MERCHANTONLINE COM INC
10KSB, 2000-02-14
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                     U.S. SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                   FORM 10-KSB

                  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(D)
                     OF THE SECURITIES EXCHANGE ACT OF 1934

                   FOR THE FISCAL YEAR ENDED OCTOBER 31, 1999

                TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(D)
                     OF THE SECURITIES EXCHANGE ACT OF 1934

            For the transition period from ___________ to ___________

                         Commission file number 0-22607

                            MERCHANTONLINE.COM, INC.
                 ----------------------------------------------
                 (Name of Small Business issuer in its charter)


                FLORIDA                                84-1233073
    ---------------------------------            ----------------------
      (State or Other Jurisdiction                   (IRS Employer
    of Incorporation or Organization)            Identification Number)

  1600 S. DIXIE HIGHWAY, SUITE 300 BOCA RATON, FLORIDA        33432
  ----------------------------------------------------      ---------
           (Address of Principal Executive Offices)         (Zip Code)

         Issuer's Telephone Number, Including Area Code: (561) 395-3585
                                                         --------------
                                 ---------------
        Securities registered pursuant to Section 12(b) of the Act: None

    Securities registered pursuant to Section 12(g) of the Act: Common Stock

         Check whether the issuer (1) filed all reports  required to be filed by
Section 13 or 15(d) of the  Securities  Exchange  Act of 1934 during the past 12
months (or for such shorter period that the registrant was required to file such
reports),  and (2) has been subject to such filing  requirements for the past 90
days. Yes [X] No [ ]

         Check if there is no disclosure of delinquent  filers  pursuant to Item
405 of Regulation S-B is not contained in this form,  and no disclosure  will be
contained,  to the  best of  registrant's  knowledge,  in  definitive  proxy  or
information statements incorporated by reference in Part III of this Form 10-KSB
or any amendment to this Form 10-KSB. [X]

State issuer's revenues for its most recent fiscal year:  $ 204,106

The aggregate market value of the issuer's common stock,  $.001 par value,  held
by non-affiliates on January 31, 2000 was approximately $74,928,750.

On January 31, 2000,  there were 23,860,000  shares of the issuer's common stock
outstanding.

                       DOCUMENTS INCORPORATED BY REFERENCE
None

<PAGE>
                                TABLE OF CONTENTS

                            FORM 10-KSB ANNUAL REPORT

                            MERCHANTONLINE.COM, INC.

                                                                            PAGE

PART I
Item 1.      Description of Business..........................................3
Item 2.      Description of Property.........................................14
Item 3.      Legal Proceedings...............................................15
Item 4.      Submission of Matters to a Vote of Security Holders.............15

PART II
Item 5.      Market for the Registrant's Common Equity and Related
             Stockholder Matters.............................................16
Item 6.      Management's Discussion and Analysis of Financial Condition
             and Results of  Operations......................................17
Item 7.      Financial Statements............................................31
Item 8.      Changes in and Disagreements on Accounting
             and Financial Disclosure........................................31

PART III
Item 9.      Directors, Executive Officers, Promoters and Control Persons,
             Compliance with Section 16(a) of the Exchange Act...............33
Item 10.     Executive Compensation..........................................34
Item 11.     Security Ownership of Certain Beneficial Owners and Management..35
Item 12.     Certain Relationships and Related Transactions..................36

PART IV
Item 13.     Exhibits and Reports of Form 8-K................................36

SIGNATURES...................................................................38

<PAGE>
                                     PART I

ITEM 1. DESCRIPTION OF BUSINESS.

OVERVIEW

         We are a developer  and  provider of real-time  e-commerce  transaction
services.  We offer products and services to online  merchants as an economical,
easy-to-install service that allows merchants to accept and fill orders over the
Internet in a manner in which it is obvious to the merchants and their customers
that the transaction is secure. We have developed a proprietary real-time credit
card  processing  program,  MOL E-CHARGE,  which we believe meets or exceeds the
capabilities of all currently available  software.  Our goal is to provide small
and medium sized merchants with a single vendor that furnishes everything needed
to begin participating in E-commerce.  Our target client base includes merchants
that already have merchant bankcard  accounts that require real-time  processing
only.

OUR HISTORY

         Tarcyn Corporation was incorporated on March 13, 1993 under the laws of
the State of Colorado to engage in any lawful corporate undertaking,  including,
but not limited to, selected  mergers and  acquisitions.  Tarcyn had been in the
developmental  stage since  inception and had no operations  prior to the merger
with MerchantOnline.com. As such, Tarcyn was defined as a "shell" company, whose
sole purpose at the time was to locate and  consummate  a merger or  acquisition
with a private entity.

         Effective  February  16,  1999,  Tarcyn  acquired all of the issued and
outstanding securities of Creditco Inc. d/b/a MerchantOnline.com, for 15,750,000
shares of "restricted"  common stock of Tarcyn.  Subsequent to the  acquisition,
Tarcyn changed its name to MerchantOnline.com, Inc., changed its jurisdiction of
incorporation  from  Colorado to  Florida.  and changed its fiscal year end from
March 31,  to  October  31, in order to  coincide  with the  fiscal  year end of
Creditco.

         On January 15, 2000, we completed the  acquisition of  Approve.net  and
ChargeSolutions, which had previously provided much of our technical support and
back office operations, for 2,000,000 shares of our common stock.

INDUSTRY BACKGROUND

THE RAPID GROWTH OF INTERNET COMMERCE

         As the Internet  has become an  increasingly  important  communications
medium,  merchants and  consumers  have begun using the Internet to buy and sell
goods  and  services.   The  number  of  Internet  users   worldwide  has  grown
dramatically  and is  expected  to grow  significantly  in the next  few  years.
Increasingly, these Internet users are becoming online consumers.  International
Data  Corporation has forecasted that the actual number of Web buyers  worldwide
will  expand  from 48 million in 1999 to  approximately  183 million in 2003 and

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that the amount of worldwide  commerce conducted over the Web will increase from
$111 billion in 1999 to approximately $1.3 trillion in 2003.

         E-commerce offers both merchants and consumers numerous benefits:

o    Merchants  and  consumers  can  interact  24  hours  a day,  7 days a week,
     regardless of their respective locations.
o    Merchants can customize Web site content to match the needs and preferences
     of individual users by personalizing content for users.
o    The  online  store  enables  merchants  to readily  increase  the number of
     products and services  offered,  thereby  enhancing  the product  selection
     available to customers.
o    Online merchants can avoid investments in physical retail locations.
o    Much of the interaction  between  merchants and consumers can be automated,
     resulting in reduced operating costs.

         These benefits allow  merchants to focus on growing their customer base
and to market and sell their products around the world in a  cost-effective  and
efficient manner.

         The early adopters of e-commerce were often Internet-centric companies,
such as Amazon.com and Beyond.com,  which were founded  specifically to transact
business on the Internet.  Today, many businesses consider it essential to offer
their  goods  and  services  online,  and  many  traditional  retailers  such as
department  stores,  car dealers,  and toy stores have opened  online  stores to
supplement their traditional  retail models. An increasingly  broad selection of
products  is now being sold  online,  ranging  from the initial  online  product
offerings of books, music,  computers and software to more traditional  consumer
goods  such  as  clothes,  movie  tickets,   vitamins  and  prescription  drugs.
Accordingly,  the need for online transaction  processing is affecting virtually
all industries.

TRANSACTION PROCESSING DEMANDS

         To succeed  online,  a merchant must attract  customers to its Web site
and provide an appealing and easy-to-use  environment that encourages  customers
to place an order by clicking on the "buy" button.  Once the customer  places an
order,  the  merchant  must  process the order by  effectively  and  efficiently
executing numerous transactions. With the rapid increase in the number of online
merchants and the vast array of products and services becoming available online,
competition  among  online  merchants  is  increasingly  intense.  Due to  these
competitive  pressures,  merchants  must focus  their  resources  on  attracting
customers to their Web sites and providing  compelling content to keep customers
in their online stores.  However,  as a merchant succeeds in these efforts,  the
increased number of resulting orders creates another set of complex  challenges.
These challenges include:

o    Payment  processing.  The vast  majority of online  consumer  purchases are
     conducted  using credit  cards.  These credit card  transactions  should be
     processed  in  real-time  to confirm an order while the customer is online.
     Increasingly,  merchants are also seeking to process  transactions in local
     currencies around the world.

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o    Fraud prevention.  Because of the anonymity offered by the Internet and the
     speed  with  which one can make  purchases,  the  opportunity  for fraud is
     significant.  In  e-commerce  transactions,  because the credit card is not
     present, a merchant is generally held liable by its bank for the full value
     of  the   transaction  in  the  event  of  credit  card  fraud  even  if  a
     pre-authorization  had been  obtained.  Online  merchants must find ways to
     combat  this  fraud to avoid  losing  both the  product  being sold and the
     related revenue.

The online  merchant  must often  address  these  demands  while the customer is
waiting  online.  Information  that a traditional  retailer can collect during a
period of hours,  such as fraud  screen,  often must be  available to the online
merchant immediately.  In addition,  the merchant must have an e-commerce system
that scales as the  business  grows,  provides a high level of  reliability  and
handles peak loads.  The  merchant's  e-commerce  system  should also  integrate
smoothly  into its existing  business and  technology  and must support  secure,
authenticated messaging.

EVOLUTION OF E-COMMERCE TRANSACTION PROCESSING SYSTEMS

         Early adopters of e-commerce business models typically developed custom
transaction  processing systems.  Merchants that built these systems often faced
long  development  cycles,  which  delayed  their  time-to-market.  These custom
systems  often  had  limited  functionality  and  scalability  and high  ongoing
maintenance costs.

         More  recently,  online  merchants  have  attempted  to  address  their
transaction  processing  needs by  either  purchasing  or  outsourcing  discrete
systems.  Merchants  that turn to discrete  systems like payment  processing are
still faced with the need to address other potentially costly and time-consuming
transaction  processing  issues  like  fraud  screening  or export  control.  In
addition,  merchants  that purchase  discrete  systems often discover that these
systems cannot scale as their business grows.

         As the  Internet  has become an essential  marketplace,  merchants  are
increasingly  turning to  e-commerce  service  providers  with the  expertise to
deliver a comprehensive solution that shortens  time-to-market and maximizes the
value of their  investment.  These  transaction  processing  solutions should be
available at a low initial and overall  cost and, at the same time,  be scalable
to support the growth of the online  business.  A solution should also allow the
merchant to maintain control over its online content and customer  relationships
and to integrate new services easily.

THE MERCHANTONLINE.COM SOLUTION

         MerchantOnline.com  began with the concept of offering real-time credit
card processing  services to support  e-commerce.  A relatively  small number of
e-commerce   solution   providers   targeted   to   smaller   merchants   exist.
MerchantOnline.com's competitive advantages over the competition include:

o        Lower Fees
o        Automated Order Fulfillment
o        User Friendly Processing
o        Ease of Installation

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         MerchantOnline.com offers its e-commerce solution to merchants that are
able to acquire  their own bank  merchant  account  and require  only  real-time
credit card processing.  MerchantOnline.com  has  relationships  with banks that
allows it to assist clients in obtaining merchant accounts for a fee.

         MerchantOnline.com's MOL E-CHARGE product provides real-time processing
service for clients that have or can acquire a merchant account. This economical
service can  literally  put the  merchant in  business on the  Internet.  For an
installation  fee of $99 plus a monthly  service fee, a customer with a web site
can be accepting  credit card  transactions  within 48 hours of  submitting  its
application.  MerchantOnline.com  downloads a credit card processing web page to
the merchant and provides the processing  necessary to administer  orders.  This
allows  clients to accept  credit card orders and payments  entered  directly by
consumers on their web sites.  MerchantOnline.com  software obtains the approval
or rejection  of the credit card  transaction  and performs  routines to protect
against fraud.

         The fraud protection routines include address  verification,  comparing
the credit card to a negative  database,  and  determining  that the  individual
ordering has a valid email address. If any problems occur with these checks, the
orders  are not  approved.  For all  transactions,  both  the  consumer  and the
merchant  receive  electronic  receipts.  MerchantOnline.com  also  provides its
merchants  with a  manual  screen  in  which  they can  enter  transactions  not
submitted over the Internet. This allows them to use the MOL E-CHARGE system for
telephone/fax orders.

         In addition,  MerchantOnline.com  offers an electronic  shopping  cart,
called MOL E-CART to  merchants  that offer  several  products or services  that
customers may order at one time.  An  "electronic  shopping  cart" refers to the
ability to combine the purchases of many items from the Internet on one invoice.
MOL E-CART allows consumers to order several items, calculates applicable taxes,
totals the order,  and accepts a credit card as payment.  The merchant  provides
the online catalog of items to put in the shopping cart.

The  technology  underlying  our e-commerce  transaction  services  provides the
following benefits:

o        SCALABILITY. Our services allow merchants to deliver consistent quality
         of service as their  transaction  volumes grow, and to handle daily and
         seasonal  peak  periods.  As a result,  merchants do not have to expand
         these areas of their  transaction  processing  infrastructure  as their
         businesses grow.

o        HIGH   RELIABILITY.   Our  systems  are   engineered  to  provide  high
         reliability,  and we provide  transaction  processing 24 hours a day, 7
         days a week.  In addition,  we offer our  merchants  support 24 hours a
         day, 7 days a week.

o        SECURE MESSAGING.  All communications between the merchant's Web server
         and our system are facilitated by an encrypted protocol that allows for
         digital  signature   processing,   message   integrity,   and  identity
         verification of all communications between the merchant and us.

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o        REAL-TIME  RESPONSES.  Because our services enable online  merchants to
         process  e-commerce  transactions  in real-time,  merchants can improve
         their level of customer  satisfaction and reduce their support costs by
         avoiding  delayed  responses  and  minimizing  the need  for  follow-up
         communications.

STRATEGY

         Our  objective  is to be the leading  worldwide  provider of  real-time
e-commerce  transaction  services.  Key  elements  of our  strategy  include the
following:

o        ENHANCE AND EXTEND OUR SUITE OF E-COMMERCE SERVICES. We intend to build
         upon our scalable,  state-of-the-art  transaction processing systems to
         enhance  and  extend  the suite of  services  we  currently  offer.  By
         continuing  to  invest  resources  in our core  transaction  processing
         engine,  we intend to further  improve  availability,  reliability  and
         scalability.  Based on input from our  merchants,  we plan to introduce
         new services to solve e-commerce  problems as they emerge. We also plan
         to develop  support  for other  payment  methods in  addition to credit
         cards,  as market demand for such services  emerges.  To supplement our
         internal development  efforts, we will consider strategic  acquisitions
         or  form  partnerships  to  acquire   complementary   technologies  and
         companies.

o        EXPAND MERCHANT  CUSTOMER BASE THROUGH  IMPROVED BRAND  RECOGNITION AND
         INCREASED MARKETING.  To date, we have made significant  investments in
         marketing  and  branding.  We  substantially  increased  our  sales and
         marketing  expenses in 1999 from 1998 levels and plan to continue to do
         so in 2000.  We also  intend to increase  the size of our direct  sales
         force and enter into additional collaborative relationships to generate
         new merchant customers as well as to increase the number of transaction
         services used by our existing merchants.

o        OFFER NEW PRODUCTS. MerchantOnline.com has agreed to acquire a company,
         which  has  developed  a  patented  encryption  hardware  and  software
         product.  This  device  can be used  for  debit  card  and  smart  card
         transactions  thereby  reducing or  eliminating  charge-back  issues of
         using    credit    cards.    MerchantOnline.com    believes    that   a
         hardware/software solution including a smart card reader, magnetic card
         reader, a PIN pad, and "point-of-entry" encryption are crucial elements
         for e-commerce to become widely accepted.

o        UTILIZE  PARTNERSHIPS  TO DRIVE  TRANSACTIONS.  We  intend  to  utilize
         relationships with our channel partners  including  resellers and banks
         to increase our transaction volume and create new markets. We intend to
         enter into  additional  relationships  with other  companies that offer
         similar benefits.

o        INCREASE INTERNATIONAL PRESENCE AND OPERATIONS. We intend to expand the
         availability  and brand  recognition  of our  services  throughout  the
         world.  We plan to enhance  these and similar  relationships  that will
         allow us to offer payment  processing  services in all major currencies
         and sales tax/VAT services in all major nations.  We intend to continue
         building our sales,  marketing and operational  presence outside of the
         United States to serve merchants worldwide.

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<PAGE>


MERCHANTONLINE.COM SERVICES

         We  provide a suite of  e-commerce  transaction  services  designed  to
simplify  merchants'  operations  and  allow  them to  focus  on  marketing  and
merchandising  tasks  required  for their  online  businesses.  Our services are
transparent to the merchant's  customers.  We also offer digital  product rights
management and professional services.

PRODUCTS AND SERVICES

         MerchantOnline.com  provides merchants that use the Internet with three
types of services:

              1.       MOL E-CHARGE credit card processing capabilities;
              2.       MOL E-MERCHANT merchant accounts for bank clearings; and
              3.       MOL E-CART electronic shopping carts.

         The  basic  service   relating  to  credit  cards  involves   real-time
processing of  transactions.  This is for clients that have or can obtain credit
card merchant bank accounts.  MerchantOnline.com  provides a seamless connection
to credit card approval and completes the  processing of the  transactions.  For
this,  MerchantOnline.com  receives  a  competitive  one-time  setup  fee plus a
monthly service fee.

         The real-time processing system, provides its clients with a wide range
of services. These include obtaining approval of the credit card transaction and
completing fraud checks that relate to the cardholder's physical address, credit
card  number,   and  e-mail   address.   An  electronic  mail  message  then  is
automatically  sent to the merchant and the customer to confirm the transaction.
MerchantOnline.com  provides  a back  office  system  that  supports  merchants'
efforts to fulfill  orders  received.  The  confirmation  sent to customers  has
reduced the chargebacks as problems are identified and resolved immediately.

         MerchantOnline.com previously served as an agent for banks that provide
credit  card   deposit   accounts   for   Internet   merchants.   This   allowed
MerchantOnline.com  to market to  clients  seeking a merchant  account  and earn
revenue from both real-time  processing  fees and charges  relating the merchant
account (setup fees,  percentage of transaction  amounts,  and recurring monthly
fees). Currently,  the Company seeks to provide its services to customers who do
not require merchant accounts.

PROPOSED ACQUISITION

         MerchantOnline.com has a letter of intent to acquire 90.1% of a company
which produces a patented  encryption  hardware  magnetic swipe  card/smart card
device in exchange  for  5,000,000  shares of common stock and $500,000 in cash.
The closing is expected to occur in late February 2000.

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         MerchantOnline.com  believes  that  a  hardware/software  "swipe"  card
solution  including a smart card reader,  magnetic  card reader,  a PIN pad, and
"point-of-entry" encryption are crucial elements for e-commerce to become widely
accepted.   Our  management   believes  that  this  product  provides  the  only
simple-to-install  and low-cost  solution for secure  PC-based  transactions  of
credit,  debit,  and smart cards.  The  combination  of a PIN pad with  built-in
secure  encryption,  magnetic  stripe  reading  ability and smart card interface
mirrors an automatic  teller  machine when  augmented with the power of a PC and
the Internet connection to the ATM networks.

         This  technology is patented in the U.S. and 125 other  countries under
patents  and  patent  cooperation  treaties.   Additionally,  two  more  related
significant utility patent applications have been filed. Finally,  approximately
30 international patent applications are in process.

SALES AND MARKETING

         Target  customers  for  our  e-commerce  transaction  services  include
Internet-centric   merchants,   including   those  who  have  developed   custom
transaction processing systems and established retailers that have opened online
stores to supplement their  traditional  retail models. We reach these merchants
worldwide  through a direct  sales  force as well as through an  indirect  sales
channel that leverages existing sales and marketing infrastructures developed by
our partners. In addition to our direct and indirect sales efforts, we work with
several strategic partners to promote our e-commerce transaction services. As of
January 31, 2000,  we had a total of 3 persons in sales and  marketing  and over
100 resellers throughout the world.

SALES STRATEGY

         MerchantOnline.com's  products and services are marketed through direct
and indirect  channels.  All products and services are also offered  directly by
MerchantOnline.com.   MerchantOnline.com's   efforts   in  direct   selling   is
accomplished in four ways:

o        its web sites;
o        banners placed on other web sites;
o        direct sales by its own staff; and
o        tradeshows.

         For its indirect  sales efforts,  MerchantOnline.com  uses a network of
resellers.   Reseller  organizations  can  offer  all  of   MerchantOnline.com's
services.  These third party sales  organizations are either already involved in
marketing credit card merchant account services or are developers of websites or
Internet   Service   Providers.   Those  in  the   reseller   program   purchase
MerchantOnline.com  services at a discounted rate and then re-sell them to their
clients.  They can either use  MerchantOnline.com  to bill their  customers  for
these services or invoice their customers under their own name.

         MerchantOnline.com  has recently finalized  agreements with a number of
independent selling organizations to resell  MerchantOnline.com's  services. For
resellers, the key element is residual, transaction-based income. Resellers that
manage the entire  transactions will receive a per transaction fee, plus sign-up

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fees if the reseller uses  MerchantOnline.com's  suggested retail pricing.  Many
resellers actually charge higher prices when the market will bear it. The use of
resellers  allows  MerchantOnline.com  to  leverage  its  resources  to maximize
revenues.  By working with companies as resellers who market  merchant  accounts
and web sites to their customers,  MerchantOnline.com  strategically develops an
outside sales organization that already has sound,  existing  relationships with
merchants.  These  resellers  recognize that income derived from  MerchantOnline
installation  fees  and  recurring  transaction  charges  provide  them  with  a
significant  revenue  potential.  Most  competitors sell products using a direct
sales force.  MerchantOnline.com believes that using a combination of direct and
indirect  sales  efforts  will allow it to expand  more  rapidly  while  holding
expenses for salaries, computers, and facilities, at below budget.

         We use a variety of marketing  activities to increase market  awareness
of our  services  and  educate  our target  audience.  In  addition  to building
awareness of our brand,  our marketing  activities focus on generating leads for
our sales  efforts.  To build  awareness  and attract new  merchants  we conduct
marketing and  partnership  programs  including  advertising,  public  relations
activities,  referral  programs,  co-branded  initiatives,  virtual seminars and
trade shows. We also co-sponsored an Indy car racing team with Yahoo!

MERCHANT SUPPORT

         We  provide  a range of  merchant  activation  and  sustaining  support
services to ensure a high level of  performance  and  reliability  and to enable
merchants  to get to market  more  quickly.  We offer two levels of rapid  start
implementation  and two levels of  sustaining  support  services  in addition to
basic account  activation:  standard support and premier  support.  All of these
services include transaction reporting,  fraud list updating and notification of
scheduled and unscheduled  system downtime and self-help  merchant support tools
on our Web site.  Merchants may select any combination of implementation  and/or
sustaining support packages, according to their needs.

         ACCOUNT  ACTIVATION.  Our account  activation level service is intended
for use by merchants that receive technical support from a technically qualified
third party, an organization that resells the  MerchantOnline  Internet Commerce
Suite, or by those merchants with sufficient in-house technical expertise.

         Account  activation  allows merchants to connect to the  MerchantOnline
Internet  Commerce  Suite,  configure all merchant IDs and account  information,
access test services,  gain secure access to our online merchant  support center
and next business day e-mail support.

         IMPLEMENTATION AND SUPPORT.  Our service is designed to provide support
to merchants  during regular  business hours. It provides all of the services of
account activation as well as toll free telephone support from 8 a.m. to 6 p.m.,
Eastern Time,  Monday  through  Friday,  from our merchant  support group with a
guaranteed two hour response time during business hours.

         Through  toll-free  telephone  numbers,  our  merchants  can  reach our
support desk professionals around the clock.

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<PAGE>


TECHNOLOGY

         Our  proprietary   transaction  processing  system  employs  a  modular
architecture  that was  designed  to scale  rapidly  and handle the  transaction
processing demands of our merchants across the Internet. This system is composed
of multiple  groups of servers and routers  acting as a single  point of contact
for our merchants'  transaction  processing  requirements.  This system utilizes
industry standards to maximize our compatibility with our merchants'  e-commerce
systems.

E-TRANSACTION DATABASE ARCHITECTURE

         Three primary  databases  form the core of our  transaction  processing
system: the transaction process database which maintains  information  necessary
to process each individual  transaction;  the decision support  database,  which
processes   reports  and  provides   detailed   information   about   merchants'
transactions and the digital products rights management database,  which manages
and reports on the digital  property rights that customers have  purchased.  Our
transaction services rely on these databases to store the information  necessary
to process transactions. For example, our fraud prevention service relies upon a
proprietary database of millions of transactions to assess the risk of fraud.

INTERNET COMMERCE SERVICES APPLICATIONS

         We have  developed  a set of  software  applications  that  perform the
services in our products.  These services  include  global  payment  processing,
fraud prevention,  tax calculation,  export  compliance,  territory  management,
delivery address  verification and fulfillment  management.  These  applications
contain the rules and logic  necessary  to provide our  transaction  services to
merchants. The applications share resources with the databases which allow us to
efficiently add new application services to meet our customers needs.

INDUSTRY STANDARDS

         The  implementation  of our  architecture is based on and complies with
widely accepted industry  standards.  Adherence to industry  standards  provides
compatibility  with  existing  applications,  enables ease of  modification  and
reduces the need for software modules to be rewritten over time, thus protecting
our merchants' investments.

DATA CENTERS AND NETWORK ACCESS

         Our data  centers  are  located  at leased  facilities  in Boca  Raton,
Florida  and San  Diego,  California.  A data  center is a  facility  containing
servers, modem banks, network circuits and other physical equipment necessary to
connect  users to the  Internet.  These data  centers  have  multiple  levels of
redundant connectivity to the Internet, back-up power, fire suppression, seismic
reinforcement and security surveillance 24 hours a day, 7 days a week.

                                       11
<PAGE>

PRODUCT DEVELOPMENT

         Our product development team is responsible for the design, development
and release of our core  infrastructure  and  services.  We have a  well-defined
software development  methodology that we believe enables us to deliver services
that satisfy real business needs for the global market while meeting  commercial
quality  expectations.  We emphasize quality  assurance  throughout our software
development  lifecycle.  We believe that a strong  emphasis  placed on analysis,
design and rapid  prototyping  early in the project lifecycle reduces the number
and  costs  of  defects  that may be found  in  later  stages.  Our  development
methodology  focuses  on  delivery  of  product  to a  global  market,  enabling
localization into multiple languages,  multi-currency payment processing, global
fraud detection, and local regulatory compliance from a single code base.

         When  appropriate,  we utilize third parties to expand the capacity and
technical  expertise  of  our  internal  product  development  organization.  On
occasion,  we have  licensed  third-party  technology  that we feel provides the
strongest  technical  alternative.  We believe this approach  shortens  time-to-
market  without  compromising  our  competitive  position,  product  quality  or
service.

INTELLECTUAL PROPERTY

         Our  success  depends  upon our  proprietary  technology.  We rely on a
combination   of  patent,   copyright,   trademark  and  trade  secret   rights,
confidentiality  procedures and licensing  arrangements to establish and protect
our proprietary rights.

         We believe that numerous patent  applications  relating to the Internet
commerce  field have been filed or have issued as patents.  From time to time in
the ordinary course of business, we become aware of one or more patents of third
parties that we choose to evaluate for a variety of purposes. These purposes may
include determining the general contents of patents, reviewing the technological
developments  of their  assignees,  and  determining  whether our technology may
overlap.  We have not  conducted  any  search to  determine  whether  any of our
services or  technology  could be alleged to infringe  upon any patent rights of
any third party. We cannot assure you that none of our products,  services,  and
technology infringes any patent of any third party.

         As part of our  confidentiality  procedures,  we  generally  enter into
non-disclosure  agreements  with  our  employees,  distributors,  and  corporate
partners and into license agreements with respect to our software, documentation
and other  proprietary  information.  Despite these  precautions,  third parties
could  reverse  engineer,  copy  or  otherwise  obtain  our  technology  without
authorization, or develop similar technology independently.  While we police the
use of our services and  technology  through  online  monitoring  and  functions
designed into our products,  an unauthorized  third-party may nevertheless  gain
unauthorized  access to our  services or pirate our  software.  We are unable to
determine  the extent to which piracy of our  intellectual  property or software
exists.  Software  piracy is a  prevalent  problem  in our  industry.  Effective
protection of  intellectual  property  rights may be  unavailable  or limited in
foreign  countries.  We cannot assure you that the protection of our proprietary
rights will be adequate or that our competitors will not  independently  develop
similar  technology,  duplicate our services or design  around any  intellectual
property rights we hold.

                                       12
<PAGE>


COMPETITION

         The market for our  services is  intensely  competitive  and subject to
rapid  technological  change. We expect  competition to intensify in the future.
Our primary source of competition comes from online merchants who develop custom
systems.  These online  merchants  who have made large  initial  investments  to
develop  custom  systems may be less likely to adopt an  outsourced  transaction
processing  strategy.  We also face competition from developers of other systems
for e-commerce  transaction  processing  such as  Cybersource,  Clear  Commerce,
CyberCash, Digital River, Hewlett-Packard (VeriFone), HNC Software, Open Market,
PaylinX,  ShopNow.com and Signio. In addition,  companies,  including  financial
services  and  credit  companies  such as First  Data  Corporation,  AT&T and GE
Capital,  may enter the  market for our  services.  In the  future,  we also may
compete with large Internet-centric  companies that derive a significant portion
of their revenues from  e-commerce and may offer,  or provide a means for others
to offer, e-commerce transaction services.

         Many of our competitors have longer operating histories,  substantially
greater  financial,  technical,  marketing or other  resources,  or greater name
recognition than we do. Our competitors may be able to respond more quickly than
we can to new or emerging  technologies  and  changes in customer  requirements.
Competition  could seriously  impede our ability to sell additional  services on
terms  favorable to us. Our current and  potential  competitors  may develop and
market new  technologies  that render our existing or future services  obsolete,
unmarketable or less competitive. Our current and potential competitors may make
strategic  acquisitions or establish cooperative  relationships among themselves
or with other e-commerce  transaction service providers,  thereby increasing the
ability of their services to address the needs of our prospective customers. Our
current and  potential  competitors  may  establish  or  strengthen  cooperative
relationships with our current or future channel partners,  thereby limiting our
ability to sell services  through these  channels.  Competitive  pressures could
reduce our market share or require the  reduction of the prices of our services,
either of which could materially and adversely  affect our business,  results of
operations or financial condition.

         We compete on the basis of certain factors, including:
o        system reliability;
o        product performance;
o        breadth of service offering;
o        ease of implementation;
o        time to market;
o        customer support; and
o        price.

         We believe that we presently  compete favorably with respect to each of
these factors.  However,  the market for our services is still rapidly evolving,
and we may not be able to compete  successfully  against  current and  potential
future competitors.

                                       13
<PAGE>


REGULATIONS

         The following regulations can impact our business now or in the future:

         FAIR CREDIT  REPORTING ACT. Because our Internet fraud screening system
assesses the probability of fraud in an Internet credit card transaction, we may
be deemed a consumer  reporting agency under the Fair Credit Reporting Act. As a
precaution,  we are implementing changes to our systems and processes so that we
will be in  compliance  with the act.  Complying  with this act  requires  us to
provide  information  about  personal data stored by us.  Failure to comply with
this act could result in claims being made  against us by  individual  consumers
and the Federal Trade Commission.

         EXPORT CONTROL REGULATIONS. Current export control regulations prohibit
the export of strong encryption technology without a license, thereby preventing
us from using  stronger  encryption  technology  to protect the security of data
being  transmitted to and from Internet  merchants outside of the United States.
We have  obtained  a  license  to use  168-bit  encryption  technology  with our
international  merchants, and have applied for a license to use higher levels of
encryption  technology.  We  cannot  be sure that the  license  to use  stronger
encryption  technology will be issued.  If our application is denied, we will be
unable to use stronger than 168-bit encryption technology with our international
merchants.

         INTERNET TAX FREEDOM ACT. Enacted in October 1998 and effective through
October 2001, the act bars state or local  governments  from imposing taxes that
would subject buyers and sellers of electronic  commerce to taxation in multiple
states.  The act also bars state and local  governments  from imposing  taxes on
Internet  access  through  October  2001.  When the act expires or if the act is
repealed,  Internet  access  and sales  across  the  Internet  may be subject to
additional  taxation  by  state  and  local  governments,  thereby  discouraging
purchases over the Internet and adversely affecting our business.

EMPLOYEES

         As of January 31, 2000  MerchantOnline.com  had 9 full time  employees.
None of our employees is represented by a labor union, and we consider  employee
relations to be good.

ITEM 2.  DESCRIPTION OF PROPERTY

         MerchantOnline.com's  executive  offices  are  located at 1600 S. Dixie
Highway - Suite 300, Boca Raton, Florida. MerchantOnline.com rents approximately
3,500  square  feet on a month to month  basis at the rate of $4,770  per month.
Management believes that this space will meet MerchantOnline.com's needs for the
foreseeable future.

         MerchantOnline.com's  technical  back office  operations are located at
3465 Camino Del Rio South, Suite 250, San Diego, California, where we rent 3,300
square  feet at a rate of  $4,950  per  month  pursuant  to a three  year  lease
expiring in 2003.

         We also lease space at Level III  Communication's  secured  data center
for our servers for $2,100 per month.

                                       14
<PAGE>


ITEM 3.  LEGAL PROCEEDINGS

         In January 2000,  MerchantOnline.com was served with a lawsuit entitled
Global  Guarantee  Corporation vs.  MerchantOnline.com,  Inc., Los Angeles State
Court - Case No. BC222369.  Global  Guarantee  Corporation is seeking to collect
$195,000 of  outstanding  notes.  MerchantOnline.com  has not yet  answered  the
complaint and intends to contest  jurisdiction in California State Court as well
as to  challenge  the merits of the claim.  MerchantOnline.com  also  intends to
contest  the  claimed  amount  and may also  file  counterclaims  in  excess  of
plaintiffs claims.

         MerchantOnline.com   is  not  a  party  to  any  other  material  legal
proceedings

ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

         None

                                       15
<PAGE>
                                     PART II

ITEM 5.  MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED SHAREHOLDER MATTERS

         On May 10, 1999 MerchantOnline.com's  common stock began trading on the
OTC Bulletin Board under the symbol "MRTO".  The following  table sets forth the
high and low bid prices of MerchantOnline.com's  common stock as reported on the
OTC Bulletin Board for each quarter from May 10, 1999 through  October 31, 1999.
The  following  quotations  are  over-the-market  quotations  and,  accordingly,
reflect inter-dealer prices, without retail mark-up,  markdown or commission and
may not represent actual transactions.


                                               High Bid                Low Bid
                                               --------                -------
May 10, 1999 through July 31, 1999             $   8.50                $   .87
August 1, 1999 through October 31, 1999        $   3.82                $   .25

         On January 31,  2000,  the  closing  bid price for the common  stock as
reported on the OTC Bulletin  Board was $9.75.  As of December  31, 1999,  there
were approximately 1,000 holders of MerchantOnline.com's common stock.

DIVIDENDS

         MerchantOnline.com  has not paid any cash dividends on its common stock
since its  inception.  MerchantOnline.com  presently  intends  to retain  future
earnings,  if any,  to  finance  the  expansion  of its  business  and  does not
anticipate  that  any cash  dividends  will be paid in the  foreseeable  future.
Future dividend  policy will depend on  MerchantOnline.com's  earnings,  capital
requirements, expansion plans, financial condition and other relevant factors.


SALES OF UNREGISTERED SECURITIES

         In February  1999,  an aggregate of  15,750,000  shares of common stock
were issued to Tarek Kirschen,  Stephen Landau, Douglas Blantz and Kenneth Merkt
in connection with the reverse merger of Creditco into Tarcyn.

         In May 1999,  MerchantOnline.com  sold 25,000  shares to an  accredited
investor for $1.00 per share.

         In September  1999,  MerchantOnline.com  issued an aggregate of 500,000
shares of common stock to three parties in connection with the  restructuring of
its  marketing  agreement  with Pagan Lewis Motors and an  additional  1,000,000
shares of common  stock to a software  developer in exchange  for  services.  An
additional  aggregate of 1,500,000 shares was issued to two consulting firms for
services rendered.

                                       16
<PAGE>

         From September 1999 through January 2000,  MerchantOnline.com issued an
aggregate of 900,000 shares of common stock to 12 accredited investors in a Rule
506 private offering.

         Effective November 30, 1999  MerchantOnline.com  issued an aggregate of
2,000,000  shares  of  common  stock  in  connection  with  its  acquisition  of
Approve.net, Inc.

         In December  1999,  MerchantOnline.com  issued an  aggregate of 490,000
warrants to purchase  common stock to Swartz  Private  Equity LLC in  connection
with the execution of a letter of intent with respect to financing.

         From September through December 1999, an aggregate of 2,580,000 options
to purchase stock have been granted to seven employees and two consultants.

         In  January  2000,  MerchantOnline.com  issued an  aggregate  of 85,000
shares of common stock upon the conversion of outstanding convertible notes held
by two accredited investors.

ITEM 6.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
         OF OPERATIONS

         The  following   discussion   should  be  read  in   conjunction   with
MerchantOnline.com's  audited  financial  statements and notes thereto  included
herein.  In connection  with,  and because it desires to take  advantage of, the
"safe harbor"  provisions  of the Private  Securities  Litigation  Reform Act of
1995,  MerchantOnline.com  cautions  readers  regarding  certain forward looking
statements in the following  discussion  and elsewhere in this report and in any
other statement made by, or on the behalf of MerchantOnline.com,  whether or not
in future filings with the Securities and Exchange  Commission.  Forward looking
statements are statements not based on historical  information  and which relate
to future  operations,  strategies,  financial  results  or other  developments.
Forward looking  statements are necessarily based upon estimates and assumptions
that are inherently  subject to significant  business,  economic and competitive
uncertainties and contingencies,  many of which are beyond  MerchantOnline.com's
control  and many of which,  with  respect  to future  business  decisions,  are
subject to change.  These  uncertainties  and  contingencies  can affect  actual
results and could cause actual results to differ materially from those expressed
in any forward looking statements made by, or on behalf of,  MerchantOnline.com.
MerchantOnline.com   disclaims  any   obligation  to  update   forward   looking
statements.

         MerchantOnline.com, f/k/a Tarcyn Corporation was incorporated under the
laws of the State of Colorado on March 19, 1993. On February 16, 1999,  pursuant
to the  terms of an  agreement  and plan of  reorganization,  MerchantOnline.com
undertook a 3.5 - 1 forward split of its issued and outstanding common stock and
thereafter,  MerchantOnline.com  acquired  all of  the  issued  and  outstanding
securities  of CreditCo,  Inc. in exchange for  15,750,000  "restricted"  common
shares of MerchantOnline.com.  As a result, MerchantOnline.com was the surviving
entity.  As part of the terms of the aforesaid  transaction,  MerchantOnline.com
amended its articles of incorporation, changing its name to its present name, as
well as reincorporating in the State of Florida.

                                       17
<PAGE>


         MerchantOnline.com's   principal  business  is  to  provide  a  diverse
selection  of services  which it has  developed to allow  Internet  merchants to
quickly and easily  establish a method of  conducting  business on the  Internet
with  a   minimal   initial   investment   and  with  low   transaction   costs.
MerchantOnline.com  intends  to  attempt to take  advantage  of the  anticipated
enormous growth of the Internet by providing an electronic  payment solution for
merchants that market and sell their products and services on the Internet.  The
electronic  commerce  services  or  e-commerce  provided  by  MerchantOnline.com
include allowing merchants to accept credit cards, debit cards and online checks
from   customers   in   a   secure,    technologically   advanced   environment.
MerchantOnline.com is currently a single source of customer service which offers
a variety of Internet  services  including  electronic  shopping carts, web site
development and hosting,  merchant accounts and real-time credit card processing
in a single  package for one  installation  fee and only one,  combined  monthly
billing. To date, most of MerchantOnline.com's revenues have been generated from
credit card transactions and set up fees.

         MerchantOnline.com  has  developed  proprietary  real-time  credit card
processing programs which it calls MOL E-CHARGE, which management believes meets
or exceeds the capabilities of all currently available  software.  It intends to
provide small and medium sized  merchants  with a single  vendor that  furnishes
everything needed to begin participating in E-commerce. Its proposed client base
includes  merchants  that already have merchant  bankcard  accounts that require
real-time processing only.  MerchantOnline.com  commenced marketing its business
in February 1998 and, in September 1998, it began offering  complete services to
allow merchants to become active on the Internet.

RESULTS OF  OPERATIONS  FOR THE YEAR ENDED  OCTOBER 31, 1999 AND THE PERIOD FROM
NOVEMBER 20, 1997 (INCEPTION) TO OCTOBER 31, 1998

         During   the   year   ended    October   31,   1999   (fiscal    1999),
MerchantOnline.com's revenues were $204,106, compared to $168,748 for the period
from November 20, 1997  (inception)  to the period ended October 31, 1998.  This
increase was attributable to the growth of  MerchantOnline.com's  business. Cost
of revenue  was  $111,064  for fiscal  1999,  compared to $43,074 for the period
ended October 31, 1998.  Gross margins  decreased from 74% in fiscal 1998 to 46%
for fiscal 1999 due to competitive  pressures in the marketplace  which required
MerchantOnline.com  to lower its  initial  setup  fees and  monthly  maintenance
charges to its customers.

         During the year ended  October 31, 1999,  sales and  marketing  expense
totaled  $1,296,774,  compared to $143,964 in the period ended October 31, 1998.
The large increase was due to $765,000  expensed for sponsorship of a car-racing
team. General and  administrative  expense for fiscal 1999 was $721,023 compared
to $195,853 for the period ended  October 31, 1998.  General and  administrative
expense  increased during the year ended October 31, 1999 compared to the period
ended  October 31, 1998 as a result of  MerchantOnline.com  moving its principal
place of business to a larger facility in order to accommodate the growth of the
business and salaries of  MerchantOnline.com's  increased  number of  employees.
MerchantOnline.com retained nine separate independent contractors in fiscal 1999
who provided  MerchantOnline.com with technical support,  website design, public
relations  and  marketing.  In fiscal 1999,  there was also  $325,000 of noncash
compensation   due  to  stock   issuances   for   services.   In   fiscal   1999
MerchantOnline.com also recognized

                                       18
<PAGE>

a  settlement  expense of $455,000  relating to the  issuance of common stock to
satisfy certain advertising obligations.

         It is expected  that these  expenses  will  continue to increase in the
foreseeable  future by reason of  anticipated  expanded  volume of  transactions
processed by MerchantOnline.com and development of the swipe card business.

         As a result,  MerchantOnline.com  generated a net loss of  $(2,440,328)
during the year ended  October 31, 1999 ($.13 per share)  compared to a net loss
of $(225,332) for the period ended October 31, 1998 ($.01 per share).

LIQUIDITY AND CAPITAL RESOURCES

         At October 31, 1999, MerchantOnline.com had current assets of $5,148 in
cash, $1,472,500 in prepaid consulting services, $63,170 in prepaid advertising,
and $500,000 in deferred  advertising.  MerchantOnline.com  also had $914,184 in
property  and  equipment,  net of  depreciation.  Current  liabilities  included
accounts  payable of $263,808,  accrued  advertising  liabilities of $1,402,500,
accrued liabilities of $96,029, other liabilities of $226,564, and notes payable
of $330,000, of which $195,000 were satisfied subsequent to year end through the
issuance of 160,000 shares of common stock. As a result,  MerchantOnline.com had
a working capital deficit of $307,063.

         In May 1999,  MerchantOnline.com  entered into an agreement  with Pagan
Lewis Motors, Inc.(PLM) to purchase Internet advertising blocks and to sponsor a
car-racing  team with  Yahoo!.MerchantOnline.com  was required to make bi-weekly
payments but did not have  sufficient  cash.  An agreement  has reached with PLM
such that this  amount  would be paid in 12 monthly  installments,  starting  in
September 1999, and PLM would release the advertising on Yahoo! in amounts equal
to what the Company  has paid to PLM.  MerchantOnline.com  is not  current  with
these  payments  and  currently  has  a  verbal  agreement  to  restructure  the
arrangement such that accelerated  payments of $375,000 will be made in February
2000 and full  payment  will be made by  August  2000.  MerchantOnline.com  sold
approximately  $306,000  of this  advertising  in May  1999  and  has  collected
approximately  $216,000 of such amount. The $306,000 of sold advertising may not
be used until the buyer makes all of its payments and has  accordingly  recorded
this amount as a liability.

         During  the  year  ended  October  31,  1999,  MerchantOnline.com  used
$558,887  of cash in  operating  activities.  Net  cash  provided  by  financing
activities  was $585,534,  consisting of proceeds from notes and stock issued in
private placements.

         MerchantOnline.com  had five outstanding  notes payable,  including two
loans   from    affiliates,    including    one   note   to   Tarek    Kirschen,
MerchantOnline.com's  President, with an outstanding principal balance of $4,560
which bears interest at 1% per month on the outstanding balance and the other to
Steven Landau in the principal amount of $25,000,  which accrues interest at the
rate of 8% per annum and both are due on demand.  The Landau note was  converted
subsequent  to year end into  25,000  shares  of  common  stock.  The  remaining
outstanding  notes aggregate  $330,000 and are payable to minority  shareholders
pursuant to the same terms and conditions as Mr. Kirschen's loan.

                                       19
<PAGE>

         MerchantOnline.com  has operated with limited cash flow for the last 12
months and has  recognized  the need for additional  operating  capital.  In May
1999,  MerchantOnline.com  commenced a private offering of its common stock at a
price of $1.00 per share for aggregate  gross  proceeds of up to $2 million,  of
which an aggregate of 25,000  shares were sold. A second  offering for $2.00 per
share  commenced  in September  1999 which  raised an  aggregate  of  $1,800,000
through January 31, 2000. It is expected that the proceeds of this offering will
be utilized  primarily  for funding the  proposed  acquisition  and  operations,
advertising  MerchantOnline.com's services using electronic banners on the major
internet services, attendance of MerchantOnline.com at trade shows, research and
development,  and   repayment   of  debt.   In   addition,    in  January   2000
MerchantOnline.com  entered  into a  investment  agreement  with Swartz  Private
Equity LLC to provide up to $35 million of equity, as described below.

         In  January  2000,  Swartz  also  entered  into a letter  of  intent to
purchase  up to $3  million  of  common  stock in a private  placement  upon the
request of MerchantOnline.com  until such time as the registration statement for
this $35 million placement is effective.

         We have  incurred  operating  losses  for all  periods  from  inception
through October 31, 1999, and therefore have not recorded a provision for income
taxes.  We have  recorded a valuation  allowance  for the full amount of our net
deferred  tax assets,  as the  realizability  of the  deferred tax assets is not
currently predictable.

         Since MerchantOnline.com does not have a definitive alternate financing
arrangement in place in the event the proceeds from private  equity  financings,
described  above,  are not sufficient to fund its working  capital needs through
the date that cash proceeds would be available  under the investment  agreement,
described below,  there is substantial doubt about  MerchantOnline's  ability to
continue as a going concern.

CHANGES IN ACCOUNTING POLICIES

         In December 1999, the Securities and Exchange  Commission  staff issued
Staff  Accounting  Bulletin  (SAB) No. 101,  REVENUE  RECOGNITION  IN  FINANCIAL
STATEMENTS.  The SAB establishes certain criteria for net versus gross recording
of sales  transactions  and  requires  companies to comply with the SAB no later
than the first fiscal  quarter of the fiscal year  beginning  after December 15,
1999   and   to   retroactively    reclassify   for   all   periods   presented.
MerchantOnline.com  has decided to early adopt the SAB. Prior to  implementation
of the SAB,  MerchantOnline.com recorded gross revenues from customers that used
its merchant accounts and recorded corresponding  expenses, net of its fees, for
distribution to its customers.  The 1998 audited financial  statements have been
reclassified  to comply  with this SAB.  Revenues,  net  includes  approximately
$21,000  and  $25,700  for the year ended  October  31, 1999 and the period from
November 20, 1997 (inception) through October 31, 1998, respectively, related to
fees earned under these arrangements.

SEASONALITY

         Due to the methods in which MechantOnline.com charges its customers for
its  services,  there is not a significant  variation in the Company's  revenues
during the year.

                                       20
<PAGE>


SWARTZ INVESTMENT AGREEMENT

         OVERVIEW.  On January 5, 2000, we entered into an investment  agreement
with Swartz Private Equity,  LLC. The investment  agreement entitles us to issue
and sell, at our option,  our common stock for up to an aggregate of $35 million
from time to time during a three-year period commencing on the effective date of
a registration statement. This is also referred to as a put right.

         PUT RIGHTS.  In order to invoke a put right,  we must have an effective
registration statement on file with the SEC registering the resale of the common
shares which may be issued as a consequence of the invocation of that put right.
Additionally,  we must give at least ten but not more than twenty business days'
advance notice to Swartz of the date on which we intend to exercise a particular
put right and we must indicate the number of shares of common stock we intend to
sell to Swartz.  At our option, we may also designate a maximum dollar amount of
common stock (not to exceed $2 million)  which we will sell to Swartz during the
put and/or a minimum  purchase price per common share,  if applicable,  at which
Swartz may purchase shares during the put. The designated minimum purchase price
per common  share  shall be no greater  than 80% of the closing bid price of our
common stock on the advanced put notice date.  The number of common  shares sold
to Swartz in a given put may not exceed the lesser of:

    o    15% of the aggregate daily reported trading volume  (excluding  certain
         block  trades)  during  a  period  which  begins  on the  business  day
         immediately  following the day we invoked the put right and ends on and
         includes the day which is ten  business  days after the date we invoked
         the put right  (excluding  certain  days where the common  shares trade
         below a Company specified minimum price),

    o    the intended put amount,

    o    the number of our shares which when  multiplied  by the put share price
         equals $5 million,

    o    9.9% of our common stock outstanding upon completion of the put.

    o    For each  common  share,  Swartz  will pay us the  lesser of the market
         price for the  applicable  pricing  period,  minus $.10,  or 91% of the
         market price for the applicable pricing period. Market price is defined
         as the lowest  inter-day  trade price for the common  stock  during the
         applicable  pricing  period,  one of  which  is the ten  business  days
         following  the date  notice of the put was  provided  to Swartz and the
         other of which is the ten business  days  following  the first  pricing
         period. However, the purchase price may not be less than the designated
         minimum per share price, if any, that we indicated in our notice.

         WARRANTS.  We have  delivered  to Swartz  warrants to purchase  490,000
shares of our common  stock at anytime  for five years at an  exercise  price of
$1.93.  Within five business days after the end of the second pricing period for
each put, we are required to issue and deliver to Swartz a warrant to purchase a
number of shares of common  stock  equal to 10% of the common  shares  issued to
Swartz in the applicable  put. Each warrant will be exercisable at a price which
will  initially  equal  110% of the  average  closing  bid  price  for five days
immediately  preceding the put date.  The warrants will have  semi-annual  reset

                                       21
<PAGE>


provisions.  Each  warrant  will  be  immediately  exercisable  and  have a term
beginning on the date of issuance and ending five years thereafter.

         NON-USAGE FEE. On the last business day of each six-month period, if we
have not put  $1,000,000  of our stock to  Swartz,  we will be  required  to pay
Swartz a non-usage fee equal to the difference  between  $100,000 and 10% of the
aggregate put amounts to Swartz during such six month period.

         TERMINATION OF INVESTMENT AGREEMENT. We may also terminate our right to
initiate further puts or terminate the investment  agreement by providing Swartz
with notice of such intention to terminate;  however,  any such termination will
not affect any other rights or  obligations  we have  concerning  the investment
agreement or any related agreement.

         RIGHT OF FIRST REFUSAL. During the term of the investment agreement and
for 90 days after its termination, we are prohibited from issuing or selling any
capital  stock or  securities  convertible  into our  capital  stock for cash in
private  capital  raising  transactions,  without  obtaining  the prior  written
approval of Swartz  which  Swartz has agreed to not  unreasonably  withhold.  In
addition,  Swartz has the option for 10 days after receiving  notice to purchase
such  securities on the same terms and  conditions.  This right of first refusal
shall not apply to acquisitions, option plans or primary offerings of our common
stock.

         YEAR 2000 DISCLOSURE

         MerchantOnline.com  believes  that it is  Year  2000  compliant.  Costs
incurred in compliance were not material. Nonetheless we may experience material
unexpected  costs caused by undetected  errors or defects in the technology used
in our  systems or because of the  failure of a material  vendor to be Year 2000
compliant.

         Notwithstanding  our Year 2000  compliance  efforts,  the  failure of a
material system or vendor, or the Internet generally,  to be Year 2000 compliant
could harm the  operation of our systems or prevent or delay the delivery of our
service  being   offered,   or  produce  other   unforeseen   material   adverse
consequences.

         FACTORS THAT MAY AFFECT FUTURE RESULTS

         YOU  SHOULD  CAREFULLY  CONSIDER  THE  FOLLOWING  RISKS  IN  EVALUATING
MERCHANTONLINE.COM.  THE  RISKS  DESCRIBED  BELOW  ARE NOT THE ONLY ONES THAT WE
FACE. ADDITIONAL RISKS THAT WE DO NOT YET KNOW OF OR THAT WE CURRENTLY THINK ARE
IMMATERIAL  MAY ALSO IMPAIR OUR BUSINESS  OPERATIONS.  OUR  BUSINESS,  OPERATING
RESULTS OR FINANCIAL CONDITION COULD BE MATERIALLY  ADVERSELY AFFECTED BY ANY OF
THE FOLLOWING  RISKS. THE TRADING PRICE OF OUR COMMON STOCK COULD DECLINE DUE TO
ANY OF THESE RISKS, AND YOU MAY LOSE ALL OR PART OF YOUR INVESTMENT.  YOU SHOULD
ALSO REFER TO THE OTHER  INFORMATION  SET FORTH IN THIS  REPORT,  INCLUDING  OUR
FINANCIAL STATEMENTS AND THE RELATED NOTES.

         MERCHANTONLINE.COM  CAUTIONS READERS THAT CERTAIN IMPORTANT FACTORS MAY
AFFECT  MERCHANTONLINE.COM'S  ACTUAL  RESULTS AND COULD  CAUSE THOSE  RESULTS TO
DIFFER SIGNIFICANTLY FROM ANY FORWARD-LOOKING  STATEMENTS MADE IN THIS REPORT OR
OTHERWISE MADE BY OR ON BEHALF OF MERCHANTONLINE.COM.

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<PAGE>


WE ARE A NEW BUSINESS OPERATING IN A DYNAMIC BUT TOTALLY NEW MARKET AND HAVE NOT
YET SHOWN A PROFIT

         We  commenced  operations  in 1998  and we have not yet  operated  at a
profit.  Our limited  history and the lack of history  regarding  both  Internet
business and online credit card processing offers little information on which to
base projections of future profitability. Consideration should be given to risks
inherent to start up businesses and the volatility of emerging  technology.  Our
viability  will  depend on our  ability  to  anticipate  changes  in  e-commerce
technology  and avoid  the  pitfalls  associated  with new  businesses.  Ongoing
concerns include:

         o    The need to implement a sales and marketing strategy.

         o    The  need  to  obtain  and  maintain  a  strong  management  team.
              Management  must be decisive to realize  our growth  strategy  but
              flexible to deal with the tactical needs of a company competing in
              a constantly changing market place.

         o    Our ability to attract new customers.

         o    Our ability to implement new technologies.

         o    The need to assemble and maintain a programming staff.

         o    The need to keep our  system  compatible  with  computer  hardware
              advances without alienating our installed user base.

         o    The need to develop and manage strategic relationships to maximize
              public recognition of our products and services.

         o    The need to attract and maintain qualified employees.

         o    The need to raise additional capital if necessary.

If we do not succeed in  addressing  these risks,  our  business  will likely be
adversely affected.

WE MAY  CONTINUE TO  EXPERIENCE  LOSSES,  WHICH COULD  DECREASE THE VALUE OF OUR
STOCK

         As of October 31, 1999, we had an accumulated deficit of $2,665,660 and
losses have continued  since then.  Since we started our business,  our revenues
have been small  compared to our expenses.  Our ability to generate  significant
revenue remains  uncertain.  We expect to continue to incur operating  losses at
least through 2000, and perhaps for some time thereafter.  We may never achieve,
or be able to sustain, profitability.

         Our lack of an extensive  operating  history makes prediction of future
operating results difficult. As a result, you should not rely on the results for
any period as an indication of our future performance. There can be no assurance
that we will generate significant  revenues. We currently intend to increase our
operating expenses in order to implement  additional  e-commerce  services,  end

                                       23
<PAGE>


user technical support, advertising, and marketing services. As a result, we may
experience significant losses on a quarterly and annual basis.

THE FURTHER DEVELOPMENT OF A MARKET FOR OUR PRODUCTS IS UNCERTAIN

The market for our  services  is changing  and  evolving  rapidly as  e-commerce
business develops.  Our business growth is predicated upon growth of e-commerce,
since our current  business model is to receive  transaction  fees on e-commerce
transactions.  Aspects of Internet  commerce  including  security,  reliability,
cost,  ease of use,  and  quality of service,  are  ongoing  issues that must be
resolved to enable  Internet  business to  flourish.  There are also  continuing
infrastructure  concerns that could limit the bandwidth necessary to provide the
graphic and multimedia  interactive  content that Internet consumers expect from
Internet vendors. Additionally,  competitive pressures may make it difficult, or
impossible, for us to operate profitably. An increasing number of companies have
introduced or are developing  competing  products and services to enable payment
transactions over the Internet.

THE MARKET FOR OUR PRODUCTS AND SERVICES MAY NOT GROW FAST ENOUGH TO SUPPORT OUR
LEVEL OF INVESTMENT

Our growth depends upon acceptance of our products and services by a broad cross
section of the buying public and merchants which sell to these  customers.  This
is especially true of our e-charge service,  our primary e-commerce vehicle. The
success of this service  will depend on our ability to network  with  collateral
service vendors,  including merchant banks, developers of server and client side
software  applications,  and  shopping  cart  integrators,  to have the  service
accepted by Internet  merchants  as a means of buying and selling  goods via the
Internet. In addition, our ability to convince merchants to use our service will
depend on consumer  acceptance  of our interface and their trust of the Internet
in  general.  Our  failure  to  accomplish  these  goals,  or our  inability  to
accomplish  them in a  timely  manner,  would  have  an  adverse  effect  on our
business.

OUR QUARTERLY OPERATING RESULTS WILL VARY WIDELY

Our quarterly  operating results have varied and probably will continue to do so
because of circumstances beyond our control:

    o    Our setup fees have varied widely as market  conditions  have driven us
         to deeply  discount  our  services to compete  while  establishing  our
         market  share.  The timing of the  recognition  of fees  varies,  which
         contributes to quarterly  fluctuations  in revenues.  In addition,  our
         resellers often integrate our services with their e-commerce solutions.
         The realization of these income streams is therefore unpredictable.

    o    Our e-commerce  service is relatively  new, and the pricing  structures
         and timing of revenues is likewise unpredictable.

                                       24
<PAGE>


    o    In  addition,  as part of a long-term  strategy of forgoing  short-term
         gains, we may make pricing, marketing,  licensing or decisions that may
         adversely  affect our  quarterly  revenues or increase our costs in the
         short run.

    o    Extraordinary events such as litigation or acquisitions could adversely
         affect our operating results from one reporting period to the next.

For  these  reasons,  quarterly  results  will  not  necessarily  be a  reliable
indication   of   future   performance.   Because   of  all  of  the   foregoing
considerations,   it  is  likely  that  our  quarterly   operating  results  may
intermittently  be  below  the  expectations  of  market  analysts,   which  may
negatively affect the value of our common stock.

COMPETITION IS INTENSE

         We have  identified  at least  ten  companies,  many of which are still
relatively small, that provide real-time credit card processing on the Internet.
Currently, there are no providers of this service that are dominating leaders in
the market.  Large  organizations  that are  technology-  or  banking-based  are
entering the  industry.  Most of which offer credit card  processing as the core
service.  Many  offer  related  products  typically  by  partnering  with  other
companies to provide  services that the credit card  processor  does not provide
in-house.  Internet e-commerce is new, dynamic, and rapidly evolving.  We expect
competition  to intensify,  as the viability of Internet  business  becomes more
apparent to the buying public.

         Most of our competitors  have operating  histories,  name  recognition,
installed  customer  bases,  financial  resources,   technical  resources,   and
marketing  resources  that  exceed  ours.  Furthermore,  many  of our  potential
competitors,  including Microsoft,  have established  distribution channels that
they will undoubtedly use to bundle  competing  products.  If these  competitors
bundle  competing  products for their  customers,  it could adversely affect our
ability to market our services.

         Competition  could very well compel us to reduce prices.  Profitability
could  thus  only be  maintained  as a result  of an  increase  in  volume  or a
reduction of operating costs, which may not be feasible.

WE MUST ACHIEVE MARKET PENETRATION AND KEEP PACE WITH TECHNOLOGICAL ADVANCES

         Broad  acceptance  of our market  offerings  is critical to our success
because most of our revenues derive from one-time fees charged to customers.  In
addition,  our ability to realize revenues from our e-charge service will depend
on its acceptance by prominent  online  merchants.  One impediment to widespread
acceptance  is  that  standards  for  hardware,  data  transmission,   and  user
interfaces,   are  still  emerging.   As  a  result,   merchants  and  financial
institutions  have been slow to select which  service to use.  Until one or more
standards emerge,  our development plans must be contingent on a multiplicity of
possible standards.  Our technologies have not been accepted as standard.  To be
successful, we must obtain widespread acceptance of our technologies,  or modify
our products  and services to meet  whatever  industry  standards do  ultimately
develop. It is not certain that we will be able to do either.

                                       25
<PAGE>


WE MAY DAMAGE CUSTOMER RELATIONS IF WE EXPERIENCE  SOFTWARE DEFECTS OR DELAYS IN
PRODUCT DEVELOPMENT

         Internet  commerce  applications  are complex and rely on sophisticated
software,   technologically   advanced   hardware,   and  the   integration   of
often-incompatible  operating systems. For this reason, system development often
encounters   developmental  delays.  Software  may  contain  undetected  errors.
Systematic  failure may occur when  revisions are brought on line or when demand
for  services  increases.   We  may  experience   unanticipated  delays  in  the
development  of  our  software  or  implementation  on  systems  underlying  our
services. Despite testing by potential customers, and us it is possible that our
software may nevertheless  contain errors, and this could have an adverse effect
on our business.

WE MAY EXPERIENCE BREAKDOWNS IN OUR PAYMENT PROCESSING SYSTEM

         Our business systems depend on the smooth operation of computer systems
that may be  affected by  circumstances  beyond our  control.  Events that could
cause system interruptions are:

    o    Fire
    o    Earthquake
    o    Hurricane
    o    Power Loss
    o    Telecommunications Failure
    o    Unauthorized Entry or Other Events

         We have  established  two  separate  operations  centers in Florida and
California  that provide backup support for our services.  If one of these sites
should cease operations  because of a power outage,  fire, or natural  disaster,
the  others  should  be able to take over  with  only a  minimal  disruption  in
service. However, we have not been able to test the transfer of operations under
emergency  conditions,  and we  cannot  be  sure  that  the  transfer  would  be
successful.  In addition,  we have experienced  growing transaction volumes that
have  occasionally  exceeded our ability to process them. There is a possibility
that our existing systems may be inadequate if demand  increases  substantially.
Finally, although we back up data as a matter of course, and take other measures
to  protect  against  loss,  there is still some risk of such  losses.  A system
outage or data loss could adversely affect our business.

         Despite  the  security  measures  we  maintain,   our  systems  may  be
vulnerable to computer viruses,  hackers,  rogue employees or similar sources of
disruption.  Any  interruptions  in our operations could have a material adverse
effect on our business.  Any problem of this nature could result in  significant
liability  to  customers  or  financial  institutions  and may  deter  potential
customers  from using our  services.  We attempt to limit this sort of liability
through  back-up  systems,  contractual  provisions and insurance.  However,  we
cannot assure you that these contractual  limitations  would be enforceable,  or
that our insurance  coverage would be adequate to cover any liabilities we might
sustain.

                                       26
<PAGE>


OUR  RESULTS  MAY  SUFFER  IF WE ARE  UNABLE TO  ATTRACT  AND  RETAIN  QUALIFIED
MANAGEMENT AND TECHNICAL PERSONNEL

         Our  performance  is  dependent  on the  performance  of our  executive
officers and key employees. We depend on our ability to retain and motivate high
quality  personnel,  both management and technical.  We do not have "key person"
life insurance policies on any of our employees. The loss of the services of any
of our key  employees,  particularly  our founder and Chief  Executive  Officer,
Tarek Kirschen,  could have a material  adverse effect on us. Our future success
also depends on our continuing ability to identify, hire, train and retain other
highly  qualified  technical and  managerial  personnel.  Competition  for these
employees is intense and increasing.  We may not be able to attract,  assimilate
or retain qualified  technical and managerial  personnel in the future,  and the
failure of us to do so would have a material adverse effect on our business.

WE HAVE A LIMITED SALES FORCE AND OUR DISTRIBUTION CHANNELS ARE NEW

         We have only a limited  number of sales and  marketing  employees  and,
therefore,  we rely heavily on distribution  channels for sales of our products.
Because of the rapidly evolving nature of Internet business,  we are not certain
that the established distribution channels will be an adequate network for us to
achieve our goals, or that we will be able to develop alternative channels.

OUR COMPETITORS MAY DUPLICATE OUR PRODUCTS AND SERVICES

         Our success is somewhat  dependent on proprietary  technology.  We rely
primarily  on  copyright,   trade  secret  and  trademark  law  to  protect  our
technology. We intend to file patent applications on inventions that we may make
in the  future.  There can be no  assurance  that any of these  patents  will be
granted,  or that if granted such  patents  would  survive a legal  challenge to
their validity, or provide meaningful levels of protection.

MOST OF THE AGREEMENTS ARE SHORT TERM AND WE CAN LOSE CLIENTS

         Our standard  customer  agreement are  short-term and can be terminated
without cause by the either party. We expect that there will be terminations and
non-renewals  from  time to time and that we may not be able to  replace  all of
these  clients.  Our  financial  performance  could be damaged by a  significant
number of terminations or non-renewals.

WE MAY HAVE DIFFICULTY IN MANAGING GROWTH

         We expect to  experience  rapid  growth and  change due to our  planned
growth, which will place a significant strain on our working capital,  personnel
and  other  resources.  There  can be no  assurance  that  we  will  be  able to
successfully implement our business strategy,  that our operations will generate
sufficient cash flow, or that adequate financing will be available on acceptable
terms to fund continuing  growth,  or that management will  successfully  manage
continued growth.  The failure to manage growth  effectively may have a material
adverse effect on our business, financial condition and results of operations.

                                       27
<PAGE>


WE INTEND TO ACQUIRE  VARIOUS  COMPANIES,  WHICH  WILL  SUBJECT US TO ALL OF THE
RISKS ASSOCIATED WITH A GROWING COMPANY.

         We will use a portion of the net proceeds from our private offering and
future financings to acquire healthcare and e-commerce businesses.  There can be
no assurance that suitable  acquisitions  will be available or that acquisitions
can be  negotiated  on  acceptable  terms,  or that the  operations  of acquired
businesses can be integrated  effectively  into our operations.  Competition for
suitable  acquisition  candidates  is  expected  to be  intense  and many of our
competitors  will have greater  resources than we have. Our failure to implement
our acquisition  strategy could have a material  adverse effect on our financial
performance  and,  moreover,  the attendant risks of expansion could also have a
material adverse effect on our business.

WE ARE  DEPENDANT ON THE  CONTINUED  GROWTH OF THE  INTERNET AS A  COMMUNICATION
MEDIUM AND AS A VEHICLE FOR COMMERCE

          Use of the  Internet  by  businesses  and  consumers  as a medium  for
commerce  is at an early  stage  of  development.  It is  therefore  subject  to
uncertainty. E-commerce is a relatively recent development. We cannot be certain
that  acceptance  and use of the  Internet  will  continue  to develop or that a
sufficiently  broad base of merchants and consumers will adopt,  and continue to
use, the Internet to exchange goods and services.

         The  development of the Internet as a commercial  marketplace may occur
more slowly than anticipated. Factors influencing its growth include development
of the necessary network infrastructure and associated  technologies.  Delays in
the  development  or adoption of new standards and protocols  required to handle
increased  levels of Internet  activity  could also have a  detrimental  effect.
These factors could result in slower response times or adversely affect usage of
the  Internet,  resulting  in  lower  numbers  of  e-commerce  transactions  and
decreased demand for our services.

INTERNET  TECHNOLOGY IS RAPIDLY  CHANGING,  AND WE MUST ADAPT QUICKLY TO COMPETE
EFFECTIVELY

         The market for Internet products and services is in a constant state of
flux,  characterized by rapid  technological  developments and changing industry
standards.  New products are introduced constantly as bandwidth becomes cheaper.
As Internet  access  becomes more widely  available,  we may be required to make
significant  changes to the design and  content of our  products  and  services.
Failure to effectively  adapt to these or any other  technological  developments
could adversely affect our business, operating results and financial condition.

WE MAY NOT BE ABLE TO PROTECT  OUR  TRADENAMES  AND  DOMAIN  NAMES  AGAINST  ALL
INFRINGERS,  WHICH COULD  DECREASE  THE VALUE OF OUR BRAND NAME AND  PROPRIETARY
RIGHTS.

         We currently hold the Internet domain name "merchantonline.com" as well
as various  other  related  names and we use  "MerchantOnline"  as a  tradename.

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<PAGE>


Domain  names  generally  are  regulated by Internet  regulatory  bodies and are
subject to change and may be superseded,  in some cases, by the laws,  rules and
regulations  governing the  registration  of tradenames and trademarks  with the
United States  Patent and Trademark  Office and certain other common law rights.
In the event, the domain registrars are changed,  new ones are created or we are
deemed to be  infringing  upon  another's  tradename or  trademark,  we could be
unable to prevent third parties from acquiring or using, as the case may be, our
domain name,  tradenames or trademarks  which could  adversely  affect our brand
name and other proprietary rights.

OUR LIMITED  MARKETING AND SALES  RESOURCES  COULD  PREVENT US FROM  EFFECTIVELY
MARKETING OUR PRODUCTS AND SERVICES.

         We have limited  internal  marketing and sales resources and personnel.
In order to market any products  and  services we may  develop,  we will have to
develop a marketing and sales force with  technical  expertise and  distribution
capability (or outsource such duties to independent  contractors).  There can be
no  assurance  that  we  will  be  able  to  establish  sales  and  distribution
capabilities or that we will be successful in gaining market  acceptance for any
products or services we may develop.  There can be no assurance  that we will be
able to  recruit  and  retain  skilled  sales,  marketing,  service  or  support
personnel,  that  agreements  with  distributors  will  be  available  on  terms
commercially  reasonable  to us,  or at all,  or that our  marketing  and  sales
efforts will be successful.  Failure to  successfully  establish a marketing and
sales  organization,  whether  directly or through third  parties,  would have a
material adverse effect on our business,  financial  condition,  cash flows, and
results of  operations.  To the extent  that we  arrange  with third  parties to
market our products or services,  the success of such  products and services may
depend on the efforts of such third parties.  There can be no assurance that any
of our proposed marketing schedules or plans can or will be met.

WE MAY NOT BE ABLE TO PROTECT  OUR  PATENTS AND  PROPRIETARY  TECHNOLOGY,  WHICH
COULD HAVE A MATERIAL ADVERSE EFFECT ON OUR BUSINESS.

         Our  ability to compete  effectively  in the  e-commerce  industry  may
depend on our success in  developing  and  marketing  our  products and services
and/or  acquiring  other suitable  e-commerce  businesses  and protecting  their
proprietary  technology,  both in the  United  States  and  abroad.  The  patent
positions of technology  companies  generally  involve complex legal and factual
questions.  There can be no assurances that any patent that we apply for will be
issued,  or that any patents  issued  will not be  challenged,  invalidated,  or
circumvented, or that the rights granted thereunder will provide any competitive
advantage.  We may incur  substantial  costs in defending  any patent or license
infringement suits or in asserting any patent or license rights, including those
granted  by third  parties,  the  expenditure  of which we might  not be able to
afford.

         Although we have and will  continue to enter into  confidentiality  and
invention  agreements  with  our  employees  and  consultants,  there  can be no
assurance  that  such  agreements  will  be  honored  or that we will be able to
adequately  protect our rights to our  non-patented  trade secrets and know-how.
Moreover,  there can be no assurance that other individuals or entities will not
independently  develop  substantially  equivalent  proprietary  information  and
techniques  or  otherwise  gain  access to our trade  secrets and  know-how.  In
addition,  we may be required to obtain licenses to patents or other proprietary

                                       29
<PAGE>


rights from third parties.  There can be no assurance that any licenses required
under any patents or  proprietary  rights would be made  available on acceptable
terms,  if at all. If we do not obtain  required  licenses,  we could  encounter
delays in product development or find that the development, manufacture, or sale
of products requiring such licenses could be foreclosed.

OUR STOCK PRICE IS EXTREMELY VOLATILE

         The trading  price of our common  stock has been,  and in the future is
expected to be, volatile and we expect to experience further market fluctuations
as a result of a number of factors.  These factors include,  but are not limited
to,  current and  anticipated  results of  operations  as well as changes in our
business,  operations or financial results,  the timing of sales of common stock
by selling shareholders, prospects of general market and economic conditions and
other factors.

WE DO NOT ANTICIPATE PAYING DIVIDENDS

         We have never paid any cash dividends on our common stock and we do not
anticipate paying cash dividends on our common stock in the foreseeable  future.
The future payment of dividends is directly  dependent upon our future earnings,
capital requirements,  financial requirements and other factors to be determined
by our Board of Directors.  For the foreseeable  future,  it is anticipated that
earnings,  if any, which may be generated  from our  operations  will be used to
finance  our  growth,  and  that  cash  dividends  will  not be paid  to  common
shareholders.

SHARES OF OUR COMMON STOCK THAT MAY BE SOLD IN THE FUTURE

         Of the  23,860,000  shares of our  common  stock  currently  issued and
outstanding, approximately 21 million shares are "restricted securities" as that
term is defined  under the  Securities  Act and may only be sold  pursuant to an
effective  registration statement under the Securities Act or in compliance with
Rule 144 under the Securities Act or other exemption from registration. Rule 144
provides that a person  holding  restricted  securities for a period of one year
may sell such  securities  during  any  three-month  period,  subject to certain
exceptions,  in  limited  amounts.  Future  sales of shares  of common  stock by
existing  shareholders  under  Rule 144 could  materially  adversely  affect the
market price of our common  stock.  We cannot  predict the effect,  if any, that
market sales of common stock or the  availability of such shares for future sale
will have on the market price of the common stock prevailing from time to time.

WE MAY USE PREFERRED STOCK TO RESIST TAKEOVERS

         Our Articles of Incorporation  authorize 25,000,000 shares of preferred
stock, none of which are issued and outstanding.  As provided in our Articles of
Incorporation, preferred stock may be issued by our Board of Directors from time
to time  without  any  action of the  shareholders.  The Board of  Directors  is
empowered, without shareholder approval, to issue preferred stock with dividend,
liquidation, conversion, voting or other rights which could adversely affect the
voting  power or the right of the  holders of our common  stock.  The  preferred
stock  could  be  utilized,   under  certain  circumstances,   as  a  method  of
discouraging,  delaying or  preventing a change in control.  Although we have no

                                       30
<PAGE>


present intention to issue any additional  shares of preferred stock,  there can
be no assurance that we will not do so in the future.

OUR COMMON STOCK IS TRADED ON THE OTC BULLETIN BOARD

         Our common stock is currently  traded on the OTC Bulletin  Board and is
not  listed  for  trading  on the Nasdaq  system.  An issuer  must meet  certain
quantitative  criteria relating to its total assets, its capital and the trading
prices of its securities to be included on the Nasdaq system.  In addition,  the
Nasdaq staff may consider other factors, such as the issuer's management and the
circumstances  surrounding the issuer's operations,  when determining whether to
approve an issuer's application for inclusion in the Nasdaq system. We intend to
apply for Nasdaq when we meet the listing criteria. We cannot guarantee you that
we will ever by listed.  As a result,  you may find it more difficult to dispose
of, or to obtain adequate quotations as to, the prices of the common stock.

WE HAVE NEVER FILED A REGISTRATION STATEMENT

         We have never filed a  registration  statement  with the SEC and cannot
assure you that once filed, that it we be declared  effective on a timely basis,
which  would  not  permit  us to  exercise  Puts  under  the  Swartz  Investment
Agreement.

ITEM 7.  FINANCIAL STATEMENTS

         The Financial Statements are located after the signature page.

ITEM 8.  CHANGES  IN  AND  DISAGREEMENTS  WITH  ACCOUNTANTS  ON  ACCOUNTING  AND
         FINANCIAL DISCLOSURE

         On   January   19,   2000,    Millward   &   Co.   was   dismissed   as
MerchantOnline.com's    principal    accountant.    Millward   had   served   as
MerchantOnline.com's principal accountant since October 1, 1998.

         The report of Millward on MerchantOnline.com's financial statements for
the past fiscal year ended  October 31, 1998 did not contain an adverse  opinion
or a disclaimer  of opinion and was not  qualified or modified as to audit scope
or accounting principles.  The report however, was modified as to an uncertainty
of MerchantOnline.com's ability to continue as a going concern.

         In connection with the audit of the 1999 financial statements, Millward
did not commence any audit  procedures  and there are no  disagreements  between
MerchantOnline.com  and  Millward  for the  period  since it was  engaged as the
auditor,  on any  matters of  accounting  principles  and  practices,  financial
statement disclosure,  or auditing scope and procedure which, if not resolved to
the  satisfaction  of Millward,  would have caused Millward to make reference to
the matter in their report.

         MerchantOnline.com  requested  Millward  to  furnish  it with a  letter
addressed to the  Securities  and  Exchange  Commission  stating  whether or not
Millward  agrees with the statements made by  MerchantOnline.com  in response to
this  Item 4 and,  if not,  stating  the  respects  in which it does not  agree.
MerchantOnline.com  delivered  a copy of its  Form 8-K  report  to  Millward  on
January 19, 2000.

                                       31
<PAGE>

         On January 24, 2000  MerchantOnline's  engaged Ernst & Young LLP as its
independent  public  accountant  for the fiscal year ended October 31, 1999. The
decision  to  change  accountants  was  approved  by  MerchantOnline's  Board of
Directors.

                                       32
<PAGE>


PART III

ITEM 9.  DIRECTORS,   EXECUTIVE   OFFICERS,   PROMOTERS  AND  CONTROL   PERSONS;
         COMPLIANCE WITH SECTION 16(A) OF THE EXCHANGE ACT

         The following  table sets forth the names,  ages and positions held for
MerchantOnline.com's directors, executive officers and significant employees.

- - --------------------------------------------------------------------------------
NAME                   AGE  POSITION
- - --------------------------------------------------------------------------------
Tarek Kirschen         38   President and Chief Executive Officer and Director

Jim Gitney             44   Chief Operating Officer

Angel Rodriguez        50   Vice President/ Credit/Debit Card Operations

SIGNIFICANT EMPLOYEES

Donald Hughes          46   Vice  President  and Chief  Operations  Officer-West
                            Coast Technical Operations Center

Jim Terhune            32   Vice   President   of  IT   Development-West   Coast
                            Technical Operation Center

         TAREK S. KIRSCHEN has been President and Chief Executive  Officer since
February  1999.  Previously,  and since its  inception in November  1997, he was
founder and served as President and CEO of CreditCo, Inc.,  MerchantOnline.com's
predecessor  company.  Mr.  Kirschen  is  an  entrepreneur  with  experience  in
marketing and management of technology-based  companies. Prior thereto, from May
1997  through   November  1997,  Mr.  Kirschen  was  employed  as  President  of
Worldnetcard,  Inc.,  Ft.  Lauderdale,  Florida,  a company  which issued secure
credit  cards over the  Internet.  From January  1997  through  April 1997,  Mr.
Kirschen was  self-employed  as a consultant to Net-Tel,  Inc., Ft.  Lauderdale,
Florida, a long distance telephone reseller. From February 1993 through December
1996,  Mr.  Kirschen was Vice President of Marketing for Worldtel  Saver,  Inc.,
Miami,  Florida,  a company,  which sold pre-paid  telephone  calling cards. Mr.
Kirschen  is  a  member  of  the  FISPA  (Florida   Internet   Service  Provider
Association),  ISOC (The Internet  Society),  and is a trustee of the Boca Raton
Chamber of Commerce.

         JIM GITNEY has been Chief  Operating  Officer since January 2000.  From
1998 to 1999 he was vice  president of operations,  household  division and from
1997 to 1998 vice president outdoor manufacturing for Sunbeam Corporation.  From
1988  to 1996 he  held  several  management  positions  with  Black  and  Decker
including plant manager for its U.S. housewares division.  Prior to that he also
worked for  General  Electric  Company  for 10 years  including  as a manager of
production engineering for a manufacturing facility.

