ADVANTAGE LEARNING SYSTEMS INC
S-8, 1998-05-26
PREPACKAGED SOFTWARE
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As filed with the Securities and Exchange Commission on May 26, 1998
                                      Registration  No. 333-_____

               SECURITIES AND EXCHANGE COMMISSION
                    Washington, D.C.  20549

                            FORM S-8
    REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933




                ADVANTAGE LEARNING SYSTEMS, INC.
     (Exact Name of Registrant as Specified in its Charter)

     Wisconsin                                   39-1559474
     (State of                                (I.R.S. Employer
   Incorporation)                              Identification
                                                   Number)


2911 Peach Street, Wisconsin Rapids, Wisconsin   54495-8036
   (Address of Principal Executive Offices)      (Zip Code)


    ADVANTAGE LEARNING SYSTEMS, INC. EMPLOYEE STOCK
                        PURCHASE PLAN                           


       Michael H. Baum, Chief Executive Officer
           Advantage Learning Systems, Inc.
                   2911 Peach Street
        Wisconsin Rapids, Wisconsin  54495-8036
        (Name and Address of Agent for Service)
                     (715) 424-3636
  (Telephone Number, including area code, of Agent for
                       Service)
                           
                       Copy to:
                           
                  Randall J. Erickson
                 Godfrey & Kahn, S.C.
                780 North Water Street
           Milwaukee, Wisconsin  53202-3590
                    (414) 273-3500


            CALCULATION OF REGISTRATION FEE
- --------------------------------------------------------------------
                           
 Title of    Amount to      Proposed       Proposed      Amount of
securities       be         maximum         maximum     registration
  to be      registered  offering price    aggregate        fee
registered                per share (1)  offering price      (1)
                                             (1)
Common                                                      
Stock,        250,000        $33.00        $8,250,000     $2,500.00
$0.01 par
value

- ---------------------------------------------------------------------

(1) The registration fee was calculated pursuant to
Rule 457(c) and Rule 457(h)(1) under the Securities Act
of 1933, as amended (the "Securities Act").  The
registration fee is based on the average of the high
and low price of a share of Advantage Learning Systems,
Inc. common stock on May 21, 1998 on the Nasdaq
National Market, as reported in the Midwest Edition of
The Wall Street Journal on May 22, 1998.

<PAGE>

                        PART II
                           
  INFORMATION REQUIRED IN THE REGISTRATION STATEMENT
                           
Item 3.   Incorporation of Documents by Reference.

     The following documents are incorporated by
     reference in this Registration Statement:

     (a)    The Registrant's Form 10-K for the year
       ended December 31, 1997;
     
     (b)    The Registrant's Form 10-Q for the quarter
       ended March 31, 1998; and
     
     (c)    The description of the Registrant's Common
       Stock contained in the Registrant's
       Registration Statement filed pursuant to
       Section 12 of the Securities Exchange Act of
       1934, as amended (the "Exchange Act"), and any
       amendment or report filed for the purpose of
       updating such description.

     All documents subsequently filed by the Registrant
     pursuant to Sections 13(a), 13(c), 14 and 15(d) of
     the Exchange Act prior to the filing of a post-
     effective amendment which indicates that all
     shares offered have been sold or which deregisters
     all securities then remaining unsold, shall be
     deemed incorporated by reference in this
     Registration Statement and to be part hereof from
     the date of filing such documents.

Item 6.   Indemnification of Directors and Officers.

          Section 180.0851 of the Wisconsin Business
     Corporation Law (the "WBCL") requires a
     corporation to indemnify a director or officer, to
     the extent such person is successful on the merits
     or otherwise in the defense of a proceeding, for
     all reasonable expenses incurred in the
     proceeding, if such person was a party to such
     proceeding because he or she was a director or
     officer of the corporation.  In cases where a
     director or officer is not successful on the
     merits or otherwise in the defense of a
     proceeding, a corporation is required to indemnify
     a director or officer against liability incurred
     by the director or officer in a proceeding if such
     person was a party to such proceeding because he
     or she is a director or officer of the corporation
     unless it is determined that he or she breached or
     failed to perform a duty owed to the corporation
     and such breach or failure to perform constitutes:
     (i) a willful failure to deal fairly with the
     corporation or its shareholders in connection with
     a matter in which the director or officer has a
     material conflict of interest; (ii) a violation of
     criminal law, unless the director or officer had
     reasonable cause to believe his or her conduct was
     lawful or no reasonable cause to believe his or
     her conduct was unlawful; (iii) a transaction from
     which the director or officer derived an improper
     personal profit; or (iv) willful misconduct.
     
          Section 180.0858 of the WBCL provides that
     subject to certain limitations, the mandatory
     indemnification provisions do not preclude any
     additional right to indemnification or allowance
     of expenses that a director or officer may have
     under a corporation's articles of incorporation or
     by-laws, a written agreement between the director
     or officer and the corporation or a resolution of
     the board of directors or the shareholders.
     
          Unless otherwise provided in the articles of
     incorporation or by-laws, or by written agreement
     between the director or officer and the
     corporation, an officer or director seeking
     indemnification is entitled to indemnification if
     approved in any of the following manners as
     specified in Section 180.0855 of the WBCL:  (i) by
     majority vote of a disinterested quorum of the
     board of directors, or if such disinterested
     quorum cannot be obtained, by a majority vote of a
     committee of two or more disinterested directors;
     (ii) by independent legal counsel chosen by a
     quorum of disinterested directors or its committee
     (or if unable to obtain such a quorum or
     committee, by a majority vote of the full board of
     directors); (iii) by a panel of three arbitrators
     (one of which is chosen by a quorum of
     disinterested directors); (iv) by the vote of the
     shareholders; (v) by a court; or (vi) by any other
     method permitted in Section 180.0858 of the WBCL.

<PAGE>

          Reasonable expenses incurred by a director or
     officer who is a party to a proceeding may be
     reimbursed by a corporation, pursuant to Section
     180.0853 of the WBCL, at such time as the director
     or officer furnishes to the corporation written
     affirmation of his or her good faith that he or
     she has not breached or failed to perform his or
     her duties; and written confirmation to repay any
     amounts advanced if it is determined that
     indemnification by the corporation is not
     required.
     
          Section 180.0859 of the WBCL provides that it
     is the public policy of the State of Wisconsin to
     require or permit indemnification, allowance of
     expenses and insurance to the extent required or
     permitted under Sections 180.0850 to 180.0858 of
     the WBCL for any liability incurred in connection
     with any proceeding involving a federal or state
     statute, rule or regulation regulating the offer,
     sale or purchase of securities.
     
          As permitted by Section 180.0858, the
     Registrant has adopted indemnification provisions
     in its by-laws which closely track the statutory
     indemnification provisions with certain
     exceptions.  In particular, Section 7.1 of the
     Registrant's by-laws, among other items, provides
     that (i) an individual shall be indemnified unless
     it is proven by a final judicial adjudication that
     indemnification is prohibited and (ii) payment or
     reimbursement of expenses, subject to certain
     limitations, will be mandatory rather than
     permissive.  The Registrant has purchased
     directors' and officers' liability insurance which
     insures the Registrant's officers and directors
     against certain liabilities which may arise under
     the Securities Act.
     
Item 8.   Exhibits.

     4    Advantage Learning Systems, Inc. Employee
     Stock Purchase Plan.

     5    Opinion of Godfrey & Kahn, S.C. regarding
     legality of the Common Stock being registered.

     23.1 Consent of Arthur Andersen LLP.

     23.2 Consent of Godfrey & Kahn, S.C., included in
     Exhibit 5.

     24   Powers of Attorney.

Item 9.   Undertakings.*

     The Registrant hereby undertakes:

(a)  (1)  To file, during any period in which offers or
     sales are being made, a post-effective amendment
     to this Registration Statement to include any
     material information with respect to the plan of
     distribution not previously disclosed in the
     Registration Statement or any material change to
     such information in the Registration Statement.

     (2)  That, for the purpose of determining any
     liability under the Securities Act, each such post-
     effective amendment shall be deemed to be a new
     registration statement relating to the securities
     offered therein, and the offering of such
     securities at that time shall be deemed to be the
     initial bona fide offering thereof.

     (3)  To remove from registration by means of a
     post-effective amendment any of the securities
     being registered which remain unsold at the
     termination of the offering.

(b)  (4)  That, for purposes of determining any
     liability under the Securities Act, each filing of
     the Registrant's annual report pursuant to Section
     13(a) or Section 15(d) of the Exchange Act (and,
     where applicable, each filing of an employee
     benefit plan's annual report pursuant to Section
     15(d) of the Exchange Act) that is incorporated by
     reference in the Registration Statement shall be
     deemed to be a new registration statement relating
     to the securities offered therein, and the
     offering of such securities at that time shall be
     deemed to be the initial bona fide offering
     thereof.

