LINCOLN HERITAGE CORP
10-K, 2000-03-30
LIFE INSURANCE
Previous: APCOA INC, 10-K405, 2000-03-30
Next: CAPITA RESEARCH GROUP INC, 10KSB, 2000-03-30





                          UNITED STATES
                SECURITIES AND EXCHANGE COMMISSION
                      Washington, D.C.  20549

                            FORM 10-K

               Annual Report Pursuant to Section 13 or 15(d)
                   of the Securities Exchange Act of 1934

For the fiscal year ended December 31, 1999    Commission File Number: 001-14067

   FOREVER ENTERPRISES, INC. (formerly known as Lincoln Heritage Corporation)
            (Exact name of registrant as specified in its charter)

         TEXAS                                              36-3427454
 (State or other jurisdiction of            (I.R.S. Employer Identification No.)
 incorporation or organization)

          10 S. Brentwood,
         Clayton, Missouri                                              63105
  (Address of principal executive offices)                            (Zip Code)

Registrant's telephone number, including area code: (314) 726-3371

Securities registered pursuant to
 Section 12(b) of the Act: Common Stock, par value $.01

Name of exchange on which registered:  Pacific Exchange


Securities registered pursuant to Section 12(g) of the Act: None

                  Indicate by check mark  whether the  registrant  (1) has filed
all  reports  required  to be filed  by  Section  13 or 15(d) of the  Securities
Exchange Act of 1934 during the preceding 12 months (or for such shorter  period
that the registrant was required to file such reports), and (2) has been subject
to such filing requirements for the past 90 days. Yes X . No .

                  Indicate  by check mark if  disclosure  of  delinquent  filers
pursuant to Item 405 of Regulation S-K is not contained herein,  and will not be
contained,  to the  best of  registrant's  knowledge,  in  definitive  proxy  or
information  statements  incorporated by reference in Part III of this Form 10-K
or any amendment to this Form 10-K. [ ]

                  State the  aggregate  market value of the voting stock held by
non-affiliates of the registrant: approximately $2,300,000 as of March 15, 2000.

                  Indicate  the  number  of  shares  outstanding  of each of the
registrant's  classes of common stock, as of the latest  practicable date: As of
March 15,  2000,  6,933,259  shares  of  Common  Stock,  par  value  $.01,  were
outstanding.

                        DOCUMENTS INCORPORATED BY REFERENCE
The following  document (or parts thereof) is incorporated by reference into the
indicated Part of this Report:  Certain information required in Part III of this
Form 10-K is  incorporated  from the  Registrant's  Proxy Statement for its 2000
Annual Meeting of Shareholders.


<PAGE>


                                  PART 1

Item 1.  Business

General

         Forever   Enterprises,   Inc.   (formerly  known  as  Lincoln  Heritage
Corporation) is a holding company engaged in the ownership and operation of life
insurance  companies that principally issue insurance contracts to fund pre-need
funeral  contracts  and  of  companies  that  are  involved  in  the  multimedia
biographical  business, the ownership and operation of funeral home and cemetery
properties  and Internet  marketing.  We also acquire  existing  life  insurance
policies,  either  through  direct  purchase  or the  acquisition  of  insurance
companies.  Our life insurance operations are conducted through our wholly owned
life insurance subsidiaries.

         Substantially  all of our life  insurance  policies  are issued to fund
prearranged  funeral contracts that are sold by National  Prearranged  Services,
Inc.  and  National  Prearranged  Services  Agency,  Inc.  National  Prearranged
Services is an  affiliated  company that  collects all payments for  prearranged
funeral  contracts  and remits  such  amounts to us either  directly  or through
assumed reinsurance.

         We were  incorporated in Texas in 1980. We formed Memorial Service Life
Insurance  Company in 1986,  acquired New Life Insurance Company (formerly known
as Lincoln  Memorial  Life  Insurance  Company) in 1992,  and  acquired  Lincoln
Memorial Life Insurance  Company (formerly known as World Service Life Insurance
Company of America) in 1998.

         On January 28, 1998 we executed a definitive  stock purchase  agreement
to acquire all of the  outstanding  stock of  Harbourton  Reassurance,  Inc. and
subsequently  filed  an  application  to  acquire  control  with  the  insurance
department  in the  State  of  Delaware.  In March  1999,  the  application  was
withdrawn  by us, and a proposal to acquire  Harbourton's  in-force  business is
pending.

         Effective  December 31, 1998,  we  reorganized  our  insurance  company
subsidiaries.   The  purpose  of  the   reorganization  was  to  streamline  and
consolidate  our  insurance  operations  and  strengthen  the  existing  capital
structure to facilitate the approval of acquisitions by regulatory  authorities.
The reorganization was accounted for as a tax-free transaction and had no impact
on our consolidated  financial  statements.  Concurrent with the reorganization,
the name of Lincoln  Memorial  Life  Insurance  Company  was changed to New Life
Insurance  Company  and the name of World  Service  Life  Insurance  Company  of
America was changed to Lincoln Memorial Life Insurance Company.

         On October 15, 1999,  we  purchased  all of the  outstanding  shares of
capital stock of Funeral Security Life Insurance Company for $5.0 million. As of
such date, Funeral Security Life Insurance Company had approximately $30 million
in assets and $28 million in liabilities. At acquisition,  Funeral Security Life
Insurance Company was merged into Lincoln Memorial Life Insurance Company.

         On October 28, 1999, we completed the sale of our insurance subsidiary,
New Life  Insurance  Company,  for  approximately  $5 million.  Since all of the
business of New Life Insurance Company was reinsured by another of our insurance
subsidiaries,  the sale of New Life  Insurance  Company  did not have a material
effect on our financial position, results of operations or cash flows.

         On October 25,  1999,  we entered into an agreement to purchase all the
outstanding shares of capital stock of Dixie National Life Insurance Company for
an  estimated  purchase  price of  approximately  $10  million.  Pursuant to the
agreement,  the actual purchase price will be based upon,  among other items, an
adjusted value of Dixie National Life Insurance Company's  stockholder's equity.
Dixie National Life Insurance Company's insurance operation consists of a closed
block of life and annuity  policies.  Dixie National Life Insurance  Company had
approximately  $35.5  million in assets and $32.0 million in  liabilities  as of
September 30, 1999. The  completion of the  acquisition is subject to regulatory
approval.

         On March 9, 2000, we completed the acquisition of Forever Network, Inc.
(formerly known as Forever  Enterprises,  Inc.).  Forever Network,  directly and
through its subsidiaries,  Mason Securities Association, Inc., Forever Memorial,
Inc., Hollywood Forever,  Inc., Dartmont  Investment,  Inc. and Mount Washington
Forever, Inc., owns and operates funeral homes and cemetery properties and is in
the business of selling,  archiving  and  displaying  digital  interactive  life
stories viewed at grave sites and on the Internet at www.forevernetwork.com.  In
addition,  the  Internet  site  provides  valuable  information  to consumers on
memorial  products and services and markets related  merchandise and services to
the growing  population of people who visit the site.  In  connection  with such
acquisition,  we issued 2.4 million  shares of our common  stock in exchange for
all of the  outstanding  capital stock of Forever  Network.  As of September 30,
1999,  Forever  Network  reported  total  assets  of  $12.4  million  and  total
shareholder's equity of $5.6 million. The acquisition will be accounted for in a
manner  similar  to  the   pooling-of-interests   method  of  accounting.   Upon
consummation  of the  transaction,  we changed our  corporate  name from Lincoln
Heritage Corporation to Forever Enterprises, Inc.

Business Strategy

         Our intended  strategy is to grow our  business by acquiring  blocks of
in-force life  insurance and annuity  business and companies that have blocks of
such business. We also will seek to acquire  cemetery/funeral home properties in
targeted metropolitan areas, aggressively grow the multimedia biography business
through  all  company  properties  and the  Internet,  and  further  develop our
Internet  marketing  business.  Through this strategy,  we expect to develop the
Forever brand to enhance  recognition  and sales. No assurance can be given that
we will be successful in consummating any acquisition,  or that any acquisition,
once completed, will ultimately enhance our results of operations.

         We seek to acquire  in-force  blocks of traditional  life insurance and
annuity  business and seek products  that do not strain our available  statutory
surplus.  We seek "seasoned" life insurance  business that has been in-force for
several years in order to avoid the higher rate of policy lapses and  surrenders
normally  experienced in the early years after issue. The assets  supporting the
business to be acquired are of special  concern.  We seek investment  portfolios
that are capable of being restructured to provide yield and quality improvements
consistent with our investment philosophy and reserving requirements.

         In addition to the insurance  product  type, we consider  several other
factors when evaluating an insurance company acquisition. Among other things, we
seek to  identify  small-to-medium  size  insurers  that  have  relatively  high
operating and marketing  expenses in relation to assets and premiums and thereby
provide significant opportunities to reduce such expenses through application of
our cost reduction strategies.

         Once we have  identified  a  potential  acquisition  candidate  we will
undertake a more detailed  evaluation of the business of the company we consider
acquiring.  We  prepare an  actuarial  valuation  of the  in-force  business  to
determine  if  the  business  can  produce  profits  that  are  consistent  with
management's  objectives.  In connection with our normal investigation,  we will
review claims experience,  underwriting  standards and mortality,  morbidity and
other  actuarial  experience  of the business.  In addition,  we will assess the
quality of the records kept and their compatibility with our computer systems in
order to determine whether the business can be assimilated by us in a timely and
cost-effective manner.

         We believe our acquisitions will enhance our marketing  capabilities by
providing us the  opportunity  to sell  additional  life  insurance  and annuity
products to the  policyholders  whose  business we have  acquired.  We currently
market  insurance to fund  pre-need  products  through our  affiliate,  National
Prearranged Services,  and credit life and disability products and final expense
of burial insurance through independent agents.

         We may effect our acquisitions  through the purchase of shares,  if the
acquisition candidate is an insurance company, or a reinsurance agreement if the
proposed  acquisition   concerns  a  block  of  business.   In  executing  stock
acquisitions, we seek to identify and manage risks and other liabilities through
seller contractual indemnification and other techniques.

         Another key  component  to our  business  strategy  is to increase  the
number  of  quality  cemetery/funeral  home  combination  properties  we own and
operate and to expand our Forever network of families with digital  biographies.
We believe that this will help allow us to quickly develop our Internet business
strategy,  which will serve to display  family  archives,  educate  consumers on
memorial  products,  services and providers,  and to sell memorial  services and
merchandise  over the  forevernetwork.com  website.  Execution of this  strategy
should allow us to develop  further the Forever brand as the leader in providing
unique and valuable memorialization products and services.

         Our plan with respect to cemetery/funeral home properties is to acquire
properties in major  metropolitan  areas,  possibly  distressed in some way, and
which are in need of an aggressive marketing approach. Properties also may be in
the form of brand new land in a current or developing population center that can
support a funeral home/mausoleum  structure, and that provides a suitable supply
of saleable  cemetery land.  Acquiring and developing  properties in major areas
will  allow for more  rapid  expansion  of the  Forever  biography  program  and
marketing of the Internet site. We believe that the current environment provides
excellent opportunities to acquire cemetery properties at attractive prices.

         We believe we are well positioned to enhance the  profitability  of the
businesses and properties we acquire.  With respect to our insurance operations,
we believe our  investments  in computer and  administrative  capabilities  will
allow us to add  additional  blocks of  business  and life  insurance  companies
without a  proportional  increase  in  operating  expenses.  In addition to such
economies of scale that can be achieved  through the  integration of systems and
administration,  we  believe  we can  achieve  other cost  savings  through  the
elimination  or reduction of management  and staff and home office and marketing
expenses  where  appropriate.   With  respect  to  our   cemetery/funeral   home
operations,  we believe we can apply tested and proven  marketing  techniques to
produce  significant  revenue  and  market  share  growth.   Efficient  property
operations  management should allow for greatly enhanced  profitability on newly
acquired  properties.  Demographics  and the growing  interest in organizing and
preserving family memories, use of the Internet for information  gathering,  and
commerce  on the world wide web  should  provide  the  platform  for  successful
results on our Internet strategy.

National Prearranged Services

         National Prearranged Services, an affiliate of our company, has been in
the business of marketing  prearranged  funeral contracts since 1979 for funeral
homes in Missouri, Texas and six other states, and is licensed to expand into an
additional 22 states. In addition to marketing,  National  Prearranged  Services
recruits,  trains and  manages an agency  field  force,  which is  dedicated  to
selling  only  the  products  of the  affiliated  group of  companies.  National
Prearranged  Services  believes that the market for preneed  products is growing
significantly  with the aging of the U.S.  population.  The market  for  preneed
products  is  primarily  in the 50 and older  age  group.  National  Prearranged
Services's  strategy is to continue  to  capitalize  on the demand for older age
products, which management believes, will continue to present a growing market.

         We entered into an  Exclusivity  Agreement,  dated April 1, 1998,  with
National Prearranged Services and National Prearranged Services Agency, pursuant
to which National  Prearranged Services and National Prearranged Services Agency
agreed to purchase insurance policies to fund their prearranged funeral business
exclusively  from our  subsidiaries.  We agreed to pay, on a monthly  basis,  an
amount equal to 2% of the face amount of such insurance  issued during the prior
month. The agreement expires in April 2003.

         A prearranged  funeral contract allows customers to purchase at current
prices services that may not be needed for many years.  Under a  prearrangement,
family members generally are removed from the planning that would otherwise have
been completed at the difficult time of death.  However, by paying for the costs
of  pre-planning,  the  client  loses use of any cash paid that  could have been
invested  elsewhere.  There  is  no  affiliation  between  National  Prearranged
Services and any funeral home for which National  Prearranged  Services  markets
prearranged funeral contracts.

         In  connection  with  issuing  insurance  policies to fund  prearranged
funeral  contracts,  except in  Missouri,  the  individual  owner of the  policy
assigns the policy to National  Prearranged Services and/or National Prearranged
Services  Agency.  As assignee,  National  Prearranged  Services and/or National
Prearranged  Services  Agency remit premiums to and receive policy benefits from
us. In the State of Missouri,  a trust owns the policies,  pays the premiums and
receives the benefits.  An independent  investment  advisor to the trust directs
the monies in the trust as to the purchase of insurance policies.

         National Prearranged Services elects to invest in insurance policies as
one of the methods of funding such contractual obligations. National Prearranged
Services could invest in other statutorily  appropriate instruments to fund such
obligations  but like most  other  preneed  sellers  today,  prefers  the use of
insurance to do so. National Prearranged Services determines whether to purchase
an insurance  policy from us or use its own resources to satisfy its obligations
created under the prearranged  funeral contract based on the individual  preneed
laws in  existence  on the  contract  date  and the  underwriting  standards  as
established by us and the state in which the purchaser resides.  For example, in
Missouri,  the trust may choose to retain the funds from the prearranged funeral
contract  instead of purchasing an insurance  policy because of the underwriting
standards set by us when  compared to the  underwriting  characteristics  of the
prearranged funeral contract purchaser.  The option to not purchase an insurance
policy is not available in all states.

         Should  National  Prearranged  Services  elect to purchase an insurance
policy  equal to the  current  cost of the  contracted  funeral,  the  insurance
premiums to be charged are set by us based on  actuarial  review and analysis of
the  underwriting  risks  being  assumed  by us and the  standardized  rates are
provided to National Prearranged  Services.  In the event a particular insurance
policy has proceeds in excess of  contracted-for  funeral  costs at the point of
death,  National  Prearranged  Services  retains such proceeds as  policyholder.
National  Prearranged  Services  is  contractually   obligated  to  provide  the
contracted-for  funeral  service  at the  point of  death.  The  death  benefits
provided under the terms of the insurance  policies may be greater than the cost
of the funeral services due to excess interest earnings or additional  insurance
benefits  provided  under  the  terms of the  participating  policies  or from a
decline in the funeral  service  costs as  contracted  by  National  Prearranged
Services from the funeral homes.

Product Profitability

         The  long-term  profitability  of  insurance  products  depends  on the
accuracy  of the  actuarial  assumptions  that  underlie  the  pricing  of  such
products.  Actuarial  calculations for such insurance products, and the ultimate
profitability  of  such  products,   are  based  on  four  major  factors:   (i)
persistency;  (ii) mortality (for life insurance); (iii) return on cash invested
by the insurer during the life of the policy; and (iv) expenses of acquiring and
administering the policies.

         The profitability of cemetery and memorialization products and services
depends upon several factors, including controlling the costs of our facilities,
supplies  and  capital  expenditures,  maintaining  competitive  pricing  of our
products and maximizing the utilization of our sales force.  Aggressive  preneed
marketing,  value-added  products and services,  and brand advertising will also
contribute to the business profitability.

Operations and Administration

         We  emphasize  a high level of service  to  agents,  policyholders  and
customers   and  strive  to  maintain  low   overhead   costs.   Our   principal
administrative  departments  are our financial,  policyholder  services and data
processing departments. The financial department provides actuarial,  accounting
and  budgeting  services  and  establishes  cost  control  systems  for us.  The
policyholder  services  department  reviews  policy  applications,   issues  and
administers  policies and authorizes  disbursements  related to claims. The data
processing  department  oversees  and  administers  our  information  processing
systems.

         We have  invested in data  processing  hardware and software and employ
our data processing capacity in all facets of our operations. All of our Austin,
Texas and St. Louis,  Missouri operations are processed on a network of personal
computers.  Our  administrative  departments  use  a  common  integrated  system
designed  to permit us to function  relatively  efficiently,  control  costs and
maintain   relatively   low   overhead.   Our  system   currently  is  servicing
approximately 100,000 policies. Additional policies can be added at a relatively
low marginal cost, thereby increasing economies of scale.

         Our exclusive  marketing agreement with National  Prearranged  Services
assures  a  pipeline  of  preneed  policies  for us and  also  plays  a role  in
supporting  the  sales  efforts  at our  cemetery  properties.  Forever  Network
currently  owns  and  operates  three  cemetery  properties  in  St.  Louis  and
Independence, Missouri and Los Angeles, California.

         As part of its  acquisition  strategy,  we  have  developed  management
techniques to reduce costs by consolidating and standardizing the procedures and
data processing systems employed in the administration of acquired companies and
blocks of  business.  We believe  that such  consolidation  and  standardization
permits the efficient combination of our facilities and operations with those of
the  companies  and  blocks of  business  that we  acquire.  As a  result,  many
duplicative  costs  connected  with  training and  employing  personnel and with
leasing  or owning  offices,  marketing,  data  processing  equipment  and other
facilities are reduced or eliminated.

Investments

         The  investment  income of our insurance  subsidiaries  is an important
part of our total revenues.  Profitability is significantly  affected by spreads
between rates  credited on insurance  liabilities  and interest  rates earned on
invested  assets.  As of December 31, 1999,  the average,  annual  interest rate
credited on our total reserve  liability was  approximately  7.1% per annum, and
the average yield of our investment  portfolio was approximately 8.1%. Increases
or decreases  in interest  rates could  increase or decrease  the interest  rate
spread between  interest rates credited on insurance  liabilities and investment
yields,  which in turn could have a beneficial  or adverse  effect on our future
profitability.  Sales of fixed  maturity  securities  that result in  investment
gains also may tend to decrease future interest yields from the portfolio. State
insurance laws and regulations  prescribe the types of permitted investments and
limit their concentration in certain classes of investments.

         Our investment  strategy is to maintain  primarily an investment grade,
fixed maturity  portfolio,  provide  adequate  liquidity for expected  liability
durations and other requirements and maximize total return. Consistent with this
strategy,  we invest  primarily in  securities  of the U.S.  government  and its
agencies,  and  collateralized  mortgage  obligations.  At  December  31,  1999,
approximately 95% of the book value of our fixed maturity investments  consisted
of investment grade securities.

         We periodically review the existing portfolio of below investment grade
securities  and intend to maintain the holdings of such  securities  at or below
the December 31, 1999 level. However, our ability to dispose of below investment
grade  securities  is affected by market and other  conditions.  The markets for
these  securities  are often less  liquid and  efficient  than the  markets  for
investment grade securities.

Reserves

         In  accordance   with   applicable   insurance   laws,   our  insurance
subsidiaries  have  established  and  carry as  liabilities  in their  statutory
financial  statements  actuarially  determined reserves to satisfy their annuity
contract and life insurance policy obligations. Reserves, together with premiums
to be received on outstanding  policies and interest  thereon at certain assumed
rates,   are  calculated  to  be  sufficient  to  satisfy  policy  and  contract
obligations.  The actuarial  factors used in determining such reserves are based
on statutorily prescribed mortality tables and interest rates.

         The reserves recorded in the consolidated financial statements included
elsewhere in this report are calculated based on generally  accepted  accounting
principles and differ from those specified by the laws of the various states and
recorded in the statutory  financial  statements of our insurance  subsidiaries.
These differences arise from the use of different  mortality tables and interest
rate  assumptions,  the  introduction  of lapse  assumptions  into  the  reserve
calculation and the use of the net level premium reserve method on all insurance
business.

