WHITNEY HOLDING CORP
10-Q, 1995-05-12
NATIONAL COMMERCIAL BANKS
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                                 May 12, 1995


Securities and Exchange Commission
450 Fifth St., N.W.
Judiciary Plaza
Washington, D.C.  20549-1004

Via Edgar Electronic Filing System

                           In Re: File Number 0-1026

Gentlemen:

                Pursuant  to   regulations   of  the   Securities  and  Exchange
Commission,   submitted  herewith  for  filing  on  behalf  of  Whitney  Holding
Corporation  (the "Company") is the Company's Report on Form 10-Q for the period
ended March 31, 1995.

                This  filing is being  effected  by direct  transmission  to the
Commission's EDGAR System.

                                                    Sincerely,



                                                    /s/Edward B. Grimball
                                                    ----------------------------
                                                    Edward B. Grimball
                                                    Executive Vice President &
                                                    Chief Financial Officer
                                                    (504) 586-7570

EBG/drm




<PAGE>



                                   FORM 10-Q

                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549

          [X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
                        SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended March 31, 1995

                                       OR

        [ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
                        SECURITIES EXCHANGE ACT OF 1934

For the transition period from___________________ to ________________________

Commission file number 0-1026


                          WHITNEY HOLDING CORPORATION
       --------------------------------------------------------------
             (Exact name of registrant as specified in its charter)

                               Louisiana 72-6017893
       --------------------------------------------------------------
       (State or other jurisdiction of incorporation or organization)
                       (I.R.S. Employer Identification No.)


               228 St. Charles Avenue, New Orleans, Louisiana 70130
        -------------------------------------------------------------
                      (Address of principal executive offices)
                                   (Zip Code)


                                  (504) 586-7272
         ------------------------------------------------------------
              (Registrant's telephone number, including area code)


Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding  twelve months (or for such shorter period that the registrant was
required  to file  such  reports),  and  (2) has  been  subject  to such  filing
requirements for the past 90 days. Yes X   No
                                      ---

The  Company has  only one  class of  common  stock,  of which 14,760,339 shares
were outstanding on April 30, 1995.

An exhibit index appears on page 17.




                                Page 1 of 20 Pages

<PAGE>
WHITNEY HOLDING CORPORATION AND SUBSIDIARIES

TABLE OF CONTENTS


Part I.  Financial Information
<TABLE>
<CAPTION>
                                                                           Page
<S>                                                                        <C>
    Item 1. Financial Statements:
             Consolidated Balance Sheets.....................................3
             Consolidated Statements of Operations...........................4
             Consolidated Statements of Cash Flows...........................5
             Notes to Financial Statements...................................6

    Item 2. Management's Discussion and Analysis of Financial Condition
                  and Results of Operations..................................8


Part II.  Other Information

    Item 6. Exhibits and Reports on Form 8-K................................17

Signature...................................................................18
</TABLE>


                                Page 2 of 20 Pages
<PAGE>
<TABLE>
<CAPTION>

WHITNEY HOLDING CORPORATION AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(dollars in thousands)

                                                                              March 31,  December 31
ASSETS                                                                          1995        1994
                                                                             ----------  ----------
                                                                             (unaudited)
<S>                                                                           <C>         <C>
Cash and due from financial institutions...................................    $175,843    $196,850

Investment in securities:
     Securities available for sale (at fair value).........................     138,101     137,335
     Securities held to maturity (fair value of $1,325,450 in 1995 and        
    $1,350,581 in 1994)....................................................   1,344,919   1,395,643

Federal funds sold.........................................................      40,000      17,600

Loans......................................................................   1,119,005   1,060,167
Less reserve for possible loan losses......................................      37,458      34,425
                                                                             ----------  ----------
   Loans, net..............................................................   1,081,547   1,025,742

Bank premises and equipment, net...........................................      67,410      63,209
Other real estate owned, net...............................................       7,052       6,685
Accrued income receivable..................................................      28,839      31,580
Other assets...............................................................      53,634      38,013
                                                                             ----------  ----------

          TOTAL ASSETS.....................................................  $2,937,345  $2,912,657
                                                                             ==========  ==========

LIABILITIES

Deposits:
     Non-interest-bearing demand deposits..................................    $771,160    $768,811
     Interest-bearing deposits.............................................   1,654,848   1,642,252
                                                                             ----------  ----------
         Total deposits....................................................   2,426,008   2,411,063

Federal funds purchased and securities sold under repurchase agreements....     172,539     179,806

Dividends payable..........................................................       2,948       2,488

Other liabilities..........................................................      27,635      21,621
                                                                             ----------  ----------

          TOTAL LIABILITIES................................................  $2,629,130  $2,614,978
                                                                             ----------  ----------

SHAREHOLDERS' EQUITY
Common stock, no par value: 40,000,000 shares authorized, 15,352,101
    shares issued and 14,743,047 shares outstanding in 1995, 15,242,505
    shares issued and 14,634,701 shares outstanding in 1994, after               
    deduction of treasury stock............................................      $2,800      $2,800  

Capital surplus............................................................      54,142      51,608

Retained earnings..........................................................     261,160     256,041

Net unrealized loss on securities available for sale, net of tax effect
   of $1,273 in 1995 and $2,755 in 1994....................................      (2,363)     (5,118)
                                                                             ----------  ----------

          Total............................................................     315,739     305,331

Treasury stock at cost, 609,054 shares in 1995 and 607,804
   shares in 1994, and unearned restricted stock compensation..............       7,524       7,652
                                                                             ----------  ----------

          TOTAL SHAREHOLDERS' EQUITY.......................................    $308,215    $297,679
                                                                             ----------  ----------

          TOTAL LIABILITIES AND
                SHAREHOLDERS' EQUITY.......................................  $2,937,345  $2,912,657
                                                                             ==========  ==========
</TABLE>
                                Page 3 of 20 Pages
<PAGE>
<TABLE>
<CAPTION>
WHITNEY HOLDING CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF OPERATIONS