<PAGE>

(h)  (5)  Insofar as indemnification for liabilities
     arising under the Securities Act may be permitted
     to directors, officers and controlling persons of
     the Registrant pursuant to the provisions of Item
     6 of this Registration Statement, or otherwise,
     the Registrant has been advised that in the
     opinion of the Securities and Exchange Commission
     such indemnification is against public policy as
     expressed in the Securities Act and is, therefore,
     unenforceable.  In the event that a claim for
     indemnification against such liabilities (other
     than the payment by the Registrant of expenses
     incurred or paid by a director, officer or
     controlling person of the Registrant in the
     successful defense of any action, suit or
     proceeding) is asserted by such director, officer
     or controlling person in connection with the
     securities being registered, the Registrant will,
     unless in the opinion of its counsel the matter
     has been settled by controlling precedent, submit
     to a court of appropriate jurisdiction the
     question whether such indemnification by it is
     against public policy as expressed in the
     Securities Act and will be governed by the final
     adjudication of such issue.


____________________

*Paragraphs correspond to Item 512 of Regulation S-K.

<PAGE>

                      SIGNATURES

     Pursuant to the requirements of the Securities Act
of 1933, as amended, the Registrant certifies that it
has reasonable grounds to believe that it meets all of
the requirements for filing on Form S-8 and has duly
caused this Registration Statement to be signed on its
behalf by the undersigned, thereunto duly authorized,
in the City of Wisconsin Rapids, State of Wisconsin, on
May 26, 1998.

                              ADVANTAGE LEARNING
                              SYSTEMS, INC.
                              
                              By:/s/ Michael H. Baum
                                 ------------------------
                                 Michael H. Baum
                                 Chief Executive
                                 Officer

     Pursuant to the requirements of the Securities Act
of 1933, this Registration Statement has been signed by
the following persons in the capacities and on the
dates indicated.

/s/ Michael H. Baum                     Date:  May 26, 1998
- --------------------------
Michael H. Baum
Chief Executive Officer 
and a Director (Principal 
Executive Officer)

/s/ Timothy Sherlock                    Date:  May 26, 1998
- --------------------------
Timothy Sherlock
Secretary, Vice President 
and Chief Financial Officer 
(Principal Financial
and Accounting Officer)


Directors: Judith A. Paul, Terrance D. Paul, John R. Hickey, 
           Timothy P. Welch, Perry S. Akins and John H. Grunewald.

By:  /s/ Michael H. Baum                Date:  May 26, 1998
     -------------------------
     Michael H. Baum, as Attorney-in-Fact*

*Pursuant to authority granted by power of attorney,
copies of which are filed herewith.

<PAGE>
                           
                     EXHIBIT INDEX

Exhibits

4    Advantage Learning Systems, Inc. Employee Stock
     Purchase Plan.

5    Opinion of Godfrey & Kahn, S.C. regarding legality
     of the Common Stock being registered.

23.1 Consent of Arthur Andersen LLP.

23.2 Consent of Godfrey & Kahn, S.C., included in
     Exhibit 5.

24   Powers of Attorney.




                                              Exhibit 4

           ADVANTAGE LEARNING SYSTEMS, INC.
             EMPLOYEE STOCK PURCHASE PLAN
     
     
     
     1.   Purpose.  The purpose of this Plan is to
provide employees of Advantage Learning Systems, Inc.
(the "Company") and of its Subsidiaries (as defined in
Paragraph 12 hereof) with an opportunity to purchase
Company common stock through annual offerings to be
made commencing on the 1st day of January (1st day of
July for 1998), and thus develop a stronger incentive
to work for the continued success of the Company.  The
aggregate number of shares of common stock of the
Company (the "Stock") authorized to be sold pursuant to
options granted under this Plan is 250,000 shares,
subject to adjustment as provided in Paragraph 17
hereof.  In computing the number of shares available
for grant, any shares relating to options which are
granted, but which subsequently lapse, are canceled or
are otherwise not exercised by the final date for
exercise, shall be deemed available for future grants
of options.  It is the intention of the Company to have
the Plan qualify as an "employee stock purchase plan"
under Section 423 of the Internal Revenue Code of 1986,
as amended (the "Code") and, therefore, the provisions
of the Plan shall be construed so as to govern
participation in a manner consistent with the
requirements of Section 423(b) of the Code.
     
