STYLING TECHNOLOGY CORP
S-8, 1998-02-27
PERFUMES, COSMETICS & OTHER TOILET PREPARATIONS
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    As filed with the Securities and Exchange Commission on February 27, 1998
                                                           Registration No. 333-
================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                   ----------

                                    FORM S-8
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933
                                   ----------

                         STYLING TECHNOLOGY CORPORATION
             ------------------------------------------------------
             (Exact name of Registrant as specified in its charter)

            Delaware                                            75-2665378
- ---------------------------------                         ----------------------
  (State or other jurisdiction                               (I.R.S. Employer
of incorporation or organization)                         Identification Number)

                       2390 East Camelback Road, Suite 435
                             Phoenix, Arizona 85016
               --------------------------------------------------
               (Address of Principal executive offices)(zip code)
                                   ----------

                         STYLING TECHNOLOGY CORPORATION
                             Stock Option Agreement
                                   ----------

                     Sam L. Leopold, Chief Executive Officer
           2390 East Camelback Road,Suite 435, Phoenix, Arizona 85016
                                 (602) 955-3353
          -------------------------------------------------------------
          (Telephone number, including area code, of agent for service)

This Registration  Statement shall become effective immediately upon filing with
the Securities and Exchange Commission,  and sales of the registered  securities
will begin as soon as reasonably practicable after such effective date.

                         CALCULATION OF REGISTRATION FEE
<TABLE>
<CAPTION>
================================================================================================
  TITLE OF                            PROPOSED MAXIMUM     PROPOSED MAXIMUM
SECURITIES TO        AMOUNT TO BE      OFFERING PRICE     AGGREGATE OFFERING       AMOUNT OF
BE REGISTERED        REGISTERED(1)       PER SHARE              PRICE           REGISTRATION FEE
- ------------------------------------------------------------------------------------------------
<S>                  <C>                  <C>                <C>                    <C>  
Common Stock.......  90,000 shares        $0.10              $9,000.00              $2.66
================================================================================================
</TABLE>
(1)  This  Registration  Statement  shall  also cover any  additional  shares of
     Common Stock which become  issuable  under the Stock Option  Agreement,  as
     amended,  dated June 29, 1995 between  Styling  Technology  Corporation and
     Thomas  M.  Clifford  by  reason  of  any  stock  dividend,   stock  split,
     recapitalization  or any  other  similar  transaction  without  receipt  of
     consideration  which  results in an increase  in the number of  outstanding
     shares of Common Stock of Styling Technology Corporation.
================================================================================
<PAGE>
                                     PART II

               INFORMATION REQUIRED IN THE REGISTRATION STATEMENT

ITEM 3.  INCORPORATION OF CERTAIN DOCUMENTS BY REFERENCE.

         The  following  documents  or  information  have been  filed by Styling
Technology  Corporation  (the  "Registrant")  with the  Securities  and Exchange
Commission (the "Commission") and are incorporated herein by reference:

          (a)  The  Registrant's  Annual Report on Form 10-K for the fiscal year
               ended December 31, 1996;

          (b)  All other reports filed with the  Commission  pursuant to Section
               13(a) or 15(d) of the  Securities  Exchange Act of 1934 since the
               end of the fiscal year covered by the documents of the Registrant
               referred to in (a) above.

          (c)  The  description  of the  Registrant's  Common  Stock,  par value
               $0.0001  per  share,  which  is  contained  in  the  Registrant's
               Registration  Statement  on  Form  8-A  (No.  0-21703)  filed  on
               November  8,  1996 and  declared  effective  November  12,  1996,
               including  any  amendments  or reports  filed for the  purpose of
               updating such descriptions.

         All  documents  and  information  filed by the  Registrant  pursuant to
Sections  13(a),  13(c),  14, and 15(d) of the Securities  Exchange Act of 1934,
after  the date of this  Registration  Statement  and  prior to the  filing of a
post-effective amendment to this Registration Statement which indicates that all
of the securities  offered  under this Registration  Statement have been sold or
which  deregisters all securities then remaining  unsold,  shall be deemed to be
incorporated by reference herein and to be a part of this Registration Statement
as of the  date of  filing  of such  documents.  Any  statement  contained  in a
document  incorporated or deemed to be incorporated by reference herein shall be
deemed to be modified or superseded for purposes of this Registration  Statement
to the extent that a  statement  contained  herein or in any other  subsequently
filed  document  which  also is  incorporated  or deemed to be  incorporated  by
reference  herein modifies or supersedes  such statement.  Any such statement so
modified or superseded shall not be deemed, except as so modified or superseded,
to constitute a part of this Registration Statement.

ITEM 4.  DESCRIPTION OF SECURITIES.

         Not applicable.

ITEM 5.  INTERESTS OF NAMED EXPERTS AND COUNSEL.

         Not applicable.

ITEM 6.  INDEMNIFICATION OF DIRECTORS AND OFFICERS.

