UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549
FORM 144
NOTICE OF PROPOSED SALE OF SECURITIES
PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
1(a) Name of Issuer (b) IRS Ident. No. (c) SEC File No. DCI
24/7 Media, Inc. 13-2884572 0-29768
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1(d) Address of Issuer Street City State Zip (e)Phone #
1250 Broadway; 27th Floor New York NY 10001 (212)231-7100
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2(a) Name of Person for (b) IRS (c) Relationship
Whose Account the Ident. to
Securities are to No. Issuer
Be Sold
Porridge, LLC 06-1526221
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2(d) Address Street City State Zip
500 Nyala Farm Road Westport, CT 06880
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INSTRUCTION: The person filing this notice should contact the issuer to obtain
the IRS Identification Number and the SEC File Number.
3(a)Title of (b) Name and SEC USE ONLY (c)Number
the Class of Address of Broker-Dealer of Shares
Securities Each Broker File Number or Other
To be Sold Through Whom Units to
the Securities be Sold
are to be
Offered or
Each Market
Maker who is
Acquiring the
Securities
Common Stock Merrill Lynch 149,751
World Financial Center
North Tower
New York, NY 10281
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3(d) Aggregate (e) Number of (f) Approximate (g)Name of
Market Value Shares or Date of Sale Each
Other Units (Mo. Day Yr.) Securities
Outstanding Exchange
5,091,534 20,170,000 7/22/99 OTC
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TABLE I - SECURITIES TO BE SOLD
Furnish the following information with respect to the acquisition of the
securities to be sold and with respect to the payment of all or any part
of the purchase price or other consideration therefor:
Title of Date you Nature of Acquisition Name of Person
the Class Acquired Transaction From Whom Acquired
Common 4/9/98 Merger of Interactive 24/7 Media, Inc.
Imaginations, Inc. (prior
Holding) with 24/7 Media, Inc.
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Amount of Date of Nature of Payment
Securities Payment
Acquired
383,551 4/9/98 N/A
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INSTRUCTIONS:
1. If the securities were purchased and full payment therefor was not made at
the time of purchase, explain in the table or in a note thereto the nature of
the consideration given. If the consideration consisted of any note or other
obligation, or if payment was made in installments describe the arrangement and
state when the note or other obligation was discharged in full or the last
installment paid.
2. If within two years after the acquisition of the securities the person for
whose account they are to be sold had any short positions, put or other option
to dispose of securities referred to in paragraph (d)(3) of Rule 144, furnish
full information with respect thereto.
TABLE II - SECURITIES SOLD DURING THE PAST 3 MONTHS
Furnish the following information as to all securities of the issuer sold
during the past 3 months by the person for whose account the securities are
to be sold.
Name and Address Title of Date Amount of Gross
Of Seller Securities of Securities Proceeds
Porridge, LLC Common Stock 4/14/99 23,600 1,482,030.59
500 Nyala Farm Road Common Stock 4/16/99 11,700 615,721.22
Westport, CT 06880 Common Stock 4/21/99 89,000 4,185,945.90
Common Stock 4/22/99 45,000 2,256,655.50
Common Stock 4/24/99 15,000 690,234.00
Common Stock 4/26/99 32,500 1,633,407.75
Common Stock 7/19/99 17,000 630,820.70
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Remarks:
The person for whose account the
Securities to which this notice
relates are to be sold hereby
represents by signing this notice
that he does not know any material
adverse information in regard to the
current and prospective operations of
the Issuer of the securities to be
sold which has not been publicly
disclosed.
7/22/99 /S/ Arthur J. Samberg
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Date of Notice Signature