         ANGEL M.  RODRIGUEZ  has  been  Vice  President  of  Credit/Debit  Card
Operations since February 2000. He joined  MerchantOnline.com in January 1999 as
operations manager. Prior to joining MerchantOnline.com,  Mr. Rodriguez was Vice
President of Operations,  Latin America for MasterCard International for over 10
years.  Prior  to  MasterCard,  Mr.  Rodriguez  served  as a Vice  President  of
Security/Risk Management for Citicorp.

                                       33
<PAGE>


SIGNIFICANT EMPLOYEES

DONALD D. HUGHES has been the Vice President and Chief  Operations  Officer-West
Coast  Technical   Operations   Center  since  August  1999.  Prior  to  joining
MerchantOnLine.com.,   Mr.  Hughes  was  one  of  the  principal  developers  of
Approve.net, ChargeSolutions.com and CS-VPOS Payment Processing Software. Before
entering the  e-commerce  world,  Mr.  Hughes was an industry  leader and design
engineer for the security  market with  innovative  designs  including  advanced
vehicle security, bomb detection and surveillance devices for law enforcement.

JAMES  A.  TERHUNE  has been the Vice  President  of IT  Development-West  Coast
Technical    Operation    Center   since   August   1999.   Prior   to   joining
MerchantOnLine.com.,   Mr.  Hughes  was  one  of  the  principal  developers  of
Approve.net,  ChargeSolutions.com and CS-VPOS Payment Processing Software He was
also one of the creators of the acclaimed  IPOSS  Internet Point Of Sale payment
processing system used by many Internet  processing  centers.  His technical and
computer  sciences  background  extends  for 14  years,  including  Director  of
Technical Services positions, Software Engineering and the United States Navy in
Computer Sciences and Avionics.

COMPLIANCE WITH SECTION 16(A) OF THE SECURITIES EXCHANGE ACT OF 1934

         To  MerchantOnline.com's  knowledge,  based  solely  on a review of the
copies of such reports furnished to  MerchantOnline.com  and on  representations
that no other  reports were  required,  a Form 3 for Tarek  Kirschen and Stephen
Landau were not timely filed during fiscal 1999 as required  under Section 16(a)
of the Securities Exchange Act of 1934.

ITEM 10. EXECUTIVE COMPENSATION

         The   following   table   summarizes   all   compensation   accrued  by
MerchantOnline.com    in   each   of   the   last   three   fiscal   years   for
MerchantOnline.com's  chief executive  officer and each other executive  officer
serving  as such whose  annual  compensation  exceeded  $100,000.  Directors  of
MerchantOnline.com do not receive compensation for serving in such capacity.

                                                                      Long Term
                                 Annual Compensation                Compensation
  Name and                       -------------------                ------------
  Principal Position       Year    Salary($)(1)(2)    Bonus  Other     Options
  -----------------------  ----  -------------------  -----  ------ ------------

  Tarek Kirschen,          1999         $92,912          0   $6,600        0
  President                1998         $52,000          0   $6,600        0

EMPLOYMENT AGREEMENTS

         In December 1999,  MerchantOnline.com and Tarek Kirschen entered into a
new five-year  employment  agreement  effective  January 1, 2000.  The agreement
provides  for a base  salary of  $250,000  per year,  periodic  bonuses  and the
granting of 1,500,000  options to purchase common stock,  which have an exercise
price of $2.00  per  share  and vest  over the  five-year  term.  The  agreement
provides for additional payments upon a change of control or termination without
cause.

                                       34
<PAGE>

MerchantOnline  is preparing a three year  employment  agreement  for Jim Gitney
that will provide for a base salary of $125,000 per year,  periodic  bonuses and
the granting of 300,000  options to purchase common stock with an exercise price
of $10.00  per share  which  was the price on his first day of  employment.  The
agreement  provides  for  additional  payments  upon  a  change  of  control  or
termination without cause.

CONSULTING AGREEMENTS

         In December 1999, MerchantOnline.com entered into a one-year consulting
agreement  with  Robert  Hausman  providing  for an annual fee of  $125,000  and
options to purchase  300,000  shares of common  stock with an exercise  price of
$1.87 per share.

         In September 1999, MerchantOnline.com entered into a one-year financial
consulting  agreement with Excel  Communications  providing for  compensation of
1,000,000 shares of restricted common stock and a one-year financial  consulting
agreement with SBZ Investments  providing for  compensation of 500,000 shares of
restricted common stock.

ITEM 11. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

         As of January 31,  2000 there were  23,860,000  shares of common  stock
issued and  outstanding.  The  following  table sets  forth,  as of the close of
business on January 31, 2000 (a) the name,  address and number of shares of each
person known by MerchantOnline.com to be the beneficial owner of more than 5% of
our  common  stock and (b) the  number of shares  owned by each  director,  each
director nominee and all officers and directors as a group,  together with their
respective percentage holdings of such shares before and after the exchange:

   Name of Beneficial Owner         Number of Shares         Percentage of Class
   ------------------------         ----------------         -------------------

   Tarek Kirschen                      9,450,000 (1)                 39.6%

   Stephen Landau                      4,725,000                     19.8%
   5440 Little Neck Pkwy
   Little Neck, N.Y.  11362

(1) Does not include options to purchase up to 1,500,000  shares of common stock
not currently exercisable.

                                       35
<PAGE>


ITEM 12. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

         Prior  to  the  merger  with  MerchantOnline.com,  Creditco  had  three
shareholders.  Tarek Kirschen owned 60% of the  outstanding  shares,  Doug Blanz
owned 35%, and Kenneth Merkt owned 5%. In a private transaction, Stephen Landau,
who is the father in law of Tarek Kirschen,  acquired a 30% interest in Creditco
from Doug Blanz, who retained a 5% interest in Creditco.

         MerchantOnline.com  has five outstanding  notes payable,  including two
loans   from    affiliates,    including    one   note   to   Tarek    Kirschen,
MerchantOnline.com's  President, with an outstanding principal balance of $4,560
that bears interest at 1% per month on the outstanding balance, and the other to
Steven Landau in the principal amount of $25,000,  which accrues interest at the
rate of 8% per annum  and is due on  demand.  The  remaining  outstanding  notes
aggregate $330,000 and are payable to minority shareholders pursuant to the same
terms and conditions as Mr. Kirschen's loan.

ITEM 13. EXHIBITS AND REPORTS ON FORM 8-K.

(a)      Exhibits

2.4      Agreement and Plan of  Reorganization  between  MerchantOnline.com  and
         Creditco,  Inc. are hereby  incorporated  by reference to the Report on
         Form 8-K as filed  with  the  Securities  and  Exchange  Commission  on
         February 24, 1999.

2.5      Merger   Agreement  dated  as  of  November  30,  1999,  by  and  among
         Approve.net,  Inc., a California  corporation,  Kim Wilson, Jim Terhune
         and Vince  Mazziotti  and  MerchantOnline.com,  Inc.,  incorporated  by
         reference to the Form 8-K filed January 19, 2000

3.1      Articles   of   Incorporation   and   Amendments   thereto  are  hereby
         incorporated  By reference to the report filed by Tarcyn Corp.  on Form
         10-SB with the Securities and Exchange Commission on May 27, 1997.

3.2      Bylaws are hereby  incorporated  by  reference  to the report  filed by
         Tarcyn  Corp.  on  Form  10SB12G  with  the   Securities  and  Exchange
         Commission on May 27, 1997.

3.3      Articles of  Incorporation  reincorporating  MerchantOnline.com  in the
         State of Florida are hereby  incorporated by reference to the Report on
         Form 8-K as filed  with  the  Securities  and  Exchange  Commission  on
         February 24, 1999.

3.4      Certificate of Designation for Series A Preferred Stock incorporated by
         reference  to the Report on Form 8-K as filed with the  Securities  and
         Exchange Commission on October 19, 1999.

10.1     Consulting Agreement with SBZ Investments, incorporated by reference to
         the Form S-8 filed December 23, 1999

                                       36
<PAGE>


10.2     Employment  Agreement between Don Hughes and  MerchantOnline.com,  Inc.
         dated August 1, 1999,  incorporated  by reference to the Form 8-K filed
         January 19, 2000

10.3     Employment Agreement between Jim Terhune and  MerchantOnline.com,  Inc.
         dated August 1, 1999,  incorporated  by reference to the Form 8-K filed
         January 19, 2000

10.4     Employment  Agreement  between Vince Mazziotti and  MerchantOnline.com,
         Inc. dated February 1, 2000,  incorporated by reference to the Form 8-K
         filed January 19, 2000

10.5     Employment  Agreement  between  Tarek  Kirschen and  MerchantOnline.com
         dated December 3, 1999.

10.6     Investment  Agreement  dated  January 5, 2000  between  Swartz  Private
         Equity LLC and MerchantOnline.com.

10.7     Registration  Rights  Agreement  dated  January 5, 2000 between  Swartz
         Private Equity LLC and MerchantOnline.com.

10.8     Form of Swartz Private Equity LLC Warrant

10.9     Consulting Agreement dated December 1, 1999 between  MerchantOnline.com
         and Robert Hausman

27.0     Financial Data Schedule

(b)      Reports on Form 8-K

         During the three  months  ended  October 31,  1999,  MerchantOnline.com
filed a Report on Form 8-K with the Securities and Exchange Commission

         On  October  19,  1999,  MerchantOnline.com  filed a Report on Form 8-K
disclosing  under Item 5 information  relating to the proposed  conversion  from
common stock to preferred stock by the two principal shareholders.

                                       37
<PAGE>


                                   SIGNATURES

         In accordance  with Section 13 or 15(d) of the Securities  Exchange Act
of 1934, the Registrant has caused its Annual Report on Form 10-KSB to be signed
on its behalf by the undersigned, thereunto duly authorized.

                                             MERCHANTONLINE.COM, INC.

Date: February 14, 2000                      By:  /s/ Tarek Kirschen
                                                  -----------------------------
                                                      Tarek Kirschen, President



         In accordance with the Securities Exchange Act of 1934, this report has
been signed below by the following  persons on behalf of the  Registrant  and in
the capacities and on the dates indicated:

     SIGNATURE                   TITLE                         DATE
     ---------                   -----                         ----

/s/ TAREK KIRSCHEN        Chairman of the Board          February 14, 2000
- - ------------------        President and Director
    Tarek Kirschen        (Chief Financial and
                          Accounting Officer)

                                       38
<PAGE>

                         Index to Financial Statements

Report of Independent Certified Public Accountants...........................F-2
Report of Independent Certified Public Accountants...........................F-3
Balance Sheet................................................................F-4
Statements of Operations.....................................................F-5
Statements of Shareholders' Equity...........................................F-6
Statements of Cash Flows.....................................................F-7
Notes to Financial Statements................................................F-9


                                      F-1
<PAGE>

               Report of Independent Certified Public Accountants

Board of Directors and Shareholders
MerchantOnline.com, Inc.

We have audited the accompanying balance sheet of MerchantOnline.com, Inc. as of
October 31, 1999 and the related statements of operation, shareholders' equity
and cash flows for the year then ended. These financial statements are the
responsibility of the Company's management. Our responsibility is to express an
opinion on these financial statements based on our audit.

We conducted our audit in accordance with generally accepted auditing standards.
Those standards require that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audit provides a reasonable basis for our opinion.

In our opinion, the financial statements referred to above present fairly, in
all material respects, the financial position of MerchantOnline.com, Inc. at
October 31, 1999, and the results of its operations and its cash flows for the
year then ended in conformity with generally accepted accounting principles.

The accompanying financial statements have been prepared assuming
MerchantOnline.com, Inc. will continue as a going concern. As more fully
described in Note 2, the Company has sustained operating losses since inception
and had negative cash flow from operations of approximately $558,900 for the
year ended October 31, 1999 and negative working capital at October 31, 1999 of
approximately $307,063. These conditions raise substantial doubt about the
Company's ability to continue as a going concern. Management's plans in regard
to these matters are also described in Note 2. The financial statements do not
include any adjustments to reflect the possible future effects on the
recoverability and classification of assets or the amounts and classification of
liabilities that may result from the outcome of this uncertainty.



West Palm Beach, Florida                     /s/ ERNST & YOUNG, LLP
February 7, 2000

                                      F-2

<PAGE>
To the Stockholder
Creditco, Inc. d/b/a MerchantOnline.com, Inc.
Boca Raton, Florida


                   Report of Independent Certified Accountants

We have audited the statements of operation, and shareholders' equity
(accumulated deficit), and cash flows for the period from inception (November
20, 1997) to October 31, 1998 of Creditco, Inc. d/b/a MerchantOnline.com, Inc.
These financial statements are the responsibility of the Company's management.
Our responsibility is to express an opinion on those financial statements based
on our audit.

We conducted our audit in accordance with generally accepted auditing standards.
Those standards require that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audit provides a reasonable basis for our opinion.

In our opinion, the financial statements referred to above present fairly, in
all material respects, the results of Creditco, Inc. d/b/a MerchantOnline.com,
Inc. operations and its cash flows for the initial period then ended in
conformity with generally accepted accounting principles.

The accompanying financial statements have been prepared assuming that the
Company will continue as a going concern. The Company has incurred a net loss
from operations of $225,332, and has a net capital deficiency of $175,332, and a
working capital deficiency of $162,732 as of October 31, 1998, which raise
substantial doubt about its ability to continue as a going concern. The
financial statements do not include any adjustments that might result from the
outcome of this uncertainty. Management's plans as to these matters are included
in Note 2.


/s/ MILLWARD & CO. CPAs
- - ------------------------------
Millward & Co. CPAs
Fort Lauderdale, Florida
December 22, 1999


                                       F-3
<PAGE>

                            MerchantOnline.com, Inc.

                                 Balance Sheets

                                October 31, 1999


ASSETS
Current assets:
   Cash                                                           $     5,148
   Prepaid consulting services                                      1,472,500
   Prepaid advertising                                                 63,750
   Deferred advertising                                               500,000
                                                                  -----------
Total current assets                                                2,041,398

Property and equipment, net                                           914,184
Deferred advertising                                                  201,250
Other assets                                                            9,269
                                                                  -----------
Total assets                                                      $ 3,166,101
                                                                  ===========

LIABILITIES AND SHAREHOLDERS' EQUITY
Current liabilities:
   Accounts payable                                               $   263,808
   Accrued advertising liability                                    1,402,500
   Other accrued liabilities                                           96,029
   Notes payable                                                      270,000
   Note payable and convertible note payable to shareholders           29,560
   Convertible note payable                                            60,000
   Other liabilities                                                  226,564
                                                                  -----------
Total current liabilities                                           2,348,461

Commitments and contingencies

Shareholders' equity:
Preferred stock, $0.01 par value--25,000,000 shares authorized,
   no shares issued and outstanding                                        --
Common stock, $0.001 par value--100,000,000 shares authorized,
   21,025,000 shares issued and outstanding                            21,025
Additional paid-in capital                                          4,137,275
Subscriptions receivable                                             (675,000)
Accumulated deficit                                                (2,665,660)
                                                                  -----------
Total shareholders' equity                                            817,640
                                                                  -----------
Total liabilities and shareholders' equity                        $ 3,166,101
                                                                  ===========

SEE ACCOMPANYING NOTES.

                                      F-4
<PAGE>


                            MerchantOnline.com, Inc.

                            Statements of Operations


                                                       PERIOD FROM
                                                    NOVEMBER 20, 1997
                                       YEAR ENDED      (INCEPTION)
                                       OCTOBER 31,   TO OCTOBER 31,
                                          1999            1998
                                      ------------  -----------------

Revenues, net                         $    204,106    $    168,748

Costs and expenses:
   Cost of revenues                        111,064          43,074
   Sales and marketing                   1,296,774         143,195
   General and administrative              721,023         195,853
   Depreciation and amortization            30,649          11,958
   Interest expense                         29,924              --
   Other expenses--settlement              455,000              --
                                      ------------    ------------
Total costs and expenses                 2,644,434         394,080
                                      ------------    ------------

Net loss                              $ (2,440,328)   $   (225,332)
                                      ============    ============

 Net loss per share                   $       (.13)   $       (.01)
                                      ============    ============

Weighted average shares outstanding     18,223,249      15,750,000
                                      ============    ============

SEE ACCOMPANYING NOTES.

                                      F-5
<PAGE>
<TABLE>
<CAPTION>
                                                    MerchantOnline.com, Inc.

                                               Statements of Shareholders' Equity


                                                          COMMON STOCK      ADDITIONAL                                TOTAL
                                                   ------------------------   PAID-IN    SUBSCRIPTIONS ACCUMULATED SHAREHOLDER'S
                                                      SHARES       AMOUNT     CAPITAL     RECEIVABLE     DEFICIT      EQUITY
                                                   ---------------------------------------------------------------------------
<S>                                                  <C>        <C>         <C>          <C>          <C>          <C>
Balance at November 20, 1997 (inception)             15,750,000 $    15,750 $    34,250  $        --  $        --  $    50,000
   Net loss                                                  --          --          --           --     (225,332)    (225,332)
                                                   ---------------------------------------------------------------------------
Balance at October 31, 1998                          15,750,000      15,750      34,250           --     (225,332)    (175,332)
   Issuance of stock in reverse merger                1,750,000       1,750      (1,750)          --           --           --
   Issuance of stock in a private placement              25,000          25      24,975           --           --       25,000
   Issuance of stock in settlement of advertising
     obligation                                         500,000         500     434,500           --           --      435,000
   Issuance of stock in exchange for consulting
     services                                         1,500,000       1,500   1,318,500           --           --    1,320,000
   Issuance of stock for web site development         1,000,000       1,000     849,000           --           --      850,000
   Issuance of stock in private placement               500,000         500     999,500     (675,000)          --      325,000
   Stock options granted to employees                        --          --      53,300           --           --       53,300
   Stock options granted to nonemployees                     --          --     425,000           --           --      425,000
   Net loss                                                  --          --          --           --   (2,440,328)  (2,440,328)
                                                   ---------------------------------------------------------------------------
Balance at October 31, 1999                          21,025,000 $    21,025 $ 4,137,275  $  (675,000) $(2,665,660) $   817,640
                                                   ===========================================================================

SEE ACCOMPANYING NOTES

                                      F-6
</TABLE>
<PAGE>
<TABLE>
<CAPTION>
                                     MerchantOnline.com, Inc.

                                     Statements of Cash Flows


                                                                                 PERIOD FROM
                                                                               NOVEMBER 20, 1997
                                                                   YEAR ENDED    (INCEPTION)
                                                                   OCTOBER 31,  TO OCTOBER 31,
                                                                     1999            1998
                                                                  ------------ -----------------
<S>                                                               <C>            <C>
OPERATING ACTIVITIES
Net loss                                                          $(2,440,328)   $  (225,332)
Adjustments to reconcile net loss to net cash
   used in operating activities:
     Depreciation and amortization                                     30,649         11,958
     Issuance of stock and stock options for services                 325,800             --
     Issuance of stock
        for settlement of advertising obligation                      435,000             --
     Changes in operating assets and liabilities:
       Accounts receivable                                             12,362        (12,362)
       Prepaid advertising                                            (63,750)            --
       Deferred advertising                                          (701,250)            --
       Other assets                                                    (2,704)        (6,565)
       Accounts payable                                               135,764        128,044
       Accrued advertising liability                                1,402,500             --
       Other accrued liabilities                                       96,029             --
       Other liabilities                                              211,041         15,523
                                                                  -----------    -----------
Net cash used in operating activities                                (558,887)       (88,734)

INVESTING ACTIVITY
Purchases of property and equipment                                   (23,998)       (82,793)
                                                                  -----------    -----------
Net cash used in investing activity                                   (23,998)       (82,793)

FINANCING ACTIVITIES
Proceeds from note payable                                            295,000             --
Proceeds from Convertible Note Payable                                     --         90,000
Proceeds from capital contributions                                        --         50,000
Proceeds from stock issued in private placements                      350,000             --
Borrowings from shareholder                                                --         34,026
Payments on note payable to shareholder                               (29,466)            --
Payments on convertible notes payable                                 (30,000)            --
                                                                  -----------    -----------
Net cash provided by financing activities                             585,534        174,026

                                      F-7
</TABLE>
<PAGE>
<TABLE>
<CAPTION>
                                      MerchantOnline.com, Inc.

                                Statements of Cash Flows (continued)


                                                                                     PERIOD FROM
                                                                                  NOVEMBER 20, 1997
                                                                      YEAR ENDED     (INCEPTION)
                                                                      OCTOBER 31,   TO OCTOBER 31,
                                                                         1999           1998
                                                                      ----------- -----------------
<S>                                                                        <C>            <C>
Net increase in cash                                                       2,649          2,499
Cash at beginning of the year                                              2,499             --
                                                                      ----------     ----------
Cash at end of the year                                               $    5,148     $    2,499
                                                                      ==========     ==========

SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION
Cash paid for interest                                                $    3,503     $    3,106
                                                                      ==========     ==========

SUPPLEMENTAL SCHEDULE OF NONCASH INVESTING AND FINANCING ACTIVITIES
Issuance of common stock for development of web site                  $  850,000     $       --
                                                                      ==========     ==========

Issuance of common stock for prepaid consulting services              $1,515,000     $       --
                                                                      ==========     ==========

SEE ACCOMPANYING NOTES.

                                      F-8
</TABLE>
<PAGE>


                            MerchantOnline.com, Inc.

                          Notes to Financial Statements

        Year Ended October 31, 1999 and the Period from November 20, 1997
                         (inception) to October 31, 1998


1. NATURE OF BUSINESS

MerchantOnline.com, Inc. (f/k/a Creditco) (the Company) is a successor to Tarcyn
Corporation. Tarcyn Corporation was incorporated on March 13, 1993 under the
laws of the State of Colorado to engage in lawful corporate undertaking,
including, but not limited to, selected mergers and acquisitions. Tarcyn had
been in the development stage since inception and had no operations prior to the
merger with MerchantOnline.com. As such, Tarcyn was defined as a "shell"
company, whose sole purpose at the time was to locate and consummate a merger or
acquisition with a private entity.

Effective February 16, 1999, Tarcyn acquired all of the issued and outstanding
securities of Creditco Inc. d/b/a MerchantOnline.com, for 15,750,000 shares of
"restricted" common stock of Tarcyn. Subsequent to the acquisition, Tarcyn
changed its name to MerchantOnline.com, Inc., changed its jurisdiction of
incorporation from Colorado to Florida and changed its fiscal year end from
March 31, to October 31 in order to coincide with the fiscal year end of
Creditco. (See Note 11)

The primary business of the Company is to provide real time processing of
eCommerce transactions by hosting a server that allows eBusinesses to execute
transactions such as online processing of credit cards, debit cards and online
checks over the Internet. The Company charges initial set-up fees and monthly
fees for these services. During the period from March 1998 through March 1999,
the Company also allowed merchants to use its merchant account for a percentage
of gross receipts plus transaction fees.

                                      F-9
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)

2.  MANAGEMENT'S PLANS AND ISSUES AFFECTING LIQUIDITY

The Company's financial statements have been prepared assuming that the Company
will continue as a going concern. The Company has a limited operating history
and had sustained losses since inception. In addition the Company had negative
cash flow from operations of approximately $558,900 during the year ended
October 31, 1999 and had negative working capital of approximately $307,063 at
October 31, 1999. As a result, the Company had to rely principally on private
equity funding to continue its activities to date. The Company intends to
significantly increase its operational expenses in fiscal year 2000 to expand
its product offering and sales and marketing activities.

On January 5, 2000, the Company entered into an investment agreement for the
sale of up to $35 million of common stock upon the exercise of certain Put
Rights. The Put Rights become available upon the effectiveness of a registration
statement to be filed with the Securities and Exchange Commission to register
the stock that will be sold under the Agreement (See Note 12). Additionally, the
same investor has entered into a letter of intent to purchase up to $3 million
of common stock in a private placement upon the request by the Company, until
such time as the registration statement is effective. Also, subsequent to
October 31, 1999, and through February 7, 2000, the Company has received
approximately $1,475,000 in connection with private placements of its common
stock (see Note 11 and 12). Management intends to use these proceeds to fund its
operations and expansion.

Since the Company does not have a definitive alternative financing arrangement
in place in the event that the proceeds from private equity financings are not
sufficient to fund working capital needs through the effectiveness of the
registration statement described above, there is substantial doubt about the
Company's ability to continue as a going concern. The financial statements do
not include any adjustments to reflect the possible effects on the
recoverability and classification of liabilities that may result from the
outcome of this uncertainty.

3. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

PROPERTY AND EQUIPMENT

Property and equipment is stated at cost. Depreciation is computed using the
straight-line method over the estimated useful lives of the related assets.

In March 1998, the AICPA issued Statement of Position (SOP) 98-1, ACCOUNTING FOR
THE COSTS OF COMPUTER SOFTWARE DEVELOPED FOR OR OBTAINED FOR INTERNAL USE. The

                                      F-10
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)

3. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

SOP requires capitalization of certain costs incurred in connection with
developing or obtaining internal use software. The Company has capitalized
$850,000 of web site development costs pursuant to this SOP, which is included
in property and equipment on the accompanying balance sheet.

REVENUE RECOGNITION AND PRESENTATION

Revenues from set-up fees are deferred and recognized on a straight-line basis
over a twelve-month period. Revenues from monthly fees, transaction fees and
commissions are recorded when earned.

In December 1999, the Securities and Exchange Commission staff issued Staff
Accounting Bulletin (SAB) No. 101, REVENUE RECOGNITION IN FINANCIAL STATEMENTS.
The SAB establishes certain criteria for net versus gross recording of sales
transactions and requires companies to comply with the SAB no later than the
first fiscal quarter of the fiscal year beginning after December 15, 1999 and to
retroactively reclassify for all periods presented. The Company has decided to
early adopt the SAB. Prior to implementation of the SAB, the Company recorded
gross revenues from customers that used its merchant accounts and recorded
corresponding expenses, net of its fees, for distribution to its customers. The
1998 audited financial statements have been reclassified to comply with this
SAB. Revenues, net includes approximately $21,000 and $25,700 for the year ended
October 31, 1999 and the period from November 20, 1997 (inception) through
October 31, 1998, respectively, related to fees earned under these arrangements.

ADVERTISING EXPENSE

The Company accounts for its advertising expense in accordance with SOP 93-7,
Reporting on Advertising Costs, which requires advertising costs to be expensed
as incurred or at the time of first showing. Advertising costs for the year
ended October 31, 1999 and the period from November 20, 1997(inception) through
October 31, 1998 were approximately $833,000 and $9,400, respectively.

Prepaid advertising relates to available Internet advertising blocks, which have
been prepaid by the Company. Deferred advertising relates to Internet

                                      F-11
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)

advertising blocks, which will become available to the Company upon the payment
of the Company's liability under an advertising agreement. (See Note 5)

LOSS PER SHARE

The Company computes loss per share pursuant to SFAS No. 128, EARNINGS PER
SHARE. Weighted average shares outstanding do not include any contingently
issuable shares. The dilutive effect of convertible debt has not been
considered, as its effect would be antidilutive.

                                      F-12
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)


STOCK-BASED COMPENSATION

SFAS No. 123, ACCOUNTING FOR STOCK-BASED COMPENSATION, defines a fair value
method of accounting for issuance of stock options and other equity investments.
Under the fair value method, compensation cost is measured at the grant date
based on the fair value of the award and is recognized over the service period,
which is usually the vesting period. Pursuant to SFAS No. 123, companies are
encouraged, but not required, to adopt the fair value method of accounting for
employee stock-based transactions. Companies are also permitted to continue to
account for such transactions under Accounting Principles Board (APB) Opinion
No. 25, ACCOUNTING FOR STOCK ISSUED TO EMPLOYEES, but are required to disclose
in a note to the financial statements pro forma net income amounts as if the
Company had applied the new method of accounting.

The Company accounts for employee stock-based compensation under APB No. 25 and
has complied with the disclosure requirements of SFAS No. 123.

INCOME TAXES

The Company accounts for income taxes under SFAS No. 109, ACCOUNTING FOR INCOME
TAXES. Deferred income tax assets and liabilities are determined based upon
differences between financial reporting and tax bases of assets and liabilities
and are measured using the enacted tax rates and laws that will be in effect
when the differences are expected to reverse. A valuation allowance is recorded
when it is more likely than not that some portion or all of a deferred tax asset
will not be realized.

USE OF ESTIMATES

The preparation of financial statements in conformity with generally accepted
accounting principles requires management to make estimates and assumptions that
affect the amounts reported in the financial statements and accompanying notes.
Management believes that the estimates utilized in preparing its financial
statements are reasonable and prudent; however, actual results could differ from
these estimates.

                                      F-13
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)


RECLASSIFICATION

Certain amounts in prior period's financial statements have been reclassified to
conform with the current year's presentation

4. PROPERTY AND EQUIPMENT

Property and equipment consists of the following at October 31, 1999:

                                                USEFUL LIVES
                                                   (YEARS)
                                                ------------

         Furniture and fixtures                      5-7              $  12,636
         Computer hardware and software               3                  92,015
         Web-site development                         3                 852,140
                                                                      ---------
                                                                        956,791
         Less accumulated depreciation
            and amortization                                             42,607
                                                                      ---------
                                                                      $ 914,184
                                                                      =========

5. DEFERRED ADVERTISING AND ADVERTISING LIABILITY

In May 1999, the Company entered into an agreement with an unrelated party that
provided for the Company to receive advertising in the form of sponsorship of a
car-racing team and certain Internet advertising blocks for a $1,530,000 fee,
which was payable in bi-weekly installments beginning June 10, 1999. The Company
allocated $765,000 of the fee to the sponsorship and expensed this amount during
fiscal 1999 over the term of the sponsorship season. The Company has the right
to use the Internet advertising blocks through December 31, 2000. Accordingly,
the Company has recorded deferred advertising of $701,250 at October 31, 1999,
$500,000 of which is classified as a current asset and $201,250 is a long term
asset to be used in fiscal year 2001.

The Company did not make the payments as provided in the agreement and entered
into a workout agreement on September 8, 1999 in order to preserve its rights to
the Internet blocks and settle its remaining obligation under the agreement. The
settlement provided for the Company to:

                                      F-14
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)


(1) pay $20,000 in cash, (2) issue 500,000 shares of the Company's common stock
to the car-racing team and, (3) make monthly payments of approximately $127,500
for twelve consecutive months beginning on the September 1, 1999. In addition,
the President of the Company was required to place 500,000 of his shares of the
Company's common stock in escrow as collateral for the monthly payments. As of
October 31, 1999 the Company made only one monthly payment related to this
obligation. Currently, the Company has a verbal agreement to restructure the
arrangement such that certain accelerated payments of $375,000 will be made in
February 2000 and full payment will be made by August 2000.

The fair value of the shares issued in settlement on September 8, 1999 was
determined by management to be $435,000 and is recorded in other expenses -
settlement in the October 31, 1999 statement of operations. The Company has the
right to repurchase these shares any time prior to September 8, 2000 for $3 per
share.

On May 21, 1999, the Company entered into an agreement to sell approximately
$306,000 of the aforementioned Internet advertising blocks to an unrelated
party. As of October 31, 1999, the Company has collected approximately $216,000
pursuant to this agreement and has recorded this amount in other liabilities in
the accompanying balance sheet. The unrelated party does not have the right to
use this advertising until the $306,000 is paid in full. In the event that the
remaining amount is not received by the expiration of the Internet advertising
blocks in December 2000, the unrelated party will forego the right to use such
advertising.

6. NOTE PAYABLE

The Company had notes payable of $270,000 payable to several individuals at
October 31, 1999, bearing interest at 8% per annum. All of the notes payable
were due and payable prior to October 31, 1999. Subsequent to October 31, 1999,
the Company entered into an agreement with a note holder and issued 100,000
common shares in settlement of the outstanding obligation. (See Note 9)

The Company had a note payable of $60,000 bearing interest at 1% per month on
the monthly average outstanding balance. The note was due and payable in
December 1998. The note is convertible into common stock at $1 per share at the
option of the note holder. Subsequent to October 31, 1999, the note holder
converted the note to common stock.

                                      F-15
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)

Interest expense incurred on the aforementioned notes was approximately $26,400
for the year ended October 31, 1999. The Company did not incur any interest
charges during the period from November 20, 1997 (inception) through October 31,
1998.

7. NOTE PAYABLE AND CONVERTIBLE NOTE PAYABLE

At October 31, 1999, the Company had two notes payable to shareholders of
approximately $30,000 in the aggregate. The $25,000 note payable bears interest
at 8% per annum and was due and payable on December 31, 1999. The note and
related accrued interest were converted to 25,000 shares of common stock
subsequent to October 31, 1999. The other note of $4,560 bears interest at 1%
per month on the average monthly outstanding balance. The Company incurred
interest expense of $4,970 on these notes for the year ended October 31, 1999.

8. INCOME TAXES

The Company has not recorded a provision (benefit) for income taxes for the year
ending October 31, 1999 and the period from November 20, 1997(inception) through
October 31, 1998.

The significant components of the Company's net deferred income taxes as of
October 31, 1999 are as follows:

         Deferred tax assets:
            Nonqualified stock options                            $    58,784
            Accrued vacation                                           15,721
            Net operating loss carryforwards                          905,266
                                                                  -----------
                                                                      979,771
         Less valuation allowance                                    (976,376)
                                                                  -----------
         Total deferred tax assets                                      3,394

         Deferred tax liabilities:
            Fixed assets                                               (3,394)
                                                                  -----------
         Net deferred income taxes                                $        --
                                                                  ===========

                                      F-16
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)


The differences between the effect of applying the federal statutory income tax
rate and the effective income tax rate are summarized below:

                                                                 October 31,
                                                            --------------------
                                                              1999        1998
                                                           ---------   ---------
         Tax at federal statutory rates                       (34.00)%   (34.00)
         State income taxes, net of federal benefit            (3.52)%    (3.63)
         Nondeductible items                                    0.98%        --
         Change in valuation allowance                         36.54%     37.63
                                                           ---------   ---------
                                                                  --%        --%

SFAS 109  requires  a  valuation  allowance  to reduce the  deferred  tax assets
reported  if,  based on the weight of the  evidence,  it is more likely than not
that some portion or all of the deferred tax assets will not be realized.  After
consideration  of all the evidence both positive and  negative,  management  has
determined that a $975,376 valuation  allowance at October 31, 1999 is necessary
to reduce the  deferred  tax assets to the amount  that will more than likely be
realized.

The change in the valuation allowance for the year ended October 31, 1999 was an
increase of approximately $891,584 resulting primarily from net operating losses
generated during the period.

At October 31, 1999, the Company has  approximately  $2,405,702 in net operating
loss  carryforwards  for U.S. federal income tax purposes that expire in various
amounts through 2019.

9. COMMITMENTS AND CONTINGENCIES

The Company leases its office space under a month-to-month agreement. Rental
expense amounted to approximately $57,200 and $18, 600 for the year ended
October 31, 1999 and the period from November 20, 1997 (inception) to October
31, 1998, respectively.

The Company is involved in a litigation regarding an outstanding note payable
and is currently negotiating a settlement that is not expected to be materially
in excess of the amounts recorded as of October 31, 1999. This matter is not
expected to have a material adverse effect on the Company's financial position
or its results of operations.

                                      F-17
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)

10. STOCK OPTIONS

The Company granted stock options to certain employees during 1999. The stock
options are immediately vested and are exercisable over a three-year period at a
price of $0.50 per share. The fair value of the underlying stock on the grant
date exceeded the exercise price of all options; therefore, the Company recorded
compensation expense of approximately $53,300.

Pro forma information regarding net loss is required by SFAS No. 123 and has
been determined as if the Company has accounted for its employee stock options
under the fair value method of that statement. The fair value of outstanding
options was estimated at the date of grant using the Black Scholes method with
the following assumptions: expected volatility of 254%, risk-free interest rate
of 4.99%, no expected dividends; and weighted average expected life of the
options was three years.

The effect of applying the fair value method prescribed by SFAS No. 123 to the
Company's options results in pro forma net loss of $2,502,728 for the year ended
October 31, 1999.

No options were exercised or expired during 1999. A summary of the Company's
stock option activity and related information is as follows:

         Outstanding at beginning of year                         --
            Granted                                          630,000
            Forfeited                                             --
                                                         -----------
         Outstanding at end of year                          630,000
                                                         ===========

         Exercisable at end of year                          630,000
                                                         ===========

         Average fair value of options
            granted during the year                           $ 0.91
                                                         ===========

The average remaining contractual life of options outstanding at October 31,
1999 was 3 years.

11. COMMON STOCK

On February 16, 1999, pursuant to the terms of an agreement and plan of
reorganization, MerchantOnline.com undertook a 3.5 - 1 forward split of its
issued and outstanding common stock and thereafter, MerchantOnline.com acquired
all of the issued and outstanding securities of CreditCo, Inc. in exchange for
15,750,000 "restricted" common shares of MerchantOnline.com. As a result,
MerchantOnline.com was the surviving entity. This transaction has been accounted
for as a reverse merger with a nonoperating public "Shell".

On February 9, 1999, the shareholders of Tarcyn effectively received 1,750,000
shares of the combined company in exchange for the "shell" which had no net
monetary assets. Shareholders' equity has been retroactively restated to reflect
the effective recapitalization of the 15,750,000 shares of common stock.

During September 1999, the Company issued 1,500,000 of its common shares in
exchange for certain consulting services related to two contracts that extended
over twelve-month periods. The value of the services was determined based on the
fair value of the common shares, as determined by an independent appraisal, at
the date of the transactions. During 1999, the Company recorded approximately
$169,600 of expense and at October 31, 1999 $1,150,400 of prepaid consulting
services related to these transactions.

                                      F-18
<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)


On September 15, 1999, the Company issued 1,000,000 common shares to an
unrelated party in exchange for the development of a web site. The value of the
service was determined based on the fair value of the common stock, as
determined by an independent appraisal at the date of the transaction. The
Company recorded an asset of $850,000 in connection with this transaction.

The Company also issued 500,000 stock options to nonemployees during the year
for services. In accordance with SFAS No. 123, the Company estimated the value
of the stock options on the date of grant using the Black-Scholes option-pricing
model with the following weighted-average assumptions; annual dividends of
$0.00, expected volatility of 254%, risk-free interest rate of 4.99%, and
expected life of three years for all grants. The weighted-average fair value of
the stock options granted during the year was $0.85.

In May 1999, MerchantOnline.com commenced a private offering of its common stock
at a price of $1.00 per share for aggregate gross proceeds of up to $2 million,
of which an aggregate of 25,000 shares were sold. A second offering for $2.00
per share commenced in September 1999 which raised an aggregate of $1,800,000
through January 31, 2000.

At October 31, 1999, the Company had a subscription receivable of approximately
$675,000 related to the September 1999 private placement.

At October 31, 1999, the Company had 630,000 shares of common stock reserved for
issuance for outstanding stock options.

                                      F-19

<PAGE>

                            MerchantOnline.com, Inc.

                    Notes to Financial Statements (continued)

12. SUBSEQUENT EVENTS

On December 3, 1999, the Company entered into an employment agreement with the
President of the Company. The agreement provides for annual compensation of
$250,000 and the issuance of 1,500,000 of stock options at an exercise price of
$2 per share, which vest over five years.

On December 6, 1999, the Company entered into a one year consulting agreement
that is renewable for one-year terms upon the mutual agreement of both parties.
The agreement pays compensation of $125,000 per year payable monthly.
Additionally, in connection there with, the Company has granted 300,000 stock
options at a exercise price of $1.87 per share.

On December 7, 1999, the Company sold 250,000 common shares in a private
placement transaction at $2 per share.

On January 5, 2000, the Company entered into an investment agreement that
entitles the Company to issue and sell, at its option, its common stock, under
certain Put Rights, for up to an aggregate of $35 million from time to time
during a three-year period, commencing on the effective date of a registration
statement.

In order to invoke a Put Right, the Company must have an effective registration
statement on file with the SEC registering the resale of the common shares which
may be issued as a consequence of the invocation of that Put Right. In
connection with this Agreement, the Company issued warrants to purchase 490,000
shares of common stock at $1.93 per share, which may be exercised anytime over a
five-year period. The invocation of a Put Right is subject to a predefined
formula. The agreement provides for the imposition of a nonusage fee, as
defined, if the Company does not put $1,000,000 of its common stock to the
investor within each six-month period.

On January 11, the Company entered into a letter of intent with the investor to
purchase up to $3 million of common stock in a private placement until such time
as the registration statement is effective.

On January 12, 2000, the Company entered into of letter on intent with a company
to purchase approximately 90% of the outstanding capital stock of a company in
exchange for cash and a predetermined amount of the Company's common stock. In
connection with the letter of intent, the Company paid a $50,000 nonrefundable
deposit.

On January 15, 2000, the Company acquired 100% of the common stock of
Approve.Net, Inc. for 2,000,000 shares of the Company's common stock.
Approve.Net, Inc. is engaged in the business of on-line credit card processing.

                                      F-20



                              EMPLOYMENT AGREEMENT

         This  Employment  Agreement  dated as of December 3, 1999  (hereinafter
referred to as "Agreement")  is entered into by and between  Merchantonline.com,
Inc.   (hereinafter  referred  to  as  the  "Company")  and  Tarek  S.  Kirschen
(hereinafter referred to as "Executive").

         WHEREAS, the Company employs Executive in the capacity of President and
Chief  Executive   Officer  and  desires  to  modify  the  existing   employment
arrangement; and

         WHEREAS,  the  Company  and  Executive  desire  to set  forth  in  this
Agreement all of the terms and conditions of said employment, and to establish a
mechanism to resolve disputes relating to said employment;

         NOW, THEREFORE, in consideration of the mutual promises and obligations
contained in this Agreement, the Company and Executive agree as follows:

         1.   TERM OF EMPLOYMENT.  This  Agreement is effective  January 1, 2000
(the "Effective Date"), and will automatically  terminate without further notice
at 5:00 p.m. on December 31, 2004.

         2.   DUTIES AND RESPONSIBILITIES.  The Company hereby employs Executive
as  President  and Chief  Executive  Officer with such powers and duties in that
capacity  as may be  established  from  time  to  time  by  the  Company  in its
discretion. Executive will devote his entire time, attention and energies to the
Company's  business.  During his  employment,  Executive  will not engage in any
other  business  activities,  regardless of whether such activity is pursued for
profits, gains, or other pecuniary advantage. However, nothing in this Agreement
shall prevent Executive from passively  investing in business activities so long
as such investments require no active participation by Executive.

         3.   COMPENSATION.

         (a)      BASE  SALARY.   The  Company  promises  to  pay  Executive  an
         annualized base salary of $250,000, less applicable deductions, payable
         in installments according to the Company's normal payroll practices.

         (b)      SALARY  INCREASES:  Executive's  base  salary will be adjusted
         upward on January 1 of each subsequent year by the twelve month average
         of the Consumer Price Index ("CPI") for the preceding year. The minimum
         CPI adjustment  will be three percent (3%) per year and the maximum CPI
         adjustment will be six percent (6%) per year.

         (c)      BONUSES:  During  the term of this  Agreement,  the  Executive
         shall  receive an annual  bonus from the Company of each year,  in such
         amount  as  shall,  from time to time,  be  determined  by the Board of
         Directors  of the  Company,  in its good faith  discretion.  Also,  the
         Executive  shall  receive  a  bonus,  as  determined  by the  Board  of
         Directors,  for any and all acquisitions or mergers  consummated by the
         Company.

<PAGE>


         (d)      VACATION.  Executive shall be entitled to reasonable vacations
         during  each  year of the Term,  the time and  duration  thereof  to be
         determined by mutual agreement between Executive and the Company.

         (e)      STOCK  OPTIONS.  On the date of this  Agreement,  the  Company
         shall grant to  Executive  stock  options to purchase an  aggregate  of
         1,500,000  shares of common stock at an exercise price equal to $2.00 ,
         which  is the  fair  market  value  on the  date of this  agreement  as
         reported by the OTC Bulletin Board on that date. The options shall vest
         300,000 options on December 3 of each year commencing December 3, 2000,
         assuming that Executive  remains  employed by Company on the dates that
         the options are to be deemed vested. In the event that Executive is not
         employed by Company on dates that the options are to be deemed  vested,
         regardless  of the  reason for his  separation  from the  Company,  the
         options that are not vested  shall  immediately  terminate  and expire.
         There will be no  "pro-rated"  vesting of any options for the period in
         which Executive ceases to be employed by Company.  The vesting schedule
         will be as follows:  300,000  options  shall vest on December 3 of each
         year commencing December 3, 2000. Executive will have five (5) years to
         exercise all vested options.

         (f)      EXPENSES. The Company shall pay or reimburse the Executive for
         all reasonable  expenses which are actually  incurred or paid by him in
         the performance of his service hereunder.

         (g)      AUTOMOBILE.  The Company shall provide Executive with a luxury
         or comparable automobile,  including maintenance,  which may be used by
         Executive  for both personal and business  purposes  during the term of
         his  employment.  A new  vehicle  shall be  provided by the Company for
         Executive at three-year intervals.

         (h)      MEMBERSHIPS.  Company shall pay for Executive all  appropriate
         professional and associate membership dues necessary or appropriate for
         fulfillment  of Executive's  responsibilities  under this Agreement and
         agree to  provide  an annual  allowance  of not in excess of $3,500 for
         payment of social club memberships.

         (i)      PROFESSIONAL SEMINARS.  Company shall afford Executive with 12
         compensated  days  annually for the purpose of  attending  professional
         seminars  necessary to enable Executive to obtain and maintain licenses
         and  certification  related  to his  employment.  Company  will pay all
         reasonable  travel,  food and lodging costs  associated  with attending
         such seminars.

         (j)      INSURANCE.  The  Executive  agrees  to allow  the  Company  to
         provide  "Key-Man"  Life  Insurance.  The  Insurance  will be at  least
         $2,000,000,  with at least  $1,000,000 of Universal  Life or equivalent
         type,  and  will  be  paid  by the  Company.  The  Company  will be the
         beneficiary of said policy,  but the cash surrender value  accumulated,
         if any, will belong to the Executive.

         (k)      OTHER  BENEFITS.  Executive will be entitled to participate in
         any group health,  life or disability plan and is entitled to any other
         benefits  that  the  Company  may  maintain  from  time to time for all
         employees,  provided that Executive  meets the  respective  eligibility
         requirements.

         4.   INABILITY  TO  PERFORM  JOB  DUTIES.  In the event of  Executive's
death,  this  Agreement  and  the  Executive's  salary  and  compensation  shall
automatically  end. If Executive becomes unable to perform his employment duties

<PAGE>


during the term of this Agreement for any reason,  his  compensation  under this
Agreement shall  automatically  end until such time as Executive becomes able to
resume his job  duties for the  Company.  In the event  that  Executive  becomes
unable to perform his employment  duties for a cumulative period of greater than
twelve (12) weeks  within any span of twelve (12)  months,  this  Agreement  and
Executive's employment will be automatically terminated.

         5.   TERMINATION  BY COMPANY FOR CAUSE.  The Company may terminate this
Agreement,  and Executive's  employment "for cause" at any time. As used herein,
"for cause" shall mean any one of the following:

         o        The  habitual  neglect  by  Executive  of his job  duties  and
                  responsibilities; or

         o        Conviction of any crime, excluding minor traffic offenses; or

         o        Commission  of a  serious  violation  of any of the  Company's
                  personnel policies, including but not limited to violations of
                  the Company's policies against any form of harassment; or

         o        Any act or  omission  deemed as  grounds  for  termination  of
                  employees as set forth in the Company's  personnel policies in
                  existence at the time; or

         o        A material breach of this Agreement.

In  the  event  the  Company  terminates   Executive's   employment  for  cause,
Executive's salary and other compensation shall  automatically  terminate and be
forfeited.

         6.   TERMINATION OF AGREEMENT BY COMPANY  WITHOUT CAUSE OR BY EXECUTIVE
WITH CAUSE. The Company may terminate this Agreement and Executive's  employment
without  cause at any time  upon  thirty  (30)  days  prior  written  notice  to
Executive. The Executive may terminate this Agreement and Executive's employment
without  cause at any time upon  thirty  (30) days prior  written  notice to the
Company upon a material  breach of this  Agreement by the Company.  In each such
event, the Company will pay to Executive a severance  payment of an amount equal
to 299% of his  then-current  base  salary,  less  taxes  and  other  applicable
withholding amounts.

         7.   TERMINATION  OF AGREEMENT BY  EXECUTIVE.  Executive  may terminate
this  Agreement and his  employment  with the Company  without cause upon thirty
(30) days prior  written  notice to the  Company.  Executive  may be required to
perform his job duties and will be paid his regular salary up to the date of the
termination.  At the option of the Company, the Company may require Executive to
terminate employment upon receiving said thirty (30) days' notice from Executive
of the  termination of this  Agreement.  In such event,  the Company will pay to
Executive  an amount  equal to thirty  (30)  calendar  days of his base  salary.
Executive  will not be entitled to receive any other  compensation  or severance
allowance under this Agreement.

         8.   CHANGE OF  CONTROL.  (a) For the  purposes  of this  Agreement,  a
"Change  of  Control"  shall be deemed to have taken  place if: (i) any  person,

<PAGE>


including a "group" as defined in Section  13(d)(3) of the  Securities  Exchange
Act of 1934,  as amended (but  excluding  Executive  and members of his family),
becomes the owner or beneficial owner of Company  securities,  after the date of
this  Agreement,  having 50% or more of the  combined  voting  power of the then
outstanding  securities  of the  Company  that may be cast for the  election  of
directors  of the Company  (other than as a result of an issuance of  securities
initiated by the Company,  or open market  purchases  approved by the Board,  as
long as the majority of the Board approving the purchases is the majority at the
time the  purchases  are made),  or (ii) the persons who were  directors  of the
Company  before such  transactions  shall cease to  constitute a majority of the
Board,  or any successor to the Company,  as the direct or indirect result of or
in connection with, any cash tender or exchange offer,  merger or other business
combination,  sale of assets or contested  election,  or any  combination of the
foregoing transactions.

                  (b)  During  the  remaining  term  hereof  after the Change of
Control Date, the Company (or subsidiary)  will (i) continue to pay Executive at
not less than the Base Salary on the Change of Control Date,  (ii) pay Executive
bonuses in amounts not less in amount than those paid during the 12 month period
preceding  the Change of  Control  Date,  and (iii)  continue  employee  benefit
programs as to  Executive at levels in effect on the Change of Control Date (but
subject  to such  reductions  as may be  required  to  maintain  such  plans  in
compliance with applicable federal law regulating employee benefit programs).

                  (c) If during the  remaining  term hereof  after the Change of
Control  Date (i)  Executive's  employment  is  terminated  by the  Company  (or
subsidiary),  or  (ii)  there  shall  have  occurred  a  material  reduction  in
Executive's compensation or employment related benefits, or a material change in
Executive's status, working conditions,  management  responsibilities or titles,
and Executive voluntarily terminates his relationship with the Company within 60
days of any  such  occurrence,  or the  last in a series  of  occurrences,  then
Executive  shall be  entitled to  receive,  a lump sum payment  equal to 299% of
Executive's  Base  Salary.  Such  amount  will be paid to  Executive  within  15
business days after his termination of affiliation with the Company.

         9.   COOPERATION.  Upon  the  termination  of  this  Agreement  for any
reason,  Executive  agrees to  cooperate  with the Company in effecting a smooth
transition  of the  management  of the  Company  with  respect to the duties and
responsibilities  which  Executive  performed  for the Company.  Further,  after
termination  of this  Agreement,  Executive  will furnish such  information  and
proper assistance to the Company as it may reasonably require in connection with
any  prior  business  arrangements  in which  Executive  was  involved,  and any
litigation to which the Company is or may become party.

         10.  COVENANT NOT TO COMPETE.  During the term of this  Agreement,  and
for two (2) years  after its  termination,  Executive  promises  and agrees that
she/he will not enter into any employment or business relationship (whether as a
principal, agent, partner, employee,  investor, owner, consultant,  board member
or otherwise)  with any company,  business  organization  or individual  that is
engaged in the same or similar business as that conducted by the Company or with
any other business that competes with the Company.  This Section 10 is effective
regardless of the reason for the  termination of the Agreement and regardless of
whether the  Agreement is  terminated  by the  Executive  or the  Company.  This
restrictive  covenant  may be assigned to and  enforced by any of the  Company's
assignees or successors.

<PAGE>


         11.  AGREEMENT NOT TO USE OR DISCLOSE TRADE SECRETS. During the term of
this Agreement and a period of five (5) years thereafter, Executive promises and
agrees  that he/she will not  disclose  or utilize  any trade  secrets  acquired
during the course of  service  with the  Company  and/or  its  related  business
entities.  As used herein,  "trade secret" refers to the whole or any portion or
phase of any formula, pattern, device, combination of devices, or compilation of
information  which is for use, or is used,  in the  operation  of the  Company's
business  and which  provides the Company an  advantage,  or an  opportunity  to
obtain an advantage,  over those who do not know or use it. "Trade  secret" also
includes any scientific,  technical,  or commercial  information,  including any
design, list of suppliers,  list of customers, as well as pricing information or
methodology,  contractual  arrangements  with  vendors  or  suppliers,  business
development plans or activities, or Company financial information.  This Section
11 is effective  regardless of the reason for the  termination  of the Agreement
and  regardless of whether the Agreement is  terminated  by the  Executive,  the
Company or by its own terms.  This  restrictive  covenant may be assigned to and
enforced by any of the Company's assignees or successors.

         12.  AGREEMENT  NOT TO  USE OR  DISCLOSE  CONFIDENTIAL  OR  PROPRIETARY
INFORMATION.  During  the term of this  Agreement  and a period of two (2) years
thereafter,  Executive  promises  and agrees that  he/she  will not  disclose or
utilize any confidential or proprietary  information  acquired during the course
of service  with the Company  and/or its related  business  entities,  Executive
shall not divulge,  communicate,  use to the detriment of the Company or for the
benefit of any other person or persons,  or misuse in any way, any  confidential
or  proprietary  information  pertaining  to the  business of the  Company.  Any
confidential  or proprietary  information  or data now or hereafter  acquired by
Executive with respect to the business of the Company (which shall include,  but
not be limited to,  information  concerning the Company's  financial  condition,
prospects,  technology,  customers,  suppliers,  methods of doing  business  and
promotion of the Company's  products and  services)  shall be deemed a valuable,
special  and unique  asset of the  Company  that is  received  by  Executive  in
confidence and as a fiduciary.  For purposes of this Agreement "confidential and
proprietary   information"  means  information   disclosed  to  Executive  as  a
consequence of or through his employment by the Company  (including  information
conceived,  originated,  discovered or developed by Executive) prior to or after
the date  hereof  and not  generally  known or in the public  domain,  about the
Company or its business.  This Section 12 is effective  regardless of the reason
for the  termination of the Agreement and regardless of whether the Agreement is
terminated by the Executive,  the Company or by its own terms.  This restrictive
covenant  may be assigned to and enforced by any of the  Company's  assignees or
successors.

         13.  AGREEMENT NOT TO HIRE COMPANY EXECUTIVES.  If Executive leaves the
employ of the Company or  terminates  this  Agreement,  Executive  promises  and
agrees that,  during the two (2) years following his departure from the Company,
Executive  will not,  without the express  written  permission  of the  Company,
directly or  indirectly  employ as a  consultant  or employee  any person who is
employed as a consultant  or employee of the Company at the time of  Executive's
termination,  or any person who was an  employee  or  consultant  of the Company
during the six months  preceding  Executive's  termination.  This  Section 13 is
effective  regardless  of the reason for the  termination  of the  Agreement and
regardless of whether the Agreement is terminated by the Executive,  the Company

<PAGE>


or by its own terms.  This restrictive  covenant may be assigned to and enforced
by any of the Company's assignees or successors.

         14.  INJUNCTIVE  RELIEF.  In recognition  of the unique  services to be
performed by Executive  and the  possibility  that any violation by Executive of
Section 10,  Section 11,  Section 12 or Section 13 of this  Agreement  may cause
irreparable or indeterminate  damage or injury to Company,  Executive  expressly
stipulates  and agrees that the Company  shall be  entitled,  upon ten (10) days
written notice to Executive, to obtain an injunction from any court of competent
jurisdiction   restraining  any  violation  or  threatened   violation  of  this
Agreement.  Such  right to an  injunction  shall be in  addition  to, and not in
limitation of, any other rights or remedies the Company may have for damages.

         15.  JUDICIAL  MODIFICATION  OF  AGREEMENT.  The Company and  Executive
specifically agree that a court of competent jurisdiction (or an arbitrator,  as
appropriate)  may modify or amend Section 10,  Section 11, Section 12 or Section
13 of this  Agreement if  absolutely  necessary to conform with  relevant law or
binding  judicial  decisions in effect at the time the Company  seeks to enforce
any or all of said provisions.

         16.  RESOLUTION OF DISPUTES BY  ARBITRATION.  Any claim or  controversy
that arises out of or relates to Executive's employment,  this Agreement, or the
breach of this  Agreement,  will be resolved by arbitration in Palm Beach County
in accordance with the rules of the American Arbitration  Association.  Judgment
upon the award rendered by the arbitrator may be entered in any court possessing
jurisdiction over arbitration  awards.  This Section shall not limit or restrict
the Company's  right to obtain  injunctive  relief for violations of Section 10,
Section 11,  Section 12 or Section 13 of this  Agreement  directly  from a court
under Section 14 of this Agreement. Each party shall be required to bear its own
costs and attorney's fees incurred in any arbitration arising out of Executive's
employment, this Agreement, or the breach of this Agreement.

         17.  ADEQUATE  CONSIDERATION.   Executive  expressly  agrees  that  the
Company has provided  adequate,  reasonable  consideration  for the  obligations
imposed upon him in this Agreement.

         18.  ENTIRE  AGREEMENT.  This Agreement sets forth the entire agreement
between the  parties,  and  supersedes  any prior  agreements  or  understanding
between  the  Company  and  Executive.  This  Agreement  may be amended  only in
writing, signed by both parties.

         19.  LIMITED  EFFECT OF  WAIVER BY  COMPANY.  If the  Company  waives a
breach of any  provision of this  Agreement by  Executive,  that waiver will not
operate or be construed as a waiver of later breaches by Executive.

         20.  SEVERABILITY.  If any provision of this  Agreement is held invalid
for any  reason,  such  invalidity  shall not affect the  enforceability  of the
remainder of this Agreement.

         21.  ASSUMPTION OF AGREEMENT BY COMPANY'S  SUCCESSORS  AND ASSIGNS.  At
the Company's  sole option,  the  Company's  rights and  obligations  under this

<PAGE>


Agreement will inure to the benefit and be binding upon the Company's successors
and  assigns.  Executive  may not assign his rights and  obligations  under this
Agreement.

         22.  APPLICABLE  LAW.   Executive  and  the  Company  agree  that  this
Agreement shall be subject to, and enforceable  under,  the laws of the State of
Florida.

         IN WITNESS WHEREOF, the parties have executed this Employment Agreement
on December 3, 1999.

COMPANY                                      EXECUTIVE


By:  /s/ ANGEL RODRIQUEZ                     By:  /s/ TAREK KIRSCHEN
     -------------------------------              ------------------------------


/s/ BARBARA MENDELSON                        /s/ JANICE STITT
- - ------------------------------------         -----------------------------------
Witness                                      Witness




                            MERCHANTONLINE.COM, INC.

                              INVESTMENT AGREEMENT

         THE SECURITIES  OFFERED HEREBY HAVE NOT BEEN  REGISTERED WITH
         THE SECURITIES AND EXCHANGE  COMMISSION OR ANY STATE OR OTHER
         SECURITIES  AUTHORITIES.  THEY MAY NOT BE SOLD OR TRANSFERRED
         EXCEPT PURSUANT TO AN EFFECTIVE  REGISTRATION STATEMENT OR AN
         EXEMPTION FROM THE  REGISTRATION  REQUIREMENTS OF THE FEDERAL
         AND STATE SECURITIES LAWS.

         THIS  INVESTMENT  AGREEMENT  DOES NOT  CONSTITUTE AN OFFER TO
         SELL, OR A SOLICITATION  OF AN OFFER TO PURCHASE,  ANY OF THE
         SECURITIES  DESCRIBED  HEREIN  BY OR TO  ANY  PERSON  IN  ANY
         JURISDICTION  IN WHICH  SUCH OFFER OR  SOLICITATION  WOULD BE
         UNLAWFUL.  THESE  SECURITIES HAVE NOT BEEN RECOMMENDED BY ANY
         FEDERAL  OR  STATE  SECURITIES  AUTHORITIES,  NOR  HAVE  SUCH
         AUTHORITIES CONFIRMED THE ACCURACY OR DETERMINED THE ADEQUACY
         OF THIS  DOCUMENT.  ANY  REPRESENTATION  TO THE CONTRARY IS A
         CRIMINAL OFFENSE.

         AN INVESTMENT IN THESE  SECURITIES  INVOLVES A HIGH DEGREE OF
         RISK.  THE  INVESTOR  MUST  RELY ON ITS OWN  ANALYSIS  OF THE
         INVESTMENT AND ASSESSMENT OF THE RISKS INVOLVED. SEE THE RISK
         FACTORS SET FORTH IN THE  ATTACHED  DISCLOSURE  DOCUMENTS  AS
         EXHIBIT J.

         SEE ADDITIONAL LEGENDS AT SECTIONS 4.7.

                  THIS  INVESTMENT  AGREEMENT  (this  "Agreement" or "Investment
Agreement")  is  made  as of  the  ____  day of  January  2000,  by and  between
MerchantOnline.com,  Inc., a corporation  duly  organized and existing under the
laws of the State of  Florida  (the  "Company"),  and the  undersigned  Investor
executing this Agreement ("Investor").

                                    RECITALS:

         WHEREAS,  the parties  desire  that,  upon the terms and subject to the
conditions  contained herein,  the Company shall issue to the Investor,  and the
Investor shall purchase from the Company,  from time to time as provided herein,
shares of the Company's  Common Stock, as part of an offering of Common Stock by
the Company to Investor,  for a maximum aggregate offering amount of Thirty Five
Million Dollars ($35,000,000) (the "Maximum Offering Amount"); and

         WHEREAS, the solicitation of this Investment Agreement and, if accepted
by the  Company,  the offer  and sale of the  Common  Stock  are  being  made in
reliance upon the provisions of Regulation D ("Regulation D") promulgated  under
the Act,  Section  4(2) of the Act,  and/or upon such other  exemption  from the
registration  requirements of the Act as may be available with respect to any or
all of the purchases of Common Stock to be made hereunder.
<PAGE>
                                     TERMS:

         NOW, THEREFORE, the parties hereto agree as follows:

         1.       CERTAIN DEFINITIONS.  As used in this Agreement (including the
recitals  above),  the following  terms shall have the following  meanings (such
meanings to be equally  applicable  to both the singular and plural forms of the
terms defined):

         "20% Approval" shall have the meaning set forth in Section 5.25.

         "9.9% Limitation" shall have the meaning set forth in Section 2.3.1(f).

         "Accredited Investor" shall have the meaning set forth in Section 3.1.

         "Act" shall mean the Securities Act of 1933, as amended.

         "Advance  Put  Notice"  shall  have the  meaning  set forth in  Section
2.3.1(a), the form of which is attached hereto as EXHIBIT E.

         "Advance Put Notice  Confirmation"  shall have the meaning set forth in
Section 2.3.1(a), the form of which is attached hereto as EXHIBIT F.

         "Advance  Put Notice  Date" shall have the meaning set forth in Section
2.3.1(a).

         "Affiliate" shall have the meaning as set forth Section 6.4.

         "Aggregate  Issued  Shares"  equals the  aggregate  number of shares of
Common Stock issued to Investor  pursuant to the terms of this  Agreement or the
Registration  Rights  Agreement  as of a given  date,  including  Put Shares and
Warrant Shares.

         "Agreed  Upon  Procedures  Report"  shall have the meaning set forth in
Section 2.5.3(b).

         "Agreement" shall mean this Investment Agreement.

         "Automatic  Termination"  shall have the  meaning  set forth in Section
2.3.2.

         "Bring Down Cold Comfort  Letters"  shall have the meaning set forth in
Section 2.3.6(b).

         "Business Day" shall mean any day during which the Principal  Market is
open for trading.

         "Calendar Month" shall mean the period of time beginning on the numeric
day in  question  in a  calendar  month  and  for  Calendar  Months  thereafter,
beginning on the earlier of (i) the same numeric day of the next calendar  month
or (ii) the last day of the next calendar  month.  Each Calendar Month shall end
on the day immediately  preceding the beginning of the next succeeding  Calendar
Month.

                                       2
<PAGE>

         "Cap Amount" shall have the meaning set forth in Section 2.3.10.

         "Capital  Raising  Limitations"  shall  have the  meaning  set forth in
Section 6.5.1.

         "Capitalization  Schedule"  shall have the meaning set forth in Section
3.2.4, attached hereto as EXHIBIT K.

         "Closing" shall mean one of (i) the Investment  Commitment  Closing and
(ii) each closing of a purchase and sale of Common Stock pursuant to Section 2.

         "Closing Bid Price"  means,  for any security as of any date,  the last
closing bid price for such  security on the O.T.C.  Bulletin  Board,  or, if the
O.T.C. Bulletin Board is not the principal securities exchange or trading market
for such security,  the last closing bid price of such security on the principal
securities exchange or trading market where such security is listed or traded as
reported by such  principal  securities  exchange or trading  market,  or if the
foregoing  do not apply,  the last  closing  bid price of such  security  in the
over-the-counter  market on the electronic bulletin board for such security, or,
if no closing bid price is reported  for such  security,  the average of the bid
prices of any market  makers for such  security as reported in the "pink sheets"
by the  National  Quotation  Bureau,  Inc. If the  Closing  Bid Price  cannot be
calculated  for such  security on such date on any of the foregoing  bases,  the
Closing Bid Price of such  security on such date shall be the fair market  value
as mutually determined by the Company and the Investor in this Offering.  If the
Company  and the  Investor  in this  Offering  are unable to agree upon the fair
market  value of the Common  Stock,  then such  dispute  shall be resolved by an
investment  banking firm mutually  acceptable to the Company and the Investor in
this offering and any fees and costs  associated  therewith shall be paid by the
Company.

         "Commitment  Evaluation  Period"  shall have the  meaning  set forth in
Section 2.6.

         "Commitment  Warrants"  shall  have the  meaning  set forth in  Section
2.4.1, the form of which is attached hereto as EXHIBIT U.

         "Commitment Warrant Exercise Price" shall have the meaning set forth in
Section 2.4.1.

         "Common Shares" shall mean the shares of Common Stock of the Company.

         "Common Stock" shall mean the common stock of the Company.

         "Company"  shall mean  MerchantOnline.com,  Inc.,  a  corporation  duly
organized and existing under the laws of the State of Florida.

         "Company  Designated  Maximum Put Dollar Amount" shall have the meaning
set forth in Section 2.3.1(a).

         "Company Designated Minimum Put Share Price" shall have the meaning set
forth in Section 2.3.1(a).

         "Company  Termination"  shall  have the  meaning  set forth in  Section
2.3.12.

                                       3
<PAGE>

         "Conditions  to Investor's  Obligations"  shall have the meaning as set
forth in Section 2.2.2.

          "Delisting  Event"  shall  mean  any  time  during  the  term  of this
Investment  Agreement,  that the  Company's  Common  Stock is not listed for and
actively trading on the O.T.C.  Bulletin Board, the Nasdaq Small Cap Market, the
Nasdaq  National  Market,  the American  Stock  Exchange,  or the New York Stock
Exchange or is suspended  or delisted  with respect to the trading of the shares
of Common Stock on such market or exchange.

         "Disclosure  Documents"  shall have the meaning as set forth in Section
3.2.4.

         "Due  Diligence  Review" shall have the meaning as set forth in Section
2.5.

         "Effective Date" shall have the meaning set forth in Section 2.3.1.

         "Equity Securities" shall have the meaning set forth in Section 6.5.1.

         "Evaluation Day" shall have the meaning set forth in Section 2.3.1(b).

         "Exchange  Act"  shall mean the  Securities  Exchange  Act of 1934,  as
amended.

         "Excluded Day" shall have the meaning set forth in Section 2.3.1(b).

         "Extended Put Period" shall mean the period of time between the Advance
Put Notice Date until the Pricing Period End Date.

         "Impermissible  Put  Cancellation"  shall have the meaning set forth in
Section 2.3.1(e).

         "Indemnified  Liabilities"  shall have the meaning set forth in Section
9.

         "Indemnities" shall have the meaning set forth in Section 9.

         "Indemnitor" shall have the meaning set forth in Section 9.

         "Individual  Put  Limit"  shall have the  meaning  set forth in Section
2.3.1 (b).

          "Ineffective   Period"   shall  mean  any  period  of  time  that  the
Registration  Statement  or any  Supplemental  Registration  Statement  (each as
defined in the Registration Rights Agreement) becomes ineffective or unavailable
for use for the sale or resale, as applicable,  of any or all of the Registrable
Securities (as defined in the Registration  Rights Agreement) for any reason (or
in the event  the  prospectus  under  either  of the  above is not  current  and
deliverable)  during any time  period  required  under the  Registration  Rights
Agreement.

         "Initial  Exercise  Price"  shall have the meaning set forth in Section
2.4.1.

         "Intended Put Share Amount" shall have the meaning set forth in Section
2.3.1(a).

                                       4
<PAGE>
         "Investment  Commitment  Closing"  shall have the  meaning set forth in
Section 2.2.1.

         "Investment Agreement" shall mean this Investment Agreement.

         "Investment  Commitment  Opinion of Counsel" shall mean an opinion from
Company's independent counsel,  substantially in the form attached as EXHIBIT B,
or  such  other  form  as  agreed  upon  by the  parties,  as to the  Investment
Commitment Closing.

         "Investment  Date"  shall  mean the date of the  Investment  Commitment
Closing.

         "Investor" shall have the meaning set forth in the preamble hereto.

         "Key Employee" shall have the meaning set forth in Section 5.17, as set
forth in EXHIBIT N.

         "Late  Payment  Amount"  shall  have the  meaning  set forth in Section
2.3.8.

         "Legend" shall have the meaning set forth in Section 4.7.

         "Major  Transaction" shall mean and shall be deemed to have occurred at
such time upon any of the following events:

                  (i) a consolidation,  merger or other business  combination or
event or transaction  following which the holders of Common Stock of the Company
immediately  preceding such consolidation,  merger,  combination or event either
(i) no longer  hold a majority  of the shares of Common  Stock of the Company or
(ii) no longer have the ability to elect the board of  directors  of the Company
(a "Change of Control"); provided, however, that if the other entity involved in
such  consolidation,  merger,  combination or event is a publicly traded company
with "Substantially  Similar Trading  Characteristics" (as defined below) as the
Company and the holders of Common Stock are to receive solely Common Stock or no
consideration (if the Company is the surviving entity) or solely common stock of
such  other  entity  (if  such  other  entity  is the  surviving  entity),  such
transaction  shall  not  be  deemed  to be a  Major  Transaction  (provided  the
surviving  entity,  if other than the  Company,  shall have agreed to assume all
obligations  of the Company  under this  Agreement and the  Registration  Rights
Agreement).  For purposes  hereof,  an entity shall have  Substantially  Similar
Trading  Characteristics  as the Company if the  average  daily  dollar  trading
volume of the common  stock of such  entity is equal to or in excess of $500,000
for the 90th  through  the 31st day  prior to the  public  announcement  of such
transaction;

                  (ii) the sale or transfer of all or  substantially  all of the
Company's assets; or

                  (iii) a purchase, tender or exchange offer made to the holders
of outstanding shares of Common Stock, such that following such purchase, tender
or exchange offer a Change of Control shall have occurred.

         "Market  Price" shall equal the lowest Closing Bid Price for the Common
Stock on the Principal Market during the Pricing Period for the applicable Put.

                                       5
<PAGE>

         "Material Facts" shall have the meaning set forth in Section 2.3.6(a).

         "Maximum  Put Dollar  Amount"  shall mean the lesser of (i) the Company
Designated  Maximum Put Dollar Amount, if any, specified by the Company in a Put
Notice, and (ii) $2 million.

         "Maximum  Offering  Amount"  shall mean  Thirty  Five  Million  Dollars
($35,000,000).

         "Nasdaq 20% Rule" shall have the meaning set forth in Section 2.3.10.

         "NASD" shall have the meaning set forth in Section 6.9.

         "NYSE" shall have the meaning set forth in Section 6.9.

         "Numeric  Day"  shall  mean  the  numerical  day  of the  month  of the
Investment Date or the last day of the calendar month in question,  whichever is
less.

         "Offering"  shall  mean the  Company's  offering  of  Common  Stock and
Warrants issued under this Investment Agreement.

         "Officer's Certificate" shall mean a certificate,  signed by an officer
of the Company,  to the effect that the  representations  and  warranties of the
Company in this  Agreement  required to be true for the  applicable  Closing are
true  and  correct  in all  material  respects  and  all of the  conditions  and
limitations  set  forth  in  this  Agreement  for  the  applicable  Closing  are
satisfied.

         "Opinion  of  Counsel"  shall  mean,  as  applicable,   the  Investment
Commitment Opinion of Counsel,  the Put Opinion of Counsel, and the Registration
Opinion.

         "Payment Due Date" shall have the meaning set forth in Section 2.3.8.

         "Pricing Period" shall mean, unless otherwise shortened under the terms
of  this  Agreement,  the  period  beginning  on the  Business  Day  immediately
following the Put Date and ending on and including the date which is 20 Business
Days after such Put Date.

         "Pricing  Period  End Date"  shall  mean the last  Business  Day of any
Pricing Period.

         "Principal  Market" shall mean the O.T.C.  Bulletin  Board,  the Nasdaq
Small Cap Market, the Nasdaq National Market, the American Stock Exchange or the
New York Stock Exchange, whichever is at the time the principal trading exchange
or market for the Common Stock.

         "Proceeding" shall have the meaning as set forth Section 5.1.

         "Purchase" shall have the meaning set forth in Section 2.3.7.

         "Purchase  Warrants" shall have the meaning set forth in Section 2.4.2,
the form of which is attached hereto as EXHIBIT D.

                                       6
<PAGE>

         "Purchase  Warrant  Exercise Price" shall have the meaning set forth in
Section 2.4.2.

         "Put" shall have the meaning set forth in Section 2.3.1(d).

         "Put  Cancellation"  shall  have  the  meaning  set  forth  in  Section
2.3.11(a).

         "Put Cancellation Notice Confirmation" shall have the meaning set forth
in Section 2.3.11(c), the form of which is attached hereto as EXHIBIT S.

         "Put  Cancellation  Date"  shall have the  meaning set forth in Section
2.3.11(a).

         "Put  Cancellation  Notice" shall have the meaning set forth in Section
2.3.11(a), the form of which is attached hereto as EXHIBIT Q.

         "Put Closing" shall have the meaning set forth in Section 2.3.8.

         "Put Closing Date" shall have the meaning set forth in Section 2.3.8.

         "Put Date" shall mean the date that is  specified by the Company in any
Put Notice for which the Company  intends to exercise a Put under Section 2.3.1,
unless the Put Date is postponed pursuant to the terms hereof, in which case the
"Put Date" is such postponed date.

         "Put Dollar  Amount" shall be determined by  multiplying  the Put Share
Amount by the  respective  Put Share  Prices  with  respect to such Put  Shares,
subject to the limitations herein.

         "Put Notice" shall have the meaning set forth in Section 2.3.1(d),  the
form of which is attached hereto as EXHIBIT G.

         "Put Notice  Confirmation"  shall have the meaning set forth in Section
2.3.1(d), the form of which is attached hereto as EXHIBIT H.

         "Put  Opinion  of  Counsel"   shall  mean  an  opinion  from  Company's
independent  counsel,  in the form  attached as EXHIBIT I, or such other form as
agreed upon by the parties, as to any Put Closing.

         "Put  Share  Amount"  shall  have  the  meaning  as set  forth  Section
2.3.1(b).

         "Put Share Price" shall have the meaning set forth in Section 2.3.1(c).

         "Put Shares"  shall mean shares of Common  Stock that are  purchased by
the Investor pursuant to a Put.

         "Registrable  Securities"  shall  have the  meaning as set forth in the
Registration Rights Agreement.

                                       7
<PAGE>

         "Registration  Opinion"  shall  have the  meaning  set forth in Section
2.3.6(a), the form of which is attached hereto as EXHIBIT R.

         "Registration  Opinion  Deadline"  shall have the  meaning set forth in
Section 2.3.6(a).

         "Registration  Rights  Agreement" shall mean that certain  registration
rights agreement entered into by the Company and Investor on even date herewith,
in the form  attached  hereto as EXHIBIT A, or such other form as agreed upon by
the parties.

         "Registration  Statement"  shall  have the  meaning as set forth in the
Registration Rights Agreement.

         "Regulation D" shall mean Regulation D promulgated under the Act.

         "Reporting Issuer" shall have the meaning set forth in Section 6.2.

         "Required  Put  Documents"  shall have the meaning set forth in Section
2.3.5.

         "Risk  Factors"  shall have the  meaning  set forth in  Section  3.2.4,
attached hereto as EXHIBIT J.

         "Schedule of Exceptions" shall have the meaning set forth in Section 5,
and is attached hereto as Exhibit C.

         "SEC" shall mean the Securities and Exchange Commission.

         "Securities"  shall mean this Investment  Agreement,  together with the
Common  Stock of the  Company,  the  Warrants  and the Warrant  Shares  issuable
pursuant to this Investment Agreement.

         "Semi-Annual Non-Usage Fee" shall have the meaning set forth in Section
2.6.

         "Share  Authorization  Increase  Approval"  shall have the  meaning set
forth in Section 5.25.

         "Six Month  Anniversary"  shall mean the date that is the same  Numeric
Day of the sixth (6th) calendar  month after the  Investment  Date, and the date
that is the same  Numeric Day of each sixth  (6th)  calendar  month  thereafter,
provided  that if  such  date is not a  Business  Day,  the  next  Business  Day
thereafter.

         "Stockholder  20% Approval" shall have the meaning set forth in Section
6.11.

         "Supplemental  Registration Statement" shall have the meaning set forth
in the Registration Rights Agreement.

         "Term" shall mean the term of this  Agreement,  which shall be a period
of time  beginning on the date of this  Agreement and ending on the  Termination
Date.

                                       8
<PAGE>

         "Termination Date" shall mean the earlier of (i) the date that is three
(3)  years  after the  Effective  Date,  or (ii) the date  that is  thirty  (30)
Business  Days after the later of (a) the Put  Closing  Date on which the sum of
the  aggregate  Put Share Price for all Put Shares  equal the  Maximum  Offering
Amount,  (b) the date that the Company has delivered a Termination Notice to the
Investor, (c) the date of an Automatic Termination, and (d) the date that all of
the Warrants have been exercised.  Notwithstanding the above, if no Registration
Statement has been declared effective by the date that is one (1) year after the
date of this Agreement,  the Termination  Date shall be the date that is one (1)
year after the date of this Agreement.

         "Termination Fee" shall have the meaning as set forth in Section 2.6.

         "Termination  Notice"  shall  have the  meaning as set forth in Section
2.3.12.

         "Third Party Report" shall have the meaning set forth in Section 3.2.4.

         "Transaction Documents" shall have the meaning set forth in Section 9.

         "Transfer Agent Instructions" shall mean the Company's  instructions to
its transfer  agent,  substantially  in the form  attached as EXHIBIT T, or such
other form as agreed upon by the parties.

         "Trigger Price" shall have the meaning set forth in Section 2.3.1(b).

         "Truncated  Pricing Period" shall have the meaning set forth in Section
2.3.11(d).

         "Truncated  Put  Share  Amount"  shall  have the  meaning  set forth in
Section 2.3.11(b).

         "Unlegended   Share   Certificates"   shall  mean  a   certificate   or
certificates  (or   electronically   delivered   shares,   as  appropriate)  (in
denominations as instructed by Investor) representing the shares of Common Stock
to which the  Investor is then  entitled to receive,  registered  in the name of
Investor  or its  nominee (as  instructed  by  Investor)  and not  containing  a
restrictive legend or stop transfer order,  including but not limited to the Put
Shares for the applicable Put and Warrant Shares.

         "Use of  Proceeds  Schedule"  shall  have the  meaning  as set forth in
Section 3.2.4, attached hereto as EXHIBIT L.

         "Volume  Limitations"  shall  have the  meaning  set  forth in  Section
2.3.1(b).

         "Warrant  Shares"  shall mean the Common Stock issued or issuable  upon
exercise of the Warrants.

         "Warrants" shall mean Purchase Warrants and Commitment Warrants.

                                       9
<PAGE>

         2.       PURCHASE AND SALE OF COMMON STOCK.

                  2.1  OFFER TO SUBSCRIBE.

                  Subject   to  the  terms  and   conditions   herein   and  the
satisfaction  of the  conditions  to closing set forth in  Sections  2.2 and 2.3
below,  Investor  hereby  agrees to purchase  such  amounts of Common  Stock and
accompanying  Warrants as the Company may, in its sole and absolute  discretion,
from time to time elect to issue and sell to Investor  according  to one or more
Puts pursuant to Section 2.3 below.

                  2.2      INVESTMENT COMMITMENT.

                           2.2.1 INVESTMENT  COMMITMENT CLOSING.  The closing of
this Agreement (the  "Investment  Commitment  Closing") shall be deemed to occur
when this Agreement and the Registration  Rights Agreement have been executed by
both  Investor  and the  Company,  the  Transfer  Agent  Instructions  have been
executed by both the Company and the Transfer Agent, and the other Conditions to
Investor's Obligations set forth in Section 2.2.2 below have been met.

                           2.2.2  CONDITIONS  TO  INVESTOR'S  OBLIGATIONS.  As a
prerequisite to the Investment Commitment Closing and the Investor's obligations
hereunder,  all of the following (the  "Conditions  to Investor's  Obligations")
shall have been satisfied prior to or concurrently with the Company's  execution
and delivery of this Agreement:

                  (a)      the following  documents shall have been delivered to
                           the Investor:  (i) the Registration  Rights Agreement
                           (executed  by the  Company  and  Investor),  (ii) the
                           Investment  Commitment  Opinion of Counsel (signed by
                           the  Company's  counsel),  (iii) the  Transfer  Agent
                           Instructions   (executed   by  the  Company  and  the
                           Transfer Agent),  and (iv) a Secretary's  Certificate
                           as to (A) the  resolutions of the Company's  board of
                           directors  authorizing  this  transaction,   (B)  the
                           Company's  Certificate of Incorporation,  and (C) the
                           Company's Bylaws;

                  (b)      this Investment  Agreement,  accepted by the Company,
                           shall have been received by the Investor;

                  (c)      the  Company's  Common  Stock  shall  be  listed  for
                           trading and actually  trading on the O.T.C.  Bulletin
                           Board,  the  Nasdaq  Small  Cap  Market,  the  Nasdaq
                           National  Market,  the American Stock Exchange or the
                           New York Stock Exchange;

                  (d)      other than  continuing  losses  described in the Risk
                           Factors  set  forth  in  the   Disclosure   Documents
                           (provided  for in Section  3.2.4),  as of the Closing
                           there have been no  material  adverse  changes in the
                           Company's business  prospects or financial  condition
                           since the date of the last balance sheet  included in
                           the Disclosure  Documents,  including but not limited
                           to incurring material liabilities; and

                  (e)      the  representations and warranties of the Company in
                           this  Agreement  shall  be true  and  correct  in all
                           material  respects and the  conditions  to Investor's
                           obligations  set forth in this  Section  2.2.2  shall
                           have  been  satisfied  as of  such  Closing;  and the
                           Company  shall  deliver  an  Officer's   Certificate,
                           signed by an officer of the  Company,  to such effect
                           to the Investor.

                                       10
<PAGE>
                  2.3  PUTS OF COMMON SHARES TO THE INVESTOR.

                           2.3.1  PROCEDURE  TO  EXERCISE A PUT.  Subject to the
Individual  Put  Limit,  the  Maximum  Offering  Amount  and the Cap  Amount (if
applicable),  and  the  other  conditions  and  limitations  set  forth  in this
Agreement, at any time beginning on the date on which the Registration Statement
is declared effective by the SEC (the "Effective Date"), the Company may, in its
sole and absolute  discretion,  elect to exercise one or more Puts  according to
the following procedure,  provided that each subsequent Put Date after the first
Put Date shall be no sooner than five (5) Business Days  following the preceding
Pricing Period End Date:

                                    (a) DELIVERY OF ADVANCE PUT NOTICE.At  least
ten (10)  Business Days but not more than twenty (20) Business Days prior to any
intended  Put Date (unless  otherwise  agreed in writing by the  Investor),  the
Company shall deliver advance written notice (the "Advance Put Notice," the form
of which is  attached  hereto as EXHIBIT E, the date of such  Advance Put Notice
being the "Advance Put Notice Date") to Investor  stating the Put Date for which
the Company shall, subject to the limitations and restrictions contained herein,
exercise a Put and stating the number of shares of Common Stock  (subject to the
Individual  Put Limit and the  Maximum  Put  Dollar  Amount)  which the  Company
intends to sell to the Investor for the Put (the "Intended Put Share Amount").

         The  Company  may,  at its option,  also  designate  in any Advance Put
Notice (i) a maximum  dollar amount of Common Stock,  not to exceed  $2,000,000,
which it shall sell to Investor during the Put (the "Company  Designated Maximum
Put Dollar Amount") and/or (ii) a minimum  purchase price per Put Share at which
the  Investor  may  purchase  Shares  pursuant  to such Put  Notice (a  "Company
Designated  Minimum Put Share Price").  The Company Designated Minimum Put Share
Price,  if applicable,  shall be no greater than 80% of the Closing Bid Price of
the  Company's  common  stock on the  Advance Put Notice  Date.  The Company may
decrease (but not increase) the Company Designated Minimum Put Share Price for a
Put at any time by giving the Investor written notice of such decrease not later
than 12:00 Noon, New York City time, on the Business Day  immediately  preceding
the Business Day that such decrease is to take effect. A decrease in the Company
Designated  Minimum  Put Share  Price  shall have no  retroactive  effect on the
determination  of  Trigger  Prices  and  Excluded  Days for days  preceding  the
Business Day that such decrease takes effect.

         Notwithstanding  the above,  if, at the time of  delivery of an Advance
Put Notice,  more than two (2) Calendar Months have passed since the date of the
previous Put Closing, such Advance Put Notice shall provide at least twenty (20)
Business  Days notice of the intended Put Date,  unless waived in writing by the
Investor.  In order to effect  delivery of the  Advance Put Notice,  the Company
shall (i) send the  Advance  Put Notice by  facsimile  on such date so that such
notice is received by the  Investor by 6:00 p.m.,  New York,  NY time,  and (ii)
surrender  such notice on such date to a courier for  overnight  delivery to the
Investor (or two (2) day delivery in the case of an Investor residing outside of
the U.S.).  Upon receipt by the Investor of a facsimile  copy of the Advance Put
Notice, the Investor shall, within two (2) Business Days, send, via facsimile, a
confirmation  of receipt  (the  "Advance Put Notice  Confirmation,"  the form of
which is attached  hereto as EXHIBIT F) of the Advance Put Notice to the Company
specifying  that the  Advance Put Notice has been  received  and  affirming  the
intended Put Date and the Intended Put Share Amount.

                                       11
<PAGE>
                                    (b) PUT SHARE AMOUNT. The "Put Share Amount"
is the number of shares of Common Stock that the Investor  shall be obligated to
purchase  in a given Put,  and shall  equal the lesser of (i) the  Intended  Put
Share Amount,  and (ii) the Individual  Put Limit.  The  "Individual  Put Limit"
shall  equal the lesser of (i) 15% of the sum of the  aggregate  daily  reported
trading  volumes in the  outstanding  Common  Stock on the  Company's  Principal
Market, excluding any block trades of 20,000 or more shares of Common Stock, for
all Evaluation Days (as defined below) in the Pricing Period, (ii) the number of
Put Shares which,  when multiplied by their respective Put Share Prices,  equals
the Maximum Put Dollar Amount,  and (iii) the 9.9%  Limitation,  but in no event
shall the  Individual  Put Limit  exceed 15% of the sum of the  aggregate  daily
reported  trading  volumes  in the  outstanding  Common  Stock on the  Company's
Principal Market,  excluding any block trades of 20,000 or more shares of Common
Stock,  for the twenty (20)  Business  Days  immediately  preceding the Put Date
(this  limitation,  together with the limitation in (i) immediately  above,  are
collectively referred to herein as the "Volume Limitations"). Company agrees not
to trade  Common  Stock or arrange for Common Stock to be traded for the purpose
of artificially increasing the Volume Limitations.

         For purposes of this Agreement:

                  "Trigger  Price" for any Pricing Period shall mean the greater
of (i) the Company  Designated  Minimum Put Share Price,  plus $.10, or (ii) the
Company Designated Minimum Put Share Price divided by .91.

                  An  "Excluded  Day"  shall  mean each  Business  Day  during a
Pricing Period where the lowest  intra-day  trading price of the Common Stock is
less than the Trigger Price.

                  An  "Evaluation  Day"  shall mean each  Business  Day during a
Pricing Period that is not an Excluded Day.

                                    (c) PUT SHARE PRICE.  The purchase price for
the Put Shares (the "Put Share  Price") shall equal the lesser of (i) the Market
Price for such Put,  minus $.10,  or (ii) 91% of the Market  Price for such Put,
but  shall in no event be less than the  Company  Designated  Minimum  Put Share
Price for such Put, if applicable. .

                                    (d) DELIVERY OF PUT NOTICE.  After  delivery
of an Advance Put Notice,  on the Put Date  specified  in the Advance Put Notice
the Company shall deliver written notice (the "Put Notice," the form of which is
attached  hereto as EXHIBIT G) to Investor  stating  (i) the Put Date,  (ii) the
Intended Put Share Amount as specified in the Advance Put Notice (such  exercise
a  "Put"),   (iii)  the  Company   Designated  Maximum  Put  Dollar  Amount  (if
applicable),  and (iv) the  Company  Designated  Minimum  Put  Share  Price  (if
applicable).  In order to effect  delivery of the Put Notice,  the Company shall
(i) send the Put  Notice by  facsimile  on the Put Date so that  such  notice is
received by the Investor by 6:00 p.m.,  New York,  NY time,  and (ii)  surrender
such notice on the Put Date to a courier for overnight  delivery to the Investor
(or two (2) day  delivery  in the case of an  Investor  residing  outside of the

                                       12
<PAGE>

U.S.).  Upon receipt by the Investor of a facsimile copy of the Put Notice,  the
Investor  shall,   within  two  (2)  Business  Days,  send,  via  facsimile,   a
confirmation  of receipt  (the "Put Notice  Confirmation,"  the form of which is
attached  hereto as EXHIBIT H) of the Put Notice to Company  specifying that the
Put Notice has been  received  and  affirming  the Put Date and the Intended Put
Share Amount.

                                    (e) DELIVERY OF REQUIRED PUT  DOCUMENTS.  On
or before the Put Date for such Put, the Company  shall deliver the Required Put
Documents (as defined in Section 2.3.5 below) to the Investor (or to an agent of
Investor,  if Investor so directs).  Unless otherwise specified by the Investor,
the Put Shares of Common Stock shall be transmitted  electronically  pursuant to
such  electronic  delivery  system,  as the Investor  shall  request;  otherwise
delivery shall be by physical certificates. If the Company has not delivered all
of the Required Put Documents to the Investor on or before the Put Date, the Put
shall be  automatically  cancelled,  unless the Investor agrees to delay the Put
Date by up to three (3) Business  Days, in which case the Pricing  Period begins
on the  Business  Day  following  such  new Put  Date.  If the  Company  has not
delivered all of the Required Put Documents to the Investor on or before the Put
Date (or new Put  Date,  if  applicable),  and the  Investor  has not  agreed in
writing  to  delay  the  Put  Date,  the  Put  is  automatically   canceled  (an
"Impermissible Put Cancellation")  and, unless the Put was otherwise canceled in
accordance with the terms of Section 2.3.11,  the Company shall pay the Investor
$5,000 for its reasonable due diligence expenses incurred in preparation for the
canceled  Put  and the  Company  may  deliver  an  Advance  Put  Notice  for the
subsequent  Put no sooner than ten (10)  Business  Days after the date that such
Put was canceled, unless otherwise agreed by the Investor.

                                    (f)  LIMITATION ON INVESTOR'S  OBLIGATION TO
PURCHASE SHARES.  Notwithstanding anything to the contrary in this Agreement, in
no event shall the Investor be required to  purchase,  and an Intended Put Share
Amount may not include, an amount of Put Shares,  which when added to the number
of Put Shares acquired by the Investor  pursuant to this Agreement during the 31
days  preceding  the Put Date with  respect to which this  determination  of the
permitted  Intended  Put Share  Amount is being made,  would exceed 9.99% of the
number of shares of Common Stock  outstanding  (on a fully diluted basis, to the
extent that  inclusion  of unissued  shares is mandated by Section  13(d) of the
Exchange  Act) on the Put  Date  for  such  Pricing  Period,  as  determined  in
accordance   with  Section  13(d)  of  the  Exchange  Act  (the  "Section  13(d)
Outstanding  Share Amount").  Each Put Notice shall include a representation  of
the Company as to the Section 13(d)  Outstanding Share Amount on the related Put
Date. In the event that the Section 13(d)  Outstanding Share Amount is different
on any date during a Pricing  Period than on the Put Date  associated  with such
Pricing  Period,  then the number of shares of Common Stock  outstanding on such
date during such Pricing Period shall govern for purposes of determining whether
the  Investor,  when  aggregating  all purchases of Shares made pursuant to this
Agreement in the 31 calendar days preceding such date,  would have acquired more
than 9.99% of the Section 13(d)  Outstanding  Share Amount.  The  limitation set
forth in this Section 2.3.1(f) is referred to as the "9.9% Limitation."

                           2.3.2  TERMINATION  OF  RIGHT TO PUT.  The  Company's
right to require the  Investor  to  purchase  any  subsequent  Put Shares  shall
terminate permanently (each, an "Automatic  Termination") upon the occurrence of
any of the following:

                                       13
<PAGE>

                                    (a) the Company  shall not exercise a Put or
any Put  thereafter  if, at any time,  either  the  Company or any  director  or
executive officer of the Company has engaged in a transaction or conduct related
to the Company  that has resulted in (i) a  Securities  and Exchange  Commission
enforcement action, or (ii) a civil judgment or criminal conviction for fraud or
misrepresentation,  or for any other offense  that,  if  prosecuted  criminally,
would constitute a felony under applicable law;

                                    (b) the Company  shall not exercise a Put or
any Put thereafter, on any date after a cumulative time period or series of time
periods, including both Ineffective Periods and Delisting Events, that lasts for
an aggregate of four (4) months;

                                    (c) the Company  shall not exercise a Put or
any Put thereafter if at any time the Company has filed for and/or is subject to
any bankruptcy,  insolvency,  reorganization or liquidation proceedings or other
proceedings  for relief  under any  bankruptcy  law or any law for the relief of
debtors instituted by or against the Company or any subsidiary of the Company;

                                    (d) the  Company  shall not  exercise  a Put
after the  sooner of (i) the date  that is three (3) years  after the  Effective
Date,  or (ii) the Put  Closing  Date on which the  aggregate  of the Put Dollar
Amounts for all Puts equal the Maximum Offering Amount; and

                                    (e) the  Company  shall not  exercise  a Put
after the Company  has  breached  any  covenant  in Section  2.6,  Section 6, or
Section 9 hereof.

                           2.3.3  PUT   LIMITATIONS.   The  Company's  right  to
exercise a Put shall be limited as follows:

                                    (a)  notwithstanding  the amount of any Put,
the Investor  shall not be obligated to purchase any  additional Put Shares once
the  aggregate Put Dollar  Amount paid by Investor  equals the Maximum  Offering
Amount;

                                    (b) the  Investor  shall not be obligated to
acquire and pay for the Put Shares with respect to any Put for which the Company
has announced a subdivision or  combination,  including a reverse split,  of its
Common Stock or has  subdivided or combined its Common Stock during the Extended
Put Period;

                                    (c) the  Investor  shall not be obligated to
acquire and pay for the Put Shares with respect to any Put for which the Company
has paid a dividend of its Common  Stock or has made any other  distribution  of
its Common Stock during the Extended Put Period;

                                    (d) the  Investor  shall not be obligated to
acquire and pay for the Put Shares with respect to any Put for which the Company
has made,  during the Extended Put Period,  a distribution of all or any portion
of its assets or evidences of indebtedness to the holders of its Common Stock;

                                       14
<PAGE>

                                    (e) the  Investor  shall not be obligated to
acquire  and pay for the Put  Shares  with  respect to any Put for which a Major
Transaction has occurred during the Extended Put Period.

                           2.3.4  CONDITIONS  PRECEDENT  TO  THE  RIGHT  OF  THE
COMPANY TO DELIVER AN ADVANCE PUT NOTICE OR A PUT NOTICE AND THE  OBLIGATION  OF
THE  INVESTOR  TO PURCHASE  PUT  SHARES.  The right of the Company to deliver an
Advance Put Notice or a Put Notice and the obligation of the Investor  hereunder
to acquire  and pay for the Put Shares  incident  to a Closing is subject to the
satisfaction,  on (i) the date of  delivery  of such  Advance  Put Notice or Put
Notice  and (ii) the  applicable  Put  Closing  Date,  of each of the  following
conditions:

                  (a)      the  Company's  Common  Stock shall be listed for and
                           actively  trading on the O.T.C.  Bulletin Board,  the
                           Nasdaq Small Cap Market,  the Nasdaq  National Market
                           or the New York  Stock  Exchange  and the Put  Shares
                           shall be so listed,  and to the  Company's  knowledge
                           there is no notice  of any  suspension  or  delisting
                           with  respect to the  trading of the shares of Common
                           Stock on such market or exchange;

                  (b)      the  Company   shall  have   satisfied  any  and  all
                           obligations   pursuant  to  the  Registration  Rights
                           Agreement,  including, but not limited to, the filing
                           of the  Registration  Statement  with  the  SEC  with
                           respect to the resale of all  Registrable  Securities
                           and the requirement that the  Registration  Statement
                           shall have been declared effective by the SEC for the
                           resale of all Registrable  Securities and the Company
                           shall have satisfied and shall be in compliance  with
                           any and all  obligations  pursuant to this  Agreement
                           and the Warrants;

                  (c)      the representations and warranties of the Company are
                           true and correct in all material  respects as if made
                           on  such  date  and  the   conditions  to  Investor's
                           obligations  set  forth  in this  Section  2.3.4  are
                           satisfied as of such  Closing,  and the Company shall
                           deliver a  certificate,  signed by an  officer of the
                           Company, to such effect to the Investor;

                  (d)      the  Company  shall  have  reserved  for  issuance  a
                           sufficient number of Common Shares for the purpose of
                           enabling  the  Company to satisfy any  obligation  to
                           issue Common Shares pursuant to any Put and to effect
                           exercise of the Warrants;

                  (e)      the  Registration  Statement  is  not  subject  to an
                           Ineffective  Period as  defined  in the  Registration
                           Rights Agreement,  the prospectus included therein is
                           current  and   deliverable,   and  to  the  Company's
                           knowledge there is no notice of any  investigation or
                           inquiry concerning any stop order with respect to the
                           Registration Statement; and

                  (f)      if the  Aggregate  Issued Shares after the Closing of
                           the Put would  exceed  the Cap  Amount,  the  Company
                           shall have obtained the  Stockholder  20% Approval as
                           specified in Section 6.11,  if the  Company's  Common

                                       15
<PAGE>

                           Stock is listed  on the  NASDAQ  Small Cap  Market or
                           NMS,  and such  approval  is required by the rules of
                           the NASDAQ.

                           2.3.5  DOCUMENTS  REQUIRED TO BE DELIVERED ON THE PUT
DATE AS CONDITIONS TO CLOSING OF ANY PUT. The Closing of any Put and  Investor's
obligations hereunder shall additionally be conditioned upon the delivery to the
Investor of each of the following  (the  "Required Put  Documents") on or before
the applicable Put Date:

                                    (a)   a   number   of    Unlegended    Share
Certificates  (or  freely  tradeable   electronically   delivered   shares,   as
appropriate)  equal to the Intended Put Share Amount,  in  denominations  of not
more than 50,000 shares per certificate;

                                    (b) the following documents:  Put Opinion of
Counsel, Officer's Certificate, Put Notice, Registration Opinion, and any report
or disclosure required under Section 2.3.6 or Section 2.5;

                                    (c) all  documents,  instruments  and  other
writings  required  to be  delivered  on or before the Put Date  pursuant to any
provision of this  Agreement in order to implement  and effect the  transactions
contemplated herein.

                           2.3.6 ACCOUNTANT'S LETTER AND REGISTRATION OPINION.

                                    (a) The  Company  shall  have  caused  to be
delivered  to the  Investor,  (i)  whenever  required by Section  2.3.6(b) or by
Section  2.5.3,  and (ii) on the date that is three (3)  Business  Days prior to
each Put Date (the "Registration Opinion Deadline"), an opinion of the Company's
independent  counsel,  in substantially the form of EXHIBIT R (the "Registration
Opinion"),  addressed  to the  Investor  stating,  inter  alia,  that  no  facts
("Material Facts") have come to such counsel's  attention that have caused it to
believe that the Registration  Statement is subject to an Ineffective  Period or
to  believe  that the  Registration  Statement,  any  Supplemental  Registration
Statement (as each may be amended, if applicable), and any related prospectuses,
contain an untrue  statement of material  fact or omits a material fact required
to make the statements  contained therein,  in light of the circumstances  under
which  they were made,  not  misleading.  If a  Registration  Opinion  cannot be
delivered  by  the  Company's   independent  counsel  to  the  Investor  on  the
Registration  Opinion  Deadline  due to the  existence  of Material  Facts or an
Ineffective  Period,  the Company  shall  promptly  notify the  Investor  and as
promptly  as  possible  amend  each  of  the  Registration   Statement  and  any
Supplemental Registration Statements, as applicable,  and any related prospectus
or cause such Ineffective  Period to terminate,  as the case may be, and deliver
such Registration Opinion and updated prospectus as soon as possible thereafter.
If at any time after a Put Notice  shall have been  delivered  to  Investor  but
before the related  Pricing Period End Date, the Company  acquires  knowledge of
such Material Facts or any Ineffective Period occurs, the Company shall promptly
notify the Investor and shall deliver a Put Cancellation  Notice to the Investor
pursuant to Section 2.3.11 by facsimile and overnight courier by the end of that
Business Day.

                                    (b)  (i)  the  Company   shall   engage  its
independent auditors to perform the procedures in accordance with the provisions
of  Statement  on Auditing  Standards  No. 71, as  amended,  as agreed to by the
parties hereto,  and reports thereon (the "Bring Down Cold Comfort  Letters") as

                                       16
<PAGE>

shall have been  reasonably  requested by the  Investor  with respect to certain
financial  information  contained in the  Registration  Statement and shall have
delivered to the Investor such a report  addressed to the Investor,  on the date
that is three (3) Business Days prior to each Put Date.

                                            (ii) in the event that the  Investor
shall have requested  delivery of an Agreed Upon  Procedures  Report pursuant to
Section  2.5.3,  the Company  shall engage its  independent  auditors to perform
certain agreed upon  procedures and report thereon as shall have been reasonably
requested by the Investor with respect to certain  financial  information of the
Company  and the  Company  shall  deliver to the  Investor a copy of such report
addressed to the Investor. In the event that the report required by this Section
2.3.6(b) cannot be delivered by the Company's independent auditors,  the Company
shall, if necessary,  promptly revise the Registration Statement and the Company
shall not deliver a Put Notice until such report is delivered.

                           2.3.7  INVESTOR'S  OBLIGATION  AND RIGHT TO  PURCHASE
SHARES.  Subject to the  conditions set forth in this  Agreement,  following the
Investor's  receipt of a validly  delivered  Put Notice,  the Investor  shall be
required to purchase (each a "Purchase") from the Company a number of Put Shares
equal to the Put Share Amount, in the manner described below.

                           2.3.8  MECHANICS OF PUT CLOSING.  Each of the Company
and the Investor shall deliver all documents,  instruments and writings required
to be delivered by either of them pursuant to this Agreement at or prior to each
Closing.  Subject to such delivery and the  satisfaction  of the  conditions set
forth in Sections  2.3.4 and 2.3.5,  the closing of the purchase by the Investor
of Shares shall occur by 5:00 PM, New York City Time,  on the date which is five
(5) Business Days  following  the  applicable  Pricing  Period End Date (or such
other  time or  later  date as is  mutually  agreed  to by the  Company  and the
Investor) (the "Payment Due Date") at the offices of Investor. On each or before
each Payment Due Date, the Investor shall deliver to the Company,  in the manner
specified  in  Section 8 below,  the Put  Dollar  Amount to be paid for such Put
Shares, determined as aforesaid. The closing (each a "Put Closing") for each Put
shall occur on the date that both (i) the Company has  delivered to the Investor
all Required Put  Documents,  and (ii) the Investor has delivered to the Company
such Put Dollar Amount and any Late Payment Amount,  if applicable  (each a "Put
Closing Date").

         If the Investor  does not deliver to the Company the Put Dollar  Amount
for such Put Closing on or before the Payment Due Date,  then the Investor shall
pay to the Company,  in addition to the Put Dollar Amount,  an amount (the "Late
Payment Amount") at a rate of X% per month,  accruing daily,  multiplied by such
Put  Dollar  Amount,  where "X"  equals  one  percent  (1%) for the first  month
following the date in question,  and increases by an additional one percent (1%)
for each month that passes after the date in  question,  up to a maximum of five
percent (5%) per month; provided,  however, that in no event shall the amount of
interest that shall become due and payable  hereunder  exceed the maximum amount
permissible under applicable law.

                           2.3.9 LIMITATION ON SHORT SALES. The Investor and its
Affiliates  shall  not  engage in short  sales of the  Company's  Common  Stock;
provided, however, that the Investor may enter into any short exempt sale or any
short sale or other hedging or similar  arrangement  it deems  appropriate  with

                                       17
<PAGE>

respect to Put Shares  after it receives a Put Notice  with  respect to such Put
Shares so long as such sales or arrangements do not involve more than the number
of such Put Shares specified in the Put Notice.

                           2.3.10 CAP AMOUNT.  If the Company  becomes listed on
the Nasdaq  Small Cap Market or the Nasdaq  National  Market,  then,  unless the
Company has  obtained  Stockholder  20% Approval as set forth in Section 6.11 or
unless  otherwise  permitted by Nasdaq,  in no event shall the Aggregate  Issued
Shares  exceed the maximum  number of shares of Common Stock (the "Cap  Amount")
that the Company can, without stockholder  approval, so issue pursuant to Nasdaq
Rule  4460(i)(1)(d)(ii)  (or any other applicable  Nasdaq Rules or any successor
rule) (the "Nasdaq 20% Rule").

                           2.3.11 PUT CANCELLATION.

                                    (a) MECHANICS OF PUT CANCELLATION. If at any
time during a Pricing  Period the Company  discovers  the  existence of Material
Facts or any  Ineffective  Period or Delisting  Event occurs,  the Company shall
cancel  the Put (a "Put  Cancellation"),  by  delivering  written  notice to the
Investor (the "Put  Cancellation  Notice"),  attached as EXHIBIT Q, by facsimile
and overnight  courier.  The "Put Cancellation  Date" shall be the date that the
Put  Cancellation  Notice is first  received by the Investor,  if such notice is
received  by the  Investor  by 6:00 p.m.,  New York,  NY time,  and shall be the
following  date, if such notice is received by the Investor after 6:00 p.m., New
York, NY time.

                                    (b)  EFFECT OF PUT  CANCELLATION.  Anytime a
Put  Cancellation  Notice is delivered to Investor  after the Put Date, the Put,
shall remain  effective  with respect to a number of Put Shares (the  "Truncated
Put Share Amount")  equal to the Individual Put Limit for the Truncated  Pricing
Period.

                                    (c) PUT  CANCELLATION  NOTICE  CONFIRMATION.
Upon receipt by the Investor of a facsimile copy of the Put Cancellation Notice,
the Investor shall promptly send, via facsimile,  a confirmation of receipt (the
"Put Cancellation  Notice  Confirmation," a form of which is attached as EXHIBIT
S) of the  Put  Cancellation  Notice  to the  Company  specifying  that  the Put
Cancellation Notice has been received and affirming the Put Cancellation Date.

                                    (d)  TRUNCATED  PRICING  PERIOD.  If  a  Put
Cancellation  Notice has been  delivered to the Investor after the Put Date, the
Pricing  Period  for such Put shall end at on the close of  trading  on the last
full  trading  day on the  Principal  Market  that ends  prior to the  moment of
initial delivery of the Put Cancellation  Notice (a "Truncated  Pricing Period")
to the Investor.

                           2.3.12 INVESTMENT AGREEMENT CANCELLATION. The Company
may  terminate (a "Company  Termination")  its right to initiate  future Puts by
providing written notice  ("Termination  Notice") to the Investor,  by facsimile
and  overnight  courier,  at any time other than during an Extended  Put Period,
provided that such termination shall have no effect on the parties' other rights
and obligations under this Agreement,  the Registration  Rights Agreement or the
Warrants.  Notwithstanding  the  above,  any  cancellation  occurring  during an
Extended Put Period is governed by Section 2.3.11.

                                       18
<PAGE>

                           2.3.13 RETURN OF EXCESS COMMON  SHARES.  In the event
that the number of Shares purchased by the Investor  pursuant to its obligations
hereunder  is less  than the  Intended  Put Share  Amount,  the  Investor  shall
promptly  return to the  Company  any shares of Common  Stock in the  Investor's
possession that are not being purchased by the Investor.

                  2.4  WARRANTS.

                           2.4.1 COMMITMENT WARRANTS.  In partial  consideration
hereof,  following  the  execution of the Letter of Agreement  dated on or about
December 13, 1999 between the Company and the Investor,  the Company  issued and
delivered to Investor or its  designated  assignees,  warrants (the  "Commitment
Warrants")  in the form  attached  hereto as  EXHIBIT  U, or such  other form as
agreed upon by the parties,  to purchase  490,000  shares of Common  Stock.  The
Commitment  Warrants shall be exerciseable at a price (the  "Commitment  Warrant
Exercise  Price") which shall  initially  equal the lowest Closing Bid Price for
the five (5) Business Days  immediately  preceding  December 13, 1999  ("Initial
Exercise Price"), and shall have reset provisions. Each Commitment Warrant shall
be immediately  exercisable at the Commitment  Warrant Exercise Price, and shall
have a term  beginning  on the date of issuance  and ending on date that is five
(5) years thereafter. The Warrant Shares shall be registered for resale pursuant
to the Registration Rights Agreement.

                           2.4.2  PURCHASE  WARRANTS.  Within five (5)  Business
Days of the end of each Pricing  Period,  the Company shall issue and deliver to
the Investor a warrant  ("Purchase  Warrant"),  in the form  attached  hereto as
EXHIBIT D, or such  other  form as agreed  upon by the  parties,  to  purchase a
number of shares of Common Stock equal to 10% of the number of Put Shares issued
to Investor in that Put. Each Purchase  Warrant shall be exerciseable at a price
(the "Purchase  Warrant Exercise Price") which shall initially equal 110% of the
Market  Price  for  the  applicable  Put,  and  shall  have  semi-annual   reset
provisions.  Each  Purchase  Warrant  shall be  immediately  exercisable  at the
Purchase  Warrant Exercise Price, and shall have a term beginning on the date of
issuance and ending on the date that is five (5) years  thereafter.  The Warrant
Shares  shall be  registered  for resale  pursuant  to the  Registration  Rights
Agreement.

                  2.5 DUE DILIGENCE REVIEW. The Company shall make available for
inspection and review by the Investor (the "Due Diligence Review"),  advisors to
and  representatives  of the Investor (who may or may not be affiliated with the
Investor and who are  reasonably  acceptable  to the Company),  any  underwriter
participating  in any  disposition  of Common  Stock on  behalf of the  Investor
pursuant to the Registration Statement, any Supplemental Registration Statement,
or amendments or supplements  thereto or any blue sky, NASD or other filing, all
financial and other  records,  all SEC Documents and other filings with the SEC,
and all other  corporate  documents  and  properties  of the  Company  as may be
reasonably  necessary  for the purpose of such review,  and cause the  Company's
officers,  directors  and  employees to supply all such  information  reasonably
requested by the Investor or any such representative,  advisor or underwriter in
connection with such Registration Statement (including,  without limitation,  in
response to all questions and other  inquiries  reasonably  made or submitted by
any of them),  prior to and from time to time after the filing and effectiveness

                                       19
<PAGE>

of the Registration  Statement for the sole purpose of enabling the Investor and
such representatives, advisors and underwriters and their respective accountants
and attorneys to conduct  initial and ongoing due diligence  with respect to the
Company and the accuracy of the Registration Statement.

                           2.5.1 TREATMENT OF NONPUBLIC INFORMATION. The Company
shall not disclose  nonpublic  information to the Investor or to its advisors or
representatives  unless  prior to  disclosure  of such  information  the Company
identifies  such  information as being  nonpublic  information  and provides the
Investor and such advisors and representatives with the opportunity to accept or
refuse to accept such nonpublic  information  for review.  The Company may, as a
condition  to  disclosing  any  nonpublic  information  hereunder,  require  the
Investor and its advisors and  representatives  to enter into a  confidentiality
agreement  (including  an  agreement  with  such  advisors  and  representatives
prohibiting them from trading in Common Stock during such period of time as they
are in possession of nonpublic  information) in form reasonably  satisfactory to
the Company and the Investor.

        Nothing   herein  shall  require  the  Company  to  disclose   nonpublic
information to the Investor or its advisors or representatives,  and the Company
represents that it does not disseminate  nonpublic  information to any investors
who purchase stock in the Company in a public offering,  to money managers or to
securities analysts,  provided, however, that notwithstanding anything herein to
the contrary, the Company will, as hereinabove provided,  immediately notify the
advisors and representatives of the Investor and, if any,  underwriters,  of any
event or the existence of any  circumstance  (without any obligation to disclose
the specific  event or  circumstance)  of which it becomes  aware,  constituting
nonpublic  information  (whether or not requested of the Company specifically or
generally  during the course of due  diligence by and such persons or entities),
which,  if  not  disclosed  in  the  Prospectus  included  in  the  Registration
Statement,  would cause such Prospectus to include a material misstatement or to
omit a  material  fact  required  to be  stated  therein  in  order  to make the
statements  therein,  in light of the circumstances in which they were made, not
misleading.  Nothing  contained  in this  Section 2.5 shall be construed to mean
that such  persons or  entities  other than the  Investor  (without  the written
consent of the Investor prior to disclosure of such  information) may not obtain
nonpublic  information  in the course of conducting  due diligence in accordance
with the terms of this Agreement;  provided, however, that in no event shall the
Investor's  advisors or  representatives  disclose to the Investor the nature of
the specific  event or  circumstances  constituting  any  nonpublic  information
discovered  by such  advisors  or  representatives  in the  course  of their due
diligence  without the written  consent of the Investor  prior to  disclosure of
such information.

                           2.5.2 DISCLOSURE OF MISSTATEMENTS AND OMISSIONS.  The
Investor's  advisors or  representatives  shall make complete  disclosure to the
Investor's  counsel  of  all  events  or  circumstances  constituting  nonpublic
information  discovered  by such  advisors or  representatives  in the course of
their due diligence upon which such advisors or representatives form the opinion
that the Registration  Statement contains an untrue statement of a material fact
or omits a material fact required to be stated in the Registration  Statement or
necessary  to  make  the  statements  contained  therein,  in the  light  of the
circumstances  in which they were made,  not  misleading.  Upon  receipt of such
disclosure,  the Investor's counsel shall consult with the Company's independent
counsel in order to address the concern raised as to the existence of a material
misstatement  or omission  and to discuss  appropriate  disclosure  with respect
thereto;  provided,  however,  that such  consultation  shall not constitute the
advice of the Company's  independent  counsel to the Investor as to the accuracy
of the Registration Statement and related Prospectus.

                                       20
<PAGE>

                           2.5.3  PROCEDURE  IF  MATERIAL  FACTS ARE  REASONABLY
BELIEVED TO BE UNTRUE OR ARE Omitted.  In the event after such  consultation the
Investor or the Investor's  counsel  reasonably  believes that the  Registration
Statement  contains an untrue  statement or a material  fact or omits a material
fact  required to be stated in the  Registration  Statement or necessary to make
the statements  contained  therein,  in light of the circumstances in which they
were made, not misleading,

                                            (a) the Company  shall file with the
SEC an amendment to the Registration Statement responsive to such alleged untrue
statement or omission and provide the Investor, as promptly as practicable, with
copies of the Registration Statement and related Prospectus, as so amended, or

                                            (b)  if  the  Company  disputes  the
existence  of any such  material  misstatement  or omission,  (i) the  Company's
independent  counsel shall provide the  Investor's  counsel with a  Registration
Opinion and (ii) in the event the dispute  relates to the  adequacy of financial
disclosure and the Investor shall reasonably request, the Company's  independent
auditors shall provide to the Company a letter ("Agreed Upon Procedures Report")
outlining  the  performance  of  such  "agreed  upon  procedures"  as  shall  be
reasonably  requested by the Investor and the Company shall provide the Investor
with a copy of such letter.

                  2.6 COMMITMENT PAYMENTS.

         On the  last  Business  Day of  each  six  (6)  Calendar  Month  period
following the date of this Agreement (each such period a "Commitment  Evaluation
Period"), if the Company has not Put at least $1,000,000 in aggregate Put Dollar
Amount during that Commitment  Evaluation Period, the Company,  in consideration
of Investor's  commitment  costs,  including,  but not limited to, due diligence
expenses, shall pay to the Investor an amount (the "Semi-Annual Non-Usage Fee ")
equal to the  difference  of (i)  $100,000,  minus (ii) 10% of the aggregate Put
Dollar  Amount  of  the  Put  Shares  put to  Investor  during  that  Commitment
Evaluation  Period. In the event that the Company delivers a Termination  Notice
to the Investor or an Automatic Termination occurs, the Company shall pay to the
Investor (the  "Termination  Fee") the greater of (i) the Semi-Annual  Non-Usage
Fee for the applicable  Commitment  Evaluation Period, or (ii) the difference of
(x) $200,000, minus (y) 10% of the aggregate Put Dollar Amount of the Put Shares
put to Investor  during all Puts to date,  and the Company shall not be required
to pay the Semi-Annual Non-Usage Fee thereafter.

         Each Semi Annual Non-Usage Fee or Termination Fee is payable,  in cash,
within five (5) business  days of the date it accrued.  The Company shall not be
required  to deliver  any  payments  to  Investor  under this  subsection  until
Investor has paid all Put Dollar Amounts that are then due.


         3.       REPRESENTATIONS,   WARRANTIES   AND   COVENANTS  OF  INVESTOR.
Investor  hereby  represents  and  warrants  to and agrees  with the  Company as
follows:

                                       21
<PAGE>

                  3.1 ACCREDITED  INVESTOR.  Investor is an accredited  investor
("Accredited Investor"), as defined in Rule 501 of Regulation D, and has checked
the applicable box set forth in Section 10 of this Agreement.

                  3.2 INVESTMENT EXPERIENCE; ACCESS TO INFORMATION;  INDEPENDENT
INVESTIGATION.

                           3.2.1 ACCESS TO  INFORMATION.  Investor or Investor's
professional  advisor has been granted the  opportunity  to ask questions of and
receive answers from  representatives of the Company,  its officers,  directors,
employees and agents  concerning the terms and conditions of this Offering,  the
Company and its business and prospects, and to obtain any additional information
which Investor or Investor's  professional advisor deems necessary to verify the
accuracy and completeness of the information received.

                           3.2.2  RELIANCE ON OWN ADVISORS.  Investor has relied
completely on the advice of, or has consulted with, Investor's own personal tax,
investment,  legal or other advisors and has not relied on the Company or any of
its affiliates, officers, directors, attorneys, accountants or any affiliates of
any thereof and each other  person,  if any, who controls any of the  foregoing,
within the meaning of Section 15 of the Act for any tax or legal  advice  (other
than reliance on information  in the Disclosure  Documents as defined in Section
3.2.4 below and on the Opinion of Counsel).  The  foregoing,  however,  does not
limit or modify  Investor's  right to rely upon covenants,  representations  and
warranties of the Company in this Agreement.

                           3.2.3  CAPABILITY  TO  EVALUATE.  Investor  has  such
knowledge and experience in financial and business  matters so as to enable such
Investor to utilize the information  made available to it in connection with the
Offering  in  order  to  evaluate  the  merits  and  risks  of  the  prospective
investment, which are substantial,  including without limitation those set forth
in the Disclosure Documents (as defined in Section 3.2.4 below).

                           3.2.4  DISCLOSURE  DOCUMENTS.   Investor,  in  making
Investor's  investment  decision  to  subscribe  for  the  Investment  Agreement
hereunder,  represents  that (a) Investor has received and had an opportunity to
review (i) the Company's Annual Report on Form 10-KSB for the year ended October
31, 1998,  (ii) the Company's  quarterly  report on Form 10-QSB for the quarters
ended  April  30,1999  and July  31,1999,  (iii) the Risk  Factors,  attached as
EXHIBIT J, (the "Risk Factors") (iv) the  Capitalization  Schedule,  attached as
EXHIBIT K, (the "Capitalization Schedule") and (v) the Use of Proceeds Schedule,
attached as EXHIBIT L, (the "Use of Proceeds Schedule");  (b) Investor has read,
reviewed,  and  relied  solely on the  documents  described  in (a)  above,  the
Company's   representations   and  warranties  and  other  information  in  this
Agreement,  including the exhibits, documents prepared by the Company which have
been  specifically  provided to Investor in  connection  with this Offering (the
documents described in this Section 3.2.4 (a) and (b) are collectively  referred
to as the  "Disclosure  Documents"),  and an independent  investigation  made by
Investor and Investor's representatives,  if any; (c) Investor has, prior to the
date of this Agreement,  been given an opportunity to review material  contracts
and  documents of the Company which have been filed as exhibits to the Company's
filings under the Act and the  Securities  Exchange Act of 1934, as amended (the
"Exchange  Act") and has had an  opportunity  to ask  questions  of and  receive
answers from the Company's officers and directors; and (d) is not relying on any
oral  representation  of the  Company  or any  other  person,  nor  any  written
representation  or assurance from the Company other than those  contained in the
Disclosure Documents or incorporated herein or therein. The foregoing,  however,

                                       22
<PAGE>

does  not  limit  or   modify   Investor's   right  to  rely   upon   covenants,
representations  and  warranties  of the  Company  in  Sections  5 and 6 of this
Agreement.   Investor   acknowledges   and  agrees   that  the  Company  has  no
responsibility  for, does not ratify, and is under no responsibility  whatsoever
to comment upon or correct any reports,  analyses or other  comments  made about
the Company by any third  parties,  including,  but not  limited  to,  analysts'
research reports or comments (collectively, "Third Party Reports"), and Investor
has not relied upon any Third Party Reports in making the decision to invest.

                           3.2.5 INVESTMENT EXPERIENCE;  FEND FOR SELF. Investor
has  substantial   experience  in  investing  in  securities  and  it  has  made
investments in securities other than those of the Company. Investor acknowledges
that  Investor  is  able  to  fend  for  Investor's   self  in  the  transaction
contemplated  by this  Agreement,  that  Investor  has the  ability  to bear the
economic  risk of  Investor's  investment  pursuant to this  Agreement  and that
Investor is an  "Accredited  Investor" by virtue of the fact that Investor meets
the investor  qualification  standards set forth in Section 3.1 above.  Investor
has not been  organized  for the  purpose  of  investing  in  securities  of the
Company, although such investment is consistent with Investor's purposes.

                  3.3  EXEMPT OFFERING UNDER REGULATION D.

                           3.3.1  NO  GENERAL   SOLICITATION.   The   Investment
Agreement was not offered to Investor through, and Investor is not aware of, any
form  of  general  solicitation  or  general  advertising,   including,  without
limitation,  (i) any  advertisement,  article,  notice  or  other  communication
published  in any  newspaper,  magazine  or  similar  media  or  broadcast  over
television or radio,  and (ii) any seminar or meeting whose  attendees have been
invited by any general solicitation or general advertising.

                           3.3.2  RESTRICTED  SECURITIES.  Investor  understands
that the Investment  Agreement is, the Common Stock and Warrants  issued at each
Put  Closing  will  be,  and  the  Warrant  Shares  will  be,  characterized  as
"restricted  securities" under the federal  securities laws inasmuch as they are
being  acquired from the Company in a transaction  exempt from the  registration
requirements  of the  federal  securities  laws and  that  under  such  laws and
applicable  regulations such securities may not be transferred or resold without
registration  under  the Act or  pursuant  to an  exemption  therefrom.  In this
connection,  Investor  represents  that Investor is familiar with Rule 144 under
the Act, as presently in effect, and understands the resale limitations  imposed
thereby and by the Act.

                           3.3.3  DISPOSITION.  Without in any way  limiting the
representations  set forth above,  Investor agrees that until the Securities are
sold  pursuant to an  effective  Registration  Statement  or an  exemption  from
registration,  they  will  remain  in the  name  of  Investor  and  will  not be
transferred to or assigned to any broker, dealer or depositary. Investor further
agrees not to sell,  transfer,  assign, or pledge the Securities (except for any
bona fide  pledge  arrangement  to the extent  that such pledge does not require
registration  under the Act or unless an  exemption  from such  registration  is
available  and  provided  further  that if such  pledge is  realized  upon,  any
transfer to the pledgee shall comply with the requirements set forth herein), or
to otherwise dispose of all or any portion of the Securities unless and until:

                                       23
<PAGE>

                                    (a) There is then in  effect a  registration
statement under the Act and any applicable  state  securities laws covering such
proposed  disposition  and such  disposition  is made in  accordance  with  such
registration  statement and in compliance  with applicable  prospectus  delivery
requirements; or

                                    (b) (i)  Investor  shall have  notified  the
Company of the proposed  disposition and shall have furnished the Company with a
statement  of the  circumstances  surrounding  the proposed  disposition  to the
extent  relevant for  determination  of the  availability  of an exemption  from
registration,  and (ii) if reasonably  requested by the Company,  Investor shall
have furnished the Company with an opinion of counsel,  reasonably  satisfactory
to the  Company,  that such  disposition  will not require  registration  of the
Securities under the Act or state securities laws. It is agreed that the Company
will not require the  Investor to provide  opinions of counsel for  transactions
made  pursuant to Rule 144 provided  that  Investor and  Investor's  broker,  if
necessary, provide the Company with the necessary representations for counsel to
the Company to issue an opinion with respect to such transaction.

                  The  Investor  is  entering  into this  Agreement  for its own
account  and the  Investor  has no present  arrangement  (whether or not legally
binding)  at any time to sell the  Common  Stock to or  through  any  person  or
entity;  provided,  however,  that by making  the  representations  herein,  the
Investor  does not  agree to hold the  Common  Stock  for any  minimum  or other
specific  term and reserves the right to dispose of the Common Stock at any time
in  accordance  with  federal  and  state  securities  laws  applicable  to such
disposition.

                  3.4  DUE AUTHORIZATION.

                           3.4.1 AUTHORITY. The person executing this Investment
Agreement,  if  executing  this  Agreement  in  a  representative  or  fiduciary
capacity, has full power and authority to execute and deliver this Agreement and
each other  document  included  herein for which a signature is required in such
capacity  and on  behalf  of the  subscribing  individual,  partnership,  trust,
estate, corporation or other entity for whom or which Investor is executing this
Agreement. Investor has reached the age of majority (if an individual) according
to the laws of the state in which he or she resides.

                           3.4.2 DUE AUTHORIZATION. Investor is duly and validly
organized,  validly existing and in good standing as a limited liability company
under  the laws of  Georgia  with full  power  and  authority  to  purchase  the
Securities  to be  purchased  by  Investor  and  to  execute  and  deliver  this
Agreement.

                           3.4.3 PARTNERSHIPS. If Investor is a partnership, the
representations,  warranties,  agreements and understandings set forth above are
true with respect to all partners of Investor (and if any such partner is itself
a partnership, all persons holding an interest in such partnership,  directly or
indirectly,  including  through  one  or  more  partnerships),  and  the  person
executing this Agreement has made due inquiry to determine the  truthfulness  of
the representations and warranties made hereby.

                                       24
<PAGE>

                           3.4.4 REPRESENTATIVES. If Investor is purchasing in a
representative or fiduciary  capacity,  the representations and warranties shall
be deemed to have been made on behalf of the person or persons for whom Investor
is so purchasing.

         4.       ACKNOWLEDGMENTS   Investor is aware that:

                  4.1  RISKS  OF  INVESTMENT.   Investor   recognizes   that  an
investment in the Company involves  substantial  risks,  including the potential
loss of  Investor's  entire  investment  herein.  Investor  recognizes  that the
Disclosure  Documents,  this Agreement and the exhibits hereto do not purport to
contain  all  the  information,  which  would  be  contained  in a  registration
statement under the Act;

                  4.2 NO  GOVERNMENT  APPROVAL.  No federal or state  agency has
passed upon the  Securities,  recommended or endorsed the Offering,  or made any
finding or determination as to the fairness of this transaction;

                  4.3 NO REGISTRATION,  RESTRICTIONS ON TRANSFER. As of the date
of this  Agreement,  the  Securities  and any  component  thereof  have not been
registered  under the Act or any applicable  state  securities laws by reason of
exemptions from the registration  requirements of the Act and such laws, and may
not be sold,  pledged (except for any limited pledge in connection with a margin
account of Investor to the extent that such pledge does not require registration
under the Act or unless an exemption  from such  registration  is available  and
provided  further  that if such pledge is  realized  upon,  any  transfer to the
pledgee  shall  comply  with the  requirements  set forth  herein),  assigned or
otherwise  disposed  of in  the  absence  of an  effective  registration  of the
Securities  and any component  thereof under the Act or unless an exemption from
such registration is available;

                  4.4  RESTRICTIONS  ON  TRANSFER.  Investor  may not attempt to
sell, transfer, assign, pledge or otherwise dispose of all or any portion of the
Securities  or any  component  thereof  in the  absence  of either an  effective
registration statement or an exemption from the registration requirements of the
Act and applicable state securities laws;

                  4.5 NO ASSURANCES OF  REGISTRATION.  There can be no assurance
that any registration  statement will become effective at the scheduled time, or
ever, or remain effective when required,  and Investor  acknowledges that it may
be required to bear the economic risk of Investor's investment for an indefinite
period of time;

                  4.6  EXEMPT   TRANSACTION.   Investor   understands  that  the
Securities  are being offered and sold in reliance on specific  exemptions  from
the   registration   requirements   of  federal  and  state  law  and  that  the
representations,  warranties, agreements, acknowledgments and understandings set
forth  herein  are  being  relied  upon  by  the  Company  in  determining   the
applicability of such exemptions and the suitability of Investor to acquire such
Securities.

                  4.7  LEGENDS.  The  certificates  representing  the Put Shares
shall not bear a Restrictive  Legend. The certificates  representing the Warrant
Shares shall not bear a Restrictive Legend unless they are issued at a time when
the  Registration  Statement is not effective for resale.  It is understood that
the  certificates  evidencing  any  Warrant  Shares  issued  at a time  when the

                                       25
<PAGE>

Registration  Statement is not effective for resale,  subject to legend  removal
under the terms of Section  6.8  below,  shall bear the  following  legend  (the
"Legend"):

         "The securities  represented  hereby have not been registered under the
         Securities  Act of 1933,  as amended,  or applicable  state  securities
         laws, nor the securities laws of any other  jurisdiction.  They may not
         be sold or  transferred  in the  absence of an  effective  registration
         statement  under those  securities  laws or  pursuant  to an  exemption
         therefrom."

         5.  REPRESENTATIONS  AND WARRANTIES OF THE COMPANY.  The Company hereby
makes the following  representations  and warranties to Investor (which shall be
true  at the  signing  of  this  Agreement,  and as of any  such  later  date as
contemplated  hereunder) and agrees with Investor  that,  except as set forth in
the "Schedule of Exceptions" attached hereto as EXHIBIT C:

                  5.1  ORGANIZATION,  GOOD  STANDING,  AND  QUALIFICATION.   The
Company is a corporation  duly organized,  validly existing and in good standing
under  the laws of the State of  Florida,  USA and has all  requisite  corporate
power and authority to carry on its business as now conducted and as proposed to
be conducted.  The Company is duly qualified to transact business and is in good
standing in each  jurisdiction  in which the failure to so qualify  would have a
material  adverse  effect on the business or  properties  of the Company and its
subsidiaries  taken as a whole.  The Company is not the subject of any  pending,
threatened or, to its knowledge, contemplated investigation or administrative or
legal proceeding (a  "Proceeding")  by the Internal Revenue Service,  the taxing
authorities of any state or local  jurisdiction,  or the Securities and Exchange
Commission,  The National  Association  of Securities  Dealer,  Inc., The Nasdaq
Stock Market, Inc. or any state securities commission, or any other governmental
entity, which have not been disclosed in the Disclosure  Documents.  None of the
disclosed  Proceedings,  if any,  will have a material  adverse  effect upon the
Company  or the  market  for the Common  Stock.  The  Company  does not have any
subsidiaries as of the date of this Agreement.

                  5.2 CORPORATE  CONDITION.  The Company's  condition is, in all
material  respects,  as described in the  Disclosure  Documents  (as further set
forth in any subsequently filed Disclosure Documents, if applicable), except for
changes in the ordinary course of business and normal year-end  adjustments that
are not,  in the  aggregate,  materially  adverse  to the  Company.  Except  for
continuing losses,  there have been no material adverse changes to the Company's
business,  financial condition,  or prospects since the dates of such Disclosure
Documents.  The financial  statements as contained in the 10-KSB and 10-QSB have
been prepared in  accordance  with  generally  accepted  accounting  principles,
consistently  applied  (except as otherwise  permitted by Regulation  S-X of the
Exchange Act), subject,  in the case of unaudited interim financial  statements,
to customary  year end  adjustments  and the absence of certain  footnotes,  and
fairly  present the  financial  condition  of the Company as of the dates of the
balance sheets included therein and the  consolidated  results of its operations
and cash flows for the periods then  ended,.  Without  limiting  the  foregoing,
there are no material liabilities,  contingent or actual, that are not disclosed
in the Disclosure  Documents (other than liabilities  incurred by the Company in
the ordinary course of its business,  consistent  with its past practice,  after
the period  covered  by the  Disclosure  Documents).  The  Company  has paid all
material taxes that are due, except for taxes that it reasonably disputes. There
is no material claim,  litigation,  or administrative  proceeding pending or, to
the best of the Company's knowledge,  threatened against the Company,  except as
disclosed  in the  Disclosure  Documents.  This  Agreement  and  the  Disclosure
Documents do not contain any untrue statement of a material fact and do not omit
to state any material fact required to be stated therein or herein  necessary to

                                       26
<PAGE>

make the statements  contained  therein or herein not misleading in the light of
the  circumstances  under which they were made. No event or circumstance  exists
relating to the Company which,  under applicable law, requires public disclosure
but which has not been so publicly announced or disclosed.

                  5.3  AUTHORIZATION.  All  corporate  action on the part of the
Company  by  its  officers,   directors  and  stockholders   necessary  for  the
authorization,  execution and delivery of this Agreement, the performance of all
obligations  of the  Company  hereunder  and  the  authorization,  issuance  and
delivery of the Common Stock being sold  hereunder and the issuance  (and/or the
reservation  for  issuance)  of the  Warrants  and the Warrant  Shares have been
taken, and this Agreement and the Registration Rights Agreement constitute valid
and legally binding  obligations of the Company,  enforceable in accordance with
their terms,  except insofar as the  enforceability may be limited by applicable
bankruptcy,   insolvency,   reorganization,  or  other  similar  laws  affecting
creditors'  rights  generally or by  principles  governing the  availability  of
equitable remedies. The Company has obtained all consents and approvals required
for it to execute, deliver and perform each agreement referenced in the previous
sentence.

                  5.4 VALID  ISSUANCE OF COMMON STOCK.  The Common Stock and the
Warrants,  when issued,  sold and delivered in accordance with the terms hereof,
for the consideration  expressed herein, will be validly issued,  fully paid and
nonassessable  and, based in part upon the  representations  of Investor in this
Agreement,  will be issued in compliance  with all applicable  U.S.  federal and
state  securities  laws. The Warrant Shares,  when issued in accordance with the
terms of the Warrants,  shall be duly and validly issued and outstanding,  fully
paid and nonassessable,  and based in part on the representations and warranties
of Investor,  will be issued in compliance with all applicable U.S.  federal and
state securities laws. The Put Shares,  the Warrants and the Warrant Shares will
be issued free of any preemptive rights.

                  5.5 COMPLIANCE WITH OTHER  INSTRUMENTS.  The Company is not in
violation or default of any provisions of its  Certificate of  Incorporation  or
Bylaws, each as amended and in effect on and as of the date of the Agreement, or
of any material  provision of any material  instrument  or material  contract to
which it is a party or by which it is bound or of any  provision  of any federal
or state judgment, writ, decree, order, statute, rule or governmental regulation
applicable  to the Company,  which would have a material  adverse  effect on the
Company's business or prospects,  or on the performance of its obligations under
this Agreement or the Registration Rights Agreement. The execution, delivery and
performance  of  this  Agreement  and  the  other  agreements  entered  into  in
conjunction   with  the  Offering  and  the  consummation  of  the  transactions
contemplated  hereby and thereby will not (a) result in any such violation or be
in conflict with or  constitute,  with or without the passage of time and giving
of notice, either a default under any such provision,  instrument or contract or
an event which results in the creation of any lien,  charge or encumbrance  upon
any assets of the  Company,  which would have a material  adverse  effect on the
Company's business or prospects,  or on the performance of its obligations under
this Agreement,  the Registration  Rights  Agreement,  (b) violate the Company's
Certificate  of  Incorporation  or By-Laws or (c) violate any  statute,  rule or
governmental  regulation  applicable to the Company which violation would have a
material adverse effect on the Company's business or prospects.

                                       27
<PAGE>

                  5.6 REPORTING COMPANY. The Company is subject to the reporting
requirements  of the Exchange  Act, has a class of securities  registered  under
Section  12 of the  Exchange  Act,  and has filed all  reports  required  by the
Exchange Act since the date the Company first became  subject to such  reporting
obligations.  The Company  undertakes  to furnish  Investor  with copies of such
reports as may be reasonably requested by Investor prior to consummation of this
Offering and thereafter,  to make such reports  available,  for the full term of
this Agreement,  including any extensions  thereof,  and for as long as Investor
holds the  Securities.  The Common  Stock is duly listed on the O.T.C.  Bulletin
Board. The Company is not in violation of the listing requirements of the O.T.C.
Bulletin Board and does not reasonably  anticipate that the Common Stock will be
delisted by the O.T.C.  Bulletin Board for the foreseeable  future.  The Company
has filed all  reports  required  under the  Exchange  Act.  The Company has not
furnished  to the Investor any material  nonpublic  information  concerning  the
Company.

                  5.7  CAPITALIZATION.  The  capitalization of the Company as of
December  __, 1999,  is, and the  capitalization  as of the Closing,  subject to
exercise of any outstanding  warrants  and/or exercise of any outstanding  stock
options,  after taking into account the offering of the Securities  contemplated
by  this  Agreement  and all  other  share  issuances  occurring  prior  to this
Offering,  will be, as set forth in the Capitalization  Schedule as set forth in
EXHIBIT K. There are no securities or instruments  containing  anti-dilution  or
similar  provisions  that will be triggered  by the issuance of the  Securities.
Except  as  disclosed  in the  Capitalization  Schedule,  as of the date of this
Agreement,  (i) there are no outstanding  options,  warrants,  scrip,  rights to
subscribe for, calls or commitments of any character  whatsoever relating to, or
securities or rights  convertible  into or exercisable or exchangeable  for, any
shares  of  capital  stock  of  the  Company  or any  of  its  subsidiaries,  or
arrangements  by which the Company or any of its  subsidiaries  is or may become
bound to issue  additional  shares of capital stock of the Company or any of its
subsidiaries,  and (ii) there are no agreements or arrangements  under which the
Company or any of its  subsidiaries  is obligated to register the sale of any of
its  or  their  securities  under  the  Act  (except  the  Registration   Rights
Agreement).

                  5.8 INTELLECTUAL PROPERTY. The Company has valid, unrestricted
and exclusive ownership of or rights to use the patents,  trademarks,  trademark
registrations,   trade  names,  copyrights,   know-how,   technology  and  other
intellectual property necessary to the conduct of its business.  EXHIBIT M lists
all patents, trademarks, trademark registrations,  trade names and copyrights of
the Company.  The Company has granted such licenses or has assigned or otherwise
transferred  a portion of (or all of) such  valid,  unrestricted  and  exclusive
patents, trademarks, trademark registrations, trade names, copyrights, know-how,
technology  and other  intellectual  property  necessary  to the  conduct of its
business  as set forth in  EXHIBIT M. The  Company  has been  granted  licenses,
know-how, technology and/or other intellectual property necessary to the conduct
of its  business  as set  forth  in  EXHIBIT  M. To the  best  of the  Company's
knowledge after due inquiry,  the Company is not infringing on the  intellectual
property  rights of any third party,  nor is any third party  infringing  on the
Company's  intellectual  property  rights.  There  are  no  restrictions  in any
agreements, licenses, franchises, or other instruments that preclude the Company
from engaging in its business as presently conducted.

                  5.9  USE OF  PROCEEDS.  As of the  date  hereof,  the  Company
expects to use the proceeds from this Offering  (less fees and expenses) for the
purposes  and in the  approximate  amounts  set  forth  on the  Use of  Proceeds

                                       28
<PAGE>

Schedule set forth as EXHIBIT L hereto. These purposes and amounts are estimates
and are subject to change without notice to any Investor.

                  5.10  NO  RIGHTS  OF  PARTICIPATION.   No  person  or  entity,
including,  but not limited to, current or former  stockholders  of the Company,
underwriters,  brokers,  agents or other third  parties,  has any right of first
refusal,  preemptive  right,  right of  participation,  or any similar  right to
participate in the financing  contemplated  by this Agreement which has not been
waived.

                  5.11 COMPANY  ACKNOWLEDGMENT.  The Company hereby acknowledges
that Investor may elect to hold the Securities  for various  periods of time, as
permitted by the terms of this  Agreement,  the Warrants,  and other  agreements
contemplated hereby, and the Company further acknowledges that Investor has made
no  representations  or  warranties,  either written or oral, as to how long the
Securities will be held by Investor or regarding  Investor's  trading history or
investment strategies.

                  5.12 NO ADVANCE REGULATORY APPROVAL.  The Company acknowledges
that this  Investment  Agreement,  the transaction  contemplated  hereby and the
Registration Statement contemplated hereby have not been approved by the SEC, or
any  other  regulatory  body and  there is no  guarantee  that  this  Investment
Agreement,  the transaction  contemplated hereby and the Registration  Statement
contemplated  hereby will ever be  approved  by the SEC or any other  regulatory
body.  The  Company  is relying on its own  analysis  and is not  relying on any
representation   by  Investor  that  either  this  Investment   Agreement,   the
transaction  contemplated  hereby  or the  Registration  Statement  contemplated
hereby has been or will be approved by the SEC or other  appropriate  regulatory
body.

                  5.13  UNDERWRITER'S  FEES AND  RIGHTS  OF FIRST  REFUSAL.  The
Company is not obligated to pay any compensation or other fees, costs or related
expenditures in cash or securities to any  underwriter,  broker,  agent or other
representative other than the Investor in connection with this Offering.

                  5.14  AVAILABILITY  OF  SUITABLE  FORM FOR  REGISTRATION.  The
Company is currently eligible and agrees to maintain its eligibility to register
the resale of its Common Stock on a  registration  statement on a suitable  form
under the Act.

                  5.15 NO INTEGRATED  OFFERING.  Neither the Company, nor any of
its  affiliates,  nor any person acting on its or their behalf,  has directly or
indirectly  made  any  offers  or sales of any of the  Company's  securities  or
solicited any offers to buy any security under  circumstances that would prevent
the parties  hereto  from  consummating  the  transactions  contemplated  hereby
pursuant to an  exemption  from  registration  under  Regulation D of the Act or
would require the issuance of any other  securities  to be integrated  with this
Offering  under the Rules of Nasdaq.  The Company has not engaged in any form of
general  solicitation  or  advertising  in  connection  with the offering of the
Common Stock or the Warrants.

                  5.16 FOREIGN CORRUPT PRACTICES.  Neither the Company,  nor any
of its subsidiaries,  nor any director, officer, agent, employee or other person
acting on behalf of the  Company  or any  subsidiary  has,  in the course of its
actions  for, or on behalf of, the  Company,  used any  corporate  funds for any
unlawful contribution,  gift,  entertainment or other unlawful expenses relating

                                       29
<PAGE>

to  political  activity;  made any direct or  indirect  unlawful  payment to any
foreign or  domestic  government  official  or employee  from  corporate  funds;
violated  or is in  violation  of any  provision  of the  U.S.  Foreign  Corrupt
Practices Act of 1977, as amended; or made any bribe, rebate, payoff,  influence
payment,  kickback  or  other  unlawful  payment  to  any  foreign  or  domestic
government official or employee.

                  5.17 KEY EMPLOYEES. Each "Key Employee" (as defined in EXHIBIT
N) is currently  serving the Company in the capacity  disclosed in EXHIBIT N. No
Key Employee, to the best knowledge of the Company and its subsidiaries,  is, or
is now  expected to be, in  violation  of any  material  term of any  employment
contract,  confidentiality,  disclosure or  proprietary  information  agreement,
non-competition agreement, or any other contract or agreement or any restrictive
covenant, and the continued employment of each Key Employee does not subject the
Company or any of its  subsidiaries  to any liability with respect to any of the
foregoing matters. No Key Employee has, to the best knowledge of the Company and
its  subsidiaries,  any intention to terminate his employment  with, or services
to, the Company or any of its subsidiaries.

                  5.18 REPRESENTATIONS  CORRECT. The foregoing  representations,
warranties  and  agreements  are true,  correct  and  complete  in all  material
respects,  and shall  survive any Put Closing and the  issuance of the shares of
Common Stock thereby.

                  5.19 TAX STATUS. The Company has made or filed all federal and
state income and all other tax returns, reports and declarations required by any
jurisdiction  to which it is subject  (unless  and only to the  extent  that the
Company  has set  aside on its  books  provisions  reasonably  adequate  for the
payment  of all unpaid  and  unreported  taxes) and has paid all taxes and other
governmental  assessments  and charges  that are  material  in amount,  shown or
determined to be due on such  returns,  reports and  declarations,  except those
being contested in good faith and as set aside on its books provision reasonably
adequate for the payment of all taxes for periods  subsequent  to the periods to
which such returns,  reports or declarations apply. There are no unpaid taxes in
any  material  amount  claimed  to  be  due  by  the  taxing  authority  of  any
jurisdiction,  and the  officers  of the  Company  know of no basis for any such
claim.

                  5.20 TRANSACTIONS WITH AFFILIATES.  Except as set forth in the
Disclosure  Documents,  none of the  officers,  directors,  or  employees of the
Company is presently a party to any transaction with the Company (other than for
services  as  employees,  officers  and  directors),   including  any  contract,
agreement or other  arrangement  providing for the  furnishing of services to or
by,  providing for rental of real or personal  property to or from, or otherwise
requiring payments to or from any officer,  director or such employee or, to the
knowledge of the Company, any corporation, partnership, trust or other entity in
which any officer,  director, or any such employee has a substantial interest or
is an officer, director, trustee or partner.

                  5.21 APPLICATION OF TAKEOVER PROTECTIONS.  The Company and its
board of directors have taken all necessary  action,  if any, in order to render
inapplicable  any  control  share  acquisition,  business  combination  or other
similar  anti-takeover  provision  under  Florida  law which is or could  become
applicable to the Investor as a result of the transactions  contemplated by this
Agreement,  including, without limitation, the issuance of the Common Stock, any
exercise of the Warrants and ownership of the Common Shares and Warrant  Shares.

                                       30
<PAGE>

The Company has not adopted and will not adopt any "poison pill"  provision that
will be applicable to Investor as a result of transactions  contemplated by this
Agreement.

                  5.22  OTHER  AGREEMENTS.  The  Company  has not,  directly  or
indirectly,  made any agreements  with the Investor under a subscription  in the
form of this  Agreement for the purchase of Common Stock,  relating to the terms
or  conditions  of the  transactions  contemplated  hereby or thereby  except as
expressly set forth herein, respectively, or in exhibits hereto or thereto.

                  5.23 MAJOR TRANSACTIONS. There are no other Major Transactions
currently pending or contemplated by the Company.

                  5.24  FINANCINGS.  There  are no  other  financings  currently
pending or contemplated by the Company.

                  5.25  SHAREHOLDER  AUTHORIZATION.  If  required,  the  Company
shall, at its next annual  shareholder  meeting  following its listing on either
the  Nasdaq  Small Cap  Market or the Nasdaq  National  Market,  or at a special
meeting to be held as soon as  practicable  thereafter,  use its best efforts to
obtain  approval of its  shareholders  to (i) authorize the issuance of the full
number of shares of Common  Stock which would be issuable  under this  Agreement
and eliminate any prohibitions  under applicable law or the rules or regulations
of any stock exchange,  interdealer  quotation  system or other  self-regulatory
organization  with  jurisdiction  over the Company or any of its securities with
respect to the  Company's  ability to issue  shares of Common Stock in excess of
the Cap Amount (such  approvals  being the "20% Approval") and (ii) the increase
in the number of  authorized  shares of Common  Stock of the Company (the "Share
Authorization  Increase  Approval") such that at least 10,000,000  shares can be
reserved for this  Offering.  In  connection  with such  shareholder  vote,  the
Company  shall use its best efforts to cause all  officers and  directors of the
Company to  promptly  enter  into  irrevocable  agreements  to vote all of their
shares in favor of eliminating such  prohibitions.  As soon as practicable after
the 20%  Approval and the Share  Authorization  Increase  Approval,  the Company
agrees to use its best efforts to reserve  10,000,000 shares of Common Stock for
issuance under this Agreement.

                  5.26 ACKNOWLEDGMENT OF LIMITATIONS ON PUT AMOUNTS. The Company
understands and  acknowledges  that the amounts  available under this Investment
Agreement  are  limited,  among other  things,  based upon the  liquidity of the
Company's Common Stock traded on its Principal Market.

         6.       COVENANTS OF THE COMPANY

                  6.1 INDEPENDENT  AUDITORS.  The Company shall,  until at least
the Termination  Date,  maintain as its independent  auditors an accounting firm
authorized to practice before the SEC.

                  6.2 CORPORATE EXISTENCE AND TAXES. The Company shall, until at
least the Termination  Date,  maintain its corporate  existence in good standing
and,  remain a "Reporting  Issuer"  (defined as a Company  which files  periodic

                                       31
<PAGE>

reports under the Exchange Act), remain a Reporting Issuer  (provided,  however,
that the foregoing covenant shall not prevent the Company from entering into any
merger  or  corporate  reorganization  as long as the  surviving  entity in such
transaction,  if not the Company, assumes the Company's obligations with respect
to the Common Stock and has Common Stock listed for trading on a stock  exchange
or on Nasdaq  and is a  Reporting  Issuer)  and shall pay all its taxes when due
except for taxes which the Company disputes.

                  6.3  REGISTRATION  RIGHTS.  The  Company  will  enter  into  a
registration  rights agreement  covering the resale of the Common Shares and the
Warrant Shares  substantially in the form of the  Registration  Rights Agreement
attached as EXHIBIT A.

                  6.4 ASSET TRANSFERS. The Company shall not (i) transfer, sell,
convey or otherwise  dispose of any of its  material  assets to any entity other
than  a  wholly-owned   subsidiary,   except  for  a  cash  or  cash  equivalent
consideration  and for a proper business purpose or (ii) transfer,  sell, convey
or otherwise dispose of any of its material assets to any Affiliate,  as defined
below, during the Term of this Agreement. For purposes hereof, "Affiliate" shall
mean any  officer of the  Company,  director  of the  Company or owner of twenty
percent (20%) or more of the Common Stock or other securities of the Company.

                  6.5  RIGHTS OF FIRST REFUSAL.

                           6.5.1 CAPITAL RAISING LIMITATIONS.  During the period
from the date of this  Agreement  until the date that is ninety  (90) days after
the Termination Date, or if the Company terminates the Agreement, then until the
date that is thirty  (30) days  after the  Company  shall not issue or sell,  or
agree to issue or sell Equity Securities (as defined below), for cash in private
capital raising transactions without obtaining the prior written approval of the
Investor of the Offering (the  limitations  referred to in this subsection 6.6.1
are collectively referred to as the "Capital Raising Limitations"). For purposes
hereof,  the following shall be collectively  referred to herein as, the "Equity
Securities":  (i) Common Stock or any other equity securities,  (ii) any debt or
equity securities which are convertible  into,  exercisable or exchangeable for,
or carry the right to receive  additional shares of Common Stock or other equity
securities,  or (iii) any  securities of the Company  pursuant to an equity line
structure or format similar in nature to this Offering.  6.5.2  INVESTOR'S RIGHT
OF FIRST  REFUSAL.  For any  private  capital  raising  transactions  of  Equity
Securities which close after the date hereof and on or prior to the date that is
one (1) year after the  Termination  Date of this  Agreement,  not including any
warrants  issued in  conjunction  with this  Investment  Agreement,  the Company
agrees to deliver to  Investor,  at least ten (10) days prior to the  closing of
such transaction, written notice describing the proposed transaction,  including
the terms and conditions thereof,  and providing the Investor and its affiliates
an option  during the ten (10) day period  following  delivery of such notice to
purchase the securities  being offered in such  transaction on the same terms as
contemplated by such transaction.

                           6.5.3   EXCEPTIONS   TO  RIGHTS  OF  FIRST   REFUSAL.
Notwithstanding  the above,  the Rights of First  Refusal shall not apply to any
transaction  involving  issuances of  securities  in  connection  with a merger,
consolidation,  acquisition  or  sale  of  assets,  or in  connection  with  any

                                       32
<PAGE>

strategic  partnership or joint venture (the primary  purpose of which is not to
raise equity capital), or in connection with the disposition or acquisition of a
business, product or license by the Company or exercise of options by employees,
consultants or directors.

                  6.7 FINANCIAL 10-KSB  STATEMENTS,  ETC. AND CURRENT REPORTS ON
FORM 8-K. The Company shall deliver to the Investor copies of its annual reports
on Form 10-KSB,  and  quarterly  reports on Form 10-QSB and shall deliver to the
Investor  current reports on Form 8-K within two (2) days of filing for the Term
of this Agreement.

                  6.7 OPINION OF COUNSEL.  Investor  shall,  concurrent with the
Investment  Commitment  Closing,  receive an opinion  letter from the  Company's
legal counsel, in the form attached as EXHIBIT B, or in such form as agreed upon
by the parties,  and shall,  concurrent  with each Put Date,  receive an opinion
letter from the Company's legal counsel, in the form attached as EXHIBIT I or in
such form as agreed upon by the parties.

                  6.8 REMOVAL OF LEGEND.  If the  certificates  representing any
Securities are issued with a restrictive  Legend in accordance with the terms of
this  Agreement,  the Legend  shall be removed  and the  Company  shall  issue a
certificate  without such Legend to the holder of any Security  upon which it is
stamped, and a certificate for a security shall be originally issued without the
Legend,  if (a) the sale of such  Security is  registered  under the Act, or (b)
such holder provides the Company with an opinion of counsel, in form,  substance
and scope  customary  for opinions of counsel in  comparable  transactions  (the
reasonable  cost of which shall be borne by the Investor),  to the effect that a
public sale or transfer of such Security may be made without  registration under
the Act, or (c) such holder provides the Company with reasonable assurances that
such Security can be sold pursuant to Rule 144. Each Investor agrees to sell all
Securities,  including  those  represented  by a  certificate(s)  from which the
Legend has been removed,  or which were  originally  issued  without the Legend,
pursuant to an effective  registration  statement and to deliver a prospectus in
connection  with  such  sale  or  in  compliance  with  an  exemption  from  the
registration requirements of the Act.

                  6.9 LISTING. Subject to the remainder of this Section 6.9, the
Company  shall  ensure that its shares of Common  Stock  (including  all Warrant
Shares  and Put  Shares)  are  listed and  available  for  trading on the O.T.C.
Bulletin  Board.  Thereafter,  the  Company  shall (i) use its best  efforts  to
continue  the  listing and  trading of its Common  Stock on the O.T.C.  Bulletin
Board or to become  eligible  for and listed and  available  for  trading on the
Nasdaq Small Cap Market, the NMS, or the New York Stock Exchange  ("NYSE");  and
(ii) comply in all material  respects with the Company's  reporting,  filing and
other  obligations  under the By-Laws or rules of the  National  Association  of
Securities Dealers ("NASD") and such exchanges, as applicable.

                  6.10 THE COMPANY'S INSTRUCTIONS TO TRANSFER AGENT. The Company
will instruct the Transfer Agent of the Common Stock, by delivering instructions
in the form of EXHIBIT T hereto, to issue  certificates,  registered in the name
of each Investor or its nominee,  for the Put Shares and Warrant  Shares in such
amounts as  specified  from time to time by the Company upon any exercise by the
Company of a Put and/or  exercise of the  Warrants by the holder  thereof.  Such
certificates  shall not bear a Legend unless issuance with a Legend is permitted
by the terms of this  Agreement  and Legend  removal is not permitted by Section
6.8  hereof  and the  Company  shall  cause  the  Transfer  Agent to issue  such

                                       33
<PAGE>

certificates  without a Legend.  Nothing in this Section shall affect in any way
Investor's obligations and agreement set forth in Sections 3.3.2 or 3.3.3 hereof
to resell the Securities pursuant to an effective  registration statement and to
deliver a  prospectus  in  connection  with such sale or in  compliance  with an
exemption from the registration  requirements of applicable  securities laws. If
(a) an Investor  provides the Company with an opinion of counsel,  which opinion
of counsel  shall be in form,  substance  and scope  customary  for  opinions of
counsel in comparable transactions, to the effect that the Securities to be sold
or  transferred  may be  sold  or  transferred  pursuant  to an  exemption  from
registration or (b) an Investor transfers Securities, pursuant to Rule 144, to a
transferee  which is an  accredited  investor,  the  Company  shall  permit  the
transfer,  and, in the case of Put Shares and Warrant Shares,  promptly instruct
its transfer  agent to issue one or more  certificates  in such name and in such
denomination  as specified by such  Investor.  The Company  acknowledges  that a
breach by it of its  obligations  hereunder  will cause  irreparable  harm to an
Investor by  vitiating  the intent and purpose of the  transaction  contemplated
hereby.  Accordingly,  the  Company  acknowledges  that the  remedy at law for a
breach of its obligations under this Section 6.10 will be inadequate and agrees,
in the event of a breach or threatened  breach by the Company of the  provisions
of this Section  6.10,  that an Investor  shall be entitled,  in addition to all
other available remedies, to an injunction  restraining any breach and requiring
immediate issuance and transfer,  without the necessity of showing economic loss
and without any bond or other security being required.

                  6.11 STOCKHOLDER 20% APPROVAL. Prior to the closing of any Put
that  would  cause the  Aggregate  Issued  Shares to exceed the Cap  Amount,  if
required by the rules of NASDAQ because the Company's  Common Stock is listed on
NASDAQ,  the Company shall obtain approval of its  stockholders to authorize (i)
the  issuance  of the full  number  of shares of  Common  Stock  which  would be
issuable  pursuant to this  Agreement  but for the Cap Amount and  eliminate any
prohibitions  under  applicable  law or the  rules or  regulations  of any stock
exchange,  interdealer  quotation system or other  self-regulatory  organization
with  jurisdiction over the Company or any of its securities with respect to the
Company's  ability to issue  shares of Common  Stock in excess of the Cap Amount
(such approvals being the "Stockholder 20% Approval").

                  6.12 PRESS RELEASE. The Company agrees that the Investor shall
have the right to  review  and  comment  upon any  press  release  issued by the
Company in connection with the Offering which approval shall not be unreasonably
withheld by Investor.

                  6.13 CHANGE IN LAW OR POLICY. In the event of a change in law,
or  policy of the SEC,  as  evidenced  by a  No-Action  letter or other  written
statements  of the SEC or the NASD  which  causes the  Investor  to be unable to
perform  its  obligations  hereunder,  this  Agreement  shall  be  automatically
terminated and no further Commitment Fees shall be due.

         7.       INVESTOR COVENANT/MISCELLANEOUS.

                  7.1   REPRESENTATIONS  AND  WARRANTIES  SURVIVE  THE  CLOSING;
SEVERABILITY.  Investor's and the Company's representations and warranties shall
survive the Investment  Date and any Put Closing  contemplated by this Agreement
notwithstanding  any due  diligence  investigation  made by or on  behalf of the
party seeking to rely thereon. In the event that any provision of this Agreement
becomes or is  declared  by a court of  competent  jurisdiction  to be  illegal,

                                       34
<PAGE>

unenforceable  or void,  or is  altered  by a term  required  by the  Securities
Exchange Commission to be included in the Registration Statement, this Agreement
shall continue in full force and effect without said provision; provided that if
the removal of such provision  materially  changes the economic  benefit of this
Agreement to the Investor, this Agreement shall terminate.

                  7.2  SUCCESSORS  AND  ASSIGNS.  This  Agreement  shall  not be
assignable  without the Company's  written consent.  If assigned,  the terms and
conditions of this  Agreement  shall inure to the benefit of and be binding upon
the respective successors and assigns of the parties. Nothing in this Agreement,
express or implied,  is intended to confer upon any party other than the parties
hereto  or  their  respective  successors  and  assigns  any  rights,  remedies,
obligations,  or  liabilities  under or by reason of this  Agreement,  except as
expressly  provided in this  Agreement.  Investor may assign  Investor's  rights
hereunder,  in  connection  with any  private  sale of the Common  Stock of such
Investor, so long as, as a condition precedent to such transfer,  the transferee
executes an acknowledgment  agreeing to be bound by the applicable provisions of
this Agreement in a form acceptable to the Company and provides an original copy
of such acknowledgment to the Company.

                  7.3 EXECUTION IN COUNTERPARTS PERMITTED. This Agreement may be
executed  in any  number of  counterparts,  each of which  shall be  enforceable
against the  parties  actually  executing  such  counterparts,  and all of which
together shall constitute one (1) instrument.

                  7.4 TITLES AND  SUBTITLES;  GENDER.  The titles and  subtitles
used  in  this  Agreement  are  used  for  convenience  only  and  are not to be
considered  in  construing  or  interpreting  this  Agreement.  The  use in this
Agreement of a masculine, feminine or neither pronoun shall be deemed to include
a reference to the others.

                  7.5  WRITTEN  NOTICES,  ETC.  Any  notice,  demand or  request
required or  permitted  to be given by the  Company or Investor  pursuant to the
terms of this  Agreement  shall be in  writing  and shall be deemed  given  when
delivered personally, or by facsimile or upon receipt if by overnight or two (2)
day  courier,  addressed  to the  parties  at  the  addresses  and/or  facsimile
telephone  number of the parties set forth at the end of this  Agreement or such
other  address  as a party  may  request  by  notifying  the  other in  writing;
provided,  however,  that in order  for any  notice  to be  effective  as to the
Investor such notice shall be delivered and sent,  as specified  herein,  to all
the addresses and facsimile  telephone  numbers of the Investor set forth at the
end of this Agreement or such other address and/or facsimile telephone number as
Investor may request in writing.

                  7.6 EXPENSES.  Except as set forth in the Registration  Rights
Agreement,  each of the Company and  Investor  shall pay all costs and  expenses
that  it  respectively  incurs,  with  respect  to the  negotiation,  execution,
delivery and performance of this Agreement.

                  7.7  ENTIRE  AGREEMENT;   WRITTEN  AMENDMENTS  REQUIRED.  This
Agreement,   including   the  Exhibits   attached   hereto,   the  Common  Stock
certificates,  the Warrants,  the Registration  Rights Agreement,  and the other
documents delivered pursuant hereto constitute the full and entire understanding
and  agreement  between  the  parties  with  regard to the  subjects  hereof and
thereof,  and no party shall be liable or bound to any other party in any manner
by any  warranties,  representations  or covenants,  whether oral,  written,  or

                                       35
<PAGE>

otherwise  except  as  specifically  set  forth  herein  or  therein.  Except as
expressly  provided  herein,  neither this  Agreement nor any term hereof may be
amended,  waived,  discharged or terminated  other than by a written  instrument
signed by the party  against whom  enforcement  of any such  amendment,  waiver,
discharge or termination is sought.

                  7.8  ACTIONS AT LAW OR  EQUITY;  JURISDICTION  AND VENUE.  The
parties  acknowledge that any and all actions,  whether at law or at equity, and
whether or not said  actions are based upon this  Agreement  between the parties
hereto,  shall be filed  in any  state or  federal  court  sitting  in  Atlanta,
Georgia.   Georgia  law  shall  govern  both  the  proceeding  as  well  as  the
interpretation and construction of the Transaction Documents and the transaction
as a whole. In any litigation  between the parties hereto, the prevailing party,
as found by the court,  shall be entitled to an award of all attorney's fees and
costs of court.  Should the court refuse to find a prevailing  party, each party
shall bear its own legal fees and costs.


         8.       SUBSCRIPTION AND WIRING INSTRUCTIONS; IRREVOCABILITY.

                  8.1  SUBSCRIPTION

                  (a)      WIRE TRANSFER OF SUBSCRIPTION  FUNDS.  Investor shall
                           deliver Put Dollar  Amounts  (as payment  towards any
                           Put Share  Price) by wire  transfer,  to the  Company
                           pursuant to a wire instruction  letter to be provided
                           by the Company, and signed by the Company.

                  (b)      IRREVOCABLE     SUBSCRIPTION.     Investor     hereby
                           acknowledges and agrees, subject to the provisions of
                           any  applicable  laws  providing  for the  refund  of
                           subscription amounts submitted by Investor, that this
                           Agreement  is  irrevocable  and that  Investor is not
                           entitled   to  cancel,   terminate   or  revoke  this
                           Agreement  or any other  agreements  executed by such
                           Investor and delivered pursuant hereto, and that this
                           Agreement and such other agreements shall survive the
                           death or  disability  of such  Investor  and shall be
                           binding  upon and inure to the benefit of the parties
                           and   their   heirs,    executors,    administrators,
                           successors, legal representatives and assigns. If the
                           Securities  subscribed  for are to be  owned  by more
                           than one person,  the  obligations of all such owners
                           under this Agreement shall be joint and several,  and
                           the  agreements,   representations,   warranties  and
                           acknowledgments  herein  contained shall be deemed to
                           be made by and be binding  upon each such  person and
                           his  heirs,  executors,  administrators,  successors,
                           legal representatives and assigns.

                  8.2      ACCEPTANCE OF  SUBSCRIPTION.  Ownership of the number
of securities purchased hereby will pass to Investor upon the Warrant Closing or
any Put Closing.

                                       36
<PAGE>

         9.       INDEMNIFICATION.

         In  consideration  of the  Investor's  execution  and  delivery  of the
Investment  Agreement,  the Registration  Rights Agreement and the Warrants (the
"Transaction Documents") and acquiring the Securities thereunder and in addition
to all of the Company's other obligations under the Transaction  Documents,  the
Company,  subject to an absence  of a finding  of gross  negligence  or fraud on
behalf of Indemnitees,  as defined below, by an administrative tribunal or court
of competent jurisdiction,  shall defend,  protect,  indemnify and hold harmless
Investor and all of its stockholders,  officers, directors, employees and direct
or  indirect  investors  and  any of the  foregoing  person's  agents,  members,
partners or other representatives (including, without limitation, those retained
in  connection   with  the   transactions   contemplated   by  this   Agreement)
(collectively,  the "Indemnitees") from and against any and all actions,  causes
of action,  suits,  claims,  losses,  costs,  penalties,  fees,  liabilities and
damages, and expenses in connection therewith  (irrespective of whether any such
Indemnitee  is a party to the  action  for which  indemnification  hereunder  is
sought),  and  including  reasonable  attorney's  fees  and  disbursements  (the
"Indemnified  Liabilities"),  incurred  by any  Indemnitee  as a result  of,  or
arising  out of,  or  relating  to (a) any  misrepresentation  or  breach of any
representation  or warranty made by the Company in the Transaction  Documents or
any other certificate,  instrument or documents  contemplated hereby or thereby,
(b) any breach of any covenant, agreement or obligation of the Company contained
in the Transaction  Documents or any other  certificate,  instrument or document
contemplated  hereby  or  thereby,  (c) any  cause  of  action,  suit or  claim,
derivative or otherwise,  by any stockholder of the Company based on a breach or
alleged  breach by the  Company or any of its  officers  or  directors  of their
fiduciary or other obligations to the stockholders of the Company, or (d) claims
made by third  parties  against any of the  Indemnitees  based on a violation of
Section 5 of the Securities Act caused by the integration of the private sale of
common  stock  to  the  Investor  and  the  public  offering   pursuant  to  the
Registration Statement.

         To the extent  that the  foregoing  undertaking  by the  Company may be
unenforceable for any reason, the Company shall make the maximum contribution to
the payment and  satisfaction  of each of the Indemnified  Liabilities  which it
would be required to make if such foregoing undertaking was enforceable which is
permissible under applicable law.

         Promptly  after  receipt  by an  Indemnified  Party  of  notice  of the
commencement of any action pursuant to which indemnification may be sought, such
Indemnified  Party will, if a claim in respect thereof is to be made against the
other party  (hereinafter  "Indemnitor")  under this  Section 9,  deliver to the
Indemnitor a written notice of the commencement thereof and the Indemnitor shall
have the right to participate in and to assume the defense  thereof with counsel
reasonably selected by the Indemnitor,  provided,  however,  that an Indemnified
Party  shall  have the  right to retain  its own  counsel,  with the  reasonably
incurred  fees and  expenses of such  counsel to be paid by the  Indemnitor,  if
representation  of  such  Indemnified  Party  by  the  counsel  retained  by the
Indemnitor  would be  inappropriate  due to actual  or  potential  conflicts  of
interest between such Indemnified  Party and any other party represented by such
counsel  in such  proceeding.  The  failure  to  deliver  written  notice to the
Indemnitor  within a reasonable time of the commencement of any such action,  if
prejudicial to the Indemnitor's ability to defend such action, shall relieve the
Indemnitor of any liability to the  Indemnified  Party under this Section 9, but
the omission to so deliver  written notice to the Indemnitor will not relieve it
of any liability that it may have to any Indemnified Party other than under this
Section 9 to the extent it is prejudicial.

                                       37
<PAGE>

         Investor shall indemnify Company for any actions taken by Investor that
are found by the Securities & Exchange Administration to be violative of Section
4(2) and thus ruin the 4(2)  exemption  or to cause  integration  of the private
sale and the public offering. In addition,  Investor shall indemnify Company, in
the same manner as Company agrees to indemnify Investor, for acts on the part of
the Investor that are found to violate clauses (a) or (b) above.








                           [INTENTIONALLY LEFT BLANK]

                                       38

<PAGE>
         10.      ACCREDITED  INVESTOR.  Investor  is an  "accredited  investor"
                  because (check all applicable boxes):

         (a)      [ ]      it is an organization  described in Section 501(c)(3)
                           of  the  Internal  Revenue  Code,  or a  corporation,
                           limited duration company,  limited liability company,
                           business  trust,  or  partnership  not formed for the
                           specific purpose of acquiring the securities offered,
                           with total assets in excess of $5,000,000.

         (b)      [ ]      any trust, with total assets in excess of $5,000,000,
                           not formed for the specific  purpose of acquiring the
                           securities  offered,  whose purchase is directed by a
                           sophisticated  person  who  has  such  knowledge  and
                           experience in financial and business  matters that he
                           is capable of evaluating  the merits and risks of the
                           prospective investment.

         (c)      [ ]      a natural person, who

                  [ ]      is a director,  executive  officer or general partner
                           of the issuer of the securities being offered or sold
                           or a director,  executive  officer or general partner
                           of a general partner of that issuer.

                  [ ]      has an individual net worth,  or joint net worth with
                           that  person's  spouse,  at the time of his  purchase
                           exceeding $1,000,000.

                  [ ]      had an  individual  income in excess of  $200,000  in
                           each of the two most  recent  years  or joint  income
                           with that  person's  spouse in excess of  $300,000 in
                           each of those years and has a reasonable  expectation
                           of  reaching  the same  income  level in the  current
                           year.

         (d)       [ ]     an  entity  each  equity  owner of which is an entity
                           described  in a - b  above  or is an  individual  who
                           could check one (1) of the last three (3) boxes under
                           subparagraph (c) above.

         (e)      [ ]      other [specify] ____________________________________.

                                       39

<PAGE>

         The  undersigned  hereby  subscribes  the Maximum  Offering  Amount and
acknowledges that this Agreement and the subscription  represented  hereby shall
not be effective unless accepted by the Company as indicated below.

         IN WITNESS WHEREOF, the undersigned Investor does represent and certify
under penalty of perjury that the foregoing  statements are true and correct and
that Investor by the following signature(s) executed this Agreement.

Dated this _____ day of January 2000.


- - ------------------------------------        ------------------------------------
           Your Signature                     PRINT EXACT NAME IN WHICH YOU WANT
                                               THE SECURITIES TO BE REGISTERED

- - ------------------------------------        SECURITY DELIVERY INSTRUCTIONS:
Name: Please Print                          Please type or print  address  where
                                            your security is to be delivered

- - ------------------------------------        ATTN: ______________________________
Title/Representative Capacity
(if applicable)

- - ------------------------------------        ------------------------------------
Name of Company You Represent               Street Address
(if applicable)

- - ------------------------------------        ------------------------------------
Place of Execution of this Agreement        City, State or Province, Country,
                                            Offshore Postal Code

NOTICE DELIVERY INSTRUCTIONS:               WITH A COPY DELIVERED TO:
Please print address where any Notice       Please print address where Copy is
is to be delivered                          to be delivered

ATTN:                                       ATTN:
- - ------------------------------------        ------------------------------------

- - ------------------------------------        ------------------------------------
Street Address                               Street Address

- - ------------------------------------
- - ------------------------------------
City, State or Province, Country, Offshore  City, State or Country, Offshore
Postal Code                                  Postal Code

Telephone: __________________________       Telephone: _________________________
Facsimile: __________________________       Facsimile: _________________________
Facsimile: __________________________       Facsimile: _________________________

THIS AGREEMENT IS ACCEPTED BY THE COMPANY IN THE AMOUNT OF THE MAXIMUM  OFFERING
AMOUNT ON THE ____ DAY OF JANUARY 2000.

                                       MERCHANTONLINE.COM, INC.


                                       By: /s/ TAREK KIRSCHEN
                                           -------------------------------------
                                             Tarek Kirschen, President and CEO

                              Address:

                                       Attn: Tarek Kirschen
                                       President and CEO
                                       1600 S. Dixie Hwy, Suite 300
                                       Boca Raton, FL 33432
                                       Telephone: (561) 395-3585
                                       Facsimile: (561) 395-4241

                                       40
<PAGE>

                               ADVANCE PUT NOTICE

MERCHANTONLINE.COM,   INC.  (the  "Company")  hereby  intends,  subject  to  the
Individual  Put Limit (as  defined  in the  Investment  Agreement),  to elect to
exercise  a Put to sell the  number of shares  of  Common  Stock of the  Company
specified  below,  to  _____________________________,  the  Investor,  as of the
Intended  Put Date  written  below,  all  pursuant  to that  certain  Investment
Agreement  (the  "Investment  Agreement")  by and between the Company and Swartz
Private Equity, LLC dated on or about January, 2000.


                 Date of Advance Put Notice: ___________________


                 Intended Put Date :___________________________


                 Intended Put Share Amount: __________________

                 Company Designation Maximum Put Dollar Amount (Optional):

                 Company Designation Minimum Put Share Price (Optional):

                                  MERCHANTONLINE.COM, INC.

                                  By:
                                     -----------------------------------
                                        Tarek Kirschen, President and CEO
                       Address:
                                  Attn: Tarek Kirschen
                                  President and CEO
                                  1600 S. Dixie Hwy, Suite 300
                                  Boca Raton, FL 33432
                                  Telephone: (561) 395-3585
                                  Facsimile: (561) 395-4241


                                       41
<PAGE>

                                    EXHIBIT E

                                       42
<PAGE>

                       CONFIRMATION OF ADVANCE PUT NOTICE


_________________________________,  the  Investor,  hereby  confirms  receipt of
MERCHANTONLINE.COM, INC.'S (the "Company") Advance Put Notice on the Advance Put
Date written below,  and its intention to elect to exercise a Put to sell shares
of common stock ("Intended Put Share Amount") of the Company to the Investor, as
of the intended Put Date written below, all pursuant to that certain  Investment
Agreement  (the  "Investment  Agreement")  by and between the Company and Swartz
Private Equity, LLC dated on or about January , 2000.


                   Date of Confirmation: ____________________

                   Date of Advance Put Notice: _______________

                   Intended Put Date: ________________________

                   Intended Put Share Amount: ________________

                   Company Designation Maximum Put Dollar Amount (Optional):
                   __________________________________________.

                   Company Designation Minimum Put Share Price (Optional):
                   __________________________________________.

                                       INVESTOR(S)

                                       _________________________________________
                                       Investor's Name

                                       By: _____________________________________
                                                (Signature)

                                       Address:_________________________________

                                       _________________________________________

                                       _________________________________________

                                       _________________________________________

                                       Telephone No.: __________________________

                                       Facsimile No.:  _________________________

                                       43
<PAGE>

                                    EXHIBIT F

                                       44
<PAGE>

                                   PUT NOTICE

MERCHANTONLINE.COM, INC. (the "Company") hereby elects to exercise a Put to sell
shares   of   common    stock    ("Common    Stock")    of   the    Company   to
_____________________________,  the  Investor,  as of the Put  Date,  at the Put
Share Price and for the number of Put Shares written below, all pursuant to that
certain  Investment  Agreement (the  "Investment  Agreement") by and between the
Company and Swartz Private Equity, LLC dated on or about January, 2000.

                                    Put Date :_________________

                                    Intended Put Share Amount (from  Advance Put
                                    Notice):_________________ Common Shares


                                    Company   Designation   Maximum  Put  Dollar
                                    Amount (Optional):
                                    ________________________________________.

                                    Company  Designation Minimum Put Share Price
                                    (Optional):
                                    ________________________________________.


Note:  Capitalized  terms  shall  have  the  meanings  ascribed  to them in this
Investment Agreement.

                                       MERCHANTONLINE.COM, INC.


                                       By: /s/ TAREK KIRSCHEN
                                          --------------------------------------
                                               Tarek Kirschen, President and CEO
                              Address:
                                       Attn: Tarek Kirschen
                                       President and CEO
                                       1600 S. Dixie Hwy, Suite 300
                                       Boca Raton, FL 33432
                                       Telephone: (561) 395-3585
                                       Facsimile: (561) 395-4241


                                       45
<PAGE>

                                    EXHIBIT G



                                       46
<PAGE>

                           CONFIRMATION OF PUT NOTICE


_________________________________,  the  Investor,  hereby  confirms  receipt of
MERCHANTONLINE.COM,  INC. (the  "Company") Put Notice and election to exercise a
Put to sell ___________________________  shares of common stock ("Common Stock")
of the Company to  Investor,  as of the Put Date,  all  pursuant to that certain
Investment Agreement (the "Investment Agreement") by and between the Company and
Swartz Private Equity, LLC dated on or about January, 2000.


                                    Date of this Confirmation: ________________


                                    Put Date :_________________


                                    Number of Put Shares of
                                    Common Stock to be Issued: _____________

                                    Volume Evaluation Period:_____ Business Days

                                    Pricing Period: _____ Business Days



                                   INVESTOR(S)


                                   Investor's Name

                                   By: _________________________________________
                                                   (Signature)

                                   Address:_____________________________________

                                   _____________________________________________

                                   _____________________________________________

                                   _____________________________________________

                                   Telephone No.: ______________________________

                                   Facsimile No.: ______________________________


                                       47

<PAGE>

                                    EXHIBIT H



                                       48
<PAGE>

                             PUT CANCELLATION NOTICE


MERCHANTONLINE.COM, INC. (the "Company") hereby cancels the Put specified below,
pursuant to that certain  Investment  Agreement (the "Investment  Agreement") by
and  between  the  Company  and  Swartz  Private  Equity,  LLC dated on or about
DECEMBER___,  1999, as of the close of trading on the date specified  below (the
"Cancellation Date," which date must be on or after the date that this notice is
delivered to the Investor),  provided that such cancellation  shall not apply to
the number of shares of Common Stock equal to the Truncated Put Share Amount (as
defined in the Investment Agreement).


                                 Cancellation Date: _____________________

                                 Put Date of Put Being Canceled: __________

                                 Number of Shares Put on Put Date: _________

                                 Reason for Cancellation (check one):

                                 [ ]   Material Facts,  Ineffective Registration
                                       Period.

                                 [ ]   Delisting Event

The Company  understands  that, by canceling  this Put, it must give twenty (20)
Business Days advance written notice to the Investor  before  effecting the next
Put.

                                        MERCHANTONLINE.COM, INC.



                                        By: /s/ TAREK KIRSCHEN
                                           -------------------------------------
                                              Tarek Kirschen, President and CEO


                               Address:
                                        Attn: Tarek Kirschen
                                        President and CEO
                                        1600 S. Dixie Hwy, Suite 300
                                        Boca Raton, FL 33432
                                        Telephone: (561) 395-3585
                                        Facsimile: (561) 395-4241


                                       49
<PAGE>

                                    EXHIBIT Q



                                       50
<PAGE>

                      PUT CANCELLATION NOTICE CONFIRMATION


The undersigned  Investor to that certain Investment  Agreement (the "Investment
Agreement") by and between the  MERCHANTONLINE.COM,  INC.'s,  and Swartz Private
Equity,  LLC dated on or about DECEMBER ___, 1999,  hereby  confirms  receipt of
MERCHANTONLINE.COM, INC.'S (the "Company") Put Cancellation Notice, and confirms
the following:


                                           DATE OF THIS CONFIRMATION: __________


                                           PUT CANCELLATION DATE: ______________




                                           INVESTOR(S)

                                           _____________________________________
                                           Investor's Name

                                           By: _________________________________
                                                    (Signature)

                                    Address:____________________________________

                                            ____________________________________

                                    Telephone No.: _____________________________

                                    Facsimile No.: _____________________________


                                       51
<PAGE>




                                    EXHIBIT S


                                       52




                          REGISTRATION RIGHTS AGREEMENT

         THIS REGISTRATION RIGHTS AGREEMENT (the "Agreement") is entered into as
of January,  2000, by and among  MerchantOnline.com,  Inc., a  corporation  duly
incorporated and existing under the laws of the State of Florida (the "Company")
and the subscriber as named on the signature page hereto  (hereinafter  referred
to as "Subscriber").

                                    RECITALS:

         WHEREAS,  pursuant  to the  Company's  offering  ("Offering")  of up to
Thirty  Five  Million  Dollars  ($35,000,000),  excluding  any  funds  paid upon
exercise  of the  Warrants,  of Common  Stock of the  Company  pursuant  to that
certain Investment Agreement of even date herewith (the "Investment  Agreement")
between the Company and the  Subscriber,  the Company has agreed to sell and the
Subscriber  has  agreed  to  purchase,  from  time to time  as  provided  in the
Investment  Agreement,  shares  of the  Company's  Common  Stock  for a  maximum
aggregate offering amount of Thirty Five Million Dollars ($35,000,000);

         WHEREAS, pursuant to the terms of the Investment Agreement, the Company
has agreed to issue to the Subscriber,  from time to time,  Commitment  Warrants
and Purchase Warrants,  each as defined in the Investment Agreement, to purchase
a number of shares of Common  Stock,  exercisable  for five (5) years from their
respective  dates of issuance  (collectively,  the "Subscriber  Warrants" or the
"Warrants"); and

         WHEREAS, pursuant to the terms of the Investment Agreement, the Company
has agreed to provide  the  Subscriber  with  certain  registration  rights with
respect to the Common  Stock to be issued in the  Offering  and the Common Stock
issuable  upon  exercise  of the  Subscriber  Warrants  as  set  forth  in  this
Registration Rights Agreement.

                                     TERMS:

         NOW,   THEREFORE,    in   consideration   of   the   mutual   promises,
representations, warranties, covenants and conditions set forth in Agreement and
for other good and valuable consideration,  the receipt and sufficiency of which
is hereby acknowledged, the parties hereto agree as follows:

         1.       CERTAIN DEFINITIONS.  As used in this Agreement (including the
Recitals  above),  the following  terms shall have the following  meanings (such
meanings to be equally applicable to both singular and plural forms of the terms
defined):

                  "1934 Act" shall mean the Securities  Exchange Act of 1934, as
amended, together with the rules and regulations promulgated thereunder.

                  "Additional Registration Statement" shall have the meaning set
forth in Section 3(b).

                  "Amended  Registration  Statement"  shall have the meaning set
forth in Section 3(b).

                                       1
<PAGE>

                  "Business  Day"  shall  have  the  meaning  set  forth  in the
Investment Agreement.


                  "Closing  Bid Price"  shall have the  meaning set forth in the
Investment Agreement.

                  "Common  Stock" shall mean the common stock,  par value $0.01,
of the Company.

                  "Due  Date"  shall  mean the date that is one  hundred  twenty
(120) days after the date of this Agreement.

                  "Effective  Date"  shall have the meaning set forth in Section
2.4.

                  "Filing Date" shall mean the date that is forty-five (45) days
after the date of this Agreement.

                  "Holder" shall mean Subscriber, and any other person or entity
owning or having the right to acquire  Registrable  Securities  or any permitted
assignee thereof;

                  "Piggyback    Registration"   and   "Piggyback    Registration
Statement" shall have the meaning set forth in Section 4.

                  "Put"  shall have the  meaning as set forth in the  Investment
Agreement.

                  "Register,"  "Registered," and  "Registration"  shall mean and
refer  to a  registration  effected  by  preparing  and  filing  a  registration
statement or similar  document in compliance with the Securities Act of 1933, as
amended  (the "Act"),  and  pursuant to Rule 415 under the Act or any  successor
rule, and the  declaration  or ordering of  effectiveness  of such  registration
statement or document.

                  "Registrable  Securities"  shall have the meaning set forth in
Section 2.1.

                  "Registration  Statement"  shall have the meaning set forth in
Section 2.2.

                  "Rule 144" shall mean Rule 144, as amended,  promulgated under
the Act.

                  "Subscriber"  shall have the meaning set forth in the preamble
to this Agreement.

                  "Subscriber  Warrants" shall have the meaning set forth in the
above Recitals.

                  "Investment Agreement" shall have the meaning set forth in the
Recitals hereto.

                  "Supplemental  Registration  Statement" shall have the meaning
set forth in Section 3(b).

                                       2
<PAGE>

                  "Warrants"  shall  have the  meaning  set  forth in the  above
Recitals.

                  "Warrant  Shares"  shall mean shares of Common Stock  issuable
upon exercise of any Warrant.


         2.       REQUIRED REGISTRATION.

                  2.1 REGISTRABLE  SECURITIES.  "Registrable  Securities"  shall
mean those shares of the Common Stock of the Company  together  with any capital
stock issued in replacement  of, in exchange for or otherwise in respect of such
Common Stock, that are: (i) issuable or issued to the Subscriber pursuant to the
Investment  Agreement  or in this  Agreement,  and (ii)  issuable or issued upon
exercise of the Subscriber Warrants; provided, however, that notwithstanding the
above, the following shall not be considered Registrable Securities:

                      (a) any Common Stock which would otherwise be deemed to be
Registrable  Securities,  if and to the extent that those shares of Common Stock
may be  resold  in a public  transaction  without  volume  limitations  or other
material  restrictions  without  registration  under the Act,  including without
limitation, pursuant to Rule 144 under the Act; and

                      (b) any shares of Common  Stock  which have been sold in a
private  transaction in which the  transferor's  rights under this Agreement are
not assigned.

                  2.2  FILING OF INITIAL  REGISTRATION  STATEMENT.  The  Company
shall,  by  the  Filing  Date,  file  a  registration  statement  ("Registration
Statement") on Form S-1 (or other  suitable  form, at the Company's  discretion,
but subject to the reasonable approval of Subscriber),  covering the resale of a
number of shares of Common Stock as Registrable Securities equal to at least Ten
Million  (10,000,000)  shares of Common  Stock and shall  cover,  to the  extent
allowed by applicable  law, such  indeterminate  number of additional  shares of
Common Stock that may be issued or become issuable as Registrable  Securities by
the Company pursuant to Rule 416 of the Act.

                  2.3 [INTENTIONALLY LEFT BLANK].

                  2.4  REGISTRATION  EFFECTIVE  DATE.  The Company shall use its
best efforts to have the Registration  Statement  declared  effective by the SEC
(the date of such  effectiveness is referred to herein as the "Effective  Date")
by the Due Date.

                  2.5 [INTENTIONALLY LEFT BLANK].

                  2.6 [INTENTIONALLY LEFT BLANK].

                  2.7 SHELF  REGISTRATION.  The Registration  Statement shall be
prepared  as a "shelf"  registration  statement  under  Rule  415,  and shall be
maintained  effective  until all  Registrable  Securities are resold pursuant to
such Registration Statement.

                  2.8   SUPPLEMENTAL   REGISTRATION   STATEMENT.   Anytime   the
Registration  Statement  does not cover a sufficient  number of shares of Common

                                       3
<PAGE>

Stock to  cover  all  outstanding  Registrable  Securities,  the  Company  shall
promptly prepare and file with the SEC such Supplemental  Registration Statement
and the prospectus used in connection with such registration statement as may be
necessary  to  comply  with  the  provisions  of the  Act  with  respect  to the
disposition of all such Registrable Securities and shall use its best efforts to
cause such Supplemental  Registration Statement to be declared effective as soon
as possible.

         3.       OBLIGATIONS  OF THE  COMPANY.  Whenever  required  under  this
Agreement to effect the registration of any Registrable Securities,  the Company
shall, as expeditiously and reasonably possible:

                  (a)  Prepare  and  file  with  the   Securities  and  Exchange
Commission  ("SEC") a Registration  Statement  with respect to such  Registrable
Securities  and use its best  efforts to cause such  Registration  Statement  to
become  effective and to remain  effective until all Registrable  Securities are
resold pursuant to such Registration Statement.

                  (b)  Prepare  and  file  with  the  SEC  such  amendments  and
supplements to such Registration Statement and the prospectus used in connection
with such Registration Statement ("Amended  Registration  Statement") or prepare
and  file  any  additional  registration  statement  ("Additional   Registration
Statement,"  together  with the Amended  Registration  Statement,  "Supplemental
Registration  Statements")  as may be necessary to comply with the provisions of
the Act with  respect  to the  disposition  of all  securities  covered  by such
Supplemental Registration Statements or such prior registration statement and to
cover the resale of all Registrable Securities.

                  (c)  Furnish  to the  Holders  such  numbers  of  copies  of a
prospectus,   including  a  preliminary  prospectus,   in  conformity  with  the
requirements  of the  Securities  Act,  and  such  other  documents  as they may
reasonably  request  in order  to  facilitate  the  disposition  of  Registrable
Securities owned by them.

                  (d)  Use  its  best   efforts  to  register  and  qualify  the
securities covered by such Registration Statement under such other securities or
Blue Sky laws of the  jurisdictions  in which the Holders are  located,  of such
other  jurisdictions  as shall be  reasonably  requested  by the  Holders of the
Registrable  Securities covered by such Registration  Statement and of all other
jurisdictions  where  legally  required,  provided that the Company shall not be
required in  connection  therewith  or as a  condition  thereto to qualify to do
business  or to file a general  consent to service of process in any such states
or jurisdictions.

                  (e)      [Intentionally Omitted].

                  (f) As promptly as  practicable  after  becoming aware of such
event,  notify each Holder of  Registrable  Securities  of the  happening of any
event of which the Company has  knowledge,  as a result of which the  prospectus
included in the Registration  Statement,  as then in effect,  includes an untrue
statement of a material  fact or omits to state a material  fact  required to be
stated  therein or necessary  to make the  statements  therein,  in light of the
circumstances  under which they were made, not misleading,  use its best efforts
promptly to prepare a supplement or amendment to the  Registration  Statement to
correct such untrue  statement  or  omission,  and deliver a number of copies of

                                       4
<PAGE>

such  supplement  or  amendment  to each  Holder as such  Holder may  reasonably
request.

                  (g)   Provide   Holders   with  notice  of  the  date  that  a
Registration  Statement or any Supplemental  Registration  Statement registering
the resale of the Registrable  Securities is declared  effective by the SEC, and
the date or dates when the Registration Statement is no longer effective.

                  (h) Provide Holders and their  representatives the opportunity
and a reasonable  amount of time, based upon reasonable  notice delivered by the
Company,  to conduct a reasonable due diligence  inquiry of Company's  pertinent
financial  and other  records and make  available its officers and directors for
questions  regarding such information as it relates to information  contained in
the Registration Statement.

                  (i) Provide Holders and their  representatives the opportunity
to review the Registration  Statement and all amendments or supplements  thereto
prior to their  filing  with the SEC by  giving  the  Holder  at least  ten (10)
business days advance written prior to such filing.

                  (j) Provide each Holder with prompt  notice of the issuance by
the  SEC or any  state  securities  commission  or  agency  of  any  stop  order
suspending the effectiveness of the Registration  Statement or the initiation of
any  proceeding  for such  purpose.  The Company  shall use its best  efforts to
prevent  the  issuance  of any stop order and,  if any is issued,  to obtain the
removal thereof at the earliest possible date.

                  (k) Use its best  efforts to list the  Registrable  Securities
covered by the Registration  Statement with all securities  exchanges or markets
on which the Common  Stock is then  listed  and  prepare  and file any  required
filing with the NASD,  American Stock  Exchange,  NYSE and any other exchange or
market on which the Common Stock is listed.

         4.       [INTENTIONALLY LEFT BLANK].

         5.       [INTENTIONALLY LEFT BLANK].

         6.       DISPUTE AS TO REGISTRABLE SECURITIES. In the event the Company
believes  that shares  sought to be  registered  under Section 2 or Section 4 by
Holders do not constitute  "Registrable  Securities" by virtue of Section 2.1 of
this  Agreement,  and the status of those shares as  Registrable  Securities  is
disputed,  the Company  shall  provide,  at its expense,  an Opinion of Counsel,
reasonably   acceptable  to  the  Holders  of  the   Securities  at  issue  (and
satisfactory  to the Company's  transfer agent to permit the sale and transfer),
that those  securities may be sold  immediately,  without  volume  limitation or
other material  restrictions,  without  registration under the Act, by virtue of
Rule 144 or similar provisions.

         7.       FURNISH  INFORMATION.  At the Company's  request,  each Holder
shall furnish to the Company such information  regarding Holder, the Registrable
Securities held by it, and the intended method of disposition of such securities
to the extent required to effect the registration of its Registrable  Securities
or to determine that  registration is not required pursuant to Rule 144 or other
applicable  provision  of the Act.  The Company  shall  include all  information

                                       5
<PAGE>

provided  by  such  Holder  pursuant  hereto  in  the  Registration   Statement,
substantially in the form supplied, except to the extent such information is not
permitted by law.

         8.       EXPENSES.  All expenses,  other than  commissions and fees and
expenses  of  counsel  to the  selling  Holders,  incurred  in  connection  with
registrations,  filings or qualifications  pursuant hereto,  including  (without
limitation)  all  registration,  filing and  qualification  fees,  printers' and
accounting  fees, fees and  disbursements  of counsel for the Company,  shall be
borne by the Company.

         9.       INDEMNIFICATION.  In the event any Registrable  Securities are
included in a Registration Statement under this Agreement:

                  (a) To the extent permitted by law, the Company will indemnify
and hold harmless each Holder, the officers,  directors,  partners, and in-house
legal  counsel of each  Holder,  any  underwriter  (as defined in the Act, or as
deemed by the Securities Exchange Commission,  or as indicated in a registration
statement) for such Holder and each person,  if any, who controls such Holder or
underwriter  within  the  meaning  of  Section  15 of the Act or the  Securities
Exchange Act of 1934, as amended (the "1934 Act"),  against any losses,  claims,
damages,  or  liabilities  (joint or several)  to which they may become  subject
under the Act,  the 1934 Act or other  federal  or state  law,  insofar  as such
losses,  claims,  damages,  or liabilities (or actions in respect thereof) arise
out of or are based upon any of the following  statements or omissions:  (i) any
untrue  statement or alleged  untrue  statement of a material fact  contained in
such  registration  statement,  including  any  preliminary  prospectus or final
prospectus  contained therein or any amendments or supplements  thereto, or (ii)
the omission or alleged omission to state therein a material fact required to be
stated therein, or necessary to make the statements therein not misleading,  and
the Company will reimburse each such Holder, officer or director, underwriter or
controlling person for any legal or other expenses  reasonably  incurred by them
in connection  with  investigating  or defending any such loss,  claim,  damage,
liability, or action; provided,  however, that the indemnity agreement contained
in this  subsection  9(a) shall not apply to amounts paid in  settlement  of any
such loss, claim,  damage,  liability,  or action if such settlement is effected
without the  consent of the Company  (which  consent  shall not be  unreasonably
withheld),  nor shall the  Company be liable in any such case for any such loss,
claim,  damage,  liability,  or action to the extent that it arises out of or is
based upon a violation  which  occurs in reliance  upon and in  conformity  with
written  information  furnished  expressly  for  use  in  connection  with  such
registration by any such Holder, officer,  director,  underwriter or controlling
person;  provided however, that the above shall not relieve the Company from any
other liabilities which it might otherwise have.

                  (b) Promptly after receipt by an indemnified  party under this
Section  9  of  notice  of  the  commencement  of  any  action   (including  any
governmental action), such indemnified party will, if a claim in respect thereof
is to be made  against any  indemnifying  party under this Section 9, deliver to
the  indemnifying  party a written  notice of the  commencement  thereof and the
indemnifying  party shall have the right to  participate  in, and, to the extent
the indemnifying  party so desires,  jointly with any other  indemnifying  party
similarly  noticed,  to  assume,  the  defense  thereof  with  counsel  mutually
satisfactory to the parties; provided,  however, that an indemnified party shall
have the right to retain its own counsel,  with the reasonably incurred fees and
expenses  of  one  such  counsel  to be  paid  by  the  indemnifying  party,  if

                                       6
<PAGE>

representation  of  such  indemnified  party  by  the  counsel  retained  by the
indemnifying party would be inappropriate due to actual or potential conflicting
interests between such indemnified party and any other party represented by such
counsel  in such  proceeding.  The  failure  to  deliver  written  notice to the
indemnifying  party within a  reasonable  time of the  commencement  of any such
action,  if materially  prejudicial to its ability to defend such action,  shall
relieve such indemnifying  party of any liability to the indemnified party under
this  Section  9,  but  the  omission  so  to  deliver  written  notice  to  the
indemnifying  party will not relieve it of any liability that it may have to any
indemnified party otherwise than under this Section 9.

                  (c) In the event that the indemnity  provided in paragraph (a)
of  this  Section  9 is  unavailable  to or  insufficient  to hold  harmless  an
indemnified  party  for any  reason,  the  Company  and  each  Holder  agree  to
contribute to the aggregate claims,  losses,  damages and liabilities (including
legal or other expenses  reasonably incurred in connection with investigating or
defending same) (collectively  "Losses") to which the Company and one or more of
the Holders may be subject in such  proportion as is  appropriate to reflect the
relative fault of the Company and the Holders in connection  with the statements
or omissions  which resulted in such Losses.  Relative fault shall be determined
by reference  to whether any alleged  untrue  statement  or omission  relates to
information  provided  by the  Company or by the  Holders.  The  Company and the
Holders  agree  that it would not be just and  equitable  if  contribution  were
determined by pro rata  allocation  or any other method of allocation  that does
not  take   account  of  the   equitable   considerations   referred  to  above.
Notwithstanding  the  provisions  of this  paragraph  (d),  no person  guilty of
fraudulent  misrepresentation  (within  the  meaning  of  Section  11(f)  of the
Securities  Act) shall be entitled to  contribution  from any person who was not
guilty of such  fraudulent  misrepresentation.  For  purposes of this Section 9,
each person who controls a Holder of Registrable  Securities  within the meaning
of either the  Securities  Act or the Exchange Act and each  director,  officer,
partner,  employee  and  agent  of a  Holder  shall  have  the  same  rights  to
contribution as such holder, and each person who controls the Company within the
meaning of either the Act or the Exchange  Act and each  director and officer of
the Company shall have the same rights to contribution  as the Company,  subject
in each case to the applicable terms and conditions of this paragraph (c).

                  (d) The  obligations  of the Company  and  Holders  under this
Section 9 shall survive the resale,  if any, of the Common Stock, the completion
of any offering of Registrable Securities in a Registration Statement under this
Agreement, and otherwise.

         10.      REPORTS UNDER SECURITIES  EXCHANGE ACT OF 1934. With a view to
making  available to the Holders the benefits of Rule 144 promulgated  under the
Act and any other rule or  regulation  of the SEC that may at any time  permit a
Holder to sell securities of the Company to the public without registration, the
Company agrees to:

                  (a) make and keep public information available, as those terms
are understood and defined in Rule 144; and

                  (b) use its  best  efforts  to file  with  the SEC in a timely
manner all reports and other documents required of the Company under the Act and
the 1934 Act.

         11.      AMENDMENT  OF  REGISTRATION  RIGHTS.  Any  provision  of  this
Agreement  may be  amended  and the  observance  thereof  may be waived  (either

                                       7
<PAGE>

generally   or  in  a   particular   instance   and  either   retroactively   or
prospectively),  only with the  written  consent of the  Company and the written
consent of each Holder  affected  thereby.  Any amendment or waiver  effected in
accordance  with this paragraph  shall be binding upon each Holder,  each future
Holder, and the Company.

         12.      NOTICES.   All  notices   required  or  permitted  under  this
Agreement  shall be made in writing  signed by the party making the same,  shall
specify  the section  under this  Agreement  pursuant to which it is given,  and
shall be addressed if to (i) the Company at: Attn: Tarek Kirschen, President and
CEO;  MerchantOnline.com,  Inc.;  1600 S. Dixie Hwy.,  Suite 300, Boca Raton, FL
33432; Telephone:  (561) 395-3585;  Facsimile:  (561) 395-4241 (or at such other
location as  directed  by the Company in writing)  and (ii) the Holders at their
respective last address as the party as shown on the records of the Company. Any
notice, except as otherwise provided in this Agreement, shall be made by fax and
shall be deemed given at the time of transmission of the fax.

         13.      TERMINATION.  This Agreement  shall  terminate on the date all
Registrable  Securities  cease to exist (as that term is defined in Section  2.1
hereof);  but  without  prejudice  to (i) the  parties'  rights and  obligations
arising from breaches of this Agreement occurring prior to such termination (ii)
other indemnification obligations under this Agreement.

         14.      ASSIGNMENT. No assignment,  transfer or delegation, whether by
operation of law or otherwise, of any rights or obligations under this Agreement
by the  Company or any  Holder,  respectively,  shall be made  without the prior
written  consent of the  majority in  interest  of the  Holders or the  Company,
respectively;  provided  that the  rights of a Holder  may be  transferred  to a
subsequent  holder  of  the  Holder's  Registrable   Securities  (provided  such
transferee  shall  provide  to the  Company,  together  with  or  prior  to such
transferee's  request  to  have  such  Registrable   Securities  included  in  a
Registration,  a writing  executed by such transferee  agreeing to be bound as a
Holder by the terms of this Agreement), and the Company hereby agrees to file an
amended  registration  statement or supplement  including  such  transferee or a
selling  security holder  thereunder;  and provided further that the Company may
transfer its rights and  obligations  under this Agreement to a purchaser of all
or a substantial portion of its business if the obligations of the Company under
this Agreement are assumed in connection with such transfer, either by merger or
other  operation  of law (which may include  without  limitation  a  transaction
whereby  the  Registrable  Securities  are  converted  into  securities  of  the
successor in interest) or by specific assumption executed by the transferee.

         15.      GOVERNING  LAW.  This  Agreement  shall  be  governed  by  and
construed  in  accordance  with the laws of the State of Florida  applicable  to
agreements made in and wholly to be performed in that  jurisdiction,  except for
matters  arising  under the Act or the  Securities  Exchange Act of 1934,  which
matters shall be construed and interpreted in accordance with such laws.

         16.      EXECUTION IN  COUNTERPARTS  PERMITTED.  This  Agreement may be
executed  in any  number of  counterparts,  each of which  shall be  enforceable
against the  parties  actually  executing  such  counterparts,  and all of which
together shall constitute one (1) instrument.

                                       8
<PAGE>

         17.      SPECIFIC  PERFORMANCE.  The Holder  shall be  entitled  to the
remedy of  specific  performance  in the event of the  Company's  breach of this
Agreement, the parties agreeing that a remedy at law would be inadequate.

         18.      INDEMNITY. Each party shall indemnify each other party against
any and all claims, damages (including reasonable attorney's fees), and expenses
arising out of the first party's breach of any of the terms of this Agreement.

         19.      ENTIRE AGREEMENT; WRITTEN AMENDMENTS REQUIRED. This Agreement,
the Investment Agreement, the Common Stock certificates, and the other documents
delivered  pursuant  hereto  constitute  the full and entire  understanding  and
agreement  between the parties with regard to the  subjects  hereof and thereof,
and no party  shall be liable or bound to any other  party in any  manner by any
warranties, representations or






                           [INTENTIONALLY LEFT BLANK]

                                       9
<PAGE>


covenants  except  as  specifically  set  forth  herein  or  therein.  Except as
expressly  provided  herein,  neither this  Agreement nor any term hereof may be
amended,  waived,  discharged or terminated  other than by a written  instrument
signed by the party  against whom  enforcement  of any such  amendment,  waiver,
discharge or termination is sought.


         IN WITNESS WHEREOF,  the undersigned have executed this Agreement as of
this ___ day of January 2000.

                                     MERCHANTONLINE.COM, INC.



                                     By: /s/ TAREK KIRSCHEN
                                        ----------------------------------------
                                             Tarek Kirschen, President and CEO


                                     Address:  Attn: Tarek Kirschen, President
                                                     and CEO
                                     MerchantOnline.com, Inc.
                                     1600 S. Dixie Hwy., Suite 300
                                     Boca Raton, FL 33432
                                     Telephone: (561) 395-3585
                                     Facsimile: (561) 395-4241


                                     SUBSCRIBER:
                                     SWARTZ PRIVATE EQUITY, LLC.



                                     By: /s/ ERIC S. SWARTZ
                                        ----------------------------------------
                                         Eric S. Swartz, Manager


                            Address: 1080 Holcomb Bridge Road
                                     Bldg. 200, Suite 285
                                     Roswell, GA  30076
                                     Telephone: (770) 640-8130
                                     Facsimile:  (770) 640-7150


                                       10


THIS WARRANT AND THE  SECURITIES  ISSUABLE  UPON  EXERCISE  HEREOF HAVE NOT BEEN
REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE "SECURITIES  ACT"),
OR ANY  STATE  SECURITIES  LAW,  AND  MAY  NOT BE  SOLD,  TRANSFERRED,  PLEDGED,
HYPOTHECATED  OR OTHERWISE  DISPOSED OF OR EXERCISED  UNLESS (i) A  REGISTRATION
STATEMENT  UNDER THE SECURITIES ACT AND APPLICABLE  STATE  SECURITIES LAWS SHALL
HAVE  BECOME   EFFECTIVE  WITH  REGARD  THERETO,   OR  (ii)  AN  EXEMPTION  FROM
REGISTRATION  UNDER THE SECURITIES ACT AND APPLICABLE  STATE  SECURITIES LAWS IS
AVAILABLE IN CONNECTION WITH SUCH OFFER, SALE OR TRANSFER.

AN INVESTMENT IN THESE SECURITIES  INVOLVES A HIGH DEGREE OF RISK.  HOLDERS MUST
RELY ON THEIR  OWN  ANALYSIS  OF THE  INVESTMENT  AND  ASSESSMENT  OF THE  RISKS
INVOLVED. SEE THE RISK FACTORS SET FORTH UNDER THAT CERTAIN INVESTMENT AGREEMENT
BY AND BETWEEN THE COMPANY AND HOLDER REFERENCED THEREIN AS EXHIBIT J.

Warrant to Purchase
      "N" shares                                             Warrant Number ____

                        WARRANT TO PURCHASE COMMON STOCK
                                       OF
                            MERCHANTONLINE.COM, INC.

         THIS CERTIFIES that SWARTZ PRIVATE EQUITY, LLC or any subsequent holder
hereof  ("Holder"),  has the right to purchase from  MerchantOnline.com,  Inc. a
Florida  corporation  (the  "Company"),  up to "N" fully paid and  nonassessable
shares,  wherein "N" is defined below, of the Company's common stock, $0.001 par
value per share ("Common Stock"), subject to adjustment as provided herein, at a
price  equal to the  Exercise  Price as defined in Section 3 below,  at any time
beginning on the Date of Issuance  (defined  below) and ending at 5:00 p.m., New
York,  New York time the date that is five (5) years  after the Date of Issuance
(the "Exercise  Period");  provided,  that,  with respect to each "Put," as that
term  is  defined  in  that  certain   Investment   Agreement  (the  "Investment
Agreement")  by and between the initial  Holder and  Company,  dated on or about
January __, 2000,  "N" shall equal ten percent  (10%) of the number of shares of
Common Stock purchased by the Holder in that Put.

         Holder  agrees with the Company  that this  Warrant to Purchase  Common
Stock of the Company (this  "Warrant") is issued and all rights  hereunder shall
be held subject to all of the  conditions,  limitations and provisions set forth
herein.

         1.       DATE OF ISSUANCE AND TERM.

         This  Warrant  shall be deemed to be  issued on  _____________,  ______
("Date of  Issuance").  The term of this Warrant is five (5) years from the Date
of Issuance.

                                       1
<PAGE>

         2.       EXERCISE.

         (a) MANNER OF EXERCISE. During the Exercise Period, this Warrant may be
exercised as to all or any lesser  number of full shares of Common Stock covered
hereby


                                    EXHIBIT D

(the "Warrant  Shares") upon  surrender of this Warrant,  with the Exercise Form
attached hereto as EXHIBIT A (the "Exercise  Form") duly completed and executed,
together  with the full  Exercise  Price (as  defined  below)  for each share of
Common  Stock as to which  this  Warrant  is  exercised,  at the  office  of the
Company,  Attention: Tarek Kirschen,  President,  MerchantOnline,  Inc., 1600 S.
Dixie  Hwy.,  Suite  300,  Boca  Raton,  FL 33432;  Telephone:  (561)  395-3585;
Facsimile:  (561) 395-4241, or at such other office or agency as the Company may
designate in writing,  by overnight  mail,  with an advance copy of the Exercise
Form sent to the Company and its Transfer Agent by facsimile (such surrender and
payment  of  the  Exercise  Price  hereinafter  called  the  "Exercise  of  this
Warrant").

         (b) DATE OF EXERCISE.  The "Date of  Exercise" of the Warrant  shall be
defined as the date that the advance copy of the completed and executed Exercise
Form is sent by facsimile to the Company, provided that the original Warrant and
Exercise  Form are  received by the Company as soon as  practicable  thereafter.
Alternatively,  the Date of Exercise  shall be defined as the date the  original
Exercise Form is received by the Company,  if Holder has not sent advance notice
by facsimile.  The Company shall not be required to deliver the shares of Common
Stock to the Holder until the requirements of Section 2(a) above are satisfied.

         (c)  CANCELLATION  OF WARRANT.  This Warrant shall be canceled upon the
Exercise of this Warrant,  and, as soon as practical after the Date of Exercise,
Holder  shall be  entitled  to  receive  Common  Stock for the  number of shares
purchased  upon  such  Exercise  of this  Warrant,  and if this  Warrant  is not
exercised in full, Holder shall be entitled to receive a new Warrant (containing
terms identical to this Warrant)  representing  any unexercised  portion of this
Warrant in addition to such Common Stock.

         (d) HOLDER OF RECORD.  Each person in whose name any Warrant for shares
of Common Stock is issued shall, for all purposes, be deemed to be the Holder of
record of such shares on the Date of Exercise of this Warrant,  irrespective  of
the date of delivery of the Common  Stock  purchased  upon the  Exercise of this
Warrant.  Nothing in this Warrant shall be construed as  conferring  upon Holder
any rights as a stockholder of the Company.

         3.       PAYMENT OF WARRANT EXERCISE PRICE.

         The Exercise Price  ("Exercise  Price"),  shall  initially equal $Y per
share ("Initial Exercise Price"), where "Y" shall equal 110% of the Market Price
for the applicable  Put (as each is defined in the Investment  Agreement) or, if
the Date of Exercise is more than six (6) months after the Date of Issuance, the
lesser of (i) the Initial  Exercise  Price or (ii) the "Lowest  Reset Price," as
that term is defined below.  The Company shall calculate a "Reset Price" on each
six-month anniversary date of the Date of Issuance which shall equal one hundred
and ten percent (110%) of the average  closing bid price of the Common Stock for

                                       2
<PAGE>
the five (5) trading days ending on such six-month  anniversary date of the Date
of  Issuance.  The  "Lowest  Reset  Price"  shall  equal the lowest  Reset Price
determined on any six-month  anniversary date of the Date of Issuance  preceding
the Date of Exercise, taking into account, as appropriate,  any adjustments made
pursuant to Section 5 hereof.

         Payment of the Exercise  Price may be made by either of the  following,
or a combination thereof, at the election of Holder:

         (i)      CASH EXERCISE:  cash, bank or cashiers check or wire transfer;
or

         (ii)     CASHLESS  EXERCISE:  subject  to the  last  sentence  of  this
Section 3,  surrender  of this  Warrant at the  principal  office of the Company
together  with notice of  cashless  election,  in which event the Company  shall
issue Holder a number of shares of Common  Stock  computed  using the  following
formula:

                                  X = Y (A-B)/A

where:   X = the number of shares of Common Stock to be issued to Holder.

         Y = the  number of shares of Common  Stock for which  this  Warrant  is
being exercised.

                  A = the  Market  Price of one (1) share of Common  Stock  (for
                  purposes of this Section  3(ii),  the "Market  Price" shall be
                  defined as the average  Closing Bid Price of the Common  Stock
                  for the five (5) trading days prior to the Date of Exercise of
                  this Warrant (the "Average Closing Price"), as reported by the
                  O.T.C.  Bulletin  Board,  National  Association  of Securities
                  Dealers  Automated   Quotation  System  ("Nasdaq")  Small  Cap
                  Market,  or if the  Common  Stock is not  traded on the Nasdaq
                  Small  Cap  Market,  the  Average  Closing  Price in any other
                  over-the-counter market; provided, however, that if the Common
                  Stock is listed on a stock exchange, the Market Price shall be
                  the Average  Closing  Price on such  exchange for the five (5)
                  trading days prior to the date of exercise of the Warrants. If
                  the Common Stock is/was not traded during the five (5) trading
                  days prior to the Date of Exercise, then the closing price for
                  the last publicly traded day shall be deemed to be the closing
                  price for any and all (if  applicable)  days  during such five
                  (5) trading day period.

                  B = the Exercise Price.

         For  purposes  hereof,  the term  "Closing  Bid  Price"  shall mean the
closing bid price on the O.T.C.  Bulletin  Board,  the  National  Market  System
("NMS"),  the New York Stock  Exchange,  the Nasdaq  Small Cap Market,  or if no
longer  traded  on the  O.T.C.  Bulletin  Board,  the NMS,  the New  York  Stock
Exchange,  the Nasdaq Small Cap Market,  the "Closing Bid Price" shall equal the
closing   price  on  the   principal   national   securities   exchange  or  the
over-the-counter  system on which the  Common  Stock is so  traded  and,  if not

                                       3
<PAGE>

available,  the  mean of the  high  and low  prices  on the  principal  national
securities exchange on which the Common Stock is so traded.

         For  purposes of Rule 144 and  sub-section  (d)(3)(ii)  thereof,  it is
intended,  understood  and  acknowledged  that the Common  Stock  issuable  upon
exercise of this Warrant in a cashless  exercise  transaction shall be deemed to
have  been  acquired  at the time  this  Warrant  was  issued.  Moreover,  it is
intended,  understood  and  acknowledged  that the holding period for the Common
Stock issuable upon exercise of this Warrant in a cashless exercise  transaction
shall be deemed to have commenced on the date this Warrant was issued.

         Notwithstanding anything to the contrary contained herein, this Warrant
may not be  exercised  in a  cashless  exercise  transaction  if, on the Date of
Exercise,  the shares of Common Stock to be issued upon exercise of this Warrant
would  upon  such  issuance  be  then   registered   pursuant  to  an  effective
registration  statement  filed  pursuant  to that  certain  Registration  Rights
Agreement  dated on or about  January  ____,  2000 by and among the  Company and
certain investors,  or otherwise be registered under the Securities Act of 1933,
as amended.

                                       4
<PAGE>

         4.       TRANSFER AND REGISTRATION.

         (a) TRANSFER  RIGHTS.  Subject to the  provisions  of Section 8 of this
Warrant,  this Warrant may be transferred on the books of the Company,  in whole
or in part, in person or by attorney,  upon  surrender of this Warrant  properly
completed and endorsed.  This Warrant shall be canceled upon such surrender and,
as soon as  practicable  thereafter,  the person to whom such  transfer  is made
shall be entitled to receive a new Warrant or Warrants as to the portion of this
Warrant transferred, and Holder shall be entitled to receive a new Warrant as to
the portion hereof retained.

         (b) REGISTRABLE SECURITIES. The Common Stock issuable upon the exercise
of  this  Warrant  constitutes   "Registrable  Securities"  under  that  certain
Registration  Rights  Agreement  dated on or about January ___, 2000 between the
Company  and  certain  investors  and,  accordingly,  has  the  benefit  of  the
registration rights pursuant to that agreement.

         5.       ANTI-DILUTION ADJUSTMENTS.

         (a) STOCK DIVIDEND. If the Company shall at any time declare a dividend
payable in shares of Common  Stock,  then Holder,  upon Exercise of this Warrant
after the record date for the  determination of holders of Common Stock entitled
to receive such  dividend,  shall be entitled to receive  upon  Exercise of this
Warrant,  in addition  to the number of shares of Common  Stock as to which this
Warrant is  exercised,  such  additional  shares of Common  Stock as such Holder
would have received had this Warrant been  exercised  immediately  prior to such
record date and the Exercise Price will be proportionately adjusted.

         (b) RECAPITALIZATION OR  RECLASSIFICATION.  If the Company shall at any
time effect a recapitalization, reclassification or other similar transaction of
such  character  that the shares of Common Stock shall be changed into or become
exchangeable  for a larger or smaller number of shares,  then upon the effective
date  thereof,  the  number  of shares of Common  Stock  which  Holder  shall be
entitled to  purchase  upon  Exercise  of this  Warrant  shall be  increased  or
decreased,  as the case may be, in direct proportion to the increase or decrease
in the  number of shares  of  Common  Stock by reason of such  recapitalization,
reclassification or similar transaction, and the Exercise Price shall be, in the
case of an increase in the number of shares,  proportionally  decreased  and, in
the case of  decrease  in the number of shares,  proportionally  increased.  The
Company shall give Holder the same notice it provides to holders of Common Stock
of any transaction described in this Section 5(b).

         (c)  DISTRIBUTIONS.  If the Company shall at any time distribute for no
consideration  to holders of Common  Stock cash,  evidences of  indebtedness  or
other securities or assets (other than cash dividends or  distributions  payable
out of earned  surplus or net profits for the current or preceding  years) then,
in any such case,  Holder  shall be entitled to receive,  upon  Exercise of this
Warrant, with respect to each share of Common Stock issuable upon such exercise,
the amount of cash or evidences of  indebtedness  or other  securities or assets
which Holder would have been entitled to receive with respect to each such share
of Common Stock as a result of the happening of such event had this Warrant been

                                       5
<PAGE>

exercised immediately prior to the record date or other date fixing shareholders
to be affected by such event (the "Determination  Date") or, in lieu thereof, if
the Board of  Directors  of the Company  should so determine at the time of such
distribution,  a reduced  Exercise Price  determined by multiplying the Exercise
Price on the  Determination  Date by a fraction,  the  numerator of which is the
result  of such  Exercise  Price  reduced  by the  value  of  such  distribution
applicable  to one share of Common  Stock  (such value to be  determined  by the
Board of  Directors of the Company in its  discretion)  and the  denominator  of
which is such Exercise Price.

         (d)  NOTICE  OF  CONSOLIDATION  OR  MERGER.  In the  event of a merger,
consolidation,  exchange of shares, recapitalization,  reorganization,  or other
similar event, as a result of which shares of Common Stock shall be changed into
the same or a different number of shares of the same or another class or classes
of stock or securities or other assets of the Company or another entity or there
is a sale  of all or  substantially  all  the  Company's  assets  (a  "Corporate
Change"),  then this Warrant shall be  exerciseable  into such class and type of
securities  or other assets as Holder would have  received had Holder  exercised
this Warrant immediately prior to such Corporate Change; provided, however, that
Company  may not affect any  Corporate  Change  unless it first shall have given
thirty (30) days notice to Holder hereof of any Corporate Change.

         (e)  EXERCISE  PRICE  ADJUSTED.  As  used  in this  Warrant,  the  term
"Exercise  Price" shall mean the purchase price per share specified in Section 3
of this Warrant,  until the occurrence of an event stated in subsection (a), (b)
or (c) of this Section 5, and thereafter  shall mean said price as adjusted from
time to time in  accordance  with the  provisions  of said  subsection.  No such
adjustment  under this  Section 5 shall be made  unless  such  adjustment  would
change the Exercise Price at the time by $.01 or more; provided,  however,  that
all  adjustments  not so made  shall be  deferred  and made  when the  aggregate
thereof  would  change  the  Exercise  Price  at the  time by $.01 or  more.  No
adjustment  made  pursuant to any provision of this Section 5 shall have the net
effect of increasing  the Exercise  Price in relation to the split  adjusted and
distribution  adjusted price of the Common Stock. The number of shares of Common
Stock subject  hereto shall increase  proportionately  with each decrease in the
Exercise Price.

         (f) ADJUSTMENTS:  ADDITIONAL SHARES, SECURITIES OR ASSETS. In the event
that at any time, as a result of an adjustment  made pursuant to this Section 5,
Holder shall,  upon Exercise of this Warrant,  become entitled to receive shares
and/or other  securities  or assets  (other than Common  Stock)  then,  wherever
appropriate,  all references herein to shares of Common Stock shall be deemed to
refer to and  include  such  shares  and/or  other  securities  or  assets;  and
thereafter the number of such shares and/or other  securities or assets shall be
subject  to  adjustment  from time to time in a manner  and upon terms as nearly
equivalent as practicable to the provisions of this Section 5.

         6.       FRACTIONAL INTERESTS.

                  No fractional shares or scrip  representing  fractional shares
shall be issuable  upon the  Exercise of this  Warrant,  but on Exercise of this
Warrant,  Holder may purchase only a whole number of shares of Common Stock. If,
on Exercise of this Warrant,  Holder would be entitled to a fractional  share of
Common  Stock or a right to acquire a  fractional  share of Common  Stock,  such

                                       6
<PAGE>

fractional  share shall be disregarded  and the number of shares of Common Stock
issuable upon exercise shall be the next higher number of shares.

         7.       RESERVATION OF SHARES.

                  The  Company  shall at all times  reserve  for  issuance  such
number of authorized  and unissued  shares of Common Stock (or other  securities
substituted  therefor as herein above  provided) as shall be sufficient  for the
Exercise  of this  Warrant  and  payment  of the  Exercise  Price.  The  Company
covenants  and agrees  that upon the  Exercise  of this  Warrant,  all shares of
Common Stock issuable upon such exercise shall be duly and validly issued, fully
paid,  nonassessable  and not  subject  to  preemptive  rights,  rights of first
refusal or similar rights of any person or entity.

         8.       RESTRICTIONS ON TRANSFER.

                  (a) REGISTRATION OR EXEMPTION REQUIRED.  This Warrant has been
issued in a transaction exempt from the registration  requirements of the Act by
virtue of Regulation D and exempt from state registration under applicable state
laws.  The  Warrant  and the Common  Stock  issuable  upon the  Exercise of this
Warrant may not be pledged,  transferred, sold or assigned except pursuant to an
effective   registration   statement  or  an   exemption  to  the   registration
requirements of the Act and applicable state laws.

                  (b)  ASSIGNMENT.  If  Holder  can  provide  the  Company  with
reasonably  satisfactory  evidence that the  conditions  of (a) above  regarding
registration  or  exemption  have been  satisfied,  Holder  may sell,  transfer,
assign, pledge or otherwise dispose of this Warrant, in whole or in part. Holder
shall  deliver a written  notice to  Company,  substantially  in the form of the
Assignment  attached  hereto as EXHIBIT B,  indicating  the person or persons to
whom the Warrant shall be assigned and the  respective  number of warrants to be
assigned to each assignee.  The Company shall effect the  assignment  within ten
(10) days, and shall deliver to the  assignee(s)  designated by Holder a Warrant
or Warrants of like tenor and terms for the appropriate number of shares.

         9.       BENEFITS OF THIS WARRANT.

                  Nothing in this Warrant  shall be construed to confer upon any
person other than the Company and Holder any legal or equitable right, remedy or
claim under this  Warrant and this Warrant  shall be for the sole and  exclusive
benefit of the Company and Holder.

         10.      APPLICABLE LAW.

                  This  Warrant is issued  under and shall for all  purposes  be
governed by and construed in  accordance  with the laws of the state of Florida,
without giving effect to conflict of law provisions thereof.

                                       7
<PAGE>

         11.      LOSS OF WARRANT.

                  Upon  receipt by the Company of  evidence of the loss,  theft,
destruction  or mutilation of this Warrant,  and (in the case of loss,  theft or
destruction)  of indemnity or security  reasonably  satisfactory to the Company,
and upon surrender and cancellation of this Warrant,  if mutilated,  the Company
shall execute and deliver a new Warrant of like tenor and date.

         12.      NOTICE OR DEMANDS.

Notices or demands  pursuant to this Warrant to be given or made by Holder to or
on the  Company  shall be  sufficiently  given or made if sent by  certified  or
registered mail, return receipt requested, postage prepaid, and addressed, until
another  address is  designated  in writing by the  Company,  to the address set
forth in Section 2(a).  Notices or demands  pursuant to this Warrant to be given
or made by the Company to or on Holder  shall be  sufficiently  given or made if
sent by certified or registered mail, return receipt requested, postage prepaid,
and  addressed,  to the  address of Holder set forth in the  Company's  records,
until another address is designated in writing by Holder.


         IN WITNESS WHEREOF, the undersigned has executed this Warrant as of the
______ day of ________________, _______.


                                      MERCHANTONLINE.COM, INC.

                                      By:  /s/ TAREK KIRSCHEN, President
                                         ---------------------------------------

<PAGE>

                                    EXHIBIT A

                            EXERCISE FORM FOR WARRANT

                          TO: MERCHANTONLINE.COM, INC.

         The  undersigned  hereby  irrevocably  exercises  the right to purchase
____________   of  the  shares  of  Common   Stock  (the   "Common   Stock")  of
MerchantOnline.com,  Inc., a Florida  corporation (the "Company"),  evidenced by
the attached warrant (the "Warrant"), and herewith makes payment of the exercise
price with respect to such shares in full, all in accordance with the conditions
and provisions of said Warrant.

1. The undersigned agrees not to offer,  sell,  transfer or otherwise dispose of
any  of the  Common  Stock  obtained  on  exercise  of the  Warrant,  except  in
accordance with the provisions of Section 8(a) of the Warrant.

2. The undersigned  requests that stock  certificates  for such shares be issued
free of any restrictive legend, if appropriate,  and a warrant  representing any
unexercised portion hereof be issued, pursuant to the Warrant in the name of the
undersigned and delivered to the undersigned at the address set forth below:

Dated: _______________________


- - --------------------------------------------------------------------------------
                                    Signature


- - --------------------------------------------------------------------------------
                                   Print Name


- - --------------------------------------------------------------------------------
                                     Address

- - --------------------------------------------------------------------------------

NOTICE

The  signature to the  foregoing  Exercise  Form must  correspond to the name as
written  upon the face of the  attached  Warrant  in every  particular,  without
alteration or enlargement or any change whatsoever.

- - --------------------------------------------------------------------------------

                                       9
<PAGE>

                                    EXHIBIT B

                                   ASSIGNMENT

                    (To be executed by the registered holder
                        desiring to transfer the Warrant)

FOR  VALUE  RECEIVED,  the  undersigned  holder  of the  attached  warrant  (the
"Warrant") hereby sells,  assigns and transfers unto the person or persons below
named  the  right  to   purchase   _______   shares  of  the  Common   Stock  of
MerchantOnline.com,  Inc.,  evidenced  by the  attached  Warrant and does hereby
irrevocably constitute and appoint _______________________  attorney to transfer
the said Warrant on the books of the Company, with full power of substitution in
the premises.

Dated:                           ______________________________
                                 Signature


Fill in for new registration of Warrant:

- - -----------------------------------
           Name

- - -----------------------------------
           Address

- - -----------------------------------
Please print name and address of assignee
(including zip code number)

- - --------------------------------------------------------------------------------
NOTICE

The signature to the foregoing Assignment must correspond to the name as written
upon the face of the attached Warrant in every particular, without alteration or
enlargement or any change whatsoever.
- - --------------------------------------------------------------------------------


                         FINANCIAL CONSULTING AGREEMENT

         This FINANCIAL  CONSULTING AGREEMENT (this "Agreement") made as of this
1st day of December, 1999 is by and between MerchantOnline.Com,  Inc., a Florida
corporation,  with its principal  place of business at 1600 S. Dixie Hwy,  Suite
300, Boca Raton, FL 33432 (the  "Company"),  and Robert Hausman,  an individual,
having his principal  place of business at 3785 Coventry  Lane,  Boca Raton,  FL
33496. (the "Consultant").

                                R E C I T A L S:
                                 - - - - - - - -

         A.       The  Company  is a  public  company  with a  class  of  equity
securities  publicly traded, and desires to retain Consultant to provide certain
financial consulting services.

         B.       Consultant  desires to provide  certain  financial  consulting
services to the Company in accordance  with the terms and  conditions  contained
hereinafter.

         NOW,  THEREFORE,  in  consideration  of the mutual  promises  set forth
herein, the parties hereto hereby agree as follows:

         1.       CONSULTING  SERVICES.  During  the  term  of  this  Agreement,
Consultant  is hereby  retained by the Company to provide  financial  consulting
services to the Company,  as said services relate to corporate  finance matters,
including,  without limitation,  advice regarding acquisitions,  consolidations,
mergers, joint ventures and financial strategies.  Consultant shall provide such
financial  consulting services as reasonably requested by the Company during the
term of this Agreement, provided that nothing hereunder shall require Consultant
to devote a minimum number of hours per calendar month toward the performance of
services  hereunder.  The level and scope of  services  that may  reasonably  be
requested  hereunder shall be dependent,  in part, on the amount of compensation
to be paid Consultant by the Company  hereunder.  Unless  otherwise agreed to by
Consultant, all services hereunder shall be performed by Consultant, in its sole
discretion, at its principal place of business or other offices. Notwithstanding
anything  contained  herein to the  contrary,  the  services to be  performed by
Consultant  hereunder  may  be  performed  by  any  employee  or  consultant  to
Consultant.

         2.       TERM.  The  term  of this  Agreement  shall  be for  one  year
commencing as of the date first written above and  terminating  one day prior to
the  anniversary  hereof;  provided,  however,  that  this  Agreement  shall  be
renewable for subsequent one year terms,  by mutual  agreement of the parties in
writing,  at least thirty (30) days prior to the  expiration of the then current
term.

         3.       COMPENSATION. In consideration for the performance of services
hereunder,  the Company  hereby  agrees to pay  Consultant  the aggregate sum of
$125,000 in monthly  installments  of $10,416.67  due and payable on the 15th of
each month.. In addition,  The Company hereby grants Consultant  300,000 options
to purchase the Company's  restricted common stock at a price of $1.87 per share
which  represents  the bid  price  for the  Company's  stock as of the  close of
business as of the date of this agreement. The Company hereby agrees to pay on a
pre-approval  basis  all  out-of-pocket   expenses  incurred  by  Consultant  in
connection  with such services to be rendered  hereunder.  Consultant  may, from
time to time,  deem it to be in the best  interests  of the Company to retain an
outside consultant in connection with certain specific  acquisitions or proposed

<PAGE>


transactions.  In such event,  the Company hereby agrees to pay any and all fees
and expenses of such consultant.

         4.       REPRESENTATIONS OF THE COMPANY.  The Company hereby represents
and warrants that any and all  information  supplied  hereunder to Consultant in
connection with any and all services to be performed hereunder by Consultant for
and on behalf of the Company shall be true,  complete and correct as of the date
of such  dissemination  and shall not fail to state a material fact necessary to
make any of such  information  not misleading.  The Company hereby  acknowledges
that the  ability of  Consultant  to  adequately  provide  financial  consulting
services hereunder and/or to initiate and/or effectuate  introductions on behalf
of the Company  with  respect to potential  acquisitions  is dependent  upon the
prompt   dissemination  of  accurate,   correct  and  complete   information  to
Consultant.  In addition,  and notwithstanding  anything contained herein to the
contrary, nothing hereunder shall obligate Consultant to make any minimum number
of introductions  hereunder or to initiate any merger or acquisitions  involving
or  relating  to the  Company.  The  Company  further  represents  and  warrants
hereunder that this Agreement and the transactions  contemplated hereunder, have
been duly and validly  authorized by all requisite  corporate  action;  that the
Company has the full right,  power and capacity to execute,  deliver and perform
its obligations hereunder; and that this Agreement,  upon execution and delivery
of the same by the Company,  will represent the valid and binding  obligation of
the Company  enforceable in accordance with its terms. The  representations  and
warranties set forth herein shall survive the termination of this Agreement.

         5.       INDEMNIFICATION.

                  (a) The Company  hereby agrees to  indemnify,  defend and hold
harmless Consultant, its officers, directors, principals, employees, affiliates,
and shareholders,  and their successors and assigns from and against any and all
claims, damages, losses, liability,  deficiencies,  actions, suits, proceedings,
costs or legal expenses  (collectively the "Losses") arising out of or resulting
from: (i) any breach of a  representation,  or warranty by the Company contained
in this  Agreement;  or (ii) any activities or services  performed  hereunder by
Consultant,  unless such Losses were the result of the intentional misconduct or
gross  misconduct  of  Consultant;  or  (iii)  any and all  costs  and  expenses
(including reasonable attorneys' and paralegals' fees) related to the foregoing,
and as more fully described below.

                  (b) If Consultant  receives written notice of the commencement
of any legal action,  suit or proceeding with respect to which the Company is or
may be  obligated  to  provide  indemnification  pursuant  to  Section  7 above,
Consultant shall, within thirty (30) days of the receipt of such written notice,
give the Company written notice thereof (a "Claim Notice"). Failure to give such
Claim Notice within such thirty (30) day period shall not constitute a waiver by
Consultant of its right to indemnity hereunder with respect to such action, suit
or  proceeding.  Upon receipt by the Company of a Claim  Notice from  Consultant
with respect to any claim for  indemnification  which is based upon a claim made
by a third party ("Third Party Claim"), Consultant may assume the defense of the
Third Party Claim with  counsel of its own  choosing,  as described  below.  The
Company  shall  cooperate  in the  defense  of the Third  Party  Claim and shall
furnish such records, information and testimony and attend all such conferences,
discovery proceedings, hearings, trial and appeals as may be reasonably required
in  connection  therewith.  Consultant  shall  have the right to employ  its own
counsel in any such action,  but the fees and expenses of such counsel  shall be

                                       2
<PAGE>

at the expense of Consultant unless the Company shall not have promptly employed
counsel to assume the defense of the Third Party Claim, in which event such fees
and expenses shall be borne solely by the Company. The Company shall not satisfy
or settle any Third Party Claim for which indemnification has been sought and is
available  hereunder,  without the prior written  consent of Consultant.  If the
Company shall fail with reasonable  promptness either to defend such Third Party
Claim or to satisfy or settle the same, Consultant may defend, satisfy or settle
the Third Party Claim at the expense of the Company and the Company shall pay to
Consultant the amount of any such Loss within ten (10) days after written demand
therefor. The indemnification provisions hereunder shall survive the termination
of this Agreement.

         6.       AMENDMENT. No modification,  waiver,  amendment,  discharge or
change  of this  Agreement  shall be valid  unless  the same is  evidenced  by a
written  instrument,  executed  by the party  against  which such  modification,
waiver, amendment, discharge, or change is sought.

         7.       NOTICES.  All notices,  demands or other  communications given
hereunder  shall be in writing  and shall be deemed to have been duly given when
delivered  in person  or  transmitted  by  facsimile  transmission  or the third
calendar day after being mailed by United States  registered or certified  mail,
return receipt requested,  postage prepaid,  to the addresses herein above first
mentioned or to such other  address as any party  hereto shall  designate to the
other for such purpose in the manner hereinafter set forth.

         8.       ENTIRE   AGREEMENT.   This  Agreement   contains  all  of  the
understandings  and agreements of the parties with respect to the subject matter
discussed  herein.  All prior  agreements,  whether  written or oral, are merged
herein and shall be of no force or effect.

         9.       SEVERABILITY.  The invalidity,  illegality or unenforceability
of any  provision  or  provisions  of this  Agreement  will not affect any other
provision  of this  Agreement,  which will remain in full force and effect,  nor
will  the  invalidity,  illegality  or  unenforceability  of a  portion  of  any
provision of this Agreement  affect the balance of such provision.  In the event
that  any one or more  of the  provisions  contained  in this  Agreement  or any
portion  thereof  shall  for  any  reason  be  held to be  invalid,  illegal  or
unenforceable  in any respect,  this Agreement shall be reformed,  construed and
enforced as if such invalid,  illegal or unenforceable  provision had never been
contained herein.

         10.      CONSTRUCTION   AND   ENFORCEMENT.   This  Agreement  shall  be
construed  in  accordance  with  the  laws  of the  State  of  Florida,  without
application of the principles of conflicts of laws. If it becomes  necessary for
any party to institute  legal action to enforce the terms and conditions of this
Agreement,  the successful party will be awarded  reasonable  attorneys' fees at
all trial  and  appellate  levels,  expenses  and  costs.  Any  suit,  action or
proceeding  with  respect  to this  Agreement  shall be  brought in the state or
federal courts located in Palm Beach County in the State of Florida. The parties
hereto hereby accept the exclusive  jurisdiction of those courts for the purpose
of any such suit,  action or proceeding.  Venue for any such action, in addition
to any other venue permitted by statute, will be Palm Beach County, Florida. The
parties hereto hereby irrevocably waive, to the fullest extent permitted by law,
any objection  that any of them may now or hereafter have to the laying of venue
of any suit,  action or proceeding  arising out of or relating to this Agreement

                                       3
<PAGE>

or any judgment  entered by any court in respect  thereof  brought in Palm Beach
County,  Florida,  and hereby further irrevocably waive any claim that any suit,
action or proceeding brought in Palm Beach County,  Florida, has been brought in
an inconvenient forum.

        11.      BINDING  NATURE.  The terms and  provisions of this  Agreement
shall be  binding  upon and  inure to the  benefit  of the  parties,  and  their
respective successors and assigns.

        12.      COUNTERPARTS.  This Agreement may be executed in any number of
counterparts,  including facsimile  signatures which shall be deemed as original
signatures.   All  executed   counterparts   shall   constitute  one  Agreement,
notwithstanding  that all signatories are not signatories to the original or the
same counterpart.

         IN WITNESS WHEREOF,  the parties hereto have executed this Agreement as
of the date first above written.


         MerchantOnline.Com, Inc.

         By: /s/ TAREK  S.  KIRSCHEN
            --------------------------------------------------------------------
         Name:   Tarek  S.  Kirschen
            --------------------------------------------------------------------
         Title:  President & Chief Executive Officer
            --------------------------------------------------------------------

         Robert Hausman

         By: /s/ ROBERT HAUSMAN
            --------------------------------------------------------------------
         Name:   Robert Hausman
            --------------------------------------------------------------------

                                       4


<TABLE> <S> <C>


<ARTICLE>                     5
<LEGEND>
     (Replace this text with the legend)
</LEGEND>
<CIK>                         0001039947
<NAME>                        MERCHANTONLINE.COM, INC.
<MULTIPLIER>                                   1
<CURRENCY>                                     USD

<S>                             <C>
<PERIOD-TYPE>                                  12-MOS
<FISCAL-YEAR-END>                              OCT-31-1999
<PERIOD-START>                                 NOV-01-1998
<PERIOD-END>                                   OCT-31-1999
<EXCHANGE-RATE>                                1
<CASH>                                         5,148
<SECURITIES>                                   0
<RECEIVABLES>                                  0
<ALLOWANCES>                                   0
<INVENTORY>                                    0
<CURRENT-ASSETS>                               2,041,398
<PP&E>                                         956,791
<DEPRECIATION>                                 142,607
<TOTAL-ASSETS>                                 3,166,101
<CURRENT-LIABILITIES>                          2,348,461
<BONDS>                                        0
                          0
                                    0
<COMMON>                                       21,025
<OTHER-SE>                                     0
<TOTAL-LIABILITY-AND-EQUITY>                   3,166,101
<SALES>                                        204,106
<TOTAL-REVENUES>                               204,106
<CGS>                                          111,064
<TOTAL-COSTS>                                  2,078,837
<OTHER-EXPENSES>                               455,000
<LOSS-PROVISION>                               0
<INTEREST-EXPENSE>                             0
<INCOME-PRETAX>                                0
<INCOME-TAX>                                   0
<INCOME-CONTINUING>                            0
<DISCONTINUED>                                 0
<EXTRAORDINARY>                                0
<CHANGES>                                      0
<NET-INCOME>                                   2,440,328
<EPS-BASIC>                                    (.13)
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</TABLE>


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