VULCAN MATERIALS CO
S-3/A, 1998-05-01
MINING & QUARRYING OF NONMETALLIC MINERALS (NO FUELS)
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<PAGE>
 
     
    AS FILED WITH THE SECURITIES AND EXCHANGE COMMISSION ON MAY 1, 1998
                                                     Registration No. 333-50507 
     
________________________________________________________________________________
 
                      SECURITIES AND EXCHANGE COMMISSION
                            WASHINGTON, D.C.  20549
                            -----------------------
   
                               AMENDMENT NO. 1                  
                                   FORM S-3
                            REGISTRATION STATEMENT
                                     UNDER
                          THE SECURITIES ACT OF 1933
                                        
                      -----------------------------------
                                        
                           VULCAN MATERIALS COMPANY
            (Exact name of registrant as specified in its charter)

         NEW JERSEY                                    63-0366371
  (State or other jurisdiction           (I.R.S. Employer Identification Number)
of incorporation or organization)

                              ONE METROPLEX DRIVE
                           BIRMINGHAM, ALABAMA 35209
                                (205) 877-3000
  (Address, including zip code, and telephone number, including area code, of
                   registrant's principal executive offices)

                            MICHAEL R. MILLS, ESQ.
                           VULCAN MATERIALS COMPANY
                              ONE METROPLEX DRIVE
                           BIRMINGHAM, ALABAMA 35209
                                (205) 877-3000
(Name, address, including zip code, and telephone number, including area code,
                             of agent for service)

     THE COMMISSION IS REQUESTED TO SEND COPIES OF ALL COMMUNICATIONS TO:

                         ALEXANDER W. PATTERSON, ESQ.
                               ALSTON & BIRD LLP
                              ONE ATLANTIC CENTER
                          1201 WEST PEACHTREE STREET
                         ATLANTA, GEORGIA  30309-3424
                                (404) 881-7000
                                        
          APPROXIMATE DATE OF COMMENCEMENT OF PROPOSED SALE TO THE PUBLIC:  As
soon as practicable after this Registration Statement becomes effective.

          If the only securities being registered on this Form are being offered
pursuant to dividend or interest reinvestment plans, please check the following
box.  [_]

          If any of the securities being registered on this Form are to be
offered on a delayed or continuous basis pursuant to Rule 415 under the
Securities Act of 1933, other than securities offered only in connection with
dividend or interest reinvestment plans, check the following box.  [x]

          If this Form is filed to register additional securities for an
offering pursuant to Rule 462(b) under the Securities Act, please check the
following box and list the Securities Act registration statement number of the
earlier effective registration statement for the same offering:  [_] ___________

          If this Form is a post-effective amendment filed pursuant to Rule
462(c) under the Securities Act, check the following box and list the Securities
Act registration statement number of the earlier effective registration
statement for the same offering:  [_] ___________

          If delivery of the prospectus is expected to be made pursuant to Rule
434, please check the following box: [_] ___________


                        CALCULATION OF REGISTRATION FEE
    
<TABLE>
<CAPTION>
===========================================================================================================================
   Title of Shares to be           Amount           Proposed Maximum        Proposed Maximum           Amount of
         Registered           to be Registered     Offering Price Per      Aggregate Offering         Registration
                                                        Share(1)                Price(1)                 Fee(1)
- -------------------------------------------------------------------------------------------------------------------------
<S>                           <C>                  <C>                     <C>                        <C> 
Common Stock, $1.00 
par value per share             410,000 SHARES          $ 112.34              $ 46,059,400              $ 13,588
=========================================================================================================================
</TABLE>

(1)  PURSUANT TO RULE 457(c), THE PROPOSED MAXIMUM OFFERING PRICE PER SHARE AND
     REGISTRATION FEE ARE BASED UPON THE AVERAGE OF THE HIGH AND LOW PRICES OF
     THE REGISTRANT'S COMMON STOCK ON APRIL 27, 1998 AS REPORTED ON THE NEW
     YORK STOCK EXCHANGE. A PORTION OF THE REGISTRATION FEE ($12,519) WAS 
     PREVIOUSLY PAID ON APRIL 20, 1998.
     
     THE REGISTRANT HEREBY AMENDS THIS REGISTRATION STATEMENT ON SUCH DATE OR
DATES AS MAY BE NECESSARY TO DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANT SHALL
FILE A FURTHER AMENDMENT WHICH SPECIFICALLY STATES THAT THIS REGISTRATION
STATEMENT SHALL THEREAFTER BECOME EFFECTIVE IN ACCORDANCE WITH SECTION 8(A) OF
THE SECURITIES ACT OF 1933 OR UNTIL THE REGISTRATION STATEMENT SHALL BECOME
EFFECTIVE ON SUCH DATE AS THE COMMISSION, ACTING PURSUANT TO SAID SECTION 8(A),
MAY DETERMINE.

______________________________________________________________________________
                                        
<PAGE>
 
Information contained herein is subject to completion or amendment.  A
registration statement relating to these securities has been filed with the
Securities and Exchange Commission.  These securities may not be sold nor may
offers to buy be accepted prior to the time the registration statement becomes
effective.  This prospectus shall not constitute an offer to sell or the
solicitation of an offer to buy nor shall there be any sale of these securities
in any State in which such offer, solicitation or sale would be unlawful prior
to registration or qualification under the securities laws of any such State.
    
                 SUBJECT TO COMPLETION - DATED MAY 1, 1998
                                        
                                 410,000 SHARES      
                                        
                            Vulcan Materials Company
                                        
                                  Common Stock
                            _______________________
    
     This Prospectus relates to 410,000 shares (the "Shares") of Common Stock,
$1.00 par value per share (the "Common Stock"), of Vulcan Materials Company, a
New Jersey corporation (the "Company"). All of the Shares were acquired by
certain shareholders (the "Selling Shareholders") from the Company in connection
with the Company's acquisition of C.W. Matthews Quarries, Inc., a Georgia
corporation ("C.W. Matthews"). See "Selling Shareholders" below.
     
     All or a portion of the Shares may be offered by the Selling Shareholders
from time to time (i) in transactions (which may include block transactions) on
the New York Stock Exchange or such other national securities exchange or
automated interdealer quotation system on which shares of the Company's Common
Stock are then traded, (ii) in negotiated transactions, or (iii) by a
combination of such methods of sale, at fixed prices, which may be changed, at
market prices prevailing at the time of sale, at prices related to such
prevailing market prices, or at negotiated prices. The Selling Shareholders may
effect such transactions by selling the Shares directly to purchasers or through
underwriters, agents or broker-dealers, and any such underwriters, agents or
broker-dealers may receive compensation in the form of discounts, concessions or
commissions from the Selling Shareholders and/or the purchasers of the Shares
for whom such underwriters, agents or broker-dealers may act as agents or to
whom they may sell as principals, or both (which compensation as to a particular
underwriter, agent or broker-dealer might be in excess of customary
compensation). See "Selling Shareholders" and "Sale of Shares." The Company will
bear all expenses in connection with the registration and sale of the Shares
being offered by the Selling Shareholders, except the expenses related to
special audits incident to or required by this registration, discounts,
concessions or commissions to underwriters, agents or broker-dealers and fees
and expenses of counsel beyond one counsel for all Selling Shareholders not to
exceed five thousand dollars and other advisors to the Selling Shareholders.
    
     The Common Stock is traded on the New York Stock Exchange under the symbol
"VMC." On April 30, 1998, the last sales price for the Common Stock as reported
on the New York Stock Exchange composite tape was $115.0625 per share.
     

                            _______________________

  THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
  EXCHANGE  COMMISSION  OR  ANY  STATE  SECURITIES  COMMISSION,  NOR  HAS  THE
     SECURITIES AND EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION
         PASSED UPON THE ACCURACY OR ADEQUACY OF THIS PROSPECTUS.  ANY
             REPRESENTATION TO THE CONTRARY IS A CRIMINAL OFFENSE.

                            _______________________
                                          
                 The date of this Prospectus is May __, 1998.      
<PAGE>
 
                      DOCUMENTS INCORPORATED BY REFERENCE
                                        
     The following documents have been filed by the Company with the Securities
and Exchange Commission ("Commission") pursuant to the Securities Exchange Act
of 1934, as amended (the "Exchange Act") and are incorporated herein by
reference:

     1.   The Company's Annual Report on Form 10-K for the fiscal year ended
December 31, 1997.
     2.   The description of the Company's Common Stock contained in the
Company's Registration Statement filed pursuant to Section 12(b) of the Exchange
Act.

     In addition, all documents filed by the Company pursuant to Sections 13(a),
13(c), 14 or 15(d) of the Exchange Act after the date hereof and prior to the
termination of the offering hereunder shall be deemed to be incorporated by
reference in this Prospectus and to be part hereof from the date of filing of
such documents. Any statement contained in a document incorporated by reference
herein shall be deemed to be modified or superseded for all purposes to the
extent that a statement contained herein or in any other subsequently filed
document which is deemed to be incorporated by reference herein modifies or
supersedes such statement. Any statement so modified or superseded shall not be
deemed, except as modified or superseded, to constitute a part of this
Prospectus.

