CIRO INTERNATIONAL INC
10QSB, 2000-08-17
JEWELRY, SILVERWARE & PLATED WARE
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                UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                   Form 10-QSB


   Quarterly Report Section 13 or 15(d) of the Securities Exchange Act of 1934

                       For the Quarter ended June 30, 2000

                           Commission File No. 0-30646

                            CIRO INTERNATIONAL, INC.


   A Nevada Corporation                                13-3963499
 (State of Incorporation)                    (Employer Identification no.)

                           445 Fifth Avenue, Ste. 11A
                               New York, New York
                                      10016

                    Issuer's telephone number: (212) 481-1322


     Check whether the issuer (1) filed all reports required to be filed by
Section 13 or 15 (d) of the Exchange Act during the past 12 months (or for such
shorter period that the registrant was required to file such reports), and (2)
has been subject to such filing requirements for the past 90 days.

                   Yes __X__                   No _____


     The number of shares outstanding of the Issuer's common stock as of June
30, 2000 was 7,160,000

<PAGE>


ITEM 2    MANAGEMENT'S DISCUSSION AND ANAYLYSIS OF FINANCIAL CONDITION
          AND RESULTS OF OPERATIONS.

Overview

Ciro International, Inc. ("Company") exists primarily as a holding company. The
Company's wholly owned subsidiary, Ciro Jewelry, Inc. (Ciro Jewelry") generates
income as a result of the licensing of the CIRO name in connection with the sale
of fashion (costume) Jewelry. Ciro Jewelry currently has 3 licensees in the
United States, Korea, Mexico, and Russia who operate approximately 5 fashion
jewelry stores using the CIRO name. The Company is seeking additional licensees.
The Company does not manufacture or distribute the products sold under the CIRO
name, nor does it secure the source of availability of materials used to
manufacture Ciro products. These responsibilities are left up to the individual
licensees.

Results of Operations

The Company had royalty revenues for the quarter and six months ended June 30,
2000 of $0 and $5,122, representing a 100% and 90% decrease from royalty
revenues of $30,849 and $50,849 for the same periods of 1999. The decrease in
royalty income was caused by the fact that the Company lost its primary
licensee. The Company is currently attempting to market the trademark to other
sources, although management cannot provide assurance that they will be
successful in doing this.

Selling, general and administrative expenses ("SG&A") were $21,868 for the
second quarter of 2000 compared to $36,099 for the second quarter of 1999. SG&A
for the first half of 2000 was $27,651 compared to $61,288 for the first six
months of 1999. The differences are caused by bad debt expense and amortization
expense for trademarks which were written off at December 31, 1999. Accordingly,
the Company had no amortization expense for the quarter and six months ended
June 30, 2000 and amortization expense of $6,209 and $12,419 for the same
periods of 1999. The Company had no bad debt expense for the quarter and six
months ended June 30, 2000 and bad debt expense of $19,550 and $33,490 for the
same periods of 1999.

The Company had net losses of $21,868 and $14,216 for the second quarter and
first six months of 2000 up 325% and 30% from losses of $5,150 and $10,919 for
the same periods of 1999. The additional losses were caused primarily by the
fact that the Company lost its primary licensee.

Liquidity and Capital Resources

The Company had a working capital deficiency at June 30, 2000 of $12,586
compared to working capital of $1,630 as of December 31, 1999. The difference
was caused by accrued expenses incurred as of June 30, 2000 for accounting and
printing fees. The majority shareholder has indicated his willingness to provide
the funds for all expenses not covered by cash flow at least through June 30,
2001. The Company is actively attempting to add additional licensees in an
attempt to generate sufficient cash flow as to not have to rely on working
capital loans of the majority shareholder.

<PAGE>


                                   SIGNATURES

     In accordance with requirements of the Exchange Act, the Issuer caused this
report to be signed on its behalf by the undersigned, thereunto duly authorized.


Date: August 17, 2000

                                        CIRO INTERNATIONAL, INC.


                                        By:  /s/ Murray A. Wilson
                                             ----------------------------------
                                             Murray A.Wilson
                                             President, Chief Executive Officer

<PAGE>


                     CIRO INTERNATIONAL, INC. AND SUBSIDIARY
                               FORM 10-QSB - INDEX


<TABLE>
<CAPTION>
Part  Item    Description                                                                       Page
No.   No.                                                                                        No.
<S>   <C>     <C>                                                                                 <C>
I             FINANCIAL INFORMATION:

      1.      Financial Statements

              Consolidated Balance Sheets at June 30, 2000
                (Unaudited) and December 31, 1999..............................................   2

              Consolidated Statements of Operations for the Quarters and Six Months Ended
                June 30, 2000 and 1999 (Unaudited).............................................   3

              Consolidated Statements of Cash Flows for the Six Months Ended
                June 30, 2000 and June 30, 1999 (Unaudited)....................................   4

              Notes to Consolidated Financial Statements (Unaudited)...........................   5

      2.      Management's Discussion and Analysis of Financial Condition
                 and results of Operations.....................................................


II            OTHER INFORMATION:

      6.      Exhibits and Reports on Form 8-K.................................................

              SIGNATURES.......................................................................
</TABLE>


                                                                          Page 1
<PAGE>


                     CIRO INTERNATIONAL, INC. AND SUBSIDIARY
                           CONSOLIDATED BALANCE SHEETS

                                   - ASSETS -

<TABLE>
<CAPTION>
                                                                          June 30,        December 31,
                                                                            2000              1999
                                                                         ---------         ---------
                                                                        (Unaudited)
<S>                                                                      <C>               <C>
CURRENT ASSETS:
    Cash                                                                 $     814         $     930
    Interest receivable                                                        700               700
    Accounts receivable                                                       --                --
                                                                         ---------         ---------
TOTAL CURRENT ASSETS                                                         1,514             1,630
                                                                         ---------         ---------

OTHER ASSETS:
    Loans receivable - shareholders                                         57,977            57,977
    Loans receivable - other                                                 5,000             5,000
                                                                         ---------         ---------
                                                                            62,977            62,977
                                                                         ---------         ---------

TOTAL ASSETS                                                             $  64,491         $  64,607
                                                                         =========         =========

                    - LIABILITIES AND SHAREHOLDERS' EQUITY -

CURRENT LIABILITIES:
    Accounts payable                                                     $    --           $    --
    Accrued expenses                                                        14,100              --
                                                                         ---------         ---------

TOTAL CURRENT LIABILITIES                                                   14,100              --
                                                                         ---------         ---------

COMMITMENTS AND CONTINGENCIES

SHAREHOLDER'S EQUITY
    Common stock - $.001 par value, 50,000,000 shares authorized,
      7,160,000 shares issued and outstanding                                7,160             7,160
    Additional paid-in capital                                             900,289           900,289
    Accumulated deficit                                                   (857,058)         (842,842)
                                                                         ---------         ---------

                                                                            50,391            64,607
                                                                         ---------         ---------

TOTAL LIABILITIES AND SHAREHOLDERS' EQUITY                               $  64,491         $  64,607
                                                                         =========         =========
</TABLE>


              The accompanying notes are an integral part of these
                       consolidated financial statements.


                                                                          Page 2
<PAGE>


                     CIRO INTERNATIONAL, INC. AND SUBSIDIARY
                      CONSOLIDATED STATEMENTS OF OPERATIONS


<TABLE>
<CAPTION>
                                                           For the Quarter Ended           For the Six Months Ended
                                                                 June 30,                           June 30,
                                                        -------------------------         -------------------------
                                                          2000             1999             2000             1999
                                                        --------         --------         --------         --------
                                                               (Unaudited)                       (Unaudited)
<S>                                                     <C>              <C>              <C>              <C>
REVENUES:
    Royalty income                                      $   --           $ 30,849         $  5,122         $ 50,849
                                                        --------         --------         --------         --------

TOTAL REVENUES                                              --             30,849            5,122           50,849

OPERATING COSTS:
    Selling, general and administrative expenses          21,868           36,099           27,651           61,288
                                                        --------         --------         --------         --------

(LOSS) FROM OPERATIONS                                   (21,868)          (5,250)         (22,529)         (10,439)
                                                        --------         --------         --------         --------

OTHER INCOME (EXPENSE):
    Bad debt recovery                                       --               --              8,313             --
    Interest income                                         --                100             --                200
                                                        --------         --------         --------         --------
                                                            --                100            8,313              200
                                                        --------         --------         --------         --------

(LOSS) BEFORE PROVISION FOR INCOME
    TAXES                                                (21,868)          (5,150)         (14,216)         (10,239)

    Provision for taxes                                     --               --               --                680
                                                        --------         --------         --------         --------

NET (LOSS)                                              $(21,868)        $ (5,150)        $(14,216)        $(10,919)
                                                        ========         ========         ========         ========

EARNINGS (LOSS) PER SHARE

    Basic                                               $   --           $   --           $   --           $   --
                                                        ========         ========         ========         ========

    Diluted                                             $   --           $   --           $   --           $   --
                                                        ========         ========         ========         ========
</TABLE>


              The accompanying notes are an integral part of these
                       consolidated financial statements.


                                                                          Page 3
<PAGE>


                     CIRO INTERNATIONAL, INC. AND SUBSIDIARY
                      CONSOLIDATED STATEMENTS OF CASH FLOWS


<TABLE>
<CAPTION>
                                                                     For the Six Months Ended
                                                                             June 30,
                                                                    -------------------------
                                                                      2000             1999
                                                                    --------         --------
                                                                           (Unaudited)
<S>                                                                 <C>              <C>
INCREASE (DECREASE) IN CASH:

CASH FLOWS FROM OPERATING
ACTIVITIES:
    Net (loss)                                                      $(14,216)        $(10,919)
    Adjustments to reconcile net (loss) to net cash (used)
      provided by operating activities:
        Depreciation and amortization                                   --             12,419
        Bad debt provision                                              --             33,490
    Changes in assets and liabilities:
      (Increase) in accounts receivable                                 --            (33,490)
      (Increase) in interest receivable                                 --               (200)
      Increase in accrued expenses                                    14,100             --
                                                                    --------         --------
        Net cash (used in)  provided by operating activities            (116)           1,300
                                                                    --------         --------

NET INCREASE (DECREASE) IN CASH                                         (116)           1,300

    Cash, at beginning of year                                           930               96
                                                                    --------         --------

CASH, AT END OF PERIOD                                              $    814         $  1,396
                                                                    ========         ========

SUPPLEMENTAL DISCLOSURES OF CASH FLOW
INFORMATION:
    Cash paid during the year for:
      Income taxes                                                      --           $    680
</TABLE>


              The accompanying notes are an integral part of these
                       consolidated financial statements.


                                                                          Page 4
<PAGE>


                     CIRO INTERNATIONAL, INC. AND SUBSIDIARY
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)


NOTE 1 -  NATURE OF BUSINESS:

          On November 12, 1997, Mid-Way Medical and Diagnostic Center, Inc.
          ("Mid-Way Medical") a Florida corporation, changed its domicile state
          to Nevada and changed is name to Ciro International, Inc. ("the
          Company"). On December 2, 1997, Mid-Way Acquisition Corp. ("Mid-Way"),
          a wholly-owned subsidiary of Mid-Way Medical, merged with Ciro
          Jewelry, Inc.

          At the closing, Jewelry's sole shareholder was issued 2,500,000 shares
          of the Company's stock in exchange for all the outstanding shares of
          the subsidiary. As a result of the merger all the assets, liabilities
          and the business of the subsidiary became the assets, liabilities and
          business of Mid-Way. At the same time, the former majority shareholder
          of Mid-Way Medical canceled and/or sold a vast majority of his shares
          in the Company. After the merger Mid-Way changed it's name to Ciro
          Jewelry, Inc. This transaction is considered to be a recapitalization
          with Ciro Jewelry as the accounting acquirer and has been reflected
          using reverse acquisition accounting.

          Ciro Jewelry Inc. (subsidiary) owns a trademark for the "Ciro" jewelry
          name in the following countries: Bolivia, Chile, Hungary, Israel,
          Japan, Macao, Mexico, Monaco, Panama, Philippines, Portugal, South
          Korea, Russia and the United States. The Company licenses its
          trademark and receives royalties from the licensees.

NOTE 2 -  GOING CONCERN UNCERTAINTY:

          The accompanying consolidated financial statements have been prepared
          on a going concern basis which contemplates the realization of assets
          and liquidation of liabilities in the ordinary course of business. For
          the year ended December 31, 1999, the Company incurred a loss of
          $265,732, which increased the accumulated deficit to $842,842. The
          loss for the six months ended June 30, 2000 increased this deficit to
          $857,058. In addition the Company's source of royalties has only paid
          a nominal amount as of June 30, 2000. It is the Company's intention to
          seek a replacement licensee for its main source of royalty income,
          however to date, a replacement has not been found, and accordingly,
          the Company has written down the value of its trademark to zero at
          December 31, 1999.

          The current operating expenses of the Company are minimal. The
          majority of the 1999 loss was a result of amortization and the
          subsequent write off of the trademark as well as bad debt expenses.
          The majority shareholder has indicated his willingness to provide the
          funds for all operating expenses at least through June 30, 2001, which
          primarily consist of rent expense paid to an affiliate and other
          nominal costs. The shareholder has indicated this willingness to
          provide the necessary working capital until sufficient royalty income
          is generated from its trademark or other financing is obtained to make
          the Company self sufficient.

          In view of these matters, realization of the assets of the Company is
          dependent upon the Company's ability to generate royalty income from
          its trademark, and the success of its future operations. The financial
          statements do not include adjustments relating to the recoverability
          and classification of recorded asset amounts and classification of
          liabilities that might be necessary should the Company be unable to
          continue in existence. The Company will attempt to market the
          trademark to other sources, although management cannot provide
          assurance that they will be successful in doing so.


                                                                          Page 5
<PAGE>


                     CIRO INTERNATIONAL, INC. AND SUBSIDIARY
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)


NOTE 3 -  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES:

          Principles of Consolidation:

          The accompanying consolidated financial statements include the
          accounts of "Ciro International, Inc." and its wholly owned subsidiary
          "Ciro Jewelry, Inc". All material intercompany balances and
          transactions have been eliminated in consolidation. For purposes of
          these financial statements Ciro Jewelry is considered the accounting
          acquirer.

          Basis of Presentation:

          In the opinion of management, the accompanying unaudited consolidated
          financial statements include all adjustments necessary to present
          fairly the financial position at June 30, 2000 and the results of
          operations and cash flows for all periods presented. The results of
          operations for the interim periods are not necessarily indicative of
          the results to be obtained for the entire year

          For a summary of significant accounting policies (which have not
          changed from December 31, 1999) and additional financial information
          see the Company's Form 10-SB which was filed on March 29, 2000 and
          became effective May 29, 2000.

          Earnings (Loss) Per Share:

          The following weighted average shares were used for the computation of
          basic and diluted earnings per share:

                                         Quarters               Six Months
                                  ---------------------   ---------------------
          Periods ended June 30      2000        1999        2000        1999
                                  ---------   ---------   ---------   ---------
          Basic                   7,160,000   7,160,000   7,160,000   7,160,000
          Diluted                 7,160,000   7,160,000   7,160,000   7,160,000


                                                                          Page 6


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