HEALTHWORLD CORP
8-K, 1999-08-11
ADVERTISING AGENCIES
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<PAGE>

                   U. S. SECURITIES AND EXCHANGE COMMISSION
                            WASHINGTON, D.C. 20549

                               -----------------

                                   FORM 8-K

                                CURRENT REPORT
                    PURSUANT TO SECTION 13 OR 15(d) OF THE
                        SECURITIES EXCHANGE ACT OF 1934



        Date of Report (Date of earliest event reported) August 3, 1999



                            HEALTHWORLD CORPORATION
            (Exact name of registrant as specified in its charter)


                                   DELAWARE
                (State or other jurisdiction of incorporation)


                              0-23059 13-3922288
         (Commission File Number) (IRS Employer Identification Number)


             100 Avenue of the Americas, New York, New York 10013
              (Address of principal executive offices) (Zip Code)


       Registrant's telephone number, including area code (212) 966-7640




<PAGE>

ITEM 2.  Acquisition of Assets.

On August 3, 1999, Healthworld Corporation ("Healthworld") acquired Falk
Communications, Inc., a Delaware Corporation ("Falk"), from Spencer Falk, the
founder of Falk, the Spencer Falk Grantor Retained Annuity Trust u/t/a/d March
5, 1999 and the Falk Communications, Inc. Defined Contribution Plan and Trust
u/t/a dated July 29, 1999 (collectively, the "Falk Shareholders"), by means of
a merger of Falk into a wholly-owned subsidiary of Healthworld for an initial
purchase price, exclusive of expenses, of $15,500,000, consisting of
$7,550,000 in cash and 649,111 shares of Healthworld's Common Stock, par value
$.01 per share (the "Common Stock"). In addition, Healthworld may be obligated
to make additional earn-out payments to be paid in cash and Common Stock on or
prior to April 30, 2000, 2001, 2002 and 2003, such amounts, if any, to be
based upon a multiple of future operating profits of Falk. The aggregate
consideration (including cash and Common Stock) to be paid to the Falk
Shareholders in connection with the merger will not exceed $35,100,000.

The Press Release of Healthworld Corporation dated August 4, 1999, pertaining
to the acquisition of Falk by Healthworld, which is annexed hereto as Exhibit
20.01, is hereby incorporated by reference in this Form 8-K.

All of the funds expended in the acquisition of Falk were derived from
Healthworld's cash on hand.

                                      2

<PAGE>



ITEM 7.  Exhibits.


<TABLE>
<CAPTION>
Exhibit
Number   Description
- ------   -----------
<S>     <C>

10.01    --   Agreement and Plan of Merger by and between Healthworld, HC-Falk Acquisition Corp., Falk
              Communications, Inc., Spencer Falk and the Spencer   Falk Grantor Retained Annuity Trust
              u/t/a/d March 5, 1999.

10.02    --   Executive Employment Agreement between HC-Falk Acquisition Corp. and
              Spencer Falk, dated August 1, 1999.

20.01    --   Healthworld Corporation Press Release, dated August 4, 1999 (incorporated
              by reference in this Form 8-K).

</TABLE>



Financial Statements of Falk and pro forma financial information related to
the acquisition of Falk will be filed in an amendment to this Form 8-K on or
before October 18, 1999.


                                      3

<PAGE>


                                  SIGNATURES


                  Pursuant to the requirements of the Securities Exchange Act
of 1934, the Registrant has duly caused this report to be signed on its behalf
by the undersigned thereunto duly authorized.


                            HEALTHWORLD CORPORATION

                            By: /s/ Stuart Diamond
                               -----------------------------------------
                               Name:  Stuart Diamond
                               Title: Executive Vice President,
                                      Chief Financial Officer,
                                      Secretary and Treasurer


Date:  August 13, 1999


                                      4
<PAGE>



                               INDEX TO EXHIBITS
<TABLE>
<CAPTION>

Exhibit
Number   Description
- ------   -----------
<S>      <C>

10.01    --   Agreement and Plan of Merger by and between Healthworld, HC-Falk
              Acquisition Corp., Falk Communications, Inc., Spencer
              Falk and the Spencer Falk Grantor Retained Annuity
              Trust u/t/a/d March 5, 1999.

10.02    --   Executive Employment Agreement between HC-Falk Acquisition Corp. and
              Spencer Falk, dated August 1, 1999.

20.01    --   Healthworld Corporation Press Release, dated August 4, 1999 (incorporated
              by reference in this Form 8-K).

</TABLE>


                                      5


<PAGE>

                          AGREEMENT AND PLAN OF MERGER

                     Dated as of the 1st day of August, 1999

                                 by and between

                       HEALTHWORLD CORPORATION ("Parent"),

                   HC-FALK ACQUISITION CORP. ("Acquisition"),

                    FALK COMMUNICATIONS INC. (the "Company"),

                              SPENCER FALK ("Falk")

                                       and

                        the SPENCER FALK GRANTOR RETAINED
                ANNUITY TRUST u/t/a/d March 5, 1999 (the "Trust")

<PAGE>
                                TABLE OF CONTENTS

                                                                        Page No.
                                                                        --------

1  The Merger..................................................................7

   1.1      Preparation and Filing of Certificate of Merger....................7
   1.2      Certificate of Incorporations; Directors; Officers.................8
   1.3      Effect of Merger...................................................8
   1.4      Conversion.........................................................9
   1.5      Closing............................................................9

2  Consideration...............................................................9

   2.1      Beneficial Ownership of Shares.....................................9
   2.2      Merger Price.......................................................9
   2.3      No Fractional Shares..............................................12
   2.4      Employee Tax Benefit Adjustment...................................12

5  Representations And Warranties of Falk and the Company.....................13

   3.1      Due Organization..................................................13
   3.2      Prohibited Activities.............................................14
   3.3      Ownership of the Company..........................................15
   3.4      Transactions in Capital Stock.....................................16
   3.5      No Bonus Shares...................................................16
   3.6      Subsidiaries......................................................16
   3.7      Predecessor Status; etc...........................................16
   3.8.     Spin-off by the Company...........................................16
   3.9      Financial Statements..............................................17
   3.10     Material Liabilities..............................................17
   3.11     Accounts and Notes Receivable.....................................18
   3.12     Permits and Intangibles; Intellectual Property....................18
   3.13     Environmental Matters.............................................19
   3.14     Personal Property.................................................19
   3.15     Significant Customers; Material Contracts and Commitments.........20
   3.16     Real Property.....................................................21
   3.17     Insurance.........................................................21
   3.18     Compensation; Employment Agreements; Organized Labor Matters......21
   3.19     Employee Plans....................................................25
   3.20     Compliance with ERISA.............................................26
   3.21     Conformity with Law; Litigation...................................27
   3.22     Taxes.............................................................27
   3.23     No Violations.....................................................30
   3.24     Government Contracts..............................................31
   3.25     Absence of Changes................................................31
   3.26     Deposit Accounts; Powers of Attorney..............................32

                                       ii
<PAGE>

   3.27     Brokers and Agents................................................33
   3.28     Relations with Governments........................................33
   3.29     Disclosure........................................................33
   3.30     Authority.........................................................33
   3.31     Validity of Obligations...........................................33
   3.32     Year 2000.........................................................33
   3.33     Officer Loans.....................................................34
   3.34     Marketable Securities.............................................34

4  Representations of Parent..................................................34

   4.1      Due Organization..................................................34
   4.2      Capital Stock of Parent...........................................35
   4.3      Conformity with Law; Litigation...................................35
   4.4      Validity of Obligations...........................................35
   4.5      SEC Reports.......................................................35
   4.6      Absence of Changes................................................35
   4.7      Non-Defaults; Non-Contravention...................................36
   4.8      Taxes.............................................................36
   4.9      Authorization of Agreements.......................................37
   4.10     Disclosure........................................................37

5  Closing Deliveries.........................................................37

   5.1      Opinions of Counsel...............................................37
   5.2      Consents and Approvals............................................37
   5.3      Employment and Non-Competition Agreements.........................38
   5.4      Verification of Payment of Taxes; Good Standing...................38
   5.5      Securities Act Representations by Beneficiaries of Defined
            Contribution Plan and Trust.......................................38
   5.6      Corporate Minutes of the Company..................................38

6  Post-Closing Covenants.....................................................39

   6.1      Board of Directors of Parent......................................39
   6.2      Preservation of Tax and Accounting Treatment......................39
   6.3      Operation of Acquisition..........................................39
   6.4      Tax Returns of Company............................................40
   6.5      Employee Benefits.................................................40
   6.6      Further Assurances................................................40
   6.8      S Corporation Distributions.......................................40

7  Indemnification............................................................40

   7.1      General Indemnification by the Company and Falk...................41
   7.2      Special Limited Indemnification by Falk...........................41
   7.3      Indemnification by Parent.........................................41
   7.4      Third Person Claims...............................................42

                                      iii
<PAGE>

   7.5      Exclusive Remedy..................................................43
   7.6      Limitations on Indemnification....................................43
   7.7      Offset and Collection by Parent or Acquisition....................44

8  Federal Securities Act Representations; Compliance with Law................44


9  Registration Rights........................................................45

   9.1      Piggyback Registration Rights.....................................45
   9.2      Registration Procedures...........................................45
   9.3      Underwriting Agreement............................................46
   9.4      Availability of Rule 144..........................................46

10 Referral Fees..............................................................46


11 Loss of Revenue by Company as a Result of Client Conflict With Parent......46


12 General....................................................................47

   12.1     Cooperation.......................................................47
   12.2     Successors and Assigns............................................47
   12.3     Entire Agreement..................................................47
   12.4     Counterparts......................................................48
   12.5     Expenses..........................................................48
   12.6     Notices...........................................................48
   12.7     Governing Law.....................................................49
   12.8     Exercise of Rights and Remedies...................................49
   12.9     Time..............................................................49
   12.10    Reformation and Severability......................................49
   12.11    No Third Party Rights or Remedies.................................49
   12.12    Captions..........................................................49
   12.13    Amendments and Waivers............................................49
   12.14    Attorneys' Fees...................................................50

                                       iv
<PAGE>

                          AGREEMENT AND PLAN OF MERGER

         THIS AGREEMENT AND PLAN OF MERGER (the "Agreement") is made as of the
1st day of August, 1999, by and between HEALTHWORLD CORPORATION, a Delaware
corporation ("Parent"), HC-FALK ACQUISITION CORP., a Delaware corporation
("Acquisition"), FALK COMMUNICATIONS INC., a Delaware corporation ("Company"),
SPENCER FALK ("Falk") and Spencer Falk, as trustee under the Spencer Falk
Grantor Retained Annuity Trust u/t/a/d March 5, 1999 (the "Trust").

                                   WITNESSETH

         WHEREAS, Acquisition is a wholly-owned subsidiary of Parent; and

         WHEREAS, Parent and the Company desire that the Company merge (the
"Merger") into Acquisition, upon the terms and conditions set forth herein and
in accordance with the provisions of the Delaware General Corporation Law, with
Acquisition as the surviving corporation in the Merger; and

         WHEREAS, it is intended that the consideration to be received by the
Company Stockholders in the Merger shall consist partly of cash and partly of
shares of Common Stock of Parent ("Parent Stock"), in such amounts as are to be
determined and paid as provided in Section 2.2 hereof; and

         WHEREAS, it is intended that the Merger qualify as a tax-free
reorganization, within the meaning of Section 368 of the Internal Revenue Code
of 1986, as amended (the "Code") for Federal income tax purposes; and

         WHEREAS, unless the context otherwise requires, capitalized terms used
in this Agreement or in any Schedule attached hereto and not otherwise defined
shall have the following meanings for all purposes of this Agreement:

         "1933 Act" means the Securities Act of 1933, as amended.

         "1934 Act" means the Securities Exchange Act of 1934, as amended.

         "Acquisition" has the meaning set forth in the introductory paragraphs
of this Agreement.

         "Acquisition Stock" means the common stock of Acquisition.

         "Actual Contingent Stock Value" means, with respect to any Contingent
Payment, the product of the Contingent Date Price and the number of shares of
Parent Stock payable pursuant to Section 2.2(c)(i).

         "Affiliates" has the meaning set forth in Section 3.8.
<PAGE>

         "Arthur Andersen" means Arthur Andersen, LLP.

         "Balance Sheet Date" shall mean May 31, 1999.

         "Base Net Fee Revenue" means the Net Fee Revenue attributable to a
client for the twelve (12) month period ending with a Client Termination Event.

         "Cash Payment" has the meaning set forth in Section 2.2(a)(i).

         "Client Conflict Adjustment" means the adjustment to EBITDA made
pursuant to Section 11.

         "Client Referral Adjustment" means the adjustment to EBITDA made
pursuant to Section 10.

         "Client Termination Event" has the meaning set forth in Section 11.

         "Closing Date" means August 1, 1999.

         "Closing Date Price" means $12.25.

         "Contingent Date Price" means the average of the daily closing price
per share of the Parent Common Stock, as reported on the NASDAQ National Market
for the twenty (20) trading day period immediately preceding the day which is
three (3) business days prior to the day on which any Contingent Payment is due.

         "Contingent Payments" has the meaning set forth in Section 2.2(a)(i).

         "Code" has the meaning set forth in the introductory paragraphs of this
Agreement.

         "Company" has the meaning set forth in the introductory paragraphs of
this Agreement.

         "Company Financial Statements" has the meaning set forth in Section
3.9.

         "Company Stock" means the common stock of the Company.

         "Company Stockholders" means all of the holders of shares of stock of
the Company as set forth in Schedule 3.3.

         "Controlled Group" has the meaning set forth in Section 3.19.

         "Defined Contribution Plan and Trust" means the Falk Communications
Inc. Defined Contribution Plan and the trust pursuant to which the plan is
administered.

                                       2
<PAGE>

         "Designated Key Employees" means Spencer Falk, Joseph Lazarich, Lisa
Gottlieb, John Cramer and Susan Cathcart.

         "Disclosure Schedule" has the meaning set forth in the preliminary
paragraph of Section 3.

         "Earn-Out Period" means the period commencing with the Closing Date and
concluding with the date that all Contingent Payments have been made.

         "EBITDA" means Net Income Before Interest, Taxes, Depreciation and
Amortization of Acquisition as determined by Arthur Andersen in accordance with
GAAP. In determining EBITDA, no deduction shall be made to the income of
Acquisition for any expenses of this transaction, management fees, intercompany
charges except for (i) any charges incurred for preparation of tax returns and
accounting audits of Acquisition and (ii) any charges for services or products
which Acquisition requests to receive from Parent or any of its Affiliates or
Subsidiaries, which charges shall be in amounts not less favorable to
Acquisition than to any regular customer or client of the entity which furnishes
the services or products. Furthermore, EBITDA shall be increased for the amount
of the Client Conflict Adjustment and shall be adjusted up or down, as the case
may be, for the Client Referral Adjustment. EBITDA shall not be affected by any
transactions relating to the creation, maintenance and funding of the Defined
Contribution Plan and Trust, including, without limitation, any expenses related
to employee compensation which are reserved for accounting purposes prior to the
Closing Date, including any taxes or withholding imposed on the Company by
reason thereof.

         "Effective Time of the Merger" has the meaning set forth in Section
1.1.

         "Encumbrance" means a mortgage, charge (whether fixed or floating),
pledge, lien, option, restriction, right of first refusal, right of preemption,
third party right or interest, other encumbrance or security interest of any
kind and whether legal or equitable, or another type of preferential arrangement
(including, without limitation, a title transfer and retention arrangement)
having similar effect.

         "ERISA" has the meaning set forth in Section 3.19.

         "Expiration Date" has the meaning set forth in Section 3 or 4, as the
case may be.

         "Indebtedness" of any Person means all obligations of such Person which
in accordance with GAAP should be classified upon a balance sheet of such Person
as Liabilities of such entity, and in any event, regardless of how classified in
accordance with GAAP, shall include: (i) all obligations of such Person for
borrowed money or which have been incurred in connection with the acquisition of
property or assets; (ii) obligations secured by any Security Interest upon
property or assets owned by such Person, even though such Person has not assumed
or become liable for the payment of such obligations; (iii) obligations created
or arising under any conditional sale or other title retention agreement with
respect to property acquired by such Person, notwithstanding the fact that the
rights and remedies of the seller, lender or lessor under

                                       3
<PAGE>

such agreement in the event of default are limited to repossession or sale of
the property; and (iv) capitalized lease obligations.

          "Intellectual Property" means any and all of the following which is
owned by, licensed by, licensed to, used or held for use by a Person (including
all copies and embodiments thereof, in electronic, written or other media): (i)
all registered and unregistered trademarks, trade dress, service marks, logos,
trade names, internet domain names, corporate names, limited liability company
names, partnership names, all derivations thereof and all applications to
register the same (the "Trademarks"); (ii) all issued U.S. and foreign patents
and pending patent applications, patent disclosures and improvements thereto
(the "Patents"); (iii) all registered and unregistered copyrights, mask work
rights and all applications to register the same (the "Copyrights"); (iv) all
computer software and databases owned or used (excluding software and databases
licensed to the Company or its Subsidiaries under standard, non-exclusive
software licenses granted to end-user customers by third parties in the ordinary
course of such third parties' business) by the Company or its Subsidiaries or
under development for the Company or its Subsidiaries by third parties (the
"Software"); (v) all categories of trade secrets, know-how, inventions (whether
or not patentable and whether or not reduced to practice), processes, formulas,
procedures, drawings, specifications, designs, plans, proposals, technical data,
copyrightable works, financial, marketing, and business data, pricing and cost
information, business and marketing plans, client and supplier lists and
information and other confidential and proprietary information ("Proprietary
Rights"); (vi) all licenses and agreements pursuant to which the Company or its
Subsidiaries have acquired rights in or to any of the Trademarks, Patents,
Copyrights, Software or Proprietary Rights (excluding software and databases
licensed to the Company or its Subsidiaries under standard, non-exclusive
software licenses granted to end-user customers by third parties in the ordinary
course of such third parties' business) ("Licenses-In"); and (vii) all licenses
and agreements pursuant to which the Company or its Subsidiaries have licensed
or transferred any rights to any of the Trademarks, Patents, Copyrights,
Software or Proprietary Rights ("Licenses-Out"). For the purposes of this
definition, the term "license" also includes "sublicense."

         "Key Consultant" means a person engaged under a Key Consultant
Agreement.

         "Key Consultant Agreement" means any agreement with a consultant
providing for the services of an individual and requiring payment to the
consultant of not less than $5,000 per annum.

         "Key Employee" means any employee whose compensation is not less than
$100,000 per annum.

         "Liability" means any liability (whether known or unknown, whether
absolute or contingent, whether liquidated or unliquidated, and whether due or
to become due), obligation or Indebtedness, including without limitation, any
liability for Taxes.

         "Material Adverse Effect" means (i) with respect to any Person, a
material adverse effect or impact upon the assets, financial condition, results
of operations, business or prospects of such

                                       4
<PAGE>

Person, taken as a whole, or (ii) in any case, a material adverse effect or
impact on the ability of the parties to this Agreement to consummate the
transactions contemplated hereby.