     The Company will provide without charge to each person, to whom a copy of
this Prospectus is delivered, upon the written or oral request of such person, a
copy of any and all of the documents incorporated by reference (not including
the exhibits to such documents, unless such exhibits are specifically
incorporated by reference in such documents). Requests for such copies should be
directed to Mr. William F. Denson, Vulcan Materials Company, One Metroplex Drive
Creek, Birmingham, Alabama 35209, or by telephone at (205) 877-3000.

                             AVAILABLE INFORMATION

     The Company is subject to the informational requirements of the Exchange
Act, and in accordance therewith files reports, proxy and information statements
and other information with the Commission. Such reports, proxy and information
statements and other information filed by the Company with the Commission can be
inspected and copied at the public reference facilities maintained by the
Commission at 450 Fifth Street, N.W., Room 1024, Washington, D.C. 20549; and at
the Commission's Northeast Regional Office, 7 World Trade Center, Suite 1300,
New York, New York 10048, and Midwest Regional Office, Citicorp Center, 500 West
Madison Street, Suite 1400, Chicago, Illinois 60661-2511. Copies of such
material can also be obtained at prescribed rates from the Public Reference
Section of the Commission at 450 Fifth Street, N.W., Washington D.C. 20549. The
Commission maintains a Web site that contains reports, proxy and information
statements and other information regarding registrants such as the Company that
file electronically with the Commission. Such reports, proxy and information
statements and other information may be found on the Commission's site address,
http://www.sec.gov. In addition, such reports, proxy and information statements
and other information concerning the Company may be inspected at the offices of
the New York Stock Exchange, 20 Broad Street, New York, New York 10005.

     The Company has filed a Registration Statement on Form S-3 (together with
all amendments and exhibits filed or to be filed in connection therewith, the
"Registration Statement") with the Commission pursuant to the Securities Act of
1933, as amended (the "Securities Act"), of which this Prospectus forms a part.
This Prospectus does not contain all the information set forth in the
Registration Statement, certain parts of which are omitted in accordance with
the rules and regulations of the Commission. Such additional information may be
obtained from the Commission's principal office in Washington, D.C. Statements
contained or incorporated by reference herein concerning the provisions of
documents are necessarily summaries of such documents, and each statement is
qualified in its entirety by reference to the copy of the applicable document
filed with the Commission.

                      

                                      -2-
<PAGE>
 
                                  THE COMPANY
                                        
     Vulcan Materials Company, a New Jersey corporation incorporated in 1956,
and its subsidiaries (together called the "Company") are principally engaged in
the production, distribution and sale of construction materials and industrial
and specialty chemicals.

     The Company's principal executive offices are located at One Metroplex
Drive, Birmingham, Alabama 35209, and its telephone number is (205) 877-3000.

                      

                                      -3-
<PAGE>
 
                             SELLING SHAREHOLDERS
    
        The Company issued approximately 387,000 shares of Common Stock to the
Selling Shareholders on May 1, 1998 (the "Shares"), pursuant to the terms of the
Asset Purchase Agreement and Plan of Reorganization (the "Asset Purchase
Agreement") dated September 29, 1997, by and among C.W. Matthews, the 
shareholders of C.W. Matthews and the Company, as amended by the First Amendment
to the Asset Purchase Agreement dated December 19, 1997, the Second Amendment to
the Asset Purchase Agreement dated January 15, 1998, and the Third Amendment to 
the Asset Purchase Agreement dated May 1, 1998 (collectively, the "C.W. Matthews
Acquisition"), under which the Company acquired certain assets of C.W. Matthews,
including the rights to the Bellwood and Rockmart Quarries (as therein defined) 
in consideration for the Shares. In connection with the C.W. Matthews
Acquisition, the Company entered into a Registration Rights Agreement (the
"Registration Rights Agreement") dated May 1, 1998, with the Selling
Shareholders pursuant to which the Company agreed to file a registration
statement with the Commission to register the Shares for resale by the Selling
Shareholders. The Registration Statement of which this Prospectus is a part was
filed with the Commission pursuant to the Registration Rights Agreement. In
connection with the C.W. Matthews Acquisition, the Company entered into an
Escrow Agreement (the "Escrow Agreement") dated May 1, 1998, with C.W. Matthews
and the Selling Shareholders pursuant to which 10,293 shares of Common Stock
(the "Escrow Shares") will be held in escrow by Sun Trust Bank, Atlanta, the
escrow agent, until either (a) the Company fails by October 30, 2004 to apply
for, or obtains (i) a certificate of zoning compliance, (ii) a land disturbance
permit or (iii) a building permit authorizing the construction of a plant on the
Bellwood Quarry property, in which case the Escrow Shares will be disbursed to
the Selling Shareholders, or (b) May 1, 2005, in which case the Escrow Shares
will be disbursed to the Company.

        The following table sets forth (i) the name of each of the Selling 
Shareholders, and (ii) the number of shares of Common Stock beneficially owned 
by each Selling Shareholder prior to the offering.

<TABLE> 
<CAPTION> 
                                                                    SHARES BENEFICIALLY OWNED
                                                                       Prior to Offering
                                                                     --------------------
                      SELLING SHAREHOLDER                           NUMBER (1)           PERCENT
- ----------------------------------------------------------------  ---------------  -------------------
<S>                                                               <C>              <C>
Robert E. Matthews..............................................     279,402(2)             1%
James C. Scott, Jr..............................................      24,722(3)              *
Q. William Hammack, Jr..........................................      24,722(4)              *
Charles Matthews Subchapter S Trust
  U/A December 12, 1994.........................................      25,264(5)              *
Mary Matthews Burton Subchapter S
  Trust U/A December 12, 1994...................................      25,302(6)              *
Luke Doran Burton Subchapter S Trust
  U/A December 12, 1994.........................................       4,565(7)              *
Michael Scott Matthews Subchapter S
  Trust U/A May 22, 1995........................................       2,747(8)              *
Katherine Dawn Matthews Subchapter
  S Trust U/A February 14, 1997.................................       1,161(9)              *
     
___________________
     *Less than 1%
(1)  All share ownership information was provided to the Company by the Selling Shareholders.
    
(2)  Robert E. Matthews owned 1,000 shares of Common Stock prior to the closing of the C.W. Matthews acquisition.
     Of his 279,402 shares of Common Stock, 7,407 shares are held in escrow under the Escrow Agreement.
(3)  Of his 24,722 shares of Common Stock, 658 shares are held in escrow under the Escrow Agreement.
(4)  Of his 24,722 shares of Common Stock, 658 shares are held in escrow under the Escrow Agreement.
(5)  Of its 25,264 shares of Common Stock, 672 shares are held in escrow under the Escrow Agreement.
(6)  Of its 25,302 shares of Common Stock, 673 shares are held in escrow under the Escrow Agreement.
(7)  Of its 4,565 shares of Common Stock, 121 shares are held in escrow under the Escrow Agreement.
(8)  Of its 2,747 shares of Common Stock, 73 shares are held in escrow under the Escrow Agreement.
(9)  Of its 1,161 shares of Common Stock, 31 shares are held in escrow under the Escrow Agreement.
     
</TABLE> 
                                      -4-
<PAGE>
 
                                 SALE OF SHARES
                                        
     The Shares may be sold from time to time by the Selling Shareholders, or by
pledgees, donees, transferees or other successors in interest. Such sales may be
made from time to time (i) in transactions (which may include block sales) on
the New York Stock Exchange or such other national securities exchange or
automated interdealer quotation system on which shares of Common Stock are then
listed, (ii) in negotiated transactions, or (iii) through a combination of such
methods of sale, at fixed prices, which may be changed, at market prices
prevailing at the time of sale, at prices related to such prevailing market
prices, or at negotiated prices. The Shares may be sold directly to purchasers
or through underwriters, agents or broker-dealers by one or more of the
following: (a) ordinary brokerage transactions and transactions in which the
broker solicits purchasers; (b) purchases by a broker or dealer as principal and
resale by such broker or dealer for its account pursuant to this Prospectus; (c)
a block trade in which the broker or dealer so engaged will attempt to sell the
Shares as agent but may position and resell a portion of the block as principal
to facilitate the transaction; (d) an exchange distribution in accordance with
the rules of the exchange or automated interdealer quotation system on which the
Common Stock is then listed; and (e) through the writing of options on the
Shares. Any such underwriters, agents or broker-dealers may receive compensation
in the form of discounts, concessions or commissions from the Selling
Shareholders and/or the purchasers of the Shares for which such underwriters,
agents or broker-dealers may act as agents or to whom they sell as principals,
or both (which compensation as to an underwriter, agent or particular broker-
dealer will be negotiated prior to the sale and may be in excess of customary
compensation). If required by applicable law at the time a particular offer of
Shares is made, the terms and conditions of such transaction will be set forth
in a Prospectus Supplement to this Prospectus. In addition, any Shares covered
by this Prospectus which qualify for sale pursuant to Rule 144 under the
Securities Act may be sold under Rule 144 rather than pursuant to this
Prospectus.

