IMS HEALTH INC
PRE 14A, 1999-02-01
COMPUTER PROCESSING & DATA PREPARATION
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                                  SCHEDULE 14A
                                 (Rule 14a-101)

                     INFORMATION REQUIRED IN PROXY STATEMENT

                            SCHEDULE 14A INFORMATION
           Proxy Statement Pursuant to Section 14(a) of the Securities
                      Exchange Act of 1934 (Amendment No. )


Filed by the Registrant [X]
Filed by a Party other than the Registrant [ ]

Check the appropriate box:

[X] Preliminary Proxy Statement                   [ ]Confidential, For Use of
                                                  Commission Only (as permitted
                                                  by Rule 14a-6(e)(2))

[_] Definitive Proxy Statement
[_] Definitive Additional Materials
[_] Soliciting Material Pursuant to Rule 14a-11(c) or Rule 14a-12

                           IMS HEALTH INCORPORATED
                (Name of Registrant as Specified in Its Charter)

- --------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if Other Than the Registrant)

Payment of Filing Fee (Check the appropriate box):

     [X]  No fee required.

     [_]  Fee computed on table below per  Exchange  Act Rules  14a-6(i) (1) and
          0-11.

     (1)  Title of each class of securities to which transaction applies:

- --------------------------------------------------------------------------------

     (2)  Aggregate number of securities to which transaction applies:

- --------------------------------------------------------------------------------

     (3)  Per unit  price  or other  underlying  value of  transaction  computed
          pursuant to Exchange  Act Rule 0-11 (set forth the amount on which the
          filing fee is calculated and state how it was determined):

- --------------------------------------------------------------------------------

     (4)  Proposed maximum aggregate value of transaction:

- --------------------------------------------------------------------------------

     (5)  Total fee paid:

- --------------------------------------------------------------------------------

     [_]  Fee paid previously with preliminary materials:

- --------------------------------------------------------------------------------

     [ ] Check box if any part of the fee is offset as provided by Exchange  Act
Rule  0-11(a)(2)  and identify the filing for which the  offsetting fee was paid
previously.  Identify the previous filing by registration  statement  number, or
the form or schedule and the date of its filing.

     (1)  Amount previously paid:

- --------------------------------------------------------------------------------

     (2)  Form, Schedule or Registration Statement no.:

- --------------------------------------------------------------------------------

     (3)  Filing Party:

- --------------------------------------------------------------------------------

     (4)  Date Filed:

- --------------------------------------------------------------------------------


<PAGE>

[Logo]

                                             IMS HEALTH INCORPORATED
                                             200 Nyala Farms, Westport, CT 06880





                                             February 26, 1999



Dear Shareholder:

     You are cordially invited to attend the 1999 Annual Meeting of Shareholders
of IMS Health Incorporated on Friday, March 19, 1999 at 9:30 A.M. at 1209 Orange
Street, Wilmington, Delaware.

     The Notice of Annual Meeting and Proxy Statement  accompanying  this letter
describe the business to be acted upon at the meeting.

     Please promptly vote, date, sign and return your proxy for the meeting even
if you plan to attend. You may vote in person at that time if you wish.

                                            Sincerely,



                                            Robert E. Weissman
                                            Chairman and Chief Executive Officer



<PAGE>

[Logo]                                      IMS HEALTH INCORPORATED
                                            200 Nyala Farms, Westport, CT 06880

NOTICE OF ANNUAL MEETING

     The Annual Meeting of Shareholders of IMS Health Incorporated will be held
on Friday, March 19, 1999 at 9:30 A.M. at 1209 Orange Street, Wilmington,
Delaware, to take action on the following matters:

     1.   To elect three Class III directors for a three-year term.

     2.   To ratify the appointment of PricewaterhouseCoopers LLP as independent
          public  accountants  to audit  the  Company's  consolidated  financial
          statements for 1999.

     3.   To approve an  amendment  to the  Company's  Restated  Certificate  of
          Incorporation  to  increase  the  number of  authorized  shares of the
          Company's common stock, par value $0.01 per share, from 400,000,000 to
          800,000,000.

     4.   To approve the IMS Health Incorporated Employee Stock Incentive Plan.

     5.   To approve  the IMS Health  Incorporated  Executive  Annual  Incentive
          Plan.

     6.   To  transact  such other  business  as may  properly  come  before the
          meeting or any adjournment.  The Company knows of no other business to
          be brought before the meeting.

     The Board of Directors  has fixed the close of business on February 1, 1999
as the record date for determination of Shareholders  entitled to notice of, and
to vote at, the meeting.

                                          By Order of the Board of Directors,



                                          Kenneth S. Siegel
                                          Senior Vice President, General Counsel
                                              and Secretary

Dated: February 26, 1999



<PAGE>

                                 PROXY STATEMENT

General

     This Proxy  Statement is furnished in connection  with the  solicitation by
the  Board of  Directors  of IMS  Health  Incorporated  (the  "Company"  or "IMS
HEALTH") of proxies for the Annual Meeting of  Shareholders  to be held on March
19, 1999 (the "Annual  Meeting").  These proxy materials are being mailed to you
and the  other  Shareholders  on or  about  February  26,  1999.  The  principal
executive  offices  of IMS  HEALTH are  located  at 200 Nyala  Farms,  Westport,
Connecticut 06880 and its telephone number is (203) 222-4200.

     At the Annual  Meeting,  Shareholders  will elect directors and vote on the
following proposals:  ratification of the appointment of  PricewaterhouseCoopers
LLP as IMS HEALTH's  independent  accountants  for the year ending  December 31,
1999  ("Proposal  1");  approval  of  the  amendment  of IMS  HEALTH's  Restated
Certificate of Incorporation to increase the number of authorized  shares of the
Company's common stock from 400,000,000 to 800,000,000  ("Proposal 2"); approval
of the IMS Health Incorporated Employee Stock Incentive Plan ("Proposal 3"); and
approval  of  the  IMS  Health  Incorporated  Executive  Annual  Incentive  Plan
("Proposal 4").

Spin-off of IMS HEALTH; Split-up of Common Stock

     IMS HEALTH began operating as an independent  publicly held company on July
1, 1998 (the "Spin-off  Date") as a result of its spin-off (the "Spin-off") from
Cognizant Corporation ("Cognizant").  As of the date of the Spin-off,  Cognizant
was renamed Nielsen Media Research,  Inc. Prior to the Spin-off,  IMS HEALTH was
owned by  Cognizant.  Cognizant,  in turn,  was spun-off by The Dun & Bradstreet
Corporation ("Dun & Bradstreet") in 1996.

     On January 15, 1999,  the Company  effected a two-for-one  stock split (the
"Split-up") of its common stock, par value $0.01 per share (the "Common Stock").
On that date, each Shareholder received one additional share of Common Stock for
each share held of record on December  29, 1998.  Unless  otherwise  noted,  all
information  with respect to the Common Stock  contained in this Proxy Statement
(including the number of shares authorized,  issued and outstanding,  the number
of shares that may be acquired  pursuant to  outstanding  stock  options and the
exercise price of such options) does not reflect the effect of the Split-up.

Proxy Voting

     A proxy allows you as a Shareholder to vote on significant  matters even if
you cannot attend the Annual  Meeting.  However,  sending in a signed proxy will
not prevent you from  attending  the meeting and voting in person.  You have the
right to  revoke a proxy at any time  before  it is  exercised  by  signing  and
returning another proxy bearing a later date, by giving



<PAGE>

written notice of revocation to the Secretary of IMS HEALTH, or by attending the
meeting and voting in person.  Proxies  must be filed with the  secretary of the
meeting prior to or at the commencement of the meeting.

     All  properly  signed  proxies not revoked  will be voted at the meeting in
accordance with your  instructions as specified in your proxy. A proxy which you
sign and return as a Shareholder  of record without  instructions  marked in the
boxes will be voted, as to proposals  specified in the proxy, in accordance with
the  recommendations  of the  Board  of  Directors  as  outlined  in this  Proxy
Statement.  If any other  proposals are brought before the meeting and submitted
to a vote,  all proxies  will be voted in  accordance  with the  judgment of the
persons voting those proxies.

     The previous  paragraph does not apply to any IMS HEALTH shares you hold in
the IMS Health  Incorporated  Savings Plan or the Nielsen Media  Research,  Inc.
Savings Plan (the "Savings  Plans").  If you have  contributions  invested under
either Savings Plan in IMS HEALTH Common Stock, the proxy will serve as a voting
instruction  for the trustee of such  Savings  Plan,  as well as a proxy for any
shares registered in your own name. If a proxy covering shares in a Savings Plan
has not been received prior to March 9, 1999 or if you sign and return the proxy
without  instructions  marked in the boxes,  the trustee will vote those Savings
Plan shares in the same proportion as the respective Savings Plan shares in such
Savings  Plan for  which  it has  received  instructions,  except  as  otherwise
required by law.

Record Date, Quorum and Voting Requirements

     Only holders of record of Common Stock at the close of business on February
1, 1999  will be  eligible  to vote at the  Annual  Meeting.  As of the close of
business on February 1, 1999, IMS HEALTH had  outstanding  __________  shares of
Common Stock (which  reflects the effect of the Split-up).  Each share of Common
Stock is entitled to one vote.

     IMS  HEALTH's  by-laws  provide  that a majority of the shares  entitled to
vote,  present in person or  represented by proxy,  will  constitute a quorum at
meetings of  Shareholders.  Shares that abstain  from voting,  as well as shares
that a broker  holds in "street  name" and votes on some  matters but not others
("broker non-votes"), will be counted for purposes of establishing a quorum.

Proxy Solicitation

     Employees of IMS HEALTH may communicate with you and other  Shareholders to
solicit your proxies.  The Company has also retained Georgeson & Company Inc. to
assist in the  solicitation  of  proxies  for a fee  estimated  at  $8,500  plus
expenses.  The Company will pay all expenses related to proxy solicitation.  IMS
HEALTH and Georgeson & Company Inc. will

                                       2

<PAGE>

request  banks and  brokers  to  solicit  proxies  from  their  customers  where
appropriate and will reimburse them for reasonable out-of-pocket expenses.

                   SECURITY OWNERSHIP OF MANAGEMENT AND OTHERS

     The following  table sets forth the number of shares of Common  Stock,  the
only  outstanding  equity security (other than stock options) or voting security
of IMS  HEALTH,  beneficially  owned  by  each  of the  directors,  each  of the
executive  officers  named in the  Summary  Compensation  Table  below,  and all
present directors and executive  officers of the Company as a group, at December
31,  1998.  The table also sets forth the name and  address of the only  persons
known  to the  Company  to be the  beneficial  owners  of  more  than  5% of the
outstanding Common Stock (the "5% Owners") and the number of shares so owned, to
IMS HEALTH's  knowledge,  on December 31, 1998.  This  information is based upon
information  furnished  by each such  person  (or, in the case of the 5% Owners,
based  upon a  Schedule  13G  filed by the 5%  Owners  with the  Securities  and
Exchange Commission ("SEC")).  Please note that in certain cases shares required
under rules of the SEC to be shown as beneficially  owned are shares as to which
the  indicated  person  holds  only  rights to  acquire  within 60 days  through
exercise of stock options.  Unless otherwise stated,  the indicated persons have
sole voting and  investment  power over the shares  listed.  All  directors  and
executive officers as a group own less than 1% of the Common Stock.  Percentages
are based upon the number of shares of Common Stock  outstanding at December 31,
1998, plus, where applicable,  the number of shares that the indicated person or
group had a right to acquire within 60 days of such date.


                                       3

<PAGE>

          Name                         Number of Shares and Nature of Ownership
          ----                         ----------------------------------------

Clifford L. Alexander, Jr..........      6,472     Direct
                                           966     Restricted Stock Grant (1)
                                       -------
                                         7,438

J. Michal Conaway..................     17,500     Restricted Stock Grant (2)


Victoria R. Fash...................     49,618     Direct
                                        30,000     Restricted Stock Grant (3)
                                         4,910     Right to Acquire Within 60
                                       -------       Days by Exercise of Options
                                        84,528(4)

John P. Imlay, Jr..................     10,000     Direct
                                           966     Restricted Stock Grant (1)
                                         2,206     Right to Acquire Within 60
                                       -------       Days by Exercise of Options
                                        13,172


<PAGE>



Robert Kamerschen..................      8,500     Direct
                                           966     Restricted Stock Grant (1)
                                         2,206     Right to Acquire Within 60
                                       -------       Days by Exercise of Options
                                        11,672

Alan J. Klutch.....................     59,303     Direct
                                         6,132     Right to Acquire Within 60
                                       -------       Days by Exercise of Options
                                        65,435

Robert J. Lanigan..................      7,100     Direct (5)
                                           966     Restricted Stock Grant (1)
                                         2,206     Right to Acquire Within 60
                                       -------       Days by Exercise of Options
                                        10,272

H. Eugene Lockhart.................      1,900     Direct
                                           966     Restricted Stock Grant (1)
                                         2,206     Right to Acquire Within 60
                                       -------       Days by Exercise of Options
                                         5,072

                                       4

<PAGE>

M. Bernard Puckett.................      3,600     Direct
                                           899     Restricted Stock Grant (1)
                                         2,052     Right to Acquire Within 60
                                       -------       Days by Exercise of Options
                                         6,551

Kenneth S. Siegel..................     59,900     Right to Acquire Within 60
                                                     Days by Exercise of Options

William C. Van Faasen..............        800     Direct
                                           598     Restricted Stock Grant (1)
                                       -------
                                         1,398

Robert E. Weissman.................    346,092     Direct
                                        32,413     Right to Acquire Within 60
                                       -------       Days by Exercise of Options
                                       378,505

All Directors and Executive
    Officers as a Group............    781,770      (6)

FMR Corp.
82 Devonshire Street
Boston, MA 02109...................                 (7) (8)
                                       -------
- ----------
(1)  Represents  shares  of  restricted  stock  granted  under  the  IMS  Health
     Incorporated Non-Employee Directors' Stock Incentive Plan, which shares are
     scheduled to vest on November 15, 2001.

(2)  Represents  shares  of  restricted  stock  granted  under  the  IMS  Health
     Incorporated  Employees'  Stock Incentive Plan, which are scheduled to vest
     on September  15, 1999.  These shares of  restricted  stock were granted in
     connection  with the  appointment  of Mr.  Conaway to the position of Chief
     Financial Officer of the Company.

(3)  Represents  shares  of  restricted  stock  granted  under  the  IMS  Health
     Incorporated Employees' Stock Incentive Plan, which shares are scheduled to
     vest on December 14, 2001. These shares of restricted stock were granted in
     connection  with  the  appointment  of Ms.  Fash to the  position  of Chief
     Executive Officer of the Company effective March 19, 1999.

(4)  Ms.  Fash also owns 3,250  shares of Class A Common  Stock of IMS  HEALTH's
     subsidiary Cognizant Technology Solutions Corporation ("CTS Common Stock"),
     a publicly  traded  company,  and has the right to  acquire  within 60 days
     3,250 shares of CTS Common Stock through the exercise of stock options.

(5)  1,200 of these  shares are held in an IRA  account  for the  benefit of Mr.
     Lanigan and 5,900 of such shares are held in a family  limited  partnership
     of which Mr.  Lanigan  is the sole  shareholder  of the  corporate  general
     partner.  Mr. Lanigan has sole investment and voting rights with respect to
     these shares.

(6)  Includes all shares  beneficially  owned regardless of nature of ownership,
     and all rights to acquire shares within 60 days.

(7)  Represents  ____% of the total  outstanding  Common  Stock on December  31,
     1998.

(8)  FMR  Corporation and its  wholly-owned  subsidiary,  Fidelity  Management &
     Research  Company  ("Fidelity"),  Edward C.  Johnson,  3rd and  Abigail  P.
     Johnson, jointly filed a Schedule 13G with

                                       5

<PAGE>

     the SEC on  __________,  1999.  This  Schedule 13G shows that  Fidelity,  a
     registered investment adviser,  beneficially owned as of December 31, 1998,
     _______  shares of Common Stock.  Edward C. Johnson,  3rd,  Chairman of FMR
     Corp.,  FMR  Corp.  and the  registered  investment  companies  advised  by
     Fidelity  each have sole  dispositive  power (but no voting power) over the
     shares  beneficially  owned by Fidelity.  Voting power with respect to such
     shares  resides  with the  respective  Boards  of  Trustees  of each of the
     Fidelity  Funds.  In  addition,  Mr.  Johnson  and FMR Corp.  each has sole
     dispositive  power over  ________  shares of Common  Stock held by Fidelity
     Management Trust Company, a wholly-owned subsidiary of FMR Corp. and a bank
     as defined under the  Securities  Exchange Act of 1934,  as amended,  which
     serves as investment manager for institutional  accounts, sole voting power
     over ______ of such shares and no voting power over _______ of such shares.




                                       6

<PAGE>

                              ELECTION OF DIRECTORS

     The members of the Board of Directors of the Company are grouped into three
classes,  one of which is elected at each Annual Meeting of Shareholders to hold
office  for a  three-year  term  and  until  successors  are  elected  and  have
qualified.

     The Board of Directors  has nominated  Victoria R. Fash,  Robert J. Lanigan
and M. Bernard  Puckett for  election as Class III  Directors at the 1999 Annual
Meeting for a three-year term expiring at the 2002 Annual Meeting.  Ms. Fash and
Messrs.  Lanigan  and  Puckett  have served as  directors  since June 15,  1998,
shortly before IMS HEALTH became an independent public company.

     Directors  will be elected by a plurality  of the voting  power  present in
person or  represented  by proxy at the Annual  Meeting and entitled to vote. If
you are present at the meeting but do not vote for a particular  nominee,  or if
you have given a proxy and properly withhold authority to vote for a nominee, or
if there are broker  non-votes,  the shares  withheld  or not voted will have no
effect on the outcome of the election of directors.

     THE BOARD OF  DIRECTORS  RECOMMENDS A VOTE FOR THE ELECTION AS DIRECTORS OF
THE NOMINEES NAMED ABOVE.

     Unless you  otherwise  instruct,  proxies will be voted for election of all
the  nominees,  all of whom are now  members  of the  Board.  If any  nominee is
unwilling  or unable to serve as a  director  and the  Board  does not,  in that
event,  choose  to  reduce  the size of the  Board  and the  number of Class III
Directors,  shares  for which  proxies  have been  received  will be voted for a
substitute nominee.

     The following table provides,  for each nominee for election as a Class III
Director,  the nominee's  name,  position with IMS HEALTH,  the year the nominee
first became a director,  principal occupations during the last five years, age,
and other directorships in public companies.



                                       7

<PAGE>

     Nominees  for Class III  Directors  for terms  expiring  at the 2002 Annual
Meeting:

<TABLE>
<CAPTION>
                                                          Principal
                             Positions                    Occupations
                             with              Director   During Last                               Other
     Name                    IMS HEALTH        Since      Five Years                          Age   Directorships
     ----                    ----------        -----      ----------                          ---   -------------
<S>                          <C>               <C>        <C>                                 <C>   <C>          
Victoria R. Fash             President,        1998       President and Chief Operating       48    Orion Capital
                             Chief Operating              Officer, IMS Health Incorporated,         Corporation;
                             Officer and                  2/98 to present; Executive                Cognizant Technology
                             Director                     Vice President and Chief                  Solutions Corporation
                                                          Financial Officer, Cognizant
                                                          Corporation, 9/96 to 7/98; Vice
                                                          President-Business Strategy, The
                                                          Dun & Bradstreet Corporation,
                                                          Wilton, CT, 4/95 to 11/96; Vice
                                                          President-Business Operations
                                                          Planning, 5/94 to 4/95; Assistant to
                                                          the President, 9/91 to 5/94.


Robert J. Lanigan            Director          1998       Limited Partner,                    70    The Dun & Bradstreet
                                                          Palladium Equity                          Corporation;
                                                          Partners, New York, NY                    Owens-Illinois, Inc.;
                                                          (private investment                       Transocean Offshore
                                                          firm), 6/96 to present;                   Inc.; Sonat, Inc.;
                                                          Chairman Emeritus,                        DaimlerChrysler AG.
                                                          Owens-Illinois, Inc., Toledo, OH
                                                          (glass, plastics and other
                                                          packaging products), 1/92 to
                                                          present; Chairman of the Board,
                                                          4/84 to 10/91; Chief Executive
                                                          Officer, 1/84 to 9/90.

M. Bernard Puckett           Director          1998       Private Investor, 1/96              54    P-Com, Inc.; R.R.
                                                          to present; President                     Donnelley & Sons
                                                          and Chief Executive                       Company; Nielsen
                                                          Officer, Mobile                           Media Research, Inc.
                                                          Telecommunication Technologies
                                                          Corp., Jackson, MS
                                                          (telecommunications), 5/95 to
                                                          1/96; President, Chief Operating
                                                          Officer, 1/94 to 5/95; Senior Vice
                                                          President-Corporate Strategy and
                                                          Development, International
                                                          Business Machines Corporation,
                                                          Armonk, NY (computers), 7/93 to
                                                          12/93; General Manager of
                                                          Applications Solutions, 1/91 to
                                                          7/93.
</TABLE>



                                             8

<PAGE>

     The  following  tables  provide,  for each  Class I and  Class II  Director
continuing in office,  the director's name,  position with IMS HEALTH,  the year
the director first became a director, principal occupations during the last five
years, age, and other directorships in public companies.