         "Material Agreements" means, with respect to any Person, all of the
following contracts, agreements, and other arrangements (hereafter collectively
an "Arrangement"), whether written or oral, to which the Person is a party:

                  1.       any arrangement (or group of related arrangements)
                           for the lease of personal property from or to third
                           parties with annual payments exceeding $50,000 or
                           with a term exceeding one year;

                  2.       any arrangement concerning a partnership or joint
                           venture;

                  3.       any arrangement (or group of related arrangements)
                           under which the Person has (A) created, incurred,
                           assumed, or guaranteed (or may create, incur, assume,
                           or guarantee) Indebtedness in excess of $50,000 or
                           (B) imposed (or may impose) a Security Interest on
                           any of its assets, tangible or intangible;

                  4.       any arrangement concerning confidentiality or any
                           arrangement concerning non-competition;

                  5.       any contract with any labor union or any Key
                           Consultant Agreement or an agreement with a Key
                           Employee;

                  6.       any guaranty of any obligation for borrowed money or
                           otherwise, other than endorsements made for
                           collection in the Ordinary Course of Business, or any
                           agreement or commitment with respect to the lending
                           or investing of funds to or in other Persons;

                  7.       any contract or group of related contracts with the
                           same party (or group of related parties) for or
                           relating to the purchase or sale of products or
                           services, either (A) which is not terminable by the
                           Person on sixty (60) days or less notice or (B) under
                           which the undelivered balance of products and
                           services, at the time of determination of
                           materiality, has a selling price in excess of
                           $50,000;

                  8.       any contract or group of related contracts with the
                           same party (or group of related parties) not relating
                           to the purchase or sale of products or services
                           either (A) requiring payments after the date hereof
                           to or by the Person of more than $50,000 or (B) not
                           terminable by the Person on sixty (60) days or less
                           notice;

                                       5
<PAGE>

                  9.       any agreement with any employee, the benefits of
                           which are contingent or the terms of which are
                           materially altered upon the occurrence of a
                           transaction of the nature contemplated by this
                           Agreement;

                  10.      any agreement or plan the benefits of which will be
                           increased or accelerated by the occurrence of the
                           transactions contemplated by this Agreement;

                  11.      any arrangement directly or indirectly between the
                           relevant Person and any of its Affiliates or
                           Subsidiaries; and

                  12.      any other arrangement or group of related
                           arrangements not entered into in the Ordinary Course
                           of Business or the breach, default or termination of
                           which would have a Material Adverse Effect.

         "Material Asset" means any asset, corporeal or incorporeal, with a
value reasonably estimated to exceed $50,000 or the absence of which would cause
a Material Adverse Effect.

         "Material Liability" means a Liability in excess of $50,000.

         "Merger" means the merger of the Company into Acquisition.

         "Merger Price" has the meaning set forth in Section 2.2(a)(i).

         "Net Fee Revenue" means the contribution to EBITDA made by reason of
services on behalf of a client.

         "Parent" has the meaning set forth in the introductory paragraphs of
this Agreement.

         "Parent SEC Reports" means the Parent's 1997 and 1998 Annual Report and
3/31/99 10Q.

         "Parent Stock" means the common stock of Parent.

         "Ordinary Course of Business" means the ordinary course of business,
consistent with past custom and practice, of Parent or the Company,
respectively, as the context herein may require (including with respect to
quantity and frequency).

         "PBGC" has the meaning set forth in Section 3.19.

         "Person" means any individual, trust, corporation, partnership, limited
partnership, limited liability company or other business association or entity,
court, governmental body or governmental agency.

         "Plans" has the meaning set forth in Section 3.19.

                                       6
<PAGE>

         "Qualified Plans" has the meaning set forth in Section 3.20.

         "Registration Stockholder" has the meaning set forth in Section 9.1.

         "Returns" means any returns, reports or statements (including any
information returns) required to be filed for purposes of a particular Tax.

         "S Distribution" has the meaning set forth in Section 5.6.

         "Schedule" means each Schedule attached hereto, which shall reference
the relevant sections of this Agreement, on which parties hereto disclose
information as part of their respective representations, warranties and
covenants.

         "SEC" means the United States Securities and Exchange Commission.

         "Securities Regulations" means all laws, regulations, listing rules,
policies or other rules of law applicable to the Company relating in any way to
any action involving securities or otherwise binding on the Company.

         "Security Interest" means any mortgage, pledge, security interest,
charge, lien, option or other encumbrance or right of any third party.

         "Stock Payment" has the meaning set forth in Section 2.2(a)(i).

         "Subsidiary" means any corporation or other entity of which the
relevant corporation or entity owns a controlling voting interest, and any other
corporation or other entity which is similarly controlled by a Subsidiary or
group of Subsidiaries of the relevant corporation or entity.

         "Tax" or "Taxes" means all Federal, state, local or foreign net or
gross income, gross receipts, net proceeds, sales, use, ad valorem, value added,
franchise, bank shares, withholding, payroll, employment, excise, property,
deed, stamp, alternative or add on minimum, environmental or other taxes,
assessments, duties, fees, levies or other governmental charges of any nature
whatever, whether disputed or not, together with any interest, penalties,
additions to tax or additional amounts with respect thereto.

         NOW, THEREFORE, in consideration of the premises and of the mutual
agreements, representations, warranties, provisions and covenants herein
contained, the parties hereto hereby agree as follows:

1        The Merger.

         1.1. Preparation and Filing of Certificate of Merger. Simultaneously
         herewith, Acquisition and the Company are causing a Certificate of
         Merger to be signed, verified and filed with the Secretary of State of
         the State of Delaware. The Certificate of Merger

                                       7
<PAGE>

         provides for such matters as are consistent with this Section 1. Upon
         the acceptance of the Certificate of Merger for filing by the Secretary
         of State of the State of Delaware (the "Effective Time of the Merger"),
         the separate existence of the Company shall cease, and Acquisition
         shall be the surviving corporation in the Merger. The Merger will be
         effected in a single transaction. Acquisition shall be qualified to do
         business in the State of New York.

         1.2. Certificate of Incorporations; Directors; Officers. At the
         Effective Time of the Merger, (i) the Certificate of Incorporation and
         By-Laws of Acquisition then in effect shall be the Certificate of
         Incorporation and By-Laws of Acquisition until changed as provided by
         law; (ii) the Board of Directors of Acquisition shall consist of
         Spencer Falk, Steven Girgenti and Stuart Diamond. The Board of
         Directors of Acquisition shall hold office subject to the provisions of
         the laws of the State of Delaware and of the Certificate of
         Incorporation and By-laws of Acquisition; and (iii) the officers of
         Acquisition shall be Falk as President and Chief Executive Officer,
         Stuart Diamond as Secretary/ Treasurer and Francis Hughes as
         Vice-President, with each of such officers to serve, subject to the
         provisions of the Certificate of Incorporation and By-laws of
         Acquisition, until his successor is duly elected and qualified.

         1.3. Effect of Merger. At the Effective Time of the Merger, the effect
         of the Merger shall be as provided in the applicable provisions of the
         laws of the State of Delaware. Acquisition shall, pursuant to the
         Merger, change its name to "Falk Communications Inc." The identity,
         existence, purposes, powers, objects, franchises, privileges, rights
         and immunities of Acquisition shall continue unaffected and unimpaired
         by the Merger and the corporate franchises, existence and rights of the
         Company shall be merged with and into Acquisition, and Acquisition
         shall be fully vested therewith. At the Effective Time of the Merger,
         the separate existence of the Company shall cease and, in accordance
         with the terms of this Agreement, Acquisition shall possess all the
         rights, privileges, immunities and franchises, of a public, as well as
         of a private, nature, and all property, real, personal and mixed, and
         all debts due on whatever account, including subscriptions to shares,
         and all taxes, including those due and owing and those accrued, and all
         other choses in action, and all and every other interest of or
         belonging to or due to the Company shall be taken and deemed to be
         transferred to, and vested in, Acquisition without further act or deed;
         and all property, rights and privileges, powers and franchises and all
         and every other interest shall be thereafter as effectually the
         property of Acquisition as they were of the Company and Acquisition;
         and the title to any real estate, or interest therein, whether by deed
         or otherwise, under the laws of the state of incorporation vested in
         the Company and Acquisition, shall not revert or be in any way impaired
         by reason of the Merger. Except as otherwise provided herein,
         Acquisition shall thenceforth be responsible and liable for all the
         liabilities and obligations of the Company and Acquisition and any
         claim existing, or action or proceeding pending, by or against the
         Company or Acquisition may be prosecuted as if the Merger had not taken
         place, or Acquisition may be substituted in their place. Neither the
         rights of creditors nor any liens upon the property of the Company or
         Acquisition shall be impaired by the Merger, and all debts, liabilities
         and duties of the Company and Acquisition shall attach to

                                       8
<PAGE>

         Acquisition, and may be enforced against the Acquisition to the same
         extent as if said debts, liabilities and duties had been incurred or
         contracted by Acquisition.

         1.4. Conversion. As of the Effective Time of the Merger:

                  1.4.1    Each share of Company Stock issued and outstanding
                           immediately prior to the Effective Time of the
                           Merger, by virtue of the Merger and without any
                           action on the part of the holder thereof,
                           automatically shall be deemed to represent the right
                           to receive the number of shares of Parent Stock equal
                           to the Stock Payment divided by the number of issued
                           and outstanding shares of Company Stock (other than
                           treasury shares).

                  1.4.2    all shares of Company Stock that are held by the
                           Company as treasury stock shall be cancelled and
                           retired and no shares of Parent Stock or other
                           consideration shall be delivered or paid in exchange
                           therefor; and

                  1.4.3    each share of Acquisition Stock issued and
                           outstanding immediately prior to the Effective Time
                           of the Merger, shall remain issued and outstanding,
                           completely unaffected by the Merger.

         1.5      Closing. Upon the closing of this Agreement, which is
                  occurring simultaneously with the execution hereof, all of the
                  shares of stock of the Company which are then issued and
                  outstanding shall thereupon represent the right to receive the
                  number of shares of Parent Stock set forth in Section
                  2.2(a)(i), plus the contingent consideration set forth in
                  Sections 2.2(a)(ii) through (vi).

2        Consideration.

         2.1      Beneficial Ownership of Shares. All Parent Stock to be
                  received by the Company Stockholders pursuant to this
                  Agreement shall have the same rights as all other shares of
                  Parent Stock by reason of the provisions of the Certificate of
                  Incorporation of Parent or as otherwise provided by the
                  Delaware General Corporation Law. All voting rights of such
                  Parent Stock to be received by the Company Stockholders shall
                  be fully exercisable by the Company Stockholders, and the
                  Company Stockholders shall not be deprived nor restricted in
                  exercising those rights.

         2.2      Merger Price

                  (a) Payments. By virtue of the Merger, and without any action
on his part, the Company Stockholders shall be entitled to receive the
following, pro rata in proportion to their relative ownership of Company Stock
as of the Closing Date:

                                       9
<PAGE>

                  (i) on the Closing Date, the sum of $7,550,000, which shall be
in cash (the "Cash Payment") and Six Hundred Forty-Nine Thousand One Hundred
Eleven (649,111) shares of Parent Common Stock (the "Stock Payment"). In
addition Parent shall make additional contingent payments (the "Contingent
Payments") in the amounts and in the manner set forth in subparagraphs (ii)
through (vi) of this Section 2.2(a). The Cash Payment, the Stock Payment and the
Contingent Payments are collectively and in the aggregate referred to hereafter
as the "Merger Price"; and

                  (ii) an additional payment payable within one hundred
twenty (120) days after December 31, 1999 equal to 5.55 times the amount by
which EBITDA for the period commencing with first day following the Closing Date
and ending December 31, 1999 (the "Initial Stub Period") exceeds the "Target
Threshold." The term "Target Threshold" means the product of $15,050,000 and a
fraction, the numerator of which shall be the number of days in the Initial Stub
Period and the denominator of which shall be three hundred sixty-five (365); and

                  (iii) an additional payment payable within one hundred twenty
(120) days after December 31, 2000 equal to (x) 5.55 times EBITDA for the twelve
months ended December 31, 2000 minus (y) $15,050,000 minus (z) the payment made
pursuant to Section 2.2(a)(ii).

                  (iv) an additional payment payable within one hundred twenty
(120) days after December 31, 2001 equal to (x) 5.55 times EBITDA for the twelve
months ended December 31, 2001 minus (y) $15,050,000 minus (z) all payments made
pursuant to Sections 2.2(a)(ii) through (iii).

                  (v) an additional payment payable within one hundred twenty
(120) days after December 31, 2002 equal to (x) 5.55 times EBITDA for the
twelve months ended December 31, 2002 minus (y) $15,050,000 minus (z) all
payments made pursuant to Sections 2.2(a)(ii) through (iv); and

                  (vi) an additional payment payable within one hundred twenty
(120) days after December 31, 2003 equal to (x) 5.55 times EBITDA for the twelve
months ended December 31, 2003 minus (y) $15,100,000 minus (z) all payments made
pursuant to Sections 2.2(a)(ii) through (v).

                  (vii) All additional payments to be made pursuant to Sections
2.2(a)(i) through (vi) shall be subject to offset pursuant to the
indemnification provisions of Section 7.

                  (viii) During the Earn-Out Period, Acquisition shall maintain
books and records adequate to permit the identification of the amounts necessary
to make the calculations of additional payments hereunder. Parent shall prepare
a computation of the additional payments promptly following completion of
Acquisition's audited financial statements for the applicable period. Parent's
computation shall be submitted to Arthur Andersen for review. Such audited
financial statements (which shall be prepared in accordance with U.S. GAAP,
consistently applied) shall be submitted to Parent and Falk no later than ninety
(90) days after calendar year

                                       10
<PAGE>

end. Parent shall forward to Falk the financial statements, with the EBITDA
calculation in reasonable detail, and the computation of the additional payment
(the financial statements, EBITDA calculation and computation of the additional
payment are together referred to as the "Earn-Out Computation"). Falk shall have
fifteen (15) days following delivery of the Earn-Out Computation to review same
and notify Parent that he disputes any item in the Earn-Out Computation (an
"Earn-Out Dispute Notice"). In the event that Falk does not issue an Earn-Out
Dispute Notice within the time set forth in the immediately preceding sentence,
the Earn-Out Computation shall become final and binding upon Falk. If Falk sends
an Earn-Out Dispute Notice within the time permitted, the parties shall use
their best efforts to resolve any such disagreement relating to the Earn-Out
Computation and, if appropriate, agree on a revised Earn-Out Computation.
However, regardless of whether or not an Earn-Out Dispute Notice is sent, Parent
shall make payment of any amount which is undisputed within fifteen (15) days
following the last date on which Falk may send an Earn-Out Dispute Notice. If
the parties are unable to agree on the Earn-Out Computation, Falk and Parent
shall choose a firm of certified public accountants, or if within five (5)
calendar days after first attempting to agree on their choice of certified
public accountants they have been unable to agree on the selection of such a
firm they shall retain Ernst & Young (such agreed upon certified public
accountants are hereafter referred to as the "Independent Auditor") to finalize
the Earn-Out Computation. The Independent Auditor shall make such determination
relating to the Earn-Out Computation within 30 days of its appointment and its
decision shall be final and binding on all parties. If the determination of the
Independent Auditor is that Parent erred in Earn-Out Computation to the
detriment of Falk, and such error resulted in the Earn-Out Computation being
less than ninety (90%) percent of the determination made by the Independent
Auditor, then Parent shall be responsible for all the expenses of the
Independent Auditor plus the reasonable expenses of any auditor engaged by Falk
to assist him in resolving the dispute; otherwise Falk shall be personally
responsible for all the expenses of the Independent Auditor plus the reasonable
expenses of any auditor engaged by Parent to assist it in resolving the dispute.
Any payment made by the Parent pursuant to this procedure shall not affect
EBITDA.

                  (b) Maximum Payment. The payments set forth in Sections
2.2(a)(i) through 2.2(a)(vi) shall in no event exceed the sum of $35,100,000.00.

                  (c) Form of Contingent Payments. Each Contingent Payment
shall be payable in cash or Parent Common Stock or a combination thereof as
follows:

                           (i)      First, payment shall be made with that
                                    number of shares of Parent Company Stock
                                    which results from dividing (x) 48% of the
                                    amount of such Contingent Payment by (y) the
                                    Closing Date Price; provided, however, in no
                                    event shall the Actual Contingent Stock
                                    Value exceed the amount of such Contingent
                                    Payment.

                           (ii)     Second, payment shall be made in cash in the
                                    amount, if any, by which such Contingent
                                    Payment exceeds the Actual Contingent Stock
                                    Value.

                                       11
<PAGE>

                  (d) Exchange Value. Each share of Company Common Stock issued
and outstanding immediately prior to the Effective Time (other than any such
shares held in the treasury of the Company, which shall be canceled) shall be
converted into the right to receive that number of shares of Parent Common Stock
which at the Effective Time results from dividing the Stock Payment by the
number of issued and outstanding shares of Company Common Stock (other than
treasury shares).

         2.3      No Fractional Shares. No certificates or scrip representing
                  fractional shares of Parent shall be issued upon the surrender
                  and exchange of shares. Each holder of shares who otherwise
                  would have been entitled to receive a fractional share of
                  Parent (after taking into account all certificates surrendered
                  by such holder) shall be entitled to receive, in lieu thereof,
                  a payment in the amount (without interest) equal to such
                  fractional part of a share of Parent.

         2.4      Employee Tax Benefit Adjustment. The Company is delivering to
                  the Parent copies of executed Code Section 83(b) elections by
                  each of the beneficiaries of the Defined Contribution Plan and
                  Trust. Falk, the Trust and the Company represent and warrant
                  that the beneficiaries of the Defined Contribution Plan and
                  Trust will properly and timely file such elections with the
                  Internal Revenue Service. In reliance upon such representation
                  and warranty, the Parent shall take a tax deduction for the
                  taxable year ending December 31, 1999 for the compensation
                  paid to such beneficiaries in the aggregate amount included in
                  income by such beneficiaries as set forth in the Code Section
                  83(b) elections. The amount of the Parent's tax savings by
                  reason of such deduction and any other deduction for the
                  Company's employee-related expenses which are recorded for
                  accounting purposes prior to the Closing Date but reported for
                  tax purposes after the Closing Date, net of any increase in
                  taxes by reason of income or adjustments to the Company's
                  employee-related transactions which are recorded for
                  accounting purposes prior to the Closing Date but reported for
                  tax purposes after the Closing Date is hereafter referred to
                  as the "Employee Tax Benefit Adjustment." To determine the
                  amount of the Employee Tax Benefit Adjustment, the Parent
                  shall prepare pro forma tax returns with (the "Inclusive Pro
                  Forma") and without (the "Exclusive Pro Forma") the items
                  which relate to the Employee Tax Benefit Adjustment. The
                  amount of the Employee Tax Benefit Adjustment shall be the
                  excess, if any, of the taxes payable by the Parent in the
                  Exclusive Pro Forma minus the taxes payable by the Parent in
                  the Inclusive Pro Forma. The Parent agrees to pay to the
                  Company Stockholders the Employee Tax Benefit Adjustment as so
                  determined. The Parent will pay the sum of $425,000 to the
                  Company Stockholders on September 15, 1999 on account of the
                  Employee Tax Benefit Adjustment. On September 15, 2000, the
                  Parent will make a final determination of the amount of the
                  Employee Tax Benefit Adjustment and make payment of the
                  balance thereof to the Company Stockholders. Payment shall be
                  made in cash and/or stock consistent with the calculation
                  described in Section 2.2(c). In the event that the amount of
                  the Employee Tax Benefit Adjustment

                                       12
<PAGE>

                  later changes by reason of any adjustment to the Tax Returns
                  of the Parent which relate to the calculation thereof, then
                  the Parent shall pay to the Company Stockholders (to the
                  extent of any increase in the Employee Tax Benefit Adjustment)
                  or Falk and the Trust shall pay to the Company (to the extent
                  of any decrease in the Employee Tax Benefit Adjustment) the
                  amount of such change. Any payment under this Section 2.4
                  shall not be taken into account for determining the amount of
                  the Contingent Payments. In the event of any dispute related
                  to the computation of the Employee Tax Benefit Adjustment, the
                  procedures of Section 2.2(a)(viii) shall be used to resolve
                  the dispute.

