10 years or at age 65,  whichever
occurs first.

                 CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

S Corporation Distribution

     Prior to the  Reorganization,  each Subsidiary  elected to be treated as an
"S" corporation under Subchapter S of the Code and comparable state tax laws. On
November 19, 1996, the Subsidiaries' S corporation status was terminated (the "S
Termination  Date").  Prior to the S Termination  Date,  the Company  declared a
distribution to the Existing Stockholders that included all of the Subsidiaries'
previously  earned  and  undistributed  S  corporation  earnings  through  the S
Termination  Date  (the "S  Corporation  Distribution").  As of the  date of the
Reorganization,  the Subsidiaries' aggregate undistributed taxable S corporation
earnings were $86.5 million.  The S Corporation  Distribution was distributed in
the form of promissory notes bearing interest at 6% per annum. On April 4, 1997,
the Company paid the  outstanding S  Distribution  Note balance of $71.5 million
together with the related interest expense due. The Existing Stockholders, which
include Messrs.  Blake M. Roney, Steven J. Lund and Keith R. Halls, who serve as
officers of the Company, were the holders of the S Distribution Notes.

Control By Existing Stockholders

     After  consummation of the Rule 415 Offerings,  approximately  98.2% of the
combined voting power of the outstanding  shares of Common Stock will be held by
the Existing  Stockholders and certain of their  affiliates.  Consequently,  the
Existing  Stockholders  and certain of their  affiliates  will have the ability,
acting in concert,  to elect all directors of the Company and approve any action
requiring approval by a majority of the stockholders of the Company.  Certain of
the Existing Stockholders,  including Messrs. Blake M. Roney, Steven J. Lund and
Keith R. Halls,  also own 100% of the outstanding  shares of NSI. As a result of
this  ownership,  these  stockholders  will  consider  the  short-term  and  the
long-term  impact of all  stockholder  decisions on the  consolidated  financial
results of NSI and the Company.  The  interests of NSI, on the one hand,  and of
the  Company,  on the  other  hand,  may  differ  from  time to time.  See "Risk
Factors--Relationship with and Reliance on NSI; Potential Conflicts of Interest"
and "--Control by Existing Stockholders; Anti-Takeover Effect of Dual Classes of
Common Stock."

Operating Agreements; Relationship with NSI

     NSI has  licensed  to the  Company,  through  the  Subsidiaries,  rights to
distribute  NSI  products  and to use  certain  NSI  property  in the  Company's
markets,  and NSIMG, an NSI affiliate,  provides  management support services to
the Company and the Subsidiaries,  pursuant to the Operating Agreements with the
Subsidiaries, which include distribution, trademark/tradename license, licensing
and sales,  and management  services  agreements.  Virtually all of the products
sold by the Company are purchased from NSI pursuant to distribution  agreements.
The Company also  manufactures  itself,  or through  third-party  manufacturers,
certain  products  and  commercial  materials  which  it then  sells  using  NSI
trademarks or tradenames licensed under trademark/tradename  license agreements.
In addition, the Company does not have its own sales or distribution network but
licenses the right to use NSI's distribution network and the Global Compensation
Plan  pursuant to licensing  and sales  agreements.  NSIMG also provides a broad
range  of  management,  administrative  and  technical  support  to the  Company
pursuant to management services  agreements.  See  "Business--Relationship  with
NSI."

     During the year ended  December 31, 1996, NSI and NSIMG charged the Company
approximately  $185.5  million  and $4.2  million,  respectively,  for goods and
services provided to the Company under the Operating Agreements.  During the six
months  ended June 30,  1997,  NSI and NSIMG  charged the Company  approximately
$125.7 million and $3.2 million,  respectively,  for goods and services provided
to the  Company  under the  Operating  Agreements.  See  Consolidated  Financial
Statements and the related notes thereto.

     The  Operating  Agreements  were  approved by the Board of Directors of the
Company,  which was,  except  with  respect  to the  approval  of the  Operating
Agreements for Nu Skin Thailand,  composed entirely of officers and shareholders
of NSI at the time of each such  approval.  In  addition,  two of the  executive
officers  of the  Company,  including  the  Chief  Executive  Officer,  are also
executive  officers of NSI. It is  expected  that they will  continue to spend a
portion of their time on the  affairs of NSI,  for which they will  continue  to
receive  compensation  from NSI in addition to amounts received from the Company
for services to the Company. See "Risk  Factors--Relationship  with and Reliance
on NSI; Potential Conflicts of Interest" and "Business--Relationship with NSI."

     During  1996,  Nu Skin Japan paid NSI a royalty of 8% of the  revenue  from
sales of products  manufactured  by a third party  manufacturer  under a license
agreement  between Nu Skin Japan and NSI. In the six months ended June 30, 1997,
Nu Skin Japan paid NSI $1.6 million in royalties under this agreement.

     Pursuant  to  wholesale   distribution   agreements,   Nu  Skin  Hong  Kong
distributes certain NSI products to Nu Skin Personal Care Australia, Inc. and Nu
Skin New Zealand, Inc., affiliates of NSI. Pursuant to these agreements, Nu Skin
Hong Kong was paid  approximately  $2.1 million during the six months ended June
30, 1997 by Nu Skin Personal Care Australia, Inc. and Nu Skin New Zealand, Inc.

     Concurrently  with the Underwritten  Offerings,  the Company purchased from
NSI for $25.0  million  the  exclusive  rights to  distribute  NSI  products  in
Thailand, Indonesia, Malaysia, the PRC, the Philippines,  Singapore and Vietnam.
As of June 30,  1997,  the Company  had paid $15.0  million of this  amount.  In
addition,  the  Company  and NSI  have  entered  into a  mutual  indemnification
agreement  pursuant to which NSI has agreed to indemnify the Company for certain
claims,  losses and liabilities  relating to the operations of the  Subsidiaries
prior to the  Reorganization,  and the Company has agreed to  indemnify  NSI for
certain  claims,  losses  and  liabilities  relating  to the  operations  of the
Subsidiaries after the  Reorganization.  Messrs.  Blake M. Roney, Steven J. Lund
and Keith R. Halls,  who serve as officers of the Company,  are  stockholders of
NSI. See "Business--Relationship with NSI."

Stockholders' Partnership

     Craig Bryson and Craig S. Tillotson are major  stockholders  of the Company
and have been NSI  distributors  since 1984.  Messrs.  Bryson and  Tillotson are
partners in an entity (the "Partnership") which receives substantial commissions
from NSI, including commissions on sales generated within the Company's markets.
For the year ended December 31, 1996, total  commissions paid to the Partnership
on sales  originating in the Company's then open markets  (Japan,  Taiwan,  Hong
Kong and South Korea) were  approximately $1.2 million.  By agreement,  NSI pays
commissions to the Partnership at the highest level of commissions  available to
distributors.  Management  believes that this arrangement allows Messrs.  Bryson
and Tillotson  the  flexibility  of using their  expertise  and  reputations  in
network marketing circles to sponsor, motivate and train distributors to benefit
NSI's distributor  force generally,  without having to focus solely on their own
organizations.

Stockholders' Agreement

     The Existing Stockholders and certain of their affiliates have entered into
a stockholders' agreement with the Company (the "Stockholders' Agreement").  The
Existing  Stockholders and certain of their  affiliates  beneficially own shares
having  approximately  98.2% of the  combined  voting  power of the  outstanding
shares  of  Common  Stock.  In  order  to  ensure  the   qualification   of  the
Reorganization  under  Section 351 of the Code,  the Existing  Stockholders  and
certain of their  affiliates  have  agreed not to  transfer  any shares they own
through  November 28, 1997 without the consent of the Company except for certain
transfers  relating to the funding of the  Distributor  Options and the grant of
the employee  stock bonus  awards.  See "Shares  Eligible for Future  Sale." The
Company has consented to the Rule 415  Offerings.  After  November 28, 1997, and
subject to any volume  limitations  imposed by Rule 144, no such  stockholder is
permitted  to transfer in any  one-year  period a number of shares  equal to the
greater  of (i) 10% of the total  number of  shares of Common  Stock  originally
issued to such stockholder in connection with the Reorganization,  or (ii) 1.25%
of the total Common Stock issued and  outstanding  at the time of such  proposed
transfer.  The Existing  Stockholders  and certain of their affiliates have been
granted  registration  rights by the Company permitting each such stockholder to
register  his or her  shares  of  Class  A  Common  Stock,  subject  to  certain
restrictions,  on any  registration  statement  filed by the Company  until such
stockholder  has sold a specified  value of shares of Class A Common Stock.  See
"Description of Capital Stock--Registration Rights."

Agreements and Arrangements with Management

     Prior  to  the   Underwritten   Offerings,   the   Company   entered   into
indemnification  agreements  with its officers and directors  indemnifying  them
against  liability  incurred  by them in the  course  of  their  service  to the
Company.  Pursuant  to the 1996  Stock  Incentive  Plan,  as of the date of this
Prospectus,  the  Company had granted  stock bonus  awards to certain  executive
officers  of the Company for an  aggregate  of 150,959  shares of Class A Common
Stock,  of which  awards for 12,413  shares have lapsed in  connection  with the
termination  of the  employee  recipients.  The  shares of Class A Common  Stock
underlying  each of these stock bonus awards will be issued to the  recipient of
the award at a rate of 25% per year  commencing  in  November  1997,  subject to
certain  restrictions.  See  "Management--1996  Stock Incentive  Plan--Number of
Shares." Prior to the Reorganization, NSI stockholders agreed to grant M. Truman
Hunt an option,  which became  immediately  exercisable upon consummation of the
Reorganization,  to purchase  267,500 shares of Class A Common Stock.  As of the
date of this  Prospectus,  Mr.  Hunt had  exercised a portion of this option and
purchased  16,675  shares  of Class A Common  Stock,  which he then  sold in the
Underwritten  Offerings.  The Company has employment  agreements with certain of
its executive officers. See "Management--Employment Agreements."

Distributor Options

     Prior  to the Rule  415  Offerings,  the  Existing  Stockholders  converted
1,605,000  shares  of  Class B  Common  Stock  into  Class A  Common  Stock  and
contributed  such  shares  to  the  Company  for  use  in  implementing  an  NSI
distributor  equity  incentive  program,  and  the  Company  granted  to NSI the
Distributor  Options to acquire such  1,605,000  shares of Class A Common Stock.
NSI is offering the  Distributor  Options to qualifying  distributors  of NSI in
connection with the Rule 415 Offerings.  The Distributor  Options are subject to
certain conditions related to distributor  performance and will vest on December
31, 1997. The Company will record  distributor stock expense for the Distributor
Options. See "Shares Eligible for Future Sale."

                             PRINCIPAL STOCKHOLDERS

     The following  table sets forth, as of June 30, 1997,  certain  information
regarding  the  beneficial  ownership  of the  Class A Common  Stock and Class B
Common Stock prior to and after the Rule 415 Offerings (assuming the exercise of
all  1,605,000  Distributor  Options and the vesting of all 163,546  stock bonus
awards  offered  hereby by the Company to certain of its  employees) by (a) each
person  known by the  Company  to own  beneficially  more than 5% of either  the
outstanding  shares of Class A Common Stock or Class B Common Stock; (b) each of
the Company's  directors;  (c) each of the executive officers whose names appear
in the summary  compensation table; and (d) all directors and executive officers
as a group.  The  business  address  of the 5%  stockholders  is 75 West  Center
Street, Provo, Utah 84601.

<TABLE>
<CAPTION>
                                                                                                                 Total
                                                                                              Class B            Common
                                                   Class A Common Stock(1)                Common Stock(1)        Stock
                                         -----------------------------------------     --------------------    ---------
                                           Owned       To Be                                                     Voting
                                           Prior      Sold in                                                    Power
                                          to the        the          To Be Owned        Owned Prior to and     After the
                                         Rule 415     Rule 415      After the Rule        After the Rule        Rule 415
                                         Offerings   Offerings      415 Offerings          415 Offerings       Offerings
Directors, Executive Officers,           ---------   ---------     ---------------      ------------------     ---------
5% Stockholders                           Number       Number       Number     %         Number       %            %
- ------------------------------           ---------   ---------     --------  -----     -----------  ------     ---------

<S>                                      <C>          <C>          <C>       <C>       <C>           <C>        <C>
Blake M. Roney(2)......................       --           --           --      --      20,629,049    28.8        28.2
Nedra D. Roney(3)......................       --           --           --      --      14,213,895    19.8        19.5
Sandra N. Tillotson(4).................       --           --           --      --       8,559,510    11.9        11.7
Craig S. Tillotson(5)..................       --           --           --      --       4,411,058     6.2         6.0
R. Craig Bryson(6).....................       --           --           --      --       4,925,736     6.9         6.7
Steven J. Lund(7)......................       --           --           --      --       4,244,652     5.9         5.8
Brooke B. Roney(8).....................       --           --           --      --       3,496,751     4.9         4.8
Keith R. Halls(9)......................       --           --           --      --       1,208,891     1.7         1.7
Max L. Pinegar(10).....................   14,000           --       14,000       *              --     --           *
Daniel W. Campbell.....................       --           --           --      --              --     --          --
E.J. "Jake" Garn.......................       --           --           --      --              --     --          --
Paula Hawkins..........................       --           --           --      --              --     --          --
Renn M. Patch(11)......................   14,000           --       14,000       *              --     --           *
Michael D. Smith(12)...................   14,000           --       14,000       *              --     --           *
Takashi Bamba(13)......................   13,000           --       13,000       *              --     --           *
John Chou(14)..........................   13,215           --       13,215       *              --     --           *
BNASIA, Ltd.(15).......................       --           --           --      --      20,052,884    28.0        27.5
RCKASIA, Ltd.(16)......................       --           --           --      --       4,775,736     6.7         6.5
All directors and officers as a group
    (16 persons)(17)...................   334,840          --      334,840       *      38,138,854    53.2        52.2

</TABLE>
- ----------------
*    Less than 1%

(1)  Each share of Class B Common Stock is convertible at any time at the option
     of the  holder  into one share of Class A Common  Stock  and each  share of
     Class B Common Stock is  automatically  converted into one share of Class A
     Common Stock upon the transfer of such share of Class B Common Stock to any
     person who is not a Permitted  Transferee,  as defined in the  Stockholders
     Agreement  entered into by the Existing  Stockholders and the Company.  See
     "Certain Relationships and Related Transactions."

(2)  Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Blake M.  Roney  prior to the Rule 415  Offerings  as  follows:  20,052,884
     shares of Class B Common  Stock as  general  partner  of  BNASIA,  Ltd.,  a
     limited  partnership,  and  with  respect  to which he  shares  voting  and
     investment power with his wife Nancy L. Roney as set forth in footnote (15)
     below;  400,000  shares  of Class B Common  Stock  as  co-trustee  and with
     respect to which he shares voting and investment power with Nancy L. Roney;
     and 176,165  shares of Class B Common  Stock as trustee and with respect to
     which  he has sole  voting  and  investment  power.  Blake M.  Roney is the
     Chairman of the Board of  Directors  of the  Company,  and  Chairman of the
     Board of Directors, an executive officer and a shareholder of NSI.

(3)  Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Nedra D.  Roney  prior to the Rule 415  Offerings  as  follows:  13,913,895
     shares of Class B Common  Stock  directly and with respect to which she has
     sole voting and  investment  power;  and  300,000  shares of Class B Common
     Stock as  co-trustee  and with  respect  to which  she  shares  voting  and
     investment power. Nedra D. Roney is a Director and shareholder of NSI.

(4)  Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Sandra N. Tillotson  prior to the Rule 415 Offerings as follows:  7,584,743
     shares of Class B Common  Stock  directly and with respect to which she has
     sole voting and investment power; 424,767 shares of Class B Common Stock as
     trustee and with respect to which she has sole voting and investment power;
     50,000  shares of Class B Common  Stock as  co-trustee  and with respect to
     which she shares voting and investment power; and 500,000 shares of Class B
     Common Stock as manager of a limited  liability company and with respect to
     which she has sole voting and  investment  power.  Sandra N. Tillotson is a
     Director of the Company, and a Director,  executive officer and shareholder
     of NSI.

(5)  Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Craig S.  Tillotson  prior to the Rule 415 Offerings as follows:  2,962,912
     shares of Class B Common  Stock  directly  and with respect to which he has
     sole voting and investment power; 112,500 shares of Class B Common Stock as
     trustee and with respect to which he has sole voting and investment  power;
     335,646  shares of Class B Common Stock as  co-trustee  and with respect to
     which he shares voting and investment  power; and 1,000,000 shares of Class
     B Common Stock as manager of a limited  liability  company and with respect
     to which he has sole voting and investment  power.  Craig S. Tillotson is a
     shareholder of NSI.

(6)  Includes shares beneficially owned or deemed to be owned beneficially by R.
     Craig Bryson prior to the Rule 415 Offerings as follows:  4,775,736  shares
     of Class B Common  Stock as general  partner of  RCKASIA,  Ltd.,  a limited
     partnership,  and with  respect to which he shares  voting  and  investment
     power with his wife  Kathleen D. Bryson as reported in footnote (16) below;
     and 150,000  shares of Class B Common Stock as co-trustee  and with respect
     to which he shares voting and investment power with Kathleen D. Bryson.  R.
     Craig Bryson is a shareholder of NSI.

(7)  Includes shares  beneficially owned or deemed to be owned beneficially
     by Steven J. Lund prior to the Rule 415  Offerings  as  follows:  3,144,751
     shares of Class B Common Stock as general partner of a limited  partnership
     and with respect to which he shares  voting and  investment  power with his
     wife Kalleen  Lund;  897,901  shares of Class B Common Stock as trustee and
     with respect to which he has sole voting and investment  power; and 202,000
     shares of Class B Common Stock as  co-trustee  and with respect to which he
     shares voting and investment  power with Kalleen Lund.  Steven J. Lund is a
     Director,  President  and Chief  Executive  Officer of the  Company,  and a
     Director, executive officer and shareholder of NSI.

(8)  Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Brooke B.  Roney  prior to the Rule 415  Offerings  as  follows:  3,426,951
     shares of Class B Common Stock as general partner of a limited  partnership
     and with respect to which he shares  voting and  investment  power with his
     wife  Denice  R.  Roney;  and  69,800  shares  of Class B  Common  Stock as
     co-trustee and with respect to which he shares voting and investment  power
     with Denice R. Roney.  Brooke B. Roney is a Director of the Company,  and a
     Director, executive officer and shareholder of NSI.

(9)  Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Keith R. Halls prior to the Rule 415 Offerings as follows:  563,258  shares
     of Class B Common  Stock as general  partner of a limited  partnership  and
     with respect to which he shares voting and  investment  power with his wife
     Anna Lisa  Massaro  Halls;  50,000  shares  of Class B Common  Stock as the
     manager of a limited  liability  company  and with  respect to which he has
     sole voting and investment power; 552,633 shares of Class B Common Stock as
     trustee and with respect to which he has sole voting and investment  power;
     and 43,000 shares of Class B Common Stock as co-trustee and with respect to
     which he shares voting and  investment  power with Anna Lisa Massaro Halls.
     Keith R. Halls is a Director and Secretary of the Company,  and a Director,
     executive officer and shareholder of NSI.

(10) Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Max L. Pinegar prior to the Rule 415 Offerings as follows:  1,000 shares of
     Class A Common stock  directly and with respect to which he has sole voting
     and investment power; and 13,000 shares of Class A Common Stock issuable to
     Mr.  Pinegar as an employee  stock  bonus  award  which will vest  ratably,
     according to its terms,  over four years  following  the date of the award.
     Max L.  Pinegar is a Director of the Company,  and an executive  officer of
     NSI.

(11) Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Renn M. Patch prior to the Rule 415  Offerings as follows:  1,000 shares of
     Class A Common Stock  directly and with respect to which he has sole voting
     and investment power; and 13,000 shares of Class A Common Stock issuable to
     Mr.  Patch as an  employee  stock  bonus  award  which  will vest  ratably,
     according to its terms,  over four years  following  the date of the award.
     Renn M. Patch is Chief Operating  Officer of the Company,  and an executive
     officer of NSI.

(12) Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Michael D. Smith prior to the Rule 415  Offerings as follows:  1,000 shares
     of Class A Common  Stock  directly  and with  respect  to which he has sole
     voting and  investment  power;  and 13,000  shares of Class A Common  Stock
     issuable  to Mr.  Smith as an  employee  stock  bonus award which will vest
     ratably,  according to its terms, over four years following the date of the
     award. Michael D. Smith is Vice President of Operations of the Company.