         To determine policy benefit  reserves for its life insurance  products,
we perform  periodic  studies  to  compare  current  experience  for  mortality,
interest  and lapse rates with  projected  experience  used in  calculating  the
reserves.  Differences are reflected  currently in earnings for each period.  We
historically  have  not  experienced  significant  adverse  deviations  from our
assumptions.

Reinsurance

         We  enter  into   coinsurance/funds   withheld  treaties  and  co/modco
reinsurance  agreements with reinsurers to increase our statutory  surplus.  The
cost of the increase in statutory surplus is recognized as reinsurance  premiums
ceded.  Consistent with the general practice of the life insurance industry,  we
have reinsured  portions of the coverage provided by our insurance products with
other insurance companies under agreements of indemnity reinsurance. Reinsurance
is not  maintained  with  respect to  products  currently  marketed  by Memorial
Service Life Insurance  Company.  The policy risk retention limit on the life of
one individual does not exceed $50,000.

         Indemnity reinsurance agreements are intended to limit a life insurer's
maximum  loss on a  particular  risk or to obtain a greater  diversification  of
risk.  Indemnity  reinsurance  does not discharge  the primary  liability of the
original insurer to the insured.

Competition

         The life  insurance  industry is highly  competitive  and consists of a
large number of insurance  companies,  many of which have substantially  greater
financial  resources,  broader  and more  diversified  product  lines and larger
staffs than those  possessed by us.  Competition  also is  encountered  from the
expanding  number  of banks,  securities  brokerage  firms  and other  financial
intermediaries  that are marketing  insurance  products and that offer competing
products such as savings  accounts and securities.  Competition  within the life
insurance  industry occurs on the basis of, among other things,  interest rates,
financial  stability,  policyholder  service and ratings  assigned by  insurance
rating organizations.

         The  cemetery/funeral  industry is highly  fragmented  with most of the
approximately  22,000  funeral homes and 10,500  cemeteries in the United States
are owned by sole proprietors. These businesses have been passed from generation
to  generation  and have  historically  developed a loyal  customer  base due to
geography and/or name recognition in the community. These properties continue to
be  operated  much as they  have in the past,  offering  the same  services  and
products and  marketing to the community as they have for years and years prior.
Their treatment of death and memorialization is a result of the idea that people
want the same products and services that the industry has always offered.  There
is little differentiation and, as a result, little market share change.

         Four major consolidators, Service Corporation International, The Loewen
Group,  Stewart  Enterprises,  Inc., and Carriage Services,  Inc.,  together own
approximately  15% of the funeral homes and 10% of the commercial  cemeteries in
the United States.  These  companies all emphasize  their funeral  operations as
their major  business.  While these companies may claim to be different from one
another in the way they operate, we believe that there is really little tangible
difference.  None of these  competitors  has tried to  develop a brand,  despite
their large numbers.  We believe this creates a noticeable  void in the industry
and an excellent opportunity for us.

         Additionally,  cremation is becoming a more popular option for families
and  individuals  in the United States.  Our  properties  embrace this trend and
offer a range of products  and  services to satisfy  this  segment.  More unique
offerings, which are intended to focus on the need for memorialization,  include
cremation benches, boulders, scattering gardens and the Forever Memorial digital
biography.

Dividends on Participating Policies

         The  determination  of  dividends  on  participating  policies  is  not
dependent on any  pre-determined  factor and is completely at the  discretion of
the boards of directors of the insurance  subsidiaries.  Because we and National
Prearranged Services are affiliated entities,  National Prearranged Services, as
the  policyholder  of a  significant  portion  of  our  business,  may  exercise
significant  influence  over the  decision  regarding  the  amount and timing of
policyholder  dividends.  Our insurance  subsidiaries paid no dividends in 1999,
1998 or 1997 on  their  direct  business.  Among  other  items,  low  levels  of
inflation were a factor for not paying  dividends.  There currently are no plans
for paying dividends on our direct business in the foreseeable future;  however,
dividends  could be  declared  should  circumstances  warrant.  The most  likely
circumstance that may warrant the declaration of policyholder dividends would be
a  significant   increase  in  the  level  of  inflation.   The  declaration  of
policyholder  dividends would, through the provision of paid-up additions rather
than cash  dividends,  provide  additional  death  benefits  under the insurance
policies. The increased level of death benefits would contribute to covering the
presumed  increase in the cost of funeral services to be provided in the future.
The  ability  to provide  increased  benefits  under the terms of the  insurance
policies issued as a response to increased levels of inflation,  which, in turn,
allows us to remain  competitive,  is the primary reason for the  utilization of
participating  policies. We do pay policyholder  dividends on blocks of business
that we acquired  from World  Insurance  Company and Woodmen  Accident  and Life
Company. Such amounts were $108,396 and $90,335 for the years ended December 31,
1999 and 1998, respectively.

Regulatory Factors

         Our insurance  subsidiaries  are subject to regulation by the insurance
regulatory  authorities  in the  states  in  which  they are  domiciled  and the
insurance  regulatory  bodies  in the  other  jurisdictions  in  which  they are
licensed to sell  insurance.  The purpose of such  regulation  is  primarily  to
provide  safeguards  for  policyholders  rather than to protect the interests of
shareholders.  The insurance laws of various jurisdictions  establish regulatory
agencies with broad administrative  powers relating to the licensing of insurers
and their agents,  the  regulation of trade  practices,  management  agreements,
investments,   deposits  of  securities,  the  form  and  content  of  financial
statements,  rates charged by insurance  companies,  sales literature,  terms of
insurance  policies,  accounting  practices  and the  maintenance  of  specified
reserves,  capital and surplus. Our insurance  subsidiaries are required to file
detailed  periodic  financial  reports with supervisory  agencies in each of the
jurisdictions  in which they do business.  Our life insurance  subsidiaries  are
licensed in 42 states and the District of Columbia.  In March 1998, the National
Association of Insurance  Commissioners  adopted the  Codification  of Statutory
Accounting  Principles.  The  codification,  which is  intended  to  standardize
regulatory  accounting and reporting for the insurance industry,  is proposed to
be effective  January 1, 2001.  However,  statutory  accounting  principles will
continue to be established by individual state laws and permitted practices.  We
have not finalized the  quantification of the effects of the codification on our
statutory financial statements.

         Our  funeral  homes are  regulated  by the Federal  Trade  Commission's
comprehensive trade regulation rule for the funeral industry.  The Federal Trade
Commission's  rule contains minimum  guidelines for funeral industry  practices,
requires  price  and  other   affirmative   disclosures  and  imposes  mandatory
itemization  of  funeral  goods  and  services.   Other   cemetery/funeral  home
regulations  vary by state and are not  considered  detrimental  to our business
plan.

         In December 1992, the National Association of Insurance  Commissioner's
adopted the Risk-Based  Capital for Life and/or Health  Insurers Model Act . The
model act provides a tool for  insurance  regulators  to determine the levels of
capital and surplus an insurer must  maintain in relation to its  insurance  and
investment risks and whether there is a need for possible regulatory  attention.
The model act (or similar  legislation or regulation) has been adopted in states
where  our  insurance  subsidiaries  are  domiciled.  The  Texas  Department  of
Insurance  has  adopted  its own risk  based  capital  requirements,  the stated
purpose of which is to require a minimum  level of capital and surplus to absorb
the  financial,  underwriting  and  investment  risks assumed by an insurer.  At
December 31, 1999, the total adjusted  capital for each of our  subsidiaries met
or exceeded the required levels.

         Most states  have  enacted  legislation  regulating  insurance  holding
companies. The insurance holding company laws and regulations vary by state, but
generally  require  an  insurance  holding  company  and its  insurance  company
subsidiaries  licensed to do business in the state to register  and file certain
reports  with  the  regulatory  authorities,  including  information  concerning
capital  structure,   ownership,   financial  condition,   certain  intercompany
transactions  and general business  operations.  State holding company laws also
require  prior  notice  or  regulatory   agency  approval  of  certain  material
intercompany transfers of assets within the holding company structure.

         As a holding company, our ability to meet our financial obligations and
pay operating  expenses  depends on the receipt of sufficient  funds,  primarily
through dividends and management fees, from our subsidiaries. As Texas domiciled
insurance  companies,  Memorial  Service  Life  Insurance  Company  and  Lincoln
Memorial Life Insurance Company may not, without the prior approval of the Texas
Department of Insurance,  pay any dividend or distribution which,  together with
all other  dividends  and  distributions  paid within the  preceding  12 months,
exceeds the lesser of: (i) net gain from operations;  or (ii) 10% of capital and
surplus,  in each case as shown in its most recent  annual  statutory  financial
statements.

         Under Texas law,  Memorial  Service Life Insurance  Company and Lincoln
Memorial  Life  Insurance  Company  may not  enter  into  certain  transactions,
including  management  agreements  and service  contracts,  with  members of its
insurance holding company system,  including us, unless the insurance  companies
have notified the Texas Department of Insurance of their intention to enter into
such  transactions  and the Texas Department of Insurance has not disapproved of
them  within the  period  specified  by Texas  law.  Among  other  things,  such
transactions  are  subject  to the  requirement  that  their  terms  be fair and
reasonable and that the charges or fees for services performed be reasonable.

         As part of their routine regulatory  oversight  process,  approximately
once every three to five years,  state insurance  departments  conduct  periodic
detailed  examinations of the books, records and accounts of insurance companies
domiciled in their states.  Memorial Service Life Insurance  Company and Lincoln
Memorial Life Insurance  Company  underwent such an examination  during 1998 for
the  five-year  period  ended  December  31,  1997.  The  final  reports  on the
examinations  issued  by the Texas  Department  of  Insurance  did not raise any
significant issues.

Employees

         At December 31, 1999, we had  approximately  80  employees.  We believe
that we enjoy good relations with our employees and agents.

Glossary

         The  following  are  definitions  of certain  terms used in this Annual
Report on Form 10-K.  Where  appropriate,  in using  such  terms,  the  singular
includes the plural, masculine includes feminine and/or neuter, and vice versa.

         "Actuarial  valuation"  means  the  appraisal  of a block of  insurance
business or an insurance company using the present value of future profits.  The
present value of future profits is calculated by discounting  projected earnings
using  various  actuarial  assumptions  such  as  estimations  regarding  future
mortality, expenses, interest rates, morbidity, cancellation rates, etc.

         "Annuity  policies"  means a form of insurance under which premiums are
paid to purchase an anticipated  periodic  benefit payment to begin at some date
in the future.

         "Blocks of in-force  business"  means groups of  insurance  policies in
effect.

         "Co/modco  reinsurance" means a combination of coinsurance and modified
coinsurance  under which only a portion of the reserves are  transferred  to the
reinsurer  and the ceding  company  retains the  remaining  portion of reserves.
Under most  co/modco  agreements,  the  amount of  reserves  transferred  to the
reinsurer  is equal to the initial  ceding  allowance  thereby  eliminating  any
initial transfer of cash.

         "Coinsurance"  means  a  form  of  indemnity  reinsurance  under  which
reserves as well as the risk are transferred to the reinsurer.

         "Commissions" means amounts paid to agents under an agency agreement as
compensation for the sale of insurance policies.

         "Deferred   policy   acquisition   costs"  means   expenses   that  are
capitalizable under generally accepted accounting principles.  The expenses must
vary with the  production  of new business and must be primarily  related to the
production of new  business.  Agents'  first year  commissions  are, by far, the
largest single component of deferred policy acquisition costs.

         "Funded  preneed  contract"  means a preneed  contract or a prearranged
funeral contract that has been fully paid for by the purchaser.

         "Funds withheld  agreements  (treaties)" means  reinsurance  agreements
under which funds that would normally be paid to a reinsurer are withheld by the
ceding  company to permit  statutory  credit for  non-admitted  reinsurance,  to
reduce a potential  credit risk or to retain  control  over  investments.  Under
certain conditions, the reinsurer may withhold funds from the ceding company.

         "Future policy  benefits" means a liability  established to provide for
the payment of policy benefits that are to be paid in the future.

         "GAAP benefit  reserves"  means a liability  established to provide for
the payment of future policy benefits. The reserves are calculated as the excess
of the present value of future policy  benefits over the present value of future
net premium  payments.  In order to calculate  the present value of benefits and
net premiums,  certain  actuarial  assumptions are made regarding  various items
(including,  without limitation,  mortality, expenses, interest rates, lapse and
cancellation rates).

         "Indemnity  reinsurance"  means  a  form  of  reinsurance  under  which
insurance risk is transferred from the ceding company to the reinsurer.

         "Lapse and  surrender  rates" means the rates at which  policies do not
renew by  paying  premiums  that are due or by  requesting  that the  policy  be
cancelled for its surrender value.

         "Lapse of insurance  policies"  means the  non-renewal  of an insurance
policy due to not paying the premiums when they come due.

         "Limited pay policies"  means the ordinary life insurance  policies for
which the benefit period is longer than the premium paying period.

         "Modified  coinsurance"  means a form of  coinsurance  under  which the
reserves are retained by the ceding company while the risk is transferred to the
reinsurer.  The ceding company is required to pay interest to replace that which
would have been earned by the reinsurer if it had held the reserve assets in its
own investment portfolio.

         "Morbidity" means the statistical rate at which insureds become sick or
have an accident that results in a health insurance claim.

         "Mortality" means the statistical rate at which insureds die.

         "Net level premium reserve method" means a reserve  calculation  method
whereby  the  net  premiums  used  for  reserving   purposes  bears  a  constant
proportional relationship to the gross premiums being charged.

         "Policy loan" means a loan made by an insurance  company using the cash
surrender  value of an insurance  policy as collateral for the loan. The maximum
policy loan  available will always be less than the cash value of the underlying
policy.

         "Policyholder  deposits"  means  under  generally  accepted  accounting
practices  and  principles,  premiums  for annuity  policies are  classified  as
"Policyholder deposits" rather than "Insurance premiums."

         "Prearranged  funeral contract" means an agreement under which a client
purchases  funeral  services to be performed at death.  The cost of such funeral
services  are equal to the cost at the time into which the  prearranged  funeral
contract  is  entered  and does not  change  regardless  of the date of death or
increases in the cost of funeral services to be provided.

         "Preneed contract" means the same as "prearranged funeral contract."

         "Reinsurance"  means an arrangement under which one insurance  company,
referred to as the reinsurer,  for  consideration,  agrees to indemnify  another
insurance company,  referred to as the ceding company,  against all or part of a
loss which the ceding company may incur under certain  policies of insurance for
which it has liability.

         "Reinsurance   agreement"   means  the  agreement   used  to  effect  a
reinsurance arrangement.

         "Reinsurance treaty" means another term for "reinsurance agreement."

         "Reserves" means a liability (or allocation of surplus)  established to
provide for a certain level of assurance that enough assets will be available to
pay future policy benefits.

         "Reserves  for  unearned  premiums"  means a liability  established  to
recognize  portions of premiums that have been received by the insurance company
but are for  insurance  coverage  extending  beyond  the close of the  financial
reporting period.

         "Retrocession  reinsurance" means the transfer of reinsurance risk from
an assuming reinsurer to another insurance company.

         "Single premium  policies"  means ordinary life insurance  policies for
which single, lump-sum premiums are paid.

         "Statutory   accounting  practices"  means  accounting  procedures  and
practices  prescribed  for insurance  companies by the National  Association  of
Insurance Commissioners and as adopted by the various state insurance regulatory
bodies.

         "Statutory  capital  and  surplus"  means  shareholders'  equity  under
statutory accounting practices.

         "Statutory  financial  statements" means financial  statements produced
under statutory  accounting practices and filed in each state that the insurance
company is licensed to do business.

         "Statutory  reserves" means reserves calculated  according to statutory
prescribed methods using state mandated assumptions with regard to mortality and
interest rates.

         "Underwriting  standards"  means standards set by an insurance  company
under which an insurance  applicant is reviewed in order for an insurance policy
to be issued.

Item 2.  Properties

         Memorial  Service Life Insurance  Company leases  approximately  25,000
square feet in an office building which houses our executive  offices located at
10 S. Brentwood,  St. Louis, Missouri under the terms of a lease that expires in
June 2002.  Memorial  Service Life Insurance  Company also leases  approximately
10,000  square feet of property at 1250  Capital of Texas  Highway,  Building 3,
Suite 100, Austin, Texas under the terms of a lease that expires in August 2002.
We  believe  that the  properties  currently  leased by  Memorial  Service  Life
Insurance  Company are  suitable for our current  operations  of the company and
will  allow  for the  expansion  of our  business  in the  near  future.  As our
operation  expands,  the leasing of  additional  space in Austin,  Texas and St.
Louis,  Missouri  may be  necessary.  We  currently  do not foresee any material
difficulties  with  leasing  additional  space  that  may  be  required  in  the
foreseeable future.

         Forever  Network owns and operates three funeral homes in St. Louis and
Independence,  Missouri  and Los Angeles,  California  and  maintains  sales and
administrative  offices at each of those sites.  Forever  Network also  operates
production  facilities for the biography  business at each location with central
operations in Hollywood,  California.  Our Internet development and operation is
based at the Hollywood facility.

Item 3.  Legal Proceedings

         National  Prearranged  Services,  an affiliate of ours,  along with New
Life  Insurance  Company had been named  defendants  in a  previously  dismissed
class-action lawsuit that was refiled during 1996 in St. Louis,  Missouri,  City
Circuit Court. The suit involved a challenge to National Prearranged  Services's
methods of funding  pre-arranged  funeral  contracts with policies issued by us.
The suit was  settled  in 1999 with no  financial  impact to New Life  Insurance
Company.

         We also are subject to various other claims and  contingencies  arising
out of the normal  course of business.  We believe  that the total  amounts that
will  ultimately  be paid, if any,  arising from these claims and  contingencies
will not have a material adverse effect on our financial  condition,  results of
operations or cash flows.

Item 4.  Submission of Matters to a Vote of Security Holders

     No matters were submitted to a vote of our shareholders  during the quarter
ended December 31, 1999.

Item 4A.  Executive Officers of the Registrant

     See Part III, Item 10.


<PAGE>


                                  PART II

Item 5.  Market for Registrant's Common Equity and Related Stockholder Matters

Market Price of Common Stock

         Our common  stock is traded on the  Pacific  Exchange  under the symbol
"FVR".  The  following  table sets forth the reported high and low closing sales
prices of shares of our common stock on the Pacific  Exchange  since November 2,
1998 (the date of our initial public offering).

                                                                Price Range

    Fiscal Year                                              High          Low

    Year ended December 31, 1998:
         Fourth Quarter (period Nov. 2, 1998 through
            Dec. 31, 1998)..........................        $7.500        $5.800

    Year ended December 31, 1999:

         First Quarter..............................         6.500         4.125
         Second Quarter.............................         7.375         5.250
         Third Quarter..............................         9.125         6.688
         Fourth Quarter.............................         6.938         5.125

         As of February 10, 2000,  the  approximate  number of  stockholders  of
record of our common stock was 200 which included  approximately  140 beneficial
holders of our common stock,  representing  persons whose stock is in nominee or
"street name" accounts through brokers.

Dividend Policy

         We have never  declared,  nor have we paid,  any cash  dividends on our
common  stock.  We  currently  intend to retain our  earnings to finance  future
growth and, therefore, do not anticipate paying any cash dividends on our common
stock in the foreseeable  future.  Our board of directors  regularly  review our
dividend  policy.  Our  ability to pay  dividends  will be  dependent,  in large
measure,  on our ability to receive  dividends and management fees from our life
insurance  subsidiaries.  The ability of these corporations to pay dividends and
management fees, in turn, is limited pursuant to applicable  insurance laws. Any
future determination as to the payment of dividends will be at the discretion of
our board of directors and will depend on a number of factors,  including future
earnings,  capital  requirements,  financial condition and such other factors as
the board of directors may deem relevant.

Recent Sales of Unregistered Securities

         We did not have any sales of unregistered securities during the quarter
ended December 31, 1999.

Item 6.  Selected Financial Data

Selected Consolidated Financial and Other Data

         The following historical summary consolidated financial information has
been derived from our consolidated financial statements. This selected financial
data should be read in conjunction with our accompanying  consolidated financial
statements and the related notes included herein,  and the information set forth
under  "Management's  Discussion and Analysis of Financial Condition and Results
of Operations."


