DELICIOUS BRANDS INC
8-K, 1999-09-16
GROCERIES & RELATED PRODUCTS
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                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549

                             -----------------------

                                    FORM 8-K
                                 CURRENT REPORT
                     PURSUANT TO SECTION 13 OR 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934


Date of Report (Date of earliest event reported): August 30, 1999


                             DELICIOUS BRANDS, INC.
- --------------------------------------------------------------------------------
             (Exact name of registrant as specified in its charter)


        Delaware                000-24941          06-1255882
- --------------------------------------------------------------------------------
(State or Other Jurisdiction   (Commission       (IRS Employer
     of Incorporation)         File Number)   Identification No.)


                 2070 Maple Street, Des Plaines, Illinois 60018
- --------------------------------------------------------------------------------
                    (Address of Principal Executive Offices)


Registrant's telephone number, including area code: (847)669-3200


<PAGE>

Item 5.  Other Events.

                  On  August  30,  1999,   Delicious  Brands  Inc.,  a  Delaware
Corporation  (NASDAQ:  DBSI) (the  "Company"),  issued  and sold  non-negotiable
unsecured   convertible   promissory   notes   (individually,   a  "Note"   and,
collectively,  the "Notes"), $5,250,000 aggregate principal amount, in a private
securities transaction.  The Notes accrue interest at a rate of 8% per annum and
the principal and interest are due on August 30, 2000.  The principal  amount of
the Notes is convertible  at the holder's  option into shares of common stock of
the Company,  $.01 par value per share ("Common Stock"), at a conversion rate of
$5.00 per share.  The conversion of the Notes is subject to certain  conditions,
including a limitation  on the aggregate  principal  amount of the Notes that is
convertible  into  shares of Common  Stock,  such that the  aggregate  number of
shares of Common Stock  issuable  pursuant to the  conversion  of the Notes must
represent 19% or less of (i) the issued and  outstanding  shares of Common Stock
and  (ii)  the  outstanding  voting  power  of  the  Company's  securities.  For
additional  information,  reference is made to (i) the Note Purchase  Agreement,
which is incorporated herein by reference and is attached hereto as Exhibit 10.1
and (ii) a form of Note,  which  is  incorporated  herein  by  reference  and is
attached hereto as Exhibit 4.1.

         On September 10, 1999, the Board of Directors of the Company  appointed
Thomas Guinan as the Company's Chief Executive Officer and President. Mr. Guinan
was also elected to the Board of Directors.


                                       -2-

<PAGE>
Item 7.       Financial   Statements,   Pro  Forma  Financial   Information  and
              Exhibits.

         (c) Exhibits
         Exhibit No.                                 Exhibit

          4.1              Form  of  8%  Non-Negotiable   Unsecured  Convertible
                           Promissory  Note,  dated August 30,  1999.

         10.1              Note  Purchase  Agreement,  dated August 30, 1999, by
                           and between Delicious Brands, Inc. and the Purchasers
                           (as defined therein).



                                       -3-

<PAGE>

                                   SIGNATURES


         Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
the  Registrant  has duly  caused  this report to be signed on its behalf by the
undersigned hereunto duly authorized.


                                    DELICIOUS BRANDS, INC.
                                    (Registrant)



Dated: September 15, 1999           By: /s/ Jeffry W. Weiner
                                       -----------------------------------------
                                       Name:  Jeffry W. Weiner
                                       Title: Executive Vice President and
                                              Chief Financial Officer




                                       -4-

<PAGE>


                                  EXHIBIT INDEX

          4.1              Form  of  8%  Non-Negotiable   Unsecured  Convertible
                           Promissory Note, dated August 30, 1999.


         10.1              Note  Purchase  Agreement,  dated August 30, 1999, by
                           and between Delicious Brands, Inc. and the Purchasers
                           (as defined therein).








THESE  SECURITIES HAVE NOT BEEN REGISTERED  UNDER THE SECURITIES ACT OF 1933, AS
AMENDED (THE  "SECURITIES  ACT"),  AND THEY MAY NOT BE OFFERED,  SOLD,  PLEDGED,
HYPOTHECATED,  ASSIGNED OR  TRANSFERRED  EXCEPT (i)  PURSUANT TO A  REGISTRATION
STATEMENT  UNDER THE  SECURITIES  ACT WHICH HAS BECOME  EFFECTIVE AND IS CURRENT
WITH RESPECT TO THESE SECURITIES,  OR (ii) PURSUANT TO A SPECIFIC EXEMPTION FROM
REGISTRATION UNDER THE SECURITIES ACT BUT ONLY UPON A HOLDER HEREOF FIRST HAVING
OBTAINED  THE  WRITTEN  OPINION  OF  COUNSEL  TO  DELICIOUS  BRANDS,  INC.  (THE
"CORPORATION"),  OR OTHER COUNSEL REASONABLY ACCEPTABLE TO THE CORPORATION, THAT
THE PROPOSED  DISPOSITION IS CONSISTENT  WITH ALL  APPLICABLE  PROVISIONS OF THE
SECURITIES  ACT AS WELL AS ANY APPLICABLE  "BLUE SKY" OR OTHER STATE  SECURITIES
LAW.

THE SALE OR TRANSFER  OF THE  SECURITIES  REPRESENTED  BY THIS  CERTIFICATE  ARE
SUBJECT  TO  CERTAIN   RESTRICTIONS   PURSUANT   TO  AN   AGREEMENT   AMONG  THE
SECURITYHOLDER, DELICIOUS BRANDS, INC. AND NETWORK 1 FINANCIAL SECURITIES, INC.,
WHICH AGREEMENT IS ON FILE WITH DELICIOUS  BRANDS,  INC. AND  CONTINENTAL  STOCK
TRANSFER  & TRUST  COMPANY,  FROM WHICH A COPY IS  AVAILABLE  UPON  REQUEST  AND
WITHOUT CHARGE.

No. 1

August 30, 1999                                               $__________


             8% Non-Negotiable Unsecured Convertible Promissory Note

                  Delicious Brands, Inc., a Delaware corporation ("Borrower" and
"Company"),   for  value   received   hereby   promises  to  pay  to   _________
("Noteholder"),  by wire transfer of immediately  available  funds the principal
sum of  _________________  ($_________)  ("Note Amount"),  as provided herein in
such coin or currency of the United  States of America as at the time of payment
shall be legal tender for the payment of public and private debts.

