<TABLE> <S> <C>
<PAGE>
<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM ETOYS INC.'S
FORM 10-Q FOR THE QUARTER ENDED JUNE 30, 2000 AND IS QUALIFIED IN ITS ENTIRETY
BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1,000
<S> <C>
<PERIOD-TYPE> 3-MOS
<FISCAL-YEAR-END> MAR-31-2001
<PERIOD-START> APR-01-2000
<PERIOD-END> JUN-30-2000
<CASH> 162,145
<SECURITIES> 0
<RECEIVABLES> 0
<ALLOWANCES> 0
<INVENTORY> 52,500
<CURRENT-ASSETS> 232,197
<PP&E> 102,671
<DEPRECIATION> (9,152)
<TOTAL-ASSETS> 475,010
<CURRENT-LIABILITIES> 49,254
<BONDS> 150,000
74,075
0
<COMMON> 12
<OTHER-SE> 189,119
<TOTAL-LIABILITY-AND-EQUITY> 475,010
<SALES> 24,862
<TOTAL-REVENUES> 24,862
<CGS> 19,415
<TOTAL-COSTS> 19,415
<OTHER-EXPENSES> 61,228
<LOSS-PROVISION> 0
<INTEREST-EXPENSE> 2,985
<INCOME-PRETAX> (56,957)
<INCOME-TAX> 0
<INCOME-CONTINUING> (56,957)
<DISCONTINUED> 0
<EXTRAORDINARY> 0
<CHANGES> 0
<NET-INCOME> (56,957)
<EPS-BASIC> (0.49)
<EPS-DILUTED> (0.49)
</TABLE>