(13) Includes shares  beneficially  owned or deemed to be owned  beneficially by
     Takashi Bamba prior to the Rule 415 Offerings as follows:  13,000 shares of
     Class A Common Stock issuable to Mr. Bamba as an employee stock bonus award
     which will vest ratably,  according to its terms, over four years following
     the date of the award. Takashi Bamba is President of Nu Skin Japan.

(14) Includes shares  beneficially  owned or deemed to be owned  beneficially by
     John Chou prior to the Rule 415 Offerings as follows: 215 shares of Class A
     Common  Stock  directly  and with  respect to which he has sole  voting and
     investment power; and 13,000 shares of Class A Common Stock issuable to Mr.
     Chou as an employee stock bonus award which will vest ratably, according to
     its terms,  over four years  following the date of the award.  John Chou is
     President of Nu Skin Taiwan.

(15) Includes 20,052,884 shares of Class B Common Stock owned by BNASIA, Ltd., a
     limited partnership of which Blake M. Roney and his wife Nancy L. Roney are
     the general partners and who share voting and investment power.

(16) Includes 4,775,736 shares of Class B Common Stock owned by RCKASIA, Ltd., a
     limited  partnership  of which R.  Craig  Bryson and his wife  Kathleen  D.
     Bryson are the general partners and who share voting and investment power.

(17) Class A Common Stock owned prior to the Rule 415 Offerings includes 250,825
     shares of Class A Common  Stock  subject to a stock  option  which has been
     granted to an  executive  officer of the Company  and which is  exercisable
     within 60 days of the Rule 415 Offerings.


                          RULE 415 SELLING STOCKHOLDERS

Distributor Options

     Prior to the date of this Prospectus, the Existing Stockholders contributed
to the Company 1,605,000 shares of the Company's Class A Common Stock for use in
implementing an NSI distributor equity incentive program. Also prior to the date
of this  Prospectus,  the  Company  granted  to NSI an  option to  acquire  such
1,605,000  shares of Class A Common  Stock  (the  "Distributor  Options").  Each
Distributor  Option  entitles the holder to purchase one share of Class A Common
Stock. Upon vesting,  Distributor Options will be exercisable at $5.75, which is
25% of the initial price per share to the public in the  Underwritten  Offerings
(the "Exercise Price").

     Distributor Option  Allocation.  From January 1, 1997 until August 31, 1997
(the  "Qualification  Period"),  existing and new  distributors  in each country
where NSI  conducts  business  and where  local laws may permit the  issuance of
options  hereunder  had the  opportunity  to qualify  for an  allocation  of the
Distributor  Options  from  NSI  by  achieving   executive   distributor  levels
("Executive Pin Levels") of Gold or higher under the Global Compensation Plan as
of August 31, 1997 and by submitting a representation  letter to NSI as provided
in the NSI 1996 Distributor Stock Option Plan, as amended (the "NSI Stock Option
Plan")  (qualifying  distributors  are  hereinafter  referred  to  as  "Eligible
Distributors"). Pursuant to NSI's policies and procedures, that portion of sales
volume for  September  1997 which would be attributed to sales volume for August
1997 will be included for purposes of  determining  commissions  paid during the
Qualification  Period, as well as whether a distributor qualifies as an Eligible
Distributor.  Each  allocation  of  Distributor  Options  made  to  an  Eligible
Distributor  that is an entity (such as a partnership or  corporation)  shall be
made by NSI solely to the entity, not to the owners of the entity  individually.
NSI will notify  Eligible  Distributors  of the results of the allocation of the
Distributor  Options by October 31, 1997. Each Eligible  Distributor  shall have
the right to decline  his or her  Distributor  Options by notice to NSI no later
than November 15, 1997.  Each Eligible  Distributor  who has not declined his or
her Distributor  Options on or before November 15, 1997 will be granted a number
of  Distributor  Options  determined  in  accordance  with the formula set forth
below. Because there is a fixed number of Distributor Options available for this
program, the allocation formula and explanations are rather complex.


               S   x  (X/Y) = number of Distributor Options to be
                              allocated to an Eligible Distributor;
    where
               S   =  fixed number of Distributor Options
                      available = 1,605,000
               X   =  C x (P+G) = Weighted Individual Compensation
               C   =  net commissions paid to the Eligible Distributor on
                      sales volume during the Qualification Period
               P   =  Executive Pin Level Weighting Factor
               G   =  Business Growth Weighting Factor
               Y   =  Sum of Weighted Individual Compensation paid to
                      all Eligible Distributors during the Qualification
                      Period = Weighted Total Compensation

     Thus,  the number of  Distributor  Options to be  allocated  to an Eligible
Distributor  will be determined by  multiplying  the total number of Distributor
Options  available  ("S" in the  formula  above)  by the  quotient  obtained  by
dividing the Eligible Distributor's Weighted Individual Compensation ("X" in the
formula above, and as defined below) under the Global  Compensation  Plan during
the Qualification Period by the sum of the Weighted Individual Compensation paid
to all Eligible  Distributors under the Global Compensation Plan on sales volume
during the Qualification  Period (the "Weighted Total  Compensation," and "Y" in
the formula above). An Eligible Distributor's  Weighted Individual  Compensation
is equal to total commissions, net of any withholdings, fines, penalties, or the
like, paid to such Eligible Distributor on sales volume during the Qualification
Period ("C" in the formula above)  multiplied by the sum of his or her Executive
Pin Level Weighting  Factor ("P" in the formula above, and as defined below) and
his or her Business Growth  Weighting  Factor ("G" in the formula above,  and as
defined below).

     Executive Pin Level Weighting Factor. An Eligible  Distributor's  Executive
Pin Level  Weighting  Factor  is the  percentage  set  forth in the table  below
opposite the actual Executive Pin Level achieved by such Eligible Distributor as
of August 31, 1997.  Allocations of Distributor Options shall generally be based
on the Executive Pin Level at which Eligible  Distributors  receive commissions,
giving  consideration  to any temporary  exceptions  which may be granted by NSI
from time to time.

                                                               Executive
   Executive Pin Level                                         Pin Level
   as of August 31, 1997                                   Weighting Factor
   ---------------------                                   ----------------
   Hawaiian Blue Diamond................................          100%
   Blue Diamond.........................................           94%
   Diamond..............................................           86%
   Emerald..............................................           82%
   Ruby.................................................           78%
   Lapis................................................           74%
   Gold.................................................           72%

     Business Growth Weighting Factor. An Eligible Distributor's Business Growth
Weighting  Factor is based on the  increase  in his or her  average  monthly net
commissions paid on sales volume during the  Qualification  Period.  An Eligible
Distributor's  Business Growth  Weighting  Factor is equal to one-third (1/3) of
1%, up to a  maximum  of 100%,  for each 1%  increase  in  average  monthly  net
commissions paid during the Qualification Period that is greater than actual net
commission paid during  September 1996 (the "Base Month").  The Base Month for a
distributor qualifying as an Eligible Distributor after September 1996 is deemed
to be his or her first month as an Eligible Distributor.

     Illustrations.  For purposes of  illustration,  for the eight-month  period
ended on August 31, 1996 (the "Illustrative Qualification Period"), the Weighted
Total  Compensation  (Y) will be assumed to have been  $200,000,000.  An Emerald
level  distributor  who was paid net  commissions  (C) of  $40,000  (or  average
monthly net commissions of $5,000) during the Illustrative  Qualification Period
and who  had  previously  been  paid  net  commissions  of  $1,000  during  such
distributor's  Base Month  would  apply a  weighting  factor of 182% to such net
commissions (computed using the 82% Executive Pin Level Weighting Factor (P) for
an Emerald level  distributor  plus a 100% Business Growth  Weighting Factor (G)
based  on  the  400%  increase  in  average  net  commissions  paid  during  the
Illustrative   Qualification  Period  over  net  commissions  paid  during  such
distributor's Base Month),  resulting in Weighted Individual Compensation (X) of
$72,800. Such distributor's  allocation of Distributor Options at the end of the
Illustrative  Qualification  Period would be equal to the quotient of his or her
Weighted  Individual  Compensation  (X = $72,800)  divided by the Weighted Total
Compensation (Y =  $200,000,000),  multiplied by the total number of Distributor
Options (S =  1,605,000).  Such  distributor  would  therefore be allocated  584
Distributor Options.

     To illustrate another example,  the Weighted Total Compensation (Y) for the
Illustrative  Qualification Period will be assumed to have been $300,000,000.  A
Blue Diamond level  distributor who was paid net commissions (C) of $520,000 (or
average   monthly  net   commissions   of  $65,000)   during  the   Illustrative
Qualification Period and who had previously been paid net commissions of $50,000
during such  distributor's  Base Month would apply a weighting factor of 104% to
such net  commissions  (computed  using the 94%  Executive  Pin Level  Weighting
Factor (P) for a Blue  Diamond  level  distributor  plus a 10%  Business  Growth
Weighting  Factor (G) based on the 30% increase in average net commissions  paid
during the  Illustrative  Qualification  Period over net commissions paid during
such distributor's Base Month) resulting in Weighted Individual Compensation (X)
of $540,800. Such distributor's  allocation of Distributor Options at the end of
the Illustrative  Qualification  Period would be equal to the quotient of his or
her  Weighted  Individual  Compensation  (X = $540,800)  divided by the Weighted
Total  Compensation  (Y =  $300,000,000),  multiplied  by the  total  number  of
Distributor  Options  (S =  1,605,000).  Such  distributor  would  therefore  be
allocated 2,893 Distributor Options.

     Vesting.  For  Distributor  Options to vest, an Eligible  Distributor  will
generally  be required to  maintain,  during the period from  September  1, 1997
through December 31, 1997 (the "Vesting Period"),  the Executive Pin Level he or
she achieved by the end of the Qualification  Period (the "Qualifying  Executive
Pin  Level").  If an  Eligible  Distributor  fails to  maintain  the  Qualifying
Executive  Pin Level for any month  during  the  Vesting  Period,  the number of
Distributor Options vested in such Eligible  Distributor will be recalculated at
the end of the Vesting  Period to be that  number of  Distributor  Options  such
Eligible  Distributor  would have been allocated had he or she achieved,  at the
end of the Qualification  Period,  the lowest Executive Pin Level held by him or
her during the Vesting  Period (the  "Recalculated  Distributor  Options").  For
example, if an Eligible  Distributor ends the Qualification  Period as a Diamond
level  distributor  with an Executive  Pin Level  Weighting  Factor of 86% and a
Business  Growth  Weighting  Factor of 15%,  resulting  in a combined  weighting
factor for  Weighted  Individual  Compensation  of 101%,  but during the Vesting
Period the lowest actual  Executive Pin Level to which the distributor  falls is
Ruby level,  which carries an Executive Pin Level  Weighting  Factor of 78% (the
Business Growth Weighting Factor would remain unchanged), the combined weighting
factor  for  Weighted  Individual  Compensation  would be  reduced  to 93%.  The
difference  between the number of Distributor  Options  allocated to an Eligible
Distributor  at  the  end of  the  Qualification  Period  and  the  Recalculated
Distributor Options, if the amount of Recalculated Distributor Options is lower,
will be forfeited by such Eligible Distributor. If an Eligible Distributor falls
below the Gold  Executive Pin Level at any time during the Vesting  Period,  all
Distributor  Options  held  by such  Eligible  Distributor  will be  immediately
forfeited. Forfeited or declined options will not vest but will revert to NSI.

     Exercisability.  Distributor Options vested in an Eligible Distributor will
become  exercisable  upon  receipt of written  notice  from NSI of the number of
Distributor  Options  vested in such  Eligible  Distributor  which is  currently
estimated to be by January 31, 1998, and will remain exercisable for a four-year
period following December 31, 1997, provided the Eligible Distributor  maintains
an  Executive  Pin  Level  of Gold or  higher  until  the date of  exercise.  No
Distributor  Options will be exercisable  after December 31, 2001. By exercising
any portion of the Distributor Options, each Eligible Distributor who is granted
more than 3,000 Distributor  Options agrees not to resell in any given six-month
period  more  than  33% of the  shares  of Class A Common  Stock  issuable  upon
exercise  of  the  Distributor  Options  originally  granted  to  such  Eligible
Distributor.  Upon  vesting,  Distributor  Options  will be  exercisable  at the
Exercise  Price of  $5.75,  which is 25% of the  initial  price per share to the
public in the Underwritten Offerings.

     Certain Factors Impacting Program.  The allocation examples presented above
are for illustrative purposes only. There can be no assurance that the number of
Eligible  Distributors  will remain  constant during the  Qualification  Period.
Given  the  fixed  number  of  Distributor  Options  available,  the  number  of
Distributor  Options  allocable to an Eligible  Distributor will decrease as the
total number of Eligible Distributors  increases and conversely will increase as
the total  number  of  Eligible  Distributors  decreases.  NSI has  historically
experienced periods of significant fluctuations in its total number of executive
distributors and may experience such  fluctuations in the future. An increase in
the total number of Eligible  Distributors during the Qualification Period could
result in a material reduction in the number of Distributor Options allocable to
an individual Eligible Distributor.  The number of Distributor Options allocable
to an  Eligible  Distributor  will  also  decrease  as the  number  of  Eligible
Distributors  at higher  Executive  Pin Levels  increases as a proportion of all
Eligible  Distributors  and  conversely  will increase as the number of Eligible
Distributors  at higher  Executive  Pin Levels  decreases as a proportion of all
Eligible Distributors. There can be no assurance that the proportion of Eligible
Distributors  at each  Executive  Pin Level  will  remain  constant  during  the
Qualification  Period. In addition,  the number of Distributor Options allocable
to  an  Eligible  Distributor  will  decrease  as  such  Eligible  Distributor's
compensation  decreases  as a  proportion  of  total  compensation  paid  to all
Eligible   Distributors   and   conversely   will   increase  as  such  Eligible
Distributor's  compensation increases as a proportion of total compensation paid
to all  Eligible  Distributors.  There  can be no  assurance  that  an  Eligible
Distributor's  compensation  will  remain  constant  as a  percentage  of  total
Eligible  Distributor  compensation  during the Qualification  Period.  Further,
there can be no  assurance  that an  Eligible  Distributor  will be able to earn
particular  compensation  amounts during the  Qualification  Period.  In certain
countries,  including Japan, the formula used in determining  allocations  among
distributors may be modified to comply with local regulations, which will impact
the number of Distributor  Options allocated to all Eligible  Distributors.  The
Distributor  Option  program is not  intended  to be an  Eligible  Distributor's
primary source of income. An Eligible Distributor's primary income source, i.e.,
product sales and  commissions,  will continue to be based on the efforts of the
Eligible Distributor and his or her downline organization.

     Regulatory  Requirements.  The  availability of the Distributor  Options in
each country in which NSI  distributors  reside is entirely  dependent  upon and
subject  to  NSI's  ability  to  secure  any  necessary  regulatory   approvals,
qualifications  or  exemptions in each such  country.  The necessary  regulatory
approvals or  qualifications  have not been secured in each  country,  and it is
anticipated   that  in  certain   countries   where   regulatory   approvals  or
qualifications  have been obtained the exercisability of the Distributor Options
may be suspended until further regulatory approvals are secured. In addition, it
is  possible  that  NSI  may  not be able to  secure  the  necessary  regulatory
approvals  or  qualifications  in  certain  countries.  As of the  date  of this
Prospectus,  NSI has been  unable to secure the  necessary  legal  approvals  to
implement  the NSI Stock  Option  Plan in  Italy,  South  Korea  and the  United
Kingdom.  In Japan, as required by law, the terms "commission" or "compensation"
for purposes of calculating Weighted Individual  Compensation and Weighted Total
Compensation  in the  formula  used  to  determine  allocations  of  distributor
options, shall not include rebates paid on personal sales efforts or commissions
paid on personal sales volume as part of the executive  fountain  bonus.  Due to
local legal and other requirements,  the NSI Stock Option Plan as implemented in
the  Netherlands  and  Hong  Kong  has  been  changed  to  provide  that  vested
distributor options will be exercisable for 90 days following December 31, 1997,
provided a Netherlands or Hong Kong distributor  holding such options  maintains
an Executive Pin Level of Gold or higher until the date of exercise.  In certain
countries,  including Belgium,  France, Spain and possibly others, only existing
distributors   and/or  existing  executive   distributors  will  be  allowed  to
participate in the NSI Stock Option Plan. In Canada,  information  regarding the
NSI Stock Option Plan is permitted to be provided only to  distributors  with an
Executive  Pin Level of Gold or higher.  In the event the NSI Stock  Option Plan
was not implemented until after commencement of the Qualification  Period, or is
suspended  after  commencement  of such period in a given  country (a  "Deferred
Qualification  Country"),  the  formulas  referenced  above will be  modified as
follows.  For  purposes of  calculating  Weighted  Individual  Compensation  and
Weighted Total Compensation,  a distributor resident in a Deferred Qualification
Country  shall be  deemed  to have  been  paid  during  each  month  during  the
Qualification  Period for which the NSI Stock Option Plan was not implemented or
was suspended,  net  commissions  equal to the average  monthly net  commissions
actually paid to such distributor during the portion of the Qualification Period
during  which  the NSI  Stock  Option  Plan  was  implemented  in such  Deferred
Qualification Country.

     Product Returns.  By receiving an allocation of Distributor  Options at the
end of the Qualification  Period, each Eligible  Distributor confirms his or her
agreement  to  continue  to resell  or  personally  consume  at least 80% of all
products purchased by such Eligible Distributor per month. In addition,  product
returns  during the  Qualification  or Vesting  Periods  will reduce  commission
levels and may affect distributor pin levels,  consequently impacting the number
of  Distributor  Options  received by an Eligible  Distributor.  In the event of
product returns occurring after the Qualification or Vesting Periods which would
have  affected  distributor  pin  levels  or  qualification  for or  vesting  of
Distributor  Options had such product returns been made during the Qualification
or Vesting Periods,  NSI reserves the right to use any mechanism available to it
under the NSI distributor  policies and procedures,  as may be amended from time
to time, to recoup the value of the Distributor  Options received by an Eligible
Distributor  on the Vesting Date in excess of the value of  Distributor  Options
which would have vested had such returns been made prior to the Vesting Date.

Employee Stock Bonus Awards

     Prior  to the  date of this  Prospectus,  the  Existing  Stockholders  also
contributed an aggregate of 1,250,000  shares of Class A Common Stock to NSI and
its affiliates  (other than the Company) for use in connection with the employee
stock bonus awards to be made by NSI and its affiliates (other than the Company)
to their  respective  employees in connection  with the Rule 415 Offerings.  The
shares of Class A Common Stock  underlying  each such employee stock bonus award
will be issued to the employee  recipient  at a rate of 25% per year  commencing
one year following the date of the award, unless otherwise  specified,  provided
the employee  recipient is still employed by NSI or one of its affiliates (other
than the Company).   As of  August 21, 1997, NSI  and its affiliates (other than
the Company)  had made  stock bonus awards for 480,960  shares of Class A Common
Stock,  of which  awards for  19,096 shares had lapsed in  connection  with  the
termination  of the  employee recipients.  The Company  will also issue  163,546
shares of  Class A Common Stock in connection with stock bonus awards to be made
to  its  employees   pursuant  to  the  1996  Stock  Incentive   Plan  on  terms
substantially similar to those described above in relation to the employee stock
bonus awards to be made by NSI and its affiliates (other than the Company).  The
Company has made stock bonus awards for 150,959 shares of Class A  Common Stock,
of which awards for 12,413 shares have lapsed in connection with the termination
of the employee recipients.

Rule 415 Selling Stockholders

     The  following  table  sets  forth  the  names  of  the  Rule  415  Selling
Stockholders  for whom  Distributor  Options and shares of Class A Common  Stock
have been  registered  pursuant  to Rule 415 under the 1933 Act,  the  number of
Distributor  Options owned prior to and to be offered in the Rule 415 Offerings,
the  number of shares of Class A Common  Stock  owned to be  offered in Rule 415
Offering and the total voting power of such Rule 415 Selling  Stockholders after
the Rule 415 Offerings.