<PAGE>
<TABLE>
<CAPTION>


                                                                     Year Ended December 31,
                                                 -------------------------------------------
                                                  1999(3)     1998(1)(4)        1997(1)       1996          1995
                                                 ---------    ------------     --------      --------     --------
<S>                                            <C>                <C>            <C>         <C>         <C>
                                                          (amounts in thousands, except per share data)

Statement of operations data:

Premium income                                  $  45,022          $  41,363      $  38,044   $  33,274   $  27,354
Net investment income and realized gains           10,801             12,575          8,838       5,729       4,514
Other revenue                                       1,519                748              -           -           -
                                                ---------          ---------      ---------   ---------   ---------
     Total revenues                                57,342             54,686         46,882      39,003      31,868

Benefits incurred                                  36,078             33,088         31,151      24,750      20,775
Other expenses (2)                                 21,634             19,142         13,404      13,351       9,625
                                                ---------          ---------      ---------   ---------   ---------
Income (loss) before federal taxes                  (370)              2,456          2,327         902       1,468
Income taxes (benefits)                             (378)                440            672         197         317
                                                ---------          ---------      ---------   ---------   ---------

Net income                                     $       8           $   2,016      $   1,655   $     705   $   1,151
                                                =========          =========      =========   =========   =========

Weighted average shares outstanding
     Basic                                        4,526              4,087          4,000       4,000       4,000
     Diluted                                      4,650              4,190          4,000       4,000       4,000
Earnings per share:
     Basic                                       $   -          $     .49      $     .41   $     .18   $     .29
     Diluted                                         -                .48            .41         .18         .29


                                                                            December 31,

                                                   1999(3)           1998(1)(4)     1997(1)     1996        1995
                                                 ---------          ---------      ---------   ---------   --------
Balance sheet data:

Invested assets                                 $ 150,728          $ 133,831      $ 120,041   $  59,919   $  56,082
Total assets                                      190,828            165,398        141,603      76,149      71,884
Total policy liabilities                          185,982            153,751        130,450      73,067      68,432
Shareholders' equity                                2,723              8,815          6,883       1,856       2,713

</TABLE>

(1)  Comparison  of  selected  consolidated  financial  data  in  the  table  is
     significantly  affected by the assumption through coinsurance of a block of
     life and annuity business from Woodmen Accident and Life Company  effective
     September  1, 1997.  We received  $48,025 in cash in exchange  for assuming
     $50,857 in  insurance  liabilities.  For the years ended  December 31, 1997
     amounts related to the block of business acquired from Woodmen Accident and
     Life Company included premiums of approximately  $58,  investment income of
     approximately  $1,227 for interest earned on the assets  purchased with the
     cash received,  benefits incurred of approximately $909 in interest paid on
     policyholder deposits and increase in future policy benefits.

(2)  Other expenses for the years ended December 31, 1999, 1998 and 1997 are net
     of expense  reimbursements from National Prearranged Services in the amount
     of $2,685, $2,254 and $2,695, respectively.

(3)  Comparison  of selected  consolidated  financial  data in the table also is
     affected  by the  assumption  through  coinsurance  of a block  of life and
     annuity  business  from FSLife  effective  on October 1, 1999.  We received
     $30,032  in  assets  in  exchange   for   assuming   $27,701  in  insurance
     liabilities.  During 1999, we retroceded,  through a coinsurance agreement,
     50% of the  life  insurance  assumed  from  the  purchase  of the  block of
     business that we acquired from FSLife to Alabama Reassurance Company. As of
     December 31, 1999, invested and total assets included approximately $28,088
     and policy liabilities included  approximately  $24,782 associated with the
     block of business that we acquired from FSLife.

(4)  Comparison  of selected  consolidated  financial  data in the table is also
     affected  by the  assumption  through  coinsurance  of a block  of life and
     annuity business from World Insurance  Company  effective on April 1, 1998.
     We received $19,941 in assets in exchange for assuming $21,910 in insurance
     liabilities.  During 1998, we retroceded,  through a coinsurance agreement,
     50% of the  life  insurance  assumed  from  the  purchase  of the  block of
     insurance  acquired  from World  Insurance  Company to Alabama  Reassurance
     Company.




<PAGE>


Item 7.  Management's Discussion and Analysis of Financial Condition and Results
of Operations

         The  following  should  be read in  conjunction  with our  consolidated
financial statements and related notes, and other financial information included
elsewhere in this report.

Overview

         We are a holding company engaged in the ownership and operation of life
insurance  companies that principally issue insurance contracts to fund pre-need
funeral  contracts  and  of  companies  that  are  involved  in  the  multimedia
biographical  business  and the  ownership  and  operation  of funeral  home and
cemetery properties.  The life insurance companies primarily write policies sold
by our affiliate,  National  Prearranged  Services,  in connection with National
Prearranged Services' sale of prearranged funeral contracts.  As a result of the
growth  in the  amount  of  pre-arranged  funeral  contracts  sold  by  National
Prearranged  Services  over the past three years,  our revenues  have  increased
significantly.   Our  growth  also  resulted,  to  a  lesser  extent,  from  the
acquisition of blocks of life insurance and annuity  policies in 1999, 1998, and
1997.

         In connection  with our  acquisition of Forever  Network,  Inc. and its
subsidiaries  on  March  9,  2000,  we  acquired  three   cemetery/funeral  home
properties  located in Los Angeles,  California and St. Louis and  Independence,
Missouri, a funeral home located in Kirkwood, Missouri that is leased to Service
Corporation  International,  the Cremation  Society of St. Louis,  the Cremation
Specialists  of Los  Angeles  and  Cremation  Specialists  of  Kansas  City.  In
addition,  Forever Network is engaged in the business of selling,  archiving and
displaying digital interactive life stories viewed at the grave sites and on the
Internet at  www.forevernetwork.com.  Forever Network  currently  maintains over
2,400 client  biographies  that are available for viewing on the Internet  site.
The acquisition of Forever Network was accounted for in a manner that is similar
to a pooling-of-interests; however, the results of operations of Forever Network
are not contained in our results of operations  for the years ended December 31,
1999, 1998 and 1997.

         During 1999, 1998 and 1997 we derived revenues  primarily from premiums
on insurance policies generated by National Prearranged  Services.  In the event
of a decline in National Prearranged Services' preneed sales, our future revenue
growth  could be impacted  in the event that we could not  replace the  National
Prearranged  Services  sales  force with our own or another  marketing  entity's
sales  force.  Net  investment  income and realized  investment  gains also have
contributed significantly to total revenues as our invested assets have grown.

         Our  expenses  during  1999,  1998 and 1997  consisted  principally  of
benefits  paid or accrued,  commissions  on the sale of policies and general and
administrative  costs  associated  with life insurance  company  operations.  We
anticipate  that benefit costs and  commissions  will continue to increase as we
execute  our  growth  plans.  Although  general  and  administrative  costs have
increased  in  accordance  with the  growth  in our  business,  we  believe  our
infrastructure will support increasing levels of internal revenue growth without
the need for general and administrative expenses to increase at a similar rate.

         Our insurance  subsidiaries  are subject to a high degree of regulation
from various state  insurance  administrators.  Such  regulation  governs (among
other things): investment policies; financial reporting; capital adequacy; terms
of policies; and the ability of our subsidiaries to pay dividends and management
fees to us. In addition,  National Prearranged  Services's activities in selling
prearranged  funeral  contracts  are  highly  regulated  in the  states in which
National Prearranged Services does business. These regulatory aspects and future
changes therein could materially  affect our financial  condition and results of
operations. See "Business - Regulatory Factors."

         Our strategy is to increase  shareholder value by growing our insurance
and cemetery  business  through:  (i) selected  acquisitions  of life  insurance
companies and in-force life insurance policies and annuities,  funeral homes and
cemeteries;  and  (ii)  increases  in life  insurance  policies  arising  out of
prearranged funeral contracts sold by National Prearranged Services. Our ability
to acquire such companies, policies and properties will be dependent upon (among
other things) our ability to identify,  negotiate and complete  transactions  of
favorable  values,  arrange  necessary  financing  and  integrate and manage the
acquisitions  after completion,  including  preserving  customer  relationships.
There can be no assurance that we will successfully execute our strategy.

Results of Operations

Comparison of the Years Ended December 31, 1999 and 1998

         Premium income increased approximately $3.6 million, or 9%, in the year
ended December 31, 1999 compared to 1998. The increase for 1999 reflected higher
overall  volume of policies  in force and new  policies  issued  compared to the
previous year.

         Net realized investment gains decreased  approximately $1.5 million, or
78%, in the year ended  December  31, 1999 versus the previous  year.  Losses of
approximately  $3.2 million were  incurred for the year ended  December 31, 1999
reflecting management's recognition of a decline in market value associated with
our investment in Autobond Acceptance Corporation.  Management believes that the
decline  was  other  than  temporary  and  due  to  reasons  other  than  market
fluctuations  and has recognized  losses  sufficient to reduce the investment in
Autobond to approximately $98,000 as of December 31, 1999.

         Other  revenue for the year ended  December  31,  1999 of $1.2  million
represented  primarily  a gain on the sale of a  portion  of our  in-force  life
business.

         Benefits increased $3.0 million,  or 9%, in the year ended December 31,
1999 compared to 1998.  The increase in 1999 was due primarily to an increase in
death claims.

         Commissions  increased  approximately  $66,000, or less than 1%, in the
year ended December 31, 1999 compared to 1998.  These changes were  attributable
to higher sales  volumes,  mix of policies  sold and a reduction  of  commission
rates on single pay policies.

         General expenses, net of expenses reimbursed,  increased  approximately
$1.6 million,  or 32%, in the year ended December 31, 1999 compared to 1998. The
increase  was  attributable  to higher  administrative  expenses  as a result of
support  for  increased  levels  of  regulatory  reporting   requirements,   and
approximately  $330,000 related to the forfeiture of deposits and other expenses
associated   with  our   withdrawal  of  our  proposal  to  acquire   Harbourton
Reassurance, Inc.

         The   decrease  in  the  change  in  deferred   acquisition   costs  of
approximately $871,000 from $4.3 million for the year ended December 31, 1998 to
$3.5  million  for the year ended  December  31,  1999 was due to the release of
deferred  acquisition  costs  associated with death benefits and lower levels of
capitalized costs due to the mix of new policies.

Comparison of the Years Ended December 31, 1998 and 1997

         Premium income increased $3.3 million, or 9%, from $38.0 million in the
year ended  December  31, 1997 to $41.4  million in the year ended  December 31,
1998 due to higher sales volumes.  Substantially  all premium income was derived
from National Prearranged Services.  The fact that premium income increased only
9%, while the face amount of  insurance  in-force  increased  15.9 % reflected a
shift in the relative  proportions  of policies  sold from single pay to limited
pay business.

         Net investment income increased $4.4 million, or 72%, from $6.2 million
in the year ended  December 31, 1997 to $10.6 million in the year ended December
31, 1998.  This increase was  attributable  to a higher level of invested assets
(primarily  resulting from the  acquisitions  of blocks of business from Woodmen
Accident  and  Life  Company  and  World  Insurance  Company).  Invested  assets
increased  by 11% in 1998  compared  to 1997.  There  was a larger  increase  in
investment  income due to the addition of the business from Woodmen Accident and
Life Company late in 1997.

         Net realized gains decreased $730,000, or 27%, from $2.7 million in the
year ended  December  31, 1997 to $1.9  million in the year ended  December  31,
1998.  Gains were  recognized  in the year ended  December 31, 1998, on sales of
invested  assets.  However,  these  gains  were  partially  offset  by losses of
approximately  $1.0 million  realized on the sale of certain  investments  whose
market  values  declined  significantly  due to  announcements  of operating and
financial difficulties of the issuers of these securities.

         Other  revenue  for the  year  ended  December  31,  1998  of  $748,000
represents  primarily  a gain on the  sale of a  portion  of our  in-force  life
business.

         Benefits increased $1.9 million,  or 6%, from $31.2 million in the year
ended  December 31, 1997 to $33.1  million in the year ended  December 31, 1998,
due to increases in death  benefits and surrender  benefits in proportion to the
increases in overall policies in-force,  increases in future policy benefits due
to higher levels of policies  in-force,  and interest  credited to  policyholder
accounts for the business  acquired  from Woodmen  Accident and Life Company and
World Insurance  Company.  These increases were partially offset by decreases in
future policy benefits due to the impact of the surrenders and deaths.

         Surrenders  increased from the year ended December 31, 1997 to the year
ended December 31, 1998 by $3.1 million.  This increase in surrenders was offset
by a corresponding change in the increase in future policy benefits.  Surrenders
generally  have little  impact on current year  operations  due to the fact that
surrender  benefits are fully  reserved  and as surrender  benefits are paid the
reserve for future policy  benefits is reduced by a  corresponding  amount.  The
more significant effect on operations occurs in future years when we lose future
investment earnings on the business surrendered.

         Commissions  increased $5.7 million,  or 51%, from $11.2 million in the
year ended  December  31, 1997 to $16.9  million in the year ended  December 31,
1998 due  primarily to higher  volumes of new policies when compared to the year
ended December 31, 1997.

         General expenses,  net of  reimbursements,  increased $2.5 million,  or
100%,  from $2.5 million in the year ended  December 31, 1997 to $5.0 million in
the  year  ended   December  31,  1998  due   primarily   to  increased   policy
administration and general and administration  expenses as a result of increased
volume of business from new policies written, acquisitions of blocks of policies
such as the  purchase  of blocks of  business  from  Woodmen  Accident  and Life
Company and World Insurance Company, support for increased levels of acquisition
activities  and regulatory  reporting  requirements,  and deferred  compensation
costs associated with our 1998 Long-Term Incentive Plan.

         Taxes,  licenses and fees increased $166,000,  or 21%, from $782,000 in
the year ended December 31, 1997 to $948,000 in the year ended December 31, 1998
due primarily to fees associated with the routine regulatory  examination of our
insurance company  subsidiaries  which commenced in March 1998,  additional fees
associated  with the  acquisition  of World  Service Life  Insurance  Company of
America  in 1998 as well as  increased  taxes due to an  increase  in  collected
premiums.

         An increase in the  amortization  of the cost of policies  purchased of
$712,000 for the year ended  December 31, 1998 compared to $262,000 for the year
ended December 31, 1997 was primarily  attributable to the purchase of blocks of
business from Woodmen Accident and Life Company and World Insurance Company.

         The  increase  in the  change  in  deferred  acquisition  costs of $2.9
million from $1.4  million for the year ended  December 31, 1997 to $4.3 million
for the year ended December 31, 1998 was due to the  capitalization of the costs
of acquiring new business at a higher rate than the  amortization  of such costs
due to a higher volume of new policies issued.

         As a result of the  foregoing,  net income for the year ended  December
31,  1998 was $2.0  million,  or $0.49 and $0.48  per basic and  diluted  share,
respectively,  an increase  of 22%,  20% and 17%,  respectively,  over the prior
year.


<PAGE>


Liquidity and Capital Resources

         Assets with a fair value of approximately  $6.2 million at December 31,
1999 were on deposit with various state  regulatory  authorities.  Assets with a
fair value of  approximately  $74.6 million at December 31, 1999 were restricted
as to use from the purchase of the blocks of business from Woodmen  Accident and
Life Company,  World Insurance Company,  Funeral Security Life Insurance Company
and other assumed business. See "Business -- Regulatory Factors."

         Our insurance subsidiaries are restricted by state insurance laws as to
the amount of dividends  that they may pay to us without  prior notice to, or in
some cases prior approval from, their  respective  state insurance  departments.
These restrictions on dividend  distributions are based on statutory capital and
surplus  and  operating  earnings.  Statutory  surplus and  statutory  operating
results are determined  according to statutes adopted by each state in which the
subsidiaries  do business.  Statutory  surplus bears no direct  relationship  to
equity as determined under generally accepted accounting principles.  No amounts
are currently available for transfer to the parent company by dividend, loan, or
advance without prior regulatory approval.

         Our cash  requirements  for 2000 and in the  future  will  depend  upon
mortality  experience,  acquisitions,  timing of  expansion  plans  and  capital
expenditures.  Our insurance  subsidiaries  generally  generate  sufficient cash
receipts  from  premium   collections  and  investment  income  to  satisfy  our
obligations.  We believe that the diversity of the  investment  portfolio of our
insurance  subsidiaries provides sufficient liquidity to meet our operating cash
requirements.  We believe that  anticipated  revenue from  operations  should be
adequate for the working capital  requirements  of our existing  businesses over
the next twelve months.

         We  expect to secure  capital  required  for  additional  new  cemetery
properties and technology  developments  related to the digital  biographies and
the Internet through equity or debt financing. With new cemetery properties, the
initial capital  required for the purchase and working capital is anticipated to
be  sufficient  to allow the  property  to cash flow  within  6-12  months.  Our
cemetery property in St. Louis,  Missouri currently generates positive cash flow
from operations. We anticipate that the two cemetery properties in Independence,
Missouri and Los Angeles,  California  acquired by Forever Network in the fourth
quarter of 1999 will begin to internally meet their operating cash  requirements
within 6-12 months.  Such operating cash requirements  currently are funded by a
$4 million note from our insurance companies, as discussed below.

         Capital projects at new cemetery properties for mausoleum/funeral  home
combination  buildings and other saleable  inventory features are expected to be
funded  through  use of cash  generated  from  pre-construct  sales  and/or debt
financing and should require little or no additional capital investment. Certain
other improvements would be funded through working capital.

         Start-up  capital  will be  required  to fund  the  Internet/technology
business  plan.  The  Internet/technology  segment is  currently  running a cash
shortfall  and may require  some  investment  capital for a period of time until
revenues can be built to cash flow. Margins are expected to be high and overhead
relatively low once internet sales volumes achieve targeted levels.

         In the event that our plans or assumptions  change, or if the resources
available  to meet  unanticipated  changes in  business  conditions  prove to be
insufficient  to fund  operations,  we  could  be  required  to seek  additional
financing prior to that time, or to curtail certain proposed activities.

         On  October  15,  1999,  we  completed  the   acquisition  of  all  the
outstanding  shares of Funeral  Security Life Insurance  Company for $5 million.
The purchase was funded from existing working  capital.  On October 28, 1999, we
sold our insurance subsidiary,  New Life Insurance Company, for approximately $5
million.

         On October 25,  1999,  we entered into an agreement to purchase all the
outstanding  shares of Dixie Life  Insurance  Company for an estimated  purchase
price of  approximately  $10  million.  Pursuant  to the  agreement,  the actual
purchase price will be based upon among other items,  an adjusted value of Dixie
Life Insurance Company's  stockholder's  equity.  Dixie Life Insurance Company's
insurance  operation  consists of a closed  block of life and annuity  policies.
Dixie Life Insurance Company had approximately $35.5 million in assets and $32.0
million in  liabilities as of September 30, 1999. The completion of the purchase
is subject to regulatory  approval and is expected to be accounted for using the
purchase method.  The acquisition is expected to be funded from existing working
capital.

         Changes in our consolidated balance sheet between December 31, 1999 and
December 31, 1998, reflect growth through operations,  changes in the fair value
of  actively  managed  fixed  maturity  and  equity  securities,  changes in the
investment  portfolio mix and the purchase of the block of business from Funeral
Security Life Insurance Company.

         Total cash and investments  increased  approximately $16.9 million from
$133.8  million at December  31, 1998 to $150.7  million at December  31,  1999,
primarily  due to investment  assets  acquired with the purchase of the block of
business from Funeral  Security Life Insurance  Company of $30 million offset by
changes in the fair value of fixed maturity and equity  securities.  During 1999
there was an increase in policyholder  loans to related parties of $5.5 million.
Due to the low risk nature of these  policy  loans and their  contract  interest
rates, we believe they afford  comparable  risk-adjusted  returns to alternative
categories  of  invested  assets.  The  policy  loans are fully  secured  by the
nonforfeiture  values of the policies so that, in the event of default, we would
not be adversely affected, except with respect to the future loss of revenues on
the  policies  cancelled.  Note  receivable  from  affiliate  represents  a note
receivable in the amount of $4,000,000 from Forever Network,  Inc. Principal and
interest at prime (8.5% at December 31, 1999) plus 1% is due quarterly beginning
March 31, 2000. On March 9, 2000, Forever Network, Inc. was acquired by us.

         Receivables from related parties increased  approximately $700,000 from
$1.5 million at December  31, 1998 to $2.2  million at December  31,  1999,  due
primarily  to  receivables   for  commission   adjustments   due  from  National
Prearranged Services.

         Deferred policy acquisition costs increased  approximately $3.5 million
from $16.8  million at December 31, 1998 to $20.3  million at December  31,1999,
due to increases in new policies issued and in-force.

         Fixed  assets  increased  approximately  $400,000  from $1.2 million at
December  31,  1998 to  $1.6  million  at  December  31,  1999,  due to  ongoing
development and modifications to our software systems.

         Cost of policies acquired  increased  approximately  $500,000 from $3.8
million at December 31, 1998 to $4.3  million at December  31, 1999,  due to the
acquisition  of the block of  business  from  Funeral  Security  Life  Insurance
Company offset by the amortization of costs.

         Goodwill decreased approximately $800,000 from $1.4 million at December
31, 1998 to $612,000 at December 31, 1999, due to the sale of New Life Insurance
Company.