Class I Directors holding office for terms expiring at the 2000 Annual Meeting:

<TABLE>
<CAPTION>
                                                          Principal
                             Positions                    Occupations
                             with              Director   During Last                               Other
     Name                    IMS HEALTH        Since      Five Years                          Age   Directorships
     ----                    ----------        -----      ----------                          ---   -------------
<S>                          <C>               <C>        <C>                                 <C>   <C>          

John P. Imlay, Jr.           Director          1998       Chairman, Imlay                     62    Gartner Group, Inc.;
                                                          Investments, Inc.,                        Metromedia
                                                          Atlanta, GA (private                      International Group,
                                                          venture capital                           Inc.; World Access, Inc.
                                                          investments), 1990 to present;
                                                          Chairman, Dun & Bradstreet
                                                          Software Services, Inc., Atlanta,
                                                          GA (software company), 1/90 to
                                                          11/96; Principal Executive
                                                          Officer, 1/90 to 1/93; President,
                                                          1/90 to 3/92.

Robert Kamerschen            Director          1998       Chairman ADVO, Inc.,                63    ADVO, Inc.;
                                                          Windsor, CT (direct                       Micrografx, Inc.
                                                          mail marketing services), 1/99 to
                                                          present; Chief Executive Officer,
                                                          11/88 to 12/98.

H. Eugene Lockhart           Director          1998       Executive Vice                      49    RJR Nabisco Holdings
                                                          President and Chief                       Corp.; Republic First
                                                          Marketing Officer, AT&T                   Bancorp Inc.
                                                          Corp., New York, NY
                                                          (telecommunications), effective
                                                          2/1/99; President, Global Retail
                                                          Bank, BankAmerica Corporation, San
                                                          Francisco, CA (financial
                                                          services), 1997 to 1998; President
                                                          and Chief Executive Officer,
                                                          MasterCard International Inc.,
                                                          Purchase, NY (credit card
                                                          company), 3/94 to 4/97; Executive
                                                          Vice President, First Manhattan
                                                          Consulting Group, New York, NY
                                                          (banking consulting firm), 9/92 to
                                                          2/94; Chief Executive Officer, UK
                                                          Banking and Group Operations,
                                                          Midland Bank plc, London, England,
                                                          1986 to 1993.
</TABLE>

                                             9

<PAGE>

Class II Directors holding office for terms expiring at the 2001 Annual Meeting:

<TABLE>
<CAPTION>
                                                          Principal
                             Positions                    Occupations
                             with              Director   During Last                               Other
     Name                    IMS HEALTH        Since      Five Years                          Age   Directorships
     ----                    ----------        -----      ----------                          ---   -------------
<S>                          <C>               <C>        <C>                                 <C>   <C>          
Clifford L. Alexander, Jr.   Director          1998       President,                          65    The Dun & Bradstreet
                                                          Alexander &                               Corporation; Dreyfus
                                                          Associates, Inc.,                         Third Century Fund;
                                                          Washington, DC                            Dreyfus General
                                                          (consulting firm                          Family of Funds;
                                                          specializing in                           Dreyfus Premier
                                                          workforce                                 Family of Funds;
                                                          inclusiveness),                           Mutual of America
                                                          1/81 to present.                          Life Insurance
                                                                                                    Company; American
                                                                                                    Home Products Corp.;
                                                                                                    MCI WorldCom, Inc.

Robert E. Weissman           Chairman  and     1998       Chairman and Chief                  58    State Street
                             Chief                        Executive Officer,                        Boston Corporation;
                             Executive                    IMS Health Incorporated,                  Gartner Group, Inc.;            
                             Officer,                     Incorporated, 2/98-Present;               Nielsen Media Research,
                             Director                     Chairman and Chief Executive              Inc.
                                                          Officer, Cognizant Corporation,
                                                          9/96 to 7/98; Chairman and Chief
                                                          Executive Officer, The Dun &
                                                          Bradstreet Corporation, 4/95 to
                                                          10/96; President and Chief
                                                          Executive Officer, 1/94 to 3/95;
                                                          President and Chief Operating
                                                          Officer, 1/85 to 12/93.

William C. Van Faasen        Director          1998       President and Chief                 50    BankBoston Corporation
                                                          Executive Officer,
                                                          Blue Cross and Blue Shield of
                                                          Massachusetts, Boston, MA (health
                                                          insurance), 9/92 to present.
</TABLE>


                                             10

<PAGE>

Committees of the Board and Meetings

     The  Board of  Directors  has  three  standing  committees:  (a) the  Audit
Committee,  (b) the Compensation  and Benefits  Committee and (c) the Nominating
Committee.

     The Audit  Committee  of the Board of  Directors  reviews  the scope of the
audits of IMS HEALTH's  internal  audit  functions  and the  independent  public
accountants' evaluation of internal controls,  receives an annual summary of the
results  of such  audits  and  reviews  the scope of the audit of the  Company's
consolidated  financial  statements by independent  public accountants and their
report on the audit.  The  committee  also  recommends  the  appointment  of the
Company's independent public accountants to the full Board. The Audit Committee,
is  comprised  of  the  following  non-employee  directors:   Messrs.  Alexander
(Chairman),  Lanigan and Lockhart.  The Audit Committee held two meetings during
1998.

     The  Compensation  and  Benefits   Committee  of  the  Board  of  Directors
establishes and revises all compensation  arrangements for certain executives of
IMS HEALTH  consistent  with a statement  of executive  compensation  philosophy
adopted  by the  Board  of  Directors.  The  committee  also  has  authority  to
administer IMS HEALTH's  executive benefit plans and to establish and review the
policies  regarding  executive  and all other  benefit  programs.  The committee
consists of Messrs. Puckett (Chairman), Imlay, Kamerschen and Van Faasen, all of
whom are non-employee  directors.  The Compensation and Benefits  Committee held
three meetings during 1998.

     The Nominating  Committee of the Board of Directors screens  candidates for
membership  on the  Board of  Directors  and makes  recommendations  to the full
Board. Shareholders'  recommendations of nominees for membership on the Board of
Directors  will  be  considered  by the  Nominating  Committee;  the  Nominating
Committee  has  not  adopted  formal  procedures  for  the  submission  of  such
recommendations.  However, Shareholders may recommend nominees for membership on
the Board of Directors to the  Nominating  Committee by submitting  the names in
writing to:  Kenneth S.  Siegel,  Senior  Vice  President,  General  Counsel and
Secretary,  IMS Health  Incorporated,  200 Nyala  Farms,  Westport,  Connecticut
06880.  The  Nominating   Committee  consists  of  Messrs.   Alexander,   Imlay,
Kamerschen,  Lanigan,  Lockhart,  Puckett and Van Faasen.  IMS HEALTH's  By-laws
specify  certain time  limitations,  notice  requirements  and other  procedures
applicable to the submission of nominations before an Annual or Special Meeting.
The Nominating Committee held no meetings during 1998.

     Four meetings of the Board of Directors  were held during 1998. No Director
attended  fewer  than  75% of the  total  number  of  meetings  of the  Board of
Directors and of the Committees of the Board on which the Director serves.

                COMPENSATION OF EXECUTIVE OFFICERS AND DIRECTORS

Report of the Compensation and Benefits Committee on Executive Compensation

     The Compensation and Benefits  Committee (the  "Committee") of the Board of
Directors  reviews  and  approves  all aspects of the  compensation  program for
senior executives of IMS

                                       11

<PAGE>

HEALTH,  including the Chief Executive  Officer and the other  executives  whose
compensation  is described in this Proxy  Statement.  The  Committee is composed
entirely of non-employee  directors and has been advised by independent  experts
experienced  in  the  design  and   implementation  of  executive   compensation
arrangements.

     IMS HEALTH became an independent  public company on July 1, 1998.  Prior to
that date,  the  businesses  of IMS HEALTH were  conducted by Cognizant  and all
compensation  decisions  relating  to the  named  executives  were  made  by the
Compensation and Benefits Committee of the Cognizant Board of Directors.

Executive Compensation Philosophy

     The Committee  and the Board of Directors of IMS HEALTH  believe that a key
to building Shareholder value is to closely align the financial interests of IMS
HEALTH's employees, including its senior executives, with those of the Company's
Shareholders.  Moreover,  we believe  top-caliber  executives  and employees who
deliver customer satisfaction are the other key drivers of Shareholder value. We
believe that both IMS HEALTH and its  Shareholders  are best served by operating
the  business  with a long-term  perspective  while  striving to deliver  annual
results that are on par with those of other growth companies.  IMS HEALTH relies
heavily on incentive  compensation  programs to motivate  superior  performance,
both short- and long-term.  These programs,  which provide  compensation in cash
and stock, place a major portion of senior  executives'  compensation at risk to
assure  a  sharp  and  continuing  focus  on  building  Shareholder  value.  The
compensation  programs  are  variable  and  are  tied  to the  business  unit or
corporate performance for which executives are held directly accountable.

     Therefore,  total compensation  opportunities for IMS HEALTH executives are
highly  performance-driven  in form and  nature.  They are  designed  to  reward
delivery of Shareholder  value with levels of  compensation  that are consistent
with the practices of  high-performing  companies that are likely to compete for
the services of our  executives.  This enables IMS HEALTH to attract the highest
caliber of executive talent in an increasingly competitive market.

     During 1998, the Board of Directors adopted stock ownership  guidelines for
ten senior executives, as well as for non-employee directors. The guidelines are
intended  to  foster  a deep  commitment  on the  part  of IMS  HEALTH's  global
management team to IMS HEALTH and its Shareholders.  The guidelines mandate that
each  participant  own a specified  number of shares of Common Stock within five
years,  with mandatory  ownership of 25% of the targeted number of shares within
three years. The Board believes that the targeted ownership levels are among the
highest in effect at major U.S.  companies.  Based on the fair  market  value of
Common  Stock on December 31,  1998,  the  targeted  ownership of shares for the
Chairman of the Board and Chief Executive Officer  represents more than 10 times
annual salary,  and that of the other nine senior  executives  ranges from three
times to seven times annual salary. Targeted ownership of shares


                                       12
<PAGE>

for the members of the Board of Directors  represents  more than 10 times annual
board  retainer.  Unlike  some  companies'  ownership  guidelines,  targets  are
expressed  as a fixed  number of shares  and not a fixed  dollar  value,  so the
number of shares required to be owned will not be reduced if the market price of
the stock  increases.  Executives  and  directors  may obtain shares to meet the
ownership  guidelines through  open-market  purchases and acquisitions of shares
under IMS HEALTH  plans,  including  by the  exercise  of stock  options and the
holding of the resulting  profit  shares.  Prior to exercise,  however,  a stock
option will not count toward meeting ownership guidelines.

Components of the Compensation Program

     The Committee  believes  that the form and level of executive  compensation
helps IMS HEALTH  attract and retain highly  motivated and effective  executives
who are critical to the future success of the business.

     All of the  Committee's  judgments  about  compensation  opportunities  and
payments to executives are  considered in the context of  competitive  practices
among a  comparator  group of  companies.  The  companies  used  for  comparison
purposes  include several of IMS HEALTH's peer group of competitors,  as well as
companies that are not primarily engaged in the healthcare  information services
industry.  These other companies are comparable to IMS HEALTH in terms of one or
more of the following  characteristics:  (1) projected revenue growth, operating
income,  assets,  market value and total  shareholder  returns;  (2) significant
market  presence  outside  the  United  States;  (3)  leading  market  shares in
significant  or  emerging  markets;   (4)  similarities  in  scope  of  position
responsibilities,   executive   expertise  and  the  magnitude  of   performance
challenges  faced; and (5) direct  competitors for executive  talent.  Thus, the
group of comparator companies for compensation purposes is broader than the peer
group used for comparison in the Total  Shareholder  Return Graph on page _, and
does not include all of the companies in that peer group.

     Compensation   data  for  the   comparator   companies  is  obtained   from
benchmarking  surveys  conducted by  independent  compensation  consultants.  In
reviewing  the  data,  the  Committee   takes  into  account  how  IMS  HEALTH's
compensation policies and overall performance compare to similar indices for the
comparator group. In general,  the Committee has sought to target an executive's
total compensation  opportunity,  earnable for strong performance by IMS HEALTH,
between the 50th and 75th percentile of comparator  group  compensation  for the
corresponding  position. The Committee's  decisions,  however, take into account
other factors, including individual,  business unit and Company performance, and
Shareholder returns.

     The compensation program for executives comprises base salary,  annual cash
incentives and long-term incentives in the form of performance  restricted stock
units ("PERS") and stock



                                       13

<PAGE>

options.  Restricted stock is also used in some cases, as an additional  element
of long-term compensation.

     Base  Salary.  The base  salaries  of  executives  compensate  for  ongoing
performance of assigned responsibilities. Base salaries are generally subject to
annual review by the Committee. In determining whether to adjust the base salary
of an executive,  including the Chief Executive Officer, the Committee,  subject
to the terms of certain employment agreements,  takes into account salaries paid
for  comparable  positions  at  other  companies,  changes  in  the  executive's
responsibilities,  the individual  performance of the executive and IMS HEALTH's
compensation philosophy favoring variable, performance-based compensation.

     Annual  Incentives. The annual incentive plan set by the Committee  rewards
executives for the financial  results  achieved for the year.  Bonus awards paid
are  dependent  on the level of  achievement  of  financial  targets  set at the
beginning  of the plan year.  Financial  targets  for 1998 were  approved by the
Committee and based on the  performance  measures of revenue  growth,  operating
earnings  and  cash  flow  of each  executive's  business  unit or IMS  HEALTH's
consolidated   results.   Potentially,   qualitative   goals  such  as  customer
satisfaction may be included as measures of executive  performance.  No bonus is
earned with respect to a performance  measure  unless a performance  "floor" for
that measure is  exceeded.  The bonus  opportunity  with respect to a measure is
earned if the target is  achieved,  with  performance  between the floor and the
target resulting in a lower bonus with respect to that performance  measure.  An
amount larger than the bonus  opportunity  for each  performance  measure can be
earned, up to a specified limit, for exceeding the target for that measure.

     Performance   Restricted  Stock  Units  ("PERS").  In  1998  the  Committee
established a long-term  incentive  opportunity for senior  executives  based on
achievement of the same  pre-established  annual  financial goals. The Committee
determined  to  implement  this  program  in order to bring  total  compensation
opportunities  and  long-term   compensation   opportunities  within  the  range
determined based on a review of studies of the comparator  companies  (discussed
above).  In  addition,  the  Committee  sought a program  that  would  result in
increasing stock ownership by executives,  to create momentum toward achievement
of the stock ownership  guidelines adopted by the Board. Under the PERS program,
a  matching  PERS award  will be  granted  equal in value to the  earned  annual
incentive amount. PERS are restricted stock units that will vest at the end of a
specified  deferral  period.  The  number of PERS  granted  is based on the fair
market value of IMS HEALTH stock at the end of the year during which the related
annual incentive was earned. PERS remain subject to a risk of forfeiture for two
years after grant in the event of termination of the  executive's  employment in
specified circumstances.

     Stock Options.  Stock options are IMS HEALTH's primary long-term  incentive
mechanism  and serve to reward  executives  in the same  manner as  Shareholders
benefit.  Executive's  can realize value from options only when the market value
of the underlying shares,

                                       14

<PAGE>

and hence Shareholder value, has increased from the date of grant. Cognizant and
its predecessor have issued options,  as a long-term  component of compensation,
to  executives in multi-year  cycles,  a practice to which IMS HEALTH  generally
adhered in 1998. Thus, the only options granted purely as long-term compensation
were for newly hired and newly promoted  executives.  These awards also included
purchased  option  grants.  Purchased  options  provide the  opportunity  for an
employee to purchase additional options by paying to the Company an amount equal
to  ten-percent  of the option  grant value.  The  remaining  ninety  percent is
payable at exercise.  The ten-percent purchase price is forfeited if the options
expire  without  being  exercised,   and  the  portion  of  the  purchase  price
attributable  to  vested  options  is  also   forfeitable  upon  termination  of
employment in certain circumstances.

     The Committee reviewed the stock option grant philosophy for IMS HEALTH and
determined to shift to an annual stock option grant cycle for all  participants.
Future grants to senior executives will depend on a number of factors including:
(1)  competitiveness of total  compensation;  (2) level of  responsibility;  (3)
individual  performance;  (4) potential  future  contributions;  and (5) whether
another option grant would provide an  appropriate  reward and incentive for the
executive  to sustain  and  enhance  Shareholder  value over the long term.  The
Committee  believes this approach is a highly effective means to align executive
interests and Shareholder interests, reinforce an entrepreneurial mindset, build
a  high-performance   culture  and  increase  the  "at  risk"  portion  of  each
executive's compensation package.

     Options have been granted,  as reflected in the Summary  Compensation Table
and the table showing  Option/SAR Grants in Last Fiscal Year, for purposes other
than solely as a long-term  compensation  component.  These include "substitute"
options granted in connection with the Spin-off ("Substitute Options"),  certain
options granted to offset inequities in the formula by which substitute  options
were granted  ("Make-up  Options") and "progress"  options granted to facilitate
executives' achievement of ownership guidelines ("Progress Options").

     The largest  portion of options shown as granted in 1998 for each executive
were in fact options  substituted for  outstanding  options granted by Cognizant
and its predecessor. Substitute options were determined by a formula selected by
the Company, as described in the Company's Form 10 Registration Statement,  that
took into account  market prices of Cognizant  stock before and IMS HEALTH after
the Spin-off,  in a way that conformed to certain  accounting rules. There was a
rapid  rise in the  price of IMS  HEALTH  stock in the  days  subsequent  to the
Spin-off. The price of the stock went from $xx to $xx for Cognizant and from $xx
to $xx for IMS  HEALTH.  The  stock's  appreciation  immediately  following  the
Spin-off  resulted in employees  being  granted fewer options in IMS HEALTH than
they held in  Cognizant  and at a higher per share  exercise  price.  IMS HEALTH
estimates that this caused a loss of economic  value  (computed by comparing the
gross option spreads) of  approximately  $56.5 million for all IMS HEALTH option
holders  as  of  the  Spin-off  which  the  Board  of  Directors   believed  was
inequitable.  This inequitable result appears to be unprecedented in the history
of spin-offs. To partially address

                                       15

<PAGE>

this, the Board of Directors  granted all employees  Make-up Options on July 29,
1998.  These  grants  restored  the  number of  options  lost as a result of the
application of the mechanics of the conversion  factor and allowed  employees to
benefit from future appreciation.  However, because the new options were granted
at fair market value, the grants could not restore any of the appreciation  lost
by employees.  These grants to the named  executives  are reflected in the table
showing Option/SAR Grants in Last Fiscal Year as options granted at $60.3438 per
share (the fair market  value of IMS HEALTH  stock at the date of grant).  These
options vest over a three-year period at one-third per annum and have a ten-year
term.

     Restricted Stock.  Certain executive officers were granted restricted stock
units in connection with receiving additional responsibilities. Restricted stock
units were also granted to newly hired executives.

     CEO Compensation.  Mr. Weissman participates in the executive  compensation
program described in this report.  Mr.  Weissman's 1998 cash compensation  level
and  opportunities as Chief Executive  Officer of IMS HEALTH consisted of a base
salary of $775,000 and a target annual incentive opportunity of $785,000,  which
was the same annual compensation rate he had at Cognizant.

     Mr.  Weissman's  financial  targets for earning  his annual  incentive,  as
determined by the  Committee,  were based on the same three  measures as for the
other senior executives with overall corporate  responsibility - Cognizant's and
IMS HEALTH's consolidated revenue,  operating income and cash flow for the first
six months of 1998 and the last six months of 1998, respectively.  The Committee
gave  different  weights to each measure in  determining  the bonus to be earned
(revenue,  50%; operating income, 40%; and cash flow, 10%), based on its view of
each measure's  relative  importance in improving  annual results.  Mr. Weissman
also received Substitute Options,  Make-up Options and Progress Options in 1998,
as described above.

     The  Committee  believes  Mr.  Weissman's  current  compensation  is  fully
consistent  with  IMS  HEALTH's  philosophy  on  executive   compensation,   and
appropriate  in view of IMS  HEALTH's  performance  as  indicated  in the  Total
Shareholder Return graph shown below.

     Tax Deductibility.  Section 162(m) of the Internal Revenue Code of 1986, as
amended  (the  "Code")  imposes  certain  limitations  on the  deductibility  of
compensation  paid to a public  company's chief executive  officer and the other
four  most  highly  compensated   senior  executives  (the   "highly-compensated
executives").  For  1998,  the  compensation  paid  to  the  highly  compensated
executives  by IMS HEALTH is  expected to qualify  for tax  deductibility  under
transition  rules  applicable  to  spin-offs,  as a result of IMS HEALTH's  1998
spin-off from Cognizant.