<TABLE>
<CAPTION>
                                                                                              Class A
                                                                                            Common Stock
                                                                                   ----------------------------
                                                                                    Owned and
                                                                                      To Be        To Be Owned
                                                 Distributor      Distributor        Sold in        After the
                                                   Options         Options to      the Rule 415     Rule 415
                                                Owned Prior to     be Offered      Offerings(3)     Offerings
                                                 the Rule 415   in the Rule 415    ------------    ------------
   Rule 415 Selling Stockholders(1)               Offering(2)      Offerings(2)       Number       Number    %
   --------------------------------             --------------  ---------------     ---------      ------   ---
<S>                                             <C>             <C>                <C>             <C>      <C>
Nu Skin International, Inc...............         1,605,000         1,605,000       1,136,524        --      --
Nu Skin Personal Care Australia, Inc.....                --                --          25,148        --      --
Nu Skin New Zealand, Inc.................                --                --           5,110        --      --
Nu Skin Mexico, Inc......................                --                --          13,483        --      --
Nu Skin Guatemala, Inc. .................                --                --           1,500        --      --
Nu Skin Canada, Inc. ....................                --                --          33,775        --      --
Nu Skin Netherlands, B.V. ...............                --                --           3,398        --      --
Nu Skin U.K., Inc. ......................                --                --           5,755        --      --
Nu Skin Germany, Inc. ...................                --                --           4,236        --      --
Nu Skin Belgium, Inc. ...................                --                --           3,400        --      --
Nu Skin France, Inc. ....................                --                --           6,193        --      --
Nu Skin Italy, Inc. .....................                --                --           4,157        --      --
Nu Skin Spain, Inc. .....................                --                --           4,894        --      --
Nu Skin Puerto Rico, Inc. ...............                --                --           2,427        --      --
</TABLE>
- -----------
(1)  Each of the Rule 415 Selling Stockholders is an affiliate of the Company in
     that each Rule 415 Selling Stockholder is owned by the same individuals who
     owned  at least  99% of the  Common  Stock  following  consummation  of the
     Reorganization and prior to the Underwritten Offerings.
(2)  Consists  of  options  that  have been  granted  by the  Company  to NSI to
     purchase  1,605,000 shares of Class A Common Stock.
(3)  Includes 1,250,000 shares of Class A Common Stock to be awarded by the Rule
     415 Selling Stockholders in connection with employee stock bonus awards.

Regulatory and Tax Issues

     Certain U.S. Tax  Consequences  to  Recipients of  Distributor  Options and
Employee Stock Bonus Awards.  For purposes of the Internal  Revenue Code of 1986
as  amended,   (the  "Code"),   the  Distributor   Options  will  be  considered
non-qualified   stock  options.  A  recipient  (an  "Option   Recipient")  of  a
non-qualified  stock  option  recognizes  no  taxable  income  and  NSI  and its
affiliates,  other  than  the  Company  (the  "Option  Grantors"),  receive  no-
deduction  when a  non-qualified  stock  option is granted.  Upon  exercise of a
non-qualified stock option, the Option Recipient  recognizes ordinary income and
the Option Grantor is entitled to a deduction  equal to the  difference  between
the  exercise  price  and the fair  market  value of the  shares  on the date of
exercise. The Option Recipient recognizes as capital gain or loss any subsequent
profit or loss  recognized on the sale or exchange of any shares  disposed of or
sold. A recipient  (an  "Employee  Stock Bonus Award  Recipient")  of restricted
stock or contingent stock is not required to include the value of such shares in
income  until the first  time such  shares in income  until the first  time such
Employee  Stock Bonus  Award  Recipient's  Recipient's  rights in the shares are
transferable or not subject to substantial risk of forfeiture,  whichever occurs
earlier. In the case of restricted stock or contingent stock, the amount of such
ordinary  income  will be equal to the  excess of the fair  market  value of the
shares at the time the  income is  recognized  over the amount (if any) paid for
the shares. The Company and NSI and its affiliates,  other than the Company (the
"Employee  Stock Bonus Award  Grantors"),  are entitled to a  deduction,  in the
amount of the  ordinary  income  recognized  by the  Employee  Stock Bonus Award
Recipient,  for the tax year in which the Employee  Stock Bonus Award  Recipient
recognizes  such income.  Recipients of  Distributor  Options and employee stock
bonus  awards  should  consult  their own tax  advisers  regarding  the U.S. tax
consequences  of being awarded a Distributor  Option or an employee  stock bonus
award.  Non-U.S.  recipients  of  Distributor  Options and employee  stock bonus
awards should consult with their tax advisers  regarding the  application of the
tax laws of their respective  countries to the Distributor  Options and employee
stock bonus awards.

     Non-U.S. Regulatory and Tax Considerations.  The Company and its affiliates
anticipate  that the  Distributor  Options,  the shares of Class A Common  Stock
underlying the  Distributor  Options and the employee stock bonus awards will be
qualified in some form pursuant to the securities  laws of each  jurisdiction in
which  the  Company  and its  affiliates  operate.  There  can be no  assurance,
however,  that NSI  will be able to  qualify  the  Distributor  Options  and the
employee  stock bonus awards in each  jurisdiction  or that, if  qualified,  the
governmental   authorities   in  such   jurisdictions   will  not  suspend  such
qualifications or require material modifications to the terms of the programs as
they  are  currently  contemplated  to be  implemented.  In  certain  countries,
including Belgium, France, Spain and possibly others, only existing distributors
and/or existing executive distributors will be allowed to participate in the NSI
Stock  Option  Plan.  No  assurances  can  be  given  as to  the  timing  of any
governmental  approvals received in connection with the Distributor  Options. In
addition,  there can be no assurance that the laws and relevant  regulations and
judicial  and  administrative  interpretations  in such  jurisdictions  will not
change in a manner that has a material  impact on the ability of NSI to adopt or
maintain such programs in such jurisdictions.

     Receipt of the  Distributor  Options,  exercise of such options and sale of
the shares of Class A Common Stock  underlying  such  Distributor  Options,  and
receipt of  employee  stock  bonus  awards and the sale of the shares of Class A
Common Stock  underlying  such stock bonus  awards,  will have certain  material
income tax and capital gains tax  implications  for the  distributors of NSI and
the  employees  of the Company and NSI.  Although  this  prospectus  and related
documentation  contains certain tax information  relevant to distributors of NSI
and  employees  of the  Company  and NSI  and its  affiliates  (other  than  the
Company),  such information is only intended to be a summary of certain relevant
provisions  and does not  address all aspects of tax law that may be relevant to
each  distributor  and employee  based on the individual  circumstances  of such
distributor   and  employee  in  each   jurisdiction   in  which  they  operate.
Distributors  and  employees  are urged to consult  their own tax advisors  with
respect  to the  particular  tax  consequences  to them of the  exercise  of the
Distributor  Options and the purchase,  ownership and disposition of the Class A
Common Stock, including the applicability of any federal,  state,  provincial or
foreign  tax laws to which they may be  subject  as well as with  respect to the
possible effects of changes in tax laws in each jurisdiction,  including changes
which may be  applied  retroactively  in a manner  that could  adversely  affect
holders of the Class A Common Stock.

                         SHARES ELIGIBLE FOR FUTURE SALE

     General.  Upon completion of the Rule 415 Offerings,  assuming the exercise
by  distributors  of all the  1,605,000  Distributor  Options and vesting of all
163,546  stock  bonus  awards  offered by the  Company,  the  Company  will have
13,491,557  shares of Class A Common Stock issued and  outstanding.  This number
includes  (i)  10,465,000  shares of Class A Common Stock issued and sold in the
Underwritten Offerings, (ii) 3,018,546 shares of Class A Common Stock issued and
sold in the Rule 415  Offerings  and (iii) 8,011  shares of Class A Common Stock
issued and sold by the Company  pursuant to Regulation S under the 1933 Act, and
excludes  (a)  3,836,454  shares of Class A Common  Stock  reserved for issuance
pursuant  to the 1996 Stock  Incentive  Plan and (b)  250,825  shares of Class A
Common Stock subject to a stock option which was granted to an executive officer
of the Company.  In addition,  upon  completion of the Rule 415  Offerings,  the
Company  will  have  71,696,675  shares  of  Class B  Common  Stock  issued  and
outstanding,  each share of which is  convertible  at any time into one share of
Class A Common  Stock.  The  71,696,675  shaes of Class B Common  Stock  and the
250,825 shares of Class A Common Stock subject to the  aforementioned  executive
option are "restricted" shares within the meaning of Rule 144 under the 1933 Act
("Rule 144"). Restricted shares may not be resold in the public market except in
compliance with the registration  requirements of the 1933 Act or pursuant to an
exemption  therefrom,   including  the  exemption  provided  by  Rule  144.  The
10,465,000  shares of Class A Common Stock sold in the  Underwritten  Offerings,
the 1,605,000 shares underlying the Distributor  Options and offered hereby, and
the  1,250,000  and  163,546  shares  of Class A Common  Stock to be  issued  as
employee  stock bonus awards and offered hereby have been  registered  under the
1933 Act. The 8,011  shares of Class A Common Stock issued and sold  pursuant to
Regulation  S under the 1933 Act were  exempt from  registration  under the 1933
Act.  Accordingly,  these  13,491,557  shares of Class A Common Stock are freely
tradable without restriction or further  registration under the 1933 Act, unless
held by  "affiliates"  of the Company,  as that term is defined in Rule 144. The
shares  underlying the  Distributor  Options and the employee stock bonus awards
are, however,  subject to certain vesting and resale  limitations,  as described
below.

     The Company will issue 163,546 shares of Class A Common Stock in connection
with stock bonus  awards made to the  Company's  employees  pursuant to the 1996
Stock  Incentive Plan. The Company has granted stock bonus awards under the 1996
Stock  Incentive  Plan to certain of its executive  officers and employees for a
total of  150,959  shares of Class A Common  Stock,  of which  awards for 12,413
shares  have  lapsed  in  connection   with  the  termination  of  the  employee
recipients.  An aggregate of approximately 3,836,454 shares remain available for
future  option  grants and other equity  awards  under the 1996 Stock  Incentive
Plan. See "Management -- 1996 Stock Incentive  Plan." Shares granted or issuable
upon exercise of options  granted  pursuant to the 1996 Stock Incentive Plan are
"restricted"  shares within the meaning of Rule 144. The Company intends to file
a  registration  statement on Form S-8 under the 1933 Act to register all of the
shares of Class A Common  Stock  reserved  for  issuance  under  the 1996  Stock
Incentive Plan. Such  registration  statement is expected to be filed as soon as
practicable and will become automatically  effective upon filing.  Shares issued
under the 1996 Stock Incentive Plan after such  registration  statement is filed
may  thereafter  be sold in the open  market,  subject  to the  Rule 144  volume
limitations  applicable to affiliates and any transfer  restrictions  imposed on
the date of the grant.

     Generally,  as  currently  in  effect,  Rule 144 provides that a person (or
persons whose shares are aggregated)  who has  beneficially  owned  "restricted"
shares  of  the Common Stock for at least one year will be  entitled  to sell on
the  open market in broker's transactions within any three-month period a number
of shares  that does not exceed  the  greater  of (i) 1% of the then outstanding
shares  of the Class A Common Stock (1% is expected to be equal to approximately
134,916 shares immediately following the Rule 415 Offerings) or (ii) the average
weekly trading volume in the Class A Common Stock on the open market  during the
four  calendar weeks preceding such sale.  Sales under Rule 144, as currently in
effect, are also  subject to certain notice  requirements  and the  availability
of current public  information  about the Company.  Under the provisions of Rule
144, the Existing Stockholders were deemed to have acquired beneficial ownership
of  the  shares of  Common  Stock  currently  held  by  them  on the date of the
issuance of such shares by the Company in the Reorganization.

     Upon completion of the Rule 415 Offerings,  the Existing  Stockholders  and
certain of their affiliates will hold 71,696,675  shares of Class B Common Stock
(which Class B shares are convertible into Class A shares). See "Risk Factors --
Control by Existing Stockholders; Anti-Takeover Effect of Dual Classes of Common
Stock." The Existing  Stockholders  have entered into a  stockholders  agreement
(the "Stockholders  Agreement") which restricts the extent to which any Existing
Stockholder can dispose of its shares of Common Stock following the Underwritten
Offerings.  Among  other  things,  in order to ensure the  qualification  of the
Reorganization  under Section 351 of the Code, such stockholders have agreed not
to transfer  any shares they own for 366 days after the  Underwritten  Offerings
without the consent of the Company except for certain transfers  relating to the
funding of the  Distributor  Options and the grant of the  employee  stock bonus
awards.  After the  expiration of this 366-day  period and subject to any volume
limitations imposed by Rule 144, no such stockholder is permitted to transfer in
any  one-year  period a number of shares  equal to the greater of (i) 10% of the
total number of shares of Common Stock originally  issued to such stockholder in
connection  with the  Reorganization,  or (ii) 1.25% of the total  Common  Stock
issued and  outstanding  at the time of such  proposed  transfer.  The  Existing
Stockholders  have been granted  registration  rights by the Company  permitting
each of such  Existing  Stockholders  to  register  his or her shares of Class A
Common Stock,  subject to certain  restrictions,  on any registration  statement
filed by the Company until such Existing  Stockholder has sold a specified value
of  shares of Class A Common  Stock.  See  "Certain  Relationships  and  Related
Transactions."

     Distributor Options and Employee Stock Bonus Awards.  Prior to the Rule 415
Offerings,  the  Existing  Stockholders  converted  1,605,000  shares of Class B
Common Stock to Class A Common Stock and the contributed  such shares of Class A
Common  Stock to the  Company.  The Company  has granted to NSI the  Distributor
Options to  purchase  such shares of Class A Common  Stock,  and NSI will assign
these Distributor  Options to qualifying  distributors of NSI in connection with
the Rule 415 Offerings. The vesting of and the right to exercise the Distributor
Options are subject to certain conditions, and the Distributor Options have been
registered  along  with  the  shares  of Class A Common  Stock  underlying  such
Distributor  Options  concurrently with the Rule 415 Offerings  pursuant to Rule
415 under the 1933 Act.

     Prior to the date of this Prospectus,  the Existing  Stockholders have also
converted  1,250,000  shares of Class B Common Stock to Class A Common Stock and
have contributed such shares to NSI and its affiliates  (other than the Company)
for issuance in  connection  with the employee  stock bonus awards to be made by
NSI and its affiliates (other than the Company) to their respective employees in
connection  with the Rule 415  Offerings.  The  shares  of Class A Common  Stock
underlying  each such employee  stock bonus award will be issued to the employee
recipient at a rate of 25% per year  commencing  one year  following the date of
the award, unless otherwise specified,  provided the employee recipient is still
employed by NSI or one of its affiliates (other than the Company).  As of August
21, 1997,  NSI and  its affiliates (other than the Company) had made stock bonus
awards for 480,960  shares of Class A Common Stock,  of which  awards for 19,096
shares had lapsed in connection with the termination of the employee recipients.
The Company will also issue 163,546 shares of Class A Common Stock in connection
with  stock bonus awards to be made to its employees, pursuant to the 1996 Stock
Incentive  Plan,  on  terms  substantially  similar to  those described above in
relation to the employee stock bonus awards to be made by NSI and its affiliates
(other than the Company).  The Company has granted stock bonus awards to certain
of its  executive  officers and employees  for 150,959  shares of Class A Common
Stock, of which awards for 12,413 shares  have  lapsed  in  connection  with the
termination of the employee recipients.

     The Distributor  Options, the shares of Class A Common Stock underlying the
Distributor  Options and the employee  stock bonus  awards have been  registered
pursuant to Rule 415 under the 1933 Act. The shares of Class A Common Stock will
be issued by the Company  upon the  exercise  of the  Distributor  Options.  The
Company will not receive any  proceeds  from the  distribution  of shares by the
Company and the Rule 415 Selling  Stockholders  in connection  with the employee
stock bonus  awards.  The Company will receive the proceeds from the issuance of
shares  in  connection  with  the  exercise  of  the  Distributor  Options.  The
Distributor  Options will be issued at the Exercise Price of $5.75, which is 25%
of the initial price per share to the public in the Underwritten Offerings.

     The Company and its affiliates anticipate that the Distributor Options, the
shares  of Class A Common  Stock  underlying  the  Distributor  Options  and the
employee  stock bonus  awards  will be  qualified  in some form  pursuant to the
securities  laws of each  jurisdiction  in which the Company and its  affiliates
operate.  There can be no assurance,  however,  that NSI will be able to qualify
the Distributor Options and the employee stock bonus awards in each jurisdiction
or that, if qualified,  the governmental  authorities in such jurisdictions will
not suspend such  qualifications or require material  modifications to the terms
of the programs as they are currently contemplated to be implemented. In certain
countries,  including Belgium,  France, Spain and possibly others, only existing
distributors   and/or  existing  executive   distributors  will  be  allowed  to
participate  in the NSI Stock Option Plan. No assurances  can be given as to the
timing of any governmental approvals received in connection with the Distributor
Options.  In  addition,  there can be no  assurance  that the laws and  relevant
regulations   and   judicial   and   administrative   interpretations   in  such
jurisdictions  will not  change in a manner  that has a  material  impact on the
ability of NSI to adopt or maintain such programs  in such  jurisdictions.   See
"Plan of Distribution."

                              PLAN OF DISTRIBUTION

Distributor Options

     Prior to the date of this Prospectus, the Existing Stockholders contributed
to the Company 1,605,000 shares of the Company's Class A Common Stock for use in
implementing an NSI distributor equity incentive program. Also prior to the date
of this  Prospectus,  the  Company  granted  to NSI an  option to  acquire  such
1,605,000  shares of Class A Common  Stock  (the  "Distributor  Options").  Each
Distributor  Option  entitles the holder to purchase one share of Class A Common
Stock. Upon vesting,  Distributor Options will be exercisable at $5.75, which is
25% of the initial price per share to the public in the  Underwritten  Offerings
(the "Exercise Price").

     Distributor Option  Allocation.  From January 1, 1997 until August 31, 1997
(the  "Qualification  Period"),  existing and new  distributors  in each country
where NSI  conducts  business  and where  local laws may permit the  issuance of
options  hereunder  had the  opportunity  to qualify  for an  allocation  of the
Distributor  Options  from  NSI  by  achieving   executive   distributor  levels
("Executive Pin Levels") of Gold or higher under the Global Compensation Plan as
of August 31, 1997 and by submitting a representation  letter to NSI as provided
in the NSI 1996 Distributor Stock Option Plan, as amended (the "NSI Stock Option
Plan")  (qualifying  distributors  are  hereinafter  referred  to  as  "Eligible
Distributors"). Pursuant to NSI's policies and procedures, that portion of sales
volume for  September  1997 which would be attributed to sales volume for August
1997 will be included for purposes of  determining  commissions  paid during the
Qualification  Period, as well as whether a distributor qualifies as an Eligible
Distributor.  Each  allocation  of  Distributor  Options  made  to  an  Eligible
Distributor  that is an entity (such as a partnership or  corporation)  shall be
made by NSI solely to the entity, not to the owners of the entity  individually.
NSI will notify  Eligible  Distributors  of the results of the allocation of the
Distributor  Options by October 31, 1997. Each Eligible  Distributor  shall have
the right to decline  his or her  Distributor  Options by notice to NSI no later
than November 15, 1997.  Each Eligible  Distributor  who has not declined his or
her Distributor  Options on or before November 15, 1997 will be granted a number
of  Distributor  Options  determined  in  accordance  with the formula set forth
below. Because there is a fixed number of Distributor Options available for this
program, the allocation formula and explanations are rather complex.


               S x (X/Y) = number of Distributor Options to be
                           allocated to an Eligible Distributor;
    where
               S = fixed number of Distributor Options
                   available = 1,605,000
               X = C x (P+G) = Weighted Individual Compensation
               C = net commissions paid to the Eligible Distributor on
                   sales volume during the Qualification Period
               P = Executive Pin Level Weighting Factor
               G = Business Growth Weighting Factor
               Y = Sum of Weighted Individual Compensation paid to
                   all Eligible Distributors during the Qualification
                   Period = Weighted Total Compensation

     Thus,  the number of  Distributor  Options to be  allocated  to an Eligible
Distributor  will be determined by  multiplying  the total number of Distributor
Options  available  ("S" in the  formula  above)  by the  quotient  obtained  by
dividing the Eligible Distributor's Weighted Individual Compensation ("X" in the
formula above, and as defined below) under the Global  Compensation  Plan during
the Qualification Period by the sum of the Weighted Individual Compensation paid
to all Eligible  Distributors under the Global Compensation Plan on sales volume
during the Qualification  Period (the "Weighted Total  Compensation," and "Y" in
the formula above). An Eligible Distributor's  Weighted Individual  Compensation
is equal to total commissions, net of any withholdings, fines, penalties, or the
like, paid to such Eligible Distributor on sales volume during the Qualification
Period ("C" in the formula above)  multiplied by the sum of his or her Executive
Pin Level Weighting  Factor ("P" in the formula above, and as defined below) and
his or her Business Growth  Weighting  Factor ("G" in the formula above,  and as
defined below).

