1 800 CONTACTS INC
SC 13G, 1999-02-18
OPTICAL INSTRUMENTS & LENSES
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<PAGE>
 
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                               
                                 -------------
                               
                                  SCHEDULE 13G
                                 (Rule 13d-102)

            INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT
                 TO RULES 13d-1(b), (c) AND (d) AND AMENDMENTS
                    THERETO FILED PURSUANT TO RULE 13d-2(b)
                            (Amendment No. _____)/1/



                             1-800 CONTACTS, INC.
- --------------------------------------------------------------------------------
                                (Name of Issuer)


                    Common Stock, par value $0.01 per share
- --------------------------------------------------------------------------------
                         (Title of Class of Securities)

                                  681977 10 4
- --------------------------------------------------------------------------------
                                 (CUSIP Number)

Check the appropriate box to designate the rule pursuant to which this Schedule
is filed:

[_] Rule 13d-1(b)

[_] Rule 13d-(c)

[_] Rule 13d-1(d)

                                  ----------

                               Page 1 of 6 Pages

_______________
  /1/The remainder of this cover page shall be filled out for a reporting      
person's initial filing on this form with respect to the subject class of
securities, and for any subsequent amendment containing information which would
alter disclosures provided in a prior cover page.

     The information required in the remainder of this cover page shall not be
deemed to be "filed" for the purpose of Section 18 of the Securities Exchange
Act of 1934 ("Act") or otherwise subject to the liabilities of that section of
the Act but shall be subject to all other provisions of the Act (however, see
the Notes).
<PAGE>

- ---------------------                                        -----------------
CUSIP NO. 981677 10 4                   13G                  Page 2 of 6 Pages
- ---------------------                                        -----------------

 
- ------------------------------------------------------------------------------
      NAME OF REPORTING PERSON
 1    
      Jonathan C. Coon                                                          
                                                                               
      I.R.S. IDENTIFICATION NO. OF ABOVE PERSON (ENTITIES ONLY):
- ------------------------------------------------------------------------------
      CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*
 2                                                              (a) [_]
                                                                (b) [x]
                                                 
- ------------------------------------------------------------------------------
      SEC USE ONLY
 3
 
- ------------------------------------------------------------------------------
      CITIZENSHIP OR PLACE OF ORGANIZATION
 4                                 

      United States Of America
- ------------------------------------------------------------------------------
                          SOLE VOTING POWER
                     5                                                       
     NUMBER OF            
                          2,383,071
      SHARES       -----------------------------------------------------------
                          SHARED VOTING POWER
   BENEFICIALLY      6       
                          
     OWNED BY             None
                   -----------------------------------------------------------
       EACH               SOLE DISPOSITIVE POWER
                     7       
    REPORTING             
                          2,383,071
      PERSON       -----------------------------------------------------------
                          SHARED DISPOSITIVE POWER
       WITH          8       
                          None
- ------------------------------------------------------------------------------
      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
 9                           
      2,383,071
- ------------------------------------------------------------------------------
      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*
10
                                                                    [_]
 
- ------------------------------------------------------------------------------
      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9)
11           
      37.1%
- ------------------------------------------------------------------------------
      TYPE OF REPORTING PERSON*
12           
      Individual
- ------------------------------------------------------------------------------

                    * SEE INSTRUCTIONS BEFORE FILLING OUT!



                               Page 2 of 6 Pages
<PAGE>
 
                                  SCHEDULE 13G

Item 1(a).     Name of Issuer:

               1-800 CONTACTS, Inc.

Item 1(b).     Address of Issuer's Principal Executive Offices:

               66 E. Wadsworth Park Drive, 3rd Floor
               Draper, Utah 84020

Item 2(a).     Name of Person Filing:

               This Schedule 13G is being filed by Jonathan C. Coon, an
               individual (the "Reporting Person"). As of December 31, 1998, the
               Reporting Person had: (i) direct beneficial ownership of
               2,267,722 shares of common stock, par value $.01 per share (the
               "Common Stock"), of 1-800 CONTACTS, Inc., a Delaware corporation
               (the "Company"); (ii) indirect beneficial ownership of 47,987
               shares of Common Stock held by the Reporting Person as custodian
               under the Uniform Gift to Minors Act ("UGMA") for and on behalf
               of Hannah K. Coon; (iii) indirect beneficial ownership of an
               aggregate of 47,987 shares of Common Stock held by the Reporting
               Person as custodian under the UGMA and on behalf of Abigail I.
               Coon; and (iv) indirect beneficial ownership of 19,375 shares of
               Common Stock held by the Reporting Person as custodian under the
               UGMA for and on behalf of Samuel Coon.