         Under Article Eight of the Company's  Certificate of Incorporation (the
"Certificate"), the Company shall indemnify and advance expenses, to the fullest
extent permitted by the Delaware  General  Corporation Law to each person who is
or was a director,  officer or employee of the Company,  or who serves or served
any  other  enterprise  or  organization  at  the  request  of the  Company  (an
"Indemnitee").  In addition,  the Company has adopted  provisions  in its Bylaws
that require the Company to indemnify its directors, officers, and certain other
representatives  of the Company against  expenses and certain other  liabilities
arising out of their conduct on behalf of the Company to the maximum  extent and
under all circumstances permitted by law.

         Under  Delaware  law, to the extent that an Indemnitee is successful on
the merits or otherwise in defense of a suit or proceeding  brought  against him
or her by  reason of the fact that he or she is or was a  director,  officer  or

                                      R-1
<PAGE>

employee  of  the  Company,   or  serves  or  served  any  other  enterprise  or
organization  at the request of the Company,  the Company shall indemnify him or
her  against  expenses  (including  attorneys'  fees)  actually  and  reasonably
incurred in connection with such action.

         An  Indemnitee  also may be  indemnified  under  Delaware  law  against
expenses  (including  attorneys'  fees),  judgments,  fines and amounts  paid in
settlement if he or she acted in good faith and in a manner he or she reasonably
believed to be in, or not opposed to, the best  interests of the  Company,  and,
with respect to any criminal  action,  had no reasonable cause to believe his or
her conduct was unlawful.

         An  Indemnitee  also may be  indemnified  under  Delaware  law  against
expenses  (including  attorneys'  fees) actually and reasonably  incurred in the
defense or  settlement  of a suit by or in the right of the Company if he or she
acted in good faith and in a manner he or she  reasonably  believed to be in, or
not  opposed  to,  the  best   interests   of  the   Company,   except  that  no
indemnification  may be made if the  Indemnitee  is adjudged to be liable to the
Company,  unless  a  court  determines  that  such  Indemnitee  is  entitled  to
indemnification for such expenses which the court deems proper.

         Also under Delaware law, expenses incurred by an officer or director in
defending  a civil or criminal  action,  suit or  proceeding  may be paid by the
Company in advance of the final  disposition  of the suit,  action or proceeding
upon  receipt of an  undertaking  by or on behalf of the  officer or director to
repay such amount if it is ultimately  determined that he or she is not entitled
to be indemnified by the Company. The Company may also advance expenses incurred
by other employees and agents of the Company upon such terms and conditions,  if
any, that the Board of Directors of the Company deems appropriate.

         Insofar as indemnification for liabilities arising under the Securities
Act of 1933 may be permitted to officers,  directors or persons  controlling the
Company pursuant to Delaware law or the Company's  Certificate,  the Company has
been  informed that in the opinion of the  Commission  such  indemnification  is
against public policy as expressed in such Act and is therefore unenforceable.

ITEM 7.  EXEMPTION FROM REGISTRATION CLAIMED.

         Not applicable.

ITEM 8.  EXHIBITS.

Exhibit Number                   Description
- --------------                   -----------
4.1   The Company's Certificate of Incorporation, as amended,  filed as Exhibits
      3.1  and  3.2  to  the  Company's  Form  S-1 Registration  Statement  (No.
      333-12469) and incorporated herein by reference.
4.2   Specimen Stock Certificate  filed as Exhibit 4.1 to the Company's Form S-1
      Registration  Statement  (No.   333-12469)  and  incorporated   herein  by
      reference.
5     Opinion of O'Connor,  Cavanagh,  Anderson,  Killingsworth  &  Beshears,  a
      Professional Association.
10.23 Stock Option Grant Agreement among and between  Leopold Styling  Products,
      Inc., and Thomas M. Clifford, dated June 29, 1995
10.24 Separation Agreement among and between Styling Technology  Corporation and
      Thomas M. Clifford, dated January 16, 1998.
23.1  The consent of O'Connor, Cavanagh,  Anderson,  Killingsworth & Beshears, a
      Professional  Association, is contained in its opinion  filed as Exhibit 5
      hereto.
23.2  The consent of Independent Public Accountants.
24    Power of Attorney. Reference is made to page R-4 hereof.

                                       R-2
<PAGE>

ITEM 9.  UNDERTAKINGS.

         1. The undersigned  Registrant hereby  undertakes:  (1) to file, during
any period in which offers or sales are being made, a  post-effective  amendment
to this Registration Statement (i) to include any prospectus required by Section
10(a)(3) of the  Securities  Act; (ii) to reflect in the prospectus any facts or
events  arising after the effective date of the  Registration  Statement (or the
most recent  post-effective  amendment  thereof)  which,  individually or in the
aggregate,  represent a fundamental  change in the  information set forth in the
Registration Statement.  Notwithstanding the foregoing, any increase or decrease
in volume of securities offered (if the total dollar value of securities offered
would not exceed that which was  registered)  and any deviation  from the low or
high and of the estimated maximum offering range may be reflected in the form of
prospectus  filed  with  the  Commission  pursuant  to Rule  424(b)  if,  in the
aggregate,  the  changes in volume and price  represent  no more than 20 percent
change in the maximum aggregate  offering price set forth in the "Calculation of
Registration Fee" table in the effective  registration  statement;  and (iii) to
include any material  information  with respect to the plan of distribution  not
previously  disclosed in the  Registration  Statement or any material  change to
such information in the Registration Statement;  provided, however, that clauses
(1)(i) and (1)(ii) do not apply if the information  required to be included in a
post-effective  amendment by those  paragraphs is contained in periodic  reports
filed by the Registrant  pursuant to Section 13 or Section 15(d) of the 1934 Act
that are  incorporated by reference into the Registration  Statement;  (2) that,
for the purpose of determining any liability under the Securities Act, each such
post-  effective  amendment shall be deemed to be a new  registration  statement
relating to the securities offered therein,  and the offering of such securities
at that time shall be deemed to be the initial bona fide offering  thereof;  and
(3) to remove from  registration by means of a  post-effective  amendment any of
the securities  being  registered  which remain unsold at the termination of the
Stock Option  Agreement dated as of June 29, 1995 between Thomas M. Clifford and
the Registrant, as amended.

         2. The undersigned  Registrant  hereby undertakes that, for purposes of
determining  any  liability  under  the  Securities  Act,  each  filing  of  the
Registrant's  annual  report  pursuant to Section  13(a) or Section 15(d) of the
1934 Act that is incorporated by reference into the Registration Statement shall
be deemed to be a new registration  statement relating to the securities offered
therein,  and the offering of such securities at that time shall be deemed to be
the initial bona fide offering thereof.

         3.  Insofar  as  indemnification  for  liabilities  arising  under  the
Securities  Act of 1933 may be permitted to directors,  officers or  controlling
persons of the Registrant  pursuant to the foregoing  provisions,  or otherwise,
the  Registrant  has been  advised  that in the opinion of the  Commission  such
indemnification  is against public policy as expressed in the Securities Act and
is,  therefore,  unenforceable.  In the event  that a claim for  indemnification
against such  liabilities  (other than the payment by the Registrant of expenses
incurred or paid by a director,  officer or controlling person of the Registrant
in the successful defense of any action, suit or proceeding) is asserted by such
director,  officer or controlling person in connection with the securities being
registered, the Registrant will, unless in the opinion of its counsel the matter
has been  settled by  controlling  precedent,  submit to a court of  appropriate
jurisdiction the question whether such  indemnification  by it is against public
policy as  expressed  in the  Securities  Act and will be  governed by the final
adjudication of such issue.


                                       R-3
<PAGE>
                                   SIGNATURES

         Pursuant  to the  requirements  of the  Securities  Act  of  1933,  the
Registrant certifies that it has reasonable grounds to believe that it meets all
of the requirements for filing on Form S-8 and has duly caused this Registration
Statement  to be  signed  on its  behalf  by  the  undersigned,  thereunto  duly
authorized, in the City of Phoenix, State of Arizona, on February 24, 1998.

                                       STYLING TECHNOLOGY CORPORATION


                                       By /s/ Sam L. Leopold
                                          --------------------------------------
                                          Sam L. Leopold, Chairman of the Board
                                          and Chief Executive Officer

         KNOW ALL PERSONS BY THESE  PRESENTS,  that each person whose  signature
appears below constitutes and appoints jointly and severally, Sam L. Leopold and
Richard R. Ross, and each of them, as his true and lawful  attorney-in-fact  and
agents, with full power of substitution and  resubstitution,  for him and in his
name, place and stead, in any and all capacities, to sign any and all amendments
(including  post-effective  amendments) to this Registration  Statement,  and to
file the same,  with all exhibits  thereto,  and other  documents in  connection
therewith,  with the  Securities  and Exchange  Commission,  granting  unto said
attorneys-in-fact  and agents,  and each of them, full power and authority to do
and perform each and every act and thing  requisite  and necessary to be done in
connection therewith,  as fully to all intents and purposes as he might or could
do in person,  hereby  ratifying and confirming all that said  attorneys-in-fact
and agents,  or any of them,  or their or his  substitute  or  substitutes,  may
lawfully do or cause to be done by virtue hereof.

         Pursuant to the requirements of the Securities Act of 1933,
this  Registration  Statement has been signed below by the following  persons in
the capacities and on the dates indicated.
<TABLE>
<CAPTION>
           Signature                     Title                               Date
           ---------                     -----                               ----
<S>                          <C>                                       <C> 
/s/ Sam L. Leopold            Chairman of the Board of Directors         February 24, 1998
- ----------------------------  and Chief Executive Officer
Sam L. Leopold                (Principal Executive Officer)

/s/ Richard R. Ross           Chief Financial Officer, Treasurer, and    February 24, 1998
- ----------------------------  Secretary (Principal Financial Officer)
Richard R. Ross               

/s/ James A. Brooks           Director                                   February 23, 1998
- ----------------------------
James A. Brooks

/s/ Peter W. Burg             Director                                   February 24, 1998
- ----------------------------
Peter W. Burg

/s/ Michael H. Feinstein      Director                                   February 23, 1998
- ----------------------------
Michael H. Feinstein

- ----------------------------  Director                                   February __, 1998
Sylvan Schefler
</TABLE>
                                       R-4

                                                                       EXHIBIT 5

                                February 27, 1998



Styling Technology Corporation
2390 E. Camelback Road, Suite 435
Phoenix, Arizona 85016

     RE:  REGISTRATION STATEMENT ON FORM S-8

Ladies and Gentlemen:

         As special legal counsel to Styling Technology Corporation,  a Delaware
corporation  (the  "Company"),  we  have  assisted  in  the  preparation  of the
Company's  Registration  Statement  on Form S-8 to be filed on February 27, 1998
with the Securities and Exchange Commission (the "Registration  Statement"),  in
connection with the  registration  under the Securities Act of 1933, as amended,
of 90,000  shares of common  stock,  par value $.0001 per share,  of the Company
(the "Shares") issuable pursuant to certain stock options granted by the Company
(the  "Grant").  The  facts,  as we  understand  them,  are  set  forth  in  the
Registration Statement.

         With  respect  to  the  opinion  set  forth  below,  we  have  examined
originals,  certified copies, or copies otherwise identified to our satisfaction
as being true copies, only of the following:

          A.   The Certificate of  Incorporation  of the Company,  as filed with
               the Secretary of State of the State of Delaware on June 29, 1995,
               and amended on September 19, 1996;

          B.   The Bylaws of the Company, as amended through the date hereof;

          C.   Resolutions  of the  Board  of  Directors  of the  Company  dated
               February 23, 1998 ratifying the Grant;

          D.   Stock  Option  Agreement  dated June 29, 1995  between  Thomas M.
               Clifford and the Company, as amended by the Separation  Agreement
               dated January 16, 1998 between Thomas M. Clifford and the Company
               (the "Grant Agreement"); and
<PAGE>

Styling Technology Corporation
February 27, 1998
Page 2


          E.   The Registration Statement.

         Subject to the  assumptions  that (i) the documents  examined by us are
genuine  and  authentic  and have been  properly  executed  and (ii) the persons
executing the documents  examined by us have the legal  capacity to execute such
documents,  and subject to the further  limitations and qualifications set forth
below,  it is our opinion  that the Shares,  when issued and sold in  accordance
with the terms of the Grant Agreement,  will be validly issued,  fully paid, and
nonassessable.

         Please be advised that we are members of the State Bar of Arizona,  and
our opinion is limited to the legality of matters under the laws of the State of
Arizona and the General Corporation Laws of the State of Delaware.  Further, our
opinion is based  solely  upon  existing  laws,  rules and  regulations,  and we
undertake no  obligation to advise you of any changes that may be brought to our
attention after the date hereof.

         We  hereby  expressly  consent  to any  reference  to our  firm  in the
Registration  Statement,  inclusion  of  this  Opinion  as  an  exhibit  to  the
Registration  Statement,  and to the  filing  of this  Opinion  with  any  other
appropriate governmental agency.


                                          Very truly yours,

                                          /s/ O'Connor, Cavanagh, Anderson,
                                          Killingsworth & Beshears, 
                                          a Professional Association


                                                                   EXHIBIT 10.23

                         LEOPOLD STYLING PRODUCTS, INC.
                             STOCK OPTION AGREEMENT


                  THIS STOCK OPTION  AGREEMENT (this  "Agreement") is made as of
the Grant Date, as set forth on the attached  Exhibit A, by and between  LEOPOLD
STYLING PRODUCTS,  INC., a Delaware corporation (the "Company"),  and the person
listed on the attached Exhibit A (the "Optionholder").

                  Optionholder is a key person associated with the Company,  and
the Company considers it desirable and in its best interest that Optionholder be
given an inducement  to acquire a proprietary  interest in the Company and added
incentive  to advance the  interest of the  Company by  possessing  an option to
purchase the Company's Stock.

                  NOW,  THEREFORE,  it is agreed by and  between  the parties as
follows:

                  1. GRANT OF OPTION. The Company hereby grants to Optionholder,
as of the grant date (the "Grant Date") specified in the attached Exhibit A, the
right,  privilege  and  option to  purchase  shares of Stock as set forth on the
attached  Exhibit A (the  "Optioned  Shares"),  subject in all  respects  to the
terms, conditions and provisions of this Agreement. It is set forth in Exhibit A
whether or not the option is intended to be an incentive stock option ("ISO") as
defined in Section 422 of the Code.

                  2. OPTION  PRICE.  The option  price (the  "Option  Price") as
determined  by the Company is set forth on the  attached  Exhibit A, which price
has been  determined  by the Company to be not less than 100 percent of the fair
market  value per share of the  Stock on the date of grant of this  option  (110
percent if an option is an ISO and the  Optionholder is a stockholder who at the
date of the grant of this option owns stock  possessing more than ten percent of
the  combined  voting power of all classes of stock of the Company or any parent
or subsidiary of the Company).

                  3. VESTING OF OPTION.  The time at which the  Optioned  Shares
vest and  Optionholder  may  exercise  his granted  option with  respect to such
Optioned  Shares shall be as described  on Exhibit A attached  hereto.  Optioned
Shares that have vested may be acquired at any time,  and from time to time,  in
whole or in part, until the option expires as provided in Section 6 hereof.

                  4. EXERCISE OF OPTION.  The option issued  hereunder  shall be
exercisable  by written  notice to the Company,  addressed to the Company at its
principal place of business.

                  5. LOCKUP  AGREEMENT.  Upon the proper exercise of any option,
Optionholder  may be required  to agree not to sell or  otherwise  transfer  any
acquired Optioned Shares during any stock lockup period agreed to by the Company
and any underwriter associated with such public offering.

                  6.  TERMINATION  OF OPTION.  Except as otherwise  set forth on
Exhibit A, this option, to the extent not previously exercised,  shall terminate
upon the first to occur of the tenth anniversary of the Grant Date.
<PAGE>

                  7. NO PRIVILEGE OF STOCK  OWNERSHIP.  The holder of the option
granted hereunder shall not have any of the rights of a stockholder with respect
to the Optioned Shares until such Optionholder  shall have exercised the option,
paid the Option Price, and received a stock certificate for the purchased shares
of Stock.

                  8. COMPLIANCE WITH LAWS AND REGULATIONS.  The exercise of this
option  and the  issuance  of the Stock upon such  exercise  shall be subject to
compliance by the Company and the Optionholder with all applicable  requirements
of law  relating  thereto  and  with all  applicable  regulations  of any  stock
exchange  in which  the  shares  of the  Stock may be listed at the time of such
exercise  and  issuance.  In  connection  with  the  exercise  of  this  option,
Optionholder  shall execute and deliver to the Company such  representations  in
writing  as may be  requested  by the  Company  in order for it to  comply  with
applicable requirements of federal and state securities laws.

                  9.  LIABILITY OF THE COMPANY.  The inability of the Company to
obtain approval from any regulatory body having  authority deemed by the Company
to be  necessary to the lawful  issuance and sale of any Stock  pursuant to this
Agreement  shall  relieve  the  Company  of any  liability  with  respect to the
nonissuance  or sale of the Stock as to which such approval  shall not have been
obtained.  The Company,  however,  shall use its best efforts to obtain all such
approvals.

                  10.  NO  EMPLOYMENT  OR  SERVICE  CONTRACT.  Nothing  in  this
Agreement  or in the Plan  shall  confer  upon  the  Optionholder  any  right to
continue in the service of the Company (or any parent or subsidiary  corporation
of the Company employing or retaining Optionholder) for any period of time or to
interfere  with or  otherwise  restrict in any way the rights of the Company (or
any parent or  subsidiary  corporation  of the Company  employing  or  retaining
Optionholder) or the Optionholder, which rights are hereby expressly reserved by
each,  to  terminate  the  service  of  Optionholder  at any time for any reason
whatsoever, with or without cause.

                  11. ASSIGNABILITY. Except as specifically set forth on Exhibit
A, neither this option nor any rights or privileges  conferred  thereby shall be
assignable or transferable by the Optionholder other than by will or by the laws
of descent  and  distribution,  and this  option  shall be  exercisable  only by
Optionholder during the Optionholder's lifetime.

                  12. BINDING AFFECT.  This agreement shall inure to the benefit
of and be binding upon the parties hereto and their respective heirs, executors,
administrators, successors and assigns.

                  13. SECURITIES MATTERS.

                       (a)  EXERCISE OF OPTION.  The  option  granted  hereunder
may be exercised by the  Optionholder  only if (i) the shares of Stock which are
to be issued upon such  execution are  registered  under the  Securities  Act of
1933, as amended (the "1933 Act"),  the Arizona  Securities Act, as amended (the
"Arizona Act"), and the securities laws of any other applicable jurisdiction, or
(ii) the Company,  upon advice of counsel,  determines  that the issuance of the
shares  of  Stock  upon  the  exercise  of  the   Optionholder  is  exempt  from
registration requirements.

                                        2
<PAGE>



                       (b)  RESTRICTION  OF  SHARES.  The  Company  is  under no
obligation  to register,  under the 1933 Act, the Arizona Act or the  securities
laws of any other  jurisdiction,  any of the shares of Stock to be issued to the
Optionholder  upon the  exercise of any option or to take any action which would
make  available any exemption from  registration.  If the shares to be issued to
the Optionholder  upon the exercise of any option have not been registered under
the 1933 Act, the Arizona Act or the securities laws of any other  jurisdiction,
those  shares  will be  "restricted  securities"  within the meaning of Rule 144
under the 1933 Act and must be held indefinitely  without any transfer,  sale or
other  disposition  unless (a) the shares are subsequently  registered under the
1933 Act,  the  Arizona  Act and the  securities  laws of any  other  applicable
jurisdiction,  or (b) the  Optionholder  obtains an opinion of counsel  which is
satisfactory  to counsel for the Company that the shares may be sold in reliance
on an exemption from registration requirements.

                  14.    NOTICES.  Any notice  required to be given or delivered
to the  Company  under  the  terms of this  Agreement  shall be in  writing  and
addressed to the Company in care of the  Corporate  Secretary  at its  principal
corporate offices.  Any notice required to be given or delivered to Optionholder
at the address  indicated on Exhibit A. All notices shall be deemed to have been
given or delivered  upon  personal  delivery or upon  deposit in the U.S.  mail,
postage prepaid and properly addressed to the party to be notified.

                  15.    GOVERNING   LAW.  The   interpretation,    performance,
and  enforcement of this Agreement shall be governed by the laws of the State of
Arizona.

                  IN WITNESS  WHEREOF the  parties  hereto  have  executed  this
agreement or caused it to be executed on the day and year first above written.

                                         LEOPOLD STYLING PRODUCTS, INC.


                                         By:
                                            ------------------------------------
                                         Name:
                                              ----------------------------------
                                         Its:
                                             -----------------------------------

ATTESTED BY:

- -----------------------------                -----------------------------------
Secretary                                    Optionholder


                                        3
<PAGE>

                         LEOPOLD STYLING PRODUCTS, INC.

                                    EXHIBIT A


Optionholder:     Thomas M. Clifford


Address of
Optionholder:     --------------------------------------------------------------

                  --------------------------------------------------------------

Grant Date:       June 29, 1995


Optioned Shares:  161,571


Option Price:     $0.10


Check One Box:

[ ] It is intended that the options are "incentive  stock options" under section
    422 of the Code.


[X] It is intended that the options are nonqualified options.

Vesting Schedule

                  All of the options shall vest and become  exercisable  on June
                  29,  1999;  provided,  however,  that the  Company's  Board of
                  Directors in its sole discretion may accelerate the vesting of
                  the options if the Company's earnings per share, calculated in
                  accordance with generally accepted accounting  practices,  for
                  the  calendar  years ended  December 31, 1997 and December 31,
                  1998 shall exceed, in aggregate, $2.30.

                                                                   EXHIBIT 10.24

                                      SEPARATION AGREEMENT


                                  DATED AS OF JANUARY 16, 1998


                                             BETWEEN


                                 STYLING TECHNOLOGY CORPORATION


                                               AND


                                       THOMAS M. CLIFFORD
<PAGE>

                              SEPARATION AGREEMENT


         SEPARATION  AGREEMENT  effective  as of the 16th day of January 1998 by
and between STYLING TECHNOLOGY CORPORATION,  a Delaware corporation ("Company"),
and THOMAS M. CLIFFORD ("Clifford").

         Clifford currently serves as President of Company pursuant to the terms
of  an  Employment   Agreement  dated   September  19,  1996  (the   "Employment
Agreement").  In addition, Clifford serves as a director of Company. Company and
Clifford also are parties to a Stock Option  Agreement  dated June 29, 1995 (the
"Stock Option Agreement").

         Clifford and Company have  determined to terminate  their  relationship
and the  terms of the  Employment  Agreement  and to  modify  the  Stock  Option
Agreement on the terms and conditions set forth in this Agreement.

         NOW,  THEREFORE,  in  consideration  of the  premises and of the mutual
covenants set forth in this Agreement, the parties hereto agree as follows:

         1.    TERMINATION OF EMPLOYMENT AGREEMENT. Effective as of the date of
this  Agreement,  the  Employment  Agreement is cancelled and  terminated in its
entirety, except for (a) the provisions of Section 5(d) relating to Confidential
Information,  and (b) the  provisions  of Section 5(e) relating to the Return of
Books and Papers,  each of which Company and Clifford agree shall remain in full
force and effect.

         2.    RESIGNATION AS OFFICER, DIRECTOR, AND EMPLOYEE. Clifford hereby
resigns as an officer,  director,  and employee of Company and each affiliate of
Company, and Company hereby accepts such resignation on behalf of itself and its
affiliates,  such  resignation  and acceptance to be effective as of the date of
this  Agreement.  Until June 30, 1998,  Clifford  shall  remain a consultant  of
Company  and his  responsibilities  shall be limited to  specific  transactional
activities of an executive nature  reasonably  requested by Company from time to
time related primarily to potential  acquisitions.  Clifford may, at his option,
provide such  consulting  services  from his house.  Clifford will report to and
receive  instructions  from the Chief  Executive  Officer  and  Chief  Financial
Officer of Company.

         3.    PAYMENT AMOUNTS.  Between the date of this Agreement and June 30,
1998,  so long as Clifford  does not accept  employment  from  another  company,
Company  shall pay to Clifford an amount equal to $75,000  payable in accordance
with the  following  schedule:  (a) $5,000 on January 31,  1998,  (b) $10,000 on
February 28, 1998, (c) $10,000 on March 31, 1998, (d) $10,000 on April 30, 1998,
(e) $10,000 on May 30, 1998, and (f) $30,000 on June 30, 1998. Such amount shall
be in lieu of all payments that otherwise  would be payable under the Employment
Agreement.  All  payments  of this  amount  shall be made  after  deducting  all
applicable  federal and  state  payroll, FICA,  unemployment,  and  other taxes.
<PAGE>

Company shall  reimburse  Clifford for all reasonable  travel and  entertainment
expenses and other ordinary and necessary business expenses incurred by Clifford
in  connection  with the business of Company and the  performance  of Clifford's
consulting services under paragraph 2 of this Agreement; provided, however, that
Clifford shall not incur such expenses without prior written  authorization from
Company.  The term "business expenses" shall not include any item not deductible
by Company for federal income tax purposes.

         4.    STOCK OPTIONS. The Stock Option Agreement is hereby modified so
that it covers a total of 90,000 shares of Common Stock of Company (the "Revised
Option  Shares"),  with the remaining  71,571 shares  originally  covered by the
Stock  Option  Agreement  being  immediately  cancelled.  Of the Revised  Option
Shares,  81,000  shares  shall vest  immediately  and 9,000 shares shall vest on
January 16,  1999,  so long as Clifford  has  fulfilled  his  obligations  under
paragraph 5 below for a period of one year from the date of this Agreement.  The
form of notice to be given to Company by Clifford  upon  exercise of his options
is attached as Exhibit A. With respect to the number of Revised  Option  Shares,
the aggregate number of shares and the price per share shall be  proportionately
adjusted  for any  increase or decrease in the number of  outstanding  shares of
stock of Company  resulting from a subdivision or consolidation of shares or any
other capital adjustment or the payment of a stock dividend or other increase or
decrease  in the number of such shares  effected  without  Company's  receipt of
consideration  therefor in money,  services,  or property.  Company shall file a
Registration  Statement with the Securities and Exchange Commission covering the
Revised  Option  Shares on or before  February  28,  1998 and shall use its best
efforts to cause such  Registration  Statement  to become  effective  as soon as
practicable  and  thereafter to be available for two years from the date of this
Agreement,  subject only to any lock-up  period  reasonably  requested of him by
investment  bankers with respect to the Revised Option Shares in connection with
an underwritten  public offering by Company.  Company represents and warrants to
Clifford that it is not currently  discussing  pursuing an  underwritten  public
offering with any investment bankers that would require Clifford to enter into a
lock-up agreement.

         5.    NON-DISPARAGEMENT.  Neither party hereto shall publicly disparage
the  other  party  hereto  or any  of the  other  party's  directors,  officers,
employees,  agents,  representatives,  family  members,  heirs,  successors,  or
assigns,  or take any action  that might  reasonably  be  expected  to cause any
adverse publicity or embarrassment to any of such persons or to otherwise injure
or impair the business,  reputation  or prospects of any such person;  provided,
however,  each party shall be free to communicate with any such person regarding
the other party (when requested to do so by such person) so long as the contents
of such  discussion are  truthfully  accurate and  constitute  public  knowledge
otherwise  than as a  result  of  disclosures  made  by the  party  making  such
communication.  Company and Clifford  agree to the form and content of the press
release   attached   hereto.   Company  also  may  make   appropriate   industry
announcements  consistent with the contents of the press release attached hereto
but will furnish copies thereof to Clifford prior to their release.

         6.    MUTUAL  RELEASE.  Except  for  those  obligations  set  forth  in
this Agreement,  Company hereby  releases  Clifford and Clifford hereby releases

                                       2
<PAGE>

Company from any and all actions, causes of action, suits, debts, controversies,
contracts, agreements,  promises, and claims (collectively,  "claims"), of every
nature, character, and description, in law or in equity, known or unknown, which
they own or hold,  or have at any time  heretofore  owned or held, or which they
hereafter can,  shall,  or may own or hold against the other,  and each of them,
arising out of or relating to any acts or  omissions  occurring on or before the
date of this  Agreement,  including,  but not  limited  to,  any and all  claims
arising out of or in any way related to the  employment  of Clifford by Company,
or the  termination of said  employment,  or the  directorship  of Clifford with
Company,  or the  ownership  of Clifford of any shares of or options to purchase
shares of the common stock of Company. As used in this paragraph,  Company shall
include all subsidiaries, affiliates, directors, officers, attorneys, and agents
of Company, and their respective heirs, executors,  administrators,  successors,
and assigns,  and as used in this  paragraph,  Clifford shall include his heirs,
executors,  administrators,  attorneys, agents, successors, assigns, and each of
them. In light of the intention of Company and Clifford that this release extend
to any and all  claims of any kind,  each of them  expressly  waives any and all
rights under  California  Civil Code Section  1542,  to the extent it may apply,
which statute states as follows:

           "A  general  release  does not  extend to  claims  which the
           creditor  does not know or  suspect to exist in his favor at
           the time of  executing  the  release,  which if known by him
           must  have  materially  affected  his  settlement  with  the
           debtor."

         7.    MISCELLANEOUS.

               (a)   NOTICES.   All   notices,  requests,  demands  and  other
communications  required or permitted  under this Agreement  shall be in writing
and shall be deemed to have been duly given, made and received (i) if personally
delivered,  on the date of delivery, (ii) if mailed, three days after deposit in
the United  States mail,  registered  or certified,  return  receipt  requested,
postage  prepaid  and  addressed  as  provided  below,  or (iii) if by a courier
delivery  service  providing  overnight  or  "next-day"  delivery,  on the  next
business day after deposit with such service addressed as follows:

                             (i)   If to Company:
                                   2390 East  Camelback  Road
                                   Suite 435
                                   Phoenix, Arizona 85016
                                   Attention: Secretary

                                       3
<PAGE>



                                   with a copy to:

                                   O'Connor, Cavanagh, Anderson, Killingsworth &
                                   Beshears, P.A.
                                   One East Camelback Road
                                   Suite 1100
                                   Phoenix, Arizona 85012
                                   Attention: Robert S. Kant, Esq.

                              (ii) If to Clifford:
                                   4618 Winnetka Avenue
                                   Woodland Hills, California 91634

                                   with a copy to:

                                   Rutter Hobbs & Davidoff Incorporated
                                   1900 Avenue of the Stars
                                   Suite 2700
                                   Los Angeles, California 90067-3401
                                   Attention: Joel Weinstein, Esq.


Either party may alter the address to which  communications  or copies are to be
sent by  giving  notice  of such  change  of  address  in  conformity  with  the
provisions of this paragraph for the giving of notice.

               (b)  INDULGENCES;  WAIVERS. Neither any failure nor any delay on 
the part of either party to exercise any right, remedy, power or privilege under
this  Agreement  shall  operate  as a waiver  thereof,  nor shall any  single or
partial exercise of any right,  remedy, power or privilege preclude any other or
further exercise of the same or of any other right,  remedy, power or privilege,
nor shall any waiver of any right,  remedy,  power or privilege  with respect to
any  occurrence  be  construed  as a  waiver  of such  right,  remedy,  power or
privilege  with  respect  to any other  occurrence.  No waiver  shall be binding
unless executed in writing by the party making the waiver.

                                        4
<PAGE>

               (c)  CONTROLLING LAW. This Agreement and all questions relating
to its validity, interpretation,  performance and enforcement, shall be governed
by and  construed  in  accordance  with  the  laws  of the  state  of  Delaware,
notwithstanding  any Delaware or other conflict-  of-interest  provisions to the
contrary.

               (d)  BINDING NATURE OF AGREEMENT. This Agreement shall be binding
upon and inure to the benefit of the parties hereto and their respective  heirs,
personal representatives, successors and assigns except that no party may assign
or transfer such party's rights or obligations  under this Agreement without the
prior written consent of the other party.

               (e)  EXECUTION IN COUNTERPARTS. This Agreement may be executed in
any number of  counterparts,  each of which shall be deemed to be an original as
against  each party  whose  signature  appears  thereon,  and all of which shall
together  constitute one and the same  instrument.  This Agreement  shall become
binding when one or more  counterparts  hereof,  individually or taken together,
shall bear the signatures of the parties reflected hereon as the signatories.

               (f)  ENTIRE  AGREEMENT. This  Agreement   contains   the   entire
understanding  between the parties  hereto  with  respect to the subject  matter
hereof   and   supersedes   all  prior  and   contemporaneous   agreements   and
understandings, inducements and conditions, express or implied, oral or written,
except as herein  contained.  The express terms hereof control and supersede any
course of  performance  and/or usage of the trade  inconsistent  with any of the
terms  hereof.  This  Agreement  may not be modified or amended other than by an
agreement in writing.

               (g)  PARAGRAPH HEADINGS. The paragraph headings in this Agreement
are for  convenience  only;  they form no part of this  Agreement  and shall not
affect its interpretation.

               (h)  GENDER.  Words  used herein,  regardless  of  the number and
gender  specifically  used,  shall be deemed and  construed to include any other
number, singular or plural, and any other gender, masculine, feminine or neuter,
as the context requires.

               (i)  NUMBER OF DAYS. In computing the number of days for purposes
of this Agreement, all days shall be counted,  including Saturdays,  Sundays and
holidays; provided, however, that if the final day of any time period falls on a
Saturday,  Sunday or holiday,  then the final day shall be deemed to be the next
day which is not a Saturday, Sunday or holiday.

                                        5
<PAGE>

                  IN WITNESS  WHEREOF,  the parties have executed this Agreement
as of the date first above written.

                                           STYLING TECHNOLOGY CORPORATION


                                           By:
                                              ----------------------------------
                                           Name:
                                                --------------------------------
                                           Its:
                                               ---------------------------------


                                           -------------------------------------
                                           Thomas M. Clifford



                                        5



                                                                    Exhibit 23.2


                    CONSENT OF INDEPENDENT PUBLIC ACCOUTANTS


As independent  public  accountants,  we hereby consent to the  incorporation by
reference in this Registration Statement on Form S-8, of our reports dated March
21,  1997,  June 20, 1997 and  January 21,  1998,  covering  Styling  Technology
Corporation  (Styling),  U.K. Abba Products,  Inc., and certain product lines of
Inverness Corporation, Inc. and Inverness (UK) Limited,  respectively,  included
in Styling's  Annual  Report on Form 10-K for the year ended  December 31, 1996,
and Current  Reports on Form 8-K/A,  filed July 29, 1997 and  February 23, 1998,
respectively,  and to all  references to our firm included in this  registration
statement.


                                                    ARTHUR ANDERSEN LLP


Phoenix, Arizona,
  February 19, 1998.


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