                  This note (the "Note") is one of the duly authorized  notes of
Borrower  (the  "Notes")  referred  to  in  the  Note  Purchase  Agreement  (the
"Agreement") dated as of August 30, 1999 among Borrower and the Investors listed
on Schedule A thereto.  The Note is not transferable or assignable by Noteholder
or any  transferee  of  Noteholder  except  in  accordance  with the  terms  and
conditions of the  Agreement;  provided that such transfer or assignment is made
in compliance  with the Securities  Act of 1933, as amended,  and any applicable
state and foreign securities laws. Borrower agrees to issue to Noteholder or any
transferee  of Noteholder  from time to time a replacement  note or notes in the
form hereof and in such  denominations  as the  Noteholder or any  transferee of
Noteholder  may  request  to  facilitate  such  transfers  and  assignments.  In
addition, after delivery of an


<PAGE>

indemnification  agreement  in form  and  substance  satisfactory  to  Borrower,
Borrower  also  agrees to issue a  replacement  note if this Note has been lost,
stolen, mutilated or destroyed.

                  Borrower  shall keep at its  principal  office a register (the
"Register")  in which shall be entered  the name and  address of the  registered
holder  of this  Note  and of all  transfers  of this  Note.  References  to the
"Noteholders" shall mean the persons listed in the Register as the payees of the
Notes.  The  ownership  of this Note  shall be proven by the  Register.  For the
purpose of paying  principal  and any interest on this Note,  Borrower  shall be
entitled to rely on the name and address in the Register.

1. Terms of Note.  Interest on the Note Amount  shall accrue at a rate of 8% per
annum.  Except as set forth in Section 2(i), interest on the Note Amount and the
Note Amount  shall be due and payable on the  one-year  anniversary  of the date
first written above.

2. Conversion of Note. The Noteholder shall have the right, at such Noteholder's
option, at any time prior to maturity of this Note, to convert all, but not less
than all of the Note  Amount  into  shares of common  stock,  $.01 par value per
share (the  "Common  Stock,"  with the  shares of Common  Stock  underlying  the
conversion of the Note Amount hereinafter  referred to as the "Shares"),  of the
Borrower if, as of the date of proposed conversion:

                                    (a) The Company has obtained the approval of
                                    The  Nasdaq  Stock  Market of the  Company's
                                    additional listing application in respect of
                                    of the Shares; and

                                    (b) The  aggregate  number of Shares  issued
                                    and/or  issuable  pursuant to the conversion
                                    of the Notes  represent less than 19% of (i)
                                    the issued and outstanding  shares of Common
                                    Stock and (ii) the outstanding  voting power
                                    of the Company's  securities  (the number of
                                    votes  which may be cast by holders of those
                                    securities  outstanding  which  entitle  the
                                    holders  thereof  to vote  generally  on all
                                    matters submitted to the Company's  security
                                    holders  for  a  vote)   ("Voting   Power");
                                    provided,  however,  if the aggregate number
                                    of Shares issued or issuable pursuant to the
                                    conversion   of  the  Notes  equals   and/or
                                    exceeds   19%  of   (i)   the   issued   and
                                    outstanding  shares of Common Stock and (ii)
                                    the   Voting   Power   of   the    Company's
                                    securities, then the Noteholders may convert
                                    the  portion of the Note  Amount  that would
                                    represent an aggregate 19% of (i) the issued
                                    and  outstanding  shares of Common Stock and
                                    (ii)  the  Voting  Power  of  the  Company's
                                    securities.

                  (i) Upon conversion, all accrued but unpaid interest as of the
date of conversion of the Notes shall be payable by the Borrower.


                                       -2-

<PAGE>

                  (ii) The number of shares of Common  Stock into which the Note
Amount will be  convertible  will be  determined  by dividing the Note Amount by
five dollars ($5.00) subject to adjustment in accordance with this Section 2.

                  (iii) Before  Noteholder shall be entitled to convert the Note
Amount  into  shares of Common  Stock,  such  holder  shall  surrender  the Note
therefor,  duly endorsed, at the office of the Borrower,  and shall give written
notice to the Borrower at its  principal  corporate  office,  of the election to
convert  the Note  and  shall  state  therein  the  name or  names in which  the
certificate  or  certificates  for shares of Common Stock are to be issued.  The
Borrower  shall,  as soon as practicable  thereafter,  issue and deliver at such
office to such Noteholder,  or to the nominee or nominees of such Noteholder,  a
certificate  or  certificates  for the number of shares of Common Stock to which
such holder shall be entitled as aforesaid.  Such conversion  shall be deemed to
have been made  immediately  prior to the close of  business on the date of such
surrender  of the Note to be  converted,  and the person or persons  entitled to
receive  the  shares of Common  Stock  issuable  upon such  conversion  shall be
treated  for all  purposes  as the record  holder or  holders of such  shares of
Common Stock as of such date.

                  (iv) The number of shares of Common  Stock into which the Note
Amount  is  convertible  shall be  subject  to  adjustment  from time to time as
follows:


                           a. In the  event the  Borrower  should at any time or
from  time to time  after the date on which the  Notes  are  issued  (the  "Note
Issuance Date") fix a record date for the effectuation of a split or subdivision
of the  outstanding  shares of Common Stock or the  determination  of holders of
Common  Stock  entitled to receive a dividend or other  distribution  payable in
additional shares of Common Stock or Common Stock equivalents without payment of
any  consideration  by such holder for the additional  shares of Common Stock or
the Common Stock  equivalents  (including the additional  shares of Common Stock
issuable upon conversion or exercise thereof),  then, as of such record date (or
the date of such dividend  distribution,  split or subdivision if no record date
is fixed),  the number of shares of Common Stock issuable upon conversion of the
Note Amount shall be increased in  proportion  to such increase in the aggregate
number of shares of Common Stock  outstanding and those issuable with respect to
such Common Stock equivalents.

