SHOPPING COM
PRE 14A, 1998-06-12
DEPARTMENT STORES
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                            SCHEDULE 14A INFORMATION

Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

Filed by the Registrant { X }
Filed by a Party other than the Registrant {   }
Check the appropriate box:
{ X }   Preliminary Proxy Statement
{   }   Confidential, for Use of the Commission Only (as permitted by Rule
        14a-6(e)(2))
{   }   Definitive Proxy Statement
{   }   Definitive Additional Materials
{   }   Soliciting Material Pursuant to (S) 240.14a-11(c) or (S) 240.14a-12

                                  SHOPPING.COM
- -------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)
- -------------------------------------------------------------------------------
     (Name of Person(s) Filing Proxy Statement if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

{ X }   No fee required.
{   }   $125 per Exchange Act Rules 0-11(c)(1)(ii), 14a-6(i)(1), 14a-6(i)(2)
        or Item 22(a)(2) of Schedule 14A.
{   }   $500 per each party to the controversy pursuant to Exchange Act Rule
        14a-6(i)(3). { } Fee computed on table below per Exchange Act Rules
        14a-6(i)(4) and 0-11.

   1)   Title of each class of securities to which transaction applies:

- --------------------------------------------------------------------------------
   2)   Aggregate number of securities to which transaction applies:

- --------------------------------------------------------------------------------
   3)   Per unit price or other underlying value of transaction computed
        pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the
        filing fee is calculated and state how it was determined):

- --------------------------------------------------------------------------------
   4)   Proposed maximum aggregate value of transaction:

- --------------------------------------------------------------------------------




                                  Page 1 of 46
<PAGE>

   5)   Total fee paid:

- --------------------------------------------------------------------------------

{   }   Fee paid previously with preliminary materials.

{   }   Check box if any part of the fee is offset as provided by Exchange Act
        Rule 0-11(a)(2) and identify the filing for which the offsetting fee was
        paid previously. Identify the previous filing by registration statement
        number, or the Form or Schedule and the date of its filing.

        1) Amount Previously Paid:

- --------------------------------------------------------------------------------

        2) Form, Schedule or Registration Statement No.:

- --------------------------------------------------------------------------------

        3) Filing Party:

- --------------------------------------------------------------------------------

        4) Date Filed:

- --------------------------------------------------------------------------------








                                  Page 2 of 46
<PAGE>


                                  SHOPPING.COM
                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
                           to be held on July 15, 1998


TO THE SHAREHOLDERS:

NOTICE IS HEREBY GIVEN that the Annual Meeting of Shareholders of Shopping.com,
a California corporation ("the Company"), will be held on July 15, 1998 at 
2:00 p.m., local time, at the Presidents A Room of the Doubletree Hotel, 10740
Wilshire Blvd., Los Angeles, California 90024 for the following purposes:

1. To approve an amendment to the Company's Bylaws to decrease the size of the
Board of Directors from seven members to five members (Proposal 1);

2. To elect five directors of the Company to serve until the 1999 Annual Meeting
of Shareholders or until their successors have been duly elected and qualified
(Proposal 2);

3. To approve the adoption of the Stock Option Plan of 1997, as amended, and the
reservation of 750,000 of the Company's common shares for issuance thereunder
(Proposal 3);

4. To approve an amendment to the Company's Articles of Incorporation
authorizing a class of preferred shares with preferences, limitations and
relative rights as determined by the Board of Directors (Proposal 4);

5. To approve an amendment to the Company's Bylaws to provide for different
terms for members of the Board of Directors upon listing of the Company's equity
securities on a national exchange (Proposal 5);

6. To ratify the appointment of Singer Lewak Greenbaum & Goldstein LLP as
independent public accountants of the Company for the fiscal year ending January
31, 1999 (Proposal 6); and

7. To transact such other business as may properly be brought before the meeting
and any adjournment(s) thereof.

        The foregoing items of business are more fully described in the Proxy
Statement accompanying this Notice.

        Shareholders of record at the close of business on June 22, 1998, shall
be entitled to notice of and to vote at the meeting.




                                  Page 3 of 46
<PAGE>


        All shareholders are cordially invited to attend the meeting. However,
to assure your representation at the meeting, you are urged to mark, sign, date
and return the enclosed proxy card as promptly as possible in the
postage-prepaid envelope enclosed for that purpose. Any shareholder attending
the meeting may vote in person even if he or she has returned a proxy.

                                     Sincerely,


                                     John H. Markley
                                     President and Chief Executive Officer

Corona del Mar, California
June 22, 1998


                             YOUR VOTE IS IMPORTANT

        IN ORDER TO ASSURE YOUR REPRESENTATION AT THE MEETING YOU ARE REQUESTED
TO COMPLETE, SIGN AND DATE THE ENCLOSED PROXY CARD AS PROMPTLY AS POSSIBLE AND
RETURN IT IN THE ENCLOSED ENVELOPE.















                                  Page 4 of 46
<PAGE>

                                  SHOPPING.COM
                             2101 East Coast Highway
                        Corona del Mar, California 92625

                                 PROXY STATEMENT
                 INFORMATION CONCERNING SOLICITATION AND VOTING

General

        The enclosed Proxy is solicited on behalf of the Board of Directors of
Shopping.com (the "Company") for use at the Annual Meeting of Shareholders to be
held on July 15, 1998 at 2:00 p.m., local time, at the Presidents A Room of the
Doubletree Hotel, 10740 Wilshire Blvd., Los Angeles, California 90024, and at 
any adjournment(s) thereof (the "Meeting"), for the purposes set forth herein
and in the accompanying Notice of Annual Meeting of Shareholders. The Company's
telephone number is (949) 640-4393. These proxy solicitation materials were
mailed on or about June 22, 1998 to all shareholders entitled to vote at the
Meeting.

Record Date and Share Ownership

        Shareholders of record at the close of business on June 22, 1998 (the
"Record Date") are entitled to notice of and to vote at the Meeting and at any
adjournment(s) thereof. As of May 28, 1998, 4,049,059 of the Company's common
shares, no par value, were issued and outstanding.

Revocability of Proxies

        Any proxy given pursuant to this solicitation may be revoked by the
person giving it at any time before its use by delivering to the Company
(Attention: John H. Markley) a written notice of revocation or a duly executed
proxy bearing a later date or by attending the Meeting and voting in person.

Voting and Solicitation

        Each shareholder voting in the election of directors may cumulate such
shareholder's votes and give one candidate a number of votes equal to the number
of directors to be elected multiplied by the number of shares held by such
shareholder, or distribute the shareholder's votes on the same principle among
as many candidates as the shareholder may select, provided that votes cannot be
cast for more than the total number of directors authorized by the Company's
Bylaws. However, no shareholder shall be entitled to cumulate votes unless the
candidate's name has been placed in nomination prior to the voting and the
shareholder, or any other shareholder, has given notice at the Meeting prior to
the voting of the intention to cumulate the shareholder's votes. Assuming the
approval of the proposal to decrease the size of the Board of Directors, the
five nominees for director receiving the highest number of votes at the


                                       -1-

                                  Page 5 of 46
<PAGE>

Meeting will be elected. If the proposal to decrease the size of the Board is
not approved, the seven nominees for director receiving the highest number of
votes at the Meeting will be elected. On all matters other than the election of
directors, each share of Common Stock has one vote. See "Proposal 1- Amendment
of Bylaws to Decrease the Size of the Board of Directors."

        The cost of this solicitation will be borne by the Company. The Company
has retained the services of Corporate Investor Communications (the "Agent") to
perform a search of brokers, bank nominees and other institutional owners. The
Company estimates that it will pay the Agent a fee of $1,000 for its services
and will reimburse it for reasonable out-of-pocket expenses, if necessary. In
addition, the Company may reimburse brokerage firms and other persons
representing beneficial owners of shares for their expenses in forwarding
solicitation material to such beneficial owners. Proxies may also be solicited
by certain of the Company's directors, officers and regular employees, without
additional compensation, personally or by telephone or telegram.

Quorum; Abstentions; Broker Non-Votes

        The Company's Bylaws provide that the presence in person or by proxy of
the holders of a majority of the shares entitled to vote at the Meeting shall
constitute a quorum for the transaction of business. The Company intends to
include abstentions and broker non-votes as present or represented for purposes
of establishing a quorum for the transaction of business, but to exclude broker
non-votes from the calculation of shares entitled to vote. Because directors are
elected by a plurality vote, abstentions in the election of directors have no
impact once a quorum exists.

Deadline for Receipt of Shareholder Proposals

        The Company currently intends to hold its 1999 Annual Meeting of Share
holders in July 1999 and to mail proxy statements relating to such meeting in
June 1999. Proposals of shareholders of the Company that are intended to be
presented by such shareholders at the Company's 1999 Annual Meeting of
Shareholders must be received by the Company no later than February 9, 1999 and
must otherwise be in compliance with applicable laws and regulations in order to
be considered for inclusion in the proxy statement and form of proxy relating to
that meeting.








                                       -2-

                                  Page 6 of 46
<PAGE>

                                 PROPOSAL NO. 1

                         AMENDMENT OF BYLAWS TO DECREASE
             THE FIXED NUMBER OF DIRECTORS ON THE BOARD OF DIRECTORS

        The Board of Directors recommends the adoption of the following
amendment to Section 2(a) of the Company's Bylaws:

        "Section 2(a) of the By-Laws of Shopping.com, as amended to date, is
hereby amended to read as follows:

        '(a) The authorized number of directors of the corporation shall be not
less than five (5) nor more than nine (9). The exact number of directors shall
be five (5) until changed, within the limits specified above, by a bylaw
amending this Section 2(a), duly adopted by the board of directors or by the
shareholders. The indefinite number of directors may be changed, or a definite
number may be fixed without provision for an indefinite number, by a duly
adopted amendment to the articles of incorporation or by an amendment to this
bylaw duly adopted by the vote or written consent of holders of a majority of
the outstanding shares entitled to vote; provided, however, that an amendment
reducing the fixed number or the minimum number of directors to a number less
then five (5) cannot be adopted if the votes cast against its adoption at a
meeting, or the shares not consenting in the case of an action by written
consent, are equal to more than sixteen and two-thirds percent (16 2/3%) of the
outstanding shares entitled to vote thereon. No amendment may change the stated
maximum number of authorized directors to a number greater than two (2) times
the stated minimum number of directors minus one (1).'"

        Pursuant to Section 2(a), as currently amended, the authorized number of
directors is seven. The Board of Directors currently has five members and two
vacancies. The Board has decided that it would be in the best interests of the
Company to reduce the exact number of directors on the Board rather than
maintaining the two vacancies while seeking suitable nominees for the Board of
Directors. By providing for a Board of Directors ranging in size from five to
nine members with the exact number fixed by an amendment to the Bylaws adopted
by either the Board or the shareholders, the Board retains the flexibility to
add directors to the Board in the event such additions become desirable. Such an
ability may make it easier for the Company to attract financing. A large
investor may request representation on the Board as a condition to making the
investment.

        Reducing the number of directors may increase the number of votes
required to elect a director using cumulative voting. Accordingly, by fixing the
exact number of directors at five instead of seven, it may become more difficult
for minority shareholders to elect a director.



                                       -3-

                                  Page 7 of 46
<PAGE>

        The reference to Section 2(b) in the proposed amendment of Section 2(a),
only becomes relevant if the amendment to the Bylaws in Proposal No. 5 is 
passed by the shareholders. If Proposal No. 5 is passed, the fixed number of 
directors on the Board will be increased to six members upon the occurrence 
of certain events if the fixed number of directors is less than six. See 
"Proposal 5- Amendment of the Company's Bylaws to Provide for Different Terms 
for Members of the Board of Directors."

Vote Required

        The approval of the amendment of the Company's Bylaws requires the
affirmative vote of a majority of the shares of the Company's Common Stock
present or represented and entitled to vote on this subject matter at the
Meeting. An abstention is not an affirmative vote and, therefore, will have the
same effect as a vote against the proposal. A broker non-vote will not be
treated as entitled to vote on this subject matter at the Meeting. See
"Information Concerning Solicitation and Voting--Quorum; Abstentions; Broker
Non-Votes."

               MANAGEMENT RECOMMENDS THAT SHAREHOLDERS VOTE "FOR"
               ADOPTION OF THE AMENDMENT TO THE BYLAWS TO DECREASE
             THE FIXED NUMBER OF DIRECTORS ON THE BOARD OF DIRECTORS


                                 PROPOSAL NO. 2

                              ELECTION Of DIRECTORS

Nominees

        Assuming the approval of Proposal No. 1, a board of five directors is to
be elected at the Meeting. If Proposal No. 1 is approved and unless otherwise
instructed, the proxy holders will vote the proxies received by them for the
Company's five nominees named below, all of whom are presently directors of the
Company. If Proposal No. 1 is not approved, the proxy holders will also vote the
proxies received by them for any nominee who shall be designated by the present
Board of Directors to fill the two vacancies on the oard. In the event that any
nominee of the Company is unable or declines to serve as a director at the time
of the Meeting, the proxies will be voted for any nominee who shall be 
designated by the present Board of Directors to fill such a vacancy. It is not 
expected that any nominee will be unable or will decline to serve as a director.
The term of office of each person elected as a director will continue until the
next annual meeting of the shareholders or until a successor has been duly 
elected and qualified.



                                       -4-

                                  Page 8 of 46
<PAGE>

        The name and certain information regarding each nominee are set forth
below. There are no family relationships among directors or executive officers
of the Company.


Name                         Age         Position with Shopping.com
- ----                         ---         --------------------------
Frank W. Denny (1)(2)        64          Chairman
John H. Markley              58          President, Chief Executive Officer
                                         and Director
Douglas Hay                  44          Executive Vice President and Director
Paul J. Hill (1)             52          Director
Edward F. Bradley (2)        59          Director
- ----------------------------
(1)  Member of the Audit Committee.
(2)  Member of the Compensation Committee.


FRANK W. DENNY. Mr. Denny joined Shopping.com in April 1998 as its Chairman of
the Board. He is also the President and CEO of Group InterCom, an international
marketing and consulting group headquartered in San Antonio, Texas, and has
served in those offices since 1991. Through its United States and International
offices Group InterCom is engaged in the sale, marketing and manufacture of
general hard lines retail merchandise. Group InterCom also is a consulting firm
specializing in retail concept development and implementation as well as mergers
and acquisitions.

Prior to this time, Mr. Denny was a founder, Chairman of the Board, President
and CEO of Builders Square, one of the largest retail home improvement warehouse
operations in the United States. Prior to Builders Square, Mr. Denny was
President of W.R. Grace Home Centers, a chain of home centers operating over 300
stores nationally.

Mr. Denny was an officer of the Home Center Institute and a charter member of
the National Home Center Congress and Exposition. He was also a founder of the
Do It Yourself Research Institute based in Indianapolis, Indiana.

JOHN H. MARKLEY. In June 1998 Mr. Markley became the Company's President and
Chief Executive Officer and a member of its Board of Directors. Mr. Markley
devotes substantially all of his business time to the Company.  In June 1993, 
Mr. Markley founded Allwoods Management Group and is currently a principal of
Allwoods Management Group which provides management consulting services to 
businesses, law firms and financial institutions including acquisition analysis,
business planning and financial feasibility studies. Since August 1989, 
Mr. Markley has served and currently serves as the Chairman of the Board and 
Chief Executive Officer of Pay-N-Pak, a corporation and a home improvement chain


                                       -5-

                                  Page 9 of 46
<PAGE>

with 102 stores in 14 states which had sales of $500 million but is currently a
non-operating entity which filed for protection under the Federal Bankruptcy
Code (11 USC) in 1991.  From 1985 to 1989, Mr. Markley was a managing partner 
and broker at Re/Max Rivera Realty and Re/Max South County Realtors which had 
sales in residential and commercial real estate worth $200 million and helped 
manage six offices and 100 associates. From 1980 to 1985, Mr. Markley was 
President of W.R. Grace Western Region Home Center Division. As President of 
W.R. Grace Western Region Home Center Division, Mr. Markley managed a chain of 
94 home improvement stores in six Western states. From 1971 to 1980, Mr. Markley
was executive vice-president and general manager of Cashways Building Materials,
a chain of 12 home improvement stores with annual sales in excess of $100
million.  Prior to 1971, Mr. Markley held other managerial positions with home
improvement companies.

DOUGLAS HAY. Mr. Hay joined the Company in May, 1997 as its Executive Vice
President and was elected as a member of the Board of Directors in July, 1997.
Mr. Hay has spent over 25 years in the field of marketing consumer products and
services. From 1990 to April 1997, Mr. Hay was General Manager of Projects Et Al
Inc., a business consulting firm that developed marketing and merchandising
programs for some of the nations leading retail companies. Mr. Hay has also
served as Vice President of Marketing for Northern Automotive, Inc., an
automotive parts retail company.

PAUL J. HILL. Mr. Hill joined the Company as a member of its Board of Directors
in April 1997. Mr. Hill has over 25 years of experience in managing diversified
integrated companies operating in areas such as insurance, real estate,
communications, resources and manufacturing. From June 1994 to the present, Mr.
Hill has served as Chairman of Crown Life Insurance Company. Mr. Hill has
participated as a board member and officer of many public and private companies
in both the United States and Canada. From 1978 to the present, Mr. Hill has
also been President of Harvard Developments Limited, a diversified company with
operations in real estate, broadcasting, manufacturing, oil and gas and
insurance. Mr. Hill received a Bachelor of Science and Bachelor of Arts degree
from Georgetown University in 1967 and a Master of Business Administration form
the University of Western Ontario in 1969.

EDWARD F. BRADLEY. Mr. Bradley joined the Company as a member of its Board of
Directors in April 1997. From December 1996 to the present, Mr. Bradley has been
President and Chairman of Cannon Industries, Inc., a business development and
venture capital firm. Prior to joining Cannon Industries, Inc., from January
1993 to December 1996, Mr. Bradley was the Corporate Director of Quality of
Geneva Steel Corp., an integrated steel manufacturer. From 1985 to January 1993,
Mr. Bradley carried on a management consulting business. From 1972 to 1985, Mr.
Bradley was President of his environmental consulting company with regional
offices in New York, Washington, D.C., Chicago, Detroit, and Milwaukee. From
October 1997 to the present, Mr. Bradley has been a director of Kyzen
Corporation, a company which manufactures and markets chemical cleaning
solutions. Mr. Bradley has also functioned as a Special Consultant to the U.S.
Environmental Protection Agency in Washington, D.C. Mr. Bradley received a
Bachelor of Science degree in Civil Engineering in 1961 and a Master of Science
degree in Civil Engineering in 1964 from the University of Notre Dame, and is a


                                       -6-

                                 Page 10 of 46
<PAGE>

Registered Professional Engineer. From 1988 to June 1996, Mr. Bradley was an
Adjunct Professor in Engineering Economics at the University of Utah.

Board Meetings And Committees

        The Board of Directors held a total of three meetings during fiscal
1998. With the exceptions of Mr. Denny and Mr. Markley who did not join the 
Board until after the end of the last fiscal year, no incumbent director during
the last fiscal year attended fewer than 75% of the aggregate of the total 
number of meetings of the Board of Directors. The Board of Directors has two 
standing committees which were established in July 1997: an Audit Committee and
a Compensation Committee.

        The Audit Committee, which currently consists of Mr. Denny and Mr. Hill,
recommends the Company's independent accounting firm to audit the Company's
financial statements and to perform services related to the audit, reviews the
scope and results of the audit with the independent accountants, reviews with
management and the independent accountants the Company's year-end operating
results and considers the adequacy of the internal accounting procedures. The
Compensation Committee, which consists of Mr. Denny and Mr. Bradley, reviews and
recommends the compensation arrangements for all officers, approves such
arrangements for other senior level employees and administers and takes such
other action as may be required in connection with certain compensation and
incentive plans of the Company (including the grant of stock options).
Neither committee met during the last fiscal year.

Director Option Grants

        Each of the Company's directors in fiscal 1998 were granted options to
purchase 25,000 shares of the Company's Common Stock at an exercise price of
$3.00 per share. In February, 1998 each director was granted an additional
option to purchase 25,000 shares of the Company's Common Stock at an exercise
price of $14.25 per share. One such director, Bill Gross, resigned from the
Board on March 24, 1998 and was replaced by Mr. Denny. See "Executive Officer
Compensation  - Director Compensation."

        The Company has entered into employment agreements with Mr. Markley and
Mr. Hay and a consulting agreement with Stilden Co., Inc., a Texas corporation.
Mr. Denny is the president, principal shareholder and a director of Stilden
Co., Inc. See "Executive Officer Compensation - Employment Agreements" and
"Certain Transactions."






                                       -7-

                                 Page 11 of 46
<PAGE>

Required Vote

        The directors will be elected by a plurality vote of the shares of the
Company's Common Stock present or represented and entitled to vote on this
matter at the Meeting. Cumulative voting in the election of directors is
required under Section 708 of the California Corporations Code. Under cumulative
voting, each share entitled to vote in the election of directors has such number
of votes as is equal to the number of directors to be elected. A shareholder may
then cast all of his or her votes for a single candidate or may allocate them
among as many candidates as the shareholder may choose. As a result,
shareholders holding a significant minority percentage of the outstanding shares
entitled to vote in the election of directors may be able to effect the election
of one or more directors. Votes withheld from a nominee and broker non-votes
will be counted for purposes of determining the presence or absence of a quorum
but because directors are elected by a plurality vote, have no impact once a
quorum is present. See "Information Concerning Solicitation and Voting - Quorum;
Abstentions; Broker Non-Votes."


                MANAGEMENT RECOMMENDS THAT THE SHAREHOLDERS VOTE
                                      "FOR"
                             THE FOREGOING NOMINEES


                                 PROPOSAL NO. 3

                          APPROVAL AND ADOPTION OF THE
                            STOCK OPTION PLAN OF 1997

Introduction

        The Stock Option Plan of 1997 (the "Plan") was adopted by the Board of
Directors in July 1997, subject to shareholder approval. The Plan provides for
the grant of options to purchase shares of the Company's Common Stock to
employees, non-employee directors of and consultants to the Company. A total of
250,000 shares were reserved for issuance under the Plan.

        As of January 1998, the Plan had only approximately 18,000 shares
available for future grant. Accordingly, the Board amended the Plan to increase
the number of shares available for grant to 750,000. It is this amended Plan
with an aggregate of 750,000 shares available for grant which the shareholders
are asked to approve in this Proposal No. 3. The Board believes that an option
plan is necessary to enable the Company to compete successfully with other
companies to attract and retain valuable employees.



                                       -8-

                                 Page 12 of 46
<PAGE>

Summary of the Plan

        The full text of the Plan, as amended, is set forth as Appendix A to
this Proxy Statement. The following summary of the Plan is qualified by
reference to that text.

        PURPOSE. The purpose of the Plan is to secure for the Company and its
shareholders the benefits arising from stock ownership by select employees,
directors of and consultants to the Company by providing for the grant of (i)
options which will qualify as "incentive stock options" under Section 422 of the
Internal Revenue Code of 1986, as amended, or (ii) "non-statutory" stock
options.

        ADMINISTRATION. The Plan will be administered by the Board of Directors
or a Committee appointed by the Board of Directors (the "Committee"). In
addition the Board of Directors or the Committee shall determine at the time or
times such options are granted, whether the options granted shall be incentive
stock options or nonstatutory stock options.

        ELIGIBILITY. Nonstatutory stock options may be granted to employees,
non-employee directors of and consultants to the Company. Incentive stock
options may be granted only to employees of the Company. The Board of Directors
or Committee determine the persons who will be granted options and determines
the number of shares to be subject to each option.

        EXERCISE OF OPTIONS. Options granted shall vest at such times as are
determined by Board of Directors or Committee. The exercise price may be paid in
cash, shares of the Company already owned by the grantee at the discretion of
the Board of Directors or a combination of cash and the Company's shares. No
option granted under the Plan shall be exercisable if such exercise would
involve a violation of any applicable law or regulation.

        EXERCISE PRICE. The exercise price of options to purchase shares of the
Company granted under the Plan shall be determined by the Board of Directors or
Committee, but shall not be less than 100% of the fair market value of such
shares on the date of grant. Options to purchase shares of the Company granted
to any employee, director or consultant who, at the time of grant, owns more
than 10% of the voting shares of the Company are subject to the additional
restrictions that the exercise price per share of each such option must be at
least 110% of the fair market value of the Company's shares on the date of grant
and each such option shall expire five years from the date of grant.

        TERMINATION. If an optionee ceases to be an employee for any reason
other than death or permanent disability, the option shall become void after
thirty days after the termination of employment. However, if the termination is
due to (i) the optionee's voluntary resignation with the consent of the Board of
Directors as evidenced by a written resolution by the Board of Directors or (ii)


                                       -9-

                                 Page 13 of 46
<PAGE>

the optionee's retirement under the provisions of any pension or retirement plan
of the Company, the optionee's option shall be exercisable for three months to
the extent such option was exercisable at the time of termination. If the
optionee ceases to be an employee due to death or permanent disability, the
option shall be exercisable for one year after the date of death or permanent
disability to the extent that such option was exercisable at the time of death
or permanent disability.

        If an optionee ceases to be employed in a position in which employees
are eligible to receive options, as determined in the sole judgment of the Board
of Directors, such optionee may exercise his options in accordance with their
terms only for a period of thirty days after such cessation. Any exercise after
such cessation may be only to the extent that such option was exercisable at the
time of such cessation, plus a portion of the additional shares such optionee
would have been entitled to purchase on the next anniversary the date of grant.

        TERMS. Options granted under the Plan expire as determined by the Board
of Directors, but in no event later than ten years from the date on which the
option is granted.

        NON-TRANSFERABILITY.  An option granted under the Plan is 
non-transferable by the optionee other than by will or the laws of descent and
distribution.

        ADJUSTMENTS UPON CHANGES IN CAPITALIZATION; CHANGES OF CONTROL. The
number of shares covered by each outstanding option and the exercise price
thereof shall be proportionately adjusted for any increase or decrease in the
number of issued shares resulting from a change in the Company's capitalization,
such as a stock split, stock dividend and the like. If the Company is a
participant in any merger or consolidation, each outstanding and unexercised
option shall be assumed or substituted by the surviving corporation with
appropriate adjustments as to the number of shares and the prices thereof.

        AMENDMENT. The Board of Directors may at any time amend, suspend or
terminate the Plan.

        TERMS OF THE PLAN. Options may be granted pursuant to the Plan during 
the period expiring on July 16, 2007. The Plan shall expire for all purposes on
July 16, 2017.

        As of June 11, 1998, 217,000 options granted under the Plan were
outstanding. An additional 975,000 options to purchase the Company's Common
Stock have been granted outside of the Plan.



                                      -10-

                                 Page 14 of 46
<PAGE>

Summary of Federal Income Tax Consequences

        Options granted under the Plan may be either "incentive stock options"
as that term is defined in Section 422 of the Code or nonstatutory stock
options.

        INCENTIVE STOCK OPTIONS. An optionee who is granted an incentive stock
option will not recognize taxable income either at the time the option is
granted or upon its exercise, although the exercise may subject the optionee to
the alternative minimum tax. Upon the sale or exchange of the shares more than
two years after the date of grant and one year after the date of exercise of the
option, any gain or loss will be treated as long-term capital gain or loss. If
these holding periods are not satisfied, the optionee will recognize ordinary
income at the time of sale or exchange equal to the difference between the
exercise price and the lower of (i) fair market value of the shares on the date
of the option exercise or (ii) the sale price of the shares. A different rule
for measuring ordinary income upon such a premature disposition may apply if the
optionee is also an officer, director or 10% stockholder of the Company. The
Company will be entitled to a deduction in the same amount as the ordinary
income recognized by the optionee. Any gain or loss recognized on such a
premature disposition of the shares in excess of the amount treated as ordinary
income will be characterized as long-term or short-term capital gain or loss,
depending on the holding period.

        NONSTATUTORY STOCK OPTIONS. All other options which do not qualify as
incentive stock options are referred to as nonstatutory stock options. An
optionee will not recognize any taxable income at the time he or she is granted
a nonstatutory stock option. However, upon its exercise, the optionee will
recognize taxable income generally measured as the excess of the then fair
market value of the shares exercised over the exercise price. A different rule
may apply if the option exercise by an optionee who is also an employee of the
Company will be subject to tax withholding by the Company by payment in cash or
out of the current earnings paid to the optionee. Upon resale of such shares by
the Optionee, any difference between the sales price and the optionee's exercise
price, to the extent not recognized as taxable income as described above, will
be entitled to a tax deduction in the same amount as the ordinary income
recognized by the optionee with respect to shares acquired upon exercise of a
nonstatutory option.

        THE FOREGOING SUMMARY OF THE EFFECT OF UNITED STATES FEDERAL INCOME
TAXATION LAWS UPON THE OPTIONEE AND THE COMPANY IN CONNECTION WITH THE PLAN,
DOES NOT PURPORT TO BE COMPLETE, AND, REFERENCE, SHOULD BE MADE TO THE
APPLICABLE PROVISIONS OF THE CODE. IN ADDITION, THIS SUMMARY DOES NOT DISCUSS
THE PROVISIONS OF THE INCOME TAX LAWS OF ANY MUNICIPALITY, STATE OR FOREIGN
COUNTRY IN WHICH THE PARTICIPANT MAY RESIDE.



                                      -11-

                                 Page 15 of 46
<PAGE>


Required Vote

        The approval of the Plan requires the affirmative vote of a majority of
the shares of the Company's Common Stock present or represented and entitled to
vote on this subject matter at the Meeting. An abstention is not an affirmative
vote and, therefore, will have the same effect as a vote against the proposal. A
broker non-vote will not be treated as entitled to vote on this subject matter
at the Meeting. See "Information Concerning Solicitation and Voting--Quorum;
Abstentions; Broker Non-Votes."

               MANAGEMENT RECOMMENDS THAT SHAREHOLDERS VOTE "FOR"
                         ADOPTION OF THE 1996 STOCK PLAN

                                 PROPOSAL NO. 3

                    AUTHORIZATION OF CLASS OF PREFERRED STOCK

        The Board of Directors has unanimously approved and recommends the
adoption by the shareholders of the Company of the following amendment to
Paragraph III of the Company's Articles of Incorporation relating to the
Company's capitalization, which amendment would authorize the Board of Directors
to issue a new class of capital stock:

Text of Amendment

        "Paragraph III of the Articles of Incorporation, as amended to date, is
hereby amended to read as follows:

                                      III.

                      (a) The corporation is authorized to issue two classes of
        stock to be designated, respectively, as "common stock" and "preferred
        stock." The total number of shares of all classes of stock that the
        corporation shall have authority to issue is Twenty-five Million
        (25,000,000) shares, consisting of Twenty Million (20,000,000) shares of
        common stock, no par value per share (the "Common Stock"), and Five
        Million (5,000,000) shares of preferred stock, no par value per share
        (the "Preferred Stock").

                      (b) The shares of Common Stock may be issued from time to
        time for such consideration as the Board of Directors may determine.
        Each holder of shares of Common Stock shall be entitled to one vote for
        each share of Common Stock held of record on all matters on which the
        holders of Common Stock are entitled to vote.

                      (c) The shares of Preferred Stock may be issued from time
        to time in one or more series and for such consideration as the Board of


                                      -12-

                                 Page 16 of 46
<PAGE>

        Directors may determine. The Board of Directors is authorized, subject
        to any limitations prescribed by law, to establish from time to time
        the number of shares to be included in each such series, and by filing
        a certificate pursuant to the applicable law of the State of
        California to fix the designation, powers, preferences, and rights of
        the shares of each such series of Preferred Stock, and any
        qualifications, limitations or restrictions thereof, including, but
        not limited to, the dividend rights, dividend rate or rates,
        conversion rights, voting rights, rights and terms of redemption
        (including sinking fund provisions), the redemption price or prices,
        and the liquidation preferences of any wholly unissued series of
        shares of Preferred Stock, or any or all of them, all to the fullest
        extent now or hereafter permitted by the General Corporation Law of
        California, and to increase or decrease the number of shares of any
        series subsequent to the issuance of shares of that series, but not
        below the number of shares of such series then outstanding. In case
        the number of shares of any series of Preferred Stock shall be so
        decreased, the shares representing such decrease shall resume the
        status which they had prior to the adoption of the resolution
        originally fixing the number of shares of such series. No vote of the
        holders of the Common Stock or the Preferred Stock shall, unless
        otherwise provided in the resolutions creating any particular series
        of Preferred Stock, be a prerequisite to the issuance of any shares of
        any series of the Preferred Stock authorized by and complying with the
        conditions of this Certificate of Incorporation."

        The Articles of Incorporation of the Company, as presently in effect,
provides that the authorized capital stock shall consist of twenty million
(20,000,000) shares of Common Stock and no other class of capital stock. The
proposed amendment would authorize the Board of Directors to issue a new class
of capital stock consisting of five million (5,000,000) shares of preferred
stock, no par value per share (the "Preferred Stock"), from time to time, in one
or more series, to such persons and for such consideration as it may determine
without further action by the shareholders, except as otherwise required by law.
The shares of Preferred Stock would have such designations, voting powers,
preferences, and relative, participating, optional, conversion or other special
rights, and such qualifications, limitations and restrictions, as the Board of
Directors may determine, including, but not limited to, (i) the designation of
each series, if any, and whether the shares of any series would rank prior to,
junior to, or on a parity with, the shares of another series; (ii) the dividend
rate, conditions and preferences over Common Stock, if any; (iii) the date upon
which dividends would be declared and paid; (iv) whether and to what extent the
holders would have voting rights in addition to those prescribed by statue; (v)
whether, and upon what terms, the shares would be convertible into or
exchangeable for other securities of the Company; (vi) whether, and upon what
terms, the shares would be redeemable, if such shares are redeemable; (vii) the
preference, if any, to which the class or series thereof would be entitled in
the event of voluntary or involuntary liquidation, dissolution or winding up of


                                      -13-

                                 Page 17 of 46
<PAGE>

the Company; and (viii) whether or not a sinking fund would be provided for the
redemption of the securities and, if so, the terms and conditions thereof. No
Preferred Stock is presently authorized by the Company's Articles of
Incorporation.

Reasons for and Possible Effects of the Proposed Amendment

        The Board of Directors believes that the proposed authorization of
Preferred Stock is desirable to enhance the Company's flexibility in connection
with possible future actions, such as stock splits, stock dividends, financings,
corporate mergers, acquisitions of property, use in employee benefit plans and
for other general corporate purposes. Having such authorized capital stock
available for issuance in the future would give the Company greater flexibility
and would allow shares of Preferred Stock to be issued without the expense and
delay of a special shareholders' meeting. Elimination of the delay occasioned by
the necessity of obtaining shareholder approval will better enable the Company
to engage in financing transactions and acquisitions that take full advantage of
changing market conditions.

        It is not possible to state the precise effect of the authorization of
the Preferred Stock upon the rights of holders of Common Stock until the Board
of Directors determines the respective preferences, limitations and relative
rights of the holders of one or more series of Preferred Stock. However, such
effect might include, among other things: (i) reduction of the amount otherwise
available for payment of dividends on Common Stock, to the extent dividends are
payable on any issued shares of Preferred Stock, and restrictions on dividends
on Common Stock if dividends on Preferred Stock are in arrears; (ii) dilution of
the voting power of Common Stock to the extent that the Preferred Stock has
rights to vote with shares of Common Stock; and (iii) the holders of Common
Stock not being entitled to share in the Company's assets upon liquidation until
satisfaction of any liquidation preference granted to the Preferred Stock.

        Shareholders of Common Stock will not have preemptive rights to purchase
additional shares of Common Stock or to purchase shares of Preferred Stock.

Anti-Takeover Effect of the Proposed Amendment

        Although the Board of Directors has no present intention of doing so, it
could issue shares of Preferred Stock that could, depending on the terms of such
series, make more difficult or discourage an attempt to obtain control of the
Company by means of a merger, tender offer, proxy contest or other means. Under
certain circumstances such shares could be used to create voting impediments or
to deter persons seeking to effect a takeover or otherwise gain control of the
Company. Also, additional shares of Common Stock or shares of Preferred Stock
could be publicly or privately sold to purchasers who might side with the Board
of Directors in opposing such action. In addition, the Board of Directors could


                                      -14-

                                 Page 18 of 46
<PAGE>

authorize holders of Preferred Stock to vote as a class, on any merger, sale or
exchange of assets or any other extraordinary corporate action.

        The existence of the additional authorized shares of Common Stock and
the authorization of shares of Preferred Stock could have the effect of
discouraging an attempt by any person or entity, through the acquisition of a
substantial number of shares of Common Stock, to acquire control of the Company
with a view to imposing a merger, sale of all or any part of the Company's
assets or a similar transaction, since the issuance of the additional shares of
Common Stock or Preferred Stock could be used to dilute the stock ownership of a
takeover bidder. In addition, the Board of Directors may issue, without
shareholder action, Common Stock, or warrants or other rights to acquire such
stock, with terms designed to protect against certain takeovers, should the
Board of Directors consider the action of such entity or person not to be in the
best interest of the Company and its shareholders. To the extent that potential
takeovers are thereby discouraged, shareholders may not have the opportunity to
dispose of all or a part of their shares at a price that may be higher than that
prevailing in the market. However, it also is possible that making shares of
authorized, but unissued, Common Stock and Preferred Stock available for
issuance may have the effect of increasing the price offered to the Company's
shareholders in a tender or exchange offer.

Vote Required

        The approval of the amendment to the Articles of Incorporation requires
the affirmative vote of a majority of the shares of the Company's Common Stock
present or represented and entitled to vote on this subject matter at the
Meeting. If the proposed amendment is approved by the shareholders, such
amendment will become effective upon filing an Amendment to the Company's
Articles of Incorporation with the California Secretary of State. An abstention
is not an affirmative vote and, therefore, will have the same effect as a vote
against the proposal. A broker non-vote will not be treated as entitled to vote
on this subject matter at the Meeting. See "Information Concerning Solicitation
and Voting--Quorum; Abstentions; Broker Non-Votes."

               MANAGEMENT RECOMMENDS THAT SHAREHOLDERS VOTE "FOR"
                  ADOPTION OF THE AMENDMENT TO THE ARTICLES OF
                    INCORPORATION AUTHORIZING PREFERRED STOCK






                                      -15-

                                 Page 19 of 46
<PAGE>


                                 PROPOSAL NO. 5

                  AMENDMENT OF THE COMPANY'S BYLAWS TO PROVIDE
                 FOR DIFFERENT TERMS FOR MEMBERS OF THE BOARD OF
                                    DIRECTORS

        The Board of Directors recommends the adoption of the following
amendment to Section 2(b) of the Company's Bylaws:

        "Section 2(b) of the By-Laws of Shopping.com, as amended to date, is
hereby amended to read as follows:

        '(b) Upon becoming a listed corporation within the meaning of Section
301.5 of the California Corporations Code (i) the fixed number of directors on
the Board of Directors, if less than six, shall be increased to six; (ii) the
Board of Directors shall designate half, or as close an approximation as
possible, of its members as Class I directors and the remaining directors as
Class II directors; (iii) at the first annual meeting held after the corporation
is listed, the shareholders shall elect Class I directors to serve a one year
term and Class II directors to serve a two year term; (iv) following the first
annual meeting, Class I and Class II directors shall be elected in alternate
years for two year terms. The provision in this Section 2(b) shall become
effective only when the corporation becomes a listed corporation within the
meaning of Section 301.5 of the California Corporations Code.'"

        Section 2(b) of the Company's Bylaws, as amended, provides that upon
listing with an exchange the Company's Board of Directors shall be staggered.
However, the Bylaws, as currently amended, do not provide a means for initiating
such a staggered Board. A staggered board is one in which the board is divided
into classes and a certain number, but less than all, of the directors are
elected on a rotating basis each year. Once a staggered Board of Directors has
been initiated, it will generally take a majority of shareholders of
Shopping.com two annual meetings to elect a majority of the Board of Directors.
As a result, a staggered Board of Directors may discourage proxy contests for
the election of directors or purchase of a substantial block of stock because
the staggered Board could operate to prevent obtaining control of the Board of
Directors in a relatively short period of time. Section 301.5 of the California
Corporations Code provides that a board may be divided into two classes only if
the authorized number of directors is at least six in number.

        Currently, the Company is not listed and therefore may have only one
class of director. The provision to stagger the Board would only become
effective upon meeting certain requirements including the listing of the
Company's shares with the New York Stock Exchange, the American Stock Exchange
or the National Association of Securities Dealers Automatic Quotation System.



                                      -16-

                                 Page 20 of 46
<PAGE>

Vote Required

        The approval of the amendment the Company's Bylaws requires the
affirmative vote of a majority of the shares of the Company's Common Stock
present or represented and entitled to vote on this subject matter at the
Meeting. An abstention is not an affirmative vote and, therefore, will have the
same effect as a vote against the proposal. A broker non-vote will not be
treated as entitled to vote on this subject matter at the Meeting. See
"Information Concerning Solicitation and Voting--Quorum; Abstentions; Broker
Non-Votes."

               MANAGEMENT RECOMMENDS THAT SHAREHOLDERS VOTE "FOR"
               ADOPTION OF THE AMENDMENT TO THE BYLAWS AUTHORIZING
                        DIFFERENT TERMS FOR THE DIRECTORS




                                 PROPOSAL NO. 6

                   RATIFICATION OF APPOINTMENT OF INDEPENDENT
                                PUBLIC ACCOUNTANT

        The Board of Directors has selected Singer Lewak Greenbaum & Goldstein
LLP, independent public accountants, to audit the financial statements of the
Company for the fiscal year ending January 31, 1998, and recommends that
shareholders vote for ratification of such appointment. In the event of a
negative vote on ratification, the Board of Directors will reconsider its
selection. A representative of Singer Lewak Greenbaum & Goldstein LLP is
expected to attend the Meeting to make any statements he may desire and respond
to shareholders' questions.

                MANAGEMENT RECOMMENDS THAT THE SHAREHOLDERS VOTE
                                      "FOR"
                       RATIFICATION OF THE APPOINTMENT OF
                     SINGER LEWAK GREENBAUM & GOLDSTEIN LLP


                    SECURITY OWNERSHIP OF CERTAIN BENEFICIAL
                              OWNERS AND MANAGEMENT

        The following table sets forth as of January 31, 1998 certain
information with respect to the beneficial ownership of the Company's Common
Stock by (i) any person (including any "group" as that term is used in Section
13(d)(3) of the Securities Exchange Act of 1934, as amended (the "Exchange
Act")) known by the Company to be the beneficial owner of more than 5% of the


                                      -17-

                                 Page 21 of 46
<PAGE>

Company's voting securities, (ii) each director and each nominee for director of
the Company, (iii) each of the executive officers named in the Summary
Compensation Table appearing herein, and (iv) all directors and executive
officers of the Company as a group.




                                                      Number of   Percent
Name and Address (1)                                   Shares     of Total
- --------------------                                   ------     --------
Robert J. McNulty (2) ...............................1,322,500      31.4%
2401 Bayshore Dr.
Newport Beach, CA

Mark S. Winkler.........................................25,000        *
27863 Longhill Dr.
Rancho Palos Verdes, CA

Douglas A. Hay (3)......................................95,000       2.4%
4630 East Sunnyside Lane
Phoenix, AZ

Frank W. Denny (4).........................................-0-        *
8221 Pimlico
Boerne, TX

Paul J. Hill (5).......................................125,001       3.1%
2000-1874 Scarth St.
Regina, Saskatchewan
Canada

John H. Markley (6)........................................-0-        *
120 Eastlake Drive
Palm Springs, CA 92264


Edward F. Bradley (7)...................................25,000        *
1515 N. 600 E.
Mapleton, UT



                                      -18-

                                 Page 22 of 46
<PAGE>


Kristine E. Webster (8).................................45,000       1.1%
25510 Buckly
Murrieta, CA 92563

Bill Gross' idealab! (9)...............................787,500      18.8%
130 West Union Street
Pasadena, CA 91103

Bill Gross (10)........................................812,500      20.3%
130 West Union Street
Pasadena, CA 91103

Cyber Depot, Inc. (11).................................437,500      10.4%
3334 E. Coast Highway, #306
Corona del Mar, CA 92625

Edward F. Harris (12) .................................326,431       8.2%
P.O.Box 593
Glenbrook, Nevada

William D. Long (13)...................................321,301       8.0%
P.O. Box 522
Glenbrook, Nevada

All directors and executive officers as a group 
  (seven persons) (7) ...............................1,627,335      40.7%

- -------------------
* Less than 1% of the total.

        (1) Except as otherwise indicated below, the persons whose names appear
in the table above have sole voting and investment power with respect to all
shares of stock shown as beneficially owned by them subject to community
property laws, where applicable. The table above shows the beneficial ownership
as of January 31, 1998.

        (2) Includes warrants to purchase 187,500 shares of Common Stock at an
exercise price of $3.00 per share and 250,000 shares owned by Cyber Depot, Inc.
Mr. McNulty is the principal shareholder of Cyber Depot, Inc. Also included are
options to purchase 25,000 shares of Common Stock at an exercise price of $3.00
per share held by Mr. McNulty. As of January 31, 1998, Mr. McNulty had voting
power for 35,000 shares of Common Stock held by other shareholders which have
been included in Mr. McNulty's beneficial ownership. In February 1998, Mr.
McNulty was granted additional options to purchase 25,000 shares of the
Company's Common Stock at an exercise price of $14.25. In April 1998, Mr.
McNulty transferred 6,000 shares to a former consultant to the Company. In June
1998, proxies to vote 204,750 shares were given by Mr. McNulty to each of John


                                      -19-

                                 Page 23 of 46
<PAGE>


H. Markley, Paul J. Hill, Doug A. Hay and Edward F. Bradley. Proxies to vote the
250,000 shares of Common Stock held by Cyber Depot, Inc. were given to Mr.
Denny. The proxies to vote 35,000 shares held by other shareholders were
returned to those shareholders. Also in June, Cyber Depot received options to
purchase an additional 100,000 and Mr. McNulty received options to purchase an
additional 150,000. As of June 1, 1998, Mr. McNulty was the beneficial owner of
1,556,500 shares of the Company's Common Stock or 38.4% of the total outstanding
shares of Common Stock.

        (3) Includes options to purchase 25,000 shares of Common Stock at an
exercise price of $3.00 per share. In February 1998, Mr. Hay was granted
additional options to purchase 25,000 shares of Common Stock at an exercise of
$14.25 per share. In May 1998, Mr. Hay was granted additional options to
purchase 50,000 shares of Common Stock at an exercise of $16.00 per share and
50,000 shares of Common Stock at $20.00 per share. In addition, Mr. Hay was
given a proxy to vote 204,750 shares of Common Stock by Mr. McNulty. As of June
1998, Mr. Hay was the beneficial owner of 424,750 shares of Common Stock or
10.1% of the total outstanding shares of Common Stock.

        (4) Mr. Denny joined the Board of Directors in April 1998. He was
granted options to purchase 100,000 shares of Common Stock at an exercise price
of $16.00 and 50,000 shares of Common Stock at an exercise price of $20.00. In
June 1998, Mr. Denny was given a proxy to vote the 250,000 shares held by Cyber
Depot, Inc. As of June 1998, Mr. Denny was the beneficial owner of 400,000
shares of Common Stock or 9.5% of the total outstanding shares of Common Stock.

        (5) Includes 66,667 shares of Common Stock, warrants to purchase 33,334
shares of Common Stock at an exercise price of $3.00 per share and options to
purchase 25,000 shares of Common Stock at an exercise price of $3.00 per share
held by Kipling Isle, Ltd., a corporation controlled by Paul J. Hill. In
February 1998, Kipling Isle, Ltd. was granted additional options to purchase
25,000 shares of Common Stock at an exercise of $14.25 per share. In May 1998,
Kipling Isle, Ltd. was granted additional options to purchase 50,000 shares of 
Common Stock at an exercise of $16.00. In addition, Mr. Hill was given a proxy 
to vote 204,750 shares of Common Stock by Mr. McNulty. As of June 1998, 
Mr. Hill was the beneficial owner of 404,751 shares of Common Stock or 9.7% of 
the total outstanding shares of Common Stock.

        (6) Mr. Markley became a director and was named the Company's President
and CEO following Mr. McNulty's departure on June 1, 1998. In June 1998, Mr.
Markley was granted options to purchase 150,000 shares of Common Stock at an
exercise of $16.00 and 100,000 shares of Common Stock at an exercise of the
closing price of the Company's Common Stock on June 1, 1998 ($21.00). In
addition, Mr. Markley was given a proxy to vote 204,750 shares of Common Stock
by Mr. McNulty. As of June 1998, Mr. Markley was the beneficial owner of 454,750
shares of Common Stock or 10.6% of the total outstanding shares of Common Stock.


                                      -20-

                                 Page 24 of 46
<PAGE>


        (7) Includes options to purchase 25,000 shares of Common Stock at an
exercise price of $3.00 per share. In February 1998, Mr. Bradley was granted
additional options to purchase 25,000 shares of Common Stock at an exercise of
$14.25 per share. In May 1998, Mr. Bradley was granted additional options to
purchase 50,000 shares of Common Stock at an exercise of $16.00. In addition,
Mr. Bradley was given a proxy to vote 204,750 shares of Common Stock by Mr.
McNulty. As of June 1998, Mr. Bradley was the beneficial owner of 304,750 shares
of Common Stock or 7.3% of the total outstanding shares of Common Stock.

        (8) Includes warrants to purchase 4,166 shares of Common Stock at an
exercise price of $3.00 per share and options to purchase 12,500 shares of
Common Stock at an exercise price of $3.00 per share.

        (9) Includes options to purchase 187,500 shares of Common Stock at an
exercise price of $3.00. As of January 31, 1998, Bill Gross, a director of Bill
Gross' idealab!, was also a director of the Company.

        (10) Includes 600,000 shares and options to purchase 187,500 shares of
Common Stock at an exercise price of $3.00 granted to Bill Gross' idealab! and
options to purchase 25,000 shares of Common Stock at an exercise price of $3.00
per share granted to Bill Gross in fiscal 1998. In February 1998, Mr. Gross was
granted additional options to purchase 25,000 shares of Common Stock at an
exercise of $14.25 per share. As of June 1998, Mr. Gross was the beneficial
owner of 837,500 shares of Common Stock or 19.5% of the total outstanding shares
of Common Stock.

        (11) Includes warrants to purchase 187,500 shares of Common Stock at an
exercise price of $3.00 per share.

        (12) Includes 16,795 shares of Common Stock held by The Harris Assets
Revocable Trust, 59,823 shares of Common Stock held by Ed Harris Rollover IRA,
220,000 shares of Common Stock held by the Harris Family Trust and 29,813 shares
of Common Stock held by The Harris Family Charitable Remainder Unitrust.

        (13) Includes 192,000 shares of Common Stock held by William D. Long &
Kay K. Long TTEES UTD 12/31/86 FBO The Long Family Trust and 11,000 shares of
Common Stock held by William D. Long, Ken Thomson and Edward Harris TTEES:
BEK Investment Trust, UTD 2/16/94.


             SECTION 16(A) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE

        Section 16(a) of the Securities Exchange Act of 1934 requires the
Company's officers and directors, and persons who own more than ten percent of a
registered class of the Company's equity securities, to file reports of
ownership on Form 3 and changes in ownership on Form 4 or 5 with the Securities


                                      -21-

                                 Page 25 of 46
<PAGE>


and Exchange Commission (the "SEC"). Such officers, directors and ten-percent
shareholders are also required by SEC rules to furnish the Company with copies
of all forms that they file pursuant to Section 16(a). Based solely on its
review of the copies of such forms received by it, or representations from
certain reporting persons that no other reports were required for such persons,
the Company believes that all Section 16(a) filing requirements applicable to
its officers, directors and ten-percent shareholders were complied with in a
timely fashion with the following exceptions:

        (1) Frank Denny became a director in April 1998. He has not filed a Form
3. However, until May 15, 1998, Mr. Denny was not the beneficial owner of any
shares of the Company's securities. On May 15, 1998, Mr. Denny was granted
options to purchase 100,000 and 50,000 shares of the Company's Common stock at
an exercise price of $16.00 and $20.00 per share, respectively.

        (2) As of April 27, 1998, Robert McNulty had transferred 6,000 shares in
partial settlement of a legal claim against him. This transfer has not been
reported.

                        COMPENSATION COMMITTEE INTERLOCKS
                            AND INSIDER PARTICIPATION

        The Company's Compensation Committee is currently composed of Mr. Denny
and Mr. Bradley.  No interlocking relationship exists between any member of the
Company's Board of Directors or Compensation Committee and any member of the
board of directors or compensation committee of any other company, nor has any
such interlocking relationship existed in the past. No member of the
Compensation Committee is or was formerly an officer or an employee of the
Company.


                         EXECUTIVE OFFICER COMPENSATION

Executive Officers (1)


Name                           Age        Position with Shopping.com
- -------------------------      ---        --------------------------
John H. Markley (2)            58         President, Chief Executive Officer
                                          and Director
Douglas Hay (2)                44         Executive Vice President and Director
Kristine E. Webster            29         Senior Vice President, Chief Financial
                                          Officer, and Secretary
Mark S. Winkler                39         Chief Information and Technology
                                          Officer

- -----------------------
(1)  As of June  1998.
(2)  See " Proposal 2 - Election of Directors - Nominees" for biographical
     information.



                                      -22-

                                 Page 26 of 46
<PAGE>
KRISTINE E. WEBSTER. Ms. Webster joined the Company in July 1997 as its Senior
Vice President, Chief Financial Officer and Secretary. From July 1995 to August
1997, Ms. Webster served as an Assistant Professor of Accounting at La Sierra
University, a private four year university and as an adjunct professor at
California State University, San Bernardino. From April 1993 to July 1995 Ms.
Webster served as the Controller of National Xpress Logistics, a transportation
logistics brokerage company and a wholly-owned subsidiary of US Xpress
Enterprises, Inc. Prior to that she was with Ernst and Young, LLP form January
1988 to April 1992. From May 1992 to March 1993, she was a consultant and
contract professor. In addition, since December 1990, Ms. Webster has owned
Plaza travel, a travel agency specializing in group travel. Ms. Webster received
her Bachelor of Business Administration degree, summa cum laude, from Loma Linda
University in 1989 and her Master of Business Administration degree from La
Sierra University in 1991. She is a Certified Public Accountant in the State of
California.

MARK S. WINKLER. Mr. Winkler joined the Company in May 1997 as its Chief
Information and Technology Officer. From 1978 to April 1997, Mr. Winkler founded
and served as Chief Executive Officer of Winkler and Associates, a software
consulting company which provided consulting services for various companies
including Warner Brothers, IBM, Inc. - Broadcast Solutions Division, Pacificare
HMO, American Express Company, Los Angeles Times, Air Freight Forwarding
Company, Inc., Jefferies & Company, Inc., Alliance Logistics Resources, Inc.,
Bank of America State Trust Company, TRW, Inc., and Jet Propulsion Laboratory.
Mr. Winkler received his Bachelor of Science degree in Computer Science from the
University of California, Santa Barbara in 1981.

Summary Compensation Table

        The following table shows as to the Chief Executive Officer for fiscal
1998 and each employee whose total annual salary and bonus exceeded $100,000 in
fiscal 1998 (the "Named Officers"). Mr. McNulty resigned as of June 1, 1998.

<TABLE>
<CAPTION>
                                                                           Long-term Compensation
                                       Annual Compensation                       - Awards
                                 --------------------------------------   ------------------------
Name and                                                   Other          Restricted   Securities     All Other
Principal               Fiscal                             Annual           Stock      Underlying   Compensation
Position                 Year    Salary($)    Bonus($)  Compensation($)    Awards($)    Options(#)      ($)
- --------                 ----    ---------    --------  ---------------    ---------    ----------      ---
<S>                      <C>      <C>         <C>          <C>           <C>            <C>              <C>
Robert McNulty,          1998     113,801     104,105      44,588(2)           0        25,000           0
 CEO (1)
Mark S. Winkler,         1998     133,177           0           0         75,000             0           0
 Chief Information &
 Technology Officer
Michael Miramontes,      1998     116,200           0      11,000(4)     300,000             0           0
Administration and
Human Resources(3)
</TABLE>
- ---------------------
(1) Resigned June 1, 1998.
(2) Includes $14,508 automobile allowance.
(3) Resigned June 12, 1998.
(4) Automobile allowance.

                                      -23-

                                 Page 27 of 46
<PAGE>


Option Grants In The Last Fiscal Year

        The following table shows, as to each of the Named Officers, information
concerning stock options granted during the fiscal year ended January 31, 1998.

                          Option Grants in Fiscal 1998
                               (Individual Grants)
<TABLE>

<CAPTION>
                              Number of        Percent Of Total    
                              Securities      Options Granted to       Exercise
                              Underlying        Employees In           Or Base      Expiration 
Name                           Options         Fiscal Year 1998      Price ($/Sh)      Date
- ----                           -------         ----------------      ------------      ----
<S>                             <C>                 <C>                  <C>       <C>
Robert McNulty,                 25,000              15.9%                3.00      July 16, 2002
 CEO (1)

Mark S. Winkler,                     0               --                   --            --
 Chief Information
 & Technology
 Officer

Michael Miramontes,                  0               --                   --            --
 Administration and
 Human Resources(2)
</TABLE>

- ----------------------
(1) Mr. McNulty resigned June 1, 1998.
(2) Mr. Miramontes resigned June 12, 1998.









                                      -24-

                                 Page 28 of 46
<PAGE>
Option Exercises And Holdings

        The following table sets forth, for each of the Named Officers, certain
information concerning the number of shares subject to both exercisable and
unexercisable stock options as of January 31, 1998. Also reported are values for
"in-the-money" options that represent the positive spread between the respective
exercise prices of outstanding stock options and the fair market value of
Shopping.com's Common Stock as of January 31, 1998. No options were exercised by
any Named Officer in fiscal 1998.

<TABLE>
<CAPTION>
                               Number Of Securities Underlying         Value Of Unexercised In-The-
                                   Unexercised Options At                 Money Options at Fiscal
                                     Fiscal Year End (#)                      Year End ($) (1)
                               --------------------------------       -------------------------------
    Name                       Exercisable        Unexercisable       Exercisable       Unexercisable
    ----                       -----------        -------------       -----------       -------------
<S>                              <C>                     <C>            <C>                    <C>
Robert McNulty,                  25,000                  0              293,750                0
 CEO (2)

Mark S. Winkler,                      0                  0                    0                0
 Chief Information
 & Technology
 Officer

Michael Miramontes,                   0                  0                    0                0
 Administration and
 Human Resources(3)
</TABLE>

- -----------------
(1) Market value of underlying securities based on the closing price of
    Shopping.com's Common Stock on January 30, 1998 (the last trading day of
    fiscal 1998) of $14.75 minus the exercise price.
(2) Mr. McNulty resigned June 1, 1998.
(3) Mr. Miramontes resigned June 12, 1998.

Director Compensation

        Each of the Company's directors were granted options to purchase 25,000
shares of the Company's Common Stock at an exercise price of $3.00 per share in
fiscal year ended January 31, 1998. In February 1998, each director was granted
additional options to purchase 25,000 shares of Common Stock at an exercise
price of $14.25. One such director, Bill Gross, left the board on March 24, 1998
and was replaced by Frank Denny. In May 1998, certain directors were granted
options as follows:

        Douglas Hay          50,000 with an exercise price of $16.00
        Paul Hill            50,000 with an exercise price of $16.00
        Edward Bradley       50,000 with an exercise price of $16.00


                                      -25-

                                 Page 29 of 46
<PAGE>

        Frank Denny was granted options to purchase 150,000 shares of Common
Stock upon joining the Board; 100,000 with an exercise price of $16.00 per share
and 50,000 with an exercise price of $20.00 per share.

        John Markley was granted options to purchase 150,000 shares of Common
Stock with an exercise price of $16.00 per share and 100,000 with an exercise
price of the closing price of the Company's stock on June 1, 1998 ($21.00) per
share.

Employment Agreements

        The Company has entered into written employment agreements with Mr.
McNulty for five years terminating on April 30, 2002 and with Mr. Winkler for
one year ending May 20, 1998 with the contract automatically renewing
thereafter.  See "Certain Transactions.  In addition, the Company has entered
into agreements with Mr. Hay and Mr. Markley. Under his employment agreement, 
Mr. Winkler may only be terminated for cause. Mr. McNulty's agreement provided 
for a base salary of $75,000. The Board of Directors subsequently increased
Mr. McNulty's base annual salary to $175,000. Mr. McNulty's agreement was 
subsequently terminated.  See "Certain Transactions."  Mr. Winkler's agreement 
provides for a base annual salary of $200,000.

        As of June 1, 1998, the Company entered into an agreement with Mr. Hay.
The term of the agreement is for two years and is automatically renewed for
one-year terms unless terminated by either party with written notice given by
January 31 of any year beginning January 31, 2000. The agreement provides for a
bi-weekly base salary of $8,465 and an opportunity to receive a bonus of up to
100% of Mr. Hay's base salary.

        Also as of June 1, 1998, the Company entered into an agreement with Mr.
Markley. The term of the agreement is for three years and is automatically
renewed for one-year terms unless terminated by either party with written notice
given by January 31 of any year beginning January 31, 2001. The agreement
provides for a bi-weekly base salary of $6,735 for the first year, $9,615 for
the second year and $11,540 for the third year. The agreement provides for an
opportunity to receive a bonus of up to 100% of Mr. Markley's base compensation.
In addition, Mr. Markley will receive a twelve month housing allowance of $1500
per month.


                              CERTAIN TRANSACTIONS

        In November 1996, Mr. McNulty subscribed to purchase 1,150,000 shares of
the Common Stock at $0.02 per share. In March 1997, the Company issued 250,000
shares of its Series A Preferred Stock to Cyber Depot, Inc. ("Cyber Depot"), in
exchange for certain assets and liabilities of Cyber Depot relating to Internet
shopping, including hardware, software and certain furniture and fixtures. Mr.
McNulty is the controlling shareholder of Cyber Depot and is also the President,
Chief Executive Officer and a Director of the Company. In connection with such
transaction, Mr. McNulty was issued five year warrants to purchase 187,500
shares of Common Stock with an exercise price of $3.00 per share, as well as
registration rights providing for one demand and unlimited piggy-back
registration rights.



                                      -26-

                                 Page 30 of 46
<PAGE>

        In April 1997, in a private placement, the Company sold 500,000 shares
of its Series A Preferred Stock at a price of $0.40 per share and 100,000 shares
of its Common Stock at $0.02 per share to idealab!, a corporation of which Bill
Gross, a former director of the Company, is a director. In connection therewith,
idealab! was issued five year warrants to purchase 187,500 shares of Common
Stock with an exercise price of $3.00 per share, as well as registration rights
providing for one demand and unlimited piggy-back registration rights.

        In May 1997, the Company sold 66,667 shares of its Series B Preferred
Stock in a private placement at a price of $3.00 per share to Kipling Isle,
Ltd., a company controlled by Paul J. Hill, a Director of the Company. In
connection therewith, Kipling Isle, Ltd. was issued five year warrants to
purchase 33,333 shares of Common Stock with an exercise price of $3.00 per
share, as well as registration rights providing for one demand and unlimited
piggy-back registration rights.

        In May 1997, the Company sold 100,000 shares of Series B Preferred Stock
in a private placement at a price of $3.00 per share to Christopher B. Cannon
who controls Cannon Industries, Inc., in which Edward Bradley, a Director of the
Company, is an executive officer. Mr. Cannon was issued five year warrants to
purchase 50,000 shares of Common Stock with an exercise price of $3.00, as well
as registration rights providing for one demand and unlimited piggy-back
registration rights.

        In June 1997, the Company, through idealab!, purchased its domain name,
Shopping.com, from Magdalena Yesil. As consideration, Ms. Yesil received 30,000
shares of the common stock of idealab!, 30,000 shares of Common Stock of the
Company and $30,000 from the Company.

        In August 1997, the Company sold 8,333 shares of its Series B Preferred
Stock in a private placement at a price of $3.00 per share to Ms. Webster, the
Company's Chief Financial Officer and Secretary. In connection therewith, Ms.
Webster was issued five year warrants to purchase 4,166 shares of Common Stock
with an exercise price of $3.00 per share, as well as registration rights
providing for one demand and unlimited piggy-back registration rights.

        On August 19, 1997, Shopping.com signed an agreement with City search, a
market innovator in providing community-based online information services for
the Web, to provide necessary back office transactions support for City search's
new electronic commerce pilot program. According to the agreement, Shopping.com
was to provide "shopping cart" tools, customer credit authentication and
verification, coordination with the merchant that an order has been placed,
communication with the customer when the order will be shipped, collection of
payment from the user and disbursement of payments to the merchant. City search
planned to develop, manage, and monitor the electronic commerce program, select
customers for participation in the pilot program, as well as market the program
through its Austin City search Web site. In October 1995, Mr. Gross, a former


                                      -27-

                                 Page 31 of 46
<PAGE>

director of the Company, co-founded City-Search, a web-based city directory
which operates in eight cities, and has served on its Board since such time.

        In connection with its underwriting agreement, the Company paid Waldron
& Co., Inc. ("Waldron"), the Company's lead underwriter in its initial public
offering ("IPO"), commissions and an allowance for expenses in the amount of 10%
and 3%, respectively, of the gross proceeds of the IPO. Additionally, the
Company had product sales to Waldron of approximately $342,000 during the year
ended January 31, 1998.

        During the year ended January 31, 1998, the Company obtained short-term
non-interest bearing promissory notes in the amount of $305,000 from affiliates
of Waldron, which were fully repaid subsequent to the IPO.

        The Company made advances to Robert McNulty of approximately $156,000,
which were repaid during the year ended January 31, 1998. Approximately $98,000
of such repayments were made by Cyber Depot. In addition. during the year ended
January 31, 1998, the Company made advances of $16,000 to Cyber Depot which were
fully repaid during the year.

        On April 1, 1998, the Company entered into a two year consulting
agreement (the "Agreement") with Stilden Co., Inc., a Texas corporation
("Stilden"). Pursuant to the Agreement, Stilden will receive $7,000 per month,
reimbursement for business expenses and a housing allowance of $1600 per month
for a period of twelve months. Mr. Denny is the president, principal shareholder
and a director of Stilden.

        On June 1, 1998 Mr. McNulty resigned as President, CEO and director of
Shopping.com. Pursuant to a Termination and Buy-Out Agreement dated as of June
1, 1998 between the Company and Mr. McNulty, Mr. McNulty will receive $500,000
and options to purchase 150,000 shares of the Company's common Stock at an
exercise price of $16.00 per share. In addition, the Company entered into a
Consulting Agreement dated June 1, 1998 between the Company and Cyber Depot (the
"Cyber Depot Agreement"). Pursuant to the Cyber Depot Agreement, Cyber Depot
will receive $21,500 per month and options to purchase 100,000 shares of the
Company's Common stock at an exercise price of the closing market sale price of
the Company's Common Stock on June 1, 1998 ($21.00). Mr. McNulty is the
controlling shareholder of Cyber Depot. In connection with his resignation, Mr.
McNulty gave proxies to vote 204,170 shares of the Company's Common Stock to
each of John H. Markley, Paul J. Hill, Doug A. Hay and Edward F. Bradley.
Proxies to vote 250,000 shares of Common Stock held by Cyber Depot, Inc. were
given to Mr. Denny.






                                      -28-

                                 Page 32 of 46
<PAGE>


                       REPORT OF THE BOARD OF DIRECTORS(1)

Executive Officer Compensation Programs

        The objectives of the overall executive officer compensation program are
to attract, retain, motivate and reward key personnel who possess the necessary
leadership and management skills through competitive base salary, annual cash
bonus incentives, long-term incentive compensation in the form of stock options,
and various benefits (including medical and life insurance plans) generally
available to employees of the Company.

        The executive compensation policies of the Company are intended to
combine competitive levels of compensation with rewards for above average
performance and to align relative compensation with the achievements of the
business objectives, optimal satisfaction of customers, and maximization of
stockholder value. The Board of Directors believes that stock ownership by
management is beneficial in aligning management and shareholder interests and
thereby enhancing shareholder value.

        BASE SALARY. In determining salaries, the Board of Directors takes into
account the Chief Executive Officer's recommendations, individual experience and
contributions to corporate goals, the Company's performance, and existing
contractual commitments. Measures of the Company's performance taken into
account by the Board of Directors in establishing executive officer compensation
include the achievement of significant milestones in the Company's development
plan and the relationship of the individual's contribution to the achievement of
these goals.

        INCENTIVE BONUSES. The Board of Directors believes that a cash incentive
bonus plan can serve to motivate the Company's executive officers and management
to address annual performance goals, using more immediate measures for
performance than those reflected in the appreciation in value of stock options.

        STOCK OPTION GRANTS. Stock options are have been granted to executive
officers and other employees both under the Company's option plan and outside of
the Company's option plan. Stock option grants are intended to focus the
attention of the recipient on long-term Company performance which should result
in improved shareholder value, and to retain the services of the executive
officers in a competitive job market by providing significant long-term earning
potential. One of the principal factors considered in granting stock options to
executive officers of the Company is the executive's ability to influence the
Company's long-term growth and profitability. All options are granted at the
current market price. Because of the direct relationship between the value of an
option and the stock price, the Board of Directors believes that options may
motivate executive officers to manage the Company in a manner that is consistent
with shareholder interests.



                                      -29-

                                 Page 33 of 46
<PAGE>

        The Company views stock options as one component of long-term
performance-based compensation for executive officers. Senior management
generally receives larger grants of stock options, so that their compensation is
weighted more heavily toward compensation contingent upon the Company achieving
improvements in shareholder value. Option awards to executive officers will
generally be made at the time of their employment and from time to time 
thereafter at the discretion of the Committee.

        OTHER COMPENSATION PLANS. The Company has adopted certain general
employee benefit plans in which executive officers are permitted to participate
on a parity with other employees. The incremental cost to the Company in fiscal
1998 of benefits provided to executive officers under these life insurance and
health plans was less than 10% of the base compensation for executive officers.
Benefits under these general plans are not directly or indirectly tied to
Company performance.

Chief Executive Officer Compensation.

        In making compensation decisions regarding the Chief Executive Officer,
the Board of Directors considers factors such as the Company's progress towards
achieving its goals for the year, his leadership and establishment and
implementation of strategic direction for the Company.

        The foregoing report has been furnished by the Compensation Committee of
the Board of Directors of Shopping.com.


                                            THE BOARD OF DIRECTORS
        Dated: June 22, 1998

(1) The Compensation Committee did not meet during fiscal 1998.



                         COMPANY STOCK PRICE PERFORMANCE

        The Company's stock began active trading in December 1997. The following
graph demonstrates a five-month comparison of cumulative total stockholder
return, calculated on a dividend reinvestment basis and based on an initial
investment of $100 in the Company's Common stock as compared with the ISDEX
Internet stock index compiled by Mecklermedia Corporation and the OTC National
Index. No dividends have been declared or paid on the Company's Common Stock
during such period. The stock price performance shown on the graph following is
not necessarily indicative of future price performance.




                                      -30-

                                 Page 34 of 46
<PAGE>



                      COMPARISON OF CUMULATIVE TOTAL RETURN
                                Performance Graph
        Comparing Shopping.com (IBUY), the ISDEX Internet Stock Index and
                             the OTC National Index




         Shopping.com Stock Price v. ISDEX Index v. National OTC Index
                       from November, 1997 to April, 1998


                         December,   January,  February,   March,     April,
                           1977       1998       1998       1998       1998
- --------------------------------------------------------------------------------
IBUY                       11.13      14.75      22.88      22.00      21.00

ISDEX                      99.87     106.85     134.76     151.82     165.38

National OTC Index        737.95     784.05     864.91     888.08     904.80









                                 OTHER MATTERS

     The Company knows of no other matters to be submitted to the meeting.  If
any other matters properly come before the meeting, it is the intention of the
persons named in the enclosed form of Proxy to vote the shares they represent as
the Board of Directors may recommend.

                                                          THE BOARD OF DIRECTORS

Dated:  June 22, 1998




                                      -31-

                                 Page 35 of 46

<PAGE>



                                 Appendix A

                                SHOPPING.COM
                          A California Corporation

                          STOCK OPTION PLAN OF 1997
                            As Amended June 1998


      1.    Purpose.

      The purpose of this Stock Option Plan ("Plan") of Shopping.com, a
California corporation ("Company"), is to secure for the Company and its
shareholders the benefits arising from stock ownership by selected employees and
directors of and consultants to the Company and its Affiliates, as defined
below, as the Board of Directors of the Company, or a committee thereof
constituted for the purpose, may from time to time determine. The Plan will
provide a means whereby such selected employees, directors and consultants may
purchase shares of the Common Stock of the Company pursuant to (i) options which
will qualify as "incentive stock options" under Section 422 of the Internal
Revenue Code of 1986, as amended ("Code"), or (ii) "non-statutory" stock options
(Section 83 of the Code). The word "Affiliate" as used herein means any parent
corporation or subsidiary corporation of the Company, as those terms are defined
in Sections 424(e) and (f), respectively, of the Code.

      2.    Administration.

            2.1 The Plan shall be administered by the Board of Directors of the
Company ("Board of Directors") or by a Committee appointed by the Board of
Directors consisting of three or more Directors or officers of the Company to
whom administration of the Plan has been duly delegated. Any action of the Board
of Directors or the Committee with respect to administration of the Plan shall
be taken by a majority vote or written consent of its members.

            2.2 Subject to the provisions of this Plan, the Board of Directors
or Committee, as the case may be, shall have authority (i) to construe and
interpret the Plan, (ii) to define the terms used therein, (iii) to prescribe,
amend and rescind rules and regulations relating to the Plan (provided such
amendment or rescission does not materially adversely affect the rights of a
participant under the Plan with respect to shares of Common Stock of the Company
previously issued under the Plan), (iv) to determine the individuals to whom
options shall be granted, the time or times at which options shall be granted,
whether such options will be incentive stock options or non-qualified stock
options, the number of shares to be subject to each option, the option price,






                                       -1-

                                 Page 36 of 46
<PAGE>


the number of installments, if any, in which each option may be exercised, the
vesting schedule for exercising each option, and the duration of leaves of
absence which may be granted to participants without constituting a termination
of their employment for the purposes of the Plan, and (v) to make all other
determinations necessary or advisable for the administration of the Plan. All
determinations and interpretations made by the Board of Directors or Committee
as the case may be, shall be binding and conclusive on all participants in the
Plan and their legal representatives and beneficiaries.

      3.    Shares Subject to the Plan.

      Subject to the adjustment as provided in paragraph 15 hereof, the shares
to be offered under the Plan shall consist of the Company's authorized but
unissued Common Stock, ("Common Stock"), and the aggregate amount of such stock
which may be issued upon exercise of all options under the Plan shall not exceed
750,000 of such shares. If any option granted under the Plan shall expire or
terminate for any reason, without having been exercised in full, the unpurchased
shares subject thereto shall again be available for options to be granted under
the Plan.

      4.    Eligibility and Participation.

            4.1 All regular salaried employees of the Company or of any
Affiliate shall be eligible to receive incentive, qualified or nonstatutory
stock options. Directors of and consultants to the Company who are not regular
employees of the Company are not eligible to receive incentive stock options or
qualified options. These individuals are entitled to receive nonstatutory
options.

            4.2 The Board of Directors or the Committee shall determine the
employees to whom, and the time or times at which, options shall be granted and
the number of shares to be covered by each option; provided, however, that no
option may be granted hereunder to any employee, director or consultant who, at
the time such option is granted, owns shares of the Company's outstanding
capital stock possessing more than ten percent (10%) of the total combined
voting power of all classes of stock of the Company (and of its Affiliates if
applicable), unless the exercise price of such option is at least one hundred
ten percent (110%) of the fair market value of the stock subject to such option
and such option by its terms is not exercisable after the expiration of five (5)
years from the date such option is granted. An individual who has been granted
an option may, if he is otherwise eligible, be granted an additional option or
options if the Board of Directors or Committee shall so determine.

            4.3 With respect to incentive options under this plan and under all
such plans of the Company and any Affiliates, which are first exercisable during






                                       -2-

                                 Page 37 of 46
<PAGE>


the same calendar year, the aggregate fair market value of the stock with
respect to all such options (determined at the time the options are granted)
shall not exceed $100,000.

            4.4 All options granted under this Plan shall be granted within ten
(10) years from the date this Plan is adopted by the Board or the date this Plan
is approved by the stockholders of the Company, whichever is earlier.

      5.    Duration of Options.

      Each option and all rights associated therewith shall expire on such date
as the Board of Directors or Committee may determine, but in no event later than
ten (10) years from the date on which the option is granted, and shall be
subject to earlier termination as provided herein.

      6.    Purchase Price.

      The purchase price of the stock covered by each option shall be determined
by the Board of Directors or the Committee, but, in the case of each such
option, shall not be less than one hundred percent (100%) of the fair market
value of such stock on the date the option is granted. The purchase price of the
shares upon exercise of an option shall be paid in (a) cash, or (b) by
delivering stock of the Company already owned by the Grantee at the discretion
of the Board of Directors, or (c) a combination of cash and stock already owned
by the option holder at the discretion of the Board of Directors. For purposes
of exercising an option, the value of the stock of the Company delivered in
payment shall be the fair market value of the stock of the Company on the last
business day prior to the delivery.

      7.    Exercise of Options.

      No option granted under this Plan shall be exercisable if such exercise
would involve a violation of any applicable law or regulation (including without
limitation, federal and state securities laws and regulations). The Board of
Directors or the Committee shall determine on a case by case basis the
eligibility date or dates on which an option granted hereunder may be exercised.

      8.    Fair Market Value of Common Stock.

      The fair market value of a share of Common Stock of the Company shall be
determined for purposes of this Plan by reference to the most recent sale price
of the Company's Common Stock and such other factors as the Board of Directors
or the Committee may deem appropriate to reflect the then fair market value
thereof, unless such shares are publicly traded on a stock exchange or






                                       -3-

                                 Page 38 of 46
<PAGE>

otherwise, in which case such value shall be determined by reference to the
closing price of a share on the principal stock exchange on which such shares
are traded, or if such shares are not then traded on a principal stock exchange,
the mean between the bid and asked price of a share as supplied by the National
Association of Securities Dealers, Inc. through NASDAQ (or its successor in
function), in each case as reported by The Wall Street Journal, for the business
day immediately preceding the date on which the option is granted or exercised.

      9.    Withholding Tax.

      Upon the disposition by an employee or other person of shares of Common
Stock acquired pursuant to the exercise of an option granted pursuant to the
Plan, the Company shall have the right to require such employee or such other
person to pay the Company the amount of any taxes which the Company may be
required to withhold with respect to such shares.

      10.   Nontransferability.

      An option granted under the Plan shall, by its terms, be nontransferable
by the option holder, either voluntarily or by operation of law, otherwise than
by will or the laws of descent and distribution, and shall be exercisable during
the option holder's lifetime only by the option holder, regardless of any
community property interest therein of the spouse of the option holder, or such
spouse's successors in interest. If the spouse of the option holder shall have
acquired a community property interest in such option, the option holder, or the
option holder's permitted successors in interest, may exercise the option on
behalf of the spouse of the option holder or such spouse's successors in
interest.

      11.   Holding of Stock After Exercise of Option.

      At the discretion of the Board of Directors or Committee, any option may
provide that the option holder, by accepting such option, represents and agrees,
for the option holder and the option holder's permitted transferees (by will or
the laws of descent and distribution), that none of the shares purchased upon
exercise of the option will be acquired with a view to any sale, transfer or
distribution of said shares in violation of the Securities Act of 1933 (the
"Act"), as amended, and the rules and regulations promulgated thereunder, or any
applicable state securities laws, and the person entitled to exercise the same
shall furnish evidence satisfactory to the Company (including a written and
signed representation) to that effect in form and substance satisfactory to the
Company, including indemnification of the Company in the event of any violation
of the Act or any applicable state securities laws, by such person.







                                       -4-

                                 Page 39 of 46
<PAGE>


      12.   Termination of Employment.

      If an option holder ceases to be employed by or associated with the
Company or one of its subsidiaries for any reason other than the option holder's
death or permanent disability (within the meaning of Section 105(d)(4) of the
Code), the option holder's option shall become void and of no further force or
effect thirty (30) days after the termination of such employment or association;
provided, however, that if such cessation of employment or association shall be
due to the option holder's voluntary resignation with the consent of the Board
of Directors of the Company or such subsidiary, expressed in the form of a
written resolution, or to the option holder's retirement under the provisions of
any Pension or Retirement Plan of the Company or of such subsidiary then in
effect, within three (3) months after the date the option holder ceases to be an
employee or director of or consultant to the Company or such subsidiary such
option may be exercised to the extent exercisable on the date of such cessation
of employment. A leave of absence approved in writing by the Board of Directors
or the Committee shall not be deemed a termination of employment for the
purposes of this Paragraph 12, but no option may be exercised during any such
leave of absence, except during the first three (3) months thereof.

      13.   Effect of Change of Position or Duties.

      If an option holder ceases to be an officer of the Company for any reason
and remains an employee of the Company but ceases to be employed in a position
in which employees are eligible to receive options, as determined in the sole
judgment of the Board of Directors, such option holder may exercise his options
in accordance with their terms only for a period of thirty (30) days after such
cessation (but not beyond the option period). Any exercise of options after such
cessation may be only to the extent of the full number of shares the option
holder was entitled to purchase under the option on the date of such cessation,
plus a portion of the additional number of shares, if any, he would have become
entitled to purchase on the next anniversary date of the issuance date of the
option following such cessation, such portion to be determined by multiplying
such additional number of shares by a fraction, the numerator of which shall be
the number of days from the anniversary date of the Issuance Date preceding such
cessation to the date of such cessation and the denominator of which shall be
365. Such portion shall be rounded, if necessary, to the nearest whole share.

      14.   Death or Permanent Disability of Option Holder.

      If an option holder dies or becomes permanently disabled while the option
holder is employed by or associated with the Company or one of its subsidiaries,
option holder's option shall expire one (1) year after the date of such death or
permanent disability unless by its terms it sooner expires. During such period






                                       -5-

                                 Page 40 of 46
<PAGE>


after death, such option may, to the extent that it remained unexercised (but
exercisable by the option holder according to such option's terms) on the date
of such death, be exercised by the person or persons to whom the option holder's
rights under the option shall pass by the option holder's will or by the laws of
descent and distribution.

      15.   Privileges of Stock Ownership.

      No person entitled to exercise any option granted under the Plan shall
have any of the rights or privileges of a shareholder of the Company in respect
of any shares of stock issuable upon exercise of such option until certificates
representing such shares shall have been issued and delivered. No shares shall
be issued and delivered upon exercise of any option unless and until, in the
opinion of counsel for the Company, there shall have been full compliance with
any applicable registration requirements of the Act or qualification, or
registration requirements of applicable state securities, or "Blue Sky" laws,
any applicable listing requirements of any national securities exchange on which
stock of the same class is then listed, and any other requirements of law or of
any regulatory bodies having jurisdiction over such issuance and delivery.

      16.   Adjustments.

            16.1 If the outstanding shares of the Common Stock of the Company
are increased, decreased, changed into or exchanged for a different number or
kind of shares or securities of the Company through reorganization,
recapitalization, reclassification, stock dividend, stock split, reverse stock
split or other similar transaction, an appropriate and proportionate adjustment
shall be made in the maximum number and kind of shares as to which options may
be granted under this Plan. A corresponding adjustment changing the number or
kind of shares allocated to unexercised options or portions thereof, which shall
have been granted prior to any such change, shall likewise be made. Any such
adjustment in the outstanding options shall be made without change in the
aggregate purchase price applicable to the unexercised portion of the option but
with a corresponding adjustment in the price for each share or other unit of any
security covered by the option.

            16.2 Upon the dissolution or liquidation of the Company, the Plan
shall terminate, and any option theretofore granted hereunder shall terminate.

            16.3 Upon a reorganization or reclassification of the Common Stock
or a merger or consolidation of the Company with or sale of substantially all of
the assets of the Company to one or more corporations as result of which
reorganization, reclassification, merger or consolidation, or sale, the then
outstanding shares of Common Stock are exchanged for shares of other stock, all
then outstanding options hereunder shall be converted into options to purchase






                                       -6-

                                 Page 41 of 46
<PAGE>

shares of such other stock, with appropriate adjustments as to the number and
kind of shares of such other stock and the prices therefor.

            16.4 Adjustments under this Paragraph 15 shall be made by the Board
of Directors or the Committee, whose determination as to what adjustments shall
be made, and the extent thereof, shall be final, binding and conclusive. No
fractional shares of stock shall be issued under the Plan on any such
adjustment.

      17.   Amendment and Termination of Plan.

            17.1 The Board of Directors or the Committee may at any time suspend
or terminate the Plan. The Board of Directors or the Committee may also at any
time amend or revise the terms of the Plan, provided that no such amendment or
revision shall, unless appropriate shareholder approval of such amendment or
revision is obtained, increase the maximum number of shares in the aggregate
which may be issued pursuant to the options granted under the Plan or change the
class of employees eligible to receive such options, except as permitted under
the provisions of Paragraph 15.

            17.2 No amendment, suspension or termination of the Plan shall,
without the consent of the option holder, alter or impair any rights or
obligations under any option theretofore granted under the Plan.

      18.   Receipt of Financial Information Regarding the Company.

      The Company shall deliver financial statements of the Company, as soon as
practicable after the end of each of the Company's fiscal years, to each holder
of then outstanding options hereunder. This provision will remain applicable for
the duration of each option granted pursuant to the Plan.

      19.   Sale or Disposition of Option Shares.

            19.1 In the event an option holder is terminated by the Company for
any reason, or option holder voluntarily terminates option holder's employment
with the Company prior to a specified date in the stock option agreement, the
Company shall have the right to repurchase ("Repurchase Option") the Option
Shares ("Repurchase Shares") at either (1) the higher of the original purchase
price or fair value on the date of termination of employment, if the right to
repurchase is required to exercised for cash or cancellation of purchase money
indebtedness for the shares within 90 days of termination of employment, but the
right terminates when the Company's securities become publicly traded; or (2)
the original purchase price, provided that (A) the right to repurchase at the






                                       -7-

                                 Page 42 of 46
<PAGE>

original purchase price lapses at the rate of at least 20% per year over 5 years
from the date of the option is granted (without respect to the date the option
was exercised or became exercisable), which right must be exercised for cash or
cancellation of purchase money indebtedness for the shares within 90 days of
termination of employment, and (B), if the right is assignable, the assignee
must pay the Company upon assignment of the right, (unless the assignee is a
100% owned subsidiary of the Company or is the parent of the Company owning 100%
of the Company) cash equal to the difference between the original purchase price
and fair value if the original purchase price is less than fair value.

      20.   Effective Date of Plan.

            20.1 No option may be granted under the Plan unless and until the
Plan has been registered or qualified under all applicable state and federal
securities laws or counsel for the Company determines that an exemption
therefrom is available.

            20.2 Effectiveness of the Plan is subject to approval by the holders
of the outstanding voting stock of the Company as hereinafter provided within
twelve (12) months from the date the Plan is adopted by the Board of Directors.
The Plan shall be deemed approved by the holders of the outstanding voting stock
of the Company by (i) the affirmative vote of the holders of a majority of the
voting shares of the Company represented and voting at a duly held meeting of
shareholders at which a quorum is present or (ii) the written consent of a
majority of the outstanding voting shares of the Company. Any options granted
under the Plan prior to obtaining such shareholder approval shall be granted on
the conditions that the options so granted: (i) shall not be exercisable prior
to such approval, and (ii) shall become null and void if such shareholder
approval is not obtained.







                                       -8-

                                 Page 43 of 46
<PAGE>

                                     [Front]

                                     PROXY
                                  SHOPPING.COM
                             2101 East Coast Highway
                        Corona del Mar, California 92625


        THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS. THE BOARD
RECOMMENDS A VOTE FOR PROPOSALS 1, 2, 3, 4, 5 AND 6.

        The undersigned hereby appoints John H. Markley and Kristine E. Webster
or either of them, with unlimited power of substitution, as Proxies to represent
the undersigned at the Annual Meeting of Shareholders of SHOPPING.COM to be held
on Tuesday, July 15, 1998, at 2:00 p.m., local time, or any adjournment or
adjournments thereof, and to vote, as directed below, all shares of Common
Stock, which the undersigned would be entitled to vote if then personally
present.

PLEASE MARK YOUR VOTES LIKE THIS [ X ]

1.      AMENDMENT OF BYLAWS TO DECREASE THE FIXED NUMBER OF
        DIRECTORS ON THE BOARD OF DIRECTORS FROM SEVEN DIRECTORS
        TO FIVE DIRECTORS.


          FOR                   AGAINST                  ABSTAIN
          [   ]                 [   ]                    [   ]


2.      ELECTION OF FIVE DIRECTORS, EACH TO HOLD OFFICE UNTIL HIS OR HER
        SUCCESSOR SHALL HAVE BEEN ELECTED AND QUALIFIED. If no direction is
        made, this proxy will be voted "FOR" the nominees of the Board of
        directors for the Election of Directors. Or the shareholder may write
        the number of votes cast for each nominee. (See "Proposal Two-Vote
        Required" for an explanation of cumulative voting.)

                                                         ABSTAIN
                                              (Place an "X" in the Box below.)
                                                          [    ]
FRANK DENNY         _______________
JOHN H. MARKLEY     _______________
DOUGLAS HAY         _______________


                                      -32-

                                 Page 44 of 46
<PAGE>



PAUL J. HILL        _______________
EDWARD F. BRADLEY   _______________

____________________________________________________



3. APPROVAL AND ADOPTION OF THE STOCK OPTION PLAN OF 1997.

          FOR                   AGAINST                  ABSTAIN
          [   ]                 [   ]                    [   ]

4.      AMENDMENT OF ARTICLES OF INCORPORATION TO AUTHORIZE PREFERRED STOCK AS
        DETERMINED BY THE BOARD OF DIRECTORS.


          FOR                   AGAINST                  ABSTAIN
          [   ]                 [   ]                    [   ]

5.      AMENDMENT OF BYLAWS TO PROVIDE FOR DIFFERENT TERMS FOR MEMBERS OF THE
        BOARD OF DIRECTORS.


          FOR                   AGAINST                  ABSTAIN
          [   ]                 [   ]                    [   ]

6.      RATIFICATION OF APPOINTMENT OF INDEPENDENT PUBLIC
        ACCOUNTANT


          FOR                   AGAINST                  ABSTAIN
          [   ]                 [   ]                    [   ]


7.      In their discretion, the Proxies are authorized to vote upon such other
        business as may properly come before the meeting.

______________________________________________________________________________
____________________________________________________

                                     [Back]



                                      -33-

                                 Page 45 of 46
<PAGE>


        THIS PROXY WHEN PROPERLY EXECUTED WILL BE VOTED IN THE MANNER DIRECTED
HEREIN BY THE UNDERSIGNED STOCKHOLDER. IF NO DIRECTION IS MADE, THIS PROXY WILL
BE VOTED FOR PROPOSALS 1, 2, 3, 4, 5 AND 6.



[   ]  I PLAN      [   ]  I DO NOT PLAN to attend the meeting     NOTE: PLEASE
SIGN EXACTLY AS YOUR NAME APPEARS BELOW.  If stock is registered in the
name of two or more persons, each should sign. Executors, administrators,
trustees, guardians, attorneys, and corporate officers should show their full
titles.



Date:_____________________________________________________


           __________________________________________________________
                            Signature of Stockholder

           __________________________________________________________
                            Signature of Stockholder


             PLEASE MARK, SIGN, DATE, AND RETURN YOUR PROXY PROMPTLY
                        IN THE POSTPAID ENVELOPE PROVIDED







                                      -34-

                                 Page 46 of 46






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