         Future  policy  benefits  increased  approximately  $20.5  million from
$126.0 million at December 31, 1998 to $105.5 million at December 31, 1999. This
increase  was due to an  increase in the amount of new  policies  issued and the
acquisition  of the block of  business  from  Funeral  Security  Life  Insurance
Company.

         Policyholder deposits increased  approximately $10.3 million from $47.2
million at December 31, 1998 to $57.5 million at December 31, 1999. The increase
was due to the  acquisition of the block of business from Funeral  Security Life
Insurance  Company  offset by  cancellations  of policies and the absence of the
issuance of new annuity policies.  Policyholder deposits are comprised primarily
of annuities acquired with the block of business from Woodmen Accident and Life,
World Insurance Company, and Funeral Security Life Insurance Company.

         Deferred  tax assets  increased  approximately  $3.8  million from $3.4
million at December 31, 1998 to $7.2 million at December 31, 1999 due  primarily
to deferred taxes on unrealized losses on fixed maturity and equity securities.

         During  1998,  we  paid  surrender  benefits  to  National  Prearranged
Services or the Missouri trust of  approximately  $2.0 million.  Upon surrender,
National Prearranged Services purchased new policies for the same insureds using
a portion of the surrendered funds.  National Prearranged Services has committed
to us to pay all  future  premiums  due on the  blocks  of  policies  that  were
reissued.

Impact of Year 2000

         In prior years,  we  discussed  the nature and progress of our plans to
become Year 2000 ready.  In late 1999, we completed our  remediation and testing
of  systems.  As a result  of those  planning  and  implementation  efforts,  we
experienced  no  significant   disruptions  in  mission   critical   information
technology  and  non-information  technology  systems and believe  those systems
successfully  responded  to the Year 2000 date  change.  We  expensed  less than
$10,000 during 1999 in connection with remediating our systems. We are not aware
of any  material  problems  resulting  from Year 2000  issues,  either  with our
products,  our internal systems,  or the products and services of third parties.
We will continue to monitor our mission critical computer applications and those
of its suppliers and vendors  throughout the year 2000 to ensure that any latent
Year 2000 matters that may arise are addressed promptly.

Forward-Looking Statements

         This report contains  forward-looking  statements within the meaning of
the "safe harbor" provisions of the Private Securities  Litigation Reform Act of
1995. Such forward-looking statements are based on the beliefs of our management
as well as on assumptions made by and information  currently  available to us at
the  time  such  statements  were  made.  We can  give  no  assurance  that  the
expectations  indicated by such forward-looking  statements will be realized. If
any of management's  assumptions should prove incorrect,  or if any of the risks
and uncertainties  underlying such expectations should  materialize,  our actual
results  may differ  materially  from  those  indicated  by the  forward-looking
statements.

         The following factors that are not within our control and that may have
a direct  bearing on  operating  results  include,  but are not  limited to: (i)
general economic  conditions and other factors,  including  prevailing  interest
rate levels and stock market  performance,  which may affect our ability to sell
our  products,  the  market  value of our  investments  and the  lapse  rate and
profitability of our policies; (ii) our ability to achieve anticipated levels of
operational efficiencies for recently acquired companies,  blocks of policies or
properties,  as well as through other cost-saving initiatives;  (iii) mortality,
morbidity, and other factors which may affect the profitability of our insurance
products;  (iv) changes in the federal income tax laws and regulations which may
affect the cost of or demand our products;  (v)  increasing  competition  in the
sale of our  products;  (vi)  regulatory  changes or  actions,  including  those
relating to regulation of financial services affecting (among other things) bank
sales  and  underwriting  of  insurance   products,   regulation  of  the  sale,
underwriting  and pricing of insurance  products and  regulation of the sale and
pricing of funeral home  operations  and products;  (vii) the  availability  and
terms of future  acquisitions;  and  (viii) the risk  factors  or  uncertainties
listed in our other filings with the Securities and Exchange Commission.

         Additionally,  we may not be successful in identifying,  acquiring, and
integrating other companies or their business,  implementing improved management
and  accounting  information  systems and  controls  and may be  dependent  upon
additional capital and equipment purchases for future growth. There may be other
risks and uncertainties that management is not able to predict.

         When  used  in  this  report,   the  words   "anticipate,"   "believe,"
"estimate,"  "expect," "intends," and similar expressions,  as they relate to us
are  intended  to identify  forward-looking  statements,  although  there may be
certain forward-looking statements not accompanied by such expressions.

Accounting Standards

         In  December   1997,  the  American   Institute  of  Certified   Public
Accountants  issued Statement of Position 97-3 Accounting by Insurance and Other
Enterprises  for  Insurance-related  Assessments.  Statement  of  Position  97-3
provides  guidance for determining when an insurance company or other enterprise
should  recognize a liability  for  guaranty-fund  assessments  and guidance for
measuring the  liability.  Statement of Position 97-3 is effective for financial
statements of fiscal years  beginning  after  December 15, 1998. Our adoption of
Statement  of  Position  97-3 did not have a  material  effect on our  financial
position, results of operations or cash flows.

         In June 1998, the Financial Accounting Standards Board issued Statement
of Financial Accounting Standards No. 133, Accounting for Derivative Instruments
and Hedging  Activities.  Statement of Financial  Accounting  Standards  No. 133
requires  that  an  entity   recognize  all  derivatives  as  either  assets  or
liabilities in the statement of financial position and measure those instruments
at fair value. Changes in the fair value of derivatives are recorded each period
in  current  earnings  or other  comprehensive  income,  depending  on whether a
derivative is designed as part of a hedge transaction, and if it is, the type of
hedge  transaction.  Statement  of  Financial  Accounting  Standards  No. 133 is
effective for all fiscal quarters of fiscal years beginning after June 15, 2000.
We are  assessing  the  impact  that the  adoption  of  Statement  of  Financial
Accounting Statement No. 133 will have on our consolidated financial statements,
but do not expect such  implementation  to have a material adverse effect on our
financial position, results of operations or cash flows.

Item 7A.  Quantitative and Qualitative Disclosures about Market Risk

         Market risk is the risk of loss arising from adverse  changes in market
rates and prices.  Our primary  market risk exposures are to changes in interest
rates,  although we also has certain  exposures to changes in equity prices.  We
have  no  foreign  exchange  risk  and no  direct  commodity  risk.  The  active
management of market risk is integral to our  operations.  To manage exposure to
market risk, we may rebalance our existing asset or liability portfolios, change
the  character  of our  existing  asset  or  liability  portfolios,  change  the
character of future  investments  purchased  or use  derivative  instruments  to
modify the market risk  characteristics  of existing  assets and  liabilities or
assets  expected to be  purchased.  Our market risk  sensitive  instruments  are
entered into for purposes other than trading.

         We have  investment  guidelines  that define the overall  framework for
managing market and other investment  risks,  including the  accountability  and
control over these activities. In addition, we have specific investment policies
for each of our subsidiaries that delineate the investment limits and strategies
that are  appropriate  given each  entity's  liquidity,  surplus and  regulatory
requirements.

Interest Rate Risk

         Interest rate risk is the risk that we will incur  economic  losses due
to adverse change in interest  rates.  This risk arises from many of our primary
activities, as we invest substantial funds in interest-sensitive assets and also
have certain interest sensitive liabilities in our life and annuity operations.

         We seek to invest  premiums  and  deposits to create  future cash flows
that will fund future  claims,  benefits  and expense,  and earn stable  margins
across a wide  variety of  interest  rate and  economic  scenarios.  In order to
achieve this  objective  and limit our exposure to interest rate risk, we adhere
to a philosophy of managing the duration of assets and related liabilities.

         The carrying value of our investment  portfolio as of December 31, 1999
was $150.3 million, of which 9% was invested in fixed maturity  securities.  The
primary market risk to the investment portfolio is interest rate risk associated
with  investments  in fixed maturity  securities.  A 200 basis point decrease in
interest rates would have decreased anticipated earnings from operations for the
year ended December 31, 1999 by approximately $473,000,  which amount represents
the increase of investment income on our investment portfolio. The effect on the
market value of the portfolio would be to increase the value by approximately $6
million.  A 200 basis  point  increase in  interest  rates would have  decreased
anticipated  earnings from  operations  for the year ended  December 31, 1999 by
approximately  $1.7 million,  which amount represents the decrease of investment
income  on our  investment  portfolio.  The  effect on the  market  value of the
portfolio would be to decrease the value by approximately $7 million.

         The  impact  of a change  in  interest  rates to the fair  value of our
policyholder  deposits  would be immaterial  due to our ability to vary credited
interest rates on annuity policies.  The liability for future policy benefits of
$124.1  million  is  affected  by  anticipated  investment  earnings,  but  such
liability has been excluded from our analysis because it is not considered to be
a financial instrument.

Equity Price Risk

         Equity price risk is the risk that we will incur economic losses due to
adverse  changes in a particular  stock or stock index. At December 31, 1999, we
had approximately  $5.5 million,  or less than 3.7% of our cash and investments,
invested  in equity  securities.  The effect of a ten  percent  change in equity
prices would not materially impact our financial position, results of operations
or cash flows.

Seasonality

         Historically,  our  revenues  and  operating  results  have varied from
quarter to quarter and are  expected to  continue  to  fluctuate  in the future.
These  fluctuations  have been due to a number of  factors,  including  a higher
mortality rate of our insureds during the winter months.

Item 8.  Financial Statements and Supplementary Data

         Reference is made to the financial  statements listed under the heading
"(a)1.  Consolidated  Financial  Statements" of Item 14 hereof,  which financial
statements are incorporated herein by reference in response to this Item 8.

Item 9. Changes in and Disagreements with Accountants on Accounting and
Financial Disclosure

         Information  regarding the change of  accountants by us is contained in
"Independent  Public  Accountants"  in our Proxy  Statement  for the 2000 Annual
Meeting of Shareholders, which information is incorporated herein by reference.


<PAGE>


                               PART III

Item 10. Directors and Executive Officers of the Registrant

         Information  regarding  our directors is contained  under  "Election of
Directors" and "Voting Securities and Principal Holders Thereof" included in the
Registrant's Proxy Statement for the 2000 Annual Meeting of Shareholders,  which
information is incorporated herein by reference.

     The following is a list, as of March 29, 2000, of the names and ages of our
executive  officers and all positions and offices with us presently  held by the
person named. Messrs. Brent D. Cassity and J. Tyler Cassity are brothers.

         The  name,  age and  position  with  respect  to each of our  executive
officers are set forth below:

     Brent D.  Cassity,  33, joined us in 1996.  Mr.  Cassity spent his business
career in the pre-need  funeral  insurance  industry in positions of  increasing
responsibilities  with National Prearranged  Services,  Inc. and its affiliates.
Mr.  Cassity earned a Bachelor of Arts degree from the University of Missouri in
1989. Mr. Cassity is responsible for our cemetery  operations and is responsible
for preneed  marketing.  As part of his  responsibilities,  he has  overseen the
acquisition of nine funeral homes and two cemetery properties over the last five
years.  He has served as  president  and chief  operating  officer  of  National
Prearranged  Services  since  1997.  In  addition  to serving as an officer  and
director and chairman of the board of National Prearranged Services, Mr. Cassity
has served as a director of our company since 1996 and served as chairman of the
board from  September 1997 to March 2000. Mr. Cassity also serves as a member of
the board of directors of each of Lincoln  Memorial Life  Insurance  Company and
Memorial  Service  Life  Insurance  Company.  Mr.  Cassity was elected our chief
executive  officer in March  2000.

     J. Tyler Cassity,  30, joined us in 1993.  Immediately  prior to that date,
Mr. Cassity worked in the public relations field with PEN American  Center.  Mr.
Cassity  earned a Bachelor of Arts degree from Columbia  University in 1992. Mr.
Cassity is responsible  for video biography  production at Forever  Memorial and
for the management of Hollywood  Forever,  Inc. Mr. Cassity was  instrumental in
the purchase of Hollywood  Forever in April of 1998.  Mr.  Cassity has served as
president of Forever Memorial and Hollywood  Forever since 1998. Mr. Cassity was
elected co-chief executive officer (technology, research and development) of our
company in March 2000.

         Randall K. Sutton,  55, has been a member of our board of directors and
a vice  president  since  1996  and also  serves  as a  member  of the  board of
directors of Memorial  Service Life Insurance  Company and Lincoln Memorial Life
Insurance Company,  both subsidiaries of our company.  In March 2000, Mr. Sutton
was elected our chief  financial  officer.  Mr.  Sutton also serves as the chief
financial officer of National Prearranged Services.

         Howard A.  Wittner,  63,  became a director of our company in September
1997 and, in March 2000,  Mr.  Wittner was  appointed  chairman of the board and
secretary.  For more than the past five  years,  Mr.  Wittner  has been a senior
partner practicing  corporate and business law through his firm Wittner,  Poger,
Spewak,   Maylack  &  Spooner,  P.C.,  St.  Louis,  Missouri.  His  professional
memberships   include  the  Bar  Association  of  Metropolitan  St.  Louis,  The
Association of Trial Attorneys and the Missouri Defense Lawyers Association. Mr.
Wittner has served as counsel for our company and its  affiliates  for more than
the past five years.

         Clifton Mitchell,  48, joined us in February 1998. Immediately prior to
that date, Mr. Mitchell owned C. Mitchell Company, Inc., an actuarial consulting
firm that served as our consulting  actuary since 1988. Mr. Mitchell's  practice
focused  primarily on mergers and  acquisitions in the life and health industry,
but also provided general management consulting,  product development consulting
and accounting services for his clients.  In addition,  over the last ten years,
Mr. Mitchell has owned, individually and with other partners,  several insurance
companies and was primarily  responsible for the management of those  companies.
Mr.  Mitchell  earned a  Bachelor  of Arts  degree  and a  Masters  of  Business
Administration from the University of Texas in 1976. Mr. Mitchell is a Fellow of
the Society of  Actuaries,  a Member of the American  Academy of Actuaries and a
Fellow of the Conference of Consulting.  Mr. Mitchell has served as an executive
vice president and chief financial officer of our insurance  subsidiaries  since
February 1998 and as President and chief financial officer since April 1999. Mr.
Mitchell  also served as a member of our board of directors  and as an executive
vice  president  from March 1998 to March  2000 and as our  president  and chief
financial officer from April 1999 to March 2000.

         The executive  officers were  appointed by and serve at the pleasure of
our board of directors.

         Information  regarding  compliance  with  Section 16 of the  Securities
Exchange Act of 1934,  as amended,  is contained in our Proxy  Statement for the
2000 Annual Meeting of Shareholders, which is incorporated herein by reference.

Item 11. Executive Compensation

         Information   regarding   executive   compensation   is   contained  in
"Compensation  of Executive  Officers,"  included in our Proxy Statement for the
2000 Annual Meeting of Shareholders, which is incorporated herein by reference.

Item 12. Security Ownership of Certain Beneficial Owners and Management

         Information  regarding  security ownership of certain beneficial owners
and  management  is  contained  in  "Voting  Securities  and  Principal  Holders
Thereof,"  included  in our  Proxy  Statement  for the 2000  Annual  Meeting  of
Shareholders, which is incorporated herein by reference.

Item 13. Certain Relationships and Related Transactions

         Information regarding certain relationships and related transactions is
contained in "Certain Relationships and Related  Transactions,"  included in our
Proxy  Statement  for  the  2000  Annual  Meeting  of  Shareholders,   which  is
incorporated herein by reference.


<PAGE>


                                PART IV

Item 14.  Exhibits, Financial Statement Schedules and Reports on Form 8-K.

     (a)  1.  Consolidated  Financial  Statements.  See  Index  to  Consolidated
              Financial Statements for a list of financial statements included
              in this Report immediately  following the signature page.

          2.  Financial Statement  Schedules.  The following financial statement
              schedules are part of this Report immmediately following the
              Consolidated Financial Statements.

         Schedule II - Condensed Financial Information of Registrant
         (Parent Company)
         Schedule III - Supplementary Insurance Information
         Schedule IV - Reinsurance

         All  other   schedules  are  omitted,   either  because  they  are  not
         applicable,  not required,  or because the information  they contain is
         included elsewhere in the consolidated financial statements or notes.

          3.  Exhibits.  See Exhibit Index immediately preceding the Exhibits
              filed with this report.



     (b)      Reports on Form 8-K.


         We did not file any Current Report on Form 8-K during the quarter ended
         December 31, 1999.


<PAGE>


                                SIGNATURES

         Pursuant to the  requirements  of Section 13 or 15(d) of the Securities
Exchange Act of 1934, the registrant has duly caused this report to be signed on
its behalf by the  undersigned,  thereunto duly  authorized,  on the 30th day of
March, 2000.

                      FOREVER ENTERPRISES, INC.


                           By:               /s/   Brent D. Cassity
                                -----------------------------------
                                           Chief Executive Officer

         Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
this  report has been  signed  below by the  following  persons on behalf of the
Registrant and in the capacities indicated on the 30th day of March, 2000.

        Signature                    Title                          Date

/s/ Brent D. Cassity         Chief Executive Officer
                             and Director                         March 30, 2000
- -------------------------
     Brent D. Cassity

/s/   J. Tyler Cassity       Co-Chief Executive Officer           March 30, 2000
- -------------------------
    J. Tyler Cassity         (Technology, Research and Development)


/s/   Howard A. Wittner      Chairman of the Board,               March 30, 2000
- -------------------------
    Howard A. Wittner        Director and Secretary


/s/   Randall K. Sutton      Vice President, Chief Financial      March 30, 2000
- -------------------------
    Randall K. Sutton       Officer and Director


/s/   Paul J. Gallant        Director                             March 30, 2000
- -------------------------
    Paul J. Gallant

/s/   John J. Gorman         Director                             March 30, 2000
- -------------------------
    John J. Gorman


<PAGE>



                     LINCOLN HERITAGE CORPORATION

                NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
           (including notes applicable to the unaudited periods)





                   INDEX TO CONSOLIDATED FINANCIAL STATEMENTS


The Company and Subsidiaries:

Independent Auditors' Report-Deloitte & Touche LLP.......................... F-1

Report of Independent Certified Public Accountants--Killman,
Murrell, and Company, P.C....................................................F-2

Consolidated Balance Sheets as of December 31, 1999 and 1998................ F-3

Consolidated Statements of Operations for the years ended
December 31, 1999, 1998 and 1997............................................ F-5

Consolidated   Statements  of  Shareholders'   Equity  and
Comprehensive  Income  for  the  years  ended
December 31, 1999, 1998 and 1997....... .................................... F-6

Consolidated Statements of Cash Flows for the years
ended December 31, 1999, 1998 and 1997...................................... F-7

Notes to Consolidated Financial Statements ................................. F-8




<PAGE>





                       INDEPENDENT AUDITORS' REPORT

Board of Directors and Stockholders
Forever Enterprises, Inc.
St. Louis, Missouri

We  have  audited  the  accompanying  consolidated  balance  sheets  of  Forever
Enterprises,   Inc.  and  subsidiaries   (formerly  known  as  Lincoln  Heritage
Corporation)  (the  "Company") as of December 31, 1999 and 1998, and the related
consolidated  statements of operations,  shareholders'  equity and comprehensive
income and of cash flows for the years then ended.  Our audits also included the
financial  statement   schedules  listed  at  Item  14(a)(2).   These  financial
statements  and  financial  statement  schedules are the  responsibility  of the
Company's  management.  Our  responsibility  is to  express  an opinion on these
financial statements and financial statement schedules based on our audits.

We  conducted  our  audits  in  accordance  with  generally   accepted  auditing
standards.  Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the  accounting  principles  used and  significant  estimates  made by
management,  as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

In our opinion,  such consolidated  financial  statements present fairly, in all
material  respects,  the  financial  position of Forever  Enterprises,  Inc. and
subsidiaries at December 31, 1999 and 1998, and the results of their  operations
and their cash flows for the years then  ended,  in  conformity  with  generally
accepted accounting  principles.  Also, in our opinion, such financial statement
schedules,  when  considered  in  relation to the basic  consolidated  financial
statements  taken as a whole,  present  fairly,  in all material  respects,  the
information set forth therein.

DELOITTE & TOUCHE LLP
March 22, 2000
Fort Worth, Texas


<PAGE>


              REPORT OF INDEPENDENT CERTIFIED PUBLIC ACCOUNTANTS

To the Board of Directors of
Forever Enterprises, Inc.:

We  have  audited  the  accompanying   consolidated   statement  of  operations,
shareholders'  equity  and  comprehensive  income  and  cash  flows  of  Forever
Enterprises,   Inc.  and  subsidiaries   (formerly  known  as  Lincoln  Heritage
Corporation) (a Texas  corporation)  for the year ended December 31, 1997. These
consolidated  financial  statements  are  the  responsibility  of the  Company's
management.  Our  responsibility is to express an opinion on these  consolidated
financial statements based on our audit.

We conducted our audit in accordance with generally accepted auditing standards.
Those standards  require that we plan and perform the audit to obtain reasonable
assurance  about  whether  the  consolidated  financial  statements  are free of
material  misstatement.  An audit includes examining,  on a test basis, evidence
supporting the amounts and disclosures in the consolidated financial statements.
An audit also includes assessing the accounting  principles used and significant
estimates  made by  management,  as well as  evaluating  the  overall  financial
statement  presentation.  We believe that our audit provides a reasonable  basis
for our opinion.

In our opinion, the consolidated  financial statements referred to above present
fairly,  in all material  respects,  the results of operations and cash flows of
Forever Enterprises, Inc. and subsidiaries for the year ended December 31, 1997,
in conformity with generally accepted accounting principles.

Our audit was  conducted  for the  purpose  of  forming  an opinion on the basic
financial statements taken as a whole. Schedules,  II, III, and IV are presented
for the purposes of additional analyses and are not a required part of the basic
financial  statements.  Such  information  has been  subjected  to the  auditing
procedures  applied in the audit of the basic  financial  statements and, in our
opinion,  is fairly  stated in all  material  respects  in relation to the basic
financial statements taken as a whole.

KILLMAN, MURRELL & COMPANY, P.C.
Dallas, Texas
March 11, 1998


<PAGE>
<TABLE>
<CAPTION>

                            FOREVER ENTERPRISES, INC.

                (FORMERLY KNOWN AS LINCOLN HERITAGE CORPORATION)

                           Consolidated Balance Sheets

                                                        December 31,
                                              1999                      1998

                                       ASSETS

<S>                                    <C>                    <C>

CASH AND INVESTMENTS
   Fixed maturities available for sale
    at fair value (amortized cost
    $109,208,684 and $68,201,939)       $   98,297,844         $      65,628,083
   Equity securities available
    for sale at fair value
    (cost $7,456,488 and $7,939,451)         5,554,318                 7,121,000
   Policyholder loans                       22,707,973                17,257,122
   Cash and cash equivalents                20,168,260                43,824,537
   Note receivable from affiliate            4,000,000                         -
                                         -------------              ------------
     TOTAL CASH AND INVESTMENTS            150,728,395               133,830,742
                                         -------------              ------------

Accrued investment income                      698,549                   463,616
Due premium                                  1,913,575                 1,325,855
Accounts receivable from related party       2,233,043                 1,535,926
Funds withheld by ceding company               334,244                   526,434
Deferred policy acquisition costs, net      20,337,571                16,881,478
Fixed assets, net                            1,646,965                 1,218,352
Cost of policies acquired, net               4,348,375                 3,833,659
Goodwill, net                                  611,567                 1,413,550
Deferred tax assets, net                     7,156,147                 3,364,638
Other assets                                   819,610                 1,004,118
                                         -------------              ------------
     TOTAL                              $  190,828,041         $     165,398,368
                                         =============              ============

(Continued on next page)
</TABLE>

<PAGE>
<TABLE>
<CAPTION>

                            FOREVER ENTERPRISES, INC.

                (FORMERLY KNOWN AS LINCOLN HERITAGE CORPORATION)

                           Consolidated Balance Sheets

                                   (CONTINUED)

                                                      December 31,
                                           1999                      1998

                      LIABILITIES AND SHAREHOLDERS' EQUITY
<S>                                    <C>                    <C>

LIABILITIES:
   Policy liabilities:
     Future policy benefits             $  125,999,312         $     105,527,178
     Policyholder deposits                  57,502,868                47,163,465
     Claims and benefits payable               350,000                   650,000
     Premiums received in advance            2,129,405                   409,937
                                          ------------              ------------
        TOTAL POLICY LIABILITIES           185,981,585               153,750,580
                                          ------------              ------------

     Income tax payable                        296,743                    49,800
     Accounts payable and accrued expenses     247,234                   656,089
     Accounts payable to related party          57,448                   163,292
     Other liabilities                       1,522,136                 1,964,045
                                          ------------              ------------
        TOTAL LIABILITIES                  188,105,146               156,583,806
                                          ------------              ------------

Commitments and Contingencies (Note 11)

SHAREHOLDERS'  EQUITY:
   Preferred stock ($0.01 par value;
       1,000,000 shares authorized;
       none issued)                                  -                         -
   Common stock ($0.01 par value;
       10,000,000 shares authorized;
       4,533,259 and 4,520,000 shares
       issued and outstanding,
       respectively)                            45,333                    45,200
   Additional paid-in capital                4,903,844                 4,734,350
   Retained earnings                         6,281,897                 6,273,924
   Accumulated other comprehensive
       income (loss)                       (8,508,179)               (2,238,912)
                                        --------------         -----------------
        TOTAL SHAREHOLDERS' EQUITY           2,722,895                 8,814,562
                                        --------------         -----------------

        TOTAL                           $  190,828,041         $    165,398,368
                                        ==============         =================

</TABLE>

<PAGE>
<TABLE>
<CAPTION>

                                      FOREVER ENTERPRISES, INC.

                          (FORMERLY KNOWN AS LINCOLN HERITAGE CORPORATION)

                                Consolidated Statements of Operations

                                                                                  Years Ended December 31,

                                                                             1999                   1998                   1997
                                                                         ------------           ------------           -------------
<S>                                                                     <C>                    <C>                    <C>
REVENUES

     Life premiums                                                       $ 45,021,507           $ 41,363,384           $  38,044,470
     Net investment income                                                  9,362,572             10,638,406               6,171,215
     Realized investment gains, net                                         1,438,748              1,935,935               2,666,448
     Other revenue                                                          1,519,200                747,848                       -
                                                                         ------------           ------------           -------------
         TOTAL REVENUES                                                    57,342,027             54,685,573              46,882,133
                                                                         ------------           ------------           -------------

BENEFITS AND EXPENSES
     Death benefits                                                        19,024,821             16,406,422              13,551,459
     Surrender benefits                                                     1,261,807              3,165,939                 115,758
     Increase in future policy benefits                                    13,503,823             12,019,701              16,432,947
     Interest on policyholder deposits                                      2,287,761              1,495,680               1,051,087
     Commissions                                                           16,916,633             16,850,227              11,247,606
     General expenses                                                       9,121,230              7,211,722               5,211,651
     General expenses reimbursed by related party                         (2,684,761)            (2,253,644)             (2,695,091)
     Taxes, licenses and fees                                               1,029,160                948,452                 782,470
     Amortization of cost of policies purchased                               707,368                711,564                 262,188
     Change in deferred acquisition costs, net of amortization            (3,456,093)            (4,326,608)             (1,405,263)
                                                                         ------------           ------------            ------------

     TOTAL BENEFITS AND EXPENSES                                           57,711,749             52,229,455              44,554,812
                                                                         ------------           ------------           -------------

INCOME (LOSS) BEFORE INCOME TAXES                                           (369,722)              2,456,118               2,327,321
                                                                         ------------           ------------           ------------

INCOME TAXES

     Current                                                                  296,743                 49,800               1,752,358
     Deferred                                                                (674,438)               390,659             (1,080,463)
                                                                           ----------           ------------            ------------
     TOTAL INCOME TAX PROVISION (BENEFIT)                                    (377,695)               440,459                 671,895
                                                                         ------------           ------------           -------------

NET INCOME                                                               $      7,973           $  2,015,659           $   1,655,426
                                                                         ============           ============            ============

Basic earnings per share                                                 $          -           $       0.49           $        0.41
                                                                         ============           ============            ============

Diluted earnings per share                                               $          -           $       0.48           $        0.41
                                                                         ============           ============            ============

Weighted average shares outstanding:

Basic                                                                       4,525,812              4,086,667               4,000,000
Diluted                                                                     4,649,659              4,189,804               4,000,000



</TABLE>

<PAGE>
<TABLE>
<CAPTION>

                                             FOREVER ENTERPRISES, INC.

                                    (FORMERLY KNOWN AS LINCOLN HERITAGE CORPORATION)
                                    Consolidated Statements of Shareholders' Equity
                                                and comprehensive income

                                                                   Total                    Additional  Accumulated Other
                                                              Shareholders'      Common      Paid-in     Comprehensive     Retained
<S>                                                        <C>              <C>           <C>          <C>             <C>
                                                                 Equity           Stock      Capital     Income (Loss)     Earnings

Balance, January 1, 1996                                     $    1,856,355  $       1,000  $      40   $   (756,524)   $ 2,611,839

   Transfer to common stock in connection
     with stock split and stock dividend                                  -          9,000          -               -        (9,000)

   Retroactive premium increase treated
     as paid-in capital, net income tax
     expense of $314,884                                          1,259,536              -  1,259,536               -              -

   Benefit of reduction of future commissions
     treated as additional paid-in capital, net
     of tax expense of $332,000                                     816,000              -    816,000               -              -

Comprehensive income (loss), net of tax:

   Net income                                                     1,655,426              -          -               -      1,655,426

   Change in unrealized gains (losses) on
     available for sale securities, net of
     tax of $667,325 and reclassification
     adjustment of $2,666,448                                     1,295,394              -          -       1,295,394              -
                                                                -----------     ----------   --------      ----------     ----------
   Total comprehensive income                                     2,950,820              -          -               -              -
                                                                -----------     ----------  ---------      ----------     ----------
Balance, January 1, 1997                                          6,882,711         10,000  2,075,576         538,870      4,258,265

   Transfer to common stock in connection
     with stock split and stock dividend                                  -         30,000   (30,000)

   Effect of stock options compensation
     recorded for stock option plans, net
     of applicable income tax effect
     of $70,652                                                     137,147                   137,147

   Issuance of common stock                                       2,556,827          5,200  2,551,627

Comprehensive income (loss), net of tax:

   Net income

                                                                  2,015,659                                                2,015,659

   Change in unrealized gains (losses)
     on available for sale securities,
     net of tax of $1,430,978 and
     reclassification adjustment of
     $1,935,935                                                 (2,777,782)                               (2,777,782)
                                                              -------------     ----------  ---------      ----------     ----------
   Total comprehensive loss                                       (762,123)
                                                              -------------     ----------  ---------      ----------     ----------

Balance, December 31, 1998                                        8,814,562         45,200  4,734,350     (2,238,912)      6,273,924

   Effect of stock options compensation
     recorded for stock option plans, net
     of applicable income tax effect
     of $120,822                                                    119,906                   119,906

   Issuance of shares for stock options                              49,721          133       49,588

Comprehensive income (loss), net of tax:

   Net income                                                         7,973                                                    7,973

   Change in unrealized gains (losses)
     on available for sale securities,
     net of tax of $3,229,622 and
     reclassification adjustment of
     $420,147                                                   (6,269,267)                               (6,269,267)
                                                                -----------     ----------  ---------   -------------     ----------
   Total comprehensive loss                                     (6,261,294)
                                                                -----------     ----------  ---------   -------------      ---------
Balance, December 31, 1999                                      $ 2,722,895     $   45,333 $4,903,844    $(8,508,179)   $  6,281,897
                                                               ============       ========  =========     ===========     ==========

</TABLE>

<PAGE>
<TABLE>
<CAPTION>

                                 FOREVER ENTERPRISES, INC.

                     (FORMERLY KNOWN AS LINCOLN HERITAGE CORPORATION)

                           Consolidated Statements of Cash Flows

                                                                         Years Ended December 31,

                                                                  1999             1998               1997
                                                             ---------------- ---------------- ---------------
<S>                                                          <C>              <C>              <C>

OPERATING ACTIVITIES
Net income                                                     $       7,973    $   2,015,659    $   1,655,426
Adjustments to reconcile net income to
cash provided by (used in) operating activities:
   Realized investment gains, net                                 (1,438,748)      (1,935,935)      (2,666,448)
   Gain on sale of policies                                       (1,177,810)        (590,142)               -
   Accretion of discount on investments                             (310,104)      (1,990,046)        (458,056)
   Depreciation and amortization                                   1,072,168          967,513          368,068
   Deferred income taxes                                            (674,418)         390,659         (699,519)
   Deferred compensation                                             200,220          137,147                -
   Changes in operating assets and liabilities (net of
   effects of acquisitions)
     Accrued investment income                                      (112,763)         195,231          (74,020)
     Due premium                                                    (587,720)        (338,421)        (299,497)
     Accounts receivable from related party                         (697,117)      (1,057,564)         188,843
     Funds withheld by ceding company                                192,190          (27,922)        (252,692)
     Deferred policy acquisition costs                            (3,456,093)      (4,326,608)      (1,405,263)
     Other assets                                                    150,098         (484,307)        (627,109)
     Future policy benefits and deposit funds                      5,610,235        1,892,178        5,872,863
     Claims and benefits payable                                    (300,000)         (39,000)         (92,000)
     Premiums received in advance                                  1,719,468          105,466           92,022
     Income tax payable                                              246,943       (1,813,790)       1,441,319
     Accounts payable and accrued expenses                          (453,264)         321,067          106,465
     Accounts payable to related party                              (105,844)         146,202           17,090
     Other liabilities                                              (441,909)        (103,816)       1,250,388
                                                               -------------    -------------    -------------
         NET CASH PROVIDED BY (USED IN)
              OPERATING ACTIVITIES                                  (556,495)      (6,536,429)       4,417,880
                                                               -------------    -------------    -------------

INVESTING ACTIVITIES
   Proceeds from sales and maturities of available
     for sale investments                                         66,802,045      342,392,212      166,376,535
   Purchase of available for sale investments                    (83,608,096)    (365,281,067)    (106,684,537)
   Purchase of fixed assets                                         (725,057)        (762,418)               -
   Sale (acquisition) of subsidiary                                3,583,919       (5,041,514)               -
   Net cash received (paid) for acquisition of life policies      (3,533,843)      18,272,718                -
   Increase in policyholder loans issued                          (5,445,370)      (4,298,499)     (10,699,794)
   Other, net                                                       (223,101)        (145,000)               -
                                                               -------------    -------------    -------------
     NET CASH PROVIDED BY (USED IN)
         INVESTING ACTIVITIES                                    (23,149,503)     (14,863,568)      48,992,204
                                                               -------------    -------------    -------------

FINANCING ACTIVITIES
   Capital contributions                                                   -                -        2,075,536
   Proceeds from stock offering                                            -        2,556,827                -
   Issuance of shares for stock options                               49,721                -                -
                                                               -------------    -------------    -------------
     NET CASH PROVIDED BY
         FINANCING ACTIVITIES                                         49,721        2,556,827        2,075,536
                                                               -------------    -------------    -------------

NET INCREASE (DECREASE) IN CASH
     AND CASH EQUIVALENTS                                        (23,656,277)     (18,843,170)      55,485,620

CASH AND CASH EQUIVALENTS,
     BEGINNING OF YEAR                                            43,824,537       62,667,707        7,182,087
                                                               -------------    -------------    -------------

CASH AND CASH EQUIVALENTS,
     END OF YEAR                                               $  20,168,260    $  43,824,537    $  62,667,707
                                                               =============    =============    =============

SUPPLEMENTAL CASH FLOW INFORMATION
     Income taxes paid                                         $      17,562    $   1,975,165    $     311,040
                                                               =============    =============    =============
</TABLE>



<PAGE>

                            FOREVER ENTERPRISES, INC.

                (FORMERLY KNOWN AS LINCOLN HERITAGE CORPORATION)

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

              FOR THE YEARS ENDED DECEMBER 31, 1999, 1998, AND 1997


NOTE 1.  BUSINESS

         Forever   Enterprises,   Inc.   (formerly  known  as  Lincoln  Heritage
Corporation)  (the  "Company") is a life  insurance  holding  company  primarily
engaged in the ownership and operation of life insurance companies.  The Company
also acquires existing life insurance policies either through direct purchase or
the acquisition of insurance companies.  The Company's life insurance operations
are conducted  through its wholly owned life  insurance  subsidiaries  which are
subject to regulation by the state insurance  department where they are licensed
and undergo periodic examinations by those departments.

         The majority of the Company's life insurance  premiums are derived from
the issuance of insurance policies to fund prearranged funeral contracts sold by
National  Prearranged  Services,  Inc.  ("NPS"),  a related party,  and National
Prearranged  Services Agency,  Inc.("NPS Agency").  Funeral  prearrangement is a
means through which a customer contractually agrees to the terms of a funeral to
be  performed  in  the  future.   National   Prearranged  Services  or  National
Prearranged Services Agency is the assignee and beneficiary of substantially all
policies   issued  directly  or  assumed  by  the  Company  in  connection  with
prearranged funeral contracts.

         Effective  December 31, 1998,  the Company  reorganized  its  insurance
company  subsidiaries.  The purpose of the  reorganization was to streamline and
consolidate  the Company's  insurance  operations  and  strengthen  the existing
capital  structure to facilitate  the acceptance of  acquisitions  by regulatory
authorities.  The reorganization was accounted for as a tax-free transaction and
had no impact on the  consolidated  financial  statements.  Concurrent  with the
reorganization,  the name of Lincoln Memorial Life Insurance Company was changed
to New Life  Insurance  Company  ("New Life") and the name of World Service Life
Insurance  Company of America was  changed to Lincoln  Memorial  Life  Insurance
Company  ("Lincoln").  The reorganization had no effect on Memorial Service Life
Insurance Company ("Memorial").

NOTE 2.  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Basis of Presentation

         The accompanying consolidated financial statements include the accounts
of the Company and its direct and indirect wholly owned  subsidiaries,  Memorial
and Lincoln,  and results of operations  for New Life through  October 28, 1999,
the date of its sale. These consolidated financial statements have been prepared
in accordance with generally  accepted  accounting  principles  ("GAAP"),  which
differ from statutory accounting practices prescribed or permitted by regulatory
authorities.  All intercompany accounts and transactions have been eliminated in
consolidation. Certain prior year amounts have been reclassified to conform with
the 1999 presentation.

Use of Estimates

         The preparation of consolidated financial statements in conformity with
GAAP requires  management  to make  estimates  and  assumptions  that affect the
reported  amounts of assets and liabilities and disclosure of contingent  assets
and liabilities at the date of the financial  statements and the reported amount
of revenues and expenses  during the  reporting  period.  Actual  results  could
differ significantly from those estimates.

         The  estimates  susceptible  to  significant  change  are those used in
determining  deferred policy acquisition costs, cost of policies purchased,  and
the liabilities for future policy  benefits,  policyholder  deposits and claims,
and benefits payable.  Although some variability is inherent in these estimates,
management believes the amounts provided are adequate.

<PAGE>

Investments

         All  fixed   maturity  and  equity   securities   are   classified   as
available-for-sale  and,  accordingly,  such securities are carried at estimated
fair value.  The Company may sell these securities prior to maturity in response
to changes in interest rates,  issuer credit quality or liquidity  requirements.
Realized  gains and losses on the sale of investments  are determined  utilizing
the specific identification method. Unrealized gains and losses, net of tax, are
recorded as a component of accumulated  other  comprehensive  income, a separate
component of  shareholders'  equity.  The cost of fixed  maturity  securities is
adjusted for  amortization  of premiums and  discounts.  If the fair value of an
investment security declines for reasons other than temporary market conditions,
the carrying value of such security is written down to fair value by a charge to
operations.  Policyholder  loans are stated at their  current  unpaid  principal
balance, which approximates fair value.

Cash and Cash Equivalents

         For the purposes of  reporting  cash flows,  cash and cash  equivalents
includes  investments readily  convertible to cash with remaining  maturities at
date of  purchase of three  months or less.  Cash and cash  equivalents  include
commercial  paper and reverse  repurchase  agreements  that are carried at cost,
which approximates the fair value of the underlying securities.

         In order to increase the Company's  return on  investments  and improve
its liquidity,  the Company enters into overnight reverse repurchase agreements.
The Company  purchases U.S.  Treasury notes under agreements to resell such U.S.
Treasury  notes on a daily basis.  The Company does not take  possession  of any
securities  and records such  purchases as a book entry only. The amount at risk
on a daily basis, in the event of default by the counterparty, is minimal as the
carrying value of the underlying securities  approximates the fair value of such
securities.  At December  31, 1999 and 1998,  the  carrying  amount of overnight
reverse repurchase agreements was $6,506,872 and $4,274,884, respectively.

Goodwill

         Goodwill  represents  the  excess  of cost  over the fair  value of net
assets  acquired in  acquisitions  accounted  for by the purchase  method.  Such
amounts are being amortized on the straight-line basis as charges to income over
5 to 25 years.  Amortization  expense was  $68,356,  $62,337 and $22,748 for the
years  ended  December  31,  1999,  1998  and  1997,  respectively.  Accumulated
amortization  was  $267,181  and  $198,825  as of  December  31,  1999 and 1998,
respectively.

         The Company  periodically  evaluates  the carrying  value of long lived
assets to  determine if  impairment  exists  based upon  estimated  undiscounted
future cash flows. The impairment, if any, is measured by the difference between
net book value and  estimated  discounted  future cash flows,  and is charged to
expense in the period identified.

Deferred Policy Acquisition Costs (DPAC)

         The costs of acquiring new business  generally  consist of commissions,
excluding renewal commissions  (approximately 90% of DPAC is commissions paid to
NPS),  and other costs of acquiring new business.  Such costs vary with, and are
primarily  related to, the  production of new business and are  capitalized  and
deferred to the extent that they are  recoverable  from  future  profits.  These
costs are amortized over the premium  paying periods of the related  policies in
proportion to the ratio of the annual premium  revenue to the total  anticipated
premium  revenue.  Anticipated  premium  revenue  was  estimated  using the same
assumptions used for estimating the liabilities for future policy benefits.

Cost of Policies Acquired

         The cost of policies  acquired  represents the  actuarially  determined
present  value of  projected  future  cash flows  from  acquired  policies.  The
projected future cash flows are based on actuarially  determined  projections of
future premiums,  mortality,  surrenders,  operating expenses, investment yields
and other factors. The projections consider all known or expected factors at the
acquisition date. Actual experience may vary from projections due to differences
in premiums collected,  investment spread, mortality costs and other factors and
any such differences are recorded in the period they are determined. The amounts
are  amortized  over the  lives of the  acquired  policies  in  relation  to the
remaining present value of the future cash flows from such policies.

Furniture and Equipment

         Furniture and equipment is carried at depreciated cost. Depreciation is
recorded using the  straight-line  method over the estimated useful lives of the
assets which range from five to seven years.

Future Policy Benefits

         Future policy benefits are amounts that, when accumulated with interest
and future premiums, will provide for the payment of benefits arising out of the
insurance in-force.  The liabilities for future policy benefits and expenses for
limited pay life policies are computed using the net-level  premium method which
is based upon  assumptions as to investment  yields,  mortality and withdrawals.
Assumptions  are based  principally on  modifications  of the ultimate tables in
common  usage in the  industry.  Interest  assumptions  are 8% in years  one (1)
through five (5),  graded downward to 7.5% in years six (6) through fifteen (15)
and remain at 7.5% thereafter.

Claims and Benefits Payable

         The  liability  for  claims  and  benefits  payable  is based  upon the
estimated  amount  payable on claims  reported  prior to the balance  sheet date
which have yet to be settled,  claims  reported  subsequent to the balance sheet
date but  incurred  during the period  then ended,  and an estimate  (based upon
prior experience) of claims incurred,  but not yet reported.  Actual amounts may
differ from those estimated and any such  differences are recorded in the period
they are determined.

Premiums and Expenses

         Receipts for annuities are classified as deposits  instead of revenues.
Accordingly,  annuity premium deposits and annuity benefit payments are recorded
as increases or decreases in a liability account rather than revenue or expense.
Revenues for annuity  policies are recorded for policy  administration  fees and
surrender  charges  while  expenses are  recorded  for interest  credited to the
policy account balances.

         For limited payment contracts, net premiums are recorded as revenue and
the  difference  between  the gross  premium  received  and the net  premium  is
deferred and recognized in a constant relationship to the insurance in-force.

         Benefits and expenses are  recognized  as a level  percentage of earned
premiums  by  providing  for future  policy  benefits  and  amortizing  deferred
acquisition costs.

Reinsurance

         The Company's  subsidiaries  have coinsurance and modified  coinsurance
agreements with  reinsurers to increase their  statutory  surplus for regulatory
purposes.  The terms of reinsurance  agreements provide for all of the insurance
risk associated with the business ceded to be transferred to the reinsurer.  The
purpose of the agreements is to allow the Company's  insurance  subsidiaries  to
take credits for reserves ceded to the reinsurer which provides increases in the
insurance company's statutory surplus. The agreements provide for the profits of
the  reinsured  business to decrease  the amount of the  reserve  credit  taken,
thereby decreasing the insurance  company's  statutory  surplus.  Any losses are
retained by the reinsurer  for which a risk charge is paid.  The effect of these
agreements is that statutory  surplus for the Company's  insurance  subsidiaries
was  $8,814,366  and  $10,450,767   greater  at  December  31,  1999  and  1998,
respectively,  than what it would have been without these agreements.  Since the
primary liability of the Company to the insured has not been discharged  through
these  agreements  and  no  assets  have  been   transferred,   all  reinsurance
transactions except for the risk charge have been eliminated in the accompanying
consolidated financial statements.  The risk charge is recognized as reinsurance
premiums ceded.

         In the normal course of business, the Company has reinsured portions of
the coverage provided by its insurance  products with other insurance  companies
under indemnity reinsurance  agreements.  Indemnity  reinsurance  agreements are
intended  to limit a life  insurer's  maximum  loss on a  particular  risk or to
obtain  a  greater  diversification  of  risk.  Indemnity  reinsurance  does not
discharge the primary liability of the original insurer to the insured.

Participating Policies

         Participating  policies  represented  78% and 80% of the life insurance
in-force at December 31, 1999 and 1998, respectively. Determination of dividends
on  participating  policies is not  dependent on any factor and is completely at
the  discretion  of the  boards  of  directors  of the  insurance  subsidiaries.
Policyholder  dividends  of $108,396  and $90,335  were paid for the years ended
December 31, 1999 and 1998,  respectively.  No policyholder  dividends were paid
during 1997.

Income Taxes

         Deferred  tax assets and  liabilities  are  established  for  temporary
differences  between the financial  reporting  basis and the tax basis of assets
and  liabilities  at the  enacted  tax rates  expected  to be in effect when the
temporary  differences  are  expected to be  recovered  or settled.  A valuation
allowance  is provided  if it is more  likely than not that some  portion of the
deferred tax asset may not be realized. An increase or decrease in the valuation
allowance is included in income. In assessing the realization of deferred income
taxes,  consideration  is given as to  whether  it is more  likely  than not the
deferred tax assets will be realized.  The ultimate  realization of deferred tax
assets  depends  primarily  upon  generating  future  taxable  income during the
periods in which the temporary differences become deductible.

Stock Based Compensation

         In  1997  the  Financial   Accounting  Standards  Board  (FASB)  issued
Statement of Financial Accounting Standards (SFAS) No. 123, Accounting for Stock
Based Compensation. The Company has elected to continue following the accounting
guidance of Accounting  Principles  Board (APB) Opinion No. 25,  Accounting  for
Stock  Issued to  Employees  for  measurement  and  recognition  of  stock-based
transactions  with  employees.  No  compensation  cost is recognized for options
issued  when the  exercise  price of the  options is at least  equal to the fair
market  value of the  common  stock at the date of  grant.  Consistent  with the
provisions  of SFAS No. 123, the Company  discloses  the proforma  effect on net
income and earnings per share as if the Company had adopted SFAS No. 123

         For all options  granted to  individuals  that are not employees of the
Company, the Company follows the requirements of SFAS No. 123. Accordingly,  the
option  exercise  price will be  compared to the fair value of the option at the
date of grant and, to the extent that the fair value exceeds the option exercise
price,  compensation will be recognized in the consolidated financial statements
of the Company.

Stock Splits and Earnings Per Share

         On April 6, 1998, the Company  effected a 3.2-for-1 stock split, in the
form of a stock dividend,  and on August 18, 1998, the Company declared and paid
a 25% stock  dividend  resulting in 4,000,000  shares of common stock issued and
outstanding.  The  earnings  per share of the Company for all periods  presented
have been computed as if these stock splits and dividends occurred at January 1,
1997.  The diluted  earnings  per share are computed  using the  treasury  stock
method unless the effect is anti-dilutive. The 103,137 increase in the number of
shares  from basic to diluted  in 1998 is a result of the  options  outstanding.
There were no factors that  affected  the net income  amount in the earnings per
share computation.

Initial Public Offering

         In October 1998, the Company  completed its initial public offering and
issued 520,000 shares of its Common Stock at a price of $7.50 per share. The net
proceeds  were   approximately   $2,500,000,   after   underwriting   discounts,
commissions,  and other  offering  costs.  The net proceeds  were used to make a
capital  contribution  on December  31, 1998 to one of the  Company's  insurance
subsidiaries.

New Accounting Standards

         In  December   1997,  the  American   Institute  of  Certified   Public
Accountants issued Statement of Position 97-3, Accounting by Insurance and Other
Enterprises  for  Insurance-related  Assessments  (SOP 97-3).  SOP 97-3 provides
guidance for determining when an insurance  company or other  enterprise  should
recognize a liability for  guaranty-fund  assessments and guidance for measuring
the  liability.  SOP 97-3 is effective for financial  statements of fiscal years
beginning  after  December  15,  1998.  The  adoption of SOP 97-3 did not have a
material effect on the Company's  financial  position,  results of operations or
cash flows.

         In June 1998,  the FASB issued SFAS No. 133,  Accounting for Derivative
Instruments and Hedging  Activities which  establishes  accounting and reporting
standards  for  derivative  instruments  and  hedging  activities.  SFAS No. 133
requires  that  an  entity   recognize  all  derivatives  as  either  assets  or
liabilities in the statement of financial position and measure those instruments
at fair value. Changes in the fair value of derivatives are recorded each period
in  current  earnings  or other  comprehensive  income,  depending  on whether a
derivative is designed as part of a hedge transaction, and if it is, the type of
hedge  transaction.  SFAS No. 133 is effective for all fiscal quarters of fiscal
years  beginning  after June 15, 2000.  The Company is assessing the impact that
the adoption of SFAS No. 133 will have on its consolidated financial statements,
but does not expect such implementation to have a material adverse effect on its
financial position, results of operations or cash flows.

     NAIC  Codification-  In March 1998,  the National  Association of Insurance
Commissioners   ("NAIC")  adopted  the  Codification  of  Statutory   Accounting
Principles  (Codification).  The Codification,  which is intended to standardize
regulatory  accounting and reporting for the insurance industry,  is proposed to
be effective  January 1, 2001.  However,  statutory  accounting  principles will
continue to be established by individual state laws and permitted practices. The
Company has not finalized the  quantification of the effects of the Codification
on its statutory financial statements.

NOTE 3.  COINSURANCE OF LIFE INSURANCE AND ANNUITY POLICIES

         On September 1, 1997,  the Company  coinsured a block of life insurance
and annuity  policies  from Woodmen  Accident  and Life  Company  (the  "Woodmen
Block").  The block of business consisted  primarily of deferred annuities which
are accounted for as investment contracts using deposit accounting.  The Company
assumed approximately  $51,311,000 of insurance and annuity reserves in exchange
for receiving $48,018,000 in cash. The net liabilities assumed, $3,293,000, plus
other costs  related to the  coinsurance  of the Woodmen  Block in the amount of
$218,000 have been shown as additions from  acquisitions to the cost of policies
acquired.

         Effective  April  1,  1998,  the  Company  coinsured  a  block  of life
insurance and annuity policies from World Insurance Company (the "World Block").
The  reserves  on the block of business  consisted  of  approximately  one-third
deferred  annuities,  one-third  interest  sensitive  life  insurance,  which is
accounted for as investment  contracts using deposit  accounting,  and one-third
traditional whole life insurance. The Company assumed approximately  $21,909,000
of insurance  and annuity  reserves in exchange  for  receiving  $19,941,000  in
assets. The net liabilities assumed, $1,968,000, plus other costs related to the
coinsurance of the World Block in the amount of approximately  $38,000 have been
shown as additions from acquisitions to the cost of policies acquired.

NOTE 4.  INVESTMENTS

         The cost or amortized  cost,  gross  unrealized  gains and losses,  and
estimated fair value of fixed maturity and equity securities  available for sale
at December 31, 1999 were as follows:

<TABLE>
<CAPTION>

                                        Cost or           Gross           Gross        Estimated
                                       Amortized         Unrealized     Unrealized        Fair
                                          Cost             Gains          Losses         Value
<S>                                    <C>            <C>            <C>            <C>

Fixed maturity securities

   U.S. government                     $ 15,085,267   $      1,068  $  (2,058,234)    $13,028,101
   Mortgage backed securities            81,183,072        327,372     (7,869,931)     73,640,513
   Corporate bonds                       12,940,345        129,157     (1,440,272)     11,629,230
                                       ------------   ------------   ------------    ------------
     Total fixed maturity securities    109,208,684        457,597    (11,368,437)     98,297,844
Equity securities                         7,456,488          5,120     (1,907,290)      5,554,318
                                       ------------   ------------   ------------    ------------

     Total                             $116,665,172   $    462,717   $(13,275,727)   $103,852,162
                                       ============   ============   ============    ============
</TABLE>

         The cost or amortized  cost,  gross  unrealized  gains and losses,  and
estimated fair value of fixed maturity and equity securities  available for sale
at December 31, 1998 were as follows:

<TABLE>
<CAPTION>

                                        Cost or        Gross          Gross       Estimated
                                       Amortized      Unrealized    Unrealized     Fair
                                         Cost           Gains         Losses       Value
<S>                                  <C>             <C>           <C>           <C>

Fixed maturity securities

   U.S. government                     $11,455,626   $   468,009   $  (184,543)   $11,739,092
   Mortgage backed securities           48,792,515       350,168      (483,129)    48,659,554
   Corporate bonds                       7,953,798             -    (2,724,361)     5,229,437
                                       -----------   -----------   -----------    -----------
     Total fixed maturity securities    68,201,939       818,177    (3,392,033)    65,628,083
Equity securities                        7,939,451     1,138,873    (1,957,324)     7,121,000
                                       -----------   -----------   -----------    -----------

     Total                             $76,141,390   $ 1,957,050   $(5,349,357)   $72,749,083
                                       ===========   ===========   ===========    ===========
</TABLE>

         Unrealized gains (losses) included in accumulated  other  comprehensive
income  (loss) are reported net of tax effect of  $3,229,622  and  $1,153,395 in
1999 and 1998, respectively.

         The  amortized  cost and  estimated  fair  value  of  fixed  maturities
available for sale at December 31, 1999, by contractual  maturity date are shown
below. Expected maturities may differ from contractual  maturities since certain
borrowers have the right to call or prepay  obligations  with or without call or
prepayment penalties.

<TABLE>
<CAPTION>

                                                         December 31,1999
                                               Amortized             Estimated
                                                 Cost               Fair Value
<S>                                        <C>                  <C>


         In one year or less                $   1,998,822        $   1,996,490
         In years two through five              4,846,963            4,199,653
         In years six through ten               8,749,272            8,220,456
         After ten years                       12,430,555           10,240,733
         Mortgage backed securities            81,183,072           73,640,512
                                             -------------        -------------

                  Total                      $109,208,684        $  98,297,844
                                             =============        =============
</TABLE>
<PAGE>

         Investments  in fixed  maturities  or equity  securities  in any single
entity  with  unrealized  losses  of more  than 10% of  shareholders'  equity at
December  31, 1999 other than  investments  issued or  guaranteed  by the United
States government or a United States government agency, were as follows:

<TABLE>
<CAPTION>

                                                    December 31, 1999
                                             Amortized             Estimated
                                               Cost               Fair Value
<S>                                         <C>                 C>
         Standard Management Corporation     $   1,880,696       $   1,588,875
         Waste Management Inc.                   1,485,797           1,187,550
         Rite Aid Corporation                    1,014,908             680,000
         Transnational Financial
            Network Corporation                    937,800             220,000
</TABLE>

         The Company invests in both investment grade and below investment grade
fixed maturity securities.  At December 31, 1999, less than 1% of the book value
of the Company's fixed maturity investments  consisted of below investment grade
securities.

         Assets with a fair value of  $6,237,811  at December 31, 1999,  were on
deposit with various state regulatory  authorities.  Assets with a fair value of
$74,596,133  at December 31, 1999,  were  restricted  as to use for the acquired
Woodmen Block, World Block, the FSLife Block, and other assumed business.

         Major categories of investment income consisted of the following:

<TABLE>
<CAPTION>

                            Years Ended December 31,

                                1999                 1998                  1997
                         --------------          ----------            ---------
<S>                 <C>                 <C>                        <C>
Fixed maturities     $      7,342,209    $       7,700,956          $  5,183,674
Equities                       67,732              292,440                     -
Policyholder loans          1,226,718              774,306               243,879
Short-term investments        954,645            2,065,800               857,434
                           -----------         ------------         ------------
Gross investment income     9,591,304            10,833,502            6,284,987
Investment expenses           228,732               195,096              113,772
                           -----------         ------------        -------------
  Net investment income  $   9,362,572       $   10,638,406    $       6,171,215
                         ==============      ===============       =============
</TABLE>

         Gross realized investment gains consisted of the following:

<TABLE>
<CAPTION>

                            Years Ended December 31,

                                   1999           1998                  1997
                               ----------  ----------------    -----------------
<S>                  <C>                   <C>                    <C>

Gross realized gains $          6,367,307   $    4,198,392         $   2,929,348
Gross realized losses          (4,928,559)      (2,262,457)            (262,900)
                        ------------------  ---------------     ---------------
     Net realized
       investment gains  $      1,438,748    $   1,935,935         $   2,666,448
                         ================   ===============     ================
</TABLE>

         Proceeds from  disposals of  investments  in fixed  maturity and equity
securities  during  the years  ended  December  31,  1999,  1998,  and 1997 were
$62,736,799, $342,392,212, and $162,383,038, respectively.

NOTE 5.  REINSURANCE

         Reinsurance contracts do not relieve the Company from its obligation to
its policyholders. Failure of reinsurers to honor their obligations could result
in losses to the Company.  Consequently,  allowances are established for amounts
due from reinsurers  that are deemed  uncollectible.  The Company  evaluates the
financial condition of its reinsurers and monitors concentrations of credit risk
to minimize its exposure to significant  losses from  reinsurance  insolvencies.
Reinsurance  receivables were $45,000 and $11,000 at December 31, 1999 and 1998,
respectively.  Reinsurance  payables  were $435,000 and $235,000 at December 31,
1999 and 1998, respectively.

         The effect of reinsurance on premiums earned were as follows:

<TABLE>
<CAPTION>

                            Years Ended December 31,

                             1999                 1998                   1997
                     -----------------       --------------        -------------
<S>                   <C>                  <C>                   <C>

Direct                 $    44,632,539     $    40,441,151         $  34,925,424
Reinsurance assumed            911,890           1,212,257             3,371,830
Reinsurance ceded            (522,922)           (290,024)             (252,784)
                         --------------       -------------          -----------
     Life premiums earned   45,021,507      $   41,363,384         $  38,044,470
                          ============       ==============          ===========
</TABLE>


         Death benefits incurred on the business assumed were $849,093, $818,793
and  $2,257,286  for  the  years  ended  December  31,  1999,   1998  and  1997,
respectively.  Recoveries of death benefits under  reinsurance  agreements  were
$599,147 during 1999 and insignificant during 1998 and 1997.

NOTE 6.  FAIR VALUE OF FINANCIAL INSTRUMENTS

         In the  normal  course of  business,  the  Company  invests  in various
financial  assets,   incurs  various  financial   liabilities  and  enters  into
agreements  involving  off-balance-sheet  financial  instruments.  The following
estimated fair value amounts have been determined by the Company using available
market   information   and   appropriate   valuation   methodologies.   However,
considerable  judgment  is  necessarily  required  to  interpret  market data to
develop the estimates of fair value. Accordingly, the estimates presented herein
are not  necessarily  indicative  of the amounts the Company  could realize in a
current  market  exchange.  The  use  of  different  market  assumptions  and/or
estimation  methodologies may have a material effect on the estimated fair value
amounts.

         The  methods  and  assumptions  used to  estimate  the  fair  value  of
financial instruments are as follows:

(i) The carrying value of cash and cash equivalents  approximates fair value due
to the short maturities of these investments;

(ii) Fair values of fixed  maturities and equity  securities with active markets
are based on quoted market prices.  For  investments not actively  traded,  fair
values were estimated using values obtained from independent pricing services;

(iii) The  carrying  value of  accounts  receivable  and  payable  and  premiums
received  in  advance  approximates  fair  value due to their  relatively  short
maturities; and

(iv) The carrying amount of policyholder  deposits approximates their fair value
due to the Company's ability to adjust the rate at which interest is credited to
the accounts.

Policyholder loans have an interest rate of 8% as of December 31, 1999 and 1998,
and have no specified  maturity  dates.  These loans are an integral part of the
life  insurance  policies  which the  Company  has in force and cannot be valued
separately.

         The  fair  value  and  carrying  amount  of  the  Company's   financial
instruments are presented as follows:

<TABLE>
<CAPTION>

                                                           December 31,

                                                     1999                    1998
                                      --------------- ------------- ----------  ---------
                                             Fair       Carrying         Fair       Carrying
                                            Value        Amount         Value        Amount
<S>                                      <C>           <C>           <C>           <C>

Cash and cash equivalents                 $20,168,260   $20,168,260   $43,824,537   $43,824,537
Fixed maturity securities                  98,297,844    98,297,844    65,628,083    65,628,083
Equity securities                           5,554,318     5,554,318     7,121,000     7,121,000
Note receivable from affiliate              4,000,000     4,000,000             -             -
Accounts receivable                         2,233,043     2,233,043     1,535,926     1,535,926
Policyholder loans                         22,707,973    22,707,973    17,257,122    17,257,122
Policyholder deposits                      57,502,868    57,502,868    47,163,465    47,163,465
Premiums received in advance               2,129,405      2,129,405       409,937       409,937

</TABLE>

NOTE 7.  DEFERRED POLICY ACQUISITION COSTS AND COSTS OF POLICIES ACQUIRED

Deferred Policy Acquisition Costs

         Deferred  policy  acquisition  costs ("DPAC") and the components of the
change in DPAC were as follows:



<TABLE>
<CAPTION>
                                       Years Ended December 31,
                                 1999             1998           1997
                            -------------    -------------     -----------
<S>                        <C>              <C>             <C>

Balance, beginning of year   $ 16,881,478    $ 12,554,870    $ 11,149,607
Change in balance:
  Deferrals                     8,153,806       8,926,805       4,161,506
  Amortization                 (4,697,713)     (4,600,197)     (2,756,243)
                             ------------    ------------    ------------
  Net change                    3,456,093       4,326,608       1,405,263
                             ------------    ------------    ------------

Balance, end of year         $ 20,337,571    $ 16,881,478    $ 12,554,870
                             ============    ============    ============
</TABLE>

         Approximately  90% of  deferred  costs are  commissions  paid to NPS, a
related  party,  or NPS Agency.  Other  costs  include  expenses  related to the
acquisition  and issuance of new policies,  such as the printing of policy forms
and underwriting expenses.

Cost of Policies Acquired

         The cost of policies acquired ("CPA") and the components of the changes
were as follows:

<TABLE>
<CAPTION>

                            Years Ended December 31,

                                            1999                       1998
<S>                                      <C>                      <C>
                                       ---------------                ----------
Balance, beginning of year                 $ 3,833,659              $ 3,249,365
Additions from acquisition                   2,544,274                2,205,716
Gross amortization                          (1,041,268)              (1,047,244)
Interest                                       333,900                  335,680
CPA on policies sold                        (1,322,190)               (909,858)
                                          ------------               -----------
Balance, end of year                       $ 4,348,375              $ 3,833,659
                                          ============               ===========
</TABLE>

         Interest  is  accrued  on the  unamortized  balance  of  CPA  at  7.5%.
Approximately  8.1% of the  balance  at  December  31,  1999 is  expected  to be
amortized during each of the next five years.

NOTE 8.  CLAIMS AND BENEFITS PAYABLE

         Activity in the liability  for life claims and benefits  payable was as
follows:
<TABLE>
<CAPTION>

                                    Years Ended December 31,

                               1999               1998            1997
                          ------------      ------------    ------------
<S>                  <C>              <C>                 <C>

Balance at January 1  $        650,000 $         689,000   $     781,000

Incurred related to:
     Current year           18,954,845        16,387,714      13,573,754
     Prior year                 69,976            18,708        (22,295)
                     -----------------   ---------------     -----------
         Total incur        19,024,821        16,406,422      13,551,459
                     -----------------   ---------------     -----------

Paid related to:
     Current year           18,070,845        15,737,714      12,887,754
     Prior year              1,253,976           707,708         755,705
                     ----------------- -----------------     -----------
         Total paid         19,324,821        16,445,422      13,643,459
                     ----------------- -----------------    ------------

Balance at December 31  $     350,000  $         650,000   $     689,000
                     =================   ===============    ============

</TABLE>
        The  development  of prior  year  claims  reflects  normal  changes  in
actuarial estimates.

NOTE 9.  PROPERTY AND EQUIPMENT

         Property and equipment consists of the following:

<TABLE>
<CAPTION>

                                  December 31,

                                                   1999                 1998
<S>                                        <C>                  <C>
                                           ------------------     --------------
Furniture and equipment                     $        334,632      $      316,659
Data processing equipment                            722,472             549,686
Software                                           1,264,197             729,901
                                           ------------------     --------------
                                                   2,321,301           1,596,246
Accumulated depreciation                           (674,337)           (377,894)
                                           ------------------     --------------
                                           $        1,646,964     $    1,218,352
                                           ==================     ==============
</TABLE>

Depreciation  expense was approximately  $296,000,  $194,000 and $83,000 for the
years ended December 31, 1999, 1998, and 1997, respectively.

NOTE 10.  INCOME TAXES

         The  provision  for income taxes  (benefits)  gives effect to permanent
differences  between income for financial reporting purposes and taxable income.
Accordingly,  the effective  income tax rate is less than the statutory  federal
corporate  rate.  A  reconciliation  of the  statutory  income  tax  rate to the
effective tax rate is as follows:

<TABLE>
<CAPTION>

                                                    Years Ended December 31,

                                              1999             1998               1997
                                          --------------   -------------      ----------
<S>                                        <C>               <C>                <C>
Tax (benefit) at statutory rate            (166,213)          835,080            791,289
Small life insurance company deduction     (493,401)         (619,154)          (126,920)
Gain on sale of affiliate                   245,810                 -                  -
Other                                        36,109           224,533              7,526
                                        ------------        ------------    ------------
Total tax expense (benefit)       $        (377,695)      $   440,459      $     671,895
                                       =============      ============    ==============
</TABLE>

         The tax effects of temporary  differences that give rise to significant
portions  of the  deferred  tax  assets and  deferred  tax  liabilities  were as
follows:

<TABLE>
<CAPTION>

                                  December 31,

                                                        1999                      1998
                                                 --------------              -------------

Deferred tax assets:
<S>                                        <C>                        <C>

Non life losses                             $           967,025         $          728,753
Net unrealized losses
on available for sale securities                      4,229,958                  1,153,395
Policy reserves and policy funds                      8,162,931                  7,991,569
Other liabilities                                             -                     48,112
                                                 --------------             --------------
     Subtotal                                        13,359,914                  9,921,829

Valuation allowance                                   (805,739)                (3,320,670)
                                                 --------------             --------------

     Total deferred tax assets,
      net of valuation allowance                     12,554,175                  6,601,159
                                                 ---------------             -------------

Deferred tax liabilities:

Deferred policy acquisition costs                     5,241,833                  2,532,571
Other assets                                            156,195                    703,950
                                                 ---------------             -------------
Deferred tax liabilities                              5,398,028                  3,236,521
                                                 ---------------             -------------

     Net deferred tax assets                  $       7,156,147         $        3,364,638
                                                 ===============             =============
</TABLE>

         The valuation allowance has been provided to reduce deferred tax assets
to an amount that management believes is more likely than not recoverable.

NOTE 11. COMMITMENTS AND CONTINGENCIES

Operating Leases

         The  Company  leases  office  space  under  two   noncancelable   lease
agreements accounted for as operating leases. Rental expense on operating leases
(exclusive  of other  expenses  payable  under  the  leases)  was  approximately
$810,000, $710,000 and $550,000 for the years ended December 31, 1999, 1998, and
1997,  respectively.  Future  minimum  lease  payments  under the terms of these
operating leases at December 31, 1999 are as follows:

         2000            $   843,116
         2001                848,284
         2002                464,614
                         -----------
                         $ 2,156,014

Legal and Other Proceedings

         NPS, an affiliate  of the  Company,  along with New Life had been named
defendants  in a  previously  dismissed  class-action  lawsuit  that was refiled
during 1996 in St.  Louis,  Missouri,  City Circuit  Court.  The suit involved a
challenge  to NPS's  methods  of funding  pre-arranged  funeral  contracts  with
policies  issued by the Company.  The suit was settled in 1999 with no financial
impact to New Life.

         The Company also is subject to various  other claims and  contingencies
arising out of the normal  course of  business.  The Company  believes  that the
total amounts that will  ultimately  be paid, if any,  arising from these claims
and  contingencies  will not have a  material  adverse  effect on its  financial
condition, results of operations or cash flows.

NOTE 12.  RELATED PARTY TRANSACTIONS

         Substantially  all of the Company's life insurance  policies are issued
to fund  prearranged  funeral  contracts  that are sold by National  Prearranged
Services,  Inc. ("NPS") and National  Prearranged  Services  Agency,  Inc. ("NPS
Agency").  NPS is a wholly owned  subsidiary  of National  Heritage  Enterprises
("NHE") which owns  approximately  90% of the outstanding  stock of the Company.
NPS  collects all payments for  prearranged  funeral  contracts  and remits such
amounts to the Company either directly or through assumed reinsurance.

         In  connection  with  issuing  insurance  policies to fund  prearranged
funeral  contracts,  except in  Missouri,  the  individual  owner of the  policy
assigns the policy to NPS and/or NPS Agency. As assignee,  NPS and/or NPS Agency
remit premiums to and receive policy benefits from the Company.  In the State of
Missouri,  a trust  (the  "Trust")  owns the  policies,  pays the  premiums  and
receives the benefits.  An independent  investment  advisor to the Trust directs
the monies in the Trust as to the  purchase of  insurance  policies.  The policy
benefits  that  are paid in the  ordinary  course  of  business  includes  death
benefits,  surrender  benefits and policy  loans.  The Company is not subject to
significant  credit risk on the policy loans,  since the Company makes no policy
loans which  exceed the  reserves  held on the policy  securing the loan and the
Company has the right to deduct the loan amount from the death  benefit  payment
or from the cash surrender value. Substantially all premiums, death benefits and
surrender  benefits during the years ended December 31, 1999, 1998 and 1997 were
received from or paid to NPS, NPS Agency or the Trust.  At December 31, 1999 and
1998,  the  Company  had  policyholder  loans of  $21,045,984  and  $15,556,437,
respectively, on policies of which NPS or the trusts is the beneficiary.

         The Company's  insurance  subsidiaries have a contract (the "Contract")
with NPS and NPS Agency that obligates the Company to pay first-year and renewal
commissions  on  policies  written  by NPS and  NPS  Agency.  Substantially  all
commissions  incurred  during the years ended December 31, 1999,  1998 and 1997,
were  paid  to NPS or NPS  Agency.  Furthermore,  the  Company  entered  into an
agreement in April 1998,  whereby NPS has agreed to cause all insurance  arising
out  of  its  prearranged  funeral  business  to  be  issued  by  the  Company's
subsidiaries.  Such  amounts  were $1.2 million and $986,000 for the years ended
December 31, 1999 and 1998, respectively.

         Prior to January 1, 1997,  the Contract  called for maximum  first-year
commissions  of up to 23% of the face amount of policies  submitted  and renewal
commissions of up to 2% of the face amount of issued policies remaining in-force
in years two though six. In order to better match the commissions  paid with the
profitability of the underlying polices,  effective January 1, 1997, the Company
and NPS and NPS Agency  agreed to amend the  Contract to provide  for  increased
first-year  commissions  of up to 31.5% of the face  amount  on  single  premium
policies and terminate  payments of renewal  commission on policies issued on or
before December 31, 1995. The effect of the amended  contract was a reduction in
the increase in future policy  benefits of $1,148,000 on policies issued in 1997
and this  effect  net of  $332,000  of income tax  expense  was  recorded  as an
increase in additional paid-in capital for the year ended December 31, 1997.

         During  1997,  the  Company  and NPS agreed to  retroactively  increase
premiums  charged  on  certain  policies  issued by the  Company.  The  policies
selected for the increase in premiums were those  policies that did not meet the
profitability  criteria  of the  Company.  No plans were found to have a premium
deficiency prior to 1997. The amount of the increased  premiums paid by NPS as a
result of this  retroactive  rate  adjustment  was  $1,923,000.  Premiums in the
amount of $1,574,420,  collected as a result of the retro-active rate adjustment
applicable  to years prior to January 1, 1997,  have been credited to additional
paid-in-capital, net of income tax effect of $314,884. Increased premiums in the
amount of $339,828  applicable  to the year ended  December 31, 1997,  have been
included in premium revenue.

         Effective  January 1, 1997,  the Company  entered  into a cost  sharing
agreement  with NPS  whereby  NPS will  reimburse  the  Company for a portion of
certain general and administrative costs paid for by the Company for the benefit
of NPS. Costs  reimbursed  under the agreement were  $2,684,761,  $2,253,644 and
$2,695,091 for the years ended December 31, 1999, 1998, and 1997 respectively.

         Amounts  receivable  from  NPS at  December  31,  1999 and  1998,  were
$2,233,043 and $1,535,926,  respectively. Amounts payable to NPS at December 31,
1999 and 1998, were $57,448 and $65,000, respectively.

         Note  receivable  from  affiliate  represents a note  receivable in the
amount of $4,000,000 from Forever Network,  Inc. Principal and interest at prime
(8.5% at December 31, 1999) plus 1% is due quarterly  beginning  March 31, 2000.
On March 9, 2000,  Forever Network,  Inc. was acquired by the Company.  See Note
18, Subsequent Events below.

         The  majority  shareholder  of the  Company  has the right to cause the
Company to register the majority  shareholder's shares of common stock under the
Securities Act of 1933, for resale, at the expense of the Company.

     Effective  February 1, 1998, the Company  purchased all of the assets of C.
Mitchell Co., Inc. for $145,000.  The unpaid balance of the purchase price bears
interest at the rate of eight  percent (8%) and is included as accounts  payable
to related  parties.  In  connection  with the sale of the assets of C. Mitchell
Co., Inc., Clif Mitchell,  a current  executive officer of Lincoln and Memorial,
entered  into a  non-compete  agreement  with the Company for the sum of $60,000
payable in 15 equal installments beginning April 1, 1998.

NOTE 13.  EMPLOYEE BENEFIT PLAN

         The Company  offers all of its employees  who meet certain  eligibility
requirements  a savings  plan (the  "401K  Plan")  under  Section  401(k) of the
Internal  Revenue Code.  Each employee may elect to enter into a written  salary
deferral agreement under which an employee makes contributions to the 401K Plan.
The Company matches 12% of the employees' contribution up to 6% of their salary.
For the years ended December 31, 1999,  1998,  and 1997 the Company  contributed
$19,114, $8,683 and $5,170, respectively, to the 401K Plan.

NOTE 14.  CONCENTRATIONS OF RISK

         At December 31, 1999 and 1998, the Company had significant  investments
in fixed maturity and short-term  securities that are either direct  obligations
of the U.S.  Government  or an agency  authorized  by the U.S.  Government.  The
Company periodically has significant investments in demand deposits in banks and
other financial  institutions that exceed federally insured amounts. The Company
had accounts  receivable from NPS and NPS Agency of $2,233,043 and $1,535,926 at
December 31, 1999 and 1998, respectively.  In addition, at December 31, 1999 and
1998  the  Company  had  policyholder   loans  outstanding  of  $21,045,984  and
$15,556,437,  respectively,  on  policies of which NPS is the  beneficiary.  The
policy loans are collateralized by the policy cash surrender values.

NOTE 15.  STATUTORY ACCOUNTING INFORMATION

         The Company's life insurance  subsidiaries  are required to file annual
statements with insurance regulatory authorities prepared on the statutory basis
of  accounting.  Statutory  accounting  practices  prescribed  or  permitted  by
insurance regulatory authorities for the Company's insurance subsidiaries differ
from GAAP.  The  statutory  net  income and  shareholders'  equity  reported  to
regulatory authorities as of and for the periods ended were as follows:

                            Years Ended December 31,

                                    1999             1998                1997
                            ---------------       -------------     ------------
Net income (loss)         $      14,831,984    $    (1,775,721) $      530,509
Shareholders' equity              6,674,307          7,815,609       7,863,137

         The ability of the life insurance subsidiaries to pay dividends or make
other  distributions is restricted by state insurance laws.  Determining factors
include,  but are not limited to, net income after tax and shareholder's  equity
as  reported  on a  statutory  basis.  At December  31,  1999,  no amounts  were
available  for  transfer  to the parent  company by  dividend,  loan or advance,
without prior regulatory approval. There have been no cash dividends paid by the
life insurance  subsidiaries to the parent since the formation or acquisition of
the insurance subsidiaries.

NOTE 16.  ACQUISITIONS AND DISPOSITIONS

         On May 15, 1998, the Company  purchased all of the outstanding stock of
Lincoln for approximately $5.5 million. Lincoln had no active policies in-force;
however,  Lincoln is licensed to conduct  business in 42 states and the District
of Columbia.  The  transaction  was accounted  for using the purchase  method of
accounting, and, accordingly,  the assets and liabilities were recorded at their
fair  market  value  at the  date of  acquisition.  The net  assets,  consisting
primarily of investment securities,  were approximately $5.1 million at the date
of  acquisition.  The  excess of the  purchase  price over the fair value of net
assets  acquired was recorded as goodwill.  The results of operations of Lincoln
for the period  subsequent  to May 15, 1998 have been  included in the Company's
consolidated statements of operations.

         Effective October 1, 1999, the Company purchased all of the outstanding
shares of capital stock of Funeral  Security Life Insurance  Company  ("FSLife")
for $5.0  million.  As of such date,  FSLife had  approximately  $30  million in
assets and $28 million in liabilities. The excess of the purchase price over the
fair  value of  assets  acquired  was  recorded  as an  addition  to the cost of
policies acquired. The results of operations of FSLife for the period subsequent
to October 1, 1999 have been included in the Company's  consolidated  statements
of operations.  Upon completion of the  acquisition,  the common stock of FSLife
was retired and FSLife was merged into the Company.

<PAGE>

         The following table  illustrates the unaudited  proforma results of the
Company as if the acquisition was effective at January 1, 1998:

                                        1999                      1998
                                  ---------------         ----------------

Total revenues                $       58,639,213         $      56,634,686
Net income                    $          132,821         $       2,201,590
Basic earnings per common share              .03                       .54
Diluted earnings per common share            .03                       .53

         During 1999, the Company retroceded,  through a coinsurance  agreement,
50% of the life insurance  assumed from FSLife to Alabama  Reassurance  Company,
which resulted in a gain of approximately $1.4 million.

         On October 28, 1999,  the Company  completed  the sale of its insurance
subsidiary,  New Life Insurance Company for approximately $5 million.  Since all
of the  business of New Life  Insurance  Company is  reinsured by another of the
Company's insurance subsidiaries,  the sale of New Life Insurance did not have a
material effect on the Company's  financial  position,  results of operations or
cash flows.

         On October 25, 1999, the Company  entered into an agreement to purchase
all the outstanding  shares of Dixie National Life Insurance  Company  ("Dixie")
for an estimated  purchase price of approximately  $10 million.  Pursuant to the
agreement,  the actual purchase price will be based upon,  among other items, an
adjusted  value  of  stockholder's  equity  of the  aquiree.  Dixie's  insurance
operations  consists of a closed block of life and annuity  policies.  Dixie had
approximately  $35.5  million in assets and $32.0 million in  liabilities  as of
September  30, 1999.  The  completion  of the purchase is subject to  regulatory
approval .

NOTE 17.  STOCK OPTIONS

         Effective  April 6, 1998,  the Company  adopted  the  Lincoln  Heritage
Corporation  1998 Long-Term  Incentive Plan (the Plan).  The Plan allows for the
issuance of (i) stock options,  (ii) stock appreciation rights, (iii) restricted
shares of common stock, and (iv) performance awards. A total of 1,200,000 shares
of common stock have been reserved for issuance  under the Plan.  Options may be
exercised only if the  optionholder  remains  continuously  associated  with the
Company  from the date of grant to the  date of  exercise,  subject  to  certain
conditions as specified in the Plan. An option  granted under the Plan cannot be
exercised  later  than ten years from the date of the grant.  Any  options  that
expire  unexercised  or that  terminate  upon an  optionee's  ceasing his or her
association with the Company become  available once again for issuance.  Options
vest over 4 years in 25% increments commencing one year from date of grant.

         The Company recognizes  compensation  expense for stock options granted
to employees  following the guidance of APB No. 25 and  recognizes  compensation
expense for stock options  granted to non employees in accordance  with SFAS No.
123. The Company recognized  compensation expense of approximately  $127,000 and
$115,000 for the years ended December 31, 1999 and 1998,  respectively,  related
to awards for  employees,  and $110,000 and $93,000 for the years ended December
31, 1999 and 1998, respectively, related to awards to non-employees. All options
were granted prior to the  Company's  initial  public  offering.  Therefore,  in
accordance with SFAS No. 123, Accounting for Stock-Based Compensation,  the fair
market value of the options granted to  non-employees  was estimated on the date
of grant using the minimum value approach.  The expected life of the options was
7.5 years, the risk-free interest rate used was 6% and there were no assumptions
as to volatility or dividend  yield.  The effect of applying SFAS No. 123 is not
necessarily  indicative  of the  effects  on future  years due to,  among  other
things, the vesting period of the stock options.