     Executive Pin Level Weighting Factor. An Eligible  Distributor's  Executive
Pin Level  Weighting  Factor  is the  percentage  set  forth in the table  below
opposite the actual Executive Pin Level achieved by such Eligible Distributor as
of August 31, 1997.  Allocations of Distributor Options shall generally be based
on the Executive Pin Level at which Eligible  Distributors  receive commissions,
giving  consideration  to any temporary  exceptions  which may be granted by NSI
from time to time.

                                                               Executive
   Executive Pin Level                                         Pin Level
   as of August 31, 1997                                   Weighting Factor
   ---------------------                                   ----------------
   Hawaiian Blue Diamond.......................                  100%
   Blue Diamond................................                   94%
   Diamond.....................................                   86%
   Emerald.....................................                   82%
   Ruby........................................                   78%
   Lapis.......................................                   74%
   Gold........................................                   72%

     Business Growth Weighting Factor. An Eligible Distributor's Business Growth
Weighting  Factor is based on the  increase  in his or her  average  monthly net
commissions paid on sales volume during the  Qualification  Period.  An Eligible
Distributor's  Business Growth  Weighting  Factor is equal to one-third (1/3) of
1%, up to a  maximum  of 100%,  for each 1%  increase  in  average  monthly  net
commissions paid during the Qualification Period that is greater than actual net
commission paid during  September 1996 (the "Base Month").  The Base Month for a
distributor qualifying as an Eligible Distributor after September 1996 is deemed
to be his or her first month as an Eligible Distributor.

     Illustrations.  For purposes of  illustration,  for the eight-month  period
ended on August 31, 1996 (the "Illustrative Qualification Period"), the Weighted
Total  Compensation  (Y) will be assumed to have been  $200,000,000.  An Emerald
level  distributor  who was paid net  commissions  (C) of  $40,000  (or  average
monthly net commissions of $5,000) during the Illustrative  Qualification Period
and who  had  previously  been  paid  net  commissions  of  $1,000  during  such
distributor's  Base Month  would  apply a  weighting  factor of 182% to such net
commissions (computed using the 82% Executive Pin Level Weighting Factor (P) for
an Emerald level  distributor  plus a 100% Business Growth  Weighting Factor (G)
based  on  the  400%  increase  in  average  net  commissions  paid  during  the
Illustrative   Qualification  Period  over  net  commissions  paid  during  such
distributor's Base Month),  resulting in Weighted Individual Compensation (X) of
$72,800. Such distributor's  allocation of Distributor Options at the end of the
Illustrative  Qualification  Period would be equal to the quotient of his or her
Weighted  Individual  Compensation  (X = $72,800)  divided by the Weighted Total
Compensation (Y =  $200,000,000),  multiplied by the total number of Distributor
Options (S =  1,605,000).  Such  distributor  would  therefore be allocated  584
Distributor Options.

     To illustrate another example,  the Weighted Total Compensation (Y) for the
Illustrative  Qualification Period will be assumed to have been $300,000,000.  A
Blue Diamond level  distributor who was paid net commissions (C) of $520,000 (or
average   monthly  net   commissions   of  $65,000)   during  the   Illustrative
Qualification Period and who had previously been paid net commissions of $50,000
during such  distributor's  Base Month would apply a weighting factor of 104% to
such net  commissions  (computed  using the 94%  Executive  Pin Level  Weighting
Factor (P) for a Blue  Diamond  level  distributor  plus a 10%  Business  Growth
Weighting  Factor (G) based on the 30% increase in average net commissions  paid
during the  Illustrative  Qualification  Period over net commissions paid during
such distributor's Base Month) resulting in Weighted Individual Compensation (X)
of $540,800. Such distributor's  allocation of Distributor Options at the end of
the Illustrative  Qualification  Period would be equal to the quotient of his or
her  Weighted  Individual  Compensation  (X = $540,800)  divided by the Weighted
Total  Compensation  (Y =  $300,000,000),  multiplied  by the  total  number  of
Distributor  Options  (S =  1,605,000).  Such  distributor  would  therefore  be
allocated 2,893 Distributor Options.

     Vesting.  For  Distributor  Options to vest, an Eligible  Distributor  will
generally  be required to  maintain,  during the period from  September  1, 1997
through December 31, 1997 (the "Vesting Period"),  the Executive Pin Level he or
she achieved by the end of the Qualification  Period (the "Qualifying  Executive
Pin  Level").  If an  Eligible  Distributor  fails to  maintain  the  Qualifying
Executive  Pin Level for any month  during  the  Vesting  Period,  the number of
Distributor Options vested in such Eligible  Distributor will be recalculated at
the end of the Vesting  Period to be that  number of  Distributor  Options  such
Eligible  Distributor  would have been allocated had he or she achieved,  at the
end of the Qualification  Period,  the lowest Executive Pin Level held by him or
her during the Vesting  Period (the  "Recalculated  Distributor  Options").  For
example, if an Eligible  Distributor ends the Qualification  Period as a Diamond
level  distributor  with an Executive  Pin Level  Weighting  Factor of 86% and a
Business  Growth  Weighting  Factor of 15%,  resulting  in a combined  weighting
factor for  Weighted  Individual  Compensation  of 101%,  but during the Vesting
Period the lowest actual  Executive Pin Level to which the distributor  falls is
Ruby level,  which carries an Executive Pin Level  Weighting  Factor of 78% (the
Business Growth Weighting Factor would remain unchanged), the combined weighting
factor  for  Weighted  Individual  Compensation  would be  reduced  to 93%.  The
difference  between the number of Distributor  Options  allocated to an Eligible
Distributor  at  the  end of  the  Qualification  Period  and  the  Recalculated
Distributor Options, if the amount of Recalculated Distributor Options is lower,
will be forfeited by such Eligible Distributor. If an Eligible Distributor falls
below the Gold  Executive Pin Level at any time during the Vesting  Period,  all
Distributor  Options  held  by such  Eligible  Distributor  will be  immediately
forfeited. Forfeited or declined options will not vest but will revert to NSI.

     Exercisability.  Distributor Options vested in an Eligible Distributor will
become  exercisable  upon  receipt of written  notice  from NSI of the number of
Distributor  Options  vested in such  Eligible  Distributor  which is  currently
estimated to be by January 31, 1998, and will remain exercisable for a four-year
period following December 31, 1997, provided the Eligible Distributor  maintains
an  Executive  Pin  Level  of Gold or  higher  until  the date of  exercise.  No
Distributor  Options will be exercisable  after December 31, 2001. By exercising
any portion of the Distributor Options, each Eligible Distributor who is granted
more than 3,000 Distributor  Options agrees not to resell in any given six-month
period  more  than  33% of the  shares  of Class A Common  Stock  issuable  upon
exercise  of  the  Distributor  Options  originally  granted  to  such  Eligible
Distributor.  Upon  vesting,  Distributor  Options  will be  exercisable  at the
Exercise  Price of  $5.75,  which is 25% of the  initial  price per share to the
public in the Underwritten Offerings.

     Certain Factors Impacting Program.  The allocation examples presented above
are for illustrative purposes only. There can be no assurance that the number of
Eligible  Distributors  will remain  constant during the  Qualification  Period.
Given  the  fixed  number  of  Distributor  Options  available,  the  number  of
Distributor  Options  allocable to an Eligible  Distributor will decrease as the
total number of Eligible Distributors  increases and conversely will increase as
the total  number  of  Eligible  Distributors  decreases.  NSI has  historically
experienced periods of significant fluctuations in its total number of executive
distributors and may experience such  fluctuations in the future. An increase in
the total number of Eligible  Distributors during the Qualification Period could
result in a material reduction in the number of Distributor Options allocable to
an individual Eligible Distributor.  The number of Distributor Options allocable
to an  Eligible  Distributor  will  also  decrease  as the  number  of  Eligible
Distributors  at higher  Executive  Pin Levels  increases as a proportion of all
Eligible  Distributors  and  conversely  will increase as the number of Eligible
Distributors  at higher  Executive  Pin Levels  decreases as a proportion of all
Eligible Distributors. There can be no assurance that the proportion of Eligible
Distributors  at each  Executive  Pin Level  will  remain  constant  during  the
Qualification  Period. In addition,  the number of Distributor Options allocable
to  an  Eligible  Distributor  will  decrease  as  such  Eligible  Distributor's
compensation  decreases  as a  proportion  of  total  compensation  paid  to all
Eligible   Distributors   and   conversely   will   increase  as  such  Eligible
Distributor's  compensation increases as a proportion of total compensation paid
to all  Eligible  Distributors.  There  can be no  assurance  that  an  Eligible
Distributor's  compensation  will  remain  constant  as a  percentage  of  total
Eligible  Distributor  compensation  during the Qualification  Period.  Further,
there can be no  assurance  that an  Eligible  Distributor  will be able to earn
particular  compensation  amounts during the  Qualification  Period.  In certain
countries,  including Japan, the formula used in determining  allocations  among
distributors may be modified to comply with local regulations, which will impact
the number of Distributor  Options allocated to all Eligible  Distributors.  The
Distributor  Option  program is not  intended  to be an  Eligible  Distributor's
primary source of income. An Eligible Distributor's primary income source, i.e.,
product sales and  commissions,  will continue to be based on the efforts of the
Eligible Distributor and his or her downline organization.

     Regulatory  Requirements.  The  availability of the Distributor  Options in
each country in which NSI  distributors  reside is entirely  dependent  upon and
subject  to  NSI's  ability  to  secure  any  necessary  regulatory   approvals,
qualifications  or  exemptions in each such  country.  The necessary  regulatory
approvals or  qualifications  have not been secured in each  country,  and it is
anticipated   that  in  certain   countries   where   regulatory   approvals  or
qualifications  have been obtained the exercisability of the Distributor Options
may be suspended until further regulatory approvals are secured. In addition, it
is  possible  that  NSI  may  not be able to  secure  the  necessary  regulatory
approvals  or  qualifications  in  certain  countries.  As of the  date  of this
Prospectus,  NSI has been  unable to secure the  necessary  legal  approvals  to
implement  the NSI Stock  Option  Plan in  Italy,  South  Korea  and the  United
Kingdom.  In Japan, as required by law, the terms "commission" or "compensation"
for purposes of calculating Weighted Individual  Compensation and Weighted Total
Compensation  in the  formula  used  to  determine  allocations  of  distributor
options, shall not include rebates paid on personal sales efforts or commissions
paid on personal sales volume as part of the executive  fountain  bonus.  Due to
local legal and other requirements,  the NSI Stock Option Plan as implemented in
the  Netherlands  and  Hong  Kong  has  been  changed  to  provide  that  vested
distributor options will be exercisable for 90 days following December 31, 1997,
provided a Netherlands or Hong Kong distributor  holding such options  maintains
an Executive Pin Level of Gold or higher until the date of exercise.  In certain
countries,  including Belgium,  France, Spain and possibly others, only existing
distributors   and/or  existing  executive   distributors  will  be  allowed  to
participate in the NSI Stock Option Plan. In Canada,  information  regarding the
NSI Stock Option Plan is permitted to be provided only to  distributors  with an
Executive  Pin Level of Gold or higher.  In the event the NSI Stock  Option Plan
was not implemented until after commencement of the Qualification  Period, or is
suspended  after  commencement  of such period in a given  country (a  "Deferred
Qualification  Country"),  the  formulas  referenced  above will be  modified as
follows.  For  purposes of  calculating  Weighted  Individual  Compensation  and
Weighted Total Compensation,  a distributor resident in a Deferred Qualification
Country  shall be  deemed  to have  been  paid  during  each  month  during  the
Qualification  Period for which the NSI Stock Option Plan was not implemented or
was suspended,  net  commissions  equal to the average  monthly net  commissions
actually paid to such distributor during the portion of the Qualification Period
during  which  the NSI  Stock  Option  Plan  was  implemented  in such  Deferred
Qualification Country.

     Product Returns.  By receiving an allocation of Distributor  Options at the
end of the Qualification  Period, each Eligible  Distributor confirms his or her
agreement  to  continue  to resell  or  personally  consume  at least 80% of all
products purchased by such Eligible Distributor per month. In addition,  product
returns  during the  Qualification  or Vesting  Periods  will reduce  commission
levels and may affect distributor pin levels,  consequently impacting the number
of  Distributor  Options  received by an Eligible  Distributor.  In the event of
product returns occurring after the Qualification or Vesting Periods which would
have  affected  distributor  pin  levels  or  qualification  for or  vesting  of
Distributor  Options had such product returns been made during the Qualification
or Vesting Periods,  NSI reserves the right to use any mechanism available to it
under the NSI distributor  policies and procedures,  as may be amended from time
to time, to recoup the value of the Distributor  Options received by an Eligible
Distributor  on the Vesting Date in excess of the value of  Distributor  Options
which would have vested had such returns been made prior to the Vesting Date.

Employee Stock Bonus Awards

     Prior  to the  date of this  Prospectus,  the  Existing  Stockholders  also
contributed an aggregate of 1,250,000  shares of Class A Common Stock to NSI and
its affiliates  (other than the Company) for use in connection with the employee
stock bonus awards to be made by NSI and its affiliates (other than the Company)
to their  respective  employees in connection  with the Rule 415 Offerings.  The
shares of Class A Common Stock  underlying  each such employee stock bonus award
will be issued to the employee  recipient  at a rate of 25% per year  commencing
one year following the date of the award, unless otherwise  specified,  provided
the employee  recipient is still employed by NSI or one of its affiliates (other
than the Company).  As of  August 21, 1997, NSI and  its affiliates (other  than
the  Company) had  made stock bonus awards for 480,960  shares of Class A Common
Stock,  of  which  awards for  19,096 shares had lapsed in  connection  with the
termination  of the  employee  recipients.  The Company will also issue  163,546
shares of Class A Common Stock in connection with stock bonus  awards to be made
to  its  employees   pursuant  to   the  1996  Stock  Incentive  Plan  on  terms
substantially similar to those described above in relation to the employee stock
bonus awards to be made by NSI and its affiliates (other than the  Company). The
Company has made stock bonus  awards for 150,959 shares of Class A Common Stock,
of which awards for 12,413 shares have lapsed in connection with the termination
of the employee recipients.

     This  Prospectus may be used from time to time by the holders who offer the
securities registered hereby pursuant to Rule 415 under the 1933 Act for sale in
transactions  in which they are or may be deemed to be  underwriters  within the
meaning of the 1933 Act.  The Class A Common Stock may be sold from time to time
directly by the holders or pledgees,  donees, transferees or other successors in
interest.  Alternatively,  the Class A Common  Stock may be offered from time to
time by the holders or through  brokers or dealers who may act solely as agents,
or may acquire  shares as  principals.  The  distribution  of the Class A Common
Stock may be effected in one or more transactions that may take place on the New
York Stock Exchange,  including block trades,  ordinary  brokers'  transactions,
privately negotiated transactions or through sales to one or more broker/dealers
for resale of such securities as principals,  at market prices prevailing at the
time  of  sale,  at  prices  related  to such  prevailing  market  prices  or at
negotiated prices. Usual and customary or specifically negotiated brokerage fees
or commissions  may be paid by these holders in connection  with such sales.  In
connection with such sales, the holders and any participating brokers or dealers
may be deemed  "underwriters"  as such term is defined in the 1933 Act. The Rule
415  Selling  Stockholders  will  bear  all  expenses  (including   underwriting
discounts and selling commissions,  state and local transfer taxes, and fees and
expenses of counsel or other advisors to the Rule 415 Selling  Stockholders)  in
connection with the  registration of the offered  securities.  The  Registration
Statement  of which  this  Prospectus  forms a part must be  current at any time
during  which a Rule 415 Selling  Stockholder  sells Class A Common  Stock.  Any
material changes which the Company, in its sole discretion, determines should be
disclosed  prior to the sale of the securities  offered hereby will be set forth
in an accompanying supplement to this Prospectus (the "Prospectus  Supplement").
The names of any participating brokers or dealers, any applicable commissions or
discounts  and the net proceeds to the Rule 415 Selling  Stockholders  from such
sale will be set forth in the applicable Prospectus Supplement.

                          DESCRIPTION OF CAPITAL STOCK

General

     As of the date of this  Prospectus,  the  authorized  capital  stock of the
Company consists of 500,000,000  shares of Class A Common Stock, par value $.001
per share,  and 100,000,000  shares of Class B Common Stock, par value $.001 per
share,  and  25,000,000  shares of  Preferred  Stock,  par value $.001 per share
("Preferred  Stock").  Upon  completion of the Rule 415 Offerings  (assuming the
exercise  of all  1,605,000  Distributor  Options and the vesting of all 163,546
stock bonus awards  offered  hereby by the Company to certain of its  employees,
the  Company  will have  13,491,557  shares of Class A Common  Stock  issued and
outstanding. This number includes 3,018,546 shares of Class A Common Stock to be
issued and sold in the Rule 415 Offerings,  and excludes (i) 3,836,454 shares of
Class A Common Stock reserved for issuance  pursuant to the 1996 Stock Incentive
Plan and (ii) 250,825  shares of Class A Common Stock  subject to a stock option
which was granted to an  executive  officer of the Company.  In  addition,  upon
completion of the Rule 415 Offerings, the Company will have 71,696,675 shares of
Class B Common Stock issued and outstanding,  all of which are held of record by
the Existing  Stockholders  and certain of their  affiliates.  Of the authorized
shares of Preferred  Stock,  no shares of Preferred Stock are  outstanding.  The
following  description  is a summary  and is  subject  to and  qualified  in its
entirety by reference to the  provisions of the  Company's  Amended and Restated
Certificate of Incorporation  (the "Certificate of  Incorporation")  filed as an
exhibit to the Registration Statement of which this Prospectus forms a part.

Common Stock

     The approximate number of holders of record of the Company's Class A Common
Stock and Class B Common Stock as of July 15, 1997 was 486 and 58, respectively.
Those numbers may not represent the actual number of beneficial owners of shares
of the Company's  Class A Common Stock and Class B Common Stock  because  shares
are  frequently  held in "street name" by securities  dealers and others for the
benefit of individual owners who have the right to vote their shares. The shares
of Class A Common Stock and Class B Common Stock are  identical in all respects,
except for voting rights and certain conversion rights and transfer restrictions
regarding the shares of the Class B Common Stock, as described below.

     Voting  Rights.  Each share of Class A Common Stock  entitles the holder to
one vote on each matter  submitted to a vote of the Company's  stockholders  and
each share of Class B Common Stock entitles the holder to ten votes on each such
matter,  including  the election of directors.  There is no  cumulative  voting.
Except as  required  by  applicable  law,  holders  of Class A Common  Stock and
holders of Class B Common Stock will vote together on all matters submitted to a
vote of the  stockholders.  With respect to certain corporate  changes,  such as
liquidations,  reorganizations,  recapitalizations,  mergers, consolidations and
sales of substantially  all of the Company's  assets,  holders of Class A Common
Stock and holders of Class B Common  Stock will vote  together as a single class
and the  approval  of 66 2/3% of the  outstanding  voting  power is  required to
authorize or approve such transactions.  See "Risk  Factors--Control by Existing
Stockholders;  Anti-Takeover  Effect  of  Dual  Classes  of  Common  Stock"  and
"--Anti-Takeover   Effects  of  Certain   Charter,   Contractual  and  Statutory
Provisions."

     Any action that can be taken at a meeting of the  stockholders may be taken
by written consent in lieu of a meeting if the Company receives  consents signed
by  stockholders  having the minimum  number of votes that would be necessary to
approve  the  action at a meeting at which all  shares  entitled  to vote on the
matter were present.  This could permit  holders of Class B Common Stock to take
all actions required to be taken by the stockholders without providing the other
stockholders  an  opportunity  to make  nominations  or raise other matters at a
meeting. The right to take action by less than unanimous written consent expires
at such time as there are no shares of Class B Common Stock outstanding.

     Dividends.  Holders of Class A Common  Stock and  holders of Class B Common
Stock are  entitled to receive  dividends  at the same rate if, as and when such
dividends  are  declared by the Board of  Directors of the Company out of assets
legally  available  therefor  after payment of dividends  required to be paid on
shares of Preferred Stock, if any.

     If a dividend or  distribution  payable in Class A Common  Stock is made on
the Class A Common Stock, the Company must also make a pro rata and simultaneous
dividend or  distribution on the Class B Common Stock payable in shares of Class
B Common Stock.  Conversely,  if a dividend or  distribution  payable in Class B
Common Stock is made on the Class B Common  Stock,  the Company must also make a
pro rata and  simultaneous  dividend or distribution on the Class A Common Stock
payable  in  shares  of Class A Common  Stock.  See  "Risk  Factors--Absence  of
Dividends" and "Dividend Policy."

     Restrictions  on Transfer.  If a holder of Class B Common  Stock  transfers
such  shares,  whether  by  sale,  assignment,  gift,  bequest,  appointment  or
otherwise,  to a person  other than a  permitted  transferee  (as defined in the
Company's   Certificate  of   Incorporation)   such  shares  will  be  converted
automatically  into shares of Class A Common  Stock.  In the case of a pledge of
shares of Class B Common stock to a financial institution,  such shares will not
be deemed to be transferred unless and until a foreclosure occurs.

     Conversion.  The Class A Common Stock has no conversion rights. The Class B
Common Stock is convertible  into shares of Class A Common Stock, in whole or in
part,  at any time and from  time to time at the  option of the  holder,  on the
basis of one  share of Class A  Common  Stock  for each  share of Class B Common
Stock converted. In the event of a transfer of shares of Class B Common Stock to
any person other than a Permitted Transferee, each share of Class B Common Stock
so transferred  automatically will be converted into one share of Class A Common
Stock. Each share of Class B Common Stock will also  automatically  convert into
one share of Class A Common  Stock if, on the record date for any meeting of the
stockholders,  the number of shares of Class B Common Stock then  outstanding is
less than 10% of the  aggregate  number  of  shares of Class A Common  Stock and
Class B Common Stock then outstanding.

     Liquidation.  In the event of  liquidation,  after payment of the debts and
other  liabilities of the Company and after making  provision for the holders of
Preferred   Stock,  if  any,  the  remaining  assets  of  the  Company  will  be
distributable ratably among holders of Class A Common Stock and holders of Class
B Common Stock treated as a single class.

     Mergers and Other Business  Combinations.  Upon the merger or consolidation
of the  Company,  holders of each class of Common  Stock are entitled to receive
equal per share  payments or  distributions,  except that in any  transaction in
which  shares of capital  stock are  distributed,  such  shares may differ as to
voting rights to the extent and only to the extent that the voting rights of the
Class A Common  Stock and the Class B Common  Stock  differ  at that  time.  The
Company  may not  dispose  of all or any  substantial  part of the assets of the
Company to, or merge or  consolidate  with,  any  person,  entity or "group" (as
defined in Rule 13d-5 of the 1934 Act), which beneficially owns in the aggregate
10% or more of the outstanding  Common Stock of the Company (a "Related Person")
without the affirmative vote of the holders,  other than such Related Person, of
not less that 66 2/3% of the voting  power of  outstanding  Class A Common Stock
and Class B Common  Stock  voting as a single  class.  For the sole  purpose  of
determining  the 66 2/3% vote, a Related  Person will also include the seller or
sellers from whom the Related Person acquired,  during the preceding six months,
at  least 5% of the  outstanding  shares  of  Class A  Common  Stock in a single
transaction or series of related transactions pursuant to one or more agreements
or other arrangements (and not through a brokers' transaction), but only if such
seller or sellers have  beneficial  ownership of shares of Common Stock having a
fair  market  value in excess of $10  million in the  aggregate  following  such
disposition  to such  Related  Person.  This 66 2/3% voting  requirement  is not
applicable,  however,  if (i) the proposed  transaction is approved by a vote of
not less  than a  majority  of the  directors  of the  Company  who are  neither
affiliated  nor  associated  with the Related Person (or the seller of shares to
the  Related  Person as  described  above) or (ii) in the case of a  transaction
pursuant to which the  holders of Common  Stock are  entitled  to receive  cash,
property,  securities or other  consideration,  the cash or fair market value of
the property, securities or other consideration to be received per share in such
transaction  is not less than the higher of (A) the highest price per share paid
by the  Related  Person  for any of its  holdings  of Common  Stock  within  the
two-year  period   immediately   prior  to  the  announcement  of  the  proposed
transaction  or (B) the  highest  closing  sale price  during the 30-day  period
immediately  preceding  such  date  or  during  the  30-day  period  immediately
preceding  the  date on which  the  Related  Person  became  a  Related  Person,
whichever  is  higher.  See  "Risk  Factors--Anti-Takeover  Effects  of  Certain
Charter, Contractual and Statutory Provisions."

     Other Provisions.  Holders of the Class A Common Stock and holders of Class
B Common Stock are not entitled to preemptive rights. Neither the Class A Common
Stock nor the Class B Common Stock may be  subdivided  or combined in any manner
unless the other class is subdivided or combined in the same proportion.

     Transfer  Agent and  Registrar.  The Transfer  Agent and  Registrar for the
Class A Common Stock is American Stock Transfer and Trust Company.

     Listing.  The Class A Common Stock is traded on the New York Stock Exchange
under the trading  symbol  "NUS." There is  currently  no public  market for the
Company's Class B Common Stock.

Preferred Stock

     The Board of Directors is authorized, subject to any limitations prescribed
by the DGCL or the rules of the New York Stock  Exchange or other  organizations
on whose  systems  stock of the Company may be quoted or listed,  to provide for
the issuance of additional  shares of Preferred Stock in one or more series,  to
establish  from time to time the  number of shares to be  included  in each such
series, to fix the rights,  powers,  preferences and privileges of the shares of
each wholly unissued series and any qualifications,  limitations or restrictions
thereon,  and to  increase  or  decrease  the  number of shares of such  series,
without  any further  vote or action by the  stockholders.  The  approval of the
holders  of at least 66 2/3% of the  combined  voting  power of the  outstanding
shares of Common  Stock,  however,  is  required  for the  issuance of shares of
Preferred  Stock that have the right to vote for the election of directors under
ordinary  circumstances  or to  elect  50% or more of the  directors  under  any
circumstances.  Depending upon the terms of the Preferred  Stock  established by
the  Company's  Board of Directors,  any or all series of Preferred  Stock could
have  preference  over the Common  Stock with  respect  to  dividends  and other
distributions  and upon  liquidation  of the  Company  or could  have  voting or
conversion  rights that could  adversely  affect the holders of the  outstanding
Common Stock. In addition,  the Preferred Stock could delay,  defer or prevent a
change of control of the Company.  See "Risk  Factors--Anti-Takeover  Effects of
Certain  Charter,  Contractual  and  Statutory  Provisions."  The Company has no
present plans to issue any shares of Preferred Stock.

Other Charter and Bylaw Provisions

     Special  meetings  of  stockholders  may be  called  only  by the  majority
stockholders,  the Company's Board of Directors, the President or the Secretary.
Except as otherwise  required by law,  stockholders,  in their capacity as such,
are not entitled to request or call a special meeting of the stockholders.

     Stockholders  of the Company  are  required  to provide  advance  notice of
nominations  of directors to be made at, and of business  proposed to be brought
before,  a meeting of the  stockholders.  The failure to deliver  proper  notice
within the periods  specified in the Company's  Amended and Restated Bylaws (the
"Bylaws") will result in the denial of the stockholder of the right to make such
nominations    or   propose   such   action   at   the   meeting.    See   "Risk
Factors--Anti-Takeover  Effects of Certain  Charter,  Contractual  and Statutory
Provisions."

Section 203 of the Delaware General Corporation Law

     The Company is a Delaware  corporation  and is subject to the provisions of
Section  203  of  the  DGCL  (the  "Anti-Takeover   Law")  regulating  corporate
takeovers.   The  Anti-Takeover  Law  prevents  certain  Delaware  corporations,
including those whose securities are listed on the New York Stock Exchange, from
engaging,  under  certain  circumstances,  in a "business  combination"  with an
"interested  stockholder"  (a  stockholder  who,  together with  affiliates  and
associates,   within  the  prior  three  years  did  own  15%  or  more  of  the
corporation's  outstanding voting stock) for three years following the date that
such  stockholder  became an  "interested  stockholder,"  unless  the  "business
combination" or "interested  stockholder" is approved in a prescribed  manner. A
Delaware  corporation  may "opt out" of the  Anti-Takeover  Law with an  express
provision in its original  certificate of incorporation or an express  provision
in its  certificate of  incorporation  or bylaws  resulting from a stockholders'
amendment  approved by at least a majority of the outstanding voting shares. The
Company has not "opted out" of the  provisions  of the  Anti-Takeover  Law.  See
"Risk  Factors--Anti-Takeover   Effects  of  Certain  Charter,  Contractual  and
Statutory Provisions."

Indemnification and Limitation of Liability of Directors and Officers

     To the fullest extent  permitted by the DGCL, the Company's  Certificate of
Incorporation  and Bylaws  provide that the Company shall  indemnify and advance
expenses to each of its directors,  officers,  employees and agents. The Company
believes the foregoing  provisions are necessary to attract and retain qualified
persons as  directors  and  officers.  The  Company has  entered  into  separate
indemnification  agreements with each of its directors and executive officers in
order to effectuate  such  provisions.  See "Certain  Relationships  and Related
Transactions." The Company's  Certificate of Incorporation also provides for, to
the fullest extent permitted by the DGCL, elimination or limitation of liability
of  directors  for  breach  of  their  fiduciary  duty  to  the  Company  or its
stockholders.

Registration Rights

     Under the  Stockholders'  Agreement,  the Existing  Stockholders  have been
granted  registration  rights by the Company  permitting  each of such  Existing
Stockholders  to register his or her shares of Class A Common Stock,  subject to
certain restrictions,  on any registration  statement filed by the Company until
such Existing Stockholder has sold a specified value of shares of Class A Common
Stock. See "Certain Relationships and Related Transactions."

                     CERTAIN UNITED STATES TAX CONSEQUENCES
                          TO NON-UNITED STATES HOLDERS

     The  following is a general  discussion of certain  United  States  federal
income and estate tax  consequences  of the ownership and disposition of Class A
Common Stock by a Non-U.S. Holder. For this purpose, a "Non-U.S.  Holder" is any
person  who is,  for  United  States  federal  income  tax  purposes,  a foreign
corporation, a non-resident alien individual, a foreign partnership or a foreign
estate or trust.  This  discussion does not address all aspects of United States
federal income and estate taxes and does not deal with foreign,  state and local
consequences  that may be  relevant to such  Non-U.S.  Holders in light of their
personal circumstances.  Furthermore,  this discussion is based on provisions of
the  Code,  existing  and  proposed  regulations   promulgated   thereunder  and
administrative and judicial  interpretations thereof, as of the date hereof, all
of which  are  subject  to  change  (possibly  with  retroactive  effect).  Each
prospective  purchaser  of Class A Common  Stock is  advised  to  consult  a tax
advisor  with  respect to  current  and  possible  future  tax  consequences  of
acquiring,  holding  and  disposing  of Class A Common  Stock as well as any tax
consequences  that may arise under the laws of any U.S.  state,  municipality or
other taxing jurisdiction.

     An  individual  may,  subject  to  certain  exceptions,  be  deemed to be a
resident alien (as opposed to a  non-resident  alien) by virtue of being present
in the United  States for 183 days or more  during  the  calendar  year or on at
least 31 days in the  calendar  year and for an  aggregate  of at least 183 days
during a three-year  period ending in the current  calendar  year  (counting for
such purposes all of the days present in the current year, one-third of the days
present in the immediately  preceding year, and one-sixth of the days present in
the second preceding  year).  Resident aliens are subject to U.S. federal tax as
if they were U.S. citizens.

Dividends

     Dividends paid to a Non-U.S.  Holder of Class A Common Stock generally will
be subject to  withholding  of United States federal income tax either at a rate
of 30% of the gross  amount of the  dividends  or at such  lower  rate as may be
specified  by an  applicable  income tax  treaty.  However,  dividends  that are
effectively  connected  with the conduct of a trade or business by the  Non-U.S.
Holder  within  the  United  States  and,  where  a  tax  treaty  applies,   are
attributable to a United States permanent establishment of the Non-U.S.  Holder,
are not subject to the  withholding  tax  (provided  the  Non-U.S.  Holder files
appropriate documentation, including, under current law, IRS Form 4224, with the
payor of the dividend),  but instead are subject to United States federal income
tax on a net income basis at applicable graduated individual or corporate rates.
Any such effectively  connected dividends received by a foreign corporation may,
under certain circumstances, be subject to an additional "branch profits tax" at
a 30% rate or such lower rate as may be  specified by an  applicable  income tax
treaty.

     Under current law,  dividends paid to an address  outside the United States
are  presumed  to be paid to a resident  of such  country  (unless the payer has
knowledge to the contrary) for purposes of the  withholding  discussed above and
for purposes of determining  the  applicability  of a tax treaty rate.  However,
under  proposed  Treasury  regulations  not currently in effect,  in the case of
dividends  paid  after  December  31,  1997  (December  31,  1999 in the case of
dividends  paid to accounts in  existence  on or before the date that is 60 days
after the proposed  regulations are published as final regulations),  a Non-U.S.
Holder of Class A Common Stock who wishes to claim the benefit of an  applicable
treaty  rate would be  required to satisfy  applicable  certification  and other
requirements  either directly or through an  intermediary.  In addition,  backup
withholding,   as  discussed  below,  may  apply  in  certain  circumstances  if
applicable certification and other requirements are not met.

     A Non-U.S.  Holder of Class A Common  Stock  eligible for a reduced rate of
United  States  withholding  tax  pursuant  to an income tax treaty may obtain a
refund of any excess amounts withheld by filing an appropriate  claim for refund
with the Internal Revenue Service (the "IRS").

Gain on Disposition of Common Stock

     A Non-U.S.  Holder will  generally not be subject to United States  federal
income tax with respect to gain  recognized  on a sale or other  disposition  of
Class A Common Stock unless (i) the gain is  effectively  connected with a trade
or business of the Non-U.S. Holder in the United States, and, where a tax treaty
applies,  is  attributable  to a United States  permanent  establishment  of the
Non-U.S.  Holder, (ii) in the case of a Non-U.S. Holder who is an individual and
holds the Class A Common Stock as a capital asset, such holder is present in the
United  States  for 183 or more  days in the  taxable  year of the sale or other
disposition and certain other conditions are met, or (iii) the Company is or has
been a "U.S. real property holding corporation" for United States federal income
tax purposes.  The Company believes it is not and does not anticipate becoming a
"U.S. real property  holding  corporation"  for United States federal income tax
purposes.

     If an  individual  Non-U.S.  Holder falls under clause (i) above,  he will,
unless an applicable treaty provides otherwise, be taxed on his net gain derived
from the sale under regular graduated United States federal income tax rates. If
an individual Non-U.S.  Holder falls under clause (ii) above, he will be subject
to a flat 30% tax on the gain  derived  from the  sale,  which  may be offset by
certain United States capital losses.

     If a Non-U.S.  Holder that is a foreign  corporation falls under clause (i)
above,  it will be taxed on its  gain  under  regular  graduated  United  States
federal income tax rates and may be subject to an additional  branch profits tax
at a 30% rate,  unless it qualifies for a lower rate under an applicable  income
tax treaty.

Federal Estate Tax

     Class A Common Stock held by an individual  Non-U.S.  Holder at the time of
death will be included in such holder's  gross estate for United States  federal
estate tax purposes, unless an applicable estate tax treaty provides otherwise.

Information Reporting and Backup Withholding Tax

     The Company must report annually to the IRS and to each Non-U.S. Holder the
amount of  dividends  paid to such holder and the tax  withheld  with respect to
such dividends,  regardless of whether  withholding was required.  Copies of the
information  returns  reporting such dividends and  withholding may also be made
available to the tax  authorities  in the country in which the  Non-U.S.  Holder
resides under the provisions of an applicable income tax treaty.

     A backup  withholding tax is imposed at the rate of 31% on certain payments
to persons that fail to furnish  certain  identifying  information to the payor.
Under current law, backup withholding generally will not apply to dividends paid
to a Non-U.S.  Holder at an address  outside the United States (unless the payer
has knowledge  that the payee is a U.S.  person),  but  generally  will apply to
dividends paid on Class A Common Stock at addresses  inside the United States to
Non-U.S.  Holders that fail to provide  certain  identifying  information in the
manner required.  However,  under proposed Treasury regulations not currently in
effect, in the case of dividends paid after December 31, 1997 (December 31, 1999
in the case of  dividends  paid to accounts in  existence  on or before the date
that  is  60  days  after  the  proposed  regulations  are  published  as  final
regulations), a Non-U.S. Holder generally would be subject to backup withholding
at a 31% rate,  unless  certain  certification  procedures  (or,  in the case of
payments  made outside the United  States with  respect to an offshore  account,
certain documentary  evidence procedures) are complied with, directly or through
an intermediary  or a Non-U.S.  Holder  otherwise  establishes an exemption from
backup withholding.

     Payment of the  proceeds of a sale of Class A Common  Stock by or through a
United  States  office of a broker is subject  to both  backup  withholding  and
information  reporting  unless the beneficial  owner provides the payor with its
name and address and certifies  under penalties of perjury that it is a Non-U.S.
Holder, or otherwise  establishes an exemption.  In general,  backup withholding
and information  reporting will not apply to a payment of the proceeds of a sale
of Class A Common Stock by or through a foreign office of a foreign broker.  If,
however,  such broker is, for United States  federal  income tax purposes a U.S.
person, a controlled foreign  corporation,  or a foreign person that derives 50%
or more of its gross  income for certain  periods from the conduct of a trade or
business in the United  States,  such  payments  will be subject to  information
reporting,  but not backup  withholding,  unless (i) such broker has documentary
evidence  in its  records  that the  beneficial  owner is a Non-U.S.  Holder and
certain  other  conditions  are met,  or (ii)  the  beneficial  owner  otherwise
establishes an exemption.

     Any amounts withheld under the backup  withholding  rules generally will be
allowed as a refund or a credit  against such holder's U.S.  federal  income tax
liability  provided the required  information is furnished in a timely manner to
the IRS.

                                  LEGAL MATTERS

     The validity of the issuance of the shares of Class A Common Stock  offered
hereby will be passed upon for the Company and the Rule 415 Selling Stockholders
by LeBoeuf,  Lamb,  Greene & MacRae,  L.L.P.,  a limited  liability  partnership
including professional corporations, Salt Lake City, Utah.

                                     EXPERTS

     The  consolidated  financial  statements of Nu Skin Asia  Pacific,  Inc. at
December 31, 1995 and 1996 and for the year ended  September 30, 1994, the three
months ended  December  31, 1994 and the years ended  December 31, 1995 and 1996
included in this  Prospectus  have been so included in reliance on the report of
Price Waterhouse LLP,  independent  accountants,  given on the authority of said
firm as experts in auditing and accounting.

                             ADDITIONAL INFORMATION

     The Company has filed a  Registration  Statement on Form S-1, of which this
Prospectus  is  a  part,  with  the  Securities  and  Exchange  Commission  (the
"Commission")  under the 1933 Act with respect to the securities offered hereby.
This  Prospectus  does  not  contain  all  the  information  set  forth  in  the
Registration  Statement  and the exhibits  and  schedules  thereto.  For further
information  with  respect to the Company  and the  securities  offered  hereby,
reference  is  made  to the  Registration  Statement,  including  the  financial
schedules and exhibits filed therewith. Statements made in this Prospectus as to
the contents of any contract,  agreement or other  documents are not necessarily
complete, and, in each instance,  reference is made to the copy of such document
filed  as an  exhibit  to the  Registration  Statement  or  otherwise  with  the
Commission.  Each such  statement  shall be deemed  qualified in its entirety by
such reference.

     The Company is subject to the informational  requirements of the Securities
Exchange  Act of 1934,  as  amended  (the  "Exchange  Act"),  and in  accordance
therewith  files  reports  and  other  information  with  the  Commission.   The
Registration Statement and the exhibits thereto, as well as any such reports and
other  information  to be  filed by the  Company  with  the  Commission,  may be
inspected and copied at the public reference  facilities of the Commission,  450
Fifth Street, N.W.,  Washington D.C. 20549, and at the Commission's offices at 7
World Trade Center,  Suite 1300,  New York,  New York 10048 and 500 West Madison
Street, Suite 1400, Chicago, Illinois 60661-2311. Copies of such material can be
obtained  from the  public  reference  section  of the  Commission  at 450 Fifth
Street,  N.W.,  Washington D.C. 20549 at prescribed  rates.  The Commission also
maintains   a  site  on  the  World   Wide  Web,   the   address   of  which  is
http:\\www.sec.gov,  that contains reports, proxy and information statements and
other  information   regarding   issuers,   such  as  the  Company,   that  file
electronically with the Commission.  Such reports and other information may also
be inspected at the offices of the New York Stock Exchange, 20 Broad Street, New
York, New York 10005.



                           NU SKIN ASIA PACIFIC, INC.

                   INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

                                                                            Page

Consolidated Financial Statements:

   Report of Independent Accountants....................................     F-2

   Consolidated Balance Sheets at December 31, 1995 and 1996, and at
     June 30, 1997 (unaudited)..........................................     F-3

   Consolidated Statements of Income for the year ended September 30,
     1994, the three months ended December 31, 1994, the years ended
     December 31, 1995 and 1996, and the six months ended June 30,
     1996 (unaudited) and 1997 (unaudited)..............................     F-4

   Consolidated Statements of Stockholders' Equity for the year ended
     September 30, 1994, the three months ended December 31, 1994,
     the years ended December 31, 1995 and 1996, and the six months
     ended June 30, 1997 (unaudited)....................................     F-5

   Consolidated Statements of Cash Flows for the year ended
     September 30, 1994, the three months ended December 31, 1994,
     the years ended December 31, 1995 and 1996, and the six months
     ended June 30, 1996 (unaudited) and 1997 (unaudited)...............     F-6

   Notes to Consolidated Financial Statements...........................     F-7

Unaudited Pro Forma Data:

   Unaudited Pro Forma Consolidated Statement of Income for the year
     ended December 31, 1995............................................    F-20

   Unaudited Pro Forma Consolidated Statement of Income for the year
     ended December 31, 1996............................................    F-21

   Unaudited Pro Forma Consolidated Statement of Income for the
     six months ended June 30, 1996.....................................    F-22

   Notes to Unaudited Pro Forma Consolidated Statements of Income.......    F-23

     All schedules are omitted  because they are not  applicable or the required
information is shown in the consolidated financial statements or notes thereto.



                        REPORT OF INDEPENDENT ACCOUNTANTS


To the Board of Directors and Stockholders of

Nu Skin Asia Pacific, Inc.

     In our  opinion,  the  accompanying  consolidated  balance  sheets  and the
related  consolidated  statements of income, of stockholders' equity and of cash
flows present fairly,  in all material  respects,  the financial  position of Nu
Skin Asia Pacific,  Inc. and its subsidiaries at December 31, 1995 and 1996, and
the  results  of their  operations  and  their  cash  flows  for the year  ended
September  30, 1994,  the three months  ended  December 31, 1994,  and the years
ended  December  31,  1995 and  1996,  in  conformity  with  generally  accepted
accounting principles.  These financial statements are the responsibility of the
Company's  management;  our  responsibility  is to  express  an opinion on these
financial  statements  based on our  audits.  We  conducted  our audits of these
statements  in accordance  with  generally  accepted  auditing  standards  which
require that we plan and perform the audit to obtain reasonable  assurance about
whether the financial  statements  are free of material  misstatement.  An audit
includes  examining,  on a test  basis,  evidence  supporting  the  amounts  and
disclosures in the financial  statements,  assessing the  accounting  principles
used and  significant  estimates made by management,  and evaluating the overall
financial  statement  presentation.   We  believe  that  our  audits  provide  a
reasonable basis for the opinion expressed above.

/s/ Price Waterhouse LLP

Price Waterhouse LLP
Salt Lake City, Utah

February 19, 1997



<TABLE>
<CAPTION>

                                            NU SKIN ASIA PACIFIC, INC.

                                            CONSOLIDATED BALANCE SHEETS

                                                  (in thousands)

                                                                    December 31,
                                                              ----------------------      June 30,
                                                                1995          1996          1997
                                                              --------      --------      --------
                                                                                          (unaudited)
                                                     ASSETS
<S>                                                           <C>           <C>           <C>     
Current assets
   Cash and cash equivalents...............................   $ 63,213      $207,106      $151,375
   Accounts receivable.....................................      3,242         8,937         9,407
   Related parties receivable..............................      1,793         7,974         5,785
   Inventories, net........................................     32,662        44,860        58,077
   Prepaid expenses and other..............................      3,410        11,281        28,892
                                                              --------      --------      --------
                                                               104,320       280,158       253,536
Property and equipment, net................................      6,904         8,884         9,679
Other assets, net..........................................      7,004        42,673        43,592
                                                              --------      --------      --------
        Total assets.......................................   $118,228      $331,715      $306,807
                                                              ========      ========      ========

            LIABILITIES AND STOCKHOLDERS' EQUITY
 
Current liabilities
   Accounts payable........................................   $  4,395      $  6,592      $  6,705
   Accrued expenses........................................     23,313        79,518        67,451
   Related parties payable.................................     28,749        46,326        61,405
   Notes payable to stockholders...........................         --        71,487            --
   Note payable to NSI, current portion....................         --        10,000        10,000
                                                              --------      --------      --------
                                                                56,457       213,923       145,561
                                                              --------      --------      --------
Note payable to NSI, less current portion..................         --        10,000            --
                                                              --------      --------      --------
Commitments and contingencies (Notes 8 and 12)
Stockholders' equity
   Capital stock...........................................      4,550            --            --
   Preferred stock--25,000,000 shares authorized,
     $.001 par value, no shares issued and outstanding.....         --            --            --
   Class A common stock--500,000,000 shares authorized,
     $.001 par value, 11,723,011 shares issued and
     outstanding...........................................         --            12            12
   Class B common stock--100,000,000 shares authorized,
     $.001 par value, 71,696,675 shares issued and
     outstanding...........................................         --            72            72
   Additional paid-in capital..............................         --       137,876       137,876
   Cumulative foreign currency translation adjustment......     (2,940)       (5,963)       (5,857)
   Retained earnings.......................................     60,161        11,493        55,287
   Deferred compensation...................................         --       (22,559)      (13,005)
   Note receivable from NSI................................         --       (13,139)      (13,139)
                                                              --------      --------      --------
                                                                61,771       107,792       161,246
                                                              --------      --------      --------
        Total liabilities and stockholders' equity.........   $118,228      $331,715      $306,807
                                                              ========      ========      ========

</TABLE>

The  accompanying  notes are an integral  part of these  consolidated  financial
statements.



<TABLE>
<CAPTION>

                                            NU SKIN ASIA PACIFIC, INC.

                                         CONSOLIDATED STATEMENTS OF INCOME

                                     (in thousands, except per share amounts)


                                                    Three Months
                                                       Ended              Year Ended                   Six Months
                                                    December 31,         December 31,                Ended June 30,
                                    Year Ended                      ----------------------       ----------------------
                                September 30, 1994      1994          1995          1996           1996          1997
                                ------------------  ------------    --------      --------       --------      --------
                                                                                                    (unaudited)
<S>                             <C>                 <C>             <C>           <C>            <C>           <C>     
Revenue......................        $254,637         $73,562       $358,609      $678,596       $287,711      $441,010
Cost of sales................          86,872          19,607         96,615       193,158         80,963       126,199
                                     --------         -------       --------      --------       --------      --------
Gross profit.................         167,765          53,955        261,994       485,438        206,748       314,811
                                     --------         -------       --------      --------       --------      --------
Operating expenses
   Distributor incentives....          95,737          27,950        135,722       249,613        107,090       169,132
   Selling, general and
      administrative.........          44,566          13,545         67,475       105,477         44,551        67,738
   Distributor stock expense.              --              --             --         1,990             --         8,954
                                     --------         -------       --------      --------       --------      --------
Total operating expenses.....         140,303          41,495        203,197       357,080        151,641       245,824
                                     --------         -------       --------      --------       --------      --------
Operating income.............          27,462          12,460         58,797       128,358         55,107        68,987
Other income (expense), net..             443            (813)           511         2,833            617           527
                                     --------         -------       --------      --------       --------      --------
Income before provision for
   income taxes..............          27,905          11,647         59,308       131,191         55,724        69,514
Provision for income taxes
   (Note 10).................          10,226           2,730         19,097        49,494         20,591        25,720
                                     --------         -------       --------      --------       --------      --------
Net income...................        $ 17,679         $ 8,917       $ 40,211      $ 81,697       $ 35,133      $ 43,794
                                     ========         =======       ========      ========       ========      ========
Pro forma net income per share
   (Note 2)..................                                           $.50         $1.01           $.44          $.51
                                                                    ========      ========       ========      ========
Pro forma weighted average
   common shares outstanding.                                         80,518        81,060         80,518        85,421
                                                                    ========      ========       ========      ========
Unaudited pro forma data:
   Income before pro forma
      provision for income
      taxes..................        $ 27,905         $11,647       $ 59,308      $131,191       $ 55,724
   Pro forma provision for
      income taxes (Note 10).          10,391           4,041         22,751        45,945         19,514
                                     --------         -------       --------      --------       --------      --------
   Income after pro forma
      provision for income
      taxes..................        $ 17,514         $ 7,606       $ 36,557      $ 85,246       $ 36,210
                                     ========         =======       ========      ========       ========
   Pro forma net income per
      share (Note 2).........                                           $.45         $1.05           $.45
                                                                    ========      ========       ========

</TABLE>

The  accompanying  notes are an integral  part of these  consolidated  financial
statements.



<TABLE>
<CAPTION>

                                            NU SKIN ASIA PACIFIC, INC.

                                  CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY

                                                  (in thousands)

                                                                    Cumulative
                                                                     Foreign
                                     Class A  Class B   Additional   Currency                               Note         Total
                            Capital   Common   Common    Paid-In    Translation  Retained    Deferred    Receivable  Stockholders'
                             Stock    Stock    Stock     Capital    Adjustment   Earnings  Compensation   From NSI      Equity
                            -------  -------  -------   ----------  -----------  --------  ------------  ----------  -------------
<S>                         <C>      <C>      <C>       <C>         <C>          <C>       <C>           <C>         <C>     
Balance at October 1, 1993   $1,300                                  $  102      $ 5,524                               $  6,926
Net change in cumulative
  foreign currency
  translation adjustment..       --                                     329           --                                    329

Net income................       --                                      --       17,679                                 17,679
                             ------                                  ------      -------                               --------
Balance at September 30
  1994...................     1,300                                     431       23,203                                 24,934
Net change in cumulative
  foreign currency
  translation adjustment..       --                                      10           --                                     10

Net income................       --                                      --        8,917                                  8,917
                             ------                                  ------      -------                               --------
Balance at December 31,
   1994...................    1,300                                     441       32,120                                 33,861
Contributed capital.......    3,250                                      --           --                                  3,250
Dividends.................       --                                      --      (12,170)                               (12,170)
Net change in cumulative
  foreign currency
  translation adjustment..       --                                  (3,381)          --                                 (3,381)

Net income................       --                                      --       40,211                                 40,211
                             ------                                  ------      -------                               --------
Balance at December 31,
   1995...................    4,550                                  (2,940)      60,161                                 61,771
Reorganization and
   termination of S
   corporation status
   (Note 1)...............   (4,550)            $80       $1,209         --        3,261                                     --
Net proceeds from the
  Initial Underwritten
  Offerings and
  conversion of shares by
  stockholders (Note 1)...       --     $12      (8)      98,829         --           --                                 98,833
Dividends.................       --      --      --           --         --      (47,139)                               (47,139)
Issuance of notes payable
  to stockholders (Note 3)       --      --      --           --         --      (86,487)                               (86,487)
Net change in cumulative
  foreign currency
  translation adjustment..       --      --      --           --     (3,023)          --                                 (3,023)
Issuance of distributor 
  stock options (Note 9)..       --      --      --       33,039         --           --     $(17,910)    $(13,139)       1,990
Issuance of employee stock
   awards (Note 9)........       --      --      --        4,799         --           --       (4,649)          --          150
Net income................       --      --      --           --         --       81,697           --           --       81,697
                            -------  -------  -------    --------    --------    -------     ---------    ---------    --------
Balance at December 31,
   1996...................       --      12      72      137,876     (5,963)      11,493      (22,559)     (13,139)     107,792
Net change in cumulative
  foreign currency
  translation adjustment
  (unaudited).............       --      --      --          106         --           --           --          106
Amortization of deferred
  compensation
  (unaudited).............       --      --      --           --         --           --        9,554           --        9,554
Net income (unaudited)....       --      --      --           --         --       43,794           --           --       43,794
                            -------  -------  -------    --------    --------    -------     ---------    ---------    --------
Balance at June 30, 1997
  (unaudited).............   $   --     $12     $72      $137,876    $(5,857)    $55,287     $(13,005)    $(13,139)    $161,246
                            =======  =======  =======    ========    ========    =======     =========    =========    ========

                            The accompanying notes are an integral part of these consolidated financial statements.

</TABLE>



<TABLE>
<CAPTION>

                                            NU SKIN ASIA PACIFIC, INC.

                                       CONSOLIDATED STATEMENTS OF CASH FLOWS

                                                  (in thousands)


                                                                     Three Months       Year Ended       Six Months Ended
                                                       Year Ended       Ended          December 31,           June 30,
                                                      September 30,  December 31,  ------------------   ------------------
                                                          1994           1994        1995       1996      1996       1997
                                                      -------------  ------------  -------    -------   -------    -------
                                                                                                            (unaudited)
<S>                                                     <C>            <C>         <C>        <C>       <C>        <C>    
Cash flows from operating activities:
Net income........................................      $17,679        $8,917      $40,211    $81,697   $35,133    $43,794
Adjustments to reconcile net income to net cash
   provided by (used in) operating activities:
   Depreciation and amortization..................        1,401           358        2,012      3,274     1,285      2,300
   Loss on disposal of property and equipment.....           90         1,093           12        381        --         --
   Amortization of deferred compensation..........           --            --           --      2,140        --      9,554
   Changes in operating assets and liabilities:
      Accounts receivable.........................       (1,006)          165       (2,174)    (5,695)   (1,657)      (470)
      Related parties receivable..................      (25,288)       11,108       16,077     (6,181)   (8,152)     2,189
      Inventories, net............................          158          (939)     (17,106)   (12,198)   (5,721)   (13,217)
      Prepaid expenses and other..................         (890)         (836)          51     (7,871)      (39)   (17,611)
      Other assets................................          277           (20)      (2,994)   (10,361)   (1,432)    (1,506)
      Accounts payable............................          884           279          765      2,197     3,706        113
      Accrued expenses............................       13,106        (4,384)       9,936     56,205    16,359    (12,067)
      Related parties payable.....................        3,475       (16,442)      18,193     17,577    (7,716)    15,079
                                                        -------       -------      -------   --------   -------   --------
   Net cash provided by (used in) operating
      activities..................................        9,886          (701)      64,983    121,165    31,766     28,158
                                                        -------       -------      -------   --------   -------   --------
Cash flows from investing activities:
Purchase of property and equipment................       (1,766)         (417)      (5,422)    (5,672)   (2,859)    (2,477)
Proceeds from disposal of property and equipment..           25            14           48         41        --         --
Payment to NSI for distribution rights............           --            --           --     (5,000)       --    (10,000)
Payments for lease deposits.......................         (614)         (677)        (701)      (562)       --       (167)
Receipt of refundable lease deposits..............          153            --           22         98         5        129
                                                        -------       -------      -------   --------   -------   --------
   Net cash used in investing activities..........       (2,202)       (1,080)      (6,053)   (11,095)   (2,854)   (12,515)

Cash flows from financing activities:
Payments on related party loans...................       (4,350)           --           --         --        --         --
Proceeds from capital contributions...............           --            --        3,250         --        --         --
Net proceeds from the Initial Underwritten
   Offerings......................................           --            --           --     98,833        --         --
Dividends paid....................................           --            --      (12,170)   (47,139)  (40,179)        --
Payment to stockholders for S distribution
   notes (Note 3).................................           --            --           --    (15,000)       --    (71,487)
                                                        -------       -------      -------   --------   -------   --------
   Net cash provided by (used in) financing
      activities..................................       (4,350)           --      (8,920)     36,694   (40,179)   (71,487)
                                                        -------       -------      -------   --------   -------   --------
Effect of exchange rate changes on cash...........          152            (8)     (3,085)     (2,871)     (482)       113
                                                        -------       -------      -------   --------   -------   --------
Net increase (decrease) in cash and cash
   equivalents....................................        3,486        (1,789)     46,925     143,893   (11,749)   (55,731)
Cash and cash equivalents, beginning of period.          14,591        18,077      16,288      63,213    63,213    207,106
                                                        -------       -------      -------   --------   -------   --------
Cash and cash equivalents, end of period..........      $18,077       $16,288      $63,213   $207,106   $51,464   $151,375
                                                        =======       =======      =======   ========   =======   ========
Supplemental cash flow information:
Interest paid.....................................          $81            $6         $119        $84       $24        $--
                                                        =======       =======      =======   ========   =======   ========

</TABLE>
- -----------

Supplemental schedule of non-cash investing and financing activities in 1996:

     $20.0 million note payable to NSI issued as partial  consideration  for the
     $25.0 million purchase of distribution rights from NSI.

     $86.5 million of interest  bearing S distribution  notes issued in 1996, of
     which $71.5 million remains unpaid at December 31, 1996 (Note 3).

     $1.2 million of  additional  paid-in  capital  contributed  by the existing
     stockholders  of their  interest in the  Subsidiaries  in exchange  for all
     shares  of the  Class B common  stock  in  connection  with  the  Company's
     termination of its S corporation status (Note 1).

                 The accompanying notes are an integral part of
                    these consolidated financial statements.



                           NU SKIN ASIA PACIFIC, INC.

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

1.   THE COMPANY

     Nu Skin Asia Pacific,  Inc. (the "Company") is a network  marketing company
involved in the distribution and sale of premium  quality,  innovative  personal
care and nutritional products. The Company is the exclusive distribution vehicle
for Nu Skin International,  Inc. ("NSI") in the countries of Japan, Taiwan, Hong
Kong (including  Macau),  South Korea and Thailand,  where the Company currently
has  operations  (collectively  referred  to  as  the  "Subsidiaries"),  and  in
Indonesia,  Malaysia,  the PRC, the  Philippines,  Singapore and Vietnam,  where
operations have not yet commenced.  Additionally,  the Company sells products to
NSI affiliates in Australia and New Zealand.  NSI was founded in 1984 and is one
of the largest network  marketing  companies in the world.  NSI owns the Nu Skin
trademark  and  provides the  products  and  marketing  materials to each of its
affiliates.  Nu Skin  International  Management  Group, Inc.  ("NSIMG"),  an NSI
affiliate,  has provided,  and will continue to provide, a high level of support
services  to the  Company,  including  product  development,  marketing,  legal,
accounting and other managerial services.

     The Company  was  incorporated  on  September  4, 1996.  It was formed as a
holding company and acquired the  Subsidiaries  through a  reorganization  which
occurred  on  November  20,  1996.  Prior  to the  reorganization,  each  of the
Subsidiaries  elected to be treated as an S corporation.  In connection with the
reorganization,  the  Subsidiaries'  S  corporation  status  was  terminated  on
November 19, 1996, and the Company  declared a distribution to the  stockholders
that  included  all of the  Subsidiaries'  previously  earned and  undistributed
taxable S corporation earnings totaling $86.5 million.

     Prior  to the  reorganization,  the  Company,  NSI,  NSIMG  and  other  NSI
affiliates  operated  under  the  control  of a group  of  common  stockholders.
Inasmuch as the Subsidiaries  that were acquired were under common control,  the
Company's consolidated financial statements include the Subsidiaries' historical
balance sheets and related statements of income, of stockholders'  equity and of
cash flows for all periods presented.