                                       16

<PAGE>

     The  Committee's  policy is to seek to preserve  corporate  tax  deductions
attributable  to  the  compensation  of  certain   executives  to  the  greatest
practicable extent, while maintaining  flexibility to approve, when appropriate,
compensation arrangements which it deems in the best interest of the company and
its Shareholders,  but which may not always qualify for full tax  deductibility.
To this  end,  the  Executive  Annual  Incentive  Plan  and the  Employee  Stock
Incentive Plan are being  submitted to Shareholders  for approval,  as discussed
below,  in order that  certain  compensation  under  those  plans can qualify as
"performance-based"  compensation  not subject to Section 162(m)'s limits on tax
deductibility.

The Compensation and Benefits Committee

M. Bernard Puckett, Chairman
John P. Imlay, Jr.
Robert Kamerschen
William C. Van Faasen


                   COMPARISON OF TOTAL SHAREHOLDER RETURN OF
         IMS HEALTH, S&P 500, BUSINESS INFORMATION & SERVICE PROVIDERS
                       AND MAJOR DRUG MANUFACTURERS INDEX

                    [GRAPHICAL REPRESENTATION OF DATA BELOW]


                                     6/23/98     6/30/98     9/30/98    12/31/98
                                     -------     --------    --------   --------
IMS HEALTH........................     100       112.7962    117.418    143.0105
S&P 500...........................     100       101.2818     90.8458   109.8027
BUSINESS INFORMATION &
  SERVICE PROVIDERS...............     100       102.5962     88.4267   100.1355
MAJOR DRUG MANUFACTURERS INDEX....     100       101.1416    100.0855   115.3104


                                       17

<PAGE>



     This Graph compares total shareholder  return of IMS HEALTH, the Standard &
Poor's 500 Index and two comparator  groups from June 23, 1998, the first day of
when-issued trading in IMS HEALTH Common Stock until December 31, 1998. There is
no widely  recognized  standard  industry  group  comprising IMS HEALTH and peer
companies.  Two comparator groups were selected for the following  reasons.  The
first or "Historic  Peer Group"  represents  companies  selected for  comparison
purposes by Cognizant, the Company's predecessor, and is included for historical
context.  This group includes a broad range of business  information and service
providers and consists of Automatic Data Processing,  Inc.;  Ceridian Corp., Dow
Jones & Company,  Inc., Forrester Research,  Inc., Medaphis Corporation,  Policy
Management Systems  Corporation;  Reuters Holding PLC and Shared Medical Systems
Corporation.  The  Company  has been  executing a strategy of becoming a focused
information   services  company  for  the  pharmaceutical   industry.   This  is
dramatically  shown by the separation from Nielsen Media Research,  Inc. in 1998
and the planned spin-off of Gartner Group,  Inc. in 1999. The second or "Current
Peer Group"  reflects this new focus and consists of the components of the Major
Drug Manufacturers Index.



                                       18

<PAGE>

Executive Compensation Tables

                           Summary Compensation Table

     Four of the  executive  officers  named in the Summary  Compensation  Table
below were  employed by  Cognizant  until July 1, 1998;  the date IMS HEALTH was
spun-off from Cognizant (the "Spin-off Date").  The Summary  Compensation  Table
reflects compensation earned at both Cognizant and IMS HEALTH during 1998.

     All 1997 compensation amounts were paid by Cognizant.

<TABLE>
<CAPTION>
SUMMARY COMPENSATION TABLE                                                                     Long-Term Compensation
                                                      Annual Compensation               Awards                            Payouts
                             =======================================================================================================
                                                                                                     Securities
                                                                      Other           Restricted     Underlying           Long-Term 
                                                                      Annual             Stock        Options/            Incentive 
Name and Principal                            Salary   Bonus (2)   Compensation (3)   Award(s) (4)    SARs (5)             Payouts  
Position                       Year            ($)        ($)            ($)              ($)            (#)                 ($)    
==========================   ========        =======   =========   ================   ============   ==========           ========= 

<S>                            <C>    <C>    <C>        <C>            <C>             <C>            <C>          <C>        <C>   
Robert E. Weissman             1998   (1)    775,000    785,000           0              750,000      1,251,589     a         0     
Chairman and Chief                                                                                       71,727     b
  Executive Officer                                                                                     396,702     c
                                                                                                      ---------
                                                                                                      1,720,018
                             -------------------------------------------------------------------------------------------------------
                               1997   CZT    750,000   1,007,100         1,006              0               0                 0     


- ------------------------------------------------------------------------------------------------------------------------------------

Victoria R. Fash               1998   (1)    602,083    359,792         32,575          2,401,667       411,057     a         0     
Executive Vice President &                                                                               23,560     b
Chief Operating Officer                                                                                 102,547     c
                                                                                                      ---------
                                                                                                        537,164
                             -------------------------------------------------------------------------------------------------------
                               1997   CZT    375,000    349,128           0              268,938          6,500    (8)        0     


- ------------------------------------------------------------------------------------------------------------------------------------

J. Michal Conaway (9)          1998   IMSH   525,000    265,000        1,503,428        1,342,388       100,000     d         0     
Chief Financial Officer                                                                                  50,000    e(6)
                                                                                                      ---------
                                                                                                        150,000
- ------------------------------------------------------------------------------------------------------------------------------------

Alan J. Klutch                 1998   (1)    325,000    248,600           0              248,600        313,600     a         0     
Senior Vice President -                                                                                  17,976     b
  Finance                                                                                                91,048     c
                                                                                                      ---------
                                                                                                        422,624
                             -------------------------------------------------------------------------------------------------------
                               1997   CZT    325,000    303,473           0                 0               0                 0     


- ------------------------------------------------------------------------------------------------------------------------------------

Kenneth S. Siegel              1998   (1)    336,300    184,700           0                 0           179,702     a         0     
Senior Vice President -                                                                                  10,298     b
  Secretary and                                                                                       ---------
  General Counsel                                                                                       190,000               0
  
                             -------------------------------------------------------------------------------------------------------
                               1997   CZT    299,045    222,905         127,388              0          190,000     d         0     
- ------------------------------------------------------------------------------------------------------------------------------------
</TABLE>

<TABLE>
<CAPTION>
SUMMARY COMPENSATION TABLE                 
                                           
                             ===========================
                                           
                                              All Other
                                              Compensa-
Name and Principal                             tion (7)
Position                       Year              ($)
==========================   ========         ==========

<S>                            <C>    <C>       <C>     
Robert E. Weissman             1998   (1)       56,147  
Chairman and Chief                         
  Executive Officer                        
                                           
                             ---------------------------
                               1997   CZT       72,568  


- --------------------------------------------------------

Victoria R. Fash               1998   (1)       29,780  
Executive Vice President &                 
Chief Operating Officer                    
                                           
                             ---------------------------
                               1997   CZT       19,655  


- --------------------------------------------------------

J. Michal Conaway (9)          1998   IMSH           0  
Chief Financial Officer                    
                                           
- --------------------------------------------------------

Alan J. Klutch                 1998   (1)       19,629  
Senior Vice President -                    
  Finance                                  
                                           
                             ---------------------------
                               1997   CZT       22,637  


- --------------------------------------------------------

Kenneth S. Siegel              1998   (1)       62,878  
Senior Vice President -                    
  Secretary and                            
  General Counsel
                             ---------------------------
                               1997   CZT       4,800   
- --------------------------------------------------------
</TABLE>

a)   Substitute options, replacing options held at time of spin-off in which the
     conversion formula greatly reduced the economic value of the options

b)   Make-up options,  options granted to participants  intended to replace some
     of the lost economic value due to the conversion

c)   Progress options,  options granted to initiate  executive  ownership of IMS
     HEALTH stock

d)   Option grants

e)   Purchased options

                                       19

<PAGE>

1. The amounts shown as 1998 compensation reflect compensation paid by Cognizant
for the first six  months of 1998 and by IMS  HEALTH  for the last six months of
1998.

2. Bonus amounts shown  represent  target bonus amounts earned in a given fiscal
year and generally paid in the following  year. 1998 amounts are shown as target
amounts  because  the IMS  HEALTH  financial  results  for  1998  have  not been
finalized yet.

3. The value of certain  personal  benefits  is not  included  since it does not
exceed the lesser of 10% of salary  and bonus or  $50,000  for Mssrs.  Welssman,
Klutch  and  Siegel.  Amounts  shown  for Ms.  Fash  include  a cost  of  living
adjustment  for $32,575  including a gross up for taxes.  Amounts  shown for Mr.
Conaway  include a $500,000 paid to make up for a portion of the forfeited value
of certain current year and long term compensation plans upon departure from his
previous company of employment,  $43,750  disturbance  allowance for incidentals
associated  with his move from  California to the United  Kingdom,  $369,454 for
relocation expenses, $19,785 cost of living adjustment and a tax gross up in the
amaount of $570,439.

4.  IMS  HEALTH  executives  earned  performance-based  restricted  stock  units
("PERS")  in  the  following   amounts   (shown  based  on  targeted   financial
performance):  Mr. Weissman, 10,707; Ms. Fash, 5,136; Mr. Conaway, 3,783 and Mr.
Klutch,  3,549.  PERS are subject to a risk of forfeiture  upon  termination  of
employment  in certain  circumstances  for a period of two years,  measured from
their date of grant in 1999. PERS are credited with dividend  equivalents  equal
to dividends on IMS HEALTH Common Stock.  The amount shown for Ms. Fash includes
a one-time  award of 30,000 shares of restricted  stock units in  recognition of
her pending promotion to Chief Executive Officer.  These units vest at a rate of
33.33%  per annum and are  subject to risk of  forfeiture  upon  termination  of
employment  in certain  circumstances  until  vested.  The amount  shown for Mr.
Conaway  includes a one-time award of 17,500  restricted  stock units granted in
connection  with his being hired as Chief  Financial  Officer.  A cash incentive
equal to the amount of taxes due will  become  payable in  connection  with this
award.  These  restricted  stock units are subject to a risk of forfeiture  upon
termination of employment in certain circumstances for a period of one year from
the time of grant.  At December 31, 1998, the named  executives  held restricted
stock unit awards  relating to a number of shares  having a fair market value at
that date as follows  (excluding  PERS  which  were not  issued  until 1999 with
respect to 1998 performance):  Ms. Fash, 30,000 shares valued at $2,041,875; Mr.
Conaway, 17,500 shares valued at $1,077,388.

5. The only  named  executive  to  receive  a new  option  grant in 1998 was Mr.
Conaway in  connection  with his  appointment  on September  15, 1998,  as Chief
Financial Officer of the


                                       20

<PAGE>

Company.   The  options   designated  as  Substitute   Options  were  issued  in
substitution of Cognizant options that were canceled as of the Spin-off Date, as
described in the  introduction  to the  "Option/SAR  Grants in Last Fiscal Year"
table below.  The options  designated as Make-up  Options were granted to offset
inequities in the formula used to determine the number of Substitute  Options to
be  granted  in   connection   with  the  Spin-off.   In  connection   with  the
implementation of aggressive ownership guidelines for executives,  the Committee
implemented  a program  under which  "Progress"  stock options may be granted to
executives in order to promote  long-term stock ownership and to help executives
meet the ownership targets earlier than the specified  deadlines.  The Committee
retains  discretion to limit or cancel this feature.  A progress option is a new
stock option granted at the time a holder exercises an original stock option, if
it has  appreciated at least 25%. The number of common shares subject to the new
grant was equal to the number of shares sold to pay the exercise  price plus the
number of shares withheld to pay withholding tax. As a condition of the progress
option grant the executive will be required to hold the shares  representing the
"profit"  from the  exercise  for a period  of three  years,  thereby  promoting
long-term  ownership which is the program's  objective.  Progress options have a
per share  exercise  price equal to the fair market value of a share at the date
of grant of the progress option, have a term extending for the remaining term of
the  exercised  option,   and  vest  one-third  per  year  on  the  first  three
anniversaries of grant.

6. In connection with his appointment as Chief Financial Officer of the Company,
Mr.  Conaway was given the  opportunity to purchase,  and purchased,  50,000 IMS
HEALTH  options (the  "Purchased  Options")  upon payment of 10% of the exercise
price.  The remaining 90% is payable if and when the options are exercised.  The
10% purchase price equal to $307,825 is forfeited if the options vest and expire
without being exercised,  and the portion of the purchase price  attributable to
vested options may also be forfeitable upon termination.

7. The amounts shown for 1998 include aggregate annual Company contributions for
the account of each named  executive  officer  under the  Cognizant  Corporation
Savings Plan and Savings  Benefit  Equalization  Plan,  IMS Health  Incorporated
Savings Plan and IMS Health Incorporated  Savings Equalization Plan, as follows:
Mr. Weissman,  $56,147; Ms. Fash, $29,780; Mr. Klutch,  $19,629; and Mr. Siegel,
$12,878.  In addition,  the amounts  shown for 1998 include  $50,000 paid to Mr.
Siegel  representing  the final  installment of his sign-on  bonus.  The amounts
shown for 1997 represent aggregate annual company  contributions for the account
of each named executive officer under the Dun & Bradstreet Profit  Participation
Plan and  Profit  Participation  Benefit  Equalization  Plan  and the  Cognizant
Corporation Savings Plan and Savings Benefit Equalization Plan.


8.  Represents  options to purchase  shares of Class A Common Stock of Cognizant
Technology Solutions Corporation, a majority-owned subsidiary of IMS HEALTH.

9. Mr.  Conaway's  salary  illustrates  his full-year  compensation  although he
joined the Company on September 15, 1998.

                                       21

<PAGE>


                      Option/SAR Grants in Last Fiscal Year

     The table below shows the  following  types of grants of stock options made
to the named executive  officers in 1998: (a) options granted in connection with
either the appointment or promotion of an executive  officer ("Stock  Options"),
(b) Purchased  Options (c)  Substitute  Options,  (d) Make-up  Options,  and (e)
Progress  Options.  "Purchased  Options"  are stock  options  made  available to
certain  executives upon payment of 10% of the exercise price. The remaining 90%
of the exercise price is payable upon  exercise.  The 10% exercise price paid is
forfeited if the options vest and expire unexercised and may also be forfeitable
upon termination.  "Substitute  Options" are options granted in substitution for
existing  Cognizant  options  that were  cancelled  at the  Spin-off  Date.  The
exercise  price and number of  Substitute  Options were  determined by a pre-set
formula.  The  expiration  dates,  vesting  terms  and other  provisions  of the
Substitute options are substantially  identical to the terms of the options they
replace.  "Make-up  Options" were granted to partially  offset the inequities in
the formula used to determine  the number and exercise  price of the  Substitute
Options.  They were granted at fair market value,  vest over a three year period
and expire 10 years after grant.  "Progress  Options"  are options  granted on a
discretionary  basis in order to promote  executive  stock ownership and to help
executives meet stock ownership guidelines prior to the deadlines established by
the  Compensation  and  Benefits  Committee.  Stock  options  do not  qualify as
ownership  under the  guidelines  prior to  exercise.  Progress  Options are new
options granted at the time an executive exercises an original stock option. The
number of shares  subject to a the new grant equals the number of shares sold or
exchanged to pay the exercise price for the original option plus any shares sold
or withheld to pay income taxes.  As a condition of receiving a Progress  Option
grant, the executive is required to hold all shares representing the profit from
exercise  for three years  thereby  promoting  long-term  stock  ownership,  the
program's  objective.  Progress options are granted at fair market value, have a
term equal to the remaining  term of the  exercised  options and vest over three
years.

                OPTION/SAR GRANTS IN LAST FISCAL YEAR - PRE-SPLIT

<TABLE>
<CAPTION>
                                                            Individual Grants
- ------------------------------------------------------------------------------------------------------------------------------------
             (a)                             (b)               (c)              (d)              (e)                    (f)
                                          Number of
                                         Securities
                                         Underlying        % of Total
                                          Options/        Options/SAR's      Exercise
                                            SAR's          Granted to         or Base                                Grant Date
                                         Granted (1)      Employees in         Price           Expiration         Present Value (2)
             Name                            (#)           Fiscal Year       ($/Share)            Date                  ($)
- ------------------------------------------------------------------------------------------------------------------------------------

<S>                 <C>                     <C>             <C>               <C>               <C>                  <C>            
Robert E. Weissman  Substitute Options      66,776          6.9131%           $29.6510          12/17/01                            
                                            64,448                            $33.8242          12/15/02                            
                                            68,566                            $36.4598          12/14/03                            
                                            70,190                            $31.6277          12/20/04                            
                                            59,454                            $37.3383          12/19/05                            
                                           922,155                            $35.2876          11/15/06                            
                    ----------------------------------------------------------------------------------------------------------------
                    Make Up Options         71,727          0.3962%           $60.3438           7/29/08               $935,081     
                    ----------------------------------------------------------------------------------------------------------------
                    Progress Options        29,861          2.1912%           $68.5000          12/17/01               $327,634     
                                            28,820                            $68.5000          12/15/02               $399,795     
                                            30,661                            $68.5000          12/14/03               $425,341     
                                            23,540                            $68.5000          12/20/04               $326,552     
                                            13,293                            $68.5000          12/19/05               $184,401     
                                           270,528                            $68.5000          11/15/06             $3,752,869     
- ------------------------------------------------------------------------------------------------------------------------------------
                                                                                                                                    
Victoria R. Fash    Substitute Options       2,831          2.2705%           $29.6510          12/17/01                            
                                             3,369                            $33.8242          12/15/02                            
                                             3,948                            $36.4598          12/14/03                            
                                             7,587                            $31.6277          12/20/04                            
                                             2,952                            $30.4563          04/18/05                            
                                            12,050                            $37.3383          12/19/05                            
                                           378,320                            $35.2876          11/15/06                            
                    ----------------------------------------------------------------------------------------------------------------
                    Make Up Options         23,560          0.1301%           $60.3438           7/29/08               $307,144     
                    ----------------------------------------------------------------------------------------------------------------
                    Progress Options         1,936          0.5664%           $68.5000          12/17/01                $21,245     
                                             2,304                            $68.5000          12/15/02                $31,965     
                                             2,700                            $68.5000          12/14/03                $37,458     
                                             3,188                            $67.3750          12/20/04                $43,499     
                                               535                            $68.5000          12/20/04                 $7,420     
                                             1,514                            $68.5000          04/18/05                $20,997     
                                             4,120                            $68.5000          12/19/05                $57,156     
                                            86,250                            $68.5000          11/15/06             $1,196,492     
- ------------------------------------------------------------------------------------------------------------------------------------
                                                                                                                                    
J. Michal Conaway   Stock Options          100,000          0.5523%           $61.5650           9/15/08             $1,485,673     
                    Purchased Options       50,000          0.2762%           $61.5650           9/15/08               $742,836     
                                                                                                                                    
- ------------------------------------------------------------------------------------------------------------------------------------
                                                                                                                                    
Alan J. Klutch      Substitute Options       5,985          1.7322%           $31.6277          12/20/98                            
                                            13,178                            $25.0386          12/19/99                            
                                            14,809                            $24.3065          12/18/00                            
                                            15,174                            $29.6510          12/17/01                            
                                            14,071                            $33.8242          12/15/02                            
                                            13,053                            $36.4598          12/14/03                            
                                            13,278                            $31.6277          12/20/04                            
                                            11,247                            $37.3383          12/19/05                            
                                           212,805                            $35.2876          11/15/06                            
                    ----------------------------------------------------------------------------------------------------------------
                    Make Up Options         17,976          0.0993%           $60.3438           7/29/08               $234,347     
                    ----------------------------------------------------------------------------------------------------------------
                    Progress Options         4,571          0.5029%           $68.5000          12/18/00                $44,464     
                                            10,187                            $68.5000          12/17/01               $111,773     
                                             9,446                            $68.5000          12/15/02               $131,045     
                                             8,763                            $68.5000          12/14/03               $121,564     
                                             6,685                            $68.5000          12/20/04                $92,740     
                                             3,775                            $68.5000          12/19/05                $52,368     
                                            47,621                            $68.5000          11/15/06               $660,612     
- ------------------------------------------------------------------------------------------------------------------------------------
                                                                                                                                    
Kenneth S. Siegel   Substitute Options     179,702          0.9926%           $34.9572           1/31/07                            
                    Make Up Options         10,298          0.0569%           $60.3438           7/29/08               $134,252     
                                                                                                                                    
- ------------------------------------------------------------------------------------------------------------------------------------
</TABLE>                                                             
                                                             
1. The  expiration  dates  and  generally  the other  terms of the  "substitute"
options are identical to the terms of the corresponding Cognizant options. "Make
up" options may not be exercised  for at least one year after grant and may then
be exercised in  installments of one-third of the grant each year until they are
100% vested. Payment must be made in full upon exercise in cash or common stock.
"Progress"  options  carry the same  expiration  dates  and  other  terms of the
original  option.  The  exercise  price of a progress  option is the fair market
value of the  Company's  common  stock on the date of  grant.  Progress  options
become exercisable in annual installments of one-


                                       22

<PAGE>

third of the  grant  per year on each of the first  three  anniversaries  of the
grant date. Generally, all options shown include limited SARs in tandem with the
options.