3        Representations And Warranties of Falk, the Trust and the Company.

         Preliminary Matters in Respect of Representations and Warranties:

         Annexed hereto and made a part hereof is a disclosure schedule
(individually a "Disclosure Schedule" and collectively the "Disclosure
Schedules") for Falk, the Trust and the Company setting forth all exceptions
and/or qualifications to the representations and warranties made herein. It is
understood and agreed that any disclosure made on any Disclosure Schedule
delivered pursuant hereto shall be deemed to have been disclosed for purposes of
any other Disclosure Schedule required hereby. Falk, the Trust and the Company
shall make a good faith effort to cross reference disclosure, as necessary or
advisable, between related Disclosure Schedules.

         The following representations and warranties in this Section 3 are
represented and warranted to be true at the date of this Agreement. All
representations and warranties contained in this Section 3 shall survive the
Closing Date for a period of three (3) years, except that all representations
and warranties with respect to Taxes shall survive for a period from the Closing
Date until ninety (90) days following the expiration of any statute of
limitations for the assessment and collection of such Taxes (the last day of the
applicable period being referred to hereinafter as the "Expiration Date").

         Throughout this Section 3, all references to the Company shall be
construed to mean and include all of the Company's Subsidiaries.

         Falk, the Trust and the Company jointly and severally warrant and
represent as follows:

         3.1      Due Organization. The Company is a corporation duly organized,
                  validly existing and in good standing under the laws of the
                  jurisdiction of its formation, and is duly authorized and
                  qualified to do business under all applicable laws,
                  regulations, ordinances and orders of public authorities to
                  carry on its business in the places and in the manner as now
                  conducted except as set forth on Schedule 3.1 or where the
                  failure to be so authorized or qualified would not have a
                  Material Adverse Effect. Schedule 3.1 sets forth the
                  jurisdiction in which the Company was formed and contains a
                  list of all such jurisdictions in which the Company is
                  authorized or qualified to do business. Except as set forth in
                  Schedule 3.1, in all

                                       13
<PAGE>

                  material respects, all accounts, books, ledgers, financial and
                  other records of whatsoever kind of the Company have been
                  fully, properly and accurately maintained and are up to date,
                  are in the possession of the Company and contain true and
                  accurate records of all matters required by law to be entered
                  therein and do not contain or reflect any material
                  inaccuracies or discrepancies. No notice or allegation that
                  any of the said records is incorrect, or should be rectified,
                  in any material respects has been received by the Company.
                  Within the five (5) year period ending with the date hereof,
                  no order has been made or petition presented or resolution
                  passed for the winding-up or administration of the Company nor
                  has any distress, execution or other process been levied
                  against the Company or action taken to repossess goods in the
                  Company's possession and the Company is not insolvent or
                  unable to pay its debts. Within the five (5) year period
                  ending with the date hereof, no receiver, administrative
                  receiver or administrator has been appointed of the whole or
                  any material part of the assets of the Company nor is the
                  Company aware of any circumstances likely to give rise to the
                  appointment of any such receiver, administrative receiver or
                  administrator.

         3.2      Prohibited Activities. Except as set forth on Schedule 3.2,
                  the Company has not, between the Balance Sheet Date and the
                  date hereof, taken any of the following actions:

                  3.2.1    made any change in its certificate of incorporation
                           or by-laws, as the case may be;

                  3.2.2    issued any securities, options, warrants, calls,
                           conversion rights or commitments relating to its
                           securities of any kind;

                  3.2.3    declared or paid any dividend, or made any
                           distribution in respect of its stock whether now or
                           hereafter outstanding, or purchased, redeemed or
                           otherwise acquired or retired for value any shares of
                           its stock;

                  3.2.4    entered into any contract or commitment or incurred
                           or agreed to incur any liability or make any capital
                           expenditures, except if it involved an amount not in
                           excess of $10,000 and except if it involved the
                           performance of services in the Ordinary Course of
                           Business;

                  3.2.5    created, assumed or permitted to exist any mortgage,
                           pledge or other lien or encumbrance upon any assets
                           or properties whether now owned or hereafter
                           acquired, except:

                           3.2.5.1 with respect to purchase money liens incurred
                           in connection with the acquisition of equipment with
                           an aggregate cost not in excess of $10,000,

                                       14
<PAGE>

                           3.2.5.2 liens for taxes either not yet due or being
                           contested in good faith and by appropriate
                           proceedings (and for which contested taxes adequate
                           reserves have been established and are being
                           maintained)

                           3.2.5.3 materialmen's, mechanics', workers',
                           repairmen's, employees' or other like liens arising
                           in the Ordinary Course of Business, or

                           3.2.5.4 liens set forth on Schedule 3.10 hereto;

                  3.2.6    sold, assigned, leased or otherwise transferred or
                           disposed of any material property or equipment except
                           in the Ordinary Course of Business;

                  3.2.7    negotiated for the acquisition of any business or the
                           start-up of any new business;

                  3.2.8    merged or consolidated or agreed to merge or
                           consolidate with or into any other entity;

                  3.2.9    waived any material rights or claims of the Company,
                           except for the negotiation and adjustment of bills in
                           the course of good faith disputes with customers in a
                           manner consistent with past practice, provided,
                           further, that such adjustments shall not be deemed to
                           be included in Schedule 3.11 unless specifically
                           listed thereon;

                  3.2.10   committed a material breach or amended or terminated
                           any material agreement, permit, license or other
                           right of the Company; or

                  3.2.11   entered into any other transaction outside the
                           ordinary course of its business or prohibited
                           hereunder.

         3.3      Ownership of the Company. The equity structure of the Company
                  is as set forth in Schedule 3.3. All of the issued and
                  outstanding shares of the Company are owned by the persons as
                  set forth in Schedule 3.3 in the amounts set forth opposite
                  their names. All of the issued and outstanding shares of the
                  capital stock of the Company have been duly authorized and
                  validly issued, are fully paid and nonassessable, and are
                  owned of record and beneficially by such persons. Such shares
                  were offered, issued, sold and delivered by the Company in
                  compliance with all applicable state and Federal laws
                  concerning the issuance of securities. None of such shares
                  were issued in violation of the preemptive rights of any past
                  or present stockholder.

                                       15
<PAGE>

         3.4      Transactions in Capital Stock. Except as set forth on Schedule
                  3.4,

                  3.4.1    No person has the right (whether exercisable now or
                           in the future and whether contingent or not) to call
                           for the allotment, issue, sale, redemption or
                           transfer of any share, loan capital or other interest
                           in the Company under any option or other agreement
                           (including conversion rights and rights of
                           pre-preemption);

                  3.4.2    The Company has no obligation (contingent or
                           otherwise) to purchase, redeem or otherwise acquire
                           or cancel any of its shares or any interests therein
                           (or of any of its Subsidiaries) or to pay any
                           dividend or make any distribution in respect thereof,
                           nor do any of the Subsidiaries have any obligation
                           (contingent or otherwise) to purchase, redeem or
                           otherwise acquire or cancel any of their respective
                           shares or any interest therein or to pay any dividend
                           or make any distribution in respect thereof;

                  3.4.3    The Company has no obligation (contingent or
                           otherwise) to sell any of its shares or any interests
                           therein; and

                  3.4.4    Neither the voting rights attaching to the shares in
                           the capital of the Company nor the relative ownership
                           of shares among any of the Company's stockholders has
                           been altered or changed in contemplation of this
                           Agreement.

         3.5      No Bonus Shares. Except as set forth on Schedule 3.5, none of
                  the shares of stock of the Company was issued pursuant to
                  awards, grants or bonuses.

         3.6      Subsidiaries. Except as set forth on Schedule 3.6, the Company
                  has no Subsidiaries. Except as set forth in Schedule 3.6, the
                  Company does not presently own, of record or beneficially, or
                  control, directly or indirectly, any capital stock, securities
                  convertible into capital stock or any other equity interest in
                  any corporation, association or business entity nor is the
                  Company, directly or indirectly, a participant in any joint
                  venture, partnership or other non-corporate entity.

         3.7      Predecessor Status; etc. Set forth in Schedule 3.7 is a
                  listing of all names of all predecessor companies of the
                  Company, including the names of any entities acquired by the
                  Company (by stock purchase, merger, or otherwise) or owned by
                  the Company or from whom the Company previously acquired
                  Material Assets, since January 1, 1994. Except as disclosed on
                  Schedule 3.7, the Company has not been, within such period of
                  time, a Subsidiary or division of another corporation or a
                  part of an acquisition which was later rescinded.

         3.8      Spin-off by the Company. Except as set forth on Schedule 3.8,
                  there has not been any sale, spin-off or split-up of Material
                  Assets of either the Company or any

                                       16
<PAGE>

                  other Person that directly, or indirectly through one or more
                  intermediaries, controls, or is controlled by, or is under
                  common control with, the Company ("Affiliates") since January
                  1, 1994.

         3.9      Financial Statements. Attached hereto as Schedule 3.9 are
                  copies of the following financial statements (the "Company
                  Financial Statements") of the Company: An audited Balance
                  Sheet and Income Statement for the years ending December 31,
                  1997 (the "1997 Statement") and December 31, 1998 prepared by
                  Arthur Andersen (the "1998 Statement"), the unaudited Balance
                  Sheet and Income Statement for the interim period of January
                  1, 1999 through the Balance Sheet Date (the "Interim
                  Statement") prepared internally by the Company on the same
                  basis as the 1997 Statement and the 1998 Statement and the
                  unaudited Balance Sheet and Income Statement for the period of
                  June, 1999 (the "June Statement") prepared internally by the
                  Company consistent with the accounting practices with which
                  the Company historically prepared its financial statements
                  prior to preparation by Arthur Andersen of the 1997 Statement
                  and the 1998 Statement. Neither the Interim Statement nor the
                  June Statement discloses any material adverse changes since
                  the immediately preceding statement, and there have not been
                  any material adverse changes since June 30, 1999, nor has
                  there been any increase in borrowings from Citibank, N.A. or
                  any other financial lending institution since June 30, 1999.
                  The Company Financial Statements have been prepared in
                  accordance with GAAP applied on a consistent basis throughout
                  the periods indicated. The Company Financial Statements
                  present fairly the financial position of the Company as of the
                  dates indicated thereon, and the Company Financial Statements
                  present fairly the results of operations for the periods
                  indicated thereon.

         3.10     Material Liabilities. Except (i) as set forth on Schedule
                  3.10, (ii) for Liabilities to the extent reflected or reserved
                  against in the Company Financial Statements and (iii) for
                  obligations required by this Agreement, since the Balance
                  Sheet Date the Company has not incurred any Material
                  Liabilities of any kind, other than Liabilities incurred in
                  the Ordinary Course of Business. Schedule 3.10 also includes,
                  in the case of those contingent Material Liabilities related
                  to pending or threatened litigation, or other Material
                  Liabilities which are not fixed or otherwise accrued or
                  reserved, a good faith and reasonable estimate of the maximum
                  amount which may be payable, together with the following
                  information:

                  3.10.1 a summary description of the Material Liability
                         together with the following:

                           (1)      copies of all relevant documentation
                                    relating thereto;
                           (2)      amounts claimed and any other action or
                                    relief sought; and
                           (3)      name of claimant and all other parties to
                                    the claim, suit or proceeding;

                                       17
<PAGE>

                  3.10.2   where applicable, the name of each court or agency
                           before which such claim, suit or proceeding is
                           pending;

                  3.10.3   where applicable, the date such claim, suit or
                           proceeding was instituted; and

                  3.10.4   a good faith and reasonable estimate of the maximum
                           amount, if any, which is likely to become payable
                           with respect to each such Material Liability. If no
                           estimate is provided, the estimate shall for purposes
                           of this Agreement be deemed to be zero.

         3.11     Accounts and Notes Receivable. Schedule 3.11 includes an
                  accurate list of the accounts and notes receivable of the
                  Company, as of the Balance Sheet Date, including any such
                  amounts which are not reflected in the balance sheet as of the
                  Balance Sheet Date, and including receivables from and
                  advances to employees, officers and Falk, except for advances
                  for business expenses which do not exceed $5,000 in the
                  aggregate. Also annexed to Schedule 3.11 is:

                  3.11.1   an accurate list of all receivables obtained by the
                           Company subsequent to the Balance Sheet Date and

                  3.11.2   an aging of all accounts and notes receivable showing
                           amounts due in 30 day aging categories.

Such list and such aging report (the "A/R Aging Reports") are accurate as of the
end of the calendar month which immediately precedes the Closing Date.

         3.12     Permits and Intangibles; Intellectual Property. The Company
                  holds all licenses, permits and other governmental
                  authorizations the absence of any of which could have a
                  Material Adverse Effect on its business. Schedule 3.12
                  contains an accurate list and summary description of all such
                  licenses, permits and other governmental authorizations,
                  including permits, titles (including motor vehicle titles and
                  current registrations), licenses, certificates, trademarks,
                  tradenames, patents, patent applications and copyrights owned
                  or held by the Company (including interests in software or
                  other technology systems, programs and intellectual property
                  other than software generally available in retail markets). To
                  the knowledge of the Company and Falk, (a) the licenses,
                  permits and other governmental authorizations listed on
                  Schedule 3.12 are valid, and (b) the Company has not received
                  any notice that any governmental authority intends to cancel,
                  terminate or not renew any such license, permit or other
                  governmental authorization. The Company has conducted and is
                  conducting its business in compliance in all material respects
                  with the requirements, standards, criteria and conditions set
                  forth in the licenses, permits and other governmental
                  authorizations listed on Schedule 3.12 and is not in violation
                  of any of the foregoing except where such non-compliance or
                  violation would not have a Material Adverse

                                       18
<PAGE>

                  Effect on the Company. Except as specifically provided in
                  Schedule 3.12, the transactions contemplated by this Agreement
                  will not result in a material default under or a material
                  breach or violation of, or materially adversely affect the
                  rights and benefits afforded to the Company by, any such
                  licenses, permits or government authorizations. Schedule 3.12
                  lists and describes in reasonable detail all of the Company's
                  Intellectual Property (other than standard retail "shrink
                  wrap" licenses in the Ordinary Course of Business), and all
                  applications for registrations thereof. There are no claims or
                  demands, and, to the knowledge of the Company and Falk, no
                  reasonable basis for any such claim or demand, of any Person
                  that any of the Company's Intellectual Property or any
                  products or services sold, marketed, distributed, licensed or
                  provided by the Company, is invalid or infringes or conflicts
                  in any way with any Intellectual Property of any other Person.
                  Except as set forth in Schedule 3.12, the Company has taken
                  all steps reasonably necessary to protect its Intellectual
                  Property. The Company owns or has the right to use under valid
                  and assignable licenses all Intellectual Property necessary to
                  conduct its business as presently conducted in all material
                  respects, and the Company is not in default of any obligation
                  of payment or performance under any such licenses. Except as
                  set forth in Schedule 3.12, all of the interests of the
                  Company in its Intellectual Property are free and clear of all
                  Security Interests and other claims, and are not currently
                  being challenged or, to the knowledge of the Company and Falk,
                  infringed in any way or involved in any pending legal or
                  administrative proceedings before any court or governmental
                  agency. The Company has not granted any licenses for the use
                  of any of its Intellectual Property to any third parties which
                  remain in force and, to the Company's and Falk's knowledge,
                  none of its Intellectual Property is being used by any other
                  Person, except in each case, pursuant to end user license
                  granted by the Company in connection with the sale of its
                  products in the Ordinary Course of Business. Except as
                  otherwise specified on Schedule 3.12, the Company is not
                  obligated to pay any royalty to any other Person or entity for
                  the use of any such Person's or entity's Intellectual
                  Property.

         3.13     Environmental Matters. Except as set forth on Schedule 3.13,
                  the Company has, in all material respects, complied with and
                  is in compliance with all material Federal, state, local and,
                  so far as it is required, foreign statutes, laws, ordinances,
                  regulations, rules, notices, permits, judgments, orders and
                  decrees applicable to it or any of its respective properties,
                  assets, operations and businesses relating to environmental
                  protection (collectively "Environmental Laws"). The Company
                  has no actual or contingent liability in connection with any
                  Environmental Laws which would have a Material Adverse Effect.

         3.14     Personal Property.  Schedule 3.14 contains an accurate list of

                  3.14.1   all personal property with a value in excess of
                           $10,000 included (or that will be included) in
                           "depreciable plant, property and equipment" on the
                           Company Financial Statements.

                                       19
<PAGE>

                  3.14.2   all other personal property owned by the Company with
                           a value in excess of $10,000 as of the Balance Sheet
                           Date and acquired since the Balance Sheet Date and

                  3.14.3   all leases and agreements in respect of personal
                           property providing for payments of greater than
                           $10,000 per annum,

including, (1) true, complete and correct copies of all such leases and (2) an
indication as to which assets are currently owned, or were formerly owned, by
Falk, employees, officers, , relatives of any of the foregoing, or Affiliates of
the Company. Except as set forth on Schedule 3.14,

                  3.14.4   all personal property used by the Company in its
                           business is either owned by the Company or leased by
                           the Company pursuant to a lease included on Schedule
                           3.14,

                  3.14.5   all of the personal property listed on Schedule 3.14
                           is in good working order and condition, ordinary wear
                           and tear excepted and

                  3.14.6   all leases and agreements included on Schedule 3.14
                           are in full force and effect and constitute valid and
                           binding agreements of the parties (and their
                           successors) thereto in accordance with their
                           respective terms.

         3.15     Significant Customers; Material Contracts and Commitments.
                  Schedule 3.15 contains an accurate list of all significant
                  customers, it being understood and agreed that a "significant
                  customer," for purposes of this Section 3.15, means any
                  customer (or person or entity) representing at least $100,000
                  of the Company's annual gross revenues for the one-year period
                  ending with the Balance Sheet Date. Except to the extent set
                  forth on Schedule 3.15, none of the Company's significant
                  customers have canceled or, to the knowledge of the Company
                  and Falk, are currently attempting or threatening to cancel a
                  contract with the Company, nor have any of the Company's
                  customers conducted an audit of the Company within the
                  two-year period ending with the Balance Sheet Date. Schedule
                  3.15 contains a list of all Material Agreements to which the
                  Company is a party or by which it or any of its properties are
                  bound, other than agreements listed on Schedule 3.10, 3.14.
                  3.16 or 3.18, and in each case the Company has delivered true,
                  complete and correct copies of such agreements to Parent. The
                  Company has complied with all material commitments and
                  obligations pertaining to it, and is not in default in any
                  material respect under any contracts or agreements listed on
                  Schedule 3.15 and no notice of default under any such contract
                  or agreement has been received which default would have a
                  Material Adverse Effect on the Company. Also included in
                  Schedule 3.15 is a summary description of all material plans
                  or projects involving the opening of new operations, expansion
                  of existing operations, or the acquisition of any personal
                  property, business or assets.

