GO2NET INC
S-3, 1999-09-03
COMPUTER PROCESSING & DATA PREPARATION
Previous: PBHG INSURANCE SERIES FUND INC, PRES14A, 1999-09-03
Next: GBI CAPITAL MANAGEMENT CORP, SC 13D, 1999-09-03



As filed with the Securities and Exchange Commission on September 3, 1999
                                                     Registration No. 333-
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                    FORM S-3
                             REGISTRATION STATEMENT
                                      Under
                           THE SECURITIES ACT OF 1933

                                  GO2NET, INC.
             (Exact name of registrant as specified in its charter)

          Delaware                                      91-1710182
(State or Other Jurisdiction of incorporation       (I.R. S. Employer
          or organization)                          Identification No.)
                          999 Third Avenue, Suite 4700
                            Seattle, Washington 98104
                                 (206) 447-1595
                        (Address, including zip code, and
                    telephone number, including area code, of
                    registrant's principal executive offices)

                               Russell C. Horowitz
                             Chief Executive Officer
                                  Go2Net, Inc.
                          999 Third Avenue, Suite 4700
                            Seattle, Washington 98104
                                 (206) 447-1595
            (Name, address, including zip code, and telephone number,
                   including area code, of agent for service)

                                    copy to:

                          Francis J. Feeney, Jr., Esq.
                           Hutchins, Wheeler & Dittmar
                           A Professional Corporation
                               101 Federal Street
                           Boston, Massachusetts 02110
                                 (617) 951-6600

         Approximate  date of commencement of proposed sale to the public:  From
time to time after the effective date of this Registration Statement.

         If the only securities  being registered on this form are being offered
pursuant to dividend or interest  reinvestment plans, please check the following
box. / /

         If any of the  securities  being  registered  on  this  form  are to be
offered  on a  delayed  or  continuous  basis  pursuant  to Rule 415  under  the
Securities Act of 1933,  other than  securities  offered only in connection with
dividend or interest investment plans, check the following box. |X|

         If this form is filed to register additional securities for an offering
pursuant to Rule 462(b) under the Securities Act, please check the following box
and list  the  Securities  Act  registration  statement  number  of the  earlier
effective registration statement for the same offering. / /

         If this  form is a  post-effective  amendment  filed  pursuant  to Rule
462(c) under the Securities Act, check the following box and list the Securities
Act  registration   statement  number  of  the  earlier  effective  registration
statement for the same offering. / /

         If delivery of the prospectus is expected to be made pursuant to Rule
434, please check the following box. / /

                         CALCULATION OF REGISTRATION FEE
<TABLE>
<CAPTION>


  Title of Each Class of     Amount to be Registered    Proposed Maximum Offering        Proposed Maximum             Amount of
     Securities to be                  (1)                 Price per Share (2)       Aggregate Offering Price     Registration Fee
        Registered                                                                             (2)
<S>                               <C>                           <C>                      <C>

 common stock, par value          686,900 shares                $ 60.2815                $ 41,407,363.00             $ 11,512.00
           $.01
</TABLE>

 (1)   The shares of common stock set forth in the  Calculation of  Registration
       Fee  Table,  and  which  may be  offered  pursuant  to this  Registration
       Statement,  includes,  pursuant  to Rule 416 of the  Securities  Act such
       additional  number of shares of the  Registrant's  common  stock that may
       become issuable as a result of any stock splits, stock dividends or other
       similar events.

(2)    Estimated solely for the purpose of computing the registration fee, based
       upon the average of the bid and ask prices of the Company's  common stock
       as reported  on The Nasdaq  National  Stock  Market on August 30, 1999 in
       accordance with Rule 457 under the Securities Act.

THE REGISTRANT HEREBY AMENDS THIS  REGISTRATION  STATEMENT ON SUCH DATE OR DATES
AS MAY BE NECESSARY TO DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANT  SHALL FILE
A FURTHER AMENDMENT WHICH SPECIFICALLY  STATES THAT THIS REGISTRATION  STATEMENT
SHALL  THEREAFTER  BECOME  EFFECTIVE  IN  ACCORDANCE  WITH  SECTION  8(a) OF THE
SECURITIES ACT OF 1933, AS AMENDED,  OR UNTIL THE  REGISTRATION  STATEMENT SHALL
BECOME EFFECTIVE ON SUCH DATE AS THE COMMISSION, ACTING PURSUANT TO SAID SECTION
8(a), MAY DETERMINE.



<PAGE>


PROSPECTUS

                SUBJECT TO COMPLETION, DATED ____________________

                         686,900 Shares of Common Stock

                                  GO2NET, INC.

         You should consider  carefully the risk factors  beginning on page 2 of
this  prospectus  before  purchasing  any of the shares of Go2Net  common  stock
offered by this prospectus.

         The selling  shareholders  identified on page 15 of this prospectus are
offering these shares of common stock. For additional information on the methods
of sale, you should refer to the section entitled "Plan of Distribution" on page
14. We will not  receive  any  portion  of the  proceeds  from the sale of these
shares.  This offering is not being underwritten.  The selling  shareholders may
offer the shares registered pursuant to this prospectus,  or Go2Net shares, from
time to time through public or private transactions, on or off the United States
exchanges, at prevailing market prices, or at privately negotiated prices.

         The Go2Net  shares  were  issued  pursuant  to the  exemption  from the
registration  requirements  set forth in Section 4(2) of the  Securities  Act of
1933, as amended.  Go2Net's  common stock is listed on The Nasdaq National Stock
Market under the ticker symbol  "GNET." On September 2, 1999,  the closing price
of one share of Go2Net  common  stock on The Nasdaq  National  Stock  Market was
$63.25 per share.

         Neither the Securities and Exchange Commission nor any state securities
commission has approved or disapproved  of these  securities or determined  that
this prospectus is truthful or complete. Any representation to the contrary is a
criminal offense.

                 The Date of this Prospectus Is __________, 1999






<PAGE>


                                   THE COMPANY

         Go2Net,  Inc.  offers  through the World Wide Web a network of branded,
technology and community-driven  Websites.  Our properties available through the
Go2Net Network include:

         o        Go2Net Personal  (www.go2net.com),which  provides users with a
                  comprehensive  Internet start page offering customizable news,
                  discussion and portfolio  information as well as direct access
                  to  Go2Net's  own  finance,  search  and  directory,  free Web
                  hosting, shopping, auction and multiplayer games sites;

         o        MetaCrawler (www.metacrawler.com) and Dogpile
                  (www.dogpile.com), metasearch services that combine various
                  existing search/index guides into one service;

         o        Silicon Investor (www.siliconinvestor.com),  the Web's premier
                  financial  discussion  community which also offers proprietary
                  articles, portfolio tracking tools, company research, charting
                  and analytics and business and finance news;

         o        HyperMart  (www.hypermart.net)  and Virtual  Avenue
                  (www.virtualave.net),  the Web's  leading  providers  of free
                  business hosting services;

         o        Authorize.net (www.authorize.net), the Internet's leading
                  payment authorization system for online businesses;

         o        Haggle Online (www.haggle.com), a provider of Web based
                  person to person auction services;

         o        WebMarket (www.webmarket.com), a one-step comparison shopping
                  service;

         o        Web21 (www.100hot.com), a leading directory of the Web's most
                  popular sites; and

         o        Playsite (www.playsite.com), a Java-based multiplayer games
                  site.

         The Go2Net Labs division  develops  innovative  technologies to enhance
the features and  functionality of our sites and for licensing to other Internet
companies.  We focus on utilizing innovative technologies to deliver our content
and to enhance the attractiveness and utility of our product offerings.

         Go2Net was incorporated in February,  1996, under the laws of the state
of Delaware.  Our principal  executive  offices are located at 999 Third Avenue,
Suite  4700,  Seattle,  Washington  98104  and our  telephone  number  is  (206)
447-1595. As used in this prospectus,  the terms "we," "us," "our," and "Go2Net"
refer  to  Go2Net,   Inc.,  a  Delaware   corporation,   and  its  wholly  owned
subsidiaries.

                           FORWARD-LOOKING INFORMATION

         This  prospectus  includes  "forward-looking   statements"  within  the
meaning of Section  27A of the  Securities  Act of 1933 and  Section  21E of the
Securities Exchange Act of 1934 including,  in particular,  the statements about
Go2Net's plans, strategies, prospects under the heading "Risk Factors." Although
we believe that our plans, intentions and expectations reflected in or suggested
by such forward-looking statements are reasonable, we can give no assurance that
such plans, intentions or expectations will be achieved.  Important factors that
could  cause  actual  results  to  differ  materially  from the  forward-looking
statements we make in this  prospectus are set forth below and elsewhere in this
prospectus.



<PAGE>


                                  RISK FACTORS

WE HAVE A LIMITED OPERATING HISTORY ON WHICH TO EVALUATE US

         We have a limited  operating  history upon which an  evaluation  of our
prospects can be based.  We anticipate that  advertising  revenues from Internet
sites will constitute a majority of our revenues during the foreseeable  future.
We believe  that our success  will depend upon our ability to generate  revenues
from advertising and subscription fees from our Internet sites,  which cannot be
assured. Our ability to generate revenues is subject to substantial uncertainty.
Our prospects must be considered in light of the risks,  expenses,  difficulties
and uncertainties frequently encountered by emerging growth companies in new and
rapidly evolving  markets for Internet based products and services.  Our success
will depend on our ability to:

         o        effectively establish,  develop and maintain  relationships
                  with advertising  customers,  advertising agencies and
                  other third parties;

         o        enter into distribution relationships and strategic alliances
                  to drive traffic to our Websites;

         o        provide original and compelling products and services to
                  Internet users;

         o        develop and upgrade our technology;

         o        effectively respond to competitive developments;

         o        continue to develop and extend the Go2Net brand;

         o        effectively generate revenues through sponsored services and
                  placements;

         o        attract new qualified personnel; and

         o        retain existing qualified personnel.

         We may not succeed in addressing these risks.