     Limited  SARS are  exercisable  only if and to the extent  that the related
option  is  exercisable  and are  exercisable  only  during  the  30-day  period
following  the  acquisition  of at least  20% of the  outstanding  Common  Stock
pursuant to a tender or exchange offer not made by IMS HEALTH.  Each Limited SAR
permits the holder to receive  cash equal to the excess over the related  option
exercise  price of the highest price paid pursuant to a tender or exchange offer
for Common Stock which is in effect at any time during the 60 days preceding the
date upon which the  Limited SAR is  exercised.  Limited  SARs can be  exercised
regardless of whether IMS HEALTH supports or opposes the offer.

2. Grant date present value is based on the Black-Scholes option valuation model
which makes the following material assumptions:

     (a). For "substitute" options, an expected stock-price volatility factor of
     ___%,  a  risk-free  rate of return  ranging  from  ___% (for the  earliest
     expiring  options) to ___% and ___% (for the latest expiring  options),  an
     average annual dividend yield of .___%, an assumed time of exercise ranging
     from ___ year from grant date (for the  earliest  expiring  options) to ___
     and ___ years  from  grant date (for the  latest  expiring  options)  and a
     reduction to reflect the probability of forfeiture due to termination prior
     to vesting,  ranging from ___% (for the earliest expiring unvested options)
     to ___% (for the latest expiring unvested options).

     (b). For "make up" options,  an expected  stock-price  volatility factor of
     25%, a risk-free rate of return of 5.49%,  an average annual dividend yield
     of .30%,  an  assumed  time of  exercise  of 3 years  from grant date and a
     reduction to reflect the probability of forfeiture due to termination prior
     to vesting, of 9.67%.

     (c). For "progress" options, an expected  stock-price  volatility factor of
     25%, a risk-free  rate of return  ranging  from 4.43% to 4.47%,  an average
     annual dividend yield of .30%, an assumed time of exercise ranging from 1.5
     years from grant date (for the  earliest  expiring  options) to 2.0 and 3.0
     years from grant date (for the latest expiring  options) and a reduction to
     reflect the  probability of forfeiture due to termination  prior to vesting
     in the range of 5% to 9.67%.

     (d). For other options, an expected stock-price volatility factor of 25%, a
     risk-free  rate of return of 4.69%,  an average  annual  dividend  yield of
     .30%,  an assumed  time of  exercise  of 4.5 years from grant  date,  and a
     reduction to reflect the probability of forfeiture due to termination prior
     to vesting of 16.11%.

                                       23
<PAGE>

These  assumptions  may or not be  fulfilled,  and the amounts  shown  cannot be
considered  predictions  of future  value.  Options  will gain value only to the
extent the stock price exceeds the option  exercise price during the life of the
option.

             Aggregate Option/SAR Exercises in Last Fiscal Year and
                        Fiscal Year-End Option/SAR Values

     The following table provides  information as to option exercises by each of
the  named  executive   officers  during  1998  and  the  value  of  unexercised
in-the-money stock options at year-end.

<TABLE>
<CAPTION>
        AGGREGATED OPTION/SAR EXERCISES IN LAST FISCAL YEAR AND FISCAL YEAR-END OPTION/SAR VALUES

                                                                                         Number of Securities
                                                                                        Underlying Unexercised  
                                     Shares                       Shares Held          Options/SAR's at Fiscal  
                                    Acquired         Value        as a Result               Year-End (2)        
                                   on Exercise     Realized      of Exercise (1)                (#)             
                                                                                    ----------------------------
         Name                          (#)            ($)             (#)           Exercisable    Unexercisable
- ------------------                 -----------    -----------    ---------------    -----------    -------------

<S>                  <C>             <C>          <C>               <C>               <C>            <C>        
Robert E. Weissman                   764,332      $25,506,122       169,399           32,413         1,098,065  

Victoria R. Fash                     150,181      $ 4,863,420        40,316            4,910           382,073  

                     CTS Options           0               $0                          3,250             3,250  

J. Michal Conaway                          0               $0                              0           150,000  

Alan J. Klutch                       162,784      $ 5,486,205        47,097            6,132           253,708  

Kenneth S. Siegel                          0               $0                         29,950           160,050  
</TABLE>

<TABLE>
<CAPTION>

                                  
                                          Value of Unexercised
                                       In-the-Money Options/SAR's
                                         at Fiscal Year-End (3)
                                                  ($)
                                      ----------------------------
         Name                         Exercisable    Unexercisable
- ------------------                    -----------    -------------

<S>                  <C>              <C>             <C>        
Robert E. Weissman                    $1,335,128      $29,084,163

Victoria R. Fash                      $  197,901      $11,345,052

                     CTS Options      $   69,209      $    69,209

J. Michal Conaway                     $        0      $ 2,080,890

Alan J. Klutch                        $  252,584      $ 6,706,276

Kenneth S. Siegel                     $1,212,388      $ 6,217,457
</TABLE>

1. In order to encourage  executives to rapidly  progress  toward  meeting their
ownership  guideline  targets,  in  December  1998 the  Committee  authorized  a
one-time grant of progress  options in connection with option exercises in which
the  exercise  price was paid in cash  rather  than  through  the  surrender  of
previously  acquired  shares.  As with  the  regular  progress  option  program,
"profit" shares are subject to a three-year holding period requirement, although
an executive was permitted to sell sufficient  option shares to pay the exercise
price,  to the extent he or she lacked shares that could be  surrendered  to pay
the  exercise  price,  and to pay the portion of his or her tax  liability  that
could not be covered through the withholding of option shares.

2. Represents  options to purchase  shares of Class A Common stock.  Ms. Fash is
currently a director of Cognizant  Technology  Solutions  Corporation  (CTS),  a
majority owned subsidiary of IMS HEALTH.

3. The values  shown  equal the  difference  between the  exercise  price of the
exercisable  and  unexercisable  options  and  the  fair  market  value  of  the
underlying common stock at December 31, 1998 on a pre split basis of $75.4376.


                                       24

<PAGE>

Retirement Benefits

     The following  table sets forth the  estimated  aggregate  annual  benefits
payable  under the IMS  Health  Incorporated  Retirement  Plan,  the IMS  Health
Incorporated   Supplemental   Executive  Retirement  Plan  and  the  IMS  Health
Incorporated  Retirement  Excess  Plan to persons  in  specified  average  final
compensation  and credited  service  classifications  upon retirement at age 65.
Amounts shown in the table include U.S.  Social  Security  benefits and benefits
payable under  predecessor  plans of Dun & Bradstreet which would be deducted in
calculating   benefits  payable  under  these  plans.   These  aggregate  annual
retirement  benefits do not increase as a result of additional  credited service
after 15 years.

     Benefits vest after five years of credited service and are calculated as 5%
of  average  final  compensation  per  year for the  first 10 years of  credited
service,  and 2% per year for the next five  years,  up to a  maximum  of 60% of
average final compensation after 15 years of credited service.

<TABLE>
<CAPTION>
                                   Estimated Aggregate Annual Retirement Benefit
  Average                                 Assuming Credited Service of:
   Final             ----------------------------------------------------------------------
Compensation          10 Years            15 Years            20 Years            25 Years            30 Years
- ------------          --------            --------            --------            --------            --------
<S>                  <C>                 <C>                 <C>                 <C>                 <C>       
 $  550,000          $  275,000          $  330,000          $  330,000          $  330,000          $  330,000
    700,000             350,000             420,000             420,000             420,000             420,000
    850,000             425,000             510,000             510,000             510,000             510,000
  1,000,000             500,000             600,000             600,000             600,000             600,000
  1,300,000             650,000             780,000             780,000             780,000             780,000
  1,600,000             800,000             960,000             960,000             960,000             960,000
  1,900,000             950,000           1,140,000           1,140,000           1,140,000           1,140,000
</TABLE>

     The number of years of credited  service for Mr. Weissman and Ms. Fash are,
respectively, 19 and 9.

     Compensation,  for the purpose of determining retirement benefits, consists
of base salary,  annual bonuses,  commissions  and overtime pay.  Severance pay,
income derived from equity-based awards,  contingent payments and other forms of
special  remuneration  are  excluded.  A portion of the bonuses  included in the
Summary Compensation Table above were not paid until the year following the year
in which they were accrued and expensed; therefore, compensation for purposes of
determining  retirement  benefits  varies  from the Summary  Compensation  Table
amounts in that bonuses  expensed in the  previous  year but paid in the current
year are part of  retirement  compensation  in the  current  year and any unpaid
current year's bonuses  accrued and included in the Summary  Compensation  Table
are not. For 1998,  compensation for purposes of determining retirement benefits
for Mr. Weissman and Ms. Fash was, respectively, $1,782,100 and $949,128.

                                       25

<PAGE>

     Average  final  compensation  is  defined  as the  highest  average  annual
compensation  during  five  consecutive  twelve-month  periods  in the  last ten
consecutive  twelve-month periods of the member's credited service. Members vest
in their accrued retirement benefit upon completion of five years' service.  The
benefits  shown in the table above are  calculated  on a  straight-life  annuity
basis.

     Retirement benefits for Messrs.  Conaway,  Klutch and Siegel are determined
solely  under the IMS Health  Retirement  Plan and the  Retirement  Excess Plan.
Under these plans, IMS HEALTH  contributes 6% of the participant's  compensation
monthly to the  participant's  cash balance in the plan.  The cash balance earns
monthly  investment  credits based on the yield on 30-year  Treasury  bonds from
time to time.  These plans also  include a minimum  monthly  benefit for certain
employees  who had  attained  age 50 and had  earned  5 years of  service  as of
October 31, 1996,  including  Mr.  Klutch.  The minimum  benefit is equal to the
excess of (i) 1.7% of final average compensation multiplied by years of credited
service not in excess of 25, plus 1.0% of final average compensation  multiplied
by years of  credited  service  in excess of 25,  over (ii) 1.7% of the  primary
Social Security insurance  benefits  multiplied by years of credited service not
in excess of 25, plus 0.5% of the primary  Social  Security  insurance  benefits
multiplied by years of credited service in excess of 25. Mr. Klutch's  estimated
annual benefits upon retirement at age 65 are $217,353,  based upon his credited
service to date for these plans of 24.5 years.  This  amount  includes  benefits
payable under  predecessor plans of Dun & Bradstreet that would be deducted from
the amount payable under these plans.  The estimated annual  retirement  benefit
payable to Mr. Siegel at retirement age 65 under the cash balance formula, based
upon  service to  December  31,  1998,  is $6,174.  For 1998,  compensation  for
purposes of determining  retirement benefits for Messrs.  Klutch and Siegel was,
respectively,  $628,473 and $415,205.  In 1998,  Mr. Conaway was not eligible to
participate in the IMS Health  Incorporated  Retirement  Plan and the IMS Health
Incorporated Retirement Excess Plan.

Change-in-Control Agreements

     IMS HEALTH has entered into  Change-in-Control  Agreements  with executives
providing for severance and other benefits in the event of certain  terminations
following a change in control (as defined) of IMS HEALTH.  Subject to variations
in terms,  these  agreements  cover the executive  officers named in the Summary
Compensation Table and other executive  officers,  as well as other officers and
key employees,  excluding the Covered  Executives (whose  employment  agreements
provide change-in-control benefits). Under the Change-in-Control  Agreements, an
executive is committed to remain  employed for 180 days from the occurrence of a
potential change in control, in order to help maintain stable operations while a
change in  control  is  pending.  If,  within  two years  following  a change in
control,  the employment of a named executive is terminated  without cause or he
or she terminates employment for "good reason" (generally,  an adverse change in
employment  status,  compensation or benefits,  or a required  relocation),  the
named executive will be entitled to (i) payment of a pro rated portion of

                                       26

<PAGE>

target  annual  incentive  compensation  for that year,  (ii) a lump sum payment
equal to three times the sum of base salary and annual target bonus for the year
of termination  (or, if no target bonus has been  determined,  the annual target
actually  earned  in  the  preceding   year),   (iii)  full  vesting  under  any
non-qualified  retirement  plan  and  crediting  of  service  up to the  maximum
credited  service  allowed to be taken into  account  under  certain  retirement
plans, (iv) vesting and deemed  achievement of target  performance in connection
with outstanding  long-term  performance awards, (v) payment of an allowance for
outplacement  expenses,  (vi) life and health  insurance  benefits for 36 months
after  termination,   and  (vii)  certain  retiree  medical  and  life  benefits
commencing at age 55. If payments are subject to the "golden  parachute"  excise
tax, IMS HEALTH will pay the executive an additional  "gross-up"  amount so that
his or her after-tax benefits are the same as thought no excise tax had applied,
and IMS HEALTH will  reimburse an executive  for expenses  incurred in enforcing
the agreement unless incurred in bad faith.

     A change in  control  will  generally  have  occurred  under the  following
circumstances:  (i) a person becomes the beneficial  owner of 20% or more of the
combined  voting  power of IMS  HEALTH's  securities,  (ii) during any period of
twenty-four months a majority of the Board ceases to consist of (x) directors in
office at the  beginning  of such period or (y)  directors  whose  election  was
approved by two-thirds of the directors in office at the beginning of the period
or by directors  whose election was  previously so approved,  (iii) IMS HEALTH's
merger or  consolidation  with  another  entity  (other than one in which shares
outstanding prior to the merger represent  two-thirds of the voting power of the
surviving  company and no  shareholder  holds 20% or more of the voting power in
the surviving company), (iv) the liquidation or sale of substantially all of IMS
HEALTH's assets or (v) the Board of Directors otherwise determines that a change
in control has occurred.  Upon occurrence of an event deemed a potential  change
in  control,  IMS  HEALTH is  obligated  to  deposit  funds into a trust to fund
potential obligations under the Agreements.

Compensation of Directors

     Cash  Compensation.  Directors  who are not  employed  by IMS  HEALTH  will
receive a  retainer  at an annual  rate of  $30,000  in  quarterly  installments
(increased  from $25,000 in 1998) and each  non-employee  director who serves as
Chairman  of a  committee  of the  Board of  Directors  receives  an  additional
retainer at an annual rate of $5,000 in quarterly  installments  (increased from
$3,000 in 1998). In addition, each non-employee director is paid a fee of $1,000
for each Board or Committee meeting attended.  Directors who are employed by IMS
HEALTH receive no retainers or fees.

     Each non-employee director may elect to have all or a specified part of the
retainer  and fees  deferred  until he or she ceases to be a director.  Deferred
amounts  may be credited to the account of  directors  as deferred  cash,  which
bears  interest at  prescribed  rates,  or as deferred  share units in an amount
equal to the amount of deferred compensation divided by the fair market


                                       27

<PAGE>

value of a share of Common Stock on the date the  compensation  would  otherwise
have been paid.  Deferred  share units are credited with  dividend  equivalents.
Fair  market  value is the  average  of the high and low  trading  prices of the
Common Stock on the date of determination. Deferred amounts and accrued interest
and dividend  equivalents are paid in the form of cash or stock, as appropriate,
on the  first  business  day of the  calendar  year  following  the  date of the
director's termination of service on IMS HEALTH's Board.

     Upon the occurrence of a Change in Control of IMS HEALTH,  the Compensation
and Benefits  Committee may take such action as it deems  necessary or desirable
with respect to deferred amounts.

     Non-Employee  Directors'  Stock  Incentive Plan. This plan provides for the
granting of stock options and restricted stock to non-employee  directors of IMS
HEALTH  on  such  terms  as are  determined  by the  Compensation  and  Benefits
Committee of the Board of Directors.

     Under the plan, each non-employee  director will receive an annual grant of
stock options to purchase 4,000 shares of common stock. The stock option expires
ten years  after the grant  date and vests in three  equal  annual  installments
beginning one year after the grant date.  The plan provides for the  accelerated
vesting of options  upon  termination  of service  due to death,  disability  or
retirement.

     In addition,  any new non-employee  director will receive restricted shares
on $40,000 of Common Stock upon his or her election or  appointment to the Board
of Directors.  The restricted share units will vest five years after the date of
grant.  Until the share units vest,  the director is not able to sell or dispose
of them but is  entitled to vote them and receive  dividend  equivalents.  These
restrictions  lapse  if  the  director  dies  or  becomes  disabled  or,  at the
Committee's   discretion,   if  the  director's   service  terminates  in  other
circumstances.

     Upon  the  occurrence  of a Change  in  Control  (as  defined  above  under
"Change-in-Control  Agreements") of IMS HEALTH,  the  Compensation  and Benefits
Committee may take such action as it deems  necessary or desirable  with respect
to awards,  including  acceleration of an award, payment of cash in exchange for
cancellation of an award,  and/or issuing  substitute awards that  substantially
preserve the value, rights and benefits of previously granted awards.

     Starting in 1999, the Board of Directors adopted share ownership guidelines
for  non-employee  directors  because  it  believes  that each  director  should
maintain a meaningful  investment in the Company.  The  guidelines  mandate that
each director own a specified  number of shares or share units within five years
of January,  1999 or the date of a director's first election to the Board,  with
mandatory ownership of 25% of the targeted number of shares within three years.

                                       28

<PAGE>

Employment Agreements

     IMS HEALTH has entered into employment  agreements (the  "Agreements") with
Mr. Weissman and Ms. Fash (the "Covered Executives").  The Agreements employ Mr.
Weissman  and Ms. Fash through  June 30,  2001,  subject to  automatic  one-year
renewals.  Under the Agreements,  the specified annual base salaries are subject
to review at least  annually and may be  increased  but not  decreased  from the
amount previously in effect. Currently, Mr. Weissman's annual salary is $775,000
and Ms. Fash's annual salary is $600,000.  The Agreements also provide that each
Covered Executive will have an opportunity to earn annual incentive compensation
based on  achievement  of performance  objectives  set by the  Compensation  and
Benefits Committee,  in an amount not less than the incentive opportunity in the
prior year and in any case not less than 100% of current salary,  in the case of
Mr. Weissman,  and 58% of current salary,  in the case of Ms. Fash. Each Covered
Executive is entitled to continue  participation in plans and programs  offering
compensation  opportunities  and benefits no less favorable than those in effect
at the time the  Agreements  became  effective in 1998.  The  Agreements  impose
obligations   on   the   Covered   Executives   relating   to   confidentiality,
non-competition,  non-disparagement  of IMS HEALTH,  and similar  matters during
employment and for specified periods following termination,  the breach of which
can trigger forfeiture of certain options and option gains.

     The Agreements  provide for certain  payments and benefits upon termination
of  employment  in  addition  to  amounts  previously   accrued.  If  employment
terminates due to retirement after age 55, approved early  retirement,  death or
disability,   the  Covered  Executive  will  be  entitled  to  annual  incentive
compensation  for that year prorated to reflect the part of the year worked and,
in the case of disability,  accelerated  vesting of options,  restricted  stock,
performance awards and other awards,  and continued  participation in health and
other benefit  plans until age 65. If  employment  is  terminated  either by IMS
HEALTH not for cause or by the Covered  Executive for "good reason," the Covered
Executive will be entitled to (i) payment of a prorated portion of target annual
incentive  compensation for that year, (ii) a severance benefit equal to the sum
of  then-current  annual  salary plus the greater of that year's  target  annual
incentive or the annual  incentive amount paid in the prior year ("annual cash")
multiplied by two, paid in 24 monthly installments, (iii) accelerated vesting of
options,  restricted  stock,  performance  awards  and  other  awards,  with any
performance  objectives  deemed  achieved at target  levels,  (iv)  crediting of
additional  years  of age  and  service  so that  termination  will  qualify  as
retirement under the Supplemental Executive Retirement Plan (the "SERP") and (v)
continued  participation  in health and other  benefit plans for up to two years
after termination,  to the extent such benefits are not provided by a subsequent
employer.  If such  termination  occurs  within two years  following a change in
control, enhanced benefits will be payable as follows: (i) the severance benefit
will equal annual cash  multiplied  by three,  paid as a lump sum,  (ii) options
granted  during the term of the  Agreement  will  remain  outstanding  until the
stated  expiration date of the option,  (iii)  additional years will be credited
under the SERP so that  termination  will qualify the


                                       29

<PAGE>

Covered Executive for the maximum retirement benefit and (iv) participation will
continue in benefit  plans for up to three years.  Upon  occurrence  of an event
deemed a potential  change in control,  IMS HEALTH is obligated to deposit funds
into a trust to fund potential obligations under the Agreements. For purposes of
the  Agreements,  "good reason"  generally means a demotion or adverse change in
the Covered Executive's employment status,  compensation or benefits, a required
relocation,  a failure of IMS HEALTH to abide by other  important  provisions of
the Agreement or a failure of IMS HEALTH to renew the term of the Agreement.  If
payments  following a change in control  are  subject to the "golden  parachute"
excise tax, IMS HEALTH will pay the Covered  Executive an additional  "gross-up"
amount so that his or her  after-tax  benefits  are the same as though no excise
tax had applied.  IMS HEALTH must provide  full  indemnification  to the Covered
Executives,   continue  officers'  and  directors'  liability  insurance  during
employment and for up to six years thereafter, and reimburse a Covered Executive
for expenses incurred in enforcing the Agreement unless incurred in bad faith or
frivolous.  A "change in control" is defined in generally  the same way as under
the Change-in-Control Agreements. See "Change-in-Control Agreements".