                                       20
<PAGE>

         3.16     Real Property. Schedule 3.16 includes an accurate list of all
                  real property owned or leased by the Company as of the Balance
                  Sheet Date and acquired since the Balance Sheet Date, and all
                  other real property, if any, used by the Company in the
                  conduct of its business. The Company has good and insurable
                  title to the real property owned by it, subject to no
                  mortgage, pledge, lien, conditional sales agreement,
                  encumbrance or charge, except as set forth in Schedule 3.16.
                  The Company has delivered true, complete and correct copies of
                  all leases and agreements in respect of real property leased
                  by the Company. Schedule 3.16 indicates which such properties,
                  if any, are currently owned, or were formerly owned, by any
                  Affiliates, by Falk or any employee or officer of the Company,
                  by any relative of any of the foregoing or by any entity that
                  directly, or indirectly through one or more intermediaries, is
                  controlled by any of the foregoing. All of such leases
                  included on Schedule 3.16 are in full force and effect and
                  constitute valid and binding agreements of the parties (and
                  their successors) thereto in accordance with their respective
                  terms.

         3.17     Insurance.  Schedule 3.17 includes

                  3.17.1   an accurate list as of the Balance Sheet Date of all
                           insurance policies carried by the Company; and

                  3.17.2   an accurate list of all insurance loss runs or
                           workers compensation claims received for the past
                           three (3) policy years.

The Company has delivered to Parent true, complete and correct copies of all
insurance policies currently in effect. Such insurance policies evidence all of
the insurance that the Company is required to carry pursuant to all of its
contracts and other agreements and pursuant to all applicable laws. All of such
insurance policies are currently in full force and effect. Since January 1,
1994, no insurance carried by the Company has been canceled by the insurer and
the Company has not been denied any requested coverage.

         3.18     Compensation; Employment Agreements; Organized Labor Matters .

                  3.18.1   Schedule 3.18 contains an accurate list showing all
                           officers, directors and Key Employees of the Company,
                           listing all employment agreements with such officers,
                           directors and Key Employees and the rate of
                           compensation (and the portions thereof attributable
                           to salary, bonus and other compensation,
                           respectively) of each of such persons as of the
                           Balance Sheet Date and the date hereof. The Company
                           has delivered true, complete and correct copies of
                           any employment agreements for persons listed on
                           Schedule 3.18.

                                       21
<PAGE>

                  3.18.2   Except as set forth in Schedule 3.18, since the
                           Balance Sheet Date, there have been no increases in
                           the compensation payable or any special bonuses to
                           any officer, director, Key Employee or other
                           employee, except ordinary salary increases
                           implemented on a basis consistent with past
                           practices.

                  3.18.3   Except as set forth on Schedule 3.18, the Company is
                           not bound by or subject to (and none of its assets or
                           properties is bound by or subject to) any arrangement
                           with any labor union, no employees of the Company are
                           represented by any labor union or covered by any
                           collective bargaining agreement, no campaign to
                           establish such representation is in progress and
                           there is no pending or, to the best of the Company's
                           and Falk's knowledge, any threatened labor dispute
                           involving the Company and any group of its employees
                           nor has the Company experienced any labor
                           interruptions over the past three years.

                  3.18.4   Except as set forth in Schedule 3.18, all appropriate
                           notices have been issued under all statutes,
                           regulations and codes of conduct relevant to the
                           relations between the Company and its employees or
                           any recognized trade union, except for notices the
                           absence of which would not have a Material Adverse
                           Effect upon the Company and the Company has
                           maintained adequate and suitable records regarding
                           the service of its employees.

                  3.18.5   Except as set forth in Schedule 3.18, the Company has
                           not entered into any currently effective collective
                           agreement or arrangement (whether legally binding or
                           not) with a trade union, association of trade unions
                           or other body representing any of its employees nor
                           has it done within the two-year period ending with
                           the date hereof any act which might reasonably be
                           construed as recognition of such a union or body.

                  3.18.6   Schedule 3.18 contains a listing of each written
                           agreement and a summary of the terms and conditions
                           of each unwritten agreement pursuant to which any
                           officers, directors and Key Employees and Key
                           Consultants of the Company (and their dependents) are
                           engaged. The summary of unwritten agreements shall
                           include, without limitation, details of all
                           participation, profit sharing, incentive, bonus,
                           commission, share option, medical, permanent health
                           insurance, directors and officers insurance, travel,
                           car and other benefits, arrangements and
                           understandings and whether legally binding upon the
                           Company or not and of all Key Consultant Agreements
                           with the Company which are in place.

                                       22
<PAGE>

                  3.18.7   Except as set forth in Schedule 3.18, since the
                           Balance Sheet Date, there have been no increases in
                           the fringe benefits payable to or changes in the
                           terms of service (other than compensation or bonuses)
                           of any officer, director or Key Employee of the
                           Company.

                  3.18.8   Except as set forth in Schedule 3.18, there is not in
                           existence any contract of employment with officers,
                           directors or employees of the Company (or any
                           contract for services with any individual) which
                           cannot be terminated by three months notice or less
                           or (where such a contract has not been reduced to
                           writing) by reasonable notice without giving rise to
                           a claim for damages or compensation (other than
                           statutory compensation for unfair dismissal).

                  3.18.9   Except as set forth in Schedule 3.18, no promise has
                           been made and the Company is not obliged to increase
                           the fringe benefits payable to or to vary the terms
                           of service of any of its directors, other officers
                           and employees.

                  3.18.10  Except as set forth in Schedule 3.18, there are not
                           any outstanding offers of employment or consultancy
                           made by the Company to any Person who would be a Key
                           Employee or Key Consultant upon acceptance of such
                           offer and there is no one who has accepted an offer
                           of employment or consultancy made by the Company but
                           who has not yet taken up that employment or
                           consultancy.

                  3.18.11  Except as set forth in Schedule 3.18, neither the
                           Company nor any of its employees is involved in any
                           industrial or trade union dispute and there are no
                           facts known to the Company or Falk which might
                           suggest that there may be any trade union or
                           industrial dispute involving the Company or that the
                           disposition of the shares of stock of the Company may
                           lead to any trade union or industrial dispute.

                  3.18.12  Except as set forth in Schedule 3.18, there are no
                           amounts in excess of $500.00 owing or promised to any
                           present or former directors, employees or consultants
                           of the Company other than remuneration accrued or due
                           for reimbursement of business expenses and no
                           directors, employees or consultants of the Company
                           have given or been given notice terminating their
                           contracts of employment or consultancy.

                  3.18.13  Except as set forth in Schedule 3.18, no claim has
                           been made and no liability has been incurred by the
                           Company (a) for breach of any contract of service or
                           for compensation for wrongful dismissal or

                                       23
<PAGE>

                           unfair dismissal or for failure to comply with any
                           order for the reinstatement or re-engagement of any
                           employee or for the actual or proposed termination or
                           suspension of employment or variation of any terms of
                           employment of any present or former employee of the
                           Company or (b) in respect of any payment to be made
                           or benefit to be provided to any present or former
                           director, employee or consultant of the Company in
                           connection with the consummation of the transactions
                           contemplated hereby, or (c) for the breach of or the
                           actual or proposed termination or variation of any
                           contract for services or consultancy agreement for
                           any present or former consultant to the Company.

                  3.18.14  Except as set forth in Schedule 3.18, no gratuitous
                           payment has been made or promised by the Company in
                           connection with the disposition of the shares of
                           stock of the Company or in connection with the actual
                           or proposed termination or suspension of employment
                           or variation of any contract or employment of any
                           present or former director or employee or in
                           connection with the proposed termination or
                           suspension or variation of any contract for services
                           or consultancy agreement.

                  3.18.15  Except as set forth in Schedule 3.18, there are no
                           material claims pending or, to the knowledge of the
                           Company and Falk, threatened against the Company:

                           (i)      by a present or former employee, director,
                                    consultant or third party, in respect of an
                                    accident or injury which is not fully
                                    covered by insurance; or

                           (ii)     by a present or former employee, director or
                                    consultant in relation to his terms and
                                    conditions of employment or (as the case may
                                    be) consultancy.

                  3.18.16  Except as set forth in Schedule 3.18, the Company has
                           in relation to each of its employees (and so far as
                           relevant to each of its former employees and persons
                           seeking employment) complied with in all material
                           respects:

                           (i)      all laws and codes of conduct and practice
                                    relevant to the relations between it and its
                                    employees, prospective employees or any
                                    trade union;

                           (ii)     all collective agreements and customs and
                                    practices for the time being dealing with
                                    the terms and conditions of service of its
                                    employees; and

                                       24
<PAGE>

                           (iii)    all relevant orders, declarations and awards
                                    made under any relevant law or code of
                                    conduct and practice affecting the
                                    conditions of service of its employees.

                  3.18.17           Except as set forth in Schedule 3.18, no Key
                                    Employee has ceased to be employed by the
                                    Company (other than through death or
                                    retirement at normal retirement age) during
                                    the twelve months prior to the date hereof
                                    and the Company has no reason to believe
                                    that such employees intend or are likely to
                                    leave their employment otherwise than
                                    through retirement as aforesaid within the
                                    twelve months following the Closing Date.

                  3.18.18           Except as set forth in Schedule 3.18, there
                                    are no agreements, arrangements or schemes
                                    in operation by or in relation to the
                                    Company pursuant to which any of its
                                    employees or officers and/or former
                                    employees or officers and/or their relatives
                                    and dependents is entitled to shares or a
                                    commission or remuneration of any kind
                                    calculated by reference in whole or in part
                                    to revenues, profits or sales.

                  3.18.19           Except as set forth in Schedule 3.18, there
                                    is no liability whatsoever to make payment
                                    to or for the benefit of any director or
                                    employee or ex-director or ex-employee or
                                    the wife or widow or any other relative of
                                    any director, ex-director, employee or
                                    ex-employee of the Company in respect of
                                    past service, retirement, death or
                                    disability by way of pension contribution,
                                    pension, retirement benefit lump sum,
                                    gratuity or otherwise.

                  3.18.20           Except as set forth in Schedule 3.18, the
                                    Company has not within a period of one year
                                    preceding the date of this Agreement started
                                    consultations with any independent trade
                                    union or association of unions.

         3.19     Employee Plans. Schedule 3.19 contains an accurate list and
                  summary of all employee benefit plans (the "Plans") maintained
                  by the Company ( or any member of the Company's Controlled
                  Group) or to which the Company or any member of its Controlled
                  Group contributes or is obligated to contribute, including all
                  employment agreements and other agreements or arrangements
                  containing "golden parachute" or other similar provisions, and
                  deferred compensation agreements. The Company has delivered
                  true, complete and correct copies of each of the Plans and any
                  agreements or trusts related thereto. Except for the Plans,
                  the Company does not sponsor, maintain or contribute to any
                  plan, program, fund or arrangement that constitutes an
                  "employee pension benefit plan," nor has the Company any
                  obligation to contribute to or accrue or pay any

                                       25
<PAGE>

                  benefits under any deferred compensation or retirement funding
                  arrangement on behalf of any employee or employees (such as,
                  for example, and without limitation, any individual retirement
                  account or annuity, any "excess benefit plan" (within the
                  meaning of Section 3(36) of the Employee Retirement Income
                  Security Act of 1974, as amended ("ERISA")) or any
                  non-qualified deferred compensation arrangement). For the
                  purposes of this Agreement, the term "employee pension benefit
                  plan" shall have the same meaning as is given that term in
                  Section 3(2) of ERISA and the term "Controlled Group" shall
                  mean the Company and each other corporation or other entity
                  aggregated within the Company under the provisions of Section
                  414(b), (c), (m) or (o) of the Code. The Company has not
                  sponsored, maintained or contributed to any employee pension
                  benefit plan other than the Plans, nor is the Company required
                  to contribute to any retirement plan pursuant to the
                  provisions of any collective bargaining agreement establishing
                  the terms and conditions or employment of any of Company's
                  employees. The Company is not now, nor can it as a result of
                  its past activities become, liable to the Pension Benefit
                  Guaranty Corporation (the "PBGC") or to any multi-employer
                  employee pension benefit plan under the provisions of Title IV
                  of ERISA. All Plans and the administration thereof are in
                  compliance in all material respects with their terms and all
                  applicable provisions of ERISA and the regulations issued
                  thereunder, as well as with all other applicable federal,
                  state and local statutes, ordinances and regulations. All
                  accrued contribution obligations of the Company with respect
                  to any Plan have either been fulfilled in their entirety or
                  are fully reflected on the balance sheet of the Company as of
                  the Balance Sheet Date.

         3.20     Compliance with ERISA. All the Plans that are intended to
                  qualify (the "Qualified Plans") under Section 401(a) of the
                  Code are, and have been so qualified and have been determined
                  by the Internal Revenue Service to be so qualified, and true,
                  correct and complete copies of such determination letters have
                  been delivered to Parent by the Company. All reports and other
                  documents required to be filed with any governmental agency or
                  distributed to Plan participants or beneficiaries (including,
                  but not limited to, actuarial reports, audits or tax returns)
                  have been timely filed or distributed, and true, correct and
                  complete copies thereof have been delivered by the Company.
                  Neither the Company nor any Plan has engaged in any
                  transaction prohibited under the provisions of Section 4975 of
                  the Code or Section 406 of ERISA. No Plan has incurred an
                  accumulated funding deficiency (whether or not waived), as
                  defined in Section 412(a) of the Code and Section 302(l) of
                  ERISA; and the Company has not incurred any liability for
                  excise tax or penalty due to the Internal Revenue Service nor
                  any liability to the PBGC. The Company further represents
                  that: there have been no terminations, partial terminations or
                  discontinuance of contributions to any Qualified Plan without
                  notice to and approval by the Internal Revenue Service; no
                  Plan subject to the provisions of Title IV of ERISA has been
                  terminated; there have been no "reportable events" (as that
                  phrase is defined in Section 4043 of ERISA) with respect to
                  any Plan; neither the Company nor any

                                       26
<PAGE>

                  member of its Controlled Group has incurred liability under
                  Sections 4062 or 4069 of ERISA; and no circumstances exist
                  pursuant to which the Company could have any direct or
                  indirect liability whatsoever (including, but not limited to,
                  any liability to any multi-employer plan or penalty, or
                  payment of any such liability) with respect to any plan
                  maintained by any member of the Controlled Group. The Company
                  is not subject to any legal, contractual, equitable, or other
                  obligation to (i) establish as of any date any employee
                  benefit plan of any nature, including, without limitation, any
                  pension, profit sharing, welfare, post-retirement welfare,
                  stock option, stock or cash award, non-qualified deferred
                  compensation or executive compensation plan, policy or
                  practice or (ii) continue any employee benefit plan of any
                  nature, including, without limitation any employee benefit or
                  any other pension, profit sharing , welfare, or
                  post-retirement welfare, plan, or any stock option, stock or
                  cash award, non-qualified deferred compensation or executive
                  compensation plan, policy or practice (or to continue their
                  participation in any such benefit plan, policy or practice) on
                  or after the Closing Date; and (b) the Company may, in any
                  manner, and without the consent of any employee, beneficiary
                  or other person, terminate, modify or amend any such employee
                  benefit plan or any other plan, program or practice (or its
                  participation in such employee benefit plan or any other plan,
                  program or practice) effective as of any date before, on or
                  after the Closing Date, subject to any right which may have
                  vested under any such plan, program or practice.

         3.21     Conformity with Law; Litigation. Except to the extent set
                  forth on Schedule 3.10 or 3.13, the Company is not in
                  violation or contravention of any law or regulation or any
                  order of any court or Federal, state, municipal or other
                  governmental department, commission, board, bureau, agency or
                  instrumentality having jurisdiction over the Company which
                  would have a Material Adverse Effect; and except to the extent
                  set forth on Schedule 3.10 or 3.13, there are no material
                  claims, actions, suits or proceedings, commenced or, to the
                  knowledge of the Company and Falk, threatened, against or
                  affecting the Company, at law or in equity, or before or by
                  any Federal, state, municipal or other governmental
                  department, commission, board, bureau, agency or
                  instrumentality having jurisdiction over the Company and no
                  notice of any material claim, action, suit or proceeding,
                  whether pending or threatened, has been received. The Company
                  has conducted and is conducting its business in compliance, in
                  all material respects, with the requirements, standards,
                  criteria and conditions set forth in applicable Federal, state
                  and local statutes, ordinances, permits, licenses, orders,
                  approvals, variances, rules and regulations, including all
                  such permits, licenses, orders and other governmental
                  approvals set forth on Schedules 3.12 and 3.13, and is not in
                  violation of any of the foregoing which might have a Material
                  Adverse Effect.

         3.22     Taxes. Except to the extent reflected or reserved against in
                  the Company Financial Statements, full details of every matter
                  or circumstance which (whether of itself or by reason of any
                  connection with any other one or more transaction or events)
                  will or may give rise to any liability to taxation for which
                  the Company is

                                       27
<PAGE>

                  or will or may become liable is contained in Schedule 3.22 and
                  the following warranties are without prejudice to the
                  generality of the foregoing. Except as set forth in Schedule
                  3.22:

                  3.22.1   The Company's maintains its books and records and
                           reports its income for Tax purposes on the accrual
                           basis of accounting, and its methods of accounting
                           have not changed in the past five years. The
                           Company's methods of accounting may have to be
                           changed to reflect the changes in the accounting
                           methods reflected in the Company's Financial
                           Statements and any financial statement to be prepared
                           for the period July 1, 1999 through July 29, 1999 as
                           required by Arthur Andersen from the methods of
                           accounting reflected in the prior financial
                           statements of the Company as prepared by the
                           Company's certified public accountants.

                  3.22.2   There have been properly completed and filed on a
                           timely basis and in correct form all Returns required
                           to be filed on or prior to the date hereof. As of the
                           time of filing, the foregoing Returns correctly
                           reflected the facts regarding the income, business,
                           assets, operations, activities, status or other
                           matters of the Company or any other information
                           required to be shown thereon. In particular, the
                           foregoing returns are not subject to penalties under
                           section 6662 of the Code, relating to
                           accuracy-related penalties (or any corresponding
                           provision of the state, local or foreign Tax law). An
                           extension of time within which to file any Return
                           which has not been filed has not been requested or
                           granted.

                  3.22.3   With respect to all amounts in respect of Taxes
                           imposed upon the Company, or for which the Company is
                           or could be liable, with respect to all taxable
                           periods or portions of periods ending on or before
                           the Balance Sheet Date, all applicable tax laws and
                           agreements have been complied with in all material
                           respects, and all such amounts required to be paid by
                           the Company to taxing authorities in respect of all
                           periods ending on or before the Balance Sheet Date
                           have been paid.

                  3.22.4   No issues have been raised (and are currently
                           pending) by any taxing authority in connection with
                           any of the Returns. No waivers of statutes of
                           limitation with respect to the Returns for any
                           taxable years for which the statute of limitations
                           has not yet expired have been given by or requested
                           from the Company. Schedule 3.22 sets forth (with
                           respect to taxable years for which the statute of
                           limitations has not yet expired, either by reason of
                           waiver or otherwise) those years for which
                           examinations have been completed, those years for
                           which examinations are presently being

                                       28
<PAGE>

                           conducted, those years for which examinations have
                           not been initiated, and those years for which
                           required Returns have not yet been filed. Except to
                           the extent shown on Schedule 3.22, all deficiencies
                           asserted or assessments made as a result of any
                           examinations have been fully paid, or are fully
                           reflected as a liability in the Company Financial
                           Statements or are being contested and an adequate
                           reserve therefor has been established and is fully
                           reflected in the Financial Statements of the Company.

                  3.22.5   There are no outstanding liens for Taxes upon the
                           assets of the Company.

                  3.22.6   The Company has never been a member of an affiliated
                           group of corporations, within the meaning of section
                           1504 of the Code.

                  3.22.7   All material elections with respect to Taxes
                           affecting the Company as of the date hereof are set
                           forth in Schedule 3.22. Schedule 3.22 sets forth the
                           date the Company commenced operations.

                  3.22.8   The Company has not filed a consent pursuant to the
                           collapsible corporation provisions of section 341(f)
                           of the Code (or any corresponding provision of state,
                           local or foreign income Tax law) or agreed to have
                           section 341(f)(2) of the Code (or any corresponding
                           provision of state, local or foreign income Tax law)
                           apply to any disposition of any asset owned by it.

                  3.22.9   None of the assets of the Company is property which
                           the Company is required to treat as being owned by
                           any other person pursuant to the so-called "safe
                           harbor lease" provisions of former section 168(f)(8)
                           of the Code.

                  3.22.10  None of the assets of the Company directly or
                           indirectly secures any debt the interest on which is
                           tax exempt under section 103(a) of the Code.

                  3.22.11  None of the assets of the Company is "tax-exempt use
                           property" within the meaning of Section 168(h) of the
                           Code.

                  3.22.12  The Company has not participated in an international
                           boycott within the meaning of section 999 of the
                           Code.

                  3.22.13  The Company is not a party to any agreement,
                           contract, arrangement or plan that has resulted or
                           would result, separately or in the aggregate, in the
                           payment of any "excess parachute payments" within the
                           meaning of section 280G of the Code.

                                       29
<PAGE>

                  3.22.14  The Company is not, and has not been a United States
                           real property holding corporation (as defined in
                           section 897(c)((2) of the Code) during the applicable
                           period specified in section 897(c)(1)(A)(ii) of the
                           Code.

                  3.22.15  The transaction contemplated herein is not subject to
                           the tax withholding provisions of Code section 3406,
                           or of subchapter A of Chapter 3 of the Code or of any
                           other provision of law.

                  3.22.16  The Company does not have and has not had a permanent
                           establishment in any foreign country, as defined in
                           any applicable Tax treaty or convention between the
                           United States of America and such foreign country.

                  3.22.17  Except as set forth in Schedule 3.22, the Company is
                           not a party to any joint venture, partnership, or
                           other arrangement or contract which could be treated
                           as a partnership for federal income tax purposes.

                  3.22.18  The Company's election to be treated as an S
                           Corporation has been in effect since its date of
                           incorporation until July 29, 1999, which is the date
                           which is one day prior to the date upon which Falk
                           conveyed a portion of his Company Stock to the
                           Defined Contribution Trust. The execution of this
                           Agreement and the effectuation of the transactions
                           contemplated hereby will not cause the Company to
                           incur or be subjected to any Taxes by reason thereof.

         3.23     No Violations. Neither the Company nor, to the knowledge of
                  the Company and Falk, any other party thereto, is in default
                  in any material respect under any lease, instrument,
                  agreement, license, or permit set forth on Schedule 3.12,
                  3.13, 3.14, 3.15, 3.16 or 3.18, or any other material
                  agreement to which it is a party or by which its properties
                  are bound (the "Material Documents"). Except as set forth in
                  Schedule 3.23,

                  3.23.1   The rights and benefits of the Company under the
                           Material Documents will not be materially adversely
                           affected by the transactions contemplated hereby;

                  3.23.2   The execution of this Agreement and the performance
                           of the obligations hereunder and the consummation of
                           the transactions contemplated hereby will not result
                           in any material violation or breach or constitute a
                           material default under, any of the terms or

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<PAGE>

                           provisions of the Material Documents or the Company's
                           certificate of incorporation or by-laws, as the case
                           may be;

                  3.23.3   None of the Material Documents requires notice to or
                           the consent or approval of, any governmental agency
                           or other third party with respect to any of the
                           transactions contemplated hereby in order to remain
                           in full force and effect; and

                  3.23.4   Consummation of the transactions contemplated hereby
                           will not give rise to any right to termination,
                           cancellation or acceleration or loss of any material
                           right or benefit.

Except as set forth on Schedule 3.23, none of the Material Documents prohibits
the use or publication by Parent or any of its Subsidiaries of the name of any
other party to such Material Document, and none of the Material Documents
prohibits or restricts the Company from freely providing services to any other
customer or potential customer of the Company, Parent, or any of their
respective Subsidiaries.

         3.24     Government Contracts. Except as set forth on Schedule 3.24,
                  the Company is not now a party to any governmental contract
                  subject to price redetermination or renegotiation.

         3.25     Absence of Changes. Since the Balance Sheet Date, except as
                  set forth on Schedule 3.25, there has not been:

                  3.25.1   any material adverse change in the financial
                           condition, assets, liabilities (contingent or
                           otherwise), income or business of the Company;

                  3.25.2   any damage, destruction or loss (whether or not
                           covered by insurance) materially adversely affecting
                           the properties or business of the Company;

                  3.25.3   any change in the authorized capital of the Company
                           or its outstanding securities or any change in its
                           ownership interests or any grant of any options,
                           warrants, calls, conversion rights or commitments;

                  3.25.4   any declaration or payment of any dividend or
                           distribution in respect of the capital stock or any
                           direct or indirect redemption, purchase or other
                           acquisition or cancellation of any of the capital
                           stock of the Company;

                  3.25.5   any increase in the compensation, bonus, sales
                           commissions or fee arrangement payable or to become
                           payable by the Company to any

                                       31
<PAGE>

                           of its officers, directors, stockholders, employees,
                           consultants or agents, except for ordinary and
                           customary bonuses and salary increases for employees
                           in accordance with past practice;

                  3.25.6   any work interruptions, labor grievances or claims
                           filed, or any other event or condition causing a
                           Material Adverse Effect to the Company;

                  3.25.7   any sale or transfer, or any agreement to sell or
                           transfer, any Material Assets, property or rights of
                           the Company to any Person;

                  3.25.8   any cancellation, or agreement to cancel, any
                           material indebtedness or other obligation owing to
                           the Company;

                  3.25.9   any plan, agreement or arrangement granting any
                           preferential rights to purchase or acquire any
                           interest in any of the assets, property or rights of
                           the Company or requiring consent of any party to the
                           transfer and assignment of any such assets, property
                           or rights, other than sales of inventory in the
                           Ordinary Course of Business;

                  3.25.10  any purchase or acquisition of, or agreement, plan or
                           arrangement to purchase or acquire, any property,
                           rights or assets outside of the ordinary course of
                           the Company's business;

                  3.25.11  any waiver of any material rights or claims of the
                           Company;

                  3.25.12  any material breach, amendment or termination of any
                           material contract, agreement, license, permit or
                           other right to which the Company is a party;

                  3.25.13  any transaction by the Company outside the ordinary
                           course of its businesses;

                  3.25.14  any cancellation or termination of a material
                           contract with a customer or client prior to the
                           scheduled termination date; or

                  3.25.15  any other distribution to or for the benefit of any
                           of the Company Stockholders of property or assets by
                           the Company.

         3.26     Deposit Accounts; Powers of Attorney. Schedule 3.26 contains
                  an accurate schedule as of the date of the Agreement of:

                  3.26.1   the name of each financial institution in which the
                           Company has accounts or safe deposit boxes;

                                       32
<PAGE>

                  3.26.2   the names in which the accounts or boxes are held;

                  3.26.3   the type of account and account number; and

                  3.26.4   the name of each person authorized to draw thereon or
                           have access thereto.

Schedule 3.26 also sets forth the name of each person, corporation, firm or
other entity holding a general or special power of attorney from the Company and
a description of the terms of such power.

         3.27     Brokers and Agents. Except as disclosed on Schedule 3.27, the
                  Company did not employ any broker or agent in connection with
                  this transaction.

         3.28     Relations with Governments. The Company has not made, offered
                  or agreed to offer anything of value to any governmental
                  official, political party or candidate for government office
                  nor has it otherwise taken any action which would cause the
                  Company to be in violation of the Foreign Corrupt Practices
                  Act of 1977, as amended or any law of similar effect in any
                  jurisdiction.

         3.29     Disclosure. No representation or warranty by the Company made
                  in this Agreement and no statement made in any certificate,
                  financial statement, exhibit or schedule made a part hereof is
                  false or misleading in any material respect or knowingly omits
                  to state any fact necessary to make any such representation or
                  statement not misleading in any way which would materially
                  affect the Company's business. There is no fact known to the
                  Company or Falk, and neither the Company nor Falk has any
                  reason to know of any fact, which materially adversely affects
                  the Company's business or the value of its business and which
                  has not been set forth in this Agreement or an exhibit or
                  schedule hereto.

         3.30     Authority. The Company has the full legal right, power and
                  authority to enter into this Agreement.

         3.31     Validity of Obligations. The execution and delivery of this
                  Agreement by the Company and the performance of the
                  transactions contemplated herein have been duly and validly
                  authorized by the Board of Directors of the Company. This
                  Agreement has been duly and validly authorized by all
                  necessary corporate action and is a legal, valid and binding
                  obligation of the Company, enforceable in accordance with its
                  terms, except as the same may be limited by applicable
                  bankruptcy, insolvency, reorganization, moratorium or other
                  laws relating to or affecting the enforcement of creditors=
                  rights generally, now or hereafter in effect and subject to
                  the application of equitable principles and the availability
                  of equitable remedies.

         3.32     Year 2000. The Company has conducted discussions with outside
                  consultants,

                                       33
<PAGE>

                  has taken all commercially reasonable steps in order to cause
                  all Date Data and Date-Sensitive Systems owned or used by the
                  Company to be Year 2000 Compliant. All such Date Data and
                  Date-Sensitive Systems are, as of the date hereof, Year 2000
                  Compliant, except where any failure to be Year 2000 Compliant
                  will not have a Material Adverse Effect on the business of the
                  Company as currently conducted. Without making independent
                  inquiry, the Company is not aware that any of its customers or
                  suppliers or any other Person with which the Company conducts
                  business expects to encounter problems with Year 2000
                  Compliance that may have a Material Adverse Effect on the
                  business of the Company as currently conducted. For purposes
                  of this Section, "Date Data" means any data of any kind that
                  includes date information or which is otherwise derived from,
                  dependent on or related to date information; "Date-Sensitive
                  System" means any software, microcode or hardware system or
                  component, including any electronic or electronically
                  controlled system or component, that processes any Date Data
                  and that is for internal or external use, for sale, lease,
                  license, assignment or other provision, or the provision or
                  operation of which provides a benefit to customers, vendors,
                  suppliers, Affiliates or any other party; and "Year 2000
                  Compliant" means (1) with respect to Date Data, that such data
                  is in proper format and accurate for all dates in the
                  twentieth and twenty-first centuries, and (2) with respect to
                  Date-Sensitive Systems, that each such system accurately
                  processes all Date Data, including for the twentieth and
                  twenty-first centuries, without loss of any functionality or
                  performance, including, without limitation, calculating,
                  comparing, sequencing, storing and displaying such Date Data
                  (including all leap year considerations).

         3.33     Officer Loans. All loans to officers have been repaid to the
                  Company.

         3.34     Marketable Securities. The Company has sold and converted to
                  cash or has distributed to its stockholders all marketable
                  securities which it owned as of the Balance Sheet Date or
                  which it may have acquired since the Balance Sheet Date.

4        Representations of Parent.

         Parent represents and warrants that all of the following
representations and warranties in this Section 4 are true at the date of this
Agreement. All such representations and warranties shall survive the Closing
Date for a period of three (3) years, except that all representations and
warranties with respect to Taxes shall survive for a period from the Closing
Date until ninety (90) days following the expiration of any statute of
limitations for the assessment and collection of such Taxes (the last day of the
applicable period being referred to hereinafter as the "Expiration Date").

         4.1      Due Organization. Parent and Acquisition are corporations duly
                  organized, validly existing and in good standing under the
                  laws of the jurisdiction of their formation, and are duly
                  authorized and qualified to do business under all applicable
                  laws, regulations, ordinances and orders of public authorities
                  to carry

                                       34
<PAGE>

                  on their business in the places and in the manner as now
                  conducted except where the failure to be so authorized or
                  qualified would not have a Material Adverse Effect; provided,
                  however, Acquisition is not yet authorized to do business in
                  the State of New York and covenants to do so immediately after
                  the Merger. Acquisition is a newly formed, wholly owned
                  Subsidiary of Parent and has no liabilities of any kind except
                  for liabilities being assumed pursuant to the Merger and any
                  liabilities and obligations under this Agreement.

         4.2      Capital Stock of Parent. The authorized capital stock of
                  Parent and Acquisition is as set forth in Schedule 4.2. All of
                  the issued and outstanding shares of the capital stock of
                  Parent and Acquisition have been duly authorized and validly
                  issued, and are fully paid and non-assessable. Such shares
                  were offered, issued, sold and delivered by Parent in
                  compliance with all applicable state and Federal laws
                  concerning the issuance of securities. All shares of Parent to
                  be issued pursuant to the Merger are validly authorized, fully
                  paid and non-assessable.

         4.3      Conformity with Law; Litigation. Parent and Acquisition are
                  not in violation of any law or regulation or any order of any
                  court or Federal, state, municipal or other governmental
                  department, commission, board, bureau, agency or
                  instrumentality having jurisdiction over them which would have
                  a Material Adverse Effect; and there are no material claims,
                  actions, suits or proceedings pending or, to the knowledge of
                  Parent, threatened against or affecting Parent or Acquisition,
                  at law or in equity, or before or by any Federal, state,
                  municipal or other governmental department, commission, board,
                  bureau, agency or instrumentality having jurisdiction over it
                  and no notice of any claim, action, suit or proceeding,
                  whether pending or threatened, has been received. Parent and
                  Acquisition are not in violation of their certificate of
                  incorporation, by-laws or any other corporate governing
                  instrument.

         4.4      Validity of Obligations. The execution and delivery of this
                  Agreement by Parent and the performance of the transactions
                  contemplated herein have been duly and validly authorized by
                  the Board of Directors of Parent. This Agreement has been duly
                  and validly authorized by all necessary corporate action and
                  is a legal, valid and binding obligation of Parent,
                  enforceable in accordance with its terms, except as the same
                  may be limited by applicable bankruptcy, insolvency,
                  reorganization, moratorium or other laws relating to or
                  affecting the enforcement of creditors rights generally, now
                  or hereafter in effect and subject to the application of
                  equitable principles and the availability of equitable
                  remedies.

         4.5      SEC Reports. As of their respective dates, the Parent SEC
                  Reports did not contain any untrue statement of a material
                  fact or omit to state a material fact required to be stated
                  therein or necessary to make the statements made therein, in
                  light of the circumstances in which they were made, not
                  misleading.

         4.6      Absence of Changes. Except as set forth in Schedule 4.6, since
                  the date of the

                                       35
<PAGE>

                  3/31/99 10Q, Parent has not incurred any liabilities or
                  obligations and there has not been any change in the capital
                  stock of, or any incurrence of long-term debt by, Parent, or
                  any issuance of options, warrants or other rights to purchase
                  the capital stock of Parent, or any adverse change or any
                  development involving, so far as Parent can now reasonably
                  foresee, a prospective adverse change in the condition
                  (financial or otherwise), net worth, results of operations,
                  business, key personnel or properties which would be material
                  to the business or financial condition of Parent, and Parent
                  has not become a party to, and neither the business nor the
                  property of Parent has become the subject of, any material
                  litigation.

         4.7      Non-Defaults; Non-Contravention. Parent and Acquisition are
                  not in violation of or default under, nor will the execution
                  and delivery of this Agreement or consummation of the
                  transactions contemplated herein or therein result in a
                  violation of or constitute a default in the performance or
                  observance of any obligation (i) under their Certificate of
                  Incorporation or By-laws, or any indenture, mortgage,
                  contract, material purchase order or other agreement or
                  instrument to which Parent or Acquisition is a party or by
                  which it or any of its properties are bound or affected or
                  (ii) with respect to any material order, writ, injunction or
                  decree of any court of any Federal, state, municipal or other
                  governmental department, commission, board, bureau, agency or
                  instrumentality, domestic or foreign, and there exists no
                  condition, event or act which constitutes, nor which after
                  notice, the lapse of time or both, could constitute a default
                  under any of the foregoing, which in either case would have a
                  Material Adverse Effect on the business, financial condition
                  or prospects of Parent or Acquisition. The execution, delivery
                  and performance of this Agreement and the consummation of the
                  transactions contemplated hereby will not violate, result in a
                  breach of, conflict with or (with or without the giving of
                  notice or the passage of time or both) entitle any party to
                  terminate or call a default under or accelerate performance
                  under any contract, agreement, instrument, lease, license,
                  arrangement or understanding or violate, result in a breach of
                  or conflict with any law, rule, regulation, order, judgment or
                  decree binding on Parent or Acquisition, or to which its
                  operations, business or proposed business, properties or
                  assets are subject.

         4.8      Taxes. Parent and Acquisition have filed all Federal, state,
                  local and foreign tax returns which are required to be filed
                  by them and all such returns are true and correct in all
                  material respects. Parent and Acquisition have paid all taxes
                  pursuant to such returns or pursuant to any assessments
                  received by it or which it is obligated to withhold from
                  amounts owing to any employee, creditor or third party. Parent
                  and Acquisition have properly accrued all taxes required to be
                  accrued. The tax returns of Parent and Acquisition have never
                  been audited by any state, local or Federal authorities.
                  Parent and Acquisition have not waived any statute of
                  limitations with respect to taxes or agreed to any extension
                  of time with respect to any tax assessment or deficiency.

                                       36
<PAGE>

         4.9      Authorization of Agreements. Parent has all the requisite
                  power and authority to execute, deliver and perform this
                  Agreement and to consummate the transactions contemplated by
                  such agreements. All necessary corporate proceedings of Parent
                  have been duly taken to authorize the execution, delivery and
                  performance by Parent of such agreements. This Agreement has
                  been duly authorized, executed and delivered by the Board of
                  Directors of Parent, is the legal, valid and binding
                  obligations of Parent, enforceable in accordance with its
                  terms, except as the same may be limited by applicable
                  bankruptcy, insolvency, reorganization, moratorium or other
                  laws relating to or affecting the enforcement of creditors
                  rights generally, now or hereafter in effect and subject to
                  the application of equitable principles and the availability
                  of equitable remedies. No consent, authorization, approval,
                  order, license, certificate or permit of or from, or
                  registration, qualification, declaration or filing with, any
                  Federal, state, local, foreign or other governmental authority
                  or any court or other tribunal is required by Parent for the
                  execution, delivery or performance by Parent of this Agreement
                  or the consummation of the transactions contemplated hereby.
                  No consent of any party to any contract, agreement,
                  instrument, lease, license, arrangement or understanding to
                  which Parent is a party or to which any of its properties or
                  assets are subject is required for the execution, delivery or
                  performance of this Agreement or the consummation of the
                  transactions contemplated hereby.

         4.10     Disclosure. No representation or warranty by Parent made in
                  this Agreement and no statement made in any certificate,
                  financial statement, exhibit or schedule made a part hereof is
                  false or misleading in any material respect or knowingly omits
                  to state any fact necessary to make any such representation or
                  statement not misleading in any way which would materially
                  affect Parent's business. There is no fact known to Parent,
                  and Parent has no reason to know of any fact, which materially
                  adversely affects its business and which has not been set
                  forth in this Agreement or an exhibit or schedule hereto.

5        Closing Deliveries.

         In addition to the surrender and exchange of stock certificates
pursuant to the Merger, the delivery of consideration as set forth in Section 2
and the execution and delivery of all documents necessary to effectuate the
Merger, the following are being delivered simultaneously herewith:

         5.1      Opinions of Counsel. The Company and Falk are delivering to
                  Parent, and Parent is delivering to Falk, opinions of their
                  respective counsel.

         5.2      Consents and Approvals. Except as otherwise set forth in
                  Schedule 3.23, all necessary consents of and filings with any
                  governmental authority or agency or any third party relating
                  to the consummation of the transaction contemplated herein
                  have been obtained and made, and copies thereof have been
                  delivered by

                                       37
<PAGE>

                  the respective party obtaining same.

         5.3      Employment and Non-Competition Agreements. Acquisition and the
                  Designated Key Employees have executed and delivered to one
                  another Employment and Non-Competition Agreements.

         5.4      Verification of Payment of Taxes; Good Standing. The Company
                  has provided to Parent proof of payment of all Taxes by the
                  Company and a Certificate of Good Standing of the Company in
                  the State of Delaware, dated not earlier than thirty (30) days
                  prior to the date hereof.

         5.5      Securities Act Representations and Code Section 83(b) by
                  Beneficiaries of Defined Contribution Plan and Trust. The
                  Company is providing to the Parent Securities Act
                  representations and covenants, consistent with those set forth
                  in Section 8, by the Defined Contribution Plan and Trust and
                  by all of the beneficiaries of the Defined Contribution Plan
                  and Trust, as well as copies of Code Section 83(b) elections
                  executed by each of such beneficiaries.

         5.6      Corporate Minutes of the Company. The Company is delivering a
                  certified copy of minutes of a shareholder meeting dated July
                  29, 1999, providing, among other things, (a) authorization of
                  the execution of this Agreement and consummation of the
                  transactions contemplated hereby, (b) declaration of
                  compensation to Falk for the period commencing January 1, 1999
                  and concluding July 31, 1999 in the amount of $729,167, (c)
                  declaration of the S Distribution to Falk and the Trust and
                  (d) approval by the shareholders of all employee compensation
                  in such manner as will prevent the application of Code section
                  280G to cause any of such compensation to be treated as an
                  excess parachute payment. The "S Distribution" means a
                  distribution to Falk and the Trust with respect to their stock
                  in the Company equal to (x) the amount by which total
                  stockholders equity (net worth) of the Company as at July 29,
                  1999 exceeds $500,000, minus (y) distributions previously made
                  to the Company Stockholders with respect to total stockholders
                  equity which have not already been reflected as reductions
                  thereof. Total stockholders equity shall not be reduced for
                  any compensation related deduction for contributions made to
                  the Defined Contribution Plan and Trust. The minutes delivered
                  simultaneously herewith provide for a tentative calculation of
                  the S Distribution, based on the Interim Statement, in the
                  amount of $3,690,000. Subsequent to the Closing Date, the
                  estimated calculation of the amount of the S Distribution will
                  be adjusted up or down to actual, based on financials of the
                  Company as of the Closing Date. The Parent will cause the S
                  Distribution, as adjusted, to be paid to Falk and the Trust by
                  Acquisition, without interest, not later than July 27, 2000;
                  provided, however, that Falk and the Trust may, at their
                  election, compel faster distributions of the S Distribution on
                  a quarterly basis to the extent that Acquisition has EBITDA
                  since the Closing Date. The computation of the S Distribution
                  shall be made by the Parent causing Arthur Andersen to prepare
                  financial statements for the Company through July 31, 1999,
                  and such

                                       38
<PAGE>

                  financial statements shall be pro-rated through July 29, 1999
                  for purposes of computation of the S Distribution. In the
                  event of any dispute related to the computation of the S
                  Distribution, the procedures of Section 2.2(a)(viii) shall be
                  used to resolve the dispute.

6        Post-Closing Covenants.

         6.1      Board of Directors of Parent. Falk shall become a member of
                  the Board of Directors and the Executive Committee of Parent.
                  Falk shall become a director of Acquisition and shall remain
                  so during the Earn-Out Period.

         6.2      Preservation of Tax and Accounting Treatment. Parent shall not
                  and shall not permit any of its Subsidiaries to undertake any
                  act that would jeopardize the tax-free status of the Merger.

         6.3      Operation of Acquisition. During the Earn-Out Period and
                  subject to the terms of Falk's employment agreement with
                  Acquisition which is being executed and delivered
                  simultaneously herewith, (i) Falk shall remain the President
                  and Chief Executive Officer of Acquisition, (ii) Falk shall
                  manage the operations of Acquisition, including but not
                  limited to the hiring and firing of employees and consultants,
                  (iii) Parent shall not cause any other entity to be merged
                  with or combined with Acquisition, (iv) Parent shall not cause
                  substantially all the assets of Acquisition to be sold, (v)
                  Acquisition shall be run as an independent and separate entity
                  from Parent and all other Affiliates and Subsidiaries of
                  Parent (vi) neither Acquisition nor Parent shall pay any
                  compensation (including without limitation any stock or stock
                  options of Parent or Acquisition) to any employee of
                  Acquisition without the approval of Falk and (vii) Acquisition
                  shall not make and Parent shall not cause Acquisition to make
                  any distributions to Parent. Notwithstanding the foregoing:

                  6.3.1    If Parent determines that any product representation
                           by Acquisition conflicts with any product
                           representation by Parent or any of its Affiliates or
                           Subsidiaries, then Parent may notify Falk in writing
                           of such conflict. Upon any such notification,
                           Acquisition shall cease to provide such product
                           representation.

                  6.3.2    If Parent determines that it is in Parent's best
                           interest to make any dividend or distribution from
                           Acquisition to Parent, it may do so; provided that
                           Parent shall ensure that Acquisition retains
                           sufficient working capital to maintain its
                           operations, as determined in Parent's reasonable
                           discretion; and provided, further, that Falk shall be
                           relieved of his special indemnification obligation
                           under Section 7.2 if and to the extent that
                           borrowings to finance Acquisition's operations are
                           caused by any such dividend or distribution. Parent
                           guarantees payment to Falk of the S Distribution to
                           the extent of any such dividend or distribution made
                           on or

                                       39
<PAGE>

                           before July 27, 2000.

                  6.3.3    None of the restrictions described in this Section
                           6.3 shall be construed to impose any limitations on
                           the business or operations of Parent, including
                           without limitation any transactions involving a
                           merger or consolidation by Parent or any transactions
                           involving the sale by Parent of any of its assets or
                           capital stock.

         6.4      Tax Returns of Company. Falk shall be responsible for filing
                  all Tax Returns of Company for all taxable periods ending on
                  or before the Closing Date. Falk shall have the right, subject
                  to his indemnification obligations, to defend any audit with
                  respect to any of such taxable periods. At least thirty (30)
                  business days prior to filing, Falk shall submit each of such
                  Tax Returns to Parent for review and comment. All of such Tax
                  Returns shall be prepared and filed in a manner consistent
                  with the Company Financial Statements prepared by Arthur
                  Andersen, including but not limited to the manner of revenue
                  recognition set forth therein. Neither Acquisition nor Parent
                  shall make any Tax election, consent or compromise with
                  respect to any of such periods without the consent of Falk.
                  Parent shall make the books and records of the Company for all
                  periods prior to the Closing Date available to Falk, at
                  reasonable times and upon reasonable advance notice, for
                  purposes of preparing and filing Tax Returns for such periods.

         6.5      Employee Benefits. The Company's Profit Sharing Plan shall be
                  frozen, but participants thereunder shall continue to vest in
                  accordance with the terms of the plan. The Company's 401(k)
                  Plan shall be merged into Parent's 401(k) Plan, and the
                  Company's employees shall be provided with past service credit
                  to the extent permitted by law. The Defined Contribution Plan
                  and Trust shall not be amended and shall remain in full force
                  and effect for the period set forth therein, except amendments
                  may be made as required by law or which do not reduce the
                  rights of any beneficiary thereof. The beneficiaries of the
                  Defined Contribution Plan and Trust shall be considered third
                  party beneficiaries of this Agreement for the purposes of
                  enforcing the immediately preceding sentence.

         6.6      Further Assurances. The parties hereto agree to execute and
                  deliver, or cause to be executed and delivered, such further
                  instruments or documents or take such other action as may be
                  reasonably necessary or convenient to carry out the
                  transactions contemplated hereby.

         6.7      S Corporation Distributions. Acquisition shall pay to Falk the
                  S Distribution in the manner described in the corporate
                  minutes of the Company, referred to in Section 5.6.

7        Indemnification. No claim for breach of warranty or representation may
         be made unless written notice identifying the relevant breach of
         warranty is given not later than the Expiration Date. Any payment
         pursuant to any indemnification hereunder shall be

                                       40
<PAGE>

         treated as an adjustment to the Merger Price and shall not affect
         EBITDA. A party providing a warranty will be released from any breach
         if the terms of that breach are not settled or proceedings commenced in
         a court of competent jurisdiction within six (6) months following the
         giving of such written notice. The Company, Falk, the Trust and Parent
         each make the following covenants that are applicable to them,
         respectively:

         7.1      General Indemnification by the Trust and Falk. The Trust and
                  Falk jointly and severally covenant and agree that they will
                  indemnify, defend, protect and hold harmless Parent and
                  Acquisition for the period of time described above in this
                  Section 11 from and against all claims, damages, actions,
                  suits, proceedings, demands, assessments, adjustments, costs
                  and expenses (including specifically, but without limitation,
                  reasonable attorneys' fees and expenses of investigation)
                  incurred by Parent or Acquisition as a result of or arising
                  from:

                  7.1.1    any breach of the representations and warranties of
                           the Company, Falk or the Trust set forth herein or on
                           the Disclosure Schedules or certificates delivered in
                           connection herewith,

                  7.1.2    any breach of any covenant or agreement on the part
                           of Falk, the Trust or the Company under this
                           Agreement,

                  7.1.3    any representation or warranty relating to the right,
                           authority or capacity of Falk, the Trust or the
                           Company to enter into and consummate the terms of
                           this Agreement, and

                  7.1.4    any claim made by any of the Company Stockholders
                           (other than Falk or the Trust) related to or with
                           respect to the Merger, this Agreement, or any of the
                           transactions contemplated hereby.

                  Any indemnification obligation of the Trust and Falk hereunder
                  shall be reduced to the extent (a) Acquisition or the Parent
                  receive insurance proceeds with respect to any claim or (b)
                  Acquisition or the Parent realizes a reduction in taxes with
                  respect to any claim. In the even that any reduction in taxes
                  is to be realized over time (e.g., by way of depreciation or
                  amortization) then such reduction shall be measured by
                  calculating the present value thereof, utilizing a discount
                  rate equal to the prevailing rate at which Parent then borrows
                  money.

         7.2      Special Limited Indemnification by Falk. During the Earn-Out
                  Period and subject to Section 6.3.2, Falk will indemnify and
                  pay to Acquisition, upon demand by Parent, any and all
                  interest payments made or incurred by Acquisition, Parent or
                  any of their respective Affiliates or Subsidiaries as a result
                  of borrowings to finance Acquisition's operations.

         7.3      Indemnification by Parent and Acquisition. Parent and
                  Acquisition jointly and severally covenant and agree that they
                  will indemnify, defend, protect and hold

                                       41
<PAGE>

                  harmless the Company Stockholders for the period of time
                  described above in this Section 7 from and against all claims,
                  damages, actions, suits, proceedings, demands, assessments,
                  adjustments, costs and expenses (including specifically, but
                  without limitation, reasonable attorneys, fees and expenses of
                  investigation) incurred by the Company Stockholders as a
                  result of or arising from:

                  7.3.1    any breach by Parent or Acquisition of their
                           representations and warranties set forth herein or on
                           the Disclosure Schedules or certificates attached
                           hereto,

                  7.3.2    any breach of any covenant or agreement on the part
                           of Parent or Acquisition under this Agreement,

                  7.3.3    any representation or warranty relating to Parent's
                           or Acquisition's right, authority or capacity to
                           enter into and consummate the terms of this
                           Agreement, and

                  7.3.4    any personal guarantee which Falk may have made with
                           respect to any obligation of the Company.

         7.4      Third Person Claims. Promptly after any party hereto
                  (hereinafter the "Indemnified Party") has received notice of
                  or has knowledge of any claim by a person not a party to this
                  Agreement ("Third Person"), or the commencement of any action
                  or proceeding by a Third Person, the Indemnified Party shall,
                  as a condition precedent to a claim with respect thereto being
                  made against any party obligated to provide indemnification
                  pursuant to Section 7.1 or 7.3 hereof (hereinafter the
                  "Indemnifying Party"), give the Indemnifying Party written
                  notice of such claim or the commencement of such action or
                  proceeding. Such notice shall state the nature and the basis
                  of such claim and a reasonable estimate of the amount thereof.
                  The Indemnifying Party shall have the right to defend and
                  settle, at its own expense and by its own counsel, any such
                  matter so long as the Indemnifying Party pursues the same in
                  good faith and diligently, provided that the Indemnifying
                  Party shall not settle any criminal proceeding or any other
                  proceeding to the extent that relief other than the payment of
                  money is sought, without the written consent of the
                  Indemnified Party. If the Indemnifying Party undertakes to
                  defend or settle, it shall promptly notify the Indemnified
                  Party of its intention to do so, and the Indemnified Party
                  shall cooperate with the Indemnifying Party and its counsel in
                  the defense thereof and in any settlement thereof. Such
                  cooperation shall include, but shall not be limited to,
                  furnishing the Indemnifying Party with any books, records or
                  information reasonably requested by the Indemnifying Party
                  that are in the Indemnified Party's possession or control. All
                  Indemnified Parties shall use the same counsel, which shall be
                  the counsel selected by Indemnifying Party, provided that if
                  counsel to the Indemnifying Party shall have a conflict of
                  interest that prevents counsel for the Indemnifying Party from
                  representing Indemnified Party, Indemnified Party shall

                                       42
<PAGE>

                  have the right to participate in such matter through counsel
                  of its own choosing and Indemnifying Party shall reimburse the
                  Indemnified Party for the reasonable expenses of its counsel.
                  After the Indemnifying Party has notified the Indemnified
                  Party of its intention to undertake to defend or settle any
                  such asserted liability, and for so long as the Indemnifying
                  Party diligently pursues such defense, the Indemnifying Party
                  shall not be liable for any additional legal expenses incurred
                  by the Indemnified Party in connection with any defense or
                  settlement of such asserted liability, except as set forth in
                  the preceding sentence and to the extent such participation is
                  requested by the Indemnifying Party, in which event the
                  Indemnified Party shall be reimbursed by the Indemnifying
                  Party for reasonable additional legal expenses and
                  out-of-pocket expenses. If the Indemnifying Party desires to
                  accept a final and complete settlement of any such Third
                  Person claim and the Indemnified Party refuses to consent to
                  such settlement, then the Indemnifying Party's liability under
                  this Section with respect to such Third Person claim shall be
                  limited to the amount so offered in settlement by said Third
                  Person. Upon agreement as to such settlement between said
                  Third Person and the Indemnifying Party, the Indemnifying
                  Party shall, in exchange for a complete release from the
                  Indemnified Party, promptly pay to the Indemnified Party the
                  amount agreed to in such settlement and the Indemnified Party
                  shall, from that moment on, bear full responsibility for any
                  additional costs of defense which it subsequently incurs with
                  respect to such claim and all additional costs of settlement
                  or judgment. If the Indemnifying Party does not undertake to
                  defend such matter to which the Indemnified Party is entitled
                  to indemnification hereunder, or fails diligently to pursue
                  such defense, the Indemnified Party may undertake such defense
                  through counsel of its choice, at the cost and expense of the
                  Indemnifying Party, and the Indemnified Party may settle such
                  matter, and the Indemnifying Party shall reimburse the
                  Indemnified Party for the amount paid in such settlement and
                  any other liabilities or expenses incurred by the Indemnified
                  Party in connection therewith, provided, however, that under
                  no circumstances shall the Indemnified Party settle any Third
                  Person claim without the written consent of the Indemnifying
                  Party, which consent shall not be unreasonably withheld or
                  delayed. All settlements hereunder shall effect a complete
                  release of the Indemnified Party, unless the Indemnified Party
                  otherwise agrees in writing. The parties hereto will make
                  appropriate adjustments for insurance proceeds in determining
                  the amount of any indemnification obligation under this
                  Section.

         7.5      Exclusive Remedy. The indemnification provided for in this
                  Section 7 shall (except as prohibited by ERISA) be the
                  exclusive remedy in any action seeking damages or any other
                  form of monetary relief brought by any party to this Agreement
                  against another party, provided that, nothing herein shall be
                  construed to limit the right of a party, in a proper case, to
                  seek injunctive relief for a breach of this Agreement.

         7.6      Limitations on Indemnification.

                                       43
<PAGE>

                  7.6.1    Except for the obligation in 7.2 herein, the Parent
                           shall not assert any claim for indemnification
                           hereunder until such time as, and solely to the
                           extent that, the aggregate of all claims which Parent
                           may have shall exceed $50,000 (the "Indemnification
                           Threshold"). Furthermore, the aggregate amount of any
                           indemnification in favor of Parent and/or Acquisition
                           shall not exceed the Merger Price.

                  7.6.2    No Company Stockholder shall assert any claim for
                           indemnification hereunder against Parent until such
                           time as, and solely to the extent that, the aggregate
                           of all claims all the Company Stockholders may have
                           against Parent shall exceed the Indemnification
                           Threshold.

                  7.6.3    No person shall be entitled to indemnification under
                           this Section 7 if and to the extent that such
                           person's claim for indemnification is directly or
                           indirectly related to a breach by such person of any
                           representation, warranty, covenant or other agreement
                           set forth in this Agreement.

         7.7      Offset and Collection by Parent or Acquisition. In the event
                  of any claim for indemnification by Parent or Acquisition
                  hereunder, Parent shall first offset the amount claimed
                  against any additional payment which it would otherwise be
                  required to make on the next succeeding date for making any
                  such additional payment, as provided in Section 2.2(a). Any
                  such offset shall by applied to the aggregate additional
                  payment which is then payable to all of the Company
                  Stockholders on such date. If and to the extent that such
                  additional payment exceeds the amount to be offset, then the
                  excess shall be paid on the date provided in Section 2.2(a) to
                  all of the Company Stockholders in proportion to their
                  relative ownership of Company Stock as set forth in Schedule
                  3.3. If and to the extent that such additional payment is less
                  than the amount of the claim made by Parent or Acquisition,
                  then the entire amount of such additional payment shall be
                  used to partially offset the claim, and Parent or Acquisition
                  may proceed to collect the difference from Falk and/or the
                  Trust.

8        Federal Securities Act Representations; Compliance with Law. Falk and
         the Company acknowledge that the shares of Parent Stock to be delivered
         to the Company Stockholders pursuant to this Agreement have not been
         and will not be registered under the 1933 Act and therefore may not be
         resold without compliance with the 1933 Act. The Parent Stock to be
         acquired by the Company Stockholders pursuant to this Agreement is
         being acquired solely for their own account, for investment purposes
         only, and with no present intention of distributing, selling or
         otherwise disposing of it in connection with a distribution. Falk and
         the Company covenant, warrant and represent that none of the shares of
         Parent Stock issued to the Company Stockholders may be offered, sold,
         assigned, pledged, hypothecated, transferred or otherwise disposed of
         except after full compliance with all of the applicable provisions of
         the 1933 Act and the rules and regulations of the SEC. All the Parent
         Stock shall bear the following legend: THE

                                       44
<PAGE>

         SHARES REPRESENTED HEREBY HAVE NOT BEEN REGISTERED UNDER THE SECURITIES
         ACT OF 1933 (THE "ACT") AND MAY ONLY BE SOLD OR OTHERWISE TRANSFERRED
         IF THE HOLDER HEREOF COMPLIES WITH THE ACT AND APPLICABLE SECURITIES
         LAWS.

9        Registration Rights.

         9.1      Piggyback Registration Rights. At any time commencing six (6)
                  months following the Closing Date, whenever Parent proposes to
                  register any Parent Stock for its own or others' account under
                  the 1933 Act for a public offering, other than any
                  registration of shares to be used as consideration for
                  acquisitions of additional businesses by Parent (shelf or
                  otherwise), registrations relating to employee benefit plans,
                  or any other form of registration statement not generally
                  available for securities for sale to the public, Parent shall
                  give the Company Stockholders and any beneficiary of the
                  Defined Contribution Plan and Trust (collectively the
                  "Registration Stockholders") prompt written notice of its
                  intent to do so. Upon the written request of any Registration
                  Stockholder given within five (5) days after receipt of such
                  notice, Parent shall cause to be included in such registration
                  all of the Parent Stock issued to such Registration
                  Stockholder pursuant to this Agreement which such Registration
                  Stockholder requests. Parent shall have the right to refuse to
                  permit all or reduce the number of shares included in such
                  registration if and to the extent Parent is advised by the
                  underwriters of an underwritten offering of the securities
                  being offered pursuant to any registration statement under
                  this Section 9.1 that the number of shares to be sold by
                  persons other than Parent is greater than the number of such
                  shares which can be offered without adversely affecting the
                  offering. Any such reduction shall be made pro rata based on
                  the number of shares offered for the accounts of such persons
                  (based upon the number of shares held by such person) to a
                  number deemed satisfactory by the underwriters.

         9.2      Registration Procedures. All expenses incurred in connection
                  with the registrations under this Article (including all
                  registration, filing, qualification, legal, printer and
                  accounting fees) shall be borne by Parent (other than
                  underwriting commissions and discounts, fees of the
                  Registration Stockholders' counsel and transfer taxes). In
                  connection with registrations under Section 9.1, Parent shall
                  use its best efforts to prepare and file with the SEC as soon
                  as reasonably practicable, a registration statement with
                  respect to the Parent Stock and use its best efforts to cause
                  such registration to promptly become and remain effective for
                  a period of at least 90 days (or such shorter period during
                  which holders shall have sold all Parent Stock which they
                  requested to be registered); use its best efforts to register
                  and qualify the Parent Stock covered by such registration
                  statement under applicable state securities laws as the
                  holders shall reasonably request for the distribution for the
                  Parent Stock; and take such other actions as are reasonable
                  and necessary to comply with the requirements of the 1933 Act
                  and the regulations thereunder. Notwithstanding the terms of
                  this

                                       45
<PAGE>

                  Section 9, the Parent may elect at any time after the giving
                  of notice to the Registration Stockholders not to file the
                  proposed registration statement, or to withdraw the same after
                  filing.

         9.3      Underwriting Agreement. In connection with each registration
                  pursuant to Section 9.1 covering an underwritten public
                  offering, Parent and each Registration Stockholder agree to
                  enter into a written agreement with the underwriter in such
                  form and containing such provisions as are customary in the
                  securities business for such an arrangement between the
                  underwriter and companies of Parent's size and investment
                  stature, including indemnification.

         9.4      Availability of Rule 144. Parent shall not be obligated to
                  register shares of Parent Stock held by a Registration
                  Stockholder at any time when the resale provisions of Rule
                  144(k) (or any similar or successor provision) promulgated
                  under the 1933 Act are available to such Registration
                  Stockholder.

10 Referral Fees. Following the Effective Date, in the event that the Parent or
Acquisition refer new business to one another, EBITDA for purposes of the
earn-out calculation of the Contingent Payments shall be adjusted (the "Client
Referral Adjustment") by calculating a deemed referral fee paid to the referring
entity by the other. The amount of the deemed referral fee shall be five (5%)
percent of the Net Fee Revenues derived from said referral during the first
twelve (12) month period following the date of the referral (the "Referral
Date") and two and one-half (2.5%) percent of the Net Fee Revenues derived from
said referral during the next successive twelve (12) month period. The deemed
referral fee for the first twelve-month period shall be applied to the EBITDA
calculation for the calendar year in which the Referral Date falls by
multiplying such referral fee by a fraction, the numerator of which shall be the
number of days from the Referral Date through December 31 of such calendar year
and the denominator of which shall be three hundred sixty-five (365), and the
balance of such referral fee shall be applied to the EBITDA calculation for the
next succeeding calendar year. The deemed referral fee for the next twelve (12)
month period shall be allocated to EBITDA in the same manner.

11 Loss of Revenue by Company as a Result of Client Conflict With Parent. In the
event that on or after the Closing Date the Parent requests pursuant to Section
6.3 that Acquisition ceases to represent a client with respect to a product by
reason of a conflict with the product of another client represented by the
Parent or any of its Affiliates or Subsidiaries, then Acquisition shall cease to
represent such client with respect to such product. If Acquisition ceases to
represent a client pursuant to such a request by Parent, or if any client of
Acquisition notifies Acquisition in writing that it is terminating Acquisition's
representation of the client with respect to a product because the client
believes that there is a conflict with the product of another client represented
by the Parent or any of its Affiliates or Subsidiaries, then a "Client
Termination Event" shall be deemed to have occurred. Upon any Client Termination
Event, EBITDA shall be increased (the "Client Conflict Adjustment") in the first
twelve (12) month period following the date that revenue ceases (the "Revenue
Cessation Date") by reason of a Client Termination Event by fifty (50%) percent
of the Base Net Fee Revenue and in the next successive twelve (12) month period
by twenty (20%) percent of the Base Net Fee Revenue. The deemed increase in
EBITDA

                                       46
<PAGE>

for the first twelve-month period shall be applied to the EBITDA calculation for
the calendar year in which the Revenue Cessation Date falls by multiplying such
deemed increase by a fraction, the numerator of which shall be the number of
days from the Revenue Cessation Date through December 31 of such calendar year
and the denominator of which shall be three hundred sixty-five (365), and the
balance of such deemed increase shall be applied to the EBITDA calculation for
the next succeeding calendar year. The deemed increase in EBITDA for the next
twelve (12) month period shall be allocated to EBITDA in the same manner.

 .

12       General.

         12.1     Cooperation. The Company and Parent shall each deliver or
                  cause to be delivered to the other at such times and places as
                  shall be reasonably agreed to, such additional instruments as
                  the other may reasonably request for the purpose of carrying
                  out this Agreement.

         12.2     Successors and Assigns. Neither Spencer, the Trust nor any of
                  the Company Stockholders may assign any of their rights or
                  obligations under this Agreement without the consent of
                  Parent, including without limitation any rights to Contingent
                  Payments. Neither Parent nor Acquisition may assign any of
                  their respective rights or obligations under this Agreement
                  except to an Affiliate, Subsidiary, or a purchaser of
                  substantially all of the assets of Parent or Acquisition
                  (subject to the restriction against sale of assets of
                  Acquisition contained in Section 6.3(iv)), which Affiliate,
                  Subsidiary or purchaser agrees in writing to be bound by the
                  terms of this Agreement; and upon any such assignment, the
                  assignee shall be primarily liable for the obligations
                  assigned but the assignor shall not be relieved of liability
                  unless so agreed by Falk. Except as set forth herein, this
                  Agreement and the rights of the parties hereunder may not be
                  assigned (except by operation of law) and shall be binding
                  upon and inure to the benefit of the parties hereto and their
                  successors, heirs, legal representatives and permitted
                  assigns.

         12.3     Entire Agreement. This Agreement and the Addendum hereto dated
                  of even date herewith (including the schedules, exhibits and
                  annexes attached hereto) and the documents delivered pursuant
                  hereto constitute the entire agreement and understanding among
                  the Company and Parent and supersede any prior agreement and
                  understanding relating to the subject matter of this
                  Agreement. This Agreement, upon execution, constitutes a valid
                  and binding agreement of the parties hereto enforceable in
                  accordance with its terms and may be modified or amended only
                  by a written instrument executed by all the signatories hereto
                  (in the case of a corporate party, acting through their
                  respective officers, duly authorized by their respective
                  Boards of Directors).

                                       47
<PAGE>

         12.4     Counterparts. This Agreement may be executed simultaneously in
                  two (2) or more counterparts, each of which shall be deemed an
                  original and all of which together shall constitute but one
                  and the same-instrument.

         12.5     Expenses. Each party will be responsible for the payment of
                  its respective expenses and professional fees incurred in
                  connection with and allocable to the negotiation and
                  preparation of this Agreement as well as the consummation of
                  the transactions contemplated hereby. Falk and the Trust
                  covenant and agree to cause the Company to pay or accrue all
                  of such expenses on or prior to the Closing Date.

         12.6     Notices. All notices of communication required or permitted
                  hereunder shall be in writing and may be given by depositing
                  the same in United States mail, addressed to the party to be
                  notified, postage prepaid and registered or certified with
                  return receipt requested, or by delivering the same in person
                  to an officer or agent of such party.

                  If to Parent:
                                    Healthworld Corporation
                                    100 Avenue of the Americas
                                    New York, New York  10013-1687
                                    Attn:  Chief Executive Officer

                  With copies to:
                                    Todtman, Nachamie, Spizz & Johns, P.C.
                                    425 Park Avenue
                                    New York, New York  10022
                                    Attn: Alex Spizz, Esq.

                  If to the Company, the Trust or Falk:
                                    Spencer Falk,
                                    Chief Executive Officer
                                    Falk Communications Inc.
                                    43 West 23rd Street,
                                    3rd Floor
                                    New York, NY  10010-4203

                  With copies to:
                                    Richard Rodman, Esq.
                                    Hall, Dickler, Kent, Friedman & Wood
                                    909 Third Avenue
                                    New York, NY 10022

                  or to such other address or counsel as any party hereto shall
                  specify pursuant to this Section 12.6 from time to time.

                                       48
<PAGE>


         12.7     Governing Law. This Agreement shall be construed in accordance
                  with the laws of the State of New York, without giving effect
                  to any requirements thereof which might otherwise cause the
                  application of the law of another jurisdiction, and the
                  parties consent to New York as the exclusive venue for
                  resolving any and all disputes that may arise concerning this
                  Agreement.

         12.8     Exercise of Rights and Remedies. Except as otherwise provided
                  herein, no delay of or omission in the exercise of any right,
                  power or remedy accruing to any party as a result of any
                  breach or default by any other party under this Agreement
                  shall impair any such right, power or remedy, nor shall it be
                  construed as a waiver of or acquiescence in any such breach or
                  default, or of any similar breach or default occurring later;
                  nor shall any waiver of any single breach or default be deemed
                  a waiver of any other breach or default occurring before or
                  after that waiver.

         12.9     Time.  Time is of the essence with respect to this Agreement.

         12.10    Reformation and Severability. In case any provision of this
                  Agreement shall be invalid, illegal or unenforceable, it
                  shall, to the extent possible, be modified in such manner as
                  to be valid, legal and enforceable but so as to most nearly
                  retain the intent of the parties, and if such modification is
                  not possible, such provision shall be severed from this
                  Agreement, and in either case the validity, legality and
                  enforceability of the remaining provisions of this Agreement
                  shall not in any way be affected or impaired thereby.

         12.11    No Third Party Rights or Remedies. This Agreement is not
                  intended to benefit or to afford any rights or remedies to any
                  Persons who are not parties to this Agreement except for (a)
                  whatever rights that Company Stockholders may have pursuant to
                  the Merger, (b) registration rights of the Registration
                  Stockholders set forth in Section 9 and (c) rights of the
                  beneficiaries of the Defined Contribution Plan and Trust
                  pursuant to Section 6.5.

         12.12    Captions. The headings of this Agreement are inserted for
                  convenience only, shall not constitute a part of this
                  Agreement or be used to construe or interpret any provision
                  hereof.

         12.13    Amendments and Waivers. Any term of this Agreement may be
                  amended and the observance of any term of this Agreement may
                  be waived only by mutual consent of all the signatories
                  hereto.

                                       49
<PAGE>

         12.14    Attorneys' Fees. In the event of any controversy, claim or
                  dispute between the parties affecting or relating to this
                  Agreement, the prevailing party shall be entitled to recover
                  from the non-prevailing party all of its costs and expenses,
                  including, without limitation, reasonable attorneys' fees. For
                  the purposes of this section, attorneys' fees shall include,
                  without limitation, fees incurred in the following: (1)
                  arbitration and mediation proceedings in addition to trial,
                  (2) pre-trial; (3) trial; (4) appeals; (5) post-judgment
                  motions; (6) contempt proceedings; (7) garnishment, levy and
                  debtor and third party examinations; (8) discovery; and (9)
                  bankruptcy litigation. The provisions of this Section shall
                  survive termination of this Agreement.

         IN WITNESS WHEREOF, the parties hereto have executed this Agreement as
of the day and year first above written.

                  HEALTHWORLD CORPORATION. ("Parent")


                  By:  /s/ Stuart Diamond
                     --------------------------------------

                  HC-FALK ACQUISITION CORP. ("Acquisition")


                  By:  /s/ Spencer Falk
                     --------------------------------------


                  FALK COMMUNICATIONS INC. ("Company")


                  By:  /s/ Spencer Falk
                     --------------------------------------



                  -----------------------------------------
                  SPENCER FALK



                                       50
<PAGE>

                  THE SPENCER FALK GRANTOR RETAINED ANNUITY TRUST

                  By:  /s/ Spencer Falk
                     --------------------------------------
                           Spencer Falk, Trustee



                                       51



<PAGE>

                         EXECUTIVE EMPLOYMENT AGREEMENT
                                FOR SPENCER FALK

         EMPLOYMENT AGREEMENT, dated as of August 1, 1999, between HC-FALK
ACQUISITION CORP., a Delaware corporation, with offices at 43 W. 23rd Street,
New York, NY 10010 (the "Company"), and SPENCER FALK, residing at 1 Cedar
Island, Larchmont, NY 10538 ("Employee").

                              W I T N E S S E T H:

         WHEREAS, the Company is a subsidiary of Healthworld Corporation, a
Delaware corporation (the "Parent");

         WHEREAS, pursuant to an Agreement and Plan of Merger dated August 1,
1999 ("Merger Agreement"), the Company desires to engage Employee to perform
services for the Company, and Employee desires to perform such services, on the
terms and conditions hereinafter set forth.

         NOW, THEREFORE, in consideration of the representations, warranties and
mutual covenants set forth herein, the parties agree as follows:

         1. Term.

         The Company agrees to employ Employee, and Employee agrees to serve, on
the terms and conditions of this Agreement for a period commencing on August 1,
1999 and ending on December 31, 2002 (the "Termination Date"), or such shorter
period as may be provided for herein; provided, however, that the term of this
Agreement shall be extended (subject to earlier termination as provided herein)
for successive one year periods unless at least 90 days prior to the end of the
then current term hereof, the Company or Employee has notified the other party
in writing that Employee's employment hereunder shall terminate at the end of
the then current term. The period during which Employee is employed hereunder is
hereinafter referred to as the "Employment Period." As used herein, the term
"Employment Year" shall mean a one-year period of Employee's employment
hereunder commencing on each January 1 during the Employment Period, provided
that the first Employment Year shall be the period commencing on August 1, 1999
and ending on December 31, 1999.

         2. Duties and Services.

         During the Employment Period, Employee shall be employed as the
President and Chief Executive Officer of the Company, and shall perform the
duties incident to that position. In the performance of his duties, Employee
shall be subject to the direction of the Chairman and Chief Executive Officer of
the Parent and the Board of Directors of the Parent and the Company. In
addition, during the Employment Period, Employee will be elected to and shall
serve as a member of the Board of Directors of

                                       2
<PAGE>

the Company and the Parent. Employee agrees to his employment as described in
this Section 2. Employee agrees to devote all of his business time and efforts
to the performance of his duties under this Agreement. Employee shall be
available to travel, as the needs of the business require, consistent with past
practices of the Company. The principal place of business of the Company shall,
during the term of this Agreement, be New York, New York. Employee's services
during the term shall be rendered in New York, New York subject to travel
requirements as set forth above. Employee shall have authority to manage the
business of the Company on a day-to-day basis subject to the Board of Directors
of the Company. Employee shall have the right to hire and fire and determine
compensation and bonus levels, within approved budgets without board approval
all non-key executive personnel and recommend compensation and bonus levels for
key executive personnel.

         3. Compensation.

         (a) As full compensation for his full-time services hereunder, the
Company shall pay Employee, during the Employment Period, a base salary at the
annual rate of $500,000.00 (prorated for periods that are less than one year)
payable at such intervals as salaries are paid by the Company to other
executives of the Company. Employee's base salary shall be subject to annual
increase at the sole discretion of the Board of Directors of the Parent and the
Company.

         (b) In addition, Employee may be entitled to receive an additional
annual bonus at the sole discretion of the Board of Directors of the Parent and
the Company.

         (c) All compensation hereunder (whether in the form of base salary or
incentive compensation) shall be subject to payroll deductions as may be
required by law.

