CYBERSHOP INTERNATIONAL INC
POS AM, 1999-10-07
COMPUTER PROCESSING & DATA PREPARATION
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    As filed with the Securities and Exchange Commission on October 7, 1999.
                          Registration No.333-_______

================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                             -----------------------

                         POST EFFECTIVE AMENDMENT NO. 2
                                       on
                                    FORM S-3
                          REGISTRATION STATEMENT UNDER
                           THE SECURITIES ACT OF 1933

                             -----------------------

                               CYBERSHOP.COM, INC.

                (formerly known as Cybershop International, Inc.)
             (Exact name of registrant as specified in its charter)

             Delaware                                     13-3979226
  (State or other jurisdiction              (I.R.S. Employer Identification No.)
of incorporation or organization)

                                116 Newark Avenue
                          Jersey City, New Jersey 07302
                                 (201) 234-5000

    (Address, including zip code, and telephone number, including area code,
                  of registrant's principal executive offices)

             Jeffrey S. Tauber, Chairman and Chief Executive Officer
                               Cybershop.com, Inc.
                                116 Newark Avenue
                          Jersey City, New Jersey 07302

 (Name, address, including zip code, and telephone number, including area code,
                             of agent for service)

                                    Copy to:
                             Walter M. Epstein, Esq.
                               Davis & Gilbert LLP
                                  1740 Broadway
                            New York, New York 10019
                                 (212) 468-4800

                             -----------------------

Approximate date of commencement of proposed sale to the public: On such date as
the selling stockholders shall elect to commence sales to the public following
the effective date of this registration statement.

If the only securities being registered on this Form are being offered pursuant
to dividend or interest reinvestment plans, please check the following box. |_|

If any of the securities being registered on this Form are to be offered on a
delayed or continuous basis pursuant to Rule 415 under the Securities Act of
1933, other than securities offered only in connection with dividend or interest
reinvestment plans, check the following box. |X|

If this Form is filed to register additional securities for an offering pursuant
to Rule 462(b) under the Securities Act, please check the following box and list
the Securities Act registration statement number of the earlier effective
registration statement for the same offering. |_|

If this Form is a post-effective amendment filed pursuant to Rule 462(c) under
the Securities Act, check the following box and list the Securities Act
registration statement number of the earlier effective registration statement
for the same offering. |_|

If delivery of the prospectus is expected to be made pursuant to Rule 434,
please check the following box. |_|

                         CALCULATION OF REGISTRATION FEE

<TABLE>
<CAPTION>
- -------------------------------------------------------------------------------------------------------------------------------
  Title of each class of          Amount to be            Maximum Offering            Proposed Maximum            Amount of
securities to be registered        registered            Price per Share (1)      Aggregate Offering Price     Registration Fee
- -------------------------------------------------------------------------------------------------------------------------------
<S>                             <C>                            <C>                       <C>                        <C>
Common Stock, par value
$.001 per share                 2,265,076 shares               $5.8125                   $13,165,754                $4,540
- -------------------------------------------------------------------------------------------------------------------------------
</TABLE>

(1)   Based on the average of the high and low sale prices of the Common Stock
      reported on the Nasdaq National Market on September 30, 1999 of $5.8125
      per share, solely for the purpose of calculating the registration fee
      pursuant to Rule 457(c).

Pursuant to Rule 429 under the Securities Act of 1933, the prospectus included
in this Registration Statement also refers to 465,450 shares for resale by
selling stockholders under Post-Effective Amendment No. 1 to Registration
Statement of Form S-3 (File No. 333-75501) previously filed in respect of which
a filing fee of $1,950 has been paid.

The registrant hereby amends this registration statement on such date or dates
as may be necessary to delay its effective date until the registrant shall file
a further amendment which specifically states that this registration statement
shall thereafter become effective in accordance with Section 8(a) of the
Securities Act of 1933 or until the registration statement shall become
effective on such date as the Commission, acting pursuant to said Section 8(a),
may determine.
<PAGE>

Prospectus

                               Cybershop.com, Inc.
                                  Common Stock
                                2,730,526 Shares

      This is an offering of up to 2,730,526 shares by selling stockholders. We
have issued to the selling stockholders 959,616 shares. The rest of the shares
covered by this offering are shares which are reserved for issuance upon the
exercise of warrants. We will not receive any of the sale proceeds from the sale
of shares by the selling stockholders.

      Our shares currently trade on the Nasdaq National Market (Trading Symbol:
Nasdaq National Market - CYSP). On September 30, 1999 the last sale price was
$5.8125 per share.

      Investing in the company involves a high degree of risk. You should
purchase shares only if you can afford a complete loss. You should carefully
read and review this prospectus including the "Risk Factors" beginning on page 4
before deciding whether to buy shares in this offering.

Neither the Securities and Exchange Commission nor any state securities
commission has approved or disapproved of these securities or determined if this
prospectus is truthful or complete. Any representation to the contrary is a
criminal offense.

                        Prospectus dated October 7, 1999.
<PAGE>

Principal Executive Offices:        Cybershop.com, Inc.
                                    116 Newark Avenue
                                    Jersey City, New Jersey 07302
                                    (201) 234-5000

There follows a summary of important information on our business.

Our Business:                       We are a leading online retailer of
                                    discounted, or "off-price," quality
                                    brand-name apparel, electronics, appliances
                                    and home accessories, toys and games, gifts,
                                    and watches at our on-line stores located at
                                    cybershop.com and electronics.net and
                                    through our newly acquired store
                                    toolsforliving.com, which will be integrated
                                    into our cybershop.com store later this
                                    year. All of the products sold by us are
                                    manufactured by others.

                                    cybershop.com

                                    Our flagship online store, accessed at
                                    cybershop.com, sells well-known brand name
                                    apparel, home accessories and toys at deep
                                    discounts of between 20% to 80%. Our site
                                    provides high quality color pictures and
                                    detailed information and recommendations
                                    that are conveniently organized by brand and
                                    category. Shoppers can search and browse
                                    throughout the store and place selected
                                    merchandise in a virtual shopping cart that
                                    facilitates the process of collecting items,
                                    subtotaling purchases before reaching the
                                    purchase decision and having them shipped
                                    within 24 hours of purchasing.

                                    electronics.net

                                    On June 14, 1998, we entered into a joint
                                    venture to develop a new online store with
                                    TOPS Appliance City, Inc., a retailer of
                                    electronic merchandise, appliances and
                                    computers. The online store, electronics.net
                                    was launched in October 1998 and offers a
                                    wide selection of brand name electronic
                                    merchandise, including television and video
                                    equipment, home and car audio equipment,
                                    home appliances, home office equipment and
                                    related accessories. Recently TOPS announced
                                    that it was discontinuing the sale of
                                    consumer electronics products. The products
                                    which are currently offered by
                                    electronics.net are obtained from TOPS. We
                                    believe that electronics.net will have
                                    sufficient inventory available to it from
                                    TOPS to fulfill customer orders through the
                                    end of 1999. We are examining long term
                                    alternatives for our ongoing involvement in
                                    this market segment.

                                    toolsforliving.com

                                    On June 7, 1999, we acquired The Magellan
                                    Group, Inc. a direct to consumer marketer of
                                    high quality merchandise in the personal
                                    care, health and home accessories
                                    categories, which merchandise is promoted on
                                    our toolsforliving.com website and through
                                    print media campaigns in national consumer
                                    magazines which direct our customers to our
                                    web site or to order over the phone.


                                       2
<PAGE>

Strategic Alliances:                We have pursued and continue to pursue
                                    strategic alliances in order to generate
                                    more visitors to our online stores through
                                    referrals from other websites. Our largest
                                    alliances are with Yahoo!, Microsoft's
                                    MSN.com and GO2Net. We also have agreements
                                    with Inktomi, CompareNet, Amazon.com,
                                    Pricebreak, Y-Path and My Simon. We use many
                                    online and offline marketing techniques to
                                    increase brand awareness and site traffic.
                                    Our offline print media advertising includes
                                    advertising on Time, Fortune, TV Guide, USA
                                    Today, People, New York Times and Parade. We
                                    continue to seek strategic partnerships that
                                    better utilize the Internet and technology
                                    to generate more visits to our online stores
                                    with higher order conversion rates. Most
                                    recently, we have developed alliances with
                                    online search engines focused on shopping
                                    comparisons where we have built interfaces
                                    between our product databases and the
                                    shopping engines, allowing our products to
                                    be listed and compared with other products
                                    on these shopping engines. We regularly
                                    evaluate the return on investment on dollars
                                    spent by us on strategic alliances versus
                                    increased customer traffic and revenues.

                                    We intend to negotiate additional marketing
                                    arrangements with other leading internet
                                    search engines, shopping guides and online
                                    communities. We believe that these strategic
                                    alliances will increase the volume of our
                                    shoppers and enhance our brand recognition.

                                    We are also interested in developing joint
                                    ventures with partners who can help us to
                                    enter new markets and offer new products.
                                    Based on our traditional merchandising
                                    background combined with our experience as
                                    online merchants, we believe we are well
                                    positioned to partner with other traditional
                                    brick and mortar retailers to build an
                                    online presence. Our joint venture with
                                    TOPs, electronics.net, is an example where
                                    we joined our expertise in online commerce
                                    with the existing operations capacity of a
                                    traditional consumer electronics retailer
                                    seeking to sell its products online.

                                    With considerable experience in traditional
                                    and online retailing, our management team
                                    has developed a core knowledge in Internet
                                    technology and online merchandising. We
                                    have, and intend to leverage this knowledge
                                    base as well as its infrastructure to build
                                    partnerships with successful and high
                                    quality traditional retailers.

Recent Developments                 On September 30, 1999 we completed a private
                                    placement of equity securities raising $5.1
                                    million. The financing involved the issuance
                                    of 784,616 shares of common stock at $6.50
                                    per share and warrants to purchase an
                                    aggregate of 156,922 shares of common stock
                                    at an exercise price of $7.50 per share. The
                                    sale price of our common stock and the
                                    exercise price of the warrants issued in the
                                    private placement were both higher than the
                                    last reported sale price of $5.81 on the
                                    Nasdaq National Market on September 30,
                                    1999. As part of the financing another class
                                    of warrants was issued. These warrants
                                    provide the investors with the right to
                                    receive additional shares if the price of
                                    our stock trades below certain levels.
                                    During each of three consecutive 22 business
                                    day periods after the effective date of this
                                    registration statement a formula is applied
                                    to one-third of the shares sold. That
                                    formula is based on determining the average
                                    of the twelve lowest closing bid prices in
                                    the 22 business day period. This average
                                    lowest bid price is divided into a number
                                    equal to one-third of the shares sold
                                    multiplied by the difference between $7.56
                                    and the average lowest bid price If the
                                    average lowest bid price is higher than
                                    $7.56


                                       3
<PAGE>

                                    no additional shares will be issued. If the
                                    average lowest bid price is less than $5.00
                                    the Company has the option to pay the cash
                                    economic equivalent instead of issuing
                                    shares. As an example, if the average lowest
                                    bid price for the first period was $6.00 per
                                    share, an additional 68,000 shares would be
                                    issued. We agreed to register at our expense
                                    on a Form S-3 the resale of the 784,616
                                    shares sold in addition to the shares
                                    underlying the warrants. None of the
                                    investors, together with any affiliate
                                    thereof, may beneficially own shares in
                                    excess of 4.999% of the outstanding shares
                                    of common stock following such conversion.
                                    Such restrictions may be waived by each
                                    selling stockholder as to itself upon not
                                    less than 61 days' notice to the company. We
                                    are obligated to use our best efforts to
                                    keep the Form S-3 effective for up to two
                                    years. We will incur substantial penalties
                                    if we fail to meet these obligations.

                                  RISK FACTORS

You should consider the following risk factors before deciding to invest in our
company.

We have a limited operating history.      We began offering products for sale on
                                          our website in September 1995 and are
                                          still in the early stages of
                                          development. Accordingly, we have a
                                          relatively short operating history
                                          upon which you can evaluate our
                                          business and prospects.

We have had significant losses and        We have incurred significant losses
anticipate further significant losses.    since we began doing business. As of
                                          June 30, 1999, we have had cumulative
                                          losses of $14.7 million, including a
                                          net loss of approximately $7.9 million
                                          for the fiscal year ended December 31,
                                          1998 and a net loss of approximately
                                          $3.7 million for the six months ended
                                          June 30, 1999. We believe that we will
                                          continue to incur significant losses
                                          for the foreseeable future and these
                                          losses may be higher than our current
                                          losses.

We recently refocused our                 We recently refocused the
merchandising strategy and there can      merchandising strategy on our main
be no assurance that it will be           website, cybershop.com, in order to
successful.                               target the outlet store and off-price
                                          market sector. We don't know whether
                                          this refocused marketing strategy will
                                          be successful.

A significant percentage of our revenues  The opportunistic nature of our
may at times be attributed to the sale    merchandising strategy can create
of one or a few products.                 opportunities to buy and sell large
                                          volumes of a particular product or
                                          products. Accordingly, a significant
                                          percentage of our revenues may at
                                          times be attributed to the sale of one
                                          or a few products.

Our recently completed financing could    Under the terms of our recently
result in substantial dilution in the     completed financing, we will have to
future.                                   issue additional shares, without cost,
                                          to the extent that the price of our
                                          common stock trades below a certain
                                          price during the three consecutive 22
                                          business day periods following the
                                          effective date. The dilution could be
                                          substantial.

With the announced shift of TOPS'         Our partner in electronics.net, TOPS,
business strategy, the future operations  has announced it is discontinuing the
of electronics.net will be materially     sale of most products sold by
affected.                                 electronics.net. We do not know
                                          whether electroncs.net can continue to
                                          operate after the end of 1999 unless
                                          we find an alternative supplier. The
                                          loss of this business may have a
                                          negative effect on our ability to sell
                                          electronic merchandise.

Competition is intense in the online      The online retail business is new,
retail business. There can be no          rapidly evolving and intensely
assurance that we will be able to         competitive. We don't know whether we
                                          will be able to compete successfully.
                                          Barriers to entry into the online
                                          retail business are minimal.


                                       4
<PAGE>

compete successfully.                     Our current and potential competition
                                          includes traditional retailers and
                                          non-traditional retailers (such as
                                          television retail and mail order) as
                                          well as other online retailers. Our
                                          success as an online retailer depends
                                          upon our ability to attract customers
                                          to our websites. This requires
                                          significant expenditure on promotion
                                          and advertising costs. Many of our
                                          current and potential competitors have
                                          longer operating histories, larger
                                          customer bases, greater brand
                                          recognition and significantly greater
                                          financial, marketing and other
                                          resources than we have. They may be
                                          able to secure merchandise from
                                          suppliers on more favorable terms, and
                                          may be able to devote greater
                                          resources to marketing and promotional
                                          campaigns, and adopt more aggressive
                                          pricing or inventory availability
                                          policies. They can also devote
                                          substantially more resources to
                                          website and systems development than
                                          we can. We also expect to experience
                                          increased competition from on-line
                                          commerce sites that provide goods and
                                          services at or near cost, relying on
                                          advertising revenues to achieve
                                          profitability. As the on-line commerce
                                          market continues to grow, other
                                          companies may enter into business
                                          combinations or alliances that
                                          strengthen their competitive
                                          positions. Competition in the internet
                                          and online commerce market probably
                                          will intensify. As various internet
                                          market segments attain larger, loyal
                                          customer bases, participants in those
                                          segments may use their market power to
                                          expand into other markets.