Employee Protection Plan

     The IMS HEALTH  Employee  Protection  Plan (the "EPP")  provides  severance
benefits to  employees,  including  executive  officers,  other than the Covered
Executives whose employment  agreements provide for severance benefits.  The EPP
generally  provides  for the  payment of  severance  benefits if  employment  is
terminated by IMS HEALTH not for cause. In the event of an eligible termination,
the executive will be entitled to salary and benefits  continuation for not less
than 26 weeks nor more than 104 weeks, determined as follows: 1.5 weeks for each
$10,000 of salary plus three weeks for each year of service (limited to 26 weeks
if the  employee is  terminated  with less than one year of  service).  Benefits
under the EPP cease at such time as the employee  earns or accrues  compensation
from any new  employer  or other  third  party.  These  benefits do not apply to
certain  executive  officers  terminated  within  two  years  after a change  in
control. See "Change-in-Control Agreements."

     In  addition  to  continuation  of salary,  the EPP  provides  to  eligible
terminated  employees (i) continued medical,  dental and life insurance coverage
throughout the salary continuation  period, (ii) payment of the annual bonus for
the year of  termination  that  would  have been paid if  employment  continued,
prorated to reflect the number of months  worked  during that year,  but only if
the employee worked for at least six months in that year and only if termination
was not due to the employee's unsatisfactory  performance,  and (iii) in certain
instances,  outplacement services and financial counseling.  The Chief Executive
Officer  retains  discretion to increase or decrease EPP benefits for executives
and other employees,  provided such decision is reported to the Compensation and
Benefits Committee of the Board.

                                       30

<PAGE>

              PROPOSAL NO. 1: RATIFICATION OF AND RELATIONSHIP WITH
                         INDEPENDENT PUBLIC ACCOUNTANTS

     Upon  recommendation  of the Audit  Committee,  the Board of Directors  has
appointed  PricewaterhouseCoopers LLP  ("PricewaterhouseCoopers") as independent
public accountants to audit the consolidated  financial statements of IMS HEALTH
for 1999. This appointment is subject to ratification by the Shareholders at the
Annual Meeting.

     PricewaterhouseCoopers  has also acted as the Company's  independent public
accountants since the Spin-off. In connection with its audit of the consolidated
financial statements, PricewaterhouseCoopers also audited the separate financial
statements of certain subsidiaries of the Company, reviewed certain filings with
the SEC and performed certain non-audit services.

     A representative of  PricewaterhouseCoopers  is expected to be available to
answer  appropriate  questions  at the  Annual  Meeting  and  is  free  to  make
statements during the meeting.

     If  the  ratification  of  appointment  of  PricewaterhouseCoopers  is  not
approved  by  the  Shareholders,   the  Board  will  appoint  other  independent
accountants.  Any engagement of new accountants  for periods  following the 2000
Annual  Meeting  will be subject to  ratification  by the  Shareholders  at that
meeting.

     Approval  of  Proposal 1 will be  determined  by an  affirmative  vote of a
majority of the voting power  present in person or  represented  by proxy at the
Annual  Meeting and  entitled  to vote  thereon.  If you abstain  from voting on
Proposal 1 or direct your proxy to abstain  from voting on such  Proposal,  your
shares will be  considered  present at the Annual  Meeting  with  respect to the
Proposal  but,  since they are not votes in favor of the matter,  they will have
the same effect as votes against such Proposal. Broker non-votes with respect to
Proposal 1 will be  considered  present at the Annual  Meeting  and will have no
effect on the outcome of the vote on such Proposal.

     THE  BOARD  OF  DIRECTORS   RECOMMENDS  A  VOTE  FOR  RATIFICATION  OF  THE
APPOINTMENT OF PRICEWATERHOUSECOOPERS.


                                       31

<PAGE>

                                 PROPOSAL NO. 2
                         PROPOSED AMENDMENT TO RESTATED
                           CERTIFCATE OF INCORPORATION

     The Board of  Directors  recommends  that  Article  Fourth of IMS  HEALTH's
Restated  Certificate of  Incorporation be amended for the purpose of increasing
the number of authorized  shares of Common Stock from 400,000,000 to 800,000,000
shares.  As of December 31, 1998,  the  authorized  capital stock of the Company
consisted of 10,000,000  shares of Preferred  Stock,  par value $0.01 per share,
10,000,000  shares of  Series  Common  Stock,  par value  $0.01 per  share,  and
400,000,000 shares of Common Stock.

     The  Company's  two-for-one  stock split on January 15, 1999  increased the
Company's  outstanding  Common Stock to  ___________  shares and  increased  the
number of shares  required to be reserved for issuance  under  benefit  plans to
59,800,756 leaving ______ shares of Common Stock available for general corporate
purposes.  These  increases  are solely the product of the  Split-up  and do not
reflect any incremental share issuances or any increase in the shares subject to
benefit plans on a pre-split  basis.  The increase  being  proposed  doubles the
existing  authorization  and,  in effect,  simply  offsets  the change in shares
created by the Split-up. The form of amendment is set forth as Appendix A to the
Proxy Statement.

     The adoption of this amendment to the Restated Certificate of Incorporation
of the  Company  will not  result in the  issuance  of  additional  shares.  The
increase  in the  authorized  number  of  shares  will  maintain  the  Company's
pre-Split-up  relationship between authorized and unissued shares. The amendment
is intended  to ensure that there will be  sufficient  authorized  but  unissued
shares  available  for stock  dividends,  stock splits,  possible  acquisitions,
employee benefit programs,  financing  requirements and other corporate purposes
without the  necessity  of further  Shareholder  action at any annual or special
meeting.  However,  under  the  current  rules of the New York  Stock  Exchange,
shareholder  approval is required for certain  stock option  plans,  for certain
mergers and acquisitions,  for certain related party transactions and in certain
other circumstances.  Although the Board of Directors presently has no intention
of doing so, the  additional  shares of Common Stock could be issued to a holder
that  might  vote  against  a  proposed  merger  or  sale  of  assets  or  other
extraordinary  corporate transaction.  The additional shares of Common Stock, as
well as the unissued  shares of Preferred  Stock and Series Common Stock,  might
thus be available for use to impede or  discourage an attempted  takeover of IMS
HEALTH.  The Common Stock,  Series Common Stock and Preferred  Stock do not have
preemptive  rights.  The  issuance  of such  shares  otherwise  than to existing
Shareholders  on a pro rata basis  could have the effect of reducing an existing
Shareholder's  proportionate interests.  Except to the extent that IMS HEALTH is
currently  obligated  to issue  shares  of Common  Stock  upon the  exercise  of
outstanding stock options and the Rights under the Shareholder  Rights Plan, IMS
HEALTH has no present plans, agreements, commitments or understandings regarding
the issuance of any additional shares of capital stock.

                                       32

<PAGE>

     If  adopted,  the  amendment  will  become  effective  upon filing with the
Delaware  Secretary  of State as  required  by the  General  Corporation  Law of
Delaware.  It is anticipated that this will occur promptly following the date of
the Annual Meeting.

     Approval  of  Proposal 2 will be  determined  by an  affirmative  vote of a
majority  of  the  shares  of  Common  Stock  outstanding  on the  Record  Date.
Abstentions and broker non-votes will have the same effect as votes against such
Proposal.

     THE BOARD OF  DIRECTORS  RECOMMENDS  A VOTE FOR  APPROVAL  OF THE  PROPOSED
AMENDMENT TO THE CHARTER.


                          PROPOSALS REGARDING APPROVAL
                              OF COMPENSATION PLANS

     Section  162(m)  of the Code  provides,  with  certain  exceptions,  that a
publicly-held corporation (such as IMS HEALTH) may not take a federal income tax
deduction for compensation paid to a "covered  employee" in excess of $1 million
in a taxable year. A "covered  employee" is the Chief  Executive  Officer of the
Company  and any other  officer  who is among the four most  highly  compensated
officers  (other  than the Chief  Executive  Officer)  as  reported in the Proxy
Statement and employed at year-end.

     The $1 million dollar limit on deductibility does not apply to compensation
that meets the  requirements for "qualified  performance-based  compensation" as
defined in the applicable  Treasury  regulations.  These  requirements  include,
among  other  things,  that  the  material  terms  of the  performance  goals be
disclosed to and approved by shareholders.

     In order to ensure  that the  Company's  compensation  plans  that  provide
performance-based  compensation to senior  executives are in compliance with tax
regulations,  the Board of  Directors  is seeking  Shareholder  approval  of two
compensation  plans.  The two  plans for which  approval  is sought  are the IMS
Health  Incorporated  Employees'  Stock Incentive  Plan,  which provides for the
grant of  stock  options  and  other  equity-based  awards,  and the IMS  Health
Incorporated  Executive  Annual  Incentive Plan, which provides for the grant of
annual and long-term  bonuses (the "Plans").  In the event that  Shareholders do
not approve  these Plans,  no  additional  grants under such Plans will be made.
However,  previously  granted  options  will  remain  valid and  annual  bonuses
previously  awarded will remain  payable under the Plans and continue to qualify
as performance-based compensation under Section 162(m) of the Code.

                                       33

<PAGE>

                                 PROPOSAL NO. 3:
                   ADOPTION OF EMPLOYEES' STOCK INCENTIVE PLAN

     On  June  15,  1998,  the  Board  of  Directors   adopted  the  IMS  Health
Incorporated  Employee's  Stock  Incentive  Plan  (the  "Incentive  Plan").  For
purposes of Section  162(m) of the Code,  approval of the Incentive Plan will be
deemed also to include (i) approval of the eligibility of executive officers and
other employees to participate in the Incentive Plan, (ii) the annual per-person
limitations  described  below  under the  caption  "Shares  Available  and Award
Limitations",  (iii)  the  general  business  criteria  upon  which  performance
objectives for performance  awards are based,  described below under the caption
"Other Stock-Based Awards and  Performance-Based  Awards", and (iv) the grant of
ISOs (as defined  below)  pursuant to the Incentive  Plan.  Because  Shareholder
approval  of  general  business  criteria,  without  specific  target  levels of
performance,  qualifies  annual  incentive  awards for a period of approximately
five  years,  Shareholder  approval  of such  business  criteria  will  meet the
requirements  under  Section  162(m)  until  2004.  Shareholder  approval of the
performance  goals  inherent  in stock  options  and stock  appreciation  rights
("SARs") is not subject to a time limit under Section 162(m).

     The  following  description  of the  Incentive  Plan  is  qualified  in its
entirety by the provisions of the Incentive Plan, a copy of which is attached as
Appendix B to this Proxy Statement.

Plan Description

     Purpose.  The purpose of the  Incentive  Plan is to aid the Company and its
subsidiaries in attracting and retaining  outstanding  employees and to motivate
these  employees  to exert  their  best  efforts  on  behalf of the  Company  by
providing  incentives  through  the  granting  of stock  options,  SARs or other
stock-based awards (collectively, "Awards"). The Company expects to benefit from
the added  interest which such employees will have in the welfare of the Company
as a result of their proprietary interest in its success.

     Administration.  The Incentive Plan will be administered and interpreted by
the Compensation and Benefits  Committee.  The Board may, and currently  intends
to, limit the members of the  Compensation  and Benefits  Committee to Directors
who are both "non-employee directors" within the meaning of Rule 16b-3 under the
Securities  Exchange Act of 1934, as amended and "outside  directors" within the
meaning of Section 162(m) of the Code ("Directors").  The Committee may delegate
its  duties  and  powers  in whole or in part to any  subcommittee  meeting  the
qualifications in the preceding sentence.

     Eligibility.  Employees  of IMS HEALTH  and its  subsidiaries  (other  than
members of the Compensation and Benefits  Committee or persons that serve solely
as directors of the Company)


                                       34

<PAGE>

are eligible to participate in the Incentive Plan. The Compensation and Benefits
Committee has complete authority and discretion to determine from among eligible
persons to whom Awards under the Incentive  Plan will be granted and the amounts
of such Awards.  At present,  approximately  8,000 persons would be eligible for
Awards under the Incentive Plan, of which  approximately 1,500 persons currently
hold Awards granted under the Incentive Plan.

     Shares Available and Award  Limitations.  A maximum of 13,000,000 shares of
Common Stock (subject to adjustment for certain fundamental changes as set forth
in the Incentive  Plan) may be issued or delivered under the Incentive Plan plus
the number of shares reserved for grants under the 1998 IMS Health  Incorporated
Replacement   Plan  for  Certain   Employees   Holding   Cognizant   Corporation
Equity-Based Awards that are not in fact issued or delivered.  Authorized shares
under this plan carry over from the remaining share authorization from Cognizant
(i.e.  shares  authorized less grants prior to the Spin-off) as adjusted for the
Split-up. No additional share authorization is being sought at this time. Shares
subject to an Award  under the  Incentive  Plan that is  forfeited  or  expired,
settled in cash or is  otherwise  terminated  without  issuance of shares to the
participant  and  shares  withheld  by or  surrendered  to IMS HEALTH to satisfy
withholding tax obligations or in payment of the exercise price of an Award will
be deemed to remain  available for new Awards under the Incentive  Plan.  Shares
issuable in  connection  with  Awards  granted in  substitution  for awards of a
business acquired by IMS HEALTH will not be counted against the number of shares
reserved  under  the  Incentive  Plan.  Information  as to the  number of shares
reserved  under all  incentive  plans of IMS HEALTH is set forth in footnotes to
the financial statements in the Annual Report to Shareholders.  Shares delivered
under the Incentive Plan may be either newly issued or treasury shares.

     The  annual  per-person  limitation  for each  type of Award  granted  to a
participant  in any calendar year may relate to no more than one million  shares
plus the amount of any unused annual limit for the previous year.

     Stock Options.  The  Compensation  and Benefits  Committee is authorized to
grant non-qualified, incentive or other stock options. The exercise price of any
option  granted under the Incentive Plan is determined by the  Compensation  and
Benefits Committee but may not be less than 100% of the fair market value of the
shares on the date of grant. If the Compensation and Benefits Committee requires
the participant to pay  consideration  at the time of grant of the option,  that
payment  will be treated as a prepayment  applied to the  exercise  price of the
option. The Compensation and Benefits Committee shall determine the term of each
option  granted,  the  times at  which  each  option  will be  exercisable,  and
provisions  relating  to  forfeiture  of  unexercised  options  at or  following
termination of employment.  No option, however, will be exercisable more than 10
years after the date it is granted.  Options may be  exercised by payment of the
exercise  price in cash,  in  shares  having a fair  market  value  equal to the
exercise price or through broker-assisted cashless exercises.

                                       35

<PAGE>

     SARs.  The Committee is authorized to grant SARs either  independent  of an
option grant or in connection  with an option.  An SAR, upon exercise,  entitles
the  participant  to receive the excess of the fair  market  value of a share of
Common Stock over the exercise price, payable in cash or shares. SARs granted in
connection  with an option may be granted  concurrent  with the  related  option
grant or at any time prior to the exercise or cancellation of the option and are
generally  subject to the same terms and conditions as the option.  The exercise
price of an SAR shall be  determined by the Committee but shall not be less than
the  greater of (i) 100% of the fair  market  value of the shares on the date of
grant or in the case of an SAR granted in conjunction with an option, the option
price of the related  option and (ii) an amount  permitted by  applicable  laws,
rules,  by-laws or policies or regulatory  authorities or stock  exchanges.  The
Committee may impose,  in its  discretion,  conditions  upon  exercisability  or
transferability,  including  limits  on  the  times  at  which  an SAR  will  be
exercisable  and  provisions  relating to forfeiture of  unexercised  SARs at or
following  termination of employment.  SARs granted under the Incentive Plan may
include  "limited  SARs" that are  exercisable  upon the occurrence of specified
events.

     Other Stock-Based  Awards and  Performance-Based  Awards.  The Committee is
authorized  to grant  shares of  restricted  stock,  shares of common stock as a
bonus or as deferred shares, Awards valued by reference to the fair market value
of shares, and dividend equivalents.  The Committee will determine the terms and
conditions of such Awards  including the  consideration to be paid for the grant
or  exercise,  the periods  during  which  Awards will be  outstanding,  and any
vesting  provisions,  forfeiture  conditions and restrictions on such Awards. In
addition,  such  committee  is  authorized  to grant Awards in a manner which is
deductible by IMS HEALTH without  limitation under Section 162(m) of the Code by
requiring satisfaction by a participant of certain  pre-established  performance
goals while the outcome is  substantially  uncertain.  Such  performance  goals,
which  must be  objective,  shall  be  based  on one or  more  of the  following
criteria:  (i) consolidated  earnings before or after taxes (including  earnings
before interest, taxes,  depreciation and amortization);  (ii) net income; (iii)
operating income; (iv) earnings per share; (v) book value per share; (vi) return
on stockholders' equity; (vii) expense management;  (viii) return on investment;
(ix)  improvements in capital  structure;  (x)  profitability of an identifiable
business unit or product;  (xi)  maintenance or  improvement of profit  margins;
(xii) stock price;  (xiii) market share;  (xiv)  revenues or sales;  (xv) costs;
(xvi) cash flow;  (xvii) working capital;  (xviii)  economic value added;  (xix)
return on assets;  (xx) total stockholder  return (stock price appreciation plus
dividends and  distributions);  (xxi)  operating  management  goals;  and (xxii)
execution of pre-approved  corporate  strategy.  Such criteria may relate to IMS
HEALTH or one or more of its  subsidiaries,  divisions  or business  units.  The
performance  goals may be calculated  without regard to extraordinary  items. No
Award shall be paid until the Compensation and Benefits Committee certifies that
the performance goals have been met.

     Adjustments  Upon  Certain  Events.  Adjustments  to the number and kind of
shares  issued or  reserved  for  issuance  pursuant  to the  Incentive  Plan or
outstanding  Awards and shares

                                       36

<PAGE>

subject to the share  limitations  and per-person  limitations are authorized in
the event a share dividend or split, reorganization,  recapitalization,  merger,
spin-off,  extraordinary  dividend,  or other similar  corporate  transaction or
event  affects the Common  Stock.  The  Committee is also  authorized  to adjust
performance  conditions  and other terms of Awards in response to these kinds of
events or changes in applicable  laws,  regulations,  or accounting  principles,
except that any adjustments to Awards intended to qualify as "performance-based"
must  conform  to  requirements   under  Section  162(m).  In  the  event  of  a
Change-in-Control (as defined in the Incentive Plan) the Committee may take such
action as it deems necessary or desirable with respect to an Award.

     Amendments or  Termination.  The Board may amend,  alter or discontinue the
Incentive Plan without  Shareholder  approval unless otherwise  required by law,
regulation, or stock exchange rules, or deemed advisable.  Without the consent a
participant,  no  amendment  or  alteration  may  materially  impair  any of the
participants rights under a previously granted Award. The Committee may amend or
alter the  Incentive  Plan in such  manner as it deems  necessary  to permit the
granting of Awards meeting requirements of the Code or other applicable laws.

     Nontransferability  of  Awards.  An  Award  shall  not be  transferable  or
assignable by a participant  otherwise than by will or by the laws of descent or
distribution.

Previously Granted Awards and the Effect of Shareholder Approval; Future Awards

     All Awards  granted to date have been granted under the  Incentive  Plan as
adopted by the Board.  Stock options granted under the Incentive Plan in 1998 to
IMS HEALTH's named executives are shown above in the table entitled  "Option/SAR
Grants in Last  Fiscal  Year,"  and are  discussed  above in the  "Report of the
Compensation and Benefits Committee on Executive  Compensation." If Shareholders
decline  to approve  the  Incentive  Plan,  IMS HEALTH  will be  precluded  from
granting future Awards under the Incentive Plan to the extent  necessary to meet
the requirements of Treasury Regulation 1.162-27(e)(4).

     Awards to be granted in the future under the Incentive  Plan will be within
the discretion of the Committee, and cannot be ascertained at this time.

     Awards in most cases are granted without a requirement that the participant
pay   consideration  in  the  form  of  cash  or  property  for  the  grant  (as
distinguished  from  the  exercise),  except  consideration,  in the  form  of a
prepayment of the exercise price, may be required for certain option grants, and
consideration may otherwise be required in the discretion of the committee or as
required by law.

                                       37

<PAGE>

U.S. Federal Income Tax

     The following is a brief  description  of certain  income tax  consequences
generally arising with respect to Awards that may be granted under the Incentive
Plan. This brief description is not intended to be a complete description of all
possible tax consequences with respect to Awards.  The grant of an option or SAR
will  create no  federal  income tax  consequences  for the  participant  or the
Company.  A  participant  will not have taxable  income upon  exercising  an ISO
(except that the alternative  minimum tax may apply) and the Company will not be
entitled to a tax deduction.  Upon exercising an option other than an ISO (i.e.,
a non-qualified stock option), the participant must generally recognize ordinary
income equal to the excess of the fair market value of the stock acquired on the
date  of  exercise  over  the  exercise  price.  Upon  exercising  an  SAR,  the
participant must generally recognize ordinary income equal to the cash or to the
fair market value of the stock received.

     Upon a  disposition  of shares  acquired upon exercise of an ISO before the
end of the applicable ISO holding  periods  established by Code Section 422, the
participant must generally  recognize ordinary income equal to the lesser of (i)
the fair market  value of the shares at the date of exercise of the ISO over the
exercise  price or (ii) the  amount  realized  upon the  disposition  of the ISO
shares over the exercise price. Otherwise, a participant's disposition of shares
acquired upon the exercise of an option, including a non-qualified stock option,
or SAR generally will result in short-term,  mid-term or long-term  capital gain
or loss  measured  by the sale  price over the  participant's  tax basis in such
shares  (generally,  the  basis  equals  the  exercise  price  plus  any  amount
previously  recognized as ordinary income in connection with the exercise of the
option or SAR).

     The Company  generally  will be entitled  to a tax  deduction  equal to the
amount  recognized as ordinary  income by the  participant  in  connection  with
options  and SARs.  The Company  generally  is not  entitled to a tax  deduction
relating to amounts that represent a capital gain to a participant. Accordingly,
the Company will not be entitled to any tax deduction  with respect to an ISO if
the participant holds the shares for the applicable ISO holding periods prior to
disposition of the shares.

     With  respect to other  Awards  granted  under the Plan that may be settled
either  in cash or in stock  or  other  property  that is not  restricted  as to
transferability  and/or not subject to a  substantial  risk of  forfeiture,  the
participant  must generally  recognize  ordinary income equal to the cash or the
fair market value of stock or other property actually received.  In this regard,
Awards  providing  for  deferred  delivery of shares or cash  generally  will be
subject to  taxation  at the end of the  deferral  period.  Except as  discussed
below, the Company generally will be entitled to a deduction equal to the amount
of  ordinary  income  recognized  by the  participant.  With  respect  to awards
involving stock or other property that is restricted as to  transferability  and
subject to a substantial  risk of  forfeiture,  the  participant  will generally
recognize  ordinary income equal to the fair market value of the shares or other
property  received  at the  first  time  the  shares  or other  property  become
transferable  or not  subject to a  substantial  risk of  forfeiture,  whichever

                                       38

<PAGE>

occurs  earlier.  Except as  discussed  below,  the  Company  generally  will be
entitled to a deduction in an amount equal to the ordinary income  recognized by
the participant. A participant may elect, pursuant to Section 83(b) of the Code,
to be taxed at the time of receipt of shares or other property  rather than upon
lapse of restrictions on transferability or the substantial risk of forfeiture.

     As discussed  above,  compensation  that  qualifies as  "performance-based"
compensation is excluded from the $1,000,000  deductibility  cap of Code Section
162(m),  and therefore remains fully deductible by the company that pays it. The
Incentive  Plan  allows  certain  ISOs,  nonqualified  stock  options,  SARs and
performance-based  Awards  granted  under the Plan to be  treated  as  qualified
performance-based  compensation under Code Section 162(m).  However, the Company
may, from time to time,  award  compensation  that is not deductible  under Code
Section 162(m).

     Approval  of  Proposal 3 will be  determined  by an  affirmative  vote of a
majority of the votes cast on the matter and  abstentions  and broker  non-votes
will not affect the result.

     THE BOARD OF  DIRECTORS  RECOMMENDS  A VOTE FOR APPROVAL OF THE ADOPTION OF
THE EMPLOYEES' STOCK INCENTIVE PLAN.





                                       39
<PAGE>

                                 PROPOSAL NO. 4
                   ADOPTION OF EXECUTIVE ANNUAL INCENTIVE PLAN

     On  June  15,  1998,  the  Board  of  Directors   adopted  the  IMS  Health
Incorporated  Executive  Annual  Incentive  Plan  (the  "Executive  Plan").  The
Shareholders  are being  asked to  approve  the  Executive  Plan so that  awards
granted under the Executive Plan may qualify as  performance-based  compensation
under Section 162(m) of the Code. The following  description is qualified in its
entirety by the provisions of the Executive Plan, a copy of which is attached as
Appendix C to this Proxy Statement.

Plan Description

     Purpose.  The purpose of the Executive  Plan is to advance the interests of
the Company and its Shareholders by providing incentives in the form of periodic
cash  bonus  awards to  certain  management  employees  of the  Company  and its
subsidiaries,  thereby motivating such employees to attain corporate performance
goals articulated under the Executive Plan.

     Administration.  The Executive Plan will be administered and interpreted by
the Compensation and Benefits  Committee.  The Board may, and currently  intends
to, limit the members of the Committee to directors  who are both  "non-employee
directors"  within the meaning of Rule 16b-3 under the Exchange Act and "outside
directors" within the meaning of Section 162(m) of the Code  ("Directors").  The
Committee  may  delegate  its  duties  and  powers  in  whole  or in part to any
subcommittee  composed of at least two Directors that meet the  requirements set
forth in the preceding sentence.

     Eligibility.  The Committee,  will select participants from among employees
of the IMS HEALTH  whose  position and  responsibilities  are expected to have a
material impact on the results of operations of IMS HEALTH or one or more of its
subsidiaries.

     Performance  Goals.  The amount of any incentive  compensation  earned by a
participant in a performance  period will be determined  based on the attainment
by such participant of written  performance  goals approved by the committee and
established  while  the  outcome  is  substantially   uncertain.  The  objective
performance goals shall be based on one or more of the following  criteria:  (i)
consolidated earnings before or after taxes (including earnings before interest,
taxes, depreciation and amortization),  (ii) net income, (iii) operating income,
(iv) earnings per share, (v) book value per share,  (vi) return on Shareholders'
equity, (vii) expense management, (viii) return on investment, (ix) improvements
in capital  structure,  (x)  profitability  of an identifiable  business unit or
product (xi)  maintenance or improvement of profit  margins,  (xii) stock price,
(xiii)  market  share,  (xiv)  revenues or sales,  (xv) costs,  (xvi) cash flow,
(xvii) working capital,  (xviii) return on assets, (xix) customer  satisfaction,
and (xx) employee satisfaction.  The performance goals may be calculated without
regard to extraordinary items.

                                       40

<PAGE>

     Paying  Awards.  Following  the  completion  of a  performance  period  the
committee will determine  whether a participant  has met applicable  performance
goals and, if so, will certify to that effect and will  determine  the amount of
incentive  compensation to be paid. No incentive compensation will be paid until
certification is made by the Committee. At the discretion of the Committee,  the
amount of the payment may be less or more (but only with respect to participants
who are not  covered  employee's  as defined in Section  162(m) of the Code (the
"Covered  Employees")) than the amount determined by the applicable  performance
goal formula.

     Maximum Award Limit. The maximum amount that may be earned by a participant
with respect to a fiscal year of IMS HEALTH is $3 million.

     Termination of Employment. If a participant, who is not a Covered Employee,
dies,  retires,  is  assigned  to a  different  position,  is granted a leave of
absence,  or is otherwise  terminated  (except for cause)  during a  performance
period,  a pro rata share of any incentive  compensation  based on the period of
actual  performance  may, at the  discretion of the  committee,  be paid to such
participant at the end of the performance period.

     Amendment and  Termination.  The Board may amend,  alter or discontinue the
Executive Plan, but no amendment,  alteration or discontinuation  may impair the
rights or obligation under any award granted to a participant without his or her
consent.  The Committee  may,  however,  amend the Executive  Plan to permit the
granting of awards that meet the requirements of the Code.

     Nontransferability  of  Awards.  An  Award  shall  not be  transferable  or
assignable by the participant  otherwise than by will or the laws of descent and
distribution.

New Plan Benefits

     It is not  possible  to  determine  the  benefits  or amounts  that will be
received  by any  participant  for the  current  year or any year in the  future
because (a) the  performance  goals will be  determined  by the committee at the
beginning of a  performance  period,  and (b) the amount,  if any,  payable will
depend  upon the  extent to which the  participant  satisfies  such  performance
goals.

     Approval  of  Proposal 4 will be  determined  by an  affirmative  vote of a
majority of the votes cast on the matter and  abstentions  and broker  non-votes
will not affect the result.

     THE BOARD OF  DIRECTORS  RECOMMENDS  A VOTE FOR APPROVAL OF THE ADOPTION OF
THE EXECUTIVE ANNUAL INCENTIVE PLAN.

                                       41

<PAGE>

                                  OTHER MATTERS

     IMS HEALTH knows of no matters,  other than those referred to herein, which
will be presented at the Annual  Meeting.  If,  however,  any other  appropriate
business should  properly be presented at the meeting,  the persons named in the
enclosed  form of proxy  will vote the  proxies  in  accordance  with their best
judgment.

                  SHAREHOLDER PROPOSALS FOR 2000 ANNUAL MEETING

     Shareholder  proposals  intended to be presented  at the IMS HEALTH  Annual
Meeting of  Shareholders  in 2000 must be  received  by IMS HEALTH no later than
October 29, 1999.

     Under the  Company's  By-Laws,  a  Shareholder  proposal not intended to be
included in the proxy  material for the Annual Meeting of  Shareholders  in 2000
must be received by IMS HEALTH no later than January 9, 2000.  Any such proposal
must also comply with the other  provisions  contained in IMS  HEALTH's  By-Laws
relating to Shareholder proposals.

                                 REDUCE MAILINGS

     If more  than  one copy of the  Company's  1998  Annual  Report  and  Proxy
Statement  has been mailed to your  address and you wish to reduce the number of
reports you receive and save the Company the cost of producing and mailing these
reports,  we will  discontinue the mailing of reports on the accounts you select
if you mark the designated box on the  appropriate  proxy card(s).  At least one
account must continue to receive the Annual Report and Proxy Statement.


February 26, 1999


                                       42

<PAGE>




                                                                      APPENDIX A

                            CERTIFICATE OF AMENDMENT
                                       OF
                      RESTATED CERTIFICATE OF INCORPORATION
                                       OF
                             IMS HEALTH INCORPORATED

                                     ******

                     Pursuant to Section 242 of the General
                    Corporation Law of the State of Delaware

                                     ******

     IMS HEALTH INCORPORATED,  a corporation organized and existing under and by
virtue of the  General  Corporation  Law of the State of  Delaware  (hereinafter
called the "Corporation"), DOES HEREBY CERTIFY that:

     FIRST: The name of the Corporation is IMS HEALTH INCORPORATED.

     SECOND:  The original  Certificate of  Incorporation of the Corporation was
filed with the  Secretary of State of Delaware on February 3, 1998,  as restated
by a Restated  Certificate of Incorporation filed with the Secretary of State of
Delaware on May 29, 1998.

     THIRD:  That the Board of Directors of the Corporation,  by resolution duly
adopted, declared it advisable that the Restated Certificate of Incorporation of
the Corporation as filed on May 29, 1998 be amended by amending Paragraph (1) of
Article  FOURTH of the  Restated  Certificate  of  Incorporation  to read in its
entirety as follows:

     (1)  The  total  number  of  shares  of all  classes  of  stock  which  the
     corporation shall have authority to issue is 820,000,000, consisting of (a)
     10,000,000  shares of Preferred Stock, par value $.01 per share ("Preferred
     Stock"),  (b) 800,000,000  shares of Common Stock, par value $.01 per share
     ("Common  Stock"),  and (c) 10,000,000  shares of Series Common Stock,  par
     value $.01 per share  ("Series  Common  Stock").  The number of  authorized
     shares of any of the Preferred Stock, the Common Stock or the Series Common
     Stock may be  increased  or  decreased  (but not below the number of shares
     thereof  then  outstanding)  by the  affirmative  vote of the  holders of a
     majority in voting power of the stock of the  corporation  entitled to vote
     thereon  irrespective of the provisions of Section 242(b)(2) of the General
     Corporation  Law of the  State  of  Delaware  (or any  successor  provision
     thereto),  and no vote of the holders of any of the  Preferred  Stock,  the
     Common Stock or the Series Common Stock voting  separately as a class shall
     be required therefor.


                                        1

<PAGE>


     FOURTH:  This amendment to the Restated  Certificate of  Incorporation  was
duly adopted in accordance  with Section 242 of the General  Corporation  Law of
the State of Delaware.

     IN WITNESS WHEREOF,  IMS HEALTH INCORPORATED has caused this Certificate of
Amendment to be signed by ____________,  its _______________,  this ___th day of
____________________ 1999.


                                            IMS HEALTH INCORPORATED


                                            By: __________________________
                                                Name:
                                                Title:


                                        2

<PAGE>


                                                                      APPENDIX B


                          1998 IMS HEALTH INCORPORATED
                         EMPLOYEES' STOCK INCENTIVE PLAN


1.   Purpose of the Plan

     The  purpose  of the Plan is to aid the  Company  and its  Subsidiaries  in
securing and  retaining  employees of  outstanding  ability and to motivate such
employees  to  exert  their  best  efforts  on  behalf  of the  Company  and its
Subsidiaries by providing incentives through the granting of Awards. The Company
expects that it will benefit from the added  interest  which such employees will
have in the welfare of the Company as a result of their proprietary  interest in
the Company's success.

2.   Definitions

     The  following  capitalized  terms  used in the Plan  have  the  respective
meanings set forth in this Section:

     (a)  Act: The Securities Exchange Act of 1934, as amended, or any successor
          thereto.

     (b)  Annual Limit:  The limitation on the amount of certain Awards intended
          to qualify as "performance-based  compensation" that may be granted to
          a given Participant each year.

     (c)  Award: An Option,  Stock Appreciation Right or Other Stock-Based Award
          granted pursuant to the Plan.

     (d)  Beneficial  Owner: As such term is defined in Rule 13d-3 under the Act
          (or any successor rule thereto).

     (e)  Board: The Board of Directors of the Company.

     (f)  Change in Control: The occurrence of any of the following events after
          effective date:

          (i)  any  Person  (other  than  the  Company,  any  trustee  or  other
               fiduciary  holding  securities  under an employee benefit plan of
               the Company, or any company owned, directly or indirectly, by the
               stockholders of the Company in substantially the same proportions
               as  their  ownership  of  stock  of  the  Company),  becomes  the
               Beneficial  Owner,  directly or indirectly,  of securities of the
               Company  representing 20% or more of the combined voting power of
               the Company's then-outstanding securities;

          (ii) during any period of twenty-four months (not including any period
               prior to the Effective Date), individuals who at the beginning of
               such period constitute the Board, and any


                                       3

<PAGE>


               new director (other than (A) a director nominated by a Person who
               has  entered  into an  agreement  with the  Company  to  effect a
               transaction  described in Sections 2(f) (i), (iii) or (iv) of the
               Plan,  (B) a  director  nominated  by any Person  (including  the
               Company)  who  publicly  announces  an  intention  to  take or to
               consider taking actions (including, but not limited to, an actual
               or  threatened   proxy  contest)   which  if  consummated   would
               constitute a Change in Control or (C) a director nominated by any
               Person who is the Beneficial  Owner,  directly or indirectly,  of
               securities  of  the  Company  representing  10%  or  more  of the
               combined voting power of the Company's securities) whose election
               by  the  Board  or  nomination  for  election  by  the  Company's
               stockholders  was  approved  in  advance  by a vote  of at  least
               two-thirds (2/3) of the directors then still in office who either
               were  directors at the beginning of the period or whose  election
               or nomination for election was previously so approved,  cease for
               any reason to constitute at least a majority thereof;

          (iii)the stockholders of the Company approve any transaction or series
               of transactions under which the Company is merged or consolidated
               with any other company,  other than a merger or consolidation (A)
               which  would  result  in the  voting  securities  of the  Company
               outstanding  immediately  prior  thereto  continuing to represent
               (either  by  remaining  outstanding  or by being  converted  into
               voting  securities of the surviving  entity) more than 66 2/3% of
               the combined voting power of the voting securities of the Company
               or such  surviving  entity  outstanding  immediately  after  such
               merger or  consolidation  and (B) after which no Person holds 20%
               or more of the  combined  voting  power  of the  then-outstanding
               securities of the Company or such surviving entity;

          (iv) the  stockholders  of the  Company  approve  a plan  of  complete
               liquidation  of the  Company  or an  agreement  for  the  sale or
               disposition  by the  Company of all or  substantially  all of the
               Company's assets; or

          (v)  the Board  determines that a Change in Control shall be deemed to
               have  occurred for purposes of the Plan,  provided that the Board
               may impose  limitations  on the effects of a Change in Control on
               any Award or  otherwise  if the  Change in Control  has  occurred
               under this  Section  2(f)(v) and not under other  subsections  of
               this Section 2(f).


(g)  Code:  The Internal  Revenue  Code of 1986,  as amended,  or any  successor
     thereto.

(h)  Cognizant: Cognizant Corporation, a Delaware corporation.


                                        4

<PAGE>

(i)  Committee: The Compensation and Benefits Committee of the Board.

(j)  Company: IMS Health Incorporated, a Delaware corporation.

(k)  Disability:  Inability  of a  Participant  to perform the  services for the
     Company and its  Subsidiaries  required by his or her  employment  with the
     Company due to any medically determinable physical and/or mental incapacity
     or disability which is permanent.  The determination  whether a Participant
     has suffered a Disability  shall be made by the  Committee  based upon such
     evidence as it deems necessary and appropriate.  A Participant shall not be
     considered  disabled  unless  he or she  furnishes  such  medical  or other
     evidence of the existence of the Disability as the  Committee,  in its sole
     discretion, may require.

(l)  Effective  Date:  The  date on which  the Plan  takes  effect,  as  defined
     pursuant to Section 17 of the Plan.

(m)  Fair Market Value: With respect to Shares,  unless otherwise  determined by
     the Committee,  on a given date,  the  arithmetic  mean of the high and low
     prices of the Shares as reported on such date on the Composite  Tape of the
     principal national  securities  exchange on which such Shares are listed or
     admitted  to trading,  or, if no  Composite  Tape exists for such  national
     securities exchange on such date, then on the principal national securities
     exchange on which such Shares are listed or admitted to trading, or, if the
     Shares are not listed or admitted on a national  securities  exchange,  the
     arithmetic  mean of the per Share  closing bid price and per Share  closing
     asked price on such date as quoted on the Nasdaq  System (or such market in
     which such prices are regularly quoted), or, if there is no market on which
     the Shares are regularly  quoted,  the Fair Market Value shall be the value
     established by the Committee in good faith. If no sale of Shares shall have
     been reported on such Composite Tape or such national  securities  exchange
     on such  date or  quoted  on the  Nasdaq  System  on such  date,  then  the
     immediately  preceding  date on which  sales  of the  Shares  have  been so
     reported or quoted shall be used.

(n)  LSAR: A limited stock  appreciation  right granted pursuant to Section 8(d)
     of the Plan.

(o)  Other Stock-Based Awards: Awards granted pursuant to Section 9 of the Plan.

(p)  Option: A stock option granted pursuant to Section 7 of the Plan.

(q)  Option  Price:  The purchase  price per Share of an Option,  as  determined
     pursuant to Section 7(a) of the Plan.


                                       5

<PAGE>


(r)  Participant:  An individual who is selected by the Committee to participate
     in the Plan pursuant to Section 5 of the Plan.

(s)  Performance-Based Awards: Certain Other Stock-Based Awards granted pursuant
     to Section 9(b) of the Plan.

(t)  Person:  As such term is used for purposes of Section 13(d) or 14(d) of the
     Act (or any successor section thereto).


(u)  Plan: The 1998 IMS Health Incorporated Employees' Stock Incentive Plan.

(v)  Retirement:  Termination of employment with the Company or a Subsidiary (i)
     after such  Participant has attained age 65 or (ii), with the prior written
     consent of the Committee  that such  termination be treated as a Retirement
     hereunder, termination of employment under other circumstances.

(w)  Shares: Shares of common stock, par value $0.01 per Share, of the Company.

(x)  Spinoff Date:  The date on which the Shares that are owned by Cognizant are
     distributed to the holders of record of shares of Cognizant.

(y)  Stock  Appreciation  Right: A stock  appreciation right granted pursuant to
     Section 8 of the Plan.

(z)  Subsidiary:  A subsidiary corporation,  as defined in Section 424(f) of the
     Code (or any successor section thereto).

