WALLACE COMPUTER SERVICES INC
DEFA14A, 1995-10-19
MANIFOLD BUSINESS FORMS
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<PAGE>

                                 SCHEDULE 14A
                                (RULE 14A-101)
                    INFORMATION REQUIRED IN PROXY STATEMENT
                            SCHEDULE 14A INFORMATION
                   Proxy Statement Pursuant to Section 14(a) of
                         the Securities Exchange Act of 1934

    Filed by the Registrant /X/
    Filed by a Party other than the Registrant / /

    Check the appropriate box:
    / /  Preliminary Proxy Statement
    / /  Confidential, for Use of the Commission Only (as permitted by Rule
         14a-6(e)(2))
    / /  Definitive Proxy Statement
    / /  Definitive Additional Materials
    /X/  Soliciting  Material  Pursuant  to  Rule 14a-11(c)  or Rule 14a-12

                           Wallace Computer Services, Inc.
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)

- --------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

/ /  $125 per Exchange Act Rules 0-11(c)(1)(ii), 14a-6(i)(1), or 14a-6(i)(2) or
     Item 22(a)(2) of Schedule 14A.
/ /  $500  per  each party  to  the controversy  pursuant  to Exchange  Act Rule
     14a-6(i)(3).
/ /  Fee  computed  on   table  below   per  Exchange   Act  Rules   14a-6(i)(4)
     and 0-11.
    (1) Title of each class of securities to which transaction applies:
        ------------------------------------------------------------------------
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    (3) Per unit price or other underlying value of transaction computed
        pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the
        filing fee is calculated and state how it was determined):
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        ------------------------------------------------------------------------
/X/  Fee paid previously with preliminary materials.
/ /  Check box if any part of the fee is offset as provided by Exchange Act Rule
     0-11(a)(2)  and identify the  filing for which the  offsetting fee was paid
     previously. Identify the previous filing by registration statement  number,
     or the Form or Schedule and the date of its filing.
    (1) Amount Previously Paid:
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<PAGE>
                                     [LOGO]

                                                                October 18, 1995

Dear Wallace Shareholder:

    Last  week, Moore Corporation Limited amended its unsolicited hostile tender
offer to  $60 per  share and  changed the  expiration date  to November  3  from
November  8. Your Board  of Directors has  determined that the  amended offer is
inadequate. The Board  also concluded  that, in  light of  the company's  future
prospects, shareholders would be best served by Wallace remaining an independent
entity. The Board is advising shareholders not to tender their shares.

    On  October 18, we disclosed our prior internal forecast which anticipates a
50 percent gain in  first quarter earnings  and a 33 percent  rise in full  year
fiscal  1996 earnings as the result  of our improved operations and accelerating
gains in market share. A copy of  the news release issued with that forecast  is
included.

MOORE'S ATTEMPT TO MISLEAD SHAREHOLDERS

    Moore  stated  in  their  October  12  letter  to  you  that  one  of  their
justifications for  increasing  the  offer was  that  they  recognize  Wallace's
improved results.

    Your Board asks, "WHO IS MOORE TRYING TO KID?"

    Two  months ago, Wallace  announced record fourth  quarter 1995 earnings per
share up 33 percent.  We can't believe  it has taken  Moore and their  financial
advisors that long to evaluate our results.

    Instead,  we  think they  hoped to  convince you  and other  shareholders to
tender into an offer they knew was inadequate  from the start . . . despite  the
assertion  in  their  September  12  letter  that  the  offer  was  "full, fair,
compelling and reflects Wallace's current performance and future potential."

    Shareholders have  twice  rejected  Moore's offer  by  not  tendering.  Only
368,488  shares, 1.6 percent of  the total outstanding, were  tendered as of the
last extension. We think  Moore has finally  realized that Wallace  shareholders
will  not be pressured into tendering to  an inadequate offer. MOORE'S OFFER WAS
INADEQUATE BEFORE THEIR RECENT AMENDMENT . . . AND THEIR AMENDED OFFER CONTINUES
TO BE INADEQUATE ESPECIALLY IN LIGHT OF OUR ANNOUNCEMENT THAT OUR PRIOR INTERNAL
FORECAST ANTICIPATES  A 50  PERCENT FIRST  QUARTER EARNINGS  INCREASE AND  A  33
PERCENT INCREASE IN EARNINGS FOR FISCAL 1996.
<PAGE>
MOORE'S HIGH PRESSURE TACTICS

    Moore  also says  in their  October 12 letter  that they  have shortened the
tender period  because they  do not  want a  prolonged process.  You should  ask
yourself  why Moore is doing this. We believe Moore's true reason for shortening
the tender offer was summarized in an October 13 WALL STREET JOURNAL article:

            ". . . MOORE IS PUTTING SHAREHOLDERS' FEET TO THE FIRE,
                   WHILE KEEPING A LID ON THE STOCK PRICE."*

    We believe Moore realizes that your company is increasing in value with each
passing day, and that  their offer is growing  ever more inadequate. Your  Board
thinks you should reject this coercive effort to acquire your shares.

    We  ask you to reject the  Moore offer as you have  in the past and make the
best decision for yourself.

    Thank you for your continued support.

    Sincerely,

<TABLE>
<S>                                   <C>
Ted Dimitriou                         Bob Cronin
CHAIRMAN OF THE BOARD                 PRESIDENT AND CEO
</TABLE>

<PAGE>
                        SHAREHOLDERS WHO HAVE TENDERED:
           IF YOU HAVE TENDERED SHARES TO MOORE, YOU HAVE EVERY RIGHT
                            TO WITHDRAW YOUR TENDER
           IF YOU HAVE TENDERED YOUR SHARES THROUGH A BANK OR BROKER
          YOU MAY INSTRUCT YOUR BANK OR BROKER TO WITHDRAW YOUR SHARES
                      IF YOU NEED ASSISTANCE, PLEASE CALL
                               MORROW & CO., INC.
                           TOLL FREE: 1-800-662-5200

    The participants  in this  solicitation include  Wallace Computer  Services,
Inc.  (the  "company")  and the  following  directors of  the  company: Theodore
Dimitriou, Robert  J. Cronin,  Richard F.  Doyle, Fred  F. Canning,  R.  Darrell
Ewers,  William N. Lane III, William E. Olsen and Neele E. Stearns, Jr. Employee
participants may include Bruce D'Angelo, Michael O. Duffield, Michael R. Finger,
Michael J.  Halloran, Donald  J.  Hoffmann, Michael  T. Leatherman,  Michael  M.
Mulcahy,  Michael T. Quane,  Wayne E. Richter,  Bradley P. Samson  and Teresa A.
Sorrentino. All of the above persons are deemed to own beneficially less than 2%
of the outstanding shares of Common Stock of the company in the aggregate. For a
description of  interests  of  certain  of  the  foregoing  individuals  in  the
solicitation,  please see the company's Solicitation/Recommendation Statement on
Schedule 14D-9,  which  was publicly  filed  with the  Securities  and  Exchange
Commission  and  previously mailed  to all  of  the company's  stockholders, the
amendments thereto, and the company's Proxy Statement dated October 7, 1994  for
the company's 1994 Annual Meeting of Stockholders.

* Written  by Larry Greenberg.  Neither the consent  of the author  nor THE WALL
  STREET JOURNAL was sought.
<PAGE>
                                     [LOGO]

                                  NEWS RELEASE

Contact: Brad Samson, Wallace
       708/449-8600
       Jeff Zilka or Roy Wilcy, Hill and Knowlton
       312/255-1200

          WALLACE DISCLOSES FORECAST OF 50 PERCENT GAIN IN 1ST QUARTER
                 EARNINGS AND SEES FURTHER GAINS FOR FULL YEAR;
            BOARD REJECTS AMENDED MOORE HOSTILE OFFER AS INADEQUATE

    HILLSIDE,  Ill.,  October  18,  1995  --  Bob  Cronin,  president  and chief
executive  officer  of  Wallace  Computer  Services,  Inc.  (NYSE:  WCS),  today
disclosed  the company's prior internal forecast  which anticipates a 50 percent
gain in first quarter earnings  and a 33 percent rise  in full year fiscal  1996
earnings  as the  result of the  company's improved  operations and accelerating
gains in market share.

    Cronin said the company expects first quarter earnings per share of 78 cents
on sales of $206 million. For the full year, Cronin said the company anticipates
earnings per share of $3.28 on estimated sales of $825 million. These  estimates
are  made on  a consistent basis  with the last  fiscal year and  do not include
benefits from  acquisitions the  company is  pursuing in  the normal  course  of
business or expenses associated with Moore's hostile takeover attempt.

    Last  year, Wallace  earned $11.6  million, or 52  center per  share, in the
three months ended October 31,  1994. For the fiscal  year ended July 31,  1995,
the  company earned  $55.3 million,  or $2.46  per share.  The current consensus
analyst estimate is that Wallace will earn $3.07 per share in the current fiscal
year  --  considerably  lower  than  what  Wallace  management  is   forecasting
internally.