(in thousands, except share and per-share amounts, unaudited)              FOR THE 3 MONTHS
                                                                            ENDED MARCH 31,
                                                                         1995          1994
                                                                      ----------    ----------
<S>                                                                   <C>           <C>
INTEREST INCOME
Interest and fees on loans..........................................     $23,731       $18,079
Interest and dividends on investments-
      U.S. Treasury and agency securities...........................      16,674        17,686
      Mortgage-backed securities....................................       2,320         2,725
      Obligations of states and political subdivisions..............       1,652         1,565
      Federal Reserve and corporate securities......................         432           604
Interest on federal funds sold......................................         444           883
                                                                      ----------    ----------
            TOTAL...................................................     $45,253       $41,542
                                                                      ----------    ----------
INTEREST EXPENSE
Interest on deposits................................................     $12,261       $10,428
Interest on federal funds purchased and securities
      sold under repurchase agreement...............................       2,292         1,793
                                                                      ----------    ----------
            TOTAL...................................................     $14,553       $12,221
                                                                      ----------    ----------
Net interest income.................................................     $30,700       $29,321
Provision for possible loan losses:
    Expense of providing loss reserves..............................           -             -
    Loss reserve reduction..........................................           -       (10,000)
                                                                      ----------    ----------
Net interest income after provision possible for loan losses........     $30,700       $39,321
                                                                      ----------    ----------
NON-INTEREST INCOME
Gain on sale of securities..........................................           -             -
Other non-interest income...........................................       8,135         9,049
                                                                      ----------    ----------
            TOTAL...................................................      $8,135        $9,049
                                                                      ----------    ----------
NON-INTEREST EXPENSE
Salaries and employee benefits......................................     $14,002       $13,030
Occupancy of bank premises, net.....................................       1,756         1,666
Other non-interest expenses.........................................      11,337        10,195
                                                                      ----------    ----------
            TOTAL...................................................     $27,095       $24,891
                                                                      ----------    ----------
Income before income taxes .........................................     $11,740       $23,479
Income tax expense..................................................       3,699         7,762
                                                                      ----------    ----------
Net income..........................................................      $8,041       $15,717
                                                                      ==========    ==========

Earnings per share..................................................       $0.55         $1.09
                                                                      ==========    ==========
Weighted average number of
   shares outstanding...............................................  14,706,185    14,452,250
                                                                      ==========    ==========

The accompanying notes are an integral part of these financial statements.
</TABLE>
                                Page 4 of 20 Pages
<PAGE>
<TABLE>
<CAPTION> 
WHITNEY HOLDING CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
(in thousands, unaudited)
                                                                                                            FOR THE 3 MONTHS
                                                                                                             ENDED MARCH 31,
                                                                                                          1995            1994
                                                                                                     ------------    ------------
<S>                                                                                                  <C>             <C>
Cash flows from operating activities:
   Net income........................................................................................$      8,041    $     15,717
   Adjustments to reconcile net income to cash provided by
      operating activities:
      Depreciation...................................................................................       1,733           1,506
      Provision for (Reduction of) reserves for possible loan losses.................................           -         (10,000)
      Provision for losses on OREO and other problem assets..........................................           3              44
      Amortization of intangible assets and unearned restricted stock
         compensation................................................................................         916             976
      Amortization of premiums and discounts on investment securities,
         net.........................................................................................       3,594           3,569
      Gains on sales of OREO and other property......................................................        (323)         (1,826)
      Deferred tax expense (benefit).................................................................        (878)          2,127
      Increase (Decrease) in accrued income taxes....................................................       4,553           5,035
      (Increase) Decrease in accrued income receivable and other assets..............................      (1,382)         (4,710)
      Increase (Decrease) in accrued expenses and other liabilities..................................       1,243            (781)
                                                                                                     ------------    ------------
      Net cash provided by operating activities......................................................$     17,500    $     11,657
                                                                                                     ------------    ------------
Cash flows from investing activities:
   Proceeds from maturities of investment securities held to maturity................................$     65,000    $    457,941
   Proceeds from maturities of investment securities available for sale..............................       3,475          17,493
   Purchases of investment securities held to maturity...............................................      (4,404)       (504,099)
   Purchases of investment securities available for sale.............................................           -         (10,100)
   Net (increase) decrease in loans..................................................................     (12,300)         64,998
   Net (increase) decrease in federal funds sold.....................................................      (2,647)        (40,500)
   Proceeds from sales of OREO and other property....................................................         283           2,128
   Capital expenditures..............................................................................      (3,124)           (788)
   Net cash (paid) received in business acquisition..................................................      (3,695)         35,659
   Other.............................................................................................         691            (181)
                                                                                                     ------------    ------------
   Net cash provided by (used in) investing activities...............................................$     43,279    $     22,551
                                                                                                     ------------    ------------  
Cash flows from financing activities:
   Net increase (decrease) in non-interest-bearing demand deposits...................................$    (11,509)   $    (23,053)
   Net increase (decrease) in interest-bearing deposits other than
      certificates of deposit........................................................................     (60,813)        (46,395)
   Net increase (decrease) in certificates of deposit................................................      (2,242)         (1,069)
   Net increase (decrease) in federal funds purchased and securities
      sold under repurchase agreements...............................................................      (7,267)         43,073
   Exercise of stock options.........................................................................           -             113
   Sale of common stock under employee savings plan and dividend
      reinvestment plan..............................................................................       2,533              76
   Dividends paid....................................................................................      (2,488)         (1,925)
                                                                                                     ------------    ------------
   Net cash provided by (used in) financing activities...............................................$    (81,786)   $    (29,180)
                                                                                                     ------------    ------------
Net increase (decrease) in cash and cash equivalents.................................................$    (21,007)   $      5,028
Cash and cash equivalents at the beginning of the period.............................................     196,850         187,447
                                                                                                     ------------    ------------
Cash and cash equivalents at the end of the period...................................................$    175,843    $    192,475
                                                                                                     ============    ============
Interest income received.............................................................................$     47,106    $     39,990
                                                                                                     ============    ============
Interest expense paid................................................................................$     13,868    $     11,759
                                                                                                     ============    ============
Net federal income taxes paid........................................................................$          0    $        600
                                                                                                     ============    ============

The accompanying notes are an integral part of these financial statements.