                           b.  If  the   number  of   shares  of  Common   Stock
outstanding  at any  time  after  the  Note  Issuance  Date  is  decreased  by a
combination  of the  outstanding  shares of Common  Stock,  then,  following the
record date of such  combination,  the number of shares of Common Stock issuable
upon  conversion  of the Note Amount shall be decreased  in  proportion  to such
decrease in outstanding shares.

                  (v) If at any  time or from  time to  time  there  shall  be a
recapitalization  of the Common Stock (other than a subdivision,  combination or
merger or sale of assets transaction  provided for elsewhere in this Section 2),
provision shall be made so that the Noteholder  shall  thereafter be entitled to
receive upon conversion of the Note Amount the number of shares of stock



                                       -3-

<PAGE>

or other securities or property of the Borrower or otherwise,  to which a holder
of Common Stock would have been entitled on such  recapitalization.  In any such
case,  appropriate adjustment shall be made in the application of the provisions
of this  Section  2 with  respect  to the  rights  of the  Noteholder  after the
recapitalization  to the end that the  provisions  of this  Section 2 (including
adjustment of the number of shares  issuable upon conversion of the Note Amount)
shall be applicable after that event as nearly equivalent as may be practicable.

                  (vi) If any capital  reorganization or reclassification of the
capital stock of the Borrower,  or  consolidation or merger of the Borrower with
and into another  corporation,  or the sale of all or  substantially  all of its
assets to another  corporation,  shall be effected while the Note is outstanding
in such a manner  that  holders of shares of Common  Stock  shall be entitled to
receive  stock,  securities  or assets with respect to or in exchange for Common
Stock,  then,  as  a  condition  of  such  reorganization  or  reclassification,
consolidation,  merger or sale,  lawful  and  adequate  provision  shall be made
whereby the Noteholder shall thereafter have the right to receive upon the basis
and upon the terms and conditions  specified herein and in lieu of the shares of
Common Stock  immediately  theretofore  receivable  upon  conversion of the Note
Amount,  such shares of stock,  securities or assets as may be issued or payable
with respect to or in exchange for a number of outstanding shares of such Common
Stock equal to the number of shares of such Common Stock immediately theretofore
so receivable had such reorganization or reclassification, consolidation, merger
or sale not taken place,  and in such case  appropriate  provision shall be made
with respect to the rights and  interests of the  Noteholder to the end that the
provisions hereof (including,  without limitation,  provisions for adjustment of
the number of shares of Common Stock  issuable upon  conversion  thereof)  shall
thereafter  be  applicable,  as nearly as may be  possible,  in  relation to any
shares of stock, securities or assets thereafter deliverable upon the conversion
of such Note Amount.

                  (vii)  (A) No  fractional  shares  shall  be  issued  upon the
conversion  of the Note Amount.  In lieu of any  fractional  shares to which the
Noteholder  would otherwise be entitled,  the Borrower shall make a cash payment
equal to the product of $5.00 (subject to adjustment pursuant to this Section 2)
multiplied by such fraction.

                         (B)  Upon  the   occurrence   of  each   adjustment  or
readjustment of the number of shares of Common Stock issuable upon conversion of
the Note Amount pursuant to this Section 2, the Borrower, at its expense,  shall
promptly  compute such  adjustment or  readjustment in accordance with the terms
hereof and prepare and furnish to each Noteholder a statement setting forth such
adjustment  or  readjustment  and  showing  in detail  the facts upon which such
adjustment  or  readjustment  is based.  The  Borrower  shall,  upon the written
request  at any time of  Noteholder,  furnish or cause to be  furnished  to such
Noteholder a like certificate setting forth (A) such adjustment and readjustment
and (B) the number of shares of Common  Stock and the  amount,  if any, of other
property  which at the time would be received  upon the  conversion  of the Note
Amount.

                  (viii)  The  Borrower  shall  at all  times  reserve  and keep
available out of its authorized but unissued shares of Common Stock,  solely for
the purpose of effecting the  conversion of the Note Amount,  such number of its
shares of Common Stock as shall from time to time be sufficient to


                                       -4-

<PAGE>

effect  the  conversion  of  Note  Amount;  and if at any  time  the  number  of
authorized but unissued shares of Common Stock shall not be sufficient to effect
the  conversion of the Note Amount,  in addition to such other remedies as shall
be available to the Noteholder,  the Borrower will take such corporate action as
may, in the opinion of its counsel,  be necessary to increase its authorized but
unissued  shares of Common Stock to such number of shares as shall be sufficient
for such purposes,  including,  without limitation,  engaging in best efforts to
obtain the requisite  stockholder  approval of any necessary  amendment to these
provisions.

                  (ix) The Borrower  shall pay all  documentary,  stamp or other
transactional  taxes  attributable  to the  issuance  or  delivery  of shares of
capital stock of the Borrower upon  conversion of the Note;  provided,  however,
that the Borrower shall not be required to pay any taxes which may be payable in
respect of any transfer  involved in the issuance or delivery of any certificate
for such shares in a name other than that of the  Noteholder in respect of which
such shares are being issued.


                  (x)  All  shares  of  Common  Stock  which  may be  issued  in
connection  with the conversion  provisions set forth herein will, upon issuance
by the Borrower,  be validly issued,  fully paid and nonassessable and free from
all taxes, liens or charges with respect thereto.

                  (xi) Any notice  required by the  provisions of this Section 2
to be given to the  Noteholder  shall be deemed given if deposited in the United
States  mail,  postage  prepaid,  and  addressed to each holder of record at his
address appearing on the Register.

3. Legends.  The Purchaser  understands and  acknowledges  that the Shares shall
bear a legend  substantially  follows until (i) such securities  shall have been
registered  under  the  Securities  Act  and  effectively  been  disposed  of in
accordance with an effective registration  statement thereunder;  or (ii) in the
opinion  of  counsel  for  the  Company  such  securities  may be  sold  without
registration  under the Securities  Act as well as any applicable  "Blue Sky" or
state securities laws:

                  "THESE   SECURITIES  HAVE  NOT  BEEN   REGISTERED   UNDER  THE
                  SECURITIES ACT OF 1933, AS AMENDED (THE "SECURITIES ACT"), AND
                  THEY MAY NOT BE OFFERED, SOLD, PLEDGED, HYPOTHECATED, ASSIGNED
                  OR TRANSFERRED EXCEPT (i) PURSUANT TO A REGISTRATION STATEMENT
                  UNDER THE  SECURITIES  ACT WHICH HAS BECOME  EFFECTIVE  AND IS
                  CURRENT WITH RESPECT TO THESE SECURITIES,  OR (ii) PURSUANT TO
                  A SPECIFIC  EXEMPTION FROM  REGISTRATION  UNDER THE SECURITIES
                  ACT BUT ONLY UPON A HOLDER  HEREOF FIRST  HAVING  OBTAINED THE
                  WRITTEN  OPINION OF COUNSEL TO  DELICIOUS  BRANDS,  INC.  (THE
                  "CORPORATION"),  OR OTHER COUNSEL REASONABLY ACCEPTABLE TO THE
                  CORPORATION, THAT THE


                                       -5-

<PAGE>

                  PROPOSED DISPOSITION IS CONSISTENT WITH ALL
                  APPLICABLE PROVISIONS OF THE SECURITIES ACT AS
                  WELL AS ANY APPLICABLE "BLUE SKY" OR OTHER STATE
                  SECURITIES LAW."

Furthermore,  pursuant to an agreement  entered into between each  Purchaser and
the Company  (the  "Lock-up  Agreement"),  the Shares  shall bear the legend set
forth below, for such period as the Lockup Agreement is in effect:

                  "THE SALE OR TRANSFER OF THE SECURITIES
                  REPRESENTED BY THIS CERTIFICATE ARE SUBJECT TO
                  CERTAIN RESTRICTIONS PURSUANT TO AN AGREEMENT
                  AMONG THE SECURITYHOLDER, DELICIOUS BRANDS, INC.
                  AND NETWORK 1 FINANCIAL SECURITIES, INC., WHICH
                  AGREEMENT IS ON FILE WITH DELICIOUS BRANDS, INC.
                  AND CONTINENTAL STOCK TRANSFER & TRUST
                  COMPANY, FROM WHICH A COPY IS AVAILABLE UPON
                  REQUEST AND WITHOUT CHARGE."

4. No Waiver. No failure on the part of Noteholder to exercise,  and no delay in
exercising, any right hereunder shall operate as a waiver thereof; nor shall any
single or partial exercise of any right hereunder  preclude any other or further
exercise  thereof  or the  exercise  of any other  right.  The  remedies  herein
provided are cumulative and not exclusive of any remedies provided by law.

5. Costs;  Expenses.  Upon the  occurrence of an Event of Default or at any time
thereafter,  Borrower  promises  to pay all  costs of  collection  of this  Note
including,  but not limited to,  reasonable  attorney's fees paid or incurred by
Noteholder  on  account  of such  collection,  whether or not suit is filed with
respect  thereto and whether such cost or expense is paid or incurred,  or to be
paid or incurred, prior to or after the entry of judgment.

6. Amendment;  Modification.  This Note may be modified with the written consent
of Borrower and of  Noteholders of more than 50% of the aggregate Note Amount of
the Notes then  outstanding.  The holders of more than 50% of the aggregate Note
Amount of the Notes then  outstanding  may waive  compliance  by Borrower of any
provision  of this  Note.  However,  without  the  consent  of  each  Noteholder
affected, an amendment, supplement or waiver may not:

                  (i)      reduce the amount of Notes whose holders must consent
                           to an amendment, supplement or waiver;

                  (ii)     reduce the rate of or extend the time for  payment of
                           interest on any Note;

                  (iii)    reduce the principal of or extend the fixed  maturity
                           of any Note or alter the redemption  provisions  with
                           respect thereto;


                                       -6-

<PAGE>

                  (iv)     waive a default in the payment of the principal of or
                           interest on any Note; or

                  (v)      make any Note payable in money other than that stated
                           in the Note.

                  After an  amendment  under  this  Section  becomes  effective,
Borrower  shall  mail  to  the  Noteholders  a  notice  briefly  describing  the
amendment.

7. Waivers.  Borrower hereby waives all rights of setoff and counterclaims which
may arise under the  Agreement or otherwise  and all  presentments,  demands for
performance, notices of nonperformance, protests, notices of protest, notices of
dishonor  and  notices  of  acceptance  of  this  Note,  and all  other  demands
whatsoever,  and  covenants  that  this Note  will not be  discharged  except by
complete payment in full in cash.

8. Events of Default. As used herein, the term "Event of Default" shall mean and
include any one or more of the following events:

                  (i)      Borrower  shall file a petition in  bankruptcy or for
                           reorganization or for an arrangement  pursuant to any
                           present or future state or federal  bankruptcy act or
                           under any similar  federal or state law  (hereinafter
                           "Bankruptcy Law"), or shall be adjudicated a bankrupt
                           or insolvent,  or shall make a general assignment for
                           the benefit of its  creditors,  or shall be unable to
                           pay its debts generally as they become due; or, if an
                           order for relief  under any  bankruptcy  law shall be
                           filed in any court and such  petition or answer shall
                           not be  discharged  or denied  within sixty (60) days
                           after the filing thereof; or, if a receiver,  trustee
                           or liquidator of Borrower or of all or  substantially
                           all of the assets of Borrower  shall be  appointed in
                           any proceeding brought against Borrower and shall not
                           be   discharged   within  sixty  (60)  days  of  such
                           appointment  or  if  Borrower  shall  consent  to  or
                           acquiesce in such appointment; or

                  (ii)     Borrower  shall  liquidate,  dissolve,  terminate  or
                           suspend its business operations.

9.  Acceleration.  Upon the  occurrence of an Event of Default,  the entire Note
Amount,  and all accrued but unpaid interest  thereon,  shall at once become due
and  payable at the  option of  Noteholder,  upon  written  notice to  Borrower.
Noteholder may exercise this option to accelerate during any Event of Default by
Borrower regardless of any prior forbearance.

10.  Prepayment.  Borrower may prepay the Note Amount,  and all interest accrued
but unpaid thereon,  in full or in part without penalty at any time. Any partial
prepayment  shall be applied  against the Note Amount  outstanding and shall not
postpone  the due  date  hereof,  unless  Noteholder  shall  otherwise  agree in
writing.



                                       -7-

<PAGE>

11.  Application of Payments.  All payments and prepayments shall, at the option
of  Noteholder,  be applied first to any costs of  collection  and second to any
accrued but unpaid interest and the Note Amount.

12. Notices. All notices,  requests,  demands and other communications which are
required  or may be given  under this Note shall be given  pursuant to the terms
and at the addresses set forth in Section 4(b) of the Agreement.

13.  Severability.  If any  term or other  provision  of this  Note is  invalid,
illegal or incapable  of being  enforced by virtue of any rule of law, or public
policy,  all other  conditions  and  provisions of this Note shall  nevertheless
remain in full force and effect so long as the  economic or legal  substance  of
the  transactions  contemplated  hereby is not affected in any manner adverse to
any party. Upon such  determination that any term or other provision is invalid,
illegal or incapable of being enforced,  Borrower and Noteholder shall negotiate
in good  faith to modify  this Note so as to effect the  original  intent of the
parties as  closely  as  possible  in an  acceptable  manner to the end that the
transactions contemplated hereby are fulfilled to the maximum extent possible.


14. Governing Law; Forum.  THIS NOTE AND THE LEGAL RELATIONS BETWEEN THE PARTIES
HERETO  SHALL BE GOVERNED BY AND  CONSTRUED IN  ACCORDANCE  WITH THE LAWS OF THE
STATE OF NEW YORK,  WITHOUT REGARD TO CONFLICTS OF LAW RULES OF SUCH STATE. EACH
OF THE PARTIES HERETO HEREBY IRREVOCABLY  SUBMITS TO THE EXCLUSIVE  JURISDICTION
OF ANY NEW YORK STATE  COURT OR FEDERAL  COURT  SITTING IN THE STATE OF NEW YORK
OVER ANY ACTION OR  PROCEEDING  ARISING  OUT OF OR RELATING TO THIS NOTE AND THE
TRANSACTIONS   CONTEMPLATED  HEREBY  AND  EACH  OF  THE  PARTIES  HERETO  HEREBY
IRREVOCABLY  AGREES THAT ALL CLAIMS IN RESPECT OF SUCH ACTION OR PROCEEDING  MAY
BE HEARD AND  DETERMINED  IN SUCH NEW YORK STATE OR FEDERAL  COURT.  EACH OF THE
PARTIES  HERETO  HEREBY  IRREVOCABLY  WAIVES,  TO  THE  FULLEST  EXTENT  LEGALLY
POSSIBLE, THE DEFENSE OF AN INCONVENIENT FORUM TO THE MAINTENANCE OF SUCH ACTION
OR PROCEEDING.



                                       -8-

<PAGE>
                  IN  WITNESS  WHEREOF,  Borrower  has  caused  this  Note to be
executed as of the date first above written.

                                 DELICIOUS BRANDS, INC.


                                 By:
                                    ------------------------------------
                                    Name:  Michael Kirby
                                    Title: President and Chief Executive Officer




                                       -9-


                             NOTE PURCHASE AGREEMENT


                  NOTE PURCHASE AGREEMENT,  made and entered as of this 30th day
of August,  1999 (the  "Agreement"),  by and among  DELICIOUS  BRANDS,  INC.,  a
Delaware corporation (the "Company"), and the purchasers set forth on Schedule A
attached hereto (each a "Purchaser" and, collectively, the "Purchasers").

                                   WITNESSETH:

                  WHEREAS,  the  Company  desires  to issue  and  sell,  and the
Purchasers desire to purchase,  all upon the terms and subject to the conditions
set  forth  in  this   Agreement,   unsecured   convertible   promissory   notes
(individually,  a  "Note"  and,  collectively,  the  "Notes")  in the  aggregate
principal  amount of  $5,250,000,  each  bearing  interest at the rate of 8% per
annum.

                  NOW,  THEREFORE,  in  consideration of the premises and of the
mutual  covenants and  agreements of the parties herein  contained,  the parties
hereby agree as follows:

                  1.       Purchase and Sale of Notes.

                           1.1 Sale and Issuance of Notes.  Subject to the terms
and  conditions  of this  Agreement,  each  Purchaser  severally and not jointly
agrees to purchase at the Closing (as defined below),  and the Company agrees to
sell and issue to each  Purchaser at the Closing,  a Note of this Company in the
form attached  hereto as Exhibit A. Each Purchaser  shall purchase a Note in the
principal  amount set forth opposite the Purchaser's name on Schedule A attached
hereto.

                           1.2 Closing. The purchase and sale of the Notes shall
take place at 10:00 a.m. on August 30, 1999,  at the offices of Olshan  Grundman
Frome  Rosenzweig & Wolosky LLP, 505 Park Avenue,  New York, New York 10022-1170
or at such other time and place as shall be  mutually  agreed  upon  between the
Purchasers and the Company (the  "Closing").  At the Closing,  the Company shall
deliver to each Purchaser a Note against  receipt of a certified check or a wire
transfer of the loan amount to an account that will have been  designated by the
Company not less than one (1) business day prior to the date of the Closing.

                  2.  Representations,  Warranties and Covenants of the Company.
The Company represents warrants and covenants to the Purchasers as follows:

                           2.1   Corporate   Organization.   The  Company  is  a
corporation duly organized, validly existing and in good standing under the laws
of the State of Delaware, and has all requisite corporate power and authority to
own, operate and lease its properties and to carry on its business as and in the
places where such properties are now owned, operated and leased or such business
is now being conducted.



<PAGE>

                           2.2  Authorization.  The  Company  has the  necessary
corporate  power and  authority to enter into this  Agreement  and to assume and
perform its obligations hereunder.  The execution and delivery of this Agreement
and the performance by the Company of its  obligations  hereunder have been duly
authorized  by the Board of Directors of the Company.  This  Agreement  has been
duly  executed and delivered by the Company and  constitutes a legal,  valid and
binding obligation of the Company  enforceable against it in accordance with its
terms,  subject to (i) applicable  bankruptcy,  insolvency,  reorganization  and
moratorium  laws,  (ii)  other  laws  of  general   application   affecting  the
enforcement  of creditors'  rights  generally and general  principles of equity,
(iii) the  discretion of the court before which any  proceeding  therefor may be
brought,  and (iv) as rights to  indemnity  may be  limited  by federal or state
securities laws or by public policy.

                           2.3  Approvals  and  Consents.  No action,  approval,
consent or authorization,  including,  but not limited to, any action, approval,
consent or  authorization  by any  governmental  or  quasi-governmental  agency,
commission, board, bureau, or instrumentality is necessary or required as to the
Company  in  order  to  constitute  this  Agreement  as  a  valid,  binding  and
enforceable  obligation of the Company in accordance with its terms,  except for
the consent of each of Network 1 Financial  Securities,  Inc.  ("Network 1") and
U.S. Bancorp Republic  Commercial  Finance,  Inc., both of which the Company has
obtained.

                           2.4 Commissions; Use of Proceeds. Network 1 will earn
a 10% fee on the gross  proceeds  of this  transaction,  and  another  financial
consultant  to the Company may receive a 5% fee from the gross  proceeds of this
transaction. The net proceeds received by the Company from this transaction will
be allocated to repay  indebtedness and for general corporate purposes including
acquisitions,  trade  payables and working  capital.  The proceeds  allocated to
general  corporate  purposes may be utilized in the  discretion  of the Board of
Directors of the Company.

                  3.  Representations and Warranties of the Purchasers.  Each of
the Purchasers represents and warrants to the Company as to itself as follows:

                           3.1  Organization   and  Existence.   To  the  extent
indicated on the signature pages hereto,  such Purchaser is either (i) a limited
partnership duly organized and validly existing under the laws of its respective
state of formation,  (ii) a limited liability company duly organized and validly
existing  under  the  laws  of  its  respective  state  of  formation,  (iii)  a
corporation duly organized and validly existing under the laws of its respective
state of incorporation or (iv) an individual.  Each Purchaser represents that it
was not organized for the purpose of making an investment in the Company.

                           3.2  Authorization.   The  execution,   delivery  and
performance of this  Agreement,  by such Purchaser and the  consummation by such
Purchaser  of the  transactions  contemplated  hereby and thereby are within the
powers  of such  Purchaser  and  have  been  duly  authorized  by all  necessary
individual,  corporate,  partnership or limited  liability  company  action,  as
appropriate,  on the  part of such  Purchaser.  This  Agreement  has  been  duly
executed and  delivered by such  Purchaser and  constitutes  a legal,  valid and
binding obligation of the Purchaser enforceable

                                       -2-

<PAGE>

against such Purchaser in accordance  with its terms,  subject to (i) applicable
bankruptcy,  insolvency,  reorganization and moratorium laws, (ii) other laws of
general application affecting the enforcement of creditors' rights generally and
general principles of equity, (iii) the discretion of the court before which any
proceeding  therefor  may be  brought,  and (iv) as rights to  indemnity  may be
limited by federal or state securities laws or by public policy.

                           3.3  Approvals  and  Consents.  No action,  approval,
consent or authorization,  including,  but not limited to, any action, approval,
consent or  authorization  by any  governmental  or  quasi-governmental  agency,
commission,  board,  bureau, or  instrumentality  is necessary or required as to
such  Purchaser in order to constitute  this  Agreement as a valid,  binding and
enforceable obligation of such Purchaser in accordance with its terms.

                           3.4 Investment.  Such Purchaser is acquiring the Note
being  purchased  by it for its own  account as  principal,  not as a nominee or
agent,  for investment  purposes  only, and not with a view to, or for,  resale,
distribution  or  fractionalization  thereof  in  whole  or in part and no other
person or entity has a direct or indirect beneficial interest in such Note. Such
Purchaser does not have any contract, undertaking, agreement or arrangement with
any person or entity to sell, transfer or grant participations to such person or
entity or to any third person or entity with respect to any of such Note.

                           3.5  Exemption  From  Registration.   Such  Purchaser
acknowledges  that  the  offering  and sale of the  Notes  (the  "Offering")  is
intended to be exempt from  registration  under the  Securities  Act of 1933, as
amended (the "Securities  Act"), by virtue of Section 4(2) of the Securities Act
and the provisions of Regulation D promulgated  thereunder  ("Regulation D"). In
furtherance  thereof,  such Purchaser  represents and warrants to the Company as
follows:

                           (i) Such  Purchaser  realizes  that the basis for the
                           exemption may not be present if,  notwithstanding any
                           representations  and/or  warranties  to the  contrary
                           herein  contained,  such Purchaser has in mind merely
                           acquiring the Note for a fixed or determinable period
                           in the future;

                           (ii) Such Purchaser has the financial ability to bear
                           the  economic  risk of his  investment,  has adequate
                           means  for   providing  for  its  current  needs  and
                           contingencies  and has no  need  for  liquidity  with
                           respect to its investment in the Company; and

                           (iii)  Such   Purchaser   has  such   knowledge   and
                           experience in financial,  and business  matters as to
                           be capable of  evaluating  the merits and risks of an
                           investment in the Notes.

                           3.6  Accredited   Investor.   Such  Purchaser  is  an
"accredited investor," as that term is defined in Rule 501 of Regulation D.


                                       -3-

<PAGE>

                           3.7      Available Information.  Such Purchaser:

                           (i) Has been  furnished  with  any and all  documents
                           that may have been made available by the Company upon
                           request of the Purchaser for a reasonable  time prior
                           to the date  hereof  including,  but not  limited to,
                           those documents set forth on Annex A hereto;

                           (ii)  Has  been   provided  an   opportunity   for  a
                           reasonable  time  prior to the date  hereof to obtain
                           additional  information  concerning the Offering, the
                           Company and all other  information  to the extent the
                           Company  possesses such information or can acquire it
                           without unreasonable effort or expense;

                           (iii) Has been given the opportunity for a reasonable
                           time prior to the date  hereof to ask  questions  of,
                           and  receive   answers  from,   the  Company  or  its
                           representatives  concerning  the terms and conditions
                           of the Offering and other  matters  pertaining  to an
                           investment in the Notes,  or that which was otherwise
                           provided in order for them to evaluate the merits and
                           risks of a  purchase  of the Notes to the  extent the
                           Company  possesses such information or can acquire it
                           without unreasonable effort or expense;

                           (iv)   Has  not   been   furnished   with   any  oral
                           representation or oral information in connection with
                           the Offering; and

                           (v)  Has  determined  that  the  Note  is a  suitable
                           investment  for such  Purchaser and that at this time
                           such  Purchaser  could bear a  complete  loss of such
                           investment.

                           3.8 Purchaser  Representative.  Such Purchaser is not
relying  on  any  statements  or  representations  made  by the  Company  or its
affiliates   or  any   purchaser   representative   with   respect  to  economic
considerations involved in an investment in the Notes.

                           3.9 Transfer  Restrictions.  Such  Purchaser will not
sell or otherwise transfer a Note without  registration under the Securities Act
or an exemption  therefrom and such Purchaser fully  understands and agrees that
such Purchaser must bear the economic risk of such Purchaser's purchase because,
among other reasons, the Notes have not been registered under the Securities Act
or under the  securities  laws of any state  and,  therefore,  cannot be resold,
pledged,  assigned  or  otherwise  disposed  of  unless  they  are  subsequently
registered under the Securities Act and under the applicable  securities laws of
such  states,  or unless  exemptions  from such  registration  requirements  are
available. In particular, such Purchaser is aware that the Notes are "restricted
securities,"  as such  term  is  defined  in  Rule  144  promulgated  under  the
Securities  Act. Such  Purchaser also  understands  that the Company is under no
obligation  to register the Notes on such  Purchaser's  behalf or to assist such
Purchaser in complying with any exemption from the registration  requirements of
the Securities Act or applicable state securities laws. Such Purchaser further

                                       -4-

<PAGE>

understands that sales or transfers of the Notes are further restricted by state
securities laws and the provisions of this Agreement.

                           3.10  Entire   Agreement.   No   representations   or
warranties  have been made to such  Purchaser  by the  Company,  or any officer,
director,  employee,  agent,  affiliate or  subsidiary of the Company other than
those  contained  herein,  and in  subscribing  for a Note such Purchaser is not
relying upon any representations other than those contained herein.

                           3.11 Purchaser Information. Any information that such
Purchaser has heretofore  furnished or is simultaneously  herewith furnishing to
the Company with  respect to such  Purchaser's  financial  position and business
experience  is correct  and  complete as of the date of this  Agreement  and, if
there should be any material  change in such  information,  such  Purchaser will
immediately furnish revised or corrected information to the Company.

                           3.12   Legends.   The   Purchaser   understands   and
acknowledges  that the Notes and the  Shares  (as  defined in the Notes and used
hereinafter) shall bear a legend substantially follows until (i) such securities
shall  have  been  registered  under the  Securities  Act and  effectively  been
disposed of in accordance with an effective  registration  statement thereunder;
or (ii) in the opinion of counsel for the Company  such  securities  may be sold
without  registration  under the Securities Act as well as any applicable  "Blue
Sky" or state securities laws:

                  "THESE   SECURITIES  HAVE  NOT  BEEN   REGISTERED   UNDER  THE
                  SECURITIES ACT OF 1933, AS AMENDED (THE "SECURITIES ACT"), AND
                  THEY MAY NOT BE OFFERED, SOLD, PLEDGED, HYPOTHECATED, ASSIGNED
                  OR TRANSFERRED EXCEPT (i) PURSUANT TO A REGISTRATION STATEMENT
                  UNDER THE  SECURITIES  ACT WHICH HAS BECOME  EFFECTIVE  AND IS
                  CURRENT WITH RESPECT TO THESE SECURITIES,  OR (ii) PURSUANT TO
                  A SPECIFIC  EXEMPTION FROM  REGISTRATION  UNDER THE SECURITIES
                  ACT BUT ONLY UPON A HOLDER  HEREOF FIRST  HAVING  OBTAINED THE
                  WRITTEN  OPINION OF COUNSEL TO  DELICIOUS  BRANDS,  INC.  (THE
                  "CORPORATION"),  OR OTHER COUNSEL REASONABLY ACCEPTABLE TO THE
                  CORPORATION,  THAT THE PROPOSED DISPOSITION IS CONSISTENT WITH
                  ALL APPLICABLE PROVISIONS OF THE SECURITIES ACT AS WELL AS ANY
                  APPLICABLE "BLUE SKY" OR OTHER STATE SECURITIES LAW."

Furthermore,  pursuant to an agreement  entered into between each  Purchaser and
the Company (the "Lock-up  Agreement"),  the Notes and the Shares shall bear the
legend set forth below, for such period as the Lock-up Agreement is in effect:

                                       -5-

<PAGE>
                  "THE SALE OR TRANSFER OF THE SECURITIES
                  REPRESENTED BY THIS CERTIFICATE ARE SUBJECT TO
                  CERTAIN RESTRICTIONS PURSUANT TO AN AGREEMENT
                  AMONG THE SECURITYHOLDER, DELICIOUS BRANDS, INC.
                  AND NETWORK 1 FINANCIAL SECURITIES, INC., WHICH
                  AGREEMENT IS ON FILE WITH DELICIOUS BRANDS, INC.
                  AND CONTINENTAL STOCK TRANSFER & TRUST
                  COMPANY, FROM WHICH A COPY IS AVAILABLE UPON
                  REQUEST AND WITHOUT CHARGE."

                           3.13 Purchaser Address.  The address set forth on the
signature pages of this Agreement is such Purchaser's true and correct business,
residence or domicile address.

                           3.14  Non-Marketable  Investments.  Such  Purchaser's
overall  commitment  to  investments  that  are not  readily  marketable  is not
disproportionate  to such  Purchaser's net worth, and an investment in the Notes
will not cause such overall commitment to become excessive.

                           3.15 Finders.  Such Purchaser represents and warrants
that such  Purchaser  has not  retained  any finder,  broker,  agent,  financial
advisor or other  intermediary in connection with the transactions  contemplated
by this  Agreement and agrees to indemnify  and hold  harmless the Company,  its
officers,  directors,  affiliates,   subsidiaries,  employees  and  agents  from
liability  for  any  compensation  to any  such  intermediary  retained  by such
Purchaser  and the fees and  expenses of  defending  against  such  liability or
alleged liability.

                           3.16   Survival.   The   foregoing   representations,
warranties and agreements shall survive the execution of this Agreement.

                  4.       General Provisions.

                           (a) Entire  Agreement;  Amendment  and  Waiver.  This
Agreement  constitutes  the entire  agreement  between the  parties  hereto with
respect to the subject matter  contained herein and supersedes all prior oral or
written  agreements,  if any,  between the parties  hereto with  respect to such
subject  matter and,  except as  otherwise  expressly  provided  herein,  is not
intended to confer upon any other person any rights or remedies  hereunder.  Any
amendments  hereto or modifications  hereof must be made in writing and executed
by each of the parties  hereto.  Any failure by the Company or the Purchasers to
enforce any rights hereunder shall not be deemed a waiver of such rights.

                           (b) Notices.  Unless otherwise  provided,  any notice
required or permitted  under this Agreement  shall be given in writing and shall
be  deemed  effectively  given  (i) upon  personal  delivery  to the party to be
notified,  (ii) four (4) days after  deposit with the United States Post Office,
by registered or certified mail, postage prepaid, or (iii) one day after deposit
with a reputable  overnight  courier  service and  addressed  to the party to be
notified at the address  indicated for such party on the signature  page hereof,
or at such other  address as such party may  designate by ten (10) days' advance
written notice to the other parties, with a copy (which shall not constitute

                                       -6-

<PAGE>

notice) for the Company to Olshan  Grundman Frome  Rosenzweig & Wolosky LLP, 505
Park Avenue, New York, New York 10022-1170, Attention: Steven Wolosky, Esq.

                           (c) Governing Law. This  Agreement  shall be governed
by, and construed in accordance  with, the laws of the State of Delaware without
giving effect to conflict of laws principles.

                           (d) Binding  Effect;  Assignment.  This Agreement and
the various rights and obligations  arising hereunder shall inure to the benefit
of and be  binding  upon  the  Company  and the  Purchasers  and  each of  their
respective successors and assigns. Neither this Agreement nor any of the rights,
interests  or  obligations  hereunder  shall  be  transferred  or  assigned  (by
operation of law or  otherwise) by any of the parties  hereto  without the prior
written consent of the other parties  hereto.  Any transfer or assignment of any
of the rights,  interests  or  obligations  hereunder  in violation of the terms
hereof shall be void and of no force or effect.

                           (e)  Expenses.  All costs and  expenses  incurred  in
connection with this Agreement and the transactions contemplated hereby shall be
paid by the party incurring such costs and expenses.

                           (f) Headings.  The headings or captions  contained in
this  Agreement are for reference  purposes only and shall not affect in any way
the meaning or interpretation of this Agreement.

                           (g) Pronouns. Whenever the pronouns "it" or "its" are
used herein,  they shall also be deemed to mean "he" or "his" or "she" or "hers"
whenever applicable. Words in the singular shall be read and construed as though
in the plural and words in the plural  shall be read and  construed as though in
the singular in all cases where they would so apply.

                           (h)  Severability.  If any term or other provision of
this  Agreement is invalid,  illegal or incapable of being enforced by virtue of
any rule of law, or public policy,  all other  conditions and provisions of this
Agreement  shall  nevertheless  remain in full  force and  effect so long as the
economic  or legal  substance  of the  transactions  contemplated  hereby is not
affected in any manner adverse to any party.  Upon such  determination  that any
term or other provision is invalid,  illegal or incapable of being enforced, the
parties  hereto shall  negotiate in good faith to modify this Agreement so as to
effect  the  original  intent  of the  parties  as  closely  as  possible  in an
acceptable  manner  to the end that the  transactions  contemplated  hereby  are
fulfilled to the maximum extent possible.

                           (i)   Information   Confidential.    Each   Purchaser
acknowledges  that  the  information  received  by it  pursuant  hereto  may  be
confidential and is for his use only. Such Purchaser agrees that it will not use
such  information  in  violation  of the  Securities  Exchange  Act of 1934,  as
amended,  or reproduce,  disclose or disseminate  such  information to any other
person , unless the Company has made such  information  available  to the public
generally.


                                       -7-

<PAGE>

                           (j)  Counterparts.  This Agreement may be executed in
one or more counterparts,  each of which shall be deemed an original, but all of
which taken together shall constitute one and the same instrument.












































                                       -8-

<PAGE>




                   [SIGNATURE PAGE TO NOTE PURCHASE AGREEMENT]


                  IN WITNESS  WHEREOF,  the parties have executed this Agreement
as of the date first above written.

                                   COMPANY:

                                   DELICIOUS BRANDS, INC.


                                   By:
                                      ----------------------------------------
                                      Name:  Michael J. Kirby
                                      Title: President & Chief Executive Officer

                                      Address: 2070 Maple Street
                                               Des Plaines, IL 60018

                                   PURCHASERS:




                                   ---------------------------------------------
                                                 Name:

                                                 Address:



                                   ---------------------------------------------
                                                 Name:

                                                 Address:



                                       -9-

<PAGE>

                                   SCHEDULE A

                             SCHEDULE OF PURCHASERS



Purchaser                                  Principal Amount of Note
M. Douglas Adkins                          $2,000,000
Horace T. Ardinger                         $3,250,000

                                     Total $5,250,000




                                      -10-

<PAGE>

                                     ANNEX A


       1. Quarterly Report on Form 10-Q for the period ended September 30, 1998

       2. Annual Report on Form 10-K for the year ended  December 31, 1998, as
          amended

       3. Quarterly Report on Form 10-Q for the period ended March 31, 1999

       4. Current Report on Form 8-K dated April 14, 1999

       5. Quarterly Report on Form 10-Q for the period ended June 30, 1999




                                      -11-

<PAGE>


                                    EXHIBIT A

                                  FORM OF NOTE



                                      -12-



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