Our inability to enter into new           Our ability to generate revenues from
strategic alliances or to maintain        online commerce depends, among other
our existing strategic alliances          things, upon the increased store
could harm our business.                  traffic in our online stores, that we
                                          generate through our strategic
                                          alliances. We can't be sure that our
                                          existing relationships will be
                                          extended beyond their initial terms or
                                          whether the financial or other terms
                                          of any extensions will be favorable.
                                          We also don't know if additional
                                          strategic alliances will be available
                                          to us on acceptable commercial terms.
                                          Our inability to enter into new
                                          strategic alliances or to maintain our
                                          existing strategic alliances could
                                          harm our business.

We will need additional funds to          We believe that our current cash and
maintain our operations at existing       cash equivalents on hand and funds
levels beyond the next 12 months.         that may be generated from operations
There can be no assurance that            will be sufficient to finance our
such financing will be available.         continuing operations for the next 12
                                          months. We will require additional
                                          funds to maintain our operations at
                                          existing levels after this period.
                                          Adequate funds on terms acceptable to
                                          us may not be available to us. Our
                                          inability to obtain sufficient funds
                                          from operations and external sources
                                          would hurt our business.

We do not manufacture any of the          We do not manufacture any merchandise.
merchandise which we sell. We are         Manufacturers and distributors supply
dependent on our relationships with       our online stores and our
our suppliers. Loss of these              direct-to-consumer marketing business.
relationships could harm our              Our current suppliers may decide not
business.                                 to sell to us on our current terms. We
                                          may not be able to establish new
                                          supplier relationships. A change of
                                          terms or the loss of existing supplier
                                          relationships could hurt our business.

Our online revenues and profits are       Our future online revenues and profits
dependent on the continuous growth        are strongly dependent on the
of online commerce.                       widespread acceptance and use of the
                                          Internet by consumers. We don't know
                                          if acceptance and use will continue to
                                          develop or that a sufficiently broad
                                          base of consumers will use the
                                          Internet to shop. The commercial use
                                          of the Internet depends on
                                          improvements in ease of access,
                                          security, reliability, cost and
                                          quality of service.


                                       5
<PAGE>

Security breaches would hurt our          We license technology from third
business.                                 parties to provide security for
                                          customers. Security breaches could
                                          damage our reputation and expose our
                                          business to customer claims.

Restrictive laws and regulations          Due to the increasing popularity and
would result in additional costs          use of the Internet, it is possible
for our business.                         that laws and regulations may be
                                          adopted in the future with respect to
                                          Internet use covering issues such as
                                          user privacy, pricing, content,
                                          copyrights, distribution and quality
                                          of products and services. New laws and
                                          regulations will probably make it more
                                          expensive for us to operate.

We may be sued with respect to            Claims may be made against us for
information retrieved from the            negligence, copyright or trademark
Internet. To the extent these             infringement based on material
lawsuits are not covered by               downloaded from our websites. Our
insurance they could, if decided          insurance may not adequately cover
against us, harm our business.            these potential claims and the costs
                                          incurred in defending against these
                                          claims.

We cannot guarantee that our              We cannot guarantee that our systems
systems will be Year 2000 compliant       will be Year 2000 compliant or that
or that the Year 2000 problem will        the Year 2000 problem will not hurt
not adversely affect our business.        our business. We have been working
                                          with our significant suppliers and
                                          service providers to identify and
                                          resolve Year 2000 issues. Any failure
                                          of their systems could disrupt our
                                          systems. Computers used by our
                                          customers to access our online stores
                                          may not be Year 2000 compliant,
                                          delaying our customers' purchases of
                                          our products.

Systems interruptions will harm our       Customer access to our web sites
business.                                 directly affects the volume of our
                                          orders and our revenues. We may
                                          experience system interruptions that
                                          make our websites temporarily
                                          inaccessible or prevent us from
                                          efficiently fulfilling orders. Our
                                          systems and operations could be
                                          damaged by fire, flood, power loss,
                                          telecommunications failure, break-ins,
                                          earthquake and similar events. We do
                                          not have back-up systems or a formal
                                          disaster recovery plan and we may not
                                          carry sufficient business interruption
                                          insurance to compensate us for losses
                                          from a major interruption.

                                          Our servers are vulnerable to computer
                                          viruses, physical or electronic
                                          break-ins and similar disruptions,
                                          which could lead to additional
                                          interruption and disruptions in our
                                          business.

We may be unable to prevent third         Regulations governing domain names may
parties from acquiring domain names       not protect our servicemarks and
that are similar to or infringe on        similar proprietary rights. We may be
our service marks.                        unable to prevent third parties from
                                          acquiring domain names that are
                                          similar to, infringe upon or diminish
                                          the value of, our servicemarks and
                                          other proprietary rights.


                                       6
<PAGE>

We may not be able to protect our         We have registered the service mark
service marks or our proprietary          Cybershop(R) in the United States and
rights.                                   have applied for registration for
                                          other service marks. Competitors may
                                          adopt product or service names similar
                                          to our service marks, thereby hurting
                                          our ability to build brand identity.
                                          We may not be able to secure
                                          significant protection for these
                                          service marks.

                                          We usually have agreements containing
                                          confidentiality and non-disclosure
                                          provisions with our employees and
                                          consultants covering access to and
                                          distribution of our software,
                                          documentation and other proprietary
                                          information. These agreements may not
                                          prevent theft or misuse. Third parties
                                          may copy or use our software or other
                                          proprietary information without
                                          permission. It is difficult for us to
                                          prevent unauthorized use.

We do not collect sales taxes for         We do not collect sales or other
shipments into most states.               similar taxes for shipments of
Imposition of sales taxes could           merchandise into states other than
harm our business.                        shipments into New Jersey, Missouri
                                          and Connecticut. Such taxes may be
                                          imposed in the future. However, the
                                          Federal government or one or more
                                          states may seek to impose sales tax
                                          collection obligations on out-of-state
                                          companies, such as us, which engage in
                                          online commerce. A successful
                                          assertion that we should collect sales
                                          or other taxes on the sale of
                                          merchandise into such states could
                                          harm our business.

We have never paid dividends              We have never declared or paid a cash
                                          dividend and we do not expect to have
                                          available cash with which to pay cash
                                          dividends in the foreseeable future.

Issuance of authorized preferred          We have authorized 5,000,000 shares of
stock in the future may prevent a         preferred stock which may be issued by
change of control, making the             the Board. Issuance of such preferred
company less attractive as an             stock could delay, deter or prevent a
acquisition candidate.                    change in control, making the company
                                          less attractive as an acquisition
                                          candidate.

                Special Note Regarding Forward-looking Statements

      Some of the statements contained in this prospectus, including information
incorporated by reference, discuss future expectations, contain projections of
future results of operations or financial condition or provide other
"forward-looking" information. Those statements are subject to known and unknown
risks, uncertainties and other factors that could cause the actual results to
differ materially from those contemplated by the statements. The forward-looking
information is based on various factors and was derived using numerous
assumptions. Important factors that may cause actual results to differ from
projections include the risk factors set forth above.

WE HAVE INCORPORATED INFORMATION BY
REFERENCE TO OUR OTHER SEC FILINGS;
YOU CAN OBTAIN MORE INFORMATION
FROM US OR FROM THE SEC

      The SEC allows us to "incorporate by reference" the information we file
with them, which means that we can disclose important information to you by
referring to those documents. The information incorporated by reference is an
important part of this prospectus, and information that we file later with the
Commission will automatically update and supersede this information.

      We incorporate by reference the following documents filed by us with the
SEC:


                                       7
<PAGE>

      o Our Annual Report on Form 10-K for the year ended December 31, 1998
filed with the SEC on March 19, 1999;

      o Our Quarterly Report on Form 10-Q for the quarter ended March 31, 1999
filed with the SEC on May 17, 1999;

      o Our Quarterly Report on From 10-Q for the quarter ended June 30, 1999
filed with the SEC on August 13, 1999;

      o All other reports and other documents filed by us pursuant to Section
13(a) or 15(d) of the Securities Exchange Act of 1934, or the Exchange Act,
since December 31, 1998;

      o Our registration statement on Form 8-A filed on March 11, 1998
registering the common stock under Section 12(g) of the Exchange Act; and

      o All documents and reports subsequently filed by us pursuant to Section
13(a), 13(c), 14 or 15(d) of the Exchange Act after the date of this prospectus
and prior to the filing of a post-effective amendment which indicates that all
securities which may be offered hereby have been sold or which deregisters all
securities then remaining unsold.

      At your request, we will provide you, without charge, with a copy of any
information incorporated by reference in this prospectus. If you want more
information, write or call us at:

                               Cybershop.com, Inc.
                                116 Newark Avenue
                          Jersey City, New Jersey 07302
                                 (201) 234-5000
                            Attn: Stephen Del Vecchia

      We have filed a registration statement which includes this prospectus
covering this offering with the Securities and Exchange Commission ("SEC"). This
prospectus does not contain all the information included in the registration
statement. You can request a copy of the registration statement and the exhibits
from us to get a more complete description of our company and this offering. We
have provided our address and telephone number above if you wish to obtain free
copies of the registration statement and exhibits.

      We file annual, quarterly and current reports, proxy statements and other
information with the SEC. You may read and copy any reports, statements or other
information we file at the SEC's public reference room in Washington D.C., New
York, New York and Chicago, Illinois. You can also request copies of these
documents, upon payment of a duplicating fee, by writing to the SEC. Please call
the SEC at 1-800-SEC-0330 for further information on the operation of the public
reference rooms. Our SEC filings are also available to the public on the SEC
Internet site at http\\www.sec.gov. The registration statement, of which this
prospectus forms a part, including all exhibits, has been filed in electronic
form with the SEC through EDGAR.


                                       8
<PAGE>

                              SELLING STOCKHOLDERS

      The following table sets forth the number of shares of common stock

      o currently beneficially owned by each selling stockholder,

      o the number of shares owned by each of them included in this prospectus,
and

      o the amount and percentage of shares to be owned by each selling
stockholder after the sale of all of the shares offered by this prospectus.

      The number of shares indicated includes 230,000 shares of common stock
issuable upon exercise of currently exercisable warrants issued to the
underwriters in connection with our initial public offering and 1,480,460 shares
of common stock issuable upon exercise of warrants issued to the selling
stockholders in connection with our recent financing. The list of selling
stockholders includes Ian S. Phillips, a director of the company, Howard Kuntz,
III, and Ed Mufson, both employees of the company and C.E. Unterberg Towbin and
Fahnestock & Co., Inc., the underwriters of our initial public offering. Robert
Matluck, a director, is currently a Managing Director of C.E. Unterberg, Towbin.
Except for the underwriters and Messrs. Phillips, Kuntz, Mufson and Matluck,
none of the selling stockholders has had any position, office or other material
relationship with the company within the past three years other than as a result
of the ownership of shares or other securities of the company. The information
included below is based on information provided by the selling stockholders. The
table has been prepared on the assumption that all shares of common stock
offered hereby will be sold and is based on 9,396,678 shares of common stock
outstanding on October 1, 1999.

      Strong River Investments, Inc. and Montrose Investments L.P., two of the
selling stockholders, purchased an aggregate of $5.1 million of securities from
us in a private placement transaction which closed on September 30, 1999. As
part of that private placement, each of Strong River and Montrose were issued
warrants to acquire our common stock. The private placement and the warrants are
described in more detail in this Prospectus under the heading "Recent
Developments". Holders of the warrants are prohibited from exercising the
warrants to acquire common stock to the extent that the exercise would result in
the holder, together with any affiliate of the holder, beneficially owning in
excess of 4.999% of the outstanding shares following the exercise. This
restriction may be waived by the holder on not less than 61 days' notice to us.
The number of shares listed in the table below as being beneficially owned by
Strong River and Montrose includes the shares of our common stock that are
issuable to them upon exercise of their warrants without reference to the 4.999%
limitation. Since, after 22 business days after the effective date, the number
of shares issuable upon exercise of one of the warrants would change based upon
a change in the market price of our common stock prior to exercise, the actual
number of shares that will be issued, and consequently the number of shares that
will be beneficially owned by Strong River and Montrose, will fluctuate daily
and cannot be determined at this time. Because of this fluctuating
characteristic, we agreed to register a number of shares that exceeds the number
of shares beneficially owned by Strong River and Montrose. Accordingly, the
number of shares shown for Strong River and Montrose in the table below under
the column "Shares Offered" exceeds the number of shares shown as beneficially
owned by them. However, the 4.999% limitation would not prevent Strong River and
Montrose from purchasing and selling in excess of 4.999% of our common stock
through a series of acquisitions and sales under the warrants.

<TABLE>
<CAPTION>
                                                                                 Shares             Percentage of
                                          Shares               Shares          Owned After          Shares Owned
Name                                Beneficially Owned        Offered           Offering           After Offering
- ----                                ------------------        -------           --------           --------------
<S>                                     <C>                <C>                   <C>                     <C>
Big Wave NV                               60,450               60,450               0                     0
C. E. Unterberg, Towbin                   138,000             138,000               0                     0
Fahnestock & Co. Inc.                     53,220               53,220               0                     0
Henry P. Williams                         15,050               15,050               0                     0
Roger D. Elsas                             8,960               8,960                0                     0
Philip W. Ho                               7,000               7,000                0                     0
William R. Armstrong, Jr.                  3,500               3,500                0                     0
Frank Colen                                2,870               2,870                0                     0
Yvonne K. Furrer                            700                 700                 0                     0
Kathy Wilson                                700                 700                 0                     0
Ian S. Phillips                           510,000              76,500            433,500                 4.6%
Howard Kuntz III                          490,000              73,500            416,500                 4.4%
Ed Mufson                                 250,000              25,000            225,000                 2.4%
Strong River Investments, Inc.          470,769 (1)        1,132,538 (2)            0                     0
Montrose Investments L.P.               470,769 (1)        1,132,538 (2)            0                     0
</TABLE>

- ----------
(1)   Consists of 392,308 shares and immediately exercisable warrants to
      purchase 78,461 shares. Does not include 661,769 warrants to purchase
      additional shares which warrants are not currently exercisable.

(2)   Includes 661,769 shares which may be issuable on exercise of warrants
      which are not currently exercisable.

                              PLAN OF DISTRIBUTION

      The selling stockholders and any of their pledgees, assignees and
successors-in-interest may, from time to time, sell any or all of their shares
of Common Stock on any stock exchange, market or trading facility on which


                                       9
<PAGE>

the shares are traded or in private transactions. These sales may be at fixed or
negotiated prices. The selling stockholders may use any one or more of the
following methods when selling shares:

      o     ordinary brokerage transactions and transactions in which the
            broker-dealer solicits purchasers;

      o     block trades in which the broker-dealer will attempt to sell the
            shares as agent but may position and resell a portion of the block
            as principal to facilitate the transaction;

      o     purchases by a broker-dealer as principal and resale by the
            broker-dealer for its account;

      o     an exchange distribution in accordance with the rules of the
            applicable exchange;

      o     privately negotiated transactions;

      o     short sales;

      o     broker-dealers may agree with the selling stockholders to sell a
            specified number of such shares at a stipulated price per share;

      o     a combination of any such methods of sale; and

      o     any other method permitted pursuant to applicable law.

      The selling stockholders may also sell shares under Rule 144 under the
Securities Act, if available, rather than under this prospectus.

      The selling stockholders may also engage in short sales against the box,
puts and calls and other transactions in securities of the company or
derivatives of company securities and may sell or deliver shares in connection
with these trades. The selling stockholders may pledge their shares to their
brokers under the margin provisions of customer agreements. If a selling
stockholder defaults on a margin loan, the broker may, from time to time, offer
and sell the pledged shares.