                                Page 5 of 24 Pages
</TABLE>
<PAGE>
WHITNEY HOLDING CORPORATION AND SUBSIDIARIES

NOTES TO FINANCIAL STATEMENTS

(1)  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

    Whitney Holding  Corporation  and its  subsidiaries  (the "Company")  follow
accounting  and  reporting   policies  generally  accepted  within  the  banking
industry.  The  consolidated  financial  statements  of the Company  include the
accounts  of Whitney  Holding  Corporation  and its  wholly-owned  subsidiaries,
Whitney  National  Bank  ("WNB")  and  Whitney  Bank  of  Alabama  ("WBA").  All
adjustments have been made which, in the opinion of management, are necessary to
fairly state the financial results for the interim periods presented.

    Pursuant to rules and regulations of the Securities and Exchange Commission,
certain financial  information and disclosures have been condensed or omitted in
preparing the  consolidated  financial  statements  presented in this  quarterly
report on Form 10-Q. The Company  recommends that these financial  statements be
read in conjunction  with the Company's  annual report on Form 10-K for the year
ended December 31, 1994.

    Certain  balances in prior  periods have been  reclassified  to conform with
this period's financial presentation.

(2)  RESERVE FOR POSSIBLE LOAN LOSSES

    Effective  January 1, 1995,  the  Company  adopted  Statement  of  Financial
Accounting  Standards ("SFAS") No. 114,  "Accounting by Creditors for Impairment
of a Loan," as  amended by SFAS No.  118.  Under  this new  standard,  a loan is
considered impaired when it is probable that all contractual amounts will not be
collected as they become due. The extent of  impairment  is measured  based on a
comparison of the recorded  investment in the loan with either the expected cash
flows  discounted using the loan's original  effective  interest rate or, in the
case of certain  collateral-dependent  loans,  the fair value of the  underlying
collateral.  The measure of  impairment  is included in the reserve for possible
loan losses.

    The  provisions of SFAS No. 114 were not  applied by the  Company to measure
impairment  for large groups of similar loans with  relatively  small  balances,
such as consumer  credit line loans and consumer  installment  loans. As allowed
under the standard, these loans may be collectively evaluated for impairment.

    The guidance in SFAS No. 114 does not represent a significant departure from
existing  procedures  followed by the Company in evaluating the overall adequacy
of the reserve for  possible  loan  losses.  Furthermore,  loans  evaluated  for
impairment  would  also  meet  the criteria  currently in  use by the Company to
identify loans on which the accrual of interest should be discontinued. As such,
the  adoption of this new standard  had no significant  impact on the  Company's
financial  position  or results of operations.

    For the first quarter of 1995, the recorded  investment in loans  identified
as impaired under SFAS No. 114 averaged  approximately $9 million. The extent of
impairment  of  these  loans  measured  in  accordance  with  SFAS  No.  114 was
approximately  $0.6  million at March 31,  1995.  This amount is included in the
reserve for possible loan losses.





                                Page 6 of 20 Pages

<PAGE>
(3)  BUSINESS ACQUISITION

    On  February   17,   1995,   Whitney   Bank  of  Alabama,   a  newly  formed
state-chartered  banking  subsidiary  of the Company,  purchased  the assets and
assumed the deposit liabilities of the five Mobile branch offices of The Peoples
Bank,  Elba,  Alabama.   The  assets  acquired  and  deposits  assumed  totalled
approximately  $90 million,  including $47 million in loans.  The purchase price
was  approximately  $12 million.  Operating results from the date of acquisition
are included in the accompanying  consolidated  statements of operations for the
first quarter of 1995.


(4)  EARNINGS PER SHARE

    Earnings per share is calculated using the weighted average number of shares
outstanding  during each period  presented.  Potentially  dilutive  common stock
equivalents consist of stock options which have been granted to certain officers
and directors in prior  periods.  Incorporating  these common stock  equivalents
into the  calculation  of earnings per share using the treasury  method does not
materially  affect the  reported  results  on either a primary or  fully-diluted
basis.


                                Page 7 of 20 Pages

<PAGE>



MANAGEMENT'S DISCUSSION AND ANALYSIS OF
FINANCIAL CONDITION AND RESULTS OF OPERATIONS

SUMMARY

    Whitney  Holding  Corporation  earned $8.0 million for the first  quarter of
1995,  or $0.55 per share.  For the first  quarter of 1994,  the Company  earned
$15.7  million  or $1.09 per  share,  including  the  effect of a $10.0  million
reduction in the level of the reserve for possible loan losses. Net of tax, this
reserve  reduction  contributed $6.5 million or $0.45 per share to first quarter
1994 net income. Excluding the impact of this reserve reduction, the Company had
after-tax  earnings of $9.2 million or $0.64 per share for the first  quarter of
1994.

    The $1.2  million  decrease  in  earnings  for the first  quarter of 1995 as
compared to 1994's first quarter  earnings,  excluding the effect of the reserve
reduction,  is primarily the result of a $1.5 million  reduction in the net gain
recognized  on sales of other real  estate  owned  ("OREO").  First  quarter net
interest  income in 1995  increased  $1.4 million or 4.7%  compared to the first
quarter of 1994. The  taxable-equivalent  net interest margin was 4.89% in 1995,
an increase of 38 basis points from 4.51% in 1994.  Non-interest  income,  other
than from OREO sales,  increased  $0.6 million in 1995's first  quarter from the
comparable period in 1994.  Non-interest  expense increased $2.2 million between
these periods reflecting in large part the effects of the Baton Rouge and Mobile
acquisitions discussed below.

    The following compares the annualized return on average total assets and the
return on average  shareholders'  equity for the three-month periods ended March
31,  1995  and  1994.  Tax-effected  loan  loss  reserve  adjustments  were  not
annualized in calculating these returns.
<TABLE>
<CAPTION>
                                                            1995      1994
<S>                                                         <C>       <C>
Return on average assets:
    Total return                                            1.12%     2.13%
    Return, before effect of reserve reduction              1.12%     1.25%


Return on average shareholders' equity:
    Total return                                           10.76%    24.20%
    Return, before effect of reserve reduction             10.76%    14.19%
</TABLE>

    Non-performing  assets  continued  their steady decrease of the past several
years in the first  quarter of 1995.  At March 31, 1995,  non-performing  assets
were $21.3  million,  down $0.8  million  or 3.6% from year end 1994,  and $16.2
million or 46% from March 31,  1994.  The reserve for  possible  loan losses was
$37.5  million  on  March  31,  1995,  an  amount  which   represented  264%  of
non-performing  loans and 3.4% of total  loans.  At year end 1994,  the  reserve
coverage was 224% of non-performing loans and 3.3% of total loans.

    For the first quarter of 1995,  average earning assets were $2.61 billion, a
decrease  of $90  million or 3.3% from $2.70  billion  for the first  quarter of
1994.  This  decrease  reflects  mainly the loss of certain  correspondent  bank
funding sources to industry  consolidation as well as to a general tightening in
industry liquidity with improved economic conditions and increased  loan demand,
both of which are evident in the $80 million decrease in the Company's  average 
sales  of  overnight federal  funds.  Average  total deposits  outstanding  also
decreased  between  these  periods, by  $60 million  or 2.5%,  as rising  market
interest  rates during  1994  attracted some deposit  funds  to  higher yielding
alternative investment instruments.

                                Page 8 of 20 Pages

<PAGE>
    Average loans  outstanding  increased $143 million or 15.5% in 1995 compared
to the first  quarter  of 1994.  This loan  growth is  attributable  both to the
acquisitions in Baton Rouge and Mobile and to  strengthening  loan demand in the
Company's  market areas. At March 31, 1995,  total loans  outstanding were $1.12
billion,  an  increase  of $59  million or 5.6% over the $1.06  billion of total
loans outstanding at the end of 1994.

    The growth in average loans outstanding was funded primarily from maturities
of  investment  securities.  The  Company's  average  investment  in  securities
decreased by $150 million or 9.0% to $1.51  billion in the first quarter of 1995
from  $1.66 in the  comparable  period  of 1994.  At March 31,  1995,  the total
investment in securities  was $1.48  billion,  a decrease of $50 million or 3.3%
from year end 1994.

    On  February   17,   1995,   Whitney   Bank  of  Alabama,   a  newly  formed
state-chartered  banking  subsidiary  of the Company,  purchased  the assets and
assumed the deposit liabilities of the five Mobile branch offices of The Peoples
Bank,  Elba,  Alabama.  The fair value of the tangible assets acquired  totalled
approximately  $90  million,  including  $47 million in loans and $34 million in
investment  securities and federal funds sold. WBA assumed  non-interest-bearing
demand  deposits of $14 million and  interest-bearing  transaction,  savings and
time deposits  totalling $76 million.  The purchase price was  approximately $12
million.  Operating  results  from the date of  acquisition  are included in the
accompanying  consolidated  statements  of  operations  for the first quarter of
1995.

    On March 31, 1994,  the Company and WNB purchased  substantially  all of the
assets and assumed the deposits  and certain  other  liabilities  of Baton Rouge
Bank and Trust Company.  Included in the tangible  assets  acquired,  whose fair
value  totalled  approximately  $118  million,  were cash and cash  items of $41
million,  investment  securities and federal funds sold of $13 million,  and $59
million in loans,  as well as six banking  offices in the Baton Rouge area.  The
deposits  assumed  included  approximately  $24 million in  non-interest-bearing
demand  deposits and $94 million in  interest-bearing  transaction,  savings and
time  deposit  accounts.  As  part  of the  acquisition  price,  which  totalled
approximately $9 million,  Whitney Holding  Corporation  issued 90,909 shares of
its common  stock with a value of $2 million.  The  operating  results from this
acquisition  were  reflected  in  the  Company's   consolidated   statements  of
operations beginning with the second quarter of 1994.

    The Company  declared a dividend of $0.20 per share in the first  quarter of
1995,  payable April 3, 1995. This represented an 18% increase from the previous
quarter's dividend of $0.17 per share.



                                Page 9 of 20 Pages

<PAGE>
FINANCIAL CONDITION

Loans

    With improved  economic  conditions in the Company's  market area,  which is
primarily  southern  Louisiana  and  Mississippi  and, most  recently,  southern
Alabama,  together with a more aggressive effort to market the Banks' retail and
commercial loan products, the Company was able to report growth in average loans
outstanding for the first quarter of 1995 of $143 million or 15.5% when compared
to the first  quarter of 1994 and $43  million or 4.2% when  compared  to 1994's
fourth  quarter.  The Baton Rouge  acquisition  in March,  1994 and, to a lesser
extent, the Mobile acquisition in February,  1995 also contributed to the growth
in average loans.

    Total loans  outstanding of $1.12 billion at March 31, 1995 were $59 million
above the total outstanding at year end 1994 and $142 million above the total of
a year  earlier.  During  1994,  the  Company  continued  to expand its  lending
resources,  market areas and loan products,  and management  expects to continue
and  intensify  these efforts in 1995 as the Banks compete to place high quality
credits in the communities they serve.

Deposits and Short-Term Borrowings

    The Company's  average total deposits  outstanding  decreased $60 million to
$2.39  billion in the first  quarter of 1995 as compared to $2.45 billion in the
first  quarter  of  1994.  As is shown in Table  1,  total  average  lower  cost
deposits,  particularly  regular  savings  deposits  and NOW and MMDA  deposits,
decreased $105 million,  a decrease  attributable to the higher-rate  investment
alternatives  that  became  available  to bank  customers  during the past year.
Average time  deposits,  which includes both core deposits and  certificates  of
deposit of $100,000 and over,  increased $45 million between these periods.  The
Company has continued to emphasize  offering core deposit  products that respond
to current market conditions.

    The Company's  short-term  borrowings  consist of purchases of federal funds
and sales of securities  under  repurchase  agreements.  Such  borrowings  are a
source of funding  for certain  short-term  lending  facilities  and part of the
Company's services to correspondent  banks and certain other customers.  For the
first  quarter of 1995,  average  short-term  borrowings  decreased  $71 million
compared to the same period in 1994, a decrease attributable in part to improved
economic  conditions and a corresponding  increase in demand for funds otherwise
available  for  sale  to  the  Company  and  in  part  to the  loss  of  certain
correspondent relationships to consolidation within the banking industry.

Investment in Securities

    The Company's total  investment in securities was $1.48 billion at March 31,
1995, a decrease of approximately $50 million or 3.3% from the December 31, 1994
total of $1.53  billion.  The  average  total  investment  securities  portfolio
outstanding  declined  $150  million  between the first  quarter of 1994 and the
first  quarter of 1995.  Funds from  maturing  investments,  particularly  U. S.
government agency securities and mortgage-backed  securities,  have been used to
satisfy increased loan demand and deposit outflows.

    The mix of  period-end  and  average  investments  has  remained  relatively
stable,  with  U.  S.  Treasury  and  government  agency  securities,  excluding
mortgage-backed  issues,  representing  approximately  80%  of the  totals.  The
weighted-average  maturity of the overall  portfolio of securities was 26 months
at March 31, 1995 as compared  with 30 months at March 31, 1994.  As is shown in

                                Page 10 of 20 Pages

<PAGE>
Table 1, the weighted-average taxable-equivalent  portfolio  yield for the first
quarter of 1995 was 5.84%, an  increase of 15 basis points  from the 5.69% yield
in the first quarter of 1994.

Asset Quality

    Overall asset quality has exhibited a trend of steady  improvement  over the
past four  years.  As is shown in Table 2,  this  trend  continued  in the first
quarter of 1995. Non-performing assets totalled $21.3 million at March 31, 1995,
some $0.8  million  or 3.6% below the $22.1  million  total at year end 1994 and
$18.5  million or 46% lower than the total  from a year  earlier.  For the first
quarter of 1995, the Company  successfully  recovered $2.6 million of previously
charged-off loans. For the same period, the Company identified only $1.3 million
of loans to be charged  off.  The  Company  was in a net  recovery  position  of
approximately $4.9 million in the first quarter of 1994 when recoveries totalled
$6.4 million.

    The reserve for possible loan losses is  maintained  at a level  believed by
management to be adequate to absorb potential losses in the portfolio.  With the
significant   recoveries  in  the  first  quarter  of  1994  and  the  continued
improvement in overall asset quality, the Company was able to return $10 million
of the reserve for possible loan losses to income in that quarter.  No provision
or reserve reduction was required for the first quarter of 1995. The reserve for
possible loan losses represented 264% of non-performing loans at March 31, 1995.
At year end 1994 this reserve coverage was 224%.

    Whitney  National Bank has several  property  interests  which were acquired
through  routine  banking  transactions  generally  prior to 1933 and  which are
recorded in its financial  records at a nominal  value.  Management  continually
investigates ways to maximize  the  return  on these  assets.  The net operating
income from these property interests, primarily related to oil and gas royalties
and  real  estate  rentals,  was  approximately $45,000  for  each  of the first
quarters  of 1995  and 1994.  No  significant  dispositions  of  these  property
interests were made during the year ended December 31, 1994 or the  first  three
months of 1995. Future dispositions may result in the recognition of substantial
gains.

Capital Adequacy

    The Company's  regulatory  capital ratios declined slightly between December
31,  1994 and  March  31,  1995.  This  decline  is  attributable  mainly to the
acquisition  of intangible  assets as part of the purchase of the Mobile banking
operations in February,  1995. Intangible assets generally must be deducted from
both regulatory capital and risk-weighted  assets before calculating  regulatory
capital  ratios.  Also  contributing to this increase was the shift in the asset
mix to loans  which are  generally  assigned a  risk-weighting  higher  than for
investment securities in the capital ratio calculation.

    The  Company's  regulatory  capital  ratios are shown here  compared  to the
minimums   currently   required  for  regulatory   classification   as  a  "well
capitalized" institution.  The regulatory capital ratios for the Banks were also
well in excess of minimum requirements at March 31, 1995.
<TABLE>
<CAPTION>
                                                                 Required for
                                  March 31,    December 31,    well-capitalized
                                    1995          1994            institution
                               ------------   ------------     ----------------
<S>                               <C>          <C>             <C>
Tier 1 risk-based
    capital ratio                   19.56%         20.70%               6.00%

Total risk-based
    capital ratio                   20.83%         21.97%              10.00%

Tier 1 leverage
    capital ratio                    9.70%          9.84%               5.00%

</TABLE>

                                Page 11 of 20 Pages

<PAGE>
RESULTS OF OPERATIONS

Net Interest Income

    Taxable-equivalent  net interest income for the first quarter increased $1.5
million or 5% over the same period in 1994. The net interest margin increased to
4.89% in 1995 from 4.51% in 1994. A combination  of factors  contributed to this
increase, the components of which are detailed in Table 1.

    Taxable-equivalent  interest income in 1995 increased by approximately  $3.8
million or 9.1% over the first quarter of 1994. Loan interest  income  increased
$5.7 million or 32% between these  periods.  Approximately  60% of this increase
was driven by the $143 million  growth in average  loans  outstanding,  with the
remaining  portion  driven by the rise in the  effective  yield on the Company's
loan portfolio.  Market interest rates generally rose throughout  1994, and bank
prime rates  increased a full 2.5  percentage  points from the first  quarter of
1994 to the first quarter of 1995. The effective yield on the Company's  average
loan  portfolio,  approximately  40% of which  reprices  with  changes in prime,
increased 1.12 percentage points over this same period.

    Taxable-equivalent   interest  income  on  investments  securities  in  1995
decreased $1.5 million or 6.2% compared to the first quarter of 1994, a decrease
which is consistent with the $150 million reduction in the average investment in
securities  between  these  periods.   The  effective  yield  on  the  Company's
investment  securities  portfolio  is not as  immediately  responsive  to rising
market rates as are its loan yields. The effective portfolio yield was 5.84% for
the  first  quarter  of 1995 and  5.69% for the  comparable  period of 1994,  an
increase of 15 basis points.

    Interest expense increased approximately $2.3 million or 19% in 1995's first
quarter as compared to the same period in 1994, despite a $125 million reduction
in total  interest-bearing  liabilities  outstanding between these periods. This
increase reflects the impact of rising rates during 1994, the rate structures of
the markets in which the Company has made  acquisitions  since the  beginning of
1994,  and a shift in the deposit mix toward core time deposits from other lower
cost deposit  categories,  a shift which is also partly  attributable  to recent
acquisitions. The overall cost of funds rate on interest-bearing liabilities was
3.23%  for the first  quarter  of 1995 and 2.55% in  1994's  first  quarter,  an
increase of 68 basis points.

Other Income and Expense

    Non-interest income decreased from $9.0 million in the first quarter of 1994
to $8.1  million in 1995,  a decrease of $0.9  million or 10%.  Excluding a $1.5
million  reduction in the net gain  recognized  on sales of OREO  between  these
periods,  non-interest  income  increased  $0.6 million or 8.1% in 1995 over the
first quarter of 1994.  Income from service charges on deposit  accounts,  which
accounted for approximately 52% of adjusted non-interest income in each of these
quarters, increased 6.7% between 1994 and 1995, largely reflecting the impact of
acquisitions.  Fee income from credit card related  operations and from services
which  support the  international  activities of the  Company's  customers  also
increased between these periods,  reflecting both economic conditions as well as
enhanced products and successful marketing efforts.

    Salaries and employee benefits expense totalled  approximately $14.0 million
for the first quarter of 1995 compared to $13.0 million for the first quarter of
1994, an increase of $1.0 million or 7.5%.  The majority of this increase can be
attributed to the new banking operations acquired in Baton Rouge and Mobile. The
remainder of the 1995  increase  resulted  from merit pay  increases and various
employee and management incentives.


                                Page 12 of 20 Pages

<PAGE>
    Excluding  personnel-related  expenses,  non-interest expense increased $1.2
million or 10.4%  between the first  quarter of 1994 and 1995's  first  quarter.
Acquisitions  increased  non-interest  expense by approximately  $0.6 million as
compared to 1994, with the increase concentrated  primarily in occupancy expense
and the  amortization of intangible  assets.  Enhancements to the Company's data
processing  systems and automation  capabilities as well as expansion of its ATM
network  contributed to a $0.2 million or 21.8% increase for 1995 in the expense
for  furnishings  and  equipment.  Taxes and  insurance  expense also  increased
approximately $0.2 million in 1995 as the Company's improved earnings and equity
were  added to the  assessment  base used to  compute  certain  state ad valorem
taxes.

Income Taxes

    Including  the tax effect of  reductions  in the reserve for  possible  loan
losses,  the Company  provided for income taxes at an overall  effective rate of
31.5% for the first quarter of 1995 and a 33.1% rate for the  comparable  period
of 1994. The effective  rates in each period differ from the statutory  rates of
35% primarily  because of the tax exempt income earned on  investments  in state
and municipal obligations.

Accounting Changes

    Effective  January 1, 1995,  the  Company  adopted  Statement  of  Financial
Accounting  Standards  ("SFAS")  No.  114,  as  amended by SFAS No.  118,  which
addresses  the  accounting by creditors for  impairment  of certain  loans.  The
Company's  reserve for possible loan losses at March 31, 1995 includes a measure
of impairment  related to those loans  identified for  evaluation  under the new
standard.  This measurement is based on a comparison of the recorded  investment
in each impaired loan with either the expected cash flows  discounted  using the
loan's   original   effective   interest   rate  or,  in  the  case  of  certain
collateral-dependent  loans,  the  fair  value  of  the  underlying  collateral.
Adoption  of this  standard  did not have a  material  impact  on the  Company's
financial position or results of operations.

                                Page 13 of 20 Pages

<PAGE>
LIQUIDITY AND OTHER MATTERS

Liquidity

    The Company, WNB and WBA manage liquidity to ensure their ability to satisfy
customer demand for credit, to fund deposit  withdrawals,  to meet operating and
other corporate obligations,  and to take advantage of investment opportunities,
all in a timely and cost-effective manner. Traditionally,  these liquidity needs
have been met by  maintaining  a strong base of core  deposits  and by carefully
managing the maturity structure of the investment portfolios. The funds provided
by current  operations and forecasts of loan  repayments are also  considered in
the liquidity management process.

    The Banks  enter  into  short-term  borrowing   arrangements  by  purchasing
federal funds and selling securities under repurchase agreements, mainly as part
of its services to correspondent banks and certain other customers.  Neither the
Company nor the Banks have had to access short or long term debt markets as part
of liquidity management.

    Average core  deposits,  defined as all deposits other than time deposits of
$100,000 or more,  grew some $53  million or 2.4% to $2.15  billion in the first
quarter  of 1995 from $2.20  billion  in 1994's  first  quarter.  Core  deposits
comprised approximately 90% of total average deposits for both of these periods.

    As of March 31, 1995,  approximately $350 million or 25% of the portfolio of
investment  securities held to maturity was scheduled to mature within one year.
As addition $138 million of investment  securities  was  classified as available
for sale at the end of 1995's first quarter, although management's determination
of this classification does not derive primarily from liquidity considerations.

    The Banks had $658 million in unfunded loan commitments outstanding at March
31,  1995,  an  increase of $76 million  from the level at  December  31,  1994.
Contingent   obligations  under  letters  of  credit  and  financial  guarantees
decreased  slightly  between  these dates to a total of $68 million at March 31,
1995.  Available  credit card lines were $30  million at this date,  essentially
unchanged from year end 1994. Draws under these financial commitments should not
place any unusual strain on the Company's liquidity position.

                                Page 14 of 20 Pages

<PAGE>
<TABLE>
<CAPTION>
Table 1
WHITNEY HOLDING CORPORATION AND SUBSIDIARIES
ANALYSIS OF CHANGES IN INTEREST INCOME AND INTEREST EXPENSE
(dollars in thousands, unaudited)
                                                                             First Quarter Ended March 31,
                                                             ------------------------------------------------------------
                                                                         1995                           1994
                                                             -----------------------------  -----------------------------
                                                              Average     Income/   Yield/    Average    Income/   Yield/
                                                              Balance     Expense   Rate      Balance    Expense   Rate
                                                             -----------------------------  -----------------------------
<S>                                                          <C>          <C>       <C>       <C>        <C>       <C>
ASSETS
Loans (tax equivalent) (1),(2).............................. $1,064,678   $23,797   9.05 %    $921,564   $18,057   7.93 %
                                                             ------------------------------------------------------------
U. S. Treasury securities...................................   $991,162   $13,320   5.45 %    $970,891   $13,006   5.43 %
U.S. government agency securities...........................    230,287     3,354   5.83       361,925     4,680   5.17
Mortgage-backed securities (3)..............................    137,523     2,320   6.75       175,023     2,725   6.40
State and municipal securities
     (tax equivalent) (1)...................................    124,586     2,542   8.16       116,686     2,408   8.25
Corporate bonds and other securities........................     28,963       432   5.97        38,430       604   6.29
                                                             ------------------------------------------------------------
  Total investment in securities............................ $1,512,521   $21,968   5.84 %  $1,662,955   $23,423   5.69 %
                                                             ------------------------------------------------------------
Federal funds sold..........................................     30,377       444   5.93 %     113,218       883   3.16 %
                                                             ------------------------------------------------------------
  Total interest-earning assets............................. $2,607,576   $46,209   7.15 %  $2,697,737   $42,363   6.35 %
                                                             ------------------------------------------------------------

Cash and due from financial institutions....................    179,653                        192,658
Bank premises and equipment, net............................     64,846                         59,754
Other real estate owned, net................................      6,871                         16,000
Other assets................................................     76,193                         69,132
Reserve for possible loan losses............................    (35,567)                       (46,160)
                                                             ----------                     ----------
  Total assets.............................................. $2,899,572                     $2,989,121
                                                             ==========                     ==========

LIABILITIES
Savings deposits............................................   $484,496    $3,204   2.68 %    $562,928    $3,771   2.72 %
NOW and MMDA deposits.......................................    568,305     2,612   1.86       589,002     2,610   1.80
Time deposits...............................................    579,041     6,445   4.51       533,936     4,047   3.07
                                                             ------------------------------------------------------------
  Total interest-bearing deposits........................... $1,631,842   $12,261   3.05 %  $1,685,866   $10,428   2.51 %
                                                             ------------------------------------------------------------
Federal funds purchased and
  repurchase agreements.....................................    183,706     2,292   5.06 %     254,752     1,793   2.85 %
                                                             ------------------------------------------------------------
  Total interest-bearing liabilities........................ $1,815,548   $14,553   3.25 %  $1,940,618   $12,221   2.55 %
                                                             ------------------------------------------------------------
Demand deposits, non-interest-bearing.......................    753,668                        759,563
Other liabilities...........................................     27,346                         25,517
Shareholders' equity........................................    303,010                        263,423
  Total liabilities and shareholders'                        ----------                     ----------
     equity................................................. $2,899,572                     $2,989,121
                                                             ==========                     ==========
  Net interest income/margin
      (tax equivalent) (1)..................................              $31,656   4.89 %               $30,142   4.51 %
                                                                          =======   =====                =======   =====
<FN>
(1)  Tax equivalent amounts are calculated using a marginal federal income tax rate of 35% for 1995 and 1994.
(2)  Average balance includes nonaccruing loans of $13,754 in 1995 and $31,456 in 1994.
(3)  Average balance includes unrealized gain (loss) on securities available for sale of ($5,887) in 1995 and $4,741 in
     1994. These amounts are excluded in calculating the yield.
</FN>
</TABLE>
                                Page 15 of 20 Pages
<PAGE>
<TABLE>
<CAPTION>
TABLE 2.
WHITNEY HOLDING CORPORATION AND SUBSIDIARIES
RESERVE FOR POSSIBLE LOAN LOSSES
(by quarter, in millions, unaudited)

                                                                  1995              1994
                                                                 ------ --------------------------
                                                                   1st    4th    3rd    2nd    1st
                                                                 ------ --------------------------
    <S>                                                          <C>    <C>    <C>    <C>    <C>   
    Reserve, beginning of quarter...........................     $34.4  $42.7  $41.4  $39.4  $44.5
    Balance acquired through acquisition....................       1.8      -      -      -      -
    Provision for possible loan losses:                      
        Expense of providing loss reserves..................         -      -      -      -      -
        Reduction of loss reserves..........................         -  (10.0)  (6.1)     -  (10.0)
    Loans charged off.......................................      (1.3)  (0.9)  (0.9)  (0.3)  (1.5)
    Recoveries..............................................       2.6    2.6    8.3    2.3    6.4
                                                                 ------ --------------------------
    Reserve, end of quarter.................................     $37.5  $34.4  $42.7  $41.4  $39.4
                                                                 ====== ==========================
</TABLE>

<TABLE>
<CAPTION>
TABLE 3.
WHITNEY HOLDING CORPORATION AND SUBSIDIARIES
NON-PERFORMING ASSETS AND OTHER SELECTED DATA
(end of quarter, dollars in millions, unaudited)

                                                                  1995              1994
                                                                 ------ --------------------------
                                                                   1st    4th    3rd    2nd    1st
                                                                 ------ --------------------------
<S>                                                              <C>    <C>    <C>    <C>    <C>
Non-performing loans                                             $14.2  $15.4  $17.5  $22.0  $26.4
                                                            
Other real estate owned, net................................       7.1    6.7    7.4    7.4   13.4
                                                            
Other foreclosed assets.....................................         -      -    0.1      -      -
                                                                 ------ --------------------------
Total non-performing assets.................................     $21.3  $22.1  $25.0  $29.4  $39.8
                                                                 ====== ==========================
Net gain on sales of OREO...................................      $0.3   $0.1   $0.3   $1.1   $1.8
                                                                 ====== ==========================
Reserve for possible                                                                  
   loan losses as a percent of:                             
   Total non-performing loans ..............................       264%   224%   243%   188%   149%
   Total loans..............................................       3.4%   3.3%   4.1%   4.2%   4.0%
                                                            
Non-performing loans as a percent of                        
   total loans..............................................      1.27%  1.45%  1.69%  2.22%  2.70%
                                                            
Non-performing assets as a percent of                       
   total assets.............................................      0.72%  0.80%  0.87%  1.01%  1.28%
</TABLE>
                                Page 16 of 20 Pages
<PAGE>
PART II. OTHER INFORMATION

Item 6.  Exhibits and Reports on Form 8-K

(a)      (3) Exhibits:

                  Exhibit 3.1 - Copy  of  Composite  Charter,  incorporated   by
                  reference to the Company's March 31, 1993 Form 10-Q

                  Exhibit 3.2 - Copy  of  Bylaws,  as  amended,  incorporated by
                  reference to the Company's March 31, 1993 Form 10-Q
 
                  Exhibit 10.1 - Stock Option Agreement between Whitney Holding 
                  Corporation and William L. Marks, incorporated by reference to
                  the Company's 1990 Form 10-K

                  Exhibit 10.2 - Executive  agreement  between  Whitney  Holding
                  Corporation,  Whitney  National  Bank and  William  L.  Marks,
                  incorporated  by reference to the Company's June 30, 1993 Form
                  10-Q

                  Exhibit 10.3 - Executive  agreement  between  Whitney  Holding
                  Corporation,  Whitney  National  Bank  and  R.  King  Milling,
                  incorporated  by reference to the Company's June 30, 1993 Form
                  10-Q

                  Exhibit 10.4 - Executive  agreement  between  Whitney  Holding
                  Corporation,  Whitney  National  Bank and Edward B.  Grimball,
                  incorporated  by reference to the Company's June 30, 1993 Form
                  10-Q

                  Exhibit 10.5 - Executive  agreement  between  Whitney  Holding
                  Corporation, Whitney National Bank and Kenneth A. Lawder, Jr.,
                  incorporated  by reference to the Company's June 30, 1993 Form
                  10-Q

                  Exhibit 10.6 - Executive  agreement  between  Whitney  Holding
                  Corporation,  Whitney  National  Bank and G.  Blair  Ferguson,
                  incorporated by reference to the Company's  September 30, 1993
                  From 10-Q

                  Exhibit 10.7 - Executive  agreement  between  Whitney  Holding
                  Corporation,   Whitney   National  Bank  and  Joseph  W.  May,
                  effective December 13, 1993,  incorporated by reference to the
                  Company's 1993 Form 10-K

                  Exhibit 10.8 - Executive  agreement  between  Whitney  Holding
                  Corporation,  Whitney  National  Bank and John C.  Hope,  III,
                  effective  October 28, 1994,  incorporated by reference to the
                  Company's 1994 Form 10-K

                  Exhibit 10.9 - Long-term  incentive  program,  incorporated by
                  reference to the Company's 1991 Form 10-K

                  Exhibit 10.10 - Executive  compensation plan,  incorporated by
                  reference to the Company's 1991 Form 10-K

                  Exhibit 10.11 - Form of  restricted  stock  agreement  between
                  Whitney  Holding  Corporation  and  certain  of its  officers,
                  incorporated  by reference to the Company's June 30, 1992 Form
                  10-Q

                  Exhibit 10.12 - Form of stock option agreement between Whitney
                  Holding Corporation and certain of its officers,  incorporated
                  by reference to the Company's June 30, 1992 Form 10-Q

                                Page 17 of 20 Pages

<PAGE>
                  Exhibit 10.13 - Directors'  Compensation Plan, incorporated by
                  reference to the  Company's  Proxy  Statement  dated March 24,
                  1994

                  Exhibit 27 - Financial Data Schedule

(b) No report on Form 8-K was required to be filed by the Registrant  during the
    first quarter of 1995.

                                Page 18 of 20 Pages

<PAGE>
                  Pursuant to the requirements of the Securities Exchange Act of
1934 the  registrant  has duly  caused this report to be signed on its behalf by
the undersigned thereunto duly authorized.


                                             WHITNEY HOLDING CORPORATION
                                                      (Registrant)



Date:May 12, 1995                           By: /s/Edward B. Grimball
     ---------------                           ---------------------------
                                                Edward B. Grimball
                                                Executive Vice President &
                                                Chief Financial Officer



                                Page 19 of 20 Pages


<TABLE> <S> <C>

<ARTICLE> 9
       
<S>                                        <C>
<PERIOD-TYPE>                              YEAR
<FISCAL-YEAR-END>                          DEC-31-1995
<PERIOD-END>                               MAR-31-1995
<CASH>                                         175,843
<INT-BEARING-DEPOSITS>                               0
<FED-FUNDS-SOLD>                                40,000
<TRADING-ASSETS>                                     0
<INVESTMENTS-HELD-FOR-SALE>                    138,101
<INVESTMENTS-CARRYING>                       1,344,919
<INVESTMENTS-MARKET>                         1,325,450
<LOANS>                                      1,119,005
<ALLOWANCE>                                     37,458
<TOTAL-ASSETS>                               2,937,345
<DEPOSITS>                                   2,426,008
<SHORT-TERM>                                   172,539
<LIABILITIES-OTHER>                             30,583
<LONG-TERM>                                          0
<COMMON>                                         2,800
                                0
                                          0
<OTHER-SE>                                     305,415
<TOTAL-LIABILITIES-AND-EQUITY>               2,937,345
<INTEREST-LOAN>                                 23,731
<INTEREST-INVEST>                               21,078
<INTEREST-OTHER>                                   444
<INTEREST-TOTAL>                                45,253
<INTEREST-DEPOSIT>                              12,261
<INTEREST-EXPENSE>                              14,553
<INTEREST-INCOME-NET>                           30,700
<LOAN-LOSSES>                                        0
<SECURITIES-GAINS>                                   0
<EXPENSE-OTHER>                                 27,095
<INCOME-PRETAX>                                 11,740
<INCOME-PRE-EXTRAORDINARY>                      11,740
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                     8,041
<EPS-PRIMARY>                                     0.55
<EPS-DILUTED>                                     0.55
<YIELD-ACTUAL>                                    7.15
<LOANS-NON>                                     14,208
<LOANS-PAST>                                       559
<LOANS-TROUBLED>                                     0
<LOANS-PROBLEM>                                      0
<ALLOWANCE-OPEN>                                34,425
<CHARGE-OFFS>                                    1,238
<RECOVERIES>                                     2,618
<ALLOWANCE-CLOSE>                               37,458
<ALLOWANCE-DOMESTIC>                            31,283
<ALLOWANCE-FOREIGN>                                  0
<ALLOWANCE-UNALLOCATED>                          6,175
        


</TABLE>


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