<PAGE> 1
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
------------
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF
THE SECURITIES EXCHANGE ACT OF 1934
DATE OF REPORT (DATE OF EARLIEST EVENT REPORTED): DECEMBER 6, 1999
SALESLOGIX CORPORATION
(EXACT NAME OF REGISTRANT AS SPECIFIED IN CHARTER)
Delaware 0-26161 86-0808340
(State or other (Commission File Number) (IRS Employer
jurisdiction of incorporation) Identification No.)
8800 N. Gainey Center Drive, Suite 200
Scottsdale, Arizona 85258
(Address of principal executive offices) (Zip Code)
(480) 368-3700
(Registrant's telephone number, including area code)
<PAGE> 2
ITEM 5. OTHER EVENTS
On December 6, 1999, we announced a definitive agreement for the Company to
acquire the ACT! Product Line and related business from Symantec Corporation.
Under the terms of the agreement, we will acquire an exclusive license of ACT!
and an option to purchase the product line at the end of the four year license
term for an aggregate purchase price, including royalties, of $60 million in
cash, plus $20 million in SalesLogix Common Stock, based on the average market
value of such stock during the twenty trading days preceding the announcement.
Our press release, dated December 6, 1999, titled "SalesLogix to Acquire ACT!
and Multi-Million User Base to Expand Share of CRM Market" is attached hereto as
Exhibit 99.1.
Also on December 6, 1999, we announced the initial phase of our launch of
Interact.com, a new business-to-business sales community solution, which is part
of our new multi-brand e-business strategy also announced on December 6, 1999.
Our press releases, dated December 6, 1999, titled "SalesLogix Announces
Interact.com; First B2B Sales Community Solution for 42+ Million Salespeople"
and " SalesLogix Announces New Multi-Brand E-Business Strategy to Transform CRM
Marketplace" are attached hereto as Exhibit 99.2 and 99.3, respectively.
This Current Report on Form 8-K contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended, and Section
21E of the Securities Exchange Act of 1934, as amended. The forward-looking
statements contained herein involve risks and uncertainties, including those
detailed in the legend at the bottom of the press releases attached as exhibits
hereto, in our quarterly report on Form 10-Q for the quarter ended September 30,
1999, in our final prospectus filed in connection with our initial public
offering on Form S-1, effective May 27, 1999, and as set forth below. Actual
results and developments may differ materially from those described or
incorporated by reference in this Report.
WE FACE RISKS RELATED TO THE ACT! ACQUISITION
The process of integrating the ACT! business with our business is subject to
risks commonly encountered in integrating acquisitions, including, among others,
risk of loss of key personnel; difficulties associated with assimilating
technologies, products, personnel and operations; potential disruption of our
ongoing business; the ability of our sales force, business partners, consultants
and development staff to adapt to the new product line; our lack of previous
experience in operating a "shrink wrap", retail-distribution business; and
unanticipated costs associated with the acquisition. We may not successfully
overcome these risks or any other problems encountered in connection with the
acquisition of ACT!.
WE FACE RISKS RELATED TO FINANCING THIS ACQUISITION AND OUR E-BUSINESS STRATEGY
We expect that implementation of our e-business strategy will require
substantial amounts of capital, and we expect to experience operating losses at
least through calendar year 2000. As of September 30, 1999, we had cash and cash
equivalents of $29.4 million and our working capital was $35.1 million. We
anticipate that these available funds, combined with our operating results, will
not be sufficient to finance our operating activities and capital expenditures
after adoption of our new e-business strategy and acquisition of ACT!, including
royalty payments to Symantec, direct transactional costs, and transition costs.
Our e-business strategy depends in part upon maintaining the existing ACT!
business and transitioning the ACT! user base to our new subscription products.
If we are not successful in maintaining revenues from the ACT! products and
customer base, or in transitioning the ACT! user base to our Web-based services,
our financing needs may accelerate. Accordingly, we are currently in the process
of pursuing additional financing through a private placement of debt and/or
equity securities in the first quarter of 2000, and/or a secondary public
offering of our common stock as early as in the second quarter of 2000, market
and other conditions permitting. Although we believe that such financing
alternatives will be available, there is no assurance that available financing
will be available on reasonable business terms or terms acceptable to us, or
that market conditions will permit any secondary public offering on terms
acceptable to us. In addition issuing additional equity securities will dilute
current stockholders' percentage ownership, and incurring substantial debt may
impose restrictions that could disrupt our ongoing business and increase our
expenses. If we are unable to obtain sufficient financing on terms acceptable to
us, our business, financial condition and operating results would be materially
adversely affected.
<PAGE> 3
WE FACE RISKS RELATED TO IMPLEMENTATION OF OUR NEW E-BUSINESS STRATEGY
Our new e-business strategy is generally based on a business model that relies
on third parties to provide certain services to be included in our product
offering and on subscription, e-commerce and advertising for revenues. This
e-business model is unproven and there can be no assurance that customer
relationship management users will accept Interact.com on the terms offered by
the Company, or utilize its features. In addition, current and potential
competitors, including Siebel Systems (Sales.com), Salesforce.com and Agillion,
some of which have substantially more resources than we do, have established or
may establish customer relationship management e-business strategies to increase
the ability of their products or services to address the needs of our existing
and prospective customers. If we are not able to successfully address these
risks, we will not be able to grow our business, compete effectively or achieve
profitability. These factors could cause our stock price to fall significantly.
IF WE FAIL TO GENERATE SUFFICIENT SUBSCRIPTION, E-COMMERCE AND ADVERTISING
REVENUES, WE MAY NOT BE ABLE TO SUPPORT OUR E-BUSINESS OPERATIONS
We intend to generate revenues from a variety of different arrangements
including offering use of our internet-based services on a monthly subscription
basis, e-commerce transactions for goods and services in addition to services
offered under subscription arrangements, and sales of targeted and untargeted
banner advertising, sponsorships, performance-based arrangements and referrals
to third party Web-sites. We have limited experience marketing and pricing these
types of arrangements, and have limited actual experience with respect to the
performance of such arrangements. As such, we do not know if we are
appropriately pricing, marketing or structuring these arrangements, whether
users of our e-business services will accept a subscription model or make
e-commerce purchases, or whether we will perform under these arrangements to the
satisfaction of the other parties. Our failure to appropriately price, market or
structure these arrangements could impact our ability to generate revenue, to
enter into and perform under these arrangements, or to renew these arrangements
on similar or acceptable terms. In light of these factors, we cannot assure you
that we will be able to generate sufficient subscription, e-commerce or
advertising revenues to support our e-business operations.
OUR BRAND AND BUSINESS COULD BE ADVERSELY AFFECTED IF WE ARE NOT ABLE TO PROTECT
OUR DOMAIN NAMES OR ACQUIRE OTHER RELEVANT DOMAIN NAMES.
We currently have acquired the rights to the Web domain name relating to our
brand, Interact.com, as well as other related Web domain names. The acquisition
and maintenance of domain names generally is regulated by governmental agencies
and their designees. The regulation of domain names in the United States and in
foreign countries is subject to change in the near future. As a result, we may
be unable to acquire or maintain relevant domain names in the countries in which
we conduct, or plan to conduct, business. Furthermore, the relationship between
regulations governing domain names and laws protecting trademarks and similar
proprietary rights is unclear. Therefore, we may be unable to prevent third
parties from acquiring domain names that are similar to, infringe upon, dilute
or otherwise decrease the value of our trademarks and other proprietary rights.
ITEM 7. FINANCIAL STATEMENTS, PRO FORM FINANCIAL INFORMATION AND EXHIBITS
Exhibit Number Description
- -------------- -----------
99.1 Press Release dated December 6, 1999 regarding acquisition of ACT!
99.2 Press Release dated December 6, 1999, regarding Interact.com Launch
99.3 Press Release dated December 6, 1999, regarding E-Business Strategy
<PAGE> 4
SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934, as
amended, the registrant has duly caused this report to be signed on its behalf
by the undersigned hereunto duly authorized.
SALESLOGIX CORPORATION
By: /s/ Gary R. Acord
Gary R. Acord
Chief Financial Officer
Dated: December 6, 1999
<PAGE> 5
EXHIBIT LIST
Exhibit Number Description
- -------------- -----------
99.1 Press Release dated December 6, 1999 regarding acquisition of ACT!
99.2 Press Release dated December 6, 1999, regarding Interact.com Launch
99.3 Press Release dated December 6, 1999, regarding E-Business Strategy
<PAGE> 1
EXHIBIT 99.1
Contact:
Kathy Schauer
SalesLogix
+1-480-627-3501
[email protected]
Kary-Lynn Smith
UpStart Communications
+1-203-629-1513
[email protected]
{SEE NEW INTERNET ACTIVATED ACT! AT SALESLOGIX WEBCAST - THURSDAY, 12/9
AT 1:00 EST}
FOR RELEASE: DECEMBER 6 1999
SALESLOGIX TO ACQUIRE ACT! AND MULTI-MILLION USER BASE TO EXPAND SHARE OF CRM
MARKET
3 million ACT! users to create a combined business that will serve the largest
population of sales force and CRM users in organizations of any size; product
returns to its original creator who plans to "Internet Activate" ACT!
SCOTTSDALE, AZ, DECEMBER 6, 1999 - SalesLogix Corporation (NASDAQ:
SLGX), a leading provider of CRM and e-commerce software, today announced it has
signed a definitive agreement to acquire ACT!, the world's best selling contact
manager, from Symantec Corporation (NASDAQ: SYMC). The transaction will
significantly expand SalesLogix's share of the $11.5 billion Customer
Relationship Management (CRM) marketplace, adding an immediate estimated
customer base of three million ACT! users. With the recently released ACT!2000
and its own SalesLogix solution, SalesLogix can now offer the leading sales
automation brands for individual users and sales teams in organizations of any
size.
The acquisition of ACT! - the world's most popular sales and contact
management tool for small businesses, individual sales professionals and
consultants - is the latest move in SalesLogix's strategy to create
Internet-based sales automation solutions that leverage e-business applications
with dynamic content, commerce and community-building Web services. With
offerings that will now span all major segments of the sales community - from
individuals and small businesses to medium and large companies that must manage
the diverse activities of different types of sales channels and partners -
SalesLogix is seeking to gain a major share of the surging B2B sell-side
automation market. This market is projected by analysts like Aberdeen Group, a
Boston, MA market research firm, to grow to $5.5 billion in 2003.
"There is already an inherent synergy between SalesLogix and ACT!.
That's by design, not coincidence," said SalesLogix president and CEO Pat
Sullivan. "With ACT! now becoming a part of the SalesLogix product offering, we
can more effectively create a completely seamless growth path that enables our
customers to grow within a common application framework -- from individual
salespeople to small businesses to medium-to-large enterprises. We also believe
there is a tremendous opportunity to provide a new class of services to millions
of ACT! and SalesLogix users. With ACT! now added to the mix, we believe we have
now assembled the foundation to own a dominant share of the CRM marketplace, and
have created the scale to compete effectively for leadership of the overall
market."
Under the terms of the agreement, SalesLogix will acquire the ACT!
product line, through a four year exclusive license of ACT! and a purchase
option at the end of the term, for an aggregate purchase price of $60 million
(including royalties paid during the term), in cash, and common stock valued at
$20 million. SalesLogix will take over the ACT! development, marketing and
support functions, and will continue to sell the ACT! product through its
existing
<PAGE> 2
distribution channels. Upon commencement of the license, ACT! will become an
independent line of business of SalesLogix, and the company will expand its
operations to three lines of business - ACT!, SalesLogix and Interact.com.
Closing of the transaction, which is subject to antitrust review and customary
closing conditions, and commencement of the license is anticipated for early
January.
"SalesLogix is the ideal company to take care of the existing ACT!
customer base and to continue development of ACT! through its natural evolution
to an Internet-based application," said John Thompson, president and CEO of
Symantec. "Pat Sullivan has developed a unique, long-term strategy for the
future of ACT! that provides exciting new opportunities for the millions of
salespeople who have come to rely on one of the industry's leading contact
managers."
ACT! USERS GAIN ACCESS TO NEW "INTERNET ACTIVATOR" FOR ACT!
SalesLogix has a clearly defined strategy for ACT!. The market-leading
contact manager will be connected with Interact.com to provide dynamic content,
commerce and community subscription services that are customized for ACT! users.
Through SalesLogix's new Interact.com, ACT! will be transformed into an
"Internet Active" application that is dynamically linked to a wide variety of
Web-based e-commerce services specifically geared to the needs of salespeople.
In this environment, standard ACT! functions such as entering contact
information, making calendar entries, etc., will trigger immediately relevant
Internet services, including:
Context-sensitive review of Web content on the accounts being
reviewed
Dynamic scheduling of travel and hotel bookings through the ACT!
calendar
Ability to buy leads based on specific customer profiles
Automatic e-marketing campaigns for lists of prospects
Ability to set up private or public Web portals for prospect
management
Unlike typical sales portals, a key distinguishing characteristic of an
Internet Activated ACT! is that all information is delivered in a fully
integrated, in-context and relevant manner directly inside the ACT! application.
This level of user convenience means fewer learning curves and simple
"one-click" access to a wide range of services.
The Internet-activated version of ACT! is in development now with
expected general availability in February 2000. Upon release, services will be
offered on a subscription basis for $19.95 per month. The initial releases of
the service will be free for all registered ACT!2000 users.
ACQUISITION RETURNS BESTSELLING SOFTWARE TO ITS CREATOR
SalesLogix' acquisition of ACT! will also mark the return of the
software to Sullivan, who in 1987 co-founded Contact Software International,
Inc., and pioneered the contact management software category with the
introduction of ACT! As president of Contact Software, Sullivan oversaw the
evolution and marketing of ACT! until 1993 when he sold it to Symantec. Three
years later, he founded SalesLogix, which is now the fastest growing front
office and e-commerce software company in the world.
Sullivan said he recognizes an opportunity today to deliver a
breakthrough implementation of ACT! to the marketplace, just as he did more than
a decade ago when ACT! marked a revolution in usability and practicality for
sales contact management.
"ACT! was an immediate hit with a vast number of salespeople and other
business professionals externally focused and working to build a business. It
was the first easy-to-use software solution that met their need for a way to
maintain contact and cultivate relationships with their prospects and
customers," he said. "Today ACT! continues to win recognition as the
best-in-class solution for contact management, and leads the industry with the
largest installed base of users across the board, ranging from solo independent
sales representatives to large corporate sales organizations. Now that 'ACT! is
back' in our product line-up, we will expand its capabilities as an Internet
activated application offering a powerful set of dynamically accessible
e-business software, content and services."
WEBCAST TO UNVEIL INTERNET ACTIVATED ACT!
SalesLogix will be hosting a webcast led by Pat Sullivan and Hugh
Bishop, Senior Vice President of Enterprise Business Applications for the
Aberdeen Group on Thursday, December 9 at 1:00 PM EST. The event will feature a
<PAGE> 3
demonstration of a new Internet Activator that links ACT! to SalesLogix's
breakthrough new B2B Sales Community solution, Interact.com. To sign up and
register for the event, visit us on the World Wide Web at
http://www.placeware.com/interact.com.
ABOUT SALESLOGIX
SalesLogix is a leading provider of CRM and e-commerce software for
mid-market companies. The Company's products create interactive selling networks
that dynamically connect mobile sales, internal telesales, marketing and support
organizations as well as third party resellers, supply chain participants and
other partners. SalesLogix solutions support all selling channels and operate
across a variety of platforms, including the Internet, Windows-based desktops
and laptops, and PDAs. To date, over 1,800 customers have licensed SalesLogix
software. Headquartered in Scottsdale, Arizona, SalesLogix can be found on the
World Wide Web at http://www.saleslogix.com.
# # #
This press release contains forward looking statements that involve risks and
uncertainties that could cause actual results or outcomes to differ materially
from those contemplated by the forward looking statements. Important factors
that may cause or contribute to such differences include, but are not limited
to: risks relating to the consummation of the acquisition of ACT!, including the
risk that required regulatory clearances might not be obtained in a timely
manner or at all; risks associated with acquisitions generally, including
integration of operations, diversion of management's time and attention,
unanticipated expenditures and the ability to integrate and manage the acquired
business and implement the company's new marketing strategies; market demand and
acceptance; the impact of competitive products and services; risks associated
with the timing and successful completion of technology and product development
and commercialization; the effect of economic and business conditions; the
ability to attract and retain technical and management personnel; changing
relationships with customers, suppliers and strategic partners, including the
company's indirect distribution channel; and other risks detailed in the
company's current report on Form 8-K filed with the Securities and Exchange
Commission in connection with this announcement, quarterly report on Form 10-Q
for the quarter ended September 30, 1999, and final prospectus filed in
connection with the company's initial public offering on Form S-1, effective May
27, 1999. SalesLogix undertakes no obligation to update or revise any
forward-looking statements, whether as a result of new information, future
events or otherwise.
SalesLogix is a registered trademark of SalesLogix Corporation. All other
trademarks or registered marks are owned by their respective holders.
<PAGE> 1
EXHIBIT 99.2
Contact:
Kathy Schauer
SalesLogix
+1-480-627-3501
[email protected]
Kary-Lynn Smith
UpStart Communications
+1-203-629-1513
[email protected]
{SEE NEW INTERACT.COM BREAKTHROUGH AT SALESLOGIX WEBCAST - THURSDAY, 12/9
AT 1:00 EST}
FOR RELEASE: DECEMBER 6, 1999
SALESLOGIX ANNOUNCES INTERACT.COM; FIRST B2B SALES COMMUNITY SOLUTION FOR 42+
MILLION SALESPEOPLE
New "Interactive Application Service" delivers dynamic content, commerce and
community services for SalesLogix, ACT!, PDA, e-business and CRM applications;
16 e-commerce providers committing to Interact.com
SCOTTSDALE, AZ, DECEMBER 6, 1999 - SalesLogix Corporation (NASDAQ:
SLGX), a leading provider of customer relationship management (CRM) and
e-commerce software, today announced the initial phase of its launch of
Interact.com, a new Business-to-Business (B2B) Sales Community solution.
Interact.com meets the need of a large and growing community of mobile sales
professionals, small businesses, and medium to large enterprises for leveraging
relevant Web-based content, commerce and community services within the context
of their existing sales automation, e-business, and CRM applications. Focused
initially on ACT! and SalesLogix customers, Interact.com will provide a powerful
Web-based infrastructure for the delivery of e-commerce services from providers
such as Vignette, infoUSA, Glyphica, MarketFirst, and I-tinerary.com to speed
all key aspects of selling in the Internet age.
Interact.com will target the large and growing global sales community
identified by analysts as consisting of an estimated 42+ million sales
professionals in organizations of any size. For this vast market, Interact.com
will deliver value-added e-commerce content, tools, services, and applications
designed to increase the effectiveness of sales professionals wherever they
work, regardless of their preferred sales automation and CRM systems.
In introducing Interact.com, Pat Sullivan, Chairman and CEO of
SalesLogix, said, "Interact.com really enables a whole new way of selling. We'll
now be able to provide unheard-of levels of service to every facet of the sales
community. Salespeople will now be able to use the Internet's global reach
within a meaningful context to find leads and close business, to cut
administrative burdens, and to share ideas, network, and marshal the resources
of other sales pros. Vendors who serve the sales community will have a new, more
personalized and efficient way to find, reach, and serve their customers. And
the users of those services will benefit, too, because vendors will be able to
fill customers' needs faster and better than ever!"
"Interact.com is a game-changing initiative for the CRM space," said
Hugh Bishop, Senior Vice President of Enterprise Business Applications for the
Aberdeen Group. "SalesLogix's approach in delivering a Web-architected CRM
application and pulling e-services and resources into the application is truly
ground-breaking. Interact.com will become a benchmark for the CRM industry."
A NEW WAY OF SELLING -- "INTERACTIVE APPLICATION SERVICES"
<PAGE> 2
Through Interact.com, the sales community will reap the benefits of a
major product innovation - an Interactive Application Service that delivers
immediate, in-context Internet services and content to users as they are working
in their sales applications. Unlike other vendors' B2B sell-side offerings that
require users to visit a Web portal to access services, the Internet Activators
in Interact.com transform ACT!, SalesLogix, and other traditional CRM
applications into "cockpits" from which users can access Web services, on-demand
and in context with the relevant CRM application functions. "We are taking the
sales and CRM software that millions of users are familiar with and turning it
into a cockpit that puts all of the Web-based tools and services they need right
into their hands, at the instant they need them, and in the context of the task
they are performing," Sullivan said.
Interact.com services to be delivered through SalesLogix, ACT!,
Web-based, PDAs, or other CRM applications include:
- - Integrated Commerce and Support Services. Lead management services allow
users to purchase leads which are then seamlessly added to the their lead
database. Online travel services for booking and exchanging tickets,
reserving hotel and rental cars, etc., are presented to users as
appropriate when they make entries into their calendars. To use these and
other services, at no time does the sales rep have to leave the
application because the application and the Web are 'married.'
- - Personalized Portals and Websites. Salespeople will be able to create any
number of private Web-based communities of their own that will enable them
to interact and negotiate with prospects, customers, and partners. With
just a few clicks, a unique and secure Web site can be set up for each
customer that can be accessed by the customer. The customer can log in and
can create other accounts for other people as appropriate, such as
colleagues and partners. The site offers a single point of access to the
documents, data and dialogue needed to close a deal. All activity on the
site is logged - e.g., who accessed what on the site and how much time
they spent - making it possible to gauge the level of a customer's
knowledge or interest.
- - Relevant Content and Community Services. Content aggregators will feed
focused content that is useful to the Interact.com community. This includes
news, stock quotes, strategy and performance information, credit status,
etc., on both public and private companies. Additional community services
include online chat, forums and events that are customized to specific
sales audiences or industries.
LEADING E-COMMERCE PROVIDERS LINE UP TO SUPPORT INTERACT.COM
SalesLogix has lined up an impressive array of e-commerce providers to
aid in the launch of Interact.com. The company announced that 16 providers of
infrastructure, content, commerce, and community services have been assembled to
support the site. Through Interact.com these e-commerce and e-services companies
will have unprecedented access to the more than 42 million sales professionals
who are candidates to use the Internet Activator for SalesLogix, ACT!, and other
popular CRM applications to manage their sales processes and day-to-day
interactions with customers. Interact.com provides these e-services companies
with a powerful channel to reach what is typically a dispersed and
hard-to-target audience. The roster of supporters includes:
- - ELETTER - The first Internet-based solution to offer printing and mailing
services for direct mail campaigns.
- - EXODUS (NASDAQ: EXDS) - Provider of infrastructure for hosting ASP
services.
- - GIFTED SOLUTIONS -- Offers gift items for sale and provides services to
help build customer relationships, including event reminders, gift
recommendations, and gift histories.
- - GLYPHICA -- Users will be able to easily create their own public web sites
and create private, secure web sites for their prospects, customers and
partners to foster collaborative selling.
- - INFOUSA (NASDAQ: IUSA) -- Offers real-time access to its industry-leading
proprietary business and consumer databases, database products and sales
and marketing solutions
- - I-TINERARY.COM - A provider of online travel services with live links to
airline and other travel databases. Travel services are presented to users
as entries are made into their calendar.
- - KNOWLEDGENET - Delivers online training services on e-business
applications, services, and resources.
- - MAPQUEST.COM (NASDAQ: MQST) - Provides maps and driving direction
services, helping salespeople navigate unfamiliar locales.
<PAGE> 3
- - MARKETFIRST - Provides one-to-one, automated e-marketing solutions that
are Internet-based. Its services will enable users to launch one-to-one
marketing campaigns for lists of prospects right from their SFA/CRM
application.
- - MICROSOFT (NASDAQ: MSFT) - This IT-industry powerhouse is providing
e-business servers and Web tools to Interact.com.
- - ORACLE (NASDAQ: ORCL) - Offers e-business and database services forming
some of Interact.com's infrastructure.
- - SELLINGPOWER.COM - Offers training and motivational workshops on topics
such as selling skills, best sales practices, and SFA automation reports.
- - SUN MIRCOSYSTEMS (NYSE: SUN) - Supporting the Interact.com infrastructure
with e-business servers.
- - WAVO CORPORATION (NASDAQ: WAVO) - A leading content aggregator providing
data from nearly 7000 sources.
- - VIGNETTE (NASDAQ: VIGN) - A leading supplier of e-business applications
for building online businesses will provide personalized content and
community services.
- - WEBEX - Provider of on-line conference services, as well as services that
enable users to share information over the Web in real-time.
WEBCAST TO UNVEIL INTERACT.COM
SalesLogix will be hosting a Webcast that features and demonstrates the
breakthrough new benefits of Interact.com along with new "Internet Activator"
e-services for SalesLogix and ACT! users. The Webcast will be held on Thursday,
December 9 at 1:00 EST and hosted by Pat Sullivan, CEO of SalesLogix and Hugh
Bishop, Senior Vice President, Enterprise Business Applications for the Aberdeen
Group. To register for the event visit us on the World Wide Web at
http://www.placeware.com/interact.com.
INTERACT.COM AVAILABLE FOR EARLY SIGN-UP TODAY
Interact.com is available for membership sign-up starting today with
full services scheduled for release in February, 2000. Services will be offered
on a subscription basis for $19.95 per month. The first release of Interact.com
will initially include free services and Internet Activators for registered
SalesLogix and ACT!
users.
ABOUT SALESLOGIX
SalesLogix is a leading provider of CRM and e-commerce software for
mid-market companies. The Company's products create interactive selling networks
that dynamically connect mobile sales, internal telesales, marketing and support
organizations as well as third party resellers, supply chain participants and
other partners. SalesLogix solutions support all selling channels and operate
across a variety of platforms, including the Internet, Windows-based desktops
and laptops, and PDAs. To date, over 1,800 customers have licensed SalesLogix
software. Headquartered in Scottsdale, Arizona, SalesLogix can be found on the
World Wide Web at http://www.saleslogix.com.
# # #
This press release contains forward looking statements that involve risks and
uncertainties that could cause actual results or outcomes to differ materially
from those contemplated by the forward looking statements. Important factors
that may cause or contribute to such differences include, but are not limited
to: risks relating to the consummation of the acquisition of ACT!, including the
risk that required regulatory clearances might not be obtained in a timely
manner or at all; risks associated with acquisitions generally, including
integration of operations, diversion of management's time and attention,
unanticipated expenditures and the ability to integrate and manage the acquired
business and implement the company's new marketing strategies; market demand and
acceptance; the impact of competitive products and services; risks associated
with the timing and successful completion of technology and product development
and commercialization; the effect of economic and business conditions; the
ability to attract and retain technical and management personnel; changing
relationships with customers, suppliers and strategic partners, including the
company's indirect distribution channel; and other risks detailed in the
company's current report on Form 8-K filed with the Securities and Exchange
Commission in connection with this announcement, quarterly report on Form 10-Q
for the quarter ended September 30, 1999, and final prospectus filed in
connection with the company's initial public offering on Form S-1, effective May
27, 1999. SalesLogix undertakes no obligation to update or revise
<PAGE> 4
any forward-looking statements, whether as a result of new information, future
events or otherwise.
SalesLogix is a registered trademark of SalesLogix Corporation. All other
trademarks or registered marks are owned by their respective holders.
<PAGE> 1
EXHIBIT 99.3
Contact:
Kathy Schauer
SalesLogix
+1-480-627-3501
[email protected]
Kary-Lynn Smith
UpStart Communications
+1-203-629-1513
[email protected]
{SEE NEW INTERACT.COM BREAKTHROUGH AT SALESLOGIX
WEBCAST - THURSDAY, 12/9 AT 1:00 EST}
FOR RELEASE: DECEMBER 6, 1999
SALESLOGIX ANNOUNCES NEW MULTI-BRAND E-BUSINESS
STRATEGY TO TRANSFORM CRM MARKETPLACE
Company announces new B2B "Interactive Application Service" for 42 million
Salespeople; Acquisition of ACT! to add multi-million user base to SalesLogix
creating largest community of users in CRM industry
SCOTTSDALE, AZ, DECEMBER 6, 1999 - SalesLogix Corporation (NASDAQ:
SLGX), a leading provider of customer relationship management (CRM) and
e-commerce software, today announced five new e-business initiatives geared to
significantly expand its share of the $11.5 billion CRM marketplace. These
initiatives are:
The launch of Interact.com, a breakthrough "Interactive
Application Service" that enables dynamic content, commerce
and community services for users of any CRM application and a
new e-business Web application that brings SalesLogix-like
contact management features to connected users.
Partnerships with 16 e-commerce service providers to develop a
robust Internet application architecture capable of supporting
millions of salespeople and delivering relevant, in-context
e-services to Interact subscribers.
An agreement to acquire ACT!, the world's best selling contact
manager with more than 3 million users and a new Internet
Activator for ACT! 2000 users that integrates Interact.com
e-services directly inside the ACT! application.
The expansion of SalesLogix, the world's fastest growing CRM
application with more than 1800 corporate customers to include
a new Internet Activator that integrates SalesLogix with
Interact.com e-services.
Plans to develop new Internet Activators for major segments of
the sales community including mobile PDA users (estimated at 6
million), small office/home office (SOHO) users, and
Enterprise CRM application users.
These initiatives will target the large and growing sales community
identified by analysts as consisting of more than 42 million sales professionals
in organizations of any size. With offerings now spanning all major segments of
the sales community - from individuals and small businesses to medium to large
companies that must manage the diverse activities of different types of sales
channels and partners - SalesLogix is seeking to gain a major share of the
surging
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B2B marketplace. This market is projected by Aberdeen Group, a Boston, MA,
market research firm, to grow to $5.5 billion in 2003. By combining a powerful
new Interact.com infrastructure with two leading CRM brands - ACT! for
individuals and SalesLogix for organizations - SalesLogix believes it has gained
a first market mover advantage in the race to deliver both the operating scale
and application service levels that appeals to the mass marketplace.
"There is a tremendous opportunity here not only to provide a new class
of services to thousands of SalesLogix customers and an estimated three million
ACT! users, but also to create an online community of tens of millions of sales
professionals," said SalesLogix president and CEO Pat Sullivan. "The Internet
has the potential to transform the selling process, but in its current state it
can be more of a productivity drain than a productivity boon. Salespeople are
the busiest people in the world, after parents of young children! Many
salespeople operate independently with little or no administrative staff
support. They are often responsible for a wide range of tasks, from generating
their own leads, booking their own travel, maintaining customer and prospect
contact records, managing opportunities, to producing reports and forecasting
sales. With Interact.com, we're going to make their lives much easier by
bringing the Internet to them in applications that they live in everyday as well
as giving them a whole new way of selling in the Internet age that is truly a
breakthrough."
