SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
SCHEDULE 13G
(Rule 13d-102)
INFORMATION STATEMENT PURSUANT TO RULES 13D-1 AND 13D-2
UNDER THE SECURITIES EXCHANGE ACT OF 1934
(Amendment No. [_______])1
24/7 MEDIA, INC.
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(Name of issuer)
Common Stock, par value $0.01 per share
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(Title of class of securities)
90134-10-4
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(CUSIP number)
Check the appropriate box to designate the rule pursuant to which this
Schedule is filed:
|_| Rule 13d-1(b)
|X| Rule 13d-1(c)
|_| Rule 13d-1(d)
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1. The remainder of this cover page shall be filled out for a
reporting person's initial filing on this form with respect to the subject
class of securities, and for any subsequent amendment containing
information which would alter the disclosures provided in a prior cover
page.
The information required in the remainder of this cover page shall not
be deemed to be "filed" for the purpose of Section 18 of the Securities
Exchange Act of 1934 or otherwise subject to the liabilities of that
section of the Act but shall be subject to all other provisions of the Act
(however, see the Notes).
Page 1 of Pages
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CUSIP No. 901314-10-4 13G Page 2 of 5 Pages
________________________________________________________________________________
1. NAME OF REPORTING PERSONS Big Flower Holdings, Inc.
I.R.S. IDENTIFICATION NO. OF ABOVE PERSONS (ENTITIES ONLY)
________________________________________________________________________________
2. CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*
(a) [_]
(b) [_]
________________________________________________________________________________
3. SEC USE ONLY Delaware
________________________________________________________________________________
4. CITIZENSHIP OR PLACE OF ORGANIZATION
________________________________________________________________________________
NUMBER OF 5. SOLE VOTING POWER 1,750,703
SHARES
_________________________________________________________________
BENEFICIALLY 6. SHARED VOTING POWER 0
OWNED BY
_________________________________________________________________
EACH 7. SOLE DISPOSITIVE POWER 1,750,703
REPORTING
_________________________________________________________________
PERSON 8. SHARED DISPOSITIVE POWER 0
WITH
________________________________________________________________________________
9. AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 1,750,703
________________________________________________________________________________
10. CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*
[_]
________________________________________________________________________________
11. PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9) 8.2%
________________________________________________________________________________
12. TYPE OF REPORTING PERSON* CO, HC
________________________________________________________________________________
Page 2 of Pages
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Item 1(a). Name of Issuer:
24/7 Media, Inc.
Item 1(b). Address of Issuer's Principal Executive Offices:
1250 Broadway
New York, NY 10001
Item 2(a). Name of Person Filing:
Big Flower Holdings, Inc.
Item 2(b). Address of Principal Business Office or, if none, Residence:
3 East 54th Street
New York, NY 10022
Item 2(c). Citizenship:
Delaware
Item 2(d). Title of Class of Securities:
Common Stock, par value $.01 per share
Item 2(e): CUSIP Number:
901314-10-4
Item 3. If This Statement is Filed Pursuant to Rule 13d-1(b), or 13d-2(b)
or (c), Check Whether the Person Filing is a:
Not applicable.
Item 4. Ownership
(a) Amount beneficially owned:
1,750,703 shares of Common Stock, par value $.01 per share
(b) Percent of class:
8.2%
(c) Number of shares as to which such person has:
(i) Sole power to vote or to direct the vote 1,750,703
(ii) Shared power to vote or direct the vote 0
Page 3 of 6 Pages
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(iii) Sole power to dispose or to direct the
disposition of 1,750,703
(iv) Shared power to dispose or to direct the
disposition of 0
Item 5. Ownership of Five Percent or Less of a Class
Not applicable.
Item 6. Ownership of More than Five Percent on Behalf of Another Person.
Not applicable.
Item 7. Identification and Classification of the Subsidiary Which Acquired
the Security Being Reported on By the Parent Holding Company
See Exhibit I.
Item 8. Identification and Classification of Members of the Group
Not applicable.
Item 9. Notice of Dissolution of the Group
Not applicable.
Item 10. Certification
By signing here below I certify that, to the best of my
knowledge and belief, the securities referred to above were not
acquired and are not held for the purpose of or with the effect of
changing or influencing the control of the issuer of the securities
and were not acquired and are not held in connection with or as a
participant in any transaction having that purpose or effect.
Page 4 of Pages
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SIGNATURE
After reasonable inquiry and to the best of my knowledge and belief, I
certify that the information set forth in this statement is true, complete and
correct.
Date: November 22, 1999 BIG FLOWER HOLDINGS, INC.
By: /s/ Irene Fisher
--------------------------------------
Name: Irene Fisher
Title: Vice President
Page 5 of 6 Pages
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EXHIBIT I
The person filing this statement, Big Flower Holdings, Inc., is a parent
holding company. The relevant subsidiary, Big Flower Digital Services, Inc., a
Delaware corporation, is an indirect subsidiary of Big Flower Holdings, Inc.
Page 6 of 6 Pages
