VESTCOM INTERNATIONAL INC
SC 13G, 1998-02-10
BUSINESS SERVICES, NEC
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                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549


                                  SCHEDULE 13G


                    Under the Securities Exchange Act of 1934

                                (Amendment No. )*




                           VESTCOM INTERNATIONAL, INC.
- --------------------------------------------------------------------------------
                                (Name of Issuer)

                                  COMMON STOCK
- --------------------------------------------------------------------------------
                         (Title of Class of Securities)

                                   924904 10 5
- --------------------------------------------------------------------------------
                                 (CUSIP Number)



*The  remainder of this cover page shall be filled out for a reporting  person's
initial filing on this form with respect to the subject class of securities, and
for any  subsequent  amendment  containing  information  which  would  alter the
disclosures provided in a prior cover page.

The information required in the remainder of this cover page shall not be deemed
to be "filed" for the purpose of Section 18 of the  Securities  Exchange  Act of
1934 ("Act") or otherwise  subject to the liabilities of that section of the Act
but  shall be  subject  to all other  provisions  of the Act  (however,  see the
Notes).


<PAGE>





                              CUSIP NO. 924904 10 5
- --------------------------------------------------------------------------------

(1)     Names of Reporting Persons.  S.S. or I.R.S. Identification Nos. of Above
        Persons:   Gary J. Marcello
- --------------------------------------------------------------------------------

(2)     Check the Appropriate Box if a Member of a Group (See Instructions) 
        (a)              (b)
- --------------------------------------------------------------------------------

(3)     SEC Use Only
- --------------------------------------------------------------------------------

(4)     Citizenship or Place of Organization:  United States
- --------------------------------------------------------------------------------

Number of Shares Beneficially Owned by   (5) Sole Voting Power:  454,515
   Each Reporting Person With
                                         (6) Shared Voting Power:  94,663*
                                         (7) Sole Dispositive Power:   see box 5
                                         (8) Shared Dispositive Power: see box 6

- --------------------------------------------------------------------------------

*    Represents  27,436  shares held by a family  partnership  and 67,227 shares
     held by a foundation.


(9)     Aggregate Amount Beneficially Owned by Each Reporting Person:  549,178
- --------------------------------------------------------------------------------

(10)   Check if the Aggregate Amount in Row (9) Excludes Certain Shares (See 
       Instructions)
- --------------------------------------------------------------------------------

(11)    Percent of Class Represented by Amount in Row (9): 6.5%
- --------------------------------------------------------------------------------

(12)     Type of Reporting Person (See Instructions):  IN
- --------------------------------------------------------------------------------







Item 1(a).  Name Of Issuer:  Vestcom International, Inc.
- --------------------------------------------------------------------------------

Item 1(b).  Address of Issuer's Principal Executive Offices:  1100 Valley Brook 
            Avenue, Lyndhurst, New Jersey 07071
- --------------------------------------------------------------------------------

Item 2(a).  Name of Person Filing:  Gary J. Marcello
- --------------------------------------------------------------------------------

Item 2(b).  Address of Principal Business Office or, if None, Residence:  c/o 
            Vestcom International, Inc., 1100 Valley Brook Avenue, Lyndhurst, 
            New Jersey  07071
- --------------------------------------------------------------------------------

Item 2(c).  Citizenship:  United States
- --------------------------------------------------------------------------------

Item 2(d).  Title of Class of Securities:  Common Stock
- --------------------------------------------------------------------------------

Item 2(e).  CUSIP No.:  924904 10 5
- --------------------------------------------------------------------------------

Item 3.  If This Statement Is Filed Pursuant to Rules 13d-1(b), or 13d-2(b), 
         check whether the Person Filing is a

         (a) [ ] Broker or Dealer registered under Section 15 of the Act.

         (b) [ ] Bank as defined in section 3(a)(6) of the Act.

         (c) [ ] Insurance company as defined in section 3(a)(19) of the Act.

         (d) [ ] Investment Company registered under section 8 of the Investment
Company Act.

         (e)  [ ]  Investment  Adviser  registered  under  section  203  of  the
Investment Advisers Act of 1940.

         (f) [ ] Employee  Benefit  Plan,  Pension  Fund which is subject to the
provisions of the Employee  Retirement  Income Security Act of 1974 or Endowment
fund; see Rule 13d-1(b)(1)(ii)(H).

         (g) [ ] Parent Holding Company, in accordance with Rule 13d-1(b)(ii)(G)
(Note: See Item 7).

         (h) [ ] Group, in accordance with Rule 13d-1(b)(1)(ii)(H).

Item 4.  Ownership

         (a) Amount Beneficially Owned (as of December 31, 1997):

                  549,178

         (b) Percent of Class (as of December 31, 1997):

                  6.5%

         (c) Number of Shares as to which such person has:

              (i) sole power to vote or to direct the vote 454,515

             (ii) shared   power  to  vote  or  to  direct  the  vote  94,663*
                                                                      ----------

            (iii) sole  power to  dispose  or to direct  the  disposition  of
                  454,515

            (iv) shared  power to  dispose or to direct  the  disposition  of
                 94,663*

*    Represents  27,436  shares held by a family  partnership  and 67,227 shares
     held by a foundation.

Item 5.  Ownership of Five Percent or Less of a Class.    N/A


Item 6.  Ownership of More Than Five Percent on Behalf of Another Person.  N/A


Item 7.  Identification  and  Classification of the Subsidiary Which Acquired 
         the Security Being Reported on by the Parent Holding Company.  N/A

Item 8.  Identification and Classification of Members of the Group.  N/A

Item 9.  Notice of Dissolution of Group.  N/A

Item 10.  Certification.     N/A


                                    SIGNATURE

         After reasonable  inquiry and to the best of my knowledge and belief, I
certify that the information  set forth in this statement is true,  complete and
correct.



                                           February 9, 1998
                                               (Date)

                                           Gary J. Marcello


                                           By:   /s/ Laura R. Kuntz
                                                  (Signature)



                                           Laura R. Kuntz, Attorney-in-Fact
                                                      (Name/Title)




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