    "We  are 12  weeks into our  first fiscal  quarter and we  are exceeding our
sales forecasts in  all sectors --  particularly our W.I.N.  and Select  Service
programs  where we  signed 18 large  volume customers and  gained market share,"
Cronin said. "Since the beginning of  the year, securities analysts have  raised
their  earnings  estimates by  18 percent  and  they may  have to  rethink their
forecasts again. We are poised  for even stronger results  in the future as  the
benefits of our strategic program are more fully realized."

    Cronin's  comments came as he announced that the Wallace Board of Directors,
with the advice  of Goldman,  Sachs &  Co., its  financial advisor,  unanimously
concluded  that  the  amended unsolicited  hostile  tender offer  from  Moore is
inadequate. The Board  also concluded  that, in  light of  the company's  future
prospects, shareholders would be best served by Wallace remaining an independent
entity. The Board is advising shareholders not to tender their shares.

    Wallace  is one  of the nation's  largest manufacturers  and distributors of
information management products, services and  solutions. Founded in Chicago  in
1908,  Wallace  is  headquartered  in  Hillside,  Illinois  with  manufacturing,
distribution and sales facilities throughout the United States.

                              *          *          *
<PAGE>

                                     [LOGO]
                                     WALLACE
                             COMPUTER SERVICES, INC.

                                  NEWS RELEASE

Contact:  Brad Samson, Wallace
          708/449-8600

          Jeff Zilka or Roy Wiley, Hill and Knowlton
          312/255-1200

WALLACE DISCLOSES FORECAST  OF 50 PERCENT GAIN IN 1ST QUARTER EARNINGS AND SEES
                          FURTHER GAINS FOR FULL YEAR;
             BOARD REJECTS AMENDED MOORE HOSTILE OFFER AS INADEQUATE

     HILLSIDE, Ill., October 18, 1995 -- Bob Cronin, president and chief
executive officer of Wallace Computer Services, Inc. (NYSE: WCS), today
disclosed the company's prior internal forecast which anticipates a 50 percent
gain in first quarter earnings and a 33 percent rise in full year fiscal 1996
earnings as the result of the company's improved operations and accelerating
gains in market share.

     Cronin said the company expects first quarter earnings per share of  78
cents on sales of $206 million.  For the full year, Cronin said the company
anticipates earnings per share of $3.28 on estimated sales of $825 million.
These estimates are made on a consistent basis with the last fiscal year and do
not include benefits from acquisitions the company is pursuing in the normal
course of  business or expenses associated with Moore's hostile takeover
attempt.

     Last year, Wallace earned $11.6 million, or 52 cents per share, in the
three months ended October 31, 1994.  For the fiscal year ended July 31, 1995,
the company earned $55.3 million, or $2.46 per share.  The current consensus
analyst estimate is that Wallace will earn $3.07 per share in the current fiscal
year -- considerably lower than what Wallace management is forecasting
internally.

     "We are 12 weeks into our first fiscal quarter and we are exceeding our
sales forecasts in all sectors -- particularly our W.I.N. and Select Service
programs where we signed 18 large volume customers and gained market share,"
Cronin said.  "Since the beginning of the year, securities analysts have raised
their earnings estimates by 18 percent and they may have to rethink their
forecasts again.  We are poised for even stronger results in the future as the
benefits of our strategic program are more fully realized."

     Cronin's comments came as he announced that the Wallace Board of Directors,
with the advice of  Goldman, Sachs & Co., its financial advisor, unanimously
concluded that the

<PAGE>

amended unsolicited hostile tender offer from Moore is inadequate.  The Board
also concluded that, in light of the company's future prospects, shareholders
would be best served by Wallace remaining an independent entity. The Board is
advising shareholders not to tender their shares.  Following is the text of a
letter being sent to shareholders by Cronin and Ted Dimitriou, chairman of the
board:

Dear Wallace Shareholder:

     Last week, Moore Corporation Limited amended its unsolicited hostile tender
offer to $60 per share and changed the expiration date to November 3 from
November 8.  Your  Board of Directors has determined that the amended offer is
inadequate. The Board also concluded that, in light of the company's future
prospects, shareholders would be best served by Wallace remaining an independent
entity. The Board is advising shareholders not to tender their shares.

     On October 18, we disclosed our prior internal forecast which
anticipates a 50 percent gain in first quarter earnings and a 33 percent rise
in full year fiscal 1996 earnings as the result of our improved operations
and accelerating gains in market share. A copy of the news release issued
with that forecast is included.

MOORE'S ATTEMPT TO MISLEAD SHAREHOLDERS

     Moore stated in their October 12 letter to you that one of their
justifications for increasing the offer was that they recognize Wallace's
improved results.

     Your Board asks, "WHO IS MOORE TRYING TO KID?"

     TWO MONTHS ago, Wallace announced record fourth quarter 1995 earnings per
share up 33 percent.  We can't believe it has taken Moore and their financial
advisors that long to evaluate our results.

     Instead, we think they hoped to convince you and other shareholders to
tender into an offer they knew was inadequate from the start  ... despite the
assertion in their September 12 letter that the offer was "full, fair,
compelling and reflects Wallaces current performance and future potential."

     Shareholders have twice rejected Moore's offer by not tendering. Only
368,488 shares, 1.6 percent of the total outstanding, were tendered as
of the last extension. We think Moore has finally realized that Wallace
shareholders will not be pressured into tendering to an inadequate offer.
MOORE'S OFFER WAS INADEQUATE BEFORE THEIR RECENT AMENDMENT ... AND  THEIR
AMENDED OFFER CONTINUES TO BE INADEQUATE ESPECIALLY IN LIGHT OF OUR ANNOUNCEMENT
THAT OUR PRIOR INTERNAL FORECAST ANTICIPATES A 50 PERCENT FIRST QUARTER

<PAGE>

EARNINGS INCREASE AND A 33 PERCENT INCREASE IN EARNINGS FOR FISCAL 1996.


                         MOORE'S HIGH PRESSURE TACTICS

     Moore also says in their October 12 letter that they have shortened the
tender period because they do not want a prolonged process.  You should ask
yourself  why Moore is doing this.  We believe Moore's true reason for
shortening the tender offer was summarized in an October 13 WALL STREET
JOURNAL article:

     "... MOORE IS PUTTING SHAREHOLDERS' FEET TO THE FIRE, WHILE KEEPING A LID
     ON THE STOCK PRICE." *


     We believe Moore realizes that your company is increasing in value with
each passing day, and that their offer is growing ever more inadequate. Your
Board thinks you should reject this coercive effort to acquire your shares.

     We ask you to reject the Moore offer as you have in the past and make the
best decision for yourself.

     Thank you for your continued support.

     Sincerely,

Ted Dimitriou                           Bob Cronin
Chairman of the Board                   President and CEO

     Wallace is one of the nation's largest manufacturers and distributors of
information management products, services and solutions.  Founded in Chicago in
1908, Wallace is headquartered in Hillside, Illinois with manufacturing,
distribution and sales facilities throughout the United States.

                         SHAREHOLDERS WHO HAVE TENDERED:

           IF YOU HAVE TENDERED SHARES TO MOORE, YOU HAVE EVERY RIGHT
                             TO WITHDRAW YOUR TENDER

          IF YOU HAVE TENDERED YOUR SHARES THROUGH A BANK OR BROKER YOU
             MAY INSTRUCT YOUR BANK OR BROKER TO WITHDRAW YOUR SHARES

                       IF YOU NEED ASSISTANCE, PLEASE CALL

                               MORROW & CO., INC.
                            TOLL FREE: 1-800-662-5200

The participants in this solicitation include Wallace Computer Services, Inc.
(the "Company") and the following

<PAGE>

directors of the Company:  Theodore Dimitriou, Robert J. Cronin, Richard F.
Doyle, Fred F. Canning, R. Darrell Ewers, William N. Lane III, William E.
Olsen and Neele E. Stearns, Jr.  Employee participants may include Bruce
D'Angelo, Michael O. Duffield, Michael R. Finger, Michael J. Halloran, Donald
J. Hoffmann, Michael T. Leatherman, Michael M. Mulcahy, Michael T. Quane,
Wayne E. Richter, Bradley P. Samson and Teresa A. Sorrentino. All of the
above persons are deemed to own beneficially less than 2% of the outstanding
shares of Common Stock of the Company in the aggregate.  For a description of
interests of certain of the foregoing individuals in the solicitation, please
see the Company's Solicitation/Recommendation Statement on Schedule 14D-9,
which was publicly filed with the Securities and Exchange Commission and
previously mailed to all of the Company's stockholders, the amendments
thereto, and the Company's Proxy Statement dated October 7, 1994 for the
Company's 1994 Annual Meeting of  Stockholders.

* Written by Larry Greenberg.  Neither the consent of the author nor THE WALL
STREET JOURNAL was sought.



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