         4. Benefits.

         (a) During the Employment Period, Employee may participate, to the
extent eligible, in each insurance (including, without limitation, any life,
travel and accident and medical and other health insurance), pension (whether
tax qualified or not), elective deferral, disability and other employee benefit
plans maintained by the Company or the Parent or the United States subsidiaries
of the Parent for its senior management or employees generally in accordance
with the terms thereof.

         (b) Employee shall be entitled to such number of sick days every year
during the Employment Period as are generally provided from time to time by the
Company or the Parent or its United States subsidiaries to its senior
management. Any unused sick days at the end of the calendar year shall not
accrue or cumulate from year to year.

         (c) During the Employment Period, Employee shall be entitled to
reimbursement for all reasonable travel, entertainment and other out-of-pocket
expenses necessarily incurred in the performance of his duties hereunder, upon

                                       2
<PAGE>

submission and approval of written statements and bills in accordance with the
then regular procedures of the Company.

         (d) The Employee shall be credited for all past service with Falk
Communications, Inc. with respect to the benefits in connection with profit
sharing, and other employee benefit plans maintained by the Company.

         (e) The Employee shall be entitled to a monthly automobile expense
allowance of $1,000.00 to reimburse the Employee for use of his own personal
automobile in connection with performing his duties under this Agreement.

         5. Vacation.

         Employee shall be entitled to such number of weeks of paid vacation
every year during the Employment Period consistent with past practice. The time
during which vacation will be taken shall be coordinated with other senior
management of the Company. Any unused vacation time at the end of a calendar
year shall not accrue or cumulate from year to year and Employee shall not be
entitled to compensation for unused vacation time.

         6. Representations, Warranties and Covenants.

         Employee represents and warrants to the Company that (i) except as set
forth on Exhibit A, Employee is under no contractual or other restriction or
obligation which is inconsistent with the execution of this Agreement, the
performance of his duties hereunder, or the other rights of the Company
hereunder and (ii) Employee is under no physical or mental disability that would
hinder his performance of duties under this Agreement.

         7. Non-Competition.

         (a) In view of the unique and valuable services it is expected Employee
will render to the Company, and in consideration of the compensation to be
received hereunder, Employee agrees (i) that he will not, during the period he
is employed by the Company, whether under this Agreement or otherwise,
Participate In (as defined below) any other business or organization, whether or
not such business or organization now is or shall then be competing with or of a
nature similar to the business or profession of the Company, and (ii) for a
period of two years after he ceases to be employed by the Company, whether under
this Agreement or otherwise, as a result of Employee's voluntary action or
pursuant to Section 11(a) hereof or if Employee ceases to be employed by the
Company in the case of the non-renewal of this Agreement by Employee or the
Company, he will not compete with or be engaged in the same business as or
Participate In any other business or organization which during such two year
period competes with or is engaged in the same business as the Company with
respect to any product or service sold or activity engaged in or up to the time
of such cessation, except that in each case the provisions of this Section 7
will not be deemed

                                       3
<PAGE>

breached merely because Employee owns not more than 1% of the outstanding common
stock of a corporation, if, at the time of its acquisition by Employee, such
stock is listed on a national securities exchange, is reported on Nasdaq, or is
regularly traded in the over-the-counter market by a member of a national
securities exchange.

         As used in this Agreement, the term "Participate In" shall mean:
"directly or indirectly, for his own benefit or for, with, or through any other
person, firm, or corporation, own, manage, operate, control, loan money to, or
Participate In the ownership, management, operation, or control of, or be
connected as a director, officer, employee, partner, consultant, agent,
independent contractor, or otherwise with, or acquiesce in the use of his name
in."

         (b) Employee will not directly or indirectly solicit or interfere with,
or endeavor to entice away from the Company or the Parent or any of its United
States subsidiaries any of its respective employees. Employee will not directly
or indirectly employ any person who is an employee of the Company or the Parent
or any of its United States subsidiaries for a period of two years after the
Employee leaves the employ of the Company.

         (c) Since a breach of the provisions of this Section 7 could not
adequately be compensated by money damages, the Company shall be entitled, in
addition to any other right and remedy available to it, to an injunction
restraining such breach or a threatened breach, and in either case no bond or
other security shall be required in connection therewith. Employee agrees that
the provisions of this Section 7 are necessary and reasonable to protect the
Company or the Parent or any of its United States subsidiaries in the conduct of
its respective business. If any restriction contained in this Section 7 shall be
deemed to be invalid, illegal, or unenforceable by reason of the extent,
duration, or geographical scope thereof, or otherwise, then the court making
such determination shall have the right to reduce such extent, duration,
geographical scope, or other provisions hereof, and in its reduced form such
restriction shall then be enforceable in the manner contemplated hereby.

         (d) The term "Company" in paragraphs 7, 8 and 9 herein includes Falk
Communications, Inc.

         8. Copyrights, Patents, Etc.

         Any interest in patents, patent applications, inventions, technological
innovations, copyrights, copyrightable works, developments, discoveries,
designs, and processes ("Such Inventions") which Employee now or hereafter
during the period he is employed by the Company under this Agreement or
otherwise and for 60 days thereafter may own, conceive of, or develop and either
relating to the fields in which the Company or the Parent or any of its United
States subsidiaries may then be engaged or contemplates being engaged or
conceived of or developed utilizing the time, material, facilities, or
information of the Company or the Parent or any of its United States

                                       4
<PAGE>

subsidiaries, shall belong to the Company or the Parent or any of its United
States subsidiaries, as the case may be. As soon as Employee owns, conceives of,
or develops any Such Invention, he agrees immediately to communicate such fact
in writing to the Company, and without further compensation, but at the
Company's expense (except as noted in clause (a) of this Section 8), forthwith
upon request of the Company, Employee shall execute all such assignments and
other documents (including applications for patents, copyrights, trademarks, and
assignments thereof) and take all such other action as the Company may
reasonably request in order (a) to vest in the Company all Employee's right,
title, and interest in and to Such Inventions, free and clear of liens,
mortgages, security interests, pledges, charges, and encumbrances ("Liens")
(Employee to take such action, at his expense as is necessary to remove all such
Liens) and (b), if patentable or copyrightable, to obtain patents or copyrights
(including extensions and renewals) therefor in any and all countries in such
name as the Company shall determine.

         9. Confidential Information.

         All confidential information which Employee may now possess, may obtain
during or after the Employment Period, or may create prior to the end of the
period he is employed by the Company under this Agreement or otherwise relating
to the business of the Parent, the Company or any of the Parent's United States
subsidiaries shall not be published, disclosed, or made accessible by him to any
other person, firm, or corporation either during or after the termination of his
employment or used by him except during the Employment Period in the business
and for the benefit of the Company, the Parent and the Parent's United States
subsidiaries, in each case without prior written permission of the Company;
provided, however, that as used herein, the term "confidential information"
shall not include information which (a) becomes generally available to the
public other than as a result of a disclosure, directly or indirectly, by
Employee, (b) was available to Employee prior to its disclosure to Employee by
the Company or its employees or agents; or (c) becomes available to Employee
after the termination of this Agreement from a source other than the Company or
its employees or agents. Employee shall return all tangible evidence of such
confidential information to the Company prior to or at the termination of his
employment.

         10. Life Insurance.

         If requested by the Company, Employee shall submit to such physical
examinations and otherwise take such actions and execute and deliver such
documents as may be reasonably necessary to enable the Company, at its expense
and for its own benefit, to obtain life insurance on the life of Employee.

         11. Termination.

         Notwithstanding anything herein contained, if, prior to the end of the
Employment Period:

                                       5
<PAGE>

         (a) either (i) Employee shall be physically or mentally incapacitated
or disabled (as determined by an independent physician selected by the Board of
Directors of the Company) or otherwise unable fully to discharge his duties
hereunder for a period of 13 consecutive weeks or an aggregate of 13 weeks in
any six-month period, (ii) Employee shall be convicted by, or shall have entered
a plea of guilty or nolo contendere in, a court of competent and final
jurisdiction for any crime involving moral turpitude, fraud, embezzlement,
misappropriation, or any other felony or crime punishable by imprisonment, (iii)
Employee shall commit any act of fraud, embezzlement or other act of
misappropriation or dishonesty, (iv) Employee shall fail or refuse to perform
his duties as required hereunder or shall refuse to follow direct instructions
from the Chairman and Chief Executive Officer of the Parent or the Board of
Directors of the Company or Parent with respect to a material matter consistent
with the Employee's title and position with the Company, or otherwise, shall
breach any material term of this Agreement and fail to correct such breach
within 20 days after Employee's receipt of written notice thereof, then, in each
such case, the Company shall have the right to give notice of termination of
Employee's services hereunder as of a date (not earlier than ten days from such
notice) to be specified in such notice, and this Agreement shall terminate on
the date so specified; or

         (b) Employee shall die, then this Agreement shall terminate on the date
of Employee's death.

         (c) Upon termination of this Agreement pursuant to subsection (a)(i) or
(b) of this Section 11, neither party shall have any further obligations
hereunder except that (i) Employee (or his estate in the event of his death)
shall be entitled to receive his salary which shall not have previously been
paid to the date of termination, any bonus for the Employment Year prior to the
Employment Year in which Employee is terminated to the extent accrued but not
yet paid, and any bonus for the Employment Year in which Employee is terminated
pro-rata to the date of termination, and (ii) for obligations or covenants
contained herein that extend beyond the term of this Agreement.

         (d) Upon termination of this Agreement as a result of Employee's
voluntary action or pursuant to subsections (a)(ii), (a)(iii) or (a)(iv) of this
Section 11, neither party shall have any further obligations hereunder except
(i) Employee shall be entitled to receive his salary which shall not have
previously been paid to the date of termination, and any bonus for the
Employment Year prior to the Employment Year in which Employee is terminated to
the extent accrued but not yet paid, and (ii) for obligations or covenants
contained herein that extend beyond the term of this Agreement.

         (e) During the term of any earnout provisions in paragraph 2 of the
Merger Agreement, the employee shall not be terminated except as provided for in
subsections (a) or (b) of this Section 11. In the event Employee's employment is
terminated after the term of any earnout provision in paragraph 2 of the Merger
Agreement and during the term of this Agreement other than by Employee's
voluntary action or pursuant to subsection (a) or (b) of this Section 11,
Employee shall be entitled to receive (i) an amount equal to his current base
salary for the period from the date of termination

                                       6
<PAGE>

through the balance of the scheduled term of this Agreement, less any
compensation received or receivable by Employee as a result of any other
employment obtained by Employee during such period, which amounts shall be
payable in accordance with the Company's normal payroll practices then in
effect, (ii) any bonus for the Employment Year prior to the Employment Year in
which Employee is terminated, to the extent accrued but not yet paid, and any
bonus for the Employment Year in which Employee is terminated pro rata to the
date of termination; (iii) any benefits then vested under any benefit plans and
otherwise payable in accordance with the provisions of the applicable benefit
plan and applicable laws, (iv) continued coverage (net of any Employee
contributions) to the extent any such coverage was provided immediately prior to
the termination of Employee for medical, health, hospital and disability
insurance from the date of termination through the balance of the scheduled term
of the Agreement under the benefit plans maintained by the Company, the Parent
or any of the Parent's United States Subsidiaries for its senior management or
employees generally in accordance with the terms thereof or, if the Company is
unable to provide such coverage under its benefits plans as they may from time
to time be in effect, the Company will provide or pay (without gross-up for
taxes), at the Company's sole discretion, for coverage (net of any Employee
contributions) having substantially the same aggregate value as the coverage
provided under such plans, and (v) continued coverage (net of any Employee
contributions) from the date of termination through the balance of the scheduled
term of this Agreement under any life insurance policies maintained for Employee
immediately prior to the termination of Employee (other than any policy under
which the Company is the beneficiary) or, if the Company is unable to provide
such coverage, the Company will pay (net of any Employee contributions) to
Employee (without gross-up for taxes) an amount sufficient for Employee to
purchase such life insurance policy and pay the premiums thereon through the
balance of the scheduled term of this Agreement. Employee shall promptly notify
the Company in writing of any other employment obtained or undertaken by
Employee, and the salary, compensation or other amounts received or to be
received by Employee therefrom. In the event Employee's employment is terminated
during the term of this Agreement other than by Employee's voluntary action or
pursuant to subsection (a) or (b) of this Section 11, this subsection (e) of
this Section 11 will apply in place of any Company severance policies that might
otherwise be applicable, and the Company will have no obligation to make any
payments to Employee except those expressly set forth in this subsection (e) of
this Section 11.

         (f) In the event of a material breach by the Company with respect to
any of the terms of this Agreement and which the Company fails to correct within
twenty (20) days after the Company's receipt of written notice thereof, then, in
such case, the Employee shall have the right to terminate the Agreement and
continue to receive all salary and benefits as set forth in subsection (e) of
this Section 11.

         12. Survival.

         The covenants, agreements, representations, and warranties contained in
or made pursuant to this Agreement shall survive Employee's termination of
employment.

                                       7
<PAGE>

         13. Modification.

         This Agreement sets forth the entire understanding of the parties with
respect to the subject matter hereof, supersedes all existing agreements between
them concerning such subject matter, and may be modified only by a written
instrument duly executed by each party.

         14. Notices.

         Any notice or other communication required or permitted to be given
hereunder shall be in writing and shall be mailed by certified mail, return
receipt requested, or delivered against receipt to the party to whom it is to be
given at the address of such party set forth in the preamble to this Agreement
(or to such other address as the party shall have furnished in writing in
accordance with the provisions of this Section 14). Notice to the estate of
Employee shall be sufficient if addressed to Employee as provided in this
Section 14. Any notice or other communication given by certified mail (or such
comparable method) shall be deemed given at the time of certification thereof
(or comparable act), except for a notice changing a party's address which shall
be deemed given at the time of receipt thereof.

         15. Waiver.

         Any waiver by either party of a breach of any provision of this
Agreement shall not operate as or be construed to be a waiver of any other
breach of such provision or of any breach of any other provision of this
Agreement. The failure of a party to insist upon strict adherence to any term of
this Agreement on one or more occasions shall not be considered a waiver or
deprive that party of the right thereafter to insist upon strict adherence to
that term or any other term of this Agreement. Any waiver must be in writing.

         16. Binding Effect.

         Employee's rights and obligations under this Agreement shall not be
transferable by assignment or otherwise, such rights shall not be subject to
commutation, encumbrance, or the claims of Employee's creditors, and any attempt
to do any of the foregoing shall be void. The provisions of this Agreement shall
be binding upon and inure to the benefit of Employee and his heirs and personal
representatives, and shall be binding upon and inure to the benefit of the
Company and its successors and assigns.

         17. No Third Party Beneficiaries.

         This Agreement does not create, and shall not be construed as creating,
any rights enforceable by any person not a party to this Agreement (except as
provided in Sections 7, 8, 9 and 16).

                                       8
<PAGE>

         18. Headings.

         The headings in this Agreement are solely for the convenience of
reference and shall be given no effect in the construction or interpretation of
this Agreement.

         19. Counterparts; Governing Law.

         This Agreement may be executed in any number of counterparts, each of
which shall be deemed an original, but all of which together shall constitute
one and the same instrument. This Agreement shall be governed by and construed
in accordance with the laws of the State of New York, without giving effect to
conflict of laws.

         20. Parent Guaranty.

         All obligations of the Company under this Agreement shall be guaranteed
by the Parent.

         IN WITNESS WHEREOF, the parties have duly executed this Agreement as of
the date first above written.

                                             HC-FALK ACQUISITION CORP.


                                             By: /s/ Stuart Diamond
                                                --------------------------------
                                             Name:  Stuart Diamond
                                             Title: Chief Financial Officer


                                             HEALTHWORLD CORPORATION


                                             By: /s/ Stuart Diamond
                                                --------------------------------
                                             Name:  Stuart Diamond
                                             Title: Chief Financial Officer

                                                 /s/ Spencer Falk
                                             -----------------------------------
                                             SPENCER FALK

                                       9



<PAGE>


                          [LETTERHEAD OF HEALTHWORLD]
                              C O R P O R A T I O N
      100 Avenue of the Americas o New York, New York 10013 o 212-625-4000

                             Contact: Stuart Diamond
                             Chief Financial Officer

                                 (212) 625-4249

                              FOR IMMEDIATE RELEASE

              HEALTHWORLD CORPORATION ACQUIRES FALK COMMUNICATIONS

         New York, New York - August 4, 1999 - Healthworld Corporation (NASDAQ:
HWLD) announced today that it has acquired Falk Communications, Inc. ("Falk"), a
privately held healthcare communications agency located in New York City. Falk's
services include medical education, communications and promotional services.
Falk had gross billings of $18.2 million and net revenues of $9.3 million for
the year ended December 31, 1998. Falk's current clients consist of many of the
top pharmaceutical companies, including Schering Corporation, Pfizer Inc.,
Ortho-McNeil Pharmaceutical and Novartis Pharmaceuticals. Falk currently has a
staff of 64 full-time employees.

         This acquisition further extends Healthworld's ability to provide
worldwide marketing and communications services. Falk is known for its
excellence in medical communications. Steven Girgenti, Chairman and Chief
Executive Officer of Healthworld, stated, "Falk is the perfect complement to our
current U.S. and Europe-based communications business. Falk represents a
tremendous growth opportunity in medical advertising and education and should
add to the overall, long-term profitability of Healthworld."

         Healthworld acquired Falk for an initial purchase price of $15.5
million, consisting of approximately $7,550,000 in cash and 649,111 shares in
Healthworld Corporation common stock. Additional consideration could be paid out
by Healthworld over the next five years, depending upon future operating
earnings of Falk exceeding established target levels, up to a maximum of $20
million. The acquisition, which is being accounted for as a purchase
transaction, is expected to impact Healthworld's earnings per share as neutral
to slightly accretive in 1999. As part of the transaction, Healthworld has
entered into employment agreements with Falk's Chief Executive Officer, Spencer
Falk, and four key Falk executives. In addition, Spencer Falk has become a
member of the Board of Directors of Healthworld Corporation.

         Spencer Falk added, "We are very proud to join the Healthworld group
and to be able to offer our customers the knowledge, expertise and vast
resources of this outstanding global organization. As part of Healthworld, we
will enhance our ability to deliver innovative products and services backed by
superior client service."

         Healthworld is an international communications and contract sales
marketing organization specializing in healthcare. The company provides many of
the world's largest pharmaceutical and healthcare companies with a comprehensive
range of integrated strategic


<PAGE>

                                                                               2

marketing services designed to accelerate the acceptance of new products and to
sustain their growth. These integrated services include advertising and
promotion, contract sales, consulting, medical education, public relations,
marketing research, publishing, interactive multimedia and database marketing
services.

         This press release contains statements which constitute forward-looking
statements within the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as amended.
Those statements include statements regarding the intent, belief, or current
expectations of the Company and its management team. Prospective investors are
cautioned that any such forward-looking statements are not guarantees of future
performance and involve risks and uncertainties, and that actual results may
differ materially from those projected in the forward-looking statements. Such
risks and uncertainties include, among other things, competitive, economic and
regulatory factors in the healthcare marketing and communications industry and
the pharmaceutical and healthcare industry, general economic conditions, the
ability of Healthworld to manage its growth and successfully implement its
business strategy, and other risks and uncertainties that may be detailed, from
time to time, in Healthworld's reports filed with the Securities and Exchange
Commission.

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