<PAGE>

         Had the Company  implemented  SFAS No. 123, the Company's pro forma net
income, and earnings per share would have been as follows:

<TABLE>
<CAPTION>
                                                                 December 31,

                                                             1999                      1998

                                                    ------------------         ----------
<S>                                          <C>                        <C>

Net income

     As reported                               $             7,973         $       2,015,659
     Proforma                                              (21,865)                1,988,864
Net income per share
     Basic

         As reported                                             -                     (.49)
         Proforma                                                -                     (.49)
     Diluted

         As reported                                             -                     (.48)
         Proforma                                                -                     (.47)
</TABLE>

A summary of the Company's stock option activity is as follows:

<TABLE>
<CAPTION>
                                                                        Number                    Option
                                                                           of                      price
                                                                        shares                   per share
                 <S>                                                                        <C>
                  Balance at January 1, 1999                                 395,750         $            3.75
                  Granted                                                         -0-        $               -
                  Forfeited                                                  (50,875)        $            3.75
                  Exercised                                                  (13,259)        $            3.75
                                                                  -------------------        -----------------
                  Outstanding at December 31,1999                            331,616         $            3.75
                                                                  ==================         ==================

                  Options exercisable at December 31, 1999                    82,904
                                                                  ==================

                  Available for future grant                                 855,125
                                                                  ==================
</TABLE>


NOTE 18.  SUBSEQUENT EVENTS

     On March 9, 2000, the  shareholders  of the Company adopted an amendment to
the  Company's  Amended and  Restated  Articles of  Incorporation  to change the
Company's name from Lincoln Heritage Corporation to Forever Enterprises, Inc.

     On  March  9,  2000,  the  shareholders  of the  Company  approved  a stock
acquisition  agreement  to acquire all of the issued and  outstanding  shares of
common stock of Forever  Network,  Inc.  ("Forever  Network",  formerly  Forever
Enterprises,  Inc.) from National Heritage Enterprises ("NHE").  Forever Network
owns and operates funeral home and cemetery  properties with approximately $12.4
million in assets as of  September  30, 1999 and  approximately  $2.1 million in
revenues  and  approximately  $13,000 in net income  for the nine  months  ended
September 30, 1999. In exchange for the Forever  Network  shares,  the agreement
provided  for the issuance of common stock of the Company with a market value of
$12.0  million,  provided  that the Company would not be obligated to issue more
than 2.4 million shares based on the closing price of the Company's stock on the
trading  day  immediately   preceding  the  day  on  which  the  acquisition  is
consummated.  Based on the closing market price of $5.00 on the Company's  stock
on March 8, 2000,  the Company  issued  2,400,000  shares of its common stock to
NHE.  Upon  consummation  of the  acquisition,  NHE's  ownership  of the Company
increased from 4,000,000 shares to 6,400,000  shares or  approximately  92.3% of
all the issued and outstanding  shares of the Company.  The acquisition  will be
accounted  for  in a  manner  similar  to  the  pooling-of-interests  method  of
accounting.
NOTE 19.  QUARTERLY RESULTS OF OPERATIONS (UNAUDITED)

         The following is a summary of unaudited quarterly results of operations
for 1999 and 1998:
<TABLE>
<CAPTION>

                          Year Ended December 31, 1999

                                       First          Second            Third           Fourth
<S>                               <C>              <C>            <C>             <C>

Life premiums                        $ 9,713,272    $ 11,307,182   $ 12,337,243    $ 11,663,810
Net investment income                  2,798,908       2,355,602      2,372,410       1,835,652
Realized investment gains               (685,123)      1,539,818       (701,693)      1,285,746
Net income (loss)                     (1,409,746)        768,067       (417,771)      1,067,423
Basic earnings (loss) per share            (0.31)           0.17          (0.09)           0.24
Diluted earnings (loss) per share          (0.31)           0.17          (0.09)           0.23
</TABLE>



Losses of approximately $1.6 million,  $1.0 million and $600,000 were recognized
and related to the Company's  investment in Autobond  during the first,  second,
and third quarter of 1999, respectively.  The third quarter 1999 included a gain
from the sale of a portion of the FSLife Block of approximately $1.2 million.

                                                Year Ended December 31, 1998
<TABLE>

                                         First          Second         Third          Fourth
<S>                                <C>             <C>            <C>             <C>

Life premiums                       $  7,256,760    $ 13,476,192   $ 10,897,591    $  9,732,841
Net investment income                  2,252,156       2,580,793      2,840,302       2,965,155
Realized investment gains                450,914         617,289        442,905         424,827
Net income (loss)                       (109,155)        120,522       (513,297)      2,517,589
Basic earnings (loss) per share            (0.03)           0.03          (0.13)           0.58
Diluted earnings (loss) per share          (0.03)           0.03          (0.13)           0.57
</TABLE>

The  improvement in earnings in the fourth quarter 1998 as compared to the third
quarter  1998  included a gain from the sale of a portion of the World  Block of
approximately  $590,000.  Also, the change in future policy benefit  liabilities
were significantly lower for the fourth quarter 1998 which reflects many factors
such as the seasonality of the Company's business.

<PAGE>
<TABLE>
<CAPTION>



Schedule II

                  Condensed Financial Information of Registrant
                   Forever Enterprises, Inc. (Parent Company)
                            Condensed Balance Sheets

                                                     December 31,
                                              1999                       1998

                                        Assets
<S>                                    <C>                        <C>

Cash and cash equivalents               $    486,661               $     508,774
Accounts receivable                           35,000                      40,000
Accounts receivable from related party        80,316                      65,000
Investment in life insurance subsidiaries  4,939,319                   9,899,154
Deferred tax assets, net                     599,158                     330,752
Other assets                                 173,806                           -
                                           ---------                  ----------
              Total                     $  6,314,260               $  10,843,680
                                           =========                  ==========


                      Liabilities and Shareholders' Equity

Accrued expenses                        $          -               $     155,949
Accounts payable to related party          3,591,365                   1,873,169
                                        -------------               ------------
            Total liabilities              3,591,365                   2,029,118

Shareholders' Equity:

Preferred stock ($.01 par value;
     1,000,000 shares authorized,
      none issued)                                 -                           -
Common Stock ($0.01 par value; 10,000,000
     shares authorized; 4,533,259 and
     4,520,000 shares issued
     and outstanding, respectively            45,333                      45,200
Additional paid-in capital                 4,903,844                   4,734,350
Retained earnings                          6,281,897                   6,273,924
Accumulated other comprehensive
 income (loss)                           (8,508,179)                 (2,238,912)
                                        ------------               -------------

            Total shareholders' equity     2,722,895                   8,814,562
                                         ------------               ------------

              Total                     $  6,314,260               $  10,843,680
                                         ============               ============

</TABLE>















<PAGE>
<TABLE>
<CAPTION>

Schedule II

                  Condensed Financial Information of Registrant
                    Forever Enterprises, Inc (Parent Company)
                       Condensed Statements of Operations

                            Years Ended December 31,

                                       1999             1998              1997
                                    ------------    -----------      -----------

Revenues
<S>                              <C>               <C>              <C>

Net investment income             $    22,865       $    13,514      $         -
                                  -----------       -----------      -----------
       Total revenues                  22,865            13,514                -
                                  -----------       -----------      -----------

Expenses

General expenses                    1,672,944         1,194,114                -
                                  -----------       -----------      -----------
       Total expenses               1,672,944         1,194,114                -
                                  -----------       -----------      -----------

Loss before income taxes and
       equity in undistributed
       net income of subsidiaries (1,650,079)       (1,180,600)                -

Income taxes

   Current                                  -          (70,652)                -
   Deferred                         (348,720)         (330,752)                -
                                 ------------      ------------     ------------
       Total income tax benefi      (348,720)         (401,404)
                                                   ------------      -----------

Loss before equity in undistributed
       net income of subsidiaries (1,301,359)         (779,196)                -

Equity in undistributed net
       income of subsidiaries       1,309,332         2,794,855        1,655,426
                                  -----------       -----------      -----------


Net income                        $     7,973       $ 2,015,659      $ 1,655,426
                                  ===========       ===========      ===========


</TABLE>




<PAGE>

Schedule II
<TABLE>
<CAPTION>

                  Condensed Financial Information of Registrant

                    Forever Enterprises, Inc (Parent Company)

                       Condensed Statements of Cash Flows

                            Years Ended December 31,

                                          1999              1998          1997
                                       -----------      -----------  -----------
<S>                                   <C>              <C>          <C>

CASH FLOWS FROM OPERATING ACTIVITIES:

Net income                             $     7,973      $ 2,015,659  $ 1,655,426

Adjustments  to  reconcile   net
 income  to  net  cash  provided
 by  operating activities:

Deferred income taxes                    (348,720)        (330,752)            -
Stock options issued                       200,220          137,147            -
Increase (decrease) in
accounts receivabl                           5,000         (40,000)            -
Increase in other assets                 (173,806)                -            -
Increase in accounts receivable
 and payable to related party            1,702,880        1,808,169            -
Increase in accrued liabilies            (155,949)          155,949            -
Equity in undistributed net
income of subsidiaries                 (1,309,332)      (2,794,855)  (1,655,426)
                                       -----------      -----------  -----------
NET CASH PROVIDED BY (USED IN)
     OPERATING ACTIVITIES                 (71,734)          951,317            -
                                      ------------      -----------  -----------


CASH FLOWS FROM INVESTING ACTIVITIES:

Capital contributions to subsidiaries        (100)      (3,000,100)            -
                                       -----------      -----------  -----------
NET CASH USED IN INVESTING
     ACTIVITIES                              (100)      (3,000,100)            -
                                       -----------      -----------  -----------


CASH FLOWS FROM FINANCING ACTIVITIES:

Net proceeds from stock offering                 -        2,556,827            -
Issuance of shares for stock option         49,721                -            -
                                       -----------      -----------  -----------
NET CASH PROVIDED BY FINANCING
     ACTIVITIES                             49,721        2,556,827            -
                                       -----------      -----------  -----------

NET INCREASE (DECREASE) IN CASH AND
     CASH EQUIVALENTS                     (22,113)          508,044            -

CASH AND CASH EQUIVALENTS,
     BEGINNING OF YEAR                     508,774              730          730
                                       -----------      -----------  -----------

CASH AND CASH EQUIVALENTS,
     END OF YEAR                       $   486,661      $   508,774  $       730
                                       ===========      ===========  ===========


</TABLE>




<PAGE>




                                   Schedule II

                  Condensed Financial Information of Registrant

                    Forever Enterprises, Inc (Parent Company)

                     Note To Condensed Financial Statements

The accompanying  condensed  financial  statements should be read in conjunction
with  the  consolidated  financial  statements  and  notes  thereto  of  Forever
Enterprises, Inc., formerly Lincoln Heritage Corporation, and subsidiaries.

<PAGE>
<TABLE>
<CAPTION>

Schedule III

                       Supplementary Insurance Information

Segmen  Deferred policy  Future policy   Unearned Other policy Premium       Net          Benefits,    Amortization       Other
           acquisition      benefits,    premiums  claims and  revenue    investment       claims,     of deferred      operating
              costs      losses, claims             benefits                 income       losses and      policy         expenses
                            and loss                 payable                              settlement   acquisition
                            expenses                                                       expenses       costs

Life Insurance:
<S>      <C>          <C>          <C>           <C>      <C>            <C>

Year ended
12/31/99 $  20,337,571 $ 181,938,605 $ 2,129,405   $  -0-  $  45,021,507  $ 10,381,173  $  36,078,212   $  4,697,713     $16,935,824

Year ended
12/31/98    16,881,478   152,014,788     409,937      -0-     41,363,384    10,638,406     33,087,742      4,600,197      14,541,516

Year ended
12/31/97    12,554,870   130,145,936     304,471      -0-     38,044,470     6,171,215     31,151,251      2,756,243      10,647,318

</TABLE>


<PAGE>
<TABLE>
<CAPTION>



Schedule IV

                                   Reinsurance

                             Gross       Ceded to   Assumed        Net        Percentage
                            amount        other    from other      amount        of amount
                                        companies   companies               assumed to net

1999
<S>                     <C>           <C>       <C>            <C>                <C>

Life insurance in-force  $264,447,530  $    -0-  $17,697,628    $282,145,158        6%
Premiums                   44,632,539  (522,922)     911,890      45,021,507        2

1998

Life insurance in-force $ 234,294,031  $    -0-  $22,403,847   $ 256,697,878        9%
Premiums                   40,441,151  (290,024)   1,212,257      41,363,384        3

1997

Life insurance in-force  $222,623,591  $    -0-  $ 4,660,362   $ 227,283,953        2%
Premiums                   34,925,424  (252,784)   3,371,830      38,044,470        9


</TABLE>


<PAGE>

                                  EXHIBIT INDEX

Exhibit

Number                                      Description

3.1(a)Amended and Restated  Articles of Incorporation  of the Company,  filed as
     Exhibit 3.1 to the Company's  Registration  Statement on Form S-1 (Reg. No.
     333-50525), are hereby incorporated by reference.
3.1(b)Certificate of Amendment of Amended and Restated Articles of Incorporation
     of the Company, are filed herewith.
3.2  By-laws of the Company,  filed as Exhibit 3.2 to the Company's Registration
     Statement on Form S-1 (Reg.  No.  333-50525),  are hereby  incorporated  by
     reference. 4.1 Form of Stock Certificate for Common Stock, filed as Exhibit
     4.1  to  the  Company's  Registration  Statement  on  Form  S-1  (Reg.  No.
     333-50525),  is hereby  incorporated by reference.  4.2 Registration Rights
     Agreement dated as of April 6, 1998 by and between the Company and National
     Heritage   Enterprises,   Inc,  filed  as  Exhibit  4.2  to  the  Company's
     Registration  Statement  on  Form  S-1  (Reg.  No.  333-50525),  is  hereby
     incorporated by reference.
4.3  Form of Warrant  Agreement  between the Company and Tejas Securities Group,
     Inc, filed as Exhibit 4.3 to the Company's  Registration  Statement on Form
     S-1 (Reg. No. 333-50525), is hereby incorporated by reference. 10.1 Lincoln
     Heritage  Corporation 1998 Long-Term  Incentive Plan, filed as Exhibit 10.1
     to the Company's  Registration  Statement on Form S-1 (Reg. No. 333-50525),
     is hereby incorporated by reference.
10.2 Exclusivity  Agreement dated as of April 1, 1998 by and between the Company
     and  National  Prearranged  Services,  Inc,  filed as  Exhibit  10.2 to the
     Company's  Registration  Statement  on Form S-1 (Reg.  No.  333-50525),  is
     hereby incorporated by reference.
10.3 Stock Purchase  Agreement dated January 26, 1998 by and between Lincoln and
     NRG  Acquisition  Partners,  L.P,  filed as Exhibit  10.3 to the  Company's
     Registration  Statement  on  Form  S-1  (Reg.  No.  333-50525),  is  hereby
     incorporated by reference.
10.4 Award  Agreement dated as of August 18, 1998 by and between the Company and
     Clifton  Mitchell,  filed as  Exhibit  10.5 to the  Company's  Registration
     Statement  on Form S-1 (Reg.  No.  333-50525),  is hereby  incorporated  by
     reference.
10.5 Cost Sharing  Agreement  dated as of March 31, 1997 by and among  Memorial,
     Lincoln  and  NPS,  filed as  Exhibit  10.6 to the  Company's  Registration
     Statement  on Form S-1 (Reg.  No.  333-50525),  is hereby  incorporated  by
     reference.
10.6 Cost Sharing  Agreement dated as of June 1, 1998 by and between the Company
     and NPS, filed as Exhibit 10.7 to the Company's  Registration  Statement on
     Form S-1 (Reg. No. 333-50525), is hereby incorporated by reference.
10.7 Award  Agreement dated as of August 18, 1998 by and between the Company and
     Brent D.  Cassity,  filed as  Exhibit  10.8 to the  Company's  Registration
     Statement  on Form S-1 (Reg.  No.  333-50525),  is hereby  incorporated  by
     reference.
10.8 General Agent  Contract  dated May 12, 1992 and Addendum dated February 19,
     1998 by and  between  the  Company  and NPS,  filed as Exhibit  10.9 to the
     Company's  Registration  Statement  on Form S-1 (Reg.  No.  333-50525),  is
     hereby incorporated by reference.
10.9 Form of  Underwriting  Agreement,  filed as  Exhibit  1.1 to the  Company's
     Registration  Statement  on  Form  S-1  (Reg.  No.  333-50525),  is  hereby
     incorporated by reference.
10.10Stock  Acquisition  Agreement  dated as of December 20, 1999 by and between
     the Company and National  Heritage  Enterprises,  Inc., filed as Annex B to
     the Company's Proxy  Statement for Special Meeting of Shareholders  held on
     March 9, 2000, is hereby incorporated by reference.
21.1   Subsidiaries of the Company.
23.1   Consent of Deloitte & Touche LLP.
23.2   Consent of Killman, Murrell and Company, P.C.
27.1   Financial Data Schedule (December 31, 1999).


                              List of Subsidiaries

         Corporation                                       State

Memorial Service Life Insurance Company                     Texas
         Lincoln Memorial Life Insurance Company
         (formerly known as World Service Life
                Insurance Company of America)               Alabama
Wise & Associates, Inc.                                     Missouri
NPS Forever , Inc.                                          Missouri
Forever Network, Inc                                        Missouri
         Mason Securities Association, Inc                  Missouri
         Forever Memorial, Inc                              Missouri
         Dartmont Investment, Inc                           Delaware
         BDC Properties, Inc                                Missouri
         MT.Washington  Forever, LLC                        Missouri

INDEPENDENT AUDITORS' CONSENT




We consent to the  incorporation  by reference  in  Registration  Statement  No.
333-69267  on Form S-8 of our report  dated  March 22,  2000,  appearing  in the
Annual  Report on Form 10-K of  Forever  Enterprises,  Inc.  (formerly  known as
Lincoln Heritage Corporation) for the year ended December 31, 1999.

DELOITTE & TOUCHE LLP
Fort Worth, Texas
March 30, 2000



                              INDEPENDENT ACCOUNTANTS' CONSENT

We consent to the  incorporation by reference in the  Registration  Statement on
Form S-8 (File No.  333-69267)  of Lincoln  Heritage  Corporation  of our report
dated March 11,  1998,  appearing  in the Annual  Report on Form 10-K of Forever
Enterprises, Inc. for the year ended December 31, 1999.

KILLMAN, MURRELL & COMPANY, P.C.
Dallas, Texas
March 30, 2000


<TABLE> <S> <C>

<ARTICLE>                                            7
<LEGEND>
The schedule below contains summary financial
information extracted from the Consolidated
Financial Statements of Forever Enterprises, Inc.
and is qualified in its entirety by reference
to such financial statements.
</LEGEND>
<MULTIPLIER>                                                   1,000

<S>                                                  <C>
<PERIOD-TYPE>                                        YEAR
<FISCAL-YEAR-END>                                    DEC-31-1999
<PERIOD-START>                                       JAN-01-1999
<PERIOD-END>                                         DEC-31-1999
<DEBT-HELD-FOR-SALE>                                          98,298
<DEBT-CARRYING-VALUE>                                              0
<DEBT-MARKET-VALUE>                                                0
<EQUITIES>                                                     5,554
<MORTGAGE>                                                         0
<REAL-ESTATE>                                                      0
<TOTAL-INVEST>                                               130,560
<CASH>                                                        20,168
<RECOVER-REINSURE>                                                 0
<DEFERRED-ACQUISITION>                                        20,338
<TOTAL-ASSETS>                                               190,828
<POLICY-LOSSES>                                              183,503
<UNEARNED-PREMIUMS>                                            2,129
<POLICY-OTHER>                                                   350
<POLICY-HOLDER-FUNDS>                                              0
<NOTES-PAYABLE>                                                    0
                                              0
                                                        0
<COMMON>                                                          45
<OTHER-SE>                                                     2,678
<TOTAL-LIABILITY-AND-EQUITY>                                 190,828
                                                    45,022
<INVESTMENT-INCOME>                                            9,362
<INVESTMENT-GAINS>                                             1,439
<OTHER-INCOME>                                                 1,519
<BENEFITS>                                                    36,078
<UNDERWRITING-AMORTIZATION>                                    4,698
<UNDERWRITING-OTHER>                                          16,936
<INCOME-PRETAX>                                                 (370)
<INCOME-TAX>                                                    (378)
<INCOME-CONTINUING>                                                8
<DISCONTINUED>                                                     0
<EXTRAORDINARY>                                                    0
<CHANGES>                                                          0
<NET-INCOME>                                                       8
<EPS-BASIC>                                                     0.00
<EPS-DILUTED>                                                   0.00
<RESERVE-OPEN>                                                     0
<PROVISION-CURRENT>                                                0
<PROVISION-PRIOR>                                                  0
<PAYMENTS-CURRENT>                                                 0
<PAYMENTS-PRIOR>                                                   0
<RESERVE-CLOSE>                                                    0
<CUMULATIVE-DEFICIENCY>                                            0


</TABLE>


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission