MEDIA METRIX INC
8-K, EX-99.2, 2000-09-14
BUSINESS SERVICES, NEC
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FOR IMMEDIATE RELEASE
---------------------

Contacts:
--------
Investors                  Media                            Media
Susan Hickey               Kate Berg                        Stacie Leone
Media Metrix               Jupiter Communications           Media Metrix
212-515-8738               917-534-6142                     212-329-6031
[email protected]           [email protected]                    [email protected]


           CHIEF FINANICAL OFFICER NAMED FOR JUPITER MEDIA METRIX

   Jean Robinson of Jupiter Communications to Lead New Company's Global
                           Financial Organization

     NEW YORK, NY SEPT. 14, 2000 -- Media Metrix (NASDAQ: MMXI) and Jupiter
Communications  (NASDAQ: JPTR) today named Jean Robinson as chief financial
officer for Jupiter Media Metrix, to take effect when the merger of the two
companies  closes  later this month.  As CFO,  Ms.  Robinson  will  oversee
Jupiter Media Metrix' finance, corporate administration, investor relations
and legal organizations.

     "Jean has a proven  track-record with Jupiter  Communications,  and we
are  delighted  that  she  will  continue  in her  role  of CFO for our new
company," said Tod Johnson,  chairman and chief executive  officer of Media
Metrix,  who will  have the same  role at  Jupiter  Media  Metrix.  "Jean's
experience  with guiding  Jupiter  during an important and exciting time in
its  evolution,  her  broad  base of  financial  experience,  and her solid
reputation in the financial community, will play a major role in helping us
create the global leader in market intelligence for the new economy,  while
focusing on building shareholder value."

     Ms. Robinson joined Jupiter  Communications as chief financial officer
in early 1999. She has worldwide responsibility for the company's financial
functions,  including  financial  reporting  and  controls;  budgeting  and
forecasting;  investor  relations;  corporate  administration;  legal;  and
overseeing   strategies  for  maximizing  the  company's   value.  She  was
instrumental in Jupiter's successful initial public offering and since that
time has continued to build strong  relationships with Jupiter shareholders
and analysts.

     Ms.  Robinson  joined Jupiter after working at J.P. Morgan for sixteen
years  in  a  variety  of  corporate  finance  positions,   including  vice
president, equity capital markets, from 1993 to 1999. While at J.P. Morgan,
Ms. Robinson advised clients on mergers and  acquisitions,  equity debt and
financing, financial restructurings and risk management. Ms. Robinson holds
an M.B.A.  from  Columbia  University's  School of  Business  and a B.A. in
government and economics from Smith College.

     The companies also announced that Tom Lynch, currently chief financial
officer of Media Metrix and previously named CFO for the new  organization,
will be  leaving  in early  November  to  pursue  an  opportunity  as chief
operating  officer with an early stage financial  services  company,  based
near his home in Westchester County, New York.

     "Tom  has  made   significant   contributions   to  the  Media  Metrix
organization,"  said Mr.  Johnson.  "We respect his decision to pursue this
opportunity  that he feels is simply  too good to pass up.  We are  pleased
that the strength and depth of our management  team provides for a seamless
transition. We wish Tom the very best."

     "This was an incredibly tough personal decision," said Mr. Lynch. "The
merged  company will be a global leader,  with a  first-class,  experienced
management  team to guide it through the exciting  time ahead.  I value and
appreciate my relationship  with Tod Johnson and the Media Metrix team, and
I will remain one of the new company's strongest supporters."

     In a separate  announcement today,  Jupiter and Media Metrix announced
the  management  and  organization  for Jupiter Media Metrix that will take
effect when the merger closes. The companies expect to finalize the merger,
which was first announced on June 27, 2000,  later this month.  Shareholder
meetings are scheduled for Sept.  20, 2000 in New York City.  Jupiter Media
Metrix stock will trade under the symbol JMXI on the NASDAQ National Market
System.

ABOUT MEDIA METRIX

     Media  Metrix,  Inc.,  with more than 900  clients,  is the leader and
pioneer in Internet and Digital Media measurement and the industry's source
for  the  most  comprehensive,   reliable,  and  timely  audience  ratings,
e-commerce,  advertising and technology measurement services. Media Metrix'
AdRelevance division, through its superior ad tracking technology, provides
clients the most  comprehensive  data on where,  when, how and how much Web
marketers and their competition are advertising online.

     Media  Metrix  has   worldwide   majority-owned   operations   through
partnerships with media and market research leaders around the world. Media
Metrix'  European  affiliate,  known as MMXI  Europe,  operates in Denmark,
France,  Germany, Italy, Spain, Sweden and the United Kingdom. Media Metrix
also operates in  Australia,  Canada,  Japan,  Latin America and the United
States.  The  company  provides  advertising  agencies,   media  companies,
e-commerce marketers,  financial services and technology companies with the
most  comprehensive  coverage of all  Digital  Media  (including  more than
25,000 Web sites and online properties). Media Metrix utilizes its patented
operating-system  metering  methodology to track Internet and Digital Media
audience  usage  behavior in  real-time  --  click-by-click,  page-by-page,
minute-by-minute.  Media  Metrix has a sample of more than  100,000  people
under  measurement  worldwide,  yielding  monthly,  weekly,  and daily data
collection  and  reporting.   Please  visit  www.mediametrix.com  for  more
information.