Item 2(b).     Address of Principal Business Office or, if none, Residence:

               The address of the principal business office of the Reporting
               Person is c/o 1-800 CONTACTS, Inc., 66 E. Wadsworth Park Drive,
               3rd Floor, Draper, Utah 84020.

Item 2(c).     Citizenship:

               The Reporting Person is a citizen of the United States.

Item 2(d).     Title of Class of Securities:

               Common Stock, par value $.01 per share.

Item 2(e).     CUSIP No.:

               681977 10 4

                               Page 3 of 6 Pages
<PAGE>
 
Item 3.   If this statement is filed pursuant to Rules 13d-1(b), or 13d-2(b) or
          (c), check whether the person filing is a:

          Not Applicable.

Item 4.   Ownership:

          As of December 31, 1998, the Reporting Person had the sole power to
          vote or to direct the vote and sole power to dispose or to direct the
          disposition of shares of Common Stock as follows:

          (a)  Amount beneficially owned: 2,383,071

          (b)  Percent of class: 37.1%

          (c)  Number of shares as to which such person has:

               (i)   Sole power to vote or to direct the vote: 2,383,071

               (ii)  Shared power to vote or to direct the vote:  None.

               (iii) Sole power to dispose or to direct the disposition of:
                     2,383,071

               (iv)  Shared power to dispose or to direct the disposition of:
                     None.

          As of December 31, 1998, the Reporting Person had: (i) direct
          beneficial ownership of 2,267,722 shares of Common Stock; (ii)
          indirect beneficial ownership of 47,987 shares of Common Stock held by
          the Reporting Person as custodian under the UGMA for and on behalf of
          Hannah K. Coon; (iii) indirect beneficial ownership of an aggregate of
          47,987 shares of Common Stock held by the Reporting Person as
          custodian under the UGMA for an on behalf of Abigail I. Coon; and (iv)
          indirect beneficial ownership of 19,375 shares of Common Stock held by
          the Reporting Person as custodian under the UGMA on behalf of Samuel
          Coon.

          All percentages calculated in this Schedule 13G are based upon an
          aggregate of 6,415,568 shares of Common Stock outstanding as of
          November 17, 1998, as disclosed in the Company's Quarterly Report on
          Form 10-Q for the Quarterly Period ended September 30, 1998.

Item 5.   Ownership of Five Percent or Less of a Class:

          If this statement is being filed to report the fact that as of the
          date hereof, the Reporting Person has ceased to be the beneficial
          owner of more than five percent of the class of securities, check the
          following [_].

                               Page 4 of 6 Pages
<PAGE>
 
Item 6.   Ownership of More Than Five Percent on Behalf of Another Person:

          No other person has the right to receive or the power to direct the
          receipt of dividends from, or the proceeds from the sale of, the
          shares of Common Stock listed herein.

Item 7.   Identification and Classification of the Subsidiary Which Acquired the
          Security Being Reported on By the Parent Holding Company:

          Not Applicable.

Item 8.   Identification and Classification of Members of the Group:

          Not Applicable.

Item 9.   Notice of Dissolution of Group:

          Not Applicable.

Item 10.  Certification:

          Not Applicable.

                               Page 5 of 6 Pages
<PAGE>
 
                                   SIGNATURE

     After reasonable inquiry and to the best of my knowledge and belief, the
undersigned certifies that the information set forth in this statement is true,
complete and correct.


 
Date: February 18, 1999                  /s/ Jonathan C. Coon
                                         --------------------------------------
                                         Name: Jonathan C. Coon

                               Page 6 of 6 Pages


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