WE ANTICIPATE INCREASED OPERATING EXPENSES AND MAY EXPERIENCE LOSSES

         Since inception, we have incurred significant losses on an annual basis
and, as of June 30, 1999, had an accumulated  deficit of $164,545,103.  Our lack
of an extensive  operating  history makes prediction of future operating results
difficult.  We  believe  that a  comparison  of  our  quarterly  reports  is not
meaningful. As a result, you should not rely on the results for any period as an
indication  of our future  performance.  Accordingly,  although we reported  pro
forma income for the quarter ended June 30, 1999, there can be no assurance that
we will  generate  significant  revenues or that we will  sustain  this level of
profitability in the future.  We currently intend to increase  substantially our
operating expenses in order to expand and improve our Internet operations,  fund
increased  advertising  and marketing  efforts,  expand and improve our Internet
user support  capabilities and develop new Internet  technologies,  products and
services.  As a result, we may experience  significant losses on a quarterly and
annual basis.

OUR QUARTERLY OPERATING RESULTS MAY FLUCTUATE BECAUSE OF A NUMBER OF FACTORS,
MANY OF WHICH ARE OUTSIDE OF OUR CONTROL

         Our quarterly operating results may fluctuate significantly as a result
of a variety of factors, many of which are outside of our control. These factors
include but are not limited to:

         o        the demand for Internet advertising;

         o        the level of usage of the Internet;

         o        the level of user traffic on our Websites;

<PAGE>

         o        seasonal trends and budgeting cycles in advertising sales;

         o        incurrence of costs relating to the development, operation and
                  expansion of our Internet operations;

         o        introduction of new products and services by us and our
                  competitors;

         o        costs incurred with respect to acquisitions;

         o        price competition or pricing changes in the industry;

         o        technical difficulties or system failures; and

         o        general economic conditions and economic conditions specific
                  to the Internet and Internet media.

         We may from time to time make pricing,  service or marketing  decisions
that may  adversely  affect our  profitability  in a given  quarterly  or annual
period.

         We derive the majority of our revenues from the sale of  advertisements
under  short-term  contracts,  which are difficult to forecast  accurately.  Our
expense  levels are based in part on  expectations  of future  revenue and, to a
large extent,  are fixed. We may be unable to adjust spending  quickly enough to
compensate for any unexpected revenue shortfall.  Accordingly,  the cancellation
or  deferral  of  advertising  or  sponsorship  contracts  could have a material
adverse effect on our financial  results.  Our operating  expenses are likely to
increase  significantly  over the near term and, to the extent that our expenses
increase but our revenues do not, our business, operating results, and financial
condition may be materially and adversely affected.

         Our  advertising  revenue  is also  subject to  seasonal  fluctuations.
Historically,  advertisers  spend less in the first and third calendar  quarters
and user  traffic on our online media  properties  has  historically  been lower
during the summer and during year-end vacation and holiday periods.

OUR SUCCESS DEPENDS ON OUR ABILITY TO MAINTAIN ADVERTISING REVENUES

         We  derive  a  significant  portion  of our  revenues  from the sale of
advertising on our Internet  sites.  We will not be able to maintain or increase
our advertising  revenues in the future if our advertising  customers move their
advertising  to  competing  Internet  sites or to  traditional  forms of  media.
Additionally,  in  selling  Internet-based  advertising,  we  depend  in part on
advertising  agencies,  which exercise substantial control over the placement of
advertising for their clients. Our success will depend on our ability to retain,
broaden and  diversify  our future base of  advertising  customers.  In order to
generate significant  advertising revenues, we will depend on the development of
a larger base of users of our Internet sites having demographic  characteristics
attractive  to  advertisers.  If we are  unable  to  retain  paying  advertising
customers or we are forced to offer lower than anticipated  advertising rates in
order to retain advertising  customers or to attract new advertising  customers,
our  business,  financial  condition  and  operating  results  will be adversely
affected, and we may cease to be a commercially viable enterprise.

WE ARE UNABLE TO FORECAST OUR EXPENSES AND REVENUES ACCURATELY

         As a result of our limited operating history and the emerging nature of
the Internet,  including Internet-based  advertising,  subscription services and
electronic  commerce,  we are  unable to  forecast  our  expenses  and  revenues
accurately. Our current and future estimated expense levels are based largely on
our  estimates  of  future  revenues  and  may  increase  because  many  of  our
significant  operating expenses are either fixed, such as rent for office space,
or subject to likely  increases.  Few, if any, of our operating  expenses can be
quickly or easily  reduced in a manner which would not cause a material  adverse
effect to our business,  financial condition and operating results. In addition,
we may be unable to adjust  spending in a timely  manner to  compensate  for any
unexpected  expenditures,  and a  shortfall  in actual  revenues  as compared to
estimated  revenues  would  have an  immediate  material  adverse  effect on our
business, financial condition and operating results.


<PAGE>


OUR ARRANGEMENTS WITH ADVERTISERS AND SPONSORS MAY EXPOSE US TO SIGNIFICANT
FINANCIAL RISKS

         We enter into  advertising  arrangements  with third parties to provide
services on our Websites which involve a unique rate structure. Specifically, we
receive  sponsorship  fees  and,  under  certain  circumstances,  a  portion  of
transaction  revenues  received by third party  sponsors  from users  originated
through our Websites,  in return for minimum levels of user  impressions or user
requests  for  additional  information  made  by  clicking  on  the  promotional
hyperlink or advertisement. To the extent implemented, these arrangements expose
us to potentially  significant financial risks,  including the risk that we fail
to deliver  required  minimum levels of user  impressions (in which case,  these
agreements  typically provide for adjustments to the fees payable  thereunder or
"make good"  periods) and that third party  sponsors do not renew the agreements
at the end of  their  terms.  Some of  these  arrangements  also  require  us to
integrate  advertisers' or sponsors'  content with our services,  which requires
the dedication of resources and  significant  programming  and design efforts to
accomplish.  We cannot  assure  you that we will be able to  attract  additional
advertisers  or sponsors or that we will be able to renew  existing  advertising
arrangements  when  they  expire.  In  addition,  we  have  granted  exclusivity
provisions  to  some of our  sponsors  and may in the  future  grant  additional
exclusivity  provisions.  These  exclusivity  provisions  may have the effect of
preventing us, for the duration of the exclusivity arrangements,  from accepting
advertising or sponsorship  arrangements  within a particular  subject matter in
our Websites or across our entire  service.  Our inability to enter into further
sponsorships  or  advertising  arrangements  as  a  result  of  our  exclusivity
arrangements  could  have a material  adverse  impact  our  business,  financial
condition and operating results.

WE DEPEND ON THE CONTINUED GROWTH OF THE INTERNET AS AN ADVERTISING MEDIUM

         Use of the Internet by  consumers  is at an early stage of  development
and  market   acceptance   of  the   Internet  as  a  medium  for   information,
entertainment, commerce and advertising is subject to a level of uncertainty. We
believe that our success depends upon our ability to obtain significant revenues
from our Internet operations, which will require the continued acceptance of the
Internet  as an  advertising  medium.  We  believe  that  most  advertisers  and
advertising agencies have limited experience with the Internet as an advertising
medium  and  most  advertisers  and  advertising  agencies  have not  devoted  a
significant portion of their advertising budgets to Internet-related advertising
to  date.  In  order  for  us to  continue  to  generate  advertising  revenues,
advertisers  and  advertising  agencies must direct more of their budgets to the
Internet as a whole,  and  specifically  to our Internet sites. We cannot assure
you that  advertisers or advertising  agencies will continue to allocate  larger
portions of their budgets to  Internet-based  advertising or that they will find
Internet-based  advertising to be more effective than advertising in traditional
media such as television,  print or radio. Advertisers may determine that banner
advertising,  which comprises the majority of our revenues,  is not an effective
advertising  medium.  We may not be able to effectively  transition to any other
forms of  Web-based  advertising,  should such other  forms prove more  popular.
Advertising  filter software programs have become available that limit or remove
banner advertising from Web pages viewed by an Internet user. Such software,  if
generally  adopted  by users,  may have a  materially  adverse  effect  upon the
viability of  advertising  on the Internet.  Our  advertising  customers may not
accept the internal and  third-party  measurements  of  impressions  received by
advertisements  on Go2Net  online media  properties  and such  measurements  may
contain errors.  We rely primarily on our internal  advertising  sales force for
domestic  advertising sales, which involves  additional risks and uncertainties,
including  risks  associated  with  the  recruitment,   retention,   management,
training,  and motivation of sales personnel.  As a result of these factors,  we
may not be able to sustain or increase current advertising sales levels. Failure
to do so will have a material adverse effect on our business, operating results,
and financial position.

WE DEPEND ON CONTINUED GROWTH IN E-COMMERCE AND INTERNET INFRASTRUCTURE
DEVELOPMENT

         Use of the  Internet  by  businesses  and  consumers  as a  medium  for
electronic  commerce  is at an early  stage of  development  and is subject to a
level of  uncertainty.  We  depend  on the  growing  use and  acceptance  of the
Internet as an effective medium of commerce by merchants and customers.  The use
of and interest in the Internet is a relatively recent development. We cannot be
certain that  acceptance  and use of the Internet  will continue to develop as a
medium for commerce or that a sufficiently broad base of merchants and consumers
will adopt, and continue to use, the Internet as a medium of commerce.

         The  emergence of the Internet as a  commercial  marketplace  may occur
more slowly than  anticipated  for a number of  reasons,  including  potentially
inadequate  development  of the  necessary  network  infrastructure  or  delayed
development of enabling technologies and performance improvements. If the number
of Internet users or their use of Internet  resources  continues to grow, it may
overwhelm the existing  Internet  infrastructure.  Delays in the  development or
adoption of new standards and protocols  required to handle  increased levels of
Internet  activity  could also have a  detrimental  effect.  These factors could
result in slower  response  times or  adversely  affect  usage of the  Internet,
resulting in lower numbers of e-commerce  transactions  and lower demand for our
services.
<PAGE>
WE ARE EXPOSED TO E-COMMERCE SECURITY RISKS

         A  requirement  of the  continued  growth of  e-commerce  is the secure
transmission of confidential information over public networks. We rely on public
key cryptography and digital certificate  technology to provide the security and
authentication  necessary for secure  transmission of confidential  information.
Various  regulatory  and  export  restrictions  may  prohibit  us from using the
strongest and most secure cryptographic  protection available and thereby expose
us to a risk  of data  interception.  A party  who is  able  to  circumvent  our
security measures could misappropriate  proprietary information or interrupt our
operations.
Any such  compromise or  elimination of our security could reduce demand for our
services.