      Broker-dealers engaged by the selling stockholders may arrange for other
brokers-dealers to participate in sales. Broker-dealers may receive commissions
or discounts from the selling stockholders (or, if any broker-dealer acts as
agent for the purchaser of shares, from the purchaser) in amounts to be
negotiated. The selling stockholders do not expect these commissions and
discounts to exceed what is customary in the types of transactions involved.

      The selling stockholders and any broker-dealers or agents that are
involved in selling the shares may be deemed to be "underwriters" within the
meaning of the Securities Act in connection with such sales. In such event, any
commissions received by such broker-dealers or agents and any profit on the
resale of the shares purchased by them may be deemed to be underwriting
commissions or discounts under the Securities Act.

      The company is required to pay all fees and expenses incident to the
registration of the shares, including fees and disbursements of counsel to the
selling stockholders. The company has agreed to indemnify the selling
stockholders against certain losses, claims, damages and liabilities, including
liabilities under the Securities Act.

                      DISCLOSURE OF COMMISSION POSITION ON
                 INDEMNIFICATION FOR SECURITIES ACT LIABILITIES

      Section 145 of the General Corporation Law of Delaware grants each
Delaware corporation the power to indemnify its officers, directors, employees
and agents against liabilities arising out of any action or proceeding to which
any of them is a party by reason of being such officer, director, employee or
agent. Our certificate of incorporation provides for the indemnification of the
company's officers, directors, employees and agents, to the fullest extent
permitted by the General Corporation Law of Delaware. Insofar as indemnification
for liabilities arising under the Securities Act, may be permitted to directors,
officers or persons controlling the company pursuant to the provisions of
Delaware law and our certificate of incorporation, we have been informed that in
the opinion of the Commission such indemnification is against public policy as
expressed in the Securities Act and is therefore unenforceable.


                                       10
<PAGE>

                                  LEGAL MATTERS

      The validity of the shares being offered in this prospectus is being
passed upon for us by Davis & Gilbert LLP, 1740 Broadway, New York, New York,
10019.

                                     EXPERTS

      The consolidated financial statements and schedule incorporated by
reference in this prospectus and elsewhere in the registration statement have
been audited by Arthur Andersen LLP, independent public accountants, as
indicated in their reports and are included herein in reliance on their
authority as experts in giving these reports.


                                       11
<PAGE>

================================================================================
Until ______________, all dealers that effect transactions in these securities
may be required to deliver a prospectus.

We have not authorized any person to give any information or to make any
representations other than those contained in this prospectus. You must not rely
upon any information or representation not contained or incorporated by
reference in this prospectus as if we had authorized it. If any person does make
a statement that differs from what is in this prospectus, you should not rely on
it. This prospectus does not constitute an offer to sell or a solicitation of an
offer to buy any securities other than the securities to which they relate nor
does this prospectus constitute an offer to sell or the solicitation of an offer
to buy securities in any state or other jurisdiction to any person to whom it is
unlawful to make such offer or solicitation in such jurisdiction. The
information contained in this prospectus is accurate as of the date of its
cover. When we deliver this prospectus or make a sale pursuant to this
prospectus, we are not implying that the information is current as of the date
of the delivery of the sale.

                          ----------------------------

                                TABLE OF CONTENTS

                                                                           Page
                                                                           ----

Prospectus Summary ...........................................................2
Risk Factors .................................................................4
Selling Stockholders .........................................................8
Plan of Distribution .........................................................9
Disclosure of Commission Position on
   Indemnification For Securities Act Liabilities............................10
Legal Matters ...............................................................10
Experts......................................................................10

================================================================================

================================================================================

                                2,730,526 Shares


                                 CYBERSHOP.COM,
                                      INC.


                                  Common Stock


                                ----------------

                                   PROSPECTUS

                                ----------------

                                 October 7, 1999

================================================================================
<PAGE>

                   INFORMATION NOT REQUIRED IN THE PROSPECTUS

      The company will bear no expenses in connection with any sale or other
distribution by the selling stockholders of the shares being registered other
than the expenses of preparation and distribution of this registration statement
and the prospectus included in this registration statement. Such expenses are
set forth in the following table. All of the amounts are estimates except the
Securities and Exchange Commission filing fee.

Item 14.   Other Expenses of Issuance and Distribution.

           SEC registration fee .........................................$4,590
           Accounting fees and expenses..................................$2,500
           Legal fees and expenses......................................$25,000
           Printing expenses.............................................$3,000
           Miscellaneous.................................................$4,910
                                                                        -------

               Total....................................................$40,000

- -----------

Item 15. Indemnification of Directors and Officers.

      Section 145 of the Delaware General Corporation Law (the "DGCL") provides
that a corporation may indemnify its directors and officers, as well as other
employees and individuals, against expenses (including attorneys' fees),
judgments, fines and amounts paid in settlement in connection with specified
actions, suits or proceedings, whether civil, criminal, administrative or
investigative (other than an action by or in the right of the corporation - a
"derivative action"), if they acted in good faith and in a manner they
reasonably believed to be in or not opposed to the best interests of the
corporation, and, with respect to any criminal action or proceeding, had no
reasonable cause to believe their conduct was unlawful. A similar standard is
applicable in the case of derivative actions, except that indemnification only
extends to expenses (including attorneys' fees) incurred in connection with the
defense or settlement of such actions, and the statute requires court approval
before there can be any indemnification in which the person seeking
indemnification has been found liable to the corporation. The statute provides
that it is not exclusive of other indemnification that may be granted by a
corporation's charter, bylaws, disinterested director vote, stockholder vote,
agreement or otherwise.

      The Registrant's Bylaws requires indemnification to the full extent
permitted under Delaware law. Subject to any restrictions imposed by Delaware
law, the Bylaws provide an unconditional right to indemnification for all
expense, liability and loss (including attorneys' fees, judgments, fines, ERISA
excise taxes or penalties and amounts paid in settlement) actually and
reasonably incurred or suffered by any person in connection with any actual or
threatened action, suit or proceeding, whether civil, criminal, administrative
or investigative (including, to the extent permitted by law, any derivative
action) by reason of the fact that such person is or was serving as a director
or officer of the Registrant or that, being or having been a director or officer
of the Registrant, such person is or was serving at the request of the
Registrant as a director, officer, employee or agent of another corporation,
partnership, joint venture, trust or other enterprise. The Bylaws also provide
indemnification to its employees and agents with the same scope and effect as
the foregoing indemnification of directors and officers.

      Section 102(b)(7) of the DGCL permits a corporation to provide in its
certificate of incorporation that a director of the corporation shall not be
personally liable to the corporation or its stockholders for monetary damages
for breach of fiduciary duty as a director, except for liability for (1) any
breach of the director's duty of loyalty to the corporation or its stockholders,
(2) acts or omissions not in good faith or which involve intentional misconduct
or a knowing violation of law, (3) payments of unlawful dividends or unlawful
stock repurchases or redemptions, or (4) any transaction from which the director
derived an improper personal benefit.


                                      II-1
<PAGE>

      The Registrant's certificate of incorporation provides that to the full
extent of the DGCL, as it now exists or may hereafter be amended, a director of
the Registrant shall not be liable to the Registrant or its stockholders for
monetary damages for breach of fiduciary duty as a director. Any amendment to or
repeal of such provision shall not adversely affect any right or protection of a
director of the Registrant existing at the time of such repeal or modification.

      Insurance for the Registrant's directors and officers, against expenses
and liabilities in connection with the defense of actions, suits or proceedings
to which they may be parties by reason of having been directors or officers of
the Registrant, is provided by the Registrant.

Item 16.          Exhibits.

Exhibit           Description
- -------           -----------

   1              Not Applicable

   2              Not Applicable

   4              Instruments defining the rights of security holders, including
                  indentures:

                  (A)   Certificate of incorporation, as amended (Incorporated
                        by reference to the company's registration statement on
                        Form S-1 (File No: 333-42707) effective March 23, 1998)
                        and the Company's quarterly report on Form 10-Q for
                        quarter ended June 30, 1999).

                  (B)   By-Laws (Incorporated by reference to the company's
                        registration statement on Form S-1 (File No: 333-42707)
                        effective March 23, 1998).

                  (C)   Specimen Common Stock Certificate (Incorporated by
                        reference to the company's registration statement on
                        Form S-1 (File No: 333-42707) effective March 23, 1998.

                  (D)   Form of Warrant dated September 30, 199 issued to Strong
                        River Investments, Inc. and Montrose Investments L.P.

                  (E)   Form of Warrant dated September 30, 1999 issued to
                        Strong River Investments, Inc. and Montrose Investments
                        L.P.

   5              Opinion of Davis & Gilbert LLP, herewith filed

   8              Not Applicable

   12             Not Applicable

   15             Not Applicable

   23.1           Consent of Arthur Andersen LLP, filed herewith

   23.2           Consent of Davis & Gilbert LLP (included in the opinion
                  filed as Exhibit No. 5)

   24             Not Applicable

   25             Not Applicable

   26             Not Applicable


                                      II-2
<PAGE>

   27             Not Applicable

Item 17. Undertakings.

      (a) The undersigned registrant hereby undertakes:

      (1) To file, during any period in which it offers or sells securities, a
post-effective amendment to this registration statement:

            (i) To include any prospectus required by Section 10(a)(3) of the
Securities Act of 1933, as amended (the "Securities Act");

            (ii) To reflect in the prospectus any facts or events which,
individually or together, represent a fundamental change in the information set
forth in the registration statement;

            (iii) To include any additional or changed material information with
respect to the plan of distribution:

provided, however, that paragraphs (a)(1)(i) and (a)(1)(ii) do not apply if the
information required in a post-effective amendment is incorporated by reference
from periodic reports filed with the Commission by the registrant pursuant to
section 13 or section 15(d) of the Securities Exchange Act of 1934 (the
"Exchange Act").

      (2) That, for the purpose of determining any liability under the
Securities Act, the undersigned will treat each such post-effective amendment as
a new registration statement of the securities offered, and the offering of the
securities at that time to be the initial bona fide offering thereof.

      (3) To file a post-effective amendment to remove from registration any of
the securities that remain unsold at the end of the offering.

      (b) The undersigned registrant hereby undertakes that, for purposes of
determining any liability under the Securities Act, each filing of the company's
annual report pursuant to section 13(a) or section 15(d) of the Exchange Act
(and, where applicable, each filing of an employee benefit plan's annual report
pursuant to section 15(d) of the Exchange Act) that is incorporated by reference
in the registration statement shall be deemed to be a new registration statement
relating to the securities offered therein, and the offering of such securities
at that time shall be deemed to be the initial bona fide offering thereof.

      (c) Insofar as indemnification for liabilities arising under the
Securities Act may be permitted to directors, officers and controlling persons
of the company, pursuant to the provisions described in Item 15 above, or
otherwise, the company has been advised that in the opinion of the Securities
and Exchange Commission, such indemnification is against public policy as
expressed in the Securities Act and is, therefore, unenforceable. In the event
that a claim for indemnification against such liabilities (other than the
payment by the company of expenses incurred or paid by a director, officer or
controlling person of the company in the successful defense of any action, suit
or proceeding) is asserted by any such director, officer or controlling person
in connection with the securities being registered, the company will, unless in
the opinion of its counsel the matter has been settled by controlling precedent,
submit to a court of appropriate jurisdiction the question of whether or not
such indemnification is against public policy as expressed in the Securities Act
and will be governed by the final adjudication of such issue.

      (d) The undersigned Registrant hereby undertakes that:

      (1) For purposes of determining any liability under the Securities Act,
the information omitted from the form of prospectus filed as part of this
registration statement in reliance upon Rule 430A and Rule 424(b)(1) or (4) or
497(h) under the Securities Act shall be deemed to be part of this registration
statement as of the time it was declared effective.


                                      II-3
<PAGE>

      (2) For the purpose of determining any liability under the Securities Act,
each post-effective amendment that contains a form of prospectus shall be deemed
to be a new registration statement relating to the securities offered therein,
and the offering of such securities at that time shall be the initial bona fide
offering thereof.


                                      II-4
<PAGE>

                                   SIGNATURES

      Pursuant to the requirements of the Securities Act of 1933, as amended,
the registrant certifies that it has reasonable grounds to believe that it meets
all of the requirements for filing on Form S-3 and has duly caused this
registration statement on Form S-3 to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of Jersey City in the State
of New Jersey on October 5, 1999.

                                        CYBERSHOP.COM, INC.


                                        By /s/ Jeffrey S. Tauber
                                           ------------------------------------
                                           Jeffrey S. Tauber
                                           Chairman and Chief Executive Officer
                                           President and Director

      Pursuant to the requirements of the Securities Act of 1933, this
registration statement on Form S-3 has been signed by the following persons in
the capacities and on the dates indicated.

Signature                                                          Date
- ---------                                                          ----


/s/ Jeffrey S. Tauber                                         October 5, 1999
- ------------------------------------
Jeffrey S. Tauber
Chairman and Chief Executive Officer
President (Principal Executive Officer) and Director


/s/ Jeffrey Leist                                             October 5, 1999
- ------------------------------------
Jeffrey Leist
Chief Operating Officer and Chief Financial Officer
(Principal Accounting and Financial Officer)


/s/ Warren Struhl                                             October 5, 1999
- ------------------------------------
Warren Struhl
Director


/s/ Robert Matluck                                            October 5, 1999
- ------------------------------------
Robert Matluck
Director


/s/ Michael Kempner                                           October 5, 1999
- ------------------------------------
Michael Kempner
Director


/s/ Ian S. Phillips                                           October 5, 1999
- ------------------------------------
Ian S. Phillips
Director



NEITHER THESE SECURITIES NOR THE SECURITIES INTO WHICH THESE SECURITIES ARE
EXERCISABLE HAVE BEEN REGISTERED WITH THE SECURITIES AND EXCHANGE COMMISSION OR
THE SECURITIES COMMISSION OF ANY STATE IN RELIANCE UPON AN EXEMPTION FROM
REGISTRATION UNDER SECURITIES ACT OF 1933, AS AMENDED (THE "SECURITIES ACT"),
AND, ACCORDINGLY, MAY NOT BE OFFERED OR SOLD EXCEPT PURSUANT TO AN EFFECTIVE
REGISTRATION STATEMENT UNDER THE SECURITIES ACT OR PURSUANT TO AN AVAILABLE
EXEMPTION FROM THE REGISTRATION REQUIREMENTS THEREUNDER AND IN COMPLIANCE WITH
APPLICABLE STATE SECURITIES OR BLUE SKY LAWS.

                               CYBERSHOP.COM, INC.

                                     WARRANT

                                       Warrant No.____ Dated: September 30, 1999

      Cybershop.com, Inc., a Delaware corporation (the "Company"), hereby
certifies that, for value received, _____________________, or its registered
assigns ("Holder"), is entitled, subject to the terms set forth below, to
purchase from the Company up to a total of 78,461 shares of common stock, $.001
par value per share (the "Common Stock"), of the Company (each such share, a
"Warrant Share" and all such shares, the "Warrant Shares") at an exercise price
equal to $7.50 per share (as adjusted from time to time as provided in Section
9, the "Exercise Price"), at any time and from time to time from and after the
date hereof and through and including September 30, 2004 (the "Expiration
Date"), and subject to the following terms and conditions:

            1. Registration of Warrant. The Company shall register this Warrant,
upon records to be maintained by the Company for that purpose (the "Warrant
Register"), in the name of the record Holder hereof from time to time. The
Company may deem and treat the registered Holder of this Warrant as the absolute
owner hereof for the purpose of any exercise hereof or any distribution to the
Holder, and for all other purposes, and the Company shall not be affected by
notice to the contrary.