3.   Shares Subject to the Plan

     (a)  Aggregate  Share  Limitations.  Subject to  adjustment  as provided in
Section 10(a),  the total number of Shares which may be issued and/or  delivered
under the Plan is 13,000,000 plus the number of Shares reserved for awards under
the IMS Health  Incorporated  Replacement  Plan for  Certain  Employees  Holding
Cognizant Corporation  Equity-Based Awards (the "Replacement Plan") that are not
in fact issued or  delivered  in  connection  with such  awards.  The Shares may
consist,  in whole or in part,  of  authorized  and unissued  Shares or treasury
Shares.  Shares  subject to an Award under the Plan that is  canceled,  expired,
forfeited, settled in cash, or otherwise terminated without a delivery of Shares
to the Participant  (or a Beneficiary),  including the number of Shares withheld
or surrendered in payment of any exercise or purchase price of an Award or taxes
relating  to an Award,  will become  available  for Awards  under the Plan,  and
Shares shall be counted as issued or delivered under the  Replacement  Plan in a
manner consistent with the counting of Shares under this Section 3. In addition,
in the case of any Award  granted  in  substitution  for  awards of a company or
business  acquired by the Company or a Subsidiary,  Shares issued or issuable in
connection with such substitute Award shall not be counted against the number of
Shares reserved under the


                                       6

<PAGE>


Plan,  but  shall be  deemed  to be  available  under  the Plan by virtue of the
Company's  assumption  of the plan or  arrangement  of the  acquired  company or
business.

     (b) Annual Per-Person Limitations. In each calendar year during any part of
which the Plan is in effect,  a Participant  may be granted Awards under each of
Section 7,  Section 8, and  Section  9(b)  relating  to up to the  Participant's
Annual  Limit  (such  Annual  Limit  to apply  separately  to each  Section).  A
Participant's Annual Limit, in any year during any part of which the Participant
is then eligible under the Plan, shall equal 1,000,000 shares plus the amount of
the  Participant's  unused  Annual Limit as of the close of the  previous  year,
subject to adjustment as provided in Section 10(a).

4.   Administration

     The Plan shall be  administered  by the  Committee,  which may delegate its
duties and  powers in whole or in part to any  subcommittee  thereof  consisting
solely of at least two individuals who are each "non-employee  directors" within
the  meaning of Rule 16b-3 under the Act (or any  successor  rule  thereto)  and
"outside  directors"  within the  meaning of Section  162(m) of the Code (or any
successor section  thereto).  The Committee is authorized to interpret the Plan,
to establish,  amend and rescind any rules and regulations relating to the Plan,
and to make any other  determinations  that it deems  necessary or desirable for
the  administration  of the Plan. The Committee may correct any defect or supply
any omission or reconcile any inconsistency in the Plan in the manner and to the
extent the Committee deems necessary or desirable. Any decision of the Committee
in the interpretation and administration of the Plan, as described herein, shall
lie within its sole and absolute  discretion and shall be final,  conclusive and
binding on all parties concerned  (including,  but not limited to,  Participants
and their  beneficiaries or successors).  The Committee shall require payment of
any amount it may  determine to be  necessary  to withhold  for federal,  state,
local or other  taxes as a result of the  exercise  or  settlement  of an Award.
Unless the Committee  specifies  otherwise,  the  Participant may elect to pay a
portion or all of such withholding taxes by (a) delivery in shares or (b) having
shares  withheld by the Company from any shares that would have  otherwise  been
received by the Participant.  The Committee may, in its discretion, grant Awards
either alone or in addition to, in tandem with, or in  substitution  or exchange
for, any other Award or any award granted under another plan of the Company, any
subsidiary,  or  any  business  entity  to  be  acquired  by  the  Company  or a
subsidiary,  or any other right of a  Participant  to receive  payment  from the
Company or any subsidiary.  If the chief  executive  officer of the Company is a
member of the Board, the Board by specific  resolution may constitute such chief
executive  officer as a committee of one which shall have the authority to grant
Awards of up to an  aggregate  of 50,000  Shares in each  calendar  year to each
Participant who is not subject to the rules  promulgated under Section 16 of the
Act (or any  successor  section  thereto);  provided,  however,  that such chief
executive officer shall notify the Committee of any such grants made pursuant to
this Section 4.

5.   Eligibility

     Employees  (but not members of the  Committee or any person who serves only
as a director)  of the Company and its  Subsidiaries  are eligible to be granted
Awards. In addition,  any person who has been offered  employment by the Company
or a Subsidiary is eligible to be granted  Awards,  provided that no such person
may receive any  payment or exercise  any right  relating to an Award until such
person has


                                       7

<PAGE>


commenced such employment.  Participants  shall be selected from time to time by
the  Committee,  in its sole  discretion,  from among  those  eligible,  and the
Committee shall determine,  in its sole  discretion,  the number of Shares to be
covered by the Awards granted to each Participant.

6.   Limitations

     No Award may be granted under the Plan after the tenth  anniversary  of the
Effective Date, but Awards theretofore granted may extend beyond that date.

7.   Terms and Conditions of Options

     Options  granted under the Plan shall be, as  determined by the  Committee,
non-qualified, incentive or other stock options for federal income tax purposes,
as  evidenced  by the  related  Award  agreements,  and shall be  subject to the
foregoing and the  following  terms and  conditions  and to such other terms and
conditions, not inconsistent therewith, as the Committee shall determine:

     (a) Option  Price.  The Option Price per Share shall be  determined  by the
Committee,  but  shall not be less  than  100% of the Fair  Market  Value of the
Shares  on the  date an  Option  is  granted.  The  Committee  may  require  the
participant  to pay a portion  of the  Option  Price at the time of grant of the
option,  with the  remainder  of the Option Price  payable upon  exercise of the
Option.  Such  prepayment  of the Option Price shall be  non-refundable,  unless
otherwise determined by the Committee

     (b) Exercisability.  Options granted under the Plan shall be exercisable at
such  time and upon  such  terms  and  conditions  as may be  determined  by the
Committee,  but in no event shall an Option be  exercisable  more than ten years
after the date it is granted.

     (c) Exercise of Options.  Except as otherwise provided in the Plan or in an
Award  agreement,  an Option may be exercised  for all, or from time to time any
part, of the Shares for which it is then exercisable.  For purposes of Section 7
of the Plan,  the  exercise  date of an Option  shall be the later of the date a
notice of exercise is received by the Company and, if  applicable,  (A) the date
payment is received by the Company pursuant to clauses (i), (ii) or (iii) in the
following  sentence,  or (B) the date of sale by a broker of all or a portion of
the Shares being  purchased  pursuant to clause (iv) in the following  sentence.
Unless otherwise determined by the Committee, the Option Price for the Shares as
to which an Option is  exercised  shall be paid to the Company in full not later
than the time of exercise at the election of the  Participant  (i) in cash, (ii)
in Shares having a Fair Market Value equal to the aggregate  unpaid Option Price
for the Shares being purchased and satisfying such other  requirements as may be
imposed by the  Committee,  (iii) partly in cash and partly in such  Shares,  or
(iv) through the  delivery of  irrevocable  instructions  to a broker to deliver
promptly to the Company an amount  equal to the  aggregate  Option Price for the
Shares being purchased.  The Award agreement shall, unless otherwise provided by
the  Committee,  permit  the  Participant  to elect,  subject  to such terms and
conditions  as the  Committee  shall  determine,  to have the  number  of Shares
deliverable to the  Participant as a result of the exercise  reduced by a number
sufficient to pay the amount the Company  determines to be necessary to withhold
for  federal,  state,  local or other  taxes as a result of the  exercise of the
Option.  No Participant  shall have any rights to dividends or other rights of a
stockholder with


                                       8

<PAGE>

respect to Shares subject to an Option until the  Participant  has given written
notice  of  exercise  of the  Option,  paid in full  for  such  Shares  and,  if
applicable, has satisfied any other conditions imposed by the Committee pursuant
to the Plan.

     (d) Restrictions on Shares Issued Upon Exercise;  Other Conditions.  If and
to the extent so determined by the Committee,  Shares issued upon exercise of an
Option may be subject to  limitations on  transferability,  risks of forfeiture,
deferral of delivery,  or such other terms and  conditions  as the Committee may
impose, subject to Section 14(b). Such terms and conditions may include required
forfeiture of Options or gains realized upon exercise  thereof,  for a specified
period  after  exercise,  in the event  the  Participant  fails to  comply  with
conditions  relating to  non-competition,  non-disclosure,  non-solicitation  or
non-interference with employees,  suppliers, or customers, and non-disparagement
and other conditions specified by the Committee.

     (e)  Termination   Provisions.   The  Committee  shall  determine,  in  its
discretion,  whether  and the extent to which an Option  shall be  forfeited  or
shall  become   exercisable  on  an  accelerated  basis  in  the  event  of  the
Participant's termination of employment due to death, Disability, Retirement, or
for other  reasons,  the period  following  such a termination  during which the
Option shall be exercisable, and other provisions relating to such terminations.

8.   Terms and Conditions of Stock Appreciation Rights

     (a) Grants.  The Committee  also may grant (i) a Stock  Appreciation  Right
independent of an Option or (ii) a Stock  Appreciation  Right in connection with
an Option, or a portion thereof.  A Stock Appreciation Right granted pursuant to
clause (ii) of the preceding sentence (A) may be granted at the time the related
Option is granted or at any time prior to the  exercise or  cancellation  of the
related  Option,  (B) shall cover the same Shares  covered by an Option (or such
lesser number of Shares as the Committee may determine) and (C) shall be subject
to the same terms and  conditions  as such  Option  except  for such  additional
limitations  as  are   contemplated  by  this  Section  8  (or  such  additional
limitations as may be included in an Award agreement).

     (b) Terms. The exercise price per Share of a Stock Appreciation Right shall
be an amount  determined  by the  Committee but in no event shall such amount be
less than the  greater of (i) the Fair  Market  Value of a Share on the date the
Stock  Appreciation  Right is  granted  or, in the case of a Stock  Appreciation
Right granted in conjunction with an Option,  or a portion  thereof,  the Option
Price of the related  Option and (ii) an amount  permitted by  applicable  laws,
rules,  by-laws or policies of regulatory  authorities or stock exchanges.  Each
Stock  Appreciation  Right  granted  independent  of an Option  shall  entitle a
Participant  upon  exercise to an amount equal to (i) the excess of (A) the Fair
Market Value on the exercise  date of one Share over (B) the exercise  price per
Share, times (ii) the number of Shares covered by the Stock Appreciation  Right.
Each Stock  Appreciation  Right  granted  in  conjunction  with an Option,  or a
portion  thereof,  shall entitle a  Participant  to surrender to the Company the
unexercised  Option, or any portion thereof,  and to receive from the Company in
exchange therefor an amount equal to (i) the excess of (A) the Fair Market Value
on the  exercise  date of one Share over (B) the Option  Price per Share,  times
(ii) the number of Shares covered by the Option,  or portion  thereof,  which is
surrendered.  The date a notice of exercise is received by the Company  shall be
the  exercise  date.  Payment  shall be made in Shares or in cash,  or partly in
Shares and partly in cash, valued at such Fair Market Value, all as


                                       9

<PAGE>


shall be determined by the Committee. Stock Appreciation Rights may be exercised
from time to time upon  actual  receipt  by the  Company  of  written  notice of
exercise  stating  the number of Shares  subject to an  exercisable  Option with
respect to which the Stock Appreciation Right is being exercised.  No fractional
Shares will be issued in payment for Stock Appreciation Rights, but instead cash
will be paid for a fraction or, if the Committee should so determine, the number
of Shares will be rounded downward to the next whole Share.

     (c)  Limitations.  The  Committee  may  impose,  in  its  discretion,  such
conditions upon the  exercisability  or  transferability  of Stock  Appreciation
Rights as it may deem fit.

     (d) Limited Stock  Appreciation  Rights. The Committee may grant LSARs that
are exercisable upon the occurrence of specified  contingent events.  Such LSARs
may provide for a different method of determining appreciation, may specify that
payment  will be made only in cash and may provide  that any related  Awards are
not exercisable  while such LSARs are exercisable.  Unless the context otherwise
requires, whenever the term "Stock Appreciation Right" is used in the Plan, such
term shall include LSARs.

9.   Other Stock-Based Awards

     (a) Generally.  The Committee, in its sole discretion,  may grant Awards of
Shares,  Awards of  restricted  Shares and Awards that are valued in whole or in
part by reference to, or are otherwise based on the Fair Market Value of, Shares
("Other  Stock-Based  Awards").  Such Other Stock-Based  Awards shall be in such
form,  and  dependent on such  conditions,  as the  Committee  shall  determine,
including,  without limitation,  the right to receive one or more Shares (or the
equivalent  cash  value  of such  Shares)  as an  outright  bonus  or  upon  the
completion of a specified  period of service,  the occurrence of an event and/or
the  attainment  of  performance  objectives.  Other  Stock-Based  Awards may be
granted alone or in addition to any other Awards granted under the Plan. Subject
to the  provisions of the Plan, the Committee  shall  determine to whom and when
Other Stock-Based  Awards will be made, the number of Shares to be awarded under
(or  otherwise  related to) such Other  Stock-Based  Awards;  whether such Other
Stock-Based Awards shall be settled in cash, Shares or a combination of cash and
Shares;  and all other terms and conditions of such Awards  (including,  without
limitation,  the vesting provisions  thereof).  Cash awards, as an element of or
supplement  to any other Award under the Plan,  may also be granted  pursuant to
this Section  9(a). In addition,  the Committee is authorized to grant  dividend
equivalents to a Participant, entitling the Participant to receive cash, Shares,
other Awards, or other property equal in value to dividends paid with respect to
a specified number of Shares, or other periodic payments.  Dividend  equivalents
may be awarded on a free-standing basis or in connection with another Award. The
Committee may provide that  Dividend  Equivalents  shall be paid or  distributed
when accrued or shall be deemed to have been  reinvested in  additional  Shares,
Awards,  or  other  investment   vehicles,   subject  to  such  restrictions  on
transferability and risks of forfeiture as the Committee may specify.

     (b)  Performance-Based  Awards.  Notwithstanding  anything to the  contrary
herein,  certain Other  Stock-Based  Awards  granted under this Section 9 may be
granted in a manner which is deductible by the Company without  limitation under
Section   162(m)   of   the   Code   (or   any   successor    section   thereto)
("Performance-Based


                                       10

<PAGE>


Awards"). A Participant's  Performance-Based  Award shall be determined based on
the  attainment  of written  performance  goals  approved by the Committee for a
performance  period  established by the Committee (i) while the outcome for that
performance  period  is  substantially  uncertain  and (ii) no more than 90 days
after the  commencement of the performance  period to which the performance goal
relates  or, if less,  the  number of days  which is equal to 25  percent of the
relevant  performance  period.  The performance  goals, which must be objective,
shall be based  upon one or more of the  following  criteria:  (i)  consolidated
earnings  before or after taxes  (including  earnings  before  interest,  taxes,
depreciation and amortization);  (ii) net income;  (iii) operating income;  (iv)
earnings  per  share;  (v) book value per share;  (vi)  return on  stockholders'
equity; (vii) expense management; (viii) return on investment; (ix) improvements
in capital  structure;  (x)  profitability  of an identifiable  business unit or
product;  (xi) maintenance or improvement of profit margins;  (xii) stock price;
(xiii)  market  share;  (xiv)  revenues or sales;  (xv) costs;  (xvi) cash flow;
(xvii) working capital;  (xviii)  economic value added;  (xix) return on assets;
(xx) total  stockholder  return  (stock price  appreciation  plus  dividends and
distributions);  (xxi)  operating  management  goals;  (xxii) and  execution  of
pre-approved  corporate  strategy.  The  foregoing  criteria  may  relate to the
Company,  one or more of its  Subsidiaries  or one or more of its  divisions  or
units,  or any  combination of the foregoing,  and may be applied on an absolute
basis and/or be relative to one or more peer group companies or indices,  or any
combination thereof, all as the Committee shall determine.  In addition,  to the
degree  consistent  with Section  162(m) of the Code (or any  successor  section
thereto),   the   performance   goals  may  be  calculated   without  regard  to
extraordinary  items.  In the  case of a  Performance-Based  Award  which is not
valued in a way in which the  limitation  set  forth in the  final  sentence  of
Section  3  would  operate  as  an  effective  limitation   satisfying  Treasury
Regulation  1.162-27(e)(4),  the maximum amount of a Performance-Based  Award to
any  Participant  with  respect to  performance  in a single  fiscal year of the
Company shall be $5,000,000. The Committee shall determine whether, with respect
to a performance  period,  the applicable  performance  goals have been met with
respect to a given  Participant  and, if they have,  to so certify and ascertain
the  amount of the  applicable  Performance-Based  Award.  No  Performance-Based
Awards will be paid for such performance period until such certification is made
by the Committee.  The amount of the Performance-Based  Award actually paid to a
given  Participant  may be less than the  amount  determined  by the  applicable
performance goal formula, at the discretion of the Committee.  The amount of the
Performance-Based  Award  determined by the  Committee for a performance  period
shall be paid to the  Participant at such time as determined by the Committee in
its sole discretion after the end of such performance period; provided, however,
that a  Participant  may, if and to the extent  permitted by the  Committee  and
consistent  with the  provisions of Section  162(m) of the Code,  elect to defer
payment of a Performance-Based Award.

10.  Adjustments Upon Certain Events

     Notwithstanding  any  other  provisions  in the Plan to the  contrary,  the
following provisions shall apply to all Awards granted under the Plan:

     (a) Generally.  In the event of any change in the outstanding  Shares after
the  Effective  Date by reason of any Share  dividend or split,  reorganization,
recapitalization,  merger, consolidation,  spin-off,  combination or exchange of
Shares of other corporate  exchange,  or any large,  special,  and non-recurring
distribution to  Stockholders,  the Committee in its sole discretion and without
liability to any person may


                                       11

<PAGE>


make such substitution or adjustment, if any, as it deems to be equitable, as to
(i) the  number or kind of Shares or other  securities  issued or  reserved  for
issuance pursuant to the Plan or pursuant to outstanding Awards, (ii) the Option
Price,  (iii) the number  and kind of Shares by which  annual  per-person  Award
limitations  are measured  under Section 3 hereof and/or (iv) any other affected
terms of such Awards  (including making provision for the payment of cash, other
Awards or other property in respect of any outstanding Award). In addition,  the
Committee is authorized to make  adjustments in the terms and conditions of, and
the  criteria  included in,  Awards in  recognition  of unusual or  nonrecurring
events  (including,  without  limitation,  events  described  in  the  preceding
sentence,  as well as  acquisitions  and  dispositions of businesses and assets)
affecting the Company,  any  subsidiary  or any business  unit, or the financial
statements  of the  Company  or any  subsidiary,  or in  response  to changes in
applicable laws, regulations,  accounting principles,  tax rates and regulations
or business conditions or in view of the Committee's  assessment of the business
strategy of the Company, any subsidiary or business unit thereof, performance of
comparable organizations, economic and business conditions, personal performance
of a Participant,  and any other circumstances deemed relevant; provided that no
such  adjustment  shall be  authorized to be made if and to the extent that such
authority  or  the  making  of  such  adjustment  would  cause  Options,   Stock
Appreciation  Rights,  or  Performance  Awards granted under Section 9(b) hereof
intended  to  qualify as  "performance-based  compensation"  under Code  Section
162(m) and regulations thereunder to otherwise fail to so qualify.

     (b) Change in Control.  Except as otherwise provided in an Award agreement,
in the event of a Change in Control,  the Committee in its sole  discretion  and
without  liability  to any person  may take such  actions,  if any,  as it deems
necessary or desirable with respect to any Award (including, without limitation,
(i) the acceleration of an Award,  (ii) the payment of a cash amount in exchange
for the  cancellation  of an Award and/or (iii) the requiring of the issuance of
substitute  Awards  that will  substantially  preserve  the  value,  rights  and
benefits of any affected Awards previously  granted hereunder) as of the date of
the consummation of the Change in Control.

11.  No Right to Employment

     The granting of an Award under the Plan shall impose no  obligation  on the
Company or any Subsidiary to continue the employment of a Participant  and shall
not  lessen or affect the  Company's  or  Subsidiary's  right to  terminate  the
employment of such Participant.

12.  Successors and Assigns

     The Plan shall be binding on all  successors and assigns of the Company and
a Participant,  including without limitation, the estate of such Participant and
the  executor,  administrator  or trustee of such  estate,  or any  receiver  or
trustee in bankruptcy or representative of the Participant's creditors.

13.  Nontransferability of Awards

     An  Award  shall  not be  transferable  or  assignable  by the  Participant
otherwise  than by will or by the laws of descent and  distribution.  During the
lifetime  of  a  Participant,  an  Award  shall  be  exercisable  only  by  such
Participant.  An Award  exercisable  after  the  death of a  Participant  may be
exercised by the legatees, personal


                                       12

<PAGE>


representatives or distributees of the Participant.  Notwithstanding anything to
the contrary  herein,  the  Committee,  in its sole  discretion,  shall have the
authority to waive this Section 13 (or any part thereof) to the extent that this
Section 13 (or any part  thereof) is not  required  under the rules  promulgated
under any law, rule or regulation applicable to the Company.

14.  Amendments or Termination

     (a)  Changes to the Plan.  The Board may amend,  alter or  discontinue  the
Plan,  except  that (i) any  amendment  or  alteration  shall be  subject to the
approval of the Company's  stockholders  at or before the next annual meeting of
stockholders for which the record date is after the date of such Board action if
such stockholder  approval is required by any federal or state law or regulation
or the rules of any stock  exchange or automated  quotation  system on which the
Shares  may then be  listed or  quoted,  and the  Board  may  otherwise,  in its
discretion,  determine to submit  amendments or alterations to stockholders  for
approval; (ii) without the consent of a Participant,  no amendment or alteration
shall  materially  impair  any  of  the  Participant's  rights  under  an  Award
theretofore  granted to such  Participant;  and (iii) the Committee may amend or
alter the Plan in such manner as it deems  necessary  to permit the  granting of
Awards   meeting   requirements   of  the   Code  or  other   applicable   laws.
Notwithstanding  anything to the contrary herein, the Board may not amend, alter
or discontinue  the  provisions  relating to Section 10(b) of the Plan after the
occurrence of a Change in Control.

     (b) Changes to Outstanding  Awards.  The Committee may waive any conditions
or rights under, or amend, alter, suspend,  discontinue,  or terminate any Award
theretofore  granted  and  any  Award  agreement  relating  thereto,  except  as
otherwise  provided  in the Plan;  provided  that,  without  the  consent  of an
affected  Participant,  no such  Committee  action may  materially and adversely
affect the rights of such Participant under such Award.  Other provisions of the
Plan notwithstanding,  if any right under this Plan would cause a transaction to
be ineligible for pooling of interest  accounting that would,  but for the right
hereunder,  be eligible for such accounting treatment,  the Committee may modify
or adjust the right so that pooling of interest  accounting  shall be available,
including  the  substitution  of Shares  having a Fair Market Value equal to the
cash otherwise  payable  hereunder for the right which caused the transaction to
be ineligible for pooling of interest accounting.

15.  International Participants

     With respect to  Participants  who reside or work outside the United States
of  America  and either who are not (and who are not  expected  to be)  "covered
employees"  within the meaning of Section  162(m) of the Code or who are granted
Awards not intended to qualify as "performance-based compensation" under Section
162(m),  the Committee may, in its sole discretion,  amend the terms of the Plan
or Awards with respect to such  Participants in order to conform such terms with
local laws,  regulations,  or customs or otherwise to meet the objectives of the
Plan,  and may,  where  appropriate,  establish one or more sub-plans to reflect
such amended provisions.

16.  Nonexclusivity of the Plan

     Neither  the  adoption of the Plan by the Board nor any  submission  of the
Plan,  specific Plan terms,  or amendments  thereto to a vote of stockholders of
the


                                       13

<PAGE>


Company shall be construed as creating any limitations on the power of the Board
to  adopt  such  other  compensatory  arrangements  as it  may  deem  desirable,
including,  without limitation,  the granting of awards otherwise than under the
Plan, and such other arrangements may be either applicable  generally or only in
specific cases.

17.  Choice of Law

     The Plan shall be governed by and construed in accordance  with the laws of
the State of New York.

18.  Effectiveness of the Plan

     The Plan shall be effective as of the Spinoff Date.


                                       14

<PAGE>


                                                                      APPENDIX C




                             IMS HEALTH INCORPORATED
                         EXECUTIVE ANNUAL INCENTIVE PLAN


1.   Purpose of the Plan

     The purpose of the Plan is to advance the  interests of the Company and its
stockholders  by providing  incentives in the form of periodic cash bonus awards
to certain  management  employees of the Company and its  subsidiaries,  thereby
motivating  such employees to attain  corporate  performance  goals  articulated
under the Plan.

2.   Definitions

     The  following  capitalized  terms  used in the Plan  have  the  respective
meanings set forth in this Section:

     (a)  Act: The Securities Exchange Act of 1934, as amended, or any successor
          thereto.

     (b)  Award: A periodic cash bonus award granted pursuant to the Plan.

     (c)  Beneficial  Owner: As such term is defined in Rule 13d-3 under the Act
          (or any successor rule thereto).

     (d)  Board: The Board of Directors of the Company.

     (e)  Change in Control: The occurrence of any of the following events:

          (i) any Person (other than the Company, any trustee or other fiduciary
          holding  securities under an employee benefit plan of the Company,  or
          any company owned, directly or indirectly,  by the stockholders of the
          Company in  substantially  the same  proportions as their ownership of
          stock of the  Company),  becomes  the  Beneficial  Owner,  directly or
          indirectly,  of securities of the Company  representing 20% or more of
          the   combined   voting  power  of  the   Company's   then-outstanding
          securities;

          (ii) during any period of twenty-four months (not including any period
          prior to the Effective Date), individuals who at the beginning of such
          period constitute the Board, and any new


                                       15

<PAGE>


          director  (other  than (A) a  director  nominated  by a Person who has
          entered  into an  agreement  with the Company to effect a  transaction
          described  in  Sections  (2)(e)(i),  (iii) or (iv) of the Plan,  (B) a
          director  nominated by any Person (including the Company) who publicly
          announces  an  intention  to  take  or  to  consider   taking  actions
          (including, but not limited to, an actual or threatened proxy contest)
          which if  consummated  would  constitute  a Change in Control or (C) a
          director nominated by any Person who is the Beneficial Owner, directly
          or indirectly,  of securities of the Company  representing 10% or more
          of the  combined  voting  power  of the  Company's  securities)  whose
          election by the Board or  nomination  for  election  by the  Company's
          stockholders  was approved in advance by a vote of at least two-thirds
          (2/3) of the directors  then still in office who either were directors
          at the  beginning of the period or whose  election or  nomination  for
          election  was  previously  so  approved,   cease  for  any  reason  to
          constitute at least a majority thereof;

          (iii) the  stockholders  of the  Company  approve any  transaction  or
          series  of   transactions   under  which  the  Company  is  merged  or
          consolidated   with  any  other  company,   other  than  a  merger  or
          consolidation  (A) which would result in the voting  securities of the
          Company outstanding  immediately prior thereto continuing to represent
          (either by remaining  outstanding  or by being  converted  into voting
          securities of the surviving  entity) more than 66 2/3% of the combined
          voting power of the voting securities of the Company or such surviving
          entity outstanding  immediately after such merger or consolidation and
          (B) after  which no Person  holds 20% or more of the  combined  voting
          power  of the  then-outstanding  securities  of the  Company  or  such
          surviving entity; or

          (iv)  the  stockholders  of the  Company  approve  a plan of  complete
          liquidation of the Company or an agreement for the sale or disposition
          by the Company of all or substantially all of the Company's assets.

     (f)  Code: The Internal Revenue Code of 1986, as amended,  or any successor
          thereto.

     (g)  Committee: The Compensation and Benefits Committee of the Board.

     (h)  Company: IMS Health Incorporated, a Delaware corporation.

     (i)  Covered  Employee:  As such term is defined  in Section  162(m) of the
          Code (or any successor section thereto).


                                       16

<PAGE>


     (j)  Covered  Participant:  A Participant  who is, or who is anticipated to
          become, a Covered Employee.

     (k)  Effective  Date:  The date on which the Plan takes effect,  as defined
          pursuant to Section 13 of the Plan.

     (l)  Participant: An employee of the Company or any of its Subsidiaries who
          is selected by the  Committee to  participate  in the Plan pursuant to
          Section 4 of the Plan.

     (m)  Performance  Period:  The  calendar  year or any other period that the
          Committee, in its sole discretion, may determine.

     (n)  Person:  As such term is used for purposes of Sections  13(d) or 14(d)
          of the Act (or any successor sections thereto).

     (o)  Plan: The IMS Health Incorporated Executive Annual Incentive Plan.

     (p)  Shares:  Shares of common  stock,  par value  $0.01 per Share,  of the
          Company.

     (q)  Subsidiary: A subsidiary corporation,  as defined in Section 424(f) of
          the Code (or any successor section thereto).

3.   Administration

     The Plan shall be  administered  by the  Committee  or such  other  persons
designated  by the Board.  The  Committee  may delegate its duties and powers in
whole or in part to any subcommittee  thereof  consisting solely of at least two
individuals  who are each  "non-employee  directors"  within the meaning of Rule
16b-3 of the Act (or any successor rule thereto) and "outside  directors" within
the meaning of Section  162(m) of the Code (or any successor  section  thereto).
The  Committee  shall have the  authority to select the  employees to be granted
Awards under the Plan, to determine  the size and terms of an Award  (subject to
the  limitations  imposed on Awards in Section 5 below),  to modify the terms of
any Award that has been granted (except for any modification that would increase
the amount of the Award payable to a Covered Participant), to determine the time
when Awards will be made and the  Performance  Period to which they  relate,  to
establish  performance  objectives in respect of such performance periods and to
certify that such performance objectives were attained;  provided, however, that
any such action shall be consistent  with the  applicable  provisions of Section
162(m) of the Code.  The  Committee  is  authorized  to interpret  the Plan,  to
establish, amend and rescind any rules and regulations relating to the Plan, and
to make any other  determinations  that it deems  necessary or desirable for the
administration  of the Plan.  The Committee may correct any defect or supply any
omission or reconcile any inconsistency in the Plan in the


                                       17

<PAGE>


manner  and to the  extent the  Committee  deems  necessary  or  desirable.  Any
decision of the Committee in the  interpretation and administration of the Plan,
as described herein, shall lie within its sole and absolute discretion and shall
be final,  conclusive and binding on all parties concerned.  Determinations made
by the Committee under the Plan need not be uniform and may be made  selectively
among Participants, whether or not such Participants are similarly situated. The
Committee  shall have the right to deduct from any  payment  made under the Plan
any federal, state, local or foreign income or other taxes required by law to be
withheld  with  respect  to such  payment.  To the  extent  consistent  with the
applicable  provisions of Section 162(m) of the Code, the Committee may delegate
to one or more employees of the Company or any of its Subsidiaries the authority
to take actions on its behalf pursuant to the Plan.

4.   Eligibility and Participation

     The Committee shall  designate those persons who shall be Participants  for
each Performance Period. Participants shall be selected from among the employees
of the  Company  and any of its  Subsidiaries  who are in a  position  to have a
material  impact on the  results of the  operations  of the Company or of one or
more  of  its  Subsidiaries.   The  designation  of  Participants  may  be  made
individually  or by groups or  classifications  of  employees,  as the Committee
deems appropriate.

5.   Awards

     (a) Performance  Goals. A Participant's  Award shall be determined based on
the  attainment  of written  performance  goals  approved by the Committee for a
Performance  Period  established by the Committee (i) while the outcome for that
Performance  Period  is  substantially  uncertain  and (ii) no more than 90 days
after the  commencement of the Performance  Period to which the performance goal
relates  or,  if less  than 90 days,  the  number  of days  which is equal to 25
percent of the relevant Performance Period. The performance goals, which must be
objective with respect to Covered Participants,  shall be based upon one or more
of the  following  criteria:  (i)  consolidated  earnings  before or after taxes
(including earnings before interest, taxes, depreciation and amortization); (ii)
net income;  (iii) operating income; (iv) earnings per Share; (v) book value per
Share; (vi) return on stockholders'  equity;  (vii) expense  management;  (viii)
return on investment;  (ix) improvements in capital structure; (x) profitability
of an identifiable  business unit or product; (xi) maintenance or improvement of
profit margins; (xii) stock price; (xiii) market share; (xiv) revenues or sales;
(xv) costs;  (xvi) cash flow; (xvii) working capital;  (xviii) return on assets;
(xix) customer satisfaction;  and (xx) employee satisfaction.  In addition, with
respect to  Participants  who are not Covered  Participants,  the  Committee may
approve  performance  goals  based on other  criteria,  which  may or may not be
objective.  The foregoing criteria may relate to the Company, one or more of its
Subsidiaries  or one  or  more  of its  divisions,  units,  partnerships,  joint
venturers or minority investments,  product lines or products or any combination
of the foregoing,  and may be applied on an absolute basis and/or be relative to
one or more peer group companies or indices, or any combination  thereof, all as
the Committee shall determine. In addition, to the degree consistent with


                                       18

<PAGE>


Section 162(m) of the Code (or any successor section  thereto),  the performance
goals may be  calculated  without  regard to  extraordinary  items.  The maximum
amount  of an Award to any  Participant  with  respect  to a fiscal  year of the
Company shall be $3,000,000.

     (b) Payment.  The  Committee  shall  determine  whether,  with respect to a
Performance Period, the applicable  performance goals have been met with respect
to a given Participant and, if they have, to so certify and ascertain the amount
of the  applicable  Award.  No Awards will be paid for such  performance  period
until  such  certification  is made by the  Committee.  The  amount of the Award
actually  paid  to  a  given  Participant  may  be  less  or,  with  respect  to
Participants who are not Covered  Participants,  more than the amount determined
by the applicable  performance goal formula, at the discretion of the Committee.
The amount of the Award  determined by the  Committee  for a performance  period
shall be paid to the  Participant at such time as determined by the Committee in
its sole discretion after the end of such Performance Period.

     (c)  Termination  of  Employment.  If a  Participant  who is not a  Covered
Participant dies,  retires,  is assigned to a different  position,  is granted a
leave of absence,  or if the  Participant's  employment is otherwise  terminated
(except with cause by the Company) during a Performance Period, a pro rata share
of the Participant's  award based on the period of actual  participation may, at
the  Committee's  discretion,  be paid to the  Participant  after the end of the
Performance  Period  if  it  would  have  become  earned  and  payable  had  the
Participant's employment status not changed.

     (d)  Compliance  with Section  162(m) of the Code.  The  provisions of this
Section 5 shall be  administered  and  interpreted  in  accordance  with Section
162(m)  of  the  Code  to  ensure  the  deductibility  by  the  Company  or  its
Subsidiaries of the payment of Awards.

6.   Amendments or Termination

     The Board may  amend,  alter or  discontinue  the Plan,  but no  amendment,
alteration or discontinuation shall be made which would impair any of the rights
or obligations  under any Award  theretofore  granted to a Participant under the
Plan without such Participant's consent;  provided,  however, that the Committee
may amend the Plan in such manner as it deems  necessary  to permit the granting
of  Awards  meeting  the  requirements  of the  Code or other  applicable  laws.
Notwithstanding  anything to the contrary herein, the Board may not amend, alter
or discontinue  the provisions  relating to Section  10(b)(ii) of the Plan after
the occurrence of a Change in Control.

7.   No Right to Employment

     Neither  the Plan nor any action  taken  hereunder  shall be  construed  as
giving any  Participant  or other person any right to continue to be employed by
or  perform  services  for the  Company  or any  Subsidiary,  and the  right  to
terminate the


                                       19

<PAGE>


employment of or performance of services by any  Participant at any time and for
any reason is specifically reserved to the Company and its Subsidiaries.

8.   Nontransferability of Awards

     An  Award  shall  not be  transferable  or  assignable  by the  Participant
otherwise than by will or by the laws of descent and distribution.

9.   Reduction of Awards

     Notwithstanding anything to the contrary herein, the Committee, in its sole
discretion  (but subject to applicable  law), may reduce any amounts  payable to
any  Participant  hereunder  in order to  satisfy  any  liabilities  owed to the
Company or any of its Subsidiaries by the Participant.

10.  Adjustments Upon Certain Events

     (a)  Generally.  In the event of any  change in the  outstanding  Shares by
reason of any Share dividend or split, reorganization, recapitalization, merger,
consolidation,  spin-off,  combination or exchange of Shares or other  corporate
exchange,  or any distribution to stockholders of Shares other than regular cash
dividends,  the Committee in its sole  discretion  and without  liability to any
person  may make such  substitution  or  adjustment,  if any,  as it deems to be
equitable, as to any affected terms of outstanding Awards.

     (b) Change in Control.  Notwithstanding  any other provision in the Plan to
the contrary, in the event of a Change in Control, (i) the Committee in its sole
discretion and without liability to any person may take such actions, if any, as
it deems  necessary or desirable with respect to any Award  (including,  without
limitation,  (A) the  acceleration of an Award, (B) the payment of a cash amount
in exchange for the  cancellation  of an Award  and/or (C) the  requiring of the
issuance of substitute Awards that will substantially preserve the value, rights
and benefits of any affected Awards previously granted hereunder) as of the date
of the  consummation of the Change in Control and (ii) any Participant who, as a
result of a Change in Control, receives payments pursuant to a Change-in-Control
agreement  shall receive,  subject to the same terms and conditions  under which
such  payments are made,  an amount in cash equal to (A) the annual target bonus
under the Plan for the year in which the Change in Control occurs, multiplied by
a fraction, (I) the numerator of which equals the number of full or partial days
in such annual  performance  period  during  which he or she was employed by the
Company  and (II) the  denominator  of which is 365,  and (B) the entire  target
bonus  opportunity  with  respect to all other  performance  periods in progress
under this Plan at the time of his or her  termination  of  employment  from the
Company.

11.  Miscellaneous Provisions


                                       20

<PAGE>


     The Company is the sponsor and legal  obligor under the Plan and shall make
all  payments  hereunder,  other  than  any  payments  to be  made by any of the
Subsidiaries (in which case shall be made by such  Subsidiary,  as appropriate).
The Company  shall not be required to establish  any special or separate fund or
to make any other  segregation  of assets to ensure the  payment of any  amounts
under the Plan, and the  Participants'  rights to the payment hereunder shall be
no  greater  than  the  rights  of the  Company's  (or  Subsidiary's)  unsecured
creditors. All expenses involved in administering the Plan shall be borne by the
Company.

12.  Choice of Law

     The Plan shall be governed by and construed in accordance  with the laws of
the State of New York  applicable  to contracts  made and to be performed in the
State of New York.

13.  Effectiveness of the Plan

     The Plan shall be effective as of July 1, 1998.


                                       21

<PAGE>


                             IMS HEALTH INCORPORATED

   Proxy/Voting Instructions for the Annual Meeting to be held March 19, 1999
            at 9:30 A.M. at 1209 Orange Street, Wilmington, Delaware

     ROBERT E. WEISSMAN, VICTORIA R. FASH and KENNETH S. SIEGEL, or any of them,
with full power of substitution, are hereby authorized and/or instructed to
represent and/or vote all the shares of Common Stock of IMS Health Incorporated
which the undersigned is entitled to vote at the Annual Meeting of Shareholders
on March 19, 1999, and at any adjournment thereof:

The Board of Directors recommends a vote FOR election of all nominees identified
in Item (1) and FOR Items (2), (3), (4) and (5).

(1)  Election of Class III Directors for a three-year term expiring at the 2002
     Annual Meeting of Shareholders. Nominees: Victoria R. Fash, Robert J.
     Lanigan and M. Bernard Puckett.


   [_] FOR all nominees listed above, except          WITHHOLD authority to
       vote withheld from the following               vote for all nominees
        nominees (if any):

                                   ----------

(2)  Ratification of the appointment of PricewaterhouseCoopers LLP as
     independent public accountants to audit the Company's consolidated
     financial statements for 1999. Mark only one.

            [_] FOR                   AGAINST               ABSTAIN

(3)  Approval of an amendment to the Company's Restated Certificate of
     Incorporation to increase the number of authorized shares of the Company's
     common stock, par value $0.01 per share, from 400,000,000 to 800,000,000.
     Mark only one.

           [_]  FOR              [_]  AGAINST          [_]  ABSTAIN

(4)  Approval of the IMS Health Incorporated Employees' Stock Incentive Plan.
     Mark only one.

           [_]  FOR              [_]  AGAINST          [_]  ABSTAIN

(5)  Approval of the IMS Health Incorporated Executive Annual Incentive Plan.
     Mark only one.

           [_]  FOR              [_]  AGAINST          [_]  ABSTAIN


I do not wish to receive Annual Reports or Proxy Statements for this account at
this address.  [_]

                                                     (Please Turn Over and Sign)


<PAGE>


                             IMS HEALTH INCORPORATED


     This proxy is solicited by the Board of Directors. A proxy which is signed
and returned by a Shareholder of record without specification marked in the
instruction boxes will be voted FOR election of all nominees identified in Item
(1), and FOR Items (2), (3), (4) and (5).

Notice to Participants in Certain Benefit Plans.

     The trustee of (i) the IMS Health Incorporated Savings Plan and (ii) the
Nielsen Media Research, Inc. Savings Plan has agreed that this proxy will also
serve as voting instructions from participants in such plans who have plan
contributions for their respective account invested in Common Stock. Proxies
covering shares in these plans must be received prior to March 9, 1999. If a
proxy covering shares in the plans has not been received prior to March 9, 1999
or if it is signed and returned without specification marked in the instruction
boxes, the trustee of these plans will vote the plan shares in the same
proportion as the respective shares in such plan for which it has received
instructions.

<TABLE>
<CAPTION>
<S>                                                                             <C>
Please indicate whether you expect to attend the Annual Meeting:                Date __________, 1999

          _____ Yes          _____ No

                                                                                                 Signature(s)

                                                                                Please sign exactly as name appears at left. Joint
                                                                                owners should each sign. Executors, administrators,
                                                                                trustees, etc. should so indicate when signing and
                                                                                sign as required by the authority held.

                                                                                Proxy form begins on the reverse side. Please vote,
                                                                                date, sign and return immediately.

</TABLE>




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