U. S. SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
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FORM 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
Date of Report (Date of earliest event reported): APRIL 27, 1998
NEOMEDIA TECHNOLOGIES, INC.
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(Exact name of registrant as specified in its charter)
DELAWARE 0-21743 36-3680347
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(State or other (Commission (IRS Employer
jurisdiction of File Number) Identification No.)
incorporation)
2201 SECOND STREET, SUITE 600, FORT MYERS, FLORIDA 33901
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(Address of principal executive offices) (Zip Code)
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ITEM 5. OTHER EVENTS.
On April 27, 1998, NeoMedia Technologies, Inc. ("NeoMedia") announced
that it invested approximately $1 million through a combination of NeoMedia
common stock and cash to acquire a customer list of Ernestine Technology, LLC.
In addition, NeoMedia hired four employees of Ernestine Technology, LLC.
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SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.
NEOMEDIA TECHNOLOGIES, INC.
(Registrant)
Date: APRIL 29, 1998 By: /s/ CHARLES T. JENSEN
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Charles T. Jensen, Vice President, Chief
Financial Officer, Treasurer and Director
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EXHIBIT INDEX
SEQUENTIAL
PAGE EXHIBIT
NUMBER NUMBER DOCUMENT
- ---------- ------- --------
5 99.1 News release dated April 27, 1998 and
entitled "NeoMedia Acquires IDOCs Contracts,
Marketing Partners Through Strategic Asset
Purchase"
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EXHIBIT 99.1
NeoMedia Technologies, Inc.
Exhibit 99.1
News release dated April 27, 1998 and entitled "NeoMedia
Acquires IDOCs Contracts, Marketing Partners
Through Strategic Asset Purchase"
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NEWS RELEASE
FOR MORE INFORMATION
Chuck Jensen
NeoMedia Technologies, Inc.
941-337-3434
Robert Kneeley
RKC Communications
954-351-1976
email: [email protected]
FOR IMMEDIATE RELEASE
NEOMEDIA ACQUIRES IDOCS CONTRACTS, MARKETING
PARTNERS THROUGH STRATEGIC ASSET PURCHASE
FORT MYERS, FLORIDA -- April 27, 1998--NeoMedia Technologies, Inc. (NASDAQ Small
Cap: NEOM) has accelerated its IDOCs' marketing efforts as a result of a
strategic purchase that has resulted in a marketing alliance with a national
advertising agency and financial printers Scott Printing Corporation.
NeoMedia has invested approximately $1 million through a combination of its
common stock and cash to acquire a customer list that includes one of the
nation's 10 largest banks, a large insurance and financial services company, a
large multi-level marketing company, and one of the Western Hemisphere's most
popular tourism destinations. These customers are in various stages of
implementing pilot projects that will incorporate NeoMedia's IDOCs technology,
which is marketed as NeoLink(TM).
The pilot projects currently under way include a large commercial bank that has
linked its paper-based investment research products to its website for more
current analysis. In addition, a large financial services company is testing the
technology to cross-market between its brokerage and insurance units. Other
pilot projects include linking a comparison pricing database to support a
multi-level marketing distribution channel, and inclusion of an IDOCs bar code
in tourism brochures to link travel agents and consumers to current pricing and
availability information for specific destinations.
In addition to purchasing the customer list of Ernestine Technology, LLC,
NeoMedia has hired Ernestine's key employees, including its two founders.
NeoMedia anticipates that the purchase will be accretive to NeoMedia
Technologies' 1998 earnings.
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"We are taking a leap forward in making our technology the standard for linking
paper and physical objects to the World Wide Web," said Charles Fritz, President
and Chief Executive Officer of NeoMedia Technologies. We look forward to
developing additional IDOCs applications for our new client relationships and
for our new marketing partners, which include one of the nation's largest
advertising agencies, a large financial printer as well as partners in Asia and
South America."
NeoMedia's patent-pending process greatly reduces the complexity of navigating
the World Wide Web by creating a simple, logic-based symbology for cumbersome
URL streams to link paper and physical objects to specific sites on the World
Wide Web. The proprietary process compresses computer code into one- or
two-dimensional bar codes to create a "hot link" directly from the printed page
to a website or a specific page within a website. The links are activated either
by scanning the bar code or by entering a numeric code. The code also contains
information regarding the user, which can help to tailor the providers' response
to individual interests in a customized format.
NeoMedia was founded in 1989. Its common stock trades on the NASDAQ Small Cap
Market under the symbol NEOM. NeoMedia provides proprietary software for
document management and production systems, the migration of programs and
databases from closed system to open system platforms, Year 2000 conversions and
IDOCs solutions: Linking the Worlds of Print and Electronic Media(SM).
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