     On November 27, 1996 the Company  completed its initial public offerings of
4,750,000  shares of Class A common  stock and  received  net  proceeds of $98.8
million (the "Initial Underwritten Offerings").

2.   SUMMARY OF SIGNIFICANT ACCOUNTING  POLICIES

Consolidation

     The consolidated  financial  statements include the accounts of the Company
and the Subsidiaries. All significant intercompany accounts and transactions are
eliminated in consolidation.

Change in fiscal year

     In October 1994, the Company's Board of Directors  approved a change in the
Company's  fiscal year end from  September 30 to December 31. The change  became
effective as of October 1, 1994.

Use of estimates

     The preparation of these financial  statements in conformity with generally
accepted  accounting  principles  required  management  to  make  estimates  and
assumptions  that  affect the  reported  amounts of assets and  liabilities  and
disclosure of  contingent  assets and  liabilities  at the date of the financial
statements  and the  reported  amounts  of  revenues  and  expenses  during  the
reporting  period.  Significant  estimates include reserves for product returns,
obsolete inventory and taxes. Actual results could differ from these estimates.

Cash and cash equivalents

     Cash  equivalents are short-term,  highly liquid  instruments with original
maturities of 90 days or less.

Inventories

     Inventories  consist of merchandise  purchased for resale and are stated at
the lower of cost using the first-in, first-out method or market.

Property and equipment

     Property  and  equipment  are  recorded at cost and  depreciated  using the
straight-line method over the following estimated useful lives:

   Furniture and fixtures         5 - 7 years
   Computers and equipment        3 - 5 years
   Leasehold improvements         Shorter of estimated useful life or lease term
   Vehicles                       3 - 5 years

     Expenditures  for  maintenance  and  repairs  are  charged  to  expense  as
incurred.

Other assets

     Other assets  consist  primarily of deposits  for  noncancelable  operating
leases and  distribution  rights  purchased  from NSI.  Distribution  rights are
amortized  on the  straight-line  basis over the  estimated  useful  life of the
asset.  The  Company  assesses  the   recoverability  of  long-lived  assets  by
determining   whether  the   unamortized   balance  can  be  recovered   through
undiscounted future operating cash flows attributable to the assets.

Revenue recognition

     Revenue  is  recognized  when  products  are  shipped  and title  passes to
independent  distributors who are the Company's customers. A reserve for product
returns  is  accrued  based on  historical  experience.  The  Company  generally
requires cash payment at the point of sale. The Company has  determined  that no
allowance for doubtful accounts is necessary. Amounts received prior to shipment
and title passage to distributors are recorded as deferred revenue.

Income taxes

     Effective  October 1, 1993,  the Company  adopted  Statement  of  Financial
Accounting  Standards No. 109 ("SFAS 109"),  Accounting for Income Taxes.  Under
SFAS 109, the  liability  method is used in accounting  for income taxes.  Under
this method,  deferred tax assets and  liabilities  are determined  based on the
differences  between financial reporting and tax bases of assets and liabilities
and are  measured  using the  enacted  tax rates and laws that will be in effect
when the differences are expected to reverse.

     Prior to the Company's reorganization described in Note 1, the Subsidiaries
elected to be taxed as S corporations  whereby,  for U.S.  federal tax purposes,
the income tax effects of the Subsidiaries' activities accrued directly to their
stockholders.  Therefore,  adoption  of SFAS 109  required no  establishment  of
deferred income taxes since no material  differences  existed between  financial
reporting  and tax bases of assets and  liabilities  for foreign  tax  purposes.
Concurrent  with the  Company's  reorganization,  the Company  terminated  the S
corporation  elections of its  Subsidiaries.  As a result,  U.S. deferred income
taxes under the provisions of SFAS 109 were established.

Pro forma net income per share

     Pro forma net income per share is computed  based on the  weighted  average
number of common  shares and common  share  equivalents  outstanding  during the
periods presented  assuming that the Company's  reorganization and the resultant
issuance of 80.3 million  shares of Class B common stock  occurred as of January
1, 1995.

Foreign currency translation

     All business  operations of the Company occur outside of the United States.
Each entity's  local currency is considered  its  functional  currency.  Since a
substantial portion of the Company's inventories are purchased with U.S. dollars
from the United  States  and since the  Company  is  incorporated  in the United
States,  all assets and liabilities are translated into U.S. dollars at exchange
rates existing at the balance sheet dates,  revenues and expenses are translated
at weighted  average  exchange rates,  and  stockholders'  equity is recorded at
historical   exchange  rates.  The  resulting   foreign   currency   translation
adjustments are recorded as a separate component of stockholders'  equity in the
consolidated  balance sheets,  and transaction  gains and losses are included in
other income in the consolidated financial statements.

Industry segment and geographic area

     The Company operates in a single  industry,  which is the direct selling of
skin care, hair care and nutritional products,  and in a single geographic area,
which is the Asia Pacific Region.

Fair value of financial instruments

     The  fair  value  of  financial   instruments   including   cash  and  cash
equivalents,  accounts receivable, related parties receivable, accounts payable,
accrued  expenses,  related parties payable and notes payable  approximate  book
values.

Stock-based compensation

     The Company has adopted Statement of Financial Accounting Standards No. 123
("SFAS 123"),  Accounting for  Stock-Based  Compensation.  The Company  measures
compensation expense for its stock-based  employee  compensation plans using the
intrinsic value method prescribed by Accounting  Principles Board Opinion No. 25
("APB 25"),  Accounting for Stock Issued to Employees,  and will, when material,
provide pro forma  disclosures  of net income and net income per share as if the
fair  value-based  method  prescribed  by SFAS 123 had been applied in measuring
compensation expense.

New accounting standards

     The  Company  is  required  to  adopt  Statement  of  Financial  Accounting
Standards No. 128 ("SFAS 128"), Earnings per Share, during the fourth quarter of
1997.  SFAS  128  specifies  the   computation,   presentation   and  disclosure
requirements  for  earnings  per share.  The Company  does not believe  that the
adoption  of SFAS 128 will have a  material  effect on the  Company's  method of
calculation or display of earnings per share amounts.

Interim results (unaudited)

     The accompanying  consolidated  balance sheet at June 30, 1997, the related
consolidated  statements  of income and of cash  flows for the six months  ended
June 30, 1996 and 1997, and the related  statement of  stockholders'  equity for
the six months ended June 30, 1997 are unaudited.  In the opinion of management,
these  statements have been prepared on the same basis as the audited  financial
statements and include all normal recurring  adjustments  necessary for the fair
statement of the results of interim  periods.  The data disclosed in these notes
to the  consolidated  financial  statements at such date or for such periods are
also unaudited.

3.   RELATED PARTY TRANSACTIONS

Scope of related party activity

     The  Company has  extensive  and  pervasive  transactions  with  affiliated
entities that are under common control.  These transactions are as follows:  (1)
Through its Hong Kong entity, the Company purchases a substantial portion of its
inventories from affiliated entities (primarily NSI). (2) In addition to selling
products to consumers in its geographic  territories,  the Company,  through its
Hong Kong entity,  sells products and marketing materials to affiliated entities
in geographic areas outside those held by the Company  (primarily  Australia and
New  Zealand).  (3) The Company pays  trademark  royalty fees to NSI on products
bearing NSI trademarks and marketed in the Company's  geographic  areas that are
not purchased from NSI. (4) NSI enters into a  distribution  agreement with each
independent  distributor.  The Company pays license fees to NSI for the right to
use the lists of distributors within its geographical regions, and for the right
to use the NSI  distribution  system  and  other  related  intangibles.  (5) The
Company  participates  in a  global  compensation  plan  established  by the NSI
distribution  agreement  whereby  distributors'  commissions  are  determined by
aggregate worldwide purchases made by down-line distributors.  Thus, commissions
on purchases from the Company earned by distributors located in geographic areas
outside those held by the Company are remitted to NSI, which then forwards these
commissions  to the  distributors.  (6) The Company pays fees for management and
support services provided by NSIMG.

     The  purchase  prices paid by Nu Skin Hong Kong for the purchase of product
and  marketing  materials  from  NSI are  determined  pursuant  to the  Regional
Distribution  Agreement.  The selling prices to the Subsidiaries of products and
marketing  materials  are  determined  pursuant  to the  Wholesale  Distribution
Agreements  between  Nu Skin  Hong Kong and the  other  Subsidiaries.  Trademark
royalty  fees and license fees are payable  pursuant to the  Trademark/Tradename
License  Agreement  between the Subsidiaries and NSI and the Licensing and Sales
Agreement  between  the  Subsidiaries  and NSI,  respectively.  The  independent
distributor  commission  program is managed by NSI.  Charges to the  Company are
based on a worldwide  commission  fee of 42% which  covers  commissions  paid to
distributors  on a worldwide  basis and the direct  costs of  administering  the
global compensation plan. Management and support services fees are billed to the
Company by NSIMG  pursuant  to the  Management  Services  Agreement  between the
Company,  the Subsidiaries and NSIMG and consist of all direct expenses incurred
by NSIMG on behalf of the Company and  indirect  expenses of NSIMG  allocated to
the Company based on its net sales.

     Total commission fees (including those paid directly to distributors within
the Company's geographic  territories) are recorded as distributor incentives in
the consolidated statements of income.  Trademark royalty fees, license fees and
management fees are included in selling,  general and administrative expenses in
the consolidated statements of income.

     In November 1996, the Company purchased from NSI the distribution rights to
seven  new  markets  in  the  region.  These  markets  include  Thailand,  where
operations  commenced in March 1997,  and in Indonesia,  Malaysia,  the PRC, the
Philippines,  Singapore and Vietnam,  where  operations  have not yet commenced.
These  rights were  purchased  for $25.0  million of which $5.0 million was paid
from proceeds from the Initial Underwritten Offerings. At December 31, 1996, the
Company had a $10.0 million short term  obligation,  due January 15, 1997, and a
$10.0  million  long term  obligation,  due  January  15,  1998,  related to the
purchase of these  rights.  At June 30,  1997,  the Company had a $10.0  million
(unaudited)  short term  obligation  related to the  purchase  of these  rights.
Interest  accrues  at a rate of  6.0%  per  annum  on  amounts  due  under  this
obligation.

Notes payable to stockholders

     In connection  with the  reorganization  described in Note 1, the aggregate
undistributed  taxable S  corporation  earnings of the  Subsidiaries  were $86.5
million.  These earnings were  distributed in the form of promissory notes which
are  expected to be paid during 1997 and which bear  interest at 6.0% per annum.
From proceeds of the Initial Underwritten  Offerings,  $15.0 million was used to
pay a portion of the  notes,  leaving an unpaid  notes  payable to  stockholders
balance of $71.5 million at December 31, 1996.  Interest expense of $536,000 was
recorded  for the year ended  December  31,  1996,  and is  included  in accrued
expenses.  On April 4, 1997,  the Company  paid the entire  balance on the notes
payable to  stockholders  of $71.5  million  together  with the related  accrued
interest  of $1.6  million  (unaudited).  As  described  in Note 1, these  notes
originated in connection with the  reorganization  in which the  Subsidiaries' S
corporation status was terminated and the Company declared a distribution to the
stockholders  that  included  all of the  Subsidiaries'  previously  earned  and
undistributed taxable S corporation earnings totaling $86.5 million.

Related party transactions

     The following  summarizes the Company's  transactions  with related parties
(in thousands):

<TABLE>
<CAPTION>

                                                            Three Months
                                                               Ended         Year Ended December 31,       Six Months
                                          Year Ended        December 31,   ----------------------------  Ended June 30,
Product purchases                     September 30, 1994        1994            1995           1996          1997
- -----------------                     ------------------    ------------     --------       --------     --------------
                                                                                                          (unaudited)

<S>                                        <C>               <C>             <C>            <C>            <C>     
Beginning inventories.................     $ 14,775          $ 14,617        $ 15,556       $ 32,662       $ 44,860
Inventory purchases from affiliates...       61,409            11,608          69,821        157,413        106,312
Other inventory purchases and
   value added locally................       25,305             8,938          43,900         47,943         33,104
                                           --------          --------        --------       --------       --------
Total products available for sale.....      101,489            35,163         129,277        238,018        184,276
Less: Cost of sales...................      (86,872)          (19,607)        (96,615)      (193,158)      (126,199)
                                           --------          --------        --------       --------       --------
Ending inventories....................     $ 14,617          $ 15,556        $ 32,662       $ 44,860       $ 58,077
                                           ========          ========        ========       ========       ========

</TABLE>

<TABLE>
<CAPTION>

                                                              Three Months
                                                                 Ended         Year Ended December 31,       Six Months
                                            Year Ended        December 31,   ----------------------------  Ended June 30,
Related parties payable transactions    September 30, 1994        1994            1995           1996          1997
- ------------------------------------    ------------------    ------------     --------       --------     --------------
                                                                                                             (unaudited)
<S>                                     <C>                  <C>             <C>            <C>            <C>     
Beginning related parties payable.....     $ 27,873          $ 26,998        $ 10,556       $ 28,749       $ 46,326
Inventory purchases from affiliates...       61,409            11,608          69,821        157,413        106,312
Distributor incentives................       95,737            27,950         135,722        249,613        169,132
Less: Distributor incentives paid to
   distributors within the
   Company's markets..................      (68,880)          (19,837)       (105,642)      (197,614)      (136,997)
License fees..........................        9,252             2,750          13,158         25,221         17,080
Trademark royalty fees................           --                19           2,694          2,882          2,296
Management fees.......................        1,449               499           2,066          4,189          3,156
Proceeds from (payments for)
   related party loans................       (4,350)               --              --             --             --
Less: Payments to related parties.....      (95,492)          (39,431)        (99,626)      (224,127)      (145,901)
                                           --------          --------        --------       --------       --------
Ending related parties payable........     $ 26,998          $ 10,556        $ 28,749       $ 46,326       $ 61,405
                                           ========          ========        ========       ========       ========

</TABLE>

Related parties receivable and payable balances

     The Company has  receivable  and payable  balances with related  parties in
Australia  and New Zealand,  and with NSI and NSIMG.  Related  parties  balances
outstanding  greater than 60 days bear interest at the prime rate plus 2%. Since
no significant  balances have been outstanding  greater than 60 days, no related
parties   interest  income  or  interest   expense  has  been  recorded  in  the
consolidated financial statements.  Sales to related parties were $2,288,000 for
the year ended September 30, 1994,  $855,000 for the three months ended December
31, 1994,  $4,608,000  and  $4,614,000 for the years ended December 31, 1995 and
1996, respectively, and $2,100,000 (unaudited) for the six months ended June 30,
1997.

Certain relationships with stockholder distributors

     Two major  stockholders  of the Company  have been NSI  distributors  since
1984. These  stockholders  are partners in an entity which receives  substantial
commissions  from  NSI,  including  commissions  relating  to sales  within  the
countries in which the Company operates.  By agreement,  NSI pays commissions to
this  partnership at the highest level of distributor  compensation to allow the
stockholders  to use their  expertise and  reputations  in network  marketing to
further develop NSI's  distributor  force,  rather than focusing solely on their
own distributor organizations. The commissions paid to this partnership relating
to sales within the countries in which the Company  operates were $1,100,000 for
the year ended September 30, 1994,  $270,000 for the three months ended December
31, 1994,  $1,100,000  and  $1,200,000 for the years ended December 31, 1995 and
1996,  respectively,  and $612,000 (unaudited) for the six months ended June 30,
1997.

4.   PROPERTY AND EQUIPMENT

     Property and equipment are comprised of the following (in thousands):

                                             December 31,    
                                         --------------------
                                          1995          1996       June 30, 1997
                                         ------        ------      -------------
                                                                    (unaudited)

Furniture and fixtures............      $ 3,593       $ 3,175        $ 5,767
Computers and equipment...........        5,060         7,480          8,479
Leasehold improvements............        2,221         4,737          3,692
Vehicles..........................          152           200            146
                                        -------       -------        -------
                                         11,026        15,592         18,084
Less: accumulated depreciation....       (4,122)       (6,708)        (8,405)
                                        -------       -------        -------
                                        $ 6,904       $ 8,884        $ 9,679
                                        =======       =======        =======

     Depreciation  of property and  equipment  totaled  $1,401,000  for the year
ended September 30, 1994, $358,000 for the three months ended December 31, 1994,
$2,012,000  and  $3,118,000  for the years  ended  December  31,  1995 and 1996,
respectively, and $1,675,000 (unaudited) for the six months ended June 30, 1997.

5.   OTHER ASSETS

     Other assets consist of the following (in thousands):

                                             December 31,               
                                         --------------------
                                          1995          1996       June 30, 1997
                                         ------        ------      -------------
                                                                    (unaudited)
Deposits for noncancelable
  operating leases................      $ 5,738       $ 9,962        $11,352
Distribution rights, net of
  accumulated amortization........           --        24,844         24,388
Other.............................        1,266         7,867          7,852
                                        -------       -------        -------
                                        $ 7,004       $42,673        $43,592
                                        =======       =======        =======

     The  $25.0  million  distribution  rights  asset  is being  amortized  on a
straight-line basis over its estimated useful life of twenty years. Amortization
expense  totaled  $156,000  for the year ended  December  31, 1996 and  $625,000
(unaudited) for the six months ended June 30, 1997.

6.   ACCRUED EXPENSES

     Accrued expenses consist of the following (in thousands):

                                             December 31,              
                                         --------------------
                                          1995          1996       June 30, 1997
                                         ------        ------      -------------
                                                                    (unaudited)
Income taxes payable..............      $17,463       $54,233        $43,550
Other taxes payable...............          798         9,194          9,868
Other accruals....................        5,052        16,091         14,033
                                        -------       -------        -------
                                        $23,313       $79,518        $67,451
                                        =======       =======        =======

7.   LINE OF CREDIT

     During  1995,  the Company  entered  into an  $8,000,000  revolving  credit
agreement  (bearing  interest  at an  annual  rate  of  12%)  with  a  financial
institution in South Korea.  Advances were available under the agreement through
July 1, 1996.  There were no outstanding  balances under the credit  facility at
December 31, 1995.

8.   LEASE OBLIGATIONS

     The Company leases office space and computer  hardware under  noncancelable
long-term  operating leases.  Most leases include renewal options of up to three
years.  Minimum future  operating lease  obligations at December 31, 1996 are as
follows (in thousands):

Year ending December 31,
- ------------------------
        1997...............................................       $ 4,131
        1998...............................................         2,745
        1999...............................................         1,965
        2000...............................................         1,321
        2001...............................................            --
                                                                  -------
Total minimum lease payments...............................       $10,162
                                                                  =======

     Rental expense for operating  leases totaled  $5,848,000 for the year ended
September  30, 1994,  $1,639,000  for the three months ended  December 31, 1994,
$9,470,000  and  $8,260,000  for the years  ended  December  31,  1995 and 1996,
respectively, and $4,478,000 (unaudited) for the six months ended June 30, 1997.

9.   STOCKHOLDERS' EQUITY

     The Company's  capital stock  consists of preferred  stock,  Class A common
stock,  and Class B common stock. The shares of Class A common stock and Class B
common stock are identical in all respects, except for voting rights and certain
conversion rights and transfer restrictions, as follows: (1) each share of Class
A common stock entitles the holder to one vote on matters submitted to a vote of
the Company's  stockholders  and each share of Class B common stock entitles the
holder to ten votes on each such matter;  (2) stock  dividends of Class A common
stock may be paid only to holders of Class A common stock and stock dividends of
Class B common stock may be paid only to holders of Class B common stock; (3) if
a holder of Class B common stock  transfers such shares to a person other than a
permitted transferee, as defined in the Company's' Certificate of Incorporation,
such shares will be converted automatically into shares of Class A common stock;
and (4) Class A common stock has no conversion  rights;  however,  each share of
Class B common stock is convertible  into one share of Class A common stock,  in
whole or in part, at any time at the option of the holder.

Stockholder control

     As of December 31, 1996,  a group of common  stockholders  owned all of the
outstanding  shares  of Class B common  stock,  which  represented  98.4% of the
combined  voting  rights of all  outstanding  common stock.  Accordingly,  these
stockholders,  acting as a group,  control the  election of the entire  Board of
Directors  and  decisions  with respect to the Company's  dividend  policy,  the
Company's access to capital,  mergers or other business  combinations  involving
the Company,  the  acquisition  or  disposition of assets by the Company and any
change in control of the Company.

Equity incentive plans

     Effective  November 21, 1996,  NSI and the Company  implemented  a one-time
distributor  equity  incentive  program.  This  program  provided  for grants of
options to selected  distributors  for the purchase of  1,605,000  shares of the
Company's  previously  issued Class A common  stock.  The number of options each
distributor  will  ultimately  receive  will be based on their  performance  and
productivity  through August 31, 1997. The options are exercisable at a price of
$5.75 per share and will vest on December  31,  1997.  The related  compensation
expense has been deferred in the  Company's  financial  statements  and is being
expensed to the statement of income as distributor stock expense ratably through
December 31, 1997.

     The Company has recorded compensation expense based upon the best available
estimate  of the  number  of  shares  that are  expected  to be  issued  to each
distributor at the measurement date, and will revise such expense, as necessary,
if subsequent information indicates that actual forfeitures are likely to differ
from initial estimates. The compensation expense will be adjusted quarterly over
the vesting period for subsequent changes in the expected or actual outcome. Any
options  forfeited may be reallocated  and result in an additional  compensation
charge.

     As a part of this  program,  the Company  sold an option to NSI to purchase
shares  underlying  distributor  options for  consideration  of a 10-year  note,
bearing interest at 6.0% per annum, with an estimated principal balance of $13.1
million.  It is anticipated that NSI will repay this note as distributors  begin
to exercise their options in 1998.

     Prior to the Initial  Underwritten  Offerings,  the Company's  stockholders
contributed to NSI and other Nu Skin entities  (excluding the Company) 1,250,000
shares  of the  Company's  Class A common  stock  held by them for  issuance  to
employees  of NSI and other Nu Skin  entities  as a part of an  employee  equity
incentive plan. Equity  incentives  granted or awarded under this plan will vest
over four years.  Compensation  expense related to equity incentives  granted to
employees of NSI and other Nu Skin  entities  who perform  services on behalf of
the Company will be recognized by the Company ratably over the vesting period.

     In November  and  December  1996,  the Company  made stock bonus  awards to
certain of its  employees  for an aggregate of 109,000  shares of Class A common
stock and in January  1997 the Company  made  additional  stock bonus  awards to
certain of its employees for an aggregate of 41,959 shares  (unaudited) of Class
A common  stock.  Subsequent  to the granting of these stock bonus awards for an
aggregate  of 150,959  (unaudited)  shares of Class A common  stock,  awards for
12,413 (unaudited) shares lapsed. The Company has recorded deferred compensation
expense  related to these stock awards and is recognizing  such expense  ratably
over the vesting period.

     Prior to the  reorganization,  NSI  agreed  to grant  one of the  Company's
executives an option to purchase  267,500 shares of the Company's Class A common
stock which became exercisable at the date of the  reorganization.  The exercise
price of this option was set at the  estimated  fair market value of this equity
interest  on the date the option  was  granted.  This  executive  exercised  the
portion of this option underlying 16,675 shares during November 1996.

10.  INCOME TAXES

     Consolidated  income before  provision for income taxes  consists of income
earned  solely from  international  operations.  The  provision  for current and
deferred  taxes for the year ended  December 31, 1996  consists of the following
(in thousands):

Current
   Federal..........................................        $   331
   State............................................             --
   Foreign..........................................         56,929

Deferred
   Federal..........................................         (1,929)
   State............................................             --
   Foreign..........................................         (2,398)
   Change in U.S. tax status........................         (3,439)
                                                            -------
      Provision for income taxes....................        $49,494
                                                            =======

     As a  result  of the  Company's  reorganization  described  in Note 1,  the
Company will no longer be treated as an S corporation  for U.S.  Federal  income
tax  purposes.  Accordingly,  the  provision  for income  taxes  recorded in the
statement  of income  for the year  ended  December  31,  1996  consists  of the
following: (1) the cumulative income tax effect from recognition of the deferred
tax  assets at the date of S  corporation  termination;  (2) the  provision  for
income taxes for the period  November  20, 1996  through  December 31, 1996 as a
U.S.  C  corporation;  and  (3)  income  taxes  in  foreign  countries  for  the
Subsidiaries during the year.

     The provision for income taxes for the year ended  September 30, 1994,  for
the three  months ended  December  31, 1994 and for the year ended  December 31,
1995  primarily  represent  income taxes in foreign  countries  as U.S.  Federal
income taxes were levied at the stockholder level.

     The  principal  components  of  deferred  tax assets  were as  follows  (in
thousands):

<TABLE>
<CAPTION>

                                                     December 31, 1995   November 20, 1996   December 31, 1996
                                                     -----------------   -----------------   -----------------
                                                        (pro forma)
<S>                                                  <C>                  <C>                 <C>    
Deferred tax assets:
   Inventory reserve...............................        $414               $1,455               $1,971
   Product return reserve..........................         115                1,183                1,562
   Depreciation....................................         866                1,535                1,592
   Foreign tax credit..............................          --                   --                1,234
   Exchange gains and losses.......................         389                   --                   --
   Uniform capitalization..........................       1,696                  713                  763
   Distributor stock options and employee stock
     awards........................................          --                   --                  749
   Accrued expenses not deductible until paid......         123                5,037                6,739
   Minimum tax credit..............................          --                   --                  330
   Other...........................................          61                   --                   --
                                                         ------               ------              -------
   Total deferred tax assets.......................      $3,664               $9,923              $14,940

Deferred tax liabilities:
   Withholding tax.................................      $   --               $3,944              $ 4,148
   Net foreign deferred tax asset..................          --                1,021                2,572
   Exchange gains and losses.......................          --                  443                  399
   Other...........................................          --                   55                   55
                                                         ------               ------              -------
   Total deferred tax liabilities..................          --                5,463                7,174
                                                         ------               ------              -------
   Net deferred tax assets.........................      $3,664               $4,460              $ 7,766
                                                         ======               ======              =======

</TABLE>

     Pro forma provision for income taxes

     The consolidated  statements of income include a pro forma presentation for
income taxes which would have been recorded if the Company had been taxed as a C
corporation for all periods presented.

     A reconciliation  of the Company's pro forma effective tax rate compared to
the statutory U.S. Federal tax rate is as follows:

<TABLE>
<CAPTION>

                                                           Three Months
                                            Year Ended        Ended                    Year Ended
                                           September 30,   December 31,               December 31,
                                          --------------   ------------      -----------------------------
                                                1994             1994             1995             1996
                                               -----             ----             ----             ----
<S>                                            <C>              <C>              <C>              <C>   
Income taxes at statutory rate...........      35.00%           35.00%           35.00%           35.00%
Foreign tax credit limitation (benefit)..       1.97             (.42)            2.69               --
Non-deductible expenses..................        .27              .11              .67              .06
Other....................................         --               --               --             (.04)
                                               ------           ------           ------           ------
                                               37.24%           34.69%           38.36%           35.02%
                                               ======           ======           ======           ======

</TABLE>

11.  FINANCIAL INSTRUMENTS

     The Company's  Subsidiaries  enter into significant  transactions with each
other,  NSI and third parties  which may not be  denominated  in the  respective
Subsidiaries'  functional  currencies.  The  Company  reduces  its  exposure  to
fluctuations in foreign exchange rates by creating offsetting  positions through
the use of foreign currency exchange  contracts.  The Company currently does not
use such financial instruments for trading or speculative purposes.  The Company
regularly  monitors  its foreign  currency  exposures  to minimize the impact of
foreign exchange fluctuations on the Company's operating results.

     At December 31, 1995, the Company held foreign currency  forward  contracts
with notional amounts totaling $1,000,000 to hedge foreign currency items. There
were no  significant  unrealized  gains  or  losses  on these  contracts.  These
contracts  all had  maturities  prior to December 31, 1996.  The Company did not
hold any foreign  currency  forward  contracts at December 31, 1996. At June 30,
1997, the Company held foreign currency forward  contracts with notional amounts
totaling  approximately $51 million (unaudited) to hedge foreign currency items.
The unrealized  losses on these contracts were $0.9 million  (unaudited) for the
six-month  period ended June 30, 1997.  These contracts have maturities  through
May 1998.

12.  COMMITMENTS AND CONTINGENCIES

     The Company is subject to  governmental  regulations  pertaining to product
formulation,  labeling and packaging,  product claims and advertising and to the
Company's direct selling system. The Company is also subject to the jurisdiction
of numerous foreign tax authorities. These tax authorities regulate and restrict
various corporate transactions,  including intercompany  transfers.  The Company
believes  that the tax  authorities  in Japan and South  Korea are  particularly
active in challenging the tax structures and  intercompany  transfers of foreign
corporations.  Any assertions or determination  that either the Company,  NSI or
any of NSI's  distributors  is not in compliance with existing  statutes,  laws,
rules or regulations  could  potentially  have a material  adverse effect on the
Company's operations. In addition, in any country or jurisdiction,  the adoption
of new statutes,  laws, rules or regulations or changes in the interpretation of
existing  statutes,  laws,  rules or regulations  could have a material  adverse
effect on the Company and its operations.  Although management believes that the
Company is in compliance,  in all material  respects,  with the statutes,  laws,
rules and regulations of every  jurisdiction in which it operates,  no assurance
can be given that the Company's compliance with applicable statutes, laws, rules
and  regulations  will not be  challenged  by foreign  authorities  or that such
challenges  will not have a material  adverse effect on the Company's  financial
position or results of operations or cash flows.



<TABLE>
<CAPTION>

                                            NU SKIN ASIA PACIFIC, INC.

                               UNAUDITED PRO FORMA CONSOLIDATED STATEMENT OF INCOME

                                       For the Year Ended December 31, 1995
                                     (in thousands, except per share amounts)


                                                                                 Pro Forma
                                                                                  for the
                                                                               Reorganization
                                                                               and the Initial
                                                                  Pro Forma     Underwritten
                                                   Actual        Adjustments      Offerings

<S>                                               <C>            <C>           <C>     
Revenue........................................   $358,609        $    --         $358,609
Cost of sales..................................     96,615             --           96,615
                                                  --------        -------         --------
Gross profit...................................    261,994             --          261,994
                                                  --------        -------         --------
Operating expenses(d)
   Distributor incentives......................    135,722             --          135,722
   Selling, general and administrative.........     67,475          6,958(a)        74,433
                                                  --------        -------         --------
Total operating expenses.......................    203,197          6,958          210,155
                                                  --------        -------         --------
Operating income...............................     58,797         (6,958)          51,839
Other income (expense), net....................        511         (2,809)(b)       (2,298)
                                                  --------        -------         --------
Income before provision for income taxes.......     59,308         (9,767)          49,541
Provision for income taxes.....................     19,907            (92)(c)       19,005
                                                  --------        -------         --------
Net income.....................................   $ 40,211        $(9,675)        $ 30,536
                                                  ========        =======         ========
Net income per share...........................       $.50                            $.36
                                                  ========        =======         ========
Weighted average common shares outstanding.....     80,518                          85,377
                                                  ========        =======         ========

</TABLE>

The  accompanying  notes  are an  integral  part of these  unaudited  pro  forma
consolidated financial statements.



<TABLE>
<CAPTION>

                                            NU SKIN ASIA PACIFIC, INC.

                               UNAUDITED PRO FORMA CONSOLIDATED STATEMENT OF INCOME

                                       For the Year Ended December 31, 1996
                                     (in thousands, except per share amounts)


                                                                                 Pro Forma
                                                                                  for the
                                                                               Reorganization
                                                                               and the Initial
                                                                  Pro Forma     Underwritten
                                                   Actual        Adjustments      Offerings

<S>                                               <C>            <C>           <C>     
Revenue........................................   $678,596        $    --         $678,596
Cost of sales..................................    193,158             --          193,158
                                                  --------        -------         --------
Gross profit...................................    485,438             --          485,438
                                                  --------        -------         --------
Operating expenses
   Distributor incentives......................    249,613             --          249,613
   Selling, general and administrative.........    105,477          6,325(a)       111,802
   Distributor stock expense...................      1,990         (1,990)(d)           --
                                                  --------        -------         --------
Total operating expense........................    357,080          4,335          361,415
                                                  --------        -------         --------
Operating income...............................    128,358         (4,335)         124,023
Other income (expense), net....................      2,833            769(b)         3,602
                                                  --------        -------         --------
Income before provision for income taxes.......    131,191         (3,566)         127,625
Provision for income taxes.....................     49,494         (4,794)(c)       44,700
                                                  --------        -------         --------
Net income.....................................   $ 81,697        $ 1,228         $ 82,925
                                                  ========        =======         ========
Net income per share...........................      $1.01                            $.97
                                                  ========        =======         ========
Weighted average common shares outstanding.....     81,060                          85,377
                                                  ========        =======         ========

</TABLE>

The  accompanying  notes  are an  integral  part of these  unaudited  pro  forma
consolidated financial statements.



<TABLE>
<CAPTION>

                                            NU SKIN ASIA PACIFIC, INC.

                               UNAUDITED PRO FORMA CONSOLIDATED STATEMENT OF INCOME

                                      For the Six Months Ended June 30, 1996
                                     (in thousands, except per share amounts)


                                                                                 Pro Forma
                                                                                  for the
                                                                               Reorganization
                                                                               and the Initial
                                                                  Pro Forma     Underwritten
                                                   Actual        Adjustments      Offerings

<S>                                               <C>            <C>           <C>     
Revenue........................................   $287,711        $    --         $287,711
Cost of sales..................................     80,963             --           80,963
                                                  --------        -------         --------
Gross profit...................................    206,748             --          206,748
                                                  --------        -------         --------
Operating expenses(d)
   Distributor incentives......................    107,090             --          107,090
   Selling, general and administrative.........     44,551          3,422           47,973
                                                  --------        -------         --------
Total operating expenses.......................    151,641          3,422          155,063
                                                  --------        -------         --------
Operating income...............................     55,107         (3,422)          51,685
Other income (expense), net....................        617            267(b)           884
                                                  --------        -------         --------
Income before provision for income taxes.......     55,724         (3,155)          52,569
Provision for income taxes.....................     20,591         (2,181)(c)       18,410
                                                  --------        -------         --------
Net income.....................................   $ 35,133        $  (974)        $ 34,159
                                                  ========        =======         ========
Net income per share...........................       $.44                            $.40
                                                  ========        =======         ========
Weighted average common shares outstanding.....     80,518                          85,377
                                                  ========        =======         ========

</TABLE>

The  accompanying  notes  are an  integral  part of these  unaudited  pro  forma
consolidated financial statements.



                           NU SKIN ASIA PACIFIC, INC.

         NOTES TO UNAUDITED PRO FORMA CONSOLIDATED STATEMENTS OF INCOME

Note 1--Basis of Presentation

     As  part  of the  reorganization  and the  Initial  Underwritten  Offerings
discussed in Note 1 to the Consolidated  Financial  Statements,  several actions
occurred which impacted the comparability of the historical financial results of
the  Company  with the future  results of the  Company.  Therefore,  a pro forma
presentation  has been prepared to provide  comparative  data. The unaudited pro
forma consolidated  statements of income data reflect the reorganization and the
Initial  Underwritten  Offerings as if all conditions to these  transactions had
occurred  as of January  1, 1995.  These  data do not  necessarily  reflect  the
results  of  operations  of the  Company  that  would  have  resulted  had  such
transactions actually been consummated as of such date. Also, these data are not
necessarily indicative of the future results of operations of the Company.

Note 2--Pro Forma Adjustments

     The pro forma adjustments reflect the following:

          (a) Reflects the amortization of the distribution rights acquired from
     NSI.  Amortization  is being  recorded  on a  straight-line  basis over the
     estimated  useful life of twenty  years.  Also  reflects  estimated  annual
     compensation  expense of $1.2 million  related to the employee  stock bonus
     awards granted to employees of the Company,  NSI and its  affiliates.  Also
     reflects  additional  costs of $4.4 million for the year ended December 31,
     1995,  $4.0  million for the year ended  December 31, 1996 and $2.2 million
     for the six  months  ended  June 30,  1996,  relating  to  certain  support
     services provided to the Company by NSI and NSIMG and certain other charges
     related to operating as a public  company.  These costs include  additional
     infrastructure, operating and accounting systems, and business processes as
     well as the  additional  outside  services  inherent in supporting a public
     entity.

          (b) Reflects  interest  expense for the $20.0  million note payable to
     NSI issued in connection with the purchase of distribution rights. The note
     bears  interest at 6.0% per annum and is due and  payable  within 14 months
     from the date of issuance.  Also reflects  interest expense of $2.7 million
     for the year ended  December 31, 1995  relating to the $86.5  million notes
     payable to  stockholders.  The notes bear interest at 6.0% per annum.  Also
     reflects interest income for the note receivable from NSI with an estimated
     principal balance of $13.1 million issued in connection with the sale of an
     option to NSI to purchase shares underlying  distributor  options. The note
     bears  interest at 6.0% per annum and is due and payable ten years from the
     date of issuance.

          (c) Reflects adjustments for U.S. Federal and state income taxes as if
     the  Company  had  been  taxed  as a C  corporation  rather  than  as  an S
     corporation  since  inception.  Also  reflects  the tax effect of pro forma
     adjustments on earnings.

          (d) The  unaudited  pro forma  consolidated  statements of income data
     does not  reflect  the  estimated  non-cash  compensation  expense of $19.9
     million in connection with the one-time grant of distributor  options at an
     exercise price of $5.75 per share.  $1,990,000 of such expense was recorded
     as actual distributor stock expense for the year ended December 31, 1996.

Note 3--Pro Forma Net Income Per Share

     Pro forma net income per share data  reflects  80,250,000  shares of common
stock  outstanding  and common  stock  equivalents  after  giving  effect to the
reorganization  and an option granted to an executive  officer of the Company to
purchase  267,500  shares of Class A Common  Stock.  Also  reflects  the sale of
4,750,000  shares of Class A common stock by the Company and the grant of awards
for  109,000  shares  of  Class A  common  stock to  employees  of the  Company.
Supplemental  income per share,  calculated  as if $25.0 million of the proceeds
from the Initial Underwritten Offerings were used to pay down notes payable, had
a dilutive effect of less than 2% and, therefore, is not presented.

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     No NSI  distributor,  dealer,  salesperson  or  other  individual  has been
authorized to give any information or to make any  representations in connection
with the Rule 415  Offerings as described  herein,  and, if given or made,  such
information or representations must not be relied upon as having been authorized
by the Company or the Rule 415 Selling  Stockholders.  This  Prospectus does not
constitute an offer to sell, or a  solicitation  of an offer to buy, the Class A
Common Stock in any jurisdiction where, or to any person to whom, it is unlawful
to make such offer or solicitation.  Neither the delivery of this Prospectus nor
any sale made hereunder shall,  under any  circumstances,  create an implication
that there has not been any change in the facts set forth in this  Prospectus or
in the affairs of the Company since the date hereof.

                                    -------

                                TABLE OF CONTENTS

                                                                            Page

 Prospectus Summary.........................................................   4
 Risk Factors...............................................................  16
 Use of Proceeds............................................................  32
 Dividend Policy............................................................  32
 Price Range of Class A Common Stock........................................  32
 Capitalization.............................................................  33
 Dilution...................................................................  34
 Selected Consolidated Financial and
      Other Information ....................................................  35
 Management's Discussion and Analysis
     of Financial Condition and Results of
     Operations.............................................................  38
 Business...................................................................  49
 Management.................................................................  78
 Certain Relationships and Related Transactions.............................  86
 Principal Stockholders.....................................................  89
 Rule 415 Selling Stockholders..............................................  92
 Shares Eligible for Future Sale............................................  98
 Plan of Distribution.......................................................  99
 Description of Capital Stock............................................... 104
 Certain United States Tax Consequences
     to Non-United States Holders........................................... 108
 Legal Matters.............................................................. 111
 Experts.................................................................... 111
 Additional Information..................................................... 111
 Index to Consolidated Financial Statements................................. F-1

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                                1,605,000 Options

                                3,018,546 Shares


                                     [LOGO]


                               Options to Purchase
                              Class A Common Stock
                              Class A Common Stock




                                    ---------
                                   PROSPECTUS
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                                September 3, 1997



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