     The Selling Shareholders and any underwriters, agents or broker-dealers who
act in connection with the sale of the Shares hereunder may be deemed to be
"underwriters" within the meaning of Section 2(11) of the Securities Act, and
any compensation received by them might be deemed to be underwriting discounts
and commissions under the Securities Act.

     Under agreements that the Selling Shareholders and the Company may enter
into, each underwriter and each person who controls any underwriter may be
entitled to indemnification by the Selling Shareholders and the Company against
all claims, losses, damages and liabilities (or actions in respect thereof)
arising out of or based on any untrue statement (or alleged untrue statement) of
a material fact contained in any prospectus, offering circular or other document
(including any related registration statement, notification or the like)
incident to the registration or qualification of the shares, or based on any
omission (or alleged omission) to state therein a material fact required to be
stated therein or necessary to make the statements therein not misleading, or
any violation by the Company of the Securities Act or the Exchange Act or any
rule or regulation thereunder applicable to the Company and relating to action
or inaction required of the Company in connection with the registration or
qualification of the shares. The Selling Shareholders and the Company have
agreed to indemnify each other against all claims, losses, damages and
liabilities (or actions in respect thereof) arising out of or based on any
untrue statement (or alleged untrue statement) of a material fact contained in
any prospectus, offering circular or other document (including any related
registration statement, notification or the like) incident to the registration
or qualification of the shares, or based on any omission (or alleged omission)
to state therein a material fact required to be stated therein or necessary to
make the statements therein not misleading, or any violation by the Company of
the Securities Act or the Exchange Act or any rule or regulation thereunder
applicable to the Company and relating to action or inaction required of the
Company in connection with the registration or qualification of the shares. The
Company will bear all expenses in connection with the registration and sale of
the Shares being offered by the Selling Shareholders, except the expenses
related to special audits incident to or required by this registration,
discounts, concessions or commissions to underwriters, agents or broker-dealers
and fees and expenses of counsel beyond one counsel for all Selling Shareholders
not to exceed five thousand dollars and other advisors to the Selling
Shareholders.

                      

                                      -5-
<PAGE>
 
                                 LEGAL MATTERS

     Certain legal matters in connection with the Common Stock offered hereby
will be passed upon for the Company by Alston & Bird LLP, Atlanta, Georgia.


                                    EXPERTS

     The consolidated financial statements and the related financial statement
schedule incorporated in this prospectus by reference from the Company's Annual
Report on Form 10-K for the year ended December 31, 1997 have been audited by
Deloitte & Touche LLP, independent auditors, as stated in their reports, which
are incorporated herein by reference, and have been so incorporated in reliance
upon the reports of such firm given upon their authority as experts in
accounting and auditing.



                                      -6-
<PAGE>
 
================================================================================
     No dealer, salesperson or any other person has been authorized to give any
information or to make any representations other than those contained in this
Prospectus, and if given or made, such information or representations must not
be relied upon as having been authorized by the Company or the Selling
Shareholders. This Prospectus does not constitute an offer to sell, or a
solicitation of an offer to buy, to any person in any jurisdiction in which such
offer to sell or solicitation is not authorized, or in which the person making
such offer or solicitation is not qualified to do so, or to any person to whom
it is unlawful to make such offer or solicitation. Neither the delivery of this
Prospectus nor any sale made hereunder shall, under any circumstances, create
any implication that the information contained herein is correct as of any time
subsequent to the date hereof.
                                                    




                               ______________   
                                  
                                  




                               TABLE OF CONTENTS

<TABLE>
<CAPTION>
                                                                            PAGE
                                                                            ----
<S>                                                                         <C>
DOCUMENTS INCORPORATED BY REFERENCE........................................  2
AVAILABLE INFORMATION......................................................  2
THE COMPANY................................................................  3
SELLING SHAREHOLDERS.......................................................  4
SALE OF SHARES.............................................................  5
LEGAL MATTERS..............................................................  6
EXPERTS....................................................................  6
</TABLE> 
                                                    





    
                                410,000 SHARES        





                               VULCAN MATERIALS
                                    COMPANY






                                 COMMON STOCK



    
                                 MAY __, 1998      

================================================================================
<PAGE>
 
                                    PART II
                                        
                  INFORMATION NOT REQUIRED IN THE PROSPECTUS

Item 14.  OTHER EXPENSES OF ISSUANCE AND DISTRIBUTION.

     The expenses in connection with the distribution of the Common Stock are
set forth in the following table.  All amounts except the Securities and
Exchange Commission registration fee are estimated.  The Company will bear all
expenses in connection with the registration and sale of the Shares being
offered by the Selling Shareholders, except to the expenses related to special
audits incident to or required by this registration, discounts, concessions or
commissions to underwriters, agents or broker-dealers and fees and expenses of
counsel beyond one counsel for all Selling Shareholders not to exceed five
thousand dollars and other advisors to the Selling Shareholders.

    
<TABLE>
<CAPTION>
<S>                                                                       <C> 
Securities and Exchange Commission registration fee                        $13,588
Legal fees and expenses...................................................  25,000
Accountants' fees and expenses............................................   6,000
Miscellaneous.............................................................   5,412
   Total..................................................................  50,000
</TABLE>
     
Item 15.  INDEMNIFICATION OF DIRECTORS AND OFFICERS.

     Section 14A:3-5 of the New Jersey Business Corporation Act empowers a New
Jersey corporation to indemnify present and former directors, officers,
employees or agents of the corporation and certain other specified persons.
Article IV of the By-Laws of the Registrant provides as follows:

               (a)  Subject to the provisions of this Article IV, the
     corporation shall indemnify the following persons to the fullest extent
     permitted and in the manner provided by and the circumstances described in
     the laws of the State of New Jersey, including Section 14A:3-5 of the New
     Jersey Business Corporation Act and any amendments thereof or supplements
     thereto:  (i) any person who is or was a director, officer, employee or
     agent of the corporation; (ii) any person who is or was a director,
     officer, employee or agent of any constituent corporation absorbed by the
     corporation in a consolidation or merger, but only to the extent that (a)
     the constituent  corporation was obligated to indemnify such person at the
     effective date of the merger or consolidation or (b) the claim or potential
     claim of such person for indemnification was disclosed to the corporation
     and the operative merger or consolidation documents contain an express
     agreement by the corporation to pay the same; (iii) any person who is or
     was serving at the request of the corporation as a director, officer,
     trustee, fiduciary, employee or agent of any other domestic or foreign
     corporation, or any partnership, joint venture, sole proprietorship, trust,
     employee benefit plan or other enterprise, whether or not for profit; and
     (iv) the legal representative of any of the foregoing persons
     (collectively, a "Corporate Agent").

               (b)  Anything herein to the contrary notwithstanding, the
     corporation shall not be obligated under this Article IV to provide
     indemnification (i) to any bank, trust company, insurance company,
     partnership or other entity, or any director, officer, employee or agent
     thereof or (ii) to any other person who is not a director, officer or
     employee of the corporation, in respect of any service by such person or
     entity, whether at the request of the corporation or by agreement
     therewith, as investment advisor, actuary, custodian, trustee, fiduciary or
     consultant to any employee benefit plan.

               (c)  To the extent that any right of indemnification granted
     hereunder requires any determination that a Corporate Agent shall have been
     successful on the merits or otherwise in any Proceeding (as hereinafter
     defined) or in defense of any claim, issue or matter therein, the Corporate
     Agent shall be deemed to have been "successful" if, without any settlement
     having

                                     II-1
<PAGE>
 
     been made by the Corporate Agent, (i) such Proceeding shall have been
     dismissed or otherwise terminated or abandoned without any judgment or
     order having been entered against the Corporate Agent, (ii) such claim,
     issue or other matter therein shall have been dismissed or otherwise
     eliminated or abandoned as against the Corporate Agent, or (iii) with
     respect to any threatened Proceeding, the Proceeding shall have been
     abandoned or there shall have been a failure for any reason to institute
     the Proceeding within a reasonable time after the same shall have been
     threatened or after any inquiry or investigation that could have led to any
     such Proceeding shall have been commenced.  The Board of Directors or any
     authorized committee thereof shall have the right to determine what
     constitutes a "reasonable time" or an "abandonment" for purposes of this
     paragraph (c), and any such determination shall be conclusive and final.

               (d)  To the extent that any right of indemnification granted
     hereunder shall require any determination that the Corporate Agent has been
     involved in a Proceeding by reason of his or her being or having been a
     Corporate Agent, the Corporate Agent shall be deemed to have been so
     involved if the Proceeding involves action allegedly taken by the Corporate
     Agent for the benefit of the corporation or in the performance of his or
     her duties or the course of his or her employment for the corporation.

               (e)  If a Corporate Agent shall be a party defendant in a
     Proceeding, other than a Proceeding by or in the right of the corporation,
     and the Board of Directors or a duly authorized committee of disinterested
     directors shall determine that it is in the best interests of the
     corporation for the corporation to assume the defense of any such
     Proceeding, the Board of Directors or such committee may authorize and
     direct that the corporation assume the defense of the Proceeding and pay
     all expenses in connection therewith without requiring such Corporate Agent
     to undertake to pay or repay any part thereof. Such assumption shall not
     affect the right of any such Corporate Agent to employ his or her own
     counsel or to recover indemnification under this By-law to the extent that
     he may be entitled thereto.

               (f)  As used herein, the term "Proceeding" shall mean and include
     any pending, threatened or completed civil, criminal, administrative or
     arbitrative action, suit or proceeding, and any appeal therein and any
     inquiry or investigation which could lead to such action, suit or
     proceeding.

               (g)  The right to indemnification granted under this Article IV
     shall not be exclusive of any other rights to which any Corporate Agent
     seeking indemnification hereunder may be entitled.

     The Company maintains directors and officers liability insurance which
insures against liabilities that directors and officers of the Company may incur
in such capacities.

     Pursuant to a Registration Rights Agreement between the C.W. Matthews, the
shareholders of C.W. Matthews and the Company, the Selling Shareholders have
agreed to indemnify the Company, each of its directors and officers and each
underwriter, if any, of the Company's securities covered by this registration
statement, each person who controls the Company or such underwriter against all
claims, losses, damages and liabilities (or actions in respect thereof) arising
out of or based on any untrue statement (or alleged untrue statement) of a
material fact contained in this registration statement, prospectus, offering
circular or other document made by such Selling Shareholder, or any omission (or
alleged omission) to state therein a material fact required to be stated therein
or necessary to make the statements by such Selling Shareholder therein not
misleading, and will reimburse the Company and such directors, officers,
partners, members, persons, underwriters or control persons for any legal or any
other expenses reasonably incurred in connection with investigating or defending
any such claim, loss, damage, liability or action, in each case to the extent,
but only to the extent, that such untrue statement (or alleged untrue statement)
or omission (or alleged omission) is made in this registration statement,
prospectus, offering circular or other document in reliance upon and in
conformity with written information furnished

                                     II-2
<PAGE>
 
     
to the Company by such Selling Shareholder and stated to be specifically for use
therein; provided, however, that the obligations of each of the Selling
Shareholders hereunder is limited to an amount equal to the net proceeds to such
Selling Shareholder of securities being sold.
     
                                     II-3
<PAGE>
 
ITEM 16.  EXHIBITS

EXHIBIT NO.                                DESCRIPTION
- -----------                                -----------
    
      2             Asset Purchase Agreement and Plan of Reorganization (the
                    "Asset Purchase Agreement") dated September 29, 1997, by and
                    among C.W. Matthew Quarries, Inc., the shareholders of C.W.
                    Matthews Quarries, Inc. and the Company, as amended by the
                    First Amendment to the Asset Purchase Agreement dated
                    December 19, 1997, and the Second Amendment to the Asset
                    Purchase Agreement dated January 15, 1998.**
     
      3 (i)         Certificate of Incorporation (Restated 1988) of the Company
                    filed as Exhibit 3 (a) to the Company's 1988 Form 10-K
                    Annual Report (File No. 1-4033).*

      3 (ii)        By-laws of the Company, as restated February 2, 1990, and as
                    last amended February 14, 1997, filed as Exhibit 3(ii) to
                    the Company's 1996 Form 10-K Annual Report (File No. 1-
                    4033).*
    
      5             Opinion of Alston & Bird LLP.**
     
      23.1          Consent of Deloitte & Touche LLP.

      23.2          Consent of Alston & Bird LLP (included in Exhibit 5).
    
      24            Powers of Attorney.**

      99.1          Form of Registration Rights Agreement by and between C.W.
                    Matthews, the shareholders of C.W. Matthews and the 
                    Company.**

      99.2          Form of Escrow Agreement between C.W. Matthews, the
                    shareholders of C.W. Matthews, the Company and Sun Trust
                    Bank, Atlanta.
     
* Incorporated by reference
    
**Previously filed      

Item 17.  UNDERTAKINGS

          (a)  The Undersigned registrant hereby undertakes:

          (1)  To file, during any period in which offers or sales are being
          made, a post-effective amendment to this Registration Statement:

               (i)  To include any prospectus required by Section 10(a)(3) of
          the Securities Act of 1933 (the "Securities Act");

               (ii) To reflect in the prospectus any facts or events arising
               after the effective date of the Registration Statement (or the
               most recent post-effective amendment thereof) which, individually
               or in the aggregate, represent a fundamental change in the
               information set forth in the registration statement.
               Notwithstanding the foregoing, any increase or decrease in the
               volume of securities offered (if the total dollar value of
               securities offered would not exceed that which was registered)
               and any deviation from the low or high and of the estimated
               maximum offering range may be reflected in the form of prospectus
               filed with the Commission pursuant to Rule 424(b) if, in the
               aggregate, the changes in volume and price represent no more than
               20% change in the maximum aggregate offering price set forth in
               the "Calculation of Registration Fee" table in the effective
               Registration Statement.

                                     II-4
<PAGE>
 
               (iii)  To include any material information with respect to the
          plan of distribution not previously disclosed in the Registration
          Statement or any material change to such information in the
          Registration Statement;

     provided, however, that paragraphs (a)(1)(i) and (a)(1)(ii) of this Section
     do not apply if the Registration Statement is on Form S-3, Form S-8 or Form
     F-3 and the information required to be included in a post-effective
     amendment by those paragraphs is contained in periodic reports filed with
     or furnished to the Commission by the registrant pursuant to Section 13 or
     15(d) of the Securities Exchange Act of 1934 that are incorporated by
     reference in the Registration Statement.

     (2)  That, for the purpose of determining any liability under the
     Securities Act, each such post-effective amendment shall be deemed to be a
     new registration statement relating to the securities offered therein, and
     the offering of such securities at that time shall be deemed to be initial
     bona fide offering thereof.

     (3)  To remove from registration by means of a post-effective amendment any
     of the securities being registered which remain unsold at the termination
     of the offering.

     (4)  If the registrant is a foreign private issuer, to file a post-
     effective amendment to the Registration Statement to include any financial
     statements required by Rule 3-19 of this chapter at the start of any
     delayed offering or throughout a continuous offering. Financial statements
     and information otherwise required by Section 10(a)(3) of the Securities
     Act need not be furnished, provided, that the registrant includes in the
     prospectus, by means of a post-effective amendment, the financial
     statements required pursuant to this paragraph (a)(4) and other information
     necessary to insure that all other information in the prospectus is at
     least as current as the date of those financial statements. Notwithstanding
     the foregoing, with respect to Registration Statements on Form F-3, a post-
     effective amendment need not be filed to include financial statements and
     information required by Section 10(a)(3) of the Securities Act or Rule 3-19
     of this Chapter if such financial statements and information are contained
     in periodic reports filed with or furnished with the Commission by the
     registrant pursuant to Section 13 or Section 15(d) of the Securities
     Exchange Act of 1934 that are incorporated by reference in the Form F-3.

     (b)  The undersigned registrant hereby undertakes that, for purposes of
determining any liability under the Securities Act, each filing of the
registrant's annual report pursuant to Section 13(a) or 15(d) of the Securities
Exchange Act of 1934 (and, where applicable, each filing of an employee benefit
plan's annual report pursuant to Section 15(d) of the Securities Exchange Act of
1934) that is incorporated by reference in the registration statement shall be
deemed to be a new registration statement relating to the securities offered
therein and the offering of such securities at that time shall be deemed the
initial bona fide offering thereof.

     (h)  Insofar as indemnification for liabilities arising under the
Securities Act may be permitted to directors, officers and controlling persons
of the registrant pursuant to the foregoing provisions, or otherwise, the
registrant has been advised that in the opinion of the Securities and Exchange
Commission such indemnification is against public policy as expressed in the
Securities Act and is, therefore, unenforceable. In the event that a claim for
indemnification against such liabilities (other than the payment by the
registrant of expenses incurred or paid by a director, officer or controlling
person of the registrant in the successful defense of any action, suit or
proceeding) is asserted by such director, officer or controlling person in
connection with the securities being registered, the registrant will, unless in
the opinion of its counsel the matter has been settled by controlling precedent,
submit to a court of appropriate jurisdiction the question whether such
indemnification by it is against public policy as expressed in the Securities
Act and will be governed by the final adjudication of such issue.

                                     II-5
<PAGE>
 
                                  SIGNATURES
    
     Pursuant to the requirements of the Securities Act of 1933, the Registrant
certifies that it has reasonable grounds to believe that it meets all of the
requirements for filing on Form S-3 and has duly caused this Amendment No. 1 to
the Registration Statement to be signed on its behalf by the undersigned,
thereunto duly authorized, in the City of Birmingham, State of Alabama, as of
April 29, 1998.
     
                              VULCAN MATERIALS COMPANY

                              By:          /s/ Donald M. James
                                 --------------------------------------------
                                               Donald M. James
                                      Chairman and Chief Executive Officer
    
     Pursuant to the requirements of the Securities Act of 1933, this Amendment
No. 1 to the Registration Statement has been signed by the following persons in
the capacities indicated as of April 29, 1998.

<TABLE> 
<CAPTION> 
            Signatures                      Title                                 Date
            ----------                      -----                                 ----
 <S>                              <C>                                          <C> 
        /S/ D. M. James           Chairman, Chief Executive Officer and        April 29, 1998           
        ----------------------    and Director 
        D. M. James               (Principal Executive Officer)                                         
                                                                          
                                                                                                        
        /s/ P.J. Clemens, III     Executive Vice President - Finance and       April 29, 1998           
        ----------------------    and Administration  
        P.J. Clemens, III         (Principal Financial Officer)                                         
                                                                          
                                                                                                        
        /s/ E.A. Khan             Controller                                   April 29, 1998            
        ----------------------    (Principal Accounting Officer)                                   
        E.A. Khan                                                                                   
 
The following directors:

        Marion H. Antonini                  Director

        Livio D. DeSimone                   Director

        John K. Greene                      Director

        Douglas J. McGregor                 Director

        Ann D. McLaughlin                   Director

        James V. Napier                     Director

        Donald B. Rice                      Director

        Herbert A. Sklenar                  Director

        Orin R. Smith                       Director

By:/s/ William F. Denson, III                                                  April 29, 1998
   -----------------------------
    William F. Denson, III
      Attorney-in-fact
</TABLE> 
     
                                     
                                     II-6
<PAGE>
 
                                 EXHIBIT INDEX



EXHIBIT NO.                                  DESCRIPTION
- -----------                                  -----------
    

    23.1            Consent of Deloitte & Touche LLP.

    99.2            Form of Escrow Agreement between C.W. Matthews, the
                    shareholders of C.W. Matthews, the Company and Sun Trust
                    Bank, Atlanta.

     

<PAGE>
 
                                                                    EXHIBIT 23.1

                         INDEPENDENT AUDITORS' CONSENT



     We consent to the incorporation by reference in this Registration Statement
of Vulcan Materials Company on Form S-3 of our reports dated February 6, 1998,
appearing in and incorporated by reference in the Annual Report on Form 10-K of
Vulcan Materials Company for the year ended December 31, 1997 and to the
reference to us under the heading "Experts" in the Prospectus, which is part of
this Registration Statement.



/s/ Deloitte & Touche LLP
Birmingham, Alabama
    
April 29, 1998     

<PAGE>
 
                                                                    EXHIBIT 99.2


                                ESCROW AGREEMENT
                                ----------------
                                        

     THIS ESCROW AGREEMENT (this "Agreement") is made as of April 30, 1998, by
and among Vulcan Materials Company, a New Jersey corporation ("Vulcan"), C.W.
Matthews Quarries, Inc., a Georgia corporation ("Matthews"), the shareholders of
Matthews listed on SCHEDULE A hereto (each being a "Shareholder," and all of
them together being the "Shareholders") and SunTrust Bank, Atlanta, a Georgia
banking corporation ("Escrow Agent").

                                   BACKGROUND
                                   ----------
                                        
     A.  Vulcan, Matthews and the Shareholders are parties to that certain Asset
Purchase Agreement and Plan of Reorganization, dated September 29, 1997 (the
"Asset Purchase Agreement"), by and among Matthews, the Shareholders and Vulcan,
as amended by the First Amendment to the Asset Purchase Agreement dated December
19, 1997, and the Second Amendment to the Asset Purchase Agreement dated January
15, 1998 (collectively, the "Purchase Agreement").

     B.  The capitalized terms used herein and not otherwise defined herein
shall have the meanings given such terms in the Purchase Agreement.

     C.  The 37 acre tract of land described in SCHEDULE A was formerly owned by
Matthews and was conveyed to Fulton County, Georgia on January 21, 1998 (the
"Parcel").

     D.  The parties to the Purchase Agreement acknowledge that Vulcan has
assumed as part of its operating plan for the Parcel that a rebuilt stone
processing plant (the "Plant") will be placed on the Parcel no later than the
seventh anniversary of the Closing of the Purchase Agreement.

     E.  The parties have agreed to place 10,293 shares of Common Stock of
Vulcan ("Common Stock") into escrow at the Closing to protect Vulcan against the
adverse financial consequences of being unable to place the Plant on the Parcel.

     F.  Escrow Agent is willing to accept the escrow fund and to hold and
distribute the escrow fund in accordance with the terms and conditions set forth
herein.

                                   AGREEMENT
                                   ---------
                                        
     NOW, THEREFORE, in consideration of the mutual promises contained herein,
and other good and valuable consideration, the receipt and sufficiency of which
are hereby acknowledged, the parties agree as follows:
<PAGE>
 
     1.  Appointment of Escrow Agent.  Vulcan, Matthews and each of the
         ---------------------------                                   
Shareholders hereby designate and appoint Escrow Agent to serve as escrow agent
hereunder, and Escrow Agent hereby confirms its agreement to act as escrow agent
upon the terms, conditions, and provisions of this Agreement and no additional
duties or obligations shall be implied hereunder.

     2.  Creation of the Escrow Shares.
         ----------------------------- 

     (a) Concurrently with the Closing and the execution and delivery of this
Agreement, the Shareholders have deposited 10,293 shares of Common Stock with
Escrow Agent (the "Escrow Shares").

     (b) On this date, each Shareholder shall execute and deliver one or more
stock powers in negotiable form representing the Escrow Shares and naming Escrow
Agent, as representative of the respective interests of the Shareholders, as the
registered holder.

     (c) Escrow Agent acknowledges receipt of the Escrow Shares and agrees to
hold and disburse the Escrow Shares for the benefit of Vulcan and the
Shareholders, as the case may be, in accordance with the provisions of this
Agreement.

     (d) SCHEDULE B hereto sets forth the respective number of Escrow Shares of
each Shareholder as of May 1, 1998 (each Shareholder's "Escrow Shares").

     (e) The Shareholders are entitled to receive currently any and all cash
dividends or other cash income with respect to each Shareholder's Escrow Shares
("Dividends").  The Shareholders shall include any Dividends in their respective
incomes.  Each Shareholder has the right to direct Escrow Agent in writing as to
the exercise of voting rights with respect to the portion of the Escrow Shares
held by the Escrow Agent on behalf of such Shareholder, and the Escrow Agent
shall comply with any such directions if received in a timely manner.  In the
absence of such directions, the Escrow Agent shall not vote any such portion of
the Escrow Shares.

     (f) In the event of any stock split or stock dividend with respect to the
Escrow Shares that becomes effective during the term of this Agreement, the
additional shares so issued with respect to the Escrow Shares shall be added to
the Escrow Shares and subject to the escrow covered by this Agreement, and any
other references herein to a specific number of shares of the Common Stock shall
be adjusted accordingly.

     (g) Escrow Agent shall maintain a ledger (the "Escrow Ledger") setting
forth (i) the name and address of each Shareholder, (ii) the amount of the
Escrow Shares, (iii) the portion of the Escrow Shares attributable to each
Shareholder, (iv) the amount of Dividends, (v) each Shareholder's share of
Dividends based on such Shareholder's Escrow Shares, and (vii) such other
information as Vulcan or the Shareholders may reasonably require from time to
time in writing for the administration of this Agreement.  Escrow Agent shall
send copies of each updated version of the Escrow Ledger to Vulcan and all
Shareholders as soon as practicable

                                      -2-
<PAGE>
 
following each such update and each March 31, June 30, September 30 and December
31 during the term of this Agreement.

     3.  Term.  The term of this Agreement commences on the date hereof and
         ----                                                              
shall terminate at such time as all of the Escrow Shares have been distributed
to Vulcan or the Shareholders pursuant to the terms of this Agreement.

     4.  Certificate of Zoning Compliance/Building Permit.  Vulcan shall take
         -------------------------------------------------                   
reasonable efforts to apply to the City of Atlanta, Georgia, for (a) a
Certificate of Zoning Compliance confirming that the zoning status of the Parcel
allows as a permitted use the construction of the proposed Plant, or (b) a land
disturbance permit authorizing the construction of the proposed Plant on the
Parcel, or (c) a building permit authorizing the construction of the proposed
Plant on the Parcel (in each case, the "Approval").  Matthews and the
Shareholders expressly acknowledge that Vulcan has the sole discretion to select
among the three foregoing options to confirm the zoning status of the Parcel.
Vulcan shall apply to the City of Atlanta for the Approval by no later than
October 30, 2004.

     5.  Distributions from Escrow Shares.
         -------------------------------- 

     (a) Unless Escrow Agent receives on or before October 30, 2004 evidence in
the form of a certified letter from the City of Atlanta stating that Vulcan has
applied for the Approval (or other reasonable documentation to such effect),
Escrow Agent shall distribute the Escrow Shares to the Shareholders in
accordance with each Shareholder's Escrow Shares.

     (b) Subject to the provisions of Section 5(e), if Vulcan applies for the
Approval and the Approval is denied solely by reason of the failure of the
Parcel (which failure existed on the Closing Date) to comply in all material
respects with zoning ordinances that are legally valid and applicable to the
Parcel, then, upon receipt of evidence of such denial in the form of a copy of
the application submitted to the City of Atlanta and a copy of the transmittal
from the City of Atlanta ruling on such application, Escrow Agent shall
distribute the Escrow Shares to Vulcan.

     (c) If the City of Atlanta grants the Approval, Vulcan shall provide notice
to the Shareholders and to Escrow Agent of such grant in accordance with Section
12(e) and, upon receipt of such notice (or other reasonable documentation to
such effect), Escrow Agent shall distribute the Escrow Shares to the
Shareholders in accordance with each Shareholder's Escrow Shares.

     (d) Except as otherwise provided in Section 5(e), if no evidence of the
denial or approval of the Certificate of Zoning Compliance is provided to Escrow
Agent on or before the close of business on May 1, 2005, Escrow Agent shall
promptly distribute the Escrow Shares to the Shareholders in accordance with
each Shareholder's Escrow Shares.

                                      -3-
<PAGE>
 
     (e) Neither Vulcan nor Escrow Agent has the obligation to seek
administrative review or institute litigation regarding the decision by the City
of Atlanta, Georgia to grant or deny the Approval; provided, however, Vulcan
shall (i) allow the Shareholders to conduct an appeal of any such decision on
behalf of Vulcan and, if necessary or advisable, in Vulcan's name (with Vulcan's
participation, if such participation is desired by Vulcan) and (ii) cooperate
with any such appeal by the Shareholders. If such an appeal is filed, Escrow
Agent shall not distribute the Escrow Shares while the appeal is pending. If
such an appeal is pending on May 1, 2005, the deadline provided in Section 5(d)
shall not expire and Escrow Agent shall not distribute the Escrow Shares before
there is a determination of the appeal. If the appeal is successful, then upon
receipt of reasonable documentation to such effect, Escrow Agent shall promptly
distribute the Escrow Shares to the Shareholders in accordance with each
Shareholder's Escrow Shares. If the Approval is denied after exhaustion of all
appeals, Escrow Agent shall distribute the Escrow Shares to Vulcan.

     (f) Escrow Agent shall have no liability in acting upon any of the above
evidence.  In addition, Escrow Agent shall not have any responsibility to elicit
or obtain any such evidence from the City of Atlanta, Georgia, but shall act
only on evidence which has been provided to Escrow Agent.

     (g) Escrow Agent shall be entitled to rely upon and shall be protected in
acting upon any certification, statement, request, consent, receipt,
instructions, or agreement whatsoever which Escrow Agent in good faith believes
to be genuine, to have been signed or presented by the person or parties
purporting to sign or present the same, not only as to its due execution and the
validity and effectiveness of its provisions, but also as to the truth and
accuracy of any information therein contained, so long as it conforms to the
provisions of this Agreement and so long as a copy of it has been provided to
both Vulcan and Matthews at least ten (10) days prior to Escrow Agent's action,
and in reliance thereon Escrow Agent shall not incur any liability under this
Agreement.

     6.  Escrow Agent's Duties.  Escrow Agent has only such duties as expressly
         ---------------------                                                 
set forth in this Agreement and the Schedules hereto, and is not required, in
carrying out its duties under this Agreement, to refer to the Purchase Agreement
or any other agreement between the parties or any of them or among the parties
or any of them and any other person or entity.  Escrow Agent shall not be liable
for any act or failure to act arising from the transactions contemplated by this
Agreement, other than for its gross negligence or willful misconduct.

     7.  Remedies of Escrow Agent.  In the event of any disagreement or
         ------------------------                                      
controversy hereunder, or if conflicting demands or notices are made upon Escrow
Agent, or if Escrow Agent in good faith is in doubt as to what action it should
take hereunder, the parties expressly agree and consent that Escrow Agent shall
have the absolute right, at its option, to file a suit in interpleader and
obtain an order from a court of competent jurisdiction requiring all persons
involved to interplead their several claims and rights among themselves and with
Escrow Agent.

     8.  Reliance on Counsel.  Escrow Agent may from time to time consult with
         -------------------                                                  
legal counsel of its own choosing in the event of any disagreement, or

                                      -4-
<PAGE>
 
controversy, or question or doubt as to the construction of any of the
provisions hereof or its duties hereunder, and it shall incur no liability and
shall be fully protected in acting in good faith in accordance with the opinion
or instructions of such counsel.  Any such fees and expenses of such legal
counsel shall be considered part of the fees and expenses of Escrow Agent
described within this Escrow Agreement.

     9.  Escrow Agent's Fees and Expenses.  Vulcan and Matthews herewith remit
         --------------------------------                                     
to Escrow Agent the sum of $1,250 in partial consideration for carrying out
Escrow Agent's duties hereunder.  Vulcan and Robert E. Matthews shall pay all
additional reasonable compensation of Escrow Agent as set forth in SCHEDULE C
hereto and all expenses, disbursements, and advances incurred in carrying out
Escrow Agent's duties hereunder.  If Escrow Agent resigns or is terminated
pursuant to Section 11 of this Agreement, Escrow Agent shall be entitled to its
compensation earned prior to such resignation or termination.

     10.  Indemnification.
          --------------- 

Vulcan and each of the Shareholders shall jointly and severally indemnify,
protect and save and hold Escrow Agent and its successors and permitted assigns
harmless from all liabilities, obligations, losses, damages, penalties, claims,
actions, suits, costs and expenses (including reasonable attorneys' fees and
expenses) of whatsoever kind or nature imposed on, incurred by or asserted
against Escrow Agent which in any way relate to or arise out of the execution
and delivery of this Agreement or any action taken hereunder; provided, however,
                                                              --------  -------
that Vulcan and the Shareholders shall have no obligation to indemnify and save
and hold Escrow Agent harmless from any liability incurred by, imposed upon, or
asserted against Escrow Agent resulting from the gross negligence or willful
misconduct of Escrow Agent. Vulcan shall indemnify Escrow Agent for up to one-
half of the amount of any indemnification obligations owing by Vulcan under this
Section 10, and all of the Shareholders shall indemnify Escrow Agent for up to
one-half of the amount of any indemnification obligations owing under this
Section 10, with each Shareholder being jointly and severally liable for the
Shareholders' aggregate one-half share of any such indemnification obligations.
The provisions of this Section 10 shall survive the term of this Agreement.

     11.  Resignation by or Termination of Escrow Agent.  Escrow Agent may
          ---------------------------------------------                   
resign as such by delivering written notice to such effect at least thirty (30)
days prior to the effective date of such resignation to each of the Shareholders
and Vulcan.  Vulcan and the Shareholders, acting jointly, may terminate Escrow
Agent from its position as such by delivering written notice to Escrow Agent to
such effect executed by Vulcan and the Shareholders at least thirty (30) days
prior to the effective date of such termination (unless such termination is as a
result of Escrow Agent's breach of its obligations hereunder, in which case the
effective date of such termination shall be any date specified in such notice by
Vulcan and the Shareholders).  In the event of such resignation by or
termination of Escrow Agent, Vulcan and the Shareholders shall agree in a
written instrument to the appointment of a successor escrow agent.  The Escrow
Agent which has been so terminated or has so resigned shall promptly deliver to
the successor escrow agent the entire balance of the Escrow Shares (together
with copies of all records pertaining thereto) upon presentation of evidence
reasonably satisfactory to it of the appointment and authorization of

                                      -5-
<PAGE>
 
such successor escrow agent by Vulcan and the Shareholders.  Upon receipt of the
Escrow Shares, such successor escrow agent shall thereupon be bound by all of
the provisions hereof.  From and after the appointment of a successor escrow
agent pursuant to this Section 11, all references herein to Escrow Agent shall
be deemed to be to such successor escrow agent.  Should Vulcan and the
Shareholders fail to appoint a successor escrow agent within thirty (30) days of
the effective date of any resignation or termination pursuant to this Section
11, then Escrow Agent may institute suit in a court of competent jurisdiction to
have a successor escrow agent appointed and tender into the custody of that
court all of the remaining portion of the Escrow Shares.

     12.  General Provisions.
          ------------------ 

     (a) Assignment.  This Agreement shall be binding upon the successors and
         ----------                                                          
permitted assigns of the parties.  Neither this Agreement nor any right or
benefit of any party hereunder may be assigned or transferred by such party
without the prior written consent of all other parties hereto, which consent
shall not be unreasonably withheld or delayed; provided, however, that Vulcan
                                               --------  -------             
may assign its rights, together with its obligations, without prior written
consent hereunder (i) to any of its affiliates, (ii) to any lender or lenders
providing financing to Vulcan or its affiliates or (iii) in connection with any
sale, transfer or other disposition (by operation of law or otherwise) of all or
substantially all of its assets or business or stock of Vulcan.  Vulcan may not
sell or otherwise dispose of the Parcel without causing the transferee of the
Parcel to assume all of Vulcan's obligation hereunder.

     (b) Amendment.  This Agreement may not be amended or modified without the
         ---------                                                            
prior written consent of all parties.

     (c) Waiver.  Failure to insist upon strict compliance with any of the terms
         ------                                                                 
or conditions of this Agreement at any one time shall not be deemed a waiver of
such term or condition at any other time; nor shall any waiver or relinquishment
of any right or power granted herein at any time be deemed a waiver or
relinquishment of the same or any other right or power at any other time.

     (d) Governing Law.  Notwithstanding the place where this Agreement may be
         -------------                                                        
executed by any of the parties, the parties expressly agree that this Agreement
shall in all respects be governed by, and construed in accordance with, the laws
of the State of Georgia, without regard for its conflict of laws doctrine.

     (e) Notices.  All notices, requests, demands, tenders or other
         -------                                                   
communications required or permitted hereunder must be in writing and are deemed
to have been duly given if (a) delivered personally, (b) sent by telecopy with
the original sent via mail, (c) mailed, certified or registered mail, return
receipt requested, postage prepaid, or (d) sent by Fedex or other nationally
recognized overnight courier service or overnight express U.S. Mail, postage
prepaid, as follows:

                                      -6-
<PAGE>
 
 (i) If to Vulcan:

     Vulcan Materials Company
     P.O. Box 80730
     Atlanta, Georgia  30366
     or
     2299 Perimeter Park Drive
     Atlanta, Georgia  30341
     Attention:  Mr. G.M. (Mac) Badgett, III, President, Southeast Division
     (Telephone:  (770) 458-5896
     (Telecopy:  (770) 452-9505)
     (Tax Identification Number:  63-0366371)

 with copies to:

     Vulcan Materials Company
     P.O. Box 530187
     Birmingham, Alabama  35253
     or
     One Metroplex Drive
     Birmingham, Alabama  35209
     Attention:  Michael R. Mills, Esq.
     (Telephone:  205) 877-3207)
     (Telecopy:  (205) 877-3094)

 -and-

     Alston & Bird, LLP
     One Atlantic Center
     1201 West Peachtree Street
     Atlanta, Georgia  30309-3424
     Attention:  Alexander W. Patterson, Esq.
     (Telephone:  (404) 881-7688)
     (Telecopy:  (404) 881-7777)

(ii) If to Matthews or any of the Shareholders:

     c/o C.W. Matthews Quarries, Inc.
     P.O. Drawer 970
     Marietta, Georgia  30061
     or
     1600 Kenview Drive
     Marietta, Georgia  30060
     Attention:  Mr. Robert E. Matthews, President
     (Telephone:  (770) 422-7520)
     (Telecopy:  (770) 422-1068)
     (Tax Identification Number:  58-2207049)

                                      -7-
<PAGE>
 
with a copy to:

      Kilpatrick Stockton LLP
      1100 Peachtree Street
      Suite 2800
      Atlanta, Georgia  30309
      Attention:  Harold E. Abrams, Esq.
      (Telephone:  (404) 815-6600)
      (Telecopy:  (404) 815-6555)

(iii) If to Escrow Agent:

      SunTrust Bank, Atlanta
      Corporate Trust Department
      Room 400 - Annex
      58 Edgewood Avenue
      Atlanta, Georgia  30303
      Attention:  Ronald C. Painter
      (Telephone:  (404) 588-7191)
      (Telecopy:  (404) 332-3966)

Any party may change the address to which notices are to be sent by giving
written notice of such change of address to the other parties in the manner
above provided for giving notice.  Notices personally delivered or transmitted
by telecopy are deemed to have been given on the date so delivered or
transmitted.  Notices mailed are deemed to have been given on the date three (3)
business days after the date posted, and notices sent in accordance with (d)
above are deemed to have been given on the next business day after delivery to
the courier service or U.S. Mail (in time for next day delivery).  The parties
may change the address for any such notice, request, demand, tender or other
communication by delivery of such notice of change of address in accordance with
the terms of this Section 12(e).

     (f) Invalid Provision.  If any provision of this Agreement is determined to
         -----------------                                                      
be invalid or unenforceable, this Agreement shall be deemed amended to delete
such provision and the remainder of this Agreement shall be enforceable by its
terms.

     (g) Binding Effect.  This Agreement shall be binding upon and inure to the
         --------------                                                        
benefit of the parties hereto and their respective permitted successors and
assigns.

     (h) Further Assurances.  Each party agrees to execute and deliver all such
         ------------------                                                    
further instruments and do all such further acts as may be reasonably necessary
or appropriate to effectuate this Agreement.

                                      -8-
<PAGE>
 
     (i) Headings.  Headings and captions contained in this Agreement are
         --------                                                        
inserted only as a matter of convenience and for reference and in no way define,
limit, extend or prescribe the scope of this Agreement or the intent of any
provision.

     (j) Person and Gender.  The masculine gender shall include the feminine and
         -----------------                                                      
neuter genders and the singular shall include the plural.

     (k) Entire Agreement; Exclusive Remedy.  This Agreement constitutes the
         ----------------------------------                                 
entire agreement of the parties with respect to matters set forth in this
Agreement, and supersedes any prior understanding or agreement, oral or written,
with respect to such matters.  Specifically, the provisions of this Agreement
supersede all provisions contained in the Purchase Agreement with respect to the
representation of Seller and the Shareholders regarding the material compliance
of the Parcel with applicable zoning laws, and the recovery of the Escrow Shares
constitutes the exclusive remedy of Vulcan with respect to any damages incurred
by reason of a breach of such representation.

     (l) Interpretations.  Neither this Agreement nor any uncertainty or
         ---------------                                                
ambiguity herein shall be construed or resolved against any party hereto,
whether under any rule of construction or otherwise.  No party shall be
considered the draftsman.  On the contrary, this Agreement has been reviewed,
negotiated and accepted by all parties and shall be construed and interpreted
according to the ordinary meaning of the words used so as to fairly accomplish
the purposes and intentions of all parties hereto.

     (m) Execution in Counterparts.  This Agreement may be executed in any
         -------------------------                                        
number of counterparts, each of which shall be an original, and all such
counterparts shall constitute one and the same Agreement, binding on all the
parties notwithstanding that all the parties are not signatories to the same
counterpart.

                                      -9-
<PAGE>
 
     IN WITNESS WHEREOF, the parties have each executed under seal or caused
this Agreement to be duly executed under seal on their respective behalves by
their respective duly authorized officers, all as of the day and year first
above written.

                                            MATTHEWS:
                                            --------
ATTEST:
                                            C.W. MATTHEWS QUARRIES, INC., a 
                                            Georgia corporation
- ---------------------------- 
Name:  James C. Scott, Jr.
Title:     Secretary                        By:
                                               -----------------------------
                                               Robert E. Matthews
[CORPORATE SEAL]                               President
 
 
                                            SHAREHOLDERS:
                                            ------------
 
 
 
                                                                         (SEAL)
                                            -----------------------------
                                            Robert E. Matthews
 
 
 
                                                                         (SEAL)
                                            -----------------------------
                                            James C. Scott, Jr., individually;
                                            as Co-Trustee of the Charles
                                            Matthews Subchapter S Trust U/A
                                            December 12, 1994; as Co-Trustee of
                                            the Mary Matthews Burton Subchapter
                                            S Trust U/A December 12, 1994; as 
                                            Co-Trustee of the Luke Doran Burton
                                            Subchapter S Trust U/A December 12,
                                            1994; as Co-Trustee of the Michael
                                            Scott Matthews Subchapter S Trust
                                            U/A May 22, 1995; and as Co-Trustee
                                            of the Katherine Dawn Matthews
                                            Subchapter S Trust U/A February 14,
                                            1997 

                                      -10-
<PAGE>
 
                                                                          (SEAL)
                                            ------------------------------
                                            Q. William Hammack, Jr.,
                                            individually; as Co-Trustee of the
                                            Charles Matthews Subchapter S Trust
                                            U/A December 12, 1994; as Co-Trustee
                                            of the Mary Matthews Burton
                                            Subchapter S Trust U/A December 12,
                                            1994; as Co-Trustee of the Luke
                                            Doran Burton Subchapter S Trust U/A
                                            December 12, 1994; as Co-Trustee of
                                            the Michael Scott Matthews
                                            Subchapter S Trust U/A May 22, 1995;
                                            and as Co-Trustee of the Katherine
                                            Dawn Matthews Subchapter S Trust U/A
                                            February 14, 1997
                                             
 
                                                                          (SEAL)
                                            ------------------------------
                                            Dianne Matthews, as Co-Trustee of
                                            the Charles Matthews Subchapter S
                                            Trust U/A December 12, 1994 and as
                                            Co-Trustee of the Mary Matthews
                                            Burton Subchapter S Trust U/A
                                            December 12, 1994


                                            VULCAN:
                                            ------
ATTEST:
                                            VULCAN MATERIALS COMPANY, a New
                                            Jersey corporation

- ---------------------------------
Name:  Roger Estill
Title: Comptroller                          By:
                                               ----------------------------
                                            Name:  Mac Badgett
[CORPORATE SEAL]                            Title: President, Southeast 
                                                   Division
 
 
                                            ESCROW AGENT:
                                            ------------
 
                                            SUNTRUST BANK, ATLANTA
 
 
                                            By: 
                                               ----------------------------
                                            Name:  Ronald C. Painter
                                            Title: Vice President, 
                                                   Corporate Trust

                                      -11-
<PAGE>
 
                                   SCHEDULE A
                                        
                                   The Parcel
                                   ----------

                                  Lease Tract
                                  38.464 Acres

All that tract or parcel of land lying in Land Lot 225, of the 17th District, of
Fulton County, Georgia and being more particularly described as follows:

To find the POINT OF BEGINNING commence at a point (iron pin found) at the
intersection of the Easterly right-of-way of Grove Park Place (60' R/W) and the
Southerly right-of-way of Johnson Road (80 R/W), said point being the TRUE POINT
OF BEGINNING.

From the TRUE POINT OF BEGINNING as thus established,

THENCE along said right-of-way of Johnson Road, along a 1066.13 foot radius
curve turning to the left an arc distance of 712.40 feet (said curve being
subtended. by a chord bearing North 70 degrees 05 minutes 17 seconds East a
distance of 699.22 feet) to a point;

THENCE North 51 degrees 13 minutes 55 seconds East a distance of 313.87 feet to
an iron pin found;

THENCE leaving said right-of-way of Johnson Road, South 78 degrees 27 minutes 59
seconds East a distance of 702.14 feet to a point on the approximate location of
the Land Lot Line common to Land Lots 190 and 225;

THENCE along said Land Lot Line, South 01 degrees 49 minutes 55 seconds West a
distance of 676.75 feet to an iron pin found;
THENCE South 00 degrees 54 minutes 00 seconds East a distance of 339.65 feet to
an iron pin set;
THENCE leaving said Land Lot Line, North 88 degrees 59 minutes 43 seconds West a
distance of 639.91 feet to an iron pin set;
THENCE South 00 degrees 56 minutes 06 seconds East a distance of 549.92 feet to
an iron pin set;
THENCE North 89 degrees 17 minutes 40 seconds West a distance of 179.98 feet to
an iron pin set;
THENCE North 00 degrees 42 minutes 20 seconds East a distance of 49.99 feet to
an iron pin set;
THENCE South 89 degrees 17 minutes 40 seconds East a distance of 139.98 feet to
an iron pin set;
THENCE North 00 degrees 42 minutes 20 seconds East a distance of 49.99 feet to
an iron pin set;
THENCE North 89 degrees 17 minutes 40 seconds West a distance of 390.59 feet to
an iron pin set;

THENCE along a 7242.25 foot radius curve turning to the right an arc distance of
449.5 8 feet (said curve being subtended by a chord bearing North 25 degrees 03
minutes 00 seconds West a distance of 449.51 feet) to an iron pin set;

                                      -12-
<PAGE>
 
THENCE South 74 degrees 04 minutes 14 seconds West a distance of 6.62 feet to an
iron pin set on said right-of-way of Grove Park Place;

THENCE along said right-of-way of Grove Park Place, along a 412.82 foot radius
curve turning to the left an arc distance of 135.64 feet (said curve being
subtended by a chord bearing North 25 degrees 23 minutes 29 seconds West a
distance of 135.03 feet) to a point;

THENCE North 34 degrees 48 minutes 05 seconds West a distance of 281.47 feet to
an iron pin set;

THENCE along a 542.77 foot radius curve turning to the right an arc distance of
322.20 feet (said curve being subtended by a chord bearing North 17 degrees 48
minutes 05 seconds West a distance of 317.49 feet) to a point;

THENCE North 00 degrees 48 minutes 05 seconds West a distance of 94.27 feet to a
point (iron pin found) at the right-of-way intersections of Johnson Road and
Grove Park Place, said point being the TRUE POINT OF BEGINNING.

Less and except tract of Lug shown as Pactel Cellular, Inc. of America Lease
Tract being more particularly described as follows:

To find the POINT OF BEGINNING commence at an iron pin found at the intersection
of the Easterly right-of-way of Grove Park Place (60' R/W) and the Southerly
right-of-way of Johnson Road (80 R/W).

THENCE along said right-of-way of Johnson Road, along a 1066.13 foot radius
curve turning to the left an arc distance of 712.40 feet (said curve being
subtended by a chord bearing North 70 degrees 05 minutes 17 seconds East a
distance of 699.22 feet) to a point;

THENCE North 51 degrees 13 minutes 55 seconds East a distance of 98.93 feet to a
point;

THENCE leaving said right-of-way of Johnson Road, along a 21.950 foot radius
curve turning to the left an arc distance of 23.940 feet (said curve being
subtended by a chord bearing South 70 degrees 08 minutes 57 seconds East a
distance of 22.771 feet) to a point;

THENCE North 78 degrees 33 minutes 39 seconds East a distance of 114.088 feet to
a point, said point being the TRUE POINT OF BEGINNING.

From the TRUE POINT OF BEGINNING as thus established,
THENCE North 38 degrees 46 minutes 05 seconds West a distance of 30.000 feet to
a point;
THENCE North 51 degrees 13 minutes 55 seconds East a distance of 7.500 feet to a
point;
THENCE North 51 degrees 13 minutes 55 seconds East a distance of 52.500 feet to
a point;
THENCE South 38 degrees 46 minutes 05 seconds East a distance of 60.000 feet to
a point;
THENCE South 51 degrees 13 minutes 55 seconds West a distance of 60.000 feet to
a point;
THENCE North 38 degrees 46 minutes 05 seconds West a distance of 30.000 feet to
a point, said point being the TRUE POINT OF BEGINNING.

Said tract of land containing 38.464 acres, less and except 0.083 acres
contained in said Pactel Cellular, Inc. of America lease tract, and being shown
on and described according to that certain plat titled "Composite Lease Boundary
for C. W. Matthews" by Blue Ridge Engineering, Inc., dated October 29, 1997, and
bearing the seal of H. Tate Jones Ga. RLS # 2339, which survey is hereby made
part of this legal description by this reference.

                                      -13-
<PAGE>
 
                                   SCHEDULE B
                                        
                                 Escrow Shares
<TABLE>
<CAPTION>
 
                                                                      Number of
Shareholder                                                         Escrow Shares
- ------------------------------------------------------------------  -------------
<S>                                                                 <C>
 
Robert E. Matthews                                                      7,407
Taxpayer Identification Number: ###-##-####                            
                                                                       
James C. Scott, Jr.                                                       658
Taxpayer Identification Number: ###-##-####                            
                                                                       
Q. William Hammack, Jr.                                                   658
Taxpayer Identification Number: ###-##-####                            
                                                                       
Charles Matthews Subchapter S Trust U/A December 12, 1994                 672
Taxpayer Identification Number: 58-6302995                             
                                                                       
Katherine Dawn Matthews Subchapter S Trust U/A February 14, 1997           31
Taxpayer Identification Number: 58-6339950                             
                                                                       
Luke Doran Burton Subchapter S Trust U/A December 12, 1994                121
Taxpayer Identification Number: 58-6302996                             
                                                                       
Mary Matthews Burton Subchapter S Trust U/A December 12, 1994             673
Taxpayer Identification Number: 58-6302994                             
                                                                       
Michael Scott Matthews Subchapter S Trust U/A May 22, 1995                 73
Taxpayer Identification Number: 58-6308544                             
                                                                       ------
TOTALS                                                                 10,293
</TABLE>

                                      -14-
<PAGE>
 
                                   SCHEDULE C

                              Escrow Agent's Fees
                              -------------------


The annual fee of $1,250 for administering this Agreement is due from Vulcan and
Matthews at the time of closing.  Unless this Agreement is terminated in
accordance with Section 3 of this Agreement, the annual fee will be divided in
half and one half will be invoiced to Vulcan and the other half will be invoiced
to Robert E. Matthews, with any fractional cent to be invoiced to Vulcan, (as
provided in Section 9 of this Agreement) in each of the next seven anniversaries
of this Agreement.

Administrative expenses such as, but not limited to postage, courier, overnight
mail, insurance, legal, money wire transfer, long distance telephone charges,
facsimile, stationery, travel, etc., will be divided in half and one half will
be invoiced to Vulcan and the other half will be invoiced to Robert E. Matthews,
with any fractional cent to be invoiced to Vulcan, as appropriate, at cost and
per annum, with the costs not to exceed $50 per annum, unless approved by Vulcan
and Robert E. Matthews in advance for any costs that exceed $50 per annum.

It is acknowledged that the schedule of fees shown above are acceptable for the
services mutually agreed upon and the parties authorize SunTrust Bank, Atlanta
to perform said services.

                                      -15-


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