     2.   Administration.  Subject to the general
control of the Company's Board of Directors (the
"Board"), the Plan shall be administered by a committee
appointed by the Board (the "Committee").  The
Committee shall consist of one or more members and who
need not be members of the Board.  The Board may at any
time replace a member of such Committee.  Any expenses
of the Committee shall be paid by the Company.  The
Committee may adopt regulations not inconsistent with
the provisions of this Plan for the administration
thereof, and its interpretation and construction of the
Plan and the regulations shall be final and conclusive.
Any action to be taken by the Committee shall be on a
vote of a majority of the Committee either at a meeting
or in writing.
     
     3.   Eligibility.
     
          (a)  All employees of the Company or of any
     Subsidiary designated from time to time by the
     Committee will be eligible to participate in the
     Plan provided they have a minimum period of
     continuous service with the Company or a
     Subsidiary, such period to be determined by the
     Committee from time to time, but in all events not
     to exceed two years, subject to the additional
     limitations imposed herein (each such employee is
     referred to as an "Eligible Employee").
     
          (b)  Any provision of this Plan to the
     contrary notwithstanding, no employee shall be
     granted an option:
     
               (i)  if, immediately after the grant,
          such employee would own, and/or hold
          outstanding options to purchase stock
          possessing 5% or more of the total combined
          voting power or value of all classes of stock
          of the Company or of any parent or subsidiary
          of the Company within the meaning of Section
          423 of the Code; or
     
               (ii)  which permits the employee's
          rights to purchase Stock under all employee
          stock purchase plans, as defined in Section
          423 of the Code, of the Company and its
          subsidiaries to accrue at a rate which
          exceeds $25,000 of Fair Market Value of the
          Stock (determined at the time such option is
          granted) for each calendar year in which such
          stock option is outstanding at any time; or
     
               (iii)  if the employee's customary
          employment does not meet certain requirements
          for length of employment determined by the
          Committee from time to time; provided,
          however, that any such requirement for length
          of employment shall comply with Section 423
          of the Code.
     
     4.   Offerings.  The Committee may make one or
more annual offerings to Eligible Employees to purchase
Stock under this Plan (each an "Offering").  The term
of any Offering, except the first Offering, shall be
for a period of 12 months' duration.  The first
Offering shall be for a period of six 6 months'
duration, commencing July 1, 1998 and ending January 1,
1999.  No Eligible Employee shall be granted an option
to purchase a number of shares of the Company in excess
of $25,000 divided by 100% of the Fair Market Value of
a share of Stock on the date immediately preceding the
Effective Date of the Offering (as defined in Paragraph
12 hereof).
     
     5.   Participation.  An Eligible Employee on the
Effective Date of the Offering may participate in such
Offering by completing and forwarding a payroll
deduction authorization form to the appropriate payroll
location before August 1st of the offering period
(September 1 for the first offering period).  An
Eligible Employee who submits such authorization is
referred to as a "Participant."  The form will
authorize a regular payroll deduction from the
Participant's pay.
     
     6.   Deductions.  The Company will maintain
payroll deduction accounts for all Participants.  A
Participant may purchase shares of Stock under this
Plan solely by means of payroll deduction.  Payroll
deductions, as designated by the Participant pursuant
to Paragraph 5, shall be a whole percentage of the
Participant's Compensation (as defined in Paragraph 12
hereof) but not less than one percent (1%) nor more
than ten percent (10%).
     
     7.   Deduction Changes.  A Participant may
increase or decrease the applicable payroll deduction
by filing a new payroll deduction authorization form
before August 1st of the offering period (September 1
for the first offering period).  The change may not
become effective sooner than the next pay period after
receipt of the form.  A payroll deduction may be
increased or decreased only once during the term of any
offering period.
     
     8.   Withdrawal From Participation in an Offering.
A Participant may, at any time and for any reason,
withdraw from participation in an Offering under this
Plan, upon advance written notice to the Committee.  As
soon as reasonably practicable thereafter, payroll
deductions shall cease and the entire amount credited
to the Participant's payroll deduction account under
this Plan shall be refunded to the Participant in cash
(partial refunds are not permitted).  Any Participant
who withdraws from an Offering under this Plan may not
resume participation in such Offering.
     
     9.   Purchase of Shares.
     
          (a)  Each Participant will be entitled to
     purchase as many whole shares of Stock as can be
     purchased with the total payroll deductions
     credited to the Participant's account during the
     specified offering periods in the manner and on
     the terms herein provided.
     
          (b)  The purchase price for a share of Stock
     under any Offering will be the lower of either:
     
               (i)  the Offering Price of 85% of the
          Fair Market Value of a share of Stock on the
          Effective Date of the Offering; or
     
               (ii)  the Alternative Offering Price of
          85% of the Fair Market Value of a share of
          Stock on the day one year (6 months for the
          first offering period) from the Effective
          Date of the Offering.
     
          (c)  As of the date one year (6 months for
     the first offering period) from the Effective Date
     of the Offering, the account of each Participant
     shall be totaled and the Alternative Offering
     Price determined.  If a Participant shall have
     sufficient funds in the Participant's account to
     purchase one or more full shares at the lower of
     either the Offering Price or the Alternative
     Offering Price as of that date, the Participant
     shall be deemed to have exercised the
     Participant's option to purchase such share or
     shares at such lower price, the Participant's
     account shall be charged for the amount of the
     purchase, and a stock certificate shall be issued
     to the Participant as of such day.  The balance of
     any payroll deductions credited to his account
     during the Offering shall be refunded to the
     Participant in cash.
     
     10.  Interest.  Interest will not accrue on any
employee payroll deduction accounts.
     
     11.  Registration of Certificates.  Certificates
will be registered only in the name of the Participant.
If a Participant makes written request to the
Committee, the Committee may cause the certificates to
be issued in the Participant's name jointly with a
member of his family with right of survivorship.
     
     12.  Definitions.
     
          (a)  "Compensation" means the total
     compensation paid in cash to a Participant
     including salaries, wages, overtime pay or
     commission, but excluding bonuses, moving or
     relocation allowances, car allowances, imputed
     income attributable to cars, life insurance or
     other benefits, or other items as determined by
     the Committee.
     
          (b)  "Effective Date of the Offering" shall
     be the date established by the Committee in making
     any Offering under this Plan.
     
          (c)  "Fair Market Value" shall be the closing
     price of the common stock of the Company as quoted
     on the NASDAQ National Market System
     ("NASDAQ/NMS") as reported in the Midwest Edition
     of The Wall Street Journal on the applicable
     valuation date hereunder, or if no sale of common
     stock of the Company is quoted on the NASDAQ/NMS
     on any such date, then the closing price of the
     common stock of the Company on the next preceding
     day on which a sale was made.
     
          (d)  "Subsidiary" means any corporation of
     which the Company or a Subsidiary owns 50% or more
     of the combined voting power of all classes of
     stock unless the Board determines that such
     corporation shall not be a "Subsidiary" for
     purposes hereof.  Only subsidiaries that satisfy
     the requirements of Section 424(f) of the Code
     shall be entitled to participate in the Plan.
     
     13.  Rights as a Shareholder.  None of the rights
or privileges of a shareholder of the Company shall
exist with respect to shares purchased under this Plan
unless and until such full shares shall have been duly
issued.
     
     14.  Rights on Retirement, Death or Termination of
Employment.  In the event of a Participant's
retirement, death, or termination of employment, no
payroll deduction shall be taken from any pay due and
owing to such Participant at such time and the balance
in such Participant's account shall be paid to such
Participant or, in the event of such Participant's
death, to such Participant's estate.  Transfer of a
Participant from the Company to a Subsidiary or vice
versa shall not constitute termination of employment.
     
     15.  Rights Not Transferable.  Rights under this
Plan are not transferable by a Participant, other than
by will or the laws of descent and distribution, and
are exercisable, during the Participant's lifetime,
only by the Participant.
     
     16.  Application of Funds.  All funds received or
held by the Company under this Plan may be used for any
corporate purpose and need not be segregated.
     
     17.  Adjustment in Case of Changes Affecting the
Common Stock of the Company.  In the event of any stock
dividend, split-up, recapitalization, merger,
consolidation, combination or exchange of shares, or
the like, as a result of which shares of any class
shall be issued in respect of the outstanding Stock, or
the Stock shall be changed into the same or a different
number of the same or another class of stock, or into
securities of another person, cash or other property
(not including a cash dividend), the total number of
shares authorized to be offered in accordance with
Paragraph 1, the number of shares subject to each
outstanding option, the option price applicable to each
such option, and/or the consideration to be received
upon exercise of each such option shall be adjusted in
a fair and reasonable manner by the Committee.  In
addition, the Committee shall, in its sole discretion,
have authority to provide, in appropriate cases, for
(i) acceleration of the exercise date of outstanding
options or (ii) the conversion of outstanding options
into cash or other property to be received in certain
of the transactions specified in the preceding sentence
upon effectiveness of such transactions.
     
     18.  Amendment of the Plan.  The Board or the
Committee may at any time, or from time to time, amend
this Plan in any respect; provided, however, that no
amendment shall be made without the approval of the
shareholders of the Company if shareholder approval is
required for such amendment under applicable tax,
securities or other law.  Any action taken by the
Board, or the Committee pursuant hereto that is
otherwise inconsistent with the terms and conditions
hereof shall be given effect and be deemed to be an
amendment hereof as related to such action, to the
extent allowed by this Paragraph 18, so as to make such
terms and conditions consistent with such action.
     
     19.  Termination of the Plan.
     
          (a)  This Plan and all rights of Participants
     under any offering hereunder shall terminate:
     
               (i)  on the day that Participants become
          entitled to purchase a number of shares equal
          to or greater than the number of shares
          remaining available for purchase.  If the
          number of shares so purchasable is greater
          than the shares remaining available, the
          available shares shall be allocated by the
          Committee among such Participants in such
          manner as it deems fair and consistent with
          Section 423 of the Code; or
     
               (ii)  at any time, at the discretion of
          the Board or the Committee.
     
          (b)  Upon termination of this Plan, all
     amounts in the accounts of Participants shall be
     promptly refunded.
     
     20.  Governmental Regulations.  The obligation to
sell and deliver shares of the Stock under this Plan is
subject to the approval of any governmental authority
required in connection with the authorization, issuance
or sale of such stock.
     
     21.  Indemnification of Committee.  In addition to
such other rights of indemnification as they may have
as directors or as members of the Committee, the
members of the Committee shall be indemnified by the
Company against the reasonable expenses, including
attorneys' fees, actually and necessarily incurred in
connection with the defense of any action, suit or
proceeding, or in connection with any appeal therein,
to which they or any of them may be a party by reason
of any action taken or failure to act under or in
connection with the Plan or any option granted
thereunder, and against all amounts paid by them in
settlement thereof (provided such settlement is
approved by independent legal counsel selected by the
Company) or paid by them in satisfaction of a judgment
in any such action, suit or proceeding, except in
relation to matters as to which it shall be adjudged in
such action, suit or proceeding, that such Committee
member is liable for gross negligence or willful
misconduct in the performance of his duties; provided
that within 60 days after the institution of any such
action, suit or proceeding, a Committee member shall in
writing offer the Company the opportunity, at its own
expense, to handle and defend the same.
     
     22.  Approval of Shareholders.  The Plan has been
adopted by the Board but is subject to approval of the
shareholders of the Company at the next annual or
special meeting of shareholders.


                                              Exhibit 5

                 GODFREY & KAHN, S.C.
                780 North Water Street
               Milwaukee, WI 53202-3590
                  Tel. (414) 273-3500
                  Fax (414) 273-5198


                     May 26, 1998



Advantage Learning Systems, Inc.
2911 Peach Street
Wisconsin Rapids, Wisconsin  54495-8036

Ladies and Gentlemen:

      We  have acted as your counsel in connection with
the  offer  by  Advantage  Learning  Systems,  Inc.,  a
Wisconsin corporation (the "Company"), of up to 250,000
shares  of common stock, $.01 par value (the "Shares").
The  Shares are reserved for issuance pursuant  to  the
Company's Employee Stock Purchase Plan (the "Plan"), as
described  in the Plan's Prospectus (the "Prospectus"),
including all amendments and supplements thereto, which
Prospectus   relates  to  the  Company's   Registration
Statement  on Form S-8, to be filed with the Securities
and Exchange Commission (the "Registration Statement").

     We have examined: (a) the Plan, the Prospectus and
the  Registration Statement, (b) the Company's  Amended
and  Restated Articles of Incorporation and Amended and
Restated  By-Laws,  (c)  certain  resolutions  of   the
Company's  Board  of  Directors  and  (d)  such   other
proceedings,  documents and records as we  have  deemed
necessary to enable us to render this opinion.

      Based  upon the foregoing, we are of the  opinion
that  the Shares, upon issuance in accordance with  the
terms  of the Plan, will be duly authorized and validly
issued,  fully  paid and nonassessable  except  to  the
extent  provided  in  Section  180.0622(2)(b)  of   the
Wisconsin  Statutes, or any successor provision,  which
provides  that shareholders of a corporation  organized
under  Chapter  180 of the Wisconsin  Statutes  may  be
assessed up to the par value of their shares to satisfy
the  obligations of such corporation to  its  employees
for  services  rendered, but not exceeding  six  months
service in the case of any individual employee (certain
Wisconsin courts have interpreted "par value"  to  mean
the  full  amount paid by the purchaser of shares  upon
the issuance thereof).

      We  consent  to  the use of this  opinion  as  an
exhibit to the Registration Statement.  In giving  this
consent, however, we do not admit that we are "experts"
within the meaning of Section 11 of the Securities  Act
of  1933, as amended, or within the category of persons
whose consent is required by Section 7 of said Act.

                                   Very truly yours,

                                   /s/ Godfrey & Kahn, S.C.

                                   GODFREY & KAHN, S.C.



       CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS
                           
     As independent public accountants, we hereby
consent to the incorporation by reference in this
Registration Statement of our report dated February 6,
1998 included in Advantage Learning Systems, Inc.'s
Form 10-K for the year ended December 31, 1997 and to
all references to our Firm included in this
Registration Statement.
     
                              /s/ Arthur Andersen LLP
                              ARTHUR ANDERSEN LLP
     
     
Milwaukee, Wisconsin,
May 22nd, 1998



                                             Exhibit 24
                           
             DIRECTOR'S POWER OF ATTORNEY
                           
     The undersigned Director of Advantage Learning
Systems, Inc., a Wisconsin corporation, hereby
constitutes and designates each of Michael H. Baum and
Timothy Sherlock, with the power of substitution, the
true and lawful attorney-in-fact of the undersigned to
sign for him in his name, place and stead, in any and
all capacities, the Registration Statement on Form S-8
of Advantage Learning Systems, Inc. relating to the
Advantage Learning Systems, Inc. Employee Stock
Purchase Plan, and any and all amendments (including
post-effective amendments) and/or supplements to said
Form S-8, generally to do all such things in his name
and behalf in his capacity as a director to enable
Advantage Leaning Systems, Inc. to comply with the
provisions of the Securities Act of 1933, as amended,
and all requirements of the Securities and Exchange
Commission, hereby ratifying and confirming his
signature as it may be signed by said attorney-in-fact
to said Form S-8 and any and all amendments (including
post-effective amendments) and/or supplements thereto.

     Dated this 26th day of May, 1998.


                                   /s/ Perry S. Akins
                                   ---------------------
                                   Perry S. Akins

             DIRECTOR'S POWER OF ATTORNEY
                           
     The undersigned Director of Advantage Learning
Systems, Inc., a Wisconsin corporation, hereby
constitutes and designates each of Michael H. Baum and
Timothy Sherlock, with the power of substitution, the
true and lawful attorney-in-fact of the undersigned to
sign for him in his name, place and stead, in any and
all capacities, the Registration Statement on Form S-8
of Advantage Learning Systems, Inc. relating to the
Advantage Learning Systems, Inc. Employee Stock
Purchase Plan, and any and all amendments (including
post-effective amendments) and/or supplements to said
Form S-8, generally to do all such things in his name
and behalf in his capacity as a director to enable
Advantage Leaning Systems, Inc. to comply with the
provisions of the Securities Act of 1933, as amended,
and all requirements of the Securities and Exchange
Commission, hereby ratifying and confirming his
signature as it may be signed by said attorney-in-fact
to said Form S-8 and any and all amendments (including
post-effective amendments) and/or supplements thereto.

     Dated this 26th day of May, 1998.


                                   /s/ John H. Grunewald
                                   -----------------------
                                   John H. Grunewald

             DIRECTOR'S POWER OF ATTORNEY
                           
     The undersigned Director of Advantage Learning
Systems, Inc., a Wisconsin corporation, hereby
constitutes and designates each of Michael H. Baum and
Timothy Sherlock, with the power of substitution, the
true and lawful attorney-in-fact of the undersigned to
sign for him in his name, place and stead, in any and
all capacities, the Registration Statement on Form S-8
of Advantage Learning Systems, Inc. relating to the
Advantage Learning Systems, Inc. Employee Stock
Purchase Plan, and any and all amendments (including
post-effective amendments) and/or supplements to said
Form S-8, generally to do all such things in his name
and behalf in his capacity as a director to enable
Advantage Leaning Systems, Inc. to comply with the
provisions of the Securities Act of 1933, as amended,
and all requirements of the Securities and Exchange
Commission, hereby ratifying and confirming his
signature as it may be signed by said attorney-in-fact
to said Form S-8 and any and all amendments (including
post-effective amendments) and/or supplements thereto.

     Dated this 26th day of May, 1998.


