UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Form 13F
Form 13F COVER PAGE
Report for the Calendar Year or Quarter Ended: June 30, 1999
Check here if Amendment ( ); Amendment Number:
This Amendment (Check only one.): ( )is a restatement.
( )adds new holding entries.
Institutional Investment Manager Filing this Report:
Name: Polen Capital Management, Inc.
Address: 14502 North Dale Mabry Hwy.
Suite 303
Tampa, FL 33618
Form 13F File Number: 28-6100
The institutional investment manager filing this report
and the person by whom it is signed hereby represent
that the person signing the report is authorized to
submit it, that all information contained herein is
true, correct and complete, and that it is understood
that all required items, statements, schedules, lists
and tables, are considered integral parts of this form.
Person Signing this Report on Behalf of Reporting
Manager:
Name: Jay P. Folz
Title: Marketing & Service Director
Phone: (813) 265-3565
Signature, Place, and Date of Signing:
Jay P. Folz Tampa, FL 7/12/99
[Signature] [City, State] [Date]
Report type (Check only one.):
* 13F HOLDINGS REPORT.(Check here if all holdings
of this reporting manager are reported in this report.)
13F NOTICE. (Check here if no holdings reported are in
this report, and all holdings are reported by other
reporting manager (s).)
13F COMBINATION REPORT. (Check here is a portion of the
holdings for this reporting manager are reported in this
report and a portion are reported by other reporting
manager(s).)
Form 13F SUMMARY PAGE
Report Summary:
Number of Other Included Managers: 0
Form 13F Information Table Entry Total:
Form 13F Information Table Value Total: $
(thousands)
List of Other Included Managers:
Provide a numbered list of the name(s) and Form 13F file
Number(s) of all institutional investment managers with
Respect to which this report is filed, other that the
Manager filing this report.
[If there are no entries in this list, state "NONE"
and omit the column headings and list entries.]
NONE
Form 13F INFORMATIONAL TABLE
COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6
NAME OF ISSUER TITLE OF CLASS CUSIP VALUE SHRS OR SH/ PUT/ INVESTMENT
(x$1000) PRN AMT PRN CALL DISCRETION
American Express Common 025816109 51271 394016 SH Sole
Amgen Inc. Common 031162100 46827 769225 SH Sole
Anheuser-Busch Common 035229103 26672 375993 SH Sole
Berkshire Hathaway A Common 084670108 1034 15 SH Sole
BMC Software Common 055921100 24715 457685 SH Sole
Coca-Cola Co. Common 191216100 11441 184528 SH Sole
Dell Computer Corp. Common 247025109 14510 392160 SH Sole
Equifax Inc. Common 294429105 29870 836977 SH Sole
Fannie Mae Common 313586109 12961 189910 SH Sole
Freddie Mac Common 313400301 37714 650238 SH Sole
Gillette Co. Common 375766102 14885 363050 SH Sole
Hearst-Argyle Common 422317107 15871 661292 SH Sole
Intel Corp. Common 458140100 33179 557630 SH Sole
Medtronic Inc. Common 585055106 34884 447945 SH Sole
Microsoft Corp. Common 594918104 35499 393615 SH Sole
McDonald's Corp. Common 580135101 27882 677992 SH Sole
Pulitzer Inc. Common 745769109 19184 395032 SH Sole
Reynolds & Reynolds Common 761695105 22719 974545 SH Sole
Schering-Plough Common 806605101 40051 762870 SH Sole
Taro Pharmaceutical Common M8737E108 2743 298600 SH Sole