"The Internet has torn down the traditional walls of the front office,"
said Liz Shahnam, Senior Program Manager, META Group, a Stamford, CT, market
research firm. "Regardless of whether companies are selling via the Web or using
the Web to orchestrate and manage multiple distribution channels, there are many
more ways to touch the customer than ever before. That means a fundamental shift
needs to occur in how companies implement selling solutions via the Web. By
creating a dynamically hosted environment and providing relevant, in-context
commerce and content via the Internet, companies such as SalesLogix will enable
salespeople to do what they do best -- network, share ideas, and grow their
businesses."
A NEW WAY OF SELLING -- "INTERACTIVE APPLICATION SERVICES"
Through Interact.com, the sales community will reap the benefits of a
major product innovation - an Interactive Application Service that delivers
immediate, in-context Internet services and content to users as they are working
in their sales applications. Unlike other vendors' B2B offerings that require
users to visit a Web portal to access services, the Internet Activators in
Interact.com transform ACT!, SalesLogix, and other traditional CRM applications
into "cockpits" from which users can access Web services on demand and in
context with the relevant CRM application functions. [For more detail on
Interact.com, please see today's SalesLogix press release, "SalesLogix Announces
Interact.com; First B2B Sales Community Solution for 42+ Million Salespeople.]
INTERACT.COM TO BE UNVEILED AT WEBCAST
SalesLogix will be hosting a Webcast that features and demonstrates the
breakthrough new benefits of Interact.com along with new "Internet Activator"
e-services for SalesLogix and ACT! users. The Webcast will be held on Thursday,
December 9 at 1:00 EST and hosted by Pat Sullivan, CEO of SalesLogix and Hugh
Bishop, Senior Vice President, Enterprise Business Applications for the Aberdeen
Group. To register for the event visit us on the World Wide Web at
http://www.placeware.com/interact.com.
INTERACT.COM AVAILABLE FOR EARLY SIGN-UP TODAY
Interact.com is available for membership sign-up starting today with
full services scheduled for release in February, 2000. Services will be offered
on a subscription basis for $19.95 per month. The first release of Interact.com
will initially include free services and "Internet Activators" for both
SalesLogix and ACT! users.
ABOUT SALESLOGIX
SalesLogix is a leading provider of CRM and e-commerce software for
mid-market companies. The Company's products create interactive selling networks
that dynamically connect mobile sales, internal telesales, marketing and support
organizations as well as third party resellers, supply chain participants and
other partners. SalesLogix solutions support all selling channels and operate
across a variety of platforms, including the Internet, Windows-based desktops
and laptops, and PDAs. To date, over 1,800 customers have licensed SalesLogix
software. Headquartered in Scottsdale, Arizona, SalesLogix can be found on the
World Wide Web at http://www.saleslogix.com.
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This press release contains forward looking statements that involve risks and
uncertainties that could cause actual results or outcomes to differ materially
from those contemplated by the forward looking statements. Important factors
that may cause or contribute to such differences include, but are not limited
to: risks relating to the consummation of the acquisition of ACT!, including the
risk that required regulatory clearances might not be obtained in a timely
manner or at all; risks associated with acquisitions generally, including
integration of operations, diversion of management's time and attention,
unanticipated expenditures and the ability to integrate and manage the acquired
business and implement the company's new marketing strategies; market demand and
acceptance; the impact of competitive products and services; risks associated
with the timing and successful completion of technology and product development
and commercialization; the effect of economic and business conditions; the
ability to attract and retain technical and management personnel; changing
relationships with customers, suppliers and strategic partners, including the
company's indirect distribution channel; and other risks detailed in the
company's current report on Form 8-K filed with the Securities and Exchange
Commission in connection with this announcement, quarterly report on Form 10-Q
for the quarter ended September 30, 1999, and final prospectus filed in
connection with the company's initial public offering on Form S-1, effective May
27, 1999. SalesLogix undertakes no obligation to update or revise any
forward-looking statements, whether as a result of new information, future
events or otherwise.
SalesLogix is a registered trademark of SalesLogix Corporation. All other
trademarks or registered marks are owned by their respective holders.