                                   /s/ John R. Hickey
                                   -----------------------
                                   John R. Hickey

             DIRECTOR'S POWER OF ATTORNEY
                           
     The undersigned Director of Advantage Learning
Systems, Inc., a Wisconsin corporation, hereby
constitutes and designates each of Michael H. Baum and
Timothy Sherlock, with the power of substitution, the
true and lawful attorney-in-fact of the undersigned to
sign for her in her name, place and stead, in any and
all capacities, the Registration Statement on Form S-8
of Advantage Learning Systems, Inc. relating to the
Advantage Learning Systems, Inc. Employee Stock
Purchase Plan, and any and all amendments (including
post-effective amendments) and/or supplements to said
Form S-8, generally to do all such things in her name
and behalf in her capacity as a director to enable
Advantage Leaning Systems, Inc. to comply with the
provisions of the Securities Act of 1933, as amended,
and all requirements of the Securities and Exchange
Commission, hereby ratifying and confirming her
signature as it may be signed by said attorney-in-fact
to said Form S-8 and any and all amendments (including
post-effective amendments) and/or supplements thereto.

     Dated this 26th day of May, 1998.


                                   /s/ Judith A. Paul
                                   ----------------------
                                   Judith A. Paul

             DIRECTOR'S POWER OF ATTORNEY
                           
     The undersigned Director of Advantage Learning
Systems, Inc., a Wisconsin corporation, hereby
constitutes and designates each of Michael H. Baum and
Timothy Sherlock, with the power of substitution, the
true and lawful attorney-in-fact of the undersigned to
sign for him in his name, place and stead, in any and
all capacities, the Registration Statement on Form S-8
of Advantage Learning Systems, Inc. relating to the
Advantage Learning Systems, Inc. Employee Stock
Purchase Plan, and any and all amendments (including
post-effective amendments) and/or supplements to said
Form S-8, generally to do all such things in his name
and behalf in his capacity as a director to enable
Advantage Leaning Systems, Inc. to comply with the
provisions of the Securities Act of 1933, as amended,
and all requirements of the Securities and Exchange
Commission, hereby ratifying and confirming his
signature as it may be signed by said attorney-in-fact
to said Form S-8 and any and all amendments (including
post-effective amendments) and/or supplements thereto.

     Dated this 26th day of May, 1998.


                                   /s/ Terrance D. Paul
                                   ------------------------
                                   Terrance D. Paul

             DIRECTOR'S POWER OF ATTORNEY
                           
     The undersigned Director of Advantage Learning
Systems, Inc., a Wisconsin corporation, hereby
constitutes and designates each of Michael H. Baum and
Timothy Sherlock, with the power of substitution, the
true and lawful attorney-in-fact of the undersigned to
sign for him in his name, place and stead, in any and
all capacities, the Registration Statement on Form S-8
of Advantage Learning Systems, Inc. relating to the
Advantage Learning Systems, Inc. Employee Stock
Purchase Plan, and any and all amendments (including
post-effective amendments) and/or supplements to said
Form S-8, generally to do all such things in his name
and behalf in his capacity as a director to enable
Advantage Leaning Systems, Inc. to comply with the
provisions of the Securities Act of 1933, as amended,
and all requirements of the Securities and Exchange
Commission, hereby ratifying and confirming his
signature as it may be signed by said attorney-in-fact
to said Form S-8 and any and all amendments (including
post-effective amendments) and/or supplements thereto.

     Dated this 26th day of May, 1998.


                                   /s/ Timothy P. Welch
                                   ------------------------
                                   Timothy P. Welch

             DIRECTOR'S POWER OF ATTORNEY
                           
     The undersigned Director of Advantage Learning
Systems, Inc., a Wisconsin corporation, hereby
constitutes and designates each of Michael H. Baum and
Timothy Sherlock, with the power of substitution, the
true and lawful attorney-in-fact of the undersigned to
sign for him in his name, place and stead, in any and
all capacities, the Registration Statement on Form S-8
of Advantage Learning Systems, Inc. relating to the
Advantage Learning Systems, Inc. Employee Stock
Purchase Plan, and any and all amendments (including
post-effective amendments) and/or supplements to said
Form S-8, generally to do all such things in his name
and behalf in his capacity as a director to enable
Advantage Leaning Systems, Inc. to comply with the
provisions of the Securities Act of 1933, as amended,
and all requirements of the Securities and Exchange
Commission, hereby ratifying and confirming his
signature as it may be signed by said attorney-in-fact
to said Form S-8 and any and all amendments (including
post-effective amendments) and/or supplements thereto.

     Dated this 26th day of May, 1998.


                                   /s/ Michael H. Baum
                                   ---------------------
                                   Michael H. Baum



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