ABOUT JUPITER COMMUNICATIONS

Jupiter  Communications,  lnc.  (NASDAQ:  JPTR) is a  leading  provider  of
research on Internet commerce.  Jupiter's research, which is solely focused
on the  Internet  economy,  provides  clients with  comprehensive  views of
industry  trends,  forecasts,  and best practices.  The company's  research
services  are  provided  primarily  through  its  continuous   subscription
services.  Jupiter  also  produces a wide range of  conferences  that offer
senior  executives  the  opportunity  to hear firsthand the insights of its
analysts and the leading  decision-makers  in the  Internet and  technology
industries.  Jupiter  Communications  is  based  in  New  York  City,  with
operations in London, San Francisco,  Stockholm, Sydney and Tokyo. For more
information on Jupiter Communications visit www.jup.com.

     Catitionary  Note  Regarding  Forward-Looking   Statements  under  the
Private  Securities  Litigation  Reform  Act of 1995:  Information  in this
release that involves each of  Jupiter's,  Media Metrix' and,  assuming the
merger is completed,  the combined company's expectations,  beliefs, hopes,
plans,  intentions or strategies  regarding the future are  forward-looking
statements that involve risks and  uncertainties.  These statements include
statements  about  Jupiter's,  Media  Metrix'  and the  combined  company's
strategies   in  the   marketplace,   their  market   positions  and  their
relationships with customers.  All  forward-looking  statements included in
this  release  are based upon  information  available  to Jupiter and Media
Metrix as of the date of the release, and neither Jupiter, Media Metrix nor
the  combined   company   assumes  any   obligation   to  update  any  such
forward-looking  statement.  These  statements are not guarantees of future
performance and actual results could differ  materially from each company's
current  expectations.  Factors  that  could  cause or  contribute  to such
differences  include, but are not limited to, the completion of the merger,
and if completed,  the successful  integration  of the two  companies.  The
risks  associated  with  Jupiter's  business  that may affect its operating
results are discussed in Jupiter's  Annual Report on Form 10-K for the year
ended December 31, 1999 filed with the  Securities and Exchange  Commission
("SEC")  on March 30,  2000 and  Jupiter's  quarterly  reports on Form l0-Q
filed with the SEC. The risks  associated with Media Metrix'  business that
may affect its  operating  results are  discussed in Media  Metrix'  Annual
Report on Form 10-K for the year ended December  31,1999 filed with the SEC
on March 28, 2000 and Media  Metrix'  quarterly  reports on Form 10-Q filed
with the SEC. You are encouraged to read this information carefully.

     Additional  Information and Where to Find It: Media Metrix has filed a
Registration  Statement  on SEC  Form  S-4 and  Jupiter  has  filed a proxy
statement with the SEC in connection with the merger, and Jupiter and Media
Metrix  will mail a Joint Proxy  Statement/Prospectus  to  stockholders  of
Jupiter and Media Metrix containing information about the merger. Investors
and security holders are urged to read the  Registration  Statement and the
Joint Proxy  Statement/Prospectus  carefully when they are  available.  The
Registration  Statement  and the Joint Proxy  Statement/Prospectus  contain
important information about Jupiter,  Media Metrix, the merger, the persons
soliciting  proxies relating to the merger,  their interests in the merger,
and related matters.  Investors and security holders may obtain free copies
of these  documents,  as well as each company's other SEC filings,  through
the website maintained by the SEC at http://www.sec.gov. Free copies of the
Joint Proxy  Statement/Prospectus  and  Jupiter's  other SEC filings may be
obtained  from  Jupiter  by  directing  a  request  through  the  Investors
Relations portion of Jupiter's website at  http://www.jup.com or by mail to
Jupiter  Communications,  Inc., 627 Broadway,  2nd Flr. New York, NY 10012,
Attention:  Investor Relations,  Telephone:  (212) 780-6060. Free copies of
the Joint Proxy  Statement/Prospectus  and Media  Metrix' other SEC filings
may be  obtained  from Media  Metrix by  directing  a request  through  the
Investors    Relations    portion    of   Media    Metrix'    website    at
http://www.mediametrix.com  or by mail to  Media  Metrix,  Inc.,  250  Park
Avenue South, 7th Flr. New York, NY 10003,  Attention:  Investor Relations,
Telephone: (212) 515-8700.

     In  addition  to  the  Registration  Statement  and  the  Joint  Proxy
Statement/Prospectus,  Jupiter and Media Metrix file annual,  quarterly and
special reports,  proxy statements and other  information with the SEC. You
may read and copy any reports,  statements  or other  information  filed by
Jupiter  or Media  Metrix at the SEC  public  reference  rooms at 450 Fifth
Street,  NW.,  Washington,  D.C.  20549 or at any of the SEC's other public
reference  rooms in New York, New York and Chicago,  Illinois.  Please call
the SEC at l-800-SEC-0330  for further  information on the public reference
rooms.  Jupiter's and Media Metrix' filings with the SEC are also available
to  the  public  from  commercial  document-retrieval  services  and at the
website maintained by the SEC at http://www.sec.gov.


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