            2. Registration of Transfers and Exchanges.

                  (a) The Company shall register the transfer of any portion of
this Warrant in the Warrant Register, upon surrender of this Warrant, with the
Form of Assignment attached hereto duly completed and signed, to the Transfer
Agent or to the Company at the office specified in or pursuant to Section 3(b).
Upon any such registration or transfer, a new warrant to purchase Common Stock,
in substantially the form of this Warrant (any such new warrant, a "New
Warrant"), evidencing the portion of this Warrant so transferred shall be issued
to the transferee and a New Warrant evidencing the remaining portion of this
Warrant not so

<PAGE>

transferred, if any, shall be issued to the transferring Holder. The acceptance
of the New Warrant by the transferee thereof shall be deemed the acceptance of
such transferee of all of the rights and obligations of a holder of a Warrant.

                  (b) This Warrant is exchangeable, upon the surrender hereof by
the Holder to the office of the Company specified in or pursuant to Section 3(b)
for one or more New Warrants, evidencing in the aggregate the right to purchase
the number of Warrant Shares which may then be purchased hereunder. Any such New
Warrant will be dated the date of such exchange.

            3. Duration and Exercise of Warrants.

                  (a) This Warrant shall be exercisable by the registered Holder
on any business day before 8:00 P.M., New York City time, at any time and from
time to time on or after the date hereof to and including the Expiration Date.
At 8:00 P.M., New York City time on the Expiration Date, the portion of this
Warrant not exercised prior thereto shall be and become void and of no value.
Prior to the Expiration Date, the Company may not call or otherwise redeem this
Warrant without the prior written consent of the Holder.

                  (b) Subject to Sections 2(b), 6 and 10, upon surrender of this
Warrant, with the Form of Election to Purchase attached hereto duly completed
and signed, to the Company at its address for notice set forth in Section 13 and
upon payment of the Exercise Price multiplied by the number of Warrant Shares
that the Holder intends to purchase hereunder, in the manner provided hereunder,
all as specified by the Holder in the Form of Election to Purchase, the Company
shall promptly (but in no event later than 3 business days after the Date of
Exercise (as defined herein)) issue or cause to be issued and cause to be
delivered to or upon the written order of the Holder and in such name or names
as the Holder may designate, a certificate for the Warrant Shares issuable upon
such exercise, free of restrictive legends except (i) either in the event that a
registration statement covering the resale of the Warrant Shares and naming the
Holder as a selling stockholder thereunder is not then effective or the Warrant
Shares are not freely transferable without volume restrictions pursuant to Rule
144(k) promulgated under the Securities Act of 1933, as amended (the "Securities
Act"), or (ii) if this Warrant shall have been issued pursuant to a written
agreement between the original Holder and the Company, as required by such
agreement. Any person so designated by the Holder to receive Warrant Shares
shall be deemed to have become holder of record of such Warrant Shares as of the
Date of Exercise of this Warrant.

                  A "Date of Exercise" means the date on which the Company shall
have received (i) this Warrant (or any New Warrant, as applicable), with the
Form of Election to Purchase attached hereto (or attached to such New Warrant)
appropriately completed and duly signed, and (ii) payment of the Exercise Price
for the number of Warrant Shares so indicated by the holder hereof to be
purchased.

                  (c) This Warrant shall be exercisable, either in its entirety
or, from time to time, for a portion of the number of Warrant Shares. If less
than all of the Warrant Shares which may be purchased under this Warrant are
exercised at any time, the Company shall issue or cause to be issued, at its
expense, a New Warrant evidencing the right to purchase the remaining number of
Warrant Shares for which no exercise has been evidenced by this Warrant.


                                       2
<PAGE>

            4. Piggyback Registration Rights. During the Effectiveness Period
(as defined in the Registration Rights Agreement, of even date herewith, between
the Company and the original Holder), the Company may not file any registration
statement with the Securities and Exchange Commission (other than registration
statements of the Company filed on Form S-8 or Form S-4, each as promulgated
under the Securities Act, pursuant to which the Company is registering
securities pursuant to a Company employee benefit plan or pursuant to a merger,
acquisition or similar transaction including supplements thereto, but not
additionally filed registration statements in respect of such securities) at any
time when there is not an effective registration statement covering the resale
of the Warrant Shares and naming the Holder as a selling stockholder thereunder,
unless the Company provides the Holder with not less than 20 days notice of its
intention to file such registration statement and provides the Holder the option
to include any or all of the applicable Warrant Shares therein. The piggyback
registration rights granted to the Holder pursuant to this Section shall
continue until all of the Holder's Warrant Shares have been sold in accordance
with an effective registration statement or upon the Expiration Date. The
Company will pay all registration expenses in connection therewith.

            5. Demand Registration Rights. During the Effectiveness Period if
the Warrant Shares are not registered pursuant to an effective registration
statement, the Holder may make a written request for the registration under the
Securities Act (a "Demand Registration"), of all of the Warrant Shares (the
"Registrable Securities"), and the Company shall use its best efforts to effect
such Demand Registration as promptly as possible, but in any case within 90 days
thereafter. Any request for a Demand Registration shall specify the aggregate
number of Registrable Securities proposed to be sold and shall also specify the
intended method of disposition thereof. The right to cause a registration of the
Registrable Securities under this Section 5 shall be limited to one such
registration. In any registration initiated as a Demand Registration, the
Company will pay all of its registration expenses in connection therewith. A
Demand Registration shall not be counted as a Demand Registration hereunder
until the registration statement filed pursuant to the Demand Registration has
been declared effective by the Securities and Exchange Commission and maintained
continuously effective for a period of at least 360 days or such shorter period
when all Registrable Securities included therein have been sold in accordance
with such registration statement, provided, however that any days on which such
registration statement is not effective or on which the Holder is not permitted
by the Company or any governmental authority to sell Warrant Shares under such
registration statement shall not count towards such 360 day period.

            6. Payment of Taxes. The Company will pay all documentary stamp
taxes attributable to the issuance of Warrant Shares upon the exercise of this
Warrant; provided, however, that the Company shall not be required to pay any
tax which may be payable in respect of any transfer involved in the registration
of any certificates for Warrant Shares or Warrants in a name other than that of
the Holder. The Holder shall be responsible for all other tax liability that may
arise as a result of holding or transferring this Warrant or receiving Warrant
Shares upon exercise hereof.

            7. Replacement of Warrant. If this Warrant is mutilated, lost,
stolen or destroyed, the Company shall issue or cause to be issued in exchange
and substitution for and upon cancellation hereof, or in lieu of and
substitution for this Warrant, a New Warrant, but only upon receipt of evidence
reasonably satisfactory to the Company of such loss, theft or


                                       3
<PAGE>

destruction and indemnity, if requested, satisfactory to it. Applicants for a
New Warrant under such circumstances shall also comply with such other
reasonable regulations and procedures and pay such other reasonable charges as
the Company may prescribe.

            8. Reservation of Warrant Shares. The Company covenants that it will
at all times reserve and keep available out of the aggregate of its authorized
but unissued Common Stock, solely for the purpose of enabling it to issue
Warrant Shares upon exercise of this Warrant as herein provided, the number of
Warrant Shares which are then issuable and deliverable upon the exercise of this
entire Warrant, free from preemptive rights or any other actual contingent
purchase rights of persons other than the Holder (taking into account the
adjustments and restrictions of Section 9). The Company covenants that all
Warrant Shares that shall be so issuable and deliverable shall, upon issuance
and the payment of the applicable Exercise Price in accordance with the terms
hereof, be duly and validly authorized, issued and fully paid and nonassessable.

            9. Certain Adjustments. The Exercise Price and number of Warrant
Shares issuable upon exercise of this Warrant are subject to adjustment from
time to time as set forth in this Section 9. Upon each such adjustment of the
Exercise Price pursuant to this Section 9, the Holder shall thereafter prior to
the Expiration Date be entitled to purchase, at the Exercise Price resulting
from such adjustment, the number of Warrant Shares obtained by multiplying the
Exercise Price in effect immediately prior to such adjustment by the number of
Warrant Shares issuable upon exercise of this Warrant immediately prior to such
adjustment and dividing the product thereof by the Exercise Price resulting from
such adjustment.

                  (a) If the Company, at any time while this Warrant is
outstanding, (i) shall pay a stock dividend (except scheduled dividends paid on
outstanding preferred stock as of the date hereof which contain a stated
dividend rate) or otherwise make a distribution or distributions on shares of
its Common Stock or on any other class of capital stock payable in shares of
Common Stock, (ii) subdivide outstanding shares of Common Stock into a larger
number of shares, or (iii) combine outstanding shares of Common Stock into a
smaller number of shares, the Exercise Price shall be multiplied by a fraction
of which the numerator shall be the number of shares of Common Stock (excluding
treasury shares, if any) outstanding before such event and of which the
denominator shall be the number of shares of Common Stock (excluding treasury
shares, if any) outstanding after such event. Any adjustment made pursuant to
this Section shall become effective immediately after the record date for the
determination of stockholders entitled to receive such dividend or distribution
and shall become effective immediately after the effective date in the case of a
subdivision or combination, and shall apply to successive subdivisions and
combinations.

                  (b) In case of any reclassification of the Common Stock or any
compulsory share exchange pursuant to which the Common Stock is converted into
other securities, cash or property, then the Holder shall have the right
thereafter to exercise this Warrant only into the shares of stock and other
securities and property receivable upon or deemed to be held by holders of
Common Stock following such reclassification or share exchange, and the Holder
shall be entitled upon such event to receive such amount of securities or
property equal to the amount of Warrant Shares such Holder would have been
entitled to


                                       4
<PAGE>

had such Holder exercised this Warrant immediately prior to such
reclassification or share exchange. The terms of any such reclassification or
share exchange shall include such terms so as to continue to give to the Holder
the right to receive the securities or property set forth in this Section 9(b)
upon any exercise following any such reclassification or share exchange.

                  (c) If the Company, at any time while this Warrant is
outstanding, shall distribute to all holders of Common Stock (and not to holders
of this Warrant) evidences of its indebtedness or assets or rights or warrants
to subscribe for or purchase any security (excluding those referred to in
Sections 9(a), (b) and (d)), then in each such case the Exercise Price shall be
determined by multiplying the Exercise Price in effect immediately prior to the
record date fixed for determination of stockholders entitled to receive such
distribution by a fraction of which the denominator shall be the Exercise Price
determined as of the record date mentioned above, and of which the numerator
shall be such Exercise Price on such record date less the then fair market value
at such record date of the portion of such assets or evidence of indebtedness so
distributed applicable to one outstanding share of Common Stock as determined by
the Company's independent certified public accountants that regularly examines
the financial statements of the Company (an "Appraiser").

                  (d) If at any time the Company or any subsidiary thereof, as
applicable with respect to Common Stock Equivalents (as defined below), shall
issue shares of Common Stock or rights, warrants, options or other securities or
debt that is convertible into or exchangeable for shares of Common Stock
("Common Stock Equivalents"), entitling any person or entity to acquire shares
of Common Stock at a price per share less than both the market price of the
Common Stock at the time of issuance and the Exercise Price then in effect (if
the holder of the Common Stock or Common Stock Equivalent so issued shall at any
time, whether by operation of purchase price adjustments, reset provisions,
floating conversion, exercise or exchange prices or otherwise, or due to
warrants, options or rights issued in connection with such issuance at a price
less than the prevailing Exercise Price or market price, such issuance shall be
deemed to have occurred for less than such Exercise Price or market price),
then, forthwith upon such issue or sale, the Exercise Price shall be reduced to
the price (calculated to the nearest cent) determined by multiplying the
Exercise Price in effect immediately prior thereto by a fraction, the numerator
of which shall be the sum of (i) the number of shares of Common Stock
outstanding immediately prior to such issuance, and (ii) the number of shares of
Common Stock which the aggregate consideration received (or to be received,
assuming exercise or conversion in full of such Common Stock Equivalents) for
the issuance of such additional shares of Common Stock would purchase at the
Exercise Price, and the denominator of which shall be the sum of the number of
shares of Common Stock outstanding immediately after the issuance of such
additional shares. For purposes hereof, all shares of Common Stock that are
issuable upon conversion, exercise or exchange of Common Stock Equivalents shall
be deemed outstanding immediately after the issuance of such Common Stock
Equivalents. Such adjustment shall be made whenever such Common Stock or Common
Stock Equivalents are issued. However, upon the expiration of any Common Stock
Equivalents the issuance of which resulted in an adjustment in the Exercise
Price pursuant to this Section, if any such Common Stock Equivalents shall
expire and shall not have been exercised, the Exercise Price shall immediately
upon such expiration be recomputed and effective immediately upon such
expiration be increased to the price which it would have been (but reflecting
any other adjustments in the Exercise Price made pursuant to the provisions of
this Section after the


                                       5
<PAGE>

issuance of such Common Stock Equivalents) had the adjustment of the Exercise
Price made upon the issuance of such Common Stock Equivalents been made on the
basis of offering for subscription or purchase only that number of shares of the
Common Stock actually purchased upon the exercise of such Common Stock
Equivalents actually exercised. The foregoing shall not be applicable to any
options issued under existing option plans as of the date hereof.

                  (e) In case of any (1) merger or consolidation of the Company
with or into another Person, or (2) sale by the Company of more than one-half of
the assets of the Company (on a book value basis) in one or a series of related
transactions, or (3) tender or other offer or exchange (whether by the Company
or another Person) pursuant to which holders of Common Stock are permitted to
tender or exchange their shares for other securities, stock, cash or property of
the Company or another Person; then the Holder shall have the right thereafter
to (A) exercise this Warrant for the shares of stock and other securities, cash
and property receivable upon or deemed to be held by holders of Common Stock
following such merger, consolidation or sale, and the Holder shall be entitled
upon such event or series of related events to receive such amount of
securities, cash and property as the Common Stock for which this Warrant could
have been exercised immediately prior to such merger, consolidation or sales
would have been entitled, (B) in the case of a merger or consolidation, (x)
require the surviving entity to issue to the Holder a warrant entitling the
Holder to acquire shares of such entity's common stock, which warrant shall have
terms identical (including with respect to exercise) to the terms of this
Warrant and shall be entitled to all of the rights and privileges set forth
herein and the agreements pursuant to which this Warrant was issued (including,
without limitation, as such rights relate to the acquisition, transferability,
registration and listing of such shares of stock other securities issuable upon
exercise thereof), or (C) in the event of an exchange or tender offer or other
transaction contemplated by clause (3) of this Section, tender or exchange this
Warrant for such securities, stock, cash and other property receivable upon or
deemed to be held by holders of Common Stock that have tendered or exchanged
their shares of Common Stock following such tender or exchange, and the Holder
shall be entitled upon such exchange or tender to receive such amount of
securities, cash and property as the shares of Common Stock for which this
Warrant could have been exercised immediately prior to such tender or exchange
would have been entitled as would have been issued. In the case of clause (B),
the exercise price applicable for the newly issued warrant shall be based upon
the amount of securities, cash and property that each shares of Common Stock
would receive in such transaction and the Exercise Price immediately prior to
the effectiveness or closing date for such transaction. The terms of any such
merger, sale, consolidation, tender or exchange shall include such terms so as
continue to give the Holder the right to receive the securities, cash and
property set forth in this Section upon any conversion or redemption following
such event. This provision shall similarly apply to successive such events.

                  (f) For the purposes of this Section 9, the following clauses
shall also be applicable:

                        (i) Record Date. In case the Company shall take a record
of the holders of its Common Stock for the purpose of entitling them (A) to
receive a dividend or other distribution payable in Common Stock or in
securities convertible or exchangeable into shares of Common Stock, or (B) to
subscribe for or purchase Common Stock or securities convertible or exchangeable
into shares of Common Stock, then such record date shall be deemed to be the
date of the issue or sale of the shares of Common Stock deemed to have been
issued or sold upon the


                                       6
<PAGE>

declaration of such dividend or the making of such other distribution or the
date of the granting of such right of subscription or purchase, as the case may
be.

                        (ii) Treasury Shares. The number of shares of Common
Stock outstanding at any given time shall not include shares owned or held by or
for the account of the Company, and the disposition of any such shares shall be
considered an issue or sale of Common Stock.

                  (g) All calculations under this Section 9 shall be made to the
nearest cent or the nearest 1/100th of a share, as the case may be.

                  (h) Whenever the Exercise Price is adjusted pursuant to
Section 9(c) above, the Holder, after receipt of the determination by the
Appraiser, shall have the right to select an additional appraiser (which shall
be a nationally recognized accounting firm), in which case the adjustment shall
be equal to the average of the adjustments recommended by each of the Appraiser
and such appraiser. The Holder shall promptly mail or cause to be mailed to the
Company, a notice setting forth the Exercise Price after such adjustment and
setting forth a brief statement of the facts requiring such adjustment. Such
adjustment shall become effective immediately after the record date mentioned
above.

                  (i) If:

                        (i)   the Company shall declare a dividend (or any other
                              distribution) on its Common Stock; or

                        (ii)  the Company shall declare a special nonrecurring
                              cash dividend on or a redemption of its Common
                              Stock; or

                        (iii) the Company shall authorize the granting to all
                              holders of the Common Stock rights or warrants to
                              subscribe for or purchase any shares of capital
                              stock of any class or of any rights; or

                        (iv)  the approval of any stockholders of the Company
                              shall be required in connection with any
                              reclassification of the Common Stock, any
                              consolidation or merger to which the Company is a
                              party, any sale or transfer of all or
                              substantially all of the assets of the Company, or
                              any compulsory share exchange whereby the Common
                              Stock is converted into other securities, cash or
                              property; or

                        (v)   the Company shall authorize the voluntary
                              dissolution, liquidation or winding up of the
                              affairs of the Company,

then the Company shall cause to be mailed to each Holder at their last addresses
as they shall appear upon the Warrant Register, at least 30 calendar days prior
to the applicable record or


                                       7
<PAGE>

effective date hereinafter specified, a notice stating (x) the date on which a
record is to be taken for the purpose of such dividend, distribution,
redemption, rights or warrants, or if a record is not to be taken, the date as
of which the holders of Common Stock of record to be entitled to such dividend,
distributions, redemption, rights or warrants are to be determined or (y) the
date on which such reclassification, consolidation, merger, sale, transfer or
share exchange is expected to become effective or close, and the date as of
which it is expected that holders of Common Stock of record shall be entitled to
exchange their shares of Common Stock for securities, cash or other property
deliverable upon such reclassification, consolidation, merger, sale, transfer,
share exchange, dissolution, liquidation or winding up; provided, however, that
the failure to mail such notice or any defect therein or in the mailing thereof
shall not affect the validity of the corporate action required to be specified
in such notice.

            10. Payment of Exercise Price. The Holder shall pay the Exercise
Price in one of the following manners:

                  (a) Cash Exercise. The Holder may deliver immediately
available funds; or

                  (b) Cashless Exercise. The Holder may surrender this Warrant
to the Company together with a notice of cashless exercise, in which event the
Company shall issue to the Holder the number of Warrant Shares determined as
follows:

                        X = Y (A-B)/A

where:
                        X = the number of Warrant Shares to be issued
                        to the Holder.

                        Y = the number of Warrant Shares with respect to which
                        this Warrant is being exercised.

                        A = the average of the closing sale prices of the Common
                        Stock for the five (5) trading days immediately prior to
                        (but not including) the Date of Exercise.

                        B = the Exercise Price.

For purposes of Rule 144 promulgated under the Securities Act, it is intended,
understood and acknowledged that the Warrant Shares issued in a cashless
exercise transaction shall be deemed to have been acquired by the Holder, and
the holding period for the Warrant Shares shall be deemed to have been
commenced, on the issue date.

            11. Certain Exercise Restrictions.

                  (a) A Holder may not exercise this Warrant to the extent such
exercise would result in the Holder, together with any affiliate thereof,
beneficially owning (as determined in accordance with Section 13(d) of the
Securities Exchange Act of 1934, as amended (the "Exchange Act") and the rules
promulgated thereunder) in excess of 4.999% of the then issued and outstanding
shares of Common Stock, including shares of Common Stock


                                       8
<PAGE>

issuable upon such exercise and held by such Holder after application of this
Section. Since the Holder will not be obligated to report to the Company the
number of shares of Common Stock it may hold at the time of an exercise
hereunder, unless the exercise at issue would result in the issuance of shares
of Common Stock in excess of 4.999% of the then outstanding shares of Common
Stock without regard to any other shares of Common Stock which may be
beneficially owned by the Holder or an affiliate thereof, the Holder shall have
the authority and obligation to determine whether the restriction contained in
this Section will limit any particular exercise hereunder and to the extent that
the Holder determines that the limitation contained in this Section applies, the
determination of which portion of this Warrant is exercisable shall be the
responsibility and obligation of the Holder. If the Holder has delivered a Form
of Election to Purchase for a number of Warrant Shares that would result in the
issuance in excess of the permitted amount hereunder, the Company shall notify
the Holder of this fact and shall honor the exercise for the maximum portion of
this Warrant permitted to be exercised on such Date of Exercise in accordance
with the periods described herein and disregard the balance of such Form of
Election to Purchase, as if never delivered The provisions of this Section may
be waived by a Holder (but only as to itself and not to any other Holder) upon
not less than 61 days prior notice to the Company. Other Holders shall be
unaffected by any such waiver.

                  (b) A Holder may not exercise this Warrant to the extent such
exercise would result in the Holder, together with any affiliate thereof,
beneficially owning (as determined in accordance with Section 13(d) of the
Exchange Act and the rules promulgated thereunder) in excess of 9.999% of the
then issued and outstanding shares of Common Stock, including shares of Common
Stock issuable upon such exercise and held by such Holder after application of
this Section. Since the Holder will not be obligated to report to the Company
the number of shares of Common Stock it may hold at the time of an exercise
hereunder, unless the exercise at issue would result in the issuance of shares
of Common Stock in excess of 9.999% of the then outstanding shares of Common
Stock without regard to any other shares of Common Stock which may be
beneficially owned by the Holder or an affiliate thereof, the Holder shall have
the authority and obligation to determine whether the restriction contained in
this Section will limit any particular exercise hereunder and to the extent that
the Holder determines that the limitation contained in this Section applies, the
determination of which portion of this Warrant is exercisable shall be the
responsibility and obligation of the Holder. If the Holder has delivered a Form
of Election to Purchase for a number of Warrant Shares that would result in the
issuance in excess of the permitted amount hereunder, the Company shall notify
the Holder of this fact and shall honor the exercise for the maximum portion of
this Warrant permitted to be exercised on such Date of Exercise in accordance
with the periods described herein and disregard the balance of such Form of
Election to Purchase, as if never delivered The provisions of this Section may
be waived by a Holder (but only as to itself and not to any other Holder) upon
not less than 61 days prior notice to the Company. Other Holders shall be
unaffected by any such waiver.

            12. Fractional Shares. The Company shall not be required to issue or
cause to be issued fractional Warrant Shares on the exercise of this Warrant.
The number of full Warrant Shares which shall be issuable upon the exercise of
this Warrant shall be computed on the basis of the aggregate number of Warrant
Shares purchasable on exercise of this Warrant so presented. If any fraction of
a Warrant Share would, except for the provisions of this Section, be issuable on
the exercise of this Warrant, the Company shall pay an amount in cash equal to
the Exercise Price multiplied by such fraction.


                                       9
<PAGE>

            13. Notices. Any and all notices or other communications or
deliveries hereunder shall be in writing and shall be deemed given and effective
on the earliest of (i) the date of transmission, if such notice or communication
is delivered via facsimile at the facsimile telephone number specified in this
Section prior to 8:00 p.m. (New York City time) on a business day, (ii) the
business day after the date of transmission, if such notice or communication is
delivered via facsimile at the facsimile telephone number specified in this
Section later than 8:00 p.m. (New York City time) on any date and earlier than
11:59 p.m. (New York City time) on such date, (iii) the business day following
the date of mailing, if sent by nationally recognized overnight courier service,
or (iv) upon actual receipt by the party to whom such notice is required to be
given. The addresses for such communications shall be: (i) if to the Company, to
116 Newark Avenue, Jersey City, New Jersey 07302, Attention: President, or to
Facsimile No. (201) 234-5052, or (ii) if to the Holder, to the Holder at the
address or facsimile number appearing on the Warrant Register or such other
address or facsimile number as the Holder may provide to the Company in
accordance with this Section.

            14. Warrant Agent. The Company shall serve as warrant agent under
this Warrant. Upon thirty (30) days' notice to the Holder, the Company may
appoint a new warrant agent. Any corporation into which the Company or any new
warrant agent may be merged or any corporation resulting from any consolidation
to which the Company or any new warrant agent shall be a party or any
corporation to which the Company or any new warrant agent transfers
substantially all of its corporate trust or shareholders services business shall
be a successor warrant agent under this Warrant without any further act. Any
such successor warrant agent shall promptly cause notice of its succession as
warrant agent to be mailed (by first class mail, postage prepaid) to the Holder
at the Holder's last address as shown on the Warrant Register.

            15. Miscellaneous.

                  (a) This Warrant shall be binding on and inure to the benefit
of the parties hereto and their respective successors and assigns. This Warrant
may be amended only in writing signed by the Company and the Holder and their
successors and assigns.

                  (b) Subject to Section 15(a), above, nothing in this Warrant
shall be construed to give to any person or corporation other than the Company
and the Holder any legal or equitable right, remedy or cause under this Warrant.
This Warrant shall inure to the sole and exclusive benefit of the Company and
the Holder.

                  (c) The corporate laws of the State of Washington shall govern
all issues concerning the relative rights of the Company and its stockholders.
All other questions concerning the construction, validity, enforcement and
interpretation of this Warrant shall be governed by and construed and enforced
in accordance with the internal laws of the State of New York, without regard to
the principles of conflicts of law thereof. The Company and the Holder hereby
irrevocably submit to the exclusive jurisdiction of the state and federal courts
sitting in the City of New York, borough of Manhattan, for the adjudication of
any dispute hereunder or in connection herewith or with any transaction
contemplated hereby or discussed herein, and hereby irrevocably waives, and
agrees not to assert in any suit, action or proceeding, any claim that it is not
personally subject to the jurisdiction of any such court, or that such suit,
action or proceeding is improper. Each of the Company and the Holder hereby
irrevocably waives


                                       10
<PAGE>

personal service of process and consents to process being served in any such
suit, action or proceeding by receiving a copy thereof sent to the Company at
the address in effect for notices to it under this instrument and agrees that
such service shall constitute good and sufficient service of process and notice
thereof. Nothing contained herein shall be deemed to limit in any way any right
to serve process in any manner permitted by law.

                  (d) The headings herein are for convenience only, do not
constitute a part of this Warrant and shall not be deemed to limit or affect any
of the provisions hereof.

                  (e) In case any one or more of the provisions of this Warrant
shall be invalid or unenforceable in any respect, the validity and
enforceability of the remaining terms and provisions of this Warrant shall not
in any way be affected or impaired thereby and the parties will attempt in good
faith to agree upon a valid and enforceable provision which shall be a
commercially reasonable substitute therefor, and upon so agreeing, shall
incorporate such substitute provision in this Warrant.

                  [REMAINDER OF PAGE INTENTIONALLY LEFT BLANK,
                             SIGNATURE PAGE FOLLOWS]


                                       11
<PAGE>

            IN WITNESS WHEREOF, the Company has caused this Warrant to be duly
executed by its authorized officer as of the date first indicated above.

                                                CYBERSHOP.COM, INC.


                                                By: ____________________________

                                                Name: __________________________

                                                Title: _________________________


                                       12
<PAGE>

                          FORM OF ELECTION TO PURCHASE

(To be executed by the Holder to exercise the right to purchase shares of Common
Stock under the foregoing Warrant)

To Cybershop.Com, Inc.:

      In accordance with the Warrant enclosed with this Form of Election to
Purchase, the undersigned hereby irrevocably elects to purchase _____________
shares of common stock, $.001 par value per share, of Cybershop.com, Inc. (the
"Common Stock") and , if such Holder is not utilizing the cashless exercise
provisions set forth in this Warrant, encloses herewith $________ in cash,
certified or official bank check or checks, which sum represents the aggregate
Exercise Price (as defined in the Warrant) for the number of shares of Common
Stock to which this Form of Election to Purchase relates, together with any
applicable taxes payable by the undersigned pursuant to the Warrant.

      The undersigned requests that certificates for the shares of Common Stock
issuable upon this exercise be issued in the name of

                                       PLEASE INSERT SOCIAL SECURITY OR
                                       TAX IDENTIFICATION NUMBER

                         (Please print name and address)

<PAGE>

      If the number of shares of Common Stock issuable upon this exercise shall
not be all of the shares of Common Stock which the undersigned is entitled to
purchase in accordance with the enclosed Warrant, the undersigned requests that
a New Warrant (as defined in the Warrant) evidencing the right to purchase the
shares of Common Stock not issuable pursuant to the exercise evidenced hereby be
issued in the name of and delivered to:

                         (Please print name and address)

Dated:        , _________________________ Name of Holder:

(Print Name):   _________________________

(By:)           _________________________

(Name:):        _________________________

(Title:)        _________________________

(Signature  must conform in all respects to name of holder as specified on the
face of the Warrant)


                                       14
<PAGE>

                               FORM OF ASSIGNMENT

          [To be completed and signed only upon transfer of Warrant]

      FOR VALUE RECEIVED, the undersigned hereby sells, assigns and transfers
unto ________________________________ the right represented by the within
Warrant to purchase ____________ shares of Common Stock of Cybershop.com, Inc.
to which the within Warrant relates and appoints ________________ attorney to
transfer said right on the books of Cybershop.com, Inc. with full power of
substitution in the premises.

Dated:

_________________, ____


                              _______________________________________
                              (Signature  must conform in all respects to name
                              of  holder  as  specified  on  the  face  of the
                              Warrant)

                              _______________________________________
                              Address of Transferee

                              _______________________________________

                              _______________________________________

In the presence of:

___________________________



NEITHER THESE SECURITIES NOR THE SECURITIES INTO WHICH THESE SECURITIES ARE
EXERCISABLE HAVE BEEN REGISTERED WITH THE SECURITIES AND EXCHANGE COMMISSION OR
THE SECURITIES COMMISSION OF ANY STATE IN RELIANCE UPON AN EXEMPTION FROM
REGISTRATION UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE "SECURITIES
ACT"), AND, ACCORDINGLY, MAY NOT BE OFFERED OR SOLD EXCEPT PURSUANT TO AN
EFFECTIVE REGISTRATION STATEMENT UNDER THE SECURITIES ACT OR PURSUANT TO AN
AVAILABLE EXEMPTION FROM THE REGISTRATION REQUIREMENTS THEREUNDER AND IN
COMPLIANCE WITH APPLICABLE STATE SECURITIES OR BLUE SKY LAWS.

                               CYBERSHOP.COM, INC.

                                     WARRANT

                                      Warrant No. ____ Dated: September 30, 1999

      Cybershop.com, Inc., a Delaware corporation (the "Company"), hereby
certifies that, for value received, ____________________ or its registered
assigns ("Holder"), is entitled, subject to the terms set forth below, to
purchase from the Company the total number of shares of Common Stock, $.001 par
value per share (the "Common Stock"), of the Company (each such share, a
"Warrant Share" and all such shares, the "Warrant Shares") calculated pursuant
to Section 3 of this Warrant (subject to adjustment for certain events as set
forth herein) at an exercise price equal to $.001 per share (as adjusted from
time to time as provided in Section 8, the "Exercise Price"), at the times set
forth herein through and including 10th Business Day immediately following the
Third Vesting Date (as defined in Section 3(a) hereof) (the "Expiration Date"),
and subject to the following terms and conditions:

      1. Registration of Warrant. The Company shall register this Warrant, upon
records to be maintained by the Company for that purpose (the "Warrant
Register"), in the name of the record Holder hereof from time to time. The
Company may deem and treat the registered Holder of this Warrant as the absolute
owner hereof for the purpose of any exercise hereof or any distribution to the
Holder, and for all other purposes, and the Company shall not be affected by
notice to the contrary.

      2. Registration of Transfers and Exchanges.

            (a) The Company shall register the transfer of any portion of this
Warrant in the Warrant Register, upon surrender of this Warrant, with the Form
of Assignment attached hereto duly completed and signed, to the Transfer Agent
or to the Company at the address specified in Section 13. Upon any such
registration or transfer, a new warrant to purchase Common Stock, in
substantially the form of this Warrant (any such new warrant, a
<PAGE>

"New Warrant"), evidencing the portion of this Warrant so transferred shall be
issued to the transferee and a New Warrant evidencing the remaining portion of
this Warrant not so transferred, if any, shall be issued to the transferring
Holder. The acceptance of the New Warrant by the transferee thereof shall be
deemed the acceptance of such transferee of all of the rights and obligations of
a holder of a Warrant.

            (b) This Warrant is exchangeable, upon the surrender hereof by the
Holder to the office of the Company at the address specified in Section 13 for
one or more New Warrants, evidencing in the aggregate the right to purchase the
number of Warrant Shares which may then be purchased hereunder. Any such New
Warrant will be dated the date of such exchange.

      3. Duration, Exercise and Redemption of Warrants.

            (a) The vesting of the Warrant Shares which the Holder is permitted
to acquire pursuant to this Warrant shall occur on the dates set forth below. On
each such date, this Warrant shall vest on a cumulative basis with respect to a
number of Warrant Shares calculated pursuant to Section 3(b) below. Only the
Warrant Shares that have vested may be acquired upon exercise of this Warrant.

                  (i) The First Vesting Date shall be the twenty-second (22nd)
Trading Day following the Registration Date;

                  (ii) The Second Vesting Date shall be the forty-fourth (44th)
Trading Day following the Registration Date ;

                  (iii) The Third Vesting Date shall be the sixty-sixth (66th)
Trading Day following the Registration Date.

            Each of the First Vesting Date, Second Vesting Date, and Third
Vesting Date shall be referred to herein as a "Vesting Date".

            (b) Except as otherwise set forth in this Warrant, this Warrant
shall vest and become exercisable on each Vesting Date with respect to the
number of Warrant Shares calculated in accordance with the following formula:

   (Applicable Share Number) x (Purchase Price/0.86 - Adjustment Period Price)
   ---------------------------------------------------------------------------
                             Adjustment Period Price

                  If the number calculated in accordance with the foregoing
formula is zero or a negative number, no Warrant Shares shall vest hereunder for
such Vesting Date and the Holder shall not be obligated to transfer any shares
of Common Stock to the Company.

            (c) Notwithstanding anything herein to the contrary, if on any
Vesting Date the Adjustment Period Price shall be less than $5.00 (such an
Adjustment Period Price, the "Floor Price"), then on such Vesting Date: (i) this
Warrant shall vest with respect to the


                                       2
<PAGE>

Warrant Shares pursuant to Section 3(a) and (b) hereof, provided, that the
Adjustment Period Price pursuant to the formula set forth in Section 3(b) shall,
exclusively for purposes of this Section 3(c)(i), equal the Floor Price (such
number of Warrant Shares, the "Initial Shares") and (ii) with respect to the
Warrant Shares whose vesting would, in the absence of the operation of Section
3(c)(i), result in a vesting of Warrant Shares in excess of the Initial Shares,
the Company will have the option to elect by written notice (the "Notice")
delivered to the Holder no later than twenty (20) Trading Days prior to the
applicable Vesting Date to either (x) pay to the Holder, in cash (the "Cash
Payment"), within three (3) Trading Days from the Vesting Date at issue, an
amount equal to the product obtained by multiplying (A) the applicable
Adjustment Period Price and (B) the difference between the number of Warrant
Shares which would have, notwithstanding the operation of Section 3(c)(i),
vested on such Vesting Date pursuant to Section 3(a) and (b) hereof and the
Initial Shares (such number of Warrant Shares, the "Subsequent Shares") or (y)
allow this Warrant to vest with respect to the Subsequent Shares. A failure by
the Company to deliver the Notice to the Holder pursuant to the terms of this
Section shall constitute an election by the Company to allow this Warrant to
vest as to the Subsequent Shares pursuant to the terms hereof. If the Company
shall fail to pay the Cash Payment in full to the Holder by the third (3rd)
Trading Day from the Vesting Date at issue, then, at the election of the Holder,
the Company shall either (x) pay to the Holder $5,000 per day until the Cash
Payment and all additional payments due hereunder are paid in full, or (y) allow
this Warrant to vest with respect to the Subsequent Shares.

            (d) The vesting of the Warrant Shares in accordance with this
Section 3 shall not be affected by any failure by the Company to maintain the
effectiveness of the Underlying Shares Registration Statement after it has been
declared effective by the Commission.

            (e) Notwithstanding the foregoing provisions of this Section 3, at
any time within ten (10) Trading Days following the occurrence of any of the
following events (each, an "Event"), the Holder shall have the option to elect
by notice ("Vesting Notice") to the Company to have this Warrant vest with
respect to those Warrant Shares that have not yet already vested:

                  (i) upon the occurrence of any of (i) an acquisition after the
date hereof by an individual or legal entity or "group" (as described in Rule
13d-5(b)(1) promulgated under the Securities Exchange Act of 1934, as amended
(the "Exchange Act")) of in excess of 1/3 of the voting securities of the
Company, (ii) a replacement of more than one-half of the members of the
Company's board of directors which is not approved by those individuals who are
members of the board of directors on the date hereof in one or a series of
related transactions, (iii) the merger of the Company with or into another
entity, consolidation or sale of all or substantially all of the assets of the
Company in one or a series of related transactions, unless following such
transaction or series of transactions, the holders of the Company's securities
prior to the first such transaction continue to hold at least 2/3 of the
securities of the surviving entity or acquirer of such assets or (iv) the
execution by the Company of an agreement to which the Company is a party or by
which it is bound, providing for any of the events set forth above in (i), (ii)
or (iii);


                                       3
<PAGE>

                  (ii) immediately prior to an assignment by the Company for the
benefit of creditors or commencement of a voluntary case under Title 11 of the
United States Code, or an entering into of an order for relief in an involuntary
case under Title 11 of the United States Code, or adoption by the Company of a
plan of liquidation or dissolution; or

                  (iii) five (5) Business Days prior to the proposed
consummation with respect to the Company of a "Rule 13e-3 transaction" as
defined in Rule 13e-3 under the Exchange Act (or, if necessary, such earlier
date as the Company shall determine in good faith to be required in order for
the Holder to be able to participate in such transaction), it being agreed that
the Holder will receive actual notice of the 13e-3 Statement filed with the
Commission on the date filed and actual notice of the date of acceleration
hereunder no later than such date, and that if such transaction is not
consummated, and this Warrant has been exercised, then the Holder (and to the
extent that this Warrant would not but for this paragraph be exercisable, the
Company) shall be entitled to declare the exercise null and void and the Holder
shall, upon return of the Warrant Shares to the Company, be entitled to receive
a refund of the Exercise Price and warrants identical to this Warrant, and such
acceleration shall become void ab initio, and the Warrants shall (as to any
remaining unexercised portion thereof) remain in full force and effect in
accordance with the terms hereof.

            In the event the Holder delivers a Vesting Notice, this Warrant
shall vest with respect to the number of Warrant Shares calculated in accordance
with the formula set forth on Section 3(b); provided, however that for purposes
of such calculation, (i) the "Applicable Share Number" shall be deemed to mean
100% of the number of shares of Common Stock purchased by the original Holder
pursuant to the Purchase Agreement and (ii) the "Adjustment Period Price" shall
be deemed to mean the average of the twelve (12) lowest Per Share Market Values
(which need not occur on consecutive Trading Days) during the twenty two (22)
Trading Days immediately preceding the date on which the Event occurred.

            (f) Subject to Sections 3(a) and (b), this Warrant shall be
exercisable by the registered Holder on any Business Day before 8:00 P.M., New
York City time, at any time and from time to time on or after the date hereof to
and including the Expiration Date. At 8:00 P.M., New York City time on the
Expiration Date, the portion of this Warrant not exercised prior thereto shall
be and become void and of no value.

            (g) Subject to Sections 3(a) and (b), this Warrant shall be
exercisable, either in its entirety or, from time to time, for a portion of the
number of Warrant Shares. If less than all of the Warrant Shares which may be
purchased under this Warrant are exercised at any time, the Company shall issue
or cause to be issued, at its expense, a New Warrant evidencing the right to
purchase the remaining number of Warrant Shares for which no exercise has been
evidenced by this Warrant.

            (h) For purposes of this Warrant:


                                       4
<PAGE>

      (i) "Adjustment Period Price" means for each Vesting Date, the average of
the twelve (12) lowest Per Share Market Value (which need not occur on
consecutive Trading Days) during the twenty-two (22) Trading Days immediately
preceding and including Vesting Date.

      (ii) "Applicable Share Number" means (i) with respect to the First Vesting
Date, 1/3 of the number of shares of Common Stock purchased by the Holder
pursuant to the Purchase Agreement,, (ii) with respect to the Second Vesting
Date, and 33% of the number of shares of Common Stock purchased by the Holder
pursuant to the Purchase Agreement, and (iii) with respect to the Third Vesting
Date, 1/3 of the number of shares of Common Stock purchased by the Holder
pursuant to the Purchase Agreement. For example, as of the 44th Trading Day
following the Registration Date, a total of 2/3 of the number of shares of
Common Stock acquired by the Holder pursuant to the Purchase Agreement shall be
subject to vesting hereunder.

      (iii) "Business Day" means any day except Saturday, Sunday and any day
which shall be a federal legal holiday or a day on which banking institutions in
the State of New York generally are authorized or required by law or other
governmental action to close.

      (iv) "Per Share Market Value" means on any particular date (a) the closing
bid price per share of the Common Stock on such date on the Nasdaq or on any
Subsequent Market, or if there is no such price on such date, then the closing
bid price on the Nasdaq or on such Subsequent Market on the date nearest
preceding such date, or (b) if the Common Stock is not then listed or quoted on
the Nasdaq or a Subsequent Market, the closing bid price for a share of Common
Stock in the over-the-counter market, as reported by the national Quotation
Bureau Incorporated or similar organization or agency succeeding to its
functions of reporting prices) at the close of business on such date, or (c) if
the Common Stock is not then reported by the National Quotation Bureau
Incorporated (or similar organization or agency succeeding to its functions of
reporting prices), then the average of the "Pink Sheet" quotes for the relevant
conversion period, as determined in good faith by the Holder, or (d) if the
Common Stock is not then publicly traded the fair market value of a share of
Common Stock as determined by an appraiser selected in good faith by the Holders
of a majority of the applicable Warrant Shares.

      (v) "Purchase Agreement" means the Securities Purchase Agreement, dated
the date hereof to which the Company and the original Holder pursuant to which
this Warrant was issued are parties.

      (vi) "Purchase Price" means $6.5 per share of Common Stock.

      (vii) "Registration Date" means the date that an Underlying Shares
Registration Statement (as defined under the Purchase Agreement) is first
declared effective by the Commission and Prospectuses are delivered to the
Holders thereof; provided, that if the Registration Date does not occur by the
60th day after the date of issuance of this Warrant, the Holder may declare that
the Registration Date shall mean the 61st day after the date of issuance of this
Warrant.


                                       5
<PAGE>

      (viii) "Trading Day" means a day on which the Common Stock is traded on
Nasdaq SmallCap Market ("NASDAQ") or any other stock market trading facility on
which the shares of Common Stock are listed or quoted (each, a "Subsequent
Market"), as the case may be, or (b) if the Common Stock is not listed on the
NASDAQ or on a Subsequent Market, a day on which the Common Stock is traded in
the over-the-counter market, as reported by the OTC Bulletin Board, or (i) if
the Common Stock is not quoted on the OTC Bulletin Board a day on which the
Common Stock is quoted in the over-the-counter market as reported by the
National Quotation Bureau Incorporated (or any similar organization or agency
succeeding its functions of reporting price); provided, however, that in the
event that the Common Stock is not listed or quoted, as set forth in (a), (b) or
(c) hereof, the Trading Day shall mean a Business Day.

      4. Delivery of Warrant Shares.

            (a) Subject to Sections 2(b), 5 and 9, upon surrender of this
Warrant, with the Form of Election to Purchase attached hereto duly completed
and signed, to the Company at its address for notice set forth in Section 13 and
upon payment of the Exercise Price multiplied by the number of Warrant Shares
that the Holder intends to purchase hereunder, in the manner provided hereunder,
all as specified by the Holder in the Form of Election to Purchase, the Company
shall promptly (but in no event later than three (3) Trading Days after the Date
of Exercise (as defined herein)) issue or cause to be issued and cause to be
delivered to or upon the written order of the Holder and in such name or names
as the Holder may designate, a certificate for the Warrant Shares issuable upon
such exercise, free of restrictive legends, except in the event that either an
Underlying Shares Registration Statement is not then effective or the Warrant
Shares are not freely transferable without volume restrictions pursuant to Rule
144(k) promulgated under the Securities Act of 1933, as amended (the "Securities
Act"). Any person so designated by the Holder to receive Warrant Shares shall be
deemed to have become holder of record of such Warrant Shares as of the Date of
Exercise of this Warrant. The Company shall, upon request of the Holder, if
available, use its best efforts to deliver Warrant Shares hereunder
electronically through the Depository Trust Corporation or another established
clearing corporation performing similar functions.

                  A "Date of Exercise" means the date on which the Company shall
have received (i) this Warrant (or any New Warrant, as applicable), with the
Form of Election to Purchase attached hereto (or attached to such New Warrant)
appropriately completed and duly signed, and (ii) payment of the Exercise Price
for the number of Warrant Shares so indicated by the holder hereof to be
purchased.

            (b) If the Company fails to deliver to the Holder certificate or
certificates representing the Warrant Shares pursuant to Section 4(a) by the
third (3rd) Trading Day after the Date of Exercise, the Company shall pay to
such Holder, in cash, as liquidated damages and not as a penalty, $5,000 for
each day after such third (3rd) Trading Day until such certificates are
delivered. Nothing herein shall limit the Holder's right to pursue actual
damages for the Company's failure to deliver certificates representing shares of
Common


                                       6
<PAGE>

Stock upon exercise within the period specified herein and the Holder shall have
the right to pursue all remedies available to it at law or in equity including,
without limitation, a decree of specific performance and/or injunctive relief.
The exercise of any such rights shall not prohibit the Holder from seeking to
enforce damages pursuant to any other Section hereof or under applicable law.

            (c) In addition to any other rights available to the Holder, if the
Company fails to deliver to the Holder certificate or certificates representing
the Warrant Shares pursuant to Section 4(a) by the third (3rd) Trading Day after
the Date of Exercise, and if after such third (3rd) Trading Day the Holder
purchases (in an open market transaction or otherwise) shares of Common Stock to
deliver in satisfaction of a sale by the Holder of the Warrant Shares which the
Holder anticipated receiving upon such exercise (a "Buy-In"), then the Company
shall pay (1) in cash to the Holder the amount by which (x) the Holder's total
purchase price (including brokerage commissions, if any) for the shares of
Common Stock so purchased exceeds (y) the amount obtained by multiplying (A) the
number of Warrant Shares that the Company was required to deliver pursuant to
Section 4(b) to deliver to the Holder in connection with the exercise at issue
by (B) the Per Share Market Value at the time of the obligation giving rise to
such purchase obligation and (2) deliver to the Holder the number of shares of
Common Stock that would have been issued had the Company timely complied with
its exercise and delivery obligations under Section 4(b). For example, if the
Holder purchases Common Stock having a total purchase price of $11,000 to cover
a Buy-In with respect to an attempted exercise of shares of Common Stock with a
market price on the date of exercise totaled $10,000, under clause (A) of the
immediately preceding sentence the Company shall be required to pay the Holder
$1,000. The Holder shall provide the Company written notice indicating the
amounts payable to the Holder in respect of the Buy-In.

            (d) The Company's obligations to issue and deliver Warrant Shares in
accordance with the terms hereof are absolute and unconditional, irrespective of
any action or inaction by the Holder to enforce the same, any waiver or consent
with respect to any provision hereof, the recovery of any judgment against any
Person or any action to enforce the same, or any setoff, counterclaim,
recoupment, limitation or termination, or any breach or alleged breach by the
Holder or any other Person of any obligation to the Company or any violation or
alleged violation of law by the Holder or any other Person, and irrespective of
any other circumstance which might otherwise limit such obligation of the
Company to the Holder in connection with the issuance of Warrant Shares. If the
Company breaches its obligations under this Warrant, then, in addition to any
other liabilities the Company may have hereunder and under applicable law, the
Company shall pay or reimburse the Holder on demand for all costs of collection
and enforcement (including reasonable attorneys fees and expenses).

      5. Payment of Taxes. The Company will pay all documentary stamp taxes
attributable to the issuance of Warrant Shares upon the exercise of this
Warrant; provided, however, that the Company shall not be required to pay any
tax which may be payable in respect of any transfer involved in the registration
of any certificates for Warrant Shares or Warrants in a name other than that of
the Holder. The Holder shall be responsible for all other tax liability that may
arise as a result of holding or transferring this Warrant or receiving Warrant
Shares upon exercise hereof.


                                       7
<PAGE>

      6. Replacement of Warrant. If this Warrant is mutilated, lost, stolen or
destroyed, the Company shall issue or cause to be issued in exchange and
substitution for and upon cancellation hereof, or in lieu of and substitution
for this Warrant, a New Warrant, but only upon receipt of evidence reasonably
satisfactory to the Company of such loss, theft or destruction and customary and
reasonable indemnity, if requested. Applicants for a New Warrant under such
circumstances shall also comply with such other reasonable regulations and
procedures and pay such other reasonable charges as the Company may prescribe.

      7. Reservation of Warrant Shares. The Company covenants that it will at
all times reserve and keep available out of the aggregate of its authorized but
unissued Common Stock, solely for the purpose of enabling it to issue Warrant
Shares upon exercise of this Warrant as herein provided, the number of Warrant
Shares which are then issuable and deliverable upon the exercise of this entire
Warrant, free from preemptive rights or any other actual contingent purchase
rights of persons other than the Holder (taking into account the adjustments and
restrictions of Section 8). The Company covenants that all Warrant Shares that
shall be so issuable and deliverable shall, upon issuance and the payment of the
applicable Exercise Price in accordance with the terms hereof, be duly and
validly authorized, issued and fully paid and nonassessable.

      8. Certain Adjustments. The Exercise Price and number of Warrant Shares
issuable upon exercise of this Warrant are subject to adjustment from time to
time as set forth in this Section. Upon each such adjustment of the Exercise
Price pursuant to this Section, the Holder shall thereafter prior to the
Expiration Date be entitled to purchase, at the Exercise Price resulting from
such adjustment, the number of Warrant Shares obtained by multiplying the
Exercise Price in effect immediately prior to such adjustment by the number of
Warrant Shares issuable upon exercise of this Warrant immediately prior to such
adjustment and dividing the product thereof by the Exercise Price resulting from
such adjustment.

      (i) If the Company, at any time while this Warrant is outstanding, (i)
shall pay a stock dividend (except scheduled dividends paid on outstanding
preferred stock as of the date hereof which contain a stated dividend rate) or
otherwise make a distribution or distributions on shares of its Common Stock or
on any other class of capital stock payable in shares of Common Stock, (ii)
subdivide outstanding shares of Common Stock into a larger number of shares, or
(iii) combine outstanding shares of Common Stock into a smaller number of
shares, the Exercise Price shall be multiplied by a fraction of which the
numerator shall be the number of shares of Common Stock (excluding treasury
shares, if any) outstanding before such event and of which the denominator shall
be the number of shares of Common Stock (excluding treasury shares, if any)
outstanding after such event. Any adjustment made pursuant to this Section shall
become effective immediately after the record date for the determination of
stockholders entitled to receive such dividend or distribution and shall become
effective immediately after the effective date in the case of a subdivision or
combination, and shall apply to successive subdivisions and combinations.

      (ii) In case of any reclassification of the Common Stock or any compulsory
share exchange pursuant to which the Common Stock is converted into other
securities, cash or


                                       8
<PAGE>

property, then the Holder shall have the right thereafter to exercise this
Warrant only into the shares of stock and other securities and property
receivable upon or deemed to be held by holders of Common Stock following such
reclassification, transfer or share exchange, and the Holder shall be entitled
upon such event to receive such amount of securities or property equal to the
amount of Warrant Shares such Holder would have been entitled to had such Holder
exercised this Warrant immediately prior to such reclassification or share
exchange. The terms of any such reclassification or share exchange shall include
such terms so as to continue to give to the Holder the right to receive the
securities or property set forth in this Section 8(b) upon any exercise
following any such reclassification or share exchange.

      (iii) If the Company, at any time while this Warrant is outstanding, shall
distribute to all holders of Common Stock (and not to holders of this Warrant)
evidences of its indebtedness or assets or rights or warrants to subscribe for
or purchase any security (excluding those referred to in Sections 8(a), (b) and
(d)), then in each such case the Exercise Price shall be determined by
multiplying the Exercise Price in effect immediately prior to the record date
fixed for determination of stockholders entitled to receive such distribution by
a fraction of which the denominator shall be the Exercise Price determined as of
the record date mentioned above, and of which the numerator shall be such
Exercise Price on such record date less the then fair market value at such
record date of the portion of such assets or evidence of indebtedness so
distributed applicable to one outstanding share of Common Stock as determined by
the Company's independent certified public accountants that regularly examines
the financial statements of the Company (an "Appraiser").

      (iv) If at any time the Company or any subsidiary thereof, as applicable
with respect to Common Stock Equivalents (as defined below), shall issue shares
of Common Stock or rights, warrants, options or other securities or debt that is
convertible into or exchangeable for shares of Common Stock ("Common Stock
Equivalents"), entitling any person or entity to acquire shares of Common Stock
at a price per share less than the market price of the Common Stock at the time
of issuance, then, forthwith upon such issue or sale, the Exercise Price shall
be reduced to the price (calculated to the nearest cent) determined by
multiplying the Exercise Price in effect immediately prior thereto by a
fraction, the numerator of which shall be the sum of (i) the number of shares of
Common Stock outstanding immediately prior to such issuance, and (ii) the number
of shares of Common Stock which the aggregate consideration received (or to be
received, assuming exercise or conversion in full of such Common Stock
Equivalents) for the issuance of such additional shares of Common Stock would
purchase at the Exercise Price, and the denominator of which shall be the sum of
the number of shares of Common Stock outstanding immediately after the issuance
of such additional shares. For purposes hereof, all shares of Common Stock that
are issuable upon conversion, exercise or exchange of Common Stock Equivalents
shall be deemed outstanding immediately after the issuance of such Common Stock
Equivalents. Such adjustment shall be made whenever such Common Stock or Common
Stock Equivalents are issued. However, upon the expiration of any Common Stock
Equivalents the issuance of which resulted in an adjustment in the Exercise
Price pursuant to this Section, if any such Common Stock Equivalents shall
expire and shall not have been exercised, the Exercise Price shall immediately
upon such expiration be recomputed and effective immediately upon such
expiration be increased to the price which it would have


                                       9
<PAGE>

been (but reflecting any other adjustments in the Exercise Price made pursuant
to the provisions of this Section after the issuance of such Common Stock
Equivalents) had the adjustment of the Exercise Price made upon the issuance of
such Common Stock Equivalents been made on the basis of offering for
subscription or purchase only that number of shares of the Common Stock actually
purchased upon the exercise of such Common Stock Equivalents actually exercised.
The foregoing provisions shall not apply to any options issued under existing
option plans as of the date hereof.

      (v) In case of any (1) merger or consolidation of the Company with or into
another Person, or (2) sale by the Company of more than one-half of the assets
of the Company (on a book value basis) in one or a series of related
transactions, or (3) tender or other offer or exchange (whether by the Company
or another Person) pursuant to which holders of Common Stock are permitted to
tender or exchange their shares for other securities, stock, cash or property of
the Company or another Person; then the Holder shall have the right thereafter
to (A) exercise this Warrant for the shares of stock and other securities, cash
and property receivable upon or deemed to be held by holders of Common Stock
following such merger, consolidation or sale, and the Holder shall be entitled
upon such event or series of related events to receive such amount of
securities, cash and property as the Common Stock for which this Warrant could
have been exercised immediately prior to such merger, consolidation or sales
would have been entitled, (B) in the case of a merger or consolidation, (x)
require the surviving entity to issue to the Holder a warrant entitling the
Holder to acquire shares of such entity's common stock, which warrant shall have
terms identical (including with respect to exercise) to the terms of this
Warrant and shall be entitled to all of the rights and privileges set forth
herein and the agreements pursuant to which this Warrant was issued (including,
without limitation, as such rights relate to the acquisition, transferability,
registration and listing of such shares of stock other securities issuable upon
exercise thereof), or (C) in the event of an exchange or tender offer or other
transaction contemplated by clause (3) of this Section, tender or exchange this
Warrant for such securities, stock, cash and other property receivable upon or
deemed to be held by holders of Common Stock that have tendered or exchanged
their shares of Common Stock following such tender or exchange, and the Holder
shall be entitled upon such exchange or tender to receive such amount of
securities, cash and property as the shares of Common Stock for which this
Warrant could have been exercised immediately prior to such tender or exchange
would have been entitled as would have been issued. In the case of clause (B),
the exercise price applicable for the newly issued warrant shall be based upon
the amount of securities, cash and property that each shares of Common Stock
would receive in such transaction and the Exercise Price immediately prior to
the effectiveness or closing date for such transaction. The terms of any such
merger, sale, consolidation, tender or exchange shall include such terms so as
continue to give the Holder the right to receive the securities, cash and
property set forth in this Section upon any conversion or redemption following
such event. This provision shall similarly apply to successive such events.

      (vi) For the purposes of this Section 8, the following clauses shall also
be applicable:


                                       10
<PAGE>

            (i) Record Date. In case the Company shall take a record of the
holders of its Common Stock for the purpose of entitling them (A) to receive a
dividend or other distribution payable in Common Stock or in securities
convertible or exchangeable into shares of Common Stock, or (B) to subscribe for
or purchase Common Stock or securities convertible or exchangeable into shares
of Common Stock, then such record date shall be deemed to be the date of the
issue or sale of the shares of Common Stock deemed to have been issued or sold
upon the declaration of such dividend or the making of such other distribution
or the date of the granting of such right of subscription or purchase, as the
case may be.

            (ii) Treasury Shares. The number of shares of Common Stock
outstanding at any given time shall not include shares owned or held by or for
the account of the Company, and the disposition of any such shares shall be
considered an issue or sale of Common Stock.

      (vii) All calculations under this Section 8 shall be made to the nearest
cent or the nearest 1/100th of a share, as the case may be.

      (viii) Whenever the Exercise Price is adjusted pursuant to Section 8(c)
above, the Holder, after receipt of the determination by the Appraiser, shall
have the right to select an additional appraiser (which shall be a nationally
recognized accounting firm), in which case the adjustment shall be equal to the
average of the adjustments recommended by each of the Appraiser and such
appraiser. The Holder shall promptly mail or cause to be mailed to the Company,
a notice setting forth the Exercise Price after such adjustment and setting
forth a brief statement of the facts requiring such adjustment. Such adjustment
shall become effective immediately after the record date mentioned above.

      (ix) If (i)the Company shall declare a dividend (or any other
distribution) on its Common Stock;(ii) the Company shall declare a special
nonrecurring cash dividend on or a redemption of its Common Stock; (iii) the
Company shall authorize the granting to all holders of the Common Stock rights
or warrants to subscribe for or purchase any shares of capital stock of any
class or of any rights; (iv) the approval of any stockholders of the Company
shall be required in connection with any reclassification of the Common Stock,
any consolidation or merger to which the Company is a party, any sale or
transfer of all or substantially all of the assets of the Company, or any
compulsory share exchange whereby the Common Stock is converted into other
securities, cash or property; or (v) the Company shall authorize the voluntary
dissolution, liquidation or winding up of the affairs of the Company, then the
Company shall cause to be mailed to each Holder at their last addresses as they
shall appear upon the Warrant Register, at least 30 calendar days prior to the
applicable record or effective date hereinafter specified, a notice stating (x)
the date on which a record is to be taken for the purpose of such dividend,
distribution, redemption, rights or warrants, or if a record is not to be taken,
the date as of which the holders of Common Stock of record to be entitled to
such dividend, distributions, redemption, rights or warrants are to be
determined or (y) the date on which such reclassification, consolidation,
merger, sale, transfer or share exchange is expected to become effective or
close, and the date as of which it is expected that holders of Common Stock of
record shall be entitled to exchange their shares of Common Stock for
securities, cash or other property deliverable upon such


                                       11
<PAGE>

reclassification, consolidation, merger, sale, transfer, share exchange,
dissolution, liquidation or winding up; provided, however, that the failure to
mail such notice or any defect therein or in the mailing thereof shall not
affect the validity of the corporate action required to be specified in such
notice.

      9. Payment of Exercise Price. The Holder may pay the Exercise Price in one
of the following manners:

            (a) Cash Exercise. The Holder shall deliver immediately available
funds; or

            (b) Cashless Exercise. The Holder shall surrender this Warrant to
the Company together with a notice of cashless exercise, in which event the
Company shall issue to the Holder the number of Warrant Shares determined as
follows:

                        X = Y (A-B)/A

      where:

                        X = the number of Warrant Shares to be issued

      to the Holder.

                        Y = the number of Warrant Shares with respect to which
                        this Warrant is being exercised.

                        A = the average of the closing sale prices of the Common
                        Stock on the Nasdaq for the five (5) trading days
                        immediately prior to (but not including) the Date of
                        Exercise as reported by Bloomberg Information Systems,
                        Inc. (or any successor to its function of reporting
                        stock prices).

                        B = the Exercise Price.

For purposes of Rule 144 promulgated under the Securities Act, it is intended,
understood and acknowledged that the Warrant Shares issued in a cashless
exercise transaction shall be deemed to have been acquired by the Holder, and
the holding period for the Warrant Shares shall be deemed to have been
commenced, on the issue date.

      10. Certain Exercise Restrictions.

            (a) A Holder may not exercise this Warrant to the extent such
exercise would result in the Holder, together with any affiliate thereof,
beneficially owning (as determined in accordance with Section 13(d) of the
Securities Exchange Act of 1934, as amended (the "Exchange Act") and the rules
promulgated thereunder) in excess of 4.999% of the then issued and outstanding
shares of Common Stock, including shares of Common Stock issuable upon such
exercise and held by such Holder after application of this Section. Since the
Holder will not be obligated to report to the Company the number of shares of
Common Stock it may hold at the time of an exercise hereunder, unless the
exercise at issue


                                       12
<PAGE>

would result in the issuance of shares of Common Stock in excess of 4.999% of
the then outstanding shares of Common Stock without regard to any other shares
of Common Stock which may be beneficially owned by the Holder or an affiliate
thereof, the Holder shall have the authority and obligation to determine whether
the restriction contained in this Section will limit any particular exercise
hereunder and to the extent that the Holder determines that the limitation
contained in this Section applies, the determination of which portion of this
Warrant is exercisable shall be the responsibility and obligation of the Holder.
If the Holder has delivered a Form of Election to Purchase for a number of
Warrant Shares that would result in the issuance in excess of the permitted
amount hereunder, the Company shall notify the Holder of this fact and shall
honor the exercise for the maximum portion of this Warrant permitted to be
exercised on such Date of Exercise in accordance with the periods described
herein and disregard the balance of such Form of Election to Purchase, as if
never delivered The provisions of this Section may be waived by a Holder (but
only as to itself and not to any other Holder) upon not less than 61 days prior
notice to the Company. Other Holders shall be unaffected by any such waiver.

            (b) A Holder may not exercise this Warrant to the extent such
exercise would result in the Holder, together with any affiliate thereof,
beneficially owning (as determined in accordance with Section 13(d) of the
Exchange Act and the rules promulgated thereunder) in excess of 9.999% of the
then issued and outstanding shares of Common Stock, including shares of Common
Stock issuable upon such exercise and held by such Holder after application of
this Section. Since the Holder will not be obligated to report to the Company
the number of shares of Common Stock it may hold at the time of an exercise
hereunder, unless the exercise at issue would result in the issuance of shares
of Common Stock in excess of 9.999% of the then outstanding shares of Common
Stock without regard to any other shares of Common Stock which may be
beneficially owned by the Holder or an affiliate thereof, the Holder shall have
the authority and obligation to determine whether the restriction contained in
this Section will limit any particular exercise hereunder and to the extent that
the Holder determines that the limitation contained in this Section applies, the
determination of which portion of this Warrant is exercisable shall be the
responsibility and obligation of the Holder. If the Holder has delivered a Form
of Election to Purchase for a number of Warrant Shares that would result in the
issuance in excess of the permitted amount hereunder, the Company shall notify
the Holder of this fact and shall honor the exercise for the maximum portion of
this Warrant permitted to be exercised on such Date of Exercise in accordance
with the periods described herein and disregard the balance of such Form of
Election to Purchase, as if never delivered The provisions of this Section may
be waived by a Holder (but only as to itself and not to any other Holder) upon
not less than 61 days prior notice to the Company. Other Holders shall be
unaffected by any such waiver.

            (c) If the Company Stock is then listed for trading on the Nasdaq
National Market or Nasdaq SmallCap Market and the Company has not obtained the
Shareholder Approval (as defined below), then the Company may not issue in
excess of 860,775 shares of Common Stock upon exercise of this Warrant, which
number of shares shall be subject to adjustment pursuant to the anti-dilution
provisions hereof (number of shares, the "Issuable Maximum"). The Issuable
Maximum equals 19.999% of the number of shares of Common Stock outstanding
multiplied by the quotient obtained by dividing (x) the number of shares of


                                       13
<PAGE>

Common Stock issued and sold by the Company on the date hereof by (y) the number
of shares of Common Stock issued and sold to the original Holder on the date
hereof. If on any Date of Exercise (A) the Company Stock is listed for trading
on the Nasdaq National Market or Nasdaq SmallCap Market, (B) the Exercise Price
then in effect is such that the aggregate number of shares of Common Stock that
would then be issuable upon exercise in full of this Warrant, together with any
shares of Common Stock previously issued upon exercise of this Warrant, would
equal or exceed the Issuable Maximum, and (C) the Company shall not have
previously obtained the vote of shareholders, if any, as may be required by the
applicable rules and regulations of the Nasdaq Stock Market to approve the
issuance of shares of Common Stock in excess of the Issuable Maximum pursuant to
the terms hereof (the "Shareholder Approval"), then the Company shall issue to
the Holder a number of shares of Common Stock equal to the Issuable Maximum and,
with respect to the shares whose issuance would result in an issuance of shares
of Common Stock in excess of the Issuable Maximum (the "Excess Warrant Shares"),
the Holder shall have the option to require the Company to either (1) use its
best efforts to obtain the Shareholder Approval applicable to such issuance as
soon as possible, but, in any event, no later than 60 days after such request
(such 60th day, the "Target Date") or (2) pay to the Holder an amount in cash
equal to the product of (x) the Excess Warrant Shares multiplied by (y) the
closing sales price of the Common Stock on (a) the Target Date or (b) the Date
of Exercise giving rise to the obligation to seek Shareholder Approval,
whichever is greater (the "Cash Payment"). In the event the Holder has elected
to require the Company to seek the Shareholder Approval pursuant to clause (1)
of the immediately preceding sentence and the Company does not obtain the
Shareholder Approval on or prior to the Target Date, then, on the Target Date,
the Company shall pay the Cash Payment to the Holder. If the Company fails to
pay the Cash Payment in full pursuant to this Section within seven (7) days
after the date payable, the Company will pay interest on such amount at a rate
of 18% per annum, or such lesser maximum amount that is permitted to be paid by
applicable law, to the Holder, accruing daily from the date payable until such
amount, plus all such interest thereon, is paid in full. The Company and the
Holder understand and agree that shares of Common Stock issued upon exercise of
the Warrant and then held by the Holder or an Affiliate thereof may not cast
votes or be deemed outstanding for purposes of any vote to obtain the
Shareholder Approval.

      12. Fractional Shares. The Company shall not be required to issue or cause
to be issued fractional Warrant Shares on the exercise of this Warrant. The
number of full Warrant Shares which shall be issuable upon the exercise of this
Warrant shall be computed on the basis of the aggregate number of Warrant Shares
purchasable on exercise of this Warrant so presented. If any fraction of a
Warrant Share would, except for the provisions of this Section 14, be issuable
on the exercise of this Warrant, the Company shall pay an amount in cash equal
to the Exercise Price multiplied by such fraction.

      13. Notices. Any and all notices or other communications or deliveries
hereunder shall be in writing and shall be deemed given and effective on the
earliest of (i) the date of transmission, if such notice or communication is
delivered via facsimile at the facsimile telephone number specified in this
Section prior to 8:00PM. (New York City time) on a Business Day, (ii) the
Business Day after the date of transmission, if such notice or communication is
delivered via facsimile at the facsimile telephone number specified in this


                                       14
<PAGE>

Section later than 8:00 PM. (New York City time) on any date and earlier than
11:59 PM (New York City time) on such date, (iii) the Business Day following the
date of mailing, if sent by nationally recognized overnight courier service with
next day delivery specified thereon, or (iv) upon actual receipt by the party to
whom such notice is required to be given. The addresses for such communications
shall be: (i) if to the Company, to 116 Newark Avenue, Jersey City, New Jersey
07302; facsimile number (201) 234-5052, attention Chief Financial Officer, or
(ii) if to the Holder, to the Holder at the address or facsimile number
appearing on the Warrant Register or such other address or facsimile number as
the Holder may provide to the Company in accordance with this Section 13.

      14. Warrant Agent.

            (a) The Company shall serve as warrant agent under this Warrant.
Upon thirty (30) days' notice to the Holder, the Company may appoint a new
warrant agent.

            (b) Any corporation into which the Company or any new warrant agent
may be merged or any corporation resulting from any consolidation to which the
Company or any new warrant agent shall be a party or any corporation to which
the Company or any new warrant agent transfers substantially all of its
corporate trust or shareholders services business shall be a successor warrant
agent under this Warrant without any further act. Any such successor warrant
agent shall promptly cause notice of its succession as warrant agent to be
mailed (by first class mail, postage prepaid) to the Holder at the Holder's last
address as shown on the Warrant Register.

      15. Miscellaneous.

            (a) This Warrant shall be binding on and inure to the benefit of the
parties hereto and their respective successors and permitted assigns. This
Warrant may be amended only in writing signed by the Company and the Holder and
their successors and assigns.

            (b) Subject to Section 15(a), above, nothing in this Warrant shall
be construed to give to any person or corporation other than the Company and the
Holder any legal or equitable right, remedy or cause under this Warrant. This
Warrant shall inure to the sole and exclusive benefit of the Company and the
Holder.

            (c) This Warrant shall be governed by and construed and enforced in
accordance with the internal laws of the State of New York without regard to the
principles of conflicts of law thereof.

            (d) The headings herein are for convenience only, do not constitute
a part of this Warrant and shall not be deemed to limit or affect any of the
provisions hereof.

            (e) In case any one or more of the provisions of this Warrant shall
be invalid or unenforceable in any respect, the validity and enforceability of
the remaining terms and provisions of this Warrant shall not in any way be
affected or impaired thereby and the parties will attempt in good faith to agree
upon a valid and enforceable provision which shall


                                       15
<PAGE>

be a commercially reasonable substitute therefor, and upon so agreeing, shall
incorporate such substitute provision in this Warrant.

                  [REMAINDER OF PAGE INTENTIONALLY LEFT BLANK,
                             SIGNATURE PAGE FOLLOWS]


                                       16
<PAGE>

            IN WITNESS WHEREOF, the Company has caused this Warrant to be duly
executed by its authorized officer as of the date first indicated above.


                                       CYBERSHOP.COM, INC.


                                       By:______________________________________

                                       Name:____________________________________

                                       Title:___________________________________
<PAGE>

                          FORM OF ELECTION TO PURCHASE

(To be executed by the Holder to exercise the right to purchase shares of Common
Stock under the foregoing Warrant)

To Cybershop.Com, Inc.

      In accordance with the Warrant enclosed with this Form of Election to
Purchase, the undersigned hereby irrevocably elects to purchase _____________
shares of Common Stock ("Common Stock"), $.001 par value per share, of
Cybershop.Com, Inc. and, if such Holder is not utilizing the cashless exercise
provisions set forth in this Warrant, encloses herewith $________ in cash,
certified or official bank check or checks, which sum represents the aggregate
Exercise Price (as defined in the Warrant) for the number of shares of Common
Stock to which this Form of Election to Purchase relates, together with any
applicable taxes payable by the undersigned pursuant to the Warrant.

      The undersigned requests that certificates for the shares of Common Stock
issuable upon this exercise be issued in the name of

                                       PLEASE INSERT SOCIAL SECURITY OR
                                       TAX IDENTIFICATION NUMBER


                         (Please print name and address)
<PAGE>

      If the number of shares of Common Stock issuable upon this exercise shall
not be all of the shares of Common Stock which the undersigned is entitled to
purchase in accordance with the enclosed Warrant, the undersigned requests that
a New Warrant (as defined in the Warrant) evidencing the right to purchase the
shares of Common Stock not issuable pursuant to the exercise evidenced hereby be
issued in the name of and delivered to:

                         (Please print name and address)


Dated:                     _________________________________, Name of Holder:

(Print Name): ____________________________

(By:)         ____________________________

(Name:):      ____________________________

(Title:)      ____________________________

(Signature must conform in all respects to name of holder as specified on the
face of the name of holder as specified on the face of the Warrant)


                                       19
<PAGE>

                               FORM OF ASSIGNMENT

           [To be completed and signed only upon transfer of Warrant]

      FOR VALUE RECEIVED, the undersigned hereby sells, assigns and transfers
unto ________________________________ the right represented by the within
Warrant to purchase ____________ shares of Common Stock of Cybershop.Com, Inc.
to which the within Warrant relates and appoints ________________ attorney to
transfer said right on the books of Cybershop.Com, Inc. with full power of
substitution in the premises.

Dated:

_______________, ____


                              __________________________________________________
                              (Signature  must conform in all respects to name
                              of  holder  as  specified  on  the  face  of the
                              Warrant)


                              __________________________________________________
                              Address of Transferee

                              __________________________________________________

                              __________________________________________________


In the presence of:



                      [Letterhead of Davis & Gilbert LLP]

                                                  October 5, 1999

Securities and Exchange Commission
450 Fifth Street, NW
Washington, DC 20549

            Re: Cybershop.com, Inc.

Ladies and Gentlemen:

      We have acted as counsel to Cybershop.com, Inc., a Delaware corporation
(the "Company") in connection with the registration pursuant to a Post
Effective Amendment No. 2 to a Registration Statement on Form S-3 (the
"Registration Statement") under the Securities Act of 1933, as amended, of an
aggregate of 2,730,526 shares of Common Stock of the Company, par value $.001
per share ("Common Stock").

      In connection with this opinion, we have examined originals, or copies
certified to our satisfaction, of the Certificate of Incorporation of the
Company, as amended, the By-Laws of the Company, as amended, the minutes and
other records of the proceedings of the Board of Directors and of the
stockholders of the Company, and such other documents, corporate and public
records, agreements, and certificates of officers of the Company and of public
and other officials, and we have considered such questions of law, as we have
deemed necessary as a basis for the opinions hereinafter expressed. In such
examination we have assumed the genuineness of all signatures and the
authenticity of all documents submitted to us as originals and the conformity to
original documents of all documents submitted to us as certified or photostatic
copies.

      Based on and subject to the foregoing, we hereby advise you that, in our
opinion, the shares of Common Stock to be sold pursuant to the prospectus
included in Registration Statement have been duly authorized and have been, and
with respect to the shares of Common Stock to be exercised upon exercise of the
warrants ("Warrant Shares") which shares are included in the prospectus, will be
validly issued, and are, and with respect to the Warrant Shares, following
receipt of the purchase price therefor will be, fully-paid and nonassessable.

      We hereby consent to the use and filing of this opinion in connection with
the Registration Statement and to the reference to our firm under the caption
"Legal Matters" in the Registration Statement and in the related Prospectus.

                                       Very truly yours,


                                       Davis & Gilbert LLP



                                                                    Exhibit 23.1

                    CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS

To Cybershop.com, Inc. (formerly known as Cybershop International, Inc.):

As independent public accountants, we hereby consent to the incorporation by
reference in this registration statement of our reports dated February 16, 1999
included in Cybershop International, Inc.'s Form 10-K for the year ended
December 31, 1998 and to all references to our Firm included in this
registration statement.

                                                        ARTHUR ANDERSEN LLP

Roseland, New Jersey
October 5, 1999



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