         We may be required to expend significant capital and other resources to
protect  against such security  breaches or to address  problems  caused by such
breaches.   Concerns  over  the  security  of  the  Internet  and  other  online
transactions  and the  privacy  of users  may also  inhibit  the  growth  of the
Internet  and  other  online  services  generally,  and the  Web in  particular,
especially as a means of conducting commercial transactions.  Because certain of
our activities involve the storage and transmission of proprietary  information,
such as credit card numbers,  security  breaches could damage our reputation and
expose us to a risk of loss or litigation and possible  liability.  Our security
measures may not prevent security breaches, and failure to prevent such security
breaches may disrupt our operations.

THE MARKET FOR OUR PRODUCTS AND SERVICES IS UNCERTAIN

         The market for our  products  and  services  is new and  evolving,  and
therefore,  it is  difficult to predict  whether the  Internet  will develop the
necessary  infrastructure.  Market  demand  and  acceptance  of  newly  released
products and services is highly  uncertain.  Our future success depends upon our
ability to develop and provide on the Internet original and compelling  products
and services  that will  continue to attract and retain  users with  demographic
characteristics  valuable to the various advertisers and advertising agencies we
target and to charge users a subscription fee for access to specific portions of
our products and  services.  We cannot assure you that our products and services
will be attractive  enough to a sufficient  number of Internet users to generate
advertising  revenues  or to allow the  charging of a  subscription  fee for our
products and  services.  There also can be no assurance  that we will be able to
anticipate, monitor and successfully respond to rapidly changing consumer tastes
and preferences so as to attract a growing number of users to our Internet sites
with characteristics  desirable to advertisers and advertising agencies or those
users who are  otherwise  willing  to pay to  access  specific  portions  of our
products and services.  Internet users can freely navigate and instantly  switch
among a large number of Internet sites, many of which offer competitive products
and services,  making it difficult for us to distinguish  our product  offerings
and attract users.  In addition,  many other Internet sites offer very specific,
highly  targeted  products  and services  that may have greater  appeal than the
products and services offered on our Internet sites. If we are unable to develop
original and compelling  Internet-based products and services, we will be unable
to generate sufficient  advertising or subscription  revenues, and our business,
financial condition and operating results will be adversely affected.

THE MARKET FOR OUR PRODUCTS AND SERVICES HAS A LOW BARRIER OF ENTRY

         The market for Internet-based  products and services is relatively new,
intensely competitive and rapidly evolving. There are minimal barriers to entry,
and current and new  competitors  can launch new Internet  sites at a relatively
low cost within relatively short time periods.  In addition,  we compete for the
time and attention of Internet users with thousands of non-profit Internet sites
operated by individuals,  government and educational institutions.  Existing and
potential  competitors  also include  magazine and newspaper  publishers,  cable
television  companies and start-up ventures attracted to the Internet market. As
a result,  we expect  competition  to persist  and  intensify  and the number of
competitors to increase significantly in the future. As we attempt to expand the
scope of our  Internet  sites and  product  offerings,  we will  compete  with a
greater number of Internet sites and other companies. Because the operations and
strategic plans of existing and future  competitors are undergoing rapid change,
it is extremely  difficult  for us to anticipate  which  companies are likely to
offer competitive products and services in the future.
There can be no assurance that our Internet sites will compete successfully.

MARKET CONSOLIDATION IS CREATING MORE FORMIDABLE COMPETITORS

         In  the  recent  past,   there  have  been  a  number  of   significant
acquisitions  and  strategic  plans  announced  among  and  between  many of our
competitors, including:


         o        The Walt Disney Company acquiring a significant interest in
                  Infoseek;
<PAGE>
         o        AOL acquiring Netscape;

         o        Yahoo! acquiring GeoCities Corporation and Broadcast.com;

         o        @HomeNetworks,  a provider of high speed  internet  access
                  serving  the cable  television  infrastructure  and
                  the largest stockholder of which is AT&T, acquiring Excite;

         o        NBC  announcing  that it intends to merge its Internet assets
                  with XOOM.com,  Inc. and Snap.com,  a subsidiary of
                  CNET; and

         o        CMGI, Inc. acquiring AltaVista from Compaq.


         The effect of these  completed and pending  acquisitions  and strategic
plans on Go2Net cannot be predicted with certainty, but all of these competitors
are  aligned  with  companies  that  are  significantly   larger  or  more  well
established than Go2Net. In particular, many of them are television broadcasters
having   substantial   marketing   resources  and  capabilities  to  assist  our
competitors. As a result, each of them will have access to significantly greater
financial, marketing and, in some cases, technical resources than Go2Net.

RECENT ALLIANCES MAY MAKE IT MORE DIFFICULT TO ACCESS OUR PRODUCTS AND MEDIA
PROPERTIES

         The recent  acquisitions  and alliances  discussed above will result in
greater competition as more users of the Internet  consolidate on fewer services
that  incorporate  search and  retrieval  features.  In  addition,  providers of
software and other Internet products and services are  incorporating  search and
retrieval  features into their offerings.  For example,  Web browsers offered by
Netscape and Microsoft  increasingly  incorporate  prominent search buttons that
direct search traffic to competing  services.  These features could make it more
difficult for Internet users to find and use our products and services. Netscape
has  an  agreement  with  Excite  under  which  Excite  is  the  most  prominent
navigational  service  within the Netcenter  Website.  In the future,  Netscape,
Microsoft and other browser suppliers may also more tightly  integrate  products
and services similar to ours into their browsers or their browsers' pre-set home
pages.  Any of these  companies  could  take  actions  that  would  make it more
difficult  for  consumers to find and use Go2Net  services.  Microsoft  recently
announced that it will feature and promote Internet search services  provided by
Alta  Vista  and  signed a long  term  partnership  with  LookSmart  to  provide
directory   services  in  the  Microsoft  Network  and  other  Microsoft  online
properties.  Such search services may be tightly integrated into future versions
of the Microsoft  operating system,  the Internet  Explorer  browser,  and other
software  applications,  and  Microsoft  may promote  such  services  within the
Microsoft Network or through other Microsoft  affiliated  end-user services such
as  MSNBC or  WebTV  Networks.  Each of these  situations  creates  a  potential
competitive  advantage over ours because their Internet  navigational  offerings
may be more conveniently accessed by users.

OUR COMPETITORS HAVE GREATER RESOURCES THAN WE DO

         Many,  if  not  all,  of our  competitors  have  significantly  greater
resources than we do. In particular,  our  competitors  have greater  financial,
editorial,  technical  and  marketing  resources,  longer  operating  histories,
greater name recognition,  and greater experience than we do. Additionally,  our
competitors have established relationships with more advertisers and advertising
agencies.  And they are able to undertake  more extensive  marketing  campaigns,
adopt more  aggressive  advertising and  subscription  price policies and devote
substantially more resources to developing  Internet-based products and services
than we  are.  There  can be no  assurance  that  we  will  be  able to  compete
successfully against current or future competitors or that competitive pressures
faced  by us will  not  materially  adversely  affect  our  business,  financial
condition and operating results.

INCREASED COMPETITION MAY EXERT DOWNWARD PRICING PRESSURE ON ADVERTISING
CONTRACTS

         We  compete  with  online   services,   other  Website   operators  and
advertising  networks,  as well as traditional offline media such as television,
radio  and print  for a share of  advertisers'  total  advertising  budgets.  We
believe  that the number of  companies  selling  Web-based  advertising  and the
available  inventory of advertising space has recently increased  substantially.
Accordingly,   we  may  face  increased   pricing   pressure  for  the  sale  of
advertisements,  which could reduce our advertising revenues.  In addition,  our
sales  may be  adversely  affected  to the  extent  that our  competitors  offer
superior  advertising  services  that  better  target  users or  provide  better
reporting of advertising results.

<PAGE>

WE MUST DEVELOP AND MAINTAIN A "BRAND IDENTITY" FOR OUR PRODUCTS

         We believe that maintaining and building the Go2Net brand is a critical
aspect of our efforts to attract an Internet audience.  In addition,  we believe
that the importance of brand  recognition  will increase due to the  anticipated
increase  in the number of Internet  sites and the  relatively  low  barriers to
entry to providing  Internet-based  products and services.  Promoting the Go2Net
brand name will depend on our continued  ability to develop and deliver original
and compelling  Internet- based products and services.  If Internet users do not
continue  to  perceive  our  Internet  sites to be of  sufficient  interest  and
usefulness,  we will be  unsuccessful in promoting and maintaining our brand. If
we expand the focus of our  operations  beyond  providing  our current  Internet
sites,  we risk  diluting  our  brand,  confusing  users  and  advertisers,  and
decreasing  the  attractiveness  of our  audience  to  advertisers.  In order to
respond to  competitive  pressures,  we may find it  necessary  to increase  our
budget for  developing  our  products  and  services  or  otherwise  to increase
substantially  our financial  commitment to creating and  maintaining a distinct
brand loyalty among users. If we are unable to provide  Internet-based  products
and services or otherwise  fail to promote and maintain the Go2Net brand,  or we
incur significant expenses in an attempt to improve our products and services or
promote and maintain our brand, our business,  financial condition and operating
results will be adversely affected.

THE INTERNET IS CHARACTERIZED BY RAPID TECHNOLOGICAL CHANGES, AND WE MUST ADAPT
QUICKLY TO THESE CHANGES TO COMPETE EFFECTIVELY

         The market for Internet products and services is characterized by rapid
technological  developments,  evolving industry  standards and customer demands,
and frequent new product  introductions  and enhancements.  For example,  to the
extent that higher bandwidth  Internet access becomes more widely available,  we
may be  required  to make  significant  changes to the design and content of our
products  and media  properties.  Failure to  effectively  adapt to these or any
other technological developments could adversely affect our business,  operating
results and financial condition.

WE MAY HAVE DIFFICULTY MANAGING OUR GROWTH AND INTEGRATING RECENTLY ACQUIRED
COMPANIES

         Our recent  growth has placed a significant  strain on our  managerial,
operational,  and financial resources. To manage our growth, we must continue to
implement  and  improve our  operational  and  financial  systems and to expand,
train, and manage our employee base. Any inability to manage growth  effectively
could have a material  adverse effect on our business,  operating  results,  and
financial condition.

         The process of managing advertising within large, high traffic Websites
such as ours is an  increasingly  important  and complex  task.  We rely on both
internal and licensed third-party  advertising inventory management and analysis
systems.  To the extent that any extended failure of our advertising  management
system results in incorrect advertising  insertions,  we may be exposed to "make
good"  obligations,  which,  by displacing  advertising  inventory,  could defer
advertising  revenues.   Failure  of  our  advertising   management  systems  to
effectively  scale to higher levels of use or to  effectively  track and provide
accurate and timely reports on advertising  results also could negatively affect
our relationships with advertisers.

         As  part  of  our  business   strategy,   we  have  completed   several
acquisitions  and  expect to enter into  additional  business  combinations  and
acquisitions including our acquisitions of Silicon Investor,  Web21,  Hypermart,
Haggle Online,  Virtual  Avenue,  IQC,  Authorize.net  and Dogpile,  LLC. Go2Net
expects  to  enter  into  additional  business  combinations  and  acquisitions.
Acquisition transactions are accompanied by a number of risks, including:

          o        the  difficulty  of   assimilating   the  operations  and
                   personnel of the acquired companies;

          o        the potential disruption of our ongoing business and
                   distraction of management;

          o        the difficulty of incorporating acquired technology or
                   content and rights into our products and media
                   properties;

          o        the correct  assessment  of  the  relative   percentages  of
                   in-process research  and development  expense  which  can be
                   immediately written off as compared to the amount  which must
                   be amortized over the appropriate life of the asset;
<PAGE>
          o        the failure to  successfully  develop an acquired in-process
                   technology  resulting in the  impairment of amounts
                   currently capitalized as intangible assets;

          o        unanticipated expenses related to technology integration;

          o        the maintenance of uniform standards, controls, procedures
                   and policies;

          o        the impairment of relationships with employees and customers
                   as a result of any integration of new management
                   personnel; and

          o        the potential unknown liabilities associated with acquired
                   businesses.


         We may  not be  successful  in  addressing  these  risks  or any  other
problems encountered in connection with such acquisitions.

WE MAY BE SUBJECT TO RISKS ASSOCIATED WITH FUTURE ACQUISITIONS

         In the future, we may pursue acquisitions of companies, technologies or
assets that  complement our business.  We cannot assure you that we will be able
to identify  suitable  acquisition  candidates  available for sale at reasonable
prices,  consummate  any  acquisition  or  successfully  integrate  any acquired
business  into  our  operations.  Acquisitions  may  result  in the  potentially
dilutive issuance of equity  securities,  the incurrence of additional debt, the
write-off of in-process  research and  development or software  acquisition  and
development  costs,  and the  amortization  of expenses  related to goodwill and
other  intangible  assets,  any of which could have a material adverse effect on
our business, financial condition and results of operations. As described above,
acquisitions would involve numerous additional risks,  including difficulties in
the  assimilation  of the  operations,  services,  products and personnel of the
acquired  company,  the diversion of management's  attention from other business
concerns  along with the risks  involved  in  entering  markets in which we have
little or no experience.  We have made, and may in the future make,  investments
in companies  involved in the  development of  technologies or services that are
complementary or related to our operations.  Problems with an acquired  business
could have a material adverse effect on our performance as a whole.

RISKS ASSOCIATED WITH THE ACQUISITION BY VULCAN VENTURES OF GO2NET CAPITAL STOCK

         Influence over Go2Net Actions.  Vulcan Ventures  Incorporated  recently
acquired  approximately  30.83% of Go2Net's  outstanding common stock (including
common stock  issuable upon  conversion of Series A Preferred  Stock).  Vulcan's
ownership  could be sufficient to enable Vulcan to  significantly  influence the
vote on most matters submitted to a vote of the public  shareholders,  including
the  election  of the  Board of  Directors.  Vulcan  has  acquired  the right to
designate two directors to serve on Go2Net's Board of Directors.

     Conflicts of Interest.  Conflicts of interest may arise as a consequence of
the relationship between Vulcan and Go2Net,
including:

         o        conflicts  between Vulcan, as a shareholder with a significant
                  ownership  interest in Go2Net and  representation on the Board
                  of  Directors,  and the other  shareholders  of Go2Net,  whose
                  interests  may differ with respect to, among and other things,
                  the  strategic  direction of Go2Net or  significant  corporate
                  transactions,

         o        conflicts arising in respect of corporate  opportunities  that
                  could be pursued by Go2Net,  on the one hand, or by Vulcan and
                  any of its other affiliated entities, on the other hand, or

         o        conflicts   arising  in   respect   of  any  new   contractual
                  relationships between Go2Net, one the one hand, and Vulcan and
                  any of its other affiliated entities, on the other hand.

         To the extent that conflicts arise as a result of Vulcan's relationship
Go2Net,  the Board of Directors  (including  any directors  nominated by Vulcan)
would be guided by its fiduciary  obligations  as directors  under Delaware law,
including  the  directors'  duty of loyalty.  In addition,  Vulcan's  beneficial
ownership of approximately 30.83% of Go2Net's outstanding common stock will make
it more  difficult  for a third  party to  effect a change in  management  or to
acquire  control of Go2Net  without the approval of Vulcan and,  therefore,  may
delay,  prevent or deter a proxy  contest for control of Go2Net or other changes
in management,  or discount bids for a merger,  acquisition or tender offer,  in
which Go2Net's shareholders could receive a premium for their shares.
<PAGE>
         Blocking  Rights.  Vulcan is not  required to sell its block of shares,
even if an offer is made that might be attractive to the other shareholders.  In
addition,  the consent of the holders of Series A Preferred  Stock,  voting as a
class, is required to effect  particular  corporate  actions,  including without
limitation,  to amend Go2Net's Restated  Certificate of Incorporation or By-laws
in any manner that would  adversely  affect the powers,  preferences  or special
rights of the Series A Preferred Stock.

         Distribution Agreement.  One of the important considerations for Go2Net
in entering into the Vulcan  transactions was the fact that Vulcan,  through its
affiliated  entities,  operates  cable systems that serve over  6,200,000  cable
subscribers  and that such cable companies may provide an opportunity for Go2Net
to establish a distribution or other  relationship with them. As a result of the
Vulcan  transactions,  these cable  companies have commenced  negotiations  with
Go2Net with respect to the establishment of a distribution or other relationship
to offer Go2Net's content to their  subscribers.  There can be no assurance that
an agreement  will be reached or, if an  agreement  is reached,  that it will be
profitable to Go2Net.

WE ARE DEPENDENT ON KEY PERSONNEL

     Our future success depends to a significant degree on the skill, experience
and efforts of Russell C. Horowitz, Michael J. Riccio, Jr., John Keister and the
other  members of our  management  team, as well as on our ability to retain and
motivate our officers and key employees.  The loss of Mr. Horowitz,  Mr. Riccio,
Mr.  Keister or the other members of our  management  team could have a material
adverse effect on our business,  operating results and financial  condition.  We
also depend on the ability of our executive officers and other members of senior
management  to work  effectively  as a team.  We have  entered  into  employment
agreements with Messrs.  Horowitz,  Keister and Riccio. We maintain  $10,000,000
"key man" life insurance policies on the lives of Mr. Riccio and Mr. Keister and
a $20,000,000 "key man" life insurance policy on the life of Mr. Horowitz.

WE MUST HIRE AND RETAIN SKILLED PERSONNEL IN A TIGHT LABOR MARKET

         Qualified  personnel  are in great  demand  throughout  the  technology
industry.  Our future success  depends on our continuing  ability to attract and
retain highly  qualified  technical and  managerial  personnel.  There can be no
assurance that we will be able to retain our existing  employees and independent
contractors  or  that  we  will  be  able  to  attract,   assimilate  or  retain
sufficiently  qualified  personnel in the future.  The  inability to attract and
retain  the  necessary  technical,  managerial,  design,  editorial,  sales  and
marketing  personnel  could  have a  material  adverse  effect on our  business,
financial condition and operating results.

WE DEPEND UPON THIRD PARTIES FOR CRITICAL ELEMENTS OF OUR BUSINESS

         We depend upon third parties in order to advertise  our Internet  sites
on other  Internet  sites.  In  addition,  the  willingness  of the  owners  and
operators of such sites to direct users to our Internet sites through  hypertext
links are  critical to the success of our Internet  operations.  There can be no
assurance that we will establish or maintain such arrangements in the future.

WE DEPEND ON THIRD PARTIES FOR CONTENT DEVELOPMENT OF OUR INTERNET SITES

         Our ability to develop original and compelling  Internet-based products
and  services is also  dependent  on  maintaining  relationships  with and using
products   provided  by  third-party   vendors.   Developing   and   maintaining
satisfactory  relationships  with third parties could become more  difficult and
more expensive as competition  increases  among Internet sites. If we are unable
to develop and maintain satisfactory,  relationships with third parties on terms
acceptable  to us, or if our  competitors  are  better  able to  leverage  these
relationships,  our business,  financial condition and operating results will be
materially  adversely  affected.  We have  relied,  and  will  continue  to rely
substantially,  on the product and service development efforts of third parties.
For example, we rely on S&P Comstock,  Dow Jones & Company. Inc., New York Stock
Exchange, Inc., The Nasdaq Stock Market, Inc., Reuters and Market Guide, Inc. to
provide a significant portion of the information included on our Internet sites.
There can be no assurance we will maintain  these  relationships  in the future.
Any failure of these third parties to provide this  information to us could have
a material  adverse  effect on our business,  financial  condition and operating
results.
<PAGE>
OUR PERFORMANCE DEPENDS ON THE SUCCESS OF THE METACRAWLER LICENSE

         We entered into a License Agreement with Netbot, Inc. (the "MetaCrawler
License  Agreement"),  in which Netbot, Inc. granted us an exclusive (subject to
some limited exceptions),  worldwide license to provide the MetaCrawler Service.
As part of the  MetaCrawler  License  Agreement,  we have the exclusive right to
operate,  modify and  reproduce  the  MetaCrawler  Service  (including,  without
limitation,   the  exclusive  right  to  use,  modify  and  reproduce  the  name
"MetaCrawler"  and the  MetaCrawler  URL in connection with the operation of the
MetaCrawler Service). A material portion of the traffic to our Internet sites is
currently  derived from users of the MetaCrawler  Service.  A termination of the
MetaCrawler  License Agreement or the inability of Go2Net to continue to provide
access to the search engines included in the MetaCrawler  Service,  could have a
material  adverse  effect on our  business,  financial  condition  and operating
results.  Netbot has licensed the MetaCrawler Service and the other intellectual
property  rights  associated  therewith  from the University of Washington on an
exclusive  basis.  The license has been  granted to us by Netbot on an exclusive
basis, but Netbot has reserved the right to use,  modify,  reproduce and license
the  MetaCrawler  search  engine for any purpose other than the provision of the
MetaCrawler  Service.  The license is subject to the rights of the University of
Washington  to use,  modify and  reproduce  the  MetaCrawler  search  engine and
derivatives  of the  MetaCrawler  site to operate  Internet  sites for  internal
purposes  within the  University  of  Washington  domain and to use,  modify and
reproduce  any of the licensed  technologies  for  research,  instructional  and
academic purposes.  The search technology underlying the MetaCrawler Service and
the  MetaCrawler  trademark is licensed to or owned by Netbot and sublicensed to
use pursuant to the MetaCrawler License Agreement.

WE MUST CONTINUE TO DIVERSIFY OUR REVENUE STREAMS

         The  long-term  success  of our  business  strategy  will  depend  to a
significant extent on our ability to successfully diversify our revenue streams.
We currently  derive  revenue from  advertising,  licensing,  subscriptions  and
electronic commerce.  However, we are largely dependent on advertising revenues,
and continue to seek out ways to develop  these other  sources of revenue.  This
includes the  investigation  of new business areas.  Expansion into new business
areas  and new  Internet  sites may bring us into  direct  competition  with new
competitors.  Any expansion of product offerings or operations,  or new Internet
sites  developed and launched by us that are not favorably  received by Internet
users  could  damage our  reputation  or the Go2Net  brand.  Expansion  into new
business areas or the  development and launching of new Internet sites will also
require significant additional expenses and programming and other resources.  It
will also strain our management, financial and operational resources.

         From time to time, the Company may entertain new business opportunities
and ventures in a broad range of areas.  Typically,  such opportunities  require
extended negotiations,  the outcome of which cannot be predicted. If the Company
were to enter into such a venture,  the  Company  could be  required to invest a
substantial amount of capital, which could have a material adverse effect on the
Company's financial condition and its ability to implement its existing business
strategy.  Such an investment could also result in large and prolonged operating
losses for the  Company.  Further,  such  negotiations  or ventures  could place
additional,  substantial burdens on the Company's  management  personnel and its
financial and operational systems. There can be no assurance that such a venture
would ever  achieve  profitability,  and a failure by the Company to recover the
substantial  investment required to launch and operate such a venture would have
a material  adverse effect on the Company's  business,  financial  condition and
operating results.

WE ARE SUBJECT TO SYSTEM DISRUPTIONS AND CAPACITY CONSTRAINTS

         The  satisfactory  performance,  reliability  and  availability  of our
Internet  sites  and  our  computer  network   infrastructure  are  critical  to
attracting  Internet  users  and  maintaining   relationships  with  advertising
customers.  Our Internet-based  advertising revenues will be directly related to
the number of advertisement  impressions  delivered by us. System  interruptions
that result in the unavailability of our Internet sites or slower response times
for users would  reduce the number of  advertisements  delivered  and reduce the
attractiveness of our Internet sites to users and advertisers. We may experience
periodic system interruptions from time to time in the future. Additionally, any
substantial  increase in traffic on our Internet  sites may require us to expand
and adapt our computer network  infrastructure.  Our inability to add additional
computer  software,  hardware and bandwidth to accommodate  increased use of our
Internet sites may cause  unanticipated  system disruptions and result in slower
response times. We cannot assure you that we will be able to expand our computer
network  infrastructure  on a timely  basis to meet  increased  use.  Any system
interruptions or slower response times resulting from these factors could have a
material  adverse  effect on our  business,  financial  condition  and operating
results. We are dependent on third parties for uninterrupted Internet access. In
addition, we are dependent on various third parties for substantially all of our
news  and  information.  Loss of  these  services  from any one or more of third
parties may have a material adverse effect on our business,  financial condition
and  operating  results.  No  assurance  can be given as to whether,  or on what
terms, we would be able to obtain these services from other third parties in the
event of the loss of any of these services.

         Our  Internet  operations  are  vulnerable  to  interruption  by  fire,
earthquake,  power loss,  telecommunications failure and other events beyond our
control.  There can be no  assurance  that  interruptions  in  service  will not
materially  adversely  affect  our  operations  in the  future.  While  we carry
business  interruption  insurance to compensate us for losses that may occur, we
cannot assure you that insurance will be sufficient to provide for all losses or
damages that we incur.

<PAGE>

WE ARE SUBJECT TO U.S. AND FOREIGN GOVERNMENT REGULATION OF THE INTERNET, THE
IMPACT OF WHICH IS DIFFICULT TO PREDICT

         There are currently few laws or regulations  directly applicable to the
Internet. The application of existing laws and regulations to Go2Net relating to
issues  such  as  user  privacy,  defamation,  pricing,  advertising,  taxation,
gambling,  sweepstakes,  promotions, content regulation, quality of products and
services,  and intellectual  property ownership and infringement can be unclear.
In  addition,  we will  also be  subject  to new laws and  regulations  directly
applicable to our activities.  Any existing or new legislation  applicable to us
could  expose  us  to  substantial  liability,  including  significant  expenses
necessary to comply with such laws and regulations, and dampen the growth in use
of the Web.

         Other nations,  including  Germany,  have taken actions to restrict the
free flow of material deemed to be  objectionable on the Web. The European Union
has recently adopted privacy and copyright directives that may impose additional
burdens  and  costs  on  our  international  operations.  In  addition,  several
telecommunications  carriers,  including America's Carriers'  Telecommunications
Association,  are seeking to have  telecommunications  over the Web regulated by
the FCC in the same manner as other telecommunications services. Many areas with
high Web use have begun to experience  interruptions in phone service, and local
telephone  carriers,  such as Pacific Bell,  have petitioned the FCC to regulate
ISPs and OSPs and to impose access fees. A number of proposals have been made at
the  federal,  state and local level that would impose  additional  taxes on the
sale of goods and  services  through the  Internet.  If any such  proposals  are
adopted, it could substantially  impair the growth of the Internet and adversely
affect us.

         Several  recently  passed  federal  laws  could  have an  impact on our
business.  The  Digital  Millennium  Copyright  Act is  intended  to reduce  the
liability  of online  service  providers  for listing or linking to  third-party
Websites  that include  materials  that  infringe  copyrights or other rights of
others.  The Children's  Online Protection Act and the Children's Online Privacy
Protection  Act are intended to restrict the  distribution  of materials  deemed
harmful to children and impose additional  restrictions on the ability of online
services to collect user information from minors. In addition, the Protection of
Children From Sexual Predators Act of 1998 requires online service  providers to
report  evidence of  violations  of federal  child  pornography  laws under some
circumstances. We are currently reviewing this legislation, and cannot currently
predict the effect, if any, that it will have on our business.  Such legislation
may  impose  significant  additional  costs on our  business  or  subject  us to
additional liabilities.

         Due  to  the  global  nature  of  the  Web,  it is  possible  that  the
governments of other states and foreign  countries might attempt to regulate its
transmissions   or  prosecute  us  for   violations  of  their  laws.  We  might
unintentionally  violate  such  laws.  Such  laws may be  modified,  or new laws
enacted,  in the future.  Any such  developments  could have a material  adverse
effect on our business, results of operations, and financial condition.

WE MAY BE SUBJECT TO A VARIETY OF LEGAL UNCERTAINTIES THAT IMPAIR OUR BUSINESS

         As a publisher and a distributor of content over the Internet,  we face
potential liability for defamation,  negligence,  copyright, patent or trademark
infringement  and other claims based on the nature and content of the  materials
that we publish or  distribute.  In  addition,  we could be exposed to liability
with respect to the content or unauthorized  duplication of material  indexed in
our search services.  Although we carry liability  insurance,  our insurance may
not cover  potential  claims of this type or may not be adequate to indemnify us
for all liability that may be imposed.

         We host a wide variety of services that enable  individuals to exchange
information,  generate  content,  conduct  business and engage in various online
activities,  including services relating to online auctions and the homesteading
and other  services.  The law  relating to the  liability  of providers of these
online  services for  activities of their users is currently  unsettled.  Claims
could be made  against us for  defamation,  negligence,  copyright  or trademark
infringement, unlawful activity, tort, including personal injury, fraud or other
theories based on the nature and content of information that we provide links to
or that may be  posted  online or  generated  by our  users or with  respect  to
auctioned  materials.  These types of claims have been  brought,  and  sometimes
successfully pressed, against online service providers in the past. In addition,
we are aware that governmental agencies are currently  investigating the conduct
of online auctions.

         We also  periodically  enter  into  arrangements  to offer  third-party
products,  services,  or content under the Go2Net brand or via  distribution  on
Go2Net  properties,  including stock quotes and trading  information.  We may be
subject to claims  concerning  these products,  services or content by virtue of
our  involvement in marketing,  branding,  broadcasting  or providing  access to
them,  even if we do not ourself host,  operate,  provide,  or provide access to
these  products,  services or content.  While our agreements  with these parties
often  provide  that we will  be  indemnified  against  such  liabilities,  such
indemnification may not be adequate.
<PAGE>
         It is also possible that, if any  information  provided  directly by us
contains  errors or is otherwise  negligently  provided to users,  third parties
could make claims against us. For example,  we offer  Web-based  email services,
which expose us to potential risks, such as liabilities or claims resulting from
unsolicited  email, lost or misdirected  messages,  illegal or fraudulent use of
email, or interruptions or delays in email service.

WE MAY BECOME INVOLVED IN INTELLECTUAL PROPERTY LITIGATION

         From time to time, we may be subject to legal proceedings and claims in
the ordinary course of business, including claims of alleged infringement of the
trademarks  and  other  intellectual  property  of  third  parties  by us or our
licensees.  Such claims could result in the expenditure of significant financial
and  managerial  resources.  To  this  date,  we are  not  aware  of  any  legal
proceedings or claims against us. Such  proceedings or claims could,  if brought
or asserted, have a material adverse effect on our business, financial condition
and operating results.

WE DEPEND ON LICENSED TECHNOLOGY IN OUR PRODUCTS AND SERVICES

         We are dependent upon obtaining existing third party technology related
to our operations. To the extent new technological  developments are unavailable
to us on terms  acceptable  to us or at all,  we may be  unable to  continue  to
execute our business  plan and our business,  financial  condition and operating
results would be materially adversely affected.

OUR SUCCESS DEPENDS ON OUR ABILITY TO PROTECT OUR PROPRIETARY TECHNOLOGY

         Our success is  dependent  upon our ability to protect and leverage the
value  of  our  original  Internet  technologies,   software,  content  and  our
trademarks,  trade names,  service  marks,  domain  names and other  proprietary
rights we either currently have or may have in the future. We have filed service
marks for our logo and name,  as well as for the names of each of our sites.  In
addition,  given the uncertain  application of existing  copyright and trademark
laws to the Internet,  there can be no assurance that existing laws will provide
adequate  protection  for our  technologies,  sites or  domain  names.  Policing
unauthorized use of our technologies,  content and other  intellectual  property
rights  entails  significant  expenses  and  could  otherwise  be  difficult  or
impossible to do given the global nature of the Internet.

OUR SUCCESS DEPENDS ON OUR ABILITY TO OBTAIN ADDITIONAL CAPITAL

         We intend to enhance and expand our Internet  sites in order to improve
our   competitive   position  and  meet  the  increasing   demands  for  quality
Internet-based   products   and  services  and   competitive   advertising   and
subscription  pricing. Our ability to grow will depend in part on our ability to
expand and improve our Internet operations, expand our advertising and marketing
efforts,  expand and improve our Internet user support  capabilities and develop
new Internet  technologies,  products and services.  As a result, we may need to
raise additional capital in the foreseeable future from public or private equity
or debt sources in order to finance such possible  growth.  In addition,  we may
need to raise  additional  funds in order to avail  ourselves  of  unanticipated
opportunities  (such as more  rapid  expansion,  acquisitions  of  complementary
businesses  or the  development  of new  products  or  services),  to  react  to
unforeseen  difficulties  (such as the loss of key personnel or the rejection by
Internet  users or potential  advertisers  of our Internet-  based  products and
services) or to otherwise  respond to unanticipated  competitive  pressures.  If
additional  funds are raised  through  the  issuance of equity  securities,  the
percentage  ownership  of our  then  existing  shareholders  would  be  reduced,
shareholders may experience  additional and significant  dilution and the equity
securities  may have rights,  preferences  or privileges  senior to those of the
holders of Common Stock.  There can be no assurance  that  additional  financing
will be available on terms acceptable to us or at all. If adequate funds are not
available or are not  available on terms  acceptable  to us, we may be unable to
implement our business,  sales or marketing plan,  respond to competitive forces
or take  advantage  of  perceived  business  opportunities,  which  could have a
material  adverse  effect in the  Company's  business,  financial  condition and
operating results.

WE MAY BE AFFECTED BY GENERAL ECONOMIC CONDITIONS

         Our business, financial condition and operating results will be subject
to fluctuations  based upon general economic  conditions.  If there were to be a
general economic  downturn or a recession,  however slight,  then we expect that
business entities,  including our advertisers and potential  advertisers,  could
substantially and immediately reduce their advertising and marketing budgets. In
addition,  our  ability  to charge  subscription  fees for  access  to  specific
portions of our Internet  sites or to engage in commerce via the Internet  would
be adversely  affected,  thereby  resulting in a material  adverse effect on the
Company's business, financial condition and operating results.
<PAGE>
WE MAY BE ADVERSELY IMPACTED BY YEAR 2000 ISSUES

         Many currently  installed  computer  systems and software  products are
dependent upon internal  calendars coded to accept only two digit entries in the
date code field.  These date code fields will need to accept four digit  entries
to distinguish 21st century dates from 20th century dates.  Computer systems and
software  used by many  companies  may need to be  upgraded  to comply with such
"Year 2000"  requirements.  We have completed our review of the potential impact
of Year 2000 issues and do not anticipate  any  significant  costs,  problems or
uncertainties  associated with becoming Year 2000 compliant.  Our failure or our
software  providers'  failure to  adequately  address  the Year 2000 issue could
result in misstatement of reported financial  information or otherwise adversely
affect the Company's business operations.

         State of Readiness.  We have  completed  our  assessment of all current
versions of our information  technology  systems and we believe we are year 2000
compliant.  The supplier of our current  financial and  accounting  software has
informed us that such software is year 2000 compliant.  We have been informed by
our  financial  institutions  that  they  are in the  process  of  making  their
information systems year 2000 compliant,  and that this process will be complete
by the beginning of 1999.

         Costs.  To date,  we have not  incurred  any  material  expenditure  in
connection with identifying or evaluating year 2000 compliance  issues.  Most of
our expenses have related to the retention of an outside  consultant to evaluate
our financial and accounting software, and the opportunity cost of time spent by
our  employees  evaluating  this  software  and  year  2000  compliance  matters
generally. Although we are not aware of any material operational issues or costs
associated with preparing our internal  systems for the year 2000,  there can be
no  assurances  that we  will  not  experience  serious  unanticipated  negative
consequences and/or material costs caused by undetected errors or defects in the
technology used in our internal  systems,  which are comprised  predominantly of
acquired  technology  and  our  own  software  developments.   We  believe  that
internally  generated  funds or available  cash would be sufficient to cover the
costs of year 2000 compliance. At this time, based upon the information provided
to us, we do not believe there exists a material  impact of year 2000 compliance
issues  relating to our non-IT  systems,  our vendors,  our  customers and other
parties.  We continue to update our assessment of year 2000 issues as it relates
to our non-IT systems, our vendors, our customers and other parties.

         Contingency  Plan.  As we are  not  aware  of any  material  year  2000
compliance issues, we have not developed a year 2000-specific  contingency plan.
We  continue  to  assess  the  impacts  of year  2000  issues,  and if year 2000
compliance  issues are  discovered,  we will  evaluate  the need for one or more
contingency plans relating to such issues.

OUR STOCK PRICE HAS  HISTORICALLY  BEEN  VOLATILE,  WHICH MAY MAKE IT MORE
DIFFICULT FOR YOU TO RESELL SHARES WHEN YOU CHOOSE TO AT
PRICES YOU FIND ATTRACTIVE

         The trading  price of our common  stock has been and may continue to be
subject to wide fluctuations.  During the first six months of calendar 1999, the
closing sale prices of our common  stock on The Nasdaq Stock Market  ranged from
$9.06  (adjusted  to reflect  two stock  splits) to $99.50.  The stock price may
fluctuate  in  response  to a number of events and  factors,  such as  quarterly
variations in operating results,  announcements of technological  innovations or
new products and media properties by us or our competitors, changes in financial
estimates and  recommendations by securities  analysts,  the operating and stock
price  performance of other  companies that investors may deem  comparable,  and
news reports relating to trends in our markets. In addition, the stock market in
general,  and the market prices for  Internet-related  companies in  particular,
have  experienced  extreme  volatility  that  often  has been  unrelated  to the
operating  performance  of such  companies.  These  broad  market  and  industry
fluctuations  may  adversely  affect the price of our stock,  regardless  of our
operating performance.



<PAGE>


                                 USE OF PROCEEDS

         All  proceeds  from the sale of the  Go2Net  shares  are solely for the
account  of the  selling  shareholders.  Accordingly,  we will not  receive  any
proceeds from sales of the Go2Net shares.

                ISSUANCE OF COMMON STOCK TO SELLING SHAREHOLDERS

         On August 4, 1999,  we issued an aggregate of 682,156  shares of common
stock to the  members of Dogpile,  LLC, a Delaware  limited  liability  company,
pursuant  to an interest  purchase  agreement.  Under the terms of the  purchase
agreement, Dogpile became a wholly-owned subsidiary of Go2Net.

        On September 3,1999, we conveyed an aggregate of 4,744 shares of common
stock to Unique Media Services, LLC, a South Carolina limited liability company,
pursuant to a settlement agreement.

                              PLAN OF DISTRIBUTION

         Shares of common stock covered hereby may be offered and sold from time
to  time  by  the  selling  shareholders.  The  selling  shareholders  will  act
independently of us in making  decisions with respect to the timing,  manner and
size of each sale.  The selling  shareholders  may sell the Go2Net  shares being
offered hereby as follows:  (i) on The Nasdaq National  Market,  or otherwise at
prices and at terms then  prevailing  or at prices  related to the then  current
market price; or (ii) in private sales at negotiated  prices directly or through
a broker or brokers, who may act as agent or as principal or by a combination of
such methods of sale.

         o        on any of the United States securities exchanges where our
                  capital stock is listed,  including The Nasdaq National
                  Market;

         o        in the over-the-counter market;

         o        in transactions other than on such exchanges or in the
                  over-the-counter market;

         o        in connection with short sales of the Go2Net shares;

         o        by pledge to secure debts and other obligations;

         o        in connection  with the writing of non-traded  and
                  exchange-traded  call options,  in hedge  transactions  and in
                  settlement of other transactions in standardized or
                  over-the-counter options; or

         o        in a combination of any of the above transactions.


         The  selling  shareholders  may sell  their  shares  at  market  prices
prevailing  at the time of sale,  at prices  related to such  prevailing  market
prices, at negotiated prices or at fixed prices.

         The selling  shareholders may use  broker-dealers to sell their shares.
If this happens,  broker-dealers  will either  receive  discounts or commissions
from the selling shareholders,  or they will receive commissions from purchasers
of shares for whom they acted as agents.

         We have  agreed  to keep  the  registration  statement  of  which  this
prospectus  constitutes a part  effective  until August 4, 2000. No sales may be
made pursuant to this  prospectus  after such date unless we amend or supplement
this  prospectus  to  indicate  that it has  agreed  to  extend  such  period of
effectiveness. There can be no assurance that the selling shareholders will sell
all or any of the shares of common stock offered hereunder.



<PAGE>


                              SELLING SHAREHOLDERS

         All of the common stock registered for sale pursuant to this prospectus
will be owned  immediately  after  registration by the selling  shareholders who
include (i) the former  members of Dogpile or (ii) Unique Media  Services,  LLC,
and all of the shares  offered by the  selling  shareholders  were  acquired  in
connection with the purchase of Dogpile or the settlement agreement. None of the
selling  shareholders  has a material  relationship  with us,  except  that some
shareholders of Pile, Inc. are or will be employees of Go2Net.

         The following  table sets forth relevant  information  known to us with
respect to  beneficial  ownership  of Go2Net's  common  stock as of September 3,
1999, by each selling shareholder.  The following table assumes that the selling
shareholders  sell all of the Go2Net  shares.  Go2Net is unable to determine the
exact number of Go2Net shares that actually will be sold.
<TABLE>
<CAPTION>

                                                                                SHARES WHICH
                                              SHARES BENEFICIALLY               MAY BE SOLD                     SHARES
                                                     OWNED                      PURSUANT TO              BENEFICIALLY OWNED
                                                 PRIOR TO OFFERING(1)          THIS PROSPECTUS (2)       AFTER OFFERING (3)
                                                 --------------------          -------------------       ------------------
<S>                                            <C>            <C>                      <C>             <C>              <C>

SELLING SHAREHOLDERS                           NUMBER         PERCENT                                   NUMBER          PERCENT

Pile, Inc.                                      347,899          *                     347,899              0                *

Thunderstone Software, LLC                      334,257          *                     334,257              0                *

Unique Media Services, LLC                        4,744          *                       4,744              0                *
</TABLE>

*   Less than 1.0% of the Company's outstanding Common Stock.

(1)    The number and percentage of shares  beneficially owned was determined in
       accordance  with Rule 13d-3 of the Exchange Act, and the  information  is
       not necessarily indicative of beneficial ownership for any other purpose.
       Under Rule 13d-3,  beneficial  ownership  includes any shares as to which
       the  individual  has sole or shared voting power or investment  power and
       also any shares which the  individual  has the right to acquire within 60
       days of the date of this  Prospectus  through  the  exercise of any stock
       option or other right. Unless otherwise indicated in the footnotes,  each
       person has sole voting and  investment  power (or shares such powers with
       his or her  spouse)  with  respect  to the shares  shown as  beneficially
       owned.

(2)    Includes an aggregate of 93,797 shares of Common Stock beneficially owned
       by the selling  shareholders  that have been deposited in escrow pursuant
       to  the  Dogpile  purchase  agreement,   to  secure  the  indemnification
       obligations of the selling  shareholders.  The escrowed shares may not be
       sold by the selling shareholders until they are released from the escrow.

(3)    Assumes that each selling  shareholder will sell all of the Go2Net shares
       set  forth  above  under  "Shares  Which  May Be  Sold  Pursuant  to This
       Prospectus". There can be no assurance that the selling shareholders will
       sell all or any of the Go2Net shares offered under this prospectus.

                                  LEGAL MATTERS

       The validity of the Go2Net shares  offered  hereby will be passed upon by
Hutchins, Wheeler & Dittmar, A Professional Corporation,  Boston, Massachusetts,
counsel to the Company.
<PAGE>
                                     EXPERTS

       Ernst & Young LLP, independent  auditors,  have audited (i) our financial
statements  included  in our  Annual  Report  on Form  10-K for the  year  ended
September 30, 1998, (ii) the financial  statements of Haggle Online,  Inc. as of
December  31,  1998 and 1997 for the year  then and for the  period  ended  from
inception  to December  31, 1997  included in our Current  Report on form 8-K/A,
(iii) the financial  statements  of USAOnline,  Inc. as of December 31, 1998 and
1997 and for each of the three  years in the  period  ended  December  31,  1998
included in our Current  Report on Form 8-K/A and (iv) the financial  statements
of IQC Corporation as of December 31, 1998 and 1997 and for the years then ended
and for the period from  inception to December 31, 1996  included in our Current
Report on Form 8-K/A as set forth in their reports,  which are  incorporated  by
reference in this prospectus and elsewhere in the  registration  statement.  Our
financial  statements  and the financial  statements  of each of Haggle  Online,
Inc.,  USAOnline,  Inc. and IQC  Corporation  are  incorporated  by reference in
reliance on Ernst & Young LLP's reports,  given on their authority as experts in
accounting and auditing.

                       WHERE YOU CAN FIND MORE INFORMATION

       We have filed with the Securities and Exchange Commission,  or the SEC, a
registration  statement  on Form S-3  under  the  Securities  Act of 1933.  This
prospectus  does  not  contain  all  of  the  information  in  the  registration
statement.  We have omitted  certain  parts of the  registration  statement,  as
permitted by the rules and regulations of the SEC. Additionally, we file annual,
quarterly and special reports,  proxy statements and other  information with the
SEC. You may inspect and copy the registration  statement,  including  exhibits,
and any  reports,  statements  or other  information  that we file at the  SEC's
public reference rooms at 450 Fifth Street,  N.W.,  Washington,  D.C. 20549. You
can call the SEC at  1-800-SEC-  0330 for further  information  about the public
reference   rooms.   In   addition,   the  SEC   maintains   an  Internet   site
(http://www.sec.gov)  that contains reports,  proxy and information  statements,
and other information  regarding issuers that file  electronically with the SEC.
Our common stock is quoted on The Nasdaq  National  Market.  Reports,  proxy and
information  statements and other  information  concerning  Go2Net,  Inc. may be
inspected  at The Nasdaq  Stock Market at 1735 K Street,  NW,  Washington,  D.C.
20006.

         The SEC allows us to "incorporate by reference" the information we file
with  them,  which  means  that  information  included  in  these  documents  is
considered  part of this  prospectus.  Information  that  we file  with  the SEC
subsequent  to the  date  of  this  prospectus  will  automatically  update  and
supersede this  information.  We  incorporate by reference the documents  listed
below and any future filings made with the SEC under Sections  13(a),  13(c), 14
or 15 of the Securities Exchange Act of 1934 until the selling shareholders have
sold all the shares.

         The following documents filed with the SEC are incorporated by
reference in this prospectus

         o        Our Annual Report on Form 10-K for the year ended September
                  30, 1998, filed on December 29, 1998.

         o        Our  Current  Reports on Form 8-K filed on January  12,  1999,
                  April 12, 1999, May 3, 1999, May 28, 1999, July 13, 1999, July
                  19, 1999 and August 18, 1999.

         o        Our Current Reports on Form 8-K/A filed on July 2, 1999 and
                  July 27, 1999.

         o        Our  Quarterly  Reports  on Form 10-Q for the  quarters  ended
                  December 31, 1998,  March 31, 1999 and June 30, 1999, filed on
                  February 16, 1999, May 4, 1999 and August 13, 1999.

         o        The   description  of  our  common  stock  set  forth  in  our
                  Registration  Statement  on Form S-1,  filed on  December  31,
                  1996.

         We will furnish  without  charge to you, on written or oral request,  a
copy  of any or all of the  documents  incorporated  by  reference,  other  than
exhibits to such  documents.  You should  direct any requests  for  documents to
Go2Net,  Inc.,  Attention:  Investor  Relations,  999 Third Avenue,  Suite 4700,
Seattle, Washington 98104, telephone: (206) 447-1595.



<PAGE>


                                       PART II
                   INFORMATION NOT REQUIRED IN THE PROSPECTUS

ITEM 14. OTHER EXPENSES OF ISSUANCE AND DISTRIBUTION

         Go2Net will pay all  expenses  incident to the offering and sale to the
public of the shares being  registered  other than any commissions and discounts
of underwriters, dealers or agents and any transfer taxes. Such expenses are set
forth in the following  table. All of the amounts shown are estimates except the
SEC registration fee.
<TABLE>
             <S>                                                                                    <C>


             SEC registration fee............................................................       $11,512
             Nasdaq National Stock Market Listing Fee........................................       $17,500
             Legal fees and expenses.........................................................       $10,000
             Printing fees and expenses......................................................        $1,000
             Miscellaneous expenses..........................................................          $988
                                                                                                   --------
             Total............................................................................      $41,000
</TABLE>

ITEM 15. INDEMNIFICATION OF DIRECTORS AND OFFICERS

         As permitted by Section 145 of the Delaware  General  Corporation  Law,
Go2Net's Amended and Restated Certificate of Incorporation, as amended, includes
a provision that eliminates the personal liability of its directors for monetary
damages for breach or alleged  breach of their duty of care.  In  addition,  the
Delaware  General  Corporation  Law and Go2Net's  Amended and  Restated  By-laws
provide for  indemnification  of Go2Net's directors and officers for liabilities
and expenses that they may incur in such capacities.  In general,  directors and
officers are indemnified with respect to actions taken in good faith in a manner
reasonably  believed to be in, or not opposed to, the best  interests of Go2Net,
and  with  respect  to any  criminal  action  or  proceeding,  actions  that the
indemnitee has no reasonable choice to believe were unlawful.

         Go2Net has purchased insurance with respect to, among other things, the
liabilities that may arise under the provisions referred to above. The directors
and  officers  of  Go2Net  also  are  insured  against  liabilities,   including
liabilities arising under the Securities Act of 1933, as amended, which might be
incurred by them in their  capacities  as  directors  and officers of Go2Net and
against which they are not indemnified by Go2Net.

         In connection with this offering,  the selling shareholders have agreed
to indemnify the Registrant, its directors and officers and each such person who
controls the Registrant,  against any and all liability  arising from inaccurate
information provided to the Registrant by the selling shareholders and contained
herein up to a maximum of the net proceeds received by the selling  shareholders
from the sale of their Go2Net shares hereunder.

ITEM 16. EXHIBITS

5.1      Opinion of Hutchins, Wheeler & Dittmar, A Professional Corporation.

23.1     Consent of Ernst & Young LLP, Independent Auditors.

23.2     Consent of Counsel (included in Exhibit 5.1).

24.1 Power of Attorney (included on page II-3).

ITEM 17. UNDERTAKINGS

A.       UNDERTAKING PURSUANT TO RULE 415

         The undersigned Registrant hereby undertakes:

        (1)      To file,  during any period in which  offers or sales are being
                 made,  a   post-effective   amendment   to  this   registration
                 statement:

                                      II-1
<PAGE>
                 (a) To include any prospectus required by Section 10(a)(3) of
                 the Securities Act of 1933;

                 (b) To reflect in the  prospectus  any facts or events  arising
                 after the effective date of the registration  statement (or the
                 most   recent   post-effective    amendment   thereof)   which,
                 individually  or in  the  aggregate,  represent  a  fundamental
                 change  in  the  information  set  forth  in  the  registration
                 statement.  Notwithstanding  the  foregoing,  any  increase  or
                 decrease in volume of  securities  offered (if the total dollar
                 value of  securities  offered  would not exceed  that which was
                 registered)  and any deviation  from the low or high and of the
                 estimated  maximum  offering range may be reflected in the form
                 of prospectus filed with the Commission pursuant to Rule 424(b)
                 if, in the aggregate, the changes in volume and price represent
                 no  more  than  20  percent  change  in the  maximum  aggregate
                 offering price,  set forth in the  "Calculation of Registration
                 Fee" table in the effective registration statement; and

                 (c) To include any  material  information  with  respect to the
                 plan  of   distribution   not   previously   disclosed  in  the
                 registration   statement  or  any   material   change  to  such
                 information in the registration statement;  provided,  however,
                 that  paragraphs  (a)  and  (b)  above  do  not  apply  if  the
                 information   required  to  be  included  in  a  post-effective
                 amendment by those  paragraphs is contained in periodic reports
                 filed with or furnished to the SEC by the  registrant  pursuant
                 to Section 13 or Section 15(d) of the  Securities  Exchange Act
                 of  1934  that  are   incorporated   by   reference   into  the
                 registration statement.

                 (2) That,  for the purpose of determining  any liability  under
                 the Securities Act of 1933, each such post-effective  amendment
                 shall be deemed to be a new registration  statement relating to
                 the  securities  offered  therein,  and  the  offering  of such
                 securities  at that time shall be deemed to be the initial bona
                 fide offering thereof; and

                 (3) To remove from  registration  by means of a  post-effective
                 amendment any of the securities  being  registered which remain
                 unsold at the termination of this offering.

B.       UNDERTAKING REGARDING FILINGS INCORPORATING SUBSEQUENT EXCHANGE
         ACT DOCUMENTS BY REFERENCE

         The  undersigned  Registrant  hereby  undertakes  that, for purposes of
determining  any liability  under the Securities Act of 1933, each filing of the
Registrant's  annual  report  pursuant to Section  13(a) or Section 15(d) of the
Securities  Exchange  Act of 1934  (and,  where  applicable,  each  filing of an
employee  benefit  plan's  annual  report  pursuant  to  Section  15(d)  of  the
Securities  Exchange  Act of 1934)  that is  incorporated  by  reference  in the
registration  statement  shall  be  deemed  to be a new  registration  statement
relating to the securities offered therein,  and the offering of such securities
at that time shall be deemed to be the initial bona fide offering thereof.

C.       UNDERTAKING IN RESPECT OF INDEMNIFICATION

         Insofar as indemnification for liabilities arising under the Securities
Act of 1933 may be permitted to directors,  officers and controlling  persons of
the  Registrant  pursuant  to  the  foregoing  provisions,   or  otherwise,  the
Registrant has been advised that in the opinion of the SEC such  indemnification
is against  public  policy as  expressed in the  Securities  Act of 1933 and is,
therefore,  unenforceable. In the event that a claim for indemnification against
such liabilities  (other than the payment by the Registrant of expenses incurred
or paid by a director,  officer or  controlling  person of the Registrant in the
successful  defense of any  action,  suit or  proceeding)  is  asserted  by such
director,  officer or controlling person in connection with the securities being
registered, the Registrant will, unless in the opinion of its counsel the matter
has been  settled by  controlling  precedent,  submit to a court of  appropriate
jurisdiction the question whether such  indemnification  by it is against public
policy as  expressed in the  Securities  Act of 1933 and will be governed by the
final adjudication of such issue.

                                      II-2

<PAGE>


                                   SIGNATURES

         Pursuant  to the  requirements  of the  Securities  Act  of  1933,  the
Registrant certifies that it has reasonable grounds to believe that it meets all
of the requirements for filing on Form S-3 and has duly caused this Registration
Statement  to be  signed  on its  behalf  by  the  undersigned,  thereunto  duly
authorized,  in the City of  Seattle,  State of  Washington,  on this 3rd day of
September, 1999.

                                        Go2Net, Inc.

                                        By:       /s/ Russell C. Horowitz
                                                  Russell C. Horowitz
                                                  Chief Executive Officer





                                POWER OF ATTORNEY

         KNOW ALL MEN BY THESE PRESENTS THAT each person whose signature appears
below severally  constitutes and appoints  Russell C. Horowitz with the power to
act as attorney-in-fact,  with the power of substitution,  for him or her in any
and all capacities,  to sign any amendment to this Registration Statement and to
file  the  same,  with  exhibits  thereto  and  other  documents  in  connection
therewith,  with  the  Securities  and  Exchange  Commission,  granting  to said
attorney-in-fact,  and full power and authority to do and perform each and every
act and thing  requisite and necessary to be done in  connection  therewith,  as
fully to all  intents  and  purposes  as he might or could do in person,  hereby
ratifying  and  confirming  all that said  attorneys-in-fact  or any of them, or
their or his substitute or  substitutes,  may lawfully do or cause to be done by
virtue hereof.

           Pursuant  to the  requirements  of the  Securities  Act of  1933,  as
amended, this Registration Statement has been signed by the following persons in
the capacities and on the dates indicated.

<TABLE>
<CAPTION>

SIGNATURE                                                                    TITLE                                 DATE
<S>                                                  <C>                                                  <C>


/s/ Russell C. Horowitz
Russell C. Horowitz                                  Chief Executive Officer, Chief Financial Officer     September 3, 1999
                                                     and Director (principal executive, financial and
                                                     accounting officer)


/s/ William D. Savoy
William D. Savoy                                     Director                                             September 3, 1999


/s/ Diane Daggatt
Diane Daggatt                                        Director                                             September 3, 1999


/s/Dennis Cline
Dennis Cline                                         Director                                             September 3, 1999


/s/ William Fleckenstein
William Fleckenstein                                 Director                                             September 3, 1999


                                      II-3
<PAGE>
</TABLE>


                                INDEX TO EXHIBITS

5.1      Opinion of Hutchins, Wheeler & Dittmar, A Professional Corporation.

23.1     Consent of Ernst & Young LLP, Independent Auditors.

23.2     Consent of Counsel (included in Exhibit 5.1).

24.1 Power of Attorney (included on page II-3).


                                                              EXHIBIT 5.1

                                   Opinion of
             HUTCHINS, WHEELER & DITTMAR, A Professional Corporation

September 3, 1999

GO2NET, Inc.
999 Third Avenue, Suite 4700
Seattle, Washington 98104

RE: REGISTRATION STATEMENT ON FORM S-3

Ladies and Gentlemen:

         We have examined the Registration  Statement on Form S-3 to be filed by
you with the Securities and Exchange Commission on or about the date hereof (the
"Registration   Statement")  in  connection  with  the  registration  under  the
Securities  Act of 1933,  as  amended,  of up to 686,900  shares of your  Common
Stock, par value $.01 per share (the "Shares"). All of the Shares are issued and
outstanding  and  may be  offered  for  sale  for  the  benefit  of the  selling
shareholders named in the Registration  Statement. We understand that the Shares
are to be sold from time to time at prevailing prices or as otherwise  described
in the Registration  Statement. As your legal counsel, we have also examined the
proceedings taken by you in connection with the issuance of the Shares.

         Based on the  foregoing,  it is our opinion that the Shares are validly
issued, fully paid and non-assessable.

         We consent to the use of this opinion as an exhibit to the Registration
Statement and further  consent to the use of our name wherever  appearing in the
Registration  Statement,  including the Prospectus  constituting a part thereof,
and any amendments thereto.

         We understand  that this opinion is to be used only in connection  with
the offer and sale of the Shares while the Registration Statement is in effect.

                                        Very truly yours,

                                        /s/Hutchins, Wheeler & Dittmar

                                        HUTCHINS, WHEELER & DITTMAR,
                                        A Professional Corporation




                                                            EXHIBIT 23.1

               CONSENT OF ERNST & YOUNG LLP, INDEPENDENT AUDITORS

         We consent to the reference to our firm under the caption  "Experts" in
the Registration Statement (Form S-3) and related Prospectus of Go2Net, Inc. for
the registration of 686,900 shares of its common stock and to the  incorporation
by reference  therein of our reports (a) dated November 9, 1998, with respect to
the  financial  statements of Go2Net,  Inc.  included in its Annual Report (Form
10-K) for the year  ended  September  30,  1998,  (b) dated  June 18,  1999 with
respect to the financial  statements of Haggle Online, Inc. and USAOnline,  Inc.
included in Go2Net,  Inc.'s  Current Report on Form 8-K/A filed on July 2, 1999,
and (c) dated June 25,  1999 with  respect to the  financial  statements  of IQC
Corporation  included in Go2Net,  Inc.'s  Current  Report on Form 8-K/A filed on
July 27, 1999, all filed with the Securities and Exchange Commission.


Seattle, Washington                         Ernst & Young LLP
September 2, 1999





© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission