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Exhibit 23.1 CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS We consent to the inclusion of our report dated November 17, 2000, with respect to the balance sheet of Beacon Home Direct, Inc., d/b/a Scotty's Home Market, as of December 31, 1999, and the related statements of operations, deficit, and cash flows for the year then ended, which report appears in this Form 8-K/A of Peapod, Inc. /s/ KPMG LLP Chicago, Illinois November 20, 2000
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